Broad term for the management of public communication of organizations
 
			POPULARITY
Categories
When your marriage becomes a media strategy, what do you say—and what do you not say?In this episode, Molly McPherson breaks down Cheryl Hines' carefully crafted response to rumors surrounding her husband, RFK Jr., and journalist Olivia Nuzzi. Fresh off her appearance on the Katie Miller Podcast, Hines offered a masterclass in polished PR talk, leaning on trust, communication, and a dash of Kennedy-style deflection.But was it authenticity or choreography?Molly dissects:The Kennedy family's long history of narrative controlHow Hines framed her marriage as a story of trust and composureWhat her phrasing reveals about modern political spouse PRThe difference between personal grace and public messagingWhy sometimes the smartest media move is saying less (with confidence)Tune in for an unfiltered look at how Hollywood charm meets political spin—and what it teaches us about image, loyalty, and the art of public denial.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider's hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly on Substack Subscribe to Molly's Weekly Newsletter Subscribe to Molly's Live Events Calendar. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson https://mollymc...
Our favourite new pop star Olivia Dean has broken records recently, and we can’t get her catchy tunes out of our heads, so what led to her star-making turn? Let's talk about it.Plus, all your favourite celebs gathered at Vogue World: Hollywood this week, and here are all the moments you might have missed. Not sure what Vogue World is? Allow us to (kind of) explain.And what do Nicole Kidman, Katy Perry, and Jessica Alba all have in common? They have all successfully navigated their divorces into a powerful PR move, with a side of public revenge.LISTEN: Want the low down on Nicole and Keith's divorce? Find out The Most Shocking Detail From Nicole Kidman’s Divorce Document THE END BITS Our new podcast Watch Party is out now, listen on Apple or Spotify. Support independent women's media Follow us on TikTok, Instagram and Facebook. And subscribe to our Youtube channel. Read all the latest entertainment news on Mamamia... here. Discover more Mamamia Podcasts here. Do you have feedback or a topic you want us to discuss on The Spill? Send us a voice message, or send us an email thespill@mamamia.com.au and we'll come back to you ASAP! CREDITS Hosts: Laura Brodnik and Ksenija Lukich Executive Producer: Monisha Iswaran Audio Producer: Scott StronachBecome a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.
This Week: Farrah Bostic, Saul Colt and Colby Vogt join Bob to discuss WPP's AI initiative for SMBs, whether "slop" is part of the plan, OpenAI's Atlas browser, why consumers still prefer short videos, plus this week's #FairFailFoul.
The Roundtable Panel: a daily open discussion of issues in the news and beyond. Today's panelists are Preceptor in Public Speaking, Strategic Communications, and Public Relations for the Faculty of Arts and Sciences at Harvard University Terry Gipson, Professor of Government at Dutchess Community College and President of the World Affairs Council of the Mid-Hudson Valley Dr. Karin Riedl, and Political consultant and lobbyist Libby Post.
Hailing from the Napa Valley of Onions, Vidalia, Georgia, David Whitaker joins us over a glass of Bendersky Reserve Scotch to share his remarkable journey.David first arrived in Miami in the 1980s, where his introduction to the city was anything but smooth. He was mugged at gunpoint his first Friday in town, and then carjacked the following week. Undeterred, he stayed, built his career, and eventually rose to become the President & CEO of the Greater Miami Convention & Visitors Bureau. We get into the growth of the city, and how he is marketing our city to the rest of the world. Along the way, David held leadership roles in Chicago and Toronto, served on the executive staff of the United Way of Miami-Dade, and earned his bachelor's degree in Mass Communication & Public Relations from the University of South Florida.Connect with usWant to dive deeper into Miami's commercial real estate scene? It's our favorite topic and we're always up for a good conversation. Whether you're just exploring or already making big moves, feel free to reach out at info@builtworldadvisors.com or give us a call at 305.498.9410. Prefer to connect online? Find us on LinkedIn or Instagram - we're always open to expanding the conversation. Ben Hoffman: LinkedIn Felipe Azenha: LinkedIn We extend our sincere gratitude to Büro coworking space for generously granting us the opportunity to record all our podcasts at any of their 8 convenient locations across South Florida.
Featuring:Shane Arman, SVP, head of US Sports, Allison WorldwideIn 2010, many comms pros studied “The Decision” — LeBron James' highly anticipated announcement of which team “he'd be taking his talents to.” Fifteen years later, he had everyone on pins and needles awaiting “The Second Decision,” which ended up being the launch of an ad campaign with cognac brand Hennessy. Many had opinions on this, more critical than complimentary. During conversation with PRWeek's Gideon Fidelzeid, Arman opines on what the fallout would likely be for James and the brand. In doing so, he highlights what comms pros can take away from this episode.And that is just the start of this game. The WNBA. Emerging sports leagues. NILs. Pickleball — we know you're playing it. Everyone seems to be. All are discussed at length with Arman — all with a focus on the valuable comms lessons to be gleaned from each. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
YouTube: https://youtu.be/fUiwpBCzMrw • Spotify: https://bit.ly/4oUQ62rIn this episode of Beyond the Resume, hosts Chris Papa and Lisa Flicker sit down with Sarah Berman, Founder and President of The Berman Group, one of the leading public relations firms in the real estate and construction industries.Sarah shares how her early studies in urban planning led her into the fast-paced world of communications, ultimately inspiring her to launch her own firm nearly 20 years ago. She opens up about what it takes to build a PR powerhouse—from crafting compelling client stories and navigating industry challenges to cultivating a company culture rooted in hard work, empathy, and excellence.This conversation is packed with insights on entrepreneurship, brand building, client trust, and leadership, offering valuable lessons for anyone looking to make an impact in real estate or communications.Chapters(02:10) From Urban Planning to Public Relations(04:35) Building a PR Powerhouse from the Ground Up(07:00) What It Takes to Succeed in PR(09:45) Earning Trust and Managing Tough Clients(12:20) Finding a Niche: PR for Construction & Real Estate(15:00) Growth Through Reputation and Referrals(18:00) Balancing Family, Leadership, and Entrepreneurship(19:00) Building Culture and Empowering a Team(22:00) Optimism and Innovation in Real Estate(25:40) Most Memorable Projects and Partnerships(29:10) Mentorship, Hiring, and the Next Generation of PR(33:00) Advice for Future EntrepreneursYouTube: https://youtu.be/fUiwpBCzMrwSpotify: https://bit.ly/4oUQ62rApple Podcasts: https://apple.co/3I3nkG9Web: https://www.jacksonlucas.com/podcast/sarah-berman
Can a cyclist-turned (accused) communist New York mayoral candidate teach the PR world a thing or two about emotional storytelling? This week we unpack the “Mamdani effect” how Zohran Mamdani is rewriting the rules of political communications with cultural fluency, TikTok charm, and unforgettable soundbites. Other topics, what are the comms implications of the Omnicom-IPG mega-merger, and what is the likely impact on agency identities, client retention, and the war for talent? From Alberta, Canada… a Teacher's Stike and the Government is paying parents. Is that to help them manage or is it a PR bribe? Are there ethical implications here? Listen For:34 What makes Mamdani a standout communicator?3:10 Can Mamdani's social strategy work outside NYC?10:00 What's the real impact of the Omnicom-IPG merger?14:55 Is Alberta's $30/day tactic good PR or spin?18:49 Are PR communities key in turbulent times? The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelWe publish the audio from these livestreams to the Stories and Strategies podcast feed every Friday until Sunday evening when it's no longer available.Folgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestream Support the show
REMIX: Album 2 Track 4 – Tim Spengler, President M1 US, Former Worldwide CEO of Magna Global, President Initiative, President of Content Marketing and Revenue, I Heart Media and overall Media Maven who has seen it all from both the agency side and the content/client side.Hey Brand Nerds! Filled with stories and challenging the hosts like no other, you go Tim! His foundation is the wonderful encouragement provided by Tim's Mom, Roseann Spengler (Yes, encouragement is powerful, see Album 2 Track 1 with James Brown Founder of EncouragementX for more). Not sure about the Tom Carvel bump as a kid, but wow, what a fun, informative and entertaining show! Please enjoy this track and learn about a variety of topics highlighted by:• “You can only tie me in honesty, you can't beat me”• TV 3.0• Changing jobs, you start over, they don't know who you are and they don't care- best way to handle it…• Being a student of it all, always…• Where you are says a lot about who you are#timspengler #marketing #branding #advertising #media #mediamaven #m1
An Taisce Green-Schools is bringing its energy theme back to primary and secondary schools across the country this academic year, thanks to its continued partnership with EirGrid, operator and developer of Ireland's electricity grid. Plans for this year's programme were unveiled at an event in Adamstown Community College, Dublin, with plenty of exciting events due to be held across the country over the coming months to enable young people to expand their awareness around energy conservation. To date, over 3,000 schools have been awarded the energy flag since the beginning of the Green-Schools programme in 1997. In the last academic year, 2,200 students and 123 schools engaged in events including regional workshops consisting of hands-on activities, artwork and experiments, which allowed them to learn more about where electricity comes from and how they can take steps to reduce energy consumption. Speaking at the relaunch, Suzanne Collins, Head of Public Relations with EirGrid, said: "We are once again proud to partner with An Taisce Green-Schools for its energy theme, reaching students in classrooms across the country as they address energy consumption in their schools and communities. "It has been so inspiring to see the engagement in the theme over the last academic year, and shows the impactful steps young people are taking in bringing about sustainable changes in everyday life. "EirGrid is proud to play a continued role in empowering the next generation as they lead the charge in energy awareness." Joanne Scott, Green-Schools Programme Manager, added: "We are delighted to relaunch the Energy Theme to schools, and are thankful that EirGrid's support is allowing us to continue with this fantastic initiative. "From our engagement with students through our previous energy workshops, there is no doubt young people are enthusiastic about leaving a positive impact on their community, and the energy theme provides and invaluable opportunity to empower them to reduce energy consumption and be part of the conversation. "We recently awarded the Green Flag to Scoil Éinne, An Spidéal, for their outstanding work on the energy theme, and we look forward to working alongside more schools as they continue their journey towards achieving their own Green Flag." During the 2023-24 school year, schools saved a combined 18 million kWh of electricity, enough to make 58 million cups of tea, due to their participation in the Green-Schools programme, proving that interest in energy is strong among Ireland's school children.
Featuring:-Richard Edelman, CEO, Edelman-Chris Foster, CEO, Omnicom Public Relations Group“PR has never been more important than it is today.” Those words were expressed by Omnicom Public Relations Group CEO Chris Foster during a riveting session at PRDecoded on October 16 in Chicago. Fellow guest Richard Edelman, CEO of his eponymous agency, concurred, noting that now is the opportunity for PR to “steal the moment.”In a conversation moderated by PRWeek VP, editorial director Steve Barrett, the two industry titans continually validated those sentiments as they touched on myriad topics. Those include AI, misinformation, COVID-19's impact still being felt today, the rise of earned media, the current era of radical transparency, trust, the evolving nature of agency-client conversations, the importance of podcasts and much more.And, yes, the two tennis enthusiasts both shared some lessons they continue to learn on the court that helps them lead their firms and the industry. A rare opportunity to hear from two true PR giants. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode, I'm sharing five reasons why now is the perfect time to integrate public relations into your strategy.I was recently chatting with our new PR Director, and I love her perspective on our profession. She worked for many years as a journalist and media expert, so she knows well what I like to call the behind-the-scenes world of public relations.I asked her what she believes are the main reasons that could convince a client to include PR in their marketing plan.Here's what came out of our discussion:1. The longevity and lasting impact of an articleIn a world that moves at lightning speed, where social media content disappears in a heartbeat, nothing compares to the value of an article about you, your company, or your products.These articles continue to appear in online searches --- sometimes even on AI-powered platforms --- and can remain visible for years. Their value is truly priceless.2. Breaking free from algorithmsYou may have invested a lot of energy and budget into your social media platforms, but still struggle to reach new audiences. This is where PR comes to the rescue. It can expose you to thousands of people who have never heard of you before.3. Building credibility and trustPR helps you position yourself as an expert. When a third party, such as a journalist or influencer, talks about you and shares your story, it enhances your credibility and builds the trust that both future and current customers place in you.When it comes time to buy a product like a tea, a car, or a skincare treatment, they'll remember you --- because they've already read about your brand or heard your story before making their choice.4. Growing your visibility and reputationMany of our clients don't work with influencers. They rely instead on public relations --- online and in traditional media. Social media isn't always the ultimate solution, and PR can often be the key to achieving the visibility you're looking for.5. Benefiting from the compound effect of PRAs you know, I love advertising. Advertising drives sales. But PR makes you known. And there's one unique effect that only PR can bring: the compound effect.A journalist invites one of our clients to a radio interview. Then a newspaper calls us to talk about them. Later, schools reach out through their website to invite them to speak at conferences and other events. The ripple effects of PR keep multiplying on their own.The greatest strength of public relations remains this ability to make you known.Don't miss one of our last cohort of the year to learn how to:GET FEATURED YOU FOR FREE- November 10, 2025Check out the program:GET FEATURED FOR FREE ➤ https://prschool.natapr.com/evergreen_enINSTAGRAM ➤ https://www.instagram.com/nata_pr_school/SIGN UP TO OUR LISTS ➤ www.natapr.com
Mickie Kennedy, PR expert and the founder of eReleases, a leading press release distribution service, dives into why press releases aren't just for the big boys, how to create the best one for maximum attention, and what to do in a damage-control setting, plus shares his “3% rule”, and explains how even local press can net BIG wins for your business.Mentioned in this episode:The Puppet Masters Playbook is available now at https://www.amazon.com/dp/B0DXB4VKBHPuppet Masters Playbook / Jonathan Graves
Scott Kaier makes his second appearance on the show today. You can his first vist way back on episode 232 in August 2020. As President of Formidable Media, Scott helps a select group of clients build their brands globally through tailored marketing services—public relations, custom content, paid media, and social support. As Senior VP at Green Threads DPP, Scott also leads efforts around the EU's upcoming Digital Product Passport (DPP) legislation, guiding companies through compliance and integration. His specialties include textiles, sustainable materials, performance fabrics, and the outdoor industry. Show Notes You ever have that moment where you realize you've been playing the game backwards? That was me, mid-career, sitting in a glossy outdoor brand office with beautiful gear… that nobody wanted to write about. What Happened: I didn't come from some Madison Avenue ad agency. I started in bike shops — greasy hands, mismatched gear, and an obsession with adventure. I wasn't chasing media hits, I just wanted to be around people who got it. Fast forward a few years, I'm deep into PR for top-tier outdoor brands, working with media, crafting stories, and yet… I'd see some products completely flop in the press while others (less exciting, in my opinion) stole the spotlight. At first, I took it personally. Like, why aren't they seeing the story here? But here's what I learned: the best stories aren't the ones brands tell about themselves — they're the ones that resonate. Principle: Outdoor brands often fall in love with their products, not their audience. They get caught up in their idea of what's newsworthy, forgetting that real stories aren't about features — they're about connection. And connection comes from authenticity, timing, and meeting people where they are. Transition: Most outdoor brands are struggling not because they don't have great gear, but because they're telling stories no one is listening to. The market has changed. What worked in the golden age of trade shows and glossy magazine spreads doesn't fly in today's fragmented media world. And while your product might be sustainable, your message might not be. That's why this week's podcast episode is such a wake-up call for brand leaders trying to stay relevant. Scott Kaier dives deep into what the outdoor industry gets wrong (and right) about media, storytelling, and brand strategy — and what's coming next with EU digital product passports and sustainability compliance. Call to Action: Still wondering why your product isn't getting the attention it deserves? That's the pain. Getting ghosted by media, confused by content trends, feeling like your message gets lost? That's the agitation. Scott's been on both sides — agency and in-house — and he shares the mindset shift that changes everything. That's the solution.
Send us a textIn this episode, Jamie Shibley, CEO of The Expressory joins host Jason Mudd to discuss how to strengthen relationships through thoughtful, strategic corporate gifting.Tune in to learn more!Meet Our Guest:Our episode guest is Jamie Shibley, CEO of The Expressory, a strategic engagement agency helping businesses strengthen relationships through thoughtful, relationship-first strategies. She's a best-selling author and recognized expert in strategic gifting and relationship marketing, with insights featured on “Entertainment Tonight” and Forbes.com.Five things you'll learn from this episode:1. Strategic and themed gift giving for internal and external audiences2. How to redefine “gifting” beyond presents3. The three emotional pillars that build strong business relationships4. Ethical considerations and best practices for corporate gifting programs5. Why systems and consistency are essential to meaningful engagement Quotables“To form a relationship with somebody, that person needs to feel three things. They need to feel that you understand them, they need to feel that you validate what's important in their world, and they need to feel that you care.” — Jamie Shibley“You recognize that it's not only the people that you already know and have some sort of relationship with. It's about nurturing the ones you want for the long term as well.” — Jamie Shibley“When your vendor partners feel valued and seen, they will work harder for you.” — Jamie Shibley“Sometimes a gift is your smarts. Sometimes a gift is just something that's simply helpful to someone so you don't have to spend. The budget does not matter.” — Jamie Shibley“We would be better off not sending a gift or not sending a note card to somebody if it has something that has a negative unintended consequence or ramifications.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.More About Jamie ShibleyJamie Shibley is the CEO of The Expressory, a strategic engagement agency that believes the key to accelerating business growth and profitability in the post-COVID era lies in your ability to maintain personal connections and build emotional loyalty in your relationships. Jamie is the best-selling author of “Relationship-First Strategic Engagement” and is widely respected as a market leader. Her work has been featured on “Entertainment Tonight” and Forbes.com.Guest's contact info and resources:Jamie Shibley on LinkedInThe Expressory website“Relationship-First Strategic Engagement” bookRecorded: June 23, 2025Support the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
In this episode of Grit & Gravitas, Anne and Anne sit down with Kait Gillis, Owner of Nour Coffee, and Sara Firestone, VP, Community and Public Relations, Members 1st Federal Credit Union, for a conversation that blends business with deep purpose. Inspired by her daughter, Nour, who has Down syndrome, and driven by the reality that over 70% of people with disabilities are unemployed, Kait built a workplace where individuals with neurodiversity and typically developing peers work side-by-side, serve the community, and find belonging. “I couldn't change who Nour is because Nour is a perfect, beautiful angel, but I could try to fix the world for her a little bit,” Kait shares. With a strong financial relationship and support from Members 1st, Nour Coffee has become a true third space, sourcing from local, small businesses and now Kait has launched a nonprofit, Nouri's Place, to foster social connection and family resources. The conversation covers growth and grit beginning with Kait's path from Wall Street to workforce inclusion, to business vitamins about staffing and product standards that match the mission. You'll also hear about recognition from PA Governor Josh Shapiro and First Lady Lori Shapiro, and Kait's invitation to join PA's Workforce Development Board. As Members 1st proudly watches Nour flourish, Sara says, “I have the good fortune of seeing the good that's happening in our community every day.” “I think as more folks are exposed to the benefits of employing somebody with a disability, the timeliness, the desire to work, the never calling off, never showing up late—it's really beautiful,” says Kait.
What happens when PR meets packaging and design? Suzanne Droese spills dives into the key points behind brag-worthy launches, why women have the ultimate business superpower, and how luxury is so much more than just a high price tag. Her and Michelle discuss into how to nail first impressions, land that coveted press mention, and why sweating the small stuff makes your brand unforgettable. Ready to be the buzz everyone's talking about? Press play! Suzanne Droese is a seasoned PR powerhouse with over 20 years of experience building influential connections between brands and the media. As principal of Droese Public Relations, she leads strategic partnerships and communications for a portfolio of iconic clients including Casa Dragones Tequila, Lucchese Bootmaker, Auberge Resorts Collection, and Gucci. Recognised by Forbes as one of America's Best PR Agencies and The PR Net's Top 100, DPR thrives under Suzanne's leadership and her signature blend of style, precision, and media savvy. She also co-founded Estate Five Media, a leading talent management agency bridging top creators with global brands, and continues to champion women in business through public speaking and advocacy. ------------------------ In today's episode, we cover the following: The superpowers of women in PR and business Client relationships and the discovery process Suzanne's Avenue 8 Cocktails case study on the PR side Managing client expectations What PR is vs. what people think it is How has PR changed over the years and where it's headed What clients should know before engaging with PR agencies The lack of common culture What luxury means and changing the definition of luxury branding Balancing agency culture and personal branding Knowing your 'why' before meeting a PR team The politics inside of the PR world ---------------------- RESOURCES: Check out MKWCC's case study on Avenue 8 Cocktails Episode 235: Concierge Branding & Community Branding with FRG Real Estate Episode 163: Bumble's Rebranding Fail and Other Marketing Flubs ----------------------- Guest info: To learn more about Suzanne and Droese Public Relations, follow her on Instagram and Facebook @DroesePR and visit their website, DroesePR.com ----------------------- Boring packaging? Forgettable branding? StickerGiant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMAPODCAST25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma. ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
Jaclyn represents fast-growing, people-focused competitive brands who are addressing the evolving consumer market. She tells stories across all media platforms for partners in industries spanning art, fashion, beauty, health & wellness, Consumer packaging goods, technology and home. Most notably having worked with Vega, Saje Natural Wellness, Russell Wilson and Ciara's fashion brand The House of LR&C, and Lyft as the first hire for the rideshare brand in British Columbia. She can be described as someone with the competitiveness of an alumni basketball player with the curiosity of a writer and aspiring disco DJ who brings big ideas to brands that do good work and win.
Some of the best conversations I have with my kids are during filler time. Not the quality time you hear hyped up – just a side conversation over breakfast, or driving to an errand, or putting together Ikea furniture.Marketing and public relations can be the same. Instead of focusing all this attention on forcing a customer to take an action, give them value in other ways and naturally bring up your product. Like this episode's guest's story about selling insurance by bringing owls and foxes to schools. It's not an aggressive sales pitch, it's the side conversation.Which is why a key lesson for this episode's guest is – ‘don't underestimate the soft sell.'To hear the story behind that lesson, along with many more lesson-filled stories, I talked to Kelly Coulter, head of marketing, Private Advisor Group [https://www.privateadvisorgroup.com/].Private Advisor Group has $35.2 billion in advisory assets under management. Coulter leads a small but mighty team of five at the investment service firm, a team located all across the country.Lessons from the things she madeLearn from your mistakes and “let it go”Preparation is the key to successCollaboration is powerfulInvest in your mental healthDon't underestimate the soft sellDon't be afraid to ask for helpAI Executive LabJoin us for AI Executive Lab: Transform billable hours into scalable AI-powered products [https://www.eventbrite.com/e/ai-executive-lab-transform-billable-hours-into-ai-powered-products-tickets-1777237287569] on Thursday, October 23rd at 2 pm EDT.Discussed in this episodeMarketing Leadership Lessons: Kill snakes, create the category, assume noble intent (podcast episode #61) [https://marketingsherpa.com/article/interview/marketing-leadership]CMO-CPO Collaboration: Bridge Marketing and Product for collaborative growth (podcast episode #95) [https://marketingsherpa.com/article/interview/CMO]DTC Ecommerce: Your worst friend is still better than your best marketing (podcast episode #132) [https://marketingsherpa.com/article/interview/DTC]Marketing Mentorship: 10 digital marketing lessons your fellow marketers learned from their mentors [https://marketingsherpa.com/article/best-practice/mentorship]Get more episodesSubscribe to the MarketingSherpa email newsletter [https://www.marketingsherpa.com/newsletters] to get more insights from your fellow marketers. Sign up for free if you'd like to get more episodes like this one.For more insights, check out...This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher: Create and optimize high-converting webpages [https://meclabs.com/course/] free digital marketing course.Apply to be a guestIf you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application
Is attention the new currency? Politicians, brands, influencers, even your neighbor's viral TikTok are all competing for the same scarce resource: your focus. But attention is slippery. It can make you a household name overnight and it can vanish just as quickly. In an age where algorithms decide what we see and artificial intelligence rewrites how we discover information, the fight for attention has never been more intense.What happens when public relations and communications agencies find themselves at the same crossroads media once faced? How do you win attention when the competition is everything else in the feed? How do you turn fleeting visibility into lasting credibility? And how do you build narratives that not only go viral but endure?Listen For5:14 What is attention as a commodity in PR?8:48 How has the attention economy changed branding?11:22 What can PR learn from politics?14:05 Are we paying too much for lost attention?17:51 Are attention spans shorter or content louder?18:53 Answer to Last Episode's Question from Richard BagnallGuest: Mark Lowe, Third CityWebsite | Email | X | Instagram | YouTubeRate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
This episode of PodCatalyst is brought to you by IABC'spartners at the USC Annenberg Center for Public Relations at the University of Southern California. Provided by the PRFuture podcast, this episode features host Fred Cook in conversation with Matt Tidwell, member of the IABC International Executive Board, Barby Seagal and Victoria Hamilton from Zeno Group, and USC Fellow David Michaelson.Together, the group unpacks the findings of the 2025 GlobalCommunication Report: Mind the Gap, that USC developed in partnership with IABC and Zeno Group. The communicators discuss insights from more than 1,000 PR professionals across the globe and weighs in on how AI, hybrid work, generational shifts, influencer culture, and polarization are transforming the communications landscape. Thank you to Fred Cook and the USC Annenberg Center forPublic Relations for their partnership with this report and for providing this insightful conversation to the IABC audience. ++++++++++++++LINKS EpisodeMind the Gap: 2025 GlobalCommunication ReportGenerational Divides on AI, Media,and Polarization Are Shaping the Future of PRIt's Not Just You — GenerationalDivides Are Impacting PR and CommsConnectWith IABC on Social MediaX (Twitter) | LinkedIn | Facebook | YouTube | InstagramVisitIABC Online https://www.iabc.com/ https://www.iabc.com/catalyst
Brought to you by HispanicMPR.com
In this episode of Health Nonprofit Digital Marketing, Spencer sits down with Dana Snyder, a renowned monthly giving strategist, to explore the transformative power of recurring donations for nonprofits. Discover how monthly giving programs can provide consistent cash flow, foster long-term donor relationships, and empower organizations to achieve their strategic goals. Dana shares insights from her experience, including practical tips for optimizing donation pages and nurturing donor communities. Whether you're a nonprofit leader or a digital marketer, this episode offers valuable strategies to enhance your organization's impact. Tune in to learn how to turn donors into lifelong partners. About the guest You can often find Dana Snyder in her favorite sweatshirt and comfy pants reading books with her daughter, or drinking a glass of cabernet to wind down after the week with her husband and labradoodle on the couch bingeing Suits! Dana grew up in Sarasota, FL, and graduated from The University of Central Florida in 2010 with a Bachelors in Advertising and Public Relations. Her love for philanthropy started as a college student, working on the exec board for Knight-Thon, our largest student-run philanthropy supporting our local Children's Miracle Network Hospitals. Ever since, she has traveled coast-to-coast working in the Big Apple and Los Angeles working with American Idol, Movember, Dress for Success, The Television Academy, and many more. Resources Podcast: https://positiveequation.com/podcast/Non Profit Pro: https://www.nonprofitpro.com/Fortune: Nonprofits: You'll miss them when they're gone: https://fortune.com/2025/09/07/nonprofits-youll-miss-them-when-theyre-gone/Her book Monthly Giving Mastermind: https://positiveequation.com/bookThe Picnic Project: https://www.picnicproject.org/overviewUnreasonable Hospitality: https://www.unreasonablehospitality.com/#TheBookJoin her Monthly Giving Slack Community: https://positiveequation.com/monthly-giving Contact Dana Website: https://www.monthlygivingsummit.com/LinkedIn: linkedin.com/in/danarsnyder/
This is the 220th episode of my podcast, 'Soccernostalgia Talk Podcast'. For this episode, I interview Sports Public Relations & Media Operations Consultant, Mr. Steven Torres, as we discuss the history of USA clubs in the Concacaf Champions Cup (1963-1996). Mr. Torres has over two decades of national/international experience in the field of sports communications/media relations after having worked with several soccer (football) organizations. He is also a founding member and first elected president of Asociación Norte, Centroamericana y del Caribe de Investigadores de Fútbol (English – Association of North, Central America and the Caribbean of Football Investigators). Link to PDF Document, US Clubs Participation in Champions Cup 1963 to 1996: https://drive.google.com/file/d/1I9DNyKlycQ2ikyjo1BFkQ2Gsa-mHsH7M/view?usp=drive_link For any questions/comments, you may contact us: You may also contact me on this blog, on twitter @sp1873 and on facebook under Soccernostalgia. https://linktr.ee/sp1873 Mr. Paul Whittle, @1888letter on twitter and https://the1888letter.com/contact/ https://linktr.ee/BeforeThePremierLeague You may also follow the podcast on spotify and Apple podcasts all under ‘Soccernostalgia Talk Podcast' Please leave a review, rate and subscribe if you like the podcast. Mr. Torres' contact info: Twitter (X): @Steve1T Bluesky: @steve1t.bsky.social Listen on Spotify / Apple Podcasts: https://open.spotify.com/episode/6DYMqyqd7quJHqtfhFOYks?si=QzYsUdHYQWOKQWZBApaCSQ&nd=1&dlsi=4ad59d9f52c44874https://podcasts.apple.com/us/podcast/soccernostalgia-talk-podcast-episode-220-interview/id1601074369?i=1000732373483 Youtube Link: https://www.youtube.com/watch?v=PKZdX6sl6Tw Blog Link: https://soccernostalgia.blogspot.com/2025/10/soccernostalgia-talk-podcast-episode_17.htmlSupport the show
Many people dream of owning their own business and being their own boss, especially today when careers can be suddenly disrupted by tariffs or technology. I would encourage those who dream to also do. Judy Lewis is my guest this week, and she doesn't follow paths; she creates them. An inductee into the Marketing Hall of Legends and co-founder of Strategic Objectives alongside her sister Deborah Weinstein, they have redefined what it means to build with purpose. Their campaigns have received every PR honour, as well as recognition from the United Nations for promoting social change. Judy shares her story and how vision, grit, and a simple “What if?” mindset enabled her to leave the corporate world and establish one of the world's most respected public relations agencies. Stay tuned for my three key takeaways, and then ask yourself, What if I applied Judy's lessons in life to my own life? To find out more about RBC's Women of Influence Awards: https://www.womenofinfluence.ca/rbc-cwea/
REMIX: Album 4 Track 19 - The Power of Community; Globally & Locally w/Bianca BlakeBrand Nerds! We have a seasoned marketer in the building today! Bianca Blake is bringing her career experience to the conversation that will make you consider how you are approaching marketing, the power of a community, and the grit and confidence it takes to make it as an entrepreneur. From her time in corporate America to her impact in Sub-Saharan Africa - Bianca has experienced a thing or two and she's here to share it with you. An episode that you don't want to miss. Check-it out!
Are you looking for great resources for Advent and Christmas at church and at home? Elizabeth Pittman (Director of Public Relations for Concordia Publishing House & Concordia Gospel Outreach) joins Andy and Sarah to talk about the resources available from CPH for Advent and Christmas this year, including, "Every Heart Prepare - Preaching, Worship, and Children's Christmas Service," Wise Men Seek the Savior, Christmas Water Reveal Activity Book, and My First Christmas: A Touch and Feel Bible Story. Find these and more Advent and Christmas resources at cph.org! As you grab your morning coffee (and pastry, let's be honest), join hosts Andy Bates and Sarah Gulseth as they bring you stories of the intersection of Lutheran life and a secular world. Catch real-life stories of mercy work of the LCMS and partners, updates from missionaries across the ocean, and practical talk about how to live boldly Lutheran. Have a topic you'd like to hear about on The Coffee Hour? Contact us at: listener@kfuo.org.
Is the press release back and better than ever? Some experts are making that case, thanks to the emergence of AI and large language models as a search tool. Joining the podcast this week to talk about that topic and much more is Matt Brown, president of PR Newswire, who discusses the marked increase in PR pros using AI for their jobs, which has benefitted press releases as an authoritative source of information. Plus, the biggest marketing and communications news of the week, including General Motors bringing together its marcomms departments under Lin-Hua Wu, why brands need to get in shape now for the World Cup and a major departure from Burson. And don't forget: it's one day to PRDecoded in Chicago. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Interview with Howard Wuelfing. Descenes and Discords: An Anthology https://www.diwulf.com/products/available-for-presale-descenes-and-discords-an-anthology https://www.diwulf.com Howard Wuelfing‘s career in Public Relations follows in the wake of decades of music journalism contributing to the Washington Post, Creem, Spin, Your Flesh, Forced Exposure, Boston Rock andThe Village Voice over the years. Early in his career, Howard in publised the influential D.C.-based fanzines DesCenes and DisCords. Howard also has had an active career as a musician, playing with bands, Half Japanese and The Slickee Boys as well as leading local DC twisted-pop micro-legends The Nurses, Underheaven and New Jersey's Love Pushers (featuring Jersey Beat fanzine editor Jim Testa, future Chicago Sun Times writer/author Jim DeRogatis and Crocodile Shop's Mick Hale). Howard's info: https://www.howlinwuelf.com
What do laughter and learning have in common? According to Tony D'Angelo, Professor of Practice in Public Relations at Syracuse University's Newhouse School, they're both essential to building trust, engagement, and resilience in the classroom and beyond. In this episode of Laughing Matters, Tony shares how humor helps educators connect with students, why civility is in crisis, and how a self-deprecating joke turned a stressed-out student into a creative powerhouse.Tune in for:How humor lowers the temperature in high-pressure classrooms and encourages productive disagreement. Insights on how colleges and universities can differentiate themselves in a sea of sameness and deal with disruptive challengers like LinkedIn Learning.His insights on a recent study on civility in America… shameless plug, Tony will be on a panel discussing this topic at the PRSA Icon Conference on 10/29; fellow panelist and IW Chairman Bill Imada also did a recent podcast on civility.
Ray Ray's Podcast — Episode 166 “Kali Flower”Kali Flower, a former public relations professional turned music artist, joins Ray Ray's Podcast to talk about her evolution in the industry, the courage to pivot careers, and how she's carving her own lane in music. From helping others build their brands to finding her own creative voice, Kali shares what it means to follow purpose over position, and how authenticity drives her art. Recorded at Hello Studios Dallas, this episode is a must-watch for fans of music journeys, career pivots, and the intersection of business and creativity. Subscribe for weekly episodes featuring actors, musicians, athletes, entrepreneurs, and community leaders sharing their journeys and lessons learned. Topics & Keywords: Kali Flower interview, Dallas music artist, PR to music career, creative entrepreneurship, women in music, music career transition, authentic music stories, Dallas podcast, female artist journey, Hello Studios Dallas. Connect with Us:Instagram: @rayrays_podcastWebsite: www.rayrayspodcast.comEmail: ray@rayrayspodcast.com#RayRaysPodcast #KaliFlower #DallasPodcast #MusicPodcast #WomenInMusic #CareerPivot #CreativeJourney #AuthenticConversations
Achieving Success with Olivia Atkin Episode 155 "Achieve The Fulfillment Of A Promise with Matthew Cossolotto"Olivia talks personal and professional achievements with Matthew Cossolotto. Matthew is known as The Podium Pro and is an award-winning author, speaker, and former speechwriter for senior executives at global companies like PepsiCo and MasterCard, as well as for members of the U.S. Congress and NATO officials. With a mission to empower others to become more authentic, compelling, and confident speakers, Matthew shares powerful tools to help people go from stage fright to stage delight. His book, The Joy of Public Speaking, recently won the 2024 Maincrest Media Book Award in Business Communications and PR. Through his coaching and personal empowerment programs, Matthew helps audiences tap into their full potential by transforming habits and unlocking the power of promise.Join Olivia every Tuesday as she brings on top notch guests to talk about how they are Achieving Success! Career Development Book and More at Achieving-success.comStay Connected With Us:Linkedin: https://www.linkedin.com/company/achieving-success-llcInstagram: @_achievingsuccessTwitter: @_achievesuccessFacebook: @Achieving SuccessYou can find Matthew Cossolotto:Website: matthewcossolotto.comEmail: matthew.cossolotto@gmail.comBecome a supporter of this podcast: https://www.spreaker.com/podcast/achieving-success-with-olivia-atkin--5743662/support.
The call for better measurement in public relations is not new. For decades, leaders in the field have warned that counting impressions, likes, and advertising value equivalents is not enough. Yet here we are, still leaning on the same empty numbers while the C-suite is asking for proof of outcomes that matter. The urgency has been with us for years, but too often the industry has not listened to its own advice. We aren't listening to ourselves! Now, as budgets are cut and communications teams risk being sidelined, the pressure to finally get measurement right has never been greater. Richard Bagnall is recognized as one of the world's foremost experts in PR measurement, past chair of AMEC, and co-creator of the Integrated Evaluation Framework. He has worked with global organizations from NATO to the World Bank and continues to remind practitioners that vanity metrics will not protect their budgets or their jobs. Listen For4:48 Why does PR measurement matter now?7:27 What are outputs, outtakes, and outcomes?11:41 How do you measure with no budget?14:05 What is “crawl, walk, run”?18:40 Jonathan Mast's answer to last episode's question?Guest: Richard BagnallX | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
This Week: Tedd Aurelius, Saul Colt, and Augie Ray join Bob to discuss Sora 2, whether social will face a "tobacco" moment, bots lying for likes, Instagram at 15, plus this week's #FairFailFoul.
In this episode of the Move The Ball podcast, host Jen Garrett sits down with PR expert Justin Goldstein to discuss the evolving landscape of public relations. They explore how AI and earned media are transforming PR strategies, the importance of building credibility, and actionable tips for individuals and organizations to stand out in a crowded market. Justin Goldstein is an award-winning PR strategist and the founder of PR73, a next-generation communications agency helping brands build trust, shape perception, and drive growth through strategic storytelling. A former New York media insider, Justin has led high-impact campaigns for Uber, General Motors, AARP, and the Clinton Global Initiative. Recognized by The Drum and the Public Relations Society of America, Justin’s insights have been featured in Forbes, PRWeek, and AdAge. Episode Highlights: [1:45] – What PR really means today and why it’s more than just press releases. [4:20] – How AI-driven search is changing the value and approach to PR. [9:45] – The importance of consistency and relationship-building in media outreach. [19:00] – Actionable PR strategies for individuals and organizations to grow their brand. Connect with Justin: Website: www.pr73.com E-mail: justin@pr73.com LinkedIn: https://www.linkedin.com/in/goldsteinjustin/ IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
•Klassiker• Als "Propaganda" 1928 erstmals erscheint, ist der Begriff bereits negativ konnotiert. Also prägt Edward Bernays ein anderes Wort für seine Tätigkeit: "Public Relations", P. R. - und erklärt, wie es gelingt, die Massen zu steuern. Von Edward Bernays WDR 2017 www.wdr.de/k/hoerspiel-newsletter Von Edward Bernays.
SHOCKING: Was the Massive Counter-Protest Crowd Last Night Full of REAL Activists... or PAID ACTORS?That was a huge crowd, no doubt! They are passionate, loud, and full of energy, but are they paid actors?What really goes into creating buzz, influence, and public momentum?In this episode, Do You Ever Wonder goes inside the world of organized influence and explores how crowd dynamics shape perception and power.From corporate launches to advocacy movements, the art of influence management has become one of the most powerful tools in business and media.On this episode of the Do You Ever Wonder podcast, host Mike Haltman sits down with Adam Swart, CEO of Crowds on Demand, to discuss:• How organizations use events and crowds to amplify messages• The role of public relations, perception, and storytelling in modern activism• Ethical considerations of paid participation and advocacy• The evolving relationship between authentic engagement and strategic influenceThis isn't about sides, Democrat vs. Republican — it's about understanding how influence works in a connected world where attention is currency.Want to reach Adam? Visit the Crowds On Demand website here, https://crowdsondemand.com/contact-us, and leave him a note.Listen now and join the conversation about the intersection of business, media, and the power to shape opinion.Subscribe for more episodes on leadership, communication, and the unseen forces driving today's biggest stories.___________________________________________________Please subscribe to Do You Ever Wonder using the two links below, and don't be shy about sharing the podcast with your friends.Subscribe to Do You Ever Wonder on YouTube here: https://www.youtube.com/@DoYouEverWonder943 Subscribe on your favorite streaming platform here: https://www.buzzsprout.com/1862986 Do you have a great story to tell?Are you interested in appearing as a guest on the Do You Ever Wonder podcast? Let Mike Haltman know at mhaltman@hallmarkabstractllc.com.The Do You Ever Wonder podcast is brought to you by New York title insurance provider Hallmark Abstract Service and hosted by its CEO, Mike Haltman._______________________________________________Hallmark Abstract Service...You Buy Real Estate, We Protect It!Questions about the podcast, NY title insurance, or the RE transaction process? Let Hallmark Abstract Service know at (646) 741-6101 or at info@hallmarkabstractllc.com.#DoYouEverWonder #CrowdsOnDemand #InfluenceMarketing #PublicRelations #MediaStrategy #EventManagement #CrowdDynamics #EthicsInBusiness #ThoughtLeadership #Podcast #Communication #ModernAdvocacy #Leadership
Join us for a PRessing On in Public Relations conversation with Geri Koenig, Founder of König Creative Co, as she shares how she collaborates with clients nationwide across industries to develop branding that is set up for success and growth. Through her studio, located in sunny San Diego, Geri partners with small businesses and entrepreneurs to craft bold brand identities, digital experiences, and marketing materials. Her mission is to help clients feel confident and proud of their brand's visual presence. Outside of König Creative Co., she is also a design leader in the B2B tech space. When she's not working, you'll likely find her tending to her garden, creating nail art, or cheering on 76ers basketball. Tune in for real stories, practical advice, and a dose of PR inspiration. Like, share, and subscribe wherever you get your podcasts! ----------------------------------------------------------------- To track down Geri visit: https://www.instagram.com/konigcreativeco/ https://www.linkedin.com/company/konig-creative-co/ For more information on the PRessing On podcast visit PressingOnPodcast.com RMGComm.com DeGravePR.com
Album 7 Track 19 - Mentorship, Marketing, and Mastery w/Bill PearceBrand Nerds, welcome back to Brands, Beats, & Bytes! While LT may have met today's guest at an MLB game - he's a true Brand Nerd at heart and has brought the jew-els to today's episode.Bill Pearce has a background of CPG, brand and marketing, and is now leading the future through education. We know you'll enjoy getting to know Bill just as much as we did! Here are a few key takeaways from the episode:Build brand first. Know your X factor. Remember: less is more. Be a mentor who listens. The Importance of setting clear rules.Don't confuse tactics with brand. Prioritize balance. Be bold, not lukewarm. Stay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter
On this latest edition of The PR Week podcast, we're joined by Jason Abrams, senior PR manager at Amtrak, who talks about how his organization measures success and prepares for the unexpectedAlso on the agenda: a major leadership shift at Edelman, State Farm's first chief communications officer, the rise of creator-led agencies and the effects of the government shutdown. Plus, PRWeek's Salary Survey 2026 and Play by Play have arrived. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Catalyst is a Creative Industries podcast, from Chapman University. Each episode features Chapman students who have completed a Podcasting course through the Center for Creative and Cultural Industries at the university. Students who had no podcasting experience or technical ability in the genre before taking the course were able to contribute all the segments to Catalyst this season with the goal being that they will take this ‘hands-on' experience and carry it over to the launching of their very own series. Each episode of Season 14 will feature one to two different interviews conducted by CCI students, exploring different aspects of the Creative and Cultural Industries. Kicking off our show this week Carly Arebalo sits down with Gianna Verde, a Public Relations trainee at Christian Dior in New York City. Originally from a small coastal town in New Jersey, Gianna always dreamed of working in fashion, a passion that took her to the Fashion Institute of Technology (FIT). Through multiple internships, she discovered her love for public relations and followed that path to Dior, one of the world's most prestigious luxury fashion houses. In this conversation, Gianna reflects on her journey from creative childhood to young professional, offering a candid look at the challenges of breaking into the fashion industry. She shares honest advice for students and recent graduates about resilience, determination, and the importance of taking on responsibility. Wrapping up the episode today is a conversation with Nick Weihe, a Baltimore-based visual artist and clothing designer who speaks with Sidney Karjian about his creative journey. Raised in Seattle, Nick studied Fine Art Photography and Film Studies at Seattle University before earning his MFA in Photographic and Electronic Media at the Maryland Institute College of Art. Weihe talks about starting out at Youth in Focus, a photography program in Seattle and how it sparked his lifelong interest in telling stories through images. In their discussion, Nick reflects on how his work evolved from darkroom photography and graffiti to his current work with hand-stamped fashion designs. Weihe also discusses the balance of emotional storytelling and experimentation in his work, and the challenges of sustaining a creative practice. He offers advice on trusting your instincts, staying motivated, and continuing to create—even when it feels imperfect.
In this episode, Molly sits down with Jim Rocco and Thom Weidlich, co-authors of Sports Crisis Communications: Cases and Controversies, to explore how the worlds of sports and crisis PR collide. From Tiger Woods' redemption arc to Aaron Rodgers' vaccine controversy and Brett Favre's legal troubles, this candid conversation dissects how athletes, teams, and brands handle scandal when the spotlight turns harsh.The trio also dives into how social media, fan loyalty, and corporate interests shape the playbook for managing reputation in modern sports. Whether it's Tom Brady's conflict of interest, the NFL's uneasy dance with gambling, or the Dodgers' Pride Night flip-flop, this episode pulls back the curtain on how power, money, and morality intersect on and off the field.In this episode:Tiger Woods' image makeover: from scandal to super-dadHow Aaron Rodgers' “immunized” comment tested State Farm's crisis strategyBrett Favre, welfare funds, and the price of silence in litigation PRThe NFL's resilience (and denial) through scandal after scandalWhen betting meets ball: why gambling is the next big PR minefieldThe Dodgers' Pride Night controversy and the danger of corporate flip-floppingWhat brands can learn from Dick's Sporting Goods' values-based standWhy vulnerability (and a good apology) can save an athlete's reputationTom Brady's latest “conflict of interest” and the ethics of sports mediaAdvice for rising athletes and a few words of wisdom for Bill BelichickKey takeaway: Reputation is built long before the crisis hits. Whether you're a star athlete or a CEO, your credibility bank determines how hard you fall, and how fast you recover.The media tool I use to track stories, monitor coverage, and help clients get their message in the right hands. Click here to learn more. Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider's hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly on Substack Subscribe to Molly's Weekly Newsletter Subscribe to Molly's Live Events Calendar. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson https://mollymc...
This week on Health Matters, Courtney talks with nutritionist Gabrielle Gambino and Dr. Jonathan Waitman about the role that sweeteners play in our diet, and how certain options like high fructose corn syrup and cane sugar impact our health. ___Dr. Jonathan Waitman is board certified in Internal Medicine and Clinical Nutrition. He is the course director for the nutrition curriculum and Weill Cornell Medical College. He is also the Medical Director for Specialized Nutrition Support New York Presbyterian Hospital, Weill-Cornell Medical Center. Following completion of his training in Internal Medicine he then went to Memorial Sloan Kettering Cancer Center where he completed a fellowship in clinical nutrition. He has co-authored numerous articles on the subject of obesity. Gabrielle Gambino, MS, RD, CDN, CNSC has undergraduate degrees in Clinical Nutrition and Public Relations from Penn State University. She later went on to complete her Master's in Clinical Nutrition at New York University, and obtained her specialty certification as a Certified Nutrition Support Clinician (CNSC). Gabrielle specializes in nutrition care for patients with advanced heart failure and enjoys finding novel ways to optimize patients' nutritional status before advanced therapies.___Health Matters is your weekly dose of health and wellness information, from the leading experts. Join host Courtney Allison to get news you can use in your own life. New episodes drop each Wednesday.If you are looking for practical health tips and trustworthy information from world-class doctors and medical experts you will enjoy listening to Health Matters. Health Matters was created to share stories of science, care, and wellness that are happening every day at NewYork-Presbyterian, one of the nation's most comprehensive, integrated academic healthcare systems. In keeping with NewYork-Presbyterian's long legacy of medical breakthroughs and innovation, Health Matters features the latest news, insights, and health tips from our trusted experts; inspiring first-hand accounts from patients and caregivers; and updates on the latest research and innovations in patient care, all in collaboration with our renowned medical schools, Columbia and Weill Cornell Medicine.To learn more visit: https://healthmatters.nyp.org Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Send us a textOur Guest:Our episode guest is Amy Dunham, chief communications officer at Habitat for Humanity International. Overseeing the organization's global brand, marketing, and communications strategy, she helps reach audiences across all 50 U.S. states and more than 70 countries. Amy is a seasoned communications leader passionate about using market insights to shape strategy and strengthen engagement worldwide.Five things you'll learn from this episode:1. How to leverage market insights to shape and guide PR strategy2. The balance of art, science, and passion in effective strategic planning3. Practical ways communicators can advocate for audiences at the strategy table4. How messaging and strategy must stay in lockstep to maintain credibility and consistency across audiences5. How brand perception gaps create opportunities for stronger audience engagement Quotables“The human brain always absorbs things best in threes. And communications know if you've got 15 priorities, you have no priorities. When setting priorities, it has to be a clear way to say yes and to say no. If it doesn't give you the ability to say no, then it's not really helping you set a strategy.” — Amy Dunham“You can't have good communication or public relations strategy without messaging. They're in lockstep together.” — @JasonMudd9“To really stand out in PR, whatever you're doing, is to make sure you're saying things that are provocative, contrary, and have a unique point of view from what everybody else is saying because otherwise, you're just going to blend in and not stand out.” — @JasonMudd9“It's not a conversation about ‘I know better' versus ‘you know better.' It's much more about ‘Here's what the data indicates, and now here's the flexibility to be able to use it in the way that works best in your market.'” — Amy Dunham“It's really through the lens of ‘How can I add value in a way to enable their work?' rather than to direct how things should get done.” — Amy DunhamIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.About Amy DunhamAmy leads Habitat for Humanity's brand, marketing campaigns, and communications efforts across its global footprint in all 50 U.S. states and in more than 70 countries. Before joining Habitat in 2022, she held brand and communications roles at the NCAA, the U.S. Department of Homeland Security, and US Airways.Guest's contact info and resources:Amy (Kudwa) Dunham on LinkedInHabitat for Humanity websiteFact Fullness by Hans RoslingCrucial ConversationsAdditional Resources:Support the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
When her husband was diagnosed with frontotemporal degeneration at just 29, Katie Brandt's life changed overnight. What began as confusion and heartbreak became a lifelong calling to transform how we see, support, and study dementia. Today, Katie is the Director of Caregiver Support Services and Public Relations at the Massachusetts General Hospital Frontotemporal Disorders Unit, and the Founder & CEO of Katie Brandt Advocacy. In this conversation, we talk about what it means to become a “caregiver detective”, the quiet observer, the record keeper, the advocate who pieces together the truth when something feels off. We explore how early and accurate diagnosis brings dignity, how research becomes more human when it includes caregiver voices, and why supporting caregivers isn't just compassionate, it's strategic. Katie shares the lessons she's learned through love, loss, and leadership, and how her belief that “love will end FTD” continues to guide her work and the families she serves. To buys tickets and learn more about A Night with the Arts for FTD, an annual gala featuring the Sermos Memorial Art Show, benefitting the clinical research program in the MGH Frontotemporal Disorders Unit. Visit HERE. The MGH Frontotemporal Disorders Unit hosts From Care to Cure podcast. Listen HERE. Thank you to our Sponsor Zinnia TV is a therapeutic dementia care platform that supports caregivers. We are not medical professionals and are not providing any medical advice. If you have any medical questions, we recommend that you talk with a medical professional of your choice. willGather has taken care in selecting its speakers but the opinions of our speakers are theirs alone. Thank you for your continued interest in our podcasts. Please follow for updates, rate & review! For more information about our guest, podcast & sponsorship opportunities, visit www.willgatherpodcast.com
This Episode is sponsored by Ryze Health Running your own practice shouldn't mean struggling with rising health insurance costs. That's why a physician designed Ryze Health Premium Insurance—exclusive coverage crafted for independent doctors, their teams, and families. Imagine lowering costs while gaining the freedom to focus fully on patients and the people who matter most. Discover how much you could save at ryzehealth.com and join the growing network of doctors choosing smarter coverage. Follow @RyzeHealth on Instagram and LinkedIn. _________________ Can hiring a virtual assistant transform your entrepreneurial journey? In this episode of Bootstrap MD, Dr. Mike Woo-Ming sits with Lesley Pyle, as she discusses her 30-year evolution in remote work, starting from 1996 as a freelancing mom. Drawing from her experiences in PR, motherhood, and building virtual networks, she explores barriers entrepreneurs face—time constraints, trust issues, and hiring fears—and how platforms like hers connect businesses with talented remote professionals. Lesley offers practical ways to outsource tasks, create SOPs, and build efficient teams, fostering growth through delegation and work-life balance. Top 3 Takeaways: Identify and Outsource Time -Draining Tasks: Track daily activities like email or scheduling, estimate hours spent (e.g., 10 hours/week), and hire a virtual assistant to handle these, freeing time for patient care or strategic growth. Leverage Trusted Platforms for Hiring: Use services like HireMyMom.com to find vetted professionals with skills in bookkeeping, social media, or project management; conduct interviews and trial periods to ensure alignment with your practice's needs. Prevent Burnout Through Delegation: Regularly assess where you're overextended, consult family or mentors for perspective, and outsource non-core tasks to maintain faith, family, and personal well-being alongside business success. About the Show: Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career. Tune in weekly at http://bootstrapmd.com About the Guest: Lesley Pyle is the founder and CEO of Hire My Mom, with a Master's in Public Relations and Marketing. Named one of 50 Women Entrepreneurs Who Inspire Us by Self-Made Magazine, she has 30 years of experience helping moms find remote work and small businesses hire virtual talent. Starting with Home-Based Working Moms in 1996, she empowers professionals to balance career and family through flexible opportunities. Connect with Lesley Pyle: Website: HireMyMom.com LinkedIn: linkedin.com/in/lspencerpyle Instagram: https://www.instagram.com/lesleypyle About the Host: Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy. Let's Connect: www.https://www.bootstrapmd.com Want to start a podcast? Check out the Doctor Podcast Network!
Search is changing faster than most PR professionals realize. For years, SEO was about keywords and backlinks. Now, with AI-driven tools like ChatGPT, Gemini, and Perplexity shaping how people find information, the game is shifting to AEO (Answer Engine Optimization).Instead of tricking algorithms, brands need to prove expertise, authority, and trustworthiness at every turn. To stay discoverable, we need to craft smarter prompts, produce content that actually engages, and choose the right AI tools for visibility. AI is rewriting the rules of credibility and your PR efforts might get left behind. Listen For5:32 What's the difference between SEO, AEO, and GEO?8:32 Is Google losing its dominance in the search space to tools like ChatGPT?11:24 Can AI-generated thought leadership be trusted?13:28How should PR professionals train AI tools to deliver better content results?18:19 Answer to Last Episode's Question from Susana MendozaGuest: Jonathan MastWebsite | Email | X | Facebook Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Segment 1: Tom Gimbel, job expert and founder of LaSalle Network, joins Wendy Snyder to talk about how many jobs that AI could likely replace. Tom also tell us what the jobs report might have looked like had it been released. Segment 2: Julianne Olivo, Director of Public Relations, Brookfield Zoo Chicago, tells Wendy everything we should know […]
This Week: Dan Goldgeier, Jason Lonsdale, and Cyndee Woolley join Bob to discuss whether the entire ad model is broken, why being too brand-safe may be hurting us, the new podcaster pitch, diversifying YouTube revenue, plus this week's #FairFailFoul.
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
