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3 episodes with b2c b2b
3 episodes with b2c b2b
2 episodes with b2c b2b
2 episodes with b2c b2b
2 episodes with b2c b2b
2 episodes with b2c b2b
13 episodes with b2c b2b
3 episodes with b2c b2b
3 episodes with b2c b2b
Le bon partenaire tech peut faire toute la différence pour votre produit. AppUnite s'intègre à votre équipe pour développer des applis solides, prêtes à passer à l'échelle. Plus d'infos : https://bit.ly/3FBanHZSandrine, Head of PMM chez Welcome to the Jungle nous explique les spécificités de faire du Product Marketing en marketplace où il y a, à la fois une branche B2B (recruteurs) et B2C (candidats) à gérer.Découvrez :
In this episode of "Women in B2B Marketing," host Jane Serra speaks with Rissy La Touche, a seasoned marketer, advisor, speaker, and founder of Dimple Studio. Rissy shares her journey from B2C/B2B marketing to business owner, discussing the challenges and rewards of entrepreneurship. The episode delves into the importance of clear communication, self-promotion, and public speaking in B2B marketing. Rissy emphasizes the value of understanding customer insights and tailoring value messaging. She also shares her experiences managing multiple marketing channels and offers advice to young marketers on trusting their instincts. Rissy and Jane discuss:How Rissy moved from NYC to Amsterdam and launched her consultancy, Dimple StudioThe mindset shift from freelancer to business ownerLearning to promote yourself without feeling cringeLeveraging buyer ego in B2B messaging while keeping your own in checkWhat it really means to not gatekeep in marketingWhy most B2B messaging misses the markHow to build value messaging that drives sales enablementThe story of a value prop that unlocked new revenueGetting speaking gigs and lessons from her first keynoteWhy helping your buyer look good is the ultimate marketing strategyKey Links:Guest: Rissy La Touche: https://www.linkedin.com/in/rissylatouche/Host: Jane Serra: https://www.linkedin.com/in/janeserra/ --Like WIB2BM? Show us some love with a rating or review today!
Si vous ne pigez toujours pas ce que veut dire RSE, no stress, après cet épisode, vous allez être calés, grâce à Arnaud Delubac, Cédrine et moi.Mais Arnaud, c'est qui ce mec ?C'est le fondateur de Greenly qui ne se contente pas de parler de la RSE, mais qui l'a transformée en un vrai moteur de business. (Ah et au passage, il est dans 30 Under 30 Forbes...)
Martín es Profesional de marketing con más de 12 años de experiencia en estrategias de marca y comunicación. Apasionado por las nuevas tecnologías con amplia visión e2e de los negocios B2C / B2B tanto en startups, PyMEs como grandes empresas. Tras haber pasado por la paytech Tapi, actualmente te encuentras construyendo el área de marketing de BNKA fintech global, enfocada en brindar soluciones financieras a migrantes latinos que viven en Europa. Durante la entrevista hablamos sobre BNKA, fintech que brinda soluciones financieras a migrantes latinos que viven en Europa Martín Moro → Linkedin https://www.linkedin.com/in/martinmoro/ → Website https://bnka.com/es/ → Linkedin: https://www.linkedin.com/company/bnka... Territorio Bitcoin → Website: https://www.territoriobitcoin.com/ → X https://x.com/territoriobtc → Linkedin: https://www.linkedin.com/company/terr... Visítanos también en → https://web3news.eu/ → https://onx.ee/ → https://blockchainmalaga.es/
Our guest this week is Tony Bombacino of Chesterton, IN, co-founder of Real Food Blends and father of two, including one with multiple disabilities. Tony and his wife, Julie, have been married for 18 years and are the proud parents of two children: daughter Luca (15) and son AJ (13) who has multiple disabilities. Tony and Julie founded Real Food Blends in response to seeking wholesome foods suitable for AJ, who is tube fed. Real Food Blends was acquired by Nutricia, part of Danone S.A.. Subsequent to the sale Tony & Julie founded CINO United, LLC, working with and guiding B2C/B2B companies through all stages of growth. Areas of expertise and work include: creating and/or evolving digital (and overall) marketing, brand, sales, product, business development, partnership, transportation/warehousing and capital raising strategies to help turn vision into reality.Tony's story is a series of overcoming some of life's greatest challenges, including losing his mom when he was a teenager, the death of his older brother Scott at 40 and during the past 13 years, parenting a son with severe disabilities, who is unable to talk or walk. Along the fatherhood journey, Tony also found time and some value in sharing his thoughts and experiences through a blog reflecting on various issues related to being a father of a child with disability. We also learn about a number of organizations that have played in instrumental role for the Bombacinos, including: A Rosie Place For Children and Jacob's Ladder. Tony is also a member of the new Chicago SFN Mastermind Group, a group of like-minded dads that meet virtually on a weekly basis to: share weekly wins and heartfelt experiences as well as read & reflect on six books a year and meet with the authors. It's an inspiring story about: faith, a father's love for his family, overcoming adversity and commitment to service, all on this episode of the SFN Dad to Dad Podcast.Show Links - Phone – (708) 359-1626Email - tonybombacino@gmail.comLinkedIn - https://www.linkedin.com/in/tonybombacino/details/experience/A Rosie Place For Children - https://arosieplace.org/Jacob's Ladder - https://www.jacobskids.org/ Tony's Blog posts connected with Special Needs Dads - https://www.realfoodblends.com/special-needs-dad-the-role-that-everything-and-nothing-prepared-me-for/ https://www.realfoodblends.com/special-needs-dad-strong-2/ https://www.realfoodblends.com/best-fathers-day-gift-special-needs-dad-can-give/ https://www.realfoodblends.com/keep-going-special-needs-dad/ https://www.realfoodblends.com/bouncing-back/ https://www.realfoodblends.com/happy-almost-10th-anniversary-to-me/Special Fathers Network - SFN is a dad to dad mentoring program for fathers raising children with special needs. Many of the 800+ SFN Mentor Fathers, who are raising kids with special needs, have said: "I wish there was something like this when we first received our child's diagnosis. I felt so isolated. There was no one within my family, at work, at church or within my friend group who understood or could relate to what I was going through."SFN Mentor Fathers share their experiences with younger dads closer to the beginning of their journey raising a child with the same or similar special needs. The SFN Mentor Fathers do NOT offer legal or medical advice, that is what lawyers and doctors do. They simply share their experiences and how they have made the most of challenging situations.Check out the 21CD YouTube Channel with dozens of videos on topics relevant to dads raising children with special needs - https://www.youtube.com/channel/UCzDFCvQimWNEb158ll6Q4cA/videosPlease support the SFN. Click here to donate: https://21stcenturydads.org/donate/Special Fathers Network: https://21stcenturydads.org/
Top Global Retail Technology Expert & friend of the #pod Carl Boutet discusses his role as the in-house retail technology expert at the Montreal SAIL show, highlighting his involvement in marshalling the experts in the food and innovation industry together to share wisdom and insights across the sector here in Canada and around the world.Carl emphasized the importance of food in retail, noting that successful retailers like Walmart and Costco have integrated food offerings as part of their successful business growth model.Carl also mentioned the challenges of innovation and details McGill's innovation lab, which focuses on frictionless commerce and healthy consumption, as well as its interdisciplinary research. Boutet also touched on the overhyped and underhyped aspects of smart carts and AI in retail and the need for more iterations in format innovation.About CarlBusiness strategist and executive advisor, McGillCarl is a Montreal-based business strategist, digital marketer and executive advisor with over 25 years of hands-on operational, marketing and retail executive experience. He has worked across a full array of business environments from the very large, such as 10 years with Costco Wholesale to working as commercial applications lead for a global B2B security technology company. In both, managing product portfolios and emerging go-to-market strategies.As the founder of StudioRx, he advises executives, B2C/B2B solution providers and all types of ecosystem partners on how to tailor their solutions according to customers' evolving needs and build effective commercial strategies to meet them.He holds an MBA from Queen's University as well as professional certificates from Stanford, Harvard and MIT.He advises several technology startups, industry associations and innovation labs.He is the principal advisor for the McGill University Retail Innovation Lab in Montreal, Canada. He is also, course instructor at McGill Masters in Retail Innovation (emerging technologies and new business models) and adjunct digital marketing faculty at Asian Institute of Technology MBA School of Management.Carl is recognized by Rethink Retail among the world's most influential thought leaders and has keynoted, chaired and/or moderated the largest retail conferences around the world. He remains a regular media contributor with global news networks.In 2021 he published his first book; The Great Acceleration – on how the Covid-19 pandemic rapidly propelled digital transformations and the business strategies to address the challenges that followed. The Food Professor #podcast is presented by Caddle. About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph's Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre's Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.
Dans cet épisode des Interviews Scale2ell, je vais à la rencontre d'Alexis de Galembert, fondateur et dirigeant de La Fabrique Cookies. Depuis la création de sa première boutique en 2012, Alexis a transformé une petite entreprise en une marque dynamique, réalisant un chiffre d'affaires de plus de 11 millions d'euros en 2024.Points forts de l'épisode :
Dáva v čase Shoptet-u či Shopify ešte vývoj e-shopov na mieru? Aké to dáva klientovi výhody a možnosti? Ako správne pripraviť celý projekt od A po Z, aby boli všetky strany spokojné? Kedy dáva zmysel vyvíjať mobilnú aplikáciu a ktoré natívne funkciu smartfónu dáva zmysel využiť? Odpoveď na tieto a ďalšie otázky nášmu Michalovi poskytol Ivan Potančok, CEO spoločnosti Vibration, ktorá sa zameriava na vývoj webových a mobilných aplikácii na mieru a ktorá zrealizovala za 12 rokov už viac ako 1 000 projektov. V rozhovore sa dozviete: 00:35 Žijeme v čase, kedy sa dá "na pár klikov" vyklikať e-shop na Shoptet-e, Upgates či Shopify. Kedy dáva zmysel uvažovať o e-shope na mieru, prípadne s akými zadaniami za Ivanom chodia klienti? 05:40 Ako veľmi sa zmenila filozofia a proces vývoja custom riešení za 12+ rokov, od kedy je Ivan v tomto biznise? 14:12 Pri custom vývoji je extrémne dôležitá prípravná fáza projektu. Ako k nej pristupujú vo Vibration, čo všetko s klientmi riešia a čo by malo byť výstupom prípravnej fázy? 20:12 Aké podmienky (personálne či z hľadiska know-how / skillsetu) by mali byť splnené na strane klienta, aby bol projekt a spolupráca úspešná? Čo v prípade, že klient nemá u seba technického človeka? 22:47 Keď sa pozrieme na samotný proces vývoja, ktoré tam Ivan vníma hlavné fázy a akú časovú a finančnú náročnosť predstavujú? 24:25 V čom Ivan vidí hlavný rozdiel B2B riešení oproti "klasickým" B2C e-shopom? Ktoré zaujímavé B2B funkcie by vypichol z ich produkcie? 27:02 Na ktoré referencie je Ivan najviac hrdý a ktoré zaujímavé funkcie či biznis modely by vyzdvihol? 32:50 V dnešnej dobe hyperkonkurencie to majú najmä klasickí reselleri extrémne ťažké. Vibration majú viacerých klientov, ktorí majú možnosti customizácie či personalizácie produktov. Vidí v tom Ivan cestu, ako získať strategickú konkurenčnú výhodu na trhu? 36:28 Celkovo čo Ivan vníma dnes ako kľúčové vlastnosti e-commerce biznisu, ktoré rozhodujú o tom, či e-shop bude ziskový a dostane sa na miliónové obraty? 39:04 Vyvíjajú custom e-commerce platformu Sellio. V čom Ivan vidí jej hlavné výhody zo strategického/biznisového pohľadu oproti krabicovým riešeniam? 42:40 Venujú sa tiež vývoju mobilných aplikácií. Kedy podľa Ivana tento marketingový/predajný kanál dáva pri e-shopoch zmysel a ktoré natívne funkcie mobilných zariadení dáva zmysel v nich použiť? 50:11 Ako sa Ivan osobne vzdeláva, prípadne aké dobré podcasty/knihy/blogy odporúča sledovať z hľadiska vývoja digitálnych produktov? Viac o vývoji custom webových a mobilných aplikácií sa dozviete aj na : https://vibration.sk/ Tip 1: Dajte nám follow a budete o nových videách informovaní ihneď po zverejnení. Tip 2: Naše rozhovory môžete počúvať aj s parádnym videom z Forbes Business Lounge na našom Youtube kanáli: https://www.youtube.com/pricemaniaacademy. Tip 3: Ďalšie videorozhovory a články nájdete aj na blogu Pricemania Academy: https://www.pricemaniaacademy.sk/blog. Tip 4: Pri výbere kvalitných dodávateľov odporúčame sledovať aj náš projekt https://www.ecommerce-katalog.sk.
הירשמו לעדכונים על סדרת המאסטרקלאס לגיוס (ועוד טיפים וכלים ליזמים) - בבלוג הרשמי של תוכנית Fusion: https://blog.fusion-vc.com/ בפרק זה אירחנו את אור בידרמן, מייסד-שותף ומנכ״ל Novacy. קישור למצגת הפרק: https://drive.google.com/file/d/1pES8jRckPcBO5s-dEixox0ZWRCnmUr4M/view?usp=sharing אור בידרמן מגיע עם 11 שנות ניסיון כמנהל מכירות בחברות B2C ו-B2B, ומביא מומחיות בהנעת צמיחה עסקית ויצירת שותפויות אסטרטגיות.בשנתיים האחרונות ממנכ״ל אור את חברת Novacy, המנתחת שמע, טקסט, ווידאו בשיחות מכירה על מנת להציג תובנות משמעותיות לשיפור הליכי מכירה, אימון והכשרת אנשי מכירות בארגוני B2B גלובליים.החברה מוכרת בעיקר בזכות ניתוח שפת הגוף והבעות הפנים של כל משתתפי השיחה, ובכך מציגה גם את מה שלא נאמר במילים, אך עלול להשפיע על סיכויי סגירת העסקה. (*) ללינקדאין שלי: https://www.linkedin.com/in/guykatsovich/ (*) לאינסטגרם שלי: https://www.instagram.com/guykatsovich/ (*) עקבו אחרינו ב"עוד פודקאסט לסטארטאפים" וקבלו פרק מדי שבוע: ספוטיפיי:https://open.spotify.com/show/0dTqS27ynvNmMnA5x4ObKQ אפל פודקאסט:https://podcasts.apple.com/podcast/id1252035397 גוגל פודקאסט:https://bit.ly/3rTldwq עוד פודקאסט - האתר שלנו:https://omny.fm/shows/odpodcast ה-RSS פיד שלנו:https://www.omnycontent.com/.../f059ccb3-e0c5.../podcast.rssSee omnystudio.com/listener for privacy information.
Iedereen doet hetzelfde, bang om fouten te maken, angst voor reacties, te perfect willen zijn... en...zo blijf je GRIJS online. Deze aflevering is specifiek voor ondernemers die niet langer meer grijs willen blijven en super aantrekkelijk willen zijn voor hun juiste publiek! Luister je mee? Meer weten over mijn Business Creator programma voor ondernemers (B2C - B2B)? http://matuvuagency.be/businesscreator/ Meld je aan en zo kunnen we kijken of dit programma een match is met je doelen in 2024!
Matthew Saline is an experienced advisor, consultant, operator, and coach specializing in small to mid-size businesses. For more than 25 years, he has successfully owned and guided companies from concept to funding, launch, profitability, and sustainment. Through his starting and building companies, Matthew is an expert in business strategy, value creation, culture development, mission/purpose positioning, marketing and sales. Currently, he is the owner of The Alternative Board - Philadelphia West (“TAB”). TAB facilitates peer advisory boards bringing Business Owners/CEOs/Partners/General Managers together on a monthly basis to help each other address the challenges and opportunities they face in running and growing their businesses. TAB Board members also benefit from an additional hour of private coaching each month, TAB's proprietary set of strategic business tools and TAB's global member network spanning 26 countries. It all combines to help members be more strategic and better stewards of their businesses. In addition to TAB, Matthew's consulting company Big Door Open, advises B2B and B2C companies on positioning, commercialization and monetization efforts, and marketability. Through Big Door Open, Matt enables B2C/B2B companies to go to market confidently and quickly achieve a triple-green bottom line – benefitting people, profitability, and the planet. His passion for business innovation and service to others extends to his community involvement. Matthew mentors local early-stage businesses on how to accelerate their path towards success, providing advice on business operations, strategic marketing, revenue growth, and pitfall-avoidance strategies. Matthew has been a Guest Lecturer at Drexel University's Charles D. Close School of Entrepreneurship. He currently serves as an Advisor for Drexel University's Food Labs. He is also a member of the Bar Associations of the Commonwealth of Pennsylvania and State of New Jersey. Key Moments [00:00:57] Entrepreneur advises companies, focuses on Philadelphia west. [00:04:41] Smaller store, owner and partner started business. [00:07:37] Alternative board offers strategic tools for small businesses. [00:10:12] Rewards from being an entrepreneur are satisfying. [00:14:43] Sales expert with small business experience. Find Matt Online https://www.tabphillywest.com https://wwwbigdooropen.com https://www.linkedin.com/in/matthewsaline/ If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Steigende Budgets, AdBlocker und ständig neue Algorithmen-Updates in den Suchmaschinen: das sind nur einige Herausforderungen im Search Enginge Advertising (SEA). Wie genau man als Marketer mit diesen Herausforderungen vor allem im B2B umgeht, besprechen Lara Marie Massmann, Senior Consultant & Head of New Business der AdStrive GmbH, und Host Janina Jechorek. Lara gibt Tipps zur Keywordrecherche im SEA und erklärt, wie SEA bei der Leadqualifizierung helfen kann. Themen: [01:53] Was verbirgt sich hinter SEA? [03:57] SEA in B2C/B2B [07:13] Brand Awareness [12:00] Budgetkürzung [15:12] Qualifizierte Leads [17:29] Ad Blocker [26:11] Aktuelle SEA-Herausforderungen In der Show erwähnt: / Feedback? Gerne an podcast-dach@hubspot.com Mehr über uns unter: https://www.hubspot.de/podcasts/listen-and-grow
当番組は、森辺一樹がグローバル・マーケティングを分かりやすく解説するPodcast番組です。 ビジネスパーソンを対象に、アジア新興国を中心としたグローバルビジネスに関する様々なナレッジやノウハウを番組ナビゲーターと共にお届けしております。 global_vol1017.mp3
Dans cet épisode estival Guillaume, Emmanuel et Arnaud parcourent les nouvelles du début d'été. Du Java, du Rust, du Go du coté des langages, du Micronaut, du Quarkus pour les frameworks, mais aussi du WebGPU, de l'agilité, du DDD, des sondages, de nombreux outils et surtout de l'intelligence artificielle à toutes les sauces (dans les bases de données, dans les voitures…). Enregistré le 21 juillet 2023 Téléchargement de l'épisode LesCastCodeurs-Episode-298.mp3 News Langages La release candidate de Go 1.21 supporte WASM et WASI nativement https://go.dev/blog/go1.21rc StringBuilder ou contatenation de String https://reneschwietzke.de/java/the-stringbuilder-advise-is-dead-or-isnt-it.html StringBuilder était la recommendation ca cela créait moins d'objects notamment. Mais la JVM a évolué et le compilateur ou JIT remplace cela par du code efficace Quelques petites exceptions le code froid (e.g. startup time) qui est encore interprété peut beneficier de StringBuilder autre cas, la concatenation dans des boucles où le JIT ne pourrait peut etre pas optimiser le StringBuilder “fluid” est plus efficace (inliné?) ces regles ne changement pas si des objects sont stringifié pour etre concaténés GPT 4 pas une revolution https://thealgorithmicbridge.substack.com/p/gpt-4s-secret-has-been-revealed rumeur ca beaucou de secret pas u modele a 1 trillion de parametres maus 8 a 220 Milliards combinés intelligeament les chercheurs attendaient un breakthrough amis c'est une envolution et pas particulierement nouveau methode deja implem,entee par des cherchers chez google (maintenant chez ooenai ils ont retarde la competition avec ces rumeurs de breakthrough amis 8 LLaMA peut peut etre rivaliser avec GPT4 Le blog Open Source de Google propose un article sur 5 mythes ou non sur l'apprentissage et l'utilisation de Rust https://opensource.googleblog.com/2023/06/rust-fact-vs-fiction-5-insights-from-googles-rust-journey-2022.html Il faut plus de 6 mois pour apprendre Rust : plutôt faux; quelques semaines à 3-4 mois max Le compilateur Rust est pas aussi rapide qu'on le souhaiterait — vrai ! Le code unsafe et l'interop sont les plus gros challanges — faux, c'est plutôt les macros, l'owernship/borrowing, et la programmation asynchrone Rust fournit des messages d'erreur de compilation géniaux — vrai Le code Rust est de haute qualité — vrai InfoQ sort un nouveau guide sur le Pattern Matching pour le switch de Java https://www.infoq.com/articles/pattern-matching-for-switch/ Le pattern matching supporte tous les types de référence L'article parle du cas de la valeur null L'utilisation des patterns “guarded” avec le mot clé when L'importance de l'ordre des cases Le pattern matching peut être utilisé aussi avec le default des switchs Le scope des variables du pattern Un seul pattern par case label Un seul case match-all dans un bloc switch L'exhaustivité de la couverture des types L'utilisation des generics La gestion d'erreur avec MatchException Librairies Sortie de Micronaut 4 https://micronaut.io/2023/07/14/micronaut-framework-4-0-0-released/ Langage minimal : Java 17, Groovy 4 et Kotlin 1.8 Support de la dernière version de GraalVM Utilisation des GraalVM Reachability Metadata Repository pour faciliter l'utilisation de Native Image Gradle 8 Nouveau Expression Language, à la compilation, pas possible au runtime (pour des raisons de sécurité et de support de pré-compilation) Support des Virtual Threads Nouvelle couche HTTP, éliminant les stack frames réactives quand on n'utilise pas le mode réactif Support expérimental de IO Uring et HTTP/3 Des filtres basés sur les annotations Le HTTP Client utilise maintenant le Java HTTP Client Génération de client et de serveur en Micronaut à partir de fichier OpenAPI L'utilisation YAML n'utilise plus la dépendance SnakeYAML (qui avait des problèmes de sécurité) Transition vers Jackarta terminé Et plein d'autres mises à jour de modules Couverture par InfoQ https://www.infoq.com/news/2023/07/micronaut-brings-virtual-thread/ Quarkus 3.2 et LTS https://quarkus.io/blog/quarkus-3-2-0-final-released/ https://quarkus.io/blog/quarkus-3-1-0-final-released/ https://quarkus.io/blog/lts-releases/ Infrastructure Red Hat partage les sources de sa distribution au travers de son Customer Portal, et impacte la communauté qui se base dessus https://almalinux.org/blog/impact-of-rhel-changes/ RedHat a annoncé un autre changement massif qui affecte tous les rebuilds et forks de Red Hat Enterprise Linux. À l'avenir, Red Hat publiera uniquement le code source pour les RHEL RPMs derrière leur portail client. Comme tous les clones de RHEL dépendent des sources publiées, cela perturbe encore une fois l'ensemble de l'écosystème Red Hat. Une analyse du choix de red hat sur la distribution du code source de rhel https://dissociatedpress.net/2023/06/24/red-hat-and-the-clone-wars/ Une reponse de red hat aux feux démarrés par l'annonce de la non distribution des sources de RHEL en public https://www.redhat.com/en/blog/red-hats-commitment-open-source-response-gitcentosorg-changes et un lien vers une de ces feux d'une personne proheminente dans la communauté Ansible https://www.jeffgeerling.com/blog/2023/im-done-red-hat-enterprise-linux Oracle demande a garder un Linux ouvert et gratuit https://www.oracle.com/news/announcement/blog/keep-linux-open-and-free-2023-07-10/ Suite à l'annonce d'IBM/RedHat, Oracle demande à garder Linux ouvert et gratuit IBM ne veut pas publier le code de RHEL car elle doit payer ses ingénieurs Alors que RedHat a pu maintenir son modèle économique durante des années L'article revient sur CentOS qu'IBM “a tué” en 2020 Oracle continue ses éfforts de rendre Linux ouvert et libre Oracle Linux continuera à être compatible avec RHEL jusqu'à la version 9.2, après ça sera compliqué de maintenir une comptabilité Oracle embauche des dev Linux Oracle demande à IBM de récupérer le downstream d'Oracle et de le distribuer SUSE forke RHEL https://www.suse.com/news/SUSE-Preserves-Choice-in-Enterprise-Linux/ SUSE est la société derrière Rancher, NeuVector, et SUSE Linux Enterprise (SLE) Annonce un fork de RHEL $10M d'investissement dans le projet sur les prochaines années Compatibilité assurée de RHEL et CentOS Web Google revent sont service de nom de domaine a Squarespace https://www.reddit.com/r/webdev/comments/14agag3/squarespace_acquires_google_domains/ et c'était pas gratuit donc on n'est pas censé etre le produit :wink: Squarespace est une entreprise américaine spécialisée dans la création de site internet Squarespace est un revendeur de Google Workspace depuis longtemps La vente devrait se finaliser en Q3 2023 Petite introduction à WebGPU en français https://blog.octo.com/connaissez-vous-webgpu/ Data Avec la mode des Large Language Models, on parle de plus en plus de bases de données vectorielles, pour stocker des “embeddings” (des vecteurs de nombre flottant représentant sémantiquement du texte, ou même des images). Un article explique que les Vecteurs sont le nouveau JSON dans les bases relationnelles comme PostgreSQL https://jkatz05.com/post/postgres/vectors-json-postgresql/ L'article parle en particulier de l'extension pgVector qui est une extension pour PostgreSQL pour rajouter le support des vectors comme type de colonne https://github.com/pgvector/pgvector Google Cloud annonce justement l'intégration de cette extension vectorielle à CloudSQL pour PostgreSQL et à AlloyDB pour PostgreSQL https://cloud.google.com/blog/products/databases/announcing-vector-support-in-postgresql-services-to-power-ai-enabled-applications Il y a également une vidéo, un notebook Colab, et une article plus détaillé techniquement utilisant LangChain https://cloud.google.com/blog/products/databases/using-pgvector-llms-and-langchain-with-google-cloud-databases Mais on voit aussi également Elastic améliorer Lucene pour utiliser le support des instructions SIMD pour accélérer les calculs vectoriels (produit scalaire, distance euclidienne, similarité cosinus) https://www.elastic.co/fr/blog/accelerating-vector-search-simd-instructions Outillage Le sondage de StackOverflow 2023 https://survey.stackoverflow.co/2023/ L'enquête a été réalisée auprès de 90 000 développeurs dans 185 pays. Les développeurs sont plus nombreux (+2%) que l'an dernier à travailler sur site (16% sur site, 41% remote, 42% hybrid) Les développeurs sont également de plus en plus nombreux à utiliser des outils d'intelligence artificielle, avec 70 % d'entre eux déclarant les utiliser (44%) ou prévoyant de les utiliser (25) dans leur travail. Les langages de programmation les plus populaires sont toujours JavaScript, Python et HTML/CSS. Les frameworks web les plus populaires sont Node, React, JQuery. Les bases de données les plus populaires sont PostgreSQL, MySQL, et SQLite. Les systèmes d'exploitation les plus populaires sont Windows puis macOS et Linux. Les IDE les plus populaires sont Visual Studio Code, Visual Studio et IDEA IntelliJ. Les différents types de déplacement dans Vim https://www.barbarianmeetscoding.com/boost-your-coding-fu-with-vscode-and-vim/moving-blazingly-fast-with-the-core-vim-motions/ JetBrains se mets aussi à la mode des assistants IA dans l'IDE https://blog.jetbrains.com/idea/2023/06/ai-assistant-in-jetbrains-ides/ une intégration avec OpenAI mais aussi de plus petits LLMs spécifiques à JetBrains un chat intégré pour discuter avec l'assistant, puis la possibilité d'intégrer les snippets de code là où se trouve le curseur possibilité de sélectionner du code et de demander à l'assistant d'expliquer ce que ce bout de code fait, mais aussi de suggérer un refactoring, ou de régler les problèmes potentiels on peut demander à générer la JavaDoc d'une méthode, d'une classe, etc, ou à suggérer un nom de méthode (en fonction de son contenu) génération de message de commit il faut avoir un compte JetBrains AI pour y avoir accès Des commandes macOS plus ou moins connues https://saurabhs.org/advanced-macos-commands caffeinate — pour garder le mac éveillé pbcopy / pbpaste — pour interagir avec le clipboard networkQuality — pour mesurer la rapidité de l'accès à internet sips — pour manipuler / redimensionner des images textutil — pour covertir des fichers word, texte, HTML screencapture — pour faire un screenshot say — pour donner une voix à vos commandes Le sondage de la communauté ArgoCD https://blog.argoproj.io/cncf-argo-cd-rollouts-2023-user-survey-results-514aa21c21df Un client d'API open-source et cross-platform pour GraphQL, REST, WebSockets, Server-sent events et gRPC https://github.com/Kong/insomnia Architecture Moderniser l'architecture avec la decouverte via le domain driven discovery https://www.infoq.com/articles/architecture-modernization-domain-driven-discovery/?utm_source=twitter&utm_medium=link&utm_campaign=calendar Un article très détaillé pour moderniser son architecture en utilisant une approche Domain-Driven Discovery qui se fait en 5 étapes: Encadrer le problème – Clarifier le problème que vous résolvez, les personnes touchées, les résultats souhaités et les contraintes de solution. Analyser l'état actuel – Explorer les processus opérationnels et l'architecture des systèmes existants afin d'établir une base de référence pour l'amélioration. Explorer l'état futur – Concevoir une architecture modernisée fondée sur des contextes délimités, établir des priorités stratégiques, évaluer les options et créer des solutions pour l'état futur. Créer une feuille de route – Créer un plan pour moderniser l'architecture au fil du temps en fonction des flux de travail ou des résultats souhaités. Récemment, Sfeir a lancé son blog de développement sur https://www.sfeir.dev/ plein d'articles techniques sur de nombreux thèmes : front, back, cloud, data, AI/ML, mobile aussi des tendances, des success stories par exemple dans les derniers articles : on parle d'Alan Turing, du Local Storage en Javascript, des la préparation de certifications React, l'impact de la cybersécurité sur le cloud Demis Hassabis annonce travailler sur une IA nommée Gemini qui dépassera ChatGPT https://www.wired.com/story/google-deepmind-demis-hassabis-chatgpt/ Demis Hassabis CEO de Google DeepMind créateur de AlphaGOet AlphaFold Travaille sur une IA nommé Gemini qui dépasserait ChatGPT de OpenAI Similair à GPT-4 mais avec des techniques issues de AlphaGO Encore en developpement, va prendre encore plusieurs mois Un remplaçant a Bard? Méthodologies Approcher l'agilité par les traumatismes (de developement) passés des individus https://www.infoq.com/articles/trauma-informed-agile/?utm_campaign=infoq_content&utm_source=twitter&utm_medium=feed&utm_term=culture-methods Nous subissons tous un traumatisme du développement qui rend difficile la collaboration avec d'autres - une partie cruciale du travail dans le développement de logiciels agiles. Diriger d'une manière tenant compte des traumatismes n'est pas pratiquer la psychothérapie non sollicitée, et ne justifie pas les comportements destructeurs sans les aborder. Être plus sensible aux traumatismes dans votre leadership peut aider tout le monde à agir de façon plus mature et plus disponible sur le plan cognitif, surtout dans des situations émotionnellement difficiles. Dans les milieux de travail tenant compte des traumatismes, les gens accordent plus d'attention à leur état physique et émotionnel. Ils s'appuient aussi davantage sur le pouvoir de l'intention, fixent des objectifs d'une manière moins manipulatrice et sont capables d'être empathiques sans s'approprier les problèmes des autres. Loi, société et organisation Mercedes va rajouter de l'intelligence artificielle dans ses voitures https://azure.microsoft.com/en-us/blog/mercedes-benz-enhances-drivers-experience-with-azure-openai-service/ Programme béta test de 3 mois pour le moment Assistance vocale “Hey Mercedes” Permet de discuter avec la voiture pour trouver son chemin, concocter une recette, ou avoir tout simplement des discussions Ils travaillent sur des plugin pour reserver un resto, acheter des tickets de cinéma Free software vs Open Source dans le contexte de l'intelligence artificielle par Sacha Labourey https://medium.com/@sachalabourey/ai-free-software-is-essential-to-save-humanity-86b08c3d4777 on parle beaucoup d'AI et d'open source mais il manque la dimension de controle des utilisateurs finaux Stallman a crée la FSF par peur de la notion d'humain augmenté par des logiciels qui sont controllés par d'autres (implants dans le cerveau etc) d'ou la GPL et sa viralité qui propage la capacité a voir et modifier le conde que l'on fait tourner dans le debat AI, ce n'est pas seulement open source (casser oligopolie) mais aissu le free software qui est en jeu La folie du Cyber Resilience Act (CRA) europeen https://news.apache.org/foundation/entry/save-open-source-the-impending-tragedy-of-the-cyber-resilience-act Au sein de l'UE, la loi sur la cyber-résilience (CRA) fait maintenant son chemin à travers les processus législatifs (et doit faire l'objet d'un vote clé le 19 juillet 2023). Cette loi s'appliquera à un large éventail de logiciels (et de matériel avec logiciel intégré) dans l'UE. L'intention de ce règlement est bonne (et sans doute attendue depuis longtemps) : rendre le logiciel beaucoup plus sûr. Le CRA a une approche binaire: oui/non et considère tout le monde de la même manière Le CRA réglementerait les projets à source ouverte à moins qu'ils n'aient « un modèle de développement entièrement décentralisé ». Mais les modèles OSS sont de complexes mélanges de pur OSS et éditeurs de logiciels les entreprises commerciales et les projets open source devront être beaucoup plus prudents quant à ce que les participants peuvent travailler sur le code, quel financement ils prennent, et quels correctifs ils peuvent accepter. Certaines des obligations sont pratiquement impossibles à respecter, par exemple l'obligation de « livrer un produit sans vulnérabilités exploitables connues ». Le CRA exige la divulgation de vulnérabilités graves non corrigées et exploitées à l'ENISA (une institution de l'UE) dans un délai mesuré en heures, avant qu'elles ne soient corrigées. (complètement opposé aux bonnes pratiques de sécu) Une fois de plus une bonne idée à l'origine mais très mal implémentée qui risque de faire beaucoup de dommages Octave Klaba, avec Miro, son frère, et la Caisse des Dépôts, finalisent la création de Synfonium qui va maintenant racheter 100% de Qwant et 100% fe Shadow. Synfonium est détenue à 75% par Jezby Venture & Deep Code et à 25% par la CDC. https://twitter.com/i/web/status/1673555414938427392 L'un de rôles de Synfonium est de créer la masse critique des utilisateurs et des clients B2C & B2B qui vont pouvoir utiliser tous ces services gratuits et payants Vous y retrouverez le moteur de recherche, les services gratuits, la suite collaborative, le social login, mais aussi les services de nos partenaires tech. Le but est de créer une plateforme dans le Cloud SaaS EU qui respectent nos valeurs et nos lois européennes Yann LeCun : «L'intelligence artificielle va amplifier l'intelligence humaine» https://www.europe1.fr/emissions/linterview-politique-dimitri-pavlenko/yann-lecun-li[…]gence-artificielle-va-amplifier-lintelligence-humaine-4189120 Conférences La liste des conférences provenant de Developers Conferences Agenda/List par Aurélie Vache et contributeurs : 2-3 septembre 2023 : SRE France SummerCamp - Chambéry (France) 6 septembre 2023 : Cloud Alpes - Lyon (France) 8 septembre 2023 : JUG Summer Camp - La Rochelle (France) 14 septembre 2023 : Cloud Sud - Remote / Toulouse (France) 18 septembre 2023 : Agile Tour Montpellier - Montpellier (France) 19-20 septembre 2023 : Agile en Seine - Paris (France) 19 septembre 2023 : Salon de la Data Nantes - Nantes (France) & Online 21-22 septembre 2023 : API Platform Conference - Lille (France) & Online 22 septembre 2023 : Agile Tour Sophia Antipolis - Valbonne (France) 25-26 septembre 2023 : BIG DATA & AI PARIS 2023 - Paris (France) 28-30 septembre 2023 : Paris Web - Paris (France) 2-6 octobre 2023 : Devoxx Belgium - Antwerp (Belgium) 6 octobre 2023 : DevFest Perros-Guirec - Perros-Guirec (France) 10 octobre 2023 : ParisTestConf - Paris (France) 11-13 octobre 2023 : Devoxx Morocco - Agadir (Morocco) 12 octobre 2023 : Cloud Nord - Lille (France) 12-13 octobre 2023 : Volcamp 2023 - Clermont-Ferrand (France) 12-13 octobre 2023 : Forum PHP 2023 - Marne-la-Vallée (France) 19-20 octobre 2023 : DevFest Nantes - Nantes (France) 19-20 octobre 2023 : Agile Tour Rennes - Rennes (France) 26 octobre 2023 : Codeurs en Seine - Rouen (France) 25-27 octobre 2023 : ScalaIO - Paris (France) 26-27 octobre 2023 : Agile Tour Bordeaux - Bordeaux (France) 26-29 octobre 2023 : SoCraTes-FR - Orange (France) 10 novembre 2023 : BDX I/O - Bordeaux (France) 15 novembre 2023 : DevFest Strasbourg - Strasbourg (France) 16 novembre 2023 : DevFest Toulouse - Toulouse (France) 23 novembre 2023 : DevOps D-Day #8 - Marseille (France) 30 novembre 2023 : PrestaShop Developer Conference - Paris (France) 30 novembre 2023 : WHO run the Tech - Rennes (France) 6-7 décembre 2023 : Open Source Experience - Paris (France) 7 décembre 2023 : Agile Tour Aix-Marseille - Gardanne (France) 8 décembre 2023 : DevFest Dijon - Dijon (France) 7-8 décembre 2023 : TechRocks Summit - Paris (France) Nous contacter Pour réagir à cet épisode, venez discuter sur le groupe Google https://groups.google.com/group/lescastcodeurs Contactez-nous via twitter https://twitter.com/lescastcodeurs Faire un crowdcast ou une crowdquestion Soutenez Les Cast Codeurs sur Patreon https://www.patreon.com/LesCastCodeurs Tous les épisodes et toutes les infos sur https://lescastcodeurs.com/
Platicamos de los retos para los marketeros en este cambiante entorno con Ricardo Cruz (@yosoybob). Acompaña a Pablo A. Torres (@ptorresmx) en esta interesante charla para resolver temas como: los medios tradicionales, la inteligencia artificial y las diferentes generaciones. Puedes visitar la página de la empresa de Ricardo y también la de BRANDMktg. ¡No te pierdas este capítulo!
Jennifer Didier interviews Samantha Bufton on how she has leveraged her skills to assist her in building her career. Her journey will take us from her arts and English literature start to COO of Poppulo. A little more information about Samantha Bufton: Highly-accomplished business, product, and innovation leader adept at growing global business lines via sophisticated B2C/B2B, product, and technology strategies. Over 20 years of success driving transformational growth for organizations of all sizes. Be sure to connect with her on LinkedIN.
Яндекс Доставка в известной степени совершила революцию в доступных экспресс доставках. Мы пообщались с директором сервиса Яндекс Доставка по России - Темботом Крефовым о том как появилась идея, как родился бизнес, как корпоративная культура Яндекса помогает развитию, а еще о том как технологии Яндекса уже в ближайшее время изменят междугороднюю и магистральную доставку. Аудиоверсия интервью в подкастах: https://podcast.ru/1535831911 Подпишитесь на ютуб-канал DigitalVoice: https://www.youtube.com/channel/UCdB72xIO4htZaJuKuXtT2eA?sub_confirmation=1 ________ Партнеры проекта: ■ IMSHOP - лучшие мобильные приложения для ритейла : http://imshop.io/?utm_source=youtube&... ■ AWG - ведущий веб-разработчик и интегратор IT решений для крупного ритейла и банков - http://www.awg.ru ■ Dalli-Service - Быстрая доставка для интернет-магазинов: https://www.dalli-service.com ■ Kinescope - Видео сервис для бизнеса - https://kinescope.io/ru ________ Наш сайт: https://www.digitalvoice.ru Наш Telegram: https://t.me/digitalvoice_podcast
אז סיימנו את החגים - על כל הארוחות, החופשות והפקקים שהגיעו איתם ומנעו מאיתנו להאזין לפודקאסטים, ורצינו לנצל את ההזדמנות כדי לעשות ריקאפ קצר של כל הפרקים שהשתחררו החודש ואולי פספסתם. אז מה היה לנו? 202: איך בונים שיתוף פעולה מוצרי בין חברות (ערן זינמן ואמיר כהן) 203: אלטרנטיב - איך מקימים חברה שהיא גם B2C וגם B2B (עירא בלסקי, Artlist) 204: הכל על תפקיד ה-Chief of Staff 205: הכל על סורסינג, או; איך מאתרים מועמדים חזקיםSee omnystudio.com/listener for privacy information.
איך אפשר להיות גם B2C וגם B2B? מה עושים כשמזהים שיש לנו לא מעט לקוחות אנטרפרייז מבלי שבכלל כיוונו אליהם? איך משנים את מודל התמחור כך שלא יפגע בלקוחות הקיימים שלנו? אחת השאלות הראשונות שסטאראפ יכול להישאל בתהליך השקעה היא האם הוא B2C או B2B. התשובה לשאלה הזו משפיעה על המודל העסקי של החברה, על סוג המכירות שהיא תעשה, וגם על התמחור של המוצר שלה. מאז שארטליסט הוקמה בשנת 2016, הם הספיקו להיות B2C שמוכר רק לאנשי מקצוע בתחום יצירת התוכן, לזהות את השינוי שהגיע עם התפתחות הקריאייטור אקונומי ולהרחיב את הקהל שלהם, ולמכור לכמה מהחברות הגדולות בעולם - כמו גוגל, דיסני, קוקה-קולה ונייק. אז איך מוכרים גם לקונסומר וגם לאנטרפרייז, מבלי שאף אחד מהצדדים יפגע? השבוע בסדרת אלטרנטיב דריה ורטהיים מדברת עם עירא בלסקי, מייסד-שותף ומנכ״ל-שותף ב-Artlist. עירא משתף איך זיהוי נכון של הזדמנויות לאורך הדרך אפשר להם להתרחב לעוד ועוד לקוחות בשוק שפעלו בו, איך בונים מודל תמחור שישרת מעל ל-20 מיליון לקוחות עם פרופילים שונים לגמרי, ומה האתגרים שמגיעים עם פנייה לסוגי לקוחות שונים. --- פרקים נוספים בנושא: 83: יסודות - SaaS Metrics 03: הכל על CAC - עלות רכישת לקוח--- מוזמנים להצטרף אל קבוצת הפייסבוק שלנו ולהמשיך את השיח - www.facebook.com/groups/startupforstartup/ ניתן למצוא את כל הפרקים ותכנים נוספים באתר שלנו - https://www.startupforstartup.com/ See omnystudio.com/listener for privacy information.
Factcool sa môže na prvý pohľad zdať ako bežný e-shop. V skutočnosti je hlavným zdrojom obratu marketplace-ový model (cca 17+ merchantov), okrem toho firma robí aj B2B biznis (veľkoobchod) a spustila tiež vlastnú značku produktov Frogies. Zároveň pôsobí na 19+ trhoch a ostatné trhy pokrýva prostredníctvom anglickej verzie webu. Tým pádom majú zdroje obratu pekne rozložené a rok 2022, ktorý bol v e-commerce náročný (po úrodných covid-ových rokoch), dosiahli viac ako 100 mil. EUR obratu, 1 mil. EUR+ EBITDA (zisk) a v tíme pôsobí 250+ zamestnancov. V minulosti nebolo vo Factcool všetko ružové a firma nebola ďaleko od krachu a aj o tom nášmu Michalovi porozprával Petr Král, CEO spoločnosti Factcool. V rozhovore sa dozviete: 01:12 Ako vznikla značka Factcool, aká je ich vízia a USP-s? 03:19 Aký je ich biznis model a ako sa ich stratégia vyvíjala v čase? (B2C/B2B/marketplace/vlastný brand...) 08:50 Aký bol rok 2022, akým výzvam čelili a aké majú plány a očakávania od roku 2023? 13:52 Článok na Czechcrunch-i, hovoril o finančných problémoch a zmenách vo firme v roku 2019. Čo presne sa vtedy dialo a aké ponaučenie si z toho zobrali? 19:43 Téma finančného plánovania a riadenia špeciálne po covid-e nabrala ešte viac na dôležitosti. Čo by Petr poradil e-shopom, ktoré vo financiách zatiaľ nemajú úplne poriadok, ako celú problematiku uchopiť a ako túto oblasť efektívne riadiť? 21:43 Ktoré KPI-s vo firme Petr sleduje, koľko ľudí riadi a aký štýl riadenia ľudí sa mu osvedčuje? 24:11 V akej finančnej kondícii je Factcool dnes a ako ich ovplyvnilo ochladenie trhu po covid-e (Ukrajina, inflácia, energie...)? 27:24 Ktoré marketingové kanály im najlepšie performujú a ako sa to vyvíja v čase? Akým spôsobom vyhodnocujú efektivitu brandových kampaní? 31:27 Ako vyhodnotili TV kampaň v roku 2021, koľko ich stála a aké boli výsledky? 38:10 V ktorých krajinách sa im najviac darí z hľadiska obratu/zisku a ako prebieha u nich vstup na nový trh krok po kroku? 43:55 Ktoré knihy/podcasty/školenia by Petr odporučil majiteľom e-shopov? Tip 1: Dajte nám follow a budete o nových videách informovaní ihneď po zverejnení. Tip 2: Naše rozhovory môžete počúvať aj s parádnym videom z Forbes Business Lounge na našom Youtube kanáli: https://www.youtube.com/pricemaniaacademy. Tip 3: Ďalšie videorozhovory a články nájdete aj na blogu Pricemania Academy: https://www.pricemaniaacademy.sk/blog. Tip 4: Pri výbere kvalitných dodávateľov odporúčame sledovať aj náš projekt https://www.ecommerce-katalog.sk.
A show of hands: How many people were adept at taking an in-home health test before the pandemic? The answer: probably not many. The pandemic changed that, along with so many other healthcare processes. Taking a COVID test, a healthcare assessment, or even a virtual patient visit weren't things most were used to doing at home a few short years ago, but the experience taught millions of people a valuable lesson: personalized healthcare is essential and should be a part of the healthcare journey moving forward.Technology is leading the way in democratizing personalized healthcare. Wearable technology, from fitness monitoring to biosensors, can give patients and providers valuable health information and provide new tools for improving health outcomes. Advanced data gathering creates health equity for everyone.David Kemp, host of Highway to Health, spoke with two women working on the front lines of that personalized healthcare mission. Sherlock Biosciences' Julie Garlikov, Chief Commercial Officer, and Karen Davies, Chief Development Officer, gave Kemp a window into the science behind molecular diagnostics, which is changing the game of testing to a more democratized and decentralized approach to personalized healthcare.What types of testing does Sherlock Biosciences do?"We're a pre-commercial company looking at the intersection of our chemistries and technologies and where our tests perform the best," Garlikov said. "And then we talked with many consumers to understand where they want to test and what they want to test for at home. And when we put those two together, the intersection is in the areas of raspatory and sexual health. And when I say raspatory, I'm not just talking COVID tests. I'm talking about flu, or RSV, or even, in the future, strep throat, or walking pneumonia."Kemp's conversation with Garlikov and Davies includes the following:• Creating efficiencies through at-home testing• The advancing technologies creating these new testing solutions• The importance of advanced diagnostics for rural and underserved communities“Accessibility is the big thing,” Davies said. “And portability. A small, easy-to-run test; you can stick it in your backpack, you can stick it in your suitcase, or you can mail order it if you live in a remote region. If I've got that test in my backpack or I've got that test at home, I can run it. It's negative most of the time. And so I can provide self-care. If it's positive, I know it's worth the trip to see my doctor.”About KarenKaren Davies is a mechanical engineer with a BS from Stanford University. Her twenty-plus-year career in medical devices includes product development, technical leadership, program management, quality and regulatory compliance, and strategic planning. She is a sought-out mentor by personnel in multiple functional areas, including Instrumentation, Assay Development, and Marketing.About Julie Julie Garlikov is a full-stack, omnichannel, B2C/B2B marketing & commercialization executive with numerous successes in accelerating growth for digital consumer healthcare and health, wellness & beauty (skincare, vitamins, nutrition), and beverage brands. Her passion lies in building and scaling brands to take them to the next level. Garlikov holds an MBA in marketing from Columbia Business School and a BA from the University of California, Berkeley.
A show of hands: How many people were adept at taking an in-home health test before the pandemic? The answer: probably not many. The pandemic changed that, along with so many other healthcare processes. Taking a COVID test, a healthcare assessment, or even a virtual patient visit weren't things most were used to doing at home a few short years ago, but the experience taught millions of people a valuable lesson: personalized healthcare is essential and should be a part of the healthcare journey moving forward.Technology is leading the way in democratizing personalized healthcare. Wearable technology, from fitness monitoring to biosensors, can give patients and providers valuable health information and provide new tools for improving health outcomes. Advanced data gathering creates health equity for everyone.David Kemp, host of Highway to Health, spoke with two women working on the front lines of that personalized healthcare mission. Sherlock Biosciences' Julie Garlikov, Chief Commercial Officer, and Karen Davies, Chief Development Officer, gave Kemp a window into the science behind molecular diagnostics, which is changing the game of testing to a more democratized and decentralized approach to personalized healthcare.What types of testing does Sherlock Biosciences do?"We're a pre-commercial company looking at the intersection of our chemistries and technologies and where our tests perform the best," Garlikov said. "And then we talked with many consumers to understand where they want to test and what they want to test for at home. And when we put those two together, the intersection is in the areas of raspatory and sexual health. And when I say raspatory, I'm not just talking COVID tests. I'm talking about flu, or RSV, or even, in the future, strep throat, or walking pneumonia."Kemp's conversation with Garlikov and Davies includes the following:Creating efficiencies through at-home testingThe advancing technologies creating these new testing solutionsThe importance of advanced diagnostics for rural and underserved communities“Accessibility is the big thing,” Davies said. “And portability. A small, easy-to-run test; you can stick it in your backpack, you can stick it in your suitcase, or you can mail order it if you live in a remote region. If I've got that test in my backpack or I've got that test at home, I can run it. It's negative most of the time. And so I can provide self-care. If it's positive, I know it's worth the trip to see my doctor.”About KarenKaren Davies is a mechanical engineer with a BS from Stanford University. Her twenty-plus-year career in medical devices includes product development, technical leadership, program management, quality and regulatory compliance, and strategic planning. She is a sought-out mentor by personnel in multiple functional areas, including Instrumentation, Assay Development, and Marketing.About JulieJulie Garlikov is a full-stack, omnichannel, B2C/B2B marketing & commercialization executive with numerous successes in accelerating growth for digital consumer healthcare and health, wellness & beauty (skincare, vitamins, nutrition), and beverage brands. Her passion lies in building and scaling brands to take them to the next level. Garlikov holds an MBA in marketing from Columbia Business School and a BA from the University of California, Berkeley.
Episode 12: Die Traffic Analyse des 2. Halbjahres ist da! Wir werfen einen Blick auf die Traffic Zahlen verschiedener Vertreter aus dem B2C und B2B E-Commerce inkl. Januar 2023. Teil 2 der Halbzeit Analyse vom Juli 2022.
מהן הטעויות שכדאי להימנע מהן כשעושים מחקר מתחרים? איך עושים את זה בחברות B2C ו-B2B? ומה הדרך הכי טובה ללמוד עוד על המתחרים שלנו? מחקר מתחרים הוא אחד הכלים הכי חשובים לסטארטאפ - הוא יכול לעזור לנו ללמוד עוד על השוק שבו אנחנו פועלים, לוודא שאנחנו מבדילים את עצמנו משאר התחרות, והוא אפילו קריטי לתהליכי השקעה. עם זאת, כשניגשים למחקר מתחרים יש לא מעט טעויות שכדאי להימנע מהן, ופרקטיקות שניתן ליישם כדי לוודא שאנחנו מאפטמים את השימוש בכלי הזה. השבוע, אדוה שיסגל מדברת עם רן ארז, Product Lead במאנדיי והמייסד של קהילת Becoming Product Manager על כל מה שצריך לדעת על מחקר מתחרים. רן משתף בסוג המתחרים שצריך לקחת בחשבון כשעושים מחקר כזה, בשיטות ללמוד על המתחרים ישירות מהמשתמשים שלהם, ובאיזה נקודות בחיי סטארטאפ נכון להתמקד בזה. --- אתרים ותוכן נוסף שהוזכר בפרק: https://www.usertesting.com/ ההרצאה של רן בפרודקט איקס על שיטת SUSHI 49: ראיונות משתמשים - דאטה זה לא רק מספרים https://www.g2.com/ WayBack Machine --- מוזמנים להצטרף אל קבוצת הפייסבוק שלנו ולהמשיך את השיח - www.facebook.com/groups/startupforstartup/ ניתן למצוא את כל הפרקים ותכנים נוספים באתר שלנו - https://www.startupforstartup.com/See omnystudio.com/listener for privacy information.
Srdcom dobrodruh, mysľou biohacker a dušou manžel, otec 2 detí a tvorca značky Powerlogy. To o sebe hovorí Dušan Plichta, ktorý sa dlhé roky venuje vývoju a predaju zdravých a funkčných potravín. O tom, čo obnáša vývoj vlastných produktov, ako majú v Powerlogy nastavenú stratégiu, aj o expanzii do Dubaja, porozprával nášmu Michalovi Dušan v najnovšom podcaste Pricemania Academy. V rozhovore sa dozviete: 00:55 Ako vznikla firma Powerlogy, aká je jej filozofia a vízia? 02:40 Pôvodný projekt sa volal Power Coffee, ako vznikla táto značka, akú má históriu? 04:16 Vďaka čomu sa už od začiatku darilo dobre nastaviť značku? 06:07 Ako prebieha vývoj produktov a čo je na vývoji a predaji vlastných produktov najťažšie? 09:24 Ako spoznať kvalitnú a funkčnú potravinu? 12:33 Ako veľmi je finančne náročný vývoj vlastných produktov? 16:16 V roku 2022 prišlo v Powerlogy ku zmene na pozícii CEO, ako táto zmena ovplyvnila ďalšie fungovanie firmy? 19:50 Čo bol zlomový bod k rozhodnutiu o zmene CEO? 20:55 Ako sa vyvarovať podobnej situácii a ako ju riešiť? 22:27 V posledných rokoch Powerlogy investovalo veľa energie a času do tvorby a realizácie stratégie a brand equity modelu. Čo všetko to obnáša, čo je výsledkom a aký to má dopad na finančné výsledky firmy? 27:03 Aká je cca marža v Powerlogy? 28:03 Aký je pomer predaja z pohľadu B2C/B2B a aký ďalší vývoj sa očakáva? 30:12 Powerlogy má aktivity aj v Dubaji, prečo práve tento trh, čo sa zatiaľ podarilo a aké sú ďalšie plány? 33:33 Ako prišlo k spolupráci s vývojom produktu pre strategického partnera z NL a aký je jej cieľ? 35:52 Plánuje Powerlogy otvárať aj kamenné prevádzky? 37:28 Ako sa vyvíja MKT/PR stratégia v čase, ktoré kanály performujú najlepšie a aký je prístup k MKT ako takému (brand vs. performance)? 41:47 Ako je to s ďalšími performance kanálmi, napr. google, social? 44:20 Aká je aktuálna stratégia z pohľadu ziskovosti? 46:22 Aktuálne pôsobí Powerlogy na SK, CZ a v DE trhu, aké sú ďalšie plány? 47:36 Koľko objednávok denne sa v Powerlogy sprocesuje? 49:05 Aká je miera konverzie? 49:52 Ako je nastavená retencia zákazníkov? 51:30 Aká je cca lifetime value zákazníka? 53:04 Aké sú ambície Powerlogy v horizonte 3-5 rokov? 57:33 Akým spôsobom sa Dušan Plichta vzdeláva, aké zdroje by odporučil v rámci podnikania či osobného rozvoja? Viac o POWERLOGY a Dušanovej filozofii sa dozviete aj na: https://www.powerlogy.com/ https://www.dusanplichta.com/ Tip 1: Dajte nám follow a budete o nových videách informovaní ihneď po zverejnení. Tip 2: Naše rozhovory môžete počúvať aj s parádnym videom z Forbes Business Lounge na našom Youtube kanáli: https://www.youtube.com/pricemaniaacademy. Tip 3: Ďalšie videorozhovory a články nájdete aj na blogu Pricemania Academy: https://www.pricemaniaacademy.sk/blog. Tip 4: Pri výbere kvalitných dodávateľov odporúčame sledovať aj náš projekt https://www.ecommerce-katalog.sk.
In this episode, Michael Campanaro from Porters discusses the importance of creating more purposeful landing pages in order to increase conversions and lower acquisition costs in advertising. Broadly discusses various types of landing pages, these tips are meant to get your brain thinking about how you could make better, more specific pages for your audience and campaigns. Follow Michael: LinkedIn: https://www.linkedin.com/in/michaelcampanaro/ Twitter: https://twitter.com/m_campanaro Porters: https://porters.io/
דף הוובינר בבלוג (נדרשת הרשמה לניוזלטר) בין הנושאים בוובינר: אימייל וספאם. אז והיום. האבולוציה של סינון ספאם ודוא”ל. החשיבות של אימייל מרקטינג בתמהיל השיווק. מיתוסים באימייל מרקטינג. אתגרי דיוור מודרניים. מה זו מערכת דיוור? איך לא לבחור מערכת דיוור? מי אחראי על העבירות? אחריות המדוור / אחריות מערכת הדיוור ויחסי הגומלין. דיוור ל-B2C לעומת דיוור ל-B2B. Gmail וטאב קידומי המכירות. השפעות שינוי הפרטיות של אפל (Apple MPP). מה זה Sender Reputation? אימות דומיין במערכות דיוור (SPF, DKIM ומה זה לעזאזל DMARC?) איך לבצע אימייל מרקטינג ולא להגיע לספאם. אתגרי עבירוּת בסטארטאפים. cold email – הטוב הרע והמכוער. דאטה, סגמנטציה ופרסונליזציה. פרקטיקות דיוור נכונות. ועוד… See omnystudio.com/listener for privacy information.
かつてユニコーンだったEvernote社の買収が発表されました。企業買収・売却や大規模レイオフの話題がつきない今日この頃、外資系企業での経験が多い3人が、会社の栄枯盛衰やそこから学んだことをゆるりとしみじみ振り返りました。買収されたりレイオフされるのは恥ずかしいことじゃない、今だから言える買収前夜の会社の内情もぶっちゃけます。 0:43 かつてユニコーンだったEvernote社が買収された。3人それぞれ外資系企業で学んだことや失敗したことあるある話をしてもいい頃 5:10 Evernoteってなに？ 10:50 プロダクト − Build for ourselvesとユーザーニーズとのバランス 12:30 B2CからB2Bへの移行、ニーズの違い、対応すべきところの違い 14:00 料金プラン − 有料と無料の境目の設計大事 15:43 個人向けと企業向け両方の製品群をもっていたSix Apart社はどうだったか 19:03 たくさんのプロダクトを展開したSix Apart、たくさんアプリを展開していたEvernote。ビジネスエリアの拡大 vs 選択と集中 22:36 データだけを見て分析すると間違いが起きる 26:42 Six Apart社の事業分割の裏話 − 資金調達も大変だけど、売るのも大変 32:07 レイオフは（自分の）能力がないということではない 32:42 レイオフする側（経営者）の体験談、レイオフされる側（従業員）の視点と心構え 37:05 severance package もらって辞めるのも必要 40:29 Airbnbのレイオフ事例にみるCEOの真摯な姿勢とサポート体制がすごかった 43:23 アメリカの昨年から今年にかけてのレイオフ、採用、資金調達事情 47:42 レイオフの対象になった人のリスト（Layoffs.fyi）が速攻でできる海外 57:16 DECってどういう会社？ 1:00:07 ダウンサイジングと低価格化の波を自ら仕掛けたのに乗り切れなかったDEC 1:01:16 会社ってこうやって潰れていくんだなぁと思った時 1:03:06 DECはなぜ潰れたのか − NIH（Not Invented Here）症候群、技術に対するおごり、イノベーションのジレンマ 1:10:22 Windows NT誕生の背景、当時世界最高速のプロセッサAlphaとの関係、DEC破綻への道 1:14:22 DECから学んだこと − 会社が早期退職プログラムやったら真っ先に手を上げるべし 1:18:02 経営者が変わると会社も変わるリンク：トーク中で取り上げた記事や情報へのリンクです。 Evernote：https://evernote.com/ Six Apart：https://www.sixapart.jp Layoffs.fyi：https://layoffs.fyiXCrossing website https://x-crossing.com/XCrossing Official Twitter @x_crossing_及川卓也 @takoratta関信浩 @NobuhiroSeki上野美香 @mikamika59
בפרק אירחנו את את עידן רבינוביץ׳. עידן הוא מנהל מוצר בסימפלי (ג׳ויטיונז לשעבר) ומוזיקאי, סולן להקת ״הקולקטיב״. הצטרף לסימפלי לפני כחמש שנים כיוצר תוכן מוזיקלי לאפליקציה סימפלי פיאנו, המלמדת לנגן בפסנתר. לאחר שנה הצטרף לצוות המייסד של האפליקציה סימפלי גיטאר, ללימוד גיטרה, והיה אחראי על התוכן המוזיקלי באפליקציה. כיום עידן עוסק בפרודאקט ריטנשן של סימפלי גיטאר. במקביל הוא גם עובד על אלבום הבכורה The Promise of Summer. דיברנו על הקשר בין מוזיקה להייטק ולפרודקט בפרט, מבנה ארגוני ייחודי, השוני בין B2C ל-B2B, איך מגדירים ריטנשן, למה לעשות ריברנדינג לחברה שלמה, שעות הפנאי בעולם פוסט קורונה ועל שלל נושאים נוספים. ----- אם אהבתן/ם את הפרק נשמח אם תוכלו לדרג אותנו באפליקציות הפודקאסטים ולשתף אותו עם אנשים אחרים .מוזמנות ומוזמנים גם לדבר איתנו ולהמשיך את השיחה עם האורחים: פייסבוק: https://www.facebook.com/groups/317227522012977/ טוויטר: https://twitter.com/hitechproblems אינסטגרם: https://www.instagram.com/hitechproblems/ וגם בטיקטוק: https://www.tiktok.com/@hitech_problems
Til dagens morgenmøde skal vi tale om kunderejsen sammen med Jacob Hvam fra Novicell og Nicholas Winther Skov fra Ennova. Der bliver som altid grinet, men vigtigst af alt - vidensdelt. Vi kommer bl.a. omkring hvad forskellen er i B2C/B2B-kunderejsen, hvordan Novicell og Ennova arbejder med at kortlægge og mappe kunderejsen, og hvordan man forankrer man og implementerer kunderejsen i en salgs- og marketingorganisation. Derudover, kommer vi også ind på hvordan man sikrer et framework, så man løbende får opdateret og justeret sin kunderejse, når der kommer nye medier, trends eller pandemier. Hvilken rolle hele tracking- og attribution-øvelsen spiller i en moderne/digital kunderejse, Hvilke øvelser der ligger i forlængelse af arbejdet med kunderejsen, som f.eks. Persona/ICP, købscyklus, og hvordan man forener en offline med en online kunderejse
Dinis Guarda citiesabc openbusinesscouncil Thought Leadership Interviews
A well-known lawyer and investment banker, David Kay is the Executive Chairman and Chief Investment Officer of Liti Capital, a Swiss investment company that combines blockchain-based solutions, advanced data analytics and investigative capabilities to conduct litigation funding. David is considered one of the most successful and in-demand litigation finance strategists in the history of the 15-year-old litigation finance industry and he led one of the largest international arbitration award in history - bringing in more than one billion US dollars of cash and securities.David Kay Interview Focus1. An introduction from you - background, overview, education, career highlights?2. Can you tell us about Litigation Finance?3. How do you see the bridges between centralised legal finance and decentralised blockchain law finance and the bridges between and the challenges arisen?4. What is Liti Capital - the company, the tokens, organisations and focus?5. Why is Liti Capital creating a platform to defend, educate and create the legal litigation finance basis for the crypto community - B2B2C and fight Crypto Fraud worldwide?6. Liti Capital offers private equity for everyone. Can you elaborate on that? 7. You created BinanceClaim as a way to support traders affected by the issues of exchanges like Binance. Can you explain how it works?8. You created cryptowatchdog as a large platform for the crypto, DeFi world can you explain the vision and how will work?9. You have an offer for both B2C - B2B can you explain the strategy how traders and institutions can work with Liti Cpaital?About Dinis Guarda profile and Channelshttps://www.openbusinesscouncil.orghttps://www.intelligenthq.comhttps://www.hedgethink.com/https://www.citiesabc.com/More interviews and inspirational videos on Dinis Guarda YouTube
Vy Le is the Co-founder and General Partner of Do Ventures, an early-stage venture capital firm that focuses on making investments in information technology companies in Vietnam and Southeast Asia. The fund is looking for pioneers with a desire to create disruptive products that can bring about outstanding values to society. Vy is an innovative serial entrepreneur with extensive experience in operations and keen insights into the Vietnam market. At 13, she founded TmSpeed Network, specialized in web development and hosting service. In 2010, Vy founded Chon.vn and served as CEO, developing the platform into one of the most popular online fashion shopping centers in Vietnam. In 2014, she exited Chon.vn to Vingroup, the largest private conglomerate in Vietnam. She then served as the CEO of Vingroup's e-commerce subsidiary, Adayroi.com, and successfully scaled the company from scratch to reach a few hundred million USD in revenue. Throughout her career, she is known as an innovative leader with an outstanding ability to inspire employees and facilitate teamwork, creativity, and productivity.Vy graduated as Valedictorian from Georgetown University (United States). She holds a Bachelor's degree in Finance.Key Takeaways2 investment models(B2C & B2B) of Do VenturesQualities of a great startup team and red flags for VyHow DO ventures use a data-driven approach in tracking their portfolio companies' progress and optimise their supportVy's approach to advising startups and helping them overcome setbacksTech trends that Vy is watching both in Vietnam and the rest of Southeast AsiaWhy she is excited to be part of Vietnam's transformation into a major tech hub
Como vender da forma correta? B2C, B2B e Vendas Enterprise by João Cristofolini
Free agents start their business in order to have more control over their lives, and more fulfillment from the work they do - but our ventures also have to be financially rewarding and sustainable. It's impossible to build something financially stable without systems and procedures that keep the pipeline full. What we've learned from the last year is that the state of the economy doesn't always spell success. When we build a sustainable referral-based business and diversify our income streams, we can always navigate challenging times. What are the most important systems free agents need to be aware of? How do we find the most beneficial and productive networking opportunities? Why is a healthy business pipeline so important? In this episode, I'm joined by entrepreneur, B2C & B2B ad pro and real estate agent, Robert Krieghoff. He shares the most important business lessons he's learned on his journey and how he has created a diversified and self-sustaining business model. Three Things You'll Learn In This Episode How to find a productive networking group Networking is about being willing to give. You can't go into it from the perspective of what you're going to get out of it. Focus on being a resource for other people and learning from that environment. If you find yourself in a networking community where people are selfish and impatient, you're in the wrong place. The two things business owners have to focus on to have sustainable results As business owners, we have to spend a lot of time cultivating the business, while also doing the actual work at a high level. If we focus on current business at the expense of our future pipeline, our income will always be unstable. It's really important to have systems and people in place to help us manage both sides of this equation. Why pivoting can be dangerous There's a difference between making a pivot and getting away from our purpose, and the things our clients hire us for. Sometimes, when we pivot, we actually end up eliminating the things that drive our results and make us different from everyone else. It's also a common mistake to veer away from our purpose by working with the wrong clients. Business isn't just about adapting, it's also about staying true to ourselves. Guest Bio Robert Krieghoff is an entrepreneur, B2C & B2B Ad Pro and Real Estate agent. He is a 27-year veteran of the media industry who has achieved success as an Account Executive, Sales Manager and independent consultant in Madison and Milwaukee. His areas of expertise are account management, digital sales, and statewide campaign strategies. Robert uses proven solutions for local business owners looking to get more out of their English and Spanish advertising. For more information on Robert and Amy Krieghoff's real estate business visit https://amykrieghoff.firstweber.com and email rkrieghoff@firstweber.com.
Free agents start their business in order to have more control over their lives, and more fulfillment from the work they do - but our ventures also have to be financially rewarding and sustainable. It's impossible to build something financially stable without systems and procedures that keep the pipeline full. What we've learned from the last year is that the state of the economy doesn't always spell success. When we build a sustainable referral-based business and diversify our income streams, we can always navigate challenging times. What are the most important systems free agents need to be aware of? How do we find the most beneficial and productive networking opportunities? Why is a healthy business pipeline so important? In this episode, I'm joined by entrepreneur, B2C & B2B ad pro and real estate agent, Robert Krieghoff. He shares the most important business lessons he's learned on his journey and how he has created a diversified and self-sustaining business model. Three Things You'll Learn In This Episode How to find a productive networking group Networking is about being willing to give. You can't go into it from the perspective of what you're going to get out of it. Focus on being a resource for other people and learning from that environment. If you find yourself in a networking community where people are selfish and impatient, you're in the wrong place. The two things business owners have to focus on to have sustainable results As business owners, we have to spend a lot of time cultivating the business, while also doing the actual work at a high level. If we focus on current business at the expense of our future pipeline, our income will always be unstable. It's really important to have systems and people in place to help us manage both sides of this equation. Why pivoting can be dangerous There's a difference between making a pivot and getting away from our purpose, and the things our clients hire us for. Sometimes, when we pivot, we actually end up eliminating the things that drive our results and make us different from everyone else. It's also a common mistake to veer away from our purpose by working with the wrong clients. Business isn't just about adapting, it's also about staying true to ourselves. Guest Bio Robert Krieghoff is an entrepreneur, B2C & B2B Ad Pro and Real Estate agent. He is a 27-year veteran of the media industry who has achieved success as an Account Executive, Sales Manager and independent consultant in Madison and Milwaukee. His areas of expertise are account management, digital sales, and statewide campaign strategies. Robert uses proven solutions for local business owners looking to get more out of their English and Spanish advertising. For more information on Robert and Amy Krieghoff's real estate business visit https://amykrieghoff.firstweber.com and email rkrieghoff@firstweber.com.
This week, we have the pleasure of hearing from Derek Andersen, CEO & Founder of Startup Grind and Bevy. Startup Grind began in 2010 when Derek started hosting monthly gatherings with friends and acquaintances to discuss and brainstorm ideas for new projects he was launching. The community took off and participants began running events in their own cities, eventually becoming the largest community of startups and entrepreneurs with millions of members across the world hosting 200-300 events per month. Derek talks about the importance of articulating and living by community values, which Startup Grind did by being authentic, a friend to all, and focusing on helping others before themselves. We dive into determining whether to build or buy a platform and discuss the launch of Bevy - the virtual events and community platform used by Startup Grind, CMX, and hundreds of other global business communities. Derek also shares insights into acquisition and how acquiring CMX was mutually beneficial for both Bevy and CMX. He talks about the shift to virtual events and the importance of being real with data and what's really happening with the world, then taking that knowledge and acting quickly. Virtual events and Bevy helped make the community industry stronger during this time, and one day the world will be back to in-person, but in a new way that provides a space for people who can't attend in person to participate virtually. Notable Quotes: “And he said, do you know what's special about StartupGrind? I was like, I know, I really don't like, what is it? He said, look, it's the values. StartupGrind is about helping people before you help yourself. It's about making friends. It's not about LinkedIn connections. It's about giving before you take, like that's evident speaking and attending your events. And I was like, well, yeah, of course it is. And he's like, no, like that's different, that's unique.” “So how did you make that decision and what do you think the future of community and events looks like in this post COVID world that we're all hoping will come soon? I think you have to be real with the data and what's really happening and not just what you hope is happening, or, you know, what somebody tells you you want to hear. I think for me, like when I saw and heard the conversations happening with customers in March and early April, I realized very quickly that not only was the world changing, but our business was sort of in a collapse and we needed to do something dramatic. And so, you know, we orchestrated and ran a, what I think is an incredible play, and it made, I think virtual events are absolutely community building activities done well. And so we added that aspect to our product to make our events, product, more community building, community driven. And so it wasn't what we had planned to build this year. It wasn't what we were hoping to build, but I think this year has made our foundation of our community product so, so much stronger.” Rapid Fire Question: - Favorite Book: How You Measure Your Life by Clayton Christianson - Who's an awesome community builder/creator to follow: Holly Firestone - Tool/App you can't live without: Slack - One metric to use for rest of career to measure community: lives improved - Weirdest Community You've Been a Part of: weird unofficial fraternity in college If you're on death bed, what's your life lesson: Live Every Day Like It's Your Last Who is this episode for?: B2C/B2B, In person & online, Starting & Scaling
This week, we have the pleasure of hearing from Derek Andersen, CEO & Founder of Startup Grind and Bevy. Startup Grind began in 2010 when Derek started hosting monthly gatherings with friends and acquaintances to discuss and brainstorm ideas for new projects he was launching. The community took off and participants began running events in their own cities, eventually becoming the largest community of startups and entrepreneurs with millions of members across the world hosting 200-300 events per month. Derek talks about the importance of articulating and living by community values, which Startup Grind did by being authentic, a friend to all, and focusing on helping others before themselves. We dive into determining whether to build or buy a platform and discuss the launch of Bevy - the virtual events and community platform used by Startup Grind, CMX, and hundreds of other global business communities. Derek also shares insights into acquisition and how acquiring CMX was mutually beneficial for both Bevy and CMX. He talks about the shift to virtual events and the importance of being real with data and what’s really happening with the world, then taking that knowledge and acting quickly. Virtual events and Bevy helped make the community industry stronger during this time, and one day the world will be back to in-person, but in a new way that provides a space for people who can’t attend in person to participate virtually. 2-3 Quotes: “And he said, do you know what's special about StartupGrind? I was like, I know, I really don't like, what is it? He said, look, it's the values. StartupGrind is about helping people before you help yourself. It's about making friends. It's not about LinkedIn connections. It's about giving before you take, like that's evident speaking and attending your events. And I was like, well, yeah, of course it is. And he's like, no, like that's different, that's unique.” “So how did you make that decision and what do you think the future of community and events looks like in this post COVID world that we're all hoping will come soon? I think you have to be real with the data and what's really happening and not just what you hope is happening, or, you know, what somebody tells you you want to hear. I think for me, like when I saw and heard the conversations happening with customers in March and early April, I realized very quickly that not only was the world changing, but our business was sort of in a collapse and we needed to do something dramatic. And so, you know, we orchestrated and ran a, what I think is an incredible play, and it made, I think virtual events are absolutely community building activities done well. And so we added that aspect to our product to make our events, product, more community building, community driven. And so it wasn't what we had planned to build this year. It wasn't what we were hoping to build, but I think this year has made our foundation of our community product so, so much stronger.” Rapid Fire Question: - Favorite Book: How You Measure Your Life by Clayton Christianson - Who’s an awesome community builder/creator to follow: Holly Firestone - Tool/App you can't live without: Slack - One metric to use for rest of career to measure community: lives improved - Weirdest Community You’ve Been a Part of: weird unofficial fraternity in college If you’re on death bed, what’s your life lesson: Live Every Day Like It’s Your Last Who is this episode for?: B2C/B2B, In person & online, Starting & Scaling
การเพิ่มยอดขายจริงๆแล้วอาจง่ายกว่าที่คิด ตอนนี้มาย้ำเตือน สิ่งที่เราเห็นกันทุกวันแต่ B2Bอย่างเราอาจจะลืมหรือไม่ได้ใช่กันทุกครั้งที่ปิดการขายกับเทคนิคในการเพิ่มยอดขายแบบง่ายๆนี้ ลองดูกันค่ะ
In this episode, Amar Kalvikatte answers 10 questions about cloud.Amar's International experience spans 19+ yrs in the Technology and Management leadership in B2C/B2B areas using Technologies such as Public Cloud (AWS, GCP, Azure, Alibaba Cloud), Cloud-native (Kubernetes, containers, OpenStack, SDN), CI/CD, BI, Customer development with developing new technology solutions, Engineering & DC networking.MEET AMAR KALVIKATTE➡️LinkedIn: https://www.linkedin.com/in/amarkalvikatte/MEET PABLO PUIG➡️LinkedIn: https://www.linkedin.com/in/pablo-puig-433295171/MEET ROOPU CLOUD➡️ Website: https://roopu.cloud
В 52-м выпуске Product&Growth Show мы пообщались с Алексеем Кочетковым, CEO в Mubert. Леша в LinkedIn: https://www.linkedin.com/in/alexkochetkov/ Что в выпуске? 1. Что такое Family Office? 2. Что такое Mubert? Чем крутой продукт? Кто клиенты? 3. CEO который делает дизайн. Хорошая ли это идея? 4. Как Mubert привлек несколько миллионов инсталлов? 5. Cлучайный успех в Японии. 6. Пивот из B2C в B2B. При чем здесь ProductHunt? 7. Как нанимать сейлов, которая строишь B2B? Бонус: сейлз история от Ярика.
Podcast Empersona ¡Bienvenidos a Empersona! ¿Qué es Empersona? El podcast para emprendedores y empresarios que quieren aprender los conocimientos y habilidades necesarias para alcanzar sus objetivos, mejorar sus resultados y vender más. También encontrarás entrevistas a emprendedores, empresarios y personas que he conocido, que me han acompañado o influenciado durante mi formación o mi carrera profesional. […]
On this episode of the Pharmacy Podcast Nation, we welcome James Gardner, B2C/B2B sales & marketing leader w/ a passion for #WalmartHealth & retail healthcare. We're talking about the opportunity Walmart Healthhas to disrupt healthcare in local communities and change the healthcare delivery model by partnering with local employers, community pharmacies, and targeting the broken Pharmacy Benefit Manager model which favors the profits of the 3 dominating PBMs. About James Gardner: James is a digital sales and marketing leader with 20 years of B2C and B2B experience. While his career's roots are in consumer packaged goods and strategy consulting, James has held leadership roles with fast-moving tech startups, established Fortune 1000 leaders, and forward-leaning digital marketing agencies. James started his career with Procter & Gamble before earning his MBA at Northwestern University's Kellogg School of Management. Since then, he has served clients as a consultant with McKinsey & Company, led complex digital projects while agency-side, and built several high-performing marketing teams. James also teaches digital media at Northeastern University, is a contributing editor for MedTech Boston, and actively mentors startups from MassChallenge and the Harvard Innovation Lab. Thank you to Children's Hospital Colorado for the intro & defining population health. https://youtu.be/AtBYryLAveE See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode of the Pharmacy Podcast Nation, we welcome James Gardner, B2C/B2B sales & marketing leader w/ a passion for #WalmartHealth & retail healthcare. We're talking about the opportunity Walmart Healthhas to disrupt healthcare in local communities and change the healthcare delivery model by partnering with local employers, community pharmacies, and targeting the broken Pharmacy Benefit Manager model which favors the profits of the 3 dominating PBMs. About James Gardner: James is a digital sales and marketing leader with 20 years of B2C and B2B experience. While his career’s roots are in consumer packaged goods and strategy consulting, James has held leadership roles with fast-moving tech startups, established Fortune 1000 leaders, and forward-leaning digital marketing agencies. James started his career with Procter & Gamble before earning his MBA at Northwestern University's Kellogg School of Management. Since then, he has served clients as a consultant with McKinsey & Company, led complex digital projects while agency-side, and built several high-performing marketing teams. James also teaches digital media at Northeastern University, is a contributing editor for MedTech Boston, and actively mentors startups from MassChallenge and the Harvard Innovation Lab. Thank you to Children's Hospital Colorado for the intro & defining population health. https://youtu.be/AtBYryLAveE
“This is a unique opportunity. We have a choice here. We can either sit back and wait for this whole thing to blow over. Or we can go on the offensive. We can have the mindset that there are companies that are going to be hiring, despite the pandemic, and we're going to find them.” Meet George Atuahene, Founder and Managing Director of the Kofi Group. George's parents wanted him to study medicine. Instead, he dropped out of college to pursue a career in sales, eventually becoming a recruiter instead of a doctor. Were they disappointed when he broke the news? “Their first reaction was not positive… but after they saw that I was very determined to go a certain way they decided to throw their support behind me and they're pretty happy with what I've done so far.” What has George accomplished so far? In 2018, he billed $500,000 in perm fees and decided to shift his focus towards building recruitment teams around the country. He currently leads two recruitment teams in San Francisco/Silicon Valley and New York City, with plans to scale Kofi Group to 50+ recruiters by EOY 2025. During this pandemic where the vast majority of recruitment firms are in difficulty, George's business is bucking the trend. In this episode, George shares the mindset and practical steps he took to maintain his firm's revenue at pre-COVID levels and continue winning new business. Episode Outline and Highlights [4:54] George talks about competing in Taekwondo and its parallel with recruiting. [9:15] Why George dropped out of college to pursue a career in sales. [19:26] Two critical success factors when starting a recruitment firm. [26:00] George explains his chosen niche, it's unique advantages and challenges. [32:50] Solo practitioner vs building your team - What are the factors you should consider? [36:07] The three biggest lessons George learned while building his team [45:39] Two significant factors that have helped Kofi Group to maintain their billings during the pandemic. [56:46] Best practices in managing content marketing. Don't Start a Recruitment Business Unless You're Willing to Work 10x Harder When George started his recruitment firm, the first couple of years were tough. A lot of people start their recruiting firm with the goal of having more freedom. But George believes that starting your own business requires you to work ten times harder compared to being an employee. In his words, “If someone wants to start their recruitment firm and they expect to have freedom in the first couple of years, I tell them not to do it.” “I would get up, first thing in the morning, get ready for about 10 to 15 minutes, get to work, and then work until I can't work anymore… As long as it took to get the results I wanted to get. I did nothing but work, for the first couple of years. I barely went out. You would have thought I was quarantined.” What drove him to work so hard? “My ultimate goal is freedom and having an impact on the recruitment industry. And the most gratifying thing for me is when I am able to bring someone on my team, coach them, and mentor them and see them blossom. And I see them able to enjoy a lot more freedom and autonomy… so that's a big driver for me.” Having an Internal Locus of Control During this Pandemic During this crazy pandemic, the vast majority of recruiters are finding the market extremely tough. Yet Kofi Group was able to maintain their billings and even brought on new business. George believes that two things are contributing to their resilience. George says, “We've been very fortunate … the niche we're focused on, the demand is constantly going up… it's somewhat recession-proof.” In addition, George talks about a daily focus on business development and their unique message. In addition, George points to two significant factors. One is his mindset, having an internal locus of control and believing that although the pandemic brought about a lot of challenges, there is always a silver lining and unique opportunities for people that take advantage of them. Secondly, they took really practical steps in order to keep in touch with their market. This includes working together as a team and going on the offensive. George Atuahene Bio and Contact Info George Atuahene is the Founder and Managing Director of Kofi Group, an executive search firm that helps early-stage startups hire highly sought-after software engineering and machine learning talent. Kofi Group's clients include: Series-A open-source framework that is an industry-standard for software engineers Stealth mode artificial intelligence startups A computer vision R&D startup Robotics and RPA software companies Series-B FinTech that is democratizing financial services Cloud security startups Autonomous driving startups Before founding Kofi Group in early 2017, George started his career in B2C/B2B wireless sales, built a six-figure affiliate marketing business that drove online traffic for major online retailers and worked for 2 national recruitment firms along with a boutique agency. George has placed dozens of professionals, ranging from mid-level software engineers to a VP of Data Science. He has bootstrapped Kofi Group from the very beginning, reinvesting profits to grow the company. In 2018, he billed $500,000 in perm fees and decided to shift his focus towards building recruitment teams around the country. He currently leads 2 recruitment teams in San Francisco/Silicon Valley and New York City, with plans to scale Kofi Group to 50+ recruiters by EOY 2025. When he's not growing his firm, George loves spending time with his wife and family, competing in Taekwondo tournaments, and reading books about leadership, investing, and philosophy. George Atuahene on LinkedIn Kofi Group Website link Kofi Group on LinkedIn Kofi Group Facebook page Kofi Group on Twitter @kofigrp Kofi Group on Instagram People and Resources Mentioned Retained Recruiters Academy - How to Leverage Content Marketing by Mark Whitby video link Justin Satterfield on LinkedIn Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss 12 Rules for Life: An Antidote to Chaos by Jordan Peterson Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear Awaken the Giant Within by Tony Robbins The Master-Key to Riches by Napoleon Hill Principles: Life and Work by Ray Dalio Connect with Mark Whitby Get your FREE 30-minute strategy call: www.recruitmentcoach.com/strategy-session/ Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcasts You Might Enjoy TRR #5 How Justin Satterfield Hit $1M Within 2 Years of Starting A Recruitment Agency Subscribe to The Resilient Recruiter
Joti is Founder and Managing Director at Freshriver AI. She has previously worked for Citigroup and American Red Cross as a Chatbot Consultant. She has expansive knowledge of modern cloud, digital and data analytics technologies, as well as SaaS/IaaS, B2C/B2B and multi-industry ecosystems. Connect with Joti on LinkedIn. Connect with Billy and Chatfunnels!Billy on LinkedIn and Twitter.Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.Comment on our social media using the #digitalconversations for the chance to win some ChatFunnels Swag!Check out our blog to sign up for a FREE 14 day trail of of bot platform!
![Code[ish] JP](https://ivyfm.s3.amazonaws.com/i320/819871.jpg)
岩崎さん自己紹介 IDaaS(認証クラウド)について SAML、OAuth2、OpenID Connect等、標準化プロトコルについて B2C、B2B向けアプリに必要な認証セキュリティとは
EP32 สิ่งที่ต้องรู้เมื่อเซลล์B2C ย้ายมาทำB2B พนักงานขายสินค้า และบริการของธุรกิจแบบ B2C เกิดขึ้นเรากับผู้บริโภค ในขณะที่ B2B เกิดขึ้นระหว่างเรากับเจ้าของธุรกิจกับองกรณ์ ดวงได้รับinbox ถึงน้องที่อยากเปลี่ยนสายงาน จากB2C ไปB2B เลยมาลองสรุปสิ่งที่ต้องรูัก่อนจะออกมาล่าฝัน ถึงความเหมือนและต่างมาให้ฟังกันก่อนค่ะ
Puh, da draußen kursieren ja so einige Facebook Ads Mythen. Und das ist Grund genug, um für ein bisschen Klarheit zu schaffen. In dieser Folge des Traffic Team Podcast spreche ich mit meinem Kollegen Daniel Levitan. Er ist Facebook Advertiser seit über 11 Jahren und arbeitet mit Kunden aus allen Bereichen: eCommerce, Leadgenerierung, B2C & B2B. Gemeinsam decken wir in dieser 10 Facebook Ads Mythen auf, an die Du bitte nicht glauben solltest! Shownotes Komm ins Traffic Team Daniel auf Instagram
SolidSurface.com is an online B2C/B2B marketplace and outlet for the decorative surfacing and countertop industry. In this episode, Adam Torres and Kyle Carpenter, President at SolidSurface.com, explore the past, present, and future of SolidSurface.com. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.Apply to be interviewed by Adam on our podcast:https://missionmatters.lpages.co/podcastguest/
本單元將針對PM（產品經理）在工作上（新手入行、職涯、薪資、求職、面試…）會碰到的問題，由 #PM大叔 為您解惑。 提出這個的問題的同學是大叔的學生，最近面臨到有跨產業產品經理職務的機會，不知道不同產業會不會有不同的要求？於是來問大叔… 針對這個問題，大叔這邊來跟大家做一個回覆： 在前面幾集當中，大叔或多或少都有提到『產品經理』這個職位所涵蓋的工作內容的確非常廣泛，對於產、銷、人、發、財都需要有一定的專業知識。如果是面對到跨產業的職務要求，大叔的看法有以下兩方面： 首先，從工作內容來說，大叔認為過去不管是在哪個產業擔任產品經理，基本上的職務要求不會差異太大，要加強的是你對於該產業的領域知識（Domain Knowledge），這部份大叔認為對於有經驗的PM來說，相信問題不大。 其次，從客戶角度來看，如果你過去是負責B2B面向的客戶，新的工作機會是面向B2C的話，這時除了工作內容會有差異之外，還要看你平常是否有觀察用戶的習慣或是對於該公司產品的目標客群（Target Audience）有一定的了解；反之，如果是從B2C轉向B2B的產品經理，大叔認為比較大的挑戰在於：產品複雜度較高、銷售週期長、需要溝通的利害關係人多、運營的方式也不同…等問題。 總結來說，大叔認為：「如果產品經理對於自己負責的產品沒有熱忱，相信也做不出好的產品。」因此，是不是同產業，相信不是最重要的關鍵。 以上是針對這位同學所提出來問題的回覆，如果你有其他的想法的話，歡迎留言跟大叔來討論一下，最後，不要忘記了，記得訂閱我們的頻道，按一下小鈴鐺，你就隨時可以收到新的音訊，好，今天的回覆就到這個地方，謝謝大家！ PM Tone 產品通社群連結 官方網站：https://www.pmtone.com/ 粉絲專頁：https://www.facebook.com/pmtone365/ 臉書社團：https://www.facebook.com/groups/pm365/ YouTube：http://www.youtube.com/c/PMTone Line帳號：@pmtone 官方信箱：service@pmtone.com #pmtone #產品通
Página 3: El método Fénix En esta tercera página del diario de un profesor de ELE emprendedor, te cuento cómo he eliminado mi pódcast para niveles iniciales y lo he reconvertido en nuevo negocio ELE: clases de preparación para estudiantes del DELE. ESCALETA * La lentitud de este año. Etapa de reflexión * Sistematización de proyectos = Webinars * Limpieza de la "casa" = Eliminar tareas y proyectos * He matado un pódcast que me robaba mucho tiempo * Causa:Parte de la idea de un negocio poco concretado y poco escalable * Renacido con un nuevo proyecto: APRUEBA EL DELE * Nicho validado: DELE (Que ya había validado en learn spanish beginner) = Hay demanda * Derivación de clientes de Learn Spanish y del Malchimp hacia la nueva newsletter. * Tiene formato híbrido B2C / B2B. Cliente ideal = estudiantes del DELE, formadores del DELE... * Propuesta de valor: * Clases online DELE * Examinador DELE / Examinador jefe * Metodología muy cerrada y sencilla * Modelo de negocio * B2C = Alumnos, misma fórmula = Misma oferta de clases, más perfilada (Los C2)... servicios. Paquetes breves. * B2B = Profesores/Editoriales DELE /Cervantes * Formación DELE para profes no se pueden formar (Eso es competencia del Cervantes) * Vender audios (derivación de podcasts ELE) * Material con enlace de afiliados * Tienda virtual de material de preparación DELE * Patrocinio en los pódcast * Estrategia de marketing * Inbound marketing (lento, pero seguro) * Podcast + apoyado en un blog (que no voy a situar en SEO) + sin vídeo (experiencia no funciona) * Qué es el DELE * Las novedades del DELE * Consejos de examinador * Networking con pesos pesados del DELE (examinadores, cervantes, editoriales DELE...) * Expresiones orales que se pueden grabar y analizar (se peude convertir en material premium) * Frecuencia 2 veces por semana * Peligros * No hay competencia.... pero no hay una seguridad en el nicho (el salto al vacío y prescindir de Learn Spanish...) * Temporero que hace vendimia (inestable para ingresos estables por servicios) * El DELE es competencia del Cervantes ***** INFORMACIÓN DEL PODCAST: https://podcastsele.com/shows/movimiento-en-ele OTROS LINKS DE INTERÉS Página web: https://conmovimiento.com Email: sergio@conmovimiento.com Página Facebook: https://facebook.com/conmovimiento Instagram: https://instagram.com/conmovimiento_ele Grupo de Whatsapp PRIVADO colaborativo de profesores de ELE online: Enviar un email a sergio@conmovimiento.com y se os dará acceso Tertulias para profesores de ELE online: https://www.facebook.com/groups/tertulias.profe.ele.online/
Página 3: El método Fénix En esta tercera página del diario de un profesor de ELE emprendedor, te cuento cómo he eliminado mi pódcast para niveles iniciales y lo he reconvertido en nuevo negocio ELE: clases de preparación para estudiantes del DELE. ESCALETA * La lentitud de este año. Etapa de reflexión * Sistematización de proyectos = Webinars * Limpieza de la "casa" = Eliminar tareas y proyectos * He matado un pódcast que me robaba mucho tiempo * Causa:Parte de la idea de un negocio poco concretado y poco escalable * Renacido con un nuevo proyecto: APRUEBA EL DELE * Nicho validado: DELE (Que ya había validado en learn spanish beginner) = Hay demanda * Derivación de clientes de Learn Spanish y del Malchimp hacia la nueva newsletter. * Tiene formato híbrido B2C / B2B. Cliente ideal = estudiantes del DELE, formadores del DELE... * Propuesta de valor: * Clases online DELE * Examinador DELE / Examinador jefe * Metodología muy cerrada y sencilla * Modelo de negocio * B2C = Alumnos, misma fórmula = Misma oferta de clases, más perfilada (Los C2)... servicios. Paquetes breves. * B2B = Profesores/Editoriales DELE /Cervantes * Formación DELE para profes no se pueden formar (Eso es competencia del Cervantes) * Vender audios (derivación de podcasts ELE) * Material con enlace de afiliados * Tienda virtual de material de preparación DELE * Patrocinio en los pódcast * Estrategia de marketing * Inbound marketing (lento, pero seguro) * Podcast + apoyado en un blog (que no voy a situar en SEO) + sin vídeo (experiencia no funciona) * Qué es el DELE * Las novedades del DELE * Consejos de examinador * Networking con pesos pesados del DELE (examinadores, cervantes, editoriales DELE...) * Expresiones orales que se pueden grabar y analizar (se peude convertir en material premium) * Frecuencia 2 veces por semana * Peligros * No hay competencia.... pero no hay una seguridad en el nicho (el salto al vacío y prescindir de Learn Spanish...) * Temporero que hace vendimia (inestable para ingresos estables por servicios) * El DELE es competencia del Cervantes ***** INFORMACIÓN DEL PODCAST: https://podcastsele.com/shows/movimiento-en-ele OTROS LINKS DE INTERÉS Página web: https://conmovimiento.com Email: sergio@conmovimiento.com Página Facebook: https://facebook.com/conmovimiento Instagram: https://instagram.com/conmovimiento_ele Grupo de Whatsapp PRIVADO colaborativo de profesores de ELE online: Enviar un email a sergio@conmovimiento.com y se os dará acceso Tertulias para profesores de ELE online: https://www.facebook.com/groups/tertulias.profe.ele.online/
יעל קָנדֶר מתמחה בעולמות ה-CX, eCommerce, Data וה- Martech ומסייעת ללקוחות לפתח את היכולות הדיגיטליות שלהם בשלושה תחומים: חוויית לקוח – נאמנות, מרקטיננג אוטומיישן ו- eCommerce. דאטה ואנליטיקה –Data Science ופתרונות BI. אסטרטגיה ותהליכים – חדשנות, מודלים עסקיים חדשים ובניית Digital Road map. יעל בעלת ניסיון עשיר של למעלה מ-15 שנה בעולם השיווק והפרסום, מתוכן 10 שנים בהקמה וניהול פלטפורמות דאטה, תוכניות נאמנות ואתרי סחר אלקטרוני בעולמות ה-B2C וה-B2B. בעבר שימשה כמנהלת השיווק ברשת האופנה דלתא, ניהלה את הדאטה וה-CRM בחברת קימברלי קלארק ובתפקידה האחרון בצד לקוח, הובילה את תוכנית השיווק לפתרונות טרנספורמציה דיגיטלית במייקרוסופט MEA. בשנים האחרונות, מייעצת לחברות בעולמות הדיגיטל בענפים שונים כגון: קמעונאות, FMCG, ביטוח, בנקאות ועוד. בנוסף, יעל משמשת מרצה בתכנית לתואר שני בבצלאל בנושא שיווק בעידן החדש, מנהלת קורס Data driven Marketing בבית ספר למקצועות הדיגיטל "דיגיטאלנט" וכן, מרצה באיגוד השיווק בנושא חווית לקוח.
This episode of Greymatter is the third in a series of growth discussions featuring Greylock investor Mike Duboe. Lenny Rachitsky, former growth lead at Airbnb, and Dan Hockenmaier, founder of Basis One and former director of growth marketing at Thumbtack, join Mike to share lessons learned when growing marketplaces from startup to scaleup. They discuss how to design a growth org, processes and frameworks around experiments, building growth models, understanding marketplace liquidity, how to think about disintermediation, and parallels between B2C /B2B marketplaces.
从不顺应人性讲让你们开心的话，这里只说残酷现实的真话，聪明投资都在财德商学！
从不顺应人性讲让你们开心的话，这里只说残酷现实的真话，聪明投资都在财德商学！
从不顺应人性讲让你们开心的话，这里只说残酷现实的真话，聪明投资都在财德商学！
State #Sales #Tax #B2C & #B2B Penalty...Watch Out #Ecommerce ! Liz Soria (Tax Advisor) --- Support this podcast: https://anchor.fm/liz-soria/support
State #Sales #Tax #B2C & #B2B Penalty...Watch Out #Ecommerce ! Liz Soria (Tax Advisor) --- Support this podcast: https://anchor.fm/liz-soria/support
Ran Segall is a full stack designer who helps early stage startups with everything from branding, product design, video and investor decks. He has worked with top teams working across a variety of B2C & B2B industries in Israel and across the globe. He is a conference speaker, Youtuber, and a rockstar designer. In this episode we discuss how to become a full stack designer, work life balance, and owning your own career path. Follow us on instagram at @RanSegall @Ryan.Warrender & @Brandon.Groce. Become a supporter of this podcast: https://anchor.fm/designhuddle/support This podcast is sponsored by Anchor --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Business to Business & Business to Consumer type of businesses are very different when it comes to operation. Same applies to marketing strategies. A rather long one, but VERY important for your business. Dragos, the host of the StrugarMedia podcast, reveals his strategy for long-term brand building for each of the types. He then talks about the platforms and tools you can utilize to create high-quality marketing plans to drive more sales and revenue. Spoiler alert - it includes Facebook, Instagram & LinkedIn. B2B & B2C businesses will love this episode! Also if you are an Entrepreneur who wants to help other businesses - you are going to love this because you can do consulting using these words and ideas. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
שירי ועמית אירחו את עומר גרצמן VP Product ב WeissBeerger, דיברנו על ההבדלים בניהול מוצר B2C אל מול מוצר B2B, על ההבדלים בממשקים, על העבודה מול היוזרים בכל אחד מהעולמות. והכי חשוב, עומר נתן לנו טיפים על איך לדלוור ערך ולא פיצרים. ___ מגישה בפרק: שירי איבצן ועמית זאבי עריכת סאונד והלחנה: מיכאל ינטיס
I got to sit down with Ms. DeWitt on and talk about the world of Social Media. We talked about how she got into this profession and how she ended up working for Rollins College. We also talked about the power of Social Media and how it can really impact your brand, your personal life, and so much more. Tune in and enjoy another great episode. A little about Jennifer DeWitt: As Social Media Manager for Rollins College, I am happy to share social insight and tips for creating unique, rich media content, honing your online reputation skills, and building new media practices. I am a community manager, content developer, and new media trainer who has been actively involved in marketing to B2C & B2B audiences for nearly ten years. As a strategist, designer, writer, industry participant, and future-thinker, my previous experience has been a rich combination of online networking with real world applications. I believe that social media is most effective with useful, relevant, & uniquely design
Google 遭到歐盟裁罰 43.4 億歐元，理由是濫用在 Android 的壟斷地位鞏固搜尋業務。然而在 Google 眼中，原本 Android 就是用來保護搜尋業務，維持用戶能持續使用 Google 搜尋的防護措施；Android 與搜尋實為一體的商業策略。為何當年巧妙的策略，卻在 10 年後成為罪名。接下來 Google 要如何經營 Android？ 本期音頻希望讓聽眾能徹底理解歐盟史上最高的反壟斷罰金的緣由。我們從智慧型手機發軔初期開始，沿著 Google 的補貼策略討論，並分析對其他手機廠商（包括蘋果）的影響，以及今天的市場狀態轉變。 本期音頻涵蓋以下議題： 1. 歐盟與 Google 的立場 2. Android 的戰略意義 3. 蘋果為何幸免於難 4. 開放與封閉的優劣 5. Google 掐住的瓶頸 6. 商業模式與濫用位置的一線之隔 7. 預選與入口的價值 8. 賠償與裁罰的差異 [ 討論主題 ] 歐盟裁罰 Google 43 億歐元｜B2C 不如 B2B 創業（https://bit.ly/2A23ldi ） （非會員在此取得 3 篇試閱文章：https://daodu.tech/threeposts ） [ 延伸閱讀 ] Google 遭歐盟罰款 24 億歐元 — 新一代壟斷與政府的衝撞（https://bit.ly/2uTZrNO ） by 科技島讀 台灣代工廠控告高通（與蘋果）｜Google 營收表現亮眼（https://bit.ly/2uTm5Wn ） by 科技島讀 美國信調機構 Equifax 資料外洩｜歐盟新資料保護法（https://bit.ly/2uC0r9Z ） by 科技島讀 謝謝你，宏達電（https://bit.ly/2uIwmFA ） by 科技島讀 歐盟資料保護法 GDPR 帶來廣告與媒體的曙光（https://bit.ly/2mDngp7 ） by 科技島讀 美國信調機構 Equifax 資料外洩｜歐盟新資料保護法（https://bit.ly/2uC0r9Z ） by 科技島讀
"ספר הפנים" ידועה כחברה שיודעת להמציא עצמה מחדש, לאמץ חדשנות, לבצע רכישות של סטארט-אפים מבטיחים – ולא נראה שיש מקום טוב יותר מאשר כאן אצלנו, בישראל אומרים עלינו, הישראלים, שאנחנו פחות דומיננטים בכל מה שקשור לסטארט-אפים שעובדים B2C – Business to Consumer. אלעד בא להוכיח אחרת. השבוע אנחנו מארחים את אלעד ברינדט שביט, סמנכ"ל הלקוחות של פייסבוק ישראל, לשיחה על פעילות פייסבוק ישראל. איך קמים יום אחד, לוקחים את הכלבה ובן הזוג, עוזבים הכל ומתחילים לטייל בעולם… וגם לעבוד בדרך? תפסנו את שלי אגם, נוודת דיגיטלית, בעצירה שלה בישראל כדי שתספר את הסיפור שלה ותיתן טיפים למי שמתעניין בעבודה תוך כדי טיולים בעולם. תגיע אלינו גם עדי יופה, טרנדיולוגית ומומחית לעתידנות עסקית לשיחה על העתיד של הטכנולוגיה והשפעותיה עלינו. הייטק בפקקים, האנשים מאחורי ההייטק הישראלי, תכנית האקטואליה של ההייטק. בשיתוף פעולה עם קהילת היזמים Start-up Stadium ועם עמוד הפייסבוק של כלכליסט. השבוע על הפודיום: אלעד ברינדט שביט – סמנכ"ל לקוחות בחברת פייסבוק ישראל שלי אגם – אדריכלית ובעלים בחברת אגם אדריכלות וייעוץ רוויט שקד דמבו חדשות השבוע עדי יופי – טרנדולוגית ומומחית לעתידנות עסקית בחברתfast -Forward "סטארט-אפ בפקקים" עם אפרת שנהוד, מייסדת ומנכ"לית בחברת ReSymmetry "הייטק ופרשת השבוע" – פרשת "פנחס" , תהילה סיטון מנחים – נתן לייבזון, יזהר שי, ואדר חי מפיקים – סיוון קלר, רועי קליק ואדר חי וידאו – שקד דמבו חדשות השבוע – שקד דמבו ע. מוזיקלית ותמיכה טכנית – אורי טולידאנו הביא לשידור – אורי טולידאנו
STOP wasting time & money on marketing to the wrong target market. This is what we call a scattergun approach where you are trying to sell your product or service to everyone & anyone. It does not work!! Only by identifying your target market & becoming laser-focused on finding them in their highest concentration will you see a massive spike in quality leads. But where the hell do you start when identifying who your target market is? In this coaching podcast, Craig shares the 9 key characteristics you need to identify to determine your B2C & B2B customers & clients. Once you know who they are it's so much easier to hit the bullseye with your online & offline marketing. Subscribe & Listen To Our Podcast On Your Favourite Apps Listen & Subscribe through Apple iTunes https://apple.co/2QQLON4 Listen & Subscribe through Podbean for Android deviceshttp://eba.podbean.com/ Listen & Subscribe on our Website https://bit.ly/2QGGkEA Listen & Subscribe through Youtube http://bit.ly/2qnJal Listen & Subscribe through Spotify https://spoti.fi/2LKeH6U Join Our Facebook Group & Community Join the EBA community on our Facebook Group https://www.facebook.com/groups/EliteBusinessAcademy/ Get Free Business Coaching & Videos Our website is packed full of coaching videos & resources to help you grow yourself & your business https://elitebusinessacademy.co.uk/ Contact Our Team Do you have a specific challenge in your business or life that you would like Craig to record a podcast on? If so drop us an email & tell us what you would like us to cover. Email us - Support@EliteBusinessAcademy.co.uk
Новый выпуск Retail Rocket Science уже на подходе! Сегодня в гостях программы Борис Преображенский, владелец проекта ForOffice.ru и организатор конференции ПрактикаDays. Почему В2В рынок гораздо лучше В2С? Что ждут бизнес-клиенты от сервиса? Как кроссбордер повлияет на e-commerce в Рунете? Практика рынка: — В чем состоит специфика сервиса в В2В электронной коммерции? — Может ли мобильная коммерция быть драйвером рынка? — Что будет после мобильных? Захватил ли Amazon Alexa рынок? — "Для маленьких интернет-магазинов до сих пор главная проблема — трафик". — Кому нужна своя логистическая служба, а кого удовлетворит аутсорс? — На каком месте электронная коммерция Рунета по сравнению с западными аналогами? — B2B как новая ниша для интернет-магазинов. — Есть ли смысл растить свой B2C проект за счёт B2B направления? — "Основным драйвером роста будет доля омниканальных сетевиков".
KonCAST: Marketing Digital | Pymes | Startups | Emprendedores
Esta vez hablamos con Eduardo Liviano de apeteat.es de marketing en foodtech.es En este episodio vas a escuchar… - que canales “clásicos” usan - canales curiosos del modelo B2C/B2B - cosas importantes a tener en cuenta y como siempre… - el mayor fallo - un hack Inscríbete al programa de Coworking de EOI: https://www.eoi.es/es/espacios-coworking/madrid-5a-edicion ¡Apúntate a nuestro grupo en Facebook! www.facebook.com/groups/kontribu/ Aqui puedes contactar con Eduardo: https://www.apeteat.es/contacto/ Y con el locutor aqui: www.redictos.es/contacto Aqui tienes las notas XXL: www.redictos.es/marketing-foodtech
KonCAST: Marketing Digital | Pymes | Startups | Emprendedores
Esta vez hablamos con Eduardo Liviano de apeteat.es de marketing en foodtech.es En este episodio vas a escuchar… - que canales “clásicos” usan - canales curiosos del modelo B2C/B2B - cosas importantes a tener en cuenta y como siempre… - el mayor fallo - un hack Inscríbete al programa de Coworking de EOI: https://www.eoi.es/es/espacios-coworking/madrid-5a-edicion ¡Apúntate a nuestro grupo en Facebook! www.facebook.com/groups/kontribu/ Aqui puedes contactar con Eduardo: https://www.apeteat.es/contacto/ Y con el locutor aqui: www.redictos.es/contacto Aqui tienes las notas XXL: www.redictos.es/marketing-foodtech
KonCAST: Marketing Digital | Pymes | Startups | Emprendedores
Esta vez hablamos con Eduardo Liviano de apeteat.es de marketing en foodtech.es En este episodio vas a escuchar… - que canales “clásicos” usan - canales curiosos del modelo B2C/B2B - cosas importantes a tener en cuenta y como siempre… - el mayor fallo - un hack Inscríbete al programa de Coworking de EOI: https://www.eoi.es/es/espacios-coworking/madrid-5a-edicion ¡Apúntate a nuestro grupo en Facebook! www.facebook.com/groups/kontribu/ Aqui puedes contactar con Eduardo: https://www.apeteat.es/contacto/ Y con el locutor aqui: www.redictos.es/contacto Aqui tienes las notas XXL: www.redictos.es/marketing-foodtech
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
教学用的跟读训练音频，我们将在不久后单独制作一个《韩语晨读训练-教学跟读版》~韩Talk陪你一起细致地一步步塑造完美韩语~ 原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风每周精选制作一个主题，让大家深入跟读，掌握发音 语法 词汇！该专辑所有版权都归 韩Talk 所有，盗版必究。
原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。周一~周五 每天早晨8：00 不见不散！该专辑所有版权都归 韩Talk 所有，盗版必究。
原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。周一~周五 每天早晨8：00 不见不散！该专辑所有版权都归 韩Talk 所有，盗版必究。
原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。周一~周五 每天早晨8：00 不见不散！该专辑所有版权都归 韩Talk 所有，盗版必究。
原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。周一~周五 每天早晨8：00 不见不散！该专辑所有版权都归 韩Talk 所有，盗版必究。
原文： 스페인 바르셀로나에서 개최된 Mobile World Congress2017에서 삼성전자와 화웨이, 노키아 등의 업체들이 신형 태블릿을 선보였다. 태블릿 시장이 역성장중임에도 불구하고 글로벌 태블릿 제조사들이 신제품을 내놓으면서 훈풍을 불어줄 수 있는지 기대감이 커지고 있다. 태블릿 시장은 전 세계적으로 성장률이 감소하고 있지만, 소비 트렌드가 B2C에서 B2B로 전환되고 있는 추세로 볼 때 수요가 증가할 것이라는 예측이다. 특히 한국에서는 2015년부터 활성화된 태블릿 연계 교육방식으로 인해 지속적으로 태블릿 시장이 성장하여 2016년에는 태블릿 시장이 약 20% 성장하였다.必背单词：- 선보였다 – 展示- 역성장 - 逆成長- 훈풍 – 暖风译文： 在西班牙巴塞罗那举行的2017年世界移动通信大会上，三星电子和华为,诺基亚等企业们展示了他们的新型平板电脑。 不顾平板市场这段时间的长期逆成长，全球平板制造商们展示的新产品是否可以刮起一阵暖风，让人增加了期待。 虽然在全世界平板市场的成长率正在减少，但是通过消费趋势正在从B2C转为B2B这一点来看可以预测在未来平板市场的成长率会增加。 特别是韩国自从2015年开始进入平板相联接教育方式的活跃期后，平板市场持续成长，在2016年平板市场已成长了约20%。周一~周五 每天早晨8：00 不见不散！该专辑所有版权都归 韩Talk 所有，盗版必究。
Daniel Prendergast is Head of Digital at Sheffield Hallam University where he is driving the digital transformation of the organization. Daniel brings over 15 years of digital experience to the role, with a keen understanding of campaign integration across online and offline channels for a variety of industries including higher education, international publishing, travel and tourism, and B2C/B2B online product retail, both on the agency and client side. He joins us from Sheffield, England to discuss the role of the digital strategist in the journey to conversion.
В 31-м выпуске разбираемся как продавать в сегменте B2B в digital вместе с Максимом Кургузовым, руководителем отдела интернет-маркетинга METRO Cash & Carry Россия. Практика рынка: - В чем специфика продаж на B2B-рынке? - Где бизнес-аудитория отличается от частных покупателей? - Можно ли быстро сделать из B2C-компании B2B-игрока? - Продает ли Metro продукты питания в онлайне? - Прозрачный документооборот как конкурентное преимущество. - Как отличается маркетинг для b2b-аудитории? - Кто сегодня конкурирует с Metro? - Насколько часто люди меняют поставщиков? Информация к выпуску: - "Магнит" обсуждает проект, конкурирующий с Metro Cash & Carry - Россия растеряла позиции в глобальном рейтинге ритейла - "Утконос" запускает магазин для юрлиц
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