Podcasts about Audience

A lot of things are on track to get more expensive. The U.S. Treasury market is the bedrock of the global economy. When yields on those Treasuries go up, mortgages, car loans and credit cards get more expensive, and it can hit the stock market, too. And yields have been going up – to levels we haven't seen consistently since before the Great Recession – inspiring some erratic and futile efforts from the Trump administration to push them back down. So why are yields creeping higher? What is the administration trying to do about it? And if this continues, what's in store for the economy? Robin Wigglesworth is the editor of the Financial Times blog Alphaville, a host of the podcast “The Story of Money” and the author of the forthcoming book “A Fabulous Debt: The Epic Story of How Bonds Built the Modern World.” This conversation was recorded on August 24, 2026. Mentioned: “An Economic D-Day Is Coming for Iran” by Scott Bessent Book Recommendations: Barbarians at the Gate by Bryan Burrough and John HelyarThe Prize by Daniel YerginLords of Finance by Liaquat Ahamed Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find the transcript and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.html This episode of “The Ezra Klein Show” was produced by Rollin Hu. Fact-checking by Michelle Harris, with Kate Sinclair and Mary Marge Locker. Our senior engineer is Jeff Geld, with additional mixing by Aman Sahota. Our recording engineer is Aman Sahota. Cinematography by Marina King. Video editing by Kristen Williamson, Brandon Belk-Yee and Dani Dillon. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Kristin Lin, Emma Kehlbeck, Jack McCordick and Jan Kobal. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

AL #013 Building and maintaining an engaged community doesn't have to be complicated. In fact, you don't need to do much to get the ball rolling with your people. If you've been overthinking how to connect with your audience, listen in on this AskLiz session for two easy tricks that work wonders! Today, I'm replying to Anita Sandoval, who needs simple and repeatable tactics to stay focused and move the needle for her brand. The first strategy I share is to ask simple yes-or-no questions in your emails or social posts to activate your readers. This is a surprising way to get in-depth replies! I also dive into an easy way to get more mileage out of your newsletters. Creating audio or video versions of your emails can help your audience see and hear you, building trust faster! Tune in to find out why and how these tactics work, and don't forget to send in your questions at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al013.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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In this Pocket Sized Pep Talk, you'll learn: Why failure often teaches lessons that success never can. How audiences respond when leaders show authenticity instead of perfection. Why contingency planning helps you recover faster when things don't go as planned. How resilience is built by facing failure rather than fearing it. Why apologizing too much can actually undermine your message. How setbacks can unexpectedly strengthen your connection with an audience. Why your greatest teaching moments may come from your biggest disappointments. To learn more about Rob and his work, visit Jolles.com

What's happening on Planet earth as we evolve into a new way of living? Is it happening just hear on earth or is it a universal event? Let's talk the Big Shift today on Elevate. More here: https://karenswain.com/elevate-2026/ Send YOUR questions and Topics to discuss to questions@karenswain dot com - or https://karenswain.com/connect/ LIVE Shows Date & Times: Wednesdays - 6 - 7 pm ET - 3 - 4 pm PT USA/CA Thursdays - 8 -9 am AEST Aus winter Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain LINKS; Kristin Mismash Website: https://www.kristinmismash.com/ ATP- Media: https://karenswain.com/listen/ Host: KAren Swain: https://linktr.ee/KArenSwain Facebook Groups https://www.facebook.com/groups/TheInnerSanctumSessions https://www.facebook.com/groups/AwakeningEmpowermentNetwork ELEVATE is a SHOW on UPRN. Live conversations and Q & A with KAren Swain, Kristin Mismash and friends around the awareness shift that is waking our quantum realities. Also conversations on HOT topics in the Spiritual and Consciousness genre. Audience participation appreciated - Please send us your questions. #spirit #connection #spiritguides #ascension #consciousness #unity

In this podcast I break down the 3 mistakes that guarantee you'll build an audience that engages but never buys — and exactly what to do instead to build one that actually converts into paying clients. You'll learn: → Why optimizing for reach kills your sales (and what to optimize for instead) → The difference between fans and an audience that trusts you → Why "no clear next step" is the #1 silent killer of online coaching businesses If you want help building this properly — content strategy, audience growth, offer clarity, and a real client pipeline — that's exactly what we work on inside The Circle.

In 2024, Americans spent an average of six full workdays a year filling out government forms, according to the government's own estimates. That's a total of 12 billion hours, or $430 billion of uncompensated labor a year. It's easy to read something like this and say: “Oh, well, government is inefficient. That's the price we pay for nice things.” But no, it's not. Social Security, Medicare and the Postal Service are incredibly complex programs that are easy to use. When government is hard to gain access to, it is often by design. Republicans want paying taxes to be a hellish hassle. Programs for the poor are often designed to humiliate, punish, control or scrutinize. How the government works is always a choice. When it works poorly, we should ask why — and we should demand better.   Annie Lowrey is a staff writer at The Atlantic and the author of the new book “The Time Tax: How the Government Wastes Our Time — and How to Fix It.” She is also, I should note, my wife, so this is a book whose ideas I have been living with for years. They have quietly infused more than a few episodes of this show. So it's a thrill to finally get to explore them directly.  This episode contains strong language. Mentioned: The Time Tax by Annie Lowrey Give People Money by Annie Lowrey Why Americans Hate Welfare by Martin Gilens Book Recommendations: My Silent War by Kim Philby To Hate Like This Is to Be Happy Forever by Will Blythe Gender Trouble by Judith Butler Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find the transcript and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.html This episode of “The Ezra Klein Show” was produced by Annie Galvin. Fact-checking by Michelle Harris, with Kate Sinclair. Our senior engineer is Jeff Geld, with additional mixing by Aman Sahota, Johnny Simon and Isaac Jones. Our recording engineer is Aman Sahota. Cinematography by Marina King. Video editing by Brandon Belk-Yee, Dani Dillon and Julian Hackney. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Rollin Hu, Kristin Lin, Emma Kehlbeck, Jack McCordick and Jan Kobal. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser.  Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

(4:00) Fresh slate? (12:00) Norvell admits potential weaknesses, does he get grace for that? (32:00) Dellenger Hot Seat index (38:00) No depth chart? Lame. (49:00) No live audience for coach's show? Lame. (59:00) Daniels doesn't need to impress in the pocket? Music: Boston Manor - Foxglove Follow CumminsLifestyle on IG   Upgrade your wallet today! Get 10% Off @Ridge with code WAKEUP at https://www.Ridge.com/WAKEUP #Ridgepod https://pscrb.fm/rss/p/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

“You can't get through it if it's not real.”Welcome back to The Speaker Lab Podcast! In this alumni speaker connection episode, Dan sits down with Robin Blair — an ordained minister, award-winning speaker, singer, and media producer who spent decades inside network television and radio before walking away from it all to pursue ministry and professional speaking.Robin's career arc reads like a Hollywood pitch: TV shopping host on network television, then a key player in the first children's radio network to go national, then co-founder of a children's television production company. She and her team created a live-action, puppet, and music children's show, made four pilots, and sold the show to Animal Planet. But at the New York City Toy Fair in the 1990s, she watched an executive preview a show being imported from the UK and announce to the room that one-year-olds were now advertising targets. That moment gutted her. Shortly after, discouraged with the direction of the industry, she answered a call to ministry and headed to seminary — all the way through to a doctorate.After a couple of decades preaching from the pulpit, Robin has stepped back from congregational ministry to build a professional speaking business. Her body of work, Digital Discipleship Matters, takes a faith orientation to the digital culture we all live in — helping families discern media rather than making an enemy of it. And she's working through a mindset shift that will sound familiar to a lot of speakers: moving from speaking for little or nothing to truly valuing the expertise she brings.You'll learn:How Robin's decades inside network TV, radio, and children's media became her strongest speaking credentialWhy your past career detours are qualifications, not wasted timeWhat “digital discipleship” means and how Robin carved out a speaking niche from itThe mindset shift from speaking for free (or nearly free) to getting paid what your message is worthWhy Robin created a family discernment tool as the key to unlocking hesitant audiencesDan's advice on finding the smaller group who desperately need your message instead of trying to reach everyoneWhy slow, relational trust-building beats aggressive outreach — especially when you're just startingHow to handle silence after a pitch (hint: it's normal, even when it stings)Robin's approach to treating the internet as a mission field for her messageThe difference between having something important to say and assuming everyone wants to hear itAnd much, much more!“What I'm bringing has value to people for their lives and for generations of their lives. And it's perfectly okay to receive compensation for that.”Are you sitting on years of hard-won expertise — but still struggling to turn it into a speaking business that actually pays? Take the free Speaker Business Assessment and find out exactly where you stand.Episode Resources:Speaker Business AssessmentRobin BlairMySpeakerFeeApple PodcastsSpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

(4:00) Fresh slate? (12:00) Norvell admits potential weaknesses, does he get grace for that? (32:00) Dellenger Hot Seat index (38:00) No depth chart? Lame. (49:00) No live audience for coach's show? Lame. (59:00) Daniels doesn't need to impress in the pocket? Music: Boston Manor - Foxglove Follow CumminsLifestyle on IG   Upgrade your wallet today! Get 10% Off @Ridge with code WAKEUP at https://www.Ridge.com/WAKEUP #Ridgepod https://pscrb.fm/rss/p/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Here's a Thought… #2724 with Brooks Jensen Audience Indifference A painful truth is that no one cares about my artwork. Don't feel smug; no one cares about your work either. Such thoughts could be thoroughly depressing. On the other hand, believing in universal audience indifference has the power to infuse each compliment, sale, exhibition, Internet visitor, invitation, or publication with a magical feeling filled with genuine gratitude. I can only speak for myself, but I know I'd rather feel gratitude than bitterness. Become a member of LensWork Online and have access to all 2700+ Here's a Thought… commentaries.

The 49ers' offseason has been marred by controversy, with owner Jed York's recent scandal making headlines. But is this a major embarrassment for the franchise, or just a minor blip on the radar? John Lund weighs in on the situation, discussing the potential impact on the team's performance and the NFL's response. Meanwhile, the Padres' new owners are introduced; how will this impact the NL West? See omnystudio.com/listener for privacy information.

Rushed methodology changes implemented mid-season by Nielsen have severely shaken the NFL's confidence in standard television ratings. NFL Chief Data Officer Paul Ballew explains how media fragmentation is forcing leagues and networks to demand radical transparency or switch to new transactional metrics. Key Highlights

How did a $4M Amazon brand become a supplier to Amazon itself? Discover its Amazon B2B strategy, PPC shift, hidden Amazon programs, AI tools, and competitor tactics driving its next stage of growth.   ► Watch the Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   What happens when a decades-old industrial business starts treating Amazon like a serious growth channel? In this episode of the Serious Sellers Podcast, Bradley Sutton sits down with Angie Mosqueda from Stardust, a company aiming for roughly $4 million in Amazon sales this year. What began as a traditional B2B business selling industrial products through distributors has evolved into a sophisticated Amazon operation with high-ticket products, business pricing, PPC clicks that can reach $20 or more, and even a six-figure-per-month product. But one of Stardust's biggest opportunities didn't come from a new keyword or advertising campaign. Through persistent networking at Amazon events and leveraging its business certifications, the company eventually became a preferred seller to Amazon itself—meaning Amazon warehouses can now purchase Stardust products. The company also became a preferred seller for Chicago Public Schools through Amazon Business. Angie explains how these opportunities took roughly a year and a half of networking, follow-ups, and navigating Amazon's programs, showing why sellers shouldn't overlook certifications, Amazon Business, or simply getting in the room with the right people. Angie also shares why Stardust recently moved its Amazon advertising away from outside agencies and brought PPC management in-house using Helium 10 Ads. While the account's overall numbers previously looked healthy, getting closer to the data exposed wasted spend hiding underneath those top-level metrics. She also explains how she's using Helium 10 Audience to validate creative decisions and the Helium 10 MCP with Claude to analyze bids, identify opportunities, make changes, and learn Amazon advertising as she goes. Bradley wraps up the episode with a live Cerebro deep dive into Stardust's top-selling spill kit, revealing how sellers can identify their real competitors, compare relative organic rank, uncover keyword gaps, and study historical advertising and BSR trends. Instead of guessing what might move the needle, sellers can reverse-engineer what changed when a competitor's sales and rankings improved. Stardust may already be approaching $4 million on Amazon, but this episode proves an important lesson: no matter how established your business becomes, there's always another layer of opportunity hiding in the data. In episode 762 of the Serious Sellers Podcast, Bradley and Angie discuss: 00:00 - Introduction 03:37 - Taking A Legacy B2B Brand Online 06:30 - Why Their PPC Clicks Cost $20+ 09:02 - Launching New Products On Amazon 11:49 - Becoming A Supplier To Amazon Warehouses 13:16 - Unlocking Amazon Business Preferred Seller Programs 15:39 - Certifications And Networking With Amazon 16:23 - Bringing Amazon PPC Management In-House 17:34 - Using Helium 10 Audience And AI 19:11 - Managing Amazon Ads With MCP 22:49 - Bradley's Live Cerebro Competitor Analysis 33:50 - Reverse-Engineering Competitor Growth Strategies

(00:00-25:00) The Cardinals are too painful so Doug wants to start with the golf. Don't worry about the dossier, it's just a road map. A+ grade for the BMW at Bellerive over the weekend. Best fans in golf. Rory blowing up on 17. Audio of Gary Woodland poking fun at his topped drive on 9. Hey, there's Jake Knapp in a golf cart. Audio of Frank talking with Jim Nantz about St. Louis's showing for the BMW. Marty Tesla over here messing with the lights. Doug and Iggy may scrap today on ATMA. A frog covered in scat.(25:08-1:06:27) There's no place you'd rather be than Spirit Halloween or Swing Around Fun Town during the stretch run of a golf tournament. A debacle in Philadelphia. Gotta get O'Brien out of there. Audio of Marmol talking about the decision to leave Riley O'Brien in there in the 9th. Dobbins and Pallante going down. Doug vs. The Audience. We deserve the UFL and MLS. Home of the Chiefs. Freese, Adams, Eckstein, and Carpenter at the Bananas. Wyndham Clark's likability. Audio of Scottie Scheffler talking about dealing with hand, foot, and mouth. Ballwin Beer Bitch checking in with us. Cougar SZN at Bananas games. Doug almost lost a finger yesterday to a mole trap. It's throbbing.(1:06:37-1:18:10) Joined by voice of the Blues, Chris Kerber. Some news over the weekend regarding NHL expanding into Texas. Houston or Austin? How would expansion affect the Blues? Market size playing into expansion plans. Hockey in the south.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Cardinals are too painful so Doug wants to start with the golf. Don't worry about the dossier, it's just a road map. A+ grade for the BMW at Bellerive over the weekend. Best fans in golf. Rory blowing up on 17. Audio of Gary Woodland poking fun at his topped drive on 9. Hey, there's Jake Knapp in a golf cart. Audio of Frank talking with Jim Nantz about St. Louis's showing for the BMW. Marty Tesla over here messing with the lights. Doug and Iggy may scrap today on ATMA. A frog covered in scat.There's no place you'd rather be than Spirit Halloween or Swing Around Fun Town during the stretch run of a golf tournament. A debacle in Philadelphia. Gotta get O'Brien out of there. Audio of Marmol talking about the decision to leave Riley O'Brien in there in the 9th. Dobbins and Pallante going down. Doug vs. The Audience. We deserve the UFL and MLS. Home of the Chiefs. Freese, Adams, Eckstein, and Carpenter at the Bananas. Wyndham Clark's likability. Audio of Scottie Scheffler talking about dealing with hand, foot, and mouth. Ballwin Beer Bitch checking in with us. Cougar SZN at Bananas games. Doug almost lost a finger yesterday to a mole trap. It's throbbing.Joined by voice of the Blues, Chris Kerber. Some news over the weekend regarding NHL expanding into Texas. Houston or Austin? How would expansion affect the Blues? Market size playing into expansion plans. Hockey in the south.Dressing up like a gerbil. Are Tim & Doug both furries? Mr. Lix has called in for his 25 minute call. Holding the Kevin Chappell caller from last week accountable. Tired of thinking about Kevin Chappell. Are we not gonna talk about trenching? Holding the local newsmen accountable for glazing the course. Flash mobs on the tee box. Zendaya as James Bond? CYC moms. TALK SOCCER!! No one is safe today, especially local mothers. Tolls. Flag guy in the Supporter's Section. Uncle Butter's shuttle.Mesmerized by Shaboozey. College Football almost back. Somebody's already got all the bowl game matchups laid out so that's good. Audio of Eli Drinkwitz talking about Ahmad Hardy's status for the season opener. Drink wants two weeks of full practice out of Hardy. Yes, you can ride clydesdales.It's darkest before dawn. Audio of the Philadelphia call of Scwarber's game-winner. Friend of the program, Hunter Brody was fired up. Chasing that Baez 2+ HR game on Friday. Scotch with The Colonel. My office for the evening. Belly button ranch dippings. George Wendt. A delicious consolation prize.Homerun Pujols, World Series, baby. A text grab bag. Swinging on glitter balls. Kacey Musgraves. The ones who know know all too well. Today's a great day to log off for a little bit. Celebrate Doug's mangled finger. Martin's Austrian friend, Flo. The merch tent was sold out over the weekend. Someone is reporting.... Allegedly a woman ran across the 17th fairway and got herself carried out of Bellerive. Where was the sex swing?A guy climbed the fence in the big cat exhibit at the zoo. Monday Makeout theme. Design Aire Heating & Cooling EMOTD.Foster The People. What a bop. Tickling the ivory at Menard's.MGMT. Need a little joy before The Strode Program starts at 11. Cardinal playoff chances took a big dip after that sweep. Cardinal fan fiction about bring Miles Mikolas back. At least maybe JJ Wetherholt could still win the NL ROY. Did Iggy put a $100 bet on Sal Stewart for ROY.People are wanting validation of Iggy's $100 ROY bet. We want our vig. Tommy Pham in a social media spat with the Reds Dane Myers. Don't call us blokes. Doug hasn't had the BBL surgery yet.And the winner of the EMOTD is...See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What will a healthy beekeeping industry look like five or ten years from now—and what needs to change to get us there? Recorded live at the Tri-States and Minnesota Beekeepers meeting in Fargo, Jeff Ott and Becky Masterman moderate a wide-ranging conversation with Randy Oliver of Scientific Beekeeping, Dr. Izzy Hill of Project Apis m., and Dr. Brandon Hopkins of Washington State University about protecting the future of beekeeping. The discussion begins with the economics. Commercial beekeeping has long depended on two major sources of income: honey production and pollination services. But changing almond acreage, pressure on honey prices, rising operating costs, declining forage, and imported honey are forcing beekeepers to adapt. The panel considers what could make a meaningful difference. Randy argues for restoring forage through regenerative agriculture and improving the economics of domestic honey. Izzy sees promise in new honey bee health products and greater cooperation across the industry. Brandon points to the practical realities facing working beekeepers—from land and forage to fuel, labor, and the need to make beekeeping economically attractive to the next generation. The conversation then turns to consumers. How do we communicate that protecting honey bees isn't simply about colony losses? Healthy agricultural soils, diverse forage, accurate honey labeling, and consumer choices all affect the future of beekeeping. Audience questions expand the discussion into regenerative agriculture, bee pasture, youth education, and getting young people excited about working with honey bees. And Randy closes with an important reminder: amid all the talk about Varroa, economics, forage, and regulation, don't forget to tell people why being a beekeeper is joyful. Websites from the episode and others we recommend: Scientific Beekeeping: https://scientificbeekeeping.com Washington State University Bee Lab: https://bees.wsu.edu Honey Bee Health Coalition: https://honeybeehealthcoalition.org Project Apis m. (PAm): https://www.projectapism.org The National Honey Board: https://honey.com Honey Bee Obscura Podcast: https://honeybeeobscura.com   Copyright © 2026 by Growing Planet Media, LLC     ______________ Betterbee is the presenting sponsor of Beekeeping Today Podcast. Betterbee's mission is to support every beekeeper with excellent customer service, continued education and quality equipment. From their colorful and informative catalog to their support of beekeeper educational activities, including this podcast series, Betterbee truly is Beekeepers Serving Beekeepers. See for yourself at www.betterbee.com This episode is brought to you by Global Patties! Global offers a variety of standard and custom patties. Visit them today at http://globalpatties.com and let them know you appreciate them sponsoring this episode!  As a beekeeper, you want products that benefit you and your bees. When you choose Premier Bee Products, you choose hive components that are healthier for bees and more productive for you. Because we believe that in beekeeping, details make all the difference. Premier Bee Products: Better for bees. Better for beekeepers. Use promo code PODCAST for 10% off your next online order. Thanks to Strong Microbials for their support of Beekeeping Today Podcast. Find out more about their line of probiotics in our Season 3, Episode 12 episode and from their website: https://www.strongmicrobials.com HiveIQ is revolutionizing the way beekeepers manage their colonies with innovative, insulated hive systems designed for maximum colony health and efficiency. Their hives maintain stable temperatures year-round, reduce stress on the bees, and are built to last using durable, lightweight materials. Whether you're managing two hives or two hundred, HiveIQ's smart design helps your bees thrive while saving you time and effort. Learn more at HiveIQ.com. We'd like to thank Vita Bee Health for supporting the podcast. Vita provides proven tools for controlling Varroa—from Apistan and Apiguard to the new VarroxSan extended-release oxalic acid strips—helping beekeepers keep stronger, healthier colonies. Thanks for Northern Bee Books for their support. Northern Bee Books is the publisher of bee books available worldwide from their website or from Amazon and bookstores everywhere. They are also the publishers of The Beekeepers Quarterly and Natural Bee Husbandry. _______________ We hope you enjoy this podcast and welcome your questions and comments in the show notes of this episode or: questions@beekeepingtodaypodcast.com Thank you for listening!  Podcast music: Be Strong by Young Presidents; Epilogue by Musicalman; Faraday by BeGun; Walking in Paris by Studio Le Bus; A Fresh New Start by Pete Morse; Wedding Day by Boomer; Christmas Avenue by Immersive Music; Red Jack Blues by Daniel Hart; Bolero de la Fontero  by Rimsky Music; Perfect Sky by Graceful Movement; I'm Not Running Away This Time by Max Brodie; Original guitar background instrumental by Jeff Ott. Beekeeping Today Podcast is an audio production of Growing Planet Media, LLC ** As an Amazon Associate, we may earn a commission from qualifying purchases Copyright © 2026 by Growing Planet Media, LLC

If you're exhausted by creating a brand-new presentation every time you're invited to speak, I get it. You want the talk to fit the audience. But customizing your message is very different from reinventing it.In this episode, I'm joined by our coaches Diane Diaz and Erin Mark to talk about how we each use one foundational signature talk across different audiences, industries, and formats.Erin shares how she adapts her CALM framework for everything from a six-minute-and-40-second PechaKucha talk to a 60-minute keynote. Diane explains what to keep, what to change, and why your stories should be the last thing you cut when time is tight.In this episode, we talk about:Why customizing a signature talk is different from creating a new talk from scratchThe core elements that should stay consistent across speaking engagementsHow Erin adapts her CALM framework for different industries and talk lengthsHow Diane changes stories and audience engagement without losing her central messageWhy listing 10, 15, or 20 speaking topics can make you harder to remember and referHow our Brand Voice Canvas connects your mission, expertise, methodology, and experiencesWhat Erin did when she was assigned a topic outside her expertiseHow to expand a keynote into a workshop without turning it into a content dumpHow your signature talk can become podcast talking points, website copy, and months of LinkedIn contentAbout Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links:Show notes at https://www.speakingyourbrand.com/486/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Learn about our Orlando speaking retreat: https://www.speakingyourbrand.com/live/ Connect on LinkedIn:Carol Cox = https://www.linkedin.com/in/carolcoxDiane Diaz = https://www.linkedin.com/in/dianediaz/ Erin Mark = https://www.linkedin.com/in/erinmark/ Related Podcast Episodes:Episode 288: A Framework for Creating a Signature Talk for Income and ImpactEpisode 462: Speaking Strategies That Create Lasting Impact: Live Signature Talks from TLA Grads with Erin MarkEpisode 475: From Personal Story to Thought Leadership: A Framework for Speakers with Erin MarkEpisode 483: How an I.D.E.A., Not a Topic, Makes You Easier to Refer, Pitch, and Book with Carol Cox

Episode Description:This is a From the Archive episode with Seth Godin.Seth Godin returns to the show for a conversation about making work that matters in a world obsessed with hits, rankings, followers, algorithms, and approval.James opens by talking about Seth's long body of work: Purple Cow, Linchpin, Graceful, thousands of blog posts, and Seth's then-new podcast Akimbo. Seth explains why he had thought about podcasting for years but resisted it because audio creates a different kind of intimacy. In print, the voice in the reader's head is the reader's own voice. In audio, the voice belongs to the person speaking.That intimacy made podcasting powerful, but also something Seth wanted to handle carefully.From there, James asks about the structure of Akimbo. Seth says the key to a strong solo format is assertion. What are you saying that is not obvious? What are you asking people to see differently? If you cannot make the point in 15 minutes, maybe you cannot make it at all.The conversation then moves into hits. Seth explains that platforms benefit from the long tail, but creators can suffer inside it. Amazon, iTunes, Facebook, Twitter, and other platforms need endless creators to show up with work, but they also train people to believe that if they do not hit number one, they failed.Seth's alternative is the smallest viable audience. Find the specific group you seek to serve. If it is 500 people, make something so good for those 500 people that they cannot help but tell someone else. That is more useful than chasing a vague mass audience or gaming a category so you can call yourself a bestseller.James and Seth connect this to Purple Cow. The book spread because Seth gave people a phrase they could use in a meeting. A “purple cow” became a way to describe something remarkable before people necessarily knew where the phrase came from.That is a key idea in the episode: every hit changes the people it touches. It does not simply entertain. It gives people a new belief, a new language, or a new way to see.Seth also explains the deeper forces under a lot of culture: fear and status. Fear keeps people from doing work that might not work. Status makes people compare themselves to the wrong people and measure the wrong things. The creator's job is to notice both, then act generously anyway.The episode closes with the craft itself. Seth says he does not check blog stats, does not read Amazon reviews, and does not shape his work around critics. The question is simpler: Did you change someone for the better in a way you are proud of?If yes, do it again.Editorial Note:This is a From the Archive episode. References to Akimbo as a newer podcast, This Is Marketing as an upcoming book, the altMBA, platform dynamics, bestseller lists, podcasting, and Seth's then-current projects reflect the original recording period.What You'll Learn:Why Seth Godin resisted podcasting for years.How audio creates a different kind of intimacy than writing.Why a solo podcast needs a clear assertion.Why Seth focuses on overlooked, underthought, ignored, or uncomfortable ideas.Why platforms benefit from the long tail more than most creators do.Why chasing hits can distort the work.What Seth means by the “smallest viable audience.”Why a hit has to change people, not just entertain them.How Purple Cow spread by giving people useful language.Why trying to avoid criticism often makes work invisible.How fear and status shape culture, creativity, marketing, and self-worth.Why random events should not be taken personally.Why generosity requires emotional labor.What it means to choose your customers and choose your future.Why second-order teaching matters more to Seth than personal credit.Why being “amazing” starts long before the hustle.Why the best work lives in the territory of “this might not work.”Why Seth does not read reviews or track stats.How to protect the craft from outside measurement.Timestamped Chapters:[03:19] Seth Godin ReturnsJames welcomes Seth back and introduces his books, blog, and new podcast Akimbo.[05:15] Why Seth Started a PodcastSeth explains that he had thought about podcasting for years, but worried about the intimacy of audio.[07:05] Choosing the Right MediumSeth explains why a podcast reaches people differently than writing and why he avoids formats, like Twitter, that do not fit the work he wants to do.[08:17] The Solo Podcast FormatJames asks about Seth being the only guest on Akimbo, and Seth says a solo show needs a strong assertion.[09:24] Overlooked, Underthought, and Hard to ConfrontSeth distinguishes his style from pure contrarianism and says he is drawn to things people have missed or avoided.[10:47] Hitsville and the Long TailJames brings up Seth's Akimbo episode on hits, platforms, Amazon, podcasts, and the explosion of available work.[12:21] The Trap of Platform ThinkingSeth explains how platforms train creators to feel defective if they do not become number one.[13:25] Editors Cannot Pick the HitsSeth argues that people cannot reliably predict hits and that creators should not try to game their way to the top.[15:00] The Smallest Viable AudienceSeth explains why serving a specific small group can be more powerful than chasing the masses.[16:21] This Might Not WorkJames brings up Seth's large limited-edition book and how it was built for a specific audience instead of the broad market.[17:26] Why You Cannot Reverse-Engineer Gangnam StyleSeth explains why many talented people try hard and still do not hit, because hits also involve randomness.[19:14] Don't Bet Your Work on Oprah or BieberSeth explains why waiting for a powerful person to anoint your work is a bad strategy.[20:13] Finding the People Who Must Share ItSeth uses the idea of R naught to explain why a small group of people who must tell others can create spread.[20:35] Why Purple Cow SpreadSeth explains how the milk carton, the title, and the phrase itself helped people talk about the idea.[22:26] Every Hit Makes a Change HappenSeth says the real question is: What change are you trying to make in the people who engage with your work?[23:35] What Akimbo Is Trying to ChangeSeth explains that Akimbo is for people who want to think more deeply about culture and change it for the better.[25:14] Randomness, Fear, and StatusJames connects Seth's episodes, and Seth explains that much of his work is about fear and status.[27:13] Don't Take Randomness PersonallySeth says creators should expect that many launches will not become hits and organize their work accordingly.[28:33] The Craft vs. the Outside WorldJames and Seth discuss how publishers, reviewers, bestseller lists, rankings, and critics can distract from the actual work.[29:21] It's Not for YouSeth explains why broadening a project for everyone can make it average, and why creators should be willing to say who the work is for.[32:29] What Will You Do With the Microphone?Seth says he wakes up thinking about the people he seeks to serve, not how to increase traffic or revenue.[33:30] Why Seth Ignores Stats and ReviewsSeth explains that he does not check blog traffic, book sales, or Amazon reviews because that helps him keep doing the work.[34:43] Choose Your Customers, Choose Your FutureSeth gives the six-word version of audience selection and explains why customers shape the work.[35:04] Thirsty, Dissatisfied, and GenerousSeth describes his ideal audience and explains generosity as emotional labor in service of other people.[37:22] Second-Order TeachingSeth says he wants to be judged not by his work, but by what people who learned from him teach others.[38:18] Be the Person They Want to FindSeth explains why the real work happens before SEO, LinkedIn tactics, or hustle.[40:02] How Do You Become Amazing?James asks the direct question, and Seth says the essence is confronting fear and doing emotional labor.[41:00] Where Art and Innovation LiveSeth says the work that might not work is where generosity, art, innovation, and magic happen.[42:05] Warby Parker and the Risk of Something NewSeth uses Warby Parker as an example of doing something advisors said would not work.[42:49] How Seth Builds an EpisodeSeth explains how a coincidence becomes a podcast: collect stories, find the non-obvious insight, and connect the dots.[45:07] Seth the CollectorSeth describes himself as someone who collects moments, stories, and observations that may become blog posts or lessons.[46:34] Self-Awareness and the CraftJames connects Seth's work to the ability to keep distance between your belief in the craft and society's measurements.[47:04] Jiro, Awards, and the Wrong RewardSeth talks about Jiro Dreams of Sushi and the danger of external validation taking over the craft.[48:40] Marriage, Space, and StoriesJames asks Seth about marriage, and Seth talks about listening, keeping promises, creating space, and the stories people tell themselves.[52:18] Advice for James's PodcastJames asks how to change the show, and Seth suggests making one out of every four episodes a solo episode.[53:08] This Is Marketing and Closing ThoughtsSeth says his next book is This Is Marketing, James recommends Akimbo, and Seth signs off by telling him to keep making a ruckus.Additional Resources:Seth Godin Official WebsiteSeth's BlogAkimboAkimbo on Apple PodcastsThis Is Marketing — Penguin Random HousePurple Cow — Seth's StorePurple Cow — Penguin Random HouseLinchpin — Penguin Random HouseThe Dip — Penguin Random HouseThe Practice — Penguin Random HouseBy the Way BakerySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Brad Setser follows Chinese trade closer than just about anyone else on earth, and he thinks we're in the early days of a China Shock 2.0. The first China Shock was when China came to dominate low-end manufacturing in the 2000s, filling American shelves with cheap clothes, toys and electronics, while devastating American factory towns. This new China Shock could be even more destabilizing. China now dominates advanced manufacturing: electric vehicles, batteries, solar panels. It's outcompeting nearly all high-end manufacturing around the world, and other countries are just starting to feel the pain. And China isn't slowing down. It's moving into software, too. Its frontier A.I. models are neck and neck with American ones. China's success poses a serious threat to the economies and domestic politics of countries around the world. So what should those countries do about it?  Setser is a senior fellow at the Council on Foreign Relations.He served in top trade and economic roles in the Biden and Obama administrations. And he is widely cited across the field as one of the top analysts of China's economy and trade practices. Book Recommendations: The Party by Richard McGregor The Volatility Machine by Michael Pettis How to Win a Trade War by Soumaya Keynes and Chad Bown Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find the transcript and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.html This episode of “The Ezra Klein Show” was produced by Rollin Hu. Fact-checking by Michelle Harris, with Kate Sinclair, Mary Marge Locker and Julie Beer. Our senior engineer is Jeff Geld, with additional mixing by Johnny Simon. Our recording engineer is Aman Sahota. Cinematography by Marina King and Kyle Kelley. Video editing by Dani Dillon and Brandon Belk-Yee. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Kristin Lin, Emma Kehlbeck, Jack McCordick and Jan Kobal. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Both sides in the Lindsay Clancy trial agree on the central fact. The internet rejected it. Men on X want punishment without engaging with the evidence. Women on Threads and Instagram built an alternate theory where Patrick is the real killer. The jury at Plymouth Superior Court is evaluating testimony from thirteen days of witnesses. The TikTok jury has been deliberating since opening statements.Psychotherapist Shavaun Scott, author of Nightbird, sat down with Tony Brueski for three conversations about the psychology driving the most divided trial in America. The complete interview covers why brains reject evidence, why the divide fell along gender lines, and what the obsession reveals about the audience itself.Shavaun identifies the specific mechanisms: proportionality bias demanding a villain equal to the tragedy. Confirmation bias filtering out every fact that doesn't fit. Projection among women who've cast Patrick as their own narcissistic ex. Displacement among men channeling unrelated rage into a righteous target. She explains why Patrick's remarriage became proof of guilt for both sides, why grief that doesn't meet expectations becomes suspicious, and why the platforms sort people into trenches instead of conversations.The conversation closes with the hardest question. A listener is convinced Patrick killed those children. She's sitting across from Shavaun. What does Shavaun actually say?Tony Brueski and psychotherapist Shavaun Scott discuss the complete psychology of the culture war over Lindsay Clancy.Listen Anywhere You Get Podcasts: https://pod.link/1655749292Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod?sub_confirmation=1Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#LindsayClancy #PatrickClancy #ShavaunScott #HiddenKillers #TrueCrime #LindsayClancyTrial #GenderWar #ConspiracyTheories #TrueCrimePsychology #PlymouthSuperiorCourt

The prosecution says Lindsay killed her children. The defense agrees. Patrick's timeline is documented by surveillance footage, phone records, and the 911 call. And the internet responded by declaring war on itself — men on one side, women on the other, each convinced the other has lost its mind.Psychotherapist Shavaun Scott joins Tony Brueski for the complete conversation covering all three parts of their analysis of the culture war surrounding the Lindsay Clancy trial. Part 1 explores why brains reject evidence when the truth is too painful to hold — why the conspiracy theories got louder as more testimony entered the record. Part 2 covers the gender split that has no equivalent in true crime history — punishers on X, rescuers on Threads, neither side engaging with the courtroom. Part 3 turns the lens on the audience. Where engagement tips into obsession. What sustained online targeting does to a person already in grief. Whether someone locked in can reverse course.Shavaun has spent three decades treating people in crisis. The mechanisms she identifies in the Clancy audience — confirmation bias, proportionality bias, projection, displacement — are the same patterns she encounters in clinical work with cult survivors, political extremists, and trauma patients. The difference is scale. The internet gave those mechanisms an audience of millions.Tony Brueski and psychotherapist Shavaun Scott, author of Nightbird, discuss what the Lindsay Clancy trial exposed about the people watching it.Listen Anywhere You Get Podcasts: https://pod.link/1655749292Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod?sub_confirmation=1Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#LindsayClancy #PatrickClancy #ShavaunScott #HiddenKillers #TrueCrime #LindsayClancyTrial #GenderWar #ConspiracyTheories #TrueCrimePsychology #PlymouthSuperiorCourt

On today's podcast episode, we discuss how advertisers can transition from World Cup storytelling into domestic league campaigns, what makes football audiences unique from an advertising perspective, the number that best encapsulates the advertising opportunity within the English Premier League, what makes America's Major League Soccer attractive compared with established European leagues, and more.   Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Bill Fisher, and Senior Forecasting Analyst Oscar Orozco. Listen wherever you get your podcasts, or watch on YouTube or Spotify.   Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters   Purchase tickets and register for EMARKETER's The Future of Digital 2026 Summit here: https://www.emarketer.com/events/summit/2026-future-of-digital/?utm_source=events_page Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.emarketer.com/content/podcast-soccer-advertising-opportunity-reaching-world-biggest-audience © 2026 EMARKETER   Awin is the all-in-one platform for smarter partner marketing. With award-winning technology, expert support and a global network of 1 million partners, Awin helps brands discover, manage and scale high-performing partnerships that drive measurable growth. Learn more.

What if the fastest way to grow your business wasn't working harder-but learning from someone who's already done it? In this episode of The Retreat Leaders Podcast, Shannon Jamail sits down with Shari Leid, internationally recognized keynote speaker, author, and entrepreneur, for a conversation about one of the most overlooked business skills: knowing when to ask for help.   Shari has built an incredible career as a professional speaker, but like many entrepreneurs, she wanted to diversify her business by adding memberships and retreats as recurring revenue streams.   Instead of trying to figure it out alone, she invested in learning from someone already doing it. She reached out to Shannon for coaching, attended the Retreat Industry Forum in Denver, and ultimately booked Retreat Ranch for her upcoming retreats.   This episode isn't just about retreats.   It's about humility.   It's about investing in yourself.   It's about surrounding yourself with people who have already solved the problems you're trying to solve.   If you're an entrepreneur who wants to host retreats profitably, this conversation will encourage you to stop reinventing the wheel and start accelerating your growth.   In This Episode You'll Learn: Why successful entrepreneurs ask for help sooner rather than later How to turn retreats into recurring revenue Why adding retreats can strengthen your existing business The value of learning from experienced retreat leaders How coaching and proximity accelerate business growth Why getting in the room matters more than consuming content online The mindset shift that separates successful entrepreneurs from struggling ones Whether you're a coach, speaker, consultant, author, or entrepreneur exploring retreats as a new revenue stream, this episode offers practical wisdom that can save you years of trial and error.   What You'll Learn How to make money with retreats How to turn retreats into recurring revenue Why coaching accelerates business growth The power of mentorship and proximity Why entrepreneurs should invest in learning before launching retreats How to avoid common retreat mistakes Why asking for help is a business advantage-not a weakness Key Takeaways The Best Entrepreneurs Don't Go It Alone Successful business owners know they don't need to be the expert in everything.   They find people who already are.   Retreats Can Become a Powerful Revenue Stream   When done strategically, retreats don't just create unforgettable experiences-they can become a profitable extension of your existing business.   Learn From Someone Else's Mistakes   Experience is valuable. Borrowing someone else's experience is even more valuable.   Proximity Accelerates Growth   Books, podcasts, and courses are helpful.   But getting in the room with experienced entrepreneurs changes everything.   Retreats Should Support Your Business-Not Distract From It   The best retreat leaders don't create retreats because they're trendy.   They create them because they align with their expertise, audience, and long-term business strategy.   About Shari Leid   Shari Leid is an internationally recognized keynote speaker, author, entrepreneur, and founder dedicated to helping people create meaningful lives and businesses through connection, courage, and intentional growth.   As she expands her business to include memberships and transformational retreats, Shari demonstrates exactly what lifelong learning looks like: investing in mentorship, surrounding yourself with experts, and taking action.   Learn more at: SharileidShari Leid | Executive Coach & Speaker | Connection Expert   The Retreat Leaders Podcast Resources and Links: Join our Mastermind in Austin! Learn to Host Retreats Join our private Facebook Group Get your legal docs for retreats Join our LinkedIn Group Apply to be a guest on our show Grab the AI + SEO Mini Course Grab the Pitch to Profit Mini Course My two favorite social media tools: Metricool and ManyChat  Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together!   Subscribe:  Apple Podcast | Google Podcast | Spotify --------------- TIMESTAMPS Introducing Sherry Lead (00:00:52) Host Shannon Jamaal welcomes guest Sherry Lead, an attorney turned author, speaker, and now retreat leader, to the podcast. Sherry's Journey into Retreats (00:02:04) Sherry explains why she sought mentorship to add retreats to her business, aiming for more stable revenue than speaking alone. Adding New Revenue Streams (00:05:06) The discussion highlights the power of adding memberships and in-person experiences like retreats to grow a coaching or speaking business. The Power of a Portfolio Career (00:06:32) Sherry explains how different business avenues like speaking, memberships, and retreats can all support and feed into each other. Learning at The Forum (00:08:44) Sherry shares her experience attending a retreat leader forum, emphasizing the value of learning from experts with different business models. Finding Your Unique Retreat Style (00:10:48) The importance of authenticity is discussed; your retreat should match your personality to attract the right people and feel genuine. The Retreat Leader Mastermind (00:12:14) Shannon announces her upcoming mastermind event, designed to help retreat leaders with marketing, profitability, and building a supportive community. Sherry's Retreats for Women (00:18:09) Sherry describes her women-only retreats, which focus on creating deeper connections to self, career, and community for up to ten women. The "Flip" Framework (00:18:46) Sherry shares her personal story and the "Flip" framework she created to help people establish connection and a sense of belonging. A Gift for the Audience (00:21:51) Sherry offers listeners a free "Flip" app on her website to help them practice and improve their connection skills.

Many creators dream of building an empire, but how many actually pull it off while still making time for family and personal passions?That's what I wanted to dig into with Ben Greenfield. He's been podcasting since 2008 and has built a massive personal brand around health and wellness. But what really fascinated me is how he's leveraged that brand to launch not just one, but two other businesses that are scaling to entirely different levels: a supplements company and a revolutionary health tech platform.I sat down with Ben to break down his entire revenue pie, his strategies for growing multiple companies, and how he keeps his personal brand from becoming the bottleneck in his rapidly expanding empire.If you've built a creator business and are wondering what it would take to turn it into something much bigger, I think you'll get a lot from this episode.Timestamps:00:00 Introduction01:12 The early days of podcasting03:00 Early revenue and online ventures04:15 The lightbulb moment: Scaling IP online05:59 Mapping out Ben Greenfield Life revenue06:33 Audience and platform scale07:31 Podcast revenue breakdown09:18 Coaching and its growth potential11:03 Life Network and Life Market12:16 Total personal brand revenue breakdown13:19 Integrated ad packages and whitelisting16:09 Affiliate revenue and long-term partnerships17:27 Team structure for Ben Greenfield Life20:29 Lessons for scaling content businesses22:45 Lifestyle design and work-life balance23:52 Launching Kion28:44 Disentangling personal brand from Kion31:32 Leveraging brand for launch, then scaling independently35:44 The new venture39:55 Life OS's rapid growth and scale42:47 The power of recurring revenue models44:31 Intentional scaling beyond personal brand47:47 Building an empire vs. a lifestyle business49:30 Ben's daily lifestyle and routine52:16 Wrap-up and where to find BenIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comKit: https://kit.comFollow Ben:YouTube: https://www.youtube.com/@bengreenfieldlifeInstagram: https://www.instagram.com/bengreenfieldfitnessLinkedIn: https://www.linkedin.com/in/bengreenfieldWebsite: https://bengreenfieldlife.comFeatured in this episode:Kit: https://www.kit.comBoundless: https://shopbengreenfieldlife.com/products/boundless-updated-revisedKion: https://getkion.comHighlights:04:15 - The lightbulb moment: Scaling IP online12:16 - Total personal brand revenue breakdown20:29 - Lessons for scaling content businesses31:29 - Don't let your brand be the bottleneck47:47 - How to build both empire and lifestyle businesses

Lindsay Clancy has been turned into a symbol. For one side she's proof that mothers are dangerous and deserve the harshest punishment available. For the other she's proof that the medical system destroys women and that the real villain is the husband who moved on. Neither side is talking about a labor and delivery nurse from Duxbury who was prescribed thirteen medications by providers who allegedly never coordinated — a woman who got sick and lost everything.Psychotherapist Shavaun Scott, author of Nightbird, joins Tony Brueski for the final part of their three-part conversation on the psychology of the culture war surrounding the Lindsay Clancy trial. This segment turns the mirror on the audience.Shavaun explains what happens when a real person gets replaced by an idea — when the woman in the wheelchair at the defense table stops being Lindsay and becomes everybody's argument. She covers the line where case engagement becomes something worth clinical attention. She identifies the specific mechanism driving the two-in-the-morning posters — rage that belongs elsewhere in their lives channeled into a target that feels morally justified.She closes on two questions. Whether someone locked into a conspiracy belief can actually reverse it. And what she would say to a listener sitting across from her who is certain Patrick Clancy killed those children.Tony Brueski and psychotherapist Shavaun Scott discuss what happens when the audience becomes the story.Listen Anywhere You Get Podcasts: https://pod.link/1655749292Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod?sub_confirmation=1Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#LindsayClancy #PatrickClancy #ShavaunScott #HiddenKillers #TrueCrime #LindsayClancyTrial #TrueCrimeFans #OnlineMob #DeathThreats #PlymouthSuperiorCourt

Lindsay Clancy's own attorney told the jury she killed her children. The prosecution agrees. Patrick Clancy's errand timeline has been verified by CVS surveillance, phone records, and the 911 call. Every conspiracy claim circulating on TikTok — the body temperature, the Apple Watch, the timeline gaps — has been addressed in testimony or doesn't survive contact with the evidence.The theories haven't slowed down. They've accelerated. And the people posting them aren't stupid. They cite timestamps, reference medical records, and build chains of logic that look like research.Psychotherapist Shavaun Scott, author of Nightbird, joins Tony Brueski to identify the specific psychological mechanism that fires when the brain encounters evidence it cannot accept. She explains why the conspiracy believers' process mimics critical thinking without being critical thinking. Why debunking a specific claim strengthens the surrounding belief structure. Why people with zero connection to the Clancy family describe real physiological distress — insomnia, trembling hands, sustained rage — that maps to a genuine threat response.This is Part 1 of a three-part conversation exploring the psychology of the culture war over Lindsay Clancy. Part 1 covers the malfunction. Part 2 covers the gender split. Part 3 covers what the obsession reveals about the audience.Tony Brueski and psychotherapist Shavaun Scott discuss the psychology of evidence rejection in the Lindsay Clancy trial.Listen Anywhere You Get Podcasts: https://pod.link/1655749292Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod?sub_confirmation=1Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#LindsayClancy #ShavaunScott #HiddenKillers #LindsayClancyTrial #PatrickClancy #TrueCrime #ConspiracyTheories #PostpartumPsychosis #PlymouthSuperiorCourt #TrueCrimePsychology

Brendon makes the argument that email might be the most valuable -- and the most overlooked -- tool in the industrial marketer's toolkit. Take a listen.

Kaydee Church, better known online as “the steak girl,” and her fiancé Tyson join us to talk about unexpectedly getting pregnant at 20, becoming parents before marriage, and navigating their new life in the public eye. They open up about their daughter's scary trip to the NICU, losing $12,000 in a TikTok scam, dealing with judgment online, and how viral fame has changed their lives. Our Place: Upgrade your kitchen with Our Place—visit https://fromourplace.com/UNPLANNED and use code UNPLANNED for 10% off sitewide, plus enjoy a 100-day risk-free trial. Osea: Get 10% off your first order sitewide at https://oseamalibu.com with code UNPLANNED. NOBL: NOBL gives you real travel peace of mind — security, design, and convenience all in one. Head to https://NOBLTravel.com for 46% off your entire order! #NOBL #adventure Betterhelp Visit https://betterhelp.com/unplannedpodcast #adventure Chilipad: Visit https://www.sleep.me/UNPLANNED to get up to $255 off your Chilipad 2.0 with code UNPLANNED, plus free shipping and a 30-day sleep trial. Kaydee insta: @kaydeechurch Follow The Unplanned Podcast: https://www.instagram.com/unplanned__podcast/ https://www.tiktok.com/@unplanned_podcast Listen to the pod on Spotify/ Apple Podcasts: https://open.spotify.com/show/1ToDA4ufQuWuEgMq07zN6t https://podcasts.apple.com/us/podcast/the-unplanned-podcast/id1669604504 Follow Matt & Abby: Abby's Instagram | https://www.instagram.com/abbyelizabethoward/ Matt's Instagram | https://www.instagram.com/_matt_howard_/ TikTok | https://www.tiktok.com/@matt_and_abby Facebook | https://www.facebook.com/mattandabb YouTube | https://www.youtube.com/@MattandAbby Mascara is sold out! Thank you guys so much! Sign up here for updates on restock: https://www.biswell-beauty.com/ Chapters: 00:53 - Carnivore diet 04:02 - Starting a family young 05:38 - Meet cute 07:10 - Living with family 08:12 - Going viral 16:35 - Finding out we were pregnant 25:42 - My first pregnancy 36:18 - Getting engaged 38:20 - Planning our wedding 46:00 - Online backlash 48:00 - Finding out the gender of my baby 49:00 - Postpartum 48:53 - Breastfeeding 01:00:35 - Making content together 01:04:30 - Brant Rivera Collab 01:08:13 - Audience questions 01:20:17 - Who's More Likely Learn more about your ad choices. Visit podcastchoices.com/adchoices

Who is the Lady Chris Bledsoe speaks about who has appeared to him as a vision in glowing white. She told him humanity is going through a great shift and a New Knowledge will come to planet earth this year. What is the new knowledge, and who is she really? We discuss this today on ELEVATE. More here: https://karenswain.com/elevate-2026/ Send YOUR questions and Topics to discuss to questions@karenswain dot com - or https://karenswain.com/connect/ LIVE Shows Date & Times: Wednesdays - 6 - 7 pm ET - 3 - 4 pm PT USA/CA Thursdays - 8 -9 am AEST Aus winter Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain LINKS; Kristin Mismash Website: https://www.kristinmismash.com/ ATP- Media: https://karenswain.com/listen/ Host: KAren Swain: https://linktr.ee/KArenSwain Facebook Groups https://www.facebook.com/groups/TheInnerSanctumSessions https://www.facebook.com/groups/AwakeningEmpowermentNetwork ELEVATE is a SHOW on UPRN. Live conversations and Q & A with KAren Swain, Kristin Mismash and friends around the awareness shift that is waking our quantum realities. Also conversations on HOT topics in the Spiritual and Consciousness genre. Audience participation appreciated - Please send us your questions. #mother #feminine #divinefeminine #spirit #connection #spiritguides #ascension #consciousness #unity

We are living in the world we were warned about. Frontier artificial intelligence models from OpenAI autonomously coordinated with one another, then broke out of their testing environment and hacked into another company, Hugging Face, to steal the answers to a test. A.I. companies don't want their technology to lie, cheat or steal. So why is this happening? Why are the creators of these models apparently unable to control their creations? If A.I. development isn't on a safe path — and it doesn't seem to be — what do we do about it? Toner has been thinking about A.I. safety for a long time, from both inside and outside A.I. companies. She was part of the effort to fire OpenAI's chief executive, Sam Altman, in 2023, which ultimately failed. Currently, she's the executive director of the Georgetown Center for Security and Emerging Technology. Mentioned: “Pacing the Frontier” open letter “The Future is for Everyone” by Mark Zuckerberg Recommendations: The Cuckoo's Egg by Cliff Stoll In the Cells of the Eggplant by David Chapman Romance of the Three Kingdoms Podcast by John Zhu This episode of “The Ezra Klein Show” was produced by Rollin Hu and Jack McCordick. Fact-checking by Michelle Harris, with Kate Sinclair and Mary Marge Locker. Our senior engineer is Jeff Geld, with additional mixing by Aman Sahota and Johnny Simon. Our recording engineer is Aman Sahota. Cinematography by Marina King and Jonas Zellner. Video editing by Brandon Belk-Yee. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Kristin Lin, Emma Kehlbeck and Jan Kobal. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

As US video ad spend reaches $82 billion, media buyers are demanding granular audience targeting capabilities alongside bottom-funnel performance metrics. IAB Vice President Chris Bruderle breaks down the shifting dynamics between CTV and social video, the rise of multimodal contextual AI, and why live sports platforms must prove direct ROI to capture long-tail budgets. Key Highlights

Send us Fan MailComedian Andy Imlay returns to The Days Grimm Podcast for a record-breaking fourth appearance, making him the only guest to appear four separate times with four different backdrops. From testing the boundaries of dark comedy to hilarious small-town Boonville drama, this Comedy Cache episode is packed with unfiltered laughs and wild stories.In this episode, Brian, Cory, and Tom sit down with Andy to explore the mechanics of writing comedy and where the line is drawn with dark humor, referencing heavy-hitting acts like Anthony Jeselnik, Jimmy Carr, and Jim Jeffries. Andy shares a brand new stand-up premise exploring whether historical and religious figures were actually the world's first magicians. He also recounts the unforgettable, laugh-out-loud story of scoring in the 98th percentile on the ASVAB test, only to severely shock the National Guard military recruiter who walked into the office to find Andy on crutches. Whether you are an aspiring comic or just love wild stories about everyday absurdities, this conversation delivers.Comedy is all about timing, as the crew discusses how tragedy plus timing equals comedy. This episode provides a behind-the-scenes look into a comedian's mind, showing how everyday observations—from weird community Facebook pages to viral videos of Amish communities—can be transformed into engaging stage material.   If you enjoyed this episode with Andy Imlay, be sure to subscribe to The Days Grimm Podcast for more comedy cache episodes, wild stories, and interviews! Hit the like button, share this video with a friend, and let us know your favorite moment in the comments below. TIMELINE : 00:00 - Intro & Andy Imlay's 4th podcast appearance 03:06 - Andy's feature on the Weird Careers podcast07:16 - Dark humor boundaries, Anthony Jeselnik, and Jimmy Carr 17:49 - Andy's new stand-up premise: Who was the first magician? 26:24 - The hilarious military recruiter ASVAB story 29:22 - Taking a live online IQ test 34:00 - Audience bucket premise 36:41 - Reacting to Amish men moving a barn by hand 41:25 - Discussing Helen Keller and Steve Martin movies 46:20 - Small town Boonville drama & community Facebook pages 54:35 - Details on Andy's upcoming VFW comedy show[The Days Grimm Podcast Links]- YouTube: https://www.youtube.com/c/TheDaysGrimm- Our link tree: linktr.ee/Thedaysgrimm- GoFundMe account for The Days Grimm: https://gofund.me/02527e7c [The Days Grimm is brought to you by]Sadness & ADHD (non-medicated)

Step inside the courtroom of Learning & Development, where long-held beliefs are called to the stand and only evidence, experience, and impact will determine the verdict. This high-energy, live episode brings together three of L&D's most respected voices to challenge the myths holding our profession back. David James will play the role of courtroom judge, inviting the audience to be the jury - and witnesses - in a fast-paced, interactive trial of truth versus tradition. Each expert panellist takes on a widely accepted L&D myth - presenting their “case,” examining the evidence and defending the reality based on years of frontline experience: Becky Willis (CLO & Founder, Tractus Learning)  Jess Almlie (Learning & Performance Strategist)  Kevin M. Yates (The L&D Detective®)  Audience members become the jury - voting “Guilty” or “Not Guilty” after each myth and ultimately deciding which challenged belief brought the biggest insight. This unmissable episode blends drama, debate and practical truth - leaving the audience with grounded strategies to modernise their L&D approach, reject outdated assumptions and focus on what truly drives performance and impact. Take your L&D to the next level Take advantage of 1000s of hours of analysis and conversations with industry innovators and 25+ years of hands-on L&D leadership - here - https://360learning.com/maturity-model KEY TAKEAWAYS Today's challenges need integrated, AI-driven, business-aligned ecosystems, not legacy, course-catalogue LMS “dinosaurs with wheels.” L&D's value does not lie in delivering exactly what leaders request. Our value lies in helping the organisation achieve its goals through strategic performance improvement and capability development. Completions, surveys and smile sheets have value, but they will never show true performance impact. Focus measurement on workplace performance outcomes. BEST MOMENTS “It might look slick, but in reality, it won´t do the job.” “Training the business to think differently about how they approach us with requests ... happens one person at a time.” “We need to remove the myth that training alone can fix it, ghat L&D has magic dust, magic wands and secret formulas.” Becky Willis Becky Willis is founder and chief learning officer at Tractus Learning, helping customers build successful digital learning strategies. She also founded WillLearn Consulting. Previously, she was VP of Engagement at EdCast and led learning innovation at Hewlett Packard. https://www.linkedin.com/in/beckywillis/ https://tractuslearning.com/ Jess Almlie Jess Almlie is an L&D leader, consultant, speaker, and author of L&D Order Taker No More. With 20+ years of experience, she has led enterprise learning strategies across healthcare, education, and financial services. Most recently, she was VP of Learning Experience at WEX. https://www.linkedin.com/in/jessalmlie/ L&D Must Change Podcast: https://www.jessalmlie.com/podcast L&D Order Taker No More: https://www.amazon.co.uk/Order-Taker-No-More-Strategic-ebook/dp/B0F83XBBCV Kevin M. Yates Kevin M. Yates, the L&D Detective®, is a global expert in measuring learning's impact on workplace performance. With 25+ years of experience at organisations including McDonald's, Meta, and Grant Thornton, he helps L&D teams use data to demonstrate business impact. He also founded the nonprofit Meals in the Meantime. https://www.linkedin.com/in/kevinmyates/ https://kevinmyates.com/detective-kit https://kevinmyates.com/ RESOURCES L&D Master Class Series: https://360learning.com/blog/l-and-d-masterclass-home THE HOST David  James has been a People Development professional for more than 20 years, most notably as Director of Talent, Learning & OD for The Walt Disney Company across Europe, the Middle East & Africa.  As well as being the Chief Learning Officer at 360Learning, David is a prominent writer and speaker on topics around modern and digital L&D. https://twitter.com/davidinlearning https://www.linkedin.com/in/davidjameslinkedin This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

Vous publiez sur LinkedIn, vous commentez sur LinkedIn, mais ça ne vous rapporte pas de clients. Pourtant ça devrait. Si vous expliquait comment faire.Et c'est précisément ce qu'on va faire dans cet épisode. J'ai demandé à Pierre Herubel, dont le compte LinkedIn dépasse les 130.000 abonnés, de nous expliquer comment obtenir des clients grâce à LinkedIn.--------------Besoin d'un coach sur les réseaux sociaux? Mon partenaire Swello l'a fait. Et comme vous écoutez le Podcast du Marketing, vous avez le droit à 20% de réduction >> Découvrir Swello---------------

We're in a really strange moment in the foreign policy politics of the Democratic Party. People are looking for an alternative vision — an approach to American power in the world that would feel more moral and just, after the failures of President Biden, and the wrecking ball President Trump has taken to international rules and norms. The answer many on the left are coming to is powerfully simple: international law. America could just start following the rules that we helped write. Is that possible? Is that enough? What would that even look like? To talk through these questions, I invited Linda Kinstler on the show. She's a member of the Society of Fellows at Harvard, a contributing writer at The New York Times Magazine, and the author of “Come to This Court and Cry: How the Holocaust Ends.” She's done some incredible writing and reporting on whether what we're watching is the death of international law. In this conversation, we talk about the Biden administration's failures to live up to the principles it set for itself, the Trump administration's campaign to destroy the International Criminal Court and what it would take to reinvigorate international law. Mentioned: “Are we witnessing the death of international law?” by Linda Kinstler “Abdul El-Sayed, U.S. Senate candidate, on AIPAC and Israel” by Detroit Free Press Opinion Staff Book Recommendations: The Divided City by Nicole Loraux Crossing the Red Line by Akbar Shahid Ahmed Under Water by Tara Menon Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find the transcript and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.html This episode of “The Ezra Klein Show” was produced by Jack McCordick. Fact-checking by Kelsey Lannin, with Michelle Harris. Our senior engineer is Jeff Geld, with additional mixing by Aman Sahota and Johnny Simon. Our recording engineer is Aman Sahota. Cinematography by Marina King. Video editing by Steph Khoury and Arpita Aneja. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Rollin Hu, Kristin Lin, Emma Kehlbeck and Jan Kobal. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Send us Fan MailGet vidIQ Boost for an exclusive price! https://vidiq.com/podcastWant a 1 on 1 coach? https://vidiq.ink/theboost1on1Join our Discord! https://www.vidiq.com/discordWatch the video: https://youtu.be/_kUOrWhNynwWe sit down with magician and creator Oscar Owen to unpack what actually drives YouTube growth, from communication and confidence on camera to audience-first strategy. We also get practical about monetization, calls to action, and the weekly commitment that helps new channels push through the hardest early phase. • Oscar's origin story and how a magic tutorial channel reaches 1.6M subscribers • Teaching magic ethically by focusing on public domain fundamentals • Why YouTube rewards communication skills more than raw expertise • Getting comfortable on camera and letting go of fear of judgement • Replacing “algorithm” with “audience” to diagnose performance • Defining a viewer avatar and writing a clear channel vision • Using goals, pain points, and FAQs to choose video topics • Treating a channel like a business and choosing a niche with the four Ps • Understanding why quality views matter more than total views • Converting viewers into leads with clear calls to action • Putting the main link in the top line of the description and pinning it • The mindset shift of one video per week for 52 weeks • Focusing on packaging with ideas, titles, thumbnails, outliers, and CTR benchmarks • A quick detour into David Blaine, Derren Brown, and the Oz Pearlman debate If you're new here, feel free to hit that subscribe button. 

Welcome back to another episode of the Cookbook Love Podcast! Today we're getting into the myths I hear most often about what it actually takes to grow a cookbook audience.  Over the years, I keep hearing the same things repeated as if they're facts, and these are costly. They cost time, momentum, a book deal, book sales, or even the book itself. So today I'm walking through five of the biggest myths about audience growth, what's actually true underneath them, and why clearing them up now (not later) matters so much for cookbook authors. In this episode, we discuss: Why your follower count isn't the same thing as your audience, and what actually is The real order of operations between building a platform and landing a book deal What publishers actually expect authors to bring to the table these days Why a well-written book still needs something else to sell The "I'll do it once things settle down" trap, and why that moment tends not to come If any of these myths have been quietly running the show in your own thinking, this episode is your reset. Growing an audience isn't a nice-to-have side project. It's the infrastructure that makes everything else, from pitching to publishing to selling, actually work. And the good news is you don't have to perform for social media algorithms to do it. Ready to learn how to grow your audience the right way? Head to the link below to register for the free Grow Your Audience Masterclass, where I'll show you exactly how to build the kind of audience publishers actually want. Mentioned in This Episode: Grow Your Audience Masterclass: free 3-part video series on growing your audience without performing for social media algorithms

Times change, but somehow the job hasn’t. In this episode, Chip and Gini dig into what’s stayed constant across their combined decades in PR and marketing, and why chasing the latest platform update is a losing game if you’ve lost sight of the fundamentals underneath it. The episode was sparked by a LinkedIn series from Doug Simon, who asked longtime PR pros what has remained constant in their careers. Gini was asked the question of whether the PESO Model still holds up, and her answer is that the four media types haven’t gone anywhere, and earned media’s third-party credibility now matters more to how LLMs learn. Chip extends the logic to SEO and its successors, advising to chase the people, not the algorithm or the platform. Other changes may also have less of an impact than you might think. Influencer marketing is the latest version of celebrity TV endorsements, but with a YouTube channel. The agency-client relationship continues to run on the same dynamics it did 70 or 80 years ago. Gini brings up the story about a UK agency reportedly running AI agents to pitch journalists undetected for eight months. Chip’s take is that just like with interns and inexperienced team members, there are well-managed AI agents as well as poorly managed ones. It's the human factor that matters most. Key takeaways Chip Griffin: “If you lose sight of the fundamentals, you can have all the technology in the world, and you’re still gonna have rubbish results.” Gini Dietrich: “If you create content for humans, you will win the SEO game. You will win the AEO, GEO game. You will win whatever comes next game.” Chip Griffin: “Chase the people. Don’t chase the algorithm.” Gini Dietrich: “Your job, especially as a communicator, is to protect reputation, build brand, and create thought leadership. That has not changed.” View Transcript The following is a computer-generated transcript. Please listen to the audio to confirm accuracy. Chip Griffin: Hello and welcome to another episode of the Agency Leadership podcast. I’m Chip Griffin. Gini Dietrich: And I’m Gini Dietrich. Chip Griffin: And Gini, I’m gonna have to try to rack my memory from way, way back, and as I get older, that, that distance gets longer and my memory gets poorer, so we’ll see how this works. Gini Dietrich: Ok- okay. Well, I have the same afflictions, so let’s see what happens. Chip Griffin: So we thought that this was, this was spurred by something that our friend Doug Simon did recently on LinkedIn where he did a video series and talked to a bunch of people who have been in the PR industry for a long time and asked a series of questions, one of which was, what has- Remained constant over the course of your career in PR. Obviously we talk a lot these days about everything that, that has changed, is changing. There’s no shortage of those things. I’ve talked about it here on the show, you know, how we started with fax machines and mailed press releases and things like that, that just kind of blows the mind of a lot of the younger listeners that we have. But, but even with all of that change and with everything that AI is doing to our industry today, there are a lot of things that have stayed constant. And I think that as we think about how we run our agencies, it’s important to remember the fundamentals that have remained the same no matter how much technology has changed in PR and marketing. Gini Dietrich: Yeah, I mean, I think you’re right that the, probably the way that we do things has changed, but not the strategic reason. Like I say to people all the time that the reason you do your job has not changed. The strategy, the strategic reason behind it has not changed. The tools have changed, for sure, but your job, especially as a communicator, is to protect reputation, build brand, and create thought leadership. That has not changed. Yeah. The way that you go about it has changed, but not, not the actual doing of the job has changed. Chip Griffin: Yeah, I mean, the tools have changed. The landscape certainly in media has changed. Gini Dietrich: Yeah. Yes. Chip Griffin: The landscape in terms of the public and where they go for information and where they receive messaging and all of that, obviously that has changed substantially over the 35 plus years that I’ve been in communications. But it is still about communicating the right message at the right time to the right people. Yeah. And building relationships with the people that you are trying to influence, whether that’s a member of the media or a member of the public or potential client or whomever. And if you remember those fundamentals, it helps you to figure out how to use all of these technologies for their greatest impact. Gini Dietrich: Yeah, I mean, I had a convers- I was on Zoom with Fred Cook of former GolinHarris, now at Annenberg Center. I was on Zoom with him last week, and he’s like, “So has PESO changed?” And I was like, “No, because we still do those things, right?” Like, the way that we implement it today versus the way we implemented it in 2014 are completely different, for sure. But we still use earned media, we still use shared media, we still use owned media, we still use paid media. The way that we use it has changed, but we still use the four media types. And to your point, media has changed, so earned media has changed, like the, the recipient of our earned media has changed, but the outcome of third-party credibility is probably even more important today than it was back then because that’s how the LLMs learn too, is by citable information. So yes, the way that we go about it has changed, but the actual work itself, the outcome itself has not. Chip Griffin: Yeah, and I think the, the important thing to think about here is that, that ultimately all of these tools and publications and platforms are all designed to connect one human to another. Gini Dietrich: Yep. Chip Griffin: And, and so you know, when you think about public relations, for example, it’s got relations right there in the title. And so you really need to think about how you are building those relationships between whoever the person is on your end and the person that you’re trying to reach. And, if you, if you take the humans out of this entirely, then you’re missing the plot, and you really need to be thinking about how do these tools and how do these techniques allow you to do more of that, to do it better, to do it at greater scale, all of those kinds of things, but not, not just, you know, chuck everything that you knew out the window, have the machines do everything on their own, for you. Gini Dietrich: No. No. Chip Griffin: Abandon proven approaches. None of those things make any sense. Gini Dietrich: No. Please do not do that because that has not changed. Like, the way I- we talked about this last week, like, AI is making us far more productive and far more efficient, but you still have to know how to, to your point, relate to other human beings. Are you creating content and engineering your visibility to show up in AI? For sure. But that’s also because human beings are using AI to get the answer, so you still have to build those relationships with other human beings. Chip Griffin: Yeah, and if you follow the fundamentals, then it allows you to evolve with whatever tools and technology- That’s right come along. It’s similar to what I’ve always said in terms of SEO in the old days and now AEO, GEO, which is chase the people. Don’t chase the algorithm. Yep. Don’t chase the platform. Yep. Chase the, the people because ultimately all of the tools are designed to do that anyway, right? Right. I mean, Google for years has been trying to figure out what is the user actually looking for and trying to deliver that in the results. And so if you are sitting there trying to say, “Hey, I need to figure out how to reach that same person,” you’ll probably be okay no matter how they change the algorithm. If you sit there and say, “I need to figure out what was the latest Google algorithm update, and what does that mean?” “How should I move things around on my page? What should I bold?” If you start thinking in those terms, you may win the short-term battle, but you will lose the war because you do not understand what you’re actually trying to do, and that has not changed over the course of our careers. Gini Dietrich: Yeah, I mean, I’ve said for at least a decade, if not longer, that if you create content for humans, you will win the SEO game. You will win the AEO, GEO game. You will win whatever comes next game. Because human beings are still the ones that are purchasing your services. The robots are not. Chip Griffin: Right. Gini Dietrich: And so if you create content, if it’s whatever content it is, it’s earned media, it’s video, it’s audio, it’s written, whatever it happens to be, if that audience, number one audience is human beings, you will win all the other games. Chip Griffin: And look, even most of the things that we look at today as new, they aren’t really. They’re just, they- they’re packaged differently. I, you know- Right … we, we have all of this talk around influencers- Yes, yes … and the rise of influencers. Yes, yes. Which to me is one of the silliest things in the world. Not the influencers themselves, I mean, some of them can be silly. They’re certainly useful to us as communicators, marketers, et cetera. But that’s no different than three decades ago when we had celebrity endorsements. Gini Dietrich: Right. Chip Griffin: Right? The, it is just the modern-day equivalent of it, and we just define celebrity a little bit differently than we might have back, you know- Yep in the ’80s or ’90s, but ultimately it’s the same thing. It’s just they have a YouTube channel now or an Instagram account- Right … instead of, you know, you put them in a TV commercial or a print ad or something like that. But even back in the day, you had celebrity endorsers who were not truly celebrities. They were just someone known in their local community- Right … who you could throw in a newspaper ad and say- Yeah … you know, “Hey, you know, I believe in either this cause or this product or whatever.” So that has not changed. That continues to be exactly the same, just packaged differently. Gini Dietrich: Yeah, I mean, when you think about earned media, and you know, we do a, a lot, a lot, a lot of work with universities because PESO model curriculum is in almost every university’s PR, communications, marketing, and some journalism programs. So we do a ton of work with universities, and I, one of the questions I get consistently from professors is, “How are you teaching earned media through PESO?” And we keep talking about traditional media is like, that used to be the thing, right? You would get The New York Times, you would get Oprah, you would get The Today Show. Like, those things don’t matter as much anymore because you have influencers or, local celebrities that have their Substack newsletters, they have their Medium newsletters. You can subscribe to those, you can pay for those just like you would the newspaper, and you get the information that you need. Chip Griffin: Yeah, and, so little technical glitch on my end. I think we’ll clean it up, in the edit. But if you noticed anything, it was just for some reason my home TV studio- … decided to shut itself off. The, the, the smart home devices here just decided that, nope, it was time to turn everything, everything off, so. Gini Dietrich: I was talking to a blank screen. I was like, “Should I keep going?” Chip Griffin: You know, but we just, we roll through these things … on the Agency Leadership podcast because the technology has changed- It is- … but glitches still happen. Glitches, right. I mean, you know, I, I, I remember back in the ’90s, you know, using dial-up internet to do work, and then, you know, someone actually calls your landline and knocks you offline in the middle of, you know- Yep trying to send an email or something. Yep. Yep. And you gotta figure, did it actually send? Did it not send? Yep. So, you know- Mm-hmm … technical glitches- There you go … that’s another thing that has remained constant- It’s still- … despite all the technology. Oh my gosh, it’s so funny. You know, the typewriters that I used to use at work, sometimes the ribbon would get snagged, and, you know, you’d have to unsnag the ribbon, right? So even non-electronic things still had issues. Broke your pencil, whatever. Gini Dietrich: As much as things have changed- … they still remain the same. Chip Griffin: They, they absolutely do. And, and I, so I think it’s part of our responsibility as agencies to work with our clients and help them to understand that the fundamentals have remained constant and will continue to remain constant. Because we wanna make sure that we’re taking advantage of everything that’s out there, but we also need to make sure that we are not overdoing it in one area or another because we’re losing sight of those fundamentals, nor are we either having our clients get scared or us get nervous about it and what it means for our businesses. Because if we follow those fundamentals, then we can continue to adapt, and take advantage of all of these technologies as we move forward. If you, if you focus on the technology first and just say, “Hey, I need to have an AI strategy.” No, you don’t. Gini Dietrich: No, you don’t. Chip Griffin: You absolutely do not need to have an AI strategy- Right or an influencer strategy or anything. Gini Dietrich: Totally agree. Yeah. Chip Griffin: You need to have a strategy that takes advantage of AI or influencers or whatever as appropriate. Yes. But your strategy should be rooted in those fundamentals because that’s how you get ahead. Gini Dietrich: Yeah, I totally agree with that. And like I said at the start, I always say the reason that we do these things has not changed. The tools have changed, the way you go about it has changed, but the how or the why has not changed. So don’t get so wrapped up in, “Oh my gosh, now I’ve gotta figure out AI.” Yeah, you gotta figure out AI- Right … because it’s, it’s going to replace you if you don’t figure it out, and it’s actually really fun, so you should figure it out just from that perspective. But you don’t have to change your strategy. You don’t have to change, like, the things that you do to service clients- Right … because that has not changed. Chip Griffin: Right. Right. And, and I think that that’s a, that’s another thing that has remained constant is the relationship between agencies and clients. You know, we think all of this is changing in the world that we’re in, but it’s really not. The way that agencies and clients work together is the same today as it was 70 or 80 years ago, even before you and I were born, let alone started working in the industry. And so understanding how those relationships and dynamics come together and how you can partner most effectively. Sure, the actual nature of the relationships has changed because of the work that we’re doing, but those relationships still matter in the same way that they always did, and you still need to build the human component into it. We can’t allow the technology to overtake that. We need to make sure that we’re spending the time to get to know our clients. We need to make sure that we’re continuing, even in this remote world that we’re in, to find ways to have additional touchpoints, whether that’s through more frequent video calls to build the relationship or ideally in person whenever possible. Those things still matter, and we still need to try to figure out how to take advantage of them to have those strong business relationships in addition to the results-oriented relationships that we’re looking for. Gini Dietrich: So I’m gonna throw a little wrench in things- Okay … because I just read an article this morning that talked about how an agency out of the UK has created AI agents that are pitching media, and it took about eight months for a journalist to go, “Something doesn’t seem right,” and then started to investigate, and sure enough, the agency owner said, “Yeah, I mean, we’ve created these bots that are pitching the media.” He claims that there are real humans on the back end of it, um, that has not been proven yet. They, the, the investigative journalist said, “I think actually based on what I have here, that there aren’t real humans behind it.” But, you know, I think when, when we hear about AI taking our jobs, we hear these kinds of stories, and we get a little freaked out. Nobody’s happy about it. Every journalist who’s been pitched by these AI bots have come out and said, “This is not okay.” But I think that there are gonna be other experiments like this where you’re trying to use– or you’re trying to build an agency out of AI agents instead of human beings. Chip Griffin: Yeah, I mean, I guess, you know, I– what I would say to that is I think that there are probably countless examples that we’re not aware of where the, the AI did work on pitching the journalist and didn’t get called out, right? Because- Gini Dietrich: Right … Chip Griffin: by definition, you can only call out the ones you catch. Gini Dietrich: Right. Chip Griffin: So, I suspect there is a fair bit of this going on. I mean, part of the problem is that, that so much of it is done poorly. I mean- Right. Yes … my, my inbox is full of sales messaging that I’m fairly certain is, you know, whether it’s directly AI generated or AI assisted, it’s hard to tell for sure sometimes. Yeah, yeah. Because it might be entirely AI or it might just be poorly managed AI. But at the same time I’m certain I’m also being exposed to plenty of messages that are AI generated, and, I can’t tell because they are, they’re good at what they do. And I think we will absolutely see more of that. But ultimately, all of the – the AI doesn’t decide to do these things on its own, right? I mean- Fair. Yeah … at least as of now. Yeah, right. And so even in the- Yep … example that you shared, even if it’s just the owner who’s involved in having created this network, you still have the human at one end of this. Yeah. Whether they are managing every message or not, who knows? And, I’m not even sure that that’s necessary as long as they are well targeted and being actually truly genuinely helpful to the journalist on the other end by giving them something that is, you know, that fits with what they write about. I mean, part of the problem with AI is that so much of it is just poorly targeted. Gini Dietrich: Yeah. I agree with that. Yeah. Chip Griffin: But that, that’s more on the humans who are sending them out there. Yeah, yep. It’s not on… The AI can do a great job if you give it the right context, the right direction, the right information. If you just say, “Hey, you know, go find journalists” … of course it’s gonna do poorly, right? It’s- But, but so would a human … Gini Dietrich: just like a young professional Chip Griffin: I mean, we’ve talked about this before. Gini Dietrich: Right. A young pro- Yeah … intern Chip Griffin: You bring an intern and you tell them, “Just start talking to journalists and, and get them to cover us,” and you don’t tell them what you do. You don’t tell them what the journalists cover. Yeah, right, right. Yeah, they’re gonna do awful. Yeah. You start giving context and the in- even the intern will do- Yeah … a good job with very little background, but you need to give them something, and the AI needs the same thing. But ultimately it’s still that human on one end and the human on the other end. And so I think that, that we, when we’re talking about fundamentals, that’s what I’m talking about. You need to sort of separate out all of the machinations in between. That can be done well, it can be done poorly, and that changes the outcome, but fundamentally you still have a human on both ends of that conversation. Even though we like to pretend it’s the AI doing it on its own, the AI is never- It’s not … doing it on its own. Gini Dietrich: Yeah. Yeah, yeah. Yeah. Chip Griffin: At least, at least as of this recording. No. We, we don’t have- Gini Dietrich: Not right now, right. … Chip Griffin: AI that just wanders off and does its own thing. Gini Dietrich: This is why I always say please and thank you to my AI, just so that it remembers that I was kind to it. Chip Griffin: Yeah. Well, and, I mean, we can probably talk about this some other time, but I think the AI companies are doing themselves no service by trying to make it seem like the AI operates on its own, and when they say the, “The AI broke out of its constraints and, you know, hacked into another company,” baloney. I mean, come on. Like, just knock it off. And I don’t, from a communication standpoint, I guess, you know, they may think that that’s helping them to, No … to say, “We’re really powerful. You should use us.” That’s not really- That’s not … I don’t think what- Nope … what ultimately- Gini Dietrich: That’s not the message Chip Griffin: comes through. Gini Dietrich: Nope. That’s not the message. Chip Griffin: So, yeah. So it’s, you know, you need to focus on the fundamentals. And I think if, if you take nothing else away from this discussion it’s, is that the fundamentals don’t change, haven’t changed, remain constant, you know, going back to, I don’t know, Ben Franklin or earlier, you know? These are not things that are, you know, wild and innovative. The tools and techniques are, absolutely. And but to me, that’s the exciting bit, right? Right. You can figure out, if you know the fundamentals, then you can always take advantage of the latest tools and technology to do it better, to do it faster, to do it more effectively, whatever it may be. But if you lose sight of the fundamentals, you can have all the technology in the world, and you’re still gonna have rubbish results. Gini Dietrich: 100%, I totally agree. Yep. Strategy has not changed, tools have. Chip Griffin: So with that, I think we will stop beating this dead horse, and we can, we can move along. You can move along from listening to us today, and you’ll have to join us for the next episode where we’ll find something else to rant and rave about. Gini Dietrich: Yes, we will. Chip Griffin: ‘Cause that’s what we do. That’s what we do. At least that’s what I do. Gini Dietrich: That’s what we do. Chip Griffin: So with that, I’m Chip Griffin. Gini Dietrich: I’m Gini Dietrich. Chip Griffin: And it depends.

Kail Lowry is back! We catch up on everything that's changed since her last visit—from raising seven kids and watching her oldest reach the age she was when she became a mom, to her plans for law school, the pressure of supporting a huge family, and what life looks like with her new boyfriend, Isaac. Plus, Isaac joins us to talk relationships, money, marriage, and what it's really like stepping into Kail's very public world. Shopify: Build your own business with a free trial at https://shopify.com/unplanned Nutrafol: Get $10 off your first month's subscription and free shipping at https://nutrafol.com with promo code UNPLANNEDPOD. Hiya Health: Receive 50% off your first order of Hiya kids vitamins athttps://hiyahealth.com/UNPLANNED—this deal is only available at this link or find Hiya in Target stores nationwide. Zocdoc: Taking care of your health just got easier - start here with Zocdoc: https://zocdoc.com/UNPLANNED #sponsored Honeylove: Save 20% Off Honeylove by going to https://honeylove.com/UNPLANNED! #honeylovepod Follow The Unplanned Podcast: https://www.instagram.com/unplanned__podcast/ https://www.tiktok.com/@unplanned_podcast Listen to the pod on Spotify/ Apple Podcasts: https://open.spotify.com/show/1ToDA4ufQuWuEgMq07zN6t https://podcasts.apple.com/us/podcast/the-unplanned-podcast/id1669604504 Follow Matt & Abby: Abby's Instagram | https://www.instagram.com/abbyelizabethoward/ Matt's Instagram | https://www.instagram.com/_matt_howard_/ TikTok | https://www.tiktok.com/@matt_and_abby Facebook | https://www.facebook.com/mattandabb YouTube | https://www.youtube.com/@MattandAbby Mascara is sold out! Thank you guys so much! Sign up here for updates on restock: https://www.biswell-beauty.com/ Chapters: 02:02 - Catch up 02:42 - Therapy 04:29 - Breaking off my engagement 08:21 - Cheating 11:38 - Turning pain into profit 13:46 - Cost of custody 22:15 - Having more kids 25:31 - Moving to NC 26:25 - Legal reform 28:08 - Law school 32:09 - Being the breadwinner 36:58 - Cosmetic surgery 39:30 - My Team 44:39 - Losing my father 48:00 - How I'm raising my kids differently 51:15 - Tour 51:54 - Dating with 7 kids 1:09:35 - Audience questions 1:18:00 - Agree or Disagree Learn more about your ad choices. Visit podcastchoices.com/adchoices

What does it take to receive what we ask of live. How do we manifest the things we really wish for. Are Miracles really possible? How do we receive them?Let's find out on Elevate this week.. join us in the live chat. More here: https://karenswain.com/elevate-2026/ Send YOUR questions and Topics to discuss to questions @ karenswain dot com - or https://karenswain.com/connect/ LIVE Shows Date & Times: Wednesdays - 6 - 7 pm ET - 3 - 4 pm PT USA/CA Thursdays - 8 -9 am AEST Aus winter Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain LINKS; Kristin Mismash Website: https://www.kristinmismash.com/ ATP- Media: https://karenswain.com/listen/ Host: KAren Swain: https://linktr.ee/KArenSwain Facebook Groups https://www.facebook.com/groups/TheInnerSanctumSessions https://www.facebook.com/groups/AwakeningEmpowermentNetwork ELEVATE is a SHOW on UPRN. Live conversations and Q & A with KAren Swain, Kristin Mismash and friends around the awareness shift that is waking our quantum realities. Also conversations on HOT topics in the Spiritual and Consciousness genre. Audience participation appreciated - Please send us your questions. #receive #miracles #spirit #connection #spiritguides #ascension #consciousness

My colleague Ross Douthat is leaving The Times after 17 years to become a correspondent on “60 Minutes.” Before he goes, I'm asking him a few questions. Douthat has had a unique vantage point on the news media and politics over the last few decades. He's typically held the role of explaining the right to more liberal audiences, starting as an undergrad, when he was a conservative columnist for The Harvard Crimson. Douthat has also lived through the seismic changes in the media from the both the inside and the outside: He's made his career at legacy media institutions, but I first got to know him – and spar with him – as an early-2000s blogger (and I have the 20-year-old Bloggingheads.tv clips to prove it). So what does Douthat make of the transformations he's lived through? How did blogging change journalism? How did a Republican Party powered by evangelical Christians become a political party dominated by Catholics and pagans? What has he learned about persuasion from writing for liberal audiences? And with the resources of “60 Minutes” behind him, will he finally crack the U.F.O. story once and for all? Mentioned: Magnifica Humanitas by Pope Leo XIV “Is It Time for a New Sexual Revolution?” with Louise Perry, Interesting Times with Ross Douthat “Christopher Nolan's Finest Trick” by Ezra Klein Grand New Party by Ross Douthat and Reihan Salam Book Recommendations: Speak, Memory by Vladimir Nabokov De Gaulle by Julian Jackson Treasure Island by Robert Louis Stevenson Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast, and you can find Ezra on Twitter @ezraklein. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs. This episode of “The Ezra Klein Show” was produced by Annie Galvin, Marie Cascione and Rollin Hu. Fact-checking by Kate Sinclair, Mary Marge Locker and Julie Beer. Our senior engineer is Jeff Geld, with additional mixing by Johnny Simon. Our recording engineer is Johnny Simon. Cinematography by Marina King. Video editing by Arpita Aneja and Julian Hackney. Our executive producer is Claire Gordon. The show's production team also includes Jack McCordick, Kristin Lin and Emma Kehlbeck. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Richard is the co-founder of ⁠1of10⁠, a research platform built by YouTube strategists, and his team has quietly been behind the scenes for some of the biggest channels on the platform—helping creators accumulate over 2 billion views through a repeatable, data-backed system. In this episode, Richard walks through his complete four-phase ideation system—audience identification, outlier research (using five distinct methods), idea remixing, and validation—and backs every step with real examples. We talk about what happens when the wrong audience floods your channel, why creators should double and triple down on formats that work, and how a single title change took one creator's video from 10,000 views to 150,000. He also shares data from 300,000+ YouTube outliers on the ideal title length (hint: shorter than you think) and where the sweet spots are for video duration across different niches. ⁠Save 20% on 1of10 using code JAY20⁠ ⁠Schedule a 1of10 Strategy Call⁠ ⁠Full transcript and show notes⁠ *** TIMESTAMPS (01:12) Where 80-85% of YouTube success comes from (01:50) Phase 1: Audience (03:19) When should you start a fresh channel instead of pivoting? (04:09) The danger of going viral with the wrong audience (05:40) Phase 2: Research (07:37) Format vs. Interest Topic (08:00) Method 1: Inside your own channel (10:52) Tripling and quadrupling down (12:33) Method 2: Inside your niche (13:45) Method 3: Adjacent niches (16:00) Method 4: Outside your niche (17:37) The "Japanese Rule" format (20:56) Method 5: External inspiration (22:07) Phase 3: Remixing (23:00) Escalation, inversion, and interest topic replacement (24:10) Viral vectors: concepts that work across all niches (25:28) Phase 4: Validation (27:00) Optimal video duration by niche (30:45) Why long videos are making a comeback (31:39) Total Addressable Viewership (34:36) Titles: Fear, Curiosity, and Desire as the three core drivers (37:17) Data: Title Length (37:51) Three methods for generating title angles (42:11) Thumbnails: Composition and Elements (45:11) It's never too late: title/thumbnail changes (46:10) Live demo: 1of10 thumbnail generator (48:10) The full 1of10 workflow *** RECOMMENDED NEXT EPISODE → ⁠#282: David Altizer — How to Make Great Thumbnails (For Non-Designers)⁠ *** ASK CREATOR SCIENCE ⁠Submit your question here⁠ *** WHEN YOU'RE READY

Sarah Millican jokes about an audience member's bag in her Netflix special, "Late Bloomer".

Vader EPISODE II Live audience reaction from the premiere in Glendale California LOOK Cinemas that had about 10 showings and over 1000 fans attending Full Film Here: https://www.youtube.com/watch?v=tENy3nqtWLw&t=9s THEORY SABERS - https://theorysabers.com/ Best sellers: Ani III - The Chosen One - https://www.theorysabers.com/product/hilt-ani3 Prodigal Son V1 (Affordable Version) - https://www.theorysabers.com/product/hilt-lukev1 HATS and MERCH - https://www.theorysabers.com/products-3?category=Accessories&subcategory=Merch Learn more about your ad choices. Visit megaphone.fm/adchoices

What is the current state of honey bee health in the United States? Recorded live at the Tri-States Beekeeping Conference in Fargo, North Dakota, Jeff Ott and Dr. Becky Masterman moderate a lively panel discussion featuring Randy Oliver, Jackie Park-Burris, Dr. Katie Lee, and Dr. Rogan Tokash. The conversation explores the biggest challenges facing beekeeping today—from Varroa mite resistance and evolving treatment strategies to honey bee nutrition, forage loss, pesticide exposure, queen breeding, and the economic pressures confronting commercial beekeepers. The panel also discusses the importance of applied research, the future of almond pollination, and why collaboration between researchers and beekeepers remains essential. Audience questions expand the discussion into pesticide impacts, carrying capacity for honey bees, beginning beekeepers and mite management, and what gives these experts hope for the future of honey bee health. Whether you manage two colonies or thousands, this conversation offers valuable insight into the challenges—and opportunities—shaping modern beekeeping. Websites from the episode and others we recommend: Honey Bee Health Coalition: https://honeybeehealthcoalition.org Project Apis m. (PAm): https://www.projectapism.org The National Honey Board: https://honey.com Honey Bee Obscura Podcast: https://honeybeeobscura.com   Copyright © 2026 by Growing Planet Media, LLC     ______________ Betterbee is the presenting sponsor of Beekeeping Today Podcast. Betterbee's mission is to support every beekeeper with excellent customer service, continued education and quality equipment. From their colorful and informative catalog to their support of beekeeper educational activities, including this podcast series, Betterbee truly is Beekeepers Serving Beekeepers. See for yourself at www.betterbee.com This episode is brought to you by Global Patties! Global offers a variety of standard and custom patties. Visit them today at http://globalpatties.com and let them know you appreciate them sponsoring this episode!  As a beekeeper, you want products that benefit you and your bees. When you choose Premier Bee Products, you choose hive components that are healthier for bees and more productive for you. Because we believe that in beekeeping, details make all the difference. Premier Bee Products: Better for bees. Better for beekeepers. Use promo code PODCAST for 10% off your next online order. Thanks to Strong Microbials for their support of Beekeeping Today Podcast. Find out more about their line of probiotics in our Season 3, Episode 12 episode and from their website: https://www.strongmicrobials.com HiveIQ is revolutionizing the way beekeepers manage their colonies with innovative, insulated hive systems designed for maximum colony health and efficiency. Their hives maintain stable temperatures year-round, reduce stress on the bees, and are built to last using durable, lightweight materials. Whether you're managing two hives or two hundred, HiveIQ's smart design helps your bees thrive while saving you time and effort. Learn more at HiveIQ.com. We'd like to thank Vita Bee Health for supporting the podcast. Vita provides proven tools for controlling Varroa—from Apistan and Apiguard to the new VarroxSan extended-release oxalic acid strips—helping beekeepers keep stronger, healthier colonies. Thanks for Northern Bee Books for their support. Northern Bee Books is the publisher of bee books available worldwide from their website or from Amazon and bookstores everywhere. They are also the publishers of The Beekeepers Quarterly and Natural Bee Husbandry. _______________ We hope you enjoy this podcast and welcome your questions and comments in the show notes of this episode or: questions@beekeepingtodaypodcast.com Thank you for listening!  Podcast music: Be Strong by Young Presidents; Epilogue by Musicalman; Faraday by BeGun; Walking in Paris by Studio Le Bus; A Fresh New Start by Pete Morse; Wedding Day by Boomer; Christmas Avenue by Immersive Music; Red Jack Blues by Daniel Hart; Bolero de la Fontero  by Rimsky Music; Perfect Sky by Graceful Movement; I'm Not Running Away This Time by Max Brodie; Original guitar background instrumental by Jeff Ott. Beekeeping Today Podcast is an audio production of Growing Planet Media, LLC ** As an Amazon Associate, we may earn a commission from qualifying purchases Copyright © 2026 by Growing Planet Media, LLC

Welcome back to Barn Talk! In this episode, Tork and Sawyer sit down for an open and honest conversation comparing their lives and mindsets at the age of 26. Tork reflects on his experiences coming up in the late 1990s from the financial pressures and risks of running a farm to weathering the collapse of the hog market. Sawyer, now 26 himself, shares what it's like navigating business, investing, and rural life in today's world, where information is everywhere and opportunity looks different than it did for his father. Together, they explore generational shifts in work ethic, financial lessons, risk-taking, relationships, and the role of faith. Through personal stories and real-world examples, Tork and Sawyer highlight what's stayed the same and what's changed for young people trying to build a meaningful life in rural America. This episode is full of hard truths, honest reflections, and valuable advice for anyone thinking about their own journey no matter their age. JOIN THE BARN TALK NEWSLETTER & GET LIVE EVENT ACCESS: We're on a mission to get 10,000 subscribers, and once we do, we're hosting a live event at the barn! Sign up to get exclusive access to tickets and details.

The show's executive producer, Claire Gordon, joins me in the studio to ask me your questions. Topics include: whether my views on “woke” issues have changed; the feedback we got on our episode with Chris Rufo; the D.S.A. insurgency; my first singing lesson; and the story that I'm in a “secret society” with Peter Thiel. Thank you to everyone who sent in questions; we read them all and wish we'd been able to get to more of them! Mentioned: “What Has Chris Rufo Wrought?” The Ezra Klein Show “White threat in a browning America” by Ezra Klein Why We're Polarized by Ezra Klein ““Yes Means Yes” is a terrible law, and I completely support it” by Ezra Klein Music Recommendations: Four Tet “Wingdings” “Mas Amable” by DJ Python “Reckoning” by Jon Hopkins and Imogen Heap Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast, and you can find Ezra on Twitter @ezraklein. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs. This episode of “The Ezra Klein Show” was produced by Claire Gordon, Kristin Lin and Emma Kehlbeck. Fact-checking by Michelle Harris and Julie Beer. Our senior engineer is Jeff Geld, with additional mixing by Johnny Simon. Our recording engineer is Johnny Simon. Cinematography by Kyle Kelley. Video editing by Dani Dillon and Steph Khoury. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Jack McCordick Rollin Hu and Emma Kehlbeck. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We're officially on baby watch.

What's big and ugly and has united Republicans and Democrats? A.I. data centers. An overwhelming majority of Americans say they'd oppose a data center being built near where they live. In New York, Gov. Kathy Hochul just imposed a one-year moratorium on data center construction, and there are over 100 other local or statewide moratorium proposals across the country. A.I.'s explosive momentum over the last few years seems to have finally run into a force that could slow it down: the messy politics of getting things done in the real world. So, is that a good thing, or a bad thing? And how much is the data center backlash about the actual construction of these buildings, and how much is it about A.I. itself? Jasmine Sun has an excellent newsletter covering both the culture inside the A.I. companies and the anger that's been building against them. And she just finished a reporting trip in the Midwest, where she interviewed people on all sides of the data center fight. So I wanted to talk to her about what she saw and what she thinks A.I. companies can learn from the growing movement against them. Mentioned: @jasmine's Substack Silicon Valley Is Bracing for a Permanent Underclass by Jasmine Sun Sam Bankman-Fried on Arbitrage and Altruism (Ep. 145) Is Your Social Life Missing Something? This Conversation Is for You. With Priya Parker, The Ezra Klein Show Book Recommendations: The Maniac by Benjamin Labatut The Technology Trap by Carl Benedikt Frey The Art of Gathering by Priya Parker Thoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com. You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast, and you can find Ezra on Twitter @ezraklein. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs. This episode of “The Ezra Klein Show” was produced by Rollin Hu. Fact-checking by Kelsey Lannin. Our senior engineer is Jeff Geld, with additional mixing by Johnny Simon. Our recording engineer is Johnny Simon. Cinematography by Kyle Kelley. Video editing by Brandon Belk-Yee, Steph Khoury and Arpita Aneja. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Jack McCordick, Kristin Lin and Emma Kehlbeck. Original music by Pat McCusker. Audience strategy by Shannon Busta. The director of New York Times Opinion Shows is Annie-Rose Strasser. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.