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In this solo episode of the Podiatry Legends Podcast, I open up about the often unspoken reality of running a podiatry business: the loneliness of leadership. While you may be surrounded by patients and staff daily, the emotional weight of being the decision-maker, problem-solver, and motivator can feel isolating. I share personal experiences of burnout and the invisible pressure to always appear composed, even when doubts creep in. But there's a way through it, and it starts with connection. I explore how support networks, whether through mentors, mastermind groups, or peer circles, can provide the encouragement and insight every business owner needs. Honest conversations with those who understand your journey can be a game-changer, both emotionally and strategically. Leadership doesn't have to be a solo mission. If this episode resonates with you, take a step today to reach out, connect, and remind yourself that you're not alone in this. YouTube link - Dig the Well Before You Need It. If you're looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I offer three coaching options: Monthly Scheduled Calls. Hourly Ad Hoc Sessions. On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Have you grabbed a copy of one of my books yet? 2014 – It's No Secret There's Money in Podiatry 2017 – It's No Secret There's Money in Small Business
Dana Cardinas loved podiatry, and she was damn good at it. But a surprise diagnosis of idiopathic ulnar neuropathy, followed by a shocking discovery of Stage 3C colon cancer, forced her to step away from the profession she adored. In this episode, Dana opens up about how she handled early retirement, battled cancer, and found purpose again through helping others and launching a new business, 1 Stop Promotional Products. From laughing down clinic hallways to launching a neuropathy support group that's changing lives in Colontown, Dana proves that purpose doesn't end with a job title. If you're a podiatrist, business owner, or just someone navigating life's curveballs, this conversation is for you. Please visit the Podiatry Legends Podcast website to read more and see photos. If you're enjoying the Podiatry Legends Podcast, please tell your podiatry friend and consider subscribing. If you're looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I offer three coaching options: Monthly Scheduled Calls. Hourly Ad Hoc Sessions. On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Have you grabbed a copy of one of my books yet? 2014 – It's No Secret There's Money in Podiatry 2017 – It's No Secret There's Money in Small Business Un-edited Transcript Tyson E Franklin: [00:00:00] Hi, I am Tyson Franklin and welcome to this week's episode of the Podiatry Legends Podcast. The podcast designed to help you feel, see, and think differently about the Podiatry profession. With me today is an old friend, well...not that old. We've only known each other for about 12 years. It is Dana Cardinas, and we met in 2013 in Nashville, Tennessee, at REM Jackson's top practices. But our friendship got bonded even more from about 2015 onwards, when we were at Dave Free's business Black Ops event, which people have heard that I go to on a regular basis. So Dana, how you doing today? Dana Cardinas: I'm so good. I'm so happy to be here, Tyson. Thank you. Oh my gosh, I'm so excited. Tyson E Franklin: I knew you'd bring the energy and I should mention to people that Dana lives in Texas, so there is a slight accent. Dana Cardinas: Yes, most definitely. And I apologize for my attire today. I literally just got out of the pool. It's hot and it's summertime and it was pool time tonight, so, yes. Tyson E Franklin: [00:01:00] So are you born and bred Texan? Dana Cardinas: Yeah, I was born and raised in central Texas. Yes. On a ranch. 300 acre ranch? Tyson E Franklin: I have seen photos of you driving tractors. Dana Cardinas: Yes. Yeah. So most recently convinced my dad to teach me how to drive the bulldozer. So finally was able to get on that machine after 50 something years. Tyson E Franklin: He wouldn't let you drive it? Dana Cardinas: No. He's very protective of that thing, so understandably he didn't want me to take it out any fences, but I did pretty good for my first go. Tyson E Franklin: So what we're gonna be talking about today, I'm gonna tell give people a bit of a rundown. We're gonna talk about what got you into Podiatry and also what got you out of Podiatry and what you're currently doing now, which I think is pretty cool. So yeah, let's go to that first question. Why Podiatry? How did you get into Podiatry in the first place? Dana Cardinas: So I always, my entire life, since I was wee little, I wanted to be a doctor. I didn't have a specific profession. I just knew I wanted to be a [00:02:00] doctor. But as I went through undergrad and spent time shadowing different professions I narrowed down things that I didn't wanna do. I knew I didn't wanna do certain things, and after I graduated from undergrad I needed, I just needed some time to figure out what was gonna be next. While I was studying for my MCATs, getting ready to, try to get into med school. And I worked in a large Podiatry practice in Carrollton, Texas. And I loved it. I absolutely loved it. And I started, just in their front office answering phones. I needed a job to pay bills, and I went from answering phones to being a medical assistant because I was very interested in what they were doing back there. And at one point, one of the docs pulled me aside and said, Dana, you need to do [00:03:00] this for a living because you're diagnosing and treating my patients. And really, you should be paid for it if you're gonna do it. And I, and we had a long talk about it, and I really picked his brain about why he wanted to be a Podiatry. Yeah. What did he get outta it? Why did he like it? And what was happening in Podiatry that I didn't see and what did I not know? I really wanted to know about it. Tyson E Franklin: That's a really good question though that you asked because Yeah. I do think sometimes when people are choosing careers or even when they're in Podiatry now and they may have only been in for a couple of years and go, oh, I don't know if I should keep doing this. They need to talk to people. Yeah. Even if they'd send an email and say, can we jump on a Zoom call with someone like myself, it's been in the profession for well over 30 years is reach out to those people and say, why are you, why did you stay in this profession for so long? When I feel like giving it away after two or three years. Dana Cardinas: Right. And he and that is key, honestly for any profession. Honestly. I think it's reaching out to people in your [00:04:00] profession and asking them, if you're burned out, find out, what's the other person doing that They love it so much, that they can help you. But this practice had seven docs in it. I talked to all of them and they all had such good things to say about the specialty. They loved it. And that from a doc that had been out for two years to, I wanna say, the one doc that started the group had been out for 30 something years. So at the time, so like they were in it, they loved it, they loved the business side of it, but they loved treating the patients. Just the whole aspect of it. Yeah. So that's when I said, okay I'm doing this because I really liked it. I just, I loved the idea that you could see a patient. And maybe fix their problem right away. Maybe it was just a simple ingrow toenail boom, you fixed it and they feel better. Or you could offer them something that wasn't [00:05:00] surgically, related like orthotics or just talking to them about improved running, anything like that could just make them feel better almost instantly. But then there was also that other side of it for me that really grabbed my attention was. Taking something structural that wasn't working right and fixing it so that they could function either without pain or more appropriately. So, that, that was a big draw for me. That was my draw. Okay. 'cause that was, I loved working with my hands. Again, I grew up. That way. I didn't grow up in the city. I grew up on a farm and we fixed things and so I, that was my track. And so that's how I got into Podiatry. So I applied to four or five different schools. And so I ended up going to Temple University of Philadelphia. Which blew my mind. I was not from a [00:06:00] size of a city that big, so that was like, a culture shock for this West Texas girl. But I loved it. I loved every bit of it. I just soaked it up. I traveled while I was there a ton, but I also made such great friends, but I really. I really just dove right in it, man. I dove right in it. I wanted to know everything about Podiatry and loved it. Went to residency back here in Texas, so a year in San Antonio, and then two years with lake Great Sam Mendocino in Houston. God rest that guy. But from that point knew that, okay, this is where I was supposed to be. Yeah. This is what I was supposed to be doing. And then ended up in practice in Grapevine, fantastic practice in Grapevine and we grew that practice to two locations actually. So we had one in Grapevine and one in Keller. So I joined Foot Ankle Associates of North Texas and then ended up [00:07:00] becoming a partner there about a year and a half after I joined. So yeah, it was awesome. Loved it. And that's Tyson E Franklin: where you were, right up through to you finishing? Dana Cardinas: Yeah. Yeah, absolutely. And I really didn't have plans of retiring when I did, yeah. I just didn't have an option. Tyson E Franklin: We'll get to that in a sec. But the one thing I noticed when I first met you too and why we've probably remained friends is I've always loved your energy. And if, and I'm sure people whether watching the video on YouTube or they're listening to the podcast, they can pick up your energy. Yes. And I would say that was a big part of what made you a good Podiatry too. You took that energy into the room. Dana Cardinas: I did. I who I am is exactly who I was when I walked into a patient's room. It didn't matter if you were three years old or 103 years old, you got the same me. And we smiled and we laughed and we talked about [00:08:00] your life not mine. And we talked about your kids and your family and I got to know you. And when some of my patients hit huge milestones in their treatment, whether that be my diabetic patients when we healed ulcers or we saved limb. Or my ankle fracture patients, when they could actually put their boots back on and go back to work. We would dance down the halls. Yeah, we would party down the hall. That's who I was. And that's, you got this when you came to see me, which was usually quite a mess, let me tell you that. It was fun. Tyson E Franklin: I just love it. And you worked for a couple of years at the practice that you ended up becoming a partner in, was that always part of your plan to become a partner or you never even thought about that? It took you by surprise that they wanted this loud text and, Hey, by the way, is everyone in Texas loud? Dana Cardinas: No. Tyson E Franklin: No. Okay. Most Dana Cardinas: of us are. Yes. [00:09:00] Yes. Most of us are. There are just some that are a little louder than others. But yeah. Yes. Tyson E Franklin: Are you one of the louder ones? Dana Cardinas: Yeah. Tyson E Franklin: Yeah. Okay. Just checking. Just wanted to check, just see. So I'm prepared in December. Get ready man. Tyson E Franklin: So, so when they approached you by buying in the practice, were you sort of like, yeah, that's great. That's what I was hoping would happen. Or did it take by surprise? Dana Cardinas: I think timing wise took me by surprise 'cause it happened a little sooner than what I thought. But the way the three of us at the time, there was only three of us. We just were, we jelled so well together that it just seemed like a natural fit for that to happen. And so it, it was perfect timing. And I, in residency, you always heard, oh, you wanna be a partner in a practice, that's where you wanna head. And now looking back on it and talking to other, my residency mates that were not partners in a [00:10:00] practice because they chose not to go that route, that it didn't fit their lifestyle. So I would say anybody listening, you don't feel like if you're not a partner, you're not successful by any means. Yeah. It just might not be the track that it fits your life for us. In that particular moment, it was perfect. It was the right scenario for us to do that. And it worked out phenomenal. Tyson E Franklin: Yeah I think that's a really good point because I think some people meant to be business owners, like I was always meant to work for myself . I just always knew that was gonna happen. And the funny part is. Neither of my parents owned their own business. Nobody in my family that I even know had their own business. So why I was that way. I have no idea that was just me. Yeah. But I think there's certain people that they should never own their own business. They should stay as employees because they are really good employees. Yeah. And what, like you said too, it's a different level of pressure you get when you are actually the business owner that when you're an employee, [00:11:00] you go away on your four weeks holiday, you don't have to think about anything. Dana Cardinas: Yeah, right. Tyson E Franklin: Two weeks in America, you only get two weeks holiday in America, don't you? Dana Cardinas: It depends on how much you negotiate, man. Tyson E Franklin: But in general. In general, in America, two weeks is all you get. Dana Cardinas: Depends. Most of the docs that we, you know, when we brought in docs as associates, we gave them three weeks in the beginning. So I, that's pretty good. Tyson E Franklin: But yeah, two weeks in, in Australia. In Australia, mandatory, four, four weeks holiday. Dana Cardinas: I honestly, I'm not gonna lie, everybody should move to Australia. Numerous reasons just to like hear you guys speak all the time. But if you can get four weeks automatic man, sign me up. Tyson E Franklin: Being an employer, you used to sometimes go, god dammit, when people are on holidays. But as a society, I think it's a fantastic thing because you need to have those mental breaks away from your business. And this is a problem that business owners don't do, is they work from morning [00:12:00] till night. They don't take holidays, they do it year after year and they burn themselves out. And I think you've gotta have that break. Dana Cardinas: Right. And it's hard as a business owner to take the break. It's hard to walk away 'cause you're you get in this, in your mind that, I'm not making any money if I'm not there and if I've got to have the money so I can't take off. You just get into that cycle, but when you take the time away is when you have clarity and you can think, and then you usually end up making better decisions, which make you more money in the long run. Tyson E Franklin: Yeah I remember my first, we, I'd take a week off here and there but it wasn't until, I think it was 2012. I took my first three week break. Away from clinic, went overseas, went to America, did the trifecta of Disneyland, Las Vegas, and then San Francisco. Dana Cardinas: Oh my gosh. That's amazing. Tyson E Franklin: And I had a daughter with us and my wife and [00:13:00] we went with another family. Had such a good trip. I came back to work and nothing had changed. Everyone was still working, in fact. Right. They were probably enjoying me not being there better. And from that year onwards, I realized I can take time off. So I was taking two, three week holidays a couple of times a year. Never looked back. Right, right. So I think you gotta trust, you gotta trust your team. Dana Cardinas: Yeah. And that's it too, like. If you build a team that you've trained well, they know what they're doing. They know how to handle the situations, and they know how, like who to call when they don't know the answer. Like that situation's gonna come up. But when you've got that training in place. Oh, you can leave. Trust me. They want you to go, they want you to go. They do, but you're getting cranky and you're getting agitated and they want you out as much as you need to take a [00:14:00] break. Tyson E Franklin: Oh, yeah. But I totally get it. And I totally understand if someone is a solo practitioner and they feel that they can't do it. But I think if you're a solo practitioner, go back to one of my earliest episodes on this podcast. It was episode 10 with Andrew Snyder and it's running a successful solo practice. This guy is the most relate. He's been doing this for 30 years or something. Now. Love that guy. Solo practitioner. Tyson E Franklin: Has never employed another Podiatry. He goes to Disneyland more often than anybody else I know, right? Right. Tyson E Franklin: If you're a solo practitioner, go back and listen to episode 10 because it will change the way you think about having a solo practice. Dana Cardinas: Yeah. Oh yeah. A super good friend of mine that we went to residency together, he was a solo practitioner for, gosh. At least 10 years before he brought on an associate. Tyson E Franklin: [00:15:00] Yeah. Dana Cardinas: And in the beginning he was this, I can't take, I can't leave, but once he figured out, okay I've got someone local that can cover my call if I'm out, they can take phone calls for patients that, call in after hours or have an emergency, whatever it might be. So he had coverage for that. They didn't come in the office, but it was just a quick phone call if necessary. He, when he figured that out. He would take vacation about once every eight weeks. It might be a short little, like four day or thing. Yeah. But he was gone somewhere and his practice grew immensely. Just simply because he was getting that mental break because it, let's just get real, it's not easy, Tyson E Franklin: no. To Dana Cardinas: do what we do. It's Tyson E Franklin: not. And it's one of those things too. Every patient that comes through the door could be a potential lawsuit. [00:16:00] And that's something that's, and that's why we have insurance and that Right. But we choose this profession and Right. And you know that 99.999% of patients come in. That is never going to happen. Dana Cardinas: No, it's never gonna happen. Right. And majority Tyson E Franklin: of patients are nice. Dana Cardinas: Right. Majority or. There's always a potential that patient's gonna walk in your front door that you don't know is going to absolutely kill your day. Just kill it. It's over done. There goes the schedule. Forget it. You're not getting home till way late because that one person entered your office, but it's what we signed up for. Yeah, and honestly i'm not gonna lie, I don't think I'm not different than anybody else. I think we thrive on that a little bit. I think we do love that little bit of excitement it's like you get excited about walking in that door to the patient room of, okay, what kind of shit am I gonna see on this one? Yeah. Like, what crazy crap did this guy just do that I'm [00:17:00] gonna have to fix? And that was always my favorite. Tyson E Franklin: That's the thing I think in life in general you, everybody wants a certain amount of certainty, which you need. It makes you feel comfortable and secure, but you also need that little bit of uncertainty to keep life interesting. And I, yeah, and I feel when I hear someone's, oh, I'm bored with Podiatry, I wanna leave. It's the same thing, day in, day out, I'm going, we need to, you need to change things up. Yes. Tyson E Franklin: It's obviously what, however you are running your day, you've got too much certainty. You need a little bit of uncertainty to spice things up a little bit. And that doesn't mean just going walking into work and sack somebody and create chaos. It's just your approach to work. Dana Cardinas: Yeah. Tyson E Franklin: Hey, make it a little bit different. Dana Cardinas: I totally agree. And that might be why you're bored. Tyson E Franklin: Yeah. Oh yeah. I like, if I wanted to, I could pick a certain part of Podiatry, keep doing that, and I would be bored, senseless. I needed different types of patients coming through with different types of injuries to make it interesting. Yes. But some days I did wanna just switch my brain off. Yeah, [00:18:00] I did wanna to use it. Yeah. Tyson E Franklin: So, okay, I'm gonna pivot slightly because you love Podiatry so much. Everyone must be listening to this. You hear your energy, your enthusiasm, you loved it, and why'd you leave? Dana Cardinas: So, in December about mid-December of 20 2015, and I thought I had carpal tunnel. I, my hands were just killing me at night. In, in, in here, in the us. The end of the year is always slamming busy because everybody's met their deductibles. They want everything done before the end of the year. Okay? And so we are all just maxed out. We've had surgery schedules full for three months or more. Patients are just like, I gotta get in, I gotta, again, I got it in. So we're busy and we make it happen. That's what we do. We make it happen. So I would go to bed at night and , wear these wraps on my [00:19:00] wrist because it just felt better. I kept thinking, all right, I gotta go get this checked out. My hands just really hurt. But the next day I was like, it's okay. It's not hurting as much. But by the end of a long surgery day, they were just, it was pain and it was pain, especially on my right that was going up to my elbow. And I was like, all right I just gotta go get this checked out. So get through December, I'm in the first week. January and I, it was fairly quiet, which was unusual, and I had one case booked on a Friday afternoon, and it was a tiny fifth toe arthroplasty. Literally anybody that does these on a regular basis, skin to skin, you're looking at max. Six minutes to me. Yeah. That was me, max. Boom. It's not hard. And it took me 20 minutes and I couldn't feel [00:20:00] what I was doing and I was terrified. And I, it had, I had another case, I would have canceled it. And I left, I got in the car and I called the office. Canceled all of my cases that were coming up. Put 'em onto one of the other partners and called my friend, who's a neurologist and said, I'm coming over something's wrong. And she was awesome. I had actually done surgery on her two, two years prior because she had some really cool ganglion cyst on her foot, which was amazing. But another story. And so she's yeah, come on over. She did a, what is that nerve conduction study? Yeah. On me. And she's Dana, how long have you had this? And I was like, this week, like today, like I today. And she's like, how did this not, how did you not see this happening? Because as she showed me at the time, and I'll show you my hands in the camera, all I had [00:21:00] lost the muscle mass on both of my hands. Along my thumb, especially along my ulnar side on my right, a little bit more or a little bit on my left. And the nerve conduction study showed that I had severe ulnar neuropathy on both sides. She's like, that doesn't just happen overnight. I'm like, I'm telling you. I had pain, but I could feel until today. And so, we did some further studies and over the next, the course of next two to three weeks and then really realized that what I had was not gonna be reversible. I had severe loss of my muscles in my hands, but also nerve damage. I didn't have an option, but I had to retire. If you Tyson E Franklin: had picked it up earlier, could you have prevented this from happening or was it inevitable that it was going to happen? Dana Cardinas: Well, it was inevitable [00:22:00] because I didn't know what I had at the time. Yeah. Which as we'll continue the conversation you'll hear. At she diagnosed me with idiopathic ulnar neuropathy. Because we went through all the tests, all the blood work tests, the MRIs of my neck, you name it, trying to find a reason for this to have happened suddenly , which we never came up with a reason. I ended up getting an ulnar release on my right side that helped the pain. And, but I was officially retired March 31st. Of 2016. So within 90 days I found out I had basically permanent neuropathy in my hands. That was with a sudden onset and I was retired, but out. Tyson E Franklin: How old were you then? Dana Cardinas: I was, at the time I was 46. Tyson E Franklin: Unexpected. Yeah. Dana Cardinas: Very unexpected. That was not on the [00:23:00] bingo card for that year, Tyson at all. Tyson E Franklin: It's, yeah, it's like those yeah, one of those things like death pill, you people bet on who's gonna pass away that year. You never would've thought in 2015 and we had caught up in October, 2015. Yeah, within six months you'd be retired. That'd be it. And I still remember the photo of us in 2015 where I had my cactus shirt on. Remember before, before we went out into the desert and you thought it was hilarious. Dana Cardinas: I just, that photo just popped up on my phone as a memory the other day. Yes. Tyson E Franklin: It is a great photo. Dana Cardinas: It's the best. Yeah. And Tyson E Franklin: I always tell people that too, that it's one of those things, just life in general, you don't know. What's going to happen. And it's, and you can't sit there in fear thinking, oh, is this going to happen? But every now and then you will be thrown a, a curve ball and it's how you bounce back. Dana Cardinas: Right. It's true. I I was not expecting the curve balls that would happen [00:24:00] after that. Tyson E Franklin: Yeah, for sure. I know there were more curve balls. Dana Cardinas: And they kept coming for a while. But, so here I am, I'm done. I had no idea what I was gonna do next. So tried a few things here and there, but it just didn't, that, it just didn't, wasn't supposed to pan out, to be honest. It just wasn't supposed to because. In January of 2018 I was having some pain in my abdomen, my lower abdomen like right lower quadrant pain, and I kept putting it off to, oh, it's probably gas. It's probably this, it's what we all do as physicians. Ah, I'm fine. It's whatever. Yeah. We think we know. And so, my wife Becky said, will you just go get it checked out? You are really complaining about it, you should actually get it checked out. So I go see the GI doc, explain what I've got going [00:25:00] on, and he was like, you know what? It sounds like it's nothing because I did have a history of like acid reflux and some GI stuff. And he is like, it's probably nothing but let's just do an upper or lower endoscopy and let's just see. Tyson E Franklin: Yeah. And were you the, and were you the windy one in the relationship? Dana Cardinas: Yes, most definitely. Tyson E Franklin: And that's why always when you had that pain, first thing you think, oh, it's just gas again, right? Yeah. Dana Cardinas: Just gas, whatever. Yeah. And so, I won't ever forget January 8th, 2018, I have my scopes and as I'm laying in recovery, waking up, I hear the GI Doc tell Becky. The upper is fine. She has colon cancer though. She has a large tumor in her colon. And I was like, and I just remember laying there thinking what the, [00:26:00] I have cancer. Tyson E Franklin: Yeah. Be thinking of the same thing. Dana Cardinas: I have cancer, like the real cancer. And so, Tyson E Franklin: the real one. Dana Cardinas: Yeah, like the real one. So I ended up he couldn't complete the colonoscopy because the tumor was too big for him to pass it. So, that, that day was a blur. And then the next day I called my friend, who was a colorectal surgeon that I sat on a board with at one of the hospitals. And said, cliff guess what? I need you. And he basically said, I'll see you in the morning. And then right after that phone call, I called my good friend who is an oncologist who I used to call. When I got those reports back, you know when you do biopsies in the office and it comes back melanoma and you're like, oh shit, melanoma on a [00:27:00] toe. I don't need to be seeing this. Yeah. This is not my, she was the one that I would call to say, Heidi, who's the best oncologist? Oncological surgeon that needs this. She was my sounding board when I got those strange things back, and so I called her and said, Heidi. Guess what? I need you. And she said, okay, I'll see you when Cliff is done with you. And they literally became my team overnight. And they talked to each other before I even got to the, his office the next morning. They had a plan in place for me. And so I had CT scans. The next day saw him. I've come to find out I had a very large tumor that was over 10 inches long, and it was almost 99% occluding in my colon. So likely had I gone another couple of weeks, a month I probably would [00:28:00] not be here. Yeah. Because Dana Cardinas: it, it would've just ended me. So, then. Fast forward after that, he did surgery. I lost 27 inches of my ascending and transverse colon, but he was able to reconnect re anastomosis both ends so that I did not end up with a bag, which I wasn't excited about, if I was gonna have to have one. But if it kept me alive, okay, fine. Me, I would've made a ton of jokes out of it, and it would've been like, Tyson E Franklin: Oh, you've carried around like a handbag. Dana Cardinas: Oh God, yes. It would've happened. Yeah. But for me it did not have to happen. So, once I healed from that, six weeks later started chemo, went through eight months of chemo that was probably the worst thing I've ever been through. Because now let's flash back a little bit. Yeah. On the neuropathy part. [00:29:00] Okay. We didn't know at the time in 2016 why I had neuropathy. But after I retired and before I found out I was diagnosed with cancer, I kept breaking out on these full body hives. And I don't mean like itty bitty tiny hives, hives, massive four six inches hives all over my body. I was going through the treatment of trying to figure out what environmental food, what allergy did I have that was causing this. But in talking with my oncologist, she put all of my picture together. And what I had was perine neoplastic syndrome, which is rare. But it's the cancer that I had growing in me that I didn't know I had. Was causing the hives that gave me the wonderful neuropathy and a few other things. And so that's so that Tyson E Franklin: there are all signs of something else was actually happening anyway. Dana Cardinas: Yes. I just didn't, I just didn't know that's, and per neoplastic syndrome is something that is diagnosed. After the [00:30:00] fact. It is rarely something that some physician would put together and say, oh, you have cancer because you have all these things happening. Yeah. It just doesn't work that way. Yeah. Tyson E Franklin: Real cancer. Dana Cardinas: Real cancer. Yeah. Tyson E Franklin: A another friend of mine exactly the same diagnosis around exactly the same time and that's why I, I. Way back. I wanted to get you on here way, way back. And I said the same thing to him. I wanted to get him on the podcast as well. And he's not with us anymore. Right? Tyson E Franklin: He didn't, he he got the bag and last time I saw him was actually on my birthday. I had to make him breakfast on my birthday. At his house? Yeah, at his house. 'cause he said, I want your favorite breakfast that you make. And I saw him then. He said, oh, they've told me I've got heaps of time. I'm gonna beat this. Everything's gonna be absolutely fantastic. And five weeks later he passed away. Dana Cardinas: Yeah. Tyson E Franklin: [00:31:00] And so, yeah, that, and that's why, Dana Cardinas: and I'm, I'm sorry, I'm sorry to hear that. Tyson, I, that breaks my heart, Tyson E Franklin: but Oh geez. That's why I think it's important to talk about this. Dana Cardinas: It's hugely important because I'm lucky. Tyson E Franklin: Yeah. Dana Cardinas: I know I'm lucky. I, when I was diagnosed stage three C. So I only had one more stage to go before I was stage four, and I was lucky that it had not spread to any other organs. But that was that I'm lucky in two regards in educating myself on colon cancer because as I was diagnosed, yeah, once you get past that first initial part of it and you get a plan. Once you get a plan, it's almost, that's when you can breathe. You can't breathe until you get a plan. But once you know [00:32:00] the, these, X, Y, and Z need to happen, and this is when we're gonna do it. That's when I started researching and and finding out more about the diagnosis and what does it mean and what does treatment mean and what am I looking at here? What, where am I gonna be here? And so, I was lucky enough that, someone else who had a family member that was going through colon cancer. She this wonderful person connected me with her and through her I got connected with a wonderful organization called Colon Town. And Colon Town is an online um, resource for patients that are going through colon cancer, but it's also for the caregivers and the, your, the spouses, the friends, anybody who is either affected by it, is a patient, any of [00:33:00] that. You can go to colontown.org to get more information about it. But I dove into it and it's right now it is on online, on Facebook. It's private. So you, everything we discuss in there, you, nobody else is gonna see it. It's just us. They are working their way off to a separate platform. That's even better, to be honest. But so I dove into it. And it made me feel better because I could talk to other people that were just like me, that were going through exactly what I was going through. But what the crazy part Tyson is while I'm going through chemo and my dang numbness is getting worse because the chemo that we have to go on that keeps us alive. Its number one side effect is peripheral neuropathy. Okay. And cold sensitivity. Oh God, it sucked. Oh, so my neuropathy went off the charts. Like, Tyson E Franklin: I shouldn't, I shouldn't be giggling when you say that. I, but you Dana Cardinas: [00:34:00] can because you, I mean you, oh God. The stories. But I would have my, had I ended up with full facial numbness, my tongue was numb most of the time. My, my chest was numb. Just there wasn't much of me that wasn't numb except my butt. Go figure. So there were so many questions that would come up in this group about how to deal with neuropathy that I noticed I was answering them because it was what we treated. And I knew the answer and I knew what could help. 'cause I was helping myself. That I reached out, eventually reached out to the creators of Colontown because in Colontown there's these little neighborhoods. So if you're stage four, you're in a certain neighborhood, so you can just have those specific conversations. Or if you are a certain genotype, then you have those conversations in that trials group maybe. And so I said, Hey, can I start a group for neuropathy? And they were like, yes, please, because we all have it. [00:35:00] And so I started a group inside Colon Town that is only for neuropathy and I it. Warms my heart because we have, within that group now created some treatment processes for those that are now going through chemo with the certain drug that we have to take where we now ice our hands and our feet so that it's reducing the neuropathy that people are getting now. And we started that as a patient led. Research project basically, and it is now becoming standard of care and it's the most fucking awesome thing I think I've ever done in my life. Tyson E Franklin: I think that is absolutely fantastic and what I like about it is you've used your knowledge in your experience as a Podiatry to actually help this group of people. Dana Cardinas: Yeah. Tyson E Franklin: I didn't see [00:36:00] that Dana Cardinas: coming. Tyson E Franklin: Yeah. Right. Dana Cardinas: Unexpectedly. I didn't see it coming. Tyson E Franklin: Yeah. I always say everything's supposed to happen for a reason. Exactly. And sometimes I do question a lot of things that happen and I like to think there's a reason behind it. Yeah. My dad passed away when he was 49. I was only 17. I kept thinking, where's the reason? And that, yeah, Tyson E Franklin: there's certain things I changed in my life around that time afterwards that I wouldn't, probably wouldn't be doing what I'm doing now or had the career I had if. I hadn't got that kick back then. Yeah. I would've had a different path that I was on. So I think it's the same with you. You've had a few crazy things happen and now you're on this completely different path. So when did you get the the tick, the all clear Dana Cardinas: so I got the all clear? October of 2018. That we call it no evidence of disease. Yeah. Because I'm a stage three CI never get cured. I, I will forever, my whole life be monitored. [00:37:00] But I've been clear ever since. I just saw the, my oncologist, in fact, I retired, my friend she left me to go travel the world and so I'm working, I'm breaking in a new one, and I like her a Tyson E Franklin: lot. So how often needs to get checked? Dana Cardinas: So now I just graduated, so once a year. Woo. It's awesome. Tyson E Franklin: That is good news. Dana Cardinas: I know it is. Tyson E Franklin: So now, now you've got through all that and retired from Podiatry, your Helping ColonTown I, oh, by the way, I love that t-shirt. Was that your design? That t-shirt? Dana Cardinas: The. Tyson E Franklin: The one I read out before that says colorectal cancer awareness, because that shit matters. That shit matters. Yes. Tyson E Franklin: That's a great t-shirt. And then you've got, on the t-shirt, you've got all the names of what people who have had colon cancer, what they would call their poo. Dana Cardinas: Yeah, their poo. And Tyson E Franklin: I like dookie. I haven't heard dookie for a while. [00:38:00] Dana Cardinas: Oh my gosh. The stink pickle. That's my favorite one. Tyson E Franklin: That's my favorite one. I like the Corn Eyed butt snake that this is all by the way. People just let you know this is all on a t-shirt, which I think is very funny. Um, Code brown goat pellets nuggets. Dana Cardinas: I did, I asked all of my friends, okay, what do you call it? And I had my good friend Lauren, who is a graphic artist I said, okay, Lauren, here's all the name here. Here's what we call it. And I used the poop emoji and put it all in there. And he did a phenomenal job. Tyson E Franklin: In the show notes, I'm gonna put a copy of this shirt, the front and back because it is a hilarious shirt. And I think you give everyone a bit of a laugh too. I like the head of, they have put here turd. It's basic. It's basic. It's very basic. And somebody else did put shit. Dana Cardinas: Yes. Tyson E Franklin: Basics. I dunno what a shoey is. That's a little bit weird. In Australia shoe's called a [00:39:00] Completely a shoey is drinking a beer out of a, out of a jogger. That's called a shoey. Oh Dana Cardinas: No. A shoe chewy that, yeah, that's a stinky one. Yeah. Whoof, that's That's a big one. Tyson E Franklin: Yeah. Ah, that's like shoe fly pie. Dana Cardinas: No, Tyson E Franklin: No, that's completely different. That's actually quite nice. Dana Cardinas: Good. That's awesome. Have you had Tyson E Franklin: that? Have you had shoe fly pie? I Dana Cardinas: did when I was in Philly. Yes. Yeah. Tyson E Franklin: Yes. That's pretty good in the I got it. Good. I got it from this town called Intercourse. Dana Cardinas: I, that's where I had it too. That's right next to Birden hand. Tyson E Franklin: Yeah. Where the arm where the Amish. The Amish had the shop there. Yes. And they were selling shoe fly pie where I Dana Cardinas: had it. Yeah. That's awesome. Tyson E Franklin: And people don't think this podcast is education. Dana Cardinas: There's so much education here. Tyson E Franklin: Some people think this show's not educational. Dana Cardinas: Tyson, I could go on and on about poop. Tyson E Franklin: So now you have your own business. You've set up something else called One Stop [00:40:00] Promotional Products. And if people are looking for it, it's one. The number one. One stop promotional products.com. Dana Cardinas: Yes. Tyson E Franklin: People can go check it all out. Actually, Dana Cardinas: either way, you can put one, the number one or spill out one both ways. We'll get you there. Tyson E Franklin: Oh, cool. Okay. I wasn't quite sure. So OneStop promotional products.com. So this is your business that you're doing now. All promotional products? Yeah. You are servicing mostly America. Do you ship it overseas or anything like that? Dana Cardinas: No. Right now we're not doing anything overseas 'cause it's a little too crazy for that right now. Yeah. But we do we are. Mostly 95% B2B. And we love it. We love it. We have two airlines and 175 active companies that we work with monthly. Oh, cool. And adding more, we add more weekly. It's a lot of fun. Tyson E Franklin: Who? Yeah. Well, I'm gonna order something and pick it up when I come over. In December. Dana Cardinas: Oh my God. Oh my God. And I'm gonna put [00:41:00] a big stink pickle on it. I'm gonna say you that right now, Tyson E Franklin: but the get ready. So how did you get into this? What was the OO Obviously like you retired young. Dana Cardinas: Yeah. Tyson E Franklin: And you, did you end up selling the practice? Dana Cardinas: I sold my shares in the practice. So the other docs were still there practicing. Yeah. And so they were not ready to retire yet, obviously. No, they were still doing it. They were, they, we were all pretty much the same age, so they were still doing their thing. So I, I sold my shares and got out. Tyson E Franklin: Okay. And then being young, as you still are. In my eyes Dana Cardinas: absolutely Tyson E Franklin: is this, how, why you, we gotta do something else. And that's how this came about. Dana Cardinas: It was totally by accident, a hundred percent accident. I go going through the cancer thing. I didn't do anything that year. Obviously. Yeah. Dana Cardinas: But in 2019 my wife and I were. Talking about, well, you know, let's, let's do something for fun. I'm getting bored. I need to do something with my hands. I like building things. [00:42:00] And somebody said, Hey, what, why don't you get one of those cricket machines and make signs? And a cricket machine is like a machine that you can send a design to. And it'll cut it out for you and then you can, put the vinyl or whatever Yeah. On side. Okay. That sounds fun. Yeah. Yeah. Yeah. And so, I was just doing it for fun and our local Mexican food restaurant that we go to entirely too much. But I refuse to stop going. They were like family and they said, Hey, you're doing some fun stuff. Do, can you make t-shirts? Because their staff, their shirts were horrible. They were truly horrible. And I, that night, we said, you know what? We don't know how, but we'll figure it out. Yeah. Dana Cardinas: 'Cause they needed shirts, so we went home. We bought a cheap Amazon press. I watched about 10 YouTube videos and was like, screw it. Let's make some shirts. And so we literally did their, that year it was their Cinco de Mayo shirts and they all it said was [00:43:00] Margarita's Mexican restaurant on it. That's it, that's all it said. But we made them and they could not have been happier with them. And. Customer said, Hey, where'd you get your new shirt? And they said, Dana. And Becky. And then next thing you know, they, we got more business and more business. And it got to where we said we might need to figure out how to do this with more professional equipment. Yeah. And Dana Cardinas: so we upgraded to more professional equipment, as you can see behind me. Tyson E Franklin: Yep. You can see it all there. Dana Cardinas: And now we run two heat presses, two professional heat presses on a regular base daily and just added this fabulous two head embroidery machine behind me. So we didn't have to outsource that anymore. And so, we do apparel, no minimums in house, which is awesome. But then if you need things like pens or name badges or you name it, literally anything you can think of, [00:44:00] lip balm. Lip balm. Yes. Lip balm. Lip balm. Dana Cardinas: We work with wholesalers for that and so we can, we have access to over 2 million products, which is fun. Tyson E Franklin: I know when I was on the website having a look around there was, it was so much fun looking at everything. And I was think as a Podiatry business, and I've got some Podiatry. One particular Podiatry friend called Carly who just loves swag. But Tyson E Franklin: anything that's branded and got names on it. Right. Just, Tyson E Franklin: and I must admit, I've got so many t-shirts, I've got like 200 t-shirts that I won't part with half my t-shirts. I've picked up at events, podcasting conferences and I just love, I'm the same thing. I just love that sort of stuff. Dana Cardinas: Right. Well, and the so again. Something I didn't see heading my way was all the things that I learned at top practices in day freeze and reading Jim Palmer, all those things. That is [00:45:00] now what we do. Tyson E Franklin: Yeah. Dana Cardinas: So we are that, that aspect of your business that keeps people top of mind. And that's the fun part because I have a little different spin on how we present products. I'm not gonna present you just a cheap cozy which a lot of companies will do because it's a cheap, cozy. Yeah. I'm gonna, if you are an electrician, I'm gonna present you something that is for your field that a customer is gonna want for the rest of their life they're never gonna get rid of. They're gonna keep it, and they're gonna call you over and over again. And that's why we keep getting business. Tyson E Franklin: Yeah that's a really good point. I've been to places where they'll have promotional products and it is cheap. I mean, You'll, you're trying, it's cheap. You're write with the pen and you've got RSI before you've written about the fourth word. 'cause it's just, there's so much resistance against the paper. Yeah. Or you'll bring something home [00:46:00] and your first time you use it, it just breaks. And to me, that makes a business look bad when they hand out crap swag. Exactly. Whereas if they hand a quality swag that you use again and again, then all of a sudden it, it actually puts that business in a positive light in your mind. Dana Cardinas: Right. And it keeps them top of mind. Yeah. Like, it truly does. Give them that up. Advantage over maybe somebody else. We and a lot of times I talk to customers, potential clients that say, okay, I want five different things. And I'm like, well, what's your budget? And they made me say, 500 bucks, $500. I'm like, all right, let's get one really good quality. Swag item. Yeah. For $500, let's not get a hundred of all these other little things, because all those other little things are gonna go in the trash. But this one really cool thing is gonna sit on somebody's desk and they're gonna look at it every day.[00:47:00] Tyson E Franklin: Yeah. I, well, I got stubby holders done stubby coolers. Your coozies as you call 'em over there 15 years ago before I sold the clinic. And I've still got a number of 'em here at home that I still use, and I've gone to people's places and I've seen them sitting with their stubby holders. Right. With a stubby in it. 15 years, after having them made. And they are still looking solid. They're still, yeah. Right. Dana Cardinas: Yeah. That's Tyson E Franklin: quality. Dana Cardinas: That's what we're all about. And that's one of our taglines is quality products only. That's the focus. Tyson E Franklin: I don't Dana Cardinas: want just walking around with a bunch of cheap shit. Let's go with some something good quality. Tyson E Franklin: Well think everyone listening to this, they that. To me that just applies to everything in life. Even your Podiatry business is provide a quality service. If you are gonna buy machinery, get the best that you can. Just get the best. Exactly. 'cause it will last longer. Give the patients the best. Whether it's covering [00:48:00] material or what you're getting the orthotics made of, just do, I think just always do the best you can. Dana Cardinas: Right, right. And if it costs a little bit more, explain to the patient or the customer who, whoever you're talking to. Tell them, okay, it's, it costs more because there's more going into this one. I've there's more time. The product's better. The craftsmanship is better. There's education behind it. It's not just, oh, I went online and ordered a pin from I don't know where, and I don't know who makes it and whatever. Spend the time and talk to your patients, especially because if there's something that you should be offering, but you're not because you don't think they'll buy it, they're buying it on Amazon, so why can't they buy it from you? But it's a better product if you're getting it from a reputable vendor or you know that, okay, this product is a better product than what they're getting on Amazon. Why can't they spend money with you versus Amazon? [00:49:00] Tyson E Franklin: It's true, and even the pen that I use most. This one is from a Podiatry clinic friend of mine, sole focus in Toowoomba. Nice. Dana Cardinas: Ooh. It is a, it is my God. SAT is my top seller. This is a Tyson E Franklin: beautiful pen to write with. And whenever I run out she usually sends me a few more. Dana Cardinas: I'll get you some. Tyson E Franklin: Just, they just really good pens. It just the feel of it. And because, and she got the whole pen done, like in her corporate colors, what her clinic is all about as well. And yeah. And she said the same thing. Wanted a quality pen, wanted something. When people write with it, they go, I want another one of these pens when they run out. And that's exactly what I do. But I do see it so she doesn't have to send it to me. I'll just pick some up next time I'm down there. So on. On that note, I want to thank you for coming on the podcast, sharing what got you into Podiatry, what got you out of Podiatry, which I think is just as important and what you're doing there. And like I said at the start, I just, I've [00:50:00] always loved your energy. Love chatting with you. You're so much fun to be around. Dana Cardinas: Thank you, Tyson. I, well, same is right back at you. I think as soon as we met. There was no doubt we were going to be destined to be lifelong friends because we laughed too much together. For sure. So, and before we get off, I will just say this if you are 45 or older and you haven't had a colonoscopy, please get one. They're not scary. All you do is poop the night, the day before and everybody poops. So it's, that's not scary. But get it done. And if you are not 45, but you're having symptoms force your doc to get you in to get it done you really just need to get it checked out. So, it'll save your life. Tyson E Franklin: That is fantastic. So I look forward to talking to you again soon. Oh, and I'll see you in December anyway. Dana Cardinas: Yes. Can't wait. Tyson E Franklin: Okay. Talk to you later. Bye. Dana Cardinas: Bye.
In this episode, I sit down with Dr. Patrick DeHeer, who shares his incredible 33-year journey in podiatry, from treating NBA players with the Indiana Pacers to performing life-changing surgeries in Haiti and the Philippines. We talk about innovation in podiatry, global medical missions, and why teaching the next generation keeps him inspired. We also explore leadership, international outreach, his invention of the Aquinas Brace, and why he's more excited than ever to lead the profession forward. If you're a podiatrist or healthcare professional looking for a dose of purpose, passion, and perspective, this one's a must-listen. “My goal is to leave the profession better than I found it.” If you're enjoying the Podiatry Legends Podcast, please tell your podiatry friend and consider subscribing. If you're looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I offer three coaching options: Monthly Scheduled Calls. Hourly Ad Hoc Sessions. On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Have you grabbed a copy of one of my books yet? 2014 – It's No Secret There's Money in Podiatry 2017 – It's No Secret There's Money in Small Business (Un-Edited Podcast Transcript) Tyson E Franklin: [00:00:00] Hi, I am Tyson Franklin and welcome to this week's episode of the Podiatry Legends Podcast. With me today is Dr. Patrick Deheer, DPM from Indianapolis, Indiana. Now, if you recognise the name, 'cause it wasn't that many episodes ago, episode 373 when Patrick was on here with Ben Pearl, and Patrick Agnew. We were talking about Podiatry, student recruitment, research, and unity. So if you missed that episode. You need to go back and listen to it. But I picked up pretty early, , when I was talking to Patrick that he's had a pretty amazing Podiatrist career, which is why I wanted to get him back on the podcast. And when I looked through his bio and I saw how much you have actually done, I started to question how many podiatry lifetimes have you actually had? It's I'm looking through your BIO and I've gone. Where, how, where did you find the time to do all this? It's amazing. Patrick Deheer: Thank you. I get asked that question a lot, but I think it's just, I really love what I do and I have a hard time saying no. Tyson E Franklin: It has [00:01:00] to be because I picked that up when we were, did the other episode and you said that towards the end you said, I just love being a Podiatrist. Mm-hmm. And it was actually refreshing to hear someone say that, especially. How many years have you been a Podiatrist for now? Patrick Deheer: So I graduated from Podiatrist school at the Shoal College in 1990. I did a one year residency back then I'm from Indiana. I wanted to come back. All the residencies in Indiana were just one year. And then I did a fellowship with, which there weren't even fellowships after at that point, but I did a fellowship for a year after that. So I had two years of training and so I've been in practice for 33 years in total. Tyson E Franklin: Okay. I've gotta ask a question. Why Podiatrist? How did you get into Podiatrist in the first place? Patrick Deheer: Yeah, that's interesting. I went to Indiana University and I went to school as a pre-dental major and I was gonna be a dentist. And somewhere in my second year, I visited my dentist and I realised that was not a good choice [00:02:00] and, there were several things that didn't resonate with me, and at that point I wasn't sure what I wanted to do. So I was considering marine biology and some other things, and my counselor at IU actually recommended Podiatrist and I didn't know anything about it. And I was, had a, I was talking on the phone with my dad who played golf with a Podiatrist, and he said, well, I know Dr. Ralph Gibney, and he would, I'm sure you could visit him. I did and he loved his job. His patients loved him. He did surgery, had a normal lifestyle. I saw patients leave his office happy, like immediately feeling better. Yeah. He was very successful, just kind and generous and I was like, I can do, I could do that. That looks like a great career and I think. Being really involved with student recruitment, the secret sauce for sure is when a prospective student visits a Podiatrist, just like my experience was so many years ago. They see people who are happy, who love what they do, whose patients appreciate them, who they can help immediately. Feel better. And then, you have the [00:03:00] whole gamut of things you can do within Podiatrist, from diabetic limb salvage to sports medicine to pediatrics to total ankle replacements. So it really gives you a wide range of subspecialties within the profession. So you said you Tyson E Franklin: went Patrick Deheer: to Indiana University, is that right? Yes. Okay. Did you play basketball there as well? I didn't, my dad did. My dad was a very well known basketball player. I love basketball and I'm six foot five, but he was six foot 10 and oh geez, I'm not, I'm not as athletic as he was, but I love basketball. Basketball's been a big part of my life. And that's one of the reasons I was really excited to work with Indiana Pacers, which I was there team podiatrist for 30 years. Tyson E Franklin: I saw that. So you finished in 1990 and from 92 to 2022. You were the Podiatrist for the Indiana Pacers. Yes. How did you score that gig? Patrick Deheer: Well, there's a couple things that happened that led to that. One my mentor was Rick Lde, who was a really big name in [00:04:00] Podiatrist at that point in time nationally and internationally for that fact. He brought arthroscopy into Podiatrist. He was doing it unofficially. And then my dad, like I mentioned, was a big time basketball player. He was actually drafted by the Indiana Pacers in the late 1960s. Oh. And so they knew the name and they worked with Rick Lde and they wanted somebody in more of an official capacity than he had been doing it. And I was in the right place at the right time and I got along really well with the trainer, David Craig. And it just was a great relationship for 30 years. And I take it, you still go to the games? Occasionally. So, they made a change on the orthopedic whole team back in 2022 and they're like, well, we're gonna change everything. And I was like, okay, that's fine. I've done it for 30 years. That was enough. And they had a really nice on the court celebration for me where they recognised me before a game and gave me, I have a couple different jerseys that they've given me, but they gave me one with the number 30 on it to celebrate my 30 years. Oh, that's cool. It was really cool and [00:05:00] it was really fun working with professional athletes. There's a whole sort of nuance to that that I, a lot of people unfortunately don't get experience, but it is it can be challenging. It can be very hectic at times. There's, there can be a lot of pressure involved with it also but it's also incredibly rewarding. Tyson E Franklin: So as, as the Podiatrist for like. Uh, a basketball team at that level. What was it? Was it a a, a daily contact you had with them or was it something once a week you caught up with the players or they only came into your clinic when there was an issue? Patrick Deheer: More the latter, I would say, but I usually would see them at the beginning of the season, help with our orthotic prescriptions and evaluate them, and then as needed. Oftentimes the trainer would call me and ask me to either come to a game or practice and then occasionally they'd have the players would need something more urgent and they would come to my office. But it varied from year to year quite a bit on how much I did on just based on how much they needed me. Tyson E Franklin: Did you go along to the games when you [00:06:00] were the team Podiatrist at the time? Patrick Deheer: Yeah. Not all of them, but definitely some of them. And, they would, the Pacers are such a great organization. They actually had. Every medical specialty as part of their healthcare team and including like, pediatrics for the players kids. And so at the beginning of every year, they would have a a sort of a team doctor reception dinner, and then we would, they'd have a lottery for tickets for us for the games. They would have usually the general managers there and the coach and a player too. And we gotta interact with them and talk with 'em and hang out with 'em. It was just always really fun and the Pacers are just a first class organization and they were great to work with. Tyson E Franklin: What made you decide it was time to. Hang up the boots and not do that. Honestly, Patrick Deheer: it wasn't my decision. It was theirs. They were changing the whole orthopedic team, and yeah, and that's, that happens in sports and especially high levels like that. And initially I was a little bit caught off guard. I can't lie about that, but once I came to terms like, I've done this for a long time Tyson E Franklin: it's okay. [00:07:00] Yeah, I know because we have the Cairns Taipans where I live in the National Basketball League, and it was interesting when they first kicked off 20 something years ago, I was the Podiatrist for the team. Did that first two years. Then all of a sudden there was a change of coach. And they dropped us and just went with another. Podiatrist and we went, well, what the, and we're talking to the team doctor go, what happened there? He goes, oh, I had no control over it. This person knew this person and they've made that decision. I went, oh, okay. Anyway, it only lasted about five months, I think, with the other person. The next minute the coach was ringing up saying, please, we need you to come back. And I'm like, ah, I don't wanna do it now. And they're going, please. So we did, and we did it for the next 15 years. It was a long period of time, but we had a really good arrangement with them. Same thing, doing screens at the beginning of the year and we end up having a, like a corporate box at the game. So we were at every home game and we did a bit of a deal with them to actually get that, [00:08:00] which would be a lot cheaper in the NBL than in the NBAI bet. Yeah. Their budget would be a lot, a lot smaller too in the NBL over here than the NBA. It's crazy sports money over there. Yes it is. Had you worked with other sporting teams as well, or basketball was Patrick Deheer: the main sport you were involved in? Basketball? I worked with the women's. We have A-A-W-N-B-A team also, so I worked with them for a few years, not nearly as long as the Pacers but I worked with them. And then we have a college in Indianapolis called Butler University. I worked with 'em for a few years, but it was again, the basketball team. But I will say. Because of working with professional athletes, I do tend to get athletes from all different types of sports coming to my private office but now official capacity with another team. Tyson E Franklin: So with your career after you graduated and then you did your residency, which was one year back when you did it and you decided you were gonna stay in Indiana, what was the next stage of your career? Patrick Deheer: I've had a [00:09:00] interesting employment history. I worked, went to work for a large group where Rick Lundine, who was my mentor, was one of the owners, and then he left the group after about three years and then went to work for a hospital. So then I followed him and went to work for a hospital for a few years, and then we formed a multi-specialty group. Then I worked in that for a few years and I was like, I think I can do better on my own. So then I was out in practice private practice by myself for several years. And then about four and a half years ago or so the private equity involvement in medicine in the United States has really taken off. And it started in other specialties in medicine, but it hit, it was ha happening in Podiatrist then and still is for that matter. And I was approached by three or four different private equity firms that wanted to buy my practice and have me be involved with their company. And I enjoy, I sold my practice to Upper Line Health back then, and I've been part of that group since. Tyson E Franklin: With um, that transition into private practice, did you, did your practice cover all aspects of [00:10:00] Podiatrist or did you specialize in particular area? Patrick Deheer: I've done everything and I really enjoy all components of Podiatrist. My the things that I'm probably most known for. I'm a big reconstructive surgeon, so I do a lot of reconstructive surgery and I do a lot of pediatrics. Those are probably the two biggest things that I'm most, known for I'm also a residency director in at Ascension St. Vincent's, Indianapolis. And, but I've worked with residents my whole career. I've been a residency director for about six or seven years now. And but I've enjoyed teaching residents for, 33 years basically. And also you go to Haiti and do reconstructive surgery there. So, international medicine has been a big part of my career. I've been on 30 trips total around the world. I've been to several countries. The first one was in 2002. I went to Honduras. One of my former residents that I became really close to he was practicing in Little Rock, Arkansas in a large group there, asked him to go with them and he asked me if I [00:11:00] would join him. And so we went to Trujillo and which is on the eastern coast of Honduras. And, that was in 2002. It was a really kind of small hospital. There was about a hundred people on the, in the group that went there. Not all medical, but most medical we would actually take over the whole hospital. And it was something that just like, I just knew that was like me, like that was so, I just loved it so much and I had such an amazing experience that. I went back there twice and the third time I went, I actually brought with my daughter is my oldest child. She was in high school at the time and watching her go through that experience was probably one of my most favorite international trips. She worked in the eye clinic and just seeing her, see her experience and doing international medicine was really rewarding. Then I wanted to start to go to some other places, and then I stumbled on Haiti. And I really got involved with Haiti. I've been there by far the most, and started working in Haiti, [00:12:00] primarily doing Clubfoot. And in Haiti. I met Kay Wilkins, who was a pediatric orthopedic surgeon from Texas, San Antonio. We started working together on the Haitian Clubfoot project. I also, through my experience in Haiti, my first trip with one particular young man who I did surgery on. Who had a really difficult postoperative course. He was about a 12, 13, or 12-year-old boy who I did clubfoot surgery on. And after that first trip when I came back home, about a week later, I called down to the orthopedic surgeon who was covering our cases and taking care of the patients postoperatively. And we did several cases. I had my good friend Mike Baker, who's a Podiatrist residency director in Indianapolis also. And then we had an anesthesiologist from the. Hospital and Steve Offit, who's a Podiatrist who was a resident at the time, we went down together. So I called and asked how everybody was doing. We did maybe 30 surgeries or something, and they said Everybody's fine except for the kid. He had a really bad wound, dehiscence and infection we're gonna have to amputate his leg. And I said, well, [00:13:00] how long can you wait? And yeah, they said Could maybe wait a week or so. This young man, his name is Wilkin. He lived in the middle of Haiti and he had no paperwork, nothing. I was fortunate. I was in a fraternity at Indiana University and two of my fraternity brothers, their dad was our state senator, one of our state senators, and working through his office. In the Haitian embassy in the US we were able to get him a passport and visa. Within a week. There happened to be a group called the Timmy Foundation from Indianapolis and Porter Prince. They brought him up to Indianapolis. I got the hospital where I worked at that time to admit him. And I got a whole team of doctors involved, pediatricians, infectious disease, plastic surgeons, and we got his wound stabilized. Then one night we were going to do this big massive surgery on him and I fixed his other foot and then the plastic surgeons came in and they did a rectus abdominis flap from his stomach and connected it to fill in. He had a big [00:14:00] wound on his medial sort of heel area, and then they did a split thickness skin graft over that. We had to wait until all the regular surgeries were done 'cause everybody was doing it for and then he stayed in the hospital for about a month after that. And then there were some other people from a church who went with us too here. And one of them brought him into his home with his family and they took care of him for about three months while he rehab. And he was on the news, the story was on the news and in the newspaper. And then he some he became a little celebrity and, then some local people helped put him through a private school in Port-au-Prince, and he ended up healing both feet really well and moving on and living his life. And it was a long journey, but through that I really thought there has to be a better way of dealing with Clubfoot. So I started going to the University of Iowa and met Dr. Ponseti and I went out there several times and I got to know Dr. Ponseti pretty well. And I just loved working with him and learning from him. And he was the kind most kind, gentle man I've ever met [00:15:00] in my life. He was in his like 92, 93, somewhere early nineties. Oh, right. At that time, seeing patients and. A quick story. One of the most surreal nights of my life, the last time I was there, he invited me to his house for dinner, and his wife was equally famous in her profession. She, they were from Spain and she was a Spanish literature teacher, a professor. And so I go to their house and I'm having beer and pizza with these two 90 year olds who are incredibly famous respective professions. And it was just, I was just like, I cannot believe this. And then he asked me if I wanted to go up to his office and look at his original Deco Dega paintings. I'm like. Yes, let's go do that. That's, I mean, I still kind of get goosebumps thinking about that because , he is the biggest name in pediatric orthopedics, and being able to learn from him and spend as much time as I did with him was really influential in my career. And to still be performing at that age is incredible. That is incredible. Yeah. [00:16:00] His hands were arthritic at that point, but they were almost in the shape of the way he would mold the cast, the clubfoot cast on children. Yeah. 'cause he had done, the thing I loved about him is, he started. His technique in the fifties and everybody thought he was crazy and nobody understood it, and he just kept putting out research and research. In the sixties it was kites method. In the seventies it was posterior release in the eighties. Everybody's like, we don't know what to do now because none of this stuff works. Maybe we should look at that guy in Iowa. And they started looking at it as research. He just kept putting out research and they're like, this may be the answer. And now it's the standard of care according to the World Health Organization. And his story is just really amazing. I have other colleagues here in the US who spent time with him, like Mitzi Williams and learned from him. He didn't care about the initials after your name, if he wanted to help children and put in the effort to learn his technique and he wanted to teach you. And, he was such a kind gentleman. Like I mentioned before, I've never seen a [00:17:00] 90-year-old man get kissed by so many women in my life. People would just be so, I mean, these moms would be just overwhelmed with their appreciation for him and what he did for so many kids. So Tyson E Franklin: the young boy you were talking about before, who went through all that surgery and eventually you saved his limbs, did you ever catch up with him Patrick Deheer: later years? Yeah. I did. I went back several times and to the school he was at, and then the earthquake happened in 20 10 I think it was. I was, uh, I was signed up for this international mission board and I got called about a week after the earthquake in Porter Prince. And they said, you have to be at the airport and you have to bring your own food, your own water and clothes, and we don't know how long you're gonna be here. And so I had my family meet me at the airport and brought as much to as I could, and I flew from Indianapolis to Fort Lauderdale. And then I was in a small airport in Fort Lauderdale and I got on a private plane with two NBA basketball players in a famous football player [00:18:00] who were going down for the earthquake literally a week after. Desmond Howard Alonzo Morning in Samuel Dallen Bear. And so we went, we were on the same flight together and got into Porter Prince and the, there is like a filled hospital at the UN and a big tent. And I get there and they ask me what I do and I say, I'm a Podiatrist, foot and ankle surgeon. And they're like, what else can you do? And I'm like. I go, I can do wound care. And they're like, okay, you're in charge of wound care for the whole hospital. And so, and they're like, and these guys are gonna help you. And they had these Portuguese EMS guys who were there, there were people from all over the world there helping, and everybody was staying in the airport property, which was adjacent to where the UN was. And, they didn't speak any English. I didn't speak Portuguese. And but we would every day go around and premedicate all the patients in the hospital because they had really the, painful wounds, severe crush injuries, massive wounds all over. And then we'd go back through and I would do [00:19:00] wound debridement and do their dressing changes. And these guys helped me. We developed our own sort of way to communicate with each other. And I ended up being there for about eight days and sleeping on a cot with, no bathrooms available that, we just had to makeshift and eventually they got things set up for all the volunteers. And then I went home and through that I met, and one of my other heroes in medicine was John McDonald and he was. Down really the day after the earthquake from Florida. He was a retired cardiothoracic surgeon who got into wound care and he set up the wound care clinic that I took over. And then after I got back, John asked me if I would work in the wound care clinic that he was starting in Porter Prince and if I'd be in charge of the diabetic limb salvage part. And I said that, I said I would. So then I started working with him in Porter Prince at this Bernard Mes Hospital wound care center. So. Tyson E Franklin: Doing this overseas aid work, you must get a lot of enjoyment outta doing it. Patrick Deheer: I love it. I love it. It's not easy. My last trip last late fall was to the Philippines [00:20:00] and I had some travel issues. My total travel time to get to Manila was about 32 hours or so. And but you know, it made it worth it. The it was such a great experience Tyson E Franklin: do you normally go with a team of podiatrists when you. Go and visit Haiti. Do you have a group of podiatrists you go down with? Patrick Deheer: It varies from trip to trip. The more recent trips I've been on to Kenya and to the Philippines, I've gone with steps to walk, which Mark Myerson, who's a orthopedic foot and ankle surgeon, I've gotten to know real well from lecturing together and teaching together. And he started this nonprofit. And I think there, there aren't many podiatrists that are involved with it. There are a few. But he and I have really bonded and gotten to know each other and he asked me if I'd participate in, I really love how they set up their program 'cause it's very much educational based. And one of the things I learned from Kay Wilkins who I went to Haiti with is it's more about. Teaching and sharing your knowledge and experience instead of just what I call parachute medicine, where you go [00:21:00] in and you do 20 or 30 surgeries. It's really about teaching the teachers, especially if you can teach the teachers. Then it's gonna have a mushrooming effect. So you're gonna help, thousands of people instead of 10 or 20 people. Tyson E Franklin: So you are teaching other surgeons down there how to perform these procedures the right way, or? Patrick Deheer: Yes. Well, just, it's not so much that it's my experience in a lot of developing countries is. So for like, reconstructive type stuff, it's gonna be orthopedic surgeons. If it's more wound stuff, it'll be general surgeons. But it's, they just don't get the specialized training that we have. And so that's one of the things that we can bring is we have this knowledge base that they just haven't been exposed to. There are great, like orthopedic surgeons and do a lot of trauma for example, but they maybe don't do a lot of reconstructive flatfoot surgery or Yeah. Or any, yeah. Sarco or something like that where we can give them the, our share, our experience and knowledge and with steps to walk. I really love it [00:22:00] because there's usually five or so faculty and it's mostly foot and ankle orthopedic surgeons, and then myself and from all over the world. And the first day is. And it's all the orthopedic surgeons and residents from pretty much the whole country come in for this program. And so the first day there's a conference where we as faculty present the next day, they line up these patients for us to evaluate. So we evaluate them. They're actually interviewing us. Why we're evaluating, we're telling them what we think and what we would recommend, and then. The so that's on Tuesday. Then Wednesday and Thursday there are surgeries. And then Friday it's either like a cadaver lab or review the surgeries and it's just really great there for the surgeries, there's two faculty nurse, there's a lead surgeon and an assistant surgeon, and then usually two of the orthopedic residents are also on the case too. So there's usually four people on the case. It's really interesting since I have a strong background in pediatrics this year when we were in Manila, there were a lot of pediatric cases. More than half the cases were pediatrics. And the foot and [00:23:00] ankle orthopedic surgeons really don't do a lot of pediatric stuff. They're usually adults. They, usually it's the pediatric orthopedic surgeons who are doing the kids. And so they made meet the lead surgeon on all those cases which was really interesting. Tyson E Franklin: So are they different groups and organizations reaching out to you or are you searching for areas that you feel may need help? When Patrick Deheer: I first started, I was more me searching and trying to find opportunities. Now that I, my name is known people will approach me. For example, I've been working with a colleague in Barbados. She's a she graduated from Podiatrist school in England, and there are seven podiatrists in Barbados who are all non-surgical. And the country actually has a really high amputation rate. And one of the things that they determined, despite everything else that they're doing to try to help reduce that amputation rate, they just needed surgical Podiatrist to be part of it. And we talked at one of the APMA national meetings a couple years ago, and she asked me if I would come down to Barbados. And so I took two of my residents down a CO about. That was [00:24:00] about a year and a half ago and met with her and went to the hospital and I, I was like, yeah, we could definitely help here. There this things like, if a patient has a bunion, a diabetic patient has a bunion that nobody is fixing that, that then leads to an ulcer because it's such a bad bunion that could have been prevented. And. The problem, and this is pretty common in a lot of countries, is they really don't recognise surgical Podiatrist from a credentialing standpoint. And much so in countries like that, were under the English system, they have to change the law. So the government has to change the laws and a force in of nature. Simone McConney is her name, and she's been working with the government to try to give me an exemption so I can start coming down and demonstrating that we can influence the amputation rate and hopefully reduce that significantly. On that Tyson E Franklin: first trip that you just did, was that more of a reconnaissance trip? It was more to go down there and evaluate the area and what is [00:25:00] actually needed. You couldn't actually go down there and perform surgery. Patrick Deheer: Correct. We did see some, we did see patients at a diabetic center and did some minor things like some and things like that. But yeah, it was more, it's more about, and one of the things I've learned is and people ask me about international medicine all the time. It's not going down and saying, here's what I can do. It's about going somewhere and saying, how can I help? What do you need? And then if you can help fulfill the need. Then great. And really, and especially if that can be centered around teaching the local doctors and working with them. And again, it's not that I know anything that I'm a better surgeon than anybody there. It's just I have this really super sub-specialized training that they haven't been exposed to. And then I can share that with them. Tyson E Franklin: Yeah. I've had a few Podiatrist on the podcast who have done some overseas work and there was one Australian Podiatrist and he's been traveling through South America for the last couple of years. Not doing surgery, but just making up inserts or whatever he can get his hands on. And just [00:26:00] doing general routine foot care on people. Mm-hmm. And educating 'em about footwear and protecting their feet. And he's been doing it for a couple of years now and absolutely loves it. Patrick Deheer: I I mean, I've made some maybe not the best decisions. Like I went to Iraq twice in the middle of the Gulf War, for example. Not this. Up in the world. But and Haiti, I've been in Haiti at times when Haiti was in total civil unrest. But I love it so much that the risk is worth it for me to be able to make a difference in people's lives, but also to share the knowledge and experience that I have accumulated over my 35 years and to pay it forward. Tyson E Franklin: So over this period of time you've done a lot of work overseas and, but you've been on a number of different boards and associations. How important is it is it for you to actually be involved in the profession in that way? Patrick Deheer: Well, when I [00:27:00] finished my residency I was at our state meeting and I was complaining about the quality of the meeting and they were like, okay, that's fine. You can be on the CE committee now, the continuing education committee. I'm like, okay, I'll do that. But don't ask me to get involved in politics 'cause I'm never gonna be doing that. I'm gonna be more in the educational stuff. Look at me now. I'm President elective, at APMA and I've had several board positions and i've been on a million committees. And I will o once I got on the board for our state association and went through all those stages or positions on the state board I really started to enjoy the leadership part of that. I liked trying to help direct where the profession is going and in. My whole thing is to leave it better than I found it. My father-in-law was also a Podiatrist and he passed away about a year and a half ago and is mid eighties. He worked in my office until he is like 82 or 83 and I loved Podiatrist, but he really loved Podiatrist and people like [00:28:00] him. My mentor, Rick Lde. I can, Teddy Clark, who was the a president of APMA from Indiana. He was the first African American president of APMA Earl Kaplan, Dalton Glary, who just recently passed away. All those people paved the way for us who are practicing now, and it's our responsibility to pay for pave the way for those people following us and to continue to advance the profession. And I can really do that at a high level. Being involved in a national organization like APMA. Tyson E Franklin: With the national board in the United States, do you connect with associations in other countries a lot or you don't have much to do with them? Patrick Deheer: N not a lot, somewhat, but I do think there's opportunity. It's been interesting to lecture internationally, like at the International Federation for Podiatrist meetings the global health or the global Podiatrist meetings. Yeah, I'm gonna be the speaker next year for it. And, seeing Podiatrist [00:29:00] grow all throughout the world in the different stages that it's in, in different countries is really encouraging. But I think that we need to first work on the lexicon so everybody's usually in the same. Terminology and then start to, to set some like qualifications to what those things mean. I really think they're, the two terms that need to be used, especially on the international platform, are podiatrists and podiatric surgeons, because yeah they're totally different. And you know what the qualifications are for those, I have my own opinions about, but I think the standards need to be set. And then all the countries who want to see Podiatrist flourish within their country need to figure out a way to meet those standards that have been set. Uh, Feel free to share your opinion, tell us what, what, how you think it should be. Yeah, I mean, I think that to be a Podiatrist, it should be a graduate degree, not my, not an undergraduate degree. And then I think to be a pediatric surgeon, you should have a postgraduate medical educational experience, like a residency program. [00:30:00] And I think those are the two qualifiers. I think board certification should be part of that too to be a pediatric surgeon. But the word, podology is used a lot. Chiropodist has still used some in some places. Yeah. And some of 'em are just like almost a technical degree versus a graduate degree. So I think if everybody could start to agree on some standards and some terminology, then everybody can work towards a common goal and help each other. Tyson E Franklin: , Some part of that I agree. And other parts I can see how other people be going. It's gonna be so confusing to try and get it standardised everywhere. Yeah. It's even the UK system they've started introducing. And if there's anyone from the UK listening this, and if I'm wrong please let me know. But they've introduced like apprenticeships where you don't have to be at the university for the whole four years. You can be doing a lot of your education in the clinic itself, and you go to university at different times and they're calling it like an apprenticeship program. Which [00:31:00] is a completely different pathway again. Patrick Deheer: Right. And in, I think in Canada it's more like an undergraduate degree too. I don't know the speci remember the specifics, but I've lectured in Canada and I've talked to a lot of Canadian podiatrists over the years. But again, not a lot of Canadian podiatrists are doing surgery. Kind of varies from province to Tyson E Franklin: province. Well, in Australia we pretty much finish high school and it's an undergraduate degree. We just go straight in, do Podiatrist. Four years later you come out and you start working. Patrick Deheer: Yeah and may maybe that some sort of hybrid model of that would be great. I just think that. It's an evolving profession and it's such an impactful profession on the healthcare system for all these countries that can improve patients' quality of life, keep people walking, keep people active and healthy dealing with problems like. Diabetes and obesity that are gonna lead to foot problems and reducing the complications associated with those [00:32:00] systemic diseases can really impact the overall healthcare system for countries. So I think it's so important for Podiatrist to be part of that equation, but we, we need to establish what the standards are to really have an impact in those healthcare systems. Tyson E Franklin: Yeah, and even if everybody got together, had a big meeting and you're all agreed, it would still be. Generations for, yeah, for it to roll out completely, because you'd have people that are just graduating now, so they've got a 30, 40 year career ahead of them. Patrick Deheer: For sure. And I think the US has set the standard and I think that, people, something along that line with Australia and England and what you've done and Spain now too, looking at all those models and trying to find something that is everybody can say, okay, this is what it means to be a Podiatrist and this is mean, what it means to be a pediatric surgeon. And then. Work with the support the country's podiatric associations to try to work with their [00:33:00] government to, to make that happen. Tyson E Franklin: This is what I found interesting doing the podcast and what I've enjoyed a lot is where I've had Podiatrist from India, from the UEA, from Mauritius, uk, Canada, South Africa, so many different parts of the world. When you talk to 'em and you go through the processes, everyone goes through. There's a lot of similarities between a lot of countries and then, America is on its own in the way that they actually do things. Patrick Deheer: For sure. I mentioned I graduated from Podiatrist school in 1990. To see the evolution of Podiatrist in the United States, even during my career is really amazing. I'm really proud of where we've. Gotten to, we still have things ways to go to really get to where the profession should be, but I'm really proud of the progress our profession has made during my career. Tyson E Franklin: What would you say has been the biggest change you've seen over your 30 years? Patrick Deheer: I really think [00:34:00] that the diabetic limb salvage has integrated Podiatrist into hospital healthcare systems. And then that has expanded, into things like trauma and into reconstructive surgery. Even more so, I think like in the 1970s here in Indiana, there was only one hospital in the whole state that would let podiatrists operate in the hospital. And that was here in Indianapolis. And now to think that, we can admit our own patients and do total ankle replacements or take trauma call or I'm doing pediatric surgery it's just an amazing how far it's come and, to see that progress. I think a lot of it was led by the diabetic limb salvage component of the profession and integrating that, and that helped to integrate Podiatrist into just the healthcare system and it became a key player and amputation prevention. Tyson E Franklin: So it wasn't one significant moment in time where things changed. It was progression over that period of time. [00:35:00] Patrick Deheer: I think guys like Larry Harless David Armstrong, Larry Lavery Robert Feinberg, Lee Rogers. Those people have really help from a diabetic limb salvage part, integrate the whole profession, I think. Tyson E Franklin: I wanna move ahead a little bit. You invented a thing called the Aquinas Brace. Patrick Deheer: Yeah. So I was running to try to lose weight and I got poster tibial tendonitis and I didn't wanna stop running. And I was wearing orthotics. I was taking some steroid pills but it still was really hurting. And so I realised I had Aquinas like everybody. I needed to stretch, so I was wearing a night splint at night to try to stretch out my calf, and I woke up at two in the morning because they're uncomfortable to sleep in. I looked down, I'm sleeping on my side with my knee bent, and I'm like, this is a complete waste of time. Has to go above your knee, or this is doing nothing. And so that was the genesis of it. I realised the brace needed to go above the knee, and then I also realised the foot position mattered too, that you need to have the foot [00:36:00] supinated so that you can lock them in tarsal joint. And then all the force is gonna be in the hind foot. But also when you supinate the foot, you externally rotate the tibia, which locks the knee. You can't lock your knee into full extension unless your tibia externally rotates via the screw home mechanism. So, that's where the idea came from. I had a friend who was a sales rep. I told him about it and he goes, I know the guy that can help us make this come to reality. So the three of us formed a company called IQ Medical Ricky Heath and John Moore. And I. And then we got brought the brace to market. It was really a learning experience for all three of us. It, like anything took much longer than we thought and cost a lot more money than we thought it would, but it's pretty amazing to see something that you dreamed up in your head, come to life into a real thing. Did you use it on yourself and did you get back running? So this was, it took us about five years from, it really took about five years to get it actually in production. I kept [00:37:00] running though. So Tyson E Franklin: did you end up, being one of your own patients testing this out on yourself. Patrick Deheer: Oh, yeah, I was testing all the sort of different versions of it coming up on myself for sure. I have a size 14 shoe, so it's really pushing the limits on the size of the brace, but I was able to try 'em out as we were going through different ideations of it. Tyson E Franklin: And this is what I was talking about when I did the introduction with you. Where you've had a very successful Podiatrist career. You've been on so many boards and associations and held so many different positions. You're gonna be the next president of the APMA. You've done all this volunteer work overseas, you've invented the Aquinas Brace . with all that going on, what's next? You must have other things in the pipeline you're going, I'm gonna do. I've got more to do. Yeah. Patrick Deheer: I, my favorite thing that I do in Podiatrist is being a residency director. I love it. Okay. I have we have [00:38:00] 12 residents at our program, so we have four per year, or it's a three year residency, and I've become really close to the residents. We have a great program and I just love teaching. I, I love watching the residents develop. We just had a new group start a week ago. So watching 'em develop from July 1st when they start over three years to the June 30th of their third year when they graduate, and I've seen them out. We always have our graduation party in kind of mid-June and it's a kind of a running joke at our residency program that. I cannot get through my speech at their graduation party without getting very emotional because they become like my kids. And yeah I'm so close to them and I'm so proud of them, and I can see what they have to offer to not only their patients but the professional also going forward. And just, it really, it's really something that I love doing and I feel honored to be able to teach them. Tyson E Franklin: So when somebody does Podiatrist in United States, they go to Podiatrist [00:39:00] school, they finish? They get their degree. They've done an undergraduate degree beforehand, haven't they? Then they, yeah. Go to Podiatrist school. If somebody doesn't do residency, they can't work as a Podiatrist. Patrick Deheer: Right. They can't get licensed in the Tyson E Franklin: states Patrick Deheer: any longer Tyson E Franklin: without doing a residency. Yeah. So they do the Podiatrist school. Are there enough positions around the country residencies for everybody who graduates? Patrick Deheer: Yes. There are actually more residency spots now than students. Okay. That's good. Because I'd Tyson E Franklin: heard years ago that sometimes it was a struggle. People would finish and then it was difficult to try and find a residency. I mean, when I was going through it, that was the case. Yeah. And I take it all residencies are not equal. Some are better Patrick Deheer: reputation. Tyson E Franklin: Well, Patrick Deheer: they're all standardised. They're all three year residencies and they're all hold all accountable to the same standards by our governing organization, the Council in Podiatric Medical Education. With that being said, yes, there are some residency [00:40:00] programs that are the leading residency programs for sure. So you Tyson E Franklin: have 12 residencies spots in your program. So there'd be a lot of podiatrists if they really wanted to work with you. Do they contact you while they're in Podiatrist school and start reaching out that way? How do you actually select. He does nce. Yeah. So in, Patrick Deheer: in the US the, and the students during their fourth year rotate through different hospitals. Some, most of the time they're for one month rotations, some are for three month rotations. And it's a little bit of a getting to know each other. It's also part of their educational experience. So they're getting that practical experience and getting out of just the book experience from learning. So we have probably, around 50 to 60 students through the year coming through our residency program as externs. Somewhere between four and or so a month. And then the interviews for residency are always in January, mid-January. And then you rank the students how you like them and they rank the residency programs, how they like them. [00:41:00] And then there's a match that comes out in mid-May and then you find out who you match with. Tyson E Franklin: Okay, so it's not your decision on who actually gets the position. So it doesn't come down to anyone's personal preference that it's an external body that puts them all together. Patrick Deheer: Well, it's not so much an external body it's just you rank your top students and the students rank their top programs. If you pick student, a number one and student a picture, residency, number one, then you're gonna match and they're gonna be one of your residents. Tyson E Franklin: I get It's good to get some insight on how that process actually works, and it's also good knowing there's more residency spots than there are students Patrick Deheer: graduating. Yeah. And while they're here for a month, we get to know them, they get to know us. And then the interviews are part of the mix too. But really, while they're rotating is probably the most important part of it. Because I've had students who were number one in their class who wanted to do our residency, but. It wasn't necessarily a good fit from a culture [00:42:00] standpoint. We are very protective of our culture and sometimes maybe the, top students aren't the be the best fit. I've also had students who were number one in their class who are a great fit, who have been residents at our program too. But we are very protective over the culture. So we wanna look at the the perspective resident global, from a global standpoint and looking at them in the entirety of how they fit in the program. Tyson E Franklin: I think there's a fantastic point that anyone listening to this, even when you were just employing a team member, is you've gotta make sure they fit the culture of your business. Doesn't matter how qualified they are, doesn't matter how many other boxes they tick if they don't fit. It's always gonna be difficult, long term to make it work. Patrick Deheer: Absolutely. I talk to other residency directors and they talk about their challenges with certain, with residents. I never really have any issues with our residents. I think. Part of that is the culture we've established. And part of it is I have two chief residents that are in their third year. The third year residents, two of 'em are [00:43:00] chiefs. I rely really heavily on them. We work very closely. And then I have a program coordinator her name's Carrie and the four of us run the program together. And we all work together. And but everybody is part of it though. We're all, all, so. It would be 12 plus the program coordinator plus me, and we have a clinic, a Podiatrist who runs a clinic. So the 15 of us are all working together, plus we have about 50 podiatrists who are attending surgeons, who our residents work with. So we have a really. Big group of people that we work with, but our residents I, nothing really ever escalates to my level where I've gotta intervene. They just, they all work hard. They all come as willing, eager learners, and I always ask the new residents the same thing to leave the residency program better than they found it. Tyson E Franklin: Have you had anyone that's done the residency that it, they've got halfway through it and just went, this is not working out. We made a mistake. You're not the right fit. Patrick Deheer: Nope. [00:44:00] I, it's interesting I'm known for not being a big fan of fellowships. I think fellowships in the United States have needs to be reigned in. That's another year after training, after residency program are doing, and I think unfortunately, a lot of 'em have become, almost like a fourth year of residency. And fellowships really should be for really specific specialized training. Like if you wanna do diabetic limb salvage or you want to do pediatrics or whatever. But I tell our residents, if you think you need a fellowship because you didn't get adequate surgical training while you were at our residency program, that is my fault. I failed you. And so, in the case that you brought up, that would've been my responsibility. Not the problem of the resident. Tyson E Franklin: So before we wrap up, is there anything else you would like to talk about ? Patrick Deheer: Well, I think one of the other things you asked me about, what excites me now is I started, I invented a surgical a kit for Aquinas surgery for the bowel and gut. And I started a company with three of my sons. [00:45:00] So that's been really fun working with my sons. One of my sons also has a brace company where he sells AFOs and sells the Aquinas brace that I invented. But starting this company with my sons and working with family has been really fun. It some of my most cherished memories were working with my father-in-law when he was still alive and practicing. Even if he was just doing routine care, just hanging out in the office with him and talking shop over dinner and was fun. But I just, i'm really excited about the profession. It's been really great to me and that's why I feel a responsibility to pay it forward and to try to see that it's in a better place than when I entered it. And so that's why I put so much effort into it. I've been in charge of the student recruitment, which we talked about last time, which is another big, yeah. I'm working on right now and I'm really excited about that. And we're looking at expanding that into a branding campaign for the entire profession and getting all the key stakeholders in Podiatrist in the United States involved in that. And it's interesting 'cause osteopathic [00:46:00] medicine to that about. 15 years ago, and it had a really significant impact on osteopathic medicine. I think we can have the same impact on Podiatrist with a national branding campaign where we just elevate the awareness of Podiatrist so people understand what we do and understand that as a potential career for people who are in high school or undergraduate trying to figure out what they want to get into. And it's interesting, we work at a big, our residency's at a big teaching hospital and still their residents in general surgery or neurosurgery who don't really understand what we as podiatrists do, and our residents are interacting with them and say, yeah, oh yeah, we can work on that. And trying to save that limb from being amputated. And they're like, wow, you guys really do that? Tyson E Franklin: And that doesn't surprise me. 'cause nearly anyone I ever talk to when I tell 'em I was a podiatrist and you just explain. What you do, and they go, well, I didn't know you did that. That sounds really interesting. Patrick Deheer: Sure. And I do all parts of Podiatrist and I like all of it. I'm [00:47:00] not above trimming a 90-year-old lady's toenails. I mean, if I can trim a 90-year-old lady's toenails in a corn on her little toe and she walks outta my office and feels immediately better that's an honor for me to be able to help somebody like that. And I take that very seriously. Tyson E Franklin: Okay. Well, on that note, Patrick, I wanna thank you for coming back on the Podiatry Legends Podcast. Sharing part, Oh geez. You sharing part of your story. It's gonna be a smidgen of what you've done. You have done so much. This has been it's been a pleasure having you on here, so thank you very much. Patrick Deheer: It's been awesome having a conversation with You're such a great interviewer. Thank you for having me on. Well, thank you. I'm gonna take that, I'm gonna take, that's a big compliment. Thank you very much. You're really good.
IS THE LET THEM THEORY RIGHT FOR YOU? In this episode of the Podiatry Legends Podcast, I host an open debate about The LET THEM Theory by Mel Robbins. I'm joined by Carly O'Donoghue, who loves the book, and Elan Silver, who has a few issues with it. Together, we unpack the real-world relevance of this viral mindset theory for podiatrists and business owners alike. ORDER The LET THEM Theory. What is the LET THEM Theory? At its core, Robbins encourages us to stop trying to control other people's reactions. Whether it's a patient, staff member, or family member—"let them" react how they want. It's not your job to manage their emotions. Instead, you focus on your own intentions, values, and next actions. The Clinical & Business Application Carly shared how the book can help you have difficult conversations with confidence, whether with a colleague or a parent at school. Elan, however, raised a valid concern: the theory might be misapplied by those lacking emotional intelligence or maturity. For example, avoiding hard conversations altogether under the guise of “letting them” could actually harm relationships or performance. Leadership Through Boundaries As business owners, we often avoid giving feedback to staff or raising issues with patients because we fear conflict. The LET THEM Theory reminds us that their reaction isn't ours to manage; we just need to communicate with kindness and clarity. Letting go of that fear can significantly reduce stress and increase productivity. The Other Side of the Coin: Let Me We also explored the often-overlooked "Let Me" side of the theory. Let them behave how they want, but let me decide how I respond. Let me reset expectations. Let me move on. Let me lead. This is where the real power lies. It's not about passivity; it's about reclaiming your focus. Should You Read the Book? Carly says yes, especially if you're constantly people-pleasing or feeling emotionally drained. Elan recommends it too, but with caution. Not every reader will interpret it in a healthy way. As for me, I deliberately did not read the book before this episode, so that I could stay neutral, but now I'm convinced it's worth opening up, even just one page at a time. Listen now, and let us know if you are on Team Carly, Team Elan, or somewhere in between. If you have any questions for Carly or Elan, please email me at tyson@podiatrylegends.com. ORDER The LET THEM Theory HERE Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry It's No Secret There's Money in Small Business
In this week's episode of the Podiatry Legends Podcast, I had the pleasure of chatting with Mark McGill, an award-winning real estate agent, property investor, boutique winemaker, Airbnb owner and calculated risk-taker. Mark's story is inspiring because it's real. He's not just doing one thing; he's doing business and life on his terms. For podiatrists and entrepreneurs alike who want more freedom, impact, and joy from their work, there's a lot to learn here. “Love the one you're with; that goes for staff and clients.” - Mark McGill. If you like great wine and love the idea of staying amongst the vineyards for a break, you need to check out McGill Wines and Accommodation or visit https://mcgillwines.com.au/ Key Takeaways: Mark takes action first, then works out the details. He believes loyalty to clients and staff is central to his business success. The McGill Group keeps services in-house to improve efficiency. He rewards repeat clients instead of offering deals only to new ones. Every venture he takes on includes a clear exit strategy. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry It's No Secret There's Money in Small Business
In this episode of the Podiatry Legends Podcast, I sit down with Dr Emily Splichal to explore the neurosensory foot and how it's revolutionising podiatric care. Emily shares her incredible transition from traditional surgery to functional, sensory-based podiatry, revealing powerful insights about the role of nerve stimulation, fascia, and patient empowerment. Whether you're a seasoned podiatrist or just curious about the future of foot health, this is one conversation you don't want to miss. "You don't need to be barefoot all the time. You just need to wake up your feet every day." Emily's new book Sensory Sapiens dives deeper into these cutting-edge topics. Emily's website - https://www.dremilysplichal.com/ Who is Dr Emily Splichal? Dr Emily Splichal, Functional Podiatrist and Human Movement Specialist, is the Founder of EBFA Global, Creator of the Barefoot Training Specialist® Certification, Author of Barefoot Strong and CEO/Founder of Naboso Technology. With over 20 years in the fitness industry, Dr Splichal has dedicated her medical career towards studying postural alignment and human movement as it relates to barefoot science, foot-to-core integration and sensory integration. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry It's No Secret There's Money in Small Business
In this episode of the Podiatry Legends Podcast, I chat with Abid Ali, a musculoskeletal podiatrist from Coventry, UK, about his journey from the safety and predictability of the NHS to the unpredictability of private practice. Abid is the owner of the Biomechanix Clinic and also runs online courses for podiatrists. Takeaway Points: Embrace biomechanics for better patient outcomes and a holistic approach. Mentorship is crucial for professional growth and avoiding common pitfalls. A successful practice depends on combining clinical skills with sound business knowledge. Innovation and keeping up with new treatment methods are essential in today's podiatry world. Be open to learning from other disciplines (physiotherapists, chiropractors) to expand your treatment options. (There's an easter egg at the end of this episode, so make sure you listen to the end) Don't forget to look at my UPCOMING EVENTS. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry It's No Secret There's Money in Small Business
In this episode of the Podiatry Legends Podcast, Tyson Franklin dives deep into the crucial topic of managing stress as a podiatry business owner. As many podiatrists juggle patient care with the demands of running a practice, stress and burnout can quickly take a toll on both health and business performance. Tyson shares his personal experience and offers practical strategies to avoid burnout, including time management tips, the importance of work-life balance, and how to build a strong, supportive team. Whether you're struggling to manage your workload or simply looking for ways to stay energised and focused, this episode is packed with actionable insights to help you thrive. Tune in for valuable advice on how to protect your well-being and keep your passion for podiatry alive! If you enjoyed this solo episode, please consider writing a review. If you need some assistance growing your podiatry business and reducing stress, please reach out to me and let's talk. You can visit my website, www.tysonfranklin.com or you can email me at tf@tysonfranklin.com Also, don't forget to check out and support the Podiatry Legends Podcast Sponsors at www.podiatrylegends.com
In this week's episode of the Podiatry Legends Podcast, Tyson Franklin sits down with Simon Bartold to explore the unique features of VIMAZI Footwear. Do we need another running shoe brand? Yes, we do! Learn about how VIMAZI's scientific approach to footwear design is revolutionising how we think about running shoes and helping athletes of all levels prevent injuries. VIMAZI Footwear is designed based on the physics of running, making it different from traditional shoe brands. To learn more about Vimazi footwear, visit https://vimazi.au/ (There's an easter egg at the end of this episode, so make sure you listen to the end) Don't forget to look at my UPCOMING EVENTS. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing. But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry It's No Secret There's Money in Small Business
In this week's Podiatry Legends Podcast, I had the pleasure of sitting down with James Ferrie, a sports and musculoskeletal podiatrist from My Sports Podiatry in Docklands, Victoria, to discuss point-of-care ultrasound and its benefits for our patients. Whether you're just starting out in practice or looking to enhance your existing clinic, this episode will give you the tools and knowledge to incorporate ultrasound into your diagnostic toolkit. Nine Key Takeaways from the Episode: Point-of-care ultrasound enhances diagnostic accuracy by providing real-time imaging of soft tissues and bones. Ultrasound helps podiatrists make clinical decisions immediately during patient appointments. It's a powerful tool for ruling out common diagnoses, such as plantar fasciitis, and identifying rare conditions like stress fractures or DVT. Ultrasound improves patient outcomes by helping podiatrists tailor treatments to individual needs. The learning curve for ultrasound can be steep, but with practice and proper training, it becomes an invaluable skill. Podiatrists can use ultrasound for more than just musculoskeletal injuries, including nerve assessment and injection guidance. The handheld ultrasound devices are a good starting point, but may not be sufficient for complex procedures or advanced diagnostics. The ability to visualise structures during patient care makes ultrasound an extension of the clinical exam. Proper training and practice are essential for interpreting ultrasound images accurately and avoiding common errors. If you want to know where and when James Ferrie's workshops are being held, I suggest contacting him on LinkedIn. My Upcoming Events - https://www.podiatrylegends.com/upcoming-events/ If you have any questions about this episode or want to contact me, please email me at tyson@podiatrylegends.com. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Yes, I Do Business Coaching I offer three coaching options: Hourly Sessions, Monthly Ongoing Sessions, and On-Site Training Days. But let's have a chat first to see what best suits you. ONLINE CALENDAR Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
This episode of the Podiatry Legends Podcast discusses the often-overlooked benefits of buying an established podiatry business. Tyson Franklin and Jonathan Small explore why acquiring a practice could be a game-changing move for aspiring podiatrists. If you're interested in growing your career without the typical start-up headaches, this episode offers practical advice on how to make a successful transition into practice ownership. Ten Key Takeaways from the Episode Buying an established practice gives you immediate cash flow. Systems for patient management, billing, and operations are already in place. You inherit an existing patient base, saving time and effort on marketing. With a profitable business, you have a better chance of securing a loan. Buying an existing practice reduces the risk of starting a business from scratch. Established businesses have learned from past mistakes, which helps mitigate risk. You gain the opportunity to enhance and improve systems that are already working. Business owners often lack business training, and buying a practice gives you more support. Acquiring a practice helps avoid the common challenges of building from the ground up. You can focus on growth and profitability rather than foundational challenges. If you want to contact Jonathan Small, his email is footmanj@aol.com Upcoming Events - https://www.podiatrylegends.com/upcoming-events/ If you have any questions about this episode or want to contact me, please email me at tyson@podiatrylegends.com. Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Yes, I Do Business Coaching I offer three coaching options: Hourly Sessions, Monthly Ongoing Sessions, and On-Site Training Days. But let's have a chat first to see what best suits you. ONLINE CALENDAR Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
Have you ever wondered if semi-custom orthotics could improve your practice? In this week's episode of the Podiatry Legends Podcast, I chat with MSK Podiatrist Steve Jackson from Western Australia about the benefits of shifting from custom to semi-custom foot orthotics. Steve shares how this shift has revolutionised his practice and patient care, leading to quicker treatment times, better results, and an overall more efficient workflow. Don't miss out on these game-changing insights and learn why semi-custom orthotics could be your secret weapon. If you have any questions about this episode or want to contact me, please email me at tyson@podiatrylegends.com. Consider coming along to my Next Event Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Yes, I Do Business Coaching I offer three coaching options: Hourly Sessions, Monthly Ongoing Sessions, and On-Site Training Days. But let's have a chat first to see what best suits you. ONLINE CALENDAR Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
In this episode of the Podiatry Legends Podcast, Tyson Franklin sits down with Lucinda Mercer, owner of Poized Podiatry in the UK. Lucinda shares her inspiring journey from the NHS to launching her own practice and how she found success in musculoskeletal podiatry. Learn how Lucinda navigated the challenges of starting a business, including financial hurdles and the importance of systems and self-care. If you're thinking about opening your own podiatry practice, this conversation is for you! If you have any questions about this episode or want to contact me, please email me at tyson@podiatrylegends.com. Consider coming along to my Next Event Do You Want A Little Business Guidance? A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call. They were so happy that they surprised me with a beautiful bottle of bourbon; this is not something you have to do, but I will also never say no. Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Business Coaching I do offer three coaching options: Hourly Sessions, Monthly Ongoing Sessions, and on-site visits and training days. But let's have a chat first to see what best suits you. ONLINE CALENDAR Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
In this episode of the Podiatry Legends Podcast, I had the privilege of speaking with Matthew Clarke, a two-time Olympian in the 3000-meter steeplechase. Matthew's story is one of perseverance, determination, and an ever-evolving career that has seamlessly blended athletics and podiatry. He shares how his unique experiences in the world of elite sport shaped his approach to podiatry and the lessons he's learned along the way. Here are the five top takeaways from the episode: The Power of Patient-Centered Care: Matthew emphasises the importance of tailoring injury management to the individual athlete's goals, timelines, and mindset, making sure they're actively involved in the decision-making process. Sports Podiatry and Elite Athletics Intersect: Matthew's experience as a two-time Olympian in the 3000-meter steeplechase gives him a unique insight into the demands of elite athletes, allowing him to approach podiatric care with a deep understanding of sports performance. Balancing a Career in Sport and Podiatry: Matthew successfully balances being a full-time podiatrist and competitive athlete, which allows him to bring real-world experience into his practice while continuing to pursue his own goals in athletics. The Mentality of a Champion: Whether preparing for the Olympics or a local race, Matthew highlights how the psychological approach to high performance is key to success. It's about staying focused, pushing through setbacks, and striving for the best. Mentorship's Role in Success: Matthew credits his mentors with much of his growth as an athlete and podiatrist, showing the value of learning from others who understand the intersection of sport and healthcare. If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. Consider coming along to my Next Event FREE Business Guidance Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
In this episode of the Podiatry Legends Podcast, I chat with Sarah Chisem from Knaresborough Podiatry, AKA the "Paddleboarding Podiatrist." Sarah's unique career path, which led her from law school to high-end fashion retail and eventually to podiatry, is nothing short of fascinating. She shares the pivotal moment when she decided to leave retail and pursue podiatry, the lessons she learned from becoming a mature student, and how paddleboarding helped her reflect on her business and personal life. Don't miss this inspiring conversation about resilience, change, and entrepreneurship. If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. Consider coming along to my Next Event FREE Business Guidance Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
In this episode of the Podiatry Legends Podcast, I'm joined by Andrew Albon from Sussex Footcare, a podiatrist with a story that will inspire you. After years of navigating the NHS and private practice, Andrew found success not just in his clinic but in creating a network of supportive colleagues. Listen in as we dive into the power of networking, mentoring, and taking risks to build your dream clinic. Other topics we cover: Networking is Key: Building relationships with fellow podiatrists can transform your career and business. Abundance Mindset: Viewing other podiatrists as collaborators, not competition, can lead to more growth and success. Location Matters: Moving to a more prominent location can result in a significant boost in business. Referral Networks: Creating referral links with other podiatrists increases opportunities for you and your colleagues. Community Engagement: Hosting networking events and fostering a sense of community among local podiatrists can strengthen your practice. Focus on Personal Connections: Sharing aspects of your personal life on social media helps create stronger, more authentic relationships with patients. Invest in Your Team: Building a supportive, open environment within your team fosters loyalty and helps your clinic thrive. Collaborative Mindset: Treating other podiatrists as colleagues who can help solve challenges rather than seeing them as competitors can elevate the podiatry profession. You can connect with Andrew Albon and Sussex Footcare on Facebook. If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. FREE Business Guidance Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Consider coming along to my Next Event Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
Welcome to another episode of the Podiatry Legends Podcast. This week, Tyson sits down with Matt Hayter, a podiatrist with a wealth of experience both in practice and business. Matt shares his journey, including the challenges he faced with his health, how he grew his clinic, and the rewarding shift he made into the digital world. This episode is packed with valuable lessons on adaptability, online marketing, and making the most of your career in podiatry. Tune in for a conversation you won't want to miss! Check out Matt's YouTube Channel - Get Patients Online Check out Matt's Online Course - More Podiatry Patients If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. FREE Business Guidance Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. MY SCHEDULE Consider coming along to my Next Event Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP - Podiatry Business Owners Club MY BOOK is available on AMAZON - It's No Secret, There's Money in Podiatry
In today's digital world, anyone with a story to tell can become a published author—podiatrists included. In this week's episode of the Podiatry Legends Podcast, I sat down with Engel Jones, founder of SelfPublishEasily.com to discuss the ins and outs of self-publishing. If you've ever thought about writing a book but didn't know where to start, this episode is a must-listen. If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. FREE Business Guidance: Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, join Tyson Franklin as he chats with Lucia Byrne and Chris Cornwall, the creators of Clinic Notes AI, an innovative software designed to help podiatrists generate accurate, detailed patient notes in record time. Lucia, a podiatrist, and Chris, a software engineer, share their journey of creating Clinic Notes AI to improve clinic efficiency and reduce the stress of note-taking. If you're looking for a solution to streamline your clinical documentation, check out Clinic Notes AI for a free trial at Clinic Notes AI. If you want a Free 30-day Trial and 50% off for the first 2 months, follow this link https://www.clinicnotesai.com/legends If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics. FREE Business Guidance: Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Subscribe to my YouTube Channel – Tyson E Franklin FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, Tyson E. Franklin talks with Cath Hughes, a pioneering podiatrist who has spent decades at the forefront of foot care innovation. From her work with diabetic patients to revolutionising treatments with Curacorn, Cath's experience spans both the clinical and sports worlds. With a career that includes eight seasons treating professional footballers in the UK at the premiership level, she shares her unique insights into advancing podiatric care. We delve into her groundbreaking injectable treatments, discuss the challenges of integrating innovation into podiatry, and explore the importance of educating the broader medical community about the full scope of podiatric practice. If you want to connect with Cath Hughes - visit https://www.curacorn.co.uk/ If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I will never say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
In this episode of the Podiatry Legends Podcast, Tyson Franklin and Richard Chasen discuss Simon Sinek's book 'The Infinite Game.' The book emphasises the importance of long-term thinking in business and life, contrasting finite games like soccer, which have clear rules and endpoints, with infinite games like business, where success is continuous and legacy-building. Through stories and examples, they highlight Sinek's key ideas, such as the importance of having a just cause, building trusting teams, and maintaining ethical standards. They discuss relevant comparisons, including Apple vs. Microsoft and lessons from the Vietnam War, to illustrate how an infinite mindset fosters sustained progress and collaboration. Tyson also shares his encounter with Navy Seal Jocko Willink at Business Black Ops. They conclude by urging listeners to embrace change and future-proof their businesses. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I will never say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
In this solo episode of the Podiatry Legends Podcast, host Tyson E Franklin discusses why podiatrists, especially new graduates, often feel disillusioned with their jobs. Tyson shares an analogy to highlight the frustration of unfulfilled promises and addresses employer dishonesty about job expectations. He provides insights and solutions on how to create a more transparent and fulfilling work environment, encouraging podiatrists to address their concerns and seek better opportunities if necessary. For additional show notes, please visit the Podiatry Legends Podcast website. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
This week, I'm joined by Dr. Patrick McEneaney for his sixth appearance on the Podiatry Legends Podcast! Patrick, the owner of Northern Illinois Foot and Ankle Specialists, has expanded his practice from two clinics to 16 (soon to be 17 if not already) and shares the secrets behind his growth. We talk about integrating new clinics, building a strong team culture, and why investing in staff is the key to long-term success. Plus, we compare podiatry practices in the United States and Australia. Not an episode to be missed. For additional show notes, please visit the Podiatry Legends Podcast website. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
Discover how to transform your practice from chaotic to calm in this insightful episode of the Podiatry Legends Podcast. Tyson E. Franklin sits down with Sarah Clark of Sarah Clark Consulting, an expert in optimising healthcare practices through her "Four P's to Success" framework—People, Patients, Paperwork, and Processes. Whether you're looking to improve patient experiences, streamline operations, or elevate your practice management, this episode is packed with actionable tips to help podiatrists and other healthcare providers enhance efficiency and satisfaction. Don't miss these strategies to take your clinic to the next level! For additional show notes, please visit the Podiatry Legends Podcast website. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
I welcome Tony Gavin back to the Podiatry Legends Podcast to discuss the evolution of the Foot & Ankle Show. Tony reveals how his diverse background, including his time as a salsa dance promoter, inspired him to create a unique conference experience for podiatrists. With over five years of growth, the event now attracts global professionals to share knowledge, network, and inspire one another. Tony shares the behind-the-scenes changes that have made the Foot & Ankle Show a standout event in the podiatry industry, from expanding workshop offerings to refining the conference program. Tune in to hear about the upcoming event and what you can expect! https://www.footandankleshow.com For additional show notes, please visit the Podiatry Legends Podcast website. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin
Jo Schapter's journey into the world of podiatry wasn't a straightforward one. She didn't begin with a clear path; instead, her story unfolded in ways she never anticipated. From her beginnings in sports science to an unexpected detour into beauty and foot care, Jo's story is a testament to the power of following one's curiosity and passion. Jo's story is a reminder that we don't always have to have everything figured out. Sometimes, the best journeys begin when we are willing to explore unfamiliar territories. For Jo, this exploration led to podiatry — a profession she discovered by accident, but one she embraced with an unwavering commitment to learn and grow. More detailed notes can be found on the Podiatry Legends Podcast website - https://www.podiatrylegends.com If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub Check out my YouTube Channel - https://www.youtube.com/@TysonFranklin MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, host Tyson Franklin interviews Usama Anwar and Zahra Chouthy, owners of Podiatry For All in Mauritius. They discuss their unique journey from the UK to Mauritius, highlighting the challenges and rewards of practising podiatry in a country with limited services. The conversation covers cultural insights, the importance of educating doctors and the local population about podiatry, and their personal stories and experiences, making this episode both informative and heartwarming. More detailed notes can be found on the Podiatry Legends Podcast website - https://www.podiatrylegends.com If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub Check out my YouTube Channel - https://www.youtube.com/@TysonFranklin MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this solo episode of the Podiatry Legends Podcast, Tyson Franklin highlights the often-overlooked necessity of creating a disaster folder for businesses. He discusses the importance of having a detailed plan for potential disasters, emphasising the need for team members to know their roles and procedures in various crisis scenarios. From natural disasters to technical failures and unexpected staff issues, Tyson provides extensive examples and practical advice to ensure businesses are well-prepared for any unforeseen events. He also shares his personal experiences and additional tips on maintaining effective operational continuity during difficult situations. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, host Tyson E Franklin speaks with recurring guest Richard Chasen from the Lower Limb Clinic in Melbourne. They explore the importance of viewing fellow podiatrists as 'worthy rivals' rather than competitors, emphasising collaboration and mutual support within the profession. The discussion touches on the necessity of sharing knowledge and resources, mentoring, and creating a positive environment both in-person and online for the advancement of podiatry. They also highlight practical strategies such as making small gestures to enhance patient experience and the benefits of building a network of local podiatrists for support and development. If you have any questions about this episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, Business Coaching & Mentoring If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz
On this episode of the Podiatry Legends Podcast, podcast host Tyson E Franklin talks with UK podiatrist and irritatingly good speaker Dave James to explore the art of authentic public speaking and effective communication for healthcare professionals. Dave shares his personal journey, highlights the emotional impact of storytelling, and offers practical tips on connecting with your audience while staying true to oneself. They discuss the power of feedback, presentation adaptability, and storytelling's significance in building meaningful connections with patients. Whether you're an experienced podiatrist or an aspiring public speaker, this episode offers valuable insights on embracing your expertise and communicating authentically. If you have any questions about this episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, Business Coaching & Mentoring If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, Tyson Franklin welcomes back Sarah Bauling, known as the "Perfect Pitch Guru," to discuss the art of crafting the perfect pitch. Whether at a networking event, in a social setting, or during a consultation with a patient, having a polished pitch is crucial for podiatrists. Sarah shares her Perfect Pitch Blueprint, which offers a step-by-step guide to creating a compelling introduction to help podiatrists generate referrals, connect with patients, and ultimately grow their practice. Further show notes can be found at https://www.podiatrylegends.com. If you have any questions about this episode, please email me at tyson@podiatrylegends.com, or if you're ever looking for a future speaker, MC, or interviewer for an upcoming event. Schedule A Time to Talk with Me If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, Tyson E. Franklin hosts Dr. Ben Pearl, a sports podiatrist from Arlington Foot and Ankle in Virginia. They discuss the importance of conducting personal research in areas of podiatry that interest you, no matter what it is, and they encourage practitioners to share their findings to benefit the profession. Your research does not need to be peer-reviewed; it's about sharing information you've learnt on a topic that interests you. You will discover others will be interested in your findings, and if you share this in written format to start, it could lead to speaking opportunities later. Dr Pearl shares his experience developing a successful turf toe splint and why he also did research in the area of soccer boots and cleats. If you'd like to contact Dr Ben Pearl, his email address is abenpearl@gmail.com, or you can find him on Facebook and LinkedIn. If you have any questions about this episode, please email me at tyson@podiatrylegends.com, or if you're ever looking for a future speaker, MC, or interviewer for an upcoming event. Schedule A Time to Talk with Me If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, Tyson Franklin interviews Stan Gibson, a seasoned trial attorney from Jeffer Mangels Butler & Mitchell in Los Angeles. The conversation centres on the importance of protecting and monetising intellectual property for podiatrists and healthcare professionals. They discuss common pitfalls, like relying on internet resources for legal protections, and emphasise the value of consulting with experienced professionals. They also explore various aspects of intellectual property, such as patents, trade secrets, and the implications of legal documentation. Stan shares his experience in helping medical innovators secure their ideas, including a $570 million success story of a doctor who revolutionised spinal fusion surgery. The discussion also touches upon the cost and complexities of obtaining patents, with practical advice for health professionals to protect their innovative concepts. Stan's IP Checklist - https://www.ip-checklist.com/ If you have any questions about this episode, please email me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Upcoming EVENTS - https://www.tysonfranklin.com/events FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, host Tyson Franklin welcomes guest Cameron Bennet to discuss The Lower Limb Conference in Brisbane on November 2nd and 3rd, 2024. Cameron shares the inspiration behind creating this independent conference to provide practical skills and insights for podiatrists and other professionals involved in lower limb care. The episode covers the lineup of speakers, including experts in ultrasound, shockwave therapy, injection therapy, and more. They also discuss event logistics, sponsors, and the benefits of attending this groundbreaking conference designed to move the profession forward. To learn more, please visit www.TLLC.net.au, or you can reach out directly to Cameron Bennet on LinkedIn. Also, don't forget to use the BOOKING CODE: Tyson15 to get a 15% Discount If you have any questions about this episode, please email me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Upcoming EVENTS - https://www.tysonfranklin.com/events FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, host Tyson E Franklin welcomes Deb Johnstone for her fourth appearance to discuss the perception of podiatrists. She highlights that stability and compliance are prevalent in the profession while debunking the myth that podiatrists are uninspired or 'boring.' The conversation covers the importance of questioning the status quo, balancing adherence to rules with innovative thinking, and stepping out of one's comfort zone for personal and professional growth. Deb also shares insights into behaviour types and the necessity of continuous self-improvement. This episode contains anecdotes, examples, and advice to inspire podiatrists to embrace change and challenge themselves. Deb Johnstone can be contacted at success@debjohnstone.com.au or at visit her website www.debjohnstone.com.au. If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Saturday, the 24th of August, 2024, CAIRNS. The Power of Persuasion: The Mindsets, Strategies, and Tactics that Enhance Leadership Success and Profitability with Dave Frees This LIVE one-day event with Dave Frees will be life-changing. If you've listened to my podcast, you would know I have been travelling to Tempe, Arizona, every October since 2015 to attend his Business Black Ops event. It is rare to have this calibre of speaker in Australia, let alone Cairns, so I suggest doing whatever you can to attend. There are only a limited number of seats available, so I would not sit on the fence too long. REGISTER Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz
In this episode of the Podiatry Legends Podcast, host Tyson Franklin welcomes professional speaker trainer Sarah Bauling. They discuss the critical role of speaking skills for podiatrists and how improving these skills can benefit their careers. Sarah shares her journey from starting public speaking in South Africa to becoming a sought-after speaker and trainer worldwide. She explains the three types of people she works with—elite speakers, emerging speakers, and business owners—and emphasizes the importance of having a structure in presentations. Tyson and Sarah also discuss overcoming fear, dealing with imposter syndrome, and the impact of saying 'yes' to opportunities. Sarah provides practical advice for podiatrists to enhance their speaking skills, whether on stage or in smaller settings and invites listeners to her Power On The Platform masterclass workshops (visit www.powerontheplatform.com.au). Tune in to learn how to transform your speaking abilities and make a lasting impact in your profession. 00:00 Introduction to the Podiatry Legends Podcast 01:25 Sarah's Journey: From South Africa to Australia 02:18 The Power of Speaking: Elite, Emerging, and Business Owners 04:01 Tyson's Speaking Journey and Overcoming Fear 11:01 The Fantastic Four Framework for Speaking 11:43 The Importance of Knowing Your Audience 17:49 Preparation and Overcoming Stage Fright 24:58 Sticking to Your Expertise 26:15 Speaking on Expertise 26:35 Overcoming Imposter Syndrome 27:16 The Power of Local Speaking Engagements 28:57 Inspiring Through Personal Stories 34:01 Developing a Unique Branded System 35:14 Success Stories from the Masterclass 43:53 The Importance of Saying Yes 48:06 Final Thoughts and Farewell Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
Join Tyson Franklin on this solo episode of the Podiatry Legends Podcast as he delves into the concept of 'glimmers' – those tiny, insignificant moments that bring happiness and positivity to our lives. Tyson introduces the idea of focusing on glimmers to counteract negative 'triggers' and shares examples from his experiences. Tune in for insights on how spotting glimmers can enhance mental health, reduce stress, and improve overall well-being. Don't miss out on learning how to create your glimmer moments and spread positivity around you. If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me.If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZONIt's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz
Jonathan Small joins Tyson E Franklin on the Podiatry Legends Podcast to discuss a pervasive myth in the professional world: the idea that a business's location is the critical determinant of its success and fee structure. Jonathan debunks this, suggesting that the true driver of success is the business owner's mindset. He shares insights from his extensive experience, including the notion that prioritising personal happiness and aligning one's practice with personal values are more important than the business's geographical location. The discussion covers various examples, from restaurants in remote locations charging premium prices to successful businesses thriving despite being in supposedly unfavourable areas. Jonathan emphasises the importance of marketing, value proposition, and the ability to adapt and evolve a business according to changing times and personal growth. Tyson and Jonathan also share personal stories of overcoming discrimination, prejudice, and financial challenges, underscoring the importance of resilience, self-belief, and the impact of one's surroundings on personal and professional development. They highlight the necessity of surrounding oneself with positive influences and continuously striving for self-improvement and professional excellence. The episode serves as a reminder that limitations are often self-imposed. With the right mindset and strategic approach, podiatrists can create thriving businesses that reflect their values and goals, regardless of location. If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Do You Think Differently to Other Podiatrists? If you do, I want to let you know you're not alone. Most of my coaching clients feel the same way, which is why they chose to work with me over a larger cookie-cutter coaching company. You can visit my website, www.tysonfranklin.com, for more information or use my ONLINE CALENDAR to schedule a free thirty-minute Zoom meeting. During our call, I will explain the Thriving Podiatry Business Model, and I guarantee that after we talk, you will have more clarity on what is best for you and your business. If you love the business side of podiatry, please consider joining the Podiatry Business Owners Club on Facebook. And, if you have the time, check out my YouTube channel, Tyson E Franklin.
Chase Hughes is a leading behaviour expert and creates psychological research and techniques for intelligence agencies for operations ranging from interrogation to behaviour profiling. He is the bestselling author of The Ellipsis Manual and The Six-Minute X-Ray. After a 20-year career in the US Military, Chase develops and teaches courses in interrogation, negotiation, influence, persuasion and 'extreme people-reading' around the world. In 2019, I was introduced to Chase Hughes, and this podcast recording was originally produced for my old podcast, It's No Secret with Dr T., but it is so good I had to re-edit it and re-release it on the Podiatry Legends Podcast. It's one not to be missed because it will make you a better podiatrist. In this episode, we discuss: How he became interested in reading body language. Everybody wears some form of social mask Human Needs (such as feeling powerful, significant and accepted) Pretending not to be insecure Fears, personal weaknesses and insecurities It's good to look behind the mask without judging. As soon as you judge, you've lost. Selling to the human, not the mask Clubs, gangs, t-shirts, colleague rings, etc., are all part of needing acceptance. In social tribes, if we didn't fit in, we died or were outcasts Three primary and three secondary masks wear Significant - I make a difference Approval - I need permission Acceptance - I belong The most fearful BARK the most. Anger: Is a secret desire to change something that we know is changeable How to Spot a Narcissist Monitoring Blink Rates Secret weapons in business If you have any questions about this episode, contact me at tyson@podiatrylegends.com or connect with Chase Hughes via his website, chasehughes.com. Do You Think Differently to Other Podiatrists? I want to let you know you're not alone if you do. Most of my coaching clients feel the same way, so they chose to work with me over a larger cookie-cutter coaching company. You can visit my website, www.tysonfranklin.com, for more information or use my ONLINE CALENDAR to schedule a free thirty-minute Zoom meeting. During our call, I will explain the Thriving Podiatry Business Model, and I guarantee that after we talk, you will have more clarity on what is best for you and your business. If you have any questions about this episode, please email me at tf@tysonfranklin.com
In this episode, Tyson E Franklin talks with Sam Cassidy, owner of Sky Podiatry in Launceston, Tasmania, about his unexpected career journey into podiatry, which led Sam to find his passion for helping people through foot care. Sam reflects on the ups and downs of starting his own business and shares his vision for creating a sustainable healthcare practice focused on staff development. Tune in for an insightful conversation about following your interests to find fulfilling work. Also, Sam created a very left-field job ad, which was brilliant. You can watch the video via this link https://www.youtube.com/watch?v=h89FY246ozc and the audio is on the podcast. If you have any questions about this episode, please email me at tyson@podiatrylegends.com PODCAST SPONSORSHIP Are you looking for an exciting opportunity to expand your brand's reach and connect with a targeted audience of smart podiatrists? Look no further; the Podiatry Legends Podcast offers a unique platform for sponsors to connect with an audience of passionate and engaged podiatrists worldwide. TELL ME MORE BUSINESS COACHING Hi, I'm Tyson Franklin, and if you're looking for a specialised podiatry business coach, please talk with me before you commit to a larger coaching company that will more than likely, after their initial sales call, hand you off to an employee who may or may not know much about podiatry. I have a proven track record of helping podiatrists excel in business, but let's chat before you commit to anything else. You can go to my website www.tysonfranlklin.com for more information or go to my ONLINE CALENDAR to schedule a FREE 30-minute Zoom meeting. Even after the 30-minute Zoom call, you will have more clarity and direction with what you want to do in the future. UPCOMING EVENTS If you want to meet podiatrists who think differently and want to take their podiatry business to the next level, consider attending one of my upcoming EVENTS. If there are no current events scheduled, there will be some soon. YouTube Have you checked out my YouTube Channel – TYSON E FRANKLIN? Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – PODIATRY BUSINESS OWNERS CLUB.
This milestone 300th episode of Podiatry Legends features host Tyson Franklin and guest Hayley Paterson of Foundation Podiatry in Townsville, Queensland. Hayley traces her inspirational 19-year journey from a new graduate to a successful business and clinic owner. We learn how she initially worked with Tyson in Cairns because she wanted to work in Regional Queensland; then, after two years and with his guidance, Hayley set up her own podiatry business and, after several years, eventually found her niche in biomechanics. Hayley shares the ups and downs of business ownership, building her team, mentoring new podiatrists, and staying resilient when things do not always go to plan. Haley proves that you can create a successful business on your own terms with passion and perseverance. Even with all her business success, Hayley still considers herself a born practitioner and less of a business owner, so she can struggle to wear both hats. Tyson and Haley's camaraderie reminds us that mentors often learn as much from their mentees. If you would like to contact Hayley, you can send her an email at hayley@foundationpodiatry.com.au, and if you have any questions about this episode, please email me at tyson@podiatrylegends.com PODCAST SPONSORSHIP Are you looking for an exciting opportunity to expand your brand's reach and connect with a targeted audience of smart podiatrists? Look no further; the Podiatry Legends Podcast offers a unique platform for sponsors to connect with an audience of passionate and engaged podiatrists worldwide. TELL ME MORE PODIATRY BUSINESS COACH Hi, I'm Tyson Franklin, and if you're looking for a specialised podiatry business coach, please talk with me before you commit to a larger coaching company that will more than likely, after their initial sales call, hand you off to an employee who may or may not know much about podiatry. I have a proven track record of helping podiatrists excel in business, but let's chat before you commit to anything else. All you need to do is email me at tf@tysonfranklin.com or visit my ONLINE CALENDAR to schedule a FREE 30-minute Zoom meeting. Even after the 30-minute Zoom call, you will have more clarity and direction with what you want to do in the future. UPCOMING EVENTS If you want to meet podiatrists who think differently and want to take their podiatry business to the next level, consider attending one of my upcoming EVENTS. YouTube Have you checked out my YouTube Channel - TYSON E FRANKLIN? Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – PODIATRY BUSINESS OWNERS CLUB.
Mark Caldwell is the owner of Feetology Podiatry Centre in Victoria Point, Brisbane, and over the past twenty-plus years, he has honed his skills as a podiatrist, business owner and mentor. Mark's first job had no mentoring, which is why he places so much emphasis on this aspect of his business and encourages other business owners to do the same. If we want younger podiatrists to stay in the profession, we all must try to mentor them properly. In this episode, we discuss: How your interest in podiatry changes as you gain experience and see more varied patients. The importance of choosing the right employer, especially when you first graduate. Why he wanted to work for himself and control his destiny. Purchasing an existing podiatry business and building it from a two-day-a-week practice to employing multiple podiatrists. Focusing his time and energy on building Feetology and not taking a second job to supplement his income in the early days. How Mark and his wife Ariella decided on the name Feetology. Growing as an employer takes time. His Unofficial Pracsuite Users Group on Facebook (currently 160 members). Final Tip Keep challenging yourself as you go through your career, and keep looking for new things to do and to learn. It will keep you fresh and excited about our profession. If you would like to connect with Mark Caldwell, you can email him at markc@feetology.com.au, and if you have any questions about this episode, please email me at tyson@podiatrylegends.com Have you visited the Podiatry Legends Podcast website yet? PODIATRY BUSINESS COACH Hi, I'm Tyson Franklin, and if you're looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you. If you'd like to talk, please email me at tf@tysonfranklin.com; otherwise, go directly to my online calendar to schedule a free 30-minute Zoom meeting. UPCOMING EVENTS If you're interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ PODIATRY BUSINESS OWNERS CLUB Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. MY YOUTUBE CHANNEL Have you checked out my YouTube Channel – Tyson E. Franklin? I upload videos of my podcast interviews and other short educational videos here.
Scott Ginsberg holds the world record for wearing a name tag longer than anyone else, and he was so committed to the record he got his name tag tattooed to his chest...that's commitment. In his spare time, he has also written 50 books and 11 music albums. I was fortunate to meet Scott in 2009 in Cairns when he was touring Australia. When we met, he gave me his business card, which read, "Hello, my name is Scott's Friend", and on the back, it has ten philosophies he lives by. It was so unique I still have it in my possession today, and I read it often. To see the FULL SHOW NOTES, please visit the Podiatry Legends Podcast website - https://www.podiatrylegends.com/blog/ AND If you have any questions about this episode, please email me at tyson@podiatrylegends.com PODIATRY BUSINESS COACH Hi, I'm Tyson Franklin, and if you're looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you. If you'd like to talk, please email me at tf@tysonfranklin.com; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement. LIVE EVENTS If you're interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ PODIATRY BUSINESS OWNERS CLUB Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. MY YOUTUBE CHANNEL Have you checked out my YouTube Channel – Tyson E. Franklin? This is where I upload videos of my podcast interviews and other short educational videos.
Most bad patients will give you early warning signs, and your goal, as you become more experienced, is to identify them as soon as possible, so you can take action sooner rather than later and eliminate them from your business. In this episode, I want to share my top six ways to identify bad patients, and what I'm about to explain is far from a complete list. Still, it's an excellent place to start, and having friends in other professions and industries, it's nice to know they share similar problems with their patients, clients and customers. Detailed notes are available from the Podiatry Legends Podcast website. 1) THEY WILL OFTEN COMPLAIN ABOUT YOUR FEES 2) THEY HAVE A RUDE AND ABRUPT PERSONALITY 3) THEY'RE ALWAYS ASKING FOR A DISCOUNT 4) THEY'LL ASK FOR AN ACCOUNT 5) WHEN YOU GIVE THEM AN ACCOUNT, YOU HAVE TO CHASE THEM FOR PAYMENT 6) THEY WILL COMPLAIN AND RAISE THEIR VOICE AT THE MOST INOPPORTUNE TIME If you have any questions about this episode, you can email me at tyson@podiatrylegends.com, or if you'd like to learn more about One-On-One Business Coaching, please email me at tf@tysonfranklin.com; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me.
In podiatry, there are times when perfection is expected. Surgery would be one of those times, sterilising instruments would be another, and also performing a biomechanical assessment and prescribing orthotics would be times when perfection, or close to perfection, is pretty important…however, there are other times when perfection is totally unnecessary, and good enough is good enough to get started. Episode Sponsor - Podiatry Clinic Websites Launch Now and Fine Tune Later Over the past few years, I've seen some average podiatry websites; but an average LIVE website is much better than having no website. If you're waiting for your website to be perfect before making it LIVE, please stop waiting for it to be perfect and get something out there now. Every day you wait, you're losing potential patients to your competitors who have a live website, and there is a big chance their website may be worse than the one you're holding back. And, if you're rebuilding your existing website, don't wait until every page is perfect before relaunching; get the new information onto your site as soon as you can and get it out there so your patients can see it. Podiatry Legends New Website I must point out that I am talking from experience here. I have had at least four major podiatry website designs over my career, and more recently, I have just launched a stand-alone website for the Podiatry Legends Podcast, so this is all very fresh in my mind. Please, take a look and see what you think. Just visit www.podiatrylegends.com It's far from perfect, and it still needs a few tweaks, but it is LIVE, and that is what counts most. Right now…good enough is good enough. You have to keep in mind the 80:20 RULE. If the 80:20 holds true, only 20% of your website pages will be viewed by 80% of the people that visit your website, so if you're waiting for every page to be ready before you launch, you're wasting time because 80% of your pages are not going to be viewed by many people at all. It's sad but true. And even as I say this, it makes me think back to some of the delays I caused on the podiatrylegedns.com website. To make me feel better, you can visit my website and look at every page, but let's be honest, just like your patients, you'll stick to the main pages of interest. Other Marketing It is important to approach all your marketing with the same attitude: good enough is sometimes good enough. The patient information brochure you're working on, the reactivation letter you discussed at last week's team meeting that still needs some work, and the video you shot last month for YouTube, but you're holding back because you're unsure about the lighting or the sound. In general, most of your marketing activities, as do my own, could probably be tweaked and made better, but 80% and out the door is better than 100% and in the draw. A brilliant email blast, clinic newsletter or Facebook ad will get zero results until it is released. The solution is to release it. I remember when I wrote my first book, It's No Secret There's Money in Podiatry. I was part of a writer's group, and we had a writing mentor. There were four of us in the group, and at a particular point, our mentor said…good enough is good enough; you've got to stop editing and send it to the publisher; otherwise, it will never get done. There were two things I learnt from this after sending it to the publisher. I got a mental break. So much work went into writing and editing it felt good to stop and just let it go, and this mental break allowed me time to work on another project. When I got it back from the publisher, I had plenty of time to do further edits, but I got the process started by sending it off. My initial transcript went back and forth two or three times until all editing was complete, and it was then sent off to the printers. That was a stressful day, and I remember thinking there was no turning back now. Even to this day, nine years after publishing and with thousands of copies sold, there are a few things I would have liked to have changed. There are even a few errors in the book, but if I didn't follow the good enough is good enough principle, my book would still be in my head and partially written on my computer. Here's something else I'd like to highlight. In my writers' group, only two of us out of the four stopped editing and sent it to the publisher as instructed. Both of us since then have also written and published a second book. The other two in the group, who didn't stop editing and didn't send it to the publisher, never had their books published. I think we can all learn from this. Having a good enough is good enough approach is the first step in getting projects completed, especially marketing projects. Once completed, you'll have time afterwards to make slight changes if needed, and with each change, you can test and measure the success of each change. Testing and measuring are important and relate to understanding the numbers of your business. I did an episode on this, Episode 135 - The Importance of Understanding Your Numbers. Your Team To wrap up, I have one more item to discuss in relation to good enough being good enough. So far, I've only discussed how it applies to marketing aspects of your business; however, this good enough is good enough approach can also be applied to your team. We all like to think we're good at what we do, and if you've been practising for many years, it's probably true; however, what happens when you employ someone else and they start treating your patients? Firstly, this can be a stressful moment in your career, and secondly, it will drive you crazy if your push for perfection on a day-to-day basis, and I know this for a fact because I have done this in the past. As I said in my opening comments, surgery is one of those times when perfection is required or as close to perfection as possible, as is sterilisation; however, your business will fail to grow at the rate it should if you focus on perfection with your team. Yes, your team's communication skills may need improvement, and their KPIs may not be as good as yours in certain areas, but then again, they may be better than yours in others. Would you chew yourself a new one if your team, out did you? No, you wouldn't, so give your team the same allowances. Taking on a good enough is good enough approach in some aspects of your business will give you a mental rest, and this is a positive. Last week in Episode 265, I mentioned you get what you tolerate, meaning if you allow poor behaviour or attitudes to continue, you only have yourself to blame. I think it is important to point out that having a good enough is good enough approach to your business is not about tolerating poor behaviour; it's about setting suitable and sustainable standards in your business and allowing a little wiggle room for growth and imperfection. With a good enough is good enough approach, you will have more time with your family and be a better partner or parent, more time to pursue your hobbies, therefore less stress and more fun in your life, and you'll have more time to become a better mentor to your team, and when you become a better mentor to your team, your team will improve as a consequence. The overall standards of your business will increase. If you have any questions or feedback about the episode, you can send an email to tyson@podiatrylegends.com, or if you would like to work with me one-on-one, please send an email to tf@tysonfranklin.com New Podiatry Legends Website - www.podiatrylegends.com
It has been scientifically proven that we tend to overvalue our losses and undervalue our wins, which can affect our future decision-making. The good news is that people usually only remember your wins, not your losses, and Richard Branson is a perfect example. My guest, Dr Jesse Green, is no stranger to the Podiatry Legends Podcast. He has been a guest on episodes 144 and 200, and I've asked him to come back to talk about why people focus so much on their losses and not enough on their wins. Dr Jesse Green runs Practice Max, one of Australia's largest Dental Coaching Organisations and hosts the Savvy Dentist Podcast. This episode is a dual episode that Jesse and I decided to use on both shows. In this episode, we discuss the following: A new word - PISSOFFEDNESS. Why do we over-value our losses in life yet undervalue our day-to-day wins? The reason people keep on hanging on to losses is that they don't want to admit that they've made a mistake. And it will hold them back from making the next decision! A good decision can still lead to a poor outcome. So what can you do in this situation? Expect that some of your decisions will be wrong the further you try to predict the outcome. What will happen in a week is much easier than what will happen in twelve months. CAPACITY PLANNING - Using numbers to make your decisions based on past decisions and future predictions. You're working on the balance of probability. So if you've had a few things go wrong and are a little bit 'gun-shy', what can you do to get back to making decisions and moving towards more wins? Remember, every big business you know of today … once started as a 'small' business. And every big business still makes mistakes as the company grows larger. When things go wrong, instead of just saying I knew that was going to happen and not learning from it, document what you learned in a BRAIN BOOK or journal and then use this information in the future. The people who do well in their business practice over-value their wins and under-value their losses as a general habit. MATHEMATICAL FORMULA FOR SERENDIPITY - More Swings = More Hits. The longer you take to start something, the less chance you have of actually doing it. You can connect with Dr Jesse Green via his website https://savvydentist.com/, and if you have any questions about this episode, please email me at tf@tysonfranklin.com. Business Coaching Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. By the way, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts, quick business tips and life hacks. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook if you want to connect with like-minded podiatrists who enjoy business. SAVE THE DATE - Friday, 21st and Saturday, 22nd of July, 2023. Jonathan Small will run a 2-Day, Work Smarter, Not Harder LIVE workshop in Brisbane, Queensland. There are ONLY 30 seats available, and booking details will be available soon. If you'd like to be added to our 'Priority Booking List', please email me, and I will ensure you're given 24 hours notice before bookings are open to everyone else.
Did you know I co-host a second podcast show called the Podiatry Marketing Podcast with Dr Jim McDannald, DPM, aka Big Jim Mac? At the beginning of January 2022, Jim and I thought it would be fun to create a podcast about the two things we loved most, Marketing & Marketing. Each week we take turns interviewing each other. Jim interviews me on a particular marketing subject that I'm passionate about, and then on the alternative week, I turn the tables on Jim, and he gets to choose the topic. Most episodes are less than 25 minutes long, making them easy to consume and grasp the BIG IDEA from each show. If you enjoy the Podiatry Legends Podcast, you will also enjoy the Podiatry Marketing Podcast. If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can contact Jim and me via the Podiatry Marketing Podcast website at https://www.podiatry.marketing/contact/. Business Coaching Are you looking for a Podiatry Business Coach who thinks differently? If you are, please email and let's chat to see if we're a good fit for each other. Alternatively, you can schedule a 30-minute appointment directly into my calendar by following this link - https://calendly.com/tysonfranklin/podmeeting30. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tip videos. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook if you want to connect with like-minded podiatrists who enjoy business. 12-Week Podiatry Business Reboot Have you done the 12-Week Podiatry Business Reboot? It will change the way you think about your podiatry business.
Dr Tea Nguyen is a surgical podiatrist and solo practice owner in beachy Santa Cruz, California. She is an advocate and mentor to young female DPMs interested in private practice and is passionate about the Direct Care podiatry business model. Tea has been on this podcast previously, Ep: 038 - Life Changes & Practice Ownership. In this episode, we discuss:The privatisation of healthcare. Burnout in the profession. Reliance on insurance reimbursements. The effect insurance companies can have on your choice of treatment. Controlling your business destiny. Direct Care Way Podcast. Mentorship for young female podiatrists.Final TipWhatever seems hard, but you want to do, you can learn that skill. You're only a skill away from getting what you want. You can connect with Dr Tea Nguyen at teadpm.carrd.co or on Facebook and LinkedIn at Tea Nguyen, DPM. Connect with me at teadpm@gmail.comEmail me your questions. It might be the topic for future episodes.And lastly, if you remember nothing else, remember this: you are in control of your life
Dr Tea Nguyen is a surgical podiatrist and solo practice owner in beachy Santa Cruz, California. She is an advocate and mentor to young female DPMs interested in private practice and is passionate about the Direct Care podiatry business model. Tea has been on this podcast previously, Ep: 038 - Life Changes & Practice Ownership. In this episode, we discuss:The privatisation of healthcare. Burnout in the profession. Reliance on insurance reimbursements. The effect insurance companies can have on your choice of treatment. Controlling your business destiny. Direct Care Way Podcast. Mentorship for young female podiatrists.Final TipWhatever seems hard, but you want to do, you can learn that skill. You're only a skill away from getting what you want. You can connect with Dr Tea Nguyen at teadpm.carrd.co or on Facebook and LinkedIn at Tea Nguyen, DPM. Connect with me at teadpm@gmail.comEmail me your questions. It might be the topic for future episodes.And lastly, if you remember nothing else, remember this: you are in control of your life
In this episode, my good friend Dr Jesse Green helps me celebrate my 200th Podiatry Legends Podcast episode. At the same time, I congratulate Jesse Green for reaching Ep: 350 on the Savvy Dentist Podcast. Together, we will share some of the biggest takeaways from our guests and what we have personally learned, and there has been a lot. I'm always surprised by what I learn when I listen to a podcast episode a second time. Podiatry Advising & Mentoring Have you decided to grow your podiatry business this year? We should talk and see if I can be of some assistance if you have. Please call me on 0408671966 or email me at tf@tysonfranklin.com; otherwise, look at my Mentoring page. Youtube I add my podcast episodes and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Advisor & Mentor. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. If you want to connect with like-minded, positive podiatrists, consider joining the Podiatry Business Owners Club on Facebook.
Josh Taylor is a qualified accountant and farmer who has decided to pivot from his former careers and go back to university and study podiatry at the Queensland University of Technology in Brisbane. Josh had just completed his second year, and he is the living embodiment of taking risks and putting in the hard yards to follow your passion. In this episode, we discuss: Listening and learning from the Podiatry Legends Podcast before starting his podiatry studies. Benefits of connecting with past podcast guests. Why he hated accountancy. Working as an accountant and working part-time at Rebel Sports was the highlight of his week. Why it is essential to be doing something that you are passionate about. If you want to succeed you need to be passionate about what you do. Working on getting a balance between your personal life and your study life. The benefits of working at Rebel Sports. When you work, work like it's your own business. There are mnay benefits for being the hardest worker in the room. If you want to connect with Josh, you will find him on Facebook at Josh Taylor and on Instagram at josh_amos_taylor. If you have any questions or want to learn more about how I can help grow your business, please call me on 0408 671 966, send me an email at tf@tysonfranklin.com; otherwise, you can go directly to my online calendar and schedule a face-to-face Zoom meeting with me. ONLINE CALENDAR Youtube I record and upload most of my podcast interviews and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Business Coach. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. Competitive Advantage If you're looking for a competitive advantage over other podiatrists in your area, please visit my EVENTS PAGE, and consider joining the Podiatry Business Owners Club on Facebook.
How do you become a happy podiatrist?It sounds like a no-brainer question but most podiatrists are feeling stuck and struggling to survive in their practices.In this episode, Dr. Tyson E. Franklin and I explore on how you can be happier while enjoying your profession.Tyson E. Franklin graduated from the Queensland University of Technology in 1988 and over a 30-year period opened, sold, taken over and relocated well over 20 podiatry businesses.He has won numerous business and management awards, is the author of it's No Secret There's Money in Podiatry and is the host of the Podiatry Legends Podcast.Tyson knows he will never find the cure for cancer, but he hopes one day he will inspire someone, who inspires someone, who inspires someone that will find the cure. For more information about Tyson and his programs, please visit his website:https://www.tysonfranklin.com/-----------------More resources?-----------------------Download FREE PDF Guide, "3 Ways To Increase Your Practice Profits Without Seeing More Patient"https://drtjahn.com/3ways-profits----------------------Get Your Free Copy of my book, "OPT-OUT" to grow your podiatry practice. You just cover the shipping:https://www.optoutbook.com----------------------Do you want to build your dream private practice without the hassles of insurance networks? Then schedule a FREE 45-min Strategy Session with one of my team specialists? We will dive to look at your current practice and I will provide you a crystal game plan for you:https://solution.drtjahn.com/tps-ss----------------------I've created this EXCLUSIVE Private Facebook Group community of like-minded podiatrists who are coming together to build their DREAM PRIVATE PRACTICE, and FREE to join!!https://www.facebook.com/groups/podiatryprofits
Deb Johnstone from Transformational Pathways Australia will explain WHY you need to be showing up for yourself daily and HOW it creates new business opportunities that would have otherwise be missed or overlooked. Deb has been on the Podiatry Legends Podcast before, Episode 89: My Mindset Coach. In this episode, we discuss: The importance of making a commitment to ourselves. Understanding where certain behaviours lead you. The difference between showing up and showing up fully. The importance of being aware when you're not showing up. Language creates your reality, and using the wrong language can lead to missed opportunities. For example; I'm too busy - means you're putting your time elsewhere. I can't afford it - it means you're spending your money on something else. Ongoing personal development and health are significant, but they are two common areas of life where people often don't show up for themselves. Showing up for yourself is about putting yourself first; it's not about being selfish. It's about allowing time for you. Four essential steps to show up for yourself: Being Aware - You need to have an awareness of when you're making excuses. When you make excuses, you're ripping yourself off. Clarity - Explore what you want in life and if it isn't clear after five minutes, start writing what you don't want. When you know what you don't want, what you want becomes more clear. If you're still unsure, put yourself first, create some time and space, get a journal and start writing. Take Action - The universe responds to the energy of taking action. Actions create new experiences, and that brings in more opportunities. As soon as you take the first step, it starts to create the opportunities. Future Pace Yourself - If you were at the end of your life, what would you have regretted not doing, and how will you know you've lived a fulfilled life? "There's no past, there's no future there are just never-ending moments of NOW. You can't change the past but what can you do is take action NOW". Final Tip As the business leader, you should be showing up for yourself, not showing up for the team. You need to be your best self first before you can be the best leader for your team. If you have any questions about this episode, one-on-one business coaching or any of my group coaching programs, please email me at tf@tysonfranklin.com, and we can arrange a quick ZOOM call. You can also connect with Deb Johnstone at https://www.debjohnstone.com.au/. Youtube The UNCUT video of this episode is available on my Youtube channel, Tyson E Franklin - Podiatry Business Coach and please SUBSCRIBE and click on the bell icon so you're informed whenever a new video is uploaded. Competitive Advantage If you're looking for a competitive advantage over other podiatrists in your area, please visit my EVENTS PAGE, and consider joining the Podiatry Business Owners Club on Facebook. 12-Week Podiatry Business Reboot To learn more about the next group coaching program, please visit https://www.tysonfranklin.com/Coaching/REBOOT.
Is finding wealth, and maintaining or restoring your health a path to prosperity? Dr. Tyson Franklin is a graduate of the Queensland University of Technology and over the past 30+ years, he has successfully opened more than 20 podiatry businesses. At one stage, he operated 5 podiatry businesses approximately 1000 miles apart and from that experience, he learned quickly that great systems are paramount if you want a business to run without you. He feels business education is one of the key ingredients to business success, which is why he wrote It's No Secret There's Money in Podiatry, and it's why he focuses his energy on Podiatry Business Coaching and enjoys sharing other podiatrists' stories on the Podiatry Legends Podcast.I met Tyson in 2013 when he traveled across the world to attend the Top Practices Marketing and Management Summit in Nashville, TN. Tyson being Tyson he created and nurtured a number of relationships and friendships that he made at that meeting and has been of our circle ever since. It's a delight (and you will soon see why I use that word) to share my good friend with you, Dr. Tyson Franklin.Recommended Books:Be Our Guest
Thirty or forty years ago, boring was acceptable. Not anymore. In this era when multitudes of businesses like yours are competing for your avatar’s attention, you have to step out of the confines of your business, reimagine your client experience and stop being boring once and for all. It turns out that even podiatrists can take cues on how to do this from the man in the yellow tux. Listen in as Jesse Cole shares an interview he had with Dr. Tyson E. Franklin of the Podiatry Legends Podcast, where he discussed how something as serious as a health business can apply the 5Es of the Fans First Experience to give its clients an experience they will never forget. Whether you’re a baseball team owner or a podiatrist, the principles that turn your business from “fine” to “fun” are the same. It’s just a matter of thinking differently and putting your best foot forward. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Business Done Differently community today: findyouryellowtux.com Business Done Differently Facebook Business Done Differently Twitter Business Done Differently YouTube Do You Stand Out? Take The Yellow Tux Quiz
On this episode we discuss:My love of Aikido and how this was an essential step towards his podiatry careerThe importance of connectionTeachers and Mentors help knock off the bad edges.What we do and who we are are not the same thing.Being an ExperimentalistThe power of AdaptabilityHow my mindset changed between 2014 - 2016. "You're worth far more than an insurance company says you are".Increasing your podiatry service to a concierge levelReactivating your existing patients is more important than trying to get new patientsStrategy & TacticsThe Force of AverageSocial bullyingFind a niche, get good at it and defend itSpecial Thanks to Dr. Tyson E. Franklin and his show, "Podiatry Legends Podcast".Here is the link to his wonderful podcast:https://www.tysonfranklin.com/podcast/podiatry-legends-------------------------------*** Get a FREE guide, “Podiatry Practice Profits” only at:https://drtjahn.com/profits-guideDr. TJ Ahn helps other podiatrists build their dream practices that multiply profits. Using his “MIFAS Elite Membership” and “The Profit Alchemy” Dr. TJ will help you get more patients, increase revenue, and multiply your profits.To discover more about Dr. TJ Ahn visit https://drtjahn.com/Get Your Free Copy of "OPT-OUT" Book to grow your podiatry practice:https://www.optoutbook.comFind Dr. TJ Ahn Online at:Facebook - http://www.facebook.com/drtjahnInstagram - http://www.instagram.com/drtjahn
Kate Markland is this months 'Legend who is not a Podiatrist'. Kate is a Physiotherapist and developer of the Markland Method program, which is a biological model for running a business in a language that healthcare businesses already understand. Kate decided to create a system that was not only easy and intuitive to understand but could actually help clinic owners thrive instead of just survive. Kate also runs a weekly video series with two previous Podiatry Legends Podcast guests, Dave James (Ep 007 & 073) and Justin Blake (Ep 066) for the UK Business Healthcare Breakfast. On this episode we discuss: Why a daily cashflow forecast is critical to your survival. The Anatomy and Physiology of a Healthcare Business. Trusting yourself to lead in uncertainty. If you have any questions, please email me at tf@tysonfranklin.com, or you can reach out to Kate Markland on Facebook and Linkedin. Facebook Page & Group Facebook Page: Podiatry Legends Podcast - This is where I post each podcast episode and information regarding podiatry events around the world. Facebook Group: Podiatry Business Owners Club - This is for podiatry business owners, and where I add my business and marketing videos. Podiatry Business Coaching & Mentoring If you want to own and operate a Thriving Podiatry Business you've got to work on four specific areas of your business. Marketing - You need to have a proper, well thought out strategy Systems - You need systems that will support both your marketing and your team. Team - You need to develop a culture that makes your life easier, not harder Diary - This is the backbone. Your diary needs to be structured in a way that maximises patient number per day and in turn, will increase your daily profits. Thinking you can just work on one part or maybe two out of four areas and still do well is no longer good enough, you must develop all four pieces of the business puzzle. If you want to join one of my upcoming Group Coaching Programs or discuss one-on-one Business Coaching & Mentoring, please email me at tf@tysonfranklin.com, and we can set up a Zoom Call and have a quick chat and see where I can help. Newsletter & Events Please sign up for my NEWSLETTER if you'd like to know more about upcoming EVENTS, I promise not to spam you with daily emails telling you how great I am. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: 023 - Tina Rainville Extremes & Efficiency
My guest Jonathan Small is a UK based podiatrist, and he believes that you should be charging what you're worth, and nothing less. You should also stay away from the land of low fees because it is a dangerous place and nothing good ever comes from it. If you want to have a financially viable podiatry business, you've got to set your fees correctly. You should never set your prices based on what your competitors are charging. Jonathan has appeared three times on the Podiatry Legends Podcast. His first appearance was on Ep 006: Work Smart, Not Harder and then on Ep 044: Podiatry Success Is A Mindset. On this episode we discuss: Why podiatrists don't value the service they provide. Fee mindset When you charge higher fees, you also have to start delivering on service COVID-19 is showing why having low fees is not a good business move and is damaging long-term. Cashed up podiatrists who charged correctly and now have a cash reserve will ride out this pandemic comfortably. When you charge more, you can provide better services, do more CPD, etc. Higher fees are a reflection of the value of the education you provide to your patients - What is the value of the solution to the patient? The public perception of professionals that charge higher fees (Surgeons, Lawyers...why not Podiatrists) "My approach is that if a patient comes to me with a foot problem that I can fix it as well as a surgeon can fix why should I charge any different to that surgeon?" Reboot Your Podiatry Business NOW is the perfect opportunity to reboot your podiatry business because patients are taking their health far more serious since COVID-19. So if you think outside the box, there are real opportunities to be had. Being Busy Is Not A Sign of Success If you want a successful business, you need to free up time from your diary so you can work on the business. Therefore you need to get rid of some patients by increasing your fees or take on another employee to see those patients for you, so you have time to work on the business. Saying you do not have time is not an excuse, especially now. Marketing You have to get your marketing systems set and working correctly and to do this right it takes time, which is why you need to free up the time you're spending with patients. If you don't like working on the business and working on your marketing that fine, you just need to get someone who does like it, or you should work for someone else. Business is not for everyone. You need to work: On the business In the business And away from the business (time off) "When you have a good marketing strategy, you create a steady stream of new patients, and this is what makes your business safe and successful". Final Tip Make a decision not to live the land of lower fees. Decide that you're going to be the Ferrari of foot care. You will lose patients, but if you have a good marketing strategy, you will quickly fill that void. If you have any questions about this episode, please send me an email at tf@tysonfranklin.com, or you can connect with Jonathan at Health First Foot & Gait Clinic. You can also connect with Jonathan on Instagram @footmanj12. Facebook Page & Group Facebook Page: Podiatry Legends Podcast - This is where I post each podcast episode and information regarding podiatry events around the world. Facebook Group: Podiatry Business Owners Club - This is for podiatry business owners, and where I will be adding my business and marketing advice and videos. One-On-One Coaching & Mentoring If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. Newsletter & Events Please sign up for my NEWSLETTER if you'd like to know more about upcoming EVENTS, I promise not to spam you with daily emails telling you how great I am. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: 079 - Grant Duong From Good To Great It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Ep 205: Fans First Experience with Jesse Cole
Dave James is a UK based Podiatrist & Business Coach, and previous guest on this podcast (Ep 007). I asked Dave to come back onto the show to talk about a topic that I know is extremely important but often avoided by many people, myself included, and that's using video to grow your podiatry business. Dave shares some straightforward tips that will give you the confidence to start shooting video almost immediately, and I know this for a fact because that's what I did straight after we did this recording. That's how simple Dave's make it all sound. On this episode we discuss: Why being the real you is what people need to see. Be authentic. Shooting video is as easy as grabbing your phone, pressing record and hitting upload. Editing is not required. If you overthink it, video is not easy, but it is still simple to do Why people don't shoot video is because they are concerned they: Sound funny Look funny And don't have anything to say Important to remember, no one sees you the same way you see yourself. The Haters When you shoot and upload a video, you're putting yourself out there for everyone to see. The people who like you will find you but so to will the people who don't like you. "You can't control what others think; you can only control what you put out there, not how people react". This is why you should never take advice from someone that is not fighting the same battle as you. If you're criticised it will be from someone that is not shooting video themselves, so do not listen to them. It's Important To Be The Real You If there is any incongruence between you on video and you in real life it will be noticed, and it can cause an unconscious unease. People can smell when you're trying to sell something. Patients will feel uncomfortable with you and not know why, so always be the real you on video. ZMOT - Zero Moment of Truth Google refers to the zero moment of truth as the moment in the buying cycle when the patient, customer or client researches a product, often before the seller even knows that they exist and decides that yes, they will do business with you. Authentic videos will help move the ZMOT along faster. Finding Video Content Podiatrists are often confused about what they should talk about on video and Dave offers some simple advice. Every time a patient asks you a question, write it in a journal, no matter how simple the subject and these are the topics of your videos. "If you see 15 patients per day, it's highly probable you will be asked 15 questions. Answer the questions; there's your video content." When you post a video: Someone may say you're a twat. Someone may say thank you very much. But someone will say can I ask you another question? And that's what you want. It's as simple as: Deciding on your content (patient questions) Simply pick up your phone and start recording. Little to no editing, and there's no need for flashy introductions and transitions. Upload Avoid Overproduction If you overproduce your videos with intro and transitions and too much flare, it disconnects you from the person watching the video. You want them to see you as real. You want to create a regular conversation using ordinary day-to-day words, looking around like you would in a natural conversation, that's your goal. The more barriers you create trying to be perfect, the harder it will be for you to do. Good Quality Sound When you are recording a video, lighting, background etc. are essential, but not as important as the sound quality. If recording video on your phone outside, be aware of the wind. Captions are also important as a very high percentage of people watch a video without sound. Final Things To Think About How much time have you got? How much effort do you want to put into it? What is it you want to say? And how do you want to say it? If you have any questions about this episode, please email me at tf@tysonfranklin or reach out to Dave James at hello@davethecoach.co.uk You can also connect with Dave James via his website davethecoach.co.uk and on his Facebook page Positive Pod - Fully Booked Foot Business. Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
Talysha Reeve has had quite a unique podiatry career, as most of her post-graduate studies, CPD courses and certifications have been obtained through other allied-health bodies, not traditional podiatry. Currently, Talysha balances her time between working at an Adelaide sports podiatry business and her podiatry CPD business, Kinetic Therapies, that delivers both live and online podiatry CPD content, primarily on the use of exercise therapies for musculoskeletal conditions seen in podiatric practice. On this episode we discuss: The love-hate relationship with podiatry as a student and in her first years of practice. Burning out only after a few years. Quitting podiatry to work in a coffee shop Realisation there's no money in making coffee What it is like working with elite athletes at a specialist sports medicine clinic. Benefits of doing CPD from outside the profession Why knowing more about exercise prescription is essential even if you do not treat athletes. Active versus passive therapies Why patients must buy into the treatment goal Communication Why you need to charge appropriately. You need to value your service, expertise and additional training. Final Tip Do not panic if you haven’t found your passion or niche in podiatry yet. If a patient comes in with a specific pathology and this excites you, and you want to learn more, then follow that. You don’t have to stick to the mainstream. If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can connect with Talysha Reeve on Linkedin. Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
THIS EPISODE IS A SPECIAL EDITION: Only a few weeks ago on Episode 067, my guest was Dr Emily Splichal, a fit and healthy New York City podiatrist, and as you're probably aware, New York City is like a battleground right now because of COVID-19. Dr Emily has become one of the statistics. As I record this episode on the 4th of April 2020, New York City just had its worst daily death toll of 562 people taking the states' total death toll to 2935. New York State now has over 100,000 positive COVID-19 cases and also added another 10,000 today. At present, there are over 15,000 people hospitalised, which brings me to the reason I want to produce this particular special edition episode. The Diagnosis Dr Emily Splichal was recently diagnosed as COVID-19 positive and being relativity young, fit and very healthy she only had mild symptoms initially. Still, within days her symptoms became much worse, and she was force call 911 and was rushed to the hospital. While she was waiting for the ambulance fighting to breathe, Emily posted a quick message on Facebook pleading everyone to take this pandemic seriously, it is very real and does not just affect the old and sick, it can affect anyone or any age, it does not discriminate. Emily was also scared and in fear of her life, and you could tell from her post that Emily was not confident of the outcome. When I saw her message, I thought wholly shit because Emily was the first person I knew who had been hit hard by COVID-19, but fortunately, she did get through the worst of it, and I ask if she would share her ordeal with my podcast audience, and maybe we could all learn something from it. If you want to reach out to Emily and ask a question, you can email her at dremily@ebfafitness.com, and if you have any other questions about this episode or previous episodes, please reach out to me at tf@tysonfranklin.com Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts.
There's one thing all successful podiatrists have in common, regardless of where they are in the world, and that is they all have a positive mindset, and Irish Podiatrist Locan O Donaile proves this once again. Lorcan is the author of a new book titled Podiatry Business Success Secrets - The Ultimate Guide to Building a Profitable Podiatry Practice That Works Without You, and if you want to grab a copy of his book it is FREE, yes free from his website www.morepracticeprofits.com On this episode we discuss: The writing process was much easier than you think You need a business mindset Why you need to get your head right. It's okay to make a profit, and you don't need to fleece people. When you make money, you can give and do more for the community. A good profitable business is a secure business Clinical skills are not a guarantee of a profitable or successful business Yes, you need clinician excellence, but you also need business skills Fixing your leaky bucket It costs 12-14 times more to get new patients than it does to look after your existing patients. Undercharging and under servicing, versus providing a premium service for a premium price. Knowing Your Numbers If you don't know your numbers, you cannot make wise decisions. What are your rebooking rates? How many come back for second appointments? Your P & L, you need to know this every month. When you know your numbers, you can use this information for coaching. The employer can be objective, not subjective. Marketing Most podiatrists have no plan or understand how marketing works, or know if it's working. You need to know who you want to attract. Who is your Ideal Patient? What is your message? Where are they? What's the message? You've got to love your staff If your team are no good, it's your fault. It's different to working with patients; it's a different relationship because you have their life's in your hands and you need to be empathetic. They will make mistakes, and they will never be 100% like you, and now and then, one of your team will shit all over you". "If you're not pissing people off your not trying hard enough." If you have any questions about this episode, please email me at tf@tysonfranklin.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
WARNING: This is an uplifting episode that will make you immediately want to achieve more. If you love wallowing in misery and negativity, do not press play. Dr Jeffrey Tho is a Melbourne based dentist and dental business coach who represented Australia at the 2010 and 2014 Commonwealth Games in Delhi and Glasgow. This episode could not have been better-timed with all that is happening in the world right now concerning the Coronavirus. Today we discuss: What it's like to be a Commonwealth Games athlete High performance and dedication to a goal The correlation between success in sport and life Even with hard work, there are no guarantees of success The difference between results and processes The Badminton Podcast - Jasmine Kouch (Podiatrist) - Foot For Though, Ep:023 "As an athlete, you get so used to hard work that you assume everything you do in the future will take the same effort." You need to be results-driven, but process focused Process focused means concentrating on the things that are going to give you the results, it's the day to day things you must do each day to get the desired result. In a game each shot will win the point, each point will win the set, each set will win the match, and each match will win the competition. Results are essential because you need to know where you're going, but if you're thinking about the results while you're playing a game (or treating a patient), you're not thinking about the game plan, the activities you need to do to make it a successful outcome. Snapping Yourself Out of A Rut - Finding a Trigger We need to recognise the patterns of when we're falling into a negative situation or short term rut. In sport, this is why even the best athletes have a coach. The coach will tell them precisely what to do, they can see things the athlete cannot see, but when you're your coach, you need to know when this is happening and recognise it early. Train Certain Triggers You can train yourself to have triggers when you need them. You need to do a specific physical movement that you wouldn't normally do and then add a word, and attached to that word a feeling or emotion. You need to develop your own, and it could be as simple as taking a 10-minute walk during the day. Changing The Lens The trigger doesn't need to be that long or complicated; it's just about bringing up and associating a feeling or thought when you need them. For example, if you were having a consultation with an annoying patient, but that morning someone gave you a million dollars, you wouldn't care, and this patient would not affect you at all because you're seeing the problem through a different lens. It's really just about your perspective. If you have any questions about this episode, please email me at tf@tysonfranklin.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
Dr Brad Schaeffer is one of the podiatrists on the highly successful TLC television show MY FEET ARE KILLING ME. Throughout the series, viewers will immerse themselves with both doctors – one west coast and one east coast – as they juggle all sorts of eye-popping cases, from wart clusters and funky fungus to toe amputations and foot reconstructions. Dr Brad and I discuss the following on this episode: His role at the Family Foot & Ankle Specialists in New Jersey The benefits of having a strong social media presence and how TLC found his account on Instagram Being authentic is the only way to go Being on American Titan Games and meeting the Rock Developing your personal brand Social media demands that you 're active and engaged with your audience, and it's a ton of work. you need to provide great content around what you do and it needs to be positive and uplifting If you have any questions about this episode, please email me at tf@tysonfranklin.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
Dr Emily Splichal, Functional Podiatrist and Human Movement Specialist, is the Founder of EBFA Global, Creator of the Barefoot Training Specialist® Certification, Author of Barefoot Strong and CEO / Founder of Naboso Barefoot Technology. With over 20 years in the fitness industry, Dr Splichal has dedicated her medical/podiatry career towards studying postural alignment and human movement as it relates to barefoot science, foot to core integration and sensory integration. This episode may challenge your current way of thinking, but I believe it's an episode you DO NOT WANT TO MISS. "Forever be a student and keep learning, look for resources outside of our profession. Go beyond podiatry mainstream, broaden your scope, and then bring it back and apply it to podiatry and continuously evolve". - Dr Emily Splichal If you have any questions about this episode, please email me at tf@tysonfranklin.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
Justin Blake is a former sports podiatrist who has worked with recreational through to international and Olympic level athletes. He was part of the UK Olympic Performance Plan and at one stage owned seven podiatry clinics in both the UK and in Ireland. After selling his highly successful podiatry businesses, Justin set up Justin Blake Media and now helps healthcare business owners to grow their practices and get more patients using effective marketing and efficient practice management skills. On this episode we discuss: His career in podiatry and transition into creating a successful media company. Moving from London to Ireland Why biomechanics is the root of all the other conditions and why this should be taught first at University, not last. Running Seven practices in Ireland. The isolation of being a solo-practitioner Patients are looking for solutions. Building trust with patients keeps them coming back Why newspaper ads still work and advertorials are still killing it Testing what you do and tweaking it for better results. Sometimes it only takes small tweaks that make all the difference in your marketing and business success. FAST TRACKING your Podiatry success. Why not do it in 2 years instead of 10 years. "Skip all the mistakes and learn from the people that have gone before you. That's what coaching does". Good marketing prevents the highs and lows of business. Why you need to put your FEES up. When you don't charge enough, you cannot update equipment, training etc Learning what people are searching for Final Tip Don't worry about what other people think you should be doing; just do what you enjoy most. If you have any questions about this episode, please email me at tf@tysonfranklin.com or you can connect with Justin at justin@justinblakemedia.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
Most podiatrists, when they reach a certain point in their career, want to volunteer or give back to the profession in some way. Some focus their attention locally, while others like the idea of helping overseas. On this episode, I talk with Greg Lawrence, the owner of Georgetown Foot Clinic in Ontario, Canada and Board Member of the Ontario Society of Chiropodists about this and a lot more. Our conversation begins by discussing the use of the words Chiropody and Podiatry in Ontario. Greg's involvement on the Organising Committee for the upcoming annual conference April 30 - May 2 Volunteering in Belize (Central America) and working with the local diabetes association. I also want to give a personal shout out to Superior Medical for helping Greg with supplies and providing instruments for his humanitarian trip. As a business owner, what were his most significant challenges Best business tip - pick a colour and use it everywhere, and eventually when people see that colour, including referrers they will immediately relate it to you. Great Tip!!! Thoughts around social media Connecting with other podiatrists around the world. The importance of giving back to the podiatry profession On this episode we mentioned: Tina Rainville - Ep 023: Extremes & Efficiency Amy Maclean - Ep 055: Finding Your Podiatry Gang Trevor Prior - Ep 061: Making Connections Through Your Career If you have any questions about this episode, please email me at tf@tysonfranklin.com Newsletter & Events To be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
We hear so much from "motivational speakers" or so-called success gurus that you want your passions to drive your work. Maybe they're right, maybe not. It certainly sounds good, but it does raise a few questions. Dr David Weiman is a psychologist and leadership consultant in Philadelphia. He helps business leaders of all types, including those who run podiatry businesses, with finding the best talent, strengthening their teams and improving their leadership by finding their purpose, values and best self. Today we discuss: Is success related to, or dependent on your passion(s) or not? If you were passionate at one point in time, and it's gone, are you screwed? How do you reclaim your past passions? Are you running out of gas, and what should you do? How do you find your passion when you don't know what your passions are? Where does your life fit in with your profession? Why some podiatrists over-value money. Podiatrists that say they do not have time are lying The Just Noticeable Difference: Is a concept in psychology where the percentage of something has to change a certain amount before it is noticed. It’s usually about 10% (Weight, Fees, etc.) Why some podiatrists have got to hit the wall before they want to change. What You Can Do Right Now Firstly, you need to understand that the seeds of our passions are planted in our childhood. What did you love doing and get excited about when you were a child? When the time was not a concept, what did you love doing? What hobbies did you love to do? If you have any questions about this episode, please email me at tf@tysonfranklin.com or connect with Dr David Weiman at Weiman Consulting and don't forget to LIKE is Facebook Page. Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 059 - Louise Reaney Podiatry Was Boring The Arse Off Me It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/
If you want a successful podiatry business, you need to look after your team, WOW your patients and have well thought out systems and processes that work flawlessly in the background making sure everything comes together as it should. Few do this better than Dr Peter Wishnie from New Jersey, USA. Peter is the owner of Family Foot & Ankle Specialists, and is the author of The Podiatry Business Solution - Everything You Need To Know To Flourish In Your Podiatry Business. He was also my guest on the Podiatry Legends Podcast, Ep 003 - Goals & Practice Management. On this episode we also discuss: The recipe for success The importance of a vision and mission statement "Give your patient a better quality of life; your team will buy into this. Don’t talk about the millions you want to make, that's not motivating". Organisational needs Speed of delivery Customer service and how to WOW your patients The importance of hiring upbeat, positive people, and avoiding being understaffed. You cannot function efficiently without adequate staff "Your business growth is limited by what you have. The number of staff and number of rooms. You can't expand beyond your resources". Patients will not come back if they have a terrible experience. Paying attention to the small details and getting the basics right. Every major problem began with smaller parts. "Yes, your business needs marketing, but if you can’t WOW your patients you’re wasting your money". Creating systems and processes The most crucial business system to work on first Why you need a GREAt website Final Tip The biggest mistake you can make is when your business is doing exceptionally well, and you take our eyes off the prize. You take your foot off the pedal and think you can coast. Instead, figure out what gave you the successes this month, this year and don’t take your foot off the gas. Leaders never take their foot off the pedal. If you have any questions about this episode, please email me at tf@tysonfranklin.com Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 044 - Your Mindest Will Affect Your Podiatry Success with Jonathan Small It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Nikki Grant is a third-generation podiatrist from Falkirk, Central Scotland, and she believes strongly that podiatry should be a lifestyle, not just a job. Nikki works at Grant Chiropody & Podiatry, which was established 71 years ago by her Grandparents, who were both Chiropodists, and today she works with her parents, who are both Podiatrists, hence the business name. As you would expect, with each generation came new ideas and therefore, the business has evolved and grown considerably over this period. Nikki has a passion for sports and biomechanics, which lead to the formation of a separate company First For Footcare. On this episode we discuss: Moving from the NHS to her family podiatry business Practice evolution - you've got to be prepared for change. The positives vibes of a family run business Marketing Her chronic illness (Mass Cell Activation Syndrome) The importance of your patients' overall health and wellbeing Why podiatry is a lifestyle and not just a job Listening to your patients "What you didn't like at Uni you may love in real life; you don't know until you try it". Final Tip Do whatever makes your heart sing. If you find something you love and you're passionate about it, just go with it. If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can connect with Trevor Prior at Premier Podiatry. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 016: Kristi Boles Allied Wellness & Fundamentals of Healing It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
On my office wall at home, I have a quote that says, "The next connection you make could be the one that changes your life", and my guest today Trevor Prior is a master when it comes to making and maintaining meaningful relationships. And he does it both in and out of the podiatry profession. Trevor openly admits that podiatry was not his first choice, even though both his parents were Chiropodists. Still, once he understood the potential of this profession, he ran with it and has taken his career far beyond his initial expectations. Today we discuss: The early days on biomechanics and developing his bio skills by doing. How he went down the surgery route Building relationships with US podiatrists Creating patterns in your learning, especially things you often say and do. Different people come to education at various times "Just cause you haven't passed an exam doesn't mean you're no good at the subject. When you love it enough, you'll do the work until you get it". Attending McDonalds University before the London Olympics The importance of maintaining the connections you make throughout your career. Seeing the world because of good connections How to make initial connections when you're visiting an area. Final Tips Anatomy, anatomy, Anatomy. You can't make a diagnosis without knowing your anatomy. Without a diagnosis how can you treat someone The basis of what we do, irrespective of your personality, is if you're an excellent clinician, then you will be successful. Still, you can't be an excellent clinician if you don't do a proper examination, come up with a diagnosis, and then give them the best evidence-based care you can. From a podiatry perspective, enjoy it, make contacts around the world and go and visit people. If you have any questions about this episode, please email me at tf@tysonfranklin.com or you can connect with Trevor Prior at Premier Podiatry. Show Sponsor is Podium If you want to learn how to get an edge over your competitors, receive more Google Reviews, and learn how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Business Mentoring If you need assistance with marketing and developing business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Episode 055: Finding Your Podiatry Gang with Amy MacLean It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
José Luis Gómez is a Spanish Podiatrist who works in private practice in Valencia. José shares some critical information about how he went about learning additional skills from other, more experienced podiatrists in his area. He put his ego aside and focused on what was best for the patient. If you genuinely want to learn new skills you've got to be in learning mode, not in money-making mode. We also discuss: How he was inspired by his Grandfather, who was one of the first podiatrists in Spain A typical workday in Spain and the importance of the SIESTA. Mistakes and challenges in business Which Podiatry Legends Podcast episode inspired him the most Goals and why he wants to work in the UK at some stage Starting a Spanish podiatry podcast, PODOCAST.ESP. I was a guest of Episode 8 Final Tip Don't be afraid of making a significant change if what you're doing every day doesn't make you happy. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Jose on Facebook Show Sponsor is Podium If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Mentoring If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 050: Margaryta Chos True Grit & Determination It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Louise Reaney is a UK based podiatrist and owner of LR Podiatry. Without knowing, Lousie became an accidental business owner and with that came a surprising amount of stress, mental fatigue, exhaustion and as she explains, "podiatry was boring the arse off me". But, this all changed three years ago when Louise made a conscious effort to do something about the boredom that had set in, resulting in her becoming a happy podiatrist who now looks forward to working every day. On this episode we discuss: Changing her business name Getting to the point of exhaustion Buying an existing general practice Lack of time for CPD Being too frightened to take a risk and make the required changes her podiatry business needed. Becoming an accidental business owner Being busy does not equal success or profitability Feeling trapped and thinking is this what everyone feels like in business Why podiatry became boring Increasing her fees, resulting in losing a few patients, but having more time, more money and being happier #PodsHealheels 6 Significant Changes That Turned Louise Reaney's Career Around Investing in new equipment Joined Facebook Groups (OSGO Healthcare) Attending an OSGO Live event and meeting Nick Knight - Ep 011 & 017 Jill Woods - Ep 020 Jonathan Small - Ep 06 & 044 Tony Gavin - Ep 02 Sending messages to the podiatrists that she met at the OSGO Live event Getting a Business Mentor Attending OSGO Live a second time and meeting Diane Ashcroft - Ep 013 If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Louise Reaney at lrpodiatry68@gmail.com Show Sponsor is Podium If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Mentoring If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 049: Dr Andrew Van Essen Volunteering Is A Great Career Move It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Every podiatry business wants more new patients and throwing thousands of dollars each month at Google Ads is not the answer. It may seem like a smart thing to do because others are doing it, but there is a better way to market your podiatry business that will save you money ($) and give you better results. Taylor Cutler is the Head of Marketing at Podium Australia, and today we discuss how you can improve your online reputation, generate a constant flow of positive Google reviews and the benefits of using one platform to communicate online with your patients. PODIUM is a rich communication platform that health practices use to communicate back and forth with their patients via text messages. It can be used for appointment reminders, setting appointments and generating online Google reviews. Modern Consumers and Patients Our podiatry patients are no different from other consumers, they want convenience, and they want instructions to be easy to follow. Amazon and other online retailers have taught consumers they can order almost anything and with just a few clicks of the keyboard have it delivered to their door, and they want this type of convenience across the board. How Are Patients Finding You? Online bookings are now commonplace, yet some people still want that personal touch and prefer to talk to someone on the phone, but even these people are finding you online. They are not staring at a billboard on the side of the road and typing in your phone number. Simple SEO If you have good SEO (Search Engine Optimisation), you’ll get more people finding you online when they search, and there are two types of SEO, Normal SEO and Local SEO. WARNING: Some companies throw around terms like metadata to try and confuse you and make you think you need an agency, and you don't. Smartphones - The Disruptor The smartphone has been the biggest disruptor to how we search for information. Not too long ago if you wanted to search for a business or service, you would have to wait until you get back to your computer at home or work, but now everything you need is in the palm of your hands. Micro-Moment (termed by Google) A micro-moment is when a person is in a moment when they WANT to BUY or DO something, and as business owners, we need to take advantage of these moments. This is why Local SEO is way more critical than Normal SEO. "When someone does a local search on their smartphone, 76% will visit a physical place within 24 hours of that search, and 28% of those people will make a purchase". Google My Business Listing When someone searches for a Podiatrist, you want to be in the top three of the local business search. Being on page one is less important these days. How can you get in those top three spots? Relevance (are you a podiatrist, so that's easy) Distance (how close are you to the person searching) Prominence (how prominent is your business) Prominence is based around your online reputation. How many online reviews do you have and how often are they coming in? You have no control over Relevance and Distance, so the only thing you can control is your Prominence. 4 Factors with Local Search Rankings Recency (When was the last time you received an online review) Frequency (How often are the reviews occurring) Quality (Did they leave a star rating or did they write a well-written review using keywords Google looks for, like BEST podiatry clinic) ) Quantity (how many reviews do you have) Once you understand the importance of getting reviews, you need to start inviting your patients to leave an online review, and you need to ask everyone, not just suitable patients. How Can You Make The Process Frictionless? The modern consumer wants the review process to be convenient and super easy to do. If there are too many steps involved, they will not do it. PODIUM uses text messaging via their app because text messages have an open rate of 99%, and most occur in the first three minutes. Set the Expectation You cannot just send a text to a patient asking for a review without first explaining the HOW, WHEN & WHY. Patients have a sense of empathy and like feeling important, and if you explain what to do, they are extremely more like to leave a review. Your Team You could have the best review process in place (like using PODIUM) and still not get good reviews because your team give poor service, so everyone on your team needs to be well trained and wants to be part of the team. 2 Things You Should Do Immediately Claim your Google My Business listing and make sure you own it and if it's not set up, create it. Just type in Google my business (This is the beginning of your local search optimisation) Make sure all your name and practice details are consistent on all online profiles and websites. Google Ads Versus Rankings Google Ads do work, but a lot of patients will quickly move past them and look at the businesses below in order as they are ranked. What do you do when searching? If you rank below 3.2, patients will move straight past you and onto the next listing. You should have a ranking higher than 4.0 because often Google excludes businesses from specific searches if they fall below 4.0. The magic number is 4.9 "One of the dumbest things you can do is buy reviews because Google can blacklist you". If you have any questions about this podcast, please email me at tf@tysonfranklin.com Show Sponsor is Podium If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Mentoring If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Ian Sadler was a successful Battlefield Medic and Paratrooper in the British Army working with Elite and Special Forces. Today he is the owner of BX Clinic (Specialist biomechanics) in Norwich and a physical trainer in the Army Reserves. Today we talk about his passion for biomechanics and how his time in the military has influenced how he approaches the day to day running of his podiatry business and team. We also discuss: Having belief in yourself and creating a positive culture Why you shouldn't be afraid to take risks and having a sink or swim attitude Working successfully with teams No change comes without pain "If we want the culture to change for us, we have to be the ones to go out and enact that change". Changing the direction of your clinic starts with the end in mind - do you know what your business will look like in 5, 10, or 15 years? Why you need to assess new ideas to see if it takes you in the right direction Army Service Test Essentially if you take action and you can happily say it meets the service test, the army will support you. An extreme example would be shooting someone or minor example would be should I have that next drink? In a clinical situation, if every decision has the patients benefit in mind, and the team knows it meets the business goals (service test), then the team will always support the decision. "Solutions are easy if you know the direction that the clinic is heading and the business ethos". Pods Heal Heels Pods Heal Heels is a grass-roots social media marketing campaign on Facebook, Twitter and Instagram, started in 2019 in the UK. In the first two weeks of February, podiatrists are promoting they are the health profession of choice when it comes to treating heel pain. Everyone needs to be using the hashtag #podshealheals If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Ian Sadler at BX Clinic or via Facebook: UKBiomechanics and Instagram: Ian.sadler.bx Show Sponsor is Podium If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Mentoring If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 049: Dr Andrew Van Essen Volunteering Is A Great Career Move It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
We're all faced with adversity at one point or another in our podiatry careers and when it happens it a great time for self-reflection and opportunity for personal and professional growth. Dr Rob Hermann is a Podiatric Surgeon and owner of Adelaide Foot & Ankle, and he has been practising foot and ankle surgery since 1991. He has practice surgery in all States of Australia and has participated in medical mission work in the Philippines and Vietnam. His has had a brilliant career and continues to give back to the profession in many ways, but it has not been all smooth sailing, as you'll learn. On this episode we discuss: His early career and introduction to foot surgery The benefits of sharing knowledge Communicating with patients "The most difficult thing to learn is not the not technical aspects of podiatry; it’s the psychology and learning how to connect with your patients. It's about developing skills on how to ask the right questions and listening to where the patient is coming from". Communicating treatment expectations and outcomes Consultation timing What's coming up for podiatric surgeons in the future Accreditation Facing adversity in your career and how to deal with it An online surgical audit tool Self-Reflecting and clinical insight Keeping You Active Podcast (coming soon) Why sleeping on a decision and gives your mind time to process and provides clarity. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Dr Rob Hermann at Adelaide Foot & Ankle. Show Sponsor is Podium If you want to learn how to get an edge over your competitors and receive more frequent Google Reviews, and how to keep all your online messaging in one convenient place, then you need to visit our dedicated sponsors' page at https://try.podium.com/podiatrylegends/ Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Coaching If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 049: Dr Andrew Van Essen Volunteering Is A Great Career Move It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Amy Maclean is one funny podiatrist and has an infectious sense of humour. It could be because she is from Scotland, but I honestly believe it's her enthusiasm and attitude towards work and life, which made her such an absolute joy to talk with. Amy is the owner of Amy Maclean Podiatry, and she was the co-host with Dave James (Episode 007) at the OSGO Foot & Ankle Show last year in Liverpool, UK, which is where we first met. On this episode we discuss: Studying Pharmacy for two years before studying podiatry The lightbulb moment she knew it was time to change careers Propositioning people to get her first job Getting an excellent business offer from a businessman, but deciding to go out on her own instead. (Great decision) Why you must be careful if you're going into partnership with someone who is not a podiatrist Private practice can be quite solitary with having a gang Why you need to find your gang that fits Where to find gangs (and mentors) Benefits of workshops and conferences Embracing social media and why it is a gamechanger (Instagram and Facebook) Benefits of understanding niching down, but you cannot do it overnight, it takes time to implement processes Learning to say NO Words of Wisdom If you have your own business, you have to put yourself first sometimes, and you need to be happy. If your not happy you need to make a change in what you're doing each day. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Amy Maclean on Instagram @amymacleanpodiatry Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Business Coaching If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 053: David Cashley Making Sense of Neuroma Research It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
David Gruhl is a Queensland University of Technology graduate. Upon graduation, he worked in a Cycling and Podiatry shop in Brisbane, who were the developers of the Cobra9 Carbon cycling Orthotics, and for the past two years, he has been working in the UK. Also in 2017, with Scott Greenbank (Episode 030) he began Bridge The Gap as a way of providing continuing education courses that weren't available at the time. On this episode we discuss: Starting his career at a cycling shop Cobra 9 Cycling orthotics Skills he learnt working in a retail setting and following strict quality standards Key differences working in the UK & Australia Why he is starting a Masters Bridge the Gap P20 Podiatry Conference - changing the way conferences are run. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with David at davidgruhl@gmail.com Podiatry Business Coaching If you and your podiatry business need help with marketing and business systems, please email me at tf@tysonfranklin.com and let's see where I can help, or visit the coaching and mentoring section of my website. Newsletter & Events If you'd like to be kept up to date with my next PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 049 - Andrew Van Essen Volunteering Is A Great Career Move It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.
Dave Cashley owns Dundee Podiatry Clinic in Scottland. He has a special interest in lower extremity manipulation, and this interest has led Dave to publish and lecture extensively on this particular topic. He is now studying toward a PhD. His research is based around the treatment of neuromas, doing a parallel study of manual therapy versus steroid injections. The Best Thing About Neuromas You don’t need any fancy kit to diagnose or treat it, other professionals stay away from it, and no one outside of podiatry gets good results. It's a common, debilitating problem, and we can make a big difference in people’s lives. On this episode we discuss: Other treatment modalities and why Dave leaned towards manual therapy Clinical biases - Are the results you’re getting in the clinic a fluke or the real deal. Biased questioning to patients Dave explains how research questions differ from what we would typically ask in a clinical situation Minimal patient contact during research How manual therapy became an interest and his connection with other podiatrists in this area Why podiatrists should be making a decent income regardless of their area of interest. "If you have a paupers mentality, you will make a paupers wage". If you’re struggling to make money, you need to get a mentor, and you need to change your mindset. "To find your destination you've got to get on the right bus". Final Tip: If you do not love life as a podiatrist have a look around and make some changes. Podiatry is one of the greatest professions on the planet. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Dave Cashley on Facebook and email him at info@dundeepodiatry.com Business Coaching & Mentoring (I'm not for everyone) If your podiatry business needs help with marketing and business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. BUT, I'll be perfectly honest I'm not for everyone. Newsletter & Events If you'd like to be kept up to date with my PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - Podiatry Marketing Workshop, Saturday, February 15th November, Gold Coast Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 048 - Rapid Business Expansion with Dr Patrick McEneaney It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Episode 194: I Just Got Laid Off Before Christmas & It Was Awesome with Nick Goblirsch
Mary-Ellen is a mother, a wife and a businesswoman. She owns the Foot Stop Podiatry Services – a mobile podiatry business creating waves in Australia. She was named 2019 Queensland Young Businesswoman of the Year – and is not yet 30 years old. She has accomplished more than the average and sharing with us today her steps to sustainable success and rapid growth. How To Build A Business (& A Life) Being confident enough to be YOURSELF: Success comes when you start being yourself and not what you think you should be. You will also better aligned with your referrers. Building a strong referral base: Starts with building a relationship first, and meetings with your referrers should take priority over your patients. Growing a like-minded team: Be upfront with your expectations right from the start. If they are not like-minded, they will not last. "You can teach clinical skills, but you cannot teach personality". We also discuss: The benefits of entering business awards Viewing the big picture of your business work does sometimes take priority over your family Saying YES to opportunities when they arise Final Tip: We're all on the same journey, and none of us has it all figured out. And, it's important to redefine what success is, it's not always financial. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Mary-Ellen at info@thefootstop.com.au or Business Coaching & Mentoring (I'm not for everyone) If your podiatry business needs help with marketing and business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. BUT, I'll be perfectly honest I'm not for everyone. Newsletter & Events If you'd like to be kept up to date with my PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - EARLY BIRD SPECIAL UNTIL 23 DEC. 2019 Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Consider A Podcast Review If you enjoy the Podiatry Legends Podcast, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 048 - Rapid Business Expansion with Dr Patrick McEneaney It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Episode 160 - 11 Reasons To Enter Business Awards
Ian Griffiths is a London based Podiatrist, and Craig Payne resides in Melbourne, Australia. In October 2017, while Craig was visiting Ian in the UK, he had an idea, "let's do a Facebook LIVE video and see what happens". To their surprise, it was well-received and so began Pod Chat LIVE. Initially, it was a weekly show, but due to time restraints, it is now produced monthly. Still, with over 60 hours of video recordings, there's sure to be something interesting for every podiatrist. On this episode we discuss: The reason for starting Pod Chat Live in October 2017 How people consume information is changing and why we need to change with the times Why the show went from video on Facebook and YouTube to a podcast show It's a FREE resource - "I’m sorry if you do not like the show, would you like your money back". Positive reinforcement Fear of public speaking Craig Payne's - Podiatry CPD Academy Ian Griffiths - Sports Podiatry Info Niching works Final Tip Ian - Listen to Pod Chat Live, it’s never been easier to have information at your fingertips. Craig - Don’t drink the Kool-Aid or jump on the bandwagons that other people are falling for. "Be an excellent critical thinker with a certain level of healthy scepticism". If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Ian and Craig via their Pod Chat Live website or Facebook Page. Business Coaching & Mentoring If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. BUT, I'll be perfectly honest I'm not for everyone. Newsletter & Events If you'd like to be kept up to date with my PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Next Event - EARLY BIRD SPECIAL UNTIL 23 DEC. 2019 Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy the Podiatry Legends Podcast, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 021 - Drs Todd Brennan & Leo Krawetz Are YouTube Legends It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Ep 188 - Developing Your Avatar & Unique Selling Proposition with Alex Frees
Margaryta Chos is a Ukrainian refugee, who now resides in Glasgow, Scottland, and her story is an inspiration and example of what true grit and determination can achieve. She is a former Ukranian Army lieutenant, current Fitness Model & Body Builder, Super Mum and successful Youtuber, and while doing all this, she managed to obtain her Podiatry degree. Ryta decided to challenge herself by taking up bodybuilding. She saw other people in the gym doing it and thought, 'I can do that', and within a few short years went on to place 5th in Britain in the Fitness Model category. On this episode we discuss: Fear, doubts and self-esteem Discipline helps you achieve far more Why bodybuilding became an addiction Social media trolls Balancing her life and studying podiatry. It's all about managing time The importance of giving back to the community Creating Youtube videos for herself and where she works at Foot Medic in the UK Final Tip Always grab every opportunity that comes your way and try to say yes in ways of personal and professional growth. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Margaryta Chos at Foot Medic. Business Coaching & Mentoring If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. BUT, I'll be perfectly honest, I'm not for everyone. Newsletter & Events If you'd like to be kept up to date with my podiatry marketing workshops and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy the Podiatry Legends Podcast, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 021 - Drs Todd Brennan & Leo Krawetz Are YouTube Legends It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Ep 188 - Developing Your Avatar & Unique Selling Proposition with Alex Frees
Andrew Van Essen is a Podiatric Surgeon based in South Australia, and he has visited Japan over thirty times, Vietnam more often than most and has travelled extensively around the world spreading the podiatry message. Travelling abroad didn't happen by accident; doors to the world opened through volunteering. On this episode we discuss: His early career and graduation with two previous Podiatry Legends guests, Simon Bartold and Ted Jedynak. His path into surgery In business you are going to make good and bad decisions - "Goodwill is not something you buy, it's something that is handed over to you by the previous owner". Some brilliant advice from his Lawyer Teaching biomechanics and sports medicine in Japan Judo Therapy His surgical trips treating clubfoot in Vietnam Volunteering may not be financially rewarding, but it is very satisfying Finding a balance between your business, career, and what you love to do. Final Tip: Follow your passion; don’t get locked into any particular area of podiatry. Always look at the bigger, broader picture, not just the here and now. Take a long-term global view with your career. If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Andrew Van Essen at Prospect Podiatry. One-On-One Coaching & Mentoring If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. Newsletter & Events If you'd like to be kept up to date with my marketing and small business EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with rubbish. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy the Podiatry Legends Podcast, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: Ep 010: Dr Andrew Schneider Running A Successful Solo Practice It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Ep 188 - Developing Your Avatar & Unique Selling Proposition with Alex Frees
When it comes to running a successful podiatry business, it is vital to find your passion, surround yourself with the right team, and develop a mindset of success by associating with like-minded positive people. Drs Peyman & Viedra Elison are a dynamic podiatry team that own Fixing Feet Institute in Surprise, Arizona. I recently spent three days with them in Tempe, Arizona at Business Black Ops, which is a high-level mastermind group. I've wanted to get them on the Podiatry Legends Podcast for some time, so while I had them together in Arizona, I thought this was the perfect opportunity to capture their thought of podiatry business success. On this episode we discuss: Choosing to live in different states to pursue their podiatry careers. Working on an Indian Reservation in Arizona and how this has shaped Viedra's career and passion for diabetes and limb salvage. Peyman's passion for paediatric biomechanics, foot deformities and peripheral nerve surgery. Associates and culture problems - "Some people are just not trainable". Why continuing medical education is essential, but if you want to grow a successful business and life, you've got to attend business and marketing events. You need a positive mindset to bring it all together. Viedra's Tip: In the early part of your career, focus on your education, not your location. You need to get out of your comfort zone. Peyman's Tip: Find a niche market, something you enjoy and hone in on it. And if you feel you're in a rut, start hanging out with new people. If you have any questions about this podcast, please email me at tf@tysonfranklin.com One-On-One Coaching If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching. Please email me and let's see where I can you. Newsletter & Events If you'd like to be kept up to date with my EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily emails telling you how great I am. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I post additional small business tips, information regarding podiatry events and conferences around the world. Check it out: Podiatry Legends Facebook Page. It's No Secret with Dr T. Podcast If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Episode 185: Having A Positive Mindset with Somnath Sikdar & Lonnie Beck Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website or online, but if you live overseas, I would suggest Amazon or the Book Depository. Tell Your Podiatry Friends If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. If you enjoyed this episode you might also enjoy: 028: The Definition of Success in Podiatry with Craig Schooth
Andrew Jones is the go-to podiatrist for elite athletes and anyone needing particularly clever problem-solving for health-related foot conditions. He is recognised as one of New Zealand's leading podiatrists and runs the Waikato Podiatry Clinic. His business success has been built by following a Win-Win-Win Philosophy. On this episode we discuss: His transition from sheep shearing to feet, via a foot problem he sustained in the Rotorua marathon. Caring for your patients, but at the same time caring for yourself and your business. Running a successful podiatry business by using a win-win-win approach. There must be a Win for the clinician: There must be satisfied with what you do and also adequate income. There must be a Win for the patient: You need to sort out their problems. There must be a Win for the business: It has to be a sustainable financial model, or it will go backwards. Making sure the pendulum for business success doesn't swing too far, or not enough. It's about getting the balance right. It takes money to buy the equipment you need to look after your patients properly; therefore, you need to charge the right fees. The importance of your mental health "You can get everything in life you want if you help enough other people get what they want" - Zig Ziglar Obstacles faced in New Zealand with limited health insurance, GST on podiatry and small population. Why communication is key The secret in the number four or less. "A confused mind always says no." High-performance sports New Zealand How you can build a strong following and engagement by sharing a patients journey, and why this is an excellent marketing idea for your social media pages. Final Tip You need to look after yourself as much as everyone else. You need to make sure you have some ME TIME. If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Andrew via his business Waikato Podiatry Clinic. If you enjoyed this episode you might also enjoy: 028 - Craig Schooth The Definition of Success in Podiatry One-On-One Coaching & Mentoring The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are beige and non-specific. Please email me and let's see where I can you. Subscribe To My Newsletter If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T. Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page. Subscribe To Podiatry Legends If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends. If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts.
Scott Greenbank works in private practice on the Sunshine Coast Hinterland, Queensland and is one of the founders of a very successful Facebook Group: Podiatry - Bridge The Gap. He has a great passion for professional development and mentoring younger podiatrists, and also how a better understanding of manual therapies can benefit the podiatry profession. On this episode we discuss: Benefits of becoming involved in sports at a deeper level Having a better understanding of the concepts of manual therapies and how this is beneficial to your scope of practice Benefits of offering the best treatment to your patients and how this leads to a better opportunity to educate them. Professional Treatment Guidance: not letting the patient guide their Rx Taking pride in what you do Understanding the 'Patient Experience' from start to finish BRIDGE THE GAP: Mentoring and education for new podiatrists. At the moment, there are no official mentoring pathways from the association. Final Tip As a new graduate, it is your responsibility to engage with your mentor/employer. If you are the mentor/employer, make sure you are accessible and available, and if you can't be, find someone in your business who is. If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Scott via the Bridge The Gap Facebook page. If you enjoyed this episode you might also enjoy: Ep 017: Incorporating Rehabilitation Into Your Podiatry Practice with Nick Knight One-On-One Coaching & Mentoring The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific. Please email me and let's see if where I can you. Subscribe To My Newsletter If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Podiatry Legends Facebook Page I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page. If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T. Subscribe To Podiatry Legends If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends. If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. BONUS: Peter Vidmar - Virtuosity Video
Joseph Frenkel is the owner of Heel Me Podiatry & Wound Care, St Kilda, Victoria. He is a La Trobe University Graduate and completed his Master of Science with a specialty in Wound Healing and Tissue Repair at Cardiff University, and his Professional Diploma of Dermatology at Bond University. If you've never looked at wound care as an exciting topic or area of interest in podiatry, I think you may change your mind after listening to this particular episode. On this episode we discuss: Had a passion for wound care, even as a student Almost burning out after five years by not following his passion. The daily ritual of routine nail care, orthotics and ingrown toenails were making him brain dead. Just cutting toenails felt like a waste of his passion and knowledge, but he is not saying this area of podiatry is not essential. His big reason to start more study was to re-energise his career, he wanted to be doing something he loved. Studying at Cardiff University: He knew from day one that this was were he needed to be and wound care was what he was supposed to be doing. He also met a fantastic group of health professionals from different professions with the same interests and passion. Adding a sub-specialty adds variety to your workload and is a stepping stop to other opportunities. Podiatric Dermatology "What got me excited about wound care was the ability to affect change. It has a quite exciting immediacy". The difference between what we learn about wound care as an undergrad compared to doing a postgrad course. Ability to think critically The undergrad course is just a knowledge dump The postgrad course gives you broader knowledge and hells you make quicker decisions in regards to referrals. For example, not all wounds are not wounds (Venous Eczema) The benefits of good referrals between health practitioners Practice Ready Podiatry - aimed at new grads help them think clinically "If you do what you love, it creates opportunities, creates business and it creates energy". When you share knowledge, it's like a boomerang it comes back to you. Marketing Doesn't Mean You're Selling Out As A Podiatrist Marketing is an extension of you. If people don't know about you-you cannot help them, and best of all, you have complete autonomy over how you sell yourself. Marketing professionally or unprofessionally, the choice us yours. You need to know what you like and what you don't like and then focus on the areas you want. It's crucial to establish your identity. Not just on who you are, but also what you want to do. Always do what you like and build around this. It's not about having multiple clinics. Where to Get Started With Would Care Upskill yourself Network with others with a common interest Join Wounds Australia Join wound interests groups (Facebook) Do short courses Go deeper with taking on a Masters Degree. If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Joseph Frenkel on Linkedin or via his website Heel Me Podiatry & Wound Care If you enjoyed this episode you might also enjoy: Ep 010: Dr Andrew Schneider Running A Successful Solo-Practice One-On-One Coaching & Mentoring The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific. Please email me. I'd love to be able to help you where I can. Subscribe To My Newsletter If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. You may also want to check out my other podcast It's No Secret with Dr T., which is a small business and marketing podcast. Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Subscribe To Podiatry Legends If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends. If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts.
When it comes to being a success podiatrist, we all have different ideas on what real success looks like, and I think my guest Craig Schooth from Sunnybank Hills Podiatry, Brisbane has got it pretty well worked out. Family, work, health and fitness, and time off for holidays and socialising with friends are all important, but what's more important is to find the right balance that works best for you, not what someone else tells you it should be. On this episode we discuss: Being a mature aged student and studying while married with children. His competitive Triathlete days and how this lead to his first exposure to podiatry, via the QUT Podiatry Clinic. Phillip Pearlman took him for a run along Brisbane River as part of his initial biomechanical assessment. This exposure got Craig interested in the MSK aspect of podiatry. Studying and working "When you put yourself in that situation, you must make it work." Never wait for that perfect time; it will probably never arrive. Taking on a QLD Rural Scholarship took the pressure off of finding a job upon graduation. Living in Roma, 500km west of Brisbane. It's not all negative as we sometimes shear. Moving back to Brisbane didn't exactly go to plan, and it was a soul destroying moment having three children and no job. The best part about podiatry is there's no shortage of work if you want it. Buying Sunnybank Hills Podiatry in 2011 and what he learnt working for himself. "The best thing about being a solo practitioner is working on your terms and getting all the fruits of your efforts." Pivoting The Focus of His Business Craig recently made a conscious decision to get back to why he wanted to be a podiatrist in the first place and is slowly turning his general practice into a more MSK style clinic. The key is doing it slowly and also helpful to have some one-on-one coaching to help change the focus. You can continue to see 80 or 100+ general patients every week without having to do anything, but if it's not fulfilling, it's become a job. Make Realistic Changes You must be realistic about the changes you want to make in your patient profile and balance between MSK patients and general patients. What is the correct balance for you? There is no right or wrong answer. First, you need to know who you want to attract. Who is my ideal patient or patient avatar? What Is Success? There is no definition of a successful person in podiatry. Is not money or the toys you can afford. Your quality of life is more important than money, and it's spending time with people you care about and creating memories. If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Craig Schooth via his website. If you enjoyed this episode you might also enjoy: Ep 010: Dr Andrew Schneider Running A Successful Solo-Practice One-On-One Coaching & Mentoring The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific. Please email me. I'd love to be able to help you where I can. Subscribe To My Newsletter If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. You may also want to check out my other podcast It's No Secret with Dr T., which is a small business and marketing podcast. Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. Subscribe To Podiatry Legends If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends. If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts.
Benn Boshell is from the UK and works at Hatt Health & Movement Clinic, and today we talk about finding your passion within the podiatry profession and that it's okay if your thinking changes over time. Initially, Benn Boshell was going to be a Podiatric Surgeon, there was no question about this, but after completing his Masters in Podiatric Surgery, he decided to head down a different path. On this episode we discuss: Why he decided to make a pivot in his podiatry career path. The benefits of doing his Masters in Podiatric Surgery His podcast The Heel Pain Expert His book The Plantar Fasciitis Bible Becoming a personal brand and future proofing yourself Contributing back to the profession The benefits of being a well-rounded podiatrist The power of maintaining a creative mindset Why you need to follow what interests you the most in podiatry, but it's okay if your passions change The benefits of CPD Final Tip: If you feel you're in a rut with your career, take a step back and ask, what am I most passionate about? When you have the answer, you'll know which direction you should head and what changes you need to make. If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Benn Boshell at Hatt Health & Movement Clinic or on Twitter @HeelExpert If you enjoyed this episode you might also enjoy: Episode 04: Simon Bartold Developing A Career in Biomechanics & Footwear Click Subscribe If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends. If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. Subscribe To My Newsletter If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. You may also want to check out my other podcast It's No Secret with Dr T., which is a small business and marketing podcast. Order My Book It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository.
BONUS EPISODE: Day 2 at the Australian Podiatry Conference, Adelaide, South Australia, 22-24 May 2019. This episode has been recorded LIVE from the exhibitor's hall, which is why you will notice a buzz of activity and excitement in the background, and if you happen to be at the conference, please drop in a say hello. You'll find the Podiatry Legends Podcast recording desk in Booth C5. I have been joined on Day 2 by: Judith France (Toowoomba Podiatry) Craig Payne (Pod Chat Live) Dan Everson (Dan Everson Podiatry, Sunny Coast) Annette Dodson (APodA Qld State Manager) Nigel Nixon (Carringbah Podiatry, NSW) Chad O'Sullivan (XBlades, State Manager, Vic) If you have any questions about today's episode please send me an email at tf@tysonfranklin.com, and if you have the time, please check out my EVENTS page at tysonfranklin.com as I am running a two-day Biomechanics & Marketing Workshop on the Gold Coast (7-8 June) with Paul Graham and Scott Sorensen.
On my Podiatry Legends Podcast, I was joined by Simon Bartold and his story and career were so interesting I thought it had to be shared on It's No Secret with Dr T., it was too good to leave a secret. Simon Bartold has worked with elite athletes for more than three decades, been to four Olympic Games, lectured in 42 countries, worked with Asics for 20-years and was head hunted by global footwear company Salomon to head up research, design and development of their road running range. Simon explained that he worked with some of the best sporting clubs and sports practitioners after graduating, and he did this for almost 15 years before he was paid a cent, it was all done for FREE. But as he puts it, you cannot put a price on the experience he gained. "If you want to learn be prepared to do it for nothing, that's just the way it works". To see full show notes - Click Here If you have any questions about this episode, please send an email to me at tf@tysonfranklin.com, and if you've been enjoying this podcast show, please consider leaving a REVIEW on iTunes. WORKSHOP - Biomechanics & Business: Profit From A Better Understanding. Gold Coast 7-8 June BOOK NOW Every successful podiatrist has an excellent foundation in biomechanics, it's that simple, and this two-day workshop is going to be jam-packed with useful biomechanical information you can apply immediately in your business and with your patients. In addition to having excellent biomechanical skills, it's equally important to know how to market these skills. You can have the most advanced biomechanical equipment and have acquired biomechanical skills far beyond any of your competitors, but without a well thought out marketing strategy, it will, unfortunately, go unnoticed. This is why we're bringing Biomechanics and Business together in one 2-Day Workshop. FOR ALL HEALTH PROFESSIONALS INTERESTED IN BIOMECHANICS AND MARKETING.
Dr. Tyson Franklin is a successful podiatrist and business coach who talks money, strategy, and systems for building a thriving business. Guest Biography Tyson E. Franklin is a Queensland University of Technology graduate and over the past 30 years has opened, sold, taken over and relocated well over 20 podiatry businesses. He’s won numerous business awards, written two books, runs two podcast show called It’s No Secret with Dr T., and the Podiatry Legends Podcast, is a professional speaker and currently mentors business owners in the health industry on how to market their businesses and how to set up systems to support their marketing strategies. Tyson knows he will never find the cure for cancer, but he hopes one day he will inspire someone, who inspires someone, who will inspire someone that will. At present Tyson Franklin lives in Cairns, Queensland. Show notes: http://www.inspiredmoney.fm/082 In this episode, you will learn: The importance of knowing your belief system around money. Choosing your profession for passion or for money. Small business strategy and tactics for growth. Find more from our guest: tysonfranklin.com Facebook Twitter Instagram LinkedIn Mentioned in this episode: It's No Secret with Dr. T: 152 - Investing In Your Future with Andy Wang It's No Secret...There's Money in Podiatry by Tyson E. Franklin It's No Secret... There's Money in Small Business: Earn More. Work Less. Enjoy What You Do Each Day. by Tyson E. Franklin Runnymede Money Tip of the Week: The Most Important Small Business Video Marketing Tip You’ll Ever Receive by Marcus Sheridan IM 025: Increasing Sales by Answering Customers' Questions | Marcus Sheridan Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. Join us at the Inspired Money Makers groups at facebook and LinkedIn To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.
If you want to be successful both personally and in business and be surrounded by a team of successful people, you need to start building your resilience muscle. My guest Chris Desmond, Physiotherapist, Coach and Host of Uncomfortable is OK knows more than most about being uncomfortable. Chris Desmond was also my guest on Episode 07: Uncomfortable is OK. So, What Is Resilience? Resilience means to be able to navigate and recover from challenging situations quickly. It's about getting better at overcoming challenges, which improves your ability to do hard things, and in business hard things come up all the time. Eventually, it leads to more success. "Resilience breeds persistence and persistence breeds success". Why Team Resilience Is Important Breeding resilience in your teams is essential. As they improve, you can delegate more tasks, and this will free up your time to work more on your business. A more skilled workforce may mean more pay for them but in the long run a better business for you. A more engaged team is less likely to leave, which saves times not having to re-train new team members, and also they tend to take less sick days. You end up with more production. It's Not About Hardening Up Just trying to harden up and pushing through a situation leads to being overwhelmed, burnt out, sickness and decreased productivity. Resilience is about having a skill set to cope with uncomfortable situations; it's the opposite to just pushing through it. It's figuring out a way for you to go through it while keeping yourself healthy and delivering quality work. Where To Start 1. Strategically need to step out of your comfort zone. Pick a situation you're not comfortable with and build your resilience muscle to that situation. In business, you may dislike networking events. If that's the case, you need to start attending networking events. 2. Do it progressively. Pick something just outside you comfortable a little bit and slowly start building you your resilience muscle. Think about new skills you want to learn. It's very similar to running a marathon. You do not jump off the couch and run a marathon; it's something you must train for and over time you build up your distance. What happens when the going gets thought? Easy for us to quite 3. Understanding WHY. When the going gets tough it's easy to quit, so you need to know WHY you're doing what you do. Ask these questions: a) How is what I'm doing getting me closer to the person I want to become? b) How is what I'm doing getting me closer to what I want to achieve? c) How is what I'm doing helping those people around me? 4. Cultivate a community around you that will build you up. They say you are the average of the five people around you, so do you have people around you that are positive? You get different things from different people, so you need multiple people in your community with different experiences and skill sets. You need to know who to go to about a specific topic, and who else for another issue. "Building resilience muscles benefit you, your team and everyone else around you". If you have any questions about this podcast episode, please contact me at tf@tysonfranklin.com or you can connect with Chris Desmond on FACEBOOK at Uncomfortable is OK, LinkedIn or his website UncomfortableIsOK.com If you're a podiatrist, or you're a person that is open to new ideas and like to think out of the box, check out the Podiatry Legends Podcast. FREE DOWNLOAD: First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. If you're a Podiatrist you may prefer to order my first book; It's No Secret There's Money In Podiatry. 12 Secrets to Get More People Through Your Front Door
When it comes to setting goals and managing a podiatry practice, there is no one better than Dr Peter Wishnie from New Jersey, USA. I met Peter in Nashville in 2013 at a Top Practices event, and his positive thinking towards podiatry had a massive impact on my professional life, which is why he was a must-have-guest on the Podiatry Legends Podcast. On this episode we discuss the following: Practice Management and the Virtual Practice Management Institute that Peter Wishnie runs with Tina Del Buono and Rem Jackson. Goal Setting and what you need to do to make things happen. Business mentors Like it or not, we're all salespeople. Leadership & delegation 80:20 Rule "You've got to delegate the right tasks to the right people to get the best results". Rainmaker Days You need to block out time in your week to make things happen in your business and time to talk with key people in your team. It must be a full day, not just a few hours, and it needs to be planned hour hour-by-hour what you're going to be doing during the day. If you do not plan out your day, it's easy for other people's agendas to fill your time, resulting in an unproductive day. Business Growth The team you have now that took your business to $500,000 per annum may not be the same team that grows your business to $1,000,000 and beyond. But for the money to increase, you must also change. Remember What It Is We Do Each Day "We don't help foot and ankle problems; we give people their life back". If you can keep this thought top of mind, it will help keep you focused on what is essential in your daily activities. If you have any questions about this podcast episode, please email me directly at tf@tysonfranklin.com, or you can contact Dr Peter Wishnie at peter@toppractices.com If you like this podcast and you're looking for more small business and marketing tips you may also enjoy It's No Secret with Dr T. or Peter's Podcast - Help Doc My Practice Sucks Peter's Video - 7 Secrets To Getting Your Nights & Weekends Back
I know the title of this podcast podiatry legends is a bit odd, but if you look at the word LEGEND, it means an extremely famous or notorious person, especially in a particular field or profession. So I don’t think I have any notorious podiatrists lined up as guests, but I do believe I have a group of podiatry guests that are already doing great things in our profession or will be shining lights in the not too distant future. Goal Of The Podcast So that is the goal of this podcast. I want to shed light all the great things happening in our profession, who is doing them and expose to you some of the fantastic career paths some podiatrists have taken, all over the world, which is why 100% of my guests are qualified Podiatrist. If you’re a podiatry student, or recent graduate and you’re wondering what the podiatry profession has to offer long-term, there is a lot if you want to open your eyes and your minds. If you’ve been in the podiatry profession for some time and your feeling tired, tuning in each week and listening to some of the fantastic stories may be the spark and motivation you need to pivot from your current path and take a different trajectory. What's Coming Up On Future Episodes On the next three episodes, you will hear from Tony Gavin based in the United Kingdom, Peter Wishnie from the United States and Simon Bartold from Australia. Each podiatry guest was selected because I believe they have a unique story to share and have done or are currently doing amazing things in our profession. Openly Sharing Important Information One key trait I have noticed with all my guests so far is they are the type of podiatrists that love sharing what they have learnt. They don’t want to keep what they’ve discovered to themselves. Openly sharing their knowledge is why I referred to them as podiatry legends because that’s the sort of things legends do even though every guest so far has been quick to point out that they do not feel like legends. However, that’s what a legend would say. This Is Not A Technical Podcast I think it’s important to note this is not a technical podiatry podcast. This podcast is about sharing successful stories, ideas, career paths and upcoming worthwhile events, and along the way, we have a few laughs. Now I’m sure there are plenty of podiatrists who have no idea who I am or where I’m from, so I’m going to give you a brief rundown of where I fit in the profession and if you want to learn more go to my website tysonfranklin.com. Podiatry Scope Is Vast As a profession, I think podiatry offers so much scope, more so than most, and hopefully, after listening to a few of my legendary guests, you’ll be inspired to do more yourself, or at least start considering it. They say the definition of insanity is to do the same thing over and over again and expecting a different result, so if you’re not 100% happy with what you’re doing every day; you have the power to change it. It’s not up to anyone else; it’s up to you. It’s just a decision. If you have any questions about this podcast or future podcasts, please send me an email at tf@tysonfranklin.com At the end of each episode, I also plan to have the contact details of each of guest and details of any upcoming workshops and events. Also, if you know of any podiatrists doing amazing things in our profession, please steer them my way and have them email me directly. And finally, I have set up a Podiatry Legends Facebook page, which is where I’ll be posting each episode and information about upcoming workshops and events being run by myself and my guest.