Podcasts about Social media marketing

Use of social media platforms and websites to promote a product or service

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Best podcasts about Social media marketing

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Latest podcast episodes about Social media marketing

Social Media Marketing Podcast
Applying Behavioral Science for Improved Conversions

Social Media Marketing Podcast

Play Episode Listen Later Oct 23, 2025 45:00


Struggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you expect? To discover how to apply behavioral science principles to improve your pricing strategy, enhance quality perception, and increase conversions, I interview Richard Shotton.Guest: Richard Shotton | Show Notes: socialmediaexaminer.com/689Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Stop The Hey Girl Podcast
How To Get A Paid Brand Partnership When You Love Social Media Marketing in 2025

Stop The Hey Girl Podcast

Play Episode Listen Later Oct 22, 2025 12:34


How To Get A Paid UGC Brand Partnership in UGC as someone who loves social media but maybe you do not have a large social media following sir audience. This is not about free product or PR packages. This is about paid brand deals to create content, videos,. photos, unboxing and more! What do brands care about? How can you stand out? How can you make more per video? Lets jump right in! RESOURCES MENTIONED: → FREE RESOURCE: What I said to brands to get 10 PAID DEALS overnight -- https://stan.store/Kaylaybanez/p/the-message-that-got-10-brands-to-say-yes WORK WITH ME: Ready to monetize your skills as a non-influencer? -- Get ready to get paid high ticket for brand videos + retainer deals without having to post to social media - Lights, Camera Rehired -- https://stan.store/Kaylaybanez/p/lights-camera-rehired→ Check out my program, 2nd Job Alternative : https://stan.store/Kaylaybanez/p/2nd-job-alternative-30-day-program LET'S HANG OUT MORE: Instagram: https://www.instagram.com/imkaylaybanez TikTok: https://tiktok.com/@kaylaybanez MORE VIDEOS YOU'LL LOVE: @ImKaylaYbanez - check out my shorts https://youtu.be/NZWufOjFV6U https://youtu.be/-hhsi9__-RU Tell me in the comments: What was your biggest "OMG I NEEDED THIS" moment? Let's chat below — I reply to every single one! #UGC #UserGeneratedContent #CreativeEntrepreneurship #ContentCreation #DigitalMarketing #BrandCollaboration #VideoEditing #CreativeOutlet #MakeMoneyOnline #AgeIsJustANumber #networkmarketing #mlmbusiness #lifeaftermlm

Green Industry Podcast
Part 2 - Mastering Social Media Marketing for Your Lawn Care Business

Green Industry Podcast

Play Episode Listen Later Oct 21, 2025 24:44


In the finale, we wrap up our deep dive into social media marketing for lawn care businesses, covering Facebook Groups, YouTube, TikTok, and LinkedIn, with strategies to optimize your time and budget for maximum impact.

Green Industry Podcast
Mastering Social Media Marketing for Your Lawn Care Business, Part 1

Green Industry Podcast

Play Episode Listen Later Oct 20, 2025 25:46


In part one, we dive into the essentials of social media marketing for lawn care businesses, exploring platforms like Google Business Profile, Facebook Pages, and Instagram, and how to identify and target your ideal customers online.

Strut It with Elizabeth Marberry
Trial Reels: The Secret Instagram Growth Hack You're Not Using Yet

Strut It with Elizabeth Marberry

Play Episode Listen Later Oct 20, 2025 18:40


Send us a textIf you've ever spent hours creating a reel you thought would crush it, only for it to flop, this episode is for you.I'm pulling back the curtain on one of my favorite Instagram growth hacks: trial reels. This is the exact method I use (and teach my clients) to A/B test hooks and uncover what kind of messaging actually stops the scroll, grabs attention, and converts.I'll also share how one of my clients tested three versions of the same reel and tripled her views just by tweaking the first line. You'll walk away knowing exactly how to implement this in your own business this week.What You'll Learn[01:15] Why trial reels are one of the most powerful (and underused) features on Instagram [02:11] What trial reels actually are and how to know if you have access to them [03:01] How I'm using trial reels to test hooks and grow faster [05:21] The story of how one client tripled her reach by changing three words [07:44] How trial reels help you A/B test your messaging—just like email subject lines [09:13] Real examples of viral hook testing you can try this week [10:12] When to use trial reels (and when not to) depending on your goals [12:07] The difference between attraction and promotional content [13:29] How to use trial reels differently for nurturing vs. growth seasons [14:54] Why perfectionists need trial reels the most [16:20] Your weekly action step: how to test your first trial reel and measure resultsThis Week's ChallengePost your first trial reel.If you've already been using them, A/B test your hooks this week. Try posting the same video with different on-screen text and see which version performs best. When you get your results, DM me on Instagram @elizabethmarberry and tell me about your win. I'd love to celebrate with you.Links + Resources MentionedJoin the Waitlist: Hot Reels – My 12-month Instagram content lab for small business owners and creatives ready to grow visibility and sales.Free Resource: Monetize Your IG Guide. Learn seven simple, proven ways to finally make money on Instagram.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Hustle Inspires Hustle
Finish Q4 Like a Boss, Not a Bystander – #198

Hustle Inspires Hustle

Play Episode Listen Later Oct 20, 2025 3:29


In this solo episode, Alex Quin fires up the Hustle Inspires Hustle community with a reality check about procrastination and goal-setting. He emphasizes why waiting for January to start pursuing your goals is a trap and explains how momentum built in the last stretch of the year leads to long-term success. Alex offers a personal pep talk to help listeners assess their progress, realign their vision, and set clear intentions for the rest of 2025 and beyond.Episode Outline:[00:00] – Intro: Why waiting for January is a mistake[00:22] – The cost of waiting and procrastinating on goals[00:48] – Check your 2025 goals: what's working, what's not[01:18] – Do your audit: finances, health, business, mindset[01:46] – Don't waste Q4: fix the gaps, build momentum[02:10] – What a strong finish gives you: peace, freedom, cash flow[02:38] – Start planning for 2026 now[03:03] – Align with your partner or team[03:24] – Final word: stop surviving, start living with intentionWisdom Nuggets:Stop Worshipping the Calendar: Waiting for a date like January 1st to take action is an excuse disguised as a plan. Start now or risk staying stuck.Audit, Don't Assume: You can't improve what you don't measure. Look at your current goals and get honest about where you're winning and where you're behind.Purpose Over Panic: Finishing the year strong isn't about panic hustling—it's about creating meaningful outcomes like peace, cash flow, and confidence.Talk Like a Team: If you're in a relationship, your success plan shouldn't be a solo mission. Discuss your shared goals and stay aligned.Survive or Thrive: If you're constantly reacting and living bill-to-bill, you're not really living. Set direction and move with intention.Power Quotes“I'll start in January is pure loser talk.” – Alex Quin“Twenty twenty five isn't over yet, so don't act like it is.” – Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Stories to Create Podcast
“Rooted in Faith, Growing in Purpose: The Story of Laura Aldana”

Stories to Create Podcast

Play Episode Listen Later Oct 18, 2025 43:29


Send us a textIn this episode of the Stories to Create Podcast, host Cornell Bunting sits down with Laura Aldana and her ten-year-old daughter for an inspiring and insightful conversation.Laura Aldana is the accomplished founder of Bloom and Blossom Social Hub, a dynamic marketing professional who has called Southwest Florida home for the past 16 years. At 35 years old, Laura holds a bachelor's degree in communication from Colorado Christian University and is fluent in both English and Spanish, adding a valuable bilingual dimension to her work in marketing and social media strategy.Passionate about helping businesses grow and connect through innovative marketing approaches, Laura combines creativity with purpose in every project she undertakes. Her work reflects not only her professional expertise but also her deep commitment to faith, family, and community.Laura serves as the Publicity Chair for the American Businesswomen's Association and the Marketing Chair for the Learning for Life program through the Boy Scouts of America. She is also deeply involved with Alice's Wings of Hope, a nonprofit close to her heart, and volunteers her time and skills with organizations such as Dress for Success, KindLee, and The Nature Foundation at the Shell Factory, among others.Guided by integrity, compassion, and a genuine desire to uplift others, Laura continues to make a lasting impact in both her professional and personal life—helping others bloom and blossom on their own journeys. Support the showThank you for tuning in with EHAS CLUB - Stories to Create Podcast

Soul Inspiring Business
Ep 125: 0 to 8,000 Followers | The Truth About Social Media Marketing for Small Business Owners

Soul Inspiring Business

Play Episode Listen Later Oct 18, 2025 16:41


In this episode, Kara shares her insights on building an authentic social media presence for your business. Drawing from her own journey of growing from one Instagram photo to over 8,000 followers, she discusses how to use social media as a tool for genuine connection rather than just selling. Learn about content pillars, the shift from "how-to" to "how I" content, and why showing up authentically matters more than ever in the age of AI.Episode Topics:The evolution of social media marketing and why connection matters mostSetting clear goals: lead generation vs. brand recognitionDefining your content pillars (3-4 key themes that represent you)Personal brand vs. business page: why you need bothThe content shift from "how-to" to "how I" videosAuthenticity in the age of AI-generated contentOvercoming the fear of showing up on videoWhy specificity and emotion drive engagementStaying top of mind with your sphere of influenceInsights:Start before you're ready: Kara began her Instagram journey in 2019 with just one photo and consciously decided to go all-in during COVID, proving it's never too late to build your presenceThe "how I" revolution: People don't want generic how-to content anymore; they want to be brought into your world through personal stories and experiencesAuthenticity is your competitive advantage: As AI-generated content becomes more prevalent, showing up as your real, multifaceted self creates deeper connectionsContent pillars create consistency: Focus on 3-4 themes that represent different aspects of who you are—not just your businessVideo builds trust: While it can be intimidating, video allows people to connect with the real you before they ever meet you in personAvoid divisiveness: In a politically divided world, focus on connection points rather than controversial topics that might alienate potential clientsHighlights:00:00 Welcome and Intro00:43 Marketing and Social Media Strategy 06:30 Content Creation and Authenticity 12:22 Shift in Content Creation Strategies 16:37 Podcast episode ended Connect with Kara to share your thoughts on the series:Website - http://www.kcdrealestate.com/ Email - kara@kdcrealestate.com Instagram - https://www.instagram.com/karachaffindonofrio/ Facebook - https://www.facebook.com/karachaffin1?_rdc=1&_rdr YouTube - https://www.youtube.com/user/KaraChaffin LinkedIn - https://www.linkedin.com/in/karachaffin/ Don't forget to visit freegiftfromkara.com for our special giveaway, the Dynamic Life Journal to help you maintain your authentic voice and intuitive wisdom while navigating the balance between technology and human connection in your business and personal life.Special Listener Offer: Unlock Your Soul-Aligned Brand with Jen CudmoreAs a gift to our Soul Inspiring...

Social Media Marketing Podcast
Email Marketing Automation That Moves People to Action

Social Media Marketing Podcast

Play Episode Listen Later Oct 16, 2025 47:52


Are you struggling to move beyond basic email broadcasts? Wondering how to turn your email marketing into a revenue-generating machine that works around the clock? To discover how to leverage three levels of email automation to deliver the right message at the exact right moment for each recipient, creating a system that saves you time and drives consistent action from your audience, I interview Jessica Best.Guest: Jessica Best | Show Notes: socialmediaexaminer.com/688Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Be a Marketer with Dave Charest
How Small Businesses Can Stand Out and Scale Using Email Marketing with Kunal Madan

Be a Marketer with Dave Charest

Play Episode Listen Later Oct 16, 2025 31:42


What does it take to scale an $80M global business while still staying ahead of the competition?Kunal Madan, co-founder of Amarra, joins the Be A Marketer podcast to share how he and his brother grew a formalwear design house into one of the largest in the world, with dresses in over 800 boutiques worldwide. From zero marketing experience to mastering email, design, and relentless testing, Kunal's story shows what's possible when you refuse to settle.In this episode, you'll hear why balancing marketing to both wholesalers and end consumers has been key to growth, how beautiful imagery and strong email campaigns keep Amarra top of mind, and why email data like open rates and clicks help Kunal close more sales.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Using the Contact Management DashboardUnderstanding contact segmentationOverview: Email reportingMeet Today's Guest: Kunal Madan of Amarra

Bringin' it Backwards
BiB: IZZA – How a Coachella Stunt and Billboard Revenge Made Her Go Viral!

Bringin' it Backwards

Play Episode Listen Later Oct 15, 2025 29:48 Transcription Available


From viral TikTok moments at Coachella to a billboard stunt that had the internet talking, IZZA's been turning heads with her creative, bold approach to pop music—and storytelling. In this episode of Bringin' it Backwards, Adam Lisicky sits down with Los Angeles-born IZZA as she shares her journey from growing up in Encino surrounded by music-loving parents, to diving into songwriting at age thirteen and studying music business at USC. IZZA opens up about the challenges of finding her feet as an independent artist, from teaching herself music production so she could make her own demos, to navigating a male-dominated studio world and creating her signature sound. You'll get the behind-the-scenes stories on her Coachella guerrilla performances—where she brought her own MIDI keyboard and filmed herself playing “Gentlemen”—and the infamous revenge billboard she put up outside her ex's apartment to promote her single. IZZA also teases her forthcoming EP, “Because I'm Blonde,” and dishes on her recent “Sweat” single and video, which brings early 2010s pop vibes into the modern era. This episode's loaded with honest advice for aspiring artists about finding your own voice, building your own path, and staying true to your creative vision—even when the industry doesn't make it easy. Tune in to hear how IZZA is reshaping what it means to be a pop artist today, and don't forget to subscribe to Bringin' it Backwards for more inside stories from both legendary and rising artists.

I Want To Know
How To Get Coaching Clients (Without Cold Outreach or Discounts)

I Want To Know

Play Episode Listen Later Oct 15, 2025 49:07


My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe9 Things you'll learn:05:18: The biggest danger of offering discounts06:39:People aren't buying what you think they're buying from you11:49: 3 signs you've overpriced your offer14:00: 3 signs you're undermessaging the value of your offer18:21: 5 ways to generate leads without offering discounts28:39: How to do outreach without doing "outreach"32:04: 6 ways to generate more inbound leads42:17: 2 questions to clarify who your ideal client is45:13: A 6-item checklist to determine if a potential client is a good fit for youShow Notes: Clients from Content EpisodeHow I Get As Many High-Paying Coaching Clients As I Want: https://youtu.be/EtY0AJHDaF8?si=9X1Bew1VOdI5T3vF Clients from Content Episode Coaching Business Tips to Boost Your Revenue: https://youtu.be/aVYBy7ACvRw?si=9cpFn2FTJ_NNSPVt To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/LinkedIn: https://www.linkedin.com/in/thatjoshspector/ Apply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By UppbeatTo connect with Maliha Mannan:LinkedIn: http://linkedin.com/in/thesideblogger 

Copywriting For Coaches
Case Study with Allison Jordan

Copywriting For Coaches

Play Episode Listen Later Oct 14, 2025 45:53 Transcription Available


Tired of creating content from scratch, overwhelmed by marketing, or unsure how to delegate without losing your voice? If you've tried AI tools but felt like the content sounded "off," this is for you.Today, we're pulling back the curtain on how we took my client Allison Jordan's top-1% global podcast, her story, and her heart for what she does, and turned it into a content system that actually converts—without needing a copywriter on retainer.In this episode, we cover:Why AI content often flops (and what to do instead)How we freed her from content burnout with a customGPT, brand voice guide, and repeatable SOPHow this increased her podcast downloads, which is the number one driver of her business.What happened when she stress-tested our system by taking a three-week vacation.➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!https://www.megankachigan.com/ai-copywriting-case-study-vacationCONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Digital Trailblazer Podcast
How to Sell High Ticket Offers with One Slide and a 5 Minute Pitch with Stirling Gardner

Digital Trailblazer Podcast

Play Episode Listen Later Oct 14, 2025 35:17


Episode 189: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online entrepreneurs struggle to clearly articulate their high-ticket offer, leaving prospects confused and uncertain—which kills conversions. Without a concise way to communicate your value, you're left overexplaining, value-stacking bonuses that feel like work, and wondering why no one's buying.In this episode, Stirling Gardner teaches us how to sell any high-ticket offer using his "One Slide Offer" framework—a visual method that delivers your pitch in under five minutes. He breaks down the three parts of every offer, reveals why speaking to the problems prospects think they have (not the ones you know they have) transforms your messaging, and explains how certainty drives buying decisions.About Stirling Gardner: Stirling spent 22 years as a Hollywood storyteller before discovering his calling at the intersection of psychology, narrative, and mathematics. After Hollywood, he ran ads and then an agency with performance-based pricing—a model that taught him every piece of the marketing equation. He realized even seven-figure entrepreneurs often lacked clarity on what they were selling. They had products and traffic, but no message that made it click. Somewhere in the chaos, he had an epiphany: the entire system was like a quadratic equation he could visualize—every lever, every input, and how small tweaks could unlock massive revenue.Today, he operates as a Chief Revenue Officer in a box, helping entrepreneurs extract their genius and turn it into offers the world wants to buy. His superpower is seeing the full picture—product, positioning, pricing, promotion, and performance—and immediately knowing how to package and pitch it. He lives in Asheville, NC with his wife and dog Bear, bringing simplicity and truth to every business he touches.Grab Stirling's 1-Slide Offer training here: https://1slideoffer.com/Connect with Stirling: IG: @stirlinggardner FB: https://www.facebook.com/stirlinggardnerofficial LI: https://www.linkedin.com/in/stirlinggardner/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

The BeanCast™ Marketing Podcast
0792-The BeanCast: The Bots Are Lying

The BeanCast™ Marketing Podcast

Play Episode Listen Later Oct 13, 2025 59:11


This Week: Tedd Aurelius, Saul Colt, and Augie Ray join Bob to discuss Sora 2, whether social will face a "tobacco" moment, bots lying for likes, Instagram at 15, plus this week's #FairFailFoul.

Hustle Inspires Hustle
Strengthen Relationships While Closing the Year Strong - #197

Hustle Inspires Hustle

Play Episode Listen Later Oct 13, 2025 3:01


In this quick solo episode, Alex Quin shares a powerful reminder: relationships matter more than ever during the holidays. With campaigns and deadlines stacking up, Alex encourages listeners to pause and intentionally connect with the people who made their year meaningful—clients, team members, mentors, and supporters. It's not just the right thing to do—it's smart branding.Episode Outline:[00:00:00] Intro: Hustle Inspires Hustle mission[00:00:25] Why Q4 should include gratitude, not just goals[00:01:10] How to build a holiday appreciation list[00:01:50] Actionable ways to make it personal and impactful[00:02:30] Final thought: People remember how you made them feelWisdom Nuggets:Gratitude Is Smart Branding: Saying “thank you” isn't soft—it's strategic. It fuels trust, loyalty, and referrals.Systematize Your Appreciation: Create a simple contact sheet so you're not scrambling when it's time to show love.Small Gestures, Big Impact: A handwritten note or quick call sticks more than a generic email blast.Be the Signal : In a noisy digital world, your authenticity is what people will remember.Power Quotes“Strong relationships fuel referrals, loyalty, and real trust.” - Alex Quin“Take the time to show love to your people.” - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Stop Scrolling, Start Scaling Podcast
217. Stop Relying on Referrals. Let Social Media Marketing Protect Your Sales Pipeline (Social Bite)

Stop Scrolling, Start Scaling Podcast

Play Episode Listen Later Oct 13, 2025 12:00


Referrals are powerful but what happens when they dry up? In this episode, Emma explores how founders can mitigate risk in their businesses by shifting from dependency on word-of-mouth to building a strong, sustainable social media presence. Every business, whether it's product-based or service-driven, faces risk when it comes to lead generation. While networking, events, and referrals remain valuable, they shouldn't be the only sources of growth. Emma highlights why relying solely on personal connections puts your time and business health at risk, and how social media can serve as your 24/7 partner in building trust, nurturing audiences, and expanding visibility. Social media doesn't just attract new clients. It also supports referrals by reinforcing credibility when prospects research your brand online. By the end of this episode, you'll see how social media marketing can be the key to protecting your pipeline and scaling with confidence. Listen in as Emma explains: The dangers of relying solely on referrals for lead generation How social media nurtures, attracts, and validates leads Why a strong digital presence doubles your growth opportunities And so much more!   Connect with Ninety Five Media: Website Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Go for it! Der Business Podcast für Frauen mit Vision
Instagram-Bio, die verkauft: Diese 3 Fehler machen (fast) alle

Go for it! Der Business Podcast für Frauen mit Vision

Play Episode Listen Later Oct 13, 2025 24:16


Deine Instagram-Bio entscheidet in 2 Sekunden, ob jemand bleibt oder geht – und genau da machen die meisten fatale Fehler. In dieser Folge zeige ich dir die 3 größten Bio-Fails und wie du sie sofort vermeidest, damit dein Profil endlich überzeugt und verkauft. Du willst dir auf Instagram eine aktive, kaufkräftige Community aufbauen? → Melde dich zu Planbar Sichtbar an. Reminder: Am 20.10. startet unsere brandneue Content-Challenge in Planbar Sichtbar. Klick jetzt hier: https://carolinepreuss.de/planbar-sichtbar-angebot/ Neu: 0 € Insta Cash Machine: 6 wichtige Veränderungen, damit jeder Instagram-Post sofort verkauft! → Melde dich jetzt für 0 € an: https://carolinepreuss.de/ig-webinar/ → Folge mir auf Instagram für Einblicke hinter die Kulissen: https://instagram.com/carolinepreussde/ Go For It ist der Business Podcast für alle Selbstständigen und UnternehmerInnen, die ein profitables Online-Business aufbauen wollen. Caroline Preuss gibt in ihrem Business Podcast ihr erprobtes Wissen rund um Marketing, Social Media, Onlinekurse und Community-Aufbau auf Instagram weiter – ausführlich und Schritt für Schritt, damit du entspannt mit deinem digitalen Business sichtbar wirst und und deinen eigenen Onlinekurs erfolgreich vermarktest.

The GaryVee Audio Experience
The Exact Framework for Practical Social Media Marketing, Building a Community, and the Scalable Content Model

The GaryVee Audio Experience

Play Episode Listen Later Oct 11, 2025 65:18


In this deep-dive 4Ds session, I give a group of driven SMB owners the actual system for social media success. We talk about why volume is the secret weapon you're not using, how to provide relentless value so your customers choose you over your competitors, and the biggest platforms you're probably ignoring that could scale your business. Forget the excuses; this is a practical game plan for execution. Hope you enjoy!

Social Media Marketing Podcast
New AI Marketing Study: 60% Do This Daily...

Social Media Marketing Podcast

Play Episode Listen Later Oct 10, 2025 43:16


A groundbreaking new study just revealed that 60% of marketers are now using AI every single day. But here's what's really interesting—the insights aren't just about the tools we're using, they're about what we're using them for. What you'll discover in this special episode:The surprising truth about AI and job displacement (it's not what the headlines are telling you)Why daily AI use jumped from 37% in just one year—and what this means for your businessThe #1 problem marketers face with AI (hint: it's the opposite of what you'd expect)Which AI platform is quietly stealing market share from ChatGPTThe single biggest thing 81% of marketers want to master right nowTo download the AI Marketing Industry Report, visit https://www.socialmediaexaminer.com/aireportReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Social Media Marketing Podcast
Driving Predictable Recurring Revenue With Customer-Led Growth

Social Media Marketing Podcast

Play Episode Listen Later Oct 9, 2025 46:21


Are you struggling with scattershot marketing strategies? Wondering how to build sustainable growth that doesn't rely on constant guessing and experimentation? To discover how to implement customer-led growth to drive predictable recurring revenue and eliminate strategic confusion, I interview Georgiana Laudi.Guest: Georgiana Laudi | Show Notes: socialmediaexaminer.com/687Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Be a Marketer with Dave Charest
Engaging Your Community and Growing Your Cause with Lisa Franco

Be a Marketer with Dave Charest

Play Episode Listen Later Oct 9, 2025 52:24


How do you take a nonprofit that relies entirely on donations and turn it into a thriving community hub for wildlife, education, and conservation?Lisa Franco, Director of Development at Woodford Cedar Run Wildlife Refuge in New Jersey, joins the Be a Marketer podcast to share how she combines a marketing background with a passion for wildlife to grow support, increase donations, and strengthen community ties.In this episode, you'll hear how Lisa balances fundraising with education, why storytelling is her most powerful tool for driving engagement, and how Cedar Run uses creative approaches like “Weddings in the Wild” to reach new generations of supporters. Lisa also explains how Constant Contact helps them segment audiences, simplify giving, and keep donors connected to the impact of their contributions.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Understanding contact segmentationAdd your contacts' details to an emailCustomize what each contact sees in your email with dynamic contentUse the Content Generator to write email, landing page, social, and SMS content for youMeet Today's Guest: Lisa Franco of Woodford Cedar Run Wildlife Refuge

B2B Marketing Excellence: A World Innovators Podcast
Higher Education Marketing in the Age of AI: Building Global Trust with Bridgette Lehrer, UC Berkeley

B2B Marketing Excellence: A World Innovators Podcast

Play Episode Listen Later Oct 9, 2025 30:24


In this episode of B2B Marketing Excellence & AI, Donna Peterson sits down with Bridgette Lehrer, the Global Audience Engagement Leader at UC Berkeley, to talk about what it really takes to build trust in higher education marketing today.They explore how to stay personal and purposeful as technology continues to evolve — and how a thoughtful balance between traditional and digital marketing can create a stronger sense of community.Bridgette shares practical ways her team nurtures long-term relationships with students, alumni, and colleagues across the world. From understanding cultural nuances in international outreach to creating personalized content powered by AI, she offers insights that every education marketer can apply right away.One of Donna's favorite examples is a simple but powerful traditional marketing initiative they use on campus: students take photos, then choose a few favorites to turn into postcards. During special events, everyone is invited to select a postcard and send it home to parents or friends. It's a small gesture that builds genuine connection — and gets the entire UC Berkeley community involved.Whether you manage executive education programs or global enrollment campaigns, this conversation will give you actionable ideas to:Blend digital tools with human touchpoints to strengthen relationships.Use AI for personalization without losing authenticity.Reimagine traditional tactics to bring people together in meaningful ways.The future of higher education marketing isn't about more technology — it's about using it wisely to stay human.Timestamps00:00 — Introduction: Staying Human in the Age of AI00:37 — Meet Bridgette Lehrer, UC Berkeley01:23 — Building Relationships in a Digital World02:58 — The Power of In-Person Connections04:52 — Adapting Marketing for Global Audiences08:40 — Using AI for Personalized Communication20:24 — The Importance of Video Content25:30 — Engaging Students and Alumni on Social Media28:39 — Closing Thoughts: Keeping Engagement AuthenticBridgette Lehrer Bio-LinkedIn: https://www.linkedin.com/in/bridgette-lehrer/Bridgette Lehrer is the Assistant Director for Marketing and Outreach with the Berkeley International Study Program, a study abroad option at the University of California, Berkeley for highly motivated exchange students. Since 2009, she has cultivated expertise in students' engagement, strategic marketing and outreach management with particular emphasis on international student recruitment and alumni relations. Prior to Berkeley, Bridgette worked in diverse industries including nonprofit fundraising, corporate marketing, and technology customer service. Her educational background includes a B.A. in Art History (Arizona State University), an M.A. in Museum Studies (San Francisco State University) and a Certificate in Digital Marketing (eCornell University).

Channel Junkies Podcast
Zillow Being Sued? Compass Acquires Rival for $1_6 Billion? Buyer Vs Seller Stand Still 1

Channel Junkies Podcast

Play Episode Listen Later Oct 8, 2025 38:41


Whats up Homies!If you have a question for the podcast or if you want to learn about Partnering with us at eXp realty drop us an email at Jackson@realagentnow.com or Jesse@realagentnow.com

The Aligned Mama
Money Making Mom : How to Make Money Online

The Aligned Mama

Play Episode Listen Later Oct 8, 2025 16:36


We make more money when we're the kind of person that shows up. And that's the whole point of social media, isn't it? Fortunately for you, there is a way to tap into the money making power of whatever platform you use. So, if you are a mom entrepreneur who wants to make money online without feeling sleazy... but aren't sure what to offer or how to market - this is for you. Press play and see how you can up as your real self to activate new ideas, build trust, and effortlessly create offers that practically sell themselves.  P.S. Need some inspiration on what to post? Grab CONTENT THAT CRUSHES for only $7 to light up the path to your six-figure business.

Money Magnet Mama
Is Social Media Marketing Dead? How to Build Your Thought Leadership on LinkedIn with Brenda Meller [Ep. 66]

Money Magnet Mama

Play Episode Listen Later Oct 7, 2025 58:12


We've all felt it, right? Engagement on Instagram dropping… Facebook groups quieter than ever… TikTok feeling like a full-time job.   So is social media marketing… dead?

Hustle Inspires Hustle
Crush Your Black Friday Sales With Smart Marketing - #196

Hustle Inspires Hustle

Play Episode Listen Later Oct 7, 2025 4:29


In this episode of Hustle Inspires Hustle, Alex Quin breaks down practical, actionable strategies to help both e-commerce and service-based businesses succeed during Black Friday. He emphasizes the importance of keeping offers simple—such as clear tiered discounts or urgency-based service upgrades—to reduce friction and improve conversions. Alex stresses that successful marketing goes beyond flashy ads; it's about preparation across your funnel, creative assets, and backend systems. From fast-loading product pages to tight onboarding flows and accurate CRM tracking, every part of the customer journey needs to be ready.He also dives into content strategy and ad execution, encouraging brands to repurpose their top-performing content from earlier in the year with updated Black Friday messaging. Volume matters—especially with Meta's new Andromeda update—so having multiple creatives pre-approved and scheduled can lower costs and reduce last-minute stress. Whether paid or organic, campaigns should be well-structured and tracked meticulously. The core message? Black Friday isn't about hype—it's about execution, efficiency, and data-driven decisions.Episode Outline: [00:00] Welcome Back: Alex thanks listeners and sets up the Black Friday topic [00:15] Importance of Simplicity: Easy-to-understand offers and discounts [00:45] Service Business Tips: Creating urgency with bonuses and intro deals [01:10] Creative Strategy: Bold visuals, testimonials, and multi-format content [01:45] Funnel Tips: Fast product pages, clean checkout, single-action landing pages [02:10] Backend Systems: Fulfillment, calendar space, CRM, and onboarding readiness [02:40] Financial Modeling: Know your margins, track all costs [03:05] Repurposing Content: Use your best-performing content with new Black Friday angles [03:30] Meta Update & Scheduling: More creatives = lower cost; schedule everything early [04:00] Post-Purchase & Tracking: Upsells, LTV, CRM follow-ups, and clean analytics [04:20] Final Thought: Black Friday is about preparation, not just hypeWisdom Nuggets:Simplicity Sells: Your offer should be instantly understandable. Whether it's tiered discounts or bundled services, remove friction—no mental math or coupon codes.Urgency Wins: Black Friday thrives on limited-time offers. Add urgency through countdowns, limited bonuses, or time-sensitive upgrades to drive faster conversions.Prep the Back End: A killer front-end campaign fails without backend support. From ecom fulfillment to service onboarding systems, preparation prevents revenue leaks.Repurpose to Scale: Your best content from earlier in the year is your blueprint. Reuse proven assets with Black Friday messaging instead of creating from scratch.Track Everything or Risk Everything: If your data is off, your scaling efforts will fail. Ensure all pixels, UTMs, and analytics are accurate before campaigns go live.Power Quotes“The key is simplicity. Customers should get it right away.” - Alex Quin“No guessing, no mental math, and no making them type in coupon codes.” - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Copywriting For Coaches
How LinkedIn Marketing Put Her Personal Brand in the Top 3% with Caroline Pennington

Copywriting For Coaches

Play Episode Listen Later Oct 7, 2025 30:45 Transcription Available


If you've ever wondered if LinkedIn marketing is really worth your time as a coach, service provider, or podcaster, this episode will change your perspective.I'm joined by Caroline Pennington, host of The Feminine Founder Podcast and a LinkedIn marketing strategist who went from zero to over 7,000 followers in her first year—organically.We talk about what makes LinkedIn so powerful right now, why it's different from Instagram and Facebook, and the exact steps Caroline took to grow a personal brand that attracts high-quality, high-income clients without relying on paid ads or spammy cold DMs.What You'll Learn in This Episode:Why only 3% of LinkedIn users post content—and why that's your opportunityHow Caroline grew 7,000 followers in 1 year with zero ad spendThe 3 pillars of LinkedIn marketing (it can be so simple!)What kinds of content perform best on LinkedIn right nowThe biggest mistakes to avoidThe best repurposing strategy (literally genius)➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!https://www.megankachigan.com/linkedin-marketing-personal-brand-top-3-percent-caroline-penningtonFREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Manifest Change with Brooklyn Storme
How to Simplify Your Social Media Marketing and Attract Inquiries (without posting everywhere)

Manifest Change with Brooklyn Storme

Play Episode Listen Later Oct 7, 2025 74:37


How to Simplify Your Social Media Marketing and Attract Inquiries (without posting everywhere) I recorded this right after Facebook awarded me an “Emerging Talent” badge — and it got me thinking about how to use social media in a way that actually works for therapists. In this episode, I share how I simplify my marketing, why I only focus on one platform, and the exact approach I use to consistently attract inquiries without spending hours online. If you're tired of creating endless Canva posts that don't convert, this episode will feel like a breath of fresh air. This one is for women in private practice — counsellors, psychologists, social workers, accredited mental health social workers, and play therapists — who want a simpler, calmer approach to marketing that still brings in clients. I talk about niching (and how it makes content effortless), why Facebook often works better than Instagram for our field, and how to “show not tell” your expertise so potential clients feel connected and safe reaching out. You'll walk away knowing how to pick one platform, post less but connect more, and create trust through genuine conversations — not algorithms. I also talk about authenticity, karma, and why giving freely online actually leads to more aligned clients.   Links mentioned in this episode Practice Momentum (12-month private, high-touch support): https://sales.brooklynstorme.com/momentum/ Website Wellness Check (video audit to improve inquiries): https://sales.brooklynstorme.com/website-wellness-check-up-aud/ Booked & Better Monthly Private Practice Tools: https://sales.brooklynstorme.com/booked--better/ The Ultimate Private Practice | Free Community for Therapists: https://sales.brooklynstorme.com/ultimate-private-practice-free-community/ The Un-Discovery Call: https://sales.brooklynstorme.com/un-discovery-call/ Website: https://www.brooklynstorme.com   Timestamps 00:00 Welcome to The Private Practice Podcast 00:22 Why I created Practice Momentum 01:04 My morning routine and plans for the day 01:59 Facebook's “Emerging Talent” badge 03:15 Why most therapists' socials don't get inquiries 04:22 The two reasons mine works 05:42 How niching down makes content easy 07:06 Who my ideal client really is 09:43 Why so many therapists feel confused and stuck 13:22 Why Facebook outperforms Instagram for therapists 15:21 What actually stops the scroll 17:22 Understanding the numbers and conversion rates 18:52 Facebook as a place for connection 22:17 Dropping the pressure to sell and just being you 28:27 Giving your best content freely 31:59 Setting realistic expectations 33:45 The importance of website optimisation 35:57 Abundance, karma, and attracting aligned clients 38:35 Posting less but connecting more 39:15 Managing your marketing expectations 41:29 What (and what not) to share in Facebook groups 47:20 Why link-dropping reduces reach 51:22 You're always marketing — intentionally or not 58:28 How your behaviour online builds or breaks trust 1:03:29 Authenticity clients can actually feel 1:08:57 How I practise transparency with clients 1:11:24 Connection over polish — especially with AI everywhere 1:12:24 Where to find me and how to get help   Action step for a quick win Pick one Facebook group your ideal client is already in. Today, leave one helpful, genuine comment answering a question within your scope — no links, no pitch. Do this three times this week and notice who starts viewing your profile or messaging you. private practice marketing, therapist marketing, counselling private practice, how to get therapy clients, Facebook for therapists, Instagram vs Facebook therapists, therapy niching, social media for psychologists, social workers private practice, play therapist marketing, website conversions for therapists, therapist visibility, authentic marketing for therapists, practice momentum, website wellness check, inquiry generation therapists, Facebook group strategy therapists, show not tell marketing, attract therapy clients online, ethical marketing for therapists

Digital Trailblazer Podcast
Video Marketing Tips to Land More Customers & Clients with Rhea Allen

Digital Trailblazer Podcast

Play Episode Listen Later Oct 7, 2025 36:30


Episode 187: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeVideo marketing is essential for standing out online, but many business owners struggle to create professional content that builds trust and attracts clients. Without mastering video, you risk losing potential customers who expect engaging, authentic content.In this episode, Rhea Allen teaches us how to unleash the power of video marketing by starting with clear goals and understanding your audience, using simple technical setups (proper lighting, camera positioning, and audio), maintaining authenticity over perfection, and repurposing content across multiple platforms.She also shares practical editing tools and different video types—from testimonials to live streams—that keep your audience engaged and coming back for more.About Rhea Allen: Rhea is the president, CEO, and co-founder of Peppershock Media, a certified women-owned small business based in Nampa, Idaho. With over 22 years of experience, Rhea is a passionate integrative marketing consultant, national speaker, author, podcaster, video producer, and educator. She hosts *The Marketing Expedition Podcast*, ranked in the top 5% globally by ListenNotes, and teaches at Boise State University, mentoring the next generation of marketers.Under her leadership, Peppershock Media has become a trusted partner for businesses and non-profits, producing impactful campaigns, videos, and documentaries that inspire action, educate audiences, and drive results. Rhea is also proud to foster a creative, collaborative culture within her team, offering opportunities for growth through a strong internship program and professional development initiatives.Check Out the Marketing Expedition Community: https://themarketingexpedition.com/Connnect with Rhea:Website: https://peppershock.com/ LinkedIn: https://www.linkedin.com/in/peppershock/ IG: https://www.instagram.com/rhea.allen.official FB Public Figure: https://www.facebook.com/rheaallencmo YT: https://www.youtube.com/@RheaAllen X: https://x.com/rheaallencmo TikTok: https://www.tiktok.com/@marketingbossWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Shiny New Clients!
Recovering From a Major Launch Mishap

Shiny New Clients!

Play Episode Listen Later Oct 6, 2025 13:45 Transcription Available


What really happens when your webinar launch breaks midair?  You panic, then pivot. In this episode, I walk you through the behind-the-scenes of my recent live event.I'll share what happened, what I felt, how I froze (literally), and how my team and I chose to not spiral—and instead, turn a big mistake into a bigger opportunity for growth and sales.➡️ Come to the Instagram Strategy Session RELAUNCH Oct 9! It's Free!

The Marketing Guide
#146 Success Leaves Clues: 7 Ways to Grow Your Business Faster

The Marketing Guide

Play Episode Listen Later Oct 6, 2025 27:21


Episode 146: Success Leaves Clues – How to Use What's Already Working to Grow Your BusinessEver feel like you're constantly reinventing the wheel in your business? The truth is, you don't have to. Success leaves clues, and if you know where to look, you can save yourself time, energy, and guesswork.In this episode of The Marketing Guide, I dive into the idea that extraordinary results don't happen by chance, they come from following proven strategies and learning from what already works. Inspired by a Tony Robbins quote that stuck with me, I'll show you how to spot the patterns behind success and apply them to your content, funnels, sales, and overall business strategy.You'll learn:What “success leaves clues” really means and how to spot them in your industryHow small business owners can save time by following proven steps instead of starting from scratchSimple ways to find clues in your content performance and use them to create more of what worksHow to study funnels and sales strategies that worked on you (and adapt them for your business)7 practical ways you can put this mindset into action right nowPlus, I share my S.U.C.C.E.S.S. framework to help you simplify your marketing and stay consistent without burning out.Resources & Links Mentioned in This EpisodeFollow me on Instagram: @lauraomahonymarketingWork with me: www.lauraomahony.comShare this episode with a friend who needs to hear itKey TakeawayYou don't need to do more. You need to do more of what works. Success leaves clues—when you pay attention, you stop guessing and start growing.

The Business Lounge Podcast with Kimberly Ann Jimenez
S8 EP7: 2025 Content Secrets UNLOCKED: Ditch Polished Posts for Raw Authenticity (Our $20k Secret)

The Business Lounge Podcast with Kimberly Ann Jimenez

Play Episode Listen Later Oct 5, 2025 34:23 Transcription Available


Text Me A Question!Text Me A Question!The rules of online growth have changed—and the creators winning right now aren't posting more; they're selling smarter. We break down how a modest podcast can pull tens of thousands in revenue from just a handful of episodes by aligning message, medium, and a simple path to buy. No gimmicks, no 30-day nurture marathons—just content that speaks to solution-aware buyers who are ready to act and a clear invitation that respects their time.RESOURCES MENTIONED✨ Text Me - Text 'tblplus' to (866) 498-2080 & ask me questions directly about TBL+ Group Coaching & whether it's right for you. :)OR DM Me On Insta: https://www.instagram.com/kimannjimenez/MORE FREE RESOURCES

Social Media Marketing Podcast
Driving Qualified Leads With LinkedIn Content: A Proven Formula

Social Media Marketing Podcast

Play Episode Listen Later Oct 2, 2025 45:41


Are you struggling to generate qualified leads from your LinkedIn content? Wondering how to transform your social media presence into a revenue-driving machine? To learn how to create strategic LinkedIn content that converts prospects into qualified leads using a proven formula that generated $10K in pipeline in just eight days, I interview Mandy McEwen.Guest: Mandy McEwen | Show Notes: socialmediaexaminer.com/686Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Be a Marketer with Dave Charest
How to Scale Your Franchise Without Losing Your Culture with Marcus King

Be a Marketer with Dave Charest

Play Episode Listen Later Oct 2, 2025 42:24


What does it take to grow from 100 to nearly 400 franchise locations in just five years, without losing sight of people first?Marcus King, Global CEO of House of Colour, joins the Be A Marketer podcast to share how the UK-founded style and image consultancy scaled internationally by balancing empathy with structure. With operations in seven countries and rapid growth in the U.S., Marcus explains how the franchise has managed to maintain its personal, one-to-one impact while equipping stylists with the systems they need to thrive.In this episode, you'll hear why empathy and structure are the secret ingredients to scaling a people-first business, how House of Colour empowers solo entrepreneurs with marketing and operational support, and why Marcus sees email as a critical channel for maintaining brand consistency and driving ROI. You'll also learn how the company uses community, culture, and communication to turn growth into something sustainable.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Constant Contact Multi-Account SolutionConstant Contact for FranchisesMeet Today's Guest: Marcus King of House of Colour

Digital Trailblazer Podcast
25 Ways to Increase Sales with Behavioral Science with DJ Sprague

Digital Trailblazer Podcast

Play Episode Listen Later Oct 2, 2025 33:25


Episode 187: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeLow conversion rates cost online business owners thousands in lost revenue every day. Without understanding the psychological triggers that drive buying decisions, even great products and services struggle to convert visitors into customers.In this episode, DJ Sprague teaches us how to leverage behavioral science principles to dramatically increase sales conversions. He reveals powerful strategies including using social proof and popularity signals to build instant trust, implementing scarcity and FOMO effectively, reducing friction by limiting choices and simplifying forms, strategic price anchoring to maximize revenue, and displaying reviews (including negative ones) to boost credibility. DJ also shares specific tactics like the "Hobson Plus One" approach, optimal button placement, and why showing your phone number matters more than you think.About DJ Sprague: Duane "DJ" Sprague is an international best-selling author, keynote speaker, and podcaster with over 35 years of marketing experience. As CMO of multi-million dollar ecommerce sites, he has helped global brands including Kodak, Toyota, Hyundai, and professional sports teams in the NBA, NASCAR, and MLS increase their revenue. Currently CMO of Shopper Approved, the world's first Diamond Cialdini Certified Agency, DJ helps online brands grow through proven strategies in reputation management, behavioral science, and marketing optimization.DJ is also co-author of Reputation King and The Influence Advantage, an Amazon international bestseller. He holds a Master's degree in Integrated Marketing Communications, is the 1st Place Gold Award recipient of the international ECHO Marketing Edge Challenge, and has earned 71 professional certifications in E-commerce Marketing, Behavioral Science, SEO, PPC, and Digital Marketing.Grab Your FREE Copy of “Reputation King”: https://www.reputationking.com/download/Connect with DJ:https://www.shopperapproved.com/ https://www.linkedin.com/company/shopperapproved https://www.linkedin.com/in/duanesprague/ https://www.youtube.com/c/ShopperApprovedWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Workflows
How We Built Separate Yet Thriving Photography Businesses Under One Roof with Jeff + Lori Poole

Workflows

Play Episode Listen Later Oct 1, 2025 53:14


Join the Imagen Community on Facebook to continue the discussions between episodes.When you run a photography studio with your partner, it can be a balancing act between creative vision, business management, and just keeping your sanity. On this episode Scott sits down with Lori and Jeff Poole to unpack how they built multiple successful photography businesses under one roof (while still being married to each other).Jeff and Lori Poole, owners of IndigoSilver Studio in Wilmington, North Carolina, specialize in boutique boudoir portraiture and wedding photography. With over 15 years of experience, they also run Photo Insight, an educational platform for photographers. Through their coaching programs, they help fellow photographers adapt to industry changes and run successful, profitable studios.Lori and Jeff share how they divided responsibilities, streamlined their processes with automation, created a welcoming studio environment (with sets they built themselves), and keep workflows moving even with a preschooler at home. From their strategies for lead generation to same-day IPS sessions, you'll discover tactics you can actually use to grow your photography business, without burning out.“We really rely on automations to save us our time. Our studio is still, 15 years later, just the two of us.” – Lori PooleResourcesMy Photo InsightFundy DesignerSocial Templates Co (episode 34)Why You Should ListenGet real, practical advice on how to run multiple photography businesses from one space.Learn automation tips that keep you shooting, even with a packed schedule or a young family at home.Discover ways to keep your business organized and your brand consistent, even as you grow.Uncover the secret to same-day editing and album sales, no more endless back and forth!Pick up unique insights into handling privacy, social media, and the ever-changing demands of photography clients.Ready to upgrade your photography workflow? Tune in to Workflows now for an honest, actionable look behind the scenes of a thriving photography business. Don't just shoot, run your studio smarter!(00:00) - 69 (01:20) - Balancing Roles in the Photography Business (05:41) - Studio Space and Workflow Management (11:24) - Automation in Lead Generation (16:42) - Personal Touch in Automated Responses (25:30) - Client Engagement and Travel Considerations (28:02) - Navigating Local Beaches and Travel Tips (30:59) - Enhancing Client Experience with Automated Emails (31:57) - Day of the Session: Hair, Makeup, and Outfits (33:59) - Capturing the Perfect Shot: Client Comfort and Preferences (36:17) - Efficient Image Processing and Same-Day Turnaround (38:59) - Streamlining Album Design and Sales (43:14) - Challenges and Improvements in Social Media Marketing

Copywriting For Coaches
3 Automations to Grow Your Email List (ManyChat Summit Recap)

Copywriting For Coaches

Play Episode Listen Later Sep 30, 2025 22:50 Transcription Available


How do you turn Instagram engagement into subscribers who actually want to hear from you?ManyChat is more powerful than most creators are using it for. If you're only using ManyChat's “comment X to get Y” automation, then you're part of the 70% who are also missing out on the kind of connection that actually helps you grow your brand and grow your email list in a meaningful way.After attending the Instagram Summit by ManyChat in Hollywood, I walked away with two main takeaways:ONE. Automation should be used in a way to make space for real connection. TWO. Your email list is still your most valuable marketing asset—and you're underutilizing the best tools to grow your email list.So let's talk about using ManyChat strategically—as the bridge between casual Instagram engagement and real, human relationships that actually convert. This will help you grow your email list intentionally.What you'll hear in this episode:The #1 mistake creators make when using Instagram automation (and why it's hurting your list growth).What ManyChat's CEO revealed about why most DMs never get answered — and how to fix it.My three biggest takeaways from the Instagram Summit that will help you grow your email list.Practical ways to use ManyChat flows, tags, and segmenting to nurture subscribers with more intention.If you've been relying on quick automations but not seeing real conversions, this episode will show you how to build a better bridge — from Instagram follower to loyal subscriber.

More Business More Life
MBML Ep 183: Marketing Back to Basics

More Business More Life

Play Episode Listen Later Sep 30, 2025 30:57


Ready to stop just "singing in the shower" and start truly connecting with the people who need you? We've been digging deep into the new world of Social Media Marketing and found a powerful truth: you don't need a huge content budget to win. This episode cuts through the noise to give you an honest look at what works and what doesn't for growing your business right now.  Whether you're a solopreneur starting with zero budget or you manage a whole team, we share our first key findings on how the marketing game has changed since 2020. Our back-to-basics blueprint is simple: focus on engagement. Be human, have real conversations, and get visible on other people's channels to drive actual sales.  We break down the simple, consistent steps you can take today to get off the exhausting content treadmill and forge genuine, valuable connections with your audience.

Social Media Marketing Podcast
Zero-Click Challenge: Why Marketers Must Go Back to Fundamentals

Social Media Marketing Podcast

Play Episode Listen Later Sep 25, 2025 50:16


Are you struggling to drive traffic from social media to your website? Wondering why your carefully crafted content isn't generating the clicks it once did? To learn zero-click marketing strategies to build influence and reach your audience when traditional click-based tactics are becoming increasingly ineffective, I interview Rand Fishkin.Guest: Rand Fishkin | Show Notes: socialmediaexaminer.com/685Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Learn how Free Soul found its first customers without a marketing budget. From 4 a.m. gym visits to eight-figure growth, learn actionable startup tips ahead.For more on Free Soul and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Be a Marketer with Dave Charest
Building a Social Audience That Grows Your Business with Evan Kirstel

Be a Marketer with Dave Charest

Play Episode Listen Later Sep 25, 2025 27:42


Evan Kirstel, tech influencer and founder of eViRa Health, has built one of the largest B2B social audiences by showing up consistently, curating conversations, and turning digital presence into measurable influence. He joins the Be a Marketer podcast to explain why small businesses shouldn't obsess over going viral and what really matters when building an audience that drives results.In this episode, you'll hear how showing up as a person, not just a logo, helps build trust online, why consistency and community outweigh follower counts, and what Evan recommends if you only have 15 minutes a day to market your business. You'll also discover why documenting your journey, highlighting others, and focusing on trust over trends can be the difference between noise and real impact.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Create a Social Post and schedule it to publish on social mediaUse the Content Generator to write email, landing page, social, and SMS content for youAllow Constant Contact to publish to your social media accountsMeet Today's Guest: Evan Kirstel of eViRa Health

Beyond A Million
What It Really Takes to Get 1 Million Views Every Single Day

Beyond A Million

Play Episode Listen Later Sep 24, 2025 10:59


Ryan Pineda talks about the system behind his daily million-view content engine.  He shares a framework that drives his content strategy: get recognized, deliver value, and make timely CTAs. He explains how he integrates subtle calls to action without turning his content into ads, and why value has to come first if you want attention to convert into revenue. He spends $40K a month on his team that handles everything from filming to repurposing across platforms. That approach allows him to reach millions daily. Enjoyed this clip? Check out our full interview with Ryan: https://youtu.be/CnyC_t22OvI

Real Estate Insiders Unfiltered
Agent Series 4: How a 2008 Bankruptcy Fueled a Real Estate Comeback

Real Estate Insiders Unfiltered

Play Episode Listen Later Sep 23, 2025 54:02


Byron Lazine, co-founder of BAM and a top team leader in Connecticut, joins us on the podcast to share his wild journey from a submarine mechanic to a real estate mogul. He explains how a personal bankruptcy in 2008 gave him the drive to succeed and a unique, no-nonsense philosophy for business. Byron provides a masterclass on team building, lead generation, and social media, explaining why building your systems first is the key to scaling your business without wasting a single dollar.   Connect with Byron on LinkedIn - Instagram    Learn more about BAM Instagram and online at nowbam.com.    To check out BAMx the BAMx community follow this link: https://www.skool.com/bamx/about   Subscribe to Real Estate Insiders Unfiltered on YouTube! https://www.youtube.com/@RealEstateInsidersUnfiltered?sub_confirmation=1   To learn more about becoming a sponsor of the show send us an email: jessica@inman.com You asked for it. We delivered. Check out our new merch! https://merch.realestateinsidersunfiltered.com/   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod Link to website: https://realestateinsidersunfiltered.com This podcast is produced by Two Brothers Creative. https://twobrotherscreative.com/contact/  

Good Content with Shannon McKinstrie
A Crash Course in Social Media Marketing

Good Content with Shannon McKinstrie

Play Episode Listen Later Sep 23, 2025 11:30 Transcription Available


Today, I'm giving you the ultimate ten minute crash course in social media marketing. We're diving into the real differences between traditional marketing (think billboards, sales copy, and campaigns) and the world of social media, where connection, community, and belonging matter more than ever. I'll share why selling shouldn't be your primary focus on social platforms and how to shift your mindset to prioritize genuine human connection, because showing up as yourself is the fastest way to grow.In this episode we'll be covering:How social media marketing is about building connection and belonging, not just making sales.Traditional marketing vs Social Media marketing, moving beyond features and benefits into storytelling and connection.Social media users want to feel something, seeking entertainment or connection, not just sales pitches.Creating content that reflects your core values and personal stories while building trust and authority with followers.Mixing humor, tips, and authenticity creates a sense of community and makes your audience feel seen.Leading with connection in your content, driving better results on your favorite social platforms.Featured content in this episode:Readyjetroam: Eight apps we never travel without_wildgreens: Life with plantsElevateetiquette: I may know the difference betweenRecommended episodes:Episode 032: We All Start at Zero: Embrace Storytelling to Connect with Your CommunityEpisode 040: Build More Connections with Everyday MomentsEpisode 054: Is There Enough “You” In Your Content?Episode 056: ​​The Reel That Had Me Clicking Buy ImmediatelyEpisode 067: The Importance of Belonging on Social MediaEpisode 073: Staying Top of Mind with Instagram StoriesEpisode 074: How to Humanize Your Account When You Feel Stuck in Business ModeSend a message!Join me in the Reels Lab! Love this conversation? Make sure to follow and subscribe so you never miss an episode. Connect with me on Instagram!

Social Media Marketing Podcast
Productizing Your Services for Highly Profitable Leads and Sales

Social Media Marketing Podcast

Play Episode Listen Later Sep 18, 2025 45:27


Are you struggling to scale your business beyond random acts of marketing? Wondering how to create a more systematic approach that drives consistent, profitable results? To learn how to productize your services to generate more profitable leads and sales while building a sustainable revenue engine, I interview Michael Buzinski.Guest: Michael Buzinski | Show Notes: socialmediaexaminer.com/684Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How Stratus Turned a $4000 Bet Into 10,000 Orders Shipped

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Sep 18, 2025 27:54


Stratus CEO Ricky Jones turned a $4000 buy into a thriving ski brand—doubling revenue with passion, niche focus, and authentic community.For more on Stratus and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

YAP - Young and Profiting
Hala Taha: Unbeatable Marketing Strategies for Scaling a Multi-Million-Dollar Podcast | YAPLive

YAP - Young and Profiting

Play Episode Listen Later Sep 12, 2025 55:15


When Hala Taha started her podcast as a side hustle, she struggled with the same challenges most creators face: low discoverability, no clear path to monetization, and limited marketing know-how. Determined to succeed, she mastered the business side of podcasting by learning SEO, social media growth, and sponsorship strategies. This transformed Young and Profiting into a top-ranked show and led to the launch of YAP Media Network. In this episode, Hala joins Lori Harder on the Girlfriends & Business event to share unbeatable marketing strategies for transforming a podcast into a profitable business. In this episode, Lori and Hala will discuss: (00:00) Introduction (02:00) Hala's Origin Story and Podcasting Journey (09:00) Podcasting Evolution and Digital Trends (11:44) Video Marketing Strategies and Podcast SEO (17:08) Secrets to Ranking High on Apple Podcasts (19:36) Effective Podcast Monetization Strategies (23:40) Podcast Sponsorships and Marketing Conversions (27:46) Networking and Guest Booking Strategies (30:38) Q&A: Mastering the Business of Podcasting Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Airbnb - Find yourself a cohost at airbnb.com/host  Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting  Open Phone - Get 20% off your first 6 months at OpenPhone.com/profiting.  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  SKIMS - Shop SKIMS Fits Everybody collection at SKIMS.com  Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profiting  Masterclass - Get an additional 15% off any annual membership at https://masterclass.com/profiting  BitDefender - Save 30% on your subscription at bitdefender.com/profiting  Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's Agency, YAP Media: yapmedia.com    Earn Your Happy by Lori Harder: bit.ly/EYH-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, LinkedIn, Instagram, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Content Marketing, Online Marketing, Marketing Podcast 

Social Media Marketing Podcast
LinkedIn Content Strategy: Achieving Sustainable Growth

Social Media Marketing Podcast

Play Episode Listen Later Sep 11, 2025 45:39


Are you posting on LinkedIn but struggling to see meaningful engagement or growth? Do you feel like your content gets lost in the feed, even though you know your audience is there? To learn a structured yet creative approach to LinkedIn content strategy that makes growth more sustainable., I interview Gus Bhandal.Guest: Gus Bhandal | Show Notes: socialmediaexaminer.com/683Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.