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Leveraging Authentic Communications for Social Selling SuccessIn this episode of the Social Media Entrepreneurs Podcast, host Derek Fidel welcomes back Bill McCormick, an expert in LinkedIn and host of the All Selling is Social podcast. Bill shares his insights on why many individuals excel in garnering social media followers but struggle to translate that into sales. The discussion highlights the importance of genuine, authentic communication over mass, automated outreach. They talk about building trust and meaningful connections on platforms like LinkedIn, and offer practical tips for creating a LinkedIn profile that truly reflects one's value. Bill also touches on the significance of curiosity-led engagement over judgmental outreach and provides strategies to embed this approach into daily routines. Lastly, they review the necessity of maintaining consistent social media activity and leveraging it to enable deeper, trust-based sales relationships.00:00 Introduction and Guest Welcome00:41 The Evolution of Social Media and Sales02:42 Overcoming Introversion in Sales03:35 Building Authentic Connections06:31 Effective Cold Outreach Strategies15:05 The Importance of Consistency and Systems19:40 Optimizing LinkedIn for Business26:00 Being Authentic in Sales31:18 Podcast and Final ThoughtsBanter with BillyDive into real, unfiltered conversations with marketing leaders, minus the BS.Listen on: Apple Podcasts Spotify-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com
In this episode of the Veterinary Marketing Podcast, I'm diving deep into what it really takes to run successful Facebook (Meta) ads for your veterinary practice. Over the past decade, I've managed millions of dollars in ad spend for local businesses, and I've seen firsthand how tricky Meta ads can be for vets. Unlike e-commerce, where you can track every sale, veterinary services have a much more complex path from ad click to booked appointment. That's why I'm breaking down the real-world strategies, common pitfalls, and proven tactics that actually work—so you don't waste your budget or your time. We'll start by talking about why Meta ads are uniquely challenging for veterinary practices, especially when it comes to tracking results and building the right marketing infrastructure. I'll share why organic content is absolutely essential before you ever spend a dollar on ads, and how to use Facebook and Instagram as top-of-funnel platforms to build awareness and nurture potential clients. We'll also cover the impact of iOS 14 privacy changes, how to set up tracking properly, and when Facebook ads are (and aren't) a good fit for your practice. Plus, I'll walk you through audience targeting, creative strategies, budgeting, and the importance of testing and iterating your campaigns. To bring it all together, I'll share real-world success stories from practices that have launched grand openings, promoted events, and introduced new services using Meta ads. We'll also talk about the long-term growth strategies you need—like CRM integration, email nurturing, and retargeting—to turn leads into loyal clients. By the end of this episode, you'll have a clear roadmap for using Facebook and Instagram ads effectively, with actionable steps you can start implementing right away. Whether you're just getting started or looking to take your ad campaigns to the next level, this episode is packed with insights to help your veterinary practice grow.
Now on Spotify Video! Want your business to cut through the noise in today's crowded marketplace? It all starts with having the right marketing strategy for your offers. In this final episode of the Passion to Profit series, presented by Intuit, Hala Taha reveals the core strategies entrepreneurs need to effectively market their offers. From compelling messaging to storytelling that resonates, gain insider secrets from digital marketing experts like Russell Brunson, Tom Bilyeu, and Donald Miller on how to stand out and drive explosive sales. In this episode, Hala will discuss: (00:00) Introduction (01:12) Marketing Tips for Attracting Ideal Buyers (05:42) The Power of Storytelling in Marketing (10:04) Building a High-Converting Marketing Funnel (16:39) Choosing the Right Platform for Your Business (22:23) Building Trust Through Authentic Engagement Intuit, the maker of TurboTax and QuickBooks, is expanding its world-class network of tax and bookkeeping experts. Whether you want a side hustle or a career pivot, Intuit offers the tools to help you grow as an entrepreneur. Their supportive team, mission-driven culture, and Intuit Academy—a free, self-paced training platform—mean you're set up to succeed, even if you're just getting started. Learn more or apply now at intuit.com/expert. Sponsored By: Intuit, The Maker of TurboTax and QuickBooks. Learn more or apply now at intuit.com/expert. Resources Mentioned: YAP E292 with Julie Solomon: youngandprofiting.co/MakeMoneyInstagram YAP E312 with Russell Brunson: youngandprofiting.co/Million-DollarFunnel YAP E327 with Tom Bilyeu: youngandprofiting.co/Billion-DollarMindset YAP E214 with Donald Miller: youngandprofiting.co/MakeFirstMillion YAP E318 with Rudy Mawer: youngandprofiting.co/ScalingMillion-DollarBrands YAP E348 with Kipp Bodnar: youngandprofiting.co/InboundMarketing YAP E339 with Adam Schafer: youngandprofiting.co/OrganicSales YAP E155 with Kelly Roach: youngandprofiting.co/ConvictionMarketing Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Disclaimer: This episode is a paid partnership with Intuit. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast
Are you finding it harder to earn your audience's trust in a world where skepticism runs high? Do your marketing efforts feel less effective as buyers take longer to make decisions and seem more resistant to traditional tactics? To learn three core principles for building trust that lasts: focusing on context over content, using conversations instead of full automation, and prioritizing time-saving transformations over bloated value stacks., I interview Alex Cattoni.Guest: Alex Cattoni | Show Notes: socialmediaexaminer.com/677Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How Clubhouse Skin disrupted men's skin care with bold design, clean formulas, and a transparent launch that turned followers into retail partners.For more on Clubhouse Skin and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
What can entrepreneurs learn from someone who built global brands in both medical tech and music?Dr. Knowles, founder of Music World Entertainment and former sales exec at Xerox and Johnson & Johnson, joins the Be A Marketer podcast to share how he applied the same marketing fundamentals, audience insight, branding, and process, to launch Destiny's Child, grow a multi-million-dollar hair salon business, and teach entrepreneurship around the world.In this episode, you'll hear how he made the leap from corporate sales to the entertainment industry, why “practicing failure” was core to his management style, and what every small business can gain from learning the psychology behind entrepreneurship.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Book Dr. Mathew Knowles to speak at MathewKnowles.comUse the Content Generator to write email, landing page, social, and SMS content for youGetting started with the Automation Path BuilderMeet Today's Guest: Mathew Knowles of Music World Entertainment
Willkommen zur nächsten Folge von "Damit's bei dir Klick macht", dem True Online Marketing Podcast von Hanseranking! Abonniere jetzt und verpasse keine Episode! In dieser Folge von „Damit's bei dir Klick macht“ zeige ich dir, wie du Künstliche Intelligenz nicht nur zum Schreiben von Texten nutzt, sondern als strategisches Werkzeug für dein gesamtes SEO. Wir sprechen darüber, wie du mit KI deine Keyword-Recherche auf ein neues Niveau bringst, strukturierte und relevante Content-Pläne erstellst, in kürzerer Zeit bessere Inhalte entwickelst und sogar bei der technischen Optimierung Zeit und Ressourcen sparst. Du erfährst, warum KI kein Ersatz für dein eigenes Denken ist, sondern dein stärkster Sparringspartner sein kann – wenn du sie richtig einsetzt. Ganz ohne Buzzword-Bingo, dafür mit konkreten Praxisbeispielen und Tipps, die du direkt umsetzen kannst. Perfekt für alle, die SEO systematisch verbessern wollen – mit echtem Impact. Bleib außerdem dran für kommende Folgen, in der ich dir tiefere Einblicke in spezifische Online Marketing Strategien und Interviews mit weiteren Experten gebe.
What is the role of Social Media Marketing in Cultural Tourism? In this episode of the Obehi Podcast, Elham Haratinejad Torbati dives into the world of cultural tourism and the impact of social media marketing. Elham, an MSc student in Hospitality and Tourism Management, joins us from Birmingham, England, to share valuable insights on these dynamic topics. Tune in to discover what you need to know!
Vereinbare jetzt dein kostenfreies Erstgespräch: www.jil-langwost.de In der heutigen Folge "DIGITAL JETZT" erfährst du, wie du die Steigerung deiner organischen Reichweite in den sozialen Medien optimieren kannst, um online endliche Kunden oder Mitarbeiter zu gewinnen. Klick hier für kostenfreies Insiderwissen und schreib mir: https://www.instagram.com/jil.langwost/ Exklusive Einblicke & Vlogs: https://www.youtube.com/@JilLangwost Sicher dir jetzt kostenfrei mein Buch "Online statt Offline": https://jil-langwost.de/onlinestattoffline/ Du willst auf Social Media durchstarten? Dann sollten wir uns kennenlernen! Vereinbare jetzt dein kostenloses Erstgespräch: www.jil-langwost.de ✓ Schluss mit Kaltakquise & Leads kaufen ✓ Kein Betteln nach Empfehlungen ✓ Über 600 zufriedene Kunden
From camera-shy to confident creator! Keenya Kelly reveals her 6-step framework for overcoming video fear and building camera confidence. Learn how to stop letting perfectionism keep you invisible online and start creating authentic content that connects with your audience and grows your business.What You'll Learn:The 6-step framework for camera confidenceHow to separate real fears from fictionWhy your first videos will be terrible (and that's okay)How to talk to the camera like a friendWhy your audience is waiting for the real youIf you enjoyed today's episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya Kelly Subscribe to The If You Create It Podcast!Watch episodes on YouTube!!
In this no-BS episode, David Adam Kurz gets brutally honest about what it really takes to dominate in real estate, sales, and entrepreneurship. If you're tired of spinning your wheels, this is the wake-up call you've been waiting for. David lays out a clear, tactical Monday through Friday action plan that he's teaching his own sales teams right now—designed to help you close more deals, build better relationships, and take full control of your income. You'll learn: Why your success is already within reach—but still must be earned daily The power of consistency, clarity, and commitment The exact calls you should be making every day of the week How to stop making excuses and start executing at a 7-figure level This episode is a masterclass in hustle, strategy, and mindset from a real estate leader who has built empires coast to coast. Whether you're just starting out or scaling up, this episode will ignite your purpose.
James Swanwick, founder of Swanick Sleep and the Stop Drinking coaching program, joins Alex Quin to discuss how choosing an alcohol-free lifestyle can transform health, wealth, and relationships. James shares the personal and professional milestones that led him to create Swannies blue light blocking glasses and a coaching platform helping professionals take back control of their lives. He breaks down the cultural stigma of sobriety, the financial and cognitive cost of drinking, and the growing wellness trend reshaping consumer habits.Episode Outline:[00:00:03] Introduction & Medellín living[00:04:20] Life before entrepreneurship: ESPN and Bali years[00:08:50] Launching Swannies & Stop Drinking program[00:14:10] Cultural shift toward wellness and alcohol-free lifestyle[00:21:00] Customer transformations and generational impact[00:28:15] The business cost of casual drinking[00:34:40] Why younger generations are skipping alcohol[00:38:30] Swannies: Sleep benefits and productivity explained[00:40:00] Closing thoughts and where to find JamesWisdom Nuggets:1. Alcohol-Free is a Strategic Advantage:Removing alcohol from your life can dramatically enhance clarity, energy, and decision-making—especially for high performers and entrepreneurs.2. Productivity Isn't Just Effort—It's Clarity:You don't need to work harder, you need to remove the blocks. Alcohol often functions as a productivity brake without you realizing it.3. Wellness Trends Aren't a Fad:The shift away from alcohol is part of a broader, long-term cultural move toward wellness. Businesses that ignore this change risk being left behind.4. Modeling Over Preaching:Kids emulate what they see. If you want future generations to live healthier, show them through your own habits—not just words.5. Sleep is Non-Negotiable for Peak Performance:Artificial light and alcohol sabotage your rest. Quality sleep, enhanced by tools like Swannies glasses, is foundational to success.Power Quotes“Removing alcohol is a superpower for your love life and business life.” - James Swanwick“Every day you don't drink is a special occasion.” - James Swanwick“In 30 years, we'll see alcohol the same way we see cigarettes.” - James Swanwick“Most of our problems have simple roots we often ignore.” - Alex Quin“It's wild how hard we fight to keep things that hurt us.” - Alex QuinConnect with James:Website: https://alcoholfreelifestyle.comInstagram: @jamesswanwickBook: Clear – Available on AmazonConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 171: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scaleGetting noticed in a crowded and oversaturated market is difficult. No matter how much content you create, you get lost in the noise, making it hard to build credibility and reach new audiences.In this episode, Ishveen Jolly teaches us how to leverage influencer partnerships even on a small budget. She reveals how to find authentic connections between athletes/celebrities and your coaching or course business, negotiate deals starting as low as $250 or even product exchanges, and repurpose that content across multiple channels for maximum impact.Ishveen also shares creative partnership models beyond simple promotions, including co-creating specialized courses and building long-term affiliate relationships that can transform your marketing strategy.About Ishveen Jolly: Ishveen is a trailblazer in the sports marketing industry having built OpenSponsorship.com into the world's largest marketplace connecting brands to athletes for digital marketing campaigns.Her accolades include getting on the Forbes 30U30 sports list, Inc's top 100 female Founders list and raising over $5M for the company including from NBA team owners, athletes such as Serena Williams, notable VCs and her Alma Mater Oxford University.The marketplace has 17,000 athletes, 60% are managed by the major sports agencies and 40% is athletes direct. They have done 10,000 deals including for brands like Walmart, Footlocker, ESPN, Fanduel, Western Union, and 100s more.Connect with Ishveen:https://opensponsorship.com https://instagram.com/opensponsorshipWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Now on Spotify Video! Podcasting is a powerful tool in modern marketing, yet most creator-entrepreneurs overlook this content marketing goldmine. But not Hala Taha. She turned her podcast, Young and Profiting, into a revenue-generating asset, scaling her business from zero to seven figures. Today, she runs YAP Media, a leading podcast, social media, and LinkedIn marketing agency that helps over 35 top creators scale and monetize their shows. In this episode, Hala joins Nathan Barry to share her proven online marketing strategies, how she secures premium brand sponsorships, and how to leverage podcasting for business growth. In this episode, Hala will discuss: (00:00) Introduction (01:09) Podcast Advertising and Sponsorship Strategies (05:34) Why YAP Media's Podcast Network Is Unique (11:05) How to Package and Sell Creative Campaigns (16:57) Leveraging LinkedIn for Podcasting Success (29:54) Guest Networking as a Business Strategy (35:25) Proven Strategies for Scaling Podcast Revenue (41:34) Paid Interviews as a Marketing Strategy(47:33) SEO and Marketing Tips for Podcast Growth (1:02:10) Monetizing Your Podcast at Any Audience Size Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple Hala's Agency, YAP Media: yapmedia.com The Nathan Barry Show by Nathan Barry: bit.ly/TNBS-apple Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, Instagram, Digital Marketing, Content Creator, Storytelling, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Marketing Podcast
Ever feel like your brand's messaging isn't quite landing, despite detailed personas and sharp creative? Or wonder why some customers churn while others become lifelong evangelists, even sporting your logo proudly? Identity marketing flips the traditional approach by focusing not on how your brand looks to others, but on how customers see themselves. To learn the four key stages of identity marketing: how to find, validate, name, and activate your customer's core identity themes, I interview Veronica Romney.Guest: Veronica Romney | Show Notes: socialmediaexaminer.com/676Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Khulan Davaadorj turned her battle with eczema into Mongolia's first organic skin care brand, creating jobs for herders and transforming local communities.For more on Lhamour and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
At 18, Jayson Alexander wasn't racing go-karts or growing up in a motorsports family. He was in his bedroom, learning to drive through video games. Today, he's a NASCAR driver and founder of Jayson Alexander Racing—running a full-fledged brand while juggling college, lacrosse, and military service.In this episode of Be A Marketer, Dave Charest, Director of Small Business Success at Constant Contact, talks with Jayson and his teammate, Shane DiMantova, who leads PR and social media for the team. Together, they've built a loyal fan base by treating their racing operation like a business, from segmenting email lists to planning content calendars around class schedules."Even when we're not at the track, we still try to build it up as much as possible," Jayson says. "I see a lot of drivers that, if they're at the track, great, they're posting. If they're not, they're just gone. We want to make you think we're racing every weekend—even if we're off for a month." Shane adds, "Without Constant Contact, we'd be chickens with our heads cut off.”They share how they use automation, segmentation, and SMS to grow fan engagement, boost merch sales, and pitch sponsors—even on off weeks. Their approach proves that with the right tools and a plan, small teams can move fast and grow big.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional ResourcesUnderstanding contact segmentationCreate a segment of contacts by choosing specific criteriaUsing contact lists, tags, and segments based on your list sizeCustomer Spotlight: Jayson Alexander Racing Stays in the Fast Lane with Constant Contact Meet Today's Guests: Jayson Alexander and Shane DiMantova from Jayson Alexander RacingJayson Alexander
Episode 170: Grab our FREE Guest Speaking Guide for Online Business Owners: https://app.digitaltrailblazer.com/gsc-podcastMany coaches and course creators are spending countless hours creating social media content, believing it will automatically attract new customers and grow their business. However, they're often just speaking to the same audience over and over without real growth, leading to frustration and wasted time.In this episode, Leah & Todd teach us how to use social media strategically in 2025. They explain why content alone won't grow your audience anymore, reveal three proven methods for reaching new people (including the power of podcast guesting and strategic ad spend), and show how to use social media as a nurturing tool to move prospects toward a sale rather than hoping for organic discovery.Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
In this episode of B2B Marketing Excellence, Donna Peterson breaks down the intimidating term “prompt engineering” and shows how it's simply a smarter, more consistent way to work—no tech degree required.Drawing from her experience with generative AI and recent insights from the Vanderbilt Prompt Engineering course, Donna shares practical ways to use prompts for repetitive marketing tasks like campaign planning and list recommendations. You'll hear how creating simple, reusable prompts not only saves time but also ensures your whole team is aligned—producing clear, professional results.You'll also learn:Why prompting is more about conversation than coding.How a well-written prompt becomes a shortcut you can use again and again.The difference between prompts and templates—and how to use both for better outcomes.At World Innovators, we focus on providing tools and strategies that make your work easier, your messaging clearer, and your outcomes more consistent. This episode offers practical examples to help you build confidence using AI in a way that's simple and effective.For a step-by-step walkthrough, refer to "Prompt Engineering Examples for Business Teams: 3 ChatGPT Prompt Templates to Boost Productivity" video on YouTube- https://youtu.be/FAlcjTx_xUo?si=uQv6-naLnQGIkn4S.Episode Timestamps:00:00 – Welcome & why the term “prompt engineering” can feel overwhelming00:38 – What prompting really is (and what it's not)01:33 – The early struggles: over-explaining and second-guessing03:02 – Aha moment from the Vanderbilt course04:47 – Using prompts to simplify and speed up repetitive tasks06:14 – Real-world example: Scheduling campaigns with one simple prompt10:22 – Understanding the difference between prompts and templates12:59 – Encouragement to just start talking to your AI assistantIf you found this episode helpful, subscribe to the World Innovators YouTube Channel for more practical ideas on B2B marketing and using AI tools effectively.Leave a review to help us spread the word about quality marketing that puts people first.If you need help building your prompt library or training your team, reach out directly to Donna at dpeterson@worldinnovators.com.
Send us a textIn this episode, Serena sits with Grace Costa, founder of Social Mixed Media and the Social Accountant, to dive deep into what's working in social media marketing right now. Grace shares her journey from accountant to marketing agency owner and gives us the real scoop on how AI is changing the game for bookkeepers and accountants trying to land clients online.In this episode you'll hear:- 4 core organic marketing strategies for bookkeepers and accountants in 2025- How AI and Google's new search features affect visibility- Why DM outreach doesn't have to feel spammy- Real talk about using templates vs. creating everything from scratchResources mentioned in this episode:Metricool - Media schedulerLoom.ly - Media schedulerManyChat - Automation tool for DM sequences and lead magnetsCanva - For customizing social media templatesMeet GraceGrace Costa is the founder of Social Mixt Media, a marketing agency that helps businesses grow through digital marketing strategies and automation. She's also the founder of Social Accountant, a membership that delivers done-for-you marketing content each month, exclusively for bookkeepers and accountants.Grace started her marketing business after the birth of her second son and taking some time to figure out what she wanted to do next. She saw that many bookkeepers needed help with their marketing, so combining her two favorite things—design and bookkeeping—she created a marketing solution that helps bookkeepers and accountants level up their marketing so they can continue helping small businesses with their financial expertise without the stress of marketing.Grace currently lives in Southeast Florida with her husband and three young children.Connect with Grace
What to do if you only have 30 minutes a day to create content.My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/Things you'll learn in this episode:00:00: Introduction03:00: What a content library is and why you need one15:00: The only types of social posts that matter17:00: What I'd do if I only had 30 minutes a day for 30 days to build a content library27:00: How content about a non-client can get you a dream client33:00: 5 subtle ways to reference your clients in your content36:00: How to get your clients to create content for you39:00: An AI prompt to help you incorporate testimonials into your content45:00: How to get potential clients excited about what you doShow Notes: 40 One-Sentence Blogging Tips: https://joshspector.com/one-sentence-blogging-tips/40 One-Sentence Writing Tips: https://joshspector.com/one-sentence-writing-tips/40 One-Sentence Social Media Tips: https://joshspector.com/one-sentence-social-media-tips/40 One-Sentence Email Tips: https://joshspector.com/one-sentence-email-tips/40 One-Sentence Marketing Tips: https://joshspector.com/one-sentence-marketing-tips/40 One-Sentence Tips To Get More Twitter Followers: https://joshspector.com/one-sentence-twitter-follower-tips/ “Free Coaching Time” LinkedIn Post: https://bit.ly/3H13nVX“Case Studies That Close Sales” by Brian McCarthy: https://a.co/d/elHvmiM“The Sponsor Magnet” by Justin Moore: https://a.co/d/dSPb8mKClients From Content Episode “People Like Your Content. Now What?”:https://youtu.be/PyoxIIR_PME?si=l53kj30poL7qge-rClients From Content Episode “How To Write A Daily Newsletter That Grows Your Business”: https://youtu.be/SaeEOnnVav4To Connect with Maigen Thomas: Free Website Evaluation: https://freewebsiteevaluation.com/ Website: https://maigenthomas.com/ LinkedIn: https://www.linkedin.com/in/maigen/ YouTube: https://www.youtube.com/@maigen To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
Most of us know the feeling: you land a podcast interview, have a great conversation, and then… nothing. No leads. No ROI. Just a feel-good moment that disappears.Beth Nydick is here to flip that script.In this episode, she shares how to turn podcast guesting into a real marketing strategy—one that aligns with your offers, connects with your audience, and can generate serious revenue (we're talking $10K+ per appearance). We're talking storytelling, systems, and strategy—not just “being everywhere.”
Lou Diamond is a Sales & Leadership Coach, 2x Best-Selling Author, Podcaster, Keynote Speaker, and the founder of Thrive Loud, a podcast production studio that teaches entrepreneurs and executives how to turn their podcasts into “pod cash.” Lou has worked with Fortune 500 companies, Wall Street titans, and thought leaders to help them communicate more effectively and make lasting connections. Watch on YouTube: https://youtu.be/ZL-Q9k5K12Y Connect with Lou Diamond: https://www.linkedin.com/in/thriveloud/ Learn More: https://www.thriveloud.com/
In this brand spotlight, Alex Quin explores how Diplo, the world-renowned DJ and producer, created a unique blend of fitness and music with Diplo's Run Club. Starting in Miami after a spontaneous half marathon, the idea grew into a multi-city wellness experience where Diplo both runs a 5K and performs a post-race DJ set. This episode breaks down the branding strategy, community engagement, and logistical challenges behind this innovative concept.Episode Outline[00:00] Intro to the show and episode format[00:52] Diplo's background and the birth of Diplo's Run Club[02:12] 2024 San Francisco debut: 11,000 runners, 14,000 partygoers[03:07] Expansion to 8 cities in 2025–2026 season[03:40] Miami 2026 event preview at Bayfront Park[04:01] 3 brand pillars: authenticity, experience-driven marketing, purposeful scaling[05:22] Challenges: balancing celeb image with runner credibility & managing city-wide events[06:14] Wrap-up and final thoughtsWisdom NuggetsDiplo doesn't just slap his name on the brand—he runs every race. This personal involvement makes the brand feel real to both fans and serious runners.The Run Club is more than a 5K. It's an immersive event with music, recovery booths, and media-friendly moments—marketing built into the experience.Scaling wasn't rushed. Diplo partnered with wellness brands and event experts like PlusOne, Mascot Sports, and Wasserman to keep the mission clear while expanding.Balancing Diplo's celebrity persona with the expectations of authentic runners is tricky. Success lies in walking both lines without alienating either group.The blend of music, movement, and shared post-run celebration creates a lasting impression that fuels loyalty and word-of-mouth.Power Quotes:“Diplo's Run Club expanded to eight major cities in a single season.” – Alex Quin “Scaling with purpose means aligning with the right partners from the start.” – Alex QuinConnect With Diplo Run Club :Website: (https://diplosrunclub.com/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 169: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scaleMany online business owners struggle with inconsistent lead generation and make costly mistakes that either cause their businesses to fail or significantly slow their growth. Without a steady flow of qualified prospects, entrepreneurs find themselves constantly stressed about where their next client will come from, often wasting time and money on ineffective marketing strategies.In this episode, Jake Smolarek teaches us how to survive long-term as an entrepreneur by avoiding common pitfalls that derail most businesses. He shares why delegation should start from day one, explains how to leverage your existing network for free lead generation before investing in paid advertising, and reveals the critical importance of focusing on money-generating activities rather than perfectionist tasks that don't directly impact revenue.About Jake Smolarek: Jake is a high-performance business coach with over 20 years of entrepreneurial experience. He helps ambitious founders, executives, and professionals scale their businesses, build mental toughness, and create meaningful success. Known for his no-BS coaching style, Jake's signature frameworks, like Vision GPS, No 0% Days, and the 10–80–10 Rule, have transformed the way his clients think, lead, and win. Originally from Poland, he built his life from scratch in the UK and now shares hard-earned lessons through coaching, speaking, and podcast appearances.Connect with Jake:https://www.jakesmolarek.com/ https://www.linkedin.com/in/jakesmolarek/ https://www.instagram.com/jakesmolarek https://www.tiktok.com/@jakesmolarekWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Amy Marazas is a Video Consultant and Broadcast Production Expert with over 25 years of experience helping business owners use strategic video to grow their visibility, credibility, and sales. She's the creator of the SMILE, SHINE, and SPARKLE methods—signature systems that guide clients from “Where do I even start?” to polished, on-brand videos that actually convert. Amy is the founder of Video Advantage Academy, where she teaches entrepreneurs how to confidently show up on camera and let their videos do the selling—even when they're off the clock.Amy Marazas!Website -- VideoAdvantageAcademy.com. Facebook -- https://www.facebook.com/amy.marazas Instagram LinkedIn -- https://www.linkedin.com/in/amymarazas/ Instagram -- https://www.instagram.com/amy.marazas/ Anne Zuckerman! Website -- https://annezuckerman.com/ Website -- https://justwantedtoask.com/Facebook -- https://www.facebook.com/AnneInPinkInstagram -- https://www.instagram.com/annezuckerman/LinkedIn -- https://www.linkedin.com/in/annezuckerman/Bezi Woman -- https://beziwoman.com/ | https://www.beziwoman.shop/two-step-order1591558404525Bezi Bra Discs - Facebook -- https://www.facebook.com/bezibradiscs
Have you ever poured hours into a YouTube video that racked up views but barely moved the needle on sales? Or maybe you've wondered why some marketers keep generating leads and revenue from videos they made years ago, while yours fade into the digital void? The difference isn't luck or timing—it's structure. Strategic scripting, built on psychological triggers, transforms YouTube videos from passive content into active sales engines. To learn how to apply the YouTube Sales Scripting Framework, I interview Salma Jafri.Guest: Salma Jafri | Show Notes: socialmediaexaminer.com/675Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
You don't need influencers to grow your brand in 2025—you need the right personality. In this episode of Built by Business, Andy Isom breaks down why the algorithm shift on platforms like TikTok, Instagram, and YouTube Shorts is rewarding raw, relatable content over polished influencer campaigns. We talk through why follower count doesn't matter, how to find the right people to star in your brand's content, and how low-budget, high-authenticity videos are outperforming $10K creator campaigns. If you're still hiring influencers but not getting traction, this episode will rewire how you think about content. Want us to manage this for you? Reach out at www.andyisom.com
Does your business feel like it's constantly doing all the things but not seeing the results you want?Emma Easton, founder and “chief bolloxologist” of Business Bollox, joins the Be A Marketer podcast to talk about the trap of overcomplicating marketing and why simplicity and clarity are the real secret weapons for small businesses.In this episode, Emma and Dave dig into the pressure business owners feel to show up everywhere and post constantly, and how that noise can actually get in the way of meaningful connection. You'll hear why marketing needs to start with your business model, how to reframe what “strategy” really means, and how to get your time and focus back.Whether you're new to marketing or feeling stretched thin, this episode is a refreshing reminder that doing less but doing it with intention can actually lead to more.Additional Resources:Optimize the subject line of an emailA/B test an email subject lineMeet Today's Guest: Emma Easton
That email you've been staring at for twenty minutes, trying to sound "professional" but ending up sounding like a robot?! I've been there. For years, I thought being professional meant hiding my personality behind formal language and corporate-speak. Then I met Elisa, a Sardinian event planner who was completely herself in every interaction... warm, direct, enthusiastic, while running a hugely successful international business. She taught me that authenticity doesn't make you less professional; it makes you more effective. This episode explores how to find that balance between being genuinely yourself and being professional, and why your real voice is actually your greatest business asset. Key Moments: [03:40] The professional mask we think we need and why formal language often backfires [05:31] My turning point: learning from Elisa Mocci and discovering authentic professionalism [09:21] The cost of hiding behind formality [10:32] What authentic professionalism actually looks like in practice [13:00] Finding your boundaries: what to share and what to keep private [13:43] Overcoming the fear that authenticity will turn off serious clients [14:58] How dyslexia taught me that vulnerability can become strength [15:48] Why your real voice matters more than ever in an AI-generated world Notable Quotes: "When you're hiding behind overly formal language, you're not building genuine connections. And business, especially creative business, is fundamentally about relationships." "Your unique voice, your particular way of seeing things, your specific experiences - these are your competitive advantages. When you try to sound like everyone else, you're giving up the very thing that makes you irreplaceable." Resources Mentioned: Read: This Week's Full Journal Post Free Persistence Guide: Thoughtful Persistence: Why Silence Doesn't Mean No Link: The Base Notes Waitlist Subscribe to our Weekly newsletter Website: www.philippacraddock.com Email: news@philippacraddock.com Share Your Insights: I'd love to hear about your experience with finding the balance between authenticity and professionalism. Have you noticed a difference in client responses when you've communicated more naturally? What barriers have you faced in letting your real voice come through in your business communications? Send me a DM on Instagram - I read every message and love connecting with you about these topics. Never Miss an Episode: Subscribe to my weekly newsletter for behind-the-scenes insights, exclusive resources, and first access to new offerings. You'll get thoughtful business guidance that supports your creative entrepreneurship journey.
Episode 168: Learn how to put your random courses into a system that works: https://app.digitaltrailblazer.com/register-launch-scaleMany online business owners waste money on courses and coaching programs that promise quick results but leave them disappointed and stuck in a cycle of buying the next "magic bullet" solution. This constant course-hopping is what makes getting your business off the ground so difficult and prevents you from generating consistent, reliable income.In this episode, Leah and Todd reveal how to stop chasing shiny objects and start building a complete marketing system that actually moves you forward in your business. They discuss the “7-11-4 rule” and how to use it to create a customer journey that reliably produces qualified prospects and paying clients in your business.Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
One viral video can change the entire trajectory of your Amazon brand. In this episode of Built by Business, Andy breaks down what makes videos go viral in 2025—and how smart brands are engineering that success with strategy, not luck. You'll learn what platforms are working best (TikTok, Reels, YouTube Shorts), how to structure content for watch time and clicks, and what kind of sales lift to expect when it works. Andy shares real examples from agency clients and how one short video can impact keyword rank, organic sales, and long-term brand equity. Whether you're a brand owner, creator, or agency partner—this episode will show you how to turn your camera roll into a growth engine. Need help creating your own viral moment? Book a free Amazon brand audit at www.weavos.io
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Jaxon Lane built a men''s skin care empire through innovation and strategic PR, earning organic celebrity endorsements from Nick Jonas and Niall Horan.For more on Jaxon Lane and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Struggling to come up with content ideas that actually connect with your audience? In this episode, I reveal the exact 4-step system my clients use to discover viral-worthy content topics that their audiences are actively searching for. Learn why creating content around what YOU want to talk about might be sabotaging your growth, and discover the game-changing research method that helped one of my clients gain 1,500 followers and 400,000 views in just one week. I'll walk you through my favorite content research tools and show you how to tap into the goldmine of ideas hiding in your comment sections and email responses.To Join Invisible To Influential visit www.invisibletoinfluential.netSubscribe to The If You Create It Podcast!Watch episodes on YouTube!!
A CMO Confidential Interview with Dan Salkey, Co-Founder & Strategy Partner at Small World, an agency designed to create "entertainment first" brands. Dan discusses the concept of "Entertain or Die," the difference between "owning" and "renting" eyeballs, and why his focus is on "saves, likes, and shares." Key topics include: the fact that attention is earned; the difference between entertaining and selling; why many tech brands forget to entertain; and how to measure "attentive cost" versus cost per impression. Tune in to hear case studies on Liquid Death and Duolingo and why Net Scout produced a Werner Herzog film.In this episode of CMO Confidential, Mike Linton sits down with Dan Salkey, Co-Founder and Strategy Partner at Small World, an agency on a mission to create entertainment-first brands. Dan unpacks his provocative framework: “Entertain or Die.” From building brand characters to measuring success in saves and shares—not impressions—this conversation is packed with insights for CMOs navigating the new attention economy.
In this episode of Hustle Inspires Hustle, host Alex Quin sits down with Yvan Jacqueline, President of the Americas for Parfums de Marly and Initio Parfums Privés. They unpack the world of luxury fragrance branding, retail strategy, and the power of genuine customer connections. From starting in hypermarkets to leading two top-tier fragrance brands carried in major department stores like Nordstrom, Saks Fifth Avenue, and Bloomingdale's, Yvan shares how purpose, risk-taking, and people-first values fueled his career. You'll also hear about groundbreaking products like functional fragrances and their revolutionary scent diffuser system, all rooted in science, innovation, and unmatched customer experience.Episode Outline[00:00] Intro: Meet Yvan Jacqueline, President of Parfums de Marly & Initio[02:20] Moving to the U.S. to build brand presence[05:45] How Parfums de Marly became #1 at Nordstrom[07:50] Yvan's career shift from hypermarkets to luxury fragrance[13:15] The importance of doing every job with pride and integrity[18:05] Traveling to build global fragrance presence[23:00] In-store experiences vs. online fragrance marketing[27:00] Initio's unique approach to functional fragrance[33:30] Customer trust, education, and staying true to brand DNA[38:40] Packaging innovation and detail in luxury marketing[44:10] Organic TikTok impact and connecting with Gen Z[51:00] Closing thoughts on values, leadership, and being rememberedWisdom NuggetsLead with Purpose: Yvan emphasizes the importance of doing your work with pride and ethics, no matter your current role. You never know which connection will shape your future.Listen to Your Customers: True growth happens when brands remain open to feedback. Yvan's team excels because they prioritize listening and adapting to customer needs.Packaging is Experience: Luxury goes beyond product—it's about the total experience, from unboxing to scent memory. Details matter in high-end branding.Risk the Right Way: Leaving a secure CEO position to join a then-small brand took guts. But trusting your instincts, when paired with strategic vision, can lead to massive success.Stay Accessible, Stay Human: Whether speaking with celebrities or 12-year-olds, Yvan believes in genuine human connection—something even the best marketing can't replace.Power Quotes:"People think fragrance is for others, but it's about how you feel." - Alex Quin"Perfume has a powerful emotional connection—it's not just a scent." - Yvan Jacqueline"Great sales happen when clients talk about the product at home." - Yvan JacquelineConnect With Yvan:Instagram: (https://www.instagram.com/yvanjacqueline)Linkedin (https://www.linkedin.com/in/yvan-jacqueline-8b672173/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promoteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Kristina and Maria have been in the world of entrepreneurship for a while now and today they have pulled together the strangest, weirdest and most shocking stories in business from their network. They are taking you through everything from secret mannequin rooms to homemade pickles used in real estate deals, and even a shirtless business coach peddling a 10K offer via notebook paper.Entrepreneurship is one of the greatest personal growth journeys you can go on and it attracts some truly unique personalities. Let this episode assure you you're not the only one encountering weird energy in business.Tune in for stories like:The employee that got caught stealing gallons of water A house with a secret mannequin-filled roomUsing pickles as negotiation leverageThe truth about scarcity mindsetA DIY helicopter ride proposalFamily lawsuits, refund standoffs, and navigating payment ghostingThis episode is part comedy, part cautionary tale, and completely worth the listen!Have a weird business story? DM Kristina and Maria and we'll do a part two!Mentioned in the Episode:Check out The Social Business Club and use code podcast for your first month for $1The Secret to Landing Speaking GigsPodcastherSend me a text!Banter with BillyDive into real, unfiltered conversations with marketing leaders, minus the BS.Listen on: Apple Podcasts SpotifySupport the showFor Your Information: • Host your podcast on Buzzsprout! •Use Code ‘PODCAST' For Your First Month For $1 Inside The Social Business Club • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin
Episode 167: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptMany people starting a marketing agency struggle to grow and scale because they focus solely on lead generation without understanding their clients' complete business funnel and measuring what actually drives revenue.This is why they often face high churn rates and difficulty demonstrating clear ROI to clients. In this episode, Anthony Carls teaches us how to build a seven-figure marketing agency by implementing a comprehensive "business waterfall" methodology, and how connecting directly to client CRM systems allows you to track the entire customer journey from lead to revenue, identify bottlenecks like poor phone answer rates or weak sales processes, and prove your marketing impact.Anthony also shares his content distribution strategy across LinkedIn and YouTube, and explains how giving away expertise through educational content builds long-term trust and reduces client acquisition costs in B2B markets.About Anthony Karls: Anthony Karls is a business builder, family law firm accelerator, and digital marketing strategist who believes real growth comes from clarity, discipline, and relentless execution. As the President of Rocket Clicks—a leading digital marketing agency for family law firms—and Co-Founder of Sterling Lawyers, Anthony has spent more than a decade helping law firms and small businesses break through plateaus, build powerful cultures, and generate predictable, sustainable revenue.Whether you're an ambitious law firm owner, a small business leader, or a marketer looking to turn data into action, Anthony's practical advice and candid storytelling will help you grow a business worth working at—and a life worth living.Learn Anthony's Waterfall Method HERE: https://rocketclicks.com/waterfall-method/Connect with Anthony:https://rocketclicks.com/ https://www.facebook.com/RocketClicks/ https://www.linkedin.com/company/rocket-clicks/ https://www.instagram.com/rocketclicks/ https://x.com/rocketclicksWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and high-impact marketing assets available to marketers. To discover a proven framework for turning a single customer interview into a complete, multi-format content campaign — helping you attract leads, close deals, and strengthen client relationships with authentic, trust-building narratives, I interview Joel Klettke.Guest: Joel Klettke | Show Notes: socialmediaexaminer.com/674Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Marketing researchers Jacob Almaguer, Reto Felix, and Colleen Harmeling unpack the strategic use of emojis in brand communication. Their conceptual framework explores how emojis shape clarity, intimacy, and consumer perception — highlighting the importance of context, audience, and cultural nuance.
David Derryck, founder and CEO of BuyBlack.org, came across a powerful quote: "People always talk about what would they have done during the time of slavery or during civil rights era. And the answer is, whatever you're doing right now."That moment sparked what would become BuyBlack.org, a platform that has grown from 10,000 to over 50,000 listings of Black-owned businesses across the country. What started as David's passion project in 2022 is now a comprehensive ecosystem helping consumers discover and support Black-owned businesses while providing those businesses with marketing tools and resources."Our mission just as an organization is to drive traffic and revenue to black owned businesses," he explains in this episode of Be a Marketer.What marketing strategies are working for BuyBlack.org? In this episode, David and host Dave Charest, Director of Small Business Success at Constant Contact, explore how the platform uses email automation, digital advertising co-ops, and community engagement both online and offline.Tune in to hear how David built partnerships with organizations like Constant Contact, why certification matters for Black-owned businesses, and how a parade float became one of his most meaningful marketing moments.Additional Resources:Create and manage an automated Welcome EmailUnderstanding contact segmentationUsing click segmentation in an emailMeet Today's Guest: David Derryck of BuyBlack☕ What he does: David Derryck is the founder and CEO of BuyBlack.org, a mission-driven platform based in Oakland, California that helps consumers find and support Black-owned businesses across the country. What started as a passion project during the pandemic has grown into an ecosystem with over 50,000 listings and counting.
That beautiful pitch you sent months ago? The one that never received a response and left you feeling completely rejected? This silence almost never means what you think it means. After two years of rejection from Selfridges, I was told I "wasn't fashionable enough." Instead of giving up, I created fashion-inspired flower arrangements and turned up at their offices. That persistence became the foundation of one of my most important business relationships. Here's what I've learnt about the difference between thoughtful persistence and being pushy, and why your gentle nature is actually your biggest business strength when building a creative business. Key Moments: [02:30] Why persistence only got 12% of votes despite being what holds people back most [03:58] The story of 20 beautifully crafted cards that received zero responses [05:37] What silence really means (and why our minds jump to rejection) [07:15] My Selfridges story: two years of "no" becoming my most important business relationship [11:44] The truth about creative professionals and why your "too much" probably isn't [12:53] When persistence works and when it becomes problematic [17:31] The golden rule of follow-up: adding value rather than adding to to-do lists [18:25] Five practical strategies for thoughtful persistence [20:34] About the Free Guide and how it can help you. Notable Quotes: "Your version of 'rude or pushy or annoying' is probably most people's version of 'thoughtfully persistent.'" "Most of the time, when we think we're hearing 'not ever,' we're actually hearing 'not right now.'" Resources Mentioned: Free Persistence Guide: Thoughtful Persistence: Why Silence Doesn't Mean No Read: This Week's Full Journal Post Link: The Base Notes Waitlist Subscribe to our Weekly newsletter Website: www.philippacraddock.com Email: news@philippacraddock.com Share Your Insights: If today's episode gave you the courage to send that follow-up message you've been putting off, I'd love to hear about it. Have you experienced a situation where persistence paid off in ways you didn't expect? Share your experience with me over on Instagram or through DM's. I always read all your thoughts and comments however old the episode! Never Miss an Episode: Subscribe to my weekly newsletter for behind-the-scenes insights and be the first to know about new episodes. You'll also get exclusive resources and first access to new offerings.
Subscribe to the show and get weekly tips from Tanya on how to grow, scale and diversify your online business. In this episode of 'The Wire to Crush It Show,' Tanya interviews Nicole, a successful content creator in the beauty space. Nicole shares her journey from struggling with skin issues to becoming a beauty influencer with over a million followers. She highlights the importance of being real on social media, understanding your audience, and using data analytics to refine your messaging. Nicole also discusses how she and her partner Stacy created the SOS 60 method to help others grow their online presence. They delve into the importance of having your own digital product for long-term success and provide valuable insights into balancing personal and professional lives. Additionally, Tanya shares her personal success story using Nicole's beauty products. 00:00 Welcome and Introduction 00:27 Highlighting Community Success 01:02 Nicole's Social Media Impact 02:19 The Power of Authenticity 02:42 Nicole's Beauty Journey 04:23 From Frustration to Transformation 09:46 Building Influence in the Beauty Industry 10:41 Monetizing Social Media Presence 14:34 Optimizing Content for Growth 19:57 Effective Use of Bio Links 24:10 Owning Your Business: The Importance of Creating Your Own Digital Product 25:21 The Success of the SOS 60 Method 25:39 Transitioning from Beauty to Marketing: Lessons from Shalene Johnson 26:44 Building a Blueprint for Online Business Success 27:47 The Journey of Course Creation and Influencer Marketing 31:33 Balancing Life and Business: Advice for Aspiring Digital Creators 34:43 The Power of Authenticity in Social Media 35:59 Personal Stories and Testimonials: The Impact of Consistency 42:36 The Science Behind Natural Skincare 44:07 Conclusion and Final Thoughts START HERE | Learn more about the different ways Tanya can help you in your business. Whether it's starting an online business or growing the one you have: https://www.tanyaaliza.com DIGITAL CREATOR STUDIO | My All-In-One Marketing System To Grow Your Audience, Build Your Email List, Build Amazing Marketing Funnels, Attract Perfect Leads & Sell Digital Products, While Building A Multi-Income Stream Online Brand. https://digitalcreatorstudio.com THE DIGITAL PRODUCT LAB | Transform Your Passion, Knowledge & Regular Content Into A Profitable Digital Product, Course, Coaching Program Or Membership—Even If You Have Limited Tech Skills, A Small Audience, or No Prior Experience. https://www.tanyaaliza.com/creator MY FAVORITES | My personal camera and video gear, my health, wellness and beauty products, my favorite books and more: https://tanyaaliza.com/amazon CONNECT WITH NICOLE DOMURET: https://my4oils.com CONNECT ON INSTAGRAM: https://Instagram.com/tanyaaliza SUBSCRIBE & WATCH ON YOUTUBE: https://www.youtube.com/TanyaAlizaTV CAN I FEATURE YOU? Rate and review the show and tag me on social (@tanyaaliza)... I feature a new member of the community each week on my Social Media Platforms. The reviews help us and I'd love to feature you for taking the time to share your feedback. Disclaimers: The discussions and opinions expressed on this podcast are intended for informational and educational purposes only. Results from the strategies or products mentioned can vary and are not guaranteed. Some of the links provided are affiliate links, meaning at no additional cost to you, we may earn a commission if you click through and make a purchase. Always conduct your own due diligence before making any financial decisions.
Landing page tips for headlines, design, copy, and more.My free Clients From Content newsletter --> https://fortheinterested.com/subscribe-yt/9 things you'll learn in this episode:00:00: Introduction05:00: How to figure out what people need from your landing page08:00: The most important question to ask yourself about your landing page12:00: The most common mistake when it comes to social proof15:00: How to create urgency on a landing page (without being dishonest)19:00: A review of what's wrong with my membership landing page (and how I can improve it)23:00: How to use a short video on a landing page 32:00: How to organize the sections of your landing page38:00: How to use images on your landing page40:00: The most important thing to test on a landing pageShow Notes: Selling a course? Try these tactics: https://youtu.be/8fzqDPJp6BQ How to craft the perfect offer (for you and your clients): https://youtu.be/YD4V64jp3IQ To Connect with Blake Emal: Website: https://pagetear.com/ LinkedIn: https://www.linkedin.com/in/uxblake/ Twitter: https://x.com/heyblake To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
Donald Miller didn't set out to build a $100 million marketing empire; he just wanted to master the art of storytelling. While writing memoirs, he uncovered a powerful truth: every great story relies on a hero and a guide. That insight led to the creation of the StoryBrand framework, now used by thousands of businesses to clarify their message and scale. In this episode, Donald returns to unveil StoryBrand 2.0, an AI-powered upgrade of his classic framework. He shares how to position your business in a way customers can't ignore, using seven messaging soundbites to cut through the noise and transform your marketing, sales, and advertising goals. In this episode, Hala and Donald will discuss: (00:00) Introduction (02:26) The Captivating Power of Storytelling (04:37) The Birth of StoryBrand and StoryBrand AI (07:05) How Storytelling Helped Him Build a $100M Business (12:51) His Daily Routine and Productivity Tips (14:27) How the StoryBrand Framework Transforms Marketing (19:12) The 7 Soundbites Entrepreneurs Need to Drive Sales (31:43) Controlling Ideas vs. Taglines in Marketing (36:08) Leveraging Stakes for Greater Marketing Impact (39:49) Crafting Irresistible Story Gaps in Your Communication (45:38) Analyzing Brand Taglines and Messaging Strategies Donald Miller is the CEO of StoryBrand, Business Made Simple, and Coach Builder. He is the bestselling author of Building a StoryBrand, How to Grow Your Small Business, and his latest, Building a StoryBrand 2.0. Donald has helped over a million businesses, from scrappy startups to top brands like Chick-fil-A, scale through clear and compelling storytelling. He recently launched StoryBrand AI, a platform that combines his proven framework with artificial intelligence to generate sales marketing assets in minutes. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Donald's Book, Building a StoryBrand 2.0: bit.ly/StoryBrand2_0 Donald's Book, Blue Like Jazz: bit.ly/Blue_LikeJazz Donald's Book, Building a StoryBrand: bit.ly/Building_aStoryBrand Donald's Website, StoryBrand AI: storybrand.ai Donald Miller: Storytelling for Business | E120: bit.ly/Storytelling_Business Donald Miller: Be Your Own Hero | E153: bit.ly/BYOH-apple Donald Miller: How To Make Your First Million | 214: bit.ly/MakeFirstMillion-apple Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Social Media Marketing, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast.
Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business? To discover how to build and monetize a personal brand that creates exposure, generates qualified leads, and drives sales through authentic relationship building, I interview Rory Vaden.Guest: Rory Vaden | Show Notes: socialmediaexaminer.com/673Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.