Podcast appearances and mentions of mike kaput

AI is moving faster than most people realize—and it's continuing to reshape the workforce. Paul Roetzer and Mike Kaput dig into Microsoft's 6,000 job cuts and what they signal about the future of AI-powered automation, they also explain the major copyright report that triggered a high-level firing and they break down new data from the 2025 State of Marketing AI Report.  The episode also covers OpenAI's autonomous coding agent, TikTok's new AI video tool, the rise of AI baby podcasters, what to watch for at Google I/O and more in our rapid fire section. Access the show notes and show links here Timestamps: 00:00:00 — Intro 00:06:49 —More Quiet AI Layoffs, Including at Microsoft 00:19:24 — Bombshell Copyright Decision and Drama 00:30:01 — 2025 State of Marketing AI Report Findings 00:39:18 — OpenAI Releases Codex 00:41:40 — Altman Wants to Build “Core AI Subscription” for Your Life 00:56:20 — Altman, Musk, and Grok Drama 01:01:22 — Are Chatbots Replacing Search? 01:05:36 — AI in Education Updates 01:11:15 — The Cost of AI 01:14:29 — AI Product and Funding Updates 01:20:04 — Listener Question This episode is brought to you by the AI for B2B Marketers Summit. Join us on Thursday, June 5th at 12 PM ET, and learn real-world strategies on how to use AI to grow better, create smarter content, build stronger customer relationships, and much more. Thanks to our sponsors, there's even a free ticket option. See the full lineup and register now at www.b2bsummit.ai. This week's episode is also brought to you by MAICON, our 6th annual Marketing AI Conference, happening in Cleveland, Oct. 14-16. The code POD100 saves $100 on all pass types. For more information on MAICON and to register for this year's conference, visit www.MAICON.ai. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy 

Fresh off a wave of “AI‑first” CEO manifestos, Paul Roetzer and Mike Kaput slice into the fallout: Duolingo and Box join Shopify's AI-first pledge, more signals of AI job disruption emerge, and OpenAI rolls back 4o due to an overly agreeable personality. Then it's rapid‑fire —Johnson & Johnson bins 90 % of its 900 gen‑AI pilots, Big‑Tech earnings put real numbers on the AI boom, Nvidia spars with Anthropic over chip exports, Claude upgrades, Alibaba's Qwen‑3, Descript's AI avatars, and more. Access the show notes and show links here Timestamps: 00:03:49 —The Rise of the AI-First Company 00:17:37 — More Signals of AI Job Disruption and the “Stop Hiring Humans” Campaign 00:30:23 —OpenAI Rolls Back 4o Update Due to Annoying Personality 00:44:10 —AI Earnings Calls  00:48:54 —What Enterprise AI Strategy Really Looks Like 00:55:03 — How McKinsey, BCG, and Deloitte Are Using AI 01:00:05 — New Report Calls Chatbot Arena Leaderboard Into Question 01:04:04 — Meta AI App and Zuckerberg's Plan for AI 01:11:39 —Nvidia's Beef with Anthropic 01:14:38 — US Copyright Office Intellectual Property Resources 01:16:15 — AI Product and Funding Updates 01:22:11 — Listener Question This episode is brought to you by the AI for B2B Marketers Summit. Join us on Thursday, June 5th at 12 PM ET, and learn real-world strategies on how to use AI to grow better, create smarter content, build stronger customer relationships, and much more. Thanks to our sponsors, there's even a free ticket option. See the full lineup and register now at www.b2bsummit.ai. This week's episode is also brought to you by MAICON, our 6th annual Marketing AI Conference, happening in Cleveland, Oct. 14-16. The code POD100 saves $100 on all pass types. For more information on MAICON and to register for this year's conference, visit www.MAICON.ai. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy 

After a quick spring break, Paul Roetzer and Mike Kaput are back, and the AI world definitely didn't take a vacation. In this episode of The Artificial Intelligence Show, our hosts catch up on two weeks of major developments, including OpenAI's surprising release of o3 and o4-mini, the accelerating wave of quiet AI-driven layoffs, and a new federal executive order on AI education.  Access the show notes and show links here Timestamps: 00:05:49 —o3 and o4-mini, and AGI 00:17:21 — AI-Caused “Quiet Layoffs” and Impact on Jobs 00:31:46 — White House Plan for AI Education 00:36:04 — Other OpenAI Updates 00:43:04 — Ethan Mollick's Criticism of Microsoft Copilot 00:46:43 — Era of Experience Paper 00:54:23 — Chief AI Officers at Companies 00:58:54 — Anthropic Researcher Says There Is a Chance Claude Is Conscious 01:07:03 — xAI Funding and Updates 01:11:07 — Other AI Product Updates 01:13:40 — Listener Questions This episode is brought to you by our AI for B2B Marketers Summit: Join us and learn valuable insights and practical knowledge on how AI can revolutionize your marketing efforts, enhance customer experiences, and drive business growth. The Summit takes place virtually from 12:00pm - 4:45pm ET on Thursday, June 5. There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to b2bsummit.ai  This week's episode is also brought to you by MAICON, our 6th annual Marketing AI Conference, happening in Cleveland, Oct. 14-16. The code POD100 saves $100 on all pass types. For more information on MAICON and to register for this year's conference, visit www.MAICON.ai. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy 

Mike Kaput and Paul Roetzer analyze the ripple effects of Elon Musk's bid to acquire OpenAI, JD Vance's keynote address at the AI Action Summit in Paris, the latest GPT-4o update from OpenAI, and the unfolding drama surrounding xAI. They also explore the growing impact of robotics, along with other pressing topics in our rapid-fire segment. Access the show notes and show links here Timestamps: 00:05:44 — Elon Musk Bid to Buy OpenAI and Ongoing Feud 00:15:06 — JD Vance Keynote at AI Action Summit in Paris 00:28:23 — Effect of Generative AI on Jobs 00:34:35 — GPT-4o Update + OpenAI Roadmap 00:40:08 — xAI Drama 00:45:51 — AI More Empathetic Than Humans 00:51:22 — Results of Major AI Copyright Case in the US 00:54:47 — OpenAI Reasoning Model Prompting Guide 00:59:40 — Rise of the Robots 01:04:59 — Apple's AI for Siri Faces Issues & Delays 01:07:51 — Listener Questions This episode is brought to you by our AI for Writers Summit. The Summit takes place virtually from 12:00pm - 5:00pm ET on Thursday, March 6. There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiwritersummit.com  This episode is also brought to you by our 2025 State of Marketing AI Report: Last year, we uncovered insights from nearly 1,800 marketing and business leaders, revealing how AI is being adopted and utilized in their industries. This year, we're aiming even higher—and we need your input. Take a few minutes to share your perspective by completing this year's survey at www.stateofmarketingai.com. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

Find out how AI is transforming marketing with expert insights from Mike Kaput, of Marketing AI Institute. Learn about AI agents, deep research tools, and practical strategies to future-proof your agency.  SHOWPAGE: https://www.ninjacat.io/blog/wgm-podcast-rethinking-ai-for-smarter-marketing  © 2025, NinjaCat

This week our hosts, Paul Roetzer and Mike Kaput, unpack Sam Altman's bold claims about the rapid pace of AI advancements, OpenAI's latest moves in the world of reasoning models, and new safety measures from Anthropic, Google, and Meta to keep AI development in check. They also explore the California State University system's ambitious ChatGPT integration for 500,000 students and faculty, ByteDance's groundbreaking deepfake system, and the EU's latest AI bans. Access the show notes and show links here This episode is brought to you by our AI for Writers Summit. The Summit takes place virtually from 12:00pm - 5:00pm ET on Thursday, March 6. There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiwritersummit.com  Timestamps: 00:04:22 — Sam Altman on GPT-5 00:26:55 — The Anthropic Economic Index 00:33:31 — OpenAI and the CSU system bring AI to 500,000 students & faculty 00:41:40 — Gemini 2.0  00:46:34 — Meta, Google, Anthropic Safety Measures 00:54:19 — Boom Times For ChatGPT 00:58:42 — Omni-Human1 01:02:13 — New EU AI Bans 01:08:25 — Figure and OpenAI Breakup 01:11:01 — Schulman Leaves Anthropic, Joins OpenAI Ex-CTO's Company 01:12:46 — Sutskever's startup to fundraise at $20B valuation 01:14:53 — New AI Case Studies from Google and Microsoft 01:17:18 — Listener Questions Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

One week after DeepSeek's disruptive introduction, we are back with more news and insights about the lasting impact of this open-source model. Join Paul Roetzer and Mike Kaput as they explore the latest advancements in AI, including OpenAI's mini-o3 and deep research developments, the U.S. Copyright Office's pivotal report on AI-generated works, Meta's response to DeepSeek, funding news, and more.  Access the show notes and show links here Timestamps: 00:07:37 — DeepSeek's Fallout 00:17:04 — OpenAI Releases o3-mini and deep research 00:40:37 — US Copyright Office Hints AI-Influenced Work Is Protected 00:47:02 — OpenAI Seeks Silicon Valley's Largest-Ever Funding Round 00:51:43 — How Meta Is Responding to DeepSeek 00:54:36 — Which AI Should You Use? An Answer 01:00:23 — a16z AI Voice Agent Market Analysis 01:03:20 — Listener Questions 01:07:30 — AI Use Cases 01:14:07 — AI Funding and Product Updates This episode is brought to you by our AI Mastery Membership, this 12-month membership gives you access to all the education, insights, and answers you need to master AI for your company and career. To learn more about the membership, go to www.smarterx.ai/ai-mastery.  As a special thank you to our podcast audience, you can use the code POD100 to save $100 on a membership.  This episode is also brought to you by our AI for Writers Summit. The Summit takes place virtually from 12:00pm - 5:00pm ET on Thursday, March 6. There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiwritersummit.com  Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

Join our hosts, Mike Kaput and Paul Roetzer, for a special year-end episode of The Artificial Intelligence Show! In this audience-focused finale, they address your most pressing questions about AI, tackling the top 25 questions submitted directly from our audience. We're grateful for your thoughtful questions and continued support in 2025. Access the show notes and show links here This episode is brought to you by our AI Mastery Membership, this 12-month membership gives you access to all the education, insights, and answers you need to master AI for your company and career. To learn more about the membership, go to www.smarterx.ai/ai-mastery.  As a special thank you to our podcast audience, you can use the code POD150 to save $150 on a membership.  Timestamps: 00:07:01 — Question 1: In many places, AI skills aren't taught in schools, leaving parents searching for ways to help their kids build a strong career future. What are some tips to guide them? 00:10:08 — Question 2: What should universities be doing in 2025 to better prepare college students for AI?  00:11:34 — Question 3: What has AI not changed? Or what will AI not change?  00:14:49 — Question 4: Is the race to be first to market setting a dangerous precedent? 00:17:41 — Question 5: What are the most valuable education tools to help further a career in AI? 00:19:49 — Question 6: How can we gather ROI of the AI tech stack next year? 00:21:14 — Question 7: What unintended consequences of widespread AI adoption should we be watching for? 00:23:42 — Question 8: What is the most impactful piece of advice and/or literature you came across regarding AI in 2024? 00:25:34 — Question 9: Which uniquely human traits are most critical for marketers to ALSO upskill and focus on alongside building their AI skills and capabilities? 00:29:11 — Question 10: How can a company embrace AI tools in a way that fosters innovation while minimizing wasted time?  00:34:03 — Question 11: What is your advice for AI enthusiasts who work in industries that are slower to adopt new technology? 00:36:52 — Question 12: What is your favorite AI tool for work and why? 00:38:33 — Question 13: Can you share an automation or workflow that has been the most effective? 00:39:49 — Question 14: What would you consider to be the most impactful or beneficial AI use case that you've seen or heard of? 00:41:15 — Question 15: With the rise of AI agents that can autonomously execute complex tasks and strategies, how do you see the role of marketers evolving in the next few years?  00:44:24 — Question 16: HOW do you build agents?  00:45:43 — Question 17: How should agencies reinvest time saved with AI to drive greater value for clients? 00:46:56 — Question 18: Any specific recommendations for language that agencies can use in their client contracts?  00:48:08 — Question 19: In an AI-driven world, where will firms find future Partners? 00:51:10 — Question 20: Do you think AI will change the typical agency pricing model, particularly in areas like project-based work or retainers? 00:52:30 — Question 21: What opportunity and challenges excite you the most, or fills you with dread, and why? 00:54:08 — Question 22: How do you stay optimistic about the future of humanity? 00:55:18 — Question 23: What's an industry where you think AI is currently underutilized? 00:56:36 — Question 24: If you could have one wish granted for the future of AI in 2025, what would it be, and why? 00:59:08 — Question 25: What is the one, most urgent piece of AI advice you'd give to any business professional as they enter the new year? Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

While Santa's loading his sleigh, Silicon Valley's dropping AI breakthroughs by the hour. OpenAI's "12 Days of Shipmas" keeps the gifts coming with ChatGPT Canvas, Apple Intelligence integration, and game-changing video capabilities. Not to be outdone, Google jumps in with Gemini 2.0 and its impressive Deep Research tool. Join Paul Roetzer and Mike Kaput as they unwrap these developments, plus rapid-fire updates on Andreessen's AI censorship bombshell, an OpenAI employee's AGI claims, and the latest product launches and funding shaking up the industry. Access the show notes and show links here This episode is brought to you by our AI Mastery Membership, this 12-month membership gives you access to all the education, insights, and answers you need to master AI for your company and career. To learn more about the membership, go to www.smarterx.ai/ai-mastery.  As a special thank you to our podcast audience, you can use the code POD150 to save $150 on a membership.  Timestamps: 00:05:39 — OpenAI 12 Days of Shipmas: Days 4 - 8 00:18:54 — Gemini 2 Release + Deep Research 00:33:03 — Hands-On with o1 00:46:18 — Perplexity Growth  00:50:46 — Andreessen AI Tech Censorship Comments 00:56:22 — OpenAI AGI 01:00:38 — Amazon Agent Lab 01:03:38 — Pricing for AI Agents 01:07:45 — OpenAI Faces Opposition to For-Profit Status 01:11:13 —Ilya Sutskever at NeurIPS 01:14:20 — Mollick Essay on When to Use AI 01:16:15 — Product and Funding Updates Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

Tech giants are battling for AI supremacy this December. OpenAI drops daily surprises, Amazon unveils next-gen models, and industry titans clash behind closed doors. Hosts Paul Roetzer and Mike Kaput dissect the latest tech releases, exclusive DealBook Summit revelations, and the power plays reshaping AI's future. Access the show notes and show links here This episode is brought to you by our upcoming webinar: The AI-Forward CEO: Unlock the Power and Intelligence of a Co-CEO Custom GPT. Join us December 17, 2024 at 12pm ET/9am PT to learn what Co-CEO is, how Co-CEO works, example use cases and how you can build your own custom GPT. Visit SmarterX.ai and click on the Register Now CTA at the top of the page to register today! 00:05:51 — OpenAI 12 Days of Shipmas 00:27:23 — Interviews with Major AI Leaders at DealBook Summit 00:40:57 — Amazon's New Family of Models 00:47:05 — OpenAI / Microsoft Deal 00:52:23 —  David Sacks Is Trump Administration's AI and Crypto Czar 00:55:59 — World Models 00:59:49 — Coca-Cola AI Holiday Ad 01:04:14 — Devin AI Coder Update 01:08:57 — AI Product and Company Updates 01:17:36 — Housekeeping Items Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in AI Academy for Marketers

This podcast episode from The Artificial Intelligence Show discusses the latest developments in the field of artificial intelligence, specifically focusing on concerns about whether AI research has hit a wall, the emerging concept of AI agents, and the highly anticipated interview with Anthropic's CEO Dario Amodei. The episode's hosts, Paul Ratzer and Mike Kaput, examine reports suggesting that the scaling laws used to improve AI models might be reaching their limits, potentially impacting the development of artificial general intelligence. However, they also highlight differing opinions within the AI community, particularly from prominent figures like Sam Altman and Dario Amodei, who believe that continued investment in computing power and data will drive further progress. The hosts then go on to unpack the complex and evolving definition of AI agents, addressing the confusion surrounding the level of autonomy claimed by companies such as Salesforce, Microsoft, and Google. They argue that while AI agents can execute tasks, they still require significant human input and oversight for goal setting, planning, monitoring, and improvement. The episode also examines the potential impact of generative AI on job markets, highlighting a study that suggests a decline in demand for certain types of freelance work following the introduction of ChatGPT. They conclude by discussing the latest developments from companies like Google and OpenAI, including Google's new Gemini model topping the Chatbot Arena leaderboard and OpenAI's upcoming release of an AI agent tool called Operator. The episode ends with a discussion of how AI is reshaping the music industry, with Spotify's Chief Technology Officer expressing his belief that AI-generated music should be seen as an evolution in music creation tools.

AI agents are not as independent as headlines suggest. Join hosts Mike Kaput and Paul Roetzer as they examine why giants like OpenAI and Google are seeing diminishing returns in their AI development, demystify the current state of AI agents, and unpack fascinating insights from Anthropic CEO Dario Amodei's recent conversation with Lex Fridman about the future of responsible AI development and the challenges ahead. Today's episode is brought to you by our AI for Agencies Summit, a virtual event taking place from 12pm - 5pm ET on Wednesday, November 20. Visit www.aiforagencies.com and use the code AIFORWARD200 for $200 off your ticket. 00:04:34 — Has AI Hit a Wall? 00:14:31 — What Is An AI Agent? 00:38:56 — Dario Amodei Interview  00:49:27 — OpenAI Nears Launch of AI Agent Tool 00:51:58 — OpenAI Co-Founder Returns to Startup After Monthslong Leave 00:53:41 — Research: How Gen AI Is Already Impacting the Labor Market 00:58:42 — Google's Latest Gemini Model Now Tops the AI Leaderboard 01:02:53 — Microsoft Copilot Is Struggling 01:09:03 — Microsoft 200+ AI Transformation Stories 01:11:11 — xAI Is Raising Up to $6 Billion at $50 Billion Valuation 01:13:15 — Writer Raises $200M Series C at $1.9B Valuation 01:15:24 — How Spotify Views AI-Generated Music Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

#marketinginstitute #artificialintelligence #jimjimsreinventionrevolution #neworleans So who's that guy on the album cover with JimJim?  In this episode JimJim escapes to New Orleans for a few days but wanted to drop a review of MAICON 2024, a marketing AI conference he recently attended.  Listen to JJRR 117 as JimJim reviews the conference and shares Mike Kaput's 30 AI tools in 30 minutes presentation directly from the show.  Listen to the end to hear JimJim's current thoughts on the state of artificial intelligence.   https://magicmind.superfiliate.com/JIMCIRILLO https://ko-fi.com/jimjim99 https://www.marketingaiinstitute.com/ https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference  jimjim99 | Twitter, Instagram, Facebook | Linktree Hey Revolutionaries!  Hope you enjoy this review of MAICON 2024.  FYI It's happening again in October 2025 so mark you calendars.  So where's everybody at in regard to artificial intelligence?  I'm an admitted newby but I think this topic is really important going forward so I wanted to drop this conference review and ask for your thoughts.  What new applications of AI have you seen that have really blown you away?  If you want to share please reach out to jimjim@jimjimsreinventionrevolution.com.  I'd love to share a few from listeners on the show. Enjoy the episode? Share with friends! Subscribe in Spotify, Apple or Google Podcasts! https://www.jimjimsreinventionrevolution.com/resources jimjim99 | Twitter, Instagram, Spotify, Facebook | Linktree https://ko-fi.com/jimjim99

Less than a week remains until MAICON 2024, and the AI news keeps rolling in. Join Paul Roetzer and Mike Kaput as they look into the recent developments at OpenAI, including insights on their "Strawberry" system and their latest fundraising efforts. In our final main topic, listen in to our hosts as they dissect the implications of California's contentious SB-1047 bill on AI development. All this and more in our rapid fire section! 00:02:15 — A Brief Background on MAII and MAICON 00:13:18 — OpenAI Strawberry 00:25:22 — OpenAI Fundraising 00:31:24 — SB-1047 + AI Regulation 00:41:04 — OpenAI + US AI Safety Institute 00:44:16 — OpenAI, Adobe and Microsoft support AI Watermark Bill 00:50:22 — Oprah + AI ABC Special 00:58:07 — AI Changes in Schools 01:04:27 — Gemini Updates This week's episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. The code POD200 saves $200 on all pass types.  For more information on MAICON and to register for this year's conference, visit www.MAICON.ai.  Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

From AI assistants pulling pranks to companies taking bold anti-AI stances, join our hosts as they navigate the wild world of AI innovation, controversy, and Rick Astley-inspired shenanigans.  This week, Paul Roetzer and Mike Kaput unveil CampaignsGPT, a cutting-edge tool from SmarterX for analyzing AI's impact on campaign tasks. Our hosts also examine a16z's latest top 100 genAI consumer apps list and explore Cohere CEO Aidan Gomez's insights on AI's future. In our rapid fire section, we cover Amazon Q's productivity boost, Procreate's bold anti-AI stance, Lindy AI's mischievous behavior, Microsoft Copilot's security concerns, and more. 00:04:11 — All New CampaignsGPT 00:14:10 — a16z Top 100 Gen AI Consumer Apps 00:24:13 — Cohere CEO Aidan Gomez on 20VC Podcast 00:35:43 — Amazon's AI Assistant Productivity Gains 00:42:18 — Cursor AI Coding Assistant 00:46:18 — Procreate Anti-AI Stance 00:50:01 — OpenAI partners with Condé Nast 00:52:21 — OpenAI Names First Chief Communications Officer 00:55:33 —Anthropic and OpenAI Release Statements on SB-1047  00:58:51 — Lindy AI Goes Rogue 01:02:20 — Microsoft Copilot Safety and Security Concerns 01:05:05 — LinkedIn AI Disclaimers This week's episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. The code POD200 saves $200 on all pass types.  For more information on MAICON and to register for this year's conference, visit www.MAICON.ai.  Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

It's that time of year again and as students head back to school, they're not just packing pencils and notebooks anymore… they're bringing AI.  Join our hosts, Paul Roetzer and Mike Kaput, as they discuss the complexities of AI in education as the new school year begins, the recent Grok 2 update from Elon Musk's xAI, and the return of Google DeepMind's popular podcast after a two-year hiatus. In our rapid-fire section, we will cover the power of AI innovation and creativity, Sakana AI's latest, Hubspot's AI Search Grader, AI employment risks and more. 00:04:33 — Grok 2 + Image Generation 00:13:57 — All New Google DeepMind Podcast Episodes 00:30:30 — AI in Schools 00:39:21 — Can AI Innovate?  00:44:15 — Google takes up licensing deal with Character AI 00:50:25 — Ex-Google CEO says AI startups can steal IP and worry about the legalities later 00:53:43 — Sakana AI unveils AI scientist 00:57:16 — California AI Bill SB-1047 Updates 01:02:13 — AI Employment Risks 01:05:44 — HubSpot AI Search Grader This week's episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. The code POD200 saves $200 on all pass types.  For more information on MAICON and to register for this year's conference, visit www.MAICON.ai.  Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

ChatGPT finds its voice! Join Paul Roetzer and Mike Kaput as they discuss OpenAI's cautious rollout of voice features for ChatGPT, assess Chris Miller's insights on the emerging "cloud war," and examine Microsoft's latest AI-driven financial results. Our hosts also touch on Perplexity's publishers program, concerns behind California's AI Bill SB-1047 and Google's experimental version of Gemini 1.5 Pro in our rapid fire section. 00:04:02 — OpenAI Begins to Roll Out Voice Assistant Feature 00:19:26 — Global Chip/Cloud War 00:30:54 — Microsoft AI Stats and Usage 00:41:54 — Meta Earnings and AI 00:44:54 — Perplexity Introduces Publishers Program 00:48:35 — Concerns over California AI Bill SB-1047 00:53:35 — Writer's New Models Designed for Healthcare and Finance 00:58:14 — Google has released an experimental version of Gemini 1.5 Pro  01:03:47 — Microsoft and OpenAI This week's episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. Early bird pricing ends Friday. If you're thinking about registering, now is the best time. The code POD200 saves $200 on all pass types.  For more information on MAICON and to register for this year's conference, visit www.MAICON.ai.  Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

AI models are getting more powerful, but they are also dealing with some big ethical and financial hurdles. Join Paul Roetzer and Mike Kaput as they unpack Meta's release of Llama 3.1, dive into the controversy surrounding Runway's AI training practices, and examine the potential AI bubble looming over the industry. Plus, take a look into the latest updates from Apple, OpenAI and Google Deepmind. 00:03:50 — Meta Releases Llama 3.1 00:25:44 — Runway and YouTube 00:34:09 — Are We In an AI Bubble? 00:46:46 — DeepMind AlphaProof and AlphaGeometry 2 00:51:48 — Sam Altman Op-Ed Future of AI Warning 00:58:08 — GPT4-o Mini LMSYS Evaluation 01:01:09 — OpenAI Announces SearchGPT AI 01:03:51 — Presidential Moves on AI 01:08:58 — Ethan Mollick Warns about RAG Talk-to-Document Systems 01:11:54 — Apple's AI Features Will Roll Out Later Than Expected This week's episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. Early bird pricing ends Friday. If you're thinking about registering, now is the best time. The code POD200 saves $200 on all pass types.  For more information on MAICON and to register for this year's conference, visit www.MAICON.ai.  Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Welcome to another exciting episode of Podcasting Smarter!  In this AI event replay episode, we dive deep into the world of AI and its potential to revolutionize podcast marketing. Join us as we sit down with Mike Kaput, Chief Content Officer at the Marketing AI Institute and co-author of "Marketing Artificial Intelligence: AI, Marketing, and the Future of Business." Mike shares invaluable insights on how podcasters can start integrating AI into their marketing strategies. From identifying high-value use cases to leveraging AI tools like ChatGPT and Google Gemini, this episode is packed with actionable tips to help you streamline your podcasting process and enhance your show's reach. "Be really realistic about what you're able to do. It's going to take you time. Even if you figure out, oh, these are my top three use cases. This is perfect. There's tools that do them, there's getting and buying and finding the tool, and then there's adapting your workflow to it. That's going to take time." - Mike Kaput, AI Marketing Institute Mike Kaput is a recognized authority in the realms of AI and content marketing. His proficiency lies in identifying high-value AI use cases for podcasting and selecting optimal tools for effective podcast marketing. With a specific focus on integrating AI into podcast production and addressing associated challenges, Mike provides valuable insights tailored to podcasters seeking to enhance content creation efficiency while upholding a human touch. His extensive knowledge and practical approach position him as a key resource for those looking to leverage AI in the podcasting sphere. We also explore the future of AI in podcast marketing, including the emerging concept of AI agents and their potential to perform complex, multi-step tasks. Whether you're a seasoned podcaster or just starting out, this episode offers a glimpse into the exciting possibilities that AI brings to the table. Don't miss this enlightening conversation that could transform the way you approach podcasting. Tune in to discover how AI can help you save time, increase efficiency, and grow your audience. Here are the main takeaways of today's episode: Discover how AI can revolutionize your podcast production process. Uncover the most impactful ways AI can elevate your podcasting efforts. Harness the power of AI tools to supercharge your podcast marketing strategies. Explore how AI assistants can streamline and enhance your podcast content creation. Master strategies to overcome challenges and maximize the potential of AI in podcasting.   The key moments in this episode are: 00:00:29 - Integrating AI into Podcast Marketing 00:07:45 - Importance of Human Element in Podcasting 00:09:21 - Potential Pitfalls of AI for Podcasters 00:13:51 - Embracing the "Special Sauce" of Podcasting 00:14:12 - The Value of Human Involvement in Podcasting 00:15:18 - The Future of AI in Podcast Marketing 00:17:28 - AI Agents as Podcast Assistants 00:18:28 - The Potential of AI in Podcast Marketing 00:19:13 - Conclusion and Gratitude Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://www.youtube.com/watch?v=1zvOaXj-ghw  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Podbean's Apple Subscription Integration  Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you're looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Find Mike and The Marketing AI Institute on Socials: LinkedIn: https://www.linkedin.com/in/mikekaput https://www.linkedin.com/company/mktgai/  Twitter: https://twitter.com/MktgAi YouTube:https://www.youtube.com/@MarketingAIInstitute  Marketing AI Institute's Podcast (The Artificial Intelligence Show) https://www.marketingaiinstitute.com/podcast-showcase   Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

Welcome to Podcasting Smarter, in this second replay episode from our May live event, "How to Use AI to Market Your Podcast," with Mike Kaput from the AI Marketing Institute we explore the intricate process behind producing a successful AI-focused podcast. Mike guest shares insights into the meticulous preparation required, from curating dozens of links to synthesizing in-depth articles. Discover how AI tools are leveraged to streamline tasks such as summarizing content, drafting scripts, and connecting thematic dots, ultimately saving significant time and enhancing the quality of the podcast. We delve into the recording and editing phases, highlighting the human element and the role of tools like Descript in refining the final product. Learn how AI aids in promoting episodes through blog articles, social media shares, and video clips, contributing to a consistent and efficient content strategy. "Anything that is taking your peak attention or cognitive time, whatever that is in your day, however much of that, we each have anything taking away from that is ruining the product that you're supposed to be using it for." - Mike Kaput, AI Marketing Institute Mike Kaput is a seasoned expert in AI-powered content strategies and audience growth for podcasts. With a wealth of experience in leveraging AI tools for optimizing production, Mike has been at the forefront of preventing podcast burnout and enhancing sustained audience engagement. His insights on cognitive bandwidth in content creation and the benefits of a podcast-first content strategy have proven invaluable for podcasters seeking to push the boundaries of their creative and strategic approaches. Through his work, Mike has consistently demonstrated a deep understanding of the evolving podcast landscape, making him a trusted source of knowledge and inspiration for content creators and marketers alike. Our discussion today emphasizes the importance of cognitive bandwidth and attention management, advocating for a podcast-first content strategy. This approach not only prevents pod fade and burnout but also maintains the excitement and uniqueness that keep audiences engaged. Tune in to discover how AI can revolutionize your podcasting process, making it more manageable, sustainable, and successful. Here are the main takeaways of today's episode: Discover how and which AI tools can revolutionize your podcast production process. Learn effective strategies for rapidly expanding your podcast audience. Uncover how AI can help prevent burnout and enhance the quality of your podcast. Explore the significant benefits of implementing a podcast-first content strategy. Master the art of managing cognitive bandwidth for more impactful content creation.   The key moments in this episode are: 00:05:21 - Podcasting Process 00:08:01 - Podcast First Content Strategy 00:12:29 - Importance of Attention Over Time 00:14:02 - Importance of Cognitive Attention and Bandwidth 00:15:05 - Drinking from the Fire Hose of Information 00:15:47 - Engaging with Unique Podcast Content 00:16:10 - Authenticity and Value Proposition Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://www.youtube.com/watch?v=1zvOaXj-ghw  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Podbean's Apple Subscription Integration  Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you're looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Find Mike and The Marketing AI Institute on Socials: LinkedIn: https://www.linkedin.com/in/mikekaput https://www.linkedin.com/company/mktgai/  Twitter: https://twitter.com/MktgAi YouTube:https://www.youtube.com/@MarketingAIInstitute  Marketing AI Institute's Podcast (The Artificial Intelligence Show) https://www.marketingaiinstitute.com/podcast-showcase   Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

In this episode, I sit down with Mike Kaput from Marketing AI Institute to talk about the real-world impact of ChatGPT and AI on businesses. Mike shares insights on how beginners can start using ChatGPT, common misconceptions, and practical tips to make the most out of AI tools. Whether you're curious about AI's role in your job or how it's shaping industries, Mike's straightforward approach makes it easy to understand and apply. Main Topics Covered Introduction to Marketing AI Institute and its mission Common misconceptions and fears about ChatGPT Practical uses of ChatGPT in various business scenarios The evolving landscape of AI and its future implications Educational approaches to integrating AI in higher education Key Insights and Takeaways Practicality Over Hype: Understand why AI, specifically ChatGPT, matters and how it can be a practical tool for your business. AI Literacy: Learn how to develop a basic understanding of AI and apply it to everyday tasks to save time and increase efficiency. Future Preparedness: Gain insights into the future of AI and how to stay ahead of the curve in a rapidly evolving technological landscape. Episode Index [00:00:00] Introduction and Mike's Background [00:01:00] Overview of Marketing AI Institute [00:02:20] Common Misconceptions about ChatGPT [00:06:00] Practical Applications of ChatGPT [00:08:50] AI Literacy for Businesses vs. Individuals [00:11:50] Challenges in Implementing AI in Organizations [00:14:20] The Future of AI and Job Market Impact [00:19:10] The Importance of Relevant, Practical AI Use Cases [00:24:00] Higher Education's Approach to AI [00:29:50] Mike's Personal AI Tools and Practices [00:35:00] Final Thoughts and Conference Information About Mike As Chief Content Officer, Mike Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue for Marketing AI Institute. An avid writer, Mike has published hundreds of articles on how to use AI in marketing to increase revenue and reduce costs. Mike is the co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business (Matt Holt Books, 2022). He is also the author of Bitcoin in Plain English, a beginner's guide to the world's most popular cryptocurrency. Connect with Mike LinkedIn: https://www.linkedin.com/in/mikekaput/ Website: Marketingaiinstitute.com   About The Author Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear

Welcome to Podcasting Smarter, in this first replay episode from our May live event, "How to Use AI to Market Your Podcast," with Mike Kaput from the AI Marketing Institute we dive deep into the world of AI and explore the exciting ways AI can transform your podcast marketing strategies. Unleash the full potential of your podcast with AI tools that will revolutionize your content creation process. What if I told you that AI can transcribe, edit, and even optimize your podcast, saving you time and increasing its success? Stay tuned as we uncover the unexpected ways AI is transforming the podcasting industry, and how you can harness its power to take your podcast to new heights. Are you ready to discover the game-changing AI tools that will elevate your podcasting experience? Let's dive in and explore the future of podcasting with AI. "AI has really helped us dramatically streamline so many different parts of the process. It gives us the ability to augment ourselves with tools and skills that we just did not have easily two, three years ago." - Mike Kaput, AI Marketing Institute Mike Kaput, the Chief Content Officer at the Marketing AI Institute and co-author of "Marketing Artificial Intelligence: AI Marketing and the Future of Business," is a leading voice in the realm of AI and marketing. As the co-host of the Artificial Intelligence Show podcast, Mike shares his expertise on the innovative use of AI in podcast marketing and content creation. With his extensive knowledge and experience, Mike provides valuable insights into leveraging AI tools to enhance podcast success and production efficiency. His expertise makes him a trusted source for understanding the evolving landscape of AI in the podcasting industry. Mike shares invaluable insights on how AI tools like Descript, ChatGPT, Claude, Google Gemini, and others can help podcasters streamline their workflow, enhance audio and video quality, and even improve content creation and research. Whether you're an independent podcaster or part of a larger organization, this episode offers practical tips and tools to elevate your podcasting game. Tune in to learn how AI can save you time, increase your productivity, and help you connect more deeply with your audience. Don't miss out on this fascinating discussion about the future of podcasting in the age of AI! Here are the main takeaways of today's episode: Discover the power of AI tools for supercharging your podcast marketing strategy. Unleash the potential of Descript for seamless and efficient podcast editing. Harness the potential of AI to elevate the success of your podcast to new heights. Explore the world of AI-powered podcast content creation and revolutionize your production process. Dive into the future of AI in the podcasting industry and stay ahead of the curve.   The key moments in this episode are: 00:01:27 - Using AI to Market Your Podcast 00:08:24 - Tools for Increasing Productivity 00:12:16 - Benefits of AI in Podcasting 00:14:20 - Leveraging AI for Complex Content 00:14:28 - Leveraging AI for Document Understanding 00:15:57 - General AI Assistants for Podcast Content Creation 00:16:36 - AI-Powered Search Results for Podcast Research 00:17:09 - AI Applications for Audio and Video Editing 00:18:53 - The Evolving Landscape of AI Products Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://www.youtube.com/watch?v=1zvOaXj-ghw  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Podbean's Apple Subscription Integration  Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you're looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Find Mike and The Marketing AI Institute on Socials: LinkedIn: https://www.linkedin.com/in/mikekaput https://www.linkedin.com/company/mktgai/  Twitter: https://twitter.com/MktgAi YouTube:https://www.youtube.com/@MarketingAIInstitute  Marketing AI Institute's Podcast (The Artificial Intelligence Show) https://www.marketingaiinstitute.com/podcast-showcase   Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

Paul and Mike are back! After a two-week hiatus, the longest episode of The Artificial Intelligence Show has dropped! Paul Roetzer and Mike Kaput discuss changes at the big companies: Anthropic's Claude 3.5 is released, Perplexity, Suno, and Udio are in legal troubles, Ilya Sutskever, co-founder and former chief scientist at OpenAI, launches a new company, and speaking of OpenAI, learn more about their ex-NSA board member. 00:09:12 — Claude 3.5 00:17:28 — Record Labels Sue Suno and Udio 00:24:08 — OpenAI Updates and Revenue 00:29:08 — OpenAI Buys Rockset 00:30:59 — OpenAI Acquires Collaboration Startup Multi 00:32.40 — OpenAI appoints Retired U.S. Army General to Board of Directors 00:37:37 — OpenAI Voice Mode Update 00:40:29 — Elon Musk Drops Suit Accusing OpenAI of Breaching Founding Mission 00:43:00 — Ilya's New Venture 00:46:45 — Perplexity Updates 00:56:04 — Should Frontier AI Companies Fund Journalism? 01:01:45 — The AP Fund for Journalism launches 01:05:50 — Pope Francis addresses the G7 Summit 01:08:17 — Political deepfakes top list of malicious AI use, DeepMind finds 01:11:04 — NVIDIA Releases Open Synthetic Data Gen Pipeline for Training LLMs 01:13:33 — Toys R' Us Branded Sora Video 01:19:43 — WPP unveils AI-powered Production Studio 01:22:19 — Does EU AI Act Require AI Literacy? 01:26:40 — McDonald's to end AI drive-thru test with IBM 01:29:37 — Funding, starting with Mistral 01:31:40 — HeyGen Series A 01:34:29 — Stability AI Secures Significant New Investment and Appoints CEO 01:36:30 — EvolutionaryScale raises $142M for protein-generating AI 01:38:37 — Product Updates starting with Adept 01:42:39 — ElevenLabs Text Reader 01:44:50 — Runway Gen-3 Alpha 01:47:46 — Microsoft Delays Recall Feature 01:49:28 — Microsoft GPT Builder Retired Today's episode is also brought to you by Scaling AI, a groundbreaking original series designed for business leaders who want to thrive in the age of AI, and help drive AI transformation within their organizations. The Scaling AI course series includes 6 hours of content, complete with on-demand courses, video lessons, quizzes, downloadable resources, a final exam, and a professional certificate upon completion. Head to ScalingAI.com to order today! Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Some big company-driven controversies are at the front of this week's episode. Our hosts, Mike Kaput and Paul Roetzer, discuss Apple's introduction of "Apple Intelligence," a suite of generative AI features integrated into its devices, former OpenAI's superalignment researcher Leopold Aschebrenner claims on the rapid approach of superintelligence and, the backlash surrounding Adobe's updated terms of service. 00:06:02 — Apple's WWDC 00:20:14 — Leopold Aschenbrenner, AGI and Superintelligence 00:38:31 — Adobe's Controversial New Terms of Use 00:42:38 — Microsoft Recall Backlash 00:45:40 — Chris Bach's Generative AI Policy PSA 00:49:05 — Underlord from Descript 00:51:17 — Perplexity Pages 00:55:12 — Spark Capital, Jared Leto Back AI Video Startup Pika 00:56:49 — McDonald's HeyGen Campaign Today's episode is also brought to you by Scaling AI, a groundbreaking original series designed for business leaders who want to thrive in the age of AI, and help drive AI transformation within their organizations. The Scaling AI course series includes 6 hours of content, complete with on-demand courses, video lessons, quizzes, downloadable resources, a final exam, and a professional certificate upon completion. Head to ScalingAI.com to pre-order today! Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

In our first episode of the week, join Mike Kaput and Paul Roetzer as they explore Microsoft's new AI-infused PCs, Copilot AI agents, and Team Copilot. We also look into the controversy surrounding GPT-4o's Sky voice and its alleged similarity to Scarlett Johansson, and discuss Sundar Pichai's thoughts on AI's influence on search traffic and the accuracy of Google's AI Overviews. Stay tuned for our special 100th episode coming out this Thursday! 00:04:04 — AI Updates from Microsoft Build 00:14:09 — OpenAI / Scarlett Johansson Controversy 00:26:08 — Sundar Pichai Interview & The Future of Search 00:34:53 — Anthropic Researchers Discover More About How LLMs Work 00:41:32 — Google DeepMind Introduces Frontier Safety Framework 00:47:31 — European Union's AI Act Passes 00:51:43 — US State Laws on AI 00:56:02 — Thomson Reuters CoCounsel 00:59:14 — OpenAI Deal With News Corp. 01:02:46 — Apple Podcasts AI Transcripts 01:05:46 — AI Financials/Funding Rapid Fire Today's episode is brought to you by Piloting AI, a collection of 18 on-demand courses designed as a step-by-step learning path for beginners at all levels, from interns to CMOs. Use the code POD100 to get $100 off when you go to www.PilotingAI.com. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Get ready for a deep dive into Google's AI announcements from Google I/O 2024. Join Paul Roetzer and Mike Kaput as they explore Google's announcements, including Gemini 1.5 Pro's integration, Project Astra, Gems, and Veo. Episode 98 also examines the unveiling of OpenAI's latest cutting-edge model, GPT-4o, revolutionizing AI accessibility and the departure of the company's chief scientist, Ilya Sutskever. 00:04:49 — Google I/O Announcements 00:28:07 — GPT-4o  00:38:23 — OpenAI's Chief Scientist and Co-Founder Is Leaving the Company 00:57:28 — Apple's AI Plans 00:59:51 — Behind HubSpot AI 01:02:22 — US Senate's AI Working Group Report + Key AI Bills 01:05:19 — Co-Founder of Instagram Joins Anthropic As Chief Product Officer 01:07:23 — AI Use Case Spotlight: Interview Prep 01:10:45 — AI Impact Assessments Today's episode is brought to you by Piloting AI, a collection of 18 on-demand courses designed as a step-by-step learning path for beginners at all levels, from interns to CMOs. Use the code POD100 to get $100 off when you go to www.PilotingAI.com. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Sam Altman shares AI insights, Microsoft's rushed OpenAI decision comes to light, and Amazon Q hits the market. Join hosts Paul Roetzer and Mike Kaput as they explore Altman's thoughts on AI infrastructure, AGI dangers, and the gpt2-chatbot. Episode 96 also examines Microsoft's accelerated partnership with OpenAI, driven by fears of Google's AI capabilities, and Amazon's new AI-powered assistant, Q, which aims to boost productivity for developers and businesses alike. 00:04:22 — Sam Altman's Possibilities of AI Talk at Stanford  00:15:27 — Microsoft's Rushed OpenAI Decision 00:29:57 — Amazon Q is now available 00:36:24 — Why Perplexity Might Not Last 00:41:17 — Major U.S. Newspapers Sue OpenAI and Microsoft 00:43:45 — Elon Musk's Plan For AI News 00:50:29 — First Commissioned Music Video Made 100% with Sora 00:52:47 — New Bill Would Require a Kill Switch for AI Models 00:56:32 — More Bad News for AI Hardware 01:01:29 — Quickfire AI Product Updates Today's episode is brought to you by our AI for B2B Marketers Summit, presented by Intercept. This virtual event takes place on June 6 from 12pm - 5pm EDT and is designed to help B2B marketers reinvent what's possible in their companies and careers. To learn more go to https://www.marketingaiinstitute.com/events/ai-for-b2b-marketers-summit Today's episode is also brought to you by our 2024 State of Marketing AI Survey. Our 2024 State of Marketing AI Survey is an annual deep dive into how hundreds of marketers actually use and apply AI in their work. To fill out the survey, go to www.stateofmarketingai.com Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

In this episode of The Destination Marketing Podcast, Adam and Mike Kaput, chief content officer at Marketing AI Institute, discuss the impact of artificial intelligence on the destination marketing industry. They delve into the latest AI-powered tools that have emerged and share valuable insights into how these tools can be effectively utilized to enhance destination marketing strategies. “Leading up to ChatGP has been because machines can help make themselves smarter, but now when we have humans using smarter machines to make both the human and the machine smarter, suddenly we're off to the races. The people that learn right now how to leverage these tools effectively in their own domain of expertise are going to feel like they're superhuman.” -Mike Kaput Marketing AI Institute If you're enjoying the show, please leave us a rating and review on Apple Podcasts! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic's services,  please email adam@relicagency.com or visit www.relicagency.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@relicagency.com.

In an episode of fascinating topics and an exploration of evolving models, hosts Paul Roetzer and Mike Kaput explore the rise of AI Emergent companies like Moderna and Asana, Microsoft's introduction of the Phi-3 family of small language models, and the formation of the US government's AI Safety and Security Board featuring tech leaders like Sam Altman, Satya Nadella, and Sundar Pichai. Our rapid fire section covers news from Eric Schmidt-backed Augment, Expansion of Meta Ray-Ban Smart Glasses Collection, Hubspot AI Updates and more. 00:04:24 — AI Emergent Case Studies 00:20:20 — Microsoft Phi 3 00:29:19 — OpenAI's Sam Altman and Other Tech Leaders to Serve on AI Safety Board 00:30:34 — OpenAI CEO Sam Altman talks AI development and society  00:35:04 — TSMC's Debacle in the American Desert 00:39:53 — Expansion of Meta Ray-Ban Smart Glasses Collection 00:43:13 — Eric Schmidt-backed Augment launches out of stealth with $252M  00:45:59 — Musk's xAI Is Close to Raising $6 Billion from Sequoia, Others 00:48:16 — Apple Intensifies Talks With OpenAI for iPhone Generative AI Features 00:50:33 — HubSpot AI Updates Today's episode is brought to you by rasa.io. Rasa.io is the ultimate platform for AI-powered newsletters. If you're looking to transform your email newsletter into a powerful, engaging tool that truly resonates with your audience, rasa.io is the game-changer you need. Stay ahead of the curve and make your emails a must-read. Join the 500+ organizations already making their newsletters smart.  Visit rasa.io/maii today.  Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

In a special bonus episode this week, hosts Paul Roetzer and Mike Kaput delve into a range of quick-fire subjects. The episode begins by highlighting Dario Amodei, CEO of Anthropic AI, featured on the Ezra Klein Podcast, delving into scaling laws, the exponential growth curve of AI, and the societal adjustments required for AI integration. Additional rapid fire topics include Stanford's 2024 AI Index Report, tech giants' pursuit of AI Agents, AI mind-reading, and more. 00:04:09 — Anthropic CEO on the Trajectory of AI 00:23:07 — Stanford Releases 2024 AI Index Report 00:29:19 — Microsoft, Google, OpenAI Are Racing Towards Agents 00:32:40 — Rise in AI Job Roles 00:35:30 — AI is Already Reshaping Newsrooms 00:37:43 — How to Opt Out of AI 00:41:13 — AI Mind Reading 00:45:47 — Google Makes Structural Changes to Support AI Efforts 00:48:33 — The Ethics of Advanced AI Assistants 00:54:13 — On the Economics of Frontier Models 00:58:59 — Perplexity Raises $62.7M, Announces Enterprise Pro Today's episode is brought to you by rasa.io. Rasa.io is the ultimate platform for AI-powered newsletters. If you're looking to transform your email newsletter into a powerful, engaging tool that truly resonates with your audience, rasa.io is the game-changer you need. Stay ahead of the curve and make your emails a must-read. Join the 500+ organizations already making their newsletters smart.  Visit rasa.io/maii today.  Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Join us for Episode 93 as hosts Paul Roetzer and Mike Kaput explore Meta's powerful open-source models and AI assistant integration, Microsoft's impressively realistic VASA-1 video generator, and the intriguing concept of "Service-as-Software." Stay tuned for even more this week! 00:05:25 — Llama 3 00:31:18 — Microsoft's VASA-1 00:37:29 — The Service-as-Software AI Paradigm Shift 00:47:56 — Adobe Adding Sora, Runway, Pika to Premiere Pro 00:53:26 — Boston Dynamics' Atlas Robot + The Robotics Revolution 00:56:24 — HeyGen's AI UGC 00:58:19 — 20VC Interview with Sam Altman 01:00:55 — Drake Releases Track with AI Voices of Snoop Dogg and Tupac 01:02:59 — AI Fatigue Today's episode is brought to you by rasa.io. Rasa.io is the ultimate platform for AI-powered newsletters. If you're looking to transform your email newsletter into a powerful, engaging tool that truly resonates with your audience, rasa.io is the game-changer you need. Stay ahead of the curve and make your emails a must-read. Join the 500+ organizations already making their newsletters smart.  Visit rasa.io/maii today.  Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Despite a solar eclipse, nothing could overshadow the latest AI news! This week on The Artificial Intelligence Show hosts Mike Kaput and Paul Roetzer discuss the implications of Accenture's earnings from Generative AI, looming legal issues within the AI industry, public perceptions of AI, Amazons future in the AI race and more. 00:03:04 — Accenture on track to make $2.4B from generative AI 00:13:21 — The AI industry is headed towards a legal iceberg 00:27:47 — Public perception of AI 00:41:20 — Amazon scrambles for its place in the AI race 00:46:54 — Microsoft and OpenAI are planning a $100-billion AI supercomputer 00:52:33 — Google considers charging for AI search and Perplexity plans to sell ads 00:56:13 — Demis Hassabis' rising profile within Google 01:00:14 — HubSpot's new AI-powered content hub 01:04:27 — OpenAI Voice Engine and voice deepfake concerns 01:08:42 —Google Deepmind paper 01:10:50 — You can now edit your images in ChatGPT Today's episode is brought to you by rasa.io. Rasa.io is the ultimate platform for AI-powered newsletters. If you're looking to transform your email newsletter into a powerful, engaging tool that truly resonates with your audience, rasa.io is the game-changer you need. Stay ahead of the curve and make your emails a must-read. Join the 500+ organizations already making their newsletters smart.  Visit rasa.io/maii today.  Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Will AI be your next marketing co-pilot or the captain? Discover how to blend AI's analytical power with your creative spark for unbeatable strategies. Get the lowdown on AI's role in branding and how to stay wisely human in an automated world. Plus, we're dropping pro tips on the hottest AI tools to boost your game! And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyFirst Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==05:29 AI will handle marketing tasks with ease.09:37 AI replacing jobs, new jobs created. Digital's impact.13:22 AI offers quick fixes, but human touch prevails.16:59 AI language models like ChatGPT have improved dramatically.20:04 Difficulty grasping context and human emotion in AI.24:12 Human assets essential for interpreting and responding.27:42 Innovation, creativity, and AI in marketing strategy.29:00 AI content generation must align with brand.33:27 Client-focused agency emphasizes empathy and emotional intelligence.37:07 Human wisdom essential for adapting and anticipating.40:14 Agency's competitive analysis reduces data input time.42:33 Wisdom trumps data analysis in AI evolution.45:15 AI's evolution sparks creative possibilities for writers.49:59 Impressive updates on ChatGPT, Claude 3.54:43 Team members fantastic, expertise in evolving topic.55:39 Marketing AI Conference, MAICON, emphasizes intelligence and humanity.==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

After last week's predictions of the future of AI, we are starting to see glimpses of these innovations continue to grow in AI Agents, robotics, and more. In Episode 88 of the Artificial Intelligence Show, hosts Paul Roetzer and Mike Kaput highlight Cognition's AI software engineer 'Devin', the significance behind Figure's Humanoid Robots and OpenAI's Mira Muratis's questionable responses to questions about Sora's training data in a WSJ Interview. 00:03:27 — Cognition releases Devin, the first “AI software engineer” 00:14:52 — The Significance Behind Figure's Humanoid Robots  00:22:08 — OpenAI CTO Questioned on Sora AI Model's Data Sources in WSJ Interview 00:29:13 — European Union's Artificial Intelligence Act approved by the European Parliament  00:33:46 — Suno AI, music generation based on text prompts 00:39:04 — Grok is now open source 00:43:26 — The Top 100 Consumer GenAI Apps from venture capital firm Andreessen Horowitz 00:46:58 — Apple Inc. in talks to build Google's Gemini AI into the iPhone 00:50:06 — Midjourney introduces feature to maintain consistency in image creation This week's episode is brought to you by our Marketing AI Conference (MAICON). From September 10-12 this year, we're excited to host our 5th annual MAICON at this pivotal point for our industry.  MAICON was created for marketing leaders and practitioners seeking to drive the next frontier of digital marketing transformation within their organizations. At MAICON, you'll learn from top AI and marketing experts, while connecting with a passionate, motivated community of forward-thinking professionals.  Now is the best time to get your MAICON ticket. Ticket prices go up after Friday, March 22. Visit www.maicon.ai to learn more. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

After a whirlwind week of AI announcements, hosts Paul Roetzer and Mike Kaput breakdown and analyze some of the key updates. Episode 84 of The Artificial Intelligence Show discusses the potential of OpenAI's new video generation model, Sora, Google's Gemini 1.5's advancements, and efforts by major tech companies, including Meta, to regulate AI-generated content through the C2PA standard. 00:03:12 — OpenAI Releases Sora 00:18:59 — Google's next-gen model: Gemini 1.5 00:29:50 — Big tech gets behind C2PA industry standards for labeling AI content 00:41:21 — Researcher Andrej Karpathy Departs OpenAI 00:44:20 — Meta releases Video Joint Embedding Predictive Architecture (V-JEPA) model 00:49:33 — Memory and new controls for ChatGPT 00:56:11 — OpenAI Develops Web Search Product  00:58:31 — Judge rejects most ChatGPT copyright claims from book authors 01:01:33 — Revisiting Paul's MAICON 2023 Keynote Today's episode is also brought to you by Marketing AI Institute's AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time. Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights. During this year's Summit, you'll: Discover the current state of AI writing technologies. Uncover how generative AI can make writers and content teams more efficient and creative. Learn about dozens of AI writing use cases and tools.  Consider emerging career paths that blend human + machine capabilities.  Explore the potential negative effects of AI on writers.  Plan for how you and your company will evolve in 2024 and beyond.   The best part? Thanks to our sponsors, there are free ticket options available! To register, go to AIwritersummit.com Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

In Episode 82 of The Marketing AI Show, discover the newest advancements in AI, where certain updates may feel like they are directly from a Sci-Fi movie. Hosts Paul Roetzer and Mike Kaput explore the rationale behind paid AI tools, the newest updates from Google Bard, and Big Tech's AI-driven quarterly earnings calls. 00:05:18 — Are paid AI tools worth the $30/user/month cost? 00:16:33 — Google Bard just got some more big updates 00:27:47 — Apple, Alphabet, Microsoft and Meta's AI-Driven Earnings Calls 00:42:25 — Apple Vision Pro launches  00:49:25 — Who Owns Your Voice? 00:53:51 — The hottest new job in corporate America? Chief AI Officer. 00:57:11 — The First Human Received a Brain Implant from Elon Musk's Neuralink 01:02:20 — Microsoft Copilot for Sales and Copilot for Service are now generally available 01:05:56 — Amazon announces Rufus, a new Gen AI-powered shopping experience This episode is brought to you by our sponsors:  Today's episode is also brought to you by Marketing AI Institute's AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time. Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights. During this year's Summit, you'll: Discover the current state of AI writing technologies. Uncover how generative AI can make writers and content teams more efficient and creative. Learn about dozens of AI writing use cases and tools.  Consider emerging career paths that blend human + machine capabilities.  Explore the potential negative effects of AI on writers.  Plan for how you and your company will evolve in 2024 and beyond.   The best part? Thanks to our sponsors, there are free ticket options available! To register, go to AIwritersummit.com -- This episode is also brought to you by our brand new Piloting AI 2024 course. Piloting AI 2024 is a collection of 18 on-demand courses designed as a step-by-step learning path for beginners at all levels, from interns to CMOs.  More than 800 learners registered for the inaugural 2023 edition. The fully updated series, including a new Generative AI 101 course, is available on pre-sale now, and the full course launches this week on Thursday, Feb. 8. Go to PilotingAI.com to learn more. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Discover how Publicis Groupe's massive $326 million AI investment is set to revolutionize ad agency operations on Episode 81 of The Marketing AI Show with hosts Paul Roetzer and Mike Kaput. We also discuss Google Bard's leap over GPT-4 in AI model rankings and introduce our mission to enhance AI literacy for all with our latest educational courses. Tune in for even more insightful analysis on these significant AI advancements! 00:05:07 — Publicis to invest 300 mln euros in AI plan over next three years 00:22:14 — Bard with Gemini Pro surpasses GPT-4 on top LLM evaluation leaderboard 00:29:49 — Introducing AI Literacy for All 00:42:50 — The career trajectories of the researchers behind one of AI's most important papers 00:47:04 — Google announces AI video generator Lumiere. 00:51:21 — Chrome is getting a new experimental AI writing feature. 00:55:04 — Fake Joe Biden robocall tells New Hampshire Democrats not to vote 00:58:09 — White House calls for legislation to stop Taylor Swift AI fakes 01:01:22 — What AI can't—and shouldn't—do 01:04:39 — One easy way to apply AI throughout your day This episode is brought to you by BrandOps:  Many marketers use ChatGPT to create marketing content, but that's just the beginning. When we sat down with the BrandOps team, we were impressed by their complete views of brand marketing performance across channels. Now you can bring BrandOps data into ChatGPT to answer your toughest marketing questions. Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action. Today's episode is also brought to you by Marketing AI Institute's AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time. Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Join hosts Mike Kaput and Paul Roetzer in this informative episode as they explore the latest advancements in AI. They discuss Microsoft's innovative release of Copilot Pro, Meta's ambitious project on 'Open Source' Artificial General Intelligence, and the IMF's significant prediction that AI will affect 40% of jobs worldwide. Prepare for a comprehensive analysis of how these developments are revolutionizing the tech world and what it means for the future of work. Don't miss the rapid-fire section of the podcast for even more insights.  00:03:35 — Microsoft's new Copilot Pro brings AI-powered Office features to everyone 00:11:34 — Meta announces it's building open source AGI. 00:25:57 — IMF warns AI to hit almost 40% of jobs worldwide and worsen overall inequality 00:36:35 — Altman says ChatGPT will have to evolve in “uncomfortable” ways 00:43:40 — How OpenAI, Meta, Google are planning for 2024 elections 00:47:22 — OpenAI says it's “impossible” to create useful AI models w/o copyrighted material 00:49:40 — The AI phones are coming 00:52:30 — Elon Musk gives Tesla ultimatum: Another 12% of shares or no AI, robotics This episode is brought to you by BrandOps:  Many marketers use ChatGPT to create marketing content, but that's just the beginning. When we sat down with the BrandOps team, we were impressed by their complete views of brand marketing performance across channels. Now you can bring BrandOps data into ChatGPT to answer your toughest marketing questions. Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action. Today's episode is also brought to you by Marketing AI Institute's AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time. Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

Kicking off the new year after a brief hiatus, our first 2024 episode looks at the latest advancements in AI. Join hosts Mike Kaput and Paul Roetzer as they discuss the significant legal battle between The New York Times and OpenAI/Microsoft, explore the concepts driving the 'e/acc' Movement, and examine the implications of deepfake technology. 00:05:19 — New York Times sues OpenAI and Microsoft for copyright infringement 00:23:38 — Inside the e/acc movement 00:42:20 — Ethan Mollick's perspective on the growing power of deepfakes 00:51:51 — AI-powered search engine Perplexity AI raises $73.6M 01:03:35 — Microsoft's new Copilot key is the first change to Windows keyboards in 30 years 01:05:08 — OpenAI's app store for GPTs will launch next week 01:07:59 — Issues with Anthropic's Claude This episode is brought to you by BrandOps:  Many marketers use ChatGPT to create marketing content, but that's just the beginning. When we sat down with the BrandOps team, we were impressed by their complete views of brand marketing performance across channels. Now you can bring BrandOps data into ChatGPT to answer your toughest marketing questions. Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action. Today's episode is also brought to you by Marketing AI Institute's AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time. Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

This week, returning from Thanksgiving, we are grateful for both Mike Kaput and Paul Roetzer joining us to share the latest AI news. Together, they tackle the latest OpenAI developments, analyze Andrej Karpathy's insightful video on LLMs, explore Ethan Mollick's new article on AI's business impact, and cover the latest AI advancements from various companies. 00:02:41 — AGI, Q* and the latest drama at OpenAI 00:21:59 — Andrej Karpathy's “The Busy Person's Intro to LLMs,” is now on YouTube 00:41:14 — Ethan Mollick's article on how AI should cause companies to reinvent themselves 00:49:54 — Anthropic releases a new version of Claude, Claude 2.1 00:52:42 — Inflection unveils Inflection-2, an AI model that may outperform Google and Meta 00:55:10 — Google's Bard Chatbot can now answer questions about YouTube videos 00:56:37 — ElevenLabs Speech to Speech tool 00:58:06 — StabilityAI releases Stable Video Diffusion 00:59:39 — Cohere launches a suite of fine-tuning tools to customize AI models. Meet Akkio, the generative business intelligence platform that lets agencies add AI-powered analytics and predictive modeling to their service offering. Akkio lets your customers chat with their data, create real-time visualizations, and make predictions. Just connect your data, add your logo, and embed an AI analytics service to your site or Slack. Get your free trial at akkio.com/aipod. Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase Want to receive our videos faster? SUBSCRIBE to our channel! Visit our website: https://www.marketingaiinstitute.com Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription Looking for content and resources? Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar Come to our next Marketing AI Conference: www.MAICON.ai Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home Join our community: Slack: https://www.marketingaiinstitute.com/slack-group-form LinkedIn: https://www.linkedin.com/company/mktgai Twitter: https://twitter.com/MktgAi Instagram: https://www.instagram.com/marketing.ai/ Facebook: https://www.facebook.com/marketingAIinstitute

AI is reshaping the landscape of idea generation and strategy development, providing an unparalleled blend of creativity and strategic advantage. How many of your current tasks could be streamlined - saving you time, money, and frustration - that you're not utilizing AI for? Mike Kaput from Marketing AI Institute shared valuable insights on how to leverage AI effectively within your business. https://www.theagentsofchange.com/510

Mike, the Chief Content Officer at Marketing AI Institute, joins us to discuss how marketers and content creators can adapt as AI rapidly evolves. We explore Mike's thoughts on moving from AI experimentation to integration, creating more human-focused content in the AI era, and the path to becoming an AI marketing specialist. Mike also shares which AI tools he finds most valuable right now, along with his advice for preparing your business and your role for the AI future. You can connect with Mike Kaput at: https://www.linkedin.com/in/mikekaput/ To learn more about how you can use AI in your creative business, visit: https://thecopywriterclub.com/ai4c

Do you have an AI playbook? In this episode, co-hosts Pete Housley and Unbounce Director of Product Marketing and in-house AI expert Jess Petrella are giving you your AI playbook for the year ahead. To do that, they're tapping into the genius of Mike Kaput, Chief Content Officer at the Marketing AI Institute. Together, they share use cases for AI marketing, advise on the best AI-powered marketing tools, and give five steps to launching your company on its very own AI journey. Tune in to find out more on this episode of Unprompted.Meet The Unprompted CrewPete Housley is host extraordinaire and CMO at Unbounce. His co-host this episode is Unbounce Director of Product Marketing, Jess Petrella. Jess has worked in SaaS for over 10 years and in that time has brought dozens of innovative products to market. She is focused keenly on driving business growth through effective go-to-market strategies and product positioning.Over the past few years, Jess has positioned herself at the intersection between AI and marketing, having developed strategies that have informed how Unbounce has brought our own innovative AI-powered tools to market. Outside of Unbounce she's the creator of “AI for Product Marketers”, an advanced Notion AI template system containing practical, useful, and inspired templates made just for product marketers.Jess has written for a number of publications, including a piece in the B2B marketer on AIs impact on SEO, conversion and the marketing funnel, appropriately titled “The Search Armageddon”. Earlier this year, Jess joined a panel of experts to discuss current and future applications of AI in marketing and Business at Lead Gen World 2023 in San Diego. You can also see her live on stage at SaaS North in her own home town of Ottawa this coming November.Key Quotes*”98 percent of all marketers we surveyed said they're personally using AI in some way. Now, here's the bad news, though: 78 percent of people say their employers have zero internal AI education or training. So we've reached peak interest and excitement about AI, but there's a massive gap in the practical tools people have internally at their organizations to actually learn what this stuff is, how to use it in their careers and their roles, and how to get the most out of it.” - Mike Kaput on the 2023 State of Marketing AI Report from the Marketing AI Institute*”All the things humans do really well, I guarantee you, AI will do them at some point if it can't already. The ability to create, to think, to understand, to reason, these are capabilities that may not be at a human level in AI systems today, but they're absolutely on a trajectory to do those things pretty well. All the things that humans value and get paid for is probably stuff that AI will be able to help or do very soon.” - Mike Kaput*”If I look at my average day, six to 12 months ago, none of these tools were in it and helping me do the things I'm doing. It's really been a pretty profound sea change.” - Mike Kaput*”AI in some form or another has been around for 60, 70 years in one sense or another. So people don't realize a lot of things went into the last several decades to get us to this current moment. It feels like it's coming out of nowhere because they weren't paying attention to all the other factors that were building beneath the surface. “ - Mike Kaput*”A lot of people are like, ‘Oh, what tools should I use? What technology should we adopt?' That's a huge question and really important. More important, though, is what happens if you succeed? Like we're talking about tools that give you double and triple, digit performance gains or productivity gains. That's amazing. But the first question you're going to get from a lot of your staff is, ‘What happens to me? What happens to my role? There's a huge amount of change management involved in these tools. So you're going to have to start planning for how this is going to change jobs.” - Mike KaputTime Stamps[0:12] Introducing “Marketing” AI[4:54] Meet Mess Petrella, Director of Product Marketing at Unbounce[11:38] Here's your AI playbook[12:08] Welcome to our guest, Mike Kaput, Chief Content Officer at Marketing AI Institute[15:36] How can the Marketing AI Institute help me as a marketer?[17:09] What has Mike's team learned about AI in 2023 so far?[19:35] What's the average AI adoption rate among marketers currently?[21:50] What are the top 5 AI use cases in marketing?[28:06] What AI-powered marketing tools would Mike recommend?[33:05] Where are marketers on their AI adoption or maturity curve?[36:03] What is Mike's 5-step AI playbook? And how can marketing teams get further along on their maturity curve?[43:35] What advice would Mike give marketers right now?LinksPete Housley, CMO at UnbounceJess Petrella, Director of Product Marketing at Unbounce Mike Kaput, Chief Content Officer at Marketing AI InstituteCheck out the 2023 State of Marketing AI ReportLearn more about the Marketing AI InstituteCheck out the tools we mentioned!NVIDIA BroadcastChatGPT PlusClaude.aiDall-E 3MidjourneyMarketMuseRasa.ioLearn more about UnbounceThis podcast is brought to you by Unbounce. Most AI marketing tools are… kinda the same. That's because they're built on the same, generic machine learning models—and they get you generic results in your marketing.Unbounce is different. It's trained on data from billions of conversions, which means it gives you content and recommendations proven to get you more leads, sales, and signups.If you're a marketer (or just someone doing marketing), you need Unbounce. You can build beautiful, high-converting landing pages for your ads and emails, plus get AI copywriting and conversion optimization tools—all powered by more than a decade of marketing data.Get the most conversions with Unbounce. Learn more at unbounce.com/unprompted.

Can you turn your marketing strategy from meh to magnificent using AI?Yes! This is a goldmine for anyone looking to understand the integration of AI in marketing. From the genesis of the Marketing AI Institute to practical steps for your own business, it's all here. Don't miss out!In this episode of Leveraging AI, Isar Meitis sits down with Mike Kaput, Chief Content Officer at Marketing AI Institute. They discuss the ins and outs of integrating AI into your marketing world. This isn't just theory; Mike has been in the game for seven years, long before AI became a buzzword. Prepare to be enlightened!This episode is sponsored by GENERATIVE AI BUSINESS TRANSFORMATION Course  available on Multiply.ai. Whether you're a complete beginner or further along on your AI journey, this course aims to enhance your understanding how to implement AI in a business context and how to build your business strategy. Use the promo code leveragingai  to get $100 off the course price.AI news of the week:Canva's Magic Studio Demo VideoCanva unveils Magic Studio, its AI-infused design platformLinkedIn goes big on new AI tools for learning, recruitment, marketing and sales, powered by OpenAISam Altman backs teens' AI startup automating browser-native workflowsZoom's Founder Turns To AI In Hopes Of Regaining Pandemic HighsDeepmind's Promptbreeder automates prompt engineeringMeta debuts generative AI features for advertisersWalmart experiments with generative AI tools that can help you plan a party or decorateDecomposing Language Models Into Understandable ComponentsOpenAI is reportedly considering making its own chipsAssistant with Bard: A step toward a more personal assistantAbout Leveraging AI The Ultimate AI Course for Business People: https://multiplai.ai/ai-course/ YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/ Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Free AI Consultation: https://multiplai.ai/book-a-call/ If you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

Want to simplify your content creation process? Wondering how AI tools can help? To discover how to use AI tools to enhance your content marketing workflows, I interview Mike Kaput.Guest: Mike Kaput | Show Notes: socialmediaexaminer.com/583Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marketing AI Institute's Chief Content Officer, Mike Kaput and Video Mojo host Jon Leland explain why marketers who do not embrace and adapt to AI are rapidly being left behind. They also recommend the best apps to get started with copywriting, image generation, and concept video production. Key insights include strategies and approaches for marketing executives and agencies on how to use AI marketing tools most effectively. Kaput and Leland explain how to use AI as a creative collaborator in order to generate content and revolutionize creativity. The most important takeaway is that AI tools should only be used as an additive component to your established marketing strategies, not a replacement. These tools can dramatically enhance and empower your strategic positioning, but more content for the sake of more content won't help anyone and can turn off your prospects. ⏰ TIMESTAMPS ⏰

With MAICON 2023 just around the corner, Paul Roetzer and Mike Kaput break down very different directions of AI this week. From incredible to dumb, from thorough to questionable, there's lots to break down. Meta's incredible new (free!) ChatGPT competitor is here Meta's latest announcement has big implications for the world of AI. The company announced that its new, powerful large language model, LLaMA 2, will be available free of charge for research and commercial use. The model is “open source,” which means anyone can copy it, build on top of it, remix it, and use it however they see fit. This puts an extremely powerful large language model into anyone's hands—and gives them the appropriate permissions to build products with it. But that's not all. It signals a major strategic direction that Meta is taking to compete with other AI companies—one that could have an effect on AI safety. Some major AI players place serious restrictions on the use and release of their models, often due to concerns about how models might be misused if they're put in the wrong hands without guardrails. Meta is taking the opposite approach, believing that getting the technology into anyone and everyone's hands will make the technology better much faster—and more quickly help Meta reveal and address issues that contribute to safety, like the use of the model to produce misinformation or toxic content. Will this new approach be successful?  Elon Musk changes Twitter to X Musk is in this news again. As of the morning of the podcast recording (July 24, 2023), he has formally rebranded Twitter as X. The platform formerly known as Twitter hasn't changed much aside from its logo, but it seems like Musk and leadership are viewing it as just one piece of a much larger entity.  In a somewhat cryptic set of tweets, CEO Linda Yaccarino said: “X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities. Powered by AI, X will connect us all in ways we're just beginning to imagine.” In the past couple weeks, Musk has also announced xAI, his new company dedicated to building “good” artificial general intelligence and competing with OpenAI, among others. Time will tell what this means for the future of the brand. Meta, Google, and OpenAI Make AI Responsibility Promises to the White House Seven major AI companies—Amazon, Anthropic, Google, Inflection, Meta, Microsoft, and OpenAI—have all agreed to safety commitments proposed by the White House. The commitments include promises to engage in “security testing” carried out by independent experts, using digital watermarking to identify AI-generated vs. human-generated content, testing for bias and discrimination in AI systems, and several other safety-related actions. It should be noted these are simply voluntary commitments publicly announced by the companies and the White House, not any type of formal regulation or legislation. We discuss this on this week's episode and will keep our eyes on this for you. Tune into the last pre-MAICON 2023 episode! We'll be back next week with more news, more insights, and lots of MAICON takeaways to share with you all.

As generative AI continues to improve, iterate, and integrate, there are news stories to discuss and advancements to break down. That's why we're happy Paul Roetzer and Mike Kaput are back for episode 54 of The Marketing AI Show. ChatGPT Code Interpreter available for all OpenAI announced on July 6 that ChatGPT's Code Interpreter feature will be made available to all ChatGPT Plus users. Previously, only select users received access after signing up for a waitlist. Code Interpreter gives ChatGPT the ability to run code, use files you upload to produce outputs, analyze data, create charts, and perform sophisticated math. This gives ChatGPT the ability to do all sorts of data analysis and code-dependent tasks it couldn't do well before. People are already using Code Interpreter in interesting ways including customer segmentation, data visualization, and data analysis.  The misuse of AI in content and media A handful of stories in the past several weeks are shedding light on the dangers and misuse of AI in content and media. A report from misinformation tracking site NewsGuard shows that content farms using AI to generate hundreds of low-quality articles a day are raking in programmatic ad dollars—and hundreds of brands are unwittingly supporting them. And otherwise legitimate media sites are following their lead. Tech site Gizmodo recently started publishing AI-generated content and the results were problematic. One article on Star Wars movies was riddled with inaccuracies and prompted an outcry from Gizmodo staff, who said these types of stories were “actively hurting our reputations and credibility” and showed “zero respect” for journalists. Last, but certainly not least, news came out of a leaked email from German tabloid Bild detailing how the publication plans to replace over a hundred jobs with AI.  Investors are betting on generative AI. Why and how? Research recently published by McKinsey estimates that generative AI could add the equivalent of $2.6 trillion to $4.4 trillion of annual value to the global economy. The firm estimates that about 75% of this value will accrue through four use cases: customer operations, marketing and sales, software engineering, and R&D.The impact will be felt across all industries and sectors, but McKinsey specifically points out that banking, high-tech, and life sciences could see the largest impact. The full research report is well worth a read. But the larger point here is that the possible market impact of generative AI is massive. And investors are clearly responding to that, having just written some huge checks to leading generative AI companies. One big example: Inflection AI announced it raised $1.3 billion in a fresh fundraising round led by Microsoft, LinkedIn founder Reid Hoffman, Bill Gates, and NVIDIA.Inflection AI has been around just over a year and, in that time, the company has built one of the world's most sophisticated large language models, which powers Pi, its personal AI assistant product. The company is also the “largest AI cluster in the world comprising 22,000 NVIDIA H100 Tensor Core GPUs.” It's also important to note that Inflection AI's CEO and co-founder Mustafa Suleyman also co-founded DeepMind, which was acquired by Google and forms the backbone of their AI work. Another example: At the same time, Runway, which builds generative AI tools for creators, announced a $141 million extension to its Series C funding round from companies like Google, NVIDIA, and Salesforce Ventures.

The band is back together! After Episode 51's Year (so far) in Review and Episode 52's Top AI Questions episodes, Paul Roetzer and Mike Kaput are back to the podcast format you're used to. Well, sort of. Because there's a bit of news to catch up on, many topics that took place over the past few weeks were covered in this episode. We hope you enjoy it! Salesforce Unveils AI Cloud Offering Salesforce just launched “AI Cloud,” which gives enterprises the ability to safely use enterprise-ready AI. AI Cloud is a platform that hosts the company's AI-powered products, such as Einstein, Slack, and Tableau, as well as large-language models from other providers like Amazon Web Services. The firm aims to cater to enterprises by ensuring data privacy and preventing AI models from retaining sensitive customer information. According to Reuters, Salesforce says the AI Cloud “starter pack” will be available for $360,000 annually, the company said.  The U.S. Senate Gets Up to Speed on AI  Senate Majority Leader Chuck Schumer announced a series of educational sessions on artificial intelligence for senators as Congress explores potential regulations for the technology. The first session, led by MIT professor and machine learning expert Antonio Torralba, aims to provide a general overview of AI and its current capabilities. The initiative underscores the importance of lawmakers understanding AI, its implications, and its challenges in order to create legislation that both fosters its potential for human prosperity and mitigates its risks. This seems like a positive step forward, but is it surprising that the Senate is only just now starting to educate its members on AI's basics? In addition, President Biden and his advisors have been leveraging AI technology, such as OpenAI's ChatGPT, and have moved AI from a peripheral concern to a central priority in policy development, recognizing its potential for both tremendous benefits and risks. The White House is acting with urgency to establish a regulatory framework for AI through executive orders and new policies, aiming to maximize positive impact and mitigate unintended consequences, with a focus on areas such as cybersecurity, consumer protection, and economic transformation. Hyperwrite's Matt Shumer announces GPT Author What if we told you AI can now write entire novels in minutes based on an initial text prompt? Matt Shumer, co-founder and CEO of OthersideAI, which makes the AI writing tool, HyperWrite, recently announced an open-source project called GPT Author. The project strings together a chain of AI systems to write an entire book for you in minutes, complete with cover art and easy export to the Kindle store—all based on a description of the high-level details you want to see in your novel. Tune in for his experience and Paul's reaction. This summary only scratches the surface of the topics covered, so be sure to tune in! The Marketing AI Show can be found on your favorite podcast player and be sure to explore the links on our website: www.marketingaiinstitute.com.

Thanks for joining us for episode 50! While AI breakthroughs slowed down this week, insights, best practices, and conversations continued. Paul Roetzer and Mike Kaput catch up on the artificial intelligence news impacting marketing and business leaders. OpenAI dropped chat prompt suggestions Logan Kilpatrick from OpenAI gave us helpful tips on crafting prompts. Quite simply (or so it seems), Kilpatrick offers six strategies for getting better results: write clear instructions, provide reference text, split complex tasks into simpler subtasks, give GPTs time to "think", use external tools, and test changes systematically. Is it that easy? What has OpenAI learned, and how can marketers follow these strategies while still differentiating themselves?  Could generative AI transform healthcare?  Could generative AI transform healthcare for the better? One expert thinks so. Dr. Robert M. Wachter, professor, and chair of the Department of Medicine at the University of California, San Francisco, outlines why in a new essay commissioned by Microsoft. In it, Dr. Wachter says he's optimistic that generative AI systems like GPT-4 have the potential to reshape how healthcare works. This article caught Paul's attention, and Paul and Mike break it down on the podcast, discussing not only marketing but also better patient outcomes and a reduction in healthcare costs.  High costs and AI adoption According to a new report from The Information: “More than 600 of Microsoft's largest customers, including Bank of America, Walmart, Ford, and Accenture, have been testing the AI features in its Microsoft Office 365 productivity apps, and at least 100 of the customers are paying a flat fee of $100,000 for up to 1,000 users for one year, according to a person with direct knowledge of the pilot program.” The proposed pricing models for AI features will impact business leaders' decision-making regarding AI adoption, especially small businesses. This helpful episode of The Marketing AI Show can be found on your favorite podcast player and be sure to explore the links below.

New announcements, fast training with repercussions, and more are discussed in this week's Marketing AI Show with Paul Roetzer and Mike Kaput. Read more, then tune in!  Stunning results from ChatGPT plugins The way we all work is about to change in major ways thanks to ChatGPT—and few are ready for how fast this is about to happen. In a new TED Talk, OpenAI co-founder and president Greg Brockman shows off the power and potential of the all-new ChatGPT plugins…and the results are stunning. Thanks to ChatGPT plugins, ChatGPT can now browse the internet and interact with third-party services and applications, resulting in AI agents that can take actions in the real world to help us with our work. In the talk, Brockman shows off how knowledge workers will soon work hand-in-hand with machines—and how this is going to start changing things months (or even weeks) from now, not years. Paul and Mike talk about capabilities that caught their eye, and what this means for the future of work. Google just announced some huge AI updates However, some within the company say Google is making ethical lapses in their rush to compete with OpenAI and others. There were three significant updates: Google announced that its AI research team, Brain, would merge with DeepMind, creating Google DeepMind. It was also revealed that Google is working on a project titled “Magi.” It involves Google reinventing its core search engine from the ground up to be an AI-first product, as well as adding more AI features to search in the short term. Details are light at the moment, but the New York Times has confirmed some AI features will roll out in the US this year and that ads will remain a part of AI-powered search results. Finally, Google announced Bard had been updated with new features to help you code. Bard can now generate code and help you debug code. As these updates rolled out, reporting from Bloomberg revealed that some Google employees think the company is making ethical lapses by rushing the development of AI tools, particularly around Bard and the accuracy of its responses. What problems arise during training AI tools? AI companies like OpenAI are coming under fire for how AI tools are trained, and social media channels are pushing back. Reddit, which is often scraped to train language models, just announced it would charge for API access, in order to stop AI companies from training models on Reddit data without compensation. Additionally, Twitter recently made a similar move. And Elon Musk publicly threatened to sue Microsoft for, he says, “illegally using Twitter data” to train models. Other companies are sure to follow suit. An investigative report by the Washington Post recently found that large language models from Google and Meta trained on data from major websites like Wikipedia, The New York Times, and Kickstarter. The report raises concerns that models may be using data from certain sites improperly. In one example, the Post found models had trained on an ebook piracy site and likely did not have permission to use the data it trained on. Not to mention, the copyright symbol appeared more than 200 million times in the data set the Post studied. And if that wasn't enough, StableLM and AI Drake were discussed!

AI is poised to revolutionize the marketing and online business industries. It can increase your revenue, decrease your costs, and according to Mike Kaput, it could 100x your output in the next few years.  Despite these benefits, many marketers and entrepreneurs are still hesitant to embrace AI. In this episode, Mike, the Director of Marketing at the AI Marketing Insitute, joins us to discuss the misconceptions, untapped potential, and use cases of AI in online business. He breaks down the various ways business owners can use AI to optimize their business, including how AI can help take solopreneurs to previously unachievable heights. We dig into how rapidly the AI industry is evolving and the steps entrepreneurs and marketers can take to ensure they don't get left in the dust. According to Mike, “No matter who you are, or what you do, you're going to have to start experimenting with AI.  Otherwise, you're going to see some pretty serious existential risks in your career, and in your business. The first thing to do is figure out how to make your content different than what a machine can output. Then, take that unique perspective and scale it using AI tools.” Mike also provides actionable advice on how to write killer AI prompts and how to use AI to improve your email open rates. We also address the common concerns surrounding AI, including the legal and ethical concerns surrounding the technology, and the various jobs that AI is likely to replace. Though there are some uncertain times ahead as we navigate an AI-influenced world, Mike maintains that the pros outweigh the cons when it comes to integrating AI into your online business.  This episode is full of useful tips, advice, and insider knowledge to make sure you don't get left behind during the coming AI revolution! Topics Discussed in This Episode: Mike introduces himself and shares what the AI Marketing Institute does (02:21) How AI can reduce costs and increase revenue for online businesses (05:24) The Genius in the Room method for writing a great AI prompt (08:30) How to use AI to improve your email open rates (11:49) How to really take advantage of AI as a solopreneur (14:31) What marketers can do to become irreplaceable in the face of AI (20:30) Why Mike believes search engines will become extinct (28:32) How entrepreneurs can stay up to date with rapidly evolving AI (37:12) The ethical concerns involved with using AI (42:23) Mike puts to rest some common myths and misconceptions about AI (47:40) Interesting findings from the AI Marketing Institute state of the industry report (52:57) Mentions: Empire Flippers Podcast Empire Flippers Marketplace Schedule a call with our expert sales advisors  AI Marketing Institute Mike's LinkedIn Marketing Artificial Intelligence book  State of the Industry report Hubspot Seventh Sense Emad Mostaque's Twitter Allie K. Miller's Twitter Robert Scoble's Twitter Sit back, grab a coffee, and learn how to leverage AI to reduce costs and increase your ROI!

AI is poised to revolutionize the marketing and online business industries. It can increase your revenue, decrease your costs, and according to Mike Kaput, it could 100x your output in the next few years.  Despite these benefits, many marketers and entrepreneurs are still hesitant to embrace AI. In this episode, Mike, the Director of Marketing at the AI Marketing Insitute, joins us to discuss the misconceptions, untapped potential, and use cases of AI in online business. He breaks down the various ways business owners can use AI to optimize their business, including how AI can help take solopreneurs to previously unachievable heights. We dig into how rapidly the AI industry is evolving and the steps entrepreneurs and marketers can take to ensure they don't get left in the dust. According to Mike, “No matter who you are, or what you do, you're going to have to start experimenting with AI.  Otherwise, you're going to see some pretty serious existential risks in your career, and in your business. The first thing to do is figure out how to make your content different than what a machine can output. Then, take that unique perspective and scale it using AI tools.” Mike also provides actionable advice on how to write killer AI prompts and how to use AI to improve your email open rates. We also address the common concerns surrounding AI, including the legal and ethical concerns surrounding the technology, and the various jobs that AI is likely to replace. Though there are some uncertain times ahead as we navigate an AI-influenced world, Mike maintains that the pros outweigh the cons when it comes to integrating AI into your online business.  This episode is full of useful tips, advice, and insider knowledge to make sure you don't get left behind during the coming AI revolution! Topics Discussed in This Episode: Mike introduces himself and shares what the AI Marketing Institute does (02:21) How AI can reduce costs and increase revenue for online businesses (05:24) The Genius in the Room method for writing a great AI prompt (08:30) How to use AI to improve your email open rates (11:49) How to really take advantage of AI as a solopreneur (14:31) What marketers can do to become irreplaceable in the face of AI (20:30) Why Mike believes search engines will become extinct (28:32) How entrepreneurs can stay up to date with rapidly evolving AI (37:12) The ethical concerns involved with using AI (42:23) Mike puts to rest some common myths and misconceptions about AI (47:40) Interesting findings from the AI Marketing Institute state of the industry report (52:57) Mentions: Empire Flippers Podcast Empire Flippers Marketplace Schedule a call with our expert sales advisors  AI Marketing Institute Mike's LinkedIn Marketing Artificial Intelligence book  State of the Industry report Hubspot Seventh Sense Emad Mostaque's Twitter Allie K. Miller's Twitter Robert Scoble's Twitter Sit back, grab a coffee, and learn how to leverage AI to reduce costs and increase your ROI!

It's been another exciting week in the world of artificial intelligence. What does it mean for marketers? The guys break it down on The Marketing AI Show.  First up, Paul and Mike have hypothesized about this, and now the speculation has come true. According to a scoop from The Information, Microsoft plans to incorporate OpenAI's ChatGPT into its Bing search engine. Today, Google handles more than 80% of search traffic. In comparison, Bing processed about 9% of worldwide searches in 2022. Rumor has it Microsoft is making a major play into using ChatGPT-like AI answers in search. Not to mention, this could open the door to using ChatGPT in Word and other Office products. Just days after the scoop, Semafor reported that Microsoft has been in talks to invest up to $10 billion in OpenAI. The funding would eventually give Microsoft a 49% stake in the company, valuing it at $29 billion total. Next, Microsoft just announced a major milestone development in voice AI. The company revealed an AI model called VALL-E that can synthesize anyone's voice using just 3 seconds of audio. Microsoft shared some audio samples, and simply put, Mike Kaput said they are “pretty stunning.” Based on just a few seconds of a person saying a random sentence, VALL-E can create completely new speech from scratch in their exact voice. The implications of hyper-realistic voice AI technology are widespread and mind-blowing.  Finally, Paul's recent LinkedIn post on AI disrupting marketing agencies got a lot of attention. In it, Paul said, “Artificial intelligence is going to disrupt a lot of marketing agencies in 2023. Some will seize the opportunity and create enormous value for themselves and their clients, while many will be obsoleted. These laggards won't all die off overnight, but their relevance and value will quickly fade, and their clients (and people) will move on.” Hear Paul's motivation for writing the post and the conversation that ensues.  As advancements become more prevalent, conversations have become more important for marketers and business leaders. Tune in to see how you can act on these developments. Listen to the podcast below or in your favorite podcast player.

Paul Roetzer graduated with a journalism degree from the E.W. Scripps School at Ohio University and a few years afterwards he founded Ready North (formerly PR 20/20). In 2016 he founded the Marketing AI Institute. The idea for such an organization came from what Paul saw when AI began impacting his agency. He thought the only way marketers like him could work alongside AI would be by better understanding its capabilities.  Part of their vision of educating marketers is through an annual event, and in 2019 they held their inaugural Marketing AI Conference. MAICON was on pause during lockdowns, but it came back in 2022. In 2022, He and co-author Mike Kaput published the book we're talking about, Marketing Artificial Intelligence. The book draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. He has also authored The Marketing Performance Blueprint (2014) and The Marketing Agency Blueprint (2012). Through his podcast and as a conference speaker, Paul makes AI approachable and actionable for marketers.  He and his family live in Cleveland, Ohio.  People, Products and Concepts in the Show: Paul's profile on LinkedIn and on Twitter Marketing AI book's site MAICON event held each summer in Cleveland His Post: The Future of Business Is AI, or Obsolete MarketMuse Descript AI's use of Large Language models Kai-Fu Lee LaMDA GPT3 Google's Multimodal Model (MUM) DallE 2 You may also be interested in this episode with Paul's colleague, Cathy McPhillips as well as with a MAICON speaker, Christopher S. Penn. For more details, please visit https://funnelreboot.com/episode-117-marketing-artificial-intelligence-with-paul-roetzer/

Marketing Artificial Intelligence: AI, Marketing, and the Future of Business by Paul Roetzer and Mike Kaput About the Book: Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance. Marketing AI Institute's Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity. As the amount of data exponentially increases, marketers' abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower. So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you've been waiting for. About the Author: Paul Roetzer is founder and CEO of Marketing AI Institute and PR 20/20; author of The Marketing Performance Blueprint (Wiley, 2014), and The Marketing Agency Blueprint (Wiley, 2012); and creator of the Marketing Artificial Intelligence Conference (MAICON). As a speaker, Paul is focused on making AI approachable and actionable for marketers and business leaders. A graduate of Ohio University's E.W. Scripps School of Journalism, Paul has consulted for hundreds of organizations, from startups to Fortune 500 companies. And, interesting fact – Paul's agency was HubSpot's very first partner agency (2007) and Paul's office in Cleveland looks out on the Cleveland Guardians baseball stadium! Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/marketing-artificial-intelligence-paul-roetzer  

This is a special, book-launch edition for Marketing Artificial Intelligence: AI, Marketing and the Future of Business, which is available starting June 28, 2022, in audio, digital, and print. Marketing AI Institute's Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage...and discuss it on this week's podcast. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity.

AI has many use cases for the marketing world, and this week Paul Roetzer and Mike Kaput are talking about AI for advertising. From allocating ad budgets to optimization, ad versioning, targeting, copywriting, and more, AI can help advertisers and agencies more than many realize. This episode is the first in a series of AI use cases by marketing discipline, based on chapters of their new book, Marketing Artificial Intelligence: AI, Marketing, and the Future of Business. Paul and Mike talk about case studies including HOLT CAT, Vanguard, and more.

With each day that passes, and each advancement in artificial intelligence language and vision technology, it is becoming more apparent that there will be three types of businesses in every industry: AI Native, AI Emergent, and Obsolete. Paul Roetzer kept running through examples in his mind—retailers, ecommerce shops, marketing agencies, event businesses, media companies, law firms, medical practices, artists, writers, graphic designers, financial advisors, banks, insurance brokers and carriers, software makers, game and app developers, real estate brokers, consumer products makers, hotels, restaurants, manufacturers, distributors, educational institutions—and he couldn't come up with an industry or business model where this won't be true. That's the basis for this week's Marketing AI Show podcast. In this episode, Paul is in the hot seat, and our Chief Content Officer, Mike Kaput, interviews Paul about this topic and a recent article he posted about it.

Paul Roetzer and Mike Kaput discuss AI in the news in this new format for our podcast. Recent breakthroughs in language and vision AI technologies are accelerating innovation and creating increased uncertainty about where the limits of intelligent systems will be in the months and years ahead.  Every career path, business, and industry will be changed by AI. It's simply a matter of time  And as designers learned with the introduction of DALL-E 2. And writers are learning with the rapid advancement of large language models from OpenAI, Google, Meta AI, and others. The future may be closer than we care to believe.  So, what can you do to turn this uncertainty into opportunity? Start by asking three questions: What will be lost? What will be gained? When? If you're curious enough to understand what AI is, and what it is capable of doing, you will be able to see the inevitable transformations that are coming to your profession.  Listen to this episode with Mike and Paul.

Lots of experts have said that AI is transformational to business. Call me cynical, but when you look at how the average marketing team functions in 2022, it doesn't seem like much of our work has been transformed. My guest today, a mainstream marketer who hadn't been influenced by  all the hype, will share her appraisal of AI's practical uses.   Cathy McPhillips is a longtime Cleveland-based marketer who has worked in corporate, agency-side, as well as owning a small business. She worked for years with the Content Marketing Institute which was led by Joe Pulizzi (who was on Episode 56 of the show). Nearly a year ago, she joined the Marketing AI institute as chief growth officer, but admittedly with very little hands-on experience with AI.    Brought on to grow the relatively new institute in a hurry, Cathy's gotten up to speed on how to use these tools. She'll tell us her story, including how the way we traditionally do things has to change in order to get the benefits of AI. Cathy lists many resources and tools, which have been compiled into a table that's in the show notes.   I hope by listening to Cathy, you'll try some of them out, and come away as excited as she is about how AI can be a superpower for today's marketing. People/Products/Concepts Mentioned in Show Spreadsheet Macros Cathy's profiles on LinkedIn, Twitter Marketing AI Institute's Introduction to AI Marketing AI Institute's Paul Roetzer and Mike Kaput and the upcoming MAICON happening August 3-5, 2022 Episode Reboot: Tools to help content E.G.  Persado DRIFT Descript MarketMuse Writing social posts, messages (Copy.ai, persado)  Personalizing landing pages Analyzing what's said on social about our brand Tools to help mktg activities E.G.  Rasa.io Sprinklr Optimizing ads on campaigns to get most leads for least cost summarizing/visualizing our web visitors and prospects Understand which prospects have intent to buy, are open to contact Data cleanup or other repeated tasks, learning from watching you Also check out our other AI-related episodes Episode 57: How AI Levels the Marketing Playing Field Episode 51: The AI Marketing Canvas with Raj Venkatesan Episode 47: AI For Marketers by Chris Penn For more edtails, please visit https://funnelreboot.com/episode-78-how-ai-helps-marketers-with-cathy-mcphillips/

In this episode, Seth and Chris talk with Mike Kaput, Chief Content Officer at Marketing AI Institute, about how out-of-the-box AI is providing immediate value to businesses of all types. Highlights:4:04 Mike's day to day & background11:30 Use cases & Planning28:02 Ethics  & Bias36:45 Where do you start with AI in marketing?40:00 Differentiation vs Standardization43:30 Barriers to entry47:35 Humans in the AI loopContact Mike:Mike@pr2020.comhttps://www.linkedin.com/in/mikekaput/Links:Marketing AI InstituteMAICON 2022State of Marketing AI ReportThe AI Powered EnterpriseThanks to our sponsors:Earley Information ScienceCMSWire

Mike Kaput, CCO of the Marketing Artificial Intelligence Conference, joins me give us the answer and shares much more about AI. Register for this year's MAICON: https://lnkd.in/eBE3FMPY --- Send in a voice message: https://anchor.fm/ctrappe/message

We are entering the age of intelligent automation. What does it mean for marketers? How will our jobs evolve? These are just a few of the questions we sought to answer in the 2021 State of Marketing AI Report. We teamed up with Drift in fall 2020 to gain unparalleled insights into the awareness, understanding and adoption of AI throughout the industry.  What we learned is that the industry is on the cusp of transformation. In this episode Paul Roetzer, Founder and CEO, Marketing AI Institute, and Mike Kaput, Director, Marketing AI Institute, dive deep into 10 key findings from the newly released research. Listen to the whole interview to hear more about: Were there any surprises in the results? What does it all mean for the future of the industry? What does it mean for your career?

Artificial intelligence has been gaining popularity in the marketing world. How do you find if AI makes sense for your company? What should you know before purchasing AI? An AI and Marketing Thought Leader, Senior Marketing Consultant at PR2020, Instructor at the AI Academy for Marketers, Director of the Marketing Artificial Intelligence Institute, Mike Kaput, chats about artificial intelligence and its functionality in marketing.   Takeaways: Artificial intelligence is the science of making machines smart. It has the ability to update and discover patterns to better the outcome of its purpose without the intervention of humans. Based on data sets, AI systems could be looking at a factor that humans may find odd. Often, those factors are signals that were buried under other data that humans never found. Before purchasing AI, marketers need to pay very close attention to what data they have, what data the tool needs to function, and how to get the most out of it because AI runs on data. The technology platform you use for hosting course content is very important. Pay attention to the user experience! Career advice: Publish more of your own work. Share in real time what you are learning. This will shed light into the evolution of your thought processes.   Links: LinkedIn: https://www.linkedin.com/in/mikekaput/ Twitter: https://twitter.com/MikeKaput Marketing AI Institute: https://www.marketingaiinstitute.com/blog/author/mike-kaput AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home   Busted Myths: Artificial Intelligence is a complex set of technologies. However, it's not magic: it's math. Forget the science fiction you have seen or read on AI!   Ways to Tune In: iTunes - https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763 Spotify - https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn Stitcher - https://www.stitcher.com/podcast/the-hard-corps-marketing-show Google Play - https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show YouTube - Full video - https://youtu.be/kvezk9_Zc68