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This week, Jen and Pete noodle on the idea that sometimes the simplest answer might really be the answer. Specifically, in this episode Jen and Pete talk about: What is Occam's Razor? How might we simplify our problem solving? What tactics can we utilize when we are stuck on something? More from us in your inbox. Subscribe to Box O' Goodies. A weekly email with the books, podcasts, quotes, and other noodles Jen and Pete are mulling over.Listen to all episodes and read full transcripts at thelongandtheshortpodcast.com.Reach us: hello@thelongandtheshortpodcast.comPete's work: humanperiscope.com · Jen's work: jenwaldman.com
This week, Pete and Jen noodle on the activity of a subtraction audit...one more thing to add to their plate, that will hopefully free up more space. Specifically, in this episode Jen and Pete talk about: What is a subtraction audit? How might we help ourselves filter the things we say yes to? What are some tactics protect the free time in our calendar? More from us in your inbox. Subscribe to Box O' Goodies. A weekly email with the books, podcasts, quotes, and other noodles Jen and Pete are mulling over.Listen to all episodes and read full transcripts at thelongandtheshortpodcast.com.Reach us: hello@thelongandtheshortpodcast.comPete's work: humanperiscope.com · Jen's work: jenwaldman.com
“Send Coach John a message”I found a new connection for this episode, and even if it's coming out a tad late, I still had to share it with you. It's from Bob Coniglio (@BobConiglio) and his message that goes with the quote is to “Enjoy the day.” The thought he shared was this: “Connection is why we're here. It is what gives purpose and meaning to our lives.” ~ Brene Brown. Life is indeed all about connections. It's about the people we build relationships with throughout life. It's the sparks that we connect with that fuel our passion and our purpose. Here is the link for the speech (ordinary people do extraordinary things) from Coach Jim Valvano - HERE. It's also the daily living we choose to go after that connects with both - people and our purpose. Keep investing in those choices every day my friends. As long as I live, I want to keep making these connections every day I have. How about you? Thanks for listening. Please take a few moments to subscribe & share this with someone, also leave a 5 Star rating on Apple Podcasts and ITunes or other services where you find this show. Find me on Facebook: https://www.facebook.com/coachtoexpectsuccess/ on Twitter / “X”: @coachtosuccess and on Instagram at: @coachjohndaly - My YouTube Channel is at: Coach John Daly. Email me at: CoachJohnDalyPodcast@gmail.com You can also head on over to https://www.coachtoexpectsuccess.com/ and get in touch with me there on my homepage along with checking out my Top Book list too. Other things there on my site are being worked on too. Please let me know that you are reaching out to me from my podcast. ** I would appreciate anyone to try clicking on the top of the show notes where it says "Send us a text" to leave a few thoughts / comments / questions. It's a new feature that I'd like to see how it works. **
This week, Pete and Jen are celebrating four hundred weeks of podcasting (with no breaks!). To honor the occasion, they answer questions that were sent in by you, the listeners. Specifically, in this episode Jen and Pete talk about: How have Pete and Jen sustained their momentum of recording, over four hundred episodes? What episodes are in The Long and The Short Of It's cutting room floor? What episode might Pete and Jen want to revisit, with new information or context? What three leaders from their industry might Pete and Jen want to invite for dinner? Should we spend less time training leaders, so there is more time to train followers? What is a favorite lesson or transformation that Pete and Jen have had, over these years of podcasting? More from us in your inbox. Subscribe to Box O' Goodies. A weekly email with the books, podcasts, quotes, and other noodles Jen and Pete are mulling over.Listen to all episodes and read full transcripts at thelongandtheshortpodcast.com.Reach us: hello@thelongandtheshortpodcast.comPete's work: humanperiscope.com · Jen's work: jenwaldman.com
What if the fastest way to become a better leader wasn't giving more advice...but asking better questions? Most executives and managers feel trapped solving everyone else's problems, constantly firefighting, and carrying the mental load for their entire team. In this episode, Bradley Hartmann breaks down one of the most practical leadership books he's ever read — The Coaching Habit by Michael Bungay Stanier — and explains how a few simple coaching questions can transform communication, accountability, and team performance immediately. In this episode you will Learn the 7 coaching questions that create deeper, more productive leadership conversations Discover how asking better questions builds ownership and accountability across your team Hear a real coaching session with Brene Brown that demonstrates how powerful silence and curiosity can be in leadership Press play to learn how a simple shift from "advice-giving" to curiosity can help you lead stronger teams with less stress and better results. Click HERE for the 7 Coaching Questions At Bradley Hartmann & Company, we help construction teams improve sales, leadership, and communication by reducing miscommunication, strengthening teamwork, and bridging language gaps between English and Spanish speakers. To learn more about our product offerings, visit bradleyhartmannandco.com. The Construction Leadership Podcast dives into essential leadership topics in construction, including strategy, emotional intelligence, communication skills, confidence, innovation, and effective decision-making. You'll also gain insights into delegation, cultural intelligence, goal setting, team building, employee engagement, and how to overcome common culture problems—whether you're leading a crew or managing an entire organization. Have topic ideas or guest recommendations? Contact us at info@bradleyhartmannandco.com. New podcasts are dropped every Tuesday and Thursday. This episode is brought to you by The Construction Spanish Toolbox —the most practical way for construction teams to learn jobsite-ready Spanish in just minutes a day over 6 months.
Myles Downey's new book, The Sessions, marks a transition, a metamorphosis in his influential body of work. And that becomes the theme of this, his third appearance on The Coach's Journey Podcast.What happens when it is no longer sustainable to remain what you have been? What is it like to have an idea - like Myles did with The Sessions more than 30 years ago - and not be able to let it go? And for Padraig, the protagonist of The Sessions, what is it like for someone to step into their own shoes, becoming a leader, becoming oneself as a leader? That is just the start, though, in a wide-ranging conversation about Myles' work, his new book, and what he has coming up next as part of what has already been an incredibly influential and impactful career, which started working closely with Sir John Whitmore in the early days of coaching in the UK and passed through The School of Coaching, his bestselling book Effective Modern Coaching and his powerful work on genius, which culminated in the book, Enabling Genius.In particular, we talk about: Whether it is our duty and responsibility to express ourselves. Poetry, prose, fiction, non-fiction, and Myles' relationship to reading and writing (and what this has to do with coaching).Myles' passion for human nature, creativity and how human beings should be more of themselves, not less of themselves. The close relationship between genius and being seen as mad, and why some leaders and CEOs see genius as dangerous. One of the most powerful coaching exercises Myles did with Robbie when he was Robbie's coach. And at the end, Myles tells a moving story about the influence of his wife, Jo, on The Sessions and his wider work, and gives a tantalising trailer for what might be his next book: The Inner Game of Leadership - what it takes to express oneself, configured around the notion of leadership. To listen to Myles' first appearance on The Coach's Journey Podcast, visit https://www.thecoachsjourney.com/podcast/episode-31-myles-downeyTo listen to his second appearance on the show, visit: https://www.thecoachsjourney.com/podcast/69-myles-downey-what-is-effective-coaching-performance-coaching-when-to-be-directive-changing-clients-maps-of-reality-and-moreFor more information about Myles, visit www.mylesdowney.com or find him on LinkedIn at www.linkedin.com/in/mylesdowneyFor more information about Robbie Swale, visit www.robbieswale.com.Read more about The Coach's Journey at www.thecoachsjourney.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):Myles' previous appearances on The Coach's Journey Podcast: https://www.thecoachsjourney.com/podcast/episode-31-myles-downeyhttps://www.thecoachsjourney.com/podcast/69-myles-downey-what-is-effective-coaching-performance-coaching-when-to-be-directive-changing-clients-maps-of-reality-and-moreThe Sessions by Myles Downey: https://thesessions.online/ and https://www.amazon.co.uk/Sessions-tale-leadership-Dublin-pubs-ebook/dp/B0GKCWPD4B/The Inner Game of Tennis by Timothy Gallwey: https://www.amazon.co.uk/Inner-Game-Tennis-ultimate-performance/dp/1447288505/Myles' books: Effective Modern Coaching, The Enabling Manager, Enabling Genius: https://www.amazon.co.uk/Effective-Modern-Coaching-principles-successful/dp/191595116X/The fantasy novels where Robbie learned why poetry matters was The Long Price Quartet by Daniel Abraham: https://www.amazon.co.uk/The-Long-Price-Quartet/dp/B074CFZ29BJoseph Campbell: http://robbieswale.com/the-12-minute-blog/2024/10/9/the-insecure-way-is-really-the-secure-wayStrong Ground by Brene Brown: https://www.amazon.co.uk/Strong-Ground-Leadership-Tenacity-Vermilion/dp/178504320XRoberto Assagioli: https://en.wikipedia.org/wiki/Roberto_AssagioliBIOGRAPHY FROM MYLESMyles Downey is a recognized authority on Performance, Coaching and Leadership and the author of three classics in the coaching and performance arena: ‘Effective Modern Coaching', (330,00+ books sold); ‘Enabling Genius – a mindset for success in the 21st Century'; ‘The Enabling Manager – how to get the best out of your team'. Myles is one of the leading executive performance coaches in Europe, with global experience (Europe, North and South America, Asia-Pacific, UAE). He has worked across the C-suite in many prestigious organisations over the past 35 years, in a wide variety of industries, including Banking and Financial Services, Manufacturing, Oil and Gas, Professional Services, Tech, the Public Sector and Sports.Myles was the founder of The School of Coaching (1996 to 2012), at the time the premier institution for coach training in Europe.Myles has deployed his performance coaching programs with the Senior Coaches of the England Rugby Team and with the New Zealand Elite Rugby Coaches.Myles has been a speaker at many leadership conferences, including the BBC's Conference for its top 400 senior executives, the McKinsey Global Partners Conference in Singapore and the ICF Global Conference in Malmo, to name a few. After 33 years living in London, Myles now lives in Norfolk, England. He was born in Dublin, Ireland in 1959. Myles plays for Norfolk Veterans Tennis and competes occasionally on the ITF Masters Tour.
What if the reason you aren't enjoying golf has nothing to do with your swing? The governing bodies tell us participation is up, yet nearly 4 million golfers quit annually in the U.S. alone, and half of all on-course players don't even call themselves "golfers" because they don't feel "good enough." In this powerful episode, host Colin Weston sits down with Kris Lynch - a former finance professional turned golf mindset coach - who argues that golf is broken by a performance-obsessed culture. If you have ever felt like a "hacker" who doesn't belong, Kris has a radical prescription: forget your handicap, join the "Happy Hackers," and discover why belonging is more powerful than performance. Key takeaways in this episode with Kris that you will discover: The "Fitting In" vs "Belonging" Trap Kris explains the difference between conforming to outdated golf etiquette (fitting in) and actually being accepted for your authentic self (belonging). You'll learn why most mental health initiatives for men fail and how golf can actually be the solution. The $150 Solution Kris highlights how a new wave of "proprietor-owned" clubs (like Parc Golf Club and Pottergate) are thriving by ditching committees, welcoming non-golfers for Sunday lunch, and offering low-cost memberships - proving that the future of golf is agility, not red tape. Why You Should Be a "Happy Hacker Discover the psychology behind reclaiming the insult "hacker." Kris details how his free WhatsApp community and mindset coaching helps golfers separate their self-worth from their scorecard, using the game as a tool for resilience rather than a report card. Three Quotable Moments from Kris: On the industry's blind spot: "Golf does not have a participation problem. It has an experience problem." On the pressure to perform: "Golf has defined success too narrowly. We are average, everyday golfers, and we need to be at peace with that. We need a philosophy of happiness first, handicap later." On the power of community over instruction: "Culture shapes experience more than instruction does. We lead with a technical-first mindset rather than a people-centric approach. Golf talks to itself, and we forget that not everyone speaks that language." Episode Chapters 00:00 – Introduction: The big connector of golf 04:30 – Kris's origin story: From hacking in Scotland to burnout in London finance 09:00 – The "Aha" moment: Leaving corporate HR to launch Golf Yourself Healthy 12:30 – The Experience Problem: Why 4 million golfers quit every year 17:00 – Culture vs. Instruction: The "belonging" principle and Brene Brown's influence 24:00 – Success Stories: How nine-hole courses and inclusive short-game areas are saving the game 30:00 – What is a "Happy Hacker"? Building a community for average golfers 38:00 – Mental health in golf: Meeting men where they are (statistics on suicide prevention and connection) 44:00 – How to join the movement and connect with Kris
Almost four hundred episodes later, Jen and Pete throw it back, in a way, to Episode 1, asking: How do I start? Specifically, in this episode Jen and Pete talk about: Why can starting something become scary or overwhelming? What are many different tools and frameworks through which to experiment with starting? How are endings and beginnings related? More from us in your inbox. Subscribe to Box O' Goodies. A weekly email with the books, podcasts, quotes, and other noodles Jen and Pete are mulling over.Listen to all episodes and read full transcripts at thelongandtheshortpodcast.com.Reach us: hello@thelongandtheshortpodcast.comPete's work: humanperiscope.com · Jen's work: jenwaldman.com
Perfectionism: The lie that keeps you stuck and exhausted. Perfectionism and anxiety often go hand-in-hand. People think it looks like excellence. From the outside, perfectionism wears the disguise of high standards, diligence, and discipline. People admire it. Organizations reward it. And you have probably spent years believing it was one of your greatest strengths. However, as Brene Brown says, "Perfectionism is actually fear wearing a productivity mask." Perfectionism and Anxiety: What the Research Reveals About Christian Women Leaders Perfectionism is an often misunderstood behavior in high-achieving women. Its link to anxiety and burnout has been well-researched. The data is clear. Perfectionism and anxiety are deeply linked. And for Christian women leaders, the cost extends far beyond productivity. Perfectionism Is an Anxiety Response, Not a Strength Perfectionism develops the same way people-pleasing does — as a nervous system protection strategy. What Perfectionism Looks Like in Christian Women Leaders Perfectionism in leadership is rarely recognized for what it is. Instead, it hides behind behaviors that look admirable on the surface. You redo work that was already good enough. You struggle to delegate because no one will do it quite right. You procrastinate on important projects until conditions are ideal. You are hypercritical of yourself and, often, of others. You tie your worth entirely to your output and performance. You find it nearly impossible to celebrate wins before moving to the next goal. You are never truly satisfied, no matter what you achieve. Do any of these feel uncomfortably familiar? If so, you are not alone. Moreover, you are not broken. You are stuck in the anxiety response loop — and there is a way out. The Real Cost of Perfectionism and Burnout in Leadership Perfectionism and burnout are deeply intertwined. The Neuroscience of Perfectionism and the Anxious Nervous System Perfectionism causes neural pathways to become rigid, leading to seeing things only in black-and-white, as all-or-nothing. Faith, Perfectionism, and the Freedom Found in God's Limitless Plan 1. Name Perfectionism as an Anxiety Response 2. Practice Done Over Perfect 3. Regulate Before You Redo 4. Reframe Mistakes as Growth 5. Surrender the Outcome to God What Leaving Perfectionism Behind Looks Like in the Calm, Confident, Consistent Loop When you move out of perfectionism and into the calm, confident, consistent leadership loop, something remarkable happens. Y Decisions come more easily. Delegation becomes possible. Your Next Step as a Christian Woman Leader This week, I want you to identify one thing you have been withholding — a decision, a launch, a conversation, a creative project — because it does not feel perfect yet. Am I truly not ready? Or is fear dressed up as perfectionism holding you back? REFLECTION QUESTIONS Where in your leadership or life is perfectionism most active right now? What opportunity, relationship, or project have you delayed because it was not perfect yet? What would it feel like to trust that God's plan for you is already perfect — even when yours is not? Schedule a free consultation discovery call with Robyn. Read the full show notes and access all links.
In anticipation of Episode 400 of The Long and The Short Of It, Jen and Pete are asking for questions from you, our listeners, to answer in an Ask Us Anything episode. Do you have a question that you'd like Jen and Pete to ponder, to noodle on, to think out loud about on Episode 400? Head on over to thelongandtheshortpodcast.com/400, and submit your question. To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/). More from us in your inbox. Subscribe to Box O' Goodies. A weekly email with the books, podcasts, quotes, and other noodles Jen and Pete are mulling over.Listen to all episodes and read full transcripts at thelongandtheshortpodcast.com.Reach us: hello@thelongandtheshortpodcast.comPete's work: humanperiscope.com · Jen's work: jenwaldman.com
Morning Mantra: "Once you accept your flaws, no one can use them against you." Self-acceptance, self-love. Both truly necessary for happiness. Both very difficult to do at times.Owning your story and loving yourself through the process is the bravest thing you'll ever do. It takes courage to face your darkness and find a way to shine your light. We are quick to judge ourselves as unworthy, not good enough, unlovable. But I say THIS. IS. ME. Take me as I am.Just be yourself and let people see the real, quirky, imperfect, flawed, beautiful and magical person you are. Then go out and SHINE.#BeASelfLover #BeHappy #BeHorsey #BeHippie #HorseHippie #MorningMantra #inspirationalquotes Quotes: Peter Dinglage and Brene Brown
This week, Pete coaches Jen as she navigates the urgent and important curveballs and projects that have been thrown into her life recently. Specifically, in this episode Jen and Pete talk about: What is The Eisenhower Matrix? How might we prioritize the urgent and important? How might we move between periods of sprinting and periods of recovery? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Send us Fan MailThey create some of the most recognizable homes in Columbus, Ohio. But behind the aesthetic is pressure, conflict, obsession, and nonstop work.This conversation with Stacy and Tracy from Paul + Jo Studios gets into what it actually takes to build a design business as a married couple while raising kids, renovating homes, running projects, and trying not to lose yourselves in the process.We talk about creativity vs. practicality, entrepreneurship, farm life, parenting teenagers, and why Tracy and Stacy still believe beautiful spaces can change how people feel.Also, we chat about Brene Brown, meditation, sheep trauma, and why silence feels like luxury once you become parents.
This week, Jen and Pete noodle on the questions: Is thought leadership a teachable skill? And if so, how might we teach it? Specifically, in this episode Jen and Pete talk about: What is thought leadership? What attributes does a thought leader possess? How might we turn our thoughts and ideas into implementable and practical actions? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
In this episode, Dave Closson sits down with Angie Asa‑Lovstad (Asa Facilitation) for a timely conversation about what it takes to lead through uncertainty and forced change in prevention and behavioral health.They unpack a simple but powerful Change Formula (dissatisfaction with the status quo → vision → first steps) and connect it to tools many prevention leaders already use—like the Accountability Ladder, community readiness, and psychological safety—to help teams move from stuck to forward motion.If your coalition or prevention team is feeling the weight of shifting funding, burnout, and “the rug getting pulled out,” this one is an encouraging, practical reset.Key takeaways (quick hit)If any part of the change formula is zero, resistance stays high. Diagnose where the “zero” is.Vision without first steps feels inspiring—but also overwhelming.First steps without vision feels busy—but not meaningful.Data + story can help communities move from denial → vague awareness → readiness.Psychological safety isn't optional during uncertainty—leaders have to model vulnerability first.Different people process change differently (talking it out vs. quiet processing). Build space for both.Practical tools mentionedChange Formula (dissatisfaction + vision + first steps)Accountability Ladder (victim mindset → ownership/can-do)Community readiness (e.g., denial / vague awareness as common starting points)Psychological safety (Amy Edmondson; Brene Brown referenced)About Angie: Angie Asa‑Lovstad brings 25+ years of prevention experience—from leading a local coalition to running a statewide coalition (AC4C) to founding Asa Facilitation. Angie specializes in facilitation as “the secret sauce” for community-level change and helps groups connect, spark, and ignite progress—especially when things feel stuck.Connect with AngieWebsite: https://asafacilitation.comResources: Look for Angie's free downloads under the “Resources” section of the site.Prevention is better together: if this episode helped you, subscribe to the Prevention Leaders Podcast and share it with one colleague who's leading through change right now.
Master the Microsoft co-sell evolution today. Subscribe to our Newsletter:https://theultimatepartner.com/ebook-subscribe/Check Out UPX:https://theultimatepartner.com/experience/ In this deep-dive panel discussion, industry experts Erin Figer, Erika Irby, and Reis Barrie celebrate the 10-year anniversary of the Microsoft Co-Sell program by dissecting its evolution from its 2016 inception to today's data-driven, outcome-focused landscape. The group explores the critical shift from transactional sales to modern, frictionless co-sell motions, emphasizing the importance of signals, intentionality, and building credibility with Microsoft field teams. Whether you are navigating the complexities of the marketplace, struggling with reseller enablement, or looking to integrate AI into your sales process, this conversation offers actionable insights to align your organization's go-to-market strategy with Microsoft's evolving priorities and achieve results. https://youtu.be/KV1MGSoyWbQ Key Takeaways Effective co-selling has shifted from autonomous, fragmented motions to a highly collaborative, data-driven approach essential for modern cloud GTM strategies. Credibility is the currency of partnership; without trust from vendors and customers, technical go-to-market motions will fail to produce long-term outcomes. The “REO” (Reseller Enablement Offering) model is an operational unlock for ISVs to go global and sell local without the friction of multi-party private offers. Integrating AI into CRM systems is vital for identifying total addressable market (TAM) signals and maintaining sales velocity. “Don’t automate a bad process” remains the cardinal rule; technology should be used to refine existing, successful motions, not to propagate inefficient ones. The human element—community, in-person events, and empathy—is a necessary differentiator in an increasingly digital, automated B2B landscape. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags Microsoft Azure, Co-sell evolution, Hyperscaler strategy, SMB partner investment, Cloud Marketplace, Veeam GTM, Partner Center alignment, Channel enablement, REO, Cloud consumption, ISV scaling, Go-to-market optimization, Partner-led growth, Azure consumption, Channel friction reduction, Outcome-driven sales, Microsoft ecosystem, Revenue acceleration, Partner alignment. Transcript Erin Figer Panel For Cut Out [00:00:00] Vince Menzione: So when we, so, uh, this all started ’cause I was trying to figure out what was next when I left Microsoft and I had this woman who was doing work, actually starting the co-selling process when we first started doing co-selling. And she was working with one of our partners and she was working with my team when I was at Microsoft. [00:00:17] And then I said, this lady knows a lot about this stuff. So I reached out, I left Microsoft, I said, I think we can help each other. Like, I think we’re gonna, I got these companies that I spoke at Microsoft’s conference. They’re like, can you come help us out? And we teamed up. And, uh, we’ve been friends and doing fun stuff ever since. [00:00:34] And she’s spoken at just about every event in some capacity or another, whether it was on stage or a workshop. Aaron Feiger. And then, uh, I, I found, I also, through Aaron, I met this other gentleman who had another company and he was doing amazing work with ISVs or SDCs, uh, Reese Barry from Carve. And then, uh, when I think we started up the event, I mean, Erica Irby came to one of our first events and spoke on stage. [00:00:58] I was like, yeah, this. The person knows what she’s doing. So I’ve asked the three of them to come up and kind of round out and end the day, but all three of ’em have a tremendous, uh, background in this whole process of co-selling go to market strategies. And I thought you, you can, I’m just giving it over to the three of you. [00:01:17] Erin Figer: I we don’t need [00:01:18] Vince Menzione: a, you don’t needer you don’t need a clicker and you, you know what you’re all gonna be talking about. But these are some really smart people about how to partner with Microsoft. So, yeah. No, thank you for having us. [00:01:27] Erin Figer: Um, hello. Hello. I think this is on. All right. So actually we’re gonna do an exercise. [00:01:32] Um, I want everyone to close their eyes. Close your eyes. Close your eyes. All right. I want you to think back to January of 2016. What were you doing? Where were you in your career? What company were you working for? What was going on in your Microsoft partnership in January of 2016? Okay, Erica, what was happening for you? [00:01:59] Erika Irby: So, uh, is this on? Sorry, I cannot tell. Um, I was at Veeam for the first time. We had just launched our first, uh, endpoint backup, uh, product in April of the previous year because nobody knew what cloud was yet, and people were scared. So we had to launch that product. And we had a relationship with Microsoft in a sense that about 20% of our business sat on Hyper V. [00:02:25] That equated to about, I think like around 90 ish million dollars, which at the time was incredible for us. But to Microsoft was, you know, like, who are you guys again? And, um, we begged and begged to have any type of communication with them. Events. Funding nothing. We did not know what Azure consumption was. [00:02:43] We didn’t have any of that information. And if somebody would’ve told me at that time that nine years later we would sign a five year contract with them and have multiple products dedicated to Microsoft, I would’ve been like, y’all are bananas. [00:02:58] Erin Figer: Reese, what were you doing in January of 2016? [00:03:00] Reis Barrie: Uh, let’s see, Jan, 2016, I was moving from Orlando, Florida to Seattle, Washington, uh, sight unseen with no place to stay. [00:03:10] Uh, to take a job at a place called Microsoft or Consulting Gig, a place called Microsoft. Um, kicking off some of the cool motions that we’re, uh, we’re gonna talk about today, I think. [00:03:20] Erin Figer: Does anybody know the significance of January, 2016 in the audience? Any takers? It was the launch of Cosell officially for Microsoft. [00:03:31] Congratulations. We’re celebrating 10 years of officially. Problematizing how you connect with the Microsoft sales organization in a programmatic at scale way. And try to build meaningful relationships. And I have been helping partners since the inception of Microsoft’s Cosell program. Um, I was on the partner side, Reese was on the inside. [00:03:59] You were at a partner. So we have all seen the evolution of Cosell across all three hyperscalers launching, you know, their co-sell initiatives. So I just wanted to take a moment to recognize. I didn’t know how many people realized that it’s been 10 years, it’s 10 year anniversary. I think it’s a big milestone. [00:04:15] Huge. So. Yeah. Yeah. Well, we, you know, when they launched it, I went, I was consulting for a startup outta Boston and we were trying to get Microsoft’s attention, competitor to fame, and I went to the business development guy and said, uh, do you, did you just see this program that Microsoft launched? I think we should include this in our branding strategy and we should use co-sell as a way to get our brand out to Microsoft and be able to tell our story of who we are and what we’re doing and that we’re in their accounts and they don’t even know it. [00:04:55] ’cause we’re the startup out of Boston who switched over from AWS to Microsoft. And we did, and I put every single opportunity in the system I could for the first six months, which was the last six months of their fiscal year. We go to partner of the, we go to, what was it called? Them WPCI think at the time. [00:05:13] Mm-hmm. Uh, in Vegas. And Nasuni won wins like all four wards worldwide. US Education, healthcare Partner of the year because I put 117 deals in the system and then it seeded Na Sunni’s Marketing for the next two years. ’cause Microsoft gave them tons of money and attention and we were off to the races. [00:05:35] Right. And then it was, can you repeat that? And we went and repeated it with Red Hat and Rubrik and Nintex and Quest and. I don’t know, lots more. But it was, it’s been fun journey co-selling. And it’s interesting to see now, um, how we continue 10 years later to evolve co-sell. And so Erica, what were some of the takeaways you had today listening to the conversation about how co-sell, how you’re modernizing and co-sell is changing inside your organization, especially now being a boomerang. [00:06:08] Erika Irby: Yeah, well we call it a Veeam ring ’cause everything a veer ring, everything has to start with with Veeam. Well, one thing I was gonna comment on, I think I’m sitting here thinking how wild is it that back in the day we actually had to define that co-sell was an action that, that, you know, partners and vendors needed to take or, and different vendors and alliances. [00:06:25] I mean, now we can’t even imagine going to market without, you know, that, that attach. But at the time, we were just very autonomous and everybody sold their own product and it, it took like this actual motion, um, to get us working together. But now look at us. I mean, this community is incredible. And we can also see this by, and even when AGU was mentioning earlier, all the bosses he had in his room, I mean. [00:06:47] How many people like know each other. I mean, this is like part of that, that ecosystem. But today, um, a couple of things I took away, and by the way, we want a lot of interactions, so we’re going to kind of throw it back out at you guys. But for me, um, outcomes came up repeatedly that was mentioned multiple times about outcomes. [00:07:04] Um, speed with intentionality. I think that was super critical. We have to go to market. There has to be a sense of urgency, but if we’re not intentional, it’s like, what are we doing? It’s just like a big mess. Um, and then credibility. And this is something I think is super important, regardless of, um, all of our emotions, all of our go to market, all of the, the things that we do, if we are not credible or not building trust with our vendors, our, our co-partners, our customers, we will never be successful. [00:07:35] Um, so those are the three main things that I took away from, from everybody talking today. And I, I thought, I mean, to me personally, I thought those were pretty powerful. [00:07:42] Yeah. [00:07:42] Erika Irby: So we’d love to hear. [00:07:43] Erin Figer: Yeah. And I know Reese, you have been doing a lot around outcomes and changing kind of the cosal, um, intention. [00:07:54] Reis Barrie: Yeah. The, uh, the, just thinking back to today, like that was like such a, it was really a, a big key theme of today. Like everyone talked about, whether it’s pivot of, of sales, partnership, um, even when you’re talking about AI and some of the, the, uh. POC discussions. So the live like type of stuff, everything was centered around that narrative. [00:08:17] And so, um, and it’s the same with, it’s the same with partnerships. It’s the same with your co-sell motion, same with your benefits utilization, um, and the way you’re utilizing partnerships. And so that’s, that’s a huge, huge component of, um, what I also took away from today. Um, and then somebody, I think it was Mark who said it that I’m gonna, I’m gonna steal this because the, the whole, um. [00:08:40] Near and dear to my heart of like, don’t, don’t scale automate ai, A-I-F-I-A bad process. Like as someone who deals with like, for the most part, bad processes, like day in and day out, um, and trying to refine them and improve them. Like, that’s one of the first things that we, uh, that we talk to partners about when it comes to their partnership and, and the processes they have in place. [00:09:03] So those are like two really big, just takeaways from [00:09:06] Erin Figer: Yeah. Nice. So we’re here to learn from each other, right? Like this is an ultimate partner community of learning from each other. So I’d really love to hear from the audience, like what are some of the things you’re doing in your cloud? Go to market approach and co-selling that you’re trying out. [00:09:23] Either you tried it, you failed fast, you learned from that, that you can share those lessons learned or like what’s working and how are you changing to be more outcome driven in your cloud go to market, uh, approach. Any takers in wanting to experience share? Great. Give that man a mic. [00:09:50] Audience Member: The SMB investments. Um, these, these new, I don’t know what they are. I partner accelerators, PBAs, uh, there’s kind of something going on in the SMB space where it just seems like they’re coming outta the woodwork to come help. On deals. I’ve never seen Microsoft really embrace the customer that they, the way they have in SMB in the cos sells. [00:10:10] I’m not sure if anybody else is seen that, but seems to be working. It’s two things. One, you at Data 60 [00:10:22] America. [00:10:54] I think, I think part of the rarity there is that. Typically you wouldn’t get a seller attached, right? They’re unmanaged that they’re kind of in the nobody cares category, but, [00:11:06] um. So Microsoft made a huge investment in the distribution space saying we’re gonna lean on distribution to help enable our 165,000 indirect resellers that we have as a business. And part of that enablement goes back to field sales alignment. So there’s these roles, ca roles called um, partner Solutions Sellers, PS. [00:11:30] And so they’re aligned by, um, solutions architecture, if you will, for Microsoft. So, or cloud solution area, whatever the new term, modern work, uh, or, uh, AI work, AI workforce, um, data and ai. And so they are there to help support your deal. So it’s, it’s a huge investment and one that I would just can say continue to advocate for it if you’re seeing success with it, because I mean, we’re heading into FY 27 planning for Microsoft. [00:11:58] So. Like there, there could be role changes. So I would say if it, if it’s helpful, like make sure you’re talking positively about it. [00:12:05] Reis Barrie: Yeah, yeah. Just to, to your point, like I, I’d say like, um, in the last six to 12 months, like that’s been a, a thing that’s like we’ve to go back and like, I mean we manage a portfolio of a couple dozen, dozen partners at this point, and so we’ve had to go back and rewrite some of our playbooks, reeducate some of. [00:12:26] Uh, some of the partnership folks that we use because, um, historically you kind of get into this like void of, you’re in partner center, you’re picking, you know, account alignment and it’s not managed. And so it’s like, okay, I expect to do nothing with this deal on the Microsoft side from a co-sell standpoint. [00:12:42] Um, but that’s kind of, that’s changed quite a bit, um, in the last six months where, um, it’s not like a, it’s hard to create, it’s hard to create processes and dependence around it ’cause it’s not like a guarantee that you’ll get, you get engagement, but. Uh, you see more eng engagement, more on more and more deals. [00:12:58] Um, and so we’ve had to go back and work with some of our partners to rewrite some of our, uh, deal sharing playbooks to account for, uh, things like that, which is, it’s super cool to see, frankly, um, to see engagement on these, like predominantly. [00:13:12] Erin Figer: So in that motion. So first off, for the folks that are on the other side of this black curtain by the food station, if you guys could please stop the conversation. [00:13:19] It’s really hard to pay attention to what’s going on in this room. Um. Thank you. Thank [00:13:25] Erika Irby: you for saying that. [00:13:26] Erin Figer: That was a great, that was a great, that’s a great point. And what I wanna talk about next is like in order to kind of continue to evolve the playbooks and they’re changing and people are changing, and priorities are changing, what are some of the signals that you guys are using internally in your organization, whether you’re building or buying, um, but would love to learn from all of you. [00:13:46] What kind of signals are you looking at to help you continue to like co-innovate, co-sell, co-market? Um, in your go-to market strategies? [00:13:58] Audience Member: Yeah, [00:13:58] Erin Figer: please. Um, [00:14:00] Audience Member: well, I’m, I’m, we’re building everything from scratch right now because we’re brand is integration. [00:14:39] Like having our, our engineer be able to interact with product [00:14:43] Erin Figer: engineer. [00:14:50] I’m gonna pick on trend ’cause I had just spent last week with them and Sanjay, I think like what you guys are building internally, um, using signals, building it into an AI agent. To help you understand your tam, you wanna share a little bit. [00:15:06] Audience Member: Happy to, and I’ll disclose. The first thing I did was hire Aaron Feiger to run my co-sell operations, uh, for the, for the second time. [00:15:12] It’s [00:15:13] Erin Figer: nice to be a GDI again [00:15:14] Audience Member: for the second, so well planted. Um, but honestly, like I can’t have an environment where I fail my sellers, like this process has to be frictionless in co-sell and marketplace operations. Or I lose trust in my own house, let alone in my channel and in my customer base. So. Uh, building that strong foundation is like job number one. [00:15:34] I’ve been, I spent a decade at Trend. I’m back, uh, five weeks on the job now. Um, but I’d say we’ve built a multi hundred million dollar cloud marketplace business thinking highly transactional. And what we’re trying to pivot to is a highly dated driven approach where we can look at any cloud in any region around the world, figure out roughly how many accounts they have. [00:15:57] Figure out what those customers are spending and things that we can protect from a cybersecurity standpoint, knowing that four or 5% of that total spend will be spent on cybersecurity, doing an overlap of where I have existing customers in that drawing a tam, overlapping that with my incumbent partners to get the Venn diagram of like, where’s my sweet spot to move this forward? [00:16:18] And then where’s my blast radius? So when I sit down with a guy leading France, or a person leading healthcare. I can have a really specific opportunity about how to leverage my cloud partnerships to accelerate deals and expand growth in a very surgical, data-driven, propensity driven way. And it like totally changes the conversation. [00:16:40] And the other thing we’ve done because you get a lot of pushback and when you’re working with Microsoft, uh, I was chatting with a few folks today, like if you’re in cybersecurity, it’s not easy. They got a 25 billion ish dollars cybersecurity business. So you gotta find your swim lanes. And the dialogue I have now internally with my sellers is a major League baseball analogy, which is, if you play major league baseball and if you hit the ball 30% of the time, you’re gonna go to this little thing called the Hall of Fame, right? [00:17:07] If you bat 300, if you’re in sales and Microsoft, or Amazon or whoever helps you, 30% of the time, you’re gonna go to this thing called President’s Club. That’s the difference between sitting at home in Ohio and sitting with your beach. You know, your, your toes in the sand. So it’s, we’re really trying to change. [00:17:25] Uh, one of the first things I ask my team is, what’s our brand promise to our sales leaders and our sales team? And if you don’t know that answer, you got a fricking problem. So you gotta get that. What’s your Brene Brown would call it? What’s your North Star? What are your values? Whatcha are you gonna deliver? [00:17:38] Right? So you gotta get that right and then you gotta be relentless in making it frictionless. And then you gotta hire Aaron Fier to run your co-sell. [00:17:46] Erin Figer: Okay? Okay. And so, I mean, I think like that’s a trend that I’m seeing across the partners that I’ve been working with is how they’re using data and doing more data driven, um, decision making and getting to their TAM faster so that as they start to then look at this pathway of, okay, now I’m trying to go to market, what. [00:18:11] Programs does Microsoft have or my other partners have that I can use to move me down that path faster. But getting that tam and feeling more confident about it, like, this is the group, this is the subgroup that I’m gonna start with until I see something that says, oh, I need to deviate and do something different. [00:18:30] Um, so I’m definitely seeing that trend. Like what are you seeing, uh, what are you guys doing at Vem? [00:18:35] Erika Irby: Um, so a couple different things. So like you were saying, we, we do leverage, um, AI more, uh, recently for New Deal Reg, um, automation. And we lit, literally just launched it this week. So this is the week that it’s exciting until the, someone tries to use it for the first time and then for. [00:18:52] Um, so I can’t wait to see my emails later, but, um, it, it’s, we’re seeing like that, that that movement, which is, uh, definitely good for that. We have a task force internally for marketing, so trying to figure out how we’re gonna, um, you know, leverage that, uh, um, internally. And I think that Veeam, you know, they, they have been on the forefront of technology for, for a while. [00:19:12] You know, they were the first with the. Virtual backup and, you know, all these things, you know, really trying to be ahead of the thing, ahead of the game. But, um, one thing I, I, I love how many people brought up the intentionality and the mindfulness because I think sometimes we can easily. Put out a whole bunch of tools. [00:19:28] I love that you called out the point about the bad processes, um, because it actually, I think, can just create more confusion, more of a mess, and that, um, really mindfulness will be so much more beneficial, you know, down the road for your partners, for your customers, for everybody that has to, you know, do that interaction business with you. [00:19:47] I did wanna call out that I thought it was lovely that you had a positive comment about Microsoft. I dunno if I, [00:19:53] Audience Member: yeah, [00:19:53] Erika Irby: I like rarely hear that. So like, awesome. I hope that does get back to Microsoft. I hope that they do, um, continue that. I’m sure their SMB is quite a bit bigger than maybe others, but that is a massive install base for, for Veeam as well. [00:20:07] And even though we’re driving and trying to push into the enterprise, protecting that install base is just absolutely critical for success. [00:20:15] Erin Figer: What about you race? [00:20:17] Reis Barrie: So if I’m looking at like signals, I, I think. Uh, I’ll focus on too, I think you mentioned, uh, the, the cycles of change at Microsoft. Like it used to be an annual thing and now it’s like a, then it was a half base thing, and then it was a, now it’s a quarterly thing basically. [00:20:30] Um, but there’s also like, there’s, there’s big signals and small signals, and so annually we still get like that, like the, the, the guiding direction so that we can align. How we talk about ourselves, how we talk about our partnership, how, how we enable our sellers and whatnot. And then we got a lot of programmatic shifts from a, from a quarter to quarter standpoint. [00:20:50] Um, and so focusing on the, like these, um, these signals so we can align our, our messaging and our frameworks to align with, with, with our partnership, um, is, is one thing that’s, you know, super, super important to keep, keep tabs on. Um, and the second one, I’ll, I’ll give, you’ll. Mention is more on the cus sorry, uh, customer side, but like the seller enablement. [00:21:15] And so how is your, on the marketplace side, how, how are your sellers talking to your customers about marketplace? Um, are they, are they bringing up earlier in the, in the qualifying discussions of how does the customer prefer to buy? Um, are there fire drills with two weeks to go, um, till the, till the deal closes and now the customer wants to go marketplace and, and no one knows how to do it? [00:21:37] Um, seen that way too many times. Um, and so, but how, how, like studying kind of the, uh, maturity of our sales org to see well, like where, where, where is our, our, where are our sellers competent to have this marketplace discussion? Um, because I often relate, like, this is kinda a silly analogy, but I, I, simple stuff works really, really well with me. [00:22:00] But I like, have you ever been to a farmer’s market and you’re like nervous to buy something? ’cause you don’t know if they take credit card. [00:22:07] Audience Member: Yeah. [00:22:07] Reis Barrie: And so like to me, I’m like, okay, well, like it’s the same thing with Marketplace to me. And so like, it’s, it’s the same concept of you want your customer to be able to buy, they want the way that they would like to buy. [00:22:19] Um, and you want the person that they’re interacting with to be able to, um, facilitate that, that transaction in, in a way that feels frictionless. Yeah. Right. Uh, and so that’s a lot. Like, those are the kind of, the really two deep signals, um, that we, we look at a lot. [00:22:37] Erika Irby: I wanna make a comment on the marketplace. [00:22:38] So I don’t know if anybody else is experiencing this, you know, Veeam being an ISV, we have a really strong traditional, traditional channel motion. So, to your point about how sellers are, are managing the marketplace, to be totally honest, we struggle on, um, that, because right now it feels like a deal that goes to the marketplace is taken away from a reseller, and that reseller loses out then on that upfront margin and. [00:23:06] Um, there’s not a clean path necessarily for, you know, just because the, the deal happened there. They really, they still need to maintain that because they’re the one pri providing the services. And somebody had brought up earlier that, um, A SMB customer will never be successful without a partner. And I, I totally agree with that, but it’s like that part is missing. [00:23:26] So we almost need like a mindset change. In the channel where the marketplace is just a route to market and how the customer receives the product. It shouldn’t totally matter because at the end of the day, the, they still have to provide the services. It’s like, I could go to Home Depot and purchase a bunch of pipe for my house, but can I install it a thousand percent? [00:23:49] No. I would destroy my house. I used to have to have a plumber. So I think there’s, we could help our channel by changing that mindset, and at the same time, we, we need the marketplace owners to, to provide the benefits so that it is still very attractive for those traditional. Partners to, to push their customers there or else I, I think we’re just gonna constantly have that strife. [00:24:11] Erin Figer: Yeah. Does anyone in the audience, has anyone in the audience activated REO with Microsoft? You have? Yeah. So how’s it, like, how’s it going? Yeah, there’s Bump. Yeah. [00:24:32] Audience Member: How that shifts making people more effective in their roles individually. So we’re early stage of it, but it’s, it’s been a good experience. [00:24:42] Erin Figer: Has it helped to kind of unlock some of that friction with the resellers and continuing to include them to get to the s and b customers? [00:24:49] Audience Member: Yeah, I think the, the challenge that we’re working through right now is, you know, Erica may have said it, but it’s. [00:24:56] It’s not just the, the view of the marketplace taking people out of the equation, it’s how do we use the marketplace for, for co-innovation to keep people in it. So if, if, if it’s gonna take three to five of, of us in this room to deliver that spectrum to innovation for the customer. Um, how do we use the marketplace as a force multiplier of bringing that together and making that transaction easy? [00:25:21] Yeah. If, if our consumers are more and more influenced by Instagram and TikTok Shop Now buttons, like my husband’s texting me about my stuff that showed up today, [00:25:31] Erika Irby: which is none of his business. [00:25:32] Audience Member: None of your business. That’s right. Just put it [00:25:36] Erika Irby: in my room. Thank you. [00:25:37] Audience Member: If people are, people as consumers in the, in the u, us consumer based economy is driving more and more people through like that social experience of purchasing, that is an area where I do think Microsoft could help us and we could help ourselves in marketing how that, how we leverage it to be a force multiplier versus another omnichannel. [00:25:58] Well, [00:25:58] Erin Figer: so on that note, how many of you have put a button on your website? Click to buy? Yeah, [00:26:02] Audience Member: that’s, that’s where I’m at with our marketing team. [00:26:04] Erin Figer: Right? [00:26:04] Audience Member: Yeah. That’s, I think, the next evolution for us in the, in the REO piece. [00:26:08] Erin Figer: Yeah. Yeah. [00:26:10] Audience Member: I, I don’t want it on our website. I want to, I want it on my Instagram, my LinkedIn, my TikTok reels. [00:26:15] That’s, we’re going to, sir, it’s coming next week at our sales kickoff. Yeah. [00:26:21] Erin Figer: Nice, nice. Anybody else? Uh, activated. REO [00:26:28] besides the, you know, RE speed wagon? Uh, it’s the Microsoft Reseller Enablement. Um, offering, so like you activate your resellers to just take your listing and be able to do a private offer so that you don’t have to do multi-party private offers anymore. Your resellers can just take the listing and sell it directly, and they don’t have to wait for you to send them the offer. [00:26:52] Then they have to go do, so it takes out some of the steps and that friction in the process streamlines it and it allows them to like. Add on and do their own pricing. And then the reseller, however you have your arrangement with that reseller, continues to pay you in the back end for, um, selling that through the marketplace. [00:27:11] Erika Irby: I think I’m going to have you come and do a webinar for our Veeam partners to, to help them with that, because to your point, I don’t, I don’t think it’s as prevalent yet. It’s, it hasn’t really caught on. [00:27:21] Erin Figer: Yeah. It’s been really an unlock of, I had a large, um, ISV that I helped. We implemented REO internally, so they have 34 marketplace offerings and they have this initiative. [00:27:36] They wanted to go global, sell local, and so they launched five more publishing accounts and they came to me and said, we need to replicate our catalog five times 34. And I was like, oh God, please, no. And luckily like two months later, Microsoft, like GAed, uh, REO, and I was like, here’s your answer. We’re not going to do that. [00:27:58] We’re going to enable each of your publishing accounts to be resellers of your quote unquote gold standard publishing account, and that we actually implemented REO as an internal mechanism for them to issue their own publishing accounts, to resell private offers in local currencies. Um, and that was really an operational unlock for them. [00:28:25] All right. Anybody you wanna ask a question to the audience? [00:28:29] Audience Member: Okay. I’ll just keep going. [00:28:32] Erin Figer: Um, all right. So what are some other, um, signals or ways that you guys are evolving the way you’re co-selling? Um, does anybody else have some experience shares that they want to, to share with the audience? We’ve got, we’re using data, uh, we’re using some ai, we’re helping us get to our audience faster. [00:28:51] I really loved work span, um, building in an AI tool inside your CRM system, um, so that you can get some of those signals. Any other signals that you guys are using, uh, to change the way you’re co-selling? [00:29:07] It’s quiet on [00:29:07] Reis Barrie: Maybe, maybe I’ll share one, but Yeah. Yeah. So, um, just when it comes to, like, for us, account alignment to me is like one of the most important things and consistently doing, uh, you know, account planning and account alignment against Microsoft their accounts. Um, now it’s a bit interesting ’cause you can include some s and b stuff in there. [00:29:27] Um, but also, uh, Jason you mentioned up there, the. Uh, marketplace rewards, having the propensity mapping. And so looking at not only from an account alignment, um, what Microsoft accounts are, we, um, you know, areas are we most penetrated in, but also of those accounts, which ones are already buying on marketplace. [00:29:47] Uh, maybe have a commitment to Microsoft in, in some way to help us just further, uh, further target and focus on, you know, if we have 500 opportunities that we’re trying to, um. I’m trying to work through, um, to Sanjay’s point, like what’s, what’s the 30% that I’m gonna get my batting average on? Um, and so that constant account alignment to us is like a, is a huge, huge signal, um, for us to focus on. [00:30:14] Um, and then you can even take it a layer deeper to identify, okay, well if I’m looking like, do I have density within Nina had the, the ou up here on the screen. So do I have densities with density within like specific. Uh, verticals or regions, um, or segments that I should maybe if I just focused on that one segment or one vertical, um, you know, then all of a sudden I, I’m super successful having an executive sponsorship in that, uh, in that ou, something like that. [00:30:44] Um, and, but that, that’s all starting with, um, the foundations of that being that consistent account alignment and leveraging some of the, some of the propensity stuff that Microsoft is, is providing. [00:30:56] Erin Figer: And then making sure you’re like bringing it back into your CRM and storing it so that you can continue to use that information ongoing. [00:31:03] And we’re trying to figure out how to embed more and more. [00:31:37] And are you integrating like. Microsoft and other partners into that data as well. It’s like, this is a great partner. Incorporate them at this point in the journey. Yeah, we um. [00:31:50] When [00:31:50] Audience Member: you’re in the process with, with Microsoft, we haven’t opened it up externally, so that’s our crawl, walk, run is we’re, we’re trying this out internally. Let’s see if we can work the bugs out, get the agents working, and then how do we now go to our MSP community and offer this up as an agent they can use within their sales team. [00:32:08] And on the end of. We’re still working in the middle, but front end profiling, it’s helping a ton, um, and giving us a lot of good intel that the sellers are driving through the agent on the back end. It’s, it’s giving us not, um, just propensity data, but what’s resonating. So if we launched 12 products this year and we trained sellers on. [00:32:28] What’s hitting, where’s my pipeline velocity coming from? Where’s my close rate coming from? So that every month when we have our sales town hall, it’s like, here’s the top three sales motions that are actually driving pipeline and fast to cash close rates. [00:32:42] Erin Figer: And I gotta imagine that helps you get to your differentiators. [00:32:45] Audience Member: Oh [00:32:45] Erin Figer: yeah. And refining your superpower story. [00:32:48] Audience Member: That’s right. That’s. Yeah, because it’s for, for our sales team. I mean, we were talking about it earlier, it’s all about simplification. There’s so many options, so much noise. It’s like, just go focus on these three things and this is where you’re gonna deliver impact and outcomes to your customer. [00:33:01] And if we’re doing that, we’re all winning. [00:33:03] Erika Irby: Yeah. I, I, um, just recently, this is why one of the coolest things that Veeam has done, we just launched this tool called, um, expansion iq, and it’s part of our command, the expand motion this year where we’re really. Upselling and cross-selling our, um, install base. [00:33:17] This tool takes all the partners individual propensity data, puts it against four solution plays that we think are the main plays, and then provides them, this is what you could be earning if you took this motion. And then from a marketing perspective, we provide them. And to do this, here’s your campaign. [00:33:37] Here’s your this, here’s your that. Step one, send this email. Like very, very, you know, just, uh, planned out. And I loved what Nina said earlier today when she shared that, um, org chart. Essentially with all the different, um, industry focuses we are driving. One of our go to market actions is a Microsoft healthcare campaign. [00:33:56] That is like very, very specific, but it’s helping our partners in that manner. Could they go to their own database and pull their own and do all this stuff? Of course. But for our sellers to go blink and then give them a report and be like, here it is. It makes it so much more relevant. And then the steps just, they just hand that to their marketing org and then they’re just off and running. [00:34:18] Going back into your team to say, Hey, we rolled out these 12 things, only three landing. You gotta go back to the drawing on the other side. Or We need more money for these three. Yeah, but let’s figure what’s not with customer [00:34:38] to record the. [00:34:47] Audience Member: A better, faster, uh, listening post for, uh, can I talk really loud? Um, it’s, it’s, it’s helped turning on a listening post for our engineering, our marketing, our service delivery organization that would’ve taken months or quarters to get spun up in an executive board meeting or something. Right now they get it real time every week. [00:35:09] Okay. [00:35:09] Erin Figer: So what I’m hearing, like the theme here is to really like. Understand your sales process. Also, your co-sell sales process that runs in parallel with that. And how do you continue to serve up the right data at the right time to help your people take the right next action to continue to drive those outcomes that you’re looking for, but then also using data to circle it back, to say what’s working, what’s not working, to continue to refine that whole motion. [00:35:43] Um, so if you’re not doing that, I think that’s a big aha moment and takeaway, uh, from today’s session or from here today is like, okay, am I really identifying all the opportunities in my process to involve data to help my people continue to drive outcomes? [00:36:04] Audience Member: You [00:36:04] Erin Figer: have a, [00:36:05] Audience Member: you have your head in up back there, Gary. [00:36:06] Yeah. I, I couldn’t tell if, uh, you were prompting me when you asked that question and I, I didn’t want to, you know, do a shameless plug for cloud, but I think everybody [00:36:15] Erin Figer: should shamelessly plug, plug away. [00:36:16] Audience Member: Yeah. Yeah. Well, you know, you brought up a mitt and, uh, the co-sell thing, but it, it does relate to what Reese had said about, um, you know, the being at the farmer’s market and. [00:36:26] Not sure what, you know, can I use a credit card or not? And I think that, um, or [00:36:30] Erin Figer: can I use Apple Pay? I still ask. I’m like, do you, do you accept Apple Pay? [00:36:32] Audience Member: Oh, yeah. Yeah. So it’s like, I think, uh, a lot of times you don’t understand the seller in that situation is not sure how to handle that conversation. So, and there’s not a lot of information about their, about that. [00:36:44] Like how to, when it comes to a seller talking about marketplace and asking about the commit. Because the commit obviously is one of the main drivers, right? 900 billion out there. And committed spend across all the hyperscalers. So how to actually bring that up with a customer and what if they don’t know, right? [00:37:05] So there’s a whole process that, you know, they, they need to be taught this. But the first thing that’s also come up multiple times is activating them also means how to engage them. So an approach there of how to engage your salespeople is critical because if salespeople aren’t in it, they’re nothing’s happening. [00:37:23] You’re not gonna do well with marketplace. And on the co-sell part, it’s kinda the same thing. The typical thing, and I remember talking to Aldo Desal about this at another Ultimate Partner event, but uh, you bring your salespeople into a call, like you set up a call with, with Microsoft and the seller comes in unprepared. [00:37:42] Typically they’re not sure what to say and it’s a little bit intimidating. How, how, how do I, you know, what do you do in this situation? Like, so you start talking about product ’cause that’s what you know, and it’s the last thing you want to do. You, you want to understand what they care about, like em stage and, and, uh, what’s your consumption story and what kind of MRR impact you’re gonna have. [00:38:03] So it’s, these things are just unusual topics for the salespeople to be prepared, uh, to talk about. But it’s critical if your salespeople are gonna be enabled that they can do that. So I think from a co-selling standpoint, that’s just what I want to mention. And by the way, we offered a tool that does that. [00:38:20] Erin Figer: Nice. Awesome. Thank you. Uh, I mean, I don’t know about you. Reese Cloud Atlas. Every time we helped an ISV with their cosell motion, we would say, okay, we’re ready to go share cos sells and drive introductions. Have you done your sales enablement? Oh, yeah, yeah, yeah. We’ve enabled the sellers we have, and then we launch like the first batch of cos sells and then they immediately come back. [00:38:43] Stop, stop, stop. Don’t share any more deals, like we’re causing too much confusion. Uh, we didn’t do our sales enablement. Wow. Grace, [00:38:52] Reis Barrie: I mean, sound [00:38:53] Erin Figer: familiar? [00:38:53] Reis Barrie: It sounds very familiar. It sounds too familiar. Uh, P-T-S-D-A little bit there, but the, uh, sorry, [00:38:58] Erika Irby: but that’s why you guys have jobs. [00:39:00] Reis Barrie: Yes. Go on. It’s, it’s, um, but this, you know, I, I always come back to the, the concept of like, if we showed up to a Microsoft co-sell call the way we do to a customer call, like, oh. [00:39:14] Erin Figer: It, [00:39:14] Reis Barrie: it would, it would be night and day difference of the value you’d get outta your Microsoft partnership and co-sell. That’s all. It’s [00:39:20] Erin Figer: Well, [00:39:20] Reis Barrie: but I think people [00:39:21] Erin Figer: forget Microsoft is your customer too. [00:39:23] Reis Barrie: Yeah. [00:39:23] Erin Figer: They’re your partner, but you have to sell to before you can sell with and through. So you first gotta like master the sell to. [00:39:30] Reis Barrie: Yeah, a hundred percent. So there, there’s there like, and then to your point, [00:39:34] Erin Figer: it’s still true. 10 years later, people, it’s still true. Back to the fundamentals, right? [00:39:39] Reis Barrie: Yeah. It’s, [00:39:40] Erin Figer: yes. Go for it. [00:39:44] Audience Member: The, um, Microsoft being customer, right? So, and I love what you said about sem uh, alignment. So we actually made it a point, um, in our co-sell process, we have a validation checkpoint with Microsoft. If we build a co-sell packages, um, we are an si We’re not primarily ISV, but I think that’s shifting as well gradually. [00:40:10] And ESI kind of becoming a little bit of ISV. Um, so why it’s important, I think like Ree said, like you come up, you show up to co-sell call and you just pitch your services or say, well, let’s do account planning with this and that. Right? But what if it doesn’t work in the field? So that validation became critical for us, and I can tell you that now we have success stories that are actually proven based on that multifaceted feedback, uh, as to it’s one thing to build it. [00:40:46] Yeah. But is it useful for seller, for Microsoft sellers actually in the field? Can they actually position it and help clients to be more successful? Because that’s the ultimate goal. So that validation became, uh, an important checkpoint for us, uh, to make those packages repeatable and successful for customers at the end of the day. [00:41:06] So when we talk about signals, you absolutely right. It’s not just customer signals like we use ZoomInfo, we use all this data points, et cetera, but it’s also signals from the field because while Microsoft is a huge organization, they’re also very dynamic. On very regular basis, a lot of things changed. So taking those signals into account, uh, has created that, what we call like, more of a holistic approach for us, uh, to make it more meaningful. [00:41:33] So [00:41:34] Erin Figer: I like it. And you made it sticky by making it like a required point in the sales process? Absolutely. That everyone stops. Take a moment. [00:41:41] Audience Member: Yeah. [00:41:41] Erin Figer: And make sure that we’re all on the same page. [00:41:43] Audience Member: Yeah. And I think for us as si it’s even more critical. Like I, I, I think there is a lot more to happen in marketplace as, as, as much as we talk about it, but being in si I, we still kind of figure it out, like how Mark marketplace actually becomes a place of transaction for a size. [00:42:01] Yeah. So that’s why, you know, we’re passionate about packages and it’s not just a matter of publishing it and say, oh, it’s co-sell ready? Then what? Yeah. Right. So yeah, so, so that’s why that, that checkpoint is very important for us. So [00:42:16] Erin Figer: definitely, definitely. I think you ladies over here in the corner had some, some hands up, Michelle and, and the other Michelle, Michelle Squared. [00:42:26] Audience Member: Thank you. Michelle Squared. I like it. Um, so. I’ve been a little quiet because I wanna just give my background. So I’m a global VP of channels and alliances and, um, I think it’s a bit of this, uh, the movement, right? So I love your farmer’s market analogy so much. I’m gonna steal that. Thank you. But the reason is because you don’t know unless you’re gonna meet your partners where you are or meet your customers where they are in that journey. [00:42:53] So the first time that they’re selling whatever their goods or wares are, and somebody says, do you take Apple Pay? That’s a clue. And then when you hear it over and over again, you realize there’s a correlation that there’s a need in the market. So in In my life, all roads read to Romes, right? Reseller and VARs, OEM, alliances, MSPs, MSPs, ISVs System integrators. [00:43:17] And as a partner leader, you wouldn’t necessarily think marketplace is first because you feel like you’re going around your partners. But am I meeting my partners where they are in their journey and choosing to procure the way they want to procure? And I think that’s the notion that I have a lot of learning from this team and everyone in this room to understand how do we in a company. [00:43:38] Prescribe the right solution to, to meet our partners in that journey. And I’ll use, kind of circling back to the MSP space, PAX eight, one of Microsoft’s largest partners created a marketplace dedicated to MSPs. And while I was the global Channel chief of SonicWall, a lot of partners said to me, I like you. [00:43:56] I like your products, I like your firewall, but unless you’re on the park, PAX eight Marketplace, I’m not gonna buy from you because they make my life frictionless. And easier to do business with. And I think that’s the motion that every vendor in this room needs to understand is, are we truly meeting our partners where they are? [00:44:14] PS I work for Carrero DDoS Solutions and come to talk to me about that. Thank you. [00:44:18] Erika Irby: Well, and a Guo owes you some money for that commercial right there. [00:44:30] Audience Member: From, we’re actually community first. Um, as an MSP, even though we’re national, like we really focus in on community local touch. Um. Like you said, um, um, Southern seldom me in a southern way. Like that’s what we focus on. I’m your [00:44:45] Erin Figer: huckleberry. [00:44:46] Audience Member: I love that. Exactly. Um, and we’re seeing a ton of success with actual in-person events now. [00:44:53] Like the majority of our business is come in, leads are coming from that right now. And even though, like I, I truly believe in digital first motions, we need to be on Instagram and have that self-serve motion as the next generation comes up in our. Buying and transitioning to their kids or whatever that looks like. [00:45:14] Like we have to remember that there’s also a trend of tactile in person people first coming with it. And so like we, I, I feel like there, there has to be that motion engaged and I would love to hear your thoughts around how are vendors thinking about engaging in that community driven approach, not just the platform itself. [00:45:37] Erika Irby: Yeah, I, I personally also, this is hilarious ’cause we’re like best friends, so we can talk about this later, but, um, from a Veeam perspective, Michelle, um, we are seeing a resurgence in like these thought leadership type of events. And I think there’s, this is, this is sort of related, but just to, this is kind of how I think about this. [00:45:57] Um, Barnes and Noble’s business has like gone through the roof lately, and they are, they’re actually like opening more stores, which is bananas because at one point they were like going outta business because nobody wanted to go and like, touch a book or talk to somebody. But that is changing, thank God. [00:46:11] Right? That is like changing and people are actually like becoming more social because they’re missing this. Um, my kids’ generation refers to places like Barnes and Nobles as the third place. Like this magical place that exists where you can talk to a real human that’s not on your phone. Like it’s, it’s amazing. [00:46:28] But anyways, we’re, I think we’re starting to see this in marketing. We used to like pump everything out digitally, but after a while people get that form and they’re like, I am not putting my dang information in this form. And then your ability to capture that lead completely dissipates. All it is, is, is now an impression, which is. [00:46:47] Fairly worthless. You can have millions of them and nothing happens. So we are definitely investing more into, um, uh, live events, but also with the live streaming because then people can, they’re still watching it live. They still have to register for it. They knew they couldn’t make it. So I think that there’s definitely that digital aspect that’s super helpful. [00:47:05] But a purely digital, you will never make that connection. [00:47:10] Erin Figer: Yeah, I mean, I think. Unfortunately, COVID made us, you know, all do things digitally. But now that we’re past that, getting back to that multifaceted approach, I think if we think about what’s going on in the B2C world, lots of communities within communities, there’s whole company’s getting created, like women are bringing women together to do craft circles. [00:47:37] And literally. Okay. But like I did that digitally. That was pretty awesome. I was like three years. That shameless plug. No, I, no. But like then now there’s like companies that are actually like renting space, bringing people together, like crafting and while they’re doing the activity, um, if anyone’s ever done therapy, a therapist will say. [00:48:01] You know, if you wanna get your kids talking, get them coloring, like distract them and they will start to open up. And so you distract people with an activity and they start to open up. And what they really are, thrive, like what they really need is in this digital world where we’re getting so much information, we still need. [00:48:22] The next layer of filter to help us vet out and validate and confirm like our thinking or like our suspicions on things like, am I in the right going down the right path? Is this the right direction? So there’s still a human element that needs to be involved in that buyer journey, and you’re seeing that with these little micro communities inside communities. [00:48:45] Um, and so I’ve. I mean, I love micro communities inside of bigger communities. I’ve started two of them, three of them. So I, it definitely, like, we need still that in person, uh, interaction and I love seeing it coming back in our space. [00:49:04] Erika Irby: I, I was just thinking about ear, the, the previous panel and the, the topic came up about who can assist partners as they transition from that direct to CSP motion. [00:49:15] And I mean, yes, it, I think Microsoft plays a role there, but I think it would behoove Microsoft to invest in these communities and they would enable that change. Yeah, [00:49:26] Erin Figer: yeah, yeah. There is a person inside of Microsoft who has that remit, but she’s like one person, one person trying to do that. I was like, wow. [00:49:36] Okay. Grace, what are you seeing amongst your partners and also your perspective with working with Microsoft? [00:49:42] Reis Barrie: Yeah, yeah. Um. There’s a really good, uh, the frontier study, the work like door work study that they did, um, which talks really heavily about just like in this, you know, post 20, you know, 2020 culture, how like the amount of busyness has just increased in an insane amount and how a, a really strong use case for AI is to buybacks from that time essentially, um, for us to, you know, return back to a, a normal state and I think social creatures, right? [00:50:10] And so, um, in this. I run a fully remote company, which is like a blessing and also like really interesting to try to create a really strong culture within people that are, you know, 13 times zones apart times. Um, and so it’s uh, it’s a really interesting thing and coming together and, um, into an in-person space or a place here or a place where you can actually talk to your customers, talk to, um. [00:50:39] Step away from that, like that busy day to day where like, I, I can’t even fit a 15 minute break in to grab lunch. You know, days like how much, supposed to find 15 minutes to just have a, a casual conversation and these types of events, which I’m sure Vince is cheering back there that we’re talking about this right now. [00:50:57] But the, uh, but these type of events, they let you decompress from that day and they let you kind of just have these really important conversations that, you know, bring us back to just being humans To me. [00:51:10] Erin Figer: And being human and co-selling with each other. And on that note, we’re 44 seconds over. Yeah, we’ll give it back to Vince, [00:51:18] Reis Barrie: but we were plugging Vince’s events, so I think we’re okay. [00:51:21] Vince Menzione: We One more question. We have one more question from, sorry. Oh yeah. [00:51:23] Reis Barrie: It’s [00:51:23] Audience Member: maybe more a, a shared just as we’re talking [00:51:25] Vince Menzione: by the clip, right. [00:51:27] Audience Member: And to compliment everything that you guys have been talking about around co-sell and. Getting ready in line with Microsoft to speak to the customer and speaking. So the signals that we’re going after are on the actual conversations that are happening in the conversation. [00:51:41] So aside from all the planning, which I agree on, we’re building agents to hear what’s going on on the calls with Microsoft, on the calls with customer, and grab those actual signals. Are we answering the questions in the right way? What types of questions are coming back to us that we weren’t able to answer. [00:51:58] Maybe we forgot some information that we planned on and thought about can we signal and provide that feedback to the user, the seller, or whatnot on the call. And so as we’re doing this, ’cause we’re in the communication space, so we have some self-interest here ’cause that’s sort of the future of our business. [00:52:12] But it’s a really interesting opportunity for us to grab these signals to improve how we’re selling with our customers, how our partners are selling with our customers, with Microsoft. It’s just an interesting way with everything that’s going on full circle, we’re trying to complete that sort of sales journey with AI and, and grab those signals and keep getting better all the time. [00:52:32] Erin Figer: Yeah, I love that. And I think it’s like the ongoing balance of people, process and technology and how do you continue to keep the human in the loop? It, as we continue to introduce and evolve AI and use of data in our companies is like continuing to be mindful about the human in the loop. Um, part of that journey. [00:52:54] So thank you all. [00:52:55] Vince Menzione: Very cool. Great conversation. [00:52:56] Erin Figer: Thanks for all the audience engagement. We appreciate it. [00:52:59] Vince Menzione: Co-selling the house, co-selling the house. [00:53:02] Audience Member: Thank you, Vince. [00:53:02] Vince Menzione: Thank you. And I remember that January, 2016. Yes.
Book a Connection Call: https://jenniferdawncoaching.com/schedule-call/ Edwin Soler spent nearly 27 years in law enforcement, got the biggest raise of his career, published his first book, and then got called into a room and lost everything in 90 seconds. Now he delivers pizzas by day and builds his dream coaching practice at night, and he has never been happier. This is a conversation about what happens when the life you built stops serving you, and what it actually takes to come back. Chapters: 01:59 Edwin's background and the planner 04:54 The pivotal moment: losing the job 07:33 From $86K to pizza deliveries 09:54 The deep inner work 13:55 Finding answers through Brene Brown and TD Jakes 17:06 What makes a real coach 19:45 Jennifer's coaching origin story 23:38 The windstorm moment and faith 26:00 It's okay to feel the pain 27:00 Where to find Edwin + closing Edwin's website: edwinsoler.com/gift Join Freedom Builders: jenniferdawncoaching.com Visit us at the following channels: Book a Connection Call: https://jenniferdawncoaching.com/schedule-call/ Instagram: https://www.instagram.com/jenniferdawn.coaching/ LinkedIn: https://www.linkedin.com/in/jenniferdawn/ #HappyProductivePodcast #DreamRealization #PersonalTransformation #LifeCoach #IdentityShift
Brené Brown and Adam Grant stop by to discuss their new podcast, “The Curiosity Shop,” focused on learning, unlearning, and navigating complex topics through research. Chet Hanks joins to discuss “Running Point” season two and performing at Stagecoach with his band. TODAY style correspondent Zanna Roberts Rassi shares a few stunning looks for Kentucky Derby celebrations. And, Juliet Faithful, author of “Liar's Dice,” the fifth book from Jenna's imprint Thousand Voices, discusses how her debut novel was inspired by her own life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
This week, Jen jumps in to spring cleaning and Pete jumps in to autumn cleaning, and together they noodle on questions that might help us to question, sort, and polish the things in our lives. Specifically, in this episode Jen and Pete talk about: What questions might we ask ourselves, to get intentional about the systems in our lives? How might we question, sort, and polish our marketing materials? Where else in our lives might there be a need for spring (or autumn) cleaning? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Lately, I've been noticing how easy it is to get pulled into either/or thinking, especially with everything happening in our lives, our businesses, and in the world. We can feel like we have to choose one perspective, one idea, or one side over another. On this episode, I talk about the importance of remembering that multiple things can be true at the same time, why this can be challenging, and how allowing for more nuance and complexity can help us stay grounded, connected, and even more effective with ourselves and others. Resources: We're All in This Together (book), by Mike Robbins Mike Robbins Website Mike Robbins Blog Mike Robbins Podcast Mike Robbins on LinkedIn Mike Robbins on Instagram Mike Robbins on Facebook Mike Robbins YouTube Channel Mike Robbins on TikTok Mike Robbins on X Mike Robbins on BlueSky The Curiosity Shop with Brene Brown and Adam Grant (podcast)
We're now covering the seventh and eight guideposts to wholehearted living – cultivating play and rest, and cultivating calm and stillness. I hope you enjoy this episode. Please subscribe to us wherever you get your podcasts, and share this episode widely. If you have questions or comments, please send them to me at meanderingswithtrudy@gmail.com. I will address them in the next episode. Episode links: The 2010 TedTalk that started Brené's rise to international helper Biography Brené Brown podcast “Dare To Lead” with Adam Grant on her new book If you're interested in any offerings at Big Stone House, you can find them here under "Happenings" As always, this podcast is sponsored by the guests who give of their time, and by my company, Chapman Coaching Inc.Royalty free music is gratefully received and is called Sunday Stroll – by Huma-HumaLive life joyfully, and always let kindness guide you.
Brene Brown - Leadership Tools to Teach Your Children and SELF “Stand firmly enough to lead, loosely enough to listen.” Strong Ground by Brené Brown published in 2025 Breaking down this new book by the excellent Brene Brown, we find that strong leaders don't eliminate tension or risk. They hold it. And this is key! What does the hold look like? How does it show up to the team? The theme in my mind is "toughness with tenderness" Clarity is kindness. Vagueness is avoidance dressed as politeness. You can be both confident and uncertain. That's not weakness, it's reality. Values are not what you believe. They're what you do under pressure. Most leadership failures are emotional avoidance, not strategic failure. Accountability without empathy is cruelty. Empathy without accountability is chaos. People don't disengage because work is hard, they disengage because trust erodes. The goal is not control. The goal is grounded presence in uncertainty. You can't build brave cultures with armored leaders. Paradox is not a problem to solve, it's a condition to manage. If you're always comfortable, you're not leading. You're maintaining. I especially, like the last one. Discomfort is the path to growth in all things. Think euthermia for temperature, not a recipe for human cellular health or plants for that matter. Temperature through environmental swings are keys to protein elaboration for handling the cold and the heat. The lack of swing equates to a lack of adaptability.... and a piece on the Stakeholder. Dr. M
You're not fine. You haven't been for a while. And the wildest part? You actually believe you are.“I'm fine” isn't a lie we tell other people — it's one we've been trained to tell ourselves since girlhood. Praised for being low-maintenance. Rewarded for not needing things. And now we're adults who have completely lost track of what's actually true.In this episode, Grace and Kaylee break down why high-functioning women are always the last to know they're not okay, what the body does when the mind refuses to admit it, and the moment both of them finally stopped performing fine.Because burnout isn't a mindset failure. It's a physiological wall. And “I'm fine” kept you safe for a long time — but it's costing you more than you're admitting.Time to put it down.Notes:The Power of Vulnerability by Brene Brown
This week, Pete brings a Trojan Horse to Jen, and sneaks in ideas around leadership, empathy, curiosity, and humility along the way. Specifically, in this episode Jen and Pete talk about: How might we utilize the idea of a Trojan Horse in leadership and coaching? How might we set up our teams to feel they can fully contribute? When might we Trojan Horse something, versus being more straightforward and clear? What are some examples of where Trojan Horses show up in the corporate and theatrical realms? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
“You don't have to be perfect.” - Rev. Krista ZimmermanPastor Kelsey sits down with Rev. Krista Zimmerman for a thoughtful conversation on presence, perfectionism, and practicing a more grounded, grace-filled faith.Together, they explore what it means to be present in ministry and daily life, how to set healthy boundaries (especially with technology), and why letting go—while difficult—is often necessary for spiritual growth. They also reflect on grief, the gift of being a beginner through analog hobbies like watercolor and coloring, and the freedom that comes when we release the pressure to be perfect.Kelsey also shares a return to the heart of the podcast: conversations with women in ministry about their theology and spiritual lives—what they're preaching, praying, and discerning in this season.In this episode, you'll hear:Letting go and why it's essential for growthHow a “word of the year” can shape your spiritual practiceNavigating grief after the loss of a beloved petThe spiritual invitation of analog hobbies and creative practicesSimple, practical boundaries with technologyMoving beyond perfectionism toward graceAbout KristaPastor Krista Zimmerman has been ordained in the Evangelical Lutheran Church in America (ELCA) for 15 years. She currently serves St. Mark's Lutheran Church in Aurora, IL. She loves being a pastor but her favorite title is aunt! Mentioned in the episode:The “Brick” device for setting digital boundariesThe first episode of Brene Brown & Adam Grant's Curiosity Shop podcastConnect with us:Website: moveyourfaith.orgSubscribe to our weekly devotional: Embody FaithInstagram: @pastorkelseyb and @faithinmotion.podSupport our ministry: moveyourfaith.org/give
Send us Fan MailYou didn't do anything wrong. Your brain just got there first.That's the thing about automatic negative thoughts: they don't wait for evidence. They don't ask permission. Something happens, and before you've had a single conscious thought about it, your brain has already decided: of course this went sideways. Nobody ever comes through. Something is wrong with me. And then you feel bad about feeling bad, which is its own whole thing.In this episode, Sami and Angela wrap up an accidental three-part series on how your brain actually works, following conversations on metacognition and cognitive distortions, by landing on the concept that ties it all together. We dig into:What an automatic negative thought actually is (and why it's not the same as pessimism)Where these thoughts come from and what seeds themWhy "just choose a better thought" is not as easy as it sounds (and what to do instead)How to recognize when your brain is jumping to a conclusion that isn't yoursWhat it actually looks like to interrupt the pattern without judging yourself for having itAngela breaks down how these thoughts grow from deeper core beliefs, the weed whacker vs. the root analogy is going to stick with you. Sami brings her factory metaphor to explain why the machine itself shapes the output, and why understanding that changes everything. They also talk about the spotlight effect, a story about a speaker who got a standing ovation and still thought she bombed, and the one thing that actually interrupts an automatic negative thought in someone else.You're going to walk away with language for something you've probably experienced a hundred times and never had a name for. That's half the work. Once you can call it out, you're already ahead of it.Press play. Your brain is not broken. It's just been running the same loop for a while, and this episode is a good place to start changing that.Mentioned in this episode:The Body Keeps the Score by Bessel van der Kolk - besselvanderkolk.comAtlas of the Heart by Brene Brown - brenebrown.com/book/atlas-of-the-heartBe Freaking Awesome by Angela Belford - bfreakingawesome.comLoving What Is by Byron Katie (The Work / four questions) -- thework.comThe 3rd Annual Family Business Forum is May 19 in Springdale, AR. A day built for family-owned businesses who want to communicate better, lead stronger, and actually enjoy working together. Sessions on communication, AI, and high performance, plus a panel, awards, and networking. Early bird tickets are $75 through April 30, then the price goes up. Grab your spot before May 1 at familybusinessnow.com. Support the showSign up at bfreakingawesome.com to get the latest news, insights, and episodes straight to your inbox.Follow Be Freaking Awesome on Facebook, LinkedIn, Youtube, and Instagram.Let us know what questions you want to be answered and discussed by emailing us at podcast@bfreakingawesome.com.
Send us Fan MailMegan and Michelle dive into pop psychology, trauma bonds, “adult” ADHD, masking, fragile egos, the Manosphere, grifters, and WebMD diagnoses. Sources:What Is Pop Psychology?Commonly Misused Psychological TermsThe Problem With Pop PsychologyThe Good, The Bad, and The Ugly of Pop PsychologyPop psychology: Eight myths that are probably wrong, or at least wildly overly simplisticTherapy Jeff on Narcissism ****************Want to support Prosecco Theory?Check out our merch, available on teepublic.com!Follow/Subscribe wherever you listen!Rate, review, and tell your friends!Follow us on Instagram!****************Ever thought about starting your own podcast? From day one, Buzzsprout gave us all the tools we needed get Prosecco Theory off the ground. What are you waiting for? Follow this link to get started. Cheers!!Support the show
In this recast of the second ever episode of ‘The Skies We're Under' Lucy, Sarah and Rachel talk about some of the helpful and unhelpful ways they deal with times of stress and transition. This is not professional advice but an honest conversation about the trust of complex realities and how they try to live life well. Content warning: Very early on in this episode we talk about the fear and potential for childhood death, DNACPR, childhood cancer and stroke. They also do laugh a lot because this world we live in manages to have both sadness and laughter– despite the absurdity of it all. Please do not listen to this episode if this will not serve you well. They also discuss the importance of conversations about children's end of life care. Details of resources are below. The following resources are discussed during the podcast: ReSPECT documents and end of life discussions. Completing the stress cycle. You can listen to the brilliant podcast with Brene Brown, Emily Nagoski and Amelia Nagoski, How to complete the stress cycle. Or read Emily and Amelia's book. Affinity hub website: emotional support for parents of children with special needs. Day-by-Day: emotional wellbeing in parents of disabled children. Jo Griffin Since this episode the podcast has gone from strength to strength and almost 130 episodes later there's still so much to discuss and share with our wonderful listeners, the families of people with complex disabilities and the many practitioners that support us. Moving forward we need your help to keep producing new episodes. You or your organisation can sponsor a season or advertise within an episode. Email us to find out more. Email your questions and comments to tswupodcast@gmail.com and don't forget to rate, review, share and subscribe - this increases our chance of being able to keep doing The Skies We're Under podcast.
The question of how we might utilize sports team models within corporate or theatrical organizations has Pete and Jen scratching their imaginary beards this week. Specifically, in this episode Jen and Pete talk about: How do sports teams differ from corporate and theatrical structures? And how are they similar? How might we utilize feedback, clarity, and communication within our teams? How can we best set people up for success in our businesses? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Welcome to the Mind-Blowing Happiness® Podcast, a space for self-awareness, self-leadership, and sustainable joy. In this solo episode, Trish Ahjel Roberts dives into Step 4 of the Mind-Blowing Happiness® framework: Self-Love and Authenticity, with a fresh perspective - the Authenticity to Approval Spectrum.Trish reflects on why self-love and authenticity might be a worthy goal, how you can find where you sit on the spectrum, and tips to help you move the needle forward. This conversation allows space for:Reflection on your own inner emotions and driversTools to connect more deeply with your own sense of identity and self-knowledgeExamples of how selfishness, self-love, and people-pleasing (self-abandonment) show up in our world.✨If you like this topic, we recommend the following past episodes:"Black Girl Joy and Self-Love for Black Women with Award-Winning Playwright, Trey Anthony," "Self-Love for Young Women with Actress and TikTok Influencer, Mona Swain," and Do You Know a Narcissist?" and "How to Attract Miracles with #1 New York Times Bestselling Author, Marci Shimoff."Each month this season, we'll explore one step to Mind-Blowing Happiness®, offering reflections, embodiment, and wisdom to support your personal growth and self-leadership from the inside out.✨This week's reflections:Are you comfortable with the idea of loving yourself?Where might you be seeking approval at the expense of your truth?Are there any situations when you act without thinking of how it will impact other people in your home, work, community, or even the world at large?✨Upcoming every month in 2026:LIVE Monthly Masterclass offered on the 3rd Wednesday of the month.Mind-Blowing Happiness® Circle. New content drops on the last Thursday of the month.Register and access all resources at TrishAhjelRoberts.com or MindBlowingHappiness.com✨ Next episode: Transforming Anger. We'll dive into how to manage negative emotions without repressing your feelings.Learn more about Trish's coaching, books, workshops, and keynote talks at TrishAhjelRoberts.com. Click “Membership” to join the Mind-Blowing Happiness® community.Follow @MindBlowingHappiness on Instagram and connect with Trish Ahjel Roberts on LinkedIn and Facebook.ep65/s6/ep4
SEASON 4 EPISODE 78: COUNTDOWN WITH KEITH OLBERMANN A-Block (2:30) BREAKING: Trump attacks and threatens Pope Leo in insane online rant, criticizing him for being opposed to Nuclear Weapons. Then in an in-person interview upon his return to Joint Base Andrews tonight insists Pope Leo was wrong to SUPPORT Nuclear Weapons. Trump then posts an image of himself dressed in Jesus-like attire apparently healing a hospital patient. No comment yet from the world's 1,200,000,000 Catholics. (8:30) SPECIAL COMMENT: I know, I know, lots of stuff just happened: Orban topples in Hungary, Vance beclowns himself there and in talks with Iran, Trump basically ends the ceasefire and threatens war against EVERY country in the world if they send a ship through the strait of Hormuz, the Houthis are trying to blockade the OTHER shipping bottle-neck there, Trump caught staring at cleavage at the cage fighting in Miami, Swalwell self-defenestrating. But I'll stick to this: The Melania Trump speech about Epstein was the single most important public statement by anybody connected to Trump in the last decade. She, personally, out of nowhere, moved the Epstein story back to center stage. A month of world-shaking cataclysm by her husband to bury the Epstein story and HIS COVER-UP OF IT and in 535 words she undid all that. And the thing that will keep this story alive for months: NONE of her words were in defense of her husband. She never said WE are innocent. She said I am innocent. She said it TWENTY FOUR TIMES. Her speech could’ve been only FIVE words long. Five words that may end the Trump presidency: I’M not taking the fall. PLUS: No, Swalwell isn't the victim and the allegations aren't anonymous and this isn't a Roger Stone set-up. He just knew there was a story, the way in 2017 I knew there was a story that would end up getting Matt Lauer fired from NBC and I knew it six days before Lauer knew it. That "B" follows "A" does not mean "A" caused "B." B-Block (42:00) THE WORST PERSONS IN THE WORLD: Chuck Todd blames Trump's pardons on Biden because Chuck Todd Disease. The Financial Times with one of the great corrections of our time. The banner if not the roof falls in on Gov. Shapiro. And what exactly are Kalshi, pro golf, and golfer Bryson deChambeau trying to sell in a commercial that ends with deChambeau evidently moving to a crashed UFO to beat an injured extraterrestrial to death with some golf clubs? C-Block (56:00) THINGS I PROMISED NOT TO TELL: My greatest sports record fell last night. It was 21 years and two months between episodes of ESPN's SportsCenter that I anchored. My old friend Rich Eisen has now made it 23 years. A good time to describe the Rip Van Winkle effect, and the bizarre stories about my goin' back to Bristol, Bristol, Bristol, in 2005, 2013, and 2018.See omnystudio.com/listener for privacy information.
On this episode, Eric Siewert, a former colleague of mine at our college bookstore, talks about his favorite authors, the ways recommendations are important to him, and he waxes poetic about his love for hardcover books. We also talk about our individual authors we think should be more of a household name. Books mentioned in this episode: What Betsy's reading: The Everlasting by Alix E. Harrow Wild Life by Amanda Leduc The Sea Gives Up the Dead by Molly Olguín Books Highlighted by Eric: In the Lake of the Woods by Tim O'Brien The Overstory by Richard Powers Why Fish Don't Exist: A Story of Loss, Love, and the Hidden Order of Life by Lulu Miller July, July by Tim O'Brien The Gunslinger by Stephen King The Dog Stars by Peter Heller Imagine Me Gone by Adam Haslett Blue Like Jazz by Donald Miller Searching for God Knows What by Donald Miller Small Victories: Spotting Improbable Moments of Grace by Anne Lemott All books available on my Bookshop.org episode page. Other books mentioned in this episode: Golden Son by Pierce Brown The Old Man and The Sea by Ernest Hemingway Dungeon Crawler Carl by Matt Dinniman Trust by Hernan Diaz Devil House by John Darnielle Project Hail Mary by Andy Weir The Hunger Games by Suzanne Collins Sunrise on the Reaping by Suzanne Collins The Things They Carried by Tim O'Brien Going After Cacciato by Tim O'Brien If I Die in a Combat Zone by Tim O'Brien The Remains of the Day by Kazuo Ishiguro Never Let Me Go by Kazuo Ishiguro Klara and the Sun by Kazuo Ishiguro The River by Peter Heller Daring Greatly by Brene Brown
This week, Jen gets excited about the idea of risk progression, and she and Pete use the idea of BHAGs to think about steady risk implementation. Specifically, in this episode Jen and Pete talk about: What is the definition of a BHAG? How might we utilize progressive risk taking in our work and reach outs? What might a hairy risk or goal look like? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Summary: The podcast episode features a conversation between Marcus Farris, the post-traumatic growth director at Mission 22, and Adam Turner, host of the Dancing with Depression podcast. They discuss the mental health challenges faced by veterans transitioning back to civilian life, the importance of finding a new purpose, and the role of organizations like Mission 22 in supporting veterans and their families. The episode delves into the history of Mission 22, its programs, and the significance of the number 22 in its mission to reduce veteran suicide. The conversation emphasizes the importance of community, coaching, and shared experiences in helping veterans heal and find new paths for their strengths. Guest Links: Dancing with Depression Podcast on Sportify: https://open.spotify.com/show/7tK5AiiuhHCbL87qJn6QFZ Dancing with Depression Podcast on Apple: https://podcasts.apple.com/us/podcast/dancing-with-depression/id1756179752 Chapters: 00:54 - The origins of Mission 22 and its mission to eliminate veteran suicide 02:54 - The story behind Mission 22's start and early actions 12:14 - The unique mental health challenges veterans face after service 13:36 - The importance of reimagining warrior traits for new purpose 15:02 - The role of community and connection in veteran healing 16:08 - Misconceptions about veteran violence and the sheepdog analogy 18:16 - Overview of core programs like R & R and coaching support 20:11 - The ambassador and Apex Crew programs showcasing growth stories 21:29 - What a peer-led retreat looks like and its benefits 27:36 - Success stories: veterans who transformed through Mission 22 29:42 - The importance of understanding transition challenges, including family dynamics 33:46 - The powerful message: Asking for help is strength 34:42 - How support networks enable resilience and long-term recovery 36:41 - Reflection on veteran service as a welding of new purpose from discarded parts 37:11 - Understanding the environment shift from military to civilian life 38:09 - The ongoing mission of supporting their strengths in new arenas Resources & Links: Mission 22 Brene Brown's work on vulnerability Surrounding Support & Community Organizations YouTube: Veteran stories and documentaries To contribute to the the Post-Traumatic Growth of Veterans click here. To learn more about Mission 22's impact and programs, visit www.mission22.org or find us on social media. IG: @mission_22. Tiktok: @_mission22
In this solo episode, Lisa explores authenticity and safety while sharing her personal story as part of the podcast, addresses privilege and fragmented consciousness with concrete examples, and offers mindfulness, breathing, visualization, and mind-muscle practices for workouts and daily life. She reflects on social capital tied to weight loss, how to care selectively about others' opinions using values-based filters, and how judgments reveal inner states. Lisa shares how she overcame chronic left-sided hip/lower-back pain through interoception, emotional processing, and tension release. Topics Include:Privilege AwarenessOvercoming DistractionsSelf RegulationMindfulness as a Practice[0:33] Lisa begins this episode with a few announcements. She announces the opening of registration for the retreat on July 12-17, 2026, at the Omega Institute. Lisa shares that as she continues to record the solo series episodes, she feels pulled to share more of her personal story. While feeling nervous about sharing more personal stories in an open forum, she has made the decision to start a Patreon account as a place to share them. [5:45] Lisa talks about the distraction she feels as she records video episodes but feels committed to continue to do so. As a way to support herself through this discomfort, she shares the items and clothing she has as a way to support herself in her discomfort and authenticity. [11:19] Lisa discusses privilege as the experience of not having to think about certain things. She explains that privilege can mean moving through the world without constantly scanning the social environment for judgment or safety, and she connects that to both race and body size. Lisa shares a simple example of white privilege such as being able to easily find a bandage that matches her skin tone, and then names the thin privilege she noticed after weight loss like wearing a hair tie on her wrist and eating without people making assumptions.[17:49] Lisa discusses Brene Brown's idea around how to stop caring what people think about you and how you just get to be intentional about how much you care and who you give your attention to. She uses this as a filter for feedback and judgment through her own values. Lisa points out that caring is human and wired into us, but discernment is a skill that can be practiced.[27:59] Lisa discusses different breathing tools she's been using to stay present during workouts when it would be easy to get distracted. She talks about breathing only through her nose, even during cardio, and noticing that it turns into a mindfulness practice because she has to stay so focused and feels less stressed. She then highlights the power of the exhale because she can feel her nervous system regulate in real time when she stops holding her breath or trying to be “quiet.” Lisa frames breathing as a simple, body-based way to communicate safety to the system while doing something intense or vulnerable. [1:01:58] Lisa wraps up the episode by discussing mindfulness as a practical, moment-to-moment skill of bringing your attention back to what's happening inside you—your breath, your body, and your direct experience. Lisa also highlights that mindfulness isn't just meditation—it's learning to notice where you unconsciously hold tension (shoulders, grip, toes, hip, etc.) and practicing releasing it, which can become a lifestyle of interoception and self-regulation. Join us on Patreon!Embody Peace With Food: A Revolutionary Holistic Approach - Omega Institute: July 12-17, 2026LISA IS NOW ACCEPTING: One-on-One Clients!Purchase the OOTC book of 50 Journal PromptsLeave Questions and Feedback for Lisa via OOTC Pod Feedback Form Email Lisa: lisa@lisaschlosberg.comOut of the Cave Merch - For 10% off use code SCHLOS10Lisa's Socials: Instagram Facebook YouTube
Psalm 130 shows us a journey from personal repentance to hopeful trust in God, reminding us that confession is the starting point for restored relationship with Him.The psalmist teaches that when we honestly bring our sin before a merciful God, we make space for His presence and His promises to move in our lives. It also highlights that waiting on God is not passive but active—like a watchman alert for morning, we engage our hearts and minds in hope and expectation. In this penitential song, we're reminded that conviction is a gift that leads to freedom. It is not the same as shame that leads to isolation. Ultimately, our hope is not in people or circumstances, but in God alone, who is faithful to redeem and restore.Scriptures:recap of previous chaptersPsalm 1302 Chronicles 7:14-18Psalm 119:47Psalm 63:5-6TED Talk from Brene Brown"Watchman" by Josh Garrels"I will wait for you" by Shane & Shane
This week, Pete and Jen noodle on the importance of storytelling, starting with the story of what they each had for breakfast (or how they might approach a charcuterie board). Specifically, in this episode Jen and Pete talk about: Why is storytelling within the workplace and as leaders so important? How might you prompt someone else to tell you a story, and how might that help you learn about them? How do heroes, highlights, and hardships show up in the stories we tell and the ways we behave? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
This week, Jen and Pete noodle on the ways that AI cannot replace humans...yet. Specifically, in this episode Jen and Pete talk about: What role do love and care play in the workplace? Why is having a coach important for skill development and growth? How might we incorporate AI into our work, without relying on it? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
We're now covering the fifth and sixth guideposts to wholehearted living – cultivating intuition and faith, and cultivating creativity so we can let go of comparison. I hope you enjoy this episode. Please subscribe to us wherever you get your podcasts, and share this episode widely. If you have questions or comments, please send them to me at meanderingswithtrudy@gmail.com. I will address them in the next episode.Episode links:The 2010 TedTalk that started Brené's rise to international helperBiographyBrené Brown podcast “Dare To Lead” with Adam Grant on her new bookOur episode on Truth in Martha Beck's book "The Joy Diet" and the book review of "Burnout" by Emily and Amelia Nagoski As always, this podcast is sponsored by the guests who give of their time, and by my company, Chapman Coaching Inc.Royalty free music is gratefully received and is called Sunday Stroll – by Huma-HumaLive life joyfully, and always let kindness guide you.
This week, Jen and Pete define (and redefine, and redefine, and redefine) the concept of what it means to be normal. Specifically, in this episode Jen and Pete talk about: What is the relationship between normal and average? When might it be a good thing to be normal? When might it be a good thing to not be normal? How might we push back against normalcy, where we want to be extraordinary? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
This week, Jen shares with Pete a new phrase she's coined, in order to turn dreams into aspirational prototypes. Specifically, in this episode Jen and Pete talk about: How might we move inch by inch towards our goal? In what ways might defining the perfect day or week or schedule or calendar be useful to us? What are some different ways to think about the relationships in our lives, our goals for the next ten years, and our overarching dreams of what our reality could be? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Inspired by another learning from his triathlon, Pete shares with Jen a training technique, and both of them noodle on what it might look like to work within Zone 2 (and not constantly overexerting in Zone 5). Specifically, in this episode Jen and Pete talk about: What are the five zones of energy and effort? Why is it important to take periods of rest? How might a more continuous method of training be more efficient and impactful than a high intensity one? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
https://youtu.be/UgAJ4-221HA Josh Block, President of Block Imaging, Founder of Cube Mobile Imaging, and author of People Matter at Work, is on a mission to restore work as a positive force in people's lives. After unexpectedly stepping into the presidency of his family business at just 29 years old, Josh began asking a bold question: What if we could create a place where people love to work — and become someone they never dreamed of because of it? We explore Josh's “Me Cycle” to “We Cycle” Framework (3Ts) — Work Together, Make Thoughtful Decisions, and Be Transparent — a leadership model designed to build trust, ownership, and thriving team cultures. Josh explains how slowing down sharpens decisions, why empathy must shape executive choices, and how radical transparency strengthens accountability. He also shares how defining a clear organizational identity — including mission, values, and thriving mindsets — creates a culture that attracts the right people and repels the wrong ones. — 3 Ways to Forge an Identity for Your Business with Josh Block Good day, dear listeners. Steve Preda here, the Founder of the Summit OS Group, and my guest today is Josh Block, who’s been President of Block Imaging for the last 15 years. He is also the Founder of Cube Mobile Imaging and the author of People Matter at Work. Josh, welcome to the show. Thank you so much for having me, Steve. It’s good to be with you. I'm excited to have you because you've taken over a company as president and CEO, then changed the culture, and written a book about it. So we're going to dive into all this. But before we go there, I'm curious: what is your personal “Why,” and how are you manifesting it in Block Imaging, Cube Mobile Imaging, and your new company? Yeah, I grew up in a home that work was a positive thing. I never heard my dad complain about work. And yet as I went to college and then moved into my twenties, I recognized that work had become kind of a four-letter word in our day—more of a “have to” than a “get to.” So at 29, when I became president of our family business, the collision of my own experience and the world's experience led me to ask the question: What if we could create a place where people love to work? Culture often gets labeled as soft stuff, but not just love to work, but become someone they never dreamed of because they're challenged, they're connected to a mission, they respect their leader, and go home as better people? And so, over the last 15 years, we've sought to create that kind of place—where kids would grow up in homes and say, “I want to work at a place like Mommy and Daddy work.” And they’d actually experienced what I experienced as a young person. That’s great that you had such a positive experience, and I agree. I mean, that’s what we want as entrepreneurs. We want to create this experience for our people as well. So how do you actually do that? How do you create this experience? Do you have a framework that will help people? Perhaps you write about it in your book to get that. I think you call it going from the “me cycle” to the “we cycle.” What does that mean, and how do you get there? Yeah. In most organizations, “me” is the driver. Bosses are extracting from people. They're focused on themselves, or maybe they’re focused exclusively on performance. But in the “me cycle”, bosses look out for themselves, and then employees return the favor. And really nobody wins because it’s more of a cannibalistic approach. And so 322: 3 Ways to Forge an Identity for Your Business with Josh BlockShare on X Leaders set the tone. They're the ones who go first, and they create a culture where people are cared for. In the book, I talk about the “three Ts.” I didn't have them at the beginning — I kind of stumbled upon upon them over the last 15 years. And really, these three Ts allow us to create a culture where people feel safe, seen, and successful. And when they do that, they feel safe, seen, and successful, they give back in incredible ways. They take ownership of the business, and ultimately, trust builds. And when that happens, it shares the burden across the leaders and the team. Everything gets easier. Everyone wins. Performance blossoms. And so that’s really what I highlight along with sharing my story into becoming president is the shift from “me” to “we”. I loved it. So when did you recognize that this was something that needed to happen, and how did you create the vision of what it would look like if you wanted to create it? So when you came into the business, was it more of a “me” culture, and did you change it, or did you pick it up, recognize it, and articulate it even though it was already there? Yeah, I think there were positives and negatives, and maybe I'd classify it as neutral. I wouldn't say it was a thriving team culture, but I wouldn't say it was toxic either. My care for people, my love for work, and my belief in the power of business—that really was what we were looking to embody.Share on X And so it started out just trying to be the answer to that “what if” question I shared. Little by little, because of my really quick transition from sales rep to president, the three Ts emerged. The first was together—we have to work together. It was born out of humility to sharpen decisions. Then it serendipitously became the second T: thoughtful decisions, which is careful consideration of the needs of others. And then the last piece was really a T as well that was leading how I would like to be led, which is just with lots of transparency. So many leaders are keeping so much close to the vest, and it reduces trust. Yet, when we share openly and transparently with people, trust builds, and all sorts of really cool things start to happen. Those three Ts, I kind of stumbled across, and they've become the framework for embodying—not manipulating—people, but really embodying the care that we already have for people. Share on X Yeah, I love it. So working together, making thoughtful decisions, and being transparent. So let’s peel the onion here. What do you mean working together? How is it different from what most companies do? Yeah, so in lots of companies, leaders are overwhelmed. They have too much on their plate. They're moving so fast, and it might be a big decision or a small decision that they make, and they think, “Oh, this isn't that big a deal. In fact, this is like eight on my list of 20 priorities.” And then they spend a lot of time clarifying, cleaning up, and fixing because they’ve moved too fast and they’ve moved thoughtlessly. And so this working together to sharpen decisions, whether it’s something that’s big or really, again, something that’s small. Sometimes the smaller decisions have an inordinate impact on people. So yeah, when I think about working together, I just think of using people in our organization—and even outside of our organization—to sharpen any decision of consequence. Yeah. Many leaders don’t recognize that just because they can come up with a decision themselves, if there is no buy-in, people can't weigh in. And then they don’t realize that people don’t feel ownership of this decision. And they might not get the complete context of it, and they might have some concerns that they feel like it hasn’t been seen and heard, and that can create friction in an organization. And a lot of leaders are thinking to themselves, “Well, I don't have time to slow down. I have too much to do.” And I would say, you actually have so much to do sometimes because of moving too fast and having to clean up, fix, and address issues. I think “slow is smooth, smooth is fast.” If we actually took a bit more time in the decision, we would save time in the long run. Yeah. What about being thoughtful? If you do that—if you work together and take input from other people—isn't that going to create thoughtful decisions? Or is there another dimension that needs to be considered? It certainly is helpful. The more people you bring in, the broader our paradigm is in making a decision.Share on X But you have to stop and think: what is it like to be on the other side of this decision? And one of the story that comes to mind is Office Space. Right now, I'm in a corner office, and I've had an office for a long time. It can be easy to forget what it's like to be in a cubicle, to work closely with 12 other people, or to deal with different lighting or temperature—whatever it is. Stopping and recognizing that there was a time when some things were important to me, but are not important anymore, and yet they're still important to the people I lead—that's thoughtful. This careful consideration of the needs of others asks: how does my decision impact them? And that requires knowing people and knowing what's important to them. I also share in my book, People Matter at Work, that compensation and workspaces are two topics that are really sensitive when it comes to making thoughtful decisions. Can you give an example where you used this principle and you made a different decision because you wanted to be thoughtful and the outcome was positive? Yeah, it is. It's a daily endeavor. For me, oftentimes in my role today, it's working with our leaders and asking them: how would you feel if the decision that we’ve just talked about that you’re getting to ready to roll out? How would you feel if you were 24 years old, or you were new in your role, or you were concerned about your next house payment, or your spouse was having health issues? It's very interesting to see people stop and say, “Yeah, I think my 25-year-old self would not have been happy with the 40-year-old decision I'm about to make.” That's really important. There's a danger in seeing everything through our own lenses and forgetting what was important to us 10 years ago. That's where I find myself in this coaching season—working with leaders to ask: what would you be thinking if you were on the other side of this decision 10 years ago? That's interesting. Alright, let's go to the next one: being transparent. This is a big topic, and different CEOs have different sensitivities to it. Some are willing to be completely transparent with all their numbers, while others are very conservative. They don't even want to show gross profit, let alone net profit numbers. Some even hesitate to show revenue because they feel that if people know it, they might get carried away or ask for a raise. So how are you thinking about transparency, and what is your experience with the pros and cons of transparency? Yeah, a lot of people start from the lens of, “How little can I share with my people?” And really we have tried to go with maximum transparency is what absolutely has to be kept transparent. So there's performance assessments, owner's box information, health, and sensitive HR situations. But other than that, what can we share with people? Ultimately, it comes down to: do you trust your people or not? It starts to become a self-fulfilling prophecy. If I trust our people with information and believe that information is power, the more I empower them, the more likely they are to make good decisions and take ownership. Personally, in our experience, this comes down to answering three questions over and over again. Every one-on-one and every all-team meeting asks: what's going on? And that ranges from the parking lot expansion that we’re working on to our relationship with Siemens, who acquired us two and a half years ago. What’s going on? What is the leader thinking about? What am I reading? What am I concerned about? What am I thinking about in the year ahead? And then the last—and perhaps most important—is: what am I thinking about them? There’s a veil that so many leaders are holding back, and our best people want to know more about what we’re thinking about them. And so this last piece is just a feedback loop. We keep short lists of items that haven't been shared with team members, giving feedback early and often. Yeah. I completely agree. The more you can share with people, the more context they have. They can expand the business, make better decisions, and they don't have to nag you all the time because they can connect the dots themselves. Feedback—especially positive feedback—is always appreciated. Of course, negative feedback might be the “Breakfast of Champions,” but it's not necessarily pleasant. Still, it helps. It's better to get constructive feedback early in the year rather than waiting in your personal appraisal, right? Absolutely. That's too late to do anything about it. One thing that really struck me in our pre-interview is the idea of the identity of the organization. And I have always thought at least the recent years that identity of the CEO is very important for them to be able to live the identity they want, whether inside or outside the company. It's critical during transitions. But I haven't thought about identity in relation to the organization, at least not in this context. So please tell me: what does organizational identity mean, and how can you create the right one? Yeah, so lots of organizations have some sort of mission, vision statement, and values. For us, it looks like what we call the Block Bullseye. At the center is our mission: because we believe that people matter most, we seek to create a thriving team culture that serves healthcare providers in offering a second chance at life for patients.Share on X The middle of the bullseye represents our best self—living out our belief that people matter. And then right outside of our bullseye, we have three different ways of looking at our values and our approaches, which I just shared. The three Ts represent our leadership approach, and the last piece is our thriving mindsets. This is really a way of like inviting people people in: this is who we are when we're at our best. We're imperfect. We don’t do any of this perfectly all the time, but that organizational identity becomes a roadmap or a compass of sorts for guiding our attitudes, actions, and behaviors. What does it mean thriving mindsets, and how do you get people into a thriving mindset? Yeah, so I was just sitting at my desk, maybe 10 years ago, and was just trying and looking at the hundreds and hundreds of people we had hired over the years. I was trying to reverse engineer success. What are those mindsets that tend to lead to people thriving, growing, and taking on more responsibility at our company? And what are the mindsets of those who haven't done as well? I mapped them out, and they were on a spectrum. For example: one is scarcity and abundance, another is blame and responsibility. And then another one is stuck in the past and shapes the future. And so while none of us are to the right side all the time. Oftentimes, in companies, success becomes like a popularity contest: “Oh, they just get along,” or “he likes the way she does this,” or “she likes the way he communicates.” While those things are important, instead of leaving it up to chance or every leader having a different perspective, we actually say, “Here's what we're after.” From our mission, to our values, to our approaches, to these thriving mindsets, it allows people to self-diagnose: “Hey, I'm thinking through a scarcity lens.” It also gives us a roadmap for performance assessments and one-on-ones—something consistent that doesn't change. Brene Brown talks about clear is kind, and it's incredibly kind to say, “This is what we're after.” And then ultimately, that organizational identity that we just talked about becomes a magnet that it draws certain people who want to be a part of a culture like that. And then consequently, it also repels those who maybe don’t connect with the organizational identity that we’ve set forth. Yeah. Essentially, you help these personas understand what it looks like to be in abundance vs. scarcity, or shaping the future vs. stuck in the past. Then you coach people: “Hey, we are about shaping the future. We have a balanced mindset.” How do you coach people on this? Yeah. So I mean, it becomes situational in nature, right? For example, we might have a difficult customer challenge, or we're hiring someone, and we can stop and ask: did the interview answers that the person gave? Did that seem like someone who cares about people? Do they walk with integrity? Do they have a mindset for shaping the future? This allows us, on a situation-by-situation or day-by-day basis, to make better decisions. We had one example this morning: a vendor was disappointed with how we had handled a situation after an audit. I asked our team members, “What would it look like to honor this vendor?” We have a longstanding relationship with them, and so going back to that core value of honor actually allows us to grab onto something that’s tangible, that’s hung on the walls that we talk about often, and it ends up being much stickier than just picking our values on the fly. So these are part of your values? The shaping the future is a core value, or it’s a different dimension? I'm happy to share our organizational identity, and you can put it in the show notes. But around that people matter, our center mission, we have three pieces to the pie. One is values, the other is those approaches, those three Ts I talked about, and then the last piece is those thriving mindsets.Share on X So those three together allow us, and some people would say it’s too much, but for us it’s very clear and something you can grab onto when we’re looking to develop, or frankly, even hold ourselves accountable to the right thing to do in the moment, even when it’s uncomfortable or unpleasant. I love it. So tell me about your book, Josh. Are all these concepts in your book, and have you essentially described how Block Imaging works in your book? Or what is the book, how did this come about, and what is your purpose with it? Yeah, so I became president over a weekend. I was a sales rep on a Friday and became president on a Monday. And so that is part of the story is kind of sharing the transition into leadership, which while many don’t face it as quickly, when they become leaders, they often feel like they weren't trained the same way they were trained to be a technician or whatever job they were hired for. So this book is really my story of coming into leadership and then learning about the shift from the “me” to the “we” cycle.Share on X The purpose of writing the book was the question: What if we could create a place? This was the question I was asking 15 years ago, and it has evolved into: What if we could share our story, the lessons learned, and the principles we've carried along the way to create the culture we have here? What if we could invite other leaders, and not just encourage and equip, but empower them to create cultures that are healthy, where people thrive and performance blossoms? Awesome. If the listeners would like to learn more, is the book available on Amazon? When is it coming out? Yeah, so the book is coming out on March 3rd. It will be available everywhere books are sold, including Amazon. If they'd like to know more about Block Imaging, they're welcome to go to blockimaging.com. And if they'd like to know more or connect with me in any way, they can reach out to peoplematteratwork.com or email josh@peoplematteratwork.com. Okay, well, if you're listening to this and you want to improve the culture of your organization, make sure it has a robust identity that attracts the right people, perhaps repels the wrong people, and ensures people have the right thriving mindset. Also, make it a transparent, thoughtful culture where people work together. Then do check out Josh Block's book, People Matter at Work. If you liked this conversation, keep coming back, because every week I have a thought leader, CEO, or business owner who shares frameworks that worked for them and their companies, which you can pick up and implement in your company to scale much faster. So thanks for coming, Josh, and sharing your goodies, and thanks for listening. Thank you so much for having me, Steve. Important Links: Josh's LinkedIn: Josh's website: Josh's email: josh@peoplematteratwork.com
In this revisited episode of The Observatory, while our hosts are globetrotting, Scott and LaRae share the transformative power of creativity, a fundamental aspect of human nature that enables self-discovery, emotional fulfillment, and the pursuit of meaning in life. Creativity is a universal capacity that allows us to express our authentic selves, connect with others, and find joy. Hear Brené Brown's perspective on creativity, how you can start to be creative, and how a bigger imagination prompts beautiful experiences.Timestamps[05:40] Brene Brown's perspective of creativity[07:00] Why are many humans not creative?[16:19] Having a bigger imagination that prompts beautiful experiences[18:34] The book: Mary Jane Wild by Brooke[22:43] Creating the internal landscape of you[23:21] Starting the journey to being creative[29:02] Where is your creativity showing up?[33:00] Allowing things to unfold naturally[39:34] The real meaning of abracadabra[44:51] Keep dreamingNotable quotes:“There is no such thing as creative people and non-creative people. There are only people who use their creativity and people who don't.” - Brene Brown [05:40]“The unused creativity stays inside of us because we are creating a life.” - LaRae Wright [21:48]“If you don't feel creative, this is a good place to start. Go into nature and observe.” - Scott Wright [22:54]“Open yourself up to the possibility that you don't have to know what you will do when you begin to do it. You are opening a space to allow yourself to create.” - Scott Wright [31:26]Relevant links:The book: The Gifts of ImperfectionThe book: Mary Jane WildSubscribe to the podcast: Apple Podcast
Welcome back to another episode of the unSeminary podcast. Today we're joined by Lou Pizzichillo, Lead Pastor of Community Church on Long Island. Community Church launched in January 2020—just ten weeks before the world shut down—then relaunched after 52 weeks online. Now averaging around 1,200 people across Thursday and Sunday services, Community is known as “a church for people who don't go to church.” In a region where skepticism toward organized religion runs deep, Lou and his team are building trust by creating space for honest questions, lived-out faith, and tangible community impact. Is your church serving in a skeptical environment? Are you trying to reach people who already think they know—and don't like—what church is about? Lou shares practical wisdom on posture, transparency, and earning trust one decision at a time. Starting where people really are. // On Long Island, while some residents may identify culturally with faith traditions, most see church as judgmental, hypocritical, or irrelevant to everyday life. Lou quickly realized that the biggest obstacle wasn't apathy—it was reputation. Rather than fighting skepticism, Community Church chose to acknowledge it. The church repeatedly communicates three cultural values: You can belong before you believe. You have permission to be in progress. And there's no pretending. These aren't slogans—they shape how the church operates. Permission to be in progress. // One of the most resonant phrases at Community is “permission to be in progress.” Many people assume that following Jesus requires instant agreement with every doctrine and behavior expectation. Instead, Community encourages people to wrestle honestly with the claims of Christ first. Secondary issues and sanctification come later. This posture doesn't mean watering down truth—it means sequencing it wisely. By focusing on who Jesus says he is, rather than debating every peripheral topic, the church keeps the main thing central. No pretending—and real transparency. // Transparency builds credibility in skeptical contexts. Stories of real life—parenting mistakes, marriage tensions, leadership missteps—often resonate more than polished success stories. At the same time, Lou draws a boundary between “scars and wounds.” He shares what he has processed, not what he is still unraveling. This authenticity signals that faith isn't about perfection but transformation. For many in the congregation, seeing a pastor admit imperfection dismantles years of distrust toward church leaders. Becoming an asset to the community. // Community Church doesn't just talk about loving Babylon—it demonstrates it. Early on, Lou realized trust would not come through marketing but through partnership. Before launch, the church created “12 Days of Christmas,” giving away gifts purchased from local businesses. In year one, stores hesitated to participate; by year seven, businesses were reaching out to collaborate. What began as skepticism has shifted to partnership because trust was earned gradually. Serving instead of competing. // A defining moment came during the annual Argyle Fair, a 30,000-person event held across the street from the church—on a Sunday. Rather than fight the inconvenience, Community canceled services and mobilized volunteers to serve the fair, providing parking and manpower. When the event was rescheduled due to rain, the church canceled services a second week to honor its commitment. Lou describes this as a defining cultural moment: demonstrating that service isn't convenient—it's convictional. Earning trust through inconvenience. // Lou recounts being called to the mayor's office days after launch to address parking concerns. Instead of pushing back, the church chose to rent additional parking space—even when legally unnecessary—to honor neighbors' concerns. In another instance, Community canceled a planned Christmas light show after Village neighbors expressed concern about traffic. Though disappointing internally, the decision earned significant community goodwill. Lou believes canceling the event built more trust than hosting it would have. Posture over persecution. // Lou cautions leaders against defaulting to a persecution narrative when facing resistance. Most pushback, he says, comes from practical concerns—not hostility toward Jesus. By listening humbly and responding thoughtfully, churches can win trust among the large percentage of community members who are neither strongly for nor against them. To learn more about Community Church, visit communitychurch.net or follow @communitychurch.li on social media. Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose unSeminary, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the left hand side of this page. Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Thank You to This Episode’s Sponsor: TouchPoint As your church reaches more people, one of the biggest challenges is making sure no one slips through the cracks along the way.TouchPoint Church Management Software is an all-in-one ecosystem built for churches that want to elevate discipleship by providing clear data, strong engagement tools, and dependable workflows that scale as you grow. TouchPoint is trusted by some of the fastest-growing and largest churches in the country because it helps teams stay aligned, understand who they're reaching, and make confident ministry decisions week after week. If you've been wondering whether your current system can carry your next season of growth, it may be time to explore what TouchPoint can do for you. You can evaluate TouchPoint during a free, no-pressure one-hour demo at TouchPointSoftware.com/demo. Episode Transcript Rich Birch — Hey friends, thanks so much for listening in, tuning in into today’s episode. I’m really looking forward to today’s conversation. We’re talking with a leader leading a prevailing church in frankly a part of the country that is not known for tons of prevailing churches. And so it’s an opportunity for all of us to lean in and to learn.Rich Birch — Super excited to have Lou Pizzichillo with us from Community Church. They’re in Babylon, New York on Long Island. They’re known as a church for people who don’t go to church. They’re big on being real, bringing real questions, struggles, hangups, doubts, disappointments, and failures. Lou, welcome to the show. So glad you’re here today.Lou Pizzichillo — Thanks so much. Yeah, it’s a privilege to be here.Rich Birch — Yeah, it’s an honor that you would take some time to be with us today. Why don’t you kind of tell us a bit of the Community story, kind of give us a flavor of the church, help us kind of imagine if we were to arrive this weekend, what what would we experience?Lou Pizzichillo — Yeah. So we have an interesting history. We launched in January of 2020. And so we were open for 10 weeks.Rich Birch — Great time.Lou Pizzichillo — I know it was perfect. And then we closed down for 52 weeks, and we relaunched. But because of that, what’s been really cool is, you know, when you’re launching a church, the launch team is a big deal. And to launch twice, we’ve had really like two two launch teams. And so team culture has always been a real big part of our church.Lou Pizzichillo — But yeah, we like to say that we’re a church for people who don’t go to church. and So we try to keep things pretty casual. We try not to assume that there’s any interest or experience with the people who are showing up on a Sunday. And yeah.Rich Birch — Nice. Give us a sense of, so like size and like your, you know, the ministry style, that sort of thing. Like what would you help us kind of place what the, what the church is like if I was to arrive, arrive on a weekend?Lou Pizzichillo — Yeah, we’re a pretty contemporary attractional church. We’ve got services on Thursday night and on Sunday morning. So we say the weekend starts on Thursday. Rich Birch — Love it. Lou Pizzichillo — We call Thursday night thurch, which is… Rich Birch — Oh, that’s funny. Thurch. Lou Pizzichillo — Yeah, it was a joke at first, but then it kind of like, I don’t know, just kind of gained a life of its own.Rich Birch — Yes.Lou Pizzichillo — So yeah, so the church over the course of the weekend, right now we’re at about 1,200. And it’s exciting. There are a lot of new people. And things are constantly change changing. Change is that really the only constant for us.Rich Birch — Yeah. Yeah, that’s so good. Well, you’re on Long Island, and I can say as somebody who I ministered for years in New Jersey, I’m from Canada, I I get that people don’t wake up on Long Island on Sunday morning and think, hey, I should go to church today. Lou Pizzichillo — Yeah, yeah.Rich Birch — You’re serving a community that is is more unchurched than other parts of the country, which is a challenge for planting. So help us understand, you know, help us just kind of get into the mindset or the um perspective of people who are outside of the church. What do they view on, you know, Christianity? Tell us, give us a sense of of kind of what you’ve learned, you know, planting in that kind of context.Lou Pizzichillo — Yeah. So one thing that was really helpful right off the bat was somebody mentioned to me, they were like, you know, I’m not a gym person. And so when a new gym opens up in town, I don’t even really notice it.Rich Birch — Right.Lou Pizzichillo — And they’re like, I think it’s the same thing for church people.Rich Birch — Right. Lou Pizzichillo — It’s like, if you’re not a church person, then you don’t really notice when churches are doing things. And so that’s like, really, it’s a big reason why we’re so vocal about saying it we’re a church for people who don’t go to church, you know?Rich Birch — Right.Lou Pizzichillo — Um, and yeah, from there, honestly, we found that the biggest obstacle with people here is the existing reputation of church, of what church is like and what church people are like.Rich Birch — Yes.Lou Pizzichillo — This church is seen as very judgmental, hypocritical, fake, exclusive, impractical, you know, it’s something you just do to kind of check the boxes and then you go on with your life. I’ve spoken to even a lot of, um, like devout Catholics here who have, have said like, they don’t, they do their church thing because, because it’s what they think that they’re supposed to do, but they’re, what they are doing in church does not translate to everyday life.Lou Pizzichillo — And so church is seen as kind of an impractical thing. And, that’s kind of the starting point for a lot of people who we’re trying to connect with.Rich Birch — Yeah, I’ve heard it said in other contexts, it’s like, not that people don’t know the church. It’s like, it’s what they know that they don’t like.Lou Pizzichillo — Yeah, yeah.Rich Birch — It’s like, they have a sense of, you know, that that reputation. Are there any, maybe even stories or engagement you know conversations or engagements you’ve had with folks that have kind of brought that reputation to the fore. That obviously has led you to say, hey, we’re going position ourselves as a church where people don’t go into churches. Was there something that kind of influenced that as you were having, you know, even in these early years as you’ve been kind of get the ball rolling?Lou Pizzichillo — A big part of it honestly is a lot of my extended family. Like they’re, most of them are not church people. You know, they have a lot of respect for God. Like most people on Long Island, uh, especially, you know, most kind of nominal Catholics, like they would say they’re Italian or Irish. They say, oh, of course, Jesus is my savior. You know, like they, they know the right things to say, but in terms of what it actually means on a regular basis, it’s like kind of a totally different thing. So, so yeah, I mean, that’s kind of, kind of where we’re starting.Rich Birch — Yeah. Yeah, absolutely. So, you know, people have criticisms about the church and they have criticisms of of their experience with the church. How do you discern between criticisms that maybe you either need to be challenged, like, hey, that’s actually just not true, or like, oh, that’s a critique that is actually fair, and we’re going to try to steer in a different direction, ah you know, than that. Help us think about those, you know, when we think about skepticism towards the church.Lou Pizzichillo — Yeah, I think, honestly, the best thing for us has just been to have a posture of listening.Rich Birch — That’s good.Lou Pizzichillo — Because even even if their claims aren’t valid, a lot of their experiences are. And so, you know, they’re like, there’s somebody who’s been going to the church for a while now, and somebody that was very close to them has like a pretty intense story of church hurt, like real damage. And so to know that he’s walking in with all of this baggage and that there are a lot of other people walking in with that baggage that don’t let you know that they have that baggage… Rich Birch — Right. Lou Pizzichillo — …just kind of giving them the space to, to be hurt and for it to be real. That’s been huge for us just having that kind of posture of humility. Rich Birch — Yeah, that’s good. So that obviously has led to the way you’ve developed either the way you talk about ministry or the values that are underlining, you know, the ministry.Rich Birch — What has been important for helping communicate or articulate to people like, hey, this is a place that you can show up, you know, before you, you know, you’ve kind of bought it all. It’s like, Hey, you there’s a place to explore that sort of thing. Help us think through how do you communicate and then how do those, whether they’re phrases or yeah that sort of thing, how does that translate then into the values of how you actually operate?Lou Pizzichillo — Yeah. So big thing is for us, it’s training the team, like getting those values into the team and helping them to understand what that looks like in a concrete way. So we say, like a lot of churches say, you can belong before you believe. And the the illustration I give almost every single time, I’m like, if somebody walks in with a church, with a shirt that says, I hate God, we are glad that person is here, right? Rich Birch — Right.Lou Pizzichillo — Like we’re not assuming that they are walking in with interest or experience. And they might have a story that’s a lot more complicated than we know. So um so yes, we try to celebrate that.Lou Pizzichillo — When somebody walks in and they’re very open about their beliefs and their views not lining up with us, that’s something that we celebrate, right? Like because these are the people that we want here.Lou Pizzichillo — The other value that’s been really helpful for us is to say that people have permission to be in progress. And that has to do with their actions, the choices that they make, but also the things that they believe. And so you can be on board with some of our beliefs and not be on board with all of our beliefs. And we’re okay with that, right?Lou Pizzichillo — Like rather than just saying, okay, I accept all of it at one time. And now I completely agree that everything in the Bible is true. And, you know, I endorse it. Like we just kind of give people space to say, okay, like let’s maybe let’s start with the claims of Jesus, like right to this guy really rise from the dead. And now let’s look at what he says about things like the Old Testament, you know?Lou Pizzichillo — And so that’s that’s been a huge thing. We go back to that over and over and over again. It started as kind of like a main point in a sermon where I was like, you’ve got permission to be in progress. And so many people repeated it back to me that I was like, okay, this needs to be woven into our culture because it needs to be articulated…Rich Birch — Right.Lou Pizzichillo — …or people just assume, okay, if I’m going to say I believe, I got to say I believe it all. And there’s no room for disagreement.Lou Pizzichillo — And then from there, we say like, you got you can belong before you believe, you got permission to be in progress. And if both of those things are actually true for us as a church, then we can also say like our third value is no pretending.Lou Pizzichillo — Like you don’t have to pretend to be on board with certain things if you’re not there yet. And I think if we create an environment where people can be real and dialogue and be open about the things that they’re, you know, that they disagree with, I think that’s where there’s real hope for ultimately ending in a place of alignment.Rich Birch — Yeah, permission to be in progress to me feels very like a very Jesus value It feels like, oh, that to me, that’s like when I read the New Testament, that feels like the way he oriented himself to the people around him, right? There were clearly people that were like the rich young ruler came to him and was like, you know, asked a pointed question. Jesus gave a clear answer, and he didn’t, you know, Jesus didn’t, even though he said harsh words to or clear words, I would say, all was it always done in an environment of trying to say, hey, we I want you to be a part of this conversation. I’m really trying to be on the same side of the table. How do I bring you along?Rich Birch — Can you, like, let’s double click on permission to be in progress. Talk us through what that looks like. Because I think, I think so many churches draw very strong lines on like, you got to believe these 15 things to be a part here. Even if we wouldn’t explicitly set that say that, it’s like implicit in our cultures.Rich Birch — How does your culture look different when you say, hey, you’ve got permission to be in progress? What would be some of the things that might stand out to us as like, that’s a little bit different than how maybe some other churches handle this?Lou Pizzichillo — Yeah. So we have like we have values, but then we also just have sayings, right? Like it it is too hard for me to define what the most important values are. Like I get too obsessed with the wording and how we’re going to phrase things. And so in our our conference room, we have a big whiteboard and we write down little sayings. We actually write them in permanent marker on the whiteboard, which is wasteful, but at least we have something to reference.Lou Pizzichillo — So when somebody says something and we’re like, hey, that’s a culture thing, it gets written on the board. One of the things that came up that’s really helped us with this idea of permission to be in progress is that the goal is to get people to Jesus and everything else is secondary. Everything else comes after that.Rich Birch — That's good. Yep, that’s good.Lou Pizzichillo — And so I’m not going to like get into it with someone over a secondary issue or really something that’s an issue of sanctification, when we believe sanctification is the work of the Holy Spirit, right? Maybe your view on that will change after you understand who Jesus is and begin to follow him.Lou Pizzichillo — And so in a lot of ways, I feel like when we when we get too into the issues, we’re putting the cart before the horse, right? Rich Birch — Yes.Lou Pizzichillo — And so we’re trying to bring people to Jesus and show him show them what he’s like. And ah that that has been clarifying when it comes to permission to be in progress.Rich Birch — Yeah, that’s so good. And I think in heavily church context, when we kind of assume, oh, basically everyone here has some level of faith, those secondary issues can become like a really big deal. It’s like we spend a lot of time talking about those things.Rich Birch — But when the majority of people we’re interacting with you know, they haven’t, they haven’t really, really wrestled with what they think about Jesus and the difference he can make in this life. And we got to keep that, that really clear. Rich Birch — So no pretending is an interesting value as a communicator. How do you live that out in the way you show transparency? There’s this interesting thing years ago, I had one of the ah preacher that I love or communicator. I just think the world of, you know, he talked about how there’s this tension when we’re, communicating that, you know, we’re we’re trying to be transparent, but up into a point and how, where is that point? And how do we do that in a way that’s not, that brings people along? So ah what what does that look like for you even as a as ah as a leader to say, hey, it’s not my job to pretend. I’m going to just be honest and transparent, authentic to where we are? Lou Pizzichillo — Yeah. Well, I mean, I can definitely say that every time I tell a story that has me screwing up, it is it is the thing that people come to tell me about. Rich Birch — Yes.Lou Pizzichillo — Like, oh, thank you so much for telling me about you know the way you spoke to your kids… Rich Birch — Yes. Lou Pizzichillo — …or the thing that you said to your wife. Or it is just by far the thing that people love to hear. And that’s been encouraging. Now, I have had people like throw it back at me and that that comes with the territory. But I think that the stories of how that’s been helpful for people um like dramatically outweigh the people that are going to you know weaponize that stuff against you.Lou Pizzichillo — Something else I heard, um I think Brene Brown said this in one of her books. She said she doesn’t share things she hasn’t processed through yet.Rich Birch — Right.Lou Pizzichillo — And that for me is a really helpful thing. Like If I’m in the middle of something and just in the thick of it, it’s not the time for me to like bring that to the congregation. I think that could be really unhealthy for a lot of reasons.Lou Pizzichillo — So that’s, that’s kind of something that, and it doesn’t mean I can’t share something that just happened. You know sometimes I’ll explain an issue that just happened with my kids. That’s different than something I’m still processing and haven’t resolved yet.Rich Birch — Right. I think she said it’s the difference between scars and wounds, right? You can talk about your scars. That’s like, that’s an area that has, has had some level of healing to it versus an open wound, right? Like this is a part that’s, that’s still gaping.Lou Pizzichillo — Yeah.Rich Birch — And, uh, you know, we don’t necessarily want to to share that. And that, you know, uh, that is a change. So I’m, you know, I’m of a certain age, been in this game a long time. And I remember when we first started, when I first started, that generation that came before me, people wanted like the superhuman religious leader. They wanted the like pastor to be, to have their stuff a hundred percent sewed up. Like, don’t tell me that you’re a real human. They didn’t want that.Lou Pizzichillo — Yeah.Rich Birch — You know, and that has completely reversed.Rich Birch — People are like, no no, like you said, we, we need to be transparent, open, authentic. People know that we’re not perfect. Lou Pizzichillo — Yeah. Rich Birch — They know that we don’t have it all together. Lou Pizzichillo — Right.Rich Birch — And when we try to hide that, when we try to, in your language, pretend that actually is repulsive, it pushes them away. Lou Pizzichillo — Yeah.Rich Birch — One of the things that stood out to me just by reputation, kind of seeing your church is it appears that you guys have a conviction around getting out and serving the community, actually making a difference in the community. You know, it strikes me as very ah a very James-approach, faith in action – it’s it should make a difference in our community. What how do talk to me about what that looks like for Community. How does that, even your name, Community, you know, Church, reflects that. Talk talk to talk to me about what that looks like.Lou Pizzichillo — Yeah, so we’re pretty clear. Like we we tell people we want to be an asset to the community. We want people to be glad we’re here, whether they attend our church or not. And so that started really early. Actually, before we launched, we did this thing called the 12 Days of Christmas where, so our church is in a village, right? So there are a lot of local businesses around us. What we did is during the 12 days leading up to Christmas, we went to shops and we gave away gifts from those shops. There was a different shop every day for the 12 days leading up to Christmas. So we planned this out ahead of time. But we would post on social media and be like, Hey, today the, you know, the shop is Bunger surf shop. The first 25 people there are going to get beanies from Bunger surf shop.Lou Pizzichillo — And we paid for them. We sent the, Bunger agreed to hand them out. And people went to go get them. And what was, so it was a win, win, win, really. Like the people who participated got free beanies, the surf shop are like all the different shops in the village. They got people to go, they got traffic to their business, right?Rich Birch — Yeah, yeah.Lou Pizzichillo — Because people went in then bought other stuff. And it helped us communicate that we we say we want something for you, not from you, right? We want to be an asset to the community. And so it helped us communicate that message. And the response to that has been great.Lou Pizzichillo — Now, what’s interesting, if this doesn’t tell you something about the church’s reputation, on year one, before we launched, it was very hard to get 12 shops to agree to do this with us. Like they were like, you’re a church? I’m sorry. No, we’re not doing it.Rich Birch — Forget it. Yeah.Lou Pizzichillo — Now it’s year seven. Right now we’re in the middle of our our seventh year and there are shops lining up to do it. There are shops reaching out to us, asking us to collaborate.Rich Birch — Wow.Lou Pizzichillo — They’re helping to pay for the stuff. So it’s actually in some ways getting a little bit cheaper.Rich Birch — Huh.Lou Pizzichillo — And it’s just cool. It’s shown like this posture of partnership with what’s going on… Rich Birch — Yes. Lou Pizzichillo — …rather than, okay, there are the shops and then there’s the church. Rich Birch — Yes.Lou Pizzichillo — And yeah, we actually have a someone on staff now who first heard about the church on year one during the 12 days of Christmas. She started coming to the church. she eventually got baptized and now she’s on staff. And it’s just like, it has been so, so cool.Rich Birch — Yeah, I love that. That’s what a cool, you know, even just a cool tactic, kind of an expression of that. Is there other ways, other kind of activities like that, that you’re engaged with throughout the year that would could illustrate this idea of being for the community, being an asset to the community? What would be another example of that that that’s happened?Lou Pizzichillo — Yeah. So there is this fair that happens right across the street from the church. It’s called the Argyle Fair. It’s it’s around a lake. There are about 30,000 people that come to this fair. And the fair is on a Sunday during church.Lou Pizzichillo — The first year that we were here and had services during that Sunday, it was a mess. There were people you know like parking all over the place. It was hard to have services. Traffic was crazy. And we left church and my wife and I walked to the fair and just felt like something didn’t feel right. Like there’s some, here’s something everybody’s doing and we’re fighting against it.Rich Birch — Right.Lou Pizzichillo — So we went to the people who ran the fair and we were like, is there any way we can help? Like, is there, what do you guys need? And right away she was like, we need volunteers and we need parking. And as a church, we are uniquely equipped with volunteers and parking. Rich Birch — Yes.Lou Pizzichillo —And so really it was there, like that almost right away, we were like, okay, next year, ah we’re going to be on board with what you’re doing.Rich Birch — Wow. Wow.Lou Pizzichillo — And so we decided to cancel services. And in the weeks leading up to that, we teach about the importance of serving the community. It’s kind of like the grand finale to whatever, you know…Rich Birch — Yes.Lou Pizzichillo — …outreach series or message is being given.Rich Birch — Yeah.Lou Pizzichillo — And um yeah, so we teach on that. And then we’re like, hey, you know, two weeks from now, we’re not going to have services. Instead, we’re going to go out instead of staying in here talking about serving, we’re going to go out there and serve. And, you know, we’ve said like… Rich Birch — Love that. Lou Pizzichillo — …yeah, what’s what’s happening out there is not more spiritual than what’s happening in here. It’s a different way to express and grow in our faith. So we did that. And the response has just been unbelievable. Like the community has loved it. The the fair has had the help that they need. The people in our church have loved it. But this year we actually it got rained out on the first week. And so they postponed it to the next week.Rich Birch — Oh, wow.Lou Pizzichillo — And that made it tough for us because now we were like, okay, are we going to cancel church two weeks in a row? Rich Birch — Right. Lou Pizzichillo — And we had a meeting about it and like looked at our values, looked at what we were talking about. We were like, you know what, this is actually an opportunity for us to really double down and say, we’re not doing this out of convenience. We’re doing this because it’s a value. And so I called up the guy who was running the fair and he was like, I get it. If you can’t do it, I get it. And it felt, it was, it was amazing to be able to say on the phone, like, Hey, we’re with you, uh, no matter what. So, uh, so we did and it was, it was awesome.Rich Birch — That’s incredible. Like ah that, again, that what a vivid example, because I think there’s a lot of church leaders, if we’re honest, we’ve been engaged in the conversation that’s literally on the opposite side of that, where we’re like, man, how do we, these people, they’re, you know, they’re cramping our style or whatever. It’s like we naturally default towards that rather than to serve. Rich Birch — Take us back early in the discussions because I think a lot of us have not done a good job in building trust bridges in our communities. And you know trust isn’t built with just you know, one conversation. It takes time, right? It takes, like you said, those those first 12 days of Christmas, you couldn’t get anybody. And now here’s seven years later. We want we want to get to the seven years later part really quickly.Rich Birch — But ah those early conversations, how are you handling yourself, interacting with the like other people, you know, approaching them, having those conversations. What did you learn in the early dialogue that could help us if we’re trying to build, you know, deeper community trust in a place that just is so skeptical of that we’re coming with, just looking to take from our people.Lou Pizzichillo — Yeah. I mean, you have to be willing to be inconvenienced. I think that’s been a big part of it.Lou Pizzichillo — On week one, so we we launched literally on the first day and launch day was bigger than we thought it was going to be. And on that Monday, I was called to the mayor’s office, the mayor of the village.Lou Pizzichillo — And I was like, okay, thought I was going to go have a conversation. And when I got there, it was the it was him, it was the head of code enforcement and the fire chief all in a room waiting for me Rich Birch — Oh, gosh. Lou Pizzichillo — And they had pictures of cars parked all over the street. And I I realized there, like, there was a real concern about what this church was going to be in the community.Rich Birch — Right.Lou Pizzichillo — And so from there, we’ve just been looking for opportunities to earn trust. The neighbors have made it very clear that they don’t like cars parking on the street. And so we, we began paying for a lot so that we could take the cars off of the street. We don’t have to, they can legally park in the street, but we rent the lot. We told the owner of the property why we’re doing it. And he got on board with what we’re doing. We’re now in a place, kind of a long story, but we now don’t have to pay for that lot.Rich Birch — Wow.Lou Pizzichillo — We also, like the trust has been earned one decision at a time. We were going to do this big thing in the parking lot. We did a parking lot renovation that took the whole summer. After the summer, we were like, hey, in our new parking lot, let’s put on a Christmas show. We’ll run it throughout two weeks in December.Lou Pizzichillo — We had an animator who goes to the church. He like had this great idea for a show. He’s like, we’ll project it on the building. People will drive in. We’ll run it multiple times a night, do it for a few weeks throughout December. We were calling it Christmas in Lights.Lou Pizzichillo — So we put this whole plan together. He’s making the thing. We start advertising it and the village comes to us and they’re like, you’re in violation of the code. You can’t do this. And and they’re giving us all these reasons that I felt like didn’t really hold that much weight, you know.Rich Birch — Right.Lou Pizzichillo — But in thinking about it, I do understand the inconvenience it would have been. We just had a major parking lot renovation. There were huge trucks making tons of noise for months. Rich Birch — Right.Lou Pizzichillo — And now that’s finally over. And we’re going to ask the village to deal with the traffic of a show happening every single night, you know, for a few weeks in December.Rich Birch — Right Right.Lou Pizzichillo — And so I went to the mayor and I was like, hey, ah it’s a new mayor at this point. But I just sat down with her and I was like, hey, listen, if you have concerns about this, I want you to feel the freedom to just come to me and say, this is a lot for the neighbors. Like, what do you think about pulling this in?Lou Pizzichillo —And it was cool. It was an opportunity for the two of us to kind of bond, like there was some trust earned there and we canceled the show. We decided not to do it. And I released a video explaining why we weren’t doing it.Rich Birch — Wow.Lou Pizzichillo — And the amazing thing is that I think canceling the show accomplished more than we would have accomplished if we actually did the show.Rich Birch — Interesting.Lou Pizzichillo — Like it earned, it was so well received when people found out that we weren’t going to do it. They were like, and even the people that attend the church, they were like, I want to be part of a church that supports their community like this.Rich Birch — Right.Lou Pizzichillo — And so it went really well, and it was a lot less work, and so it was it was kind of a win all around. Rich Birch — What did the animators say? I feel but feel bad for that person who started doing that work. Did they understand. Obviously, they’re bummed or concerned.Lou Pizzichillo — He was bummed out, but he’s one of the nicest people you’ll ever meet, and so he he totally got it. And he’s on board with what we’re trying to do, and when he knew the reason why, he was totally, totally supportive of it.Rich Birch — Interesting. So where have you seen churches kind of get this wrong as we’ve tried to engage with the community? Maybe a common a pothole that we fall into or a way that we stub our toes, you know, a thing maybe you’ve you’ve you’ve seen that we just, we you know, kind of consistently make the same mistake.Lou Pizzichillo — Yeah. You know, one of my mentors told me a while ago, he was like, when you’re thinking about the church in the community, he’s like, there’s a small percentage of people that are for you. He said, there’s, there’s also a small percentage of people that are anti-church and they always will be, and you’re not going to change their minds.Rich Birch — Right.Lou Pizzichillo — And he’s like, but then there’s this large percentage that’s just kind of going to go one way or the other. And he’s like, that’s the percentage that you really have to be intentional about connecting with.Rich Birch — Right. Right.Lou Pizzichillo — And so I think, you know, it is very easy to tell the story like, hey, they don’t want us to do our Christmas show. This is persecution… Rich Birch — Yes. Lou Pizzichillo — …you know, and we got to fight and suffer for the name of Jesus. And ah we’ve just found that that’s not always the case. Rich Birch — Right. Lou Pizzichillo — You know, it’s people that don’t want to be inconvenienced and they may love church, but there’s there’s all this stuff going in the community. Maybe they maybe they have you know other reasons why. So i think I think it’s just the posture.Lou Pizzichillo — Like a lot of, most people, most people aren’t unreasonable. And I think if we give them the chance to really articulate what’s going on, I’ve been surprised at how understandable a lot of the feelings have been, a lot of the resistance to church comes from real stories, real experiences.Rich Birch — Right, right.Lou Pizzichillo — And so, yeah, I think it’s the you know the whole like persecution thing or suffering or that is real and people do really experience that. But a lot of times I think we’re a little too quick to say, oh, this is what that is when really it may not be.Rich Birch — Well, and it it’s, ah in some ways, it’s like a low form of, well, it’s a leadership shortcut for sure to like demonize, to like, oh, there, those people are come out to get us. You know, any leader that’s led before realizes, oh, that’s like a that’s a tool that actually works. People respond to that, but, but we don’t want to do that. Like that isn’t, these are the people we’re trying to love and care. These are people we’re trying to see point towards Jesus. They’re not our enemies.Lou Pizzichillo — Yeah. Yeah.Rich Birch — They’re not, you know, they’re, they’re not, they might just not like parking, like you at the end of the day.Lou Pizzichillo — Right. Right.Rich Birch — And so let’s not, let’s not get over-revved, ah you know, on that. And unfortunately there are, I know, you know, way too many churches that have got themselves on the wrong side of this. And it’s very hard to backwards engineer out of that. Once you go down that road of like, we’re going to try to go negative with our community. That just isn’t, it’s just, it’s, it’s very difficult to to step back from that.Rich Birch — If you think about a church leader that’s listening in today and they’re, they’re saying, Hey, They’re thinking we want to do a better job being trusted more locally, trusted by local leaders, trusted by other you know businesses in town, that sort of thing. What would be a couple first steps you think they could take? A couple things where they could start to try to build that kind of trust with the community around them?Lou Pizzichillo — Yeah. You know, I think I’m a big believer in praying for those opportunities. And also just giving things a second look, you know. When you’re in a situation that may seem like a challenge or something that may seem like it’s getting in the way, to just stop and think, okay, is, is there an opportunity here to build trust with the community?Rich Birch — Yeah, that’s good.Lou Pizzichillo — Because we, and when we say the community, we’re not just talking about this nebulous, you know, idea of Babylon village. There are people there.Rich Birch — Right. Right.Lou Pizzichillo — And if those people see this church as trustworthy, they may come here, you know, when their relationships are falling apart or when they’re looking for answers.Rich Birch — Yep.Lou Pizzichillo — Um, and so it’s really just been… We have great people here who have bought into what we’re doing, who have really helped us to see like, this is an opportunity to win with the community. And yeah, you gotta, you have to look outside the box and, and also be willing to, there, there are moments like with Church Has Left the Building—with the fair—and with the Christmas and light show, there are moments where they’ll see, okay, do you really care? Do you really care?Rich Birch — Yes. Yes.Lou Pizzichillo — Like are how how much will you inconvenience yourself? And I mean, the payoff from that has just been huge, even though it’s been an inconvenience and our giving goes down that week and it throws off the series and we got to restructure the calendar.Rich Birch — Right.Lou Pizzichillo — It has gone, there’s there’s never been a time where we’ve regretted it.Rich Birch — Yeah, it’s good. And, you know, there’s no doubt one of the things I think we can in our our little world of kind of church leadership, I think we can forget often that people in the communities that we’re serving, they really don’t have any frame of reference for a church of 1,200 people. Like they that that isn’t people’s normal perception of what a church is. Like a church is 25 people or 50 people in a room somewhere super small.Rich Birch — And, and their perception can be, they just don’t, they just don’t have any idea. What is that? What’s that look like? And some of that can skew negative because it’s busy and blah, blah, blah, all those things. And so we’ve, we, we have to take it on ourselves when our church gets to the size that you’re at or larger to try to help them understand and see though this is like really positive for the community and actually point towards that.Lou Pizzichillo — Yes.Rich Birch — Yeah, it’s good.Lou Pizzichillo — Yes. And, and like along those lines, ah it’s also perceived as a source of power, right? Like if, if there, if you have 1500 people that all believe the same thing and you’re trying to run a village or a community, there is this, this sense of like, okay, well, are they going to be for us or against us? Like, are all these people going to be anti-village?Rich Birch — Right.Lou Pizzichillo — And so there is like that, that instinct to kind of protect from this group of people that make, make things really hard for us. But over time, as they begin to see like all these people are, are behind us, they’re here to support us and they want to make this place better.Rich Birch — Yes.Lou Pizzichillo — It’s, it really is a beautiful thing. And we’re not there yet as a church, but we’re getting there. And, uh, we’ve just seen a lot of, lot of positive signs and, uh, Yeah, think it’s paid off.Rich Birch — So good, Lou. That’s, that’s great. Just as we wrap up today’s conversation, any kind of final words you’d have to, ah you know, to leaders that are listening in thinking about these issues today?Lou Pizzichillo — Yeah. I mean, I think I would just say it’s worth it. It's it’s messy. It does make things difficult. It can be inconvenient. And when you have people who don’t go to church coming to church and you give them permission to be in progress, you get a lot of hairy situations. And we have a lot of conversations where we’re trying to figure out which way to go.Rich Birch — Yeah, 100%.Lou Pizzichillo — But it’s in those conversations that we cant kind of stop and remind ourselves like, Hey, we’re, we’re glad that these people are here and we’re glad that these are the problems that we’re having. And, the end of the day, this is what we feel like it’s all about. So.Rich Birch — Yeah, it’s so good. I just want to encourage you as you’re leading, you’re doing a great job and and it’s been fun to get a chance to get a little window into what’s going on at Community. Want to encourage you and your your team, just you’re doing the right thing. If people want to track with the church or with you online, where do we want to send them to connect with you guys?Lou Pizzichillo — Yeah, so communitychurch.net is our website. On Instagram, we’re communitychurchli, we’re @communitychurchli, and we try to keep that handle throughout all the platforms. So YouTube, same thing. But yeah, that’s it.Rich Birch — Great. Thanks for for being here today, Lou.Lou Pizzichillo — Thanks for having me, Rich. It’s an honor to be here, and I love what you guys are doing for the church.
This week, Jen and Pete noodle on a mental framework in which they revisit and recommit, or revise, or replace, or remove the goals they've set for themselves this year (which leaves them feeling re-invigorated, re-energized, and re-inspired). Specifically, in this episode Jen and Pete talk about: How might we add and consider the context surrounding our goals? How might we reframe a pivot away from a certain goal as not a failure but a learning? What are some tactics to give ourselves more grace in the journey towards our goals? To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/. You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com. Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
This week, Pete shares with Jen some wisdom from his physio, and together, they noodle on how their leadership may be more simple, practical, and elegant.Specifically, in this episode Jen and Pete talk about:When might it be best to give direction versus ask a question?What are some practical ways to simplify the learnings we are trying to give to our clients or colleagues?In what ways can we practice being more efficient and elegant?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Throwing back to an idea from Episode One, Jen reminds Pete of the question: Is your fear keeping you safe, or is it keeping you stuck?Specifically, in this episode Jen and Pete talk about:How might we notice and call out our own fears?Why might it be helpful to hear about other people's fears?What are some tactics we can use to confront and push through the fear that is keeping us stuck?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
After listening to James Clear talk on the habit of writing, Pete talks with Jen about their writing practices, and how he might investigate new and old ways of writing and thinking.Specifically, in this episode Jen and Pete talk about:How might the act of writing help us change up our patterns of thinking?How might we give up the idea of having to be perfect on our first try?What is Pete's writing practice? And Jen's?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).
Welcome back to Restoring the Soul with Michael John Cusick. In today's episode, Michael sits down with Christine Wolf Hoover, a licensed professional counselor from Texas and author of "Soul Adventuring: Your Guide to Living with Bravery and Joy." Together, they explore the idea that our faith journey is an invitation into risk, bravery, and joy, not just a checklist of spiritual practices.Through honest conversation and stories drawn from her clinical experience and personal life, Christine breaks down the barriers of toxic positivity, sharing how embracing vulnerability and facing the hard places in life can lead to real transformation. You'll hear practical wisdom on navigating trauma, setting boundaries, and improving emotional health, along with fresh perspectives on classic ideas like "doing the work," regulating your brain, and cultivating joy.Support the showENGAGE THE RESTORING THE SOUL PODCAST:- Follow us on YouTube - Tweet us at @michaeljcusick and @PodcastRTS- Like us on Facebook- Follow us on Instagram & Twitter- Follow Michael on Twitter- Email us at info@restoringthesoul.com Thanks for listening!
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