Podcasts about who the a method

How do you really know if someone is the right fit for your team—or your company's future? In this episode of The Greatness Machine, Darius sits down with Dr. Geoff Smart, founder of GH Smart and author of the bestselling book Who, to break down what separates successful hiring from costly mistakes. Geoff reveals the power of evidence-based assessments, why psych tests often fall short, and how intense curiosity—not stress—is the key to unlocking a candidate's true potential. From helping Fortune 500 companies select CEOs to coaching emerging leaders, Geoff shares stories, strategies, and myths about the hiring process—plus, why the "sell me this pen" test is just bad business. In this episode, Darius and Geoff will discuss: (00:00) Introduction to Geoff Smart and His Journey (02:55) The Importance of Hiring and Core Values (06:08) Geoff's Origin Story and Founding GH Smart (09:00) Cultural Fit and Hiring Process (11:55) The Role of Core Values in Business (14:52) Firing with Respect and Responsibility (18:05) A Players vs. B Players in Hiring (20:54) Adapting to Different Stages of Business Growth (30:05) Identifying A-Players for Growth (34:02) The Importance of Leadership in Organizations (40:25) Effective Interview Techniques (43:00) Assessing CEOs and Leadership Roles (48:44) Onboarding and Post-Hiring Strategies (55:20) Overcoming Fear of Failure Dr. Geoff Smart is the chairman and founder of ghSMART, a leadership advisory firm that helps CEOs, entrepreneurs, and public-sector leaders build high-performing teams. Founded in 1995, ghSMART is recognized for its rigorous hiring methods, impactful leadership development, and a culture of excellence. The firm has topped Glassdoor and Vault rankings and published several bestselling books, including “Who: The A Method for Hiring”. Geoff holds a Ph.D. in Psychology and was mentored by management legend Peter Drucker. Beyond business, he's committed to public service and leadership development through programs like the Colorado Governors Fellowship and his work with CiviCo. Sponsored by: Brevo: Get started free or save 50% for 3 months with code GREATNESS at brevo.com/greatness.  Huel: Try Huel with 15% OFF + Free Gift for New Customers today using my code greatness at https://huel.com/greatness. Fuel your best performance with Huel today!  Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/DARIUS. Notion: Get Notion Mail for free right now at notion.com/machine.  ShipStation: Go to shipstation.com and use code GREATNESS to sign up for your FREE trial.  Shopify: Sign up for a $1/month trial period at shopify.com/darius.  Connect with Geoff: Website: https://geoffsmart.com/  Website: https://ghsmart.com/  LinkedIn: https://www.linkedin.com/in/drgeoffsmart/  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://therealdarius.com/youtube Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness.  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Grow a Small Business, host Troy Trewin interviews Kira Leskew from The Eagle Institute. Kira Leskew shares her impressive journey of owning seven businesses, with five successful exits and three reaching seven figures. A particularly notable achievement was growing one business from five to fifty employees in just two and a half years. Currently, at The Eagle Institute, Kira teaches intuition development for CEOs and meditation techniques to manage stress. She emphasises the importance of discipline, consistency, and developing a strong mindset for business success, drawing lessons from her experiences as a former elite athlete. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Kira Leskew, the hardest thing in growing a small business is different for every person. She mentions that having talked to and trained many business owners, she has observed that they face various challenges. Therefore, there isn't one universal "hardest thing" What's your favorite business book that has helped you the most? Her favorite business book that has helped her the most is "Who: The A Method for Hiring" by Randy Street and Brad Smart. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Kira emphasizes intuition through meditation for insights and values discipline in weekly planning. She highlights tracking metrics like cash flow, profitability, and sales growth as vital for business success. Endless curiosity, questioning peers, and investing in professional development through books, coaching, and events underpin her continuous learning approach. What tool or resource would you recommend to grow a small business? Kira Leskew recommends developing a disciplined habit of weekly planning as a key tool to grow a small business. She emphasizes the importance of consistently reviewing meaningful metrics—like cash flow, profitability, and sales growth—and holding yourself to high standards. Drawing from her background as an elite swimmer, she believes that just as performance in sports relies on tracking progress and refining technique, business success depends on regular reflection, strategic adjustments, and staying aligned with long-term goals. What advice would you give yourself on day one of starting out in business? Kira Leskew could give herself advice on day one of starting out in business, it would simply be, “It's gonna be awesome.” This short yet powerful message reflects her belief in embracing the entrepreneurial journey with optimism and confidence. Despite the challenges and growth pains, she trusts that with the right mindset, discipline, and resilience, the experience of building a business will be not only successful but deeply rewarding. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: You can grow fast and still lead with calm, clarity, and kindness – Kira Leskew You don't need to be loud to lead—just deeply present and willing to listen – Kira Leskew Meditation isn't about escaping business stress, it's how you master it – Kira Leskew  

This episode is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Oberle Risk Strategies⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: Insurance Broker and Insurance Due Diligence Provider for Search Funds and Other Small-to-Medium-Sized Businesses⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  *This episode is brought to you by ⁠⁠⁠Boulay, the industry standard for Quality of Earnings, tax, and audit services, serving search fund entrepreneurs for 20+ years⁠⁠⁠*Today's episode is all about Hiring, and we've managed to secure one of the world's foremost experts on the subject.Randy Street is the Vice Chairman of ⁠ghSMART⁠, a global consulting firm that helps CEOs, boards, and investors build valuable companies specifically through hiring and developing world class leadership teams. Alonside ghSMART's chairman and founder, Geoff Smart, Randy also co-authored ⁠Who: The A Method for Hiring⁠, a book that I view as being required reading for all entrepreneurs and CEOs running SMBs. The very specific hiring method that they detail within this book ("Topgrading") changed the way that I made all of my hires across my entire company.In our discussion today, we discuss how to evaluate people & teams that you haven't personally hired, post-hire considerations, lessons from 30+ years of working with CEOs and management teams, compensation, and how to identify and address conflicts within leadership teams.

Intéressé.e par notre formation Yaniro Leadership Program ? Prenez rendez-vous avec Yasmine ici !Voulez-vous former les managers avec la méthode do it yourself ? Obtenez toutes les ressources ici !Résumé de l'article

Правильні люди — це основа компанії, а найм — це завжди виклик. Книга «Who: The A Method for Hiring» є однією з улюблених настільних книг багатьох підприємців і обов'язковою до прочитання для всіх, хто шукає таланти для своєї команди. «Найважливіші рішення, які приймають підприємці, стосуються не того, що робити, а того, хто це робитиме». У новому епізоді ми обговорюємо методологію та поради з книги «Who: The A Method for Hiring», а також те, як знайти саме тих людей, які рухатимуть ваш бізнес уперед і допоможуть досягти ваших цілей. — Зворотній зв'язок та реклама: flow@kindgeek.com Підписатись на email розсилку: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eepurl.com/iQh5ag⁠⁠⁠⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/ygnatyuk_⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/gnatyuk.yuriy⁠⁠⁠⁠⁠⁠⁠⁠ Telegram: ⁠⁠⁠⁠⁠⁠⁠⁠https://t.me/yuragnatyuk⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/y.gnatyuk⁠⁠⁠⁠⁠⁠⁠⁠ Підтримати на ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/flowpodcast ⁠⁠⁠

About the guest: Keshav Kolur is the founder and principal of Clive Capital. He describes his path into alternative investing and how he assists average investors, particularly IT professionals, in building generational wealth and achieving financial independence through alternative investments. From his experiences as a software engineer at Facebook and Amazon to his role as a partner at Legacy Acquisitions, a real estate development firm, Keshav offers a unique perspective on navigating the business world.   Books recommended by: * Who: The A Method for Hiring - https://www.amazon.com/Who-Method-Hiring-Geoff-Smart-ebook/dp/B001EL6RWY * The Charisma Myth - https://www.amazon.com/Charisma-Myth-Science-Personal-Magnetism/dp/1591844568   Relevant Links: Facebook: https://www.facebook.com/keshavkolur/ LinkedIn: https://www.linkedin.com/in/keshavkolur/ Company website: https://www.clivecap.com/ Company LinkedIn: https://www.linkedin.com/company/clivecapital Company Facebook: https://www.facebook.com/clivecapital   About Ray Hightower: Ray Hightower is a tech company founder and commercial real estate investor based in Phoenix, Arizona, USA. He serves as CEO of Bridgetown Partners, the creator of ROIClear.   https://ROIClear.com https://BridgetownPartners.com https://RayHightower.com   #ROIClear #Entrepreneurship​ #Business  #RealEstate   Note: ROI Clear is written without spaces: ROIClear.

"I can't grow if I'm doing the same stuff that I was doing last year. So for me to grow, I need to give my leaders space to grow in so that they're doing the stuff that I was doing last year—and then I'm doing something different. That's my yardstick for a good year."Damian Papworth is the founder and managing director of Globital, a white label digital marketing agency serving over 250 agencies across 6-8 countries. With a team of around 300 staff distributed globally, Damian has built a scalable agency model focused on consistent, high-quality fulfillment.In this episode of Agency Journey, Damian shares insights on building an agency for enterprise value, leading a distributed team, and navigating uncertain times in the industry. He emphasizes the importance of strategy over tactics and building strong relationships to weather economic challenges.Whether you're looking to scale your agency, improve your leadership skills, or prepare your business for a potential exit, this episode is packed with valuable advice from Damian's years of experience in the industry.

Intéressé.e par notre formation Yaniro Leadership Program ? Prenez rendez-vous avec Yasmine ici !Voulez-vous former les managers avec la méthode do it yourself ? Obtenez toutes les ressources ici !Résumé de l'épisode

Une équipe Revenue Ops est censée sublimer votre business et vous aider dans vos objectifs de croissance et de rentabilité.Mais comment s'assurer qu'elle soit performante et qu'elle apporte la valeur attendue ?Pour ce nouvel épisode, Jean-Baptiste Ronssin nous emmène dans les coulisses de l'Excellence Opérationnelle et nous décrypte tous les secrets d'une équipe Revenue Ops performante.Pour vous présenter Jean-Baptiste en quelques mots, il a d'abord eu un passé de Head of Sales notamment chez The Keepers ou Luckey Homes (racheté par Airbnb).Ensuite, il s'est tourné vers des fonctions plus Ops chez Lifen et Skello.Fort de ces expériences et d'un travail personnel acharné, il a développé une véritable expertise Business Ops qu'il déploie aujourd'hui au travers de sa propre boîte de conseil (JB-P) en accompagnant les plus grandes startup de la French Tech sur leur stratégie Ops. En bref, il faut voir cet épisode comme une session de conseil d'expert avec Jean-Baptiste !On y aborde de nombreux sujets avec toujours en ligne de mire cette notion de Performances des équipes Rev Ops, et de l'alignement entre stratégie ops et stratégie commerciale.Voici quelques questions auxquelles j'ai confronté Jean-Baptiste et pour lesquelles il a pris le temps de nous partager toute sa science :Comment utiliser la méthode OKR pour aligner les différentes équipes de la boîte ? Où positionner son équipe Ops / Performances dans l'organigramme de la boîte ? Pourquoi ne pas commissionner les équipes Ops ? Quand déployer une activité Ops ? Quel ratio respecter entre Ops et équipes internes ? Quelle équipe les Ops doivent-ils soutenir en premier ? Quel est le ratio idéal de run vs build pour une équipe Ops ?Retrouvez l'ensemble de ses réponses dans ce nouvel épisode disponible sur vos plateformes d'écoute habituelles.Et pour ne pas rater les prochains épisodes, abonnez-vous à la newsletter : https://podcast.ausha.co/engrenages?s=1----------Les références de l'épisode :L'étude des salaires des Ops : https://businessops.io/etude-salairesLe livre sur le recrutement "Who : The A Method for Hiring" de Geoff Smart et Randy StreetLe livre sur la négociation "Ne coupez jamais la poire en deux" de Chriss Voss et Tahl Raz----------Cet épisode du podcast Engrenages est sponsorisé par Texeï.Texeï est un cabinet d'expertise Salesforce fondé en 2016 et capable de vous accompagner sur toutes les problématiques qui sont liées à votre CRM Salesforce : de l'optimisation de votre cycle de vente à la refonte complète de votre CRM, en passant par des audits approfondis et la formation de vos équipes en fin de projet.Texeï c'est aussi plus de 70 collaborateurs qui ont en moyenne 6 ans d'expérience sur Salesforce. Tous sont basés en région parisienne et interviennent également sur des projets régionaux et internationaux.Vous recherchez un partenaire expert pour vous accompagner dans vos projets CRM Salesforce ?Je vous invite à les contacter directement grâce au lien qui suit : bit.ly/3S1SdSe

Inscrivez-vous au webinaire du lancement de la formation Yaniro pour un max de cadeaux exclusifs : Ici (places limitées ! )Bonjour et bienvenue dans le podcast du HUMAN FACTORJe m'appelle Alexis Eve et tous les mercredis je vais à la rencontre des plus belle startups pour construire avec vous la collection des meilleures pratiques RH de l'écosystème.Ne vous embêtez pas à prendre des notes, on s'en occupe pour vous ! Vous pouvez retrouver le meilleur de cet épisode et de tous les autres dans le Yaniro Wiki. La bible des meilleures pratiques RH dans un Notion. Rémunération, Recrutement, Cooptation : tout y est !Pour découvrir le Yaniro Wiki allez tout simplement sur www.yaniro.co/wiki et ajoutez la page en favori pour l'avoir sous la main quand vous en aurez besoinVous pouvez retrouver Benoît et Louise sur LinkedinSite web de Scalezia : https://www.scalezia.co/Ressources recommandées par Benoît : le livre Who : The A Method for Hiring de Geoff Smart le livre No Rules Rules : Netflix and the Culture of Reinvention de Reed Hastings et Erin Meyer Ressources recommandées par Louise : Le podcast Lundi au soleil Le podcast A-Players Le podcast Génération Do It Yourself Le podcast Les jeunes branches

This episode is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Symphony⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. On September 8th, 2023, Symphony will be live-streaming a webinar on searchfunder.com all about the technical due diligence process when acquiring a software company. Use this link to sign up: ⁠https://www.searchfunder.com/event/view/1200⁠. Symphony not only performs technical due diligence engagements for search funds, Private Equity firms, and strategic acquirers, but they also partner with those buyers on an ongoing basis on all things product (outsourced development, team augmentation, new product prototyping, UI refreshes, QA professionalization, and so on). Symphony is offering a full 15% off of any of their services for listeners of In the Trenches. ⁠Just go to ⁠⁠⁠⁠⁠the ⁠⁠⁠⁠Contact form on their website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and tell them that you're a listener of the podcast to receive this discount! * This episode is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠Oberle Risk Strategies⁠⁠⁠⁠⁠⁠⁠⁠⁠, the leading insurance brokerage and insurance diligence provider for the search fund community. The company is led by ⁠⁠August Felker⁠⁠⁠⁠⁠⁠ (himself a 2-time successful searcher), and has been trusted by search investors, lenders, searchers and CEOs for over a decade now. Their due diligence offering (which is 100% free of charge) will assess the pros and cons of your target company's insurance program, including any potential coverage gaps, the pro-forma insurance pricing, and the program structure changes needed for closing. At or shortly after closing, they then execute on all of those findings on your behalf. Oberle has serviced over 900 customers across a decade of operation, including countless searchers and CEOs within the ETA community * I have spent the past several weeks going through almost 3 years of In The Trenches archives to tease out all of the best insights that we've been able to collect from each of our guests specific to Hiring. I won't need to convince any CEO of how important the hiring process is, and how fraught with peril it can be when it isn't done right. Below is a list of our guests and topics, which include timestamps, so you can skip between the segments that are most interesting to you: (3:30) Randy Street: Co-author of Who: The A Method for Hiring, which introduced the Topgrading hiring method to the world (22:39) Verne Harnish: Founder of the Entrepreneurs' Organization (“EO”), & author of Mastering the Rockefeller Habits and Scaling Up (37:43) AJ Wasserstein: Professor at the Yale School of Management. Prior 2x CEO and active SMB investor (43:40) Mike Zani: CEO of The Predictive Index, and author of The Science of Dream Teams (52:27) Steve Divitkos: Hiring Your Senior Management Team: Founder of Mineola Search Partners (1:12:50) Anthemos Georgiades: Hiring in High Growth Environments: Founder and CEO of Zumper, an apartment rental platform that boasts 250 employees, 75 million active users, and 17 million app visits per month (1:27:09) Nicholas Andrews: Hiring for the Finance & Accounting Function: Founder of The Aspen Consulting Group (1:42:40) Rich Mironov: Hiring in Product Management: One of North America's preeminent Product Management thought leaders, having spent 40 years in the software industry in numerous capacities (1:55:20) Dave Prusinski: Hiring in Sales: Former EVP of FleetComplete. Grew annual revenue by ~25x, achieving a ~50% revenue CAGR for 9 of his 10 years

Geoff Smart is the chairman & founder of ghSMART, a global leadership advisory, education, and analytics firm. Geoff founded the firm whilst doing his PhD in 1995 and it now employs over 200 people helping Fortune 500 CEOs & boards, entrepreneurs, and heads of state to achieve their goals through hiring, developing, and leading talented teams.ghSMART is remarkable for it's strong positioning with the leadership suite of some of the leading companies in the world - something that even the biggest firms struggle to achieve. ghSMART is ranked #1 on Glassdoor among top firms in consulting, finance, and tech, with a 4.7/5.0 overall rating. It is also ranked #1 on the Great Place to Work index among top professional services firms. In 2023, Vault named ghSMART the #1 consulting firm in its industry (ranked above McKinsey, Bain, and BCG) in the categories of overall colleague satisfaction, compensation, selectivity, challenge, client interaction, work-life balance, (few) hours in an office, best boutique, business outlook, and overall diversity.Dr. Smart has written three bestselling books. Who: The A Method for Hiring (Smart & Street) is a New York Times bestseller that is currently ranked #1 on Amazon.com on the topic of hiring talented teams. Power Score:  Your Formula for Leadership Success (Smart, Street, and Foster) is a Wall Street Journal bestseller, and appeared on an international newspaper's list of “The 10 Best Business Books of 2015.” The CEO Next Door (Botelho & Powell) is a critically-acclaimed New York Times bestseller. In addition, Dr. Smart published Leadocracy: Hiring More Great Leaders (Like You) into Government, a New York Times bestseller which won the IPPY Award and the Axiom Book Award for #1 Best Business Book of the Year. He earned a B.A. in Economics with honors from Northwestern University, and a M.A. and Ph.D. in Psychology from Claremont Graduate University, where he was a student of management thought leader Peter F. Drucker.ghSMART makes an impact in the broader community. Dr. Smart founded a not-for-profit leadership development organization which became the Colorado Governors Fellowship Program, and he currently serves on the Board of Trustees of CiviCo. ghSMART colleagues donate hundreds of hours per year to advising leaders who make the world a better place.Prof. Joe O'Mahoney helps boutique consultancies scale and exit. Joe's research, writing, speaking and insights can be found at www.joeomahoney.com

On this episode, your host, Oz Rashid, is joined by Anastasia Volkova, CEO and Co-Founder at Regrow Ag, to discuss hiring in a truly innovative company specializing in science and technology that transforms farming, food systems and the future of the planet.Being an industry disruptor, we wanted to find out how they foster a culture of innovation and get inexperienced employees to open up about their ideas.Anastasia shared how Regrow Ag defines an ideal diverse workforce, and how they bring people with a lot of different backgrounds together with strong, inclusive practices.She explains the company's three hiring pillars and how they go about finding the cross-section of people who fit key qualities, as well as the four typical questions they like to ask prospective employers and why.Anastasia also provided the antidote for “hiring misses” that they came up with to avoid those situations…(tip: hire for now, not for the future, because the future is really uncertain.)Resources mentioned:Anastasia Volkova - https://www.linkedin.com/in/anastasia-volkova1/Regrow Ag - https://www.linkedin.com/company/regrowag/Who: The A Method for Hiring | Book - https://whothebook.com/Connect with our host, Oz Rashid, on LinkedIn: https://www.linkedin.com/in/ozrashid. Learn more about MSH: https://www.talentmsh.com. Don't forget to rate, download and subscribe to the podcast so you won't miss out on creative, innovative strategies for hiring the best talent. #talent #hiring #learning #teams

A Colombian Carnival glided down my gulletCoquettishly carousing my taste budsDark and Zesty over ice.Rolling-your-toes-through-sand-BlisssEven slipped into my Havianna sandals-with-a-cheeky-strap - you ok hun?"ALEXAAAAAAAA - Daddy's home, put on Daddy's fave - Texas "Inner Smile”Caleno is bamboozingly banging.Fiesta of Flavour sans Full-English HangxietyCaleno's delicious success: won listings at Sainsbury's, Waitrose & Partners, Marks and SpencersCaleño Drinks's founder, Ellie Webb

This week's episode is an exciting one as our host Yoni Kozminski gets into a conversation with the author of a book he has read, applied, and recommended to so many. Our guest is Dr. Geoff Smart, one of the authors of Who: The A Method for Hiring and Chairman & Founder of ghSMART. Founded in 1995, ghSMART helps Fortune 500 CEOs & boards, entrepreneurs, and heads of state to achieve their goals through hiring, developing, and leading talented teams with confidence. The firm was named the #1 “best consulting firm to work for” in overall employee satisfaction, challenge, and client interaction, by Vault in 2022, 2021, and 2020. Topics & Timestamps: 00:00 Guest Introduction 02:39 Episode Start 04:24 The Summary of Dr. Geoff Smart 06:58 Timeline of ghSmart and the WHO book 09:24 Studying with Peter Drucker "The Father of Management" 14:13 What's the Why behind WHO? 18:03 What's the key points on WHO? 19:37 4 Steps of Good Hiring 22:14 The 4 Disciplines of Execution and their Method 24:35 Dr. Geoff's thoughts on EOS 29:35 Understanding the cost and loss of making a hiring mistake 36:22 The Standards of ghSmart and how they keep it 40:13 Taking that Good Hire and fostering the right culture 45:42 What ghSmart is now and it's vision for the future 50:42 90-90-20 56:51 Informal and Formal alignment with your leadership team 01:02:20 Three Horizons Methodology ✨ Download our FREE Financial Planning Template for Amazon Sellers: https://bit.ly/free-amazon-financial-template ✨ Connect with us on social media: Yoni on LinkedIn - https://linkedin.com/in/yonkoz/ Successful Scales on LinkedIn - https://linkedin.com/company/successful-scales/ Instagram - https://instagram.com/successfulscales Facebook - https://facebook.com/successfulscales ✨ Connect with Dr. Geoff Smart: https://www.linkedin.com/in/drgeoffsmart/ Free tools at https://whothebook.com/ ✨ More about us: MultiplyMii Staffing - https://multiplymii.com Escala Consulting - https://weareescala.com South Col - https://www.southcol.co Successful Scales Podcast - https://successfulscales.com ✨ Full video episodes are also uploaded on YouTube: Subscribe here: https://youtube.com/successfulscales?sub_confirmation=1 Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset Connect with Global Wired Advisors here - https://globalwiredadvisors.com/

In episode #2208, Neil and Eric talk about how to hire good SEO freelancers. Throughout our careers, we have had to hire our fair share of SEO freelancers. Tuning in you'll hear about the lessons we've learned from the hiring process. We discuss how to identify whether someone will deliver what they claim they will, why you need to be patient and communicate clearly with new hires, and share our recommendations for great resources that will help you find the best SEO freelancers! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How to Hire Good SEO Freelancers. [00:25] How to identify SEO freelancers on job sites and follow up with their employers. [01:34] The concept of a role scorecard and how to implement it. [02:51] Book and newsletter recommendations for tips on hiring. [03:09] Why you need to be patient when hiring new freelancers. [03:29] The importance of being clear with your expectations. [03:52] Crucial questions to ask potential candidates to determine whether they will deliver high conversion rates.  [04:56] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:58] Check out https://www.marketingschool.io/jobs to see our job postings or post a job of your own! [05:07] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:     Who: The A Method for Hiring   SEO Notebook Newsletter SEO Fomo Newsletter Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In the newest Seedcamp Deep Dive, Sophie Adelman, co-founder of Multiverse and The Garden, and Siadhal Magos, co-founder of our portfolio company Metaview, join Carlos and our Talent Manager Alex Lewis to discuss all things talent in early-stage startups - from hiring to motivating and transitioning during market downturns. Tune in to learn best practices for interviewing and selecting candidates, why and when expertise is needed in startups, and why compassion is essential when letting employees go. Show notes: Sophie Adelman - twitter.com/Adelbadge Siadhal Magos - twitter.com/smagos Carlos Espinal - twitter.com/cee Alex Lewis - twitter.com/AlexLewisTalent The Garden - onegarden.com Metaview - metaview.ai Seedcamp - seedcamp.com Recommended resources: Who: The A Method for Hiring by Geoff Smart and Randy Street [https://whothebook.com] How to build an interviewer training process that raises the bar by Metaview [https://resources.metaview.ai/interviewer-training-playbook]

Being an entrepreneur is all about adapting. There are no rules, and the right decision for you might not be right for someone else. Every business is different. You need to adapt each lesson to your own situation. In this episode, Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about how best practices for others might not necessarily work the same for you. Here, you'll hear his personal story on how blindly following by-the-book strategies can backfire greatly. As entrepreneurs, knowledge can only progress when paired with a critical mind.     EPISODE HIGHLIGHTS Jason acquired a book called "The Who: The A Method for Hiring" in hopes of solving his hiring problems. Unfortunately, the contents weren't 100% what he hoped for. When ingesting information, you have to be critical and analyze what does and doesn't apply to you. The book mentions a 4-Step Process geared more toward hiring employees, while the nature of Jason's business is more of working with contractors. What piqued Jason's interest the most was the "Reference Interview" portion, which he found counter-productive. Applicants will always mention references that are heavily biased in their favor. Jason recently hired a contractor who talked a big game but couldn't deliver what he promised, wasting plenty of resources in return. References wouldn't badmouth their acquaintances at the risk of burning bridges. In certain states, companies can even get sued for badmouthing past employees. Hire multiple people for small projects and choose the best person to keep working with moving forward.     3 KEY POINTS What works for others might not necessarily work for you. Reference-Checking is a waste of time as references will always be biased in the applicant's favor. Hire people on a short-term basis and gauge their performance from there. TWEETABLE QUOTES  “Take note of past mistakes, so when the time comes, history won't repeat itself.”  – Jason Duprat "The beauty of being an entrepreneur is you're always learning. Take note of what doesn't work until you find something that does." – Jason Duprat   RESOURCES  Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!  Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea     #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, discusses a hiring system he learned after attending a recent mastermind. The hiring process is mission-critical for the success of your business because the team is responsible for outcomes. Jason provides tips for seeking out A-player candidates, the best way to conduct interviews, and why you should always be in a recruiting mode.   EPISODE HIGHLIGHTS The hiring process is an important step for driving business success. You should hire new employees based on core values.  When interviewing applicants, avoid making decisions based on gut feelings.  Bill Allen, a real estate investor, and entrepreneur was a speaker at a recent mastermind Jason attended. He recommends the book Who: The A Method of Hiring by Geoff Smart and Randy Street because it has a well-researched hiring system. When you make a bad hire, it costs you at least that position's salary. And that figure can go up to 5-15x based on time and money. Start with a good job description. Have a crystal clear vision about the work to be done and how performance will be measured.  Use a scorecard and include the mission of the job, six to seven detailed breakdowns of what the position will do, and when the actions should be completed. Break down interviews into three to filter top candidates for the position. The first is the screening interview. Ask applicants about career goals, skills, strengths, weaknesses, and who their last five bosses were. Next is the main interview, where references (the last five bosses) are called to probe deeper into the applicant's experience and performance. The last is the focused interview which highlights the specific skills and traits demanded by the job. Always be in a recruiting mode because you never know when rockstar employees are looking.  A-players are pulled to other jobs; B and C players are pushed out the door. If you want an above-average business, you need to hire significantly above-average people.    3 KEY POINTS Business success lies in the employment process because it's the first step to building a team. Interviewing is critical in the hiring process so it must be done thoughtfully and intentionally. Hire new employees based on core values.  Accept applications even when there are no positions open – sell the opportunity to work for your business.   TWEETABLE QUOTES  “Don't wait to hire until you're feeling overwhelmed. Be proactive.” – Jason Duprat “You need to hire when what you love to do is being overtaken by what you hate to do.” – Jason Duprat   RESOURCES Bill Allen, 7 Figure Flipping: https://www.7figureflipping.com/about Who: The A Method of Hiring: https://whothebook.com/   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #hiringsystems #HireAPlayers #businesssuccess #teamdevelopment 

In episode #2026, Neil and Eric delve into the tough state of the talent market right now and how to win over the best employees. Hiring new employees at this point in time is especially challenging for a number of reasons, not least of which is the substantial jump in initial salary offerings, even to marketers who are entering the job market for the first time with little to no experience. Learn about the current trends, why it's not sustainable, and what you can do to snag top talent within your budgetary constraints and compete with bigger companies! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: The Talent Market is Tough Right Now. Here's How to Win Over the Best Employees. [00:25] An account of the experiences companies have been having with prospective employees accepting competing job offers. [01:19] The role that recruiters play in job acquisition and retention. [02:01] How Neil's company has been affected by the tougher talent market. [02:40] Why the current salaries that employees are being offered are not sustainable. [02:51] How to improve your chances of a successful hire by having a leader join a call with a prospective employee. [04:16] How to use an interview to find out what motivates a prospective employee. [04:29] Asking prospective employees what they'd object to if they received a counter offer. [05:03] What Neil does to get the best talent. [06:32] The concept of boomerang employees and why they are surprisingly common. [07:00] How to help employees achieve their goals outside of work. [07:46] Eric and Neil's differing opinions on the extent to which a company can be democratic. [11:34] Tweet at us whether you think companies are democracies or benevolent dictatorships! [11:40] That's it for today! Don't forget to rate, review and subscribe! [11:43] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today's Episode:     Who: The A Method for Hiring The Dream Manager: Achieve Results Beyond Your Dreams by Helping Your Employees Fulfill Theirs   Neil Patel on Twitter Eric Siu on Twitter Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Max Rhodes is the Co-Founder and CEO @ Faire, the online marketplace where retailers discover their next bestsellers from independent brands across the globe. To date, Max has raised over $1.1BN with Faire from some of the best including Sequoia, Founders Fund, DST, Forerunner, Lightspeed and many more. Prior to starting Faire, Max spent close to 5 years at Square in numerous different roles including Director of Consumer Product at Caviar. In Today's Episode with Max Rhodes You Will Learn: 1.) The Founding Story: How Max made his way into the world of startups with his joining an early Square team? How did his 5 years at Square impact how he approaches company building with Faire? How did Square's approach to product and mission impact Max's thinking? 2.) How To Hire Effectively: How does Max construct the hiring process? Where do many founders make mistakes? What does Max mean by "deep behavioural interview"? What questions does he ask? What are the signals of 10/10 candidates? What are red flags he looks for? How does Max determine capability? What literal tests can be done to test for this? 3.) How To Reference People: How does Max approach the referencing process when hiring people? How does Max make the other side feel comfortable, so they will open up and share everything? What have been some of Max's biggest lessons on what it takes to do referencing well? Where do many make mistakes with referencing? How does Max use an "out of 10" system to determine the quality of the candidate? 4.) How to Strategise: How does Max use strategy docs to orient the direction of the company? How often does Max write them? How long do they take to write? What are the core components of the strategy docs? Who else is involved in their writing? Once written, what is the right format to discuss with the team? How does Max approach how rigid he is to the strategies outlined? How does he determine whether he should change strategy or stick to plan? Item's Mentioned In Today's Episode with Max Rhodes Max's Favourite Book: Good Strategy Bad Strategy, Who: The A Method for Hiring

As Marshall Goldsmith said, "what got you here won't get you there". This rings true for eCommerce businesses when speaking about their organizational structure and the role that Founders play in the business. On today's episode of Link Up Leaders, Francois and Lisa are speaking with Eli "Lipi" Lipshatz, the Co-Founder and Director of Escala to discuss the differences in organizational structure between beginner Amazon businesses and 8-figure Amazon businesses. We'll discuss what key hires Founders should be making and at what point in time, as well as what Founders' focus should be on a daily basis. --

Welcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: So you want to be a charity entrepreneur. Read these first., published by Mathieu Putz on January 26, 2022 on The Effective Altruism Forum. If you want to start a charity, you need to be learning constantly. You'll inevitably learn by doing, but it will save you a lot of heartache to also learn from others. If you're interested in potentially starting a charity or are already running one and want to continue improving your org, here's what we at Nonlinear think will be useful to read. We don't recommend reading these in order or start to finish. Skim them ruthlessly, jump around to the ones that seem relevant to you, and try to really engage with the ones that are genuinely useful to you. Blog posts Why founding charities is one of the highest impact things one can do Should I start a charity now or later? Great blog post about the benefits of starting something now vs later. How to increase your odds of starting a career in charity entrepreneurship. This post also touches on how to get a low-risk taste of startup life to see if you'll like it. TL;DR - do self-initiated projects with no oversight, ideally recruiting and leading a team of friends/volunteers to help. What traits make a great charity entrepreneur Which jobs will best prepare you to become a charity entrepreneur? Why top performers shouldn't go to university. There are better ways to signal competence Why EAs in particular are good people to start charities Top 13 Tools for NGO Founders. Want to particularly highlight Upwork where it's really easy to hire freelancers for innumerable small tasks that it's not worth hiring a full time person for. Startup Playbook by Sam Altman. Probably the most information dense piece of advice for potential founders. Just replace every mention of “business” with “charity” and “profit” with “impact” to get the most out of this. This is true for most forprofit startup material Paul Graham essays, notably What You'll Wish You'd Known How to Start a Startup Do Things that Don't Scale Charity Entrepreneurship's resource list. Lots of good stuff listed here. A Brief Overview of Recruitment and Retention Research by Animal Advocacy Careers. Blog post reviewing the evidence for different hiring and retention techniques, ordered by evidence base and effect size. I wish all research was done and presented this way. Charity Science's fundraising research. Fundraising is a keystone skill for charity entrepreneurship. Charity Science systematically researched all the major fundraising methods and compared how well they worked. I'd pair this with reading at least one book on fundraising. Fundraising for Dummies is good, though probably not the best. Takeaways from EAF's Hiring Round by Stefan Torges There Are No Walls. Short post about how to see how many options you truly have. Books How to Start a High-Impact Nonprofit by EA's very own Joey Savoie and Patrick Stadler. If you could only read one book, it'd be this one. Managing to Change the World. The best book on management Kat has ever read, and it just so happens to also focus on the particular issues charities face. Peter Wildeford wrote some good notes on it here. The Lean Startup by Eric Ries. This is a classic for a reason. How to Make a Minimum Loveable Product. Technically a blog post, but should be read after Lean Startup, so put it in this section. Who: The A Method for Hiring by Geoff Smart and Randy Street (summary) Atomic Habits by James Clear. How to be productive as an individual. Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland. How to be productive as a team. 4-Hour Work Week. Tim Ferriss is one of the most instrumentally rational people that Kat has ever encountered. Take his lessons, mix in a little EA epistemology, and cross-apply them to EA. Makebook. Ridiculously practical book about ...

Rachel Carrell Rachel Carrell is the CEO of KoruKids, building the world's best childcare service. She was the former CEO of DrThom, a healthcare company which she grew to 1.3 million paying users in 3 countries. She has a DPhil in Development from the University of Oxford, where she was a Rhodes Scholar, and was elected as a Young Global Leader by the World Economic Forum in 2014. She was named 'Best Business Woman in Technology' at the 2017 Best Business Women awards, and also won the 'Inspirational Mother' award at the 2017 Inspiration awards. Takeaways Building trust as a foundation with your people will bring more positive consequences. Having an emotional check-in within your team will help you understand each other and boost productivity at work. Who: The A Method for Hiring (https://www.amazon.co.uk/Who-Geoff-Smart/dp/0345504194) by Geoff Smart and Randy Street - (book recommended when hiring) 01:20 - Who is Rachel? 02:00 - Childhood Competitions and Entrepreneurial Experience 04:16 - Common Things About Founders 05:14 - Other Business Experience 06:24 - Management Consulting Experience 07:28 - People Management Tip 12:51 - Hiring People 16:43 - Interview Sample Questions 20:38 - Feedback Received by Rachel 23:35 - How did Rachel start Koru Kids 28:22 - The Koru Kids Team 33:55 - Rachel's Childhood Memories 36:01 - Kindest Thing Done for Rachel 38:34 - Rachel's advice CONNECT WITH RACHEL Koru Kids (https://www.korukids.co.uk/) LinkedIn (https://www.linkedin.com/in/rachcarrell) Instagram (https://www.instagram.com/rach.of.koru.kids) Twitter (https://twitter.com/rachcarrell) ABOUT THE HOST My name is Sam Harris. I am a British entrepreneur, investor and explorer. From hitchhiking across Kazakstan to programming AI doctors I am always pushing myself in the spirit of curiosity and Growth. My background is in Biology and Psychology with a passion for improving the world and human behaviour. I have built and sold companies from an early age and love coming up with unique ways to make life more enjoyable and meaningful. Connect with Sam: LinkedIn (https://www.linkedin.com/in/sharris48/) Instagram (https://www.instagram.com/samjamharris/) Twitter (https://twitter.com/samjamharris) Wiser than Yesterday (https://www.wiserpod.com) ReasonFM (https://reason.fm/podcast/growth-mindset-podcast) Support the Show - Patreon (https://www.patreon.com/growthmindset) Subscribe! If you enjoyed the podcast please subscribe and rate it. And of course, share with your friends! Special Guest: Rachel Carrell.

Austin Brawner is the CEO of Brand Growth Experts, where he provides coaching and training ecommerce entrepreneurs. He's also the host of the Ecommerce Influence Podcast. On this episode, we talk about the 6 steps of the Effortless Growth Operating System, the hiring process between agencies and brands, how negativity can positively and negatively affect your business, and so much more! To learn more, visit: http://honestecommerce.co Resources: Unlock massive growth in your business without burning out brandgrowthexperts.com Convert more visitors into paying customers ecommerceinfluence.com Connect with Austin austinbrawner.com linkedin.com/in/austinbrawner Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine mikemichalowicz.com/profit-first Traction: Get a Grip on Your Business eosworldwide.com/traction-book Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future cameronherold.com/vivid-vision Who: The A Method for Hiring whothebook.com Double Your Profits: In Six Months or Less (Packaging May Vary) amazon.com/Double-Your-Profits-Months-Less/dp/088730740X Simple Numbers, Straight Talk, Big Profits simplenumbers.me/the-books The Brain Audit psychotactics.com/products/the-brain-audit-32-marketing-strategy-and-structure Scale your business with electriceye.io Download Mesa at the Shopify App Store apps.shopify.com/mesa Level up your customer support gorgias.grsm.io/honest Respond to any of Rewind's welcome emails and mention HONEST ECOMMERCE to get 1 month free rewind.io/honest Get started with a free account at klaviyo.com/honest Subscribe to Honest Ecommerce on Youtube 

Today's episode is all about Hiring, and we've managed to secure one of the world's foremost experts on the subject. My guest is Randy Street. Randy is Vice Chairman of ghSMART, which is a global consulting firm that helps CEOs, boards, and investors build valuable companies specifically through hiring and developing world class leadership teams. During Randy's tenure, ghSMART has grown tenfold, and has been ranked by Forbes as one of America's Best Consulting Firms from 2017-2020. Randy first came on my radar when I read the book that he wrote in collaboration with ghSMART's chairman and founder, Geoff Smart, called Who: The A Method for Hiring. I profile this book on my website as being absolutely required reading for all entrepreneurs and CEOs running SMBs. The very specific hiring method that they detail within this book changed the way that I made all of my hires across my entire company. The book quickly become a New York Times, Wall Street Journal, BusinessWeek, USA Today, and Publishers Weekly best seller, and has earned acclaim from countless other publications. Randy also co-authored another Wall Street Journal bestseller, called Power Score: Your Formula for Leadership Success. In our discussion today, we barely touch on Randy's book because, candidly, I'd encourage you to simply buy it an read it for yourself. In today's episode, I try to dig one level deeper with Randy and discuss how to evaluate people & teams that you haven't personally hired, post-hire considerations, lessons from 30+ years of working with CEOs and management teams, compensation, and how to identify and address conflicts within leadership teams. Please enjoy!

Jeff Rosenblum is a co founder of Questus, a digital advertising agency that has worked with many of the world's most influential brands, including American Express, Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham and Verizon. Jeff created a groundbreaking documentary about the advertising revolution called The Naked Brand and the book Friction which explained how passion brands are built.   Jeff has lectured at some of the top universities in the world, including Yale, Cornell, Columbia, and the London Business School. He has won some of advertising's most prestigious awards, and presented at many of the industry's largest conferences.   Questions   Could you share with us a little bit about your journey? Your Book Exponential, could you tell us a little bit about what the book is about? Who is the book geared towards helping and what do you mean by empowering? And what do you mean by interrupting? What does empowerment really mean in practical steps or practical implementation? When you say you employ your team members, what does that look like? Could you give us maybe one or two examples? How do factors like culture and transparency help companies to build exponential growth? You mentioned that there are multiple channels that exist nowadays. Let's say a brand is looking to be present on all channels, but they just don't have the resources to be active on all channels. What would your recommendation be to them? Could you share with our listeners what is the one online resource, tool, website or app that you absolutely cannot live without in your business? Could you also share with our listeners maybe one or two books that have had the biggest impact on you? It could be a book that you read a very long time ago, or even one that you read recently. But it definitely has left an impressionable mark on you. What's one thing that's going on in your life right now that you're really excited about? Either something you're working on to develop yourself or your people. Where can listeners find you online if they wanted to follow your journey or even to get in contact with you? Do you have a quote or saying that during times of adversity or challenge, you'll tend to revert to this quote; it kind of helps to get you refocused or get you back on track if for any reason you get derailed.   Highlights   Jeff's Journey   Jeff shared that he took a pretty unique path to where he's at, he didn't necessarily go to some of the finest educational institutions in the world, he was a pretty crappy college student, to be honest with you. And when he graduated school, he had to beg his way into an internship at a research company and they gave him a three month shot and he applied a philosophy that he continued to apply every single day now three decades later, which is “First one in, last one out, every day.” First one in, last one out.   So eventually, that internship turned into a full time job and this was around the birth of the internet. And as a researcher, his job was to collect data and they had very traditional ways of collecting that data, it was through the mail and through the mall surveys and phone surveys, in focus groups. And his job was to figure out how he can collect the highest quality data possible at the lowest price. And then when the internet came along, he had this crazy idea, which was why can't we start collecting all of that data through the internet, which seems grossly obvious now. But really, nobody was doing it at that time, or very few people were doing it at that time.   So, he was lucky enough to be one of the few people pioneering the field of internet research. So, he's still like a 25 year old zit faced kid, and next thing you know, he's got Microsoft, Netscape, Sun Microsystems, Walt Disney, Levi Strauss, all as his clients, because he was one of the very few people who knew how to collect data via the internet. But what was interesting is they didn't just want data, what they wanted was to understand the implications of the internet for their business. And what he quickly realized is that everything about business strategy was about to be revolutionized. And perhaps even more importantly, from his point of view, everything about advertising was about was about to go through a complete and total revolution.   So at that point, he realized he no longer wanted to simply collect the data and tell brands what to do with the Internet, what he wanted to do is actually do something about it, he wanted to blend the world of data and creativity under one roof and create the next generation of advertising agency. So, his college roommate was a world class artist, he had art gallery openings, celebrities, like Johnny Depp were buying his paintings and he had shifted a lot of his focus into the world of digital design. So the whole idea was to take a team of outsiders, him (Jeff) from the data and analytics background, ‘he' from the creative background, and start an agency that's focused less on interrupting people through traditional media and more about empowering people through digital media.   Jeff's Book Exponential: Transform Your Brand by Empowering Instead of Interrupting – What the Book is About – Who is the Book Geared Towards Helping   Me: Amazing. So, you really got into it. And you've been in it even before a lot of the organizations that are currently trying to tap into that feature, have been into it. Now you have a new book, Jeff. That's the things that really, really sparked my interest, your book and it is entitled, Exponential. I love the name. So, could you tell us a little bit about that book? I know subtitle for the book is Transform Your Brand by Empowering Instead of Interrupting. Could you tell us a little bit about what the book is about? Who is the book geared towards helping and what do you mean by empowering? And what do you mean by interrupting?   Jeff shared that he's always been fascinated by brands that absolutely dominate the competition, brands that grow exponentially in size, in influence, in financial performance. Brands like Warby Parker and Sweetgreen, and Apple, and Google, and Amazon. So, really what he's done is focused in on how advertising has gone through a revolution and we can no longer rely upon interruptions, meaning buying 30 seconds spots on TV ads, buying full page print ads in magazines, buying pop up ads, and banner ads, in pre rolls.   All of those tools are fine, there's nothing wrong with them, the data and the mathematic show that they work. And as an agency, they leverage the hell out of those techniques, those are very powerful techniques.   But what they drive are good results, they don't drive exponential results and what they realized is brands that move beyond just interrupting and expand into empowering people, improving their lives one small step at a time, giving them the content and the tools to move their lives forward, those are the brands that drive the exponential results. So, that's what the book is about is how data and creativity, how content and technology can be used to empower an audience and dominate the competition.   What Does Empowerment Mean in Practical Steps or Practical Implementation   Me: Now, you also have in the book that empowerment drives exponential bottom line results. For a business, empowerment, it embodies a lot of different things and I would just like for you to break down to our listeners, what does empowerment really mean in practical steps or practical implementation? When you say you empower your team members, what does that look like? Could you give us maybe one or two examples?   Jeff stated that that's a great question. Because empowerment really comes in two sides of the equation, how do you empower your customers in your target audience? How do you give them the content and the tools to make sure that they're getting more out of the products and the services that you create?   But also to the question, empowerment comes in the form of culture, how do we help people on our teams do the best work possible? And he thinks a lot of people have confused culture to mean fun. In Silicon Valley, where their headquarters are out in San Francisco, there was the trend of foosball tables and ping pong tables and bars and right in the office and there's nothing wrong with those ideas. Having music and some beers and some games is certainly fun. But that's not culture. And that's not empowerment.   And what they've realized is great culture is really just about putting people in position to do their best work, that's what people want. If you hire the right people on your team, what they really care about is how can they advance their career as effectively as possible? How can they advance their entire team as effectively as possible? So, great culture is really about giving people those tools, giving people the tools to do their best work.   Me: Amazing. So, we're giving our employees the tools to ensure that they're doing their best to work.   How Factors Like Culture and Transparency Help Companies Build Exponential Growth   Me: Now, you spoke a little bit about culture, and you made reference to the fact that a lot of organizations mistake the whole process of culture as being fun and as you said, pool tables and lots of other things that they may attach to the whole vibe of culture. How do factors like culture and transparency help companies to build exponential growth?   Jeff shared that the world is just much more complicated than it's ever been before, at one point you could get by by having some really good TV ads to drive awareness and interest and then you can have a good retail store with some good retail staff members to turn those people who are interested into customers. But the world just really exploded. Now, you don't have just those two critical channels and maybe a couple other channels, the world has literally dozens and dozens of channels where you need to not only communicate with your audience, but actually transact with your audience.   So think about Facebook, Instagram, Twitter, LinkedIn, TikTok, your desktop website, your mobile website, your mobile apps, your retail stores, which should be connected to all those digital touch points, as well as all those traditional tools like TV, radio and print, and that's just a few. By the time we're done with this podcast, there's going to be three or four emerging new, great tools and channels.   So, for brands to really succeed, they need to be able to break down the silos that exist internally. You can't just have great creativity sitting in one silo to create a great 30 second spot. And then great salespeople in another silo who are converting folks.   You need technology and creativity and data and analytics, and project management and finance, all to work together seamlessly. And the only way to do that is build great culture, which is based upon safety of communication, which is built upon process with communication, which is built upon tools for communication, ultimately, breaking down those silos that exist, recognizing that the world is just so much more complex than it's ever been before.   And the target audience is more demanding than it's ever been before because although things get really complex in the way that we want to tell our brand story, in the ways that we can tell our brand story, the target audience ultimately, really wants simplicity, they will not stand for any friction in that purchase journey.   Recommendations for a Brand to be Active on Multiple Channels   Me: Now, you mentioned that there are multiple channels that exist nowadays. Let's say a brand is looking to be present on all channels, but they just don't have the resources to be active on all channels. What would your recommendation be to them? Because I find that a lot of brands are everywhere, but they're not responsive everywhere and of course, that will impact the whole journey if it is I'm trying to get in touch with you and it's just a dead end.   Jeff shared that that is a really great question. And that is the question that all marketers are going to be faced with in perpetuity. And it's why we also see this addiction to TV in other traditional forms of advertising, because it's just so much easier to say, “Look, all we need to do is be great at TV, and then maybe great at retail, and we're done.” But that's not consistent with the way that people shop nowadays, the way people conduct research, the way they interact with brands and obviously, much more so with a younger audience.   So to answer your question, it really does come back to that culture question, which is, are you breaking down silos so that you can communicate internally, share the data that you have internally, and ultimately, leverage the channels that are most effective for you.   So, the beautiful part of everything that we're doing right now is we've got more data than ever before, unprecedented and unparalleled levels of data.   The problem with data is you can really have information overload, you can really have paralysis by analysis.   So the key is to really streamline your data down to the key performance indicators, there's probably only one, two or three really critical KPIs that you need to track and through that have honest conversations about where you want to be and what's most important for your brand and your target audience.   There's really no reason to be mediocre at Facebook, mediocre at Instagram, mediocre at Twitter, mediocre at LinkedIn, when you can be really great at one or two of those channels.   So data is going to be the answer and understanding that target audience from not just a data standpoint, but also a qualitative standpoint so you understand what is your target audience really value and then couple that with the data to show what's driving your business results.   App, Website or Tool that Jeff Absolutely Can't Live Without in His Business   When asked about an online resource that he cannot live without, Jeff shared that he doesn't know if he has one. But he'll tell you he thinks the key to their success is based upon a few things and one of them is education, they really preach collaboration, celebration in education.   So, he thinks the apps that enable them to get educated are probably the most important. And there are just a few content sources that he thinks are really powerful. He's just a huge believer in reading the Wall Street Journal from cover to cover every single day, particularly in the world of advertising, where it's too easy for us to get caught up in Ad age, in Ad week and other stuff that really just talks about their own industry.   But he thinks as advertisers and marketers for them to be most effective, they need to step back and look at the overall business experience and the overall business strategy because that's what marketing really is. So, he thinks reading the Wall Street Journal cover to cover is one of the most important things that anybody can do. But there's also some great newsletters out there, he's a huge believer in Allen Murray, from Time Inc., from Fortune, he has a world class, daily newsletter. But he thinks for anyone who's listening, you got to find two or three resources that you can go to, not occasionally, but virtually every single day so you can watch how these stories unfold and how these trends and metrics unfold. But you can never be too educated in a world that's as dynamic as it is today.   Books that Have Had the Biggest Impact on Jeff   When asked about books that have had an impact, Jeff shared that that's also a great question. He's a pretty voracious reader, if he's honest with business books, he very often will just hammer the first three chapters and find that books often get redundant so he doesn't make it all the way through. And that's one of the things they tried to do with Exponential, is treat it like the layers of an onion and make a key point, but have every chapter deal with a new topic as it relates to leveraging the consumer journey or leveraging culture so that the book continues to unfold.   And he thinks a couple of books that have been really influential for him is one of them, which was written by Bill Walsh, posthumously, meaning after he passed away, his family took his notes and the name of the book is, The Score Takes Care of Itself: My Philosophy of Leadership. And he's one of the greatest football coaches ever; he was the single greatest coach ever until Bill Belichick came along. And his idea was really based upon the concept of putting the ball where the other team isn't, which really is a great business strategy, meaning don't follow what everybody else is doing, find that whitespace and let that dictate where your business strategy goes.   But the bigger thing about The Score Takes Care of Itself that you can get from the title is, he really focused in on culture and when he first took over the 40 Niners, before he won a bunch of Super Bowls, he was focused on all these little things like how do secretaries answer the phone? And everyone was like, “What are you doing your football coach? And why are you worried about how people answer the phone, that has nothing to do with what we're trying to accomplish here.” And he almost didn't make it, they almost fired him. But his point was like, “We're going to take care of all the little things, we're going to take care of the culture. And when we do that, per the title, the score will take care of itself.” And that's just an absolutely amazing book.   Another great book is a Who: The A Method for Hiring by Geoff Smart, which has been really influential for him. And really what he gets down to is this point about culture. But culture really starts with one thing, which is hiring the absolute best human beings possible.   You can't really build culture, unless you first build a team of A+ players. And the point of the book is, if you want to get A+ players, there's a process that you can follow, it's not just a goal, it's not just a philosophy, there's a methodical process that can be used to find those A+ players. And to be honest with you, they don't always nail the process and you can never be too process oriented for things like that. But it was a real game changer for them in regard to how they approach recruiting and bringing on world class talent.    What Jeff is Really Excited About Now!   When asked what is one thing that he's really excited about, Jeff stated that that's a great question. There's probably two things, the obvious and maybe the less obvious, but much more important, which is, from a business standpoint, this idea of marrying together data and creativity, this idea of building brands through empowerment, instead of interruptions, they started their agency 23 years ago based upon this principle, and now the whole world, the whole business world is really waking up to this is it, this is the model, this is how great brands are going to be built now and in perpetuity. In a lot of ways COVID didn't change business, he thinks in a lot of ways COVID expedited business and advanced it about seven years forward.   So one of the really exciting things for them is that tons of amazing brands are reaching out to them and they're in conversations with some of the biggest and the best brands in the world who are really excited about this concept of looking at the entire consumer journey, creating content and tools and empower people rather than just building brands through interruptions. But really, the less obvious, and perhaps even more exciting thing is, as their business grows and they take advantage of these opportunities, the exposure on getting to world class team members and the opportunities they're creating for their team members is probably the most rewarding and exciting experience he's ever had in business, just watching young folks on their team take on bigger challenges, get promotions, do some of the best work he's ever seen in his career, fundamentally and completely outperform him in every way, shape, or form, and then recruiting in new incredible team members who are starting that journey also, that to him is so incredibly rewarding, fulfilling and exciting.    Where Can We Find Jeff Online   Website – https://www.questus.com Instagram - @thejeffrosenblum Twitter - @JRQuestus   Quote or Saying that During Times of Adversity Jeff Uses   When asked about a quote or saying that he tends to revert to, Jeff shared that that's a great question. But no, not really, he doesn't think there's any quote that he rely upon that becomes a mantra for life in general. It's, “If it's worth doing, it's worth overdoing.”   Please connect with us on Twitter @navigatingcx and also join our Private Facebook Community – Navigating the Customer Experience and listen to our FB Lives weekly with a new guest   Grab the Freebie on Our Website – TOP 10 Online Business Resources for Small Business Owners   Links   Exponential: Transform Your Brand by Empowering Instead of Interrupting by Jeff Rosenblum The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh Who: The A Method for Hiring by Geoff Smart   The ABC's of a Fantastic Customer Experience   Do you want to pivot your online customer experience and build loyalty - get a copy of “The ABC's of a Fantastic Customer Experience.”   The ABC's of a Fantastic Customer Experience provides 26 easy to follow steps and techniques that helps your business to achieve success and build brand loyalty. This Guide to Limitless, Happy and Loyal Customers will help you to strengthen your service delivery, enhance your knowledge and appreciation of the customer experience and provide tips and practical strategies that you can start implementing immediately! This book will develop your customer service skills and sharpen your attention to detail when serving others. Master your customer experience and develop those knock your socks off techniques that will lead to lifetime customers. Your customers will only want to work with your business and it will be your brand differentiator. It will lead to recruiters to seek you out by providing practical examples on how to deliver a winning customer service experience!

In today's episode, I'm joined by my longtime good friend and real estate leader, Steve Pilkington. For the decade that I've known Steve, our conversations have always had the same theme. They have always been centered around upping our game and providing the most value to the consumer and our agents.    Steve Pilkington is a real estate consultant and broker/owner of Path Home Team. The Path Home Team has over 60 combined years of real estate experience in the Denver Metro area with a team of highly qualified and trained personnel to ensure the highest level of customer service and satisfaction. The Path Home Team is consistently ranked in the top 1.0% of all Realtors in the Denver metro area and the state of Colorado. They are highly experienced at meeting and surpassing the needs of both buyers and sellers.    In real estate, people are put on stages because they have seemingly good numbers, not because they have good businesses. For real estate agents on the ground, it can be hard to discern what's real and what details get conveniently left out.    We don't get to hear if the top line numbers of these leaders actually translate to bottom line earnings for their agents, which is what team leaders need to be obsessed with.   Books Mentioned    Who: The A Method for Hiring by Geoff Smart and Randy Street    Acres of Diamonds by Russell Conwell   The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness by Morgan Housel Guest Info   Steve Pilkington is a real estate consultant and broker/owner of Path Home Team. The Path Home Team has over 60 combined years of real estate experience in the Denver Metro area with a team of highly qualified and trained personnel to ensure the highest level of customer service and satisfaction. The Path Home Team is consistently ranked in the top 1.0% of all Realtors in the Denver metro area and the state of Colorado. They are highly experienced at meeting and surpassing the needs of both buyers and sellers.  Connect with Steve on LinkedIn.    CTA   ​​Please leave us a review at https://ratethispodcast.com/nla

In episode #1906, Neil and Eric talk about who you should hire once you've reached $10M in revenue. Only 1.1% of American businesses have reached this prestigious milestone. To learn more about how to identify the candidate that will take your business to $100M in revenue, tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today's topic: You've Reached $10M in Revenue, Who Should You Hire? [00:34] An overview of the 1.1% of American businesses that have reached this milestone. [00:49] How to identify the new hire that will take you to $100M in revenue. [01:44] Advice on how to de-risk a new high-stakes-hire. [02:46] Why you need to define your outcomes before searching for your new hire. [04:37] That's it for today! [04:48] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today's Episode:     Who: The A Method of Hiring Who Scorecard   To grow your business faster, check out our 5-Step Blueprint To Starting Your Dream Online Business: marketingschool.io/training Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

What are some strategies you can implement in your business to ensure the success of everyone all across the board? For the past six months, I've been spending a lot of time doing deep-dive training about frameworks and methodologies I can reverse engineer to suit our business needs. Somewhere along the process, I've come to understand that if I want to change my team's ways, I have to change mine first. So, join me in today's discussion as we tackle the different strategies you can implement to set yourself up and your team for success.  What are you waiting for? Press that play button and take the first step towards success! Discussion Points:  0:00 Opportunity Analysis 1:54 Welcome to the podcast 3:01 Why Matt spent a lot of time on equipping and providing his team with the right frameworks to set them up for success 4:39 Hiring recruitment framework 5:40 Change within the organisation begins with you 7:49 Set your team up for success by giving them specific, measurable outcomes 10:58 How to make your team members accountable for their goals 11:26 What is the Scorecard Principle and why is it a gamechanger? 16:17 Here's what you DON'T need to put in your scorecards 17:05 How to track your team's Key Performance Indicators 18:40 How can you equip your team with their best possible chance of success? 19:07 Matt's book recommendations 20:32 Matt's realisations about deciding to change his mindset for the better 23:01 An overview of the GSD space 24:13 Tips to have clarity around what you really need to set yourself and your team up for success Resources:  The Opportunity Assessment (FREE GIVEAWAY FOR A LIMITED TIME) Go to https://tradie.wiki/grow and use the code: SITESHED Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Visit our website at https://tradiewebguys.com.au Books mentioned in this episode: Who: The A Method for Hiring by Dr. Geoff Smart (https://amzn.to/2TfzCY4) Traction by Gino Wickman (https://amzn.to/3rkX6Z1) Measure What Matters by John Doerr (https://amzn.to/3kSXEST) Atomic Habits by James Clear (https://amzn.to/3nDR2r3) Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. You can listen from your mobile device right now.

Tim Milazzo is a commercial financing entrepreneur, and the co-founder & CEO of StackSource, a tech-enabled commercial real estate financing platform that has now completed more than $250 Million of commercial financing transactions. They are re-inventing the stagnant mortgage brokerage model with a tech-enabled marketplace/service. Prior to StackSource, he worked for Facebook and Google where he helped expand B2B marketplaces in ad tech. Years ago, he interned at a top NYC real estate company before the current real estate tech wave.   KEY POINTS Technology-enabled commercial debt financing  Understanding debt and financing for your next deal Different sources for debt financing Commercial Mortgage-Backed Securities (CMBS) Tim's projections on interest rates Common financing mistakes to avoid Best financing options for buying properties   LIGHTNING QUESTIONS 1. What was your biggest hurdle getting started in real estate investing, and how did you overcome it? Did not have the time and the knowledge, therefore invest passively as a Limited Partner.  2. Do you have a personal habit that contributes to your success? Exercise daily. 3. Do you have an online resource that you find valuable?  Subscribing to real estate, personal development, and tech podcasts  4. What book would you recommend to the listeners and why? https://www.goodreads.com/book/show/4989687-who (Who: The A Method for Hiring) book by Geoff Smart  5. If you were to give advice to your 20-year-old self to get started in real estate investing, what would it be? Start earlier in building relationships with people that you want to steal knowledge from, and start investing as an LP!  RESOURCES https://www.stacksource.com/ (Stacksource) https://www.linkedin.com/in/timmilazzo (LinkedIn) https://facebook.com/stacksource (Facebook) https://twitter.com/stacksource (Twitter) Visithttp://m/gp/product/B00NB86OYE/ref=as_li_tl?ie=UTF8&tag=jacob0ee-20&camp=1789&creative=9325&linkCode=as2&creativeASIN=B00NB86OYE&linkId=100a9d2905599266aa7088bba0a33d55 ( Audible) for a free trial and free audiobook download!

Today's episode is with Tara Viswanathan, co-founder and CEO of Rupa Health. Tara started Rupa Health in early 2018, but the product vision today looks very different from what she first built. As she'll talk about over the course of today's interview, she went through plenty of sometimes painful pivots on the path to finding product/market fit for Rupa. Tara is incredibly candid about all of the things she had to learn the hard way as a first-time founder going from zero to one. For the first half of our interview, we pay particular attention to her lessons in finding the elusive startup holy grail of product/market fit. We cover the aha moment that the first iteration of the product wasn't going to work, and why she thinks hiring a few folks before finding product/market fit was one of her earliest mistakes. We then dive into her decision to create a new product knowing that it wasn't going to be the thing that ultimately worked — but was bullish that it would lead down the right path. In the second half of our interview, she talks about hiring Rupa's early team, and her tactics that go against the grain of conventional startup wisdom. For starters, she leaned heavily on external contractors rather than full-time employees on the path to product/market fit — and she thinks more founders should consider doing the same. She also dives into why she hates job descriptions, and what she prescribes instead. As a founder still in the trenches, Tara is game to get super tactical about the things she's tried along Rupa's winding journey that did and didn't work. It's a must-listen for other founders — or anyone that's got a burning curiosity about what it's actually like to be an entrepreneur. You can follow Tara on Twitter at @taraviswanathan. To learn more about the “who” interview, check out the book “Who: The A Method for Hiring.” Be sure to check out the recent coverage of Rupa Health in Forbes. You can email us questions directly at review@firstround.com or follow us on Twitter @ twitter.com/firstround and twitter.com/brettberson

In this week’s episode Doesn’t it feel like there are a million things to focus on AT THE SAME TIME to grow a successful MSP? In terms of growth, there are really just three things to focus on. This week Paul looks at the right way to think about your business’s growth Also, how would your MSP cope if you suddenly disappeared… literally, right now? From kidnapping (!) to illness, there are several events that could take you away from the business unexpectedly. Paul explains what you can prepare so the business continues to thrive whether you’re there or not Plus on the show this week, we’ve got an another awesome prize – a physical time-tracker that really could change your life. And Paul’s featured guest could inspire you to create a new revenue stream Featured guest Thank you to John Clark from Solutions Shared for joining Paul to talk about how he created a new revenue stream based around customising Microsoft Dynamics. John Clark is the founder and a director of Solutions Shared Ltd. With a background in software engineering, consultancy, IT infrastructure and Microsoft SharePoint, John started his CRM consulting career in 2008. Over the years, he has transitioned Solutions Shared from being an IT support company that did some CRM consultancy, to being 100% focused on the implementation of CRM for small and medium sized businesses. Connect with John on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Producer James Lett told you about the chance to win a Timeular tracker dice and lifetime Pro membership – find out more and enter HERE (closes midnight Sunday 8th August 2021 UK time) You can join Paul in the MSP Marketing group on Facebook Many thanks to Nate Freedman from Tech Pro Marketing for recommending the book Who: The A Method for Hiring by Geoff Smart and Randy Street On August 10th Paul will be joined by Praveen Ramesh from Superops.ai talking about how to create lots of content just by listening to one podcast

In this week’s episode Doesn’t it feel like there are a million things to focus on AT THE SAME TIME to grow a successful MSP? In terms of growth, there are really just three things to focus on. This week Paul looks at the right way to think about your business’s growth Also, how would your MSP cope if you suddenly disappeared… literally, right now? From kidnapping (!) to illness, there are several events that could take you away from the business unexpectedly. Paul explains what you can prepare so the business continues to thrive whether you’re there or not Plus on the show this week, we’ve got an another awesome prize – a physical time-tracker that really could change your life. And Paul’s featured guest could inspire you to create a new revenue stream Featured guest Thank you to John Clark from Solutions Shared for joining Paul to talk about how he created a new revenue stream based around customising Microsoft Dynamics. John Clark is the founder and a director of Solutions Shared Ltd. With a background in software engineering, consultancy, IT infrastructure and Microsoft SharePoint, John started his CRM consulting career in 2008. Over the years, he has transitioned Solutions Shared from being an IT support company that did some CRM consultancy, to being 100% focused on the implementation of CRM for small and medium sized businesses. Connect with John on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Producer James Lett told you about the chance to win a Timeular tracker dice and lifetime Pro membership – find out more and enter HERE (closes midnight Sunday 8th August 2021 UK time) You can join Paul in the MSP Marketing group on Facebook Many thanks to Nate Freedman from Tech Pro Marketing for recommending the book Who: The A Method for Hiring by Geoff Smart and Randy Street On August 10th Paul will be joined by Praveen Ramesh from Superops.ai talking about how to create lots of content just by listening to one podcast

Ashley Merrill is CEO and founder of Lunya, a luxury sleepwear brand. On this podcast, we talk about Ashley's crazy launch story, learning the language of your industry, why successful virality is the anomaly and not the norm, and so much more! To learn more, visit: http://honestecommerce.co Resources: Luxury sleepwear for the modern woman lunya.co Sleepwear for the modern man lahgo.co Follow Ashley @ashley__merrill The Hedgehog Concept jimcollins.com/concepts/the-hedgehog-concept.html Read an article derived from Good to Great straight from Jim Collin's blog jimcollins.com/article_topics/articles/good-to-great.html Download a free chapter of the Small Giants book smallgiants.org/chapter-download Buy the Who: The A Method for Hiring book whothebook.com Scale your business with electriceye.io Level up your customer support gorgias.grsm.io/honest Get a free trial at klaviyo.com/honest Find out how your business can be sales tax ready at avalara.com/honest  Get 1 month of automated Shopify backups for free at rewind.io/honest

What is a better recruitment process? How can you be more creative in seeking the best talent and stop doing the same old thing - especially when it doesn't work that well? In this episode we talk about how to break out of bad recruitment habits e.g. put out inaccurate and out of date job postings, use job boards (only) hoping for the best, conduct inefficient and pointless reference checks. Someone suggested I talk to Serge Boudreau about what he does. Serge doesn't describe his approach as 'creative' but his approach is not typical. He does what he needs to do to get the best possible talent for his employers. Find Serge on LinkedIn at https://www.linkedin.com/in/serge-boudreau-861b267/ The Recruitment Flex: https://www.therecruitmentflex.com/podcast Serge's Book Recommendation was Who: The A Method of Hiring https://whothebook.com/

Ça ne m'étonnerait pas que dans quelques mois les noms AB Tasty et de sa COCEO Alix de Sagazan soient sur toutes les lèvres et dans toutes les entreprises. En tout cas, ils sont bien partis pour. C’est simple, ils sont déjà leader mondial de l’optimisation de l’expérience client. Et en écoutant Alix parler on comprend vite pourquoi. Non contents d’avoir eu une idée brillante (mettre en place, en 5 minutes le code AB Tasty et laisser le pouvoir aux équipes marketing de tester et personnaliser encore et encore leurs sites web afin d’avoir les meilleurs résultats), l’exécution est quasi parfaite. Comme vous pouvez l’imaginer, j’étais donc hyper content de recevoir Alix sur GDIY. Et encore plus content à la fin de l’enregistrement. C’est qu’il faut voir la qualité des learnings partagés ! SHOW NOTES : leurs cas clients - si vous aviez encore besoin d’être convaincu par la magie d’AB TastyPetit BamBoudes livres d’entrepreneuriat : The Hard Thing About Hard Things de Ben Horowitz, Who: The A Method for Hiring de Geoff Smart et Randy Streetle livre qu’elle conseille à tous ses employés de lire lors de leur retraite obligatoire : Petit traité de vie intérieure de Frédéric Lenoir#5 Rachel Delacour – d’une chambre d’ado à une revente à près de $50M#7 Cyril Zimmermann – Coter sa startup en bourse la veille d’un Krach et réussir malgré tout#83 Perry Chen – Kickstarter – Un projet peut en cacher 100 000 autres #95 Cédric Villani – Comment laisser une place au hasard pour découvrir des mondes incroyables ? #122 Vincent Huguet – Malt – Comment faire travailler plus de 170.000 freelances ? #132 Pierre Kosciusko-Morizet – PriceMinister… – Arrêter de vouloir être le premier#137 Yannick Noah – Parler doucement pour se faire entendre fort #146 Charlotte Cadé – Apprendre à se faire confiance #151 Virginie Guyot - Debriefer pour atteindre l’excellenceUn grand merci à Laurent Kretz, François Defossez et Pierre Stefani de partager cette incroyable aventure avec moi. Une grande pensée à ma première boss, Valérie Decamp qui a été, et qui reste, un role-model. Un shout out spécial à Zoé Vilan, ma productrice ainsi qu’à Aurélie Gameiro et plus largement, à toutes mes équipes de CosaVostra.

Para Marcos, el mantenerse fiel a sus valores y enfocado a sus objetivos y ambiciones es lo único que le permite a uno escalar como persona y en su negocio. Gracias a esta visión y forma de pensar, Marcos Gottfried llevó un proyecto que empezó su mamá a ser una empresa con casi 30 años en el mercado dedicada a brindar un espacio a pequeñas y medianas empresas, enfocadas en una audiencia B2B de industrias especializadas. En este episodio, Marcos nos comparte las claves del escalamiento para un negocio como “Tradex Exposiciones”, los retos de un negocio en tiempos de pandemia y su experiencia como emprendedor y miembro de EO Ciudad de México.   Conoce la historia completa de Marcos Gottfried en esta edición de Maestros del Escalamiento junto a Daniel Marcos. PODCAST TIMESTAMPS 0:49 Daniel Marcos nos da bienvenida a una nueva edición de Maestros del Escalamiento junto a Marcos Gottfried, miembro del capítulo de EO Ciudad de México. 2:04 “Tradex Exposiciones” es una organización dedicada a realizar exposiciones desde hace más de 30 años en industrias como alimentos y bebidas especializadas, belleza, diseño de interiores, construcción / acabados y manualidades enfocadas en un segmento B2B con las cuales realizan cerca de 15 exposiciones al año. 7:25 Marcos es miembro de EO desde el 2000 7:57 Entró buscando una comunidad en la cual pudiera rodearse de personas con experiencia y con quienes pudiera apoyarse en temas personales, familiares y laborales. 11:25 Marcos considera que a partir de que se integró a EO, su empresa ha crecido de una forma inimaginable y no necesariamente por asesorías directas hacía su negocio sino gracias a su foro a los cambios que realizó en su persona y forma de trabajar. 12:05 A raíz de la situación actual, tuvo que reinventar su negocio mucho más enfocada en un grupo más pequeño de personas mucho más especializado. 15:31 Para Marcos, su día comienza “llevando” a sus hijos a la escuela, meditando y ocasionalmente haciendo ejercicio. 18:48 Daniel comenta que el escalamiento primero es mental antes que físico, a lo que Marcos responde que, para todo, primero se pone sus objetivos claros y aferrarse a esos objetivos y ambiciones. 21:18: De acuerdo a Marcos, uno de los libros que más ha regalado es: “WHO: The A Method for Hiring” (Geoff Smart & Randy Street, 2008) 25:02 El poder apoyar a las pequeñas y medianas empresas que asisten a sus exposiciones y el poder brindar un espacio en el cual, todas las empresas sean comparadas al mismo tamaño y bajo las mismas condiciones es lo que más disfruta de ser emprendedor. 27:11 Por igual, considera que la poca comprensión del gobierno actual hacía los emprendedores actuales cree que es lo más complicado de ser emprendedor hoy en día. 29:55 Considera que el haberse mantenido fiel a apoyar a las pequeñas y medianas empresas ha sido lo que más le ha ayudado a escalar su negocio. 30:22 ¿Cuál es la habilidad única de Marcos? El poder ser empático con todas las personas a su alrededor. 31:56 Recomienda ampliamente ver “The Eagle Huntress” (Otto Bell, 2016) 33:16 Considera que una compra que le ha cambiado la vida fue la aplicación “Head Space”   33:40 Si tuviera la oportunidad de decirle algo al mundo sería que “Shoshin” de la filosofía budista que significa apertura, entusiasmo, no tener ideas preconcebidas y mente abierta. 34:22 Cree que una frase que define su vida es “Just Do It” 34:28 Para Marcos, su propósito de vida es mantenerse fiel a sus valores. 36:10 Cree que su hábito raro es bañarse con agua fría todos los días. 38:04 En su opinión, cree que una idea falsa que tiene la gente de él es que puede ser muy serio y “sangrón” 38:38 ¿Cómo es la cultura de su negocio? 43:31 Al pensar en éxito, Marcos piensa en una vida balanceada. 44:25 Como último consejo, Marcos nos deja que no hay que, sobre analizar la situación, que se aprende más en el camino y que dejen de sobre pensar las cosas antes de lanzar su proyecto. 45:28 Despedida y agradecimientos.     INFO FINAL  Conoce más de Marcos Gottfried en: LinkedIn   Conoce más de “Trinity Real Estate Nicaragua” en: LinkedIn Sitio Web Conoce más de EO en: LinkedIn    

Faith, Mindset, and healthy goals for Entrepreneurs.Mindset matters. If you're a Kingdom entrepreneur or operate a Christian business, then how you think about your business is critically important. Your beliefs, your faith in God and self, and the way you set goals, all determine whether you will be able to have a successful company. Many entrepreneurs stop at just a good ideal, and because they don't have the right perspective, they don't gain momentum. In today's episode (0008) of the Eternal Entrepreneur, we speak with Mark Fenner about mindset and belief. Mark is President of Rise Performance Group. For more than 30 years, Mark has been inspiring CEOs, owners and their leadership teams to think bigger, act bolder and make an even greater impact on their company, its employees and their communities. Show Notes: Main discussion points How to identify and deal with limiting beliefs  Knowing what your worth is (know your value)  Building momentum in your business Experience/Exchange/Everywhere Culture and how to use it to scale Episode Topics This episode covers the topics of beliefs, sales, Christian business, entrepreneurship, marketplace ministry, faith and work, business as mission, confidence and money. Resources MentionedTo learn more about Mark and Scaling Up visit http://www.scalingupdfw.com (www.scalingupdfw.com)   https://www.amazon.com/Calling-Awaken-Purpose-Your-Work/dp/0830780734/ref=sr_1_1?crid=2J1JOZDJBAKG8&dchild=1&keywords=pierce+brantley&qid=1595612612&sprefix=pierce+brant%2Caps%2C363&sr=8-1 (Calling: Awaken to the Purpose of Your Work) – by Pierce Brantleyhttps://www.amazon.com/Scaling-Up-Companies-Rockefeller-Habits/dp/0986019526 (Scaling Up) – by https://www.amazon.com/Verne-Harnish/e/B001K8G21C?ref_=dbs_p_pbk_r00_abau_000000 (Verne Harnish)https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996 (Good to Great) – by James C. Collinshttps://www.amazon.com/Who-Geoff-Smart/dp/0345504194 (Who: The A Method for Hiring) – by https://www.google.com/search?safe=active&rlz=1C1SQJL_enUS796US796&sxsrf=ALeKk02BmisUVMkrk-5u0jWX_H2jDQ7W2g:1601914576246&q=Geoff+Smart&stick=H4sIAAAAAAAAAOPgE-LSz9U3MK0sN80yUQKzzUzjczLKtWSyk630k_Lzs_XLizJLSlLz4svzi7KtEktLMvKLFrFyu6fmp6UpBOcmFpXsYGUEADAo0d5JAAAA&sa=X&ved=2ahUKEwiY6pvq7J3sAhUKR6wKHSPjCekQmxMoATAkegQIDRAD (Geoff Smart), https://www.google.com/search?safe=active&rlz=1C1SQJL_enUS796US796&sxsrf=ALeKk02BmisUVMkrk-5u0jWX_H2jDQ7W2g:1601914576246&q=Randy+Street&stick=H4sIAAAAAAAAAOPgE-LSz9U3MK0sN80yUUKwk7RkspOt9JPy87P1y4syS0pS8-LL84uyrRJLSzLyixax8gQl5qVUKgSXFKWmluxgZQQAxF6rpkoAAAA&sa=X&ved=2ahUKEwiY6pvq7J3sAhUKR6wKHSPjCekQmxMoAjAkegQIDRAE (Randy Street) https://www.amazon.com/Procrastination-Equation-Putting-Things-Getting/dp/0061703621/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr= (The Procrastination Equation) – by https://www.google.com/search?safe=active&rlz=1C1SQJL_enUS796US796&sxsrf=ALeKk03bvW43oxm1zMYQ_bDw5gKW7e1bxw:1601914593086&q=Piers+Steel&stick=H4sIAAAAAAAAAOPgE-LRT9c3NDLJSi-wKMxVAvMMUyqzywwrkrRkspOt9JPy87P1y4syS0pS8-LL84uyrRJLSzLyixaxcgdkphYVKwSXpKbm7GBlBAAoIleETQAAAA&sa=X&ved=2ahUKEwiqyZ_y7J3sAhVSKa0KHUxeB8MQmxMoATAqegQIHBAD (Piers Steel) To learn more about the Eternal Entrepreneur and get weekly updates then go to http://www.piercebrantley.co/podcast (www.PierceBrantley.co/podcast)  Join our Facebook group at https://www.facebook.com/The-Eternal-Entrepreneur-104455511332701 (www.facebook.com/The-Eternal-Entrepreneur-104455511332701)

Building an Authentic Brand from Scratch, Starting Retail beside Ecommerce, How to Find the Right Influencers Join us as we sit down with Arron Coote, the CEO of BAUSELE, a premier luxury watch brand in all of Australia. Starting with handmade sign painting and digital printing, Arron began exploring new business ideas. His most successful venture was growing a massive beauty product empire that sold products in over 100 countries and 4000 stores all around the globe. After selling the company, he moved onto his next big challenge. He was approached by the founder of BAUSELE to leverage his expertise in marketing and business to scale it up while making it a household name. On this episode we talk about: ✔️ Finding your ideal lifestyle without feeling like you are “working” ✔️ Surrounding yourself with the “best-in-class” people ✔️ Starting a business and scaling it up into a global powerhouse ✔️ The challenges of being a CEO for a major brand ✔️ Retail vs. Distribution vs. Ecommerce Don't Work to Live, Live to Work! Many people are unaware that you can make money while having fun with something you are passionate about at the very same time. Arron mentions that he works every day, yet he never feels like he is working.It is a joyful experience to build a company from the ground up, to learn from mistakes, and to see the fruits of your labor. Finding something you love to do and figuring out a way to make a living should be a fun challenge, not a daunting task! “Let the Experts be the Experts” It can be terrifying as a business owner to entrust someone with your baby, but delegating to the right people and trusting proven professionals in their field is a massive part of being an entrepreneur. Arron mentions that micro-managing actually stunts the growth of a company.Finding the best people and giving them the creative freedom to learn, grow, and do their thing is crucial. He also mentions Who: The A Method for Hiring as a fascinating resource for those wondering how to improve their companies by hiring the right people. Building and Scaling a Business There are many different ways to create a business, whether you offer products, services, or some combination of the two. Figure your strategy out early on as well as your target audience, niche, and marketing plan. Sometimes you have to make difficult decisions, like when Arron and his wife (who also works with him at BAUSELE) decided to offer equity to a beauty niche video blogger on Youtube with 2.5 million subscriptions. Giving away an ownership stake in a company you own shouldn't be taken lightly, but in this case, it helped massively expand the business for a relatively low price. Find your Inspiration! Arron mentions the delicate nature of “wading through the passion” of BAUSELE founder Christophe Hoppe, trying to strike a balance that preserves his initial vision and dream, while reaching as many customers as possible. By rebranding the company and catering more to Australians rather than tourists, Arron and BAUSELE earned the trust of retailers and were rewarded with a 346% boost in sales. Building connections with celebrities, major retailers, and brands like Sydney Opera House have also helped catapult the company onto the world stage. Retail, Distribution, and Ecommerce The single most valuable piece of advice Arron offers us is a tried and true principle to live your life by. Don't put all of your eggs in one basket. The recent pandemic is proof that you cannot account for everything that will happen. Retailers got hit hard in the first half of 2020, but ecommerce stores have enjoyed record sales. If there are major computer viruses, on the other hand, that threaten the security of the internet, perhaps it would be the other way around. Diversifying your business and how you make money can insulate you from risk and bankruptcy! Follow Daniel Budai: Daniel's LinkedIn Daniel's Facebook Follow Arron: Arron's LinkedIn Arron's email

You need to hire someone quickly who is well-qualified, can get along with the rest of your team, and feels passionately about your mission. The nonprofit hiring process can be extremely stressful or extremely exciting, depending on how well you prepare. This week on the Nonprofit Jenni Show, our guests share their tips for hiring your next great staff member. First we chat with Rhea Wong, a former nonprofit Executive Director and current consultant (plus a fellow podcaster!), who shares her personal experiences with hiring staff at a small nonprofit organization. She also talks about the book “Who: The A Method for Hiring” by Geoff Smart and Randy Street, which helps her clients objectively evaluate job candidates instead of simply hiring the person they feel acts the friendliest during the interview process.   Then we hear from Chan Sheppard, the Executive Director of Preston Taylor Ministries, for another perspective on hiring. Chan works for a faith-based organization, which adds another layer of complication to the hiring process. He explains how Preston Taylor Ministries writes a letter to prospective job candidates as a way of clearly communicating their needs and expectations. Our guests this episode are:--Rhea Wong, a nonprofit consultant and host of the Nonprofit Lowdown podcast--Chan Sheppard from Preston Taylor Ministries Our sponsors this episode are:--Little Green Light, Jenni’s favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.--DipJar, Jenni’s favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar’s fun light-up donation gadget! Visit dipjar.com/jenni for a 5% discount on your first purchase.  Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more. All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com. Produced by Wayfare Recording Co. Music by Emily Summers. ©2020 Nonprofit Jenni. All Rights Reserved.

Geoff is the is the Founder and Chairman of ghSMART, a leading global management consulting firm for talent, and the co-author of three bestselling books.  One of those, Who: The A Method for Hiring, is a New York Times bestseller and is considered the leading resource on helping businesses hire and develop top talent.  Geoff has a PhD in organizational psychology and has personally advised three US Governors, White House Fellows and a President of the World Bank. Geoff joined host Robert Glazer on the Elevate Podcast to talk how to hire and retain talent, why so many people do interviews wrong, how companies can recruit better, and more. A big thanks to our episode sponsors HoneyBook and DoorDash! When you started your business, you probably didn’t do it so you could spend all day doing admin tasks like drafting proposals, contracts and invoices.  HoneyBook is here to help you do all the administrative things your business needs, but you don’t want to spend valuable time doing yourself. Professional templates, e-signature technology and booking software are just a few of the things HoneyBook can offer to help your business run efficiently and look professional to clients and vendors.  They can even consolidate services you already use, like G-Suite and MailChimp. Listeners of this podcast can get 50% off your first year of HoneyBook by going to Honeybook.com/elevate/. DoorDash Long day at work?  Still stuck at the office?  Treat yourself to the meal you deserve, and have your favorite restaurants come to you, with DoorDash.  DoorDash connects you to 340,000 restaurants in over 3,300 cities, so not only are your favorites on there, but you might a great new spot as well. Don’t worry about dinner, let dinner come to you.  Get $5 off your first order of $15 or more by downloading the DoorDash app and entering the promo code ELEVATE. Show Notes On this episode, you’ll learn about: How Geoff became the youngest person to earn a PhD at his Alma Mater. How Geoff developed the A Method for hiring, and what it recommends. How Geoff made ghSMART one of the world’s best talent consulting firms. What so many people do wrong when interviewing candidates, and how you can learn from their mistakes. How Geoff got a candidate to admit to slapping their former CEO during a job interview. A mistake Geoff has made, and what he learned from it.

Après Pierre-Edouard Stérin, je me fais le kif de recevoir son ancien associé Antoine Freysz, le cofondateur de Kerala Ventures pour cet épisode de Génération Do It Yourself ! Pour faire court, Antoine avec Kerala c’est un peu Nikos avec The Voice, “à la recherche du nouvel entrepreneur de demain”. Et on peut dire qu’il sait dénicher les pépites, le mec a quand même : investi avec Pierre-Edouard et Otium dans La Fourchette avant de la vendre à TripAdvisor pour la “modique” somme de 110 millions d’euros. investi dans Doctolib (240 millions) et Malt (7,3 millions).revendu Adot à un certain Jacques-Antoine Granjon, fondateur de VeePee. Et le tout avec son propre capital. Un épisode incroyable où l’on parle recrutement, levée de fonds, égalité des chances, investissements early stage (son créneau), adrénaline, aventure mais aussi Pogba, Mbappé et Zizou ! Il recommande : Who : The A Method for Hiring - Geoff Smart & Randy Street Finance d’entreprise de Pierre Vernimmen - la bible de l’entrepreneuriat selon lui ! The hard thing about hard things (Entreprendre dans l’incertitude en français) de Ben Horowitz - dont on parle à chaque épisode de ce podcast ! Les livres historiques qui s’avèrent être d’excellents guides dans le business ! On a cité un sacré nombre d’épisodes : Early stage #4 – Maxime Huzar – SpaceFill – La logistique comme vous ne l’avez jamais vue#98 Pierre-Edouard Stérin – Smartbox – Gagner des millions pour tout céder à 50 ans#73 Marc Simoncini – De Meetic à Jaina – Les montagnes russes de l’entrepreneuriat#61 Shanty Baehrel - Shanty Biscuits - La BisQueen de provence qui régale les grands du luxe.#58  Paul Morlet - Du BEP électricien à Lunettes Pour Tous#57   Marc Fiorentino - la dure transition de Golden Boy à Entrepreneur#26 Thibaud Elzière eFounders – Quand ne lancer « que » 3 à 4 boites par an devient frustrant#17 Marc Fournier – lancer un business quand tu fais l’ESCP et SciencesPo à la fois

Dans ce nouvel épisode de FAQ #5, on se penche sur les thèmes de l’équipe, la délégation et la productivité. Au programme : - Comment je coach mon équipe - Faut-il se sentir coupable de ne plus répondre personnellement aux emails ? - Peut-on faire un break sans culpabiliser ? (l’évolution de mon organisation) - Pourquoi j'ai mis 7 ans à devenir vraiment productif - Les filtres les plus efficaces pour éliminer les "touristes" lors d’un recrutement - Les 7 étapes pour trouver le candidat parfait à un poste -- Épisode mentionné : - "Dans les coulisses de Marketing Mania" avec Paul Labayle : https://marketingmania.fr/paul-labayle Livres Mentionnés : - Who: The A Method for Hiring - Geoff Smart & Randy Street : https://www.amazon.fr/Who-Method-Hiring-Geoff-Smart/dp/0345504194/ref=sr_1_1?__mk_fr_FR=%C3%85M%C3%85%C5%BD%C3%95%C3%91&keywords=who&qid=1560746040&s=gateway&sr=8-1?tag=markemania-21 (Anglais)

In this podcast, I share interviews with top social entrepreneurs, books, tips, tools and concepts that will help you to excel in the business of nonprofit. In this episode, I review Who: The A Method for Hiring to help create a process to recruit, screen and hire people better. Let me know how it goes! To purchase (affiliate link): https://amzn.to/2wUI6oU --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/nonprofitlowdown/support

Pour ce 7ème épisode, notre invité est de Nancy : c’est David Lakomski, Growth Hacker et érudit des startups ! — Parmi les références citées dans l'épisode : ► Startup Weekend : www.startupweekend.org ► Recherche et développement (R&D) : https://fr.wikipedia.org/wiki ► Idéation : https://fr.wikipedia.org/wiki/Idéation ► CNAM (Conservatoire National des Arts et Métiers) : www.cnam.fr ► SaaS (pour "Software as a service") : https://fr.wikipedia.org/wiki/Logiciel_en_tant_que_service ► "C'est quoi une EdTech ?" www.mauricelargeron.com/decouverte-de-ce-que-sont-les-edtech ► Trello : www.trello.com ► "Comment devenir Growth Hacker en 3 mois avec Koudetat Growth Hacking" (Youtube) : www.youtube.com/watch?v=KB2cfFok6pk ► Retrospective agile : www.agiliste.fr/art-de-la-retrospective ► BizDev ou Business Development : https://en.wikipedia.org/wiki/Business_development ► "Comprendre le Growth Hacking en 5 minutes" : www.lafabriquedunet.fr/blog/comprendre-growth-hacking-5-minutes ► Slack : www.slack.com ► Numa, réseau mondial de l'innovation né à Paris : https://fr.wikipedia.org/wiki/NUMA_(soci%C3%A9t%C3%A9) et ► Jam (chatbot) | Jamais deux fois la même journée : https://www.hellojam.fr ► Adéquation Produit-Marché (Product-Market Fit) : https://en.wikipedia.org/wiki/Product/market_fit ► "La gestion de projet : méthodes classiques vs méthodes agiles" : www.access-dev.com/access-dev/la-gestion-de-projet-methodes-classiques-vs-methodes-agiles ► Ethereum, protocole d'échanges décentralisés : https://fr.wikipedia.org/wiki/Ethereum ► Deux.io, Agence de Growth Hacking / Marketing à Paris : https://deux.io ► Brice Maurin, ondateur & Expert Growth (Deux.io) : https://www.linkedin.com/in/bricemaurin ► Communauté Slack "Growth Hacking France" : http://slack.growthhackingfrance.com ► Steve Blank, père du Customer Devlopment : https://en.wikipedia.org/wiki/Steve_Blank ► MVP ou "Mimimum Viable Product" : Minimum viable product - Wikipedia https://en.wikipedia.org/wiki/Minimum_viable_product ► Jean-Charles Kurdali, CEO de Fetch : https://fr.linkedin.com/in/jean-charles-kurdali-b7358a98 ► Fetch, livraison de vos restaurants favoris : https://fetch-livraison.com ► "Comprendre Scrum en moins de 10 minutes": www.thierry-pigot.fr/scrum-en-moins-de-10-minutes ► "Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results" de Christina Wodtke : https://www.amazon.fr/Radical-Focus-Achieving-Important-Objectives/dp/0996006028/ref=asap_bc?ie=UTF8 ► "Who: The A Method for Hiring" de Geoff Smart : https://www.amazon.fr/Who-Method-Hiring-Geoff-Smart-ebook/dp/B001EL6RWY ► "La semaine de 4 heures : Travaillez moins, gagnez plus et vivez mieux !" de Timothy Ferriss ► Timothy Ferriss, écrivain et entrepreneur américain : https://fr.wikipedia.org/wiki/Timothy_Ferriss ► Andrew Chen, VP Growth chez Uber : www.andrewchen.co ► Guy Kawasaki, un des premiers responsables marketing chez Apple en 1984 : https://fr.wikipedia.org/wiki/Guy_Kawasaki ► Richard Branson, le patron de Virgin Group : https://fr.wikipedia.org/wiki/Richard_Branson ► Elon Musk, patron de Tesla + SpaceX + Solar City : https://fr.wikipedia.org/wiki/Elon_Musk ► La citation de David : "Data levers all arguments" (= les données manipulent tous les arguments) Vous pouvez découvrir et suivre David sur : ► Medium : www.medium.com/@DavidLakomski ► Twitter : www.twitter.com/davidlakomskii ► Facebook : www.facebook.com/davidlakomskii ► LinkedIn : www.linkedin.com/in/david-lakomski-11a50554 Vous pouvez découvrir et suivre la Poudrière sur : ► notre site web : www.poudriere.org ► notre page Facebook : www.facebook.com/poudriere.coworking ► notre compte Twitter : www.twitter.com/CoworkingNancy

Is there a formula for success? This week’s Paper Napkin Wisdom guest, Geoff Smart - CEO of lead consulting firm ghSMART - proposes just that . Dr. Smart, the best selling author of Who: The A Method for Hiring and the newly released Power Score: Your Formula for Leadership Success, holds a PhD in Psychology and has spent the last twenty years collecting and synthesizing data from over 3000 leaders and their teams. While most books on leadership suggest that most prominent trait of successful leaders is honesty, Dr. Smart discovered that this wasn’t necessarily a special trait, and that most people (successful or unsuccessful) rated themselves highly in this category. The Power Score (P x W x R) takes a look at the empirical data surrounding common traits of leaders and proposes that if teams are good at prioritizing, hiring the right people and building the right relationships, they are twenty times more likely to be successful than if they don’t have these traits. The concept was birthed by his publisher, who suggested that Dr. Smart take a more holistic approach to his new book as opposed to just providing tips on hiring as he had for his previous work “Who”. “The formula is multiplicative,” Dr. Smart explains, and akin to an athlete performing in a triathlon -- he or she must be good at all three in order to be successful. The “P” stands for prioritizing and refers to the need for leaders and their teams to be equally plugged into the top goals and objectives of the organization. According to Dr. Smart, only 24 percent of leaders in the sample were good at prioritizing, while 90 percent said they had too many priorities. Working collaboratively to establish goals and a step-by-step process to achieve them is crucial to the success of any team. The next letter in the equation, “W”, stands for Who. This value represents the team members themselves and evaluates whether they are all-stars or average from the beginning of the hiring process. To dig a bit deeper, Dr. Smart suggests asking the following questions prior to hiring a new team member: What does performance mean? What will it take for this person to be an all-star in this role? How was this candidate sourced? Was it a referral from an internal party? Am I asking the right interview questions and avoiding any hypothetical statements or situations in the interview? Am I selling this person on how great of a fit it is, how much time they’ll have with family, how much freedom they’ll have, the amount of money they’ll make and how fun it is to work here? Because the majority of managers worldwide only have around a 50% retention rate for the staff they hire, these questions are pertinent in order to ensure the new hire will bring value to their new team. Finally, “R” stands for relationships. “Simply stated,” Dr. Smart explains, the right people need to be talking at the right time. Check out the latest podcast and Dr. Smart’s new book to learn more about the formula for success!

Geoff Smart, Ph.D. is co-author of the New York Times bestselling book, Who: The A Method for Hiring, which is ranked #1 on Amazon.com on the topic of hiring talented teams. He’s also Chairman & Founder of ghSMART, a leadership consulting firm with 12 offices in the U.S. and one in London whose mission is to read more

Leadership advisor Randy Street shares fascinating insights gleaned from his advisory firm’s in-depth analyses on thousands of senior leaders--the biggest database on leaders in the world. He then shares strategies and tactics for putting those insights to work. You’ll learn: The 5 essential interview questions to boost your hiring success rate from 50% to 90% The 3 key areas that full-powered leaders master (Priorities, Who, Relationships) How to say “no” perfectly About Randy Randy Street is the Managing Partner of ghSMART, a leadership advisory firm whose mission is to help great leaders amplify their positive impact on the world.  In collaboration with founder Geoff Smart, Randy co-authored the New York Times and Wall Street Journal bestsellers, Who: The A Method for Hiring and Power Score: Your Formula for Leadership Success.  Who remains the #1 book on hiring on Amazon. View transcript, show notes, links, and more at http://AwesomeAtYourJob.com/ep30. Copyright © Optimality

Sean Evans is the founder of STEP Consulting in Toronto. He is a Certified Gazelles International Coach, a Certified Topgrading Coach, and holds an MBA from London Business School in the United Kingdom. Sean helps companies get out of the weeds and assists them to focus more on building their businesses.   What is Topgrading? Topgrading is a methodology created by Bradford Smart. It is the standard of hiring, coaching, and retaining top talent. You want to fill every position within your company with ‘A’ players. Companies need to know what a candidate is about, so they need to dive deep into their history.   What's the process in recruiting talent? The number one thing a company wants to do is create a specific job description; this is a typical hiring problem in most companies. There are four areas of a job scorecard: describing the company with excitement, creating a job mission, accurate accountability that can be measured, and a list of key competencies. The best way to find the best people is to recruit from your networks.   What can managers do on their own to find the best candidates for the job? You need to read Topgrading: How to Hire, Coach and Keep A Players by Brad & Geoff Smart and Who: The A Method of Hiring by Geoff and Randy Street.   What is a higher level step in the hiring practices? Companies shouldn’t rely on behavioral-based interviews, which is a hypothetical situational analysis. Businesses should rely on evidence-based interviewing. Topgrading is hiring based on the fact that someone's past behavior is going to be highly indicative of their future conduct.   What is TORC? TORC stands for Threat of a Reference Check. Companies should not rely on the references the candidate provides. You need to pick out a manager on their resume, ask them if it would be ok to speak to that manager and if they say yes, great. If they say no, then that is a red flag. The candidate will know that you are going to be fact checking everything they are saying about that position. They have to tell the truth because you are going to check on it.     Interview Links:  Topgrading: How to Hire, Coach and Keep A Players by Brad & Geoff Smart Who: The A Method of Hiring by Geoff and Randy Street http://www.topgrading.com http://stepconsulting.ca   More Resources: ScalingUpBusiness.com:  Learn about how growth coaching can help you and and your business see big results. Scaling Up Business Growth Workshops: Take the first step to mastering the Rockefeller Habits by attending one of our workshops. Bill on YouTube: Short videos to keep you Scaling Up.   Did you enjoy today's episode? If so then head over to iTunes and leave a review. It helps other business leaders discover the Scaling Up Business Podcast so they can also benefit from the knowledge shared in these podcasts. __ Scaling Up is the best-selling book, by Verne Harnish and the team at Gazelles, on how the fastest growing companies succeed where so many others fail. My name is Bill Gallagher and I'm a certified Gazelles business coach.  We help leadership teams to get the 4 Decisions around People, Strategy, Execution, and Cash right so that they can Scale Up successfully and beat the odds of business growth success. Our 4 Decisions are all part of the Rockefeller Habits 2.0 (from the original best-selling business book, Mastering the Rockefeller Habits).

Are your hires a misfire or an “A” hire? Geoff Smart, co-author of the New York Times bestselling book “Who: The A Method for Hiring” shares with BizTalk Host Jim Lobaito a simple, practical, and effective solution to what “The Economist” magazine calls “the single biggest problem in business today” – unsuccessful hiring. In the interview, Geoff covers the 4 “S’s” in hiring: Scorecard, Source, Select and Sell.

Thank you again Courtney Nelson for introducing me to our guest today, Byron Ling ( https://www.canaan.com/team/byron-ling ). Byron ( https://www.canaan.com/team/byron-ling ) is a partner at Canaan ( https://www.canaan.com/ ). Canaan is an early-stage venture capital firm that invests in visionaries with transformative ideas. Byron invests in consumer companies that are reinventing the way we shop, entertain and educate ourselves. Some of his investments include Roman, Papa, and Bravo Sierra. He was previously an investor at Primary Venture Partners and, prior to the venture world, was an early operator at Gilt Groupe. It was great chatting with Bryon about his diligence process and the effects COVID has on the early stage investing ecosystem, so without further ado, here's Byron. One book that inspired Byron personally is The Audacity of Hope ( https://www.amazon.com/gp/product/0307237702?camp=1789&creativeASIN=0307237702&ie=UTF8&linkCode=xm2&tag=theconsumervc-20 ) by Barack Obama. One book that inspired him professionally is Who: The A Method to Hiring ( https://www.amazon.com/gp/product/B001EL6RWY?camp=1789&creativeASIN=B001EL6RWY&ie=UTF8&linkCode=xm2&tag=theconsumervc-20 ) by Geoff Smart. You can follow Byron on both Twitter and Medium @byronling1. You can also follow your host, Mike, on Twitter @mikegelb ( https://twitter.com/MikeGelb ). You can also follow for episode announcements @consumervc ( https://twitter.com/ConsumerVc ). In this episode we discuss - * What attracted him to early stage startups and consumer? After Gilt Groupe, what compelled him to head into venture capital? What's his due diligence process at the seed and Series A? What are the milestones that an entrepreneur has to accomplish at each of those stages? What does he focus on the most at each stage - market size, traction, founding team, product-market fit, founder market fit? * What are a few qualities in a founder that he looks for? **How does he think about early traction? How can a founder de-risk product market fit? Difference between opportunistic vs thematic investors, where does he sit on the spectrum? * How is he thinking about coronavirus as it relates to consumer investing? Is he shifting strategy away/towards companies/verticals? Are you pausing investments in a particular space? Is he concerned about some current portfolio companies' ability to raise? How is he adjusting to new work protocols (remote working, etc) and if so, is that having an impact? * What macro consumer trends is he focused on? What is one thing that he would change about venture capital? What's one piece of advice for founders of consumer startups?