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Keith discusses the new power shift in the housing market, where buyers now have more power in the Northeast and Midwest. Ken McElroy joins us to discuss the current state of the real estate market, highlighting a significant decline in apartment building values and a predicted further drop in home ownership rates, potentially below 60%. They note that while some states, like Arizona, have surpassed pre-pandemic housing supply levels, others, like the Northeast and Midwest, still face shortages. Ken emphasizes the importance of affordability and the shift towards renting, predicting a significant increase in renters. He also shares insights on strategic property investments and the benefits of buying at current market lows. Resources: Use the discount code "KEN10" to get a discount on the Limitless Expo event. Show Notes: GetRichEducation.com/559 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments. You get paid first: Text FAMILY to 66866 Will you please leave a review for the show? I'd be grateful. Search “how to leave an Apple Podcasts review” For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— text ‘GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript: Automatically Transcribed With Otter.ai Keith Weinhold 0:01 Welcome to GRE. I'm your host. Keith Weinhold, apartment building values have crashed about 30% in the past few years. Well, it's the opinion of today's qualified guest that it's going to get even worse from here. We'll also discuss why rents in the Phoenix area are declining, and a bold prediction on a collapse in the home ownership rate and the hordes of renters that that will create all today on get rich education. Mid south home buyers, I mean, they're total pros, with over two decades as the nation's highest rated turnkey provider, their empathetic property managers use your ROI as their North Star. So it's no wonder that smart investors just keep lining up to get their completely renovated income properties like it's the newest iPhone. They're headquartered in Memphis and have globally attractive cash flows and A plus rating with a better business bureau and now over 5000 houses renovated. There's zero mark up on maintenance. Let that sink in, and they average a 98.9% occupancy rate, while their average renter stays more than three and a half years. Every home they offer has brand new components, a bumper to bumper, one year warranty, new 30 year roofs, and wait for it, a high quality renter. Remember that part and in an astounding price range, 100 to 180k I've personally toured their office and their properties in person in Memphis, get to know Mid South. Enjoy cash flow from day one. Start yourself right now at mid southhomebuyers.com that's mid south homebuyers.com Speaker 1 1:59 You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education. Keith Weinhold 2:15 Welcome to GRE from the Tigris to the Euphrates to the Mississippi and across 188 nations worldwide. I'm Keith Weinhold GRE founder Forbes real estate council member, Best Selling Author, look for my work in the USA today as well, and you are back inside for another wealth building week of get rich education. What's all that really mean? Ah, I'm just another slack jawed mouth breather with a mic here. Before we get to today's guest, Ken McElroy, let me tell you about housing's new power shift and where we're at today. Three to five years ago, sellers held all the power in virtually every market because the housing supply was so miserably low everywhere. So you had more one tours of real estate and few that were willing to sell. That is still mostly true on a national level, but the new power shift is about the fact that the Northeast and Midwest are replete with home buyers. Queues of buyers are lining up for the few available properties like I've touched on before, and look low available housing supply in these areas, the Midwest and Northeast, that's not a symptom of mass in migration. Hordes of people are not stampeding into Buffalo for the nightlife. It's all due to chronic under building, partly from strict regulation, especially in the Northeast. A big part of the power shift, though, is that we now have fully 10 states that are above pre pandemic supply levels, and you'll notice that none of these are in the Midwest and Northeast. The 10 states are Arizona, which we'll talk about more today, Colorado, Florida, Idaho, Hawaii, Oregon, Tennessee, Texas, Utah and Washington. Here in these places, is where the tables have turned, because supply is catching up with demand in those 10 states. So that's where we're seeing softer home price growth and where buyers have the power, these are some of the states where you can find better deals. Motivated sellers and builders in these places will often buy down your mortgage rate, give you closing cost credits or reward you with incentives, like a free year of property management. In fact, our GRE investment coaches guide you for free to exact property addresses where builders will buy down your mortgage rate to 5% today, one of them will even give you a $9,800 post close credit instead, if you so choose. Often do. Those like that are in those 10 states. They're elsewhere too. You can get started at GRE investment coach.com, conversely, 40 states have less for sale housing inventory than they did as compared to pre pandemic times. This is where sellers still have the power some of the most competitive markets in the nation are buffalo, Hartford, Providence and Boston, where more than 10 active home buyers vie for every single listing. That's per Zillow. That's sort of the real estate equivalent of a Taylor Swift or Beyonce ticket queue. At the other end of the spectrum, shoppers have an easier time in Miami with only 2.6 shoppers per listing, followed by Houston at 3.4 New Orleans at 3.5 and San Antonio at 4.3 nationally active listings are up 31% over last year. That's quite a bit, but we're still 12% below pre pandemic, 2019 inventory levels. And is all this good news or bad news? It totally depends on who you are. If you're holding property in the Northeast and Midwest, you're pretty happy about this strong appreciation in the single family space, but in the southeast, appreciation is non existent. There's even mild depreciation, especially in parts of Florida. If you're looking to own more property in the nation's southeast quadrant, you're now enjoying less buyer competition. In fact, sellers are competing for you, and let's avoid being too assuming. Here I've been talking about things on the state level. States are not monoliths. Philadelphia is not Pittsburgh, Seattle is not Yakima. Cities have different supply situations. Even within one city, the scenario varies, of course, really the bottom line here is that today's recovery from 2022 national supply abyss has been an uneven recovery, where builders are frozen, appreciation soars, where builders hustle, buyers win. So if you're looking for deals, find that short queue. Today's guest is a familiar one to GRE listeners. He's based in Scottsdale, Arizona, which is the Phoenix Metro. Arizona, though it's fast growing, is still just the 14th most populous state, but Arizona is an interesting market, because we're going to get to see what happens when you have an overbuilt condition, like we do there. We'll discuss that market and the national market as well. Get a key gage on the direction of rents, occupancy and prices, first in the single family space, and then we'll talk about apartments. Anyone that's paid attention to real estate that past few years. Knows that when mortgage rates spiked in 2022 single family values have held up, apartment values plummeted due to their interest rate resets. We'll get insight on if the beleaguered apartment space has bottomed out price wise, or if apartment values still have further to fall. I'd like to welcome in frequent GRE guest, and he was also one of our earliest back in 2015 Ken McElroy. Ken authored a bunch of successful books, both within and outside of the rich dad series. He's also a well known, successful apartment syndicator with over 10,000 units across several states, and he's also in other parts of the commercial real estate sector, including billboards and self storage. So it's really great to have back on the show. Ken McElroy Ken McElroy 8:57 good to be here, Keith, thank you. It's been 10 years, man, since we've been doing Keith Weinhold 9:01 this? Yes, 10 years back in episode 25 since you were first here, more than a decade of this. So we know each other's work really well, and it's such an interesting time in the apartment space. I want to get to that later in our conversation today and really find out if you think that the apartment space has bottomed out. But before we do that, let's talk about the single family space. The audience should know that you can meet both Ken and I in person, as we're both faculty members on the spectacular real estate guys Investor Summit C, which is actually underway now. We're recording this just before the summit. So let's discuss the direction of rents and occupancy. We'll get to price later and Ken although most states still have a housing shortage statewide, Arizona's active housing inventory for sale is 24% above pre pandemic levels. That's what realtor.com tells us, and this. Deeply due to a lot of building, a lot of building usually does not bode well for price growth or rent growth. So tell us about rent, direction and occupancy in the single family space in the Phoenix Metro. Ken McElroy 10:15 There's a bunch of things happening in the Arizona market. First of all, one is we've had a lot of people move here right in the last 4,5,6, years. Yeah, post pre pandemic, post pandemic, all of that. We are a pretty small state. You got Phoenix, got Tucson, you got Flagstaff, a bunch of other small cities that kind of surround some of those. But it's not like a Texas or a Washington or a lot of these California, like a lot of states, and have a lot of cities to draw from. If people move to Phoenix, that's pretty much where they're they start a lot of times, not every time, but and so it's really interesting. When we have net in migration into Arizona, it really moves the needle for most of these cities. Is kind of the point. And so we're always going to be affordable, we're always going to have great weather, it's safe. We got pretty normal politics, I should say, as compared to some of the others, we really do have a growing population. And so what happened? We had a nice run on the real estate. As you do, you know, we had a nice run on the apartments. We had a nice run on the single family that tapered off when the interest rates went up, essentially, right? You know, we actually built too much. We built too many apartments. We built too many houses. When interest rates went up, people kind of pulled back. That's what you're seeing now. So right now, it's a great time to be a home buyer. It's a great time to be a renter in most of those cities in Arizona specifically. And why would that be? It's because they have a lot of choices. So on the single family side, the listings have gone up, and therefore some of the prices have you know, people are starting to negotiate a little bit more. Now here's the interesting thing, Keith, if you measure it on last year or the year before, it has huge numbers, like you just quoted, you know, 24% but what's happening is things are on the market like 40 days, you know, you know what I mean, like from a week or two, it's doubled or tripled, as you know, that's still not a very realistic market. The market is still, in my opinion, pretty healthy. It's not unbalanced, and before it was a seller's market, and so it's just normalizing. And normalizing, to me, if you go over year, over year, over year, is I think MLS says four to six months of inventory, right? I think things are just normalizing. But if you've been through the run, this is like the end of the world, right? But it's not. It's just things are settling down, and it's the greatest time because they're supposed to be a little bit of friction between the seller and the buyer. I believe there should be just about right. It's never just right, as you know, it's usually pulls on one harder on one side or the other. But we just went through an incredible time where the sellers pretty much got whatever they wanted and the landlords pretty much got whatever they wanted, and so this is just pulling back, you know, the tide's going back out. There's no cause for concern, at least in my world at all. It's supposed to be this way, and we need affordability. We need people to be able to buy homes. We need people to be able to rent. Yeah, I'm in the landlord business, but I don't want rents to run. There needs to be a balance there, even though it's good for me, if it does, but it's not good, because what happens is, then the government gets involved, and what they need to get involved in is adding supply, right? And not capping the rents. You know, what they need to do is just work with developers. And you know, because we're growing here in Arizona right now, we're seeing a pullback, but I think it's needed. There's nothing wrong with this. It weeds out a lot of, you know, realtors that weren't doing much, that just got their license, were hanging around, say, with mortgage folks and title people and lazy contractors and all that stuff. So whenever there's a pullback, the professionals win. Keith Weinhold 14:01 Well, this is some really good perspective here. We're all victims of the recency bias, and, yeah, you're talking largely about market normalization. What sure wasn't normal or healthy, in a lot of ways, was back in 2021 when you might have had 50 offers for one available property, and people had to bid 50k over the asking price, and they might have waived their inspection, which is typically not a good idea when we talk about rents in the direction of rents, especially there in the Phoenix metro with single family homes, which I know your wife, Daniil, is pretty intimately involved with. Typically, this new supply increases competition. It increases the competition for landlords competing for more of those tenants, which is something that typically is not good for rents. Have we seen declining rents in the local market there in Phoenix? Ken McElroy 14:54 Of course, yeah. And I'll tell you, there's a bunch of factors. So there's always cross currents. People want one. Answer, but there's not right, like, so let's just pick on a whole bunch of things that went wrong at the tail end of all of this. It was Airbnb. Like, Phoenix and Scottsdale are a huge Airbnb market. I've rented Airbnbs there. Sure. It's incredible, right? And so what happened was a lot of people said, oh, I can buy this house, throw some furniture in it. And, you know, I can get 10,15, 20 grand a month in rent out of these things. And they were right. And then what happened was, there just was too many, so became oversaturated. So you're definitely seeing those back on the market. And so interesting fact, Heath, all you got to do is look at the pictures. And if you see bunk beds. You know, it used to be an Airbnb like, you know what I mean? So that was the one, but two, let's don't forget this run that we just had put a lot of people into the rental market for the first time on the single family side too. So we never really had this many landlords on the single family side as well. And so there's all these mistakes that people made. They bought incorrectly. They had capex work. They bought with floating rate debt. And when rates went up, they weren't cash flowing. They wouldn't know how to manage them. So So there's all this stuff that was kind of going on behind the scenes, on the apartment side of the equation, which is where I hang out. Mostly, I watch all this. And because my class A buildings are competing for single family. They have single family typically wins because it has a yard, has a garage. Nonetheless, I gotta pay attention to it. So it's been interesting to watch. At one point you could not find a home in the Scottsdale area under 500 grand period like nothing. And now, of course, those are starting to come down a little bit more, and there's some softness in the rent, so the renters are have more choices. Now, why is that? There's a couple reasons. If you're a renter and you're looking for a place, you know, I'm sure you're considering a house, but not everybody wants a house, especially if you're single or maybe it's just you and somebody else, and maybe you don't have a pet. There's a lot of reasons that people just don't want to have to a home. So you've got condos and you've got apartments and you've got homes, and then you have school districts. So people definitely want to be in certain school districts based on their children. So you have all these cross currents going on, on where people want to be. And so what does all that mean? What that means is there are certain markets, from a rental standpoint, that are doing extremely well, still, both on apartments, on condos and houses. And then there are other markets that absolutely are not just depends on the concentration of all those things and all those factors that are going on. The one thing that's actually disrupting a market more than anything is apartments and condos. Because, for example, Danielle just had a condo that she owned, and the condo was worth, let's say, 300 grand, but it's probably 25 years old now, yeah, and there's apartments going up, you know, a block from there, right? So her renter is said, you know, I'd rather go over here. Brand new amenities, nine foot ceilings, brand new fitness center, all this stuff. So apartments really do reach into that rental market a little bit. And so there is some spillover between that. But primarily what's going on in Phoenix is there's a lot of new construction. And not just Phoenix. This is Tucson and Greater Phoenix. There's a lot of new construction that was started when rates were low. They were started in 2122 and you know, like, because I'm a builder, it could be a year to 18 months when we're opening a project from the time we put our the shovel in the dirt, we're not even open for a good 18 months. So there's a lag period. And those started opening in 23,24 and certainly 25 and these big projects, two, 300 unit projects, which I have several going right now, they're one to two year lease ups, so you could be looking at two or three year lag on some of the housing that's being provided. So that's all here now that is been good for renters. There's a couple horror stories going on, and I'll just explain. So downtown Phoenix, there was a whole bunch of apartment projects and condo projects that were built trying to attract people to live in downtown Phoenix? Well, there's challenges for downtown Phoenix too, and we won't have to get into that. I don't particularly think that there was ever the real demand for the amount of housing. So what you've done is people build a lot of housing in concentrated areas around the stadium in West Phoenix, near the Cardinal Stadium downtown Phoenix, you know, right in the heart of the business district. So if you were to rent something today, it would be four months free on a 12 month lease. Keith Weinhold 19:48 Wow, that's about the steepest concession I've ever heard of in my life. Ken McElroy 19:54 Yes, that's today. So all you gotta do is Google it and you'll see. And the only reason that happened, Keith, is. Is because there was too many units delivered at at a short period of time, and there was the demand, wasn't there? Gosh, now go 10 miles up to Tempe, go to Chandler, go to Scottsdale. No concessions, right? So again, you know, when you look at a market, you're going to see that it typically a lot of these concentrate in certain areas. And so there's a lot of areas in Phoenix where the consumer or the renter has an upper hand a lot. And so they're driving their choices based on their monthly rent. All of that plays into this thing, but the there's areas that are rock solid. And you know that would be Scottsdale, Tempe, Chandler, Gilbert, and there's areas that are over built that would be the west side, downtown Phoenix, the south side, there's areas that there's pockets that you know are in disruption you can kind of pick your poison, right? Like, if you're a landlord, there are areas that you want to buy in areas that you don't want to buy in. And as a renter, you have the same kind of choices. So when you blend it all together, you guys get the national news. But really it's pretty pocketed, just like it can be in any market. Keith Weinhold 21:12 Well, you bring up so many good points there. Some of these markets that have done more building than usual are in this situation where there is landlord competition for tenants. Now, nationally, we're still under built, so it's interesting to talk about one of these overbuilt conditions in that competition for tenants, like we've been talking about, in general, a tenant prefers a single family home, and it's privacy for sure. They can't always afford that, but the apartment market and the single family rental market are somewhat interrelated, because if there's so much new apartment supply, it's got the appeal of being brand new, and there might even be concessions given, like you've mentioned there Ken and that can make it very attractive for a potentially wannabe single family home renter to go ahead and rent an apartment instead. So this glut of new apartment supply actually can affect the single family rental market somewhat, and competition is really interesting. I mean, certainly in my real estate investment career, I've experienced that. The first time I ever experienced that was that I owned several doors, and they were about 25 years old, and they had garages, each one of them a new apartment complex was built close to those so brand new, and you had to drive by this new apartment complex. Everything nice, shiny new, painted new parking lot, everything a prospective tenant had to drive by that in order to get over to look to my units. That softened my rent somewhat. The one thing that saved me a bit is that my running units were in Anchorage, Alaska, I had the garages with my units. The new apartment building didn't. They only had carports, so I did have a differentiator to help soften the blow in a rental market that became more competitive. Tell us more about the competition for tenants there in Phoenix, whether that's on the single family side or the apartment side can with concessions. And does that mean that you're altering the length of leases there in the local market? Or tell us more about how you're doing that competition? Ken McElroy 23:10 It's a great question, yeah. So I would say generally, a home is going to be about 1000 bucks more on the average, like if you were just to put a number on it, three bedroom, Rambler type home with a garage in a yard. It's going to be maybe three grand. That apartment, the equivalent was is going to be maybe two grand. So roughly, those are kind of the numbers. But what happens if you're going to rent a house, you're definitely going to pay more money, that's for sure. And of course, depending on the area, depends on the on the rent. Now what's happening in a lot of these markets, like West Phoenix, for example, where you have 1000s of units being added at once, and you get this one month, two month, three month, and the extreme, of course, being four months free, if you're a renter and your rent is two grand, but you get three months free, let's say or four, you're going to take that deal, right? Because your your your average rent is, what 12,13, $1,400 a month, not 2000 so all of a sudden, it's going to impact those single families. So what's happening right now is the apartments that got delivered in in a lot of these geographic areas, these sub markets are definitely impacting the single family rental market. Now, if you're a family and you've got kids and you got pets and you want to be in a school district, you're not even looking you're basically just trying to find the best deal on a home. I get that. But if you have a choice, the rents are about the same, you're going to take the house, sure period I would, you would. So now what's happening is there's, there's such a difference between the rental price of a home versus the rental price of a brand new apartment that people are going to gravitate to the apartments, because those landlords trying to fill those things up are scrambling and marketing to anybody. And everybody and cutting whatever deals they can, because they're just trying to get out of those construction loans. It's a weird market right now. And of course, there are areas Keith that this does not exist at all, right, like you go into like Tempe, and you're not going to have because it doesn't have the available land, you know, which is around Arizona state for example, the Arizona State University. You go into North Scottsdale, you're not going to find this because North Scottsdale doesn't like apartments. And, you know, the homes are a million bucks and up, but there are definitely pockets where this is happening. So if you're a renter and you have choices, this is a great time for you and and to be honest, it's about time, because it was a seller's market and a landlord's market for a long time, and so it's just reverting back to the mean. Keith Weinhold 25:46 Let's wrap up the discussion about rents and occupancy with what's happening nationally. Ken, since in apartment buildings, you invest in multiple states there, we know, for example, that the home ownership rate recently fell from 65.7% down to 65.1% fewer homeowners means more renters. But that doesn't necessarily mean that they're all going to be absorbed immediately, either. So talk to us about that. Ken McElroy 26:13 There's an affordability problem, right? We haven't seen a massive adjustment with house prices now you have in areas, of course, I saw your recent podcast on Florida. You know how right the price of a house is, is less than a car today? Yeah, you're right, like so, but what's happening is there are markets that are pulling back, right. There are markets that had a bigger bubble than others, and they're pulling back. And so there's great deals in those markets. A lot of areas in Florida being one of those markets, there are other markets where you don't have that. So we are definitely seeing the same thing. And so we're having, in my opinion, it's the greatest time, because you have people that are, I think, should be able to buy a home. But interest rates seem to be holding at Six 7% and the pricing, albeit, hasn't run like it has, but it's certainly not pulling back like crazy either. It's still over 400 on the average, you know. So if you look at the delta between what it costs to buy a home just mortgage only, and you look at what it costs to rent, it's never been bigger. So the difference between your rent, the rent and a mortgage, has never been bigger. And the other thing Keith, that doesn't get talked a lot about are everything non interest rate and everything non mortgage. So let's start talking about insurance. Let's talk about property tax. Let's talk about, you know, capex. So there's a really good survey that bankrate.com did that said that right now, the average cost to own a home, not mortgage, is 1500 a month. So now that's average. I'm sure there's some that's less. I'm sure it's some that higher. So when you take 1500 a month to own it, plus the mortgage you're talking about quite a bit. It's a heck of a financial commitment when you can just rent for 12, 1314, 1500 and call it a day, you're going to move the needle twice as fast, and you're going to be able to get out of whatever financial situation you're in twice as fast when you don't have all those other costs. So what's really going on now? And the reason why you're starting to see this home ownership rate go down, and I actually make a prediction, gonna do it right now on your show, I think it's gonna go down below 60. I think for the first time in our history, we're gonna see home ownership in the 5050 nines, which is a massive statement. But if you take a look at under Obama got up to 69 and then it was, first of all, it was Clinton, and before that, and then kind of ran, but then it kind of got pulled back under the Bush, and then Obama kind of took the brunt of it. You know, when all that stuff was falling out, but it's been falling, and it's falling. Why it's falling? Because people can't afford a home, and they need to be able to afford a home. So we can't build affordably. The single family market is not affordable, and inflation surpassing wage growth, so you have this massive shift of people, in my opinion, moving from home ownership to the rental side. And there was a time where 1% shift Keith was 1 million people, Keith Weinhold 29:27 1 million new renters, with every 1% drop in the home ownership rate Ken McElroy 29:32 was 1 million people. So imagine that it doesn't sound like much when you go 65.7 to 65.1 right? That's a lot of people. When you got about 142 million people in the US, or a billion, right? 340 Keith Weinhold 29:46 350 million in 300 Yeah, about 145 million houses, Ken McElroy 29:51 45 million, yeah, something like that. So you start to take a look at these numbers. They're massive. So these little 1% movement. It is a lot of people. I think we're going to continue to see it. People need to put their stake in the ground here and get on the landlord side of this, because we're going to see a massive shift of people because they can't afford they're going to be permanent renters, renters for life. And it's not good. I'm not advocating, but it just is what it is, with wage destruction, with inflation, with the affordability, the way it is, people are going to be forced into the rental side of the equation, whereas before, we were always kind of working on the fluctuations of the interest rates and the policies of the President, let's say, or whatever it was, to try to get people to be homeowners, or whatever it might be. Now, we might be in some kind of a permanent state unless something really changes, because we're four or 5 million houses short in the US as a result of the last 20 years. As you know, Keith Weinhold 30:54 I recently saw a media article that was titled The hidden cost of home ownership, and they were talking about hidden costs as things like maintenance, property taxes, property insurance, utilities. I don't know how in the heck those costs are hidden. Any prospective homeowner needs to be aware of those costs, and inflation impacts those costs, where inflation cannot impact your fixed rate, principal and interest payment. There we have it a brazen prediction from Ken that the home ownership rate will drop below 60% in this cycle and the hordes of renters that that's going to release, we're talking about the direction of rents and occupancy in both Phoenix and the nation at large. We're going to come back after the break and talk about the direction of real estate prices. You're listening to get rich education. Our guest is Ken McElroy. I'm your host. Keith Weinhold. the same place where I get my own mortgage loans is where you can get yours. Ridge lending group and MLS, 42056, they provided our listeners with more loans than anyone because they specialize in income properties. They help you build a long term plan for growing your real estate empire with leverage. 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So if you're like me and tired of your liquid funds just sitting there doing nothing, check it out. Text family to 66866. To learn about freedom. Family investments, liquidity fund again. Text family to 66866 Naresh Vissa 33:25 this is GRE real estate investment coach. Naresh Vissa listen to get rich education with Keith Weinhold, and don't quit your Daydream. Keith Weinhold 33:32 Welcome back to get worse education. We're talking with seasoned investor Ken McElroy, and he's also been one of the most recurrent guests here on the show. He's just consistently got some of the very best perspectives in the entire nation on the real estate market. And Ken the Fred data, which pulls their numbers from Kay Shiller, it shows that the value of a mid tier single family home in Phoenix, Metro wide, has basically been flat for the last year and a half. I know your wife, Daniil, deals with single family rentals there in Phoenix. Can you corroborate Is that what you're seeing as far as values go there on the ground, or is it different in the sub markets Ken McElroy 34:20 it's definitely different in the sub markets, but I would definitely concur that it is flat, Keith, it's a very interesting time. People are used to selling things fast. Oh, I'm going to sell this and it trades, and then they're moving it right to something else. They're not used to the markets that you and I grew up in, right which is, you remember the old days where we would list something and it might be on the market for three or four or five months. These people, these kids, these let's last 10 years, they have never seen anything like that. So for me, I think we're just moving back to what I would consider to be normal. I don't see a problem with flat at all. In fact, I think homes are unaffordable and. And flat isn't necessarily bad. That means that both sides are kind of doing deals. That means the seller doesn't hold the cards, and it means the buyer doesn't hold the cards, and so right now is a great time to buy because if a seller is sitting on something for even a couple months, they're not used to it. There's deals to be had right now. And it's, I think, if you have the dry powder and you have the ability to move, is a great time to buy. Keith Weinhold 35:26 You had mentioned, when we were talking outside this show, that your wife, Danielle has made some interesting moves in her single Yeah, yeah, tell us about that. Ken McElroy 35:36 It's a fantastic move. I mean, one of the greatest, obviously, I'm doing these big apartment deals, she can't relate, and she's doing these small houses, which she loves. She doesn't like debt. She likes to pay them off, and she manages them all herself. And so she bought this condo years ago, and it's worth about 300 grand, and she paid like 164 years ago, and the rents have dropped. You know, per our last conversation, they were used to be around 1900 now they're around 1700 but the same time, rents have dropped. And why would rents drop? Because there's more competition. There's new apartment buildings being built around the area. The tenants have more choices. Again. There's, you know, rents came down a little bit. So she lost couple 100 bucks a month there, and the HOA hit her with costs. Our insurance went up, our landscaping went up, so all of a sudden their HOA fees started going up. So the rents came down, and the HOA costs went up, squeezes on, yeah, so all sudden she's got this squeeze and so she's looking at it. And I said, you really ought to take a look at your what we call imputed equity. In other words, she has no debt on this thing, so she literally has another way to say it is she has 300,000 sitting in a condo, an asset. What does it matter? What it is and she gets maybe, what does she make it 500 a month, maybe $6,000 okay? Net Cash Flow a year, right? Nothing. So you take your 6000 you divide it by your 300 and it's not a very good return. Yeah, eight. Okay, so she's looking at what we call imputed equity. What's your return on the equity you have? Okay, so she said, I'm going to start looking at these homes that have, like you said, the garages and the yards, because again, we know that should be able to get closer to $3,000 a month on those so she started scouring, and she found one, and it was about 450 grand. So she had to come up with another 150 grand. And so what she did was she sold the unit, the condo she had that had rising HOA and lowering rents for 300 she did a 1031 exchange into the $450,000 house, and then she had to come up with another 150 but her rent now is three grand, and she was able to increase her cash flow By almost $1,000 for a month. So that extra 150 generated about $12,000 of net cash flow gain. And so again, she just purely looked at the math on one and did a 1031 moved it into another one. And now she's super happy it's in a home. And as you know, in a lot of these homes, not always, but you tend to have people that don't move as much. So this the guy that moved in has his son. He has him in a local school. He's young. He's probably going to be there for years, so she's probably not going to have the turnover that she would in a condo project. That's really more like an apartment building. That's what she just did. And so don't forget, when prices are high, you're exiting high and buying high. When prices are in flux, a little bit like they are flat, you're going to be able to find deals. So it's a really good time to take a look at imputed equity and what's your real, true return, and is there a better asset class for you to be able to move that money into? Because this is truly about managing money and maximizing your return on your own dollars. And that's a move that she just made, and she's going to be on the cruise. She'll see you, and I'm encouraging her to actually do a talk on it, because there's a lot more detail to how she pulled it off. But it only took her, like, four or five months to do it, and it worked perfectly. Keith Weinhold 39:22 Yeah. Well, congratulations there. I'm a fan of debt around here, as you know, on the summit, Daniel and I'll have to have a chat, and I'll talk about why financially free beats debt free and all of that. But I would love to hear her reply. She probably has some really good, sound reasoning for that can nationally apartment values have followed perhaps an astounding 30% because the way I see it is that three or four years ago, there were tons of new apartment starts with those freakishly low mortgage rates like you touched on. Start to completion of an apartment building can be as long as two years. So those starts have now become completion. Dollars, and they need to be leased up. So that's the glut, and that's why apartment vacancies are common in a lot of American markets today, with higher mortgage rates now, we have fewer starts and with less new future apartment supply coming onto the market, which would have been completed in 2025 to 2027 I mean, that's something that could portend well for the future, but the current apartment glut still needs to get absorbed by tenants. So talk to us about that. Ken McElroy 40:29 That's a great, great tee up for me. Okay, so I'm going to do seven transactions this year. Now, that's all 200 plus units. So I bought 360 unit building and brand new in Las Vegas. We just closed on a 282 unit in north Scottsdale. We bought 152 unit in Phoenix. And on and on and on and on and on. We're really, really, really busy right now, because, to your point, why would we be doing that now? Here's why apartments are valued based on how they're operating period. So high vacancy, high concession, flat rents, high expenses. That's all bad if you own it, it's really good if you buy it. So you want to buy at today's numbers, and that's what we're doing. We're buying at today's numbers, and we think that there's a little window that we've got through 26 to be able to acquire a bunch of apartments at these low values. To your point, they've definitely dropped. There's another case as to why, because the next piece is when the mortgage rate's high, cash flow is less. So when your mortgage payment is higher, all things being equal, your cash flow is less. So when rates went up, then people could pay less, and that drove values down. So if we could lock in today with all this disruption, so that's what we've been focused on. And it's been a very exciting year for our company. And in addition to that, to your point, but you and I have never spoken about, we just broke ground on another deal, and we're just leasing up on a deal down in Tucson that we're we're a 300 unit building that we're just finishing, and we just broke ground on a 312 unit, and we got a couple more slated because we're trying to break ground today. And why would we would break ground today because there's not a lot of subcontractors bidding on the stuff. So we're getting better pricing. The interest rates are high. This is true. That's not necessarily a positive, but we're breaking ground in anticipation of opening in two years, when all this stuff gets absorbed, we're going to be opening and so, you know, if we could time it today with 25 we break ground, we're going to open in 27 this stuff will be absorbed by then the blood will be in the streets in 25 and 26 and maybe early 27 and then it's going to shift again, Keith, and you know, people are slow to react. And so we think we're going to hit this little window at optimal time to be able to open up brand new product in two years. Keith Weinhold 43:05 That's great. Ken we've been having these conversations for over a decade now, I know, and the way that I see it is that MC companies, your company, was built exactly for times like this. Is that to say that you think apartment values have reached their bottom, Speaker 2 43:22 so I actually don't think they have yet. That's a funny comment, and here's why, because we also went through this extend and pretend time with lenders, right? So the lenders, whoever bought something, was trying to hold on to it forever. But now, with this new administration and the battle with the, you know, Powell still in office for another year. Who knows really, what's going to happen with rates? Maybe a quarter here, quarter there, whatever. But the reality is, there's no relief in sight. It doesn't appear. Because now we have this high vacancy, we have high expenses, and I don't think there's going to be a lot of interest rate relief. And so I think the lenders are going, you know what? We're gonna start listing these. So we're starting to see just in the last few months, brokers call. I got a call the other day from a broker out of San Antonio. He said a lender called me. They gave me nine deals. He said the keys, they gave me the keys on nine deals now and then I got another one in Dallas. It was 35% occupied, and the loan was 25 million, and the guy said they would take 14, so that's an $11 million haircut to the lender. So you're starting to see these. These are coming into my emails, right? Because they flooded. We are kind of deal. Yeah, it's so good. Now I've passed on everything so far because I think the knife is still falling a little bit, and so I think we're in the first few innings of seeing these kinds of deals, and there needs to be a lot of them, right? Like they need to be everywhere. And then when they're everywhere, everything's listed, and people are looking at them, and there's all this interest, then I think we're going to be at the bottom, but we're darn close. I mean, we're darn close, I would say. Right? We're probably by end of the year close. That's why, if a prudent investor, is getting their dry powder together, now they're meeting with their broker relationships, now they're meeting with their lender relationships, now they're putting together their LPs, and they're starting to go out and look at deals. Now, even if it's no no, no, no, no, no, no. This is the time for you to build relationships and be ready to strike when you start to see stuff this year, toward the end of the year, will will be the bottom and then I also think next year is going to be rocky for a lot of things. Then you're going to see a lot of lender write offs. Keith Weinhold 45:37 This is really good guidance for what you the listener, can accidentally do if you are a prospective apartment building buyer. Great insight there. Ken. Ken, yes, you and I are about to be together on the real estate guys Investor Summit to see but there's another great event that begins at the end of next month that you put together. Ken McElroy 45:59 Tell us about that. This is great. I have now we have about 4000 investors. So these are all high net worth people that invest with us. And you know, this is our 24th year in business. So when I meet with all of them, we used to do these investor summits, they would say, What about gold? What about silver? What about oil? What about water? What about timber? What about self storage? What about Office? What about retail? So I'm like, I'm going to create a conference where I can have everything in one spot, and we can invite high net worth, accredited people be able to come there and listen to the best of the best. So no professional speakers, just people that are really doing deals. You know, like we have guys that are building wellness spas and hospitality. Obviously, we have some single family. We got multi family. Got a retail guy, industrial guy, commercial guy, office guy. We got a gold panel. And then we got these economists, and you probably know some of the names. So we got George gammon coming. We got Jeff Snyder, who's unbelievable Euro dollar University. He's coming. We got Brent Johnson, who created what's called the milkshake theory. And just Google it, you'll see it's all about the central banks. We got Jim Rickards, who wrote currency wars and a new case for gold. And we got Lawrence Lepard, who just wrote this book called The Big print. All coming as speakers unpaid, and they're just going to try to deliver the best value they can to the people. Because I tell you what, Keith, I don't know about you, but it's confusing. I'm reading about tariffs, I'm reading about inflation. I'm reading about unemployment. I don't know where interest rates are going. I'm feeling it at the street level, at the main street level, with my apartment buildings, they're harder to manage. The expenses are going up. I try to create this environment to where people can show up and hear real real things, and they can make real decisions and course correct, right, and also take advantage of of some other things. We're also having a manufacturing panel, and I got a whole panel just on the Trump tax bill, because the opportunity zones, the bonus depreciation, all the stuff, these are things that you can do to be able to take action. So this is limitless expo.com. Since we're on your show, they can do KEN10. KEN10, which is a discount, the prices do go up. Obviously they're the highest. They are in July, because that's when the event is but in June, they're still lower. So I would suggest that people go this year, especially with this new administration, and everybody's like, what is going on? Hopefully we can it's starting to clear up some of the confusion that we all have right now and try to figure things out. Keith Weinhold 48:36 It seems like all we do know is that we don't know limitless ought to help clear some of that up. It is July 31 to August 2. Tell us where it's taking place. Ken McElroy 48:47 Yeah, it's at the gaylord in Texas, in Dallas, Texas. It's called the Gaylord Texan. It's limitless expo.com. Now we did it last year. There'll be 2000 people. We have 50 speakers. We have five stages, 50 speakers. It's a really high end event. What I mean by that is these are real people doing real deals with real businesses, real investors. It's been fantastic. I haven't had to pay speakers because of the quality of the attendee. That says a lot. It's really been interesting and great. And by the way, I don't really think having big speakers to sell tickets is the way to go. I'd rather have a real quality event, and it's really interesting once you set your mind on something. Because my investors and other investors show up because they do more than invest in just what we do. Like real estate. Everybody wants a little piece of real estate, but they also want to know about Bitcoin. They also want to know about gold, you know. And these are things that I'm not that proficient in, you know. I want to hear from experts in those fields. So it's really been a great, great event. Keith Weinhold 49:48 You kind of crowdsource the need. You listen to what your audience was asking about, and then you delivered it for them. Limitless expo.com, use the discount code KEN10 to get. Get a discount. Ken McElroy, it's been great chatting about the direction of rents and prices in the both single family space and apartment space. It's been great having you back on the show. Ken McElroy 50:09 Yeah, for sure. Keith, always great. Man. Good seeing you. Keith Weinhold 50:18 Yeah. Ken, decidedly bullish on buying real estate, even calling it a great time to buy. He basically believes that because buyers have more power than they did three and four years ago, and they have more options, an emphatic prediction that the home ownership rate will fall below 60% there is profundity here. I mean, the census figures on this go back to the 1960s and the lowest it's fallen in all that time was 63% by the way, homeownership peaked in 2004 at 69% apartment values have crashed about 30% and It's probably going to get worse. So the worst isn't over, but likely will be by about the end of this year. So in Ken's opinion, most of the worst is over. I'm reading in between the lines there on that one. Hey, I hope you've been enjoying this show lately. Next week, we're going to change things up somewhat here. Recently, we've had rather prominent guests on the show, like the father of Reaganomics, David Stockman, then Russell gray last week, this week, the owner of 10,000 running units, Ken McElroy. And you know their perspectives and experience and influence, they are terrific. And I trust that you've learned from them. Next week, we'll have two GRE listeners here on the show, regular listeners, perhaps people more like you, because you can probably relate well to their stories. Until then, I'm your host. Keith Weinhold, don't quit your Daydream. Speaker 3 51:59 Nothing on this show should be considered specific, personal or professional advice. Please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get rich Education LLC, exclusively. Keith Weinhold 52:22 You know, whenever you want the best written real estate and finance info, oh, geez, today's experience limits your free articles access, and it's got paywalls and pop ups and push notifications and cookies disclaimers. It's not so great. So then it's vital to place nice, clean, free content into your hands that adds no hype value to your life. That's why this is the golden age of quality newsletters. And I write every word of ours myself. It's got a dash of humor, and it's to the point, because even the word abbreviation is too long. My letter usually takes less than three minutes to read, and when you start the letter, you also get my one hour fast real estate video. Course, it's all completely free. It's called the Don't quit your Daydream letter. It wires your mind for wealth, and it couldn't be easier for you to get it right now. Just text gre 266, 866, while it's on your mind, take a moment to do it right now. Text GRE TO 66866 The preceding program was brought to you by your home for wealth building, get richeducation.com
Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206. ******************* 2025's Real Estate Rollercoaster: Dodge the Career-Killers with THIS Mastermind!
A local law firm recently sued Google to have a nasty one-star review removed from their profile, according to BusinessDen. It sounds like a pretty terrible situation, but it reminded us just how powerful the humble user review can be! So today we're going inside the minds of the people leaving negative reviews for local faves with another round of our famous one-star review game. Quizmaster slash producer Paul Karolyi puts returning champion slash host Bree Davies to the test against a new challenger — comedian Kate McLachlan of Dyketopia — to see once and for all: Who knows Denver's haters best? If you are craving more of our one-star review game, check out the first time we played and the haunted edition we did for Halloween. Kate talked about the short story “A&P” by John Updike. Have you ever left a local business a one-star review? What happened? Did the owner clap back? We want to hear about it! Text or leave us a voicemail with your name and neighborhood, and you might hear it on the show: 720-500-5418 For even more news from around the city, subscribe to our morning newsletter Hey Denver at denver.citycast.fm. Follow us on Instagram: @citycastdenver Chat with other listeners on reddit: r/CityCastDenver Support City Cast Denver by becoming a member: membership.citycast.fm Learn more about the sponsors of this June 23rd episode: RAQC City & County Denver Tech Looking to advertise on City Cast Denver? Check out our options for podcast and newsletter ads at citycast.fm/advertise Learn more about your ad choices. Visit megaphone.fm/adchoices
Have a question you want me to answer on the podcast? Ask Here!In this episode of the UncommonTEEN Podcast, Coach Jamie Kirschner addresses the complex issue of lying, particularly in the context of protecting others' feelings. Through relatable examples and biblical references, she explores the cultural acceptance of 'white lies' and emphasizes the importance of honesty in relationships. The conversation transitions into the spiritual implications of lying, highlighting how it can damage trust and relationships. Finally, Coach Jamie offers practical advice on how to cultivate a habit of truthfulness, encouraging listeners to transform their hearts and minds through scripture and integrity.00:00 Is it Okay to Lie to Protect Other's Feelings?01:32 Statistics on Lying02:20 What Does God Think About Lying?04:10 What Do We Say If We Want to Tell the Truth and Not Be Mean?07:20 I Used To Have Challenges with Lying10:31 Overcoming the Habit of Lying11:28 Verses on Honesty, Integrity, and Truth14:47 Resources and Encouragement Ladies! Don't forget to grab your conference tickets before June 15, 2025! Ticket prices will be going up after June 15 from $10 a ticket to $20 a ticket! And for those of you in the US and have bought your ticket before June 15, I have a special gift I want to send you in the mail AND I am going to put your name in a drawing (1 name per ticket) to win one of our super cute conference tees!UncommonTEEN.com/conferenceCONNECT WITH COACH JAMIE LIFE COACHING for Christian Teen Girls SUBSCRIBE ON YOUTUBE! PODCAST RESOURCES ABOUT MERCH The UncommonTEEN App is available on the Apple Store! It looks like Google is going to take a bit longer.
Ethan Burris is a senior associate dean in the business school at the University of Texas at Austin, where he is also a professor of management. Ethan has helped improve operations and employee engagement for several top companies, including Fortune 500 companies in technology, financial services, casual dining, grocery, and retail sectors, along with hospitals, defense contractors, commercial real estate companies, and governmental agencies. He has also acted as a visiting scholar for Microsoft and Google. Ethan earned a PhD and MS from Cornell University where he worked as a lecturer before joining Texas. In this episode we discuss the following: In order for leaders to consistently make the best decisions, they need access to the best information. But all too often, employees who have that information don't speak up. To get employees to speak up, maybe the most important thing managers can do is proactively reach out and solicit voice. No good manager has ever said they have a closed-door policy. But if we don't have systems in place that encourage employee voice, our door will feel much more closed to employees than we perceive. Simple techniques can help employees speak up. For example, managers can use the two-question, two-word response check in at the beginning of meetings: How are you feeling? What's going on? This gives people a chance to speak, while also creating an expectation that everyone has something to say. Eye contact can also be important. When we give deference to people it signals we trust them and helps them feel like speaking up. It's also important for leaders to be consistent, otherwise it feels risky to speak up. Proactively seeking voice comes at a cost. Many of the Type A+ people Ethan consults with feel like some of these things are too touchy feel. Some of the activities also take time that could be spent on other things. By proactively seeking out voice, we signal that we value it and increase the odds that we get access to the best information from our employees. Connect on Social Media: X: https://twitter.com/nate_meikle LinkedIn: https://www.linkedin.com/in/natemeikle/ Instagram: https://www.instagram.com/nate_meikle/ Youtube: https://www.youtube.com/@nate.meikle
Starting an online business is super exciting—you're finally working with customers, launching offers, and maybe even making some money. But what if you've unknowingly skipped a legal step that could derail everything?In this episode, I'm breaking down the 7 most common (and totally preventable!) legal mistakes I see new entrepreneurs make—plus, how to avoid each one so your business is built on a solid legal foundation.This episode is packed with real-talk examples, actionable tips, and a whole lot of myth-busting. If you've ever wondered when to get legal protection, whether you really need business insurance, or if those “free policies” from your course platform are enough—this one's for you.In this episode, you'll hear…Why waiting to “get legal” until you're more successful could cost you big timeThe #1 mindset shift you need to build a future-proof businessWhat to do instead of obsessing over trademarks before you even have a businessWhy DIY-ing contracts through Google or ChatGPT is a legal disaster waiting to happenThe hidden danger behind free templates from course and membership platformsWhat most people misunderstand about business insurance (and when you actually need it)Why having legal protection early helps you raise your prices, show up more, and actually growClick here to find the full show notes and transcript for this episode.RESOURCES:Grab the Ultimate Bundle® on sale for $400 off plus a bunch of exclusive bonuses!Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on YouTubeDISCLAIMER
Send us a textWhat happens when commercial real estate owners ignore the fine print in their loan documents, and how can one mistake cost them everything?In this episode, Yonah welcomes Shlomo Chopp, a seasoned expert in structured finance, real estate, and distressed asset workouts. Shlomo shares his unconventional path into commercial real estate, the importance of understanding debt structures, and the major pitfalls borrowers face in today's high-interest environment. From his early days in flooring and software sales to managing complex loan workouts, Shlomo breaks down how structured finance operates, why many borrowers are in distress, and how his patented solutions might help reshape the future of shopping centers.[00:01 - 07:00] From Flooring Sales to FinanceHow career pivots shaped Shlomo's real estate journeyWhy necessity led him to structured financeThe importance of deep document knowledge in distressed assets[07:01 - 14:00] What Structured Finance Actually MeansWhat sets structured finance apart from traditional loansHow lenders reduce risk by syndicating dealsWhy structured deals exploded pre-2008 and again recently[14:01 - 21:00] Current Market Distress & Why It's HappeningWhich asset classes are struggling most—and whyHow overleveraging and poor planning created problemsWhy technicalities in loan documents can trigger major consequences[21:01 - 28:30] Innovation, Patents & Retail ReinventionWhy Shlomo filed patents to rethink shopping centersHow micro-fulfillment might bridge e-commerce and retailThe significance of patience in innovation and timing[28:31 - 34:33] Philosophy, Negotiation & Defining SuccessHow he measures success beyond just profitsWhy mentorship and strategic relationships matterThe value of reading widely to stay sharpConnect with Shlomo:Website: www.caseinv.comLinkedIn: linkedin.com/in/choppTwitter: x.com/ShlomoChoppLEAVE A 5-STAR REVIEW by clicking this link.WHERE CAN I LEARN MORE?Be sure to follow me on the below platforms:Subscribe to the podcast on Apple, Spotify, Google, or Stitcher.LinkedInYoutubeExclusive Facebook Groupwww.yonahweiss.comNone of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.Tweetable Quotes:“There's no such thing as passive income—only passive losses.” - Shlomo Chopp“Structured finance isn't just about money. It's about aligning risks and rewards so everyone involved sees the path to getting paid.” - Shlomo ChoppSupport the show
This week on The Treatment, Elvis Mitchell chats with Oscar-nominated screenwriter and director Tony Gilroy about the second season of the Disney+ epic Andor. Later, Elvis leads a conversation on the future impact of AI in the film industry with Range Media Partners' Peter Micelli, Google’s Neil Parris, and Sean Douglas. And on The Treat, Kerry Washington gives a shout out to the places that ground her.
The AI Breakdown: Daily Artificial Intelligence News and Discussions
Google's Veo 3 launch changed AI video overnight. Suddenly, TikTok and Instagram are full of AI videos with synced sound, sharp effects, and wild new genres. You'll see viral ASMR clips, Bigfoot vlogs, historical figure parodies, Harry Potter spin-offs, and Star Wars stormtrooper diaries.Get Ad Free AI Daily Brief: https://patreon.com/AIDailyBriefBrought to you by:Gemini - Supercharge your creativity and productivity - http://gemini.google/KPMG – Go to https://kpmg.com/ai to learn more about how KPMG can help you drive value with our AI solutions.Blitzy.com - Go to https://blitzy.com/ to build enterprise software in days, not months AGNTCY - The AGNTCY is an open-source collective dedicated to building the Internet of Agents, enabling AI agents to communicate and collaborate seamlessly across frameworks. Join a community of engineers focused on high-quality multi-agent software and support the initiative at agntcy.org - https://agntcy.org/?utm_campaign=fy25q4_agntcy_amer_paid-media_agntcy-aidailybrief_podcast&utm_channel=podcast&utm_source=podcast Vanta - Simplify compliance - https://vanta.com/nlwPlumb - The automation platform for AI experts and consultants https://useplumb.com/The Agent Readiness Audit from Superintelligent - Go to https://besuper.ai/ to request your company's agent readiness score.The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: https://pod.link/1680633614Subscribe to the newsletter: https://aidailybrief.beehiiv.com/Join our Discord: https://bit.ly/aibreakdownInterested in sponsoring the show? nlw@breakdown.network
Jun 20, 2025 – The S&P 500 is consolidating below resistance at 6100, setting up for a potential breakout toward 6600 by year-end, according to Craig Johnson. The “Mag 7” stocks are mixed, with Microsoft and Meta strong, but others like Google...
“You are not a rodent.”Revisiting a 2021 Habits Habit Interview by Brian Conroy – Through the Lens of AI and the Scientific Method“Behavioral science may finally be catching up.”Catching up to what?To a simple and powerful truth:P.A.R.R. (Plan, Act, Record, Reassess) mirrors the scientific method.When it comes to building habits intentionally, it's a far superior framework than the overhyped “habit loop.”
This Week Grace and Mamrie discuss Mamrie's trip to Italy, Labubus, dog grooming, plane etiquette, and ways to get back at your neighbors. Go to rocketmoney.com/tmgw to cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to http://shadyrays.com and use code WEIRD to get 35% off polarized sunglasses. Go to http://audible.com/TMGW or text TMGW to 500-500 to try Audible now free for 30 days. Go to https://DrinkAG1.com/tmgw to get started with AG1's Next Gen and notice the benefits for yourself. Download EarnIn in the Google play or Apple app store and type in This Might Get Weird under Podcast when you sign up to support our show. Learn more about your ad choices. Visit megaphone.fm/adchoices
Episode 718: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about stuff that hit the group chat this week. — Show Notes: (0:00) Apple Just Unlocked a $1B App Idea (04:13) McKinsey got $55M for This? (10:28) Frank Slootman's Ice-Cold Advice (16:20) “Treat people well, and you'll win.” (24:41) Man steals $122 million from Facebook and Google, (28:17) ChatGPT's $10B ARR retention curve (34:58) Elon v. Trump Meltdown (39:54) Ramp's Monopolist Pitch Deck (46:22) Rich Guy House Alert: Gary Tan Edition (48:55) Sam's First Ever Bookmark — Links: • Want Sam's top 7 books for entrepreneurs (& his reading strategy)? Get it here: https://clickhubspot.com/kmb • Apple AlarmKit announcement (WWDC) - https://developer.apple.com/wwdc23/ • Waymo Self-Driving Cars - https://waymo.com/ • Ramp (Eric Glyman's company) - https://ramp.com/• Brex - https://www.brex.com/ • Amp It Up - https://tinyurl.com/5ak4ckux • Les Schwab: Pride in Performance - https://tinyurl.com/5ch39nrv • TBPN - https://www.youtube.com/@thebrospodcastnetwork — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam's List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
What does Google Search sound like? This week in the News Roundup, Oz explores Google’s new AI-generated audio summaries — and why a simple question like “what’s two plus two?” triggered a two-minute podcast. Then, Wikipedia tried its own AI experiment and faced backlash from editors. On TechSupport, Semafor’s Reed Albergotti recasts Big Tech as characters from The Wizard of Oz and explains the current AI landscape.See omnystudio.com/listener for privacy information.
Are your B2B ads mysteriously tanking on Google? In this explosive episode, Ralph and Lauren sit down with landing page expert Tas Bober, founder of The Scroll Lab by Delphinium, to unpack Google's stealth February 2025 landing page compliance update—a change that's silently sabotaging paid traffic across the board. Tas reveals how Google's AI is now judging your UX with teacher-level scrutiny, how rage scrolling signals are reshaping campaign performance, and why navigation and anchor links are now critical for survival. You'll learn how to fix ad-to-landing page misalignment, boost conversion with smart layout shifts, and adopt “consumption rate optimization” as your new metric for success. Packed with anchor nav hacks and a case study showing a 265% lift in purchases, this episode is your no-BS blueprint for keeping your B2B funnel Google-proof.Chapters:00:00:00 - Kicking Things Off on Perpetual Traffic00:00:22 - What Our Listeners Are Saying00:02:04 - Meet Tas Bober: The Landing Page Strategist00:02:45 - The Google Update No One Saw Coming00:04:42 - Why Relevance and UX Now Rule Ads00:07:00 - What Makes a Landing Page Actually Work00:09:16 - Ignore Google's Changes? Here's What Happens00:13:57 - Smart Ways to Build Pages That Convert00:19:13 - Picking the Right Tools for the Job00:21:33 - What This Google Update Really Means00:22:10 - How to Stay Google-Compliant in 202500:27:09 - Crushing Objections Before the Sales Call00:29:01 - Why Relevance Is Your Ultimate Differentiator00:35:25 - Personalization + Dynamic Pages = Scalable Wins00:38:57 - The 4 Core Pages Every B2B Brand Needs00:42:08 - Final Takeaways and Where to Learn MoreLINKS AND RESOURCES:Tas Bober on LinkedInThe Scroll Labmake data driven marketing decisions with confidenceThe 5 Forces SystemSUPERCHARGE YOUR MARKETING ROITier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on
Bardstown Bourbon Co and Blackwood@Bardstownbourbonco @blackwooddistillingco #whiskey #whisky #bourbon #ryewhiskey #podcast #radioshow #host Co hosts : Good ol Boy Harmeet, Good ol Boy Justin, Made Man Brent, Made Man BobSIPS – We dive into a selection of remarkable bourbons from Bardstown Bourbon Company and Blackwood Distilling! Our hosts will take you through tastings of the Silver Oak Cast Finish and Cathedral French Oak Finish bourbons, along with an array of Blackwood expressions including the Toasted Bourbon and Single Barrel Rye. Expect lively discussions, entertaining banter, and our unique sip ratings as we explore the flavors and nuances of these exquisite spirits. Tune in for a spirited ride, and find out which whiskeys earn the coveted SIPS ratings! We will be discussing this whiskey and rating them from 1-5 with 5 being the best:6:00 Bardstown Bourbon Company Collaborative Series Silver Oak Cask Finish Straight Bourbon 3 SIPS12:55 Bardstown Bourbon Co Distillery Reserve Cathedral French Oak Finish Kentucky Straight Bourbon 4 SIPS19:18 Blackwood Toasted Bourbon – Batch #4 4 SIPS23:40 Blackwood Single Barrel #2 Kentucky Straight Bourbon 4 SIPS28:50 Blackwood Toasted Rye – Batch #3 4 SIPS34:02 Blackwood Single Barrel Rye Founders Pick 4 SIPSinfo@sipssudsandsmokes.com X- @sipssudssmokes IG/FB/Bluesky - @sipssudsandsmokes Sips, Suds, & Smokes® is produced by One Tan Hand Productions using the power of beer, whiskey, and golf. Available on Apple Podcasts, YouTube Music, Amazon Music, Pandora, iHeart, and nearly anywhere you can find a podcast.Enjoying that cool Outro Music, it's from Woods & Whitehead – Back Roads Download your copy here:https://amzn.to/2XblorcThe easiest way to find this award winning podcast on your phone is ask Alexa, Siri or Google, “Play Podcast , Sips, Suds, & Smokes” Credits:TITLE: Maxwell Swing / FlapperjackPERFORMED BY: Texas GypsiesCOMPOSED BY: Steven R Curry (BMI)PUBLISHED BY: Alliance AudioSparx (BMI)COURTESY OF: AudioSparxTITLE: Back RoadsPERFORMED BY: Woods & WhiteheadCOMPOSED BY: Terry WhiteheadPUBLISHED BY: Terry WhiteheadCOURTESY OF: Terry WhiteheadPost production services : Pro Podcast SolutionsAdvertising sales: Contact us directlyContent hosting services: Talk Media Network, Audioport, Earshot, Radio4All, & PodBeanProducer: Made Man BobExecutive Producer: Good ol Boy MikeWhiskey, Bourbon, Bardstown Bourbon Company, Blackwood Distilling Company, Silver Oak Cask Finish, Cathedral French Oak Finish, Kentucky Straight Bourbon, Tasting Notes, Whiskey Ratings, Spirits, Whiskey Episode, Kentucky Derby, Whiskey Reviews, Distilled Spirits, Rye Whiskey, Whiskey Enthusiasts, Bourbon Tasting, Whiskey Community, Whiskey Recommendations, Sipping Whiskey
Joe Hudson is the founder of The Art of Accomplishment and has worked with many top leaders in Silicon Valley, including Sam Altman and executives from Apple, Google, the NBA, and more. He coaches the research and compute teams at OpenAI and works with all the major AI companies. With a background in international stock lending and venture capital, and now a reknowned executive coach, Joe brings a unique perspective on business and the world. In this conversation, he shares many of the principles he uses to help top leaders adopt to maximize impact and achievement. (00:00) Intro (00:36) The Journey of Self-Inquiry (02:30) Impact of Self-Reflection on Coaching (03:50) Defining the Role of a Coach (07:23) Emotional Clarity vs. Emotional Intelligence (11:22) Achieving Emotional Clarity in Leadership (15:20) The Art of Accomplishment (18:33) Time Horizons and Incremental Improvements (21:18) Common Challenges for High Achievers (27:21) Self-Reliance and Team Dynamics (31:10) Coaching in the AI World (34:51) Reflections on AI and World War II (37:07) Skepticism and Trust in AI (42:30) Embracing Change and Transformation (50:04) The Importance of Experimentation in Business (57:45) Self-Awareness and Leadership (01:02:14) Practical Steps for Personal and Organizational Growth
Today we're going to do another phone tip episode. And it's based on iPhone. But if you take a lot of the tips and just Google them, if you're on Android, you can get to figure out the same, same way to do things. And also, I have tons of these and if you even do part of them, you'll be lightning fast on your cell phone. You're on it all day anyway, right? Might as well do it faster. Screw The Commute Podcast Show Notes Episode 1004 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to Phone Tips 02:02 Changing font size, saving your battery 05:22 Screen and auto brightness, managing app refresh 06:40 Location services, disabling features you don't use, Wi-Fi 07:28 Reducing notifications, turning off Bluetooth and AirDrop Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Internet Marketing Training Center - https://imtcva.org/ Email Tom: Tom@ScrewTheCommute.com Saving Battery Life on iPhone - https://www.youtube.com/watch?v=hG9l7xo9NqU Related Episodes Great Microphone System - https://screwthecommute.com/1003/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
Huge research uncovers the obvious. Television and "traditional media" is going obsolete, as social media revenues and watch/listen time dominates. It is indeed the end of the living room. The boys review reports from WPP and NiemenLab. In marketing winners, Terry Moran launches a substack after being fired. But shouldn't he have had one already? Contractual reasons aside, the boys detail a marketing/creator survival plan that's not just a nice to have. Rants and raves include Answer Engine Optimization Hype and the GENIUS act. ----- This week's links: Creators Overtake Traditional Media The Brand/Studio Line Blurs Social Media Overtakes TV Ads on Whatsapp Terry Moran Launches Substack Journalist Survival Plan Genius Act Progress ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
Crypto News: Trump family's company cuts stake in World Liberty Financial by 20%. Blockchain can solve world's largest data breach affecting Apple, Google, Facebook and more. Circle Rockets After Stablecoin Bill Clears Senate.Show Sponsor -
In this cross over episode, Mariana and Andrew are joined by Gopi Kallayil, Google's Chief Business Strategist for AI, to explore what he calls “the most profound technology ever created by human beings.” Gopi shares how AI's evolution is reshaping industries while amplifying human cognition and creativity. They discuss the tightrope between AI's promise and risks, including the need for new “checks and balances” and emerging defenses against malicious AI. Gopi offers a nuanced take on AI's impact on jobs, the skills future generations need, and why uniquely human traits will always matter. He also reflects on AI's explosive rise in public awareness and the trillions in economic value it could unlock—offering an optimistic vision of a smarter, more prosperous world
“That's what metastatic breast cancer looks like now—patients can live an extended period of time. And sometimes I think we forget to cheer for stable disease. I tell patients they can live with weeds in their garden; they just can't let the weeds take over their garden. And today we don't have a cure. We live in a rapidly changing time in oncology, and so there's just so much hope right now that we can offer patients,” ONS member Kristi Orbaugh, RN, MSN, RNP, AOCN®, nurse practitioner at Community Hospital North Cancer Center in Indianapolis, IN, told Jaime Weimer, MSN, RN, AGCNS-BS, AOCNS®, manager of oncology nursing practice at ONS, during a conversation about patient communication in the metastatic breast cancer setting. This podcast episode was developed by ONS through a sponsorship from Lilly. ONS is solely responsible for the criteria, objectives, content, quality, and scientific integrity of its programs and publications. Music Credit: “Fireflies and Stardust” by Kevin MacLeod Licensed under Creative Commons by Attribution 3.0 Episode Notes This episode is not eligible for NCPD. ONS Podcast™ episodes: Episode 354: Breast Cancer Survivorship Considerations for Nurses Episode 350: Breast Cancer Treatment Considerations for Nurses Episode 345: Breast Cancer Screening, Detection, and Disparities ONS Voice articles: Black Patients With Metastatic Breast Cancer Are Less Informed About Their Clinical Trial Options What Is HER2-Low Breast Cancer? ONS books: Guide to Breast Care for Oncology Nurses ONS course: Breast Cancer Bundle Oncology Nursing Forum article: Relations of Mindfulness and Illness Acceptance With Psychosocial Functioning in Patients With Metastatic Breast Cancer and Caregivers ONS Biomarker Database American Cancer Society breast cancer resources METAvivor National Cancer Institute resources: Breast cancer—Patient version To discuss the information in this episode with other oncology nurses, visit the ONS Communities. To find resources for creating an ONS Podcast club in your chapter or nursing community, visit the ONS Podcast Library. To provide feedback or otherwise reach ONS about the podcast, email pubONSVoice@ons.org. Highlights From This Episode “I think the most important and vital piece of having those conversations is making sure that we know—really know—that patient, because if we know them, that helps guide what they're needing right then, helps guide our verbiage, helps guide disciplines that we bring in.” TS 2:04 “What do they want to hear? I've been in practice a really, really long time, and I've had the entire spectrum. I've had patients say, ‘Tell me every single detail.' I mean, they want pictures. They want graphs. They want me to draw things. I've even had patients that want me to take markers and mark their body parts. … And then I've had patients that say, ‘I don't want to know anything. I trust my healthcare team. I'm going to proceed with treatment, but I really don't want to know anything.'” TS 3:40 “Remember to make things as simple as possible until we really know what the patient knows. We don't send our children to school and start them out in eighth grade; we send them to kindergarten for a reason. So we get basic information, and then we build on that. And I think we need to remember that when we're doing our patient education, whether it's regarding new chemotherapy or treatment plans or palliative care, we've got to remember to start simple. And maybe we build on that very quickly, or maybe it takes a bit more time. Number one—I actually think it helps with adherence because patients understand what we're asking of them and why we're asking that of them.” TS 12:00 “I think what's really kind of key to keep in mind is that patients are going to seek information. And so, we need to make sure that we're giving them really good, reliable, durable information because if we are not giving them good websites, if we're not giving them good written material, if we're not giving them good verbal information and education, they're going to contact ‘Dr. Google.' Dr. Google is good for a lot of things, but sometimes patients can go down a rabbit hole that's not appropriate or not accurate. That's not a good place for them to be.” TS 14:35 “If we find biomarkers that we call actionable, meaning that we find this mutation and we have a drug that blocks that mutation, that is what is going to guide and drive our treatment. Sometimes that can take a bit of time, right? And if we have a patient and they just find out they have metastatic disease, will they want treatment yesterday. And I understand that. … But frequently there is a very important period of waiting and allowing us to learn that enemy better by reviewing genomic testing, looking at that next-generation sequencing, looking at any positive biomarkers in breast cancer. They may have started out ER/PR positive. Are they still ER/PR positive?” TS 23:46 “I think when we're talking about goals of care, first of all, we need to make sure that the patient understands, when we're talking about metastatic disease today…, this is not a disease that we can cure, but hopefully it's a disease that we can manage for years to come. With that in mind, what's important to that patient? What is important to that patient in terms of life goals? What's important to that patient in terms of toxicities that they will allow and toxicities that they won't allow? TS 29:22 “If don't have a lot of medical knowledge, taking a pill seems less important than getting an IV. It seems like a bigger deal if I would miss getting my IV therapy. ‘Oh, whoops, I forgot to take a pill. Maybe it's not such a big, important piece of my treatment.' So education—when we set that patient down, helping them understand how this drug works, mechanism of action in a simple term, why it's important to take it as scheduled, why it's important to take it with food or without food, why it's important to take it consistently.” TS 34:41
You know how when you have a good idea, you get a little lightbulb over your head? What if you had a bad idea, and a million cubic feet of rock collapsed on you.On today's episode: why the tourist bureau for today's story drink so much; how the people in today's episode work with equipment that would rattle an melt your skull off and sometimes want to cry and eat each other; and why the phrase “well, I'm glad that's all over” is rarely misapplied this badly.And because you are listening to this as a Patreon supporter, you get to enjoy an additional 10 minutes where we discuss: the hodge podge of brutalized bones and missing appendages that have sailed over the Falls; you'd hear about the increasingly ill-conceived and sketchy reasons people have tried their luck over the Falls on purpose; you would hear the tales of two waterways widely described as “inhospitable to human survival; and you would learn about the only unintentional subaquatic river trolley in the world.Niagara Falls has always been a magnet for honeymooners, daredevils, stunt performers and industrialists, but there is no place more ready to delete you from your travel itinerary in so many permanent and awful ways. It's also been a magnet for nature-inspired calamity. This is our second episode from this exotic location, and I could do an entire episode on just the daredevils alone. I really wanted to record this episode at Niagara Falls, but I also wanted to get it out in the first half of 2025, so no dice. That said, you can't do an episode about Niagara Falls without talking about the numbers of people who “take that vertical swim” on purpose.If you or someone you know sounds like they'd like to visit the Falls so-to-speak, please don't hesitate to reach out. There are people ready to help.In Canada, Talk Suicide Canada at 1-833-456-4566 (Available 24/7) or text 45645, or visit www.crisisservicescanada.ca. For youth and young adults, there is also Kids Help Phone at 1-800-668-6868 or text CONNECT to 686868.In the United States, you can call the 988 Suicide & Crisis Lifeline: just dial 988 (Available 24/7) or you can text HOME to 741741In the UK, you can reach the Samaratins at 116 123.Obviously, this kind of thing that can be hard to talk about, but this is a show filled with things that can be hard to listen to. You're already brave. Use that bravery to pick up a phone and please take care of yourself. All older episodes can be found on any of your favorite channelsApple : https://tinyurl.com/5fnbumdw Spotify : https://tinyurl.com/73tb3uuw IHeartRadio : https://tinyurl.com/vwczpv5j Podchaser : https://tinyurl.com/263kda6w Stitcher : https://tinyurl.com/mcyxt6vw Google : https://tinyurl.com/3fjfxatt Spreaker : https://tinyurl.com/fm5y22su Podchaser : https://tinyurl.com/263kda6w RadioPublic : https://tinyurl.com/w67b4kec PocketCasts. : https://pca.st/ef1165v3 CastBox : https://tinyurl.com/4xjpptdr Breaker. : https://tinyurl.com/4cbpfayt Deezer. : https://tinyurl.com/5nmexvwt Follow us on the socials for moreFacebook : www.facebook.com/doomsdaypodcast Instagram : www.instagram.com/doomsdaypodcast Twitter : www.twitter.com/doomsdaypodcast TikTok : https://www.tiktok.com/@doomsday.the.podcast If you like the idea of your podcast hosts wearing more than duct tape and bits of old Halloween costumes for clothes and can spare a buck or two, you can now buy me a coffee at www.buymeacoffee.com/doomsday or join the patreon at www.funeralkazoo.com/doomsday
Send us a textMastering YouTube Growth: Strategies from Think Media's JourneyGrab a Copy of the Build Your Audience Book: https://platformgrowthbooks.comThis episode of the Market Your Message Show, hosted by Jonathan Milligan, dives into the origin and success story of Sean Canal's Think Media. From starting out with minimal resources to building an eight-figure brand with millions of YouTube subscribers, Sean's journey exemplifies grit, consistency, and strategic growth. The episode covers essential strategies for YouTube success, including the importance of a clear content plan, mastering SEO, and engaging with audiences. Advanced tactics such as leveraging Google search visibility, using email lists for momentum, and analyzing competitors' channels are also discussed. Listeners are guided through actionable exercises to brainstorm viral video ideas tailored to their passions and audience needs.00:00 Sean Canal's Humble Beginnings00:59 Introduction to Market Your Message Show01:59 Chapter 13: The YouTube Traffic Playbook03:44 Avoiding Common YouTube Pitfalls04:38 Crafting a Winning YouTube Strategy07:54 Advanced YouTube Growth Strategies10:40 YouTube Topic Brainstorming Exercise12:12 Key Takeaways for YouTube Success
Brace Breemer, who played the Lone Ranger on the radio, visits Duffy's Tavern this week. Of course, Archie has other plans for him.Originally aired on February 2, 1943. This is episode 76 of Duffy's Tavern.Please email questions and comments to host@classiccomedyotr.com.Like us on Facebook at facebook.com/classiccomedyotr. Please share this podcast with your friends and family.You can also subscribe to our podcast on Spreaker.com, Spotify, iTunes, Stitcher, TuneIn, iHeartRadio, and Google podcasts.This show is supported by Spreaker Prime.
Send us a textEnjoy this special birthday episode, where we cover the importance of the Summer Solstice (and the sister's birthday). Enjoy!Please rate and review the podcast on Apple, Google, Spotify, or wherever you listen!See our faces on YouTube!Want to book a reading with Gabrielle? Please visit her website www.aguaastrology.com Enroll in ARCANA today: https://aguaastrology.teachable.com/p/arcana Want to book a session with Nichole? https://app.acuityscheduling.com/schedule/32f06ea7/appointment/72886342/calendar/11334222 Follow us on Instagram @thespirtualsisterspodcast Follow Gabrielle on Instagram @aguaastrology (She will NEVER DM you for readings! Watch out for scammers!)Follow Nichole on Instagram @thenicholechristine Subscribe to Gabrielle's YouTube Channel Agua AstrologyJoin Soul Reading MethodMini Tarot Readings ...
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
LLMs fail because they're prediction machines, not fact machines. Michelle Robbins, Manager of Strategic Initiatives and Intelligence at LinkedIn, explains why AI models produce inconsistent responses and require critical evaluation. She advocates treating LLMs as thought partners rather than absolute authorities, emphasizing the critical importance of AI alignment to prevent harmful outputs and ensure optimal human outcomes as we progress toward artificial general intelligence.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
In the GenAI era, search is "behind" according to industry experts. Martha van Berkel, CEO of Schema App, explains why most SEOs remain too tactical rather than strategic in their approach to AI-driven search. She advocates for cross-functional collaboration, executive education about zero-click searches, and structured data implementation to bridge the gap between traditional SEO metrics and the new search landscape.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Fri, 20 Jun 2025 18:00:00 GMT http://relay.fm/material/521 http://relay.fm/material/521 Andy Ihnatko and Florence Ion Is Google about to destroy the web? Yeah, kind of. The BBC explains why. Is Google about to destroy the web? Yeah, kind of. The BBC explains why. clean 3637 Is Google about to destroy the web? Yeah, kind of. The BBC explains why. This episode of Material is sponsored by: Vitally: A new era for customer success productivity. Get a free pair of AirPods Pro when you book a qualified meeting. Links and Show Notes: Is Google about to destroy the web? Search Live: Talk, listen and explore in real time with AI Mode Our latest scams survey sees changing online security habits ‘It's absolutely f---ed': Why Google's new £1bn London office is in crisis These retro SEGA games are now free on Android until they disappear forever
The New York Times has weathered incredible changes in the media industry throughout its 174 years – and it's managed to stay on top through the recent shift to digital, topping podcast charts and becoming a daily app for games and cooking. This week, live from the Cannes Lions festival, Ben and Max are joined by CEO Meredith Kopit Levien to talk about how she keeps the company relevant, where journalism fits into the business, and how they're navigating challenges like Trump and AI. They also ask her about acquiring The Athletic and Wordle, and what the Times might buy next. Sign up for Semafor Media's Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com
In the Pit with Cody Schneider | Marketing | Growth | Startups
In this episode, we're joined by Jordan Mix, partner at Late Checkout, for an in-depth discussion on how startups can build a million-dollar brand in today's hyper-competitive landscape. Jordan introduces the concept of digital gravity—a framework for creating “mass” on the internet that draws customers into your brand's orbit. The conversation explores how companies can move beyond linear funnels and embrace orbit-based growth, where repeated brand interactions across multiple channels drive purchasing decisions.Together, we break down actionable strategies for generating traction, including the smart use of AI agents, automation, and vibe marketing. Jordan shares insights on balancing transactional marketing (like paid ads and cold outreach) with long-term brand-building investments, while emphasizing the role of creators, content flywheels, and the importance of being discoverable in AI-driven search results.Timestamps: 00:00 - Introduction: Building a million-dollar brand in 2025 00:27 - Meet Jordan Mix and overview of Late Checkout 01:10 - The idea of digital gravity and mass in the AI era 03:00 - Funnels vs. orbits: How people really buy 06:15 - Automation, AI agents, and vibe marketing explained 10:45 - AI SEO, branded search, and surviving the law of shitty click-throughs 15:20 - Building discovery flywheels and creator-driven growth 20:30 - Strategies for leveraging YouTube, Reels, and creators at scale 25:00 - Managing creator risk and internal content strategies 28:00 - How to start creating digital gravity without overwhelmKey Points: • Digital Gravity Framework — Customers enter your orbit through repeated brand interactions, not linear funnels. The goal is to create mass (content, tools, assets) that attracts and retains attention. • AI Agents + Automation — Jordan highlights practical uses of AI agents, like automating outreach campaigns, creating dynamic ad workflows, or scraping competitive data to inform marketing. • Transactional vs. Brand Marketing — Early traction often comes from transactional tactics (ads, cold outreach), but long-term success requires investment in brand and content that lowers acquisition costs over time. • SEO in the Age of AI — With LLMs scraping Google's top pages, brands need to dominate bottom-of-funnel keywords and question-based queries to appear in AI search results. • Creator-Led Growth — Partnering with creators can trigger a viral cascade where hundreds of pieces of content are generated without direct cost, building digital gravity passively.Key Takeaway: Startups should focus first on finding where their customers spend time, test 2-3 channels, and double down on what works. From there, build repeatable processes and automate intelligently. The goal: maximize digital mass where it matters most, so your brand becomes the natural choice when buyers are ready.Notable Quotes: • “Funnels create linear growth. If you want exponential growth, you need digital gravity.” — Jordan Mix • “Where are your customers? Build as much mass as possible in that space.” — Jordan Mix • “Every ring you put out is like a mini-funnel — together they form the black hole of your brand.”Guest Socials: X: @jrdnmix LinkedIn: https://www.linkedin.com/in/jordan-mix1/
Today on Nina’s What’s Trending from The Jubal Show:
MIT has a warning: ChatGPT might be turning your brain to mush. In a recent study, researchers measured brain activity during writing tasks using ChatGPT, Google, or nothing—and ChatGPT users showed the lowest brain engagement. Is AI making us forget how to think for ourselves? Plus, a record-breaking moment in sports history: the Buss family has reportedly sold their majority stake in the Los Angeles Lakers for $10 billion, making it the most expensive sports team sale ever. How does that compare to other big-name franchises? And in case you missed it: The Dallas Cowboys cheerleaders just scored a 400% pay raise The debate continues—do AI tools hurt or help creativity?
In this episode of The Property Profits Podcast, Dave reconnects with multifamily expert Brian Briscoe, host of Diary of an Apartment Investor. Brian shares why he believes now is the time to “buy the dip” in multifamily real estate and what makes today's market an exciting opportunity for strategic investors. After stepping away from his previous partnership and moving back home to Salt Lake City, Brian launched his own syndication company. He opens up about the ups and downs of going solo, building a lean team, and adapting to a new market while maintaining an investor-first mindset. Brian breaks down how his team is sourcing value-add properties, using broker relationships, and leveraging Facebook and Google ads to find accredited investors. He also dives into why flexibility in exit strategies is key to successful multifamily deals and how he's planning for long-term scalability without sacrificing efficiency. In this episode: Why Brian believes multifamily is currently “on sale” How he's scaled his portfolio with 20–60 unit properties His unique approach to 506B to 506C capital raises How brokers and a lean team keep his business efficient The power of networking, both on and offline - Get Interviewed on the Show! - ================================== Are you a real estate investor with some 'tales from the trenches' you'd like to share with our audience? Want to get great exposure and be seen as a bonafide real estate pro by your friends? Would you like to inspire other people to take action with real estate investing? Then we'd love to interview you! Find out more and pick the date here: http://daveinterviewsyou.com/
Send us a textWhen I say the word 'imagination' what comes to mind first? What age were you when you last used your imagination? I mean used it and then bragged about your skills to someone else? Were you a kid in school?I think of SpongeBob, shaping his hands into a rainbow saying slowly, "Imagination!" What if I told you it's not just the stuff of childhood? In fact, it may be a superpower. It is definitely a bridge between an idea and reality.Let's get into it.Imagination 101Middle English: via Old French from Latin imaginatio(n- ), from the verb imaginari ‘picture to oneself', it is the ability of the mind to be creative or resourceful. This root definition of the term indicates the self-reflexive property of imagination, emphasizing the imagination as a private sphere.Google charts the use of the word 'imagination' and its low point, the time when it was least used? The early 1980s was the low point of the use of the word imagination, followed closely by 1944. Wow.Singularity Hub dot com asks this;" You can easily picture yourself riding a bicycle across the sky even though that's not something that can actually happen. You can envision yourself doing something you've never done before—like water skiing—and maybe even imagine a better way to do it than anyone else."They continue, "Imagination involves creating a mental image of something that is not present for your senses to detect, or even something that isn't out there in reality somewhere. Imagination is one of the key abilities that make us human. But where did it come from?"Show Sources & Materials (Interesting stuff to read, listen or watch NEXT) The Magic of Trees, Curious Cat Podcast, iHeart RadioDream! Dream! Dream! Curious Cat Podcast, BuzzsproutNew theory demystifies evolution of human imagination, News-Medical.net, Sally RobertsonImagination as defined and described by University of ChicagoThe FOUR Types of Imagination, NewScientist, Adam Zeman Have you tried the GoodPods app yet? It's free and a fun way to share podcasts with friends and family! Curious Cat Podcast is there, and is sitting pretty in the Top 5 of Angels and other categories! Be one of the first to share and recommend podcasts to your friends. Curious Cat Crew on Socials:Curious Cat on Twitter (X)Curious Cat on InstagramCurious Cat on TikTokArt Director, Nora, has a handmade, ethically-sourced jewelry company!
The entertainment industry in the US, with revenues in 2022 of about 8.5 billion dollars, is only three hundredths of one percent of the 23.3 trillion dollar US economy. However, entertainment is far more important to society as a whole than the industry's financials might suggest. In 2022 when large language models like OpenAI's ChatGPT and Google's Gemini began to show signs of prodigious capabilities in the entertainment domain, studios began to experiment with using AI in lieu of actors and writers. In response to the refusal by the studios to negotiate guardrails for the use of AI, the unions representing the writers and actors went out on strike and forced negotiations. The agreements concerning the status of generative AI that were instrumental in settling the strikes are a tremendously important step in establishing governance of AI in operational practice, at least for one industry. These agreements may hold important lessons for other industries. We are fortunate to have as our guest for this episode Louise Nemschoff, who practices entertainment and copyright law in Los Angeles. She represents a wide variety of parties in both domestic and international transactions.
AI is increasingly viewed as a potential co-creator of text, images, videos, music, and audio. However, in March of 2023 the US Copyright Office expressed the view that ‘copyright can protect only material that is the product of human creativity.' In this episode Claudia Ray, a partner in the New York office of Kirkland & Ellis, a major law firm with a distinguished IP practice, discusses the important questions of intellectual property raised by the newly emerging artificial intelligence technologies, particularly large language models like OpenAI's ChatGPT and Google's Bard.
Hour 1 Segment 1Tony starts the show talking about President Donald Trump will decide within two weeks on what to do between Israel and Iran. Hour 1 Segment 2Tony talks about the Supreme Court allowing vaping companies to pick courts to hear their challenges. Hour 1 Segment 3Tony talks about 16 billion passwords that have been exposed in a record-breaking data breach, hitting Apple, Facebook, Google, and more. Tony later gets into the Friday audio dump. Hour 1 Segment 4Tony wraps up the first hour of the show talking about the UN Security Council meeting to discuss what’s going on between Israel and Iran. Tony also talks about a petition to remove Sophie Cunningham from the WNBA.See omnystudio.com/listener for privacy information.
Nikolay and Michael are joined by Gwen Shapira to discuss multi-tenant architectures — the high level options, the pros and cons of each, and how they're trying to help with Nile. Here are some links to things they mentioned:Gwen Shapira https://postgres.fm/people/gwen-shapiraNile https://www.thenile.devSaaS Tenant Isolation Strategies (AWS whitepaper) https://docs.aws.amazon.com/whitepapers/latest/saas-tenant-isolation-strategies/saas-tenant-isolation-strategies.html Row Level Security https://www.postgresql.org/docs/current/ddl-rowsecurity.htmlCitus https://github.com/citusdata/citusPostgres.AI Bot https://postgres.ai/blog/20240127-postgres-ai-bot RLS Performance and Best Practices https://supabase.com/docs/guides/troubleshooting/rls-performance-and-best-practices-Z5JjwvCase Gwen mentioned about the planner thinking an optimisation was unsafe Re-engineering Postgres for Millions of Tenants (Gwen's recent talk at PGConf.dev) https://www.youtube.com/watch?v=EfAStGb4s88 Multi-tenant database the good, the bad, the ugly (talk by Pierre Ducroquet at PgDay Paris) https://www.youtube.com/watch?v=4uxuPfSvTGU ~~~What did you like or not like? What should we discuss next time? Let us know via a YouTube comment, on social media, or by commenting on our Google doc!~~~Postgres FM is produced by:Michael Christofides, founder of pgMustardNikolay Samokhvalov, founder of Postgres.aiWith special thanks to:Jessie Draws for the elephant artwork
Fri, 20 Jun 2025 18:00:00 GMT http://relay.fm/material/521 http://relay.fm/material/521 The End (of the Web) is Nigh 521 Andy Ihnatko and Florence Ion Is Google about to destroy the web? Yeah, kind of. The BBC explains why. Is Google about to destroy the web? Yeah, kind of. The BBC explains why. clean 3637 Is Google about to destroy the web? Yeah, kind of. The BBC explains why. This episode of Material is sponsored by: Vitally: A new era for customer success productivity. Get a free pair of AirPods Pro when you book a qualified meeting. Links and Show Notes: Is Google about to destroy the web? Search Live: Talk, listen and explore in real time with AI Mode Our latest scams survey sees changing online security habits ‘It's absolutely f---ed': Why Google's new £1bn London office is in crisis These retro SEGA games are now free on Android until they disappear forever Sup
In this week's podcast we discuss the Senate's revisions on the #BBB and the impact on the solar industry going forward. Next up is the House approval.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Join Josh, Chris, and Mark for Episode 219! We dive into the latest news, including the State of Maine's Yubikey deployment, the reintroduction of KOSA, and Google's Gemini and NotebookLM now available for K12. Plus, we'll cover the ongoing E-rate decision. Our main topic for this episode: How are you deploying AI in your district now that major LLMs are available for K12? We'll discuss what districts should consider before turning on Gemini or CoPilot, whether to deploy to all grades, and the necessity of having an AI policy in place. Don't miss this essential discussion for K12 tech leaders! For questions, email us at info@k12techtalkpodcast.com. 00:00:00-Intro 00:06:00-Kids Online Safety Act (KOSA) 00:09:21-Gemini is now K-12 00:11:26-MFA for Maine! 00:19:12-Enabling AI for all ages -------------------- Eaton - What does an IT pro do? A children's book. K12 IT pros like you have been sharing Eaton's What does an IT pro do? children's book with their school's teachers and libraries. Inspire tiny IT pros interest in STEM with Eaton's first children's tale where Honey, the badger, teaches her classmates how an IT pro can be like a doctor, a detective, a teacher and so much more! Grab your free copy at https://forms.office.com/r/JPaKdQptjU. Eaton - Lower Kuskokwim School District Success Story Fortinet VIZOR VIZOR - Strafford R-VI (Missouri) Case Study Extreme Managed Methods -------------------- Email us at k12techtalk@gmail.com OR info@k12techtalkpodcast.com Call us at 314-329-0363 Join the K12TechPro Community Buy some swag X @k12techtalkpod Facebook Visit our LinkedIn Music by Colt Ball Disclaimer: The views and work done by Josh, Chris, and Mark are solely their own and do not reflect the opinions or positions of sponsors or any respective employers or organizations associated with the guys. K12 Tech Talk itself does not endorse or validate the ideas, views, or statements expressed by Josh, Chris, and Mark's individual views and opinions are not representative of K12 Tech Talk. Furthermore, any references or mention of products, services, organizations, or individuals on K12 Tech Talk should not be considered as endorsements related to any employer or organization associated with the guys.
With ChatGPT on the rise, Google is losing its grip. Here's how it wants to win you back. Learn more about your ad choices. Visit megaphone.fm/adchoices
Get a shoutout on Congratulations: holler.baby/chrisdelia
After wildly successful stints at Google, as CEO of Taskrabbit, and on prominent boards, Stacy Brown-Philpot decided it was time to start her own venture capital fund. She talks with host Jeff Berman about how she raised $172 million for Cherryrock Capital, why she's focusing on underinvested founders, and how she owes it all to a six-day silent retreat.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
READ - CBS NBA Draft Prospect Rankings : https://www.cbssports.com/nba/draft/prospect-rankings/ With less than a week until the NBA Draft, there's less clarity than ever. So with GP on vacation, we pull in Adam Finklestein to answer any NBA Draft related question. 00:00 - Start 02:35 - Quality of 2025 NBA Draft Class. 07:55 - Top-100 Prospects that we're higher or lower on than the consensus 21:58 - Stephen from Virginia asks: Where's the highest VJ Edgecombe could get drafted? Could he go number 2? 23:14 - Why Not Let It Fly wants to know what the Spurs are doing at 14 25:40 - Eric Deaner asks: As a sixers fan, what do you think they do at #3? I know this is a loaded question with the embiid situation, but I think Maluach and Knueppel would be great fits. Do you think someone like Tre Johnson has a higher ceiling than Jared McCain who's already on the roster? 31:05 - Marcus asks: If the Hornets don't move back, where do they go with the 4th pick? 33:44 - Frank Whitehead asks: Seems like Carter Bryant's stock has only gone up since the season ended. What's the highest he could go, and what team would be the best fit for his development? 38:50 - An Arkansas fan asks: Do you think that Adou Therio will keep John Calipari's streak of first round picks going? 40:57 - Xavier fan Joe: If your son was borderline 1st/2nd round pick would you advise him to stay in school for NIL guarantee 43:23 - Truett in Durham writes: I'm loving the Pacers' success this year, while also lamenting the Hoosiers' lack thereof. What could (and maybe should) IU athletic administrators/coaching staff learn? 46:28 - Kris Karns muses think it would be an interesting conversation and exercise to look back at the upperclassman who came out who fell to late first or even second round picks? 51:45 - Dan Weiner asks: Do the Hawks take two bites of the apple or should they try and package their picks and trade up? 52:44 - CGWami asks: With the transfer portal creating greater incentive for NCAA programs to collect/rent/retain more refined talent, has it become tougher for NBA scouts to find & evaluate potential projects (beyond the known freshmen)? With NCAA rosters shrinking, what's the best path for “projects” to develop? 55:00 - Andy Thompson asks: Where do you guys stand on Ryan Kalkbrenner's draft stock? Have seen so many varying opinions over the past few weeks and think he's one of the most undervalued prospects this year 59:05 - Thomas Dowdle wants to know: Second round prospect with most long term upside? Eye on College Basketball is available for free on the Audacy app as well as Apple Podcasts, Spotify and wherever else you listen to podcasts. Follow our team: @EyeonCBBPodcast @GaryParrishCBS @MattNorlander @Kyle_Boone @DavidWCobb @NataTheScribe Visit the betting arena on CBSSports.com for all the latest in sportsbook reviews and sportsbook promos for betting on college basketball. You can listen to us on your smart speakers! Simply say, "Alexa, play the latest episode of the Eye on College Basketball podcast," or "Hey, Google, play the latest episode of the Eye on College Basketball podcast." Email the show for any reason whatsoever: ShoutstoCBS@gmail.com Visit Eye on College Basketball's YouTube channel: https://www.youtube.com/channel/UCeFb_xyBgOekQPZYC7Ijilw For more college hoops coverage, visit https://www.cbssports.com/college-basketball/ To hear more from the CBS Sports Podcast Network, visit https://www.cbssports.com/podcasts/ To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
Join us in this episode as Minter Dial discusses his groundbreaking book, Heartificial Empathy: Putting Heart into Business and Artificial Intelligence. By exploring the power of empathy, Minter demonstrates to readers how to harness one of the most underutilized yet potentially powerful levers of productivity in both business and mental health. Can empathy be learned by humans and machines alike? Minter sits down to explain… Hit play to discover: How to make AI more humane. Why so many people rebuke the progression of machine-learning. The reason why our society is less empathic than it was in the past. Whether or not therapeutic AI can help resolve mental health disorders. Minter Dial is a passionate storyteller, award-winning filmmaker, and author of seven books. A former executive with a 16-year global career at L'Oréal, Minter now travels the world as a renowned speaker and consultant, helping organizations navigate Leadership, Branding, and Cultural Transformation. He has captivated audiences both in-person and virtually at major conferences worldwide and has collaborated with top-tier companies, including L'Occitane, Google, Samsung, Rémy Cointreau, Kering, and Tencent. You can keep up with Minter's latest work by visiting his website! Episode also available on Apple Podcasts: http://apple.co/30PvU9
Sander Schulhoff is the OG prompt engineer. He created the very first prompt engineering guide on the internet (two months before ChatGPT's release) and recently wrote the most comprehensive study of prompt engineering ever conducted (co-authored with OpenAI, Microsoft, Google, Princeton, and Stanford), analyzing over 1,500 academic papers and covering more than 200 prompting techniques. He also partners with OpenAI to run what was the first and is the largest AI red teaming competition, HackAPrompt, which helps discover the most state-of-the-art prompt injection techniques (i.e. ways to get LLMS to do things it shouldn't). Sander teaches AI red teaming on Maven, advises AI companies on security, and has educated millions of people on the most state-of-the-art prompt engineering techniques.In this episode, you'll learn:1. The 5 most effective prompt engineering techniques2. Why “role prompting” and threatening the AI no longer works—and what to do instead3. The two types of prompt engineering: conversational and product/system prompts4. A primer on prompt injection and AI red teaming—including real jailbreak tactics that are still fooling top models5. Why AI agents and robots will be the next major security threat6. How to get started in AI red teaming and prompt engineering7. Practical defense to put in place for your AI products—Brought to you by:Eppo—Run reliable, impactful experimentsStripe—Helping companies of all sizes grow revenueVanta—Automate compliance. Simplify security—Where to find Sander Schulhoff:• X: https://x.com/sanderschulhoff• LinkedIn: https://www.linkedin.com/in/sander-schulhoff/• Website: https://sanderschulhoff.com/• AI Red Teaming and AI Security Masterclass on Maven: https://bit.ly/44lLSbC• Free Lightning Lesson “How to Secure Your AI System” on 6/24: https://bit.ly/4ld9vZL—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Sander Schulhoff(04:29) The importance of prompt engineering(06:30) Real-world applications and examples(10:54) Basic prompt engineering techniques(23:46) Advanced prompt engineering techniques(29:00) The role of context and additional information(39:24) Ensembling techniques and thought generation(49:48) Conversational techniques for better results(50:46) Introduction to prompt injection(52:27) AI red teaming and competitions(54:23) The growing importance of AI security(01:02:45) Techniques to bypass AI safeguards(01:05:21) Challenges in AI security and future outlook(01:18:33) Misalignment and AI's potential risks(01:25:03) Final thoughts and lightning round—Referenced:• Reid Hoffman's tweet about using AI agents: https://x.com/reidhoffman/status/1930416063616884822• AI Engineer World's Fair: https://www.ai.engineer/• What Is Artificial Social Intelligence?: https://learnprompting.org/blog/asi• Devin: https://devin.ai/• Cursor: https://www.cursor.com/• Inside Devin: The world's first autonomous AI engineer that's set to write 50% of its company's code by end of year | Scott Wu (CEO and co-founder of Cognition): https://www.lennysnewsletter.com/p/inside-devin-scott-wu• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Granola: https://www.granola.ai/• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (CEO and co-founder): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• Inside Bolt: From near-death to ~$40m ARR in 5 months—one of the fastest-growing products in history | Eric Simons (founder & CEO of StackBlitz): https://www.lennysnewsletter.com/p/inside-bolt-eric-simons• Behind the product: Replit | Amjad Masad (co-founder and CEO): https://www.lennysnewsletter.com/p/behind-the-product-replit-amjad-masad• Everyone's an engineer now: Inside v0's mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js): https://www.lennysnewsletter.com/p/everyones-an-engineer-now-guillermo-rauch• Technique #3: Examples in Prompts: From Zero-Shot to Few-Shot: https://learnprompting.org/docs/basics/few_shot?srsltid=AfmBOor2owyGXtzJZ8n0fJVCctM7UPZgZmH-mBuxRW4t9-kkaMd3LJVv• The Prompt Report: Insights from the Most Comprehensive Study of Prompting Ever Done: https://learnprompting.org/blog/the_prompt_report?srsltid=AfmBOoo7CRNNCtavzhyLbCMxc0LDmkSUakJ4P8XBaITbE6GXL1i2SvA0• State-of-the-Art Prompting for AI Agents | Y Combinator: https://www.youtube.com/watch?v=DL82mGde6wo• Use XML tags to structure your prompts: https://docs.anthropic.com/en/docs/build-with-claude/prompt-engineering/use-xml-tags• Role Prompting: https://learnprompting.org/docs/basics/roles?srsltid=AfmBOor2jcxJQvWBZyFa030Qt0fIIov3hSiWvI9VFyjO-Qp478EPJIU7• Is Role Prompting Effective?: https://learnprompting.org/blog/role_prompting?srsltid=AfmBOooiiyLD-0CsCYZ4m3SDhYOmtTyaTzeDo0FvK_i1x1gLM8MJS-Sn• Introduction to Decomposition Prompting Techniques: https://learnprompting.org/docs/advanced/decomposition/introduction?srsltid=AfmBOoojJmTQgBlmSlGYQ8kl-JPpVUlLKkL4YcFGS5u54JyeumUwlcBI• LLM Self-Evaluation: https://learnprompting.org/docs/reliability/lm_self_eval• Philip Resnik on X: https://x.com/psresnik• Anthropic's CPO on what comes next | Mike Krieger (co-founder of Instagram): https://www.lennysnewsletter.com/p/anthropics-cpo-heres-what-comes-next• Introduction to Ensembling Prompting: https://learnprompting.org/docs/advanced/ensembling/introduction?srsltid=AfmBOooGSyqsrjnEbXSYoKpG0ZlpT278NHQA6Fd8gMvNTJlWu7-qEYzh• Random forest: https://en.wikipedia.org/wiki/Random_forest• Chain-of-Thought Prompting: https://learnprompting.org/docs/intermediate/chain_of_thought?srsltid=AfmBOoqwE7SXlluy2sx_QY_VOKduyBplWtIWKEJaD6FkJW3TqeKPSJfx• Prompt Injecting: https://learnprompting.org/docs/prompt_hacking/injection?srsltid=AfmBOoqGgqbfXStrD6vlw5jy8HhEaESgGo2e57jyWL8lkZKktt_P6Zvn• Announcing HackAPrompt 2.0: The World's Largest AI Red-Teaming Hackathon: https://learnprompting.org/blog/announce-hackaprompt-2?srsltid=AfmBOopXKsHxy4aUtsvPCUtEu7x74NCAEnlTIdNzo7nfMDVwZ9ilTlkp• Infant with rare, incurable disease is first to successfully receive personalized gene therapy treatment: https://www.nih.gov/news-events/news-releases/infant-rare-incurable-disease-first-successfully-receive-personalized-gene-therapy-treatment• Building a magical AI code editor used by over 1 million developers in four months: The untold story of Windsurf | Varun Mohan (co-founder and CEO): https://www.lennysnewsletter.com/p/the-untold-story-of-windsurf-varun-mohan• Copilot: https://copilot.microsoft.com/chats/rcxhzvKgZvz8ajUrKdBtX• GitHub Copilot: https://github.com/features/copilot• Defensive Measures: https://learnprompting.org/docs/prompt_hacking/defensive_measures/introduction• Sam Altman on X: https://x.com/sama• Three Laws of Robotics: https://en.wikipedia.org/wiki/Three_Laws_of_Robotics• Anthropic's new AI model turns to blackmail when engineers try to take it offline: https://techcrunch.com/2025/05/22/anthropics-new-ai-model-turns-to-blackmail-when-engineers-try-to-take-it-offline/• Palisade Research: https://palisaderesearch.org/• When AI Thinks It Will Lose, It Sometimes Cheats, Study Finds: https://time.com/7259395/ai-chess-cheating-palisade-research/• A.I. Chatbots Defeated Doctors at Diagnosing Illness: https://www.nytimes.com/2024/11/17/health/chatgpt-ai-doctors-diagnosis.html• 1883 on Paramount+: https://www.paramountplus.com/shows/1883/• Black Mirror on Netflix: https://www.netflix.com/title/70264888• Daylight Computer: https://daylightcomputer.com/• Theodore Roosevelt's quote: https://www.goodreads.com/quotes/622252-i-wish-to-preach-not-the-doctrine-of-ignoble-ease• HackAPrompt 2.0: https://www.hackaprompt.com/—Recommended books:• Ender's Game: https://www.amazon.com/Enders-Ender-Quintet-Orson-Scott/dp/0812550706• The River of Doubt: Theodore Roosevelt's Darkest Journey: https://www.amazon.com/River-Doubt-Theodore-Roosevelts-Darkest/dp/0767913736—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. This is a public episode. 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Renaissance English History Podcast: A Show About the Tudors
So there I was, minding my own business, and I thought it would be fun to type "did the Tudors have..." into Google, and see what the Internet thinks the world wonders about Tudor history. This episode is the answer to the question you didn't know you had, and yet, here we are. I went down the Tudor Rabbit Hole so you don't have to. You're welcome. Related episode on Sugar: https://youtu.be/1KNmCoTzzSIRelated episode on Clocks: https://youtu.be/pKvtOrynRT8 Hosted on Acast. See acast.com/privacy for more information.
The golden age of affiliate sites may be behind us, but can affiliate sites still make good money? And are websites in general still a good investment? In this episode, Greg speaks with Nathan Hamilton, a former equity analyst who shifted into buying and growing online businesses. Nathan recently acquired dividend.watch, a dividend investing platform that helps users discover stocks, track income, and manage their portfolios in one place. Nathan explains how Google's algorithm updates and the rise of AI have reshaped the affiliate landscape. While many content sites have struggled, he shares which strategies still work and what kinds of online businesses are best positioned for success today. He also walks through his acquisition process, what he looks for in a deal, how he evaluates growth potential, and why he moved away from affiliate sites in favor of more product-driven platforms. As a non-technical buyer, Nathan offers helpful lessons on managing a tech-heavy site without technical expertise. Drawing from his financial background, Nathan compares investing in online businesses to buying stocks, weighing the risks, rewards, and potential ROI of each. Finally, Nathan flips the script on Greg, asking how he's seeing affiliate site owners adapt to today's SEO challenges and what strategies successful operators are using to diversify their traffic and revenue streams. If you're wondering whether content sites still have a future, or you're a would-be investor trying to choose between stocks and digital businesses, this episode is packed with firsthand insight you won't want to miss. Topics Discussed in this episode: Nathan's background and how he ended up flipping sites (02:19) What Nathan looks for in an acquisition (05:47) How the algorithm updates affected Nathan's sites and how to thrive moving forward (07:32) Nathan's growth plan for his newly acquired business (12:35) The best online business models to invest in right now (21:10) Nathan's experience taking over an existing business (22:36) Nathan's advice for non-technical buyers looking to acquire a business (24:28) The ROI of buying digital businesses vs buying stocks(27:12) Nathan's Questions for Greg How is Greg seeing affiliate sites manage the current SEO and AI environment (30:42) What strategies are people using to diversify beyond SEO? (42:08) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Dividend Watch Semrush Uber Suggest Google Keyword Planner Sit back, grab a coffee, and discover whether investing in affiliate sites is still worth it.