POPULARITY
Today, I really enjoyed chatting with Noah about how to create a viable business idea and find your first customers without having to create anything at all. One thing that we mention in the episode, and I'm not sure if we fully explain it, but I actually, recently, became the CEO of a software company that acquired SumoMe. SumoMe is a lead generation tool, it does things like forms and pop-ups, and it's actually a tool that Noah and his team developed. To learn more about SumoMe, and this new direction, head on over to sumome.com, or again, go to the show notes and I've included a couple links that will fill you in on all of the details there.As always, links and resources can be found in the show notes. Check 'em out at https://daveyandkrista.com/how-to-launch-million-business-48-hrs. And if you enjoyed this episode, please consider leaving a review over at Apple Podcasts.
Marketing School - Digital Marketing and Online Marketing Tips
In episode #2662, we discuss the latest data on the types of content that perform best on social media in 2024. We analyze the engagement rates of various content formats on major social networks such as Instagram, YouTube, TikTok, Facebook, LinkedIn, and more. We emphasize the importance of creating long-form videos and repurposing them into short-form videos and text-based content. Additionally, we explore the effectiveness of user-generated content and provide insights on how to optimize content for maximum engagement. We also delve into the role of AI in content creation and conversion optimization, highlighting the potential of AI-generated CTAs and product-led AI content. Don't forget to help us grow by subscribing and liking on YouTube! Check out more of Eric's content (Leveling UP YT) and Neil's videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: New Data: Content That Will Perform the Best on Social Media in 2024, 5 Types of AI Content that Converts, and How AI is Killing SaaS Companies (00:30) Breakdown of the types of posts with the highest engagement on social media (01:29) Text-based content performs well as how-to articles and listicles (02:26) User-generated content is effective on platforms like Instagram, YouTube, and TikTok (03:17) Using short-form and long-form videos for content creation and distribution (04:36) AI-generated CTAs can significantly impact conversion rates (05:09) Content upgrades as a strategy for increasing opt-in rates (09:32) Expected opt-in rates for content upgrades (09:56) Discussion on the evolution of SaaS products for content marketing (09:51) Sumo Me and Appsumo (10:17) Decrease in software margins (11:19) 37 Signals' once payment model (12:20) AI-generated landing pages (13:51) Neil Patel's AI content prompt (14:50) The value of bookmarkable prompts (15:13) That's it for today! Don't forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain
Memes act as our collective memory's transportation system. The instant they are seen or heard, our minds hop to whatever emotion the meme conveys. The use of this brain-hack is as scary as it is impressive. Memes rarely come to us via broadcast media. Instead, they spread organically online. Most of the original uses for these have faded, while the internet has collectively assigned them new meanings. Our guest was so interested in memes that he came out with a book in 2023 called Marketing Memetics to explain all that marketers must consider when using them. Mike Taylor shares content on wider marketing topics, such as AI & prompt engineering, which O'Reilly has commissioned him to write a book that's due to come out in 2024. Experimentation is also a passion; he's run over 8,000 CRO experiments, and he shares the insights he gets on his social channels, and in courses he has on LinkedIn Learning and udemy. His love of learning & teaching can be traced back to his studies at Anglia Ruskin University and U of Nottingham, where he obtained his masters degree. But in between his schooling and the present, he was working in the marketing trenches, at places like Candor, SumoMe, ShopStyle, Travelzoo and marketing agency Ladder.io, which has grown from its beginnings with Mike and his co-founders to a team of 50 people. All people and entities mentioned are linked in the episode page on the Funnel Reboot site.
CoSchedule started the Actionable Marketing Podcast (AMP) in 2015 and has recorded and published more than 300 episodes. CoSchedule has worked with some of the smartest minds out there that share their stories with you through this podcast. This season, CoSchedule brings back some of the best of the best evergreen content. Have you ever wondered what the process would be like to start something from scratch and end up with a million users? Our conversation is going to help you set better goals and achieve more than you ever have before. Today, we're talking to Noah Kagan, the chief sumo at sumo.com and AppSumo. He also hosts Noah Kagan Presents, which is an awesome podcast, and has a steady stream of stuff on okdork.com. Some of the highlights of the show include: How Noah handles the marketing at Sumo.com and what has the most potential. How Noah ended up at Mint, where he helped grow the company from zero to more than a million users. Why Noah doesn't believe in hope in the business world. The process Noah used to put his plan together, come up with ideas, figure out how much traffic he had, and more. Common mistakes that Noah sees other people making. Why copying methods described on other people's blog posts doesn't work. The greatest piece of marketing advice Noah has received. Links: Sumo.com AppSumo Noah Kagan Presents OkDork.com CoSchedule Quotes by Noah Kagan: “I believe in hope in fantasy and fairytales in the real world or in the non-business world, but in business, no.” “If you're not making mistakes, you're probably not experimenting enough.” “At the end of the day, it really just comes down to you got to do it yourself... go and experiment yourself, go and promote something.”
El gran reto para cualquier Marca o Empresa que cuenten con presencia en internet es lograr la conversión con su página web, para ello es fundamental averiguar qué es lo que quieren o buscan los usuarios que visitan tu página web. Pues bien, para ello, hay que conocer a fondo el comportamiento. Una de las herramientas que nos permiten descubrir toda esta información son los Mapas de calor o puntos calientes de tu página web. En este episodio aprenderás ¿Qué es un mapa de calor y para qué sirven?, aprenderás 3 herramientas: 1.Page Analytics (Google):es una extensión gratuita de Google Chrome que permite ver métricas de Google Analytics en directo. Esta herramienta proporciona información muy útil para mejorar el diseño de la web de tu negocio 2.SumoME (plugin) Es un plugin multi-herramienta con el que puedes incrementar el tráfico de tu blog, hacer crecer tu lista de suscriptores, ayudar a que los lectores compartan y promuevan tu contenido en las redes sociales o incluso realizar trabajos de analítica web. 3.CrazyEgg: es una herramienta de usabilidad y optimización web que monitoriza la actividad de los usuarios en una página web. Si te gusta este contenido déjame un comentario y comparte con otras personas este contenido. TE RECUERDO: Este es el podcast Hablemos de Marketing Digital y emprendimiento donde encontrarás pequeñas dosis de Marketing Digital y emprendimiento, escucharás contenido de valor, estrategias, herramientas, consejos, tendencias, libros, diseño web y mucho más... Lo cual te ayudará a potenciar tu Negocio Online. PUEDES ENCONTRARME EN: stefannylozano.com Instagram: @stefanny_lozanoa LinkedIn: Stefanny Lozano.
Show 25: Too many jobs Justin's been doing a lot of performance work at the day job. He's been doing some strategic caching and optimizing of queries and has managed to drain a job queue from over 42,000 items, down to about 10. The problem may not be fully solved, though. Mark failed to hit his primary goal, but he did a bunch of other stuff, including Manning's Rust in Motion which was an explicit goal not to get too sucked into. He also had quite the HN adventure, submitting a post that quickly got to #2 and then flagged off of the site. After a few revisions to make it a bit more personal and re-posting it, it went up to #2 again and did much better the second time. Also, the Facebook interview went well and they've invited him to a "virtual onsite" interview. A fairly successful indie hacker who runs a site called Semicolon and Sons strongly recommended Rob Walling's book, Start Small, Stay Small to Mark, and its lessons on out-sourcing in particular. Mark never read it, but did see a lot of similar advice in 4HWW around the same time and Justin's had a great experience with outsourcing work on his upcoming Roblox game. If you're coding everything on the back-end for it anyway, is it better just do all life-cycle emails from a transactional email service? Justin's considering moving all of Nugget's marketing off of Drip and just using Mailgun for everything. Speaking of email software, Noah Kagan has been promoting a new service called Send Fox. It may be worth keeping an eye on, given his success with his SumoMe suite of list-building tools. Mentioned Web apps aren't tech. They're "tech" John Carmack's BAFTA speech Semicolon and Sons Start Small, Stay Small Nugget Academy Alchemist Camp Justin's goals for next time Work on Nugget Eat 90% vegan Keep blood sugar in check Mark's goals for next time Work on Phoenix Igniter (double dog for reals this time) Blog Publish the already recorded screencasts Video version at https://youtu.be/6GUXIgFd_4M Comment at https://reactor.am/podcasts/25 Recorded on 2020-08-05
Noah Kagan was #30 at Facebook, #4 at Mint.com, and is the Chief Sumo (founder) of SumoMe, a company which offers free tools to help grow website traffic. He has built 4 products that each generated 7-figures and become one of the leading marketing experts in the world Favorite Success Quote “The squeaky wheel gets the grease” “You’re not important and no one cares” Key Points 1. Just Do Things You Enjoy As far as we know, we only have one life. We only have one opportunity to live, laugh, and love. So why is it that so many of us waste our precious time doing shit that we don’t like? Why do we work jobs that we hate, stay in relationships that we don’t enjoy, and force ourselves to spend time with people who suck? It’s absolute insanity. Although there’s no “One size fits all” approach to happiness or living the good life, everything starts by doing more of the things you enjoy and less of the things that you hate. So start today. Find a way to cut out activities that you don’t enjoy and that don’t serve the bigger picture and a way to add in more activities that light you up and put a smile on your face. 2. No One Gives a Sh*t About You This sounds harsh, I know. But if you think about things objectively, you will quickly realize that it’s true. Outside of your immediate family and maybe a handful of close friends, no one cares about you, no one. People don’t care whether you succeed or not, they don’t care if you’re happy, and they don’t really care if you carry on living. Although it sounds morbid, this is actually good news. The fact that no one cares gives you permission to screw up, it gives you permission to fall on your face, to fail, to lose, and to try things that might not work because, at the end of the day, no one really gives a shit either way. So stop worrying about other people and focus on yourself. If you don’t, you will live your life trying to make everyone else happy without ever taking a second to think about your own happiness and well being. 3. Learn to be Empathetic Even though no one really cares about you, this doesn’t mean that you should go through life constantly ignoring others, acting like a narcissist, and screwing people over to achieve your goals. You must develop a certain level of empathy so that you can successfully maneuver through the world. The people that you encounter in your everyday life have their own goals, their own struggles, and their own problems. When you can learn to identify with them and consider things from their point of view, you will become a social powerhouse. 4. Define Success for Yourself One of the biggest mistakes that anyone can make in their life is striving to achieve a version of success that isn’t truly congruent with their deepest goals and desires. Noah has made millions of dollars several times over but his lifestyle is pretty modest. You won’t see him posting on Instagram about his new McLaren or bragging about his new private jet. He’s content to live in a 700 square foot flat and drive his scooter downtown in search of the city’s best tacos. Because that is his version of success. He enjoys what he does and has a simple life. For other people, however, this would be a living hell. People like Gary Vaynerchuk need to be in constant motion to enjoy their life and feel fulfilled, they need the rush of the deal and the job in order to feel successful and fulfilled. Neither path is wrong. It’s simply a matter of what works for you. So I want to challenge you to take some time to think about what success really means to you. What do you really want? What would it take for you to be happy and fulfilled? Once you have your answer, go do that thing, and ignore everyone else’s opinions and ideas. Because your definition of success is the only thing that matters. 5. Stop Complaining and Start Looking for a Solution For the next 30 days, I want you to do something. It sounds simple, but I promise it’s not as easy as you might assume. I want you to quit complaining. That’s it. For the next 30 days, I want you to consciously quit complaining about anything in your life whether it’s your job, your spouse, your kids, or just crappy weather. Stop complaining and start looking for solutions. If something bothers you, instead of bitching about it, find a way to change it. It might sound simple, but I promise that it will change your life.
Noah Kagan was #30 at Facebook, #4 at Mint.com, and is the Chief Sumo (founder) of SumoMe, a company which offers free tools to help grow website traffic. He has built 4 products that each generated 7-figures and become one of the leading marketing experts in the world Favorite Success Quote “The squeaky wheel gets the grease” “You’re not important and no one cares” Key Points 1. Just Do Things You Enjoy As far as we know, we only have one life. We only have one opportunity to live, laugh, and love. So why is it that so many of us waste our precious time doing shit that we don’t like? Why do we work jobs that we hate, stay in relationships that we don’t enjoy, and force ourselves to spend time with people who suck? It’s absolute insanity. Although there’s no “One size fits all” approach to happiness or living the good life, everything starts by doing more of the things you enjoy and less of the things that you hate. So start today. Find a way to cut out activities that you don’t enjoy and that don’t serve the bigger picture and a way to add in more activities that light you up and put a smile on your face. 2. No One Gives a Sh*t About You This sounds harsh, I know. But if you think about things objectively, you will quickly realize that it’s true. Outside of your immediate family and maybe a handful of close friends, no one cares about you, no one. People don’t care whether you succeed or not, they don’t care if you’re happy, and they don’t really care if you carry on living. Although it sounds morbid, this is actually good news. The fact that no one cares gives you permission to screw up, it gives you permission to fall on your face, to fail, to lose, and to try things that might not work because, at the end of the day, no one really gives a shit either way. So stop worrying about other people and focus on yourself. If you don’t, you will live your life trying to make everyone else happy without ever taking a second to think about your own happiness and well being. 3. Learn to be Empathetic Even though no one really cares about you, this doesn’t mean that you should go through life constantly ignoring others, acting like a narcissist, and screwing people over to achieve your goals. You must develop a certain level of empathy so that you can successfully maneuver through the world. The people that you encounter in your everyday life have their own goals, their own struggles, and their own problems. When you can learn to identify with them and consider things from their point of view, you will become a social powerhouse. 4. Define Success for Yourself One of the biggest mistakes that anyone can make in their life is striving to achieve a version of success that isn’t truly congruent with their deepest goals and desires. Noah has made millions of dollars several times over but his lifestyle is pretty modest. You won’t see him posting on Instagram about his new McLaren or bragging about his new private jet. He’s content to live in a 700 square foot flat and drive his scooter downtown in search of the city’s best tacos. Because that is his version of success. He enjoys what he does and has a simple life. For other people, however, this would be a living hell. People like Gary Vaynerchuk need to be in constant motion to enjoy their life and feel fulfilled, they need the rush of the deal and the job in order to feel successful and fulfilled. Neither path is wrong. It’s simply a matter of what works for you. So I want to challenge you to take some time to think about what success really means to you. What do you really want? What would it take for you to be happy and fulfilled? Once you have your answer, go do that thing, and ignore everyone else’s opinions and ideas. Because your definition of success is the only thing that matters. 5. Stop Complaining and Start Looking for a Solution For the next 30 days, I want you to do something. It sounds simple, but I promise it’s not as easy as you might assume. I want you to quit complaining. That’s it. For the next 30 days, I want you to consciously quit complaining about anything in your life whether it’s your job, your spouse, your kids, or just crappy weather. Stop complaining and start looking for solutions. If something bothers you, instead of bitching about it, find a way to change it. It might sound simple, but I promise that it will change your life.
Noah Kagan, founder of AppSumo, SumoMe, and OkDork, and the former number 30 employee at Facebook, joins our show in this special episode of the Elite Man Podcast! In today’s episode Noah talks about what it was like working alongside Mark Zuckerberg and being one of the first employees at Facebook when it was just starting to get big. He also talks about getting fired from Facebook, why it happened, what he wishes he did differently, and what he learned from this experience. Noah also covers the motivation he got from this experience, the many business successes he had afterwards, how he manages to stay so productive and focused, and what he ultimately wants to do in his both professionally and personally in the next few years. We cover so much in this fascinating and entertaining chat! If you’re wondering how to get yourself back on your feet after a major blow in life and turn things around like never before, check this episode out now! *Download this episode now and subscribe to our channel to get more of these amazing interviews! In our episode we go over: What it was like working alongside Mark Zuckerberg Why Noah got fired from Facebook and what he wishes he did differently Whether or not Zuck is really as weird as he seems and how he thinks so differently than most of us mere mortals Why Noah believes that everyone should get fired at some point in their lives The keys to the longevity of longtime successful companies Hedging your bets in business and diversifying your income streams whenever possible The fact that so many businesses don’t last more than a couple decades Noah’s predictions for Facebook and whether or not he thinks they will survive in the next decade How Noah picked himself back up after being fired How long it took him to get over the firing and why he likened it to being dumped by the sexiest woman on the planet Whether or not he has any lingering regrets about his tenure there The fuel and drive he had after being let go and how he cultivated this for his other ventures The single biggest takeaway he got from his time working at Facebook The importance of developing a team and why Zuck was years ahead of the curve when it came to innovation Having systems and processes in place and considering even the finest details if you really want to stand out in business Planning ahead and thinking about how things are going to go months and even years down the road as opposed to making quick money now How Noah structures his goals and why he has so many professional and personal goals How to stay focused and not lose track of what he really wants to do When to ditch a goal and when to add on a new one Why Noah always does the things that make him happy as opposed to always focusing on work and always grinding Whether or not Noah plans on taking over Facebook one day and having a Steve-Jobs-like return Check out Noah on: Website: okdork.com Podcast: podcasts.apple.com/us/podcast/noah-kagan-presents Facebook: facebook.com/OkDork Instagram: instagram.com/noahkagan SendFox: Sendfox.com AppSumo: AppSumo.com Sponsors: *Subscribe to our YouTube channel by going to EliteManMagazine.com/youtube right now! * Have you joined the Elite Man Newsletter yet? If not, get on it now! Go to EliteManMagazine.com/newsletter and sign up to get special Elite Man content not seen nor heard anywhere else. Get all of our bonus podcast information, sneak peaks into upcoming shows, behind-the-scenes content, special offers, and exclusive Elite Man updates you won’t find anywhere else. I’m telling you if you’re not on our newsletter yet you’re missing out. Go to EliteManMagazine.com/newsletter and become a true member of the Elite Man Community. I look forward to speaking soon. EliteManMagazine.com/newsletter. *Check out our newest products and bundles at EliteLifeNutrition.com and save more than ever on the best supplements money can buy! Plus get free shipping on all U.S. orders over 75 bucks! *Follow Justin on Instagram for extra content not found anywhere else!
Growing your email list can be SO frustrating Especially if no one is signing up for your freebie. This week on the Feed U Podcast I'm sharing with you five big problems I see with landing pages and opt-ins. Fixing these five things will nearly immediately start growing your email list. I also recap why it's important . . . To grow your email list. I realized I don't talk about this nearly enough. In the intro of this episode, I share with you all the reasons for having a viable email list will positively impact your business. Click here to listen to the entire episode. In the meantime, here are the five big problems and some suggested fixes: 1. You are solving a problem. You may think you have the BEST opt-in in the world, you poured your heart and soul into it. However, no one is paying attention to it. Why? Because they have a problem to solve and they are searching for a solution to that problem. They don't care how pretty or heartfelt your free download is if it isn't helping them get from point A to point B. This is where people get stuck. Take your blinders off and really get to know your ideal client. Complete some market research and figure out how you can differentiate yourself from your competitors. Most importantly, do some detective work and see what your target market is really looking for. Give them that, even if they need something else. You can sell them what they need, later. You can get really specific with this if you start tagging or segmenting your list. You can find out more about that in Episode 31 here. 2. You haven't promoted your freebie. If I had a dollar for every free download I had that I never promoted, well you know the story. But, it is a common mistake that we entrepreneurs make. We create this remarkable piece of information, system, video training, etc. but then we don't toot our own horn and tell people about it. I specifically see this with my female entrepreneurial friends. What is it with that? We need to get on board with shouting our goodies to the masses. Just because you put something (anything) on your website, it doesn't mean anyone will see it. You have to tell them about it. Be strategic about where you are promoting and say it again and again until you are sick of hearing yourself, then say it again. A great way to promote is to add share buttons to your landing pages, emails and thank you pages. I use Monarch plugin from Elegant Themes, but have also had success with SumoMe which is a complete traffic app. 3. You're making it too dang hard. People are busy, they don't have a lot of time. If you make it complicated to opt-in to your freebie - they simply won't. As in hasta la vista baby, they are off to find what they need somewhere else. If you are confusing them with options, same deal. If you have too many steps to opt-in or ask for too much information, again - they are leaving your site. Probably running. Also, if you don't deliver what you say you will deliver, now they feel betrayed and you have a whole other problem. Last but not least, DO NOT hide your opt-in form. If people can't find it immediately and I mean right on the tip of their nose easy, they won't go looking for it. They have better things to do. Lesson learned, make it as easy as possible for them to get on your list. 4. You haven't clearly communicated the process. So many times we have great plans, plans that include inviting our audience to something that will change their lives. However, we don't tell them how to go grab that piece of information. We may use a link that is WAY too complicated for them to find or remember. We haven't told them the steps to get the GREAT free download you have created. Or worse, you haven't told them why their life will be better after they download the freebie and put it into action.
In this episode of the Growth Machine Podcast we are joined by Wilson Hung, the Director of Growth for Kettle & Fire. Wilson wrote a phenomenal tweetstorm and article about the relationship between the cost to acquire new customers and their lifetime value. Links from the Episode Mentioned in the show Wilson Hung Kettle & Fire Sumome [1:31] Justin Mares [1:54] Ahrefs [2:17] Joe Rogan podcast [4:49] Tim Ferriss podcast [4:49] Perfect Keto [9:11] Google Trends [9:24] Shopify [13:17] Bridgerock Data [16:39] Babak Azad [18:25] Beachbody [18:25] Blue Apron [20:59] Hello Fresh [20:59] getARPU [23:15] Carthook [24:35] Articles mentioned The golden era of DNVB is over on Twitter The Golden Era of DNVBs Are Over Show Topics 0:41 - How Wilson and Nat new of each other in Sumome’s awesome Alumni network. 30 day strategy proposal to get a new job. Ahrefs and link building with affiliates. Videos and indirectly ranking for bone broth. 3:14 - Saturating growth channels, ads cost started rising. Thought: if customer acquisition costs (CAC) continue to grow, then customer lifetime value (LTV) is the variable to act on to hit the top line revenue targets. 5:25 - Improving LTV. Identifying points of direct LTV improvement (data infrastructure, margins, repeat purchases, etc). Slowing down the rate of increase of CAC (increasing efficiency, diversifying to non-paid acquisition channels, SEO, referrals, etc). Benefits of scaling Facebook Ads when you already have a large audience. When to try non-paid before than paid channels and vice versa. 9:53 - Increasing LTV. Less mature brands tend to measure success only on the first purchase, revenue per visitor or the return on ad spend on the first purchase, vs considering subscriptions. Attention to metrics that aren’t in line with long term goals. 12:08 - Valuing customers differently. Willingness to pay more for a subscriber than a non subscriber. Segmenting customers by the acquisition channel (paid/non-paid). How to build the company’s customer data. Cumulative revenue and blended margins. Cashflow issues if you pick the wrong LTV timeframe. Maintenance and guardrails. Past performance is not a guarantee for future performance. Metrics Wilson receives weekly. 18:55 - Guiding people to subscriptions. Increasing subscription opt-ins at first purchase or at upgrade. How dev agencies come into play to increase subscriptions. Examples of how they are improving opt-ins at K&F. Finding way people subscribe by surveys and identifying potential subscriptors based on keyword search. 22:19 - Developing clever tools for helping do better with LTV. What to focus when sales are in the $10k-$20k range. Tools to optimize for revenue per visitor. Paying attention not over optimizing bundles to break the free shipping barrier, to the point conversion rates start to diminish. 25:52 - Sweet spots with free shipping and pop-up discounts. Understanding the costs of fulfillment. LTV is not just revenue, margins play an important role too. With better margins one can afford more expensive customer acquisition. Margin improvements. 29:25 - LTV and CAC summary. 30:41 - Find Wilson at his website and @. Go to growthmachinepodcast.com/freecourse to get the 7 part, in-depth series about building a blog to success. Go to growthmachinepodcast.com and subscribe for future episodes. Lookf for growthmachinepodcast.com on iTunes and Stitcher. If you are enjoying the show, leave a review!
It's Monday. Which means it's time for another Double Dog Dare; where I give you one action task to complete this week to grow your business, list, mindset or piggy bank's pants. // Tools Mentioned: Convertplus or Sumome // Get Credit! Tag me in your Instagram Stories @kate_doster once you do your Double Dog Dare Ya for a future shoutout **Want a $25 Amazon Gift Card?** Everyone who leaves a review on itunes (Apple podcasts) during the months of May, June, July & August will be entered in a monthly drawing to win a $25 Amazon gift card. So leave your review early for more chances to win. Be sure to include your Instagram handle or someway for me to contact you if you win. // Love Your List Get On The Waitlist Yo Http://www.loveyourlist.co // Free Stuff For You [Email Ideas] Don’t worry about what to email your list until 2021! https://www.katedoster.com/2years [Free Challenge] Finally start your profitable blog - https://www.katedoster.com/blogging [Free Course] Create a freebie that serves and sell - free course! - https://www.katedoster.com/freebies [Free Trello Board] FB Group Promo Board -https://www.katedoster.com/fb-trello-board/ [Free Audio Book ] From Audible https://www.katedoster.com/freebook Free 30 Day Trial of ConvertKit - https://www.katedoster.com/ck // Let’s Connect Email | kate@katedoster.com Questions For the Podcast| https://www.katedoster.com/ask Blog | https://www.katedoster.com/blog Instagram |https://www.instagram.com/kate_doster/ Free Facebook Community |: https://www.facebook.com/groups/superfriendssecretlair/ Pinterest | https://www.pinterest.com/thekatedoster/ Facebook |https://www.facebook.com/katedostercommunications/ Twitter | https://twitter.com/katedoster
As a business owner YOU have the ability to create a product. Whether you know that or not yet is a different story. In this episode I’m going to teach you how you can use your knowledge to create a product and sell it, no matter what industry your business is in. We’re going to go through the types of product you can create, how you can create your product, and how you can drive traffic to your website to sell your product while you sleep. Resources mentioned: The best WordPress lead capture tools: OptinMonster, SumoMe & ConvertPro The best WordPress page builder: Elementor Join the free Facebook community for ADHD business owners, head over to addtrepreneur.com/group If you found this episode useful please leave a review and don’t forget to subscribe. If you’re a business owner with ADHD, or if you’re an expert on ADHD, and you think you’d be a good fit for the podcast, please get in touch and we’ll get an interview booked. Head over to addtrepreneur.com/contact to get started.
If you really want to grow your list rather than see it decline, your content needs to be great. If you don’t start there, you’re just wasting your time because people will not stay on your list and you will be always looking for the next sucker who briefly comes in and maybe spends some money, but quickly leaves because you don’t give great value. I’m going to introduce you to lots of ways to get people on a list. Each method has lots of details on how to implement them successfully. Screw The Commute Podcast Show Notes Episode 058 Kick Start Cart - http://www.KickStartCart.com Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 01:46 Tom's introduction to List Building 03:53 Choosing a list hosting company 06:05 Signup forms 12:48 Lead magnets 14:22 Ways to get subscribers 21:58 Sponsor message 22:58 Advertising to get subscribers 24:32 Brick and mortar stores 25:29 Miscellaneous tips 26:42 Bonus tip Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar – It's the second webinar on the page: https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ KickStart Cart - http://www.kickstartcart.com/ Great Internet Marketing Training - https://www.GreatInternetMarketingTraining.com/ Exit Splash - http://exitsplash.com/ Sumo Me - https://sumo.com/ OptIn Monster - https://optinmonster.com/ OptIn Monster video 1 - https://youtu.be/bWHm_vUq_Yk OptIn Monster video 2 - https://youtu.be/jbP9C9bQtv4 Internet Marketing Training Center - https://imtcva.org/ Related Episodes Keyword Research - https://screwthecommute.com/episodes/1-the-most-important-thing-you-can-do-keyword-research/ Shopping Carts - https://screwthecommute.com/episodes/10-shopping-carts/ Email Marketing - https://screwthecommute.com/episodes/34-make-a-fortune-with-email-marketing/ Carol McManus - https://screwthecommute.com/episodes/57-she-chucked-the-corporate-life-tom-interviews-carol-mcmanus/ Brian Fleming - https://screwthecommute.com/episodes/59-the-blown-up-guy-tom-interviews-brian-fleming/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! Now that you know why an email list is so important and the simple strategy behind growing it, let’s talk about email list tech. Here’s what you need to get started: An email service provider A way to add an opt-in form to your blog An automated welcome series Email Service Providers There are SO MANY choices when it comes to email service providers, so the caveat here is that you really can’t make a wrong choice. Pick the one you will actually use – because the ultimate goal here is to take action, not get bogged down in picking the right or wrong tool. They will all work. That being said, I have a couple of recommendations. If you’re just starting to blog, you have just ONE email opt-in freebie and you don’t have a super-clear vision of how you’re going to monetize just yet, but you want to start building an audience right away, I recommend MailChimp. It’s free up to 2,000 subscribers, It’s going to work with just about any blog platform, and it lets you send an automated welcome email upon subscribing. Mailchimp will grow with you, although you may find someday you need to move to a more sophisticated platform. No big deal, you can export your list and move on up! If you want detailed instruction on how to set up MailChimp on your blog, sign up for my Free 5 Day Website Challenge at www.wp-bff.com – I cover MailChimp setup on Day 3 (and if you use self-hosted WordPress you’ll learn a lot about your blog too!) If you have multiple email opt-in freebies or content upgrades, or you know that you’ll want to monetize your expertise via an online course in the future, I recommend starting with ConvertKit. Pricing starts at $29/month, and it easily lets you create and deliver multiple freebies and integrates with some of my favorite online course platforms. Sending multiple freebies has historically been harder to do with MailChimp because until recently, you used to need a separate mailing list for each freebie (which means if the same person opted in to 10 freebies, they’d be on your list 10 times) – but recently MailChimp released a tagging option which might allow you to have the person on your list once but with a tag for each freebie. I say “might” because at the time of writing this blog post I haven’t had a chance to research it! Adding an Opt-In Form to Your Blog There are many choices here too – and they’ll be different depending on your blog platform. If you’re using self-hosted WordPress, I recommend a plugin called Bloom to create a sleek opt-in form above the fold on your homepage (and I show how to set that up in the 5 Day Website Challenge). There are also tools like SumoMe and Hellobar that let you create popups and opt-in bars. MailChimp and ConvertKit also have their own forms that you can embed on your blog. If you’re on Squarespace or WordPress.com you can pretty easily add an opt-in form to your site and connect your email service provider to it. No matter what you choose, the most important things to note are: Make sure the opt-in form is on your homepage, above the fold. That means it’s showing up on the screen without having to scroll. Make sure it’s on every single page, whether it’s a slim opt-in bar across the top of your site or a popup or in your blog sidebar. Mention it as much as possible in your blog posts and add opt-in forms where appropriate. If you hide your opt-in form away, it’s really hard to build an email list. And if your freebie is really good, you’ll want to broadcast it all over your blog! Automated Welcome Series So here’s how this works: Your reader opts in for your awesome shareworthy freebie. Right after they opt in, they are redirected to a Thank You page that tells them to go check their email for their freebie and lets them know where the best place to follow you on social media is, or tells them about your podcast, whatever. Bonus Tip – set up a Goal in Google Analytics to track conversions (How many people visited the page vs. how many opted in and got sent to this Thank You page. The goal URL is this Thank You Page. Then, in the very first email you send them, you deliver the freebie – and you ask them to hit reply and asked them what compelled them to download your freebie. The following day, you send another email that shares a little bit about you plus links to any other resources or blog posts they might find useful. You’re delivering more value. And then the next day, you can invite them to purchase your e-book on the topic, or invite them to your webinar or anything else you’re doing – and if you’re not doing anything yet, that’s okay, just let them know what to expect from you. Will you be sending them a weekly email? Going live in your FB group daily? Whatever it is, let them know how you plan to continue to deliver value to them. This builds trust and builds a relationship so that when you do have something to offer in exchange for money, it’s not icky to ask. So to recap, your email list is crucial to monetizing your blog. You can set yourself apart from every other blogger out there and leverage all the traffic you’re working so hard to generate by creating a shareworthy freebie to build your list, and you’ll build the know, like and trust factor by focusing on building a relationship with your new subscribing and then showing up consistently in their inbox! If you want to learn the tech behind setting up your email list, then I invite you to sign up for the Free 5 Day Website Challenge (www.wp-bff.com) and on Day 3 I’ll break it all down for you. You can also watch my free webinar, “So you have a website, now what? Three simple steps you can take today to get more traffic, more subscribers and more customers” (www.wp-bff.com/nowwhat) to learn more about email marketing!
Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast
Who is Neville Medhora? Neville Medhora runs a company called Kopywriting Kourse, where he trains business teams on how to write outstanding copy and content that performs. He’s an author, former eCommerce store owner, and has written copy for companies like AppSumo, The Hustle, and SumoMe. What is the Kopywriting Kourse? The Kopywriting Kourse is training that’s designed to turn beginning copywriters into pros. Businesses work with Neville to teach their teams how to improve their copy and profitability, while freelancers learn how to jumpstart their copywriting career. Neville Medhora’s Copywriting Advice In this interview, Neville explains why he doesn’t think of copywriting as words on a page. His philosophy? Copywriting is about transmitting information from one brain to another. It’s not only the written word on the page but the reaction in your brain when you read those words. *** Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links
This episode introduces us to Kurt Philip from Convertica.org, a CRO expert who specializes in getting more juice from affiliate sites. This is part of a special recording for our Human Proof Method course members. Topics:Complete topics available here: https://www.humanproofdesigns.com/how-to-increase-niche-site-conversions-w-kurt-philip/Mentions:Kurt Philip @ Convertica - https://convertica.org/Matt Diggity @ LeadSprings - https://leadspring.org/SumoMe […] Read More → The post Conversion Rate Optimization Tips For Affiliate Sites w/ Kurt Philip [Episode #35] appeared first on Human Proof Designs.
We’re now on the 9th episode of Daniel Carbonel’s Wake Up to Freedom Podcast and he’s brought in a very special guest who is the REAL DEAL SEO Expert with tons of experience under his belt. As you may already know most of Daniel’s guests often talk about their humble beginnings and how they developed their internet empires by honing their internet marketing skills. Nat too was once just an average college dude that was reaching for the stars, until one day he successfully redirected web traffic to a site called, Sumo (formerly Sumo Me) where it went from 5,000 – 170,000 monthly visitors! If you’re into SEO as well, then you’re probably interested on how he did that, right? Well, don’t fret, because that’s exactly what we will discuss in this blog post. Getting to Know Nat Eliason Nat Eliason is the owner and operator of Growth Machine, host of the Made You Think and Nat Chat podcasts where he hosts all of his writing on psychology, self-education, philosophy, health, finance and including himself in general. Before Nat became the big success that he is now, he only had a degree in philosophy and good writing chops, but he was able to do great with that skill and developed his SEO and general digital marketing skills. After working for Sumo he left and started his own business called Growth Machine, and it’s pretty self-explanatory on what they do here, which is build your website from zero to hundreds of thousands of page views per month in a matter of months. He has proven his SEO skills with this that is why many high profile companies either want to hire his services from Growth Machine or want to hire him to work for them exclusively! But Nat doesn’t like to be confined in an office doing the same thing over and over for years, no, his dynamic personality is reflected in what he does. His Made You Think podcast is one of the best podcasts to listen to as much as the podcast of Daniel Carbonel – Wake Up to Freedom Podcast. Nat likes to read books a lot, but he doesn’t just read any typical books, no, he’s particularly meticulous when it comes to reading content and he loves thought-provoking books most of all. What Kind of Business Should You Create and How Best to Apply SEO to it in Order to Keep it Going? When Daniel Carbonel asked Nat about what was the most difficult part in creating his lifestyle business, Nat gave a very compelling answer which will resonate in each one of us. He said that “creating something really good that would stay good that allows for the lifestyle business level of hands-offness.” And that your business must come from your passion – things that you love doing that even if money wasn’t an issue, you’d still do them because you love doing them. In other words, Nat is telling you to find what you are passionate about, root out the skill or skills that’s a derivative of it, and then build a business around it. For Nat, his passion was primarily writing and from that, he derived skills like content marketing and SEO. And as for keeping your business going, well, Nat recommends that you find a niche, narrow down on the needs of the customers in that particular niche, and then offer a solution to their problems. If you keep identifying the problems in every website niche that you research and be able to provide the most efficient solutions for addressing those problems, then you will never run out of customers. Nat’s Advice on How to be Motivated Nat is against procrastination because it makes a person unproductive and wastes his or her time, which is not good for business or someone who wants to have an entrepreneurial mindset. Believing in the 80 – 20 principle is also counterintuitive as it only makes you think that you are or you can be better than anyone, when in fact, you really aren’t. It will inflate your ego making you think that doing 20% can get you 80% results, so it’s, therefore, better to give it your 100% or none at all. For instance,
Why Dave Decided to talk to Ethan: Founder of Opesta a Facebook Messenging platform, Ethan Sigmon has years of experience running Facebook ads for people like John Lee Dumas and SumoMe. He is now leading the way on how to use Messenger to connect with your customers better than AI can. He reveals the tactics and tools he is using to understand and work with his clients and prospects through “behavioral segmentation”. Tips and Tricks for You and Your Business: What not to do when using AI in Messenger (4:25) How to do segmentation marketing (7:05) Two types of segmentation (10:00) Quotable Moments: “Look at this as Messenger Marketing Automation.” Other Tidbits: Chat bots have come a long way, but we are still not to the point of having a conversation completely automated. Integrate Messenger Marketing Automation with a personal to help build a lasting relationship with your clients. Links: FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar
Today's guest started 2 multi-million dollar businesses, grew a 700,000+ email list, and even knows where to find the best tacos in the world. Yes, we're talking to Noah Kagan who was #30 at Facebook, #4 at Mint and is currently Chief Sumo at SumoMe.com, which offers free tools to grow your website traffic. Mixergy's Andrew Warner said, “Noah showed me how to grow my email list and figure out my site's revenue model. Don't let his casual, taco-talking style fool you. The guy gets serious business results.” You'll learn What you should do to grow your email list Which emails you should be sending to your customers The strategies that helped Noah grow AppSumo in 2017 Whether or not Kurt and Noah possibly develop a bromance Tune in for more details! Resources Sumo - Free email provider, email popups & live chat Get Noah's Newsletter Share your thoughts Ask a question in The Unofficial Shopify Podcast Facebook Group Share this show on Twitter or Facebook. Never miss an episode Subscribe on iTunes Join Kurt's newsletter Help the show Leave an honest review on iTunes. Your ratings & reviews help, and I read each one. Subscribe on iTunes What's Kurt up to? See our recent work at Ethercycle Take a ride with Kurt on YouTube Read a free sample chapter of Kurt's book Ecommerce Bootcamp, absolutely free. Tell me where to send your sample at ecommerce-bootcamp.com
Noah Kagan was #30 at Facebook, #4 at Mint.com, and is the Chief Sumo (founder) of SumoMe, a company which offers free tools to help grow website traffic. He has built 4 products that each generated 7-figures and become one of the leading marketing experts in the world.
On today’s episode, I’m chatting with my buddy Noah Kagan. If you’d know who he is, you’re in for a treat... Noah was employee #30 at Facebook, he was an early employee at Mint.com as their Director of Marketing, and he’s the founder of AppSumo and SumoMe. Noah is a fellow podcaster, hosting a great show called Noah Kagan Presents, which I listen to regularly, and his OkDork.com blog has a ton of meaty/actionable content you can check out. In this episode, we dive into a bunch of different topics, including... why Noah is no longer getting a $1 cost for email signups from his Facebook ads how he’s really feeling about Facebook advertising right now (you might be surprised at his answer here!) and why you should be looking for what he calls the “20% of marketing opportunities” when trying to decide where to put your focus. We also cover so much more in this episode. Things like... ...comparing ourselves to others, Noah’s feelings of what true success is and why starting a podcast may not be the best strategy when you’re starting out and trying to build an audience. You’ll hear Noah talk a lot about how he’s been able to achieve amazing results by setting clear goals, and then testing the things that he knows his team can control. This overarching conversation will give you lots of new ideas, strategies and things to think about that you can implement in your business –starting today. On the Show Today You’ll Learn: How to create a simple marketing plan for your business, while asking yourself “What is the activity you can double and what is the activity you can kill?” Why even though Noah is spending thousands on Facebook ads every month, he still feels like we should be spending most of our efforts elsewhere How Noah is currently finding success with marketing strategies that use urgency, and then other alternatives to paid ads like gift cards. What a Proactive Dashboard is and how it can be used to find new opportunities How Leading Indicator Goals can empower your team and grow your business What he’s doing on YouTube (for free!) to see significant bumps in views of older videos How he repurposes content and why he’s moving towards longer segments of his podcast to use as YouTube videos And more... Coming up next week I’ll be bringing you a Facebook ads strategy from a listener of the podcast who’s using what he learns from the show to get incredible results for boutique fitness and yoga studios in the Houston, Texas area. We’re going to break down two recent campaigns; one where he generated $15,000 in class sales on a Facebook ad spend of $50 and another that brought in over $58,000 on a spend of only $330 dollars. Can’t wait to share that one with you… FBA Live Announced for December 2017! I’m super pumped up to announce my upcoming live Facebook ads implementation workshop here in San Diego. FBA Live is going to start on Thursday evening, December 7th with an opening night happy hour and then we’ll go Friday and Saturday, December 8th and 9th. As I mentioned this is an implementation workshop so we’ll be actually working on your Facebook ad campaigns together over the two days and we’ll be having conversations around strategy and areas for improvement for your campaigns. So much has changed with Facebook ads over the last two months, let alone this year, and my goal is to have you walking away with things set up the right way and improvements made. When you sign-up for the workshop, it will include access to or a large credit toward one of my training programs which you’ll need go through as much as you can prior to the event. The reason is, I want this workshop to have the biggest impact for you, so it’s not going to be for complete beginners. If you’re already one of my students, you’re going to get a big-time discount off the cost of the event. Again, so that we can have the biggest impact on working with you, spots are going to be limited. You can learn more and grab your spot at rickmulready.com/earlyinterest. I love doing these live workshops, hanging out with you for a few days and really moving your Facebook ads and business forward.
Free tools for email marketing • Why you need an ESP (email service provider) #emailmarketing • Mailchimp is the gold standard of free ESPs #emailmarketing • Sumome - a great free tool to help gro... --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
According to Bloomberg, 8 out 10 entrepreneurs who start a business fail within the first 18 months. Which sounds pretty scary right? So what's the secret recipe to starting and growing a business and surviving your first five years? Enter the startup whisperer, Noah Kagan. That's right, in today's episode I have the privilege to share with you my conversation with Noah Kagan, the founder of AppSumo and SumoMe, who's been one of my virtual mentors over the last few years. I came across Noah a few years back via his friend Tim Ferriss and was blown away by his "stop playing business!" attitude when it came down to getting wantrapreneurs to pull the trigger on starting their business ideas. And I know you're going to learn a ton from him too. If you don't know who Noah is, he became Facebook employee #30 at age 24, got fired, missed out on making $200+ million in stock options, joined Mint.com as Marketing Director, took the startup from zero to a million users, left (and walked away from $1.3 million), launched a company making games on Facebook, got sued by Facebook, lived in his aunt's basement for two years and eventually had an idea to promote weekly deals on awesome products to help you grow your business. And so, in 2010, with just $50, AppSumo was born. Today, Noah's grown AppSumo and SumoMe into a healthy 8 figure business and has recently stepped away from the day-to-day activities. So I caught him in a reflective state! In today's episode Noah shares with you: Why he walked out on Tony Robins Why no one cares about you, and why that's a good thing Why starting a business is like starting a diet The five biggest blockers stopping people from starting a business What you can do to get over your fear of failure and fear of asking for money Who he would quit his company to go work for (can you guess??) Why marginal life hacks are a waste of time And what he's learned about success from his friend Tim Ferriss I know you're going to love today's episode as much as I did. If you did, please share it with a friend, as it's the best form of compliment you can give me. Thanks and can't wait to hear what you got out from today's episode! Mark Watch my TEDx talk: https://youtu.be/f6nxcfbDfZo Get on all the action by subscribing on iTunes: https://itunes.apple.com/gb/podcast/the-unconventionalists-with-mark-leruste/id1029651449?mt=2 SHOW NOTES www.theunconventionalists.com/episode/85 GET IN TOUCH Website: www.theunconventionalists.com Facebook: www.facebook.com/markleruste Twitter: www.twitter.com/markleruste YouTube: www.youtube.com/markleruste
Have you ever listened to someone's speech and immediately taken action as a result? It's rare for a speaker to do this for their audience, and yet it's critical to making a lasting impact. One of the best in the world at this is Noah Kagan. He's here on episode 135 of The Speaker Lab to share how he crafts his speeches so his audience has results during his talk. If you've lived in a cave and don't know Noah, he is the creator of AppSumo and SumoMe. AppSumo is Groupon for geeks and SumoMe is an 8-figure business that provides tools to grow your online traffic. His career began with Intel, Microsoft and Mint; he was also one of the first employees at Facebook! On this edition of The Speaker Lab we also discuss ways he learns from the best, how he decides what to talk about and the importance of content creation. Join us as we dig into that and more on today's The Speaker Lab! THE FINER DETAILS OF THIS SHOW: What can you learn from the first time Noah and I hung out? The two impactful things people respond to in a speech. What is true of the best speakers in the world? Why he engages his audience and includes them in his speeches. How does he determine the ideal actions he wants his audience to take? Which types of stories are critical to memorable speeches? How important is it to put out content on a regular basis? What does he do when he's discouraged? And so much more! EPISODE RESOURCES Noah Kagan's website Noah Kagan's podcast Noah Kagan on YouTube Noah Kagan Twitter SumoMe website AppSumo website 7 Proven Steps to Finding And Booking Paid Speaking Engagements The Speaker Lab Summit The Speaker Lab Facebook group Top Speakers Tips Ready for more speakers? Join our free speaker workshop Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review
The Top Entrepreneurs in Money, Marketing, Business and Life
Oli Gardner. He’s the co-founder of Unbounce. He’s seen more landing pages than anyone in the planet. He’s a prolific international speaker and he’s on the mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. Famous Five: Favorite Book? – How to Deliver a TED Talk What CEO do you follow? – N/A Favorite online tool? — UsabilityHub How many hours of sleep do you get? — Maybe 3 hours If you could let your 20-year old self, know one thing, what would it be? – “Learn how to make decisions” Time Stamped Show Notes: 01:10 – Nathan introduces Oli to the show 01:49 – Unbounce is a SaaS business and a conversion platform for marketers which started as a landing page platform 02:00 – They just expanded to convertibles that have overlays that captures more leads and signups on the website 02:17 – Unbounce was launched in August 2009 02:33 – Unbounce has 6 co-founders 03:11 – Oli was broke and filed for bankruptcy 03:26 – Unbounce was initially funded by friends and family with $15K CAD 03:38 – Unbounce had a seed round and Angel round and has raised a total of less than 1 million CAD 04:12 – The 6 co-founders are all equal 04:22 – All are working full-time 04:50 – They’ve figured out a rough valuation 05:25 – 5 of the 6 co-founders are still active 05:41 – Team size is 184 05:49 – Members are based all around Canada and some in South America 06:14 – RPU is $93 CAD a month 07:05 – Unbounce lets anyone in for at least 2 years 07:11 – Their plans have been restructured in a way that is most beneficial 07:38 – Their $10-plan has been removed 07:57 – Unbounce now has professional marketers 08:10 – As Unbounce continues to grow, they’re trying to scale with their customers 08:33 – Unbounce currently has 14K active users 08:42 – You can create a demo account but you can’t get your own domain with demo 09:13 – Average MRR is just under $1.4M 09:47 – Unbounce had a problem with churn, like what most SaaS businesses have encountered 10:03 – “We know that you need landing pages for everything you do” 10:55 – 5% is the problem churn with Unbounce 11:30 – If Salesforce or Marketo have been integrated, the company is a larger company 11:47 – Overlays have been successful and there’s so much traffic and data 12:09 – Overlays are called overlays because they are similar to popups 12:20 – “We’re trying to be responsible with the technology because technology is not the problem, we are” 12:52 – Oli respects Bounce Exchange when it comes to the overlays world and they’re doing a lot with machine learning 13:06 – The biggest difference in using Unbounce is you will feel that you’re not using templated overlays 13:40 – Unbounce’s value is different from SumoMe and their targeting is getting smarter 13:55 – Most services like Unbounce charge $250-5K a month and Unbounce starts at $99 14:06 – There are cheaper ones in WordPress, but they’re not really good 14:21 – Oli is primarily a public speaker now and spends most of his time on the road 14:25 – Oli was actually scared to start public speaking years ago 14:33 – Nathan recommends watching Oli speak in public 15:15 – The rest of Oli’s time is spent with Unbounce’s marketing team and data scientists’ team 15:48 – Unbounce just got engaged with a new marketing agency 16:03 – LTV 16:14 – Unbounce had one marketing guy and he left, so they switch to a 5 digital local agency 16:33 – CAC 16:43 – The Famous Five 3 Key Points: Being broke should NOT hinder you from starting a business. A great product with a reasonable price will always attract more customers. Learn how to make decisions and don’t hold back. Resources Mentioned: The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Organifi – The juice was Nathan’s life saver during his trip in Southeast Asia Klipfolio – Track your business performance across all departments for FREE Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Freshbooks – Nathan doesn’t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW Show Notes provided by Mallard Creatives
Noah Kagan joined Facebook in 2005 as employee #30 where he served as product manager for eight months. After being fired from Facebook,he then joined Mint as the director of marketing. At Mint, Kagan developed the initial marketing strategy for the launch of the website. Noah was with Mint.com for 10 months and left the company prior to the product's launch in September 2007 at TechCrunch. After Mint, in June 2007, Kagan founded KickFlip, a payment company for social games. In March 2010 Kagan founded AppSumo, a daily deals website. Noah is also Chief Sumo at SumoMe.com, which offers free tools to help grow your website traffic. He's also a top-rated taco connoisseur.
Noah Kagan joined Facebook in 2005 as employee #30 where he served as product manager for eight months. After being fired from Facebook,he then joined Mint as the director of marketing. At Mint, Kagan developed the initial marketing strategy for the launch of the website. Noah was with Mint.com for 10 months and left the company prior to the product's launch in September 2007 at TechCrunch. After Mint, in June 2007, Kagan founded KickFlip, a payment company for social games. In March 2010 Kagan founded AppSumo, a daily deals website. Noah is also Chief Sumo at SumoMe.com, which offers free tools to help grow your website traffic. He's also a top-rated taco connoisseur.
This is an extraordinary plus-size interview with an outstanding guest — Claire Suellentrop of Love Your Customer, previously Director of Marketing and employee #2 at Calendly. You'll hear her best advice on a range of topics: customer interviews, landing pages, user onboarding, gaining traction, content marketing, and much more. You'll also learn an intriguing story how she got started with Calendly. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Love Your Customers — Claire's company Episode 30: Describing Customer Motivation (Jobs to Be Done) with Eric White Calendly — Claire's previous company where she worked as Director of Marketing Turning Thirty: Story of My Life — Jane's birthday post mentioned by Claire Eat Well. Party Hard. — Claire's old blog (full posts are not available, but you can still scan the headlines if you're curious) Unbounce Call To Action Conference — June 25-27, 2017 in Vancouver (Claire is speaking) Websites that Convert — Claire's upcoming book (launching April 17) The UI Audit — Jane's book on designing web applications Zencastr, Skype, Zoom — tools for conducting customer interviews Rev.com — Claire's favorite transcription service The 5 Elements of Every Successful Landing Page — Claire's video presentation where she talks about long form vs. short form landing pages, and goes deeper into the stages of awareness Basecamp, Calendly, Tiny Reminder — software products we're talking about Samuel Hulick — the guru of user onboarding The Scientific Marketing Strategy Behind Exponential Growth — fantastic Google Spreadsheet created by SumoMe (now Sumo), hugely helpful for planning and testing marketing channels Traction — a book by Gabriel Weinberg and Justin Mares Claire's examples of things done right: Bidsketch (onboarding), Drift (content marketing), Unbounce (landing pages) Sign up for Claire's mailing list at Love Your Customers Follow Claire on Twitter: @ClaireSuellen Today's Sponsor This episode is brought to you by Tiny Reminder. Tired of nagging people? Build a simple form, set a reminder schedule, and add recipients. We'll keep sending reminders until they submit a response. This tool is forever free! Sign up today at tinyreminder.com. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes (here's a brief guide).
Kimba helps you with your quest to find the best tool to manage social media for your business. Glen revisits SumoMe and the changes in services and pricing since their rebranding as Sumo. Bottom line: all their apps are available for free, albeit with limits not found on their paid plan. Rate us on iTunes […]
Over the last few weeks I’ve been talking to a lot of people about the latest Google Penalty which can effect websites that use Interstitial Ads or pop up boxes on the mobile version of their website. This penalty only effects the mobile search results and Episode 56 of The Digital Marketing Tips Podcast looks at what you can do to protect yourself from a possible drop in rankings. This is the link to the Google Blog post where they explain about the new penalty: https://webmasters.googleblog.com/2016/08/helping-users-easily-access-content-on.html During the podcast I mention a service called Sumo Me that can track how far down the page people scroll: https://sumo.com/ I also mention my latest 7 Day Email Marketing E-Course https://www.jtid.co.uk/email-marketing-course/ If you’ve enjoyed this podcast you can subscribe on iTunes, Stitcher or TuneIn and if you’ve got a moment I’d love a quick review. Ask questions or catch up with me on Twitter or Facebook. Thanks for listening.
A type of marketing that involves the creation and sharing of behind the scenes material leaves many agency owners in fear. In this episode Michael Taylor talks about content marketing, including creation, promotion, transparency, and passion. Michael Taylor is a Co-Founder at Ladder.io. Ladder is a data-driven startup marketing agency focused on launching and growing new businesses. They work across the marketing funnel to test what works, then help you scale quickly and efficiently.Michael is responsible for building a marketing recommendation engine at Ladder. He's personally researched, tested and published 1000+ proven growth tactics to their playbook. In the past he ran paid user acquisition for AppSumo, scaling Facebook ads by over 30x whilst halving CPA; helping grow the SumoMe install base from 85,000 to 210,000 websites. In this episode you will learn: [00:48] Approach to content marketing for a digital agency. [02:41] How to get over the fear of your content being stolen? [04:15] Why you should create content even if it has been made elsewhere? [07:26] Why passion matters in creating content? [10:09] How to promote your content? [12:07] Why you should audit your content and and be transparent? [13:30] Learn to say no and market yourself effectively. Key takeaway: Content marketing is one of the best ways to grow your business, get more leads, and generate sales. It can draw large audiences in, elevating the chance of finding customers and referrals. It can also strengthen brand identity, authority, and authenticity. One of the main points of content marketing is to continually audit and edit your content to keep it up to date and relevant. Links: Check out Ladder.io Read Ladder's Blog Michael Taylor on Twitter Brought to you by Experiment 27. Find us on Youtube here. If you've enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show. Take part in the CONTEST we put together to celebrate the launch of this podcast. It's a contest where you can't lose. You will get something, it's just a matter of how much stuff you'll actually win. Click here to enter. Just for entering you will get a surprise everyone else has to pay for. You can't lose!
If there is one thing you can know for sure by listening to the BiggerPockets Podcast, it’s this: There are a LOT of ways to invest in real estate! That’s why we’re excited to bring you today’s interview with Noah Kagan, who invests in a different way than most of the guests we’ve had on the show. Noah currently runs several very successful internet businesses (SumoMe and AppSumo) and knew he didn’t want to be a landlord; Noah knows his best return is made in his business. Therefore, he devised his investing strategy around NOT being the landlord. Noah is a wealth of information and one of the most motivating humans we’ve ever met. So sit back and enjoy today’s episode with Noah!In This Episode We Cover:Who Noah Kagan is and how he got into real estate investingWhat keeps newbies from buying their first investment propertiesThe ROI of other businesses as compared to real estate investingA discussion on the 1% ruleThoughts on whether a commercial property is a good first investmentWhy you should find experienced real estate investors in your areaTips for growing your capitalHow Noah finances his dealsWhat you should know about asking other people for money or syndicationWhy you should stop apologizing for being successfulHow to grow your networkWhen should you stop learning and start doingThe importance of knowing where do you want to be in 5 yearsWhy you should visualize the destinationAnd SO much more!Links from the ShowBiggerPockets ForumsSumoMeAppSumoBiggerPockets WebinarBiggerPockets Facebook PageRealtySharesPeerStreetWhere’s my money? (Blog Post)Noah’s SpreadsheetBP Podcast 204: Flipping 30+ Deals by Age Twenty-Five with Chris GillBiggerPockets Event ForumsChessBooks Mentioned in this ShowThe Book on Investing with Low or No Money Down by Brandon TurnerThe Miracle Morning by Hal ElrodThe Obstacle Is the Way by Ryan HolidayThe Ultimate Sales Machine by Chet HolmesConfessions of a Real Estate Entrepreneur by James RandelTweetable Topics:“It took me 10 years to actually be ready, not financially but mentally, to make that decision, to make that purchase.” (Tweet This!)“The best deals happen off-market.” (Tweet This!)“I think the trait of a successful person is resourcefulness.” (Tweet This!)“If you want to find someone else to help you, you have to help someone else.” (Tweet This!)Connect with NoahNoah’s BiggerPockets ProfileNoah’s WebsiteNoah Kagan’s Present PodcastNoah’s Keynote Speech at Fincon 2016
In this episode I break down my formula for creating new business ideas. By simply recognizing the things you want, you're guaranteed to always have at least one customer and that's you. I also break down and debunk 3 common myths of "The Wantrepreneur" and give you a better way to start. Not to #HumbleBrag but my old boss told me that AppSumo would never work. 7 years later AppSumo reaches nearly 1 million people a week, SumoMe helps over 150k sites a day, and our company is an 8 figure business. It all started because I simply wanted free software. The Challenge: Spend today thinking of all your shower thoughts. Even the dumb ones. Full show notes at http://okdork.com/podcast/7
[Noah Kagan](https://en.wikipedia.org/wiki/Noah_Kagan) is the founder of [KickFlip](https://www.crunchbase.com/organization/kickflip#/entity) and [AppSumo](http://www.appsumo.com/). Prior to founding his businesses, he was Employee #30 at [Facebook](https://www.facebook.com/) working as a product manager and later joined [Mint.com](https://www.mint.com/) as the Director of Marketing. Listen as Noah shares why you need to launch as quickly as you can, the traits you should be honing, and the reason why you can never blame marketing for not selling. Connect with Noah on his blog [OkDork](http://okdork.com/) or at [SumoMe](https://sumome.com/). ## Key Quote “I think what I've done well and what worked for me is that I launched very quickly, and I keep iterating, very aggressively.” ## What You'll Learn 1. What KickFlip is and how Noah founded it 2. Why it's helpful to launch quickly 3. From KickFlip to Gambit 4. Why resourcefulness and flexibility are important traits you should have 5. Practicing the challenge of asking for money 6. How to limit the amount of time you have 7. Why you cannot blame marketing when you don't sell 8. Building your network 9. How Noah plans out his goals 10. Why Noah recommends having quarterly themes 11. Why you need to take more time to think things through 12. The importance of reviewing your previous week with an accountability partner 13. Why you need to spend more to save on time ------- [Get the FREE Optimize, Automate, Outsource Blueprint here.](%20https:/go.lessdoing.com/blueprint?utm_campaign=blueprint-ari&utm_medium=link&utm_source=podcast) --- Send in a voice message: https://anchor.fm/lessdoing/message
As your questions come in, we take one question & break it down as best we can... In this episode of 10 Minute Marketing Madness, we answer the question: "Fast List Building Strategies that You Can Implement Today!" (like right now, right now) We answer this by: >>>Letting you know what the biggest problem right now is with online marketing? >>>The simple, free plugins that you can add to your Wordpress blog. I wish someone would have told me about SumoMe years ago!! >>>The covert button popup email form. HINT: www.LeadPagesPro.com >>>Techniques that you can use right now on your blog to build a list. Enjoy! IF you have any questions, leave me a comment & you could be featured on the next episode of 10 Minute Marketing Madness. Connect with Me at My Blog: www.KitElliott.com Work from Home: www.Match.biz Become a Super Affiliate: www.SuperAffiliate.com Share and Conquer, Kit
Marketing School - Digital Marketing and Online Marketing Tips
In Episode #41 Neil and Eric talk about how to generate more leads. Neil stresses the importance of not just getting people to sign up, but getting qualified leads that are viable for your business. Learn as they share. Time Stamped Show Notes: 00:30 – How to generate more leads for your website 00:39 – Tools you can use 00:40 – Hello Bar 00:45 – SumoMe 01:03 – Figure out why someone should become a lead 01:19 – Give something to convert them into a lead 02:15 – Make sure content is categorized 02:35 – Segmenting your audience 02:57 – Example on marketing funnel post 03:15 – Give a bonus on the topic 03:39 – Sending people to case studies 04:33 – It's about getting qualified leads 05:01 – Taking people down to a long funnel 05:16 – Putting click to action after getting leads to sign up 05:35 – Drip and Infusionsoft 05:50 – Make sure to segment people from your website 06:04 – Lead scores 06:39 – Breaking leads into multiple steps 07:14 – Try storytelling as a strategy 07:53 – Test your call-to-action buttons 08:59 – Let them fill out what they want to fill out 09:20 – That's it for today's episode! 3 Key Points: Give something to people to convert them into a lead. It's not about having a lot of leads; it's about getting qualified leads. Storytelling is a strategy that engages people to convert. Resources Mentioned: Hello Bar – tool to collect more emails SumoMe – tool for having takeovers or pop-ups Drip – email service provider Infusionsoft – another email service provider Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In Episode #41 Neil and Eric talk about how to generate more leads. Neil stresses the importance of not just getting people to sign up, but getting qualified leads that are viable for your business. Learn as they share. Time Stamped Show Notes: 00:30 – How to generate more leads for your website 00:39 – Tools you can use 00:40 – Hello Bar 00:45 – SumoMe 01:03 – Figure out why someone should become a lead 01:19 – Give something to convert them into a lead 02:15 – Make sure content is categorized 02:35 – Segmenting your audience 02:57 – Example on marketing funnel post 03:15 – Give a bonus on the topic 03:39 – Sending people to case studies 04:33 – It’s about getting qualified leads 05:01 – Taking people down to a long funnel 05:16 – Putting click to action after getting leads to sign up 05:35 – Drip and Infusionsoft 05:50 – Make sure to segment people from your website 06:04 – Lead scores 06:39 – Breaking leads into multiple steps 07:14 – Try storytelling as a strategy 07:53 – Test your call-to-action buttons 08:59 – Let them fill out what they want to fill out 09:20 – That’s it for today’s episode! 3 Key Points: Give something to people to convert them into a lead. It’s not about having a lot of leads; it’s about getting qualified leads. Storytelling is a strategy that engages people to convert. Resources Mentioned: Hello Bar – tool to collect more emails SumoMe – tool for having takeovers or pop-ups Drip – email service provider Infusionsoft – another email service provider Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Noah Kagan is a close friend of mine who has been one of my secret weapons in my own battle as an entrepreneur. Years ago, when I first started out on my own, and I was wandering from cafe to cafe in San Francisco, working on a Facebook app, Noah Kagan invited me to bring my laptop to his office space. He was building his own Facebook app empire at the time. We'd get burritos in South Park, in SOMA, and Noah always had fresh ideas. Ever since then, whenever I've struggled with motivation, whenever I've felt overwhelmed in my business, I've asked myself What Would Noah Kagan Do? Noah is now best known for AppSumo, which is a daily deals site for digital goods, and also SumoMe, which is a little toolkit you can install on your website to grow your audience with email sign-ups, a share widget, click heatmaps and a bunch more tools. You may have also heard of Noah because he's missed out on some big exits. He was #4 at Mint, which sold to Intuit for $170 million, and he was #30 at Facebook, which is currently valued at more than $350 billion, but he got fired after 8 months. So, Noah potentially missed out on easily more than a hundred million dollars. Most people hear that, and it sounds totally devastating. But, I know Noah, and I don't think he would change a thing. That's because Noah has injected his own personality and his own unique way of doing things into his business. And he's found success his own way. He's done that better than anyone I know. He works really hard, but he always makes it fun. In fact, I sat down during a retreat he organized with his company in Chicago. The retreat even had a t-shirt, and Noah was of course wearing it. I can recall many different 2-minute conversations I've had with Noah that have lead to big breakthroughs, and – wow – we have more than an hour here. Listen to this episode and learn about continuous improvement: How does Noah keep improving in his business – specifically when it comes to running webinars? How do you incentivize others to be selfish and get them to share? How do you balance the art of a business with the operations? How do you find complementary team members? How do you pick your battles to have the biggest impact with the least headaches? Why is discomfort your compass? Why might you want to read the same book over and over again? and more... Sponsors http://wpengine.com/loveyourwork http://activecampaign.com/loveyourwork http://kadavy.net/audible Show notes: http://kadavy.net/blog/posts/noah-kagan-interview/
We chat to Iz El-Bahnasy, founder of Gather. Gather is a Shopify app that boosts lead generation capabilities for ecommerce merchants. Iz also is the founder of Sourcecraft, which helps clients build new custom web and mobile application. He manages to juggle this with running the Product Hunt Meetup in Sydney as well! We discuss the benefits of building on top of another platform. Why channel partners are important. This could apply to any business building on iTunes app store, Google Play, or 3rd party ecosystem. We also have a good chat about conversions funnels. SHOW NOTES Gather: https://apps.shopify.com/gather Sourcecraft: http://www.sourcecraft.co/ Product Hunt: http://www.meetup.com/Product-Hunt-Sydney/ Haha - Send Infectious Laughter: http://hahamobileapp.com/ SumoMe: http://sumome.com Pirate Metrics: http://www.slideshare.net/dmc500hats/startup-metrics-for-pirates-long-version
Marketing School - Digital Marketing and Online Marketing Tips
In Episode #27 Eric and Neil give you some secrets to collecting more email signups. They'll provide you with some useful tools, and they teach what makes someone want to give you their email. Time Stamped Show Notes: 00:22 – How you can collect more email signups 00:38 – The importance of emails 01:15 – You have more control over your audience 01:25 – The easy way is to use an exit pop-up 02:00 – Hello Bar is a great place to start 02:25 – You can also use SumoMe 02:30 – Adding content upgrades to your posts 03:00 – Drive up your conversion rate 03:10 – Page takeovers 03:25 – Blends in with design and doesn't look like a pop-up 03:50 – The power of a specific page takeover 04:30 – Use eBooks to generate traffic 05:10 – eBooks and partnerships 05:35 – Collect thousands of emails in a short time 05:45 – A helpful article on how to get tons of emails 06:33 – Building a product and using it to drive leads 07:15 – Tools are one of the most effective ways to collect emails 07:40 – It's a way to give people value 07:50 – Animated GIFs for page takeovers 08:22 – Join us tomorrow! 3 Key Points: Using an exit pop-up is the easiest way to collect more emails. Use products to drive leads. Offer people something a value. That will make them actually want to give you their email. Resources Mentioned: ConversionXL, Conversion Rate Experts, and Swiped.co – Tools to help you run tests on your site Wayback Machine – How to see what successful sites have done over time Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In Episode #27 Eric and Neil give you some secrets to collecting more email signups. They’ll provide you with some useful tools, and they teach what makes someone want to give you their email. Time Stamped Show Notes: 00:22 – How you can collect more email signups 00:38 – The importance of emails 01:15 – You have more control over your audience 01:25 – The easy way is to use an exit pop-up 02:00 – Hello Bar is a great place to start 02:25 – You can also use SumoMe 02:30 – Adding content upgrades to your posts 03:00 – Drive up your conversion rate 03:10 – Page takeovers 03:25 – Blends in with design and doesn’t look like a pop-up 03:50 – The power of a specific page takeover 04:30 – Use eBooks to generate traffic 05:10 – eBooks and partnerships 05:35 – Collect thousands of emails in a short time 05:45 – A helpful article on how to get tons of emails 06:33 – Building a product and using it to drive leads 07:15 – Tools are one of the most effective ways to collect emails 07:40 – It’s a way to give people value 07:50 – Animated GIFs for page takeovers 08:22 – Join us tomorrow! 3 Key Points: Using an exit pop-up is the easiest way to collect more emails. Use products to drive leads. Offer people something a value. That will make them actually want to give you their email. Resources Mentioned: ConversionXL, Conversion Rate Experts, and Swiped.co – Tools to help you run tests on your site Wayback Machine – How to see what successful sites have done over time Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Today's question comes from Jan, who asks about using StumbleUpon. While StumbleUpon increases her page views dramatically, it also pushes her bounce rate above 90%. Should she continue to submit her posts to StumbleUpon? StumbleUpon is a content discovery engine (http://www.stumbleupon.com/). Two different tools I recommend for studying and improving your site analytics are Crazy Egg (https://www.crazyegg.com/) and SumoMe (http://www.askpat.com/sumome). Do you have a question about increasing traffic to your site? Record it at http://www.askpat.com/. Thanks to our sponsor, iubenda. If you have a website, you need a privacy policy. iubenda will help you create one; go to http://www.iubenda.com/ to build an easy-to-read policy.
Instagram als Motivationsbooster Anschließend an die Lebenskarten Episode möchte ich euch eine digitale Variante vorstellen: Instagram. Das Foto-/Bildernetzwerk ist ja schon länger bei den meisten bekannt. Viele wissen damit nichts anzufangen, Beiteiligung bei Instagram ist irgendwie anders als bei Twitter und Co und doch hat Instagram ein enormes Potenzial im Bereich Motivation. Ich schaue mir fast täglich Fotos von Dampfern an, Fotos von E-Zigaretten und allem was dazu gehört. Das hört sich jetzt sehr unsexy an, ist es aber nicht. Weil viele Dampfer / Vaper ihre Eigenbauten geren vorstellen, gibt es einen tollen Motivationssog das oder ähnliches nachzumachen. Ebenso bei SumoMe, ein Dienst der täglich Motivationsbilder postet. Schön gemacht und oft zum Nachdenken anregend. Ich nutze dieses Medium, diesen Dienst für mich und meine Inspiration. Ich sehe neue "Custom Vape Mods" oder coole E-Liquids aus Indonesien. Ich lese Sätze fernab von den vielen lustigen Katzenbildern auf Face
JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. In this episode: • Facebook to pay internet stars for live video; • 2016 Email Marketing Metrics Benchmark Study; • Twitter announces application process for verified accounts; • My Shoutouts: Social Media Success Summit, The Marketing Success Summit and my new four-week online program – How to Win Digital Business; • I interview debut author Cat Hogan about how she uses social media to promote her book; • My featured column: how to attract qualified leads to your website; and • SumoMe - the social media tool that saved my working week.
On this episode of Ask Me About Email Marketing, we discuss starting, failing, monetization, driving traffic, staying accountable, growing businesses, connecting with people, and much more with Noah Kagan, the chief sumo at SumoMe.com. Whoa, that's a lot to talk about. In fact, Noah covers so much ground in our brief conversation, I'm convinced that this episode will be THE most downloaded episode to date. Let's make it happen. In this episode, you'll learn: Why quality of subscribers supersedes quantity How to commit to an email strategy and stay accountable The velocity to $1 principle, and value of selling early Ways feedback from subscribers can shape your strategy The importance of sticking with your business Some tactics for getting traffic, what to do with it, and why you might not need traffic at all ... and much more! Thanks to Noah for joining the show, dropping some knowledge, and providing marketers with a ton of valuable tools at SumoMe. Here are a few links that were mentioned on the show: SumoMe AppSumo Noah's site, OkDork Traffic1m Have a question about email marketing? Leave us a message at aweber.com/podcast.
ProBlogger Podcast: Blog Tips to Help You Make Money Blogging
Note: this episode can be listened to in the player above or on iTunes or Stitcher. Getting Blog Readers to Subscribe, Follow and Connect Welcome to episode 115. Today we are continuing our series on warming up your readers. This series began in episode 112 where I presented 4 stages of warming your readers up. Taking them from being completely unaware of you and your blog to taking them to becoming highly engaged readers. In episode 113, I talk about getting the first eyeball on your blog. Getting the visitor to your blog for the first time, and I talk about some practical techniques to do that. In episode 114, I talk about how to get people to take a second look and become interested in your blog. I gave some techniques for getting readers to pause and take that second look. Today I am talking about building a connection with your readers. Even when you get that first eyeball or a second look, chances are, they will leave your site and never return. Today I am giving some practical tips on how to get them to subscribe or give you permission to connect with them again. In Today’s Episode: How to Get More Subscribers, Follows and Connections From Your Blog Readers Think carefully about where you want them to connect with you For me, the best place to connect with blog readers is email Social media is important too, but it is secondary and there is more risk Have prominent calls to action on your blog to get the reader’s email Have at least a subscribe form in the sidebar or in the navigation somewhere Find other ways to get the reader’s email (some of these may be controversial) Use popups or welcome mats Lead Magnets, content upgrades, or op-tins Cutting edge bloggers are moving away from having one lead magnet or op-tin and are creating multiple op-tins depending on the content the reader is browsing Get an ongoing opt-in like our 6 months of blog post ideas Create inspirational posts, like image posts - these seem to get more subscribers - add stronger calls to action if they are getting higher subscriber numbers Create a series like this we are doing now - daily, weekly, even yearly to keep readers wanting to subscribe for the future content series Promote your secondary connection points - Facebook, Twitter, LinkedIn, etc. Where ever you and your readers are most active. Secondary connection points can be promoted in your emails, put links in welcome email Promote secondary points in blog navigation, sidebar or blog posts Promote from other social networks, use a tool like SumoMe or Hellobar, cross promote Opportunity to get the connection even when someone has left your blog - retargeting - Facebook Advertising using a facebook pixel on your blog which enables you to retarget with an ad that goes back to your blog Examples of Content Upgrades and Lead Magnets Amy Porterfield Ian Cleary from Razor Social Screw the Nine to Five Facebook Group Checklist Screw the Nine to Five Sales Funnel Emails Further Resources on How to Get More Subscribers, Follows and Connections From Your Blog Readers Our ongoing Opt-in Example of Inspirational Content 21 Surreal Levitation Images (Inspirational Content) SumoMe HelloBar OptinMonster Episode 68: How to Increase Your Email List Subscribers By 100% Or More Today Episode 69: Create an Opt-In to Increase Your Email Subscriber Numbers Episode 35: Turn Surfers into Blog Readers by Building a Sticky Blog How did you go with today’s episode? We love to learn from you. Let us know what you have done to connect with your readers and get them to subscribe. Never miss an episode - Subscribe to the ProBlogger podcast on iTunes Full Transcript Expand to view full transcript Compress to smaller transcript view Hi, there. My name is Darren Rowse and I'd like to welcome you to episode 115 of t...
Jodi Ettenberg used to be a lawyer. She took a year off to travel 8 years ago, and never went back. Her blog, Legal Nomads, won a Lowell Thomas Award for best travel blog and has been featured in the New York Times, National Geographic, BBC Travel, CNN, and more. Legal Nomads is full of tips on packing, planning, and budgeting for travel, as well as beautiful hand-drawn typographic food maps and t-shirts, and guides and translation cards for eating gluten-free while traveling. Jodi has written a book called The Food Traveler's Handbook, which shows you how to find cheap, safe & delicious food anywhere in the world. This interview is full of wisdom on the benefits and challenges that come with a life of travel. Jodi is really insightful when it comes to recognizing how travel relates to all of human experience. If you're someone who has ever thought about making a big change Jodi did, or if you've ever struggled to be more minimal and have less stuff, you'll find this conversation especially inspiring and enlightening. You may notice that there are a TON of book recommendations in this interview. There are links in the show notes for all of the books Jodi mentions. Remember, if you buy through those links, you'll be supporting the show. Sponsors $50 off Pavlok http://kadavy.net/pavlok Free install of SumoMe http://kadavy.net/sumome Show notes: http://kadavy.net/blog/posts/jodi-ettenberg-2/
Repeat customers and off-Amazon sales are powerful ways to drive profit. So, today we talk about listing build and email marketing strategies to maximize your ecommerce success and sustainability long term. The Amazon Emails Episode Why email marketing is incredibly powerful How to steal sales from Amazon The problem with building a business on Amazon SumoMe free app How insert card warranties can get emails Ways to get customers back to your store How to use optins on your website When you need to start email marketing with AWeber Ways to use Shopify to start off-Amazon sales The coupon strategy to build an email list How to boost lifetime customer value Landing pages and - powerful internet marketing strategies Want more? Subscribe TODAY and Leave a Review! APRIL FOOLS - Go prank someone! The post FBA Sellers Build Email Lists Too – ALL79 appeared first on FBA Allstars.
02:52 - What do I do with an audience? Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk 09:15 - Growing Your Audience and Keeping Them There SumoMe 17:03 - How do you get the traffic? Podcasts Webinars “Planet Aggregators” Planet Python Planet PostgreSQL Borrowing Audiences; Guest Posting 25:19 - Churn SurveyMonkey 32:33 - How do you monetize the audience? Alignment Mandarin Weekly Facebook Advertising FFmpeg RubyFlow Reddit Hacker News 51:33 - Email Courses 55:11 - Changing a Lead Magnet Drip Picks Practice Makes Regexp (Reuven) The System Club Letters: 57 Big Ideas to Transform Your Business and Your Life by Ken McCarthy (Philip) Drip (Chuck) SumoMe (Chuck) Freelance Remote Conf (Chuck) All Remote Conferences (Chuck)
02:52 - What do I do with an audience? Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk 09:15 - Growing Your Audience and Keeping Them There SumoMe 17:03 - How do you get the traffic? Podcasts Webinars “Planet Aggregators” Planet Python Planet PostgreSQL Borrowing Audiences; Guest Posting 25:19 - Churn SurveyMonkey 32:33 - How do you monetize the audience? Alignment Mandarin Weekly Facebook Advertising FFmpeg RubyFlow Reddit Hacker News 51:33 - Email Courses 55:11 - Changing a Lead Magnet Drip Picks Practice Makes Regexp (Reuven) The System Club Letters: 57 Big Ideas to Transform Your Business and Your Life by Ken McCarthy (Philip) Drip (Chuck) SumoMe (Chuck) Freelance Remote Conf (Chuck) All Remote Conferences (Chuck)
02:44 - How To Create New Forms of Value for Clients 08:02 - How do you create more conversations with clients? 14:33 - Different Forms of Packaging Books by Alan Weiss creditcardjs.com 19:58 - Giving More Value as a Full-time Employee (FTE) 30:00 - Productization Minimal Viable Funnel (MVF) Naming Kurt Elster Micronar.com Heartbleed Nick Disabato (Nick D.) 38:58 - Communication Groupthink 01:01:33 - Website Welcome Mats SumoMe Thrive Leads Picks LeadPages (Philip) Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim (Philip) Lean Customer Development: Building Products Your Customers Will Buy by Cindy Alvarez (Philip) Catan Universe (Reuven) Jonathan Stark: How To Increase Your Income Without Hiring Junior Developers (Jonathan) Jonathan Stark: How To Price Your Services Without Leaving Money On The Table (Jonathan) Coaching Call with Jonathan Stark (Jonathan) SumoMe (Chuck) The DevChat.tv Blog (Chuck) The Freelancers’ Show Mailing List (Chuck)
02:44 - How To Create New Forms of Value for Clients 08:02 - How do you create more conversations with clients? 14:33 - Different Forms of Packaging Books by Alan Weiss creditcardjs.com 19:58 - Giving More Value as a Full-time Employee (FTE) 30:00 - Productization Minimal Viable Funnel (MVF) Naming Kurt Elster Micronar.com Heartbleed Nick Disabato (Nick D.) 38:58 - Communication Groupthink 01:01:33 - Website Welcome Mats SumoMe Thrive Leads Picks LeadPages (Philip) Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim (Philip) Lean Customer Development: Building Products Your Customers Will Buy by Cindy Alvarez (Philip) Catan Universe (Reuven) Jonathan Stark: How To Increase Your Income Without Hiring Junior Developers (Jonathan) Jonathan Stark: How To Price Your Services Without Leaving Money On The Table (Jonathan) Coaching Call with Jonathan Stark (Jonathan) SumoMe (Chuck) The DevChat.tv Blog (Chuck) The Freelancers’ Show Mailing List (Chuck)
You might be driving traffic to your website—but what are you doing to make every website click count? I got some killer advice on improving website conversions in my interview with Lindsey Anderson, also known as "One Click Lindsey." Lindsey is a Web strategy expert who works with small business owners to help them use the web to produce more website traffic and leads. She is the founder and CEO of TrafficAndLeads.com, which specializes in driving traffic, getting leads and nurturing those leads to become lifelong clients. Lindsey is an expert in landing pages, email sequences, search engine ranking, newsletters, analytics, social media, pay-per-click ads, websites, blogging...the list goes on. She knows how to utilize the latest online marketing options to generate more traffic and leads and ultimately more paying clients. On the show, we talk about what people really want with their websites—which is traffic and leads. Lindsey talks at length about why our main focus should be on creating high-quality content. Other topics we discuss include: • Her thoughts on social media and what works best for her clients (Facebook marketing, along with some Twitter and Pinterest) • Why she is always running search engine optimization (SEO) campaigns in the background—and how long it can take to get results from SEO • How to get "quick wins" with your content • The top tools she uses with her clients: WordPress, Google Analytics, Jetpack, Yoast (SEO plugin), Buzzsumo (for keyword research), SumoMe (to capture email addresses) and Mailchimp (to send email campaigns) • Why continual testing is key to website conversions • The biggest website mistakes she sees • Why free reports and ebooks are not working as well these days—and why free email courses work much better (I mentioned my favorite tools for easily creating these, ConvertKit)
Check out and get your tickets for React Remote Conf! May 11th-13th, 2016. 02:30 - Justin Meyer Introduction Twitter GitHub Bitovi JavaScriptMVC 03:02 - DoneJS and CanJS @DoneJS @CanJS 05:44 - Versus Meteor 07:41 - Versus React Set Algebra 12:06 - Getting Started with DoneJS donejs.com/place-my-order.html 18:04 - Can Done MVVM (Model–View–Viewmodel) Observables Pagination Preventing Loop Issues 25:39 - MVC => MVVM 28:24 - Flux vs MVVM 32:20 - Use Cases 39:19 - App Size StealJS Picks Beautiful Eyes Album by Taylor Swift (AJ) When Amazon Dies (AJ) PROTODOME (AJ) City Libraries (AJ) The Crucible of Doubt: Reflections On the Quest for Faith (AJ) Learn X in Y Minutes (Aimee) Which cat is your JavaScript framework? (Aimee) @johnpapa Tweet (Joe) SumoMe (Chuck) Drip (Chuck) 7 Wonders (Chuck) Shadow Hunters (Chuck) Calamity (The Reckoners) by Brandon Sanderson (Chuck) Staked (The Iron Druid Chronicles) by Kevin Hearne (Chuck) BB-8™ by Sphero (Justin) Hyperion Cantos Series (Justin) UtahJS (Justin)
Check out and get your tickets for React Remote Conf! May 11th-13th, 2016. 02:30 - Justin Meyer Introduction Twitter GitHub Bitovi JavaScriptMVC 03:02 - DoneJS and CanJS @DoneJS @CanJS 05:44 - Versus Meteor 07:41 - Versus React Set Algebra 12:06 - Getting Started with DoneJS donejs.com/place-my-order.html 18:04 - Can Done MVVM (Model–View–Viewmodel) Observables Pagination Preventing Loop Issues 25:39 - MVC => MVVM 28:24 - Flux vs MVVM 32:20 - Use Cases 39:19 - App Size StealJS Picks Beautiful Eyes Album by Taylor Swift (AJ) When Amazon Dies (AJ) PROTODOME (AJ) City Libraries (AJ) The Crucible of Doubt: Reflections On the Quest for Faith (AJ) Learn X in Y Minutes (Aimee) Which cat is your JavaScript framework? (Aimee) @johnpapa Tweet (Joe) SumoMe (Chuck) Drip (Chuck) 7 Wonders (Chuck) Shadow Hunters (Chuck) Calamity (The Reckoners) by Brandon Sanderson (Chuck) Staked (The Iron Druid Chronicles) by Kevin Hearne (Chuck) BB-8™ by Sphero (Justin) Hyperion Cantos Series (Justin) UtahJS (Justin)
Check out and get your tickets for React Remote Conf! May 11th-13th, 2016. 02:30 - Justin Meyer Introduction Twitter GitHub Bitovi JavaScriptMVC 03:02 - DoneJS and CanJS @DoneJS @CanJS 05:44 - Versus Meteor 07:41 - Versus React Set Algebra 12:06 - Getting Started with DoneJS donejs.com/place-my-order.html 18:04 - Can Done MVVM (Model–View–Viewmodel) Observables Pagination Preventing Loop Issues 25:39 - MVC => MVVM 28:24 - Flux vs MVVM 32:20 - Use Cases 39:19 - App Size StealJS Picks Beautiful Eyes Album by Taylor Swift (AJ) When Amazon Dies (AJ) PROTODOME (AJ) City Libraries (AJ) The Crucible of Doubt: Reflections On the Quest for Faith (AJ) Learn X in Y Minutes (Aimee) Which cat is your JavaScript framework? (Aimee) @johnpapa Tweet (Joe) SumoMe (Chuck) Drip (Chuck) 7 Wonders (Chuck) Shadow Hunters (Chuck) Calamity (The Reckoners) by Brandon Sanderson (Chuck) Staked (The Iron Druid Chronicles) by Kevin Hearne (Chuck) BB-8™ by Sphero (Justin) Hyperion Cantos Series (Justin) UtahJS (Justin)
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Today's question comes from Zycco, who asks about which sign-up forms his new website needs. Which services should he use to add these to his site? First, you need a good email service provider like ConvertKit (http://askpat.com/convertkit). Here are the tools I recommend in this episode: SumoMe (http://askpat.com/sumome) Rapidology (https://www.rapidology.com/) OptinMonster (http://optinmonster.com/) LeadPages (http://askpat.com/leadpages) Do you have a question about your website design? Record it at http://www.askpat.com/. Today's sponsor is Freshbooks. Go to http://www.GetFreshBooks.com and enter "Ask Pat" for more information.
Episode 104 “Adult Category” 3:15John shares his recent trip with Josh to the Traffic and Conversion Summit. John talks about the potential growth that Simple Programmer could have in the future. John mention how valuable the conference was for him. John mentions seeing Gary Vaynerchuk and how he dropped the F-bomb at least 100 times in his talk. 10:00John talks about how Gary V. thinks that Snap Chat is the next ‘happening' app and platform. John talks about a canning website, and how one can make an offer on buying the domain, base on the revenue numbers. Making money without any risk… 17:00John talks about how Soft Skills could blowup with the marketing skills they have on their side. John mention their Trello board has 200 to dos in the list. 18:30Chuck talks about how iPheaks got invited to Microsoft Build conference, which might throw a wrench in the retreat plans. 21:00Derick talks about the new direction of Microsoft, and how it is not the same old Microsoft as it use to be. Derick is trying to find his flight confirmation tickets for the retreat and conference. 24:00Chuck mentions going through some ‘funk’ this past week, but is feeling much better. Chuck is trying to get it together for his Amsterdam visit. Chuck talks about reaching some milestones on some of his podcasts. 28:00Chuck asks for advice about rising the prices for some sponsorship slots in his podcasts. Derick asks what analytics do the sponsors look at to make prices fair. Chuck talks about giving a discount for long-time sponsors, Derick thinks its a good idea. 33:00Chuck mentions that he sort of announced he was writing a book on a recent podcast he was invited to. Now he has to write a book! Derick favors Fiverr for a cover art for the book. John thinks 99 Designs might be better. Chuck talks about putting up a blog post for the book. Derick makes of marketing suggestions for the landing page. 37:00Chuck asks about a long form sales page, and when he should create one. Chuck asks about what to do about interviews and payment. Derick mentions making it worth their time, instead of money. Possibly letting them pitch and plug their companies. 43:00Derick talks about how bad “Watch Me Code” is doing still. 7 sign-ups in 12 days. Derick is working at driving some traffic to the site. Derick talks about moving to Thrive and disabling SumoMe. Derick is happy with the varies configuration in Thrive. Derick talks about giving a month for things to pan out when trying a new tool. Derick shares some features of SumoMe with Chuck. 53:30Derick is planning for the Node JS projects coming up and is currently looking for people who are experts in the platform. Derick talks about the specialties and the kind of people he wants for the Node JS project. Derick mentions getting contacted by someone off of Twitter. 1:01:00Derick says he is “Done” speaking at conferences. Derick ask if that is a “sane thing” to do. Chuck says if the money is good then keep doing it. Derick shares his thoughts about the doing conferences and the time that is going into it. Chuck mentions that Derick should choose conferences that will payoff it time and the value of the network. 1:09:00 John shares this thoughts about speaking conferences. John mentions that in some situations. Getting on a podcast is more valuable then speaking at a conference. 1:15:00Chuck mentions planning to go to the podcast movement in July. Chuck asks if he and Josh made any major strategic plans. John explains where he and Josh are going with Simple Programmer. John mentions that he is going to fire is VA and hiring someone to answer emails for Simple Programmer, and handle customer service duties. 1:22:00John talks about the continually growth on his YouTube channel. John ask about setting up a Patreon account for his YouTube channel. Derick talks about try it and monitoring it, while using other types of resources to see if it is worth it. 1:29:00John mentions that Derick could do Webinars instead of conferences. Chuck talks about an easier way to conduct a webinar. John ask the team to look at Similar Web. Derick’s “Watch Me Code” site shows similarities to the those in the Adult Category. 1:37:00John talks about buying dead sites, to gain a bigger audience? John talks about associations with sites, instead of subscribing. Derick tells John to checkout the book The Automatic Customer by John Warrillow. Derick has is doubt about the certification idea. 1:48:00John mentions that he just sold his house in Tampa. Derick is refinancing his house… Thoughts of the Week Derick - Insanity is doing the same thing, expecting different results. John - To think bigger. Chuck - Take minute to ponder, pray, or meditate… Resources Mentioned in this Episode Patreon https://www.patreon.com SimilarWebhttp://www.similarweb.com The Automatic Customer by John Warrillow. http://www.amazon.com/gp/product/B00LFYXDNQ/ref=dp-kindle-redirect?ie=UTF8&btkr=1
With so many people focusing on New and Noteworthy, I wanted to see how many people use New and Noteworthy. So I asked people how they found new podcasts and here is what they said. The number one way was hearing the podcaster being interviewed on another podcast. This data is from 100 respondents from my email list, and from social media. So it order with the number one answer first it was I heard them interviewed on another podcast I searched the app for my topic I heard about it from a friend (word of mouth) Other The Internet (Google, Bing) Search The "other" responses were (and I'm summarizing) more or less "Word of mouth." Meaning the podcast host they were listening to mentioned them, or they heard about it on Twitter, Pinterest, etc. So if one of the top ways to grow your audience is to appear on other podcasts, how do you get booked on other shows? Well, we are going to dig into a smart way of setting yourself up to be booked on other podcasts. How To Get Booked as A Guest On a Podcast? OK, there must be some new course, or guru telling people how to contact people to be potential guests. Here is the format Tell people how much you love the show Tell them your story Tell them what topic you can talk about and how much my audience is going to benefit. Kiss the butt of the host and tell them what an honor it would be on the show. Drop a hint about the book or course you have, and how my audience would benefit. Promise to promote. They are missing one key ingredient GO AND LISTEN TO THE SHOW When you start off the email with “I have heard some fantastic things about your radio show, congratulations on your success!” Again, do some homework, or better yet, go by the book Stop Chasing Influencers: The True Path To Building Your Business and Living Your Dream Strategies For Securing a Guest Spot on Other Podcasts Search for your topic in iTunes, Google, etc. the idea is to see who is in the space. Who is the leader in your space? Search for their name in iTunes and see what podcasts they have appeared. You could search for New and Noteworthy as these people are probably more New than Noteworthy (and hungry for guests) Realize your interview will be evergreen. So if someone goes back to get the back catalog, you will be included. Find influencers in your niche: Look for books on your topic in Amazon, and in Amazon there is a "Customers also bought these items" area. You should probably see other authors names who are also involved with your topic. Make a list and check it twice When you find a podcast, look and see the date of their last episode. If they have podfaded, you might consider contacting them to see if you could take over the show. In general, people who haven't put out a show in months, are more than likely not coming back. Start a spreadsheet with the following information Website Address Twitter Handle e-mail address The average Twitter followers per user is 208. According to an article on Sumome you can look at Twitter followers using the following scale: H = Huge = 100k+ Followers L = Large = 10K+ Followers M = Medium = 1k+ Followers S = Getting Started = less than 1k followers Add these people to your list and make how you found them (they will want to know). Obviously, put if they have a podcast or not. If they don't, you may still want to develop a relationship with them so they can appear on YOUR podcast. Getting Ready For the Initial Contact So to determine if you are a good fit for their show, you need to listen to it. There is no way around this if you want to do it right. Does this podcast focus on people who would enjoy your topic? If yes, then we need to get ready to contact them. If not, then we won't focus on them now. Don't Try to Close the Deal Instead of sending an email, and asking to come on the show. Why not follow them on Twitter and retweet one of their tweets? Why not leave a comment on the blog. The beginning of every relationship begins with a conversation. This way when you do contact them, you won't be quite the stranger. Honesty is Refreshing See if you can get an introduction. See who is following this person on twitter or LinkedIn and see if you can get an introduction. Instead of telling me great my show is, why not be honest? Tell me you just discovered the show, and tell me why - specifically - in a way that proves you listened - you would be a good fit for my show. Realize the podcaster is going to have to figure out if you're going to bring value, and if you're a good fit. If you've done your homework, you can answer that question for them (and save them time). You could send an email with something along the lines of "Hey (name), I just got done listening to (episode name) and I have to tell you (specific item that proves you listened) I wanted to let you know as someone who has been involved with (the topic of the podcast) I'm really enjoying the show. " If you want them to take a look at you, write about their episode on your blog and link to it. Then send them a link to the post. Now you're not just a listener, you're a content creator, and I'm pretty sure they are going to click the "ABOUT" button when they visit. Think of this as "Courting" your potential future interview. Why Should I Take This Much Effort For One Interview? You can “Spray and Pray” that someone will respond. Spend time talking to people who (apparently) will have anybody on their show. Waste their audience time, and your time as well. The good news it didn’t take any effort to pull this off. The bad news is it isn’t very effective. You’re busy, but not productive. There is a difference. Don’t confuse the two. The other way of doing this is to find a show with the topics you want to talk about, and listen to them and see if you might be a good fit. If you think there is, then leave a comment on the post you listened to and bring value. See if the host replies (you want a host who is connected with his/her audience). Then later, after you listen to a second episode you might consider sending them another email. Talk about some details to prove you listened and bring some value to the conversation. Maybe you have details that they didn’t share in the episode. Maybe you have a resource that could be of value. Bring something to the table that will benefit the host. When the host benefits, you benefit. Why? Because as a podcast host, we serve our audience. We want our audience to benefit. When you deliver value, the host will want you to do the same thing with their audience. Why don’t people do this? Because contacting people on a personal basis takes TIME. Time is something most of us don’t have. Why don’t we have more time? Because we’re BUSY talking to people that aren’t a good fit. Because we’re drafting the perfect form letter to blast to hundreds of potential podcasters. Stand Out in the Crowd If you want to stand out and have people BEGGING YOU to come on the show, do your homework. Write an email that shows you took the time to listen, and you’ve already done the work for the host. They don’t have to figure out if you’re a good guest for the show; you’ve already done it for them. You will STAND OUT. It’s Not Spray and Pray. It’s all about Relationships. Relationships take time. If you’re too “busy”, stop using Spray and Pray, and start working smarter. Start standing out from the crowd by doing your homework and find podcasts that fit your topic, and success will come your way. Podcast Mentorship Year Long Podcast Course Is this you? You don’t know where to start or what steps are required to turn that idea into a reality. You have a lot of ideas to choose from and you don’t want to choose the wrong one. Your fear of failure outweighs your fear of not getting started. You’re not sure if you’re qualified. You don’t want to let others down. You’ve discovered others who have executed a similar idea. You don’t have the resources you need to get started. You’re just not sure if it’s going to work. Podcast Mentorship will meet twice a week for the first six weeks, and twice a month for the next 10 months. You will communicate via a private slack group, and you will full access to the School of Podcasting so you are never alone. Podcast Mentorship is where I work side by side with you as we (together) identify your target audience, and the problems they need solved, and the information they are starving to hear. When we launch your podcast it will be a like breath of fresh air to your audience. It will be like delivering the perfect gift who has been waiting years for it. For more information go to www.podcastmentorship.com Ready to start now? Order Today Mentioned in this show http://www.jobsearchthatworks.com/ www.askthepodcastcoach.com
Episode 103 “Panic Room” 3:20 Chuck talks about driving in bad weather conditions in Spanish Folk Utah, during an unexpected blizzard. Chuck tells us about becoming sick because of stress. 6:51 John shares his blizzard experience in Idaho. John talks about the near death experience of coming within feet cliff. 10:51 Chuck explains all the winter weather craziness was his whole week. 11:32 John explains that homes are significantly more expensive than homes in Florida, but insurance is cheaper in California. Possibly because of the likelihood of hurricanes and tornadoes in Florida, rather than earthquakes. 15:25 Chuck and John talk about hollow earth theory. 17:00 Derick talks about selling Girls Scout cookies, and posting a sob story on Facebook about the trials of Girls Scouts. Sounds like these Girls Scouts could teach Derick about marketing. 20:00 Derick has a question about Sumo Me, and talks about some email signup arguments. Derick wants to customize the way his signups look, but he is using the free version. Should Derick pay for Thrive application? 23:00 Josh talks about really liking Thrive, when he used for the Simple Programmer project. Josh reassures Derick that the Thrive plugin is very customizable to fit what Derick want to do. Josh gives some detail about the differences with SumoMe. Josh talks about setting up a welcome mat and using the Drip APIs, in the app. 28:00 John talks more about how Thrive themes are better for internet marketing, and all kinds of features that cater to marketing. John mentions the image compress feature and social media sharing. Chuck mention that these features are only available on a WordPress site. 32:00 Chuck ask about how to use the Thrive themes outside of a WP site. Josh explains that Chuck could use a type of Landing Page. Derick mentions he needs to pay someone to convert his SumoMe stuff to Thrive. Any takers? 35:00 Josh mentions the he fired an awesome VA, Nat. Josh talks about how his VA may have did research for his hiring process. Josh mentions that Nat maybe a go to man for their WP needs. John almost mentions a solution to the trust situation with giving out credentials. 45:00 Josh talks about being hack and the venerability on the internet. Josh talks about asking his VA to document his steps. Josh say he feels guilty, because he thinks Nat may have pull and all nighter for some up his projects. John talks about the issues with a former VA. 47:00 John mentions he is officially moving to San Diego. John talks about getting a great interest rate for financing a new home. EntreProgrammers share some interest rates on mortgages and things they learned. John is excited about his new interest rates. 51:00 John shares a little bit of information about the house he moving into, and how he plans to use one of the spaces for a sound booth. Josh mentions it could double as a panic room. Derick shares the chaotic toy setup at his house. 1:02:00 Derick mentions that Watch Me Code has been doing mediocre. Derick shares that his subscriber numbers are going down, but would like to keep above 425 subscribers. Derick is talking about 5 different series for his next bundle This would be The Node JS and Express JS Training Guide for New Java Script Developers. Derick thinks this will be a pretty popular bundle compare to RabbitMQ. Derick talks about annual subscription sales for the future. 1:09:00 The EntreProgrammers talk about paying for a big annual price and how that affects the decision to purchase. Derick mentions he may have to put video games down to get some things done. 1:17:00 The EntreProgrammers discuss opt-in and double opt-ins and ticking people off with emails. John mentions his new bookkeeper is doing a good job. Derick talks about how his bookkeeper is happy with his organization. Josh mentions that he needs a knowledgeable bookkeeper. 1:26:00 John mentions that the YouTube Simple Programmer channel is growing with some huge number of reviews. Josh talks about new workflow in Drip. Josh and Derick discuss the new features in Drip. Derick talks about Segments and how he uses them. Josh talks about the detail and insight of the purchases in the new features. 1:36:00 John and Josh talks about the sales on Simple Programmer, from the How to Market Yourself and The Ten Steps courses. 1:42:00 Derick talks about how some one said his prices are to high, but does not need the money for consulting. Derick says he is just maintaining and not much to talk about. 1:46:00 John mentioned that his Soft Skills audio book version is out doing the book version. John gives some backend information on Soft Skills book and subscribers. John is planning on a new entrepreneurial course. Thoughts of the Week! Derick - Don’t prevent your employees from doing their job. John - If you don’t let go of what your have, you can’t get what you want. Josh - Cut the cord and a lot of stuff… Chuck - Not everything has to be about getting where you’re going.
In this episode Tanya Smith will share a magnetic Monday tip - these are short practical tips or tools you can use to drive people to your content online and on social media. Today's tool is SumoMe.com, a suite of handy tools you can connect to your Wordpress site to get reports, capture information, highlight content, and more. If you find this info valuable, give it a like and if you know someone who needs to see it, share it. The Snack Size Marketing podcast presented by tanya smith online shares resources and tips to help you successfully apply #micro #contentstrategy to your #socialmedia marketing.
EntreProgrammers Episode 96 “Buy High Quality Yarn…” 2:00 We’re Live! John defenders his Surface book camera issues and bandwidth issues in the transfers. 6:49 Derick does not know what is going on with the dropping numbers of subscribers. Derick mentions that most unsubscribes are due to people not having time and changes formats. Derick mentions how Drip creates tools he needed on demand. 10:30 Chuck mentions a customer complaining about not being able to get a Black Friday deal. Derick is in favor of getting rid of time zones. One global wide time zone maybe a great money saver? Chuck talks about builds now working, due to time zones. 15:12 John talks about explaining something to someone according to time zones. Derick’s kids gift him with a Star Wars crocheting kit. Chuck think that Watch Me Code with rebound after the holidays are over. Derick mention that every time there is a drop in something business, they always say “It that time of the year.” 21:30 John mentions to focus on the goal, rather than the results. Josh says Derick’s has been growing in a stair step fashion. 24:00 John speaks about thinking about how their individual businesses are helping people, and that is a bigger reason for running a business. Derick talks about the projects that excite him and feedback that make it worth doing. Derick talks about new sponsor signing on for Q1 on the EntreProgrammers podcast. 29:15 John talk about his experience with the Tony Robbin’s event Date With Destiny. John talks about his exceptions of the event and people in ran into. 33:00 John talks about discovering the Art of Achievement as the next step for his career. John talks about gaining insight on values. John talks about the being able to feel a change 42:00 John feels the impact of the Tony Robbin’s event and realize another understanding of success. John recommends that Tony Robbin’s events are worth the money. John recommend watching the TED talk of Tony Robbins to get a better idea of what the event is about. 48:00 John shares more on the event, activities, exercises, and action items. 53:00 Chuck mentions his 36th birthday just pass, and taking care of his father needs. Chuck realizes caring for his family is top priority. Chuck realizes that he has to take care of himself more, and watch out for his future health. 59:00 Derick says that caring for his family is the reason he needs his business to work. Derick talks about when he realized his moment of relief when he shut down SignalLeaf. 1:06:00 John talks about “coincidences” and similar patterns each member is having within the EntreProgrammers. 1:08:00 Chuck ask for feedback on the Text To Join project. Chuck shares in some challenges with funds, and making ends things come together. 1:17:00 Chuck shares his thoughts on paying himself a salary and having an emergency fund. Chuck says he wants the adventure in choosing what he wants to do, without the stress. Chuck mentions “The Eventual Millionaire” podcast and the action items he is implementing. 1:27:00 Derick mentions that one has to adjust to the level of uncertainty no matter what time management system you are using. John talk about rewriting the future of your plan. 1:31:00 Chuck says his rule about breaks is to walk away from his computer, and flirting with his wife, or play games on his phone. Derick is still on his winter crocheting run. 1:33:00 Josh brings up some new features of Drip maybe offering. The EntreProgrammers take turns apologizing to Rob for talking about these feature early. Josh endlessly talks about the exciting Drip features. Nerd. 1:40:00 Josh talks about a possible customer who is in the Home Building and Real Estate niche. Josh talks about bumping up is fees. Josh talks about his coaching strategies for a student and her emails. Josh gives some feedback on a coaching call that his student has won. 1:50:00 Josh will be promoting Sumome on his list. Derick mention he lost two subscribers as he was on the call. Thoughts the Week! Chuck - If you want something acted on it! Josh - Most people under estimate what they can do in a day… John - “Achieve without fulfillment, is the ultimate failure” Derick - Buy high quality yarn… Take a step back and relax…
ProBlogger Podcast: Blog Tips to Help You Make Money Blogging
Note: you can listen to this episode above or load it up in iTunes. How to Get Readers Excited to Join and Stay on Your Email List Today's episode is part 4 of the new 'Today, Not Someday' podcast series. The focus is actioning your 'someday' list, the things you've always wanted to do to improve your blog but have struggled to make happen. For details about how the series works, check out episode one here. Part 2 was about why you should sell a product on your blog (and how to dot it). Part 3 was about how to get people to sign up onto your email list. The focus of today's episode is about how to create the most effective 'opt-in', or 'lead magnet' for your blog, or if you already have one, how to make it even more powerful. An opt-in is a free special offer that you can give to people who join your email list. Having an opt-in is one of the most significant things you can to do to increase your subscriber numbers and grow your business. In This Episode You can listen to today's episode above or in iTunes or Stitcher (where we'd also LOVE to get your reviews on those platforms if you have a moment). In today's episode: Why having an opt-in or lead magnet for your email list is so powerful How to create an opt-in for your email list What format your opt-in should use More than 20 ideas of what you can offer as your opt-in gift How to decide what your opt-in gift should be about How I created an opt-in for my Digital Photography School blog this year Why you should update your opt-in Why you should have more than one opt-in How you can give people something that will still make them want to stay on your list, even after they have their gift What your opt-in should look like Tools you can use to help you deliver and promote your opt-in Where you should mention your opt-in Further Reading and Resources for How to Get Readers Excited to Join and Stay on Your Email List Tools you can use to deliver and promote your opt-in These tools are great and I use them for my blogs: SumoMe is the tool I use on dPS to make our new Opt-in Offer. They are offering a special offer for ProBlogger readers, a free month of ‘Welcome Mat Pro', which is pretty amazing! Access the special offer here. LeadPages is another tool you can use to make your Optin Offers by creating great landing pages for your offer. Here's a post where we make our latest opt-in offer for a Photographing the Holidays Guide over at Digital Photography School. Meet my new friend, Edgar I’d like to welcome a new sponsor to the ProBlogger podcast for the duration of this 10 part series, my friend ‘Edgar'. Edgar is a tool I’ve been using since January of this year that does exactly what this series is about. It enables you to make the work you do on social media keep paying off for the long term. You put a little work into Edgar today by adding social media updates highlighting the great content in your blog’s archives and Edgar goes to work to share them to your followers not just once but by queuing your updates to keep delivering to into the future. The team at Edgar have put together a special deal for ProBlogger readers which gives you a free one month trial. Sign up for it at meetedgar.com/problogger. Other episodes in the Today, Not Someday Series: Part 1: Introducing New 'Today, Not Someday' Series Part 2: Why You Should Create a Product to Sell On Your Blog (and Tips on How to Do It Part 3: How to Increase the Subscriber Numbers to Your Email List Full Transcript Expand to view full transcript Compress to smaller transcript view Hi there! This is Darren Rowse from ProBlogger. Welcome to episode 69 of the ProBlogger podcast where today we’re talking about something that you’ve probably been putting off doing that you really should do today that has potential to bring a lot of life to your blog.
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Today's question comes from Ted, who asks about images in blog posts. How should he name his images? Ted's website is http://www.beersinsac.com/. The tool I recommend is Sumo Me (smartpassiveincome.com/sumome). Do you have a question about the nitty-gritty of blogging? Record it at http://www.askpat.com/. Thanks to today's sponsor, AWeber. Your email list is your most valuable asset—get started today. Go to http://www.aweber.com/askpat.
EntreProgrammers Episode 77 “Wash My Door Knob” 3:05 The EntreProgrammers discuss the how the world’s violence has diminished since the dark ages. 8:45 Chuck talks about his merchant account issues during the week. Chuck is now working on making a switch with these accounts. The EntreProgrammers talk about the beauty of Stripe accounts. 18:00 John talks about how some vendors do not take credit cards in Europe. 20:00 Josh talks about leadpages.net, that renewed his account without warning. At they do not give refunds. Derick is shutting down his account with LeadPages because of their poor customers service. 28:00 Josh talks about his aunt who works at a hospital. She oversees the ignorant staff who treat patience horribly and are unaware that the patiences could easy Tweet their bad experience. The hospital administration retaliates by attempting to turn off the internet on the floor of the patience. 29:30 John talks about how companies need to think about their customer service, and research the people they service before they decide to follow through with bad service. Because, tweeting about bad service is imminent, and can ruin your leverage. 34:55 Chuck talks about his Podcast Movement experience. Chuck did a whole lot of eating and networking in Fort Worth TX. Derick talks about his dinner experience with Chuck. 41:00 Chuck is working up setting up some training courses. Possibly a beta course then sell for regular price. This is Chuck plan to raise at least 10 thousand bucks. John suggest sell the material before you create it. Take a look at railsclips.com, Chuck updated his site with all the suggestion from the EntreProgrammers. 54:30 Derick ask Josh about some of the SumoMe features. Chuck ask is SumoMe Works with Drip. 57:47 Chuck has tickets available for Angular Remote Comf. 1:02:35 John talks about a course with and interesting upgrade approach by Amy Hoy 1:05:20 Derick figures out his SumoMe issue. 1:05:45 John publish a guess post on Simple Programmer. The EntreProgrammers talks about how to embed code from Gist. John mentions he should have a least 5 post per week on Simple Programmer. John talks about his new Get Up and Code panel podcast discussion plans. Chuck gives pointers about the process. 1:14:00 Chuck talks about the guidelines for his panel podcasts. John ask if he could use Chuck’s guidelines. Derick talks about a fan who run Suggest a Guess. John gives run down of his plan to free himself from have to watch some of his project. 1:24:00 John talks about start a new project. Josh suggest moving a forum to Facebook. 1:30:30 Josh mentions how he uses Copy Chief. This is his suggestion to John. This is John next project for recurring revenue. 1:40:00 Derick talks about Lead Page getting backing to him about his recent Tweet. Derick mentions the Sumo Me integration with Drip. John gives a lot of hype to Thrive. Derick mentions the monthly subscription SumoMe is offering of more advance features. 1:52:00 Josh has 21,000 signups for his giveaway contest. Josh is really not sure how he was able to get a huge number of signups. Josh shares information about his email strategy for his contest. 2:05:00 Josh talks about some of his workflow issues with Edgar. Derick thinks John is no using Edgar to his advantage using the RSS feed instead of a blog. John may be have some traction issuse with the way he is using Edgar. 2:14:00 John explains where his traffic is coming from for the podcast. But still puzzled about how he is getting so many subscribers. Derick is shock that John has as many subscribers as he does, with how his setup is working. Thoughts of the Day John - Think about where you were. Derick - Re-Focus… Josh - Take the time to research, or your homework Chuck - Life is like riding a bike, in order to keep your balance, is to keep going forward Resources mention in this episode Stripe https://stripe.com/us/pricing Sumo Me http://sumome.com Copy Chief http://copychief.com”
EntreProgrammers Episode 75 3:05 We’re Live! John is coming to us from Belgium. Chuck sporting a pretty cool Mic Flag. 6:30 Josh shares that he is having a little bit of a tough time with his client. Josh shares his challenges with his marketing strategies, cost of clicks and conversion rate issues. “Eat’n Crow” Josh is going to scratch his July invoice and pretend in never happened. Also, Josh is going to try to take control of the SumoMe stuff for his client. John and the team tell Josh can’t not be responsible failed marketing attempts of his clients business if things are not going well. 20:00 Derick gives examples of his own marketing efforts that are not guaranteed. So Josh should not scratch his invoice for the month. The EntreProgrammers tell Josh there is not way for him to know the market ahead of time, so the risk is in the hands of his employer. 27:50 Josh may drop this current client, but still want a referral for this client. Derick suggests to do the minimum and exist this job with this client. Chuck says to reevaluate his situation and maybe reorganize. 35:00 Josh relayed information that AdWords was not going to work after sometime. But, Josh continued with this project, until he knew it was not going to work. John tells Josh to ask himself if he is willing to invest in this project, if so it is worth working on the project. Josh is looking into another client who is not willing to pay Josh’s fees. 45:00 Josh is talking about testimonials he has received from big names, and wondering if he should use those testimonials for future business. Josh share more about a new client, who is not delivering needed material to get the project rolling. 52:00 John and Josh agree that this is a great learning experience. The Josh will have a better idea on the kinds of projects he could take on. Josh mentions he may want to find someone who experienced what he is going through to get some coaching. 57:50 John suggests that Josh should picking one or the other jobs, as far as doing copywriting. 1:04:00 Josh maybe thinking about leaving or doing copywriting along with starting another entrepreneurial project. Josh wants to build authority in his industry and wants to fill his time with things he can do until things pickup. 1:13:45 Josh is talking about writing copy for an amazon seller for 500 dollars, 3 paragraphs. Even in all the tough circumstances, Josh is optimistic and has the right attitude. 1:16:00 Chuck shares a visual of “Essentialism.” 1:17:50 EntreProgrammers Retreat! We’re dead serious now! We will take your money! Sign-up by the end of August Only 10 Slots To join the EntreProgrammers in Puerto Vallarta, Mexico Sign up and save your spot at: entrepreprogrammers.com/retreat2015 The EntreProgrammers share their plans for the retreat. 1:25:30 John sold the crap out of his sale! Without trying… 1:28:30 Josh talks about the new tracking links in Drip. Chuck ask a question about Drip features. The EntreProgrammers discuss that features of Drip. 1:34:00 John asks how things are going with the Libsyn features. Derick talks about how some people want to buy SignalLeaf. But he says it is not willing to sell, because he thinks it is junk. 1:40:00 Derick is still trying to figure out how to sell his RabbitMQ package. Derick shares some stats and marketing information on RabbitMQ ads. Derick is running out of avenues to advertise the RabbitMQ package. 1:50:00 Derick is think about using AdWords for RabbitMQ marketing. Josh gives some feedback about the conversion rates, click rates, etc. 1:58:00 John asks if anyone know someone who is making money off of AdWords selling a digital product? 2:01:00 Chuck confirms that signup for Rails is hard to find. Chuck explains the madness of the signup issues of Rails Clips. But, he is getting great feedback about the videos. Chuck is talking to some sponsorship prospects. Chuck share in little bit about the Web Security podcast. Chuck is working on the recommendations the team gave him. Meet with Chuck, 6pm at Coopers BBQ, Fort Worth TX
I run across helpful tools every now and then and in this week's episode I share with you my favorite tools that I use in marketing. The tools that I mention in this episode help you to either market more efficiently, engage better or make your life easier. I'm constantly amazed at the really high quality free tools that get put out there that you can use whenever you want, you just need to know what tools are out there! Veterinary Marketing Tools That I talk about in this week's episode: Tool number 1: Follow.net Follow allows you to see a high-level overview about any site, across a variety of sources. Data that you can view quickly includes: Traffic Estimates, Search Engine Optimization, Search Engine Marketing, Display Advertising, Affiliate Marketing, Contextual Advertising, Twitter Mentions, Web Mentions, Blog Posts, Whois, Reverse IPs. This tool lets you do a bunch of research really quickly and lets you keep tabs on any competitors, especially in paid advertising. Tool number 2: Snip.ly Snip.ly is a URL link shortener that when clicked offers a customized call-to-action snippet at the bottom. What it lets you do is curate content really quickly. Curation is when you find something that would be beneficial to your audience that is from a source that isn't your own. By adding a call to action to this content you can potentially convert clients. Tool number 3 Overvideo App Video is getting increasingly more important because your clients love consuming video. Overvideo is an iPhone app you can use to create visual calls to action when you post video to Twitter, Facebook, Instagram and YouTube. It is very simple to use on your mobile device Tool number 4: Semrush.com This is a great resource that tells you competition levels for keywords, as well as search volumes of keywords, who is ranking for what. I especially like this tool when I'm checking out competition especially for Tool number 5: Lower Third for Hangouts on Air Branding If you ever do hangouts you'll want to check out this tool called Lower Third. Lower Third lets you easily add a graphic banner or overlay anywhere on the screen of your hangout so that you can brand it. It makes it look a lot more professional. I think hangouts are great for educating clients live, plus it drives clients to your Youtube and Google Plus page. Tool number 6: SumoMe.com Sumome.com is a suite of 10 tools created by Noah Kagan and Appsumo.com that help you to convert more of your traffic into opt ins. They have tools that range from opt- in pop ups to heat maps and a bunch of really amazing products. Tool number 7: Portent Idea Generator for Writer's Block If you ever have trouble coming up with ideas to write about this is a great tool. Oh by the way be sure to get my 31 Veterinary Blog Post Ideas (that's free too) Tool number 8: Swayy.co This logs in to your social accounts and sees and suggests things that would be beneficial to post bast on your community. IT is super cool For example it gave me an article that I could post about which was the dog eating festival. This tool combined with Snip.ly is a really great content curation strategy. Tool number 9: Google Analytics This is the staple for measuring marketing at your veterinary practice. If you aren't on Google Analytics please get this on your site. Even if you have an analytics suite through your web developer you need to be tracking what is happening!!! Tool number 10: Mail Chimp I choose this one just because it is free up to 2,000 contacts Tool number 11: Canva for Social Media Image Design Canva is basically like a really easy to use version of photoshop for creating images. If you want to easily create native image sizes for content then this is a great tool! Tool number 12: EMV Headline Analyzer for Headlines Ever wonder if you're writing a good headline? Headlines are so important for your open rates and really help with engagement as well, and this gives you an emotional marketing value, check it out here: http://www.aminstitute.com/headline/ Tool number 13: Quicksprout.com For SEO Analysis If you go here and put your website in, it will give you a SEO overview on things you need to work on and things you are doing well. It is pretty cool because it gives you a really broad overview, so you can use it to see if you have any large problems. Be warned you will be pitched SEO services! Bonus Tool: Google's Mobile Website Tester Is your site mobile friendly? Make sure you aren't being penalized! https://www.google.com/webmasters/tools/mobile-friendly/
Noah Kagan was #30 at Facebook, #4 at Mint.com, and is the Chief Sumo (founder) at SumoMe, which offers free tools to help grow website traffic. To keep things extra spicy, he's become a taco connoisseur and created 4 separate products that have generated more than 7 figures. This podcast conversation is about all of the tools and tricks he uses to do it all. Noah was my co-teacher in the "Starting a Business" episode of The Tim Ferriss Experiment, which is now the #1 TV season across all of iTunes. In the episode, we help a novice entrepreneur named Cindy to develop and launch her business in a single week. See all the details here, and be sure to watch the bonus hour of behind-the-scenes footage. But back to the current podcast... Noah and I cover a ton, including his favorite tools, apps, books, routines, and more. It ranges from apps for preventing distractions, to how he blocks out time every Tuesday for learning, to how he gained 40 pounds of (mostly) muscle in the last six months or so. Full show notes and links from this episode can be found at fourhourworkweek.com/podcast If you loved the resource-rich business interviews with Ramit Sethi and Tracy DiNunzio, you'll love this one. This podcast is brought to you by Athletic Greens (AG), my all-in-one nutritional insurance policy. It's a whole food-derived greens powder that I've used since 2008 or so to cover my bases in a busy world. If I need to skip meals or eat sub-optimal food, AG allows me to worry less. For travel, I take pouches with me to prevent fatigue. For a limited time, you can try AG at 50% off! Click here. It ain't cheap, but I find it totally worth it. This podcast is also brought to you by 99Designs, the world's largest marketplace of graphic designers. Did you know I used 99Designs to rapid prototype the cover for The 4-Hour Body? Here are some of the impressive results. Enjoy!***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferriss
Today I'm telling you how I got a 226% increase in my email conversion rate with one tactic so you can try the same thing to get equally incredible results. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
Noah Kagan joins us this week to talk about SumoMe, their latest tool that offers email marketing, content analytics, and heatmaps. SumoMe started out as a tool used internally at AppSumo to track their analytics, and last year they opened it up as a free platform for everyone to use. Unfortunately my computer crashed during the interview (amateur mistake), so ... The post #144: Three Critical Tools To Grow Your Business With Noah Kagan appeared first on Build My Online Store.
Many people don't need an introduction to Noah Kagan, but he is the founder of SumoMe.com and AppSumo.com. He was also Facebook employee #30 and Mint employee #4. Those didn't work out as well as striking out on his own. He took his own advice and made things happen for himself. SumoMe is a software company that helps website owners optimize their websites and businesses. In fact, if you look to the left, you will see a SumoMe tool "Share." It is amazing. All SumoMe tools are amazing. Also, go to AppSumo and sign up for the email list. I just got some sweet deals on great tools for business owners and Web aficionados. Anyway, Noah writes great stuff, and you will love this podcast. He also likes Tacos... Who doesn't like Tacos? --SamT
Here are the resources Kori mentioned: www.sumome.com - Easily gather emails to build your list, create dynamic shqre buttons, use a heat map and page analyzer, and more. A bunch of free tools! www.booklaunch.io - Book landing pages - Be sure to get the code from the Back Porch Writer website, so you can try the premium features. The basics are free. www.lacbook.com - Marketing template for writers - Free tool Finelines.org - Summer Writing Camp If you know about author fairs in your area, please share them with us via info(at)backporchwriter.com
Data, data, data. I've never really been a numbers person but when it comes to building a successful business it all boils down to the numbers. That is very true when it comes to measuring your success with Pinterest or other social media platforms. Sure, it's fun to pin beautiful images and discover great content but if your efforts aren't helping you achieve your goals, then why bother? Let's take a look at what one business did to get over 1.5 million website visitors with Pinterest. In this episode I chat with Stephanie Hicks Butler of Hawk Media Group about the specific approach she uses for the DIY Ready Pinterest account that has led to huge website traffic. This week's Pinterest tip is a new tool that I have begun to use called SumoMe. In a short time I've noted increased social shares across multiple platforms. I also have a big announcement! I just launched a Pinterest for Business video course with Lynda.com! If you're looking to get things really going with you business on Pinterest be sure to check it out. Plus, here's a free 10 day trial to Lynda http://www.lynda.com/trial/CynthiaSanchez
I had a client that told me about this plugin (but it also works without Wordpress). It's called Sumome (www.sumome.com) This tool allows you to have the following: Heat Maps Analytics that show how far people are scrolling down Multiple tools to provide ways to sign up for your e-mail list A tool that shows link to share your information. here is a demo of the share feature
Welcome to another episode of Growth Bites. Today I’ll talk about how I was able to increase my email conversion rate by over 500% with different tools and tactics. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
LINK TO YOUTUBE VIDEO Episode 17 Plugins: Icegram: http://www.icegram.com/ SumoMe: https://sumome.com/ Monarch: http://www.elegantthemes.com/plugins/monarch/ =================== WP-Tonic is not only a WordPress maintenance and support service, but a twice weekly podcast about WordPress where we talk with some of the most successful people in WordPress development and online marketing.
Welcome to another edition of Growth Bites. Today we’re talking about my favorite WordPress Plugins from Sumo Me to SEO Yoast. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
Todays guest is a man who seems to be born to be an entreprenenur. Pure hustle muscle, flexing at its best is what he is about, mixed in with a huge amount of wanting to enjoy what he does. And it seems to me that he managed to do just that too. From starting in quite humble beginnings selling bed linen at Macey's, he blossomed quickly to selling Popcorn from a stall in a shopping mall, and then working for some of the biggest most famous companies in the world. And with a resume listing Microsoft and Facebook as companies that saw the drive that he had, and the ability to work tirelessly in a chaotic environment, the sky should have been the limit for him but life had other ideas. When he was 24, he was hired as Facebook's 30th employee. He joined the company when it was one year old; it had a few million users and was getting 50,000 new signups per day, and upon being offered employment he was given two salary options : He selected the one he wanted, and the stock options would have made him worth about $185 million today, however that was irrelevant as nine months later he was fired. And although a kick in the teeth financially, this disappointment as we see time and time again on Join Up Dots could have turned out to be the best thing that had happened to him,. He reassessed his dreams, performance and chosen path leading him now to being the Chief Sumo at AppSumo.com, an online provider of digital goods and tools such as the kind of apps, that can teach and educate on a wide range of subjects. Amazingly it was originally created in one weekend using an outsourced team in Pakistan for $60. He hustled and bootstrapped the company, eventually accepting limited outside funding, including a "staggering" $20.47 from his mother, Debra So what made him realise that this was the thing that he should focus on? And what is the different between the man he is today and the one that left Facebook quicker than he probably expected? And how come he didn't let me into the amazing resource he has developed called Sumome.com? Well let's find out as we bring onto the show to start joining up dots, the one and only Mr Noah Kagan Dream Jobs, Online Courses, Persistence, Personal Trainer, Decision Making, Publicity, Young Entrepreneur, Freedom, Addicted, Shawn Stevenson, American Hustle, Make Money Online, Motivational Quotes, Expedition, Challenges, Steve Jobs, How To Start A Business, The Secret, Rich, Online Marketing, Time Management, Blogger, Videos, Recruiting, Authentic, Travel Blogs, Ultra Running, American Football, How To Make Money, Online Business, Company Culture, Law Of Attraction, Planet Money, Jobs, Video Marketing, Linkedin, Success Principles, Digital Marketing, Action Taking, Starting A Business, Successful Entrepreneurs, Personal Branding, Amazon, Lead Generation, Career Change, Life Planner, Comfort zone, Simplicity, Break The Rules, Book Launches, Personal Finance, Secret To Success, Business Plan, Health And Fitness, Tech Startup, Self Publishing, Entrepreneurs, Love, Career Path, Educational, Creativity, Selling, motivation, motivational, inspiration, confidence, success, freedom