Podcasts about SEO

Today on The Rizzuto Show, we learn an important lesson: never ask the internet to pick sides, because everyone involved will somehow look worse. A viral TikTok story about a restaurant server cutting a grown man's burger in half launches the crew into an unhinged debate about food etiquette, masculinity, sandwiches, and whether adults should ever need help with a knife.Is it classy? Is it lazy? Is it deeply un-American? Opinions fly, fingers get metaphorically greasy, and nobody backs down. Then, just when you think we've settled the burger debate (we absolutely did not), the show swerves into Sexy Time Fun Facts — because obviously that's the next logical step.We break down new survey data on how often couples are actually having sex, how long it lasts, and why everyone thinks everyone else is doing it more than they are. The crew reacts to stats about age, hormones, kids, stress, and why your sex drive changing doesn't necessarily mean your relationship is broken — it might just mean you're tired and full.There's honest talk about resentment, self-esteem, doctor visits, hormone chaos, and the terrifying realization that adulthood is mostly math you didn't sign up for. Somehow, this episode manages to be equal parts ridiculous and relatable, which is basically the mission statement of this funny podcast.If you like daily chaos, sarcastic humor, arguments about things that don't matter, and accidentally learning something along the way, The Rizzuto Show delivers once again. This is a funny podcast for people who laugh first and reflect later — if at all. Yes, we're calling it a funny podcast again, because SEO waits for no one.Follow The Rizzuto Show → https://linktr.ee/rizzshowConnect with The Rizzuto Show Comedy Podcast online → https://1057thepoint.com/RizzShowHear The Rizz Show daily on the radio at 105.7 The Point | Hubbard Radio in St. Louis, MO.Arizona Man Asks Server To Cut His Burger In Half. Then She Tells Him The Restaurant Policy: ‘Why Was He So Desperate To Have Me Cut His Burger?'How often is the average American couple having sex each month — and how many are ‘unsatisfied'?Is 40 the Peak for Men's Sex Drive?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today on The Rizzuto Show, the internet proves once again that asking for opinions is a trap. A viral TikTok about a server cutting a grown man's burger in half sends the crew into a full-blown spiral over food etiquette, masculinity, knives, and whether adulthood should come with a user manual. Is it thoughtful? Insulting? A crime against America? No consensus is reached, emotions stay greasy, and the argument absolutely refuses to die.Then the show takes a sharp turn into Sexy Time Fun Facts, breaking down new survey data on how often couples are actually having sex, how long it lasts, and why everyone assumes everyone else is doing it more. The crew gets surprisingly real about age, hormones, kids, stress, resentment, doctor visits, and the uncomfortable truth that being tired and full explains way more than anyone wants to admit.It's ridiculous, relatable, sarcastic, and accidentally informative — a funny podcast built on arguing about things that don't matter and learning something anyway. If you like daily chaos, internet debates, and laughing before reflecting (if at all), The Rizzuto Show delivers once again. And yes, it's a funny podcast. SEO demands it.Follow The Rizzuto Show → https://linktr.ee/rizzshowConnect with The Rizzuto Show Comedy Podcast online → https://1057thepoint.com/RizzShowHear The Rizz Show daily on the radio at 105.7 The Point | Hubbard Radio in St. Louis, MO.No REAL ID yet? You can still fly, but it may cost $45 without another form of accepted IDPunxsutawney Phil is said to have seen his shadow, forecasting 6 more weeks of wintry weatherAirplane crew forced to scoop poop mid-flight when toilet malfunctions after takeoff from LASouthwest Airlines Named Best US Carrier Ahead Of Controversial Assigned Seating RolloutJarrell Miller's toupee gets punched off, thrown into crowd in hair-raising scene on Lopez-Stevenson undercardArizona Man Asks Server To Cut His Burger In Half. Then She Tells Him The Restaurant Policy: ‘Why Was He So Desperate To Have Me Cut His Burger?'How often is the average American couple having sex each month — and how many are ‘unsatisfied'?Is 40 the Peak for Men's Sex Drive?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Nick Lamagna on this episode of The A Game Podcast: Real Estate Investing for Entrepreneurs, where we welcome back Trevor Mauch, real estate investor, entrepreneur, and founder of Carrot, one of the most influential marketing platforms in real estate investing. Trevor delivers a masterclass on what's changing right now in real estate marketing, SEO, AI-driven search, and—more importantly—the mindset and systems required to get unstuck when momentum fades in business and life.  We dissect why high performers fall into anxious striving even after success, why burnout isn't caused by working too much—but by cutting joy out of your life and how to reclaim momentum using Trevor's Momentum Meter and daily non-negotiable This episode goes far beyond tactics. Trevor breaks down:           ✅  How AI is reshaping Google search, SEO, and motivated seller lead generation           ✅  Why Google is not dying, but evolving—and what investors must do in the next 90                        days to stay visible           ✅  How to build credibility-based SEO that wins in AI search results           ✅  The Four Paths that determine whether you transform, stagnate, or drift           ✅  Why conversion rates are actually increasing from AI-driven traffic           ✅  The difference between busy work vs real momentum in business growth Then Trevor shifts into one of the most impactful conversations on the show to date: The science of getting unstuck. Whether you're a real estate investor, entrepreneur, business owner, athlete, or high-performance professional, this episode will help you regain clarity, make better decisions and build a business and life that actually works for you

Megan chats with Maria Lucey about how she built a profitable food brand through YouTube alone and why long form video is one of the smartest growth moves food bloggers can make right now. Maria Lucey is a Registered Dietitian and content creator who launched her YouTube channel at the end of 2023 and grew it to over 44,000 subscribers in just over two years. Her channel focuses on long-form nutrition education and practical recipes that help people meet their health goals. Although she didn't have a blog when she started YouTube, Maria quickly recognized how the two platforms could complement each other and began building her blog soon after. Today, YouTube is her second-largest traffic source after Google and has helped her grow an email list of more than 6,000 subscribers, primarily through YouTube opt-ins, despite her blog still being relatively small. She monetizes through brand partnerships, YouTube and Mediavine ad revenue, and digital products. Maria is passionate about showing that anyone can start from zero - she began with no SEO or camera experience and built her platform through consistency and learning along the way. She also emphasizes how well blogging skills transfer to YouTube, and recently was flown to Los Angeles to collaborate with some of the platform's most established creators. What if you stopped chasing every platform and committed fully to one that actually builds trust, authority, and income? In this episode, Maria Lucey shares exactly how she grew a YouTube channel to nearly 50,000 subscribers in just over two years, monetized early, built a massive email list, and replaced her full time clinical job without relying on SEO or social media trends. This conversation breaks down what really works on YouTube for food creators and why consistency beats perfection every time. Key Topics Discussed: Future Consistency beats talent every time: Posting one video per week built momentum, skill, and confidence long before results showed up. YouTube rewards commitment not volume: Growth came from showing up weekly, not from posting more often or gaming the algorithm. Your first videos will be bad and that is the point: Improvement only happens through repetition and publishing before you feel ready. Monetization can happen faster than you think: Maria reached YouTube monetization within six months by focusing on watch time and value. Email lists convert extremely well from YouTube: Simple lead magnets tied directly to video topics drove consistent list growth. Packaging matters as much as content: Titles and thumbnails determine whether your video gets clicked at all. Curiosity outperforms keywords early on: Intrigue driven titles helped videos get discovered before shifting to SEO later. Connect with Maria Lucey Website | Instagram | YouTube

Ever wished the parenting advice that actually works could meet you on your couch, at your pace, right when a meltdown is brewing? We sit down with play therapist and LCSW-S Lynn McLean to unpack how she transformed her parent coaching from room-bound sessions to flexible, evergreen online courses—without losing the heart of her work.Lynn shares the moment-by-moment realities that drove the shift: parents stretched thin, the whiplash from Zoom fatigue, and the need to revisit strategies when kids hit new phases. She breaks down the skills that travel across ages—like reflecting feelings and smoothing transitions—and explains why lifetime access matters when your toddler becomes a teen. You'll hear how a simple opt-in guide about why popular parenting trends stall warms up new listeners, how Facebook, SEO, and a short weekly show called Tantrum of the Week pull fresh families into her orbit, and why early enrollments often come from relationships built over years in practice.We also go behind the build: the two-to-three month recording and platform ramp-up, the six-month idea-to-launch arc while running a full caseload, and the candid battle with imposter syndrome. Lynn outlines a clean playbook for therapists eyeing passive income: name the outcomes you deliver, structure content for clarity and reuse, lean on email to nurture trust, and borrow speed through masterminds and expert help. The result is a sustainable model that protects your energy, multiplies your impact, and gives parents tools they can replay on hard days.If you're a parent craving practical, evidence-based help or a clinician ready to scale your reach, this conversation offers a grounded roadmap and real-world examples you can copy. Subscribe, share with a friend who needs calmer mornings, and leave a review to tell us the next parenting challenge you want solved.Read more HERE.Apply for Mastermind!Support the show

In this week's pep talk, I am sharing the origin story behind the business, the podcast, and the life-first philosophy that shaped everything, why it didn't start polished or planned, and how small, aligned decisions built something sustainable over time. In today's episode, I share:01:48 – Why it took 600 episodes to finally tell the origin story03:36 – How the podcast became the anchor for the entire business05:36 – The Jenny's Ice Cream moment that changed how I thought about impact and work07:15 – What the “bus stop dream” is and why it became the real metric for success09:47 – Starting a business in the margins while working full-time and raising twins12:01 – How the pandemic forced a life-first business model before it was trendy14:10 – Why community beat courses and shaped the direction of the business16:08 – Making the leap from corporate with clarity, support, and imperfect timing18:56 – Building systems around energy, capacity, and real life21:01 – Why SEO, relationships, and the podcast outperform constant visibility24:15 – Hiring specialists instead of trying to do everything yourself26:48 – Using AI as a support tool without losing voice or humanity29:13 – Three prompts to define your own bus stop dream and non-negotiables 

We unpack how search is shifting from blue links to AI-driven answers and why clean data, focused positioning, and public citations now decide who gets recommended. Solomon Timothy joins us to share practical frameworks for AEO, prompt mapping, and measurable AI visibility.• why prompts replace keywords across the funnel• how to make content machine-readable with schema and FAQs• why entity clarity and niche focus boost trust• media, podcasts, YouTube, and press as authority signals• differences between AI Overviews, ChatGPT, and Perplexity• tracking prompts, mentions, and reverse engineering citations• fixing iframes and technical blockers to visibility• building internal tools while the market matures• what to measure before and after AI visibility work• practical wins for local and niche brandsGuest Contact Information: LinkedIn: linkedin.com/in/solomonthimothyWebsite: thimothy.comYouTube: youtube.com/c/ClickxioInstagram: instagram.com/sthimothyTwitter/X: x.com/sthimothyMore from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: Support the show

Which podcasting best practices are actually worth your time, and which ones are overhyped?In this episode, we take a deliberately opinionated look at common podcasting advice, tools, and assumptions, and decide whether each one holds up in practice.Good mic technique - underrated or overrated?Written podcast descriptions - underrated or overrated?Podcast show notes - underrated or overrated?High bitrates and lossless audio - underrated or overrated?Short video clips for social - underrated or overrated?Researching guests and planning out interviews - underrated or overrated?"Celebrity" guests - underrated or overrated?Podcast sponsorship - underrated or overrated?Intro music - underrated or overrated?Hiring a podcast editor - underrated or overrated?We also tackle a thoughtful listener question on how to relaunch a podcast with existing episodes. The answer outlines a practical two-week sprint focused on SEO, guest sharing, collaborations, email lists, and early momentum, without relying on social media.MentionedBeamleyRephonic GraphHow to Title Your EpisodesSCALE: Podcast Growth FrameworkHow to Write a Great Podcast DescriptionHire a Podcast ProducerKit vs Beehiiv for Email NewslettersPodcraft is brought to you by Alitu and The Podcast Host

"Does your behavior match your stated objectives? If you claim you want to scale the business but you have no framework or capacity building plan in place, there's a disconnect." - Chris Papin. What if your business struggles aren't about working harder—but about whether your daily actions actually match what you say you want to achieve? In this conversation, Bradley sits down with Chris Papin, attorney and CPA, to explore the critical gap between stated objectives and actual behavior in business. Chris shares his framework for thinking about business decisions through three lenses: personal, community, and client impact. He unpacks why most business owners don't truly understand their financials (and why that's costing them), the business judgment rule that separates smart decisions from lucky ones, and why Tom Brady's success on offense came from his defensive genius. If you've ever felt out of alignment with your own goals or wondered why your numbers don't reflect your stated priorities, this episode will give you a fresh perspective on getting above your business. What Working Above the Business Means to Chris: "It's gonna shift during where I am in the life cycle of my business. But what it means to me is I go back to the original vision. I have kind of three components that are in my vision: There's a personal piece, there's a community piece, and then there's a client-side piece. The personal piece is the internal me, my team, the objectives there. The community is elevating others. Obviously we want to take care of our clients. If I focus on those three pieces and really recognize what's at stake and work my business to achieving those objectives, I'm above the business doing the right things I need to do as a business owner to steer people to those objectives. Fully knowing that I am also the licensed professional where I have to be in my business from time to time to do that too. I'm okay with that because that's what I signed up for, but that distinction matters because I do have to step out of my technician's role to get up into that entrepreneurial role." This episode of Above the Business is for business owners who are ready to stop reacting and start leading with clarity, intention, and alignment between what they say they want and what they actually do. Thanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch. Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions. More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast. Direct Clicks is built is by business owners, for business owners. They specialize in custom marketing solutions that deliver real results. From paid search campaigns to SEO and social media management, they provide the comprehensive digital marketing your business needs to grow. Here's an exclusive offer for Above The Business listeners: Visit directclicksinc.com/abovethebusiness for a FREE marketing campaign audit. They'll...

Laura Andersen is the owner and managing director of AlumiTubs. Made to handle it all, AlumiTubs is made to last for generations. Obsessively designed to outperform and outlast, it's the classic cedar hot tub, upgraded for a lifetime of performance.AlumiTubs is 100% Canadian handcrafted from materials made to stand the test of time. It's perfect for the backcountry or the backyard, with flex heating for 365 days of use, wherever you find your escape. With 1000s in the wild since 2001, AlumiTubs are home to Canada, now available for properties across the globe. Where artistry, craftsmanship, and considered design intersect, the AlumiTubs wood fired, electric and hybrid hot tubs come in 3 sizes with endless heat options, advanced filtration for at-home use, a 50% bigger firebox and 3 layers of insulation for less smoke, less water, and nothing wasted along the way.It is not an average hot tub, AlumiTubs is guaranteed to get hot and stay hot, no matter how cold it is outside. Bringing people and those they share it with, closer to nature. AlumiTubs was made for more of the good stuff.In This Conversation We Discuss:[00:00] Intro[00:40] Sponsor: Taboola[01:53] Spotting demand beyond your original offer[03:14] Balancing careers while building a startup[06:04] Bringing an offline product to the internet[08:55] Sponsor: Next Insurance[10:08] Applying career skills to a new venture[13:49] Letting users shape your marketing message[15:40] Optimizing basic SEO for discovery[17:55] Sponsor: Electric Eye[19:03] Balancing capacity with customer trust[23:17] Complementing skills to build longevity[26:00] Building a business on a great product[28:46] Callouts[28:56] Hedging bets while testing business ideas[31:10] Adding value without reinventing the wheelResources:Subscribe to Honest Ecommerce on YoutubeWood-fired & electric cedar hot tubs alumitubs.com/Follow Laura Andersen linkedin.com/in/lauraandersendigitalmarketing/  Reach your best audience at the lowest cost! discover.taboola.com/honest/Easy, affordable coverage that grows with your business nextinsurance.com/honestSchedule an intro call with one of our experts electriceye.io/connectIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Over half of all US searches now end without a click, fundamentally changing how SEO performance is measured. Will Critchlow, CEO at SearchPilot, leads the industry's first GEO testing platform designed specifically for AI-powered search environments, helping enterprise retailers navigate this seismic shift from traditional ranking metrics to comprehensive discovery optimization. The discussion reveals SearchPilot's breakthrough multimetrics testing framework that measures performance across Google, ChatGPT, and emerging LLM channels simultaneously, plus their innovative approach to tracking "dark traffic" from AI recommendations that bypass traditional referral attribution.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Gabe Hanohano takes us on his inspiring journey of building a successful drone business in Hawaii. Starting with a deep-rooted passion for photography and technology, Gabe navigates the intricate world of drones, sharing the highs and lows of his entrepreneurial path. He underscores the critical role of networking in Hawaii's relationship-driven market and the importance of adapting business strategies, including rebranding for better market positioning. Gabe also delves into the power of leveraging technology, such as AI, to enhance business operations and the necessity of a strong online presence for client attraction. His story is a testament to the value of continuous learning, resilience, and maintaining relationships in a rapidly evolving industry. Aspiring drone entrepreneurs will find Gabe's insights on exploring new opportunities, the potential of NSF grants for research and development, and the importance of staying grounded in reality both enlightening and motivating. Join us as Gabe shares his wisdom on thriving in the drone industry amidst challenges and uncertainties. Want to Make Money Flying Drones? DroneU gives you the blueprint to start and grow a real drone business: FAA Part 107 prep 40+ courses on flight skills, real estate, mapping, and business Pricing guides, client acquisition, and weekly coaching Supportive community of top-tier drone pros Start here https://www.thedroneu.com Know someone ready to take the leap? Share this episode with them !! Stuck between a safe job and chasing your drone dream? Download our FREE Drone Pilot Starter Kit   Includes: FAA checklist, pricing template, and plug-and-play proposal to help you land your first client with confidence.  https://learn.thedroneu.com/bundles/drone-pilot-starter-kit  Timestamps [02:49] - Gabe's Journey into Drones [05:59] - First Paid Jobs and Learning Experiences [09:06] - Building a Drone Business in Hawaii [12:04] - The Importance of Networking and Relationships [15:04] - Adapting Business Strategies and Name Changes [18:04] - Navigating the First Year of Business [20:46] - Acquiring Contracts and Client Relationships [23:54] - Leveraging Technology for Business Growth [26:58] - SEO and Online Presence [30:06] - The Role of AI in Business Development [33:01] - Long-Term Business Strategies and Mindset [36:07] - Future of Drone Business and Industry Changes [39:21] - Navigating Uncertainties in the Drone Industry [42:05] - Adapting to Market Changes and Client Needs [44:50] - Exploring New Opportunities and Innovations [46:26] - Reality Checks for Drone Business Owners [51:09] - Resilience and Perseverance in Challenging Times [54:50] - Networking and Collaboration for Growth [01:00:49] - Research and Development: NSF Grant Insights [01:06:08]  - Future Aspirations and Scaling the Business [01:08:55] - Lessons Learned and Best Practices

In this episode of I Am Refocused Radio, I'm joined by Wes Towers all the way from Australia, and he's up early for this one, so yeah… MVP status ✅

Third-party sites capture traffic by explaining what brands actually do. John Vantine, Director of SEO at GoodRx, has built cross-functional generative search frameworks over seven years that power discovery across Google and ChatGPT. He reveals how About Us and FAQ pages become critical ranking assets when they proactively address common brand misconceptions in plain language. Vantine demonstrates how predictive search volume around questions like "how does [brand] make money" signals untapped content opportunities that competitors exploit when brands fail to clearly explain their value proposition.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jules and I talked about what building real wealth actually looks like and how most people completely misunderstand what it takes. I walked through the early days of Storage Squad, the financial mistakes that nearly broke me, and the pressure of borrowing millions before I knew what I was doing. We got into how one boring self-storage deal changed the entire trajectory of my life, why simple execution beats revolutionary ideas, and how I've kept my personal burn rate low even as my income scaled. This episode is about the long game, how momentum compounds, and why the most important number in your life isn't your net worth, it's your monthly freedom number. Grow your business:   https://sweatystartup.com/events   Book:   https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X     Newsletter:   https://www.nickhuber.com/newsletter     My Companies:   Offshore recruiting – https://somewhere.com   Cost segregation – https://recostseg.com   Self storage – https://boltstorage.com   RE development – http://www.boltbuilders.com   Brokerage – https://nickhuber.com   Paid ads – https://adrhino.com   SEO – https://boldseo.com   Insurance – https://titanrisk.com   Pest control – https://spidexx.com     Sell a business:   http://nickhuber.com/sell     Buy a business:   https://www.nickhuber.com/buy     Invest with me:   http://nickhuber.com/invest     Social Profiles:   X – https://www.x.com/sweatystartup   Instagram – https://www.instagram.com/sweatystartup   TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup   LinkedIn – https://www.linkedin.com/in/sweatystartup     Podcasts:   The Sweaty Startup & The Nick Huber Show   https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81     Free PDF – How to analyze a self-storage deal:   https://sweatystartup.ck.page/79046c9b03  

Omer Shai serves as the CMO at Wix. Shai leads a team of over 400 people and is responsible for the company's global online and offline marketing activity, which boasts an incredible growth of approximately 3 million new users every month. Under Shai, the marketing department has executed hundreds of worldwide campaigns for television and social including 5 Super Bowl commercials, creative videos, podcasts and more. AGENDA: 00:00 — The AI Agent Revolution: 93% Automation? 03:55 — Why I'm Buying TWO Super Bowl Ads This Year 08:58 — The $100M Marketing Secret: Brand vs. Performance 13:28 — Why LTV is Bullshit (and What You Should Use Instead) 18:52 — 10x Your Growth: How to Find Tomorrow's Arbitrage 27:10 — SEO is Dying? Why I'm Increasing My Ad Spend Anyway 31:14 — The TikTok Fail: Why Even Big Brands Can't Crack It 36:11 — Stop Selling the "Why": Put the Product in the Center 47:57 — Will AI Make You Unemployed? A Warning for Marketers 52:27 — Why Celebrity Endorsements Never Work  

Gloria Chou is an award-winning small business PR expert recognized for revolutionizing media visibility for overlooked founders, especially women and minority entrepreneurs. As the creator of the “CPR” pitching method and a fierce advocate for leveling the PR playing field, Gloria leverages free AI tools to help brands break through traditional barriers without a budget or gatekeepers. She's on a mission to help product-based businesses get featured in mainstream media, build credible backlinks, and earn trust in the age of AI-driven search. In this episode of Marketer of the Day, Gloria Chou joins Robert Plank to explore the dramatic shift from traditional SEO to AI-powered recommendations for brands. Gloria reveals why being seen by large language models (like ChatGPT and Perplexity) is now more important than ever and shares actionable steps for founders to get featured in podcasts, editorial articles, and gift guides. Tune in to learn about leveraging real-time AI tools for competitive research, media pitch creation, and maximizing content repurposing—plus the “one window of opportunity” founders cannot afford to miss. Quotes: “If you're not being recommended by AI, if ChatGPT, Perplexity, or Gemini aren't mentioning you, then to today's shoppers, you're invisible. Media coverage is now your strongest trust signal.” “Right now is a once-in-a-generation window for founders; you don't need a massive budget or thousands of followers. Small brands finally have the chance to compete with giants, if you act before the algorithms choose their favorites.” “AI is rewriting the rules of marketing. It's not about stuffing websites with keywords but about building credible backlinks and getting your story told. Thoughtful pitches and real coverage are what move you forward.” Resources: Gloria Chou PR (official site) Gloria Chou on LinkedIn

In this "LinkedIn Premium vs. Clubhouse Plus: Paid Social Business App Features Comparison" episode, Favour Obasi-ike, MBA, MS leads a detailed discussion comparing the premium subscription services of two major professional and social platforms: LinkedIn Premium and Clubhouse Plus. The conversation delves into the value proposition, pricing, and return on investment (ROI) for each service, offering listeners a clear framework for deciding which, if any, is the right investment for their professional goals. With contributions from guest speaker Jason and Celeste, the episode provides a balanced view, weighing the feature sets of both platforms against the practical needs of users, from small business owners to large corporate professionals. The discussion also highlights the importance of intentionality and active participation to maximize the benefits of these powerful networking tools.Podcast Episode: Learning TopicsThis episode offers valuable insights into several key areas of professional development and social media strategy. Listeners will gain a deeper understanding of the following topics:Platform Investment Strategy: Learn how to evaluate the costs and benefits of premium social media features to make informed investment decisions.Social Platform ROI: Discover methods for calculating the return on your investment of time, energy, and money on platforms like LinkedIn and Clubhouse.LinkedIn Optimization: Uncover underutilized free features, such as LinkedIn Projects, and learn how to build a compelling profile that attracts employers.Professional Networking: Gain best practices for building and maintaining a strong professional network, both online and off.Market Analysis Frameworks: An introduction to the TAM, SAM, and SOM (Total Addressable Market, Service Addressable Market, and Service Obtainable Market) framework for strategic planning.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats OnlinePodcast Episode Key TimestampsNavigate the episode with these key timestamps to find the most relevant discussions for you:[00:00 - 02:00] Introduction to the discussion on LinkedIn Premium vs. Clubhouse Plus.[03:30 - 04:00] A direct comparison of the pricing structures for both services.[06:00 - 07:00] The history of LinkedIn Audio and its place in the social audio landscape.[07:00 - 08:00] The host shares their extensive history and experience with both platforms.[28:00 - 35:00] Guest speaker Jason offers a critical perspective on the timing of Clubhouse Plus and the ROI of LinkedIn Premium for small businesses.[36:00 - 38:30] A deep dive into the powerful and underutilized "Projects" feature on LinkedIn.[38:40 - 40:00] Closing thoughts and the application of the TAM/SAM/SOM framework to personal branding.Frequently Asked Questions (FAQs)1. What is the main difference between LinkedIn Premium and Clubhouse Plus?The primary difference lies in their core purpose. LinkedIn Premium is geared towards professional advancement, offering tools for job seeking, sales, and recruitment. Clubhouse Plus enhances the social audio experience, providing features for dedicated users to improve their networking and content creation on the platform.2. Is LinkedIn Premium worth it for small businesses?According to guest speaker Jason, the ROI for small businesses might be limited. While it offers powerful search and recruiting tools, many of the key benefits for networking and profile enhancement can be achieved using the platform's free features effectively.3. What are the most valuable free features on LinkedIn?The "Projects" feature is highlighted as a powerful tool to showcase your work and skills in detail. Additionally, collecting recommendations and building a comprehensive profile are highly effective free strategies for professional growth.4. How can I maximize my presence on these platforms without paying?The key is active and intentional participation. On LinkedIn, this means fully utilizing all profile sections, engaging with content, and connecting with other professionals. On Clubhouse, it involves joining relevant conversations, contributing valuable insights, and building a network through active participation.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Google's AI overviews now appear for 90% of informational queries. John Vantine, Director of SEO at GoodRx, has built cross-functional frameworks that drive visibility across Google, ChatGPT, and emerging AI platforms while competing directly with WebMD and Healthline in the high-stakes healthcare space. The discussion covers his 50-50 collaboration model between SEOs and subject matter experts, traffic-based content update signals as the primary performance indicator, and strategic positioning of SEO teams within product organizations rather than marketing to enable direct partnership development with AI platforms.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A study by SEO tools company SE Ranking found that Google's AI Overview relied heavily on YouTube channels as “trusted medical sites” over traditional medical sites to pull information to answer user queries. Is this a cause for concern and should the company be more transparent on where its AI tools are pulling answers from? Robb shares his experience with Samsung's Dex since getting back from CES. Is it ready to replace his main laptop? Tesla says it will stop producing the Model S and Model X to free up factory space for its Optimus humanoid robots. Starring Sarah Lane, Tom Merritt, Robb Dunewood, Tasia Custode, Len Peralta, Roger Chang, Joe. To read the show notes click here! Support the show on Patreon by becoming a supporter!

In this special episode, Joe and Robert answer all the questions from the This Old Marketing audience.  How do backlink strategies (SEO) and citations (AEO) work together, and what unified content strategy can help brands earn both? In the age of GEO, how should membership organizations decide what content to keep free versus behind a paywall, especially when balancing search visibility with exclusive expert value? As AI takes over more execution, will small businesses and solopreneurs still need and pay for human marketing strategy, and how can independent consultants differentiate and stay relevant in an AI-first world? Did the Netflix series about the Dallas Cowboys Cheerleaders measurably impact the team's brand or game viewership, and is it a model for how entertainment content can elevate a sports franchise's marketing? Should marketers clearly separate "content marketing" (audience-building) from "sales enablement content" (purchase support), and does lumping them together lead to bad strategy and wrong KPIs? If you were starting from zero today, with AI flooding every channel, what would you build first to create real audience trust and attention over the next five years, and what would you completely ignore that most marketers are still chasing? Thanks to all of you for your questions and support. Subscribe and Follow: Follow Joe Pulizzi and Robert Rose on LinkedIn for insights, hot takes, and weekly updates from the world of content and marketing.  ------- This week's sponsor: Did you know that most businesses only use 20% of their data? That's like reading a book with most of the pages torn out. Point is, you miss a lot. Unless you use HubSpot. Their customer platform gives you access to the data you need to grow your business. The insights trapped in emails, call logs, and transcripts.  All that unstructured data that makes all the difference. Because when you know more, you grow more. Visit https://www.hubspot.com/ to hear how HubSpot can help you grow better. ------- Get all the show notes: https://www.thisoldmarketing.com/ Get Joe's new book, Burn the Playbook, at http://www.joepulizzi.com/books/burn-the-playbook/ Subscribe to Joe's Newsletter at https://www.joepulizzi.com/signup/. Get Robert Rose's new book, Valuable Friction, at https://robertrose.net/valuable-friction/  Subscribe to Robert's Newsletter at https://seventhbearlens.substack.com/ ------- This Old Marketing is part of the HubSpot Podcast Network: https://www.hubspot.com/podcastnetwork

#763 What happens when your business is working… but suddenly feels harder than ever? In this episode, host Kirsten Tyrrel sits down again with Hope Trory of HopeWorksDesign.com to unpack the messy middle of entrepreneurship — when leads are coming in, clients are paying, and you're suddenly balancing delivery and marketing at the same time. Hope shares how to use client feedback (and their exact language) to sharpen your messaging, improve onboarding/offers, and increase retention — plus why memberships can be co-created without overbuilding. They also dig into the power of simple, reliable systems (not just “shiny” AI tools) to lighten the load, and how to avoid time-sucking distractions like endlessly switching CRMs. Hope wraps by sharing her freebies, including the Accessibility Checklist (a win for accessibility and SEO) and her ACE Marketing Assessment to pinpoint what to focus on next! What we discuss with Hope: + The “messy middle” phase + Balancing leads and delivery + Using client language in marketing + Feedback-driven offer improvements + Memberships without overbuilding + Simple, reliable systems + Avoiding shiny-tool distractions + Automations that save time + Retention before new leads Thank you, Hope! Check out HopeWorksDesign at HopeWorksDesign.com. Get the free Accessibility Checklist. Take the free ACE Marketing Assessment. Follow Hope on LinkedIn. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Joshua (Josh) Hanosh is the Co-founder and Vice President of Three29, a Sacramento-based digital marketing and web development agency that helps B2B companies achieve results through data-driven websites, SEO, pay-per-click advertising, and branding strategy. With over 15 years of experience, Josh has guided Three29 in working with a wide range of clients and successfully grew his agency to a team of 12 before merging with another firm, further expanding the brand's capabilities. In this episode… Getting found online used to be about keywords and rankings. Now, it's about whether AI even knows you exist. So as search behavior shifts from blue links to direct answers, how do businesses make sure they're still the ones being recommended? For Josh Hanosh, the key lies in understanding that AI search isn't just a new channel, it's a new mindset. Drawing from his experience as a digital marketing strategist, Josh explains that people now trust AI like a knowledgeable friend, asking it who to hire and what to do next. The businesses that win are the ones clearly signaling expertise, credibility, and relevance in ways machines can easily understand, which ultimately changes how trust is built online. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Joshua (Josh) Hanosh, Co-founder and Vice President of Three29, to discuss how to get found in AI search. You'll learn how AI is reshaping buyer behavior, why generative engine optimization matters more than rankings, and how websites need to evolve for humans and bots. Josh also shares advice on using PR and authority signals to boost AI visibility.

In this Marketing Over Coffee: Learn about coding tools being used for business, scaffolding, AI agents and more! Direct Link to File Winter grips New England – John biohacks with sauna Claude Cowork spun off from Claude Code – Trust Insights Livestream on Claude Cowork Constant Contact acquires Jay Schwedelson’s GURU virtual email event My […] The post Now with More Claude CoWork, GURU Acquisition, and AI Agents! appeared first on Marketing Over Coffee Marketing Podcast.

Why do so many entrepreneurs feel stuck with their websites? What if your website was simple and stress-free?In this episode of The Business Ownership Podcast I interviewed Lori Osborne. Lori Osborne is a speaker, best-selling author, and the Founder and Chief Solution Architect for BizBolster Web Solutions. She specializes in transforming the digital presence for Thought Leaders through FRESH websites. These websites are Fast, Reliable, Easy-to-manage, SEO-ready, and Human-connecting. Through modern, on-brand sites her clients LOVE (because that's her guarantee) and through amazing SEO and Accessibility tools, Thought Leader clients are found online; can build know, like, and trust through their website; and are more likely to convert prospects to NEW clients!Lori has over 30 years of experience in small business and technology and has been a small business owner for over 15 years so she understands the challenges small business owners face. She is married to the love of her life, and they live near Amelia Island in Florida with their two adorable fur babies.Your website should support your business, not stress you out. Learn how to build a website that works for you.Check this out!Show Links: Free Gift: https://www.bizbolster.com/vip-free-giftLori Osborne on LinkedIn: ✨ Lori Osborne | LinkedIn5-minute Self Assessment: 5 Ways to Know If Your Brand Is Helping or Hurting Your BusinessBook a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

#FenceFam See you soon! FenceTech 2026 is one week away and I hope to see you there! Grow! Learn! Community!    Fence Games Here: https://www.eventbrite.com/e/fence-games-2026-hosted-by-custom-machine-motioneering-inc-tickets-1790556575919?aff=ebdssbdestsearch   Everything FenceTech Here: https://www.americanfenceassociation.com/fencetech/2026/   Cheers! Remember to like, share, comment and REVIEW! The Fence Industry Podcast Links: IG @TheFenceIndustryPodcast FB @TheFenceIndustryPodcastWithDanWheeler TikTok @TheFenceIndustryPodcast YouTube @TheFenceIndustryPodcastWithDanWheeler Visit TheFenceIndustryPodcast.com Email TheFenceIndustryPodcast@gmail.com Mr. Fence Companies:  IG @MrFenceAcademy FB @MrFenceAcademy TikTok @MrFenceAcademy YouTube @MrFenceAcademy Mr. Fence Tools https://mrfencetools.com Mr. Fence Academy https://mrfenceacademy.com Gopherwood & Expert Stain and Seal IG @stainandsealexperts  FB @ExpertProfessionalWoodCare YouTube @Stain&SealExperts  FB Group Stain and Seal Expert's Staining University  Visit RealGoodStain.com Visit Gopherwood.us Log Cabin Fence IG @Log_Cabin_Fence FB @LogCabinFence Visit LogCabinFence.com Elite Technique Visit https://www.getelitetechnique.com/ Greenwood Fence Visit https://greenwoodfence.com/ FenceNews Visit https://fencenews.com/ Ozark Fence & Supply promo code: TFIP15 for 15% off! Visit https://www.ozfence.com/ Benji with Clever Fox for all your FENCE website, SEO & marketing needs! Visit https://www.cleverfox.online/ Stockade Staple Guns Visit https://www.stockade.com/us/ Bullet Fence Systems Visit https://bulletfence.com/ ZPost Metal Fence Posts Visit https://www.metalfencepost.com/ The Fence Industry Podcast is Produced by CleverFox.Online https://www.cleverfox.online/  

Time to bring back a word you probably don't use enough in your business: quotas. In this solo episode, Bradley breaks down why setting specific, measurable, time-bound performance goals for your team isn't just a sales concept—it's a clarity tool that transforms how you coach, manage, and drive results across your entire organization.Key Takeaways"How did your sales team perform as a percent to quota in January? If they had to sell 50 widgets and they sold 55, they were over 100% to quota."Setting defined timeframes and defined outcomes creates the foundation for effective coaching and accountability. When your team knows exactly what's expected, you can coach them toward specific targets instead of vague goals like "do more."Visit BlueprintOS.com to learn about the 2026 Above The Business Workshops, our coaching programs, and resources designed specifically for small business owners who want to build systematic, scalable operations that don't require your constant presence. Thanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch. Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions. More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast. Direct Clicks is built is by business owners, for business owners. They specialize in custom marketing solutions that deliver real results. From paid search campaigns to SEO and social media management, they provide the comprehensive digital marketing your business needs to grow. Here's an exclusive offer for Above The Business listeners: Visit directclicksinc.com/abovethebusiness for a FREE marketing campaign audit. They'll assess your website, social media, SEO, content, and paid advertising, then provide actionable recommendations. Plus, when you choose to partner with them, they'll waive all setup fees. About Above The Business: Above The Business is hosted by Bradley Hamner, founder of BlueprintOS, and focuses on helping small business owners transition from Rainmaker to Architect. Each week, Bradley shares frameworks, interviews successful entrepreneurs, and provides actionable insights for building businesses that run without you. Whether you're doing $300K or $3M in revenue, this show will help you get above your business and design the systems you need to scale.

Content updates drive measurable traffic recovery for enterprise SEO teams. John Vantine, Director of SEO at GoodRx, has built cross-functional frameworks powering discovery across Google and ChatGPT over seven years of proven results. He outlines traffic-based content refresh signals that consistently deliver higher performance than original articles, plus systematic monitoring approaches that alert teams when content falls off performance cliffs.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A brand that doesn't line up is a silent sales killer. We dig into why readers make snap judgments in under a second, how confusion and inconsistency create friction, and the small, practical moves that turn browsers into buyers. Think of branding as a trust filter: the clearer your patterns, the faster the “yes.”We start with the highest leverage fix—your bio. Using a simple four-line framework, we show how to match voice to genre, humanize your profile, and direct readers to a next step. From there, we tackle a deceptively powerful change: one clear, current photo everywhere. In a world of spammy accounts and AI noise, visual consistency signals “this is real,” boosting recognition and engagement across Amazon, your site, newsletters, and social.Then we sharpen your book description so it stops burying the lead. Open with the promise and stakes, align tone to category, and mirror the best version across your retail page and website. We move into visual cohesion with a lightweight (and easy to implement) brand kit. You'll hear why evergreen banners can save you work, how to align promo assets to the book's typography, and what makes a series instantly recognizable at thumbnail size.Finally, we unlock Amazon Author Central's underused fields—From the Author, From the Inside Flap, and more—to deepen connection and feed the algorithm with relevant, brand-aligned copy. Overwhelmed? Use our 1% rule: make one improvement per week. Update the bio, unify the photo, polish the hook, build the brand kit. These small, steady steps compound into trust, discoverability, and sales.If this helped, subscribe, share with an author friend, and leave a quick review. Tell us the first 1% change you'll make, and text “podcast” to 888-402-8940 with your questions and ideas.Send us your feedback!Help shape our 2026 content by taking our 30-second listener poll!

Jordon Comstock is founder and CEO of BoomCloud, a vertical SaaS company serving dental practices with patient membership software. He started the company scrappy and bootstrapped, with no outside funding, after years in the dental industry managing his family's dental lab business. BoomCloud now does about $3M in ARR with roughly 600 dental practices and an 11-person team. The company helps dentists replace insurance-driven revenue with subscription-based patient memberships, creating higher margins and more predictable cash flow. BoomCloud has been profitable since 2016 and continues to grow steadily. Jordon shares hard-earned lessons about hiring too fast, why systems scale better than people, and how he uses AI to increase output without adding headcount. He also shares how narrowing ICP transformed sales and marketing and why he's committed to building a durable, profitable business instead of chasing a fast exit. Key Takeaways Bootstrap Talent Gap — VC-funded talent often struggles in capital-efficient environments that require ownership, speed, and scrappy execution. AI Is Leverage — AI tools helped BoomCloud increase marketing and product output without rebuilding a large team. Profit Creates Buffer — Staying profitable provided margin for mistakes and reduced stress during periods of experimentation. Slow Markets Matter — Vertical SaaS wins by matching the pace of conservative industries instead of forcing VC-style growth. Exit Isn't Required — Steady profits allow founders to "exit slowly" through distributions without selling the business. Quote from Jordon Comstock, Founder and CEO of BoomCloud "We say systems scale, people don't. And we're learning that now. Let's implement the systems first. It doesn't mean people aren't important. People are important. But they have to have a system or a process first. "We've got to build it as a company and build that foundation first. When we hired a director of marketing and said, okay, you got to generate, you know, a thousand leads a month is what we were trying to do. And he couldn't do it because he didn't have systems. Fast forward a year, we implemented SEO systems to drive consistent traffic. And we convert that traffic into leads and now a thousand leads in a month is automatic. Because we have systems. We don't have a director of marketing anymore. I guess it's me, me with systems and AI. Links Jordon Comstock on LinkedIn Boomcloud on LinkedIn Boomcloud website Podcast Sponsor – Designli This podcast is sponsored by Designli, a digital product studio that helps entrepreneurs and startups turn their software ideas into reality. From strategy and design to full-scale development, Designli guides you through every step of building custom web and mobile apps. Learn more at designli.co/practical. The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app or view on our YouTube channel. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com. Practical Founders CEO Peer Groups Be part of a committed and confidential group of practical founders creating valuable software companies without big VC funding.  A Practical Founders Peer Group is a committed and confidential group of founders/CEOs who want to help you succeed on your terms. Each Practical Founders Peer Group is personally curated and moderated by Greg Head.

What if your 11% success rate means you're absolutely crushing it? In this episode, Paul Kirchoff shares how he helps small growth businesses and their leaders accelerate success through EPX Global, a breakthrough AI-centric acceleration platform and ecosystem. As an avid entrepreneur, investor, and global adventurer, Paul is the founder and CEO of EPX Global, where members around the world drive faster business success, max out amazing experiences, and push individual performance to new levels. Paul is also the Founder and CEO of DominoOne, an impact accelerator and crowdsourced problem-solving platform. Paul built two marketing software/agency companies and multi-billion dollar business units at Dell Computer Corporation as an early employee. He's a member of the 113-year-old Explorers Club, DJs electronic music, wrote a corporate thriller novel (giving proceeds to cancer research), and made a film about racism. Paul is developing frontier-level expertise in operationalizing artificial intelligence across the enterprise in every department. Paul reveals two relationships that transformed him in ways nobody has ever answered this question before: a Mongolian eagle hunter he met in the far eastern corner of Mongolia, an older gentleman who had zero knowledge of America, spoke no English, and lived in a yurt with horses and golden eagles as pets, teaching Paul about authentic human connection beyond labels and systems, which became the core culture he built into his technology platform where single moms are valued equally with astronauts; and a police officer who arrested him at 32 after a casual happy hour (though Paul was sober), leading to community service at a center for the deaf and blind where he spent weeks rewinding VHS tapes while listening to thought leaders teach cutting-edge SEO and digital marketing, which gave him the advanced knowledge to start his marketing agency that became successful and sold 13 years later, ultimately leading to his trip to Mongolia and the realization he needed to build EPX Global.   [00:04:00] What Paul Does at EPX Global Tech veteran CEO with many startups, sold companies, shut down companies Early employee at Dell Computer Corporation before anyone in Austin knew who Michael Dell was Built EPX Global as AI-centric ecosystem for small growth businesses and their leaders Heavy artificial intelligence expertise helping companies accelerate success, health, and experiences [00:05:00] Making Everything Go Faster Helps accelerate time to best performance unique to genetics on health side Helps companies accelerate success with AI, connections, and knowledge Makes sure people don't forget to dance under the Milky Way because life is short [00:06:00] Living in Service of Others Used to be financial goals and status symbols when younger, none of that matters now Addicted to a blank sheet of paper, gifted to solve or invent anything Respect for fellow humans (all a unit of one on their own unique journey) Living in service of others by replicating himself with technology [00:07:00] Building a Top Marketing Agency Built and sold one of top demand generation agencies in world Controlled front page of Google, Facebook called asking how they converted traffic Always on cutting edge of deploying technology in marketing (technical + psychology) [00:08:20] AI Systems for Every Business Size Wanted to build AI systems for small businesses (missing factor for 10x resources) Also doing business transformation consulting for billion-dollar companies Helping bigger companies go from where they are to AI-first operations [00:09:20] The 60% Revenue Increase Every Month Networking ecosystem connects people to solutions for health, happiness, business, capital People battling depression got connected to biohacking guys, transformed their lives One client company 60-70% higher revenue every single month with zero change to headcount [00:11:00] Being the X Factor AI systems deployed handle support, become AI salesperson, become AI marketing team Small businesses can grow beyond traditional chains with 10x resources All about being X factor in people's lives or facilitating X factor with someone else [00:14:00] The 11% Success Rate Discovery Expert guest on platform said his success rate is 14% (very successful guy) Paul did the math on his own attempts, came out to 11% success rate Entrepreneurs put enormous pressure on themselves, need different perspective [00:16:00] Trust in an AI World Real meaningful relationships becoming more and more valuable with AI Building networking assistant governed by user (uses your reasoning to find value) Human connection and that magnetic field around our hearts makes us who we are [00:19:40] When Social Media Became Entertainment Facebook, Instagram, TikTok devolved into micro entertainment channels (not networking) Feeds filled with ads and sponsored posts, no actual networking EPX Global has no ads, every connection based on merit of what you want [00:20:20] Photorealistic Fake Content AI video (Sora, Veo) can create photorealistic content that's completely fake Consumer backlash coming for authenticity in connections Business will embrace AI efficiency (hyper-efficient usually wins) [00:23:00] Two People, No Names Never anyone Paul looks up to or admires or wants to be like who affected his life Been blessed to meet incredible people (Pope, Richard Branson's Island, etc.) Two people come to mind that transformed everything Both people Paul has no idea where they are or their names [00:24:20] Far Eastern Mongolia Was entrepreneur working 14 hours a day for decade plus, one-trick pony success Knew needed to desperately change something, chose adventure Took group to far eastern corner of Mongolia to ride horses with eagle hunters Met older gentleman in yurt who had zero knowledge of America or United States [00:25:40] The Man with Golden Eagles Man spoke zero English, wore fox neck tie, had pet golden eagles (40 pounds) Paul realized this is furthest from his life as tech guy (opposite side of life) Both excited to meet each other as new friends with zero in common [00:27:00] Single Moms and Astronauts Brought that spiritualness and core value into network he built Despite super achievers (swimming oceans, skiing Everest, gold medals), none of that matters Single mom raising five good kids might be more impressive than astronaut [00:27:40] The Saturday Night Traffic Stop At 32, coming out of casual happy hour, got pulled over Told officer honestly: "I had two drinks over last hour, I'm clearly fine" Officer said he seemed like nice guy but made him do sobriety test Got arrested and taken downtown (was actually sober, officer kept saying he was nicest person) [00:28:40] Community Service for the Deaf and Blind Offered to do community service to get charge expunged Chose center for deaf and blind, job was rewinding VHS tapes in warehouse Asked supervisor if he could listen to music, supervisor said yes [00:29:20] SEO Lessons in His Ears Instead of music, put in thought leaders teaching SEO and digital marketing For weeks on end, hours a day, learning cutting-edge techniques from pioneers After that, was so advanced in knowledge that led to starting agency Agency became successful and powerful, sold it 13 years later [00:30:00] The Chain of Events If officer hadn't arrested him, wouldn't have had that learning experience Wouldn't have had confidence to start agency that got him burnt out Wouldn't have gone to Mongolia and realized need to build network [00:31:00] In the Canyon Before the Summit At the time was devastated, seemed horrible (younger without perspective) Now incredibly grateful it happened When in the canyon, you're about to go to the summit [00:32:20] When Identity Gets Wrapped Up Greatest risk to mental health is when identity tied to something other than happiness If identity wrapped up in labels (AI whisperer, top guy), devastated when things go wrong Separate identity from accomplishments to stomach any ups and downs [00:38:00] The Leader in the Back AI exercise: meditate on what you look like as future leader Paul's image: crowd moving down valley, Paul in the back (slightly bigger) Leader in back can move crowds (not showing off Maserati or boat) [00:39:00] A Multitude of Miracles However someone gets through life (good/bad parents, heartbreak, etc.) shapes them Everyone made it to this one moment in time (mathematically massive miracle) When you respect everyone like that, you operate without ability to judge or be judged [00:39:40] Operating Without Fear When you don't judge or feel judged, you operate without expectations Without expectations means without fear of future negative ramifications Can be yourself, be present, love everybody, still compete   KEY QUOTES "I did the math and my success rate is like 11%. And I feel like I'm fairly successful, right? I've learned to not really give a shit about what your definition of success is." - Paul Kirchoff "There's zero in common, zero knowledge about each other. And it was one of the most remarkable moments because it shows you this level of connection that's possible when you drop labels and systems and passports and everything else." - Paul Kirchoff "If that guy wouldn't have arrested me, I wouldn't have started an agency, wouldn't have gotten burnt out, wouldn't have gone to Mongolia, and wouldn't be on this call today." - Paul Kirchoff CONNECT WITH PAUL KIRCHOFF 

In this episode, Yitzchak Pierson breaks down how real estate agents can leverage AI-powered SEO to stay visible in a changing search landscape. He explains how buyers are using AI to research homes, why public-facing content matters, and how to optimize profiles across platforms like Google Business, YouTube, and Zillow. Yitzchak shares practical strategies for creating clear, local, question-based content that builds trust, boosts credibility, and helps agents show up where AI is pulling information in today's search results.

AI is everywhere in marketing right now. But here's the truth — it's not a solution. It's a tool. And like any tool, it's only as powerful as the person using it. Our guest, Kaspar Szymanski, knows this better than most. A former Google Search team member and one of the world's leading SEO experts,…

“If you've got a blog post that's optimized with SEO to basically raise your virtual hand FOR YOU, then your client success story can show up whenever, wherever, for whoever is looking for it!”That is the power of an SEO optimized case study!Which is surprisingly easy to create—you've just got to know what to include, how to organize it, & why SEO is a critical component to a high-converting case study.And that just so happens to be exactly what I'm walking you through in this episode!Tune in to discover:What case studies are & where they fit in your funnelWhy case studies are SO much more powerful when they have SEO incorporatedHow long case studies should be & how frequently you should aim to create themWhat it actually looks like to create a case study with SEO—I'll share my process & favorite toolsI'm even going to share a few examples with you!

Are you making marketing mistakes that are quietly sabotaging your booking calendar? In this workshop-style episode, we're diving deep into the seven most common marketing mistakes photographers make—and I'm challenging you to get honest about where you're thriving and where you need to level up. Plus, I'm sharing what I've been working on behind the scenes for the last few months that's going to change everything for your 2026 marketing strategy.In this episode, you'll discover:The #1 marketing mistake that's making you blend in with every other photographer (and how to stand out instead)Why hiding behind your logo and pretty pictures is costing you bookings—and what to do about itThe truth about SEO strategy and how it can literally book clients while you sleepHow to create a marketing system that fits your real life as a busy photographer, not the other way aroundIf you're tired of feeling invisible online, relying solely on referrals, or wondering why your marketing just isn't working, I have the solution for you. Join me inside Market Like a Tog, my brand-new marketing membership designed specifically for photographers who want to market with confidence and ease.For just $50/month, you'll get plug-and-play monthly content calendars, ready-to-send email templates, reel scripts and ideas, monthly coaching calls with me, AND a free social media audit. Stop spinning your wheels and start marketing like the successful photographer you're meant to be.Get all the details and join today at brookejefferson.com/membership Grab what you need!

Let's be real: are you creating content everywhere but connecting with no one?Posting daily, showing up on multiple platforms, but your audience isn't growing. Your email list is stagnant. And the profit you thought would follow? It's not there.Here's the hard truth: you might be building your entire business on borrowed land.That's exactly what happened to today's guest, Jenny Melrose. She had 660,000 followers on Google+. Then one day, the platform shut down and she lost every single one of them. That painful lesson completely transformed how she builds audiences—and it's why she's here to share what actually works.Jenny is a former reading specialist turned marketing strategist, author of Influencer Entrepreneurs, and host of the Influencer Entrepreneurs podcast. She's been building online businesses since 2009 and has weathered every major shift in the digital landscape.In this conversation, we dive into her PACK framework for standing out authentically, why your personal brand is your greatest defense against AI, how to create one piece of content and repurpose it into multiple formats, and why your email list is the only audience you truly own.If you've ever felt invisible online despite showing up everywhere, or wondered how to use AI without sounding generic, this episode will change how you build your business.Get ready for systems, strategy, and the wake-up call you need about where you're investing your energy online.What You'll Learn:The PACK framework: Positioning, Authenticity, Confidence, and Kindness (and why each matters more than ever)How to find your unique positioning by looking at your real life experiences and the problems people already come to you forWhy complete flexibility in your business will actually drive you insane (and what to do instead)The content creation system that starts with keyword research and ends with SEO-optimized blog posts, podcast episodes, and YouTube videosHow to use AI effectively: as a brainstorming assistant, outline creator, and editor, without losing your unique voiceHow to stop comparing yourself to that 35-year-old making millions (and be kind to yourself instead) Hosted on Acast. See acast.com/privacy for more information.

Apoorv Sharma is an AI SEO strategist, co-founder of Derivate X, and a leader in AI-first marketing for SaaS and tech companies. Based in Bangalore, India, Apoorv helps brands navigate the rapid shift from traditional search engines to LLMs and AI platforms like ChatGPT and Gemini. By optimizing content for AI visibility instead of just Google rankings, he empowers organizations to appear where modern buyers make decisions. Known for his hands-on, research-driven process, Apoorv guides clients through the evolving world of AI search and digital discovery, helping them future-proof their presence, drive revenue, and adapt to the pace of technological change. https://youtu.be/Oh_O7PFdz9Y In this episode of Marketer of the Day, Apoorv joins Robert Plank to reveal the new playbook for AI SEO. He explains how business owners can adapt to shifting search patterns, why top-of-funnel content is fading, and the steps needed to win in AI-driven rankings. Discover the real challenges behind AI SEO: from accidental brand confusion and overcoming search system quirks to navigating a price-sensitive market and justifying the investment. Apoorv shares actionable strategies for targeting long-tail queries, associating SEO efforts with revenue, and continuously adjusting content and positioning to stay ahead as AI reshapes how buyers find and trust solutions online. Quotes: “Search behavior is shifting so fast, even people who don't know English are using ChatGPT more than Google.” “SEO without clarity is just wasted money.” “The top of the funnel is almost dead. Focus on the middle and bottom; those are your lowest-hanging fruits.” “AI SEO isn't just about rankings; it's about training the librarian so your content gets recommended to the right buyers.” Resources: Derivate X (official site) Apoorv Sharma on LinkedIn

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Alyss Noland, who works on Cloud Dev Ecosystem at Nvidia, is back on the show to talk about building software with AI when you're not a real developer. Alyss runs a program that gives AI startups access to Nvidia GPUs and uses AI tools herself to build production software at Nvidia. Corey and Alyss discuss using AI to help curate newsletters without actually writing them, why humans still need to check everything, and the weird reality of people developing relationships with chatbots. Show Highlights: (01:34) What Alyss Does at Nvidia(05:44) When AI First Worked for Corey(07:34) Building Internal Tools vs Using AI(10:39) Using AI to Help Write Last Week in AWS (13:43) DGX Cloud Innovation Lab (17:11) Building Production Software with AI (20:48) The Future of SEO (25:24) Using AI as a Writing Assistant (29:51) closing remarksLinks:Alyss's LinkedIn: https://www.linkedin.com/in/alyssnoland/Alyss's Personal Website: https://dev.to/preciselyalyssSponsored by: duckbillhq.com

Tired of starting the year with big marketing goals and slipping back into guesswork by spring? We're laying out a simple, durable framework to end random acts of marketing and build steady momentum into 2026, designed specifically for design and remodeling professionals who need results without burnout.We break down the five pillars that keep your pipeline healthy: a rock-solid foundation with clear ideal client targeting and a trustworthy website, focused visibility where your clients actually are, real authority through case studies and PR, steady nurture that turns interest into action, and a clean sales process that converts projects without pressure. You'll hear why short sprints on social, SEO, or ads rarely stick, and how a quarterly plan gives you time to execute well, measure honestly, and improve with each cycle.Together we map practical examples you can copy: polishing your home, services, and portfolio pages; keeping Google Business Profile fresh with reviews and updates; setting a weekly rhythm on one primary social channel; turning finished projects into pitchable case studies; and launching a simple monthly email that educates and builds trust. We also dig into intake scripts, proposals that set expectations, and the accountability systems that protect your marketing time when client work gets busy.If you've tried before and stalled, you're not alone—and you're not done. Steal the quarterly structure, apply the five pillars, and give each tactic enough runway to compound. Subscribe, share this with a colleague who needs a sane plan for 2026, and leave a quick review to tell us which pillar you'll focus on first.If you would like to get the links and show notes for this episode, click on the link below:​www.designerdiscussions.com/episodes/episode-159-How-to-Stop-Random-Acts-of-MarketingTransform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business. Join us for our Academy sessions and workshops: https://app.gohighlevel.com/v2/preview/ZSwvvC5WwqxlumxrUtzvDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store. Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY

¿Está Apple volviendo a sus raíces? En este video analizamos el terremoto interno que está sacudiendo Cupertino a inicios de 2026. La reciente incorporación de Sebastiaan de With (el genio detrás de la app Halide) al equipo de Human Interface es solo la punta del iceberg de un cambio mucho más profundo. Tras la salida de Alan Dye hacia Meta y el ascenso de Stephen Lemay —un veterano de la era de Steve Jobs conocido internamente como "Margaret"—, Apple parece decidida a abandonar la complejidad visual para recuperar la simplicidad funcional que la hizo legendaria. El Fichaje Estrella: Por qué la llegada de Sebastiaan de With es vital para el futuro de la fotografía y la interfaz pro en el iPhone. La Vieja Guardia al Poder: Quién es Stephen Lemay y por qué su liderazgo emociona a los puristas del diseño de Apple. El Factor John Ternus: Analizamos cómo el jefe de hardware ha tomado el control total del diseño de software y hardware, consolidándose como el heredero indiscutible de Tim Cook para el puesto de CEO. Adiós al Liquid Glass: ¿Es este el fin de las interfaces confusas? ¿Veremos una nueva época dorada del diseño o es solo una estrategia de sucesión? ¡Déjanos tu opinión en los comentarios! #Apple2026 #JohnTernus #SebastiaanDeWith #AppleDesign #SteveJobsLegacy #TechNews #iPhoneUI #AppleCEO #Innovacion #Cupertino https://seoxan.es/crear_pedido_hosting Codigo Cupon "APPLE" PATROCINADO POR SEOXAN Optimización SEO profesional para tu negocio https://seoxan.es https://uptime.urtix.es PARTICIPA EN DIRECTO Deja tu opinión en los comentarios, haz preguntas y sé parte de la charla más importante sobre el futuro del iPad y del ecosistema Apple. ¡Tu voz cuenta! ¿TE GUSTÓ EL EPISODIO? ✨ Dale LIKE SUSCRÍBETE y activa la campanita para no perderte nada COMENTA COMPARTE con tus amigos applelianos SÍGUENOS EN TODAS NUESTRAS PLATAFORMAS: YouTube: https://www.youtube.com/@Applelianos Telegram: https://t.me/+Jm8IE4n3xtI2Zjdk X (Twitter): https://x.com/ApplelianosPod Facebook: https://www.facebook.com/applelianos Apple Podcasts: https://apple.co/39QoPbO

[THE DISTINCTIVE EDGE CLIENT CASE STUDY] In this episode, Meg sits down with Leah Bryant, Podcast Growth Strategist and Coach, to talk about how clarifying her messaging—and fully owning her distinctive edge—helped her book multiple podcast audits and full podcast launches in a matter of weeks. Leah shares the honest reality of being five years into business, having already experienced success, and still realizing something was missing. After transitioning from an agency model to a solo business, Leah knew she was good at what she did—but wasn't clearly articulating why she was different in a saturated market. Inside this conversation, Leah breaks down how leaning into her background as a former fraud investigator (yes, really) changed everything—from her confidence to her conversions. If you've ever thought, "I know I'm good at what I do, but my message isn't landing," this episode is for you. In this episode, we cover: Why Leah almost didn't invest—and what helped her make a grounded, confident yes How podcast SEO can turn a show into an actual revenue-generating asset The mistake most podcasters make when trying to grow (and why tips alone don't convert anymore) How Leah transitioned from an agency voice to owning her voice as the brand Why owning your background and pattern-recognition skills builds instant trust What shifted when Leah stopped "sounding like everyone else" and showed more personality How clarity in messaging led to booked audits, paid launches, and inbound clients Why confidence—not just strategy—is the real multiplier in sales Quotes you'll hear echoed: "I knew I was good at what I did—I just wasn't owning it." "I was burned before, and I didn't want another program collecting dust." "Once I started being myself, everything shifted." Connect with Leah Bryant Website: https://leahbryantco.com/  Leah's Podcast: https://leahbryantco.com/podcasting-problem-solver/ Leah's Instagram: https://www.instagram.com/leahbryant_co/  Want to apply for The Distinctive Edge? DM Meg on Instagram @MeganYelaney or apply at https://meganyelaney.com/tde    

In this episode of the Marketing Club on Clubhouse, host Favour Obasi-ike, MBA, MS discusses "Social Business: LinkedIn SEO Best Practices with Marketing Tactical Strategies". The conversation, with industry friends and guests Jolanta, Celeste, and David Baker, delves into the nuances of optimizing your LinkedIn presence to increase visibility and build a strong personal brand. The episode covers a range of topics, from the importance of a clean and professional LinkedIn profile URL to the strategic use of LinkedIn features like newsletters and polls. The speakers emphasize the long-term value of content creation, the significance of building an email list, and the power of leveraging AI tools to enhance your marketing efforts.This podcast episode is packed with actionable advice for anyone looking to leverage LinkedIn for business growth and personal branding and social business building.Learning TopicsLinkedIn Profile Optimization: Learn how to optimize your LinkedIn profile for maximum visibility, including the importance of a clean URL and a well-crafted headline.Content Strategy: Discover effective content strategies for LinkedIn, including the use of polls, GIFs, and newsletters to engage your audience.The Power of Email Marketing: Understand why building an email list is crucial for long-term business success and how to integrate it with your LinkedIn strategy.Leveraging AI Tools: Get insights into using AI tools like Shield App to analyze your LinkedIn performance and gain a competitive edge.Long-Term SEO Value: Learn about the long-term benefits of creating high-quality content and how it contributes to your overall SEO strategy.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats OnlineEpisode Timestamps[00:00 - 01:53] Introduction to LinkedIn SEO and its importance for business growth.[01:53 - 05:26] The importance of a clean and professional LinkedIn profile URL.[05:26 - 08:08] How to optimize your LinkedIn headline and avoid keyword stuffing.[08:08 - 15:45] The long-term value of content and the 24-month yield of an article.[15:45 - 23:10] The importance of building an email list and not relying solely on social media platforms.[23:10 - 33:31] How to use LinkedIn polls to engage your audience and gather insights.[33:31 - 40:12] Using GIFs on LinkedIn to make your posts more visually appealing.[40:12 - 50:30] The benefits of creating a LinkedIn company profile and using newsletters.[50:30 - 01:05:00] Discussion on various AI tools and search engines like Perplexity, ChatGPT, and Gemini.[01:05:00 - 01:15:00] Guest David Baker shares his story about getting locked out of his LinkedIn account and the importance of owning your audience.[01:15:00 - 01:25:00] Introduction to Shield App, an AI tool for LinkedIn analytics.[01:25:00 - 01:36:45] Final thoughts and key takeaways from the speakers.Frequently Asked Questions (FAQs)Q: Why is it important to have a clean LinkedIn URL?A: A clean LinkedIn URL (e.g., linkedin.com/in/yourname) is crucial for SEO and personal branding. It makes your profile look more professional and easier to find. Avoid URLs with random numbers or characters, as they can hurt your visibility.Q: Should I use hashtags on LinkedIn?A: The speakers suggest that hashtags are not essential on LinkedIn. It's more important to create high-quality content that resonates with your target audience. However, if you do use hashtags, use them sparingly and strategically.Q: How can I make my LinkedIn posts more engaging?A: You can use polls, GIFs, and visually appealing content to make your posts more engaging. Polls are a great way to interact with your audience and gather feedback, while GIFs can add a touch of personality to your posts.Q: What is the Shield App?A: Shield App is an AI-powered analytics tool for LinkedIn. It helps you track your content performance, understand your audience, and gain insights to improve your LinkedIn strategy. The speakers recommend it as a valuable tool for serious LinkedIn users.Q: Why is building an email list so important?A: You don't own your social media followers. If you get locked out of your account or the platform changes its algorithm, you could lose your audience. An email list gives you a direct line of communication with your followers that you control.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Most SEO teams lack dedicated product-focused roles despite technical implementation challenges. John Vantine, Director of SEO at GoodRx, has built cross-functional generative search frameworks over 7 years that drive discovery across Google, ChatGPT, and emerging platforms. He advocates for hiring SEO professionals in product management roles who can maintain technical roadmaps, collaborate directly with engineering teams, and execute strategies that manifest as user-focused features with search optimization built-in. This product-led SEO approach bridges the gap between strategic planning and technical execution at enterprise scale.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Summary In this engaging conversation, Sabine Kvenberg and Lois Wyant explore the intersection of entrepreneurship, technology, and personal growth. They discuss the importance of role models, adapting to change, and leveraging AI in business. Lois shares her journey from photography to online marketing, emphasizing the need for businesses to stay current with technology and customer expectations. The conversation also highlights the significance of video marketing and website optimization in today's digital landscape, along with practical advice for overcoming challenges and utilizing AI effectively.   Learn more about the Confident Speaker Accelerator: https://www.sabinekvenberg.com/ConfidentSpeaker   Connect with Lois: thegiantbuilders.com  · wyantphoto.com  · jftwebmarketing.com  · wyantgallery.com     takeaways Role models are crucial for today's youth. Adapting to change is essential for business success. AI is transforming the way we do business. Video marketing is key to building relationships with customers. Websites must be mobile-friendly and fast-loading. SEO and AI optimization are both necessary for visibility. Personalization in communication is vital for engagement. Technology can help businesses operate 24/7. Schema helps search engines understand your content better. Embracing technology can lead to smarter work practices.   Chapters 00:00 Soundbite + Podcast Intro 01:45 Introduction and Background 03:48 The Importance of Role Models 06:24 Transitioning from Photography to Web Marketing 09:10 Adapting to Technological Changes 11:44 The Impact of AI on Business 14:08 Creating Effective Online Presence 16:54 Utilizing AI for Business Efficiency 18:35 Invitation: Confident Speaker Accelerator (CTA) 19:39 Website Optimization for SEO and AI 22:17 The Role of Video Marketing 25:06 Overcoming Challenges and Embracing Technology      

Click Here To Discover 7 Highly Effective & PROVEN Tactics Want to Keep Your Podcast Listeners Hooked & Coming Back for MoreIs your podcast growth stuck—even though you're posting consistently, booking guests, and sharing clips everywhere?Most podcasters assume their problem is visibility. In reality, the issue is much deeper: your podcast marketing isn't persuading anyone to press play. Instead of selling the outcome of your show, you're simply describing it—and the market is quietly rejecting it.In this episode, Taig and Anthony reveal the single growth principle the top 1% of podcasters obsess over, and why podcast titles, covers, descriptions, and show notes aren't informational assets—they're sales assets.You'll discover:Why podcast growth stalls when your podcast titles and branding inform instead of persuadeHow to position your podcast so the right listeners feel like not listening costs them somethingThe exact mindset shift that turns your podcast marketing into a system that attracts and retains listenersIf you want podcast growth that compounds month after month—without posting more or chasing bigger guests—this episode will completely change how you view your show.

325 | Lashay Lewis helps B2B SaaS companies create profit driven content strategies. We talk about why a B2B content strategy should be built from the bottom of the funnel up, why she interviews sales teams to understand "life before using the product" and why she interviews customer success teams to understand "life after using the product" and how that influences content strategy, how writing influences buyers, the power of a strong company POV, training in-house writers and freelancers in a way that scales, where podcasting fits in a B2B content strategy, why search volume can be misleading, and thoughts on how content marketers can use AI. Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Get a free, personalized 45-minute AI workshop to help you identify the best AI use cases for your marketing team and map out where agents can save you time at optimizely.com/exitfive. AirOps - The content engineering platform that helps marketers create and maintain high-quality, on-brand content that wins AI search. Go to airops.com/exitfive to start creating content that reflects your expertise, stays true to your brand, and is engineered for performance across human and AI discovery.Visit exitfive.com/retreat to apply for Exit Five's first-ever, in-person Marketing Leadership Retreat, March 18–20, 2026 in Scottsdale, Arizona. Join 100 CMOs and VPs of Marketing from companies like like Zoom, Snowflake, Manychat, Bitly, G2, HP, and more for two days of thinking bigger around a trusted group of peers in marketing. ***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

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Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/