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In "Scale or Fail: Navigating Trade Volatility for Emerging Brands", Joe Lynch speaks with President and CEO of the Americas region of GEODIS, Laura Ritchey, about how emerging brands can navigate trade volatility, manage inventory, and build scalable, resilient supply chains. About Laura Ritchey Laura Ritchey joined GEODIS in July 2025 as President and Chief Executive Officer (CEO) of the Americas region. Laura is responsible for overseeing the region's freight forwarding, contract logistics and transportation business units along with engineering and technology, IT, ProVenture (U.S.-based subsidiary of GEODIS focusing on industrial real estate) and Material Handling Resources (one of the country's leading material handling distributors owned by GEODIS). In total, Laura oversees GEODIS Americas' expansive operations including nearly 20,000 employees and more than 230 sites across eight countries. Laura brings over 30 years of experience to GEODIS, with 15 focused on supply chain management in both retail and third-party logistics. Laura began her career in finance before transitioning to supply chain operations, including sourcing, distribution and strategic transformation. Prior to her current role, Laura was most recently CEO at Radial, Inc., a leader in e-commerce fulfillment solutions, where she drove revenue growth and profitability through operational excellence. At Radial, she led the North American P&L for a $1.4B e-commerce logistics division, responsible for relationships with over 170 clients across four service lines. Before joining Radial, she held leadership positions at L Brands, FullBeauty Brands and Centric Brands. Laura is on the Dean's Advisory Council at Fisher College of Business at The Ohio State University and is an active board member of the Federal Reserve Bank of Atlanta's Nashville Branch. Additionally, she is actively involved with C200 whose mission is to inspire, educate, support and advance current and future women leaders. Laura earned her J.D., MBA and bachelor's degree from The Ohio State University. Additionally, Laura is accredited as a certified public accountant and admitted to the bar in Ohio. About GEODIS GEODIS is a leading global logistics provider acknowledged for its expertise across all aspects of the supply chain. As a growth partner to its clients, GEODIS specializes in four lines of business: Global Freight Forwarding, Global Contract Logistics, Distribution & Express Transport, and European Road Network. The Group operates a global network spanning nearly 170 countries and 48,000 employees. In 2025, GEODIS generated €10.6 billion in revenue. GEODIS is a company owned by SNCF group. Key Takeaways: Scale or Fail: Navigating Trade Volatility for Emerging Brands Beware the "10K Order Trap" During Rapid Growth: Scaling operations from 1,000 to 10,000 monthly orders often breaks a business before demand stalls. Emerging brands must build strong foundational supply chain building blocks early—such as maintaining clean master data (accurate dimensions and weights) and choosing a 3PL capable of global growth—to avoid costly operational failures when reaching inflection points. Adopt a Hybrid Inventory Strategy to Balance JIT and JIC: Shifting strictly between "Just in Time" (JIT) and "Just in Case" (JIC) risks either stockouts or trapped working capital. A balanced, hybrid approach—keeping adequate stock of fast-moving core basics while tightly controlling slow-moving seasonal items—helps protect cash flow without sacrificing availability. Re-evaluate the "Amazon Effect" and Recommerce to Protect Margins: High-speed, free shipping creates an illusion of necessity that drives up last-mile costs. Brands should focus on order delivery certainty over pure speed while implementing circular economy strategies (recommerce) to rehabilitate and resell returned apparel, which often recovers up to 95% of inventory value. Mitigate Sourcing Risks Beyond Single-Factory Bets: Diversifying supply chains requires going all the way back to raw material inputs rather than simply relocating assembly plants. Navigating evolving global tariffs requires nearshoring flexibility, dual-sourcing critical SKUs, and re-orchestrating supply chain flows across regional hubs. Understand True Landed Costs to Avoid Margin Shock: Delegating freight forwarding and customs clearance entirely to overseas manufacturers often leads to hidden markups and supply chain delays. Leveraging an end-to-end global provider with licensed customs brokerage capabilities ensures clear visibility into total landed costs and regulatory compliance. Leverage Global Scale with Curated, End-to-End Execution: Supported by a global network spanning nearly 170 countries, over 48,000 employees, and €10.6 billion (USD $12.35 billion) in revenue (2025), GEODIS provides emerging and established brands with an agile, end-to-end "launchpad for global growth" across contract logistics, freight forwarding, and transportation. Avoid the "Set It and Forget It" Supply Chain Mindset: Ongoing volatility, regulatory shifts, and geopolitical friction require continuous evaluation of supply chain networks. Taking a cautious, practical approach to emerging technologies like AI (for labor forecasting and route planning) ensures operational stability while safeguarding proprietary data. Learn More About Scale or Fail: Navigating Trade Volatility for Emerging Brands Laura Ritchey | Linkedin GEODIS | Linkedin GEODIS The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Collision of Capital, Technology & Logistics", Joe Lynch speaks with Founder & Managing Partner of Gamma Point Advisory, Joey Milstein, about how the intersection of private equity, artificial intelligence, and operational execution is reshaping the future of supply chain M&A. About Joey Milstein Joey Milstein has spent more than 35 years inside the machinery of global trade, leading commercial organizations for ocean carriers, freight forwarders, and venture-backed logistics technology companies before moving to the advisory side. Having built businesses, sold technology, raised capital, and led growth from inside the industry, he brings an operator's perspective to every transaction. As Founder & Managing Partner of Gamma Point Advisory, Joseph advises founders on sell-side M&A and guides private equity firms, institutional investors, and strategic acquirers on buy-side strategy, growth, and logistics technology. He is known for connecting the worlds of operations, innovation, and capital, helping clients identify opportunities others miss and navigate one of the world's most complex industries with clarity and conviction. Joseph holds both Bachelor's and Master's degrees from New York University and serves as a strategic advisor to multiple logistics technology companies. About Gamma Point Advisory Gamma Point Advisory is a boutique M&A and strategic advisory firm focused exclusively on transportation, supply chain, and logistics technology. Unlike generalist investment banks or consultants, Gamma Point combines deep operating experience with transaction expertise, giving clients advice grounded in how the industry actually works. The firm advises founder-led businesses on sell-side M&A, capital formation, and strategic growth, while providing buy-side advisory to private equity firms, institutional investors, and strategic acquirers sourcing, evaluating, and executing investments across the logistics ecosystem. Gamma Point also works closely with emerging logistics technology companies to accelerate commercialization and market adoption. Gamma Point sits at the intersection of three worlds that rarely speak the same language: operators who move freight, innovators building the future, and the capital that funds it. Key Takeaways: The Collision of Capital, Technology & Logistics In "The Collision of Capital, Technology & Logistics", Joe Lynch speaks with Founder & Managing Partner of Gamma Point Advisory, Joey Milstein, about how the intersection of private equity, artificial intelligence, and operational execution is reshaping the future of supply chain M&A. The Intersection of Three Disconnected Worlds: Capital markets, technology providers, and logistics operators routinely "talk past each other" at industry conferences. Sustainable progress requires a "translator" who understands the nuances of operational realities, deal structures, and true software utility. The "Silver Tsunami" Driving Consolidation: Hundreds of healthy, lower mid-market logistics companies (drayage, family-owned forwarders, customs brokers) are reaching an inflection point. Owners in their 60s and 70s without generational succession plans are seeking capital infusions, mergers, or buyouts to exit. Prep Work Directly Impacts Valuations: Founders often lose millions in prospective sale value by going to market unprepared. Spending 3–6 months to audit operations, clean up balance sheets, remove unutilized assets ("dead wood"), and document institutional knowledge transforms potential multiples from 4x to 6x EBITDA. Private Equity's "Buy-and-Build" Playbook: Private equity interest in logistics—especially freight brokerage—is accelerating. PE firms look for established "platform" companies to serve as a base, then execute a "buy-and-build" strategy by acquiring smaller complementary add-ons to build scale rapidly over a 3-to-5-year horizon. Adopting Technology to Boost Valuations: Tech adoption is no longer optional for legacy operators. Implementing scalable, transferable software or modern AI tools directly increases a firm's exit valuation multiple, whereas sticking to outdated manual processes or disconnected legacy tech depresses market interest. Evaluating "Real AI" vs. Expensive Demos: With capital drying up for speculative "digital brokers" that subsidized freight rates without long-term profitability, investors and buyers now focus on technology that delivers measurable operational productivity, security, and lower overhead rather than slick, superficial software demos. Culture and Team Depth Outweigh Simple Financials: Successful acquisitions require balancing human dynamics and cultural fit alongside pure financial metrics. Founders must build institutional depth rather than centralizing all sales, financial, and operational expertise within a single leader. Learn More About The Collision of Capital, Technology & Logistics Joey Milstein | Linkedin Gamma Pint Advisory | Linkedin Gamma Point Advisory Gamma Point Podcast AI In Logistics | What works and what doesnt The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Eliminating EDI Headaches: Managed Integration vs. Ticket Queues", Joe Lynch speaks with Co-Founder and Leader of Atadex, Mitch Bernet, about how fully managed EDI and API integrations eliminate operational bottlenecks, speed up customer onboarding, and drive supply chain profitability. About Mitch Bernet Mitch Bernet is the Co-Founder and Leader of Atadex, bringing decades of supply chain expertise and executive leadership to the role. Raised in Cleveland, Ohio, he earned a degree from Providence College, an MBA in Finance from Creighton University, and launched his career at Union Pacific Railroad before taking senior management roles at Conrail, APL Logistics, and Hub Group. A seasoned entrepreneur, he went on to found Integra Logistics in 2003 and co-found Coyote Logistics in 2008—growing the Atlanta-based business through its eventual acquisition by UPS—before taking a brief hiatus and returning to the industry to co-found Atadex. Married to Rosanna for 35 years, he is the proud father of two children, Matthew and Katherine, who graduated from Georgia Tech and the University of Georgia, respectively. About Atadex Atadex is a full-service EDI (Electronic Data Interchange) and API integration provider exclusively focused on the supply chain and logistics industry. The company was founded to deliver fully managed, fast, low-cost data integration—handling everything end to end so clients don't need in-house EDI expertise and positioning itself as an alternative to legacy EDI vendors, self-serve platforms, and traditional professional services. Atadex connects any TMS or WMS (including Blue Yonder, Trimble, Manhattan, Turvo, Shipwell, TAI, and McLeod) to any trading partner, supporting all major formats (X12, EDIFACT, API, XML, CSV, JSON) and transaction types. The company processes over 50 million messages per month and has completed more than 5,000 go-lives, pairing each client with a dedicated, US-based account manager. Its goal is to fundamentally change how data integration is managed and serviced, helping clients improve productivity, performance, and profitability. Target customers include carriers and 3PLs with complex partner networks, warehouses and 4PLs seeking a fully outsourced EDI department, and TMS/WMS providers wanting to offer integration without building their own delivery teams. Atadex also offers AssetMaps (fleet consolidation) and Freight Board Central (freight board integration). Key Takeaways: Eliminating EDI Headaches: Managed Integration vs. Ticket Queues In "Eliminating EDI Headaches: Managed Integration vs. Ticket Queues", Joe Lynch speaks with Co-Founder and Leader of Atadex, Mitch Bernet, about how fully managed EDI and API integrations eliminate operational bottlenecks, speed up customer onboarding, and drive supply chain profitability. EDI as a Profitability Driver, Not Just an IT Task: Data integration directly impacts the bottom line by eliminating manual data entry, reducing human error, and allowing logistics staff to manage up to 25% more volume per person without adding head count. Overcoming System Incompatibility via "Universal Translation": Supply chain tech remains heavily fragmented between legacy systems (like mainframes or EDI X12) and modern RESTful APIs. Atadex acts as a universal translator, mapping and converting any data format into whatever spec a trading partner requires. Speed to Integration Equals Speed to Revenue: Onboarding delays can stall new customer relationships for months and destroy projected margins. Rapid implementation and proactive partner coordination directly protect customer retention and protect sales commissions. Fully Managed Service vs. Anonymous Ticket Queues: Logistics operates on extreme urgency where every minor issue feels like a major emergency. Relying on dedicated, domain-expert project managers who proactively catch failed transmissions beats putting in tickets with traditional tech providers. Decoupling Customer Support from Technical Engineering: Mirroring the operational structure pioneer Jeff Silver used at Coyote Logistics, separating client-facing project managers from back-end technical mappers ensures seamless communication and higher overall customer satisfaction. Transparent Pricing Over Complex VAN Fees: Traditional EDI value-added networks (VANs) often obscure costs behind per-kilo-character charges. Simplifying billing to clear, per-message rates provides total transparency so companies can calculate precise integration costs per trading partner. Practical AI Integration with a "People-First" Foundation: While AI tools (like Claude) are being developed internally to speed up complex mapping and protocol translation, technology will supplement—rather than replace—the critical human element required to support high-stakes logistics operations. Learn More About Eliminating EDI Headaches: Managed Integration vs. Ticket Queues Mitch Bernet | Linkedin Atadex | Linkedin Atadex USMMG Partners with Atadex for EDI Solutions | LinkedIn Trailer Bridge's Partnership With Atadex as Their EDI Provider Revolutionized Their Efficiency | LinkedIn The Game-Changer for Riverside Transport's EDI and Target Performance | LinkedIn Atadex| Facebook The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In "The Infrastructure Autonomous Delivery Needs", Joe Lynch speaks with Chairman and CEO of Arrive AI, Dan O'Toole, about why smart endpoint infrastructure is the missing link to scaling autonomous logistics. About Dan O'Toole Dan O'Toole, CEO of Arrive AI, can speak to why endpoint coordination networks and logistics software are becoming the unresolved infrastructure problem—and the most durable value driver—in commercial autonomous logistics. Drawing on clinical-grade deployment data that reveals what the market actually needs to scale, he offers actionable lessons on how these operational insights translate seamlessly from healthcare to the broader commercial logistics ecosystem. About Arrive AI Arrive AI (Nasdaq: ARAI) stands apart by addressing the critical gap in autonomous logistics: the endpoint. Its Arrive Points smart hubs and Arrive OS software form a hardware-agnostic, AI-orchestrated network that connects drones, ground robots, and human couriers through verified, chain-of-custody handoffs. Backed by a decade of development, 10 U.S. patents, and international filings in 20-plus countries, this architecture isn't a feature add-on—it is the essential operating layer that makes autonomous delivery commercially viable. While competitors rush to deploy vehicles, Arrive AI has already proven its infrastructure in high-stakes, live hospital environments—securing a second contract on the strength of its initial deployment—positioning the company as a defensible, revenue-ready infrastructure asset as public markets increasingly reward durable AI networks. Key Takeaways: The Infrastructure Autonomous Delivery Needs In "The Infrastructure Autonomous Delivery Needs", Joe Lynch speaks with Chairman and CEO of Arrive AI, Dan O'Toole, about why smart endpoint infrastructure is the missing link to scaling autonomous logistics. Solving the "Last 50 Feet" Problem: While multimillion-dollar autonomous drones and ground rovers can navigate miles via GPS and LiDAR, deliveries often fail at the final drop-off point. Arrive AI bridges this gap with Arrive Point™ smart hubs, providing a secure physical landing pad and drop-chute for autonomous vehicles. Creating an Unbroken Chain of Custody: To combat the 1.7 million packages stolen daily in the U.S. and secure high-value goods like pharmaceuticals, Arrive Points utilize biometrics, RFID, and time-of-flight sensors. The unit stays locked until accessed by an authorized recipient, maintaining a verified digital record from dispatch to retrieval. Hardware-Agnostic Infrastructure for Universal Access: Rather than fragmenting the market with proprietary drop zones for different brands, Arrive AI acts as a carrier-agnostic portal. Its open operating layer (Arrive OS) allows drones, ground robots, and human couriers from any fleet to execute seamless handoffs at a single managed endpoint. Unlocking Asynchronous Delivery: Traditional delivery requires both courier and recipient to synchronize schedules, leading to costly re-delivery delays. Arrive AI's smart hubs decouple drop-off times from human availability, allowing 24/7 unattended deliveries and pick-ups without risk of weather damage, theft, or product degradation. A Defensible "Napkin to Nasdaq" IP Wall: Founded in 2014 and listed on the Nasdaq (ARAI) in 2025, Arrive AI established a critical first-mover advantage by filing foundational patents before major tech giants. The company now holds 10 U.S. patents and international filings across 20+ countries, creating a robust intellectual property moat. Proven Performance in High-Stakes Environments: Beyond residential ecommerce, Arrive AI's infrastructure has been validated in live hospital settings—where delivery failures carry strict regulatory consequences rather than just operational inconvenience. This clinical-grade reliability directly enabled the company to secure follow-on enterprise contracts. Climate Control for Sensitive Payloads: Outfitted with Climate Assist™ technology, Arrive Points can actively heat or cool up to 20 degrees within minutes to preserve perishable groceries and temperature-sensitive medical supplies, while integrated top-door heaters keep snow and ice from freezing the automated doors. Learn More About The Infrastructure Autonomous Delivery Needs Dan O'Toole | Linkedin Arrive AI | Linkedin Arrive AI OpenAI's IPO filing and the broader public-market rush into AI PepsiCo is running 35 driverless trucks commercially. Amazon just deployed a next-generation warehouse robot as part of a $12 billion investment push The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "How Nordian's Platform Enables Long-Haul Autonomy", Joe Lynch speaks with Co-founder and CEO of Nordian, Michael Schramm, about how Nordian enables long-haul autonomy by combining precise positioning, satellite connectivity, and edge intelligence into a single platform. About Michael Schramm Michael Schramm is Co-founder and CEO of Nordian, the positioning and connectivity platform for Physical AI, delivering centimeter-level GNSS corrections, satellite connectivity, and fleet lifecycle management to some of the largest industrial OEMs in the Americas. A serial entrepreneur with 15+ years of executive leadership, he is a founding partner of Ambush, an applied AI engineering firm; co-founder of Echo54, an advanced sensing R&D company serving US and allied government agencies; and founder of GOAT, an acquired consumer micro-mobility company. Across nearly two decades of building companies that operate in the physical world, he kept running into the same failure point: machines break when positioning and connectivity aren't engineered as one system. Nordian exists to fix that. About Nordian Nordian is the positioning and connectivity platform for Physical AI. One platform delivers centimeter-level GNSS corrections, integrated satellite connectivity, and fleet lifecycle management to industrial OEMs across transportation, agriculture, and mining. Headquartered in Austin, Texas, and deliberately launched in the hardest environments on Earth, Nordian built South America's largest PPP-RTK network, and its platform serves 80% of the region's 20 largest agricultural OEMs. Proven where networks fail and machines can't, Nordian is now expanding globally to power autonomous operations at scale. Key Takeaways: How Nordian's Platform Enables Long-Haul Autonomy In "How Nordian's Platform Enables Long-Haul Autonomy", Joe Lynch speaks with Co-founder and CEO of Nordian, Michael Schramm, about how Nordian enables long-haul autonomy by combining precise positioning, satellite connectivity, and edge intelligence into a single platform. Physical AI is a Connectivity and Processing Challenge, Not an AI Model Problem: Current AI systems are fully capable of handling autonomous navigation, but real-world physical AI is constrained by connectivity and real-time processing capabilities. Offloading critical decisions to back-end cloud servers introduces latency, which is dangerous for heavy machinery like a 25-ton autonomous truck moving at highway speeds. Edge Computing and Local Inference Eliminate Deadly Latency: To operate safely without reliance on uninterrupted internet access, 100% of mission-critical decisions must occur directly on the device using edge computing. Nordian provides the local processing capacity needed for real-time inference, allowing autonomous vehicles, drones, and heavy equipment to operate safely in "air-gapped" environments or during brief network dropouts. Centimeter-Level Positioning Replaces Imprecise Traditional GPS: Standard GPS provides meter-level accuracy, which is acceptable for route navigation but unacceptable for vehicle control, lane-level autonomous driving, precise geofencing, or row-crop agriculture. By combining satellite signals with dedicated ground reference stations to calculate real-time differential corrections, Nordian achieves centimeter-level accuracy required for absolute control. Integration Burden is the Primary Bottleneck for OEMs: Equipment manufacturers historically acted as their own integrators—trying to bolt together separate vendors for chipsets, satellite bands, cellular modems, and edge computing. Nordian abstracts this complexity by unifying precise positioning, resilient connectivity, and edge intelligence into a single plug-and-play factory-installed package with an SDK for custom software development. A Multi-Band "N+3" Connectivity Model Bridges the Connectivity Gap: Autonomy dies where cellular coverage fails, particularly across the 71% of U.S. roadways located in rural environments. Nordian solves the connectivity gap by layering cellular networks, L-band communications, and low Earth orbit (LEO) satellite constellations (including integrated Starlink connectivity) into a redundant system capable of rapid sub-10-second signal convergence. Agricultural Battle-Testing Translates Directly to Transportation and Logistics: Before expanding into long-haul trucking and yard logistics, Nordian proved its system in South America's harsh agricultural environments, building a massive reference station network across Brazil and Argentina. This foundation enabled them to capture 80% of the top 20 agricultural OEMs in the region—proving the technology where infrastructure is non-existent and atmospheric interference (scintillation) is severe. Autonomous Technology Target Long-Haul Workloads to Improve Quality of Life: Autonomous technology is positioned to address structural labor shortages by replacing high-turnover, long-haul routes (where drivers are away from home for weeks) with fully autonomous systems or human-augmented modes. This shifts human operators toward last-mile and short-haul jobs, improving driver safety, operational utilization, and overall work-life balance. Learn More About How Nordian's Platform Enables Long-Haul Autonomy Michael Schramm | Linkedin Nordian | Linkedin Nordian Contact Nordian Nordian Authorized to Resell Starlink High-Speed Internet to Businesses & Enterprises. Nordian Expands High-Precision GNSS Positioning to Brazil Through Strategic Partnership with u-blox Federal News Network's Space Hour Podcast - Connecting devices out in remote regions Fierce Network - Nordian authorized to resell Starlink internet to businesses and enterprises Ending the 60% Waste: The Radical Shift Trucking Needs Right Now The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Trimble's Perspective: The Future of Freight is Connected", Joe Lynch and Rob Painter, Trimble's President and Chief Executive Officer, discuss how Trimble connects the freight ecosystem—people, data, and workflows—to navigate the difficult truckload market and drive customer efficiency using AI and integrated commercial solutions. About Rob Painter Rob Painter became Trimble's president and chief executive officer in January 2020. From 2016 through 2019, he served as the Company's chief financial officer. Joining the Company in 2006, Painter held a variety of leadership positions, including corporate development, corporate strategy, general manager of Construction Services, general manager of the Intelligent Construction Tools international joint venture, and vice president of Trimble Buildings construction software. In August 2023, he was appointed to serve on the Synopsys Board of Directors. Painter holds a bachelor's degree in finance from West Virginia University and an MBA from Harvard University. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Trimble's Perspective: The Future of Freight is Connected In "Trimble's Perspective: The Future of Freight is Connected", Joe Lynch and Rob Painter, Trimble's President and Chief Executive Officer, discuss how Trimble connects the freight ecosystem—people, data, and workflows—to navigate the difficult truckload market and drive customer efficiency using AI and integrated commercial solutions. Holistic Solution for a Difficult Truckload Market: Trimble's T&L segment directly addresses the pressures of the current truckload market by providing core operational platforms (TMW.Suite, TruckMate) to help carriers, shippers, and brokers manage operations, accounting, and dispatch, ensuring maximum efficiency and cost control when margins are tight. Driving Strategy with the Connect & Scale Message: The entire product portfolio—spanning TMS, maintenance, visibility, and procurement—is structured to embody Trimble's "Connect & Scale" message, which focuses on integrating people, data, and workflows into a unified ecosystem to drive growth and efficiency. AI-Powered Autonomous Freight Procurement: Trimble is leveraging AI within its Freight Procurement solutions (Transporeon, Freight Marketplace) to move toward autonomous procurement. This helps shippers and brokers efficiently source capacity and optimize freight spend in real-time, which is critical in a volatile capacity environment. Commercial Mapping for Efficiency and Safety: Essential tools like Trimble MAPS (CoPilot, Appian) go beyond basic navigation. They provide commercial-grade routing that accounts for truck-specific constraints and HOS, acting as a crucial element in optimizing routes and protecting drivers (part of the people and workflow components of Connect & Scale). TMS as the Core Workflow Integrator: Comprehensive Transportation Management Systems (TMS) platforms like TMW.Suite act as the central brain for workflows, integrating data across the business from operations to financial accounting, which is foundational to the "Scale" component of Trimble's strategy. Proactive Maintenance and Data Connectivity: Solutions for Asset & Fleet Maintenance focus on maximizing uptime—a key lever in today's market. By using data from connected trucks (fault codes, location) for preventative and predictive maintenance, they ensure assets remain productive and reduce unexpected downtime. Regulatory Compliance and Risk Mitigation (People & Data): The Safety & Compliance offerings help fleets mitigate risk and adhere to federal regulations, ensuring the safety and legal operation of their people (drivers) and assets, proving that technology is essential for responsible management and effective use of operational data. Learn More About Trimble's Perspective: The Future of Freight is Connected Rob Painter | Linkedin Trimble Transportation | Linkedin Trimble Transportation Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics Trimble & Platform Science: The Future of Telematics with Rob Painter and Jack Kennedy The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Fictitious Pickup Boom: How Fake Drivers Steal Freight", Joe Lynch speaks with Chief Operating Officer at IDScan.net, Jillian Kossman, about how modern fraudsters use fake CDLs to execute fictitious pickups—and how automated identity verification at the gate can stop them. About Jillian Kossman Jillian Kossman is Chief Operating Officer at IDScan.net, an identity verification firm helping businesses combat fraud and build trust in digital and in-person transactions. As COO, she leads the company's day-to-day operations, scaling processes, technology partnerships and customer delivery to support organisations operating in highly regulated and high-risk environments. About IDScan.net IDScan.net offers the leading AI-powered identity verification platform focusing on ID fraud prevention, age verification, and access management for security and compliance. Across their suite of products, IDScan.net performs more than 23,000,000 ID and identity-related transactions monthly for more than 7,500 customers. Including many of the world's largest manufacturers and logistics organizations. For more information, visit www.idscan.net. Key Takeaways: The Fictitious Pickup Boom: How Fake Drivers Steal Freight In "The Fictitious Pickup Boom: How Fake Drivers Steal Freight", Joe Lynch speaks with Chief Operating Officer at IDScan.net, Jillian Kossman, about how modern fraudsters use fake CDLs to execute fictitious pickups—and how automated identity verification at the gate can stop them. Cargo Theft Has Evolved from Physical Hijacking to Digital Fraud: Cargo theft is no longer defined by armed robberies or physical break-ins like in decades past. Today's threat landscape relies on organized digital impersonation, synthetic identities, and illegitimate credentials—making cybersecurity and physical cargo security completely interdependent at the point of pickup. The Non-Domiciled CDL Crackdown is Driving Fake ID Demand: Strict federal enforcement and regulatory changes have led to many drivers losing their valid non-domiciled Commercial Driver's Licenses (CDLs). Unwilling to walk away from high-paying haul opportunities, many of these drivers are turning to fake IDs sourced from the dark web, triggering a massive surge in fictitious pickups across the logistics industry. Visual Gate Inspections Are No Longer Sufficient: Modern counterfeit CDLs feature accurate window panes, microprinting, holograms, and realistic barcode structures that are virtually impossible for gate guards or dock workers to catch visually. Effective fraud prevention requires forensic-level automated scanning that checks physical and digital security features against thousands of global document templates in seconds. Rapid ID Parsing Eliminates Yard Bottlenecks and Human Error: Manual check-in workflows—like handwriting details on paper clipboards or taking unencrypted smartphone photos—cause long yard queues and introduce human error. Automated driver intake via kiosks or guard-shack scanners processes credentials in under 15 seconds, instantly populating accurate driver data into the TMS, WMS, or YMS. Remote Biometric Verification Neutralizes Double-Brokering Risks: Fictitious pickups often rely on dispatching unvetted or impersonated drivers. By deploying remote identity verification (such as IDScan.net's DIVE platform) via SMS prior to arrival, freight brokers and 3PLs can cross-reference live facial biometrics against the CDL photo and dispatch records to ensure the correct driver is at the wheel. Encrypted Digital Audits Replace Vulnerable Paper Logs: Relying on paper sign-in sheets leaves operations exposed during CTPAT/AEO security audits or law enforcement investigations. Automated, cloud-based ID scanning creates a time-stamped, searchable, and encrypted chain-of-custody record (capturing driver IDs, entry/exit timestamps, and truck photos) while protecting sensitive driver PII. Instant Watchlist Cross-Referencing Blocks Unauthorized Access: Physical security gate checks need real-time, automated defense against blacklisted or prohibited drivers. Point-of-scan verification instantly matches scanned driver credentials against internal "do not admit" (BOLO) lists, expired license databases, and government sanction watchlists (such as OFAC), stopping unauthorized entry before a trailer is ever loaded. Learn More About The Fictitious Pickup Boom: How Fake Drivers Steal Freight Jillian Kossman | Linkedin IDScan.net | Linkedin IDScan.net 2026 supply chain & logistics ID fraud report The state of digital IDs in 2026: A complete guide The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Built to Last: Inside Holman Logistics", Joe Lynch speaks with President and COO of Holman Logistics, Mike Gardner, about how the company's 162-year heritage, safety-first culture, and long-term customer partnerships drive sustainable growth in today's supply chain landscape. About Mike Gardner Mike Gardner is the President & COO of Holman Logistics, a national third-party logistics company headquartered in Seattle, Washington. With a 40-plus-year career in supply chain management, Mike has held executive roles at GATX Logistics, APL Logistics, and DHL Supply Chain, previously serving as CEO of Kane Logistics before advising in 3PL, real estate, and venture capital. At Holman, he oversees 1,400 team members, over eight million square feet of distribution space, and a nationwide transportation network. Mike holds an MBA from Southern Illinois University and a Bachelor of Science from Miami University, where he serves on the Center for Supply Chain Excellence board. Passionate about empowering family businesses, he is also a founding board member of ALAN. Beyond logistics, this former high school chef, Cincinnati native, father of three, and marathoner has raised $7.4 million for cancer research over 16 years through Pelotonia. About Holman Logistics Holman Logistics is a national third-party logistics (3PL) provider offering multi-client warehousing, manufacturing support, and nationwide transportation solutions. Founded in 1864 and headquartered in Seattle, Washington, the privately held company manages over eight million square feet of distribution space and operates a network spanning 20 locations across nine states. Operating with over 1,400 team members, Holman specializes in high-exacting verticals, including consumer packaged goods (CPG), food and beverage, ingredients, pet food, and major appliances. Its core capabilities range from contract warehousing, plant sub-assembly, and Foreign Trade Zone (FTZ) services to private fleet shipping, dedicated shuttles, freight brokerage, and direct-to-consumer ecommerce fulfillment. Grounded in a culture prioritizing operational safety and long-term customer partnerships, Holman balances its multi-generational heritage with modern operational capabilities—incorporating advanced automation, continuous improvement programs, and AI-enabled site tools to deliver consistent, high-performance execution. Key Takeaways: Built to Last: Inside Holman Logistics In "Built to Last: Inside Holman Logistics", Joe Lynch speaks with President and COO of Holman Logistics, Mike Gardner, about how the company's 162-year heritage, safety-first culture, and long-term customer partnerships drive sustainable growth in today's supply chain landscape. Safety as an Operational Strategy ("Journey to Zero"): Holman Logistics treats safety not as a metric compared to industry averages, but as a non-negotiable core value targeting zero incidents. Operational safety sets the foundation for service quality, and every associate is empowered to "own the stop button" to pause unsafe operations. 162+ Years of Adaptability: Founded during the Lincoln administration and family-owned for over a century, Holman's longevity is proof of continuous adaptation—navigating world wars, recessions, deregulation, and eccommerce growth by staying close to customer needs. Culture Drives Retention and Service Consistency: In an industry plagued by high turnover, Holman relies on a people-first, performance-driven culture—reinforced by leadership orientations and awards like the Bob Downie Legacy Award—to retain experienced associates who know the customer's business inside out. True Strategic Partnership Over Transactional Service: Holman builds long-term, embedded relationships (some lasting since the 1960s) using open communication, system integration, and gain-sharing models that align financial incentives around mutual cost savings and continuous improvement. Nimble Innovation Without Tech Hype: Holman balances legacy heritage with modern capabilities. As a privately held "thinking company," it rapidly adopts practical technology—such as AI vision tools on forklifts for training—while quickly discarding tech that doesn't add operational value. Private Ownership as a Strategic Advantage: Unlike 3PLs beholden to private equity exit timelines or quarterly public earnings, Holman's multi-generational family leadership offers stability, long-term capital planning, and agility when customizing solutions for mid-market shippers. Focusing on Core Complex Markets: Holman deliberately specializes in high-exacting verticals—including CPG, ingredients, pet food, and major appliances—providing tailored services ranging from plant sub-assembly and store-door delivery to Foreign Trade Zone (FTZ) support and final-mile execution. Learn More About Built to Last: Inside Holman Logistics Mike Gardner | Linkedin Holman Logistics | Linkedin Holman Logistics Costco | Acquired The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "SPS Commerce: Optimize Speed to Revenue", Joe Lynch and Wes Arentson, Senior Sales Manager, Logistics at SPS Commerce, discuss how streamlining the supply chain's Order-to-Cash cycle is the key to accelerating business growth. About Wes Aretson Wes Arentson is a Sales Manager at SPS Commerce. He leads a logistics sales team focused on providing 3PLs and Carriers with tools to optimize their supply chains, connect with their partners more efficiently and make onboarding new customers easy. Wes has over 15 years of experience in supply chain and technology helping customers solve business problems with software and automation. About SPS Commerce SPS Commerce is the world's leading retail network, connecting trading partners across the globe to optimize supply chain operations for all stakeholders in the retail ecosystem. The company enables data-driven partnerships through innovative cloud-based technology, customer-centric service, and a team of accessible industry experts—allowing clients to focus on their core business. With over 45,000 recurring revenue customers spanning retail, grocery, distribution, supply, manufacturing, and logistics, SPS Commerce powers a vast and growing global retail network. Key Takeaways: SPS Commerce: Optimize Speed to Revenue In "Optimize Speed to Revenue", Joe Lynch and Wes Arentson, Senior Sales Manager, Logistics at SPS Commerce, discuss how streamlining the supply chain's Order-to-Cash cycle is the key to accelerating business growth. Direct Correlation: Order-to-Cash Speed = Revenue Acceleration. The single most critical factor in optimizing revenue is the speed of your Order-to-Cash (O2C) cycle. Wes stresses that every inefficiency in processing orders, from receipt to payment, translates directly into delayed revenue. Streamlining O2C with efficient data exchange is the fastest way to pull cash forward. Stop Margin Leaks by Eliminating Disconnected Systems. Learn how disjointed or manual systems create costly margin leaks—the silent erosion of profitability. These leaks are often caused by the lack of connection between trading partner portals, forcing manual data re-entry and increasing the risk of chargebacks and penalties. EDI as the Foundation for Impeccable Data Quality. At the core of SPS Commerce's success is the commitment to data quality. Listeners will understand that clean, standardized, and automated data transmission via modern EDI is essential not just for compliance, but for enabling accurate forecasting and preventing operational errors for all SPS Commerce customers. Master Retailer Scorecards by Fixing Data Exchange. Achieving and exceeding Key Performance Indicators (KPIs) and Service Level Agreements (SLAs)—the foundation of retailer scorecards and milestones—is non-negotiable. Wes explains that a failure to meet these standards is often a symptom of poor EDI connections or the lack thereof, not operational failure. Automated, accurate EDI is the fix. Accelerate Onboarding with Proven Compliance and Security. Wes highlights the comprehensive service offered by SPS Commerce, focusing on mapping, testing, compliance, and security. This end-to-end approach drastically shaves weeks off the process of onboarding new trading partners, ensuring systems are instantly compliant and secure, which minimizes risk and accelerates time-to-revenue. The EDI Advantage: Consolidate Portals and Win More Tenders. True efficiency moves beyond basic EDI compliance. By consolidating disparate retailer portals into one platform, you eliminate the "swivel-chair" chaos. This improved efficiency and performance not only stops margin leaks but directly improves your scorecard performance, helping you win more high-value tenders. Future-Proof Partnerships with Automated Data Strategy. The conversation culminates in the shift from tactical order management to a strategic, data-driven approach. Wes advocates for using centralized EDI to build continuous learning and accountability, allowing companies to focus less on manual data work and more on connecting world-class technology with senior executives who control budget and strategy. Learn More About SPS Commerce: Optimize Speed to Revenue Wes Arentson | Linkedin SPS Commerce | Linkedin SPS Commerce Woods Distribution Case Study Arcadia Cold Storage & Logistics Case Study Jay Group Case Study The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "How to Turn Freight Data into Audit-Ready Scope 3 Reporting", Joe Lynch and Michael Rentz, Chief Revenue Officer at Gnosis Freight, discuss how operational-grade logistics data automatically simplifies complex carbon compliance. About Michael Rentz Michael Rentz is the Chief Revenue Officer at Gnosis Freight. He joined the company in the Summer of 2020. Before joining Gnosis, he got his start in the industry with the South Carolina Ports Authority and Maersk. He left Maersk in 2018 to pursue his own endeavors, which eventually led him back to Charleston, SC, where he worked for Techstars in an attempt to stand up the first-ever Supply Chain and Logistics Accelerator. The pandemic put an unexpected halt to that, and it was then that he fortuitously met Austin McCombs (CEO/Founder of Gnosis) and Jake Hoffman (CTO of Gnosis). About Gnosis Freight Gnosis Freight is the AI-native Global Freight Operating System for enterprise supply chains. It gives logistics, operations, and finance teams real-time insight into container movement and helps them Intervene earlier when delays, inventory risk, or cost exposure arise. By linking containers to SKU- and Inventory-level detail, Gnosis enables smarter planning, improved product availability, and more predictable business performance. Powered by continuously reconciled container Intelligence, Gnosis orchestrates exception management through configurable, low-code workflow and agentic AI across logistics, finance, and operation – reducing demurrage and detention, accelerating invoice resolution, and shortening goods-to-cash cycles. Headquartered In Charleston, SC, Gnosis serves global enterprises across retail, manufacturing, and logistics-intensive industries. Learn more at gnosisfreight.com. Key Takeaways: How to Turn Freight Data into Audit-Ready Scope 3 Reporting In "How to Turn Freight Data into Audit-Ready Scope 3 Reporting", Joe Lynch and Michael Rentz, Chief Revenue Officer at Gnosis Freight, discuss how operational-grade logistics data automatically simplifies complex carbon compliance. The Foundation of Scope 3 Reporting is "Sovereign Data": Accurate emissions reporting is impossible without high-fidelity operational data. Gnosis Freight utilizes "sovereign data"—logistics data they originate, validate, and structure directly from primary sources (ports, terminals, carriers, and railroads) rather than relying on third-party aggregators or high-level assumptions. If your operational data isn't audit-ready, your carbon reporting won't be either. Regulatory Shifts are Turning ESG from a Checkbox into a Mandate: With major regulatory updates like California's SB 253 looming in 2027, large enterprises (doing over $1B in revenue) that touch these key economies will be legally required to disclose their Scope 3 emissions. What was once a marketing slide about "valuing the environment" is rapidly transitioning into a strict, auditable corporate compliance requirement. Solving the Category 4 "Data Black Hole": Scope 3, Category 4 emissions (upstream transportation and distribution) are notoriously fragmented and difficult to track. By overlaying the GLEC (Global Logistics Emissions Council) framework directly onto their existing container tracking data, Gnosis calculates precise emissions across every single leg of the journey—ocean transit, port idling, rail, and final-mile drayage—without requiring manual spreadsheets or guesswork. Shippers Want a Unified Operating System, Not More "Point Solutions": Enterprise Beneficial Cargo Owners (BCOs) are experiencing software fatigue and actively moving away from single-use point solutions. Instead of buying a standalone carbon tracking tool, shippers want emissions data embedded directly into their daily workflow. Gnosis solves this by making carbon tracking a seamless "flip of a switch" within their broader Container Lifecycle Management (CLM) platform. Data Must Be "Operational-Grade" to Be Useful: In logistics, if data is only 80% accurate, it is functionally 0% useful because operators will simply bypass the system and default to manual website cross-checking. For emissions data to survive a financial or regulatory audit, it must be built on the same operational-grade, real-time milestones used to run daily supply chain execution. FinOps and Carbon Audits Share the Same DNA: There is a direct parallel between auditing freight invoices and auditing carbon emissions. Gnosis found that 85% of invoice discrepancies stem from incorrect operational milestones (like when a container was actually made available). By mastering these physical execution milestones, Gnosis can simultaneously spot billing overpayments in their FinOps suite and defend carbon calculations in an emissions audit. Build Solutions by Getting in the Trenches with Customers: Gnosis's rapid growth—from navigating the pandemic's demurrage and detention (D&D) chaos to launching carbon tracking—has been entirely customer-driven. Rather than building flashy tech in a vacuum, their strategy is to deeply embed themselves with logistics managers, solve their immediate operational headaches first, and give them their time back to focus on strategic growth. Learn More About How to Turn Freight Data into Audit-Ready Scope 3 Reporting Michael Rentz | Linkedin Gnosis Freight | Linkedin Gnosis Freight Gnosis Freight: The Journey Between The Ships Carbon Emissions Landing Page Carbon Emissions Upcoming Webinar Carbon Emissions Whitepaper Gnosis Freight LinkedIn Testimonials & Case Studies Container Lifecycle Management: Gnosis Freight Streamlines International Logistics with Jake Hoffman The Container Payment Portal and the Rise of AI in Freight with Jake Hoffman The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Problem First Approach to Warehouse Automation", Joe Lynch and Vinh Tran, Managing Director of MyBull Intelligent Machinery USA, discuss how prioritizing a facility's specific operational challenges over standard tech products leads to successful automation. About Vinh Tran Vinh Tran is the Managing Director of MyBull Intelligent Machinery USA, where he spearheads the company's North and South American strategy, commercialization, and customer deployment of Autonomous Mobile Robots (AMRs) for manufacturing, warehousing, and logistics. As the company's first U.S. employee, he built the domestic organization from the ground up, establishing its engineering, sales, after-sales support, and strategic partnerships. With over 30 years of leadership experience, including executive roles at Sensata Technologies and Continental, Tran has a proven track record in autonomous mobility, ADAS, and global business expansion across North America and Asia. Today, he focuses on accelerating industrial automation by delivering practical AMR solutions that enhance safety, productivity, and operational efficiency across the automotive, logistics, and heavy equipment sectors. Tran holds a B.S. in Mechanical Engineering from the University of Michigan, as well as an M.S. in Mechanical Engineering and an MBA from Wayne State University. About MyBull MyBull is a global innovator in autonomous robotics and intelligent logistics systems, dedicated to redefining efficiency in warehousing, manufacturing, and supply chain operations. With a focus on AI, machine learning, and modular design, MyBull empowers enterprises worldwide to achieve sustainable, future-ready automation. For more information, please visit mybull.com. Key Takeaways: The Problem First Approach to Warehouse Automation In "The Problem First Approach to Warehouse Automation", Joe Lynch and Vinh Tran, Managing Director of MyBull Intelligent Machinery USA, discuss how prioritizing a facility's specific operational challenges over standard tech products leads to successful automation. The "Product-First" Trap: Companies often fail in automation by forcing a specific product (like a forklift or tractor) into a facility without understanding the workflow first. MyBull advocates for a "problem-first" approach, focusing on the client's biggest operational bottlenecks before selecting the equipment. The Brains Behind the Robots: While MyBull utilizes partner chassis for its physical hardware, its core innovation is the Position Navigation System (PNS) kit. This standardized "brain" utilizes LiDAR, 3D SLAM mapping, and sensorics to make forklifts, tuggers, and flatbeds fully autonomous. Bridging the Indoor-to-Outdoor Gap: While indoor autonomous solutions are highly developed, the outdoor yard remains an operational blind spot. MyBull specializes in rugged, weatherproof AMRs built with large tires and enclosed compartments that seamlessly transition from warehouse Wi-Fi to outdoor cellular networks. A "Farmer" Mindset Over a "Hunter" Mindset: Drawing from his experience living in Japan, Tran emphasizes a gradual, nurturing approach to automation (akin to Kaizen). Rather than chasing instant revenue, true success comes from a slow, deliberate integration between human operators and machine processes. Labor Displacement, Not Replacement: Automation shouldn't be viewed purely as a headcount reduction tool. Instead, it eliminates mundane, hazardous, or extreme-weather tasks—such as driving a tugger in freezing snow—allowing human workers to upskill into higher-value roles like fleet management. Exposing Process Bottlenecks: Introducing automation acts as a forcing function that immediately exposes a facility's "lack of control" or fractured workflow visibility. Once a repeatable, structured robot is introduced, operational inefficiencies and shifting bottlenecks become clearly visible. Delivering Outcomes, Not Just Technology: The ultimate goal of warehouse automation is not just owning high-tech machinery, but delivering tangible operational outcomes and maximizing throughput (the number of products successfully moving out the back door). Learn More About The Problem First Approach to Warehouse Automation Vinh Tran | Linkedin MyBull | Linkedin MyBull | YouTube MyBull Case Studies The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Private Fleets Rescue Freight Brokers in 2026", Joe Lynch and Russell Jones, CEO & Co-founder of Private Fleet Net Zero, discuss how unlocking empty private backhauls provides brokers with discounted, high-quality capacity to combat fraud and skyrocketing liability. About Russ Jones Russell Jones co-founded Private Fleet Net Zero to help the 45% of trucks that are in Private Fleets with usually empty backhauls find loads from $50B+ of 3PL freight spend, leveraging his leadership of Cargo Chief, which enables 1,200+ 3PL buyers with $8B+ of spend to buy transportation capacity more profitably. Previously, Mr. Jones co-founded and led two cloud-based physical security firms. He was also the founding CEO of Clearvox Communications, which pioneered the market for cellular phone headsets, which he sold to Plantronics. Beforehand at Adaptec, Mr. Jones doubled a $50M channel products business to $100M. Mr. Jones has been awarded 10 patents, and holds a BSBA with highest honors from Boston University and an MBA from the Harvard Business School. About Private Fleet Net Zero Private Fleet Net Zero, PFNZ, is uniquely aggregating 10,000s of trucks with 1,000s of lanes of underutilized, underpriced, theft-free and superior private and dedicated fleet trucking capacity and matching via multi patent-pending technologies and artificial intelligence to $10Bs of freight spend registered on our cloud-based platform, while generating a compelling client ROI. Our network is quickly and efficiently growing both fleets and 3PLs on PFNZ, which is on a path to save 30M+ tree equivalents. Key Takeaways: Private Fleets Rescue Freight Brokers in 2026 In "Private Fleets Rescue Freight Brokers in 2026", Joe Lynch and Russell Jones, CEO & Co-founder of Private Fleet Net Zero, discuss how unlocking empty private backhauls provides brokers with discounted, high-quality capacity to combat fraud and skyrocketing liability. Massive Fleet Scale: Private Fleet Net Zero (PFNZ) has rapidly aggregated 80,000 trucks and 40,000 lanes of coverage, using patent-pending AI to match this massive pool of underutilized capacity with tens of billions of dollars in registered freight spend. The $150B Backhaul Waste: Private fleets (where the cargo owner owns the asset, like Walmart or Sherwin-Williams) make up 45% of all trucks on the highway, yet they run empty 80% of the time on their backhauls, leaving a $150 billion pool of premium capacity sitting idle. Pure Profit for Fleets: Because the primary "front haul" already covers the driver's salary, equipment, insurance, and core fuel costs, any backhaul revenue captured through PFNZ represents a 95% pure profit margin for the fleet owner. Quadrupled Broker Margins: Brokers can secure this premium capacity at a 25% discount to the market rate. In a tight market where a typical gross profit might only be $150 on an $1,150 load, cutting carrier costs from $1,000 to $750 can effectively triple or quadruple a broker's net margins. Eliminating Fraud and Liability: Shifting to private fleets bypasses the modern plague of cargo theft, cyber fraud, and "chameleon carriers" who hide bad histories under new DOT numbers. Furthermore, because private fleets have newer equipment and a third less accidents, they shield brokers from catastrophic multi-million dollar "nuclear verdicts" tied to carrier safety under the recent Montgomery ruling. Combating the 2026 Capacity Crunch: Massive federal enforcement of English language proficiency rules is projected to strip 25% of for-hire drivers (400,000 to 600,000 drivers) off the road. PFNZ rescues brokers by giving them an automated "outsourced recruiting team" to tap into stable private capacity that was previously heavily monopolized by the top 10 mega-brokerages. Seamless Integration & Sustainability: PFNZ connects to a broker's TMS within weeks via APIs, reports, or an AI bot to automatically map buying patterns. By eliminating empty miles, the platform is on track to save over 45 million tree equivalents in CO2, giving public companies and shippers a verifiable decarbonization story for SEC and board reporting. Learn More About Private Fleets Rescue Freight Brokers in 2026 Russ Jones | Linkedin Private Fleet Net Zero | Linkedin Private Fleet Net Zero Private Fleet Net Zero: The Deadhead is Dead with Russ Jones The Broken Safety System Threatening Shippers and Brokers with Chris Burroughs What is Blue Ocean Strategy | About Blue Ocean Strategy The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Ending the 60% Waste: The Radical Shift Trucking Needs Right Now," Joe Lynch and Erik Malin, Founder and CEO of Tetro, discuss how treating trucking as a function of time, rather than miles, is the only way to eliminate the massive inefficiencies plaguing drivers and future autonomous fleets. Time is the real commodity. About Erik Malin Erik Malin is the founder and CEO of Tetro, a technology company rebuilding trucking for the autonomous era. He has spent his entire career in freight, where his conviction that the industry measures the wrong thing, miles instead of time, became the thesis behind Tetro. Previously, Erik was on the founding team at Baton, a freight-tech startup acquired by Ryder, and led operations at FreightTech unicorn Loadsmart. About Tetro Tetro is a technology company that operates its own trucking fleet to recapture lost supply chain time and build essential data assets. Because 60% of time is currently wasted in trucking, the most common job in America has suffered perhaps the greatest wage suppression in history, and autonomous technology will never reach its full potential since a driverless truck still loses that same 60%. By running its own fleet, Tetro is actively building the data asset necessary to eliminate this massive inefficiency and unlock the true potential of modern freight. Key Takeaways: Ending the 60% Waste: The Radical Shift Trucking Needs Right Now In "Ending the 60% Waste: The Radical Shift Trucking Needs Right Now," Joe Lynch and Erik Malin, Founder and CEO of Tetro, discuss how treating trucking as a function of time, rather than miles, is the only way to eliminate the massive inefficiencies plaguing drivers and future autonomous fleets. Time is the real commodity. The 60% Waste Phenomenon: The trucking industry suffers from massive systemic inefficiency, where 60% of potentially productive capacity is completely lost to time leakage across the entire system. A Utilization Issue, Not a Driver Shortage: Contrary to popular belief, the core issue in American trucking is utilization rather than a shortage of drivers. Public company financials show that drivers are often only productive for 4.5 hours out of their 11 federally regulated daily driving hours. The Flawed Legacy Framework of Miles: The industry still relies on a metric inherited from the Industrial Revolution—paying and planning by the mile rather than by time. This creates a severe misalignment between demand and capacity because the industry remains functionally blind to duration. The Autonomous Vehicle Myth: There is a flawed industry assumption that autonomous trucks will seamlessly solve supply chain issues. However, because a driverless truck will still lose that exact same 60% of dead time at facilities, autonomy cannot reach its full potential without solving the underlying time-tracking problem. Operating a Fleet as a Mobile Research Lab: Tetro operates its own trucking fleet not to simply be a carrier, but to generate the highly specific, proprietary data asset required to address this waste. You cannot infer or partner your way into this information; it requires proprietary hardware and execution tracking to create. Shifting From Miles to Time via AI: Tetro developed an AI forecasting tool that converts traditional commoditized lane rates per mile into a rate per hour before committing to freight. This reveals significant market mispricing, exposing "bad actors" (facilities that notoriously waste time) and highlighting efficient shippers trading at a hidden premium. Unlocking Trapped Facility Upside: Internal data shows that 30% to 70% of a driver's on-site time at a facility is completely dead time where nothing is happening. By quantifying this data, Tetro can partner with shippers to release that trapped time, creating faster inventory turns and reducing the need for costly secondary assets like drop trailers. Learn More About Ending the 60% Waste: The Radical Shift Trucking Needs Right Now Erik Malin | Linkedin Tetro | Linkedin Tetro The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Broken Safety System Threatening Shippers and Brokers," Joe Lynch and Chris Burroughs, President and CEO of the Transportation Intermediaries Association (TIA), discuss the fallout from a landmark Supreme Court ruling and rising freight fraud are reshaping the logistics liability landscape. About Chris Burroughs Chris Burroughs is the President and CEO of the Transportation Intermediaries Association (TIA), a position he assumed in November 2024. With over 14 years at TIA, he previously served as Vice President of Government Affairs, overseeing legislative and regulatory efforts before Congress and federal agencies. Before joining TIA, Burroughs gained valuable experience on Capitol Hill, working for the House Transportation & Infrastructure Committee and the House Natural Resources Committee. He also served as Director of Government Affairs at the Twenty-First Century Group, advocating for clients in transportation, telecommunications, health care, and defense. Burroughs holds a Bachelor of Science degree in Political Science from Shepherd University in Shepherdstown, West Virginia. About TIA The Transportation Intermediaries Association (TIA) is the professional organization of the $343 billion third-party logistics industry. TIA is the only organization exclusively representing transportation intermediaries of all disciplines doing business in domestic and international commerce. TIA is the voice of transportation intermediaries to shippers, carriers, government officials, and international organizations. Learn more about TIA at www.tianet.org Key Takeaways: The Broken Safety System Threatening Shippers and Brokers In "The Broken Safety System Threatening Shippers and Brokers," Joe Lynch and Chris Burroughs, President and CEO of the Transportation Intermediaries Association (TIA), discuss ow the fallout from a landmark Supreme Court ruling and rising freight fraud are reshaping the logistics liability landscape. The Montgomery Decision Resets the Liability Landscape: The Supreme Court's recent 9-0 ruling in the Montgomery case (involving C.H. Robinson) eliminated the long-standing F4A federal preemption defense for brokers regarding carrier safety selection. While 31 states had already rejected this defense prior to the ruling, the decision officially shifts safety and negligent selection liability standards back to a patchwork of differing state regulations. TIA Petitions the FMCSA for a National Carrier Selection Standard: In response to the confusion caused by the Montgomery decision, the Transportation Intermediaries Association (TIA) filed a petition for rulemaking with the Federal Motor Carrier Safety Administration (FMCSA). TIA is pushing for a clear, national federal standard to dictate exactly what checks a shipper or broker must perform when vetting and selecting a trucking company, eliminating state-by-state confusion. The Core Elements of TIA's Proposed Vetting Standard: TIA outlines three baseline data points that the federal government should mandate for a secure carrier selection process: operating authority (ensuring full compliance with the FMCSA), valid insurance (confirming active, legitimate coverage to combat marketplace fraud), and safety status (verifying the carrier has not been placed out of service for safety violations or paperwork compliance issues). A Broken Data System Leaves 94% of Carriers Unrated: A major hurdle in carrier vetting is that 94% of trucking companies remain "unrated" by the federal government. Because the FMCSA relies on strenuous, physical audits and suffers from limited inspector resources (drastically worsened during the pandemic), they only audit carriers that trigger red flags. TIA strongly advocates shifting from this outdated physical audit system to an absolute, data-driven safety rating algorithm. TIA Demands the Release of the "High-Risk Carrier List": The FMCSA maintains an internal database of approximately 3,000 to 4,000 trucking companies categorized as "high-risk," based on their Safety Measurement System data. As a key part of their petition, TIA is demanding that the government publicize this list so brokers and shippers have the transparency needed to actively avoid dangerous carriers. The Sophistication and Rise of Strategic Freight Fraud: Freight fraud and cargo theft have evolved past opportunistic crimes into highly organized, international cyber syndicates. Strategic theft has skyrocketed by 1,500% since 2020. Bad actors are shifting tactics—moving away from registering new fraudulent entities to buying up clean, legitimate, 2-year-old authorities on online marketplaces, executing massive "heists," and then vanishing. Industry Consolidation and the Value of Trusted Associations: The compounding costs of increased insurance premiums, tighter vetting processes, and necessary technology stacks are expected to drive significant market consolidation, forcing smaller players out. Because of this complex environment, shippers are increasingly looking to work with brokers tied to professional organizations like TIA, which enforces a strict code of ethics, offers ongoing education, and acts as the exclusive advocacy voice for the $343 billion 3PL industry on Capitol Hill. Learn More About The Broken Safety System Threatening Shippers and Brokers Chris Burroughs | Linkedin TIA | Linkedin TIA TIA Technovations TIA Technovations with Tom Curee Trucking Through Trouble with TIA & Anne Reinke TIA Unpacks Freight: Tariffs, Trust, and the Fight Against Fraud with Chris Burroughs FMCSA Petitions for Rulemaking (Open Petitions) The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Dark Data Trap: Unlocking Logistics Documents with Tungsten Automation's Patrick Van Hull" Joe Lynch and Patrick Van Hull, Supply Chain Industry Consultant at Tungsten Automation, discuss how intelligent document processing eliminates manual data traps to drive logistics efficiency and cost savings. About Patrick Van Hull Patrick Van Hull, widely recognized as the Supply Chain Storyteller, helps organizations transform complexity into clarity. A multi-time "Top 25 Global Thought Leader and Influencer on Supply Chain" and Supply Chain Pro-to-Know, he focuses on supply chain digitalization and capability development, showing how operational details can drive resilience and performance across the value chain. Patrick's career spans more than two decades, with leadership and advisory roles at Apple, Dell, Rio Tinto, and CVS Health, Gartner, Deloitte, and SCM World, he became known for bridging practitioner expertise with executive-level insights to turn data and technology into impactful strategies and programs. Most recently, he has focused on helping enterprises use AI-powered intelligence to strengthen resilience and anticipate disruption. He holds degrees from the University of Michigan and Duke University Fuqua School of Business, and lectures on supply chain strategy at the University of Arkansas Walton School of Business. About Tungsten Automation Tungsten Automation, formerly Kofax, is the global leader in AI-powered document and workflow automation solutions, boasting a 40-year trusted legacy and a team of 2,200 employees across 40 countries, serving over 25,000 global customers. Our commitment to innovation and customer success has earned us industry recognition, including being named a Leader in the 2025 Gartner® Magic Quadrant™ for Intelligent Document Processing. Tungsten has also been recognized by other key analysts in areas such as Intelligent Automation and Process Orchestration. We are trusted to help businesses achieve unprecedented efficiencies and reduce costs through document and workflow automation, allowing them to scale and future-proof their business. Key Takeaways: The Dark Data Trap: Unlocking Logistics Documents In "The Dark Data Trap: Unlocking Logistics Documents with Tungsten Automation's Patrick Van Hull" Joe Lynch and Patrick Van Hull, Supply Chain Industry Consultant at Tungsten Automation, discuss how intelligent document processing eliminates manual data traps to drive logistics efficiency and cost savings. Tungsten Automation Profile: Formerly Kofax, Tungsten is a global leader in AI-powered Intelligent Document Processing (IDP) and advanced workflow automation. Backed by a 40-year legacy, 2,200 employees, and 25,000+ global customers, the company was named a Leader in the 2025 Gartner® Magic Quadrant™ for IDP. Their cloud-based platform sits cleanly over multiple, fragmented ERP and TMS networks to pull and push data seamlessly. Escaping the "Dark Data Trap": Moving a single international ocean container can require upwards of 30 separate documents. Because traditional TMS and ERP platforms can't read unstructured data (like dense PDFs, faxes, or Excel spreadsheets), this critical info becomes trapped "dark data." Tungsten uses IDP to automatically ingest, classify, and extract line-item data from over 40 different logistics document types, turning paper trails into structured, digital assets. Slashing AP Errors & Driving Revenue: Manual touchpoints in freight invoicing lead to constant billing discrepancies and human errors. Through automated multi-way matching, reconciliation, and automated exception handling, Tungsten drives "zero-touch" processing for order management and invoices. In one case study, acting as an automated "quality check" against contracted rates helped a major freight shipper capture an incremental $20 million in annual revenue. Preventing Customs and Shipment Delays: When data errors or missing documents hit customs or a port, shipments grind to a halt, triggering costly penalties, demurrage fees, and port congestion. Tungsten automates data extraction and email ingestion for customs clearance, validating regulatory documentation and compliance checks before shipments ever hit major bottlenecks. Accelerating Carrier and Supplier Onboarding: Traditional onboarding forces procurement teams into a weeks-long "paper chase" of manual risk assessments and compliance reviews. Tungsten uses automated self-service portals paired with automated risk assessments—such as using the platform to instantly verify the legitimacy of bank and credit statements—condensing onboarding timelines from weeks down to a matter of days. Bridging the Gap Between AI Hype and Reality: AI cannot solve supply chain issues without clean, unified data. Patrick notes that trying to run raw, messy documents entirely through an unguided Large Language Model (LLM) can cause the AI to run wild, exhausting months' worth of token allocations in a single week. Tungsten effectively solves this by embedding AI directly into workflows, blending traditional rules-based automation (RPA) for standard patterns with Generative and Agentic AI to manage highly complex exceptions. Elevating the Human Experience: Eliminating rudimentary data entry is ultimately a personal win for the workforce. Moving away from "swivel chair activity" and manual data chasing reduces friction and human error. By shifting repetitive tasks to automated workflows, logistics employees are freed up to use human ingenuity, focus on creative problem-solving, and ultimately enjoy more meaningful, higher-value work. Learn More About The Dark Data Trap: Unlocking Logistics Documents Patrick Van Hull | Linkedin Tungsten Automation | Linkedin Tungsten Automation Tungsten's Summits The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Electrifying the Cold Chain Without Breaking the Grid" Joe Lynch and Sam Plunkett, CEO of Nivalis Energy Systems, discuss how self-powered, electrified trailers can drastically cut fleet costs and emissions without overwhelming the power grid. About Sam Plunkett Sam Plunkett is CEO of Nivalis Energy Systems, where he is leading the transition away from diesel-powered refrigeration in commercial transport. Under his leadership, Nivalis is developing and deploying electrified refrigerated trailer solutions that help fleets reduce operating costs, lower emissions, and improve the efficiency of cold-chain logistics operations across North America and Europe. Prior to joining Nivalis, Sam led Battery Technology at Beam Global and built a career spanning materials science, electrochemistry, electrical engineering and product development. He holds a PhD in Chemical Engineering from Argonne National Laboratory in conjunction with the University of Illinois Chicago, where his strong publication record and patented innovations focused on battery thermal safety and advanced Lithium battery chemistry. Today, Sam brings this expertise in electrification, energy storage and commercial transport to Nivalis, helping bring innovative technologies from concept to real-world fleet deployment. About Nivalis Energy Systems Nivalis Energy Systems develops electrified refrigerated transport solutions designed to help fleets transition away from diesel-powered Transport Refrigeration Units (TRUs). Supporting refrigerated logistics operations across North America and Europe, the company's platforms are designed to lower operating costs, reduce maintenance requirements, and improve operational efficiency across cold-chain transport operations. Designed for both retrofit and new-trailer applications, Nivalis solutions support a wide range of trailer sizes, operational requirements, and the system is TRU agnostic. The company's technology roadmap includes next-generation multi-energy systems combining battery, solar and regenerative technologies to improve the long-haul viability of electrified refrigerated transport. Key Takeaways: Electrifying the Cold Chain Without Breaking the Grid In "Electrifying the Cold Chain Without Breaking the Grid" Joe Lynch and Sam Plunkett, CEO of Nivalis Energy Systems, discuss how self-powered, electrified trailers can drastically cut fleet costs and emissions without overwhelming the power grid. Proven Bottom-Line Savings: Nivalis's electrified solutions have been on the road for over two years, demonstrating average operational savings of $12,000 per trailer, per year by dramatically reducing diesel consumption and mechanical maintenance costs. Strategic European Acquisition: The recent acquisition of SolarEdge eMobility brings 25 years of automotive-grade electrification engineering and manufacturing scale, accelerating Nivalis's integration of solar and regenerative braking technologies. Independence from the Power Grid: Upcoming next-generation platforms will utilize solar panels and e-axles to harvest braking energy. This allows trailers to generate their own power, drastically reducing or entirely eliminating the need for expensive and time-consuming depot grid charging upgrades. Seamless, Agnostic Integration: Designed to be TRU (Transport Refrigeration Unit) agnostic, the technology easily retrofits onto existing Carrier or Thermo King systems. It requires zero operational changes from drivers, automatically powering up or down alongside the existing refrigeration unit. Trailers as Mobile Microgrids: Nivalis is building toward a future where returning trailers with latent battery capacity can push energy back into a distribution hub's grid during peak pricing hours, using AI to optimize energy usage across the entire facility. Powering Advanced Security and Compliance: The robust onboard battery provides a reliable, redundant power source for critical auxiliary systems—like advanced telematics, door-breach sensors, cameras, and pallet-level temperature tracking—without draining the tractor's alternator or relying on idling diesel engines. Expanding into Dry Vans: A new European pilot program applies Nivalis's solar and e-axle technology to standard, non-refrigerated dry vans. The harvested energy is used to slightly propel the trailer on the highway, reducing the tractor's workload and tracking toward a savings of 2,000 gallons of diesel fuel per year. Learn More About: Electrifying the Cold Chain Without Breaking the Grid Sam Plunkett | Linkedin Nivalis Energy Systems | Linkedin Nivalis Energy Sustems EU | LinkedIn Nivales Energy Systems The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "How to Predict the 2026 Intermodal Rebound with IANA's Andrew Sibold" Joe Lynch and Andrew Sibold, Director of Economics and Freight Policy at the Intermodal Association of North America (IANA), discuss how IANA's new predictive Intermodal Volume Index (IVI) helps logistics leaders navigate shifting market capacity and operational friction to successfully forecast the 2026 freight recovery. About Andrew Sibold Andrew Sibold is the Director of Economics and Freight Policy at the Intermodal Association of North America (IANA), where he leads market analysis, research, and economic forecasting that informs both private capital strategy and public policy. Before IANA, he spent five years at the Federal Highway Administration as a financial and economic analyst, where his benefit-cost and net present value modeling helped adjudicate more than $12.1 billion in federal infrastructure grants. He came to economics through the U.S. Army, serving as an Armor officer who led logistics and operations on deployments across Europe and Central Asia. Andrew holds a Master of Public Policy from the University of Tennessee, as well as advanced degrees in economics, econometrics, and international relations. He lives in Bethesda, Maryland, with his wife and four children. About Intermodal Association of North America (IANA) The Intermodal Association of North America (IANA) is the leading industry trade association representing the combined interests of the intermodal freight community. Its membership spans the full ecosystem that moves containerized freight across modes — railroads, ocean carriers, ports and terminals, drayage and motor carriers, intermodal marketing companies, and equipment providers. IANA promotes the efficiency, safety, and growth of intermodal transportation through industry standards, professional education, government affairs, and data services. As the connective tissue of a sector that handles a substantial share of North American freight, IANA gives members a unified voice on policy and a shared infrastructure for operations. Increasingly, it also serves as a source of market intelligence, equipping members with the economic data and forecasting they need to navigate a volatile freight cycle. Key Takeaways: How to Predict the 2026 Intermodal Rebound In "How to Predict the 2026 Intermodal Rebound with IANA's Andrew Sibold" Joe Lynch and Andrew Sibold, Director of Economics and Freight Policy at the Intermodal Association of North America (IANA), discuss how IANA's new predictive Intermodal Volume Index (IVI) helps logistics leaders navigate shifting market capacity and operational friction to successfully forecast the 2026 freight recovery. IANA as the "Conductor" of the Intermodal Ecosystem: The Intermodal Association of North America (IANA) serves as the critical connective tissue and unified voice for a fragmented freight community. By connecting railroads, ocean carriers, ports, drayage motor carriers, and 3PLs, IANA acts as an industry "conductor" to harmonize operations across multiple transportation modes that handle a substantial share of North American freight. Eliminating Blind Spots with the Intermodal Volume Index (IVI): Historically, intermodal freight data has been fragmented and heavily lagging—with rail data delayed by a week and port data lagging by two to three months. Launched publicly in May, IANA's new IVI solves this industry pain point by acting as a real-time, seasonally adjusted "pulse check" on North American freight activity. Shifting from Lagging to Predictive Capacity Planning: Unlike traditional freight indicators that only look backward (like GDP or older equipment data), the IVI functions as a predictive bridge. By utilizing a mathematical process to bring historical data into the present and factoring in seasonal fluctuations, it provides mid-market shippers, 3PLs, and asset-based carriers with a forward-looking forecast to confidently adjust capacity planning. Unconventional Market Strength in 2026: The IVI is currently printing quite strong—tracking right around 106 for June, which is 6% higher than the pre-COVID baseline. While total import container volumes (TEUs) have softened due to tariff effects, intermodal volumes are rebounding rapidly due to a surge in high-value domestic manufacturing freight, driven heavily by investments in data centers and infrastructure built to support modern AI. Reducing Operational Friction via Standardization: Intermodal logistics inherently suffers from handoff friction between different actors, leading to costly demurrage, detention, and lost productivity. IANA mitigates this administrative nightmare by managing standardized operational frameworks—most notably the Uniform Intermodal Interchange and Facilities Agreement (UIIA)—which serves as a single, universal contract that lowers industry insurance costs and streamlines driver registrations. Navigating Volatility and Truck-to-Rail Conversion: Global supply chains remain highly volatile due to geopolitical factors, international conflicts, and oil infrastructure damage keeping global energy prices elevated. When diesel prices spike and over-the-road trucking capacity tightens due to shifting domestic regulatory and immigration policies, the IVI helps transportation managers identify exactly when and where rail capacity is tightening so they can strategically lock in contractual rates. The Competitive Advantage of Modal Conversion: Beyond operational efficiency, IANA empowers its members to turn modal conversion into a measurable economic and environmental advantage. Because rail transport is significantly cleaner and greener than over-the-road trucking—with a single stacked rail car capable of moving the equivalent of multiple trucks—shippers are increasingly leveraging intermodal data to hit corporate sustainability mandates as the 2026 market recovers. Learn More About How to Predict the 2026 Intermodal Rebound Andrew Sibold | Linkedin IANA | Linkedin Intermodal Association of North America (IANA) Scale: The Search for Simplicity and Unity in the Complexity of Life, from Cells to Cities, Companies to Ecosystems by Geoffrey West The Box (Levinson book) – Wikipedia The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In "Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations", Joe Lynch and Mike Hane, Director of Product Marketing for Transportation Management at Descartes Systems Group, discuss how to protect global supply chains from fragmented technology, carrier identity theft, and increasingly sophisticated cargo fraud. About Michael Hane Mike Hane is the Director of Product Marketing for Transportation Management at Descartes Systems Group. With more than 30 years of experience in transportation, logistics technology, and supply chain consulting, Mike helps organizations understand emerging freight trends and apply technology to build more resilient and efficient transportation operations. Prior to joining Descartes, Mike held leadership roles at DAT, Optilogic, CHAINalytics, and CAPS Logistics, where he focused on transportation strategy, network optimization, and freight market intelligence. At Descartes, he works closely with shippers, brokers, and logistics service providers to translate industry challenges into practical technology solutions across transportation management, real-time visibility, carrier connectivity, and logistics security. Mike frequently shares insights on transportation technology trends, digital transformation in freight, and the evolving role of logistics networks in global supply chains. About Descartes Systems Group Descartes powers more responsive, efficient, secure and sustainable international and domestic supply chains by uniting logistics-intensive businesses on its Global Logistics Network (GLN). Shippers, carriers, and logistics service providers connect and collaborate on the GLN leveraging technology, data and AI to manage last mile deliveries, domestic and international shipments, transportation rating and payment, global trade research, customs compliance and a variety of regulatory processes. Key Takeaways: Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations In "Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations", Joe Lynch and Mike Hane, Director of Product Marketing for Transportation Management at Descartes Systems Group, discuss how to protect global supply chains from fragmented technology, carrier identity theft, and increasingly sophisticated cargo fraud. The 3 Key Vulnerabilities discussed are listed below: Vulnerability 1 – Outdated, Clunky Freight Tech Stack. The modern logistics tech stack is a prime target for sophisticated bad actors who are now using AI to scale their attacks. This vulnerability focuses on the integrity of the TMS suite and broader tech stack, requiring companies to have the scale and advanced defenses necessary to stay ahead of automated threats. Vulnerability 2 – Carrier Identity Theft & Freight Hijacking. Freight fraud—including double brokering and fraudulent load pickups—is a direct result of failing to verify identity at the point of transaction. This vulnerability highlights the operational risk of giving freight to an unverified actor, proving that basic vetting is no longer enough to prevent cargo loss. Vulnerability 3 – Data Exposure & Unsecured Partner Connectivity. Modern freight operations are at risk due to the fragmentation of data and automation. This vulnerability focuses on the danger of shipment data and AI tools operating outside of a trusted environment. When partners connect to technology platforms without rigorous security, the entire network becomes a target for leaks and external manipulation. Modernizing the Tech Stack: Fragmented or legacy systems create security gaps. Freight operations must move toward integrated, secure platforms rather than a patchwork of disconnected software to ensure data integrity and vendor stability. The "Verify Then Trust" Model: To combat identity theft and "chameleon carriers," logistics providers should use automated vetting to verify not just the carrier's authority, but also the specific driver and equipment via VIN and geolocation. Neutralizing Sophisticated Fraud: Cargo theft has evolved into organized corporate scams involving double brokering and fake insurance. Real-time monitoring for suspicious tracking pings or IP addresses is now essential to identify bad actors before a load is picked up. Strengthening Operational Hygiene: Security relies on strict Standard Operating Procedures (SOPs). This includes "zeroing out" inactive carriers every few months to force re-vetting and immediately revoking system access for former employees. Strategic AI Integration: AI should be used to automate high-volume manual tasks—like chasing tracking updates or proof of delivery—within a secure logistics environment to prevent sensitive financial data from being exposed to unvetted models. Global Multimodal Connectivity: Leveraging a Global Logistics Network (GLN) allows shippers and brokers to collaborate across air, ocean, and truck modes while maintaining high standards for customs and regulatory compliance. Visibility as a Risk Deterrent: Real-time visibility is a critical security layer. Monitoring for location spoofing or unauthorized stops allows for immediate intervention if a shipment is being diverted to a fraudulent location. Learn More About Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations Mike Hane | Linkedin Descartes Systems Group | Linkedin Descartes Systems Group Your OpsForce AI Team: Meet the Future of Intelligent Visibility Transportation Management Form Vesta Freight Strengthens Customer Service and Freight Security with Descartes 3G TMS™, Descartes MacroPoint™, and Descartes MyCarrierPortal™ Scaling Logistics Innovation at Descartes Systems Group with Dan Cicerchi Unpacking Cargo Theft: Trends and Solutions with Danielle Spinelli The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Fleet Profitability Unleashed: The Optimal Dynamics Advantage", Joe Lynch and Zach Schuchart, Senior Vice President, Head of Sales at Optimal Dynamics, discuss how decades of academic research and advanced decision intelligence are being used to automate complex logistics and maximize carrier profitability. Zach Schuchart Zach Schuchart is the Senior Vice President, Head of Sales at Optimal Dynamics. He has over 20 years of experience in the North American and European transportation industries, including roles at UPS, CHAINalytics, and XPO, he brings deep expertise and leadership to the Optimal Dynamics team. As Head of Sales, he oversees a talented group of Account Executives and Solutions Engineers, guiding prospective customers through the evaluation of advanced optimization solutions that drive operational success. About Optimal Dynamics Optimal Dynamics provides the decision intelligence layer that powers logistics transformation. Born out of 40 years of research at Princeton University, Optimal Dynamics leverages proprietary artificial intelligence technology to automate, optimize, and radically improve decision-making across trucking and transportation operations. Headquartered in New York City, Optimal Dynamics is backed by marquee investors including Koch Disruptive Technologies, Bessemer Venture Partners, The Westly Group, and Activate Capital. Learn more at www.optimaldynamics.com. Key Takeaways: Fleet Profitability Unleashed: The Optimal Dynamics Advantage In "Fleet Profitability Unleashed: The Optimal Dynamics Advantage", Joe Lynch and Zach Schuchart, Senior Vice President, Head of Sales at Optimal Dynamics, discuss how decades of academic research and advanced decision intelligence are being used to automate complex logistics and maximize carrier profitability. From Research to Reality: The Princeton Pedigree. Optimal Dynamics isn't just another tech startup; it is built on 40 years of academic research from Princeton University. This provides a level of scientific rigor and proprietary AI that differentiates their solutions from standard off-the-shelf logistics software. The Power of "Decision Intelligence". While many platforms focus on data visibility (showing you what is happening), Zach highlights the shift toward Decision Intelligence. This layer automates and optimizes the choice itself, helping carriers move from reactive management to proactive, data-driven execution. Bridging the Gap Between Planning and Execution. Leveraging Zach's 20+ years of experience at giants like UPS and XPO, the episode explores how traditional planning often fails when it hits the "real world." Optimal Dynamics focuses on creating dynamic plans that account for the inherent volatility in trucking operations. Leveraging High-Dimensional Artificial Intelligence. The core technology focuses on solving "high-dimensional" problems. Instead of looking at simple variables, the platform uses AI to process thousands of data points simultaneously—such as driver hours, fuel costs, and lane profitability—to find the "Optimal" solution. Automating the Complexities of Trucking. Automation isn't just about replacing manual tasks; it's about augmenting human capability. Zach discusses how their solutions allow sales and operations teams to evaluate complex scenarios in minutes rather than days, drastically reducing the "evaluation-to-action" cycle. Maximizing Profitability in Volatile Markets. In an industry with razor-thin margins, "Optimal Dynamics" means finding the most profitable way to move freight despite fluctuating market conditions. The platform helps fleets identify which loads to accept and how to route them to ensure maximum fleet utilization. Strategic Backing for Long-Term Transformation. The company's growth is fueled by marquee investors like Bessemer Venture Partners and Koch Disruptive Technologies. This level of backing underscores the industry's belief that Optimal Dynamics is a foundational player in the future of global logistics infrastructure. Learn More About Fleet Profitability Unleashed: The Optimal Dynamics Advantage Zach Schuchart Optimal Dynamics | Linkedin Optimal Dynamics Optimizing for the Future: D.M. Bowman Embraces Decision Automation Shifting From Manual Grind to Automated Growth Driving Strategic Growth and Innovation with Decision Automation How Smarter Planning Leads to Stronger Performance Rapid Transformation and Record-Breaking Results at Grand Island Express During Freight Recession, BCB Transport Sees 19.6% Increase in Revenue Per Truck After Embracing Artificial Decision Intelligence The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Is Organized Tech Destroying the Small Logistics Entrepreneur" Joe Lynch and Nicholas Antoine, Co-Founder, Co-CEO, and Managing Partner of Red Arts Capital, discuss how mid-market logistics companies can leverage emerging automation and strategic "moats" to successfully survive and compete against tech-heavy enterprise giants. About Nick Antoine Nicholas Antoine is the Co-Founder, Co-CEO, and Managing Partner of Red Arts Capital, a private equity firm he co-founded in 2015 - at age 26 - to invest exclusively in supply chain and logistics businesses. A Princeton graduate, Nick began his career as an equity research analyst at Princeton Global Asset Management before joining Ariel Investments in Chicago, where he served as Chief of Staff to the Chairman and CEO of the $17 billion asset manager. At Red Arts, he leads fundraising, research, and investment thesis development, building one of the few Black-founded and -led PE firms in the country and one of the top-performing, ranked #7 on Bloomberg's 2025 Best-Performing U.S. Buyout Funds. Nick is a member of YPO and a board trustee of The Studio Museum in Harlem and WTTW (PBS Chicago). About Red Arts Capital Red Arts Capital is a Chicago-based private equity firm focused exclusively on partnering with North American supply chain and logistics businesses. Founded in 2015 by Nick Antoine and Chad Strader, Red Arts is a 100% Black-owned firm investing across the "supply chain economy" - freight, transportation, warehousing, contract packaging, and related middle-market companies with strong growth potential. In 2023, the firm closed its latest fund oversubscribed at $270M, above its $225M target, backed by institutional LPs including Prudential Financial, the University of Chicago's Office of Investments, and funds managed by Neuberger Berman. Red Arts pairs a sector-focused thesis with a belief that diversity drives performance - women represent roughly half the firm. Key Takeaways: Is Organized Tech Destroying the Small Logistics Entrepreneur In "Is Organized Tech Destroying the Small Logistics Entrepreneur" Joe Lynch and Nicholas Antoine, Co-Founder, Co-CEO, and Managing Partner of Red Arts Capital, discuss how mid-market logistics companies can leverage emerging automation and strategic "moats" to successfully survive and compete against tech-heavy enterprise giants. Firm Profile & Focus: Founded in 2015, Red Arts Capital is a 100% Black-owned, Chicago-based private equity firm that focuses exclusively on North American supply chain, logistics, and middle-market infrastructure businesses. Target Investment Profile: Unlike venture capital firms that hunt for speculative "hockey stick" growth, Red Arts invests $50M to $100M+ into established, profitable middle-market companies (typically family-owned with $100M to $500M in revenue) to provide liquidity and operational scaling. Strong Institutional Backing: Validating their sector-focused thesis, the firm closed its 2023 fund oversubscribed at $270M (surpassing its $225M target) backed by premier LPs like Prudential Financial and the University of Chicago. The Concept of "Organized Tech": Nick defines "organized technology" as a modern third form of power alongside organized people and organized capital. Large enterprise players use their scale and massive resources to deploy tech—and partner with startups for free trials—giving them a distinct, systemic advantage. An Opportunity, Not a Death Sentence: Organized tech is not inherently destroying small logistics entrepreneurs; rather, the risk lies in a lack of adaptability. Because AI and automated tools are becoming rapidly commoditized and affordable, small business survival depends on an entrepreneurial willingness to experiment. Building Defensive "Moats": To avoid competing strictly on commoditized pricing, successful logistics companies must build defensible moats. This includes high-touch customer service, strong cultural values that lower driver turnover, or geographic asset density (like uniquely zoned cross-dock terminals) that competitors cannot easily replicate. Outsized Returns from Small Tech Investments: Technology adoption doesn't require a massive overhaul to significantly impact the bottom line. In one LTL case study, Red Arts introduced a simple automated software tool to capture missed, manual accessorial charges, plugging a major revenue leak and yielding massive profit returns. Learn More About Is Organized Tech Destroying the Small Logistics Entrepreneur Nicholas Antoine | Linkedin Red Arts Capital | Linkedin Red Arts Capital Bloomberg executive profile Investing in Supply Chain Solutions with Nick Antoine of Red Arts Capital | Impact Podcast Black Professionals in PE & Finance spotlight | McGuireWoods Fund close coverage | $270M, Business Wire Organized Technology: A New Power Defining The American Dream | Forbes The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Short Lines, Big Impact: How Short Line Railroads Power America's Supply Chain" Joe Lynch and Joey Evans, Senior Director, Government Affairs & Business Development, TNW Corporation, discuss how Class III short line railroads leverage technology, sustainability, and first-and-last-mile service to keep American commerce moving. About Joey Evans Joey Evans is the Senior Director, Government Affairs & Business Development, TNW Corporation. He is a seasoned rail industry professional with over 20 years of experience, leading TNW's development and execution of government affairs and strategic growth initiatives. His role oversees legislative strategy, public funding efforts, real estate and industrial development projects, and supports acquisition and expansion activities aligned with the company's long-term objectives. Joey serves as President of the Texas Short Line and Regional Railroad Association (TSLRRA) and is a member of the TxDOT Freight Advisory Committee. His career spans various leadership roles across the short line railroad industry. Prior to his current position, he led Customer Success for TNW, encompassing customer service, revenue protection, and infrastructure technology. His journey began as a conductor and engineer, where hands-on experience laid the foundation for his transition into management. About TNW Corporation TNW Corporation owns and operates three short line railroads — TXNW Railway, TXGN Railway, and TXR Railway — along with multiple rail logistics facilities across Texas, serving as a strategic supply chain partner to industries, shippers, fleet managers, and Class I railroads. With more than 40 years of transportation logistics experience, TNW delivers the efficiency, reliability, and customer service that keep North American commerce moving. TXNW Railway, operating in the Texas Panhandle since 1982, is a One-Stop Supercenter and boasts the largest privately owned railcar storage capacity in the United States. TXGN Railway, also a One-Stop Supercenter, has served central Texas since 1992, operating approximately 67 miles of storage and loop track with Union Pacific interchange. TXR Railway, based in Brownwood, serves the Camp Bowie Industrial Area and interchanges with BNSF Railroad. TNW's full suite of services includes rapid interchange, transloading, railcar storage, repair, cleaning, scrapping, warehousing, and rail-served industrial development. Key Takeaways: Short Lines, Big Impact: How Short Line Railroads Power America's Supply Chain In "Short Lines, Big Impact: How Short Line Railroads Power America's Supply Chain" Joe Lynch and Joey Evans, Senior Director, Government Affairs & Business Development, TNW Corporation, discuss how Class III short line railroads leverage technology, sustainability, and first-and-last-mile service to keep American commerce moving. Revenue, Not Track Length, Defines Railroad Classes: Railroad classification is strictly determined by annual revenue, not physical distance. Class I railroads (the "interstates" like BNSF and UP) exceed $1 billion in annual revenue, Class II regional railroads fall between $1 billion and $47 million, and Class III short lines—where TNW Corporation operates—fall below $47 million. Short Lines Serve as the "First and Last Mile" for Rural America: While Class I railroads excel at long-distance freight movement, North America's 615 short line railroads provide essential first- and last-mile service to industrial parks and rural communities. Operating in smaller towns (often under 15,000 people), short lines keep vital agricultural, manufacturing, and petrochemical hubs connected to the national rail network. Lowering the Barrier to Entry with Truck-to-Rail Conversions: Because one railcar holds the equivalent capacity of four trucks (4:1 ratio), TNW launched a dedicated logistics and transloading business. This allows smaller regional shippers within a 50-to-100-mile radius to enjoy the economic benefits of rail by breaking bulk rail loads down into local trucks, without requiring a massive capital investment in dedicated track infrastructure. High-Volume Commodities and Major Public-Private Infrastructure Investments: Short lines primarily handle heavy, bulk commodities like petrochemicals, plastics, lumber, agricultural yields, and construction aggregates (rock). To support these loads, short lines reinvest a massive 33% to 50% of their annual revenue into infrastructure, a timeline accelerated by federal CRISI (Consolidated Rail Infrastructure Safety Improvement) grants to expand track fluidity. Transitioning from Rail's Historic "Black Hole" to High-Tech Visibility: Spurred by rising post-COVID consumer expectations (the "Amazon experience"), TNW developed a proprietary digital portal called My TNW. This tool eliminates the historic visibility "black hole" of rail shipping by providing customers with complete data transparency, allowing them to track cars across both TNW property and intersecting Class I networks. Embracing AI and Autonomous Infrastructure Safety: The rail industry is heavily adopting AI, autonomous railcars, and automated track inspection tools. These automated systems travel the lines to instantly pinpoint structural micro-cracks, gauge misalignments, or railcar defects. Removing the human error factor from these tedious inspections helped the rail sector chart its safest operational year in its 200-year history in 2025. Meeting Corporate ESG Targets Through "Clean and Green" Operations: Rail remains one of the most inherently sustainable modes of land transportation, moving a ton of freight roughly 500 miles on a single gallon of fuel. Beyond fuel efficiency, TNW helps shippers meet strict corporate environmental goals by certifying all properties under Operation Clean Sweep, which enforces strict handling frameworks to prevent plastic pellets and commodities from spilling into local ecosystems. Learn More About Short Lines, Big Impact: How Short Line Railroads Power America's Supply Chain Joey Evans | Linkedin TNW Corporation | Linkedin TNW Corporation | Instagram TNW Corporation | Facebook TNW Corporation | YouTube TNW Corporation The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In "Breaking Bulk Logistics Data Silos" Joe Lynch and Matt Everson, Senior Vice President of Sales & Marketing at IntelliTrans, discuss how unifying multimodal freight technology eliminates operational blind spots and optimizes bulk supply chains. About Matt Everson Matt Everson is the Senior Vice President of Sales & Marketing at IntelliTrans. He brings more than 15 years of experience driving growth and building strong customer relationships in the transportation and logistics technology industry. He leads the company's sales and marketing efforts with a focus on delivering measurable value and long-term partnerships that help customers succeed. He leads the commercial and customer engagement strategy that connects shippers with technology designed to simplify logistics complexity and deliver measurable value. About IntelliTrans IntelliTrans, a business unit of Roper Technologies, delivers multimodal transportation management solutions built by experts to simplify freight complexities for bulk and breakbulk shippers. By combining real-time data, predictive risk management, and expert support, IntelliTrans provides insights to help shippers reduce costs, prevent disruptions, and deliver with confidence. IntelliTrans' mission is to keep the world's goods moving by giving transportation professionals the clarity, confidence, and control to deliver every time. Established in 1992, IntelliTrans is headquartered in Atlanta, with offices in Arkansas, London, and Sweden. Key Takeaways: Breaking Bulk Logistics Data Silos In "Breaking Bulk Logistics Data Silos" Joe Lynch and Matt Everson, Senior Vice President of Sales & Marketing at IntelliTrans, discuss how unifying multimodal freight technology eliminates operational blind spots and optimizes bulk supply chains. Serve the Core Bulk and Breakbulk Sectors: Focus technology and operations on shippers of heavy, raw commodities—essentially "anything that comes out of the ground," including oil, gas, chemicals, plastics, metals, agriculture, and forestry products. Dominate the North American Rail TMS Market: Establish market leadership by processing 40% of all North American railcars (excluding intermodal) on any given day and maintaining direct data connections into 95% of Class II short-line railroads. Unify Multimodal Freight to Break Data Silos: Eliminate operational blind spots for large Fortune 100 shippers by combining rail, truck, yard management, and barge data into a single comprehensive execution platform. Leverage Historical Data Cleanliness for AI Readiness: Utilize decades of specialized operational expertise and human-verified data cleaning to build high-quality datasets, positioning the platform to deliver highly accurate predictive insights as supply chain AI evolves. Optimize High-Value Asset Utilization and Fleets: Provide advanced forecasting and analytics tools that calculate a shipper's exact fleet size requirements, ensuring optimal lease management and minimizing idle railcar costs. Mitigate Overcharges and Prevent Demurrage Fees: Protect shippers from costly detention, storage, and demurrage fees by deploying automatic alerts, verifying car placement data, and actively auditing carrier invoices. Track Scope 3 Emissions for ESG Compliance: Help shippers meet modern environmental compliance standards through certified state-by-state tracking of mileage, weight, and CO2 emissions across all transportation modes. Learn More About Breaking Bulk Logistics Data Silos Matt Everson | Linkedin IntelliTrans | Linkedin IntelliTrans The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year with Logisyn's CEO Ron Lentz", Joe Lynch and Ron Lentz, CEO of Logisyn Advisors, discuss how $4 trillion in untapped capital and industry consolidation are driving a major wave of logistics exits. About Ron Lentz Ron Lentz is a founding partner and CEO of Logisyn Advisors, recognized as a logistics subject matter expert with over 40 years of industry experience. His deep knowledge of capital markets, combined with an extensive global network spanning logistics firms, private equity, family funds, and debt financing, enables him to help clients maximize returns across all M&A services. Ron's expertise covers key logistics sub-sectors, including e-commerce fulfillment, asset-light logistics, final-mile delivery, 3PLs, specialty hauling, air cargo, and freight forwarding. His career includes international executive leadership at Ryder Logistics, over a decade of C-level assignments, and a track record of transforming Fortune 500 companies, startups, and turnarounds into high-performing businesses. About Logisyn Advisors Logisyn Advisors is an M&A advisor specializing in the transportation and logistics sector. The firm's customers include global freight forwarders, customs house brokers, domestic forwarders, trucking companies, logistics software providers, and many other companies across the industry. Logisyn provides a variety of M&A services, including buy-side advisory for companies looking to grow through acquisition, sell-side advisory for entrepreneurs looking to exit and capitalize on the businesses they've built, and enterprise valuation services for managers looking to gain a better understanding of the value of their business. The company has a proven track record of advising executives navigating the M&A process and is actively engaged with leading companies across the logistics industry. Key Takeaways: The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year In "The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year with Logisyn's CEO Ron Lentz", Joe Lynch and Ron Lentz, CEO of Logisyn Advisors, discuss how $4 trillion in untapped capital and industry consolidation are driving a major wave of logistics exits. The Power of "Logistics-First" Specialization: Unlike "industry agnostic" investment banks, Logisyn only hires former operators who understand the intricate day-to-day realities of the supply chain. Ron emphasizes that a generalist banker can cause a "generalist penalty," where the unique operational value and specialized assets of a logistics firm are lost in translation during a deal. The $4 Trillion "Dry Powder" Catalyst: A massive driver for the 2026 rebound is the estimated $4 trillion in global private equity "dry powder." Much of this is older capital that firms must "use or lose," creating a high-pressure environment for acquisitions in fragmented markets like transportation. The "Six Ps" of Market Readiness: Ron lives by the mantra: Proper Planning Prevents Piss Poor Performance. Success requires "staging the house" by cleaning up these financials 12–24 months before an exit. Asset-Based Logistics is Primed for a Bull Run: While freight brokerage is facing a "leaner and meaner" period due to AI and fee transparency, Ron is incredibly bullish on asset-based carriers. As driver shortages persist and capital costs for equipment remain high, those who actually control the trucks will hold the most leverage in the coming year. Cultural Compatibility is the #1 Deal Killer: Citing PWC data, Ron highlights that cultural alignment is the primary reason mergers succeed or fail. For entrepreneurs, selling isn't just a financial transaction; it's "giving up their baby." A successful M&A advisor acts as much as a counselor as a banker to ensure the legacy remains intact. The "Jigsaw Puzzle" Strategy for Buyers: Strategic acquisitions in 2026 are moving away from simple "growth for growth's sake." Buyers are looking for specific "jigsaw pieces"—such as a niche cold chain specialty in the Southeast or a robust tech stack—to create a "pure play" offering that doesn't require a "fixer-upper" effort. The Death of the "Country Club" Broker: The complexity of modern logistics—from AI-driven RFPs to real-time WMS integration—means owners can no longer rely on a general business broker or a "golfing buddy" to sell their company. To maximize the 8x to 10x multiples, founders need advisors who can navigate the deep-dive diligence of tech-savvy private equity buyers. Learn More About The 2026 M&A Rebound: Why Logistics is Primed for a Banner Year Ron Lentz | Linkedin Logisyn Advisors | Linkedin Logisyn Advisors Customer Testimonials Logistics M&A Club Events The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Why GenLogs is Critical for the Next Generation of Supply Chain" Joe Lynch and Danielle Spinelli, Director of Partnerships at GenLogs, discuss how visual truck intelligence provides a physical "truth layer" to combat cargo theft and verify carrier capacity. About Danielle Spinelli Danielle Spinelli is the Director of Partnerships at Genlogs with over a decade of experience in logistics, carrier vetting, and cargo theft prevention. She also hosts the Tell Me Everything podcast, sharing insights on freight fraud, logistics trends, and supply chain security. About GenLogs GenLogs is the Truck Intelligence™ platform that uses AI across a nationwide network of roadside sensors, satellites, and proprietary datasets to track all U.S. commercial vehicle patterns and drive better business outcomes across trucking, logistics, insurance, real estate, finance, and government. Key Takeaways: Why GenLogs is Critical for the Next Generation of Supply Chain In "Why GenLogs is Critical for the Next Generation of Supply Chain" Joe Lynch and Danielle Spinelli, Director of Partnerships at GenLogs, discuss how visual truck intelligence provides a physical "truth layer" to combat cargo theft and verify carrier capacity. The Power of a "Physical Footprint": While the industry has long relied on a digital footprint (ELDs and self-reported data) for carrier vetting, GenLogs introduces a "truth layer" through a physical footprint. By capturing 15 million images daily, they provide visual proof of a carrier's actual activity versus what is reported on paper. Combatting "Chameleon Carriers": The interview highlights the danger of chameleon carriers—entities that frequently change MC numbers or swap magnetic placards to hide poor safety records or involvement in fraud. GenLogs' network can track a single truck as it operates under multiple identities, flagging suspicious behavior. * The "Ring Camera" for Highways: Danielle describes the GenLogs network as a "Ring for the highways." With specialized "Trident" cameras deployed across major U.S. interstates, the platform achieves a 98% carrier sighting rate, providing massive visibility into commercial vehicle patterns. Advanced Cargo Theft Recovery: Beyond just prevention, the platform is an active tool for recovery. By analyzing historical sightings and specific truck markings (like unique mud flaps or bumper damage), the team has helped recover over 5,000 trailers in just two years. Bridging the Law Enforcement Gap: Because local police often lack the jurisdiction or resources to track freight across state lines, GenLogs acts as a critical bridge. They collaborate directly with the FBI and FMCSA to provide the data necessary to prosecute large-scale criminal schemes rather than isolated incidents. Beyond Security: Lanes and Capacity: The data serves a dual purpose for brokers and shippers as "Shipper Intelligence." It allows users to see which carriers are actually running specific lanes—even those who don't post on load boards—helping brokers expand their business with existing shippers by identifying untapped capacity. The Future of Integration: The "next generation" of this tech lies in seamless integration. Danielle's focus is on connecting this visual data directly into TMS platforms, allowing brokers to see a photo of the truck assigned to their load as a final line of defense before the shipment picks up. Learn More About Why GenLogs is Critical for the Next Generation of Supply Chain Danielle Spinelli | Linkedin GenLogs | Linkedin GenLogs Tell Me Everything Podcast Tell Me Everything Podcast | YouTube Unpacking Cargo Theft: Trends and Solutions with Danielle Spinelli The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Scaling with Intent: Removing the Constraints to Growth" Joe Lynch and Holly LaBoda, Founder and Chief Growth Officer of Formula L, discuss how logistics leaders can bridge the gap between high-level strategy and field execution by building a sustainable, system-led sales infrastructure. About Holly LaBoda Holly LaBoda is the Founder and Chief Growth Officer of Formula L, a sales operating system built for logistics, supply chain, distribution, and complex B2B service organizations. She has spent 18 years working inside these industries — including a decade at C.H. Robinson leading enterprise sales system design and go-to-market strategy — before building Formula L from the patterns she saw break organizations of every size. Holly holds an M.S. in Performance Improvement and certifications in change management and strategy — which means she doesn't just teach what worked once; she builds the system that makes it work consistently. She has worked alongside hundreds of sales leaders and thousands of sellers across logistics, freight, and distribution. Holly serves on the TMSA Board of Directors and is based in Minneapolis, Minnesota. About Formula L Formula L is a sales operating system built for logistics, supply chain, distribution, and professional services organizations that have outgrown how they operate. Most growth leaders hit a ceiling that isn't about strategy — it's about the system underneath it. Formula L builds the infrastructure that closes the gap between the strategy leadership decides and what actually shows up in the field: a proprietary diagnostic and competency model, the LIFT Method development process, and a full partnership model that delivers the operating system alongside the team. The result is sales growth that doesn't depend on heroics — just a system built to handle it. Formula L works primarily with founder-led and PE-backed organizations in logistics and complex B2B services. Key Takeaways: Scaling with Intent: Removing the Constraints to Growth In "Scaling with Intent: Removing the Constraints to Growth" Joe Lynch and Holly LaBoda, Founder and Chief Growth Officer of Formula L, discuss how logistics leaders can bridge the gap between high-level strategy and field execution by building a sustainable, system-led sales infrastructure. Move Beyond "Heroics-Based" Sales: Many logistics companies rely on a few "hero" sellers or the founder's personal book of business. Holly emphasizes that sustainable scaling requires a system-led growth model where results are driven by a repeatable infrastructure rather than individual talent alone. Identify the "Growth Leap" Constraints: Organizations often hit a ceiling when their current processes can no longer support their size. Common constraints include capacity (the leader becoming a bottleneck) and coordination (complex solutions requiring too much internal sign-off), both of which must be diagnosed to restart growth. Close the Strategy-to-Execution Gap: A major growth killer is the disconnect between leadership's strategy and the field's execution. Formula L focuses on operationalizing strategy into daily sales behaviors so that the vision actually shows up in the field. Avoid the "Feel-Good" Training Trap: Sales training is often a "feel-good intervention" that fails because the underlying system is broken. Before implementing training, leaders must ensure the sales process, compensation, and ideal customer profiles (ICP) are aligned, or the training won't stick. Focus on Business Trigger Events over Raw Intent: While "intent data" (tracking website visits) is popular, the real value lies in understanding the trigger event—what changed in the prospect's business that made them look for a solution? This context allows for a more strategic, less "stalker-like" sales approach. The Importance of Leadership Alignment: Growth requires that all leaders are "rowing in the same direction." This often means making hard choices about role clarity, such as ensuring a sales leader isn't also burdened with customer support or operations, which creates a "split-focus" failure. Practice through Behavioral Coaching: High-level growth requires behavioral change, not just knowledge. Effective development involves learning labs and AI-driven practice to allow sellers to get "reps" in a low-stakes environment, similar to how elite athletes or military personnel train for high-pressure situations. Learn More About Scaling with Intent: Removing the Constraints to Growth Holly LaBoda | Linkedin Formula L | Linkedin Formula L The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "OCM: The New Standard for Global Imports with Century's Jim McCullen", Joe Lynch and Jim McCullen, Chief Technology Officer at Century Supply Chain Solutions, discuss how Origin Cargo Management provides the upstream visibility and tactical control necessary to optimize global supply chains before goods ever leave the factory. About Jim McCullen Jim McCullen serves as Chief Technology Officer at Century Supply Chain Solutions, bringing over 30 years of deep expertise in logistics technology, digital transformation, and innovation. He leads global technology teams that pioneer Century's proprietary VIZIV platform, an end-to-end supply chain technology platform designed to manage every aspect of operations with precision, visibility, and scalability. By transforming complex global supply chains into efficient, data-driven ecosystems, VIZIV empowers smarter decisions, anticipates disruptions, and unlocks precision visibility and efficiency. Jim is shaping the future of logistics through decades of hands-on leadership and a visionary approach to human-AI partnership and scalable integrations. His forward-thinking strategy strengthens Century's technological leadership, propels enduring innovation, and positions the company for competitive advantage in an increasingly dynamic world. About Century Supply Chain Solutions Century Supply Chain Solutions is a tech-enabled global logistics provider with operations across more than 70 countries. Delivering end-to-end supply chain solutions across ocean, air, ground, and warehousing, Century is supported by a strong physical presence at key origin and destination markets. At the core of Century's offering is Origin Cargo Management (OCM), a comprehensive, upstream solution that manages the flow of goods from purchase order issuance through supplier coordination and origin execution. By working directly with suppliers, carriers, and partners at origin, Century ensures shipments are compliant, optimized, and ready for efficient global transport before they leave the factory. Century's proprietary platform, VIZIV® is powered by predictive AI and provides real-time visibility and optimization across supply chains. Combined with decades of expertise and boots-on-the-ground support, Century helps optimize performance, manage risk, and keep supply chains a step ahead in a dynamic global market. Key Takeaways: OCM: The New Standard for Global Imports In "OCM: The New Standard for Global Imports with Century's Jim McCullen", Joe Lynch and Jim McCullen, Chief Technology Officer at Century Supply Chain Solutions, discuss how Origin Cargo Management provides the upstream visibility and tactical control necessary to optimize global supply chains before goods ever leave the factory. OCM as the Global Orchestrator: Jim defines Origin Cargo Management as the "middleman" between thousands of global vendors and transportation providers, ensuring supply chains are optimized before goods even leave the factory. Solving the "Goldilocks" Inventory Dilemma: OCM provides the precision needed to keep inventory lean—avoiding the high costs of overstocking while ensuring products are available exactly when the consumer demands them. The Power of "Automation Exhaust": Using the VIZIV® platform, Century captures data from AI routing engines. This "exhaust" allows for deep scenario planning and smarter decision-making based on trusted, cleansed data. Tactical Agility via "Vibe" Technology: Century's Vibe system allows importers to instantly "flip a switch" to halt or divert cargo during disruptions (like tariff changes or port fires), replacing manual chaos with automated control. Direct Cost Savings & ROI: Century drives value by consolidating smaller shipments into full containers (CFS-CY) to eliminate "shipping air" and utilizes duty reduction programs to strip inland origin costs from taxable goods. Giving Logistics Teams "Superpowers": By providing a single source of truth, OCM shifts logistics teams from "messy execution" and manual tracking to a proactive, consultative role backed by certified performance facts. Upstream Action for Downstream Gain: The most impactful supply chain decisions happen at the origin. By managing the "black hole" of vendor bookings and factory compliance, Century ensures a smoother, more predictable journey to the final destination. Learn More About OCM: The New Standard for Global Imports Jim McCullen | Linkedin Century Supply Chain Solutions | Linkedin Century Supply Chain Solutions How Bissell is Transforming Global Inbound Logistics with Century | Full Interview Automation Exhaust: The Next Generation of Business Information The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Smarter Landside Logistics", Joe Lynch and Brian Kobza, Chief Commercial Officer at IMC Logistics, discuss leveraging IMC's asset-based capacity, actionable visibility, and end-to-end services—all underpinned by strong relationships—is essential for achieving greater control and cargo velocity in the critical first and last mile of the supply chain. About Brian Kobza Brian Kobza is the Chief Commercial Officer at IMC Logistics, with over 20 years of experience in the transportation and supply chain industry. His expertise covers various aspects of the sector, including positions at marine terminals, ocean carriers, ports, and landside logistics companies. In his current role, he oversees all commercial activities and new initiatives to ensure profitability and market leadership through a focus on customer experience and cargo velocity. Brian firmly believes that relationships are vital in this industry, and that enterprise growth and supply chain efficiency can be attained through fostering deeper customer relationships and partnerships. Prior to his appointment with IMC Logistics, Brian served in operational and commercial roles at Global Container Terminals, The Port of Virginia, CSX, Hyundai Merchant Marine, and Maersk. In addition to professional roles, Brian holds volunteer positions as the 2025 President for the Traffic Club of New York and as an Advisory Board Member at the Massachusetts Maritime Academy. Brian is a proud alumnus of the Massachusetts Maritime Academy, where he earned a BS in Marine Engineering and secured his United States Coast Guard 3rd assistant engineer's license. Further enhancing his business acumen, Brian obtained an MBA in International Business from Amberton University. About IMC Logistics IMC Logistics provides smarter landside logistics, giving clients greater control through the first and last mile. Starting as a regional drayage provider with just one truck and one driver, IMC Logistics has grown across the U.S. to be a leading marine drayage operator in the U.S. IMC Logistics provides drayage, container storage, transloading, intermodal rail, chassis provisioning, project logistics, SmartStacks and destination cargo management services. IMC Logistics delivers their clients' supply chains with actionable visibility, asset-based truck capacity, industry leading sustainability, and long-established regional expertise across the nation. Key Takeaways: Smarter Landside Logistics In "Smarter Landside Logistics", Joe Lynch and Brian Kobza, Chief Commercial Officer at IMC Logistics, discuss how to achieve greater cargo velocity, supply chain efficiency, and market leadership by leveraging actionable visibility, asset-based capacity, and deeper customer relationships across the first and last mile. Freight Market Reality: The industry is currently navigating an unprecedented 3.5-year freight recession, emphasizing the critical need for operational discipline and stable partnerships to ensure market survival and cargo velocity. The IANA Imperative: The Intermodal Association of North America (IANA) and the IANA Expo 2025 in Long Beach are essential for the intermodal industry, serving as the primary platform for crucial collaboration, shared insights, and showcasing future-focused technology. Relationships Drive Efficiency: Fostering deeper customer and partner relationships is the most vital philosophy for achieving both enterprise growth and significant supply chain efficiency across the first and last mile. IMC's Asset-Based Leadership: IMC Logistics, the largest drayage provider in the USA, demonstrates that true "smarter landside logistics" means leading with asset-based truck capacity, ensuring reliable service and market stability. Actionable Visibility: Modern logistics demands more than simple tracking; the key differentiator is providing actionable visibility—data that enables clients and partners to make immediate, informed decisions, thereby improving predictability. Combating Industry Risks: A major focus must be placed on deploying robust strategies to combat growing threats like freight fraud, cargo theft, and cyber-security vulnerabilities to protect supply chain integrity and valuable assets. Sustainability Leadership: Integrating industry-leading sustainability is a core requirement; IMC, as a market leader, is driving this by investing in EV and Hydrogen drayage vehicles at the Port of Long Beach to significantly reduce emissions. Cargo Velocity Mandate: Smarter commercial strategy must be anchored in two non-negotiable goals: rapidly increasing cargo velocity and maintaining a relentless focus on the superior customer experience. Learn More About Smarter Landside Logistics Brian Kobza | Linkedin IMC Logistics | Linkedin IMC Logistics | YouTube IMC Logistics | Video IMC Logistics (@imclogistics) | Instagram photos and videos IMC Logistics | Facebook Drayage and Landside Logistics | IMC Logistics Cargo Security | IMC Logistics The Intermodal Industry's Next Chapter: A Chat with IMC's Donna Lemm The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In "Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations", Joe Lynch and Mike Hane, Director of Product Marketing for Transportation Management at Descartes Systems Group, discuss how to protect global supply chains from fragmented technology, carrier identity theft, and increasingly sophisticated cargo fraud. About Michael Hane Mike Hane is the Director of Product Marketing for Transportation Management at Descartes Systems Group. With more than 30 years of experience in transportation, logistics technology, and supply chain consulting, Mike helps organizations understand emerging freight trends and apply technology to build more resilient and efficient transportation operations. Prior to joining Descartes, Mike held leadership roles at DAT, Optilogic, CHAINalytics, and CAPS Logistics, where he focused on transportation strategy, network optimization, and freight market intelligence. At Descartes, he works closely with shippers, brokers, and logistics service providers to translate industry challenges into practical technology solutions across transportation management, real-time visibility, carrier connectivity, and logistics security. Mike frequently shares insights on transportation technology trends, digital transformation in freight, and the evolving role of logistics networks in global supply chains. About Descartes Systems Group Descartes powers more responsive, efficient, secure and sustainable international and domestic supply chains by uniting logistics-intensive businesses on its Global Logistics Network (GLN). Shippers, carriers, and logistics service providers connect and collaborate on the GLN leveraging technology, data and AI to manage last mile deliveries, domestic and international shipments, transportation rating and payment, global trade research, customs compliance and a variety of regulatory processes. Key Takeaways: Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations In "Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations", Joe Lynch and Mike Hane, Director of Product Marketing for Transportation Management at Descartes Systems Group, discuss how to protect global supply chains from fragmented technology, carrier identity theft, and increasingly sophisticated cargo fraud. The 3 Key Vulnerabilities discussed are listed below: Vulnerability 1 – Outdated, Clunky Freight Tech Stack. The modern logistics tech stack is a prime target for sophisticated bad actors who are now using AI to scale their attacks. This vulnerability focuses on the integrity of the TMS suite and broader tech stack, requiring companies to have the scale and advanced defenses necessary to stay ahead of automated threats. Vulnerability 2 – Carrier Identity Theft & Freight Hijacking. Freight fraud—including double brokering and fraudulent load pickups—is a direct result of failing to verify identity at the point of transaction. This vulnerability highlights the operational risk of giving freight to an unverified actor, proving that basic vetting is no longer enough to prevent cargo loss. Vulnerability 3 – Data Exposure & Unsecured Partner Connectivity. Modern freight operations are at risk due to the fragmentation of data and automation. This vulnerability focuses on the danger of shipment data and AI tools operating outside of a trusted environment. When partners connect to technology platforms without rigorous security, the entire network becomes a target for leaks and external manipulation. Modernizing the Tech Stack: Fragmented or legacy systems create security gaps. Freight operations must move toward integrated, secure platforms rather than a patchwork of disconnected software to ensure data integrity and vendor stability. The "Verify Then Trust" Model: To combat identity theft and "chameleon carriers," logistics providers should use automated vetting to verify not just the carrier's authority, but also the specific driver and equipment via VIN and geolocation. Neutralizing Sophisticated Fraud: Cargo theft has evolved into organized corporate scams involving double brokering and fake insurance. Real-time monitoring for suspicious tracking pings or IP addresses is now essential to identify bad actors before a load is picked up. Strengthening Operational Hygiene: Security relies on strict Standard Operating Procedures (SOPs). This includes "zeroing out" inactive carriers every few months to force re-vetting and immediately revoking system access for former employees. Strategic AI Integration: AI should be used to automate high-volume manual tasks—like chasing tracking updates or proof of delivery—within a secure logistics environment to prevent sensitive financial data from being exposed to unvetted models. Global Multimodal Connectivity: Leveraging a Global Logistics Network (GLN) allows shippers and brokers to collaborate across air, ocean, and truck modes while maintaining high standards for customs and regulatory compliance. Visibility as a Risk Deterrent: Real-time visibility is a critical security layer. Monitoring for location spoofing or unauthorized stops allows for immediate intervention if a shipment is being diverted to a fraudulent location. Learn More About Is Your Freight Secure: The 3 Key Vulnerabilities in Freight Operations Mike Hane | Linkedin Descartes Systems Group | Linkedin Descartes Systems Group Your OpsForce AI Team: Meet the Future of Intelligent Visibility Transportation Management Form Vesta Freight Strengthens Customer Service and Freight Security with Descartes 3G TMS™, Descartes MacroPoint™, and Descartes MyCarrierPortal™ Scaling Logistics Innovation at Descartes Systems Group with Dan Cicerchi Unpacking Cargo Theft: Trends and Solutions with Danielle Spinelli The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "UPS at the Crossroads: Finding Profit in a Disrupted Landscape with Bloomberg's Devin Leonard", Joe Lynch and Devin Leonard, Senior Writer on the global business team at Bloomberg News, discuss how the logistics giant is navigating shifting markets, intense competition, and rising labor costs. About Devin Leonard Devin Leonard is a senior writer on the global business team at Bloomberg News. His work appears regularly in Bloomberg Businessweek where he has written periodically about the logistics industry. His 2011 cover story, "The End of Mail," about the existential crisis at the U.S. Postal Service was a finalist for the Gerald Loeb award for explanatory writing, In May 2016, Grove Press published Leonard's book, Neither Snow Nor Rain: A History of the United States Postal Service, which the New York Times called "sweeping and entertaining. About Bloomberg News Bloomberg News is a global news agency and a primary division of Bloomberg L.P., a privately held financial, software, data, and media company. Founded in 1990 by Michael Bloomberg and Matthew Winkler, the news service was originally created to provide real-time financial news to subscribers of the Bloomberg Terminal (the Bloomberg Professional® service). Today, it is one of the largest news organizations in the world, producing over 5,000 stories daily. Key Takeaways: UPS at the Crossroads: Finding Profit in a Disrupted Landscape In "UPS at the Crossroads: Finding Profit in a Disrupted Landscape with Bloomberg's Devin Leonard", Joe Lynch and Devin Leonard, Senior Writer on the global business team at Bloomberg News, discuss how the logistics giant is navigating shifting markets, intense competition, and rising labor costs. Historic Leadership Shift: Carol Tomé is the first woman and first outsider to lead UPS in its 118-year history, breaking a century-long tradition of promoting exclusively from within the "brown" culture. "Better, Not Bigger": UPS has pivoted from chasing high volume to prioritizing high-yield profitability. This means intentionally reducing reliance on low-margin ecommerce (like Amazon) to focus on more lucrative accounts. The Amazon Evolution: Amazon has transformed from UPS's biggest customer into its most formidable competitor, now delivering nearly as many packages as the USPS and utilizing its own massive logistics network. Teamsters Contract Impact: The 2023 negotiations led by Sean O'Brien resulted in a historic contract with top driver compensation reaching $170,000 (wages + benefits), significantly increasing UPS's fixed costs in a cooling market. Market Fragmentation: The industry is no longer a duopoly. UPS now competes against regional carriers using advanced tech to "stitch together" national services, as well as gig-economy players like DoorDash. Strategic Repositioning: To differentiate, UPS is doubling down on specialized sectors like Healthcare (cold-chain) and international logistics—complex services that simple gig-drivers or regional startups cannot easily replicate. "Shrink to Grow" Strategy: To maintain margins, UPS is closing distribution centers, automating facilities, and offering buyouts to senior staff. The challenge remains: can they grow the stock price while shrinking the physical footprint? Learn More About UPS at the Crossroads: Finding Profit in a Disrupted Landscape Devin Leonard | Linkedin Devin Leonard Website Bloomberg News | Linkedin Bloomberg News The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Real-World Supply Chain AI Applications with Gather AI's Sankalp Arora", Joe Lynch and Sankalp Arora, CEO and Co-founder at Gather AI, discuss how Gather AI's combination of drone-collected visual data, AI analysis, and WMS integration is revolutionizing warehouse inventory management. About Sankalp Arora Sankalp Arora is the CEO & Co-Founder of Gather AI. With 14 years of experience, Sankalp developed safety and sensor planning for the world's first safe autonomous helicopter, funded by DARPA, a project that won the Howard Hughes award, AUVSI Xcellence award and was nominated for the Collier Trophy. He is a recipient of the Qualcomm Innovation fellowship and Swartz Innovation fellowship and has a PhD in Robotics from Carnegie Mellon University. Gather AI and Sankalp have received several awards, including CB Insights' AI 100, SupplyChainBrain's Great Supply Chain Partner Awards, Peerless Media's NextGen Supply Chain Awards, Food Logistics and Supply & Demand Chain Executive Top Tech Startup Awards, and the Pittsburgh Inno Fire Awards. About Gather AI Gather AI is an intralogistics AI company which collects visual data from drones, forklifts, and connected machines, integrates it with warehouse management systems (WMS) and cloud platforms, and uses AI to identify issues and suggest next steps. Key Takeaways: Real-World Supply Chain AI Applications In "Real-World Supply Chain AI Applications with Gather AI's Sankalp Arora", Joe Lynch and Sankalp Arora, CEO and Co-founder at Gather AI, discuss how Gather AI's combination of drone-collected visual data, AI analysis, and WMS integration is revolutionizing warehouse inventory management. Bridging Robotics Expertise to Logistics: Sankalp Arora's foundational work in safety and sensor planning for autonomous helicopters (a DARPA-funded project) highlights how sophisticated robotics and computer vision expertise is now being directly applied to create reliable, "real-world" AI solutions for the supply chain. Visual Data is the New Inventory Input: Gather AI utilizes hardware like drones, forklifts, and connected machines to collect vast amounts of visual data within a warehouse, moving beyond manual counts and traditional scanning methods to capture inventory status comprehensively and automatically. Intralogistics Focus: The primary application of this AI is in intralogistics (operations inside the warehouse), specifically tackling challenges like inventory inaccuracy, cycle counting, and labor efficiency—common pain points for WMS (Warehouse Management Systems) users. From Data to Actionable Insights: The platform doesn't just collect data; its core value is using AI to identify specific issues (e.g., misplaced items, damaged inventory, out-of-stock locations) and then suggesting next steps, making the data immediately actionable for warehouse staff. Critical System Integration: For successful real-world adoption, the AI platform must integrate seamlessly with Warehouse Management Systems (WMS) and cloud platforms, ensuring the visual intelligence updates the enterprise system of record effectively. AI for Operational Efficiency: By automating data collection and analysis, the technology shifts labor away from tedious inventory tasks, allowing personnel to focus on high-value activities, leading to significant gains in operational efficiency and inventory accuracy. Industry Validation of Innovation: Recognition through awards like CB Insights' AI 100 and various Supply Chain Partner awards validates that Gather AI's approach is recognized as a leading, commercially viable, and impactful NextGen Supply Chain technology. Learn More About Real-World Supply Chain AI Applications Sankalp Arora Gather AI Gather AI | Linkedin Gather AI | YouTube Case Studies Gather AI Capabilities 2025 AI Literacy in Logistics with Gather AI's Andrew Hoffman Gathering Inventory Data with Sankalp Arora Autonomous Data: Gather AI's Warehouse Vision The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Freight Tech Strategy: Avoiding the Implementation Trap with JBF's Brad Forester", Joe Lynch and Brad Forester, Founder and Managing Partner of JBF Consulting, discuss the critical need for a strategic roadmap to ensure logistics technology delivers real ROI rather than becoming a costly mistake. About Brad Forester Brad Forester is the Founder and Managing Partner of JBF Consulting, bringing more than 25 years of leadership experience in transportation strategy, logistics technology, and supply chain transformation. A recognized industry expert, Brad has advised Fortune 500 companies and high-growth brands on complex global transportation initiatives, from network design and technology selection to implementation and value realization. His background spans senior roles in consulting, software, and shipper operations, giving him a uniquely balanced perspective on strategy and execution. Brad is a frequent industry speaker and thought leader on TMS, visibility, and logistics innovation. About JBF Consulting JBF Consulting is a leading logistics strategy advisory and technology integration firm that partners with shippers to transform their logistics and supply chain execution operations. We empower clients to achieve operational efficiency and scalable, sustainable value through strategy development, roadmap orchestration, unbiased technology selection, expert implementation, data-driven insights, and ongoing managed services. For over two decades, our client-centric approach and alliances with best-of-breed solution providers have ensured that every strategy and solution we deliver drives measurable impact, long-term success, and customer satisfaction. Key Takeaways: Freight Tech Strategy: Avoiding the Implementation Trap In "Freight Tech Strategy: Avoiding the Implementation Trap with JBF's Brad Forester", Joe Lynch and Brad Forester, Founder and Managing Partner of JBF Consulting, discuss the critical need for a strategic roadmap to ensure logistics technology delivers real ROI rather than becoming a costly mistake. The Trap is Set Early: Implementation failures (going over budget or missing ROI) are usually symptoms of a missing strategy months prior, rather than errors made during the setup itself. Strategy as Insurance: Investing just 1% to 2% of your budget in a strategic assessment acts as an insurance policy, potentially mitigating up to 80% of common implementation risks. "Slow is Steady, Steady is Fast": Rushing to execute without "future-casting" (planning for growth or acquisitions 5–10 years out) leads to the "$10 million mistake"—having to rip out and replace a system that no longer fits. Create a Shipper Profile: Use a "matchmaking" approach to tech. A tool that works for a retail giant might fail for a bulk chemical shipper; you must find the specific vendor that matches your unique mode mix. The Hybrid Tech Trend: Large shippers are increasingly owning the software and data while outsourcing physical operations, allowing them to switch 3PLs without losing their historical data or visibility. Beware of Shiny Objects: Avoid "AI for AI's sake." Don't buy a hammer and then go looking for a nail; ensure any new tech solves a defined problem statement rather than just chasing industry hype. Phase Two is a Myth: Brad warns that "Phase Two never comes." If you don't build the necessary capabilities into the initial launch, the project often stalls at 75% completion, and the promised ROI is never realized. Learn More About Freight Tech Strategy: Avoiding the Implementation Trap Brad Forester | LinkedIn JBF Consulting | LinkedIn JBF Consulting Freight Tech Trends with Mike Mulqueen FreightTech for Fortune 500 Shippers with Brad Forester and Mike Mulqueen FreightTech Reality Check with Brad Forester The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Execution, Visibility, and Financial Control: How Infios Solves Global Supply Chain Challenges", Joe Lynch and Alan Rowlett, Corporate Vice President of Infios, discuss how unifying supply chain execution and financial data builds resilience. About Alan Rowlett Alan D. Rowlett, Jr., PhD, is a transformational global operations and supply chain executive focused on turning complexity into competitive advantage. With more than 25 years of experience spanning global enterprise, service, and logistics environments, he is known as a structured disruptor who challenges conventional thinking while strengthening resilience, modernizing operating models, and leveraging technology to elevate financial performance. Alan brings a disciplined, forward-looking perspective to today's supply chain challenges and is a frequent voice in industry and academic forums focused on innovation, leadership, and the future of global commerce. About Infios Infios is a global leader in intelligent supply chain execution, relentlessly making supply chains better - every single day. With a portfolio of adaptable solutions, we empower businesses of all sizes to simplify operations, optimize efficiency and drive measurable impact. Infios serves more than 5,000 customers across 70 countries, delivering adaptable and innovative technologies that evolve with changing business needs. Our deep expertise and commitment to purposeful innovation help businesses turn supply chains into a competitive advantage, building resilience and shaping a more sustainable future. Infios is a joint venture of international technology provider Körber and global investment firm KKR. Learn more at www.infios.com. Key Takeaways: Execution, Visibility, and Financial Control: How Infios Solves Global Supply Chain Challenges In "Execution, Visibility, and Financial Control: How Infios Solves Global Supply Chain Challenges", Joe Lynch and Alan Rowlett, Corporate Vice President of Infios, discuss how unifying supply chain execution and financial data builds resilience. Visibility drives value. The "End-to-End" Rebrand: Infios represents a strategic unification of industry-leading tools (like MercuryGate TMS and Körber WMS) under one flag. The goal is to move beyond "handshake" visibility to true "order-to-cash" control, spanning the entirety of a product's global journey rather than just the final few days of transport. The Three Pillars of Supply Chain: Alan defines the core of any successful supply chain through three consistent threads that have remained unchanged since the 1980s: Execution (doing the work), Visibility (status and positioning), and Financials (the ultimate measure of winning or losing). Financial Control as the Ultimate Truth: A supply chain's success is ultimately validated by the CFO. Infios focuses on eliminating data inconsistencies between operations and finance, ensuring that freight spend, accruals, and internal ledgers align perfectly to prevent the "discrediting" of logistics data. The "Silent" ROI of Freight Audit: Freight Audit and Payment (FAP) isn't just about catching errors; it's about contract adherence. Infios helps shippers recover significant costs from "freight paid but not used" (like discarded parcel labels) and service failures (like shipments missing a guaranteed 8:00 AM window). Combating Sophisticated Freight Fraud: With the rise of AI-generated fake documentation and "check-interception" by organized cartels, Infios uses its integrated system to flag discrepancies—such as a carrier being tendered as "Company X" but submitting paperwork as "Company Y"—before the invoice is paid. Legacy Systems vs. Cloud Agility: Many global enterprises are "institutionalized" with on-premise mainframes. Alan argues that the transition to the cloud is no longer just about cost-cutting; it's about adaptability. Cloud-based architecture allows for "plug-and-play" integration of AI and data aggregators that on-premise systems simply can't support. Intelligent Connectivity as a Competitive Edge: The future belongs to organizations that unify physical movement with financial flow. By automating "low-value" manual audit drudgery, companies can elevate their staff from processing transactions to analyzing high-level freight spend trends and driving strategic value. Learn More About Execution, Visibility, and Financial Control: How Infios Solves Global Supply Chain Challenges Alan Rowlett | Linkedin Infios | Linkedin Infios White Paper: Beyond the Invoice: Unlocking strategic value of Freight Audit and Payment programs. eBook: The Connected Execution Playbook White Paper: Integrating FAP and TMS: The hidden engine behind smarter transportation spend Webinar: Driving Cost Savings with FAP The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Is Your ERP a Data Graveyard: How to Unlock Millions with Nauta's Valentina Jordan", Joe Lynch and Valentina Jordan, Co-Founder and CEO of Nauta, discuss how structuring fragmented data turns supply chain silos into actionable revenue. About Valentina Jordan Valentina Jordan is the Co-Founder and CEO of Nauta, where she is re-engineering supply chains through clean AI data infrastructure. Previously, Valentina led product for Rappi's largest business segment, helping build and scale the core product stack behind Latin America's largest delivery platform, before bringing that same operational rigor to leadership roles at Amazon. At Nauta, Valentina brings a product-first, systems-level perspective to rethinking how supply chains operate, tackling the industry's most foundational challenge: building clean, structured data infrastructure that enables smarter decision-making. About Nauta Nauta is the AI-native operating system that connects your inventory, logistics, and procurement data into one intelligent layer. By acting as an intelligent membrane over existing ERP, TMS, and WMS systems, Nauta eliminates "data graveyards" by unifying fragmented data from emails, documents, and spreadsheets into a single source of truth. The platform moves beyond simple visibility, providing SKU-level insights and automated workflows that allow shippers to proactively manage exception handling and cash flow. Trusted by multinational leaders in the food, beverage, and retail sectors including distributors for brands like New Balance, Modelo, and L'Oreal, Nauta manages data for enterprises representing over $15B in annual sales. SOC 2 Type II certified, the platform empowers manufacturers and retailers to reduce container lifecycle times, prevent stockouts, and eliminate costly penalties like detention fees. Nauta's mission is to provide the standardized "rails of data infrastructure" necessary for truly autonomous and resilient global supply chains. Key Takeaways: Is Your ERP a Data Graveyard: How to Unlock Millions In "Is Your ERP a Data Graveyard: How to Unlock Millions with Nauta's Valentina Jordan", Joe Lynch and Valentina Jordan, Co-Founder and CEO of Nauta, discuss how structuring fragmented data turns supply chain silos into actionable revenue. The "Data Fragmentation" Mess: Global shippers are stuck with data trapped in emails, PDFs, and clunky legacy systems. This chaos forces teams to waste 75% of their day babysitting spreadsheets instead of making moves that actually scale the business. One Single Source of Truth: Nauta fixes this as an AI-native engine that pulls those messy data streams into one place. From finance to procurement, everyone works off the same live data—killing "tribal knowledge" for good. The Real Cost of Stockouts: For brands like Modelo or L'Oreal, a stockout isn't just a missed sale; it's a hit to your reputation and a massive financial penalty. Nauta shifts you from reactive "firefighting" to proactive prevention. Saving Millions in Revenue: Using predictive analytics, Nauta's inventory engine flags risks weeks in advance. One customer even saved $1.2M in a single quarter by dodging retail penalties and lost sales. Killing "Dry Runs" and Fees: Shippers pay for empty trucks because they can't see what's happening at the port. Nauta's predictive tech and automated communication can slash detention costs by up to 80%. SKU-Level Control: Most platforms track the box; Nauta tracks the product. We map data down to the individual item, so you know exactly which vessel is carrying your high-priority promotional stock. Smarter Procurement: With SKU-level insights, your team can make surgical decisions—like rerouting high-demand items before they even dock—ensuring the right product hits the right shelf every time. Learn More About Is Your ERP a Data Graveyard: How to Unlock Millions Valentina Jordan | Linkedin Nauta | Linkedin Nauta The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Logistics of Growth: Scaling Freight Tech Companies", Joe Lynch and Will Urban, Founder and Principal of Will Urban Consulting, discuss the strategic intersection of traditional logistics discipline and high-velocity tech innovation to drive multi-billion dollar scale. About Will Urban Will Urban is the Founder and Principal of Will Urban Consulting, a premier advisory firm specializing in scaling global logistics and freight tech organizations. With over 30 years of executive leadership experience, Will has navigated the evolution of the industry at the highest levels, holding pivotal roles at both the traditional logistics powerhouse Expeditors and the digital disruptor Flexport. During his tenure as Chief Revenue Officer at Flexport, he was instrumental in driving the company's organic revenue growth from $600 million to over $5 billion. Today, Will leverages his extensive background as a full partner at R7 and a venture partner at firms like Companyon and Nine Realms. He is a deeply connected figure in the supply chain ecosystem, serving as an investor, advisor, and board member for numerous startups and venture capital firms, where he bridges the gap between complex logistics operations and institutional investment. About Will Urban Consulting (WUC) Will Urban Consulting (WUC) is an elite consultancy dedicated to helping supply chain and freight tech companies master the "Logistics of Growth." Founded by Will Urban following his successful tenure at Flexport, the firm occupies a unique niche by providing executive-level expertise that blends traditional logistics excellence with modern digital scale. WUC is comprised of a global team of specialists—many of whom are veterans of Expeditors and Flexport—who focus on refining go-to-market strategies, accelerating revenue growth, and building sustainable sales organizations. Beyond operational consulting, WUC acts as a strategic bridge to the capital markets, helping startups navigate the complexities of fundraising by leveraging a deep network of venture capital and private equity investors. Operating on a flexible, month-to-month model, WUC provides clients with immediate ROI and unparalleled access to a global network of shippers, carriers, and industry leaders. Key Takeaways: The Logistics of Growth: Scaling Freight Tech Companies In "The Logistics of Growth: Scaling Freight Tech Companies", Joe Lynch and Will Urban, Founder and Principal of Will Urban Consulting, discuss the strategic intersection of traditional logistics discipline and high-velocity tech innovation to drive multi-billion dollar scale. The Power of Hybrid Expertise: Will Urban offers a unique "ground-up" perspective by bridging the gap between traditional logistics giants (Expeditors) and modern digital disruptors (Flexport). This dual experience allows him to help companies balance the disciplined, P&L-focused rigor of established firms with the "move fast" agility of tech unicorns. The "Inside Man" for Fundraising: For startups, navigating the VC world is often a translation problem. Will acts as a strategic bridge, helping founders articulate the value of supply chain nuances to generalist investors and ensuring they pitch to the right firms whose investment appetite matches their specific business model. A "Disciplined Grind" for Scaling: There is no "silver bullet" for massive growth. Drawing from his experience leading Flexport from $600 million to over $5 billion in organic revenue, Will emphasizes that scaling requires a disciplined, high-execution grind and a focus on building sustainable, global go-to-market programs. Democratizing Technology (The Convoy/DAT Model): A significant trend in freight tech is the transition from standalone products to integrated ecosystems. The acquisition of Convoy's platform by DAT illustrates how best-in-class technology can be used to drastically reduce the "cost to cover" a load, democratizing high-end tools for smaller trucking operations. Economics Matter (P&L Discipline): Despite the high-growth expectations of venture capital, Will maintains that the P&L always matters. He advises tech companies to align their pricing with the transactional nature of the logistics industry, as many clients prefer transactional costs over fixed, bottom-line software fees. Leveraging Relational Capital: In an increasingly digital industry, deep human networks remain a primary driver of success. Will's 30-year network of shippers, carriers, and executives provides "warm" entry points that are often more valuable than any piece of software for securing market share. Identifying and Investing in "Grit": Beyond just technical viability, Will looks for "gumption" and persistence in founders. His investment philosophy—often through his family office or as a venture partner—prioritizes individuals who demonstrate the hustle and resilience required to survive the volatile cycles of the global supply chain. Learn More About The Logistics of Growth: Scaling Freight Tech Companies Will Urban | Linkedin Will Urban Consulting (WUC) | Linkedin Will Urban Consulting (WUC) Inside the DAT – Convoy Platform Deal: What This Acquisiton Means for the Freight with Bill Driegert The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "An Insider's Guide to Small Parcel Shipping", Joe Lynch and Glenn Gooding, Founder of Gooding Supply Chain Advisors and host of the Chain of Command podcast, discuss strategies to navigate today's complex multi-carrier landscape and reduce costs through data-driven optimization. About Glenn Gooding Glenn Gooding is the Founder of Gooding Supply Chain Advisors and host of the Chain of Command podcast. With 40 years in supply chain and logistics, Glenn brings a rare combination of carrier-side and shipper-side expertise to every engagement. He spent 21 years at UPS in Operations, Industrial Engineering, and Enterprise Pricing before spending 19 years helping shippers optimize their transportation networks — delivering over $500 million in quantified savings across Fortune 50 companies, high-growth eCommerce brands, and third-party logistics providers. Glenn specializes in small parcel, LTL, and truckload optimization, and is known for his carrier-agnostic, data-driven approach to supply chain strategy. About Gooding Supply Chain Advisors Gooding Supply Chain Advisors helps shippers develop and maintain best-in-class supply chains. Founded in 2025 and built on four decades of industry experience, the firm provides comprehensive optimization services including carrier agreement analysis, rate benchmarking, accessorial cost mitigation, carrier mix optimization, and ongoing contract monitoring. GSCA operates as an extension of the client's team — performing deep analysis, developing negotiation strategy, and building carrier-facing business cases while the client maintains direct carrier relationships. The firm's performance-based fee structure aligns its success with its clients', and its carrier-agnostic approach ensures recommendations are always driven by data, not carrier affiliations. Key Takeaways: An Insider's Guide to Small Parcel Shipping In "An Insider's Guide to Small Parcel Shipping", Joe Lynch and Glenn Gooding, Founder of Gooding Supply Chain Advisors and host of the Chain of Command podcast, discuss strategies to navigate today's complex multi-carrier landscape and reduce costs through data-driven optimization. The "Cube-Out" Revolution: Small parcel shipping has shifted from "weighing out" (hitting weight limits) to "cubing out" (filling volume). Because ecommerce packages are often light and bulky, Dimensional (DIM) Weight pricing is now the primary driver of cost. If over 50% of your shipments are billed at DIM weight rather than actual weight, your packaging is unoptimized. The End of the UPS/FedEx Binary: The days of choosing only between UPS and FedEx are over. The 2026 market may require a multi-carrier strategy that includes super-regionals (like OnTrac), postal aggregators, and gig-economy delivery services. Technology now allows shippers to "agnostically" choose the best carrier for every individual package. Zone Skipping for High-Volume Shippers: For subscription boxes or high-density shippers, Zone Skipping is a game-changer. By consolidating orders and trucking them closer to the final destination before handing them off to a local carrier hub, you can bypass expensive long-haul zones and significantly reduce shipping costs. 3PLs Must Evolve Beyond "Rate Reselling": Third-party logistics (3PL) providers are often viewed skeptically by carriers who think they just "cannibalize" margins. To succeed, 3PLs must bring value back to the carrier by providing "efficient" freight—better packaging, lower average zones, and high-density induction—rather than just asking for deeper discounts. The "Opaque" Reality of Rate Increases: General Rate Increases (GRIs) are often marketing numbers. A "5.9% increase" might actually cost a specific shipper 8% or 10% depending on their specific profile (e.g., lightweight vs. heavy, residential vs. commercial). You must analyze activity-based costing to understand how surcharges and accessorials impact your specific bottom line. Shipping as a Branding Tool: Transportation can represent up to 20% of an ecommerce company's expenses. However, the delivery experience is the "final mile" of customer service. High-growth brands are using AI-curated buying experiences coupled with transparent delivery choices (speed vs. cost) to drive customer lifetime value. Mastering the Cold Chain: Shipping perishable or temperature-sensitive goods (like fresh meals or frozen treats) requires a "surgical" induction plan. Success depends on using refrigerated truckload moves to specific hubs on specific days to ensure products never sit in a warehouse over a weekend, which would otherwise destroy product integrity. Learn More About An Insider's Guide to Small Parcel Shipping Glenn Gooding | Linkedin Gooding Supply Chain Advisors The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Career Accelerator: Why Leaders Choose TMSA", Joe Lynch and Jennifer Karpus-Romain, Executive Director at the Transportation Marketing & Sales Association (TMSA), discuss how specialized community and education drive logistics success. Growth follows connection. About Jennifer Karpus-Romain Jennifer serves as the Executive Director at the Transportation Marketing & Sales Association (TMSA) and as an adjunct professor at Cuyahoga Community College teaching social media. Previously, she was Director of Marketing for Faye, a software integration firm, and has also held roles in the publishing and marketing industries, and managed her own content and publishing firm. Karpus-Romain has her Bachelor of Science in Journalism from Ohio University and received her MBA from Capella University. About Transportation Marketing and Sales Association (TMSA) Sales and marketing professionals in the logistics and transportation industry come to the Transportation Marketing and Sales Association (TMSA)as the place to learn, to grow, to have fun together and to make lasting connections. Members enjoy access to live events, virtual forums and exclusive member-only benefits. The association was founded in 1924 and has gone through many names and iterations throughout the years, but it's mission to be the resource for its members has never changed. Key Takeaways: The Career Accelerator: Why Leaders Choose TMSA In "The Career Accelerator: Why Leaders Choose TMSA", Joe Lynch and Jennifer Karpus-Romain, Executive Director at the Transportation Marketing & Sales Association (TMSA), discuss how specialized community and education drive logistics success. Growth follows connection. A Century of Evolution: The TMSA isn't a "new kid on the block." Founded in 1924 (originally focused on railroad advertising), the association has spent over 102 years evolving alongside the industry. While the name has changed to reflect modern logistics, its core mission—to be the premier resource for sales and marketing professionals—has remained constant. The New "Track-Based" Educational Model: To provide better ROI, the TMSA has moved away from a one-size-fits-all approach. They now offer five distinct tracks: 1. Company Leader, 2. Sales Leader, 3. Sales Practitioner, 4. Marketing Leader, 5. Marketing Practitioner The Track-Based approach ensures that whether you are a solo marketer or a VP of Sales, you are networking and learning with peers facing your specific daily challenges. "Human First" Leadership in an AI World: Jennifer emphasizes that while tools like ChatGPT (which she humorously calls "Atlas") are vital for efficiency—especially for small teams—the human element is the true differentiator. In an era of automated emails and AI-generated content, leaders choose TMSA to learn how to keep their brand voice authentic and human. The "Tech Mic Drop" & AI Showdown: Rather than traditional, dry keynotes, the upcoming Elevate Conference (June 7–9 in Denver) features a technology showdown. Competitors must present real-world results and efficiencies rather than just sales pitches. This helps members cut through the "noise" of the saturated logistics tech market. Bridging the Sales and Marketing Gap: A major theme of the interview is the "merger" of sales and marketing (or "Smarketing"). Jennifer points out that marketing should be creating "sales enablement" content—like simple infographics—that salespeople actually use, while sales should be providing feedback on lead quality to create a unified revenue-generating engine. Real Insights from Shipper Panels: One of the highest-value segments of their events is the Shipper Panel. Jennifer explains that they bring in actual big-name shippers who give "brutally honest" feedback. This is a rare opportunity for sales and marketing teams to hear exactly how shippers want to be approached—and more importantly, what "cringe-worthy" tactics to avoid. Professional Development as a "Career Accelerator": For "teams of one" or those in "flyover states," TMSA provides a sense of community. Beyond just learning, it offers leadership opportunities through committee work that professionals might not get at their day jobs. Jennifer views the association as a place to "sharpen the sword" so members are ready when market conditions (like the recent freight recession) finally turn around. Learn More About The Career Accelerator: Why Leaders Choose TMSA Jennifer Karpus-Romain | Linkedin TMSA | Linkedin TMSA homepage TMSA membership page TMSA ELEVATE Event Page TMSA Membership Page that highlights Tracks Elevating Transportation Sales and Marketing with Jennifer Karpus-Romain | The Logistics of Logistics TMSA Key Takeaways with Jennifer Karpus-Romain | The Logistics of Logistics Building a Freight Sales & Marketing Community with Jennifer Karpus-Romain The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market", Joe Lynch and Bill Driegert, EVP of Convoy Platform - DAT Freight & Analytics, discuss how the integration of the Convoy Platform's automation and AI technology with DAT's massive freight marketplace will help brokers combat fraud, increase efficiency, and focus on high-value work. About Bill Driegert Bill Driegert is the EVP of Convoy Platform at DAT Freight & Analytics. He was previously the EVP of Trucking at Flexport and the co-founder and Head of Operations at Uber Freight, Uber's logistics business. Bill began his career in freight as the fourth employee at Coyote Logistics (acquired by UPS), where he grew the role to Chief Innovation Officer. Prior to joining Uber, he served as COO at Pillow Homes. He also spent time at Amazon as Director of Planning and Innovation. Bill holds an M.A. in Supply Chain from MIT, an M.B.A. from the University of Chicago, and a B.A. from Southern Methodist University. About DAT Freight & Analytics DAT Freight & Analytics operates the DAT One truckload freight marketplace; Convoy Platform, an automated freight-matching technology; DAT iQ analytics service; Trucker Tools load-visibility platform; and Outgo factoring and financial services for truckers. Shippers, transportation brokers, carriers, news organizations, and industry analysts rely on DAT for market trends and data insights, informed by nearly 700,000 daily load posts and a database exceeding $1 trillion in freight market transactions. Founded in 1978, DAT is a business unit of Roper Technologies (Nasdaq: ROP), a constituent of the Nasdaq 100, S&P 500, and Fortune 1000. Headquartered in Beaverton, Oregon, DAT continues to set the standard for innovation in the trucking and logistics industry. Visit dat.com for more information. Key Takeaways: Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market In "Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market", Joe Lynch and Bill Driegert, EVP of Convoy Platform - DAT Freight & Analytics, discuss how the integration of the Convoy Platform's automation and AI technology with DAT's massive freight marketplace will help brokers combat fraud, increase efficiency, and focus on high-value work. Solving Major Brokerage Challenges: The acquisition of the Convoy Platform is a strategic move by DAT to help freight brokers tackle significant industry challenges like fraud, the need for increased automation, and the integration of AI. Automation for Efficiency: By integrating the Convoy Platform, DAT aims to automate routine tasks, which will allow brokers to dedicate more time to complex, high-value work, such as building relationships with clients and carriers. Enhanced Fraud Prevention: The deal combines the Convoy Platform's advanced, machine-learning-powered fraud prevention technology with DAT's extensive network and data. This fusion is intended to create a safer and more secure environment for freight transactions. Augmenting the DAT One Platform: The Convoy technology will be incorporated into DAT's flagship product, DAT One. This integration will offer brokers and carriers new automated capabilities while ensuring that the core, familiar functions of the load board remain unchanged. Leveraging Bill Driegert's Expertise: Bill Driegert's background, including his leadership roles at Uber Freight and Coyote Logistics, is a crucial asset for DAT. His experience as a technologist and innovator in the freight industry is key to the successful integration and future development of the Convoy Platform. The Practical Role of AI: The interview clarifies that AI is not just a buzzword but a practical tool for improving freight operations. The technology will be used to enhance decision-making, optimize processes, and increase overall efficiency for the brokers DAT serves. Building a Comprehensive Ecosystem: The Convoy acquisition is part of a larger plan to unify DAT's recent acquisitions, including Trucker Tools and Outgo. The goal is to create a complete, integrated ecosystem that provides solutions for everything from freight matching and payment processing to carrier tracking and automation. Learn More About Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market Bill Driegert | Linkedin DAT Freight & Analytics | Linkedin DAT DAT - Convoy Platform Convoy Platform - DAT DAT + The Convoy Platform: A new chapter in our marketplace evolution Infographic: Modernize your brokerage MIT Center for Transportation and Logistics with Chris Caplice Navigating Market Uncertainty with Sarah Bertram A Trillion Dollars in Freight Transactions with Ken Adamo DAT iQ: The Metrics that Matter with Samuel Parker Taking the Uncertainty and Risk Out of Freight with Erika Voss The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
Jake Hoffman and Joe Lynch discuss the container payment portal and the rise of AI in freight. Jake is the Chief Technology Officer of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. About Jake Hoffman Jake Hoffman is the Chief Technology Officer of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. He has led the engineering team since the company's inception in 2017, bringing a deep understanding of technology and trends in the industry to bear in driving the company's technical strategy. About Gnosis Freight Gnosis Freight is a leading provider of supply chain visibility and execution software, made available through its proprietary Container Lifecycle Management® (CLM) platform—the world's first supply chain platform focused on the full lifecycle of your shipping containers. Powered by the most complete, accurate, and low latency container tracking data available, the CLM platform provides logistics professionals with a smarter way to track and manage their containers, from booking until returned empty. Gnosis Freight's global footprint encompasses a diverse customer base, including top cargo owners (BCOs), ocean carriers, forwarders, truckers, 3PLs, technology providers, and other critical supply chain partners—all utilizing the CLM platform to achieve new levels of efficiency, cost savings, and collaboration within their supply chain. Key Takeaways: The Container Payment Portal and the Rise of AI in Freight Jake Hoffman and Joe Lynch discuss the container payment portal and the rise of AI in freight. Jake is the Chief Technology Officer of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. Container Lifecycle Management® Platform: Gnosis Freight specializes in its proprietary Container Lifecycle Management® (CLM) Platform, which provides comprehensive visibility and execution software for the entire lifecycle of shipping containers, from booking until they are returned empty. Real-time Container Tracking and Data: The CLM platform is powered by highly accurate and low-latency container tracking data, enabling logistics professionals to efficiently monitor and manage their containers. This real-time data is crucial for optimizing container movements and reducing dwell times. Partnership with PayCargo for Hapag-Lloyd's Container Payment Portal (CPP): Gnosis Freight has integrated its CLM platform with PayCargo's payment network to power Hapag-Lloyd's new Container Payment Portal (CPP). This collaboration aims to streamline import demurrage payments and accelerate cargo movement for Hapag-Lloyd customers in the U.S. AI for Automated Compliance and Invoicing: While not explicitly stated as "AI," the CPP's ability to provide "Automated real-time OSRA-compliant invoice generation based on pickup date" strongly implies the use of intelligent automation or AI to process data, apply rules, and generate compliant invoices efficiently, reducing manual effort and errors. Streamlining Operations and Enhancing Efficiency: The CPP, a result of the Gnosis-PayCargo partnership, offers features like real-time container status updates, seamless electronic payments, and integrated dispute resolution tools. These functionalities are designed to enhance cargo movement efficiency, reduce container dwell times, and improve payment processes for all stakeholders. Addressing Regulatory Compliance: The Container Payment Portal directly addresses compliance with the Ocean Shipping Reform Act of 2022 (OSRA) and the revised demurrage and detention rules from the U.S. Federal Maritime Commission (FMC), simplifying complex regulatory requirements for Hapag-Lloyd customers. Digitalization and Innovation in Shipping: The integration of advanced payment processing with comprehensive container tracking through the CPP represents a significant step forward in the digitalization of the shipping industry, showcasing Gnosis Freight's commitment to delivering innovative logistics technology solutions. Learn More About The Container Payment Portal and the Rise of AI in Freight Jake Hoffman | Linkedin Gnosis Freight | Linkedin Gnosis Freight Container Lifecycle Management: Gnosis Freight Streamlines International Logistics with Jake Hoffman Big Changes at the Port with Lauren Beagen The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
Neal Huffman and Joe Lynch discuss Farelanes: real time lane pricing for everyone. Neal is the Chief Executive Officer and Co-founder of Farelanes, a company specializing in providing real-time lane pricing data for the logistics industry. About Neal Huffman Neal Huffman is the Chief Executive Officer and Co-founder of Farelanes, a company specializing in providing real-time lane pricing data for the logistics industry. Neal has over 40 years in software development, innovation, and product management rollouts spread across the telecommunications and enterprise software industries. He played a role in the first Fiber to the Home technology deployed in Loudon County, Virginia in 1999. He transitioned to enterprise software and quickly latched on to the cloud deployment model. He helped pioneer an integrated credit card solution for the fare gate/public transit industry. Neal is not afraid of taking on new innovative approaches to existing markets and becoming an evangelist in the process. He does not shy away from the unknown and is fully focused on evangelizing Farelane's approach for taking the obfuscation out of the transportation lane pricing chaos that exists today. He is intently focused on bringing real time fare solutions enabling all players success in the transportation industry. About Farelanes Farelanes is a leader in Logistics analytics and real-time Lane Pricing for all equipment types operating on North American roads today. With over 25 equipment types, not just Dry Van, Reefer and Flatbed, Farelanes provides truckload freight data analytics services for North America. Shippers, brokers, carriers, TMS's, and industry partners rely on Farelanes for real-time market price indices for over 37,000 primary lanes and market data trends and insights, based on more than 20 billion in paid freight invoice market transactions. Founded in 2023, Farelanes is headquartered in Fort Worth, Texas. Key Takeaways: Farelanes: Real Time Lane Pricing for Everyone Neal Huffman and Joe Lynch discuss Farelanes: real time lane pricing for everyone. Neal is the Chief Executive Officer and Co-founder of Farelanes, a company specializing in providing real-time lane pricing data for the logistics industry. Mission and Vision: Farelanes aims to be the platform for industry innovation in logistics by enabling true and fair pricing, foundational content, centralized data publishing, and tools for computation and data management. Their vision is to be logistics' trusted partner in driving innovation, reducing complexity, and delivering network efficiencies through standards, technology, and effective governance. Product Offerings: The company offers several products tailored to different stakeholders in the logistics sector: Farelanes Silver: Designed for carriers, providing access to real-time lane pricing data. Farelanes Gold: Aimed at shippers, offering comprehensive pricing insights. Farelanes Bulk Data Publishing: For brokers and other entities requiring bulk data feeds, offering real-time data in various formats. Data Sources and Accuracy: Farelanes sources its data from trusted nationwide and custom geographic segments, ensuring accurate and transparent real-time pricing information. Team Expertise: The leadership team includes individuals with extensive experience in software development, innovation, and product management across telecommunications and enterprise software industries. Notable team members include Neal Huffman (CEO/Co-founder) and Andrew Cohen (CTO/Co-founder). Clientele: Farelanes serves a diverse clientele, ranging from Fortune 500 companies to owner-operators, providing solutions that cater to various organizational sizes and needs. Learn More About Farelanes: Real Time Lane Pricing for Everyone Neal Huffman | Linkedin Farelanes | Linkedin Farelanes Contact Farelanes The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Building the Connected Transportation Ecosystem: A Conversation with Trimble's Michael Kornhauser", Joe Lynch and Michael Kornhauser, Vice President of Trimble, discuss how integrated data and precision mapping create a more secure, efficient, and connected transportation ecosystem. About Michael Kornhauser Michael Kornhauser is sector vice president of Trimble, leading Transportation & Logistics in North America. With more than 20 years in various leadership roles, Michael has proven to be an astute and dynamic leader with deep industry understanding and passion for delivering superior customer value. Kornhauser, along with Dan Popkin, established the European operations and development of the successful CoPilot business and guided the ALK Technologies business integration into Trimble. Under his leadership, Trimble's mapping solutions have become highly recognized and respected throughout the North American trucking and rail industries. He studied at Trinity College, where he received a research grant from NASA and graduated with a Bachelor of Science degree in computer engineering. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Building the Connected Transportation Ecosystem In "Building the Connected Transportation Ecosystem: A Conversation with Trimble's Michael Kornhauser", Joe Lynch and Michael Kornhauser, Vice President of Trimble, discuss how integrated data and precision mapping create a more secure, efficient, and connected transportation ecosystem. The Power of a Global, Integrated Ecosystem: Trimble is no longer just a collection of individual tools; it is an intelligent ecosystem designed to connect all aspects of the supply chain—trucks, drivers, back offices, and freight. Because many of Trimble's customers are multinational, the company provides a global footprint that ensures consistency in data and operations, whether a shipment is moving through North America, Europe, or beyond. Industry Under Attack: Prioritizing Cybersecurity: Kornhauser emphasizes that the transportation industry is "under attack" from increasingly sophisticated cyber threats. To combat this, Trimble invests over $100 million annually in R&D, with a significant portion dedicated to cybersecurity. By partnering with giants like Microsoft, they ensure that even small carriers using their platform have enterprise-grade protection that they couldn't afford to build on their own. The "Four Revolutions" of Transportation Tech: Michael outlines the technological shifts that have defined the industry: GPS: The foundation that allowed for real-time tracking (which Trimble pioneers helped patent). TMS (Transportation Management Systems): The transition from paper to digital "ERPs for trucking." ELD Mandate: Moving from selective enforcement to universal, data-driven safety and compliance. AI: The current revolution, focusing on automation, predictive agents, and massive efficiency gains. Strategic AI Implementation: "Eating Our Own Cooking": Unlike startups that may take a "move fast and break things" approach, Trimble is highly measured with AI. They are currently using AI internally to write code and improve customer support agents before rolling those features out to their Fortune 500 clients. This ensures that the "always-on" nature of global logistics isn't disrupted by experimental tech. The TMS as the "System of Record": Despite the many apps and sensors in a modern truck, the Transportation Management System (TMS) remains the heart of the ecosystem. Michael explains that Trimble's strategy is to keep the TMS as the central hub where "Order-to-Cash" workflows live, while connecting specialized tools (like maintenance or navigation) seamlessly into that single source of truth. Precision Mapping for "People Who Drive for Work": A major differentiator for Trimble is their proprietary mapping (PC Miler and CoPilot). Unlike consumer apps like Waze, Trimble's mapping is built for heavy-duty trucks, accounting for bridge heights, hazmat restrictions, and even specific entry/exit gates at massive industrial complexes. This "last mile" precision is often the difference between a profitable trip and a costly delay. A "Customer-First" Partner Philosophy: Trimble embraces an open platform, hosting hundreds of partners—including some competitors. Michael highlights that the goal is to eliminate the "swivel chair" effect, where a dispatcher has to jump between 10 different monitors. By allowing third-party apps (like fuel cards or specialized sensors) to integrate into the Trimble stack, they provide carriers with the flexibility to build the specific "tech stack" their niche requires. Learn More About Building the Connected Transportation Ecosystem Michael Kornhauser | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble's Perspective: The Future of Freight is Connected with Rob Painter The Road Ahead: What Trimble Innovations Mean for Transportation with Jonah McIntire Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking with Rishi Mehra The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Optym Advantage: Smarter Routing, Planning, and Decision Making", Joe Lynch and Shaman Ahuja, Deputy CEO of Optym, discuss how applied AI and optimization maximize fleet utilization and driver profitability. About Shaman Ahuja Shaman Ahuja is currently serving as the Deputy CEO of Optym, a company specializing in prepackaged software solutions. With a robust background in technology and product management, he has held various leadership positions within Optym, showcasing his ability to drive innovation and efficiency. He began his professional journey as an intern and has progressively climbed the ranks, demonstrating a strong commitment to his career growth. His educational foundation in Computer Science from Carnegie Mellon University has equipped him with the skills necessary to excel in the competitive landscape of technology and his experience at firms like Goldman Sachs further underscores his capability and adaptability in high-pressure environments. He is passionate about leveraging technology to solve complex business challenges and is dedicated to fostering a culture of collaboration and excellence within his teams. About Optym Optym, Inc. is a global leader in optimization and applied AI solutions for the transportation and logistics industry. For more than two decades, Optym has partnered with some of the world's largest trucking, airline, and rail companies to solve their most complex operational challenges. Its flagship products—including LoadAi and RouteMax—empower carriers, brokers, and fleets to maximize efficiency, increase profitability, and make smarter, data-driven decisions. Backed by deep expertise in operations research, optimization science, and machine learning, Optym builds technology that turns real-world complexity into simple, actionable workflows. Key Takeaways: The Optym Advantage: Smarter Routing, Planning, and Decision Making In "The Optym Advantage: Smarter Routing, Planning, and Decision Making", Joe Lynch and Shaman Ahuja, Deputy CEO of Optym, discuss how applied AI and optimization maximize fleet utilization and driver profitability. Optimization vs. Standard Routing: Shaman clarifies that Optym is not a turn-by-turn navigation tool. While standard routing focuses on the best path from Point A to Point B, Optym's "Decision Support" focuses on load assignment. It determines which load a driver should take next, considering all drivers and constraints simultaneously to create a holistic weekly plan for the entire fleet. Targeting the "Enterprise" Complexity: The software is specifically designed for enterprise fleets, generally starting at 200 trucks. At this scale, manual planning on whiteboards becomes inefficient. Optym solves the "utilization problem"—ensuring trucks aren't sitting idle and drivers aren't wasting hours waiting at docks—by identifying "juice to squeeze" in large, complex networks. Strategy Pivot: From TMS to Integration: Originally, Optym built its own TMS (LoadOps) to ensure data quality. However, they realized large fleets are reluctant to switch TMS providers due to operational disruption. Optym pivoted to a "Killer App" layer that integrates directly with industry standards like Trimble and McLeod, acting as a specialized intelligence layer rather than a replacement for core systems. Advanced Operational Models: Relay and "Meet & Turn": A core feature of the software is optimizing complex maneuvers like Relays (handing off trailers between drivers) and Meet & Turns (two drivers meeting at a midpoint to swap loads). By automating these schedules, fleets can keep drivers within a specific radius, allowing them to be home every night while keeping the assets moving 24/7. Bridging the "Tribal Knowledge" Gap:The industry faces a crisis as veteran planners (who "know the network in their sleep") retire. Younger, tech-savvy employees expect modern interfaces. Optym's AI captures that "tribal knowledge" and turns it into data-driven suggestions, allowing a new hire to be as productive as a 30-year veteran within a week. Proven ROI and Efficiency Gains: Shaman shares a case study of a 900-truck fleet where Optym's pilot program covered the same amount of freight using 100 fewer drivers. This represents a nearly 20% reduction in driver costs. To lower the risk for new clients, Optym offers a 5x ROI guarantee, promising to generate $5 in value for every $1 spent. Enhancing Driver Lifestyle through Predictability: Beyond the math, the software addresses the "human" element of trucking. By using AI agents to reschedule appointments based on real-time ETAs and reducing wasted "dwell time" at shippers, Optym creates a more predictable schedule. This reduces the stress and sleep deprivation that contribute to the high health risks faced by long-haul drivers. Learn More About The Optym Advantage: Smarter Routing, Planning, and Decision Making Shaman Ahuja | LinkedIn Optym | LinkedIn Optym | Instagram Optym Optym Blog | Insights on Logistics & Technology Customer Stories | Success with Optym Case Studies | Optym Transportation Solutions LoadAi The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking", Joe Lynch and Rishi Mehra, VP, Product and Engineering at Trimble, discuss how integrated mapping technology optimizes routes, ensures driver safety, and drives profitability through a connected data ecosystem. Rishi Mehra As VP, Product and Engineering, Rishi Mehra is primarily responsible for overseeing the company's technology, products and engineering in North America. Mehra has been with Trimble since 2014, and previously served as a senior product manager and director of web products for ALK Technologies (now a part of the Trimble family). In that role, he led the product management and go-to-market activity for all web solutions globally and helped establish the commercial transportation-focused web digital platform within the organization. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking In "Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking", Joe Lynch and Rishi Mehra, VP, Product and Engineering at Trimble, discuss how integrated mapping technology optimizes routes, ensures driver safety, and drives profitability through a connected data ecosystem. The Power of a Connected Ecosystem: Trimble is more than a mapping company; it is a platform that connects shippers, brokers, carriers, and drivers. Rishi emphasizes that they don't have to provide every single solution themselves. Instead, they prioritize an open, scalable platform that allows partners (even competitors) to integrate, ensuring the customer has a seamless flow of data across their entire tech stack. Mapping as a Profitability Tool: Mapping technology is now a primary driver of ROI. By using tools like PC*Miler, carriers can plan the most cost-effective routes by factoring in state-specific fuel prices, tolls, and equipment-specific restrictions. Rishi notes that in a tight economy with low operating ratios, these "small" routing efficiencies are often the difference between a carrier being profitable or losing money. Preventing "Nuclear Verdicts" Through Safety Tech: Safety isn't just about avoiding accidents; it's about protecting the company from existential legal threats. Trimble's CoPilot Navigation prevents bridge hits (a major source of liability) by using precise commercial vehicle data. By investing a few dollars a month in truck-safe routing, fleets avoid the "nuclear verdicts" that have historically bankrupt multi-generational trucking companies. Hyper-Local Weather and Traffic Intelligence: General weather alerts are often too broad to be useful. Through a partnership with Weather Optics, Trimble provides a risk index score for specific road segments. This alerts drivers to hydroplaning risks, high winds that could tip empty trailers, and snow accumulation in real-time. This data also flows to dispatchers, allowing them to proactively reroute freight before a driver gets stuck. Solving the "Driver Utilization" Problem: The industry is shifting its focus from a "driver shortage" to a "driver utilization" problem. Trimble uses data analytics to track dwell times and detention at shipper facilities. By providing drivers and dispatchers with predictability regarding how long a stop will take, fleets can better manage Hours of Service (HOS) and ensure drivers aren't wasting their legal driving windows sitting at a dock. Combatting Sophisticated Cargo Theft and Fraud: Cargo theft is becoming increasingly high-tech, involving "spoofing" and "double-brokering." Rishi explains how Trimble uses connectivity to protect assets—for example, disabling fuel cards if the truck's GPS shows it isn't actually at a fuel bay. This level of integration between telematics and financial tools provides a layer of security that manual processes cannot match. The New "Three-Letter" Revolution: AI: The interview marks a transition in the industry's technological evolution. After the eras of GPS, TMS, and ELD, the next major frontier is AI. Trimble is integrating AI into its new TMS to automate mundane tasks, power "autonomous workflows," and provide predictive insights that help the industry move goods "safer, greener, and faster." Learn More About Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking Rishi Mehra | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble's Perspective: The Future of Freight is Connected with Rob Painter The Road Ahead: What Trimble Innovations Mean for Transportation with Jonah McIntire The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Fleet Profitability Unleashed: The Optimal Dynamics Advantage", Joe Lynch and Zach Schuchart, Senior Vice President, Head of Sales at Optimal Dynamics, discuss how decades of academic research and advanced decision intelligence are being used to automate complex logistics and maximize carrier profitability. Zach Schuchart Zach Schuchart is the Senior Vice President, Head of Sales at Optimal Dynamics. He has over 20 years of experience in the North American and European transportation industries, including roles at UPS, CHAINalytics, and XPO, he brings deep expertise and leadership to the Optimal Dynamics team. As Head of Sales, he oversees a talented group of Account Executives and Solutions Engineers, guiding prospective customers through the evaluation of advanced optimization solutions that drive operational success. About Optimal Dynamics Optimal Dynamics provides the decision intelligence layer that powers logistics transformation. Born out of 40 years of research at Princeton University, Optimal Dynamics leverages proprietary artificial intelligence technology to automate, optimize, and radically improve decision-making across trucking and transportation operations. Headquartered in New York City, Optimal Dynamics is backed by marquee investors including Koch Disruptive Technologies, Bessemer Venture Partners, The Westly Group, and Activate Capital. Learn more at www.optimaldynamics.com. Key Takeaways: Fleet Profitability Unleashed: The Optimal Dynamics Advantage In "Fleet Profitability Unleashed: The Optimal Dynamics Advantage", Joe Lynch and Zach Schuchart, Senior Vice President, Head of Sales at Optimal Dynamics, discuss how decades of academic research and advanced decision intelligence are being used to automate complex logistics and maximize carrier profitability. From Research to Reality: The Princeton Pedigree. Optimal Dynamics isn't just another tech startup; it is built on 40 years of academic research from Princeton University. This provides a level of scientific rigor and proprietary AI that differentiates their solutions from standard off-the-shelf logistics software. The Power of "Decision Intelligence". While many platforms focus on data visibility (showing you what is happening), Zach highlights the shift toward Decision Intelligence. This layer automates and optimizes the choice itself, helping carriers move from reactive management to proactive, data-driven execution. Bridging the Gap Between Planning and Execution. Leveraging Zach's 20+ years of experience at giants like UPS and XPO, the episode explores how traditional planning often fails when it hits the "real world." Optimal Dynamics focuses on creating dynamic plans that account for the inherent volatility in trucking operations. Leveraging High-Dimensional Artificial Intelligence. The core technology focuses on solving "high-dimensional" problems. Instead of looking at simple variables, the platform uses AI to process thousands of data points simultaneously—such as driver hours, fuel costs, and lane profitability—to find the "Optimal" solution. Automating the Complexities of Trucking. Automation isn't just about replacing manual tasks; it's about augmenting human capability. Zach discusses how their solutions allow sales and operations teams to evaluate complex scenarios in minutes rather than days, drastically reducing the "evaluation-to-action" cycle. Maximizing Profitability in Volatile Markets. In an industry with razor-thin margins, "Optimal Dynamics" means finding the most profitable way to move freight despite fluctuating market conditions. The platform helps fleets identify which loads to accept and how to route them to ensure maximum fleet utilization. Strategic Backing for Long-Term Transformation. The company's growth is fueled by marquee investors like Bessemer Venture Partners and Koch Disruptive Technologies. This level of backing underscores the industry's belief that Optimal Dynamics is a foundational player in the future of global logistics infrastructure. Learn More About Fleet Profitability Unleashed: The Optimal Dynamics Advantage Zach Schuchart Optimal Dynamics | Linkedin Optimal Dynamics Optimizing for the Future: D.M. Bowman Embraces Decision Automation Shifting From Manual Grind to Automated Growth Driving Strategic Growth and Innovation with Decision Automation How Smarter Planning Leads to Stronger Performance Rapid Transformation and Record-Breaking Results at Grand Island Express During Freight Recession, BCB Transport Sees 19.6% Increase in Revenue Per Truck After Embracing Artificial Decision Intelligence The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Fulfillment Playbook: ShipStation's Strategy for Building an Unbreakable Shipping Network", Joe Lynch and Josh Steinitz, Chief Strategy Officer at Auctane, discuss how to turn complex global logistics into a seamless competitive advantage. About Josh Steinitz Josh Steinitz serves as Chief Strategy Officer at Auctane, a leading global company empowering businesses with intelligent mailing and shipping solutions through trusted products like ShipStation, Stamps.com, Metapack, and Packlink. In his role, Steinitz leads corporate development, strategic partnerships, carrier relationships and strategy, and cross-border solutions. With a distinguished career in both travel and logistics, Steinitz previously led corporate business development for Amazon Worldwide Operations, held senior leadership positions at Revinate and Away.com, and founded NileGuide. Steinitz holds a bachelor's degree from Princeton University. About ShipStation Every day, tens of thousands of ecommerce businesses rely on ShipStation to solve the day-to-day challenges of importing orders and processing shipments. Since 2011, ShipStation's online shipping solution has helped businesses scale and deliver exceptional customer experiences—wherever they sell and however they ship. The multi-channel and multi-carrier platform offers over 400 integrations and partnerships with leading shopping carts, marketplaces, carriers, and fulfillment services, including USPS, UPS, FedEx, GlobalPost, Amazon, Shopify, and BigCommerce. ShipStation is a member of the Auctane family of companies and is headquartered in Austin, TX. For more information, visit www.shipstation.com. Key Takeaways: The Fulfillment Playbook: ShipStation's Strategy for Building an Unbreakable Shipping Network In "The Fulfillment Playbook: ShipStation's Strategy for Building an Unbreakable Shipping Network", Joe Lynch and Josh Steinitz, Chief Strategy Officer at Auctane, discuss how to turn complex global logistics into a seamless competitive advantage. Diversification is the Foundation of "Unbreakable" Logistics: Drawing from Josh's experience at Amazon Worldwide Operations (where he helped launch Amazon Logistics and expand Amazon Air), a primary takeaway is that a resilient network cannot rely on a single carrier. An unbreakable strategy requires a multi-carrier approach—integrating giants like UPS and FedEx with regional players and postal services to mitigate risks like strikes, capacity crunches, or price hikes. Move from "Reactive Shipping" to "Proactive Strategy": As Chief Strategy Officer, Josh emphasizes that shipping should not be an afterthought at the end of a sale. The "Playbook" involves using logistics as a competitive lever. By leveraging Auctane's suite of tools (ShipStation, Metapack, etc.), businesses can transform fulfillment from a cost center into a strategic asset that drives customer retention. Automation is the Antidote to Operational Complexity: ShipStation's core value proposition is streamlining the "day-to-day challenges of importing orders." Automation is key - automatically selecting the best carrier, service, and packaging based on pre-defined criteria. This eliminates human error and allows a small team to handle the volume of a much larger enterprise. The Power of "Unified Commerce" and Deep Integration: With over 400 integrations, ShipStation's strategy highlights that an unbreakable network must be "plug-and-play." Your fulfillment system should seamlessly sync with marketplaces (Amazon, eBay), platforms (Shopify, BigCommerce), and inventory management. Leveraging "The Amazon Effect" for Small and Mid-Sized Brands: Josh's background at Amazon gives him unique insight into what consumers now expect: speed, transparency, and low costs. A major takeaway is how ShipStation democratizes these "Amazon-level" capabilities for smaller merchants, providing them with discounted rates and branded tracking experiences that allow them to compete with the world's largest retailers. Multi-Channel Order Centralization: ShipStation acts as a "single pane of glass" by integrating with over 100 different e-commerce marketplaces (like Shopify, Amazon, and eBay). For a shipper, this eliminates the need to jump between platforms; it centralizes every order into one dashboard, significantly reducing manual data entry and the risk of fulfillment errors. Automated Rate Shopping and Discounted Shipping: The platform provides instant access to deeply discounted rates with major carriers like UPS, USPS, and FedEx. Shippers can use automation rules to "rate shop" in real-time - automatically selecting the most cost-effective or fastest carrier based on the package's weight, destination, or service level - which directly protects profit margins and scales shipping operations without adding headcount. Learn More About The Fulfillment Playbook: ShipStation's Strategy for Building an Unbreakable Shipping Network Josh Steinitz | Linkedin ShipStation | Linkedin ShipStation The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "The Road Ahead: What Trimble Innovations Mean for Transportation", Joe Lynch and Jonah McIntire, Chief Product and Technology Officer at Trimble, discuss Trimble's open, scalable platform that connects every aspect of the supply chain—from trucks and drivers to the back office—by serving as a reliable "system of record" that integrates practical AI innovation to help fleets maximize performance, visibility, and safety. About Jonah McIntire Jonah McIntire is Chief Product and Technology Officer at Trimble. He joined Transporeon in June 2021 and quickly led a succession of larger product organisations in the sourcing & data insights areas of the company. Known for his broad international experience, having lived and worked in 13 countries, Jonah's prior experience includes running global logistics for Build-a-Bear Workshop, launching business units for Manhattan Associates and Panalpina, and writing a university textbook on supply chain visibility. He also founded two companies and led them to successful acquisitions: Clear Abacus, an early cloud computing transport optimisation solution acquired by GT Nexus; and TNX Logistics, a spot procurement data science SaaS acquired by Transporeon. He is also a regular guest author in industry journals, hosts the popular Logistics Tribe podcast, and maintains a widely read industry newsletter on logistics technology. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: The Road Ahead: What Trimble Innovations Mean for Transportation In "The Road Ahead: What Trimble Innovations Mean for Transportation", Joe Lynch and Jonah McIntire, Chief Product and Technology Officer at Trimble, discuss Trimble's open, scalable platform that connects every aspect of the supply chain—from trucks and drivers to the back office—by serving as a reliable "system of record" that integrates practical AI innovation to help fleets maximize performance, visibility, and safety. The Responsibility of the Incumbent: Unlike startups that lead with "bombastic" promises, Trimble prioritizes its role as the foundational "system of record" for the world's largest supply chains, where stability and reliability are non-negotiable. A "Safety-First" AI Philosophy: Because Trimble's software manages critical infrastructure and multi-billion dollar logistics networks, their innovation roadmap is built on a "safety-first" framework to ensure no disruption to global commerce. The Three-Phase AI Maturity Model: Trimble is following a logical, tiered progression into the AI age: starting with internal adoption, moving to AI-enhanced features, and ultimately launching AI-native applications. "Eating Their Own Cooking": Before shipping AI solutions to customers, Trimble utilizes AI internally to refine the technology, ensuring they can provide honest, experience-based guidance to their partners. Enhancing the Proven vs. Chasing the New: A core pillar of their current strategy is adding AI-powered features to existing, trusted solutions (like TMW.Suite or TMT) to provide immediate value without requiring a total system overhaul. The Shift to AI-Native Applications: The next frontier for Trimble is the development of applications built from the ground up on AI architectures, designed to solve complex logistics problems that traditional logic-based software cannot. Prioritizing Practicality Over Hype: Trimble's focus remains squarely on the "practical uses" of AI—solving real-world friction in dispatch, maintenance, and routing—rather than following fleeting technology trends. Innovation as Change Management: Trimble recognizes that the hardest part of the AI transition isn't the code; it's the human element. Their strategy includes a heavy focus on onboarding, training, and building the "Customer Trust" necessary for long-term adoption. Learn More About The Road Ahead: What Trimble Innovations Mean for Transportation Jonah McIntire | LinkedIn Trimble Transportation | Linkedin Trimble Transportation Trimble's Perspective: The Future of Freight is Connected with Rob Painter The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Beyond FBA: Unlocking Amazon's Fulfillment for Retailers", Joe Lynch and Wainwright Yu, the General Manager and Director for Amazon's externalized fulfillment services, including Buy with Prime and Multichannel Fulfillment, discuss how retailers can scale their brands by leveraging Amazon's global logistics and the Prime badge to drive multi-channel growth. About Wainwright Yu Wainwright Yu is a technology executive and leadership coach who currently serves as the General Manager and Director for Amazon's externalized fulfillment services, including Buy with Prime and Multichannel Fulfillment. Over a distinguished thirteen-year tenure at Amazon, he has launched transformative products for Kindle and Amazon Logistics while training emerging leaders through executive development programs. As a scholar-practitioner and father to four multi-exceptional children, he brings a unique, personal perspective to cognitive diversity in the workplace. Through his diverse work in global business operations and private coaching, Wainwright remains dedicated to his mission of establishing mindful, compassionate leadership as the standard for the modern professional world. About Amazon Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth's Most Customer-Centric Company, Earth's Best Employer, and Earth's Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews. Key Takeaways: Beyond FBA: Unlocking Amazon's Fulfillment for Retailers In "Beyond FBA: Unlocking Amazon's Fulfillment for Retailers", Joe Lynch and Wainwright Yu, the General Manager and Director for Amazon's externalized fulfillment services, including Buy with Prime and Multichannel Fulfillment, discuss how retailers can scale their brands by leveraging Amazon's global logistics and the Prime badge to drive multi-channel growth. Leveling the Playing Field with MCF: Wainwright explains how Multi-Channel Fulfillment allows any retailer—whether they sell on Amazon or not—to tap into Amazon's global network of 200+ fulfillment centers. This turns Amazon into a high-performance 3PL that handles picking, packing, and shipping for orders from your own website, Shopify, or even social media stores. The "Halo Effect" of Buy with Prime: A major focus is how Buy with Prime allows D2C (Direct-to-Consumer) sites to offer the familiar Prime logo and checkout experience. By providing the same fast, free delivery promise shoppers trust on Amazon, retailers have seen an average 25% lift in conversion rates on their independent sites. Unified Inventory Management: Wainwright discusses the strategic advantage of a single pool of inventory. Instead of splitting stock between various warehouses, retailers can keep all their products in Amazon's centers to fulfill both Amazon.com orders (via FBA) and off-Amazon orders (via MCF), drastically reducing out-of-stock risks. Frictionless Checkout via Amazon Pay: With Buy with Prime, the checkout process is streamlined using the customer's existing Amazon account details. This reduces "cart abandonment" because shoppers don't have to enter credit card or shipping info, making the purchase as simple as a few clicks. Unbranded Packaging Options: A common concern for retailers is brand identity. Wainwright highlights that MCF orders can be shipped in unbranded, "blank box" packaging, allowing the retailer's brand to remain front and center rather than being overshadowed by Amazon's smile logo. Trust-Building through Reviews: Through Buy with Prime, retailers can now display their Amazon.com star ratings and reviews directly on their own websites. This social proof helps "new-to-brand" shoppers feel confident enough to buy from a site they may be visiting for the first time. Predictable, All-In Pricing: Wainwright clarifies that both services offer a simple, transparent fee structure that includes storage, picking, packing, and shipping. For many brands, this eliminates the hidden costs of managing private warehouses and allows for more accurate margin forecasting. Learn More About Beyond FBA: Unlocking Amazon's Fulfillment for Retailers Wainwright Yu | Linkedin Amazon | Linkedin Relentless.com Amazon MCF Amazon MCF Case Study: JLab Recent News The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Why It's Time to Expect More from Your EDI Platform", Joe Lynch and Shane Hagen, Presales Solutions Architect at Cleo, discuss the necessity of transitioning from traditional EDI to a unified platform for strategic supply chain orchestration and superior visibility. About Shane Hagen Shane Hagen is a Presales Solutions Architect at Cleo. He designs integration solutions that seamlessly connect internal applications with external partners, leveraging both API and EDI integration patterns. Cleo's customers rely on Shane to solve complex supply-chain challenges, trusting him to bridge the gap between business objectives and technical execution. With over eight years of experience in the integration space—including a prior role at Boomi—Shane brings deep expertise in modern connectivity and enterprise workflow design. He holds a computer science degree from Penn State University. About Cleo Cleo Integration Cloud (CIC) is a cloud-based integration platform, that allows organizations to build, operate, and optimize critical supply chain orchestration processes. The CIC platform brings end-to-end integration visibility across API, EDI, and non-EDI integrations, giving technical and business users the confidence to rapidly onboard trading partners, enable integration between applications, and accelerate revenue-generation. As a supply chain orchestration software company focused on business outcomes, Cleo's focus is to ensure each customer's potential is realized by delivering strategic solutions that make it easy to discover and create value through the movement and integration of B2B enterprise data. Key Takeaways: Why It's Time to Expect More from Your EDI Platform In "Why It's Time to Expect More from Your EDI Platform", Joe Lynch and Shane Hagen, Presales Solutions Architect at Cleo, discuss the necessity of transitioning from traditional EDI to a unified platform for strategic supply chain orchestration and superior visibility. The Imperative for Seamless System Connectivity The penalty for not connecting internal systems directly to external business partners is severe: it forces manual entry, leading to processes that are time-consuming, slow, unreliable, and prone to error. Organizations must expect their EDI platform to eliminate this manual burden and ensure robust, automated data exchange. Shift from Transaction Processing to Supply Chain Orchestration Expect your platform to evolve beyond simple data exchange to become a strategic tool for supply chain orchestration. Modern cloud platforms, like Cleo Integration Cloud (CIC), manage, operate, and optimize critical B2B enterprise data movement across the entire network, driving strategic business outcomes. Enabling Profitable Partner Relationships Through Speed Working with a powerful integration platform like Cleo is the key to accelerating growth. It directly enables companies to onboard new customers, suppliers, and business partners significantly faster, which is foundational to building more prosperous, high-velocity relationships. Hybrid Integration is the New Standard (API + EDI) The complexities of the modern supply chain require integration solutions that seamlessly blend traditional EDI with contemporary API patterns. A high-value platform must provide a unified environment for designing complex, end-to-end workflows that leverage both types of connectivity. Comprehensive Visibility Across All Data Streams True operational control requires end-to-end integration visibility across every data flow—API, EDI, and non-EDI. This holistic view gives technical and business users the confidence to solve complex supply-chain challenges by quickly identifying and resolving any bottlenecks. Bridging the Gap Between Business Strategy and Technical Execution A modern EDI platform must act as the essential link between ambitious business objectives (like accelerated revenue and growth) and the technical execution required to meet them. Guest experts, like Shane Hagen, are relied upon to translate complex requirements into measurable business value. Strategic Partnerships Drive Industry Focus (The Trimble Example) Expect your integration provider to have deep, strategic alliances within key industries. Cleo's position as a proud Trimble partner highlights its experience in solving complex integration challenges for Trimble customers and demonstrates its specialized focus on critical industry ecosystems. Learn More About Why It's Time to Expect More from Your EDI Platform Shane Hagen Cleo | Linkedin Cleo Demo Case Studies The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Optimize Speed to Revenue", Joe Lynch and Wes Arentson, Senior Sales Manager, Logistics at SPS Commerce, discuss how streamlining the supply chain's Order-to-Cash cycle is the key to accelerating business growth. About Wes Aretson Wes Arentson is a dedicated Senior Sales Manager, Logistics at SPS Commerce, empowering retail supply chains through innovative technology solutions. He is a recognized logistics sales leader with a strong track record of success at SPS Commerce, having consistently exceeded quota and earned prestigious honors like the Eagle Award and President's Club. At the core of his work is a deep commitment to the 3PL community, where he focuses on building strategic partnerships and enabling clients to better manage data and streamline operations using SPS Commerce's industry-leading technologies. Beyond driving sales success, Wes is a passionate Sales Coach and Mentor. He leads high-performing teams—including managing a team of 10 representatives across the U.S.—by fostering a culture of continuous learning and accountability. His leadership philosophy is focused on building strong relationships and delivering measurable results. Wes is also highly engaged in the industry, having served as a President and Board Member for the CSCMP Twin Cities Roundtable for over a decade. He holds a BA in English and Communication Studies from the University of Minnesota. He specializes in connecting world-class technology with the senior executives who control budget and strategy. About SPS Commerce SPS Commerce is the world's leading retail network, connecting trading partners across the globe to optimize supply chain operations for all stakeholders in the retail ecosystem. The company enables data-driven partnerships through innovative cloud-based technology, customer-centric service, and a team of accessible industry experts—allowing clients to focus on their core business. With over 45,000 recurring revenue customers spanning retail, grocery, distribution, supply, manufacturing, and logistics, SPS Commerce powers a vast and growing global retail network. Key Takeaways: Optimize Speed to Revenue In "Optimize Speed to Revenue", Joe Lynch and Wes Arentson, Senior Sales Manager, Logistics at SPS Commerce, discuss how streamlining the supply chain's Order-to-Cash cycle is the key to accelerating business growth. Direct Correlation: Order-to-Cash Speed = Revenue Acceleration. The single most critical factor in optimizing revenue is the speed of your Order-to-Cash (O2C) cycle. Wes stresses that every inefficiency in processing orders, from receipt to payment, translates directly into delayed revenue. Streamlining O2C with efficient data exchange is the fastest way to pull cash forward. Stop Margin Leaks by Eliminating Disconnected Systems. Learn how disjointed or manual systems create costly margin leaks—the silent erosion of profitability. These leaks are often caused by the lack of connection between trading partner portals, forcing manual data re-entry and increasing the risk of chargebacks and penalties. EDI as the Foundation for Impeccable Data Quality. At the core of SPS Commerce's success is the commitment to data quality. Listeners will understand that clean, standardized, and automated data transmission via modern EDI is essential not just for compliance, but for enabling accurate forecasting and preventing operational errors for all SPS Commerce customers. Master Retailer Scorecards by Fixing Data Exchange. Achieving and exceeding Key Performance Indicators (KPIs) and Service Level Agreements (SLAs)—the foundation of retailer scorecards and milestones—is non-negotiable. Wes explains that a failure to meet these standards is often a symptom of poor EDI connections or the lack thereof, not operational failure. Automated, accurate EDI is the fix. Accelerate Onboarding with Proven Compliance and Security. Wes highlights the comprehensive service offered by SPS Commerce, focusing on mapping, testing, compliance, and security. This end-to-end approach drastically shaves weeks off the process of onboarding new trading partners, ensuring systems are instantly compliant and secure, which minimizes risk and accelerates time-to-revenue. The EDI Advantage: Consolidate Portals and Win More Tenders. True efficiency moves beyond basic EDI compliance. By consolidating disparate retailer portals into one platform, you eliminate the "swivel-chair" chaos. This improved efficiency and performance not only stops margin leaks but directly improves your scorecard performance, helping you win more high-value tenders. Future-Proof Partnerships with Automated Data Strategy. The conversation culminates in the shift from tactical order management to a strategic, data-driven approach. Wes advocates for using centralized EDI to build continuous learning and accountability, allowing companies to focus less on manual data work and more on connecting world-class technology with senior executives who control budget and strategy. Learn More About Optimize Speed to Revenue Wes Arentson | Linkedin SPS Commerce | Linkedin SPS Commerce Woods Distribution Case Study Arcadia Cold Storage & Logistics Case Study Jay Group Case Study The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Penske's State of Logistics: Leasing, Tech, and Loss Prevention with Andy Moses", Joe Lynch and Andy Moses, Senior Vice President of Solutions and Sales Strategy for Penske Logistics, discuss the critical findings from the State of Logistics Report, the strategic advantage of integrating leasing and logistics services, and the operational necessity of combating escalating threats like cargo theft and cyber fraud. About Andy Moses Andy Moses is the senior vice president of solutions and sales strategy for Penske Logistics. He leads the organization's engineering solutions team and heads corporate sales strategy, advising Penske's product line leaders on sales and development. He was most recently senior vice president of sales and solutions, and previously held the role of senior vice president of global products. He has a distinguished career in the transportation industry in product and sales leadership roles, including prior experience as vice president of sales at Penske Truck Leasing. A member of the Council of Supply Chain Management Professionals (CSCMP) and a supply chain author, Moses has spoken at industry conferences and guest lectured at top universities. A Master Black Belt in Six Sigma, Moses holds a bachelor's degree in accounting from Brooklyn College and a master's degree from Pennsylvania State University in leadership development. About Penske Logistics Penske Logistics is a Penske Transportation Solutions company headquartered in Reading, Pennsylvania. The company is a leading provider of innovative supply chain and logistics solutions. Penske offers solutions including dedicated transportation, distribution center management, 4PL and lead logistics, transportation management, freight brokerage, and a comprehensive array of technologies to keep the world moving forward. Visit PenskeLogistics.com to learn more. Key Takeaways: Penske's State of Logistics In "Penske's State of Logistics: Leasing, Tech, and Loss Prevention with Andy Moses", Joe Lynch and Andy Moses, Senior Vice President of Solutions and Sales Strategy for Penske Logistics, discuss how integrated services and proactive technology are building a more secure and agile supply chain. Cyber Security, Cargo Theft, & Freight Fraud: Digital and physical security threats are escalating, making loss prevention a strategic imperative. Logistics providers must invest in robust cyber defenses for operational technology (OT) systems and implement advanced tracking, authentication, and security protocols to mitigate both physical cargo theft and sophisticated freight fraud schemes. The State of the Market (CSCMP/Penske Report): The industry is defined by persistent uncertainty and disruption, requiring a shift from short-term cost-cutting to long-term strategic resilience. The CSCMP/Kearney/Penske State of Logistics Report highlights that while capacity is balancing, geopolitical and economic headwinds, including shifts in trade and the $2.6 trillion U.S. business logistics costs, continue to drive complexity and require agility. Penske's Cross-Over Advantage (Leasing & Logistics): Penske's unique position—providing both truck leasing and logistics services—offers customers a unified and adaptable solution. This cross-over provides superior scale, equipment access, maintenance support, and integrated market intelligence on transportation capacity and emerging market needs. Technology as a Solution Driver: Penske's ClearChain® Technology Suite leverages data, analytics, and AI to provide end-to-end visibility, orchestration, and control. This technology allows companies to move beyond reacting to problems and engage in predictive modeling to proactively address issues before they impact the network. Problems Penske Solves: Penske leverages its engineering and sales strategy to solve critical business problems, including optimizing network design, providing compliant dedicated transportation, offering rapid scalability, and delivering the data-driven transparency required for consumer trust and regulatory adherence. Learn More About Penske's State of Logistics Andy's LinkedIn Penske Logistics CSCMP/Penske State of Logistics Report Penske ClearChain® Technology Suite The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
In "Tariffs, Typhoons, & Turmoil: Derisking the Supply Chain with Moody's Andrei Quinn-Barabanov ", Joe Lynch and Andrei Quinn-Barabanov, Moody's lead Supply Chain expert, discuss the need to leverage predictive data and holistic strategies to mitigate complex, interconnected global risks. About Andrei Quinn-Barabanov Andrei Quinn-Barabanov is Moody's lead Supply Chain expert. He works closely with Supply Chain Risk product team to shape the predictive capabilities of Moody's solution and with its customers to identify, assess, prioritize and mitigate supply chain risks. With more than three decades of experience, Andrei brings both practitioner's and consulting expertise to his role. His career in supply chain included ten years as the head of supply chain risk management at Raytheon. He also has significant management consulting experience, having worked on global operations for Nike, Sara Lee, Philips, W.W. Grainger, Lafarge and Kennametal. A native of Russia, Andrei is based in Washington DC. He earned his MBA at Stanford. About Moody's In a world shaped by increasingly interconnected risks, Moody's (NYSE: MCO) data, insights, and innovative technologies help customers develop a holistic view of their world and unlock opportunities. With a rich history of experience in global markets and a diverse workforce of approximately 16,000 across more than 40 countries, Moody's gives customers the comprehensive perspective needed to act with confidence and thrive. Learn more at moodys.com. Key Takeaways: Tariffs, Typhoons, & Turmoil: Derisking the Supply Chain In "Tariffs, Typhoons, & Turmoil: Derisking the Supply Chain with Moody's Andrei Quinn-Barabanov ", Joe Lynch and Andrei Quinn-Barabanov, Moody's lead Supply Chain expert, discuss the need to leverage predictive data and holistic strategies to mitigate complex, interconnected global risks. Financial Resilience Vetting: Supply chain managers must vet the financial health of all partners, not just customers. Use financial services (like Moody's) to assess stability. A stressed supplier is a critical performance risk, especially for industries like automotive and pharma. Geopolitical Planning & Diversification: Geopolitical risk is now a core factor, tied to tariffs and compliance. Aerospace and defense require scenario planning for policy changes and conflicts. Diversify sourcing regions to mitigate sanctions and trade duties. Digital and Physical Security: Threats include both physical cargo theft/freight fraud and sophisticated cyber security breaches targeting operations (OT). An attack on a 3PL or tech supplier (common in high-tech) can halt the chain. Invest in protocols covering digital and physical movement. Ethical & Legal Due Diligence: Pressure is high to ensure clean supply chains. Avoiding companies involved in slavery and/or money laundering requires rigorous checks. Non-compliance is a massive reputational and legal risk for sectors like pharma and energy. Climate-Informed Logistics: Weather risk is rising; use climate science in network design. In regions prone to typhoons or earthquakes, pre-qualify alternative routes, hold strategic buffer stock, and invest in resilient infrastructure. Transparency is Compliance: Achieving transparency and traceability is vital for issues like corruption and ethical sourcing. Modern tools (AI) are essential to trace components. This guarantees provenance for high-tech and ensures regulatory adherence for energy firms. Proactive Risk Modeling: Move beyond reaction to proactive risk modeling. Synthesize data (financial, geopolitical, ethical) to create risk scores for partners. This allows sectors like defense to build resilience by dual-sourcing and stress-testing their networks. Learn More About Tariffs, Typhoons, & Turmoil: Derisking the Supply Chain Andrei's LinkedIn Moody's Moody's Cyber Report Moody's Auto Report The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube