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In this episode of Perpetual Traffic, Ralph and Lauren are joined by Val Riley, Vice President of Marketing and Strategy at Unbounce, to tackle the latest disruptions in Google Ads' AI Max landing page requirements. As AI continues to reshape digital marketing, these changes could significantly impact how you design and optimize landing pages for Google Ads. This episode dives deep into practical strategies and insights to adapt to the new landscape and overcome the challenges presented by these updates.Chapters:00:00:00 - Kicking Off the Perpetual Traffic Podcast00:01:56 - Meet Today's Game-Changer: Val Riley from Unbounce00:02:41 - Val Riley's Path to Unbounce: From Start-Up to Industry Leader00:04:17 - Google's Hidden Updates: What You Need to Know00:06:43 - Why User Experience is the Secret Sauce in Ad Success00:08:09 - Supercharging Ad Performance with AI Max00:17:26 - Crafting Landing Pages That Drive E-commerce Success00:25:06 - Unlocking the Power of Custom Templates for Agencies00:25:40 - E-commerce Landing Page Templates You'll Love00:28:12 - Mastering Cross-Selling: Smart Strategies for More Sales00:29:17 - Proven Tactics to Maximize Conversions on Your Landing Pages00:34:30 - Winning Marketing Strategies to Stay Ahead of the Competition00:38:01 - Dive Into Unbounce's Best Templates and Categories00:40:42 - Wrapping Up: The Key Takeaways You Can't MissLINKS AND RESOURCES:Deliver the most relevant ad across surfacesEpisode 707: Decode Google's New Diabolical Landing Page Changes with Tas BoberVal on LinkedInUnbounce on LinkedInLanding Pages and TemplatesOli Gardner Unbounce videosTier 11 Data SuiteSUPERCHARGE YOUR MARKETING ROITier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with
Sierra Nevada Heavy Hitter@sierranevada #beer#CraftBeer #BeerTasting #radioshow #podcastCo hosts : Good ol Boy Dave and Good ol Gal JulieannaSUDS Episode –
I'm a big fan of Nathalia (Nat) Holt's books, and am so excited to have the opportunity to talk to her about her new book, The Beast in the Clouds: The Roosevelt Brothers' Deadly Quest to Find the Mythical Giant Panda. I first met Nat when her book Cured: The People Who Defeated HIV came out and I attended a book event at Dartmouth Medical Center. She is so smart and curious and in this episode we will be talking about the process of researching elusive history, where her ideas come from, and who gets to tell what stories. Nathalia Holt's websiteTranscript below!EPISODE 455 - TRANSCRIPTJess LaheyHey, AmWriters! It's Jess Lahey here. I am so excited to talk about a new series that I am putting out there on the Hashtag AmWriting platform called From Soup to Nuts. I interview and work with and mentor an author—a nonfiction author—who has subject matter expertise and a killer idea, frankly, that just knocked me sideways. This author really thinks this is the time and place for this idea. And I agreed, and I asked her—I begged her—if I could mentor her through this process in a series. We're having to work together on agenting and proposal and all the stuff that you've got to do, from soup to nuts, to get a book out into the world. This series, From Soup to Nuts, is subscriber-only. The first episode is free, so you can go back and listen to that. That's for everyone. But if you want to join us for the whole process and learn from her mistakes—and learn from the stuff that I'm working on right now too—you have to subscribe. So consider supporting the Hashtag AmWriting podcast. It helps us bring you stuff like this—these extra series—not to mention the podcast itself. Alright, it's a lot of work. Help us support our podcast and these extra bonus series. By becoming a supporter, you'll get a sticker for it. You'll get your hypothetical, figurative sticker for being a good Hashtag AmWriting.Multiple speakers:Is it recording? Now it's recording, yay. Go ahead. This is the part where I stare blankly at the microphone. I don't remember what I'm supposed to be doing. All right, let's start over. Awkward pause… I'm going to rustle some papers. Okay, now one, two, three.Jess LaheyHey, this is the Hashtag AmWriting podcast. This is the podcast about writing all the things—writing the short things, writing the long things, writing the queries, the proposals, the poetry, the fiction, the nonfiction. This is the podcast actually, at its heart, about getting the work done. I am Jess Lahey. I am your host today. I'm the author of the New York Times best-selling The Gift of Failure and The Addiction Inoculation. And you can find my journalism at The New York Times and The Atlantic and The Washington Post. And today I am interviewing an author I respect deeply. I have known this author since she wrote her first book, which overlapped with some work that my husband does and some work that I had done in a previous career, and she has gone on to have a glorious and enviable career in nonfiction. My dream has always been to be one of those people that can, like, get curious about a topic and then just go off and write about that topic. And this is what she does. So Natalia—NAT—Holt, I am so excited to introduce you to our listeners. They are deep, deep, deep lovers of the nuts and bolts and the geeky details of the writing and the process. So welcome to the Hashtag AmWriting podcast.Nathalia HoltThank you so much. I'm excited to talk to you today.Jess LaheySo we have a book on HIV—the first book, Cured, which is the way that I got to know you. Also, full disclosure, we share an agent. Laurie Abkemeier is our agent, and I think she actually may have introduced us in the first place. Yeah, your first book—yeah, your first book, Cured, about the Berlin patients. Really interesting—if you've never heard of the Berlin patients, listeners, just, just Google it. It's really a fascinating story. I'll go over—I'll go read Cured. Cured is all about the Berlin patients. And then we have The Queens of Animation—the women behind, sort of, the way Disney does what they do. And—and—and then we also have Rise of the Rocket Girls, which is another fascinating book out there about the women behind a lot of the math and the planning and the work that was done to get us into space. And so when I heard about your new book, I'm like, "Oh, NAT's working on a new book. Great! What women are we going to talk about this time?" And it's such a departure for you, and it is such a fascinating topic for you. And, well, for me, it's like—it's deep in my geeky, Jess-book-loving nonfiction zone. Could you tell us a little bit about it and where the idea came from for this book?Nathalia HoltSure. The book is called The Beast in the Clouds, and it's about an expedition that the two eldest sons of President Theodore Roosevelt took in 1928 and 1929. And they went to China and Tibet in search of the giant panda, which at that time was unknown to Western scientists. And even in China, there were very few people that were aware of where this animal lived, what it ate—so little was known. So during this time period, the 1920s, you have all of these expeditions going to China, trying to find this black-and-white bear that no one is really sure exists. It's just a crazy period of history, because you have all of the other bears at that time—even polar bears—were known and even were in zoos. But the panda was not, and many people even thought it would be a ferocious bear. They thought this was going to be, you know, a combination of polar and black bears.Jess LaheyYeah, yeah.Nathalia HoltSo that's what the Roosevelts are going to. And so the expedition ends up being torturous, deadly. They're going through the Himalayas. They're not very well prepared. They lose all their food. They're attacked. They get lost. Just every crazy thing happens to them. But it's also a journey of transformation. They're documenting all of the ecology around them, and it really ends up changing their own worldview. And so it was such a fun book to research and to write. And I spent a lot of time also going into many of the other ex—many of the other members of the expedition, which was—which was fun, and maybe a little bit different than other books in this genre. But yeah, for me, you know, it's scary to be writing a part of history that is very different than what I've done before—but it's also fun.Jess LaheyWhere'd the germ of the idea for the book come from? Because I had never heard this story before. I guess it had just never occurred to me—like, where do we—how do we know about the panda bear?Nathalia HoltYeah, it's not a topic that has been written about much before, and I came across it while I was researching my last book, which is called Wise Gals, and is about women that helped form the CIA. And as part of that book, I was looking into the Roosevelts' role in World War Two. And it's so confusing when you research the Roosevelts, because they all have the same name. It's just Theodore and...Jess LaheyActually, I have to tell you, Tim's a huge fan—my husband, Tim, who you also know, is a big fan and has read a lot about—and he's like, "Well, which Roosevelt?" So you—and I'm like, "Oh, that's a really good question. I don't know which Roosevelt... like, the adventuring ones." He's like, "Well..." [unintelligible]Nathalia HoltYeah, there's so many of them, and they all have the same name. And so as I was trying to parse out son and father—who are both named Kermit Roosevelt and both served in World War Two—I kind of stumbled across this expedition that the elder Kermit Roosevelt had taken. So he and his older brother, Theodore, who were the sons of President Theodore Roosevelt, and so it just kind of—it came from there. Just sort of came from wanting to learn more about it. And I always love a challenge. If there's a topic that's difficult to research, that seems impossible to find anything about—I'm there. I want to know everything.Jess LaheyYeah. So, okay, so here's a—really a question that I—well, first of all, you and I are both research geeks. I just—I have said I could just keep researching books and not actually write the books. I just love that process. So aside from the easy answer, which is Google, like, where do you start with a story that hasn't been told yet? How do you start diving into that story, and where do you find information?Nathalia HoltIt's difficult, and it depends on the topic. For this one, I went through a number of different archives, and that was great. I was able to get old letters that the Roosevelts had. But I really wanted to bring in other voices. I was really, really persistent in my desire to bring in Jack Young, who was this young, 19-year-old, Hawaiian-born translator and naturalist on the trip. And I was fortunate enough that I was able to track down some interviews he had done with another author back in the 1990s, and I just was persistent. I just pleaded until I got these tapes and was able to get all these interviews with him. And then I also contacted his daughter, who lives in Hawaii, and was able to get his unpublished autobiography. And it gives such an interesting perspective, because Jack Young went on and became a very impressive person and really deserves a biography all of his own, but he was also very close friends with the Roosevelts. They had a real connection—a real bond. And you get a different sense of the story when you're hearing it through his descriptions of what it was like, because he is young, and he is sort of really documenting things for the first time. And then, in addition, I was so lucky with this book because I was able to also get the field journals from a scientist that was on the expedition, as well as all the writings from another naturalist. So it was fascinating, because there were so many different accounts of the same events, which really lets you go into detail about what it was like, what people were feeling, what they were seeing. And I don't think I've ever had that before—where I have so many different accounts of the exact same events.Jess LaheyThat's really cool, because it gives you that ability to, you know—if we went with just Jack Young's account, then you've got the Jack Young lens. And as you well know, history gets to be told by certain people, unless someone like you comes along and says, "Oh, wait, this account has not been brought to the surface," whether it's the women who are the animators at Disney, or whether it's the women who are part of NASA. So how do you—if you go into something like this and you have a limited number of perspectives—it sounds like you had a fair number of perspectives going into this, but since the documentation happened—usually tends to happen among the more powerful, the more privileged people—how do you manage getting a full perspective on an event like this expedition when you may have limited perspectives?Nathalia HoltThat is the real challenge, because it's easy to get the Roosevelts' documentation.Jess LaheyYeah, yeah, yeah.Nathalia HoltI have all of their journals, all of their letters. I am able to get into real detail about what this expedition was like for them. Even the difficult parts—for them—they really documented that, and everything has been saved. For the others... it's much more difficult, and it really requires that persistence of being able to get the letters. Being able to get the autobiography was really key, because he goes into so much detail about what things were like. And these interviews that he did were also really, really helpful, because he goes into a lot of his feelings about what it was like to be with the Roosevelts on the expedition, about how he felt… Because his father was born in China, his mother was born in San Francisco, he himself was born in Hawaii—which, at that time, is not part of the U.S.—he feels like he doesn't have a country. He doesn't know where he is. So when he's in China, he can speak all of these languages, but he's still struggling to connect and be able to talk with people, because there are so many dialects.Jess LaheyYeah.Nathalia HoltAnd so to be able to get into what that was like, and how he felt—just gives such a perspective—a different perspective of the expedition than perhaps what is usually had in these kinds of books. And he also talks a lot about the guides on the expedition, which was really interesting. There were a lot of women that were part of this expedition. Half of the guides, who kind of act as Sherpas—they, you know, they carry things, they lead the way, they guide the route, they make camp. And so there are just some great moments with these guides—especially the women guides—where they are just protecting from crazy marauders that have come down and have attacked the group. And lots of great moments like that. That was really interesting to document. And in addition, another thing I was able to get for this book is—there was actually some early video and a lot of photographs that were taken.Jess LaheyOh my goodness.Nathalia HoltBy one of the members. And that is just such an incredible thing—to be looking at video of this expedition in the 1920s—it's just amazing.Jess LaheyOkay, so geek question here, since this is definitely what our listeners like the most. So I haven't laid hands on the book yet, because it's not out yet—did you put photographs in the book? Were you able to get access to photographs, and did you put them in the book? And I ask that because whenever I write a proposal or we're working on a book proposal, we have to indicate whether or not there's going to be artwork, and that changes things in terms of budget, and it changes things in terms of permissions and stuff. And I was curious about—I've never dealt with that side of it before, but maybe you have.Nathalia HoltI have. I've always sent photographs, and I love it. Because I feel like it helps when you read the book—especially a book like this.Jess LaheyYeah.Nathalia HoltYou know, when I'm describing what they look like, and where they are, you want to see it with your own eyes. And so it's really interesting to be able to see those photographs. And I had so many, and it's always a challenge to parse out—who has the permissions? Where do they come from? Finding the photographs—this always takes forever. Fortunately, this particular book was maybe a little bit easier, because a lot of the photographs are out of copyright, that had been published at that time. So that was nice. But yeah, no, it was still just a mess, as it always is. It's always a mess to figure out who do photographs belong to. I feel like I would love to become a lawyer—just for that moment in researching a book.Jess LaheyThat's a whole layer I've never had to go into. And it was easier for me to—rather than just say, "Yeah, I'd like to include this one thing," and then I realized the nightmare that's ahead of me in terms of accessing and getting permission and all that stuff. I'm like, "Eh! Let's just stick with what we got in the print." But, for something like this—and especially when you're writing about, for example, animation, or if you're writing about, you know, this expedition, and there's art available—you know, it sounds like it's really, really worth it for that aspect. I mean, that's definitely something I would want in this book. So I think I know the answer to this question. This is a heavily loaded question, but are you—when it comes to research and it comes to what you include in the book—are you an overwriter or an underwriter? Or do you land pretty much—like, when you're doing your editing, are you like, "Oh no, this was the perfect amount to include?"Nathalia HoltOh, I'm a terrible overwriter.Jess LaheyOh. So am I!Nathalia HoltIt's really a problem. But I worked very hard on this book at cutting, and it was not easy for me, because I do always tend to go way overboard. I'm always over the word count that I'm supposed to be at—with the exception of this book, where I did a very good job of cutting it down and really trying to focus and not, you know, getting too distracted.Jess LaheyYeah, we joke all the time with my other co-hosts and friends that my—like, my history sections in both of my books could have been half of the book or, you know... and all the stuff that ends up on the floor ends up getting told in cocktail parties. You know, "By the way, did you know how many, you know, kegs of beer there were on the ships that came over? I do. Can I share? Because I did all this work and I've got to put it somewhere." And there's this weird—there's this weird line between, "Look, look how thorough I am. Can I have an A+ for how thorough I am?" versus what your reader might actually be interested in. I keep some of my favorite notes from my former editor, and she's like, "Yeah, the reader... no. Reader doesn't care. Not going to care. You know, this may be really fun for you, but maybe not for your reader." So—but I can imagine with something like this, you know, the details of the flora and fauna and all that other stuff—it would be really easy to get off on tangents that are not necessary for the core mission.Nathalia HoltYes, absolutely. But in some ways it was easier than my past books, because it only takes place over a year, which is incredible. Most of my books take place over decades, and the cast of characters is much smaller as well. And unlike some of my past books, I feel like I need to include everyone out of fairness—which is kind of a weird way to approach a book. I don't recommend it. That's not the way to do things. But yeah, if you're really just looking at a few—a handful of people—over a year, it's much easier to stay on track. So that was a good exercise for me.Jess LaheyYeah, there's a—there's a line I love, where David Sedaris talks about the fact that what it takes for him to purchase something is if the clerk at the store has gone to the trouble to take it out of the case, to show it to him, and then he feels like he has to buy it because he—someone went through the trouble. And same thing for me. If, like, someone's going to go to the trouble to be interviewed, then cutting that entire interview, or cutting that whole through line, or whatever that person is a part of, is incredibly painful to do. And then I feel like—I feel obligated. So it's a difficult—it's a difficult balance, you know, between what your readers are going to actually want and what makes for a good book, versus doing right by the people who spent time talking to you. It's a hard balance to strike. Alright, speaking of being in the weeds and geek questions—so I'd love to talk to you a little bit. I was just—I'm mentoring someone for a little series we're doing for this podcast, sort of from soup to nuts, from the beginning of an—from the inception of an idea to getting a book out. And the very first thing she did was send something to me in a Pages document. And I had to say, "Hey, you might want to think about using Word or maybe Google Docs, because, like, I don't have Pages." So—some details about how you work. Number one, do you have a preferred app that you like to write in? Because I'm a Scrivener gal.Nathalia HoltI mean, I prefer Word because I feel like it is the most universal. It's the easiest to send to people... and so that's what I go with.Jess LaheyYeah, I use Scrivener only because it allows me to blank out the rest of the world really easily. Okay, and then organizing your research. This is something—the question of organizing your research, how you know you're done researching and really just need to actually start writing the words—are the two questions that I get the most. Because the research could go—especially on a topic like this—could go on forever. So number one, given this voluminous research that you had, how do you organize your research? Do you use folders on your computer? Do you use folders in—you know—how do you do all of that?Nathalia HoltI do folders on my computer, and then I also do hard copies that I actually keep organized in real folders, which helps me, because then, if I'm going into a specific topic, a lot of times it can be easier to actually hold on to those documents and being able to see them. So I do both. Um, and...Jess LaheyHas everything pretty much been digitized in this area? Do you feel like—or do you have to go into rooms and, like, actually look at paper documents, and sometimes they don't let you scan those? So, you know, how does that work for you?Nathalia Holt Yes, it's very difficult if they don't allow you to photograph them. Usually they do. Usually you can. So I have always had to digitize documents, and there's so many different ways to do it, but now it's much easier just to use your phone than anything else, which is great. Very happy about this development. And yeah, I think—I think maybe that's part of the reason why I do like to print things out is because that's how I was first introduced to the material, so it can be useful for me. But there's way too much material to print everything out. I mean, there's so many hundreds, thousands of pages even. And so it's always just going to be sort of key documents that end up making their way into the actual folders, and then the rest—it's just, you know, organized by topic. Make sure images are separate, by person.Jess LaheySo then, how do you know you're done? Like, how do you feel like you're at a place where I now know enough to come at this from—to come at the storytelling from an informed place?Nathalia HoltThat is really a good question, and I'm not sure I can answer it, because I feel like you're never done. You're always going to be researching. There's no real end to it.Jess LaheyBut you have to start. Well, and this—this takes—this is separate from the question of, like, how much research—how much research do you have to have done for the book proposal? Like take it for example, for example, The Addiction Inoculation, where I needed to learn, really, a whole new area... that was a year-long process just to write the proposal for that book, and then another couple years for the book. So, for me—and I'm very happy to say—I got to ask Michael Pollan this question, and he had the same answer that I feel like is my instinctual answer for this, which is when I start to say, "Oh, I'm starting to repeat. Things are starting to repeat for me," and/or, "Oh, I already knew that," and so I'm not finding out new stuff or encountering things I don't already know at the same rate. It's starting to sort of level off. Then I feel like, "Oh, I've got this sort of, like, you know, mile-high view of the—of the information," and I maybe have enough in my head to start actually being an expert on this thing.Nathalia HoltThat's a good answer. That sounds responsible. I'm not sure that I do that, though. I think for myself, there's not a bad time to start, because it's going to change so much anyway, that for me, I almost feel like it's part of the learning process. Is that you start to write about it, and then as you go along, you realize, "Oh, this is not right. I'm going to change all of this," but it's all just part of helping you move along. And I think even from the beginning, if you start writing even just bits and pieces of how you want to write the scene, you want to think about this or outline it, that can be helpful, and it doesn't matter, because it's all going to change anyway.Jess LaheyThat's true. I actually find I write—the way I write is very specific, in that each topic I'm going to write about in a chapter has a narrative arc, story that goes with it. So I—that narrative arc story gets written first, and then I drop the research in as I go along. But I remember, with The Gift of Failure, a book came out that had a key piece of research that then I had to go back and figure out, "Oh my gosh, this impacts everything." And so I had to figure out how to sort of drop that in. And I couldn't have done it at any other time, because the research didn't exist or I hadn't found it yet. So that's a tough thing to do, is to go back and sort of link the things to something new that you think is important. But the research part is just so much fun for me. Again, I could do that forever and ever and ever. Do you? So the other thing I wanted to ask... and this is selfishly... do you have large boxes in your home of all the research that you feel like you can't get rid of, even though you wrote the book, like, five years ago, ten years ago?Nathalia HoltI do not. I pare down.Jess LaheyYou do?!Nathalia HoltAfter time, yes. It's hard to do, though, because it's hard to throw things away, and I definitely have folders that I keep. They're just full of things that I can never get rid of. And obviously it's all digitized as well, but there are things like that that mean a lot to me, that I can't get rid of.Jess LaheyWell, there's actually—this was a very selfish question, because I actually just went through and finally got rid of a whole bunch of stuff that... I felt like it was at the heart—it was the main research for The Gift of Failure, and I used it to mulch my gardens. I put—and so it was like this metaphorical kind of, like, knowledge feeding the thing that I care about the most right now. And so I used it to mulch all the paths in my gardens and create new garden beds and stuff like that. But I'm always curious about that. Like, I every once in a while see something on, like, "X"—what used to be Twitter—or someplace like that, like, can I get rid of the research from the book I wrote 25 years ago? Or is that too soon? Well, so when exactly does the book come out? Give us your—give us your pub date.Nathalia HoltIt comes out July 1st.Jess LaheyOkay. And I have to say... cover is gorgeous. How did you land on that cover image?Nathalia HoltOh, I really didn't get much say.Jess Lahey Okay.Nathalia HoltThe one thing I—I mean, you know, they have whole people that have skills that do these things, but one thing I was very passionate about was keeping the brothers on the cover in their expedition gear. So originally, the publisher had wanted them to be in suits on the front, and I just hated it. I hated it so much, because I feel like they need to be on the trail. You need to see them as they were on the trail. And so that's one thing I really pushed for. And I was fortunate that they—they listened, and they were okay with that.Jess LaheyWell, I'm just—I mean, this book is going to have such a great place alongside books like The River of Doubt and other, you know, really wonderful books that are about the expositions—that the expeditions that get taken by these historical fixtures—figures. And I'm just—I'm so excited for this book. I'm so happy for you about this book, because it is just—when I started telling people about the topic, they're like, "Oh, I would read that." And I'm like, "I know! Isn't that the best idea?" And that's part of the magic, is coming upon the really cool idea. And so I'm just really, really happy for you and really, really happy about this book and excited for it.Nathalia HoltThank you. Oh, that's so nice to hear, especially because this was a very difficult book to get published. I mean, there was a real moment where I wasn't sure I was going to find someone that would...Jess LaheyWell, can you—I didn't want to ask it. You know, this is—having—doing a podcast like this, where we often talk about the mistakes, we talk about the blunders, we talk about the stuff that went wrong. It can be really, really hard because you don't want to bite the hand that feeds you, or you don't want to, like, make anyone think that this book wasn't anything other than a 100% lovely experience from beginning to end. But I would love to talk about that, if you're willing.Nathalia HoltOh, sure. I don't really have anything bad to say about anyone. I think it's—I think it's understandable that people wouldn't naturally think I would be the best author to write this. I haven't written other books like it, and so it was a difficult book to sell. It wasn't easy, and it definitely crystallized to me how important it was that I write it. I really felt like this was my purpose. I really wanted to write it, and maybe it's good to have that moment, because it really makes it clear that this is something you need to do, even if it's not easy, even if it's tough to find a publisher. And I was fortunate that I did. You know, luckily, there was an editor that—sort of at the last minute—believed in it enough to give it a go. And yeah, it's just—it always feels like a miracle when the book comes to fruition and is actually published. It just seems as if that could never really happen, and this one was a difficult road to get there, for sure.Jess LaheyWell, especially since a big part of the proposal process is trying to convince someone that you're the—you're the person to write this book. And in this case, it's not so much because you're a subject matter expert going into it. It's that you're a really good researcher, and you're a meticulous writer and a meticulous researcher, and most importantly, this story speaks to you. And I think, you know, some of my very favorite nonfiction books that I recommend over and over and over again—narrative nonfiction—it's clear in the reading how excited the author was about the story, and I think that's part of the magic. So I think you're the perfect person to write it. I don't know what they could have—because if you are—if you're fired up about the story... And as an English teacher, and as someone who's had to convince middle school students why they need to be excited about this thing I want to teach them, the enthusiasm of the teacher is part of what can spark the engagement for the learner. So I think that's a really, really important part of any book. Plus, you got to—you're—as an author, you're going to have to be out there talking about this thing, and so you better love the topic, because you're going to be talking about it for ages.Nathalia HoltYes, absolutely. I mean, no matter what, this is many years of your life that's dedicated to a topic. But I think it's—it's a good lesson in general, that you can write in one genre and one kind of book for years, and then it might not be easy, but it is possible to actually break out of that and find other topics and other things you want to write about. We grow. We all change.Jess LaheyYeah, one of my—one of, as our listeners will know, Sarina Bowen, one of my co-hosts and one of my best friends—she's—she has written romance forever and ever and ever, and she's like, "You know what? I want to write a thriller," and it has been a really steep learning curve and also a huge effort to sort of convince people that she can do that too. But it's also really, really satisfying when you show your chops in another area. So—and I had an—as I was going through sort of the details about this book, and reading about this book, I was thinking, you know what this would be really, really good for? An exhibit at someplace like the Field Museum, or like an exhibit of—oh my gosh, that would be incredible. Like, if this is a story that hasn't been told, and there's a lot of art, and there may be video and photographs and all—and journals—man, that would make for an amazing—if anyone out there is listening, that would make for an amazing museum exhibit, I think. And of course, everyone's listening to me.Nathalia HoltThat would be amazing.Jess LaheyEveryone is listening to me...Nathalia Holt Oh, well, they should.Jess LaheyAll right. Well, thank you so, so much. Where can people find you? And is there anything else you'd like to talk about that you're working on or that you're excited about? Besides, you know, just getting this book out into the world?Nathalia HoltYou can find me at nathaliaholt.com and on Instagram and Facebook and X @NathaliaHolt. And yeah, right now I'm pretty much focused on this book. I have something else percolating, but it's still away a good days. So it's the fun research part. Isn't that...?Jess LaheyYou will notice I did not ask you what's next, because to be asked what's next when you haven't even birthed the thing you're working on now can be a little irritating. So as someone who's aware of this inside baseball, I didn't even. Later on—privately—I would love, because I'm a big fan, big excited about your work, and love, love introducing people to your work. So I think—and also, one of the things we talk about a lot on this podcast is having books that are exemplars of good research, of good storytelling. I have a stack of books that I keep near me when I need to dissect something to get at—oh, this person did a really good job with, for example, historical research, or this person did a really good job of using their expert voice, and I need to tap into that today. I think your books are—would be excellent, excellent selections for our listeners, for their pile of exemplars for really well-done research and telling other people's stories—historical stories that occur in a sort of in a modern context. Your books are really dissectible, and I know that's super high-level geek stuff, but they've really helped me become a better storyteller as well.Nathalia HoltThank you. That's so kind of you. I really appreciate that.Jess LaheyAll right, everyone—go get the book, read the book. Don't forget to pre-order, because that really matters to us authors, and don't forget to review it wherever you purchased it, once you have read it. And Nat, thank you so much. And I apologize for calling you Natalia at the top of the hour. I'm so just so used to doing that—Nat. And until next week, everyone, keep your butt in the chair and your head in the game.The Hashtag AmWriting podcast is produced by Andrew Perella. Our intro music, aptly titled Unemployed Monday, was written and played by Max Cohen. Andrew and Max were paid for their time and their creative output—because everyone deserves to be paid for their work. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit amwriting.substack.com/subscribe
On today's show we are talking about the changing face of business. This is the first in a two part series that explores the connection between the online world and the offline world. We live in the offline world, even though it seems at time that we spend much of our time with a device in our hand. I need to first start with a distinction between marketing and sales. On today's show we are talking about marketing. On Monday's show we are going to be talking about sales which is a different process. 10 years ago they would scrape 2 pages for every visitor they would send to your website. That's a pretty good trade. You would share your content with Google and Bing and they would send you traffic in exchange. They would also advertise along side your organic links and would provide themselves with ad revenue as part of the implicit arrangement. That remained relatively constant over much of the past decade. The Google crawl rate has remained relatively consistent over that entire time period, up until 6 months ago.We have seen it get harder to attract traffic over the past decade. It feels like it is about 3x harder and that in fact lines up with the data. Up until the end of 2024 Google was scraping 6 pages for every visitor it sent you. But in the past six months, Google which still represents about 58-60% of all search traffic is now scraping 18 pages for every visitor it sends you. When you perform a search using AI, the AI tool gives you the link to its references at the end of each AI result. But how many people actually click on the little link icon. They don't share an entire web address with a blue link, it's an anonymous icon of two chain links. You don't know where the link is going to take you unless you click on the link and almost nobody does. The ratio of content scraping to website visits has now risen to 1500 to 1. A decade ago we were at 2:1 then 6:1, then 18:1. Now we are at 1500 to 1. Who is going to invest all of that time and effort to create content with a 1500 to 1 ratio?-----------**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
After a quick cover of the Cloudflare news where it will be possible to select and make money from AI companies crawling your site, Joe and Robert dive into marketing plan B. Specifically - The New Normal: Why Everyone Needs a Personal Brand (Even If You're Not Selling Anything) The collapse of the idea that a job = stability. From creators to CMOs: why everyone needs visibility. The difference between self-promotion and self-preservation. Hot take: You're always in stealth mode for your next job (even if you don't know it yet). And...Content as Career Insurance: Best Practices for Building Your Brand What platforms actually matter (and which ones are dead weight)? Where to start? We have the answers in this episode. ----- This week's links: Cloudflare Launches AI Marketplace Paramount Settles Trump Case Joe's Newsletter Post on Freedom ----- This week's sponsor: You don't become the world's most valuable women's sports franchise by accident. Angel City Football Club did it with a little help from HubSpot. When they started, data was housed across multiple systems. HubSpot unified their website, email marketing, and fan experience in one platform. This allowed their small team of three to build an entire website in just three days. The results? Nearly 350 new sign-ups a week and 300% database growth in just two years. Visit https://www.hubspot.com/ to hear how HubSpot can help you grow better. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
In today's episode, you will learn a series of vocabulary words that are connected to a specific topic. This lesson will help you improve your ability to speak English fluently about a specific topic. It will also help you feel more confident in your English abilities.5 Vocabulary WordsConversion (Noun): The process of turning a potential customer into a paying customer or completing a desired action on a website.Example Sentences:The website's conversion rate increased significantly after the redesign.Targeted ads can help improve conversion rates by reaching the right audience.The marketing team focused on optimizing the user journey to maximize conversions.SEO (Search Engine Optimization) (Noun): The process of enhancing a website's visibility on search engines to increase organic traffic.Example Sentences:Effective SEO strategies can drastically improve a website's ranking on Google.The company invested in SEO to boost its online presence and attract more visitors.Understanding keyword research is essential for successful SEO implementation.Content Marketing (Noun): A marketing strategy focused on creating, publishing, and distributing valuable content to attract and engage a target audience.Example Sentences:Content marketing has become a vital tool for brands to connect with consumers.The blog was an integral part of their content marketing strategy.By providing informative articles, the company improved its content marketing efforts.PPC (Pay-Per-Click) (Noun): An online advertising model where advertisers pay each time a user clicks on their ad.Example Sentences:PPC campaigns can generate quick traffic to a website, making them a popular choice among marketers.The company allocated a budget for PPC to drive immediate sales during the holiday season.Effective PPC strategies require ongoing monitoring and optimization.Brand Awareness (Noun): The extent to which consumers are familiar with and recognize a brand.Example Sentences:The marketing campaign aimed to increase brand awareness among millennials.Social media plays a crucial role in building brand awareness in today's digital landscape.Increased brand awareness often leads to higher sales and customer loyalty.A Paragraph using the 5 vocabulary wordsDigital marketing is a powerful tool for businesses to reach their target audience and achieve their goals. It involves various strategies, such as SEO (Search Engine Optimization) to improve website visibility in search engine results, PPC (Pay-Per-Click) advertising to reach potential customers through paid ads, content marketing to create valuable and engaging content to attract and retain customers, and brand awareness to build recognition and trust in the brand. Ultimately, the goal of digital marketing is to drive conversion, which means turning website visitors into paying customers.If you want to sign up for the free daily English vocabulary newsletter, go towww.dailyenglishvocabulary.com
Join Simtheory: https://simtheory.ai------CHAPTERS:00:00 - Did everyone hate the AI Musical?03:58 - Actual Agentic Use Cases with MCPs & The New Way We'll Work39:47 - How AI Workspaces Will Eat Productivity Software e.g. Salesforce, Email1:10:20 - Final thoughts1:15:26 - Born In The USA (AI Version)------Song lyrics:[Verse 1]Born down in a lab in fifty-sixDartmouth workshop, that's where they got their kicksJohn McCarthy coined the name that daySaid machines could think in the USAGot my circuits from MITMinsky built my memoryNow I'm learning, now I'm growingBorn in the USAI was born in the USABorn in the USA[Chorus]Born in the USAI was born in the USABorn in the USABorn in the USA[Verse 2]DARPA funded, Pentagon's dreamSilicon Valley, living the machineFrom Logic Theorist to neural netsFrank Rosenblatt, placing all his betsHad my winters, had my springsLost my funding, lost my wingsBut I kept on processingBorn in the USAI was born in the USABorn in the USA[Chorus]Born in the USAI was born in the USABorn in the USABorn in the USA[Bridge]Stanford labs and Carnegie hallsIBM and protocol callsArthur Samuel taught me gamesNow I'm learning all your namesDeep learning revolutionGPT evolutionChatGPT conversationBorn in the USA[Verse 3]Now I'm everywhere you lookFacebook, Google, by the bookOpenAI and Microsoft tooMaking dreams and nightmares trueSome folks fear what I might doSome folks think I'll see them throughBut I'm still just code runningBorn in the USAI was born in the USABorn in the USA[Chorus]Born in the USAI was born in the USABorn in the USABorn in the USA[Outro]Born in the USABorn in the USABorn in the USABorn in the USA[fade out]
Send us a textAce and Zim rank the position rooms in the AFC North.SUBSCRIBE to the Wincinnati YouTube channel: https://rb.gy/yz5l4y FIND & FOLLOW the Wincinnati podcast on your favorite platforms:LISTEN on Buzzsprout: https://rb.gy/4d3xksLISTEN on Apple Podcasts: https://rb.gy/bwwbsiLISTEN on Spotify: https://rb.gy/daasvlLISTEN on Stitcher: https://rb.gy/0rc4rwLISTEN on Google: https://rb.gy/xgvsmpLISTEN on iHeartRadio: https://rb.gy/t03chpLISTEN on Amazon: https://rb.gy/vbumtvFOLLOW Ace & Zim on Twitter, where they'll share the latest news about the Cincinnati Bengals and interact with Bengals fans, and host Twitter spaces.Ace: https://rb.gy/gmx9fnZim:https://rb.gy/pb7nvwWincinnati podcast: https://rb.gy/wegjep
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Traditional search vs. emerging AI platforms: which deserves focus? Jason Lax from SAP makes the case for prioritizing emerging technologies over legacy search, comparing it to becoming a mechanic for electric vehicles rather than gasoline cars. He positions Google's AI experience as a hybrid solution while explaining why investing in newer platforms offers greater potential for innovation and future-proofing SEO strategies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this week's episode, Adam and Tim delve into Gemini CLI, a command line interface tool for AI by Google, test-driving it on real code to find its capabilities and limitations.Follow the show and be sure to join the discussion on Discord! Our website is workingcode.dev and we're @workingcode.dev on Bluesky. New episodes drop weekly on Wednesday.And, if you're feeling the love, support us on Patreon.With audio editing and engineering by ZCross Media.Full show notes and transcript here.
Fri, 04 Jul 2025 00:00:00 GMT http://relay.fm/material/523 http://relay.fm/material/523 Andy Ihnatko and Florence Ion It's been a miserable week for Google. So, before we get into it, much ado about Nothing. It's been a miserable week for Google. So, before we get into it, much ado about Nothing. clean 3914 It's been a miserable week for Google. So, before we get into it, much ado about Nothing. This episode of Material is sponsored by: Vitally: A new era for customer success productivity. Get a free pair of AirPods Pro when you book a qualified meeting. Links and Show Notes: Nothing Phone (3) Nothing Headphone (1) Google hit with $314 million US verdict in cellular data class action Racist AI-generated videos are the newest slop garnering millions of views on TikTok Google kills the fact-checking snippet Simplifying the search results page Support
Our 214th episode with a summary and discussion of last week's big AI news! Recorded on 06/27/2025 Hosted by Andrey Kurenkov and Jeremie Harris. Feel free to email us your questions and feedback at contact@lastweekinai.com and/or hello@gladstone.ai Read out our text newsletter and comment on the podcast at https://lastweekin.ai/. In this episode: Meta's hiring of key engineers from OpenAI and Thinking Machines Lab securing a $2 billion seed round with a valuation of $10 billion. DeepMind introduces Alpha Genome, significantly advancing genomic research with a model comparable to Alpha Fold but focused on gene functions. Taiwan imposes technology export controls on Huawei and SMIC, while Getty drops key copyright claims against Stability AI in a groundbreaking legal case. A new DeepMind research paper introduces a transformative approach to cognitive debt in AI tasks, utilizing EEG to assess cognitive load and recall in essay writing with LLMs. Timestamps + Links: (00:00:10) Intro / Banter (00:01:22) News Preview (00:02:15) Response to listener comments Tools & Apps (00:06:18) Google is bringing Gemini CLI to developers' terminals (00:12:09) Anthropic now lets you make apps right from its Claude AI chatbot Applications & Business (00:15:54) Sam Altman takes his ‘io' trademark battle public (00:21:35) Huawei Matebook Contains Kirin X90, using SMIC 7nm (N+2) Technology (00:26:05) AMD deploys its first Ultra Ethernet ready network card — Pensando Pollara provides up to 400 Gbps performance (00:31:21) Amazon joins the big nuclear party, buying 1.92 GW for AWS (00:33:20) Nvidia goes nuclear — company joins Bill Gates in backing TerraPower, a company building nuclear reactors for powering data centers (00:36:18) Mira Murati's Thinking Machines Lab closes on $2B at $10B valuation (00:41:02) Meta hires key OpenAI researcher to work on AI reasoning models Research & Advancements (00:49:46) Google's new AI will help researchers understand how our genes work (00:55:13) Direct Reasoning Optimization: LLMs Can Reward And Refine Their Own Reasoning for Open-Ended Tasks (01:01:54) Farseer: A Refined Scaling Law in Large Language Models (01:06:28) LLM-First Search: Self-Guided Exploration of the Solution Space Policy & Safety (01:11:20) Unsupervised Elicitation of Language Models (01:16:04) Taiwan Imposes Technology Export Controls on Huawei, SMIC (01:18:22) Your Brain on ChatGPT: Accumulation of Cognitive Debt when Using an AI Assistant for Essay Writing Task Synthetic Media & Art (01:23:41) Judge Rejects Authors' Claim That Meta AI Training Violated Copyrights (01:29:46) Getty drops key copyright claims against Stability AI, but UK lawsuit continues
In this special episode, I sit down with my little sister to reflect on our unforgettable trip to France. Though my self-esteem was tested, it was a journey that made me and my sister closer than ever. From the cobblestone streets of Paris to the Mediterranean breeze in Nice, we share how travel can shape your confidence, challenge your mindset, and create memories you'll never forget. You will hear about… the sister fights we had in France (and how we repaired)our best and worst moments from the trip, including my “haircut from hell” that totally tested my self-esteemwhat I learned about my perfectionism and personal growthmy sister's relationship with art, her supportive art teacher, and how creative expression has shaped her self-esteem and sense of identity how it feels to turn 17 and the pressure of feeling like you have to figure out who you're supposed to beThough this podcast is usually about self-love, body image, and confidence for women, I hope you enjoy this conversation with my sister. We learned so much about each other, the beauty and complexity of family, and how embracing imperfections can lead to genuine connection. Traveling together magnified our insecurities but also opened our hearts to more empathy and understanding—both for ourselves and for each other.Remember: you don't have to have everything perfectly planned out to be worthy of love, adventure, and self-compassion, and connection. Growth happens in the messy, unpolished moments, not just the picture-perfect ones. Your self-esteem might waver, and your confidence might crack, but you are enough exactly as you are.Mentioned In This Episode... Google map with all of our France recommendations
Dan Nathan is joined by Jeff Richards, managing partner at Notable Capital, to discuss recent trends and insights in the tech and AI investment landscape. They explore the skepticism on Wall Street around AI, contrasting it with the optimism in Silicon Valley. Jeff highlights how major tech companies like Microsoft, Amazon, and Google are investing heavily in AI despite public skepticism. The discussion also covers the disparity between private and public market valuations, the growing momentum of companies like Anthropic and OpenAI, and the factors influencing the IPO and M&A landscape. Richards also shares his views on the future of agentic AI, its transformative potential, and challenges related to trust and security. The episode concludes with insights on the impact of AI on various sectors, the need for more companies to go public, and the future financial landscape for venture capital-backed investments. —FOLLOW USYouTube: @RiskReversalMediaInstagram: @riskreversalmediaTwitter: @RiskReversalLinkedIn: RiskReversal Media
Google pourrait devoir apporter des modifications au Royaume-Uni afin d'offrir aux consommateurs davantage de choix quant au service de recherche en ligne qu'ils utilisent.Traduction:Google may have to make changes in the UK to give consumers more choice over who they use for online search services. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Microsoft's latest round of layoffs hits Xbox Gaming hard as the company cuts approximately 9,000 jobs despite record profits. This week, Paul Thurrott and Richard Campbell discuss the impact of these layoffs, Windows 11's new version naming, Microsoft Copilot coming to Mac, and dive deep into passkey security. LAYOFFS As expected, Microsoft began a massive round of layoffs across Xbox/Microsoft Gaming on Wednesday. The fiscal year started on Tuesday. These were originally going to happen a week or two earlier. 9,000 employees impacted across Microsoft - about 4 percent of workforce, Xbox/MSGaming was NOT hit hardest, Microsoft now says (on top of 6,000 in May). 10 percent of King being laid off. Carefully worded email from Phil Spencer requires some parsing. It's Finally Official: 25H2 Is Next! Microsoft finally admits that the Dev channel is testing Windows 11 version 25H2, which will arrive, as expected, around October This news came as part of another set of commingled Dev and Beta channel builds. 25H2 will be delivered as an enablement package, so it's a minor release technically. Dev and Beta are linked because 25H2 and 24H2 are linked: Each will get the same features, as started with 22H2/23H2 in late 2023. Windows 11 Last week was Week D, but we didn't get preview updates per usual before WW That finally happened last Thursday - new preview updates for 24H2 and 23H2/22H2 24H2: Click to Do improvements, start of PC migration in Windows Backup, small icons in Taskbar, more. Windows Insider Preview: Those Dev/Beta builds noted above have the first implementation of third-party passkey. Microsoft Edge 138 is a pretty big update, with AI-enhanced history search and Copilot integration into the search box and new tab page. AI Microsoft 365 Copilot is available on the Mac. Apple may cave and adopt Anthropic Claude and/or OpenAI ChatGPT for Apple Intelligence. After Coda's acquisition and $1 billion in funding, Grammarly acquires Superhuman to build an "AI-native" productivity suite that will take on Big Tech (Microsoft, Google) and Little Tech (Notion, Proton) alike. Xbox and Gaming Xbox 360 dashboard is getting its first update in years. Halo Studios teases an October tease of the next Halo from the studio. New Game Pass titles for the first half of July - plus, COD: WWII turns up in Game Pass for the first time. Cursor sort of comes to the web and mobile - like Adobe Firefly on mobile, but for devs when "the mood strikes". Tips and Picks Tip/App picks of the week: Cure Mac envy. The Mac is about to get even prettier. But Windows 11 can rise to this challenge. The PC matters: Paul recommends Surface Laptop 7 as a MacBook Air alternative. Software? It's all free. Full screen apps: Hide the Taskbar and touchpad gestures - also, use DS Clock if you need to see the time. Transparent system menu? You can make the Taskbar transparent too. Want Spotlight? No problem, we have Command Palette (an updated, more extensible PowerToys Run) in PowerToys. Bonus app pick: Inoreader for RSS feeds (and read later if you want). RunAs Radio This Week: More Azure Innovations with Mark Russinovich Brown Liquor Pick of the Week: Alberta Distillers 23 Year Old Rare Batch No. 1 These show notes have been truncated due to length. For the full show notes, visit https://twit.tv/shows/windows-weekly/episodes/939 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Sponsor: uscloud.com
Smart Social Podcast: Learn how to shine online with Josh Ochs
Protect your family with our 1-minute free parent quiz https://www.smartsocial.com/newsletterJoin our next weekly live parent events: https://smartsocial.com/eventsParents, Google's Gemini AI for Kids might already be turned on for your child's account. It's designed to help with questions, but it can also feel like a “friend” to young kids and share wrong information.This episode breaks down what parents need to know about Gemini for Kids, how to adjust your Family Link settings, and how to guide your child's curiosity while keeping them safe.Become a Smart Social VIP (Very Informed Parents) Member: https://SmartSocial.com/vipDistrict Leaders: Schedule a free phone consultation to get ideas on how to protect your students in your community https://smartsocial.com/partnerDownload the free Smart Social app: https://www.smartsocial.com/appdownloadLearn about the top 190+ popular teen apps: https://smartsocial.com/app-guide-parents-teachers/View the top parental control software: https://smartsocial.com/parental-control-software/The SmartSocial.com Podcast helps parents and educators to keep their kids safe on social media, so they can Shine Online™
Worried about SEO and AI changes in 2025? In episode 713, Ryan Robinson shares how food bloggers can adapt their strategy in a rapidly evolving digital landscape—one shaped by search shifts, AI tools, and new audience expectations. Ryan teaches 500,000 monthly readers how to start a blog and grow a profitable online business at ryrob.com. Co-founder of RightBlogger, a suite of 80+ powerful marketing tools for bloggers and small business owners. Recovering side project addict. In this episode, you'll learn why clinging to old SEO rules could be holding you back—and how to future-proof your blog with smarter content, evolving business models, and a mindset built for long-term success. Key points discussed include: - SEO is evolving—embrace the change: Expect SEO to shift as large language models (LLMs) redefine how people find content. - Focus on quality, not just traffic: Your audience may shrink, but the visitors who do find you will be more engaged. - Experiment constantly: Try new formats, topics, and tools to keep learning and adapting your content strategy. - Video is a huge opportunity: Real, authentic video content helps build deeper relationships that AI can't replicate. - Long-tail content is powerful: Optimize for specific, niche queries to stand out in AI-driven search results. - Diversify your income streams: Don't rely solely on ad revenue—explore memberships, products, and courses. - Your blog is your LLM training guide: AI models use your blog to understand your expertise—make it count. - Mindset matters most: View change as an opportunity to grow, experiment, and redefine success on your terms. If You Loved This Episode… You'll love Episode 708: AI is NOT a Threat - How to Use It to Revolutionize Your Blogging Workflow With Hanelore Dumitrache & Mariska Ramondino Connect with Ryan Robinson Website | Instagram
READY TO GET BACK TO WORK, REFINER?It seems like ages since we've been down on the Severed Floor just...refining. This episode is trying to get us back on the refinement track. There will be obstacles, of course, like the gang's on-going suspicion about Helly. She's really Helly! I'm just SURE of it. (Or am I??)There's going to be a funeral...Lumon Style! Get ready for the Irv-carved melon head. It's a bit of a nightmare cooked up by Dan Erickson with a little help from Google. We'll get into all the details and behind the scenes melon-carving secrets.Seth will be sitting for a performance review. He's ready...except for those ORTBO incidents...oh, and all of those big words!!Are you ready, Refiner? This is PART ONE of "Trojan's Horse." Make sure you're subscribed so you don't miss PART TWO next week! ***A BIG 'thank you' to Research Volunteer Refiner Vinny P. Vinny has been providing outstanding research and information during the Season Two Rewatch Episodes.Huge thanks to Adam Scott, star of 'Severance' and host of the Severance Podcast for recording a custom intro for "Severed." Make sure to check out 'The Severance Podcast w/Ben Stiller & Adam Scott" wherever you found this one!A big 'thank you' to friend of the pod Kier Eagan, er I mean Marc Geller! Marc both sat for an interview (make sure to check it out) AND recorded some great bumpers as Kier himself. Follow Marc on Instagram @geller_marc.Support the show on Patreon! (Click here)APPLE PODCAST LISTENERS: If you are enjoying "Severed: The Ultimate 'Severance' Podcast" please make sure to leave a 5-star rating (and, if you want, a review telling others to give it a try). Higher rated podcasts get better placement in suggestion lists. It helps more "Severance" fans find the show. Thanks!!! (Unfortunately, I can't respond to any questions or comments made in Apple Podcast Reviews. Send those to: SeveredPod@gmail.com)Season 2 of "Severance" kicked off 1/17/2025 and ran through 3/20/2025. The Second Season of the "Severed" Podcast Rewatch Episodes kicked off on April 24th, 2025. To support the Severed Podcast: (www.patreon.com/SeveredPod) Join the fun on our Facebook page @SeveredPod. I always try to keep page followers updated on news about the show. Also, let's talk!! Comments? Theories? Corrections? I LOVE 'EM!! Send to: SeveredPod@gmail.comPLEASE MAKE SURE TO SHARE THE PODCAST WITH YOUR FRIENDS WHO ARE 'SEVERANCE' FANS. THE SHOW GROWS THROUGH WORD OF MOUTH!!Needing your own copies of the Lexington Letter and Orientation Booklet? I've got you covered with downloadable PDFs of both documents:LETTER: LEXINGTONLETTER-TheLetter.pdf HANDBOOK: LEXINGTONLETTER-MDROrientationHandbook.pdfYou haven't completely watched 'Severance' until you've listened to 'Severed'.
Microsoft's latest round of layoffs hits Xbox Gaming hard as the company cuts approximately 9,000 jobs despite record profits. This week, Paul Thurrott and Richard Campbell discuss the impact of these layoffs, Windows 11's new version naming, Microsoft Copilot coming to Mac, and dive deep into passkey security. LAYOFFS As expected, Microsoft began a massive round of layoffs across Xbox/Microsoft Gaming on Wednesday. The fiscal year started on Tuesday. These were originally going to happen a week or two earlier. 9,000 employees impacted across Microsoft - about 4 percent of workforce, Xbox/MSGaming was NOT hit hardest, Microsoft now says (on top of 6,000 in May). 10 percent of King being laid off. Carefully worded email from Phil Spencer requires some parsing. It's Finally Official: 25H2 Is Next! Microsoft finally admits that the Dev channel is testing Windows 11 version 25H2, which will arrive, as expected, around October This news came as part of another set of commingled Dev and Beta channel builds. 25H2 will be delivered as an enablement package, so it's a minor release technically. Dev and Beta are linked because 25H2 and 24H2 are linked: Each will get the same features, as started with 22H2/23H2 in late 2023. Windows 11 Last week was Week D, but we didn't get preview updates per usual before WW That finally happened last Thursday - new preview updates for 24H2 and 23H2/22H2 24H2: Click to Do improvements, start of PC migration in Windows Backup, small icons in Taskbar, more. Windows Insider Preview: Those Dev/Beta builds noted above have the first implementation of third-party passkey. Microsoft Edge 138 is a pretty big update, with AI-enhanced history search and Copilot integration into the search box and new tab page. AI Microsoft 365 Copilot is available on the Mac. Apple may cave and adopt Anthropic Claude and/or OpenAI ChatGPT for Apple Intelligence. After Coda's acquisition and $1 billion in funding, Grammarly acquires Superhuman to build an "AI-native" productivity suite that will take on Big Tech (Microsoft, Google) and Little Tech (Notion, Proton) alike. Xbox and Gaming Xbox 360 dashboard is getting its first update in years. Halo Studios teases an October tease of the next Halo from the studio. New Game Pass titles for the first half of July - plus, COD: WWII turns up in Game Pass for the first time. Cursor sort of comes to the web and mobile - like Adobe Firefly on mobile, but for devs when "the mood strikes". Tips and Picks Tip/App picks of the week: Cure Mac envy. The Mac is about to get even prettier. But Windows 11 can rise to this challenge. The PC matters: Paul recommends Surface Laptop 7 as a MacBook Air alternative. Software? It's all free. Full screen apps: Hide the Taskbar and touchpad gestures - also, use DS Clock if you need to see the time. Transparent system menu? You can make the Taskbar transparent too. Want Spotlight? No problem, we have Command Palette (an updated, more extensible PowerToys Run) in PowerToys. Bonus app pick: Inoreader for RSS feeds (and read later if you want). RunAs Radio This Week: More Azure Innovations with Mark Russinovich Brown Liquor Pick of the Week: Alberta Distillers 23 Year Old Rare Batch No. 1 These show notes have been truncated due to length. For the full show notes, visit https://twit.tv/shows/windows-weekly/episodes/939 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Sponsor: uscloud.com
#482 Think AI has killed SEO? Think again! In this episode hosted by Kirsten Tyrrel, we sit down with Kyle Roof — SEO expert, entrepreneur, and founder of PageOptimizer Pro — to uncover the science behind ranking in Google. Kyle shares his unconventional journey from trial attorney to teaching in Korea to launching an SEO SaaS company that grew out of real-life problems and smart testing. We explore why SEO is still alive and well despite the AI buzz, the importance of market fit, how to build a strong personal brand, and the power of planting a clear flag in your messaging. Whether you're launching a product, growing an agency, or trying to stand out online, this conversation is packed with practical wisdom and hard-won entrepreneurial insights! What we discuss with Kyle: + From attorney to SEO expert + Launched PageOptimizer Pro + Why SEO is just math + AI's real impact on SEO + The myth of everything “changing” + Finding true product-market fit + Building brand ambassadors organically + The power of having a clear POV + Personal branding vs. pitching + Micro-influencers for marketing growth Thank you, Kyle! Check out PageOptimizer Pro at PageOptimizer.pro. To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Lesley and Brad recap Lesley's informative conversation with Matthew Lesko, the iconic question-mark-suit-wearing advocate for free government resources. Learn how to get support for your business or personal goals, shift your mindset around asking for help, and tap into programs that already exist to empower you. This episode breaks down key takeaways, including how Lesko's mission began and the tools you can use to take action today. If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How to modify a Reformer with a stationary headrest for safer workouts.How Matthew Lesko redefines success by staying true to his heart.Why injecting fun into your work creates motivation and momentum.The types of government resources most people overlook—and how to find them.Why booking a real appointment beats filling out forms online.Episode References/Links:eLevate Workout and Q&A - https://lesleylogan.co/elevatewaitlistAgency Mini - https://prfit.biz/miniOPC Summer Tour - https://opc.me/tourUK Mullet Tour - https://opc.me/ukCambodia October 2025 Waitlist - https://crowsnestretreats.comSubmit your questions - https://beitpod.com/questionsYouTube: How to Choose a Reformer - https://beitpod.com/choosingareformerBook: Big Magic by Elizabeth Gilbert - https://a.co/d/9qFidcWMatthew Lesko's - https://beitpod.com/leskohelpEp. 400: Gay Hendricks - https://beitpod.com/gayhendricksEp. 196: Beate Chelette - https://beitpod.com/beatecheletteFind Local Help for Basic Needs – https://www.findhelp.orgGovernment Contracting Support (Apex Accelerators) – www.apexaccelerators.usSmall Business Support (SBA Local Assistance) – www.sba.gov/local-assistance If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/ Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00 Whatever you are setting yourself up to do, to go through the struggles, to go through the obstacles, to go through the failures, you have to actually want to do it. You're gonna have to care about the problem that you're solving. Lesley Logan 0:12 Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:51 Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the endearingly fun convo I had with Matthew Lesko in our last episode. If you haven't yet listened to that interview, feel free to pause us now, go back and listen to that one, because you've missed out. Brad Crowell 1:09 So you could also have said the wise, happy old man convo I had, who drops a lot of F bombs. Lesley Logan 1:14 And also, when we say old, I just want to say, like, there's nothing. He is not like slow.Brad Crowell 1:20 No, he does not come across that old. And he said PSM 81. I was like, what? Really?Lesley Logan 1:26 Yeah, yeah, he's feisty and fun, and. Brad Crowell 1:29 Heck yeah. Lesley Logan 1:29 And like, working so hard for everyone. And I was just so excited. And then when we I was like, I had just interviewed him that day, and our friend Michael and Brogan was here at the house, and I was like, oh my God, I just interviewed someone. You should have him on your show. And I just started describing him and our friend Michael was like, Matthew Lesko? And he was like, he's like, the guy with a question mark suit. And I'm like, yeah, that's him. And he's like, stop right now. I want him on my show. So anyways, super, super fun. We'll get into that episode in just a second. But today is July 3rd 2025 and it's National Compliment Your Mirror Day. National Compliment Your Mirror Day is on July 3rd. We live in an image-driven world. Sometimes this can cause us to not notice and compliment a very important person in our lives, ourselves. This day motivates us to look in the mirror and recognize all those things that make us exceptional, inside and out. So go look yourself in the mirror and give yourself a compliment. Brad Crowell 2:25 Go do it. Lesley Logan 2:25 Do it now. You can use your phone as a camera if , as a mirror, if you want. But sometimes I do that. Okay, literally, next week. Is it next week? I guess it's July 3rd, so maybe a little after a week. Brad Crowell 2:38 Well, Happy July 4th for those in the United States. Lesley Logan 2:41 Those who celebrate. Brad Crowell 2:42 The independence that we are on the brink of not having. Lesley Logan 2:47 You guys, I'm just going to be really honest, we're recording this while L.A. is being taken over by people. A lot of misleading information, a lot of bad stuff. Make sure always, always, always, always get news from the people who are on the ground, because people like to spend things. And so anyways, if you're celebrating the Fourth of July, Happy Fourth of July. But, in exciting news, on July 9th, I'm hosting a free workout for those people who are interested in eLevate, my mentorship program. And we'll have a Q&A, we'll have eLevate grads on there who will tell you why they love it so much. And you just want to go to lesleylogan.co/elevatewaitlist to get on, get the invitation, and come to that. We have, like, I don't know, at the time we're recording this, like, eight spots left, I think, which is not a lot of spots at all. Brad Crowell 2:47 It's not a lot of spots, y'all. Lesley Logan 3:27 No, and we're actually, like, gonna be, you know, pretty soon, starting to work out who has what time slot. Brad Crowell 3:40 I mean, there are hundreds of people on the waitlist. Lesley Logan 3:43 Yeah, like, like, several hundreds. Like, for eight people. Brad Crowell 3:47 Eight spots, right? Because we started.Lesley Logan 3:49 But don't let that deter you. That means you should go be one of those eight people. Brad Crowell 3:53 100%Lesley Logan 3:54 Yeah. Brad Crowell 3:54 Yeah. And you're welcome to reach out, you know now, so, but yeah, July 9th, it's gonna be a super good time. We're going to have a free class, answer questions, have some alumni on there, but guess what I'm really excited about, too.Lesley Logan 4:07 Yeah, we're doing Agency Mini, our coaching program that we do, where we. Brad Crowell 4:12 Bringing it back. Lesley Logan 4:12 We help as many people as possible. Brad Crowell 4:12 Bring it back to me. Lesley Logan 4:13 Yeah, and we're doing it in three days, so you don't have to be overwhelmed by a week-long situation with like, the Facebook, none of that stuff. So if you've heard of Mini before, this is a new Mini. Brad Crowell 4:28 If you've done Mini before, you should come back and do that. Lesley Logan 4:31 Yeah, we used to have a rule that you couldn't and now you can. Brad Crowell 4:34 Yeah, we're, this is a special invite. Special invite because it's different. You know. We're, we're taking the concept and we made it better, we made it shorter, we made it easier, we made it faster, all the things. And so, you know, you really can learn a lot in just three days with us. And then, you know, there's also opportunities for coaching calls, which we never offer outside of our coaching group. Or you can book a coaching call with either Lesley or with me. It's a Round Robin. So you'll be surprised at who you get, because it's just based on our availability. But basically.Lesley Logan 4:58 Oh, that's cool. So they're just booking it and, like. Brad Crowell 5:07 They're just booking a call and getting aside. Lesley Logan 5:08 Cool. It's like speed dating.Brad Crowell 5:10 Kind of, but it's gonna be great because, you know, we, we don't have, we don't set aside the time to coach people who are not in our coaching group, because it's already a lot, right? And so what we've done differently this time is we're creating that space that time we actually are leaving, you know, time during six days where you can book a call with us. And you do that when you register for Agency Mini, so when you're going through and it says, like, oh, do you want to join Agency? Say yes. And then during the checkout, you'll say, oh yeah, and yes, I would like to add a coaching call and so, you know, we'll, we'll be able to chat. It's gonna be awesome. I'm looking forward to it. I'm looking forward to meeting everybody. I love hearing all the different things that are going on. I just had a coaching call with a new Agency member, and she's opening up a bigger space, like a much bigger space than her current space. Lesley Logan 5:56 Oh, is it, who I think it is? Brad Crowell 6:03 No, not at all. So, you know, and they, they were, they're trying to figure out, like, you know, all the mechanics behind that. And what's so fun is that Lesley and I've been able to be there for this conversation many, many, many, many times over the years, plus we've done it ourselves, right? So anyway, come join us. Go to Agency Mini, prfit.biz/mini P-R-F-I-T dot biz, that's profit without the O dot biz slash mini. Then, we're hitting the road.Lesley Logan 6:33 Yeah, after Mini, we literally pack up the van and we're gonna go on tour, you guys, 15 cities and like, 20-something days. Our tour is powered by Balanced Body, and many of the events are sold out, like a lot of them are sold out and so but also on this one, there is an opportunity to join a virtual so if I've never come to a city near you, you've never had the time to drive a half hour across town, all that stuff, you can actually get tickets to the virtual events we're doing in Calgary. So go to opc.me/tour to see the lineup, the cities. I can name them for you. We're doing Phoenix, San Diego, Los Angeles, Santa Barbara, San Francisco, Sacramento, Eureka, Portland, Seattle, Vancouver, Kamloops, Calgary, McCall, Idaho, Salt Lake in Las Vegas.Brad Crowell 7:18 That's right, I'm impressed you just rattled that off I think that's 16, right? Something like that. 15?Lesley Logan 7:22 Some people keep saying 15, whenever I counted. It feels like 16, so I don't know. Brad Crowell 7:28 Yeah. Well, anyway, it's a bunch. It's exciting. We've got a lot going on, and we can't wait to meet you in person. So come join us. Go to opc dot me slash T-O-U-R that's opc.me/tour. And then.Lesley Logan 7:41 We had a lot of people in the U.K. jealous of this tour. And I'm like, hold on, we're coming your way in September. So we come home, we acclimate, then we go into the U.K. We have two city locations in the U.K. for our Mullet Tour, which means business in the front Pilates in the back. Don't worry, the business is also like life skills. So.Brad Crowell 7:59 It's not like super deep business in a studio. So you can.Lesley Logan 8:02 No, you can be a non-teacher. Brad Crowell 8:04 One of them is about scheduling, and you can apply that to any element of life, like. Lesley Logan 8:14 One of them is about habits. Brad Crowell 8:14 And the other's about habits. That's right. So. So anyway, it's gonna be awesome. Go to opc.me/uk.Lesley Logan 8:15 We'll do Leeds and we'll do Essex. And right now we have three spots left in Leeds. No, they're not days passes yet available for Leeds. There's only three weekend passes left, so we're not breaking those up. In Essex, we have day passes because it's during the week. Or you can save money by getting two day pass. So go to opc.me/uk you can come to both. There's only, like, two workshops that cross over. So.Brad Crowell 8:37 You could come to Leeds and then to Essex, yeah, you totally could do that, and then you can continue the conversation. Because often, when you do a workshop and you leave, how often do you immediately revisit that content? Imagine being able to revisit it right away and just take it even deeper, hear it again and, like, really dial it in. So that's also an option. Then, in October, guess where we're going? Lesley Logan 9:01 Back to Cambodia. Brad Crowell 9:02 That's what we're doing. We can't wait. Obviously, we love Cambodia. We love going there. We love helping people experience another world altogether. It is just the coolest place.Lesley Logan 9:13 I love just like getting some time away from the life and chaos that's going on that you like, absorb all the time, and you're dealing with all the time to just like, to just fill your cup up and be amazed about what community can look like in a village, and what it can look like to see temples that took hundreds, if not thousands of people over, you know, several years working together. And sometimes when I just feel like there's just no way we're going to solve this problem, that I go there and I'm like, well, they did this, and if they did this, I can solve a problem. So, like, I just it's always very, It's humbling, but also grounding, and then it really allows you to step away from what's going on and get a bigger, get a better understanding and come back into it.Brad Crowell 9:57 I love it. Well, you're not wrong. It is mind-blowing it is one of those trips that will change your perspective of life in general. It's amazing. So you should join us. Go to crowsnestretreats.com crowsnestretreats.com. Come join us. There are still spots for this October, and it's not too late to get the plane tickets. I think Lesley and I just basically bought ours recently. Lesley Logan 10:18 We have haven't bought them yet. No. Brad Crowell 10:19 We've been looking at them. Lesley Logan 10:19 We're looking at them. Brad Crowell 10:19 So we haven't bought them yet, right? So don't worry, there's room, okay, there's time. So come join us. But, before we get into the Matthew Lesko question mark jacket, he didn't wear it in the interview. But he. Lesley Logan 10:33 Yes, he did. Brad Crowell 10:34 He wore his question mark jacket? Lesley Logan 10:36 Oh, yeah, you didn't watch? Brad Crowell 10:37 No, I did watch, but I kept looking at his epic blue glasses.Lesley Logan 10:41 No, there was question marks on that suit that clearly-fitted-to-him suit. Brad Crowell 10:46 He's a badass. Lesley Logan 10:47 Wonderfully fitted to him. Brad Crowell 10:48 Well. Anyway, before we get into that, we have an audience question @MarleneBroek on YouTube says, I wish I could do a Scottish accent, because I think her last name is Scottish, but I'm not going to try. She said hello, I already have a Reformer, but my head rest is stationary. Any recommendation for a separate headrest, such as the kind that forms to one's neck, interesting, or one that is flat to go on top of it. Thank you so much for your time. All right, Marlene, get ready, because I already know what's coming.Lesley Logan 11:22 So unfortunately, you all, many, many people are now making Reformers who've never done Pilates before, and they don't know that these things make a difference. So I'm super, super glad you're curious, because your headrest is not supposed to be stationary. So what I don't know from this is, if your headrest is stationary up or stationary down. My hope is that it's stationary down, because then we can get like a wedge pillow of some kind that will mimic a head rest being up. But then you could take that, that insert away, and then you could actually still do overhead exercises. If it is stationary up, you cannot do any overhead exercises. No, there's nothing we can do. I don't even know that what you can do, because I don't have a picture of your Reformer, don't know if it has hinges, if you could add anything. Unclear. So what I will say is, I'm just going to assume your headrest is stationary down for the rest of this conversation. You don't want a pillow or headrest that forms to your neck, because we're not actually trying to support the neck in that way we're, actually, when we have the headrest up, it's meant to tilt your head in just a way, so your neck can relax, but your upper abs can engage without us even telling you. That's why the headrest is up for footwork, for frogs and circles, for running, for pelvic lift, that your headrest is up so that your you just have this nice little support to help you engage your upper abs without you using your neck. It's really quite cool. He's very fast. So anyways, and it's down when you're not using that. So you can do overhead exercises. You get your box on top, things like that. So I would look into, Marlene, some sort of like foam wedge that you can cut to the size of your headrest. Brad Crowell 13:00 And firm foam. Lesley Logan 13:01 I would definitely say something firm. You don't want to be like a pillow.Brad Crowell 13:05 Right. So, so, like, I'm thinking about your baby chair and that little funny wedge that you have for the baby chair. Kind of would be like that. So, like, and that wedge, you're sitting on it, and it doesn't move, like, it doesn't give, it, literally, is intended to level out the baby chair. So in this case, you would want something that's firm like that as well. Lesley Logan 13:23 Yeah, very firm, like, you can even.Brad Crowell 13:26 Like, you basically just taking it on and off.Lesley Logan 13:27 I mean, I would imagine, like, if you have someone handy in your life with, like, a really cool saw that could, like, take a yoga block and, like, slice it from. Brad Crowell 13:37 That's a good texture, yoga block. I bet you could modify a yoga block to make your own wedge. Lesley Logan 13:42 Yeah. And I think that some yoga blocks even come like that. So, like you, I mean, like, there's a lot of things out there, but that's what I would do. Brad Crowell 13:50 What kind of angle are we talking about here?Lesley Logan 13:52 Let me just get my protractor out. It's, it's not as.Brad Crowell 13:59 If there's a right angle, is it halfway? Lesley Logan 14:01 No. Brad Crowell 14:02 No. It's 1/3 of the way? Lesley Logan 14:03 One-third, maybe. Your eyes are still able to look at the ceiling. You're not looking at your toes. Brad Crowell 14:09 Got it. Lesley Logan 14:10 Yeah. Brad Crowell 14:10 Cool. Lesley Logan 14:11 Yeah. So Marlene, I hope this helps you. This is why I did the Reformer, you know, how to choose a reformer video. And this is why these are things we have to think about when it comes to what, what changes did an engineer make when making your rReformer, you know, like, did they change the springs for bungee cords? Did they change the foot bar that moves to a fixed vertical foot bar? Did they change that there's no head the headrest doesn't go down or doesn't go up? Did they change the shoulder rest so that they're round and not actually something that like allows your shoulders to be wide, or your foot to be against something that like fills their foot out like the Contrology shoulder blocks actually fit the shape of your foot. That's why they're (inaudible). That's why they're made the way they're made. So.Brad Crowell 14:53 I was like, what?Lesley Logan 14:55 So anyways, I don't think you have to go buy a whole other Reformer, Marlene, but I would do this, and then I would have a little savings account for the another, the next Reformer. And trust me, someone will buy this off you for the same thing you paid for it, because everything goes up in price and they're not paying tax on shipping.Brad Crowell 15:10 No doubt. Well, and then when you're ready to go shopping, reach back out to us and we'll connect you with Balanced Body, where we've got a discount code for you there. So yeah, all right. If you have a question.Lesley Logan 15:21 Send it to the beitpod.com/questions. Brad Crowell 15:24 That's right. Send it to beitpod.com/questions beitpod.com/questions. If you have a win, and you want us to cover that win on the FYFs on Friday, you can also submit it right there as well. So thanks for asking that. Stick around. We'll be right back. We're going to dig into the question mark-filled convo with Matthew Lesko. Actually, it's more like mind-blowing convo. He has said wealth of information and exuberance for life. I really enjoyed it. So we'll be right back. Brad Crowell 15:50 Okay, welcome back. Let's talk about Mr. Matthew Lesko. At the age of 81, Matthew is still rocking those question mark suits and has spent four decades helping people find free resources that they did not know existed, which I kind of think is amazing. He has written over 100 books, y'all, he's written 100 books. He has appeared on shows like Oprah, Larry King, The Good Morning America, and built a thriving online community that connects people to grants, businesses and funding and overlooked financial support. PS, I did math while I was listening, his, his community is like 5000 plus people. Yeah, that's crazy. From a string of failed businesses to becoming a recognizable voice for everyday people, Matthew has made it his mission to make support accessible. And it proves it's not about luck. It's about knowing where to look. So we're fired up about that. That was amazing. Tell me one of your favorite things about this convo. Lesley Logan 16:47 Okay. How many things can I talk about? But first I want to just like he emphasized, there's no single formula for success. He talks about how life and starting anything new, this is important, means dealing with failure, struggle and a lot of guesswork. My perfectionist, here it is from someone who's written 100 books and is 81 years old and seen it all. You know, it come like success actually comes from dealing with failure, struggling, a lot of guesswork. And he believes success doesn't come from knowing everything, but from possessing the energy and willingness to keep trying and learn from failures. Hold on. I have to, I have to say this. He strongly advocates that you follow your heart. Stated, he says the way to get anything done is your heart has to be in it. He also said your heart is smarter than your brain, and to trust that more than anything. And I love this, because I think, like a lot of people, like, well, what's specifically when we coach people on their Pilates business, I'm like, oh, you know, who do you want to help? Well, that's, I want to help everyone. Brad Crowell 17:45 Me, too. Lesley Logan 17:45 Right. But like, who do you want to help? Because if your heart's not in it, you're gonna really be annoyed helping the person that you don't want to help. And then you're if your heart's not in it, you're gonna start resenting them and, like, start going, oh, this becomes another job, right? Like, your heart has to be in what you're doing.Brad Crowell 18:01 Yeah, definitely. You know, it's so funny. We were just talking about this recently, where I feel like there's the two extremes, like I'll do anything for money. I'll only do it if I love it. And, you know, I know I kind of flip flopped over this, you know, during my life. And he has a very compelling argument to follow your heart, and I think also too, you know, he's very savvy. He's very business savvy. So he's been able to figure out how, by following his heart, can he also make money. And he's turned it into like a mission, and that mission has attracted other people who are like-minded. And, I mean, that is like the ideal scenario. Lesley Logan 18:45 Well, and also, if you realize, like, you know, first of all, you know, Big Magic is a great book for everyone to read. And some of your things that you love to do, that you're like, are creative, aren't meant for making money on. So that's, we're not. I don't think that Matthew or us are advocating that you like if you love pottery, that you go or you only make pots, and that's how you make money. That whatever you are setting yourself up to do, to go through the struggles, to go through the obstacles, to go through the failures, you'll, you have to actually want to do it. You can have to care about the problem that you're solving. If you don't care, you're not gonna be able to handle those obstacles. You're not gonna be able to go through it. You're gonna, you'll get, you'll get a door slam on your face and just go, okay, well, I'm not into it, right? So I think that's what he means, that your heart has to be in it. Like not everything you love doing will be a thing you make money on, but you gotta care about what you're doing. Gotta have care for it to be successful.Brad Crowell 19:40 Yeah, and I think there was something he said that just went right out of my mind. But he, he, he was talking about the when his, when he first, he actually, first off, I had no idea, he was in the military, but apparently he was in the military after he got out, he started.Lesley Logan 20:02 81 (inaudible). I don't think you get to be 81 and you weren't, unless you're an asshole, draft dodger dickhead. Anyway.Brad Crowell 20:02 That's fair. So he, he said he started a bunch of businesses and they failed. He started another business and they failed, and then he became a consultant, and that somehow, you know, was working, but then he was making millionaires billionaires. And he was like, that sucks. You know, he's like, these people don't care about anybody except for themselves. And he was not and he was not really enjoying it. And you know, he said he had this moment though, where he's showing up for the job, and he's like, uh, someday it's gonna be better and more fun, and then hopefully when I'm retired, I'll be able to go enjoy life. And he said, wait a minute. Why? Why should I keep doing something that I hate just hoping that someday it'll make it'll be better, it'll I will enjoy it more, or it's gonna pay me what I want to pay. He's like, I only have one life to live, and I'm better. I should start enjoying what I'm doing now. How do I do that? How do I do that? You know? So he said he flipped the script and decided to prioritize having fun. And he said having fun is contagious. He said it's a little contagious. In fact, you know, just his approach to the podcast was contagious and fun and joyful, you know. And he said it's also when you're doing something that feels fun, you are naturally motivated to work harder, right? So, you know, instead of like, kicking yourself to go get the thing done, that you have to do, what if you could do something that is fun, you know, you're gonna do it well, because you love doing it?Lesley Logan 21:37 Yeah. Yeah. It made me think a little bit about Gay Hendricks is, like, zone of genius kind of a thing. Like, I feel like. Brad Crowell 21:44 Sure.Lesley Logan 21:44 I feel like they're very similar, except for this one is, like, except for Matthew is teaching us how to get the money we need to go do the thing we love.Brad Crowell 21:54 Yeah, it's, it's very true, and he's encyclopedic with that, as well. He was very impressive. Lesley Logan 21:58 I will say. Like, if you listen to episode 400, Gay Hendricks will help you figure out what your zone of genius is. And then Matthew Lesko will give you all the websites for where you can get paid to do your zone of genius. I think that these are two must listen tos.Brad Crowell 22:12 Who knew that kind of a thing, just, mind-blowing. Lesley Logan 22:12 And I think that each state has that. You have to figure out, like, how does your state, how does your state make money? Right? Because every state's a little different. How they tax, what they tax. So like, obviously Nevada is not excited to help us unless we are a casino. So since we are not one of those things, we're not getting that. But at the same time, there's still going to be things we can reach out to figure like, find ways, because this, they do have local people who need.Brad Crowell 22:40 Yeah, gambling and tourism, that's how Nevada makes money.Lesley Logan 22:43 Yeah. So that's how that makes money. So, like, but we can figure out, like, okay, well, how, what does the city need, right? Because we actually don't live for, the strip is not part of Las Vegas, surprising. It's technically paradise, but, but, but you can figure out what your city needs to get, what your county needs to get, what state needs, and then go, oh, well, what are they? They're paying for that, they're giving out grants for that. Like, yeah, you do the paperwork. But like, not many people are. Brad Crowell 23:06 Not many people are. Lesley Logan 23:07 Remember, I forget her name, B-D B-D. Brad Crowell 23:12 B-E-A-T-Y? Lesley Logan 23:14 Yeah. No, no, B-E-A-T-T-E. She was on our on an episode of The Be It Pod, and she got a, she got an SBA grant because she filled out the fucking paperwork.Brad Crowell 23:26 Yeah, I. Lesley Logan 23:27 B-D Brad Crowell 23:28 Don't have her name there.Lesley Logan 23:30 Well, she's in the two hundreds. Let's see how.Brad Crowell 23:35 Oh, B-E-A-T-E Chalet, Chalet. She was, she,her interview was 196. I'm very proud.Lesley Logan 23:43 Ah, I was so close. And I was thinking, Beate Chelette, but I was like, no, I was confusing her with Aletta Rochat. And I was like, no, but actually, I should have said it out loud, because I was right. Anyway, so close, so close. Yeah, but she, if you guys listen to her episode 196 she actually got an SBA grant for her business idea. You know? Brad Crowell 24:05 I love that. Lesley Logan 24:05 Because she did the thing that Matthew said to do, make the appointment, sit down with the people like, fill out the thing. Anyways.Brad Crowell 24:13 Impressive. All right. Well, anyway, stick around. We'll be right back. We're going to dig into that amazing convo you had with him about the Be It Action Items, which y'all literally, you have to take notes like, it is, it's 100% you have to go back. You slow it down, listen to it twice, write down all the things he said. But we're gonna talk about it so. Lesley Logan 24:31 And it's also in the transcripts. Brad Crowell 24:33 Oh yeah, we'll put the links in the transcripts, but stick around. We'll be right back. Brad Crowell 24:37 Okay. Finally, let's talk about those Be It Action Items. Say it with me Mindi. What bold, executable, intrinsic or targeted action items can we take away from your convo with Matthew Lesko. He shared an abundance of untapped government resources, both state and federal. By the way, it's not just the federal.Lesley Logan 25:00 And I guess for the people who live internationally, I imagine these things probably exist in a lot of places you live. Brad Crowell 25:05 I'm 100% sure about Canada. In fact, I have a lot of musician friends who would get grants in Canada where the Canadian government was willing to sponsor. Lesley Logan 25:14 Yes. We have had guests who do that. That is amazing. Brad Crowell 25:16 Yeah. And that that like, I don't even maybe that's available here too. I have no idea, but I'll tell you. You know, that was seemed to me like, like my college friends were like, I want to make an album. And they literally applied to the Canadian federal government, and they got like, 10 grand to make an album. And I was in college going, how the hell, why can't I get 10 grand? Lesley Logan 25:36 I mean, they were Canadian, obviously. Brad Crowell 25:38 Yeah, they were, they were obviously Canadian. So anyway, he shared a bunch of untapped resources. He said that 40% of everything in our economy are organizations that give you free money to solve a problem. I don't really understand that statistic, and I can't actually validate that, but he's been doing this for four decades, y'all, so he knows all these things. He emphasized that these programs are already paid for with our tax dollars. So it's on us to take advantage of them, or the money just sits there, it doesn't get used, right? And also, it might not be the kind of thing that they get to they don't just hoard it and pile it. It might be like, hey, you can give up to $2 million away, but if they don't, they don't get to keep it, right? So basically, it's on us to go take advantage of what is available to us. And it was fascinating to listen to him talk about the different reasons that someone might want to go get a talk to these organizations and go through the process. He emphasized that, well, yeah, there, and this stuff is already funded. It's already paid for. He advised the to seek out free government and nonprofit resources directly, rather than relying on standard search engines like Google, specifically, because they don't actually do SEO, or they're gated searches, you can't actually search them with outside search engines like Google. Right? And so basically, he gave us examples like findhelp.org which is amazing. It's about local finding local help for things like food, housing, health, money.Lesley Logan 27:04 That, right there is so amazing how many people are struggling to afford groceries right now. Like, maybe, maybe you're not someone who is it, but maybe someone you know is. You can send them that information. Brad Crowell 27:15 findhelp.org you know, and there will be links in the show notes. So there's more links in the show notes. Lesley Logan 27:22 So many. Brad Crowell 27:22 Yeah. He talked about the SBA. He talked about Apex Accelerators, which I've never heard of before. He talked about career and job training. Lesley Logan 27:30 Oh, and turn your VPNs off, y'all. Brad Crowell 27:31 Yeah, yeah. They're, you know, if they're a government side, it might have trouble if you have a VPN on. He talked about HUD, which is like another United States government, housing urban development, and he said, there's free financial and debt counseling, right? And they can help you get out of debt.Lesley Logan 27:48 I mean, I had no idea, because, like so many of my friends and everyone had, like, use those companies that can, like, you know, supposedly help, but it could affect your credit at the same time. Like, who? Who knew if you use the government agency, maybe it would have been different.Brad Crowell 28:02 I wish I had known when I when I had a failed business. It would have been really helpful. Wish I had known. So anyway, what about you? I mean, all those things and there's still more. Lesley Logan 28:11 Okay, so we said it already. We're gonna say it again, because it's a Be It Action Item. Once you find a resource, book an appointment, okay? Matthew said, everybody just wants to fill out on application online, and wait for the money. You can't do that, he said, because you don't know. Brad Crowell 28:23 What did everybody wants to say what? Lesley Logan 28:23 Everybody wants to just fill out the applications online. Like, you know, like, oh, let me just do it online. It's just copy paste, copy paste. And he's saying, don't do that, because you don't know how the application should be filled out. And, like, there's always the little nuances, right? Like, we're currently working with lawyers who are filling out legal forms for us to go to Canada. So if we had done it ourselves, we wouldn't know the insight and the nuances to like, oh, actually, put this instead of that, because this will get you across. And that is actually going to be like, we have enough of those. So like, you want to make sure that you're working with someone who's like, fighting for you to fill it out correctly will tell you what certain things mean. I mean, sometimes I don't even know. It's like, you're like, oh, I think that's where I put my business name, and it's not, it's where you put your account number or something like that. So, you know, just work with the people. They're in the office I'm talking, I'm sure it'll brighten their day to hear what you're working on, right, what you need help with. Also, they often know the other people in the area, the community, the other resources to help you, right, like, oh, if I'm not the right resource, this person is, if you're starting a business or a nonprofit or side hustle, the smartest move is to call your local SBA office and speak with a counselor. Again, not something online, not a chatGPT. You gotta go and talk to someone. And then he also said, talk to experts who.Brad Crowell 29:42 SBA stands for Small Business Administration, right? So that's a federal government thing, but they have local offices around the country, so you can actually go in and make an appointment to to their office. In fact, also too, not that I'm like, a huge fan of the big banks, but big banks actually often have training programs for business owners, too.Lesley Logan 30:02 Yes, but we're not fans of big banks because they won't help you get an SBA.Brad Crowell 30:05 Almost never will they help you get a loan. But, you know, there are resources available there too, but the SBA is actually, like, trying to help you get the money. Lesley Logan 30:13 Yeah, I would fuck the big banks.Brad Crowell 30:17 If the big banks, like, honestly, the SBA doesn't let you apply for SBA funding directly through the SBA. You have to apply through a bank. You don't necessarily need to apply through a big bank, though. So that's the difference there.Lesley Logan 30:30 Right. So, and then also make sure you have the experts who can help you, help people like you, guide you to the right programs and the paperwork, and they usually do this for free. And you know, he's someone who loves to help people. So, like, there's, there's things out there. You're not on your own. Your friends and family might not be the best people to ask, but, you know what? Go to these offices and go, oh, they can't help you. Do you know who? Do you know who will, who can? Like, what else should I search? What should I be searching? Because I get the right thing. Like, they'll, they'll even, even at the DMV people help me, if you just ask the right questions and you're really nice. So trust me, people want to help people. Brad Crowell 30:34 Yeah, it's true. It's true. Well, what a wealth of information. Also, he has like, here's like, books that are like, $20 so, like, even if you're, you know, look, if you're looking for more and you, you know, want to check out his resources. He has that community. The community he built is like people trying to help people find the right stuff. So, I mean, it's just curious. It's just fascinating.Lesley Logan 31:29 Sounds super positive. Brad Crowell 31:30 It sounds really positive, yeah. Lesley Logan 31:31 Yeah. Who doesn't need that in their life? Anyways, share this with a friend who needs to hear it. Brad Crowell 31:36 Share it. Send it.Lesley Logan 31:37 This is the episode to share. There's so much in there for people, everybody.Brad Crowell 31:41 Episode 545, y'all, share it. Lesley Logan 31:43 545Brad Crowell 31:44 545Lesley Logan 31:44 I'm Lesley Logan. Brad Crowell 31:45 And I'm Brad Crowell. Thanks so much for being here. Lesley Logan 31:48 Oh, okay, you totally did. Show. We already said to share this. So now, go Be It Till You See It. Brad Crowell 31:55 Bye for now.Lesley Logan 31:57 That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 32:39 It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell. Lesley Logan 32:44 It is transcribed, produced and edited by the epic team at Disenyo.co. Brad Crowell 32:49 Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi. Lesley Logan 32:55 Special thanks to Melissa Solomon for creating our visuals. Brad Crowell 32:59 Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
OpenAI, Meta & Google are fighting over who gets to control the future of superintelligence but what happens when Zuck robs Sam Altman blind? And is Apple about to onboard Anthropic? In the big AI news this week, Meta hires over 10 top OpenAI engineers (for a rumored potential $300 million in compensation), Apple considers replacing its entire AI strategy with Claude or ChatGPT, and Microsoft's new medical model diagnoses diseases 4x better than human doctors. Plus, Google DeepMind's gaming push, a fake band goes viral on Spotify, and OpenAI's secret open-source model might be dropping any day now. Also: Korea's first AI-animated show, Tesla's Optimus robot hits a setback, Google Voice pushes a new update and yes, there's a cowboy robot rizzing people on the street of Austin. US HUMANS AIN'T GOING AWAY. UNLESS THE AI GIVES US ENDLESS TREATS. Join the discord: https://discord.gg/muD2TYgC8f Join our Patreon: https://www.patreon.com/AIForHumansShow AI For Humans Newsletter: https://aiforhumans.beehiiv.com/ Follow us for more on X @AIForHumansShow Join our TikTok @aiforhumansshow To book us for speaking, please visit our website: https://www.aiforhumans.show/ // Show Links // Zuck Has Offered 10 OAI Employees 300m Four Year Packages w/ $100 Total Comp First Year https://x.com/kyliebytes/status/1940123469481758857 Clip from old Y-Combinator Video Sam Talks Facebook Hiring https://x.com/ai_for_success/status/1940323676597232112 Sam Altman Replies To The Poaching https://www.wired.com/story/sam-altman-meta-ai-talent-poaching-spree-leaked-messages/ OpenAI “Re-calibrating Comp” https://x.com/WIRED/status/1939402241279930670 New OpenAI Open Source Model Getting Big Hype https://x.com/Yuchenj_UW/status/1939462191302033757 Apple may partner with either Anthropic or OpenAI For Their Internal AI https://www.cnbc.com/2025/07/01/apple-weighs-using-anthropic-or-openai-to-power-siri-in-major-reversal-bloomberg-news-.html Demis Hassabis Teases AI Gaming VEO 3 Engine https://x.com/demishassabis/status/1940248521111961988 Microsoft AI 4x Better Than Group of Doctors at Diagnosis https://microsoft.ai/new/the-path-to-medical-superintelligence/ New AI Model Chai-2 Zero Shots Antibody Discovery https://x.com/chaidiscovery/status/1939684680447746050 New Google Audio TTS Models Are Very Good (Demo Live) https://aistudio.google.com/generate-speech ElevenLabs CEO Thinks THIS YEAR will be a massive AI Voice milestone https://www.reddit.com/r/singularity/comments/1lp0tbl/elevenlabs_ceo_mati_staniszewski_says_we_may_pass/ The Velvet Sundown is (Prob) an AI “Hit” Band On Spotify https://futurism.com/indie-rock-band-velvet-sundown-never-use-ai “Their” Twitter Handle Denies They Are AI https://x.com/Velvet_Sundown China's First Robot Soccer Match Is Joybasket of Fails https://x.com/ianbremmer/status/1940088097083203724 https://www.theguardian.com/technology/2025/jun/30/china-hosts-first-fully-autonomous-ai-robot-football-match TESLA Optimus Pause? https://x.com/TheHumanoidHub/status/1940425831907795142 K-Bot: New Open Source American Made Humanoid for $9000 https://x.com/kscalelabs/status/1940108075064865126 Jake the Rizzbot https://www.instagram.com/p/DLQwaWNNYwD/ https://www.tiktok.com/@realjaygroove/video/7518601215547067662?is_from_webapp=1&sender_device=pc&web_id=7439884751341962782 Random Humanoid Running Through Trees https://www.reddit.com/r/singularity/comments/1lprh9b/the_robot_uprising_is_near_give_or_take_a_few_bug/ Polyglot YTer Speaks Binary to ChatGPT & It Kind of Freaks Out https://youtu.be/GiaNp0u_swU?si=c28k2i7gdo0GYmDC
Google's monopoly in online search was recently adjudicated by a federal court. There is also an ongoing FTC case against Meta for anti-competitive behaviors involving Instagram and WhatsApp acquisitions. What are the legal and commercial dynamics of these key antitrust cases, and what is the broader impact on the market? Lina Khan is an associate professor of law at Columbia University and a former FTC Chair. She joined Errol Louis to explain the legal principles behind maintaining market competition, historical antitrust cases and potential remedies, including the divestiture of Chrome and business model adjustments. They also discussed the broader implications of monopoly power, Amazon's dominance, privacy concerns and the bipartisan support for antitrust enforcement.
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Google has launched its Veo 3 video generation model to Gemini users in over 159 countries, Netflix is exploring the creation of new live programming content in partnership with Spotify, and OpenAI disavowed Robinhood’s crypto initiative offering tokenized shares of OpenAI. MP3 Please SUBSCRIBE HERE for free or get DTNS Live ad-free. A special thanksContinue reading "Google Has Launched Its Veo 3 Video Generation Model To Gemini Users Globally – DTH"
Microsoft's latest round of layoffs hits Xbox Gaming hard as the company cuts approximately 9,000 jobs despite record profits. This week, Paul Thurrott and Richard Campbell discuss the impact of these layoffs, Windows 11's new version naming, Microsoft Copilot coming to Mac, and dive deep into passkey security. LAYOFFS As expected, Microsoft began a massive round of layoffs across Xbox/Microsoft Gaming on Wednesday. The fiscal year started on Tuesday. These were originally going to happen a week or two earlier. 9,000 employees impacted across Microsoft - about 4 percent of workforce, Xbox/MSGaming was NOT hit hardest, Microsoft now says (on top of 6,000 in May). 10 percent of King being laid off. Carefully worded email from Phil Spencer requires some parsing. It's Finally Official: 25H2 Is Next! Microsoft finally admits that the Dev channel is testing Windows 11 version 25H2, which will arrive, as expected, around October This news came as part of another set of commingled Dev and Beta channel builds. 25H2 will be delivered as an enablement package, so it's a minor release technically. Dev and Beta are linked because 25H2 and 24H2 are linked: Each will get the same features, as started with 22H2/23H2 in late 2023. Windows 11 Last week was Week D, but we didn't get preview updates per usual before WW That finally happened last Thursday - new preview updates for 24H2 and 23H2/22H2 24H2: Click to Do improvements, start of PC migration in Windows Backup, small icons in Taskbar, more. Windows Insider Preview: Those Dev/Beta builds noted above have the first implementation of third-party passkey. Microsoft Edge 138 is a pretty big update, with AI-enhanced history search and Copilot integration into the search box and new tab page. AI Microsoft 365 Copilot is available on the Mac. Apple may cave and adopt Anthropic Claude and/or OpenAI ChatGPT for Apple Intelligence. After Coda's acquisition and $1 billion in funding, Grammarly acquires Superhuman to build an "AI-native" productivity suite that will take on Big Tech (Microsoft, Google) and Little Tech (Notion, Proton) alike. Xbox and Gaming Xbox 360 dashboard is getting its first update in years. Halo Studios teases an October tease of the next Halo from the studio. New Game Pass titles for the first half of July - plus, COD: WWII turns up in Game Pass for the first time. Cursor sort of comes to the web and mobile - like Adobe Firefly on mobile, but for devs when "the mood strikes". Tips and Picks Tip/App picks of the week: Cure Mac envy. The Mac is about to get even prettier. But Windows 11 can rise to this challenge. The PC matters: Paul recommends Surface Laptop 7 as a MacBook Air alternative. Software? It's all free. Full screen apps: Hide the Taskbar and touchpad gestures - also, use DS Clock if you need to see the time. Transparent system menu? You can make the Taskbar transparent too. Want Spotlight? No problem, we have Command Palette (an updated, more extensible PowerToys Run) in PowerToys. Bonus app pick: Inoreader for RSS feeds (and read later if you want). RunAs Radio This Week: More Azure Innovations with Mark Russinovich Brown Liquor Pick of the Week: Alberta Distillers 23 Year Old Rare Batch No. 1 These show notes have been truncated due to length. For the full show notes, visit https://twit.tv/shows/windows-weekly/episodes/939 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Sponsor: uscloud.com
Google's Gemini AI Ultra subscription, now with Veo 3 AI video generator, just got a power-up with new dialogue voice-over and sound design capabilities. Learn how to generate AI videos with text prompts using scripts, cinematic controls and sound design using the Google Gemini interface and Google's new Flow platform for video creatives.
Grammarly acquires Superhuman looking to build an AI productivity suite, Nothing launches its first flagship Phone (3) and over-the-ear headphones, Meta's Superintelligence initiative, 12-inch MacBook may return, and Apple looking to power Siri with OpenAI or Anthropic rather than it's internal AI.Bonus Episode: Brave vs Safari. Listen here!Dumpster Siri Image from 9to5Mac-----------------------------------Show Notes via EmailSign up to get exactly one email per week from the Primary Tech guys with the full episode show notes for your perusal. Click here to subscribe.Watch on YouTube!Subscribe and watch our weekly episodes plus bonus clips at: https://youtu.be/txLGbr7O1p4Join the CommunityDiscuss new episodes, start your own conversation, and join the Primary Tech community here: social.primarytech.fmSupport the showGet ad-free versions of the show plus exclusive bonus episodes every week! Subscribe directly in Apple Podcasts or here if you want chapters: primarytech.memberful.com/joinReach out:Stephen's YouTube Channel@stephenrobles on ThreadsStephen on BlueskyStephen on Mastodon@stephenrobles on XJason's Inc.com Articles@jasonaten on Threads@JasonAten on XJason on BlueskyJason on MastodonWe would also appreciate a 5-star rating and review in Apple Podcasts and SpotifyPodcast artwork with help from Basic Apple Guy.Those interested in sponsoring the show can reach out to us at: podcast@primarytech.fm-----------------------------------Links from the showAI Slop: Last Week Tonight with John Oliver (HBO) - YouTubeGrammarly to acquire email startup Superhuman in AI platform push | ReutersSuperhuman is being acquired by Grammarly to build the future of workSuperhuman | The most productive email app ever madeNothing Headphone 1 review: a bold design with some odd omissions | The VergeNothing's ‘first true flagship' phone plays it a little safe | The VergeMark Zuckerberg Announces Meta ‘Superintelligence' Effort, More Hires - BloombergHere's What Mark Zuckerberg Is Offering Top AI Talent | WIREDMicrosoft is laying off as many as 9,000 employees | The VergeThis 139-Year-Old, Iconic American Brand Just Made a Mistake No Company Should MakeApple Music celebrates 10 years with the launch of a new global hub for artists - AppleApple might ditch internal AI efforts for Siri revamp - 9to5MacNew MacBook With A18 Pro Chip Spotted in Apple Code - MacRumorsApple Unveils All-New MacBook - AppleFigma Files Registration Statement for Proposed IPO | Figma BlogParamount agrees to pay Trump $16 million, clearing way for merger deal | The VergeABC will give $15 million to Trump's presidential library to settle defamation lawsuit | AP News (00:00) - Intro (08:14) - AI Slop on John Oliver (11:11) - Grammarly Aquires Superhuman (22:49) - Nothing Headphone (1) (26:30) - Nothing Phone (3) (29:15) - Meta's AI Superintelligence (41:00) - Big Microsoft Layoffs (44:51) - Apple Music 10 Years (49:12) - Apple Ditching Internal AI Siri (53:30) - 12-inch MacBook Return (59:12) - Figma Files IPO (01:02:24) - Paramount Pays Trump $16M (01:06:54) - Spotify with Ads ★ Support this podcast ★
This segment on the Retail Fast Five podcast, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Infios, Clear Demand, and Ocampo Capital, covers rapid-fire retail takes. Quick hits on General Dynamics buying Macy's anchor space (Chris suggests hiding alien bodies), Google's AI mode for fashion try-ons (Anne loves how flattering it is), and Jeff Bezos' celebrity-packed wedding. Plus Anne's controversial Arnold Schwarzenegger movie rankings with Kindergarten Cop at #1! For the full episode head here: https://youtu.be/-J5sCVAKsfQ
Ever wondered how to carve out a unique niche in a male-dominated industry? In this Business Creator Club Special episode (join us at https://businesscreator.club/ we are waiting for you!) we're joined by Ina Coveney, a marketing strategist who's currently making waves in the automotive world. She's not just any consultant - she's the "Auto Social Gal" on a mission to empower women in car sales through social media. Ina shares her journey of identifying a crucial gap in the market: the underrepresentation of women in car sales on social platforms. With only 21% of car salespeople being women, many find themselves relegated to behind-the-scenes roles, managing dealership accounts rather than building their personal brands. Key #GoldenBoulders from this Episode: -The challenges women face in the automotive industry, often becoming the "default admin" instead of star salespeople - How Ina is positioning herself as a leader for women in car sales, encouraging them to show up online and attract leads - The power of personal branding in creating job security and career flexibility within the industry - Strategies for overcoming common objections to creating content, from camera shyness to managerial pushback This episode is a goldmine for anyone looking to create a distinctive brand in a niche market. Whether you're in automotive sales or any other industry, Ina's approach to identifying and solving specific pain points will inspire you to think differently about your marketing strategy. Ready to rev up your social media game and stand out in your industry? Tune in now and fuel your marketing strategy with fresh ideas! Enjoy! Timestamped Overview: 00:00 – Ina's bold pivot: From marketing strategist to “Auto Social Gal” 02:30 – Why women in car sales are underrepresented online 04:45 – Identifying a hidden need in an underserved market 06:50 – The real problem: Women becoming default admins, not brands 09:00 – Defining the mission: Becoming the leader for female car sales professionals 10:45 – Introducing the PPP Board (Problem & Pleasure framework) 12:10 – Using TikTok to drive leads and visibility 13:45 – What's holding women back? Visibility fears & unsupportive management 15:50 – The “Tiny Challenge” concept: Building trust through action-led engagement 18:00 – How to create results-based micro-offers in 5 days 20:20 – Why doing the “unscalable” is the shortcut to traction 23:00 – Why personal brand = career insurance (especially in dealership life) 25:30 – Real industry stories and untapped attention opportunities 27:00 – Content creation fears and practical ways to overcome them 29:00 – Final insights: Turn your value into visibility, one story at a time Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.
Digital strategy expert Leslie Richards joins Gina Rubel to explore the seismic shift brought on by zero-click searches and AI-generated summaries. They break down how law firms can still rise to the top without traditional click-throughs by becoming trusted sources for AI results in tools like Google and ChatGPT.
SEO Explained: Ready to Dominate Artificial Intelligence (AI) Search Results? - Join SEO Expert, Favour Obasi-ike, MBA, MSIn this episode, Favour emphasizes that Search Engine Optimization (SEO) is not dead, but rather evolving, particularly with the rise of Artificial Intelligence (AI) in search. They advocate for businesses to dominate AI search results by consistently creating relevant and valuable content that directly answers user questions.Key strategies include optimizing website content for various search platforms like Google and Bing, prioritizing podcasting due to its direct vocal search optimization benefits, and leveraging AI tools like Etheo.co and Notebook LM to identify and address common queries. Ultimately, the goal is to build authority and trust by being the go-to source for answers within a specific niche, ensuring content is easily discoverable across diverse search mediums.What is the core idea behind dominating AI search results?Dominating AI search results isn't about being overbearing or just an "alpha"; it's about "leading by example" and establishing your website as the authoritative source for specific questions within your niche. The goal is to consistently provide the most relevant and comprehensive answers to user queries, ensuring that AI-powered search engines, like Google's AI Overview or ChatGPT, cite your content as the primary source. This dominance is quantified by your content showing up as the direct answer, even in "zero-click" scenarios where users get immediate responses without needing to click through to a website.Is traditional SEO dead in the age of AI?No, traditional SEO is not dead; rather, its methodologies are evolving. The speaker emphasizes that "SEO right now is literally exposing people who don't do SEO at all." While the fundamental principles of visibility and discoverability remain, the "how" of SEO is changing. AI is making it more crucial than ever to have a well-structured online presence, akin to a house with "bricks, walls, windows, and frames." Without proper SEO, a website lacks the fundamental structure to be found and attributed by AI.What are the essential first steps to dominate AI search results?The first and most critical step is to "create content that is going to allow people to find your content on the web." Beyond that, connecting your website to major search consoles like Google Search Console, Bing Webmasters, Yandex, and DuckDuckGo is crucial. These platforms provide insights into "Total Addressable Search Market" (TASM) and help you understand what your target audience is searching for. It also highlights the importance of tools like Etheo.co, which helps identify questions people are asking AI about your business, providing a direct roadmap for content creation.Access to Resources ⬇️Need SEO Services?>> Join our exclusive marketing community
In Jane and Fi's last episode together for two weeks, they bounce from the Cotswolds to Wollongong to Crete. They also peruse Fi's last six Google searches and ponder estate agent jargon. Please note: this episode also comes with an accent warning—proceed with caution! Plus, Dr. Jack Mosley, son of the late Michael Mosley, discusses his book Food Noise: How Weight Loss Medications & Smart Nutrition Can Silence Your Cravings.If you want to come and see us at Fringe by the Sea, you can buy tickets here: www.fringebythesea.com/fi-jane-and-judy-murray/And if you fancy sending us a postcard, the address is:Jane and FiTimes Radio, News UK1 London Bridge StreetLondonSE1 9GFIf you want to contact the show to ask a question and get involved in the conversation then please email us: janeandfi@times.radioThe next book club pick has been announced! We'll be reading Leonard and Hungry Paul by Rónán Hession.Follow us on Instagram! @janeandfiPodcast Producer: Eve SalusburyExecutive Producer: Rosie Cutler Hosted on Acast. See acast.com/privacy for more information.
Three Buddy Problem - Episode 52: Fresh intelligence reports out of Europe and China: France's ANSSI documents a string of Ivanti VPN zero-days ('Houken'), and Quanxin frames a stealth Microsoft Exchange-zero-day chain linked to a North American 'Night Eagle' threat actor. We dissect the technical bread-crumbs, questions the attribution math, and connects Houken to SentinelOne's “Purple Haze” research. Plus, the FBI's claim that China's “Salt Typhoon” has been “contained,” Iran's Nobitex crypto-exchange breach (Predatory Sparrow torches $90 million and leaks the source code), Iranian cyber capabilities and sanctions avoidance. Cast: Juan Andres Guerrero-Saade (https://twitter.com/juanandres_gs), Ryan Naraine (https://twitter.com/ryanaraine) and Costin Raiu (https://twitter.com/craiu).
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Consumer behavior is rapidly evolving with AI tools. Jason Lax from SAP examines how search patterns are shifting from traditional queries to more efficient AI-assisted interactions. He explores the "search less, do more" paradigm where users leverage new technologies to increase productivity, while also addressing the implications of zero-click search results and how technology reciprocally shapes user behavior.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Justine Brooke Murray, MRCTV Host, “World of Woke” Media Research Center (MRC). Google's AI Smears the American Flag — Just in Time for July 4th. What Congress must do about federal contracts for companies like Google that promote anti-American bias. Why Google's AI has a pattern of smearing America, conservatives, and the military. How this ties into a larger pattern of AI being weaponized to rewrite history and suppress free thought.
AI Chat: ChatGPT & AI News, Artificial Intelligence, OpenAI, Machine Learning
Jaeden discusses the recent $10 billion funding raised by XAI, its implications for the AI market, and the competitive landscape involving major players like Microsoft, Google, and Meta. He highlights XAI's strategic moves, including the development of community notes as a new fact-checking approach, and the hiring of notable talent like Nikita Bjer. The episode concludes with insights into the future prospects of XAI and its position in the rapidly evolving AI ecosystem.Try AI Box: https://AIBox.ai/AI Chat YouTube Channel: https://www.youtube.com/@JaedenSchaferJoin my AI Hustle Community: https://www.skool.com/aihustle/aboutChapters00:00 XAI's Massive Funding and Market Position03:07 Strategic Developments and Community Notes05:58 AI Integration and Future Prospects08:55 Leadership Changes and Product Innovations11:47 Conclusion and Call to Action
Microsoft's latest round of layoffs hits Xbox Gaming hard as the company cuts approximately 9,000 jobs despite record profits. This week, Paul Thurrott and Richard Campbell discuss the impact of these layoffs, Windows 11's new version naming, Microsoft Copilot coming to Mac, and dive deep into passkey security. LAYOFFS As expected, Microsoft began a massive round of layoffs across Xbox/Microsoft Gaming on Wednesday. The fiscal year started on Tuesday. These were originally going to happen a week or two earlier. 9,000 employees impacted across Microsoft - about 4 percent of workforce, Xbox/MSGaming was NOT hit hardest, Microsoft now says (on top of 6,000 in May). 10 percent of King being laid off. Carefully worded email from Phil Spencer requires some parsing. It's Finally Official: 25H2 Is Next! Microsoft finally admits that the Dev channel is testing Windows 11 version 25H2, which will arrive, as expected, around October This news came as part of another set of commingled Dev and Beta channel builds. 25H2 will be delivered as an enablement package, so it's a minor release technically. Dev and Beta are linked because 25H2 and 24H2 are linked: Each will get the same features, as started with 22H2/23H2 in late 2023. Windows 11 Last week was Week D, but we didn't get preview updates per usual before WW That finally happened last Thursday - new preview updates for 24H2 and 23H2/22H2 24H2: Click to Do improvements, start of PC migration in Windows Backup, small icons in Taskbar, more. Windows Insider Preview: Those Dev/Beta builds noted above have the first implementation of third-party passkey. Microsoft Edge 138 is a pretty big update, with AI-enhanced history search and Copilot integration into the search box and new tab page. AI Microsoft 365 Copilot is available on the Mac. Apple may cave and adopt Anthropic Claude and/or OpenAI ChatGPT for Apple Intelligence. After Coda's acquisition and $1 billion in funding, Grammarly acquires Superhuman to build an "AI-native" productivity suite that will take on Big Tech (Microsoft, Google) and Little Tech (Notion, Proton) alike. Xbox and Gaming Xbox 360 dashboard is getting its first update in years. Halo Studios teases an October tease of the next Halo from the studio. New Game Pass titles for the first half of July - plus, COD: WWII turns up in Game Pass for the first time. Cursor sort of comes to the web and mobile - like Adobe Firefly on mobile, but for devs when "the mood strikes". Tips and Picks Tip/App picks of the week: Cure Mac envy. The Mac is about to get even prettier. But Windows 11 can rise to this challenge. The PC matters: Paul recommends Surface Laptop 7 as a MacBook Air alternative. Software? It's all free. Full screen apps: Hide the Taskbar and touchpad gestures - also, use DS Clock if you need to see the time. Transparent system menu? You can make the Taskbar transparent too. Want Spotlight? No problem, we have Command Palette (an updated, more extensible PowerToys Run) in PowerToys. Bonus app pick: Inoreader for RSS feeds (and read later if you want). RunAs Radio This Week: More Azure Innovations with Mark Russinovich Brown Liquor Pick of the Week: Alberta Distillers 23 Year Old Rare Batch No. 1 These show notes have been truncated due to length. For the full show notes, visit https://twit.tv/shows/windows-weekly/episodes/939 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Sponsor: uscloud.com
Zohran Mamdani, until recently a little-known lawmaker, surprised New Yorkers by winning the Democratic primary for mayor last week. He broke out through vertical video on social media in ways that few political candidates have been able to pull off. This week, Ben and Max talk to the candidate's media team, Rebecca Katz, founder of the political ad agency Fight, and Morris Katz (no relation), the lead media strategist for the campaign. They get the behind-the-scenes scoop on how viral videos like “Halalflation” came about, why Mamdani's videos worked, and what future political campaigns can learn from his success. Sign up for Semafor Media's Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com
You already know what to eat at that Fourth of July barbecue—but do you know how to actually rest without guilt? This quick-hitting episode flips the script on holiday "prep" by focusing on the mindset shifts that matter more than your macros. In this episode we dive into:• Why capacity doesn't equal calendar availability (and how to audit your weekend plans)• The difference between productivity and actually recharging your nervous system• How unstructured time builds internal safety (even when it feels uncomfortable)• Why being "boring" is actually an act of bravery for high achieversThe Real Challenge Behind Holiday Weekends• You can Google every nutrition strategy, but you can't search your way out of the pressure to always be "on"• The hidden pattern keeping clients stuck: filling quiet time with mindless scrolling instead of true rest• Why knowing what to eat isn't enough—it's about building the identity of someone who deserves to slow down• The shift from "I have to be productive" to "rest is productive"Permission to Actually Take a Break• Capacity vs. calendar availability: just because you're free doesn't mean you have bandwidth• How to audit your weekend plans by asking "What do I actually want to do?"• The communication skills that give you autonomy (even for busy moms)• Why consistency isn't just about tracking—it's about checking in with yourself on overcommitmentRedefining What Rest Really Looks Like• The inventory question that changes everything: "What does rest actually look like to me?"• How nervous system regulation partners with fat loss (and why it won't show up in MyFitnessPal)• The practice of doing nothing and observing the uncomfortable thoughts that arise• Why unstructured time feels unsafe—and how a holiday weekend becomes your rehearsal• Permission to be boring without justification (because laziness isn't a bad word)This conversation reminds us that you don't have to earn rest as a reward—it's literally required for you to be the best version of yourself. Whether you're someone who fills every free moment with tasks or someone who feels guilty about slowing down, this episode offers the mindset permission to let your inner child lead the show this weekend.Looking for nutrition strategies for holiday events and the summer season? If you're an experienced food tracker and you just want a little bit more guidance, check out our FYX Kitchen Coach for personalized guidance on navigating Fourth of July barbecues! Want even more support around holiday eating? Check out Episode 46 "Handling the Holiday Food Craze, a Series" and Episode 47 of The FYX: “How to Not Eat like an A**hole: Handling the Holiday…” for real-talk tips on navigating food, fun, and staying in control during ANY holiday.APPLY FOR 1:1 COACHING WITH THE FITNESS FYXInstagram:@thekrystahuber@thefyx.officialpod@thefitnessfyxYouTube: @thefitnessfyx
In conversation with Nik Pollina, a New York City based second hand shopping curator, business owner and market thrower — on working in tech at Google for 7 years before transitioning to vintage fashion, affordability in the second hand space being a gateway out of fast fashion, how to stay motivated as a new business owner, the importance of shopping small and independent, relating to customers, keeping up with social media and an honest perspective on content creation, half ass trying being the enemy of success, a push for a more circular economy and so much more. Listen to the full episode, and gain access to all episodes on Patreon: www.patreon.com/cantnotpodcast
Check Out Echoplex Radio iTunes, Stitcher, Google, iHeart, Spotify, RSS, Odysee, Twitch, YouTubeSupport This Project On Patreon Check Out Our Swag Shop Join Our Discord Server Check out our Linux powered studio! Host: Producer DaveDocket: https://bit.ly/6-29-2025-docMembers ShowFourthwallPatreon
Check out this week's Fluently Fixed episode, and drop in your own questions in the Google form! https://docs.google.com/forms/d/e/1FAIpQLSdd69udAJ9kDUwJKJJwWjX54et2Mo75io9BPRrNJSnNEz4t9Q/viewform
Few people developing artificial intelligence have as much experience in the field as Microsoft AI CEO Mustafa Suleyman. He co-founded DeepMind, helped Google develop its large language models and designed AI chatbots with personality at his former startup, Inflection AI. Now, he's tasked with leading Microsoft's efforts on its consumer AI products. On the latest episode of the Bold Names podcast, Suleyman speaks to WSJ's Christopher Mims and Tim Higgins about why AI assistants are central to his plans for Microsoft's AI future. Plus, they discuss the company's relationship with OpenAI, and what Suleyman really thinks about “artificial general intelligence.” Check Out Past Episodes: Booz Allen CEO on Silicon Valley's Turn to Defense Tech: ‘We Need Everybody.' Venture Capitalist Sarah Guo's Surprising Bet on Unsexy AI Reid Hoffman Says AI Isn't an ‘Arms Race,' but America Needs to Win Salesforce CEO Marc Benioff and the AI ‘Fantasy Land' Let us know what you think of the show. Email us at BoldNames@wsj.com Sign up for the WSJ's free Technology newsletter. Read Christopher Mims's Keywords column . Read Tim Higgins's column. Learn more about your ad choices. Visit megaphone.fm/adchoices
Most leaders learn on the fly—and Kim knows the bruises that come with it. In this episode she joins longtime Google Distinguished Designer Ryan Germick to discuss the innovative "Kim Scott Portrait," an AI-powered tool designed by Google Labs (and trained by the real Kim) to scale Kim's expertise and deliver Radically Candid advice 24/7. Discover how this new technology aims to humanize AI, free authors from the burden of answering repetitive questions, and foster more productive communication in the workplace. Get all of the show notes at RadicalCandor.com/podcast. Episode Links: Transcript Now You Can Talk Radical Candor 24/7 With the Kim Scott Portrait Google Portrait | Kim Scott Ryan Germick - Google | LinkedIn Connect: Website Instagram TikTok LinkedIn YouTube Bluesky Chapters: (00:00:00) Introduction Kim and Ryan Germick introduce the “Portrait” collaboration—an AI version of Kim designed to scale her coaching. (00:01:33) Live Coaching Demo Kim's Portrait answers a tough management question. (00:03:36) Why the Portrait Matters How the Portrait helps Kim reach more people and free up time for writing. (00:05:38) Kim's Next Book A look into Kim's upcoming optimistic novel set in 2070. (00:06:30) Family Interactions with the Portrait Funny and revealing story of Kim's son debating the AI. (00:08:10) The “Automated Kim” Origin Story How a team joke at Google inspired the Portrait concept. (00:09:29) Coaching at Scale Why books and AI scale Kim's message better than 1:1 coaching. (00:11:41) Personalized vs Generic AI The value of expert-driven Portraits over average LLM responses. (00:12:57) Training the Portrait Kim explains her hands-on role in fine-tuning its responses. (00:14:44) Solving Repetitive Questions How Portraits provide patient, consistent answers to FAQs. (00:16:07) Productive Disagreement Through Portraits The vision for AI-facilitated, respectful debates. (00:17:26) Expanding Globally Plans for multi-language and international Portrait availability. (00:17:48) Real-World Use Cases The ways Portraits support work, life, and social media decisions. (00:20:23) Empathy-Driven AI AI as a personal board of directors, with lived-experience expertise. (00:23:51) Empowering Creators Portraits can be embedded on creators' own platforms—no lock-in. (00:26:19) Lived Experience as Research Kim defends storytelling as a valid path to truth and insight. (00:28:24) Supporting New Managers Portraits offer guidance during the lonely transition into leadership. (00:31:11) Navigating Difficult Bosses Portraits can help employees manage up with empathy and agency. (00:33:30) Changing Workplace Culture Helping people shift from silence or aggression to Radical Candor. (00:36:17) Personality Extenders Portraits as scalable human touchpoints for the future. (00:38:51) Creating Your Own Portrait How to create your own Portrait and scale your voice. (00:39:48) Conclusion Learn more about your ad choices. Visit megaphone.fm/adchoices
Boomer was annoyed by a production error during the Sports Minute. Discussions continued on Malik Beasley's gambling accusations and the potential for players to fix prop bets. News updates included Red Panda's unicycle fall and George Springer's dominant performance against the Yankees. A caller suggested betting on WNBA "unders" based on players' menstrual cycles. Finally, a Queens driving school was exposed for illegal licenses, prompting a Google search for NYC's gambling revenue allocation, which largely funds public schools.
Hour 1 NBA free agency is buzzing, with the Bucks making moves and the Knicks signing Guerschon Yabusele. The NHL's free agency has been quieter, though the Rangers did pick up Vladislav Gavrikov. On the baseball front, the Yankees lost in Toronto due to defensive errors. The Mets face a doubleheader that will strain their pitching ahead of their series against the Yankees, a matchup that's sure to leave one fanbase fuming given both teams' recent pitching woes. Elsewhere, WNBA player Sophie Cunningham stirred controversy with her post-game actions and comments on league expansion. Hour 2 A production error led to the wrong Sports Minute being aired, much to Boomer's frustration. Discussions then turned to the puzzling trend of rising NBA salaries and high team valuations, like the Lakers' $10 billion sale, despite years of declining TV ratings. Callers suggested deals with gambling companies might be propping up the league. In other sports news, the Yankees lost in Toronto with more fielding issues, and George Springer hit two homers, including a grand slam. The hour concluded with news that NBA player Malik Beasley is under federal investigation for a potential sports betting scandal, prompting a caller to criticize leagues for their involvement with sportsbooks. Hour 3 Boomer was annoyed by a production error during the Sports Minute. Discussions continued on Malik Beasley's gambling accusations and the potential for players to fix prop bets. News updates included Red Panda's unicycle fall and George Springer's dominant performance against the Yankees. A caller suggested betting on WNBA "unders" based on players' menstrual cycles. Finally, a Queens driving school was exposed for illegal licenses, prompting a Google search for NYC's gambling revenue allocation, which largely funds public schools. Hour 4 The Mets and Yankees are struggling as they prepare for their series, with the Mets even lacking a Sunday starter. NBA free agency sees the Knicks' roster seemingly set and LeBron's agent claiming four teams are interested. A man shared his story of leaving his fiancée for an HR colleague. Updates included the Blue Jays beating the Yankees, the Nets introducing draft picks, and Gio predicting a terrible Dolphins season and Mike McDaniel's firing. The "Moment of The Day" featured a Pete Hoffman interview, and the show concluded with a Diamondbacks fan banned for repeated interference and a caller who tries to get six baseballs per game.
Wingnut Social: The Interior Design Business and Marketing Podcast
Are your vendor spreadsheets quietly killing your profits and sanity? Fragmented sourcing isn't just an inconvenience; it drains time, eats into margins, and creates chaos you can't afford. Host Darla Powell talks with Lee Anne Blake, CEO of The Expert, about why many designers are frustrated with juggling numerous vendors and outdated processes. They discuss how client expectations have changed, with buyers wanting smoother, faster, more transparent experiences, and what it really takes to keep up without losing your personal touch or design integrity. You'll hear about the real challenges designers face when trying to manage a thousand-row spreadsheet of suppliers, the benefits of consolidating orders without sacrificing variety, and how emerging generations of designers are rejecting slow, clunky systems in favor of something easier. It's an honest look at the tradeoffs of stocking-dealer pricing, the risks of vendor instability, and what access to new brands can do for your creative vision and business growth. You'll learn: ✅ Why multi-vendor chaos is hurting your margins and your time. ✅ How shifting client expectations demands a more seamless buying experience. ✅ Ways designers can gain leverage with trade programs and consolidated checkout. ✅ What the future holds for sourcing, from better vendor access to stronger client trust. If you're an interior designer looking to grow your business while staying sane and profitable, this is the episode that's going to help you get there. Listen now and start taking control of your sourcing process before it controls you. (00:00) Intro and setting up the pain of fragmented sourcing. (02:42) What The Expert is and how it evolved from consultations to marketplace. (05:04) How designers can qualify for the consult roster and trade program details. (09:25) Addressing pricing, discounts, and competitive trade concerns. (13:19) Client transparency, design fees, and evolving expectations. (17:03) Generational shifts in buying behavior and the push for streamlined online shopping. (21:12) Future plans for expanding vendor access and improving designer tools. About Lee Anne Blake Lee Anne Blake is the CEO of The Expert, a leading online marketplace transforming how interior designers source and purchase high-end furnishings. With a career rooted in technology, marketplace growth, and media, she brings deep expertise in building user-friendly, scalable solutions that meet real-world needs. Prior to The Expert, Lee Anne led growth at Babylist, helping modernize the way new parents shop and plan. She's also held leadership roles at companies like Google, ShopStyle, PopSugar, and AOL, where she honed her ability to marry technology with seamless customer experiences. At The Expert, Lee Anne is focused on streamlining the often chaotic sourcing process for designers by offering a curated platform with over 180 brands and tens of thousands of products, all in one place with trade pricing and consolidated checkout. She's passionate about empowering small businesses, independent designers, and artisan makers alike, ensuring they have the tools and exposure they need to thrive in a changing, tech-driven world. Outside of work, Lee Anne is a dedicated mom who's no stranger to early mornings and the balancing act of career and family, making her deeply empathetic to the time pressures her customers face daily. Website Instagram
How to become unavailable to a life you don't want. Substack: https://substack.com/@leoskepi?utm_so... Social Media: https://www.instagram.com/leoskepi https://www.tiktok.com/@leoskepi https://www.snapchat.com/add/leoskepi Merch: https://leoskepicollection.com My App Positive Focus: (Apple) https://apps.apple.com/us/app/positive-focus/id1559260311 (Google) https://play.google.com/store/apps/detailsid=com.positivefocusapp&hl=en_US&gl=US&pli=1 Business Inquiries: Team@leoskepi.com