Podcasts about niche audience

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Best podcasts about niche audience

Latest podcast episodes about niche audience

Energy Works
Celebrating Episode 100: Our Podcast Story

Energy Works

Play Episode Listen Later May 18, 2026 21:24


Tune into the newest episode of our Energy Works Podcast, where science meets spirit to help you heal, energize, and thrive. Blaine and Lauren mark a major milestone, the 100th episode of the Energy Works podcast! They take a moment to reflect on what this journey has meant to them, and to thank listeners around the world for their comments, emails, and steadfast support of this niche-but-global Energy Medicine Yoga community.Blaine shares the podcast's origin story: after years of hoping to find the right co-host, she realized the perfect partner had been right in front of her. Lauren said yes, and the rest is history. To celebrate, they count down their top five most-loved episodes and close by looking ahead.Now available wherever you get your podcasts!Chapters:00:00 Introduction01:13 Gratitude To Listeners 02:11 Niche Audience, Global Reach 03:46 Origin Story Manifesting 06:20 Lauren Joins The Show 07:48 Consistency And Podfade09:43 Top Five Episodes Countdown 16:16 Top Episode Is With Donna Eden 18:03 ConclusionEpisode Resources:EMYoga Online Courses: emyoga.thinkific.com/collections/emyoga-coursesShop our EMYoga Store: emyogastore.com/Sign up for our FREE weekly Newsletter: www.energymedicineyoga.net/Listen on Spotify: Energy WorksListen on Apple Podcasts: Energy WorksFollow us on Instagram: @EnergyMedicineYogaFollow us on Facebook: @EnergyMedicineYogaTop Five Episodes:1) Death and Dying with Donna Eden — https://youtu.be/n_qQn72jmDo 2) Beyond Gut Feelings: Intuition — https://youtu.be/cbI0bGo81CA 3) The Invisible Healer: Subtle Energies — https://youtu.be/tLaYF3fV2fw 4) Chanting with Jill Purce — https://youtu.be/PFaBiYdFePA 5) The Soul's Role in Healing, Death & Transformation with Sarah Allen — https://youtu.be/-PEyUWUidkQ #EnergyMedicineYoga #EMYoga #EnergyWorksPodcast #WellnessPodcast #Podcast100 #MindBodySpirit #Milestone

Best in Fest
How to Build a Niche Audience: Lessons from Psychic Medium & Podcast Creator Patti Negri

Best in Fest

Play Episode Listen Later Apr 14, 2026 32:54


In this episode of Best in Fest, host Leslie LaPage sits down with Patti Negri, psychic medium, author, and host of The Witching Hour podcast, to explore how niche creators can build powerful personal brands and loyal audiences in today's digital landscape.Patti shares how she has expanded her career across television, podcasting, and social media—creating a recognizable presence in the paranormal space while connecting with a global audience.In this episode, you'll learn: 

The Digital Slice
Episode 221 - How To Turn A Niche Audience Into A Loyal Brand Community

The Digital Slice

Play Episode Listen Later Feb 10, 2026 33:33


Are you investing in marketing but still feel like your niche audience isn't turning into a truly loyal, engaged community? Join Brad Friedman and Ondar Tarlow as they break down how to differentiate a "commoditized" business, build trust through your digital and in-person experience, and use data and AI to turn attention into long term customer relationships. Ondar Tarlow is a marketing strategist and brand partnerships leader with more than 20 years of experience helping small, medium, and corporate businesses grow. He has built brands and customer experiences across financial services, lifestyle, and sports, and has led marketing as Chief Marketing Officer at Pacific Premier Bank. As CMO, Ondar helped forge a major partnership with the Los Angeles Chargers as they moved from San Diego to LA, integrating the bank into everything from game day experiences to digital campaigns while also serving as the team's primary banking relationship. Today, he runs marketing consulting for Zero Nation, a youth culture focused brand and talent collective that connects companies with Gen Z and Gen Alpha across action sports, gaming, fashion, and entertainment. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Good for Business Show with LinkedIn Expert Michelle J Raymond.
LinkedIn Company Pages in 2026 - What B2B Brands Must Stop and Start Doing

Good for Business Show with LinkedIn Expert Michelle J Raymond.

Play Episode Listen Later Jan 20, 2026 19:51 Transcription Available


Most B2B brands are running their LinkedIn Company Pages like personal profiles, and it's quietly killing results.In this episode, Michelle J Raymond breaks down the biggest mistakes B2B marketers make with LinkedIn Company Pages and what must change in 2026 to drive real visibility, engagement and brand growth.If you manage a LinkedIn Company Page, lead B2B marketing, or are responsible for employee advocacy and brand visibility, this episode will help you reset your LinkedIn strategy for 2026.Key moments in this episode - 00:00 – Why LinkedIn Company Pages fail02:00 – Copying LinkedIn creators won't help your Page04:00 – Stop Neglecting Your LinkedIn Company Page06:00 – Content That Works on LinkedIn Company Pages09:00 – LinkedIn Page advocacy for Company Page growth11:00 – How To Use Your LinkedIn Page Best13:00 – Templated Content Doesn't Work On Company Pages14:00 – Smart LinkedIn experiments for Company Pages15:00 – Build a Niche Audience for Your LinkedIn PageCONNECT WITH MICHELLE J RAYMONDMichelle J Raymond on LinkedInBook a free intro callhttps://socialmediaforb2bgrowthpodcast.com/B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/michellejraymond/?utm_source=podcast&utm_medium=influencer&utm_campaign=20260120_michelle-raymond_jan-sm-study_en&utm_content=audio&utm_term=q1#LinkedIn #LinkedInCompanyPages #B2BMarketing

brands b2b pages niche audience company page michelle j raymond
Scrappy ABM
Podcasting as an Account Based Play to Reach a Super Hard Niche Audience (with Kathleen Booth) | Ep. 243

Scrappy ABM

Play Episode Listen Later Jan 15, 2026 22:49


The challenge: selling to a "tight-knit" and "insular" group of ad operations leaders who already have solutions and rarely talk to vendors. Kathleen Booth explains how she broke through this "fortress" audience at clean.io by launching a podcast focused entirely on the buyer's career journey.She shares why she didn't need to be an expert to build trust, how she used a simple referral loop to fill her guest list without cold outreach, and the "scrappy" tactics - like branded baseball jerseys and intimate dinners - that turned listeners into pipeline. Kathleen proves that consistency and curiosity matter more than a massive budget or a complex tech stack.ㅤ

The Medical Sales Podcast
Navigating Content Strategy for Business Growth

The Medical Sales Podcast

Play Episode Listen Later Oct 15, 2025 26:14


In this episode of the Medical Sales Podcast, Samuel sits down with medtech strategist and creator Omar M. Khateeb to unpack how startups, reps, and leaders can win attention and turn it into revenue in 2025. Omar shares why LinkedIn is still the #1 starting point, when to expand to X, Meta, and YouTube, and how senior leaders at brands like Intuitive and Zimmer use storytelling to engineer markets. They dig into what actually gets attention (novelty, unpredictability, depth), why “goals” matter less than the systems behind them, and how to think about changing minds through desire, social proof, and early adopters. You'll hear practical content rhythms (start with 3 posts/week), ways to leverage AI without sounding generic, and how founders and reps can build trust with transparency, consistency, and real value. They also hit the creator mindset: stop over planning, start publishing, seek inspiration, and measure what moves the business not just likes. If you're trying to break in, become a top performer, or scale a medtech brand, this conversation gives you the playbook to create, engage, and convert. Subscribe and share with a colleague who needs the edge.   Connect with Omar M. Khateeb: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How »

Dave Ryan Show's Minnesota Goodbye
Niche Audience

Dave Ryan Show's Minnesota Goodbye

Play Episode Listen Later Mar 20, 2025 19:00 Transcription Available


We relish in the signs of spring, sing the praises of Washington DC, and review TV shows and movies we don't care for.

tv washington dc niche audience
DD214 GAMING PODCAST
DD214 Network Episode 200 Special | Heroyam Slava

DD214 GAMING PODCAST

Play Episode Listen Later Mar 10, 2025 104:32


200. Heroyam Slava#Veterans #podcast In this milestone 200th episode of the DD214 Network podcast, the hosts reflect on their journey, challenges, and growth. They discuss the evolution of their content, streaming difficulties, and the power of community engagement. Personal stories about military life, aging, and health bring humor and depth, while technical hiccups highlight the importance of teamwork. The episode also explores wrestling, John Cena's legacy, and his impact on the Make-A-Wish Foundation. With gratitude for their audience, the hosts look ahead to the future, celebrating the bonds and resilience that have shaped their podcasting journey.Chapters00:00 Introduction and Podcast Overview02:24 Milestones and Growth of the Podcast04:21 Learning and Adapting in Content Creation05:55 Challenges with Streaming Platforms09:05 Community Engagement and Listener Appreciation12:39 Guest Experiences and Notable Interviews18:03 Evolution of Guests and Their Journeys23:04 Future Aspirations and Events24:31 Niche Audience and Community Connection25:50 Personal Reflections and Aging26:15 Aging and Military Life27:20 Weight Changes and Physical Transformation29:01 The Impact of Military Service on Health30:14 Humor and Lighthearted Banter31:55 Scary Moments and Podcasting Challenges36:59 Community and Support in Podcasting39:20 Navigating Difficult Situations42:17 Building a Resilient Community44:25 Overcoming Doubts and Criticism46:11 Brotherhood and Future Aspirations54:55 Technical Difficulties and Live Testing01:02:17 The Importance of Communication in Podcasting01:08:22 Celebrating Episode 200 and Community Engagement01:12:16 Veteran Support and Resources01:14:15 Wrestling and Unexpected Turns01:15:20 John Cena's Legacy and Impact01:17:49 Make-A-Wish Champion01:19:15 Wrestling's Unsanctioned Matches01:23:37 Hall of Fame Inductions01:25:40 Reflections on Old School Wrestling01:31:30 John Cena's Early Career01:35:02 Final Thoughts and Community ReflectionsDD214 Network PodcastDirected & Produced by Jonathan ‘Clean' SanchezHosted by Joe Squillini & Jay CampbellEdited by Clean Sanchez Media, LLCMusic by Shrieks666 ("Shadow Surfing," "Voices Getting Louder") – Check them out on Bandcamp!Website: CleanSanchezMedia.comDisclaimer: This Podcast contains adult language. Adult Supervision is advised.Fair Use Disclaimer:The content provided on this podcast may include material subject to copyright protection. In accordance with the principles of "fair use" as defined in Section 107 of the Copyright Act of 1976, the use of copyrighted material on this podcast is for purposes such as criticism, comment, news reporting, teaching, scholarship, or research.The determination of whether the use of copyrighted material constitutes fair use is made on a case-by-case basis, taking into account various factors outlined in Section 107. The inclusion of such material is not an endorsement by the DD214 Network Podcast or Clean Sanchez Media, LLC, but is meant to enrich and contribute to discussions within the specified purposes of fair use. All copyrights and trademarks are the property of their respective owners.Shop official merch for DD214 Network: http://www.CleanSanchezMedia.com

Podtastic Audio
184 Indie Podcaster's Playbook: Tips for Growth and Monetization with Steven Gould

Podtastic Audio

Play Episode Listen Later Jan 6, 2025 61:03


Elevate your podcasting game with Riverside.fm's studio-quality recordings, lightning-fast editing, and enhanced streaming capabilities—try it today! Get 15% off with discount code Podtastic  Riverside.Fm  In this episode of Podtastic Audio, I had the pleasure of sitting down with Steven Gould, the creator of the hit podcast Things Police See, to dive into the secrets behind his incredible podcasting success. Steven shared his journey of growing a niche podcast from zero to tens of thousands of downloads per month, all while staying true to his indie roots. Here's what you'll take away from our conversation: Why focusing on a niche can help you connect with a dedicated audience. How Steven turned his passion for podcasting into an income stream with Patreon and sponsors. What he's learned about navigating the challenges of download fluctuations (yes, we talk about the infamous Apple update!). The importance of mixing personal stories with guest interviews to keep your show authentic and engaging. Tips for staying consistent, motivated, and excited about your podcast, even when it feels like a grind. If you've ever wondered how to grow your podcast, monetize it, and still keep your content authentic, you're going to love this episode. Steven's story is packed with inspiration and practical advice for any indie podcaster out there. Chapter Timestamps: 00:00 Intro and Welcome 02:21 Steven's Podcasting Journey 05:49 Growing a Niche Audience 10:59 Challenges and Sensitive Topics 17:45 From Zero to 40K Downloads 26:04 Why Solo Episodes Matter 38:01 Monetizing the Podcast 47:47 Programmatic Ads Explained 55:47 Podcasting as a Business 58:44 Final Thoughts and Where to Connect Podgagement® (formerly “My Podcast Reviews”) is all about simplifying your podcasting and helping you engage your audience and grow your podcast! Podgagement Link  Thanks so much for listening, I really appreciate it so much. Sign up for my newsletter so you never miss a moment. Podtastic Audio Newsletter The Kris and Kristine Show Podtastic Audio Twitter X Instagram LInkedIn Threads Blue Sky      

The Bootstrapped Founder
359: Connor Turland: Pioneering the Future of Bookkeeping with Ceedar.ai

The Bootstrapped Founder

Play Episode Listen Later Dec 4, 2024 47:18 Transcription Available


Connor Turland (@Entrecurious) is the prototypical software entrepreneur. He found a niche from a "prior life" and is now building an AI bookkeeping SaaS.Now, many founders struggle with bookkeeping, so this is your opportunity to learn more about the pitfalls and opportunities of that field from someone who speaks both "developer" and "bookkeeper."Here's Connor and how he is employing cutting-edge AI in an industry that is usually very resistant to change.Learn more about Connor at https://connorturland.com/You'll find Ceedar at https://ceedar.ai/This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.The blog post: https://thebootstrappedfounder.com/connor-turland-pioneering-the-future-of-bookkeeping-with-ceedar-ai/The podcast episode: https://tbf.fm/episodes/359-connor-turlandCheck out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

From Startup to Wunderbrand with Nicholas Kuhne
Can a Philosopher REALLY Build a Successful Brand?

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Nov 22, 2024 51:48


Today, we're diving into something completely new and exciting—a live brand strategy session! I'm thrilled to have Marc Ryan Rees on the show, a consultant philosopher whose fresh approach merges ancient wisdom with modern business challenges. Marc is venturing into the world of philosophical consultancy, blending intellectual depth with real-world application.In this episode, we'll explore the foundational philosophy of his consultancy and craft a brand strategy tailored to his unique vision. From existential questions to ethical dilemmas, Marc is creating space for meaningful, thought-provoking conversations—and we're going to help him take it to the next level.Stick around for actionable insights, behind-the-scenes brand strategy brainstorming, and the inspiration you didn't know you needed for your own ventures. Ready to think deeply and dream boldly? Let's get started.If you've ever wondered how to communicate your big ideas or turn your passion into a business, this episode is for you. Be sure to subscribe, share this episode, and check out Marc's work at www.consultantphilosopher.com. Let's build your brand with purpose and power!00:00 Introduction02:00 Meet Marc Ryan Rees06:30 What is a Consultant Philosopher?12:00 Challenges in Starting a Consultancy18:00 Live Brand Strategy Session34:00 Defining Marc's Unique Market42:00 Crafting the Perfect Offer50:00 Closing Thoughts and Call to Action Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy

Comic Lab
Your content is not your community

Comic Lab

Play Episode Listen Later Nov 21, 2024 66:09


When comic creators try to market their comics, they often confuse what their comic is about with who it's for. Cartoonists Dave Kellett and Brad Guigar offer some guidance on making compelling promotions that work. In the show's second half, the boys have a devil of a time talking about angel investing.SummaryIn this episode, Brad Guigar and Dave Kellett explore how comic creators can broaden their audience beyond niche markets, emphasizing the significance of themes and relationships in storytelling. The conversation highlights the need for creators to identify their comic's appeal and engage with a broader audience.In this conversation, the hosts explore the concept of angel investing, particularly in the context of cartoonists and creative industries. They discuss the nature of angel investing, the challenges cartoonists face in securing funding, and the potential roles that angel investors could play in their careers. The conversation also delves into alternative funding models like Kickstarter and Patreon and the importance of marketing versus production in growing a creative business. Ultimately, the hosts reflect on their experiences and the realities of managing growth in the comic industry. In this episode, the hosts delve into the complexities of comic creation, discussing the balance between marketing and content production, the impact of hiring assistants, and the challenges of delegating creative tasks. They explore the dynamics of collaboration in writing and the potential growth opportunities for their podcast, ComicLab, while acknowledging the realities of success and the risks involved in expanding their creative endeavors.TakeawaysCommunity engagement is crucial for comic creators.Your comic's audience can extend beyond niche interests.Identifying themes in your work can broaden its appeal.Marketing should focus on storytelling rather than just genre.Romance writers effectively use tropes to engage readers.Understanding relationships in your comic can enhance its depth.Creators should not limit themselves to specific reader demographics.Exploring broader human experiences can attract diverse audiences.Angel investing is often misunderstood as purely altruistic.Investors expect a return on their investment, which can complicate creative endeavors.Cartoonists may not have apparent uses for large sums of angel investment.Kickstarter and Patreon serve as modern alternatives to traditional angel investing.Hiring an assistant or marketing professional could be beneficial for growth.Understanding the costs of production is crucial for cartoonists.Marketing is essential for expanding reach and attracting new readers.Creative professionals often feel limited by their audience size.The animation industry presents unique challenges for cartoonists.Growth strategies should be tailored to individual business models. Marketing and content creation are interdependent.Hiring an assistant can significantly enhance productivity.The host is often the bottleneck in creative processes.Delegating inking is challenging due to personal attachment.A writer's room could invigorate the creative process.Growth opportunities exist but come with risks.More resources can lead to more problems.Collaboration can lead to better creative outcomes.The podcast could evolve with additional funding.Realistic expectations are crucial for success. You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

Crafted
Personalized Learning Is the Future. Here's How Outschool Is Building It | Amir Nathoo (Founder & CEO)

Crafted

Play Episode Listen Later Oct 29, 2024 35:34


Amir Nathoo is reimagining the future of education by building products that put students at the center of their learning experience. As the Founder and CEO of Outschool, Amir has created a marketplace for remote, personalized, interest-based learning that's challenging traditional K-12. In this episode of CRAFTED., we explore how Amir founded and grew Outschool, including the 15x spike in usage during the pandemic. Post-pandemic, alternative education and homeschooling continues to rise. As Amir says: “The idea that a single institution could fulfill all of your kids' needs or all of all kids' needs is completely unrealistic…. Mass personalization is needed.” And he sees Outschool as the integration layer for all those teachers, students, and institutions. You will learn a ton from Amir's approach to product development and disruption. Key takeaways for product builders: 1. Start with a Niche Audience, Then ExpandAmir and Outschool began by targeting a specific group—secular homeschoolers—who had unmet needs in education. By serving this niche well, they achieved product-market fit before scaling to a broader audience. 2. Co-Creation, FTWOutschool's initial product was shaped through customer co-creation and iterative development, testing small features before scaling them. 3. Solve Real Problems, But Keep Early Stakes LowWhile Outschool addressed a critical need (supplemental education), they started with interest-based, "low-stakes" classes. This allowed them to test and refine their offering without the pressure that would've come with offering “core” classes. 4. Build a Two-Sided Marketplace with BalanceCreating a thriving marketplace like Outschool required balancing teacher supply with student demand. Amir emphasized solving the “chicken and egg” problem by manually curating both sides early on. 5. Pay Attention to the Market and Adapt QuicklyWhen the COVID-19 pandemic hit, Outschool responded quickly by offering free training sessions for schools who needed to understand remote learning, scaling their platform, and adding free classes to serve families in need. ***Never miss an episode! Subscribe to CRAFTED. in your favorite podcast app and sign up for the newsletter at crafted.fmCRAFTED. is produced by Modern Product Minds, where CRAFTED. host Dan Blumberg and team can help you take a new product from zero to one... and beyond. We specialize in early stage product discovery, growth, and experimentation. Learn more at modernproductminds.com 

Technical Sales and Marketing
Podcast Edit - Reaching Your Niche Audience

Technical Sales and Marketing

Play Episode Listen Later Oct 22, 2024 37:43


In this episode, I break down why trying to sell to everyone is a recipe for failure and how you can achieve real success by focusing on a niche. If you're spreading yourself too thin across different industries, you're probably not seeing the revenue growth you want. I'll show you how to identify your niche, streamline your focus, and develop a targeted strategy that gets results. Whether you're in manufacturing, industrial services, or a B2B tech company, I share actionable insights on how to pick a niche, understand where your target market lives, and how to promote yourself effectively. Stop being a "me too" company and start building authority in your niche market. __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:MFG Tribe: https://mfgtribe.comMFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/Technical Sales University: https://training.technicalsalesu.com/enroll

reaching b2b say hi niche audience podcast edit
The Travel Creator: Tips For Travel Influencers
35: How to Let Your Personal Brand Run Wild and Attract the Right Audience

The Travel Creator: Tips For Travel Influencers

Play Episode Listen Later Sep 12, 2024 42:41 Transcription Available


I hate to break it to you, but just having a cute logo and your favorite colors isn't the right way to engage and grow your dream audience. So this week we have a branding specialist, Catie from Cedar June Studio to talk all about how to let your personal brand attract the right audience. In this episode, we cover:Why newsletters make more sense than social media ( if you want real engagement) How to use AI for audience researchIs Threads worth it? How to find your niche audience and create a  personal brand tailored to themConnect with Catie:Cedar June StudioCreator Shoutout:@travelcreatorceoWant to be featured on the pod?https://docs.google.com/forms/d/e/1FAIpQLScrPYGf4l_wWSGQgul4vY-8DS-5Kloj0owstVehKn9r_oabRA/viewformAI Prompts to Grow Your Travel Content: https://www.travelcontentwriting.com/creatorresources/p/aipromptsfortravelcontentcreators FREE Resources:FREE Creator Wildfire Co-Working Community:https://travelcontentwriting.hbportal.co/public/65f1dece8139f500190c30caFREE DIY Content Repurposing Guide: https://travelcontentwriting.hbportal.co/public/64c11bc09da87f002b3e2b4aFREE Travel Creator Newsletter Template: https://travelcontentwriting.hbportal.co/public/64c541cc034b1a032be4479bTry ConvertKit for FREE:https://app.convertkit.com/users/signup?plan=free-limited&lmref=-G3vDwThis podcast features an affiliate link. This means I might earn a small commission if...

Wealthy, Worthy and WILD with Amie Tollefsrud
how Alysha made $300k with a small, niche audience

Wealthy, Worthy and WILD with Amie Tollefsrud

Play Episode Listen Later Sep 9, 2024 46:41


In this episode i'm speaking with my students Alysha who has a super super niche course that has made her multiple six figures!! We discuss: • How she built her course while battling cancer (!!!) • How having a small niche helped her create content more easily • How increasing the price of her course led to a better experience for her students • What helped her stay consistent • How she tweaked her launch strategy to scale • Her advice for future OCA students To learn more about OCA and how to create passive income with your OWN online course, watch my free training, watch this. You'll learn: • How to choose your own profitable course topic • How to grow an audience on Insta in 21 days • My *exact* strategy for making sales DAILY • How to get your course created + selling passively in 1-3 months • More about OCA, if it's right for you, + how to join the *new + updated* version at the best price!

300k oca alysha niche audience
Marketing Made Simple
#167: Getting Unstuck—How to Find Your Tribe and Market to a Niche Audience

Marketing Made Simple

Play Episode Listen Later Jul 31, 2024 19:22


If you're targeting a niche market, reaching the right audience can feel tricky. Common marketing advice may work for some (or even most) companies, but it just doesn't seem to resonate with your unique customer base. For marketers and business owners in specialized industries, like tourism or art, success depends on connecting with a specific group of people—aka your "tribe"—who share distinct interests and needs. So how do you hone in your marketing efforts to really speak to your niche?   In this episode of Marketing Made Simple's Getting Unstuck series, hosts Dr. JJ Peterson and April Sunshine Hawkins chat with Paula Larsson, owner of Uncomfortable Oxford, a company that offers unique walking tours in the UK. Paula shares her challenges in reaching her niche audience. Dr. JJ and April provide actionable advice on leveraging influencer partnerships and optimizing her website to attract and convert new customers. Listen  in and learn how to effectively market to your niche and attract your ideal buyers!   Want more insight into marketing to a niche audience? Go listen to episode #121: Media Magic How to Start Partnering with Influencers with StoryBrand Certified Guides Jo Caruana and Lauren Cockerell - https://podcasts.apple.com/us/podcast/media-magic-how-to-start-partnering-with-influencers/id1569923210?i=1000630939733   --   CLARIFY YOUR MARKETING AND CREATE YOUR FREE BRANDSCRIPT: Storybrand.com/sb7   HIRE A STORYBRAND CERTIFIED GUIDE TO HELP CREATE THE MARKETING AND MESSAGING YOUR BUSINESS NEEDS TO GROW: MarketingMadeSimple.com   HELP US DELIVER EVEN MORE VALUE EACH WEEK BY COMPLETING OUR HERO MAKER SURVEY: StoryBrand.com/Survey   STORYBRAND INSTAGRAM: instagram.com/StoryBrand

Biblical Higher Ed Talk
Why You Should Leverage Podcasting to Attract a Niche Audience

Biblical Higher Ed Talk

Play Episode Listen Later Jul 2, 2024 31:25


After a steady rise during the 2010s, the podcast industry exploded during the pandemic. As of 2024, over 5 million podcasts populate the global airwaves.So is there room in the audio space for your faith-based school or organization to use this platform to get your message out to the masses? Robb Conlon, Founder of Westport Studios, believes there is. You simply have to be mindful of your niche, respect your audience, and remember that relationships are your most prized commodity.In this episode, our friend and partner shared some tips and tricks for aspiring hosts who may be thinking about taking their messaging to the podcasting space.Join us as we discuss:[8:24] A brief history of the rise of podcasting[16:09] The potential benefits of a B2B podcast[25:00] Some do's and don'ts for rookie podcast hostsTo hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for Biblical Higher Ed Talk in your favorite podcast player.Hosted by Ausha. See ausha.co/privacy-policy for more information.

Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting
The Impact of Genuine Connections: How Podcasting Can Transform Your Business Relationships with Ben Albert

Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

Play Episode Listen Later Jun 25, 2024 47:27


Ever thought about the power of genuine connections in podcasting? In this episode of the Communication Queens podcast, Kimberly Spencer and guest Ben Albert delve into the art of podcasting and building genuine business connections. With her signature enthusiasm, Kimberly explores Ben's journey of starting "Rochester Business Connections" and his strategic approach to networking. Ben emphasizes the importance of patience, adding value, and fostering authentic relationships over mere pitching. They discuss the impact of emotional storytelling, the power of mentorship, and the role of generosity in networking. Their conversation is a masterclass in leveraging podcasting for meaningful connections and long-term business success.

Marketing 101 for Small Business Owners
Creating Content That Truly Resonates: A Conversation with Rachel Hernandez

Marketing 101 for Small Business Owners

Play Episode Listen Later Jun 20, 2024 28:30


Welcome to the EmpowerHer Business Accelerator channel where you will find practical tips and guidance on building a thriving business with confidence!  Each week, you'll learn actionable strategies, mindset shifts, and the inspiration you need to step into your power as a CEO.  In this video you will learn about: In this insightful episode of "Empower Her Just Business Accelerator," I discuss the rebranding of my show and the critical role of tailoring content to the target audience. Special guest Rachel Hernandez, Director of Marketing at Next Net Media, shares her expertise on content marketing and SEO. We explore the necessity of authentic engagement, the art of repurposing content for SEO, and the value of collaborating with freelancers to maintain a brand's voice. Rachel also touches on the limitations of AI in replicating human authenticity. The episode wraps up with a warm exchange of thanks and a promise to share contact information for further networking. CONNECT WITH RACHELRachel@NextNetMedia.com www.NextNetMedia.com   Timestamps: Rebranding the Podcast (00:00:02) The host discusses rebranding her podcast show "Empower Her Just Business Accelerator" and introduces the first guest, Rachel Hernandez. Understanding the Target Audience (00:01:11) The speakers delve into the importance of understanding the target audience and creating content tailored to them. Niche Audience and Content Creation (00:02:55) Rachel shares examples of businesses that initially targeted a broad audience but found success after narrowing down their focus and creating tailored content. Authentic Content Creation (00:06:54) The conversation emphasizes the importance of creating authentic content that resonates with the target audience and its impact on SEO. Repurposing Content for SEO (00:16:26) Rachel discusses the strategy of repurposing relevant content for SEO, emphasizing the need to update and rework the content before republishing it. Outsourcing Content Creation (00:22:03) The discussion focuses on the process of outsourcing content creation, emphasizing the importance of building a relationship with freelancers to ensure authentic and quality content. SEO and Content Creation Tips (00:25:09) The conversation highlights the need to create content that resonates with the audience and avoids using jargon or excessive emojis in marketing materials. The AI's lack of authenticity (00:25:48) Discussion about the AI's attempt to compensate for its lack of human authenticity with emojis and expressions. Thanking Rachel Hernandez (00:26:03) Host expresses gratitude to Rachel Hernandez for her insights and time. Closing remarks (00:26:17) Rachel expresses gratitude and the host welcomes her warmly. Whenever you are ready, here are some ways that we can help you: Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3 Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips. Connect with us: Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/ Get in touch: info@channer-consulting.com  

Growth Now Movement with Justin Schenck
This Framework Helps You Find Your Million-Dollar Niche Audience with Rachel Miller

Growth Now Movement with Justin Schenck

Play Episode Listen Later Apr 9, 2024 36:43


Does this sound familiar? Have you been told that the key to success is to work harder and longer hours? The pain of putting in all that effort and not seeing the results you desire can be frustrating. If you're tired of feeling burnt out and overwhelmed without seeing the growth you expected, there's a better way. Let's explore how to build successful businesses with AI and streamline your content creation processes to achieve the growth you've been working so hard for. My guest is Rachel Miller Rachel Miller is a highly accomplished business strategist known for her proficiency in utilizing AI to drive business expansion. With a focus on audience aggregation and software development, Rachel has effectively established successful ventures across multiple sectors. Her approach involves aggregating diverse audiences and identifying their core challenges to tailor solutions that lead to profitable revenue streams. Rachel's entrepreneurial journey is characterized by a mindset of abundance and a profound understanding of audience needs, which has enabled her to develop thriving enterprises and share her expertise in algorithmic strategies. Her valuable insights on audience targeting and problem-centric business development make her an indispensable resource for entrepreneurs seeking sustainable growth and streamlining content creation processes. I've learned more from those [failures]. My goal in life is to belly flop as fast as I can, because the faster I can belly flop, the faster I learn the right way to do something. - Rachel Miller In this episode, you will be able to: Mastering AI for Business Growth: Unlock the potential of AI to take your business to the next level and gain a competitive edge. Engaging Your Audience: Discover effective strategies to captivate and grow your audience, creating a loyal community around your brand. Entrepreneurial Time Management: Uncover time management hacks to maximize productivity and efficiency in your business endeavors. The Power of Memes in Business: Harness the viral potential of memes to boost brand awareness and connect with your target audience in a fun and relatable way. Embracing Failure in Entrepreneurship: Learn how to turn setbacks into stepping stones for success and navigate the challenges of entrepreneurship with resilience and determination. Engaging Your Audience Rachel Miller's unconventional approach in audience engagement involves creating relatable and humorous content to attract audiences with shared interests and experiences. By using memes and engaging content, Rachel identifies and resonates with specific audience segments to grow and retain them successfully. Understanding and engaging with audiences authentically is vital for entrepreneurs and content creators looking to build a loyal following and establish a strong online presence.

The CMD-Z Show
How Do You Position Your Brand to Find Your Niche Audience? (w/ Shawna Poliziani)

The CMD-Z Show

Play Episode Listen Later Apr 9, 2024 54:30


In this episode, Matt, Shelby, and guest Shawna Poliziani discuss the importance of finding your niche audience and positioning your brand. They explore the role of emotion in the creative process and the value of human touch in art and design. They also touch on the limitations of AI in creating meaningful and emotionally evocative work. The conversation highlights the importance of collaboration, trust in one's own taste, and the need for artists to prioritize their art over social media content creation.

The Simple and Smart SEO Show
Linkable Assets: Crystal's Examples on Follow Thru Fridays!

The Simple and Smart SEO Show

Play Episode Listen Later Jan 12, 2024 7:21


It's all about creating linkable assets on this follow through Fridays!You can see Crystal's examples here: Top College Athletes: Earnings & Valuations for Men and WomenIn this video, we take a look at the top earning college athletes in 2023-2024, focusing both on male and female athletes. For the female category, Olivia Dunne, a gymnast, and Angel Reese, a basketball player, take the top spots. While in the male category, Bronnie James, the son of LeBron James, Shadeur Sanders, the son of Deion Sanders, and Arch Manning, relative of the famous Manning football family, earn the highest. The rankings are based on their corresponding valuations from the website On3, which assesses each athlete's name image likeness potential money.00:00 Introduction00:00 Top Female Earners in College Sports01:19 Transition to Male Athletes01:35 Top Male Earners in College Sports03:00 Interesting Facts about Top Earners in College Sports03:14 Conclusion and Future UpdatesSupport the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!

Commercial Property Investor Podcast
John Macaulay On Does A Niche Audience Work In Flexspace?

Commercial Property Investor Podcast

Play Episode Listen Later Jan 8, 2024 54:46


This time, I'm talking to John McCauley, the founder of Grit Studios, a unique niche in the commercial property market. John shares his journey of merging his passion for art with his property expertise, creating a thriving community of artists in Stockport and Manchester. He discusses the challenges and successes of building a brand and community, the importance of finding the right buildings and locations, and the potential for scaling the Grit Studios model.  KEY TAKEAWAYS Building a strong brand and telling a compelling story can open doors and attract potential partners and landlords. Focusing on a specific niche or target audience can create a sense of community and provide unique value to tenants. Transparency and open communication with tenants about pricing and expectations is important for building trust and maintaining a sustainable business model. Scaling the business may require hiring additional staff to manage operations and foster community growth. Engaging with local councils and community groups can help create partnerships and opportunities for placemaking and community development. BEST MOMENTS "I think as we get more sophisticated, moving forward that maybe we don't want to sell our soul but maybe there's bigger businesses who've got bigger budgets who would pay a little bit more to be around." "We're very anti-establishment, I think, in the way we operate"  "I think, we probably do a little bit too much in some respects in terms of, if we calculated our hourly rate, it probably isn't fantastic because we probably do throw the kitchen sink at it sometimes."  "As we start to scale, those are two recruits that we'll be looking to bring."  VALUABLE RESOURCES If you want to learn more about investing in Commercial Property why not consider joining the CPI-Network of commercial property investors, who are working, learning and supporting each other on the Get in The Swim Membership https://commercialpropertyinvestor.co.uk/get-in-the-swim/Property Investing, Commercial Real Estate, Strategies, CMO, Lease, Licence Agreement, Cashflow, Vacancy rates, Agents, Best Commercial property podcast, how to buy, Valuations, ROI, residential, assets, Flexspace, office space, How to get started: https://www.commercialpropertyinvestor.co.uk/

Know Thyself
E73 - Aubrey Marcus & Samir Chaudry: The Secrets To Creating A Thriving Podcast With Purpose

Know Thyself

Play Episode Listen Later Nov 21, 2023 103:41


For anyone looking to start and grow a THRIVING podcast - Click https://www.podcastpurpose.com/ for 50% off through Black Friday. Special gift for Know Thyself listeners, to enter raffle giveaway click here - https://www.podcastpurpose.com/raffle On this special episode of Know Thyself, we're joined by two top podcasters: Aubrey Marcus & Samir Chaudry (Colin & Samir) to discuss the formula for creating a successful podcast that you love. This episode is dense and packed with valuable information for anyone looking to share their voice with the world. Aubrey Marcus shares the challenges and rewards of podcasting, revealing what has contributed most to the growth of his show, and why he loves what he does. He shares the secret to getting big guests and conducting a powerful, and vulnerable interview with anyone. He gives advice for how to stand out in a saturated market and create a podcast that brings your fulfillment. We then sit down with Samir Chaudry, co-host of the Colin & Samir Podcast for a deep dive into the technicals of podcasting: from going viral on YouTube, to building a dedicated following, to making an income doing what you love. Samir shares what he's learned from sitting down with top YouTube executives and successful content creators. ___________ Timecodes: 0:00 Intro 1:30 About Today's Episode 3:38 Exciting Announcement! The Podcast with Purpose Course 5:00 Aubrey Marcus: The Most Rewarding Thing About Podcasting 6:58 The Secret to Aubrey's Podcast Growth 8:54 Why Most Podcasts Fail 9:40 How Aubrey Prepares for Interviews 12:14 Guiding the Interview as a Good Host 14:42 How to Encourage Vulnerability Within Guests 18:02 Getting Big Guests 19:17 Aubrey Marcus' Podcast Team 20:39 Choosing a Show Theme & Name 25:59 Standing Out in A Saturated Market 38:54 Samir Chaudry - Colin & Samir 40:46 Balancing Your Artistry With the Algorithm 42:17 Clarifying your Niche/Audience & Practicing in Private 46:22 Scaling Colin & Samir - A Community of Creators 49:02 Pros/Cons of Audio VS Video Podcast 54:11 Key Secrets to Keeping an Audience Engaged & Growing on YouTube 1:01:05 Important Qualities for a Great Thumbnail 1:05:56 Getting Your Dream Guests 1:09:45 AI & The Future of YouTube 1:13:58 YouTube Adsense: Colin & Samir's Revenue and Analytics 1:20:07 Making Money: Getting and Pricing Sponsorships 1:25:39 Building an Empire with Creator-Made Products 1:32:45 The Value of Newsletters & Building Your Email List 1:35:48 Best Parts About Podcasting & Reasons for Samir's Success 1:36:03 Samir's Interview Preparation 1:36:34 Outsourcing/ Growing a Team 1:37:06 Saying 'No' to Potential Guests 1:38:20 The One Thing You Must Know Before Podcasting 1:41:45 How to Get Started Today ___________ Aubrey Marcus currently hosts the Aubrey Marcus Podcast, a motivational destination for conversations with the brightest minds in athletics, business, mindset, and spirituality with over 100 million listens. He is the author of the NYT Bestselling book Own The Day, Own Your Life and has been featured on the cover of Men's Health and other publications. He has also produced several documentaries including Awake In The Darkness, Dragon of the Jungle, Ayahuasca, and Huachuma. Instagram: https://www.instagram.com/aubreymarcus/ YouTube: https://www.youtube.com/@Aubreymarcuspod ___________ Samir Chaudry is a dynamic and engaging podcast host, co-hosting the popular Colin & Samir show. With a background in film and digital media, they sit down with YouTube's most well-known content creators, sharing advice for the creator community. Instagram: https://www.instagram.com/samirchaudry/ YouTube: https://www.youtube.com/colinandsamir ___________ Download André's FREE Book Recommendation List: https://www.knowthyself.one/books Know Thyself Instagram: https://www.instagram.com/knowthyself/ Website: https://www.knowthyself.one André Duqum Instagram: https://www.instagram.com/andreduqum/ Meraki Media https://merakimedia.com

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
How Anthony Fasano Built a 7-Figure Brand Around a Very Niche Audience

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Oct 26, 2023 35:41


This week, Dan is joined by a listener who wrote in with some compelling insights on community, camaraderie, and what it takes to be a successful entrepreneur. Anthony Fosano, founder of Engineering Management Institute, built a 7-figure brand with a coaching business and a YouTube and podcast network that has garnered over 3 million downloads. They cover many topics like how to leverage skills and resources from your full-time job to start your own business, how to build a business around a very niche audience, and why many entrepreneurs might find themselves coming “full circle” in search of community. Dan & Ian's Stuff: The Newsletter (https://tropicalmba.com/subscribe) “The DC” (https://dynamitecircle.com/join-dc/) DC Black (https://dynamitecircle.com/dc-black) Global events (https://dynamitecircle.com/events) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Listen on YouTube (https://www.youtube.com/@OfficialTropicalMBA) Follow on Instagram (https://www.instagram.com/tropicalmba/) @TropicalMBA (https://twitter.com/TropicalMBA) @AnythingIan (https://twitter.com/AnythingIan) Show notes (0:01:07) Intro (0:03:43) Start a business using your existing skills (0:08:18) Start the hustle before you quit your day job (0:11:51) Build for scale from the get-go (0:14:41) Playing the podcast long game (0:16:52) Make sure your brand represents the right audience (0:23:00) What playing sports says about us as entrepreneurs (0:33:02) What it takes to be successful Links: Engineering Management Institute (https://engineeringmanagementinstitute.org/) Engineer your own success (https://www.amazon.com/Engineer-Your-Own-Success-Extraordinary/dp/0578082284) The Good Life (https://www.amazon.com/Good-Life-Lessons-Scientific-Happiness/dp/198216669X) The Score Takes Care of Itself (https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Lucy Bella Simkins, Brian Balfour, Nick Huber, Anthony Fasano Additional episodes you might enjoy: Hyper Niche Business Ideas with Big End Game Potential (https://tropicalmba.com/episodes/hyper-niche-business-ideas) Dissecting the American Dream & Business Lessons from the Elon Musk Bio (https://tropicalmba.com/episodes/american-dream-lessons) Brian Balfour's $33M Growth Insights: Product-Market Fit, Durability, & Knowing Your Natural Limits (https://tropicalmba.com/episodes/33mil-growth-insights)

Unleashed - How to Thrive as an Independent Professional
532. Jon Cobb, Building a Following on LinkedIn

Unleashed - How to Thrive as an Independent Professional

Play Episode Listen Later Sep 11, 2023 42:57


Jon Cobb, a LinkedIn expert, shares his unique style of posts, which are short, concise, and impactful. His biggest post this year has received 236,000 likes and almost 18 million impressions.  It highlights the importance of leadership and culture change, which resonates with many people due to the timing of layoffs and the appreciation for empathetic leadership. Jon also shares a few of the most popular posts, including one that emphasizes hiring someone with the right mindset over someone with the right resume, emphasizing the importance of understanding the motivations behind an individual's interest in a job. He shares posts that suggest people should focus on long-term growth opportunities rather than just the most lucrative job offers. Jon talks about his company called Jon Cobb Coaching, and an app he built called the Job Search Boot Camp. The app helps people identify mistakes they might be making in their job search process and adopt a more strategic approach. He advises people to step back, think more strategically about their job search, and focus on networking before applying. He encourages people to apply for companies they truly want to work for, as this will lead to a full-quality application. Jon's app includes an audio course that walks people through these stages, such as networking correctly, reaching out to new connections on LinkedIn, building a compelling resume, and interviewing effectively. By following this structured approach, people can increase their chances of success and happiness in the long run. Job Search Boot Camp offers resources, resume templates, cover letter templates, negotiation letter templates, and a community forum for users to connect with the author. The course is affordable and designed to help people get hired faster and make more. He  left Deloitte consulting a few years ago and focussed on business consulting. He works with people across different elements of their life and challenges they face. He now runs a life coaching practice, helping entrepreneurs, relationship challenges, and developing a mindset of success, and career coaching is a significant part of this practice.   Best Practices on LinkedIn Posts Jon's approach to LinkedIn posting began with posting on topics that matter to him. He has found that success involves trial and error, experimentation, and understanding what matters to you. He began posting about work culture and personal and professional progress, and over time, refined his voice by focusing on what mattered to him. He found that the overlap between what he cared about and what he had to offer was what resonated with people who appreciated it. When he committed to posting, he started using square image posts with quotes, which are thought graphics that are larger than text. This allows for more real estate on the LinkedIn scroll feed and makes it easier for people to read what they have to say. Additionally, making the idea or thought easy for people to quickly identify with is crucial. LinkedIn is not the place for long, complicated posts, but it is not as limited as Twitter, so it is important to make it easy for people to like, react, leave comments, or follow the author quickly.  Jon shares how posting on LinkedIn has helped him grow his following. He tried different formats and polls. His goal is to post twice a day, but sometimes misses days due to lack of inspiration or commitment. Consistency is a key aspect of success, but it's not the number one priority in his life. Jon emphasizes the importance of nurturing posts and responding to comments within the first hour after posting. The first 20 minutes are the most important and recognised by the algorithms. He sets aside an hour after the post goes live to interact and respond to people, as the algorithm evaluates how much people are interested in your post. To avoid LinkedIn's algorithm evaluating links that take people off the platform, Jon recommends waiting five to 10 minutes after posting to leave comments or links to avoid lowering the exposure the post is given.  When a post performs well, Jon uses a lesson learned from the value ladder from Russell Brunson of Clickfunnels to stay in touch with people, get them to sign up for newsletters or apps, and build an email list. He also suggests using lead magnets, such as offering free resources or digital books, to build an email list. He acknowledges the importance of collecting email addresses, as it allows you to control access to the audience and avoid penalizing you for marketing posts. He plans to launch webinars on digital courses and one-on-one coaching. Another way to collect emails is on your LinkedIn profile, where you can put a link to your best posts or other content and encourage viewers to sign up for the posts.  This will help you stay connected with your audience and build a strong online presence. The ROI on LinkedIn Success Jon has gained 17 million views and is now reaching a steady stream of clients. However, the challenge lies in product market fit, as people who are unemployed or have been looking for work for three months without much success are less likely to invest in high-ticket items like coaching. To overcome this, he suggests understanding his customer base better and offering a digital resource at a reasonable price. He also suggests a webinar to help people understand the value of coaching and answer their questions. Jon responds to a high percentage of comments on LinkedIn, and he addresses the problem of finding comments that haven't been replied to due to the platform's lack of filtering features. To engage more clients, he offers three ways to help career transitioners: following him for insights, downloading his app, attending the job search bootcamp course, or contacting him about one-on-one coaching. By providing options and letting people decide what the best way is for them to help, Jon hopes to increase his conversion rate and reach more potential clients.  LinkedIn's New Feature LinkedIn has a new feature called "Scheduled Posts," which allows users to schedule posts for the future. This feature is relatively new and may vary depending on the platform and device, but there may be different functionality for macs or pcs. Consistency is important as your audience is typically around the same time, and you want people who are used to seeing your posts. However, it's important to remember that engagement is not solely based on the number of people who engage with your post. The algorithm is looking for certain subjects and keywords related to what you're known for. Building a Niche Audience and Using Hashtags on LinkedIn  To help identify and build your audience within specific niches, you can use the influencer option for your LinkedIn profile, called Creator mode. When you turn on Creator mode, LinkedIn recommends using two to four hashtags, which may be too many for some users. However, it's generally recommended to keep it to two or three. Some people argue that hashtags are dead, but they are still useful in posting well. In summary, LinkedIn's algorithm is designed to help users identify and build their audience within specific niches. Consistency in posting times and using relevant hashtags can help users build their audience and attract more followers. Developing Your Voice and Watching Your Tone Jon discusses the importance of being on target and on topic when posting on LinkedIn. He shares an example of a post about entrepreneurship that didn't perform as well as expected due to being irrelevant for a small subset of his audience. To avoid alienating them, it is crucial to focus on a specific message and avoid off-topic posts. Jon also shares his experience with using an edgy tone in his posts, which can make them more thought-provoking and controversial. He emphasizes the need to be careful what you say, as it might go viral and ruin your reputation. He also shares his experiences with posts that get only 12 likes, but he encourages people to learn from them by considering their tone, specific words, and timing. He acknowledges that not every post will be seen by 17 million people, and it is important to remember that not every post will be seen by everyone. In conclusion, Jon emphasizes the importance of being on target and on topic when posting on LinkedIn, and the importance of being genuine and sincere in your content.   Timestamps:  06:48 The three qualities of an influencer 10:37 How Jon developed his LinkedIn posting approach 12:41 The importance of intentionality in influencing leaders 14:25 Nurturing social media posts 19:13 The power of appealing to shared objectives in influencing 20:38 How to create a lead magnet system 25:07 How others can help you develop influence skills 29:09 Time of day to post 34:19 How many hashtags you should tag   Links: Website: JonCobbCoaching.com   CONTACT INFO: Email: help@joncobbcoaching.com Linkedin: linkedin.com/in/jondcobb     Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at www.umbrex.com.  

Can You Hear Me?
From Executive Leaders to YouTube Personalities: Creating a Successful Show with Internal Talent

Can You Hear Me?

Play Episode Listen Later Jul 12, 2023 32:20


When you want to create another level of marketing, using internal talent to spread your message, how do you do it? In the case of Powering Chicago, it was about creating a unique YouTube show that engages a niche audience. In this episode of “Can You Hear Me?”, co-hosts Rob Johnson and Eileen Rochford interview Elbert Walters III, the Executive Director of Powering Chicago, who will talk about why their program was created, the benefit for those of you who want to start your own shows.Find more about Bert's work with Powering Chicago by visiting www.poweringchicago.com and by watching the Power of Better YouTube Show.

Marketing Success with Podcast Advertising
Utilizing a Niche Audience

Marketing Success with Podcast Advertising

Play Episode Listen Later Jun 28, 2023 33:17


“I think that's how a lot of really good podcasts are made. When you've got that passion, and you have a message that you really want to share and get out into the world - and there's no trepidation of, like, I have to have everything planned out perfectly.”It's not every day that we talk about True Native Media on The Podcast Advertising Playbook, but today's guest is one of the many hosts we work with. Gillian Tietz is the host of the Sober Powered podcast and founder of Sober Powered Media, a network that empowers podcasters to market, grow, and monetize their show. In this week's episode, Heather and Gillian discuss:  Why the shows on the Sober Powered Media Network perform so well How you should position your ads to be relevant to your audience Why a small, niche audience is not a bad thing Top suggestions for new advertisers in the podcasting space ________________________________________More of a visual person? Watch this episode on YouTube. Ready to learn more? Check out our blog for more podcast advertising tips. If you get value from the content, please consider subscribing and leaving a review!You can also follow us on socialTwitter - @truenativemediaInstagram - @truenativemediaYouTube - Heather OsgoodLinkedIn - Heather Osgood | True Native Media | Podcast Advertising PlaybookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

utilizing niche audience sober powered gillian tietz podcast advertising playbook
Marketing Success with Podcast Advertising
Utilizing a Niche Audience

Marketing Success with Podcast Advertising

Play Episode Listen Later Jun 28, 2023 33:17


“I think that's how a lot of really good podcasts are made. When you've got that passion, and you have a message that you really want to share and get out into the world - and there's no trepidation of, like, I have to have everything planned out perfectly.” It's not every day that we talk about True Native Media on The Podcast Advertising Playbook, but today's guest is one of the many hosts we work with. Gillian Tietz is the host of the Sober Powered podcast and founder of Sober Powered Media, a network that empowers podcasters to market, grow, and monetize their show.  In this week's episode, Heather and Gillian discuss:  Why the shows on the Sober Powered Media Network perform so well How you should position your ads to be relevant to your audience Why a small, niche audience is not a bad thing Top suggestions for new advertisers in the podcasting space ________________________________________ More of a visual person? Watch this episode on YouTube.  Ready to learn more? Check out our blog for more podcast advertising tips.  If you get value from the content, please consider subscribing and leaving a review! You can also follow us on social Twitter - @truenativemedia Instagram - @truenativemedia YouTube - Heather Osgood LinkedIn - Heather Osgood | True Native Media | Podcast Advertising Playbook

utilizing niche audience sober powered gillian tietz podcast advertising playbook
Vlog Pastors Podcast
Niche, Audience and Video Ideas with Diana Gladney • Ep.81

Vlog Pastors Podcast

Play Episode Listen Later May 18, 2023 107:19


In this week's episode Joshua and Jarrod invite Diana Gladney into the stream to discuss a conversation they had over the weekend. Diana is the author of "The One Right Video: An Entrepreneur's Guide to Grow Your Community, Get More Qualified Leads, and Close More Sales Using YouTube". She's also a friend of the Vlog Pastors and over the weekend, she helped the fellas find some clarity on the direction of their channels, the audience they are trying to reach and how to come up with video ideas to serve that audience. So, in this episode they unpack the contents of that conversation for us all. If you've got a question or topic you'd like the Vlog Pastors to discuss in a future episode, leave us a comment or send the fellas a message.

guide ideas jarrod niche audience diana gladney
Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast
How to market your business to a hyper niche audience in 2023 w/ Coach Kyle Draper

Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Play Episode Listen Later Mar 23, 2023 32:19


Building businesses in a niche audience can seem like a difficult step to take, but doing so will prove to be extremely worthwhile if done properly.    How do we niche down in 2023? What are some of the benefits of doing so? How do we market our businesses to a niche audience?   In this episode, social media expert Coach Kyle Draper joins us to discuss niche businesses and how to stand out in your market.  You'll also discussed;  Showcasing your humanity; it's not always about business. Viewercount and social media How to be more visible to your clientbase Investing in both long and short form video content Tips and tools for video content   Guest Bio Coach Kyle Draper is a social media expert that helps Realtors, Lenders, and Entrepreneurs grow their business organically without spending money buying leads.   Kyle prides himself on keeping it simple and helping even the most “tech-challenged” Realtor experience their lightbulb moment. He is passionate about empowering Realtors to discover and leverage their personal stories and experiences to attract people like them.    Kyle has helped Realtors attract millions of dollars in buyers and sellers without spending a dime and often without even having to mention real estate.   Visit https://www.kyledraper.com/  Find Kyle on Instagram @coachkyledraper Find Kyle on LinkedIn @Coach Kyle Draper  

The Chase Jarvis LIVE Show
You Are Not Your Work: How to Break Free from Fear of Sharing

The Chase Jarvis LIVE Show

Play Episode Listen Later Mar 6, 2023 14:42


Do you struggle with self-doubt and shame when it comes to sharing your creative work? In this episode, we explore how to cultivate a sharing mindset. Even if we are proud of what we've made, we still often feel an overpowering desire to hide. We might drop our work limply onto the floor and slink away, instead of holding it up for everyone to see. In this episode: Sharing and Shame [00:00:05 - 00:03:28] Chase Jarvis talks about the shame that creators often feel when sharing their work and how it can stifle ambitions and creativity. He shares his personal experiences with shame and how he has learned to manage it. You are not your work [00:03:28 - 00:04:18] Chase discusses the importance of recognizing that you are not your work and how it can be difficult to reconcile because your work reflects your skills, taste, values, and beliefs. Managing Shame [00:04:18 - 00:08:06] Chase shares his personal experiences with shame and how he has learned to manage it. He talks about the importance of nurturing and parenting ourselves, and how meditation can help in coping with vulnerability and shame. Brene Brown's Technique [00:08:06 - 00:10:26] Chase talks about Brene Brown's technique of keeping a tiny list in her wallet with just a few names of people who matter most to her. He discusses how this technique can help in coping with shame and the weight of other people's opinions. Building a Business with a Niche Audience [00:11:23 - 00:12:23] Chase Jarvis talks about how creators can build a lucrative business by pleasing a tiny fraction of the world. Developing a Sharing Mindset [00:12:23 - 00:13:32] Chase Jarvis emphasizes the importance of developing a sharing mindset and putting your work into the world despite the responses from others.  If self-doubt and fear of not being good enough have been holding you back, this one is for you. Enjoy!

Successful Woman Radio
How To Find Your Niche Audience

Successful Woman Radio

Play Episode Listen Later Mar 6, 2023 60:00


Join the host of Successful Woman Radio, Business Success Coach, and founder of Women About Biz, Trina Newby as she teaches you how to position your business around your intended audience. This month's theme is “Connecting The Dots In Marketing” This week theme episode is "How To Find Your Niche Audience" When starting a business it is always important to know who will be your target audience. In today's episode, Trina will teach you how to figure out your target audience.  

Brunch & Learn Podcast
Parent-Targeted CPG Marketing, Parent Communities, and Ice Cream with Brooke Shapiro, Founder of Sprinkles Parents

Brunch & Learn Podcast

Play Episode Listen Later Feb 1, 2023 40:16


Meet Brooke:Brooke Shapiro is a 15-year CPG marketing veteran who has worked on parent targeted brands such as Band-Aid, Johnson Baby, Coca-Cola and Glad, Hidden Valley, Kingsford and Clorox. Her visionary and trend spotting expertise allow her to help brands launch with the right channels to the right people. She has the innate ability to lead and bring people together in fun creative ways, and is on a mission to help launch CPG startups. She enjoys ice cream and provides ice cream reviews on Instagram (@sundaes.mom) and on her ice cream stories podcast, “Let's Spoon”.What You'll Learn in this Episode:Backstory behind this focus on parents, parent-targeted CPG products and this niche target audience of community and clients.Common challenge that she sees her clients facing in their businesses.Marketing tactics that CPG startups can start implementing in their businesses.Community - How do she builds and strengthens her community and the relationship with community members.More about her ice cream podcast - guests, favorite ice cream spots!Website: sprinklesparentsconsulting.comInstagram: https://www.instagram.com/pandemicworkingparenthttps://www.instagram.com/sprinklesparentshttps://www.instagram.com/letspoon_podcast----About Us - Women Who Brunch:Women Who Brunch is a community for  women who love connecting, networking, and learning from each other over the most important meal of the week...BRUNCH!Visit our website for updates on events, recipes, brunch spots, product reviews and more or say hi on Instagram!Instagram: https://www.instagram.com/womenwhobrunchWebsite: https://womenwhobrunch.com

State of Demand Gen
RV E24 - Reaching a Niche Audience, CMO Hiring Advice, Finding Strategic Clarity, and more! | TikTok Live 25

State of Demand Gen

Play Episode Listen Later Dec 17, 2022 59:48


In the 25th installment of our Tuesday open office hours on TikTok Live, Chris discusses the problems with measuring individual pieces of content rather than looking at overall aggregation. Fewer people are going to ‘like' posts with radical ideas, so it's crucial to take a deeper look at DMs, community growth, and program initiatives. He gives advice on account based selling, side hustles, and educating clients to support your narrative. We also opened the show up to Q&A and covered topics including: How to get your first client Are side hustles essential? Is it ever worth it to cold call customers? Demand Gen vs Demand Capture LinkedIn poll results and reactions How to create content outside your area of expertise And more! Tune in every Tuesday at 3pm eastern to ask your questions, or submit them here! Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.

The Podcasters Podcast
The Importance of a Niche Audience

The Podcasters Podcast

Play Episode Listen Later Oct 18, 2022 4:30


How can you figure out who your niche is for your podcast and why is it important? Join Ash and Kane in this episode where they answer both these questions and talk all about niches in podcasting. KEY TAKEAWAYS Try and have a specific audience in mind before you create your content. If you have already started, you can start to niche down over time, by looking at your analytics and consumption data. Think about what content your key audience members want from you and work backwards from this. What do you want your podcast to achieve? This a question you need to ask yourself so you know who and what to focus on. If you want to be successful in podcasting consistency is the key as well as choosing a niche that you are passionate about and superiorly knowledgeable about. BEST MOMENTS “Most podcasters are too broad, it's important to have a specific audience in mind before creating content” “Find and identify your niche” “Show up every single week at the time you say you're going to, in 2 years I almost guarantee your success” VALUABLE RESOURCES Free Podcast Workshop bit.ly/podcast-support ABOUT THE HOSTS Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years. CONTACT METHOD WebsiteLinkedIn Email: podcast@progressiveproperty.co.ukhow to start a podcast, podcasting, hosting, downloads, monetisation, content creation, repurposing, video, youtube, tiktok, instagram, social media marketing, growth, consumption,: https://progressivemedia.uk/See omnystudio.com/listener for privacy information.

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Get Ish Done Podcast
Entrepreneurship, Finding a Niche Audience, Social, and Education

Get Ish Done Podcast

Play Episode Listen Later Oct 4, 2022 48:32


In this episode, Ish shares tools and tactics for entrepreneurs looking to grow, the importance of finding a niche audience, and education in the digital world. If you enjoyed this episode, drop a review and share it with your friends.Twitter:Ish VerduzcoGet Ish DoneCaleb Hodgson

Hot Breath! Podcast: Your Weekly Guide to Comedy Mastery
Ben Brainard - How Much Money Comics Make on Social Media, How to Find a Niche Audience and Go Viral + MORE

Hot Breath! Podcast: Your Weekly Guide to Comedy Mastery

Play Episode Listen Later Sep 12, 2022 61:01


Ben Brainard is one of social media's fastest rising starts with millions of followers across all platforms. He joins us to break down both the creative and business side of social media to help comics level up their own accounts. We've interviewed a lot of social media comics on this show but this is the most tactical and educational to date. Listen and learn from this essential social media masterclass. Get more info and follow Ben here: https://www.benbrainard.com/ (https://www.benbrainard.com/) Subscribe to our YouTube channel here: https://youtube.com/hotbreathpod?sub_confirmation=1 (https://youtube.com/hotbreathpod?sub_confirmation=1) Check out our classes and workshops here: https://hotbreathmedia.com (https://hotbreathmedia.com)

Untitled Film Project Podcast
BULLET TRAIN went off the rails and EASTER SUNDAY has a niche audience

Untitled Film Project Podcast

Play Episode Listen Later Aug 10, 2022 51:35


Justin went to the ATL for a special screening of the Philipino family comedy Easter Sunday. We take some shots at Bullet Train, and Jim, Jeremy, Justin and listeners tell us their first screen crush.The Untitled Film Project started in May 2022 and boasts three highly decorated radio veterans of the Nashville market. Hockey may have brought them together but movies keep them together as they bring you reviews for major theatrical releases, classic movies, favorite films and even notable TV shows. Be sure to subscribe on YouTube and your podcast platform of choice so you never miss an episode!Tell us your thoughts and throw your questions at us on Twitter:@UntitledFilmP0dJustin Bradford @justinbbradfordJim Chandler @jimchandler1075Jeremy K Gover @ItsGovertime

Klaviyo Growth Podcast
Cultivating your niche audience through TikTok with Magnolia Boutique

Klaviyo Growth Podcast

Play Episode Listen Later Jul 26, 2022 40:01


The retail and apparel industry (especially women's apparel) is an incredibly crowded market, and it can be very difficult to stand out from the sea of options. How do you differentiate your brand in a crowded market? In this episode, we sat down with Ali McConnell, marketing manager for Magnolia Boutique clothing. Ali discusses why she loves working in such a female-centric environment, and how she keeps the brand fresh, relevant, and on-trend using TikTok. Ready to start earning more revenue through SMS? Join the Klaviyo Live Training team on August 31, 2022 for SMS day! We'll be running sessions from 10:00 a.m. to 1:00 p.m. EDT (Boston), but if you can't make it for the whole duration, no worries! Register for any sessions that fit your schedule. Register now!

Unbox Your Personality
S3E2 - A different question to Ask about your Niche/Audience

Unbox Your Personality

Play Episode Listen Later Apr 18, 2022 10:52


Because of the setback in my business, I now ask a different question when I do Niche Coaching. Other coaches ask the standard "Who do you serve?" But you probably have a blind spot just like I did...Join the Online Business Network and the Unbox Your Personality FB Group.It's finally here!!The Enneagram App for Entrepreneurs is a PWA (Progressive Web App) which is all the craze now. Why??➤ small footprint on your device➤ ability to install it on all of your devices➤ ability to access it from any web browser➤ updates are immediate without requiring you to download a thing! Download Enneagram App for Entrepreneurs here: https://ubu.powercoachjen.com/cardSupport the show

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The Dental Brief Podcast
Do You Know Who Your Customer Is and How to Serve Them? | Emmet Scott | The Dental Brief #142

The Dental Brief Podcast

Play Episode Listen Later Mar 18, 2022 17:44


Do You Know Who Your Customer Is and How to Serve Them?Emmet Scott is not a dentist. But he is a dental industry disrupter, entrepreneur, and co-founder of Community Dental Partners (CDP), including its wildly popular Smile Magic Family Dental brand. Alongside his partner, who is also his best-friend-since-childhood Dr. Chad Evans, he has grown what began as a vision to do dentistry differently while also taking care of the underserved into a multi-million dollar (and rapidly growing) company.Emmet's work in the dental industry began in 2010 with his first dental brainchild, Smile Magic, which delivers a Disney-like experience to the families the offices serve, complete with storybook themes, gold coins, a movie theater, and lobby play gym. In 2012, Emmet co-founded Community Dental Partners. A dental support organization that allows dental partner practices to use their proven business resources, support, and experience to run and scale their own companies successfully.This parent company now supports its original Smile Magic brand and over 70 other additional dental partner practices and is regularly expanding. An engaging and celebrated leader, Emmet is dedicated to changing the way the dental industry runs from the inside out. He is widely respected by his peers and serves as the newly elected President of the Association of Dental Support Organizations. Emmet is also the host of the DSO Secrets podcast focused on the group dental industry he serves.Emmet lives in Texas with his wife and six children, all redheads. When not working, he enjoys reading business and leadership books, watching TED talks, and playing racquetball. He is fluent in American Sign Language and worked with deaf students in California and Arizona as part of a church missionary program. He graduated from Brigham Young University in accounting.Most potential customers don't understand the value of your Practice, but they do understand the Pain. This illustrates the importance of understanding who your customers are and how to serve them. Listen to find out all of Mr. Scott's advice.Purchase Emmet Scotts' Book Below:DSO Secrets: The Ultimate Guide to Building Your Dental EmpireWant to learn more about Community Dental Partners?Visit: CommunityDentalPartners.comWant to Listen to all of The Dental Brief Episodes?Visit:  dentalbrief.comOur Sponsor: OmniPremier.com

Anywhere But Here
Episode 317 - A Very Niche Audience

Anywhere But Here

Play Episode Listen Later Mar 13, 2022 79:49


In this episode, the guys discuss the very different challenges each of them has faced recently, from Covid to tracking down a very niche musical instrument. They also try to pull the positives out of the current conflict in Ukraine whilst acknowledging the risks of making a meme of Putin. Enjoy!   Support us on Patreon Find us: Website - Anywhere But Here Twitter - @abhpod Facebook - Anywhere But Here Youtube - ABH Podcast

Wise Content Creates Wealth
Targeting Your Niche Audience

Wise Content Creates Wealth

Play Episode Listen Later Feb 4, 2022 56:35


In this episode, the audience will learn from Shondell some of the content marketing strategies, best practices, tips, how it works and can benefit small businesses and the title itself, targeting your niche audience.If you're looking for ways to help your business write better content that engages with your audience and increases conversions. Join us for our newest podcast episode. Joseph is joined by our special guest Shondell Varcianna, owner of Varci Media. A content writing company that helps financial institutions save time by writing content that speaks to their target audience. Shondell and her team have transformed their clients' blogs into a solution provider for their customers.   Tune in for this sensible conversation at TalkRadio.nyc or watch the Facebook Livestream by Clicking Here.

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The Growth Hub Podcast
Rudan Zhang - VP of Marketing at Clubhouse.io - How To Position Your SaaS For A Niche Audience

The Growth Hub Podcast

Play Episode Listen Later Jun 14, 2021 35:40


Rudan Zhang is VP of Marketing at Clubhouse.io and in this episode we're talking about how Clubhouse positioned themselves to focus on a niche segment. Clubhouse is a project management platform for modern software teams, but with so many project management tools on the market, Rudan discusses why Clubhouse decided to intentionally focus on a niche audience segment and how they did it. We cover: - The process Clubhouse used to find their points of differentiation for each of their ICPs - How they compete with well-known horizontal products - How to market to technical audiences - The marketing channels they use to reach their niche audience - How their marketing team is structured - The KPIs they use to measure success Links Clubhouse >> https://clubhouse.io/ Product-Led SEO by Eli Schwartz >> https://www.goodreads.com/book/show/57659600-product-led-seo --- Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Edward on Twitter >> twitter.com/NordicEdward

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Feed Your Brand
How To Gain A Niche Audience And Fascinate With Short Laser-Focused Episodes With Not A Momma Life Podcast Host Raphie Wagner

Feed Your Brand

Play Episode Listen Later Apr 7, 2021 45:43


When you look at the different podcast niches for women, one of the striking observations is how many tackle the struggles of having that work-life balance, of being a mompreneur. But what if you're an entrepreneur but not a mom? Where do you turn to? Raphie Wagner is tired of reading, seeing, and hearing all the mompreneur stuff out there. So she started her own podcast called Not a Momma Life Podcast. In this episode, she joins Tracy Hazzard to talk about her podcasting journey, offering great insights into starting a personal mission-style podcast. Pointedly, she shares how to gain a niche audience and fascinate with short, laser-focused episodes. A child-free woman of color and entrepreneur, Raphie is fostering a community of people who are thriving and overcoming the struggles of the day-to-day busy life, even without a child. Join today's conversation to learn more about Raphie's mission, how she is engaging her audience, and how you too can share your message to those who haven't heard it yet. Love the show? Subscribe, rate, review, and share!Here's How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYoutube

Clients + Conversions Podcast with Danielle Klemm
17 Sales from A Niche Audience | Episode 89

Clients + Conversions Podcast with Danielle Klemm

Play Episode Listen Later Nov 13, 2019 17:15


On this special episode of the Clients + Conversions Podcast, I take you on an inside scoop behind one of my client's profitable launch even with a niche audience. This was an excerpt training from the free 5X Launch Sales Series. This episode is perfect for you if: You have an offer or program to fill but have a small following Wondering if you should go straight to evergreen selling and skip launching If you should focus on Pinterest, SEO or Youtube to create sales . + Mini Announcement of Effortless Launch Accelerator opening next week. So to get priority access and bonuses with the VIP List, click here to enter your info: https://www.danielleklemm.com/series Can't wait for you to listen and feel free to reach out! . Connect with Danielle here: https://www.danielleklemm.com/ https://www.instagram.com/iamdanielleklemm https://www.facbeook.com/iamdanielleklemm

Clients + Conversions Podcast with Danielle Klemm
How My Client Got 47% Conversion Rate On Her Cold Traffic in a Niche Audience - How to Use Niche Ads | Episode 82

Clients + Conversions Podcast with Danielle Klemm

Play Episode Listen Later Oct 3, 2019 18:14


Do you struggle with creating ads your target audience wants to engage with? In this 20 minute training, I share the most important things to consider when creating an ad for your latest offer or launch! I share everything most ad managers won't tell you... Grab Your Copy of the Complete Ad Breakdown -> https://www.danielleklemm.com/adbreakdown If you enjoy this episode and it inspired you in some way, I'd love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me, @iamdanielleklemm. I want to invite you to get featured on this podcast by submitting a question for Danielle to answer. All you have to do is go to http://www.danielleklemm.com/podcast/ and write a question that could be featured on an upcoming episode! In the episode you'll hear: The easiest way to making your ad copy relatable to your target audience... Why you have to experiment with different types of copy for your ad... And decided if you want to come from a pain based approach or a desire based? Why it's essential to know your target audience... if you know them, you can speak to them better! . Want to keep up in between shows? Let's chat! over at: www.danielleklemm.com www.instagram.com/iamdanielleklemm

The Commerce Marketer Podcast: Talking eCommerce, Email Marketing, Retail, and More
Episode 045: Email Marketing, Deliverability and Marketing to a Niche Audience

The Commerce Marketer Podcast: Talking eCommerce, Email Marketing, Retail, and More

Play Episode Listen Later Mar 12, 2019 63:46


“The landscape has totally changed, and it becomes harder and harder to fight for that real estate in the inbox.” As a retailer, how do you solve this challenge? Kyle Randall and Nate Martin work in a niche industry notorious for email deliverability issues, and they've not only overcome these issues, but built an email marketing program that engages their audience in a way that's impressive to any retailer. In Episode 45 of The Commerce Marketer Podcast, I welcome Randall and Martin, both from the adult novelty retailer Fort Troff. We'll talk about how they built a successful email program from the ground up, which lifecycle messages are the most successful, how they approach email testing, and what niche marketing can teach you about marketing to a wider audience. You'll hear us discuss: · The business-altering impact of successful email inbox deliverability. · How testing incentives and removing personal biases is critical to their success. · Most important KPIs they are looking from an email standpoint. · How they used dynamic content in emails to increase inbox deliverability while staying true to their brand. · How customer service plays a crucial role in customer loyalty. To contact Kyle or Nate, or to learn more about Fort Troff: Kyle Randall: kyle@ceruzziconcepts.com Nate Martin: nate@ceruzziconcepts.com I welcome your feedback, invite you to share any topics you'd like to hear more about, or let me know if you're interested in becoming a guest. Greg.Zakowicz@Bronto.com | https://twitter.com/WhatsGregDoing SPONSOR: This episode is brought to you by: Oracle Bronto The Bronto Marketing Platform powers personalized multichannel content that generates the higher engagement needed for retail success. Keenly focused on the commerce marketer, Bronto continues its longstanding tradition as a leading email marketing provider to the global Internet Retailer Top 1000 and boasts a client roster of leading brands, including Rebecca Minkoff, Timex, Lucky Brand, Theory, Brooks Sports, Ashley HomeStore and Christopher & Banks. For more information, visit http://www.bronto.com

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