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Jason Lemkin is the founder of SaaStr, the world's largest community for software founders, and a veteran SaaS investor who has deployed over $200 million into B2B startups. After his last salesperson quit, Jason made a radical decision: replace his entire go-to-market team with AI agents. What started as an experiment has transformed into a new operating model, where 20 AI agents managed by just 1.2 humans now do the work previously handled by a team of 10 SDRs and AEs. In this conversation, Jason shares his hands-on experience implementing AI to run his sales org, including what works, what doesn't, and how the GTM landscape is quickly being transformed.We discuss:1. How AI is fundamentally changing the sales function2. Why most SDRs and BDRs will be “extinct” within a year3. What Jason is observing across his portfolio about AI adoption in GTM4. How to become “hyper-employable” in the age of AI5. The specific AI tools and tactics he's using that have been working best6. Practical frameworks for integrating AI into your sales motion without losing what works7. Jason's 2026 predictions on where SaaS and GTM are heading next—Brought to you by:DX—The developer intelligence platform designed by leading researchersVercel—Your collaborative AI assistant to design, iterate, and scale full-stack applications for the webDatadog—Now home to Eppo, the leading experimentation and feature flagging platform—Transcript: https://www.lennysnewsletter.com/p/we-replaced-our-sales-team-with-20-ai-agents—My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/182902716/my-biggest-takeaways-from-this-conversation—Where to find Jason Lemkin:• X: https://x.com/jasonlk• LinkedIn: https://www.linkedin.com/in/jasonmlemkin• Website: https://www.saastr.com• Substack: https://substack.com/@cloud—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Jason Lemkin(04:36) What SaaStr does(07:13) AI's impact on sales teams(10:11) How SaaStr's AI agents work and their performance(14:18) How go-to-market is changing in the AI era(19:19) The future of SDRs, BDRs, and AEs in sales(22:03) Why leadership roles are safe(23:43) How to be in the 20% who thrive in the AI sales future(28:40) Why you shouldn't build your own AI tools(30:10) Specific AI agents and their applications(36:40) Challenges and learnings in AI deployment(42:11) Making AI-generated emails good (not just acceptable)(47:31) When humans still beat AI in sales(52:39) An overview of SaaStr's org(53:50) The role of human oversight in AI operations(58:37) Advice for salespeople and founders in the AI era(01:05:40) Forward-deployed engineers(01:08:08) What's changing and what's staying the same in sales(01:16:21) Why AI is creating more work, not less(01:19:32) Why Jason says these are magical times(01:25:25) The "incognito mode test" for finding AI opportunities(01:27:19) The impact of AI on jobs(01:30:18) Lightning round and final thoughts—Referenced:• Building a world-class sales org | Jason Lemkin (SaaStr): https://www.lennysnewsletter.com/p/building-a-world-class-sales-org• SaaStr Annual: https://www.saastrannual.com• Delphi: https://www.delphi.ai/saastr/talk• Amelia Lerutte on LinkedIn: https://www.linkedin.com/in/amelialerutte/• Vercel: https://vercel.com• What world-class GTM looks like in 2026 | Jeanne DeWitt Grosser (Vercel, Stripe, Google): https://www.lennysnewsletter.com/p/what-the-best-gtm-teams-do-differently• Everyone's an engineer now: Inside v0's mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js): https://www.lennysnewsletter.com/p/everyones-an-engineer-now-guillermo-rauch• Replit: https://replit.com• Behind the product: Replit | Amjad Masad (co-founder and CEO): https://www.lennysnewsletter.com/p/behind-the-product-replit-amjad-masad• ElevenLabs: https://elevenlabs.io• The exact AI playbook (using MCPs, custom GPTs, Granola) that saved ElevenLabs $100k+ and helps them ship daily | Luke Harries (Head of Growth): https://www.lennysnewsletter.com/p/the-ai-marketing-stack• Bolt: https://bolt.new• Lovable: https://lovable.dev• Harvey: https://www.harvey.ai• Samsara: https://www.samsara.com/products/platform/ai-samsara-intelligence• UiPath: https://www.uipath.com• Denise Dresser on LinkedIn: https://www.linkedin.com/in/denisedresser• Agentforce: https://www.salesforce.com/form/agentforce• SaaStr's AI Agent Playbook: https://saastr.ai/agents• Brian Halligan on LinkedIn: https://www.linkedin.com/in/brianhalligan• Brian Halligan's AI: https://www.delphi.ai/minds/bhalligan• Sierra: https://sierra.ai• Fin: https://fin.ai• Deccan: https://www.deccan.ai• Artisan: https://www.artisan.co• Qualified: https://www.qualified.com• Claude: https://claude.ai• HubSpot: https://www.hubspot.com• Gamma: https://gamma.app• Sam Blond on LinkedIn: https://www.linkedin.com/in/sam-blond-791026b• Brex: https://www.brex.com• Outreach: https://www.outreach.io• Gong: https://www.gong.io• Salesloft: https://www.salesloft.com• Mixmax: https://www.mixmax.com• “Sell the alpha, not the feature”: The enterprise sales playbook for $1M to $10M ARR | Jen Abel: https://www.lennysnewsletter.com/p/the-enterprise-sales-playbook-1m-to-10m-arr• Clay: https://www.clay.com• Owner: https://www.owner.com• Momentum: https://www.momentum.io• Attention: https://www.attention.com• Granola: https://www.granola.ai• Behind the founder: Marc Benioff: https://www.lennysnewsletter.com/p/behind-the-founder-marc-benioff• Palantir: https://www.palantir.com• Databricks: https://www.databricks.com• Garry Tan on LinkedIn: https://www.linkedin.com/in/garrytan• Rippling: https://www.rippling.com• Cursor: https://cursor.com• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• The new AI growth playbook for 2026: How Lovable hit $200M ARR in one year | Elena Verna (Head of Growth): https://www.lennysnewsletter.com/p/the-new-ai-growth-playbook-for-2026-elena-verna• Pluribus on AppleTV+: https://tv.apple.com/us/show/pluribus/umc.cmc.37axgovs2yozlyh3c2cmwzlza• Sora: https://openai.com/sora• Reve: https://app.reve.com• Everything That Breaks on the Way to $1B ARR, with Mailchimp Co-Founder Ben Chestnut: https://www.saastr.com/everything-that-breaks-on-the-way-to-1b-arr-with-mailchimp-co-founder-ben-chestnut/• The Revenue Playbook: Rippling's Top 3 Growth Tactics at Scale, with Rippling CRO Matt Plank: https://www.youtube.com/watch?v=h3eYtzBpjRw• 10 contrarian leadership truths every leader needs to hear | Matt MacInnis (Rippling): https://www.lennysnewsletter.com/p/10-contrarian-leadership-truths—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

Is your website still the front door to your business, or has AI already quietly changed where customers first meet your brand? In this episode of the Tech Talks Daily Podcast, I sit down with Dominik Angerer, Co-founder and CEO of Storyblok, to unpack how content, search, and discovery are shifting in an AI-first world. As search behavior moves away from blue links toward direct answers inside tools like ChatGPT and Google summaries, Dominik explains why many businesses are seeing traffic decline even while signups and conversions continue to grow. We explore how AI is reshaping the role of content management systems, from automation and orchestration to personalization at scale. Dominik shares why consistency now matters more than volume, how outdated content can actively harm brand visibility inside AI answers, and why the technical foundations built for SEO still play a major role as generative search takes hold. This conversation also dives into headless CMS architecture, why separating content from presentation has become even more valuable, and how structured, well maintained content gives AI systems something reliable to work with. Dominik also introduces the idea of joyful content, a belief that better tools lead to better work and ultimately better experiences for audiences. From AI-powered support workflows to personalized retail and loyalty experiences, he shares real examples of how forward-looking teams are already using content as an active system rather than a static archive. As businesses look toward 2026 and rethink how they show up across websites, apps, agents, and answer engines, this episode offers a grounded look at what needs to change and where to start. As AI becomes the place people go for answers rather than search results, how are you rethinking your content strategy, and what will you do differently after hearing this conversation? Connect with Dominik Angerer Learn more Storyblok Tech Talks Daily is Sponsored by Denodo

The Buffalo Bills are likely set to embark on their toughest quest to a Super Bowl yet after losing the division for the first time in six years. But Josh Allen remains the best quarterback in the field and he might finally be flipping the switch to playoff Josh. Matt Parrino and Ryan Talbot discuss what that means on the latest episode of "SHOUT!" Love SHOUT? Want to buy some swag to support the show and get decked out in our official gear? Check out the brand new "SHOUT!" store for apparel, headwear and much more! ⁠https://sportslocker.chipply.com/SHOUT/store.aspx?eid=405259&action=viewall What is the "SHOUT!" Bills text insiders? Want to join? You can get analysis from Matt and Ryan right to your phone and send texts directly to them both! Text 716-528-6727 or Click here: https://joinsubtext.com/c/shoutbuffalobills Sign up for the NYUP Bills newsletter! Don't miss all the Bills coverage. Head over to www.Syracuse.com/newsletters to start getting your Bills stories and the podcast delivered right to your inbox. The "SHOUT!" Buffalo Bills football podcast is available on Apple, Spotify, Google, Stitcher, and wherever you listen to podcasts Follow @MattParrino (⁠https://x.com/MattParrino⁠) and @RyanTalbotBills (⁠https://x.com/RyanTalbotBills⁠) on X Find our Bills coverage whenever you consume social media Instagram: http://www.instagram.com/buffalobillsnyup Facebook: http://www.facebook.com/buffalobillsnyup⁠ X: ⁠https://x.com/billsupdates Learn more about your ad choices. Visit megaphone.fm/adchoices

In this engaging conversation, Michael sits down with Colin MB Cooper to explore the intersection of human behavior, neuroscience, and artificial intelligence. Colin shares how his lifelong curiosity for technology began at age 13 when he disassembled his father's computer, sparking a passion that now informs his work blending neuroscience and AI. Together, they reflect on decades of rapid technological change and the unique skillset Colin brings to understanding it. Declining Workforce Competencies in Younger Generations Michael and Colin discuss an emerging concern: the decline in critical thinking, curiosity, and creativity among young professionals entering the workforce. Drawing on Michael's experience hiring over a thousand employees and Colin's global hiring experience, they highlight a growing gap between what schools teach and what businesses require. Both note that increased reliance on LLMs may be accelerating this divide, raising important questions about the future of work and education. Technology Dependence and the Erosion of Critical Thinking The conversation turns to society's increasing dependence on technology. Michael shares stories from his early career teaching new hires basic computer skills and even using games like Solitaire to enhance productivity. They discuss how global internet outages could disrupt daily life and why fostering critical thinking and curiosity is essential in today's uncertain environment. AI's Rapid Integration and Its Impact on the Workforce Colin outlines the challenges organizations face as AI outpaces human adaptation. In education, technology is moving faster than teachers can adjust, and in the corporate world, AI-first strategies are leading to hiring freezes and the automation of repetitive work. He emphasizes a human-centered AI model that increases capability rather than replacing people. Real examples from healthcare and customer service highlight how AI can elevate human performance. Colin encourages listeners to upskill using free AI courses from providers like Google and OpenAI. AI's Transformational Potential in Healthcare Michael explores one of the most promising AI applications: healthcare. Drawing from his primary care leadership background, he discusses how clinicians spend excessive time on documentation rather than patient care. Colin agrees that AI could revolutionize healthcare workflows, lightening administrative burdens and improving patient outcomes, though both acknowledge the importance of safeguarding security and privacy. Technology Behaviors: From Customer Service Hacks to Alexa in Schools Michael shares a practical tip about selecting different language options to reduce customer service wait times, then recalls a story of students misusing Alexa devices to order products without permission. It's a humorous yet telling example of how quickly technology becomes woven into daily life. Generational Differences in Adapting to Technology To close the episode, Michael and Colin reflect on how older generations developed strong problem-solving skills due to limited access to support in their early tech experiences, while younger generations depend more heavily on constant connectivity. They discuss the vulnerability of this dependency, highlighted by the recent Cloudflare outage. Colin emphasizes that while technology will keep evolving, adaptability and resilience will determine how well society keeps pace. Colin invites listeners to explore more of his work on his website and continue the conversation on the future of human capability in an AI-driven world. https://colinmbcooper.com/ Welcome to this episode, where we sit down with Colin Cooper—a globally recognized high-performance business expert, entrepreneur, author, and philanthropist with over two decades of experience working with clients across 38 countries and hundreds of industries. About Colin Cooper Colin began his journey in business at just 13 when he discovered computers, launching his first website by 15 and igniting a lifelong passion for innovation and entrepreneurship. Today, he's known for blending behavioural psychology, cutting-edge digital strategies, and AI technologies to create measurable, sustainable results for clients ranging from startups to Fortune 500 companies. As the founder and leader of several successful businesses, Colin brings firsthand knowledge of entrepreneurial challenges and opportunities, delivering future-proof strategies that enhance performance, customer experience, and profitability. His approach to high performance sits at the intersection of human behaviour, business strategy, and neuromarketing. Key Takeaways from Our Conversation - Colin's holistic philosophy on business growth, blending technology, behavioural science, and human-centred leadership. - Insights from his extensive experience consulting globally and launching his own ventures. - The role of natural horsemanship in developing leadership and emotional intelligence—focusing on trust, mutual respect, and clear communication. - How Colin's hands-on approach delivers guaranteed, measurable success and transforms both businesses and lives. - Philanthropy, education, and community service as core motivators behind Colin's career. What Colin Offers - Expert mentorship in leadership, business strategy, AI, and accelerated growth. - Digital and AI-driven marketing and operational strategies. - Personal guarantee of outstanding results—more time, less friction, higher net profits, and improved customer experiences for his clients. Connect with Colin If you're ready to elevate your performance and achieve transformative results in business and life, Colin encourages you to connect and explore collaborative possibilities. Tune in for actionable insights and inspiring stories from the front lines of global business leadership! https://colinmbcooper.com/about-me/  

Welcome back to another episode of the unSeminary podcast. Today we're talking with Tim MacLeod, a former nurse who escaped the financial treadmill by flipping couches—and now teaches others how to do the same. Are you a church leader feeling the financial squeeze? Looking for a side hustle that doesn't require debt, special skills, or hours you don't have? Tim's story offers a practical roadmap—and encouragement—for anyone needing to close that income gap. Burnout and financial pressure. // Tim became a nurse at 21, newly married, supporting his wife through teacher's college, and quickly thrown into adult responsibilities. The only way to stay financially afloat was by working overtime once or twice a week. When their second child was on the way, he realized the path he was on was unsustainable. Finding financial freedom. // Options like upgrading his nursing degree, relocating, or working in dangerous psychiatric facilities were unappealing. Tim needed something flexible, part-time, and profitable enough to replace overtime. He discovered flipping phones and iPads first, but competition was fierce. Then, after borrowing a trailer and responding to a free couch listing, everything changed. He cleaned it up, sold it the next day for $280, and instantly covered more than an entire nursing shift. Why flipping couches works. // The opportunity exists because of a gap in the marketplace. Most people don't own trucks, can't move heavy furniture, and face tight deadlines when moving. Sellers value reliable pickup over price; buyers value affordable furniture delivered to their door. Tim steps into this gap. With polite communication and kindness, he creates a “win-win-win”: sellers get rid of furniture quickly, buyers get affordable delivered couches, and Tim earns a consistent profit. He estimates most beginners can make $1,000/month by flipping just five couches—buying each for around $50 and selling for $250 with delivery included. A side hustle with time freedom. // One of the most surprising parts of Tim's business is the flexibility. He built the early stages of his flipping business in the evenings with his wife and baby riding along—road dinners, cheap pizza, and trips to pick up inventory. Now he schedules pickups during school hours, stacks deliveries based on availability, and can pause or accelerate the business as needed. It's ideal for ministry families with unpredictable schedules. Why you can succeed at this. // Many of Tim's students are pastors or church employees, and he says ministry workers have unique advantages: access to storage at the church, a heart for helping people, strong communication skills, and the ability to bring calm to awkward interactions. Many pastors live outside their ministry communities—creating the perfect “import/export” opportunity where they can buy in one market and sell in another. And unlike many side hustles, flipping couches doesn't conflict with ministry—it simply provides supplemental income with minimal stress. A free resource to get started. // Tim created a free Google Doc of scripts—his exact messages for starting conversations, vetting couches, and negotiating with integrity. To get it, simply comment scripts on any of his Instagram videos and he’ll email it your way. He also offers an affordable course walking through his full system, including storage setup, videos, delivery strategies, and scaling beyond $1,000/month. To learn more or access Tim's free scripts, visit him on Instagram @thefulltimeflipper or explore his full course at tim-macleod.com. Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose unSeminary, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the left hand side of this page. Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Episode Transcript Rich Birch — Hey, friends, welcome to the unSeminary podcast. So glad that you have decided to tune in. We’re definitely having a very un-unSeminary episode today. You know recently I heard some statistics that I was like, man, we gotta do something about this. According to the Bureau of Labor and Statistics—you’re like, it’s a little early in the year for the Bureau of Labor and Statistics—but there’s a 13% gap between what religious workers—people who are clergy actually, is the title—and the average income in the country makes – a 13% gap. In fact, it even gets worse when you look at people, there’s a category called “religious workers, other”, which these would be like not the senior pastor types. This is like everybody else that works in a church. There’s a 40% gap between those people and the the average salary in the country. Rich Birch — And so why am I bringing this up? Because I know that there are people that are listening in today that are feeling that gap. Here we are in January and they’re feeling the pressure of that. And I want to help you with that. And so I’ve got a friend, like a friend from real life, friends. This is like we’re in the same small group. We know each other, incredible leader, and I want to expose you to him. But more importantly, I think he can help you with that gap.Rich Birch — It’s my friend, Tim MacLeod. Tim was a nurse with the dreams of fatherhood and home ownership, but after a few years was faced with reality and no time, no amount of overtime was really going to fill the gap that he needed to make things work. And after being stuck on that kind of financial treadmill, he found a way out. He found the niche of, wait for it, friends, flipping couches. What? Flipping couches and was able to quit his nursing job and now does this full time. And I’ve asked him to come on. Uh, because I think what he did at the beginning, even part-time, I think could help some of us today that are, that are listening in. Tim, welcome to the show. So glad you’re here.Tim MacLeod — Thanks so much for having me, man. I’m excited.Rich Birch — This is going to be a good conversation. Kind of fill in the story. Tell us a little bit, uh, tell us about your background, and how did you get in? How did you go from nursing to flipping couches?Tim MacLeod — So I wanted to be obedient and I got married maybe a little bit too young at 21. My wife was still in teacher’s college. And so very, very quickly I was thrown into adulthood of two cars, rents and all the things that come with that.Tim MacLeod — And nursing was good. I was a registered practical nurse, so not a university educated RN making bank, but doing okay with a college diploma. And I got the comfy gig at a long-term care home because I preferred eight-hour shifts and not the, I didn’t want nights.Rich Birch — Midnight and all that.Tim MacLeod — I just wanted, yeah, exactly.Rich Birch — Yeah, yeah, yeah.Tim MacLeod — I wanted the free parking and the the reliable six to two shifts. That was just the lifestyle that I liked. And the only way that I could stay afloat financially was with doubles. I had to do my six to two and then at least once a week, usually twice, if I wanted to have any money to play with, um I would work the two to ten.Rich Birch — Wow.Tim MacLeod — And that was cool while my wife was in college or while she was finishing up teacher’s college, that was fine. And then, we had a newborn baby and that was fine. Because anytime that I would have to do those doubles, she’d go to sleep, go for a sleepover at her parents’ place. And, uh, and I would just drudge up the shifts.Tim MacLeod — And, but then when we were pregnant with number two, I knew that there was difficulties coming. And the road ahead did not look very good. And so I needed something different and all my options for replacing the income suck. Like I could go back to school and upgrade to RN, but I scraped through the first time. So that was nuts.Rich Birch — Right.Tim MacLeod — I didn’t have much hope in myself in that avenue. And I could go, I could relocate, I could move or I could commute about an hour and 20 away to the mental health hospital and make like danger pay in like an asylum, basically with my current qualifications.Rich Birch — Right.Tim MacLeod — And everything just looked terrible. I hated all of that. And all I needed was something better than overtime. I just needed to replace that portion of the income. And I needed something better in my evenings that hopefully I could do with my wife or from home. And so I was looking at side hustles.Tim MacLeod — And I had a little bit of success flipping phones and iPads because that’s all that I really understood…Rich Birch — Okay. Yeah, yeah.Tim MacLeod — …all I understood at the time. And I live about an hour north of where my in-laws live, which is a pretty dense population. I’m in the sticks and the supply was really light there. So I could reliably go for a free meal at my in-laws place, pick up an iPhone or three and for like 300 bucks and then bring them home and sell them for 450 bucks. And so that took that took the pressure off and that was like grocery money.Rich Birch — Right.Tim MacLeod — And it was really consistent, really reliable. And and it was fun too. I really liked it. I liked the negotiations. I liked, I liked not trading time. Rich Birch — Right.Tim MacLeod — Like I liked making making a profit instead of a wage. And that I was hooked on that, but there was competition. Like I wasn’t that clever doing that.Tim MacLeod — There was there was kids that were closer to the inventory ripping around in little Hyundai Elantras and uh i remember meeting this this Indian kid named Lucky, at least his Canadian name was Lucky, and he was beating me to all the goods. And and I met him one time to buy a phone for myself and I actually got to meet him and ask him some questions and he was making four grand a month flipping phones.Rich Birch — Wow.Tim MacLeod — And I thought that is so sick, and it’s just a pure cash hustle. And he was making more doing that than whatever his office or IT job was at the time. And I was super inspired by that, but I didn’t want to compete with him. So that kind of that kind of festered with me a little bit.Tim MacLeod — And um I just got an awesome idea. Well, was gifted to me by the Holy Spirit, I think, based on how fast and how fierce it came, that I need to get skills and tools to sell in a different category, something with a higher barrier to entry. And I wanted something where I didn’t have to compete with the Honda Civics and the Hyundai Elantra’s that were closer to the action.Rich Birch — With Lucky. Yes.Tim MacLeod — Yeah, exactly. He was smoking me. And and it also, it was a little bit of that and then also a little bit of me coveting. I wanted to get like, um I wanted an excuse to buy a Ford Ranger. I wanted a truck at the time.Rich Birch — Love it.Tim MacLeod — And so this combination, this combination of like wants and needs at the time, had me pitching an idea to my brother, Ross. I’m just like, Hey, what do you think about instead of phones and iPads? What if I got a truck and I started doing like washers and dryers or appliances or something like that? And he said, that’s a cool idea.Tim MacLeod — You’re good at the phones and iPads thing. And I definitely like, you’re good at the negotiations, all that. But don’t start eight grand in debt. That’s so stupid. Why don’t you just borrow my trailer and just try it? And I said, well, I don’t have a, I don’t have a hitch on my car. He said, get a hitch on your car, buddy. Okay. So, put that on the Visa, did not have the money for it. Rich Birch — Wow. Tim MacLeod — Put that on the Visa, put a two inch two inch hitch and four prong wiring on Mazda 5 like the little four cylinder, little mini minivan.Rich Birch — Oh, I wish I would have saw this at that. I wish I would have s seen this at this phase. Cause that, that, that would have been amazing to see him getting pulled around.Tim MacLeod — It was it was pretty cute and it was a big trailer too 12 by 6 aluminum being pulled by this little aaaaahhh. And it was stick shift and and…Rich Birch — Nice.Tim MacLeod — …and the first day I got the trailer, the only thing I could find, because I was just itching to use it, was a free couch. And it was one of those beige microfiber, like gets dirty if you look at it wrong.Rich Birch — All right. Yes.Tim MacLeod — Like they hold on to every water stain.Rich Birch — Yes. Yes.Tim MacLeod — And it was that and it was free and it needed a little bit of TLC. And I went and I got it for free. Brought it home and with a damp cloth, scrubbed out all the little marks and had it looking good. Took a picture of it, listed it with an offer of delivery and it sold the next day for 280 bucks.Rich Birch — Wow. That’s amazing.Tim MacLeod — It was awesome. Because a nursing shift net was like 180.Rich Birch — Wow, OK.Tim MacLeod — I think I was, I think I was 28 bucks an hour for an eight hour shift after taxes. Yeah. Probably like 180 hit the account.Rich Birch — Wow.Tim MacLeod — And so 280 for that. And it was one of those trips of free meal at, at the in-laws and then a free couch and then bring it home and then solve somebody’s problem of, I just got an apartment. I don’t have a car or my car’s too small and I need a couch.Rich Birch — Yes, yes.Tim MacLeod — And their option was, rent a U-Haul or go to Leon’s and finance something that comes delivered. Both are not very good options for most people. And then lo and behold was this guy who said, I got a couch, I can bring it by. And it was just the easiest yes for them. It was a win for everybody. Rich Birch — Right.Tim MacLeod — The person who needed the couch picked up, didn’t care about the money. They needed reliable pickup more than they needed cost recovery of the item because they had a deadline. I needed a way to make some cash and the person on the receiving end needed a couch that was affordable that came delivered. So it was just a win-win-win for everybody. I was like, okay, forget about appliances. Couches – I love this. And it was easy, it was it was easy enough to lift by myself. Rich Birch — Did you ever do appliances? Did you ever do appliances in there? Tim MacLeod — Yeah. I did a washer and dryer and ate a loss on that because it needed repair and I didn’t… Rich Birch — Love it. Tim MacLeod — …I paid for someone to assess and they were like, yeah, this thing’s broken. Was like, sweet. Okay. So a hundred bucks to you for, for, to tell me that it’s hopeless, and then pay for junk removal too.Rich Birch — Yes.Tim MacLeod — Like it was just such a loss. But couches, I could reliably sit on it and be like, well, that’s not broken. And I can handle that little stain or I can, my wife could stitch that up.Rich Birch — Right. Right.Tim MacLeod — And, uh, it was just so safe. And I loved it. If, if I were handier, I’m sure I could, flip snowblowers or lawnmowers or cars or something like that, but I’m not handy. I’m just, I have the ability to relocate stuff. Rich Birch — Right.Tim MacLeod — And so couches were just so perfect where I could just accurately be like, that’s 300 bucks to me. Rich Birch — Right.Tim MacLeod — And they only want 60 for it. Perfect. Let’s do that.Rich Birch — So and let’s double click on that. A part of what, so friends, like with the reason why, I think you’ve seen why I’ve got Tim on the the line today. I want to inspire you to think like, hey, you you could in part-time make a little extra a month. And I’m going to get to that with Tim. I’m going We’re going hammer down on, okay, what exactly would be some of the first steps that you take? But let’s unpack a little bit more. You’ve talked about once this insight, which I think is just a stellar insight that’s obviously at the core of your business. It’s this whole timing thing. Like people, you know they think a couch is worth certain certain amount, but they’re moving on X date, and the value of that couch goes down. But then it’s literally the reverse. Someone on the other side, they have an empty living room and they’re like, I need something here.Rich Birch — Unpack that a little more, kind of double click on… that value exchange and how you’re in the middle of that. What’s it talk us through what that looks like.Tim MacLeod — Yeah, there’s there’s a gap. There’s a gap in the marketplace. On the one end, we’ve got people who need it picked up and their options are hope that someone will pay the price that they want. And then if they hit a deadline, then their option is junk removal or put it to the curb. And so there’s a gap to fill there. Tim MacLeod — And then on the other side, there’s a gap of people who need a couch dropped off but can’t do it themselves. Like how many, what’s the population of people that own a truck that can actually do it is probably less than 10%. Most people have cars and hatchbacks and SUVs and stuff like that.Rich Birch — Right. Tim MacLeod — And then there’s also the how many people can lift a couch. I would say easily less than half the population. And so there’s just this huge gap that can be filled. And so by just committing to being the dude, you can help a lot of people solve a lot of problems. And there’s a little slice in it for you too.Rich Birch — So one of the things I’ve heard you say is that you have found this process of buying couches and then, you know, sitting on them for a while, maybe cleaning them a little bit and then turning around selling them is really flexible. Talk us through that. You know, it feels like you’re, you know, you’re, you have some time control. Talk us through what that looks like for you in your current world.Tim MacLeod — Yeah, the time freedom is crazy. And that was the appeal in the beginning was [inaudible] I didn’t want to be strapped to a location, a building to to make money. I had to be away from my wife and kids. But when it, couches just took off so fast that the first time I flipped a couch, I immediately called the scheduling office and reneged on all of my overtime. I said cancel all my two shifts.Rich Birch — Oh, wow.Tim MacLeod — I’m done. I’m I’m I’m just doing my 10 shifts. And, and then it didn’t take too long before i wanted to quit so fast, man. I wanted to be out of there. My, my my passion for the, like, I was so replaceable. Like as soon as if if I’m gone, someone’s going to fill the shift.Rich Birch — Right. Right.Tim MacLeod — Like, ah but there was a, there was a huge, there was a need that, and it was fun for me too. It was a game. I forget the question.Rich Birch — Yeah, I was just talking about the time flexibility, like how you feel like it’s, you know, you have a fair amount of time freedom. Part of what I’m trying to get to is pastors are busy people. Church workers are busy people. Is this even the kind of thing that they could fit into, you know, an existing as like a side hustle kind of thing?Tim MacLeod — Yes. Yeah. The time freedom is crazy. And so on the buying side, I’m just letting people know when I’m available. And sometimes I’ll tie it up with ah with a $50 deposit so that they can market it sold with confidence and they know that I’m not going to ghost on them. And that I have the peace of mind of nice, that’s mine for when I need it. And I’ll squeeze them for a deadline so that I make sure that I’m providing the service of reliable pickup in a manner that works for them. Tim MacLeod — But yeah, I’m just stacking pickups when it’s convenient for me. And in this current season, it’s during school hours. Rich Birch — Right.Tim MacLeod — So I’ll drop the kids off at school and then rip south and grab some stuff. But in that season, it was I’m available in the evening. And so I would come home from school, I’m sorry, work from my nursing job. And my wife would pack up, we pack up a little cooler bag of like a road picnic of dinner.Rich Birch — Right.Tim MacLeod — We had a one-year-old baby at the time and, uh, oh, that summer there was a lot of 50% off pizzas. Pizza Hut had a, the, the apps, we had all, all the apps, lots of road dinners. Rich Birch — Yes. Yes. Tim MacLeod — And Costco was clutch too.Rich Birch — Yeah.Tim MacLeod — But, um, yeah, just when I had an availability, I would acquire inventory and then they’d sell when they sell. And and again, full flexibility of, okay, I’m available at this time. I can squeeze in a delivery or someone could come pick it up. But yeah, the the time freedom is crazy and it’s sweet to to to just dabble in profits instead of relying on a wage. Rich Birch — Right.Tim MacLeod — Yeah, time freedom is awesome.Rich Birch — Well, you talked about the fact that your you know your brother was telling you you’re good at negotiations. I know there are people that are listening in today that are feeling like, oh, there’s no way that I would be good at negotiations. Obviously, you’ve got to buy the thing for considerably lower than what you’re selling it for. Talk us through even just a couple, help us get over that hurdle in our brains. Man, I just don’t know that I could do that.Tim MacLeod — Yeah. So the first thing is I’m scrolling a lot. And not not frequently. I’m not glued to my phone. But when I do it, I lock in. Like today was the shopping session and it was headphones in with some instrumental music, just kind of vibing. And I’m probably scrolling, looking at probably 400, 500 couches. Rich Birch — Okay.Tim MacLeod — And I’ll message probably 20 to 30 of them. Because a lot of them are crap. A lot of them are actually new. There’s no opportunity with new coaches. like There’s lots of warehouse stuff that’s still on first Facebook Marketplace and stuff like that. But what I’m looking for is very specific. I’m looking for private sales from real people. You got to be able to spot the scammers and weed them out. Tim MacLeod — And I’m looking for couches that I would want in my lockers. I’m not worried about the price whatsoever. Because the price is super subjective and it’s just kind of like what they’re hoping for. It’s not actually what they’re necessarily going to get. So the price is irrelevant. I’m just looking at pictures and I’m compiling lists of couches that I would want. And I’m starting conversations so that it’s kind of like I’m, I’m, it’s it’s like I’m offering my service. I’m starting the conversation to see why they’re selling it, if there’s a deadline, and if they would be someone who would be receptive to my service. And it’s kind of like they’re paying me for my reliable pickup service with a smoking and deal on a couch.Tim MacLeod — And so I have to get them there. And it’s not just, I can’t just go around lowballing everybody because you burn the bridge and you hurt feelings. Rich Birch — Right. Tim MacLeod — So I’m starting conversations and I’m filling in the gaps on the item. So I’ll read the description and see what’s missing. Like, did they specify that there’s pets in the house? I want to know, is there pets? Are there smokers in the house? Does it need any repairs? Does it need any stain removal or restoration if it’s leather? And I’m filling in all the gaps. So I have a complete picture of what it is that I’m actually buying. And that’s all kind of like a trauma response from my many, many drives of shame of I didn’t ask the right questions.Tim MacLeod — And so it’s it’s definitely preventing the drive of shame. And I’m just running through these scripts that I have. And it would sound like it’s a lot of typing, but I’ve actually made keyboard shortcuts for all of it. So my opening question is, I’ll never say, hi, is this still available? Because everybody hates being asked, hi, is this still available? On Facebook Marketplace, right? Because they’ve made it ah they’ve made it a button… Rich Birch — Yes. That’s why it’s up. Tim MacLeod — …where it’s just like, hi, is this still available? But that upsets people, which is fair, because it’s annoying. But at the same time, most people don’t have empathy for the fact that, how else are they going to start the conversation? Why would you ask questions if you’ve got someone lined up for it? So I’ll ask the exact same question, but in a way that annoys nobody. And I’ll say, is anyone scheduled to pick this up? It’s the same question, but upsets nobody.Rich Birch — Same question, just in a different way.Tim MacLeod — So that’s, that’s my first shortcut is, good morning, good good afternoon, good evening, whatever. And then any, and so on my keyboard, any with two wise expands into anyone’s schedule to pick this up. And then the next one is, does it need any repairs or stain removal? That’s if it’s fabric. And that’s does D or D O E S S and then D O E s S S S or with three S’s is, does it need any repairs or restoration? That’s if it’s leather. And so it’s just these quick little, my thumbs are just, and just… Rich Birch — So cool. Tim MacLeod — …I’m, I’m drafting up this quick little paragraph that fills in all the gaps, firing that over. And then, And then they’ll reply and fill in the gaps. And then I park it. I pause the conversation by saying, okay, awesome. Thanks so much. Just starting to have a peek at options, might get back to you.Tim MacLeod — And that one line separates me from everybody on Facebook. Because most people ask a question and then they just leave it on read. They got that little picture, that little tiny profile picture of yourself that says that, hey, he read it, but he’s gone and it’s crickets.Rich Birch — Yes.Tim MacLeod — And it’s a very, very infuriating experience. And that’s kind of like part of my service is that I am very, very different on Facebook Marketplace. Like an experience selling to me is better than anybody…Rich Birch — Right.Tim MacLeod — …because of how I talk. Like I’ll receive offers every day from people that don’t use words. They just send a number. Rich Birch — Just money. Tim MacLeod — Like I’ve got a couch listed for 1150 and someone just sends 700 – no dollar sign, no question mark, no good morning, nothing like that. And, and that’s a fair offer. Like he’s… Rich Birch — Yeah. Tim MacLeod — …I paid, I paid a fifth of that, like 700 is a fair offer, but I automatically hate this guy. I don’t, I don’t hate, I don’t hate him. Rich Birch — Yes. No, I get what you mean.Tim MacLeod — But, but it’s immediately just like, dude! Rich Birch — Yes. Tim MacLeod — You like say, say hi, say please. Rich Birch — Yes. Yes. Tim MacLeod — Even a, even a question mark would be, you know, so that’s the kind of people that I’m dealing with. And I’ve got thick skin and I always operate on the mindset of, I do want to sell this guy and I, and I do want to see him later today. So I’m not going to match his energy. Rich Birch — Right.Tim MacLeod — I’m never, I’m never a thermometer. I’m always a thermostat. I always set, set the temperature in the room, you know?Rich Birch — Right. Love it. Yep.Tim MacLeod — And so that’s ah that’s a big factor. But yeah, running through those scripts and and just getting people to their best price. And so after pausing it of, thanks so much, just starting to have a peek at options, I’ll reconnect with them.Tim MacLeod — Now, this is this is if their price is optimistic and it’s not a price that I’m willing to pay. I’ll slow play it a little bit by pausing the conversation. And then I’ll come back and then I’ll hit them with my my secret weapon is my polite lowball offer. And the number they might hate the number, but it comes gift wrapped in this like apologetic, like, Hey, I’m…Rich Birch — Oh, you got to tell me more that you’re, you’re setting that up. Well, you’re like, what is the polite low ball offer?Tim MacLeod — For me, I’m shopping in Toronto, which is like 90 minutes, two hours away.Tim MacLeod — And so my apologetic offer is: It’s so far, is there any chance you’d consider this much, any chance you’d consider for an out of towner? And then I just plug in the number. And, and it’s always received well. And even if it’s even if it’s even if they’re firm, that’s fine. Now I know. Rich Birch — Right. It’s data. Tim MacLeod — But and ah honestly, if somebody accepts my offer, then I didn’t offer low enough. Like I’m i’m really pushing the limit.Rich Birch — Oh, interesting.Tim MacLeod — I’m flirting with the line between an optimistic offer and a rude offer, but because I’m so nice about it. And it’s, it’s kind of like, it’s my secret weapon to get them to their best price. Because the the worst way to get someone to their best price is what’s your best price?Rich Birch — Right.Tim MacLeod — Like whenever someone asks me that, it’s again, it’s just like, that’s annoying. I don’t like you.Rich Birch — Yes. Yes. Right, right, right, right, right.Tim MacLeod — But to politely lowball and then their counter is their best price. So I just want to squeeze them for their counter offer. And now I know what their best price is.Rich Birch — Right. Okay. That’s cool. There’s a lot there. And I know you’re want to stay tuned because Tim’s got an offer of some free help that he wants to give you that we’re going to, we’re going to get to here in a minute. So I know some of you were like, go back and ask questions on that. But I know that the free offer to help is going to help with some, some of those things. Rich Birch — What about negotiation on the other side? So I get a sense of what you’re talking about to try to get them, you know, there’s a time thing there and we’re going to wait and all that. But now on the other end, you’re trying to obviously maximize or get the biggest money for that couch you just bought, bought. What are some things we should be thinking about on that? How are you offering the couches in a way that, you know, captures people’s imagination and says like, oh, okay, that’s this, I want to do business with this guy.Tim MacLeod — So a big thing is where I’m selling it. It’s almost like I have an import business. It’s that I’m I’m ripping down the city and I’m shopping in the Tesla BMW neighborhoods where nobody has trucks and they sell really slowly. Rich Birch — Yeah.Tim MacLeod — And I’m loading a trailer and then bringing it home to the sticks where there’s not as much supply. And I’m selling to people who do have pickup trucks. Like where I live, there’s lots of people with trucks and trailers, but they weren’t doing that drive to the city like I did.Rich Birch — Right. Right.Tim MacLeod — So I’m destroying a Toyota Highlander in kilometers, which is really hard to do. It’s at 400,040 and she ain’t quitting anytime soon. It’s been a great car.Rich Birch — Love it.Tim MacLeod — So that is definitely like the fact that it feels like an import business feels like cheating.Rich Birch — Well, and can I just, I just want to interrupt you for a second here. This, because that dynamic, this is a part of why I wanted to have you on the show. Because one of the things that I’ve seen is like, it’s super common, like super common for church leaders to not live in the community that they serve. Because frankly, they can’t afford to live there because of that gap that I just told you about.Rich Birch — There is a wage gap between what people make and the communities they serve in. And so they typically live you know, 45 minutes, an hour away. I actually think that that, the fact that they’re just driving into the office could be, and then going back to wherever they live, could actually set them up for running this kind of business just because they’re in and out of where they’re at.Tim MacLeod — Oh, yeah. Yeah, that’d be cheating. If you could, if you could grab a couch on your way home from on your way home from work to bring it back to the sticks, that’d be awesome.Rich Birch — Yeah. Yeah. I see that all the time.Tim MacLeod — For sure. And at a lot of…Rich Birch — So the distance is one way. So there’s like an import out, out, port anything else that you get, it’s kind of an interesting part of how you negotiate on to try to increase the, the, the price.Tim MacLeod — Knowing what it’s worth and how quickly it would sell is definitely a factor. And just patience wins on both sides.Rich Birch — Right.Tim MacLeod — Being the dude who um can pick it up and someone is now, they had their optimistic kick at the can and now it needs to go and their patience has run out. Patience wins there. And then on the selling side to where I don’t, it’s not in my foyer. It’s not in my living room. The new couch hasn’t arrived. It’s in a storage locker ready to be picked up anytime. And my lockers are fairly affordable being in a rural spot.Tim MacLeod — And so it’s kind of like if if we were playing poker, I’m holding aces. I can deliver it. I can sell to anybody. I’m not relying on people on the small demographic who can pick it up. I can sell to the Honda Civic crowd. I can sell to seniors who can’t lift a couch themselves. I can finesse it into a patio door by myself. And so there’s the there’s the skill gap there as well. And all of the all of the hindrances that make selling a couch difficult are not a factor for me. I can lift them by myself. I can I have the best trailer. I have storage lockers. They can take as long as they need to sell. And I live in a market where there’s not as much supply. So it’s just, it feels like cheating. Like I’m just really, really set up for it. And it’s super easy to be patient.Rich Birch — Now, I don’t know if I’m going to force you to give away one of your secret weapons here, but talk about the videos that you shoot ah of the, you know, of the products. Because i to me, I think this is one of the things you do that I think is super unique. What is what’s unique about the videos that you might shoot? Say got this nice leather couch. It’s like, you know, it sells for $5,000 somewhere else. You’re selling it for whatever, $1,500, $2,000. What’s actually in that video that might set your your listings apart?Tim MacLeod — Yeah, so that was something that I feel like I pioneered. And since then, Facebook has now added a feature where you can add a video to a listing. But it’s so nice to have. So I’m I’m posting flattering photos. So it’s it’s a scroll stopper when they’re on Marketplace.Tim MacLeod — And they’ll inquire. And then my video is super, super honest. And the goal is for it to be so detailed that they could confidently say, okay, he just showed me all the reasons not to buy the couch because all my stuff is used. I’m not selling anything new. It’s all pre-owned. They all have some blemishes or some quirks or worn spots or something like that. But to include ah a video that shows all of the reason not to buy it really, really greases the wheels because no one’s coming to see a couch and then being disappointed when they get there. Everything was already shown.Rich Birch — Right. Right.Tim MacLeod — So they’re coming to just give, basically just come sit and sniff and make sure that it’s something that they would want in their house, or something they’d want to sit on for two hours a day. And, um, and so those videos really, really saved me so much time and gasoline. And since then they’ve added that where you can add a feature. So, or where you can add a video into the listing. And so as long as the video is less than a minute, so I’m aiming for 59 seconds, I’ll fill the whole thing and I’m showing every inch of it and I’m packing it with dialogue on the neighborhood that it came from, the people, the house. And a lot of times that’s a selling feature of this this couch came from North York. The house was ridiculous. Rich Birch — Right.Tim MacLeod — It’s one of those houses with three living rooms. And this is the one that had the Christmas tree for a month a year. Like this was barely used. And I’m just packing it with dialogue and really, really selling it.Rich Birch — Yeah.Tim MacLeod — And my goal is that I could deliver it with them like sight unseen that they could firm up. And that when that couch arrives, there are absolutely no surprises. It’s everything they ask for [inaudible]…Rich Birch — Which from from your point of view, like this isn’t the only couch you’re hoping to sell this week. And and a part of the way that you have to protect your time and protect your business, frankly, is not having a bunch of people come and check out couches and then decide against it. Whether they’re coming to your locker or you’re driving it to their place. That’s like the worst case scenario is they show up and they’re like, oh, I don’t want this. So you might as well be fully upfront and be like, hey, here’s some stuff that’s not great about it.Rich Birch — And you do it in a really clever way. I love those videos. You helped me sell a car, which was fantastic. And I love the video you did for, you know, for that, because it was the same thing. It was this kind of like fun, um you know, here’s five reasons why you shouldn’t buy this, which which is just endearing. People, you know, lean in and want to hear more about that.Rich Birch — Well, what about the lifting piece? So, you know, if you’re not seeing one of these clips, Tim is a man of a certain size. He’s got some girth to him. He can pick stuff up. But what if I can’t? What if I’m not that guy? What if it more like me? You know, you’re like, hey, I’m not sure that guy can pick up 20 pounds. Like, is that like, I know that’s a part of what your you offer. Obviously, it’s a part of your advantage. But, you know, not everybody can do that. Talk us through that hesitation.Tim MacLeod — Yeah, I don’t think that it’s a deal breaker for having success. I think that if you can carry in a stubborn load of groceries in from the house that you could make a lot of money flipping couches.Rich Birch — That’s good.Tim MacLeod — And it it feels like a very unique form of laziness. Like I’m the kind of guy that if I need to go start start the barbecue or go run and grab my wallet from the car, I’m going to walk across the whole house and look for my flip flops instead of bending over and lacing up my boots that are right there. Like it’s a very unique form of laziness where I could jackknife park the trailer up to the storage locker. I have the dolly, but I’d way rather just, hey-yep-hey-yep-pep-pep just, just he-man lift it myself. And I’ve got a lot of really good mechanics lifting it. Tim MacLeod — Lifting a couch solo actually is not very heroic. And, and I’ve taught a lot of people how to do it. And there is, there are some heroic angles where, where the couch is on the ground and all four feet are on the ground to like clean and jerk it up overhead is that would definitely take some mass and some explosive power, but you can always also lift the couch up from the side until it’s vertical and then kind of like let it teeter and, fall on you in ah in a safe manner. And the lift itself, like once it’s up, it’s it’s as easy as like portaging a canoe. It’s not it’s not as heroic as it seems.Tim MacLeod — And I’m still reliant on other people. I am a one man show and it’s not, the money’s not good enough to pay an employee to sit in the car with me for four hours for 30 seconds of actual work. And so that’s one of my, one of my questions that I’m asking people, lift with two T’s on my phone expands into is anyone available to help me lift it? I’ll be alone. So I do need muscle.Tim MacLeod — And, um, if it’s in the garage, I can do it solo, like dragging a couch onto my trailer is easy enough. They slide very well. And I do have the dolly if there’s anything overly technical, like the pullouts, it’s nice to have a dolly. But yeah, a lot of the times there’s people, there’s someone there to help me lift it. And very, very rarely is it, sorry, I had back surgery or sorry, I’m a single senior lady or something like that. There’s usually, and even even when they say that, sometimes I’ll press a little further. Like, do you have a helpful neighbor? Rich Birch — Right. Meet us.Tim MacLeod — Do you have a son-in-law who can who could that I could coordinate with? Yep. And a lot of times I’m just handing it, or I’m squeezing them for a cell phone number of whoever the the muscle is. And now I’m on their schedule.Rich Birch — Yeah, that’s cool.Tim MacLeod — So solo lifts are not required, but they are, they are helpful sometimes, especially at the locker when I’m by myself.Rich Birch — So this is how many years you’ve been doing this full time? Like you, so you left nursing, you know, I know this goes way back to the beginning the story. You left nursing and then how many times, how many years you’ve been doing this?Tim MacLeod — July, 2019, I borrowed the trailer from my brother. And I did full-time nursing plus evening couches for about a year, pulled back from full-time to part-time, part-time to casual. And I think it was May, 2021. Like I did a year of COVID nursing and hated every second of it. Like as soon as COVID was announced, I wanted to be out of there, but I had mortgage approval on the brain and T4 income, or W2 income for the Americans, is much more preferred for lenders than self-employed income. So I held on for that reason. And eventually left just because I hated nursing. I was getting like ulcers on my ears from wearing masks all day. Just the the charades of COVID were really, really ruining it for me.Rich Birch — So we’re going I want to get to that, that help that you’re, you know, you’re offering, which is fantastic. But I want to think about like a person that, you know, they, we want people to stay in their jobs. We don’t want them necessarily to leave. And so ah somebody that wants to make maybe like an extra thousand bucks a month, maybe that’s like, which is, you know, to lots of people, that is like a, that’s a game changer. Like that’s like, that makes all the difference in the world.Rich Birch — Give me a sense of what you think that would take to actually get to that point where, okay, yes, I could, you know, how much time do you think they would need to invest? You know, what would, what is that going to look like? How many couches do you think I’d have to move? You know, I know that’s hard to say. It’s like all North America wide, but give us a sense of kind of the framework of for an extra thousand bucks a month, what would that look like for somebody? Maybe it’s like a youth pastor that’s that’s listening in or an executive pastor. Or and they’re like, Hey, if I just had an extra 1000 bucks that’d make a huge difference in my life. What what would that look like?Tim MacLeod — Sounds like five couches to me.Rich Birch — Five couches. Okay.Tim MacLeod — Buy them for 50, sell them for 250. Delivered. Yep. And that’s that’s a great way to start is just three-seaters. Just rinse and repeat. Three-seater, three-seater, three-seater. But the money is sets and sectionals. That’s where my focus is now.Rich Birch — Okay, okay.Tim MacLeod — Now that does require trailer privilege. But with a with a minivan, you can pick up a three seater. Most three seaters will fit inside a Dodge Caravan or an Odyssey or a Toyota Sienna. And that’s a really good way to start lean and mean with a U-Haul, enclosed trailer, you just need a V6 all wheel drive. So obviously preferred, especially if you have the kind of weather we do, but, um, yeah, for 45 bucks for a U-Haul enclosed, that’s, that’s insured so that you could get in an accident and you’re not paying for it. Always take the insurance. Always. It’s only like five bucks. Tim MacLeod — But um yeah, 45 bucks for 12 by 6. And then you can pick up couch, love seat twice. But yeah, just fill in those trailers. But yeah, starting lean with what you have available and scaling up when it’s smart. And once you’ve proven that it’s possible in your market as well. But everyone’s using couches, so I think it’s good alright.Rich Birch — Yeah, so five, so five couches. How many conversations do you think I’d have to get into take to buy five couches, maybe on that side first?Tim MacLeod — I think, yeah, with the numbers, I think that if you were to start 30 conversations a month, that there would be, there would be five people that hit deadlines and they’d be like, sure. 50 bucks. If you can actually show up, it’s yours.Rich Birch — Right. Right. That’s that feels very doable. That doesn’t feel like crazy out of reach. Like there’s no way that feels like a good, you know, a great starting point for sure.Tim MacLeod — And nobody wants to do it. The barrier for entry is, is ah high enough that it’s it’s basically a private little fishing pond. A lot of people to help.Rich Birch — Right. So let’s talk about, I want to, you’re going to help people, which is amazing. And so you’ve put together some resources to help them kind of get the the ball rolling on this front. And how do, first of all, tell us what it is and then talk to us about how we can get that contact information. We’ll put links and all that in the show notes, but talk us through this.Tim MacLeod — Yeah. So those scripts that I was talking about, um, I’ve made a Google doc that is available. All you got to do is comment scripts on any of my videos and, uh, my little robot Tim will fire over, um, just squeeze you for an email and then I’ll fire that over. And, uh, it’s a good little list and you can plug those in just copy and paste and plug them into keyboard shortcuts in your phone. And then you can use those. Tim MacLeod — And it doesn’t have to be for couches. Like a lot of them are pretty couch specific, but just using those as inspiration for starting conversations and getting people to their best price and making sure that you have all the information so you’re making an informed purchase and there’s not any surprises. And and you’ll see with the with the flow of the conversation, I really am just gifting the blueprint on getting people to their best price. Tim MacLeod — And yeah, and then in my in my bio on instagram I’ve also got the couch course and I’ve run that before as a high ticket offer um and I had help from an agency to, to get leads and all that stuff. And I didn’t like it cause I didn’t like how much people were having to pay in order for me to afford that team. And I just want it to be an impulse buy price range. Tim MacLeod — So for a one hundred bucks, you can come along on a three month ride along with me while I’m pulling like $15,000 months. And, uh, the summer that I recorded that, was 2023 and I did 180k in sales with a gross profit so just sales minus cost of goods was north of a 100k, I think, after tax. I think it was like an 80k a year income. Rich Birch — That’s amazing. Tim MacLeod — And I had a three-year-old with me the entire time. My wife had gone back to work and was using her teaching license and I had a little three-year-old tow. And I also got 75 rounds golf in that year. So it’s, it’s…Rich Birch — That just got some people’s attention. Yeah, that’s amazing.Tim MacLeod — Yeah. The time freedom is stupid. The money is incredible. And, uh, it was, yeah, that was a really, really fun year.Rich Birch — Love it. So what we want to do is send people to your Instagram. Would that be the best? So @thefulltimeflipper, @thefulltimeflipper. And again, you can just comment on any one of his videos.Rich Birch — Well, first of all, Tim’s a great follow on social media. I’ve said this to lots of folks. It’s just such a fun follow. You know, it makes something like flipping just like I was like, man, I think I could do that. And, but just comment scripts on any of those and we’ll get access to those scripts.Rich Birch — And then if you’ll find the link to tim-macleod.com on there as well, which takes you to the course, it’s only a hundred dollars friends. That’s worth your investment. It’ll, it’ll really literally outline. There’s a bunch we could have talked about today and there’s a bunch of details to get into. It will drive into all of those. Literally just take his approach and just do it. Like just, take his scripts, take the what he’s done and apply it. And you’ll for sure be able to find that extra thousand dollars a month or more, you know, down the road. So, yeah, I would love that. and Anywhere else we want to send them. So Instagram, @thefulltimeflipper, anything else about that?Tim MacLeod — Oh, that’s lots. That’s good. And I was feeling pretty pretty silly that I never asked to come on your podcast earlier because a lot of my students are in church ministry in the States. And I think it’s such a sweet side hustle.Tim MacLeod — For me, it was an escape from a job that I didn’t like. But the fact of that most people need supplementary income is pretty across the board and especially in ministry. And a lot of my students have um have had that background and are still in it. And a lot of the time, the people that are in church ministry have an advantage of storage where the church, like they’re like, oh, I got free storage at my church. Pastor said the back room is available. And he said, as long as I just keep a rotation of couches for the student ministry…Rich Birch — Oh, that’s a good call.Tim MacLeod — Yeah, there was a lot of advantage there for church leaders. But yeah, it’s awesome, reliable, supplementary income. And it’s nice to not rely on your ministry for income. Like people aren’t in ministry for the big bucks. They’re there because they that is their purpose. That’s their calling. But the pressure of having to rely on that for income isn’t always the best.Rich Birch — Well, and I do think, um you know, I think folks who are in church ministry, a part of what I why why I think this is great that we’re talking about this is you might underestimate that even like a part of your core, it’s like literally core to your business is like, be kind to people and like be helpful. Tim MacLeod — Yeah.Rich Birch — And, you know, you don’t need to be sleazy. You don’t need to be, ah you know, some sort of like, oh, you’re like a used car salesman of couches. No, that’s not what it is at all. You’re just being kind and helpful and you want to try to close this gap in the market. And and I think there’s a lot of people in ministry who are like, my I could totally do that. I can make that happen for sure. So, Tim, I really appreciate this.Tim MacLeod — It really does feel like stewarding my gifts, you know?Rich Birch — Yeah, that’s great. So again, that is, if you just go to Instagram, @thefulltimeflipper, you should follow them there and then comment scripts for any of those. Appreciate you being on the show today, sir. Thanks so much.Tim MacLeod — Thanks, man.

You're listening to Burnt Toast! We are Virginia Sole-Smith and Corinne Fay.Happy 2026!!! To celebrate—and kick off the most diet-y month of the year!—we are here with a roundup of the very best anti-diet fitness advice in the Burnt Toast archives. If you find this useful, consider a paid Burnt Toast subscription! We're way cheaper than a gym or a diet app membership, and arguably better for your health too. And in addition to getting behind paywalled episodes and essays, Burnt Toasties get to join our awesome chat rooms like Team CPAP, Anti-Diet Ozempic Life and Fat Fashion! You'll find so much practical support, inspiration, and fat joy. Join us here! Don't diet, come hang with us!

God pissed me off the last few weeks. Let's get into it  Merch:  https://leoskepicollection.com Social Media: https://www.instagram.com/leoskepi https://www.tiktok.com/@leoskepi https://www.snapchat.com/add/leoskepi SCAM WEBSITE: https://taxidermymountforsale.com Substack:  https://substack.com/@leoskepi?utm_so...  My App Positive Focus: (Apple) https://apps.apple.com/us/app/positive-focus/id1559260311 (Google) https://play.google.com/store/apps/detailsid=com.positivefocusapp&hl=en_US&gl=US&pli=1 Business Inquiries: Team@leoskepi.com

Elliot Holland joins us to explore the realities of building and sustaining a high-quality, trust-driven professional business in an era dominated by AI hype, declining marketing efficiency, and algorithmic noise. We discuss skepticism around AI's real-world impact especially in high-stakes financial decisions. We also talk marketing and content strategy, why sensationalism and clickbait may win algorithms but will always repel discerning clients. We also unpack our frustrations with modern marketing platforms like Google, Facebook, and HubSpot as they grow increasingly expensive and benefit from opacity while delivering lower-quality data. The most important thing is authentic conversations, patience, and thoughtful content aimed at a small, qualified audience that can outperform viral reach.  We discuss...  Sustaining a professional services business increasingly depends on trust, judgment, and human relationships rather than scale, speed, or technological hype. There's septicism that AI will meaningfully disrupt high-stakes, people-to-people work, arguing it is largely rebranded machine learning with limited real-world adoption so far. Discerning clients value nuance, experience, and improvisational thinking that cannot be captured in static data sets or automated workflows. AI is a productivity aid for summaries and surface-level tasks, but not a substitute for deep expertise, critical thinking, or accountability. YouTube and podcasts are trust-building tools rather than growth hacks, with success measured by client conversion quality instead of view counts. Algorithms reward "nonsense about nonsense," making platforms misaligned with professionals selling high-trust, high-ticket services. Marketing metrics such as views, impressions, and engagement were described as misleading compared to tracking clicks, conversations, and actual revenue outcomes. Google, Facebook, and HubSpot are operating as "confuse-opolies," benefiting from complexity, opacity, and user lock-in rather than clear results. The rising difficulty of marketing has forced business owners to either deeply understand marketing themselves or risk wasting capital on underqualified vendors. Elliott explained restructuring his marketing around specialized vendors, strict performance accountability, and personal ownership of customer persona definition. Long-form, unscripted conversations often deliver more value than polished, optimized content designed for algorithms. Future marketing success will favor authenticity, clarity, and long-term relationship-building over funnels, gimmicks, and viral reach.   Follow on Facebook: https://www.facebook.com/moneytreepodcast Follow LinkedIn: https://www.linkedin.com/showcase/money-tree-investing-podcast Follow on Twitter/X: https://x.com/MTIPodcast For more information, visit the show notes at https://moneytreepodcast.com/ai-hype-and-clickbait-are-failing-elliott-holland 

Demis Hassabis is the CEO of Google DeepMind. He joined Big Technology Podcast in early 2025 discuss the cutting edge of AI and where the research is heading. In this conversation, we cover the path to artificial general intelligence, how long it will take to get there, how to build world models, whether AIs can be creative, and how AIs are trying to deceive researchers. Stay tuned for the second half where we discuss Google's plan for smart glasses and Hassabis's vision for a virtual cell. Hit play for a fascinating discussion with an AI pioneer that will both break news and leave you deeply informed about the state of AI and its promising future. --- Enjoying Big Technology Podcast? Please rate us five stars ⭐⭐⭐⭐⭐ in your podcast app of choice. Want a discount for Big Technology on Substack + Discord? Here's 25% off for the first year: https://www.bigtechnology.com/subscribe?coupon=0843016b Questions? Feedback? Write to: bigtechnologypodcast@gmail.com --- Wealthfront.com/bigtech. If eligible for the overall boosted 3.90% rate offered with this promo, your boosted rate is subject to change if the 3.25% base rate decreases during the 3-month promo period. The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC, not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 12/19/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable base APY. Instant withdrawals are subject to certain conditions and processing times may vary. Learn more about your ad choices. Visit megaphone.fm/adchoices

Google Trends expert Sarah Armstrong shares the most popular Google searches of 2025, from hit shows and movies to popular music and memes. Also, best-selling authors Isaac Fitzgerlad and Adriana Trigiani offer their top book recommendations heading into 2026. Plus, sommelier Aldo Sohm breaks down the perfect bites to pair with your wine or champagne for your New Year's Eve festivities. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Best Hang wraps up the year diving into notable movies and TV from 2025 including Sinners, Marty Supreme, One Battle After Another, Life of Chuck, Weapons, and Pluribus, plus a behind the scenes look at a hometown performance with Arkells & Jonas Brothers in Hamilton. Hosted on Acast. See acast.com/privacy for more information.

The Apple products we're most excited for in 2026, special announcements from both our hosts, and we answer listener questions!Ad-Free + Bonus EpisodesShow Notes via EmailWatch on YouTube!Join the CommunityEmail Us: podcast@primarytech.fm@stephenrobles on Threads@jasonaten on Threads------------------------------Sponsors:Antigravity A1 - Get the world's first 8K 360 drone! Free launch pad when you buy here!Copilot Money - Limited-time: Get 26% off your first year and a FREE month when you sign up at: try.copilot.money/primary------------------------------Links from the showCreative Effort | Jason Aten | SubstackStephen Robles | Shortcuts UniversityHow to Learn with Stephen RoblesSkull Shaver - Pitbull Gold PRO ★ Support this podcast ★

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In this episode, Rick Mayo shares his journey from a college side hustle to building one of the most respected personal training franchise brands in the country.Starting in 1992 with a single location, Rick revolutionized small group personal training and scaled globally before launching Alloy as a full franchise in 2019.He opens up about the challenges of transitioning from licensing to franchising, how leadership and data drive success, and the critical role strength training plays in adult longevity and well-being.He also talks about franchise scalability, team-building, and the rising demand for strength-based fitness as a counterbalance to aging and modern stress. Tune in!Key TakeawaysIntro (00:00)Transition to small group training (04:53)Scaling and licensing (11:28)Franchising and global expansion (13:22)Impact of Alloy Personal Training (29:11)How Rick stays grounded while scaling rapidly (39:46)Additional Resources:- Alloy Personal Training- Learn About The Alloy Franchise Opportunity---------You can find the podcast on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

In this Greatest Hits episode of Tech Magic, hosts Cathy Hackl and Lee Kebler dive into the latest tech developments, from Meta's bold moves in AR to Apple's Vision Pro journey one year later. They highlight Meta's success with Ray-Ban AI glasses, Apple's challenges in AR innovation, and how creators are evolving into media moguls. Cathy also interviews special guest Jeff Barrett, who shares insights on building sustainable creator careers, the rise of nano-influencers, and the global expansion of digital content platforms. Whether you're into cutting-edge tech or the creator economy, this episode captures 2025's emerging trends.Come for the tech, stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She's one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue's Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi's, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInJeff Barrett BioJeff Barrett serves as the Chief Evangelist at the Shorty Awards, where he's been involved with the organization for 10 years. A former Shorty Award winner for Best Business Blogger, Barrett has evolved from a creator to an agency leader, demonstrating the possible progression within the creator economy. His journey began uniquely on MySpace and included creating a successful parody account on Twitter that inadvertently led to legitimate recognition in the marketing world. Barrett currently hosts the Shorty Awards show and runs a podcast called "It's No Fluke," which has produced over 130 episodes featuring leaders from major companies like Google, Meta, and the NFL.Jeff Barrett on LinkedInKey Discussion Topics00:00 - Intro & Tech News Overview02:50 - The Future of American XR: Competition and Innovation11:15 - Meta's Metaverse Strategy: Make or Break Year28:18 - Apple Vision Pro: One Year Later41:24 - Interview with Jeff Barrett: The Evolution of the Shorty Awards47:32 - The Creator Economy: Trends and Future Growth53:27 - Building Sustainable Creator-Brand Partnerships01:02:34 - Creator Identity & Platform Evolution01:07:55 - Final Thoughts & Media Recommendations Hosted on Acast. See acast.com/privacy for more information.

SEO Expert vs. SEO Agency: Making the Right Choice for Your Business (Decision Makers Edition) with Favour Obasi-ike with Favour Obasi-Ike | Sign up for exclusive SEO insights.Episode SummaryBusiness decision-makers constantly face the challenge of choosing between a solo SEO expert and a full-service SEO agency to drive their online growth. In this episode, host Favour Obasi-ike is joined by guests Marc McIntosh, (G.A.) Pimpleton, and Jolanta Kissoon Young to demystify this critical choice.The discussion unpacks the distinct roles of each provider, revealing that an expert acts like a specialist "doctor" for targeted advice, while an agency serves as a holistic "coach" for comprehensive execution. The conversation also ventures into the dark side of the industry, exposing common pitfalls and scams with firsthand accounts of fraudulent practices.Finally, the group provides a concrete, actionable framework for vetting a trustworthy partner, emphasizing the non-negotiable need for proven results and the power of earned trust to ensure your SEO investment translates into real business growth.Read New SEO Article: Is It Worth Hiring an SEO Expert in 2026? [Table Comparison]Next Steps for Booking A Discovery Call | Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠ here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about digital marketing services.>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Key Takeaways for Business LeadersFirst, define your need before you hire. The most critical first step is to align your business stage with the right provider. An SEO expert is ideal for startups or businesses needing strategic advice, specialized audits, or tactical guidance ("seeing where the needle is"). A full-service agency is better suited for mid-to-large companies that require an aggressive, multi-disciplinary growth strategy and hands-on implementation ("moving the needle").Second, "receipts" are non-negotiable. Do not hire a provider based on promises alone. Demand tangible proof of their competence and impact. Ask for detailed case studies, analytics, and data—what G.A. calls "receipts"—that show where past clients in your industry started and where they finished. This data should clearly demonstrate an increase in revenue, reach, and other key business metrics.Third, trust is earned through value. The most reliable and effective SEO partners are often those who don't rely on aggressive advertising. As Marc argues, trust is built over time. Seek out experts and agencies who freely educate their audience through podcasts, blogs, or online communities. This demonstrates genuine expertise, builds a foundation of trust, and proves they are more focused on delivering value than just making a sale.Detailed Episode Breakdown & Timestamps1. Introduction: The Core DilemmaStarting at 00:00, host Favour Obasi-ike opens the discussion by framing the critical decision business owners face: whether to engage a freelance SEO expert or a larger SEO agency. He emphasizes the strategic importance of this choice, noting that it can define a company's digital foundation and shape its future growth trajectory.At 01:15, Favour Obasi-ike provides an initial breakdown of the fundamental differences, describing an expert as a specialist focused on a specific problem, while an agency covers a comprehensive range of needs. He also introduces the idea that, under specific circumstances, the two can work together effectively.At 03:30, two primary scenarios for collaboration are detailed: an expert can augment an agency's team with specialized skills for a particular project, or an expert can be brought in to provide a "third eye" perspective for an established in-house team, offering an outside view to improve internal processes.With the core dilemma established, the discussion moves to the crucial task of matching your specific business needs to the right provider model.2. Differentiating Roles: The Doctor vs. The CoachBeginning at 05:00, the conversation highlights that to make a smart investment, you must first diagnose your own needs. This section provides a clear framework—the "Doctor vs. the Coach"—to help you distinguish between the need for tactical advice versus comprehensive execution and align your specific requirements with the right type of service provider.At 06:45, the conversation compares the two roles using a clear analogy: the expert is like a doctor who diagnoses and prescribes, while the agency is like a coach who manages the team and executes the game plan. The SEO Expert, or "Doctor," acts as a consultant or specialist who provides tactics and strategies, helping you "see where the needle is." They typically cost between $500 to $3,000+ per month on average. The SEO Agency, or "Coach," provides a full team for execution and acts as the "backbone of your brand online," actively "moving the needle" for you with a robust, multidisciplinary approach.At 09:10, Favour Obasi-ike explains the concept of an SEO agency acting as the technical "backbone" for a brand online. An agency is responsible for a wide array of needs, from generating traffic and performing technical fixes to assisting with branding, backlinks, and local SEO.At 11:25, clear advice is given on when to hire each: an expert is ideal for those just starting out who need to learn the ropes and get strategic direction. In contrast, an agency is necessary for mid-to-large businesses or well-funded startups that require an aggressive, multifaceted growth strategy.While understanding the ideal roles is essential, the real risk lies in the industry's dark side. The speakers now pivot to the critical red flags that can save a business from costly mistakes.3. Industry Pitfalls: Scams, Red Flags, and Cautionary TalesAt 15:30, the conversation shifts to address the "bad rep" of the SEO industry, highlighting why business owners must be exceptionally vigilant. This segment underscores the importance of recognizing red flags to avoid wasting money, losing time, and protecting critical company assets like websites and data.At 17:00, G.A. shares his negative experiences with agencies, explaining his preference for direct, one-on-one relationships. He recounts a client's horror story where a previous agency held their website and data hostage, making it nearly impossible to transition to a new provider and regain control of their own intellectual property.At 20:15, Marc McIntosh offers a powerful anecdote about a new client who had been paying a significant sum for "SEO services" but did not even have Google Analytics or Google Search Console connected to their site—a fundamental flaw. He warns against providers selling overpriced, templated services and using fake bot traffic to manipulate reports and create the illusion of progress.At 24:50, G.A. describes a common scam in his industry where companies buy recycled, low-quality leads from "SEO experts" who use impressive-sounding buzzwords like "quantum computing" to sell ineffective, boilerplate services that fail to deliver genuine clients.Recognizing the scams is half the battle; the other half is proactively identifying a trustworthy partner. The conversation now provides a practical vetting framework to do just that.4. Vetting a Partner: How to Find a Trustworthy ProviderStarting at 28:00, and armed with an understanding of the risks, this section delivers a practical toolkit for due diligence. Follow these systematic steps to move beyond a provider's sales pitch and verify their true capabilities, establishing a successful and transparent partnership from the start.At 29:30, the speakers collectively outline actionable steps for vetting any potential SEO provider.First, ask probing questions. Favour Obasi-ike suggests asking specific operational questions to gauge professionalism and process, such as: "What is your tech stack?", "How do you handle sensitive data and passwords?", and "How do you work as a team?".Second, demand "receipts" (proof of work). Synthesizing advice from the panel, this point stresses the need to see hard evidence. Demand what GA calls "receipts"—case studies, analytics, and performance data showing where clients started and finished. Additionally, as H advises, ensure these case studies explain the strategy behind the results, demonstrating their understanding of your industry.Third, check their own fundamentals. Marc provides a simple but effective tip: audit the provider's own website for basic SEO health. If they have fundamental errors like multiple H1 tags (Mark's example) or an outdated copyright date (Jolanta's example), it's a major red flag.Fourth, verify their authority. Look for tangible proof that they are a genuine expert in their field. A credible provider often has a presence on platforms like LinkedIn, hosts a podcast, writes a blog, or runs a community where they actively share knowledge and engage with their industry.Fifth, prioritize referrals and earned trust. Marc makes a compelling argument that the best partners are found through trusted referrals, not advertisements. He advises following potential experts over time. Those who consistently teach and give value freely are building genuine trust, making them a much safer and more reliable choice.A thorough vetting process is the best defense against industry scams and serves as the foundation for a fruitful, long-term relationship.5. Final Thoughts & Resources MentionedAt 45:00, the final segment wraps up the discussion by covering specific tools and platforms that can aid in SEO efforts. This reinforces the core idea that successful SEO is not a one-time fix but an ongoing, dynamic process of learning, implementation, and adaptation.At 46:15, the discussion touches on leveraging specific platforms for greater reach. In response to Jolanta's question, Favour Obasi-ike explains that Pinterest is a powerful visual search engine, not just a social media platform. Because the lifespan of a "pin" is 3.5 months to 5 months (compared to 19-72 hours for an Instagram post), content published there continues to drive traffic and build authority for a brand long after it's posted.At 52:30, the tools and platforms mentioned throughout the episode include: ClickUp, Zoom, Google Search Console, Google Analytics, ChatGPT, LinkedIn, Clubhouse, and Pinterest.At 55:00, Favour Obasi-ike closes the episode with a final call to action, encouraging listeners to connect with him directly via the link in his bio to turn the insights from the conversation into concrete action for their businesses.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Here are the questions:What did I accomplish in 2025?What fun things happened?What were my greatest disappointments?What did I learn?What intention will make me most successful in 2026?What one word will be my focus in 2026?How do I limit myself and how can I stop?What inner qualities would I like to nurture?What external outcomes will demonstrate that these inner qualities are deepening? What's my “why”?Some resources for you:Project more confidence and credibility with my free tips: 9 Words to Avoid & What to Say Instead: Words to Avoid | Karen LaosMy book “Trust Your Own Voice”: https://karenlaos.com/book/Connect with me:Website: https://www.karenlaos.com/Instagram: https://www.instagram.com/karenlaosofficial  Episodes also available on YouTube:https://www.youtube.com/channel/UCEwQoTGdJX5eME0ccBKiKng/videos About me:Many years ago I found myself tongue-tied in a boardroom, my colleagues and executives staring at me. My stomach in my throat, I was unable to get the words out (in spite of being in a senior leadership role). Then, I heard my boss shut down the meeting. My heart sank. I was mortified. She pulled me aside and said, "You didn't trust your gut. You could've tabled the meeting like I did."Why didn't that option occur to me in the moment? Why did I feel like I needed permission?That was the day I set out to change. I began a journey of personal growth to discover the root of the problem. Once I did, I wanted every woman to experience that same freedom.I'm now on a mission to eradicate self-doubt in 10 million women in 10 years by giving them simple strategies to speak up and ask for what they want in the boardroom and beyond, resulting in more clients, job promotions, and negotiation wins.Companies like NASA, Netflix, Google, and Sephora have been propelled toward more effective communication skills through my signature framework, The Confidence Cocktail™.This is your invitation to step into your most confident self so you can catapult your career! Karen Laos, Communication Expert and Confidence Cultivator, leverages 25 years in the boardroom and speaking on the world's most coveted stages such as Google and NASA to transform missed opportunities into wins. She is fiercely committed to her mission of eradicating self-doubt in 10 million women by giving them practical strategies to ask for what they want in the boardroom and beyond. She guides corporations and individuals with her tested communication model to generate consistent results through her Powerful Presence Keynote: How to Be an Influential Communicator. Get my free tips: 9 Words to Avoid & What to Say Instead: https://karenlaos.com/words-to-avoid/ Connect with me:Website: https://www.karenlaos.com/Instagram: https://www.instagram.com/karenlaosofficial Facebook: Ignite Your Confidence with Karen Laos: https://www.facebook.com/groups/karenlaosconsultingLinkedIn: https://www.linkedin.com/in/karenlaos/Episodes also available on YouTube:https://www.youtube.com/channel/UCEwQoTGdJX5eME0ccBKiKng/videosMy book “Trust Your Own Voice”: https://karenlaos.com/book/

Is SEO still worth your time as a therapist in a world dominated by AI and constant algorithm changes? In this replay of one of our most downloaded episodes of the year, I sit down with SEO expert Chris Morin from Moonraker to break down what actually moves the needle when it comes to getting your private practice website to rank on Google. We talk honestly about whether Google is still relevant, how AI fits into modern SEO (without turning your website into generic fluff), and why content creation is still one of the most powerful and accessible marketing strategies for therapists today. In this conversation, Chris shares a refreshingly practical approach to SEO that feels doable even if you're juggling a full caseload. We dive into how people are really searching for therapy, the biggest mistakes therapists make with service pages, and how to structure your site so Google actually understands what you do, who you help, and where you're located. If SEO has ever felt overwhelming, confusing, or like a total black hole of effort, this episode will help you see a clear path forward and remind you that you don't need to do everything to see results. Topics Covered in This Episode: 3:58 - Why Google rankings are far from "dead" (even with ChatGPT in the mix) 7:14 - The single SEO strategy that delivers the biggest ROI for therapists 9:32 - How clients actually search for therapy (and why "individual therapy" might be hurting you) 12:48 - The surprising power of modality-based pages like EMDR, CBT, and IFS 15:41 - How to use AI strategically without publishing generic, low-value content 21:44 - The hidden SEO mistake almost everyone makes inside their blog posts 24:03 - What backlinks really do and how many you actually need 29:10 - The trust signal Google cares about most (and how to build it ethically) If you're ready to stop guessing and start building a marketing strategy that actually supports your practice growth, this episode is a must-listen. Tune in, take notes, and then choose one thing you can implement this month. And if this conversation clicks for you, join us in the Practice Accelerator and get started for $100 off using our special promo code for podcast listeners, ALLIN!   Resources Mentioned: Needing more private pay clients in the New Year and wanting to dive in deeper on SEO? Join the Practice Accelerator here to get started with our podcast listeners getting $100 off using the code ALLIN! https://www.theentrepreneurialtherapist.com/practice-accelerator-sales-page  Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   The Widening IT Talent Gap, Q&A (Darian Chwialkowski, Third Stage Consulting) How Executives Are Regaining Control of Their ERP Projects (Stuart Robb, Third Stage Consulting) Why Kingfisher Said No to SAP S/4HANA   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

I'm sharing a throwback video that I made to help you think about creating a vision board for your business in 2026!In this episode, we go behind the scenes of a hands-on workshop using Canva to create strategic vision boards for your business. Discover how to design quarterly, monthly, and weekly boards that align with your marketing goals, blog content, and brand messaging. Whether you're new to Canva or just need a creative boost, this episode provides step-by-step guidance and ideas to help you stay focused, organized, and inspired.Key Takeaways:Quarterly Vision Boards: Learn how to structure vision boards for each quarter using blog topics, marketing focus areas, and personal/business reminders. And a FREE template!Monthly Messaging: Discover the power of one core message per month and how visuals can support your brand identity.Using Canva Effectively: See how to drag and drop images into Canva grids—even if you're a beginner.Visual Branding: Use representative photos to convey your values, target audience, and offers.Progressive Planning: Templates are available for weekly, monthly, and quarterly planning to fit your workflow."If you make a vision board, tag me on Instagram—I'd love to see what you create!"Listener Action Items:Create Your Own VisiText me your questions or comments!Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)Here's a quick question: Are people actually finding your products on Google?If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.No tech headaches, no fluff. Join us at  Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)Here's a quick question: Are people actually finding your products on Google?If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.No tech headaches, no fluff. Join us atSupport the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

For the last Talk Circuit session, Darren shares a panel discussion from the 2020 Tech Circus Global Experience Summit. Darren Hood and 4 others, including 3 UX team members from Google and the VP of Research at Hopelab, discuss design approaches to support our users' well-being.REMINDER: Video is available for this episode via select resources. #ux#podcasts#cxofmradio#cxofm#realuxtalk#worldofux#worldouxBookmark the new World of UX website at https://www.worldoux.com. Visit the UX Uncensored blog at https://uxuncensored.medium.com. Get your specialized UX merchandise at https://www.kaizentees.com.

From building LMArena in a Berkeley basement to raising $100M and becoming the de facto leaderboard for frontier AI, Anastasios Angelopoulos returns to Latent Space to recap 2025 in one of the most influential platforms in AI—trusted by millions of users, every major lab, and the entire industry to answer one question: which model is actually best for real-world use cases? We caught up with Anastasios live at NeurIPS 2025 to dig into the origin story (spoiler: it started as an academic project incubated by Anjney Midha at a16z, who formed an entity and gave grants before they even committed to starting a company), why they decided to spin out instead of staying academic or nonprofit (the only way to scale was to build a company), how they're spending that $100M (inference costs, React migration off Gradio, and hiring world-class talent across ML, product, and go-to-market), the leaderboard delusion controversy and why their response demolished the paper's claims (factual errors, misrepresentation of open vs. closed source sampling, and ignoring the transparency of preview testing that the community loves), why platform integrity comes first (the public leaderboard is a charity, not a pay-to-play system—models can't pay to get on, can't pay to get off, and scores reflect millions of real votes), how they're expanding into occupational verticals (medicine, legal, finance, creative marketing) and multimodal arenas (video coming soon), why consumer retention is earned every single day (sign-in and persistent history were the unlock, but users are fickle and can leave at any moment), the Gemini Nano Banana moment that changed Google's market share overnight (and why multimodal models are becoming economically critical for marketing, design, and AI-for-science), how they're thinking about agents and harnesses (Code Arena evaluates models, but maybe it should evaluate full agents like Devin), and his vision for Arena as the central evaluation platform that provides the North Star for the industry—constantly fresh, immune to overfitting, and grounded in millions of real-world conversations from real users. We discuss: The $100M raise: use of funds is primarily inference costs (funding free usage for tens of millions of monthly conversations), React migration off Gradio (custom loading icons, better developer hiring, more flexibility), and hiring world-class talent The scale: 250M+ conversations on the platform, tens of millions per month, 25% of users do software for a living, and half of users are now logged in The leaderboard illusion controversy: Cohere researchers claimed undisclosed private testing created inequities, but Arena's response demolished the paper's factual errors (misrepresented open vs. closed source sampling, ignored transparency of preview testing that the community loves) Why preview testing is loved by the community: secret codenames (Gemini Nano Banana, named after PM Naina's nickname), early access to unreleased models, and the thrill of being first to vote on frontier capabilities The Nano Banana moment: changed Google's market share overnight, billions of dollars in stock movement, and validated that multimodal models (image generation, video) are economically critical for marketing, design, and AI-for-science New categories: occupational and expert arenas (medicine, legal, finance, creative marketing), Code Arena, and video arena coming soon Consumer retention: sign-in and persistent history were the unlock, but users are fickle and earned every single day—"every user is earned, they can leave at any moment" — Anastasios Angelopoulos Arena: https://lmarena.ai X: https://x.com/arena Chapters 00:00:00 Introduction: Anastasios from Arena and the LM Arena Journey 00:01:36 The Anjney Midha Incubation: From Berkeley Basement to Startup 00:02:47 The Decision to Start a Company: Scaling Beyond Academia 00:03:38 The $100M Raise: Use of Funds and Platform Economics 00:05:10 Arena's User Base: 5M+ Users and Diverse Demographics 00:06:02 The Competitive Landscape: Artificial Analysis, AI.xyz, and Arena's Differentiation 00:08:12 Educational Value and Learning from the Community 00:08:41 Technical Migration: From Gradio to React and Platform Evolution 00:10:18 Leaderboard Delusion Paper: Addressing Critiques and Maintaining Integrity 00:12:29 Nano Banana Moment: How Preview Models Create Market Impact 00:13:41 Multimodal AI and Image Generation: From Skepticism to Economic Value 00:15:37 Core Principles: Platform Integrity and the Public Leaderboard as Charity 00:18:29 Future Roadmap: Expert Categories, Multimodal, Video, and Occupational Verticals 00:19:10 API Strategy and Focus: Doing One Thing Well 00:19:51 Community Management and Retention: Sign-In, History, and Daily Value 00:22:21 Partnerships and Agent Evaluation: From Devon to Full-Featured Harnesses 00:21:49 Hiring and Building a High-Performance Team

Cosmic news Welcome to The Lunar Lounge Podcast, your go-to source for all things astrology! Join us as we dive deep into the fascinating world of planetary alignments and configurations. In this week's episode, we unravel the celestial events set to unfold through the month January 2026. Venus cazimi, Venus becomes an evening star, Mars enters Capricorn, Mercury squares Saturn, Venus opposes Jupiter, Mercury enters Capricorn, Full Moon in Capricorn. Tarot card of the week (Page of Wands), and so much more, we've got you covered. Tune in to gain valuable insights and knowledge about these cosmic occurrences. Be sure to catch the live lunar Lounge podcast every Wednesday at 12:30pm UK time. To join live, participate and subscribe: https://www.youtube.com/@TheLunarLoungePodcast Or on Instagram: https://www.threads.net/@sacredplanets?xmt=AQGzJ3i-db3-Ztc15vrxWemK2mAcDO9apLC_flO6U-5n9IU You could also catch it on all podcast platforms, such as Apple podcast, Spotify, Amazon music, Google podcast, and many more at https://rss.com/podcasts/thelunarloungepodcast

小福利麻辣鍋-最強麻辣火鍋加豐盛Buffet，平日698起，美味通通無限享用！有頂級和牛、安格斯黑牛、天使紅蝦，多款海陸食材吃到飽！還有炸蝦天婦羅、職人炙燒握壽司、以及哈根達斯！ 美味一次滿足，請搜尋「小福利麻辣鍋」 https://sofm.pse.is/8j9zrm -- 客家委員會《客家影像故事》徵件中！ 手機、相機都能拍。 今年年度主題是「水」，埤塘、水圳、溪流、河壩的客庄故事都可以。 拍水的主題就有機會拿50 萬大獎！ 徵件到115年4月30日，詳細資訊可到客委會官網查詢 連結：https://sofm.pse.is/8j9zrc -- 全台南最多分店、最齊全物件，在地團隊懂台南，也懂你的需求。 不管是買屋、賣屋，還是從築夢到圓夢， 房子的大小事，交給台南住商，讓你更安心。 了解更多：https://sofm.pse.is/8j9zud －－－－以上為 SoundOn 動態廣告－－－－ 飛碟聯播網《飛碟早餐 唐湘龍時間》2025.12.31 週三財經產業趨勢單元 專訪：商業周刊副總編輯｜吳中傑 主題：商業周刊第1987期 - 2025年度企業 Google擁抱脆弱的威力 好書收藏 https://reurl.cc/DbD2am Google如何3年從AI敗將到重返王位？如今推出Gemini 3 Pro大獲好評，今年股價漲近7成，市值更超越微軟，變全球前3！解密翻身策略：提早辨識脆弱，並以積極行動做好防護。 它拆解兩大束縛、打破官僚與緩慢，整併Google Brain與DeepMind兩部門！執行長皮采怎靠全棧式布局、指數型思考打造最強防守，全面反超競爭者？ #google #商周#Ai#皮采#Gemini ▶ 《飛碟早餐》FB粉絲團  / ufobreakfast  ▶ 飛碟聯播網FB粉絲團  / ufonetwork921  ▶ 網路線上收聽 http://www.uforadio.com.tw ▶ 飛碟APP，讓你收聽零距離 IOS：https://reurl.cc/3jYQMV Android：https://reurl.cc/5GpNbR ▶ 飛碟Podcast SoundOn : https://bit.ly/30Ia8Ti Apple Podcasts : https://apple.co/3jFpP6x Spotify : https://spoti.fi/2CPzneD KKBOX：https://reurl.cc/MZR0K4 -- Hosting provided by SoundOn

Send us a textThe year felt like it stretched on forever, and in that extra space the networking world reshaped itself. We traded weekly cadence for deeper focus, shipped an AWS Advanced Networking book that the community embraced, and then watched the landscape pivot as vendors consolidated, clouds connected to each other, and AI hype met the hard edges of security and reliability.We dig into the acquisition wave with clear eyes: Arista picking up VeloCloud from Broadcom and what that means for SD‑WAN customers; HPE's Juniper deal clearing regulatory review and the open questions around Mist and portfolio strategy; and why Broadcom–VMware didn't trigger instant mass migrations, even as budgets and CSP support shifted. Then we chart the most surprising turn—AWS and Google offering a cross‑cloud link that's not a one‑off database play, but a general connective fabric. If pricing trends toward pipe capacity rather than per‑GB egress, multi‑cloud networking stops being a niche product pitch and becomes an operator reality. We even explore the idea of a Cloud Exchange Point, where automation snaps providers together at scale.AI was everywhere and still uneven. We call out real wins—friendlier automation workflows and eBPF‑powered visibility via Cisco's Isovalent acquisition—while laying out the unsolved work: agentic AI with least privilege, auditable actions, and enforceable data boundaries. Until those controls are standard, enterprises will limit autonomy and keep AI close to expert hands. Against the constant layoff drumbeat, we offer direct advice: build skills across cloud interconnects, Kubernetes networking, and eBPF telemetry; document outcomes in the language of cost and risk; and lean into community for opportunities and perspective.If you want a no‑nonsense guide to what changed, what actually matters, and how to prepare for a faster 2026, this one's for you. Subscribe, share with a teammate who needs signal over noise, and drop your take: which shift will shape your architecture next year?Purchase Chris and Tim's book on AWS Cloud Networking: https://www.amazon.com/Certified-Advanced-Networking-Certification-certification/dp/1835080839/ Check out the Monthly Cloud Networking Newshttps://docs.google.com/document/d/1fkBWCGwXDUX9OfZ9_MvSVup8tJJzJeqrauaE6VPT2b0/Visit our website and subscribe: https://www.cables2clouds.com/Follow us on BlueSky: https://bsky.app/profile/cables2clouds.comFollow us on YouTube: https://www.youtube.com/@cables2clouds/Follow us on TikTok: https://www.tiktok.com/@cables2cloudsMerch Store: https://store.cables2clouds.com/Join the Discord Study group: https://artofneteng.com/iaatj

Some of you know that I love my Scottish/English/Irish heritage (maybe a little too much). I have found much within Celtic Christianity, that I connect with and today on the podcast, I share about a Scottish tradition of ‘first-footing.’ Essentially, the first guest into someone’s home for the New Year carries symbolic and representative gifts that are to be a boon and blessing for the year to come. My encouragement today is that we need to let Jesus Christ ‘first-foot’ into our hearts, homes, and lives. Whether as a professional footballer or coach, as a chaplain, or simply as a fan. We need to let Jesus be first in the door and to bring us the gift of himself to fulfill all our hopes and desires. Praying that you and your loved ones have a blessed and wonderful 2026 as you let Jesus ‘first-foot’! From the Touchline is a short-feature podcast with Rev Brad Kenney, Founder and Executive Director of Soccer Chaplains United and Volunteer Chaplain to the Colorado Rapids of Major League Soccer. Rev Brad and occasional guests touch on various issues around the topics of faith, family, and football (soccer). Also, don’t forget that you can listen in our app, SoccrChapUtd, in the Apple and Google store.

Send us a textIn Part 2 of our year-end reflections, Alex speaks with educators, founders, investors, and platform leaders about what 2026 may bring for AI and learning at scale.

You're listening to American Ground Radio with Louis R. Avallone and Stephen Parr. This is the full show for December 30, 2025. 0:30 We kick off today’s show with a major legal showdown as the U.S. Department of Justice takes aim at the state of Virginia over immigration and college tuition policy. We break down how Virginia law allows students without legal immigration status to qualify for discounted tuition if they attended Virginia schools, even as law-abiding U.S. citizens from states like West Virginia or North Carolina are forced to pay more. These benefits directly violate federal law, which prohibits states from offering post-secondary education benefits to illegal immigrants unless those same benefits are provided to all U.S. citizens on identical terms. It's a test of the Supremacy Clause and federal authority over immigration, and these policies normalize lawlessness one benefit at a time. 10:00 Plus, we cover the Top 3 Things You Need to Know. US Attorney General Pam Bondi said this week that the DOJ has already indicted 98 people with fraud in Minnesota this year. A federal judge has ruled that the Trump Administration does not have the authority to block funding to the Consumer Financial Protection Bureau. President Trump will become the first non-Israeli to be awarded the Israel Prize. 12:30 Get Prodovite Plus from Victory Nutrition International for 20% off. Go to vni.life/agr and use the promo code AGR20. 13:00 We dig into the unraveling scandal surrounding fraudulent daycare operations in Minnesota. As scrutiny intensifies, the focus turns to empty daycare centers—previously exposed by independent reporting— that are now suddenly filled with children, raising serious questions about timing and credibility. 16:00 The American Mamas Teri Netterville and Kimberly Burleson don’t hold back on this one. They take on the question of why it suddenly feels like everyone has a disability—and whether it’s about real need or working the system. While acknowledging legitimate conditions that truly require accommodations, they zero in on what they see as a disturbing trend: elite college students claiming disability status for special treatment, extra time, exemptions, and advantages. This isn’t about compassion anymore—it’s about entitlement. A culture that rewards victimhood, hands out loopholes, and teaches young people that being “broken” is a badge of honor. Comparing today’s mindset to the grit and pride of earlier generations, the Mamas warn that intelligence without ethics is dangerous, and a society that incentivizes weakness shouldn’t be surprised when responsibility, character, and resilience disappear. If you'd like to ask our American Mamas a question, go to our website, AmericanGroundRadio.com/mamas and click on the Ask the Mamas button. 23:00 Protests are breaking out across multiple cities in Iran as the country's economy spirals. The national currency has collapsed to record lows against the U.S. dollar, inflation has surged past 40 percent, and everyday life is becoming increasingly unlivable for ordinary Iranians. 24:30 Plus, we give director and actor Steven Grayhm a call. His film Sheepdog, is set to release nationwide on January 16, centered on the unseen battles of PTSD and the long-term cost of military service. Grayhm spent years traveling the country, listening to veterans, Gold Star families, and mental-health professionals, determined to tell their stories without political spin or Hollywood gloss. The result, he says, is a “love letter” to those who wore the uniform and the families who carried the burden alongside them. 32:00 Get TrimROX from Victory Nutrition International for 20% off. Go to vni.life/agr and use the promo code AGR20. 32:30 According to newly revealed information, more than $5 billion in HUD rental assistance payments during the final year of the Biden administration were flagged as questionable or improper—an eye-popping figure that immediately raises red flags. According to newly revealed information, more than $5 billion in HUD rental assistance payments during the final year of the Biden administration were flagged as questionable or improper—an eye-popping figure that immediately raises red flags. The most jaw-dropping detail: over 30,000 of those payments allegedly went to people who were already deceased. 35:30 New data shows Bible sales in the United States are booming, with double-digit growth two years in a row, and that's a Bright Spot. The resurgence isn’t limited to Bible sales alone. Church attendance is rising, especially among young people, with Catholic parishes seeing growth even in major cities like New York—places long declared spiritually dead by the secular elite. Add in the historic election of the first American pope, and the signs of a broader faith revival are hard to miss. 39:30 Here’s something that stopped us in our tracks: Charlie Kirk was the most searched name in the world in 2025. Not just in the United States—globally. More than any other news story, more than any other headline, Charlie Kirk topped Google search inquiries worldwide. 41:00 And we finish off today's episode with the most popular New Year's resolutions. Follow us: americangroundradio.com Facebook: facebook.com / AmericanGroundRadio Instagram: instagram.com/americangroundradio See omnystudio.com/listener for privacy information.

Check Out Echoplex Radio iTunes, Stitcher, Google, iHeart, Spotify, RSS, Odysee, Twitch, YouTubeSupport This Project On Patreon Check Out Our Swag Shop Join Our Discord Server Check out our Linux powered studio!‍ ‍Host: Producer DaveDocket: https://bit.ly/12-28-2025-docsMembers ShowFourthwallPatreon

Kelvin Chan, an AI researcher at Google, joins Jeremy Au to unpack his unconventional path from mathematics in Hong Kong to applied AI research across Singapore and the United States. They explore how AI research differs from traditional academic work, why iteration and results often matter more than theory, and how scale has transformed research culture from small experiments to highly collaborative, compute-heavy systems. The conversation covers the rapid evolution of image and video models including Google's Nano Banana model, the push toward world modeling and embodied AI, and how AI tools are reshaping daily productivity for engineers. Kelvin also reflects on choosing AI in 2018 before it was mainstream, and why he believes the long-term future lies in AI as a trusted partner that augments human work rather than replaces it. 03:18 Image processing redirected Kelvin away from finance: Hands-on work with visual data revealed a stronger pull toward applied problem solving than abstract financial paths. 06:00 AI research prioritizes iteration over proofs: Progress comes from training models, debugging failures, and refining results rather than deriving formal guarantees. 09:16 Nano Banana reflects Google's applied AI approach: Large-scale models are used to speed up coding, debugging, documentation, and internal productivity. 11:00 Results matter more than explanations in applied AI: Kelvin focuses on whether models work in practice, not on fully understanding internal neural mechanisms. 16:12 Scaling models reshaped research culture: Moving from millions to billions of parameters forced deeper collaboration and reduced solo experimentation. 20:05 World modeling targets physical understanding: Researchers aim to teach AI how gravity, motion, and real-world constraints actually behave. 26:25 Choosing AI before it was mainstream required risk: Kelvin's decision to pursue AI in 2018 became the most defining and courageous move of his career. Watch, listen or read the full insight at https://www.bravesea.com/blog/kelvin-chan-inside-google-ai WhatsApp: https://whatsapp.com/channel/0029VakR55X6BIElUEvkN02e TikTok: https://www.tiktok.com/@jeremyau Instagram: https://www.instagram.com/jeremyauz Twitter: https://twitter.com/jeremyau LinkedIn: https://www.linkedin.com/company/bravesea Spotify English: https://open.spotify.com/show/4TnqkaWpTT181lMA8xNu0T Bahasa Indonesia: https://open.spotify.com/show/2Vs8t6qPo0eFb4o6zOmiVZ Chinese: https://open.spotify.com/show/20AGbzHhzFDWyRTbHTVDJR Vietnamese: https://open.spotify.com/show/0yqd3Jj0I19NhN0h8lWrK1 YouTube  English: https://www.youtube.com/@JeremyAu?sub_confirmation=1 Apple Podcast  English: https://podcasts.apple.com/sg/podcast/brave-southeast-asia-tech-singapore-indonesia-vietnam/id1506890464 #GoogleAI #ArtificialIntelligence #AIResearch #FutureOfAI #TechCareers #MachineLearning #DeepLearning #AITrends #AIatScale #BRAVEpodcast

Tesla's Optimus robot faced a setback when a video of it falling went viral, impacting Tesla stock. The conversation also covered Apple's use of AI in health data analysis, leadership changes, and advancements in GPU chips. Additionally, the hosts discussed Apple and Google's warnings about a hacking scheme and speculated about Tim Cook's potential successor.Conversations on technology and tech adjacent subjects since July of 2020, with two and sometime three generations of tech nerds. New shows on (mostly) TUESDAYS!

AI domineerde ook in 2025 het jaar, voor tech specifiek en eigenlijk mede de hele wereld. Wat waren de drie belangrijkste ontwikkelingen die voor grote veranderingen zorgden? Joe van Burik haalt ze nog even aan in gesprek met Iwan Verrips en Michiel Jurrjens in deze Tech Update. 3. Deepseek zorgt voor het Chinese 'Spoetnik-moment' van AI 2. ASML investeert 1,3 miljard euro in Mistral AI 1. Google ondermijnt OpenAI én NvidiaSee omnystudio.com/listener for privacy information.

Związek monogamiczny czy otwarty? Toksyczny czy zdrowy? Zdrada czy niewinne potknięcie? Odpowiadamy na pięć najczęściej zadawanych w Google pytań o związek i miłość. Autorka: Eva Wiseman Artykuł przeczytasz pod linkiem: https://www.vogue.pl/a/najczesciej-wyszukiwane-pytania-google-zwiazek-milosc-zdrada-digitalsyndication

We're ending 2025 on a high as we wrap up this year with a Best of Date Night! We pulled together some of our favorite Date Night - the ones we still reference and laugh about. Come ride around LA with us as we recount our brain farts, revisit the White Couch Debacle, and never stop bringing the conversation back around to sandwiches. Plus, some true nuggets of real perspective, love, and navigating life's hard things together. 2025 was the year of getting Penny, another year of watching Sonny come into his own and be the best guy around, another year on our surrogacy journey, and another year of bringing you along with us for all of it. We just love you so much and we are excited for the many Date Nights that lie ahead! This episode is brought to you by eBay, Vital Vitamins, and Google ShoppingeBay has millions of pre-loved finds, from hundreds of brands, backed by eBay Authenticity Guarantee. eBay. Things. People. Love.Vital Vitamins is offering my listeners 20% off all orders with code WITHWHIT at myvitalvitamins.comYou have to check out Google's Try On feature. Check it out at g.co/shop/tryon. Trust me, your holiday season just got a whole lot merrier. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today's episode is an expert visit with leadership coach, author, and podcast host Heather Chauvin about navigating life's unexpected detours, especially the ones that knock the wind out of you and make you question everything. Heather shares how her stage 4 cancer diagnosis reshaped the way she thinks about “resilience,” why so many capable, responsible women end up running on fumes, and what it looks like to stop powering through and start rebuilding your mental, physical, emotional, and spiritual resources from the inside out. We talk about the shame that can come with feeling tired, how to notice the moment right before you react (so you can respond differently over time), and simple, grounding questions like “How do I want to feel?” that can become a roadmap when life gets messy. Note: This is a special release of an expert conversation held inside the Differently Wired Club. Enjoy!   About Heather Heather Chauvin is a leadership coach who helps ‘successful' women courageously and authentically live, work, and parent on their own terms. Heather started her career as a social worker helping adults understand children's behavior. But it wasn't until 2013 when a stage 4 cancer diagnosis pushed her to take a deeper stand for change, uncovering how cultural expectations sabotage our dreams. She has been featured in Forbes, Entrepreneur, Real Simple Magazine, Mind Body Green, Google, and more. When Heather isn't working, you will find her living out what she teaches which may include kayaking Alaska, snowboarding, hiking, or anything else that challenges what she believes is possible for herself (and inviting her children along the journey). Life is full of opportunities. It's time to feel alive.   Key Takeaways Why resilience isn't about powering through—and how numbing and over-functioning can quietly turn into fatigue and shame How starting with the question “How do I want to feel?” helps parents make more aligned, sustainable choices Why fatigue carries important information and how getting curious instead of judgmental can shift everything How noticing your yellow zone before reacting builds awareness and more connected responses over time Why detours and uncertainty often become powerful identity work, revealing where growth and change are being invited How practicing small, intentional “tiny pushes” can help parents move toward the version of themselves they're becoming Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode, Eric breaks down the real SEO strategy they use for 9- and 10-figure brands: optimize beyond Google (ChatGPT, Perplexity, Gemini, YouTube, Reddit), protect visibility as AI Overviews reduce clicks, and win with content consolidation, AI Overview formatting, and multi-platform repurposing. You'll also learn why brand sentiment and fresh updates matter more than ever, plus how programmatic SEO still works when humans stay in the loop. Key takeaways: -Search everywhere optimization beats Google-only SEO -AI Overview formatting can boost mentions fast -Consolidate, update, and delete to stay visible Chapters: (00:00) SEO 2026 strategy overview (00:29) Search everywhere optimization shift (01:34) AI Overviews clicks decline (03:12) Brand sentiment and citations (06:06) Content consolidation and deletion (08:20) AI Overview bullet optimization (09:27) Multi-platform content repurposing (13:20) Single Grain hiring note (13:52) Programmatic SEO still works (15:15) Track SEO to revenue

Re-Release: On this Live Greatly podcast episode, Kristel Bauer sits down with the Founder and CEO of Change Enthusiasm Global, Cassandra Worthy to discuss how to thrive amid change.  Tune in now!  Key Takeaways From This Episode: How to thrive amid change  How emotions can help us navigate change  A mindset shift around change How leaders can help their team's navigate change  A look into Cassandra's journey around change About Cassandra Worthy: Cassandra Worthy is the world's leading expert on Change Enthusiasm®.  Recently named one of the world's Top 50 keynote speakers, she is lighting the world on fire with her refreshingly unique take on not just 'managing' but growing through change.  Through her Leadership Development and consulting company, Change Enthusiasm Global, she is sharing this revolutionary approach for not only embracing change but using it to propel you to heights you never imagined with thousands all over the world.  She is trusted by clients around the globe including Johnson & Johnson, Bank of America, UnitedHealthcare, Google, Microsoft, and Cisco. After spending nearly 15 years working as an executive within both Procter & Gamble and Berkshire Hathaway thriving through some of the biggest acquisitions ever recorded in the consumer packaged goods industry, Cassandra decided to cultivate the mindset and tools she practiced to grow through these disruptions in a way that inspires, invigorates, and motivates others to grow through their change challenges. She's the author of the bestselling  book 'Change Enthusiasm: How to Harness the Power of Emotion for Leadership and Success' a Next Big Idea Club nominee. Connect with Cassandra Worthy: Website: https://cassandraworthy.com/  Become a Certified Change Enthusiast™ Practitioner:  go.changeenthusiasmglobal.com/growth-accelerator LinkedIn: https://www.linkedin.com/in/cassandra-worthy-802ab623/  Instagram: https://www.instagram.com/cassandra_worthy_speaker/  Facebook: https://www.facebook.com/wearechangeenthusiasts/  Youtube: https://www.youtube.com/channel/UCRSgcTNQnQPCTF_0ydJdZvw  About the Host of the Live Greatly podcast, Kristel Bauer: Kristel Bauer is a corporate wellness and performance expert, keynote speaker and TEDx speaker supporting organizations and individuals on their journeys for more happiness and success. She is the author of Work-Life Tango: Finding Happiness, Harmony, and Peak Performance Wherever You Work (John Murray Business November 19, 2024). With Kristel's healthcare background, she provides data driven actionable strategies to leverage happiness and high-power habits to drive growth mindsets, peak performance, profitability, well-being and a culture of excellence. Kristel's keynotes provide insights to "Live Greatly" while promoting leadership development and team building.   Kristel is the creator and host of her global top self-improvement podcast, Live Greatly. She is a contributing writer for Entrepreneur, and she is an influencer in the business and wellness space having been recognized as a Top 10 Social Media Influencer of 2021 in Forbes. As an Integrative Medicine Fellow & Physician Assistant having practiced clinically in Integrative Psychiatry, Kristel has a unique perspective into attaining a mindset for more happiness and success. Kristel has presented to groups from the American Gas Association, Bank of America, bp, Commercial Metals Company, General Mills, Northwestern University, Santander Bank and many more. Kristel has been featured in Forbes, Forest & Bluff Magazine, Authority Magazine & Podcast Magazine and she has appeared on ABC 7 Chicago, WGN Daytime Chicago, Fox 4's WDAF-TV's Great Day KC, and Ticker News. Kristel lives in the Fort Lauderdale, Florida area and she can be booked for speaking engagements worldwide. To Book Kristel as a speaker for your next event, click here. Website: www.livegreatly.co  Follow Kristel Bauer on: Instagram: @livegreatly_co  LinkedIn: Kristel Bauer Twitter: @livegreatly_co Facebook: @livegreatly.co Youtube: Live Greatly, Kristel Bauer To Watch Kristel Bauer's TEDx talk of Redefining Work/Life Balance in a COVID-19 World click here. Click HERE to check out Kristel's corporate wellness and leadership blog Click HERE to check out Kristel's Travel and Wellness Blog Disclaimer: The contents of this podcast are intended for informational and educational purposes only. Always seek the guidance of your physician for any recommendations specific to you or for any questions regarding your specific health, your sleep patterns changes to diet and exercise, or any medical conditions.  Always consult your physician before starting any supplements or new lifestyle programs. All information, views and statements shared on the Live Greatly podcast are purely the opinions of the authors, and are not medical advice or treatment recommendations.  They have not been evaluated by the food and drug administration.  Opinions of guests are their own and Kristel Bauer & this podcast does not endorse or accept responsibility for statements made by guests.  Neither Kristel Bauer nor this podcast takes responsibility for possible health consequences of a person or persons following the information in this educational content.  Always consult your physician for recommendations specific to you.

When New York Times critic Amanda Hess was told her baby had a rare genetic condition, her first instinct was to “Google [her] way out of it.” But instead of comfort, she found anxiety – a feeling that would come to define her journey into parenthood. We talk to Hess about how technology, including fertility apps and high-end gadgets, are reshaping parenthood. Her new book is “Second Life: Having a Child in the Digital Age.” Learn more about your ad choices. Visit megaphone.fm/adchoices

This week's episode of Win The Hour, Win The Day Podcast interviews, Dean Seddon. Stop treating LinkedIn like social media and start using it as a real marketing and SEO tool. Join Kris Ward and Dean Seddon as they explain how LinkedIn newsletters can drive traffic, build trust, and even help you show up in search and AI tools. In this clear and practical talk, you'll learn:-Why LinkedIn newsletters are picked up by Google and AI tools like ChatGPT.-How adding a short bio to your newsletter helps people find and trust you.-Simple ways to use one newsletter to promote your podcast, blog, and offers.-Why titles show intent and help bring the right people into your world.-How to stop hoping content works and start guiding people step by step. This episode shows how to turn LinkedIn newsletters into a smart system that supports your business instead of wasting your time. Win The Hour, Win The Day! www.winthehourwintheday.com  Podcast: Win The Hour, Win The Day Podcast  Facebook: https://www.facebook.com/winthehourwinthedaypodcastLinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Dean Seddon at:LinkedIn: https://www.linkedin.com/in/socialsellingdean/Newsletter: https://signalnewsletter.deanseddon.io/

The court ruled that you giving Google permission to use your information means you waive your right to complain about anyone else using it - even the police. https://www.lehtoslaw.com

To round out the year, we're joined by Chris Kilmurray to get behind the results and into the data of the 2025 downhill season.  Winning margins. Track difficulty. Rider consistency. Junior depth. Elite pressure. Chris Kilmurray is a coach, an analyst, a man who lives in the numbers. So, together, we're breaking down the 2025 season, statistically, objectively, and honestly. What the juniors told us about the future. Why some tracks separated the field… and others didn't. Which riders redefined expectations and which comebacks mattered most. From tyre performance to suspension trends. From French dominance to the rise of the USA and what all of it means as we look ahead to 2026.. There’s heaps to chat about, so sit back, hit play, and enjoy this episode with Chris Kilmurray. You can also watch this episode on YouTube here. Podcast Stuff Patreon I would love it if you were able to support the podcast via a regular Patreon donation. Donations start from as little as £3 per month. That's less than £1 per episode and less than the price of a take away coffee. Every little counts and these donations will really help me keep the podcast going and hopefully take it to the next level. To help out, head here. Merch If you want to support the podcast and represent, then my webstore is the place to head. All products are 100% organic, shipped without plastics, and made with a supply chain that's using renewable energy. We now also have local manufacture for most products in the US as well as the UK. So check it out now over at downtimepodcast.com/shop. Newsletter If you want a bit more Downtime in your life, then you can join my newsletter where I'll provide you with a bit of behind the scenes info on the podcast, interesting bits and pieces from around the mountain bike world, some mini-reviews of products that I've been using and like, partner offers and more. You can do that over at downtimepodcast.com/newsletter. Follow Us Give us a follow on Instagram @downtimepodcast or Facebook @downtimepodcast to keep up to date and chat in the comments. For everything video, including riding videos, bike checks and more, subscribe over at youtube.com/downtimemountainbikepodcast. Are you enjoying the podcast? If so, then don't forget to follow it. Episodes will get delivered to your device as soon as it's available and it's totally free. You'll find all the links you need at downtimepodcast.com/follow. You can find us on Apple Podcast, Spotify, Google and most of the podcast apps out there. Our back catalogue of amazing episodes is available at downtimepodcast.com/episodes Photo – Sven Martin

Hillel Fuld is a globally recognized startup advisor, tech marketer, and speaker helping entrepreneurs turn ideas into scalable, profitable businesses. Named Israel's top marketer by Forbes—who called him "the man transforming Startup Nation into Scale-up Nation"—he has mentored over 600 founders in marketing, growth, and storytelling, guiding startups from vision to revenue. His work and insights have been featured in CNBC, Inc., Fast Company, TechCrunch, VentureBeat, The Next Web, and Business Insider, and he was ranked the 7th most influential tech blogger worldwide. Hillel partners with top global brands including Google, Oracle, Microsoft, and Nike, creating strategies that deliver lasting impact. A sought-after international speaker, Hillel shares his expertise on marketing, entrepreneurship, and Israeli innovation. Above all, he's a proud husband to Racheli and father of five.  During the show we discuss: The key mindset shifts required to move from startup mode to a sustainable business. Why many startups struggle to turn ideas into revenue—and how to bridge the gap. Why every founder should create an investor deck, even without plans to raise capital. How to validate product–market fit before scaling too early. The role of authentic storytelling in building trust and brand credibility. Common traits shared by the most successful founders. How startups balance innovation and execution with limited resources. The most overlooked marketing lever that can make or break early growth. Resources:  https://www.hillelfuld.com/

Revisiting the situation between BYU, Jay Hill, and Michigan, and looking at the history of BYU's defenses under Kalani Sitake. KSL Sports BYU Insider dove into the numbers and examined how BYU has performed historically on defense. Then, BYU football is expected to lose a quarterback to the transfer portal in McCae Hillstead. He becomes the fifth BYU player who is expected to go portaling when the Transfer Portal opens up on January 2. Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Spotify: https://open.spotify.com/show/2NCF1KecDsE2rB1zMuHhUh Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593 Mitch Harper is a BYU Insider for KSLsports.com and hosts the Cougar Tracks Podcast daily on KSL Sports YouTube and KSL NewsRadio (SUBSCRIBE). Harper also co-hosts Cougar Sports Saturday (12–3 p.m.) on KSL NewsRadio. Follow Mitch’s coverage of BYU athletics in the Big 12 Conference on X (formerly Twitter) and Instagram: @Mitch_Harper. Want more coverage of BYU sports? Take us with you wherever you go. Download the new and improved KSL Sports app from Utah’s sports leader. Allows you to stream live radio and video, keeping you up-to-date on all your favorite teams.

Timestamps: 0:00 James and the Giant Tum 0:13 Maingear's "Bring Your Own RAM" program 1:29 Samsung deals with tech leaks 2:49 Nvidia acqui-hires Groq (not Grok) 4:42 QUICK BITS INTRO 4:53 Asus denies memory fab rumors 5:33 Google allows Gmail address changes 6:24 Old small nuclear reactors for data centers 7:13 iPhones better support earbuds in EU 7:59 Rainbow 6 Siege hack NEWS SOURCES: https://lmg.gg/0eayc Learn more about your ad choices. Visit megaphone.fm/adchoices

Send us a textIn today's episode, we explore the Astrology of January 2026. It's chaotic!Major key dates are provided!If you want a personalized look at what 2026 holds for you—your themes, your opportunities, and your unique soul path—explore Gabrielle's Year Ahead offerings below.✨ Year Ahead Workshop $33 ✨ Mini Year Ahead Etsy Readings $88 ✨ One to One Zoom Year Ahead Reading $222   Enjoy and don't forget to leave a five star review!Please rate and review the podcast on Apple, Google, Spotify, or wherever you listen! Enroll in ARCANA today: https://aguaastrology.teachable.com/p/arcana See our faces on YouTube!Want to book a reading with Gabrielle? Please visit her website www.aguaastrology.com Want to book a session with Nichole? https://app.acuityscheduling.com/schedule/32f06ea7/appointment/72886342/calendar/11334222 Follow us on Instagram @thespirtualsisterspodcast Follow Gabrielle on Instagram @aguaastrology (She will NEVER DM you for readings! Watch out for scammers!)Follow Nichole on Instagram @thenicholechristine Subscribe to Gabrielle's YouTube Channel Agua AstrologyJoin Soul Reading MethodMini Tarot Re...

In this episode: year-end reflection, self-awareness, coaching yourself, creating goals, daily check-ins, with Morgan Bricca Episode Summary Join host Adam Coelho as he welcomes back Morgan Bricca to discuss the importance of year-end reflection and planning. Morgan shares her approach to self-awareness, self-coaching, and how to set meaningful goals for the upcoming year. Learn how to develop habits that align with your desired feelings and intentions, and discover practical tips for maintaining focus and motivation throughout the year. Guest Bio Morgan Bricca is a passionate advocate for mindful living and financial independence. With a background in coaching and personal development, she emphasizes the significance of self-awareness and intentional goal setting in achieving a fulfilling life. Key Takeaways Self-awareness is crucial for efficient living and helps align actions with one's life purpose. Coaching yourself can save costs and empower personal growth through self-reflection and accountability. Setting a daily checklist can enhance focus on personal goals and help track progress effectively. Year-end reflections help in recognizing changes in priorities and recalibrating for the upcoming year. Identifying core feelings can guide goal-setting and daily actions, making them more meaningful. Embracing discomfort and being brave can lead to significant personal growth and fulfillment.

Let me start with a disclaimer—this isn't a political editorial. It's a conversation about ideas. Lessons from business, design, culture, and philosophy that might help us grow—individually and collectively. And if you disagree, email me at ConvoByDesign@Outlook.com. I welcome the debate. As this year closes, I'm feeling a mix of frustration and optimism. This moment feels chaotic—as does most of life lately—which is why I often end the show with, “rise above the chaos.” We can't eliminate it, but we can manage what's within our control. The Stoics told us that long ago: focus on what you can control, release what you can't, act with virtue, and let obstacles sharpen resilience. This essay is about taking back even a small amount of control through the work we do and the spaces we shape. The Problem with Trend-Driven Design This year, phrases and hashtags flew faster than ever—Quiet Luxury, Brat Green, Fridgescaping, Millennial Grey. Much like the “big, beautiful bill” language we've all heard tossed around in political discourse, design's buzzwords can distract from what actually matters. They generate attention, not meaning. They look good on social media, not necessarily in the lived experience of a home, workplace, or public square. So instead of centering our design conversations around fleeting edits, let's pivot toward the global innovations that are transforming the built world in ways that truly matter. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware – A stunning and vast collection of jewelry for the home! TimberTech – Real wood beauty without the upkeep Real Innovation Worth Talking About Across the globe, designers, architects, and researchers are developing ideas that transcend buzz. These are the concepts with longevity—the ones shaping smart, resilient, human-centered spaces: Biophilic Design, rooted in the work of Edward O. Wilson, Erich Fromm, and Japanese shinrin-yoku, continues to reframe our relationship with nature. Net-Zero Architecture, pioneered in Canada, Germany, and Australia, redefines building performance through projects like Seattle's Bullitt Center and Colorado's RMI Innovation Center. Smart Homes and Invisible Tech, building on early Asian innovation, hiding circuitry and functionality behind seamless design powered by Apple, Google, and Amazon ecosystems. Prefab and Modular Construction, originally exemplified by structures like the Crystal Palace and the Sydney Opera House, now reimagined by firms such as Plant Prefab. Passive House Design, born in Germany but rapidly shaping U.S. projects in California, New York, and the Pacific Northwest. And the list goes on: Self-Healing Concrete by Hendrik Marius Jonkers Guggenheim Abu Dhabi by Frank Gehry Bët-bi Museum in Senegal by Mariam Issoufou Powerhouse Parramatta in Australia Pujiang Viewing Platform in China by MVRDV Landscape and biophilic approaches—Wabi-Sabi gardening, edimental gardens, climate-adaptive landscapes, and indoor biophilia—are redefining how we engage with natural systems in daily life. Even infrastructure has become a site of innovation: CopenHill/Amager Bakke, Denmark's waste-to-energy plant with a ski slope Urban Sequoias by SOM—skyscrapers designed as carbon sinks 3D-printed timber in Germany, Finland, and France This is the work that deserves our attention—not the color of the week on TikTok. Rethinking the Shelter Space For years I described architecture as a language, design as a dialect, and landscape as the narrative. Mies van der Rohe famously introduced the concept of architecture as language. It caught on, and then the bandwagon effect took over. But today, the metaphor feels insufficient—especially for the shelter space, where people spend their lives, raise families, work, heal, and age. The shelter space isn't like a retail store or restaurant, where design is often intended for those who pass through briefly while the people who labor there navigate the leftover space. The shelter space must serve those who inhabit it deeply and continuously. And that shifts the conversation. Design begins with the usual questions—purpose, function, users, goals, budget. But these questions don't define design. They only outline it. There is no universal purpose of architecture or design, no single philosophy, no singular “right” answer. The shelter space varies as widely as the people living within it. So instead of treating architecture and design as technical processes, we should approach them philosophically. A Philosophical Framework for Design Stoicism offers clarity: Accept that budget overruns and changes will occur. Respect the expertise of the designer you hired. Invest in authenticity rather than dupes. Create environments that support health—clean air, clean water, noise reduction, resilience. Utilitarianism reminds us that choices have consequences. If the design decisions you make are based on influencer content instead of expertise, the result is no surprise. And now, a new framework is emerging that could transform our shared spaces entirely. Sensorial Urbanism: Designing the City We Actually Feel One of the most compelling movements emerging globally is Sensorial Urbanism—a shift from focusing on how the city looks to how it feels. It's neuroscience, phenomenology, and inclusive design rolled into a multi-sensory toolkit. Five Key Sensory Principles Soundscaping Water features masking traffic. Acoustic pavilions. Designed sound gardens. Paris' Le Cylindre Sonore. Soundscape parks in Barcelona and Berlin. Smellscaping Native flowers, herbs, and aromatic trees restoring identity—especially critical after disasters like wildfires. Kate McLean's smellwalks map a city's olfactory signature. Tactile Design Materials that invite touch and respond to temperature—stone, wood, water—connecting inhabitants to place. Visual Quietness Reducing signage and visual clutter, as seen in Drachten, Netherlands, creates calmer, more intuitive environments. Multisensory Inclusivity Design that accommodates neurodiversity, PTSD, aging, and accessibility through tactile paving, sound buffers, and scent markers. Why It Matters Because cities didn't always feel this overwhelming. Because design wasn't always rushed. Because quality of life shouldn't be compromised for aesthetics. Sensorial Urbanism reconnects us with spaces that are restorative, intuitive, and emotionally resonant. A city is not just a picture—it is an experience. The Takeaway for 2026 Rising Above the Chaos: Lessons from 2025 for a Smarter 2026 HED (3-sentence summary): As 2025 closes, the design and architecture world has experienced unprecedented chaos and rapid trend cycles. In this episode, Soundman reflects on lessons from business, culture, and global innovation, emphasizing resilience, purposeful design, and human-centered spaces. From Stoic philosophy to sensorial urbanism, this conversation offers guidance for navigating the next year with clarity and intentionality. DEK (Expanded description): Twenty twenty-five tested the design industry's patience, creativity, and adaptability. In this reflective episode, we explore the pitfalls of trend-driven design, the enduring value of service, and the innovations shaping architecture globally — from net-zero buildings to multisensory urbanism. With examples ranging from TimberTech decking to Pacific Sales' trade programs, we examine how designers can reclaim control, prioritize meaningful work, and create spaces that heal, inspire, and endure. A philosophical lens, practical insights, and actionable guidance make this a must-listen for professionals and enthusiasts alike. Outline of Show Topics: Introduction & Context Reflection on the chaotic year of 2025 in design and architecture. Disclaimer: this is a philosophical conversation, not a political editorial. Invitation for audience engagement via email. Trends vs. Meaningful Design Critique of buzzwords like “quiet luxury” and “millennial gray bookshelf wealth.” Emphasis on global innovation over social media-driven trends. The gap between American design influence and international innovation. Global Innovations in Architecture & Design Biophilic design and its philosophical roots. Net-zero buildings: Bullitt Center (Seattle), RMI Innovation Center (Colorado). Smart homes, modular construction, and passive house adoption in the U.S. vs. abroad. Focus on Service & Professional Support Pacific Sales Kitchen & Home: Pro Rewards program and exceptional service. TimberTech: innovation in sustainable synthetic decking. Importance of performance, durability, and client-focused solutions. Philosophical Approach to Design Architecture as experience, not just a visual language. Stoicism, utilitarianism, and mindfulness applied to design. Sensorial urbanism: engaging all five senses in public and private spaces. Emerging Global Examples of Innovation Self-healing concrete (Henrik Marius Junkers), Copenhill (Denmark). 3D printed timber in Germany, Finland, France. Climate-adaptive landscapes, Wabi-sabi gardening, inclusive urban design. Moving Beyond Social Media Trends Rejecting influencer-driven design priorities. Returning to performance, resilience, and quality of life. Practical guidance for designers in all regions, including overlooked U.S. markets. Closing Reflections & New Year Outlook Encouragement to rise above chaos and focus on what can be controlled. Goals for 2026: intentional, human-centered, and innovative design. Call to action: share, subscribe, and engage with Convo by Design. Sponsor Mentions & Callouts Pacific Sales Kitchen & Home TimberTech Design Hardware If you enjoyed this long-form essay, share it with a friend. Subscribe to Convo By Design, follow @convoxdesign on Instagram, and send your thoughts to ConvoByDesign@Outlook.com. Thank you to TimberTech, The AZEK Company, Pacific Sales, Best Buy, and Design Hardware for supporting over 650 episodes and making Convo By Design the longest running podcast of it's kind!

Lots of work to do—let's get to it—Here are 3 big things for this hour—   Number One— Charlie Kirk is by far the number one thing searched for on Google in 2025—how sad is that—a guy has to be executed in public to be heard by hundreds of millions—read the new book Stop in the name of God!   Number Two— President Trump met with Bibi Netanyahu on Monday at Mar-A-Lago—and issued stern warnings to Iran and Hamas among others—and says both will not do well if they keep pushing—   Number Three— The Minnesota fraud has ignited a firestorm around Governor Tim Walz—BUT we know it is not limited to Minneapolis—BUT it could be the beginning of the end of decades of Democrat control in the state—