Podcasts about Brand

As every brand rushes to adopt generative AI, what if the greatest competitive advantage is no longer about speed and scale, but about sounding uniquely, verifiably human? Agility requires moving beyond the hype of new technology to strategically apply it for true differentiation. It's about being smart and selective, not just fast. Today, we're going to talk about a paradox at the heart of modern marketing. Generative AI has promised unprecedented scale and personalization, but for many, it's delivering a sea of sameness where brand voice gets lost. We'll explore how to break free from this generic output, moving from a reactive "test and learn" model to a predictive one, and discuss the critical balance of combining AI's power with essential human expertise to maintain brand soul, safety, and performance across countless channels. To help me discuss this topic, I'd like to welcome, Toby Coulthard, Chief Product & Growth Officer at Jacquard. About Toby Coulthard Toby Coulthard is Chief Product & Growth Officer at Jacquard. Toby Coulthard on LinkedIn: https://www.linkedin.com/in/toocou/ Resources Jacquard: https://www.jacquard.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile  The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Check out The Array, Jacquard's podcast: https://www.jacquard.com/the-array-podcast-series/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile  Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agile Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

There is a sudden rise of celebrities and organizations proclaiming Jesus. We are hearing "God is moving" more and more. There is no doubt God will use whoever and whatever to move us to Jesus. However, it is not the performer or the idol. The institutions behind these celebrity idols are using Jesus as a brand. The question is why and what they are gaining? Jesus is not a show, nor is he a branding tool. Many are seeking... Few will find.  #BardsFM_Morning #MarketingJesus #TheWayOfChrist  Bards Nation Health Store: www.bardsnationhealth.com EnviroKlenz Air Purification, promo code BARDS to save 10%: www.enviroklenz.com EMPShield protect your vehicles and home. Promo code BARDS: Click here MYPillow promo code: BARDS >> Go to https://www.mypillow.com/bards and use the promo code BARDS or... Call 1-800-975-2939.  White Oak Pastures Grassfed Meats, Get $20 off any order $150 or more. Promo Code BARDS: www.whiteoakpastures.com/BARDS BardsFM CAP, Celebrating 50 Million Downloads: https://ambitiousfaith.net Morning Intro Music Provided by Brian Kahanek: www.briankahanek.com Windblown Media 20% Discount with promo code BARDS: windblownmedia.com Founders Bible 20% discount code: BARDS >>> TheFoundersBible.com Mission Darkness Faraday Bags and RF Shielding. Promo code BARDS: Click here EMF Solutions to keep your home safe: https://www.emfsol.com/?aff=bards Treadlite Broadforks...best garden tool EVER. Promo code BARDS: TreadliteBroadforks.com No Knot Today Natural Skin Products: NoKnotToday.com Health, Nutrition and Detox Consulting: HealthIsLocal.com Destination Real Food Book on Amazon: click here Images In Bloom Soaps and Things: ImagesInBloom.com Angeline Design: AngelineDesign.com DONATE: Click here Mailing Address: Xpedition Cafe, LLC Attn. Scott Kesterson 591 E Central Ave, #740 Sutherlin, OR  97479

KB is BACK and kicks things off discussing Jeff Stoutland leaving the Philadelphia Eagles coaching staff and what it means for the Birds Offensive Line in the now and the future. Then KB is joined by SB Nation's Mark Schofield and Handigraphs Co-Founder Adam Rosenberg in back to back conversations to preview Super Bowl LX, talk some F1 with Mark, and some Eagles and Phillies with Adam. Then KB rounds out the show with his frustrations about the 76ers trading Jared McCain, ducking the tax, and doing NOTHING to improve the team at the deadline... Follow & Subscribe to The House Show with Pat Pitts! linktr.ee/OfficialHouseShow Subscribe to From Broad Street with Love: broadstreetwithlove.substack.com/ Onboarding Form: forms.gle/mZYnkiQcGv1ZxBSg9 Voicemail Line: speakpipe.com/UndergroundSportsPhiladelphia Support Our Sponsors! The City of Vineland: Visit www.vinelandcity.org/ and stay connected with the community and learn about important announcements, programs, and services offered by the city! Vineland, New Jersey... Where It's Always Growing Season! '47 Brand Shop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand! 47.sjv.io/e1Nyor Kenwood Beer Visit kenwoodbeer.com/#finder and see who has Kenwood Beer on tap in YOUR area and crack open an ice cold Kenwood Beer to celebrate the good times! (MUST be 21+ to do so and PLEASE drink responsibly.) Merch & Apparel: www.phiapparel.co/shop + Use Code "UNDERGROUND" for 10% off! Code 118 Wallets Get 15% off your first purchase with Code 118 Wallets when you use our link! https://www.code-wallets.com/UNDERGROUN53766 Biñho Get 10% off your next purchase with code BINHOBENNETT62 from our pals at Biñho! binhoboard.com?bg_ref=pDJkDdNO1y Follow Us! Twitter: twitter.com/UndergroundPHI Instagram: www.instagram.com/undergroundphi/ TikTok: tiktok.com/@undergroundphi KB: twitter.com/KBizzl311 Watch LIVE: YouTube: www.youtube.com/@UndergroundSportsPhiladelphia FB: facebook.com/UndergroundSportsPHI Twitch: twitch.tv/UndergroundsportsPHI Intro Music: Arkells "People's Champ" Outro Music: Arkells "People's Champ" #fyp #Eagles #FlyEaglesFly #GoBirds #JeffStoutland #Sixers #JaredMcCain #SuperBowlLX #Guests #Interview #Phillies #podcastcharts #download #review #subscribe #UndergroundIndustries

Walmart launches a Vine-style review program, Alexa+ rolls out globally, and a hidden Amazon Ads feature is driving conversions, not just awareness. More on this Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Walmart is rolling out an invite-only “Review Accelerator” (for recognized reviewers) program that lets sellers provide free product samples to a vetted pool of trusted reviewers, similar to Amazon Vine. If you receive the email link, you can enroll eligible items in the Seller Center, allocate review units, and potentially accelerate traction for new or low-review listings.   Alexa+ now available to everyone in the US—and free for Prime members https://www.aboutamazon.com/news/devices/alexa-plus-available-free-prime-members-us For our Helium 10 New Feature Alerts: Black Box now lets you paste or upload lists of ASINs (not just UPC/GTIN/EAN/ISBN) in Product Identifiers, up to 500, depending on your Helium 10 membership. This makes it easier to quickly research large sets of competitor or wholesale products in one search.   Drive brand awareness and engagement with Brand+ using Amazon Ads, now available to all globally https://advertising.amazon.com/en-us/resources/whats-new/drive-brand-awareness-and-engagement-with-brand-plus/ In our Strategy of the Week, Carrie explains how influencer-driven UGC videos can boost Amazon conversions and visibility, then shows how Helium 10's Influencer Finder for TikTok and Amazon helps you find creators already posting in your niche (and their social links) to outreach. This tool is available to Helium 10 Diamond users. Want access to the Amazon and TikTok Influencer Finder? Upgrade to Helium 10 Diamond and use code SSP20 to get 20% off, then start reaching out to proven creators in your niche today. New features and updates to Amazon's FBA Grade and Resell program https://sell.amazon.com/blog/announcements/fba-grade-and-resell-updates Upcoming Events: Bradley and Shivali will be in Dubai February 12–14 at the Commerce City Center—perfect if you want to meet in person, ask questions, and level up your business. Register for WORLDEF Dubai at http://h10.me/dubai Helium 10's TACoS Tuesday PPC webinar is a live, interactive Q&A where you can get real-time ad strategy tailored to your campaigns from Destaney Wishon. Ready to get live Amazon PPC help? Join us on Feb 10 at 10 AM PST and bring your questions—register now at https://h10.me/ttfeb26 In episode 494 of the AM/PM Podcast and Weekly Buzz, Shivali covers: 00:00 - Introduction 00:43 - Walmart Has Vine? 01:53 - Alexa+ Now Everywhere 04:06 - Bulk Product Research 05:35 - Convert with Brand+ 09:29 - Amazon Influencers 13:00 - FBA Grade and Resell 15:43 - Upcoming Events

Is your Amazon strategy spread too thin? In this episode, Michael is joined by Noemi Bolojan (CEO of ScaleWave) to cut through the noise of 2026. After a chaotic few years, the biggest trend for successful sellers isn't doing more—it's doing fewer things at a 10/10 level.We're diving deep into the "5+1 Essential Skills" you need to master to actually move the needle this year. From the "lifeblood" of your business (Inventory Management) to the hidden goldmine in your Brand Analytics, we break down exactly where to focus your energy so you can stop guessing and start growing.Stop being an "inch deep" in a hundred activities. Tune in to learn how to go miles deep on the metrics that matter.We'll see you in The PPC Den!

Join us at SoCom 2026, the Social Commerce Conference. February 26 in Venice Beach and save 20% with code FCSC2026Damon Berger, Head of Consumer Digital Engagement at Gap Inc., joins the show to share the strategy behind the brand's comeback. He unpacks the playbook for rebuilding an iconic brand, why it worked for Barbie, and why creator capital is the new north star. Plus, he reveals how Gap moved from "chasing relevance” to driving it, and why brand distinction is the new survival strategy against the sea of AI slop.Gap is Back, Baby.Key Takeaways:Creators are the cultural conduit, building conversational capital through authentic audience relationshipsGap's KATSEYE campaign sparked participation, not just viewership, enabling fans to own the momentPurpose-driven brands live their values quietly rather than preaching them publiclyBrand distinction becomes a survival strategy when 50% of internet traffic is botsGet Blue partnership scales Gap's influence to address global water access for 200M peopleDamon Berger [03:33]: "Creators are the conduit to what is kind of cool out in the world...the idea for us is that we have a variety of relationships with them."Damon Berger [12:14]: "That was really why one of the reasons that it was so popular and shared and viral...people started taking that video and doing all their own dances and doing their own interpretations to it and expressing themselves and joining a larger conversation."Damon Berger [15:14]: "We were just being ourselves. We were just living our own brand values, where we believe in the value of diverse voices. We believe in people being themselves no matter what."Damon Berger [29:26]: "In the sea of sameness and the sea of AI slop and all of these worlds of not really knowing who you're buying from…[brand distinction] is what people care about, and that's how we've won over the last couple of years."In-Show Mentions:Gap's "Better in Denim" Campaign - Viral campaign featuring "Milkshake" by KelisGet Blue Initiative - Partnership with Gap Inc., Amazon, Starbucks, and EcolabAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Kelly is joined by Katrina Owens to unpack what it really takes to position your personal brand for stages, recognition, and high-level visibility. You'll learn what personal branding truly means, how to optimize your social media to reflect your authority, and walk away with 3 tangible steps to start getting booked on stages instead of waiting to be chosen. This isn't about hoping you get noticed... it's about becoming undeniable. Tune in today!   Get your ticket for the RICHCODED Live Event in Philadelphia here Enter into the Free Rewire Yourself Rich Lounge Apply to the RICHCODED Mastermind Enter into The Rewired Rich Room Connect on Instagram   Connect with Katrina Owens Katrina's IG: @katrinaowenspr Katrina's Website: https://katrinaowens.com/  

The Outdoor Brand Spending $1 MILLION On Ads (Every Month) You could've heard a pin drop at Outdoor Media Summit when Brian Davis told the audience his brand spends one million dollars on ads every month. But how did he get here? In this week's episode, we got to dive into Brian's history of launching and building brands - and the conversation that followed did not disappoint. Show Notes: Brian Davis: https://www.linkedin.com/in/briandavisinnovates/ Hollow Socks: https://hollowsocks.com/ Fix It Sticks: https://store.fixitsticks.com/ Back Bottle: https://backbottle.com/ Zach Stuck: https://x.com/zachmstuck Zach's Agency: https://www.homesteadstudio.co/ Josh Haskins (New GM): https://www.linkedin.com/in/jthaskins/ Scheels: https://www.scheels.com/ BPC - Brand, Product, Content: Wahoo Bike: https://www.wahoofitness.com/devices/indoor-cycling/smart-bikes Fanttik X10 Ace Mini Bike Pump: https://amzn.to/4pYICKZ Founders Podcast - Kevin Kelly: https://www.youtube.com/watch?v=RUKafK3xCfY Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

In this episode of the Real Estate Pros podcast, host Michelle Kesil interviews Tim Ensmann, a real estate investor specializing in unique hotel experiences. Tim shares his journey from traditional real estate investments to creating boutique hotels that offer one-of-a-kind experiences. He discusses the challenges of acquiring undervalued properties, the importance of branding, and the strategies that have led to his success in the hospitality industry. Tim emphasizes the need for education and adaptability in this evolving market, providing valuable insights for aspiring investors.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

What challenges come with taking a marketing strategy global, and what strategies can be created to account for and even take advantage of differences from one market to another? How are differences in Japanese culture reflected in the buying practices of the population?Katherine Melchior Ray is a global marketing executive and consultant, who also teaches global marketing at UC Berkeley Haas School of Business, and is the author of the book Brand Global, Adapt Local: How to Build Brand Value Across Cultures.Greg and Katherine discuss the importance of both maintaining global brand consistency and adapting to local cultures. Katherine explains the history and evolving definition of marketing, the balance between data-driven strategies and creative intuition, and the necessity of cultural intelligence in global business. Throughout the conversation, Katherine shares anecdotes from her diverse career, offering insights into the challenges and strategies for successful global marketing.*unSILOed Podcast is produced by University FM.*Episode Quotes:What does it mean to be a global brand?13:51: Just because you can access it on a global level does not mean it is going to be relevant to you in your culture. And this is where it is tricky. So we have gone way beyond the Ted Levitt era, where you have global brands, but in order for them to connect, create meaning, which is where value lies, and ultimately loyalty with consumers in different cultures, they need to do both. And this is where the book title came, Brand Global. Be a global brand, hold certain things very consistent, but adapt local, and that is tricky. It is really tricky. Which aspects do you want to hold the same, and which aspects are you willing to flex?What is cultural intelligence and why is important in leadership39:21: We all know about emotional intelligence, and I think we have come to realize how important that is in leadership. Well, cultural intelligence takes us one step further. It relies on a lot of the aspects of emotional intelligence, but it adds culture on top of it. And basically, it is the ability to see and, and bridge cultural differences. So you do not have to be an expert in every culture. You do not have to know how to code, I guess, in technology. But you have to have a couple qualities that help you learn how to see what is often not actually being explicitly said with words.The notion of balance in brands18:52: When you think of a brand, the strongest brands actually do play simultaneously in opposite, seemingly opposite, directions, but really, those two seemingly opposed directions are complimentary, right? One might be the traditional side, and one is the innovative side. One might be the classical side, and the other is the trendy side. But actually, that duality gives the brand elasticity; it gives it range. So it can reach a lot more customers, and it gives it this inherent dynamism, tension, and excitement.Story is important for expansion20:20: The reason story is important is for expansion. You cannot control every aspect of a brand as you expand, right? Because the same people, like if you think of Steve Jobs, he could review every aspect of the computer as it was being designed. But as it was being marketed in different markets, in different countries, in different stores with different salespeople, you cannot control all of that. And so the way to create a form of consistency is by telling the same internal stories, and then those stories go externally so that everyone understands why certain things are in the way that the company operates and the brand shows up in products and services.Show Links:Recommended Resources:Louis VuittonPhilip KotlerTheodore LevittPark Hyatt | Masters of Food & WineSotheby'sXiaomiGuest Profile:KatherineMelchiorRay.comLinkedIn ProfileFaculty Profile at UC Berkeley Haas Business SchoolSocial Profile on ThreadsSocial Profile on XGuest Work:Brand Global, Adapt Local: How to Build Brand Value Across Cultures Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Tongva Tribe responds to Billie Eilish "Stolen Land" comment, Andy Dick speaks about dying, Maz gets hacked, RIP Mickey Lolich, Halle Berry's menopause grift, Meghan Markle v. Netflix, and Jim's Picks: Power Pop Songs. Roberto Boschian spent years at 97.1 and we're glad to have him here. Ted Williams is a pain... but we love him. We're rooting for you, Ted. We're going to make sure you get paid. Drew saw Song Sung Blue and liked it. RIP Detroit Tigers great Mickey Lolich. Andy Dick was just on the Jamie Kennedy Podcast and it didn't disappoint. He's alive now and that's all that matters. But he reveals something HUGE that's bumming him out recently. Brand new Bonerline time. Where in the world is Savannah Guthrie's mom Nancy? Melinda Gates really got the ball rolling on this Jeffry Epstein/Bill Gates story. Now it's Bill's turn to respond. Ellen Degeneres is back in the USA. She bought a $27M house in California. I thought she didn't want to be in America. Billie Eilish is in big trouble with Native Americans. The Clintons are FINALLY going to testify in the Epstein investigation. Halle Berry still hates Gavin Newsom. Trudi loves watching dong on HBO. Comedian Ben Bankas is CANCELED! Meghan Markle News! All her crap is filling The Netflix offices and she's pissed at them. Blake Lively is the talk around Trudi's hair salon. The Lively v Baldoni saga continues. Tom answered on the second ring! Everyone's getting their Twitter hacked. Tom saw Song Sung Blue TWICE! Maz gives his Super Bowl prediction. Are the Detroit Tigers going to sign Justin Verlander or Max Scherzer? Maz tries to eulogize Mickey Lolich. Jim's Picks: Top 10 Power Pop Songs. Merch can still be purchased. Click here to see what we have to offer for a limited time. If you'd like to help support the show… consider subscribing to our YouTube Channel, Facebook, Instagram and Twitter (Drew Lane, Marc Fellhauer, Trudi Daniels, Jim Bentley and BranDon)

As a marketing leader, you often spend so much time on the strategies and tactics that keep your brand growing that it's difficult to keep up with what's going on in the background with the platforms and the companies behind them. While agility requires a flexible technology stack, it also requires a leadership mindset that can distinguish market noise from genuine strategic opportunity, and filter out the hype to understand the shifts that can impact customers and the bottom line. The ability to pivot your people, processes, and platforms in response to major market shifts is no longer a nice to have, but rather a competitive advantage. Today, I'm excited to talk with our 2026 Resident Expert on the CX and MarTech platform landscape. We're going to focus on the business and business opportunities that mergers, acquisitions, and big moves in the market provide to these platforms' customers. Our focus today is going to be a recap of market activity in 2025 with an eye towards what to expect in 2026. To help me discuss this topic, I'd like to welcome, Bill Staikos, Founder at Be Customer Led.About Bill Staikos Bill Staikos on LinkedIn: https://www.linkedin.com/in/billstaikos/ Resources Be Customer Led: https://becustomerled.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if your business isn't failing — it's just outdated?In this episode of the Social Proof Podcast, we break down why so many entrepreneurs feel stuck, frustrated, or disconnected from their brand — even when things are technically “working.”The truth?You can't operate in 2026 the same way you did in 2016.This conversation dives into:Why your brand may need a facelift, not a full restartHow to recognize when you've outgrown your current versionThe difference between evolving your business and abandoning itWhy fear keeps people stuck in old offers, old identities, and old strategiesHow relevance, branding, and belief all move in wavesWe use real-world examples — from major brands to entrepreneurship, culture, faith, and personal growth — to explain why evolution isn't optional if you want to stay impactful.If your business feels off…If your brand feels heavy…If what used to excite you doesn't anymore…This episode is for you.

Send us a textGriffin Brand and Dan Casey, co-authors of Bring Your Own Pencil: Bill Walsh's Playbook for Winning at Anything, join Joe to explore preparation, leadership, and what separates sustained excellence from short-term success.It's Super Bowl weekend, so football is part of the lens—but it doesn't stay there. The discussion moves from Bill Walsh and the San Francisco 49ers to Dyson vacuums, Raising Cane's chicken fingers, JSOC, and even 50 Cent. Different worlds, same underlying question: why do some people and organizations endure while others flame out?At the center is a simple idea: success is a lagging indicator. Drawing on Walsh's leadership philosophy, Griffin and Dan explain why outcomes take care of themselves when leaders focus on standards, habits, and ownership of preparation—long before performance is visible.From there, the episode broadens into leadership more generally: perseverance, the myth of overnight success, and how constraints can sharpen thinking instead of limiting it. A key theme is the idea of a permanent base camp—maintaining standards that keep teams within striking distance of excellence without burning them out.They also spend time on legacy. Not wins or titles, but people. The episode reinforces a simple measure of leadership: how many people succeed because you took the time to invest in them.Watch the full interview on YouTube!Joe, Griffin, and Dan also discuss: What “bring your own pencil” really means for leaders Alive time vs. dead time  How the path to the top is rarely a straight line How to sustain excellence without burning people or culture Why inputs matter more than outcomes How culture becomes real when it carries itself forward What legacy looks like when leaders step back Why the best leaders make their ceiling someone else's floorWhether you're watching the Super Bowl or leading a team far from the spotlight, this episode is a reminder that the work that matters most usually happens long before anyone is watching.A Special Thanks to Our Sponsors!Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it's banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

In this deeply honest and practical conversation, I'm joined by fellow clinician and creative coach TJ Walsh as we explore what it means to evolve your brand in real time — especially when your identity as a therapist is shifting.TJ introduces a simple but powerful framework:Push. Pull. Propel.It's a guide for navigating professional discomfort, emerging desires, and the momentum that comes from integrating both.We talk about:* Why branding is worked out in real time* Letting go of perfectionism and overthinking* The emotional cost of being “the product” in therapy work* How to know when it's time to pivot* Building Quiet Builder and navigating multiple identities* Intuitive practices for clarity and alignment* Why slow growth is often the greatest giftIf you're in a season of change — whether it's launching a new offer, exploring a new part of yourself, or simply wondering “what's next?” — this one is for you.Resources:Want to launch your online course?Check out our new membership site! Find out more and get on the Haven Waitlist here.

COTTO's founder sold out her initial production run in 30 minutes by building her audience first. Use her social media techniques to validate demand before you're ready to sell. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode of Live Well, Earn Well, I sit down with Jill Pavlov — the brilliant mind behind Copy POP!, where strategy meets improv and storytelling. Jill helps high-achieving women entrepreneurs ditch the polished perfection and rediscover their authentic voice. If you've ever struggled to describe what you do without rambling or sounding too "professional," this conversation will shift everything. We talk about how to own your message, show up with personality, and make your brand unforgettable — all while actually enjoying the process. Life Plan Quiz — get a customized plan to align life & work: https://go.heartrepreneur.com/my-life-plan-quiz-snap Grab your Free E-book Work Yourself Happy (Amazon Best Seller) by Dr. Terri Levine here : https://book.terrilevine.com/work-yourself-happy Join us here to deeply connect with our community:  www.heartrepreneurs.com  Subscribe to this podcast on your favorite podcast platform… Apple: https://podcasts.apple.com/us/podcast/live-well-earn-well-for-coaches-consultants/id1585895518  Spotify: https://open.spotify.com/show/5OjsOxN7MqwKio4Ae6vSMQ 

This week, T & Le are pissed and explain why we're not staying quiet about a major brand copying Boys Lie. We also break down two chaotic stories, from a messy ex-boyfriend crossover to how to advocate for yourself at work, we are giving our most honest advice yet.Send us your Boys Lie Story by submitting anonymously here. Watch us on Youtube! If you want to stalk us, you can find us here: @boyslie, @reptar @leahomalley Hosted on Acast. See acast.com/privacy for more information.

The One Decision That Changes Content Quality I see this problem all the time. People are posting more. Trying harder. Getting their team involved. And still… the numbers don't move. In this episode, I break down what's really happening behind the scenes when content feels messy, slow, or out of control. This isn't about better gear or more posts. It's about something most creators and business owners completely skip. If you've ever felt frustrated with your content, this might shift how you see the whole game. In this episode, you'll learn: - Why more people creating content can actually hurt growth - The silent mistake that makes editing harder and results worse - What most teams never agree on before hitting record - Why “just post more” isn't the answer right now - The real lever that changes consistency and quality Listen closely. This one hits closer than you think. Chapters: 00:00 – Cold open and early banter 00:56 – Why this episode matters 01:56 – What we're seeing with creators right now 02:23 – Short form vs long form reality 03:18 – When teams create the content 04:15 – The biggest issue with group recording 04:53 – Why editors struggle with inconsistency 05:40 – When recording becomes a new skill 06:26 – The cost of bad documentation 07:13 – Alignment before more content 08:05 – Raising the baseline skill level 08:56 – A different way to approach content 09:54 – Brand voice and control 10:37 – Setting minimum standards 11:29 – Testing with short form content 12:31 – What early results really mean 13:30 – Standards vs experimentation 14:46 – Feedback, goals, and tension 16:19 – Why goals change everything 17:33 – Consistency before optimization 19:12 – Defining “good” content 20:04 – Final thoughts and wrap-up Tune in and enjoy! Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.

“I do not believe that nonprofits live in a separate world. I believe that they live in the same world [as every other brand].” –Jim MoriartyNonprofits aren't operating in a separate marketplace than for-profits. They're competing for the same attention, trust, and loyalty as every other brand.Jim Moriarty, brand strategist and former CEO of the Surfrider Foundation, believes this is the case—positing that both sectors are after the same consumer attention, and that both are doing real good in the world.With vast experience in both sectors, Jim thinks nonprofits can learn a thing or two from for-profit brands about evaluating performance, building trust, and clarifying your mission.In this episode, Jim shares:Why the lines are blurry between for-profits and nonprofits for consumersWhy Nike's mission to make sports accessible to all is actually a core part of their modelWhat nonprofits can learn from brands about building consumer trust and competency in delivering on their promiseHow a clear narrative, real-world activation, and constant feedback can accelerate momentumFind links to resources mentioned and key takeaways in the show notes for this episode: https://www.futurenonprofit.com/jim-moriarty/

60 Years Forward: Yamaha at NAMM 2026Yamaha at NAMM 2026: Chris Buck Revstar, Pacifica SC & 60 Years of Guitar InnovationSome brands chase nostalgia. Yamaha builds forward.At NAMM 2026, I spoke with Andy Winston to talk about 60 years of Yamaha guitar design—and why this company keeps delivering instruments that punch way above their price point.The conversation started with the Chris Buck Signature Revstar. Buck is the guitarist for Cardinal Black, and he's earned his own model. The specs tell the story: overwound P90 pickups for a hotter sound, wraparound tailpiece with adjustable saddles, stainless steel frets, lightweight tuners, and those old-school inlays from the first-generation Revstar. No boost circuit. Buck wanted it stripped to essentials.Then Andy dropped a tease: Matteo Mancuso is getting his own Revstar this summer. The Italian virtuoso. That's a statement.We moved to the new Pacifica SC—Yamaha's answer for T-style players. Humbucker in the neck, single coil in the bridge, and pickups designed in partnership with Rupert Neve's team. The boost circuit under the bridge pickup gives you five sounds from two pickups. Made in Indonesia at $999 or Made in Japan with compound radius fretboard and IRA wood treatment at $2,199.I bought my nephew a Pacifica. Entry level, around $200. It works. That's Yamaha's philosophy—you can start at $200 and work your way up to a Mike Stern signature model without ever leaving the family.But here's what stuck with me.Andy said something that defines Yamaha's approach: "We don't do reissues. You're never gonna see us reissue a 1972."Sixty years of guitar history, and they're not looking backward. The Revstar draws inspiration from the 1970s Super Flight, sure—but it's chambered mahogany, tuned to eliminate harsh mid-range frequencies. Yamaha builds pianos, violins, marimbas. They know how to tune wood. They apply that knowledge to electric guitars in ways other companies don't.The BB Bass series came next. String-through body with 45-degree break angle. Extra bolts pulling the neck tight into the pocket. A maple stripe running through the center of the body for note response. Active/passive switching. Five-ply neck. Professional features at prices that don't require a car payment."We give people more instrument than what a price tag says," Andy told me.That's not marketing. That's mission.Before we wrapped, Andy shared a personal story. In 1977, hair down to his shoulders, bell bottoms on, his mom decided he was serious about guitar. She bought him a Yamaha FG-75. His first real acoustic. He doesn't have that one anymore, but he found a replacement. Had to.That's brand loyalty earned over decades. Not through heritage mythology—through instruments that work, that last, that give players what they need without emptying their wallets.Sixty years of guitar design. No reissues. Just forward.Yamaha keeps proving that innovation and accessibility aren't mutually exclusive.Marco Ciappelli interviews Andy Winston from Yamaha at NAMM 2026 for ITSPmagazine.Part of ITSPmagazine's On Location Coverage at NAMM 2026.

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use. In this episode, Elena and Rob explore how emotions, even ones unrelated to purchasing decisions, shape what people are willing to spend. They reveal that disgust suppresses value across the board, while sadness increases openness to new products by motivating a desire for change. Topics covered:   [01:00] "Heart Strings and Purse Strings: Carryover Effects of Emotions on Economic Decisions"[02:00] How disgust, sadness, and neutrality shift buying behavior[03:00] The endowment effect and emotional influence[05:00] Why specificity matters more than positive or negative[06:00] Disgust in advertising: effective or repellent?[08:00] Can annoyance drive brand recall?  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Lerner, J. S., Small, D. A., & Loewenstein, G. (2004). Heart strings and purse strings: Carryover effects of emotions on economic decisions. Psychological Science, 15(5), 337–341.  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Hey Community family! Today Kristina sits down with Staci Millard, Fractional CFO, CEO of Thrive Accounting, and host of Small Business School to pull back the curtain on a topic that so many business owners are curious about but few really understand, event sponsorships.Fresh off Staci's event sponsorship at the High Vibe Women brunch in Ottawa, Kristina and Staci dive deep into the dos and don'ts of sponsorships.They also cover:Who should sponsor events.How to know if the event is a good fit to sponsor.How to actually get a return on your investment. Why repetition builds recognition and how your energy in the room matters.The importance of intentionality and integrity in brand collaborations.Navigating swag bag sponsorships.How to crush it as an event vendor.Why not all opportunities are good opportunities.Stop wasting money on sponsorships that don't convert and get strategic!This can be the most or least profitable thing you do for your business so you want to get it right.Tune in for our roadmap to making sponsorships a tool that fuels your growth, not stunts it.Connect with Staci: InstagramSmall Business School PodcastThrive AccountingMentioned in Episode:Find Your Next Bestseller on Faire and get 10% off with the code ‘HIGHVIBE10'Join the High Vibe Women Online CommunityDownload Our LinkedIn Starter PackWork with The Social Snippet!Join the Weekly SnippetCheck out High Vibe WomenSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 25% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

With every board member and CEO demanding a generative AI strategy yesterday, how much of the conversation is about creating real business value versus simply not being left behind? Agility requires more than just speed; it demands a fundamental shift in how we approach problem-solving and storytelling, especially when a technology like AI re-writes the rulebook. Today, we're going to talk about the real tension that exists between the incredible promise of generative AI and the practical, often messy reality of enterprise adoption. We'll explore how to bridge the gap between deeply technical products and the clear, compelling narratives that actually convince customers and boards to invest. To help me discuss this topic, I'd like to welcome, Sharon Argov, CMO at AI21 Labs. About Sharon Argov Sharon Argov on LinkedIn: https://www.linkedin.com/in/sharonargov/ Resources AI21 Labs : https://www.ai21.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this episode, Who What Wear Shopping Director Bobby Schuessler sits down with jewelry designer Jennifer Fisher to look back on her career 20 years after she started her namesake brand. Over the last two decades, Fisher was named a finalist for the 2012 CFDA/Vogue Fashion Fund, was crowned the "queen of hoops" by The New York Times, and has counted celebrities such as Jennifer Lopez and Hailey Bieber among her clientele. She's also sharing the ways she's expanding her empire—from new retail locations to her cookbook, Trust Your Gut, to her lifestyle brand, Maedyn.

Follow my guests on Instagram! Kimberly Nichols - @yourmentorkim  Tosha "Babydoll" Martin - @babydollmartin  Romy Marlo - @romymarloellis Thank you for tuning in to this episode of The Real Talk Kim Podcast. I'm so grateful that you're here. Every time you listen, share, and support, you're helping spread hope, healing, and the message of Jesus around the world.   If this episode encouraged you, make sure to subscribe to the podcast so you never miss an update, and don't forget to subscribe to the Real Talk Kim YouTube channel for powerful messages, morning prayer sessions, and more uplifting content every week.   If you're interested in advertising on this podcast or having Real Talk Kim  as a guest on your podcast, radio show, or TV show, reach out to collab@realtalkkim.com   Let's stay connected! All things Real Talk Kim – realtalkkim.com All things Limitless Church – limitlesschurch.live Shop my Brand! – rtkstyle.com

On this week's episode of The Business of Watches, a brand that's very much in the news. We're in Meyrin, just outside of Geneva, to talk to the head of Baume & Mercier, the near-200 year old brand that's just been sold by Richemont to Italy's Damiani Group. Michael Guenoun speaks passionately and with conviction about the pressures the brand faces due to the strong Swiss franc, rising costs, and its commitment to remaining in the approachable-priced segment of the watch market. Guenoun highlights the brand's rich history, its model lines, and its strategy for retail, distribution, and pricing. Recorded before the sale of Baume & Mercier was announced officially, we asked him if the brand was up for sale, and his answer is worth tuning in for. The conversation gives the listener a sense of where Guenoun and his team expect the brand to be and achieve under new leadership for a deal that's still short on details, but is expected to close this summer and take Baume & Mercier under a new corporate umbrella with a company that is based in Italy rather than in Switzerland like Richemont.But first, we're joined by a very special guest for his take on the latest business headlines in the watch world. Adrian Barker is the man behind Bark & Jack - the popular and influential YouTube channel and accessories shop selling straps, coffee mugs, and other products.  It's a big moment for Adrian as he's just about to launch his first watch collaboration - a dive watch with U.K. brand Christopher Ward. Adrian gives us the lowdown on what he learned from the collaboration process with the watchmaker and what he's doing with the design to make this very much an expression of his own personal taste and philosophy on what makes a proper watch. We also talk about Patek Philippe's recent decision to roll back prices in the U.S. in response to lower tariff rates, while implementing another price increase in other markets. Show Notes 0:57 Adrian Barker and Bark & Jack 1:34 Visit Glasgow 2:23 Christopher Ward 3:11 ETA SA 5:00 The story of Christopher Ward and CEO Mike France 9:20 Who Makes Christopher Ward Watches (Bark & Jack) 12:08 Bark & Jack products 14:05 Patek Philippe 17:37 Richemont Sells Baume & Mercier 20:04 Damiani Group 22:55 Michael Guenoun (World Tempus) 23:30 History of Baume & Mercier 25:25 Riviera collection (Monochrome) 26:51 Clifton Baumatic 28:00 Baumatic movement (Caliber Corner) 38:30 TimeVallee 45:30 As China Retreats And The U.S. Wobbles, Is India The Next Great Hope For The Luxury Watch Market? 49:20 Richemont maisons 53:55 Who wants to buy Baume & Mercier and why?55:04 Watches and Wonders 2026  

Kelly Sullivan, reporter at Boston 25 News, joins Next On Scene: The Human Behind the Brand to share her journey through broadcast journalism, motherhood, holistic healing, and creative identity. In this episode, Kelly opens up about building a career in local television news, what life is really like behind the scenes in a newsroom, and how becoming a mother reshaped her definition of success. She also tells the powerful story of how she helped her son heal from severe food allergies using a holistic approach — and how that experience changed the way she advocates for her child's health and wellbeing. You'll also hear about: • Working as a TV news reporter in Boston • Women in media and journalism careers • Balancing motherhood and a demanding profession • Food allergies in children and holistic healing approaches • Dance, creativity, and self-expression • Britney Spears and the role of music in her life • Identity shifts after becoming a parent This episode is for working mothers, women in media, journalists, and anyone navigating career growth while protecting what matters most. Hosted by Jaclyn Zukerman Delory, Founder & CEO of Next On Scene Media.

Jason Fishman is a marketing strategist with over 15 years of experience helping brands scale through data-driven, multi-channel campaigns. As a "New Media Enthusiast," he has led initiatives across search, social, programmatic, influencer, and content marketing—holding leadership roles on the agency, brand, and vendor sides that give him a unique, 360° perspective. Before founding DNA, Jason led product marketing for a major mobile ad network representing 1,500+ publisher apps and top-tier advertisers. Since launching DNA in 2014, he's worked with 850+ brands and managed 500+ digital funding campaigns, generating nine figures in results across eCommerce, lead generation, and capital raises. A recognized thought leader, Jason has spoken at leading tech and marketing conferences, hosts the Test. Optimize. Scale. podcast, and contributes to the Forbes Agency Council and Crowdfund Professional Association Board. He leads a Los Angeles-based team focused on measurable growth and full-funnel performance. During the show we discuss: What inspired DNA's focus on data-driven, full-funnel marketing for brands and investors How the 8-Point Strategy helps companies launch faster with clarity, precision, and scalability The most common mistakes founders make when marketing to investors—and how to avoid them How to know when a campaign is ready to scale versus when it needs further testing The metrics that actually matter when measuring investor marketing success How first-party data, pixel tracking, and targeting drive consistent 3–10x ROAS How storytelling, validation, and multi-channel strategy convert attention into investor action Resource: https://www.digitalnicheagency.com/

What if getting paid to travel and shoot projects wasn't luck, but a repeatable framework? Good news, it is! Over the last decade we've shot paid projects in the US, Canada, Mexico, NZ, AUS, Iceland, Greece, Italy, France, Nicaragua, St. Lucia, South Africa, Indonesia, Thailand and more - using a repeatable pitching framework.In this episode, we break down exactly how we pitch brand trips that turn into paid shoots, using the Hawaii campaign we're on right now as a real-world example.This wasn't a vacation. This was a paid shoot. You don't need a massive following. You don't need brands to reach out first. And you don't need to wait until you're “big enough.”What you do need is a pitch that solves a real marketing problem and makes it easy for brands to say yes.In this episode, we chat about:Why most brand trip pitches fail and how to avoid itHow to make your pitch time-sensitive instead of vagueWhat makes a pitch low-lift for brands so it actually gets readHow to position trips as a marketing win, not a free vacationThe local test brands use to decide if they'll fly you out or hire a localWhat to include in a brand trip pitch deck using the 7 sections we rely onThe DM funnel we use to start conversations, with a real exampleWhy follow-ups matter more than talentIf you've ever pitched a trip and heard nothing back, or wondered how creators actually get paid to shoot in places like Hawaii, Iceland, or Europe, this episode gives you a clear, practical framework you can start using immediately.Want the entire pitching framework we use? Get the Pitching Masterclass and use code 2026 for $50 off - www.creativrise.com/pitchingmasterclassSAVE THE DATE & REGISTER! Our $10K per Month Creator Workshop is back - happening on February 25th at 4:30pm PST.In this workshop, we're breaking down what's actually working right now to build a creative business that consistently clears $10,000 per month — whether you're a photographer, filmmaker, social media manager or content creator.We'll walk through:The four stages every creative business moves through on the way to six figuresHow to build offers that scale to $10,000+/moHow to price your work so you can maximize every job in 2026How to increase demand with your marketing so you're not relying on hope or referralsIt's the exact framework we use in our own business day to day and we want to help you implement it.The workshop is live, free, and interactive, with plenty of time for Q&A. We cap spots to keep it focused, so you'll want to grab yours asap.Register here - www.creativrise.com/workshopRound 15 starts March 15th and applications go live to the waitlist on Feb 25th!If you are a photographer, filmmaker, content creator, or social media manager in the wedding or brand space, this is for you. Join the waitlist today!Learn more and watch real client stories at⁠www.creativrise.com⁠Free Tools & Trainings:→ Pricing Calculator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠creativrise.com/pricingcalculator⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠→ Productivity Course: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠creativrise.com/productivity⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠→ $10K/Mo Creator Workshop Replay: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠creativrise.com/workshop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠→ Money Management Training: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠creativrise.com/moneytraining⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠→ Fix Your Inquiry Form: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠creativrise.com/inquiryform⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Listen & Subscribe:→ Apple Podcasts: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠apple.co/creativrise⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠→ Spotify: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠open.spotify.com/show/creativrise⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Along:→ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@creativrise⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@joeyspeers⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@christyjspeers⁠

What happens when artificial intelligence enters the arena of ethical hacking? Laurie Mercer, Senior Director of Solutions Engineering at HackerOne, joins Sean Martin for a look inside the ninth annual Hacker-Powered Security Report, where the headline is clear: the bionic hacker has arrived. HackerOne connects the global security research community with enterprises, open source projects, and major organizations, all working toward a shared mission of building a safer internet by finding, fixing, and rewarding the discovery of vulnerabilities.How is AI reshaping the bug bounty landscape? Mercer describes a dramatic shift unfolding on the HackerOne platform. For the first time, autonomous AI agents are operating alongside human researchers, growing from a single agent to more than ten competing on the leaderboard. At the same time, customers are driving change from the other side, with a 270% increase in organizations placing AI models within the scope of their bug bounty programs. The platform has paid out a record $81 million in bounty rewards over the past 12 months, with an average payout of roughly $1,000 per vulnerability, underscoring the sheer volume of valid findings flowing through the system.What makes these findings so significant? Of the reports submitted, 23,700 are rated critical or high severity, representing vulnerabilities capable of causing serious data breaches. HackerOne estimates these remediations have helped organizations avoid up to $3 billion in potential breach costs. The collectives participating on the platform range from venture-capital-backed startups building AI-powered offensive tools to informal groups of researchers pooling resources for greater efficiency. Mercer highlights three vulnerability categories that have surged over the past year: prompt injection, sensitive information exposure through large language models, and insecure plugin design. For any organization deploying AI-powered tools, these represent the most urgent areas to assess and secure.This is a Brand Highlight. A Brand Highlight is a ~5 minute introductory conversation designed to put a spotlight on the guest and their company. Learn more: https://www.studioc60.com/creation#highlightGUESTLaurie Mercer, Senior Director of Solutions Engineering at HackerOneOn LinkedIn: https://www.linkedin.com/in/lauriemercer/RESOURCESLearn more about HackerOne: https://www.hackerone.comAre you interested in telling your story?▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlightKEYWORDSLaurie Mercer, HackerOne, Sean Martin, brand story, brand marketing, marketing podcast, brand highlight, bug bounty, ethical hacking, bionic hacker, AI agents, autonomous hacking, vulnerability discovery, hacker-powered security, offensive security, prompt injection, insecure plugin design, LLM security, AI vulnerability, cybersecurity, breach avoidance, bug bounty platform, responsible disclosure Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Who What Wear Shopping Director Bobby Schuessler sits down with jewelry designer Jennifer Fisher to look back on her career 20 years after she started her namesake brand. Over the last two decades, Fisher was named a finalist for the 2012 CFDA/Vogue Fashion Fund, was crowned the "queen of hoops" by The New York Times, and has counted celebrities such as Jennifer Lopez and Hailey Bieber among her clientele. She's also sharing the ways she's expanding her empire—from new retail locations to her cookbook, Trust Your Gut, to her lifestyle brand, Maedyn.

In this episode of Hurdle, Emily sits down with Erika Gabrielli, the Vice President of Global Marketing at HOKA. Erika shares the story of HOKA’s meteoric rise from a niche ultra-running brand to a $2 billion global powerhouse. She delves into the importance of brand authenticity, the power of listening to the community, and why "maximalism" in footwear is about more than just aesthetics—it's about performance and comfort. Erika also opens up about her professional journey, offering tactical advice for those looking to break into the sports industry, the importance of trusting your intuition, and how she balances the demands of a high-profile executive role with being a mother. IN THIS EPISODE The Evolution of "Maximalism": Erika traces HOKA's journey from being "counter-culture" in a minimalist era to leading the industry with its focus on solving the problem of running downhills faster. Scaling with Soul: How the brand reached its $2 billion revenue milestone while maintaining core values like curiosity and inclusivity. Marketing via Experience: Why Erika believes experiential marketing is the most powerful tool for building emotional connections and lasting memories with consumers. Co-Creation over Control: Shifting the marketing narrative from "talking at people" to "world-building" alongside the running community. Career "Harmony": Erika's perspective on rejecting the myth of work-life balance in favor of finding a daily "harmony" that allows for both professional leadership and motherhood. QUOTABLE MOMENTS On Marketing & Community "It’s not about controlling the narrative ... it’s much more about embracing that idea of co-creation. It’s a shift from talking at people to being in a space where we’re doing more world-building." "In terms of greatest brand building, it comes from an experience because it evokes a memory ... that memory evokes emotion, and that’s what always is going to bring people back to a brand." "The work is never done. We can talk about ourselves all day long, but if it's not directly drawn to that consumer insight and how we're solving problems for them, it's not going to pass the bar." On Leadership & Intuition "The paranoid survive. You're always looking around corners to where there's opportunity but also where there's risk. Part of that to me is also tied to trusting your intuition." "It's not always the loudest voice in the room, it's not always the most senior voice in the room that is sharing the right paths or the right ideas." "The only person that's truly going to bet on you is you. Have the inner confidence to know that. You won't know until you try, and sometimes you won't know until you fail and you try again." On Life "Harmony" "I stopped looking for balance a few years ago. I think it's unrealistic. I switched my language into finding harmony. Harmony is about the acknowledgment that I’m not going to be perfect at all the roles I have to play, and that’s okay." MENTIONED IN THIS EPISODEHoka Cielo X1 3.0 SOCIALErika on LinkedIn@emilyabbate@iheartwomenssports JOIN: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Daily Hurdle IG Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SIGN UP: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Weekly Hurdle Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ASK ME A QUESTION: Email hello@hurdle.us to with your questions! Emily answers them every Friday on the show. Listen to Hurdle with Emily Abbate on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.See omnystudio.com/listener for privacy information.

In this episode, I sit down with Stefana Avera, founder of Liaison the Label, to talk about building a multimillion-dollar activewear brand from scratch—with zero experience in fashion or manufacturing. Stefana shares the raw, unfiltered journey of bartending to afford $80 product samples, crying over failed prototypes 3 years into development, and the delusional confidence it took to keep going when no one believed in her vision. This isn't a story of overnight success. It's about slow, steady growth, building community before going viral, and trusting your gut even when you don't know the "equation." If you're thinking about starting a brand or just need a reminder that you don't need a perfect background to build something incredible, this episode is for you. Shop Liasion the Label: https://www.liaisonlabel.com/ Follow Stefana: https://www.instagram.com/stefana.avara/ TIMESTAMPS: 0:00 - Intro: Meet Stefana & Liaison the Label 3:40 - How Stefana Started in Fitness (2017) 8:20 - The Moment She Decided to Build Liaison 12:00 - Bartending for $80 Product Samples 19:30 - 3 Years of Development & Almost Giving Up 24:30 - Building Community vs. Going Viral 32:00 - The Manufacturing Process (No Experience Required) 45:00 - Delusional Confidence & Founder Intuition EXTENDED SUBSTACK ARTICLE COMING SOON WITH STEFANA, SUBSCRIBE TO NOT MISS IT: https://thegrowthlist.substack.com Get 10% off your first purchase or domain by going to https://squarespace.com/nataliebarbu or use code NATALIEBARBU at checkout. Learn more about your ad choices. Visit megaphone.fm/adchoices

Pivoting from the courtroom to the kitchen, building an authentic brand, and how systems can help you run your business. ----- Welcome to episode 556 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tanya Harris of My Forking Life.  The Reality of Career Pivots and Building an Authentic Brand with Tanya Harris Have you ever wondered what it takes to walk away from a "prestigious" career to chase a creative dream? In this episode, former attorney turned food blogger Tanya Harris gets real about the guilt, identity shifts, and mental hurdles of trading in the courtroom for the kitchen. She opens up about the challenge of redefining success on her own terms and why aligning your work with your personal values is the secret to longevity. But it's not just about mindset—Tanya also pulls back the curtain on the business side of full-time blogging. From the dynamics of working with her spouse to using AI tools to avoid burnout, she shares practical strategies for building a sustainable brand. Whether you're looking to grow your email list or just need permission to be your authentic self online, this conversation is a must-listen. Three episode takeaways: The journey from the courtroom to the kitchen: Tanya opens up about the identity shift of leaving a high-status law career to become a food blogger. She talks about navigating the "prestige guilt," ignoring societal expectations, and the mental work required to finally align her career with her personal values. Why authenticity prevails in content creation: It's time to forgo the perfectly curated feed — Tanya breaks down why authenticity and personal branding are the future of growth. She shares how showing her face and being vulnerable helps her connect deeper with her audience and grow an email list that actually converts. How systems saved her sanity: How do you run a business without burning out? Tanya shares her behind-the-scenes secrets, from the dynamics of working with her husband to using tools like ClickUp and AI to streamline her workflow so she can take actual breaks. Resources: My Forking Life From Suits to Slippers: How an Air Fryer Turned a Lawyer into a Food Blogger — Kit Claude Wisper Flow Gemini ClickUp SmarterQueue Follow Tanya on Instagram, YouTubeand Facebook Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by AllSpice. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

DJ and Hoots are BACK and on this episode of the OTB College Lacrosse Show the duo recap the full-blown indoor weekend we had to start the season, some standout teams like Michigan, Syracuse, Denver, and Rutgers. They also discuss the broadcast issues with the Duke game. Then they look ahead to the upcoming matchups and discuss what's on the horizon this week in the college game.Voicemails: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠speakpipe.com/OTBLaxPod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Support our partners!Merch: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Code UNDERGROUND for 10% off at⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠phiapparel.co/shop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠'47 BrandShop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠47.sjv.io/e1Nyor⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠RiversideGet your podcast looking and sounding pristine with Riverside!⁠⁠⁠⁠⁠⁠https://riverside.sjv.io/QjBBVM⁠⁠⁠⁠⁠⁠Follow Us!TwitterUnderground: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/UndergroundPHI⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠OTB: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/OTBLaxPod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠KB: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/KBizzl311⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DJ: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/Scs_nextgreat⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Hoots: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/HootSportsMedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/otblaxpod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/undergroundphi/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SUBSCRIBE on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠youtube.com/@UndergroundSportsPhiladelphia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠youtube.com/@OTBLaxPod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Intro/Outro Music: Arkells "American Screams"#Lacrosse #NCAALax #NCAALacrosse #CollegeLacrosse #Week1 #LacrossePodcast #Subscribe #fyp

When an iconic Australian brand with 125 years of history realised it needed to evolve digitally, Bega's leadership knew transformation couldn't wait. Darryn Wallace, Executive GM of Retail Sales, and Carla Salsone, Head of Retail Marketing and eCommerce, join the podcast to share their journey so far and the lessons along the way. From adapting their approach to retailer engagement, to embedding digital shelf fundamentals and building cross-functional ways of working, they walk us through practical steps for driving meaningful change in a large, heritage brand.

Clarity first. Strategy second. Book a free Biz Breakthru Call.   What if your audience trusted you before you ever pitched an offer? In this episode of Money Magnet Mama, I'm joined by Mariana, Brand Video Strategist and Founder of BrandMagnetic, to talk about one of the most powerful (and overlooked) tools in online business: the brand video. This isn't a sales video. It's not a funnel. And it doesn't rely on pressure or pitching. Instead, it builds deep trust, emotional connection, and resonance—so your offers feel like an easy yes. In this episode, we cover: Why most lead magnets fail to create real trust How brand videos pre-sell your offers without pitching The four trust triggers that shorten the sales cycle Why human connection matters more than ever in the AI era Where brand videos fit inside your business ecosystem If you've ever felt like people follow you but don't convert—or that your content isn't fully communicating who you are—this conversation will shift how you think about marketing.

In this episode of the Open Bar Podcast, we sit down with JaNae Thomas — CEO of Glamorous Drinks and Blueprint CEO — to talk about building brands, protecting legacies, and creating unforgettable experiences through signature cocktails.

Send us a textEver watch a hometown brand go from “just another contractor” to a neighbor everyone knows by name? That's the journey we explore with Royal Air Systems, a second-generation HVAC company that faced a rebrand in the midst of loss and still found a way to earn real community trust. The shift didn't come from bigger ad budgets. It came from empathy, patience, and a bold choice to stand out with a nine-foot lion who turned events into brand touchpoints.We dig into the heart of the rebrand: how to honor a founder's legacy without freezing growth, how to modernize visuals while keeping the promise to “care for your castle,” and why timing matters when emotions are high. From there, we move into strategy: showing up at small-town events, creating your own invitations when none exist, and using community involvement as visibility without the hard sell. You'll hear the surprising first outing of “Reggie” the lion, how a front-page mention validated the bet, and why parents, kids, and even grandparents lined up for photos that turned into organic social reach.We also get practical about what didn't work and what to do next. Ticket giveaways fizzled, but the buzz still spread. The solution? Choose prizes with flexibility, track qualitative signals like recognition and repeated hellos, and accept that not every win shows up in dashboards. We talk brand assets—mascots, phrases like “royal treatment,” buttons on backpacks—and how these sticky symbols collapse the trust gap so people search for you by name rather than category.If you're weighing a rebrand, mascot, or community strategy, this conversation offers a clear, human playbook: respect your past, show up often, and make space for joy. Subscribe, share with a friend who needs a nudge to stand out, and leave a review with your biggest branding question—we might feature it next.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content. Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram. From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com Interested in being a guest on our show? Fill out this form! We'll see you next time, Lemon Heads!

This is Part 2! For Part 1, check the feed!This week we're tracing the life of one of the most famous people to have ever lived: Caesar! We'll see his relatively humble origins, we'll travel with him to Gaul and Britain and finally, we'll see Cleopatra enter the stage.And this week we're discussing locksmiths, beers in the bath to calm down and so much more. If you'd like to add to our postbag, you can do so by emailing: hello@ohwhatatime.comAnd if you want more Oh What A Time, you should sign up for our Patreon! On there you'll now find:•The full archive of bonus episodes•Brand new bonus episodes each month•OWAT subscriber group chats•Loads of extra perks for supporters of the show•PLUS ad-free episodes earlier than everyone elseJoin us at

Some of the most powerful ideas in marketing don't come from marketing at all. They come from stories that refuse to play it safe.That's the lesson of Dune, the sci-fi epic once considered unfilmable and now one of the most successful franchises of the decade. In this episode, we break down its marketing lessons with the help of our special guest Madhav Bhandari, Head of Marketing at Storylane.Together, we explore what B2B marketers can learn from world-building, pattern interruptions, and betting on emerging talent.About our guest, Madhav BhandariMadhav Bhandari is the Head of Marketing at Storylane. He's a a B2B marketer with 12+ years of experience helping startups grow from scrappy beginnings ($2M+ ARR) to category leadership ($20M+ ARR and beyond). Madhav built lean, high-performing marketing engines across both PLG / sales-led companies. His strength and philosophy is doing marketing that stands out. I focus on work that drives action and ties directly to pipeline.Madhav has helped many scale-ups grow beyond $10M ARR, either as a full-time leader or a hands-on advisor. I love taking on this challenge.What B2B Companies Can Learn From Dune:Show the product, don't narrate it. Madhav's first lesson from Dune is about restraint. The film works because it removes exposition and lets the audience experience the world firsthand. He draws a direct parallel to B2B marketing, saying, “ You've seen the B2B website homepages that are just full of jargon.  And I think now is the time to actually show the product.” Too many B2B teams rely on jargon, stock imagery, and abstract claims, forcing buyers to imagine value. The takeaway is simple: remove the guesswork. Interactive demos, real visuals, and tangible experiences outperform explanations every time. If buyers have to imagine what your product does, you've already added friction.Go where the work is unpopular but important. In Dune, the most valuable resource in the universe lives in the most unremarkable place. Madhav says, “ Unpopular but important projects, that's where the largest customer growth lies.” In marketing, that means resisting the pull of flashy homepage redesigns and brand exercises when the real leverage sits deeper, product pages, conversion paths, and messy parts of the funnel no one wants to own. If everyone wants to work on it, it's probably already optimized. The real upside lives where attention is scarce.Bet on emerging voices, not just famous ones. Dune didn't rely on a single A-list star to succeed, and Madhav has seen the same dynamic play out in B2B. His experience is clear: “ anytime I've gone with… a very popular influencer… that I interviewed, those episodes the way I thought they would perform, didn't really perform that well. Bu what's funny is that the people that are relatively unpopular but have done incredible work are the episodes that did fantastic.” Big names feel safe, but they're expensive and often underdeliver. Audiences respond more to sharp thinking and real experience than borrowed fame. In B2B, the fastest way to build trust is to help your audience discover someone worth listening to, before everyone else does.Quote“ Today, in our world, sameness is risky… The worst that could happen … is it's gonna perform the same as if you would've not done that, and the best case scenario is it's just gonna do insanely well.” Time Stamps[01:03] Meet Madhav Bhandari, Head of Marketing at Storylane01:08 Why Dune?01:51 Role of Head of Marketing at Storylane02:37 Breaking Down Dune10:53 B2B Marketing Takeaways from Dune25:18 Influencer Campaign Strategies28:28 The Power of Brand Awareness31:12 Storylane's Marketing Strategy35:08 Creative Marketing Examples38:37 Content Strategy and Founder Branding45:25 Final Thoughts and TakeawaysLinksConnect with Madhav on LinkedInLearn more about StorylaneAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Has finding a way to turn your passion and spirituality into an impactful, profitable and joyful brand been a bit of an elusive journey? Perhaps you're feeling called to lean into starting a business that is driven by your authenticity, passion and soul but haven't quite found the right pathway forward yet...you're not alone.Today, we're talking with Eva Bautista-Fung, Creator and Founder of CosmicPop and Reiki Master about her journey in redefining spirituality and what it means to be successful.Along that journey, after many expressions of brands and businesses that were picked up and then put down when they no longer served their purpose - Eva found the lightness and joy she was seeking in a business and brand expression that connected her spirituality and natural desire to help people and incorporate intentionality into their daily lives - because that is exactly what she found for herself.Listen in as Eva opens up about the hardship that transformed everything after losing her father at the age of 27 and what steps she took along the way to rediscover herself, her soul and the light she wanted to experience and express in this lifetime.In this episode, you'll learn:How to reconnect with your authentic selfPermission to pivot, shift, and realign your business and creative vision as you evolveHealing your relationship with money and charging for your energy, creativity, and services with confidenceThe magic in building offerings and businesses based on intentionality, authenticity, and loveLinks:Get my FREE Clarity Checklist for heart-led women building what's next and find out if podcasting is your pathway forward!More from Eva Bautista-Fung:Find CosmicPop on Instagram: @shopcosmicpopEva Bautista-Fung on Instagram: @evabautistaMore episodes on this topic:Ep.193 - How To Create A Soul-Led Brand with Suzanne TulienEp.190 - Building Your Business From Connection with Jason MossEp.183 - the Secret To Starting OverThank you so much for listening! If you loved this episode, please consider becoming a follower on Apple Podcasts by clicking the plus + sign or become a subscriber on Spotify by clicking the “follow button” or wherever you enjoy listening to this podcast so you don't miss any new episodes!

In this episode, Ian sits down with JP Laqueur, SVP of Marketing & Culture at DataBank, to explore how brand, culture, and CEO-led thought leadership work together to create lasting differentiation in B2B.JP explains why DataBank prioritizes culture-first marketing, how involving the CEO in media and content unlocks disproportionate impact, and why disciplined PR often outperforms flashier tactics.  The conversation also covers how marketing teams should think about video, written content, AI-driven discovery, and why human connection may become even more valuable in an AI-saturated world.Key Takeaways:Culture is a competitive moat competitors can't copy. Facilities and technology can be replicated, people and behaviors cannot.CEO-led storytelling scales trust. Thoughtful PR and executive content outperform most paid tactics when done consistently.Brand work compounds over time. Earned media, strong culture, and clear positioning reinforce each other across customers, employees, and investors. Episode Timestamps: *(14:01) The Trust Tree: Culture is the strategy *(31:06) The Playbook: SEM is still working *(46:45) Quick Hits: Sponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with JP on LinkedInLearn more about DataBankLearn more about Caspian Studios Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

At just ten years old, Kim Storin was writing letters to CEOs, asking for donations and clearly outlining why her cause mattered. That instinct to connect people, solve problems, and step forward without permission never left her. Years later, as Chief Marketing Officer at Zoom, that same mindset shapes how she leads one of the most trusted brands in modern work. In this episode, Kim joins Ilana to share Zoom's evolution from a single, iconic product into a broad portfolio of solutions, and what it takes to reinvent a brand the world already relies on without losing trust. Kim Storin is the Chief Marketing Officer at Zoom and a seasoned marketing leader with experience spanning consulting, enterprise transformation, and global brand leadership. She has held senior leadership roles at companies including Dell, IBM, and Deloitte. In this episode, Ilana and Kim will discuss: (00:00) Introduction  (03:44) Making Bold Requests at Age Ten (06:28) Problem Solving as Her Career Compass (14:53) Receiving the Hardest Feedback of Her Career (17:40) Athletic Pursuits and Influence on Leadership (20:50) Joining Zoom and Leading Its Transformation (23:38) How Zoom Reinvented and Repositioned Itself (27:12) The New Era of Marketing and How to Stay Ahead (30:33) AI as a Teammate, Not a Threat (35:08) Redefining Success Beyond Metrics and Titles (38:30) The Right Way to Build a Portfolio Career Kim Storin is the Chief Marketing Officer at Zoom, where she leads global marketing strategy, brand, and growth as the company evolves into a broader communications platform. Prior to Zoom, Kim held senior leadership roles at companies including Dell, IBM, Deloitte, and multiple high-growth organizations. She is also a lifelong athlete, marathon runner, and is passionate about building the next generation of market leaders. Connect with Kim: Kim's LinkedIn: linkedin.com/in/kimberlystorin  Resources Mentioned: Zoom: https://www.zoom.com  Leap Academy: LeapCon is the #1 Conference for Reinvention, Leadership & Career — a powerful 3‑day experience designed to help you unlock what's next in your career and life.

We've spent years trying to make our chatbots sound more human, which is great. But what if the larger goal should have also been to make them as useful as possible while we're at it? Agility requires more than just adopting the latest technology; it demands a fundamental rethinking of customer engagement, moving from reactive responses to proactive problem-solving. Today, we're going to talk about the next evolution of AI in customer service. As more companies turn to automation to manage scale and efficiency, the real challenge isn't just implementing a chatbot; it's ensuring that technology actively solves problems and enhances the customer relationship, rather than just deflecting tickets. To help me discuss this topic, I'd like to welcome, Alan Ranger, VP Marketing at NiCE Cognigy. About Alan Ranger Alan Ranger is VP of Marketing at NiCE Cognigy, the global leader in enterprise AI agents. With over 30 years of experience in tech, Alan has led growth strategies at both startups and public software companies. At NiCE Cognigy, he helps organizations adopt AI that delivers real business value reducing costs while improving customer satisfaction. Prior to NiCE Cognigy, Alan led global market development at LivePerson, where he helped double revenues. He now leads NiCE Cognigy's expansion in the US and UK and works closely with clients to deploy AI that scales. Alan Ranger on LinkedIn: https://www.linkedin.com/in/aranger/ Resources NiCE Cognigy: https://www.cognigy.com Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Becoming a doctor is a huge accomplishment unto itself, requiring years of study, sacrifice and discipline. But if you're a smart, driven, black Latina it can often feel like a Herculean feat. Dermatologist Dr. Laura Scott and her close cohort of friends created a bond that strengthened and protected them as they navigated and excelled at Harvard University and beyond. Today, under her Instagram handle LauraLacquer, she has a large and growing audience that look to her for inspiration and a little bit of lacquer.Follow Laura on Twitter and IG @laurascottandco. If you loved this episode, listen to Fran Medina and Melissa Alcantara for more on health and influencing. Show your love and become a Latina to Latina Patreon supporter! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

KB is BACK and kicks things off with some Eagles talk as the Birds hired Josh Grizzard as the team's new Passing Game Coordinator and the excitement KB now has for the Birds' offense. Then He discusses the Vic Fangio retirement scare and why it would be HORRIBLE if Fangio retired. Then he recaps his experience at the Unrivaled Women's Basketball Tour Showcase in Philly, why he's ALL IN on the product, and teases Underground Industries covering women's hoops?! Then he discusses Paul George's suspension, the Sixers 25th anniversary celebration, and the Phillies offseason seemingly being over... Follow & Subscribe to The House Show with Pat Pitts! linktr.ee/OfficialHouseShow Subscribe to From Broad Street with Love: broadstreetwithlove.substack.com/ Onboarding Form: forms.gle/mZYnkiQcGv1ZxBSg9 Voicemail Line: speakpipe.com/UndergroundSportsPhiladelphia Support Our Sponsors! The City of Vineland: Visit www.vinelandcity.org/ and stay connected with the community and learn about important announcements, programs, and services offered by the city! Vineland, New Jersey... Where It's Always Growing Season! '47 Brand Shop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand! 47.sjv.io/e1Nyor Kenwood Beer Visit kenwoodbeer.com/#finder and see who has Kenwood Beer on tap in YOUR area and crack open an ice cold Kenwood Beer to celebrate the good times! (MUST be 21+ to do so and PLEASE drink responsibly.) Merch & Apparel: www.phiapparel.co/shop + Use Code "UNDERGROUND" for 10% off! Riverside Upgrade your podcasting quality today with Riverside! riverside.sjv.io/QjBBVM Biñho Get 10% off your next purchase with code BINHOBENNETT62 from our pals at Biñho! binhoboard.com?bg_ref=pDJkDdNO1y Follow Us! Twitter: twitter.com/UndergroundPHI Instagram: www.instagram.com/undergroundphi/ TikTok: tiktok.com/@undergroundphi KB: twitter.com/KBizzl311 Watch LIVE: YouTube: www.youtube.com/@UndergroundSportsPhiladelphia FB: facebook.com/UndergroundSportsPHI Twitch: twitch.tv/UndergroundsportsPHI Intro Music: Arkells "People's Champ" Outro Music: Arkells "People's Champ" #fyp #Eagles #FlyEaglesFly #GoBirds #Sixers #PaulGeorge #Unrivaled #Phillies #podcastcharts #download #review #subscribe #UndergroundIndustries