Podcasts about marketing funnels

Episode 168: Learn how to put your random courses into a system that works: https://app.digitaltrailblazer.com/register-launch-scaleMany online business owners waste money on courses and coaching programs that promise quick results but leave them disappointed and stuck in a cycle of buying the next "magic bullet" solution. This constant course-hopping is what makes getting your business off the ground so difficult and prevents you from generating consistent, reliable income.In this episode, Leah and Todd reveal how to stop chasing shiny objects and start building a complete marketing system that actually moves you forward in your business. They discuss the “7-11-4 rule” and how to use it to create a customer journey that reliably produces qualified prospects and paying clients in your business.Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

One of the most-listened and shared episodes of 2024 - an episode that multiple people reached out months later to say "this single episode helped me launch my business." So, that's cool. It's on standing out in a crowded market, and it's on mice. Specifically, the guy who got rid of ours. There are four lessons, a framework, Customer Journey Mapping and the Feature Fold. TackleboxIdea to Startup NewsletterIdea to Startup BotSugar (but it stinks)00:30 Intro02:00 We've Got Mice05:15 The Mouse Man's Funnel07:50 Smooth Jazz08:21 One - Build Your Funnel to Match Customer Emotion11:45 Good Questions For Your Funnel12:30 Two - Contrast from the Feature Fold14:30 Saving your Customers a Decision15:53 Three - Take Yourself Seriously19:14 Four - The Things Other People Stink At22:14 The End22:50 Recap of the Four Lessons

So, get this...If you're cranking out Reels, TikToks, blog posts, AND emails but your bank account still says “nice hobby, sis,” this conversation is for you.

Marketing consultant Anna O'Riordan joins me, Ayo Abbas to challenge the B2B marketing funnel. Often heralded as the gospel of all types of marketing, we explore why traditional funnel thinking fails in B2B environments and share practical alternatives that actually work for complex buying journeys.oh and here are the two LinkedIn posts that sparked this conversation:Ayo's post https://www.linkedin.com/posts/ayoabbas_marketing-b2b-builtenvironment-activity-7342807335859331074-yGd4?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAFPDJgBooVBV0bdyqCqr6gjVCXIR2mUhDAAnna's post https://www.linkedin.com/posts/annaoriordan_life-doesnt-fit-in-a-funnel-and-neither-activity-7341396652613607425-28Dd?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAFPDJgBooVBV0bdyqCqr6gjVCXIR2mUhDAResources and linksAbbas MarketingAfand.coEsTeam.ProApril DunfordAlice Widger - Milk It DigitalKatelyn BourgoinChris WalkerAntonia Wade - Transforming the B2B Buyer Journey About the showThe Built Environment Marketing Show is hosted by marketing consultant and content creator Ayo Abbas from Abbas Marketing. It is a show that is unashamedly about marketing for architects and engineers, as well as bringing forward voices that we don't always get to hear. Ways you can support this show

Today, join Josh and Garrett as they discuss what Paid Search Advertising is and when it's relevant to financial coaches! 3 (+2!) key takeaways: The benefit of paid search is that IF (big if) you do it right, it gets you in front of people who are actively looking for a solution to a problem that you solve through your coaching. Paid search gives you keyword targeting abilities AND audience targeting capabilities. Three things that impact where your ad is placed: price (how much are you paying), competition (how many others and how much are they paying), “quality score” (does this ad actually answer the person's question that they were searching for? Is there value on the page? How trustworthy is the website?) Use key phrases, NOT key words. The fewer people who see your ad, the better, because that means you've targeted it exactly to those people who are actually potential prospects, not those who will never be prospects. Resources mentioned in this episode: What is a Marketing Funnel and How Do I Create One? FCN's Grow service should be live by the end of the year! Sign up for the interest list here. What is Marketing vs. Advertising vs. Sales? Want help building or growing a successful financial coaching business? Find resources below based on where you're at in your journey: - Deciding whether Financial Coaching is right for you? Join our free Facebook Community with over 5000 current and aspiring financial coaches! https://www.facebook.com/groups/financialcoachescommunity - Already decided you're going to be a Financial Coach and want to learn more? Get 30+ tips and best practices in our free 8-part email series! https://www.financialcoachesnetwork.com/pre-launch-email-series - Ready to Launch your Financial Coaching business? Join FCN Launch, our step-by-step program that will help you successfully launch your business in four months and grow it to a consistent part-time income. https://www.financialcoachesnetwork.com/launch - Are you already coaching clients and want to grow your business to a full-time income? Join FCN Grow, our program that helps you scale your business to a full-time income. https://www.financialcoachesnetwork.com/grow

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Beyond Funnels: Crafting an Effective Marketing Ecosystem In this insightful episode, we delve into the evolution of marketing beyond traditional funnels, as popularized by experts like Russell Brunson. We explore the concept of creating an interconnected marketing ecosystem, designed to engage potential customers through a comprehensive and immersive brand experience. With anecdotes and comparisons to marketing legends like Roy H. Williams and Perry Belcher, the conversation highlights why an ecosystem approach is more impactful than linear funnels, particularly for high-commitment businesses. Learn how to build lasting connections and influence buying decisions by engineering experiences that captivate and retain your audience.  00:00 Introduction to Marketing Funnels 00:47 The Evolution of Marketing Concepts 01:36 The Ecosystem Approach 02:07 Building Brand Experience 03:20 The Importance of an Ecosystem 04:02 Capturing and Retaining Attention 06:27 The Role of Funnels in Modern Marketing 07:24 Conclusion: Embracing the Ecosystem

Most marketing funnels fail because they chase clicks instead of building trust. This episode reveals how to design a funnel that actually converts—by focusing on clarity, intent, and connection at every step. Learn how to guide your audience from first glance to loyal client using content that resonates, not just sells. Discover why traditional funnels fall short and how to craft one that aligns with your brand's voice and values, ensuring sustainable growth and deeper customer relationships. Read the full article for more information: https://unscrewedmarketing.com/the-art-of-crafting-engaging-marketing-funnels/ Hashtags: #MarketingFunnels #CustomerJourney #AuthenticMarketing #BusinessGrowth #MarketingStrategy

Marketing a ketamine clinic presents unique challenges that traditional medical practices simply don't encounter. High advertising costs, frequent platform bans for ketamine-related content, and the need to build trust around an innovative treatment create significant barriers that demand a strategic approach.In this episode, Kim and Sam share the exact marketing framework they presented at the 2025 American Society of Ketamine Physicians, Psychotherapists & Practitioners conference in Austin - the same strategies that helped their clinic (Reset Ketamine) dominate "ketamine near me" searches and build a thriving practice since 2018. This isn't theoretical marketing advice pulled from generic healthcare playbooks. These are proven, field-tested strategies from clinician business owners like you - who've navigated the same platform restrictions, skeptical patients, and marketing obstacles that ketamine clinic owners face daily.What You'll Gain In This Episode:・The ACC funnel framework (Awareness, Consideration, Conversion) that transforms patient acquisition・How to create organic content that acts as your clinic's "vital sign" for trust and credibility・Why newsletters are the highest ROI marketing tool for ketamine practices and how to create themEpisode 35 show notes:00:00 Teaser - Organic content as your clinic's pulse00:32 Welcome to the Ketamine Startup Podcast01:25 Understanding the Medical Marketing Funnel (ACC)04:31 Awareness: The First Layer of the Funnel06:34 Consideration: Comparing Options07:15 Conversion: Turning Interest into Action09:23 What Is Organic Content?09:57 Push vs Pull10:44 The “What To Create” Venn Diagram12:49 The Content Creation Process14:55 How Organic Content Is A Clinic's Vital Sign17:20 The Power of Newsletters26:34 Conclusion and Key TakeawaysThanks for listeningWatch the YouTube Version with Visual SlidesFollow us onLinkedinYouTubeKetamine StartUp Website

With the massive changes in digital marketing giving us less control than before, is funnel marketing still relevant? Our Meta Ads Manager, Jonathan Paquin, shares his insights on the topic. He also shares how the heavy targeting through creatives is changing the marketing funnel, how long you should run L1 (awareness) video ads, and effective ad strategies for accounts with smaller budgets ($1,000 to $2,000). Watch this video now.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: •

If you're doing "all the right marketing things" but still not hitting your sales goals, you're not alone. In this episode, I'm breaking down the key difference between marketing funnels and sales funnels, and why understanding the two can completely change the way you grow your business. You'll learn: The real role of your marketing funnel What a sales funnel actually looks like Why small business owners need a sales system How to stop relying on hope and start guiding people to a decision with confidence Plus, I'm sharing details on my brand new course: Sales Simplified: 7 Weeks to Selling with Confidence — launching June 16, 2025! If you've never had formal sales training but you're ready to sell with confidence (and without feeling salesy), this episode is for you. Links mentioned: Sales Simplified Course – Learn more & join the waitlist HERE

This episode features an interview with Ashley Faus, Head of Lifecycle Marketing, Portfolio, Atlassian and author of the book Human-Centered Marketing: How to Connect with Audiences in the Age of AI. Ashley dives into the pitfalls of both active spamming and the bait-and-switch tactics that are commonplace today. She also explains why marketers should ditch the funnel framework and embrace playgrounds as the model for the customer journey, and shares her insights into what it means to make marketing truly human-centric. Key Takeaways:Misleading CTAs and bait-and-switch tactics erode trust. Marketers should not be trying to trick prospects into buying. It is expensive to acquire a customer that is a bad fit, and they should be prioritizing the relationship.The funnel is outdated; marketers should adopt “the playground” where they allow customers to move through a self-directed customer journey however they want to.The language that we use to talk about our audience, “is so adversarial. It's like I'm gonna hunt for a prospect and I'm gonna capture a lead, and I'm gonna lock down a deal.” Remember there is a person behind the screen.Quote: “ My job as a marketer, I always say, I never want to sell anything to anybody. My job is to match problems with solutions. And if I harass you or convince you to buy something that doesn't actually solve your problem, that's going to  be very expensive for me to fix, either from a reputation standpoint, from a support or implementation cost standpoint. Like, it's not free for me to acquire a customer that's a bad fit. It's not just not serving them. It does not serve the business either. And I think that's the other piece that like sometimes people think when I talk about this, that I'm trying to be altruistic or that like it's a nice thing to do for the audience. I mean, yes, we should be decent humans, but it's bad for business to behave this way and to do the bait and switch or to force somebody into a bad fit. It's gonna be very expensive for you to force fit that, or to try to, you know, win and re-win that customer or to serve that customer If they go nuclear and they start posting on social media, or they file a lawsuit, right? It's very expensive to get out of a bad deal or to turn a bad deal into a good deal.”Segment Timestamps:*(02:55) Human-centered marketing frameworks*(08:56) The pitfalls of bait-and-switch tactics*(27:13) The playground over the funnel*(35:33) The Playbook: Uncuttable budget itemsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Ashley on LinkedInLearn more about AtlassianHuman-Centered Marketing: How to Connect with Audiences in the Age of AILearn more about Caspian Studios

Discover actionable strategies for using SMS and email to boost customer loyalty, increase revenue, and optimize your marketing funnel. Learn best practices for campaign timing, automation, and integrating SMS with other channels. Nikita also discusses the evolving landscape of digital marketing, the impact of AI, and what sets Aspekt Agency apart in a crowded market.Whether you're a brand owner, marketer, or entrepreneur, this episode is packed with insights to help you grow your business through smarter retention marketing.

Listen in as they cover:-What “top, middle, and bottom” of funnel marketing really means.-How to cast a wide net without diluting your message.-Why nurturing leads is a skill advisors can't afford to ignore.-The difference between posting content and intentional outreach.-How trust and patience are the real accelerators of growth.If you've ever wondered how to turn visibility into action, this episode is your blueprint. Brought to you by Elite Marketing Concepts - where strategy meets execution for advisors ready to grow.To learn more about how Elite Marketing Concepts can take your practice to the next level, contact Brian at BrianLutz@EliteConsultingPartners.com, or Stacey at Stacey@EliteConsultingPartners.com.

Want to master your marketing funnel? Our Meta Ads Manager, Jonathan Paquin, shares how to budget effectively, understanding the important link between L2 and L3, and the key metrics to track for optimal results.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: •

What if you could scale your business without burning out, and lead with clarity—even during your toughest seasons?In this episode of the Working Women Mentor podcast, Rani Alfers sits down with Caitlin Bacher—entrepreneur, course creation expert, and mentor to business owners navigating the world of evergreen strategy. Caitlin opens up about her transition from social media manager to CEO, and how she redefined what success looked like for her, both in business and in life.Together, they dive into how mentorship can provide a blueprint during uncertain times, why finding your unique value proposition is essential in today's crowded market, and how understanding emotional cycles (like the Dunning-Kruger effect) can empower smarter business decisions.Whether you're a course creator, corporate leader, or creative entrepreneur, this episode is full of practical, honest insights you can apply immediately. Discover how to own your voice, scale with purpose, and embrace growth—without losing yourself along the way.Guest Links & Additional Episode Mentions:Website: https://caitlinbacher.com/Instagram: https://www.instagram.com/caitlinbacher/ Want to be a guest? If you have a mentor moment that could inspire someone else DM us GUEST on Instagram, or Apply to be a guest here: https://www.ranialfers.com/apply-to-be-a-guest/Connect with our community on: https://www.instagram.com/workingwomenmentor/

Ever felt totally confused when people talk about marketing funnels for coaches as if they're speaking another language? Trust me, I've been there! As a therapist transitioning to coaching, I had no clue what a marketing funnel was either. But funnels aren't complicated tech monsters. They're simply guided paths that take people from first meeting you to becoming paying clients.Join me in today's episode, where I break down the difference between websites and funnels, explain why funnels convert better, and walk through the most common types you can use right away. You'll learn exactly how to build your first funnel even if you're not tech-savvy, which metrics actually matter, and how to start simple. I've spent five years perfecting these systems, and today I'm sharing what really works. Let's demystify this whole funnel thing together!Topics covered on Marketing Funnels for Coaches:Why marketing funnels convert better than regular websites.The funnel metrics you should track at each stage of your marketing process.The most effective types of marketing funnels for coaches.How you can build your first funnel without tech skills or hiring expensive developers.The easiest funnel to implement when you're just getting started as a coach.Resources from this episode:Therapreneur: A Therapist's Guide to 3x Your Therapy IncomeTherapist to Coach Accelerator programGo High LevelCRM Done Better ConvertKitKajabiLead PagesClickFunnelsSign Up For The Therapist to Coach Transformation Challengehttps://carlyhillcoaching.com/challenge

In today's business landscape it's not enough to just “do marketing”, you need to stand out. How do you do this? It's the little things that count. In this episode of The Hayley Osborne Show, I'm diving into how to transform your marketing funnel into a VIP experience that feels exclusive, personalised, and exciting! A marketing funnel sounds complicated, but it's not. It also doesn't have to be a simple, transactional process either. It can be a journey where your clients feel valued, special, and eager to work with you. I'm so keen for you to learn practical ways to create a funnel that makes your clients feel like they're receiving a luxury experience, from personalised entry points to VIP-only online events (or in real life) and thoughtful follow-ups. If you're ready to level up the way you market your business and how those in your world receive your business love language, tune in and start implementing these high-touch strategies today! (Shhhhh: it's easier than you think). I'D LOVE US TO CONNECT: • Instagram: @hayleykosborne  • Facebook: /hayleyosborne  • Website: https://hayleyosborne.com/work-with-me/

Next in Media spoke with Conor McKenna, partner at Luma Partners, about what's held ad tech back from exploiting the creator economy, and why creators themselves - along with a new competitive dynamic among the tech platforms - may lead the industry in a whole new direction.

Episode 345 – How to Build a Micro Funnel in 24 Hours Think funnels are too complicated, too techy, or just plain too hard? Think again, lovely. In this episode of the Small Business Made Simple Podcast, I'm showing you how to build a smart, simple micro funnel in just 24 hours—without losing your mind, spending weeks mapping things out, or writing a 67-email sequence. Whether you're launching soon, need a quick win, or want to stop sending people to your homepage and hoping for the best—this episode is your sign to stop overthinking and start funnel-ing. You'll learn: ✅ What a micro funnel is (and why it works so well for small business) ✅ The 3 essentials you need to get started today ✅ The simple steps: from freebie to follow-up email to next action ✅ How to promote your funnel without ads or a big list ✅ My favourite tools and a secret AI shortcut to make it even easier! ✨ This episode is perfect for service providers, e-commerce brands, coaches, creatives and anyone ready to stop chasing leads and start converting them.

Send us a textWhat if everything you believe about digital marketing is leading your home service business down a dangerous path? In this eye-opening conversation with digital marketing veteran Jonathan Bannister, we uncover why the constant chase for Google rankings has created a generation of "digital junkies" in the home service industry.Bannister doesn't hold back as he reveals the uncomfortable truth: digital marketing has made business owners fat and lazy. After a decade helping HVAC, plumbing, and roofing companies navigate the digital landscape, he's witnessed firsthand how the addiction to leads has replaced fundamental business practices like excellent customer service and effective sales processes. His provocative new book title says it all: "F*** Digital Marketing: Why Building a Memorable Brand Matters More Than Rankings."The conversation takes a fascinating turn when Bannister predicts Google's search engine will be "extinct" within 3-5 years, replaced by AI platforms that will fragment the search landscape. This paradigm shift means businesses building their entire strategy on search visibility are constructing their foundation on borrowed space.Through compelling case studies and tactical advice, Bannister outlines a smarter approach to marketing: becoming omnipresent in your target market through a proper marketing funnel that educates at the top, builds trust in the middle, and only presents offers to already-engaged audiences. His neighborhood-specific strategy for a roofing contractor demonstrates how targeted messaging and multi-channel presence can transform results without relying on Google's unpredictable algorithms.Whether you're currently frustrated with your marketing results or simply want to future-proof your business against the coming AI revolution, this episode offers a roadmap to build what truly matters – a brand that lives in customers' minds regardless of algorithm changes or platform shifts. It's time to break free from digital heroin and rediscover what genuinely drives sustainable growth.http://Www.topservdigital.com Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/

Marketing agencies are begging you to run LinkedIn ads. Here's why that might be the worst $5,000 you'll ever spend. April breaks down the exact conversation where she stopped a client from blowing his ad budget—and the 3 foundational fixes he needed first. Key Takeaways:

If your wondering what a podcast marketing funnel is or how a podcast can fit into your client's marketing, this episode is for you!I'm breaking down what a funnel is, the role that a podcast plays in it, and the biggest misconception about podcasts!With this information, you'll be able to uplevel the services you offer to your clients. My goal for you is to go from transactional freelancer to “I can't run my business without you” team member!Let me know what your takeaways are from this episode - find me on IG @LaurenWrightonAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode260

In today's episode of Community Kristina is joined by social media strategist and Manychat automation expert, Madi Beumee. Madi has been behind the scenes of some of the biggest online business growth stories, using ManyChat to turn followers into engaged community members and paying clients.In this episode Madi shares the biggest mistakes businesses make when trying to convert followers into customers, why your audience isn't buying from you (and what to do about it), and how to build hype before launching a new product or offer.Manychat can collect leads, engage your audience, and make sales, are you missing out on this powerful tool?Tune in to learn how to make social media automations work for you!Connect with Madi:InstagramPersonal InstagramTikTokThe Content LabGrab Madi's Free ManyChat GuideMentioned in this Episode:Trial Reels EpisodeUrban Baker00:00 - Intro03:00 - Nurturing Followers Into Sales21:20 - What Is Manychat23:40 - Who Should Use Manychat?29:19 - Should You Boost Manychats?32:00 - Avoiding Being Spammy with Manychat36:45 - Connect with MadiSend me a text!Scale Faster with The Growth HackGrowth marketing tips & tech insights from those who've done it.Listen on: Apple Podcasts SpotifyFor Your Information: • Host your podcast on Buzzsprout! •Use Code ‘PODCAST' For Your First Month For $1 Inside The Social Business Club • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

¿Te gustaría optimizar tus estrategias de marketing en Amazon y evitar el desperdicio de presupuesto? En nuestra última conversación, Alba Castellet, desde España, nos comparte su amplia experiencia liderando una agencia especializada en Marketplaces. Juntos, desmenuzamos cómo Amazon Marketing Cloud se ha convertido en una herramienta esencial para cualquier vendedor que busque mejorar la promoción de sus productos. Alba nos revela cómo su agencia ha evolucionado rápidamente ante los constantes cambios en la plataforma de Amazon, subrayando la importancia de mantenerse al tanto de estas transformaciones tecnológicas para no perder competitividad. Además, nos adentramos en el mundo del marketing funnel aplicado a Amazon, especialmente en el sector de los complementos alimenticios. Alba nos guía a través de cada etapa del funnel, desde la consideración hasta la lealtad del cliente, y cómo Amazon ofrece datos detallados que facilitan la creación de estrategias publicitarias efectivas. La discusión se centra en las ventajas del comercio digital frente al retail tradicional y la necesidad de contar con un presupuesto adecuado para aprovechar al máximo las oportunidades que Amazon ofrece. Esta charla es una fuente invaluable de información para cualquier emprendedor dispuesto a sacar el máximo partido a las herramientas tecnológicas disponibles hoy en día. En el episodio #172 de Serious Sellers Podcast en Español, platicamos de: 00:00 - Amazon Marketing Cloud 06:31 - Amazon Marketing Cloud Y Sus Funcionalidades 15:12 - Marketing Funnel en Amazon 22:17 - El Poder De Los Datos en Amazon

James Hipkin is a seasoned marketing expert with over 40 years of experience helping businesses connect meaningfully with their customers. He has led global marketing initiatives for brands like Apple, Visa, and Toyota, and is now the CEO of Inn8ly, where he empowers small and medium-sized businesses with AIdriven marketing tools and website solutions. Known for his straightforward approach, James is passionate about making advanced marketing tools accessible and impactful for all. For more information, visit vipchatwithjames.com and inn8ly.com.

In this episode, Laura Johns explores one of the biggest challenges in the cybersecurity space: marketing technical solutions to business decision-makers. If you're a cybersecurity provider or MSP, you know it's not enough to have a great product. You need a strategy that builds trust, guides prospects through the buyer's journey, and ultimately drives revenue. Learn how to align your marketing funnel with the way cybersecurity decisions are really made. From building awareness to earning long-term client loyalty, this episode covers the entire funnel in a way that's clear, actionable, and tailored to B2B audiences. What you'll learn in this episode: How to map your marketing to the cybersecurity buyer's journey Strategies for creating awareness without overwhelming prospects Tips for addressing both technical and business decision-makers Ways to reduce perceived risk late in the sales process Post-sale tactics that support renewals, upsells, and referrals Metrics that actually matter in the cybersecurity space If you want to create a marketing strategy that works with the sales cycle, not against it, this episode is for you. Need help building a cybersecurity marketing strategy? Visit thebusinessgrowers.com to learn more or book a call. Subscribe for more insights on how MSPs and B2B tech companies can grow with confidence. __________________________________________________________________________ About The Business Growers: Many Managed Services Providers and IT companies struggle to grow because they are constantly putting out fires and don't have the bandwidth to focus on enhancing client experience and executing strategies required to scale the business. At The Business Growers, we believe you shouldn't have to navigate the complexities of client experience alone. We work exclusively with MSPs and IT companies, serving as their CX dream team and offering a proven framework for revenue growth through exceptional client experiences.

Join host Ed Parcaut as he sits down with marketing expert James Hipkin on the Inner Edison podcast. James shares his unique journey from a music degree graduate to a global marketing strategist, highlighting key experiences in rock and roll, ad agencies, and international business. Discover the strategic principles that have driven his success and why understanding your customer is crucial in today's digital age. James breaks down the evolution of marketing, discussing how timeless principles apply even with the advent of AI and digital tools. He shares insights into crafting the right message, creating pathways for engagement rather than shouting, and why strategy is essential for both large corporations and small businesses. Whether you're an aspiring entrepreneur or a seasoned business owner, there's a wealth of knowledge in understanding the foundational elements of good marketing and the importance of adaptability. Learn more about James's work, his strategic approach to digital marketing, and his thoughts on the ever-evolving tech landscape. Plus, find out about his book, "Journey to Success," where he dives deeper into digital marketing strategies for small business owners. Tune in for an insightful conversation on leveraging strategy, building relationships, and the enduring power of a well-crafted marketing message. **Contact Ed Parcaut:** -

Send us a textWe're breaking down the marketing funnel in a way that actually makes sense for the small business owner and solopreneur—so you can attract, nurture, and convert leads effortlessly. If you're ready to make your content work for you, this is a must-listen!

Jessy Klein-Fofana was a beauty brand founder before starting her PR agency, LaRue. Her clients include Health-Ade Kombucha, Ban.do, Unbound Merino, Mustard Made, and more. Here's some of the strategies she uses with to build brand awareness and create media moments.

Have you noticed clients becoming more hesitant, even flaky? Are no-shows and last-minute cancellations eating into your profits and patience? Times have changed, things are different, and the “Great Divide” that I was speaking of in 2022 has indeed happened. In this episode, I dive deep into a brand-new level of the marketing funnel that's changing everything: trust. You'll hear why the old ways of attracting clients simply aren't cutting it anymore and most importantly, what you can be doing about it right now, as I share actionable strategies for building a rock-solid foundation of trust that transforms hesitant browsers into loyal, high-paying clients!  With Grow My Clientele Calculator, you'll get instant clarity on how many new clients you'll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/!   Do you have a question for me that you'd like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast/ 

Stop Overpaying: Mastering LinkedIn & Meta Ads for B2BWe created this episode to show how we combine LinkedIn and Meta for more cost-effective B2B advertising.We cover why LinkedIn is so expensive but still the best place to precisely reach your dream customers, and how we then use Meta to retarget them at a fraction of the cost.You'll hear exactly how to apply our five stages of awareness, so you always share the right content at the right time.Tune in and learn:+ The biggest mistakes we see B2B marketers make on LinkedIn+ How to build laser-focused ICP audiences that actually convert+ Simple ways to slash your ad spend by using Meta strategicallyThis episode is a must-watch because we show you how to spend less, convert more, and keep your boss and sales team happy.This episode is a must-watch for B2B marketers looking for real, practical insights on career growth, community, and the future of marketing.-----------------------------------------------------

Building a thriving community and life as an in-house marketer. Being an in-house B2B marketer comes with unique challenges—tight budgets, small teams, and the constant struggle to prove impact. But what if there was a way to get support, learn faster, and grow together?In this episode, we sit down with Axel Sukianto, former Marketing Director at UpGuard and co-founder of Generate, the go-to B2B marketing community in ANZ. We discuss what it's really like working in-house, how Axel transitioned from law to marketing, and why he built a private Slack community that's now thriving.If you're tired of figuring it all out alone, this is the episode for you.Tune in and learn:+ The biggest challenges in-house B2B marketers face (and how to solve them)+ Why community is becoming a MUST for B2B marketers+ How Axel built Generate into a 300+ member strong B2B marketing hubThis episode is a must-watch for B2B marketers looking for real, practical insights on career growth, community, and the future of marketing.-----------------------------------------------------

Elise Hodge knows a thing or two about words that sell – and building highly strategic funnels. She built her business as a top-tier conversion copywriter, crafting high-converting sales pages and launch copy for clients. But after years of juggling done-for-you services while growing her family (baby #3 is due any day!), she realized she wanted a business model that was more... kiddo + lifestyle friendly.So she made the leap into digital products. And spoiler alert: it paid off. In this episode, Elise breaks down exactly how she replaced her client work with profitable digital products like templates and courses, the tweaks that made her funnels actually convert, and why she thinks more people need to stop overcomplicating online sales.What's Inside This Episode:The real reason Elise moved from services to digital products (it wasn't just about scaling)The first product she sold – and the surprising tweak that doubled her conversion rate from a $7 productHow she repurposed old content to launch an incredibly successful low-ticket offerHow Elise used Facebook ads to go from testing to consistent, growing revenueWhat to focus on first if you're new to selling digital productsThe mindset shift that made her finally commit to making this model workHow she's setting up her business for a stress-free maternity leaveThe exact tweaks she's making next to scale her business even furtherElise Hodge is a funnel strategist and conversion copywriter helping coaches and course creators make more sales from their live launches and evergreen funnels.Connect with Elise: On Instagram @connectioncopycoElise's podcast: Expert Copy ShowSnag Elise's free Funnel RoadmapGet Elise's free Welcome Email Copy TemplateConnect with Adriane: Adriane's Instagram Visionaries' Instagram Adriane's LinkedIn Visit the Visionaries website ⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

In this episode of The Joel Erway Show, I dive into the critical role of education awareness in building effective marketing funnels. I share my approach to choosing the right funnel type, using my own experience launching a new case study funnel for my consultancy. You'll also hear insights from the marketing funnels I've built for my software, Inspired, and why tailoring strategies for different customer avatars is key. I break down how to determine the level of education your customers need to make informed decisions and offer practical guidelines for selecting the right funnel approach. This episode is packed with actionable advice to help you create targeted marketing campaigns that serve both immediate and long-term customer needs.  

Points of Interest01:04 – 01:35 – Guest Introduction – Mikael Dia of Funnelytics: Mikael Dia, former agency owner turned SaaS entrepreneur, shares his journey from running an agency to founding Funnelytics, a tool designed to visually map and analyze digital marketing funnels.06:24 – 08:20 – How Funnelytics Was Born: Funnelytics emerged from the need to overlay real marketing data on top of strategic visualizations, allowing agencies and marketers to prove and optimize their funnel strategies effectively.08:25 – 10:05 – The Importance of Visual Communication in Business: Marcel and Mikael discuss how visual communication aids in client understanding, enhances learning, and fosters trust, a principle rooted in adult learning theory.10:42 – 12:13 – Impact of Visual Strategies on Agency Sales & Retention: Using visual models in sales processes helped Mikael's agency close deals faster and at higher prices by positioning services as strategic solutions rather than commodity offerings.12:24 – 14:06 – Enhancing Client Retention with Visual Reporting: By consistently tying marketing efforts back to a visualized strategy, agencies can effectively communicate progress, highlight bottlenecks, and demonstrate value to clients.15:02 – 17:08 – Clients Need a Clear Path, Not Just Services: Clients struggle to see how individual marketing services fit into a bigger strategy. Mapping out a clear pathway from initial engagement to desired outcomes transforms how clients perceive agency value.20:56 – 24:06 – Transitioning from an Agency to a SaaS Business: Mikael shares key lessons from shifting from an agency to SaaS, emphasizing the importance of knowing one's strengths, finding a technical co-founder, and solving real customer problems.27:19 – 32:24 – Common Pitfalls in SaaS Development: Mikael and Marcel discuss the challenges of product development, the need for technical expertise, and the mistake of building features based on assumptions rather than market feedback.32:42 – 36:12 – The Reality of Finding Product-Market Fit: The conversation highlights the challenge of achieving product-market fit, the importance of iterating quickly, and the value of starting with a service-first approach before building software.37:03 – 39:00 – Shifting Mindsets: From Proving Yourself Right to Proving Yourself Wrong: Marcel shares a key insight: the biggest shift in product development success comes when founders move from trying to validate their own ideas to actively seeking to disprove them as quickly as possible.Show NotesConnect with MikaelLinkedInFacebookFacebook GroupFunnelyticsLove the PodcastLeave us a review here.

The marketing world never stands still, does it? For years, we've relied on the classic marketing funnel: awareness at the top, nurturing in the middle and conversion at the bottom. But that's evolving. In 2025, there's a twist – the nurturing phase is becoming more significant. People are taking their time, exploring their options more thoroughly before committing. It's all about choice and being discerning about where they spend their money.Today, I want to chat about some exciting changes coming to marketing funnels in 2025 – changes that could really impact how you connect with clients as personal brand coaches, mentors and consultants. Adapting to the 7-11-4 RuleYou might be wondering how to adapt. Google researchers have highlighted something called the 7-11-4 rule: people need around 7 hours of engagement across 11 touchpoints in 4 different places before they're ready to trust and buy. Sounds a bit complex, but it means we should be visible in various places – think podcasts, social media and emails.So, how do we handle this shift? I'm breaking it down with a few straightforward strategies:1. Boost Your Credibility with Case Studies2. Embrace Your Unique Perspective3. Create a Sense of UrgencyWith these changes, adjusting your content strategy is key. Focus on building trust, highlighting your expertise and encouraging timely decisions. It's all about helping potential clients move through their journey with you comfortably.LINKSResources mentioned:  FREE MasterclassDM me the word "Mastermind" on Instagram to find out about the Scalable Freedom MastermindThe FREE Mastermind Launch PlaybookConnect with Ellie: Website:         https://www.ellieswift.com/Instagram:     @elliehswiftFacebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Bringing in new leads is exciting, but what happens after they buy? In this episode, Melanie and Branda share how to keep buyers engaged, build loyalty, and create an experience that keeps customers coming back. You'll learn how to turn a single purchase into a lasting relationship and maximize the lifetime value of every client. From onboarding to retention strategies, they'll cover what it takes to turn first-time buyers into repeat customers. Plus, discover simple ways to encourage referrals and build a business that thrives on customer trust.Tune in as they discuss:Why great customer experiences lead to higher retention and more referrals.How tiered offers and loyalty programs can maximize revenue and engagement.The power of onboarding sequences to guide customers and strengthen relationships.Mentioned in this episode:Done-For-You Onboarding Sequence:https://www.therelevantcollective.com/launch-copy________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective

In episode this episode, Kendra breaks down the essentials of marketing funnels and their role in business growth. She shares her experience with Evergreen funnels, explaining why a hybrid approach—combining live launches with automated strategies—is often the most effective.Kendra outlines five key funnel types, including free offers, webinars, challenges, and audits, emphasizing the importance of follow-up, urgency, and testing different approaches. She encourages listeners to experiment with funnels and consider using an audit funnel to overcome buyer hesitation.In this episode:The importance of matching funnel to offer, audience, and price pointThe challenges of small organic following and Evergreen funnel conversion ratesFive types of marketing funnelsDetailed funnel strategies including the need for urgency and scarcity and the importance of combining live and evergreen strategiesThe importance of flexibility and adaptation in marketing strategies Resources mentioned:Episode 225: Email Nurture Sequences: Get My Template!Deadline Funnel Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Brutal truth: most businesses can't sell up and can't market down.Many struggle to position themselves in a way that earns the attention of high-value buyers while simultaneously failing to resonate with the people who actually influence buying decisions. Your messaging isn't just about what you say, but who hears it. If you're not speaking in outcomes and business impact, executives won't listen. If your marketing doesn't focus on relevance and usability, frontline users won't advocate for you.In this episode, we break down how to:• Sell Up & Market Down by aligning your messaging to decision-makers, mid-level managers, and frontline users.• Balance the Power of Three: Attraction, Activation, and Advocacy to drive conversions.• Tailor Communication for Impact: Speak to THE ONE x 1,000,000² with a strategic, layered approach that wins buy-in across all levels.To win, you don't just need better marketing, more sales leads, and higher conversions...+ You need marketing that moves through the entire decision-making chain.+ You need sales strategies that influence every decision-maker in the room.+ You need conversion tactics that turn interest into action at every stage of the funnel.Bonus: Go check out my newsletter for additional value outside of this episode on converting more!  Beyond The Episode Gems:• Subscribe To My New Weekly LinkedIn Newsletter: Strategize. Market. Grow.• Buy My Book, Strategize Up For The Blueprint To Scale Your Business: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network•  Try GetResponse For FREE On Me To Monetize Your Content: GetResopnse Content Monetization Plan#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews•  Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com•  Follow Troy's Instagram @FindTroy•  Subscribe to Troy's YouTube Channel

In this Follow Through Friday episode of the Simple and Smart SEO Show, Crystal Waddell reflects on her marketing strategies and shares three key action items to optimize marketing efforts without extra workload. She dives into integrating marketing channels, dedicating time for learning, and repurposing content efficiently. If you're looking for smart ways to strengthen your marketing strategy, this episode is packed with practical tips!Key Takeaways:Integrate Your Marketing Channels – Ensure social media, blog posts, and email marketing work together to guide potential customers toward conversions.Dedicate Weekly Learning Time – Stay updated with SEO and marketing trends by setting aside time to learn new strategies.Repurpose Content Effectively – Transform high-performing content into new formats for different platforms to maximize reach and save time.Episode Highlights:

Have you ever wondered if funnels are still worth your time?There's a lot of noise in the online business world right now saying that funnels don't work anymore. Maybe you've even second-guessed whether you should focus on something else instead.But here's the truth: Funnels are NOT the problem. Funnels are simply a system—and systems are timeless. The real question isn't whether funnels work, but how to make them work for YOU.In this episode, we're breaking down:Why funnels are still one of the most effective ways to scale your business without burnoutThe three key elements that make or break a funnel (and what to tweak if yours isn't converting)How to create an intentional funnel that feels authentic, NOT salesy or spammyReal-life examples of how a well-built funnel can bring consistency and freedom to your businessIf you've been second-guessing whether funnels are the right path for you, this episode will give you the clarity and confidence you need to move forward.Mentioned in this episode:

Your audience knows who you are—now it's time to show them why you're the right fit. In this episode, Melanie and Branda dive into the middle of the marketing funnel, where trust and credibility take center stage. Learn how to nurture your audience, establish your authority, and guide potential customers closer to making a purchase. Tune in as they discuss:Why consistency in marketing builds trust and keeps your audience engaged.The power of testimonials and case studies in showcasing your expertise.How to use low-cost entry offers to convert warm leads into loyal customers.Mentioned in this episode:Copywriting Retainer: https://www.therelevantcollective.com/retainerMelanie KPI Tracker: https://duxburydigital.thrivecart.com/kpis-for-small-businesses/________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective

The funnel is dead and ads no longer work but why? In this episode I reveal how to to combat this today. Get unlimited free traffic on Google & YouTube - https://www.iServeFirst.com/ (import all five magic traffic funnels to create your evergreen free traffic sales machine)Listen to this Podcast on all available players - https://www.TrafficTubeSecrets.com/

I delve into the crucial connection between conversations and art sales, drawing parallels between real-world art shows and social media interactions. I emphasize that just as artists engage with potential buyers at physical events, they must take the initiative to start conversations online. I discuss how many people scroll past our social media posts without engaging, and how we often wait for them to reach out instead of proactively initiating dialogue.  I introduce a practical tactic for artists to boost their engagement on platforms like Instagram. This involves reaching out to individuals who have liked or commented on their posts, thanking them, and sharing additional content, such as room mock-ups of their artwork. This approach not only opens the door for conversations but also reinforces positive engagement behavior. (00:00:00) - Introduction: More Conversations, More Art Sales (00:01:14) - The Art Fair Analogy: Real World vs. Social Media (00:02:28) - Initiating Conversations: The Key to Sales (00:03:53) - The Importance of Engagement on Social Media (00:05:08) - The Duct Tape Analogy: Breaking the Silence (00:06:21) - Insights from Instagram's Head: Adam Mosseri (00:08:40) - The Role of Messaging in Engagement (00:10:38) - Building Relationships Through Direct Messaging (00:12:02) - The Concept of a Marketing Funnel (00:13:18) - The Importance of Conversations in Sales (00:14:32) - Tracking Conversations: A New Metric for Success (00:16:07) - Taking Initiative: Proactive Outreach on Social Media (00:17:21) - Tactical Outreach: Using Art Helper AI (00:20:11) - Crafting Your Message: Starting the Conversation (00:22:28) - Direct Message Limits and Best Practices (00:23:53) - Conclusion: Taking Action in Your Art Business (00:24:14) - Closing Remarks and Call to Action Here is the step by step video.  Watch this and go start some conversations! Ai + Instagram DM's is a cheat code https://www.youtube.com/live/hX36EtyJyDs?si=HTrLV-cRcQMp1ZGu You can signup for ArtHelper here for Free.

In this transformative episode, we sit down with Eli Natoli—international bestselling author, business strategist, and marketing expert—to unpack her revolutionary concept: "The Last Funnel You'll Ever Need." Eli shares her no-fluff approach to creating marketing funnels that actually work, helping entrepreneurs attract high-quality leads, convert prospects with ease, and scale their businesses sustainably. With years of experience coaching business owners worldwide, Eli has discovered the key to simplifying marketing strategies while maximizing impact and revenue. In this episode, you'll learn: ✅ Why traditional funnels fail to deliver long-term results. ✅ How to create a customer-centric funnel that builds trust and loyalty. ✅ The biggest mistakes entrepreneurs make when designing their sales process. ✅ How to align your marketing strategy with your brand's unique strengths and values. ✅ Practical steps to craft a funnel that converts consistently, without the overwhelm. Whether you're a seasoned entrepreneur or just starting out, Eli's insights will empower you to ditch the cookie-cutter tactics and embrace a marketing funnel that feels authentic and delivers real results.

Is your calendar positioning you to thrive, or is it an endless wasteland of undone tasks and busy work? Let's not bring that energy into 2025! Explore what your calendar reveals about you, your priorities, and your goals—and how to align it with a vision for success.This episode will break down:• Why your calendar is the ultimate scorecard of your time and priorities.• How to identify what to eliminate, delegate, or outsource to regain focus.• Lessons from 2020 that can guide your strategy during today's challenges.• Practical tips to navigate the chaos of 2025 with clarity and purpose.• The importance of adding more humanity and flexibility into your marketing and communication strategies.By the end of this episode, you'll feel empowered to make smarter decisions, elevate your productivity, and approach 2025 with a more human-centered, impactful approach to your business and life. Ready to thrive? Let's dive in!Beyond The Episode Gems:• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Help People Affected By California Wildfires:•  California Fire Foundation Wildfire & Disaster Relief Fund: The California Fire Foundation works with local fire agencies and community-based organizations to provide ongoing and long-term support to communities affected by wildfires.• World Central Kitchen: WCK is already on the ground in Southern California to aid first responders and evacuees, providing fresh meals to first responders and communities impacted.• Direct Relief: DF's California Fire Relief provides N-95 masks, medicine, and resources to healthcare agencies and first responders in areas affected by wildfires.#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews•  Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com•  Follow Troy's Instagram @FindTroy•  Subscribe to Troy's YouTube Channel

6 Essential Steps to Successfully Launch Your Microschool: A Tactical Guide for Educators Ready to Transform Learning Ready to turn your dream of starting a microschool into reality? In this episode, we break down the critical components you need to know to launch with confidence. From pre-enrollment planning to marketing strategies and beyond, we share actionable insights that will set you up for success. Whether you're just beginning or refining your plans, this episode is packed with tips to help you build a thriving microschool that meets the needs of your community. What You'll Learn in This Episode: Why Microschools Are the Future of Education Discover the growing demand for personalized learning and why now is the perfect time to launch your own microschool. The Power of a Launch Checklist Learn why having a structured plan is essential to stay organized, focused, and confident throughout the process. An Overview of the 6-Step Launch Checklist:   How to lay the foundation with effective Pre-Enrollment Planning. The must-know tactics to create and optimize Marketing Funnels that attract families. Why Interest Forms are a game-changer for tracking and following up with potential families. The secrets to hosting engaging Tours that leave a lasting impression. Tips for consistent Follow-Up to turn interest into enrollment. Steps to ensure a smooth transition for Ready-to-Enroll Families. Launching a microschool is no small feat, but with the right strategy and mindset, it's entirely achievable. This episode provides a glimpse into the tools and techniques used by successful microschool founders to launch with clarity and purpose. Don't miss out on these essential insights!   If you enjoyed this episode, don't forget to subscribe, leave a 5-star review, and share it with other educators and parents who are passionate about innovative education. Your support helps us continue to share actionable advice and inspire more leaders to transform learning through microschools. Podbean Description- Add to AI Generated Notes https://docs.google.com/document/d/1U6fo-WjzSucdYZ3KxLjRITaxl3a0VhZsUITtu7BGbnM/edit?usp=sharing   Microschool Masterminds. Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching We also invite you to join your new FAVORITE online community full of resources, templates, videos, LIVE Q and A, Group Coaching and New Monthy Content Centered around your Educational Entrepreneurship Needs! Microschool Masterminds, designed to help you start or grow your micro school by maximizing your time, optimizing your finances, and mastering your marketing. Whether you are a seasoned microschool owner or a teacher with a dream, Microschool Masterminds provides a dedicated space to share resources, collaborate with fellow educators, and access expert guidance. Join us as we embark on this journey together. Your dreams are about to take flight. No more fears, no more hesitations. Microschool Masterminds is here to fuel your journey. It's your time. Your destiny awaits. Let's soar together into a future of limitless possibilities. VELA Organization: VELA Education Fund Join our Mastermind Program! Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching Launch and Scale Your Microschool or Homeschool Hybrid by Maximizing Your Time, Optimizing Your Finances and Mastering Your Marketing! With our program, you'll confidently navigate the journey of starting or growing your educational venture, equipped with the tools and support needed to achieve lasting success! Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching Join Our Facebook Group for a supportive community and the “best place on the corner of the internet” Teacher, Let Your Light Shine's Microschool Community | Facebook Book a Clarity Coaching Session: Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching Get started on your dream school right now! Get all the documents you need to jumpstart, market and enroll students! Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching We have step-by-step instructions to help you write powerful marketing brochures, enrollment forms, introductory packets, and so much more! You'll also find easy-to-use templates made to simplify your creation process, as well as beautiful real-life examples used by my micro-school, Lighthouse Learning, to give you creative inspiration when designing your very own forms. You will be able to seal the deal with peace and clarity when you hand deliver your new handbook and contract. Tune in to today's episode to find out more and head over to our shop to purchase your documents at Teacher Let Your Light Shine Microschool, Learning Pod, Tutoring and Homeschool Business Coaching

Building a successful marketing funnel starts at the top. How do you attract the right audience, build visibility, and generate leads effectively? In this episode, Melanie and Branda break down the essential strategies for creating a powerful top-of-funnel experience. Discover the steps to reach new audiences, craft engaging content, and set the stage for long-term conversions.Tune in as they discuss:How to attract the right people to your audience through visibility strategies.The importance of clear messaging and content for audience engagement.Actionable steps to nurture leads and move them to the middle of the funnel.Mentioned in this episode:Done-For-You Welcome Sequence: https://www.therelevantcollective.com/copywriting-services________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective