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    Latest podcast episodes about Brand

    The Story of a Brand
    The Original Southside - A Cocktail Born from Family Tradition

    The Story of a Brand

    Play Episode Listen Later Aug 15, 2025 65:30


    I had the pleasure of sitting down with Meredith Mills-Merritt, Founder of The Original Southside, and this was such a fun and refreshing conversation, literally.  From the very first sip of her canned cocktail, I was blown away by how crisp, light, and perfectly balanced it tasted. What really struck me, though, was how much heart and thoughtfulness went into every detail of this brand, from the family recipe it was inspired by to the intentional choice of organic, clean ingredients. Meredith's journey is one of resilience, creativity, and considerable grit. Coming from a background in the beauty industry, she made the leap into the ultra-competitive world of ready-to-drink cocktails, despite having no prior experience in the beverage industry.   What she did bring was a deep love of ingredients, a family gin recipe, and the determination to create something better than what was on the shelf. In our conversation, she shares the highs, the hurdles, and the very personal wins that keep her pushing forward. Here are a few highlights from the episode: * How a friend choosing Southside as her wedding drink became a powerful reminder of why Meredith started the brand   * The family recipe origins behind The Original Southside and how Meredith perfected it for the can   * Why being Whole Foods–compliant was a non-negotiable from day one   * The unique challenges of breaking into the alcohol industry's three-tier distribution system   * Meredith's go-to strategies for building awareness, from real-life tastings to word-of-mouth advocacy   Join me, Ramon Vela, as I listen to the episode and get inspired by Meredith's journey of turning a family recipe into a modern, better-for-you cocktail brand. For more on The Original Southside, visit: https://www.drinksouthsides.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors:   Color More Lines: https://www.colormorelines.com/get-started Color More Lines is a team of ex-Amazonians and e-commerce operators who help brands grow faster on Amazon and Walmart. With a performance-based pricing model and flexible contracts, they've generated triple-digit year-over-year growth for established sellers doing over $5 million per year. Use code "STORY OF A BRAND” and receive a complimentary market opportunity assessment of your e-commerce brand and marketplace positioning.    1 Commerce: https://1-commerce.com/story-of-a-brand Scaling a DTC brand becomes harder the bigger you grow, especially when you're limited to selling on just one channel.  While you're focused on day-to-day ops, your competitors are unlocking marketplaces like Amazon, Walmart, and even retail shelf space—and capturing customers you're missing. That's where 1-Commerce comes in.  They help high-growth brands expand beyond their sites, handle end-to-end fulfillment, and scale through a revenue-share model that means they only win when you do.  As a Story of a Brand listener, you'll get one month of free storage and a strategy session with their CEO, Eric Kasper. 

    The Story of a Brand
    The Clear Cut - From Side Hustle to Full-Fledged Jewelry Brand

    The Story of a Brand

    Play Episode Listen Later Aug 15, 2025 58:46


    I had such a fascinating conversation with Oliva Landau, Co-founder & CEO of The Clear Cut.  What started as her passion for educating people about diamonds has evolved into a thriving modern brand that's revolutionizing the way couples shop for engagement rings. Oliva shared how she went from being a gemologist and content creator to running a direct-to-consumer company that blends education, transparency, and trust at the heart of every customer interaction. What struck me most was how The Clear Cut's growth has been fueled not just by beautiful diamonds but by storytelling, social media, and community building. Oliva pulled back the curtain on the early days, the challenges of scaling while staying true to her mission, and how she's shaping the next chapter of a category that's been slow to evolve. Here are some highlights from the episode: * How a side hustle Instagram account turned into a full-fledged business   * Why education and transparency are the keys to disrupting the diamond industry   * The role social media has played in building community and brand trust   * Challenges of scaling while maintaining personalization in the customer experience   * What's next for The Clear Cut as they continue to grow and innovate   Join me, Ramon Vela, as I listen to the episode and get inspired by Oliva's journey of turning her expertise and passion into a brand that's redefining the engagement ring experience. For more on The Clear Cut, visit: https://theclearcut.co/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors:   Saral - The Influencer OS: https://www.getsaral.com/demo SARAL is the all-in-one influencer platform that finds brand-aligned creators, automates outreach, and manages everything in one place. Request a live demo today. Let the SARAL team know you're a The Story of a Brand Show podcast listener to get an extended free trial! Visit the link above. 

    The TASTE Podcast
    640: Tariffs, Trends, and Keeping a Brand Spicy with Fly By Jing's Jing Gao

    The TASTE Podcast

    Play Episode Listen Later Aug 15, 2025 58:52


    Fly By Jing is one of the most exciting brands in food today, and we were lucky to have the company's founder, Jing Gao, return to the studio for a great conversation. We talk about the company's incredible trajectory, and how growth (and expansion into new product lines) comes with its own challenges. We also tap into what it's like to make chili crisps in China, and how the yo-yoing tariff dynamic is keeping the company on its toes. I have so much respect for what Jing is building at Fly By Jing.Also on the show we have a great conversation with Hailee Catalano and Chuck Cruz, recorded live at The Bell House. We talk about softboy foods, beach sandwiches, and what the DMs are looking like.Subscribe to This Is TASTE: Apple Podcasts, Spotify, YouTube See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Purpose Chasers Podcast| Author| Transformational Life & Business Coach| Keynote Speaker|
    Ep. 125: Stop Getting Pimped by LinkTree: Take Back Your Traffic & Own Your Brand

    Purpose Chasers Podcast| Author| Transformational Life & Business Coach| Keynote Speaker|

    Play Episode Listen Later Aug 14, 2025 27:07


    Most artists and creators are unknowingly giving away their audience's data, and LinkTree is cashing the check. In this no-fluff conversation, marketing expert Bud Heaton interviews Mark Crandall on why LinkTree is a trap for musicians, creators, and entrepreneurs, and exactly how to take back control of your name, traffic, and audience.You'll discover:Why LinkTree is quietly selling your audience data to ticketing companiesThe simple landing page strategy that puts you back in controlHow owning your own domain builds long-term SEO authorityThe hidden costs of “free” tools and how to escape them in 72 hoursHow to monetize small, loyal email lists faster than huge followingsWhether you're a hip-hop artist, a content creator, or a brand-builder, this episode gives you the playbook for building your own distribution channel, owning your brand online, and turning your purpose into your biggest asset.Watch more Purpose Chasers Podcast Convo on YouTube at @thepurposechasers.

    Future Commerce  - A Retail Strategy Podcast
    [STEP BY STEP] Beyond the Store Floor: Designing Omnichannel Loyalty from the Inside Out

    Future Commerce - A Retail Strategy Podcast

    Play Episode Listen Later Aug 14, 2025 35:44


    In luxury resale, customer relationships can span decades as buyers become sellers and vice versa. Geronimo Chala, Chief Client Officer at Rebag, explains how the brand has evolved from a simple buyout model into a comprehensive lifestyle platform that prioritizes community over transactions. From developing membership models that grow customer funds by 27% annually to creating experiences where customers connect with each other rather than just the brand, Rebag's approach demonstrates the future of loyalty in an omnichannel world.Curating the Re-Sale LifecycleKey takeaways:Community over transactions: Rebag shifted from viewing customers as individual transactions to building "a sense of community" where customers feel they "own the company" through membership and engagement models. - Geronimo [08:30]No channel separation: "There really is no separation between e-commerce and the physical stores" because customers naturally move between digital and physical touchpoints in their shopping journey. - Geronimo [05:31]Person-first data collection: Rather than focusing on brands and colors, Rebag captures customers' "internal self, their core beliefs" and lifestyles to create meaningful connections before any transaction occurs. - Geronimo [17:44]Curated solutions, not overwhelming options: When you have too much to offer, "we have to first get to know that customer, collect that data from them to then evaluate" which services will be most impactful, like "a concierge" at a resort. - Geronimo [23:29]In-Show Mentions:Charles Gorra (CEO and Founder, Rebag)Elizabeth Lane (Chief Marketing Officer, Rebag)Partnership with Macy's Inc. and Bloomingdale'sAssociated Links:Learn more about EndearCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

    THE 505 PODCAST
    168. How to Build a Magnetic Brand that Sells Itself ft. Seth Godin

    THE 505 PODCAST

    Play Episode Listen Later Aug 14, 2025 78:07 Transcription Available


    Get 2 months free of Motion Array here:https://motionarray.com/?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Sign up for our LIVE Training this Sunday:https://the505podcast.courses/10steproadmapThe 10 Minute Personal Brand Kickstart (FREE): https://the505podcast.courses/personalbrandkickstartWhat's up, Rock Nation! Today we're joined by Seth Godin - Bestselling author, marketing legend, and the mind behind 21 straight bestsellers that have shaped how the world thinks about business, branding, and connection.In this episode, Seth breaks down why attention without trust is worthless, why your audience size doesn't matter as much as the right audience, and the real definition of marketing (hint: it's not hustle or hype). We dive into finding your “smallest viable audience,” building stories people want to spread, and why being remarkable isn't about gimmicks - it's about meaning.Seth also shares the mindset shift that saved his career, how to stand out without selling out, and why consistency beats authenticity when it comes to building a personal brand. From the psychology behind buying decisions to the tension that makes people take action, this episode is a masterclass in creating work that matters.If you're ready to stop chasing clicks and start building something worth talking about, this one's for you.Check out Seth here:https://www.instagram.com/sethgodin/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsMore Free Products:Our 5 Positioning Tips to Land Bigger Clients (FREE): https://the505podcast.courses/5positioningtips 6 Questions to ask on Every Sales Call (FREE): https://the505podcast.courses/6questionsfordiscoverycallCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.the505podcast.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas' Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejTimestamps: 0:00 - Intro0:59 - What makes people buy vs not1:43 - Views vs influence2:51 - Remarkable isn't a gimmick4:08 - Advertising vs. Marketing5:31 - Marketing hasn't changed7:39 - You have to admit you're not that good10:44 - The power of speaking to our customers12:17 - People are distracted by false proxies15:55 - Motion Array16:50 - Find 10 people that trust you18:27 - Getting kicked out of the publishing industry21:26 - Why Seth wrote The Purple Cow24:15 - Marketing a Personal Brand vs. Tradition Brand27:25 - Live Training28:07 - Why tension is so important29:47 - The smallest viable audience31:08 - Navigating Dupes on Amazon33:48 - What it takes to create a Purple Cow business36:24 - How to implement a marketing strategy38:18 - Learn to play the right game40:14 - Authenticity is bullshit46:28 - Post Pod DebriefIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

    The Secret Sauce
    TSS881 4 สัญญาณแบรนด์คุณล่มสลาย วงจรแบรนด์ยุคใหม่ Brand Disruption Cycle

    The Secret Sauce

    Play Episode Listen Later Aug 14, 2025 37:20


    เปิดพอดแคสต์เอพิโสดนี้ใน YouTube เพื่อประสบการณ์การรับชมที่ดีที่สุด เกิดอะไรขึ้นกับโลกของสินค้าอุปโภคบริโภค ไลฟ์สไตล์ และแฟชั่น? ทำไมแบรนด์บางรายพุ่งแรง ในขณะที่บางรายกลับถูกทิ้งไว้ข้างหลัง?  Customer-Brand Disruption Cycle การเปลี่ยนแปลงครั้งใหญ่ที่สั่นสะเทือนโครงสร้างตลาดและพฤติกรรมผู้บริโภคอย่างถาวร ไม่ใช่เพียงกระแสชั่วคราว เมื่อแบรนด์ต้องเผชิญทั้งผู้เล่นหน้าใหม่จากต่างประเทศ การแตกตัวของกลุ่มผู้บริโภคที่มีอัตลักษณ์ชัดเจน และความคาดหวังต่อความจริงใจและคุณค่าทางวัฒนธรรมที่มากกว่าตัวสินค้า  The Secret Sauce เจาะลึกเบื้องหลังปรากฏการณ์นี้ เพื่อเข้าใจว่ากติกาใหม่ของโลกแบรนด์ทำงานอย่างไร และเราจะต้องปรับตัวอย่างไรในวัฏจักรใหม่นี้

    Reading With Your Kids Podcast
    Exploring AI & Imagination

    Reading With Your Kids Podcast

    Play Episode Listen Later Aug 14, 2025 55:52


    Exclusive Deals For Reading With Your Kids Listeners! Visit www.zivo.life and use the promo code READ to get 30% off The Better Microalgae – your ultimate daily nutrient boost! Visit www.BigForkBrands.com and use the promo code READ to get 20% off the most delicious pork snacks ever. Visit www.CozyEarth.com and use the promo code READ to get an incredible 41% off their ultra cozy and comfy bedding. In this episode, Jed welcomes two acclaimed authors: Abigail Hing Wen, discussing her brand new middle grade novel The Vale, and Jennifer Swanson, co-author of the fascinating nonfiction book Atlas Obscura Explorers Guide to Inventing the World. Abigail Hing Wen dives into the inspiration and creative process behind The Vale, a story about a family of inventors who create an AI-generated virtual fantasy world. Abigail shares how her background in artificial intelligence influenced the book, and how The Vale explores both the wonders and dangers of technology. Listeners will love hearing about the main character, Brand, who must balance his time between the captivating world of The Vale and the challenges of real-life relationships. Abigail also talks about adapting her stories into different mediums, including a short film and an upcoming Roblox game, and offers advice for aspiring writers hoping to see their books on the big screen. Next, Jennifer Swanson introduces Atlas Obscura Explorers Guide to Inventing the World, a visually stunning journey through the history of inventions. Jennifer explains how the book connects inventions across time, from fire to artificial intelligence, and encourages kids to think creatively and critically. She shares fun facts about some of the world's most surprising inventions and discusses how families can use the book to spark conversations and inspire young inventors. Whether you're a parent, educator, or young reader, this episode is packed with insights on AI, storytelling, and the power of curiosity. Don't miss this engaging conversation about The Vale, Atlas Obscura, and the limitless possibilities of imagination and invention! PREORDERING THE VALE BEFORE SEPTEMBER 16, 2025 Submit receipts here to receive a free Vale sticker sheet Drop by Chinatown Ice Cream Factory in Manhattan for a free trial sized scoop with receipt Barnes and Noble (USA, enter city to find the nearest store) Linden Tree, Los Altos, CA Book Passage, Ferry Building, SF, CA Books Inc, multiple stores (SF, Palo Alto, Mountain View) Keplers, Menlo Park, CA Mrs. Dalloways, Berkeley, CA Hicklebees, San Jose, CA Vroman's Bookstore, Pasadena, CA Ripped Bodice, Culver City, CA Annabelle's Book Club, Studio City, CA The Novel Neighbor, St. Louis, MO Main Street Books, St Charles, MO Brookline Booksmith, Brookline, MA  Beacon Hill Books & Cafe, Boston, MA City of Asylum Books, Pittsburg, PA Loyalty Books, Washington, DC Politics and Prose, Washington, DC Anderson's, Naperville, IL Unabridged Books, Chicago, IL 

    Remarkable Marketing
    Armchair Expert: B2B Marketing Lessons on Co-Creating with Your Community with Chief Marketing Officer at Katalon, Derek Weeks

    Remarkable Marketing

    Play Episode Listen Later Aug 14, 2025 45:28


    In a world full of polished content, authenticity is what truly cuts through.That's the secret behind Armchair Expert, the wildly popular podcast from Dax Shepard that mixes candid conversation with crowd-sourced chaos. In this episode, we unpack the marketing insights behind it with special guest Derek Weeks, Chief Marketing Officer at Katalon.Together, we explore what B2B marketers can learn from building real connections, inviting community participation, and letting go of perfection to create content people genuinely trust and engage with.About our guest, Derek WeeksDerek Weeks is the Chief Marketing Officer at Katalon. He is a driven, results-oriented CMO with a proven ability to achieve multiple successful exits, build and execute bold go-to-market strategies for each stage of business growth, and demonstrate solid returns on marketing investments. Accomplished at building high-performing teams, driving quality marketing-sourced pipeline, developing massive communities, and collaborating with sales teams to meet business targets.What B2B Companies Can Learn From the Armchair Expert Podcast:Vulnerability builds trust and attention. Derek Weeks emphasizes that Armchair Expert's standout quality is its authentic vulnerability, which creates a powerful emotional connection with listeners. He explains, “It's really about being human… It builds an emotional connection with your brand.” Derek draws a parallel to B2B marketing, highlighting that it's crucial to showcase real people behind the brand to forge trust.Mix long-form and short-form content strategically. Armchair Expert masterfully balances 90-minute conversations with short, snackable segments like Armchair Anonymous. Derek believes this dual-format approach is essential for B2B marketing: “That kind of mix of long and short is something that you have to play into as a marketer and realize your audience expects different things at different times.” He stresses that marketers must go deep when it matters, but also repurpose content aggressively to cater to varied audience behaviors, especially across platforms like TikTok.Empower community-generated content. Derek praises Armchair Expert for its use of community-driven content through Armchair Anonymous, where listeners share personal stories weekly. He says, “They really don't have to spend time creating content at all… believe in your community and the value that they create.” B2B marketers should harness their user-generated content to scale content creation far beyond the limits of a marketing budget.Quotes“ You have to think about what draws people to the next.  What did you do in that moment that got people to say, ‘This is worth following or paying attention to or coming back again?'  Figure out what's going to make people come back, not what makes people appear the first time.  The first time is kind of an easy win. The second time, or third time, or 10th time is the hard part.”Time Stamps[00:55]  Meet Derek Weeks, CMO at Katalon[01:23]  Why Armchair Expert?[03:01] Vulnerability and Trust in B2B[08:58]  Don't Build Campaigns, Build Conversations[13:37] The Long-Form to Short-Form Pipeline[19:05] Unfair Mindshare[21:47] What Armchair Expert Gets Right[24:01] Practical Ways to Bring Personality into B2B[27:38] Final Thoughts & TakeawaysLinksConnect with Derek on LinkedInLearn more about KatalonAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

    My Amazon Guy
    What If Amazon Suddenly REFUSED to Let You Sell Your Brand?

    My Amazon Guy

    Play Episode Listen Later Aug 14, 2025 4:52


    Send us a textSome sellers own the product, brand, and UPC but still can't list on Amazon. Missing brand registry links, UPC data mismatches, and catalog errors are often the cause. Common fixes include linking the UPC to GTIN fields, doing template uploads, and submitting proper packaging images.Get expert help to fix your Amazon listing issues before they cost you more sales. Book a call with us: https://bit.ly/4jMZtxuGet instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w#AmazonListingHelp #BrandRegistryFix #AmazonUPC #AmazonSellerTips #FixAmazonListingWatch these videos on YouTube: This Amazon Report Can Save Your Listings! https://www.youtube.com/watch?v=L9WxyAmipCc&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZILHow to Fix Amazon Error Code 8541 (Simple Guide): https://www.youtube.com/watch?v=AgH2YkD_Dho&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i-------------------------------------------------Avoid losing sales. Download the Amazon Crisis Kit and fix your account issues before they get worse: https://bit.ly/4maWHn0Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYXGet the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSlTurn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon Blocks You from Selling Your Own Product00:26 - Common Product Listing Errors and Signs to Watch00:50 - Brand Registry Might Not Be Connected to Your ASIN01:22 - Importance of GTIN and UPC in Seller Central02:09 - What to Do If UPC Fix Doesn't Work02:57 - Submitting Cell Phone Images with Branding03:43 - Why Amazon Rejects Sticker Logos04:01 - What Happens If Brand Registry Gets Revoked04:24 - Final Steps and Summary-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Customer Service Podcast
    215. One Brand for the Rest of the Year, Fads Vs Trends, & Eating Out of Dog Bowls

    Customer Service Podcast

    Play Episode Listen Later Aug 14, 2025 102:48


    Timothy & Chase talk about favorite bands, fads vs trends, & eating out of dog bowls.Customer Service Podcast on Instagram @customerservicepod Canoe Club on Instagram & YouTube @shopcanoeclub ⁠www.shopcanoeclub.com

    dogs brand eating bowls fads customer service podcast
    The Marketing Architects
    Nerd Alert: What Marketers Get Wrong About Their Own Brands

    The Marketing Architects

    Play Episode Listen Later Aug 14, 2025 9:00


    Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob reveal the harsh truth about marketers' ability to judge their own brand elements. They explore why we're terrible at predicting how consumers will respond to our logos, colors, sounds, and taglines.Topics covered:   [01:00] "Assessing Branding Strength: Comparing Marketer Judgment and Consumer Data for Brand Identity Elements"[02:00] Only 2% of marketer predictions are accurate[04:00] Why we love our brands like our own dogs[05:00] When marketers actually get it right[06:00] Why teams beat individuals at brand judgment[07:00] Don't trust your gut alone  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Graham, C., & Lowrey, T. M. (2023). Assessing branding strength: Comparing marketer judgement and consumer data for brand identity elements. International Journal of Research in Marketing, 40(4), 977–996. https://doi.org/10.1016/j.ijresmar.2023.06.006  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

    The Agile World with Greg Kihlstrom
    #718: Building trust while building a brand with Meika Hollender, Nara Organics

    The Agile World with Greg Kihlstrom

    Play Episode Listen Later Aug 13, 2025 27:26


    When consumer trust is more fragile than ever, how can brands, particularly in highly scrutinized categories like infant nutrition, utilize the latest approaches to not only build trust but also deepen consumer relationships? Agility requires not only adapting to evolving consumer expectations and technological advancements but also maintaining ethical and transparent practices, especially when dealing with sensitive topics such as infant health. It also demands a willingness to experiment, learn, and iterate quickly in response to market feedback and emerging trends. Today, we're going to talk about building trust in a digital age, navigating the complexities of launching a purpose-driven CPG brand, and redefining what “healthy” means for a new generation of parents. To help me discuss this topic, I'd like to welcome, Meika Hollender, Chief Marketing Officer at Nara Organics. About Meika Hollender Meika Hollender is the Chief Marketing Officer of Nara Organics, a pioneering brand redefining infant nutrition with its first-of-its-kind USDA-certified organic whole milk formula. Before joining Nara, Meika served as Vice President of Brand and Corporate Communications at Grove Collaborative, a leading sustainable consumer products company and the first plastic-neutral retailer in the world. At Grove, she led the development and execution of communications strategy across brand, sustainability, and innovation, driving awareness through powerful storytelling and purpose-driven campaigns. Grove, a certified B Corp, is on a mission to move Beyond Plastic and be 100% plastic-free by 2025. Meika first made her mark as the Co-Founder and CEO of Sustain, the pioneering brand of natural sexual wellness products for women. After growing Sustain into a category leader, the company was acquired by Grove in 2019. Meika stayed on as President of Sustain while stepping into a broader role at Grove, where she brought her passion for product innovation, social impact, and women's health to a wider CPG platform.She holds an MBA from NYU's Stern School of Business and is the author of Get on Top, published by Simon & Schuster in 2018. Meika also serves on the board of Net Impact and the Young Visionaries Committee for Planned Parenthood of New York City. Meika Hollender on LinkedIn: https://www.linkedin.com/in/meika-hollender-b574b519/ Resources Nara Organics: https://nara.com/ https://nara.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150" Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

    Alex Stein - Episode #376

    "YOUR WELCOME" with Michael Malice

    Play Episode Listen Later Aug 13, 2025 55:41


    Michael Malice (“YOUR WELCOME”) invites comedian and loudmouth, Alex Stein, onto the show to talk about his shocking revelation about the YouTuber Destiny, the reality behind his viral trans community clips, and the devastating effects of losing his mother. https://x.com/alexstein99https://www.youtube.com/@PrimeTimeAlexSteinOrder Michael's Brand-new Book, Not Sick of Winning: A History of President Trump's First 100 Days: http://notsickofwinning.comOrder THE WHITE PILL: http://whitepillbook.com/Order THE ANARCHIST HANDBOOK: https://www.amzn.com/B095DVF8FJOrder THE NEW RIGHT: https://amzn.to/2IFFCCuOrder DEAR READER: https://t.co/vZfTVkK6qf?amp=1https://twitter.com/michaelmalicehttps://instagram.com/michaelmalicehttps://malice.locals.comhttps://youtube.com/michaelmaliceofficialIntro song: "Out of Reach" by Legendary House Cats https://thelegendaryhousecats.bandcamp.com/The newest episode of "YOUR WELCOME" releases on iTunes and YouTube every Wednesday! Please subscribe and leave a review.This week's sponsors:JustThrive – Potent, Proven, Effective: https://www.JustThriveHealth.com , promo code: WELCOME (20% off)PDS Debt – Become Debt Free: https://www.PDSDebt.com/welcome (Free Debt Assessment) PlutoTV – Streaming TV: https://www.Pluto.tv (Free) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Breaking Beauty Podcast
    Claudia Sulewski on Her Viral Self-Care Brand Cyklar, Early YouTube Fame & The Secrets of her Summer Skincare Routine

    Breaking Beauty Podcast

    Play Episode Listen Later Aug 13, 2025 55:21


    This week on Breaking Beauty Podcast, we're joined by content creator, actress, and beauty entrepreneur Claudia Sulewski. Claudia got her start on YouTube at just 13 years old under the handle “BeyondBeautyStar,” becoming one of the OG beauty influencers online. Fast-forward to now, she's grown her community to nearly 6 million followers, starred in indie films, Apple TV+'s Shrinking and launched her own body care brand, CYKLAR.We're talking all about Claudia's beauty journey—from growing up in the Midwest and landing a major hosting gig with Teen Vogue, to navigating content creation in 2025 and launching one of the sexiest self-care brands on the market.In this episode, we cover:Claudia Sulewski's early start as a beauty YouTuber and how her content has evolved from I was blue eye shadow tutorials to home renovating vlogs with her partner (musician Finneas O'Connell) over the yearsHer experience working with Teen Vogue and the red carpet celebrity interview she'll never forgetThe full story behind her brand CYKLAR, including a major rebrand after one year in business Cyklar's best-selling Sacred Santal Body Wash, her boyfriend's fave scent in the lineup and what Claudia thinks about Billie Eilish's latest perfume! The founder's personal skincare and summer beauty routine, including her go-to LA beauty experts, treatments, and secrets to her glowing skinRelated episodes like this: Phlur Fragrance Founder Chriselle Lim on How‑To Make Your Perfume Last Longer, Her Favourite K‑Beauty Skincare Steal and Plastic Surgery RealnessHailey Bieber's Facialist Biba De Sousa On Debunking Breakout Triggers, Oil Cleanser Truths and Is Your Skincare Clogging Your Pores?The Power of “Midlights,” Why Demi‑Colour Is Your New BFF With Celebrity Hair Colourist Matt RezGet social with us and let us know what you think of the episode! Subscribe to our YouTube channel and find us on Instagram, Tiktok, Twitter. Join our private Facebook group. Or give us a call and leave us a voicemail at 1-844-227-0302. Sign up for our newsletter here For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/ PROMO CODES: When you support our sponsors, you support the creation of Breaking Beauty Podcast! Medik8Medik8's C-Tetra Advanced Gel Face Serum is available online at Medik8.us. Use code BREAKING20 for 20% off your order. NutrafolSee thicker, stronger, faster-growing hair with less shedding in just 3–6 months with Nutrafol. For a limited time, Nutrafol is offering our listeners $10 off your first month's subscription plus free shipping when you go to Nutrafol.com and enter promo code BREAKING. Nutrafol is the best-selling hair growth supplement brand — visit their site and use the promo code to save today. *Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.* Hosts: Carlene Higgins and Jill Dunn Theme song, used with permission: Cherry Bomb by Saya
 Produced by Dear Media Studio See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Book Marketing Mentors
    How to Legally Protect Your Book, Brand, and Author Business - BM487

    Book Marketing Mentors

    Play Episode Listen Later Aug 13, 2025 25:55 Transcription Available


    What if the title you love, the story you've lived, or the brand you're building could land you in legal trouble?This week, attorney and author Cheri Andrews reveals what most writers miss about protecting their books and businesses. From book titles to memoir minefields, she breaks down the must-know legal moves every author should make before publishing.In this episode, you'll discover:Why skipping copyright could cost you more than your bookThe truth about titles—and what you can't protectMemoir red flags that could trigger lawsuitsWhen a quote crosses the line into copyright violationHow one missed step can destroy your brandProtect your words. Own your work. Avoid expensive mistakes.Listen now for the legal clarity every author needs.Here's how to connect with Cheri:EmailWebsiteLinkedInFacebook Business PageInstagramDownload Cheri's free gift, "Safeguard Your Success"*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you're ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies.

    Networking Rx
    Networking For Beginners At Any Stage (EPS 832)

    Networking Rx

    Play Episode Listen Later Aug 13, 2025 19:53


    Dana Alfirevic, author of How to Effectively Network for Those Afraid to Put Themselves Out There, shares insights and ideas for overcoming anxiety and building authentic connections. Connect with her on LinkedIn: https://www.linkedin.com/in/dana-alfirevic/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.

    Capability Amplifier
    How to Upgrade Yourself, Your Brand, Your Team & Your Topline – with Ai

    Capability Amplifier

    Play Episode Listen Later Aug 13, 2025 82:33


    If you could transform yourself into a “Superhuman Founder” with Ai – doubling your revenue, multiplying your impact, and automating the work of an entire team – would you do it?In this brand-new episode, I'm sharing my Four Quadrants of Ai framework – straight from the Ai Accelerator Live event.You'll hear exactly how I (and our $250K+ clients) are using Super Agents to:Give you superpowers you didn't think were possibleBuild a one-person marketing team that creates brand-level content at scaleLand customers, investors, and speaking gigs – on demandAutomate entire systems so your business runs 24/7 without you babysitting itI'll walk you through the real tools, prompts, and workflows I use in my own companies – plus jaw-dropping case studies, including how we:Built a custom app in an afternoon (no code!)Turned raw YouTube videos into fully formatted installation manuals in minutesFound investor leads, wrote outreach copy, and booked platform appearances – automaticallyWhether you're a founder, consultant, or investor, this episode will change the way you think about Ai forever.KEY INSIGHTS & TAKEAWAYS:The Four Quadrants of Ai Upgrade yourself, your brand, your team, and your top-line revenue using a repeatable framework you can implement this week.Super Agents = Game ChangerThese aren't “just” ChatGPT – they think ahead, make plans, and execute complex workflows without handholding.Your Ai Superpowers Leverage the MAC Method (Mentor, Assistant, Critic) to teach, execute, and improve any business process – fast.The One-Person Marketing TeamHow to produce high-quality video, audio, and written content – without hiring 10 people.Closing Big Deals, FasterFind investors, dream clients, and speaking gigs – then personalize outreach at scale.Automation & ScaleBuild systems that work 24/7 so you can stop being the bottleneck in your own business.Why You Have 18–36 Months If you're not implementing Ai now, your competitors will – and they'll outperform and outcompete you.TIME STAMPS:[00:00:00] Welcome to the Four Quadrants of Ai  The big promise: upgrade yourself, your brand, your team, and your revenue using Ai.[00:02:31] What Are “Super Agents”? Why they're different from ChatGPT and how they plan, think, and execute at a higher level.[00:07:46] My Personal Ai Stack The exact order and tools I use daily, and how I decide which Ai to use for which job.[00:13:20] Quadrant 1 – Your Ai Superpowers How to get your time back, increase productivity, and expand your capabilities – without hiring.[00:36:58] Quadrant 2 – The One-Person Marketing Team Case study: turning raw video into a polished installation manual in minutes.[00:51:33] Quadrant 3 – Closing Big Deals Faster Finding 100+ ideal leads or investors – and writing custom outreach in minutes.[00:57:01] Quadrant 4 – Automation & Scale Building a no-code app prototype in an afternoon.[01:05:45] Biggest Lessons from Ai Accelerator Live Why workshops + collaboration create breakthroughs faster than solo learning.[01:16:29] How to Get Involved Details on the next Ai Accelerator Live and how to join the VIP experience.If you're serious about future-proofing your business, this is your roadmap to becoming the most valuable person in the room – no matter where you go.PS – Whenever you're ready, here's how I can help: Get a ticket to my next Ai Accelerator Live event here (Use Code > BIRD500 < ) – www.AiAccelerator.com/LiveWatch the video recording of this episode - PLUS get a bonus implementation guide: www.AiAccelerator.com/AiWorkshop Join me for a Cup of Coffee at my Digital Cafe and discover your next big opportunity. This is where we can meet:www.MikeKoenigs.com/1kCoffeeCA

    The Courageous Podcast
    Courage Brand Spotlight - Equality Lounges, Banana Ball & Adult Beverages

    The Courageous Podcast

    Play Episode Listen Later Aug 13, 2025 31:42


    Courage Brands Win. This week, we hit pause on the usual interview format for a fast, fun “Courage Brands Spotlight” discussion featuring Ryan and his partners Nicole Miller and Billy Collins. Nicole kicks things off with The Female Quotient—an unapologetic, action-oriented force that meets leaders where they already gather (CES, Cannes) with Equality Lounges and hard conversations everyone's invited to join. Billy spotlights the Savannah Bananas, who are on a mission to rewire baseball for sheer fun; two-hour games, innings ending when someone scores, and fans recording an out by catching a foul ball. Ryan closes with BeatBox Beverages—the party-ready, wine-based cocktail that started on Shark Tank and is now riding a wave of success with Shaq.

    The Amazon Wholesale Podcast
    #117 - This Tool Helped Me Close an Amazon FBA Brand With Just Two Phone Calls I The Corey Ganim Show

    The Amazon Wholesale Podcast

    Play Episode Listen Later Aug 13, 2025 30:07


    In this episode, I show you how I used SmartScout to close a brand with just a couple of phone calls. I take you through the process of finding the brand, cold calling them, and then landing the deal. Get 25% off your first 3 months of SmartScout (Use the code "WHOLESALE25") - https://partners.smartscout.com/?fpr=corey89   Check out our Wholesale Accelerator community - https://www.skool.com/the-wholesale-network-101/about   Use these resources in your FBA business:   Brand criteria - https://corey-ganim.kit.com/d2159c4015 Brand and distributor call scripts - https://corey-ganim.kit.com/7e46a39b1f Distributor criteria - https://corey-ganim.kit.com/3c9d50ab97 Seasonal sourcing calendar - https://corey-ganim.kit.com/11c8affa83 PO template - https://corey-ganim.kit.com/5ebf7e2656 VA job posting templates - https://corey-ganim.kit.com/b618eb05bc

    Cheeky Mid Weeky
    Strength & Conditioning in Pro Sports: Lessons from the NFL and NHL

    Cheeky Mid Weeky

    Play Episode Listen Later Aug 13, 2025 47:31


    What's tougher—training NFL and NHL athletes or high school kids learning to squat for the first time? In this episode, strength coach Steve Polito shares his eye-opening journey from working with the Miami Dolphins and New York Rangers to coaching in high school.We cover:

    Get In The Hole
    217. Will Tommy Fleetwood EVER Win On The PGA Tour, The GITH Fantasy Football Hour, & BMW Championship Preview

    Get In The Hole

    Play Episode Listen Later Aug 13, 2025 117:31


    Steve & KB are BACK and kick things off with a 20 minute diatribe about Fantasy Football. Then they recap everything from the FedEx Championship, Tommy Fleetwood falling short yet again, some Ryder Cup talk, and TV ratings. Then they preview the BMW Championship and give their Beer Money Picks of the Week!Suicide Prevention Lifeline Info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://988lifeline.org⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Support our sponsors!'47Get FREE Shipping on ALL orders when you join the '47 Family and shop your favorite sports teams with '47 Brand!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠47.sjv.io/JKOKkE⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MERCH: Get 10% off your next merch order with code UNDERGROUND at⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠phiapparel.co/shop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Acorn Hills:Use code "GITH15" for 15% off at⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://acornhillsco.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Five Iron GolfBook your next visit to Five Iron Golf!⁠⁠https://fiveirongolf.sjv.io/Bn9RO4⁠⁠Kenwood Beer:Visit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kenwoodbeer.com/#finder⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to see who has ice cold Kenwood Beer on tap! (Must be 21+)Follow Us!Twitter:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@GetInTheHolePod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@UndergroundPHI⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Steven: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@StevenMcAvoy_⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@GetInTheHolePod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@undergroundphi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠youtube.com/@UndergroundSportsPhiladelphia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitch: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitch.tv/UndergroundSportsPHI⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#golf #BMWChampionship #FedExStJude #TommyFleetwood #PGATour #LIVGolf #GetInTheHole #fyp #subscribe

    The Empire Builders Podcast
    #218: Frappuccino – Not A Brand???

    The Empire Builders Podcast

    Play Episode Listen Later Aug 13, 2025 18:57


    Starbucks was having a students going home issue and needed to keep selling coffee, so they copied and perfected as Seattle treat. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is, well, it's us. But we're highlighting ads we've written and produced for our clients, so here's one of those. [Maven Roofing Ad] Dave Young: Welcome back to the Empire Builders Podcast. I'm Dave Young alongside Stephen Semple. And man, this topic takes me back. I feel like in the early days of the Empire Builders Podcast, we talked a lot about coffee and coffee products. Stephen Semple: We did. We did. Dave Young: And today, you told me we're going to talk about Frappuccino. Stephen Semple: Yes. Dave Young: And my big question is is that a brand? Stephen Semple: No, it's a name. It's a product name. And it's actually owned by Starbucks. And yep, Starbucks, I looked this up, Dave, guess what episode Starbucks was? Guess how far back we got to go? Dave Young: I don't know, single digits? Stephen Semple: Yes, episode five. It's like four years ago we talked about Starbucks. Dave Young: And they own the word Frappuccino? Stephen Semple: They own the word Frappuccino. No one else can use the name. They didn't create it. And it's funny, when I learned this, I went, "No, no, no." Because Tim Hortons and things like that, they use Frappuccino. And then I noticed they don't. It's called things like frozen caps or frozen cappuccinos. No one actually uses the name Frappuccino, even though in my mind they did. Dave Young: I feel stupid. You don't hear why? Stephen Semple: Why is that? Dave Young: It's a portmanteau of frozen and cappuccino. I never figured that out before. Stephen Semple: Well, it's actually not quite that. Dave Young: Isn't it? Okay. Stephen Semple: No, it's going to be something a little bit more interesting. You're close, but it's a little bit more interesting than that. Dave Young: Okay. Stephen Semple: So it's kind of an interesting story, and it's a huge category in Starbucks. And in fact, when the idea was first introduced to Howard Schultz, he hated it. He was like, "No, we're not doing this. I'm a coffee purist. We're not doing this frozen drink thing with the star and all this other crap." But our story actually starts with the relocation of George Howell from Berkeley to Boston in the early-1970s. Because George is a real coffee nerd. I mean real coffee nerd. There's stories of George pulling into a diner and wanting to have a coffee and smelling the burnt coffee in the diner. And basically, he'll ask for a pot of hot water and he'll pull out his beans, pull out a coffee grinder, and his French press, and to start to make coffee. And people would gather around, like, "What the hell are you doing?" Dave Young: To show them how to make coffee. Stephen Semple: Yeah, exactly. Exactly. So it's the 1970s, and there's not much of a coffee culture yet in United States. But there was in Berkeley, which he just left. And Berkeley was kind of ground zero for the coffee culture in the United States. Dave Young: I see what you did there. Grounds, zero. Stephen Semple: I didn't even think about that. And he's moving to Boston. Now, ironically, Boston is kind of the starting point for coffee consumption in the United States, but it's really still not good coffee. George wanders the Boston area visiting literally every cafe and ordering coffee, and it's terrible. He tries all of them, and he's continually disappointed. And George not only misses coffee, but the culture of coffee,

    Focus On Brand
    How to Build Brand and Product in Tandem | Brand & Product with Lee Eisenbarth (Ep. 2)

    Focus On Brand

    Play Episode Listen Later Aug 13, 2025 34:31


    When brand and product are treated as separate silos, user trust suffers. In this episode, Focus Lab CEO Bill Kenney and Max Q Co-Founder Lee Eisenbarth unpack what it means to build software experiences that feel cohesive—because they are.They explore how design systems, microcopy, onboarding flows, and even 404 pages can carry the weight of brand, not as decoration, but as the soul of the experience. You'll hear examples from companies like Slack, Linear, and Ledger, and leave with tactics to align product with purpose — even on a lean budget.Key Takeaways:Why brand-product misalignment kills trust (and how to fix it)Where to inject brand personality into the product — without overdoing itSmall but mighty ways to make technical UX feel humanHow internal teams (not just marketing) scale brand consistentlyWhether you're building your MVP or scaling a platform, this is your playbook for embedding brand into every corner of your product.Episode Resources:Learn more about MaxQ"Brand Isn't the Frosting. It's the Framework." (Article by Lee Eisenbarth)Connect with Lee on LinkedInPrint Magazine / Headspace Brand ArticleFocus Lab is an established B2B brand agency that believes, without question, that the most successful companies are the ones who invest in branding. Focus Lab creates transformative B2B brands that resonate with their customers and stand out as industry leaders. Through a proven process and a shared commitment to create unforgettable experiences, we develop true partnerships that help B2B brands become their boldest, most original selves.STAY IN TOUCH:Newsletter: https://focuslab.agency/subscribeLinkedIn: https://www.linkedin.com/company/focus-lab-llcInstagram: @focuslabllc Looking for a brand agency? We would love to hear from you. Email us: hello@focuslab.agency

    Medicare For The Lazy Man Podcast
    Ep. 842 - Planning to call your Medicare Advantage company? Listen to these hints first!

    Medicare For The Lazy Man Podcast

    Play Episode Listen Later Aug 13, 2025 33:56


    In the "Medicare Advantage Minute" segment:                                                       We enjoy a tutorial designed to help defeat the various methods companies use to avoid speaking with their customers.  In "Your Medicare Benefits" the subject concerns how Medicare would cover Opioid Use Disorder Treatment Services.  Brand new client Curt just had his Medicare supplement plan approved on July 4th. A few weeks later he received a job offer that included company-paid health insurance. What to do, what to do? Medicare maven Toni King is warning us about a new Medicare scam making the rounds. This one has to do with hospice care, which could be a little creepy. Finally, I try (and fail) to construct a quiz based on the states where nurse burnout is perceived to be highest and lowest. Contact me at: DBJ@MLMMailbag.com (Most severe critic: A+)                   Visit us on: BabyBoomer.ORG Inspired by: "MEDICARE FOR THE LAZY MAN 2025; SIMPLEST & EASIEST GUIDE EVER!" "MEDICARE DRUG PLANS: A SIMPLE D-I-Y GUIDE" "MEDICARE FOR THE LAZY MAN: BARE BONES!" For sale on Amazon.com. After enjoying the books, please consider returning to leave a short customer review to  help future readers. Official website: https://www.MedicareForTheLazyMan.com.

    Underground Sports Philadelphia
    Underground PHI Episode 767: Phillies Sweep Rangers, Eagles Offense Rocks, & 'Dogs Playoffs

    Underground Sports Philadelphia

    Play Episode Listen Later Aug 12, 2025 40:45


    KB is BACK and STOKED about the Phillies sweep of the Texas Rangers. He discusses the series win and why it is a pivotal series win and sweep of this entire season. Then he recaps the Eagles preseason win over the Bengals and open practice being ELECTRIC! Then he wraps on the Waterdogs clinching a playoff spot and gives his thoughts on the 'Dogs going into playoff season! Follow & Subscribe to The House Show with Pat Pitts! linktr.ee/OfficialHouseShow Onboarding Form: forms.gle/mZYnkiQcGv1ZxBSg9 Voicemail Line: speakpipe.com/UndergroundSportsPhiladelphia Support Our Sponsors! The City of Vineland: Visit www.vinelandcity.org/ and stay connected with the community and learn about important announcements, programs, and services offered by the city! Vineland, New Jersey... Where It's Always Growing Season! '47 Brand Shop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand! 47.sjv.io/e1Nyor Kenwood Beer Visit kenwoodbeer.com/#finder and see who has Kenwood Beer on tap in YOUR area and crack open an ice cold Kenwood Beer to celebrate Victory Monday and the holiday season! (MUST be 21+ to do so and PLEASE drink responsibly.) Merch & Apparel: www.phiapparel.co/shop + Use Code "UNDERGROUND" for 10% off! Five Iron Golf: Book your next visit to a Five Iron Golf near you! fiveirongolf.sjv.io/Bn9RO4 Biñho Get 10% off your next purchase with code BINHOBENNETT62 from our pals at Biñho! binhoboard.com?bg_ref=pDJkDdNO1y Follow Us! Twitter: twitter.com/UndergroundPHI Instagram: www.instagram.com/undergroundphi/ TikTok: tiktok.com/@undergroundphi KB: twitter.com/KBizzl311 Watch LIVE: YouTube: www.youtube.com/@UndergroundSportsPhiladelphia FB: facebook.com/UndergroundSportsPHI Twitch: twitch.tv/UndergroundsportsPHI Intro Music: Arkells "People's Champ" Outro Music: Arkells "People's Champ" #fyp #Phillies #RingTheBell #FlyEaglesFly #Eagles #podcastcharts #download #review #subscribe

    The Goal Digger Girl's Podcast
    477: Lead Flow Formula: 3 Daily Habits That Built My Brand

    The Goal Digger Girl's Podcast

    Play Episode Listen Later Aug 12, 2025 13:01


    Tune in for this week's new Podcast episode where I'll be sharing the exact Lead Flow Formula that helped me build a powerful brand, without burning out or chasing cold leads. These 3 daily habits might seem simple, but don't underestimate their impact. They're the behind-the-scenes non-negotiables that brought consistency, connection, and cash flow into my business. If you're tired of wondering where your next lead is coming from or feeling like your content is getting ghosted, this episode is your permission slip to simplify, streamline, and finally see momentum. The Ultimate Brand Mastery ToolkitBrand Like a Boss BootcampKimberly's Must-Have Automation ToolsJoin The Vault & Get Instant Access to 75+ Courses, Monthly Zoom Sessions, Curated Curriculum to fit your biz needs, New Courses add Each Month, and so much more!https://bit.ly/TheOfficialVault Grab your FREE copy of my book, ‘Boss It Up Babe!'https://bit.ly/BOSSItUpBabeBookHost Bio:Kimberly Olson is a self-made multi-millionaire and the creator of The Goal Digger Girl, where she serves female entrepreneurs by teaching them simple systems and online strategies in sales and marketing. Through the power of social media, they are equipped to explode their online presence and get real results in their business, genuinely and authentically. She has two PhDs in Natural Health and Holistic Nutrition, has recently been recognized as the #2 recruiter in her current network marketing company globally, is the author of four books including best-sellers, The Goal Digger and Balance is B.S., has a top 25 rated podcast in marketing and travels nationally public speaking. She is a mom of two and teaches others how to follow their dreams, crush their goals and create the life they've always wanted.Website: www.thegoaldiggergirl.comInstagram: www.instagram.com/thegoaldiggergirlFacebook: www.facebook.com/thegoaldiggergirlYoutube: www.youtube.com/c/thegoaldiggergirlGrab The Goal Digger Girl Journal: https://amzn.to/3BeCMMZCheck out my Facebook groups for those that want to build their business online through social media, in a genuine and authentic way:Goal Digging Boss Babes: http://bit.ly/GoalDiggingBossBabesFempreneurs:  https://bit.ly/FempreneursCashFlowQueensLeave a review here: Write a review for The Goal Digger Girl Podcast.Subscribing to The Podcast:If you would like to get updates of new episodes, you can give me a follow on your favorite podcast app.

    Networking Rx
    This Is How Your Differences Can Help You Fit In (EPS 831)

    Networking Rx

    Play Episode Listen Later Aug 12, 2025 15:42


    Frank Agin reflects on a piece in Psychology Today that examined the notion of our quirks and how they can serve us in forging relationships, building a network, and establishing a successful life. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.

    Sunlight
    Design Spotlight: The Power of Branding, Human Connection, and Creative Strategy in the Age of AI with Reggie Tidwell & Tim Scroggs of 40 Hearts

    Sunlight

    Play Episode Listen Later Aug 12, 2025 59:38


    In this episode of the Sunlight Tax podcast, I talk with Reggie Tidwell and Tim Scroggs, the founders of the design agency 40 Hearts. We dive into their journey as designers, explore the impact of AI on the creative industry, and discuss why community and branding matter so much during times of economic uncertainty. Our conversation highlights the need for genuine human connection and the enduring value of creativity in navigating challenges.   Also mentioned in today's episode:   02:52 Meet the Designers: Reggie Tidwell and Tim Scroggs 08:38 Creating Enduring Value in Design 11:58 Navigating Client Relationships and Brand Strategy 14:49 Building Confidence as a Designer 17:35 Embracing the Unknown in Creativity 23:55 AI and the Future of Design 29:56 Community and Connection in the Design World 32:36 The Impact of AI on Creativity and Humanity 41:19 The Importance of Intuition and Human Connection   Takeaways The design industry is evolving with the introduction of AI, but human creativity remains irreplaceable. Branding is essential for businesses, especially during economic uncertainty. Transitioning from a beginner to an expert designer involves gaining confidence and experience. AI should be viewed as a tool to enhance creativity, not a replacement for it. Isolation is a significant challenge for creatives, and community support is vital. Understanding client needs is crucial for effective branding and marketing strategies. Creativity thrives in environments that value human connection and collaboration. The future of design will require a blend of technology and human intuition.   If you enjoyed this episode, please rate, review and share it! Every review makes a difference by telling Apple or Spotify to show the Sunlight Tax podcast to new audiences.   Links: Link to pre-order my book, Taxes for Humans: Simplify Your Taxes and Change the World When You're Self-Employed. Link to pre-order my workbook, Taxes for Humans: The Workbook Get your free visual guide to tax deductions Check out my program, Money Bootcamp  

    The Real Estate Law Podcast
    How I Turned Ghost Town Casitas Into a Brand (Not Just an Airbnb) | Coleman Davis

    The Real Estate Law Podcast

    Play Episode Listen Later Aug 12, 2025 33:27


    What does it take to turn a remote West Texas ghost town into an Instagram-worthy short-term rental experience?In this episode, discover how a former NYC creative director brought his branding expertise to the desert to create the cinematic Ghost Town Casitas. Learn how storytelling, design, and photography come together to craft rentals that offer more than just a stay—they deliver an unforgettable experience.Join us as we explore the challenges of building in remote areas, the power of great photos, influencer stays, and balancing family life with entrepreneurship. Whether you're a host or a fan of unique getaways, this episode offers inspiration and practical tips for standing out in hospitality.Things we discussed in this episode:Coleman Davis's transition from NYC creative director to West Texas short-term rental host.The creation and branding of Ghost Town Casitas as a cinematic, Instagram-worthy destination.The importance of storytelling, design, and professional photography in hospitality.Challenges and logistics of operating rentals in remote areas, including water and electricity.The impact of COVID-19 on travel trends and the rise of West Texas as a destination.The role of influencer marketing and partnerships in promoting unique stays. Balancing entrepreneurship with family life and time management strategies.The process of designing properties with photography and guest experience in mind. Navigating regulations and the legal landscape for short-term rentals in different locations.The value of automation, community, and networking in growing a successful rental business.Get in touch with Coleman:Facebook - ⁠⁠⁠⁠⁠https://www.facebook.com/GhostTownCasitas/⁠Instagram - ⁠⁠⁠⁠https://www.instagram.com/ghosttowncasitas/⁠Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.ghosttowncasitas.com/⁠#SmartStayShow #realestate #realestateinvestor #realestateagent #RealEstateInvesting #ShortTermRentals #HospitalityDesign #BrandStorytelling #WestTexas #EntrepreneurLife #VacationRental #InstaWorthy #RemoteWork #InfluencerMarketing #FamilyBusinessFollow Us!Join Jason Muth of Prideaway Stays and Straightforward Short-Term Rentals and Real Estate Attorney / Broker Rory Gill for the first episode of SmartStay Show!Following and subscribing to SmartStay Show not only ensures that you'll get instant updates whenever we release a new episode, but it also helps us reach more people who could benefit from the valuable content that we provide.SmartStay Show ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Prideaway Stays ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Straightforward Short-Term Rentals ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Attorney Rory Gill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jason Muth on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Paging Dr. Chanda
    Kenya Moore on Building Her Brand & What's Coming Next

    Paging Dr. Chanda

    Play Episode Listen Later Aug 12, 2025 5:10


    Enjoying this clip? Catch the full episode HERE Youtube: https://www.youtube.com/@PagingDrChanda Patreon: https://www.patreon.com/user?u=644057... #Depression #podcast #mentalhealth #Revolt #foxsoul Learn more about your ad choices. Visit megaphone.fm/adchoices

    Franchise Secrets Podcast
    7 Costly Mistakes I Made as a Franchisee (And How to Avoid Them)

    Franchise Secrets Podcast

    Play Episode Listen Later Aug 12, 2025 32:09


    In this solo episode, Erik shares the hard-earned lessons he wishes he'd known sooner as a franchisee—so you can avoid costly mistakes, scale smart, and boost profitability. From avoiding territory overload to mastering the basics that actually make money, this is the blueprint for long-term success in franchising.   Timestamps: 0:00 – Why franchisees fail before they start 1:20 – Scaling back from 20 to 10 locations 3:15 – The territory trap: bigger isn't better 6:12 – Buying existing vs. starting new 8:30 – Innovating too early in your franchise 12:25 – Obsessing over the wrong things 16:30 – The danger of overleveraging 19:11 – Brand name myths 23:22 – Learning from the top 1% 28:48 – Why top-line obsession kills profits   Connect with Erik Van Horn:

    The Marketing Architects
    Where Did All the CMOs Go?

    The Marketing Architects

    Play Episode Listen Later Aug 12, 2025 26:52


    Only 40% of Fortune 500 marketing leaders actually hold the title Chief Marketing Officer. But average CMO tenure is now 4.3 years, up from last year. So is the CMO role really disappearing? New research from Spencer Stuart challenges the "CMO decline" narrative everyone loves to share. This week, Elena and Angela explore why this story gained traction, what effective marketing leadership looks like today, and how first-time CMOs can stay relevant. Plus, they share which brands they'd love to lead for one year. Topics covered: [01:00] Spencer Stuart's 2025 Fortune 500 CMO research findings[07:00] Only 40% of marketing leaders use the CMO title[10:00] Should CMOs handle roles beyond traditional marketing?[12:00] What effective marketing leadership looks like today[17:00] Biggest challenge facing first-time CMOs[22:00] How companies should treat the CMO role differently  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2025 Spencer Stuart Report: https://www.spencerstuart.com/research-and-insight/cmo-tenure-study-2025-the-evolution-of-marketing-leadership Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

    Your Brand of Beautiful with Bailie White
    36. How I Teach Women to Take Ownership of Their Life (a Your Brand of Beautiful Method Preview)

    Your Brand of Beautiful with Bailie White

    Play Episode Listen Later Aug 12, 2025 27:03


    In this episode, I'm sharing something I've been excited (and a little hesitant!) to bring to the podcast—an honest preview of the Your Brand of Beautiful Method: the 3-part framework I teach at retreats, sorority chapters, and conferences to help women stop spinning their wheels and start designing a life that actually feels like theirs. You'll hear how this method was shaped not only by my own personal journey, but also by the common threads I've seen across countless conversations—with podcast guests, audiences I've spoken to, and women from all walks of life. If you've ever felt stuck, lost in the noise, or like your life looks good on paper but doesn't quite feel like you—this one's for you. This is not the full keynote or workshop (you'll need to bring me to your community for that!), but I hope this episode serves as a powerful preview, a soft reset, or even a starting point. I walk through: Why busyness might be your biggest barrier to clarity How to quiet the noise—in your mind, schedule, and environment What it means to truly start being you If you love this episode and want to hear the full talk in person, head to www.bailiewhite.com or email me directly at hey@bailiewhite.com. I'd love to join you and your people. About Your Brand of Beautiful Host, Bailie White: Bailie White is a motivational speaker with nearly 10 years of entrepreneurial experience and a heart for serving, motivating, and encouraging women. After starting and scaling her first business — a luxury travel agency with a team of 15 women, a celebrity clientele, and multi-millions of dollars in annual sales — she sold the business after realizing what she once thought was her dream, didn't fully align with the woman she wanted to become. Today, Bailie is the host of the Your Brand of Beautiful Podcast (debuting on Apple's Top Charts) and a published author and speaker. Bailie facilitates workshops and delivers keynote speeches to college women, young professionals, and mamapreneurs. Bailie teaches these women how to Stop Being Busy, Quiet The Noise, and Start Being Them — she teaches them how to become Their Own Brand of Beautiful. Bailie has been featured in media outlets like Buzzfeed and Forbes, but is most proud of her title as ‘wife' and ‘mom' to her two small children. Bailie lives with her family on the outskirts of Savannah, Georgia. LET'S CONNECT! For speaking, event, or podcasting collabs, email: hey@bailiewhite.com Connect on Instagram: @heybailiewhite Visit Website: www.bailiewhite.com  

    Screw it, Just Do it
    How Grenade Built a £200M Brand from a £500 Startup with Juliet Barratt

    Screw it, Just Do it

    Play Episode Listen Later Aug 12, 2025 45:08


    How do you go from a £500 startup to a £200 million brand?On this week's Screw It Just DO It, I speak to Juliet Barratt, co-founder of Grenade. If you've ever picked up a Carb Killa bar, you've seen the impact of brand, timing, and relentlessness in action. Juliet and her husband launched Grenade during a recession, built it into a market leader, and sold it to Mondelez for a nine-figure sum.But this isn't just another glossy success story.Juliet opens up about the toll of selling your business, what she'd do differently, and why founders need to be laser-focused on product, branding, and fit. She also shares hard-earned lessons about scaling with your partner, the value of mentorship, and what the real road to a global brand looks like. Whether you're building a business, preparing for a raise, or staring down an exit, this is the unfiltered version most founders never hear.Key TakeawaysBrand is everything. Distinctive packaging and positioning were critical to Grenade standing out in a saturated market.Timing matters. Launching during a recession forced focus and discipline, but also provided unexpected opportunities.The exit isn't always a win. Juliet opens up about regretting their early sale of equity and the emotional cost of parting with the brand.Founders must protect focus. Know when to bring in professionals, and stay close to what makes the brand work.Scaling with a partner is hard. Clear boundaries and mutual respect were vital to building Grenade as a husband-and-wife team.

    If I Was Starting Today
    Why This Founder Said “No” to Shark Tank Money and Still Built a 7-Figure Brand - The Shopify Growth Show (#15)

    If I Was Starting Today

    Play Episode Listen Later Aug 12, 2025 45:38


    Would you turn down funding after being featured on Shark Tank? Eric Bandholz did. In this episode, he breaks down how Beardbrand became one of the most iconic DTC companies 0 built on freedom, grit, and a wild Reddit strategy.Jim talks with Eric Bandholz, founder of Beardbrand, about the raw, real story of building a DTC cult brand from scratch. Eric shares how he turned a niche grooming obsession into a 7-figure business - without funding, with help from Reddit, and by staying fiercely true to his values. It's a founder story that throws out the rulebook.Key Topics Covered:Why school nearly derailed his founder pathThe power of community-led growthHow Reddit became his early traction channelGetting featured on Shark Tank (and what happened next)Bootstrapping lessons and the real gift of staying leanProduct expansion done rightWhy building a network is your secret growth weaponIf you believe in the power of community, conviction, and scrappy marketing - you'll love this episode.Resources:Ecommerce ConversationsBeardBrandJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookThe Shopify Growth ShowAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

    The Marketing Movement | Ignite Your B2B Growth
    Brand. Demand. Expand. The Essential new Go-To-Market Framework

    The Marketing Movement | Ignite Your B2B Growth

    Play Episode Listen Later Aug 12, 2025 47:07


    From Dreamdata: "Things have changed over the last five years… and these are the core pillars you need to think about if you want to be successful as a company.Amidst intense budget scrutiny, disruptive AI, and failing lead-generation tactics, B2B marketers must overhaul their strategies to survive and grow by shifting focus from capturing existing demand to strategically creating it for the future.Speaking on a recent Attributed Podcast, Megan Bowen, CEO of Refine Labs, broke down the strategy that she believes is now essential for survival and growth.She argues that the "growth at all costs" era is definitively over, and in its place is a more sustainable, holistic go-to-market motion she calls the 'Brand. Demand. Expand.' framework. She explains the specifics of each pillar, including the key metric that makes brand performance measurable, a proven formula for reallocating ad spend, and strategies for turning existing customers into your best growth lever."

    CMO Confidential
    David Aaker | Vice Chair, Prophet | Why is Brand Value Still Not a Generally Accepted Principle?

    CMO Confidential

    Play Episode Listen Later Aug 12, 2025 37:23


    A CMO Confidential Interview with David Aaker, Vice Chair of Prophet, author of numerous marketing books including Aaker on Branding 2nd Edition, formerly a Haas School of Business Professor. David discusses the history of brand equity starting with the BCG model from the 90's and why that model and scanner data drove a short-term sales focus at the expense of brand equity. After years of progress, he believes we are now experiencing "A revival of short-termism." Key topics include: the differences between B2B and B2C brand building; the need for marketers to appreciate that brands aren't built in isolation; and how to break through in a hostile communications environment. Tune in to hear why he believes "There are easy ways for companies to build better brands," and case studies from Dove and Uniqlo. Brand value has been discussed for decades—so why isn't it a universally accepted business principle? In this episode of CMO Confidential, host Mike Linton sits down with branding legend David Aaker, Vice Chair at Prophet, author of 18 books, and widely regarded as the “Father of Modern Branding,” to unpack why the fight for brand equity is far from over.From the origins of brand equity in the 1990s to today's hostile marketing environment, Aaker shares insights on: • Why brand should be treated as a long-term asset, not a short-term tactic • How short-termism and performance marketing are eroding brand value • The difference between B2B and B2C brand management (and why organizational values matter more in B2B) • Examples of brands that have nailed disruptive innovation and purpose-driven branding (Dove, Uniqlo, Habitat for Humanity) • Why most companies are managing brands poorly in today's cluttered, skeptical media environment • How AI could democratize creativity and make professional branding accessible to more companiesPacked with history, frameworks, and practical examples, this conversation will change the way you think about brand value, brand portfolios, and how to make your brand truly indispensable.00:00 – Introduction to CMO Confidential & Guest David Aaker01:15 – Why Brand Value Still Isn't a Universally Accepted Principle03:45 – The Birth of Brand Equity in the 1990s06:10 – Short-Termism, Performance Marketing, and the Brand Erosion Problem08:35 – How to Justify Brand as an Asset (Case Studies & Examples)11:20 – The Visibility Advantage and 14 Dimensions of Brand Value13:05 – Why CFOs and Boards Believe in Other Brands, but Not Their Own15:10 – B2B vs B2C Branding: Key Differences and What Matters Most17:45 – Why Many Companies Are Managing Brands Poorly Today20:00 – Branding in a Hostile Communication Environment22:05 – The Power of Brand Portfolios, Companion Brands, and “Silver Bullet” Brands24:30 – Examples: Uniqlo, HeatTech, and the Westin Heavenly Bed26:10 – Super Bowl Advertising: Breaking Through Clutter and Skepticism28:00 – AI, the Democratization of Creativity, and the Future of Branding29:20 – Final Advice: Your Duty as a Marketer to Build the Brand as an Asset30:15 – Closing Remarks & SubscribeHere's your list fully hashtagged and comma-separated:#cmoconfidential, #DavidAaker, #brandvalue, #brandequity, #brandstrategy, #marketingstrategy, #brandingadvice, #B2Bbranding, #B2Cbranding, #brandmanagement, #shorttermism, #performancemarketing, #purposedrivenbranding, #DoveRealBeauty, #UniqloHeatTech, #HabitatforHumanity, #marketingleadership, #brandportfolio, #brandeddifferentiators, #brandedenergizers, #brandedsourceofcredibility, #hostilemediaenvironment, #disruptiveinnovation, #AIinbranding, #democratizationofcreativity, #CMOpodcast, #marketingpodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Sharing Passion and Purpose
    Episode 195: Suzanne Boyd and Kristine Fears, building a purpose driven laundry brand

    Sharing Passion and Purpose

    Play Episode Listen Later Aug 12, 2025 35:42


    When you put two determined Mom's together like Suzanne Boydand Kristine Fears, Founders of Thanks Mom, Co. a lot can happen! This visit isall about creativity, motherhood, and turning a practical need into apurpose-driven business inspired. These incredible women are moms,entrepreneurs, and problem-solvers—who saw a common household frustration of getting stains out of laundry and created a simple and effective laundry stain stick called Mary's Stain Remover.  In this visit, we're talking about the real behind-the-scenes of launching a product as busy moms—how they juggle family life with entrepreneurship, what inspired the creation of their stain stick, and yes, their very best laundry tips.Check out their interview in Tulsa Kids Magazine: https://www.tulsakids.com/an-interview-with-the-creators-of-thanks-mom-co/

    All That Jazze
    272. Content Creation for Manifesting Generators: How to Explore Your Various Interests While Building a Cohesive Brand People Can Follow

    All That Jazze

    Play Episode Listen Later Aug 12, 2025 12:33


    If you're a Manifesting Generator, you probably find it challenging to stay "on brand" when you have so many different things you want to talk about. You might create content about one topic, then feel excited about something completely different, and wonder if you're confusing your audience or diluting your message. In this Human Design business episode, I'm breaking down exactly how to create the conditions that let you explore your various interests while still building a cohesive brand that people can follow. This builds on the episode about Manifesting Generators and Sales, so make sure you've listened to that first.In this episode, I share:

    Building PA Podcast
    Surgery Beyond Opioids: Effective Pain Management Strategies with Brand Newland

    Building PA Podcast

    Play Episode Listen Later Aug 12, 2025 33:05


    In this episode of the Building PA Podcast, co-hosts Jon O'Brien and Chris Martin celebrate five years of podcasting while diving into a critical topic: opioid awareness and pain management in the context of surgery. They are joined by Brand Newland, the CEO and co-founder of Goldfinch Health, who brings a wealth of knowledge and a fresh perspective on how to navigate the challenges associated with opioid prescriptions following surgery.Brand begins by addressing the opioid crisis, emphasizing the need for a shift in how we approach pain management, particularly in surgical settings. He shares insights from his experience as a pharmacist and discusses the founding of Goldfinch Health in 2018, which aims to improve the surgical experience by advocating for better pain management practices that reduce reliance on opioids.The conversation highlights the importance of multimodal pain management strategies, which include using non-opioid medications like acetaminophen and ibuprofen, as well as innovative approaches such as the TLC method (Tylenol, Lyrica, and Celebrex) to manage pain effectively before and after surgery. Brand explains how these methods can lead to quicker recovery times and fewer complications, ultimately allowing patients to return to work sooner—an average of 35 days faster than national benchmarks.Jon and Chris share their personal experiences with opioid prescriptions, illustrating the common issue of being prescribed excessive amounts of pain medication post-surgery. Brand reassures listeners that there are alternatives and encourages them to advocate for themselves and their loved ones when it comes to pain management.The episode also touches on the financial implications of better pain management practices, with Brand discussing a recent study that shows a significant return on investment for employers who implement Goldfinch's programs. This is particularly relevant for those in the construction industry, where physical labor is a daily reality, and managing pain effectively can lead to improved productivity and overall well-being.As the discussion progresses, Brand introduces the concept of enhanced recovery protocols and the importance of preparing for surgery in a way that minimizes pain and anxiety. He shares practical tips, such as staying hydrated and consuming clear liquids before surgery, which can help improve recovery outcomes.Towards the end of the episode, Brand discusses Goldfinch's new initiative, the Billion Pill Fudge Program, aimed at reducing the number of leftover opioid pills after surgery. He emphasizes the importance of safe disposal methods to prevent accidental poisoning, particularly among children.

    Fast Casual Nation Podcast
    The Fast Casual Taco Boom: Building The Perfect Brand

    Fast Casual Nation Podcast

    Play Episode Listen Later Aug 12, 2025 46:04 Transcription Available


    Why are tacos taking over America's fast-casual scene? From corner food trucks to billion-dollar chains, the taco industry is exploding—and there's no sign of slowing down.In this episode, we sit down with Brooke Perry, VP of Marketing at Velvet Taco, one of the hottest names in the fast-casual taco space. Brooke breaks down exactly what's fueling this incredible growth and why consumers can't get enough of elevated taco experiences.What You'll Discover:- The surprising factors behind the fast-casual taco explosion- How brands like Velvet Taco are revolutionizing the traditional taco experience- Consumer trends driving demand for premium, customizable Mexican food- Marketing strategies that actually work in the competitive fast-casual space- What's next for the taco industry—and which trends to watch----------------------------Get Your Podcast Now! Are you a hospitality or restaurant industry leader looking to amplify your voice and establish yourself as a thought leader? Look no further than SavorFM, the premier podcast platform designed exclusively for hospitality visionaries like you. Take the next step in your industry leadership journey – visit https://www.savor.fm/Capital & Advisory: Are you a fast-casual restaurant startup or a technology innovator in the food service industry? Don't miss out on the opportunity to tap into decades of expertise. Reach out to Savor Capital & Advisory now to explore how their seasoned professionals can propel your business forward. Discover if you're eligible to leverage our unparalleled knowledge in food service branding and technology and take your venture to new heights.Don't wait – amplify your voice or supercharge your startup's growth today with Savor's ecosystem of industry-leading platforms and advisory services. Visit https://www.savor.fm/capital-advisory

    Do We Know Them?
    268 - Makeup Brand CEO's AWFUL DMs to Customer EXPOSED + $800 Wedding Bouquet Gift DISASTER

    Do We Know Them?

    Play Episode Listen Later Aug 12, 2025 58:31


    If you're 21 or older, get 25% OFF your first order + free shipping @IndaCloud with code: DWKT at https://inda.shop/DWKT #indacloudpod Be one of the first 1000 people to use the code DWKT 100 to sign up at https://functionhealth.com/DWKT and get $100 off!! Apologies girlies... today's episode is a shorter one but it has quite the topics. First we go over how the CEO of a makeup brand has been cancelled after her insane response after she received some valid criticism from a customer. Then we move onto a different company/customer feud but over an $800 wedding gift that a customer ordered which was not only unfinished months after it was promised, but when a progress picture was finally provided it was clear that the entire project was unsalvageable.  We Love the Internets: https://www.tiktok.com/t/ZT6yw9hAa/ https://www.instagram.com/reel/DMdbtT0ywLn/ https://www.instagram.com/reel/DMQPDC4RJLD 00:00 Introduction 2:12 Makeup Brand CEO Gets Exposed 27:14 Wedding Bouquet Disaster 54:43 We Love the Internet We hope you enjoyed this episode! Please let us know on Twitter or Instagram if you have any topic suggestions for a future episode! (@lily_marston & @jessismiles__) PS. The girlies have officially entered their short form content era!  Follow our official accounts: https://instagram.com/doweknowthempodcast & https://tiktok.com/@doweknowthempodcast Business Inquiries: doweknowthempodcast@gmail.com

    WAN DEEP SESSION
    WAN DEEP SESSION #913 (QUANTOM "Road 2 Tomorrowland 2025" Beast Mix) [PEAK TIME - DRIVING TECHNO | BIGROOM TECHNO | MAINSTAGE TECHNO] [BEAST MODE]

    WAN DEEP SESSION

    Play Episode Listen Later Aug 12, 2025 91:48


    Brand new episode! Enjoy and subscribe for more!!!     Advertise with us: https://www.podbean.com/wandeepsessionads     Donate us on PayPal:  https://www.paypal.me/iamquantom  Follow our social media: https://instagram.com/iamquantom   https://www.instagram.com/technocollectiverecords/   https://www.instagram.com/wandeepsessionofficial/   https://soundcloud.com/quantomofficial   https://www.youtube.com/channel/UC3-KJIB3z5jM4WpBI-TKoTQ   Follow our Spotify Playlist:  https://open.spotify.com/playlist/4i4M6A9QvdIAgOStjjWQPr TAG #wandeepsession on IG Follow our group on Telegram for more music:  https://t.me/wanderlustrecords   Buy new VA "Tunnel Vision" EP on Beatport: https://www.beatport.com/release/tunnel-vision-vol-i/4152894   If you want to have a guestmix in our session, just send us link with 1h of your mix (WAV) including tracklist.
 Email: tcrpublishing@outlook.com Note that WAN DEEP SESSION™ is the original and very first successful Techno show in the Czech Republic & only the #1 in your techno collection.  
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    In Clear Focus
    In Clear Focus: AI and Brand Discoverability with Shane H. Tepper

    In Clear Focus

    Play Episode Listen Later Aug 12, 2025 29:40


    IN CLEAR FOCUS: Shane H. Tepper, co-founder of AI Friendly, details how generative AI impacts brand discoverability and why now is a "peak ideas person" moment for creative professionals. He outlines the shift from traditional SEO to Generative Engine Optimization (GEO), where AI synthesizes real-time responses. Shane also highlights the importance of adapting content for AI platforms, leveraging third-party validation, and prioritizing continuous relevance for brands in an evolving landscape.

    Good for Business Show with LinkedIn Expert Michelle J Raymond.
    How to Build a B2B Brand Buyers Remember with Ty Heath (LinkedIn)

    Good for Business Show with LinkedIn Expert Michelle J Raymond.

    Play Episode Listen Later Aug 12, 2025 29:53 Transcription Available


    LinkedIn brand expert Ty Heath from the B2B Institute joins Michelle J Raymond to reveal how B2B marketers can stand out, ditch boring corporate content, and build brands buyers remember.If you're tired of playing it safe on LinkedIn and want to escape the Sea of Sameness, this episode breaks down exactly how to go bold, balance brand with demand, and create content that sticks in your audience's mind.

    Business RadioX ® Network
    The Power of Personal Connection: Make Your Brand Unforgettable Through Storytelling

    Business RadioX ® Network

    Play Episode Listen Later Aug 12, 2025


    In this episode of High Velocity Radio, Joshua Kornitsky interviews Christy Renee Stehle, an award-winning brand storyteller, strategist, and coach. Christy shares her journey from avid reader to corporate advertising leader, discusses her storytelling framework, and emphasizes the importance of emotional intelligence and alignment in brand communication. She recounts success stories, including revitalizing Claire's, and […]

    Content Amplified
    How Do You Tell a Century of Stories

    Content Amplified

    Play Episode Listen Later Aug 12, 2025 16:15


    Send us a textIn this episode we interview Anna Dietrich, Associate Director of Brand at Tauck, a luxury guided tour company celebrating its 100th anniversary.What you'll learn in this episode:How to weave a brand's century-long history into modern marketing without feeling outdated.Ways to collect and share authentic customer stories from multiple channels.Creative methods to involve partners, patrons, and staff in brand storytelling.The role of tour directors as brand ambassadors and storytellers.How flexibility in story-sharing builds community and engagement.

    Legacy Lounge Podcast with Tiffany Neuman
    The Myth of the Overnight Brand

    Legacy Lounge Podcast with Tiffany Neuman

    Play Episode Listen Later Aug 12, 2025 11:43


    You've seen the posts: “I built my brand in a weekend.”But here's what they don't tell you…what's sustainable is rarely fast, and what's that fast rarely lasts.Branding isn't a launch.It's not your website going live.It's not that one viral post.It's what roots you.Think of your brand like an oak tree.You don't rush it.You nourish the soil.You weather the seasons.And then one day…something strong, steady, and magnificent rises.And looking back it will feel like it actually went at light speed.In this week's episode of Your Legacy Brand™ Podcast, I explore the difference between building fast vs. building strong.Shortcuts might give you followers.But it's integrity and integration that give you staying power.I've seen businesses burn out chasing visibility.I've also seen tiny-audience brands generate multi-six figures in deep alignment.The real ones (the brands that last) aren't built in a weekend.They're built in seasons.In quiet pivots.In identity realignments no one else sees.So what do YOU want to build?Let's talk about the brand that allows you to breathe, not burn out.Links on today's episode:And if you're ready for a clear path towards your BIG vision…✨Brand Alchemy is for you.This is the deeper branding work no one else is talking about.And I can't wait to guide you through it.6 weeks of transformational MAGIC at the beta price of just $597 - spots are going fast!Learn more and Join hereRate, Review, and Follow on Your Favorite Platform!If you loved this episode, leave us a review.And always make sure you're following the podcast so you never miss an episode. Follow now!

    The Betting Startups Podcast
    Ep. 176: Scaling through a multi-brand rollup strategy w/ Reid Rooney from Betsperts Group

    The Betting Startups Podcast

    Play Episode Listen Later Aug 12, 2025 41:19


    Ep. 176 features Reid Rooney from Betsperts Group, which acquires and builds brands with loyal, engaged communities in fantasy sports, golf, and sports betting.   Hear him discuss: How Betsperts began by exploring crypto, cannabis, and sports betting before ultimately focusing on sports betting Applying a Stanley Black & Decker “multi-brand” mindset to execute a roll-up strategy in sports media How he was able to partner up with Matthew Berry and Paige Spiranac Mapping out a portfolio that includes 4for4, Dynasty League Football, Bleacher Nation, and Fantasy National Why a strong, engaged community is the non-negotiable of any acquisition target Avoiding quick changes after an acquisition to protect brand loyalty and customer retention Structuring deals with flexible mixes of cash, equity, and earnouts to align incentives Raising over eight figures in capital from top U.S. and international investors Managing founder burnout, embracing therapy, and making time to celebrate wins Short- and long-term growth ambitions, including positioning for iGaming in the U.S.   Catch the video version of this episode here.   Learn more