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As the year wraps up, we are replaying some of our favorite conversations from 2025, including this one!Customer lifetime value is a critical KPI, but with customer acquisition costs rapidly rising, what can brands do to successfully build long-term value for the business?Agility requires seeing past vanity metrics to the durable value hidden in customer relationships. When customer acquisition costs climb and privacy affects easy targeting, only nimble brands—those that align teams, data, and KPIs around lifetime value—stay ahead.All of this (and a few more things) are discussed in the recently-released Klaviyo B2C Report. To discuss it, I'd like to welcome Jamie Domenici, CMO at Klaviyo. About Jamie Domenici Jamie is Chief Marketing Officer at Klaviyo, the only CRM built for consumer brands. She has served as the Chief Marketing Officer since August 2023. With more than 20 years of experience in SaaS Marketing, Jamie has become a pioneer in SMB Marketing and a champion for small businesses. Prior to Klaviyo, Jamie served as the CMO of GoTo, a provider of SaaS and cloud- based remote work tools for collaboration and IT management, and before that, she held various marketing leadership positions at Salesforce for over ten years. Jamie holds a B.A. in International Relations from California State University, Chico. Jamie lives in the San Francisco Bay Area with her husband and two daughters. Jamie Domenici on LinkedIn: https://www.linkedin.com/in/jdomenici/ Resources Klaviyo: https://www.klaviyo.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
What makes live events feel personal in an age of algorithms making the calls? That's the tension marketers are living in right now. Ben Kruger, Chief Marketing Officer at Event Tickets Center, sits at the center of this shift. He has spent 20 years shaping server-side systems and performance marketing strategies, including a decade of persistence chasing a role at Google before landing a position in New York just as eCommerce demand went into overdrive during the pandemic. Now, at ETC, he runs marketing for more than 130,000 live events simultaneously. It's a scale that forces automation to step in. The industry moves in real time, resellers update prices by the hour, artists trend globally overnight, weather can shift demand before a stadium gate opens. Ben credits Google's AI tools and internal models as a competitive advantage, but he also talks openly about the risks. The early excitement of automation gave way to skepticism after seeing unaligned promises from new platforms and unpredictable campaign behavior in tools that remove control from brands. There's a well-rounded argument to explore here. On one side, AI enables a small team to do the work of thousands, writing content at a volume no human team could deliver alone. On the other, removing risk from campaigns, or removing channel-level choices from advertisers, can reduce trust and increase low-quality creative output. Advantage+ tools that make placement decisions automatically, without brand input, might scale reach, but can reduce clarity of intent and control of outcomes. Some CMOs see that as smart acceleration, others see it as an overcorrection that creates opacity and dependency on platforms optimizing for their own incentives. And somewhere in the middle is the opportunity. ETC's approach shows a future where repetition in rapid testing generates sharper insight, where lean teams move faster, where humans stay in the loop to validate outcomes, and where creativity stays grounded in audience understanding, economics, and transparency. Marketers listening to Ben will hear someone who wants experimentation, control, clarity, and long-term audience trust to exist side by side. Useful links: Connect with Ben Kruger on LinkedIn Event Tickets Center website Tech Talks Daily is Sponsored by Denodo
Big year. Big problems. But automotive? Unshakable. No matter what happens: tariffs, outages, politics, people still buy cars and dealerships still services them.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
As the year wraps up, we are replaying some of our favorite conversations from 2025, including this one!Customer lifetime value is a critical KPI, but with customer acquisition costs rapidly rising, what can brands do to successfully build long-term value for the business?Agility requires seeing past vanity metrics to the durable value hidden in customer relationships. When customer acquisition costs climb and privacy affects easy targeting, only nimble brands—those that align teams, data, and KPIs around lifetime value—stay ahead.All of this (and a few more things) are discussed in the recently-released Klaviyo B2C Report. To discuss it, I'd like to welcome Jamie Domenici, CMO at Klaviyo. About Jamie Domenici Jamie is Chief Marketing Officer at Klaviyo, the only CRM built for consumer brands. She has served as the Chief Marketing Officer since August 2023. With more than 20 years of experience in SaaS Marketing, Jamie has become a pioneer in SMB Marketing and a champion for small businesses. Prior to Klaviyo, Jamie served as the CMO of GoTo, a provider of SaaS and cloud- based remote work tools for collaboration and IT management, and before that, she held various marketing leadership positions at Salesforce for over ten years. Jamie holds a B.A. in International Relations from California State University, Chico. Jamie lives in the San Francisco Bay Area with her husband and two daughters. Jamie Domenici on LinkedIn: https://www.linkedin.com/in/jdomenici/ Resources Klaviyo: https://www.klaviyo.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Chief Marketing Officer and Lead Kit Designer Jennie Telleria visits SDH AM to break down the creative process of AC Boise and their first kitEverything from design to final look and the response to the kit itself as AC Boise preps for their fiiurst-ever season in USL League One in 2026
AI made up a fact that Russell was a murderer. Seriously. He corrected it, but let this be your reminder: AI can hallucinate big time.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
It's a Wall Pass Wednesday on SDH AMWe look at the new rule in the NWSL meant to keep marquee playersMajor League Soccer's GK Union carousel keeps spinning- who is now linked where...AFCON keeps rolling along- we have your morning updatesAnd Jennie Telleria, Chief Marketing Officer and Lead Kit Designer at AC Boise breaks down the process of the build and release of their first-ever kit
Rick is joined by Daren Hornig of CourtsApp. CourtsApp, the first AI-powered marketing and booking platform built to modernize court marketing and reservations across the red-hot racquet sports industry, has announced its official launch throughout the New York tri-state area. Founded by New York entrepreneur and real estate developer Daren Hornig and creative executive Kate Daggett, CourtsApp is designed to eliminate the frustration and friction that have long plagued the tennis and pickleball communities, making it now seamless and easy to reserve a court in any racquet and paddle sport. CourtsApp also helps facilities grow. By making every court discoverable and bookable, the platform turns unused inventory into real revenue and delivers a steady stream of high-intent players to clubs. With seamless integrations with existing court management systems, full control over pricing and rules, CourtsApp gives operators a simple and efficient way to fill courts and expand their reach. CourtsApp provides its software to the facilities for free and makes a commission on the courts it books. Currently live to players with more than 1,500 courts across 150+ facilities already signed on throughout New York, New Jersey, and Connecticut, CourtsApp will expand from Maine to Florida by the first quarter of 2026 before expanding market-by-market as club density increases. Additional play-in markets, including Southern California, Texas, and the Pacific Northwest, are expected to come online throughout 2026. Clubs such as the John McEnroe Academy's flagship location at Sportime Randalls Island, Pickleball America, Padel Haus, all Sportime Pickleball locations and more are currently available for players to reserve courts. “CourtsApp was born from pure frustration,” said Hornig, Chief Executive Officer of CourtsApp and an avid tennis and pickleball player. “For years, me and my friends struggled to find open courts in real time and near where I wanted to play. We wanted a simple, reliable solution that matched how people already book restaurants, travel, or fitness. Now, with CourtsApp, they finally have one.” Hornig called CourtsApp the “OpenTable for courts. The Expedia of racquet sports,” and added, “Beyond convenience, CourtsApp connects people; helping friends meet to play, helping communities stay active, and making racquet sports more accessible to everyone. It is also a critical marketing tool for facility owners. Most operators lack the funds and expertise to market effectively in today’s complex digital environment, and CourtsApp does this for them and more. Our goal is to get players on the courts and help clubs keep their courts full. It's really a win-win scenario for all.” Daggett, CourtsApp's Chief Marketing Officer, resides in Connecticut and, like Hornig, is among the 25.7 million Americans who played tennis in 2024, according to the most recent statistics reported by the United States Tennis Association (USTA), which was an all-time high and a surge of 1.9 million more than 2023. Pickleball has been consistently named the fastest-growing sport in the nation with an estimated 22.7 million players, an increase of more than 45 percent over the previous year. There are more than 68,000 dedicated pickleball courts in the U.S. “Racquet sports are booming, but the technology that supports them has not kept up,” commented Daggett. “Players expect the same ease they get everywhere else, and clubs need tools that help them grow. CourtsApp brings both sides together in a modern, intuitive experience that gets more people on the court, more often.” CourtsApp is also forging integrations with the leading court-management systems nationwide, enabling instant court bookings at participating facilities. CourtsApp is continuing to roll out integrations with leading pickleball and racquet-sport technology platforms. One of the first is DUPR, the pickleball rating system used by more than 1.6 million players and 8,000 clubs. This integration will allow players to bring their verified rating directly into the CourtsApp ecosystem and for players to book courts within DUPR. A Win for Both Players and Clubs For clubs, CourtsApp functions as a free, performance-based marketing channel. Facilities can join at no cost, with CourtsApp earning a commission on court time bookings. For players, CourtsApp provides: Easy search functions across tennis, pickleball, padel facilities, as well as table tennis, squash, badminton and racquetball Real-time booking confirmations Map View Secure payment via Stripe and Apple Pay A familiar, “OpenTable-style” user experience Players and clubs can learn more or join the platform at CourtsApp.com and download CourtsApp from the Apple App Store for iOS and Google Play Store for Android. Also… A Smarter Match: CourtsApp and DUPR Form Partnership To Power Verified Pickleball Play Everywhere Local Courts to Access National-Level Ranking Infrastructure, Building a More Connected Pickleball Ecosystem Where Every Match Counts CourtsApp also announced a strategic partnership with DUPR (Dynamic Universal Pickleball Rating), the global standard for pickleball ratings and verified match data. Together, the companies are building a more connected ecosystem for racquet sports, one where every match can count toward verified player progress and help clubs attract more engaged, repeat players. DUPR and CourtsApp share a common mission: reduce friction for players and facilities by connecting access, performance, and community in one integrated environment. “DUPR has become the gold standard for measuring skill in pickleball, and together we're making that progress visible right where the game happens, on the court,” said Daren Hornig, CourtsApp founder and CEO. “Clubs are the engine of that growth, and as CourtsApp continues expanding from the NY Tristate area into new markets in 2026, our work with more than 150 clubs and 1,500 courts shows how verified play helps clubs boost utilization and revenue without changing how they operate.” Through this partnership, CourtsApp will integrate DUPR's universal rating system directly into its platform, enabling players to: • Connect DUPR accounts through CourtsApp • Book courts on DUPR, powered by CourtsApp's real-time availability engine • Record match results automatically, creating verified rating histories • Receive enhanced matchmaking and performance insights over time For racquet sport facilities, the CourtsApp-DUPR collaboration unlocks new opportunities to: • Seamlessly integrate CourtsApp's AI-driven marketing and booking tools across 8,000-plus DUPR partner facilities nationwide • Host DUPR-eligible matches and Open Plays • Tap into DUPR's 1.5 million engaged pickleball players to drive visibility and participation • Leverage data-driven insights to boost pickleball court utilization and player retention • Drive incremental revenue as DUPR-engaged players seek more opportunities to play and log verified matches DUPR CEO Tio Machado said that CourtsApp is building the digital infrastructure that helps the sport grow. “We're excited to align on the shared mission of connecting players and verified play everywhere,” he said. Hornig added that when CourtsApp evaluates partnerships, the focus is on partnering with the very best companies in their respective spaces. “The alignment with DUPR is a trifecta as they work with facilities and players, which is the exact audience that CourtsApp focuses on, and within the CourtsApp platform we're able to add DUPR's rating to our expanding network of players,” he explained. Integration work is already underway, with new functionality expected to launch in an upcoming product release. The partnership represents a pivotal step toward a unified racquet sport ecosystem that connects access, performance, community, and technology while helping clubs grow with rising demand for verified play. DUPR announced it was partnering with USA Pickleball as the official ratings system of all USA Pickleball-owned events. CourtsApp is available for free in the northeastern United States with more than 150 facilities and 1,500 courts onboarded and accepting bookings for tennis, pickleball and padel courts. CourtsApp will extend from Maine to Florida by the first quarter of 2026 before expanding market-by-market as club density increases. Additional play-in markets, including Southern California, Texas, and the Pacific Northwest, are expected to come online throughout 2026.
AI can sound very confident and still be wrong. Use it as an assistant that you're onboarding, not a final solution. Always double check the facts before you act on them.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
In an era where foot traffic is down and macroeconomic pressures are mounting, restaurant brands can no longer rely on "better ingredients" alone to win. Jennifer Kern, CMO at Qu, joins Caleb Clark to pull back the curtain on why the modern CMO must bridge the gap between marketing, operations, and technology. From reducing tech debt to leveraging edge computing for "always-on" stability, this episode is a masterclass in building a unified commerce foundation that drives bottom-line profitability
We are absolutely delighted to welcome Richard Bliss, the founder and CEO of BlissPoint Consulting, as today's guest. Richard has focused his entire career on helping people with their social selling behavior. He is well-known both inside and outside of our industry as a LinkedIn Top Voices Influencer and an experienced executive communications leader. Stay tuned as Richard shares his story and offers practical insights on social selling, executive communication, and what truly builds influence on LinkedIn. Richard's Journey Richard began his career with 14 years in the National Guard, earning the rank of Captain, before moving into early enterprise technology in the late 1900s. He became a global evangelist during the rise of email as a business platform, emerging as a leading voice in email security when internet-based threats first appeared. He has spoken in 22 countries, hosted international technology conferences, and built a reputation for helping individuals and organizations understand how fast-moving technologies affect both work and life. Reinvention After Richard served as Chief Marketing Officer and helped the startup grow from under $1 million in revenue to more than $10 million, the company abruptly let him go. That forced him to rebuild from scratch, relying on his personal brand rather than a company title. He launched a long-running podcast, self-published a book, taught himself about social media, and reframed LinkedIn as a business media platform rather than a social one. A pivotal $800-a-month consulting role with a senior NetApp executive reopened doors that ultimately led to Richard founding his own company. Creating Opportunity Richard believes opportunity comes from deliberately placing yourself where it can find you. What others might view as setbacks, he sees as sequences that lead to better outcomes. Modern Credibility In today's digital-first world, people build credibility online long before they meet in person. Audiences constantly evaluate LinkedIn profiles, even when owners remain inactive. They judge professionalism, expertise, and trustworthiness based on what they see, which makes visibility unavoidable rather than optional. Small Businesses Have an Advantage Small business owners often outperform large organizations online because they speak in their own authentic voice. Without layers of corporate filtering, they can tell clear, personal stories and connect directly with their audience. With LinkedIn and generative AI, they can reach customers without gatekeepers, large budgets, or traditional media exposure. LinkedIn LinkedIn works best when treated as an ongoing conversation rather than a static profile or sales funnel. Profiles and posts should focus on the audience's problems and opportunities, rather than one's personal history. Forming Relationships Cold outreach and instant pitching undermine trust. Relationships form when value is given initially through attention, insight, and engagement. Comments, referrals, and thoughtful interaction create a natural sense of reciprocity, opening the door to future business conversations. Building Real Engagement Artificial engagement pods violate LinkedIn's rules, so they are increasingly penalized. Genuine collaboration comes from consistent, meaningful interaction with customers, partners, and peers. Thoughtful comments on others' posts help establish topic authority and increase visibility organically. Using AI Generative AI is most effective as a support tool, not a replacement for a human voice. While AI can help shape ideas and drafts, comments and conversations must remain personal. LinkedIn prioritizes authentic, real-time engagement and increasingly suppresses purely AI-generated content. Practical LinkedIn Rhythm That Actually Works Sustainable success on LinkedIn requires modest, consistent effort. A small number of meaningful comments each day and one to three posts per week outperform high-volume posting. Conversations should be allowed to develop fully before starting new ones, aligning with how LinkedIn distributes content. Events, AI, and the Power of In-Person Connection Despite advances in AI, live events remain irreplaceable. Shared physical experiences, eye contact, and informal conversations build trust in ways digital tools cannot. Competent professionals prepare for events by engaging attendees online beforehand, without pitching, so that in-person meetings feel like natural continuations of existing relationships. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Connect with Richard Bliss BlissPoint On LinkedIn Email Richard: rbliss@blisscorp.com
In this episode of Franchise Marketing Radio, Lee Kantor interviews Lindsey McFadden, Chief Marketing Officer of Stretch Zone. Lindsey shares the origins and growth of Stretch Zone, a franchise specializing in practitioner-assisted stretching. She discusses their unique approach to stretching, inclusive client base, and the ideal franchisee profile. The conversation highlights Stretch Zone's collaborative franchisee […]
Aubrey Masango chats with Moira Mazibuko, Founder and CMO of Moira Media, about her career journey, innovative approach, and future plans. They dive into what drives her creativity, balancing strategy and execution, and her aspirations for the business. The Aubrey Masango Show is presented by late night radio broadcaster Aubrey Masango. Aubrey hosts in-depth interviews on controversial political issues and chats to experts offering life advice and guidance in areas of psychology, personal finance and more. All Aubrey’s interviews are podcasted for you to catch-up and listen. Thank you for listening to this podcast from The Aubrey Masango Show. Listen live on weekdays between 20:00 and 24:00 (SA Time) to The Aubrey Masango Show broadcast on 702 https://buff.ly/gk3y0Kj and on CapeTalk between 20:00 and 21:00 (SA Time) https://buff.ly/NnFM3Nk Find out more about the show here https://buff.ly/lzyKCv0 and get all the catch-up podcasts https://buff.ly/rT6znsn Subscribe to the 702 and CapeTalk Daily and Weekly Newsletters https://buff.ly/v5mfet Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567 See omnystudio.com/listener for privacy information.
AI is powerful, but it's not perfect. Don't treat every output as absolute truth. Do your research, stay curious, and remember: there are no real AI experts yet, especially AI itself! Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
Very few brands have reinvented themselves as successfully, or as culturally, as Coach. On this week's episode, Jim sits down with Joon Silverstein, Chief Marketing Officer of Coach, to unpack the bold transformation behind one of fashion's most compelling modern growth stories. Coach is part of Tapestry, Inc., the New York–based global house of iconic accessory and lifestyle brands that also includes Kate Spade. This past fiscal year, Tapestry achieved a record $7 billion in revenue, driven largely by double-digit growth at Coach — a powerful signal of the brand's renewed momentum and relevance.Joon's impact at Coach spans more than a decade. She joined the brand in 2014 as SVP of Global Customer Experience, went on to lead digital, creative, sustainability, and North America marketing, and ultimately founded Coachtopia: Coach's groundbreaking circular sub-brand built with and for Gen Z. As we close out the year and head into the holiday season, this conversation feels especially timely. It's about courage, confidence, creativity, and what it really means to build brands — and careers — that stand for something meaningful.---Learn more, request a free pass, and register at https://www.iab.com/Promo Code for $500 off ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Re-Release: On this Live Greatly podcast episode, Kristel Bauer sits down with Amy Sandler, Principal Coach and Podcast Host at Radical Candor, to discuss how to successfully give and receive feedback at work and in life. Tune in now! Key Takeaways From This Episode How to give feedback at work without being a jerk What is radical candor Should you give positive and negative feedback at the same time? Tips to be better at giving and receiving feedback About Amy Sandler: Amy Sandler is Principal Coach and Podcast Host at Radical Candor, where she's also served as Chief Marketing Officer and Chief Content Officer. Amy has trained tens of thousands of people worldwide, ranging from CEOs and leadership teams to recent graduates just starting their career. Her leadership philosophy focuses on empowering people to develop greater awareness, resilience and compassion, essential foundations for teamwork and shared success. A pioneer in bringing mindfulness-based leadership practices to the workplace, Amy was selected in 2014 to be one of the first 30 certified teachers of the Search Inside Yourself leadership program developed at Google. Amy brought mindfulness training and breathwork meditation to executive coaching organizations Vistage and YPO, where she also served in leadership roles. Amy has an AB and MBA from Harvard University and an MFA in Screenwriting from UCLA. A certified breathwork meditation teacher, Amy is in the third year of a medical Qi Gong teacher certification program. She has performed stand-up comedy and walked on fire seven times. Connect with Amy: Website: https://www.radicalcandor.com/ LinkedIn: https://www.linkedin.com/in/amysandler/ About the Host of the Live Greatly podcast, Kristel Bauer: Kristel Bauer is a corporate wellness and performance expert, keynote speaker and TEDx speaker supporting organizations and individuals on their journeys for more happiness and success. She is the author of Work-Life Tango: Finding Happiness, Harmony, and Peak Performance Wherever You Work (John Murray Business November 19, 2024). With Kristel's healthcare background, she provides data driven actionable strategies to leverage happiness and high-power habits to drive growth mindsets, peak performance, profitability, well-being and a culture of excellence. Kristel's keynotes provide insights to "Live Greatly" while promoting leadership development and team building. Kristel is the creator and host of her global top self-improvement podcast, Live Greatly. She is a contributing writer for Entrepreneur, and she is an influencer in the business and wellness space having been recognized as a Top 10 Social Media Influencer of 2021 in Forbes. As an Integrative Medicine Fellow & Physician Assistant having practiced clinically in Integrative Psychiatry, Kristel has a unique perspective into attaining a mindset for more happiness and success. Kristel has presented to groups from the American Gas Association, Bank of America, bp, Commercial Metals Company, General Mills, Northwestern University, Santander Bank and many more. Kristel has been featured in Forbes, Forest & Bluff Magazine, Authority Magazine & Podcast Magazine and she has appeared on ABC 7 Chicago, WGN Daytime Chicago, Fox 4's WDAF-TV's Great Day KC, and Ticker News. Kristel lives in the Fort Lauderdale, Florida area and she can be booked for speaking engagements worldwide. To Book Kristel as a speaker for your next event, click here. Website: www.livegreatly.co Follow Kristel Bauer on: Instagram: @livegreatly_co LinkedIn: Kristel Bauer Twitter: @livegreatly_co Facebook: @livegreatly.co Youtube: Live Greatly, Kristel Bauer To Watch Kristel Bauer's TEDx talk of Redefining Work/Life Balance in a COVID-19 World click here. Click HERE to check out Kristel's corporate wellness and leadership blog Click HERE to check out Kristel's Travel and Wellness Blog Disclaimer: The contents of this podcast are intended for informational and educational purposes only. Always seek the guidance of your physician for any recommendations specific to you or for any questions regarding your specific health, your sleep patterns changes to diet and exercise, or any medical conditions. Always consult your physician before starting any supplements or new lifestyle programs. All information, views and statements shared on the Live Greatly podcast are purely the opinions of the authors, and are not medical advice or treatment recommendations. They have not been evaluated by the food and drug administration. Opinions of guests are their own and Kristel Bauer & this podcast does not endorse or accept responsibility for statements made by guests. Neither Kristel Bauer nor this podcast takes responsibility for possible health consequences of a person or persons following the information in this educational content. Always consult your physician for recommendations specific to you.
Earned: Strategies and Success Stories From the Best in Beauty + Fashion
As 2025 comes to a close, Alex Rawitz—CreatorIQ's Director of Research & Insights—hosts the final How to Build Brands and Influence People: Live of the year with a special crossover guest: Brit Starr, CreatorIQ's Chief Marketing Officer and host of the Earned podcast. Together, they unpack the biggest creator marketing shifts of 2025 and lay out what brands should prepare for in 2026. Brit names 2025 the year the creator economy became inevitable—an inflection point where creators moved from "nice to have" to a true business imperative. They dig into the data behind that momentum, including a major budget realignment: creator marketing investment surged, with significant net-new budget coming from traditional and paid advertising. The takeaway is clear—creators didn't just stay relevant; they took a bigger share of center stage. From there, the conversation turns to brand safety—why it became a top priority for enterprise brands and agencies, and how safety and suitability now go beyond binary "safe/not safe" decisions into nuanced, values-based alignment. Alex and Brit also explore the evolving role of AI in creator marketing, where adoption is growing but audiences (and creators) are signaling a renewed preference for human-led authenticity. Finally, they look at the platform landscape heading into 2026—why YouTube may be poised for a breakout year, how LinkedIn is evolving into a true creator platform, and why multi-platform strategy and tighter community-building will define what's next. In this episode, you'll learn: How creator marketing matured in 2025 and what that means for budget and planning decisions in 2026. Why brand safety and suitability are now prerequisites for scaling creator programs. Where AI supports creator programs and where human judgment still matters most. Connect with the Guest Host: Alex's LinkedIn - @alex-rawitz-1a8353b2 Connect with Brit Starr & CreatorIQ: Brit's LinkedIn - @britmccorquodale CreatorIQ LinkedIn - @creatoriq Follow us on social: CreatorIQ YouTube - @CreatorIQOfficial CreatorIQ Instagram - @creatoriq CreatorIQ TikTok - @creator.iq CreatorIQ Twitter - @CreatorIQ
Kate Daggett is the Co-Founder and Chief Marketing Officer of CourtsApp, a new company that aims to make it easier than ever to book a tennis court and get in the game. She joins the podcast to discuss how tennis entered her orbit, and how this idea was born in frustration, a frustration that she hopes to eliminate with this exciting endeavor. Daggett dives into steps CourtsApp has taken work with clubs and players, why it has entered the Pickleball space as well, and the value the game of tennis has provided to her in other areas of her life. Hosted by Mitch Michals. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
2025 is nearly over, and that means the WTF?! Christmas Special is here! We want to say thank you to our community, our loyal audience, and everyone who has shared this journey with us throughout the year.In this episode, we look back at the major events that shaped the automotive industry in 2025. We talk about what we learned, the obstacles the industry faced, and some of the most impactful conversations we had on the show. We also dive into the rapid rise of AI, its flaws, and a few unforgettable moments, including the time AI described Russell as a murderer! We revisit our favorite guest conversations and the lessons they brought with them. We talk honestly about the challenges the industry dealt with this year, and we reflect on some of the most inspiring personal stories we heard, stories of people in automotive who have overcome poverty, addiction, and adversity to build successful and meaningful careers.And we have a special announcement. We're finally nearing completion on a project we've been working on for a long time, and we're excited to share that it's expected to be finished in 2026!As we close out the year, join us for a thoughtful, honest, and entertaining wrap-up of 2025 and come along as we look ahead to what's coming in 2026.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
In this episode, Josiah Mackenzie reconnects with Lynn Bruni-Perkins, Chief Marketing Officer of the San Francisco Travel Association, to talk about where San Francisco is right now and where it's headed. Lynn shares how storytelling and hospitality play a central role in shaping a city's future, from rebuilding civic pride to driving visitors to powering the economy. The conversation explores SF Travel's “Believe in San Francisco” messaging platform, the importance of residents as ambassadors, and why welcoming people—especially in moments of change—matters more than ever for cities and the hospitality professionals who serve them.Watch "Believe in the City" on YouTubeSee the "Heart of the City" neighborhood series A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestions If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free. Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram. If you want to advertise on Hospitality Daily, here are the ways we can work together. If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve! Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
Send us a textOn this week's episode of the WTR Small-Cap Spotlight, Chris Cooper, the new CEO of XCF Global (NASDAQ: SAFX), joined Tim Gerdeman, Vice Chair & Co-Founder and Chief Marketing Officer of Water Tower Research, and Peter Gastreich, Energy and Sustainable Investing Analyst at Water Tower Research. Cooper shares his extensive aviation and energy industry journey from aspiring pilot to President of Neste US (and more!) and tells us what ultimately attracted him to join as CEO of XCF Global. The conversation covers XCF's innovative approach to transforming waste and residue feedstocks into SAF, its modular and scalable refinery model, major strategic partnerships like with Phillips 66, the aviation industry's path to decarbonization, and SAF's role as the only practical and immediate solution. Cooper discusses policy impacts, market challenges, and why XCF is well placed to capitalize on growth opportunities with expansion and new facilities in the US and Australia.
Dana Light is a seasoned marketing executive and current Chief Marketing Officer at RIZZ, where she leads the company's strategic marketing, research, and brand initiatives to grow visibility and customer engagement. She brings deep experience in data-driven marketing, research, and brand development from previous roles including Director of Marketing and Research at WAY Capital, Inc. and VP of Marketing and Research at George Smith Partners (GSP). Dana's career spans a range of industries, where she's focused on turning insights into impactful growth strategies and elevating market presence through smart, measurable campaigns.
Menaka Gopinath is the Chief Marketing Officer at the Project Management Institute (PMI), where she leads global brand, communications, and marketing strategy with a focus on customer-centric growth and storytelling. She has built a distinguished career guiding Fortune 100 brands including The Coca-Cola Company, Apple, Nike, Uber, Procter & Gamble, and Meta, leveraging advanced analytics and integrated cross-channel programs to drive impact. Prior to PMI, Menaka served as President and COO of sustainable fashion brand Graf Lantz and led the Social Media Exchange practice at Ipsos, scaling it significantly. She is passionate about purpose-driven business and diversity in the industry and serves on the Board of Mentors for Monday Night Mentorship. Menaka holds a BA in Economics and Communications from New York University and an MBA in Finance from the University of San Francisco.
After a very impactful three years, Chief Marketing Officer of the State, Anthony Anthony, has decided to leave his position, effective in February 2026. We spoke with him about the decision and his biggest accomplishments in this role.
Send us a textKnown for its irreverent attitude, unstoppable energy, and Seattle-style teriyaki bowls, Teriyaki Madness has always taken its food, but never itself, seriously. Founded in 2003 by friends who wanted to bring Seattle's teriyaki culture to Las Vegas, Teriyaki Madness was purchased by its current CEO, Michael Haith, in 2016. Now headquartered in Denver, Colorado, the self-proclaimed “scrappy brand,” uses digital innovation to transform a fast casual dining concept from 30 shops, into a national brand of nearly 200 locations. Mark Johnson, CEO of Loyalty360, spoke to Jodi Boyce, Chief Marketing Officer of Teriyaki Madness, about the innovative steps the company used to build the brand and a loyalty program of nearly one million members.
Scott Armstrong doesn't earn a dollar unless he saves you money or brings new revenue into your dealership. His approach is simple: real partnership over transactional vendor relationships. When you win, he wins and that's the foundation of every engagement he takes on.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
What if your CEO asked you to double revenue without adding budget or headcount? Robert Chatwani, President and General Manager of Growth at DocuSign, believes not only is it possible - there's never been a better time to make it happen. In this conversation, Robert unpacks the frameworks and organisational changes required to achieve exponential growth with existing resources. From building agile growth squads that operate like engineering teams to leveraging AI agents for hyper-personalised prospecting, he reveals how DocuSign is transforming from an e-signature company into an AI-powered platform. If you're facing budget cuts but still expected to deliver results, this episode offers a roadmap. Guest Introduction Robert Chatwani is President and General Manager, Growth at DocuSign, where he leads the Marketing & Growth organisation to scale its digital strategy across marketing, product, technology and sales. Before joining DocuSign, Robert was CMO of Atlassian, where he helped scale the business to nearly $3 billion in revenue. He also spent more than a decade at eBay, ending his tenure as Chief Marketing Officer for North America where his teams supported $35 billion in trading volume. Robert is the 2023 American Heart Association Bay Area Heart Walk Chair and serves as a West Coast Board Member at the American India Foundation. Key Topics The 2x-10x challenge: Why companies expect exponential output increases without adding resources, and why Robert believes marketing teams can deliver.Thomas Barta's V-Zone framework: Maximising the overlap between customer needs and company needs to drive business impact and secure executive support.The harsh realities facing B2B teams: CAC is up 60% since the pandemic, traditional channels show diminishing returns, and most GTM models are obsolete - creating opportunities for teams willing to rethink their approach.Operating principles over company values: DocuSign's five core principles - "we before me," "dreaming big," "take action," "ignite the way," and "delivering customer delight" - that guide team behaviours and decisions.Growth squads and agile methodologies: Why effective GTM teams operate like engineering teams with two-week sprints, daily standups, and experiment backlogs instead of traditional campaign structures.Building a culture of experimentation: Robert's framework for systematic testing - generating ideas, prioritising experiments, executing with discipline, and scaling what works.AI-powered prospecting in action: How DocuSign used AI agents to turn tens of thousands of exhausted leads into millions in the pipeline, generating 60 replies and 15 meetings within 72 hours.Designing for the future you want: Why leaders must ask whether their current team structure and capabilities match what they would design from scratch to achieve ambitious growth goals. Resources & Links People Mentioned: Thomas Barta-Marketing leadership expert and author of "The 12 Powers of a Marketing Leader"Jeff Bezos-Founder of Amazon, referenced for the "two pizza team" principle Companies & Platforms: DocuSign-Agreement management platformAtlassian-Collaboration softwareeBay-Online marketplaceAmazon-Benchmark for experimentation cultureNetflix-Benchmark for experimentation cultureAirbnb-Benchmark for experimentation cultureUber-Benchmark for experimentation culture Concepts & Frameworks: The V-Zone (Value Creation Zone)-Maximising overlap between customer and company needsThe 12 Powers of a Marketing Leader-Book by Thomas Barta and Patrick BarwiseTwo-Pizza Team-Amazon's principle for keeping teams small (5-8 people) Subscribe to the xG Weekly Newsletter for weekly insights on B2B growth across APAC: https://xgrowth.com.au/newsletter Contact & Credits Host: Shahin Hoda Guest: Robert Chatwani Produced by: Shahin Hoda and Alexander Hipwell Edited by: Alexander Hipwell Music by: Breakmaster Cylinder APAC's B2B Growth Podcast is Presented by xGrowth
Few brands define connection quite like AT&T—not just through technology, but through trust. And trust is not a word historically associated with telecom companies.Jim's guest this week is at the center of AT&T's transformation: Kellyn Smith Kenny, the company's first-ever Chief Marketing & Growth Officer. Since 2020, Kellyn has helped usher in what she calls the “Accountability Era,” part of an ambitious, multi-year reinvention backed by more than $145 billion invested in reliability, transparency, and customer trust.With revenues topping $120 billion and a customer base of more than 100 million consumers, AT&T is a brand that touches nearly every American life. Under Kellyn's leadership, the company has become known for both its marketing excellence and its humanity—from launching the AT&T Guarantee, to pioneering a pragmatic approach to AI, to building meaningful partnerships with the likes of Formula 1 and Hello Sunshine.Tune in as Jim explores Kellyn's unique leadership journey—from Division I athlete to C-suite change agent—and how she's redefining what it means to lead a modern brand.---Learn more, request a free pass, and register at https://www.iab.com/events/annual-leadership-meeting-2026/?utm_source=ad&utm_medium=The+CMO+Podcast) Promo Code for $500 off ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The most future-ready marketing leaders aren't the ones chasing trends… they're the ones who can reinvent themselves every time the industry changes.Michelle Huff, Chief Marketing Officer at Alteryx, joins Marketing Trends to break down the mindset that kept her relevant through every major tech revolution, from Web1 to cloud, SaaS, PLG, and now AI. She explains how to balance curiosity with focus, why AI is really about automating judgment (not just tasks), and how she's redesigning her marketing org around agents, automation, and new workflows.Michelle also shares early results from Alteryx's AI experiments, how she's rebuilding a 700,000-person community, and why great leaders still start with the end user even as their buyer audiences expand. Key Moments: 00:00 – How to Stay Relevant Through Every Tech Shift03:42 – A Career Spanning Web1, Cloud, SaaS, and AI06:58 – Curiosity Is the Ultimate Career Advantage10:12 – When Leaders Should Tinker and When to Delegate13:28 – Building a Marketing Culture That Experiments16:41 – Why AI Is About Judgment, Not Just Automation20:07 – Inside an AI-Powered SDR Outbound Workflow23:34 – Do AI Agents Replace People or Elevate Them26:58 – Upskilling Teams in an AI-Driven Organization30:17 – Why Most AI Content Fails to Break Through33:36 – How to Stand Out in a Noisy B2B Market36:52 – Why Enterprise Brands Lose Touch With End Users39:48 – How Alteryx Built a 700,000-Person Community43:06 – Turning Community Into Competition and Learning46:32 – Early AI Wins That Drive Real Pipeline Impact This episode is brought to you by Lightricks. LTX is the all-in-one creative suite for AI-driven video production; built by Lightricks to take you from idea to final 4K render in one streamlined workspace.Powered by LTX-2, our next-generation creative engine, LTX lets you move faster, collaborate seamlessly, and deliver studio-quality results without compromise. Try it today at ltx.studio Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Send us a textOn this week's episode of the WTR Small-Cap Spotlight, John Gibson, CEO of Nauticus Robotics (NASDAQ: KITT), joined Tim Gerdeman, Vice Chair & Co-Founder and Chief Marketing Officer of Water Tower Research, and Peter Gastreich, Energy and Sustainable Investing Analyst at Water Tower Research. The conversation covers KITT's autonomous underwater vehicle (AUV) strategy, technology, and milestones. Gibson highlights KITT's focus on delivering efficiency, safety, and cost savings and discusses how the new relationship with Forum Technologies (FET) will accelerate KITT's manipulator strategy. Key achievements include successful acquisitions, expanded testing facilities, software retrofits for existing vehicles, and manufacturing partnerships to accelerate growth. Discussion covers capital strategy, plans for the ELOC, and deep-sea mineral exploration strategy. John also emphasizes a disciplined approach to financial management, shareholder value, and a shift from surviving to thriving as Nauticus enters 2026.
Send us a textJoin Tim Gerdeman, Vice Chair & Co-Founder and Chief Marketing Officer at WTR, and Peter Gastreich, Senior Energy Transition and Sustainability Analyst, as they discuss Peter's recent report on Abundia Global Impact Group (AGIG) including: 1) AGIG's waste-to-value approach that redirects materials from landfills and incineration; 2) strategy for converting hard to recycle waste plastics and waste woody biomass into high value fuels and chemicals like sustainable aviation fuel (SAF); 3) AGIG's access to proprietary pyrolysis technologies; 4) recent milestones including Cedar Port facility groundbreaking on the Houston Ship Channel and newly announced strategic partnerships for renewable fuel development; 5) recent capital raises and strengthened balance sheet; and other topics.
Haydn Fleming is a marketing leader and currently serves as Chief Marketing Officer at 2POINT, a full-service digital agency specializing in branding, digital strategy, and social marketing. He also hosts Marketing Minds with Haydn Fleming, a podcast that explores key topics and insights in the marketing world with industry experts.
Loyalty reward programs in automotive are overdue for modernization. Drawing from his experience in the fuel industry, a space that perfected customer loyalty, Scott Armstrong explains how dealerships can build reward programs that truly drive retention and repeat business.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations
Law firms are no longer operating in a period of stability; they require momentum. Marketing leaders are expected to evolve alongside the business, retrofitting strategy around lateral growth, proving value through data, and guiding attorneys who are neither new nor at the top. In this episode of the CMO Series Podcast, we're joined by Kathryn Whitaker, Chief Marketing Officer at Burr & Forman, to explore how her leadership and strategic approach have adapted since her first appearance on the podcast back in 2022. Kathryn shares insights into how marketing supports opportunistic expansion, the shift toward outcome-driven metrics, and why mid-career attorneys might be the biggest missed opportunity in law firm growth strategy today. Kathryn and Eugene discuss: Law firm growth through strategic scaling Lateral integration to build long-term success The importance of data-driven storytelling to inform decisions AI's practical impact on efficiency and visibility The underleveraged investment in mid-career attorneys
The Caspian Explorer is "exceptional across every metric". That's according to manufacturer Zorgon Peterson's Chief Marketing Officer. And the Exobiology CG is over.
James Whitemore, Chief Marketing Officer at Indeed, shares insights from billions of job searches on how to navigate career transitions in today's challenging market. He discusses the power of reframing your skills, why focus beats quantity in job applications, and how to discover non-obvious career paths that match your experience. James also reveals the mindset shifts that matter most after a layoff, why sales roles can be strategic career moves, and how to build a profile that shows adaptability and lifelong learning: the qualities employers value most. Follow Leading Up: The Work Shift on Apple, Spotify or wherever you listen. New episodes drop Tuesdays. Subscribe to our Substack . If you're trying to skill up to land a new job, head to Udemy.com Find out more about Leading Up: The Work Shift at business.udemy.com/leading-up-podcast Production by Pod People
Every dollar saved for college is a dollar you won't have to borrow. But even if you can save, what's the best way to put money aside for higher education? Amy and Mike invited financial expert Joanne Dashiell to explore new ways to use your 529 plan. What are five things you will learn in this episode? What exactly is a 529 plan, and how does it work? Can you talk about the two different types of 529 plans, savings and prepaid? What are some of the tax advantages associated with using a 529 plan? How have 2025 policy changes expanded 529 plan flexibility? What is the one message you hope families take away about saving for college? MEET OUR GUEST Joanne Dashiell serves as Chief Marketing Officer at CollegeWell and Private College 529 Plan. In her current role, Joanne is responsible for leading all marketing efforts across multiple audiences and channels for CollegeWell. She brings over 20 years of higher education experience and a passion for helping families and students make their college dreams an affordable reality. Through her varied roles, Joanne has helped tens of thousands of families prepare for college by developing education and outreach programs for audiences of all ages. As an industry expert, Joanne has delivered presentations throughout the country at national, regional, and state conferences. She serves as a resource for secondary and post-secondary professionals, providing guidance on financial aid regulations and trends in college enrollment and financing. Joanne's higher education career began in 2001, during which she spent several years working in financial aid at both public and private institutions, as well as in various roles at MEFA, ASA, and the Higher Education Assistance Group. Joanne can be reached at education@pc529.com. LINKS Can 529 Funds Be Used to Pay for Test Prep? Private College 529 Plan | What is a 529 Plan? Education Savings Vehicles: Know Your Options RELATED EPISODES 529 COLLEGE SAVINGS PLANS THE ROLE OF TEST SCORES IN COLLEGE MERIT AID BUSTING MYTHS ABOUT HOW TO PAY FOR COLLEGE
This episode is sponsored by AGNTCY. Unlock agents at scale with an open Internet of Agents. Visit https://agntcy.org/ and add your support. Why is AI so powerful in the cloud but still so limited inside everyday devices, and what would it take to run intelligent systems locally without draining battery or sacrificing privacy? In this episode of Eye on AI, host Craig Smith speaks with Steve Brightfield, Chief Marketing Officer at BrainChip, about neuromorphic computing and why brain inspired architectures may be the key to the future of edge AI. We explore how neuromorphic systems differ from traditional GPU based AI, why event driven and spiking neural networks are dramatically more power efficient, and how on device inference enables faster response times, lower costs, and stronger data privacy. Steve explains why brute force computation works in data centers but breaks down at the edge, and how edge AI is reshaping wearables, sensors, robotics, hearing aids, and autonomous systems. You will also hear real world examples of neuromorphic AI in action, from smart glasses and medical monitoring to radar, defense, and space applications. The conversation covers how developers can transition from conventional models to neuromorphic architectures, what role heterogeneous computing plays alongside CPUs and GPUs, and why the next wave of AI adoption will happen quietly inside the devices we use every day. Stay Updated: Craig Smith on X: https://x.com/craigss Eye on A.I. on X: https://x.com/EyeOn_AI
It's a good time to be a chicken chain. New concepts are taking off and legacy brands, like the 50-year-old El Pollo Loco, are poised for serious growth. The fire-grilled chicken brand, currently open in eight states, is planning a larger expansion. In this episode, Jill Adams, the brand's chief marketer, talks customer expectations, AI for better and more efficient marketing efforts, and why she's optimistic restaurants will have a good 2026.
In today's episode, we're going deep into one of the most urgent leadership topics of 2025: cybersecurity, AI risk, and the new era of digital trust. This is no longer a technical issue — it's a leadership issue. I'm joined by Karen Kaukol, Chief Marketing Officer at Entrust, a global leader in identity, security, and trust. Karen brings decades of experience across global payments, financial services, and technology, including senior leadership roles at First Data and Graebel Relocation. Karen has a unique superpower: she translates complex cybersecurity and AI challenges into clear, actionable insight for business leaders. Together, we explore: ⏹ How AI is reshaping cybersecurity — fast ⏹ Why trust is now the #1 competitive advantage for every company ⏹ What leaders (not just CISOs) must understand about AI agents inside their systems ⏹ The new expectations boards have around cybersecurity risk ⏹ Why high performers need to adopt AI tools, not avoid them ⏹ How marketing and communications are being transformed by AI ⏹ How to build a culture of trust, resilience, and cross-functional alignment ⏹ What it really means to lead through a cybersecurity crisis If you're a senior leader or aspiring executive — especially a woman in tech — this episode will help you build literacy in AI governance, cybersecurity strategy, digital trust, and leadership communication in an environment where the stakes have never been higher. About Karen Kaukol Karen Kaukol is the Chief Marketing Officer at Entrust, leading global marketing, brand, and strategy across a company at the forefront of identity, trust, and security innovation. She previously served as CMO at Graebel Relocation and spent 17 years at First Data (now Fiserv) in senior global marketing leadership roles. She holds an MBA from the University of Minnesota and a bachelor's degree from Indiana University. Connect with Karen and Entrust: ⏹ https://www.entrust.com/ ⏹ https://www.linkedin.com/in/karenkaukol/ This episode was sponsored by our guest, Karen Kaukol. Thank you Karen for helping to bring Leading Women in Tech to this community!
On this episode of Embracing Erosion, Devon sits down with Sarah Cascone, the Chief Marketing Officer at Appriss Retail and former VP of Marketing at Bluecore, where she helped scale the company from startup to industry leader.In this conversation, they explored what it takes to lead marketing in a constantly evolving landscape — from scaling startups to transforming enterprise organizations. We talked about the traits that define great modern marketers, how she's rebuilding the Appriss Retail marketing function with agility and AI at the core, and why she believes critical thinking will be the next must-have skill for every marketer. Enjoy the conversation!
What happens when your brand has a million different voices speaking to a million different customers? Is that the pinnacle of personalization, or is it just brand chaos? Agility requires both the speed to personalize content for every individual as well as the control to ensure every one of those interactions faithfully represents the core brand. Today, we're going to talk about resolving one of the biggest paradoxes in modern marketing: achieving hyper-personalization at massive scale, without sacrificing brand governance and consistency. We'll explore how generative AI is moving from a creative novelty to a core operational engine for enterprise marketing, enabling brands to craft unique stories for every customer, while ensuring they all sing from the same hymn sheet. To help me discuss this topic, I'd like to welcome, Jason Ing, CMO at Typeface. About Jason Ing Jason Ing is the Chief Marketing Officer at Typeface, where he leads global marketing and drives the shift toward AI-powered content creation. Over the past two decades, he has built high-performing marketing teams and launched enduring, customer-obsessed campaigns at brands including Procter & Gamble, Xbox, Amazon Prime Video, AWS, and Gusto. Known for systematically scaling teams, programs, and go-to-market motions, Jason has a track record of delivering marketing strategies that not only drive impact in the moment but continue to perform years later. At Typeface, he helps modern marketers rewire how their teams work—so they can move faster, scale smarter, and unlock AI's full potential. Jason Ing on LinkedIn: https://www.linkedin.com/in/ingjason/ Resources Typeface: https://www.typeface.ai The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Raaz Herberg is the Chief Marketing Officer and VP Product Strategy at Wiz, the fastest-growing cloud security company in history. As one of the first 10 employees, Raaz has helped scale the business from nothing to a multi-billion-dollar ARR business. Before Wiz, Raaz was a Senior PM working on Azure at Microsoft. AGENDA: 03:51 What No One Knows About The Early Wiz Days 09:08 Most Effective Marketing Wiz Ever Did? Lessons from it? 24:11 How Wiz Mastered Enterprise Sales and Product Development 39:12 The Value of Proof of Concept an Why Everyone Gets Them Wrong 44:23 Why The Best Leaders Give More Equity Than They Should 52:55 The Impact of COVID on Business Operations 01:01:33 What in AI is No One Talking About That Everyone Should Be? 01:07:29 Why Does Raaz Think Custom Tools Will Dominate the Enterprise?
What happens when AEC marketing owns the data story and becomes a true strategic partner to the firm?Katie Cash sits down with Katie Robinson, Chief Marketing Officer at LS3P, to unpack how a traditional proposal shop evolved into a firmwide, agency-style marketing and knowledge management team. Katie shares how LS3P aligned marketing with business strategy, centralized project data through a data manager program, and used tools like Power BI and AI to unlock insights that support both pursuit strategy and firm leadership. She also explains why open access to project data, clear security rules, and cross-functional collaboration are non-negotiables for sustainable growth.From Expert Hours that support thought leadership to an AI steering committee that protects IP and improves efficiency, Katie shares a practical roadmap that any AEC firm can start small and scale. Marketers will come away with clear strategies for strengthening relationships across the firm, earning a seat at the strategic table, and elevating marketing from a support function to a true driver of growth.Topics discussed in this episode:AEC marketingLS3PCRMPower BIAI in AECStrategic planningConnect with Katie Robinson, Chief Marketing Officer / Vice President / Principal at LS3P:https://www.ls3p.com/portfolio/katie-robinson/ https://www.linkedin.com/in/katie-schroer-robinson/ Connect with Katie: https://smartegies.com/ Rate, Review, & Follow on Apple Podcasts:We hope you're finding value in our AEC Marketing For Principals. Your feedback is important to us and we'd love to hear from you. Here's how you can help. Scroll to the bottom, rate our podcast with five stars, and select “Write a Review.” Let us know what you found most helpful from this episode! And if you haven't done so already, give the podcast a follow, and you'll be notified when new episodes come out.
How can marketing teams succeed when budgets shrink, expectations rise, and the pressure to perform intensifies?In this episode of The Hard Corps Marketing Show, I sat down with Matt Hummel, Chief Marketing Officer at Pipeline 360. Matt shares firsthand insights into why the modern environment is more challenging and dynamic than ever and what leaders must do differently to help their teams thrive. With deep experience navigating resource constraints, motivating teams, and driving performance in uncertain conditions, Matt sheds light on what it truly means to lead in high-pressure marketing environments.He breaks down why simply letting people achieve what they believe is possible is no longer enough. Instead, leaders must set higher expectations, push teams beyond their comfort zones, and foster a culture where adaptability and innovation aren't just encouraged, they're essential. We also explore the critical role of transparency, creative problem-solving, and clear communication in helping marketers stay resilient and effective, even when the odds aren't in their favor.In this episode, we cover:Rising expectations paired with shrinking budgets and what that means for B2B marketers trying to hit ambitious targets.Why leaders need to challenge teams to stretch beyond perceived limits, not just maintain the status quo.How transparency around constraints can open the door to creative solutions and stronger team collaboration.The growing importance of adaptability, experimentation, and resilience as core marketing competencies.The leadership mindset required to navigate uncertainty, motivate teams, and drive performance despite limited resources.If you're ready to strengthen your leadership approach and help your marketing team excel, even in the most challenging environments, this episode is packed with insights you won't want to miss!
Audio has a magic all its own. The power to connect deeply, inspire emotion, and build lasting trust. In this week's episode, Jim Stengel sits down with Jenny Nelson, Chief Marketing Officer of Audacy, one of the nation's leading multi-platform audio content and entertainment companies. Founded in 1968 (then known as Entercom Communications Corporation) and rebranded as Audacy, Inc. in 2021, the company grew from a traditional radio broadcaster into one of the U.S.'s leading multi-platform audio content and entertainment companies.With over two decades in the industry, Jenny has become an authority on how sound drives emotion, performance, and brand growth. From her early days at BBDO to her pivotal role guiding Audacy's transformation from a traditional broadcaster to a digital-first audio powerhouse, Jenny shares invaluable lessons on brand storytelling, creativity, and the future of audio marketing.Recorded live at the ANA Masters of Marketing in Orlando and powered by TransUnion, this conversation explores what it truly means to create, and harness, the magic of sound.---Learn more, request a free pass, and register at iab.com/alm (utm: https://www.iab.com/events/annual-leadership-meeting-2026/?utm_source=ad&utm_medium=The+CMO+Podcast) Promo Code for $500 of ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's abbreviated show, Hoch, Crowder, and Solana debate on who is to blame for Inter Miami not having a parade after winning the MLS Cup. Crowder gets exposed by Hoch and Solana. Plus, Zach Gelb, Coach Jim Larrañaga, and Thomas Webb, the Chief Marketing Officer for the Association of Pickleball Players, join the program.
In this episode of The Speed of Culture, Matt Britton sits down with Christina Panos, Chief Marketing Officer at The Corcoran Group, to discuss how emotion, trust, and creativity drive modern real estate brand strategy. Christina shares how Corcoran's marketing uses emotional storytelling, community insight, and agent partnership to reach Millennial and Gen Z home buyers who want clarity and connection. She also discusses real estate and AI, social platforms, and the next era of real estate marketing trends across a shifting housing landscape.Follow Suzy on Twitter: @AskSuzyBizFollow Christina Panos on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
THE 2026 ROADMAP: MASTERING AI FOR GROWTH Tickets Now Available! → tiquehq.com/ai Everyone wants the secret sauce to becoming a successful travel advisor…so Robin and Jennifer brought on someone who actually knows. One of the most dynamic voices in the industry, Jenn Lee joins this episode to discuss the common traits that top advisors share. You'll hear why mindset, confidence, leadership, and resilience matter just as much as destination expertise, and why thinking like a business owner isn't optional if you want to grow. Jenn also gets into the systems high-performing advisors rely on (hi, CRMs!) and how the right processes can completely transform your workload and profitability. And yes, she goes there: what to do if you love travel but aren't sure agency ownership is your forever lane. From alternate roles to niche paths, Jenn explains how you can still build a career in travel that aligns with your strengths and brings you joy. Listen now! About Jenn Lee: Jenn is a dynamic leader in the travel industry, serving as President and Chief Marketing Officer of both Travel Planners International (TPI) and its sister company, Vacation Planners. With over 30 years of experience building and managing sales teams for Fortune 500 companies including Marriott Vacation Club, Ryland Homes, and Premiere Farnell, Lee brings strategic vision and an entrepreneurial mindset to empowering independent travel advisors. Known for her "let's get it done" culture and passionate advocacy for the travel advisor community, Lee also serves on the board of the Family Travel Association. Based in Maitland, Florida, she is dedicated to elevating the travel planning experience and creating opportunities for travel professionals to thrive both personally and professionally. linkedin.com/in/jennleelovestravel Today we will cover: (02:10) Meet Jenn Lee: one of the most influential voices in the advisor community (07:40) Shifting your mindset from hobbyist to entrepreneur (16:15) The core traits of a successful advisor (32:30) How rediscovering your “why” can realign your entire business (35:35) Systems, CRMs & running a sellable business (42:15) Investing in help long before overwhelm hits (44:50) Signs agency ownership isn't your lane & what paths exist beyond it (54:05) Leaving a business isn't failure; Jennifer's story of pivoting Get the FREE Business Launch Checklist! http://www.tiquehq.com/launch?utm_source=Podcast+Episode+40&utm_medium=Podcast+Shownotes&utm_campaign=Launch+Checklist JOIN THE NICHE COMMUNITY VISIT THE TEMPLATE SHOP EXPLORE THE PROGRAMS FOLLOW ALONG ON INSTAGRAM @TiqueHQ Thanks to Our Tique Talks Sponsors: Cozy Earth - Use code COZYTIQUE for 20% off
What if the multi-million dollar AI initiative you're championing is being silently sabotaged, not by a competitor, but by your own data infrastructure?Agility requires more than just fast decision-making; it requires a data foundation that can deliver insights at the speed of business, without the traditional delays of moving and duplicating information. This ability to access and act on real-time, comprehensive data is what separates brands that lead from those that follow.Today, we're going to talk about the silent killer of AI projects. While everyone focuses on the glamour of AI models and algorithms, the reality is that most enterprise initiatives stall or fail at the data layer. We'll be discussing why even modern data warehouses can create new roadblocks, and how a different approach to data management can make your enterprise data truly AI-ready.To help me discuss this topic, I'd like to welcome, Ravi Shankar, Senior Vice President and Chief Marketing Officer at Denodo. About Ravi Shankar Ravi Shankar is the Senior Vice President and Chief Marketing Officer at Denodo. He is responsible for Denodo's global marketing efforts, including product marketing, demand generation, field marketing, communications, social marketing, customer advocacy, partner marketing, branding, and solutions marketing.,Yes,This will be completed shortly Ravi Shankar on LinkedIn: https://www.linkedin.com/in/ravishankardevaraj/ Resources Denodo: https://www.denodo.com/en/document/analyst-report/denodo-lakehouse-roi This episode is brought to you by Denodo. Powered by logical data management, the Denodo Platform accelerates data integration, management, and delivery for all your business's data needs. Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company