Metaverse Marketing

Welcome back, fellow pioneers! About a year ago we made a big bet that business professionals would be interested in better understanding what the metaverse meant for them and for the brands and companies they work for. And what a year it's been. So much has happened since our last episode.Nowadays, all eyes are on the metaverse and Web3, and for good reason. Every week seems to bring with it further acceleration, and it can feel hard to keep up with the pace of change. The biggest companies in the world are investing in virtual worlds and new commerce models. They're building out new platforms and markets for engaging with their customers, but they aren't the only players. Visionaries across science, art technology, fashion, gaming, and entertainment are expanding our vision for what is possible when we build this new reality.It's not really a question anymore of whether the metaverse is going to happen. It is already being worked on and it is too big to ignore, but what will it look like long term? What values will prevail? What could go wrong and how will it change us? Join us for the second season of Metaverse Marketing, presented by Meta, as we explore these questions and help you prepare for tomorrow. Hosted on Acast. See acast.com/privacy for more information.

Welcome to the second season of Adweek's Metaverse Marketing podcast. We are excited to dive deeper this season into how the metaverse is changing our world both on and offline. In this premiere episode, host Cathy Hackl explores what it truly means to build a community and why it is such a hot topic in Web3 and the metaverse. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

You may know a lot of metaverse skeptics or you might be one yourself.For many people, the metaverse conjures up visions of lonely, unhappy people wearing VR headsets to escape reality. While we hope that through this podcast, you come to realize that the metaverse and web3 are so much more than people in headsets, the feeling is understandable. After all, the term "metaverse" does originate in a dystopian novel.Today on Metaverse Marketing, we're talking dystopias and utopias, the fears that can sabotage your brand's foray into the metaverse, and how we can make the ideals of web3 and the metaverse a reality.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

Have you ever wondered if you have someone out there in the world that looks just like you? A study from a research institute in Spain found that most of us have several lookalikes out there. Why do we share this with you? Because the same is becoming true for our physical world.Technology has helped us map many streets and roads, which we use to navigate to our destinations on a daily basis. But much more than meets the eye is happening underneath the surface. We are creating digital twins of our cities, neighborhoods, and even our homes.On today's episode of Metaverse Marketing, we investigate how Metaverse technologies are bridging the physical and virtual worlds, allowing individuals to literally change their surroundings.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

As a brand marketer, you are always looking to connect with as many audiences as possible, but have you ever felt like you're missing touch with what the new generations want? Maybe you thought you could prove you were in on the joke by throwing in a, how do you do fellow kids? Only to realize that meme is now 10 years old. The world is changing and so are our brands' audiences. On this episode of Metaverse Marketing, we're looking at how the Metaverse and Web3 can help you develop new customer journeys to reinvigorate your brand and meet your audiences where they are.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

The Metaverse market opportunity could be in the trillions of dollars, and every brand is trying to make sense of what this means to them. Unlike past financial opportunities, this one comes with entirely new ways to make money and even new types of money because the definition of value itself is changing.In this episode of Metaverse Marketing, we'll talk to Web3 and metaverse pioneers about the different approaches to commerce that they are experimenting with and the new commerce models that are evolving. Hosted on Acast. See acast.com/privacy for more information.

You have probably felt some major shifts around work in the last couple of years. Quarantine, economic downturns, quiet quitting, and even more transitions in the labor market than ever before. Just about everyone's job has changed in some way, and developments in metaverse technologies promise that things will just keep changing.In this episode of Metaverse Marketing, we are going to explore how the world of work and education are expanding and what you can do to keep up.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

This year's New York Fashion week featured some interesting concepts incorporating web3 and the metaverse. Video games like Roblox and Second Life have skins and avatars that are expressions of how players present themselves. Fashion, web3, and the metaverse are inevitably meeting at an intersection that celebrates creativity and self-expression.In this episode of Metaverse Marketing, we explore how the world of fashion is expanding into web3 and the metaverse and how companies can meet consumers with new experiences. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

The metaverse is still in extremely early development-it feels almost like a party that just started. How does its audience grow? How can it improve upon issues in the current iteration of the internet? Companies are focusing on a human-centered development paradigm, with an almost anti-big tech attitude. This episodes explores how Web3 and Meta can reach more skeptical audiences. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, host Cathy Hackl and co-host Lee Kebler discuss a range of timely topics, from AI developments and spatial computing to space exploration and sustainability. Cathy shares her experience at the Singularity University Summit in South Africa, reflecting on the continent's tech innovation. The hosts dive into Meta's Ray-Ban glasses, Vario's simulation tech, and the significance of transparent innovation in VR. They also explore lunar farming, Adobe's AI focus, and copyright shifts in publishing. Cathy and Lee celebrate marketing visionary Justin Brennan and discuss the implications of AI on creativity at the Adobe MAX conference. The episode wraps up with reflections on space tourism and future tech trends, inviting listeners to share their thoughts.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - Introduction and Personal Updates07:52 - Meta News: Ray-Ban Meta Glasses11:45 - Prototype VR Headset Discussion14:35 - Vario and Simulation Technology20:19 - Industry Recognition: Justin Brennan22:52 - Adobe MAX Conference Insights28:46 - Penguin Random House's Copyright Policy31:59 - AI Regulations and Legal Battles34:43 - Dispatch from the Fringe: Off-Planet Farming Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, host Lee Kebler and guest co-host Katie McIntyre discuss AI and VR's evolving roles in technology, fashion, and marketing. Katie, a Toronto-based designer and founder of Matriarch, shares insights on "feminine futurism" and the challenges of AI influencers, highlighting potential ethical risks, particularly around body image. They critique Apple's Vision Pro, comparing it with Meta's VR approach, and question whether Apple understands user needs. The conversation explores the balance between AI and human connection, emphasizing that while AI offers intriguing tools, it cannot replace authentic relationships, urging more ethical development in tech innovation.Come for the tech, and stay for the magic!Lee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKatie McIntyre BioKatie McIntyre is a visionary Creative Director, Fashion and Industrial Designer, Film Director, VFX Artist, Ivy League Lecturer, and Women's Rights Advocate. Founder of Katie McIntyre Studio, she collaborates with artists like Nicki Minaj, Cardi B, and Lizzo, crafting iconic album and product designs, films, and VFX for live shows. Her “feminine futurism” philosophy drives collaborations with brands such as Mugler, Puma, and Amazon, and her work has graced stages like Coachella. Named a “World's Leading Female VFX Artist” by Time and a “Leader of Tomorrow” by the St. Gallen Symposium, she is also CEO of Matriarch, dedicated to empowering women through innovative design.Katie McIntyre on LinkedInMatriarch WebsiteKatie McIntyre Studio WebsiteKey Discussion Topics00:00 - Introduction and Guest Introduction2:38 - Puma's AI Influencer Announcement10:01 - Authenticity in Marketing16:31 - Ethical Considerations of AI Representation22:21 - Apple's Product Announcements and M4 Chip28:01 - Critique of Apple Vision Pro and VR Strategy32:11 - Market Demographics and User Behavior36:13 - Applications of VR in Industry48:01 - AI as a Substitute for Human Friendship Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler dive into the exciting world of gaming, AI, and consumer tech. They discuss the innovative "Virtual Vote" initiative in Roblox to boost Gen Z voter participation, Nintendo's surprise music app launch, and Netflix's strategic move with Mike Verdu in generative AI for games. The episode also explores the complexities of AI in Hollywood, including the respectful revival of Christopher Lee in "Lord of the Rings" and Robert Downey Jr.'s commitment to his likeness. Cathy and Lee also analyze the gaming industry's trends and consumer interest in XR hardware while highlighting Oprah's endorsement of Meta's Ray-Ban smart glasses. With insights on wearables and AR technologies, this episode offers a rich look into the future of tech—don't miss it!Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics0:00 - Introduction and Current Events5:31 - Virtual Vote Initiative at Roblox12:23 - Nintendo's Music App Launch18:01 - Netflix's VP of Generative AI24:33 - AI in Hollywood Discussions30:13 - Disney's Office of Technology Enablement36:01 - Gaming Industry Predictions42:44 - Consumer Interest in XR Hardware 48:55 - Meta's "Brave Eye" Sunglasses Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler explore the latest in tech, from Nintendo's expansion into physical experiences with Super Nintendo World, to the evolution of the metaverse and AI's rapid growth. They discuss exciting developments such as AI company Perplexity's soaring valuation, OpenAI's new hire to lead robotics, and Apple's smart glasses project. The hosts also reflect on wearable tech and its intersection with fashion and a thought-provoking conversation on AI and brain chip technology. A dynamic episode on the convergence of gaming, AI, wearables, and immersive experiences!Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics0:00 - Introduction and Nintendo News5:36 - The Evolving Metaverse12:11 - AI and Startup Valuations18:23 - OpenAI's Robotics Initiative24:23 - Wearables and Smart Glasses 30:09 - The Intersection of Technology and Fashion36:15 - The Brain Microchip Decision Debate42:45 - Implications of Technology on Autonomy Hosted on Acast. See acast.com/privacy for more information.

In this episode of Tech Magic, hosts Cathy Hackl and Lee Kebler explore the latest in technology, innovation, and media trends. They dive into the upcoming Consumer Electronics Show (CES) and Cathy's involvement with AI at CES and discuss shifts in media consumption, including the evolution of streaming services. The duo also covers Meta's role in sports broadcasting, smart glasses, and gaming news like Purina's virtual pet game on Roblox. The episode also discusses new music tech innovations and reflects past trends. Filled with insights and personal stories, this episode offers a dynamic look at the intersection of tech and creativity.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - Introduction and CES Excitement02:11 - Media Consumption Trends03:32 - Amazon's Freevee Discontinuation08:28 - Excitement for 'Fallout' Series12:34 - Meta and Sports Broadcasting17:02 - Virtual Pets21:08 - Smart Glasses and AR Technology29:16 - Virtual Pet Games34:01 - Music Technology Innovations Hosted on Acast. See acast.com/privacy for more information.

While Cathy Hackl and Lee Kebler take a short holiday break, TechMagic brings you an interview with Katie McIntyre, Founder and Design Lead of Matriarch. Katie was a TechMagic guest cohost earlier in the season, and Time Magazine has ranked her as one of the leading female VFX artists and has featured her creations.Katie discusses her groundbreaking work in feminine futurism and shares her unique approach to integrating feminist art principles into design and technology. She also reflects on her experiences at Apple and Google and the challenges of being a woman in tech. She also unveils her new brand, Matriarch, aimed at empowering women in the tech and design industries. Tune in to hear about Katie's efforts to reshape the intersection of fashion, technology, and culture while inspiring the next generation of creatives. Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech and gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platform strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInKatie McIntyre BioKatie McIntyre is a Creative Director, Fashion & Industrial Designer, Film Director, VFX Artist, Ivy League Lecturer, and Women's Rights Advocate. As the founder of Katie McIntyre Studio, she collaborates with renowned artists like Nicki Minaj, Lizzo, The Weeknd, and Cardi B, designing iconic album covers, couture, and VFX for live shows. Her innovative philosophy of feminine futurism, which blends feminist principles with design and technology, has earned her international recognition and keynote speaking opportunities at prestigious institutions, including Harvard, Duke, and Carnegie Mellon. Katie has partnered with top brands like Mugler, Puma, and Nike, and her designs have been worn by stars such as Lizzo and Shenseea. As CEO of her brand, Matriarch, she advocates for empowerment through groundbreaking design and technology products. Her automotive design, Dakini, showcased by Mugler and Vogue Singapore, has made waves in the automotive industry. Named one of Time's "World's Leading Female VFX Artists," McIntyre continues to inspire and innovate. Hosted on Acast. See acast.com/privacy for more information.

In this first part of a two-part episode of TechMagic, hosts Cathy Hackl and Lee Kebler reflect on the key developments in the gaming industry in 2024. They explore Mike Verdu's appointment as Netflix's VP of Generative AI for Games, his creator-first vision, and the rise of AI-driven tools to accelerate game development. The duo discusses Atari's nostalgic comeback, highlighted by founder Nolan Bushnell's insights on affordable VR tech like the Oculus Quest 3. They also tackle the staff exodus at Annapurna Interactive and its potential impact. The episode concludes with gaming-meets-music innovations, including Fortnite's Lofi Girl map, signaling a transformative era for gaming and media convergence.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech and gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platform strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - Introduction to Generative AI in Gaming01:39 - The Nostalgic Return of Atari03:13 - Impact of the Oculus Quest 303:45 - Turmoil at Annapurna Interactive07:09 - The Convergence of Movies and Video Games09:21 - Evolving Media Properties10:16 - The Lofi Girl Map in Fortnite Hosted on Acast. See acast.com/privacy for more information.

In this second part of the 2024 retrospective episode of TechMagic, hosts Cathy Hackl and Lee Kebler reflect on AI's profound impact across industries in 2024. They discuss YouTube's groundbreaking decision to allow users to request the removal of AI-generated impersonations, highlighting its promise and challenges in content moderation. The hosts revisit key moments from the Roblox Developers Conference, where AI was leveraged to innovate virtual commerce and redefine brand engagement for younger audiences. They also examine Intuit's controversial layoffs amid AI-focused hiring, raising questions about the future workforce. Through these discussions, they explore how AI shaped creativity, commerce, and careers in a transformative year.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech and gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platform strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - AI Content Removal on YouTube01:18 - Concerns Over Enforcement Mechanisms02:01 - The Nature of Creativity and AI04:05 - Highlights from the Roblox Developers Conference05:42 - Intuit's Layoffs and AI Initiatives06:12 - The Future of Work in a Tech-Driven World Hosted on Acast. See acast.com/privacy for more information.

In this exciting episode of TechMagic, hosts Cathy Hackl and Lee Keebler kick off 2025 live from CES in Las Vegas. They delve into the latest AI trends, explore groundbreaking health tech like Withings' innovative health tracking mirror, and discuss the buzz around the upcoming Nintendo Switch 2. With insights into AI's growing role across industries, reflections on CES's vibrant atmosphere, and a light-hearted look at quirky innovations, Cathy and Lee provide an engaging mix of humor, predictions, and expert analysis. Tune in for a captivating journey through the ever-evolving world of technology!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 Intro03:15 AI Takes Center Stage at CES05:05 The Wild World of Startups10:28 Positive Vibes Amidst Challenges12:43 Anticipation for NVIDIA's Keynote28:17 Nintendo Switch 2 Leaks31:24 Fortnite's Media Evolution Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler explore the latest innovations from CES 2025, delving into groundbreaking AI developments and the dynamic creator economy. They reflect on the impact of AI on technology and society, share insights from global tech hubs, and discuss the future of dating technology. With engaging discussions on the evolving landscape of social media and the attention economy, this episode offers a fascinating look at the intersection of innovation and culture.Come for the Tech stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 Intro 02:44 AI RAN Alliance 05:21 The Creator Economy in Dubai 10:21 Tech's Growing Presence in Washington, DC 12:08 The Attention Economy 24:38 Emerging Tech Hubs and Global Perspectives - 44:47 The Future of Dating Technology - Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, Cathy Hackl and Lee Keebler explore groundbreaking trends in tech. They discuss the rise of DeepSeek AI and its disruption of traditional business models, the strategic importance of spatial computing and XR technologies for U.S. leadership, and key takeaways from the NAM show. The duo highlights open-source innovation, shifts in AI adoption, and hardware advancements shaping the future. Listeners gain valuable insights into how these developments impact global competitiveness and the evolving tech landscape.Come for the Tech, stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 Intro01:27 The DeepSeek Disruption13:15 U.S. Leadership in Spatial Computing32:16 NAM Show's AI-Free Innovation39:50 Super Bowl Tech Predictions44:11 Retro Gaming Nostalgia Hosted on Acast. See acast.com/privacy for more information.

In this episode of Tech Magic, hosts Cathy Hackl and Lee Kebler dive into the latest tech developments, from Meta's bold moves in AR, to Apple's Vision Pro journey one year later. They highlight Meta's success with Ray-Ban AI glasses, Apple's challenges in AR innovation, and how creators are evolving into media moguls. Cathy also interviews special guest Jeff Barrett, who shares insights on building sustainable creator careers, the rise of nano-influencers, and the global expansion of digital content platforms. Whether you're into cutting-edge tech or the creator economy, this episode captures 2025's emerging trends.Come for the tech, stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInJeff Barrett BioJeff Barrett serves as the Chief Evangelist at the Shorty Awards, where he's been involved with the organization for 10 years. A former Shorty Award winner for Best Business Blogger, Barrett has evolved from a creator to an agency leader, demonstrating the possible progression within the creator economy. His journey began uniquely on MySpace and included creating a successful parody account on Twitter that inadvertently led to legitimate recognition in the marketing world. Barrett currently hosts the Shorty Awards show and runs a podcast called "It's No Fluke," which has produced over 130 episodes featuring leaders from major companies like Google, Meta, and the NFL.Jeff Barrett on LinkedInKey Discussion Topics00:00 - Intro & Tech News Overview02:50 - The Future of American XR: Competition and Innovation11:15 - Meta's Metaverse Strategy: Make or Break Year28:18 - Apple Vision Pro: One Year Later41:24 - Interview with Jeff Barrett: The Evolution of the Shorty Awards47:32 - The Creator Economy: Trends and Future Growth53:27 - Building Sustainable Creator-Brand Partnerships Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler, along with special guest Richard Attias, CEO of the Future Investment Initiative (FII), explore the latest trends in AI, spatial computing, and gaming. They discuss the future of Apple Vision Pro, the challenges of productizing AI, and the rise and fall of Humane AI Pin. They also highlight the potential of user-generated content (UGC) in gaming, with a focus on Grand Theft Auto VI. Richard shares his vision for purpose-driven investments and the global impact of AI and technology. Tune in to gain valuable insights into how these developments impact global competitiveness and the evolving tech landscape.Come for the Tech, stay for the Magic!Richard Attias BioRichard Attias is a globally recognized strategist, producer, and CEO of the Future Investment Initiative (FII) Institute, a global nonprofit foundation driven by data with an investment arm and one agenda: Impact on Humanity. He is also the Founder and Chairman at Richard Attias, He has organized high-profile events such as the Davos in the Desert summit and the New York Forum Africa, bringing together world leaders, investors, and innovators to address critical global challenges.Richard is passionate about purpose-driven investments and aligning capital with innovation to shape a better future for industries, economies, and societies. His work has positioned FII as a catalyst for transformative change on the global stage.Richard Attias on LinkedInFuture Investment Initiative (FII) Institute on LinkedinKey Discussion Topics:00:00 Intro03:17 Apple Vision Pro and Spatial Computing12:23 AI in the Workplace: Feature vs. Product20:32 The Rise and Fall of Humane AI Pin29:35 Gaming and User-Generated Content (UGC)43:57 Purpose-Driven Investments: Interview with Richard Attias Hosted on Acast. See acast.com/privacy for more information.

On this TechMagic episode, hosts Cathy Hackl and Lee Kebler welcome AI thought leader Sandy Carter, author of AI First, Human Always, and COO of Unstoppable Domains for a deep dive into AI-driven leadership and technological transformation. They break down the latest innovations, from Apple's Vision Pro developer workshop to Meta's bold moves in AR and spatial computing. Sandy shares expert insights on how business leaders can embrace AI while staying human-centric. Plus, hear exclusive details on her upcoming SXSW keynote. Whether you're an entrepreneur, tech enthusiast, or AI pioneer, this episode is packed with game-changing knowledge you won't want to miss.Come for the Tech, stay for the Magic!Sandy Carter BioSandy Carter is a renowned technology executive and author of "AI First, Human Always," her seventh book published by Wiley. As a leading voice in artificial intelligence and business transformation, she has interviewed over 450 companies to gather insights on AI implementation and leadership strategies. Known for her expertise in emerging technologies and innovation, Carter is a regular Forbes contributor and featured keynote speaker at South by Southwest for seven consecutive years. Her latest work focuses on helping businesses of all sizes navigate the AI revolution, providing practical guidance on integrating artificial intelligence while maintaining human-centric approaches. Carter's experience spanning roles at major technology companies like IBM and Amazon, combined with her deep understanding of AI applications for enterprises and small businesses, makes her a trusted authority in digital transformation and AI leadership.Sandy Carter on LinkedInKey Discussion Topics:00:00 Intro & Welcome to TechMagic01:18 Inside Apple's Vision OS Developer Workshop Experience 04:13 Apple Vision Pro: Beyond the Initial Sales Numbers07:07 The Future of Apple's Spatial Computing Strategy13:35 Meta's Latest Developments in AI and XR20:51 Meta's AR Glasses and $50M Creator Fund Discussion26:05 Nostalgia: Early Days of VR Development30:06 Interview with Sandy Carter: AI First, Human Always37:40 Transforming Business Leadership in the AI Era42:28 Making AI Accessible for Companies of All Sizes47:07 Innovation in AI Content: The Living Book Concept50:52 Where to Find Sandy Carter's Work & Resources52:13 Key Takeaways & Closing Thoughts Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler explore cutting-edge innovations, from AI agents to Meta's fashion-forward Ray-Ban smart glasses. Special guest Melissa Medina, CEO of eMerge Americas, discusses South Florida's rise as a global tech hub and previews their upcoming conference featuring industry leaders like Palmer Luckey and Daymond John. The hosts also dive into gaming news from GDC, NVIDIA's latest advancements, and the evolution of "vibe coding" in software development. Packed with industry insights and engaging discussions, this episode is a must-listen for tech enthusiasts, developers, and innovation leaders alike.Come for the Tech, stay for the Magic!Melissa Medina BioMelissa Medina Jiménez is the co-founder, CEO, and President of eMerge Americas, a venture-backed platform transforming Miami into a global tech hub. Under her leadership, the annual eMerge Americas conference has grown to attract 20,000+ attendees from over 50 countries. A University of Florida graduate, Melissa also studied at ESADE in Barcelona. She is a partner at Medina Ventures and leads the Medina Family Foundation. Passionate about innovation and community impact, she champions Miami's tech growth while raising her five children.Melissa Medina on LinkedIneMerge Americas WebsiteKey Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl & Lee Kebler02:09 The Hidden Musical Talents of Tech Leaders - Lee's Harmonica Journey06:55 Inside DC's Tech Scene: AI Summit & Chip Diplomacy Discussions 13:14 The Global AI Race: Who Will Be #3 After US and China?19:35 South by Southwest 2024: Music Takes Center Stage31:02 Gaming Industry Updates: GDC Preview & Nintendo Switch News38:37 Meta's Fashion Future: Partnership with Coperni for Smart Glasses43:25 The Rise of AI Agents: From Simple Tasks to Complex Automation53:54 The Evolution of Coding: From Machine Language to AI-Assisted Development1:00:19 Special Interview: Melissa Medina on Miami's Tech Transformation1:11:53 Key Takeaways & Looking Ahead to Future Tech Developments Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler dive into the latest in AI, gaming, and digital innovation. They explore how companies can move beyond AI hype to real-world applications, the evolving landscape of social platforms post-COVID, and why Niantic's $3.85B gaming sale signals a shift in geospatial AI. They also examine Microsoft's overlooked accessibility tech, AI-powered gaming coaches, and the rising battle for AR dominance. With sharp insights and candid analysis, this discussion unpacks the most pressing trends shaping the future of technology and human connection.Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like Will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics:00:00 Welcome to Tech Magic: Innovation, AI & Everything In Between02:34 Microsoft Edge's Surprising Text-to-Speech Revolution08:38 The Rise of IRL Connection in a Digital Age: Base.club & Beyond23:12 Debating Corporate AI Strategy: Tools vs Hype42:11 Niantic's $3.85B Gaming Sale & Pivot to Geospatial AI44:24 Roblox Cube: Democratizing Game Development with AI46:12 Xbox Copilot & Discord's Game-Changing SDK Integration49:22 Silicon Valley's AGI Predictions: Hype vs Reality56:33 The Future of AR: Google, Meta, and Snap's Glass Wars01:06:46 Final Thoughts: Book Recommendations & Cultural Impact Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler dive into the latest tech innovations shaping our world. They explore AI's growing role in fast-food automation, the rapid expansion of VR social platforms, and how Gen Alpha is redefining dating through gaming. The episode also unpacks Spain's strict AI content laws, the Take It Down Act to combat deepfakes, and AI's groundbreaking impact on healthcare. With discussions on AI copyright regulations and the future of digital interaction, this episode offers a compelling look at how technology is transforming our daily lives—and why responsible innovation matters.What you will learn:Gen Alpha Dating: How Technology is Changing Teen RelationshipsGDC Recap: Meta's Quest Success and VR Social GrowthAI in Drive-Throughs: The Future of Fast Food OrderingUsing AI to Transform Healthcare and Patient CareAI Copyright Laws: Human Input vs Machine GenerationSpain's AI Content Laws and Protecting Against DeepfakesCome for the tech, stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like Will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl and Lee Kebler4:35 Gen Alpha Dating: How Technology is Changing Teen Relationships11:25 GDC Recap: Meta's Quest Success and VR Social Growth20:30 AI in Drive-Throughs: The Future of Fast Food Ordering26:39 Using AI to Transform Healthcare and Patient Care32:54 AI Copyright Laws: Human Input vs Machine Generation39:07 Spain's AI Content Laws and Protecting Against Deepfakes45:17 Wrap-Up: Music Recommendations and Final Thoughts Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler break down the latest in AI, gaming, and entertainment. They discuss OpenAI's education initiatives, the viral Studio Ghibli AI trend, and Apple's AI strategy. Plus, get insights into Nintendo Switch 2 rumors and the rise of immersive experiences like Meow Wolf. This episode also introduces a new segment hosted by Adam Davis McGee, diving into the evolving relationship between technology and storytelling. Whether you're a tech enthusiast or an industry insider, TechMagic keeps you ahead of the curve on emerging trends and groundbreaking innovations.What you will learn:Why OpenAI's new Academy signals important shifts in AI education and transparencyHow the viral Studio Ghibli AI trend raised concerns about data privacy and copyrightWhy Apple's approach to AI training may prove more sustainable long-termThe latest updates on Nintendo Switch 2 How Generation Alpha is revolutionizing dating through gaming platforms Why immersive experiences like Meow Wolf are reshaping entertainmentKey developments in Netflix's evolving approachCome for the tech, stay for the magic!Key Discussion Topics:00:00 Welcome to Tech Magic: Innovation & Beyond00:46 TreeFort Tech Festival: A Pacific Northwest SXSW07:22 OpenAI Academy Launch & Data Privacy Concerns16:06 Nintendo Switch 2: What to Expect from the Big Reveal20:22 Gen Alpha's Dating Revolution: Gaming Meets Romance23:02 Black Mirror Season 7 & Netflix's Interactive Future28:04 The Rise of Immersive Entertainment: Meow Wolf & Beyond 30:45 ADM's New Segment: Sundance's Move & The Future of Indie Film34:43 Music Spotlight: Jazz is Dead & Show Wrap-up Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Lee Kebler and Adam Davis-McGee break down the most significant shifts in tech, from Nintendo's Switch 2 delays to the EU's bold €20B AI infrastructure push. They unpack Honor's deepfake detection breakthroughs, Kawasaki's quadrupedal robot horse, and tariffs disrupting major product launches. With a live update from Cathy Hackl from TED2025, the episode also explores the future of AR wearables and why four-legged robots might outpace their humanoid counterparts. Whether you're into cutting-edge gadgets or global tech policy, this episode offers a sharp, fast-paced look at what's shaping our digital future.What you will learn:Why Nintendo's Switch 2 anti-scalping measures represent a new approach How the EU's €20 billion AI gigafactory initiative signals a shift in global tech The evolution of deep fake detection technology into a $15.7 billion market by 2026Why Kawasaki's robotic horse represents a practical approach to autonomous mobility The significance of Honor's AI deep fake detection technology Why quadrupedal robots may prove more practical than bipedal designs How companies like Meta and Google are approaching AR glasses development Come for the tech and stay for the magic!Key Discussion Topics:00:00 Welcome to Tech Magic with Lee Kebler03:20 Nintendo Switch 2: Fighting Scalpers with Smart Pre-Orders13:02 Gaming Price Evolution: From Game Boy to $80 Games15:15 Valve's New VR Headset: The $1200 Deckard Revolution22:37 Google Debuts AR Glasses at TED: Meta's New Competition34:42 EU's €20B AI Investment: Building Europe's Tech Future38:21 Honor's AI Deep Fake Detection Goes Global44:05 Kawasaki's Robo-Horse: The Future of Quadruped Robotics56:06 Wrap-Up: Next Week with Cathy Hackl Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler unpack the latest from the TED conference, including Cathy's AI matchmaking experiment and Google's XR glasses demo. They explore OpenAI CEO Sam Altman's controversial take on intellectual property, the growing urgency for AI regulation, and how international tariffs reshape tech manufacturing. The duo also dives into evolving gaming platforms like Among Us 3D and Meta's Horizon tools, raising key questions around privacy, education, and empathy in leadership. It's a wide-ranging, thought-provoking discussion on where technology is headed—and how society can keep pace.Episode Highlights:Google's XR Glasses and the Rise of AI-Powered Memory—Cathy Hackl and Lee Kebler explore Google's new XR glasses, which retain spatial memory and allow users to interact with remembered environments. They discuss how persistent AI memory could redefine personal computing and digital assistance.Meta, Roblox, and the Future of Text-to-3D World Building—The hosts explore how platforms like Meta and Roblox use AI to transform simple text into immersive virtual worlds. They weigh the creative potential against the risk of low-quality content flooding digital spaces.Automation vs. Employment in the Age of AI – Lee and Cathy unpack how AI and robotics are displacing workers across sectors. They analyze the rising adoption of automation in manufacturing and the urgent need for education reform to ensure economic sustainability and job creation.The Creative Rights Battle in AI Training Data – Sam Altman's TED talk sparks a heated debate about AI models being trained on copyrighted content. The hosts discuss the ethical dilemma, calls for creator compensation, and how tech leaders must build fair frameworks for the future.Gaming's Evolution with Among Us 3D and Meta Horizons – Cathy and Lee spotlight the shift toward cross-platform, immersive gaming. From Among Us 3D to Meta's Horizon tools, they explore how gaming is becoming a testing ground for virtual presence, collaboration, and digital identity.Key Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl and Lee Kebler04:02 Inside the TED Conference: Robots, AI, and Global Tensions15:35 The Future of Virtual Worlds: Meta and Roblox's AI Building Tools31:30 The AI Employment Paradox: Automation vs Human Workforce43:39 OpenAI and IP Rights: Sam Altman's Controversial TED Talk 50:12 AI Ethics and Regulation: Navigating New Legal Challenges57:21 Among Us 3D: Cross-Platform Gaming Evolution Announced59:13 Final Thoughts: Technology, Education, and Society's Future Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler unpack viral AI trends, privacy concerns with ChatGPT's photo location capabilities, and the future of spatial computing with special guest Tom Emrich, author of "The Next Dimension." They discuss the marketing power of augmented reality, including Avon's 320% sales boost, and examine the evolution from smartphone-based AR to smart glasses and mixed reality. Tom introduces the “Play, Pilot, Proof” framework and explains why “presence” is the new P in marketing. It's a compelling look at how digital and physical worlds are converging fast.What you will learn:How AI tools like ChatGPT can identify photo locations with striking accuracyWhy the "em dash" has become a telltale sign of AI-generated contentThe significance of "presence" as the new P in marketing How dark factories are revolutionizing manufacturing with robot-only operationsWhy brands need to follow the "Play, Pilot, Proof" framework How spatial computing is transforming from smartphone-based AR to wearable devices The implications of viral AI trends for privacy and data collectionThe potential impact of AI replacing white-collar workers and C-suite executivesHow brands can leverage AR for marketing with conversion rate increases of up to 320%Come for the tech, stay for the magic!Tom Emrich BioTom Emrich is a pioneering product leader in spatial computing with over 15 years of experience in AR, VR, and wearables. He's helped shape the future of human-technology interaction through roles at Meta and Niantic, where he led AR platform strategy, launched industry-first AR Ads, and introduced mixed reality experiences. As the author of The Next Dimension, Tom offers a definitive guide to using AR for business growth. He's also an investor, startup advisor, and ecosystem builder, known for founding We Are Wearables and co-producing AWE. A recognized thought leader, Tom's insights have been featured in Forbes, CNN, and The New York Times.Tom Emrich on LinkedInBuy the Next Dimension hereKey Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl and Lee Kebler04:45 AI Trends: From Studio Ghibli to Dogs as Humans08:25 ChatGPT's Photo Location Detection: Privacy Concerns Revealed17:35 The Em Dash: How to Spot AI-Generated Content25:30 Should You Say "Please" and "Thank You" to AI?35:38 Interview: Tom Emrich on The Next Dimension of AR Marketing40:51 How AR is Transforming the Marketing Funnel44:29 The Evolution of Spatial Computing Hardware50:13 "Presence" - The New P in Marketing56:10 Humanoid Robots and Dark Factories: The Future of Manufacturing Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler unpack the cutting-edge innovations transforming finance and commerce in 2025. Along with special guest Nabil Manji, SVP of Fintech Growth at Worldpay, the trio discusses the rise of digital wallets and embedded finance, as well as the power of AI agents and real-time payments. They explore how technology is redefining money movement on a global scale and tackle the impact of quantum computing on payment security. They look at the challenges of AI safety and what companies like Shopify are doing to lead the charge. A must-listen for anyone curious about the future of fintech.What you will learn:How digital wallets are transforming global commerceWhy embedded finance is revolutionizing delivery of financial services to customersThe evolution of real-time payments across different global markets How AI agents are reshaping commerce through automated purchasing Why stablecoins are emerging as a crucial tool for cross-border payments The impact of quantum computing on payment security The challenges facing traditional retail experiences Current concerns around AI chatbots and the need for stronger safety measuresThe growing pains of emerging tech trends, from Nintendo's preorder challenges to Meta's AI controversiesCome for the tech, stay for the magic!Nabil Manji BioNabil Manji is the Senior Vice President and Head of Fintech Growth and Financial Partnerships at Worldpay, where he leads strategic initiatives in emerging payment technologies and financial partnerships. With extensive experience in the payments industry, he oversees how Worldpay collaborates with banks, fintech companies, and card networks to shape the future of money movement. His expertise in payment infrastructure and involvement in Worldpay's Global Payments Report make him uniquely qualified to discuss how technological innovations are transforming the way we think about and handle transactions in an increasingly digital world. His strategic vision for the intersection of technology and finance provides valuable insights for businesses and professionals interested in the future of payments and financial technology.Nabil Manji on LinkedInKey Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl & Lee Kebler02:44 AI & Mental Health: The Rise of Digital Therapy Solutions09:51 Nintendo Switch 2: When Preorders Go Wrong18:06 Slate Auto: Reimagining the Electric Truck25:44 The Three Pillars of AI in Payments with Nabil Manji39:37 Digital Wallets: The Evolution of Modern Payment Methods46:20 Cryptocurrency as Payment Infrastructure49:20 Understanding Embedded Commerce & Finance53:57 Quantum Computing's Impact on Payment Security01:03:47 Meta AI Controversy: Safety Concerns & Celebrity Voices Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, Cathy Hackl shares an exciting announcement, whilst co-hosts Lee Kebler and Adam Davis McGee dissect the latest shifts in AI, gaming, and digital privacy. From the delayed launch of Grand Theft Auto 6 to Meta's controversial AI-driven ad strategies, the duo tackles pressing ethical, legal, and technological questions. They explore Visa's investment in AI agents, Spotify's AI DJ, and the societal impact of chatbots and deepfake legislation. With candid insights and sharp analysis, Lee and ADM shed light on the balance between innovation and responsibility, highlighting how AI reshapes industries, public trust, and the digital future.What you will learn:Why GTA 6's delay to 2026 signals broader challenges in game development timelinesHow Meta's AI-powered advertising strategy could revolutionize digital marketing Why AI chatbots present significant safety concerns for minors The implications of new US legislation targeting deep fake pornography How Visa's AI agent payment system could transform automated purchasing behaviorsWhy Meta Ray-Ban's default AI privacy settings raise significant data concernsHow AI models prioritize objectives over truthfulness, with accuracy rates below 50%Why AI-generated evidence in legal proceedings requires new regulatory frameworksThe impact of Spotify's AI DJ feature on the future of personalized music curationThe challenges of training AI on potentially compromised or biased internet dataCome for the tech, stay for the magic!Key Discussion Topics:00:00 Introduction & Birthday Greetings for Cathy01:36 AI's Impact on Tech: A Bumpy Road Ahead05:10 GTA 6 Delay & Roblox Brand Partnerships07:14 AI Chatbots: Safety Concerns for Young Users13:09 Google's Responsible Approach to AI Development14:29 New Legislation on Deepfake Content19:55 AI-Generated Evidence in Legal Proceedings24:25 The Truth Problem: AI's Accuracy Below 50%28:23 Training AI on Internet Data: Garbage In, Garbage Out30:58 Visa's AI Shopping Assistant Plans36:09 Meta's AI-Powered Advertising Revolution43:24 Meta Ray-Ban Privacy Settings Update45:37 AI DJs & The Future of Music Curation51:20 Closing Thoughts & Next Week's Preview Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, host Cathy Hackl is joined by Samantha G Wolfe, founder of PitchFWD and NYU adjunct professor, to explore how AI and emerging tech are redefining relationships. From AI-generated love letters to dating in virtual environments, they examine the evolving boundaries between authentic connection and digital convenience. The duo discusses the ethics of emotional AI, the importance of human messiness, and the need for “non-AI pledges” in romance. Packed with Cathy's real-world experiments and and insightful commentary, this episode is essential for anyone navigating love, intimacy, and connection in a world increasingly shaped by technology.What you will learn:How AI companions are being used beyond loneliness reliefWhy the "messiness" of human relationships remains valuable How to navigate the balance between technology-enhanced and authentic human connections in modern dating using Cathy's Tech Intimacy ScaleThe emerging challenges of AI-generated messages in relationshipsWhy creating "non-AI relationship pledges" might become important How spatial computing and 3D interactions could transform the future of digital dating and what Cathy's building to disrupt this space Why human presence and in-person connections remain crucial Come for the tech, stay for the magic!Samantha G Wolfe BioSamantha G Wolfe is the founder of Pitch Forward and an adjunct professor at NYU, where she teaches pioneering courses on avatars, AI agents, and virtual beings. With a background in psychology, television, and emerging tech, Sam specializes in brand strategy for bleeding-edge technologies, helping visionary companies clearly articulate their value and future impact. Her expertise spans AI, spatial computing, XR, haptics, and metaverse innovation across 20+ industries. Known for her clarity, depth, and contagious enthusiasm, she bridges the gap between innovation and understanding through thought leadership, marketing strategy, and education, empowering the world to grasp the true potential of tomorrow's tech.Samantha G Wolfe on LinkedInKey Discussion Topics:00:00 Welcome to Tech Magic: Special Episode on Tech, Love & Life02:47 Dating in the Age of AI: Government Restrictions and Digital Romance12:20 Beyond Loneliness: The Many Reasons People Use AI Companions16:05 The Value of Human "Messiness" in Relationships21:00 Reimagining Digital Dating Through 3D Presence38:15 The Non-AI Relationship Pledge: Setting Digital Boundaries44:53 The Tech Intimacy Scale: Finding Balance in Modern Love50:20 Dating AI Chatbots: A Week-Long Experiment Preview58:54 Closing Thoughts: The Future of Human Connection Hosted on Acast. See acast.com/privacy for more information.

In this Greatest Hits episode of Tech Magic, hosts Cathy Hackl and Lee Kebler dive into the latest tech developments, from Meta's bold moves in AR to Apple's Vision Pro journey one year later. They highlight Meta's success with Ray-Ban AI glasses, Apple's challenges in AR innovation, and how creators are evolving into media moguls. Cathy also interviews special guest Jeff Barrett, who shares insights on building sustainable creator careers, the rise of nano-influencers, and the global expansion of digital content platforms. Whether you're into cutting-edge tech or the creator economy, this episode captures 2025's emerging trends.Come for the tech, stay for the magic!Jeff Barrett BioJeff Barrett serves as the Chief Evangelist at the Shorty Awards, where he's been involved with the organization for 10 years. A former Shorty Award winner for Best Business Blogger, Barrett has evolved from a creator to an agency leader, demonstrating the possible progression within the creator economy. His journey began uniquely on MySpace and included creating a successful parody account on Twitter that inadvertently led to legitimate recognition in the marketing world. Barrett currently hosts the Shorty Awards show and runs a podcast called "It's No Fluke," which has produced over 130 episodes featuring leaders from major companies like Google, Meta, and the NFL.Jeff Barrett on LinkedInKey Discussion Topics00:00 - Intro & Tech News Overview02:50 - The Future of American XR: Competition and Innovation11:15 - Meta's Metaverse Strategy: Make or Break Year28:18 - Apple Vision Pro: One Year Later41:24 - Interview with Jeff Barrett: The Evolution of the Shorty Awards47:32 - The Creator Economy: Trends and Future Growth53:27 - Building Sustainable Creator-Brand Partnerships01:02:34 - Creator Identity & Platform Evolution01:07:55 - Final Thoughts & Media Recommendations Hosted on Acast. See acast.com/privacy for more information.

In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler reunite to explore the latest in AI, tech hardware, and digital retail with special guest Dina Fierro, an Advisor and Fractional Marketing Leader. From Roblox's real-world commerce integration to Google's new XR glasses, the trio dives into how AI transforms distributed commerce, digital fashion, and the consumer experience. They also unpack wearable tech trends, spatial computing, and the ethical frontiers of AI-powered content creation. Whether you're a tech leader or brand builder, this episode delivers sharp insights on where innovation meets human connection in the future of retail.Come for the tech, stay for the magic!Dina Fierro BioDina Fierro is a visionary marketing leader with over 15 years of experience at the intersection of beauty, fashion, culture, and technology. She has held senior roles at Christian Louboutin, NARS, and Shiseido Americas, where she led groundbreaking digital initiatives across AI, social commerce, and mixed reality. Known for blending creativity with innovation, Dina has launched industry-first experiences on platforms like Roblox and TikTok. A sought-after speaker, mentor, advisor, and fractional marketing leader, she helps brands translate cultural shifts into strategic, consumer-centric growth.Dina Fierro on LinkedInKey Discussion Topics:00:00 Welcome to Tech Magic with Cathy Hackl & Lee Kebler03:00 Adventures in Big Sur: When Google Maps Leads You Astray04:30 Exploring Japan: Robotics, Culture and Innovation14:01 The YouTube AI Content Crisis: A New Era of Disinformation20:13 AI in the Workplace: Why Companies Shouldn't Replace Humans32:04 Interview with Dina Fierro: The Future of Retail & Commerce34:21 The Evolution of Distributed Commerce46:11 Future-Proofing Brand Strategy in the AI Era54:12 The Fashion Challenge of Wearable Tech58:59 Texas Social Media Laws & Gaming Platforms01:02:31 The ChatGPT Coffee Ground Divorce Story01:08:36 Book Recommendations & Looking Ahead to AWE Hosted on Acast. See acast.com/privacy for more information.

In the first episode of TechMagic, Cathy Hackl, tech futurist, visionary, and pioneer, and technology lead Lee Kebler shared their insights on the latest stories in gaming, AI, and fashion tech. Their discussion guides businesses and brands on how to discern which are fads and what is the future. Hackl and Kebler discuss the retirement of Unity's CEO, John Riccitiello, and the future of game engines. They talked about what brands need to look out for when they launch online video games like Fortnite. They moved on to artificial intelligence and voice print rights. Finally, Hackl and Kebler went into space with Prada and Axiom Space.Follow Cathy on LinkedInFollow Lee Kebler on LinkedInSubscribe to TechMagic on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com Hosted on Acast. See acast.com/privacy for more information.

Cathy Hackl and Lee Kebler are back for the second episode of TechMagic, the show that dives deep into the technology journey from fashion to space. In this episode, Hackl shares a guest interview with futurist, Faith Popcorn and talks about AI and Faith's storied career and work with brands.Kebler gives us a sneak peek reaction to the Meta Quest 3. Hackl and Kebler discuss how long it should take to make a video game and how Gen Z and Gamer moms are changing gaming expectations. Microsoft became the third-largest video game company in the world with its acquisition of Activision. AI wearables keep coming but which form factor will be the winner?Follow Cathy on LinkedInFollow Lee Kebler on LinkedInSubscribe to TechMagic on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com Hosted on Acast. See acast.com/privacy for more information.

In this episode, Hackl and Kebler talk about artificial intelligence in the music industry and the ethics of using lyrics to train AI. In a separate segment, they talk about Apple and AI.The discuss Hackl's visit to The Sphere in Las Vegas for opening night and the gaming industry taking over The Sphere during TwitchCon. Plus, which are a fad and which are the future?Key Highlights:6:41 - 9:10 - What we did last week: Cathy visits The Sphere in Las Vegas. Lee attends the Augmented Enterprise Summit. 9:11 - 20:07 - AI and the music industry: The ethics behind using lyrics to train AI. Using AI artists to mimic real people and pushing the boundaries of musical innovation. 20:08 - 32:41 - The Vegas Sphere. The outside of The Sphere displayed ads for Microsoft and Sony during TwitchCon. Cathy gives us her first-hand account of seeing The Sphere on opening night. Can brands and artirts repurpose their Sphere content?32:42 - 38:34 - AI and Apple: Is Apple playing catch up on generative AI? Lee thinks so. Cathy thinks Apple is always one step ahead, they just don't show their cards. 38:35 - 39:21 - Break 39:23 - 57:30 - Guest Interview with David Armano: Cathy interviews David Armano, Senior Director at Soul Machines about AI and Armano's perspective on the future of work.57:43 1:00:50 - Dispatch from the Fringe with Producer Lily Snyder: Genetically modified silkworms produce bionic spider silk. It's a spiderverse out there!1:00:51 - 1:03:18 - What Cathy and Lee are dressing up as for Halloween and the new FNAF movie. Show Notes:The Music's First Reckoning with AIApple, caught by surprise in generative AI boom, to spend $1 billion per year to catch up: ReportInside Apple's Big Plan to Bring Generative AI to All Its DevicesXbox and PlayStation battle it out at The Sphere David Armano on LinkedInSilkworms modified to make spider silkSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Cathy Hackl and guest host Lee Kebler are back with the fourth episode of TechMagic, the show that dives deep into our tech futures and current tech and gaming news. In this episode, Hackl and Kebler talk about President Biden's AI executive order and AI governance. They discuss Humane's AI wearable that is to launch on November 9, ask ChatPGT questions about mental health and reminisce about Call of Duty which turned 20 this year. Marriott releases a map in Fortnite. Plus, which are a fad and which are the future?Hackl interviews guest, Ari Peralta, CEO of Arigami, about sensory design.Producer Lily Snyder comes back with the Dispatch from the Fringe. In this segment, Snyder shares the weirdest story in tech this week.Show Notes:Use the code TECHMAGIC30 for 30% off Adweek's NexTech event.One AI Device to Rule Them AllBiden's AI Executive OrderPeople are speaking with ChatGPT for hours, bringing 2013's Her closer to realityCall of Duty turns 20Marriott Launches a Virtual City in FortnightWhat is Prenuvo? Ari Peralta on LinkedInArigamaRyanair in Roblox Hits 1 Million Virtual FightsSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Cathy Hackl and guest host Lee Kebler are back with episode five of TechMagic, the show that dives deep into our tech futures and current tech and gaming news. In this episode, Hackl and Kebler talk about the new Beatles song made possible by machine learning. Hackl talks about playing video games with her kids. Hackl and Lee talk about Fortnite which released an OG map that generated 102 million hours of play and broke records. Zumba is coming to virtual reality and Kebler's grievance with VR fitness subscriptions. Hackl interviews guest, Pico Velásquez, Founder and CEO of VIIRA Inc.Producer Lily Snyder comes back with the Dispatch from the Fringe. In this segment, Snyder shares the weirdest story in tech this week. VR is going to space!Key Highlights:1:00 - Podcast intro with co-host Lee Kebler.1:22 - What we did last week: Lee The Beatles released their final song, “Now and Then”. Used machine learning to separate vocals from old recorded tape. Cathy plays video games with her kids and the benefits of playing together and is getting ready to attend the CFDA Awards in NYC, one of the biggest nights in fashion. 13:01 - Fortnite and the gaming industry: Launched an original Fortnite map. 44.7 million players 102 million hours of play. 20 - Tech and Sports: Sports is evolving. Flag Football will be an Olympic sport. Zumba will be released on virtual reality. 29:13 - Guest interview: Cathy speaks with Pico Velásquez, Founder and CEO of VIIRA Inc. 56:29 - Architectural design in spatial computing. Keebler and Hackl talk about engineering design as a vertical for spatial computing.57:20 - Dispatch from the Fringe1:00 - 1:04:50 - OutroShow Notes:The Beatles SongWhy you should play video games with your kidsAs OG ‘Fortnite' Breaks Records, ‘Call Of Duty' Players Want Verdansk Or Blackout BackFlag football will be part of 2028 Olympics in Los Angeles. Here's what to knowPico Velásquez on LinkedInHTC's Vive Focus 3 has a new, far-out mission: astronaut mental healthSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Hackl and Kebler talk about the Mac Pro Mini and developing for the Apple Vision Pro. Hackl attended the CFDA (Council of Fashion Designers of America) awards and why we'll eventually see more people from tech at fashion events. The conversation of fashion and AI leads Hackl and Kebler to share their views of the Humane AI Pin released on November 9. Kebler is wary of voice control as the main control for technology devices. Hackl interviews Cynthia Miller, Head of Innovation at 11:11 media. Producer Lily Snyder brings you the Dispatch from the Fringe. Key Highlights:1:00 - Podcast intro with co-host Lee Kebler.1:22 - What we did last week: Hackl talks about her time at the CDFA awards. Lee and Hackl discuss the Humane AI pin. Humane AI Pin, fad or future?17:00 - Should wearables be singular devices that do things very well? 18:00 - OpenAI Dev Day and GPTs.24:40 - Guest interview with Cynthia Miller, Head of Innovation at 11:11 Media44:00 - Dispatch from the Fringe47:45 - OutroShow Notes:CFDA AwardsHumane AI PinGeneral MagicCynthia Miller on LinkedInRats Use the Power of Imagination to Navigate and Move Objects in a VR LandscapeSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Over the weekend, Sam Altman was fired from OpenAI and a lot of tech news and tech drama unfolded over the last few days. Hackl and Kebler share their thoughts on OpenAI, Altman, and why the big losers of this news story are potentially the users. Hackl shares her first article published in the Harvard Business Review was just published and shares why it's about more than just mixed reality, it's about the future of human-computer and human-to-human interaction, and yes, AI is at the core of Spatial Computing. The hosts also chat about Roblox's latest virtual fashion report, and also how a TikTok makeup trend might be just a fad or could be the future. Hackl interviews Greg Kahn, CEO at GK Digital Ventures and President and CEO at Emerging Tech Exchange. Producer Lily Snyder brings you the Dispatch from the Fringe. Show Notes:What Leaders Need to Know About Spatial Computing (by Cathy Hackl)A Wearable World (by Cathy Hackl & Lily Snyder)FIU and tech futurist Cathy Hackl announce the launch of Virtual Fashion Design Endowed ScholarshipRoblox's 2023 Digital Expression, Fashion & Beauty Trends ReportTikTok Trend - makeup from the uncanny valleySwallowable device to track vital signsScientists invent micrometers-thin battery charged by saline solution that could power smart contact lensesSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Hackl and Kebler talk about a possible Lego x Fortnite launch, Fortnite partnering with Oakley, Fortnite Creative and the importance of thumbnails. They also discuss gesture technology, like the early “slide to unlock” to today's double tap on the Apple Watch. Hackl gives her reaction to the Vario XR 4 and they discuss the spatial computing sessions at AWS re:Invent event. Kebler and Hackl talk about an article from The Guardian that talks about women in AI, and Cathy wishes for more Godmothers of AI.Hackl interviews Zoe Scaman, founder of Bodacious on gaming, Gen Alpha, and the multiplayer brand. Show Notes:Everything you need to know about the Lego x Fortnite collabVarjo XR-4 Promises Mixed Reality "Practically Indistinguishable From Natural Sight"Will Hand Gestures Replace Touchscreens and Keyboards?Most advanced virtual and mixed reality headsets for professionals – VarjoFinnish startup Varjo launches new $3,990 mixed-reality headset to take on Apple, MicrosoftAWS re:InventSave the Date: Spatial Computing at AWS re:Invent 2023Where are all the ‘godmothers' of AI? Women's voices are not being heardSubscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Hackl and Kebler talk about games, musical avatars, and the ecological impact of generative AI.The musical group, Kiss, retires to leave the music to their avatars. Hackl shouts out Future Chicken, a game developed by Catherine Winder and Annabel Slaight. Kebler discusses the environmental impact of generative AI prompts from MIT. Hackl and Kebler segway into the Eminem Fortnite concert. Hackl interviews Irena Cronin, Co-Founder & SVP of Product at DADOS Technology. Producer Lily Snyder brings you the Dispatch from the Fringe.Show Notes:Kiss say farewell to live touring, become first US band to go virtual and become digital avatarsKids Want Digital Currency And Subscriptions More Than New Games This XmasThe Game Awards trailer gets us hyped for the games of 2024Fortnite's Eminem concert teased the future of the gameA former Lucasfilm exec created this time-traveling chicken to help kids cope with climate changeMaking an image with generative AI uses as much energy as charging your phoneIrena Cronin on LinkedInWho wants to farm potatoes in the metaverse? Exploring Roblox's corporate hell-worldsSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

On this week's episode, the EU becomes the first governing power to enact laws around artificial intelligence. Next, Hackl and Kebler discuss an article in the NY Times that focused on using AI to talk to the dead. Hackl talks about the benefits of AI for historical preservation. Also, ‘Tis the Season for Gaming and VR, as Hackl and Kebler discuss the success of the Fortnite x Lego collab and how the Meta Quests outsold AirPods on Amazon's Black Friday sales. Hackl interviews Dr. Lydia Kostopoulos, founder of Abundance Studio. Kostopoulos is a strategy and emerging technology advisor. Producer Lily Snyder brings you the Dispatch from the Fringe.Show Notes:EU Reaches Agreement on New “AI Act”: The World's First Comprehensive AI LawUsing A.I. to Talk to the DeadAI Can Reshape the Physical World—If We Regulate It ProperlyFortnite x Lego Official Launch TrailerWould you believe a VR headset outsold AirPods during Black Friday? It happenedDr. Lydia Kostopoulos on LinkedInLatinas pioneras en la IA: dando forma al futuro, un algoritmo a la vezWant to Trick an LLM? Try Asking It Nicely or Use Argentinian SpanishDLD Conference in MunichSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

On this week's episode, Hackl and Kebler talk about Murderbot Diaries, a Hugo Award-winning sci-fi book series. Hackl and Kebler discuss the Figma Adobe merger failure. Hackl and Kebler talk about Marriott Bonvoy Land in Fortnite and Asgard's Wrath 2 in VR. OpenAI suspends ByteDance's account. Kebler tries to break ChatGPT 4. Hackl and Kebler discuss Epic, Meta, and Unity joining the Alliance for OpenUSD. Hackl interviews Nick Vinckier, Director of Corporate Innovation at Chalhoub Group.Producer Lily Snyder brings you the Dispatch from the Fringe.Show Notes:Apple is adapting the Hugo Award-winning sci-fi book series MurderbotFigma and Adobe are abandoning our proposed mergerFortnite's Marriott Bonvoy Land is a ghost town of video game sadnessVR's killer app has finally arrived” - IGN gave it a perfect score and called it a masterpieceOpenAI suspends ByteDance's account after it used GPT to train its own AI model.Alliance for OpenUSD Unveils Roadmap for Core USD Specification and Ecosystem CollaborationNick Vinckier on LinkedInThe hottest new climate technology is bricksSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

TechMagic starts off the year with an inspiring interview to help you get your creative endeavors started in 2024.Hackl interviews Jeffery B. Madoff, author of Creative Careers: Making a Living with Your Ideas. Creatives can control their careers whether inside corporate America or launching something new in 2024. Get inspired with great ideas and creativity in the new year. Jeffery Madoff is an Adjunct Professor at Parsons School of Design, keynote speaker, playwright, and producer.Come for the tech, stay for the magic. Hosted on Acast. See acast.com/privacy for more information.

This episode is all about the Apple Vision Pro!The Vision Pro is set to launch on February 2, 2024. Cathy and Lee are spatial computing veterans. They discuss the impact of this spatial computing launch news and how Apple won CES without even being on the ground at the event. They discuss the opportunities that lay ahead for professionals in the new era of spatial computing. Cathy and Lee segway into discussing more tech layoffs in gaming. Then they talk about AI, fair use, and journalism. Elvis Presley returns as a hologram. Walmart and Unity's partnership brings physical goods to games. Show Notes:AI Is A Critical Building Block For Spatial ComputingApple Vision Pro available in the U.S. on February 2CES 2024This AI stock trader engaged in insider trading — despite being instructed not to – and lied about itA New Kind of AI Copy Can Fully Replicate Famous People. The Law Is Powerless.Elvis Presley is coming back with the help of holographic projectionsWalmart and Unity team up to bring immersive commerce for physical goods to gamesMedia Executives Covett Games, But Are Ill Suited to Run Them (Andrew Rosen) This E-tongue mimicks human taste and recommends wine with different foodsSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Tech and gaming executive, Cathy Hackl and guest host Lee Kebler release their 14th episode of TechMagic, the show that dives deep into today's tech news and explores the future of tech and gaming. This week Cathy is at the World Economic Forum in Davos. She'll share more next week when she's back on the podcast.In this episode Lee and producer, Lily Snyder, host the show. Lee and Lily reminisce about Palm Pilots and tech gadgets before smartphones and discuss devices like the Rabbit R1. Lee and Lily talk about Apple Vision Pro updates. Apple released an advanced multimodal system called Ferret, which excels beyond Chat GPT-4 in computer vision tasks.Show Notes:Davos World Economic ForumThe 7 Most Important AI Gadgets You Need to Know AboutApple says its Vision Pro is ‘spatial computing,' not VR‘Rec Room' to Roll Out Full-body Avatars in MarchHow Apple's New AI Shakes Up the AI World by Seeing What GPT-4 MissesUNIVERSITY ENROLLING AI-POWERED "STUDENTS" WHO WILL TURN IN ASSIGNMENTS, PARTICIPATE IN CLASS DISCUSSIONSUK's antitrust agency is going to put the screws to US big tech in 2024AI to Make the Metaverse Relevant Again, CES 2024Tween taste is expensive these days. Blame social media.ZooGears TheButter — a "piano" for dogsFlappie AI cat doorSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk about the change in work culture with Millenials and Gen Z. Cathy talks about her experience ordering the Apple Vision Pro. The best-selling game of 2023 was Hogwarts Legacy. Minecraft partnered with Planet Earth for education. Walmart closed its R&D unit, Store No. 8. Producer Lily Snyder brings you the Dispatch from the Fringe. Show Notes:Cathy's experience pre-ordering the Apple Vision ProWhat is Spatial Computing? (by Cathy Hackl)YouTube and Spotify Won't Launch Apple Vision Pro Apps, Joining NetflixBofA upgrades Apple stock to Buy citing Vision Pro and generative AI as growth catalystsLas Vegas Could be Game for Atari-Themed Casino Resort - Casino.orgGamechangers, trends, and concerns — how AI is dominating the tech space | WatchFor the first time since 2008, the best-selling game wasn't ‘Call of Duty' or a Rockstar Games titleExperience Planet Earth III with Minecraft | Minecraft EducationWSJ News Exclusive | Walmart Closes Store No. 8 Innovation UnitAlex Kipman's new company: AnalogWhat is Nightshade?Subscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, host Cathy Hackl and guest host Lee Kebler talk about the launch of Apple Vision Pro and continue their conversations around spatial computing. They segway into AI with talks of Taylor Swift deepfakes and possible legislation to protect against deepfakes. They also discuss robots and haptics and why “personas”, a reflection of you, works for a 3D presence. Producer Lily Snyder brings you the Dispatch from the Fringe. Come for the tech, stay for the magic.Show Notes:Taylor Swift deepfakes spark calls in Congress for new legislationThe Tremendous Yet Troubled State of Gaming in 2024Robot avatar lets people see and feel things remotely through VRHow TikTok created a new accent – and why it might be the future of EnglishYour Satellite Needs a Tow? Call the Semi Trucks of SpaceSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy announces the launch of her new company, Spatial Dynamics. Cathy talks about her experience with the Apple Vision Pro and shares her first reactions to the Vision Pro apps. In other news, Roblox is introducing AI for real-time chat translations, the biggest female streamer on Twitch, Pokimane, is leaving the platform, and Palworld is quickly becoming a best-selling independent game on Game Pass. They segway into AI news and discuss The New York Times creating an AI division. Join us back on the feed this Friday for the first episode of AIQ, a brand-new limited series hosted by Cathy Hackl, which will help level up your knowledge when it comes to all things AI. Presented by Microsoft AdvertisingShow Notes:Roblox introduces AI-powered real-time chat translationsPalworld best selling 3rd party game on Games PassPokimane leaves TwitchApple might be buying an AI startupNY Times explores AI teamAI in product placementSubscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Introducing AIQ Presented by Microsoft Advertising, a new limited podcast series hosted by Cathy Hackl dedicated to leveling up your IQ around all things Artificial Intelligence. Over the next four weeks, the series will focus on Generative AI. What is it, how can brands use it to their advantage, and what pitfalls should they avoid? In episode one, Hackl sits down with Jenny Nicholson, ECD and Creative Strategist at Queen of Swords who shares how to get started with AI, why you should look at curiosity more than fear, and how you can start thinking about GPTs. We get it. The digital advertising industry is changing rapidly and it's hard to keep up. Finding ways to grow is proving harder than ever. At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities. With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future. Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy and Lee recap the Super Bowl and the tech they noticed during the show. Lee finally got to demo the Apple Vision Pro and they discussed the use of AI on the device, as well as how it compares to the Meta Quest 3. Cathy and Lee talk about Disney's $1.5 billion stake in Epic Games. Later in the episode, Cathy interviews Nic Hill, Co-Founder and Head of Interactive at Sawhorse Productions.Producer Lily Snyder brings you the Dispatch from the Fringe. Cathy introduces AIQ, a limited-run podcast presented by Microsoft that aims to help professionals level up their AI knowledge. Come for the tech, stay for the magic.Show Notes:Cathy's HBR Article: How Early Adopter Companies Are Thinking About the Apple Vision ProFCC declares AI-generated voices in robocalls are illegalThe FTC isn't too happy with Microsoft's Activision Blizzard layoffsBrilliant Labs's Frame glasses serve as multimodal AI assistantDisney to take $1.5 billion stake in Epic Games, maker of FortniteAI Companies Take Hit as Judge Says Artists Have “Public Interest” In Pursuing LawsuitsSNL New Game SkitHow virtual power plants are shaping tomorrow's energy systemNic Hill on LinkedInSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

From shaping consumer experiences to revolutionizing the ad creation processes, the integration of generative AI into advertising is slowly reshaping the industry as we know it. On the latest episode of AIQ presented by Microsoft Advertising, host Cathy Hackl sits down with Corporate Vice President Kya Sainsbury-Carter to discuss Microsoft's journey in leveraging AI to enhance advertising experiences for consumers, advertisers, and publishers. At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities. With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk about the types of robots they want to see after Lee sees a trash-filtering robot during his travels. Cathy announced the pre-order of her 5th book, Spatial Computing An AI-Driven Business Revolution with Irena Cronin. Cathy and Lee segway to the Apple Vision Pro and Meta Quest 3 hardware. Cathy and Lee talk about Sora, Gen AI text to video. Lee fights with his ChatGPT. The hosts end with the future of amusement parks and entertainment. Producer Lily Snyder brings you the Dispatch from the Fringe. Come for the tech, stay for the magic.Show Notes:Spatial Computing: An AI-driven Business Revolution is announcedMark Z's personal video response to the AVPMeta's CTO calls its AR glasses prototype "the most advanced thing we've ever produced as a species"Meta's big vision for face computers might be better than Apple'sTikTok's native app arrives for the Vision ProApple Arcade takes players into a new dimension with spatial gamingSora Gen AI Video is hereInteractive 'Dungeons & Dragons' theatre show to premiere in New YorkNTU develops thinner-than-hair stretchable tech to mind-control robotsSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

On the latest episode of AIQ presented by Microsoft Advertising, host Cathy Hackl sits down with Sandy Carter, the Chief Operating Officer at Unstoppable Domains to discuss the future of business and the role of AI within it. During the conversation, they talked about the potential of AI to transform industries, the importance of technologies like the blockchain in ensuring authenticity and trust, and the significance of women's involvement in shaping the AI landscape. Carter also discusses her book, "The Tiger and the Rabbit," which explores the intersection of AI, the metaverse, and Web3 and the importance of forming agile "rabbit teams" to drive innovation and the potential for AI to enhance personalization. We get it. The digital advertising industry is changing rapidly and it's hard to keep up. Finding ways to grow is proving harder than ever. At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities. With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future. Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy and Lee talk about the AI, spatial computing, and tech hype cycles. Cathy thinks spatial computing is in the Innovation Trigger section of the chart. Cathy gives her first impressions of the Humane AI Pin. Lee visits Super Nintendo World in LA. Cathy and Lee discuss layoffs at Nike and discuss companies that created virtual studios.Improve your marketing performance. Adobe and Meta solutions help advertisers optimize ad targeting, decrease cost per action, and see a more complete picture of campaign activity.Show Notes:8 TED Talks To Help You Prepare for The Era Of AI-Driven Spatial ComputingGoogle Lays Off Thousands More Employees Despite Record Profits One Year After Laying off 12,000 Employees As Workers Begin Worrying AI is Slowly Replacing ThemNike lays off tech leaders as company cuts costsLG-Made Quest Pro 2 Will Reportedly Ship In H1 2025Apple Ponders Whether to Develop Smart Glasses, Fitness RingThe First TV SeriesA woman is marrying an AI hologram, ushering in a weird new era for human-robot relationshipsHybrid couple - Alicia FramisYour fingerprints can be recreated from the sounds made when you swipe on a touchscreen — Chinese and US researchers show new side channel can reproduce fingerprints to enable attacks | Tom's Hardware (tomshardware.com)Subscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In the season finale of AIQ, host Cathy Hackl welcomes Mike Pell, Director of the Microsoft Garage in New York. Pell, a seasoned technologist and author, shares his insights on the future of technology, particularly focusing on AI, spatial computing, and mixed reality.During the discussion, Pell shares his journey in the tech industry, starting from the early days of Macintosh and co-founding a software company. He highlights his contributions to innovations such as inventing the PDF and Acrobat at Adobe. He then shares his thoughts on the creative potential of AI, particularly in enabling people to achieve tasks they couldn't before. He discusses how tools like Microsoft Copilot assist users in various tasks and workflow, how AI tools are accelerating the prototyping process, and his prediction for a shift towards ambient computing, where technology seamlessly integrates into the environment.We get it. The digital advertising industry is changing rapidly and it's hard to keep up. Finding ways to grow is proving harder than ever. At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities. With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future. Hosted on Acast. See acast.com/privacy for more information.

On the latest episode of TechMagic, Cathy Hackl and Lee Kebler discuss the state of gaming and do a deep dive into why so many layoffs are happening in gaming and tech. They discuss AI's impact on gaming as well as how AI deepfakes could affect teens. They also talk about AI wearables and spatial computing. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy Hackl records from SXSW. She shares what she's seen so far. Cathy prepares to give her talk about Spatial Computing and AI wearables on the XR stage. Cathy and Lee discuss gaming news, spatial computing and the spatial computing market. They also talk about AI safety and regulation news. Is it all fad or fiction? Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy Hackl and Lee Kebler give their impressions on the NVIDIA GTC keynote. Cathy and Lee talk about the Game Developers Conference (March 18-22). The NVIDIA Omniverse will stream into the Apple Vision Pro. Plus, AI that can see the world. Cathy and Lee talk about AI in game development after Roblox's AI announcement. Cathy and Lee touch on VR hardware like XREAL and the PSVR2. They discuss the hardware/content paradigm. Is it all fad or fiction? Listen in to find out. Cathy interviews Monique Ruff-Bell, Chief Program & Strategy Officer at TED.Show Notes:Game Developers Conference 2024NVIDIA GTC 2024Roblox's new AI features reduce the time it takes to create avatars and 3D modelsSony Hits Pause on PSVR2 Production as Unsold Inventory Piles UpThis AI robot massaged my back and butt: 5 reasons I'm quitting human masseusesGDC 2024: XREAL Announces XREAL Hub And MoreHow the fashion industry will use Apple's Vision Pro headsetSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, we talk about their favorite April Fools pranks in tech. Cathy shares an April Fool's from Gary Marcus about an OpenAI sneak peek. More in AI news, the CEO of StabilityAI stepped down. Lee talks about Lego's apology for using AI art. Cathy and Lee debate the “AI legal iceberg.” Cathy and Lee segway into what's happening on the Internet including Steve Wozniak suing YouTube, Pornhub being blocked in Texas, and why video games can't quit microtransactions. Lee explains Oregon's governor signing the nation's first right-to-repair bill. Cathy interviews Andrew Rosen, founder of PARQOR and author of the Medium Shift.Show Notes:Nintendo April Fool'sStability AI Founder Emad Mostaque Tanked His Billion-Dollar StartupLego is the latest brand to apologize for using AI artThe AI Industry Is Steaming Toward A Legal IcebergLawsuit against YouTube led by Steve Wozniak set to continuePornhub is now blocked in Texas. Could Florida be next?Why The $183 Billion Video Game Industry Can't Quit MicrotransactionsOregon governor signs nation's first right-to-repair bill that bans parts pairingApple sues former iOS engineer for allegedly leaking Vision Pro, Journal app detailsVladimir Putin orders creation of Russian game consoles, Steam-like cloud delivery, and OSSubscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk Cathy's experience at Summit at Sea. They discuss Apple closing discontinuing development on the Apple car and how Apple could expand its ecosystem to robots and home. Cathy and Lee discuss AI-first gadgets and how to discern AI hype. They bring you the latest updates in gaming because everyone is a gaming company, plus the next computing platform.Cathy interviews guest, Ori Inbar, co-founder of the Augmented World Expo and founder of Super Ventures. Producer Lily Snyder brings you the Dispatch from the Fringe. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk about social media, AI, and digital shopping technology. Cathy and Lee talk to each other over AirChat, a new social audio app. They discuss its pros and cons as an audio app. Cathy and Lee segway into AI including Apple's ReaLM tech, a deepfake camera, and an update on Humane's AI Pin. Cathy and Lee talk about the importance of legislature and governance about deepfake AIs, especially in vulnerable populations. Online shopping makes its way onto the show as Amazon admits its “Just Walk Out” technology never worked.Producer Lily Snyder brings you the Dispatch from the Fringe. In this episode, she talks about inception VR hacks.Come for the tech, stay for the magic.Show Notes:Airchat Explained: What Is It, How It Works, and How to Use ItApple claims its on-device AI system ReaLM 'substantially outperforms' GPT-4A new camera can undress people almost in real time—to send a message about AIHumane's AI "Pin" Is a $700 Flaming Dumpster FireMarques Brownlee The Worst Product I've Ever Reviewed... For Now Amazon Fresh kills “Just Walk Out” shopping tech—it never really workedThe Web Became a Strip Mall VR headsets can be hacked with an Inception-style attackSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Join Cathy and Lee in this engaging podcast as they discuss the latest news and trends in technology and innovation. From Meta's opening of its Horizon OS to Apple's focus on enterprise and brainwave protection laws, they cover a wide range of fascinating topics.Discover the potential of brain implants for artificial vision and explore the positive impacts of gaming on cognitive function. With their enthusiastic and optimistic approach, Cathy and Lee provide valuable insights and opinions that will leave you excited about the future of technology. Come for the tech, and stay for the magic!Key Discussion TopicsApple Vision Pro and its potential integration with cars Signing of the first law protecting consumers' brainwaves in ColoradoArtificial vision through brain implantsPositive and negative aspects of technologyGaming and its cognitive benefitsMarketing tactics and video game adaptationsLanguage around technology and the internet Five best and weirdest new technologiesSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Join Cathy and Lee in this engaging podcast as they discuss the latest news and trends in technology and innovation. From Meta's opening of its Horizon OS to Apple's focus on enterprise and brainwave protection laws, they cover a wide range of fascinating topics.They unpack the latest AI blunders, from Drake's controversial Tupac deepfake to a Catholic group's rogue "AI priest" chatbot.Come for the tech, and stay for the magic!Key Discussion TopicsMeta's 30% quarterly VR revenue growth amid metaverse pushDrake using deepfakes of Tupac and Snoop Dogg in a new songCatholic group's "AI priest" chatbot giving unsanctioned responsesDiscord replacing online forums as a hub for niche communitiesWalmart bringing physical-digital commerce to RobloxApple potentially needs a new strategy for Vision Pro adoptionEmerging "AI wearables war" with devices like Meta's Ferrari glassesAI's potential to disrupt hearing aids and other legacy industriesSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Tech Magic, with Cathy away on safari, Lee is joined by Lily Snyder to dive into a world of fascinating tech topics. From the Rabbit R1 device's clever AI capabilities to the FTC's challenge to combat voice cloning, there's something for everyone. They also explore the potential of AI music tools, discuss the Apple Vision Pro, and ponder the challenges of transitioning to touch screens. They even delve into bizarre XR devices and innovative uses of VR technology. So, join Lee and Lily as they share their excitement and curiosity about the ever-evolving world of technology. Don't miss out on this engaging and informative podcast!Come for the tech, and stay for the magic!Lily Snyder BioLily is a tech expert with over a decade of experience in the tech industry who helps tech professionals tell their stories, whether that's by writing and editing books and articles or producing podcasts like Tech Magic!She uses all her training in business analytics, SDLC, project management, and Agile Scrum to build metaverse strategies for brands, many of which are in the top Fortune 500.Lily Snyder on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into the “splinternet” theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion TopicsRabbit R1AI Music ToolsApple VR Pro and Hand ControlsMeow Wolf's innovative spa in Austin, TexasOpenAI's collaboration with the Metropolitan Museum of ArtBizarre XR devices Hosted on Acast. See acast.com/privacy for more information.

In this episode of Tech Magic, Lee Kebler and Adam Davis-McGee cover a range of fascinating topics, including the use of artificial intelligence in the art industry, the impact of internet access on underprivileged communities, and the exciting advancements in brain-computer interfaces. They also delve into thought-to-speech technology and its potential implications for communication with animals. With discussions on technology, accessibility, and creativity, this podcast is sure to captivate listeners. And just in case you're wondering, Cathy is away to attend the Cannes Film Festival. She will be back next week.Come for the tech, stay for the magic!Adam Davis-McGee BioAdam Davis-McGee is a Los Angeles-based Director and Producer with extensive experience in traditional and XR media. With a background in New Media and Music Business from NYU's Tandon School of Engineering and certifications in Immersive Design and Virtual Production, Adam brings a wealth of expertise to his projects. He has led the groundbreaking Walmart Land project at Journey, produced viral content for Wired/Ars Technica, and co-created the series "In Protest: Grassroots Stories from the Frontlines" on Oculus headsets.His career highlights include spearheading the virtual studio at Journey, where he led a remote team to deliver innovative virtual experiences, most notably for Walmart Land, which attracted over 18 million visitors. At Condé Nast, Adam produced engaging video content for Wired/Ars Technica, amassing millions of views.Adam has also co-created and directed the acclaimed series "In Protest: Grassroots Stories from the Frontlines," filmed across multiple US locations and launched on Oculus headsets. His diverse portfolio includes roles as a Creative Consultant for The Prince Estate and a Creative Partner at Loupe Visual Art Streaming Platform. Adam is passionate about storytelling, emotional engagement, and fostering brand loyalty through cutting-edge digital solutions.Adam Davis-McGee on LinkedInJourney WebsiteLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion TopicsThe New York Times and AIExpired Federal Program and Internet AccessGovernment Subsidies for Educational ToolsBrain-Computer Interfaces and NeuralinkImplications for Communication with AnimalsEvolution of Tech Tools and Digital MourningGaming and Money LaunderingBlending Photography with AI Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on the latest episode of the TechMagic podcast as they dive into the latest tech, gaming, AI, and spatial computing news. Join them as they delve into the exciting world of technology and innovation. They cover various fascinating topics, from Mr Beast's potential beverage and mobile game launch to Apple's possible partnership with Meta on AI. Discover Apple's approach to AI, the rise of camper vans with advanced technology, and the potential future collaboration between Apple and Epic Games. They also discuss gaming, decentralized servers, Discord's integration with TuneIn, and the upcoming announcements from Google and Meta. Cathy also interviews Edward Saatchi, a British businessman and filmmaker. He is the chief executive officer of Fable Simulation, an artificial intelligence-powered virtual being company. His latest project is Showrunner, a platform for creating and watching AI-powered TV shows. He was formerly a producer at Oculus Story Studio and the CEO and co-founder of NationalField, a political technology company.Edward Saatchi BioEdward is an Emmy Award-winning entrepreneur, producer of Oculus Story Studio's Lost, Henry, Dear Angelica and Quill, and co-founder of Oculus Story Studio. He founded NationalField as part of the Obama Campaign and was named as Forbes 30 under 30 in technology for his technical contributions to the 2008 and 2012 campaigns with NationalField. In 2017, Saatchi and Pete Billington co founded Fable Studio.His latest project is Showrunner, a platform for creating and watching AI-powered TV shows. It leverages simulations built by Fable Simulation to generate dynamic, AI-driven content. Users can upload themselves, friends, or characters into a simulated city called Sim Francisco, which serves as the backdrop for the shows.Edward Saatchi on LinkedInShowrunner WebsiteKey Discussion TopicsMr Beast's Beverage and Mobile Game RumorsAdvanced Technology in Camper VansApple and Meta (formerly Facebook) Partnership on AIApple's Approach to AI as a FeatureApple and Epic Games RivalryDiscord's Partnership with TuneInIntroduction to Edward SaatchiDiscussing the limitations of chatbotsEdward discusses the potential of Showrunner to create a rich and immersive universeEdward's disappointment with the current focus on passive consumption of AI-generated content Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on the latest episode of the TechMagic podcast as they dive into the latest tech, gaming, AI, and spatial computing news. Join them as they discuss the exciting integration of cameras and spatial experiences in Apple's new products. They also share their thoughts on developments in spatial computing and the innovative approaches of companies like HTC and Meta. Cathy and Lee also talk about the upcoming release of a new book called "Metaverse" by Matthew Ball, which aligns with their views on spatial computing and includes a whole new chapter on AI. They riff on the need for new language and terminology to keep up with technology advancements and share their experiences and insights from the industry.Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion TopicsApple's Potential Integration of Cameras and Spatial ExperiencesPossibility of Apple Intelligence Coming to Apple Vision Pro HeadsetDiscussion on Spatial Computing and the Importance of HardwareHTC's Innovative Approach to Form Factor in HeadsetsMark Zuckerberg's Mention of AI Holographic GlassesMeta's Organizational Restructure and Optimism about Meta's Future Discussion on the Book "Metaverse" by Matthew Ball Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on the latest episode of the TechMagic podcast as they dive into the latest tech, gaming, AI, and spatial computing news. From discussing Walmart's partnership with elf cosmetics in Roblox to Nintendo's unique approach to AI, they cover a wide range of fascinating topics. Discover the integration of physical world commerce into virtual platforms and the growing influence of AI in everyday life. Gain insights into parental control and responsible internet usage, and explore the potential applications of large vision models. With recommendations for resources and upcoming events, this podcast is a must-listen for tech enthusiasts.Come for the Tech, stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion TopicsWalmart's partnership with e.l.f. Cosmetics in RobloxNintendo's approach towards artificial intelligenceThe availability of games is spreading across multiple platformsGrowing influence of AI in everyday lifeParental control and responsible internet usageLarge vision models and their potential applicationsRecommended resources and companies to follow Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on the latest episode of the TechMagic podcast as they explore the latest news from the world of AI and gaming, including the current state of AI and its potential bubble, the growth of NVIDIA, layoffs at Intuit, and the crossover between Rec Room and Nintendo Switch. They also highlight Saudi Arabia's investment in eSports, the country's partnership with the International Olympics Committee, and the CFDA/Vogue Fashion Fund's entry into gaming.Come for the Tech, stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on the latest episode of the TechMagic podcast as they explore what's hot and happening in tech, innovation, AI, and spatial computing. Cathy shares her experience of attending the Christie's Art and Tech Summit, where she was one of the keynote speakers on spatial computing. Cathy and Lee discuss the recent news about Dr. Fei Fei Li raising significant money for her startup focused on spatial intelligence. They discuss how Apple was allegedly found to have used YouTube content without consent in their AI models and the need for a legal reckoning in data usage and fair use standards. Cathy and Lee discuss the formation of a union by employees at Bethesda Game Studios and the potential implications for the gaming industry. The episode also includes a sneak preview of an exclusive interview with Matthew Ball. The full interview will be featured in the next episode.Come for the Tech, stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Join Cathy Hackl on the latest episode of the TechMagic podcast as she interviews Matthew Ball, CEO of Epyllion, Venture Partner, Senior Adviser at McKinsey, and best-selling author. In part one of the interview, Cathy and Matthew discuss whether AI is a bubble, the sustained growth of Nvidia, the convergence of entertainment and gaming at platforms like Disney and Netflix, and the role of brands in advertising in games. Cathy and Matthew also discuss the role of head-mounted devices in creating the Metaverse and the challenges of mass adoption at one end and a lack of resource allocation at the development end.Come for the Tech, stay for the Magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInMatthew Ball Bio“I spend my time thinking about the way technology is disrupting established business models and structures, identifying the next great company, and helping these companies grow.” Matthew Ball is the CEO of Epyllion, a diversified holding company that makes angel investments, provides advisory services and produces television, films, and video games. He is also a Venture Partner at Makers Fund, a Senior Advisor to KKR, and a Senior Advisor to McKinsey & Company, and he sits on the boards of numerous start-ups. His first book, “The Metaverse”, was published in July 2022 and became an instant national and international bestseller. Ball is also an “Occasional Contributor” to The Economist, holds bylines at Bloomberg, The New York Times, and the Wall Street Journal, and wrote the August 8, 2022 cover story for Time Magazine. Matthew Ball on LinkedInEpyllion Group WebsiteMatthew Ball Personal Website Hosted on Acast. See acast.com/privacy for more information.

Whilst Cathy Hackl and Lee Kebler take a recording break over the next few weeks, we are bringing you this special “Greatest Hits” episode of the TechMagic podcast, where they discuss gaming, tech, and AI and connect with the original “Dear Franny,” Francesca Hogi, Founder of The True Love Society. Cathy and Lee start by exploring the potential of gaming platforms as a more organic and interactive way to meet and connect with others and touch on some recent hardware developments, including the world's first screenless laptop and AI-enabled headphones with cameras. The original episode with Francesca was one of the most viewed and downloaded episodes of TechMagic!Francesca is a writer, love coach, podcast host, TED speaker, and certified matchmaker. She shares her journey from a corporate lawyer to an award-winning love coach, using online dating to develop her dating skills and eventually become a certified matchmaker. Discover the shift in online dating culture and the importance of coaching in finding love. Explore the challenges of dating apps and the impact of technology on human connection.Come for the Tech, stay for the Magic!Francesca Hogi BioFrancesca Hogi is a writer, coach, podcast host, TED speaker, certified matchmaker, brand collaborator, and event curator and host. Her passion lies in helping people center love holistically in their personal and professional lives, as well as in business. As an internationally recognized and award-winning love coach, Francesca disrupts the dating status quo with her passionately pragmatic expertise on navigating modern love and making true love inevitable. In her role as a consultant, she helps her clients tell better, more empowering stories about love inside their organizations and in marketing. She has designed and hosted bespoke events for Soho House, TED, and more.In 2023, Francesca gave a TED talk on the myth of true love and the opportunity to transcend what she's termed “The Fairytale Industrial Complex.” She's been a featured love expert on 12 episodes of NBC's The Today Show with Kathie Lee and Hoda, in The New York Times, Marie Claire, Harper's Bazaar, and more. She is the founder of The True Love Society membership community and hosts the podcast Dear Franny, where she gives candid love advice. Francesca Hogi on LinkedInFrancesca Hogi on InstagramFrancesca Hogi on XFrancesca Hogi Website Hosted on Acast. See acast.com/privacy for more information.

With Cathy Hackl and Lee Kebler on a recording break for the next few weeks, we would like to introduce you to “Marketing Vanguard,” our sister podcast. The word “vanguard” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast spotlights the people who are driving the marketing industry forward. The podcast is hosted by our friend and colleague, Jenny Rooney. This episode features Jenny in conversation with Kate Huyett, CMO of Bombas, a comfort-focused sock and apparel brand on a mission to help those in need. Many marketers will tell you that performance marketing and altruistic company missions run on parallel tracks that don't intersect. They're wrong. Listen in as Kate explains how Bombas aligns performance marketing with its company mission. Discover Kate's transition from Investment Banking at Goldman Sachs to leading marketing at Bombas. She reveals Bombas's mission, its evolution, and innovative marketing strategies. Explore the significance of brand, collaboration, and marketing's cross-functional dynamics. With insightful stories and future plans, this episode is essential listening for marketing enthusiasts.Subscribe now for an engaging and insightful experience!Kate Huyett BioKate is Bombas's Chief Marketing Officer. Over the last five years, she has been responsible for profitably growing the company's ad spend, driving customer loyalty, and telling the brand story through both online and offline channels. In her role, Huyett oversees the company's marketing department, which includes acquisition, retention, partnerships, digital products, insights, and data and analytics.Huyett graduated from Dartmouth College with a Bachelor of Arts in Geography & Economics. After graduating, she pursued a career in Private Wealth and Investment-Grade Capital Markets at Goldman Sachs. Over the last decade, Huyett has honed her expertise in strategically growing start-ups through a mix of marketing channels. Prior to Bombas, she served as VP of Marketing at online dating site HowAboutWe, leading the company through an acquisition, and as Director of Marketing, Americas at Transferwise, overseeing its North American expansion. Kate Huyett on LinkedInBombas Website Hosted on Acast. See acast.com/privacy for more information.

With Cathy Hackl and Lee Kebler on a recording break for the next couple of weeks, we would like to introduce you to another sister podcast. This time, we bring you a hot episode from The Garage. Join your hosts, Dan Massimino and Evan Hovorka, as they talk to Sean Muller, the founder and CEO of iSpot, a company focused on unified measurement for Streaming, TV, and Social Video Effectiveness.Listen in as they talk about the evolution of TV and video advertising. Sean discusses Ispot TV's journey from real-time ad tracking to optimizing video investments across multiple channels. He highlights the industry's shift from linear to connected TV (CTV) and the growing role of ad-supported models and nontraditional networks like YouTube and Amazon. The discussion covers the importance of standardized measurement, the integration of retail media networks, and how AI is transforming advertising strategies. Sean also explains the concept of walled gardens and explores its challenges. He touches on using identity management for precise targeting and personalization and its impact on the ROI of your ad spend.Subscribe now for an engaging and insightful experience!Sean Muller BioSean Muller is the Founder and CEO of iSpot.tv, the leading TV ad measurement solution trusted by hundreds of leading brands, agencies, and networks. Founded in 2012, iSpot was the first company to bring real-time transparency to linear TV advertising and later became the first to commercialize Smart TVs for measurement purposes at scale. iSpot is known for transforming the marketplace by delivering rapid creative assessment, business outcome, and cross-screen TV measurement that networks and brands can use to plan, buy, and optimize TV advertising.Sean has founded or served as a key executive in more than a dozen ventures, including Demand Media, MediaNet Digital, eNom, and The Wedding Tracker. He graduated from the University of Washington and lives in Bellevue, WA, with his wife and two boys.Sean Muller on LinkedIniSpot Website Hosted on Acast. See acast.com/privacy for more information.

Cathy and Lee are back from their break!

Join hosts Cathy Hackl and Lee Kebler on this episode of the TechMagic podcast as they explore what's hot and happening in tech, innovation, AI, and spatial computing. Join them as they discuss the latest Apple event and the potential for spatial computing. They also dive into the exciting announcements from the Roblox Developer Conference and the partnerships that will shape the future of virtual commerce. As anticipation builds for Nintendo's upcoming release and potential new hardware innovations, get a sneak peek into the rumors and expectations surrounding Nintendo's upcoming release. Don't miss out on this exciting conversation about the future of technology and gaming. Tune in now!Come for the tech, stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Join hosts Cathy Hackl and Lee Kebler on this episode of the TechMagic podcast as they explore what's hot and happening in tech, innovation, AI, and gaming. This week, Cathy and Lee will explore upcoming innovations from the Snap Partner Summit, including new AI and potential hardware announcements. Get the scoop on Annapurna's sudden staff exodus and its impact on the indie gaming scene. Discover the buzz around the Fallout TV adaptation's Emmy wins and the controversial Minecraft movie trailer. Plus, an exciting update on brain-computer interfaces and their applications. This episode is packed with cutting-edge tech insights and industry news you won't want to miss.Come for the tech, stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn Hosted on Acast. See acast.com/privacy for more information.