Podcasts about Social media marketing

Want to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email segmentation to increase revenue by sending smaller, more targeted messages to the right people, I interview Chris Orzechowski.Guest: Chris Orzechowski | Show Notes: socialmediaexaminer.com/695Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Komm ins Live-Webinar: “Die KI-Revolution 2026” Du lernst: ✅ Welche 5 Instagram-Trends 2026 wirklich Umsatz bringen ✅ Wie du mit KI & Automation 90 % deiner Content-Arbeit abgibst ✅ Mit welchen Tools smarte Accounts +50k Umsatz monatlich machen

Episode 196: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online course creators are missing out on a massive, built-in market of professionals who are required to purchase educational content every year to maintain their licenses—and many aren't even spending their own money but using employer-provided education stipends.In this episode, Justin Montgomery teaches us how to transform your professional expertise into continuing education courses that qualify for CE credits. He breaks down the surprisingly simple accreditation process (it's easier than you think), shares how he scaled his CE business to an 8-figure valuation, and reveals why holiday sales events can generate over $1 million in just four days when you're in the CE space.About Justin Montgomery: Justin is the founder of The Elite Nurse Practitioner, and is a nurse practitioner with degrees in biology, chemistry, nursing, and a master's in nursing. In 2019, he launched The Elite Nurse Practitioner to teach nurse practitioners clinical and business skills for starting their own practices. Within just three years, he scaled the business to seven figures annually and built an eight-figure net worth, achieving financial independence and retiring before age 40.After realizing that exchanging time for dollars would never lead to true wealth, Justin created a scalable online course business that generates passive income with minimal time investment. Now, through his company ProCourseStart, he helps other professionals build their own continuing education course businesses so they can share their expertise, create passive income streams, and stop trading their time for dollars.Get Justin's ProCourseStart Blueprint Discount HERE: https://procoursestart.com/podcasts/dt/Connect with Justin: https://procoursestart.com/ https://www.facebook.com/profile.php?id=61574146510784 IG: @procoursestart25 https://www.youtube.com/channel/UCZwu6j4Lzxhdu_71BU3qyHw https://www.tiktok.com/@procoursestartWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In this episode, Becky is joined by Carol Morgan—founder and president of Denim Marketing and author of Social Media Marketing for Your Business, Second Edition—to talk about how she has used her books to establish credibility, grow her business, and show up with intention across multiple platforms. Carol shares how her marketing background helped her launch her books with purpose, how she leverages speaking and podcasting to build momentum, and why social media marketing should always start with strategy.During the episode, you'll learn: About Carol and the work of her team at Denim Marketing.About Carol's decision to write books as a means of fueling her thought leadership brand and her business efforts. How focusing on a niche market and providing specific content for that audience has been an impactful strategy for Carol.Some of the changes Carol has seen in social media marketing since she released the first edition of Social Media Marketing for Your Business, as well as the major updates she made to the latest edition.How Carol's background as a marketing professional has shaped the way she promotes and launches her books. What has worked best for driving sales of Carol's books and converting new customers for her company. How Carol measures the success of each book project. The top three things Carol hopes readers will take away when they read Social Media Marketing for Your Business, Second Edition. How Carol decides where to show up with her various brands, and why intentionality plays an important role. Which social media platforms Carol enjoys most.How Carol has used her books to support her business and build credibility, as well as how her company helps spotlight her books. The principles and habits that have made the biggest difference for Carol in growing the brand of her books, her personal brand, and her company's brand. Don't forget to check out our show notes, which include action steps and resources.Sign up for the bi-weekly newsletter to connect with Becky Robinson and gain access to ongoing learning and conversation.

IN CLEAR FOCUS: Jon-Stephen Stansel, the author of the Bigeye Book Club selection, "The 10 Principles of Social Media Marketing," explains why human judgment remains essential: "AI can do a lot, but it doesn't have taste." Jon also discusses timeless principles for effective social media, drawn from his work on franchises such as "The Lord of the Rings." Learn why social media is not a one-person job, how to create a consistent brand voice, and why there's no such thing as a boring brand.

2026 werden nicht diejenigen gewinnen, die am lautesten posten, sondern die, die Nachfrage bewusst steuern können. Zu denen willst du auch gehören? Dann erfährst du in dieser Folge, warum Meta Ads dabei nicht einfach nur EIN Tool sind, sondern DER Hebel, der entscheidet, ob dein Business wächst oder stagniert. Ohne technische Erklärungen und ohne Oberflächentipps, dafür aber mit einem klaren Blick auf die psychologischen Mechanismen, die echte Nachfrage auslösen. Wenn du spürst, dass "organische Hoffnung" für dich kein Modell mehr ist und du echte Kontrolle willst, dann wirst du diese Folge lieben. Sie öffnet dir die Augen dafür, wie viel Wachstum möglich wird, wenn du die Spielregeln wirklich verstehst. Also hör die die Folge an und abonniere den Podcast, falls du das bisher noch nicht getan hast...

In this episode, Alex Quin sits down with Christian Pombo of Creative Real Estate Deals to unpack how he moved over $20 million in off-market real estate deals in the past year using creative finance strategies. From his start in pre-med to becoming a wholesale dealmaker, Christian shares actionable insights on wholesaling, sub-to deals, seller finance, and how he built a community of over 500 investors in a thriving paid WhatsApp group.Episode Outline:[00:00] Intro & High School Roots [03:00] How Christian Pivoted from Pre-Med to Real Estate [05:50] Early Real Estate Influences in His Family [08:15] Real Estate Seemed "Played Out" at First [10:30] Why Wholesaling and Creative Finance Clicked [13:15] Sub-to vs Seller Financing Explained [18:50] Recent $400K Deal Example in Homestead [23:00] Objections Sellers Have About Sub-To [27:20] Off-Market vs On-Market Property Deals [33:30] Why Most Realtors Don't Know About Creative Finance [38:00] The Importance of Problem Solving in Real Estate [43:45] Cherry-Picking the Best Deals [47:50] Importance of Buy Box and Market Familiarity [51:30] Creative Financing Example from Hialeah Purchase [55:10] Foreclosures Are Up: Here's Why [59:00] Building the WhatsApp Group & Helping New InvestorsWisdom Nuggets:Creative Financing Is a Problem Solver: Creative finance isn't just about strategy—it's about finding ethical ways to solve real problems. When banks say no, these methods can create win-win scenarios for both investors and distressed property owners.Sellers' Situations Dictate the Terms: Forget falling in love with the kitchen layout—real estate investing success comes from understanding the seller's situation. The better you grasp their challenges, the better your chances at structuring a mutually beneficial deal.Build Your Buyer List Before the Deal: Don't wait until you have the contract to look for a buyer. Build a community—like Christian's WhatsApp group—so when the right deal lands, it moves quickly.Long-Term Financing Buys Time and Options: In creative finance, the longer the financing terms, the better. It gives investors the breathing room to hold, refinance, or cash flow without pressure.Relationships Drive Revenue: Speed and communication are important, but nothing replaces trust. Christian attributes much of his success to in-person networking and repeat business from buyers who trust his word and deal quality.Power Quotes“I sell good deals, but I buy great deals.” - Christian Pombo"I'm raising gentlemen." - Christian PomboConnect with Christian:Instagram: (https://www.instagram.com/pomborealestate)Instagram: (https://www.instagram.com/creativerealestatedeals)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to prepare for social in 2026 but have no clue where to start? Daniel and Jay break down what they've learned about social in 2025 and what to anticipate in 2026. From jumps in AI to boosting posts, things are changing…and fast.  They explain: > Why boosting “loser” organic posts may not be the push you think it is > The power of hero images > Why you need a commenting AND reply strategy If you're a Marketer planning for the upcoming year, this one's for you.

There's huge potential to make revenue in January! Here's why it's NOT going to be a slow month for you and what to do to make it sales ASAP in 2026.Whether you're selling services, digital products, or coaching packages—this episode is a wake-up call to stop sitting on your best ideas and start selling smarter.Find out how to prep your marketing now so that your January is a gold mine. From visibility hacks to why your messaging matters solves 'cost objections', Jenna shares practical steps (and one bus story you'll never forget) to get you fired up to sell.If you've ever thought, “My audience doesn't buy in January,” this episode will help you challenge that mindset and shift your business strategy so you never have to rely on seasonal sales spikes again.This is perfect for entrepreneurs, small business owners, and anyone using Instagram or social media to grow their audience and income.

Instagram fühlt sich gerade an wie ein komplett neues Spiel. Was früher funktioniert hat, bringt heute kaum noch Reichweite – und gleichzeitig ist da dieses Gefühl: Es müsste doch dank KI viel einfacher gehen. In dieser Folge nehme ich dich mit in meine überarbeitete Instagram-Strategie für 2026.

Drop us a message!Fintech is one of the toughest industries to stand out in; regulated, competitive, and constantly innovating. In this episode, Luke McGrath, Head of Marketing at True Potential, joins us to break down what it really takes to build a brand that doesn't just blend into the noise.We also speak to Catherine, exploring why attention spans aren't as short as marketers think, and how to determine the ideal video length for social platforms in 2025.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Are you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover how to create short-form video content that stops the scroll and builds genuine connections with your audience, I interview Eden Hazan.Guest: Eden Hazan | Show Notes: socialmediaexaminer.com/694Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How founder Catherine Lockhart built Shelter Skin through deliberate growth, in-house manufacturing, and radical transparency.For more on Shelter Skin and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

It's a special edition of From the Pasture with Hired Hand! Jaymie and Molly sit down with longtime friend Stacey Schumacher of Schumacher Cattle—and then the mics flip. After sharing Stacey's program and story, Stacey turns the tables and puts our hosts in the hot seat.You'll hear:The early days—how Jaymie, Molly, and Stacey first met and what's changed since.Stacey's playbook for social media that actually sells: building audience, driving private treaty inquiries, directing traffic to her website, and the origin of Hey Scott!.A candid conversation on how Hired Hand has evolved—from features and design to data, and marketing tools.Part nostalgia, part masterclass—this episode blends friendship, practical marketing tactics, and behind-the-scenes insights you can use on your own ranch brand.Schumacher Cattle: http://www.schumachercattle.com/Send us a textFrom the Pasture with Hired Hand:Hired Hand Websites (@hiredhandwebsites): https://hiredhandsoftware.comHired Hand Live (@hiredhandlive): https://hiredhandlive.comInstagram: https://www.instagram.com/hiredhandwebsites/Facebook: https://www.facebook.com/HiredHandSoftwareTikTok: https://www.tiktok.com/@hiredhandwebsitesNewsletter: https://www.hiredhandsoftware.com/resources/stay-informed

Episode 195: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeStruggling to stand out in a crowded coaching market because you're trying to serve everyone?Without a clear niche, attracting ideal clients and scaling your business becomes nearly impossible—leaving you stuck in the hustle cycle.In this episode, Dr. Viola Pierce teaches us how she transformed from a nurse working 12-hour shifts to a seven-figure business owner by specializing in one specific audience.She shares her strategic approach to hiring coaches (business systems first, then speaking), the power of deep specialization over being a generalist, and how to financially prepare before making the leap to full-time entrepreneurship.About Viola Pierce: As the CEO dedicated to revolutionizing healthcare, Viola's mission is to empower nurses to leverage their expertise, enabling remote work and time ownership through establishing lucrative coaching and consulting enterprises. Addressing disparities in healthcare, she fosters collaboration among individuals, healthcare institutions, and governmental entities to effect global change.Armed with a Master's in Executive Healthcare Leadership, a Doctorate in Nursing Practice, and certified as a John Maxwell Speaker, Coach, and Trainer, Viola brings a wealth of knowledge. Guiding nurses to transform insights into successful businesses to assist healthcare organizations in employee retention and organizational development. Check out the Millionaire Nurse CEO Conference: https://millionairenurseceo.com/mnceo2026Connect with Viola: https://www.vpnursing.com/ https://www.facebook.com/viola.pierce1010 https://www.facebook.com/vpnursing/ https://www.instagram.com/vpnursing/ https://www.linkedin.com/in/dr-viola-pierce-58885ab9/ https://www.youtube.com/channel/UCXyEL-PwF8Q599gf9YEL_PA https://podcasts.apple.com/us/podcast/morning-infusion-with-dr-v-nursing-podcast/id1568626898 Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Viele digitale Produkte scheitern nicht wegen mangelnder Qualität, sondern wegen einer ganz simplen Sache: Der Markt will sie einfach nicht. Coaches und Experten produzieren Kurse, in die sie Wochen investieren - und stehen am Ende mit exakt null Verkäufen da. Woran liegt das? Die Ursachen sind unterschiedlich: falscher Startpunkt, unscharfe Zielgruppe, verfehlter Schmerzpunkt, fehlender Fokus, Angst vor Sales. In dieser Folge decke ich auf, warum auch gute Produkte oft floppen und welche Stellschrauben darüber entscheiden, ob sich ein digitales Produkt hervorragend verkauft oder nicht. Also hör dir diese Folge an und abonniere den Podcast, sofern du das bisher noch nicht gemacht hast...

Episode 249 :     Intro:       Welcome to the next episode of Pi Perspectives. Today we go behind the scenes and we welcome Adrian Padarath. Adrian handles all the social media marketing for Pi-perspectives, Investiagtors-Toolbox and Satellite Investigations. The guys discuss how they met and their approach to social media marketing. This is a great how to episode for those who run their own businesses and want to grow a presence online. Please welcome Adrian Padarath and NY Private Eye, Matt Spaier  Links:      Matt's email: MatthewS@Satellitepi.com   Linkedin: Matthew Spaier       www.investigators-toolbox.com   Adrian on Linkedin: Adrian Padarath Email: Adrian@Adrianpadarath.com https://www.adrianpadarath.com/
 PI-Perspectives Youtube link:  https://www.youtube.com/channel/UCYB3MaUg8k5w3k7UuvT6s0g Sponsors:     https://piinstitute.com/ https://www.skopenow.com https://researchfpr.com/ https://www.trackops.com FBI Tip Line https://tips.fbi.gov/home https://www.fbi.gov/contact-us/field-offices/newyork/about - (212) 384-1000

Drop us a message!Brilliant ideas don't sell themselves—they need champions who can bring them to life. In this episode, we're joined by Mike Millar, Founder of SmplCo, to explore how adopting an entrepreneurial mindset can help marketers win support for bold ideas and turn them into real outcomes.We unpack the process behind validating ideas, securing investment, and landing partnerships—and how those same principles can be applied within large organisations. Drawing on a background in journalism and brand strategy, [Guest Name] also shares how storytelling becomes the secret weapon for innovators looking to move from concept to execution.If you've ever struggled to get buy-in for new marketing strategies, this episode shows you how to make ideas stick.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

You want to promote your business but it's holiday season and the kids are on school break

Are you struggling to get views on TikTok? Wondering how to escape 200-view jail and start growing your audience? To discover how to understand and leverage the TikTok algorithm to create content that gets views, builds an audience, and drives business results, I interview Mike Yanda.Guest: Mike Yanda | Show Notes: socialmediaexaminer.com/693Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Want more of your email subscribers to buy something from you? My Email Templates That Turn Subscribers Into Buyers can help you make that happen --> https://joshspector.com/email-templates/To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/LinkedIn: https://www.linkedin.com/in/thatjoshspector/ Intro Music Provided By Uppbeat

Everything has changed. Social Media Marketing Has Changed.  Digital Marketing Has Changed.  Coaching Has Changed.   It is now harder to get leads. The lead generation game has changed. The webinar game has changed. The high ticket game has changed. It is now harder to get coaching clients. Is high ticket coaching dead? How do executive coaches get clients currently?

Social Media Marketing wie Instagram Marketing, LinkedIn oder TikTok und Online Marketing wie Meta/Facebook Werbeanzeigen sind heutzutage so wichtig wie noch nie für Unternehmen, Agenturen, Online Shops und Personenmarken. Genau aus diesem Grund sollte man Social Media Marketing auch genau verstehen, um damit mehr Neukunden, Mitarbeiter aber auch Reichweite und Follower aufzubauen. Wie Social Media Marketing und Online Marketing genau funktioniert und wie welche Social Media Kanäle 2026 relevant sind, lernst du in dieser kurzen Komplettanleitung von Agenturinhaber Max Weiß. Hier geht es zur All in One Agentursoftware: https://www.agentursysteme.com Trage dich hier für ein kostenloses Telefonat mit uns ein: https://maxwei1.typeform.com/to/v0DTx9 Hier kannst du dir einen kostenlosen Online Kurs sichern: https://weiss-max-coaching.coachy.net/lp/kostenloser-kurs/

Set Active founder, Lindsey Carter has nailed a well-timed, high in demand, product drop. Now the team sells out millions worth of products in the matter of hours. In just seven years, she's built a celebrity-loved athletic wear brand that generates $1 million in under an hour and is on track to hit $30 million in annual revenue this year. Lindsey has yet to take on a dollar from investors and has no plans of slowing down any time soon. Lindsey shares the strategies behind building a brand that Hailey Bieber, Kendall Jenner, and thousands of loyal customers can't get enough of. She candidly opens up about building a community with 8,200+ super fans on Instagram, and leveraging AI tools that save her and her team hours every day. We'll dive into the highs and lows of entrepreneurship, from placing risky second orders to keep momentum going, to learning hard lessons about hiring. In this episode you'll learn: The exact strategy behind Set Active's $1M resort drop (and why location matters)How to build real community that drives sales (spoiler: you can't fake it)AI tools that turned 5-hour tasks into 5-minute winsWhy momentum is everything and how to maintain it across dropsSocial media secrets and why you should treat each platform like a different family memberSmart hiring practices and what makes employees buy into founder visionThe power of asking for help when you need it mostHow transparency and vulnerability create customer loyaltyWhat's next for Set Active…Four Seasons collabs, gorpcore, and 90s-inspired collectionsChapters:(Tips: use vague and general language that identifies what the next few minutes will talk about) 00:00 Introducing Lindsey Carter & Set Active2:20 The Lightning Strike Moment: How Lindsey Discovered Her Entrepreneurial Passion5:07 The Investor Advice Every Entrepreneur Needs to Hear 7:00 How to Build Momentum Early In Business (+ How to Keep it Going) 10:21 Core Challenges 7 Years into Set Active & How to Overcome Them14:45 Hitting Rock Bottom In Life/Business–How to Bounce Back from A Down Year 19:47 The $1M Resort Drop Strategy23:26 New Trends Coming Up: Gorpcore, a Four Seasons collab & more25:10 Why You Can't Fake Community & Winning Social Media Strategies 27:09 AI Tools That Set Active Swears By35:29 The Secret to Consistent Wins: How Set Keeps Momentum Going  Guest: Lindsey CarterTitle: Founder & CEO Company: SET ACTIVE Industry: Fashion Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode 194: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners are stuck on a "hamster wheel from hell"—constantly chasing new customers while existing ones slip away, leaving you burned out and unable to step away from your business.In this episode, Matt Stanley shares his journey from getting fired during the 2008 recession to building a thriving marketing agency by focusing on retention and creating systems that work.Matt teaches us how to transform your messaging from commodity-based to value-driven, master the critical balance between customer acquisition and retention, and build a sustainable business that attracts and keeps dream customers without the overwhelm.About Matt Stanley: Matt has spent 30 years helping growth-minded entrepreneurs build thriving businesses through proven sales and marketing systems. As founder of GetReviewsAndLeads.com, he specializes in high-conversion websites, lead generation, SEO, AI technologies, and marketing automation. His proprietary & holistic marketing framework helps businesses scale like clockwork.Matt combines cutting-edge technology expertise with a commitment to perpetual learning. He helps entrepreneurs unlock their full potential through integrated mindset, marketing, and business coaching & strategies. Recognized with the Better Business Bureau's "Integrity Counts!" Award in 2010, Matt is known for transparent client partnerships and exceptional results.Free Marketing Audit with Matt: https://getreviewsandleads.com/free-marketing-audit-and-strategy-sessionGet Matt's Free Lead Generation Guide: https://getreviewsandleads.com/free-ebook-10-lead-gen-strategies-to-get-customers-nowConnect with Matt:https://getreviewsandleads.com/ https://share.google/KCpubM11ccgoKD9eT https://www.facebook.com/getreviewsandleads https://www.linkedin.com/company/getreviewsandleads/ https://www.instagram.com/getreviewsandleads/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Nice-people turned entrepreneurs always fall into this marketing trap. When these 2 sales saboteurs sneak into your content they quietly ruin your conversion rate. Whether you're booked and busy, or still trying to land your third client, these mistakes are probably costing you sales.In this episode, I'll break down the marketing psychology top earners already know, and give you actionable examples to help you apply it to your own offers, and online marketing.Whether you're new to entrepreneurship or scaling a service-based business, this one is a must-listen for anyone using Instagram, social media, or email marketing to grow.

Drop us a message!What separates a good brand from one that people believe in?In this episode, Puneet Khushalani, Senior Brand Partnerships Manager at TikTok, shares his perspective on the hidden challenges within advertising that outsiders rarely see, and what it takes to build brand value that lasts.For anyone curious about what makes a brand truly God-tier, this conversation gets to the heart of it.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Want to tap into an overlooked advertising platform that delivers strong results? Wondering how to leverage Pinterest ads to reach new customers and scale your revenue? To discover how to create and optimize Pinterest ad campaigns that convert, I interview Karen Nelson.Guest: Karen Nelson | Show Notes: socialmediaexaminer.com/692Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As 2025 wraps up, Dave Charest and Kelsi Carter take a look back at the biggest lessons from a year's worth of Be A Marketer conversations.From Neil Patel's timeless marketing fundamentals to Christina Tosi's community building and the Savannah Bananas' fans-first approach, this episode revisits the key themes that defined 2025, and what every small business can carry forward into the new year.Dave and Kelsi reflect on what it means to stay curious, keep experimenting, and keep showing up for your audience. Plus, a special announcement about what's next for the show in 2026.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:How to Build a Brand that Lasts with Dr. KnowlesDestination Marketing Strategies with Aljolynn SperberBuilding Multiple Revenue Streams in Real Estate with Jacqui LubertoBake Club's Recipe for Community Building with Christina Tosi and Shannon SalzanoBuilding a Fans-First Business from the Ground Up with The Savannah BananasWays to Turn Loyal Customers into Your Best Marketing Channel with Gail GoodmanUsing LinkedIn to Grow Your Business with Lea TurnerArt, Story, and the Business of Wonder with Gregangelo Herrera and TeamBuilding a Passion-Fueled Business with Jason ShronBuilding a Real Estate Powerhouse with Anthony LamacchiaChanging Your Behavior to Build a Stronger Business with Carissa ReinigerThe Future of Small Business Marketing and How to Keep Up with Frank VellaPractical Marketing Strategies to Grow Your Business with Neil PatelReal Estate Teams, Systems, and Family with Verl WorkmanSmart Ways to Use AI as a Solopreneur with Mike AlltonPreparing Your Business for the Future with Dr. Ja-Naé DuaneMeet Today's Guests: Dave Charest & Kelsi Carter of Constant Contact

In this episode of HSS Presents, orthopedic resident Dr. Austin Kaidi speaks with sports medicine physician Dr. Jordan Metzl about using social media to authentically market a medical practice. Dr. Metzl traces his journey from early digital outreach to building the IronStrength community and offers insights on developing a credible online presence, engaging patients responsibly, and balancing traditional and digital media. The discussion covers professionalism, authenticity, and the risks of oversharing or product endorsement. Listeners will learn how young physicians can use social platforms to share evidence-based messages, build community, and strengthen their personal and professional brands.

Episode 193: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeHiring your first virtual assistant often ends in disaster—choosing the cheapest option, getting overwhelmed by hundreds of applications, and making costly mistakes that waste time and money instead of creating the freedom you started your business for.In this episode, Daniel Brimblecombe teaches us how to recruit top talent through a strategic hiring process. He reveals why price shouldn't drive your decision, which countries excel at specific skills, how to structure your hiring funnel to find committed team members, and the critical first-week expectations that ensure your VA becomes a game-changing asset rather than another failed experiment.About Daniel Brimblecombe: Daniel brings over twenty years of experience in the fields of marketing, media, and recruitment, having held senior leadership roles that have driven business growth, brand elevation, and high-performance team development.As the founder of BrimbleMedia and Brimble Recruitment Group, Daniel has played a pivotal role in aligning strategic direction with creative execution. He helps businesses scale, attract aligned talent, and create meaningful impact across diverse industries, including digital, health, education, and lifestyle sectors.In recent years, his passion has evolved beyond operations and marketing into mindset work, personal growth, and empowering others to lead with clarity and confidence. Through his platforms, he advocates for purpose-led entrepreneurship and conscious leadership.Get Daniel's Free VA Hiring Resources: https://brimblemedia.com/free-gift/Connect with Daniel:Website: https://brimblemedia.com/ Facebook: https://www.facebook.com/daniel.brimblecombe Instagram: https://www.instagram.com/danielbrimblecombe/ Business FB Page: https://www.facebook.com/brimblemedia LinkedIn: https://www.linkedin.com/in/daniel-brimblecombe-39516933/ YouTube: https://www.youtube.com/@gobrimble Podcast Youtube Channel: https://www.youtube.com/@AttentionIsTheCurrencyWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Morgan Chesky sits down with the award-winning team behind the LA Chargers' social media. Also, Billy Bob Thornton stops by to discuss the newest season of his show “Landman”. Plus, Big Bird, Elmo, Abby Cadabby, and Cookie Monster chat with Savannah and Craig ahead of the 56th season of Sesame Street.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Have you been putting off growing an email list for your business? Email lists are seriously underrated but massively powerful for growing a business online. In this episode of Community Kristina and Maria are talking about why your business needs to prioritize an email list and what their top tips are for growing one in 2025!You'll also hear:Why relying solely on social media is risky.How to create lead magnets that actually attract your ideal client.Why vague freebies don't cut it anymore (and how to rename and rework yours).Real talk about launches, email frequency, and how not to burn your list out.How to get feedback on your lead magnets before going live.Email lists consistently outperform social media when it comes to sales, a well maintained email list cuts through the noise and is a direct line to the people most interested in what you have to offer. Start building your email today on Flodesk and cultivate your most valuable community on our favourite email marketing platform!Mentioned in Episode:FlodeskJoin The Weekly SnippetCheck Out Our Lead MagnetsTake Our QuizTry InteractWork with The Social Snippet!Try Our Flodesk Templates:Share Your OfferDeliver A FreebieShare News/UpdatesSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

Top 5 Topics:- Dentistry From California to Tennessee- The Truth About Dental Insurance and Patient Confusion- Root Canals, TikTok Myths & Biologic Dentistry — Fact vs Fiction- Life After Dental School — GPR Residency, DSOs & Choosing Your Path- Dentists on Social Media — Marketing, Cancel Culture & The New FrontierQuotes & Wisdom:10:38 — “When an insurance company says ‘100% covered,' that ‘100%' is often only 10–20% of what it actually costs to deliver care.”12:32 — “Dentistry feels optional—until it isn't. I've seen people land in the hospital with neck and face infections because an infection was ignored.”13:30 — “Letting a chronic infection linger can cost you bone that you need for that future implant—and other options. Prevention preserves choices.”14:58 — “Not every wisdom tooth needs to come out. If it's clean, functional, and symptom-less, we leave it.”19:31 — “I make content about what I'm actually thinking—humor when it fits, serious when it matters—so it teaches and connects.”22:33 — “At the VA the sky's the limit clinically—options aren't shut down by finances, in certain situations, so care can be truly patient-centered.”27:08 — “Specializing should be about fit, not momentum. If you're already getting cold feet before Match, listen to that.”33:07 — “If you want us to market, network, and grow the practice, give us skin in the game—an ownership track.”48:44 — “Social media isn't just ‘posting'; it's a pre-consult. Patients meet your vibe before they ever sit in the chair.”41:59 — “Different platforms, different cultures—Instagram is refined; TikTok can be a brawl. Post with clarity and expect misreads.”Questions:01:29 — “Why Tennessee—why'd you switch over there?”03:40 — “Give me one ‘good' and one ‘bad' way the move has felt so far?”07:07 — “What procedures are you doing that others in your office haven't really done yet?”09:11 — “How is it practicing dentistry in Tennessee—fee-for-service or heavy insurance?”10:38 — “Patients hear ‘100% covered' from insurance—what are your thoughts on that mismatch and the blame dentists get?”17:37 — “When a patient says ‘no root canal' because of what they saw online, how do you respond?”19:25 — “What's your favorite part of creating content—what are you on lately and how do you approach it?”21:09 — “Is GPR vs jumping straight to practice the #1 thing students ask you about?”23:33 — “When did you realize (or not) that a specialty was for you?”34:05 — “In California, do you need a GPR to work—or can you go straight in?”31:10 — “DSO or private practice—where do you land and why?”Now available on:- Dr. Gallagher's Podcast & YouTube Channel- Dose of Dental Podcast #194My watch in this episode = Tag Heuer Aquaracer Calibre 16 Chrono- 11.2025

Are you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could leverage the power of long-form video to become the undisputed authority in your niche without the overwhelming pressure of going viral? To discover how to use the Four P's framework to turn your expertise into engaging YouTube content that attracts a stream of highly qualified clients, I interview Amy Landino.Guest: Amy Landino | Show Notes: socialmediaexaminer.com/691Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When you're stuck, sometimes the best solution is to stop thinking conventionally.Paul Sloane, innovation expert and founder of Destination Innovation, joins the Be A Marketer podcast to show how lateral thinking can unlock breakthroughs in business. With over 20 books written and keynote speeches delivered worldwide, Paul has taught companies like Microsoft, IBM, and Disney to reframe challenges and discover fresh solutions.In this episode, you'll hear what lateral thinking looks like in practice, why small businesses have an edge when it comes to agility and innovation, and how Paul uses tools like Constant Contact and AI to keep his own marketing sharp after decades in business.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Understanding contact segmentationUsing click segmentation in an emailOverview: Email reportingMeet Today's Guest: Paul Sloane of Destination Innovation

Rachel Hochhauser and Jena Wolfe didn't quit their jobs to build Piecework Puzzles—and that's exactly why it worked. The cofounders share how they turned a stormy weekend experiment into a multi-million dollar lifestyle brand, all while maintaining full-time careers. As VP of Marketing for Goop Kitchen, and renowned Author and creative agency owner, the duo are mastering the art of balancing everything, in real time. From starting with just four puzzle designs shot in Rachel's grandmother's garage, to spawning an entire aesthetic movement in the industry, Rachel and Jena have made their mark. They aren't afraid to do things differently, constantly learning and iterating from production nightmares and successful campaign launches. Discover their unconventional approach to entrepreneurship, product development, and world building in this candid interview. They both reveal why bootstrapping gave them the creative freedom they craved, how they navigate being business partners and best friends, and the unexpected pivot that led to their viral cocktail napkin line.In This Episode You'll Learn: Why NOT taking investor money gave them complete creative controlThe “advice tour” strategy that helped them solve business problemsHow they went from puzzles to viral tomato napkins (and why that shouldn't have worked)What happened when their manufacturer dropped them during the pandemicWhy working with your best friend can actually be brilliantTheir approach to brand partnerships with everyone from Goop to Better Homes & Gardens Chapters:00:00 Introducing Piecework Puzzles and The Stormy Weekend That Started It All 3:30 How to Find Your Gap In the Market & Stand Out6:00 Design Philosophy 101: How to Create Products That People Connect With8:40 The Importance of Creative Freedom & How to Obtain It!10:45 How to Run a Successful Business with Your BFF13:50 Starting Cultural Moments: The Origins of The Tomato Craze16:20 The Product Expansion That Shouldn't Have Worked (But Did)20:15 Advice for Overcoming Manufacturing Nightmares23:00 The “Advice Tour” Strategy That Has Saved Piecework Puzzles26:49 Brand Partnerships: From Goop to Broccoli Magazine29:15 Addressing Dupe Culture… 32:45 Leadership Tips For Building a Lean & Productive Team Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode 192: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners create Facebook groups but struggle to keep them active and alive - no engagement, no conversations, and eventually, a dead community that isn't driving sales calls or clients. In this episode, Shivani Sharma teaches us how to maximize engagement in Facebook groups and revive abandoned communities using strategic challenges, consistent live content, and proven frameworks that turn group members into paying clients. She shares her approach to running regular challenges with VIP upgrades that create urgency, build relationships, and convert community members into high-ticket buyers.About Shivani Sharma: Shivani is a blind six-figure business coach on her way to scaling to seven figures. An award-winning digital marketer, she has worked with globally recognized brands like Coca Cola, Tim Hortons, Mercedes, Nestlé, Dove, and more. Despite thriving in her craft, Shivani found the corporate world an unwelcoming space for someone with her unique challenges. Feeling crushed by the lack of inclusivity, she decided to leave and launch her own marketing agency.However, her entrepreneurial journey wasn't smooth. Even with her vast marketing experience, she struggled to generate clients. Shivani eventually turned inward, mastering organic marketing, sales, and community building. After years of research and experimentation, she cracked the formula for creating a thriving community of buyers.Now, Shivani teaches thousands of women entrepreneurs how to amplify their income and impact without relying on big-budget marketing strategies. Her Group Attraction Marketing Ecosystem has helped countless coaches, consultants, and service providers grow their businesses organically while staying aligned with their values.Register for Shivani's “5 Clients in 5 Days” Challenge: https://www.umarandshivani.com/5c5dchallengegateConnect with Shivani:https://www.facebook.com/Shivs312Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Today's episode is a fireside chat I did for Fiserv in Las Vegas. I talk about how fragmented the media landscape has become and why understanding social media is the key to staying relevant. We cover how to reach different consumer segments, why 15-minute meetings can change your business, and how location — physical or online — shapes your opportunities. I also share why the people who truly understand culture and social media marketing are the ones who will win moving forward. Hope you enjoy!

What happens when a green owl, a handful of improv rules, and zero fear collide? You get Duolingo, the internet's most unhinged, hilarious, and effective brand. Zaria Parvez is the creative force behind that chaos. As Duolingo's first-ever social media hire, she helped grow the brand from 50,000 to over 16 million followers, turning a dusty owl costume in the office into one of the most recognizable (and meme-worthy) characters on the planet. She opens up about how she built a culture of creativity rooted in improv, boldness, and trust. She shares how her team turned social media into the heartbeat of the brand and why “fear is the most expensive mistake” in marketing. You'll learn: > The wild origin story behind Death by Duo, the campaign that hit 1.7 billion impressions with no paid ads. > How Zaria uses improv comedy principles to fuel creativity, collaboration, and confidence. > Why giving social teams approval power and autonomy is the key to moving at the speed of culture. Whether you're a marketer, creator, or someone who just loves a good brand story, this episode will change the way you think about creativity online. Acquired by Atlassian in 2023, Loom is an AI-powered video communication tool for work that lets users record and share videos quickly and easily. Loom helps teams stay connected across time zones and boosts productivity. Visit Loom.com for more information. Follow Zaria: LinkedIn: https://www.linkedin.com/in/zaria-parvez-645983140/ Follow Daniel: LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Are you wondering if building a personal brand is worth the effort? Curious about how to stand out in a crowded market while staying true to yourself? To discover a comprehensive framework for developing a compelling personal brand that opens doors and creates opportunities, I interview Goldie Chan.Guest: Goldie Chan | Show Notes: socialmediaexaminer.com/690Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman sits down with Berlyn, founder of Planted Marketing and creator of The Greenhouse community, to explore what it truly takes to build a strong and sustainable brand in today's digital-first world. From simplifying your marketing strategy to embracing what works best for you, this conversation is full of practical insights for business owners at every stage.The Evolution of a Modern MarketerBerlyn shares her journey from photographer to agency owner—how creativity, curiosity, and a desire to make an impact led her to launch Planted Marketing in 2020 and later, The Greenhouse in 2025. The Greenhouse supports solopreneurs and small business owners in the DIY phase of marketing, helping them grow confidently with practical strategies and community support.Building a Strong Brand FoundationWe dive into the three essential pillars every business needs before they dive headfirst into digital marketing:Clarify Your Brand Identity: Beyond logos and colors—define your mission, values, and why. Putting this on paper creates alignment across everything you do.Own Your Online Space: Your website is more than a link in bio. It's your home base for traffic, email collection, and long-term growth.Create a Marketing Wheel: Don't rely solely on one channel. Develop a balanced strategy across multiple touchpoints—like SEO, Pinterest, LinkedIn, or email—so your business doesn't collapse if one channel falters.Simplifying the Marketing ProcessWith endless platforms and strategies available, Berlyn emphasizes the importance of choosing what fits your strengths:Do you love creating videos? Lean into Reels or TikToks.Prefer writing? Focus on blogs or newsletters.Thrive in conversation? Build through networking and community events.Consistency, not ubiquity, is the goal. You don't have to be everywhere—just show up where you enjoy creating.Community as a Growth EngineCommunity building, both online and offline, is a key growth driver. Berlyn highlights:Using social media as a nurturing tool—not just for visibility but for deepening relationships.Engaging authentically through DMs, comments, and Threads to strengthen visibility and trust.Creating systems to stay connected beyond initial meetings—through intentional engagement, coffee chats, or follow-up messages.Email Marketing: The Underrated PowerhouseBoth Kendra and Berlyn agree—email is your most valuable marketing asset. Social media algorithms change, but your email list is yours to own. It's the most reliable channel for building ongoing relationships, sharing updates, and staying in front of your audience.The Rise of AI in DiscoveryBerlyn shares a surprising trend: businesses being found through ChatGPT search—even without formal SEO strategies.Her advice? Make sure your keywords and messaging are consistent across all platforms. Even a single optimized landing page can make a difference in how AI tools surface your brand.Key Takeaways f Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

Do the fundamentals of marketing still matter in an age of AI, social, and shiny new tools?Neil Patel, entrepreneur, bestselling author, and co-founder of NP Digital, joins the Be A Marketer podcast to share why timeless fundamentals are the foundation for any successful marketing strategy. Named a top marketer by Forbes and the Wall Street Journal, Neil has helped businesses of all sizes, from Amazon to startups, drive growth by focusing on what works.In this episode, you'll hear why Neil believes in “search everywhere optimization,” how ugly marketing often outperforms polished campaigns, and why the fundamentals earn you the right to experiment with trends.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Try Constant ContactEasily create a multi-channel campaign out of a single email, social post, or SMSCreate a Social Post and schedule it to publish on social mediaMeet Today's Guest: Neil Patel of NP Digital

Send us a textIf your content isn't converting, it's probably not because you need a new strategy, it's because your messaging isn't connecting.In this episode of Strut It, I'm joined by marketing expert and wedding business strategist Heidi Thompson, the founder of Evolve Your Wedding Business and author of Clone Your Best Clients. Heidi breaks down exactly how to uncover what your audience really wants, thinks, and feels so you can write content that actually converts.Whether you're a wedding professional, creative, or service provider, you'll walk away with practical tools to strengthen your message, attract the right people, and boost your ROI without reinventing your entire marketing strategy.What You'll Learn[02:17] Why truly knowing your audience is the foundation of every great marketing strategy [03:45] The psychology behind effective marketing and what most business owners get wrong [05:35] The biggest mistake creators make when identifying their ideal client [08:27] Why old-school demographic worksheets don't actually help you sell more [10:51] The “Clone Your Best Clients” method and how to identify your dream customers [14:36] The most effective way to get real audience insights (and it's not guessing) [17:27] How to ask for and conduct client interviews that reveal the gold in your messaging [20:19] The key questions that uncover what truly drives people to buy [27:17] Why refining your messaging by just 5% can completely change your results [31:58] How to apply what you learn across your website, Instagram bio, and all contentThis Week's ChallengeI want you to identify one or two of your favorite clients. The people you wish you could clone, and reach out to them. Ask if you can hop on a short call to learn what really motivated them to work with you. Use their exact words in your next piece of content or Instagram post. You'll be amazed at how it changes your results. Then DM me @elizabethmarberry and tell me what you discovered.Links + Resources MentionedHeidi's Free Resource: Clone Your Best Clients WorkbookJoin Heidi's Free Training: Build a Six-Figure Wedding BusinessConnect with Heidi: Evolve Your Wedding BusinessFollow Heidi on Instagram: @evolveyourweddingbusinessCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Struggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you expect? To discover how to apply behavioral science principles to improve your pricing strategy, enhance quality perception, and increase conversions, I interview Richard Shotton.Guest: Richard Shotton | Show Notes: socialmediaexaminer.com/689Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the finale, we wrap up our deep dive into social media marketing for lawn care businesses, covering Facebook Groups, YouTube, TikTok, and LinkedIn, with strategies to optimize your time and budget for maximum impact.

In part one, we dive into the essentials of social media marketing for lawn care businesses, exploring platforms like Google Business Profile, Facebook Pages, and Instagram, and how to identify and target your ideal customers online.

Are you struggling to move beyond basic email broadcasts? Wondering how to turn your email marketing into a revenue-generating machine that works around the clock? To discover how to leverage three levels of email automation to deliver the right message at the exact right moment for each recipient, creating a system that saves you time and drives consistent action from your audience, I interview Jessica Best.Guest: Jessica Best | Show Notes: socialmediaexaminer.com/688Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this deep-dive 4Ds session, I give a group of driven SMB owners the actual system for social media success. We talk about why volume is the secret weapon you're not using, how to provide relentless value so your customers choose you over your competitors, and the biggest platforms you're probably ignoring that could scale your business. Forget the excuses; this is a practical game plan for execution. Hope you enjoy!