Podcasts about seo tools

In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Neel Schivdasani a product manager in the AI division at Automattic, about the integration of AI into WordPress.com. Neil discusses his background and the development of an AI website builder designed to simplify website creation for users without technical expertise. The conversation covers the evolution of AI in web development, the challenges faced, and future enhancements. A live demonstration showcases the tool's user-friendly features, emphasizing its potential to democratize web publishing. The episode concludes with a discussion on user feedback and the collaborative spirit of the WordPress community.Top TakeawaysThe AI Website Builder Lowers Barriers for Non-Technical Users: The builder is specifically designed for people who don't know what WordPress is, or who feel overwhelmed by traditional website tools. It's aimed at helping individuals quickly create a professional-looking site without needing to learn plugins, themes, or complex design tools. The assistant guides users through content creation, layout choices, and even image sourcing.A Major Intelligence Upgrade is Coming: Neel teased an upcoming “step function” increase in intelligence for the assistant. This includes improved reasoning, contextual awareness, and the ability to understand abstract commands. Future iterations will allow users to describe desired layouts or functionality in natural language, and the assistant will generate the appropriate code or configuration—bridging the gap between vision and execution.Commerce and Custom Layouts Are on the Roadmap:The team is working to support broader use cases, especially eCommerce. The assistant will eventually be able to understand what a user is trying to sell, recommend necessary plugins (like for payment or shipping), and configure stores accordingly. Users will also soon be able to generate specific layouts (e.g., “2x2 image grid with a CTA button”) just by describing them.It's Not Replacing Developers—It's Growing the Ecosystem: There's pushback from some developers, but Neel emphasized this tool isn't meant to replace them. Instead, it's about helping people who wouldn't otherwise be able to afford or access web development. It gives them a starting point, and ideally, they'll grow into more advanced needs—eventually hiring developers or agencies.Mentioned In The Show:AutomatticWordPress.com/AIMailchimpCursorLovable

Check out the bonus lesson we created showing exactly how to make the most of Squarespace's new SEO tool for your website.

Step into the future of SEO with the EDGE, where Cyrus Shepard reveals how to harness the power of personal content and brand authority in a world increasingly influenced by AI. Learn why authenticity and unique perspectives are your new best friends in the digital arena. We unpack a treasure trove of insights with Cyrus, covering the key concepts of modern SEO: the importance of brand searches, building authority through expert imagery, and the critical need to integrate personal experience. Discover how Google's shifting algorithms and Quality Raters Guidelines are reshaping the landscape, requiring a pivot from traditional keyword-heavy strategies to a more holistic, value-driven approach. Cyrus shares firsthand experiences from his time as a Quality Rater, offering a rare glimpse into how Google evaluates experience and authenticity. Find out why now is the time to invest in unique, non-scalable content that showcases your expertise and passion, setting your brand apart from AI-generated noise. Brand is the play, folks.  Key Segments [00:06:59] Brand Building for AI Defense [00:10:21] EDGE of the Web Title Sponsor: Site Strategics [00:12:48] "Images as Essential Content" [00:16:39] EDGE of the Web Sponsor: InLinks [00:18:49] Challenging SEO Quality Rater Role [00:21:13] Evaluating Experience for Google Rankings [00:24:23]  People-Focused Content [00:29:41] EDGE of The Web Sponsor: Wix Studio [00:33:04] Personalization: Your Company's Unique Edge [00:36:59] Evolving Strategies for Affiliate SEO [00:39:17]  Launching New SEO Marketing Directory: Zippy List Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Inlinks: https://edgeofthewebradio.com/inlinks  Wix: http://edgeofthewebradio.com/wix Follow Our Guest: X: @CyrusShepard X: @ZyppySEO LinkedIn: Cyrus Shepard Resources: Zippy SEO Company List

Heute einmal zum Thema SEO: Wie muss ich vorgehen, wenn ich z. B. Coaching oder Seminare anbiete, und meine Webseite im Grunde neu am Markt ist?   Schritt 1: Keywords sammeln, über die meine Kunden sprechen: Am besten sind Kombinationen aus 2 oder 3 Worten  Management-Coaching (2) DISG-Führungskräfte-Schulung oder ein Beispiel für den B2C Bereich: Theta healing coaching Der Link oben führt zu unserer Kunden, die eigene, großartige SEO Ideen eingebracht und teiweise auch komplett umgesetzt hat.  Schritt 2: Nun darfst du in google suchen, was eigentlich die Wettbewerber machen, und grundsätzlich gute Ideen auf Deine ganz eigene Art umsetzen: Du könntest z. B. Einen S eminarkalender mit aktuellen Daten anlegen, wisenschaftlich solide Artikel schreiben, Calendly für Coaching Termine auf deiner Seite nutzen oder einen Online-Test anbieten.    Schritt 3: Nun in sistrix oder semrush suchen, welche Suchbegriffe eigentlich häufig gesucht werden. Dann für ich wichtige Keywords entscheiden, dabei ist ein gesunder Mix extrem wichtig: -          Häufig gesuchte, wo ich nur ein kleines Stück vom großen, umkämpften Kuchen bekomme -          Eher selten gesuchte, die aber super zu mir und Zielgruppe passen   Schritt 4: Einen simplen Webseiten Entwicklungsplan machen:  -          Welches Keyword / in welcher Form (Blog, Inhaltsseite, interaktives Element wie Online-Test oder wir es z. B. ein Video?)  und welche Umfang (kurzform, Langform)   Schritt 5 Den Kontent über die kommenden Monate erstellen, immer eines nach dem anderen fertigstellen und das Wichtigste zuerst. è Hierzu Ein bezahlbares SEO Tool wie Seobility nutzen, um eigene Blogartikel zu schreiben, jeder Blogartikel zeigt z. B. auf ein bestimmtes Seminar von mir.    Dies ist eine Ultra-Kurz-Anleitung, damit Du überhaupt starten kannst. Wenn du Support von uns möchtest: https://www.jostm.com/de  

*Sponsored* Die Google Search Console schränkt nicht nur die angezeigten Daten stark ein, auch die Oberfläche und die Filter lassen zu wünschen übrig, wenn wir an eine einwandfreie Nutzererfahrung denken. Mit dem SEOGets Tool bekommst du nicht nur 50x mehr Daten, du kannst dein Tracking auf Themen-Ebene einrichten, hast eine einfache Übersicht aller deiner Properties und so viel mehr. Für uns ist es mittlerweile das wichtigste SEO-Tool geworden und macht uns sowohl den täglichen Überblick als auch die tiefgehenden Analysen super einfach. In dieser Folge sprechen wir über unsere Lieblings-Features in SEOGets und unsere Workflows.

Welcome back to another Follow Through Friday on the Simple and Smart SEO Show!

Send us a textSEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

In dieser Konversation diskutieren Bjoern Darko und Uwe Roll (Gründer der Berliner Agentur Digitalike) die Bedeutung von selbstgebauten Tools zur Lösung spezifischer SEO-Probleme, insbesondere im Hinblick auf Keyword-Kanibalismus und strategische Herausforderungen bei der Content-Erstellung. Nadine teilt ihre Einsichten über die Notwendigkeit, Daten zu nutzen, um fundierte Entscheidungen für die Content-Strategie zu treffen und die Performance zu optimieren. In dieser Episode diskutieren Nadine und Bjoern verschiedene Aspekte der Wettbewerbsanalyse, Keyword-Recherche und Content-Optimierung im SEO-Bereich. Sie betonen die Bedeutung von Datenanalyse und regelmäßigen Updates für die Sichtbarkeit und Relevanz von Inhalten. Zudem wird die Rolle von Tools zur Unterstützung dieser Prozesse hervorgehoben, insbesondere im E-Commerce und bei der Optimierung von Filterseiten.TakeawaysDie Konferenz ist eine wertvolle Plattform für den Austausch von Wissen.Selbstgebaute Tools können spezifische SEO-Probleme effektiver lösen.Keyword-Kanibalismus ist ein häufiges Problem, das die SEO-Performance beeinträchtigen kann.Content-Teams müssen alte Inhalte regelmäßig aktualisieren.Datenanalyse ist entscheidend für die Priorisierung von Keywords.Die Nutzung von GSC-Daten kann helfen, Keyword-Überlappungen zu identifizieren.Strategische Planung ist notwendig, um Content effektiv zu erstellen.Die Berücksichtigung von Wettbewerbern ist wichtig für die Content-Strategie.Ein Score-System kann helfen, die Relevanz von Keywords zu bewerten.Die Zusammenarbeit zwischen SEO- und Content-Teams ist entscheidend für den Erfolg. Scorepunkte für das eigene Ranking sind wichtig.Wettbewerber-Analysen helfen bei der Keyword-Recherche.Content-Optimierung kann schnelle Erfolge bringen.Filterseiten sind weiterhin relevant im E-Commerce.Datenextraktion ist entscheidend für die Keyword-Strategie.Regelmäßige Content-Updates sind unerlässlich.Die Pflege von Inhalten ist das A und O.Tools können den Optimierungsprozess unterstützen.Die Identifizierung von Schwellenpositionen ist wichtig.Ein strukturierter Content-Prozess ist notwendig.Chapters00:00 Einführung und persönliche Erfahrungen auf der Konferenz05:54 Keyword-Kanibalismus und seine Auswirkungen11:53 Datenbasierte Entscheidungen für Content-Strategien17:12 Filterseiten im E-Commerce24:41 Die Bedeutung von regelmäßigem Content-Update

In this episode of The Simple and Smart SEO Show, host Crystal Waddell sits down with Katie Stone, SEO Lead at LeadHub, to discuss local SEO strategies, keyword research, and essential SEO tools. Katie shares her insights from Brighton SEO, her journey in the industry, and practical tips for leveraging Google Search Console, Screaming Frog, and keyword gap analysis to gain a competitive edge.Key Takeaways:Google Search Console can be a free and powerful tool for uncovering content ideas and improving topical authority.Hyperlocal SEO is critical for small businesses, focusing on local pain points and industry-specific challenges.Keyword gap analysis helps identify content opportunities and outrank competitors.Competitor research is key—using tools like SEMrush, Ahrefs, and DragonMetrics to analyze backlinks and search visibility.SEO tools with AI integrations need improvement, but Screaming Frog's AI and Lighthouse integrations offer actionable insights.Zero-click searches are reshaping SEO metrics—impressions and visibility will play a bigger role in future rankings.Memorable Quotes:

Here's a fun and engaging first-person podcast description with emojis and hashtags for Brandon Leibowitz's appearance on the E-Commerce Podcast:

Send us a textFree Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/Are you ready to take your online presence to the next level?In this episode of The Digital Revolution Podcast, Eli is joined by Stephan Spencer, an SEO expert, founder of NetConcepts, and author of several bestsellers including The Art of SEO. They explore Stephan's journey from his early career to becoming a pioneer in the field of SEO. You'll learn about essential tools like Ahrefs, SEMrush, and Yoast, strategies for keyword research, and the role of AI and personal agents in the future of SEO. Stephan also shares tips on leveraging free tools effectively. This is a must-listen for anyone looking to master SEO!00:00 Intro00:42 Meet the SEO Expert02:16 Stephen's Early Life and Career Beginnings05:40 Transition to the Digital World07:13 Founding NetConcepts and Early SEO Days13:26 Current Passion Project15:49 SEO Tools and Techniques19:34 Underrated SEO Tool23:45 The Evolution of Keyword Tracking Tools26:18 The Importance of Themes and Topics in SEO27:44 Laying Out Blog Posts and Landing Pages28:51 Using Viral Hooks for Content Creation30:59 Optimizing WordPress with Plugins33:10 Technical SEO Analysis Tools46:54 The Future of SEO and Personal Agents50:30 Conclusion and Final ThoughtsDon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a textHigh-pressure environments often teach us the wrong lessons about leadership, but they also serve as a foundation for growth. In this episode, I sit down with Manick Bhan, a visionary in the SEO and digital marketing space, to discuss his journey from Wall Street to leading a mission-driven agency. Manick shares candid insights on transitioning from toxic leadership styles and overcoming setbacks while scaling an agency and staying laser-focused amidst industry challenges.We dive deep into how his groundbreaking tools, Search Atlas and OTTO, are revolutionizing SEO with AI, achieving results that traditional methods claimed impossible. Manick also opens up about the importance of humility, mentorship, and learning from past mistakes to evolve as a leader. Whether you're curious about AI-powered SEO tools or seeking inspiration to lead with purpose, this episode is packed with actionable takeaways and fresh perspectives.Connect with Manick Bhan: Connect with Manick Bhan on YouTube or Instagram to learn more about his groundbreaking work in SEO and digital marketing. Dive deeper into his insights, tools, and strategies to scale your business with cutting-edge technology. Books Mentioned:Positioning by Al Ries and Jack Trout Join the New Catalytic Leadership CommunityCheck out our new online membership site, with new resources by Dr. William Attaway and his team added weekly: https://checkout.catalyticleadership.net/Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

The power of the Billionaires' businesses mixed with the powers of The State. An image from the inauguration showing Mark Zuckerburg, Jeff Bezos, Sundar Pichai, Elon Musk, Larry Ellison, and other tech giants in the very front row showed us how clearly and forcefully the new Technoligarcy is taking charge. That is the very definition of fascism in action. In this episode, Jim and Kristine talk about the shift in power and work to work through their thoughts on how the futures of search, social media, free speech, and democracy itself will play out. And then we talk tech with a full sheet of news stories including, OpenAI's Operator, Operation StarGate, YahAIoo!, Scamtastic SEO problems, Google blacking-out scrapers and crawlers and most SEO Tools, the mislogic of recommending structured data, and a heck of a lot more. Come for the stunned faces, stay for great radio!Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode of the Simple and Smart SEO Show, host Crystal Waddell dives into breaking news about the TikTok ban in the U.S. and its implications for businesses reliant on the platform. Crystal emphasizes the importance of diversifying business strategies, leveraging AI tools to enhance creativity, and staying authentic in branding efforts. Along the way, she shares personal insights on overcoming technical challenges, adapting visibility plans, and balancing family life with professional goals. Tune in to discover actionable strategies for thriving amidst change and controversy.Key Takeaways:Adapt and Diversify Your Strategy: Relying solely on one platform, like TikTok, can leave businesses vulnerable. Spread risk across multiple online and offline channels to build resilience.AI as a Creative Partner: Tools like ChatGPT and Surfer can help structure and amplify your content while allowing space for your unique voice and expertise.Authenticity Matters: Sharing your challenges and failures authentically—especially on platforms like LinkedIn—can foster trust and boost visibility.Plan for the Future: Use current disruptions as an opportunity to reassess your strategies and align them with long-term goals.Stay Grounded: Prioritize what matters most, whether it's family or personal values, while maintaining momentum in your business.Episode Highlights:Breaking News: Crystal shares her experience with the TikTok ban and invites listeners to weigh in on its global perception.Business Lessons: Insights into diversifying your business beyond social media and building a consistent, omnichannel presence.AI Integration: Practical tips on using AI for blogging, social media strategy, and expanding creative potential.Overcoming Challenges: Crystal recounts resolving technical SEO issues and embracing growth through problem-solving.Personal Reflection: A heartwarming story about balancing business success with caring for her son during a challenging week.Memorable Quotes:“You cannot build your business on someone else's land.”“Sometimes, you don't have to be in go mode to be in grow mode.”“Focus on authenticity to differentiate your brand and build trust.”Listener Action Items:Reflect and Adapt: Evaluate how diversified your business strategy is and identify areas to reduce reliance on single platforms.Leverage AI Tools: Experiment with tools like ChatGPT for brainstorming and content planning while infusing your unique voice.Share Your Story: Post on social media about your challenges or lessons learned to boost visibility and engagement.Join the SEO Squad: Sign up for Crystal's SEO squad for ongoing support and resources to grow your businSend me a text!Support the showWant to follow up on what you've heard? Search the podcast!Join the SEO SquadApply to be my podcast guest!

Die Google Search Console ist einer der meist unterschätzten Tools für die SEO-Arbeit. Immer noch. Immer wieder erfahre ich bei meiner Arbeit bei PageRangers, dass Kunden die Notwendigkeit der Google Seach Console nicht sehen. Daher freue ich mich, dass Stefan Fischerländer, der seit 25 Jahren im SEO aktiv ist, Zeit gefunden hat und mit mir über die Google Search Console spricht. Er ist ein absoluter Profi rund um das Tool und gibt im Podcast einen sehr guten Überblick, wie er die Google Search Console bei seinen Kunden einsetzt. Auch über die API der Search Console sprechen wir und was es diesbzgl. zu wissen gilt. Also, welche Grenzen gibt es, wie speichert er die Daten und wo und wie werden sie dann weiterverarbeitet. Am besten hört euch den Podcast komplett an. Es lohnt sich! Mehr findet ihr unter www.seosenf.de Besucht auch unseren Podcast-Sponsor Kennst du schon die Content-Suite oder das SEO Tool von PageRangers schon? Du legst Wert auf hochwertige Textinhalte und möchtest die Inhalte perfekt auf die Wünsche deiner Zielgruppe abstimmen und gezielt Sichtbarkeit bei Google aufbauen? Mit der Content Suite kannst du nahezu den gesamten Workflow der Textproduktion abbilden. Angefangen von der Keyword-Recherche und Themenfindung bis hin zu diversen Analysen, die du auf Knopfdruck umsetzen und in die Texterstellung einfließen lassen kannst. Auch auf KI kannst du in den jeweiligen Phasen direkt zugreifen und deinen Workflow effizienter gestalten. Teste am besten das Tool direkt kostenlos und unverbindlich unter https://pagerangers.com/jetzt-testen

It's easy to overpay for SEO tools. This video covers all of the SEO tools you need to service your clients without breaking the bank.Sign up for The Blueprint Training: https://theblueprint.trainingSign up for The Traffic Projection Tool: https://trafficprojection.com0:00 - You're paying too much01:36 - Client SEO management02:53 - Local SEO tool03:36 - Technical SEO tool04:46 - Keyword research tool05:43 - Content research tool06:33 - Content writing toolSupport the show

In this Thanksgiving repeat episode, Tanner Linsley, creator of TanStack and co-founder at Nozzle, dives into the evolution and philosophy behind TanStack, his work on TanRouter, and shares insights on the importance of type safety in routing within web development. Links https://x.com/tannerlinsley https://tannerlinsley.com https://www.youtube.com/tannerlinsley https://github.com/tannerlinsley https://www.linkedin.com/in/tannerlinsley https://tanstack.com We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Let us know by sending an email to our producer, Emily, at emily.kochanekketner@logrocket.com (mailto:emily.kochanekketner@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understand where your users are struggling by trying it for free at [LogRocket.com]. Try LogRocket for free today.(https://logrocket.com/signup/?pdr) Special Guest: Tanner Linsley.

Brandon Leibowitz, founder of SEO Optimizers, explains the key strategies for ranking on Google's first page. He talks through blogging, high-quality backlinks, on-page optimization, and AI's role in SEO.Brandon advises against relying on AI-generated content for final drafts and stresses the need for accuracy and fact-checking when writing with AI. He also shares insights on technical SEO, content creation, and how to acquire backlinks the right way.Learn more about Brandon and SEO Optimizers (and claim your free gift) here: https://seooptimizers.com/gift/Timestamps00:00 Introduction 04:18 Marketing Strategy Overview06:01 What is SEO and Why It Matters07:17 SEO Rankings: Key Metrics08:24 How to Rank on Google + AI's Role11:08 Content Length for Landing Pages & Blogs12:30 Recommended SEO Tool: Surfer SEO13:39 SEO Tools vs. Google17:53 AI's Impact on SEO22:53 Adapting to Google Algorithm Changes29:04 Backlink Strategy at SEO Optimizers33:11 Backlinks: What to  Avoid40:40 Taking Google's statements with a grain of salt43:08 Building Backlink Strategies for Clients 46:08 Staying Relevant in SEO50:05  Blog Update Frequency51:06 Internal Linking for Blogs53:53 Good Anchor Text in SEO56:07 Using Link Whisper for SEO57:42 Backlink Outreach Strategies1:08:04 Offering Value for Backlinks1:10:25 Other Ways to Improve Rankings1:14:09 SEO as a Long-Term Strategy1:15:35 Final ThoughtsClearBrand Social & WebsiteWebsite: https://clearbrand.com/X (Twitter): /clearbrand_LinkedIn: /clearbrand-co/Instagram: /clearbrand_Facebook: /clearbrandcoNewsletter: https://clearbrand.com/subscribe/

In this insightful episode of the Inner Edison Podcast, host Ed Parcaut sits down with Brandon Leibowitz, an SEO expert and digital marketing guru, to delve deep into the world of search engine optimization and digital marketing strategies. Brandon shares his journey from discovering SEO in 2007 to building his own successful business, SEO Optimizers. He provides invaluable advice on the importance of content, backlinks, and keyword optimization for anyone looking to enhance their online presence. Listeners will walk away with actionable tips such as: The relevance of SEO in today's AI-driven world Understanding and building quality backlinks The significance of keyword research and content creation Enhancing visibility on platforms like YouTube, Yelp, and Google Whether you're a business owner, digital marketer, or just keen on understanding the digital landscape, this episode is packed with practical knowledge and expert insights that can help you step up your SEO game. Don't miss out on these secrets from an industry expert! Tune in and ensure your content gets the visibility it deserves. Special Offer: Listeners can visit SEOoptimizers.com for a free website analysis, and access to valuable resources curated by Brandon Leibowitz. Time Stamps: [00:00:01] Introduction and Guest Welcome [00:00:46] Brandon's Journey into Digital Marketing and SEO [00:01:45] The Future of SEO [00:02:24] Understanding SEO and its Implementation [00:04:02] Selecting the Right SEO Professional [00:09:44] Building Quality Backlinks [00:14:48] Enhancing Website Content and Keywords [00:23:37] How to Connect with Brandon and Special Offers Join us for this informative conversation, and make sure to subscribe, rate, and review the Inner Edison Podcast! What more information on Ed Parcaut  #EdParcaut #BrandonLeibowitz #InnerEdisonPodcast #SEO #DigitalMarketing #BusinessMarketing #Backlinks #SEOOptimizer #ContentMarketing #GoogleSEO #KeywordResearch #PodcastGuest #MarketingTips #SmallBusiness #OnlineVisibility #SearchEngineOptimization #GoogleRanking #DigitalStrategy #WebsiteOptimization

This is the first for EDGE of the Web, which has the top brass from Search Engine Land! Erin welcomes the impressive panel featuring:  Marc Sirkin, CEO of Third Door Media,  Danny Goodwin, Editorial Director, Search Engine Land & SMX Barry Schwartz, contributor to SEL and owner of Search Engine Roundtable.  They discuss the huge news of Semrush's recent acquisition of Search Engine Land (a Third Door Media property). The discussion highlights the ongoing mission to maintain editorial integrity amidst the transition, and the group shares insights on brand visibility strategies and adaptation to the evolving SEO landscape. The conversation addresses the challenges of maintaining Search Engine Land's core values while benefiting from Semrush's expansive resources. Marc, Danny, and Barry contribute their perspectives, emphasizing the importance of transparency and maintaining a balanced approach to content and advertising. Don't miss the upcoming SMX Next free online event on November 13th and 14th. It will feature a great lineup of discussions on critical SEO and marketing topics.  Key Segments: [00:06:38] The Big News: Semrush Acquisition of SEL [00:10:23] The Challenges | Impressions and Insights [00:13:15] The Main Goal: Editorial Independence & Integrity [00:16:23] What Social Media Said [00:20:58] EDGE of the Web Title Sponsor: Site Strategics [00:22:10] Advertising Concerns in the Future [00:24:25] Semrush: Not Just an SEO Tool [00:27:01] What about the Events? [00:33:18] EDGE of The Web Sponsor: Wix Studio [00:34:32] Benefits of the Integration of Semrush Data [00:37:42] The Future of SEO? [00:43:26] We Love Barry! (had to do it) [00:43:47] SMX Next: Free, Live Event on November 13th and 14th Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Wix: http://edgeofthewebradio.com/wix Follow Our Guests: Marc Sirkin X / Twitter: @msirkin LinkedIn: https://www.linkedin.com/in/marcsirkin/ Danny Goodwin X / Twitter: @MrDannyGoodwin LinkedIn: https://www.linkedin.com/in/dannygoodwin/ Barry Schwartz X / Twitter: @rustybrick LinkedIn: https://www.linkedin.com/in/rustybrick/ YouTube: https://www.youtube.com/@rustybrick Resources: https://searchengineland.com/semrush-acquires-search-engine-land-447555  https://www.seroundtable.com/semrush-acquires-third-door-media-38255.html

In my latest episode of the Blogger Genius Podcast, I welcome back Britt Reber, founder of Growing Your Traffic, for an in-depth discussion on the transformative role of AI in blogging and SEO. Britt shares her thoughts on how best to leverage AI tools, which are her favorites, how to maintain a human touch in your content, and evolving monetization strategies for bloggers. Show Notes: MiloTree Join The Blogger Genius Newsletter Britt Reber Growing Your Traffic Resource Guide Personality Quiz: What Digital Product Should I Create? Become a Blogger Genius Facebook Group ChatGPT Jasper Nightwatch Keywords Everywhere Subscribe to the Blogger Genius Podcast: iTunes YouTube Spotify The Value of Connection in a Digital World Building Genuine Relationships Despite the vast amount of information available online, genuine human connection has become increasingly valuable. The COVID-19 pandemic has intensified this craving for connection, leading people to seek out content and communities that resonate with them. Actionable Tips: Engage with Your Audience:** Respond to comments, emails, and social media messages to build a sense of community. Share Personal Stories:** Incorporate personal anecdotes and experiences into your content to create a more relatable and engaging narrative. Offer Value: Provide valuable content that addresses your audience's needs and interests, fostering a loyal following. AI Tools for Content Creation and SEO Britt shares her agency's experience with AI tools, highlighting their role in enhancing content creation and SEO. She expresses her preference for Jasper, an AI writing tool known for its versatility and ease of use. While ChatGPT is also a viable alternative, especially with its paid version offering more up-to-date information, Britt believes that investing in a quality AI tool can significantly enhance content creation efficiency. Actionable Tips: Choose the Right AI Tool: Evaluate different AI tools like Jasper and ChatGPT to find the one that best suits your needs. Use AI for Drafting: Utilize AI tools to draft content quickly, then refine and add your personal touch to maintain authenticity. Stay Updated: Keep up with the latest AI advancements to leverage new features and capabilities. Effective SEO Strategies Britt also shares about her favorite SEO tool, Nightwatch, which allows users to monitor keyword rankings and connect with Google Analytics and Search Console. This tool provides valuable insights into traffic trends and keyword performance, enabling her agency to track client progress effectively. Actionable Tips: Monitor Keyword Rankings: Use tools like Nightwatch to track your keyword performance and adjust your strategy accordingly. Analyze Traffic Trends: Regularly review your website's traffic data to identify patterns and opportunities for improvement. Optimize Content: Continuously update and optimize your content based on keyword performance and user behavior. Keyword Research Strategies Keyword research is still very important for driving traffic. Britt highlights the effectiveness of using Google's autocomplete feature and the "People Also Ask" section to discover relevant keywords. She encourages listeners to analyze the top-ranking pages for their target keywords to understand what makes them successful. Actionable Tips: Use Google Autocomplete: Type in your main keywords and see what suggestions Google provides to discover related search terms. Explore "People Also Ask": Review the questions in this section to identify common queries and create content that addresses them. Analyze Competitors: Study the top-ranking pages for your target keywords to understand their content structure and strategy. The Role of Backlinks Britt explains that backlinks are crucial for improving a website's authority and visibility on search engines. She notes that a natural backlink profile is essential, which means having a diverse mix of links from both low-powered and high-powered websites. Google favors this variety, as it appears more organic. Actionable Tips: Create High-Quality Content: Focus on producing valuable, informative content that naturally attracts backlinks. Guest Posting: Reach out to reputable websites in your niche for guest posting opportunities to gain quality backlinks. Analyze Competitor Backlinks: Use tools like Ahrefs or SEMrush to study your competitors' backlink profiles and identify potential link-building opportunities. Monetization Strategies for Bloggers The monetization landscape for blog monetization is changing. Traditional revenue streams, such as affiliate marketing and ad placements, are becoming less effective due to increased competition and changes in user behavior. Britt advises bloggers to explore high-ticket affiliate offers and to consider creating digital products, such as online courses or mentorship programs, as a means of generating income. Actionable Tips: High-Ticket Affiliate Offers: Partner with brands that offer high-ticket items to earn higher commissions. Create Digital Products: Develop online courses, eBooks, or membership programs to diversify your income streams. Offer Services: Consider offering consulting, coaching, or other services that leverage your expertise. The Importance of Personal Connection Britt emphasizes that when people invest in a mentorship or membership program, they are often buying into the person behind the brand rather than just the product itself. This underscores the necessity of sharing personal stories and connecting with audiences on a deeper level. Actionable Tips: Build Trust: Share your journey, successes, and challenges to build trust with your audience. Engage Personally: Offer personalized interactions, such as live Q&A sessions or one-on-one consultations, to strengthen your connection with your audience. Show Authenticity: Be genuine and transparent in your communications to foster a loyal and engaged community. Conclusion By leveraging AI tools, maintaining a human touch in content creation, and exploring diverse monetization strategies, bloggers can navigate the evolving digital landscape and achieve long-term success. Key Takeaways: Embrace AI Tools: Use AI to enhance content creation efficiency while maintaining authenticity. Focus on Connection: Build genuine relationships with your audience through personal stories and engagement. Diversify Income Streams: Explore high-ticket affiliate offers and create digital products to generate income. Other Related Blogger Genius Podcast episodes You'll Enjoy: How to Turn a “Nice-to-Have” Product Into a “Must-Have” with These 6 Triggers with Jillian Leslie The Best Blog Content Tools You've Never Heard Of with Britt Reber Why Blogging Is Far from Dead with Amy Reinecke and Jennifer Draper MiloTree, the Best Tool for Non-Techies to Sell Digital Products and Grow Your Audience I also want to introduce you to the MiloTree, a tool designed for non-techies to sell digital products easily. It comes with features like AI-generated sales pages, check-out pages, a sales dashboard, upsells, and customer support. With MiloTree, setting up your products takes less than five minutes, and you can start generating income without any hassle. Plus, MiloTree offers unlimited freebies and lead magnets to grow your email list, and social media pop-ups to increase your followers, all in one place. Sign up today and get your first 30 days free to see how easy it is to start selling your digital products and growing your audience with MiloTree!

Get seen and attract quality traffic with mBrain's AI marketing tool for Toronto's small to medium-sized businesses, with an autonomous SEO function. Learn more about all the features at: https://ai-mbrain.com/near/toronto/ mBrain City: Tallinn Address: Sepapaja 6 Website: https://ai-mbrain.com Phone: +372 634 7220 Email: klaus@ai-mbrain.com

In this episode of the Simple and Smart SEO Show, Crystal Waddell is joined by Simon Lesser, co-founder and CEO of Dragon Metrics, a powerful all-in-one SEO software platform. Simon shares the journey behind Dragon Metrics, and explains how DM competes with larger tools like Ahrefs and SEMrush.Key Takeaways:Founding Story of Dragon Metrics: Simon Lesser "quit his way to the top" by pivoting from an SEO agency to creating a top-tier SEO tool.SEO Tool Competitiveness: Dragon Metrics competes with major players like SEMrush and Ahrefs by offering a product-focused, cost-effective solution with unparalleled customer support.Changes in SEO Industry: The past 18-24 months have been the most turbulent in SEO history, with shifts in algorithms, AI advancements, and economic factors impacting the industry.The Future of Search: AI is dramatically shaping the future of search and content creation, with new challenges and opportunities for SEO professionals.Actionable Advice for Small Businesses: Play to your strengths by doing what others can't. Focus on offering unique, non-scalable services to build your brand.Memorable Quotes:"I quit my way to the top. Every time I quit, the job kept getting better and better." - Simon Lesser"SEO tools are fully complementary to Google Search Console. They fill in the gaps, offering insights Google can't provide." - Simon Lesser"You can create the best product in the world, but if you don't tell people about it, you'll fail as a business." - Simon LesserListener Action Items:Explore Dragon Metrics: Sign up for a 30-day free trial of Dragon Metrics to see how it can help improve your SEO strategy.Take a Product Tour: Schedule a demo session to understand how Dragon Metrics can specifically cater to your business needs.Focus on What You Do Best: Identify services or features you can offer that larger competitors can't, and capitalize on those unique strengths.Connect with Simon Lesser:LinkedinDragon MetricsSend me a text!Hey, football fans! Score big this fall with Senior Night Gifts from LoveYourSenior.com. These treasures are just what you need to make your memories last a lifetime. But hurry, these limited edition pieces are as fleeting as those Friday night lights Visit loveyoursenior.com and grab yours before the final whistle blows.That's loveyoursenior.com.Support the showSearch the Simple and Smart SEO Show podcast FREE for something you heard!Join the SEO SquadApply to be my podcast guest!

Are you using the right SEO tools to get your podcast noticed? Find out how to incorporate various tools and smart content planning into your SEO strategy, which could boost the discoverability of your show. Today, while our lead host Marc Ronick is traveling, the rest of the crew takes over to talk about tools like Google Keyword Planner, SEM Rush, and Answer the Public. We also discuss whether AI is the best tool to improve your podcast's SEO and reach more listeners. Stay tuned until the end of the episode, where we share our personal wins and challenges. You'll get an inside look at our journey and the obstacles we're working through. Episode Highlights: [2:45] AI Tools for SEO and Content Creation [3:27] SEO for Audio-First Podcasts [21:23] Using Answer the Public for Content Planning [35:22] Challenges and Strategies for Podcast SEO [45:25] Preparing for Time Off and Managing Client Expectations [49:14] Weekly Wins and Challenges Links & Resources:  The Podcasting Morning Chat:  www.podpage.com/pmc Tasha's question about SEO:  www.facebook.com/share/p/Cpvr8mcFQ7ovKg2s/ Join The Empowered Podcasting Facebook Group: www.facebook.com/groups/empoweredpodcasting⁠ SEO Article GPT:  https://bit.ly/40gByQy Sem Rush: www.SemRush.com Answer The Public:  www.answerthepublic.com/ Google Keyword Planner: https://ads.google.com/home/ Remember to rate, follow, share, and review our podcast. Your support helps us grow  and continue to bring valuable content to our community. Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w Brought to you by ⁠iRonickMedia.com⁠ and ⁠NextGenPodcaster.com⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you! --- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.com

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #9, Anna Nadeina talks with Karsten Madsen from Morningscore, a gamified SEO tool that simplifies optimizing your website. -----------Episode's Chapters-------------- 00:00 - Introduction to Morningscore and Karsten's Background 02:56 - Transitioning from Agency to SaaS 05:58 - The Gamification of SEO Tools 08:58 - The Importance of Human Interaction in SaaS 12:13 - Funding Decisions: Bootstrapping vs. Investment 15:01- Shifting from Product-Led to Sales-Led Growth 17:46 - Learning from Mistakes in Sales Strategy 20:57 - Aggressive Marketing Tactics for User Acquisition 23:54 - SEO Strategies and the Importance of Content 27:03 - Building a Unique Brand Identity 30:00 - Current Marketing Channels and Their Effectiveness 32:47 - Reflections on Wins and Losses 36:09 - Final Thoughts and Hacks for Success Karsten - https://www.linkedin.com/in/karsteel/ Morningscore - https://morningscore.io/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

In this episode, I break down the mystery of SEO and share five powerful, free tools that can help you boost your website visibility and rank better on search engines without breaking the bank. Whether you're a blogger, entrepreneur, or small business owner, these tools will help you improve your website's performance and attract more customers.What You'll Learn:Why SEO is essential for your business growthHow to use free SEO tools like Google Keyword Planner, Ubersuggest, and morePractical tips to get started with content marketing and keyword optimizationFREE SEO Tools Mentioend:Google Keyword PlannerUbersuggestAnswer the PublicGoogle Search ConsoleYoast SEO Plugin for WordPress Watch the YouTube Videos:YouTube SEO Tools TutorialStep-by-Step SEO GuideBe sure to subscribe and leave a review if you enjoyed this episode!(Don't forget to check out my friend Tracy Kelly's new website refresh and coaching services at HomeschoolPower.com).--

AI customer engagement and marketing platform mBrain automates all your content creation so you can focus on running your business! More details at https://ai-mbrain.com/near/dublin/ mBrain City: Tallinn Address: Sepapaja 6 Website: https://ai-mbrain.com Phone: +372 634 7220 Email: klaus@ai-mbrain.com

Tanner Linsley, creator of TanStack and co-founder at Nozzle, dives into the evolution and philosophy behind TanStack, his work on TanRouter, and shares insights on the importance of type safety in routing within web development. Links https://x.com/tannerlinsley https://tannerlinsley.com https://www.youtube.com/tannerlinsley https://github.com/tannerlinsley https://www.linkedin.com/in/tannerlinsley https://tanstack.com We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Let us know by sending an email to our producer, Emily, at emily.kochanekketner@logrocket.com (mailto:emily.kochanekketner@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understand where your users are struggling by trying it for free at [LogRocket.com]. Try LogRocket for free today.(https://logrocket.com/signup/?pdr) Special Guest: Tanner Linsley.

Ever wondered why Googlebot loves your blog's cat photos but totally dismisses your high-value product pages? Wix's Mordy Oberstein and Crystal Carter are joined by Roxana Stingu, Head of Search and SEO at Alamy, to dig into crawl patterns, bot behaviors, and crawl budgets. Learn how to make your pages better for bots, update old content to be relevant again, and minimize server costs by managing bot activity.  Discover how specialized bot logs can offer insights into everything from quality issues to market trends and detect patterns of malicious bots you may want to block. (Best Shatner Impression) “The robots are interacting with our site, but how?” Don't miss out as we navigate the world of search engine bots on the SERP's Up Podcast! Key Segments [00:01:27] What's On This Episode of SERP's Up? [00:02:18] Focus Topic of the Week: Bot Logs [00:04:06] Focus Topic Guest: Roxana Stingu [00:24:27] Tool Time: Built-in Bot Lot Reports [00:30:19] Snappy News [00:34:06] Follow of the Week: Anne Berlin Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Roxana Stingu  Anne Berlin  Rich Sanger  Resources: Wix SEO Learning Hub  Searchlight SEO Newsletter  SEO Resource Center  It's New: Daily SEO News Series  Wix Bot Log Reports  Alamy  News: Google Search Ranking Volatility Still Heated A Week After Core Update  Report: Half Google AI Overviews Links Overlap With Top Search Results

Crystal shares insights from installing Clarity on her own websites, using its user experience data to improve customer journeys and increase conversions. This is the Follow Through Friday Episode For Episode 134 with Celeste Gonzalez.Key Takeaways:Microsoft Clarity Setup: Crystal installed Microsoft Clarity on both her Wix and Shopify websites, noting differences in ease of integration.Behavioral Insights: Clarity's screen recordings and heatmaps revealed user interactions, helping to optimize links and reduce customer frustration.Pop-up Optimization: Observations from Clarity data prompted Crystal to revise her pop-ups, aiming for a more user-friendly experience to prevent high bounce rates.Rage Clicks & Dead Clicks: Addressing rage clicks and dead clicks helped improve site navigation, enhancing user satisfaction and potential affiliate conversions.Weekly Reports: Regular reports from Clarity allowed Crystal to monitor ongoing site performance and adjust based on user behavior patterns.Listener Action Items:Install Microsoft Clarity on your website and begin analyzing user behavior through heatmaps and session recordings.Adjust your pop-ups based on user interaction data to improve engagement and reduce bounce rates.Monitor rage clicks and dead clicks, ensuring that clickable elements lead to relevant pages or actions.Send me a text!Support the showSearch the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!

⚠️ SMART, advanced episode!

In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Alex Sandiford about his affiliate plugin, Siren Affiliates. Alex explains how the plugin simplifies the management of affiliate, loyalty, and royalty programs by centralizing various incentive structures. He discusses the development journey, challenges faced, and future plans for the plugin, including potential integrations. The conversation emphasizes the importance of building relationships with affiliates and providing them with the necessary tools and support to succeed. The episode concludes with insights into the ethical and collaborative aspects of affiliate marketing.Top Takeaways:The Power of Affiliate Relationships: Alex emphasizes that successful affiliate programs are built on strong partnerships and personalized support. Providing affiliates with both the right tools and fair compensation can lead to mutually beneficial success. It's not just about the percentage they earn, but about helping them market effectively.Siren's Pricing Structure: Alex outlines Siren's pricing tiers as very affordable, with a focus on bringing in early adopters. The initial pricing is $59 for the first year, renewing at $79. This pricing will likely increase as the plugin stabilizes and grows.Challenges in Affiliate Marketing Perception: Alex is focused on shifting the negative stigma around affiliate marketing by showing that it can be honest, impactful, and built on genuine partnerships. He contrasts the negative view of affiliates with the popular trend of influencer marketing, highlighting their similarities.Platform Migration and Customization: Siren offers platform migration support for users switching from other affiliate plugins like Affiliate WP. This feature has proven popular, and Alex plans to streamline the migration process to make it more efficient, showing a focus on enhancing user experience and meeting customer needs.Future Development Plans: While Siren does not yet have built-in tools for providing affiliates with marketing resources like images and copy, this is on Alex's roadmap. He recognizes the importance of giving affiliates the resources they need to succeed, although existing tools like Google Drive and the block editor can partially solve this for now.Mentioned In The Show:LifterLMSUdemyPayPalStripeKadenceAffiliate WPWooCommerceEasy Digital DownloadsLearnDashNorth CommercePersonalized WPRestrict Content ProGoogle DrivePartnerShip PodcastWP WorldMarcus BurnetteWordCampUS

In this episode, I sit down with Nicholas Garfinkel to explore the future of SEO through the lens of predictive models and machine learning. Key Takeaways:The Importance of Data in SEO: Nicholas emphasizes the need for data-driven approaches in SEO, highlighting how relying on intuition alone isn't enough in today's rapidly changing environment.Predictive SEO Models: Nicholas introduces Kixley, the first predictive SEO tool that uses machine learning to forecast the impact of SEO strategies on rankings and traffic.SEO Strategy for Different Scales: The episode discusses how SEO strategies differ for small businesses compared to large enterprises, particularly in leveraging data and statistical models for decision-making.Local SEO Optimization: Practical tips on optimizing local SEO, including the importance of Google Business profiles, customer reviews, and addressing schema markup.Future of SEO: Insights into the future of SEO, where machine learning and predictive models will play a crucial role in optimizing and prioritizing SEO tasks.Listener Action Items:Optimize Local SEO: Update your Google Business profile, encourage customer reviews, and ensure your website includes your physical address to boost local SEO efforts.Incorporate Data-Driven SEO: Begin integrating more data and analytics into your SEO strategies to prioritize efforts that will have the most significant impact.Connect with Nicholas Garfinkel:KixelyLinkedinSend me a text!I've got thirty seconds to tell you about Wix Studio, the web platform for agencies and enterprises. Work in sync with your team on one canvasReuse templates, widgets and sections across sitesCreate a client kit for seamless handoversAnd leverage best-in-class SEO defaults across all your Wix sitesTime's up but the list keeps going. Step into Wix Studio to see more!Support the Show.Search the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!

In this episode, Michelle Frechette and Corey Maass  discuss their preparations for WordCamp US, including finalizing presentation slides and enhancing their product's homepage for better user engagement. They explore offering personalized onboarding sessions and the complexities of different plugins. The conversation highlights the importance of educational content and clear communication about their product's benefits, especially for users unfamiliar with WordPress. They also celebrate a successful classified ad in a newsletter and share experiences with user engagement and marketing strategies. The episode concludes with plans for future events and a light-hearted discussion about time management.Top Takeaways:Working on IPA WP Features: Michelle and Corey discussed their progress on developing features for IPA WP. They plan to refine these features and update the homepage to have a product ready to showcase at WordCamp US.Networking and Relationships at WordCamps: Corey and Michelle both emphasize the importance of attending WordCamps and smaller WordPress events. These events have allowed them to build strong professional relationships and friendships, like Corey's connection with Alex Standiford and others. They both miss the frequency of smaller, more intimate WordCamps, which foster closer interactions and connections.Productivity and Time Management: Both expressed the challenge of balancing multiple responsibilities, including work, hobbies, and preparations for upcoming events. They joked about the idea of creating a plugin to add more hours to the day, highlighting the ongoing struggle with time management.Mentioned In The Show:YoastRank MathStellar WPStreamYardMorgueFileDense DiscoverySeattle MagazinePaws of CoronadoSquirrelly Dall-E FiverrMastermind GroupAlex StandifordMarcus Burnette

In this episode of the Post Status Happiness Hour, Michelle Frechette talks with Nathan Ingram and Kathy Zant. They delve into the critical topic of online security, emphasizing the necessity of user education, particularly for WordPress users. Nathan from Solid WP and the Academy introduces Monster Secure, a new course designed to help agencies educate their clients on security best practices. Kathy, an online security expert, shares her experiences and stresses the importance of security education for overall business protection. The discussion highlights the challenges of online security, the evolving nature of cyber threats, and the need for proactive measures to safeguard digital assets.Top TakeawaysSecurity Awareness is Critical & Need for Vigilance: Effective security involves more than just technical measures; it requires continuous vigilance and education about potential threats. Kathy Zant and Nathan Ingram emphasize the importance of understanding and responding to security risks proactively.Education and Empowering Users: Both Kathy and Nathan stress the significance of educating users and clients about security. They argue that security knowledge should be accessible to everyone, not just experts.Security is for Everyone, Not Just Big Targets: Nathan explains that hackers don't only target large, high-profile websites; they also exploit smaller, less-secure sites for resources. This underscores that security is a concern for everyone, regardless of the size or perceived importance of their websiteMentioned In The Show:Thomas RaefWeWatchYourWebsiteSolid WPSolid AcademyMonster SecureGo Safely OnlineLearnDashJack KitterhingYouTube

Curious about the SEO tools we swear by? In today's episode, we're sharing our ultimate list of SEO tools that have proven to be game-changers for our business. From essential Chrome extensions to comprehensive platforms like Semrush and Ubersuggest, we'll cover tools that help with everything from keyword research to meta descriptions and page speed insights. Get ready to enhance your SEO strategy with tools that can save you time and boost your search engine rankings!Episode Show Notes: https://duocollective.com/blog/seo-tools-for-small-businesses-we-use-and-loveLinks Mentioned in This Episode: #48: https://duocollective.com/blog/seo-keyword-research-toolsTuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/

I'm talking with veteran SEO expert Erin Sparks, host of the "Edge of the Web" podcast. Erin shares insider knowledge on building trust with Google and mastering SEO foundations.Key Topics:The Evolution of SEO: Discover how SEO has transformed since 2004, emphasizing accountability and digital strategy. Erin explains the shift from traditional marketing to a data-driven approach, highlighting the importance of staying current in the fast-paced digital landscape.Google's Knowledge Graph: Learn how to leverage Google's Knowledge Graph to enhance your online visibility. Erin discusses how businesses can curate detailed information about their services and products to establish authority and trust with Google.Effective Content Strategy: Erin delves into the importance of content clustering and internal linking. He provides practical tips on organizing your content to improve user experience and increase your website's relevance in Google's eyes.Maximizing Multimedia in SEO: Understand the role of podcasts, videos, and structured data in boosting your SEO. Erin highlights the benefits of hosting content on your website and using structured data to make your content more discoverable.Practical SEO Tools and Techniques: Erin introduces tools like AlsoAsked.com for discovering user queries and content gaps. He also explains the use of structured data and schema to communicate effectively with search engines, enhancing your site's visibility.What you can do:Targeting Non-Branded Keywords: Learn why focusing on non-branded keywords can attract a broader audience and enhance your site's discoverability.Optimizing Internal Links: Find out how to use internal linking to guide users and improve your site's navigability, helping Google understand your content structure.Implementing Structured Data: Erin breaks down the process of using structured data to provide search engines with a clear understanding of your site's content, leading to better rankings.Featured Highlights:ErinSend me a text!The Growth GearExplore business growth and success strategies with Tim Jordan on 'The Growth Gear.Listen on: Apple Podcasts Spotify This Is PropagandaChallenging marketers' delusions about the cultural impact of our work. A WEBBY winner!Listen on: Apple Podcasts SpotifySupport the Show.Search the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!

What contributing factors differentiate successful SEO agencies from the rest?   Wix's Mordy Oberstein and Crystal Carter dive into the world of agency success & failures with Simon Schnieders, CEO of Blue Array - The UK's largest SEO agency. Together they investigate the highs and lows that shape an industry leader.  Plus, understand why building your own SEO tool can be the x-factor that sets your agency apart.  Discover both ends of the success spectrum this week as we get to the bottom line of those who stand at the front line of it all on episode 97 of the SERP's Up SEO Podcast! Key Segments [00:01:37] What's On This Episode of SERP's Up? [00:02:57] Focus Topic Guest: Simon Schnieders [00:06:30] Focus Topic of the Week: Success & Failures of an SEO Agency [00:27:29] Tool Time [00:34:40] Snappy News [00:40:19] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Simon Schnieders Jim Banks Resources: Wix SEO Learning Hub   Searchlight SEO Newsletter SEO Resource Center It's New: Daily SEO News Series Blue Array SEO Agency AskSEO Webinar on Understanding Google's Algorithm News: Google Artificially Generated Content AGC Classification Score? Google: Core Update Expected In The Coming Weeks Google ending Notes on Search by end of the month

In this episode of the Dropship Podcast, we share our favorite SEO tools and strategies for high-ticket dropshipping businesses. We discuss the importance of curiosity in SEO, understanding customer intent, and using these tools for effective keyword research. This is a must-listen for anyone looking to boost their ecommerce SEO game! Links ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dropshipbreakthru.com/call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - Ready to start your high ticket dropshipping journey with Ben and Jon's guidance and help? Jump on a free call with one of our team members today to learn what that looks like. ⁠⁠⁠https://dropshipbreakthru.com/go⁠⁠⁠ - Learn how high ticket dropshipping works and how you can get started in this free training. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dropshipbreakthru.com/shopify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - Get a $1 trial on Shopify and start having a play around. The best way to learn is by doing. Get familiar with the platform by being inside of it. Sponsors ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DropshipBreakthru.com/Clearsale⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  — Add this app to your business and never worry about fraud  chargebacks again. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DropshipBreakthru.com/Shopify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — The only Ecommerce platform we recommend. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DropshipBreakthru.com/Grasshopper⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — Get an 800 number for your business from Grasshopper ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DropshipBreakthru.com/Rewind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠— Automatically back up your Shopify store data ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DropshipBreakthru.com/PrimedMind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — Get coached by the #1 Mindset Coach in the world, Elliot Roe Timestamps Google as a SEO Tool (00:00:15) Ben discusses using Google as a primary SEO tool and shares techniques for discovering valuable keywords and phrases through manual searches on Google. Curiosity in SEO (00:01:54) The importance of curiosity in SEO is highlighted, emphasizing the need to explore and experiment with search queries to understand customer intent. Keywords Everywhere and SEO Minion (00:03:10) Ben recommends using the Keywords Everywhere Chrome extension and SEO Minion to expand keyword research and gain insights into customer search behavior. Answer the Public Tool (00:08:01) Ben introduces the "Answer the Public" tool for generating customer-focused content ideas by identifying questions people are asking about specific products. Insights from Google Shopping Ads (00:12:05) Ben emphasizes the value of analyzing keywords from Google Shopping Ads to understand customer behavior and uncover niche, long-tail keywords for SEO strategies. SEO Keywords in Google Shopping Ads (00:18:22) Discussion on identifying valuable SEO keywords in Google Shopping ads and how to utilize them effectively. Importance of Low Volume Search Terms (00:19:20) Emphasizing the potential value of low volume search terms and their impact on revenue. Ahrefs (00:21:53) Explanation of the features and benefits of using Ahrefs for backlink research and competitor analysis. AI Tools for SEO (00:25:08) Overview of various AI tools such as Surfer, Cloud AI, ChatGPT, Grok, Koala Rider, Jasper, and Originality AI for SEO purposes.

What industry developments are affecting the way SEO agencies operate?  Wix's Mordy Oberstein and Crystal Carter are joined by Founder and Managing Director of Blink SEO, Sam Wright, to investigate the difficult changes SEO's agencies are facing and how you can provide the best value for your clients in today's digital paradigm.  Additionally, Wincher's Oscar Lima stops by to give his two cents on how to manage SEO in a way that will help your agency thrive despite today's changing landscape.  Come gather webmasters and SEOs too, as today we examine the times that are a changin' in the SEO agency world on this week's episode of the SERP's UP SEO Podcast!   Key Segments [00:01:42] What's On This Episode of SERP's Up? [00:03:19] Focus Topic of the Week: Changes Affecting SEO Agencies [00:04:19] Focus Topic Guest: Sam Wright [00:28:00] Going, Going,... Google!  [00:38:52] Snappy News [00:42:53] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Sam Wright Oscar Lima Jaye Cowle  Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube It's New: Daily SEO News Series    Wincher Blink SEO Macaroni SEO Software News: Google June 2024 Spam Update Finished Rolling Out Google dropping continuous scroll in search results Google Tests AI Overview Link Cards At The Top

Erfahre, wie Du mit gezielt eingesetzten Keywords in Titeln und Beschreibungen Deine Zielgruppe direkt ansprichst und so mehr Hörer gewinnst. SEO-Tools sind dabei Deine besten Freunde. Entdecke die Macht von strategischen Partnerschaften und Social Media Interaktionen. Von Q&A-Sessions bis hin zu Teaser-Videos – lerne, wie Du Dein Publikum aktiv einbindest und so Deine Reichweite erhöhst. Nutze die Wirkung von Gastauftritten! Erfahre, warum Gäste einladen oder selbst Gast sein Dein Podcast-Marketing auf das nächste Level hebt und wie Du von gegenseitigen Empfehlungen profitierst. ________________________________ Du möchtest einen Überblick über den Einstieg ins Business Podcasting. Hol dir meinen 37-seitigen Podcast Guide. Jetzt herunterladen:

Join us with SEO expert Jason Berkowitz as we dissect e-commerce SEO. We're cutting through the noise of AI content and zeroing in on standout strategies. It's all about making your site visible online, illustrated by a case study on an outdoor sports gear brand. We're not just talking SEO basics; we're giving you actionable strategies for Shopify stores to turn browsers into buyers. We go beyond headings, exploring how articles can drive traffic to products. Plus, we're unpacking the real deal with SEO tools and Shopify's role in e-commerce. Tune in for insights that could transform your digital strategy.Episode Highlights:Jason's Journey in SEO - From a self-proclaimed SEO weirdo to the founder of Break the Web.Evolution of SEO - How SEO strategies have changed from 2009 to today.Impact of AI on SEO - Navigating the challenges and opportunities AI presents to search engine optimization.Common SEO Frustrations - Addressing the common annoyances and misconceptions in SEO.Effective Keyword Research - Tools and techniques for finding the right keywords.On-Page vs. Off-Page SEO - Understanding the balance and importance of both.Link Building Strategies - Practical tips for earning quality backlinks.Guest Background:Jason Berkowitz has been a prominent figure in the SEO industry since 2009. As the founder and SEO Director of Break the Web, he has helped numerous DTC brands enhance their online presence. Known for his transparent and results-driven approach, Jason has been a trusted advisor to in-house marketing teams, helping them navigate the complexities of SEO. Outside of his professional achievements, Jason is passionate about demystifying SEO and making it accessible to all.WebsiteLinkedInTwitter--Additional Resources:Tools Mentioned:Break The Web SEO AgencyScreaming FrogAhrefsSEMrushSiteBulbMozStatistaGoogle TrendsSEO ManagerWiki: The Semantic WebRich Results TestShow your products for free on GoogleSet up the Google & YouTube channelSponsors:ZipifyCleverificNever miss an episode:Subscribe wherever you get your podcastsJoin Kurt's newsletterHelp the show:Ask a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.Tune in to learn the secrets of successful SEO from one of the industry's leading experts!

In this episode, we're unpacking everything you need to know about Google Ads for your vet practice. It's like finding a map to buried treasure, but instead of gold, it's full of strategies to attract the perfect pet parents to your clinic. We're not just talking about any clicks here; we're aiming for clicks that count, clicks that turn into loyal clients who trust you with their furry friends. Now, let's chat about the magic of targeting the right crowd. Picture this: you're not casting a wide net hoping to catch a few fish; you're choosing the right bait for the fish you want. That's the minimum viable audience for you. It's about getting super specific with who you're talking to, so your message hits home every time. And when it comes to where your ads show up, it's a whole buffet of options. Search campaigns are your go-to, but there's also this new kid on the block called Performance Max campaigns. They're like the smart kids in class, using all the data to make sure your ad gets seen by folks who are actually looking for vet services. But hey, it's not all sunshine and rainbows. We've got to talk about the pitfalls too, like those sneaky smart campaigns that might drain your budget faster than a puppy chews a slipper. And then there's the art of choosing the right keyword match types – it's a balancing act. Plus, we can't forget about display and shopping ads. They've got their quirks, but they can work wonders for your brand and online store if you play your cards right. So, to wrap this up, mastering Google Ads is like being a digital marketing wizard for your vet practice. It's about making smart choices, analyzing the heck out of your data, and always keeping your eye on the prize – helping pets and their humans. Tune in to the episode, and let's take your practice to the next level together. Here's to making your vet practice the talk of the town (or the internet, in this case). Catch you on the podcast!

We welcome back Michael Lewittes for his third interview segment this week. We dive into Ranktify, the content optimization tool Michael founded back in 2022. Learn how Ranktify offers you the capability to connect the dots between product and user through a holistic process of amplifying each piece of E-E-A-T in your content. Micheal gives insight into the future impact generative AI will have on search ranking, identifying how Ranktify's authoritative content creation differs from some of the leading AI tools. Learn what Ranktify can offer to your website, and discover the future landscape of SEO tools this week on the EDGE of the Web!  Key Segments: [00:04:53] Reintroducing Michael Lewittes [00:07:05] What Ranktify Offers as a Tool  [00:11:18] EDGE of the Web Title Sponsor: Site Strategics [00:18:12] How Ranktify Differs from Gen-AI Tools [00:21:12] EDGE of the Web Sponsor: SERanking [00:22:17] What Michael Sees on the AI Horizon [00:35:08] EDGE of the Web Sponsor: Wix [00:37:19] Final Advice From Michael Lewittes Thanks to our sponsors! Site Strategics https://www.sitestrategics.com Wix: http://edgeofthewebradio.com/wix SERanking: http://edgeofthewebradio.com/seranking Follow Our Guest Twitter: https://twitter.com/MichaelLewittes LinkedIn: https://www.linkedin.com/in/michael-lewittes Resources https://www.ranktify.com/

I'm Jillian Leslie, the host of The Blogger Genius Podcast and the founder of MiloTree. In my latest episode, I had the pleasure of sitting down with the incredibly talented Madison Wetherill, a food blogger, web designer, and podcaster at Grace + Vine Studios. Today, we're talking about the essential traffic strategies food bloggers (and other niche bloggers) need to know to compete in today's market. Show Notes: MiloTreeCart Book a FREE 20-minute strategy call with me MiloTreeCart Affiliate Program Personality Quiz: What Digital Product Should I Create? Joyfully Mad Kitchen Grace + Vine Studios MiloTree Pop-Up App Join My Blogger Genius Email List Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Ahrefs Airtable Canva ChatGPT Subscribe to the Blogger Genius Podcast: iTunes YouTube Spotify The Power of Niche Specialization and Personal Branding One of the key takeaways from our discussion is the significance of finding your niche. Madison emphasizes that by niching down, food bloggers can establish themselves as experts and cultivate a dedicated audience. Personal branding goes hand in hand with this, as it's crucial to connect with your audience on a personal level. By showcasing your human side and creating relatable content, you forge a stronger bond with your readers. Adapting to Industry Changes and Optimizing for E-E-A-T We delve into the concerns that come with shifts in ad networks, Google algorithms, and the advent of AI technology. Madison's advice? Focus on building personal connections and optimize your website for E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness). This not only helps in establishing credibility but also in gaining the trust of your audience. The Art of Crafting an Engaging About Page Your "About page" is more than just a biography; it's a strategic tool to convey authority and trustworthiness. Madison highlights the importance of including a personal photo and linking to a well-crafted about page. This balance showcases your expertise while also addressing your audience's needs and interests. Monetization Strategies: Beyond Traditional Ads The conversation also covers monetization strategies for food bloggers. We discuss the potential of diversifying income streams through digital products like paid meal plans, newsletters, and ebooks. The goal is to provide specific and valuable content that solves your audience's problems, thereby building a community of loyal supporters. Essential Tools for Food Bloggers Madison shares her favorite tools, which include Ahrefs for SEO and keyword research, Airtable for project management, and the Kadence framework for website customization. I also chimed in with the mention of ChatGPT and Canva as indispensable tools for bloggers. Building a Community and Offering Value Our discussion highlightsthe shift from relying solely on ad revenue to creating valuable digital products and nurturing a strong community. The key is to connect with your audience, address their problems, and build trust through personalized and niche-specific content. Remember, food blogging is now more than just recipes—it's about the stories, the expertise, and the connections we make. Other Related Blogger Genius Podcast episodes You'll Enjoy: Master Google Updates: Essential Survival Guide for Niche Bloggers! How to Make Money Blogging in 2024 (New Trends) Advanced Coaching Tips for Food Bloggers MiloTreeCart, the Best Tool for Non-Techies to Sell Digital Products I also want to introduce you to the MiloTreeCart, a tool designed for non-techies to sell digital products easily. It comes with features like fill-in-the-blank

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Ram Gohil, Head of SEO at UK Meds. As you listen you'll be learning from an expert with genuine passion and enthusiasm for the possibilities of AI, in this thought-provoking discussion of the limitations and best practices when using ChatGPT to create SEO-optimized content.