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We open light... Amex perks, Saks talk, and Chris' infamous “no flip-flops” code—then slam straight into the heavy stuff: a President publicly leaning on the Fed to cut rates and targeting Governor Lisa Cook over mortgage-fraud allegations. Can a President remove a Fed official “for cause”? We unpack the precedent, the legal gray, and why Fed independenceactually matters. Plus, Powell's Jackson Hole comments and how a few words swung rate-cut odds—and markets—fast.➡️ Then we zoom out: what politicized monetary policy means for investors, borrowers, and the election-year economy. Finally, a sharp turn into tech: Apple's puzzling strategy (a thinner iPhone—really?) versus the real arms race—AI. We debate foldables, whether Apple will plug in third-party AI (ChatGPT or Google), and why the next big leap has to be usefulness, not just sleekness. Keywords you'll care about: Trump vs the Fed, Lisa Cook, rate cuts, Jerome Powell, Jackson Hole, Apple, iPhone, AI.

Dental A-Team's marketing mastermind Eve joins Tiff on the pod to discuss the top marketing strategies that can be easily implemented in your practice. They touch on social media, offline marketing, retention, and more. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript:   The Dental A Team (00:01) Hello Dental A Team listeners. I am in the studio air quotes there because you know, we're in two different places I say that all the time, but I am in the studio with someone very very special today and I'm so excited I just I adore this human being more than I think she will ever know I think she thinks she knows how much I adore her but she has no freaking idea   And I'm so excited to bring her here with you guys today. And I always bring my consultants and they are by far and away the A team and they make the Dental A Team who we are. And I'm always just so happy to bring them to you. But today you guys, I have the most amazing human being. I have Eve with us. And some of you may know Eve's name. ⁓ All of you likely see her handiwork every single week in your inboxes, in your email. ⁓   invitations, if you're part of our doctors groups, you are seeing her sprinkles of fairy dust and everything that the Dental A Team puts out, our logos, everything that we do. Eve is our marketing genius behind the scenes and she hates that term, but she really is our marketing genius. I have.   Eve, I'm just so happy to have you here. Like I could sit here and talk about you for the whole podcast and the amazing things that you've been able to do with us and for us. But first and foremost, massive welcome, massive thank you for taking this on. This is not, you love to be behind the scenes, but being in the face of everything is not your favorite space. And I somehow convinced you to do this. And Eve, thank you so much. And how are you today? How excited are you to be here with all of us?   Eve (01:37) I   am equally excited and nervous to be here. This is definitely one of the things that I had to challenge myself to do. you know what? It scares me and it's something new that I've never done before. So ⁓ let's do it.   The Dental A Team (01:52) I'm so excited. for all of our listeners, if you've ever attended one of our monthly webinars, we do free webinars so everybody knows every single month. It's the third Thursday every month. Eve actually, that's her. She is responsible for those. She puts them on. You've probably heard her amazing voice on there and maybe even seen her face a time or two, but that is the handiwork of Eve. And I know most of the content and most of the stuff, the engagement that you're seeing is put on by the consultants, but I want you guys to know   Eve is freaking brilliant. She is a mastermind and she has so many tools in her tool belt. And honestly, she, and I are constantly just in awe. Eve of the, we've told you this before, where we'll create content now, you guys. we, Kiera and I create the content. We're like, yep, let's rock and roll. And we send it over to Eve and I'm like, my God, I didn't even think of that. Like she's thinking of like dental things for us now too, because.   You've just done so much of it with us and you pour your heart and your soul into everything that you do. And I think when it comes to a great marketer, that is a massive piece of what really makes you shine and makes the company that you're working with or for truly shine as well is that you pour your heart and soul in there and you become who you're working with and you become that piece of content and you just embody it and you literally, like, ⁓ it makes me think of like Jim Carrey.   Jim Carrey does really, really well studying everything that he's going to his characters, right? So he does all the studying and he literally becomes them. And I've watched documentaries about him where he's like this different human. And that's what I imagine you doing Eve, when you go in and you do all of our content and all of our slideshows, our decks, all of that. You just become that content and you make everything just shine a little bit brighter. So massive kudos to you. Huge thank you and.   Again, thank you for doing this podcast with me, you guys. This is gonna be huge. Obviously we're doing it about marketing. I get so many questions about marketing and if you know I love marketing, it just lights up my soul, I don't know why. I love changing something a little bit to get a different result and to see what happens and use different words, use different tools, and it really, really lights my soul on fire.   I get asked a lot of marketing questions and something that even just what you talked about right now when we're prepping for this, I'm like, gosh, I actually get asked these questions constantly and I get asked for marketing companies. We have a ton we can recommend. We have time we work really closely with, but Eve, I really, really wanted you to come in today and really help us narrow down some effective marketing strategies that you've seen that you think can translate very easily to dental practices. We are a dental consulting company.   So our marketing might be a little bit like a smidgen different than an actual dental practice, but I think that a lot of it translates and marketing is marketing in my opinion. So there's a million things. And I think there's two that you just talked with me about that I want those to be like, this is the meat of it. But one question I get asked a lot that I wanna pick your brain on and I want just like, put this out there. And first off, before we even get started, everyone know Eve is like,   She told you she is equally as excited as she is nervous. And she is really, really fantastic at making sure that anything that goes out is as accurate as possible. So just know this is coming from ⁓ her marketing brain, The learning, the training, everything that she's got behind her and also opinions. Like these are things that we've...   tested, these are things that we've done, things that she's done, whether it's with our company or not, and opinions that we have on things that could or could not work. So with that said, one of the biggest questions I get asked is social freaking media. do I, dental practices on social media. And there's a whole bunch of different avenues for that and a whole bunch of different genres of dental practices. think I see like cosmetic practices or these smile design practices, obviously, they're gonna get a good   foothold and it's going to be more important for them to be on social media. But something Eve that I've always thought or been told is that for a general dental practice, your social media is really there to help boost SEO and it's really there to like get in front of your patients. It's not necessarily going to be something great to get in front of people who don't know you. And I think of that because I think of like the stretch within the country.   of how many people are randomly coming across social media accounts, what's your opinion on social media and dentistry?   Eve (06:29) ⁓ Well, think first and foremost, think social media is very important. And no, first and foremost, thank you so much for all the kind words. Thank you. Is this episode about me? That's great. Glad I came. Now, I do think that social media is very... And I think that more and more dentists are realizing now that social media is super important, is one of the main pillars of marketing. Because if people don't know that you exist, they're never going to come to your door. ⁓   The Dental A Team (06:36) Of course, of course. Yes.   Eve (06:59) One mistake that I think many ⁓ business owners in general do is they treat social media purely as a sales tool. ⁓ Social media can be that if you play it right, but it's more about awareness. It's more about building that trust with your community. It's about ⁓ showing like how you show up for your community. actually, my dentist, ⁓ I love their social media. They really just, their social media makes me feel like we are best friends.   ⁓ Like even seeing the familiar faces, ⁓ just seeing everything that they do kind of on a day to day or them taking me behind the scenes and stuff. It's really, something that really does build that trust with the audience.   The Dental A Team (07:40) Yeah, what is it for for dental practices? like you said, like sales, they're using it for sales. Are they going to gain new patients from it? What should it be used for?   Eve (07:51) You definitely can get new patients from it, but ⁓ for, if we're talking about acquisition, I would definitely recommend running ads. So your feed is not just basically covered with, I don't know, promo on whitening. And then the next post is ⁓ kids are going back to school, book your checkup and stuff like that. ⁓ Social media is to build that trust with the community, to kind of show who you are to them enough that they   are going to like you and they're going to trust you and they're going to come to you. After all, feel like dentistry is a very, and I don't think people really think about it this way, but it's a very kind of like intimate service really. ⁓ So I think that trust is just very, ⁓ very important.   The Dental A Team (08:36) Thank you. Yeah. And what I'm gathering there is that it should be a reflection of who you are. So who your practice is. And I think that kind of flows into a lot of podcasts that we've done on really knowing who you are, how you want to show up in the world. So what your core values are, what your mission and your vision are. And I feel like then if your social media is speaking to that, it's kind of as just putting yourself on display rather than saying,   please come schedule. hate, I hate, like I always think of like the Easter bunny, right? And the like Easter bunny picture that everybody posts. It's like happy Easter. And it's like everybody posted that or happy St. Patrick's Day and it's the little leprechaun. And it's like, huh, just be different. Like do a picture of your team with little leprechaun hats on and say happy St. Patrick's Day. Like do bunny ears on the doctor and not this like stock photo that everyone's using and then following it up with,   by the way we've got a whitening special for wedding season. Like everybody's doing that. So I love the way you said that.   Eve (09:40) Yeah. And I would challenge anyone that's listening to it to kind of try to be themselves for a minute and try to actually present themselves the way they are. Not what, not in the way that everybody else expects them to be. Like you're saying, it's, don't know, Christmas is coming. Everybody's posting happy Christmas from X, Y, and Z. ⁓ dental try to be different, try to, try to do what you as a person would do because that there is a massive chance that whatever you do or whoever you are will actually.   really make someone relate to you ⁓ even more.   The Dental A Team (10:12) Yeah. And you're trying to attract that patient avatar of the patients that you want, not everyone you're trying to, you're trying to narrow down your niche. So thank you. Perfect. ⁓ massive piece that I wanted to chat about B and I actually just got off a call this morning, ⁓ with a client and she had asked me for ideas on this and, ⁓   really just like boots on the ground marketing is what I like to call it and community outreach. And I love that style of marketing, especially for practices that are in a really community based town. like LA, maybe not like as many things to do, but there's still some, think boots on the ground style marketing you can do, but especially for those rural cities or rural communities within a big city that can do that kind of community outreach. What do you feel, how relevant do you feel?   that is or earlier you called it like offline marketing. How relevant do you feel that is? Because I do feel like a lot of marketing companies even are pushing so much online, so many Google ads, so much SEO and everything is like this online presence. And I do believe in Google ads and I do believe in Google reviews to boost all of that, but there's still gotta be something else that can go in.   Eve (11:05) Mm-hmm.   The Dental A Team (11:28) line with it, but what are you seeing that works really well or experiencing yourself?   Eve (11:33) 100%. And I think, and that's something that I mentioned to you earlier, that I feel like so many dental practices move online so much that there was so much room in offline marketing. There was this whole pool that is basically uncovered. And I brought an example of myself where I really, I do love my dentist and if he's listening, I love you, but I have moved. I have moved. now it means that it's like a 45 minute trip for me to go and visit my dentist.   The Dental A Team (11:55) Yeah.   Eve (12:02) I'm on a lookout for a new dentist. And what I've noticed is ever since I moved, I've been getting flyers from literally everyone with my name on it. So obviously they have access to my name, my address and everything. I've got flyers from the pest control guys, from people that are offering to fix my roof. People that are doing landscaping, driveways, everything else. I have not received a single one from a dentist. And this is someone that I actually genuinely need. So I know my job now is to go on Google.   The Dental A Team (12:31) Yeah.   Eve (12:32) run all those reviews and pick a new dentist ⁓ that I hope that I can trust. But that kind of shows that there is that massive gap, really. Because if you were in my area, so if you're in South Ogden, Utah, look. Yeah.   The Dental A Team (12:48) I have a dentist for you. I didn't know that's where you moved.   I have a dentist for you, but go on, go on.   Eve (12:55) Perfect.   So if you're in this area anyway, just know that there is zero offline ⁓ competition for you. So you can for sure attack this area. ⁓ But seriously though, I feel like he has that everything is moving online so much that there was more room again for offline marketing or even when it comes to like community ⁓ inspired initiatives. ⁓   The Dental A Team (13:16) Yeah.   Eve (13:21) You know, and you can be as creative as creative as you want. I've seen one dental practice around dropping like toothbrushes. think their slogan was smile more or something like that. And they were dropping toothbrushes and they were hanging them in, in a little bags on door handles of the houses. ⁓ so even doing things like that as well, even though obviously it might be a little, you know, it might be time consuming. It might need a lot of planning, but those things do, they might not get you up.   The Dental A Team (13:36) ⁓ smart.   Eve (13:48) They might not get you a new patient right away, but they slowly build up that kind of trust or it slowly shows people that, hey, we are in your community. We're serving your neighbors.   The Dental A Team (13:57) Mm-hmm.   I could see that. Yeah, I think a lot of dental practices pulled back from the flyers and they became, I don't know, think that, I think in the, I know when I was in practice, when we were in, we did thousands, we would do drops of thousands of these.   flyers and they would come back. would get the fly with the patients would bring them in. They would get them. But it takes so many times for those to get in front of someone before they're ready to call. And they would say, you know, I've had this here for six months and it's been hanging on my fridge and I finally decided to call or I was finally due for my cleaning that I think people just got they shied away. They got scared of it and felt that the ROI might not have been there, especially when maybe like the marketing   marketing budget, there's so much of the marketing budget going to Google Ads and going to website revamps and a lot of marketing companies just to host the website. It's a huge chunk of the marketing budget anymore that I think they stopped doing so many of those styles of marketing. But I can think of actually a handful of clients right now that   could probably benefit from that. And especially Eve, like you're saying now in a saturated market in Utah, is a very saturated dental market. If you're not receiving those and you're kind of looking out for them, that is a huge untapped area that those dentists could probably get. Yeah. Yeah. Just waiting.   Eve (15:23) I would be a very easy patient to just tip over. I'm literally, I'm here right now. Just come.   I'm literally just waiting. Yeah. But also what you mentioned, I think is really important when, when you said that, they might get a flyer and then they might get something else. Those are called touch points. And right now it's, it's proven that it takes seven to 12 touch points to actually convert a lead, which is like the patient to be, if you will. So now imagine how many.   The Dental A Team (15:32) Yeah.   Yeah.   Eve (15:52) how many in how many different areas you need to do those touch points to get in front of those people. ⁓ For example, you I'll give I'll give you my example. Let's say I got that flyer a week later when I see the same practice on social media, I'm going to probably pay a little bit more attention. Right. I'm going to go on Google and check their Google reviews, check out their websites, see what they do, see, look at the doctors, see if I think that I will actually gel with any of the doctors. ⁓   The Dental A Team (16:09) Yeah.   Eve (16:21) And so all of that are little touch points that actually lead to me picking up that phone and scheduling my first appointment with them. So it's not, you know, like, obviously sometimes it might happen, but usually it's not just one thing. It's a combination of a lot of, a lot of things. And that's obviously that's, that's work. And that's, you know, that's going to take up a chunk of your ⁓ marketing budget. ⁓ But it's definitely something that, something that works.   The Dental A Team (16:48) Yeah, yeah, I love that you said that I talked to practices about that constantly that it takes seven up to I think you said 12 and I've heard 13 times. And that's I talked to them about that for treatment planning. So if a patient needs treatment, like we're telling them multiple times, or speaking in or around it, we're not saying you need a crown seven times, we're saying like, there's something going on here, because of that same reason. And I tell them   I use the example of social media and you're scrolling on social, you're on Instagram, right? And you're like, ⁓ you like slow down because you're like, that's a cute pair of leggings. Like, and then you're like, gosh, it's an ad. So you scroll faster, right? But then the leggings come up again. And then it's like a different picture of the leggings. It's a different girl wearing the leggings, but it's the same leggings. And then all of sudden you're like so many times over, you're like, this is a sign I'm supposed to have these leggings. And now you're clicking on the boutique and you're like, am I buying these leggings? And next thing you know, the leggings are on their way, right?   You had no inclination, you did not go on social media to find leggings, but the leggings found you. And that's what that marketing is. It's like so many touch points, right? Yes, that's how they get you. And that's kind of, that's also what we're working against, right? Because that $30 pair of leggings that I just bought off Instagram that I have no idea if they're good or not, could have been a copay for a dental appointment too. So if we're not getting in front of our patients and we're not advocating for their dental health more,   Eve (17:45) That's how they get you.   The Dental A Team (18:08) than these legging companies and these boutiques on Instagram or whatever ads you're getting, because it's going to go off your algorithm, they're advocating for you to purchase whatever that thing is. So if you're not advocating for the patient's health and getting out in front of them, you're not really doing your due diligence as a dental practice. The sitting and waiting for patients to find you just isn't, I just don't think it's a thing anymore. I don't think that there's like walk-ins, you know, I don't.   Eve (18:30) 100%.   The Dental A Team (18:33) Some where for sure there could still be walk-ins, I just the sitting and waiting. I don't think is working anymore, you know   Eve (18:39) And also I think it's worth mentioning that you as a dental practice owner, you are competing with so many other practices who are literally pumping their money into their marketing, who are always chasing the next trend, the next thing to do to get in front of your patients really. So there is always that competition. And I know it's never a kind of a relaxing feeling when you know that there's someone out there trying to get even your existing patients.   But that leads us to another point, which is the retention. And as we know, to retain a client or to retain a patient is always, always cheaper than acquiring a new one. So when we talk about marketing, we also need to mention that ⁓ retaining your current patients. So making sure that, you know, making sure that your follow-ups are in check, making sure that you're reaching out, reaching them out with emails, that your reactivation process is   you know, is in place is just so important because that's actually, it's, it's so much easier to retain your existing patient who's already been there, knows you and hopefully trust you. Right.   The Dental A Team (19:46) Yeah, they're already bought it and you've built that relationship. And I think if you're a dental practice listening to this podcast, you are a dental practice who's likely relationship based. But I do think Eve, to your point, it gets so lost in ⁓ the other pieces. We get so focused on treatment or so focused on acquiring new patients. I walk into practices all the time and I have one practice in mind and he's going to listen to this. He's going to know exactly who he is.   And he's constantly asking me, what about marketing? And I'm like, bro, you just, you took over this great practice. You've got like 8,000 patients right now. Like your job right now is to retain the patients that you have. And maybe even, you know, if you're in a practice and you've had this practice for a long time, or you just took over a practice who's been around forever, there are thousands of patients who have not been seen in two plus years.   that know your practice. And so like Eve saying that reactivation space, like hit up those patients that already, they're already near you. If they've moved, they'll tell you. They are already bought into that location and reestablish that relationship because it is the cheapest form of marketing. And again, like Eve said, you already have that relationship started. And so you don't always have to.   pour a ton of money into marketing. And if you are in an area that you do, then do it. Your marketing budget, we usually say to keep marketing, our consultants advise like 3%. I've seen it all the way up to 5 to 8%. But 3 % to 5 % is usually a pretty decent chunk. And that should be of your collection. So that's of your overhead. So 3 % of your collections. Yeah.   Eve (21:25) like is that of your total budget or is that   your... Yeah, okay.   The Dental A Team (21:29) Yep, of your collection. So whatever last month's collections were, whatever your average collections are, we usually recommend 3 % up to 5 % of that poured into marketing. But to that point, I have so many practices that are like new patients, new patients, new patients. And I worked with doctors personally who just, everything was about the new patients. And if we're not remembering the patients that are already coming, we're doing a disservice to every patient that walks through that door. So.   strictly only focusing on those new patients is not going to build that relationship that keeps patients coming. And you're always going to be in the rat race for those new patients. And you don't have to be. One day you're going to be like, we're full. One day it's going to be like, well, I'm actually almost ready to retire. Like I'm good. And we want to, we want to see you get to that point. So I think that was massive Eve, what you said, and that retention and that reactivation is huge, huge.   What do you feel like, ⁓ to kind of wrap us here, I know AI is coming in really, really strong for a lot of practices. Is there anything that you've seen offhand, just off the bat, working well when it comes to AI in the marketing world?   Eve (22:44) ⁓ I think plenty, and especially for dental practices. And I feel like right now there is a, there is, ⁓ an uptick in companies, specifically dental companies helping out with that. And I don't know if I can mention names of the companies or not. So keep it quiet. I think, I think we know which ones we're, we're talking about. There are just so many companies now that are specifically designed for dental practices to help you out with it. Exactly. With the retention, right? there are companies that will.   The Dental A Team (22:59) You can.   Eve (23:14) literally do all the job really for you when they send out automated follow-up emails or follow-up texts, or they'll send out texts that are confirming patients' appointments. There's just so much happening right now. And I get that for a lot of ⁓ dentists and dental practices that might seem very overwhelming or the word AI itself might kind of not make you feel all fluffy and fuzzy inside because it is a little bit scary in the direction that it's   going in. But I think there are a lot of ways beyond what we know like chat GPT and stuff that the AI can do for you. I would say as a general advice, would just say you can always give it a shot. You can always try it. You can always track it. And you can measure your results. Because at the end of the day, if you try something and it doesn't work, you can try it again in a different way, or you can move on to a new thing.   One thing I would say though is just don't be scared of AI because AI for businesses is actually a very powerful tool.   The Dental A Team (24:20) I've even seen practices follow up with new patient calls. They'll keep a list of new patients that have called the practice and maybe not scheduled. They've asked a couple questions and then they'll call and follow up or they'll shoot them and.   in AI message, right? They'll have a system in place where it's like, hey, kind of like, it makes me think of, I use a lot of this protein company, right? This first form and they do fantastic at emails. And I'm always like, what is this one? Like, what's this new product, right? And as soon as I go look at it, a couple minutes later, right? I get that, we saw you looking email, right? And I'm like, yeah, I know. And so it's just getting that, it's the touch points though, right? It's like, hey, don't forget about this. And they'll gear.   a lot of the marketing towards the things that they know I want. And I think it's brilliant and it's AI. There's not a man on the other side that's like, Tiffanie looked at this, let me shoot this email. Like, it's all automated. So in the same voice, the same situation, even when patients are calling and they're just asking questions, it's like shooting an AI message that says, hey, did we answer all of your questions? Like, what questions do you have left? Because a lot of time patients will call and they'll still have more questions, but they might not   And so getting that extra touch point, I've seen them turn unscheduled like calls into a completed new patient. It works. And so in the same vein, doing all of those pieces to retain and to follow up with patients that maybe just didn't, they're not a patient yet. But as I'm speaking that I'm going back to like our original conversation of social media. And I think Eve,   something you do really well with our marketing is that everything is consistent and it's constantly in Dental A Team's voice. And so even down to your confirmation texts and emails that are asking if patients are coming to their appointments, if it's not in your voice of your practice, who you are, it's confusing. And it's not confusing.   Eve (26:20) and it's not finished.   The Dental A Team (26:22) Right? Like it's not like I sit there thinking, is confusing. This is weird. Sometimes I do. Right. But in subconsciously in the back of my brain, it's like a detachment. Every time something's different or something just doesn't fit, it's a detachment to that place. But when they're all succinct and everything flows and they're consistent, I'm more attached. Think about like Lululemon. If Lululemon all of a sudden was like this sterile email that came through, it wasn't like, girlfriend, I found the best set.   set of leggings you need, right? They were just like, look at these leggings. I'd be like, that was weird. Right. And it would detach me from that brand and that company. What do you think about that Eve?   Eve (27:00) 100%. And I am a big, I think I'm like Dental A Team's guard when it comes to branding and that goes for, that goes for everything that goes for your brand colors that goes, that goes for the use of your logo or even the images that you use, the videos that you use as well. So I think all of it. and I know we could probably talk about branding for another two hours or so, but yes, that consistency. And I know we might sound fluffy, but that consistency builds that trust. If, for example, you have a patient that.   The Dental A Team (27:05) You are.   Eve (27:29) goes to your social media and looks at all your posts and then decides to go to your bio and actually click on the website. If that website is different, speaks differently than your social media, there is going to be a little bit of that in trust, right? All of it basically should follow the ⁓ same branding. And the same goes for your voice as well. So at least then people also know what they can expect from you. If you are a dentist and there is a dentist in Salt Lake City and that's a...   pediatric dentist ⁓ and Tiff, you might know who I'm talking about as well. I didn't even know he was our client, but I've been following him on Instagram just because I love his Instagram. But he definitely comes to mind for me as someone, as a dentist or as a practice with a very strong branding. ⁓ I can be scrolling on Instagram. know exactly, even if there is nothing written on it, I know exactly which post is his. ⁓   The Dental A Team (28:02) Mm-hmm.   Eve (28:28) And it's crazy, but this does build that trust that we are talking about. The whole branding really is about building that familiarity. Like, of course we're going to trust things that we find familiar.   The Dental A Team (28:38) Yeah, I totally agree. And I think pedo practices do it, they do it really well. Pedo practices, they can speak their voice really cleanly. I oftentimes have like general practices. I'm like, go look at the pedo practices. Like look at these ones. These are ones I work with. Like look at their messaging and their branding because they really do know how to speak to it. But it's because the specialty practices, ortho, pedo, oral surgery, perio, they have to do so much more marketing because they're not   they're not getting the like, I need a cleaning phone call. Their specialty, so they're getting more referrals or they're getting patients that's like, gosh, my kid needs ortho. So they have to do so much more marketing. think they're more in tune with it. And I think recently in the last 15 years or so, marketing in the general dentistry world has really had to ramp up more than it ever was before. And we're just still learning so much. I think that speaks to like this massive change of   not having the flyers going out. It's like, okay, well, this might not be working, so let's cut it. And I hate that. You said something earlier about tracking. I only cut or change things if I can prove black and white that it is or isn't working. if a patient calls and they're upset because they got too many confirmation texts, like one patient out of 600 is upset and then practices are changing their method. And I'm like, but it worked for 600 other people, this one patient, you know? So I definitely agree with all of that. And I think   I think the key takeaways today are to, one, would say evaluate your area, right, Eve? Like look at what your competition is and what are they doing? I think something you said earlier was like really, really sticking to the boots on the ground, still working and still being one of those touch points. And I actually really love that touch point because it's so much different.   than the online ones. You're just getting blasted with online ones, but all of a sudden you have one that's in person in real life and you're like, oh, this is new. This is different. Exactly.   Eve (30:34) It's so crazy because it used to be the other way around. You get   a stack of flyers like this in your mailbox every single day.   The Dental A Team (30:41) Yes,   I remember being in office and getting calls from just mostly cranky old ladies. And I'm like, one day this is going to be me. I'm going to be this cranky old lady. And they would be so upset that I kept sending these flyers. And I was like, I didn't send them. Like I have a company and I don't know how they got your name, but they're like, take me off your list. You know, but that's not happening anymore because we're not sending them. Like you need those calls. That's how you know it's working. If you've got patients, non-patients, if you've got people calling, complaining that they're getting your flyers, that's how you know it's working guys. They're looking at them and they're calling you.   So due to diligence, figure out in the area, like what's best for you? What's gonna work? I do think I love the community outreach. I love getting in front of patients in that way. And then remember your social media is a brand, you guys. Is this supposed to be speaking who you are? And like Eve said, it should mimic what your website shows as well. So if your website needs some revamping, reach out. We've got some great companies that work on that.   It's a really great tool to have and I think we undervalue and underestimate how much our website actually does for us. It's an insanely helpful tool because people still aren't going to look at them. So,   Eve (31:51) And especially,   I feel if your website hasn't been updated for long, ⁓ make sure that it's mobile friendly. right now, obviously, I don't know the exact figures for dental practices, but I reckon that maybe 80, 90 % of people that look at your website look at it on their mobiles. And I don't know about you, Tiff, but for me, if I go on a website and after five seconds, I'm all lost and nothing makes sense, I'll click that X button very quickly.   The Dental A Team (31:55) Yeah.   ⁓ yeah.   For sure.   so fast. Yeah. Our attention spans just, you got it. You got to catch people literally five seconds. You guys, it's not our. Yup. my God. Tick tock killed us. I know. Yeah. Well, Eve, I think that was fantastic. I super appreciate you doing this podcast with me. I knew I wanted to pick your brain selfishly and ⁓ you're just the best human I could possibly think of to help dental offices really understand how they can.   Eve (32:23) It's right. Tick tock, tick tock. Tension span.   The Dental A Team (32:47) effectively market their practices. So Eve, thank you for today. Thank you for prepping for this. I know you've been stressed for weeks because I asked you weeks ago. So thank you. I think this was fantastic and you just gave so much information to so many people. So thank you for being here.   Eve (33:02) Thank you so much. And yeah, thanks for having me. It wasn't as bad as I thought. You made it easy too, so thank you.   The Dental A Team (33:07) Perfect, then I'll let you know when the next one is. I'm just kidding. I'm just kidding. Good.   You're welcome. You're welcome. I promised you I would do my best. So everyone, hope if you are driving, you re-listen to this and you take down some tips and some tricks. If you weren't driving, I hope you were writing notes. Re-listen to this a few times, you guys. There's a lot of nuggets in there to pick up from Eve.   a lot of really great information. As always, drop us a five star review below. We'd love to know which tips worked best for you or which tips you're most excited for. And I always say this, you guys, if there's something you're doing that we didn't talk about that you think someone else should know, put it in that review because people really do read them. And we are here to just spread as much knowledge as we possibly can to as many people as we can. And as always, you can hit us up at Hello@   Hello@TheDentalATeam.com. If you have any questions, if it's marketing, like just FYI, I tell you all the time that the consultants really do answer most of those, but Eve is in the background of those as well. So if you have a question and you're like, Eve, what do you think? Like we're here for you, okay? She would freaking love that. So Hello@TheDentalATeam.com. You guys can reach us and as always, thank you for being listeners. Thank you for sharing these with other people. This is a really, shareable episode, you guys.   Marketing is hard, it's hard to understand, it's hard to see an ROI, and all the help that we can give each other is what we're here for. So go share this episode and we'll catch you next time. Thanks guys.   Eve (34:35) Thank you.

Amy St. Germain believes midlife should come with more “oh yes” and less “oh no.” That realization hit somewhere between a hot flash and a late-night Google spiral, when perimenopause arrived without a manual.After learning that up to 50% of women in midlife stop being intimate with themselves or their partners, Amy drew her line: perimenopause might take sleep and patience, but not pleasure. That's when she created Oboo, a pleasure-forward brand for midlife women.Oboo flips the script on silence and shame, offering products, tools, and open conversation to help women reconnect with their bodies and joy. Amy's mission is simple and radical: replace the rules you were handed with ones you actually want to live by, and reclaim wonder, desire, and pleasure in midlife.Find OBOO HERE Ashlynn Mitchell is the voice behind This Is Ashlynn, a show redefining what it means to thrive in midlife. After a public divorce that ended a 21-year marriage, she turned pain into purpose, guiding women through healing and reinvention after betrayal, divorce, or years of self-abandonment. She has been coaching women for over 10 years. With two teenage daughters and a life rebuilt from the ground up, Ashlynn leads with lived experience. Through coaching and soulful retreats, she helps women trust themselves again, reclaim joy, and stop playing small.Her work is for women ready to own their story, their pleasure, their peace, and their power. When she's not coaching, you'll find her hiking, roller skating, or dancing like no one's watching.Find her at www.thisisashlynn.com and on Instagram @this.isAshlynn

Title: Life's Best Moments Are Earned Not Given with Celina Eklund Summary: Seth Bradley shares his unique journey from being adopted and raised in a blue-collar family in West Virginia to pivoting through medical school, business school, and law school before discovering his true calling in entrepreneurship and real estate investing. He explains how a mindset shift, exposure to high-level deals as a big law attorney, and a relentless work ethic led him to launch multiple businesses and build true freedom. The episode explores his beliefs around grit, personal development, hiring values-based teams, and designing a life around ownership instead of employment. Links to Watch and Subscribe: https://youtu.be/2Gcx4Ix8-zo Bullet Point Highlights: Adopted from Korea, raised in West Virginia by a coal miner and teacher. Went from med school to law school before finding alignment in entrepreneurship. Realized in big law he wanted to be the dealmaker, not just the attorney. Now runs 7+ businesses including RaiseLaw, gyms, and startups. Works 12-hour days by choice — building freedom, not trading time for money. Core values: Accountability, Resilience, Transparency, Intelligence, Consistency, Awareness (ARTICA). Married to Allison — also from WV, they now run gyms together in SoCal. Major mindset shift came from Rich Dad Poor Dad in 2013. Believes most avoid hard things because they've never seen the reward on the other side. Emphasizes hiring based on culture and values over just skills. Stays grounded through personal development and emotional regulation. Focused on building legacy, not just income — ownership > employment. Transcript: Seth Bradley (00:00.462) Welcome back to Revenue from Retention, the show where we dive into the stories behind success, the mindset, the pivots, and the purpose-driven decisions that create powerful transformations. Today's guest has a story that is inspiring, as it is also uncommon. Seth Bradley was born in West Virginia and adopted at birth and has been defying the odds ever since. He walked the path from medical school to law school only to realize that neither were truly aligned with his purpose.   After years of grinding, Seth made a bold leap into real estate entrepreneurship and never look back. Today, he's a thriving investor and a sought out after mentor, also soon to be father and the host of Passive Income Attorney Podcasts, where he teaches other high achievers how to break free from the golden handcuffs and build true freedom through passive income. This episode, we're going to dive into reinvention, identity and finding courage to live life on your own terms. So welcome to the show, Seth. So good to have you.   Oh, so good to be here, Selena. Thank you so much for having me on. Really appreciate it.   I love people with, I don't know if I've ever interviewed anybody that has like medical and law background per se. So it's neat to be able to like have, I love people that have so many, so much on their resume and it's like so colorful because you have so many experiences. So glad to have you here, but I ask everybody the same question before we dive into the podcast and I'm going to ask you the same. Why do feel like people should listen to your story? There's millions of podcasts out there. Why do you feel like people should listen to you?   Sure. You know, I believe that my story resonates with a lot of people. I like to frame it and I like to call it the blue-collar mindset. know, trading time for money, right? We've all heard that. We've all kind of been through that at some point in our lives, at least most of us. You know, getting caught up in comfort and lacking, you know, just lacking that knowledge of what's possible and like what's out there. And that's kind of how I grew up. Just a small twig, I was actually born in Korea.   Celina Eklund (01:56.652) And then I got adopted in West Virginia. So I was there for about three months and maybe I made my way over to West Virginia via plane when I was three months old. But growing up in West Virginia, great place, beautiful place, not a lot of diversity, but also growing up with my parents who are incredible people, I love them so much and they were instrumental in making me who that I am today.   But that being said, they're just, you know, I was never exposed to entrepreneurship and real estate and just the, you know, these bigger concepts, right? Of like private equity and owning companies and raising capital. Like none of those things were ever even in my atmosphere ever until I got really to really until I got to business school and law school. So, you know, that blue collar mindset or, you know, just get the best job that you can possibly get and getting caught up in just   living that life and getting comfortable with it and not knowing what's possible that's out there, I think it's a relatable story.   That's cool. did, how did you, what was the thing that got you into education, into school first? Because like my family, my dad is like, no, we're all 25 plus years retired in the military. You're gonna join the military. And then my mom is like, you're gonna go to school. And I didn't really wanna go to school, but then somebody, there was one person, it was the one person that changed my life forever that told me about sales and entrepreneurship. Like I'll never forget that light bulb moment of like, oh, interesting. So like, did you have that?   Like that person that had the conversation with you or a professor that talked to you that brought you into like, you know, like going to school. What did that look like?   Celina Eklund (03:34.766) Yeah, I mean, I think that, you know, having that blue collar mindset, my dad's a retired coal miner, my mom's a retired school teacher. And they had that mindset like you need to go to college, get an education. And that's just the best thing that you can do for yourself. I'm still kind of of that generation, right? But and school was always really easy for me. I'll say that. So it was really easy for me. So and I never had like a passion for anything in particular. So I just kind of looked at like, what's the best   job that I can get. And to me when I was younger, that was becoming a doctor. So that's why I went kind of that med school route first before realizing that wasn't for me. And then that's when I went to this school and then law school and all that. And my parents were encouraging of all these things and they're actually very understanding of when I kept changing between the schools because I was still on at least, you know, that educational path, still higher education and striving towards. Yeah, curious. Yeah, striving towards something.   So I was always just kind of put in that again that kind of narrow mindset where that's the only path I knew I didn't know about entrepreneurship or didn't think it was like a possibility for me and for my life.   That's cool. I am. Do you have any other brothers or sisters? Are you the only one?   I do, have an older sister.   Seth Bradley (04:53.27) And what's the age gap difference between you two?   About seven years. Okay. She's not adopted, so she's biological.   on the issue living california with where you guys are at   No, she's in Charleston, South Carolina. That's cool. Do you go up?   Celina Eklund (05:14.328) Have not.   I don't, you know, I've talked to other adoptees in the past and that's always one of the core things. They all want to go and figure out where they're from and they feel like they're kind of missing something. I think that my parents did such a great job and loved me so much and I felt that throughout the process that I just never felt the need to kind of go outside of that. They were always just my parents and that's it. I didn't feel the need to find anything else.   Yeah, to like hunt back. My boyfriend, he doesn't know his dad. I think his dad left when he was like three or four years old, really young age. And so I've asked him this before too, like, do you think your dad will ever find you? And he's like, you know, if he finds me, great, but like, I'm not out there like actively searching into that. So, that's cool. It's neat to hear from, I don't know too many people that have been adopted like so young, so early. So it's good that you have that. And then also you have really good   your parents are like a form of mentorship and, you know, have been very supportive. So that's cool that you're able to carry it on. yeah, so let's talk a little bit about like entrepreneurship. And when we were, before we got on this podcast, we talked a lot about like, you know, leadership and the importance of like building people. So did you, when you met your wife, did I know that she is a big part in like business with you too? Like, did you find her through business or how did that whole thing happen?   Yeah, it's really interesting because she's also from West Virginia, but we didn't meet until we were actually in San Diego. So I moved to LA first in 2009 and then made my way down to San Diego for law school. And then she came out later and we met through a mutual friend who's also from West Virginia. So like West Virginia was the, you know, the commonality between us. So pretty awesome that we met each other, you 2000 miles away in San Diego.   Seth Bradley (07:10.722) Wow, that's neat. so like, how did you guys both realize, we like business and we want to like do this together?   Yeah, I mean it took a while, right? So I ended up graduating from law school and we moved back across the country together back to West Virginia because at the time that was the best big law firm job that I could get. It was back home because I had some pull there. So she followed me back to West Virginia begrudgingly. She didn't want to do that, but she did. So God bless her. And then we ended up going to North Carolina for a little bit and then trying to find a way back out to California.   But at the same time, I was actually working for Big Law Firms at the time. again, entrepreneurship wasn't really on the table at that point in time. It was still, hey, let's just keep slaving away here, grinding, trying to work a way up to partner at the Big Law Firms. And she had actually went back to school for her second degree in interior design and started.   You guys are smart. Both of you are just geniuses. Holy cow.   Well, I don't know about that. Honestly, like nowadays, if somebody asked me, should they be going to college? I would have to have a deeper conversation with that person, right? Like it depends on what they're going to get into.   Seth Bradley (08:19.97) Yeah, you're it's just crazy because times have changed so much like back then like you needed a degree to do anything and now it's more of like people are looking for like experience.   Yep, 100%.   Like if I, you know, if I'm looking to, you know, if I own a restaurant and I'm looking to hire like a bartender, like I don't care if you went to school for four years to get a science degree. I'm like, how many cocktails have you made? Do you know how to make a spicy margarita and a regular margarita? Like, do you know what ingredients are in it? You know, so it's kind of like, it's, it's insane to see like how things have changed over, over time.   Totally, It used to be like a minimum, right? Like you had to get a four-year degree no matter what you're doing. It doesn't matter. Like get a degree in communications or general studies or whatever, but you have to get a degree to kind of get to that next level or to get a good job. But it's just not like that anymore unless there's like a very specific skill set that you have to have a degree for. I don't believe in that system and that's coming from a guy who went to school for 11 years, which is insane to say out loud.   But if you're not going to school to be a doctor, to be a lawyer, to be a dentist, to be an engineer, things like that where you have to have a degree for it, it probably doesn't make sense.   Seth Bradley (09:38.274) Yeah, I, it's funny that you said, you said just a little bit ago, you said that you're just kind of grinding and grinding, grinding, keep on going. And you know that there's a light at the end of the tunnel, but you don't see like the light yet and what, what that looks like. And, it's, it's funny how like when your intentions are in the right place and your heart is in the right place and you want to, you know, give back to other people and you're a good human being, like those things naturally, you know, come like they unfold.   for one another and that's neat that you guys have that vision of just like, put in the hard work right now. That way we can have the fruits for our kids later. And I think that that's where like a lot of people get caught up or give up is like, the result isn't tomorrow. And I'm sure that you see that with investing too. Like I can't just pick up my phone and be like, okay, here's a million dollars in my bank account. Like there's strategy that's involved, right? Like there's thought and processes and it.   Like you have to build certain things and go certain avenues. So with you guys like getting into investing now, what are some of like the bigger projects that you guys are working on or what it is that you focus on?   Yeah, I was gonna say before I get into that, mean, it does come down to relationships and networking and things like that where you just, you have to get out there and meet the right people and get exposed to the right people. I think that that's really key. I mean, I know for me, working in those big law firms, I was actually doing what I do now on the business side. I was representing clients to do what I do now on the business side. So they were buying large real estate projects. They were raising capital.   to buy huge apartment buildings and to buy companies and things like that. But it was funny because when you're in the weeds, you don't really think about you on that side of the table. You're always just like kind of in it and you're like, all right, well, my job is this small part, which is being the attorney on the job. But then later, like you have to take a step back and say, wait a minute, like I know all these things and I would actually be really good at this. Why wouldn't I want to be on the business side? And that's kind of the light bulb moment for me was just seeing   Celina Eklund (11:38.766) take a step back and say, maybe I don't want to just be a vendor. Maybe I actually want to be that person that's buying businesses, that's operating large apartment complexes, that's doing, that's raising capital, doing those things. And I think it's funny, especially for attorneys, because that's just one example of a person that's in the weeds there every single day, but perhaps they don't necessarily own any real estate, even though they're a real estate attorney, or they've never raised capital before, even though they're a securities attorney.   Things like that. Another common example is like real estate agents, right? There's so many real estate agents out there. many. You know, they're supposed to be professionals. It's like, well, if you ask them, like, how much real estate do you own? You know, maybe they own their own house, but they don't own any rental properties. Most of them, I should say, don't own many rental properties. They're not actually in that business, which is wild because they would probably be really good at it if they could kind of take a step back and say,   Yeah, maybe I should get into this bit, the business side, not just the vendor side.   Yeah, it's so true. Find somebody that has been where it is that you want to go. It's kind of like, it's kind of like if you want to get like, like body modifications, right? So like Botox or like, you know, you want to get what's what's in for hair right now, hair extensions, right? Like you're not going to go to a hair salon and the freaking chick doesn't   have hair extensions in right or like the lady that you're go get Botox from like she doesn't even have Botox and you can clearly tell like she's not taking good care of her skin it's like okay wait what like I want to make sure like whoever I'm working with like they have that that track record.   Celina Eklund (13:17.662) You gotta be careful with that talking about education, right? So it's it's awesome that there's all this alternative education out there with coaching and mentoring and YouTube University and Master, I like to call these folks mastermind scholars sometimes it's like, know, make sure that you are buying from the right people people that are doing what they said that they are doing and teaching what they what you want to learn, right? Like they're not just they're not just educators. They've actually done what you want to do.   It's really important and they're continuing to do that. Like they were successful at it and they were good enough that, you know, hey, I want to teach other people, but at the same time, that's my core business. My core business is what I'm teaching, not the education side because there's just a lot of people out there that you can waste a lot of money with. So that's kind of the downside to that.   That's true. like what is your, also talked about like the reason why we love entrepreneurship so much is because it gives you the ability to have freedom. You can go take a trip to Disney world with your family for three days, or you can, you know, fly wherever it is that you want to go because you're not working in the business. You're working on the business and you have other people that are helping run it too. So what is like that? I have a lot of people that are going to be listening to this that are   you know, wanting to get maybe out of their nine to five, or if they work a corporate job and they kind of like want to transition. like, what is your day to day look like for you? Like what does an average Monday through Friday look like for you? And like, what does that schedule, you know, represent you? How does it look like?   Yeah, I might be scaring some of your listeners away by telling them this, but my day is long. I have seven businesses that I run, at least seven, some people might say more than that. So I get up around six o'clock and I start working almost immediately. I used to have kind of this long, drawn out morning routine, but I'm kind of the Alex Hormozi cult now where it's like, how quickly can you get dialed in? And for me, I just grab a cup of coffee, I sit down, I put some headphones on and I get going.   Celina Eklund (15:17.31) So I can get in that zone pretty quickly. But I'm working long hours. I mean, if I'm in the office and not traveling and not speaking at conferences and doing those sorts of things, I'm working six to at least six o'clock, like 12 hours straight. I might take 30 minutes off for a quick lunch, that sort of thing. And then I'll go get my workout. And it's six thirty across the street at one of my gyms. So it's long. It's very long. But alluding to what you said to earlier, if something did come up,   or if I did want to go on a vacation or take 30 days off, things like that that you might not have the flexibility or freedom to do with a W-2, you can. So I am choosing to work 12 hour days because I'm putting that time in for myself because I can see the vision for myself, my family, and my businesses. And it's different. It's different when you're putting that time in for the things that you believe in and the things that are important for you.   as opposed to working at W2 where all you're doing is counting the seconds as they're ticking down so you can clock out. And you're working for somebody else's dream. It's totally different. 12 hours working for myself versus nine hours working for somebody else is totally different. Totally different.   Do you, this is a side note, do you play the guitar? There's a guitar, I know people can't see this, they're only gonna hear it, but do you play music?   I used to. don't have as much time anymore, but I grew up playing guitar all the way through college and that sort of thing, but not so much anymore. But I do want to get back into it one day.   Seth Bradley (16:54.146) Do you think that music has helped fuel your creativity and keep your brain fresh?   I think it always does. I think it always does. think that that's a completely different side of your brain that you can stimulate and I should probably get back into it because of that. I think it just kind of unlocks things for you.   Yeah, it's a, I'm reading this book right now. Well, it's like probably my third time reading it. He's one of my favorite authors, Seth Godin. He wrote the book, Lynchpin. He has a couple of different books. Have you heard of him before? for sure.   Marketing marketing king   my gosh, he's just, he's incredible. But I read different things and he talks about how to like not fit the mold, the purple cow, be the purple cow, not the black and white cow. And so like, I think like music is something that kind of helps fuel that creativity. But why, why do you feel like you love the grit so much? Like you don't have to work 12 hours every single day. You don't have to get up at six if you want to get up at, you know, 12 o'clock in the afternoon, you can, but what makes you so addicted to the grit and the hard work? Why do you like that? Cause most people   Seth Bradley (17:57.068) want to run away from the stuff that's hard. They're not trying to put themselves in the tough stuff, which is rare. And I feel like that's how I found you is because I love tough stuff. Especially being a female, I love it when people tell me, you can't do that. And I'm a woman. So the odds are even smaller. like, hell yeah. Like that, like I'm all in. how do you, like, why are you so obsessed with business and wanting to grow so much?   Yeah, I mean, think there's a couple things. think number one, I just enjoy building. So like I enjoy being a builder and building businesses and learning about new things. I have a hard time saying no. Like I've gotten better at it and I think I'm actually pretty good at it now, but it took me a long time to get there. It probably got me to this maximum capacity before I started saying no, because I just love like diving into new businesses and learning about new things and   and ways to make money and build businesses and help people. But that's number one. I think that I just genuinely enjoy that. So I try to fill my day up with that. Now, sometimes you do get bogged down with some of the smaller things that you don't want to do, but try to avoid that as much as possible and still dedicate as much time to your highest and best and most fun, enjoyable use as possible. And number two, I think that a lot of folks   avoid the hard because they haven't been rewarded for doing it. I think that people that have been successful have seen that the hard stuff is the best stuff. Meaning like once you've gotten through that hard place and you just kept pushing and pushing and pushing and you had that breakthrough and you saw it and you were like, that's it. That's it. Like that's where I need to get. So when you see it again, when you see it get hard, you realize that's what you want. Right. That's when you realize   I just got to keep pushing and pushing and pushing and eventually I'll break through again. Whereas other people may have in the past ran up against something hard and said this is too hard and kind of pulled back. So they weren't, didn't get to see that, you know, that reward.   Seth Bradley (20:06.702) How long have you been into the self-development space? Have you always been there? like personal, I should say personal development. Have you always been there? Is it something new or do you?   Yeah, I would say it actually started with maybe around 2013 when I got my first big law firm job and I realized once again that that wasn't necessarily what I wanted to do. So I started kind of looking around and learning about real estate and I read Rich Dad Poor Dad. That was kind of a game changer, which it is for a lot of people just with like mindset. So I would say that that book, even though it's not necessarily a lot of personal development there, but it is a mindset shift.   And that was probably the one that kind of got me going and got me to start reading more books and start thinking about things differently.   He lives here in Arizona. We've ran into him a couple of times. Yeah, he lives here in Scottsdale. or like going to the mall or restaurant like every now and then somebody in our company will come across him and he's a great guy. We have his book around our shelves too as well. Yeah, I wish I found self-development when I was like 18. I'm like, where was this? My brother is, there's a big age gap difference between the two of us, but he just turned 17 in January.   and he's been into self-development because of me since he was 15 years old. And, you know, I just want him to be so much further ahead when he's like 20, you know, and 21 and like he's making good decisions for himself. think that's so important. So I even watched like really old videos of like Tony Robbins. Love Tony Robbins. And it's neat to watch like his evolution from when he first started with the big baggy suits and he was doing, you know, one-off seminars.   Seth Bradley (21:52.31) you know, way back in the day. And then now, like, I mean, he's at a point where he's starting to retire because his vocal cords are going out, kids are getting older. And it's neat to watch him grow because he, you know, if like he can do it, there's no difference between me and him. Like, I, the only difference between him and me is like, he just wanted it more than I wanted it. And he made it happen faster, you know, so.   You're doing that for your brother. I mean because that's again It's all about like exposure, right? Like the sooner that you're exposed to that or the sooner like you meet that person even if it's a sibling or whoever it is, right? That gives you at least that exposure. Maybe sometimes you Resist it like you might not want it at the time But at least it's kind of in your mind and then later when you're ready You know you you have that at least that idea and inclination in your mind So just being exposed to different ideas and networking with the right people   makes a huge difference. The earlier that it can happen, the better.   Yeah, I think that's when like the ego has to be put aside. Like you gotta, you gotta set the ego down. You know, you don't know it all and that's okay. And I think for men, maybe it's a little bit more difficult because guys want to act like, you know, they, they know everything. Women are like, no, what are all my resources? Like, I'm going to read all these baby books. Like I'm going to start, you know, watching YouTube videos on how to properly, you know,   do something for their baby like me. I've got a ton of women around me and I have like, don't have kids yet, but I'm just like, I tossed out our candles because the flame from the candles isn't good for your insides. So we got like this freaking new scent thing. We got rid of the microwave cause I'm like a little nervous of radiation for my baby. know, like I'm just like kind of like immersing myself, emerging myself like into the whole process of like becoming a mom. But that's like the cool stuff with, with resources, but that takes the ego to like put aside, you know.   Celina Eklund (23:38.078) I agree. I think you're onto something there. I remember being in my 20s and I thought I knew everything and I never ask questions, which is sad to even say now. I wouldn't ask questions. I'd be like, I'll figure it out. I don't care. I'm not going to give you anything. It's crazy how not humble I was. I was really just like, I know everything and if I don't, I'll figure it out. I don't need help. And nowadays, I'm totally different mindset now.   I'm gonna share.   Seth Bradley (24:08.354) I'm going to share my screen with you. And even though the people on the other side, they can't see this, we'll just kind of like walk through it. But I look at this chart every single day actually, and it talks about power and force. like whenever I'm in a situation or having a conversation with somebody, I'm like always trying to check what my level is. And so I'm just kind of walking through it because other people can't see this. So they're just hearing it.   At the bottom of this chart, it's like bright red. And then at the top, it slowly starts to go into it, like a yellow, a green, a blue, and a purple. And at the very bottom, it talks about shame, guilt. And that's how you're operating at a level 125, desire, anger, pride, 175. And then you slowly move up the chart. And as you get into the blues and the purple, you operate out of love and joy and peace and enlightenment. So you either have power or you have force that's coming out of your system.   And I'm just always trying to think like, how can I always operate at this violet purple? Because if I'm that way towards somebody, like they're going to have that reciprocity towards me versus like operating out of anxiety. And I think it comes to like emotional maturity. I think emotional maturity is really like a big part of this, but I wanted to share this with you because I thought that I look   at it every do you use that? Do you kind of look at this every day and then just kind of stop and take a moment and just kind of where you're at?   If I need like a reset, you know, if something bad happened or something that was unexpected or, you know, I'll give you like an example. Like my, text my dad on Saturday and I'm like, Hey, this is the venue where we're having our wedding at. You know, this is what's happening in March. And he just hasn't texted me back at all, you know? And I'm just like, I just think to myself, like you're my dad. You're also important part because you're supposed to be here at this wedding coming up and I haven't gotten a text back. immediately, I mean, I'm over here like boiling in like,   Seth Bradley (26:01.652) shame and anger and I'm pissed off. And so like whenever I like lose that edge, I check myself and I'm like, okay, how do we go back over here? Maybe, you know, back to enlightenment, powerful inspiration.   you know, maybe he's on a trip right now and he doesn't have phone service or signal or, you know, maybe I just need to have more compassion for his situation. My stepmom got diagnosed with cancer last year. Who knows? Maybe it came back again. They're at the hospital. Like, you just kind of don't know what other people are going through on the other side. So I just like check myself on this list. And if I'm not, if I don't see the chart, I kind of take like a mental note of like, you know, hey, let's go back up to the top. It's okay. And everything's all figure audible.   I that. like my thing. So I just kind of wanted to like share that, but I'll text it to you after this so you can have it.   Sure, yeah, I appreciate that. That's awesome. That's awesome.   That's a, that's important to me. And I noticed another thing. I love watching people's patterns. That's what I'm, I am really, really good at is like studying people because you obviously have information and you want to take it from the people who have it to the people who need it too. So how have you learned to be like so coachable and open-minded? Like I can tell that there, you have a certain level where you can put your ego aside. And you know, I think that that's kind of like why we're on this podcast too, as well.   Seth Bradley (27:23.852) you have a certain level of like open mindedness. Is your wife somebody that like grounds you with that to be that way or is that something that's always been in   She definitely helps, that's for sure. I would say it definitely hasn't always been in me. Like I said, I think that I was not humble enough in my 20s to be able to accept coaching and mentoring and advice. I wasn't as open as I used to be. I think it probably took a little bit of spinning around, meaning going to medical school and   dropping out and then going to business school and like, isn't good enough and then going to law school and I was like, okay, this is cool, but going to get in a great job and then realizing like, this isn't what I want to do either. I think it took a lot of that like kind of spinning around where it's like, hey buddy, maybe you don't know it all. Right. And then you had to have a little bit of self had to have a little bit of self reflection and say, all right, what, what am I missing here? And just be a lot more open to mentorship and coaching and   and people just that are, you know, that are, have the experience that you want to have and to have more life experiences and have done the things that you want to do already. And once you kind of open yourself up to that and realize like, man, this is a shortcut right here. Like this is the shortcut. You know, I think again, it comes with experience and exposure and results.   That's cool. So you and your wife now you guys have two gyms and you're opening up a third one soon in Southern California What's next up for you guys? What is a what's a thing that's up and coming? have the third gym You're gonna have a family soon, too So do you are you guys like building out like another team for your third location? Or what is what is like the next like six months to a year look like for you guys?   Celina Eklund (29:14.54) We are, we are. So I've been kind of kicked out of the partnership for the gyms, so to speak, at least on paper, just because she wants to just, you know, it's her baby. So she wants to run with it, which is great. Even though I'm still doing the same stuff that I was doing before, I'm just not going to get paid for it. All good. No worries there, but we'll get it. I know, I know. So helping her get that launched, hopefully before the end of the year. And same thing with the family starting before the end of the year as well. So they'll   still loves you, don't worry.   Celina Eklund (29:43.97) be going about at the same time, it looks like. And then, you know, with my other businesses just really growing my own boutique law firm and my startups as well. So a lot of, a lot of irons in the fire right now to keep going.   Do you guys have our culture where I'm at, like hiring is really important, the way that we bring on people. So do you guys have like a specific way of how you find your people, how to find the right people, like retaining employees? Because I mean, I feel like there's a lot of people that just kind of, you know, they're in it for like the paycheck, they're there for six months and then they're bouncing. So like, do you guys have a specific process of what you're doing for your upcoming third location?   Yeah, I mean, think you get better at it as you go, right? Like trial and error, figure out who, know, personality wise will work. I think you've really got to stick to who's going to fit in with your culture and your values and things like that. I mean, for instance, like we really value accountability and transparency and consistency. Awareness is another big one, right? So like making sure that the people that you hire on your team also value those same things. And if they don't.   it's probably not going to work out in the long run. So it's really important that culturally, that your values align. So that's the important thing. And we do certain things like we don't even hire out of the gate necessarily full time. It's, you're on a 90 day probationary period. We like to call it so that, hey, we have this exit. And especially in California, we've got to spell these things out very clearly with everyone.   I think you just get better at it and we've gotten a lot better at keeping employees and retention.   Seth Bradley (31:30.52) Yeah, that's important. We, we always talk about having like an unrecruitable team, you know, like no matter what, if somebody came over here and tried to pay me a million dollars, like I wouldn't do it because this is my family and we've gone through the tough stuff. And if you can go through the hard stuff, like you can go through the easy stuff together. hiring, like we, whenever we go to hire too, we always meet the spouse, the kids, the whole family, because it's like the, the, person's going to be working there for 10 hours out of the day or eight hours out of the day. Like we want to ensure that the spouse knows that   they're at work working hard. And also like you don't want to treat it like it's they're just paying for a paycheck. Like this is a family, like we're doing life together. Like you made a commitment to work here. Like I'm going to make a commitment to making sure that we're increasing your bonuses or your salary or you you're upping the standard of the company. So that's super cool. I love that. Yeah.   What's a so so you guys have that that's coming up you're going to be starting a family that's so exciting What a what a good time in life for everything to be coming through together I'm I can't wait to to see your guys's baby on Instagram and and you know like Watch your baby start doing pull-ups in the gym. You know, yeah   Yeah. He's so cute. That's super exciting. Yeah, super excited.   And as we wrap up here, is there anything else that you'd like to leave off with or any other message that you'd like to put out for anybody that's listening to this too?   Celina Eklund (32:54.572) Yeah, I mean, I would just say like stick with it, right? Like figure out where I'm trying to think what the best word would be. I don't like to say where your passion is, but figure out where you can where you can harness your energy and focus it somewhere and then stick it out and really push through. Like I said earlier, the hard when it gets hard, that's when you you don't stop. That's not when you pull back. That's when you push harder and you push through and there will be a breakthrough.   but you just gotta keep going.   yeah love that you are your new life is on the other side of you being uncomfortable have to go through that that uncomfortable face that's awesome well if i have somebody that's actually looking for a job or wanting to come to your heart of your team you know cuz i do have people out in southern california that are always like looking for new opportunities and also want to work with like like-minded people you know so   Somebody is looking for an opportunity like I'm not going to send him to Joe Schmo or have him go Google something right like I would love for them to be work directly with you. So what's the best way and point of contact that we can that anybody can get a hold of you?   Yeah, you can go to SethBradleyESQ.com, so like Esquire, S-SethBradleyESQ.com. That will be set up for you to kind of tell me where you, what your interest is with me and then we can kind of point you in the right direction. I do have a number of businesses, so that site is kind of set up to guide you to the right resource.   Seth Bradley (34:22.542) Awesome. Well, thank you, Seth, so much for being here. And next time on our next podcast where we shatter limiting beliefs. Thanks for being here, Seth.   Thanks, Elena. Really appreciate it.   Links from the Show and Guest Info and Links: https://www.instagram.com/p/DJ7TLuEz93X/   Celina Eklund's Links: https://www.linkedin.com/in/celina-eklund/ https://www.instagram.com/celina.eklund/ https://x.com/AiryJane1 https://www.youtube.com/@CelinaEklund/featured https://www.facebook.com/CelinaEklundd https://www.threads.com/@celina.eklund   Seth Bradley's Links: https://x.com/sethbradleyesq https://www.youtube.com/@sethbradleyesq www.facebook.com/sethbradleyesq https://www.threads.com/@sethbradleyesq https://www.instagram.com/sethbradleyesq/ https://www.linkedin.com/in/sethbradleyesq/ https://passiveincomeattorney.com/seth-bradley/ https://www.biggerpockets.com/users/sethbradleyesq https://medium.com/@sethbradleyesq https://www.tiktok.com/@sethbradleyesq?lang=en

This week on Go Help Yourself, Lisa and Misty are joined by guest host Alisa Manjarrez to review the #1 New York Times Bestseller The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About by Mel Robbins and Sawyer Robbins.The Let Them Theory is a HUGE book. It promises to "forever change the way you think about relationships, control, and personal power. Whether you want to advance your career, motivate others to change, take creative risks, find deeper connections, build better habits, start a new chapter, or simply create more happiness in your life and relationships, this book gives you the mindset and tools to unlock your full potential." And in this Let Them book review podcast, we cover all the ways we think this book does -- and doesn't -- deliver.Lisa also shares two articles that discuss some shortcomings of the theory, from The Cut and from Vox.About our guest host:Alisa Manjarrez is passionate about helping people grow into the kind of leaders others want to follow. Guided by her faith, she's spent her career developing leaders, crafting stories that move people, and creating spaces where multicultural women can thrive.She's the Managing Director of Stories Bureau, where she helps brands like Mars Wrigley and Dropbox turn business strategy into clear, compelling narratives. Alisa also co-founded ZERA, a leadership development firm dedicated to creating the change they want to see: multicultural women in positions of power. You can hear her talk more about that on the What Rules!? podcast—where she asks successful multicultural women what rules they broke to outsmart the game and advance their careers. With a Master's in Organizational Leadership and experience coaching executives at companies like Google and Bank of America, Alisa brings both heart and strategy to every room she's in.You can connect with Alisa on LinkedIn or follow her on Instagram.Want more GHY?Download our secret episode here for FREE!Follow us on instagram @gohelpyourselfpodcastFor self-help tips delivered straight to your inbox, sign up for our newsletter at gohelpyourself.coIf you enjoy the podcast, please leave us a review as it helps other people discover our show.XO,Misty & LisaAdvertising Inquiries: https://redcircle.com/brands

The Remarkable Retail Podcast kicks off Season 11 with a powerful episode featuring a first-ever guest co-host: Ethan Chernofsky, Chief Marketing Officer of Placer.ai. The episode opens with a lively discussion of tariffs and trade turbulence, a recurring theme reshaping global retail strategies. Ethan shares data-driven insights from Placer.ai on how consumer behavior is shifting under economic uncertainty, while Steve highlights how pricing power and category positioning determine which retailers can weather cost pressures. Together, they unpack what's next as outsized tariffs hit key markets like India, Brazil, and Switzerland.The conversation then pivots to retailer performance, starting with Target's leadership shake-up. Steve critiques the choice of an insider CEO while Ethan provides Placer.ai traffic data showing continuing traffic declines. The group debates Target's future—whether its famed “Tar-zhay” positioning can be revived by refocusing on differentiation. From there, they contrast Target's struggles with Walmart's momentum, exploring how digital sales, retail media, and membership growth continue to power the world's largest retailer's outsized performance..Speaking of Amazon, the trio examines the company's great expanded same-day grocery delivery, setting up a fresh battleground with Walmart. They also analyze the broader bifurcation of retail, where premium players and discounters gain share while middle-market brands face mounting challenges.Moving on the episode digs into the most talked about stories making headlines. Topics include the Cracker Barrel rebrand backlash, American Eagle's bold Sydney Sweeney campaign, and the AI battle for talent, which borders on the ridiculous..Finally, the team peers around the corner, curious about whether iconic brands in transition such as Gap, Kohl's, Macy's, Nordstrom, and Bloomingdale's can regain any traction in the fae of growing headwinds. They also discuss shifting enclosed mall dynamics of malls. Ethan underscores that while A-class malls thrive with innovative tenants, some moribund B-class centers are finding new life by reinventing themselves. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

KSL Sports BYU Insider Mitch Harper discussed BYU football quarterback Bear Bachmeier on the latest edition of Cougar Tracks. What's the potential for the true freshman quarterback, who is preparing for his second start at BYU, and it will come against his old team, the Stanford Cardinal? Mitch also sets the stage for the Cardinal. Stanford comes into the game with a 0-1 record after falling in Week 0 to the Hawaii Rainbow Warriors. Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593

Healthcare costs keep climbing, and yet patients and employers often feel powerless to change the system. What if outsiders—those not steeped in the traditions of healthcare—are actually the ones best positioned to fix it?This special episode is a reshare from The Benefits Playbook podcast, where Halle joins Collective Health CEO Ali Diab. Together, they unpack what it takes to make health benefits simpler, more transparent, and more consumer-focused.We cover:

US President Donald Trump says Washington DC is a 'safe space' after announcing he will send National Guard troops into Chicago . Do businesses agree?Elsewhere in the US, Google won a court case meaning it doesn't have to sell its popular Chrome web browser.Russia and China are working together on a major new gas pipeline deal. North Korean leader, Kim Jong-Un has made a very rare trip to Beijing.And could you go a month without spending? We hear about 'No Spend September', the social media trend about saving money.

TISS is a weekly podcast where Varun, Kautuk, Neville & Aadar discuss crazy "facts" they find on the internet. Come learn with them... or something like that.This week, the boys are introducing a brand-new segment: 'POSTMORTEM'—a deep dive into the absurdities of movies and films. In today's episode, they dissect - Action Jackson, unraveling its wildest moments and cinematic oddities.To support TISS, check out our Instamojo: www.instamojo.com/@TISSOPFollow #TISS Shorts where we put out videos: https://bit.ly/3tUdLTCYou can also check out the podcast on Apple podcast, Spotify and Google podcast!https://shorturl.at/hfQZXhttp://apple.co/3neTO62http://spoti.fi/3blYG79http://bit.ly/3oh0BxkCheck out the TISS Sub-Reddit: https://bit.ly/2IEi0QsCheck out the TISS Discord: / discord Buy Varun Thakur's 420 Merch - http://bit.ly/2oDkhRVSubscribe To Our YT Channels:Varun - https://bit.ly/2HgGwqcAadar - https://bit.ly/37m49J2Kautuk - https://bit.ly/3jcpKGaNeville - https://bit.ly/2HfYlWyFollow Us on Instagram:Varun - / varunthakur Aadar - / theaadarguy Kautak - / cowtuk Neville - / nevilleshah. Chapters:0:00 - Cold Open2:30 - Welcome to The Internet Said So4:55 - Action Jackson (2014) Post Mortem5:56 - 5 Star Reviews of Action Jackson8:13 - Broad Overview of Action Jackson10:09 - The Plot...16:58 - The Plot keeps getting weirder...18:22 - Enter 2nd Ajay Devgn?24:50 - Maharashtrian Undertaker?33:15 - Climax of Action Jackson40:35 - A few more crazy things about the movie...55:41 - Hardik Pandya connection?56:34 - Feminist movie, Action Jackson?57:19 - 80's and 90's movie tropes58:19 - Sonakshi Sinha as Head of HR?59:14 - Prabhudeva's filmography1:03:40 - 'Gangster Baby' song and some other 'notable' quirky things1:07:37 - Didn't even get time to do Varun and Aadar's Salman Bhai films1:08:10 - Thanks for tuning in, folks!1:08:20 - Post Credit SceneCreative Producer- Antariksh TakkarChannel Artwork by OMLThumbnail - OML

Arlene Schuster-Goss has been a leading force in commercial casting for more than 25 years. As the founder of ASG Casting, she has shaped campaigns for major national brands including McDonald's, Honda, and Google, and her credits extend to Super Bowl spots and global projects. Known for her discerning eye for talent and straightforward approach, Arlene has built a reputation as both a respected casting director and a passionate advocate for actors. In this conversation, she shares insights into the business of commercial casting, the qualities that make performers stand out, and how the industry continues to evolve.Follow ASG on Instagramhttps://www.cameraleft.com/Support Slate it Pod!

In this solo episode of Decorating Pages Podcast, Emmy-winning Set Decorator Kim Wannop reveals her best tips for staying organized in the fast-paced world of film and TV production. From apps like Notability and Scriptation to Google filters, shared notes, and her favorite old-school notebooks, Kim shares the systems that actually save time and keep the art department aligned. Perfect for film students, aspiring designers, and anyone curious about the behind-the-scenes process of set decorating and production design.

Breaking news as federal judge rules Google will not be required to divest Chrome in online search monopoly case, but must share information with competitors to remedy search dominance. Apple and others can continue receiving Google payments for preloading products. This comes after a down day in the markets but stocks closed off the worst levels. Victoria Greene from G Squared Private Wealth and Kevin Mahn, President & CIO of Hennion & Walsh Asset Management analyze market implications. Fordham Law's Matt Gold weighs in on the impact of an appeals court ruling against a significant chunk of Trump tariffs. Paul Abrahimzadeh from 1789 Capital shares VC market perspective on bullish indicators, IPO rebound including Klarna, and valuations and what the Google ruling means for the VC and tech market. 

Episode 133 - Popular Online Searches and how Google try to supply sensible health information followed by Coming Off Skinny Jabs with Dr Nancy Allen. Disclaimer: Please note that all information and content on the UK Health Radio Network, all its radio broadcasts and podcasts are provided by the authors, producers, presenters and companies themselves and is only intended as additional information to your general knowledge. As a service to our listeners/readers our programs/content are for general information and entertainment only.  The UK Health Radio Network does not recommend, endorse, or object to the views, products or topics expressed or discussed by show hosts or their guests, authors and interviewees.  We suggest you always consult with your own professional – personal, medical, financial or legal advisor. So please do not delay or disregard any professional – personal, medical, financial or legal advice received due to something you have heard or read on the UK Health Radio Network.

FREEDOM - HEALTH - HAPPINESSThis podcast is highly addictive and seriously good for your health.SUPPORT DOC MALIK To make sure you don't miss any episodes, have access to bonus content, back catalogue, and monthly Live Streams, please subscribe to either:The paid Spotify subscription here: https://creators.spotify.com/pod/show/docmalik/subscribe The paid Substack subscription here: https://docmalik.substack.com/subscribeThank you to all the new subscribers for your lovely messages and reviews! And a big thanks to my existing subscribers for sticking with me and supporting the show! ABOUT THIS CONVERSATION: I sat down with Zach Vorhies, a former Google engineer turned whistleblower, to talk about the dark side of AI and Big Tech. Zach revealed how Google used blacklists and “machine learning fairness” to rig search results and silence voices. We dug into the ethics of AI, its use as a tool for control, and its potential to reshape our future.For more info please see my substack post.Much love, as always.Doc MalikLinksWebsite https://www.zachvorhies.comIMPORTANT INFORMATIONCONSULTATION SERVICEIn a world of rushed 7-minute consultations and endless referrals, I offer you something rare: time, context, and clear guidance.As your health advocate, I can help you:Understand your diagnosis and decode medical jargonDecide who to see: GP, specialist, osteopath, physio, accupuntcurist, homeopath etc?Break down treatment plans in plain, easy to understand non jargon EnglishPrepare for surgery, understand your risks, obtain true informed consent, and optimise yourself pre-op Recover from surgery, advise you how to heal faster and quicker and minimise post-op complicationsManage chronic illness with lifestyle, mindset, and dietary changesExplore holistic options that complement conventional careImplement lifestyle changes like fasting, stress reduction, or movementAsk better questions, and get real answersGet an unbiased second opinionReady to Take Control?If you're navigating a health concern, preparing for a big decision, or simply want to feel more confident in your path forward, I'd love to support you.Book here https://docmalik.com/consultations/ Because it's your body, your life, and your future. Let's make sure you're informed and heard.WaterpureI distill all my water for drinking, washing fruit and vegetables, and cooking. If you knew what was in tap water, so would you!https://waterpure.co.uk/docmalik BUY HERE TODAYHunter & Gather FoodsSeed oils are inflammatory, toxic and nasty; eliminate them from your diet immediately. Check out the products from this great companyhttps://hunterandgatherfoods.com/?ref=DOCHG BUY HERE TODAYUse DOCHG to get 10% OFF your purchase with Hunter & Gather Foods.IMPORTANT NOTICEIf you value my podcasts, please support the show so that I can continue to speak up by choosing one or both of the following options - Buy me a coffee If you want to make a one-off donation.Doc Malik Merch Store Check out my amazing freedom merch

FREEDOM - HEALTH - HAPPINESSThis podcast is highly addictive and seriously good for your health.SUPPORT DOC MALIK To make sure you don't miss any episodes, have access to bonus content, back catalogue, and monthly Live Streams, please subscribe to either:The paid Spotify subscription here: https://creators.spotify.com/pod/show/docmalik/subscribe The paid Substack subscription here: https://docmalik.substack.com/subscribeThank you to all the new subscribers for your lovely messages and reviews! And a big thanks to my existing subscribers for sticking with me and supporting the show! ABOUT THIS CONVERSATION: I sat down with Zach Vorhies, a former Google engineer turned whistleblower, to talk about the dark side of AI and Big Tech. Zach revealed how Google used blacklists and “machine learning fairness” to rig search results and silence voices. We dug into the ethics of AI, its use as a tool for control, and its potential to reshape our future.For more info please see my substack post.Much love, as always.Doc MalikLinksWebsite https://www.zachvorhies.comIMPORTANT INFORMATIONCONSULTATION SERVICEIn a world of rushed 7-minute consultations and endless referrals, I offer you something rare: time, context, and clear guidance.As your health advocate, I can help you:Understand your diagnosis and decode medical jargonDecide who to see: GP, specialist, osteopath, physio, accupuntcurist, homeopath etc?Break down treatment plans in plain, easy to understand non jargon EnglishPrepare for surgery, understand your risks, obtain true informed consent, and optimise yourself pre-op Recover from surgery, advise you how to heal faster and quicker and minimise post-op complicationsManage chronic illness with lifestyle, mindset, and dietary changesExplore holistic options that complement conventional careImplement lifestyle changes like fasting, stress reduction, or movementAsk better questions, and get real answersGet an unbiased second opinionReady to Take Control?If you're navigating a health concern, preparing for a big decision, or simply want to feel more confident in your path forward, I'd love to support you.Book here https://docmalik.com/consultations/ Because it's your body, your life, and your future. Let's make sure you're informed and heard.WaterpureI distill all my water for drinking, washing fruit and vegetables, and cooking. If you knew what was in tap water, so would you!https://waterpure.co.uk/docmalik BUY HERE TODAYHunter & Gather FoodsSeed oils are inflammatory, toxic and nasty; eliminate them from your diet immediately. Check out the products from this great companyhttps://hunterandgatherfoods.com/?ref=DOCHG BUY HERE TODAYUse DOCHG to get 10% OFF your purchase with Hunter & Gather Foods.IMPORTANT NOTICEIf you value my podcasts, please support the show so that I can continue to speak up by choosing one or both of the following options - Buy me a coffee If you want to make a one-off donation.Doc Malik Merch Store Check out my amazing freedom merch

In this episode, Conor Grennan and Jaeden discuss the rapid evolution of AI tools, particularly focusing on the integration of AI agents into web browsers. They explore the competitive landscape among major players like OpenAI, Anthropic, and Google, and the implications of browser-based AI tools for user experience and security. The discussion also touches on market dynamics, the role of hardware in browser adoption, and the potential risks associated with AI integration in everyday tools.AI Applied YouTube Channel: https://www.youtube.com/@AI-Applied-PodcastTry AI Box: ⁠⁠https://aibox.aiConor's AI Course: https://www.ai-mindset.ai/coursesConor's AI Newsletter: https://www.ai-mindset.ai/Jaeden's AI Hustle Community: https://www.skool.com/aihustleYouTube Video: https://youtu.be/l58UF9Akk-AChapters00:00 The Rise of AI Agents and Browsers02:59 Distribution Strategies in AI05:45 Security Concerns in AI Browsers08:43 Market Dynamics and User Adoption

Zero-party customer data collection remains critically underutilized across enterprise marketing teams. Eddie Patzsch, marketing strategist at Optimove, demonstrates how gamification platforms can capture customer preferences and behavioral insights that drive measurable engagement improvements. The discussion covers implementing self-serve gamification tools for email and website zero-party data collection, executive buy-in strategies for data collection initiatives, and scaling beyond traditional first-party data limitations through intentional customer preference gathering frameworks.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week's episode recaps what ended up being a messy summer, from corporate changeovers and AI existentialism to fresh competition for Google and a return to the TV bundle for streaming. Oh, and tariffs; we can't forget tariffs. As stated, the season was kind of a mess, and Digiday managing editor Sara Jerde joined the show to help make sense of the events that transpired and what they portend for the rest of 2025. Related stories: WPP has its next CEO – but what do clients make of the heir apparent? The coalition of the willing (and unable): publishers rally to wall off AI's free ride Google readies its last stand in latest antitrust trial The next browser wars are here — and AI wants the ad dollars too How tariffs have upended the back-to-school season

Episode 394 of The VentureFizz Podcast features Brian Stempeck, CEO & Co-Founder of Evertune. Think about how people search for things on the web now and GenAI's massive impact. A lot of people just go straight to different platforms like ChatGPT with the goal of just getting the answer to what they are searching for versus having to go to a website to find the details. This evolution matters and it matters a lot, especially if you are a brand or publisher. In the past, you had to worry about SEO to hopefully rank high in the Google search results. Now, the rules have changed and companies are trying to figure out what to do. Is your brand being mentioned in the LLMs? If so, what is being said? And if you ask multiple times, how does the response vary from the LLMs versus the consistency of the search results that you would get from Google. It's a wild wild west and this was the void that Brian recognized and led him down the path of starting Evertune, which helps companies build its brand presence for visibility in AI search. It's a category called GEO that being Generative Engine Optimization. The company recently announced a $15M Series A funding, led by Felicis Ventures, including returning investors Eniac Ventures, NextView Ventures, Roger Ehrenberg and others. In this episode of our podcast, we cover: * A discussion around the shift in consumer behavior and how they are looking for information in the world of GenAI. * Brian's background and getting his career started as a journalist and then working in consulting at Bain after business school. * How he got involved in The Trade Desk as employee #8 even without adtech or sales experience. * The full lifecycle story of The Trade Desk to an IPO in 2016 and how they differentiated from the competition. * How Brian's role evolved through the years at the company and how he gained a board seat. * His biggest lessons learned from his experience at The Trade Desk. * The background story of Evertune and what led him and his co-founders down the path of starting the company. * All the details of Evertune and how they are helping brands and agencies. * Advice for building out your GTM strategy and a key piece of advice for hiring salespeople. * And so much more!

Todd Drowlette, a commercial real estate broker with over $2 billion in closed deals, joins to discuss his upcoming A&E show, "The Real Estate Commission," which premieres October 12.  Todd emphasizes that commercial real estate is "a trillion dollar industry hiding in plain sight."  He points out that people interact with commercial real estate every day - when they go to a grocery store, coffee shop, gas station, or office building - without consciously thinking about it.  Commercial real estate loans are about to face a major challenge, with many 5-year loans needing refinancing at much higher interest rates, potentially creating significant market opportunities for investors. Check out the "The Real Estate Commission" show on A&E starting October 12th. Resources: Follow Todd Drowlette on Instagram at @bettertalktoTodd and check out Real Estate Commission Show Notes: GetRichEducation.com/569 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE  or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments.  You get paid first: Text FAMILY to 66866 Will you please leave a review for the show? I'd be grateful. Search “how to leave an Apple Podcasts review”  For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— text ‘GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript:   Keith Weinhold  0:01   Welcome to GRE I'm your host. Keith Weinhold, why is that convenience store, gas station or coffee shop located on that exact corner that it's on? It's strategic, and how does a deal like that really get negotiated? We're discussing this and more with an A and E television and streaming star today on get rich education   Keith Weinhold  0:28   since 2014 the powerful get rich education podcast has created more passive income for people than nearly any other show in the world. This show teaches you how to earn strong returns from passive real estate investing in the best markets without losing your time being a flipper or landlord. Show Host Keith Weinhold writes for both Forbes and Rich Dad advisors and delivers a new show every week since 2014 there's been millions of listener downloads in 188 world nations. He has a list show guests and key top selling personal finance author Robert Kiyosaki, get rich education can be heard on every podcast platform, plus it has its own dedicated Apple and Android listener phone apps build wealth on the go with the get rich education podcast. Sign up now for the get rich education podcast, or visit get rich education.com   Speaker 1  1:14   You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education.   Keith Weinhold  1:30   Welcome to GRE from Sudbury, Ontario to Sudbury, Pennsylvania, and across 188 nations worldwide, you're listening to one of America's longest running and most listened to real estate investing shows this is Get Rich Education. I'm your host. Keith Weinhold, how did that ever happen? Here I am more slack jaw than a patient in a dentist's chair. But back with you for the 569th consecutive week. Anyway, this is the time of year where many people have just gone back to school. Here at GRE you go forward to school as you learn about what's really going to make a difference and move the financial meter in your future. Now, the world's best known negotiators include Mahatma Gandhi and Nelson Mandela today, the former FBI agent Chris Voss is perhaps the world's best known negotiator. You'll recall that we've hosted Chris Voss on the show twice here and talked a good bit about real estate negotiation. Then, I mean, who can forget my mock negotiation with him over a four Plex building, which played out right here on air. It was obvious who won that debate, but Chris is an all around negotiator, not specific to real estate. I thought, wouldn't it be great to get sort of a Chris Voss, but specific to real estate here on the show for you, and that's what we're doing today. So you're really going to enjoy this week's guest. He's also the star of a real estate reality show on the A E Network that's going to make its big, flashy debut next month. Now I had a small negotiation, I suppose, over email with one of my property managers in Florida recently, yeah, I got an email from my manager saying that an air conditioning unit needed to be removed and replaced in one of my single family rental properties there in Florida. Attached was a quote that they obtained from a company for $6,350 and there's conveniently a button for me to hit to approve this charge. But I did not hit the Approve button on that 6350, price. I requested that they provide me with two more quotes. And yes, remember, you pay your property manager often eight to 10% of the monthly rent in management fees they are working for you. So what are they working on to earn that make them go to work and do this for you? All right, for substantial work items, it's a reasonable request for you to seek three quotes. And all right, while they were tracking down the two other quotes, I went to AI. I asked chat GPT, what should the cost be to remove and replace an air conditioner in a 1500 square foot home in Florida? Chat GPT answered, 5500 to $7,500. For a standard three ton system in a 1500 square foot home. All right, so the first number the manager gave me that was sort of right in the middle of that range. A few days later, the second quote came in at 6150, all right, 200 bucks less than. The first one, I replied to them that if the third one doesn't come in substantially lower, that I am going to go seek quotes myself. A couple days later, the third and final quote came in, and it was 4990, yes, so I accepted it. This is about $1,300 less than the first quote that they gave me just for returning a few emails, and it will make the tenant happy to have a new air conditioning system. Newer systems tend to be more efficient, so it's probably going to make the tenant's electricity bill lower as well, and it probably makes it easier for me to justify future rent increases too. That tenant's been there for quite a few years. I'm thinking six years, and today's low home buyer affordability is probably going to keep them renting for a while. And the other thing that could keep them there longer is a new air conditioning system, and that is the biggest rental property expense, or the most I even had to get involved in quite a while, because remember, at GRE marketplace, almost every property there is either brand new or completely renovated. Your cap x expenses should be small for years. Let's meet this week's featured guest.   Keith Weinhold  6:31   Have you ever wondered why that coffee shop is on that corner that they're on, or why your grocery store is located just where it is? And how do those deals get negotiated? That's what you'll see on an upcoming new series on A and E. It starts October 12. It's called The Real Estate Commission. There are no scripts. The show captures real life deals as they unfold, as they crumble and fall apart and maybe come back together again. The star of that show is with us today. He believes he will tell you that he's the most prolific commercial real estate broker in the nation, and he has the experience and the gravitas to back that up, because he brings over two decades as a broker, and he's the managing director at Titan commercial Realty Group in New York. He's closed more than 1700 deals. Yes, 1700 deals totaling over $2 billion across the commercial real estate sectors. He's represented everyone from local startups to national REITs. Hey, welcome to get rich education, Todd Drowlette   Todd Drowlette  7:36   thank you, and that was quite the introduction. I don't think I could pop up myself.   Keith Weinhold  7:40   You've got a full interview is worth the time here to live up to that. Todd, you know, more than 10 years ago, I started living this life where it seems like everything that I say gets recorded and uploaded to the internet, and now you're gone down that same road similar to that. Tell us about your forthcoming reality TV and streaming show that starts next month. What can viewers really expect to see?   Todd Drowlette  8:04   There's over 100 shows on national TV about slipping houses, renovating houses, residential brokers. Ours is the first show ever on television to feature commercial real estate and to be entirely about commercial real estate. So it's a docu series. It's an there's eight episodes in the season. It follows my team at Titan and I doing actual real deals, from helping a divorce attorney search for new office space to investors to selling multi family properties. So viewers will be able to kind of see behind the scenes and see actual documented deals as they happen, fall apart, come back together again. I'm hoping the viewers will take away the fact that, yes, you have to be sophisticated and understand what's going on, but it's something that the average person can be involved in. Commercial real estate is a trillion dollar industry hiding in plain sight. You know, people go to the grocery store, like you said, they go to the coffee shop, they go to the gas station, they go to their office building. People use and interact with commercial real estate every single day. It's just like the air. You're not consciously thinking about it, even though you're using it almost every moment of the day,   Keith Weinhold  9:10   right? It's something that we all need and interact with. It's almost non discretionary, whether we're buying something at a retail store or filling up at a gas station? Yeah, I think to some people, commercial real estate sounds unapproachable. And as you watch this series, you're thinking, Oh, that's the life that that somebody else lives. It's really not that unapproachable. Does this series really help break that down?   Todd Drowlette  9:36   It does, and we made a very conscious decision. So I represent some very large corporations, but the series follows like smaller business and entrepreneurs, and seeing kind of people from the beginning or in different transitions of their business, like I'm growing but you're seeing in real life, actual successful business people. You're seeing them to react to real situations and that kind of moment where there. Like, Man, I think I'm ready to grow and expand. But what if I'm wrong? What if the economy turns Am I doing the right thing? And you're kind of watching us guide them through that process. But you see, you know so much of the internet is reception and people going, Oh, look at this. Look how successful I am. This. You're seeing successful people, and knowing that there's no guarantee in life like the best you're ever going to make is a calculated decision. But there's no point where your life where you're so successful that it just doesn't matter if you lose. Like the deals get larger and the stakes get higher, and every decision you make is potentially a pitfall. So you're going to see real entrepreneurs and real business executives dealing with those decisions of, when do I move? Do I invest? Do I buy? You know, I have this property, I need to get rid of it, and what's that process look like? I love commercial real estate. I can go on, on about it. What I'll be really excited to see is if the everyday person finds commercial real estate interesting,   Keith Weinhold  10:54   doers don't wait for uncertainty to abate, or else they would never get anything done. Doers educate themselves and make strategic moves despite the uncertainty and Todd shortly, I do want to ask you more about negotiation and just how that coffee shop gets that prime corner spot, if you will. But first dropping back a bit more introspective, I know that some have called this the series that launched five new real estate careers already. So how transformative is this? Personally for you to do this show, besides making mom proud, it probably changes how others think of you and how you think of yourself.   Todd Drowlette  11:32   Well, my mom thought I was nuts to national television, but she's proud, but thinks I'm crazy and she's probably not wrong. How this whole thing came about was we had a show also called The Real Estate Commission, that was on Facebook watch that we averaged about 1.3 million views per episode. The premise of that show that was also called The Real Estate Commission, was, Can four successful real estate brokers take just anyone off the street and turn them into the next 100 million dollar real estate agent. It was two commercial brokers, two residential brokers. When covid happened, I said to Brandon in my office, who's part of the cast of the show, on a I was, you know, looking back now, we know how covid played out, but at the time, it was like they made the announcement, I'm somebody who works 80 hours a week, and I'm looking at potentially, could we be a year with not working and doing nothing. So I'm like, we really need to do something to market. I go, why don't we do a reality show about real estate? And he's like, What in the hell do you know about producing a TV show? I go, well, nothing, but the whole world stopped. There's got to be people. We must know, people in TV who might be sitting at home and might be willing to help produce the show. And he started laughing. He goes, Well, actually, one of my college roommates is high up at Viacom, so we called him, and we put together a whole production team of 50 people in the middle of covid, put out a casting call and filmed the show, and it did really well. And then we kind of went around to the networks and made a deal with a E, but with A and E, I really wanted to show off commercial real estate and kind of show it to the average person and show them, hey, here's this thing that people can participate and be a part of. And it's a super interesting industry because, like, when I was 22 I was the youngest exclusive Starbucks broker in the country. So have you said that coffee shop that ends up in the corner? I was the guy that, you know, Starbucks would run their software and say, you run traffic counts that are available on, you know, state, D, o, t websites. People don't realize when you're driving down the road and you see the rubber thing goes, that's actually either a traffic engineer or the state, and they're seeing how many cars a day, but they're also tracking to the hour on which side of the road. So like, why is McDonald's on the pm side of the road? Or why is Starbucks or Duncan or seven brew coffee? Why are they on the am side of the road? Because they know, looking at the traffic patterns, who's going where. So when we would negotiate a deal like that, they would say, Hey, here's the target markets we want to be in. I was the boots on the ground, so to speak. That says, Okay, let me look up the tax records and let me look up the tax maps. I know they need three quarters of an acre to an acre to fit on. They want to be at a traffic light. We need this many cars per day. Hey, it's great. If we're across the street from a university or a hospital or a major office park or a grocery anchored shopping center. Can we get out in the out parcel? There's a deal structure to it, and then you negotiate the rent and how much tenant improvement dollars, or what contributions the landlord is going to make to the deal. And that's kind of how we identify, you know, locations and negotiate. And as a broker, I get paid a percentage of that overall lease value or a sales transaction,   Keith Weinhold  14:36   well, talking about making decisions in the face of uncertainty. I mean, there it is. Case in point, you put together the architecture of a show like this during the pandemic, during the height of uncertainty. That was a really interesting thing that you said when you talk about how, for example, you probably do want to have a coffee shop located, I would imagine when you're in bound on the right. Side of the road there sort of for am traffic, 100%   Todd Drowlette  15:05   the same reason, like restaurants that are more dinner based business, businesses will be on the pm side the afternoon drive home. Or liquor stores typically like to be on the pm side of the road because people are going home, they pop in and just continue on their way home,   Keith Weinhold  15:20   right? That makes total sense to me. Todd, you do have this great command of real world negotiation tactics, helping to be sure that those prime locations, sort of like we just described, play out and happen from this $2 billion in closed deals, which is a remarkable figure. I'm sure a lot of it has to do with who you work with, who you're negotiating with. Trump was negotiating Manhattan real estate deals, and now that's pretty different, as he's trying to broker a ceasefire agreement among foreign nations. So you've got all these stories, from working with small business owners to multinational brands. So can you tell us about how who you work with changes your approach?   Todd Drowlette  16:04   You have to always know what your goal is, and the more research you know about who you're negotiating with, and the more you understand them, the better you're going to do right. Sometimes winning in negotiation is about winning. Sometimes winning in negotiation is just about not losing so sometimes I have clients that say, Get me that particular piece of real estate. I don't care what it costs me. Just get it under any circumstances. I don't care you have I have other clients like, I represent a clothing chain that's like, similar to a TJ Maxx or Marshalls. They've been around 40 years, called label shopper. They're in secondary and tertiary markets all over the country. They are very inexpensive, and they pay very low rent, and they're opportunistic. So the approach for every single deal is completely different on depending what the person's trying to do, but the tactics always the same. I always try to, as a broker, you're in the middle, so I'm always trying to figure out what are the actual deal breakers and what's motivating this side that side, and then you meet somewhere in the middle. And I try to do deals where nobody feels like you bend them over a barrel, you know, and they have a vendetta for 20 years, because it's a very small world in a very long life. So if you really stick it to somebody to the point where they hate you over it, you don't know what's that deal next week or 20 years from now that you really need and find out that person is the kid of the person you really stuck it to, and now, all of a sudden, that deal you need comes back to haunt you from the deal that you won 20 years ago. So I try to like, let people keep their pride intact, and there's a lot of like for just general negotiations. A lot of people negotiate against themselves without even realizing it. So most people fear silence, and I always say, whoever talks first loses. So if I throw out like a number, like if you were selling me something, and I said, I think my top number is $100,000 I will not speak until the other person speaks, because most people are afraid of silence. And if I throw that number out, I'm gonna go, Oh my God, he's not responding. That number is too low, and I'm instantly gonna go, well, maybe I could pay 120 or maybe I could pay 150 I've seen people do it a million times. So when I'm negotiating against people, whatever they say to me, I never respond until they talk a second time, because I wanna see how much line there is in that run before it gets to the end, and whatever number they stop at, that's where the negotiation starts. And so many people do that. They just negotiate against themselves, unintentionally   Keith Weinhold  18:31   get comfortable with silence. Oh, you just brought up so many good points there. Todd, such an important one in negotiating. You sort of touched on it is that successful negotiation is finding out what the other side wants. I might be willing to pay you full price if you give me my timeline, say you get me to the closing table in 30 days rather than 90. So terms often mean more than price. So can you speak more about how to find out what the other side wants and making sure they actually get it while still getting what you need.   Speaker 2  19:03   It depends on person. I mean, generally, this crazy and dumb of an answer as it sounds, is I just ask anyone who's blooming knows I'm a very direct person. If I won't ask you on Monday morning, how was your weekend, if I don't sincerely care how your weekend was, I'm very much a get to the point type of guy, and I find in negotiating, unless I know the person in advance, or I've done research, that there's somebody who likes to circle the wagons and go around I'm kind of a very direct right to the point kind of person. So I'll say, listen, here's things that are important to my client, what's important to you, and let me see if we can work something out that either we both can mutually agree upon and feel good about or if we can't get a deal done, I always say, I'll take a quick no over a long maybe any day. I find most people will tell you like it kind of throws people off, because most people are slick and sly, and they kind of like circle the wagons. I think people, if they like my personality, they'll find it refreshing, because whatever I say or mean is what really what I say or mean, I'm not hiding anything. So when I say, Listen, I have a client. This is what they want. Can we get this done? You'd be amazed when you're candid with people, how directly candid most people are, because it kind of throws them off, and they don't really have any choice but to be honest   Keith Weinhold  20:17   yeah, how weird this guy actually says what he means. It means what he says. A lot of people really aren't used to that type of approach. You're listening to get rich education. We're talking with the star of the upcoming A E show the real estate commission. Todd Drowlette, more, when we come back, I'm your host. Keith Weinhold    Keith Weinhold  20:35   the same place where I get my own mortgage loans is where you can get yours. Ridge lending group and MLS, 42056, they provided our listeners with more loans than anyone because they specialize in income properties. They help you build a long term plan for growing your real estate empire with leverage. Start your pre qual and even chat with President Chaley Ridge personally while it's on your mind, start at Ridge lendinggroup.com. That's Ridge lendinggroup.com. You know what's crazy?    Keith Weinhold  21:08   Your bank is getting rich off of you. The average savings account pays less than 1% it's like laughable. Meanwhile, if your money isn't making at least 4% you're losing to inflation. That's why I started putting my own money into the FFI liquidity fund. It's super simple. Your cash can pull in up to 8% returns and it compounds. It's not some high risk gamble like digital or AI stock trading. It's pretty low risk because they've got a 10 plus year track record of paying investors on time in full every time. I mean, I wouldn't be talking about it if I wasn't invested myself. You can invest as little as 25k and you keep earning until you decide you want your money back. No weird lockups or anything like that. So if you're like me and tired of your liquid funds, just sitting there doing nothing. Check it out. Text family. 266, 866, to learn about freedom family investments, liquidity fund again. Text family to 66 866,   Robert Helms  22:16   Hi everybody. It's Robert Ellens with the real estate guys radio program. So glad you found Keith Weinhold and get rich education. Don't play your Daydream.   Keith Weinhold  22:35   Welcome back to get rich Education. I'm your host, Keith Weinhold. We're talking with the star of the upcoming A and E show, Todd Drowlette. He's not shy. He will also tell you that he is the most prolific commercial real estate broker in the entire nation, and it's great to have him here. Todd, I know that through all your dealings, again, 1700 deals, it's put you in between a lot of interesting situations. And it sure isn't always about the numbers. Sometimes it's about the story,   Todd Drowlette  23:06   a very interesting story. So I mentioned earlier that I have a client called label shopper, that's a off price clothing chain. I was doing a deal in Oxford Maine, which is a very small town, and, you know, Central Maine, and I called up this time when fashion bug had gone out of business, and we were taking over closed fashion bugs, and they said, You got to talk to Bob. I didn't know who Bob was. Bob gets on the phone. He was the biggest stone Buster you could ever imagine. I'm negotiating the deal with and talking to him, and I realized the guy kind of just wanted to fight, and he had multiple shopping centers that he wanted us to look at. And I'm like, Bob, we have enough time to get up there. And he's like, Oh no, no. I'll send my helicopter down to millionaire in Albany, New York, and I'll pick you guys up. I'll show you my three shopping centers. I'll have you back in the early afternoon. And the same guy, while he said that was literally arguing over a difference of $5,000 on my commission that I wanted for the deals. And like, I go, I'm like, Bob. So I googled the guy, and then I realized he was a billionaire, and he had founded the NASCAR track in Loudoun, New Hampshire. I said to him, I go, I'm going to say something to him, and I'm not going to speak until he speaks. And I literally go, Bob, give me the difference of the five grand on the fees. I go, stick your helicopter. I go, and I'll drive up. And I literally stared at the clock on my wall for 33 seconds. And then finally, he's like, well, well, all right, I'll give you the money. But if you don't like that, you can go to Plum hell. And I started laughing, and I said, Okay, I go. I'll call you on Monday. So I call him up on Monday. Okay, Bob, we're gonna take the deal. We're gonna we'll drive up. And he's like, No, you sob. He's like, I'm sending the helicopter anyway. It's gonna pick you up tomorrow at 9am we end up flying up to his huge estate in Lake Winnipesaukee. We land in this like, looks like Beverly Hills, manicured garden. This guy walks up to me with his son, gets in the helicopter. After he looks at my client, Peter and I, and goes, which one of you two is Jesse? I go, Jesse, I'm like, I'm Todd, and he's Peter. He goes, No, Jesse, James robbing me blind on the commission. We birthed out laughing, and then we were friends ever since, unfortunately, he died recently, but he was, like, the most fascinating, coolest guy I met him. He was in his mid 70s. He went into his 80s, but he was literally a self made guy that, you know, grew up in Connecticut on a tobacco farm. Parents had no money, you know, never went to college, and just the most fascinating guy he could decide on a deal on the back of a napkin with a pencil he always kept in his pocket. So you never know in the world, like who you meet and who you're going to become friends with, and that's just funny stories of really fascinating, interesting people I met in very unlikely places,   Keith Weinhold  25:51   amazing. You just don't know everyone's story when you first meet them. 100% Todd, a lot of your experience has given you insight on how to help develop some of the best real estate technology in order to make deals more efficient. For example, I know you developed a software platform that's soon launching that competes with costar and LoopNet. So tell us more about what you're doing in the real estate technology space and about trends there.   Speaker 2  26:18   So we have software that's the same name as the show the realestatecommission.com it's kind of a category killer. So very, very low monthly price. People can post properties. They can search commercial properties. There's blogs so you can follow up and learn you know about commercial real estate. You can find traffic counts that we referenced earlier. You can run demographic reports and say, Hey, in this particular block, or from this street over to this river, or in one mile or three miles or five miles, how much money does the average person have? What are median incomes? What race are they? What's their education levels? That's all information that exists in the public domain, but software companies charge a fortune for it, even though it's public information. Just to aggregate it, we've put all the information, and we want the information to be inexpensive and available to the average user. The other interesting thing about what's happening right now is the larger companies are kind of asleep at the wheel, where you can buy your way to the front of search results in Google and Bing, the amount of daily searches that are going to platforms like chatgpt and other AI search engines is astronomical, and you can't buy your way to the front of those search engines right now. So if you're up on your SEO search engine optimization game, it's like resetting the clock 20 years that you have another chance to bite at the apple to get customers and clients potentially directly in front of you to your platforms. So it's a really exciting time and software right now.    Keith Weinhold  27:46   That's interesting how consumers have shifted away from Google and some of the more conventional search engines, where deep pocketed people and companies can buy their way to the top. So tell us more about really the opportunity there, because that's really interesting.   Todd Drowlette  28:01   So essentially, if you understand so search engine optimization, SEO, if people don't know what that is, that's essentially you can do things to optimize your apps or your websites that allows people it's how the Internet finds you, so to speak. So there's basically ways that you can put in code that aren't complicated things, but you can also specifically submit those things to directly to chat, GPT and the other platforms, and then they go through and they index your site, and again, they're looking at it, going well, what's the most relevant so if you look at how people are searching and what the terms are, you can figure out those terms, and then you can make sure you come up at the top of those search results. And like I said, a lot of the bigger companies in different industries, from residential real estate to commercial real other things, those people rely heavily on just buying their way to the top of search results. And you can't do that right now. And I don't remember the last stat I saw was about 30 days ago, and it was something insane, like 180 million searches a day are being done on just chat. GPT, so that is a huge market that people can get their way to the top of, where you're not competing directly with a big boy, so to speak.   Keith Weinhold  29:11   Yeah, this is a way for you to get found for sure. Todd, dealing with commercial real estate, we know that that entire industry has been subject to these interest rate resets, where in the residential one to four fixed mortgage rate world, we really haven't been so I'd love to know from your perspective, and being this broker that does all this negotiating from your unique vantage point, how have higher interest rates changed things   Speaker 2  29:39    I'm often told To never make predictions, because you can be wrong. I'm somebody who's made calculated risks my entire life, and I'm not afraid of being wrong. The commercial real estate industry, I think, is about to have a coming to God moment that I think we're three to nine months away from, and the reason for that is, unlike residential loans that are 20 or 30 year. Or 15 year mortgages that are self amortizing. Commercial loans typically have a 20 or 25 year amortization, but only a five year term, or sometimes you're lucky, a 10 year term. And what happened was, when covid drove interest rates down, I have some clients that had interest rates that were 2.5 2.8% and the problem with that is interest rates are now over six so we're coming up on that five year period where you could have the same tenants, the same income, the same taxes, same expenses, if you have to refinance in the next three to six months, and those rates don't drop by at least a point, there's going to be blood in the streets like you've never seen. It's going to make the financial meltdown in 2008 2009 look like a walk in the park because you have so many loans. That's why Donald Trump, even though he's a president, that guy is, was and will always be a real estate guy. He isn't saying why he's doing it, but the reason he's pushing for the Fed so much to drop the rate is because commercial real estate is going to get murdered if the rates don't drop by at least three quarters of a point to a point in the next three to six months. That's why you're seeing the heavy pressure from Donald Trump to the Fed, because there's a lot of commercial real estate guys that have been playing musical chairs, and there's one chair for every 10 people when the music stops. So anyone listening who's only been in one to four in that unit, if you're sitting on cash, you're going to have the opportunity to buy small strip centers, you know, small office buildings, smaller properties where you can get your feet wet, where banks are going to be giving these things back, just trying to get out from underneath them. I'm willing to be wrong. I can be the guy who said it. If something drastically doesn't change the next three to six months, you're going to have major defaults. Another thing nobody's talking about is, for the last year, home loans and credit card default rates have been sky high through the roof, which means the economy is strong, as people are acting like the economy is. It's kind of like the emperor's new clothes or new robe. The economy is walking stark naked down the street, and everybody's pretending that it's wearing, you know, fine linens. And I think the rubber is about to hit the road if interest rates don't drop very quickly.   Keith Weinhold  32:04   Tell us how bad you think it will get. For example, nationally, we've seen apartment building values fall 25 to 30% or more, and some certainly not all, but some office buildings fall in value 80% tell us more. How bad will it get? Who will it be worst for?   Todd Drowlette  32:25   So the problem with a lot of commercial loans. So a lot of commercial loans, the banks are lending money to borrowers based on the credit of the leases of the tenants. Like when you own a residential portfolio, they're looking at your credit score, your assets and liabilities, deciding, okay, we're lending you the money and we have recourse. We're gonna come after you if this doesn't work out. There are a ton in commercial real estate of non recourse loans, meaning the only thing I'm risking as the owner is this property and my down payment. If this goes bad here bank, here's the key back. You can't come after me. Personally. You can't affect my more. This is non recourse. So as those large office tenants go bad, or the economy goes bad, and all of a sudden their credit ratings, of those things drop, you're going to have banks left holding the bag to the tune of hundreds of billions, if not a trillion dollars. It's going to be bad,   Keith Weinhold  33:15   and who knows if the banks will get bailed out. I don't really know if that's the right formula, if that's the right example to set there where we publicize losses and privatize gains.   Speaker 2  33:28   I mean, they might argue it worked in 2008 2009 but even if that's the case, you still have a lot of people commercial real estate's driven by ego. So before the the actual foreclosures that can take one to two to three years to finalize out with the court systems. You still will have people doing short sales. So there will be a big opportunity for people to make a leap into commercial real estate. And guys ahead of me that you know taught me the business always said you make money in real estate when you buy, not when you sell. Anytime you can buy $1 for 50 cents, you buy that dollar. So if the market drops, and you know, that's a great location of a great property that has a good roof, has good mechanicals, is in a great location. If that thing was trading for $4 million and you can buy it for 1.5 million today, that's when you buy and then you write it back up. And you know, there's guys like me, I negotiate and broker for a living, so I have an advantage that I can go out and get the tenants and find the tenants. But there's guys that do what I do, and women that do what I do, all over the country. So people can start aligning themselves with local commercial real estate experts. And maybe it's the time that they can say, You know what, maybe I'll buy a 10,000 square foot office building and give it a try. Maybe I'll buy a two or three unit strip center that has a nail salon or a beauty salon or things in it that Amazon isn't going to come along and knock out of business.    Keith Weinhold  34:52   What sectors are going to have the best opportunities?   Todd Drowlette  34:55   I'm heavy, heavy, heavy on office so I'm a big proponent of reading books that are out of college. Be right. So I love reading books that were written interviewing the robber barons, you know, the Rockefellers, the carnegies, but were written at the time they were still alive. And there's one thing, when you go back to like the panic of 1893 or 2001 you can go back and look at all these things that happen, and things are based on cycles. And one thing I can tell you with absolute certainty is the people who don't panic in times of panic when everything drops and falls apart. They're the people that in the shortest window in a two to three year recovery period where that dollar dropped at 50 cents, and it's just coming back to $1 but they bought it at 50 cents. They're the guys in like every 10 or 15 or 20 years that ride a two or three year upscale when everybody else is panicking, that's when they buy the stocks, that's when they buy the real estate, when it's low, and then they ride it back just to normal. It doesn't have to get better, it just has to go back to sea level. And I think that's about to happen in commercial real estate. And I think office is a great market because it's been getting murdered in the headlines since covid, but in any headline, there's always an opportunity, because that scares a ton of people out and people will fire sale stuff because they think it's bad and there isn't bad real estate, there's bad deals. And if you overpay for something, they're the people who get hurt. If you underpay and buy something in a value, you can make deals other people can't, and you don't take the hits the way other people take the hits. People need to be conservative. So many real estate people are like, Oh, put as little cash into the deal. Borrow as much as you can. Highly leverage, leverage deals, leverage deals. And that's fine when it works, but when it doesn't work. You know, people who could have a $50 million net worth that become broke overnight because they never took the money off the table. To me keep some of that money in, pay down your debt and just increase your cash flow and work off the cash flow. That's always been my strategy. I have friends who make a fortune and they live that high life. I like calculated risks, and to me, I never want the bank to be my boss. I like being the boss's bank, and if you owe them too much money, and especially if people cross collateralize loans and say, this is a great property, but let me borrow against it to buy this property and this property, that can be the domino effect when it goes badly all of a sudden now you put all your assets at risk. I always strongly encourage people to not do that and to keep their loans and to keep their assets separate.   Keith Weinhold  37:18   Yeah, loan terms can certainly be more precarious on the commercial side than the residential side, much of it due to fixed versus variable. History doesn't repeat. It often rhymes, and sometimes in some sectors, you want to be that buyer, when the reaction to you buying is like, are you nuts? What are you doing? Maybe office is at that point. Todd, this has been a great chat about negotiation and industry trends and more. Again, the Real Estate Commission, the show on A E debuts October 12, Todd. Do you have any last thoughts, or maybe a call to action for our audience if they want to learn more about what you're up to?    Speaker 2  37:56   Yeah, if they want to visit the realestatecommission.com my instagram handle is at better talk to Todd and at the real estate commission, and the show begins airing on October 12, on a next day streaming. And I think people, if they have interest in real estate, will find this show fascinating, if not at me at better, talk to Todd and tell me what you think of the show,   Keith Weinhold  38:20   Todd. It's been an engaging chat. Good luck on the TV show. It's been great having you here.   Todd Drowlette  38:25   I would love to come back anytime, and thank you so much for having me. I always appreciate your time. And I love the podcast,   Keith Weinhold  38:31   yeah, and I appreciate that Todd is a GRE fan. It's always great to have celebrity listeners like him, but to me, it's just as special to have you as a listener. What a wide ranging conversation between Todd Drolet and I today. It just shows the breadth of his knowledge. And Drolet is spelled D, R, O, W, l, e, t, t, e. You know, these prominent negotiators, including when we had Chris Voss here, they don't have this disposition of some vicious pit bull. Instead, they come off as reasonable. It doesn't feel hard nosed like using well placed silence that Todd talked about today, he's a pragmatist, and even comes off as likable. See if you can feel that, and video helps here, the video of our chat today might be on our get rich education YouTube channel by now, when you drive around, have you wondered about that? Before? You know that was super interesting about how coffee shops are on the am side of the road, meaning, as you're inbound toward a city center, they'd be on the right side a liquor store on the pm side. You've got to think about how humans interact with real estate. For example, a car wash that's best placed on the. Pm side of the road. I mean, most commuters, they don't leave extra time during their morning commute to get their car washed. They don't want to feel rushed. People are more likely to wash their car after work. So it'll be on the right side outbound, which is the pm side. And let's keep in mind too, that the US and Canada, for better or worse, have car centric cultures. So these things matter here more than they would in, say, the Netherlands, the location of commercial real estate. I mean, it comes down to tax maps and traffic counts and income levels in this AMPM side, and some want to be at a traffic light, you're going to get more traffic if it's already stopped or slowed down, is it across from a university or a hospital or a grocery anchor shopping center that makes it more desirable for a location? So really some interesting demographic and economic considerations there. Todd likes office real estate as return to Office. Policies help somewhat with absorption there. It is not accurate to say that office real estate is dead, perhaps permanently contracted. Is more like it, yes, the scenes from another popular show, the office with Dunder Mifflin in Scranton, Pennsylvania. Those scenes are diminished, but they are going to live on. Speaking of popular shows, check out our friend Todd Drolet in the real estate commission starting October 12 on A E, besides being entertained, it might make a daunting topic like commercial real estate feel somewhat more approachable for you. Big thanks to Todd Drolet. As far as listening to get rich education every week, what you've got to do on most platforms to ensure that you don't miss it is be sure to find the Follow button. Hitting follow will get it delivered until next week, I'm your host, Keith Weinhold, don't quit your Daydream.   Speaker 3  42:08   Nothing on this show should be considered specific, personal or professional advice. Please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get rich Education LLC exclusively.   Keith Weinhold  42:31   You know, whenever you want the best written real estate and finance info, oh, geez, today's experience limits your free articles access, and it's got paywalls and pop ups and push notifications and cookies disclaimers, it's not so great. So then it's vital to place nice, clean, free content into your hands that adds no hype value to your life. That's why this is the golden age of quality newsletters, and I write every word of ours myself. It's got a dash of humor, and it's to the point because even the word abbreviation is too long, my letter usually takes less than three minutes to read. And when you start the letter, you also get my one hour fast real estate, video, course, it's all completely free. It's called the Don't quit your Daydream. Letter, it wires your mind for wealth, and it couldn't be easier for you to get it right now. Just text gre 266, 866, while it's on your mind, take a moment to do it right now. Text, gre 266, 866, you    Keith Weinhold  43:47   The preceding program was brought to you by your home for wealth, building, get richeducation.com   

In this episode, we break down how to spot and stop spam traffic and leads before they drain your budget. We cover the risks of leaving Search Partners and Display Network wide open, including mobile apps, ad farm sites, and suspiciously high CTRs. You'll learn why location targeting should be set to “people in or regularly in your targeted area” and why “interested in” leads to bad traffic, especially with Search Partners. We also dive into shady search terms like competitor names, phone numbers, and support queries that often signal spam. We explain why chasing cheap clicks under $1 CPC can be dangerous, especially with broad match keywords. You'll hear why click fraud tools are not a real solution, and how data exclusion can help when spam waves or tracking issues pop up. Finally, we put all the red flags together to show how Google's recommendations often push you toward clicks, while the smarter move is optimizing for real conversions.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/_kJty78-DhgSubmit a Question - https://www.paidsearchpodcast.com

Send us a textWhat happens when a Hollywood producer trades movie sets for multifamily properties? Michael Jacobs, founder of Mar Vista Entertainment (sold to Fox Studios), shares his transition from 25 years in entertainment to building a vertically integrated real estate empire in Pittsburgh. [00:01 - 08:05] From Hollywood Producer to Real Estate InvestorBuilt Mar Vista Entertainment from a 2003 business plan to Fox Studios acquisitionSpecialized in $5M-and-under movie production for Netflix, Disney Channel, LifetimeThe decision to transition away from Hollywood's demanding travel scheduleStarted with three duplexes to test the rental market in Pittsburgh's Squirrel Hill[08:06 - 15:40] Building a Vertically Integrated Real Estate BusinessHow frustration with general contractors led to building an in-house construction teamThe challenge of 100-year-old infrastructure: cast iron pipes, knob-and-tube wiringExpanding from rental properties to becoming one of Pittsburgh's premier design-build firmsWhy complete gut renovations became the standard approach for old housing stock[15:41 - 22:10] The "Singles and Doubles" Business PhilosophyWhy avoiding the pressure for home runs and grand slams builds sustainable businessesThe danger of social media hype and "get rich quick" mentalitiesHow to test, measure, and scale gradually while watching the numbersBalancing tenant satisfaction with property upgrades to reduce turnover[22:11 - 28:40] Final Four & Building for the FutureWorst job: Cleaning motel rooms for $6/hour time-and-a-half on SundaysParadigm-shifting book: "Buy Back Your Time" by Dan MartellSkill to learn: Guitar (joining the ranks of aspiring musical entrepreneurs)Success definition: Providing for family and keeping nine children and two grandchildren happyConnect with Michael:Website: https://marvistadb.comLinkedIn: Michael Jacobs LEAVE A 5-STAR REVIEW by clicking this link.WHERE CAN I LEARN MORE?Be sure to follow me on the below platforms:Subscribe to the podcast on Apple, Spotify, Google, or Stitcher.LinkedInYoutubeExclusive Facebook Groupwww.yonahweiss.comNone of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.Tweetable Quotes:"The numbers drive everything at the end of the day. " - Michael JacobsSupport the show

Nick Frosst is a Canadian AI researcher and entrepreneur, best known as co-founder of Cohere, the enterprise-focused LLM. Cohere has raised over $900 million, most recently a $500 million round, bringing its valuation to $6.8 billion. Under his leadership, Cohere hit $100M in ARR. Prior to founding Cohere, Nick was a researcher at Google Brain and a protégé of Geoffrey Hinton. AGENDA:  00:00 – Biggest lessons from Geoff Hinton at Google Brain? 02:10 – Did Google completely sleep at the wheel and miss ChatGPT? 05:45 – Is data or compute the real bottleneck in AI's future? 07:20 – Does GPT5 Prove That Scaling Laws are BS? 13:30 – Are AI benchmarks just total BS? 17:00 – Would Cohere spend $5M on a single AI researcher? 19:40 – What is nonsense in AI that everyone is talking about? 25:30 – What is no one talking about in AI that everyone should be talking about? 33:00 – How do Cohere compete with OpenAI and Anthropic's billions? 44:30 – Why does being American actually hurt tech companies today? 45:10 – Should countries fund their own models? Is model sovereignty the future? 52:00 – Why has Sam Altman actually done a disservice to AI?  

Have a question you want me to answer on the podcast? Ask Here!Hey girls!

Elysia Skye is the creator of The Brilliance Method®, who helps intuitive leaders, entrepreneurs, and high-achievers achieve deeper alignment, clarity, and peaceful prosperity.Through her intuitive mentoring and transformational experiences, Elysia guides clients to tap into their zone of genius, clear stuck energy, and confidently embrace their intuitive gifts, drawing from over 18 years of experience supporting corporate and individual clients.Now, Elysia's background bridging mindfulness and creativity for major brands like Google, Disney, and L'Oreal demonstrates how inner wisdom can lead to powerful external results.And while sharing her journey as a breast cancer survivor diagnosed at age 24, she's helping purpose-driven individuals shift their relationship with success from external validation to powerful inner knowing.Here's where to find more:Website:elysiaskye.comPodcast (The Brilliance Method):elysiaskye.com/podcastInstagram:instagram.com/elysiaskyeLinkedIn:linkedin.com/in/elysiaskyeFacebook:https://www.facebook.com/elysiaskyecoach________________________________________________Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!We're Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we're here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it's through facing ourselves that we find a way to do the fucking thing.Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you're not alone._____________________Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here: https://linktr.ee/unforgetyourself

Katie Wilson is the founder of Serious Moonlight Consulting, a sales and marketing leader helping tech and retail companies achieve sustainable growth. After leaving Big Tech—following 15 years at Google as Head of Sales—she has helped a variety of startups, companies, and individuals untangle and demystify their sales and marketing processes.She has been a featured speaker for @Google Talks, Wonder Women Tech, the Business Narrative Podcast, and Innovation Women. Her writing and expertise have been featured by THE BOARD and Fortune. She serves on the advisory boards of Wonder Women Tech and UCSB's Women in Leadership. Katie is known for her unique blend of creative and analytical thinking, and she loves to teach people that sales is not a dirty word.In today's episode of Smashing the Plateau, you will learn how to clarify your consulting niche, leverage your experience, and make your business development both manageable and effective.Katie and I discuss:What prompted Katie to leave corporate and start her own consulting business [01:58]The surprises and challenges of managing time and business logistics [03:00]Why focusing on a single channel is critical at the start [03:55]How Katie leveraged her experience at Google for consulting success [06:18]The importance of narrowing your niche and developing clear offerings [08:00]Standardized vs. bespoke client work [10:00]How to educate clients on what they really need [11:00]Portraying your expertise and building trust in the sales process [13:00]Katie's unique blend of creative and analytical skills [14:00]Essential elements for long-term client success [16:00]How Katie uses content and community for visibility and growth [19:00]The value and structure of consulting communities [22:00]One actionable step for corporate refugees considering entrepreneurship [24:00]Learn more about Katie at:https://www.linkedin.com/in/katiemotzwilsonhttps://www.seriousmoonlightconsulting.cohttps://www.instagram.com/seriousmoonlightconsultingThank you to our sponsor:The Smashing the Plateau CommunityDon't miss out! Get exclusive access to focused, expert-driven strategy tips—subscribe now and start taking confident action on your path to business growth!

Search is changing. Instead of typing a few words into Google, clients are now asking AI tools for hyper-specific recommendations. So how do you make sure they still find you? In this episode, Max DesMarais of Vital Designs shares how to position your business so large language models present you as the solution to your client's problem. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you've ever hit a wall at 2:47 PM and wondered, “Why can't I think straight?” This episode is for you. Spoiler alert: It's not a willpower problem. It's biology. In this episode, Dr. Bray breaks down one of the most overlooked truths in workplace performance: your brain has a limited energy budget. From decision fatigue to task switching to why your focus crashes mid-afternoon, you'll discover the hidden forces behind mental burnout and how to fight back. We'll explore: Why your brain burns through more energy than any other organ How your “mental bank account” gets drained without you even noticing The real cost of multitasking (hint: it's not just lost time) What top performers, neuroscience researchers, and companies like Google are doing to protect brain power Simple ways to refuel your focus using strategic breaks, movement, and even social interaction You'll also learn how to spot the moments when you're cognitively bankrupt and what to do to recharge fast. Bonus: Dr. Bray shares a simple method to track your “brain budget” for one day so you can identify your personal energy leaks and high-focus windows. You'll walk away with actionable tools you can start using today to work smarter, feel better, and lead with more clarity. If you're in leadership, juggling too many tabs, or constantly battling decision overload, this episode might change how you manage your most valuable asset: your brain. Listen now and get ready to stop blaming yourself and start working with your biology. QUOTES BY DR. BRAY "The brain doesn't store fuel. Once the tank is low, the first thing to go is your ability to think clearly and resist distractions." "Don't use your brain's best hours on low-leverage tasks." "Performance problems may not be due to poor skills, but poor fuel. Invest in good nutrition and rest."  

Google's sideloading lockdown has us pushing Wes' Pixel further than Google ever dreamed.Sponsored By:Managed Nebula: Meet Managed Nebula from Defined Networking. A decentralized VPN built on the open-source Nebula platform that we love. 1Password Extended Access Management: 1Password Extended Access Management is a device trust solution for companies with Okta, and they ensure that if a device isn't trusted and secure, it can't log into your cloud apps. Unraid: A powerful, easy operating system for servers and storage. Maximize your hardware with unmatched flexibility. Support LINUX UnpluggedLinks:

Aviation Career Foundation & PhilosophyDarren Pleasance's aviation journey began serendipitously at age 13 in Livermore, California, sparked by witnessing model airplane flying in a local park (02:32)Boy Scouts aviation merit badge provided first airplane flight experience with troop leader who was also a flight instructorAirport proximity advantage allowed daily after-school bicycle rides to Livermore Airport for hands-on learningMentorship network development through open hangar visits led to free flight instruction from CFI named DougAccelerated certification timeline: solo at 16, private at 17, commercial instrument flight instructor at 18College funding strategy utilized flight instruction income to pay for education expensesLife decision framework established early: "When faced with difficult decision, choose one that makes for better story" (07:03)McKinsey departure decision after 14 years applied this principle to join Google despite financial spreadsheet analysisAlaska bush pilot choice over completing engineering master's degree exemplified same philosophyCareer diversification approach created multiple aviation experiences: corporate jets, glider towing, competition aerobatics, bush flyingMedical Certification Challenges & AdaptationsColor vision deficiency discovery at age 16 during first medical examination created major career obstacle (09:16)Initial medical restriction: "not valid for night flight or color signals" threatened professional pilot aspirationsDemonstrated ability waiver process required FAA flight examination demonstrating ability to distinguish aviation-relevant colorsTesting requirements included: identifying plowed vs. unplowed fields, recognizing taxiway centerline lights, runway edge lights, beacon colorsAirline career impact: even with eventual first-class medical clearance, airlines wouldn't hire pilots with any medical history complicationsBlessing in disguise outcome: forced exploration of diverse aviation opportunities including John Travolta corporate pilot work, competition aerobatics, P-51 flyingCorporate Experience IntegrationMcKinsey consulting foundation provided comprehensive business function exposure across marketing, sales, finance, organizational strategy (05:58)High-tech specialization and sales/marketing focus opened door to Google global team leadership opportunity14-year tenure built expertise in helping management teams improve business performance worldwideDiverse client experience across multiple industries and business functions created versatile skill setGoogle and Cisco leadership roles combined with continuous aviation involvement maintained dual expertise (12:51)Weekend flying commitment included teaching aerobatics at Bedford Airport's Executive Flyers AviationCompetition aerobatics involvement led to EAA board connections and industry networkingP-51 flying experience enhanced aviation credibility and public profileAOPA Leadership Vision & QualificationsUnique qualification combination merged deep aviation passion with Fortune 500 business leadership experience (12:51)200+ employee organization requires substantial business management capabilitiesPublic speaking requirements for member events, donor relations, political advocacy, airport community relationsAviation credibility essential for representing pilot community interests and understanding operational challengesAdvocacy experience needed for communicating aviation value to non-pilot stakeholdersCurrent aircraft ownership maintains grassroots GA connection through Sea Ray amphibious aircraft and RV-6 ownership (15:11)Recent flying examples: Priest Lake, Idaho seaplane fly-in participation, formation flying with friendsBackcountry flying engagement demonstrates continued hands-on small aircraft experienceCost-conscious operations understanding through Rotax-powered aircraft ownershipComprehensive Member Service PortfolioBase membership value proposition at $89 annually provides extensive pilot support services (20:40)Pilot Information Center staffing includes deep maintenance experts available for technical problem-solvingInternational flight planning assistance covers Canada, Bahamas, and worldwide destinations with step-by-step guidanceAircraft purchasing support through aviation finance group connections and escrow service coordinationDocumentation and process guidance for complex aviation procedures and regulatory compliancePilot Protective Services enhancement for additional $85 annually adds critical legal and medical advocacy (21:43)Medical packet review service ensures special issuance applications meet FAA requirements before submissionLegal representation availability for FAA enforcement actions, violations, or incident responsesSpecialized expertise access for navigating complex regulatory interactions and protecting pilot certificatesRisk mitigation approach prevents multi-month delays from incomplete FAA submissionsMedical Certification Support & Modern ChallengesGrowing mental health certification complexity requires specialized AOPA medical services guidance (30:28)Young pilot medication history increasingly common for anxiety, depression, ADHD treatments during teenage yearsHistorical automatic disqualification being replaced with thoughtful case-by-case evaluation by FAADocumentation requirements becoming more complex but achievable with proper preparation and advocacyDr. Susan Northrup leadership as Federal Air Surgeon working to reduce special issuance backlogsProcessing timeline improvements under current FAA medical leadership showing measurable progress (30:28)Six-month to one-year timelines still common for special issuance cases with complex medical historiesBacklog reduction efforts ongoing but substantial volumes still creating extended wait timesProfessional pilot impact demonstrated through airline pilot medical deferral experiences requiring months of career uncertaintyLegislative Advocacy & Infrastructure ProtectionAirport infrastructure comparison highlights US aviation system advantages over international counterparts (35:56)5,000 public use airports in US with only 500 having control towers enables widespread GA access3,500 airports with instrument approaches create weather-independent national transportation networkGermany comparison: only towered airports permitted instrument approaches, severely limiting utility aviationEuropean model limitations restrict general aviation to VFR-only operations at uncontrolled airportsATC privatization opposition based on international precedent analysis and stakeholder influence concerns (33:32)User fee implementation in privatized systems creates barriers to flight training, safety practices, and airport utilizationAirline influence concentration through deeper financial resources shapes privatized ATC board decisionsAirspace allocation shifts favor commercial operations over general aviation access and utilitySafety degradation risks from reduced flight training frequency due to per-operation fee structuresEducational Programs & Future Pilot DevelopmentHigh school aviation program expansion reaching 30,000 students across 1,500 schools nationwide (23:49)Four-year curriculum structure provided free to participating schools regardless of economic constraintsTeacher training programs enable non-pilot educators to deliver aviation content effectivelyCareer pathway diversification beyond traditional airline pilot focus to include corporate, firefighting, medevac, bush flying opportunitiesProfessional development support helps students understand aviation industry breadth and alternative career pathsPilot shortage solution approach emphasizes local flight school importance over centralized training facilities (38:19)Military pilot percentage decline requires civilian-trained pilot pipeline expansion for airline recruitmentLocal flight school network at thousands of airports provides distributed training capacityAirport closure threat directly impacts airline pilot production capability and national transportation infrastructureMember Engagement & Growth StrategyFlight instructor advocacy role critical for membership growth and student pilot introduction to AOPA services (45:41)Historical membership introduction pattern: CFIs recommended AOPA alongside essential equipment and educational materialsCurrent engagement decline among flight instructors requires renewed education about AOPA value propositionStudent pilot free membership for six months provides risk-free introduction to organization benefitsCareer-long value proposition extends beyond private pilot training through professional aviation transitionsPublic advocacy responsibility for aviation community members to educate non-pilot population about airport importance (47:55)Medical evacuation services utilizing local airports for emergency patient transportFirefighting operations depend on airport infrastructure for aerial suppression activitiesEconomic development impact through business aviation supporting local employment and commercePilot training pipeline at local airports directly feeds airline industry personnel requirements

Cloudflare's latest moves to police who can access the internet and governments' push for age verification set off alarms for the future of the open web, as panelists debate the hidden costs of centralization and regulation. Microsoft fires four workers for on-site protests over company's ties to Israe Taco Bell rethinks AI drive-through after man orders 18,000 water Nvidia says two mystery customers accounted for 39% of Q2 revenu FBI cyber cop: Salt Typhoon pwned 'nearly every American Mastodon says it doesn't 'have the means' to comply with age verification law UK's Online Safety Act censors the internet — a preview of US proposal Meta updates chatbot rules to avoid inappropriate topics with teen user Meta reportedly allowed unauthorized celebrity AI chatbots on its service UK's demand for Apple backdoor may have been broader than previously though Bluesky now platform of choice for science communit SpaceX's giant Starship Mars rocket nails critical 10th test flight in stunning comeback FCC rejects calls for cable-like fees on broadband providers The web does not need gatekeepers Intel warns a US equity stake could trigger "adverse reactions" US firms are racing through a $1 trillion buyback spree in record time Microsoft reveals two in-house AI models Authors celebrate "historic" settlement coming soon in Anthropic class action A rule exempting small packages from tariffs is ending today Framework is working on a giant haptic touchpad, Trackpoint nub, and eGPU for its laptops Germany fines economist Thomas Vierhaus €16,100 for sarcastic X posts1 Google wants to make sideloading Android apps safer by verifying developers' identities South Korea bans smartphones in all middle and elementary school classrooms Host: Leo Laporte Guests: Shoshana Weissmann, Cory Doctorow, and Louis Maresca Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: shopify.com/twit ZipRecruiter.com/twit NetSuite.com/TWIT zscaler.com/security smarty.com/twit

Cloudflare's latest moves to police who can access the internet and governments' push for age verification set off alarms for the future of the open web, as panelists debate the hidden costs of centralization and regulation. Microsoft fires four workers for on-site protests over company's ties to Israe Taco Bell rethinks AI drive-through after man orders 18,000 water Nvidia says two mystery customers accounted for 39% of Q2 revenu FBI cyber cop: Salt Typhoon pwned 'nearly every American Mastodon says it doesn't 'have the means' to comply with age verification law UK's Online Safety Act censors the internet — a preview of US proposal Meta updates chatbot rules to avoid inappropriate topics with teen user Meta reportedly allowed unauthorized celebrity AI chatbots on its service UK's demand for Apple backdoor may have been broader than previously though Bluesky now platform of choice for science communit SpaceX's giant Starship Mars rocket nails critical 10th test flight in stunning comeback FCC rejects calls for cable-like fees on broadband providers The web does not need gatekeepers Intel warns a US equity stake could trigger "adverse reactions" US firms are racing through a $1 trillion buyback spree in record time Microsoft reveals two in-house AI models Authors celebrate "historic" settlement coming soon in Anthropic class action A rule exempting small packages from tariffs is ending today Framework is working on a giant haptic touchpad, Trackpoint nub, and eGPU for its laptops Germany fines economist Thomas Vierhaus €16,100 for sarcastic X posts1 Google wants to make sideloading Android apps safer by verifying developers' identities South Korea bans smartphones in all middle and elementary school classrooms Host: Leo Laporte Guests: Shoshana Weissmann, Cory Doctorow, and Louis Maresca Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: shopify.com/twit ZipRecruiter.com/twit NetSuite.com/TWIT zscaler.com/security smarty.com/twit

BYU football head coach Kalani Sitake spoke with the media in a virtual Zoom press conference to preview the Week 2 matchup against Stanford on Monday, September 1, 2025. BYU hosts Stanford on Saturday, September 6, at 8:15 p.m. (MDT) on ESPN and KSL NewsRadio (102.7 FM, 1160 AM). Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593

BYU football crushed Portland State, 69-0, to open the 2025 season. KSL Sports BYU Insider Mitch Harper shared his closing thoughts on the win for the Cougars, along with some deep-cut observations from the victory. Bear Bachmeier had a strong showing in his first college game. LJ Martin, Keanu Tanuvasa, and John Taumoepeau impressed. BYU football recruiting update. The Cougars offered class of 2026 quarterback Tradon Bessinger from Davis High School. Then, Ryder Lyons put up big numbers once again for Folsom High. Cougar Stock Exchange: What's trending up and trending down after week one of BYU football action? Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593

BYU football players spoke with the media on a virtual Zoom call to preview the week two matchup against the Stanford Cardinal. The players who spoke include: Siale Esera, LB LJ Martin, RB Bruce Mitchell, Center Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593

In the 1980s, before Internet marketing had even really begun, our very special guest today and returning champion was working as a tech writer in the foreign exchange trading department of Bankers Trust in New York. In his new book “How The Web Won,The Inside Story of How a Motley Crew of Outsiders Hijacked the Information Superhighway and Struck a Blow for Human Freedom,” Ken McCarthy writes: “Working with foreign exchange traders taught me an important lesson about the need for speed in business: Windows of opportunity open and close fast. That understanding, combined with my ‘discovery' of the rudiments of direct marketing, has been worth millions to me and a whole lot more to my clients.” That's one of the many powerful lessons from Ken's new book, “How The Web Won.” He's been around Internet marketing longer than anyone else I know–and possibly longer than anyone, period. In 1994, he sponsored the first conference about the business potential of the World Wide Web. With keynote speaker Marc Andreeson, at the time, the 23-year old co-founder of Netscape, an early Internet browser and the first important one. Time magazine pointed out that Ken was the first person to identify the importance and business power of the click-through rate, which today, of course, is the basis of the roughly half-a-trillion-dollars a year Facebook and Google make selling pay per click advertising. In 2002, Ken started an event called The System Seminar, which I attended a few years later myself. Met Frank Kern, Gary Halbert, Harlan Kilstein, and a whole bunch of other people who were, or became, legends in direct marketing. We could spend the rest of the show talking about all of Ken's accomplishments, but I'd rather he tell you about his book, “How The Web Won.” So Ken, welcome, and congrats on your new book! 1. So in 1993, you attended a conference called One BBS CON. I'm not sure from your book if that was the moment that changed your life, since you'd been doing some pretty good pulling rabbits out of hats with direct marketing before then. But could you talk about if that was an inflection point and how what you learned at that conference influenced you going forward? 2. Could you talk about being invited to Dan Kennedy's conference in 1993? I can't imagine a lot of the hard core direct marketers who paid $5000 to be there were all that receptive at that time to what you had to say. Were they? 3. Until 1989, it was forbidden by the U.S. government to use the Internet for commercial purposes. How fast did that change in the 90s, and what were the key moments for that? How did your San Francisco conference fit into all of that? 4. When did Internet marketing as we know it today really start to get traction? 5. What would you say was the big mistake made by many of the companies that went bankrupt in the dot-bomb of 2000 – and how long did it take for the direct marketing way of thinking take to catch on? 6. What prompted you to launchThe System seminar in 2002? 7. Any other key moments between the early days and today, that you'd like to talk about? Ken's book, How The Web Won https://www.amazon.com/dp/B0DM2GN91Q HowtheWebWon.com Get in touch with Ken at: https://kenmccarthy.com Download.

Cloudflare's latest moves to police who can access the internet and governments' push for age verification set off alarms for the future of the open web, as panelists debate the hidden costs of centralization and regulation. Microsoft fires four workers for on-site protests over company's ties to Israe Taco Bell rethinks AI drive-through after man orders 18,000 water Nvidia says two mystery customers accounted for 39% of Q2 revenu FBI cyber cop: Salt Typhoon pwned 'nearly every American Mastodon says it doesn't 'have the means' to comply with age verification law UK's Online Safety Act censors the internet — a preview of US proposal Meta updates chatbot rules to avoid inappropriate topics with teen user Meta reportedly allowed unauthorized celebrity AI chatbots on its service UK's demand for Apple backdoor may have been broader than previously though Bluesky now platform of choice for science communit SpaceX's giant Starship Mars rocket nails critical 10th test flight in stunning comeback FCC rejects calls for cable-like fees on broadband providers The web does not need gatekeepers Intel warns a US equity stake could trigger "adverse reactions" US firms are racing through a $1 trillion buyback spree in record time Microsoft reveals two in-house AI models Authors celebrate "historic" settlement coming soon in Anthropic class action A rule exempting small packages from tariffs is ending today Framework is working on a giant haptic touchpad, Trackpoint nub, and eGPU for its laptops Germany fines economist Thomas Vierhaus €16,100 for sarcastic X posts1 Google wants to make sideloading Android apps safer by verifying developers' identities South Korea bans smartphones in all middle and elementary school classrooms Host: Leo Laporte Guests: Shoshana Weissmann, Cory Doctorow, and Louis Maresca Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: shopify.com/twit ZipRecruiter.com/twit NetSuite.com/TWIT zscaler.com/security smarty.com/twit

September is here and so is a new episode of Good, but not the best... a Dancing Gnome podcast! We have Mike T sitting in with us for this entire episode and we kick things off with a Look Back and Look Ahead in the world of DG. We talk Okta, we talk Festbier, we look a little further ahead into October to Dancing Gnome's 9th anniversary. Next, we wade into the always treacherous waters of a "kids at a brewery" discussion, following some recent 1 star reviews DG received on Google. We read a New York Times article from earlier this summer that talks about how some breweries are handling this tricky issue and the responses they are receiving. After our break, we crack open two of Dancing Gnome's latest barrel aged offerings, Contact and Vindemia, while Andrew talks about the interesting process behind creating these two beers. We close out the show by answering some listener questions. Thanks for listening!!  Intro/Outro music by: Kabbalistic VillageBreak music by: Kevin MacLeod

What makes a brand experience unforgettable? Laura Parkinson, Global Head of Brand Experience at LinkedIn, has created standout experiences at Apple, Google, and now LinkedIn. She leads the team behind the company's most influential moments—online and in person—and knows how to turn bold ideas into connections that inspire and stick. What You'll Learn in This Episode Why the most iconic brands focus on making people feel something, not just showing up consistently How LinkedIn uses experiences as a marketing channel to launch products and connect with audiences What it takes to scale brand experience inside a large organization while keeping it authentic Why in-person and digital experiences need to work together for a seamless brand presence How cultural moments and team culture fuel creative, “magical” brand experiences Episode Chapters (00:00) Intro (00:31) Laura's path into brand experience from SXSW to Apple and Google (02:00) Lessons from Apple on intuitive, human-centered experiences (04:20) Making digital brands tangible through real-life experiences (05:26) The role of brand experience at LinkedIn (07:10) Scaling brand experience across a large organization (10:23) Measuring success in brand experiences (13:12) Designing consistent yet localized global experiences (17:05) How AI is reshaping brand experiences (21:18) Building teams that deliver magical experiences (23:18) A brand that's made Laura smile recently (25:16) Where to connect with Laura About Laura Parkinson Laura Parkinson is the Global Head of Brand Experience at LinkedIn. She specializes in brand marketing events and experiences for global organizations across consumer products, retail, entertainment, technology, and SaaS. Laura brings bold visions to life through strategic thinking and deep operational expertise, having created and managed internal and external programs from concept to completion. She is passionate about building and supporting teams that imagine and deliver magical brand experiences that drive both market and mind share. What Brand Has Made Laura Smile Recently? The brand that's made Laura smile recently is Build-A-Bear. Beyond its surging stock price, she admires how the company creates magical in-store experiences that resonate with everyone—from kids to adults. With plans to expand dozens of new locations, Build-A-Bear shows the power and value of real-life, experiential branding. Resources & Links Connect with Laura on (surprise!) LinkedIn. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

If your church isn't online, it doesn't exist

The advantage of being an old man is that you can remember the past. This gives you a different perspective on current events. But if that old man is foolish enough to share his thoughts, the average person will smile tolerantly and pat him on his head and tell him that he is just “a lovable old dinosaur who is out-of-touch and living in the past.”Screw it. I'm going to go ahead say what I'm thinking.A few years ago, Big Data was going to change the world. Big Data came and went.Then we got excited about ideas that were “disruptive.” Slash-and-burn disruption by a bunch of young pirates was going to change everything.The Blockchain was going to change everything. You couldn't go anywhere without someone blathering about Crypto and NFT's.Now AI is going change everything. And it definitely will, for awhile.Technology saves money by reducing labor costs, which is just a fancy way of saying that technology allows you to replace people with machines. Unemployment will increase, and Trump will blame Obama.And so it goes.I had an appointment in 1977 to meet with a loan officer at First National Bank in Broken Arrow, Oklahoma, to borrow $1,000.The greeter at the bank sat me in a chair in the waiting room. I was 19 years old.Smart phones did not exist. My only option was to paw through the pile of old magazines on the coffee table in front of me. Can you believe that every one of those magazines was about banking? The banker puts his banking magazines on the coffee table in his lobby when he is finished reading them. And the dentist puts his dental magazines on the coffee table in his lobby. This is how the Business Titans of Smallville keep their costs under control.And they do it for our convenience.I began reading a magazine about banking and it catapulted my brain into a tumbling somersault from which I have never recovered. The feature article was about ATM's, but it didn't call them ATM's. It referred to them as automated teller machines.“The modern bank executive can now reduce his payroll significantly because these new automated teller machines work without pay 24 hours a day, and they never make mistakes.”My eyes were jacked open so wide that I was unable to blink.ATM's were not invented for our convenience! They were invented so that banks could fire 60% of their bank tellers!“These new tellers require no health insurance, no air-conditioned offices, no telephones, no sick days, and they take no vacations. Your customers will thank you for giving them the ability to make deposits and withdrawals 24 hours a day from a variety of convenient locations.”The man I saw in my mind was the banker in the old Monopoly game by Parker Brothers. The way to win the game of Monopoly is to gobble up all the things that people cannot avoid, then take everything they own when an unlucky roll of the dice puts them at your mercy. It's perfectly legal.I played Monopoly when I was young, but I don't play it anymore.Parker Brothers began selling Monopoly in 1935. But that game's origins trace back to an earlier version called “The Landlord's Game” created by Elizabeth Magie. She crafted her game back in 1904, when Teddy Roosevelt was making his mark on history by curbing the excesses of the richest and most powerful men in America.Google, Apple and Meta still play Monopoly. As do the insurance companies, the oil companies, the pharmaceutical companies and the medical corporations that control virtually all the doctors. But the version of Monopoly they play isn't sold by Parker Brothers.To win, all you have to do is gobble up the things that people cannot avoid, then take everything they own when an unlucky roll of the dice puts them at your mercy. It's perfectly legal.Abraham Lincoln and Teddy Roosevelt are the Republicans on

93% of marketers believe first-party data is more critical than ever for organizations. Eddie Patzsch, VP of Revenue at Optimove, has transformed relationship data into revenue-driving campaigns for enterprise brands like Sephora and FanDuel, delivering measurable incremental revenue through AI-powered personalization at scale. The discussion covers zero-party data collection through gamification strategies, deterministic versus probabilistic customer matching frameworks, and AI-powered self-optimizing journey orchestration that prioritizes communications across millions of customer touchpoints.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Loyalty Features in Google & Interview w/ PPC Krik | Marketing O'Clock Episode 396This week on Marketing O'Clock: Google Ads and Merchant Center introduce new Loyalty Goals and reward features. Also, AI tools remain widely used, though their growth has slowed, and traditional search hasn't lost its popularity. Plus, the August 2025 Spam Update is out, and is affecting rankings across many sites. Visit us at - https://marketingoclock.com/

In this episode, recorded Friday, August 30, at the Venice Film Festival, Charlie Fink talks with director Doug Liman and the 30 Ninjas team, Juliana Tatlock and Jed Weintraub, about Asteroid, their new immersive XR film. The conversation covers the creative and technical process behind putting audiences inside a Hollywood movie, including the use of Google's high-end digital human capture, Unreal Engine, and the Android XR platform with Gemini AI. Liman explains how the project evolved from a feature script into a 12-minute interactive experience. The team reflects on nearly a decade of experimenting with immersive technologies, from early VR series like Invisible to today's high-fidelity headsets. Thank you to our sponsor, Zappar!Don't forget to like, share, and follow for more! Follow us on all socials @TheAIXRPodcasthttps://linktr.ee/thisweekinxr” Hosted on Acast. See acast.com/privacy for more information.

This is season 5. In this episode, Mike Charleston is joined with his wife Sarah, and Chuck Tate. This week they discuss the "waste generation". America wastes 5x more than the 2nd place country. Are we really content in our culture? Can we trust God in a land of plenty? Elisabeth joins for a game, and Sarah has her song of the week.If you want to ask a question or make a comment:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Talk@fellowshipofbelievers.org⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Or record a voice message⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://anchor.fm/mike-charleston/messag⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sarah's new book⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠"You Can Run in Flip-Flops, But Is That the Best Way"⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Check out the website at⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.fellowshipofbelievers.org⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠To watch Every Step go here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/watch?v=Eh8dX0VUPJw&t=s&ab_channel=RebekahCharleston⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe on⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Or watch it here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Find the show on:Apple, Spotify, Anchor, Breaker, Google, Pocket Cast, RadioPublic, Audible, and now on YouTube

How will AI reshape the future of retail? In this episode of the Shoe-In Show, Google's Paul Tepfenhart, Global Director of Retail & Consumer Strategy & Solutions, joins hosts Matt Priest and Andy Polk to break down how artificial intelligence is revolutionizing everything from customer personalization to store operations. From practical AI use cases and the biggest data challenges facing retailers to what's next in 2025 and beyond, this conversation is equal parts smart, witty, and forward-looking. Tune in for a high-tech deep dive into retail's transformation you won't want to miss. With special guest: Paul Tepfenhart, Global Director, Retail & Consumer Strategy & Solutions, Google Hosted by: Matt Priest, FDRA and Andy Polk, FDRA

Is AI the future of SEO or a credibility killer? For that and more, follow us here and ⁠subscribe to our YouTube channel⁠!In this episode of Built Online, we talk with Jade Pruett, founder of Hello SEO, an agency helping entrepreneurs and small businesses get found online. Jade shares how she grew her agency from a side hustle into a full-time business, why most people misuse AI in content creation, and what strategies actually work to optimize for both Google and AI-driven search.------------JADE PRUETT:- Company Website: http://www.helloseo.com- Instagram: https://www.instagram.com/jadefromhelloseo/- LinkedIn: https://www.linkedin.com/in/jade-pruett-helloseo/⁠------------

We put out a call for YOUR hot takes on Souls and Soulslikes, and you delivered! We brought them to share with the class, as well as to give some of our own as well. Should FromSoftware give in and let us pause? Are the games TOO gloomy? Are these games secretly rhythm games...?MORE PLACES TO FIND USCrubscribe ► https://bit.ly/CrubcastGet the show early and get exclusive content at our Patreon ► https://www.patreon.com/crubOur Crubcasts are recorded LIVE at https://www.twitch.tv/crub_official every Tuesday at 7pm Eastern, with EXCLUSIVE Pre- and Post-ShowsJoin our Discord ► https://crub.org/joinBlueSky ► https://bsky.app/profile/crub.orgCome join our Steam group ► https://steamcommunity.com/groups/crubclubPodcasts are available on Apple, Google, Spotify, and other platforms are available at ► https://crub.orgTODAY'S CRUBCAST HOSTSBrody: https://www.youtube.com/@RACROXNicco: https://www.youtube.com/channel/UCl56kbl3tb-KiGEHT7MUGUgSean: https://www.youtube.com/@WolfkaosaunCHAPTERS00:00 Finally, someone has talked about Souls games03:13 Positives on the atmosphere of the games13:22 Hot takes on said atmosphere20:45 Opening this can of worms: the difficulty34:13 Getting into the actual mechanics of the games (rhythm...?)43:30 Giving attention to replayability (positive)52:29 The Bosses1:00:03 Just Let Us Pause, and audience questions ★ Support this podcast on Patreon ★