Podcasts about Ketel One

Built on the bones of the Black Russian, the White Russian traditionally adds cream or milk to vodka and coffee liqueur, transforming a stiff nightcap into a plush, almost dessert-like indulgence. But what happens when you take that formula, approach it with intention, and give it the full craft cocktail treatment? Helping us answer that question and sharing stories about his bar's extremely popular iteration of this drink is Scott Kitsmiller, bar manager at Chicago's Gus' Sip and Dip. Listen on (or read below) to discover Scott's White Russian recipe — and don't forget to leave us a review wherever you get your podcasts! Scott Kitsmiller's White Russian Recipe Cream (Whipped to a thick, creamy consistency in a Hamilton Beach Blender) - 8 parts cream to 1 part rich simple syrup (2:1) Black Russian Mix (Batched and refrigerated) - 1 ounce vodka, such as Ketel One - 1 ounce coffee liqueur, such as Caffè Borghetti - ½ ounce rich cold brew coffee - ¼ ounce rich (2:1) simple syrup infused with Tahitian vanilla beans Directions 1. Pour 4 ounces cream directly into double rocks glass over 3-4 cubes Kold Draft ice. 2. Pour 2 ¾ ounces of Black Russian mix slowly over the cream to layer. 3. Serve with a stirring stick.

I don't need to be in your pockets every month: Hit me off once and I'll send you Breakup Gaming Society's cocktail booklet and your own adorable Defiant Frog sticker. Check it out, it's easy.Drink of the Week (3:14)Infused some Ketel One with medium-roast coffee beans and subbed Frangelico for Kahlua in a deluxe White Russian variation that got me ‘60s housewife drunk.Game of the Week (6:21)Can Stalingrad be fun in winter? Yes, if you don't think about it too much and enjoy David Thompson's outstanding first entry in Dan Verssen Games' popular Valiant Defense series.Track of the Week (16:27)Lots of rap acts stuck a house track on one of their albums in the late ‘80s, but “Club Scene” by Special Ed (feat. Kazaam) is a little more high-effort.

We're shifting our gaze from individual cocktails momentarily to explore a single ingredient. More specifically, one of the world's most popular spirits: vodka. Joining us to do so is Dennis Tamse, the Global Relationships Director for the Nolet Distillery. This being Cocktail College, there will also be some Martini discussion, including Dennis' preferred Vodka Martini recipe, which is also listed below. Dennis Tamse's Vodka Martini Recipe Ingredients - 50 milliliters Ketel One vodka - 20 milliliters dry vermouth - Garnish: lemon twist and olive Directions 1. Add all ingredients to a mixing glass with ice. 2. Stir until well chilled. 3. Strain into a chilled Nick & Nora or coupe glass. 4. Garnish with a small lemon twist and a chilled olive.

Ketel One Vodka Spritz Peach and Orange Blossom Tasting. This Vodka seltzer is 4.5% ABV. In this review, we will take a look at the color, smell, and taste.

Today is Monday, November 20, and we're looking at Tito's vs. Grey Goose vs. Ketel One.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Well, it's been a minute!This is a solo Duff ep, where I catch up on  a whole bunch of stuff, including: - Launching Old Duff Genever in Riga, Latvia - Working Bar Convent Berlin, the world's largest bar show - Maison Villevert's charity auction memorial to Gaz Regan - Why I didn't continue my planned trip to Tel Aviv - The informed genius of the Coca-Cola company partnering with Absolut for a...canned Absolut + Sprite? - The Nolet family (Ketel One) buying Bols - The Irish Exit, a fast-service Dead Rabbit in a train station - Patent Pending (NY)'s SharkNado night! - Robert Simonson's book launch, and the impossibly cool Agency of Record bar launch Get in touch with Duff!Podcast business enquiries: consulting@liquidsolutions.org (PR friends: we're only interested in having your client on if they can talk about OTHER things than their prepared speaking points or their new thing, whatever that is, for a few hours. They need to be able to hang. Oh, and we won't supply prepared or sample questions, or listener or “reach” stats, either.) Retain Philip's consulting firm, Liquid Solutions, specialised in on-trade engagement & education, brand creation and repositioning: philip@liquidsolutions.org Philip on Instagram: https://www.instagram.com/philipsduff/ Philip on Facebook: Philip Duff Philip on X/Twitter: Philip Duff (@philipduff) / Twitter Philip on LinkedIn: linkedin.com Old Duff Genever on Instagram: Old Duff Genever (@oldduffgenever) • Instagram photos and videos Old Duff Genever on Facebook: facebook.com Old Duff Genever on X/Twitter: https://twitter.com/oldduffgenever?lang=en www.oldduffgenever.com...

Today is Monday, July 10, and we're looking at Tito's vs. Grey Goose vs. Ketel One.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There's big money flowing into emerging concepts… and we have the receipts. Within this episode, the hosts discussed canned wine, plant-based analogs of popular snacks and THC-centric brands. We also discussed influential trends and innovative products in the evolving world of mixology in interviews with past World Class US Bartenders of the Year Jessi Pollak and Adam Fournier along with James Beard-honored mixologist and author Kim Haasarud.  Show notes: 0:45: Mike Trolls, United Rolls. Big Wins For Wine And BFY Brands. Oh, And Combos-Ish. – Mike tried to cover up his soccer team's historic collapse, before the hosts encouraged listeners to join BevNET's new Slack community, discussed E&J Gallo's acquisition of canned wine brand Bev and the news that a VC firm focused on BFY brands raised $34 million for its second fund. Later, Jacqui highlighted a couple high-test cannabis-based beverages and John shared some Combos-like snacks that Mike hasn't stopped eating since. 18:57: Interview: Kim Hassarud, Founder, Liquid Architecture – Haasarud spoke with Taste Radio editor Ray Latif about her role with the USBG, her efforts and advice to support the next generation of bartenders in America, surprising spirit trends and her perspective on growing consumer demand for low- and non-alcoholic cocktails. 39:38: Interview: Andrew Fournier, 2021 USBG World Class Bartender Of The Year/Jessi Pollak, 2022 USBG World Class Bartender Of The Year – Fournier and Pollak discussed their respective experiences competing in the World Class competition, the impact of being crowned champion on their careers, incorporating novel spirits and ingredients into their work and what flavors, textures, formulations are resonating with modern consumers. Brands in this episode: Bev, High Noon, Fishers Island Lemonade, MUDWTR, Mid-Day Squares, Three Wishes, Legally Highest, Highest Ground Coffee Co., Paqui, Rivalz, Combos, Moku, Seedlip, Johnnie Walker, Ketel One

What cocktail combines three days of activities, collaborations, guest shifts, and seminars in Barcelona and bar industry legends from some of the most famous bars in the world with one serious message? That would be the Paradiso Sustainability Summit 2023.On 21, 22, and 23 March 2023, I was fortunate to attend the second edition of the Paradiso Sustainability Summit, organized by Giacomo Giannotti and his Team in partnership with Ketel One Vodka through their Garnished with Good program.For those who might not know, Giacomo's bar Paradiso was ranked Best Cocktail Bar in the world for The World's 50 Best Bars 2022, and this summit was established as an exchange of ideas and tools with the aim of raising awareness and making the industry more sustainable.Also at the Summit and joining us today on Lush Life is not only Giacomo but also Matthew Dale from Re in Sydney, Agung and Laura Prabowo and Saan Dhakal from Penicillin in Hong Kong, Paul Voza from Himkok in Oslo; Tato Giovannoni from Floreria Atlantico in Buenos Aires, Alex Francis from Little Red Door, Paris, and Dennis Tamsa from Ketel One.It was truly an eye-opening event, I know they more than inspired me to do so much more to be sustainable!The cocktail of the week is Paradiso's The Cloud:INGREDIENTS 40 ml Mezcal Union 40 ml Amaro 10 ml Fino sherry infused with hibiscus20 ml xilitol cordial1 piparra Sparkling water METHODAdd all the ingredients to a highball glass filled with iceTop with sparkling waterGarnish with a nasturtium leaf and a coffee cloudYou'll find this recipe and all the cocktails of the week at alushlifemanual.com, where you'll find some of the ingredients in our shop.Full Episode Details: https://alushlifemanual.com/paradiso-barcelona-sustainability-summit-2023-----Become a supporter of A Lush Life Manual for as little as $5 - all you have to do is go to patreon.com/lushlifeLush Life Merchandise is here - we're talking t-shirts, mugs, iPhone covers, duvet covers, iPad covers, and more covers for everything! And more! Produced by Simpler MediaFollow us on Twitter and InstagramGet great cocktail ideas on PinterestNew episodes every Tuesday, usually!!

Công nghiệp bar ở Việt Nam cho đến nay vừa tròn 10 năm tuổi. 10 năm không quá ngắn, cũng chẳng dài, nhưng đủ chỗ cho những sự đổi mới và phát triển. Ngày xưa, nghĩ đến đi bar, người ta thường liên tưởng đến nơi xập xình, ồn ào. Giờ thì mọi người cởi mở hơn, bar cũng có nhiều loại hình phục vụ đủ mọi sở thích.10 năm qua, văn hóa nightlife hay ngành công nghiệp bar đã thay đổi thế nào? Và tương lai sẽ ra sao? Liệu có bị thay thế bởi AI? Cùng tìm hiểu qua tập cuối cùng của Cởi Mở Happy Hour mùa 2. Tập podcast này được dẫn dắt bởi 3 gương mặt quen thuộc Bartender Leo, Dustin Phúc Nguyễn, Minh Trang và khách mời Bartender Hữu Phú (Head Bartender của Hybrid Saigon).----VỀ TEQUILA DON JULIORa đời dựa trên các nguyên tắc tiên phong trong trồng trọt và sự cầu toàn của Don Julio González, Tequila Don Julio đã tạo nên một cuộc cách mạng ngành công nghiệp rượu tequila và thiết lập tiêu chuẩn cho rượu tequila thượng hạng. Tequila Don Julio chỉ sử dụng cây thùa xanh có chất lượng cao nhất, trưởng thành và chín mùi, được thu hoạch thủ công từ vùng đất sét giàu có của cao nguyên Los Altos thuộc bang Jalisco. Điều đó đã tạo nên loại rượu tequila sang trọng, nguyên bản được tuyển chọn tại Mexico. Tìm hiểu thêm về Tequila Don Julio tại www.DonJulio.comVỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồn#DonJulio #drinkresponsibly18+Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Văn hóa, phong cách sống của người Hà Nội và Sài Gòn luôn có nhiều điểm khác biệt, huống chi là chuyện lên bar. Cuộc sống về đêm ở Hà Nội và Sài Gòn đầy những điều khác biệt thú vị. Chẳng hạn, nhiều người Sài Gòn tan làm mặc nguyên đồ công sở tới bar, còn người Hà Nội thường về nhà tắm rửa, lên đồ tươm tất rồi mới đi.Còn rất nhiều khác biệt mà các host và khách mời của Cởi Mở Happy Hour muốn gửi đến bạn. Cùng theo dõi tập podcast nhé! Tập podcast này, ngoài 3 vị host quen thuộc là bartender Leo, Dustin Phúc Nguyễn, Minh Trang, chúng ta còn gặp gỡ anh Thịnh Lê, bartender đến từ The Instincts Bar.Xem bản video của Cởi Mở Happy Hour trên YoutubeNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com—ABOUT TANQUERAY GINTANQUERAY London Dry Gin là rượu gin nguyên chất, có hương vị nồng nàn của quả bách xù. Được biết đến với vỏ chai xanh lá đặc trưng với con ấn màu đỏ, TANQUERAY London Dry Gin là một trong những loại rượu gin đoạt nhiều giải thưởng nhất thế giới. Những cái tên như TANQUERAY London Dry Gin, TANQUERAY No. TEN Gin, TANQUERAY MALLACA Gin đã góp phần tạo nên danh tiếng của TANQUERAY tại Việt Nam. Tìm hiểu thêm về thương hiệu rượu gin TANQUERAY tại http://www.tanqueray.com.VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồn#Tanqueray #drinkresponsibly18+

“Một ly nước ngon, không chỉ bởi nó ngon.” Có rất nhiều điểm chạm cộng hưởng với hương vị của ly cocktail để mang đến sự hài lòng cho khách hàng: không gian, sự tận tình của nhân viên, độ sạch sẽ,... Sự thành công hay thất bại của một quán bar, không chỉ phụ thuộc vào mỗi người bartender. Bartender phải bao quát nhiều thứ, nhưng họ không thể biết tất cả mọi thứ. Phía sau mỗi bartender và một món nước ngon, là cả một đội nhóm.Vậy ai làm gì, ở đâu trong một quán bar? Cấu trúc vận hành một quán bar gồm những ai, họ sẽ đảm nhận vai trò gì? Cùng tìm hiểu qua tập Cởi Mở Happy Hour tập 8 với sự dẫn dắt của Bartender Leo, Dustin Phúc Nguyễn, Minh Trang và khách mời Jimmy Nguyễn, Bar Manager tại Phantom of the Opera.Bạn có thể xem podcast trên Youtube.—ABOUT TANQUERAY GINTANQUERAY London Dry Gin là rượu gin nguyên chất, có hương vị nồng nàn của quả bách xù. Được biết đến với vỏ chai xanh lá đặc trưng với con ấn màu đỏ, TANQUERAY London Dry Gin là một trong những loại rượu gin đoạt nhiều giải thưởng nhất thế giới. Những cái tên như TANQUERAY London Dry Gin, TANQUERAY No. TEN Gin, TANQUERAY MALLACA Gin đã góp phần tạo nên danh tiếng của TANQUERAY tại Việt Nam. Tìm hiểu thêm về thương hiệu rượu gin TANQUERAY tại http://www.tanqueray.com.VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồn#Tanqueray #drinkresponsibly18+—Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Nhiệm vụ của một bartender không chỉ pha chế đồ uống, họ còn phải là người có thể linh hoạt ứng biến với biết bao tình huống dở khóc dở cười. Khách hàng đến bar, khi đã có một chút cồn trong người thì không có chuyện gì là không thể.Trong tập Cởi Mở Happy Hour này, khách mời của chúng ta khá đặc biệt - nữ bartender Khánh Vân. Chị sẽ chia sẻ những câu chuyện từng trải, những góc nhìn hay ho về nghề. Bartender nữ thường gặp nhiều chuyện khó xử hơn nam? Là người hướng ngoại thì mới phù hợp với công việc này? Cùng tìm hiểu chủ đề này với 3 vị host thân quen: bartender Leo, Dustin Phúc Nguyễn, Minh Trang.Xem podcast bản video tại Youtube.---Cảm ơn TEQUILA DON JULIO đồng hành cùng podcast!VỀ TEQUILA DON JULIORa đời dựa trên các nguyên tắc tiên phong trong trồng trọt và sự cầu toàn của Don Julio González, Tequila Don Julio đã tạo nên một cuộc cách mạng ngành công nghiệp rượu tequila và thiết lập tiêu chuẩn cho rượu tequila thượng hạng. Tequila Don Julio chỉ sử dụng cây thùa xanh có chất lượng cao nhất, trưởng thành và chín mùi, được thu hoạch thủ công từ vùng đất sét giàu có của cao nguyên Los Altos thuộc bang Jalisco. Điều đó đã tạo nên loại rượu tequila sang trọng, nguyên bản được tuyển chọn tại Mexico. Tìm hiểu thêm về Tequila Don Julio tại www.DonJulio.comVỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồnNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Cởi Mở Happy Hour tập này, chúng ta sẽ đến với PK Maltroom, một quán bar được ví như thư viện Whisky giữa lòng Sài Gòn, và trò chuyện với anh “thủ thư” Nguyễn Minh Khánh. Anh Khánh là co-founder của PK Maltroom và hơn hết, là một người sành về rượu Whisky (Whisky Connoisseur).Rượu mạnh nói chung, Whisky nói riêng không chỉ là loại đồ uống, nó còn được xem như bộ môn nghệ thuật đầy xa xỉ. Bằng chứng là năm 2018, đã có một chai whisky 60 tuổi được đấu giá hơn 1,1 đã được bán với giá kỷ lục 1,1 triệu USD.Nhưng có phải, rượu càng lâu thì càng đắt? Rượu càng đắt thì lại càng ngon? Và đâu là cách nếm rượu đúng nhất để hiểu rõ rượu nhất. Cùng tìm hiểu qua podcast Cởi Mở Happy Hour với sự dẫn dắt của Bartender Leo, Dustin Phúc Nguyễn, Minh Trang.Bạn có thể xem bản video trên Youtube—VỀ JOHNNIE WALKER:Johnnie Walker là thương hiệu Scotch Whisky số một thế giới (theo IWSR), được yêu thích trên hơn 180 quốc gia.Được John Walker thành lập vào năm 1820, từ một cửa hàng buôn bán nhỏ, trải qua sáu thế hệ bậc thầy pha chế, Johnnie Walker đã tiên phong tạo ra những hương vị mới táo bạo, và vươn mình thành một doanh nghiệp sản xuất rượu whisky tầm cỡ quốc tế. Johnnie Walker hiện nay sở hữu một kho tàng whisky đầy phong cách, nguyên bản, và đặc trưng.VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồnNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Có nên để mặt mộc, mặc đồ bình thường lên bar?Đây có lẽ là câu hỏi sẽ được quan tâm nhiều dù là nam hay nữ. Vì nếu muốn trang điểm, ăn mặc lồng lộn trước mỗi cuộc chơi, các bạn phải dành ít nhất khoảng 2,3 tiếng. Tốn công, tốn sức, tốn tiền nên nhiều khi bản thân cũng tự hỏi liệu có nên thôi trưng diện?Trong tập Cởi Mở Happy Hour này, chúng ta sẽ cùng Bartender Leo, Dustin Phúc Nguyễn, Minh Trang mổ xẻ về chủ đề “Bar lên đèn, tôi lên đồ”. Nếu cảm thấy phiền hà chuyện ăn mặc, cũng chả sao vì chỉ cần bạn thoải mái và tự tin nhất với hình ảnh của mình. Tuy vậy, cũng có những tips để lên bar không mất nhiều công sức chăm chút mà vẫn xinh. Cùng nghe podcast nhé!Bạn có thể xem bản video tại Youtube—Cảm ơn KETEL ONE VODKA đã đồng hành cùng podcast.VỀ KETEL ONE VODKAKetel One Vodka là nhãn hiệu vodka nguyên bản lâu đời, được chưng cất theo phương pháp truyền thống, mang đến hương vị tinh tế. Ketel One Vodka được sản xuất tại Schiedam, Hà Lan bởi nhà Nolet – dòng họ có truyền thống chưng cất rượu mạnh qua 11 thế hệ.#KetelOneVodka #KetelOne #Drinkresponsibly18+VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồnNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Bước chân vào một quán bar, thiết kế, ánh sáng, mùi hương, âm thanh chính là những yếu tố quan trọng ảnh hưởng trực tiếp tới trải nghiệm. Uống một ly là khách hàng đang thưởng thức cả bầu không khí xung quanh và chất xám của người bartender.Một quán bar đẹp, nó sẽ tự biết cách quảng bá chính mình. Vậy làm cách nào để có một thiết kế quán bar thu hút, có cá tính riêng? Và chọn lựa nội thất, lắp đặt ánh sáng như thế nào cho phù hợp với tất cả khách hàng? Cởi Mở Happy Hour sẽ cùng giải đáp những thắc mắc này.Nếu bạn muốn tạo ra một không gian quán bar, hãy tham khảo để biết thêm những mẹo thiết kế từ các chủ quán bar có kinh nghiệm. Tập Cởi Mở Happy Hour này có sự dẫn dắt của 3 host thân quen Bartender Leo, Dustin Phúc Nguyễn, Minh Trang và khách mời Bartender Biện Ngọc Vũ (Quán quân World Class 2021).Bạn có thể xem bản video trên Youtube.—VỀ SINGLETON SINGLE MALT SCOTCH WHISKYĐược chế tác bởi 3 nhà chưng cất rượu nổi tiếng của thế kỷ 19 là Dufftown, Glendullan và Glen Ord, Singletons mang trong mình “sự hiếu khách”, như lời ví von của các chuyên gia: sự hòa quyện của nhiều hương vị thơm ngon, mời gọi và đậm đà nhất từ nhà Single Malt Scotch Whisky. Tìm hiểu thêm về Singleton: https://www.thesingleton.com/VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com

Khách mời của Cởi Mở Happy Hour là chú Lưu Quốc Tân (Alain), còn được biết đến với biệt danh ‘ông chú Polo'. Kênh TikTok của chú, chỉnh chu về mặt nội dung và hình ảnh, đã truyền cảm hứng thời trang lịch thiệp cho nhiều người trẻ Việt Nam.Xuất hiện trong podcast Cởi Mở Happy Hour, chú Tân sẽ giúp khán giả giải đáp thắc mắc :”Người già có đi bar?” Liệu rằng trẻ không chơi, già có thật đổ đốn?Cùng nghe podcast với sự dẫn dắt của Bartender Leo, Dustin Phúc Nguyễn, Minh Trang nhé!Xem bản video tại YoutubeNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com—VỀ JOHNNIE WALKER:Johnnie Walker là thương hiệu Scotch Whisky số một thế giới (theo IWSR), được yêu thích trên hơn 180 quốc gia.Được John Walker thành lập vào năm 1820, từ một cửa hàng buôn bán nhỏ, trải qua sáu thế hệ bậc thầy pha chế, Johnnie Walker đã tiên phong tạo ra những hương vị mới táo bạo, và vươn mình thành một doanh nghiệp sản xuất rượu whisky tầm cỡ quốc tế. Johnnie Walker hiện nay sở hữu một kho tàng whisky đầy phong cách, nguyên bản, và đặc trưng.VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.comThưởng thức có trách nhiệmKhông chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồn

Không dám đi bar vì sợ gặp tra nam, tra nữ/ play boy, trap girl?“Tiếng lành, tiếng dữ đồn ba ngày đường.” Vì những câu chuyện không hay, nhiều người trong chúng ta tin rằng quán bar là một bãi đi săn màu mỡ của các tay chơi. Vô tình lạc vào, bạn trong vai chú nai ngơ ngác sẽ bị vồ lấy và trở thành trò tiêu khiển.Thật ra playboy hay trap girl không nhiều và cũng không dễ lừa bạn đến thế. Và bạn cũng hoàn toàn có thể chuẩn bị cho mình kiến thức, phương pháp để vui chơi nhưng vẫn an toàn.Trong tập Cởi Mở Happy Hour này, ngoài các host quen thuộc Bartender Leo, Dustin Phúc Nguyễn, Minh Trang, chúng ta còn được gặp gỡ với khách mời Tạ Quốc Kỳ Nam. Chắc chắn sẽ lại là một tập đầy thông tin hữu ích và thức uống ngon dành cho khán giả. Cùng nghe nhé!Xem bản video tại Youtube.Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com—VỀ KETEL ONE VODKAKetel One Vodka là nhãn hiệu vodka nguyên bản lâu đời, được chưng cất theo phương pháp truyền thống, mang đến hương vị tinh tế. Ketel One Vodka được sản xuất tại Schiedam, Hà Lan bởi nhà Nolet – dòng họ có truyền thống chưng cất rượu mạnh qua 11 thế hệ.VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web  www.diageo.comThưởng thức có trách nhiệm. Không chia sẻ nội dung này cho người dưới tuổi vị thành niên sử dụng sản phẩm có cồn#KetelOneVodka #KetelOne #Drinkresponsibly18+

Cởi Mở Happy Hour đã trở lại mùa 2 với nhiều hơn những bóc tách về ngóc ngách night life. Đón nghe đều đặn mỗi tuần bạn nhé!Quán bar luôn là địa điểm lý tưởng để chúng ta gặp gỡ, làm quen người mới. Cũng vì thế, có nhiều lời đồn đoán sinh ra để áp đặt những mối quan hệ bắt đầu từ đây:Tình trong bar, có đi xa?Người yêu sẽ không muốn bạn đi bar, đặc biệt đi với người khác giới?Có người yêu rồi thì lên bar làm gì?Bạn nghĩ sao về chủ đề này? Cùng theo dõi tập đầu tiên của Cởi Mở Happy Hour và nghe chia sẻ từ 3 host thân quen: Bartender Leo, Dustin Phúc Nguyễn, Minh Trang.Bạn có thể xem bản video trên Youtube.Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com—Yêu thích tập podcast này, bạn có thể donate cho Cởi Mở Happy Hour tại:● Patreon: https://www.patreon.com/vietcetera● Buy me a coffee: https://www.buymeacoffee.com/vietcetera---VỀ SINGLETON SINGLE MALT SCOTCH WHISKYĐược chế tác bởi 3 nhà chưng cất rượu nổi tiếng của thế kỷ 19 là Dufftown, Glendullan và Glen Ord, Singletons mang trong mình “sự hiếu khách”, như lời ví von của các chuyên gia: sự hòa quyện của nhiều hương vị thơm ngon, mời gọi và đậm đà nhất từ nhà Single Malt Scotch Whisky. Tìm hiểu thêm về Singleton: https://www.thesingleton.com/VỀ DIAGEODiageo là thương hiệu hàng đầu thế giới về đồ uống có cồn, với bộ sưu tập các tên tuổi đình đám như Johnnie Walker, The Singleton & Mortlach Whiskies, Cîroc và Ketel One vodkas, Zacapa, Don Julio, Baileys, Tanqueray and Guinness. Để biết thêm thông tin về Diageo và các hoạt động của chúng tôi, hãy truy cập trang web www.diageo.com

This episode is a two-parter. At the top, I talk about the news at Motown Records with Ethiopia Habtemariam stepping down from her role as CEO and Chairwoman. After that, I talked to Zack O'Malley Greenburg about Hip-Hop's wealthiest artists of 2022. After years of compiling the list for Forbes, Zack O'Malley Greenburg released the 2022 edition independently. This time around, he used insights from Columbia Business School to better grasp on the wealth of the industry's biggest moguls.Jay-Z tops the updated list with an estimated net worth of $1.5 billion. In second is the newly-minted billionaire Sean “Diddy” Combs. The rankings are rounded out by Ye ($500 million), Berner ($410 million), and Dr. Dre ($400 million). Zack joined me on the episode to discuss the rankings, and two artists in particular — Diddy and Berner. Diddy has a portfolio of diversified assets that include media, music, spirits, and now cannabis. Berner is the biggest surprise of the top 5 but has quietly built a cannabis empire with a large runway for further growth. Here's everything Zack and I covered on the show: [13:56] Zack's process behind putting the list together  [15:40] The newest billionaire on the list[16:41] The growth of Diddy's DeLeon tequila brand[29:02] Sean John's place in Diddy's portfolio [30:28] Diddy's latest moves in cannabis and possibly Twitter [32:45] The evolving business of REVOLT[36:19] Berner's “surprise” $410 million net worth[31:50] High potential for Berner's business[34:52] Berner's business success supersedes his music fame [39:50] Drake moving up the ranks [43:50] Girl Dad storiesZack's Hip-Hop's Wealthiest Artists list for 2022: https://zogblog.substack.com/p/hip-hops-wealthiest-artists-2022Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuests: Zack O'Malley Greenburg, @zogblog Download The Culture Report here: https://trapital.ck.page/a23b7a6a4a Sponsors: MoonPay is the leader in web3 infrastructure. They have partnered with Timbaland, Snoop Dogg, and many more. To learn more, visit moonpay.com/trapital Enjoy this podcast? Rate and review the podcast here! ratethispodcast.com/trapital Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop's biggest players by reading Trapital's free weekly memo.TRANSCRIPTION[00:00:00] Dan Runcie: Hey, welcome to the Trapital Podcast. I'm your host and the founder of Trapital, Dan Runcie. This podcast is your place to gain insights from the executives in music, media, entertainment, and more who are taking hip hop culture to the next level.[00:00:23] Dan Runcie: Hey, today's episode is a two parter. The first part of the episode, we're gonna do a breakdown on one of the more recent news that happened in the music industry. Motown Records CEO and Chairwoman Ethiopia Habtemariam has stepped down and there is a lot to unpack there. So we're gonna talk about that. And in the second half of this episode, we're joined by my guy Zack O'Malley Greenburg, and we are gonna talk about the recent list that he put out, which is his hip hop's 2022 list for the wealthiest artist. He has some new announcements, some usual names, and we break it all down. But first, let's start with the news at Motown. So it was last week, shortly after Thanksgiving. Ethiopia and Universal, and Motown announced that she will be stepping down from her role. This is a role that she has officially had at this level for just over a year and a half. I think it was March, 2021 that the role was announced, but she's essentially been the face of Motown from a leadership perspective for over a decade now and when the move happened, I think that there were a fair amount of people I could understand that could have been caught off guard by it. But when I start asking around, asking a few people questions who I know understand the situation pretty well, it's quick to see that what's being pushed publicly isn't quite reflecting what's actually happening behind closed doors. But before we get to all that, let's talk about some of the wins that I think Motown and Ethiopia have accomplished over the past decade, because I think these stand out and they're really important. I look at the 2015 joint venture deal that she did with quality control music, as one of those deals that can ultimately help bring a record label from its days of resting on its laurels to being able to get a bit more current. We've seen this happen time and time again. You look at Interscope in the early nineties. Interscope was a legacy rock and roll label. Jimmy Iovine was trying to figure out the next thing and then boom. Here comes Suge Knight. Here comes Dr. Dre and Death Row records comes through. Not only does Death Row continue to rise up with the supportive Interscope, but you also see Interscope adopt a bit of that cool factor and really revive itself, and now Interscope is continuing to be one of the strongest record labels that we have. You also saw that a few years later happened with Republic records and with cash money signs. The deal that I've talked about plenty of times on this podcast, that 1998 distribution deal and that deal did a lot for Baby and Slim, but it arguably did even more for Republic Records, which now I believe it's in its fourth year in a row, the leading industry or the leading record label in the industry when it comes to overall market share. And I do think that what quality control and Motown were able to do, do deserve some similar praise. But the slight difference here is that Motown for a lot of its time and even more so as we continue to learn, was saddled under the Capitol Music Group umbrella and didn't really have the opportunity to standalone as a true record label that could run on its own and be a standalone entity. The same way that we see with Interscope, the same way that you see with Republic. And some of the other record labels that are under the Universal Music Group umbrella. When the news first announced though, there wasn't as much chatter about Ethiopia's departure. You think about the times that Def Jam has turned over CEOs. There are think pieces on think piece. You can't get people to stop talking and sharing their opinions, and some of them on base, but people sharing their opinions about what Def Jam did and didn't do wrong, but there wasn't as much here. You saw a little bit in piece that Gail Mitchell at Billboard had done where I think she did a good breakdown. You could definitely read between the lines a little bit of some of the things that necessarily weren't being said, but what I think we started to unpack and what we started to get a sense for was, even though Motown had increased its market share considerably under Ethiopia's tenure, I believe back in 2017, it was around 0.4%. And as of most recently from what Billboard reported in 2022, it's at 0.95%. And that's great, more than double. And you think about how much more recorded music has grown from 2017 to 2022 now as well, that's a pretty huge growth and that's nothing to shy away from. The thing is, record label executives and the music industry aren't just judged on market share. You're judged on how efficient you are with what you do to acquire that market share. You're also judged on your ability to score deals and your ability to do it in a way that's efficient. Everyone still has a PNL at the end of the day. But I think the slight difference for some of these companies is that because they sit under the Universal Music Group umbrella, you may not necessarily know what's really happening unless you have a really discerning eye and you can put two and two together. And if you look at some of the moves that Motown has made over the years, there have been a number of big signings. But have those big signings always necessarily led to the type of results? You know, someone like Universal CEO, Lucian Green wants to see from a record label that now would be standing alone and no longer under the Capitol Music Group umbrella. You look at an artist like Lil Baby, who you know, through quality control, is part of that Motown collective. But, you needed a few more artists at that level and you needed to get them at affordable rates. And I think the biggest win that we saw from Motown in recent years was they recently signed NBA Young Boy. This is about a year after he started working with his record label, but how much did it cost to get NBA Young Boy? He had just posted on Instagram, this is two months before this deal was made public. He had just posted on Instagram, this was in August, 2022, that he was a 60 million dollar dude. You're saying you're a 60 million dude. A lot of people thought that was a cash money deal. They thought that was probably what Baby and Slim offered, but you later find out that this is what was coming from Motown, and I don't know if that's the number or not, but you can just assume a few things. One, NBA Young Boy was someone that just got out of his deal at Atlantic Records and he's getting out of his deal. This is the second most streamed artist according to HITS Daily Double for year to date for 2022. But as we also know about streams, not all streams are necessarily weighted the same, and those YouTube streams may not necessarily lead to the same payouts that you may get from the digital streaming providers. Your Spotify, your Apple music, your titles, your Amazon, and so forth. So you have that. You also mix that in with NBA Young Boy's audience isn't necessarily the type to go buy up a bunch of vinyl. They're not the type to go buy up a bunch of digital copies or then necessarily sell out an arena. And it's great that he has those streams, but he has those streams because he is dropping an album every other month. It's not the same as Columbia having a big release from Harry Styles and then monetizing the shit out of that. Or Kendrick Lamar having a big release on Interscope, and then that continues to do numbers and numbers. It's not the same type of thing in that way. So I think, even if you were able to win a bidding war, which is great, obviously a number of labels would've wanted to get NBA Young Boy. There's a certain price to everything, and even though we may not know the specific details, we can put two and two together. There are also a few other recent signings that could be called a bit into question. There were signings of Diddy and Brandy, and these are names that I think a lot of people, especially millennials and Gen X folks grew up with, and they're gonna be people who have done quite a bit in the music industry, but they're at a different stage in their career. They're hot. Their years of earning meaningful revenue for a record label aren't necessarily where they are at this particular point in their careers. That's okay. But does the price that was paid to get them, justify that. And I think there's kind of an unsaid thing where if you're signing someone who is already well off, they are likely doing this for their own choice, then it may cost a little bit more than an equivalent artist who could produce just as much from a revenue side as what you may expect from Diddy or Brandy moving forward if they don't have that name and that cache. And to be frank, the stability to not do a deal unless it's gonna be lucrative enough for them. And then you also have artists like Smino and Vince Staples who are talented at rap, and they definitely had the moment where you thought things were rising up, but they don't move units like that. And then it brings you back to the broader piece of what's happening, specifically with the JV, with quality control music. And I think that you've seen a lot of success there. Little Baby is one of the most successful artists that we've seen, but I think you just needed a few more artists, even Migos. I think that Migos in some ways from a commercial standpoint, peaked with that first culture album that came out. Culture two wasn't able to hit the same heights and Culture three definitely wasn't either. None of the solo artists were necessarily able to do that, and unfortunately there was some, you know, conflict between the Migos themselves. Takeoff is no longer with us. There's just a lot that just didn't exactly line up. It's really tough, and it's even tough to share it this way because I think one of the reasons you didn't hear a lot of chatter and discussion about this is a lot of people really wanted to see Ethiopia succeed, myself included. We wanna be able to see these black executives continue to reach the highest ranks that they can because we also wanna be able to see the same, whether it's toon feat at Def Jam or other. But the way that things are presented externally and this effort to necessarily hide things may have you thinking that these executives have more control and influence than they actually do. And they weren't necessarily given the same level of influence or control that John Janick may get at Interscope or that the Lipmans may have at Republic. So we really have to be honest when we're reporting these things and what we're showing and what we're not, because it does a disservice not only to the industry about, you know, trying to hide these things because listen. This is a place where there's plenty of people that are talented. People learn from where they can come through and it doesn't, and it isn't gonna hurt people the way that you think that it is. And one of the reasons that these things often can be controlled this way, the music's industry's PR machine can be so strong and it can have you having this, you know, Misconceived perception, and while I think insiders do know, there's a lot of folks who are on the outside that will eventually rise to those ranks who just don't necessarily have a clear picture. And anytime that there's that big of a delta, that's how information just doesn't necessarily get itself to the right people at once. And we wanna make sure that we're doing everything we can to empower the folks in the next generation. And I know a lot of this is swimming uphill. This is an industry that is controlled by a lot of lawyers, and it's an industry that really thrives on the PR of how things spin, but been behind closed doors. It's a very different situation. In some ways it's almost a stark difference to something like tech where so much of the drama and decisions that happen within big tech are happening. You know, out in the open you could see things and while some of that, you know, can be to a fault, I do think it leads in some ways to some better discussions around what success can look like and what opportunities can look like. So I hope we can all use this as a reminder to make sure that we're being transparent as we can. When we call things out, it helps more. Think and be able to have the right discussions about what success looks like, and the more that we can report on what success benchmarks actually are, so that you're not just relying on an imperfect key performance indicator like market share, and you're actually reporting on. Efficiency. It's great that someone landed a deal, but how much should it cost to get that artist assigned? And will that payout turn out the way that you think that it is? And at the end of the day, this is about PNLs. Are you bringing in enough profit to offset any of the loss? And is there future belief and potential in your ability to get the buy in, do it in an efficient way, and keep driving the business? Quite the buzz after Thanksgiving. We'll see what the rest of the year brings. I think things will be pretty quiet until things head into January. But with that, let's turn things over to the next part of the episode. Here's my conversation with Zach O'Malley Greenberg about the wealthiest hip hop artists in 2022.[00:13:06] Dan Runcie: All right. We have Zach O'Malley Greenberg back with us, who recently released Hip Hop's wealthiest List for 2020. Your second year doing this independently, by the way. So shout outs to you on that. And it was great to see the results. We had some expectations, Jay-Z, number one, but there's two people I really wanna dive into with this conversation. Let me just run through the list first. So you have Jay-Z, number one, one and a half billion. Diddy to newly minted billionaire, 1 billion. You have third, Yey at five hundred million dollars. 4th, Berner, 410 million. And then we have Dr. Dre at 400 million. So let's start at the top. What was it like for you, not just releasing this independently, but being able to put it out and as you were putting it together, what were some of the stuff that stuck out to you?[00:13:56] Zack Greenburg: Yeah. You know, first of all, this list is probably the thing that I put the most effort into every year. At the end of the day, you see these numbers, you know, 1.5 billion, they get reported. And it was the same in my days at Forbes, as doing it independently. People take the number, everyone with it. And I think a lot of times people just assume it's like, ah, somebody's pulling them, out of wherever. But you know, I would say I put more time into those numbers, than I have put into some cover stories, you know, that are several pages long. So it's going through each of these, you know, these superstars and figuring out, you know, what's in their portfolio. What is each asset worth calling? People, you know, who have knowledge, whether it's, you know, within the camps of the stars themselves, or industry experts that are covering, you know, the booze business or the weed business or something like that. Finding ways of valuing these assets. And, you know, and I think the new thing for me, aside from doing it independently was, I've been taking courses at Columbia Business School this year. I'm part of a fellowship where I sort of do my first year of business, school light, and get to bounce around and learn some of these concepts that, you know, maybe, I didn't know before I got to sharpen them. And it's given me some new tools for looking at things like Diddy, Ciroc Partnership and, you know, ways to value things that are a little bit weird and not sort of like a run of the mill asset. So, yeah, you know, I mean I think the big takeaway, the big surprise is probably Berner being on the list, being ahead of Dr. Dre. Like you said, I think Diddy being a billionaire, finally, you know, Diddy would say that's not news. You know, you would say that he should be higher. I'm sure it's been really cool to take a look at it, you know, independently and with some of these new tools in my toolkit to come up with, I would say my most active list.[00:15:40] Dan Runcie: Yeah. Well, that's good to hear. And I wanna talk about Diddy first because I feel like. That's the one. I'll be honest, the news there surprised me a bit, not because I didn't think that Diddy was a billionaire, but more so because of how his business is and how things are structured. And it made me wonder, okay, how much has changed? Because I knew that Ciroc was the main thing that he had, that was the one of the largest drivers of his net. But you can correct me if I'm wrong, but I thought that the sales had peaked around the mid 2010s and maybe there was a slight decline, but maybe, you might have more intel on that. And I know that revolt and I know that business there. And with Sean, Sean itself, I know he had sold it and bought it back. So I was a bit curious to see or maybe hear how much net worth changed as a result of something that had appreciated in value versus your calculations of how you'd be doing this now as opposed to maybe how you had done it years back?[00:16:41] Zack Greenburg: Yeah, I mean, so, you know, I think my methodology changed slightly. The breakdown isn't that much different. Ciroc is still the main component. You know, you could say safely, it's the slight majority of his 1 billion net worth. And it's a weird arrangement because he does not hold an equity stake. However, the deal is structured to emulate an equity stake because, you know, it wouldn't have worked as an equity stake cuz Ciroc is owned by Diageo, it's this giant public trade company. They couldn't really be like, Hey, here's, you know, a quarter of our company or something like that. There wasn't really anything to do with that. So it was more creating a framework around the Ciroc brand to function like an equity stake. So if Diageo were ever to sell Ciroc, Diddy would get, you know, let's say the proceeds after you back out the amount of money that Ciroc has put into the partnership. So, you know, it would be a lot. And there's no doubt that even if things have sort of flattened out a little, it's a multi-billion dollar brand. You know, I mean, if you look at something like Ketel One, you know, brands like that that have changed hands, you know, these are billion dollar brands and you know, Ciroc is I think number two behind Grey Goose. So it's up there. They're not gonna sell it, but if they did, you know, we're looking at a pretty big payday. So the question is how do you value something that isn't gonna get sold? And really, you know, you wanna really nerd out about it from sort of MBA type perspective. You know, thinking about valuing cash flow. That's, you know, one of the fundamentals of valuation in corporate finance and stuff like that. And, you know, there are formulas and without getting into like the, you know, sort of like more details of it where you can sort of enter assumptions into the formula and you can get a number. But basically what I did was I took the way I was doing it before I ran the numbers that way, and then I kind of did some pre cash analysis and kind of like average things out and any way you slice it, these Ciroc partnership is, you know, worth a little more than half of his, billion dollar valuation. The other things that, you know, I think perhaps I had been, you know, undercounted a little bit in the past or have appreciated. A lot since then, you know, revolt is still hanging around there. And that's another thing where the valuation could depend on you. Do you value it as, you know, sort of a, like a TV based entity, even though it's more digital? Do you value it as a news outlet? Do you value it as a tech startup? There are a bunch of different ways to look at it, but in any case, you know, he is the majority owner. Another thing that I think people sleep on is DeLeon tequila, that is really growing and he owns half of that. Actually. It's a 50-50 joint venture with the AIO and they're moving a hundred and something thousand cases a year now. Actually, you know, booze has done really well during the pandemic. You might imagine people, I don't know, I feel like we're back to, you know, some of our old ways of going out and doing things. People are drinking at home during the pandemic. So, you know, Ciroc and DeLeon didn't get hurt in the way that, let's say the live touring business did. So Diddy was pretty well slated there. And then you go through and he's got like a pretty immense art collection. He's got some real estate that's appreciated pretty rapidly over the past few years. You know, some of which he owns out, right? And, you know, you kind of add it all up. And, he's comfortably a billionaire. And yeah, I mean, if you notice like  you know, some folks when they hit that status or when they make the list or something, we'll kind of like to tweet about it. But, you know, I don't think I saw anything from Diddy because, you know, he's thought that he's a billionaire for, you know, years already. And, you know, maybe he was, but now I, I definitely think that he is and, I would expect, you know, to see other, let's say mainstream business outlets follow suit in, you know, kind of acknowledging what's definitely the attitude.[00:20:40] Dan Runcie: Yeah, appreciate the breakdown there and thinking about just like different categories there. If thinking about Ciroc itself, as you mentioned, maybe the sales flattened out a bit, but looking at revolts specifically, and I know that business has, you know, gone through some evolutions as well over the past few years, would it be safe to assume that the biggest valuation change here for Diddy's assets that maybe brought him to a billion is daily owned and some of the artwork in terms of like what's appreciated? If we assume that whether it's Ciroc or Revolt have flattened out a bit. Like would those be the ones you say that had put him over 1 billion? [00:21:21] Zack Greenburg: Yeah, you know, he was pretty close before, last time I did it before was, I think it was three years ago. I think he was at 740. You know, personally, you know, without getting too deep into it, I would've put 'em a little higher. But, you know, you get your files. I did. And that spar deal and you know, you gotta create a consensus. And I think, you know, and Forbes always says it, it would rather be conservative about valuations that it would rather understand an overstate, but you know, so that's part of it too. Yeah, I think there's definitely been an appreciation in the value of DeLeon the real estate, you know, there's a lot of startup stakes, and he's not doing it as, let's say publicly as, Nas or Jay-Z, but, you know, he definitely hops in as an angel in a lot of, a lot of startups that, that have done well. So, but, you know, yeah, I think DeLeon doesn't get the glory of Ciroc, but you know, it's a younger company. There's more room to grow. And not to be a shit, but it actually tastes really good. I've tasted other, you know, celebrity tequilas and they're not good, but it is a tasty booze, if I may say so myself. And I think the way that he launched it was that he found this sort of, you know, like a boutique brand that had already won some awards and then he kind of got in with Diageo and, and they boosted. To where it is now. So I really think that's probably like where you could see a lot more growth, if he's gonna start to try to challenge Jay-Z for that.[00:22:53] Dan Runcie: Why do you think that DLleon hasn't gotten that same amount of love that Ciroc has gotten, at least publicly?[00:23:00] Zack Greenburg: I think a lot of attention was focused on, you know, like Casamigos or some of the other really big brands and it hadn't quite gotten to that level with the same, you know, distribution and mind share. And, you know, frankly, I mean, I think Diddy has been devoting more energy to Ciroc, but you know, you're starting to see it, you know, it's a little bit less in your base kind of vibe with the brand. it's like more of a sipping thing, less of the shots at the club kind of thing. Although I'm sure, you know, you could sit either or do shots at either at the club. But I think it's just not around as much. I mean, I think the case volume on Ciroc is still like 10 times more than 10 times as high as DeLeon. So, you're just not gonna see it around as much. And I think that's why.[00:23:51] Dan Runcie: And the other thing too, that you mentioned is that DeLeon itself is actually a joint venture with Diageo, unlike Ciroc Partnership. So of course I know that the Ciroc partnership, now we're talking 15 plus years ago at this point when things kicked off and different positions, different leverage and relationships. So I wonder if the relationship is part of the reason why Diddy was able to have the type of ownership. Partnership with DeLeon that he may not have, at least in writing with Ciroc? [00:24:23] Zack Greenburg: Yeah, I think so. And I think that was part of his motivation, for how he structured DeLeon. He wanted to have that. Actual equity stake, you know, like ironclad 50-50 joint venture type thing, rather than an agreement that mimics a joint venture. So, you know, I think that the success of Ciroc definitely convinced Diageo like, all right,, we can do this with another brand. He's the guy. And, for my book, 3 Kings, I talked to some books over there and you know, I think I talked to the CEO at the time, and they couldn't have been more abusive about him. And of course, you know, like whatever, he's part of their team. Of course they're gonna say good things about him, but they were saying just like the attention to detail. Like he would, he would go to clubs and, you know, go to the bartender and be like, why is the Ciroc not on the top shelf? And what are you going to do? You're gonna be like, oh, sorry Mr. Coles gonna leave Joe here. You know, and they'll put it up on the top. I mean, it's sort of like a retail politics level of stuff. And you know, I always say that, that Diddy, you know, in a way, like you could argue. Who has had the most scheduled career and you know, who's the goat of, you know, on the business side. And you know, I think a lot of people would say Jay-Z, and they wouldn't be wrong. But, you know, I think Diddy in a way has done more with less because he hasn't been musically relevant in, you know, a really long time in that way. Still puts stuff out in whatever, but it's not like the anticipation that exists when Jay drops an album or even a verse on, you know, on a DJ Khaled song or something. And, you know, I always like to say that Diddy is kinda more like Richard Branson if he happened to just have had, you know, like a moment as like a big time rapper And you know, certainly as a producer, he's had ahead a lot of things. And not to diminish that, but he acknowledges himself. He says, I don't write rhymes, I write checks. And I think that's a strong student. I think it's especially impressive to see that he's done it without being particularly talented. [00:26:40] Dan Runcie: Yeah. I think that, His true line of being able to sell a lifestyle is what sets him apart in a lot of ways. He did it with his music. I think in a lot of ways. Bad Boys modeled after so much of what he learned at Uptown, and then you're able to transfer that lifestyle to, okay, this is the music that you listen to now. This is what you wear while you wear Sean John. This is what you drink while you're listening to this, right? Mm-hmm, you're gonna drink and this is the media that you're gonna watch. Now with the cannabis line that he just bought, this is what you're gonna smoke while you're enjoying this lifestyle too. Mm-hmm. And I think that a lot of those businesses have had varying success and we can go into that, but I do think that the ones that have been the most successful, Ciroc, Sean and the music, there's that tight connection and there's a key timing aspect that goes into all of it.[00:27:35] Zack Greenburg: Yeah, and it doesn't even need to be his music. Right? That is popular in order for the Ciroc Formula to work, it's the Ciroc Boys, it's DJ Khaled, Summer Watermelon, or whatever it is. You know, I think his ability to make those partnerships, to find other people you know, who are kind of doing now what he was doing then musically are, you know, I think that that's part of the formula and that's why it works so well. And you know, I mean, it's funny, like DJ Khaled, you know, something like Wild Thoughts was doing exactly what Diddy was doing a couple decades ago, right? He was taking a song from a couple decades, you know, one or two decades ago and putting, you know, some new voices, the modern voices on it. And it was a song that was great before and now it's got, you know, like more kind of a vibe to it and you know, goes off the chart, so I think Diddy is just very savvy with that kind of stuff, even if it's stuff. [00:28:31] Dan Runcie: Let's talk about Sean John for a bit, cause I'm curious how that factored into your methodology with everything, because as many people know, he started the brand over 20 years ago and well, in 2016 he sold the brand, then the brand was up in auction, and then he bought it for public number I saw was 7.6 million. So now he has that back as an asset. How did that piece of it factor in for you and just the journey overall of Sean? [00:29:02] Zack Greenburg: Yeah, and not much now. You know, I mean, I think what factored in more was, sort of like his cash pile. Like he sold it for. Like, whatever it was five years ago, something like that. I think he got, he got 30 million out, 40 million, something like that, that he then put into other things. And uh, you know, obviously without him it doesn't do well. And so he went bankrupt and I think it's really smart for him to buy it back. You know, who knows what he might end up doing with this, but, I think there's just,  you know, like a tremendous market for sort of like nineties nostalgia right now. You know, I think Sean John, or even a Rocawear, if they could have, I dunno, that's a little more complicated, but I think that, you know, if he's at the helm and his part as a lifestyle, Would never count him out. So, but yeah, as far as what it's worth right now, it's sort of more of a rounding error and overall number. But, you know, be interesting to see what comes.[00:30:04] Dan Runcie: And when you made your list around the same time, I believe that same week, there were two other announcements that came up. One was the cannabis company that he bought for, I believe it was 185 million. And the other one, I don't know if this one was a hundred percent confirmed, but did you see that thing floating around about him making an investment in Twitter along with Elon Musk's bid?[00:30:28] Zack Greenburg: Yeah, no, you know that was all after the numbers got finalized, so, you know, those weren't really factored into it. But you know, I mean, yeah, it all makes sense. It's all part of the lifestyle thing. It's all part of the Diddy empire, the Diddy MO, and you know, he's look, I mean, on the cannabis side, right? Like he's puff daddy, you know, like what are, what are you puffing? It's exactly, it makes sense. It's like part of the brand. And, you know, if he could do the same thing with cannabis leaders with vodka, Which is to say like, I mean, I don't know. I think when he started vodka was not, you know, it was not really seen as a stylish thing. It was more like, you do a shot to get drunk. I mean, I don't know, maybe that's physics. I was in college when that happened, and that's when, that's sort of the vibe on vodka. But he made it like the champagne of vodkas. He associated his lifestyle with it and similarly, I think with weed, it's like, you know, we're in this very nascent part of the canvas economy, you know, becoming legal and, and sort of how do you start to differentiate brands, you know, and when you have legalization you can have, you know, like. The champagne of weed, right? You can start to differentiate, you know, like what type of buzz you're gonna get because it's regulated and you can actually say like, this is the thing that has this much THC and it's gonna give you this kind of high, versus like, this is just gonna knock you on your ass. I think it's a great place for him to get into, but you know, at the same time it's like, It is a really hard place to do business still. And you know, it is not without risk. It, you know, because it is not federally legal yet. You have to do, you have to do most of your business in cash. You can't get loans in the same way, especially if you have a plant touching enterprise. You have to do all these, handle all these different state regulations, which are constantly changing and are subject to the whims of, you know, clinical races and you know, potentially gerrymandering, all kinds of stuff that has nothing to do with Diddy. So, you know, I think that's the tricky part. And you know, also not being a first mover in the way that somebody like Berner is. But at the same time, it's like, you know, he fills a different niche in the mark potentially than Berner does. [00:32:45] Dan Runcie: And yeah, no, that'll be fascinating to watch. Yeah. I think the thing about Revolt is a great concept in the vision, of course. Makes sense. Seeing how influential Diddy was with MTV and whether it's the voter die shirts that he would wear or some of the other programming, he leveraged it so well as a hip hop artist. So if you know you have that impact, why wouldn't you wanna go start your own company and go do the same? Right. I think some of the timing just became a little tough in that he started the cable network in 2013. People are already starting to cut the cord at that point. And then I know the company's transitioned much more into digital media, but even that, given that so much of it is social media based, relying on other platforms and their algorithms, I think we saw so many of those companies in that same timeframe, even the ones that were perceived as being successful, whether it's your Buzzfeed or your Huffington Post or your Complex, like all of those valuations came back down to earth. And you look at a company like Revolt, which I think was largely playing the same game, although I think they still make tons of great content and there are tons of great, brilliant people working there. I think that the digital media itself and where things transformed was a bit tough. Like let's say that Diddy had started let's say 2007 as opposed to 2013, I think we'd be having a very different conversation, [00:34:03] Zack Greenburg: You know, or 1997 , you know, I mean, yeah. I think it could be a whole different conversation and, you know, yeah. That's one of the smaller pieces of the empire, and I think, like you would say, he would make a certain argument about it and, you know, valuing it more like on the line of being a tech company. But it's hard to escape the fact that it, you know, it still. I would say yeah, like primarily a media outlet point and whether it's, you know, via cable or the internet or whatever, it's like these are not, like, these are kind of tricky places to be, but you know, it does make sense. There is a demand for that kind of stuff and it's a crowded marketplace, but, you know, he does have something different to offer and, you know, I think that there's a reason why it's still around and, you know, it'll be interesting to see how it goes, how it proceeds as we enter like the next phase of this sort of media shake up in a amount of time.[00:35:03] Dan Runcie: Yeah, definitely. And I think the other thing too, that I should have mentioned earlier is that given that this is a black owned media company, I know he's been vocal and Byron Allen and others have been vocal about advertisers not contributing the same level of money into black owned media companies that they would to, let's say, some of the Revolts competitors in the space that maybe started and run by white founders, white executives, but they're commanding more money from that perspective. So I think that's another tough thing there. But overall, like we said, this is a small piece of the overall pie. And yeah, it'd be interesting too. Especially the newer businesses, how many of them can continue that Ciroc magic, the bad boy flavor? And see? See where that lifestyle keeps going? Yeah. All right. Now let's talk about the other big one on the list, Berner. And based on the response that I saw from people sharing the list of people talking about it, this is the one that surprised a lot of people. But I know it didn't surprise you because you've been following this for a while. You've been talking to Berner, getting a better understanding of his business. So it'd be great to hear the breakdown because I think a lot of people out there may know Berner now more so for this product than they may actually know his music or anything else that he's done in hip hop up to now.[00:36:19] Zack Greenburg: Yeah, absolutely. So, you know, I think Berner is one of the most fascinating names on the list. Definitely the most surprising. But, you know, I've been following his work for a while and, you know, he is a master marketer and his whole journey about how he turned cookies, cannabis, You know, it is a billion dollar company and it's just a little tricky to value, but, it is a billion dollar company and the way he did it, you know, I would say it's a case study, but it's actually pretty hard to emulate. It is sort of like a singular way of doing things. So, you know, for the people who don't know the background, Bernard born in California and San Francisco grew up there, moved to Arizona as a teenager and, and would bring back good weed from California when, whenever, you know, would make trips back to his old stomping grounds. And that's how he kind of got his start. He moved back to San Francisco, during the early, you know, weed legalization gold. Worked at a dispensary and, you know, kind of popularized this Girl Scout cookie, strain of weed. And so his thing would, at the dispensary, he would, you know, they used to sell things. It was sort of like an index car with the name of the strain. It was very clinical. But he would sort of like do these doodles and cookies and, you know, these like bright colors and stuff. And, and it started to get some tension. He became, you know, Wiz Khalifa's weed man when he was in San Francisco. And on one occasion brought this fully butted six foot tall weed plant onto the stage at Khalifa's show. And, you know, I think it was sort of instrumental in that Khalifa had created the Khalifa kush and all this. And so Bernard ultimately parlayed this sort of underground, you know, weed connoisseur image that he had as both on the legal and illegal markets into this brand. Cookies started opening stores, created a clothing line that, you know, kind of goes along with it. But the thing that he did with the way he set up this company is pretty, pretty unusual and very hard to value, but I think is quite brilliant. He started striking these partnerships with dispensaries and, you know, essentially it was a licensing deal where he would get a cut of revenue. And then the other part of the deal is that he could also buy out any of these partners. At market rate, at a time in the future, you know, in the future to be determined. And you know, like some of these numbers are out there, but you know, I think the system-wide sales are close to half a billion dollars now. And he gets a cut of that. But you know, at any time he could decide to roll all you could raise money, roll all these partnerships up into one giant weed company that's, you know, making. You know that, that kind of revenue and, and suddenly, you know, all you need to do is you put a multiple on that and, and that'll tell you what the company would be. If he rolled it all up and bought everybody out. And I talked to Wall Street analysts about this and covered the space and they said, you know, yeah, you could put like a five x multiple on this, so that would mean it's you know, yeah, like about a $2 billion company. Then you have to factor in the cost of buying out all those partnerships. You know, long story short would probably be about half billion dollars because it is a very tricky business. In fact, you have to be very liquid when doing everything in cash. It's kind of complicated. People I talked to, you know, bankers and stuff, said, yeah, you would apply a private company discount due to the uncertainty of the market, things like that, that's operating in it, you know, you would knock 20, 30% off of that and you know, so that it brings it down to around a billion dollars and then Berner still owns about a third of it. And so there's the bulk of his fortune right there, you know, so his stake is probably worth around $300 million. This point, I figure. And I think that's pretty conservative. You know, you add in some other thing invested in the clothing line, which he owns, you know, a huge part of still, you know, some homes, cash stuff like. And you get to that 400, 2 million number.[00:40:27] Dan Runcie: Nice. Yeah, I've been seeing people wearing the cookies hoodies, walking around San Francisco, walking around other places. But definitely seeing the apparel thing push and I feel like he has one of those brands there are probably seeing even more of that stuff. I think it was a couple weeks ago I was driving by and I saw the store in Hate Ashbury neighborhood here at San Francisco. So yeah, no, definitely making moves. A few things there that stuck out. So he of course has his own standalone stores. As you mentioned, there's 55 of them across the country right now. And he also was selling them to other dispensaries. And I'm sure if and when weed does become legalized across the country, that will then just make things even easier from a distribution perspective from other places that he may be able to sell any otherwise. So in some ways the investment isn't just based on what's currently there or there's also a speculative nature. As this underlying product becomes more and more legal, there will be more opportunity to further sell this and further have its reach to different places. [00: 41:36] Zack Greenburg: Absolutely. And the clothing line also builds the value of the cannabis brand. And you know, if and when it is federally legalized, you gotta think. I mean, you know, this is one of the top brands in the business. And in fact, you know, there aren't really brands in this way in the cannabis space. There's strains, it's almost saying like in beer, you know, like, yeah, people like IPAs or people like those or whatever, but there isn't really like a Budweiser yet or a dogfish head, you know, or something like that. And, you know, to go back to Diddy, there's not really a champagne of weed. So, you know, I think that Berner has built up all this credibility in this space and, you know, if, when it goes legal, it's like to be one of the top weed brands in this space that is going to, you know, potentially rival or, you know, at least kind of start to eat into alcohol business. I mean, you know, 2 billion is not a large number for a company. There's a lot of potential for it to get a lot bigger and, you know, we can get into the whole. There's definitely a lot of arguments, pros and cons, about the benefits of THC and Cannabis General. And, you know, we will be here all day on that. But just from a business perspective, you know, it seems like we're headed toward legalization. Berner actually thinks that republicans are more likely to make federal legalization happen. He said, cause they're all about their paper. So I'm not saying who he's voting for anything. I don't. You know. it was an interesting perspective and, you know, like I think that he's really got kind of the key to where…..[00:43:15] Dan Runcie: One of the other things that sticks out to me about him is that he's someone who is much more known, at least on a general awareness perspective, for the business that he's built as opposed to the music. I feel like his music was a bit more of a regional thing and he puts out a ton of music, but it never hit the same levels as some of the other artists who are having nine figure net worths as well. And I feel like there's often this thought, and which I do believe generally is true, that the artists who tend to be the most successful with product sales and investing and some of the more lucrative business opportunities that artists have done, they're more likely to be the household names who have been releasing music and touring for decades than a lot of times it's because they're releasing products that are lending their names, so they're leveraging their influence to now sell things that have a larger stake in and can be bought time and time again. He's a little different though because he doesn't necessarily have that. I'm curious what you think about that piece of it, because I think so many of the hip hop cash lists over the years do have at least somewhat of a correlation as to who are the more well known artists or who are the more popular artists at the time, and not necessarily who is building the strongest business, you know, that is being worth the most, and that is not correlated with how much mainstream popularity that artists may have.[00:44:44] Zack Greenburg: Yeah, for sure. I mean the funny thing is when you look at it, he is the most prolific artist on the list. But, you know, he has the least name recognition as well, right? I mean, Jay-Z, Diddy, Kanye, Dr. Dre, none of them are putting out music at the pace with which Berner is putting out music. But everybody knows who they are and not everybody knows Berner. You know, I think you could almost argue like, well, are you really gonna put him, you know, on the list with these guys who have that much more name recognition? But you could also argue, should we really be treating, you know, Diddy as a rapper anymore than we should be? You know, treating Richard Branson, as I know Richard Branson didn't actually rap ever, but, you know, effectively Diddy is just focused on business at this point and you know, he puts out songs here and there. Music is an ancillary Berner also used. You know, the Music Chief boosts the weed business, but he's in the studio like all the time, more than any of these guys. Yeah, it's just kinda fun.[00:45:48] Dan Runcie: I think another person that maybe thought of a similar way, someone like Chamillionaire who had one really large hit, mm-hmm. But wasn't necessarily known for having classic after classic after classic album or touring the world in the same large ways as some of the other big names we did, but his investing journey is something that has been pretty well documented and I think as a result, he's definitely further than a lot of the other artists that came around the same time as him that may have had even more commercial success. So I feel like even though there is a lot of a correlation between who are the most well known artists and who are the wealthiest artists, he is someone else who is a bit similar in that Berner way of, hey, yeah, there may have a smaller overall impact from the music itself, but was able to wisely use that and then now leverage that into something where, you know, the artist is making more money from the business moves and more known for that now. [00:46:49] Zack Greenburg: Absolutely. I mean a great example of Chamillionaire and, you know, the work that he's been doing in the startup world. So at the same time, it's like if he hadn't had that one day hit, you know, would he have been able to get into, you know, the Silicon Valley kind of fear in the same way, you know, I don't know, but I think all it takes is one hit to be in the mix. And certainly like Burner never had that one hit, right? He just had a lot of, you know, really solid albums and stuff, but he was doing it in San Francisco. And I think, you know, in that way that you see somebody like Jamon Green getting really involved in the startup world, would he have been that guy if he were in, you know, like Cleveland or something? You know, I don't think so, but if you're in the mix, in the Bay Area, you're just gonna have access to a lot more opportunities, you know, in the startup world. And I think the startup world, cannabis world, you know, it. Kinda the epicenter. So in a funny way that the two have a lot of commonalities I think are familiar.[00:47:51] Dan Runcie: Yeah. This is good. I'm excited to see what next year's list looks like as well. And I know you may not be able to share publicly, but in order to get the five, you probably evaluated a few others. Are there any names creeping up, arising up that you think may make a  2023 appearance?[00:48:08] Zack Greenburg: I think, you know, Drake is creep enough, big new deal. You know, he doesn't have quite the same level of, you know, sort of like outside assets. Like he doesn't have, like a Ciroc or a cookie or what have you. And, you know, I think he does have this whiskey, Virginia Black, but it's like, never like still around, but it never really took off and it only tastes okay. It's okay. I don't think taste ultimately matters a lot of times with this stuff, but I'm kind of surprised that he wasn't able to like boost a little bit more. But I don't know. When I think Drake, I don't really think whiskey. Maybe that's just part of it. I mean, I could see him with more champagne maybe. [00:48:51] Dan Runcie: Yeah. I'm interested to see for him how this new deal he has and the music that he makes as a result ends up factoring in, because of course we know that music itself may not be the largest revenue stream for a lot of these artists. Drake has this huge deal with Universal and Republic now, and he's releasing music more frequently than ever, and we can assume that it's likely because he's getting better upside and margins for the music he's releasing. So if he keeps up at this, like two, three albums a year clip. I mean, the numbers are gonna speak for themselves. Last year he streamed more than all pre 1980 artists. Like it's gonna catch up. [00:49:29] Zack Greenburg: Yeah. Yeah. I think the other thing with net worth less as opposed to. Is that, you know, it's just harder to get on these lists if you are a big cash earner. Like if you are earning a lot on an annual basis, you know, things get factored into that, like taxes and cost of living and all that. And so, you know, you're getting these huge outlays, but you know, it's not in the same way that it was like going into this, this growing asset that can be valued. And in a way that's kind of like a quirk of the system because, you know, I'm valuing Berner's stake in cookies, you know, like it's not tax, right? Like  if he were to sell it and he were to get $300 million, you know, whatever, a third half of that would be gone to the government. But that's not baked into the formula until he sells it. So you know, this is how Bloomberg and Forbes do it. It's just kinda what it is. But, it means that if you are holding assets, you know, the taxes aren't taken out. Whereas if you're a cash earner, that gets deducted before it gets added to your cash pile. So, it just means Drake is more likely to be at the top of, you know, let's say top earning artist. And you know, it's a little harder for him to get to the top…[00:50:59] Dan Runcie: That's a great distinction. No, we'll definitely keep that in mind for next year. Do you think you'll do another top earners of the year list as well?[00:51:05] Zack Greenburg: I don't know. Maybe, we'll see how it goes. Being a new dad, and doing this full time program, you know, this fellowship at Columbia that I mention. It takes a lot of time. And you know, I don't wanna put out a list unless I have the time to really dig in and get the numbers right. But yeah, you never know. I got this one out. So, there could be more. More to come.[00:51:28] Dan Runcie: And I think on that note, just talking about dad life in general. Let's close things out there. So by the time this comes out, your daughter will be six months old and we can both share one funny thing that our kids did this past couple weeks. So I'll let you start.[00:51:44 ] Zack Greenburg: Oh, man. Well, I think the thing that's really most exciting is that she's laughing now and the thing that she mainly thinks is funny is when I'm laughing. So like, we'll get into this thing, I will make myself start laughing and then she'll go, ha ha. I go, ha. And, and it's very dorky, dad life. But, that is like one of my favorite things to do is have like, sort of a laugh off with Riley. So, yeah, I don't know, man. I pick her up from daycare every day and she just gives me this huge smile and I know that she's still really young, but I can tell that she's specifically recognizing me, you know, and that we have this bond already. That there's like a specific connection. I just had no idea that babies could sort of, like, differentiate people and start to have unique relationships in that way. And that, it's like the best part of my day every day. So… [00:52:41] Dan Runcie: That's awesome. That's awesome. Yeah. How about you? [00:52:42] Zack Greenburg: Yeah. How about you? [00:52:43] Dan Runcie: Yeah. I feel like there's something about that. Like yeah, the first couple of months I remember I would like, ask my wife, I'd be like, you think she recognizes us? Like, because she understands who we are. And I think over time there was like, yeah, no, we can get that in. Even things like now, The mirror is something that she is obsessed with. I'm sure you probably feel the same with Riley too. But yeah, the mirror. At first it was kind of looking at the mirror where there's like, okay, what is this screen? Who is that person that I'm seeing? But I think now it's like looking at us through the mirror and like seeing that it's us. And maybe she's starting to be like, oh well, I see them through this. Like she probably still isn't at the point where it's like, oh, I can see that's looking at me. But she'll look at that other person staring at her in the mirror and start smiling and stuff too. So I'm like, oh, that's cute. So yeah, man. Wild time's flying by. She'll be five months by the time this comes out. Wild man. [00:52:35] Zack Greenburg: Yeah. . Yeah. Yeah. We do a lot of like….[00:53:38] Dan Runcie: oh, yeah, yeah, yeah. Where's that? Little, little peek-a-boo style games. [00:53:42] Zack Greenburg: Yeah. Yeah. In the mirror. Yeah, exactly. Exactly. We'll have to have our kids together sometime soon. I guess, you know, but of course babies, not so interactive with each other yet.[00:53:54] Dan Runcie: Yeah. No. We'll get there. That'll be fun. Zack. This is great, man. Good work as always. It was great to see the list and again. The fact that I think you got just as much coverage and buzz and recognition for this, doing it independently is a great sign. Not just for you, but I think in general for people that are always questioning, okay, you know, what's the power of what I do elsewhere versus individually. So great job on that and we'll definitely keep tabs on this coming years. But great work, man, as always. Appreciate that.[00:54:25] Zack Greenburg: Thanks man. Same to you.

Their primary competitors are multinational corporations with massive marketing budgets, highly experienced sales teams and distribution reach that stretches from coast to coast. So, how is it that Crafthouse Cocktails is beating the giants at every turn? Co-founder Charles Joly, a celebrated bartender and an influential figure in the emerging international cocktail movement, developed Crafthouse in 2013 and in doing so helped pioneer what is now a booming ready-to-drink (RTD) cocktail category. The brand markets small-batch bottled cocktails made with all-natural and high quality ingredients and are designed to replicate the quality of drinks served at the world's best bars. In the nine years since its debut, Crafthouse has expanded distribution of its products, which include a Moscow Mule, Paloma, Pineapple Daiquiri, Rum Old Fashioned and Smoky Margarita, to 23 states. Available in 200 mL screw top cans, 750 mL swing-top bottles and a 1.75 L bag-in-box package, the cocktails are carried by Walmart, Wegmans, Total Wine and More, Binny's Beverage and Whole Foods, among other retailers. The brand is also available at several theme parks and outdoor venues while its Gold Rush variety is available in all Amtrak dining cars across the U.S. Amid rising consumer demand for RTD cocktails and an increasingly crowded category, Crafthouse is distinguishing itself via quality, consistency and variety. In an interview featured in this episode, Joly discussed the brand's emphasis on differentiation, the impact of his experience and reputation in the brand's development, how a focus on quality helped establish and cement the company's relationships with retail buyers, and his perspective on the parallels between bartending and entrepreneurship.   Show notes: 0:45: Interview: Charles Joly, Co-Founder, Crafthouse Cocktails – Taste Radio editor Ray Latif sat down with Joly at the 2022 Tales of The Cocktail conference where they chatted about 20-plus year career as a bartender and bar consultant, why ice shouldn't be overlooked in cocktails and his consistent attendance at Tales. He also spoke about why the creation of Crafthouse “was so simple and so complex,” the challenge in finding a co-packer that was aligned with the brand's quality standards and how the company is navigating a flood of new RTD cocktail brands coming to market. Later, he explained how Crafthouse was prepared for an explosion of consumer demand at the outset of the pandemic, why he believes that “cream will rise to the top” in the category, how he advises retail buyers about assembling an assortment of cocktail brands and why he credits taste, first and foremost, to the company's success in landing high-profile placements and partnerships.   Brands in this episode: Crafthouse Cocktails, Abstract Ice, Skinnygirl, Ketel One

Hola bienvenidos a una edición más de Coffee or Beer Podcast presenta PISTO EDITION, En esta episodio de beer edition les traemos 3 cervezas MONACO TROPICAL RUSH, CAPRICCIO WATERMELON SANGRIA, KETEL ONE GRAPEFRUITE & ROSE que probamos de las cuales les vamos a dar nuestra recomendacion. Asi si ustedes estan alguna vez en la liquor o en alguna tienda buscando cerveza ustedes sabran cuales escoger. No olvides comentar que te ha parecido este episodio y que opinas tú sobre el tema,  Así como también regalarnos un like

Travis Tucker from Ketel One pops in to chat with Greg and Sother about botanical vodka, RTDs, innovating in a very traditional category and how there's always new stuff to learn. Plus, Nashville hot chicken! Why putting a lot of it in your body at once is a good idea with no negative downstream effects whatsoever.Please SUBSCRIBE and RATE the show if you can. Join us each week as we sit down with a wide range of hospitality and spirits experts from around the world to discuss everything that impacts our business. FOLLOW US ON INSTAGRAM:Damon Boelte @DamonBoelteSother Teague @CreativeDrunkGreg Benson @100ProofGregSpeakeasy Podcast @SpeakeasyPodcastFOLLOW US ON TWITTER: Sother Teague @CreativeDrunk SpeakeasyRadio @SpeakeasyRadio#DrinkingOnTheRadioHeritage Radio Network is a listener supported nonprofit podcast network. Support The Speakeasy by becoming a member!The Speakeasy is Powered by Simplecast.

What better way to celebrate our 10th episode than by talking about mortgages? Don't start throwing rotten eggs and tuning us out just yet! We promise to offer solid solutions on how to handle this challenging market, while also explaining how the rising interest rates affect home buying power. And no talk between an Affiliate and a Realtor® would be complete without mentioning the association that brings us together... the Bucks County Association of REALTORS®! Want to know more about Mike Esposito? Settle in with his favorite cocktail - Ketel One, stirred (not shaken, thank you very much!), with one teeny olive. Or, check out this link to a drink for a dirty martini alternative and then check out his website.Still wanting to learn more? Head on over to Bucks County Association of Realtors® to learn about BCAR and how YOU can get involved! 

In today's episode of Cocktail College, we tackle the decidedly trending Espresso Martini with Lauren Paylor. Have you ever questioned whether vodka is, indeed, the best base spirit for this drink, or whether to add espresso, cold brew, or coffee liqueur to the mix? Paylor has the answers. Listen on (or read below) to discover Paylor's Espresso Martini recipe — and don't forget to subscribe! Lauren Paylor's Espresso Martini Recipe Ingredients - 2 ounces vodka, such as Ketel One - 1/2 ounce coffee liqueur, such as Mr Black - 1/2 ounce of simple syrup Directions 1. Combine all ingredients in a cocktail shaker with ice. 2. Shake until cold and double strain into a chilled coupe glass. 3. Garnish with three chocolate-coated coffee beans. See acast.com/privacy for privacy and opt-out information.

Did you know there is a rich history of vodka production in the Netherlands? Dennis Tamse recounts the colourful history of the Nolet distillery, home of Ketel One vodka, and the wonderful cocktails it has inspired!You must be over legal purchase age to listen.Any opinions or views expressed in this podcast are the guest's own and do not represent those of Diageo.CONNECT WITH US ON: Facebook: https://www.facebook.com/DiageoBarAcademy Instagram: https://www.instagram.com/diageobarac/ See acast.com/privacy for privacy and opt-out information.

This week, hosts Simon Webster and Jennie Rae Chuter are joined by Kate Jackson - current Mirror Margarita ambassador (and world's first RTD ambassador?), former Ketel One ambassador, and manager / drink-slinger at some of the UK's best bars. Kate talks to What'll It Be? about fantasy beach bars, Bill Bailey, ego in the industry, and of course, her dream drinking experience. The World Class Studios roadshow is back this Summer, visiting Leeds, Edinburgh, and London in the coming weeks. And this year, BarLifeUK's very own Simon Webster is on the panel...

James France has been influential within the Australian drinks industry over the last decade, and is responsible for importing some of the best and most respected craft spirit brands through his company Vanguard Luxury Brands.He also seems to have a knack for recognising and breaking small brands in the Australian market, brands that then go on to get picked up by the big players in the drinks world, brands like Ketel One, St Germain, Hudson Whiskey and Four Pillars among others.Sam Bygrave asks James about what he thinks makes a good brand, what new brands need to succeed in today's marketplace, what the difficulties are in getting a business like Vanguard going — particularly in Australia — and a whole lot more. He's a super smart guy, and has built arguably the most respected craft spirits portfolio in the country — one that drinks giant Lion liked so much, they bought him out.

Jim Riley has spent his entire life saying yes to career changes and unique opportunities that align with his foundational values.He runs a successful consulting business in Kalispell, Montana, and is known for smart strategic thinking, insightful operations, business growth, and high-pressure transitions.He is currently the host of two successful podcasts. “The Answer is “Yes” “The Liberty of Lose” podcast.In addition to overseeing two of his own business, Jim has also played a major role in helping to grow and market well-known brands such as In-N-Out, Kettle One Vodka, He is also a father, husband, speaker, school board trustee, and arete syndicate member. Tune in as Jim shares golden nuggets from his incredible wealth of knowledge and life experience that are guaranteed to help you take your life to the next level in all areas.What You'll LearnThe number one determiner of long term relationship or business successHow Jim made his In-N-Out location the most successful in the countryWhy job salary is becoming less and less important compared to cultureHow to know how much to say yes or no to How Jim runs multiple successful businesses and still finishes working by 1 pmWhy values are more important than goals How to leverage your unique skillsets and experience into new opportunitiesWhy college degrees are becoming less of a requirement for job opportunitiesConnect With JimVisit Jim's WebsiteFollow Jim On InstagramWant More Not Most People? - Ways To Get Involved/Stay ConnectedJoin The Not Most People Email ListVisit The Official Not Most People WebsiteJoin The Not Most People Facebook Community Join The Not Most People Telegram CommunityFollow Not Most People On InstagramSubscribe & Turn On New Episode Notifications Want To Show Your Support?Leave A Review  On iTunesLeave A Review On AudibleBuy Me A CoffeeThinking Of Starting A Podcast?Download The Free Podcasting Toolbox & Resource List PDFCheck Out the Lost To Listeners Podcast Creation & Launch CourseConnect With BradleyBradley's InstagramSupport the show (https://www.buymeacoffee.com/notmostpeople)

Welcome to the season finale! These Melanated Queens open up about the struggles behind building a brand and breaking into a less than inclusive industry, among other things such as guilty drinks and destinations on this episode of Melanated Grapes! Want to be on the show, want the twins to give you or your brand a shout-out? Contact them directly at contact.grapes@fubbzmedia.comPlease see the show notes below for music selections, recipes, contacts, facts, and everything else from each episode segments, guests, and locations:Music:Thank you to the great artist that created these fantastic beats!Intros:Trap Hamza by AruloTalk Breaks:Lil Sky Beat by Makaih BeatsCome Over by Makaih Beats2020 Vision by Makaih BeatsFanning Out Moment:Nirvana SoulWebsite: nirvanasoulcoffee.comOwners: Be'Anka and JeronicaIG: nirvanasoulcoffeeSip & Serve:The Guiltini:The Guiltini is dangerously drinkable. Nevertheless, this is hands down one of our favorite cocktails.-Cocktail shaker-Add ice to the shaker-1oz of Starbuck cold brew-1oz Ketel One-½ of Kahlua-1oz Bailey-Shaker well-Pour into glass-Sprinkle of cinnamon Direction: Grab your luxe cocktail shaker and add ice, Starbucks cold brew, Ketel One, Kahlua Rum, Baileys Irish Cream. Shake well, pour into a glass, and sprinkle cinnamon on top Guilt Trip:Alaia Belize, Autograph CollectionSan Pedro, BelizeIG: alaiabelizeHashtags we used in the show:#theguiltygrapes#melanatedgrapesMelanated Grapes is a FubbzMedia, LLC production. For more information about FubbzMedia productions and services, don't hesitate to get in touch with us at contact@fubbzmedia.com or visit us at www.fubbzmedia.com 

James Bond might be famous for drinking the Vodka Martini, shaken, not stirred, but his creator Ian Fleming had him drinking way more than that. What else, you may ask? Our guests today hold the answers. Sponsored by Ketel One, I welcomed Mia Johansson, Bobby Hiddleston & Edmund Weil at the second Lush Life Book Club at Oriole Bar in London to discuss their book, Shaken: Drinking with James Bond and Ian Fleming.  Mia began her cocktail career in London, working at prestigious venues, including Mark's Bar at Hix with Nick Strangeway and Milk & Honey London.   Bobby started his career in Edinburgh working in clubs, and when he moved to London in 2009, he met his business partner and wife, Mia Johannsson.  ​​ In 2016, they opened Swift Bar in partnership with another industry couple and our guests today Edmund Weil and Rosie Stimpson, and most recently, a second site, Swift Shoreditch. Since entering the industry in 2009, Edmund's bar concepts have been consistently recognised and acclaimed by the drinks industry and public alike, earning multiple accolades and ever-present on the World's 50 Best Bars list. He also writes a regular column for Class Magazine since 2016. Sorry, you couldn't be there, but thrilled I can bring the event to you! Hope you enjoy our in-real-life chat about Bond, James Bond, and so much more. Our cocktail of the week is Vesper Martini: INGREDIENTS  3 oz Gin 1 oz Vodka 1/2 oz Lillet Blanc Lemon Peel   METHOD Combine the gin, vodka, and Lillet Blanc in a mixing glass filled with ice Stir until chilled Strain into a Martini Glass Express the lemon peel and then add to the Martini You'll find this recipe and all the cocktails of the week at alushlifemanual.com, where you'll also find all the ingredients in our shop. ----- Become a supporter of A Lush Life Manual for as little as $5 - all you have to do is go to https://www.buymeacoffee.com/lushlife (buymeacoffee.com/lushlife). Lush Life Merchandise is https://www.redbubble.com/people/alushlifemanual (here) - we're talking t-shirts, mugs, iPhone covers, duvet covers, iPad covers, and more covers for everything! And more!  Produced by https://podcastlaunch.pro (Simpler Media) Follow us on https://twitter.com/alushlifemanual (Twitter) and https://www.instagram.com/alushlifemanual/ (Instagram) Get great cocktail ideas on https://www.pinterest.co.uk/alushlifemanual/ (Pinterest) New episodes every Tuesday, usually!!

We're currently experiencing a massive shift in the goals and philosophies of corporate culture. More and more, organizations are providing resources for their employees not only to improve their work experience, but also to improve their lives as a whole. In this episode, we speak with three members of Diageo, the multinational alcoholic beverage corporation that represents renowned brands like Johnnie Walker, Ketel One, Captain Morgan, and many others. Laura Watt, Executive Vice President for Human Resources of Diageo, North America; Caroline “Cabs” Rhodes, Global Inclusion & Diversity (I&D) Director and HR Director, Corporate Functions; and Jeanine Dooley, Head of I&D, Diageo, North America, explain how Diageo is a leader for global brands who want to tell a story and impact social change. Laura Watt serves as a member of the North America and Global HR Leadership teams. She has 25 years of experience in HR and transformational leadership roles.Cabs Rhodes is responsible for the development and implementation of Diageo's inclusion and diversity policies, practices, and progressive frameworks across all global markets, alongside her HR-directed strategic responsibilities.Jeanine Dooley has worked at Diageo for 19 years, holding various operational and project management roles and leading strategic initiatives. In her current role, she combines her functional expertise with her passion to drive Diageo North America's inclusion and diversity initiatives.These leaders discuss how Diageo is making strides to ensure that each employee feels like a valuable member of their team, how they're taking employee health seriously, and the fascinating lessons learned by being part of a global corporation. We learn about the steps Diageo is taking to make employees feel like they belong, how a hybrid work model can be a recipe for success, and how remote work ended up making the international company feel more united than ever. Some Questions Asked:Can you tell me about the global menopause awareness guidelines, how they came about, and what their goals are?What campaigns or policies are on the horizon at Diageo to further encourage belonging?What are some best practices for HR and I&D leaders to work well together? Where should their work overlap? And where should they stay distinct?In This Episode, You Will Learn:The story behind Diageo's “My Name Is” campaign and how it came about. ​​How Diageo managers ensure that they're giving their team stretch assignments, and the exciting development opportunities coming out of this philosophy.Some insight on the theorized “mass resignation” that may be coming as COVID-19 rates start to ease. Links:Laura Watt - LinkedInCabs Rhodes - LinkedInJeanine Dooley - LinkedIn See acast.com/privacy for privacy and opt-out information.

Welcome back! I missed you. How did the summer fly away so quickly? Here we are in the middle of September already, but there is so much fun on the horizon. I'm Susan Schwartz, your drinking companion, and this is Lush Life Podcast, where every week we are inspired to live life one cocktail at a time. The most exciting news of the year so far is that I will be live at Oriole, one of the best bars in the world, to launch Lush Life Book Club.  Every week during London Cocktail Week, which is actually the entire month of October, we'll be deep-diving into a famous cocktail book and meeting its author or authors for an evening of cocktail history, cocktail recipes, and, most importantly, cocktail drinking. Tuesday, October 5. Jared Brown & Anistatia Miller will join me to discuss The Distiller of London, sponsored by Sipsmith. If there is no distillation, there is no spirit; if there is no spirit, there is no cocktail.  Jared is the co-founder and master distiller of Sipsmith, as well as a multi-award-winning drink historian. Anistatia is a multi-award-winning drink historian with 35 years in the publishing industry.  I welcome Jared and Anistatia as they guide us through the art of distillation.  Wednesday, October 13, I'll be Shaking It Up with Mia Johansson, Bobby Hiddleston & Edmund Weil to discuss their book Shaken: Drinking with James Bond and Ian Fleming, sponsored by Ketel One. Cocktails are at the heart of every James Bond novel, and I am thrilled to be joined by Mia and Bobby of the award-winning London bar, Swift and Edmund, and their business partner and owner of Oriole, to explore more than just the Vodka Martini, shaken, not stirred.  Then on Tuesday, October 19 – Olivia Williams, author of Gin Glorious Gin and The Secret Life of the Savoy, is my guest thanks to Bulleit and Kentucky Tourism. The recipe for any cocktail at the American Bar at the Savoy Hotel in London includes a healthy dose of history. Olivia invites us to check into London's most iconic hotel, where she'll guide us through its vibrant history while we sip its most inventive classic cocktails. And if that weren't enough, on Tuesday, October 26, I will be with Jason Clark, author of The Art and Craft of Coffee Cocktails, and Pippa Guy, Let's Get Fizzical, sponsored by Tanqueray. Acting as Brand Ambassador for an iconic spirit is a full-time job. Adding another full-time job on top of that is almost impossible. Our two guests have done just that by creating and writing two esteemed cocktail books.  We'll discuss what it takes to venture out and write your own cocktail book.  So that's what's on tap for London Cocktail Week.  Beginning in a few weeks, the Lush Life Podcast will be coming straight to your ears, plus you can always catch up on everything athttp://alushlifemanual.com/ ( alushlifemanual.com). Our cocktail of the week is Autumn Apple Old Fashioned, and it's perfect for this weather. INGREDIENTS  50ml Avallen 10ml Amontillado Sherry  5ml Maple Syrup 1 Large Barspoon Fig Jam METHOD Pour all ingredients into a mixing glass Stir to dissolve jam, about 10-15 seconds Add ice, and then stir Double strain into a rocks glass with ice, fill to the top Garnish with a slice of fig or apple You'll find this recipe, more Louisiana cocktails, and all the cocktails of the week at alushlifemanual.com, where you'll also find all the ingredients in our shop. ----- Become a supporter of A Lush Life Manual for as little as $5 - all you have to do is go to https://www.buymeacoffee.com/lushlife (buymeacoffee.com/lushlife). Lush Life Merchandise is https://www.redbubble.com/people/alushlifemanual (here) - we're talking t-shirts, mugs, iPhone covers, duvet covers, iPad covers, and more covers for everything! And more!  Produced by https://podcastlaunch.pro (Simpler Media) Follow us on https://twitter.com/alushlifemanual (Twitter) and...

The spinsters talk Vodka, tea of the week, and messy exes. What's in our cup: Ketel One Botanical Vodka Spritz Black-owned business of the week: @black_somms Cheers!

We sat down and tried a bunch of cocktails in cans and honestly it was an adventure! Drinks: Ketel One Grapefruit & Rose Spritz, Ranch Rider Ranch Water, The Finnish Long Drink, Jack Daniel's Jack and Cola, Crown Royal Peach Tea, and Dogfish Head Distillery Cherry Bergamot Whiskey Sour. Rankings Worst to Best: Robby: Ketel One, Jack and Cola, Peach Tea, Whiskey Sour, Ranch Water, Long Drink Wendy: Peach Tea, Ketel One, Jack and Cola, Whiskey Sour, Ranch Water, Long Drink Carter: Jack and Cola, Ketel One, Peach Tea, Whiskey Sour, Ranch Water, Long Drink --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/tapheads/support

Anna Magzanyan is Chief of Staff to the Executive Chairman and Head of Strategy and Revenue for the Los Angeles Times. In our conversation, Anna speaks about her childhood and her move from Armenia to the United States. We learn about Anna's journey from agency work to her success in media, including CEO of the Los Angeles Business Journal, and most recently, Chief of Staff at the Los Angeles Times. Notably, despite her awards and title success, Anna doesn't feel like she has made it (yet!). She reminds herself that everyone's position is replaceable, so never stop learning! Tune in as Anna reveals what advice she would tell a former version of herself. Plus, we talk about the importance of listening to your body, taking rest days, and creating an energizing morning routine. In This Episode: [02:30] Moving from Armenia to the United States – Anna speaks about her childhood experiences.  [12:15] Anna speaks about her journey from working at an agency to becoming the Chief of Staff for the Los Angeles Times.   [29:15] Anna still hasn't felt like she made it; everyone's position is replaceable, so you have to learn continually.  [33:25] How Anna measures her success at the Los Angeles Times.   [40:05] What Anna would tell a former version of herself.  [50:00] Anna gets up at 4:30; we talk about her successful morning routine. Key Takeaways: Lifelong learning will help you adapt to unforeseen changes.  The ability to negotiate is critical for women in the workplace; never settle for less.  Pay attention to your thoughts and be less self-critical.  Listen to your body and rest when you need to.  Bio:  Anna Magzanyan is Chief of Staff to the Executive Chairman and Head of Strategy and Revenue for the Los Angeles Times. Having previously served as The Times' Vice President of Advertiser Marketing and Events, Magzanyan returned in 2020 following nine years working in digital, broadcast and print media. Prior to rejoining The Times, Magzanyan was the publisher and CEO of the Los Angeles Business Journal where she led year-over-year audience and revenue growth during her three-year tenure. She has also held executive roles in marketing and partnerships at the Hollywood Reporter and iHeart Radio, and was a strategy and business development consultant for the Houston Chronicle, Cretan Pearl Resort and Omnia Media, among others. Before beginning her career in publishing, Magzanyan worked in marketing and advertising with clients including Ketel One, Crystal Cruises, Tourism New Zealand and Union Bank. She was honored by the Armenian American Chamber of Commerce as Corporate Woman of the Year in 2011 and recognized with the Los Angeles Times' Publisher's Award in 2006 for the launch of The Envelope portfolio and in 2008 for the Tribune Pre-Print Initiative. Connections: For more Anna Magzanyan, follow her on Twitter. Also be sure to check out the LA Times on Instagram.  Check out our website, Potential to Powerhouse, for more details and to learn about past, present, and future guests. Be sure to follow us on Instagram and Twitter, and join our Facebook Community for a deeper connection with the P2P tribe. Grab your free copy of our guide, 4 Daily Habits Essential to Becoming a POWERHOUSE Entrepreneur, and don't forget to subscribe to our show and leave a rating and review. Do you know any other female powerhouses that could benefit from listening? If so, please let them know to follow us on Apple Podcasts, Spotify, or wherever they like to listen to valuable audio content. Until next time… High Five!

Devon and Marie are back this week to discuss Aliens! Our personal vendettas with certain companies/places, and as is tradition we discuss our personalities in one form or another. This time, another, we talk through our results of the Myer-Briggs personality test to see what Es, Ns, Fs, or Js, we are (spoiler).

We are taking you back to our Lifestyles Easter edition where Mr.GPS gives his selections for drinks of the week for America. Shout-out to Roger Wilco, Ketel One and Stateside Vodka.

In an episode that I unfortunately didn't edit I talk about personal stuff, then music from Steve Earle and Neil Young and then the movie Young Sherlock Holmes. At one point I admit a crush I had when I was five years old and how I'm following up on it when I'm 40. It's a weird, Ketel One fueled episode. Sorry! Enjoy! Check out the companion blog for photos and more! http://emptychecking.blogspot.com Time Index: 0:00 - Intro, including tributes to George Segal and Beverly Cleary. 16:16 - Music Break - Outdoor Summer Concerts 16:46 - Music reviews: Steve Earle's "J.T." and Neil Young's "Young Shakespeare." 28:02 - Music Break - Outlaw 28:32 - Young Sherlock Holmes 43:12 - Music Break - Nobody Has It All 43:47 - Outro

This is a week of celebration for Mr. GPS. He gives his drink of the week for America. We also shout-out Samuel Adams Beer, Ketel One and Sparkling Ice as other options for your palate.

The 2nd part of DC's chat with Josh Gondelman! Bon Appetit's salted peanut butter and jelly ice cream pie, pandemic neighborhood baked-good drops, identifying with Speckle from TUCA & BERTIE, how his mom's lasagna is like a Jay Electronica album, Prince Paul's Ketel One rider hack, and a whole lot more!

The Henny Haters Club, With special guess Li Li Nicoles (IG: @lilinicoles), discuss hairstyles and perms, Tory Lanes album that nobody listened to, dating as a celebrity, sexual behavior, living with a far ass, orgies and threesomes. Music: Backseat - Ari Lenox (feat Cozz) Back To Life (How Do You Want Me) [feat. Caron Wheeler] - Soul II Soul

In the thirty-fourth episode of the most refreshing pod on the net, your host Campion will interview his friend Sofya. They'll be drinking a classic Moscow mule, made with Ketel One vodka, lime juice, and ginger beer. It's a refreshing summer drink that'll be sure to please a crowd. If you're a fan of Sean Connery or know at least one and a half languages, you'll love this episode. Turn on your translate app and hit play! Shout out to Ketel One: https://www.ketelone.com/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Travis Tucker joins me for a conversation regarding Ketel One vodka, coffee, natural wine, Oaxaca, mezcal, St George Spirits, Mr. Black. etc. --- Support this podcast: https://anchor.fm/robert-sickler/support

On today's episode of Blatantly Honest with Makaila Nichols, I spoke with Mr. David van de Velde. He is the co-founder of Ketel One vodka and the founder of Van Gogh vodka. He shares stories of success, innovation, and his work with the community.

Jim Riley has spent his entire life saying yes to career changes and unique personal opportunities. Just ask him where he is headed next and you might be surprised at the answer. Jim is currently the host of the successful podcast “The Answer is Yes” on top of consulting for several successful companies, life coaching, and overseeing 2 of his own businesses.Jim has had an extensive background in Marketing, Food and Beverage, and everything in between. Jim’s career began as one of the most successful managers for In N out burger in the early 90’s. He transitioned that role into becoming the Food and Beverage Director for Booth Creek Ski Holdings at one of their critical properties in Lake Tahoe. As a guy not willing to sit around, Jim also hosted a 20-minute cooking segment every Saturday on PAX TV in the Northern Ca/Nevada regions.Jim's career later transitioned into becoming the VP of Public Relations and Events for Ketel One Vodka for 9 years. When the company sold to the worlds largest spirit company Diego for almost 1 Billion dollars Jim moved on. He formed his own brand “Azunia Tequila” with a top-notch sales team and distillery partner in Mexico. Jim raised over 5 million in capital during the market crash of 2008, to make the tequila company sustainable and competitive in the marketplace. Today Azunia Tequila is thriving in over 30 states and Jim has stepped away 100% to write his final chapter.---Three Tier is hosted by Jacob Gluck, who is also the Founder and CEO of Goza Tequila--a premium, hand-crafted tequila distilled in the highlands of Jalisco.

Craft Brew News – 02/28/20(Courtesy of Brewbound.com)Adam Lambert to Join Roak Brewing and Dark Horse as PresidentLong-time beer industry sales exec Adam Lambert is on the move.After more than a year as chief revenue officer for BrewDog USA, Lambert is joining Michigan’s Roak Brewing Company and Dark Horse Brewing Company as president. The two microbreweries announced a deal in September that finally closed last week, leading to the formation of the Michigan Brewers Union platform.Lambert’s last day at BrewDog is February 28, although he plans to offer guidance on an as-needed basis.Lambert started at Scottish craft beer maker BrewDog’s U.S. division in December 2018. In that time, BrewDog’s U.S. volumes increased 46%, to 53,000 barrels.In his note to industry friends, Lambert called the last two and a half years working for BrewDog as a consultant and a full-time employee “one of the most challenging yet rewarding times” in his career.According to Lambert, it’s unclear how high the ceiling is for Roak and Dark Horse, which was founded in 1997. Both breweries possess about 20,000 barrels of capacity but neither was close to hitting its maximum.Untappd’s Parent Company Acquires Beer AdvocateTwo of the largest remaining beer rating platforms are joining forces.Next Glass, the parent company of popular beer rating app Untappd, has reached an agreement to acquire Beer Advocate. Financial terms of the transaction were not disclosed.Beer Advocate co-founder Todd Alström announced the deal on the Beer Advocate forum, adding that Next Glass has acquired “the brand, trademarks, website, data, etc.”Although Next Glass has acquired Beer Advocate’s assets, users’ Beer Advocate and Untappd accounts will remain separate, according to a press release posted to Untappd’s website.Beer Advocate had derived “a large portion” of its business from advertising income from the print magazine. But the company scaled back publication frequency from monthly to quarterly in January 2018, and then ceased publication entirely in April 2019. The switch in frequency was “not enough to overcome some of the larger trends in the market.”Untappd offers a more broad rating experience for users, who “check in” beers they drink and rate them on a five-point scale, with the option to add flavor descriptors, and receive news from breweries and retailers.Untappd has monetized its platform and data by offering breweries as many as 1.5 million impressions with users per month. Among advertising opportunities on Untappd are sponsored badges ($2,000 per month for a nation-wide badge), in-app promotions ($10,000 per month for a national promotion supported with an email to subscribers) and paid placements on its home screen ($30,000 per month for a national tile).Diageo Settles With SECDiageo, the London-based parent company of Guinness, will pay a $5 million fine to settle charges filed by the U.S. Securities and Exchange Commission (SEC) for pressuring wholesalers to accept more products to boost its shipment numbers, according to Reuters.The company wrote in a press release “Diageo is pleased to have resolved this legacy matter, which relates back to fiscal years 2014 and 2015,”. “Diageo regularly reviews and refines its policies and procedures and is committed to maintaining a robust and transparent disclosure process.”In addition to Guiness, Diageo’s portfolio also includes Captain Morgan, Ketel One and Smirnoff, among other brands.Famous Dave’s Parent Company to Acquire Granite City Food & BreweryBBQ Holdings, parent company of chain restaurant Famous Dave’s BBQ announced an agreement to purchase Bloomington, Minnesota-based Granite City Food and Brewery, which filed for Chapter 11 bankruptcy in late 2019.Minnetonka, Minnesota-based BBQ Holdings’ brands include Famous Dave’s BBQ, Clark Crew BBQ and Real Famous BBQ with 126 locations in 33 states. Granite City, founded in 1999, operates 25 locations, mostly in the Midwest.In 2018, Granite City ranked fifth in volume among national brewpub chains, despite sales declining 12%, to 13,493 barrels, across 32 locations, according to trade group the Brewers Association.Craft Beer Storm Website: www.craftbeerstorm.com If your Company, Hotel or Restaurant wants to book a CraftBeer Weekend or Craft Beer Evening for your guests or employees send an email to Michael@craftbeerstorm.com Linked In: https://www.linkedin.com/in/craft-beer-storm-podcast-30776075/Subscribe to Craft Beer Storm Podcast iTunes: https://itunes.apple.com/us/podcast/craft-beer-storm/id1438117278?mt=2*** A Top 20 Podcast in Food on iTunes ***Michael Potorti is the Host of Craft Beer Storm and Founder/Brewer at Beara Brewing Co. in Portsmouth, NH*** Interested in starting your own brewery? Our Portsmouth, NH TURNKEY facility is for sale! Follow link for more info:https://www.neren.com/Listing/2800-Lafayette-Rd-12A/5cdda2dabf34cb9150a7faebMichael PotortiFounder/BrewerHost of "Craft Beer Storm" Podcastmichael@craftbeerstorm.commichael@bearairishbrew.com*** Come visit our brewery for some delicious local craft brew! ***Beara Brewing Co.2800 Lafayette RoadPortsmouth, NH 03801Tel. (857) 342-3272 www.bearairishbrew.com Like us onInstagram: https://www.instagram.com/bearairishbrew/?hl=enFacebook: https://www.facebook.com/BearaIrishBrewingCo Twitter: https://twitter.com/BearaIrishBrew Linked In: https://www.linkedin.com/in/beara-brewing-co-30776075/**LISTEN to our Craft Beer Storm Podcast and share with a friend**Craft Beer Storm Podcast iTunes: https://podcasts.apple.com/us/podcast/craft-beer-storm/id1438117278Craft Beer Storm You Tube: https://www.youtube.com/channel/UCp3PVuCGmywNWlGFh0N0ukg?view_as=subscriberCraft Beer Storm Podcast Stitcher: https://www.stitcher.com/podcast/podcast-center-la-2/craft-beer-stormCraft Beer Storm Linked In: https://www.linkedin.com/in/craft-beer-storm-podcast-30776075/Craft Beer Storm Facebook: https://www.facebook.com/craftbeerstorm/Craft Beer Storm Instagram: https://www.instagram.com/craftbeerstorm/

Vodka may not be the most talked-about spirit but its definitely one that hasn’t gone away. And as any bartender will tell you Vodka pays the bills. And one of the Vodkas that is constantly in every speed rack and on every bar cart in homes is Ketel One. Produced by the Dutch-based Notel family, Ketel One is a brand that doesn’t rest on its laurels, as evidenced from the recent release of their Botanicals range - a vodka distilled with real botanicals and infused with natural fruit essences. We speak with Bob Nolet, 11th Generation and Master Distiller for Ketel One Vodka about doing things differently, their botanical range and the cocktails you can make with them.

Drink trends come and go in America, but seemingly the one constant now is the unprecedented sale of vodka. Just how big is the spirit these days? Three out of every 10 bottles sold in America is vodka and the category is, unbelievably, still growing. It’s even more impressive given that 100 years ago, it wasn’t a contender and struggled to find a market. On this episode of the award-winning podcast Life Behind Bars, co-hosts David Wondrich and Noah Rothbaum, talk about the secret to vodka’s unprecedented success and how it keeps defending its title. They are joined by Carl Nolet Jr. whose family has been distilling in Holland for more than 300 years and created best-seller Ketel One. Nolet chats about his experiences coming to America in 1990 to launch the brand and why the category took off so explosively. Life Behind Bars features Half Full editor Noah Rothbaum and its Senior Drinks Columnist David Wondrich, who discuss the greatest bartenders and greatest cocktails of all time. It won the 2018 Tales of the Cocktail Spirited Award for the world’s best drinks podcast. Edited by Alex Skjong See acast.com/privacy for privacy and opt-out information.

From the Moscow Mule and the Cosmopolitan to the Bloody Mary, it’s hard to find a bar that doesn’t serve at least one vodka cocktail…if not a dozen.  While vodka seems like a thoroughly modern drink, it actually gained popularity after Prohibition, when Americans were thirsty for quality liquor after years of drinking alcohol of dubious origin. The spirit went on to reinvent itself for practically every successive generation and vodka continues to anchor best-selling drinks.  On this episode of the award-winning podcast Life Behind Bars, co-hosts David Wondrich and Noah Rothbaum, talk about spirit’s unique cocktail history and some of the drinks that made it a huge hit. Today’s vodka cocktail conversation is presented by Ketel One. Mix yourself a vodka drink and listen to this episode of Life Behind Bars. Cheers! Life Behind Bars features Half Full editor Noah Rothbaum and its Senior Drinks Columnist David Wondrich, who discuss the greatest bartenders and greatest cocktails of all time. It won the 2018 Tales of the Cocktail Spirited Award for the world’s best drinks podcast. Edited by Alex Skjong See acast.com/privacy for privacy and opt-out information.

In this episode, in honor of what would be Arnold Palmer's 90th birthday, Peter recalls some of his favorite Arnold memories.

It was a long night the night before so this pod we took it a lil light but the convo was the same. We discussed hov and his comments, cancel culture, first night sex and more. This Weeks Drink: Jeremie and Lil man Mikes Harder, Tone Bud Light Lime and we took a shot of Ketel One

 We finally get to the bottom of the story about Spencer’s bees, why The Golden Girls owned mink, what a Jeff Golem would look like, Rob Schrab, and bagels. Featuring Dan Harmon, Rob Schrab, Spencer Crittenden and Jeff Bryan Davis.  Learn more about your ad choices. Visit megaphone.fm/adchoices

A doozy of an episode as shock rocker Marylin Manson takes Kit and Heidi on an emotional roller coaster. From his most shocking onstage moments to his possible abusive past, Kit and Heidi were thankful they had their Ketel One & Lime LaCroix cocktails to sip on for this wild ride.Tipsy Tabloidshttps://www.instagram.com/tipsytabloids/https://www.facebook.com/tabloidstipsy/https://twitter.com/TabloidsTipsyhttps://www.instagram.com/hahahahaheidi/https://twitter.com/kitriversArtfinix Podcast Networkhttps://artfinixstudios.com/artfinix-podcasts/https://www.facebook.com/ArtfinixPOD/https://www.instagram.com/artfinixpodcasts/Theme Written by Kit Rivers & Heidi CheekTheme Composed by Jake FisherLogo by Baitul Javid

Talking with the de Haas twin sisters about their brand of premium mixers: How they managed to build a beloved brand at a young age (all while finishing their masters degrees and having started careers in finance). We talk about their story from idea to bottle to shelf, the advantages of having a co-founder, how the brilliant name Double Dutch came about (yes, it all happened at a bar), how the brand's fun copy has come together organically over the years and why Joyce and Raissa (who made it onto the Forbes 30 under 30 list this year) wish they would have paused and created a more cohesive visual and verbal brand when they saw initial interest in their products. You can learn more about Double Dutch and see where you can get your mixers for the perfect cocktail at www.doubledutchdrinks.com ________________Full Transcript: F Geyrhalter:                 Welcome to Hitting the Mark. Today we travel to London, via the Netherlands as we welcome identical twin co-founders, Raissa and Joyce de Haas, whose award-winning premium mixers "Double Dutch" are winning craft cocktail fans hearts around the world, while gaining international attention for their innovative take on sodas and tonics. I first came across the brand in Europe, and then a few weeks ago, I noticed Raissa being featured on the 30-under-30 list by Forbes, where they had the following to say about the brand. "The de Haas twins, born in the Netherlands, are the co-founders of Double Dutch Drinks; a range of soft drinks developed specifically for pairing with higher quality spirits including gin, whiskey, rum, and tequila. Since its 2015 launch, the London-based brand has sold 10 million bottles and raised 1.9 million British pounds. The drinks are available in 22 countries and they're sold in more than 4,500 outlets, including Michelin-star restaurants, luxury hotels such as the Savoy and the Mandarin Oriental, as well as 2,000 supermarkets." With that being said, welcome Raissa and Joyce. Raissa:                          Hello. Joyce:                           Hello. F Geyrhalter:                 Hey, it's great to have you here! So first off, I'm a big gin-tonic fan, too bad it's early in the morning when we record this, my time. For you it's already in the evening. But gin itself, the history of it, it actually traveled just like you from the Netherlands to London, correct? Gin actually comes from the Netherlands. Raissa:                          Yes, very much. The Dutch, they invented it decades and decades ago in the Netherlands and actually the Dutch King of Orange, he was on the tour here in the UK and he just banned everything that was not Dutch. Then he started importing it into the UK and that's how gin became so popular here in London as well. F Geyrhalter:                 And you followed the trail of the inspiration. That's great. Let's talk a little bit about your backgrounds. So, molecular gastronomy, such a big thing in Northern Europe. Is that your background? Or, how did it all start? It seems like you were right on the zeitgeist with your idea. Less than a year ago, the conglomerate Ketel One released Ketel One Botanical, doing essentially a similar thing by harnessing the flavors of herbs and fruits without sugar, making it artisanal, craft style cocktails that have more flavor and are more balanced. What inspired you to be on the forefront of what now became a trend in the beverage industry? You started the concept while you were in college, right? Tell us a little bit about that story. Raissa:                          Yeah! We always grew up with our parents in the Netherlands. They always were big gin drinkers and they had a little wine and spirit shop in our garden, basically. So, we kind of grew up building a big passion for spirits. We knew lots of the local distilleries and just grew up a little bit drunk. Then, we moved to Belgium to study at university and everyone in Belgium drinks beer, obviously. We always grew up with quality spirits so, at university we threw parties on Wednesdays and Thursdays at our flat. We kind of put a ban for people who came to our parties to bring beer. We told people to bring different bottles of gin or vodka or tequila to our parties, and then Joyce and I would make different sodas in our kitchen for the week ahead. It was very primitive, we would just, for example, heat up strawberry and mint in a saucepan, add sugar, then you get a syrup, and then add carbonized water. We did that for a couple of years, did it just for fun, and just did it because we thought the choice of gins, vodkas and spirits was so big but the choice of mixers and tonic waters was boring. So we just started experimenting with different flavors. We did that for fun, kept doing it for friends and family, and then graduated, both in finance actually. I started working for a small, private wealth management firm in Antwerp and Joyce started working for a bigger corporate bank in Brussels. But soon, after four months, we decided that finance wasn't maybe for us. F Geyrhalter:                 You had to go back to drinking. Raissa:                          Exactly! We wanted to follow our passion for drinks. We decided to move to London, study the second Master here in technology, entrepreneurship and basically devoted our year about the beverage industry here. We wrote a dissertation about the fact that spirits were becoming more and more experimental. There was this whole gin hype and movement and spirits was definitely becoming more popular. But again, we saw in the UK and in London, tonic waters and mixers were pretty standard and we decided to write a dissertation about that. Our end goal was basically to develop a range of mixers and tonic waters that were more innovative, that were more exciting, that offered more choice, and we brought something different to the market. We eventually launched, after we graduated, with cucumber and watermelon, and pomegranate and basil. Two very different flavors. We wanted to launch with one more summery, more fresh flavors so cucumber and watermelon, and one more botanical herbal flavor which is the pomegranate and basil. Just launching those two and adding different flavors across the years to the drinks. How we came into the flavor development, all our recipes are actually based on flavor pairing techniques. We look at our flavor development model from a molecular pairing point of view and for example, it's basically the same kind of way how Michelin-star restaurants and chefs make their menus together. F Geyrhalter:                 That's amazing. That is such a great story. You say you launched it, and you say it's so easily. But breaking into the food and beverage industry, into that market, is super difficult. There's so much that goes into it, just understanding all the rules, understanding the suppliers and how to get on the shelf. You say it like it was "oh and then we launched." But really, how did you get all the contact? You basically at that point were straight out of school, straight out of your masters, you did a dissertation. But at that point, how do you actually go from that idea, even though you've already mixed the product and you have that idea? How do you go into packaging and getting on shelves. That's a whole big step right there that we didn't discuss. Joyce:                           I think for us it was challenging because we were only living here in London for less than a year. So, we didn't really know anybody, we didn't really have family, friends that could advise us on contacts and little things like legal advise, those kind of things. I think that was definitely challenging. But, I guess we were, the two of us were just stop and start knocking on doors, we were gonna stalk every potentially beneficial person on Linkedin and that's just how we started growing our network. Then we randomly, we found this guy who helps startups find bottling plants, helps startups make recipes more commercially, somebody who is, just this one man band who gives consultancy to startups on how to commercialize, basically your recipes at home. He helped us also find bottling plants. We find little bottling plants here in North London. They had 2 machineries, very small [inaudible 00:08:24] labeled all our bottles ourselves overnight. It was a lot of long nights. F Geyrhalter:                 The good old days, the good old days. Joyce:                           Then basically we had our first six stars in bottles and that's where we just went to London which we had this list of [inaudible 00:08:42], restaurants, and bars and hotels we talked and they would be amazing as our first customers. People were actually really open to try people. Then, I think in London, maybe everybody just was so helpful. We would have one bartender who really liked it, he would say like "oh but I have a friend there and I have another friend whose working there. Go there with my regards. He'll take your product on." I think it just moved step by step, slowly from there. F Geyrhalter:                 Isn't it surprising, in large metropolitan cities like London that there's so much human kindness right? And that people just want to help get you to the next place. Raissa:                          Yeah, for sure. I think people are just really supporting starting businesses people who wanna do something different. Then I think, yeah, that we really showed off. Joyce:                           Yeah, so very grateful for this. F Geyrhalter:                 Oh, I'm sure and there was a lot of hustle. You guys literally walked personally from bar to bar and trying to just get the product into the right hands. So, it's not like it came easy in any way. Joyce:                           No, but it was fun as well. F Geyrhalter:                 Oh absolutely! I did read that you received the support of none other than Sir Richard Branson. What was that the big breakthrough moment for your brand? I think it was a startup competition that you won, correct? Raissa:                          Yes, exactly! He awards most innovative food and beverage brands in the UK every year. We won it after we launched three or four months later. So that was amazing and definitely was a turning point which was really quickly after we launched. So we were very lucky to win that. It just gave us incredible credibility with potential customers, gave us a massive amount of press nationally and internationally, and kind of gave us that headstart. That really helped us massively. F Geyrhalter:                 Is that how you got on to the first shelves too? There's always this amazing moment when you see your products' first on the shelves? In any shop, it could be the smallest local shop. What was the first chain that said, "yes, we will actually store your product." Raissa:                          Our first shop was Harvey Nichols in London and after that, I think, Fortnum & Masons, which was amazing. Then Selfridges just took us on and all the other department stores. F Geyrhalter:                 And then it just kept going, exactly. Raissa:                          Yeah. F Geyrhalter:                 I mentioned Richard Branson, but look I'm in L.A. and we're known for our celebrity culture. So let's just stick to the most mesmerizing of characters out there with whom you seemed to co-mingled day in day out, if I look at your Instagram account. I have to ask, how was that meeting with the late and great Karl Lagerfeld? Did you chat it up or was it just more for photo opportunity? But I'm just so mesmerized that there's the two of you and Karl Lagerfeld. Joyce:                           Great spotting. F Geyrhalter:                 Has nothing to do with branding whatsoever. Joyce:                           It was a very long time ago. Actually before we started Double-Dutch, we met him or quickly saw him in a bar on holiday. Then we thought, we'd just go up to him, ask for like a [inaudible 00:12:07]. Raissa:                          And he was actually very nice. It was a fun evening. Joyce:                           Yeah, it was a really a good evening. F Geyrhalter:                 That's fantastic. Looking at Karl Lagerfeld, you never would say he's a funny person or a fun person, right? Because, he has this certain look about him. But, look it's personal branding and I think the two of you are very much about personal branding too, right? It's the whole idea of Double-Dutch and the twin sisters. How is that working with your twin sister? I guess one of you should step out of the room now. One at a time. But, tell us a little bit about the challenges. Because, I know a lot of founders say, "look, I need a co-founder, it's better to have a co-founder." A lot have co-founders and then things don't work out. For the two of you, are literally by birth and now all the way into the actual company, so attached to each other as a personal brand. How does this work? Or, what are some advantages, what are some challenges? Joyce:                           I think it's great. I think you're right. I would recommend everyone to have a co-founder. But, to be able to do it with my twin sister is amazing because we can 100 percent trust each other, anytime, even if we might disagree or we would fall out. We wouldn't really fall out for more than half an hour and then we have to make up again. I think it's just amazing. We're always on the same kind of thinking and even if we're not, it's not a big deal. We don't need to tip toe and be careful to say what we think. We just say how it is and that's that. Yeah, I think it's great. Raissa:                          Do you Joyce? No, I do love it. I think there's not really any challenges that I can think of. The only thing is that our sister life has become so much integrated in business that, we guess, we came here together in London, we have very much the same friends group and we go on holidays together, and everything's so integrated with each other. But, that also means that we can just never switch off from Double-Dutch because when we're drinking and we're in a bar, we're having fun, 100 percent Double-Dutch will come up at some point. Because we're like, "oh! have you ever thought about that?” It's always Double-Dutch. There's not really any leisure time off from it. Raissa:                          I think, if we probably would not have started the business together then that would have probably been a bit less. Nevertheless, I mean, it's both our baby so we love it. I think, it's amazing to just do it with the two of us and especially, because we have had such a similar journey and we've always been super close together. We don't have any other siblings, so yeah, I think, it's really really great. F Geyrhalter:                 That's great! Now that was a fantastic answer by both of you. It's not different with a lot of co-founders that are married to each other, where they spend a lot of time together and then afterwards they have to figure out how not to talk about work. The two of you are constantly together and then you have to figure out how to not talk work. I think, you should just not go to bars anymore. I think, you should just have a complete sober lifestyle, which of course would ruin your brand. Alright, let's switch it over to talk branding a little bit. Let's talk about the name Double-Dutch. There is so much thought that must have gotten into it, or maybe it was just like this quick idea that you had. But, I noticed at least 3 puns in the name, right? But, tell us the story behind the name, and how you came up with it? Raissa:                          Well, actually it was very coincidental. When we knew that we would start a new type of mixer brand, we thought about the most lame names ever. I think, we had like List Soda, High Ball, I mean I can't remember all of them but F Geyrhalter:                 Oh, don't say them. It's not good for your brand. Don't say these. Raissa:                          Yeah exactly. And then again everything happens in a bar. We were in a bar, just drinking with English friends and we started saying like "oh guys, would you know like any name for us? We're like stuck at these names that are really not a good fit." The evening went on and on and on. People started saying "oh, just call it Double-Dutch and I think the next morning we had such a hangover Joyce:                           The only thing Raissa:                          We could remember was like Double-Dutch and we felt like "oh my God, that's such a good name. It's catchy and like really suits us." What you see it is like at least 3 different types of meanings that are so relevant for us because obviously we're Dutch twins, so Double-Dutch. Its double flavors. All of our flavors are Dutch-Double. Then speaking Double-Dutch, if you're a bit drunk. F Geyrhalter:                 I didn't even think about that. Raissa:                          So yeah I think, I love the name and it gets so much good feedback that the name makes a whole brand. F Geyrhalter:                 Great. I have one to add. I was thinking about the rope jumping double-dutch and that is kind of like mixing, right? You're constantly shaking and you're moving. It's so many good thoughts and the name just arrived in one drunken evening, which is how the brand should have been born. I mean it makes a lot of sense for your brand. Let me read a few lines from your website. "From the world's best mixologists trough to those who prefer their G&T on the sofa at home, the Double-Dutch twins have created revolutionary mixers to intensify enjoyment of spirits, or to be drunk solo." It's actually really funny that the copy you decided to write and another line is, "the perfect twin for your spirit." So, how was that brand voice crafted? Did you hear copywriters to a certain point? Are you working with an agency? Or, is it the two of you, like organically changing the copy on this site. Raissa:                          It's definitely more organic, just kind of randomly coming up with different slogans and then they just stick. Along the way, we've worked with a few copywriters, but it's definitely more just friends and the team that just constantly, organically, change it a little bit more. F Geyrhalter:                 Great. When, did you actively start investing in branding? I'm sure that packaging design is so important. The look and the shelf appeal and in the bar, and the entire spirit industry is really based on packaging design. How did you go about that? Was that very organic too? Or, did you do a lot of research and A/B testing? Did you hire a designer? How did that go about? Raissa:                          I think naturally from day one, we knew what we wanted to stand for and what our identity should be. We knew how we wanted to have our brand come alive. We knew we wanted to have it like a general brand, firm, innovative, young, natural, healthy, colorful. So, I think, with that we initially had different types of labels which were really not great. But we brought that to the markets, knew that they were not great and then really listened to feedback of our customers, to see what they wanted to see in our branding, in the whole vision. It quite quickly became clear that they really wanted to see the story in the whole branding. So, we, after 6 months, after we launched, we used a branding agency and they were really amazing. We gave them the brief, like what we really wanted to see and they completely visualized it in our labels. They made a brand identity for our website and just really turned that around. F Geyrhalter:                 That's fantastic. It makes a lot of sense, that journey. The two of you being so part of your own brand and you having established a quite amazing brand, at a very young age. What does branding mean to you? Because branding is such a nasty word. A lot of people feel like branding is just the logo but it's so much more. What does it mean to you? Raissa:                          I think, brand is really about feelings, not facts. It's about who you are, what you stand for, what your identity of your brand is and it is your whole company, basically. It's definitely just not a label, or website, or social media. I think, it's really important that a brand should trigger feelings with your consumers and customers. F Geyrhalter:                 Yeah absolutely. What was it feel, like a big ginormous pin flied that you went through, that other's can learn from? We have a lot of founders, a lot of entrepreneurs on this podcast. What was something that you went through where now looking back you're like "oh my God, I could have totally avoided that if I did A, B or C." Joyce:                           So, many things. F Geyrhalter:                 Right? The last couple of years, most probably. One day it was a win, and one day it was a fail. Joyce:                           Well I think, what we didn't do from the beginning, if we would start all over, I would put much more focus on bringing one identity together. What we didn't do is bring it all the way 360 degrees. We made a website, we made the label, and then we had the leaflets. I think everything was not one entity, and we should have defined everything in one entity, sooner. Going from exhibition stands, has the same look and feel as our social media to our texts on the websites to the labels, to the fonts, leaflets and think our whole branding. It took us quite a long. It was a very step by step that we brought everything together. I think that it could have probably been much quicker. F Geyrhalter:                 It's when cohesion that is so important, especially in the beginning. It's so difficult as a startup entrepreneur to say, "let's stop right now when we have traction, let's stop and really analyze the branding, create that style and say this is us and we're just going to use those two colors, those two fonts, this is our tagline, this is our look and feel." It's so difficult when you're in amidst of it, which is like take that breather and say "no, let's do this professionally and let's step back." It's actually exactly what I do with my consultancy because I go to startups and say, "look, now it's the time to stop and now we actually need to do all of this and you're going to be back on the road in one month." But, I totally understand that it's super difficult to do that. Especially, because that's the time where you start meeting consumers because you need leaflets, you need the packaging, you need to get out there. And it's hard to like pull back at that point. Raissa:                          Yeah, true. F Geyrhalter:                 So, listeners who fell in love with your brand, just now, where can they find Double-Dutch? I know we have them a majority of listeners, here in the U.S. But, right after that there's the U.K. which I know you're widely available. Then there's Belgium which it sounds like you should be available and then we also have a lot of listeners from Australia and Spain. In which of these countries can my audience start mixing up the best Gin Tonics ever, tonight? Raissa:                          You can find this in all those countries except for the U.S. We're only starting in the U.S. in about 5/6 months. We're just seeing who the best partner is. But, keep an eye on our Instagram. Its called 'Double Dutch Drinks' and we're announcing our new places. But, we are in Belgium, we're in the U.K. We're widely available going from thousands of different bars, restaurants, hotels to Ocado, Amazon, Fortnum and Mason, Selfridges. We're launching in Waitrose in May and then in Spain, we're in lots of bars and restaurants. In Australia, we actually just launched. So many many places. But, do send us an email, either on Instagram and follow us on social media and we'll definitely give you a list of where you can find us. F Geyrhalter:                 Well, fantastic! And I also sent you my mailing address, hint. Thank you both. This was so much fun and insightful. I really appreciate you taking the time from running your company. Having both of you here is so amazing that you'd share your stories with our listeners. I'm super super grateful for your time. Raissa:                          Thank you so much for having us. F Geyrhalter:                 Absolutely, and thanks to everyone for listening in, for hitting the subscribe button and giving this show a rating. It means a lot to me to help spread the word about hitting the mark, to founders and investors around the world. This episode is brought to you by another London based brand, Mister Maginsky, possibly the greatest invention in men's underwear since men's underwear, itself. Find out more and grab a double pack today at mistermaginsky.com. The Hitting the Mark theme music was written and produced by Happiness Won. I will see you next time, after I'm having myself a quick Gin Tonic, when we once again will be Hitting the Mark.

This week, Kit & Heidi discuss whether or not Katy Perry’s heyday is over. As they sip on Ketel One and Cran/Ras La Croix, Kit coins the phrase “always assume every bug will bite you, and every man wants to fuck you.”Tipsy Tabloidshttps://www.instagram.com/tipsytabloids/https://www.facebook.com/tabloidstipsy/https://twitter.com/TabloidsTipsyhttps://www.instagram.com/hahahahaheidi/https://twitter.com/kitriversArtfinix Podcast Networkhttps://artfinixstudios.com/artfinix-podcasts/https://www.facebook.com/ArtfinixPOD/https://www.instagram.com/artfinixpodcasts/Theme Written by Kit Rivers & Heidi CheekTheme Composed by Jake FisherLogo by Baitul Javid

What do you get when you mix two ‘semi-fit’ Mater Chef finalists with a passion for good food, good fun and good causes? Since Billy and Jack achieved fame in this iconic TV cookery show in 2016, they have gone on to create sell out supper clubs in Covent Garden, and work with leading brands such as Google, Lidl and Ketel One. However, it’s not all been a bed of roses—as Billy suffered a major setback when diagnosed with a potentially life limiting illness in 2017. This then is their story so far. “Literally the first day you go in there you’re thrust on camera and you have to cook—there’s no preamble.” [6:36] In order to get onto Master Chef (at the time) all Billy and Jack needed to do was fill out a pdf form and send it off to the producers. They waited a few months, got a call out of the blue, and after a few rounds of answering intense questions about cooking—they have you in for a test to see how you perform on camera. Next thing they knew, Billy and Jack were tossed into the mix for what would be their season of Master Chef—making it all the way to the top three. [17:13] The time pressure Master Chef places on its contestants is no joke. Billy and Jack note that the hardest part of the competition was having to cook on camera in a high stress environment, then plunge right back into their day job. In their free time, both of the chefs practiced on their own time—doing an insane amount of prep work and training to prepare themselves for the show. It was about the equivalent of obtaining a university degree in cooking over the course of a few months. So—when you see a contestant cry or break down on camera, know that they are at the end of their tether, completely washed out having given it all they have. “I cooked probably 4 or five nights a week until about midnight or one o’clock in the morning—for three months.” After bonding on the show and making it into the final three, Billy and Jack still wanted to pursue cooking outside the competition. They received tons of requests from fans who wanted to eat their food. So, three years ago Billy and Jack started their Supper Club—a monthly restaurant takeover of their own devising. They create unique menus and take over restaurants for a night to deliver exquisite dining experiences. Their next Dinner Club will be at Boki in London’s Seven Dials: which you can get a ticket for right here (https://www.designmynight.com/london/restaurants/shoreditch/iron-bloom/the-master-bakers-supper-club-in-support-of-cruk?t=tickets) . Links Billyandjack.co.uk (https://www.billyandjack.co.uk/) @Billy_and_Jack (https://www.instagram.com/billy_and_jack/?hl=en) Support this podcast

Meet my high school lacrosse teammate Carol Strickland who has launched a side hustle that honors her dad’s legacy, connects her to interest in fishing and capitalizes on her fascination with mermaids. Carol shares how she researched the spirits marketplace and landed on her concept of premium handcrafted gluten-free Mermaid Vodka. Leveraging her corporate sales experience with BMW and the courses she took as part of her MBA, she was able to quickly go to market with her niche business. She shares how all of her experiences to date have prepared her for a different competitive and complex industry as an entrepreneur. Her two year journey is netting results today and the future is bright for her company. She talks about all of the decisions that she had to make as she was creating her company and how she evaluated each aspect of her firm to include the team she’s put together to make the business a go. You’ll learn why she decided to sell a gluten free product and how she did 3 way blind taste testing to ensure her product was competitive against well known brands such as Tito’s, Ketel One, Grey Goose and Belvedere. She shares how challenging the industry is and how events have been critical to launching her product in Florida. We discuss her marketing outreach to the fishing community and finding a distributor to get the registered brand into the retail space. Carol also shares her personal Brave Girl story as a breast cancer “thriver” and how she used her true grit to put her on the other side of her cancer diagnosis. We talk about how important it is to take care of your health and get the required screenings. Learning there are no guarantees in life, Carol’s perspective shifted and allowed her to have the courage to take the leap and believe in herself with launching Mermaid Vodka. We also talk about the popular trend in mermaids and how that has given her additional sales opportunities for Mermaid Vodka, to include merchandise with her logo. I know that you will love listening to my conversation with one of my favorite mermaids and brave girls, Carol Strickland. So let’s go!

DNA Results are IN!!!    In this episode, the DD girls review their genetic testing results from Ancestry and/or 23andMe…..see who's surprised and NOT so surprised by the results.  Also, see who has a predisposition towards Misophonia!!  Don't know what that is?  Listen to find out! The girls are mixing it up with the dranks in this episode….some drank Ketel One and club soda and some drank red wine (Bogle Pinot Noir)!  We know how to drank!!!  And there is nothing dainty about it! Did you discover something new in your genetic testng?  Discover any new family members?  LET US KNOW!!!  Email us at:   deadliftsanddranks@gmail.com Visit our website!!!!!!  www.deadliftsanddranks.com Follow us at: Facebook: Deadlifts & Dranks Instagram: Deadliftsanddranks

Vodka fan Yvette Jaskiewicz keeps us classy with Ketel One. She coins the phrase "Onions over Olives" and explains why Germans love a "Basic Bitch". She recalls the first time she had glass pizza and we all nail the Dutch accent. Rob pulls out the big Kirkland guns and Josh admits to being a Lighthouse man. We're still looking to take the shots you suggest from your 5-star iTunes reviews. Yvette JaskoFizz Rocks Glass 1.5 oz Ketel One 1 oz Limoncello .5 oz Lemon Juice 9 Leaves of Muddled Fresh Mint 1 Egg White 2 oz Citrus soda Rimmed with Mint Sugar

Vodka fan Yvette Jaskiewicz keeps us classy with Ketel One. She coins the phrase "Onions over Olives" and explains why Germans love a "Basic Bitch". She recalls the first time she had glass pizza and we all nail the Dutch accent. Rob pulls out the big Kirkland guns and Josh admits to being a Lighthouse man. We're still looking to take the shots you suggest from your 5-star iTunes reviews. Yvette JaskoFizz Rocks Glass 1.5 oz Ketel One 1 oz Limoncello .5 oz Lemon Juice 9 Leaves of Muddled Fresh Mint 1 Egg White 2 oz Citrus soda Rimmed with Mint Sugar

What does "your body is a temple" mean, particularly in a world of plumbing, Ketel One gimlets, and steroids?  How do we develop habits that support our spiritual health while enjoying the good material things God gives? Tonight's cocktail: Gimlets, made with Ketel One Rose-Grapefruit-infused vodka and housemade lime simple syrup.    Music Credits "Jesus Under My Bed" Words & music by Benton Stokes, Belinda Smith & Aaron Smith Our theme music: “Moving On (Feels Pretty Good)”. Words & music by Benton Stokes. Available on Grace & Gravity  (CD on BentonStokes.com; digitally on Amazon and iTunes) Copyright 2018 Songs From the Basement (BMI).  All Rights Reserved. Used by Permission.  

Today i’m incredibly pleased to present to you our first episode recorded in front of a live audience. We recorded this show in October, in front of the Activation Army, a 200 person team working across the US on spirit brands you probably know- Smirnoff, Ketel One, Crown Royal and Captain Morgan, to name a few.    We recorded the episode panel style -- Tobin Ellis made his return to the podcast, and my friends and esteemed colleagues Anthony Caporale, Natalie Jacob, and Jason Litrell sat on the panel as well. Please bear with us, as the acoustics and many mics in the room made recording a bit challenging, but trust me, the panelist insights and the questions from the audience make it a worthwhile listen. I’m super excited to present this to you -- I really hope you enjoy it."

Part 2 of the Girlfriend's Halloween-time scary movie chat. They delve into some must-see scary films and played a little of the "I can't believe you haven't seen that movie!" game. Cocktail of the day: Bloody Scary Mary (makes 3 servings) 3 Cups Organic veggie juice (or tomato juice of your choice) 1/2 C. Ketel One (or vodka of choice) 2 TBS fresh squeezed lemon juice (about 1 lemon) 1 TBS Peri Peri sauce (we used medium) Wildtree lemon pepper seasoning (or seasoned salt and pepper) Rim the glass with lime juice (or extra vodka) and dip in seasoned salt (we used a store bought spicy lemon-lime bloody mary salt, or just use Lawry's seasoned salt) Garnish with a lime wedge, spicy pickle spear and vodka infused cherry/grape tomatoes and olives.

The ladies save a seat at the bar for you while they sip on cosmos and have their first inevitable beverage spillage.  They touch on The Shining and then things really get chilling when Ashley and Monica share some of their personal paranormal experiences. Cosmo Recipe: 1.5oz Ketel One vodka (or Absolute Citron) 1oz Grand Marnier (or Triple Sec / Cointreau) 1/2 of a fresh squeezed lime a splash of cranberry juice (about 1oz, to taste) garnish with a lemon twist  

Michael Grush, Joe Daniel, Ryan Househalter, and good "ole" Xander O'Connor are items in a list!  That list is of people on this fine episode of Alcoholics Eponymous.   Have you ever wondered what drinks to pair with eating your own shoes?  Or perhaps you are curious as to the best way to use Shirley Jackson style Lotteries to cut off employees' fingers.  Basically, no matter what you are into, clearly this show has it (it has the aforementioned things...and people).   Are you the iTunes search function? If so, do you like: comedy funny alcohol review jokes satire ketel one vodka Chicago nude Lawrence Fishburne lottery numbers?   So put this show's noise into your skull openings!  Do it for the right reasons or do it 'cause you feel bad about not supporting someone you know on the show.  You know, the reason people go to 80% of their friends' comedy shows?

Myq's 10 minute satellite with Rob Cantrell and Barry Rothbart

Myq hangs out with Rob Cantrell and Barry Rothbart on the KATG Network

Recorded on Yuri Night 2012. The Supreme Ayatollah for Life Eric Robertson was joined by "Bad Wolf", "Vin", "Nadine Nadester", and Andrew Kanninen from the faraway land of Dutchess County, NY. Andrew wanted to try the old gatekeeper Ketel One and so we grabbed all the Dutch vodkas we had on the shelf to determine the national champion of Holland! Trump and Ketel One returned to square off against newcomers Effen, V2, Vincent Van Gogh. As usual, the results were somewhat surprising. Current champ Crystal Head was tested against Dutch Champion afterwards. Who prevailed? Download to find out!