Podcasts about profit first transform your business

As entrepreneurs, we all face ups and downs on our journey. But how can we stay focused on our vision without the constant concern about income and hustle for new clients? Today's wonderful guest Jenna Faye Madden, CEO of Soul Meets Strategy, shares her expert advice on how to create recurring revenue and scale your business. She also dives into the mindset and identity shifts required to become an embodied leader and CEO.  Jenna Faye Madden, CEO of Soul Meets Strategy® and a 7-figure conscious leadership coach, empowers visionary female entrepreneurs to scale their businesses with simplicity and sustainability.  Tune in to learn the strategies and practical wisdom from Jenna's years of experience in entrepreneurship and soulful leadership. What you'll learn from this episode: Shifting mindset and identity to embody the role of a CEO and leader Making day-to-day decisions that align with your vision and revenue goals Rethinking business models to create more consistent cash flow Overcoming resistance to structure as a spiritual entrepreneur Moving away from reliance on launching and signing new clients, exploring alternative strategies Overcoming obstacles by staying committed to your vision and mission && many more juicy things!! Have fun listening!! Let Jenna and I know what valuable insights you got from the episode and how you're going to implement these strategies in your own business! Tag us on Instagram @soulmeetsstrategy and @renatesophiamueller. Links and resources mentioned: “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” by Mike Michalowicz Connect with Jenna: Website: https://www.soulmeetsstrategy.com/bio Facebook: http://www.facebook.com/jennahandel Instagram: https://www.instagram.com/soulmeetsstrategy/ I would be happy if you leave me a review on Apple: ⁠⁠⁠https://apple.co/2TNbPcZ⁠⁠ Much love, Your Renate Sophia xx

Are you drowning in administrative tasks in your private practice? Do you feel like there's never enough time to focus on what you love most? Then you have to tune into this episode to discover my top three time-saving systems for therapists and learn how to implement these strategies to reclaim your time and boost your practice's efficiency.Join me as I dive into the game-changing strategies that can streamline your financial management, client payments, digital marketing, therapy notes, and more. You'll learn how to implement the Profit First system to manage your finances efficiently, why collecting payments upfront is crucial, and how to create a digital marketing plan that actually works for YOU. Plus, I'll share my secret to staying on top of case notes without feeling overwhelmed. Don't miss out on these essential tips that will free up your time and allow you to focus on what truly matters - your clients and your passion for therapy. Let's transform your private practice together!Topics covered in this episode:Implementing the Profit First system for efficient financial managementThe secrets to creating a digital marketing routine that feels less like a chore and more like a charmCreating a schedule for your financial and marketing tasksMy personal strategy for staying on top of therapy notes and AI tools that might just make note-taking a breezeConnect with Felicia:Get my freebie & join the email list: The Magic SheetsInstagram: @the_bad_therapistWebsite: www.thebadtherapist.coachFacebook group: Healing MoneyResources from this episode:Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Profit First for Therapists: A Simple Framework for Financial Freedom by Julie HerresSurferUphealSimplePracticeTherapyNotesRelated episodes:Profit First for Therapists: How to Grow Your Wealth [Ep 59]Quote:"The whole point of having a private practice is that you can make it into the practice you want it to be." -

Rose sits down with Dr. Brenda Uekert, a sociologist, financial coach, speaker, author, and full-time RVer who is passionate about achieving financial freedom while caring for the planet. In this episode, Brenda shares her journey from a traditional career to embracing life on the road, offering insights into her steps toward financial freedom. We'll explore her innovative concept of "eco-wealth," where financial success and environmental stewardship go hand in hand. Brenda also discusses her book, "The Money Road Trip," which serves as a guide for achieving financial goals, and introduces us to the Planet Smart Finance Fest, an event dedicated to sustainable finance and investing. Key Takeaways: Eco-Wealth Concept: Brenda's innovative idea of "eco-wealth" emphasizes growing income, reducing expenses, and making environmentally responsible financial choices. Holistic Financial Freedom: Financial freedom isn't just about accumulating wealth but also about enriching life with meaningful experiences, connections, and values. Income-Expense Gap: The importance of increasing the gap between income and expenses to achieve financial stability and freedom. Time Autonomy: Valuing the freedom to choose how and where to spend your time, a key benefit of the RV lifestyle. Sustainable Finance: Insights into sustainable investing and financial practices that benefit both personal wealth and the planet. Planet Smart Finance Fest: An event created by Brenda that focuses on sustainable finance and investing, providing valuable resources and networking opportunities. Practical Tips: Brenda shares actionable advice on achieving financial goals, aligning financial practices with personal values, and living a more sustainable lifestyle. Tune in for a wealth of practical tips and inspiring stories that will help you balance financial success with a sustainable, fulfilling lifestyle. Books Mentioned: "Smart Women Finish Rich" by David Bach "Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine" by Mike Michalowicz Connect with Brenda: https://linktr.ee/drbrendau https://drbrendamoneycoach.com/ https://drbrendamoneycoach.com/coaching/does-adversity-make-us-stronger-heres-my-story/ ~~~~~~~~~~~~~~~~~~~~~ THE RV ENTREPRENEUR ⁠https://therventrepreneur.com⁠ ~~~~~~~~~~~~~~~~~~~~~ Join the RVE community on Facebook! ⁠https://www.facebook.com/groups/therventrepreneurcommunity ⁠ Connect with RVE on all your favorite socials ⁠https://therventrepreneur.com/connect⁠ Got questions or comments for our hosts? Leave us a voice message! ⁠https://therventrepreneur.com/contact (NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.) Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form: ⁠https://therventrepreneur.com/guestform⁠ ~~~~~~~~~~~~~~~~~~~~~ The RV Entrepreneur is presented by RV Life – Tools that Make Camping Simple ⁠https://rvlife.com⁠ You May Also Like: The RV Life Podcast ⁠https://podcast.rvlife.com/⁠ ~~~~~~~~~~~~~~~~~~~~~~~~ Send in a voice message: ⁠https://podcasters.spotify.com/pod/show/rve/message

Are you procrastinating financial tasks in your business? You're not alone! In this episode of ill communication, I sat down with my Money Coach, April Stroink, to talk about some stress-free financial management tips from the Profit First system.Topics We Cover in This Episode: Why the Profit First system is the perfect system for small businesses and entrepreneursHow the Profit First system works in your businessWins from other business owners who have implemented this systemYou do not want to miss these tips from April so tune in now! Show notes are always available at https://www.kimkiel.com/podcast!!Resources Mentioned:Connect with April Stroink: https://aprilstroink.ca/Connect with her on LinkedIn: https://www.linkedin.com/in/april-stroink-2b11a411aFollow her on Instagram: https://www.instagram.com/aprilstroink/?hl=enGet a copy of Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz: https://amzn.to/3NEkhcq    I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

All of us are freelancers for a reason: we want freedom. We also envisioned financial freedom.  We're diving deeper into the bookkeeping, the accounting, and the expenses we can write off so that we are not paying the IRS as much. We're getting credit for running our business because we're already paying a self-employment tax. We might as well take off these additional write-offs so we're not penalized for making more money. But we're doing this so we face our numbers, learn our numbers, and know where we're going. My guest Serena Shoup is a corporate CPA turned bookkeeping business CEO. She's a mentor for other bookkeepers & accountants and a mom of 3. She built her business as a side hustle to motherhood when she left corporate to have her second daughter. She's passionate about helping business owners become CEOs and take control of their money through her company Of Course Bookkeeping and she mentors other bookkeepers and accountants to do the same through her company The Ambitious Bookkeeper®️. Listen in to learn more about taking control of your freelance finances to create greater stability essential steps to safeguard your personal assets and streamline your business operations important guidelines and good money habits key deductions that could potentially save you thousands in taxes each year strategies for standing out in your industry and commanding higher rates for your specialized skills Serena is amazing. She actually does bookkeeping for my business. You're going to learn a lot, and if anything, your takeaway is to be empowered to put your business first and treat it as a real business and not just a hobby.    Sponsored by The Digital Marketer's Workgroup Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we're working solo. We also have advanced trainings, networking opportunities, and job leads. Apply here for my Digital Marketer's Workgroup   Links Mentioned in the Show I use an AMEX business credit card. I pay my contractors, software subscriptions, conferences, trainings, and Facebook ads and rack up points (I wanna go to Greece) AND create credit for my business/LLC. Apply for an American Express Card with my referral link: https://americanexpress.com/en-us/referral/EMILYR9VBI?XLINK=MYCP With your new Card, you could earn a welcome bonus and your friend could earn a referral bonus. Terms Apply. A must-read for all business owners: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Hardcover by Mike Michalowicz  My CPA recommends Relay Banking for business: https://relayfi.com?referralcode=ShoupCPA It's free and I can have multiple accounts to implement Profit First. I do a hybrid of 3 accounts: Operating Expenses, Taxes, and Profit. It makes transferring money & paying contractors easy. *Serena Shoup's referral link. Hubdoc: all your bills and receipts in one place, you can import all your financial documents & export them into data you can use.   Connect with Serena: Instagram: @coursebookkeeping  Facebook: Of Course Bookkeeping Website: https://www.ofcoursebookkeeping.com/  Podcast: The Ambitious Bookkeeper Freebies: DIY Bookkeeping Guide- Learn the financial tasks every online expert should be performing. KPI Guide- 4 key financial indicators every online expert should be tracking.   Connect with Emily: Facebook Community: Emily's Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that's in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here. Got the skills but need help getting your digital marketing services business to take off? I've got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You'll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

In this episode of Grow Money Business, we are joined by Rocky Lalvani. Rocky is a chief profitability advisor and currently works in his business consulting practice following the principles written in the book ‘Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine' by Mike Michalowicz. Rocky has access to profit specialists worldwide, is certified in the Profit First method, and has firsthand experience boosting revenue for multiple companies. In this conversation, we talk about small business cash management, managing cash flow and profitability, understanding your business finances, common mistakes business owners make, and more. [05:00] Profit comes first – Rocky starts the conversation by sharing the birth story of Profit First. [12:00] Helping people – Rocky explains the process of helping people with Profit First. [20:00] Rocky's story – Rocky shares how he got into the industry. [30:00] Mistakes – Grant and Rocky discuss some common mistakes business owners make. [37:18] Guidance – Grant and Rocky discuss the importance of professional guidance.   Resources Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine By Mike Michalowicz amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X   Connect with Rocky LinkedIn - linkedin.com/in/rocky-lalvani/ Website - profitcomesfirst.com/                 richersoul.com/

It's so important to pay attention to your business finances. The reality is more simple than most entrepreneurs think. It's so easy to get stuck sweating the small stuff that it creates this paralysis where you don't want to move forward, where you're hesitant, where you're overthinking everything.  I have a special guest here to clear things up and help you get started on the right path when it comes to your independent contractor business. Pam Pior is a brilliant, down-to-earth finance wrangler who guides you on the path to confident control of your money mindset and business cash flow. Pam knows what you need to understand and she cuts out the rest. She meets you where you are and takes you where you want to go with no unnecessary, complicated terminology or lingo. Listen in as Pam shares more about nurturing genuine relationships and adapting in the online space implementing an upsidedown budget to align your salary with lifestyle aspirations  separating personal and business finances the value of establishing a strong financial foundation leveraging time, money, and energy for better productivity This episode will show you that just getting started and doing some basic things with your finances will set you up for success. The more money you make, the more positive change you can make in the world.   Sponsored by The Digital Marketer's Workgroup Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we're working solo. We also have advanced trainings, networking opportunities, and job leads. Apply here for my Digital Marketer's Workgroup   Links Mentioned in the Show Watch Pam Prior's Video on Pricing to learn how to determine the value of your services and set the right prices for your clients. Episode 107: Creating Healthy Money Habits with Chelsea Brennan https://emilyreaganpr.com/episode107/  Episode 112: How to Raise Your Rates as a Virtual Assistant https://emilyreaganpr.com/episode112/  Episode 137: Why You Must Always Charge for Your Services https://emilyreaganpr.com/episode137 Episode 193: How Virtual Assistants Can Transition from Hourly to Project Rates https://emilyreaganpr.com/episode193/ Unicorn Digital Marketing Assistant School Self-Study Course: Learn the core digital marketing foundations, strategies, and tech skills you need to become the secret weapon behind every online entrepreneur on the rise.   Recommendations for business finances: I use an AMEX business credit card. I pay my contractors, software subscriptions, conferences, trainings, and Facebook ads and rack up points (I wanna go to Greece) AND create credit for my business/LLC. Apply for an American Express Card with my referral link: https://americanexpress.com/en-us/referral/EMILYR9VBI?XLINK=MYCP With your new Card, you could earn a welcome bonus and your friend could earn a referral bonus. Terms Apply. A must-read for all business owners: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Hardcover by Mike Michalowicz  My CPA recommends Relay Banking for business: https://relayfi.com?referralcode=ShoupCPA It's free and I can have multiple accounts to implement Profit First. I do a hybrid of 3 accounts: Operating Expenses, Taxes, and Profit. It makes transferring money & paying contractors easy. *Serena Shoup's referral link.   Connect with Pam: Instagram: @pamsprior  Facebook: Pam S Prior Website: www.pamprior.com Freebie: An Easy to Use Pricing Calculator for Busy Entrepreneurs Are you tired of guessing how much you should charge for your products or services? This will help you find the sweet spot and set the perfect price that maximizes your profits and keeps your customers happy.   Connect with Emily: Facebook Community: Emily's Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that's in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here. Got the skills but need help getting your digital marketing services business to take off? I've got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You'll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Are you ready to take control of your business finances in 2024? Then this episode is for you! Today, I want to share a model with you that not only transformed my relationship with money but brought financial stability to my business. It's called the Profit First model and it's based on the book Profit First by Mike Michalowicz. Join me as I share my personal journey with the Profit First model and reveal how it changed my business. Together, we'll explore the benefits of this model, how you can apply it in your own business, and how to divide income into different accounts for profit, taxes, owner's pay, operational expenses, and more. By the end of this episode, you'll learn how this approach can help you avoid overspending and ensure you always have enough set aside for taxes or business emergencies. Plus, I'll discuss how you can adapt the Profit First model to fit your unique needs and circumstances. So tune in, and let's take control of your business finances in 2024!Topics covered in this episode:What is the Profit First model, and how can it revolutionize your business finances?How does dividing your revenue into five different accounts help manage your money better?Determining how much money you should put in each account.What are the different ways to adapt the Profit First Model to suit your unique needs and circumstances?Why is setting a consistent salary for yourself crucial in running a successful private practice?Connect with Felicia:1:1 Coaching: www.thebadtherapist.coach/private-coachingGet my freebie & join the email list: The Magic SheetsInstagram: @the_bad_therapistWebsite: www.thebadtherapist.coachFacebook group: Healing MoneyResources from this episode:Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Hardcover by Mike MichalowiczMy program Liberated BusinessWe Should All Be Millionaires: A Woman's Guide to Earning More, Building Wealth, and Gaining Economic Power Quote:"Profit First is a system for approaching your business finances, and it was a total game changer for me." - Felicia

Pricing and finances are two of the scariest parts of going into business. In the third edition of our Book Club series, we cover two amazing guides to setting yourself up for financial success. Books discussed: Graphic Artists Guild Handbook, 16th Edition: Pricing & Ethical Guidelines This textbookesque guide covers so much information regarding the professional life of a graphic designer. From contracts to pricing, this book provides real world examples and standards for it all! Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Everything you need to know about this book is in the title. Profit First will help set your business up for financial success by reframing the structure used to organize your money! LINKS Graphic Artists Guild Handbook, 16th Edition: Pricing & Ethical Guidelines https://amzn.to/46pn014  Profit First by Mike Michalowicz: https://amzn.to/46k1ETi on Amazon or Bookshop.org https://bookshop.org/p/books/la-ganancia-es-primero-transforma-tu-negocio-en-una-maquina-de-hacer-dinero-y-logra-una-rentabilidad-inmediata-profit-first-transforma-tu-negocio-mike-michalowicz/266082?ean=9780735214149 And if you're interested in Honeybook (Moriah's CRM): https://share.honeybook.com/moriah68753

Book club is back! In this episode, Kiera reviews the August book assignment, Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz. She talks about what a profit-first mindset means, Mike's formula for profit, why bigger is not better, what that healthy profit margin for your business looks like, and more. Episode resources: Check out the full list of DAT's 2023 book club here. Reach out to Kiera: hello@thedentalateam.com  Subscribe to The Dental A-Team podcast Become Dental A-Team Platinum! Review the podcast

Meet Brandon Neely, the dynamic force behind Wealth Wisdom Financial Partners, LLC. Brandon's multifaceted journey, starting from his service in the Marine Corps, music industry involvement, to eventually establishing his own coffee shop before selling it in 2018, provides a unique perspective to financial management. His entrepreneurial spirit is mirrored in his current venture, where he's passionately carving out a niche with his "Still" Method of Investing, which is currently in the process of being trademarked and developed into an enlightening course.In this fiery episode, Brandon uncovers how his comprehensive background fuels his ambition to positively transform people's lives. We talk about his calling to drive justice, foster understanding about the mechanics of money, and his sincere advocacy for authenticity in an era of superficiality. Brandon also shares his unique take on accepting responsibility for not only your actions but your employees' actions too. So, buckle up, tune in, and join us in this enthralling journey of exploring the unexplored!

In this episode, I shared my preferred method of organizing money using multiple accounts.  Let's discuss the importance of having separate accounts for different purposes, starting with small amounts. This is based on my own experience of having money saved up for unexpected expenses, in which I recommend setting up multiple bank accounts. Yes, that's correct! Seventeen bank accounts for various business and personal uses—tips on allocating funds, paying taxes, and ensuring proper financial management. That is why I created a PDF download that you can get from my website so you can set it as an example for yourself. Just go to https://www.keithkalfas.com/budget. In addition, the free live virtual event on July 26th focuses on mastering business profitability. Attendees will gain important financial insights and receive a free PDF download with key takeaways. Register for free:https://www.keithkalfas.com/events If you want to transform your financial situation and learn the money system that changed your life, tune in to this episode!  “Every time you have money coming in through payroll, you want to take a percentage of that money and save it. It could be 10% of all the money that comes in.”  - Keith Kalfas Topic Highlights:  4:09 - The importance of having a business checking account.         - Three main accounts, business, savings, and payroll.         - Personal checking, personal and business checking.         - Hire a payroll company to process the payroll.         - Payment bi-weekly to save money. 9:54 - How to save money for the winter?        - Open a winter savings account.        - The following is an emergency savings account like a rainy day fund. 16:49 - Some of these accounts might be empty if you don't make much money yet.           - The trick is to find out a tiny percentage of money. 21:00 - What are the other accounts you can utilize?           - The good faith fund account for giving back.           - A joint checking account with your wife/husband.           - Open up multiple bank accounts and label them.           - Get a sketchpad or a notepad and figure out what works for you. Key Takeaways: Putting 30% of gross profit into business savings account for taxes. Regular allocation of money into different accounts to ensure proper payment of taxes. Importance of having separate accounts for different purposes. Start with small amounts and gradually increase savings in each account. Setting up multiple bank accounts for business and personal use, including a Good Faith Fund for giving back. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/  Facebook: https://www.facebook.com/thelandscapingemployeetrap  Website: https://www.keithkalfas.com/resources  Youtube: https://www.youtube.com/@keith-kalfas   Resources/People Mentioned: Mastering Profitability in Lawn Care. Free virtual event. Register at https://www.keithkalfas.com/events. Free downloadable BUDGET PDF: https://www.keithkalfas.com/budget Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Kindle Edition by Mike Michalowicz:  https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4.

Money can be a difficult topic for some when evaluating their business, but don't worry - today's guest, Danielle Hendon, runs a firm offering financial advisory services to small business owners and is here to share some tips on avoiding 3 financial red flags. Danielle Hendon is the founder and owner of 4 Corners CFO, a firm offering financial advisory services to small business owners on a scale that fits their company and budget. Coupling her decade of experience in corporate finance and accounting with her passion for people, Danielle brings the benefit of “big business” financial analysis to entrepreneurs. Danielle helps business owners increase their personal livelihoods so they can leave a legacy and lasting impact on their community. ***

The Book Leads – Episode 49: Greg Kettner & Profit First: Transform Your Business from a Cash-Eating monster to a Money-Making Machine by Mike Michalowicz Greg speaks to how this book changed his view on finances, which, let's be honest, plays very much into our stress vs. peace of mind dynamic. It helped him organize and be disciplined about his business finances, freeing him to focus his energy for helping more people. I have a deep appreciation for Greg's work because, well, I love laughing. Yes, I know, most people do. But I NEED a good laugh every day. That, honestly, is my measure of a great day: At some point in the day, did I enjoy what I was doing enough to let out a good laugh? Greg, a former professional comedian who is also the Founder of WorkHappy™ Nation, understands that power of happiness and laughter, and also how it's residual ripple effect can enhance our work environments, success, and profits. In this world we're living in, filled with tension, stress, anxiety, and chaos, we can't leave our happiness to chance. Whatever level of happiness it is that each of us needs, we need to be proactive and intentional about setting the stage for it. In our conversation, Greg breaks down how his mission to bring more intentional happiness to the workplace began and the results he achieves for his clients. I also appreciate the awareness Greg brings to men's mental health. For far too long the stigma of talking about mental health has kept men from both expressing ourselves and getting the help we need. I was introduced to Greg by Darrin Tulley, Founder and Chief of Possibilities at Ignite Happy, and I interviewed Darrin in Episode 21 of this series on his book, Live Your Possible: Ignite Your Happy, Authentic Self and Live a Fulfilling Life Rooted in Joy, Inclusion, Love, and Possibilities. Episode Highlights The question that set Greg on his current journey: “Why don't you go and help other people work happy?” The Zone of Service is magical. How do we be more human? We've gotten away from it. Every point made about men's mental health. What we can all learn from Billy Joel. The MAIN QUESTION underlying my conversation with Greg is, Whether as an organization or an individual, what intentional steps are you taking to make your happiness and mental health a priority throughout the day? Greg's Bio Greg Kettner is a TEDx Keynote Speaker, Trainer, and Coach who uses the WorkHappy Program to assist leaders and organizations in reducing stress, boosting productivity, and fostering a culture of mental health mindfulness. In his talk "The Power of Laughter" he shares how businesses can inspire and empower their workforce by putting people before profits. WorkHappy businesses succeed by ensuring that voices are heard, opinions and perspectives are valued, and that discussions about mental health take place in the workplace. Coca-Cola, RE/MAX, Ford Motor Company, iCIMS, TractionGuest, Vizier, SunLife Financial, and the Vancouver 2010 Winter Olympic Games are just a few of the companies that now WorkHappy. Learn more about Greg: LinkedIn https://www.linkedin.com/in/gregkettner/ Facebook https://www.facebook.com/gregory.kettner/ Instagram https://www.instagram.com/gregkettner/ Twitter https://twitter.com/gregkettner Podcast https://www.gregkettner.com/podcast Watch the episode on YouTube: ⁠ https://www.youtube.com/channel/UCtNpTQTFjuN6Tjs52JB7zUQ Learn more about The Book Leads: ⁠ https://www.linkedin.com/pulse/got-lead-great-book-thats-impacted-your-work-life-me-john/

"If you love life, don't waste time, because time is what life is made of." Today, Brandon (@kingketo) ranks the top 50 business books of all time. He categorizes them into different tiers based on their impact and usefulness. He highlights "How to Win Friends and Influence People" as a must-read book that should be required reading for high school students. He believes that if everyone applied the knowledge from this book, the world would be a different place. Welcome to the Victory Talk Podcast hosted by Brandon Carter. Uncover the strategies for financial growth, physical strength, and a winning mindset as Brandon shares his multi-seven-figure business experience and brings in millionaire friends to drop their knowledge. No fluff, no sponsors, just raw advice. Get ready to seize victory and enjoy the show!Timestamps:(0:35) How to Win Friends & Influence People (Dale Carnegie Books)(1:15) Willpower: Rediscovering the Greatest Human Strength(1:58) Good To Great(2:20) Think and Grow Rich(3:37) Zero to One: Notes on Startups, or How to Build the Future(4:25) Start with Why: How Great Leaders Inspire Everyone to Take Action(4:57) 7 Habits of Highly Effective People(5:17) The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich(6:21) Rich Dad Poor Dad(7:00) Atomic Habits(7:49) Deep Work: Rules for Focused Success in a Distracted World(8:35) Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)(8:54) Influence, New and Expanded: The Psychology of Persuasion(9:41) Blue Ocean Strategy(10:21) Outliers: The Story of Success(10:55) Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine(11:40) The 22 Immutable Laws of Marketing(12:20) Getting Things Done(13:13) The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results(14:07) The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It(15:48) Leaders Eat Last: Why Some Teams Pull Together and Others Don't(16:32) The 10X Rule: The Only Difference Between Success and Failure(18:04) Hooked: How to Build Habit-Forming Products(18:20) The 4 Disciplines of Execution: Achieving Your Wildly Important Goals(18:30) The 80/20 Principle(18:42) Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels(19:50) Getting Past No: Negotiating in Difficult Situations(19:57) Managing Oneself (Harvard Business Review Classics)(20:25) How to Get Rich: One of the World's Greatest Entrepreneurs Shares His Secrets(21:19) Never Split The Difference(21:33) 48 Laws or Power(21:57) The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph(22:41) Ego is The Enemy(23:25) Can't Hurt Me: Master Your Mind and Defy the Odds(24:09) Purple Cow, New Edition: Transform Your Business by Being Remarkable(25:08) This Is Marketing: You Can't Be Seen Until You Learn to See(25:35) Building a StoryBrand: Clarify Your Message So Customers Will Listen(26:18) $100M Offers: How To Make Offers So Good People Feel Stupid Saying No(27:47) Crush It!: Why Now Is The Time To Cash In On Your Passion(29:39) Pitch Anything(30:16) Trading In The Zone(31:13) Breakthrough Advertising(32:09) 80/20 Sales and Marketing(33:17) The Ultimate Sales Letter(33:27) The One Minute Sales Person(34:05) The Power of Full Engagement(34:38) Principles(35:23) RelentlessOthers:The Ultimate Sales MachineThe Way of The Wolf

In this episode of the RTO Superhero Podcast, we're talking about Profit First, a financial management system created by Mike Michalowicz that's designed to help RTO Managers and CEOs become more profitable and financially stable.We'll be discussing the five steps to implement Profit First within your RTO, including determining your target allocation percentages, opening separate bank accounts for each category, allocating your revenue to each account, managing your operating expenses, and monitoring your cash flow.We'll also share some useful links and resources on Profit First to help you implement this system within your RTO.If you're looking to transform your finances and build a more profitable RTO, this episode is not to be missed!Useful Links:Profit First website: https://mikemichalowicz.com/profit-first/ The Profit First Podcast: https://www.mikemichalowicz.com/podcast/Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine (book) by Mike Michalowicz: https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4/Tune in to the RTO Superhero Podcast to learn how to implement Profit First and transform your finances! Support the showThank you for tuning in to the RTO Superhero Podcast! We appreciate you joining us on this journey of exploring the fascinating world of vocational education and training (VET). To stay up-to-date with our latest episodes, make sure to subscribe on your favourite podcast platform. Get social and join the RTO Community! Connect with us on: RTO Job Board Facebook RTO Job Board LinkedIn RTO Community Facebook Need to get in touch with Vivacity? Here's how:

Episode Show Notes In this episode we cover:  First lines Using secrets in fiction Making settings a character How Ruby wrote A Game of Hearts and Heists  This week's question is: Tell me about a moment in your life you'll never forget. Babies and marriages aside. Recommendation of the week is: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Apple Kobo Amazon UK Amazon USA ***this show uses affiliate links Links I mentioned: Order A Game of Hearts and Heists Find out more about JJ: Author Website Socials @thejjarias    Rebel of the Week is: Dorian Tsukioka If you'd like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com 2 new patrons this week, welcome and thank you to Ryan and Katrina Marie. A big thank you to my existing patrons as well. If you'd like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack   

You can take four weeks of vacation, and your practice could run better than is currently is. In fact, you could take a full year off. If that sounds like something you'd like to do - but it sounds too good to be true - then you need to listen to this podcast. Mike Michalowicz, renowned author of the best-selling book Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, joins Regan and Dr. Chad in this episode to share life-changing advice you can apply to your business right now to build the lifestyle and business you deserve. 

It is important to keep your mind clear, have a balanced diet, and maintain a regular exercise regimen to shape your personal development. The job goes beyond just ensuring money is coming in or the job is completed. In order to execute the right plan for your business, you must also allow your knowledge to grow. Proper education will not only help you add mastership to your profession but will also give you an idea of what's the wise thing to do in a difficult situation.  Those were the details of our conversation. Our discussion focused on how home service business owners can shape their personal development. In response to Molly's questions, I provided some tips and methods on how to exercise these practices. Which is the main focus of Jobber's summit this upcoming 1st of March. The goal is to provide small business owners with seminars and coaching to help them develop themselves. Join us in this exciting event that you can register for free.   Moly Milosovic leads Jobber's brand marketing and communications. Using brand partnerships, influencer marketing, communications, community programs, media relations, social media, and virtual and in-person activations, her team creates demand in a new market category, home service.   “I gotta say that someone on the outside looking in-home service is this really awesome community, and honestly, green industry, landscaping lawn care are really ahead of the curve where there's no gatekeeping, everybody's sharing knowledge with each other, and sharing what worked, what didn't work for them in the past, that's really great.” - Moly Milosovic       Why do you have to listen to today's episode. 1:13 - “My functional title, as I like to say, well, if this is true, is Director of Brand Marketing and Communications. But what I actually think makes more sense is Head of Community. And that's because I work with a team that is kind of focused on two things, one community initiative to share knowledge and learnings throughout home service.” A brief introduction to Moly Milosovic. Here's a little bit about how she got started in what she does now as Director of Brand Marketing and Communications at Jobber.   4:00 “So then I get down this path of like, oh my god, communication and the articulation of your communication, how well do you define the space in which you communicate? How well do you put rails up on your messaging and say, you know, we stand for this, which means we don't stand for this, and then being lukewarm.” During the conversation, Keith and Molly discuss the importance of communication in curving your personal development.    7:55 “Sometimes we get these life-changing epiphanies like we hear a very specific piece of information that's calibrated at the perfect time. And then what it does is, it's the one domino that connects all these other dots. And you wake up in your business, like if you're a landscape business, and it's the one thing that helps you overcome the fears.” During this interview, Keith talks about his life-changing epiphanies as a business owner.   14:25 “My friend Joshua Latimer said to me he's like, what's the most amount of money you've ever invested in your unlike a coaching program, I look like two grand he goes, that's the problem. You need to invest like five or 10 or 20 grand and then really put something on the line.” Keith recommends joining a mastermind group or coaching program not only to help you achieve personal growth but also to scale your business. Investing in your education is the best way to build a strong foundation to level up your business.   19:21 “So fitness is very important. So he said, like you said, consistency over intensity. Yeah. So I set these tiny little goals like, I'm just going to do 20 Push Ups. That's all I have to do today. And if I jog, I don't have a job. But I just had the power walk one time around the block. And it's like, so if you force yourself to jujitsu, that little tiny workout, but you got to do it.” Keith points out that when it comes to developing your personal development, it doesn't always refer to your mental health, but also to your physical health. He emphasized taking care of his health by doing some exercise that also helps him clear his head.    29:02  “In the Millionaire Mind book by T Harv. Eker. He talks about 80% Go. So he talks about not being a perfectionist. He says there's a saying I love it's like, don't wait till you get good until you get going, and then you'll get good. Right? Molly asked Keith the question about entrepreneurs being too hard on themselves. “If entrepreneurs are really hard on themselves. So there's this idea that you're doing it wrong. Or if you do it, you could think that you're not doing it the way you're supposed to or that you give up if you don't do it perfectly.” If you listen carefully, you will be surprised by his answer.    Key Takeaways  “So I believe you have to get clear about the muck in your life in the places you're wasting time. And maybe you're bringing out, eating too much fast food and falling asleep, or you have toxic habits, identify all that stuff, and then go to work on that stuff to get that stuff out of the way once you let go of the heavy buckets of concrete or the sandbags or that things holding you down to the toxic relationship that you spent too much time or, you know, once you can get rid of that it's like, Whoa, it's like holding a beach ball under water. And it's so hard to do because it takes so much might, and then you finally let go, and the thing just pops up to the top and just starts floating on top of the water. Why? Because that's its natural state. So what I mean by that is now you can free up all this mental and emotional bandwidth before you can actually start to receive more new information. You might have to get rid of old stuff.” - Keith Kalfas “You could be could read a book, listen to a podcast, come to an event like dauber Summit. And you'll get, hopefully, really tangible information. But then the idea of, okay, I want to go deeper on this topic, or I want to go even better in this and then invest in a course or a coach. What that speaks to me about is accountability. I personally like setting up meetings to meet with people. So I have like an every three-week meeting with a mentor. When I'm reading a book, I often like to find someone in my life or on my team to a book club with so that I have to have notes ready to talk to them about it every couple of weeks.”  - Moly Milosovic “We look up to people, and we think that they're perfect. I like how we're trading epiphanies here because that reminds me of another quote that I recently heard about how if you see someone doing something at that expert level for the 100th time they're doing it, you have to remember that they did have a first time that they did that thing. And it did not go that well. That's how they became an expert. It's not that they woke up one day and they were just magically bestowed with that talent. So yeah, the people we look up to aren't perfect, and they have totally screwed up. But they had the bravery.”  - Moly Milosovic     JOBBER SUMMIT Jobber Summit is an annual, free online event where home service business owners and management teams can connect with their community and get the expert advice they need to reach new heights of success in their businesses.     ● Registration link: https://go.getjobber.com/Kalfas-JobberSummit-23?utm_source=PS_ambassador&utm_medium=keithkalfas8521 ● Event takes place on Wednesday, March 1, 2023 ○ Morning Event: 10 am–2 pm ET | Evening Event: 6–10 pm ET Sample Copy On March 1, reach new heights at Jobber Summit! Check out this free, online event where home service business owners and management teams can connect with their community and get the expert advice they need to reach new heights of success in their businesses. You'll get to hear advice from featured speakers Alex Rodriguez, Chairman, and CEO of A-Rod Corp, and Clea Shearer and Joanna Teplin, Founders of The Home Edit. Join our friends at @Jobber to network and learn from experts covering in-demand topics. Don't miss out! Register for free today check the link in my bio: https://go.getjobber.com/Kalfas-JobberSummit-23?utm_source=PS_ambassador&utmmedium=keithkalfas8521 #JobberSummit Event Details/Descriptions ● Here's what you can expect:○ Free, online event ○ Useful advice from industry experts ○ Live networking with home service pros ○ Learn how to get the most out of Jobber ● Featured speakers Alex Rodriguez, Chairman and CEO of A-Rod Corp, and Clea Shearer and Joanna Teplin, Founders of The Home Edit. ○ Alex Rodriguez, Chairman, and CEO of A-Rod Corp will end the day with his session “Achieving a Legacy,” and share his insights on the competitive worlds of business and professional sports to help you build a legacy that lasts. ○ Clea Shearer and Joanna Teplin, Founders of The Home Edit, will kick off the day with their session “The Business Edit,” sharing how to run a more effective business using their proven home organization methods. ● 12+ sessions full of useful advice, plus live networking with industry pros. ● More than 25 expert speakers covering in-demand topics in our four tracks: Activating Your People presented by CompanyCam, Boosting Profits, Optimizing Operations presented by NiceJob, and Maximizing Jobber. ● Attend the event in the morning or evening to work around your busy schedule. ● Roger Wakefield, plumber and YouTube star, will join us as our host for the event. ● Everyone networks live, talking shop, sharing advice, and learning from speakers and other home service pros who get what you're building. HOW TO REGISTER Instagram link (include registration link in your bio + as a sticker within your stories): https://go.getjobber.com/Kalfas-JobberSummit-23?utm_source=PS_ambassador&utm_medium=keithkalfas8521 Podcast link (verbally reference show notes for registration link + include within episode show notes): https://go.getjobber.com/kalfas-jobbersummit23-podcast POSTS ● January: 1 Instagram in-feed video + 1 Instagram story set ● February: 1 Instagram in-feed video + 1 Instagram story set JOBBER SOCIAL MEDIA HANDLES AND LINKS When posting about Jobber Summit, tag Jobber accounts so we can easily reshare and interact with your posts. ● Instagram: @jobber | https://www.instagram.com/jobber/ ● Facebook: @getjobber | https://facebook.com/GetJobber/ ● TikTok: @getjobber | https://www.tiktok.com/@getjobber   Connect with Molly Website: Join the Goat GangJobber: The #1 Service Scheduling Software in 2023 | Try for Free (getjobber.com) LinkedIn: Moly Milosovic | LinkedIn   Connect with Keith   Facebook: https://www.facebook.com/thelandscapingemployeetrap Instagram: https://www.instagram.com/untrapped.podcast/?hl=en YouTube: https://www.youtube.com/channel/UCIaWTkH4yQoDR7SnroIV6Ww Linkedin: https://www.linkedin.com/in/keith-kalfas-2964b146/ Website: https://keith-kalfas.mykajabi.com/   Resources/People Mentioned:  Jobber's Podcast: https://go.getjobber.com/kalfas-jobbersummit23-podcast Work the System by Sam Carpenter: https://www.workthesystem.com/ Atomic Habits by James Clear: https://jamesclear.com/atomic-habits Essentialism by Greg Mckwean: https://www.goodreads.com/book/show/18077875-essentialism One Sentence Persuasion Course by Blair Warren: https://www.goodreads.com/en/book/show/18938967-the-one-sentence-persuasion-course---27-words-to-make-the-world-do-your Millionaire Mind Book by T Harveker: https://www.harveker.com/mmi/ Ray Dalio's Books: https://www.goodreads.com/author/list/5289593.Ray_Dalio Traction: Get a Grip on Your Business by Gino Wickman: https://www.goodreads.com/book/show/18886376-traction Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business By Gino Wickman: https://www.goodreads.com/book/show/23013858-rocket-fuel Get A Grip: An Entrepreneurial Fable . . . Your Journey to Get Real, Get Simple, and Get Results by Gino Wickman: https://www.amazon.com/Get-Grip-Entrepreneurial-Journey-Results-ebook/dp/B009K44DQY  The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz: https://www.amazon.com/Pumpkin-Plan-Strategy-Remarkable-Business/dp/1591844886 Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine  by Mike Michalowicz: https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4?ref_=ast_author_dp The Toilet Paper Entrepreneur by Mike Michalowicz: https://www.amazon.com/Toilet-Paper-Entrepreneur-tell-like/dp/B014IBZWRW?ref_=ast_author_dp Get Different by Mike Michalowicz: https://gogetdifferent.com/ ABCs of Real Estate: https://books.google.com.ph/books/about/The_ABCs_of_Real_Estate_Investing.html?id=Z7aaAgAAQBAJ&redir_esc=y Robert T. Kiyosaki's Books:  https://www.goodreads.com/author/list/600.Robert_T_Kiyosaki Daniel Solomon's Books: https://www.goodreads.com/author/list/128595.Daniel_Solomon The Automatic Customer: https://www.goodreads.com/book/show/22571531-the-automatic-customer 80/20 Sales and Marketing by Perry Marshall: https://www.amazon.com/80-20-Sales-Marketing-Definitive/dp/1599185059 DETOX, DECLUTTER, DOMINATE by Perry Marshall: https://www.goodreads.com/book/show/55522695-detox-declutter-dominate Your Next Five Moves by Patric Bet- David: https://www.goodreads.com/book/show/50542735-your-next-five-moves The Psychology of Money: https://www.goodreads.com/book/show/41881472-the-psychology-of-money Dr. Dwayne Dryer's Books: https://www.drwaynedyer.com/products/ The Power of Now: https://www.goodreads.com/book/show/6708.The_Power_of_Now Robin Sharma's Books: https://www.robinsharma.com/books You Are the Placebo: https://www.goodreads.com/book/show/18051504-you-are-the-placebo The Ride of a Lifetime: https://www.amazon.ca/Ride-Lifetime-Lessons-Learned-Company/dp/0399592091 Multipliers: https://www.goodreads.com/book/show/8310410-multipliers Leadership and Self-Deception: https://www.goodreads.com/book/show/180463.Leadership_and_Self_Deception Dalai Lama's Books: https://www.dalailama.com/books Thich Nhat Hanh's Books: https://www.amazon.com/stores/Thich-Nhat-Hanh/author/B000AP5YRY?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true  

Most solopreneurs and small business owners define their yearly revenue goals just by guessing. That's even if they actually block out time to think about it! They might have an idea about what they could or want to achieve, but without proper planning, they may as well burn their money and waste a lot of energy. To define your revenue goals, you need to know how to calculate them in a way that generates true profit and how to promote the offers to attract the right clients. You are leaving money on the table and even risking your business when you skip planning your expenses, revenue goals and the strategy to reach them. Here are my 4 key steps to help you plan your revenue goals effectively and reach them. This episode is for anyone who doesn't know where to start with planning their financial goals or who simply needs a fresh approach to look into it. If you have not yet taken the time to plan your revenue goals, this is your chance! What you will learn: The 4 key steps needed to define your revenue goals effectively A clear strategy that will allow you to reach your revenue goals How to calculate your prices and revenue goals to make your business profitable This episode is also available in a blog format: Click here to find the article Resources and inspiration: Find the book: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Listen to episode: 3 mistakes that ruin your profit and prevent you from paying yourself – with Anna Maria Moore Share Your Love! Do you enjoy listening to this podcast show? Leave your review on your favorite app – iTunes, Stitcher, Spotify, Google Play Share Your Thoughts! Connect with the Tandem Nomads community and share your comments! CLICK HERE

When starting a business, you have to make sure that the money you're spending on, is what you really need to get you moving. Say if you have £1,000 that you can spend to start a business, you don't want to spend money on things that are not cost efficient. Start by understanding your business concept and who your target customers are.In this episode Annette will give her recommendations on where to allocate your £1,000 and also, what things you should not spend money on just yet.Here are a few insights you'll hear in today's show…Annette's recommendation on where to spend your £1,000 when starting a business from scratch.What not to spend on and the reasons for not spending on those, yet? Resources: Book mentioned - Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4To receive the core chapters of Profit First in PDF, go to - https://www.annetteandco.co.uk/pfbook/Resources:If you're struggling to understand the accounting for your business, reach out to Annette at podcast@annetteandco.co.uk and join our Facebook group https://www.facebook.com/groups/915326342418247. To know more about financial and lifestyle freedom and if you wish to receive updates on all the workshops that will help you increase your profitability and freedom from your business, just head on over to https://www.annetteandco.co.uk/want-our-emails/. Connect with Annette Ferguson:Facebook - https://www.facebook.com/UKAnnetteFerguson/Instagram - https://www.instagram.com/annetteandco_/YouTube - https://www.youtube.com/channel/UCkohh_X-4R5mKfEW9rBQ1qAListen to the Podcast - Financial and Lifestyle Freedom for UK Business Owners -https://podcasts.apple.com/gb/podcast/financial-and-lifestyle-freedom-for-uk-business-owners/id1473582522

There's a lot of pundits who say that entrepreneurship is about the hustle and grind. We're supposed to work harder and harder and sacrifice our lives for the sake of the business.But Mike Michalowicz argues that entrepreneurship is not about doing the job. It's about creating jobs.So, how do you remove yourself from the day-to-day operation of your business? Can you get to a point where your syndication firm runs itself?Mike Michalowicz is a well-known keynote speaker and bestselling author on a mission to eradicate entrepreneurial poverty.Mike has built four multimillion-dollar companies and exited two. But he has also launched ten failed businesses and lost his fortune twice.And it is those struggles that inspired Mike to serve other entrepreneurs through books like Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine and Clockwork: Design Your Business to Run Itself.On this episode of Financial Freedom with Real Estate Investing, Mike joins Garrett and me to discuss the premise of Profit First, describing how to prioritize profit by treating it like a business expense.Mike challenges us to overcome superhero syndrome and take on the role of supervisionary in our business, building a team to handle the day-to-day while we think strategically about growing the company.Listen in for Mike's surprising advice on planning a four-week vacation that forces you to put systems in place and empower your people to run the business without you!For full episode show notes visit: https://themichaelblank.com/podcasts/session349/

As we're coming to 2023, what are the things you want to start, stop, and continue doing? Make this a part of your goal-setting process. One my previous mistakes was I didn't set up any concrete plans to actually make my goals happen – which is a 100% recipe for failure. Therefore, it's important to take time to reflect and look back on maybe what's working, what's not working, and what's missing in your business. In this episode, I'm going to share with you FIVE things that I plan to start, stop, and continue doing in 2023, as I begin to prepare myself to set goals and have a successful new year. Hopefully, this will encourage you to do the same as part of your goal-setting process as well. Show Highlights: Start Goal setting and tracking Daily planning/time blocking/using Trello Prioritizing learning/professional development Investing in my relationships Scheduling time for content creation Stop Starting my morning with my phone Allowing busy work to fill my day vs activities focused on achieving my goals Not prioritizing my email list community Putting off writing a book Taking my friends and family for granted Continue Using Profit First in both of my businesses Participating on the Defense Business Board Listening to podcasts for professional development Outsourcing what I'm not best at/working with a team Podcasting Subscribe and Review We'd appreciate you subscribing to this podcast and leaving an Apple Podcasts review. Reviews help others discover and learn what Impact Makers is all about. It only takes a second and helps us out a lot! Supporting Resources: Workplace from Meta: https://www.workplace.com/ Your Best Year Ever: A 5-Step Plan for Achieving Your Most Important Goals by Michael Hyatt: https://www.amazon.com/Your-Best-Year-Ever-Achieving/dp/1545900655 Full Focus Planner: https://fullfocus.co/planner/ Trello: https://trello.com/en Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz: https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X Defense Business Board: https://dbb.defense.gov/ Impact Makers Podcast Episode #70: My Favorite Podcasts Related to the Future of Work, Speaking, and Entrepreneurship: https://jennifermcclure.net/2022/11/28/my-favorite-podcasts-related-to-the-future-of-work-speaking-and-entrepreneurship/ Emerald City Productions – Making Your Podcast Sound Great: https://emeraldcitypro.com/ Connect with Jennifer: Send her a message: https://jennifermcclure.net/contact  On LinkedIn: http://www.linkedin.com/in/jennifermcclure  On Twitter https://twitter.com/JenniferMcClure  On Instagram: https://www.instagram.com/jennifer_mcclure/  On Facebook http://www.facebook.com/JenniferMcClureSpeaker *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.  Let them know I sent you.

In this episode, Dr. Monikah and Amy talk about the 5 pillars of wealth building. They discuss on tips on how to build wealth that you really desire and do it in such a way that it supports who you are as a person and the legacy that you want to leave. 1. Make money2. Manage your money 3. Multiply your money4. Minister with your money5. Mastermind for your moneyREFERENCES: 1. Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Connect with Amy and Dr. Monikah on Instagram: Amy: @amywalkercoachDr. Monikah: @monikahogando

Are you planning to launch your interior design business? Starting a business can be an overwhelming process, but don't worry - I have a list of action items (a part of the business starter checklist from My Design Mentor) that'll help you get started, as well as some helpful tips on the tasks you'll need to complete to make your business dreams a reality. This is the business starter kit I wish I had when I was starting, and it's all ready to help you with starting your own. Well, you're one step closer to creating your very own business! So what are you waiting for? Listen to this episode to glimpse how easy it can be to set up your own business. Also, enroll in My Design Mentor and choose the optional upgrade to access The Business Starter Kit for the complete checklist on how to start a business. Why you've got to check out today's episode: Learn what is in My Design Mentor Business Starter Kit Discover the importance of separating your business from personal Find out the pros and cons of using your name as your business name Check out the show notes >>> An Experts' Startup Checklist to Effectively Launch Your Interior Design Business Get the Interior Designers' business starter checklist to get your business going. Sign up for the Design Mentor >>> rwarddesign.com/my-design-mentor/ Resource: Check out the book Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz >>> mikemichalowicz.com/profit-first/ Connect With Me: Website: rwarddesign.com Email Add: podcast@rwarddesign.com IG: @rwarddesign Thanks for listening. If you love this episode, please leave a rating and a review. This helps me reach other curious creatives like you. If you have a topic request or would like to contact me, email me at podcast@rwarddesign.com

  Welcome to Engineer Your Success Podcast with Dr. James Bryant! Today we are joined by  The one and only Sarah Banowetz! Sarah is the Founder and Managing Partner of Banowetz Marketing. Banowetz marketing helps small businesses see that their dreams become reality.  Banowetz marketing is a longtime sponsor of this podcast   [00:31 - 08:51] Entrepreneur Sarah Bandit Shares How Her Ethiopian Influence Shaped Her Career Sarah Banowetz is an entrepreneur and mother of six children.  She credits her Ethiopian influence on who she is today to when she was 12 years old and listened to her parents talk about stories from Ethiopia. Sarah founded Banowetz Marketing, a marketing agency that focuses on small businesses and provides entrepreneurial hustle. Sarah's story illustrates the importance of starting your own business from the ground up, as it gives you the flexibility and control to do what you love while providing a stable income.   08:51 - 17:14] How Entrepreneurship helps with human flourishing. Sarah Shares how she turned her entity into Sarah Banowetz Photography  Warehouse Auto needed new marketing and Sarah helped to rebrand their company.  Sarah is now a corporate photographer and has nicer equipment than when she started Entrepreneurship helps with human flourishing and Sarah believes this is why it's important   [17:14 - 25:20] Success Principles for Engineers: Communication Skills Sarah shared that she hired a teacher to help her with marketing Annie and Sarah are working on a program to teach small family businesses how to do marketing and sales themselves, at a tenth of the cost. The success principles that the audience can take away include strong communication skills and being intentional with what you build.   [25:21 - 28:30] Closing Segment Follow Sarah   links below Parting Notes Resources Mentioned: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine   You can learn more about Sarah Banowetz by following her on Linkedin or by visiting her site at www.banowetzmarketing.com   Sponsors:   Banowetz Marketing: Growing a business is hard. Banowetz Marketing provides an action plan and expert help so your family business can thrive. BanowetzMarketing.com/James   Coupon Code: JAMES to get 3 FREE hours of logo design or redesign work with the purchase of any other product.   If this content impacts you, please subscribe for more access to the empowering conversations from me and guests working to help you engineer your success!   Use this link to drop a question or a topic that you would like to see covered on a future episode: Questions or topic suggestions.   Let's connect! Find me on my LinkedIn, Facebook, and Instagram. I'd love to hear from you.   You have the strength of a hero within you. Check out my website https://betteryou4u.com/ and learn how to unlock your potential and achieve success both in business and in life.   Important Resources to Note:   Click here https://sleekbio.com/jbryant for important resources mentioned on this podcast. Tweetable Quotes:   “You wouldn't build anything else without intentionality. Everything that engineers build is with intention and a lot of research. So I would just encourage all engineers to be also intentional and do a lot of research around communication, and interpersonal skills.” - Sarah Banowetz   “The whole concept that the blessings that we receive are not just for us. Some of it is for us, but it's also for us to be a blessing to other people, and thinking about entrepreneurship from the standpoint of helping to provide human flourishing, I think is again a beautiful concept.” - Dr. James Bryant  

This week on my podcast, Topher and I discuss my favorite topic, Business Finance.In this episode we talk about:- A company that lost £52m in a bad business deal- The finance mistake that I see being made over and over (Are you doing this?)- The wake up call that drove me to become financially literate- How the skills of an investor can benefit the entrepreneur- How our "Hero of the Week" elevated her business by becoming financially literate- Our recommended reading for easy-to-learn business finance skills- And Much More!------------------------------------------------------------------------------------------------If you allow me to spend two hours with you during one of my Sanity Sessions, I believe we can solve the biggest problem in your business right now. Go here to learn more:https://danbradbury.com/donate/------------------------------------------------------------------------------------------------Links mentioned in show:Turnover Is Vanity, Profit Is Sanity: 9 1/2 Steps to Improving Your Profits & Cashflowhttps://www.amazon.co.uk/Turnover-Vanity-Profit-Sanity-Improving/dp/1691215333/Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machinehttps://www.amazon.co.uk/Profit-First-Transform-Cash-Eating-Money-Making/dp/B071VC2SPW/Romancing the Balance Sheet: For Anyone Who Owns, Runs or Manages a Businesshttps://www.amazon.co.uk/Romancing-Balance-Sheet-Manages-Business/dp/9350294311/Georgia Kirkehttps://www.linkedin.com/in/personal-brand-how-to/Write Business Resultshttps://writebusinessresults.com/

หนังสือ Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine ของ Mike Michalowicz - สมการที่เราจะต้องกลับมานั่งตั้งคำถามใหม่ด้วยว่า กำไรเป็นสิ่งแรกที่เราควรจะสนใจนั่นคือ การขาย - กำไร = รายจ่าย นี่คือสมการที่ถูกต้อง - ปัญหาของการเป็นผู้ประกอบการส่วนใหญ่พบเจอนั่นก็คือ เราใช้สมการที่ไม่ถูกนั่นคือ การขาย - ค่าใช้จ่าย = กำไร มันจึงทำให้เราเหลือกำไรน้อยลง - ลองปรับเปลี่ยนสิ่งที่เป็นตัวแปรอันสำคัญ มันจะทำให้เราตระหนักได้เลยว่า ทำไมการทำธุรกิจจึงเป็นสิ่งที่ง่ายกว่าเดิมอย่างมหาศาล จุดเริ่มต้นคือหาตัวแปรที่เป็นปัญหาให้เจอ - การบริหารทางการเงินที่จำเป็น นั่นคือต้องทำงบการเงินของบริษัทอยู่อย่างเสมอ รับรู้ว่าต้องแยกระหว่างกำไรของบริษัทออกจากกำไรของผู้บริหาร ไม่อย่างนั้นจะวุ่นวายเวลาขาดทุน - การเงินส่วนบุคคลคือภาพส่วนต่อขยายของการเงินของกิจการ ไม่ว่าจะเป็นการสำรองหนี้ฉุกเฉิน การนำกำไรของบริษัทไปต่อยอด หรือว่าเราจะรักษากำไรเอาไว้ระดับนี้ก่อนแล้วเว้นระยะการลงทุนออกไป

Financial literacy is an important aspect for every business owner and getting educated on how to operate your finances can transform your lives for the better.   This has led me to seek financial knowledge in resources like books and podcasts.    In this episode, I highlight: 10 of my favorite finance books My preferred financial and entrepreneur podcasts    I hope these resources can be of value to your business and personal finance as they did mine.   Let the listening begin.  Grab full show notes here Resources   Books 10. Financial Peace Revisited: New Chapters on Marriage, Singles, Kids and Families by Dave    Ramsey  9. The 12 Week Year by Brian P Moran and Michael Lennington  8.  Strengths Based Leadership: Great Leaders, Teams, and Why People Follow by Tom Rath 7. The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz 6. From 6 To 7 Figures: The Proven Playbook To Get More Traction, Free Up 20 Hours Per Week, And Scale Past $1M In Revenue! 5. The Seven Money Types: Discover How God Wired You To Handle Money  by Tommy Brown 4. Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! By Robert Kiyosaki 3. Simple Numbers, Straight Talk, Big Profits!: 4 Keys to Unlock Your Business Potential by Greg Crabtree 2. Simple Money, Rich Life: Achieve True Financial Freedom and Design a Life of Eternal Impact  - Bob Lotich 1. Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Podcasts   Finance Seed Time Money Podcast Profit First Nation Podcast Popcorn Finance with Chris Browning Small Business Hey Jessica The Ops Authority  The Christy Wright Podcast (formally Business Boutique) Connect with Holly Cain   Instagram Facebook Freebie Listen, rate, and subscribe!

For Episode 99 of the Wealth On Any Income Podcast, Rennie is joined by Mike Michalowicz. Mike is the author of Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine and three other books including The Toilet Paper Entrepreneur. Mike is also a former columnist for the Wall St Journal, a TEDx speaker and popular keynote speaker. His columns have appeared in Entrepeneur and the Harvard Business Review.In this episode, Rennie and Mike cover:01:40 What Mike's passion is and why knowing who the best teacher is in the room helped to clarify it for him.02:47 How becoming masterful on a subject is needed to share it effectively.03:32 Mike's favorite charity, Kiva, and how it works to help those around the globe to start new businesses and also how he has been recently supporting people in Lviv, Ukraine.04:47 Micro Enterprises – and how that differs from a small business by definition and why this is Mike's target market.06:06 Mike's mission to help these micro-enterprise entrepreneurs live a life of joy.06:43 How Mike enters into partnerships with great educators so that the messages in the books he has written can be shared widely and effectively.08:23 What Mike admires about the author, Stephen King.09:10 How Mike uses a team to create ideas and allow him to stay focused on where he is most effective.11:18 Mike's biggest failure and how the devastation of it resulted in a transformative moment that led to his becoming an author.14:28 What free resources you can find by visiting Mike's website mikemotorbike.com and why that is his website url.15:50 Mike answers the question “If we want to transform our business, what do we do next?”To learn more about Mike and get his free resources visit mikemotorbike.com.To purchase any of Mike's books on amazon here is Mike's page https://www.amazon.com/Mike-Michalowicz/e/B002E4G0CC/If you'd like to know how books, movies, and society programs you to be poor, and what the cure is visit wealthonanyincome.com/tedx. You'll hear Rennie's TEDx talk and can request a free 27-page Roadmap to Complete Financial Choice® and receive a weekly email with tips, techniques, or inspiration around your business or money. AND if you'd like to see how you can increase your wealth and donate to the causes that touch your heart. Please check out our affordable program ‘Wealth with Purpose'.Rennie's Books and Programshttps://wealthonanyincome.com/books/Wealth with Purpose:https://wealthonanyincome.com/wealthwithpurposeRennie's 9 Days to Financial Freedom program:https://wealthonanyincome.com/programsConnect with Rennie Websites:WealthOnAnyIncome.comRennieGabriel.comEmail: Rennie@WealthOnAnyIncome.comLinkedIn: https://www.linkedin.com/in/renniegabriel/Facebook: https://www.facebook.com/WealthOnAnyIncome/Twitter: https://twitter.com/RennieGabrielYouTube: https://www.youtube.com/channel/UCdIkYMOuvzHQqVXe4e_L8PgInstagram: https://www.instagram.com/wealthonanyincome/

And thats a wrap! Another season has come to an end. In our final episode of Season 5, we answer a whole bunch of your juicy inbox questions.Thank you for being a part of our community! We can't wait to keep these conversations going. Let us know if you have any follow up questions, or more thoughts on this episode or any in all of Season 5!Some of the MANY questions we answer in this episode:“What has helped you gain more higher-paying brand design clients?” - Natalie Trinidad“How do you know when you have found the right design and to end development phases?” - Charlotte Grimshaw“Where do you learn about off-boarding files for client work and what are some ways to keep it all organized??” - Katy Couch“As a designer, when you are finished with a brand strategy session with your client, how do you take the information from the brand strategy and apply it to the actual concept or design?” - Erin Baron“I've wanted to start my own design/marketing business for awhile, but I've really struggled to start. I'd love to quit my current 9-5 and try to go at it full time, but I'm scared of what my friends and family will think/say. None of them have a creative job or have ever started their own company. How do you explain what you do/want to do to people who have a more traditional view of work? And how do you push past not getting the support you're looking for, if they don't get it?” - Samantha StrattonLinks Mentioned:S5 E15 | Advice to Our Younger SelvesBranding with Bre | Discount Code: giftfromjen“Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” by Mike MichalowiczS5 E23 | Using Intuition in Your Design Process with Alex McGinnessStock Image Sites:wellnessstockshop.comflickr.comunsplash.comstocksy.comSpecial thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook Community: https://www.facebook.com/groups/betterbranddesigner/Podcast Website: https://www.betterbranddesigner.comPodcast Resources Page: https://www.betterbranddesigner.com/resourcesPodcast Instagram: https://www.instagram.com/betterpodcast/Support us on Patreon: https://www.patreon.com/betterpodcast

Today's guest is Susie Jackson, a finance and pricing mentor for freelancers from the U.K. Susie helps freelancers figure out how much to charge and how to manage the financial side of our businesses so we can earn a decent living doing what we love. Susie is also a freelance copy editor and a Spanish-to-English translator specializing in academic texts for the social sciences. Susie likes that she's able to build her business around her energy levels. She also builds in one weekday per month to get out into nature, which is critical for her mental health. A few years ago Susie became a financial and pricing mentor. Her dad was in banking, so she grew up with healthy conversations and lessons about money. She began offering her “Charge with Confidence” group program in 2020. Susie doesn't like the approach that many people take: setting their rates based on industry averages or what other people charge. There's no guarantee that those rates will cover your needs, which can result in a feeling of helplessness and defeatist attitude. And that often means that clients are dictating what they can charge. Susie believes we as service providers should be setting our own prices—and do so based on what income we need, not what we think our customers can afford. Not every client is going to have the budget to pay your rate. That's normal. If you're never hearing ‘no,' you could probably be charging more. Value and affordability are two different things. Susie recommends including two options when submitting a quote or a proposal. One quote should align with their brief, but then include a second quote at a lower rate, which requires them to compromise on something. “A negotiation is a compromise.” Providing two (or more) choices is much better than saying, “I'm open to negotiation,” which Susie never recommends saying to a potential client. Before pricing a project, we need to do some groundwork. The first thing is to understand your financial needs for both your business and personal expenses and then know what your minimum financial goal is—and then also set an aspirational goal. You also need to figure out how many hours you can realistically do paid work without burning out. We tend to overestimate our available hours, and the only way to beat this is by tracking time, which helps us see what is realistic and sustainable. Susie also talks in detail about when and how we should think about increasing our rates. She also gives advice on what language to use with clients when raising your rates. Susie chimes in to the debate of whether we should put our rates on our websites. Susie recommends a “profit first” system, which is based off the book “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” by Mike Michalowicz. The book wasn't written for freelancers, but Susie goes into detail of how she's adapted this philosophy for her business. Susie also talks about how to track our proposals, projects and finances. Susie does not believe that people are inherently bad with money. When people say, “Oh, I'm just bad with money,” she replies, “How can you expect to be good with money if you've never been taught how to manage it?” Biz Bite: Use a Task Prioritization Grid Resources: Susie's website Susie's free resources, including a budgeting spreadsheet, virtual Finance Fridays office hours, blog posts and more. Blog post “Task Prioritisation and the System I Use to Manage My Workload” Susie on Instagram “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” by Mike Michalowicz. Join the Deliberate Freelancer Facebook group. Support Deliberate Freelancer at Buy Me a Coffee. Subscribe to the Deliberate Freelancer newsletter. Episode #28 of Deliberate Freelancer: Take Charge of Your Finances, with Pamela Capalad Episode #91 of Deliberate Freelancer: #91: All Things Pricing: Project Rates, Day Rates, Retainers and More, with Jennifer Duann Fultz  

Last fall, I shared an epiphany I had on Instagram and it kinda blew up! I had just scaled to $20K+ months and had way more time freedom than I did at $10K months because I was able to afford a team to support me. So many business owners have a goal to hit $8K to $10K months to hit the elusive six-figure mark, but it can actually be way more challenging to run your business at that level than at the $20K+ mark. In this episode, I'm sharing how my exact 2021 Profit Strategy and how it helped me transition from a burned out service provider to a blissed out CEO with a full team. If you're feeling more stuck in your business despite hitting those glamorized revenue targets, this episode is for you! Do you have a question or topic you'd like me to cover on the show? Click here to send us your submission! Resources mentioned: Check out my IG post about running your business at $20K months Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Michael Michalowicz Some key takeaways on how my Profit Strategy helped me scale for more financial and time freedom: When I hit the $20K+ per month level, I was able to hire a team, including someone to manage my other team members and client relationships, which freed up way more time and energy for me to work on my business. When I was ready to scale my business, I first took three months to stabilize my business by revamping my offers, raising my pricing on certain offers, and making the decision to discontinue certain offers. Stabilizing before you scale is so important, otherwise things can fall apart when you do start seeing that revenue increase. When it comes to the sales and marketing activities needed to bring in clients or customers to help you scale, evaluate your current marketing and sales spending and figure out which things are worth continuing to invest in. What brings in the most leads? What are your conversion rates from sales calls to closed leads? Identify where you can improve your numbers. Download our free Year-End Financial Review Workbook to help you get clear on your financials and identify your 2022 money moves! Get the workbook here. I'm Sarah Young - a CPA, Virtual CFO, and the Owner of Young + Co! I have over a decade of experience in helping entrepreneurs scale their businesses and build wealth at the 6- and 7-figure levels, and I started the Profit + Prosper podcast to help you do the same. Profit + Prosper is a business finance podcast created to help entrepreneurs build their wealth in a way that's fun and empowering. This is NOT a boring numbers podcast - I will share tactical tips to increase your profit so you can truly prosper in your business and in life. I hope you'll subscribe so we can Profit + Prosper together! Connect with Sarah: Instagram Facebook YouTube Website

In this episode of Raising The Bar Podcast, Allison talks with Trey Taylor. Trey Taylor is the Chief Executive Officer of Taylor Insurance Services, Managing Director of trinity | blue consulting, and Founding Partner of Ascend Partners. In 2013, Trey was named one of Georgia Trend Magazine's 40 Under 40. Frequently featured as a Keynote speaker, he has addressed attendees at the Human Capital Institute, the Ascend Conference, and many other engagements. In his private time, Trey enjoys teaching introductory wine courses and is a WSET certified sommelier. He and his wife, Sheya have recently founded Tyche Wines to produce and distribute interesting wines. Trey and Sheya are the proud parents of Ret and Emmaline and divide their time between Valdosta, Georgia, and Ponte Vedra, Florida. Are you ready to Raise the Bar? Make sure to take away the notes! Conversation Highlights: [01:56] Trey Taylor is the most intentional parent! [05:26] How did Taylor find great CEO-like qualities in his daughter? [06:30] How to solve vendor problems with your team? ●    The actual job of a CEO….. [09:21] No job description for the CEO! [14:22] What's next? [18:05] What is the big intentional step in Taylor's profession? [24:44] Takeaways from today's episode. Memorable Quotes: “You can't run a hundred footballs one yard at a time to win a football game; you have to run one football 100 yards to get the points." "Doing less; and ‘doing the less' good will be happier and more successful." Special Reminder: Thanks for checking out the show. Be sure to subscribe and leave a review. If you have an idea or topic for the show or maybe you want to be on the show, visit us at https://raisingthebar.live/ (https://raisingthebar.live). Here are some books that Trey recommends.….. ●     https://www.amazon.com/CEO-Only-Does-Three-Things/dp/1544517270#:~:text=%22Trey's%20ideas%20in%20A%20CEO,platitude%20in%20the%20whole%20book. (A CEO Only Does Three Things) ●    https://www.amazon.com/gp/product/B005R9HK8O/ref=x_gr_w_bb_glide_sout?ie=UTF8&tag=x_gr_w_bb_glide_sout-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=B005R9HK8O&SubscriptionId=1MGPYB6YW3HWK55XCGG2 (Be Here Now) ●    https://www.amazon.com/gp/product/0787988618/ref=x_gr_w_bb_sout?ie=UTF8&tag=x_gr_w_bb_sout-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=0787988618&SubscriptionId=1MGPYB6YW3HWK55XCGG2 (Peak: How Great Companies Get Their Mojo from Maslow) ●    https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X/ref=sr_1_1?adid=082VK13VJJCZTQYGWWCZ&campaign=211041&creative=374001&keywords=Profit+First&qid=1637227044&s=books&sr=1-1 (Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine)  Reach out to Trey: ●    https://www.linkedin.com/in/treytaylor/ (LinkedIn) ●    https://trinity-blue.com/ (https://trinity-blue.com/) ●    http://www.taylorinsuranceservices.com/ (http://www.taylorinsuranceservices.com) Connect with Allison: YouTube: https://www.youtube.com/channel/UCC7GtNnmefrjeNAzE9sWu0Q?view_as=subscriber (Altiqe) LinkedIn: https://www.linkedin.com/in/allison-de-paoli-b48825/ (Allison De Paoli) Website: https://altiqe.com/ (https://altiqe.com) Email her at clientcare@altiqe.com Available on Apple Podcast, Spotify, Google Podcasts, Stitcher and other major podcasting platforms.

In the first part of the Money Moves trilogy, Daniel lays a solid foundation for understanding money and improving your relationship with it.  Included in the conversation: Poor vs Rich mindset: what's the difference? Knowing your numbers Financial Hygiene  The power of compounding Portfolio foundations Come to the Money Moves Workshop (January 27th): www.newwaveentrepreneur.com/workshop Resources Mentioned Rich Dad Poor Dad by Robert T. Kiyosaki. Classic book on the money mindsets of the rich Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz. Practical guide to staying top of your numbersA great set of tools for starting your investment journey are ETFs. More info here. Timestamps[00:00] Money Moves Workshop overview/Intro to EP24 [04:39] Part 1: Understanding the Money Game. The importance of setting the correct value for your time. [15:29] You have to know your numbers: stay on top of your finances [20:44] The power of compounding interest [26:18] Portfolio construction basics: crypto, stocks, ETFs, cash, real-estate and more.  [31:09] Closing thoughts Connect with Daniel, access free guides and get early notifications on exclusive drops: http://www.NewWaveEntrepreneur.com LINKS:  My website: http://www.NewWaveEntrepreneur.com YouTube: https://www.youtube.com/danieldipiazzatv Tik Tok: https://www.tiktok.com/@danieldipiazza IG: https://www.instagram.com/danieldipiazza/ Twitter: https://twitter.com/Rich20Something My VIP group via SMS (for exclusive drops): https://superphone.io/f/11kmu1ar

Austin Brawner is the CEO of Brand Growth Experts, where he provides coaching and training ecommerce entrepreneurs. He's also the host of the Ecommerce Influence Podcast. On this episode, we talk about the 6 steps of the Effortless Growth Operating System, the hiring process between agencies and brands, how negativity can positively and negatively affect your business, and so much more! To learn more, visit: http://honestecommerce.co Resources: Unlock massive growth in your business without burning out brandgrowthexperts.com Convert more visitors into paying customers ecommerceinfluence.com Connect with Austin austinbrawner.com linkedin.com/in/austinbrawner Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine mikemichalowicz.com/profit-first Traction: Get a Grip on Your Business eosworldwide.com/traction-book Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future cameronherold.com/vivid-vision Who: The A Method for Hiring whothebook.com Double Your Profits: In Six Months or Less (Packaging May Vary) amazon.com/Double-Your-Profits-Months-Less/dp/088730740X Simple Numbers, Straight Talk, Big Profits simplenumbers.me/the-books The Brain Audit psychotactics.com/products/the-brain-audit-32-marketing-strategy-and-structure Scale your business with electriceye.io Download Mesa at the Shopify App Store apps.shopify.com/mesa Level up your customer support gorgias.grsm.io/honest Respond to any of Rewind's welcome emails and mention HONEST ECOMMERCE to get 1 month free rewind.io/honest Get started with a free account at klaviyo.com/honest Subscribe to Honest Ecommerce on Youtube 

You hear a lot of terrible advice online these days that causes people to focus on scaling at all costs. All of that effort only leads to your business blowing up. Things break and go awry, and you're constantly putting out fires, feeling overwhelmed and stressed at the cash-eating monster you've created. So let's forgo this unsustainable approach to growth and do something different. Avoid the three biggest things I see causing problems with business scaling. On this episode of Promote Yourself to CEO: 3:58 - The first mistake I see entrepreneurs make and how you can get yourself into this situation. No matter how much money you bring in, you feel like you can never get ahead. 6:33 - When do expensive, robust systems make sense to purchase and use in your business? Technology audits and figuring out where you're unnecessarily spending money right now. 9:50 - Female entrepreneurs are especially susceptible to this mistake. Trying to do it all yourself vs. paying everyone but yourself. 12:12 - These specific incidences of comparison often lead to overspending. Here's how you can spend in a way more cost-effective way. 18:04 - Mindset that contributes to the second key mistake (especially for a product that doesn't fit your market). Test this first, instead. 26:00 - The third key mistake feeds into both of the previous ones. Dangers of having overly complicated systems in your business. 31:04 - Bringing more humanity back to business. I ditched my Frankenstein-looking system for an old program that wasn't working and simplified it. 34:20 - Recapping all three key business mistakes. Show Links The CEO Collective The Ultimate Business Growth Checklist “The Truth About Scaling Your Business” episode Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz  

Licensed professional counselors Johanna Dwinells and Sarah Bryski-Hamrick are slowly demystifying and destigmatizing therapy, one episode at a time. Recording and living in the Philadelphia area, Johanna and Sarah work to make therapy feel more accessible, with quirky, sometimes intrusive questions that reveal the human side of healthcare professionals, all while they overcome their own anxieties and internalized stigmas. TW: FinancesEpisode summary: Johanna reminisces about her BMX days. Sarah shares her opinion on Leonardo Dicaprio's acting prowess. They both discuss the history and current status of student loans. Guest, Felicia Keller Boyle, talks about working as a coach for therapists and the relationship between therapists and money. Guest Bio: Felicia Keller Boyle is a therapist and business coach in California. She began mentoring and coaching other therapists while successfully running her own six figure practice working just three days a week. Felicia now teaches other therapists how to do the same in her program, Liberated Business. Therapists in Liberated Business learn how to build pleasure centered, wealth generating practices without sacrificing impact. During the pandemic Felicia learned to ride a motorcycle and is the proud owner of a Triumph Street Twin named Melty Baby.Sources for today's History Lesson: investopedia.com; www.newamerica.org; “History of Student Loans: Origins” By Richard Pallardy; “Student Loan Debt Statistics” by Melanie HansonResources: Local organizations geared towards entrepreneurs, “find people who are like-minded and who are on board with you making money and earning a living”, Liberated Business, “Profit First: Transform Your Business from a Cash Eating Monster to a Money-Making Machine” by Mike MichalowitzQuestions/comments/concerns? Want to be interviewed on TND podcast? Email us at therapistsnextdoor@gmail.com.Follow us: IG: @tndpodTwitter: @therapistsndpodDo you want bonus features, including episodes, the ability to vote on what questions we ask our guests and ad-free episodes (fingers crossed)? Do you want to help support us as we demystify and destigmatize mental health? Visit our Patreon: patreon.com/tndpodcastOr visit our website: tndpodcast.com

Tradies get into business to earn and grow their income. But beliefs around money potentially prevented them from earning what they deserve. Many of us believe that putting just enough money in our bank accounts will make us and our families financially secure. The truth is that nobody builds a significant amount of wealth by following the same pattern. Today, let us share some practical tips on how to change your money patterns and the powerful financial strategy that protects your trades business and overrides any money beliefs. Want to rewire your brain differently about growing your income? Click the play button now! Discussion Points: 0:00 Introduction 2:27 Changing financial patterns to grow your money 3:34 What limits you from building wealth 4:32 The truth about just having enough money 6:16 Paying yourself to invest, not to buy 8:58 Implement ‘Profit First’ methodology in your trades business Resources: Visit the Tradie Business School website (https://tradiebusinessschool.com/) Join us on our FREE Facebook Group (Tradies & General Contractors Global) Books mentioned in the episode: The Path to Freedom by Barry Williame Magliarditi (https://www.pathtofreedom.com.au/free-book-1) The Richest Man in Babylon by George S. Clason (https://www.amazon.com/Richest-Man-Babylon-Original-1926/dp/1508524351) Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! by Robert T. Kiyosaki (https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1612680194) The Barefoot Investor by Scott Pape (https://www.amazon.com/Barefoot-Investor-Money-Guide-Youll/dp/0730324214) Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz (https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4) You can also connect with us on Linkedin. For more podcast episodes, visit our website at https://tradiebusinessschool.com/ or subscribe to The Tradie Business School on Apple Podcasts, Spotify, and Google Podcasts. Thank you for tuning in! See omnystudio.com/listener for privacy information.

029. In the 21st century, there are countless ways to learn. I mean, there are podcasts, online courses, YouTube videos, conferences, workshops, masterminds, and so many other options.  These are all great resources and opportunities; however, I don't know about you, but sometimes, I need to learn the old fashioned way with black text on white paper where I can write notes in the margins, make highlights, and dogear the pages I want to return to.  With this in mind, in this episode of Priority Pursuit, we're talking books. And, I'm excited to share what I believe are 10 must-read books for creative entrepreneurs!  Note: You'll find links to purchase each of these books from both Amazon and Second Flight Books below each description. Second Flight Books is a wonderful bookstore in Lafayette, Indiana. If you can, I want to encourage you to show Second Flight Books a little love by shopping small and purchasing from this local bookstore!   10 Must-Read Books for Creative Entrepreneurs Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller Purchase from Amazon: https://www.amazon.com/gp/product/1536693154/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1536693154&linkCode=as2&tag=victoriaray01-20&linkId=f594615b64884bb04bd13e3a4437031e  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Building+a+StoryBrand&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Purchase from Amazon: https://www.amazon.com/gp/product/1400217644/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1400217644&linkCode=as2&tag=victoriaray01-20&linkId=eea08d84004a9fcb4f7290277250e22c  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Marketing+Made+Simple&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Marketing Made Simple by Donald Miller Purchase from Amazon: https://www.amazon.com/gp/product/B00X47ZVXM/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=B00X47ZVXM&linkCode=as2&tag=victoriaray01-20&linkId=fb42b356d9791cd9f1e217374db48a89 Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Deep+Work&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Deep Work: Rules for Focused Success in a Distracted World by Cal Newport Purchase from Amazon: https://www.amazon.com/gp/product/B07L9XKGKL/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=B07L9XKGKL&linkCode=as2&tag=victoriaray01-20&linkId=b30b8ef1c341be370296f9ca4b8244cam  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Atomic+Habits&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear Purchase from Amazon: https://www.amazon.com/gp/product/B07F3DM7C1/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=B07F3DM7C1&linkCode=as2&tag=victoriaray01-20&linkId=d99b85203df489116823b997089e6f9c  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Free+to+Focus+by+Michael+Hyatt&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword Free to Focus: A Total Productivity System to Achieve More by Doing Less by Michael Hyatt Purchase from Amazon: https://www.amazon.com/gp/product/1949709469/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1949709469&linkCode=as2&tag=victoriaray01-20&linkId=4648df455bf197272cf12fa9198337d0  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Superfans&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Superfans: The Easy Way to Stand Out, Grow Your Tribe, & Build a Successful Business by Pat Flynn Purchase from Amazon: https://www.amazon.com/gp/product/0671027034/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0671027034&linkCode=as2&tag=victoriaray01-20&linkId=be3a4031f7eb09f557be7b5d21a03b28  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=How+to+Win+Friends+%26+Influence+People&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  How to Win Friends & Influence People: The Only Book You Need to Lead You to Success by Dale Carnegie Purchase from Amazon:  https://www.amazon.com/gp/product/0310342996/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0310342996&linkCode=as2&tag=victoriaray01-20&linkId=18922102c9da69b1697df3e4b7d9403f  Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Present+Over+Perfect+&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Present Over Perfect: Leaving Behind Frantic for a Simpler, More Soulful Way of Living by Shauna Niequist Purchase from Amazon: https://www.amazon.com/gp/product/1596384026/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1596384026&linkCode=as2&tag=victoriaray01-20&linkId=73cfe15e0036359418e603fc292d5435   Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Gospel+Treason&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword  Gospel Treason: Betraying the Gospel with Hidden Idols by Brad Bigney Purchase from Amazon: https://www.amazon.com/gp/product/073521414X/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=073521414X&linkCode=as2&tag=victoriaray01-20&linkId=0b372d023beda343d53ee895ae565ca8   Purchase from Second Flight Books: https://www.bookmanager.com/scndflt/?searchtype=keyword&qs=Profit+First%3A+Transform+Your+Business+from+a+Cash-Eating+Monster+to+a+Money-Making+Machine+&qs_file=&q=h.tviewer&using_sb=status&qsb=keyword   Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz   Links & Mentioned Resources  Show Notes: http://victoriarayburnphotography.com/10-must-read-books-creative-entrepreneurs  Receive 50% Off Your First Order with Photographer's Edit: http://victoriarayburnphotography.com/pe/  Save 50% on Your First Six Months of Quickbooks Self-Employed: http://victoriarayburnphotography.com/quickbooks/  Join the Priority Pursuit Facebook Community: https://www.facebook.com/groups/179106264013426   Book Giveaway     Who doesn't love a book giveaway?! Victoria would love to gift you with the book of your choice from this list! To enter to win, either: Leave Priority Pursuit a review on Apple Podcasts AND shoot Victoria a DM on Instagram @victorialrayburn so we have your info if you win (Your name will be entered to win 5 times if you complete this step.) Share a screenshot of your favorite episode of Priority Pursuit, share the episode on your Insta stories, and tag @victorialrayburn (You'll be entered to win once for every episode shared to your stories!) Enter to win by Monday, November 1 at 11:59 pm ET. Winners will be announced on Wednesday, November 3, 2021!

David Richter is a fractional CFO helping people in the real estate industry to understand the numbers, growth, profit and cash flow in order to effectively scale their businesses. David's book "Profit First for Real Estate Investors" is coming out soon and it is based on the Profit First concept by Mike Michalowicz. In this episode David explains how to apply the Profit First concept to the specifics of real estate investing. He also gives us one key takeaway to help you build a more profitable business than it is today. What We Cover: - The burning need for entrepreneurs to get more clarity on the numbers in their business - What is Profit First for Real Estate Investors - The three types of accounts every real estate investor should have - How to apply Profit First when you want to scale your business - What investors should do with excess cash they generate - The difference between creating wealth and keeping wealth - How your real estate investing business can become your asset Resources: - Profit First for Real Estate Investors https://profitfirstrei.com/ - Simple CFO Solutions https://simplecfosolutions.com/ - "Profit First: Transform Your Business from a Cash-Eating Monster to Money-Making Machine" by Mike Michalowitz https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4 - "Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money that the Poor and Middle Class do not" by Robert Kiyosaki https://www.amazon.com/Rich-Dad-Poor-Teach-Middle-ebook/dp/B07C7M8SX9/ - "Exit Rich: The 6 P Method to Sell Your Business for Huge Profit" by Michelle Seiler Tucker https://www.amazon.com/Exit-Rich-Method-Business-Profit-ebook/dp/B08PCK7PMK/  - "Secrets of Sand Hill Road: Venture Capital - And How to Get it" by Scott Kupor https://www.amazon.com/Secrets-Sand-Hill-Road-Capital-ebook/dp/B07KLJQ13R/ Interested in becoming a real estate investor? Sign up of Brad Smotherman's apprenticeship group at support@bradsmotherman.com

In today's episode, I'm joined by my good friend, Templeton Walker. He's an awesome entrepreneur and a man I've learned so much from because of how he has built his life and his businesses. Templeton Walker is an investor, entrepreneur, and Realtor. Starting as just a single agent, to then a top team leader, to business owner, Templeton now runs 5 vertically integrated, stabilized companies and he achieved massive financial freedom at age 30.    Being a Realtor is great, but until we start thinking like investors, and taking advantage of our earning potential, we're going to be stuck on a really nice hamster wheel (but a hamster wheel nonetheless). Most agents are going to be stuck on this wheel because of how we think of the flow of money.   In real estate, we have the cheat code for financial freedom, only if we completely flip the financial script, and use the money we earn to create an infinite cycle of cash flow.  By “rat-holing” his money, and pouring it into cash flowing assets, Templeton now gets to have fun, be a beacon for opportunity and execute on a really big vision.    Guest Info   Templeton Walker is an investor, entrepreneur, and Realtor. Starting as just a single agent, to then a top team leader, to business owner, Templeton now runs 5 vertically integrated, stabilized companies and he achieved massive financial freedom by age 30.    To find out more about Templeton's life and all his ventures follow him on Instagram.     Books Mentioned    Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz   Goodbye, Things: The New Japanese Minimalism by Fumio Sasaki

The Profit First formula flips the script on how business owners typically think about accounting: putting profit first and encouraging them to deduct profit from each sale, using the remaining amount for expenses. In this episode of The Agent of Wealth Podcast, host Marc Bautis is joined by Aimee Laliberte, owner of My Virtual CFO and a mindset expert. 25 years ago, Laiberte went from a bankrupt young adult into a hardworking mother and highly profitable advisor for more than 75 six to seven-figure business owners. Join them for a discussion about Profit first, which Laliberte is certified in.In this episode, you will learn:Benefits of the profit first system.How to implement the profit first system.What other systems to have in place for financial success.How to determine if you should hire a bookkeeper or virtual CFO.How to challenge limiting beliefs.And more!Resources:myvirtualcfo.co | Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine | Bautis Financial: (862) 205-5000

Wanna hear the world's greatest cancellation policy for house cleaners? If you have customers who postpone their scheduled cleaning regularly, your #cleaningbusiness may need to charge a cancellation fee. Or better yet, you may want to prevent cancellations in the first place. How do you create a cancellation policy? *** WORLD'S GREATEST CANCELLATION POLICY CHAPTERS*** 0:00 - What do you do if a customer has to cancel their scheduled cleaning? 0:05 - Meet #AngelaBrown the House Cleaning Guru 0:35 - How do you create a cancellation policy? 1:01 - Use a worksheet on your walkthrough 1:25 - Explain your rules for rescheduling and cancellation fees 3:28 - How a cancellation is different from calling out sick 6:06 - Instead of canceling re-gift your cleaning to someone else *** PROMISED LINKS AND GOOD KARMA RESOURCES *** The Road from Contract to Close: How to Successfully (and Easily) Manage the Details without Losing Your Mind - Or Your Clients - http://amzn.to/2v9qmq9 The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It - http://amzn.to/2hzXS48 The E-Myth Contractor: Why Most Contractors' Businesses Don't Work and What to Do About It - http://amzn.to/2v91ZZx The Most Successful Small Business in The World: The Ten Principles - http://amzn.to/2hz0yir Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine - http://amzn.to/2vurNQY QBQ! The Question Behind the Question: Practicing Personal Accountability at Work and in Life - http://amzn.to/2wjIv31 Blindspot: Hidden Biases of Good People - http://amzn.to/2v9V4j6 We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. *** RATE THIS SHOW *** https://sotellus.com/r/savvy-cleaner *** RATE THIS PODCAST *** https://ratethispodcast.com/askahousecleaner *** TRAINING & CLEANING CERTIFICATION*** https://savvycleaner.com/join *** MOST REQUESTED LIST OF CLEANING STUFF I USE *** https://www.Amazon.com/shop/AngelaBrown ***FUNNY CLEANING SHIRTS – THANK YOU GIFTS FOR MAIDS*** Daily Giveaway - https://funnycleaningshirts.com *** CONNECT WITH ANGELA ON SOCIAL MEDIA *** LinkedIn: https://www.linkedin.com/in/savvycleaner/ Facebook: https://Facebook.com/SavvyCleaner Twitter: https://Twitter.com/SavvyCleaner Instagram: https://Instagram.com/SavvyCleaner Pinterest: https://Pinterest.com/SavvyCleaner *** GOT A QUESTION FOR A SHOW? *** Email it to Angela[at]AskaHouseCleaner.com Voice Mail: Click on the blue button at https://askahousecleaner.com *** FREE EBOOK – HOW TO START YOUR OWN HOUSE CLEANING COMPANY *** http://amzn.to/2xUAF3Z *** PROFESSIONAL HOUSE CLEANERS PRIVATE FACEBOOK GROUP *** https://www.facebook.com/groups/ProfessionalHouseCleaners/ *** VRBO AIRBNB CLEANING FACEBOOK GROUP *** https://www.facebook.com/groups/VRBO.Airbnb.Cleaning/ *** LOOKING FOR A WAY TO GET MORE CLEANING LEADS *** https://housecleaning360.com *** SPONSORSHIPS & BRANDS *** We do work with sponsors and brands. If you are interested in working with us and you have a product or service that is cohesive to the cleaning industry read this: https://savvycleaner.com/product-review *** THIS SHOW WAS SPONSORED BY *** SAVVY CLEANER - House Cleaner Training and Certification – https://savvycleaner.com MY CLEANING CONNECTION – Your hub for all things cleaning – https://mycleaningconnection.com SAVVY PERKS – Employee Benefits for Small Business Owners – https://savvyperks.com VRBO AIRBNB CLEANING – Cleaning tips and strategies for your short-term rental https://TurnoverCleaningTips.com FUNNY CLEANING SHIRTS – Incentive and thank you gifts for house cleaners and maids. https://FunnyCleaningShirts.com *** VIDEO CREDITS *** VIDEO/AUDIO EDITING: Kristin O https://savvycleaner.com/reviews/kristin-o HOST: Angela Brown https://savvycleaner.com/reviews/angela-brown PRODUCER: Savvy Cleaner https://savvycleaner.com

Money is an uncomfortable topic for many people, especially women. And it can be difficult to ask for what your work is actually worth (or even realize your worth in the first place). But you're not truly serving anyone when you set a low bar for your pricing. To run a business, you need to have money. When it comes to choosing a number for your pricing, nobody wants to be in a race to the bottom — including your clients! Undercharging not only prevents you from making the type of income that your work deserves, but it can hurt the profession as a whole… as well as your clients. Charging too little can lead to demotivation, resentment, and “calling it in” during your client visits. Your fees and revenue goals should challenge and motivate you to be the best lactation consultant you can be, and provide you with a living.  It's important to know your worth as a business owner, and to represent that fairly within your specific market. For this reason, market research is a must when figuring out your fee system. The next step? Learning how to effectively communicate your incredible value through your marketing. Once you've set your rate, you can begin working towards long-term goals for your business as a whole. So, let's get started. In‌ ‌this‌ ‌episode,‌ ‌you'll discover:‌ ‌ How to come up with your fees — and what your fees say about your business  Why a sliding scale system is the most ethical, professional way to offer lower ratesHow to communicate your value — and where to make your best client-attracting connections “Don't look for your fees to solve that very complicated world problem which is that people can't afford lactation services — you are not going to fix that by having low fees.”—  Annie Frisbie ‌Highlights:‌ 01:30  Leah's marketing moment05:04  Why is fee-setting so scary?08:10  Danger of underpricing11:22  Coming up with your number16:53  Goal-setting benefits18:19  Intention & challenge20:14  Pricing comparisons23:14  Low-income clients26:28  Presenting your fee & value34:10  Annie's tech tip37:28  Manifesting Links:‌ ‌Setting Your Fees So You Can Achieve Your Goals (Free PDF)https://annie-frisbie-ibclc-inc.ck.page/8435e370bc Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz  https://profitfirstbook.com BABE Lactation Consultantshttps://www.bayareabreastfeeding.net/blog Join our community!https://www.patreon.com/lactationbusinesscoaching

Whenever someone says, "I'm calling my attorney," something is wrong. Most people try to stay far away from attorneys -- unless they work with Asha Wilkerson. Asha has a refreshing approach to the legal profession, to communications -- and to life! Listen in to this inspiring conversation to learn: *How to prevent others from dragging you down *How to give your prospective clients a peek into your personality * How Asha created a career around her zone of excellence *And more! On Asha's Nightstand: (if you use the Amazon affiliate links below to purchase either of the books that Asha is reading, you will get Amazon's great price and delivery while also be supporting the Communications Czar podcast -- thanks!) Asha is currently reading, Paulo Coehlo's The Alchemist (Asha is reading it in Spanish!)  And for business books, Asha is reading: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Follow up with Asha to find out more about her membership and all of her other projects: Her website: www.TheWilkersonLawOffice.com Asha's Instagram: @AshaWilkersonEsq You can read the Medium Article I wrote about Asha: Meet The Attorney That You Would Actually Want Your Kid to Grow Up to Be: Lessons Learned from Asha Wilkerson  

Tatiana Tsoir is an author and a visionary accountant and helps businesses be the boss of their bottom line. Listen as Tatiana and Mark talk about Tatiana's book, Dream Bold, Start Smart: Be Your Own Boss and Make Money Doing What You Love, geeky tax stuff, whether paying more taxes a good thing, mistakes startups make, times of crisis, filling the void, mic swap, and more! Her website Other authors' books mentioned: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine The Road Less Stupid Get productivity tips that I only share with email subscribers. Become a Mark Struczewski Insider and get the top 5 productivity tips for free. ABOUT Mark ‘Ski' Struczewski (“Mister Productivity”) works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom, and enjoy their lives. In addition to being a productivity coach, Mark is a speaker, host of The Mark Struczewski Podcast, and an author. His strategies have guided CEOs/Executive Directors, business owners, business corporate specialists, and entrepreneurs to get back control of their time. You can find out more about how to connect with Mark and his mission to create confident leaders at misterproductivity.com. If you're looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com. Follow me: LinkedIn Snapchat If you love the show, share it with a friend on Apple Podcasts.

Tatiana Tsoir is an author and a visionary accountant and helps businesses be the boss of their bottom line. Listen as Tatiana and Mark talk about Tatiana's book, Dream Bold, Start Smart: Be Your Own Boss and Make Money Doing What You Love, geeky tax stuff, whether paying more taxes a good thing, mistakes startups make, times of crisis, filling the void, mic swap, and more! Her website Other authors' books mentioned: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine The Road Less Stupid   Get productivity tips that I only share with email subscribers. Become a Mark Struczewski Insider and get the top 5 productivity tips for free.   ABOUT Mark ‘Ski' Struczewski (“Mister Productivity”) works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom, and enjoy their lives.   In addition to being a productivity coach, Mark is a speaker, host of The Mark Struczewski Podcast, and an author. His strategies have guided CEOs/Executive Directors, business owners, business corporate specialists, and entrepreneurs to get back control of their time. You can find out more about how to connect with Mark and his mission to create confident leaders at misterproductivity.com.   If you're looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com.   Follow me: LinkedIn Snapchat   If you love the show, share it with a friend on Apple Podcasts.

Shownotes can be found at https://www.profitwithlaw.com/190.   We all get the same number of hours in a day. How is it possible that some people can be completely productive and have all the time they need in a day, while other people never seem to have enough? How do you even begin to manage time? Joining us in this week’s episode is Elizabeth Saunders, one of the world’s top time management professionals for the past three consecutive years. She’s here to talk about what makes these people different and how to become like them. She shares strategies we can adopt to fully make use of our time and be productive with it. Elizabeth also identifies the usual bad habits people have and how to break them. If you want to know more about how to manage time and be clear on your priorities, tune in to this episode! Resources mentioned:   This episode is sponsored by LawFundAR. The easy and simple way to add payment plans to your practice with no risk to you. Get paid up front and still add the value of payment plan options for your clients. Learn more at lawfundar.com/profitwithlaw.   This episode is sponsored by NOTA powered by M&T Bank. You went to law school to be a lawyer, not an accountant.  Take advantage of Nota - a no-cost IOLTA management tool that helps solo and small law firms track client funds down to the penny.  Enjoy peace of mind with one-click reconciliation, automated transaction alerts, and real-time bank data.  Visit trustnota.com to learn more. Terms and conditions may apply.    This episode is sponsored by LegalEase Marketing. No buzzwords. No jargon. No B.S. Just results to make your law firm grow, that’s LegalEase Marketing. LegalEase Marketing is a full-service marketing agency for lawyers by legal experts and digital advertising specialists. Our goal? To help your firm stand out in a competitive marketplace with personalized solutions to help your law firm attract the clients you want backed by the systems to make it all work correctly. Visit profitwithlaw.com/legalease to learn more.   Connect with Elizabeth: Website Download Elizabeth’s free scripts on how to say “no” Check out Smith.ai and their premier virtual reception service for law firms. Use the code PROFITLAW100 to get a special discount. Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz SaneBox | Email Management for Any Inbox Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/   To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.   Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Join us as Ann talks with Tatiana Tsoir, a numbers expert with over 15 years of experience helping entrepreneurs and business owners become the boss of their bottom line. We discuss: What can you do today to stop your anxiety and be the boss of your bottom line? What are the 5 critical decisions you need to make before starting a business? What things can make or break your business idea? Are you making cash flow mistakes? What to do if you found yourself becoming an “accidental entrepreneur". To preorder Tatiana’s book: Dream Bold, Start Smart Favorite Books of Business: Super Attractor: Methods for Manifesting a Life Beyond Your Wildest Dreams by Gabrielle Bernstein  Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz  Get Paid What You’re Worth: The Expert Negotiators’ Guide to Salary and Compensation by Robin Pinkley  To Reach Tatiana: TalkToTatiana.com Thanks for listening and be sure to subscribe. The host of ASMM Small Business Connection is Ann Brennan. She is the owner of ASMM Digital Marketing and started the podcast as a means of helping her clients get in front of more people.  Since its inception, it has grown to include guests from around the world.  If you would like to be on the show, please message Ann directly through LinkedIn. Learn More About ASMM Digital Marketing Follow ASMM: Twitter | Facebook| Instagram| LinkedIn Subscribe to our podcast: ASMM Small Business Connections

"They say success is 80% mindset and 20% marketing.” – Bryony ParkerBryony Parker (@bpfinancecoach) is a finance coach with over 30 years’ experience in both corporate and freelance capacities. Now, at bryonyparker.co.uk, she’s helping entrepreneurs and small business owners get to grips with their finances with her brand-new Finance Success Group Programme (DM Bryony for details).Bryony also runs a network for rural ladies in business. Once every two weeks, the like-minded group of business owners and entrepreneurs get together to share ideas, learn new skills, and support each other with ongoing projects.This was a really fun conversation for me! In it, we discuss transitioning from a 9-5 into freelance work and the challenges associated with this; tools for tracking spending; money-mindset habits; and so much more!You can find Bryony at the following:Instagram: @bpfinancecoachWebsite: bryonyparker.co.uk Rural Ladies in Business networking group: rlbsupport.co.uk Resources Mentioned:The Success Principles by Jack Canfield: This was a book Bryony recommended to me after we finished recording and it’s changed her life! I’ve added it straight to my (ever-growing) list!Get Rich, Lucky B*tch by Denise Duffield-Thomas: Much in the same boat as the above with more of a money focus. Another one that’s on my list!iSaveMoneyGo App: An app for tracking spending and saving which I use on a weekly basis. Highly recommend!Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making MachineKey Points:How things started for Bryony (4:47)Transitioning from a 9-5 into freelance work and the challenges associated with this (7:42) First clients (12:23)Tips on spending during these times (15:13)Tools for tracking spending (20:28)Money-mindset habit (27:25)The question you should be asking yourself (30:21)Affirmations and limiting beliefs (32:33)Rural Ladies in Business networking group (36:38)Bryony’s brand-new Finance Success Group Programme (40:53)Helping other companies prosper (43:19) Be sure to follow me on Instagram @entrepreneurscanpartyWant to create your own podcast? Sign up with Buzzsprout and get a free $20 Amazon gift card!If you haven't already, please rate and review the podcast on Apple Podcasts!

In this episode of Uncover Wealth Radio 319. We will be discussing all about Lead Gen Marketing Strategies, Approach, and Messaging with Alex Curtis. Attracting leads for your potential customers is very essential because you are nurturing them throughout the buying process, to help convince them about your offerings, about your products and services thereby converting them to paying customers. In this episode, we are going to have a wonderful conversation with Alex Curtis from The Lead Engine, on how to scale your business and generate your own leads.Today, Annette Ferguson, who is the host of Uncover Wealth Radio and a pro in helping entrepreneurs take home more money from their business for them and their family to enjoy, is here to tell you all about money, business wealth and creating financial freedomUncover Wealth Radio Episode 319Click To Tweet Get All My Best Resources Click Here Partner With Me Here Inquire Now JOIN THE FACEBOOK GROUP! Uncover Wealth Community Points of Discussion Here are a few insights you’ll hear in today’s show…How do we position our business to generate more inquiries?How to address the problem if your business is not coming up in the search algorithms?Producing new content as much as we can, helps with traffic to your website.A side discussion of the new buzzword  on social network called Clubhouse and how it is set apart from the rest because of its exclusivity.How was Alex's "Profit First" journey? Resources Tool Semrush software - Do SEO, content marketing, competitor research,PPC and social media marketing from just one platform - https://www.semrush.com/ Books mentioned in the interview:1. They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer by Marcus Sheridanhttps://www.amazon.com/They-Ask-You-Answer-Revolutionary/dp/1119312973 2.How was Alex's "Profit First" journey?Book, Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowiczhttps://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4Search listening tool for market, customer and market research: https://answerthepublic.com/ Connect with Annette Ferguson Facebook Keep posted on our updates and hit like on our page at this link: facebook.com/annettefergusonuk Instagram Give us a heart and hit follow to get some insights from us at this link:instagram.com/annettefergs YouTube Subscribe now in our channel and keep posted from our daily lives and business hacks.youtube.com/channel/UCkohh_X-4R5mKfEW9rBQ1qA LinkedIn Keep updated and connected on our certified post at this link:linkedin.com/in/annettefergusonuk Twitter Follow and tweet with us on this link: twitter.com/Annette_Fergs TikTok Keep on the trend with us on this link: tiktok.com/@annette_fergs iTunes https://podcasts.apple.com/gb/podcast/uncover-wealth-radio/id1473582522 Website Visit and inquire on our homepage at this link: annetteandco.co.uk Connect with Alex Curtis Website: https://theleadengine.co.uk/Podcast: Advisers Assemble - https://theleadengine.co.uk/lead-generation-financial-services-podcast/LinkedIn: https://www.linkedin.com/in/alex-curtis-lead-generation/

Sid & Keith discuss Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Today we're talking about what it means to be an Industrious, the first part of the Tenet of Energetic. Hard-working, diligent, conscientious, persevering through new experiences and ideas… applies to us as leaders in our families and our communities.  Having an industrious bent allows us to provide for ourselves, our families and others, in ways that empower.   Intentional Optimism - Your Vehicle for Personal Growth:Optimistic = The hull, the vehicle that gets you from island A to island B.Present = The centerboard - keeps you upright, focused, centered.Energetic = The sail - captures & harnesses the wind, propelling you forward.Courageous = The rigging - holds everything together in proper tension , resilience. Wise = The rudder - keeps you on track, heading in the right direction.Intentional = Setting everything up to properly capture the wind.Topics discussed in this episode: Create! [3:44]Develop Financial Savvy [6:25]Grow Your Skills [8:33]Now what?Decide to DO Something [10:21]Create! Are you thinking outside the box for creative solutions to your challenges? Celebrate that, and lean in. But don't stop there. Look for new ways to create.Get your financial chops in order! You know more than you think, and you CAN learn the basics. There are so many resources out there. Grow your SKILLS. What skill set do you need, that will catapult you into the next level of growth, productivity, or leadership.  Where are you frustrated?  That's the perfect place to start.Choose [11:25]  To “put your boat in the water.” Knowing personal growth principles is only valuable when you put them into action.   Resources mentioned in this episode: (As an Amazon Associate I earn from qualifying purchases) * Creative Calling: Establish a Daily Practice, Infuse Your World with Meaning, and Succeed in Work + Life - Chase Jarvis (#CommissionsEarned) [4:48]* The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness - Dave Ramsey (#CommissionsEarned) [8:01]* Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine - Mike Michalowicz (#CommissionsEarned) [8:07]* The Money Map Mini Course - Megan Hale [8:12]* The 100 Day Project [5:04]Get involved!Do want to be part of a community that practices, encourages and supports being Intentionally Optimistic? Join me over in the Intentional Optimists Facebook GroupGab your FREE:Andrea's Favorite Planning & Productivity tools“Ultimate DISC communication Cheat Sheet”Get your own DISC Assessment, and don't forget the 10% discount (code "PODCAST") at check out!Email me at andrea@theintentionaloptimist.com  so I can be your professional encourager!  ● Follow on Instagram @theintentionaloptimist  ●  Linked InSupport the show (https://www.buymeacoffee.com/AndreaJohnson)

Shownotes can be found at https://www.profitwithlaw.com/175.   Have you ever felt that the hours you spend working is better spent on something more productive? It is standard practice in law firms to be billed by the hour — but is this still effective and cost-efficient? In this episode, Marc Snyderman joins Moshe Amsel to talk about why the practice needs to change. The current model is not effective for several reasons: overhead expenses, staff productivity, and client relations. He also shares that we need to look at our resources and expenses carefully. If you want to know more about embracing change in the industry and disrupting traditional models of practicing law, then this episode is for you. Resources mentioned:   The Law Firm Growth Summit is back! February 9-11, 2021 and it will be better than ever! You can register for FREE right now at https://www.lawfirmgrowthsummit.com.  This episode is sponsored by LawFundAR. The easy and simple way to add payment plans to your practice with no risk to you. Get paid up front and still add the value of payment plan options for your clients. Learn more at lawfundar.com/profitwithlaw. Episode 41 - Profit First As A Practice Area with Christopher Anderson Connect with Marc: Email | LinkedIn  | Twitter | Instagram. Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz 2020 Legal Trends Report from Clio. If you’re looking for the highlights, access the summary here. Legacy Writer Legal Zoom The Infinite Game by Simon Sinek Law Clerk Legal   Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/   To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.   Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Ronan Walsh has been working in Digital Marketing, specifically SEO for close to 10 years and is a lecturer in Web Design and Digital Marketing in Ireland. He's the owner and founder of Digital Trawler a SaaS Marketing Agency based in Ireland. Digital Trawler helps companies with their marketing strategy and messaging and having experts in SEO, paid adverts, social media and conversion rate optimization.   Questions   Could you share with us a little bit about your journey? How did you get to where you are today? You are big into digital marketing and search engine optimization, affectionately known as SEO. Can you share with us how you think SEO has changed over the past 10 years and as a business, especially in light of COVID and the pandemic globally, what do companies need to do to get to the top of their industry or their area where their SEO is concerned? What are some of the things they need to look for when they're hiring a Digital Marketing Consultant? Because you have a lot of people out there who market themselves in this capacity, but do they have that requisite knowledge and experience and exposure like what you just explained here to us to ensure that you're picking the right person. Could you share with us what's the one online resource, tool, website or app that you absolutely cannot live without in your business? Could you share with us maybe one or two books that have had the biggest impact on you? It could be a book that you read recently or about that you it many years ago, but it still has a great impact on you. Could you share with us what's the one thing that's going on in your life right now that you're really excited about - either something that you're working on to develop yourself or your people? Where can listeners find you online? Do you have a quote or a saying that during times of adversity or challenge, you'll tend to revert to this quote, it kind of help to keep you focused and get you back on track, if for any reason you get derailed or you're de-motivated, do you have one of those?   Highlights   Ronan’s Journey   When asked about his journey, Ronan shared that he actually think it's kind of similar to Yanique’s journey where he started off, kind of in tourism, he didn't really know what he wanted to do. So, he did a lot of kind of backpacking and he was a Surf and Kayak Instructor and he was primarily focused on the kind of tourism and travel industry. And that was kind of, he supposes, where his passion was, but he realized that it wasn't a long-term plan, like there's nobody on the beach who's a surf instructor who's 40 plus. They might be wealthy in terms of spirit and how they're feeling, but there's nobody, he supposes with a family of three kids or something like that, or that they have a house and kind of security and a pension and things like that.   So that was kind of eating away and in the back of his head, maybe in his young twenties and he was wondering how exactly he could try and kind of progress in his career. So, he finally was backpacking, he met a few people in the industry, in the kind of linen and clothing industry in India. And he started importing clothes into Ireland and he set up three stalls or kind of shops around the country. And he was running those in his early twenties, which was a fantastic experience.   What he wanted to do was try and push those as far as he could. And that's really where Digital Marketing came into play because he realized that he was getting up at three or four in the morning to drive stock across countries and keep shops up to date. And he was trying to manage staff and make sure that there was a little bit of profit left for him at the end of the day.   And he built a website to try and expand that and to not rely on the brick and mortar kind of model as much, it came to realize soon after that, that it wasn't actually going really be sustainable, but during the time building the website, he learned how to code, he learned how to do SEO, he learned how to do Google ads. And there was a local agency that took him in underneath their wings, and then showed him a lot of what he could do. And then that's when he realized he had a real talent for Digital Marketing and that there was a real sense of passion to trying to help other people achieve their dreams, whether it's getting their website ranking or helping them with a Google ad strategy.   And then there's also helping the customer at the end of the journey. So for example, one of his first clients was a bridal boutique. And then if you're able to match the person to the right dress, the customer at the end also wins, so not only does the business win, but the customer is getting exactly what they want. So there was loads of reasons for him to kind of get into Digital Marketing. And eventually that company that took him underneath their wing was bought out and they started passing leads onto him and he kind of fell into a freelance role. And from there then it's just grown into what Digital Trawler is today. There's five other people working in there, working on web design, Google ads, search engine optimization, social media, they have a project manager and then there's himself as well. So, it's a nice little business that is kind of running and their aim is to really kind of help others fulfill their dreams with business development.   How Has SEO Changed Over the Past 10 Years   Ronan stated that that's a really good question because it's changed a lot over the past 10 years. So, originally when he would have started off his digital marketing journey and doing SEO for other companies, it would have been a lot of what's known as on-page optimization, which is, for anybody who has a WordPress website, that's kind of Yoast, filling in titles, descriptions, keyword placement in your paragraphs and in your text, on your blogs and on your pages and making sure that all of that is correct, but that's only a very small part of it today, whether it's completely blown into what he would describe as marketing, like SEO is kind of a term he'll use now to describe marketing in general, because you have to have a content plan, which means your branding has to be on point.   You have to really understand your customers, issues that they're having in order to find the content that you need to write about. You need to have a PR strategy that gets you exposure out there and links back to your website. Your website needs to be in tip-top order, there can't be any security, or technical issues with it.   And then, like he was saying, there is obviously the element of on page where you need your titles and descriptions and things working for you as well. It needs to be visually appealing. And of course, there's a little bit of Social Media involved in it as well. That kind of falls underneath the PR element as well, that you're kind of getting your own brand out there a bit more, and you're developing your business in the traditional sense, but Google picks up on that a lot more these days than they would have back in the day.   And that's really what kind of SEO is today in his eyes. That all-encompassing view as to “How can we really drive our business online, where are our audience, what forums are they on? Can I get my business there? Can I get a link back to my website? Can I get my local press or my national press or my industry press to write an article about me and push my brand out there that little bit more again, so that people know me?”   And Google's constantly picking up on all of these and they're looking for how frequently you're doing it. They're looking for what sort of authority do the other websites have, and they're tying this all together and they're giving your website a score, and then that score is how you're competing for that number one position on Google.   Me: And the competition on Google is global as in, when you're ranked on Google, is your company being ranked across the globe or is the company being ranked as the best in your country?   Ronan stated that that's a really good question. So, search engine optimization, so there's a tool called search console. And in search console, you can choose whether you're global or whether you're country specific. So, when you are global, you're competing across the world.   So you're telling Google you're more open to having people come to your site from anywhere in the world but you're competing across the world so it becomes a little bit more difficult and there's a number of elements that you have to bear in mind, such as like where your website's hosted.   So for example, he’s in Ireland at the minute but he has a niece in Australia and they were searching for a birthday present for her and they were on all of these toy shops and the toy shop image on the product page loaded so slow that they had to leave the site, they were waiting maybe 10 minutes.   But that's an issue and it's kind of slowly being eradicated, but it's an issue to do with that in Australia, that website probably loads perfectly, in Ireland it's to come the whole way across the other side of the world so it can actually take quite a while for that image to be processed.   And so, you would kind of combat that by using something called a CDN, not to go too complicated on it, but basically it’s a Content Delivery Network. So, basically your website isn't just hosted in Australia, it's hosted on multiple servers throughout the world. So, it's things like that become more complicated as you expand your targeting area, where if you say, “Look Google, I just want to target Ireland.”   Google would give you a preference, so you'll kind of be given a higher priority to rank there. And of course then there’s your country-specific domain names as well. Like in Ireland, they have .ie in the UK there is .co.uk   And if you buy a domain name with that, or you're using that domain name, well then your specifically tied to that country. So, there are a number of factors to take into consideration. And then on top of that, then you have languages, so languages, or even another more complicated element where you have to have specific bits of code on each page to tell Google what language unlocked browser should be prioritized for this particular page. And if there's alternative versions of it, what are those alternative versions and do they all link correctly together.   So there's quite a few moving parts. So to answer the question, it's entirely up to the person who is developing the site, or who's running the business. Personally, he targets across the world and that's what he’s focused on. That's why he’s here on a podcast with Yanique and trying to push the Digital Trawler brand, he’s trying to push the Ronan Walsh brand a little bit more across the sea and trying to attract people and get people interested in his brand.   And then this, even what he’s doing now is considered SEO, if you were to leave a link or even on the page where you're writing the podcast, that's giving Google a sign that, “Okay, Ronan's out there, he's doing podcasts and he's talking about Digital Trawler and I can see that comes from Yanique's website, which is very iterative in the podcast area. So just that ranking maybe Ronan for more podcast keywords.” and then that's kind of the way Google works.   So it's really about getting out there and getting your name out there as much as you can and being as creative as possible. Because when he first came to SEO, it was a little bit boring in the sense that you'd go in, you would optimize a keyword, your page would rank a little bit more and you'd be focused on ranking.   Now it's about creativity that you're going out and you're wondering, “How can I get more links back to my site? How can I get people to pick up on this content so I'm beating the competition and I'm getting higher score than them?” And that he supposes really helping them kind of develop really good campaigns and things like that, because it's creativity really is getting back to marketing basics, which is fantastic.   Hiring the Right Digital Marketing Consultant with the Requisite Knowledge, Experience and Exposure   Me: So a lot of our listeners are small to medium size business owners and they've listened to a lot of what you've said about how SEO has changed over the last few years and especially as you went into the details a while ago, positioning yourself either country-specific or global in terms of being seen across different platforms. But let's say for example, they don't have the experience in-house in their businesses to do this on their own and they're going to hire a digital marketing consultant. What are some of the things they need to look for when they're hiring somebody? Because you have a lot of people out there who market themselves in this capacity, but do they have that requisite knowledge and experience and exposure like what you just explained here to us to ensure that you're picking the right person.   Ronan stated that it's a minefield out there, you are 100% right. There are hundreds of consultants and the biggest thing for him, and he thinks this doesn't just go for SEO or digital marketing, but it's communication. They see it the whole time they're working with web developers, they're working with other digital marketing agencies and PR agencies and things like that and you can see projects kind of snowball and next thing the client's saying, “Well, you didn't deliver this.” And the client saying, “Yeah, but I asked for this.” And it becomes a back and forth and those engagements can get really sour. So for him, it comes down to making sure that the owner understands what they're signing up for.   So expectations from the outright and you're agreeing on, this is the end goal. This is how many users I want signed up, this is how many email addresses I have to or leads I have to generate from this or this is how much revenue or return on advertising spend that I need to get back. So there are very clear goals for an agency to go, “Okay, I can do that for you.” And it becomes very clear then as well that if you have that set out at the start, it becomes a lot easier to have a conversation if your agency isn't hitting their targets, if you have not defined at the start, you can go back to them and say, “Look, this is what we set out to achieve. We're not doing it. We need to wrap this up or you need to change what you're doing.” So that is kind of one area to look out.   The other thing that he sees is a lot of SMEs, maybe if there's 5 or 6 employees, they might look at maybe taking on a marketing staff. He often finds that those marketing staff aren't able to deliver on what the owner wants. They're quite good at agreeing to saying, “Yes, I'll be able to deliver that at the start.” And they don't really know what they are able to deliver and you can't expect one person to be able to do SEO, Google ads, social media, like update your website and expect them to be able to do all of that and do it to the level that Coca-Cola or Nike or any of those sites are doing.   And he thinks that that's kind of the expectation that a lot of SMEs have. So you need to support that person in their role or else, maybe perhaps get an agency in to define what their role is going to be, and maybe give them some freelancers to support them in that role as well.   So you might have an agency come in, design the strategy, set up the processes, train your marketing admin person in what they should be doing and looking out for, and then have some freelancers behind that person to support them in the SEO role or the Google Ads or social media or something like that.   Like, you know it yourself, you're running a podcast like editing this takes time, then there's the promotion on social media and just straightaway there, you're onto podcast editing, you're on social media, scheduling and admin in terms of replying and things like that. And you've got graphic designs, there's three different skills there that are needed in order to produce a podcast.   And then you stick it up onto your website as well. So now you need kind of the technical knowledge there. So like really you should have four people there that you were able to go, okay, podcast is done. It gets sent to John, who's going to edit it. There's another person there who's going to schedule all the social media posts.   There's Emma who's going to put together the images using Canva. And then there's Joseph who's going to upload it to WordPress and you need that team behind you in order to actually really deliver. And there's a whole load of freelancers out there who are looking for that work and they're quite happy to take on that work as long as it's kind of consistent. He thinks that's kind of the trick to keeping those freelancers happy.   They want freedom that they're able to maybe spend time with their kids or collect them and drop them to school. And they still want a life outside of us, but they're quite happy to kind of go on maybe an hourly contract per month or something like that that will allow you to produce quality content that will get your name out there. And you can come to an agreement, fair enough. Their price per hour might be a little bit more than what it would cost an employee, but it's going take them half the time and it's going to be twice as good.   App, Website or Tool that Ronan Absolutely Can’t Live Without in His Business   When asked about an online resource that he cannot live without in his business, Ronan stated that there's so many. He mentioned they're entirely remote. They rely on a lot of apps for our communication in particularly. There’s many there that might be irrelevant like Gmail is priceless to us and just being able to communicate by email and Slack is another one. But he thinks one in particular actually is Teamwork. So, it’s actually an Irish based company, www.teamwork.com and it's a project management software. And once a week, they go through all of that, they upload all of the tasks, they make sure that himself and the project manager sit down and they go, this needs to be done for such and such a client and so on. And they make a big list out and then they upload that to Teamwork and everybody by Friday evening will know all of their jobs that they have to do the following week so that they're able to plan. And every Monday morning, then they have a team meeting with everybody.   They run through all of the tasks and then they communicate over Slack in the week to make sure everything's running okay. Without Teamwork, they'd be lost because they're able to share files for certain clients and it's really been a great lifesaver. So if there's any agencies, whether they're digital or whether they're accountants or whatever it is, he'd recommend looking into that. It's kind of similar to like Asana or Trello or something like that, but Teamwork just kind of seems to have a little bit more functionality than all of those, a little bit of a learning curve at the start, but definitely worth it.   Books That Have Had the Greatest Impact on Ronan   When asked about books that have had the biggest impact, Ronan shared that the two books that he read recently, one is Clockwork: Design Your Business to Run Itself by Mike Michalowicz. And then there's Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by him as well.   In fact, actually he read Clockwork and he liked the book so much that he went out and bought all of his books that he'd ever written. So yeah, it's pretty good. So, he has another book by him, The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz and Fix This Next: Make the Vital Change That Will Level Up Your Business that are next to read on his list. But Clockwork is basically talking about how your business should be able to kind of run basically by itself. So it's kind of similar to like The Four Hour Work Week, which he’s sure Yanique is familiar with, but, it's maybe a little bit more practical than that.   So it's talking about being able to give yourself a month off and the idea isn't that you need a month and you deserve a month off and all of that.   It's more that if your business can last a month without you, like within a month, you're going to have your invoicing, you're going to have new sales come on and you're going to basically like every cycle runs at least once in a month.   And basically, it kind of takes you out of your comfort zone to let go of loads of tasks as owners of businesses. So like particularly SMEs where we're terrible for jumping in and trying to fix issues that our employees and maybe there was a communication issue or maybe they didn't do it exactly how you like. If you can leave those things, you need to be able to move on and look for new clients and set up processes and then move on again and focus on growing the business, that’s what Clockwork is about.   And then Profit First is all about kind of cashflow management. So, there's a law of which is Parkinson's law, that if there's kind of a void to fill, you will fill it. So basically, if you're given a task and used to do it within a week, you'll get it done within that week. But if you're given a month, it'll take you the month as well.   And it's the same with Profit First, which is when your bank account is full of money, you're very likely to spend it on kind of new ways without a huge amount of strategy going behind it. He talks about setting up these kinds of different bank accounts and that you're basically using kind of like an envelope system through your bank accounts to run your business. So you have a certain amount for expenses, you have a certain amount for profits, certain amount for tax, certain amount for paying yourself. And they've only just set that up and it's going to be exciting to see how well it works, but it's going to force him to maybe cut some expenses that he probably doesn't really need.    What Ronan is Really Excited About Now!   Ronan shared that something they're doing themselves actually at Digital Trawler that he’s quite excited about is they're going to start bringing out new courses pretty soon and they're going to be free. So like Yanique, they want to help business owners, so they're going to have, and he might be a bit overenthusiastic with this, but he thinks by the end of February, they should have a Google Analytics course out.   They noticed that a lot of marketing managers really struggled with analytics and trying to extract data and understand what's going on in it. So they're going to have a course coming out, it's going to be free. And similarity with SEO, Google ads, there's going to be free courses there for that as well. So get onto their mailing list and as soon as they're available, you’ll be getting the first invite to it.    Where Can We Find Ronan Online   Me: So that dovetails very nicely into my next question. So they listened to this podcast, they're really intrigued about what your company is doing, Digital Trawler, especially the whole concept of how SEO has changed. And of course, how to hire that right person to assist you in building and developing and getting that presence that you need across the globe, depending on the platform that you operate on. And then you drop this great nugget to say, you guys are going to be releasing free courses in relation to helping people understand the data better. Where can they find you online?   LinkedIn – Ronan Walsh Website – www.digitaltrawler.com   You'll be able to find all the resources in there as well. They have a free Google, their free audit as well, just from an SEO perspective so they will give you feedback on your site at no charge. They have some plugins there as well that help you identify where your users are coming from. So, that's www.digitaltrawler.com and you'll be able to sign up for those courses there as well.   Quote or Saying that During Times of Adversity Ronan Uses   When asked about a quote or saying that he tends to revert to, Ronan shared that there's one that he finds himself going back to year after year, which is, “Actions make money.” And basically the more actions you take, the closer you are to getting to what you want to do and it's just really simple and it's really easy to action. So just break down your tasks and just get out there and get them done. And that would be for any entrepreneur, that's kind of it, of course, having a clear plan behind it really helps you identify which actions to take. But if you're taking the wrong action, you're better off learning about it sooner. So the sooner you take that action, the sooner you learn that that was the wrong one time and the sooner you're going to find the right one.   Please connect with us on Twitter @navigatingcx and also join our Private Facebook Community – Navigating the Customer Experience and listen to our FB Lives weekly with a new guest   Grab the Freebie on Our Website – TOP 10 Online Business Resources for Small Business Owners   Links Clockwork: Design Your Business to Run Itself by Mike Michalowicz Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz Fix This Next: Make the Vital Change That Will Level Up Your Business by Mike Michalowicz   The ABC’s of a Fantastic Customer Experience   Do you want to pivot your online customer experience and build loyalty - get a copy of “The ABC’s of a Fantastic Customer Experience.”   The ABC's of a Fantastic Customer Experience provides 26 easy to follow steps and techniques that helps your business to achieve success and build brand loyalty. This Guide to Limitless, Happy and Loyal Customers will help you to strengthen your service delivery, enhance your knowledge and appreciation of the customer experience and provide tips and practical strategies that you can start implementing immediately! This book will develop your customer service skills and sharpen your attention to detail when serving others. Master your customer experience and develop those knock your socks off techniques that will lead to lifetime customers. Your customers will only want to work with your business and it will be your brand differentiator. It will lead to recruiters to seek you out by providing practical examples on how to deliver a winning customer service experience!

You have a business, you know that you are doing well, but you don’t know where all the money goes. This is a struggle that most business owners can relate to. Firstly because of a lack of financial education in schools, and secondly being a lack of systems to manage money better. However, if you’re intentional about growing and reaping the rewards of a successful business, it’s important to get a hold of your finances. In today’s Tradie Business School podcast episode, Barry and Michael will address the dilemma most business owners face. They discuss why earning more isn’t always the means to having more. They also share a practical and simple system to manage your business’s finances. Moreover, they also share their personal experiences with regards to handling their finances and what they learned from it. If you’re adamant about managing your finances better, this episode is for you. What’s Discussed in This Episode: 0:00 Introduction 1:09 Managing money is a struggle for many business owners 2:33 Debunk the myth ‘to have more, ‘earn more’ 4:53 Creating a system to manage money 7:50 Step-by-step process to follow to manage your money 20:05 Final takeaways Resources: The Game Changers (https://www.thegamechangers.com.au/) Books mentioned in this episode: The Barefoot Investor (https://www.amazon.com/Barefoot-Investor-Money-Guide-Youll/dp/0730324214) Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Michael Michalowicz (https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4) Profit First Allocations by Michael Michalowicz (https://s3.amazonaws.com/ProfitFirst/Graphics+%26+Charts+From+Profit+First.pdf) Join Off the Tools community. You can also connect with us on Linkedin. For more podcast episodes, you may also visit our website. Tune in and subscribe to The Tradie Business School: You can also listen to The Site Shed on Apple Podcasts, Spotify, and Google Podcasts. Thank you for tuning in! See omnystudio.com/listener for privacy information.

Budgeting for your business doesn't have to be scary at all. But if you still feel a little fear in your heart or the desire to squirm in your chair, sit tight because I have a quick interview with Suzy Wraines from Wraines.com and Wraines Wellness. Suzy breaks things down in a way that flipped how I understand budgeting and she has a brilliant freebie to offer you as well.This episode is really part three of my end-of-year 'we survived so let's plan for the unexpected, unimaginable, the possibly crazy awesome or mind blowing events in 2021' series. Not the official title but it could be. I promise that the three episodes together will make you feel more in control and ready to take on whatever the coming months have to throw at you.Key Points:Planning for the future (3:42)The accounts required (4:26)Breaking it down: What goes where (5:01)Suzy's Accounts (6:37)Operating expenses (7:34)The perks of planning (8:55)A Monthly Budget System (15:35)Zero Sum Accounting - and a bit of woo from me (17:30)Referred to in this Episode:Get Suzy's amazing budgeting worksheet: https://www.coachaccountable.com/offering/P9AbMIN6... I am already using it and it helps me see exactly where my money is going - literally! She has created a pie chart linked to the figures you enter, it's wonderful for those visual learners and operators. Learn more about Suzy Wraines, Habit Coach, at Wraines.com.Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz (at the time of podcast upload, the audio version is free with your free trial of Audible). https://amzn.to/3pb2dIZ Or an older version at https://amzn.to/38nNXFP -> I am an Amazon affiliate and if you use my link to purchase this book or any other item I will earn a small commission with no price change to you. I sincerely appreciate your support!Episode 27, A New Year Deserves A New Approach Episode 28, Creating A Communications Plan for Your BusinessYou need your copy of Post with Purpose & Personality! A free guide to answer your question "what do I post about?!" These five prompts point you to using social media in a way that is true to you, your business, and resonates with your clients. Download yours today!Work with me to review or create your communications plan for 2021. - janicefogarty.com for packagesYou're invited! Connections Coffee Confidence Community on FacebookSupport this show http://supporter.acast.com/connections-coffee-confidence. Hosted on Acast. See acast.com/privacy for more information.

In this episode of Agents Influence podcast, host Jason Cass interviews Tena Hoyt, the Owner of Geary & Hoyt CPA’s PC. Tena talks about the impact of recent tax changes, the significance of giving financial reports to your clients, and shares her knowledge and expertise in the accounting industry. Episode Highlights: Jason introduces Tena Hoyt. (4:12) Tena mentions that when her father’s former accountant offered her a new job, she left her father’s restaurant for the accounting firm, as a staff accountant. (8:41) Tena shares that their niches were insurance agencies, grocery stores, and retail. However, the insurance agency somewhat developed with the client base that they have and they have seen what’s essential along the way, that they could potentially provide. (11:04) Tena thinks that it’s significant for the client to get reports that are meaningful to you, particularly with the trust fund. (15:14) Tena shares that when it comes to automation, getting information from the client has allowed them to do the automation for them every month. (19:54) Tena mentions that this year’s changes in tax law have been one of the most challenging years she experienced. (20:14) Tena shares that for the last four years, they’ve been encouraging people to utilize their platform, and it’s been used more this year. (22:41) Tena mentions that some people don’t like change, but once they realize the ease and what they can get, then they're more apt to use it. (22:49) Tena mentions one of the main reasons they started with the portals because they're more secure, and are a quick log in. (24:24) Tena mentions that she’s currently reading the book entitled Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, by Mike Michalowicz. (28:05) Key Quotes: “You need to have the skill and there has to be a little bit of luck, to make sure that you land in the place where you want to be. So, I would say a little bit of both because I think that's how I kind of land where I am now, from where I started.” - Tena Hoyt “People think of accounting as all math and yes, there is quite a bit of math in there. But it’s also like a big puzzle. Because you have to take all of this information and put it together to come up with that result.” - Tena Hoyt Resources Mentioned: Agency IntelligenceAI Mastermind Reach out to Jason Cass Tena Hoyt LinkedIn Geary & Hoyt CPA’s PC Advertisers: Imperial Premium Finance Specialists ePayPolicy

In this second of four back-to-back episodes about personal care products, Leslie Arthur discusses how she started her first business in Hawaii 16 years ago and organized the most recent business, now seven years old. She shares practical advice about research and development; selling retail, wholesale, and by consignment; and strategies to make product lines more cost effective and accessible. Leslie started making and selling soap, bath, and body products when she and her boyfriend, now husband, lived in Hawaii in 2004. This was a practical decision, based on opportunity, access to unique flowers and fragrances, limited regulation, and access to a tourist market. But it was also a rush to sell her own products, sometimes hundreds of products a day. And it made more sense than selling food, another interest of hers. Fast-forward a decade and Leslie re-created her business as an alternative to a desk job and a way to manage her family life. Now in Richmond, Virginia, Leslie lives close to the largest farmers' market in the state. This has given her huge opportunities to learn from her customers, streamline her product line, and grow her in-person business. Similar to many of us, though, the onset of Coronavirus changed Leslie's business. She had to pivot to online sales—a difficult transition. In doing so, Leslie's resilience and creativity has led to savvy sales strategies. Learn how Leslie has adapted her business approach, including an updated website (version #3), production, and sales. You can find out more about Leslie's business at https://www.facebook.com/BonAirNaturals and https://www.instagram.com/bonairnaturals/ as well as purchase her products at www.bonairnaturals.com. You can also find the book that Leslie referenced, Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, by Mike Michalowicz at https://profitfirstbook.com/. For more information about the movement behind the podcast, visit our Facebook Group, at https://www.facebook.com/groups/350301745982098; follow us on Instagram, https://www.instagram.com/cotcup/, and check out examples of our guests' creations on Pinterest, https://www.pinterest.com/cotcup/boards/

Marian Bacol-Uba (@mbacoluba) shares her story of surviving childhood sexual abuse and incest, suicide attempt, and leaving corporate marketing to build her own empire.  We discuss:  Marian’s healing journey from a sexual abuse in childhood  Living a double life of success on the outside and suicidal episodes on the inside How a suicide attempt and NDE shaped her life How overcoming imposter syndrom helped Marian exponentially grow her business  Conscious speech framework and how you can apply it to your business Why motivational speaking is over, according to Marian How to monetize speaking The art of soulful sales Real talk about money in the entrepreneurial world  What are funnels and how do they apply to your business?  Marian’s product roadmap  The role that social media plays in Marian’s business Why Marian deletes Instagram followers  Mentioned:  5D Mastermind Conscious Social Media Method ThriverCon  Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Ksenia on Thriver Lifestyle Podcast Ksenia’s resources: ConvertKit email marketing software and the funnel software I use See all show notes on wokeandwired.com. Connect with Woke & Wired:  If you enjoyed the podcast, share it with a friend or on Instagram stories (tag @wokeandwired). Subscribe, rate and review the show on iTunes. Join the 5-Day Aligned Social Media Challenge.

Hoy te presento Marketing Twins, la nueva sección de este podcast en la que me acompañará mi hermano y CEO de la empresa David Lachica. En el día de hoy queremos profundizar en nuestro negocio y ayudarte a reflexionar sobre la organización y la facturación de tu negocio a medida que va creciendo. Queremos ayudarte a que descubras todo aquello que no te enseñaron en la escuela para que tengas las claves del éxito. Libro recomendado: Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Para más consejos y tips sobre vídeo marketing y negocios digitales sígueme en: Instagram de Víctor Lachica: https://www.instagram.com/victorlachica/ Facebook de Víctor Lachica: https://www.facebook.com/victorlachica.marketing/ Lee mis artículos en mi blog (En construcción) https://victorlachica.com/blog/

Nebraska native and Texan raised, Jason Dady has deep roots in the restaurant industry. He studied Hospitality Management and culinary in Texas and California respectively. After graduating he sharpened his skills in Napa Valley before returning to TX where he opened his first restaurant, The Lodge Restaurant of Castle Hills in 2001.  When one restaurant wasn’t enough to hold all of his ideas, Chef Dady opened a second in 2004. Today, Chef Dady's Restaurants include Tre Trattoria at the San Antonio Museum of Art,  Two Bros BBQ Market and sister restaurant, Alamo BBQ Co, B&D Ice House, The Range, and Chispas Tacos and Margs. Check out the book Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Michael Michalowicz as mentioned in today's episode! Check out episode 437 with David Scott Peters about Menu Engineering as mentioned in today's episode. Show notes… Calls to ACTION!!! Subscribe to the Restaurant Unstoppable YouTube Channel Join the private Unstoppable Facebook Group Join the email list! (Scroll Down to get the Vendor List!) Favorite success quote or mantra: "Make it happen and finish strong." In today's episode with Jason Dady we will discuss: Hard work equals sacrifice Chef competition Work-life balance Learning through your treatment how NOT TO treat your team Chefs starting out in FOH Standing up to bad management Respect and dignity in the kitchen The energy you bering to your workplace Should you attend culinary school? Menu engineering Financials in the restaurant Accountability Opening a restaurant at 24 years old Business partnerships with family Organic scaling Do not believe projections on paper COVID-19 Today's sponsor:   QuickBooks for Restaurants a Bookkeeping and Accounting Guide. The back-office restaurant accounting guide you’ve been searching for! Zac covers the accounting fundamentals, including sales tracking, purchasing, bill paying, invoicing, managing day-to-day liabilities, gift certificate tracking, cash management, detailed reporting, and more. Ultimately, Zac show owners and operators how to create the accurate financials and reporting that will enable them to make better informed, data-driven decisions. Toast - A POS built for restaurants by restaurant people Adapt fast with Toast's cloud-based restaurant POS system that updates to evolve your POS along with changing industry trends and guest expectations. Toast is built exclusively for restaurants of all shapes and sizes, with over 2/3 of our employees having restaurant experience to serve you better. Online Ordering - Let guests easily order directly from your restaurant for pickup or contactless delivery to keep revenue flowing during these uncertain times. Toast Delivery Services Dispatch local drivers through an on-demand network to keep your community fed and revenue coming in.   Knowledge bombs Which "it factor" habit, trait, or characteristic you believe most contributes to your success? Drive What is your biggest weakness? Trust What's one question you ask or thing you look for during an interview? What's the best meal you've ever had? What's a current challenge? How are you dealing with it? Finances - COVID exposes this Share one code of conduct or behavior you teach your team. Ask for help What is one uncommon standard of service you teach your staff? Over-season What's one book we must read to become a better person or restaurant owner? Tools for Titans: The Tactics, Routines, and habits of Billionaires, Icons, and World-Class Performers by Tim Ferriss GET THIS BOOK FOR FREE AT AUDIBLE.COM  What's one thing you feel restaurateurs don't know well enough or do often enough? Take time off Name one service you've hired. Haute in Texas - Aquila Mendez - social media photography What's one piece of technology you've adopted within your restaurant walls and how has it influenced operations? Toast POS delivery systems If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be? Be genuine Find a hobby Party Contact info: www.jasondady.com Thanks for listening! Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons you see at the top of the post. Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Huge thanks to Jason Dady for joining me for another awesome episode. Until next time!   Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!

Today’s episode is an interview with UJ Ramdas which took place during the COVID-19 quarantine at the Perfect Practice Live Online Experience in April of 2020.   UJ Ramdas shows up today with a raw, real conversation about what it will mean for you to learn to think, to use difficult times, and to remain calm. He also shares a ton of advice for people looking to pivot their businesses.   Key Takeaways: [0:44] UJ Ramdas is welcomed to the digital stage by Majeed Magharreban and Sachin shares the story of how UJ had an unknowingly HUGE impact on the Perfect Practice book. [4:25] UJ shares his origin story. [8:19] Getting into a creative flow requires being in the right mind (and the ‘right’ brain). UJ shares his own techniques: movement, meditation, journaling, and surrounding one’s self well. [13:05] Sachin and UJ talk about the nature of pain and the usual responses, including avoidance, and the problems they generate. [15:00] “Pain is inevitable, but suffering is not.” UJ uses this quote as a lever to drive a point home about the nature of humankind as well as the current pandemic situation. [18:30] In times of crisis, UJ is a proponent of watching great people navigate; people you trust and respect, what are they doing? He also offers that this is a great time for recruiting good talent — people are available to work! [22:30] People are afraid, find a way to be of use to them! [23:18] Now is the time to reinvent the way you do things: the things you did that got you to where you are today are not the ones who will take you into the future. [24:15] What should practitioners be looking for to shift their business? UJ breaks down what he would do: hunker down, connect with trusted people, and be careful with your cash flow. [30:00] UJ touches on the benefits of a mastermind for accelerating your business, as well as challenging times… growth is never comfortable. [33:11] Ignorance is bliss, till you get f***ed. [36:00] Understanding money is a critical part of owning a business, UJ shares his tips on managing cash flow, making sacrifices and hunkering down when it’s most important; he also shares a few tips on tapping into the minds of the people you don’t necessarily have access to. [44:38] UJ shares all of the books he recommends for getting your business on track. [52:30] Healthcare has to change; UJ shares his own experience as well as what he believes would improve the system. [1:00:00] UJ explains what he means by connecting the big heart to the big mind! Sachin thanks him for sharing so much expertise.   Mentioned in this episode sachin@becomeproof.com Perfect Practice Live Online Experience   Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, by Mike Michalowicz Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth, by T. Harv Eker The Richest Man in Babylon, by George S. Clason The 4-hour Workweek: Escape 9–5, Live Anywhere, and Join the New Rich, by Timothy Ferriss   More about your guest UJ Ramdas is the Co-Creator of The Five Minute Journal, a popular gratitude journal, and Co-Founder of Intelligent Change. He is a lover of books, all things growth-mindset, and a good cup of chai. His work has been featured in The New York Times, Lifehacker, Tim Ferriss Show (podcast), and Entrepreneur Magazine.   Find out more about UJ on his website | Instagram | Twitter | LinkedIn   More about your host Sachin Patel How to speak with Sachin Go one step further and Become The Living Proof   Books by Sachin Patel: Perfect Practice: How to Build a Successful Functional Medical Business, Attract Your Ideal Patients, Serve Your Community, and Get Paid What You’re Worth   The Motivation Molecule: The Biological Secrets To Eliminate Procrastination, Skyrocket Productivity, and Get Sh!t Done

Welcome back to the Sprint to Profit podcast. Today we’re talking with Mike Michalowicz, author of some great books about business: Profit First Toilet Paper Entrepreneur Pumpkin Plan Surge Clockwork He has also been a part of a reality TV show called Bailout where he traded a contestant’s Mercedes Benz for an ice cream truck. Today we’re going to talk about his thoughts on Amazon businesses, his 30-day challenge for you, his thoughts on sales versus profit, and some topics covered in his books. If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business. To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Talking Points: 00:20 - Introduction and Mike Michalowicz 02:00 - Does Mike do follow digital vacation from Clockwork, and what does he think of the process? 07:47 - What advice does Mike have for Amazon sellers who swap jobs for other jobs instead of stepping away from their business? 10:30 - At what point do you feel is the right time to classify yourself as successful and if you are doing well in the business how do you know when you can spend money on stuff that you always wanted? 14:42 - What advice does Mike have for patience in the journey for Amazon “success”? 17:35 - Mike’s advice on changing your mindset about their business 21:17 - What would Mike say to someone who says, “My business is totally different to other businesses?” 24:52 - Mike’s advice on portioning out money to help grow their businesses 30:55 - If an alien landed on Mike’s doorstep what would Mike ask them and why would they be here? 32:19 - What is Mike’s biggest accomplishment? 33:44 - Mike’s Bailout experience 35:56 - Connecting with Mike 36:51 - Summary and conclusion Resources/Links: Mike Michalowics’ website: https://mikemichalowicz.com/ Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz: https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4 The Toilet Paper Entrepreneur: The Tell-it-Like-it-is Guide to Cleaning Up in Business, Even if You Are at the End of Your Roll, by Mike Michalowicz: https://www.amazon.com/s?k=Toilet+Paper+Entrepreneur&i=digital-text&ref=nb_sb_noss_2 The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field, by Mike Michalowicz:

“Present yourself as if you’re going to sit down with one of your prospects for lunch.” In this episode of The Business Mentor Podcast, Jay asks Dennis Brown how can entrepreneurs utilise LinkedIn to gain more leads and more clients. Dennis has successfully grown his business through LinkedIn, as soon as he signed up, he landed his first six-figure client. Hard to believe for some since it’s a platform for millions and millions of people. Dennis  wants you to know it’s possible—you can also hit the “LinkedIn Lottery”! They also discuss the 3 main things you can do to utilise LinkedIn, 3 primary strategies on generating business on LinkedIn, what highly successful people do, how to scale up your business and more. KEY TAKEAWAYS Before you become the expert, you have to be a practitioner. There is more you can learn from being in the workforce and having hands-on entrepreneurial experience than reading business books. You can memorise all theories you read, but you have to learn how they apply in the business world. It’s easy to scale up a business when you acknowledge that you won’t be alone climbing the ladder—you need a team. You want your business to grow bigger and continue thriving. Not let it stand still. Let others do tasks you aren’t an expert at. How can you utilise LinkedIn? Find. Connect. Engage. Your target market is easy to find in LinkedIn. Everything will appear in the search results. Then, gather some sales intelligence—this will depend on whatever relationship you want to build with the individual. Write the perfect LinkedIn Connection Request before sending it to the prospect. Don’t use the default template; make it as personal possible. After that, you can message them, or they can now see your content where they can engage with you and other people. 3 Primary Strategies on Generating Businesses on LinkedIn: Paid Advertising, Targeting Outreach, Content Utilising LinkedIn is not about having the greatest number of connections. It’s about having quality connections—engaging with people who you can be of value to and vice versa. Publishing some impactful content helps too as the LinkedIn algorithm will make sure you reach your targeted market. BEST MOMENTS “There’s a difference in being a practitioner and knowing only the theories.” “I need to find the right people. And more than finding the right people, I need to be willing to trust them and give away the things I was already doing.” “If you’re selling a business, then the people you are selling to are in LinkedIn.” “Don’t get caught up in the numbers of connections and followers you have.” VALUABLE RESOURCES Listen to The Growth Experts Podcast on Apple Podcast: https://podcasts.apple.com/au/podcast/the-growth-experts-podcast/id1339203435 Read Danny Brown’s The 7 Habits of Highly Successful LinkedIn Users! here: http://www.linkedacademy.com/ Download The Ultimate Guide to Generating Inbound Leads with LinkedIn for FREE here: https://www.askdennisbrown.com/guide Read Mike Michalowicz's book Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine here: https://profitfirstbook.com/ Listen to LinkedIn Ads Show by AJ Wilcox on Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9saW5rZWRpbmFkcy5saWJzeW4uY29tL3Jzcw&hl=en-PH ABOUT THE GUEST Dennis Brown is a successful entrepreneur and the author of The 7 Habits of Highly Successful LinkedIn Users. He has built three multi-million-dollar businesses during his 25-year career and has generated over $20 million in new business from LinkedIn and social selling. His expertise lies in utilising LinkedIn for business building. He has been helping entrepreneurs for more than a decade now optimise its features and keep updated with its algorithm. Connect with Dennis Brown on LinkedIn: https://www.linkedin.com/in/askdennisbrown/ ABOUT THE HOST Jay Dhillon is a serial entrepreneur, investor and philanthropist based in the UK with a proven track record of growing businesses from start-up to success- and helping others do the same. From humble beginnings, Jay grew his first business from 0 to 500 employees and three locations, racking up sales of over £30 million – all with no investment other than a slight amount of savings. The business went on to acquire major clients such as Landrover, Jaguar, Toyota and New Look, to name a few. Its immense success inevitably brought about outside interest, and at the age 33 Jay eventually sold the company to a London investment firm in Doyen Resources. Today, Jay owns several businesses in different sectors and helps entrepreneurs achieve success. A calling to give back and help others led to Jay being chosen for the highly coveted role as a Prince’s Trust mentor, where his achievements were marked by a personal invitation to Buckingham Palace to meet Prince Charles. After helping several young entrepreneurs to succeed as a mentor for the Trust, Jay’s burning desire to bring his wisdom and knowledge to a wider audience ultimately triggered the concept of The Business Mentor Podcast. Jay feels that anyone can achieve success in business with the right advice and mentoring and is now sharing his knowledge with his growing audience via his podcast. In the UK alone 95% of business fail within the first five years and Jay’s aim is to reduce that number. Backed with the hard-earned knowledge and experience from his time in business, The Business Mentor Podcast will share Jay’s personal business lessons as well those of other successful entrepreneur guests who share their wisdom and secrets on the show. CONTACT METHOD  https://www.jay-dhillon.com/  https://uk.linkedin.com/in/jaydhillon  https://www.instagram.com/jaydhillonuk/  https://www.facebook.com/JaydhillonUK/  http://Jay@jay-dhillon.com

SUBSCRIBE Apple: https://apple.co/34765QU Stitcher: http://bit.ly/2kgRfFV Spotify: https://spoti.fi/2mhKcgZ TuneIn: http://bit.ly/2lRzbTh iHeart: https://ihr.fm/2AJI3OV YouTube: http://bit.ly/2mgfCnV TODAY´S EPISODE IS BROUGHT TO YOU BY PODCASTERS´ PARADISE Are you ready to start your own podcast and share your message with the world but don´t know where to start? Podcasters´ Paradise got you covered! Go to http://bit.ly/2TccMNB and join the #1 Online Community for Podcasters today! “When I started podcasting, I knew I needed to invest in myself, learn more about how to create, grow, and monetize a podcast and maybe, more importantly, surround myself with the best minds in the podcasting industry. This is how I became part of the #1 Online Community for Podcasters, Podcasters Paradise, created by John Lee Dumas founder and host of Entrepreneurs on Fire, a top-ranked and award-winning podcast.” – Tibor Nagy, host of The Mindset Horizon Podcast This post contains affiliate links. If you purchase a product through one of them, Mindset Horizon will receive a commission fee - at no additional cost for you. Thank you for your support! BIGGEST TAKEAWAYS FROM THIS EPISODE 1 – Learn more about how to cultivate the mindset of a business owner and start scaling your business and building a team. 2 – Learn more about the importance of company culture and core values when building a team. 3 – Learn more about practical tools, platforms, and techniques that can help you be more productive and scale your business. BOOKS MENTIONED IN THIS EPISODE! Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz: https://amzn.to/2VJQKUZ Atomic Habits – An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear: https://amzn.to/3eRz29D Sales EQ - How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal by Jeb Blount: https://amzn.to/2SbwtFw The E-Myth - Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber: https://amzn.to/2VHxJSR TODAY´S GUEST My guest today, is Stephanie Scheller, the founder of Grow Disrupt, a San Antonio-based training organization for small businesses. At the beginning of today´s episode, we talk about Stephanie´s entrepreneurial journey, and we discuss how to cultivate a Business Owner Mindset that can help entrepreneurs scale their business. In the middle of the episode, we talk about the importance of company cultures and core values when it comes to building a team. Closer to the end of this episode, Stephanie shares practical tools, platforms, and techniques that can help entrepreneurs be more productive and scale their business. In the end, Stephanie also shares the links where people can download the FREE giveaways and recommends super amazing books that can help entrepreneurs build better habits and improve their sales and business activities. Stephanie Scheller is the founder of Grow Disrupt, a San Antonio-based training organization for small businesses, an accomplished speaker and has been behind the scenes with more than 2500 companies in the past five years to analyze and address their sales, marketing, and systems! She is a TEDx speaker, a Forbes 30 under 30 nominee, a 2019 New York Life Woman of the Year nominee, a two-time best-selling author, an entrepreneur, a coach and a trainer and dedicated to teaching the same skills that allowed her to build her business from scratch and walk away from her corporate job in less than five months. CONNECT WITH STEPHANIE Check Out Stephanie´s Company – Grow Disrupt – Here: https://www.growdisrupt.com/ Check Out Stephanie´s Website Here: https://www.thestephaniescheller.com/ Check Out the FREE Giveaways Here: https://www.growdisrupt.com/freebie LinkedIn: https://bit.ly/2zxFu5f Twitter: https://bit.ly/3aJeUTH Facebook: https://bit.ly/2xbQiFm Instagram:...

Today in the guest chair we welcome Mattie James, a full-time content creator and the influencer behind MattieJames.com.  After being crowned Miss Liberia USA in 2009, Mattie started her blog as a hobby, but it was consistency and a great first hire that helped her grow her blog into the business it is today. She now creates lifestyle content for her blog, podcast and YouTube channel while working with brands like Samsung, TJ MAXX and J. Crew.  In addition to blogging, she has taught over 1,000 bloggers and entrepreneurs the business of blogging with her online courses and masterclasses.  In this episode, Mattie shares a ton of information about how to approach brand partnerships, the difference between a content creator and influencer, and how to share your story. Listen on Apple Podcasts, Spotify, Soundcloud, Stitcher,  This episode is brought to you by: Zip Recruiter  Side Hustle Pro listeners can try ZipRecruiter FOR FREE at ZipRecruiter.com/hustle. Skillshare Skillshare is offering Side Hustle Pro listeners 2 months of unlimited Skillshare classes for FREE. To sign up, go to Skillshare.com/sidehustlepro FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started.  Links mentioned in this episode MattieJames.com Mattie James YouTube  Pitch Please Course  InstaStyle: Curate Your Life, Create Stunning Photos, and Elevate Your Instagram Influence   Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones  Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Social Media Info Mattie James (Instagram) - @ themattiejames  Mattie James (Twitter) - @themattiejames Side Hustle Pro – @sidehustlepro #SideHustlePro

Do you ever feel as though your marketing messages are lost in a sea of digital overwhelm for your clients and customers? If you aren’t being heard, your message dies. This has significant implications for the health of your business. Learn how to harness the primordial laws of human perception to stand out as Dr. Sabrina interviews Jamie Mustard, author of The Iconist. Jamie teaches the science of what causes anything to stand out in the modern world. Through his work, Jamie has observed the primal laws of BLOCKS™, which explain why anything stands out and endures in the mind or fails to.  In his book, The Iconist: The Art and Science of Standing Out, through pop stories and comprehensive research, he shows how BLOCKS™ solve the problem of us all being made invisible as we compete for less and less available attention in a messaging and media over-saturated world. He teaches how BLOCKS™ allow anyone in any field to stand out at will based on the natural primordial laws of human perception. As host of a popular RadioActive talk show on KXL101.1 FM in Portland, OR, Jamie interviewed hundreds of designers, innovators, artists, and agents for social change who are having an impact all over the world.  An avid consumer of popular culture, Jamie is a graduate of the London School of Economics. He is obsessed with the economics of attention and has consulted for Intel, Cisco, and Symantec. He breaks all this down into why we entrepreneurs need to have a simple way to get our message across in terms of marketing and branding, as well as why this is important for our teams and our overall quality of life as entrepreneurs. Prepare for an eye-opening and fascinating conversation! The Profit by Design Podcast is a Tap the Potential production in collaboration with Small Business Consulting Group.  Show Highlights: In 1950, a person would be exposed to approximately 250 advertising messages in their day-to-day life. By 1970, the number of advertising messages in a day increased to around 2,000. The last time this was studied was in the late 1990s, and 5,000 - 7,000 advertising messages a day is what a person was exposed to. This was all before the internet hit full stride and before social media. Today, the number of advertising messages we are exposed to on a daily basis is estimated to be 10,000 - 15,000. A person can’t process even 1,000 of these messages, so what this means is that anybody trying to communicate is just one of tens of thousands. Jamie’s book, The Iconist, offers a solution to this very real problem. “Continuous partial attention”, a term coined by Linda Stone, who did some research for Microsoft and Apple, means that we’re being bombarded by so much information that we’re only partially paying attention. As a business owner and entrepreneur, this is a huge thing when you’re trying to get your business noticed. To be iconic is to be the first choice. Anything busy in a world overloaded with content, no matter how good it is, instantly gets discarded. People have to have an idea of who you are and what you’re offering them before they have a chance to think in their lizard-brain. Jamie discusses a chapter in his book called, “Road Signs” and how warning labels work. The book teaches you how to turn some aspect of what you do into something that has the same power as a STOP sign so you get that instant fixation. As long as there’s something behind it that’s genuine and real, people will engage further and remember you. “What is the best thing about myself that intersects with what my customer most cares about?” The answer to that question is what you present in a bold way on your website. Then, they can learn about all of your other strong points that you have to offer. “Drag" is when you’re presenting all of the busy stuff but you haven’t self-identified the best of what you have to offer that your customer is wanting. Some psychological ramifications of too much choice include paralysis, anxiety, dissatisfaction, and depression. These same psychological ramifications happen to apply to feeling like you can’t get noticed because there’s too much content around you. Science and research show that when we present complicated things with big, bold, simple imagery, it changes the way we relate to complicated information. We retain more of the information and appreciate it more. Adults crave this elementary communication even more than children do. A BLOCK™ is the anatomy of what makes something iconic. Dr. Sabrina relates how in Mike Michalowicz’s book, Profit First, the Profit First Equation of Sales - Expenses = Profit is a great example of a BLOCK™ and the way it makes the Profit First concept iconic. BREEED - Blocks Repeated Exhaustively Everywhere Equals Demand. This is the snow-ball effect. Jamie shares his poignant backstory and how he came to be interested in the subject of his book. Links and Resources: What do you need to do next to take your life back from your business?  Take our Assessment at: https://www.tapthepotential.com/assessment Get the Book!! How to Hire the Best - Contractors Editionwww.TapThePotential.com/book How to Hire the Best Toolkit www.TapThePotential.com/Toolkit Get Your 2020 Action Planner Now! The Pumpkin Plan Action Planner 2020 https://www.tapthepotential.com/planner Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Connect with Jamie! Jamie’s Website Jamie’s Email Buy Jamie’s Book HERE Books: How to Hire the Best - Contractors Edition by Sabrina Starling, PhD How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top Performing Team Members by Sabrina Starling, PhD - Will be published Sep 15, 2020 The 4 Week Vacation: Work Supports Life Not the Other Way Around by Sabrina Starling, PhD - Will be published Dec 1, 2020 Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grab a Remarkable Business in Any Field by Mike Michalowicz The Iconist: The Art and Science of Standing Out by Jamie Mustard The Paradox of Choice: Why More is Less by Barry Schwartz

We love exploring the different avenues at the intersection of being a professional coach and business owner. We know that being confident and competent in our skills helps us meet the needs of our clients, but being a successful business owner requires financial strength. If your business can use some financial fortification, then today’s show is for you! Daniel Blue is the CEO of Quest Education, a firm that helps entrepreneurs obtain capital for their companies. He has over ten years’ experience educating small business owners, and he has a knack for helping individuals get creative with their finances. Daniel joins us today to talk about the many considerations in setting up your business and how to use your assets to continue to grow and bring new offerings to your clients. We’ll also discuss creative ways to secure funding for high-end coaching programs that can help your clients reach their goals. Show Highlights: ●    The #1 thing entrepreneurs need to understand is how taxes are different from being a W-2 employee ●    Lessons learned the hard way: ○    You need a business bank account that is separate from your personal account ○    You need capital to scale and grow your business, either through a bank loan, credit card, or creative use of a retirement account ●    The tax advantage of protection through your EIN as an LLC ●    How your coaching clients can afford your high-end programs through a retirement account like a Solo 401K, which is IRS approved, with no penalties or taxes) ●    As a business owner, you should outsource your bookkeeping so you can make use of your P & L statement ●    Tips for finding a good CPA: ○    Read Profit First ○    Avoid cookie-cutter companies ○    Find a CPA who specializes in working with entrepreneurs ●    How Quest Education helps their 1000 clients find and access capital for their businesses ●    Daniel’s tips: ○    If you are a solopreneur, look to delegate and outsource so that you can spend your time on your highest producing activity ○    If you have employees, then focus on the culture to share your vision and empower your team Resources: Your Quest (https://www.yourquest.com/) Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz (https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4)

In keeping with the theme of “Designing for Profit in 2020”, Dr. Sabrina sits down with her guest, Christine Rico, to shed some light on things that we may not be thinking about in our business that have a pretty significant impact on whether or not we’re building a profitable, sustainable business.    Christine Rico is a good friend and colleague of Dr. Sabrina. She is the owner of CFO On Speed Dial and a fellow Profit First Professional. Christine is a financial consultant, business growth expert, and social entrepreneur who got her start in financial management while keeping the books for Cooperative Home Care Associates in the Bronx, NY more than 20 years ago. The Cooperative was then a start-up and is now the country’s largest worker-owned business. At CFO On Speed Dial, Christine and her team help business owners set and reach financial goals and build companies that are making healthy, sustainable food products, installing renewable energy systems, and growing high-impact consulting businesses. Christine works with companies to improve profitability, craft expansion plans grounded in the company’s overall goals and vision, and get the cash that businesses need to grow. She is on a mission to close the gender-revenue gap by helping women-owned companies accelerate growth.   Show Highlights:   Christine and Dr. Sabrina discuss a recent blog post of Christine’s, which celebrates growth in the number of companies owned by women but highlights the appalling percentage of revenue that these women-owned companies bring in. This is what she calls the “Gender Revenue Gap”. Growing your company in incremental steps for the short term may be reality, but you have to know where you’re going.  If you don’t have a big dream that you’re aiming for, it’s really hard to get outside of the day-to-day and what you think you can accomplish next. What is your big dream?  What impact would it have if your business is bigger? Christine shares her vision and the impact she hopes for with CFO on Speed Dial. Christine recommends reading Profit First by Mike Michalowicz for structure in how you think about cash in your business and gives an overview of her five fundamentals needed in order to move to the next level in business. Dr. Sabrina shares her own personal story about her introduction to the Profit First philosophy. The distinction between social impact and charitable giving and some ways we might be thinking about these in our business. Ideas on how to measure impact. Christine describes the role of a CFO. Checklist of infrastructure needed to scale a business.       Links and Resources:   Blog post mentioned   Get  the Book!! How to Hire the Best - Contractors Editionwww.TapThePotential.com/book   How to Hire the Best Toolkit www.TapThePotential.com/Toolkit   Are you on track to creating a highly profitable, great place to work that lets you take a 4 Week Vacation™?  https://www.tapthepotential.com/assessment  This Can Be Used As A Strategic-Planning Tool!   Get Your 2020 Action Planner Now! The Pumpkin Plan Action Planner 2020 https://www.tapthepotential.com/planner   Get Your FREE Wheel of Life Here! https://www.tapthepotential.com/wheeloflife   Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST -  PLEASE RATE & REVIEW!   For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/   Interested in Tap the Potential’s Exclusive Small Group Coaching Program? The first step is taking our Assessment at  https://www.tapthepotential.com/assessment   Facebook Group: https://www.facebook.com/groups/ProfitByDesign/   Book Mentioned:   Profit First: Transform Your Business from a Cash Eating Monster to a Money-Making Machine by Mike Michaowicz   Connect with Christine! Christine’s Website Christine’s Facebook Christine’s Twitter Christine’s Linkedin Christine’s Gender Revenue Gap Blogpost Get Christine’s Ready to Scale Checklist

SHOW NOTES KEY IDEAS:  I have talked about the power of LinkedIn on various episodes before.  Today I get to demonstrate it.  I first became connected with today's guest, Austin Black, through LinkedIn.  He had requested the connection as our path's were so similar.  The way in which he connected with me caused me to take a look at his profile, and I discovered that he had his own agricultural business.  Of course, this piqued my curiosity, and I reached out for an interview. Austin has been working with or raising his own cattle since he was 2 years old.  This led him to eventually get a degree in animal science as well as agricultural business.  He worked in the cattle industry for some time, but he had always known that he wanted to be an entrepreneur.  Eventually, Austin went to work for himself shooting video and photographs of livestock for livestock sales.  He is also developing another side of his business telling the stories of brands through videography. Austin and his wife have a 1 year old daughter, and they raise cattle in Missouri.  There is a lot of vision for the future there, and Austin has a unique talent for shooting video as demonstrated by the example above.  In today's episode he tell tell us all about his journey. ADVICE FROM AUSTIN: RELATIONSHIPS:  Develop good relationships with your potential customers first.  The business will follow. FREE: Don't be afraid to work for free.  If you cannot get your foot in the door with a paid project, get in with a free one. OPPORTUNITY: Opportunity will come as a result of hard work.  Keep moving forward and putting in the time.  What you are looking for will show up. BEST ADVICE AUSTIN HAS RECEIVED: Care about the person that you are serving. PERSONAL HABIT: Austin never gives up.  He likes to see a project through to the end, and this is something that has served im well. BOOK RECOMMENDATION: Austin has read a lot of books to help him succeed in business, and the one that he adamantly recommends is Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine.  I am definitely checking this one out for myself. CONTACT INFORMATION AND LINKS: Facebook: LINK Website: LINK LinkedIn: LINK Where You Can Listen To Us: LISTEN TO US ON SATELLITE RADIO! WE ARE CONTRIBUTORS TO "FFA TODAY" ON RURAL RADIO SIRIUS XM CHANNEL 147! "FFA Today" airs on Rural Radio Sirius XM Channel 147 Saturdays at 7:30 AM Eastern and Sundays at 6:30 PM Eastern. Please let RURAL RADIO know that you like hearing us on their channel!  Here is how to contact them and leave feedback: Email: zacht@rfdtv.com Website:  RuralRadio147.com Twitter: https://twitter.com/RURALRADIO147

How many of you actually like looking at the numbers in your business?  How many of you understand those numbers?  And, how many of you think you are truly paying yourself what you are worth?  Yikes! Tough questions, I know. But if the word “numbers” makes you shudder and want to escape into the land of chocolate and blissful unawareness, then stick with me on this one because Megan Dahle is about to shatter everything you ever thought you knew about sales, profits, and expenses. Megan is a numbers girl, as you will find out in this episode. Growing up, she helped her mother with the books in her business, and since then her talents have only multiplied. (Pun intended

On this episode of the Lean Law Firm Podcast, Larry Port and Dave Maxfield geek out over two entrepreneurial books by Mike Michalowicz: Clockwork: Design Your Business to Run Itself, and Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine. Listen as our hosts talk about the Lean concepts found in Read more about Ep 43- The Genius of Mike Michalowicz[…]

“Most business owners try to grow our way out of our problems. But the result is simply a bigger monster. You can't grow out in your profit problem. You need to fix the profit first, then you grow.” -Tully Brewer In this episode, Jason and Tully Brewer, president of Littlejohn, Inc., chat about the profit first approach and planning for a healthy succession. Littlejohn, Inc. began selling tank trailers in the 1930s but it wasn’t until the family firm opened its parts business in the late 80s that things really took off. Eventually, opportunities gave way to challenges and Tully admits to having had a myopic view when it came to finding solutions for his middling bottom-line. ”We try to grow our way out of problems, hinging salvation on the next big sale customer or investor.” He credits Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz for helping him refocus and post record profits. “You need to fix the profit first,” Tully says, “Then you grow.” To sustain that growth, Tully has cultivated a mindful, hands-off approach for developing the company’s next generation of leaders, which includes his son Zach, 31, and son-in-law Thomas, 29. He offers them guidance, support, and works through management books like Ego Is The Enemy by Ryan Holiday with them. For the most part, however, “they make decisions and move on,” he says. “It allows them to grow and develop and think strategically without me having to be there to tell them what to do.”   What would Tully do differently if he could go back to his early years at Little John, Inc? Listen in to find out.   Thank you to our sponsor INxSQL, software built for distribution.   *** Distribution Talk is produced by The Distribution Team, a consulting services firm dedicated to helping wholesale distribution clients remove barriers to profitability, generate wealth and achieve personal goals.   Edited & mixed by The Creative Impostor Studios. Connect with Jason on LinkedIn. Connect with Tully on LinkedIn.  

In this episode, Gordon talks about making the transition from part-time to full-time in private practice.  It's a question Gordon gets pretty frequently.  First, ask yourself what is your “why”… why do you want to be in private practice, to begin with? Gordon started his private practice to focus more of his attention on his family and pursue his passion of helping people, being a practice owner and entrepreneur. The most significant factor to consider when moving to full-time is having a financial buffer. Later, Gordon discusses how to adopt the right mindset and to give yourself permission to not have a sense of urgency about it. Give yourself whatever time you may need to make the transition into private practice. Be meticulous and methodical about it. Ask Yourself Why Working for someone else limits the time you want to spend in your own life. One of the places to start when thinking of going into private practice is to really ask yourself why. For Gordon, his why was because his wife was diagnosed with breast cancer. In addition, his daughter was entering high school, and he wanted to spend time on band trips. Gordon started his private practice while working for an agency to bring in some extra income. In the back of his mind, he knew it was something he would eventually do full-time. Moving to Full-Time Make sure it is financially viable to make a move into full-time private practice. Do not quit your day job until you know there is a buffer in place. In other words, you have money saved away to help you make the transition. In Gordon's journey, he saw people on the weekends and during evenings. As word started to spread, things began to pick up, and he built a website. Once he had his site up things really started to pick up. People were finding him online and through his website. Once a part-time job surfaced at his ministry, he knew the salary would be a big enough buffer to assist with the transition to private practice. Then, he reached the point where he needed to quit his part-time job and pursue private practice full-time. Financial Buffers First, Gordon realized he would need to support himself solely on his part-time job and use all the money from his private practice to put into savings. He opened a money market account which is an interest-bearing account to save away enough money to transition into full-time private practice. Another way to have financial stability is by starting a group practice. It will allow you to rely not only on your income but the income of others. Make plans in advance for retirement and health insurance, you do not want to consider these things when it is too late down the road. At a very minimum, two months of your salary will be a decent buffer to get you going. Also, look at how you can diversify your income streams. Gordon started a group practice to diversify his income and reap the benefits of another person's work. Resources Mentioned Being Transparent… some of the links below are affiliate links.  This simply means we get a commission, at no extra cost to you, if you use the links to make a purchase.  Thanks for using the links! Practice Solutions Brighter Vision Therapy Notes Money Matters in Private Practice G-Suite For Therapists Products from Amazon.com -46% Company of One: Why Staying Small Is the Next Big Thing for Business Price: $14.15   Was: $26.00     Million Dollar Practice: Five Steps to Make Sure Your Group is on Track Price: Check on Amazon -32% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $18.36   Was: $27.00     Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Instagram @TPOTpodcast, Twitter @therapistlearn and Pinterest “Like” us on Facebook.  

Do sometimes find you don't have enough time to write because you're spending hours on other parts of your business? Or perhaps you're earning a side-income from writing but you can't seem to take a profit, after expenses?I struggled with both of these problems. So I spoke to Mike Michalowicz, author of Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, and Clockwork: Design Your Business to Run Itself. In this interview, he explains:* How he puts paying himself first as a successful nonfiction author* Why business owners (including writers and authors) must master effective delegation* What his early morning writing routine looks like* Why writing for Mike doesn't always mean sitting at a desk and typing And lots more Finally, here's my take on the best grammar checker for 2019. https://becomeawritertoday.com/best-grammar-checker-2019/ --- Send in a voice message: https://anchor.fm/becomeawritertoday/messageSupport the show (https://becomeawritertoday.com/join)

In this episode, Gordon talks with Geoff Simons from The Private Practice Hub, an online platform that provides private practice resources in the United Kingdom. Geoff discusses how many therapists get into therapy first before figuring out how to run a business. The business side of their practice seems to be an afterthought. Then, the two discuss UK licensing and some differences between practicing in the United States and overseas. Later, Geoff tells us about his website and the new chatbot technology he is working on for therapist's websites and explains some issues with online therapy. Meet Geoff Simmons Geoff is the founder of the Private Practice Hub and has worked as a consultant, with a thriving psychotherapy practice for over five years. One of his interests is in helping private practitioners torun and grow their businesses more effectively so he developed the Private Practice Hub, a free resource for Private Practitioners which supports and helps the therapist run a successful private practice. When he finds time to relax, he enjoys a good game of tennis and watching the greatest football team ever – c'mon you Spurs! Running a Business Starting a private practice means you are running a business. It starts with writing a marketing plan or a business plan. So many therapists do not do this. Geoff provides a “what if” calculator to evaluate all the costs involved that many people starting a business do not consider. At the end of it, if you charge ten dollars, it will tell you how much you will earn. If you charge one hundred dollars, the calculator will show you how much you will receive. The question Geoff gets the most is how much should a therapist charge for a session? Therapists go into therapy first, then learn how to run a business. Geoff's wife was in finance first then went into therapy. By using Geoff's resources, you can take some of the financial questions off of your plate. UK Licensing In the USA, each state has different licensing laws, while the UK does not have these issues because the law is the law. Geoff has been asked if he can license his platform out to other countries; he is considering this for the future. Once you have your “accreditation” that says you're a clinical psychologist, or another type of clinical discipline, and pay your money, you can now practice as a therapist. Also, you will need to get insurance. Geoff has three different insurance companies that will give special offers to his members. It is interesting how coverage can range with price depending on which company it is. There will be differences when Brexit, happens if it ever happens. Issues will come up with insurance companies after the split. Private Practice Hub The Private Practice Hub has been around for four years and has built up a considerable amount of information. The five pillars of private practice are finance, marketing, administration, human resources, and professional issues. Literally if one goes into marketing, you will see everything one needs to know under the marketing tab, it is all there for someone to read. You can keep clicking through all the hyperlinks. The free resources include lots of downloads, sometimes people have difficulty finding everything with all the resources we provide. Geoff has built a chatbot; artificial intelligence will be on the new website. The bot is still being trained but will know all the resources and where they are. Geoff is building a bot to sit on any therapist's website; there are a lot of ethical issues to work out before it ready to go. Online Therapy Gordon and Geoff talk about the differences in laws for online therapy. In the UK, is where the therapist is required to be licensed, not the location of the client, as it is here in the States.  Until there is a legal case proving it one way or the other, that is how the rules are applied. One of the drawbacks with online therapy is the problem of at a person on the screen but cannot see their eyes because they are not looking at the camera. And sometimes it is difficult to understand body language while video conferencing. Also, you are reliant on the bandwidth, whereas when video conference just started, they used something called ISDM. Wireless internet is not as straight forward. Resources Mentioned Being transparent… Some of the resources below are affiliate links. This simply means that if you purchase using the links, we recieve a commission at no extra cost to you. Thanks for using the links! Killin'it Camp Practice Solutions Brighter Vision Therapy Notes Money Matters in Private Practice Geoff Simon's Resources Private Practice Hub Become a Member Free Resources Geoff.Simons@privatepracticehub.co.uk Products from Amazon.com -41% The Ideal Team Player: How to Recognize and Cultivate The Three Essential Virtues Price: $14.78   Was: $25.00     -32% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $18.36   Was: $27.00     -31% The One Page Business Plan for the Creative Entrepreneur Price: $24.03   Was: $34.95     ‹› Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.

In this episode of the Practice of Therapy Podcast Gordon chats with Laura Poynter who is the HR Director at Mindsight Behavioral Group about creating a workplace culture that has the best work environment possible.  Laura and Gordon talk about finding the right people for your organization and then what it takes to create a culture that is warm, nurturing and helps people find success in what they do as clinicians. They also talk about marketing your practice to help maintain the growth and making sure clients are placed with the best clinician for them. Mindsight Behavioral Group is a large group practice located in Eastern Kentucky, with 6 locations and over 80 therapist. It was started and is owned by Kasey Compton, LPC who is also a private practice consultant.  Check out episodes, #47, #49 & #50 for more with Kasey. Meet Laura Poynter Laura S. Poynter, BSBA, HRM serves as the Director of Human Resources at Mindsight Behavioral Group. In this role, Laura has the responsibility for the onboarding of new employees, employee benefits, talent management, employee relations, recruiting and retaining employees. She specializes in employee motivation and team management. Laura also provides HR Consulting services for KC Consulting. Prior to joining Mindsight Behavioral Group and KC Consulting, Laura spent 26 years as the Training and Development Coordinator at Kentucky's largest IDD facility where she was responsible for ensuring the training and compliance of over 1300 employees. Laura graduated from Campbellsville University with a degree in Business Administration with a concentration in Human Resource Management. Ideal Team Player One of the inspirations for Mindsight and the culture they have created comes from the book The Ideal Team Player by Patrick Lencioni. Laura talks about how that book inspired them to hire people that are humble, hungry and smart.  And for them, the most important characteristic is “hungry”. They spend a lot of time with people on the front end to make sure they fit with the culture they have created and live into the company mission, “Mindsight, where people feel cared for”. It is a fairly intensive interview process and they outline for people the importance of the culture at Mindsight. They make sure too, that the people they hire are a good fit for the personalities that are already there. The expectations of the staff are very clear and they absolutely keep and maintain a “drama free” workplace. Culture is Everything The key to having a workplace culture that people look forward to coming to every day is making sure there is a lot of fun. It is a “fun-oriented” culture. Laura talks about how the people working at MIndsight are very involved in the community and marketing their own individual practices. Giving people a purpose beyond their job Much of the reason that Mindsight has the culture that they do is people feel that they have a purpose beyond their job.  As was mentioned, they are very involved in the community and do a lot to help people outside the therapy room. Helping people be part of the solution The culture lends itself to helping people build on their strengths and be part of the solutions they are trying to find.  For example, one clinician was trying to figure out how to optimize her schedule to see more clients. The intake coordinator and she sat down to look at how this could be done in a very collaborative way. The other thing that Laura emphasized was that the culture of Mindsight encourages people to be creative and innovative.  One problem the staff conquered was the problem of no-shows. They created a Client Care Coordinator position that put emphasis on giving potential clients a warm and welcoming experience from the very beginning.  The person in that position is Brittany, but everyone refers to her as “Bubbly Brittany”. This person's job is to not only make the practice welcoming and warm, but make sure clients are getting in with the best clinician for them, based on the issues they are having the personality of the therapist.    Logistics of scaling Laura and Gordon switch gears and talk about the logistics of scaling.  One of the most important parts of this is making sure you have the systems and processes in place to scale. For example, having a marketing plan that will increase referrals and support added staff. They also talk about the importance of community involvement and how this has very much been a key ingredient for Mindsight's success. They have a network of referral sources that absolutely keeps a steady stream of referrals coming in for their counselors. Culture is also important in scaling in that they have a high retention rate for their staff.  People come and they stay which makes it all more appealing to potential clients. And the reason for this is that clients are placed with therapists that are a good fit for them. Which, in turn, makes it possible for clinicians to work with their ideal clients. Another component of scaling that Laura mentions is providing services in the community that are needed.  Maybe identifying an underserved area and then finding the right people to fill those niches. Then marketing to those niches. Conclusion Laura ends by talking again about creating the kind of practice you want to have.  Each person is unique, but by having a vision of the kind of place and culture you want to have is key. Finding the right people that are a good fit for the culture you have created will bring success. Resources Mentioned Being transparent… Some of the links here are affiliate links, which simply means that we receive a commission, at no extra cost for you, if you use these links to purchase. Thanks for using the links! Products from Amazon.com -41% The Ideal Team Player: How to Recognize and Cultivate The Three Essential Virtues Price: $14.73   Was: $25.00     Million Dollar Practice: Five Steps to Make Sure Your Group is on Track Price: Check on Amazon -42% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $15.75   Was: $27.00     Mindsight Behavioral Group: https://www.mindsightbehavioral.com/ Laura's HR Consulting-  https://www.consultwithkc.com Email Laura: laura@consultwithkc.com Other Resources and Show Sponsors: Money Matters in Private Practice TherapyNotes– Use the coupon code “Gordon” and get 2 months free BrighterVision Practice Solutions Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.  

In this episode, Gordon speaks with Lisa Wozniak about leaving her corporate job to start her own marketing business. As a marketer, Lisa knows you need to have a niche. After falling in love with the mental health industry, Lisa knew she was exactly where she belonged. Later, Gordon and Lisa discuss sales pitches, connecting with people, and partnering with your competition. Meet Lisa Wozniak   Lisa is a Marketing Consultant and owner of Woz Marketing; a marketing company dedicated to helping private practice owner enroll more clients through online marketing strategies. Lisa is driven by her passion for assisting practitioners to overcome different marketing challenges private practice owners face. Lisa has been in the marketing arena for over 25 years. Having worked with several big business clients in a corporate setting, she has realigned her niche to focus on private practice owners by helping them develop and implement creative marketing strategies designed to grow their client base. Lisa's Niche Lisa got to the point where she knew she wanted to go out on her own. Leaving a corporate setting is pretty scary and takes a lot of courage to say enough is enough. Lisa wanted to know if she really did have the chops to make it on her own. To do so, Lisa needed to figure out what her niche is going to be. A niche is what is going to attract people; she needed to find out what space was going to make her special. A family member came down with depression, and she was exposed to the mental health community. After doing some research, Lisa was surprised to find the mental health community had a severe lack of marketing. Sales Pitches When we think about giving a sales pitch, we tend to think about ourselves and our role in the scenario. We need to flip that mindset and focus our attention on the other person. What can you find out about this person that will allow you to assist this person without expecting anything in return? With no expectations, it will take all the pressure off of you. For example, Lisa went in for a physical; the doctor started asking a bunch of mental health type questions. Lisa was handed a sheet about mental health questions. At the bottom of the sheet was a local therapist's information. Partner With Your Competition Collaborating with your competition might feel strange and like a weird concept at first. However, there is more than enough business to go around for all of us. When you meet another therapist, there is always the opportunity to collaborate even if you are a therapist in the same community. There are also opportunities where you are different enough, making it a great partnership for both parties. A partner doesn't have to be someone you go into practice with. It is a partnership in collaboration and marketing techniques. Look out for someone who has that scarcity mindset because they will not be a good partner. Find someone who has a genuine interest in helping you grow your practice and someone who is interested in a long-term relationship with you. Lastly, find a business partner who is not afraid to roll up their sleeves and work right alongside you. Social Media Lisa says clients say they try social media, but it doesn't work. Her clients post once every few weeks, and of course, people are not responding well to inconsistency. As a business owner, you need to give the perception that you are everywhere all the time. This means posting all day every day. The bottom line is, if you are consistent with your marketing over time, it will yield great results for you. Watch Lisa's Interview with Gordon on Youtube     Resources Mentioned   Being transparent… some of the links below are affiliate links which simply means we receive a commission, at no extra cost to you, if you use the links. Thanks for using the links!   Email Gordon@practiceoftherapy.com to get involved in the mastermind group!     Killin'it Camp     Practice Solutions     Brighter Vision     Therapy Notes     Money Matters in Private Practice     Lisa Wozniak's  Resources Lisa@WozMarketing.com     https://wozmarketing.com     LinkedIn   YouTube – Woz Marketing Products from Amazon.com Million Dollar Practice: Five Steps to Make Sure Your Group is on Track Price: Check on Amazon -41% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $15.94   Was: $27.00     -33% Building a StoryBrand: Clarify Your Message So Customers Will Listen Price: $16.84   Was: $24.99     ‹›   Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.

Mike Michalowicz is the author of Profit First, Surge, The Pumpkin Plan, and his newest release Clockwork. By his 35th birthday, Mike had founded and sold two companies – one to private equity and another to a Fortune 500. Today he is running his third multi-million dollar venture, Profit First Professionals. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Over the years, Mike has traveled the globe speaking with thousands of entrepreneurs and is here today to share the best of what he has learned. What you'll learn about in this episode: Why early in his career Mike discovered (painfully) that arrogance and ignorance aren't a good combination Why the formula “sales – expenses = profits” is a flawed formula, and why profit should be the focus Why the solution to saving a struggling business isn't increasing your sales but increasing your profits What obstacles Mike's clients typically experience, and how he gets them past those struggles How to get a free excerpt of Mike's book “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” Why putting profit first refines your business to support its profitability and allows you to see problems more easily Why you should view your relationship with your business more as a “conjoined twin” than “parent-child” Mike shares a story of one of his clients' biggest wins using the Profit First business system What Mike is working on now, including an upcoming book he is writing on business growth Additional resources: SmartRealEstateCoachPodcast.com/MikeMotorBike Profit First by Mike Michalowicz: http://a.co/d/7SXGxDj Clockwork by Mike Michalowicz: http://a.co/d/90PMPZd First two chapters free: SmartRealEstateCoachPodcast.com/ClockWork SmartRealEstateCoachPodcast.com/webinar SmartRealEstateCoachPodcast.com/termsbook SmartRealEstateCoachPodcast.com/ebook SmartRealEstateCoachPodcast.com/QLS

Episode Five left us wanting more. Here is an additional episode on Pricing that offers even more value and insight related to setting your pricing. I don’t want to drag the issue on, but this is an important element to starting and surviving as an entrepreneur. Sell yourself short and you run the risk of running out of money. Price too high and your clients will be few and far between. So what is the sweet spot? Well, Jennifer Stringer is here to offer information to get you to the price where profit is possible. In this episode we discuss: • Resources to use to get pricing right • What percentage you should consider setting aside for profit • Collecting data about your work to maximize your profitability • Apps you can use to take stock of your time and efforts • Working with a product? We talk about how to price appropriately • How companies are able to get away with premium pricing • And the importance of expressing your value upfront to your clients Recommended Book "Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine." -Mike Michalowicz For Media Inquiries or Ad placement, please contact Nathalie at 1-888-773-5777 or iamnatnoise@gmail.com. Disclaimer: All information contained within this audio is a reflection of the author’s opinion in proximity to when the audio was produced. Business is an ever-changing organism, due to this notion, there can be changes to this podcast at any time based on new information. Also, the host’s opinion may change as well. The author has done their due diligence to ensure that the information presented is presented with the most relevant information, but takes no responsibility to any changes that may be made. Again, these are opinions. You are more than welcome to cross reference any information presented in this audio. Any missing information is not the responsibility of the host. Any results direct, indirect or consequential, or otherwise are not the responsibility of the host. The information is not to be taken as legal advice. If you are in need of legal advice please contact a qualified attorney.

This episode of the Practice of Therapy Podcast is the second of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork.  Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”.  Listen in to this fun interview and Mike's knowledge about entrepreneurship and being a small business owner. In part two of this interview, Mike focuses on some of the concepts behind his newest book, Clockwork: Design Your Business to Run Itself. Enter the book giveaway here! Meet Mike Michalowicz Mike mi-KAL-o-wits is the author of Profit First, Surge, The Pumpkin Plan, and his newest release Clockwork. By his 35th birthday, Mike had founded and sold two companies – one to private equity and another to a Fortune 500. Today he is running his third multi-million dollar venture, Profit First Professionals. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Over the years, Mike has traveled the globe speaking with thousands of entrepreneurs and is here today to share the best of what he has learned. Mike's Websites Clockwork.life – Get the free clockwork kit! Website – www.mikemichalowicz.com  Mike's Books Full Disclosure: these links are affiliate links which simply means we receive a commission at no extra cost to you when you buy using these links.  Mike and I thank you for purchasing his books! You won't regret it! Products from Amazon.com -32% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $18.36   Was: $27.00   -40% Clockwork: Design Your Business to Run Itself Price: $16.20   Was: $27.00   -24% Surge: Time the Marketplace, Ride the Wave of Consumer Demand, and Become Your Industry's Big Kahuna Price: $20.53   Was: $26.95   -38% The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field Price: $16.61   Was: $26.95   -23% The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll. Price: $19.20   Was: $24.95   Delegating and Taking Time Off In order for any business to scale or grow, a business owner HAS to be able to delegate and take things off their plate.  The problem for most of us is we think we are the only ones that can do a particular thing or “it's just easier for us to do it ourselves” than teach someone else how to do it. Also, Mike challenges us to commit to a 4-week vacation.  Number one it will give us a chance to rejuvenate and “recharge the batteries”.  And it will also force us to set up the systems and processes needed for the business to run itself.   Empowering Others It's very easy to get trapped in a role of trying to feed our own egos and micromanage people. A better way is to empower others within our organizations to do the jobs that are not the best use of our time as practice owners.  What we have to be willing to give up is this idea that the people we delegate to “won't do it as well as I can do it”. They probably won't. But it empowers them AND strengthens your practice when you let them do it their way. Business Growth Practice and business growth are usually a “step process”.  In other words, they reach a plateau and they need to change something in order to reach the next plateau. There is a concept called “pivoting” that Mike talks about.  Pivoting is figuring out what your clients want the most and then doing that with your clients. The problem is that it might not line up with what the practice owner wants. Being Clear On Your Purpose and Passion- Your “Why” The solution to pivoting to what the customer wants when it doesn't align with our own wants is to get in touch with your purpose and passion.  Then, deliver that service to people that are also wanting that same purpose and passion. The Importance of Your Niche In essence, by identifying our passions and knowing which clients also share those same passions, we have defined our niche.  It is the place where you will do your best clinical work and be much more profitable for you in the long run. Finding Congregation Points – Marketing to Them Once we identify our ideal clients and define our niche, we need to then figure out where they congregate and what they are most into.  Then, we make sure we are in front of them in those places. We let them know our expertise in those areas and how we can help them; AKA marketing… Giving Preference to Your Best Clients The other point that Mike makes about this is that we should give our ideal clients preference over other clients. (Despite the value of treating all people equally…) We need to give our ideal clients the better appointment slots and work with them at our optimal times.   Abundance Mentality One of the pushback points for many clinicians is they worry that if they create a niche and move away from being a “generalist” they will somehow lose potential clients.  The truth of the matter is that there is an abundance of clients out there that need and want our help. So it is important to remember to keep an abundance mentality vs. a scarcity mentality. “The riches are in the niches…” Example of Chiropractor Mike gives an example of a Chiropractor that identified his passion for working with youth athletes and their susceptibility to injury.  As a result of this, he began getting involved with youth athletic programs in his town and offering free evaluations. His town was fairly saturated with other chiropractors, but he became known as a “performance chiropractic doctor”.  As a result of this, parents started bringing their children athletes to him in droves. Understanding Your “Queen Bee Role” (QBR) Mike talks about what he refers to as a “queen bee role”.  It comes from the analogy of beehives and how everything happens within a beehive is dependent on the queen bee.  He defines the queen bee role as the core activity or function that drives your business forward. FedEx example- Mike uses the example of FedEx.  The one thing that FedEx is most known for and depends on is logistics.  But more than that, everything the company does is focused on one thing… making sure packages arrive on time.  If they don't get that right, then everything else fails. For most of us in private practice, our QBR is around providing sound clinical services and/or being able to get clients to sessions in a timely manner.  In other words, getting them in to see us as soon as possible without long wait times. The Big Takeaways First of all, we need to make our practices profitable in order to feed and sustain them.  Without making a profit, a business will quickly die (the same is true for non-profits). We also need to have systems and processes in place in order to make profitability a priority and make it so it supports the lifestyle we want to maintain for ourselves.  The systems we put in place also need to help us generate the revenue needed (referrals) to sustain the business and our lifestyle. Bigger is not necessarily better, but we all deserve to be paid a fair amount for our services.  Figure out what you need in terms of cash flow to maintain your lifestyle and create the reserves you need to have in place to maintain all that. Watch The Full Interview On YouTube Meet Kasey Compton Kasey built a million dollar practice with over seventy-five staff members in less than two years from the ground up. She is the President/CEO of Mindsight Behavioral Group with multiple offices located in Kentucky.  Kasey says, “it definitely wasn't easy but I learned a lot scaling a practice”. She is now in year three and her business with basically running itself; largely due to the systems and processes we put into place. Now, Kasey is a behavioral group consultant(www.consultwithkc.com) and author that helps practices avoid mistakes by cleaning up their systems, implementing better processes, and understanding what to do with their money. Kasey says, “ I take so much pride in my own practice and now I feel honored to help others grow too.” Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog. He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer, and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.

This episode of the Practice of Therapy Podcast is the first of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork.  Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”.  Listen in to this fun interview and Mike's knowledge about entrepreneurship and being a small business owner. In part one of this interview, Mike focuses on how he came up with the Profit First system and some other ways of thinking about business finance to help us pay ourselves first AND make a profit. Enter the book giveaway here! Meet Mike Michalowicz Mike mi-KAL-o-wits is the author of Profit First, Surge, The Pumpkin Plan, and his newest release Clockwork. By his 35th birthday, Mike had founded and sold two companies – one to private equity and another to a Fortune 500. Today he is running his third multi-million dollar venture, Profit First Professionals. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Over the years, Mike has traveled the globe speaking with thousands of entrepreneurs and is here today to share the best of what he has learned. Mike's Websites Clockwork.life – Get the free clockwork kit! Website – www.mikemichalowicz.com  Mike's Books Full Disclosure: these links are affiliate links which simply means we receive a commission at no extra cost to you when you buy using these links.  Mike and I thank you for purchasing his books! You won't regret it! Products from Amazon.com -41% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $16.00   Was: $27.00   -34% Clockwork: Design Your Business to Run Itself Price: $17.70   Was: $27.00   -24% Surge: Time the Marketplace, Ride the Wave of Consumer Demand, and Become Your Industry's Big Kahuna Price: $20.53   Was: $26.95   -38% The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field Price: $16.62   Was: $26.95   -23% The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll. Price: $19.24   Was: $24.95   Understanding the Financial State of Your Practice Mike was able to create a system of looking at and tracking your business finances in a way that is simpler and a more intuitive for those of us that are non-accountants.  Most people in small business, unless they are an accountant or have had some other financial training, find all of this very intimidating or confusing. For most people, we tend to look at our bank balance as a measure of our practice's financial health.  And most accountants will tell you that is NOT the way to measure things. Instead, we need to be looking at our profit and loss statements, cash flow statements and balance sheets.  Mike said his accountant “implored him” he should also learn about the KPI (key performance indicators) and OCR (operating cash ratio metric); all of which seem terribly intimidating for the average business owner. The other thing most practice owners and small business operators do, is take what is left, after all the bills are paid, to pay themselves and make a profit. They are living on the leftovers, rather than paying themselves first and/or making a profit in their business.  But in order for any business or private practice to survive and be sustainable, it HAS to make a profit. Profit First With Mike's “Profit First” system, he turns conventional wisdom on its head and gives us another way of thinking about how we manage our finances and look at profit. The traditional way of thinking about making a profit is this: Income -Expenses = Profit It's what we get to keep after everything else is paid for; operating expenses, salaries, and taxes.  The problem is that the bigger we grow, the more our expenses grow too. It becomes a never ending cycle that keeps our profitability at bay and keeps our businesses unhealthy.  Mike says this line of thinking is kind of like saying, “my health comes last” Mike says that a better way is to allocate our profit first rather than let our expenses and operating costs determine what we get.  The premise is to allocate a percentage of the income on the front end for profit. It looks like this: Income – Profit = Expenses This of course seems like unconventional wisdom.  Mike goes on to explain that by taking our profit first we are better able to take control of our business' health and operate at a level that is more sustainable and realistic. AC/DC Concept (Not talking about the rock band this time…) One of the things any business or private practice needs to do in order to scale and grow is put the systems in place that allows the business to run itself.  Mike talks about the four phases of business flow that most all businesses depend on in order to be viable. These four phases (or systems) are: Attract – Getting clients interested in using our services. Convert – Clients make an appointment and commit to using our services Deliver – We hold our sessions with clients and deliver our services Collect – The client pays us for our services and/or we collect from third party payors   Mike says that when a business is struggling, it is usually because one or more of these four systems is not working well.  It's kind of like a chain. Find the weakest link and fix that and the business will begin to grow on thrive. Profit is Usually The Easiest Thing To Fix Kasey mentioned that when she is working with practice owners and looking at their financials, she says that a lot of times everything looks good on the surface, but the profit is off.  She says that profit is easy to fix if we take our profit first then let everything else fall into place based on the principles mentioned above. Maslow's Hierarchy of Needs We are familiar with Maslow's Hierarchy Of Needs.  We all need our basics first. Down to the very basics such as oxygen, food, water, shelter, etc. In business, “sales” is the oxygen. If a business is not bringing in any income it can not survive and quickly suffocate. Mike says, “profit is the food”.  Profit is what sustains a business and keeps it healthy. Without profit, a business will starve to death. Mike said, that the tendency of most businesses is when they are struggling is to push for more sales.  But that is kind of like giving it more oxygen when what it really needs is more food…profit. The solution he says, is to start allocating a profit on the front end (little bits of nutrition) and then operate on the remainder.  It's an unconventional way of thinking about it, but what it does is to force the business to operate within its means and stay healthy. Making a Behavioral Shift What this does in essence is to “force” better control of our expenses by making a behavioral shift using what Mike refers to as “Parkinson's Law” (not like the disease, it's a different Parkinson…).  Parkinson's Law essentially says, that as the availability of a resource increases, so does our consumption of that resource. Think about your tube of toothpaste… when we have a brand new tube we generally put more toothpaste on our toothbrushes because we know there is more than enough needed for that brushing.  As we get down toward the end of the toothpaste tube and we are squeezing and squeezing to get the last drop out, we are willing to use less so we don't have to get another tube of toothpaste. Mike says what we need to be doing instead with our operating expenses, is to adjust our business to operate within the means of what has been allocated for operating expenses. In other words, treat the full tube of toothpaste like it is nearly empty without skimping on brushing our teeth; paying ourselves and making a profit. Using Our Money Differently Empowers Us When we start setting aside our profit first it takes the pressure off.  When we give ourselves permission to get away the “hustle and grind” and trying to grow based on size and the amount of revenue coming in. Instead, let growth take place based on how we allocate the money we have coming in.  Mike says he has known several large businesses that were bringing in a lot of money, but they were not profitable. He believes that we can find the what works for us and that the right size business will find us. Revenue can be a stress factor. For every dollar we take in, we have an obligation to deliver a service in return. Eventually, this does have the potential of becoming overwhelming.  The remedy is to instead make your practice profitable instead of trying to chase more revenue. “Let your right size business find you. What feels good is right…” In the next episode, we will focus more on systems and talk about Mike's newest book, Clockwork… Watch the Full Interview on Youtube! Meet Kasey Compton Kasey built a million dollar practice with over seventy-five staff members in less than two years from the ground up. She is the President/CEO of Mindsight Behavioral Group with multiple offices located in Kentucky.  Kasey says, “it definitely wasn't easy but I learned a lot scaling a practice”. She is now in year three and her business with basically running itself; largely due to the systems and processes we put into place. Now, Kasey is a behavioral group consultant(www.consultwithkc.com) and author that helps practices avoid mistakes by cleaning up their systems, implementing better processes, and understanding what to do with their money. Kasey says, “ I take so much pride in my own practice and now I feel honored to help others grow too.” Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.

In this episode of the Practice of Therapy podcast, Gordon talks with Kasey Compton, LPCC who is the President/CEO of Mindsight Behavioral Group. Kasey was able to build a large group practice (80 staff members!) in 3 years time.  Kasey and Gordon talk about the systems and processes she put in place in order to sustain that kind of growth successfully. Kasey also talks about money mindset and what is needed in order to feel confident about growth and building a practice to that level. Meet Kasey Compton Kasey built a million dollar practice with over seventy-five staff members in less than two years from the ground up. She is the President/CEO of Mindsight Behavioral Groupwith multiple offices located in Kentucy.  Kasey says, “it definitely wasn't easy but I learned a lot scaling a practice”. She is now in year three and her business with basically running itself; largely due to the systems and processes we put into place. Now, Kasey is a behavioral group consultant(www.consultwithkc.com) and author that helps practices avoid mistakes by cleaning up their systems, implementing better processes, and understanding what to do with their money. Kasey says, “ I take so much pride in my own practice and now I feel honored to help others grow too.” Residual Income One of the things that Kasey realized early in her private practice career was the need for “residual income”.  As a solo practitioner, your income is based solely on what you can produce. You have to see clients in order to make money.  But as Kasey said, “life happens” and you have to take time away… getting sick, having babies, or other family stuff. Kasey started her group practice out of a desire to not have to worry about having income stop when she was not working.  It just made sense to be able to duplicate her efforts and be able to provide employment for other clinicians. Processes and Systems Kasey's phenomenal growth (80 staff members and a million dollar practice in just 3 years) came primarily out of her ability to create processes and systems to make the growth as seamless as possible.   She put most of her effort on the front end into mapping things out so that the processes and systems where well defined. She also said that she made some mistakes and learn from them rather than let them be defeating. Group Practice Culture Another important piece of Kasey's success in having a practice the size of her's was in developing a culture that was positive to work in.  Kasey said she wanted to promote people's strengths and creativity. She also recognized that not everyone was as driven as she was but they could thrive better if she did not force that way of being on them. Kasey also has put in place a lot of incentives for her employees that help motivate them use their strengths and promote the culture she has establish within her practice. Delegating and Outsourcing Another area that Kasey and Gordon talked about was learning how to delegate and outsource things. As a practice grows, the owner needs to be able to just focus on those things that help the company grow and be profitable. When a practice is just starting, you have the time to “do it all” and you really need to keep costs down. But as growth occurs, it really becomes less efficient and even more costly to do all the bootstrapping yourself.  It's better to delegate and outsource so you can spend your time on tasks that actually bring in income. Following Your Purpose and Vision Being in private practice and owning your own business can be hard.  It requires a lot of hard work and time to make it successful. But without purpose or vision things can quickly become disorganized and burdensome. Understanding Your Numbers and Metrics As a practice grows the logistics can become cumbersome and even intimidating. But when practice owners truly understand their numbers and metrics, it is much easier to know how to handle the logistics of growth. For example, Kasey knows, because she had studied her metrics and numbers, that for every 5-8 clinicians she adds, she needs to also add an admin person. She also knows that is when it becomes cost effective to do that. Using “Profit First” Kasey and Gordon also talked about their excitement about the Profit First book by Mike Michalowicz.  They both said it was a game changer and helped them immensely with their money mindset and how to make their practices profitable. The key with the “Profit First” system goes back to understanding and having a handle on your financials and then knowing how to allocate money in the right way. So many times people will either ignore their financials or be afraid to look at them.  But to be truly profitable, you HAVE TO understand the financial side of running a private practice. Knowing The Lifestyle You Want A big part of understanding the financial side of private practice is understanding cash flows and what you personally need to maintain your lifestyle.  A person's lifestyle desires can vary, but most of us want just some basic things. Food, shelter, and clothing are the baseline but we also want to be able to have some other perks in life. We also do not want to be financially strained and living just paycheck to paycheck.  Everyone needs a cushion to make sure that they can make it through the down times. Going After Your “Big Idea” The other thing about private practice and being in this somewhat entrepreneurial space is also being able to go after your “big ideas”.  Whether it's writing a book or doing speaking engagements, we need to have the time to do that. But the time it takes to do those things shouldn't jeopardize your cash flow and income. That's why it's important to have that residual income and systems in place to help free up your time while still having some income (AKA passive income) Knowing Your “Why” Finally, Kasey and Gordon talked about the importance of having purpose and vision for yourself in your practice.  As Gordon puts it, “knowing your WHY”. Everything you do with your practice to maintain and have the lifestyle you want, should be driven by your “why”.   When you are feeling bogged down or just dreading going into work everyday, it's time to take a look at your passion and vision.  Know this, and follow it, and everything else has a tendency of falling in place. Resources Mentioned Kasey's Mastermind Group with Joe Sanok Email Kasey- hello@consultwithkc.com  Kasey's Website- www.consultwithkc.com Kasey's Book & Profit First Products from Amazon.com Million Dollar Practice: Five Steps to Make Sure Your Group is on Track Price: Check on Amazon -44% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $15.01   Was: $27.00   Apply for Masterming Group with Gordon! Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.

Does your business look good on paper, but it’s actually living on borrowed time?Several years ago I had the sincere pleasure of interviewing the extraordinary entrepreneur and author, Mike Michaelowicz on my live video show. It was such an eye-opening and engaging interview, I wanted to share it with you, my podcast listeners.Many founders live in what I’ll call entrepreneurial poverty… walking a stressful tightrope of financial instability.But it doesn’t have to be that way IF you implement Mike’s advice from his book … Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine. Throughout this 30 minute interview, Mikes shares tactics that will help you create a predictably profitable business.My favorite quote from the interview: "Profit is not an event. It's a habit.”Get ready to learn some valuable tips for your biz… I promise you’ll be smiling throughout the interview from Mike’s self deprecating humor. I’m so grateful you tuned in - enjoy the conversation – cheers!Ande*About Mike Micalowicz*Mike Michalowicz is the entrepreneur behind three multi-million dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneurs cult classic, The Toilet Paper Entrepreneur. Mike is a former small business columnist for The Wall Street Journal, and regularly travels the globe as entrepreneurial advocateYou can learn more about Mike at his website http://www.mikemichalowicz.com/.

In this episode of the Practice of Therapy Podcast, Gordon talks about creating a sustainable practice that supports the lifestyle you want to have.  He talks to about how he would have done some things differently, knowing what he knows now about being in private practice. In particular, Gordon talks about what he has learned about why private practices fail and the financial side of owning a small business. Apply for a Mastermind Group! *Some of the links below are affiliate links.  This simply means that I get a commission, at no extra cost to you, when you purchase the books mentioned using those links… Thanks in advance for using the links! Private Practice Isn't Always What You Think… A book that has caught my attention here lately and I have been reading is The E-Myth Revisited; Why Small Businesses Fail and What To Do About It by Michael E. Gerber.  The premise of the book is that most people that go into small business are excellent technicians but lack the skill for management and being an entrepreneur. If you think about, that is so true for most all of us in helping professions.  We are trained to help people and provide services. We have excellent clinical knowledge and know how to apply it in the therapy room.  That is also where our passion lies. We do this kind of work because we truly want to help people. What most of us never learned was how to manage a business or how to be entrepreneurs… The primary reason practices fail is because of clinicians not knowing how to manage the financial and business sides of private practice. They also fail because they get overwhelmed with growth and not knowing how to navigate the increasing demands of a growing business. Always Start With “WHY” You know the biggest question that anyone should ask themselves before jumping into private practice is “why”?  You hear that from me a lot. It's more than just a rhetorical question. It's about understanding what you need for yourself in life to help you feel happy and content. It's something most of us in this field ask our clients all the time…what do you need to make you happy? Of course, there are no simple answers to that question.  But if you were to peel away all the layers of this question, what would be at the core of what you need to make your truly happy? What Has Motivated You To Go Into Private Practice? The simple answer to this question, for most of us is simply “freedom”. Freedom to set your own schedule to have the time off we need with our families. Freedom to do therapy in the way we want to do therapy. Freedom to have the kinds of clients we best work with. And finally some financial freedom with possibly greater earning potential. I think too, that for most of us, money is important, but it is NOT what motivates us.  What motivates us is knowing that we have helped someone in a genuine way. Also what motivates us is having a lifestyle that is relatively stress-free and surrounded by those people and things that bring us comfort and contentment. Family, friends, home… Second, but not necessarily in the order, we are motivated by feeling like we matter.  We want our work to make a difference and to be valued by others. We want what we do to get noticed and truly inspire change in the world. If You Had A Million Dollars… So, if you had a million dollars what would really change for you?  For most of us, it is an idea that we associate with winning the lottery or coming into some big windfall of cash.  It's a pipe dream. We think or have the fantasy that somehow our lives would get easier and that we could live a different lifestyle. The truth of the matter is that having an exorbitant amount of money does not equate to having more happiness or even a greater quality of life.  How many times have we heard of people that win the lottery and their lives quickly go down the tubes because it is too much to handle? What We Really Want For most of us, what we really want is when it comes to money is to be able to buy and do the things that contribute to a standard of living and quality of life.  We want to be able to eat out, go on vacations, have a decent car, good healthcare and not have to worry about bills and debt. We also want to have enough money in reserve for any unforeseen problems that might crop up. We want money to be off our worry list… If we are totally honest, having a big pile of money would maybe give us a sense of security, but would we really change our lifestyle that much? Maybe get a bigger house or a new TV or maybe get yourself out of debt. But I think for most of us, we would just want to have more time leisure time with our families and be able to work when and how we wanted to. Understanding How Money Really Works When it comes down to it all money really is, is something that has a universal value that we exchange for something that is more valuable to us personally.  And unless you are totally self-sufficient and living totally off the grid, you have to have money to live. You have to buy food, shelter and clothing… basic needs.   Then we also need to have a way to get money in order to have even just the basics, not to mention the things that add to our quality of life. So in order to get money, we exchange our time and knowledge for money. But we also have to have the supports in place in order to even do that exchange.  A car to get us to our workplace, the gas to put in the car, licenses and car tags, car insurance, etc… just to name one aspect of all that. We need a steady flow of money coming in to pay for all of these things… AKA cash flow The other thing about money is being able to prepare for that time when we are no longer able to exchange our time and expertise for money…AKA retirement.  In order to do this, we need to have a stockpile of money held back from what we spend on all the other things we need to prepare for those days ahead… AKA reserves The other part of the equation that comes into play, especially in our culture today, is borrowing. When we want to boost our lifestyle or get something we do not have the immediate cash for, we borrow it from someone else… AKA debt. Debt is simply someone taking the risk of getting repaid from the money you are getting from your cash flow or your reserves. And usually, it is with the stipulation that you give them more money in exchange for having lent you the money, to begin with… AKA interest. Success Comes From Balancing Cash Flow and Reserves The key to any successful business is in putting the right systems and processes in place to maintain cash flow.  It also means balancing that by putting money into reserve for those times when the cash flow slows or you are not able to exchange your time and knowledge for money. And this is where most private practices fail… They do not have the right systems in place to assure cash flow and the creation of reserves. What Can Be Done First of all, you have to start with fully understanding your current financial situation.  This means not only knowing your practice/business financial situation, but also your personal financial situation. You need to find out exactly how much money you have in the way of personal assets (everything you own) and what is owed to others (debt).  You also need to know your current cash flows and what you can expect from future cash flows. It's what you expect to come in and what you expect to pay back out. Secondly, you need to structure things so that the money coming in:  pays you, gives you a profit (excess), pays off your debt, pays your expenses, and gives you a reserve for things like taxes and down times. One system I really am excited about with all this is Profit First by Mike Michalowicz (He will be a guest on the podcast later this month!) What the Profit First system does is uses an allocation system based on percentages that you predetermine are needed for your business and for yourself as a practice owner. The book will walk you through an assessment process to help you determine how you should be allocating the money you are getting from your practice (and other sources). The third thing, which is part of the second, is doing all you can to get yourself out of debt.  In particular things like student loans, credit cards and car payments. Those three things will absolutely suck the life out of your practice and you personally if they are not addressed. Getting out of debt is like “free money”.  If you were to think about what you make in monthly payments and what it would be like to put that money into your reserves instead, it would most likely make a huge difference.  It would not only free up your cash flows, but it would be a huge burden lifted emotionally and psychologically. You would no longer feel that stress. Debt Reduction Plan Another one the books and resources I like a lot is Total Money Makeover by Dave Ramsey. A strategy for getting out of debt that Dave Ramsey suggests is the “Snowball Strategy”.  With this strategy, Dave recommends focusing on paying off your smallest debt first as quickly as possible.  Then when that debt is paid off, using the amount of that payment to add to what you are paying on your next highest debt and so forth.  What this does is help you maximize the time it takes to pay off your debt. It's a “snowball effect”. The fourth thing that can be done to help with having a solid financial plan is to know your tax liabilities. So many times clinicians in private practice get themselves into trouble because they are still operating under an “employee” mindset vs. a “self-employment” mindset. Being self-employed is much different than being employed from a tax standpoint.  When you are employed, your employer is responsible for making sure your income taxes are withheld AND they pay a portion of those for you. When you are self-employed you are responsible for paying all of those taxes.  Typically, an estimate of what is owed is paid quarterly. Make sure you are covering this!  So many times private practice owners will reach the end of the year and find out they owe several thousand dollars in income taxes and do not have the cash on hand to cover it. Consult with experts!  It's always a good idea to have a trusted accountant that can advise you on tax implications and how to structure your business. They can also advise you on what you need to be paying for your taxes. Think About The Big Picture Most of us go into private practice with the idea of simply being a solo practitioner, having a comfortable income and only working when we want to. But as they grow, they realize that things get a little more complicated and the ups and downs of practice makes it well..uncomfortable. As they grow, the time they are having to spend on administrative functions goes up as well. For some practices, if they continue to grow, they reach a tipping point at which they need to hire an administrative person and/or add clinicians to the practice in order to free up time. (You know, it's that time you wanted before you went into private practice, to begin with!) Growth does bring in more income, but it also creates additional expenses.  This is why it is important to have that clear understanding and handle on the financial side of things.  It is also why I like the Profit First system because it is based on percentages. If the percentages are where they need to be, growth truly brings more profit. Dream A Little (Or A Lot!) Ultimately, we all want a certain quality of life and lifestyle.  Knowing how much money that will take and what you need to give yourself financial freedom will help you better know how to structure your private practice.   Most of us, if we are brutally honest, do not aspire to be multi-millionaires.  We just want a life! We want to be content with what we have and be surrounded by the people we love the most. Money is just a tool. So in reality, it's not about the money. It's about having a meaningful life that is relatively stress-free. Products from Amazon.com -45% The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It Price: $12.75   Was: $22.99   -44% Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Price: $15.01   Was: $27.00   -40% The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness Price: $14.99   Was: $24.99   Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer.  PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook.