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Hilton Koppe was a beloved country GP for 30 years before an unexpected health crisis of his own forced him to reassess everything (R)Hilton Koppe grew up knowing his parents wanted him to become a doctor and so when he got the marks to make it into medicine, they were overjoyed.By the time he was 30, he'd started working as a country GP. Hilton then became a beloved local doctor in Northern NSW, and he worked there for more than three decades.But a few years ago, Hilton's own health suddenly went awry. He started experiencing constant neck pain, and then the side of his face went numb.He was sent him for an MRI, which revealed nothing.But then Hilton's own GP gave him an unexpected diagnosis of Post Traumatic Stress Disorder, related in part to his work as a doctor.This news up-ended almost everything about Hilton's life.This episode of Conversations explores medicine, Australia's medical system, Judaism, migration, post WW2 migration, Jewish families, Australian multi culturalism, family dynamics, health, wellbeing, PTSD, trauma, mental health diagnosis, South Africa, fascism.Hilton's memoir is called One Curious Doctor.
Changing your life is hard. There are so many obstacles that get in your way to prevent you from having a healthy lifestyle. Find out how to get motivated to exercise and hear from two athletes who have changed their lives through exercise. Also, learn about how Hilary Topper's book, From Couch Potato to Endurance Athlete can help you change your life.
Erin talks with Cara Poppitt, a dynamic entrepreneur who has empowered thousands of people to elevate their lives and their finances. Initially from the dance world, Cara shares how her background in dance and movement has influenced her approach to helping people embrace change and build confidence. Discover her 8-step 'Cycle of Change' model and learn how to take action without waiting for the perfect moment. Tune in for inspiring insights on managing mindset, building momentum, and enjoying the journey toward personal and professional transformation! For more on Cara and her work, check out her website: http://www.bigfreakinchange.com/ To pre-order Cara's book "Big Freakin' Change" (out June 2025), click here: https://amzn.to/3BR9XeY And keep your eyes on this space! Erin will host a book club in support of this book she loves so much! Click here for more info about PolicyMe for health and dental coverage: https://api.fintelconnect.com/t/l/66f738c4b37fc2001cee080a _______________________________
In this episode, Kayla and her guest Lynsey, a certified health coach, personal trainer, and life coach, explore the profound connection between holistic health and our faith. We delve into how caring for our bodies through mindful nutrition and lifestyle choices is an act of worship and devotion to God. Discover insights on healing disease by embracing a holistic approach that integrates physical, emotional, and spiritual well-being. Join us as we uncover the sacredness of what we put into our bodies and how it reflects our reverence for the Creator.Find Lynsey Below! Social handles:Instagram @lynswhitechoiTiktok @lwccoachingSupport the Show.Please feel free to join the facebook group and interact with this amazing community!Find me on Instagram @thefindinghopepodcast or @kaylabundyofficialFind me on Youtube @thefindinghopepodcastFind me on TikTok @kayla_bundy Disclaimer: The Finding Hope Podcast and content posted by Kayla Bundy is presented solely for general informational, educational, and entertainment purposes. The use of information on this podcast or materials linked from this podcast or website is at the user's own risk. It is not intended as a substitute for the advice of a physician, professional coach, psychotherapist, or other qualified professional, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical or mental health condition they may have and should seek the assistance of their healthcare professionals for any such conditions.
Season 3 Episode 14: How To Change your Life In The 6 Months & Mid Year Update Hey Besties In today episode I will talk about my first 6 months of this year and then I will talk about how to make the last 6 months of 2024 yours. What I talk about in the second half of the episode - Change your Mindset and change how you view and talk to yourself- Reflecting on the last 6 months- Goal setting- Decluttering- Creating a new routine for yourself- Self Care- Budgeting- Eliminate toxicity- Expanding Knowledge- Setting boundaries- Executing Goals- Embrace discomfort Today Episode Quote: Most people are comfortable staying in the exact same place they are now. Are you? Today Episode Affirmation: I am confident that my journey will go as expected Today Episode Journal Prompt: What is 3 things that you are going to do to change your life in 6 Months? Follow us on IG and Tiktok @youagainstyoupod.bydajah and subscribe the podcast YouTube channel Music: Music track: Chocolate by Lukrembo Source: https://freetouse.com/music No Copyright Vlog Music for Videos --- Send in a voice message: https://podcasters.spotify.com/pod/show/youagainstyoupodbydajah/message
This week, Shawn Wilkie and Dr. Ivan Zak are joined by Sebastian Gabor, co-founder of Digitail, to chat about the state of artificial intelligence in veterinary medicine. They discuss the findings from the 2024 study, a collaborative effort with AAHA that delved into the perspectives of the veterinary community regarding AI. Additionally, Sebastian introduces Tails AI, Digitail's new AI-powered veterinary assistant, highlighting its transformative impact on veterinary workflows. Learn more about the AI Survey with AAHA. Discover how your practice can save time and optimize workflows with Digitail's AI capabilities. Sebastian recommends "How To Change" by Katy Milkman.
It's 6:21 PM And And I'm In Bed. Why Am I So Tired. 50 Straight Push Ups Is Good. The Art Of Not Being An Asshole. Today I Wanted To Be Tender With My Wife And Son. I Think I Succeeded. Even If She Didn't Notice. What Kind Of Word Is Squoze. On Trying To Mend My Relationship. I Might Be Beta. How To Change. --- Send in a voice message: https://podcasters.spotify.com/pod/show/trevor-david-houchen/message Support this podcast: https://podcasters.spotify.com/pod/show/trevor-david-houchen/support
TIMESTAMPS: 00:00 - Introduction 02:43 - Who is Mr. Nice Guys? 06:42 - The Two Categories of Nice Guys 12:45 - Why Nice Guys Are Not Self Aware? 14:08 - I'm So Good vs. I'm So Bad Nice Guy 16:03 - The Victimization Paradigm 22:25 - What is Borrowed Function and Why it Destroys Relationships 27:44 - The Origins of The Nice Guys Syndrome Explained 36:01 - Why No More Mr. Nice Guy is Relevant Today More Than Ever 40:16 - Gender and The Identity Crisis 49:17 - How Nice Guys Use Covert Contracts in Relationships 54:55 - The Problem With Seeking Women's Approval 58:49 - Sex As a Form of Approval From Women 60:01 - How To Change and Stop Being Mr. Nice Guy? 69:11 - Why Building Strong Relationships With Other Men is Important 71:36 - How to Date Better? 78:51 - How to Gain Confidence With Women? 80:39 - Who is The Integrated Man (The Recovered Nice Guy) 82:19 - Dr. Robert Glover's Book And Movie Recommendations LINKS TO DR. GlOVER'S BOOK AND MOVIE RECOMMENDATIONS: BOOKS: The Odyssey by Homer - https://www.amazon.com/Odyssey-Homer/dp/0393089053/ref=asc_df_0393089053/?tag=hyprod-20&linkCode=df0&hvadid=312009759033&hvpos=&hvnetw=g&hvrand=8696806884140797220&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9028776&hvtargid=pla-386229716788&psc=1&mcid=e0774ce9a4a038eb9c7446552cdb1386&gclid=Cj0KCQiAwP6sBhDAARIsAPfK_wa9aaQNR-p9VC5xblkh0w6fSNOs2JpXxpEW2UROoKwEK24qRF8fy6oaAicOEALw_wcB Fight Club by Chuck Palahniuk - https://www.amazon.com/Fight-Club-Novel-Chuck-Palahniuk/dp/0393327345 The Old Man and the Sea by Ernest Hemingway - https://www.amazon.com/Old-Man-Sea-Ernest-Hemingway/dp/0684801221 The Way of the Superior Man by David Deida - https://www.amazon.com/The-Way-of-Superior-Man-audiobook/dp/B07FXZBYJ9/ref=sr_1_1?hvadid=598611057012&hvdev=c&hvlocphy=9028776&hvnetw=g&hvqmt=e&hvrand=11050140863465850319&hvtargid=kwd-1126389782&hydadcr=15527_13558519&keywords=the+way+of+the+superior+man&qid=1705015018&sr=8-1 Passionate Marriage by David Schnarch PhD - https://www.amazon.com/Passionate-Marriage-Intimacy-Committed-Relationships/dp/0393334279/ref=sr_1_1?hvadid=174232210495&hvdev=c&hvlocphy=9028776&hvnetw=g&hvqmt=e&hvrand=6920176993297271473&hvtargid=kwd-2744782865&hydadcr=24630_9648900&keywords=passionate+marriage+book&qid=1705015109&sr=8-1 MOVIES: American Beauty - https://www.imdb.com/title/tt0169547/ Fight Club - https://www.imdb.com/title/tt0137523/ 300 - https://www.imdb.com/title/tt0416449/ Schindler's List - https://www.imdb.com/title/tt0108052/
Looking to make a positive impact in the world in the coming years? Check out our new blog, How To Change the World in 2024.This blog contains a comprehensive set of ideas and strategies for using your influence to create positive change in the world. From politics to business to social activism, this book has something for everyone who wants to make a difference.In this episode of Coaching in Session, we explore the transformative potential of everyday actions. Learn how small changes in attitude and behavior can create a ripple effect that extends far beyond what you might imagine. Discover the power of leading by example, setting the stage for meaningful change. Join us as we discuss the beauty of gradual progression and the importance of walking the walk in your journey toward success.Subscribe, Like, and Follow for More Great ContentRead the Full Blog: www.Revenconcepts.com/change-the-world/Website: www.Revenconcepts.comSubscribe: https://www.buzzsprout.com/1882580/supporters/newInterested in working with me? - Membership PlansEmail Me: Coachinginsession@gmail.com------------CoachingPersonal DevelopmentMindsetTransformationLeadershipPositive ChangeSuccessInspirationSelf-ImprovementMotivationActionInfluenceChange MakersLife JourneyEmpowermentSupport the show
Many people have important personal goals they want to achieve, but come up short. Here, behavioral change expert and Wharton professor Katy Milkman shares scientifically proven strategies for affecting deep personal change. Two key insights: Willpower alone usually isn't enough. It helps to make difficult tasks enjoyable.Katy Milkman is the author of the bestselling book How To Change.
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, you will hear an insightful conversation between host Melina Palmer and guest Jon Levy, author of You're Invited. Jon shares his expertise on using behavioral science in event design and sponsorships to create memorable experiences for attendees. Drawing from his own experiences, Jon emphasizes the power of human connection and relationships in event planning. He discusses the importance of assembling or working together on projects to foster a sense of connection and engagement. Jon also highlights the peak-end rule, which states that people remember the peaks of experiences and how they end, and shares strategies for creating lasting impressions. He offers valuable insights on engaging high-profile individuals, building trust through vulnerability, and the significance of genuine interest in others. If you are a professional seeking to enhance your understanding of human behavior and apply behavioral science principles to create impactful and attention-grabbing events, this episode is a must-listen. In this episode, you will: Enhance customer engagement and satisfaction by leveraging the power of human connection and relationships. Apply research-backed strategies to create impactful and memorable event experiences that resonate with attendees. Foster meaningful connections among attendees through shared activities, strengthening their bond and creating lasting memories. Build trust and rapport with attendees by demonstrating vulnerability and support, creating an environment where they feel safe and valued. Discover the influential impact of showing genuine interest and curiosity in others, leading to more meaningful connections and enriching event experiences. Show Notes: 00:00:00 - Introduction, Melina introduces the episode and her guest, Jon Levy. She mentions his work as a behavioral scientist and his book, You're Invited, which focuses on human connection, trust, and belonging. 00:03:26 - Behavioral Science and Research Jon discusses his work as a behavioral scientist, including his research studies on dating and consumer behavior. He highlights the importance of applying research findings to real-life situations. 00:07:56 - The Influencers Dinner Jon shares how he started the Influencers Dinner, a secret dining experience where guests couldn't discuss their careers or give their last names. He explains how the dinners helped create connections and a sense of belonging among industry leaders. 00:09:34 - Building a Community Jon explains how the Influencers Dinner evolved into a larger community of industry leaders. He discusses the in-person and digital events they organize and emphasizes the ephemeral nature of their interactions. 00:10:57 - Impact on Society Jon discusses his objective of bringing people together to improve their lives and potentially have a larger impact on society. He talks about raising money for social issues and getting media attention to raise awareness. 00:14:43 - Building Bonds through Shared Experiences The guest discusses the importance of getting people to assemble or work together as a way to strengthen relationships and create a sense of camaraderie within a company. By engaging high-profile individuals in unique and generous activities, such as assembling flowers, it creates a memorable experience that fosters emotional connections and generates positive word-of-mouth publicity. 00:16:16 - The Value of Being an Active Partner Rather than simply being a sponsor, it is more effective to actively design or be involved in the thinking process. By ensuring that people understand the core value and proposition of a brand, partners can forge stronger connections and leave a lasting impression. Quality over quantity is emphasized, focusing on meaningful engagements rather than broad-scale reach. 00:18:55 - The Power of Invitation in Building Connections The guest shares his experience in inviting impressive individuals to his events, even without extensive connections or resources. By starting with people he knew and gradually expanding his network through recommendations and research, he was able to build relationships with Nobel laureates, Olympians, and other accomplished individuals. He emphasizes the importance of understanding the behaviors and interests of specific groups in order to make meaningful connections. 00:20:42 - The Pitfalls of Scale and Misaligned Reach The discussion highlights the importance of targeted reach rather than focusing solely on scale. Having a large number of followers or attendees does not guarantee the right audience or meaningful connections. It is crucial to consider the relevance and alignment of the target audience when seeking partnerships or sponsorships. 00:29:29 - The Power of Influence and Trust Jon discusses the influence he has as a martial arts master and reverend, emphasizing the importance of trust in building connections. He explains that trust is created through competence, honesty, and benevolence, and that vulnerability loops can accelerate the trust-building process. 00:32:08 - Building Trust through Conversations Jon shares how his dinners create an environment where guests can have more intimate and vulnerable conversations, leading to accelerated trust between individuals. He also highlights the value of connecting on a personal level beyond discussing work-related topics. 00:34:50 - The Misunderstanding of Trust Jon explains that trust is often misunderstood, with many individuals leading with competence rather than benevolence. He discusses the importance of leveraging vulnerability loops and the Ikea effect to accelerate trust-building, emphasizing the need to ask for favors and provide support to create profound trust. 00:36:39 - Overcoming Fear of Asking for Help Melina and Jon share their personal experiences of asking for help, particularly in relation to promoting their books. They discuss the discomfort and fear that comes with asking for favors but highlight the importance of understanding that rejection or non-response doesn't necessarily reflect a personal dislike. 00:39:46 - Networking vs. Making Friends Jon challenges the traditional idea of networking and suggests that making friends is a more natural and effective way to connect with others. He emphasizes that networking often feels forced and unnatural, whereas making friends allows for more genuine and meaningful connections. 00:44:03 - The Importance of Relationships Relationships define the quality of our lives, whether in business or personal settings. Being vulnerable and reaching out to others can lead to meaningful connections and impactful experiences. 00:45:27 - Be Willing to Step Out of Your Comfort Zone To expand your social circle and create an impact, it's important to be willing to step out of your comfort zone. Take action, reach out to others, and engage in activities that bring people together. 00:46:29 - The Power of Social Catalysts Engaging in activities as social catalysts can make connecting with others feel less awkward. Activities like walking, playing games, or pursuing shared interests provide a natural context for conversation and connection. 00:48:07 - Embrace Anonymity and Genuine Interest By focusing on genuine interest in others, regardless of titles or achievements, deeper connections can be formed. Embrace anonymity and approach interactions with curiosity and authenticity. 00:50:15 - Conclusion, Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Connect with Jon: Jon's Website Jon on Instagram Jon on Twitter Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: You're Invited, by Jon Levy The 2AM Principle, by Jon Levy Collaboration is the New Competition, by Priscilla McKinney What Your Employees Need and Can't Tell You, by Melina Palmer The Speed of Trust, by Stephen M.R. Covey Top Recommended Next Episode: The Speed of Trust, with Stephen M.R. Covey (ep 320) Already Heard That One? Try These: Reciprocity (ep 238) Biases Toward Novelty and Stories (ep 54) The Power of Story, with Michelle Auerbach (ep 288) The IKEA Effect (ep 112) Peak-End Rule (ep 97) Surprise and Delight (ep 276) What is Value? (ep 234) Disney: A Behavioral Economics Analysis (ep 292) Get Your DOSE of Brain Chemicals (ep 123) Loss Aversion (ep 316) Status Quo Bias (ep 142) Framing (ep 296) Using Behavioral Science in Healthcare, with Aline Holzwarth (ep 135) Decision Fatigue (ep 244) Temptation Bundling (ep 250) The Behaviour Business, with Richard Chataway (ep 134) How To Change, with Katy Milkman (ep 151) The Fun Habit with Mike Rucker (ep 251) Happier Hour, with Cassie Holmes (ep 249) The Human Experience, with John Sills (ep 277) Anthropology, Behavioral Economics, and Marketing, with Priscilla McKinney (ep 196) The Science of Connection, with Nick Epley (ep 265) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter
Why don't I change? Actually, it makes perfect sense. Nystrom's therapists are devoted to empowering people to become their best version of themselves. However, therapy often encounters "Resistance/Willfulness" that prevents our best of intentions. This episode empowers listeners to understand why resistance occurs, what it looks like, how to move past it and become our best version of ourselves.Do you have feedback or topic requests? Email us at podcast@nystromcounseling.comWe'd love to hear from you!Follow alongInstagramFacebookNystrom & Associates
Shop All 38 Bach Flower Remedies on Amazon!In this enlightening episode of Your Weekly Dose of Higher Consciousness, your host Liz Gracia delves into the transformative power of Bach Flower Essences. As she navigates her journey of emotional healing and self-discovery, Liz shares how these natural remedies have been instrumental in easing her process of letting go of unwanted emotions and behaviors. She also introduces us to 'Walnut', a Bach Remedy that has helped her embrace change and new beginnings. With anecdotes and practical insights, this episode explores self-care tools that reveal our emotional patterns and help us establish healthier relationships. Whether you're familiar with Bach Flower Essences or hearing about them for the first time, this episode offers a deeper understanding of their role in personal development, spiritual growth, and self-healing. Tune in to discover a potential silver bullet for your emotional well-being.Here are the resources from today's episode on Bach Flower Essences:About Dr. Bach & Bach Flower EssencesThe Range of Emotion Categories for Each Bach Flower EssenceAbout the Bach Flower Essence of Walnut and how it helps you move through changeShop All 38 Bach Flower Remedies on Amazon!This week's FREE Online Events include:The 2023 Beyond the Veil SummitMusic Medicine & Cymatic ScienceVagal ToningMultisensory Mediumship >>> Sign Up Now
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, you'll hear an insightful conversation between host Melina Palmer and guest Ayelet Fishbach, a professor and researcher in behavioral science at the University of Chicago. The episode focuses on the topic of goal setting and motivation. Ayelet shares her expertise in understanding the psychology behind setting and achieving goals, emphasizing the importance of intrinsic motivation and finding joy in the journey. She provides practical strategies for overcoming obstacles, reframing goals, and maintaining motivation over time. This episode is a must-listen for anyone seeking to improve their goal-setting skills and increase their chances of successfully achieving their goals. Ayelet's research-backed insights will inspire you to approach goal setting in a more thoughtful and effective way. So, if you're looking to enhance your motivation and achieve your goals, tune in to this episode. In this episode: Explore the science behind goal setting and motivation to uncover strategies for increased success. Overcome obstacles and anticipate temptations in order to stay focused on achieving your goals. Discover the importance of intrinsic motivation and how it can drive you towards sustainable success. Learn the power of reframing goals and shifting your focus to the process, rather than just the end result. Gain insights into planning for long-term goals and developing a more thoughtful approach to achieving them. Show Notes: 00:00:00 - Introduction to the Episode Melina introduces the purpose of refreshing this episode and mentions the upcoming conversation with Vishal George, who references Ayelet's work. 00:02:04 - Setting Goals and Motivation Listeners are encouraged to think about their goals, especially related to money and financial stability. Melina teases the upcoming conversation with Ayelet Fishbach and encourages listeners to keep their goals in mind during the discussion. 00:02:53 - Interview with Ayelet Fishbach Ayelet Fishbach discusses her background in motivation science and goal setting. She explains how she became interested in studying motivation and self-control and discusses her early research on anticipating temptation. The importance of planning and thinking about obstacles is highlighted. 00:09:19 - Overcoming Fantasies and Intuition Ayelet emphasizes the importance of thinking beyond fantasies and focusing on potential obstacles. She discusses how fantasies are less effective than considering the challenges that may arise. The importance of questioning intuition and challenging common beliefs is also mentioned. 00:11:18 - Intuition and Counterintuitive Findings Ayelet discusses the importance of questioning intuition and presents examples of counterintuitive findings. She highlights the need to challenge common beliefs and assumptions, such as opposites attract or consistent reinforcement for behavior. 00:16:50 - The Power of Goals, The conversation begins by discussing the power of setting goals and the inspiration they provide. The example of Mount Everest is used to highlight the allure and intrinsic motivation behind achieving a specific goal. 00:19:33 - Choosing the Right Goal, The discussion emphasizes the importance of choosing the right goal, as not all goals are in our best interest. The example of climbers on Mount Everest who persist despite dangerous conditions is used to illustrate the potential pitfalls of misguided goals. 00:22:20 - Increasing Goal Adherence, The conversation addresses the issue of people giving up on their New Year's resolutions. The key factor in goal adherence is intrinsically motivating resolutions that provide immediate pleasure or growth. The importance of enjoying the path towards the goal is emphasized. 00:24:35 - Setting Pleasurable Goals, The discussion highlights the significance of setting goals that are pleasurable to pursue. Examples include enjoying healthier foods, finding fun ways to exercise, and creating rewarding work tasks. Emphasis is placed on the need to find pleasure in the process rather than solely focusing on the end result. 00:29:10 - Mistakes in Goal Setting, The conversation explores the common mistake of setting resolutions based on an idealized version of oneself. The concept of hyperbolic time discounting is mentioned as a factor that hinders long-term commitment. The speaker advises setting goals based on one's present self, acknowledging personal limitations, and planning accordingly. 00:34:52 - The Problem with Avoidance Goals, Avoidance goals, such as not being a couch potato or not eating junk food, are less likely to be successful because they bring to mind the very thing we are trying to avoid. Approach goals, on the other hand, like catching Pokemon, are more exciting and motivating. 00:36:10 - Why Avoidance Goals Don't Work, Avoidance goals may seem urgent in the short term, but they are not effective for long-term success. Instead of focusing on what not to do, it is more productive to think about what we should do. For example, setting a goal to have healthy snacks instead of avoiding junk food. 00:37:07 - Reframing Avoidance Goals, Reframing avoidance goals involves shifting the focus from what we should not do to what we should do. For example, instead of setting a goal to stop eating junk food, we can set a goal to eat healthy snacks. This reframing makes the goal more positive and motivating. 00:39:24 - Changing Perceptions of Healthy Food, Many people have a negative perception of healthy food, associating it with being tasteless. However, this perception can be changed by framing healthy food in a more positive and tasty way. When healthy food is seen as delicious, people are more likely to choose and enjoy it. 00:51:22 - Reaching Goals and Making Little Changes, Melina discusses the importance of regularly taking action towards goals instead of only focusing on the long term. Little changes and choices made today can have a significant impact in the future, such as planning for retirement. Being thoughtful and proactive is key. 00:52:03 - Conclusion, Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Connect with Ayelet: AYELET'S WEBSITE AYELET ON TWITTER AYELET ON LINKEDIN Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Get It Done, by Ayelet Fishbach How To Change, by Katy Milkman The Power of Us, by Dominic Packer and Jay Van Bavel Good Habits, Bad Habits, by Wendy Wood Mixed Signals, by Uri Gneezy Top Recommended Next Episode: Have Your Best Year Ever, with Cassie Holmes and Ayelet Fishbach (ep 249) Already Heard That One? Try These: Temptation Bundling (ep 250) Priming (ep 252) D.O.S.E. Brain Chemicals (ep 123) How To Change, with Katy Milkman (ep 151) The Power of Us with Dominic Packer (ep 304) Framing (ep 296) How to Set, Achieve & Exceed Brainy Goals (ep 70) Good Habits, Bad Habits, with Wendy Wood (ep 127) Expect Error: The “E” in NUDGES (ep 39) Give Feedback: The “G” in NUDGES (ep 40) Resolutions and Keeping Commitments (ep 29) Time Discounting (ep 328) The Overwhelmed Brain and Its Impact on Decision Making (ep 32) How to Get (and Stay) Motivated (ep 67) Secrets of Motivation and Incentives, with Tim Houlihan (ep 109) Motivation and Incentives at Work, with Kurt Nelson (ep 187) Happier Hour, with Cassie Holmes (ep 257) Changing Health with the EATS Model (ep 217) 5 Years. 299 episodes. Here Are Your Favorites. (ep 299) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Texas A&M Self-Control Research Could Help You Stick With Your New Year's Resolutions University of Chicago, Chicago Booth School of Business Faculty Directory: Ayelet Fishbach
Are you more concerned about what you can get from Jesus rather than actually being with Jesus? If so, then you might be missing the whole point of what it means to be changed.
In this episode we tackle one of the most misunderstood parts of dieting and physique enhancement- hunger! – the fine line with Whole foods & IIFYM (appetite suppressants gum, coffee, diet sodas etc yes or no) – Hunger in a reverse diet – reversing quickly – No hunger in a surplus – HOW TO CHANGE...
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, host Melina Palmer interviews Marcey Rader, author of the book Work Well, Play More. They delve into the importance of habits in achieving efficiency and work-life balance. Marcey shares her personal journey of making small, manageable changes in her life and emphasizes the need to focus on the behaviors underlying productivity. She highlights the value of breaking down goals into smaller tasks and tracking progress to stay motivated. The conversation also covers strategies for setting boundaries, prioritizing tasks, and incorporating movement into daily routines. Whether you're a busy professional looking to enhance your productivity or seeking a better work-life balance, this episode offers actionable advice and inspiration. Don't miss the opportunity to learn from Marcey's expertise and improve your efficiency and overall well-being. In this episode: Uncover the critical crossroads of health, productivity, and behavioral economics, providing an enriched understanding of personal and professional efficiency. Appreciate the transformational power of habits in attaining a meaningful work-life balance, preparing you for a balanced and fruitful lifestyle. Realize the necessity of establishing boundaries and prioritizing tasks, seeding the prevention of potential fatigue and burnout. Delve into the profound significance of immersing oneself in work and taking necessary breaks, instilling a refreshed sense of focus and vigor. Relate to Marcey Rader's personal journey, promoting an invaluable dimension of empathy and connection to her work. Show Notes: 00:00:00 - Introduction, Melina Palmer introduces Marcey Rader, an author and health, productivity, and digital wellness expert. They discuss the importance of health in powering productivity and how habits and behavior change play a significant role in achieving work-life balance. 00:05:16 - Background and Journey, Marcey shares her journey from working in clinical research to becoming a productivity coach and speaker. She talks about how her own struggles with burnout and health issues inspired her to help others find a healthier and more efficient approach to work and life. 00:10:41 - Minimalism and Productivity, Marcey discusses how reading the book The Power of Less by Leo Babauta sparked her interest in minimalism and productivity. She shares how adopting minimalist principles and simplifying her life helped her improve her focus, efficiency, and work-life balance. 00:13:25 - Personal Experience and Empathy, Melina and Marcey emphasize the importance of personal experience and empathy when helping others make behavior changes. They discuss the value of relatability and understanding in guiding individuals towards healthier habits and a more productive lifestyle. 00:14:51 - Overcoming Overwhelm, Melina and Marcey address the feeling of overwhelm that many people experience when trying to make multiple behavior changes at once. They emphasize the importance of breaking changes down into smaller, manageable steps and starting with one area at a time for sustainable progress. 00:16:40 - Making Small Changes for Personal Growth, Marcey Rader shares her method of making personal and behavioral changes by breaking them down into smaller, manageable tasks. She shares her experience of creating a list of 100 things she wanted to change about herself and how she tracked her progress by checking off each task every day. (And, yes, acknowledges this approach may not be for everyone.) 00:19:20 - The Importance of Small Wins, Marcey emphasizes the importance of celebrating small wins and finding quick wins to build momentum. She shares her personal journey of gradually increasing her vegetable intake and how she started with just one serving a day and gradually worked her way up to five or six servings. 00:23:17 - Work Well, Play More Book Overview, Marcey discusses her book, Work Well, Play More, which covers topics of productivity, clutter, and health. The book is divided into twelve months, and each month focuses on a different area with novice, pro, and master levels. It can be used as a guide for making changes at your own pace and choosing your own adventure. 00:28:03 - Tackling Decluttering in Different Areas, Marcey explains how her book caters to different levels of expertise in each area. She shares examples of decluttering tips, such as cleaning up contacts in your phone, and how she personally used the process of decluttering contacts to reconnect with people during the COVID-19 pandemic. 00:30:10 - Top Tips from the Book, Marcey shares a top tip from each section of the book: productivity, health, and clutter. 00:34:59 - Being Flexible with Dietary Restrictions, Marcey shares her experience of being gluten-free for digestive reasons but not wanting to restrict her diet too much. She emphasizes the importance of looking for flexibility and balance in everything, including one's dietary choices. 00:35:36 - Breaking Habits and the Two-Minute Rule, Melina and Marcey discuss the challenge of breaking habits. Marcey shares about OHIO and Melina introduces the concept of the two-minute rule. They explain how tackling small tasks immediately can lead to a significant impact on productivity and organization. 00:37:15 - Organizing Information for the Book, Marcey shares her process of organizing the information for her book by using sticky notes and categorizing them by topic. She explains how this method helped her create a cohesive journey for her readers. 00:42:02 - Working with Companies, Marcey explains her approach when working with companies, which includes assessing their email behaviors, communication, time management, and meeting effectiveness. She also shares an example of implementing "design days" to promote deep focus and productivity within a company. 00:46:58 - Conclusion, Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Work Well, Play More, by Marcey Rader Subtract, by Leidy Klotz The Power of Less, by Leo Babauta Essentialism, by Greg McKeown Good Habits, Bad Habits, by Wendy Wood Connect with Marcey: Follow Marcey on LinkedIn Follow RaderCo on YouTube RaderCo website Top Recommended Next Episode: Habits (ep 256) Already Heard That One? Try These: Loss Aversion (ep 316) Good Habits, Bad Habits with Wendy Wood (ep 127) Framing (ep 296) Magic Words, with Jonah Berger (ep 301) Reciprocity (ep 238) The Overwhelmed Brain and Its Impact on Decision Making (ep 32) Priming (ep 252) Solving Modern Problems with a Stone-Age Brain (ep 237) Subtract, with Leidy Klotz (ep 322) Anchoring & Adjustment (ep 11) Bikeshedding (ep 99) How To Change, with Katy Milkman (ep 151) How To Set, Achieve and Exceed Brainy Goals (ep 70) Indistractible, with Nir Eyal (ep 290) Bikeshedding (ep 99) Planning Fallacy (ep 114) Get Ready for Act Two, with Kate Gigax (ep 321) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Marcey's Powered Path Playbook Health Powered Productivity podcast
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, guest Leidy Klotz shares his research on the psychology of subtraction and its importance in decision-making and problem-solving. Klotz discusses how our natural instinct is to add rather than subtract when trying to improve a situation, and he provides insights into why this is the case. He explains that humans have a desire to display competence, and adding to a situation is a visible way to demonstrate that we can deal with the world effectively. However, Klotz argues that we can also display competence through subtracting, but it may require more effort to make it noticeable. He shares studies conducted with LEGO structures, itineraries, recipes, and computer grids, which consistently showed that people overwhelmingly choose to add rather than subtract. The episode explores concepts such as loss aversion and the IKEA effect, which contribute to our preference for adding. The conversation also touches on the concepts of minimalism and essentialism, and how subtracting can be a powerful tool for displaying competence and achieving goals effectively. Listeners will gain valuable insights into the psychological biases that hinder effective decision-making and problem-solving, and learn practical strategies to prioritize and achieve what truly matters. In this episode: Discover the pivotal role subtraction plays in effective decision-making and problem-solving. Learn how our instinctive preference for addition can obstruct optimal solutions. Grasp how to confront biases and initiate shifts towards a subtractive mindset. Understand the immense benefits of streamlining and eliminating needless aspects of daily life. Acquire empowering strategies for integrating subtraction practices into your everyday living. Show Notes: 00:00:00 - Introduction, Melina Palmer introduces the episode and its focus on the power of subtraction with Dr. Leidy Klotz. She emphasizes the importance of optimization, reduction, and efficiency in various areas of life. 00:03:20 - Dr. Leidy Klotz's Background, Dr. Klotz shares his background in engineering and how his interest in sustainability led him to behavioral science. He highlights the overlap between engineering, architecture, and behavioral science in terms of creative application and design. 00:08:56 - Uncommon Paths to Behavioral Science, The conversation explores the diverse backgrounds of behavioral scientists, including Dr. Klotz's experience as a professional soccer player. They discuss how different disciplines, like marketing and sports, can contribute to the field of behavioral science. 00:11:50 - Personal Backgrounds and Professional Work, Melina and Dr. Klotz discuss how personal backgrounds, such as being an opera singer or playing basketball, can shape a person's approach to problem-solving. They highlight the value of diverse experiences in the field of behavioral science. 00:13:35 - Introduction to Subtract, Dr. Klotz introduces his book, Subtract, and explains how it explores the concept of subtraction as a means of optimization. He discusses the relationship between design, sustainability, and the creative application of behavioral science principles. 00:15:26 - The Instinct to Add, Leidy discusses how our first instinct when trying to improve something is to add, rather than subtract. This instinct is seen across various contexts, including LEGO structures and itineraries. The guest also mentions a study where people were given a task to make quadrants symmetrical and found that people overwhelmingly added blocks instead of removing them. 00:17:27 - Overlooking Subtraction, The guest explains that our tendency to overlook subtraction is due to various factors such as loss aversion, the endowment effect, and the IKEA effect. The book explores these factors and delves into the biological, cultural, and economic forces that contribute to our preference for adding. 00:18:47 - Science-Informed Strategies, Leidy discusses the latter half of the book, which focuses on utilizing science-informed strategies to get better at subtraction. By understanding the science behind our inclination to add, we can develop strategies to improve our ability to subtract. Leidy emphasizes the importance of creating a list of "stop doings" instead of solely focusing on a long list of to-dos. 00:21:06 - Minimalism and Essentialism, Leidy notes the connection between the book's concept of subtraction and minimalism and essentialism. He and Melina highlight the value of decluttering and getting rid of excess in order to display competence. Leidy also mentions the satisfaction that comes from having a focused to-do list with achievable tasks. 00:30:08 - The Importance of Subtraction, The conversation begins with the idea that subtraction is often overlooked in our society, and how we need to shift our mindset to value subtraction as much as addition. The guest, Leidy Klotz, mentions historical figures like Da Vinci and Lao Tzu who understood the importance of subtraction for design perfection and gaining wisdom. 00:31:01 - Subtraction as a Valuable Skill, Klotz discusses how his book aims to help people understand the science and stories behind subtraction, and encourages readers to adapt the principles to their own lives. He emphasizes the importance of subtracting first and how it can lead to better decision-making and problem-solving. 00:32:48 - Overcoming Challenges with Subtraction, Klotz addresses the challenges people face when considering subtraction, such as loss aversion and the fear of regret or guilt. He suggests mindset shifts, such as reframing subtraction as a positive improvement and emphasizing the benefits of subtracting. He also highlights the role of valence in perception and the value of thinking of add and subtract as complementary approaches. 00:35:53 - Add and Subtract, Klotz discusses the misconception that add and subtract are opposites and explains how they can coexist as complementary ways to make change. He encourages people to consider both options and think about the potential gains and losses associated with each. This mindset shift can lead to more effective decision-making and problem-solving. 00:44:27 - Introduction to the Book Work Well, Play More, Melina introduces the book Work Well, Play More by Marcey Rader, which builds upon the concepts of productivity and distraction introduced in "Indistractable." The book focuses on three areas: productivity, clutter, and health, providing a twelve-month approach to improve each area and reclaim time and mental well-being. 00:45:02 - Conclusion, Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Subtract, by Leidy Klotz The Life-Changing Magic of Tidying Up, by Marie Kondo Essentialism, by Greg McKeown How to Change, by Katy Milkman Work Well, Play More, by Marcey Rader Connect with Leidy: Leidy on LinkedIn Leidy on Twitter Leidy's website Top Recommended Next Episode: Quit, with Annie Duke (ep 227) Already Heard That One? Try These: NUDGES and Choice Architecture (ep 35) Non-Obvious Thinking, with Rohit Bhargava (ep 297) Endowment Effect (ep 139) Focusing Illusion (ep 89) Indistractible, with Nir Eyal (ep 290) How To Change, with Katy Milkman (ep 151) The Elements of Choice, with Eric Johnson (ep 174) Functional Fixedness (ep 194) A More Beautiful Question, with Warren Berger (ep 200) Evolutionary Ideas, with Sam Tatam (ep 204) Anchoring & Adjustment (ep 11) Bikeshedding (ep 99) The Overwhelmed Brain and Its Impact on Decision Making (ep 32) IKEA Effect (ep 112) Loss Aversion (ep 316) Behavioral Storytelling, with David Paull (ep 289) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Leidy at the University of Virginia
A recent survey of 21,000 adults in 28 countries found that 72% of people surveyed said they want their lives to "change significantly." That same survey also found that 86% of those respondents said they want the world to "change significantly." So if that's the case, why are things still the same?
How do you really change? Are you looking for motivation that will bring change? Do you wonder what it really takes to bring wealth? On Designing Your Life Today, Pat Council explains where you will find change, increase, and wealth. Get a different perspective of how you are living your life and start making the changes you desire. Understand what really brings increase and wealth. Also get insight into the amazing power you have to get results and discover more about how to use it. Today's podcast will be a real eye opener into the truth of how you can really move forward. Resources for Success: Book: High Impact Power Goal Setting, Click Here T-Shirt: “Do Life with Power” Click Here Email List: Type “POWERUP” to 42828 and add your email address or click here Summer Success Series: Register to receive information to participate, click here
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of the Brainy Business podcast, host Melina Palmer interviews Carlos Hoyos, a behavioral scientist and content creator from Latin America. They discuss the challenges of creating content in a non-English language and the importance of making behavioral science accessible to a wider audience. Hoyos shares his approach to creating content, including his YouTube channel, Behavioral Pills, and his e-learning platform, which offers one-hour sessions on various behavioral science frameworks. The conversation highlights the need for more diverse voices in the behavioral science community and the opportunities for growth and learning in different regions around the world. Show Notes: [00:42] Welcome Carlos Hoyos, Senior Behavioral Designer at BeWay, and Co-Founder at Kestudio. [02:19] Behavioral science is important everywhere. [03:42] Carlos shares about himself, his background, and the work he does in behavioral science. [05:35] In recent years he has dedicated his whole career to developing his knowledge in terms of behavioral science and design and specifically to find ways to apply it in business. [07:15] Carlos was named Content Person of the Year by Habit Weekly. (Merle van den Akker – last week's guest – and I were both finalists as well – congrats Carlos!) [10:15] There are many companies now that are investing in behavioral science in Latin America. [13:12] He sees himself as a content curator because he shares what other good professionals are doing. [14:46] People love to talk about human behavior. It really connects to people. [16:36] He found that there is so much information out there in English. Instead of being just one more, he decided to focus on Spanish because there is so little in Spanish right now. [19:32] Daring to do the thing no one else has done yet is what helps people to stand out. [22:20] Carlos shares some of the work he is doing with BBVA. They have merged behavioral science into day-to-day decision-making. [24:53] One project they worked on at BBVA was with credit cards. People weren't interested in applying for the credit cards because of a lack of trust – they wanted to change that. [27:34] Experimentation and testing are a must in their projects. [29:20] In 2022, they did more than 130 experiments in different areas of the business and that actually represented an extra income of around 45 million euros in the year. [30:46] There are so many little things where behavioral science can make a very big impact in any type of business all around the world. [32:20] There is plenty of opportunity and room for growth in behavioral science – in the US and around the world. [35:16] The stress on the brain when you are trying to hurry and rush leads to problems that have to be fixed down the line. [37:23] Experimenting and testing every decision you want to make will help you make better decisions now and for the future. [38:42] If you torture the data long enough it will confess to anything. [41:34] Carlo's Behavioral Pills are one-hour e-learning sessions where he explains things concepts he considers basic for a behavioral scientist to know. [43:33] Melina's closing thoughts [45:03] Don't be scared of being first. There are lots of people like you who have done this in their own way or their own language. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Outsmart Your Brain, by Dan Willingham Good Habits, Bad Habits, by Wendy Wood Predictably Irrational, by Dan Ariely Evolutionary Ideas, by Sam Tatam Friction, by Roger Dooley Connect with Carlos: Carlos Website Carlos on LinkedIn Carlos on YouTube Top Recommended Next Episode: How To Set Up Your Own Experiments (ep 63) Already Heard That One? Try These: Saving Peru's Environment One Nudge At A Time with BE OEFA (ep 195) Habit Weekly: A Discussion With Creator Samuel Salzer (ep 284) Dan Ariely Interview: Discussing Shapa, the Numberless Scale (ep 101) Nudges and Choice Architecture (ep 35) How To Change, an interview Dr. Katy Milkman (ep 151) Evolutionary Ideas with Sam Tatam, Ogilvy's Global Head of Behavioural Science (ep 204) Herding (ep 264) Priming (ep 252) Where CX and Behavioral Science Meet, with Jennifer Clinehens (ep 141) The Speed and Economics of Trust, with Stephen M.R. Covey (ep 148) Friction, with Roger Dooley (ep 274) Sludge: What It Is and How to Reduce It (ep 179) Using Behavioral Science to Tackle Addiction with Richard Chataway (ep 134) Reciprocity (ep 238) Framing (ep 16) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Behavioral Pills Website
I have talked about the concept / mindset of 1% better daily, and in this episode I am sharing with you about how to shift your mindset to adapt the 1% better daily mindset. Apply for the 1% Better Daily Club Mentorship here: https://vcm0dp8073l.typeform.com/to/v07btwJc
Have you ever hit a plateau? Have you been told you've hit a plateau and you need to break through it? Have you felt like things are stagnant? Like you know there's more but you can't get to it? What about when things are actually going really well, but there's that one thing, that ONE THING you really desire but can't seem to figure out. What then? Oh give me your next 20 minutes, prepare the notes app on your phone for this one because it's time for you to take action to experience change, to experience growth, to experience a new level… let's go!After this episode, I want to hear from you! Find me on Instagram @kaelaprays and right here on Facebook too!Download your FREE GET UNSTUCK NOW! Guide right now and defeat your negative thoughts with God's truth! The enemy is coming for your thoughts and it's time to shut him up once and for all! This guide takes five of the most common lies of Satan and I give you Scripture to fight those lies with the truth. With prayer templates and a video teaching, grab this free guide now!If you have questions about knowing Jesus and having a personal relationship with Him, please do not hesitate to reach out to me via email at info@kaelaprays.comYou can find out more about my services including how to work with me one on one as your Christian Life Coach & Mentor by heading to hiswordmywalkpodcast.com (or clicking the links above.)
"We are in a psychedelic renaissance with more psychedelic research than ever before with more than 400 psychedelic companies that have raised millions of dollars already" - Rick Doblin. This a fantastic Rick Doblin masterclass on psychedelic science, therapy and experience from a personal and business approach. In this conversation, Rick Doblin also explains the fundamental role of MAPS in drug reform, psychedelic-assisted treatment, and phase 3 for MDMA-assisted therapy approval. This a thoughtful, deep and transversal interview about the psychedelic landscape's power, impact, considerations and nuances. "The biggest psychedelic risk is political." In this conversation, Rick and Isra cover much ground on psychedelics, from set & setting and preparation and integration to Rick's best practices, personal LSD, MDMA and psilocybin journeys and mystical experiences. "When we dream, we enter into a psychedelic space. So start paying attention to your dreams one or two weeks before. The content of a psychedelic experience often moves to our dreams" - Rick Doblin. "In preparing a psychedelic experience, emphasize the necessity of doing it for human development." Rick Doblin, PhD in Public Policy, is the founder and executive director of the Multidisciplinary Association for Psychedelic Studies (MAPS). "The more attention you put into preparation and integration, the deeper you can get into it" - Rick Doblin. Main interview topics Potential psychedelics risks and benefits. Rick Doblin's top life highlights. Rick's perfect set & setting for a psychedelic experience. How Rick Doblin addresses an ideal preparation process and integration afterwards for set & setting and integration and preparation. What motivated Rick to get himself into the psychedelic world? A tour through the evolution of psychedelics. What Rick has learned from founding MAPS. About the first study on MDMA (in Madrid!). The biggest takeaways from his first and last entheogenic experiences were. How we can make more conscious use of psychedelics. The essential learnings from interviewing Timothy Leary, Ram Dass, Hoffman, Tim Robbins… The most impactful discovery ever made by MAPS on psychedelics. Rick's take and personal experience on psilocybin and his predictions on adopting psilocybin as a medical and therapeutical tool. Rick's most meaningful psychedelic experience. His most effective skill for this world we live in and why. Rick's essential habits set for every day to thrive in? Other books that have influenced Rick Doblin the most and why. Rick's Doblin best practices for optimal mental health. Rick's mission in 2023 and beyond and The role of MAPS in today's world. Recommendations for someone looking to reconnect with themselves. Where people can learn more about current scientific studies into the therapeutic benefits of psychedelics. Psychedelic applications Rick finds most promising. Rapid-fire questions. Rick's parting thoughts. "Withdraw the projection of our shadow into others - psychedelics can help us to do that." Podcast show notes: Manifesting the Mind Rick Doblin's book. Psychedelic Science 2023. Drug Set & Setting book. The Way of Psychonaut. One Flew Over the Cuckoo's Nest - book. Realms of the Human Unconscious: Observations from LSD Research - book. MAPS website. Island - Book The Glass Bead Game - book. The Treatment Manual - MAPS (free download) Clinicaltrails.gov Descending The Mountain - film. Acid test - book. How To Change your Mind - Documentary. 40-day Microdosing LSD experiment. 52-day macrodosing Psilocybin experiment. Psilocybin Spanish platform. Dennis McKenna interview. Jules Evans interview about psychedelics and philosophy. Paul Austin interview on microdosing. "You can use science to understand the mystic experience of connection."
Wild Enneagram founder Ben Campbell is back to tell us about how he engages with nature to support his Enneagram journey. Ben is offering a foundational course starting this March to people interested in learning more about this unique approach. You can register here https://wildenneagram.com/ We also talk about our experience of privilege as white people and I encourage you to check out Jessica Denise Dickson's Expanding the Enneagram course that also starts this week. You can find out more here https://www.theenneagramworkshop.com/expanding-the-enneagram-coaching-program?fbclid=IwAR25z1eEI9pPzD6mmiqGon8Bye6zCalN7w3qbY36YCVNSdpfHDwM7brszYs We also talk about how we all contain deep roots to the mystic traditions in nature that are embodied in the purple level of spiral dynamics as taught by Deborah Ooten who also has a new offering in March which you can learn more about here https://www.goconscious.com/events/weekly-enneagram-emersion-certification-program-online/?fbclid=IwAR0GugOhw1hPdaZLgLU5TDKG3R1KH2j5-5CAmzr-mjQEy1cNoNt5K3-YYGc If you want to join Kara's free classes to learn more about Resonant Healing, Nonviolent Communication, or How To Change a Habit register here https://www.karanancemd.com/
Why is change so difficult, and why do we resist it so much? Even if change is for the better, we still avoid it because of our morbid attachments to what was. Connect with us: YouTube: YouTube.com/@soul02-oxygen Facebook: @LP.Oxygen https://www.facebook.com/LP.Oxygen Instagram: LP.Oxygen Twitter: @Soul025 Buzzsprout: Soul02-Buzzsprout Spotify: Soul02 - Spotify Apple: Soul02-Itunes Stitcher: Soul02-Stitcher
Don't eat when you are hungry...eat to GET hungry!
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Dr. Cassie Holmes. Her fantastic book Happier Hour was named a "must-read" of 2022 by Forbes AND by the Next Big Idea Club. The Washington Post also profiled it as one of their best health books read and recommended by experts in 2022. Cassie is a Professor at UCLA's Anderson School of Management. Her research examines how focusing on time (rather than money) increases happiness, how the meaning of happiness changes over the course of life, and how much happiness people enjoy from extraordinary versus ordinary experiences. Across these inquiries, her findings highlight the joy that stems from interpersonal connection and paying attention to the present moment. Cassie's academic research on the role of time in cultivating well-being has been published in leading academic journals, including Psychological Science, the Journal of Personality and Social Psychology, and the Journal of Consumer Research, and earned her the Early Career Award from both the Association of Consumer Research and the Society of Consumer Psychology. Cassie was identified by Poets & Quants as one of the best 40 business professors under 40, and popular accounts of her research have been featured by NPR, The Economist, The New York Times, The Wall Street Journal, the Financial Times, and Scientific American. Happier Hour is based on her wildly popular MBA course, “Applying the Science of Happiness to Life Design.” It is so good and I can't wait to have you hear about some of the insights from her -- it will change your life for the better I'm sure. Show Notes: [00:41] In today's conversation, I am joined by Dr. Cassie Holmes, who you met a few weeks ago when she was on the "panel" episode with Dr. Ayelet Fishbach sharing how to have the best and happiest 2023 possible. [02:45] Her new and widely acclaimed book, Happier Hour: How to Beat Distraction, Expand Your Time, and Focus on What Matters Most, is based on her wildly popular MBA course, “Applying the Science of Happiness to Life Design.” [04:18] Cassie shares about herself, her background, and what she does. She studies happiness and in particular the role of time. [05:22] When we feel happier, it makes us better in the work environment. [08:02] She wrote Happier Hour after the success of her course so she could share her learnings with even more people. Readers can apply the insights and experience the benefits just like her students. [10:10] You can have this huge impact from changing a couple of little things if you put a little focused effort forward. [12:21] Our time is so important. Maximize the amount of time that feels worthwhile and minimize the time that feels like a waste. [15:12] Cassie shares a day of her life early in her career when she experienced time poverty. She wanted more time so she could slow down and experience the time she was spending. [17:15] Time poverty is that acute feeling of having too much to do and not enough time to do it. [19:25] With too little discretionary time people are less happy. When we have too much discretionary spent in time that doesn't feel worthwhile, that undermines our sense of purpose and we feel less satisfied. [21:45] It is not about how much time you have available. It is really about how you invest the time you have available. [24:20] Discretionary is what you want to do as opposed to nondiscretionary is something you have to do. [26:35] On average people are most satisfied from social connection. The least happy activities tend to be commuting, work hours, and housework. [28:25] After tracking your time for a week you have a fantastic data set where you can find which activities made you feel most satisfied. [31:05] If it is not something you have to do and you are not enjoying it, that is an opportunity to reallocate that time to things that are worthwhile. [33:49] Simply being outside had its own significantly positive effect. [36:28] Experiencing awe can increase one's sense of time affluence. [38:40] You don't have to have your discretionary time all in one block. [41:14] It is not the amount of time you spend on a particular activity that determines happiness. It is really the quality and your engagement in the activity that determines it. [42:27] Ordinary experiences can bring us as much joy as extraordinary experiences if only we are paying attention and savoring and cherishing them. [44:33] It is not just the amount of time you spend that determines its impact, it is really how you mentally engage in that time. [46:55] The most worthwhile investment is in cultivating relationships. The single biggest predictor of having a satisfied life was having strong supportive relationships with family or friends that feel like family and that requires investment. [49:01] She was living her dream life and she found herself charging ahead because she was in her head thinking about other things she had to do. It was pulling her out of the moment. [51:24] The goal is to pause in those moments and smell the (literal or metaphorical) roses. If we are rushing because we are time poor through it all then we might as well not spend the time in the first place. [53:13] Cassie explains why she doesn't make New Year's resolutions. [55:41] Melina chooses a word and theme to help her through the whole year. [58:10] Why change something that is working. She wants everyday to be what she wants it to be. [60:12] Melina's closing thoughts [61:29] The balance of a couple hours a day is enough for real lasting happiness. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Happier Hour, by Cassie Holmes Get It Done, by Ayelet Fishbach Indistractable, by Nir Eyal How to Change, by Katy Milkman The Fun Habit, Mike Rucker Connect with Cassie: Cassie's Website Cassie on LinkedIn Top Recommended Next Episode: Using Motivation and Happiness Science to Make 2023 Your Best Year Ever (ep 249) Already Heard That One? Try These: Get It Done: Surprising Lessons from the Science of Motivation with Ayelet Fishbach (ep 186) How To Change, an interview Dr. Katy Milkman (ep 151) Influence Is Your Superpower with Yale's Dr. Zoe Chance (ep 189) Framing (ep 16) Brainy Health Benefits of Nature, with Dr. Jay Maddock (ep 203) How to Become Indistractible, Interview With Author Nir Eyal (ep 78) Get Your D.O.S.E. of Brain Chemicals (ep 123) Focusing Illusion (ep 89) Confirmation Bias (ep 102) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter All The Books from the podcast in 2022 Some of Cassie's research on Time Affluence vs. Time Poverty and its impact on well being Giving Time, Gives You Time Does variety among activities increase happiness?
If you've already ditched your New Year's Resolutions, I have an idea you'll love: Groundhogs Day Resolutions! I promise, it's a winner. I mentioned this book several times: How To Change by Kate Milkman (That's a commissioned amazon link, FYI!) --- Send in a voice message: https://anchor.fm/lizgetsloaded/message
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Dr. Mike Rucker, author of the brand new book, The Fun Habit, which just came out a couple of days ago on January 3, 2023. Mike is an organizational psychologist and charter member of the International Positive Psychology Association whose work has been published in the International Journal of Workplace Health Management and Nutrition Research. His ideas about fun and health have been featured in The Wall Street Journal, The Washington Post, Fast Company, The Telegraph, Psychology Today, Forbes, Vox, Thrive Global, Mindbodygreen, and more. He was named one of ten digital changemakers by the Healthcare Information and Management Systems Society, and currently serves as a senior leader at Active Wellness. And, not surprisingly, today's conversation is all about fun! We also talk about framing and word choice and how fun and change really do go together. It's a great chat that I can't wait to share with you. Show Notes: [00:41] In today's conversation, I am joined by Dr. Mike Rucker, author of the brand new book The Fun Habit. [02:32] Mike shares about himself and his background. He is an organizational psychologist by trade but focuses more on behavioral science. [02:44] His new book, The Fun Habit looks at living a life more joyfully through actively pursuing the activities you engage in rather than pursuing happiness. [04:04] From 2009-2016 he optimized his life and tried to extrapolate as much happiness as he could. [06:33] He found out that the more he tried to chase happiness the unhappier he was and he wanted to figure out why. [09:08] We can have more longevity with certain tasks if we add a component that makes it pleasurable for us. We do mundane things – with a little creativity, we can reframe them. [12:07] If we take control over how we spend our time and we bias it towards fun things, ultimately we are going to perceive the world in a more positive and optimistic light. [14:41] If you don't take time off the table for yourself you are not showing up as the best version of yourself. [16:42] When our lives are overly habituated and we are always doing the same stuff we store those memories as single units. [18:58] Most people live this habituated life and that becomes comfortable, but you forget that you can have a little bit of time for yourself. [20:42] Disruption is a great opportunity for change. [21:42] The initial step is to sit down and brainstorm what you would like to do more for fun. This could include past hobbies, things you authentically feel connected to, and things you long to do. Par your list down to 8-15 things so it is actionable. [23:34] An important second step is to make sure it is not an exercise of adding things to your already busy life. Mike suggests doing a time audit. [26:16] We need to swap out the “low-hanging fruit” activities for ones that light us up more. [27:15] First create space in your schedule. Once you have that, use the list you made to integrate things that are more fun into your life. [28:29] A lot of times the biggest impact is looking for a way to change an activity so it is better, or adding something on. [30:56] When you hear about fun interventions at work you need to make sure everyone can come in and have fun at the activity in a safe place. Leaders need to be setting an example. [33:07] Fun in the workplace generally unites you around a common goal. Cohesion comes from wanting to accomplish something together. [35:16] Because our brains work in micro-moments and microdecisions, we really need to be looking at the little things. (Change is more than just the big stuff that requires a project team.) [38:00] People who have a best friend at work are more loyal, happier, engaged, and better employees. Helping to incorporate fun and allowing people to connect is valuable. [40:45] You can either empower the individual so that they can have more fun and more vitality when they come back to the office or you can create it from an empathic standpoint where you are creating opportunities for organic fun. [41:37] Fun is not the same for everyone. [42:56] If the outcome of whatever you are trying to do can still be the same but allow people to do it in a way that feels comfortable to them, you are going to have more fun every time. [44:10] Melina's closing thoughts [44:54] We are a species that is meant to have fun. We should take the time and make the effort to bring fun back into our lives. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: The Fun Habit, Mike Rucker Get It Done, by Ayelet Fishbach Happier Hour, by Cassie Holmes How to Change, by Katy Milkman Indistractable, by Nir Eyal Connect with Mike: Mike's Website Mike on LinkedIn Mike on Twitter Top Recommended Next Episode: Temptation Bundling (ep 250) Already Heard That One? Try These: Get It Done: Surprising Lessons from the Science of Motivation with Ayelet Fishbach (ep 186) Using Motivation and Happiness Science to Make 2023 Your Best Year Ever (ep 249) Temptation Bundling (ep 250) How To Change, an interview Dr. Katy Milkman (ep 151) Framing (ep 16) Priming (episode 18) How to Set, Achieve & Exceed Brainy Goals (ep 248) Bikeshedding (ep 99) Habits (ep 21) Loss Aversion (ep 9) How to Become Indistractible, Interview With Author Nir Eyal (ep 78) Good Habits, Bad Habits, with Dr. Wendy Wood (ep 127) Vulnerability Loops (ep 229) Do You Subtract Enough? with Leidy Klotz (ep 162) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter
Deep personal change that enables you to achieve your goals is absolutely possible. The key: Identify what's standing in your way, then employ strategies to overcome it. Here, Katy Milkman, Wharton professor and author of the bestseller How to Change, shares many of these powerful strategies. Here's one: Make hard things fun.
I'm joined today by leading lifestyle behaviour change specialist Dr Heather Mckee to talk about one of my favourite topics, habits. Having studied health behaviour change psychology for 10 years, her mission is to offer a sustainable, evidence-based alternative to an industry saturated with quick fixes and health fads. In today's conversation among other things we talk about: - What is a habit? - Frequency of habits (including annually!) - Why we get distracted from our new habits - The link between goals, motivation and habits - Goal dilution, and how to avoid it - Values and identity in relation to habits - The role of curiosity and self-compassion in change - Creating systems for change - The role your environment plays in sustaining change - Skillpower over willpower - Building Bite-Sized habits Heather referenced some a number of studies and resources during our conversation, and here are some direct links if you want to explore further: Wendy Wood: - Podcast episode (https://open.spotify.com/episode/1ZUfGd8WLyzTvjligc4u3O?si=ViTIgRaASQqFtLKjdPATMg&dl_branch=1&nd=1) - Summary of key studies (https://behavioralpolicy.org/wp-content/uploads/2017/05/BSP_vol1is1_Wood.pdf) - Good Habits Bad Habits book (https://behavioralscientist.org/good-habits-bad-habits-a-conversation-with-wendy-wood/) Katy Milkman's book ‘How To Change' (https://www.katymilkman.com/book) Dr Heather McKee's website (https://www.drheatherspeaks.com/) and LinkedIn (https://www.linkedin.com/in/drheathermckee/) ********** NEW FOR 2023 ********** Join the weekly Boost Bulletin, exclusively for professionals working in high-pressure roles and receive a copy of '7 Quick Wins for Busy Professionals To Boost your Energy' The short weekly email is delivered on a Saturday morning and contains an immediately applicable strategy, tool or resource, and takeaways from recent podcast episodes. Sign up for free at https://bygeorgeanderson.com/bulletin
“It is so much easier to push forward - to help others - when we look internally at the things we have.” - George Couros Description & Time Codes: 0:00 George Couros' Intro 4:01 Episode Intro 4:10 Mindset Monday - 4 Things to Consider When Having a Fresh Start 8:22 Dr. LaTonya M. Goffney 11:13 Abby Ramos Stanutz 14:55 Brian Faulkner 19:20 Mike Kleba 22:34 Dwight Carter 24:49 Closing S3 EP1 #MindsetMonday - 4 Things to Consider When Having a Fresh Start https://www.youtube.com/watch?v=tQuYjIKJAuY In this episode, George Couros shares the outline of an upcoming blog post as he reflects on a huge change he has made. Couros considers what led up to this change and how he sees it as an opportunity to create new routines while building on existing healthy routines. Fast As We Can, As Slow as We Must - A Convo with Dr. LaTonya M. Goffney https://www.youtube.com/watch?v=gdW7YKEUUQo Dr. LaTonya M. Goffney and George Couros talk about an investment that educators can make which will save them hours in the future and prevent a lot of stressful conversations. Dr. Goffney shares what her district is doing to build relationships with both students and their families! Helping Students Find Their Voice - A Convo with Abby Ramos Stanutz https://www.youtube.com/watch?v=YsJg6Pqr1ds Abby Ramos Stanutz shares what she is doing with her learners and how she is modeling the use of content creation. Abby talks about the importance of being able to stand by the content learners are choosing to create and share. Hear how Abby is helping kids find their passions instead of sharing what they think others want to hear, all in this clip of The Innovator's Mindset Podcast: Helping Students Find Their Voice - A Convo with Abby Ramos Stanutz! The Joy of Our Students - A Convo with Brian Faulkner https://www.youtube.com/watch?v=X2gEN7OicMI George Couros shares a reflection on a story he learned when he taught a Stephen Covey workshop. He and Brian Faulkner have a conversation about what it means to be a leader and how important it is to lead by example. How To Change the World Through Other People - A Convo with Mike Kleba https://www.youtube.com/watch?v=2Wocz9AO128 Mike Kleba reminds us that the challenges we face can be reframed. Kleba reminds us that no matter what we are going through, we can create solutions that work for us. Couros shares that if he doesn't try to figure out a solution, a way forward, the dark for him will get worse. Couros and Kleba talk about being positive and staying solution-oriented. Be Great! The Latest Book from Dwight Carter - The #InnovatorsMindset #Podcast https://www.youtube.com/watch?v=M4_kYu9ZyY0 Dwight Carter shares what he hopes his new book, Be GREAT, will bring to both educators and education. Carter shares a story from his book about an adult who came to the need of another person. For more from Dwight Carter, be sure to check out the full episode, Be Great! The Latest Book from Dwight Carter - The #InnovatorsMindset #Podcast! Please share your thoughts with us on Twitter or Instagram at #InnovatorsMindset. More at georgecouros.ca George Couros on Twitter: https://twitter.com/gcouros George Couros on Instagram: https://instagram.com/gcouros George Couros on Facebook: https://www.facebook.com/georgecourosauthor/ George Couros on LinkedIn: https://ca.linkedin.com/in/george-couros-a5146519 For the full audio podcast: https://linktr.ee/gcouros Because of a Teacher - https://www.amazon.com/dp/194833433X?ref=exp_gcouros_dp_vv_d Because of a Teacher 2 - https://www.amazon.com/dp/194833450X?tag=onamzgeorge0f-20&linkCode=ssc&creativeASIN=194833450X&asc_item-id=amzn1.ideas.2SBTFVTBT0S6X The Innovator's Mindset: https://www.amazon.com/dp/0986155497?ref=exp_gcouros_dp_vv_d Innovate Inside the Box: https://www.amazon.com/dp/1948334127?ref=exp_gcouros_dp_vv_d Music from Bensound - http://bensound.com/
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Today's episode is all about brainy goals — how to set them and think about them to put you on a path to success, instead of inadvertently setting yourself up to fail. Now, you would never intentionally set up goals that won't work out, but our brains are programmed in a way that makes it so we consistently stack the cards against ourselves. We try to do too much, spread ourselves too thin, rely on willpower to get us through, and don't understand the importance that tiny habits play in our ability to accomplish big things. At this time of year (this is the second to last episode before we close out 2022) most people are thinking about planning and what the next year will bring for them. How things will be different, what they want to accomplish, what habits they want to change if they will plan resolutions (and if so...what they are), and the like. That's why I decided to refresh this episode from 2019 right now. It felt like the perfect way to end the year, especially in light of this coming Friday's topic! That episode is a panel of sorts that incorporates expert advice on how to have a happier 2023 and set your year up for success. So to get you in the right mindset preparing for that, and just because it is probably something you are already thinking about right now, it felt like the right time to talk about goals. I get a lot done — two podcast episodes a week, a weekly newsletter, two books in less than two years, teaching and creating my courses for Texas A&M, speaking, consulting, and still having time for an enjoyable life with my family. The only way that is possible is by tackling and thinking about goals in a brainy way. Listen in to hear all my tips and tricks. Show Notes: [00:23] Today's episode is all about brainy goals — how to set them and think about them to put you on a path to success, instead of inadvertently setting yourself up to fail. [05:17] We all have goals and are all optimistic that we will achieve them someday. The truth is that if you don't set your goals up correctly there is a good chance life will move too fast and you won't achieve what you are capable of. [05:52] There are three main tips for setting and achieving brainy goals. Define your goals and limit them to know more than three. Break down the path to achieving those goals into small steps. Say no to everything else. [07:11] The opposite of distraction is traction. [09:55] Step one is to limit and set your goals. You first need to list out every goal you would like to accomplish in the next 5, 10, or 50 years. [10:48] Now you have to pick three. If they make sense to combine and make the goal a little more amazing that's okay but make sure it's logical. [12:07] Your brain doesn't like change. It is scared of it. Keeping you stuck and dwelling on making things perfect or being really sure are tactics by your brain to delay change. [14:06] It is important to declare and own those top goals so that everyone in your life knows what is most important and is on board with that. [16:47] Melina shares a story about her taking a walk with her husband to the mailbox and Puerto Vallarta. [19:25] We are sticking with goals and priorities we set in a cold state because they are what matter in our life. [20:53] Once you know what those top three are the next step is to break each of those three goals into the small steps it will take to get there. [22:54] You can't do it all at once. There are a few ways you can break those down. One way I recommend is breaking the big lifetime into subgoals for the year. [24:33] Start small with the thing that is impossible to justify not doing. [26:17] Every goal is reached in lots of small steps. Goals are the sum of all the effort it took to get there. If you don't plan for the small steps they won't happen. [26:49] Remind your brain of the top three as much as possible in as many different ways as you possibly can. [28:17] You need to be incredibly particular about what you surround yourself with in your life, in your life, and everywhere. [30:49] Reminding your subconscious of your goals as often as possible will help keep you on track. [31:14] Determine what three things are really important to you. Shout them from the rooftops and put every single egg in their baskets. [27:41] Melina's closing thoughts Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Get It Done, by Ayelet Fishbach Happier Hour, by Cassie Holmes Indistractable, by Nir Eyal How To Change, by Katy Milkman Atomic Habits, by James Clear Top Recommended Next Episode: Get It Done: Surprising Lessons from the Science of Motivation with Ayelet Fishbach (ep 186) Already Heard That One? Try These: Resolutions and Keeping Commitments (ep 29) The Overwhelmed Brain and its Impact on Decision Making (ep 32) Optimism Bias (ep 34) How To Change, an interview Dr. Katy Milkman (ep 151) How To Become Indistractable, with Nir Eyal (ep 78) Temptation Bundling (ep 136) Celebrate! It's More Important Than You Think (ep 80) Habits (ep 21) The Power of Habit (ep 22) Herding (ep 19) Good Habits, Bad Habits, with Dr. Wendy Wood (ep 127) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Brainy Business Courses
Are you ready for a change? Feeling a pull to start something new in 2023? Maybe it's a new career? Or a side business? Or maybe you've thought about going back to school? Or even a new hobby? But what if you're ready for a change and don't know how to make one? Or perhaps just the idea of starting something new makes you worried or anxious? Well, then this episode is for you! I share the best way I know to get started on the steps you need to take as you get ready to decide what's next for you. It starts with the understanding the thoughts you are telling yourself and then you need to identify your core values. If you don't identify the drivers behind wanting a change, you will give up or stop pursuing your new idea when the going gets tough. The questions I mention in the episode: What is important to you? What do you hold near and dear to your heart? What ideas get you excited? If time and money were of no issues to you, how would you spend your day? What do you yearn for when you consider your future? What brings you joy? Where do you find your energy? This is my last Put It Into Practice Episode for 2022 - look for new episodes in 2023! Find a therapist options: Get 10% off your first month of Betterhelp online therapy. Learn more. (affiliate link): https://betterhelp.com/lisamustard Learn about Hopscotch: https://www.joinhopscotch.com/ Psychology Today: https://www.psychologytoday.com/us Mental Health Resources and Support: 988 Suicide & Crisis Lifeline provides 24/7, free and confidential support via phone or chat for people in distress, resources for you or your loved ones, and best practices for professionals. Includes information on finding your local crisis center. Phone: 988 Website: http://suicidepreventionlifeline.org SAMHSA's National Helpline is a free, confidential, 24/7, 365-day-a-year treatment referral and information service (in English and Spanish) for individuals and families facing mental and/or substance use disorders.SAMHSA's National Helpline | SAMHSA The Therapy Show with Lisa Mustard, and the information provided by Lisa Mustard, is solely intended for informational and entertainment purposes and is not a substitute for advice, diagnosis, or treatment regarding medical or mental health conditions. Although Lisa Mustard is a licensed marriage and family therapist, the views expressed on this podcast or website or any related content should not be taken for medical or psychiatric advice. Always consult your physician before making any decisions related to your physical or mental health. If you missed the first PIIP topic, it's called How to Find a Therapist and I give you 7 ideas on how to go about finding a therapist - listen here. For my How to Cope with Anxiety Series, click on the episodes: Part 1, Part 2
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Evan Nesterak, the co-founder and editor-in-chief of Behavioral Scientist, a nonprofit digital and print magazine that examines the world through the science of human behavior. Previously, he led the Mindset Assessment Project, an initiative designed to bring rigorous psychological research into the world of sport and worked with Angela Duckworth at the University of Pennsylvania on character development research. This is such a fun conversation, where Evan tells some "never before publicly discussed" stories from his background and that of Behavioral Scientist, which is always fun. We get to hear all about his work and the focus at the magazine, it is full of laughs and brainy goodness. You don't want to miss it! Show Notes: [00:42] In today's conversation, I am joined by Evan Nesterak, the co-founder and editor-in-chief of Behavioral Scientist, a nonprofit digital and print magazine that examines the world through the science of human behavior. [02:36] Evan shares about himself, his background, and the work that he does. [03:35] He also did some research with the US Soccer Federation where they did a study looking at the mindsets of the elite youth players in the development academy. [06:09] Evan shares how he met past Brainy Business guest Leidy Klotz. [08:50] Often when you are newer to something you are automatically put into the mentee role. It is powerful to have that script flipped and be the mentor even if you are newer into something if you have enough experience that you can add value. [11:13] He learned a lot working with Angela Duckworth and he has taken a lot of lessons since leaving the lab. [12:25] Evan shares the history of how Behavioral Scientist started. [14:00] After graduating from college, he decided to do what he now calls “real world college.” [16:24] He realized there was no place for him to read about really interesting psychology work that was happening. [17:21] In 2012 Evan and his brother started The Psych Report. They had expert psychologists write about their research in digestible, interesting, and engaging ways. [17:59] In 2016 it evolved: they teamed up with some other projects and co-founded Behavioral Scientist in 2017. [20:33] The way we think about human behavior can influence the world we design. [22:48] They compiled a team from various backgrounds and got to work. Their goal has been to stay curious, prioritize people who ask interesting and ambitious questions about human behavior, and try to answer them in rigorous and thoughtful ways. [25:12] Don't worry about trying to read everything. Try and find your trusted sources. [27:12] Being open to other formats can be a really great way to read with an eye for human behavior. [28:55] You immediately have respect for people when you write or do something outside of your comfort zone. [29:45] Melina shares about past guests Doug Kenrick and David Lundberg-Kenrick and their work. [33:04] The first thing when writing a book in academia is to take action and try and do it. [33:58] Then you need to understand what your background and strength is in writing and who you want to write for. [35:20] You have to get someone invested and a great way to do that is stories, examples, and cost and opportunities. [38:04] The more focused you can be in your writing the better. [39:09] Evan's first suggestion is to sign up for the Behavioral Scientist weekly newsletter and see if it is for you. Hopefully you will encounter things that you wouldn't necessarily seek out but you would learn something that would have an impact on your life. [41:17] Monthly they put out the Research Lead where they focus on new research topics. [44:16] Brain Meets World is a thematic print issue that traces the journey of what happens to our ideas as we bring them out to the world. [46:40] When you chase the answers all the time it never feels satisfying. [48:52] Melina's closing thoughts Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Grit, by Angela Duckworth Subtract, by Leidy Klotz The Paradox of Choice, by Barry Schwartz How to Change, by Katy Milkman Brain Meets World, by Behavioral Scientist Connect with Evan: Behavioral Scientist Website Evan on LinkedIn Evan on Twitter Top Recommended Next Episode: Do You Subtract Enough? An interview with Dr. Leidy Klotz (ep 162) Already Heard That One? Try These: Behavioral Science in the Wild with Dilip Soman (ep 241) Paradox of Choice (ep 171) How To Change, an interview Dr. Katy Milkman (ep 151) Dr. Robert Cialdini and the (Now!) 7 Principles of Persuasion (ep 157) Do Nudges Work? with Michael Hallsworth (ep 218) Solving Modern Problems with a Stone Age Brain (ep 237) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter Behavioral Scientist Newsletter A large-scale field experiment shows giving advice improves academic outcomes for the advisor Writing Workshops from Behavioral Scientist The Battle for Human Nature, by Barry Schwartz Barry Schwartz – Last Collection speech
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Dr. Dilip Soman, coauthor of Behavioral Science in the Wild. Dilip is a Canada Research Chair in Behavioural Science and Economics and serves as a Director of the Behavioural Economics in Action Research Centre at Rotman [BEAR]. His research is in the area of behavioral science and its applications to consumer well-being, marketing, and policy. He has written multiple books including The Last Mile, The Behaviorally Informed Organization, and Behavioral Science in the Wild (all of which we will discuss a bit today) and he also teaches a massive open online course called "BE101X: Behavioural Economics in Action" on EdX. That is actually how he and I first got introduced years ago when someone who was taking BE101X tagged us both on Twitter suggesting my podcast as a resource for students taking his class. We had connected a bit then but didn't end up making it the "last mile" to getting a meeting in the books (see what I did there?). So when this new book, Behavioral Science in the Wild came out, I knew it was the perfect time for us to have this first chat and it was so much fun! Listen in to hear about the pain of paying (and some interesting thoughts and research about dental work), the duration heuristic, the importance of virtual progress and supposedly irrelevant factors (SIFs) and so much more! Show Notes: [00:43] In today's conversation, I am joined by Dr. Dilip Soman, coauthor of Behavioral Science in the Wild. [03:31] Much of his early research was about how memory from pain depreciates. [05:01] Memories of factual things remain. Memories of experiences tend to depreciate. [06:30] Melina shares a recent experience at the dentist where her hygienist said that 40% of people don't want novocaine because they don't like feeling numb after the appointment. [07:40] Dilip shares a story about his neighbor getting a snow blower. [09:35] Often people don't want to pay more to get something done sooner. People learn in some domains that the longer the service the better. [12:10] You would think that your overall evaluation of an experience depends on the sum of all of your experiences. Sometimes experiences feel better if you feel like you are making progress as opposed to actual progress. [13:49] We are actually happier when we are driving than sitting in traffic (even if the trip takes longer). [16:25] Waiting time is an opportunity. It is an opportunity to educate, amuse, and engage people. [18:09] Dilip shares his background and the work that he does. He is a mechanical engineer by training. [20:10] His entire motivation for coming to academia was to understand why people think and how we can help people lead happier lives. He has tried many ways to take science to the field. [23:06] Medical sciences actually have a science for how to implement stuff called implementation science – behavioral science should have this too. [23:41] The first book in his series, The Behaviorally Informed Organization talks about what an organization should do to embed behavioral science. [25:15] Behavioral Science in the Wild was written to tackle the challenge that the results are not as formidable as we would like them to be. [26:58] SIFs are supposedly irrelevant factors, things that we think should not influence decisions but do. [29:04] Every intervention could have multiple interpretations and pathways. [31:11] Successfully scaling an intervention doesn't mean that intervention has to be homogenous. You don't have to do the same thing for everyone. Often you actually need to customize it. [32:23] There are two sources of differences in situations that might cause the effect of our interventions to change. [34:47] Oftentimes we explain failures by just saying it is a different context (don't let this be your excuse and stop there). [37:34] The moment you change the lens to try and understand the friction, you start seeing things. [37:44] Think small. The success of big ideas gets tripped up by small things. [39:22] Sometimes it is the little stuff that trips people up. [41:02] Sometimes the simplest solutions are the best ones. [43:16] Melina shares her closing thoughts. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Behavioral Science in the Wild, by Dilip Soman & Nina Mazar The Behaviorally Informed Organization, by Dilip Soman Nudge, by Richard Thaler & Cass Sunstein The Last Mile, by Dilip Soman Misbehaving, by Richard Thaler Connect with Dilip: Behavioural Economics in Action at Rotman (BEAR) Dilip on LinkedIn Dilip on Twitter Top Recommended Next Episode: Do Nudges Work? with Michael Hallsworth (episode 218) Already Heard That One? Try These: Pain of Paying (episode 240) Confirmation Bias (episode 102) Peak-End Rule (episode 97) IKEA Effect (episode 112) Surprise and Delight (episode 60) Framing (episode 16) Defaults: The "D" in NUDGES (episode 38) How To Change, an interview Dr. Katy Milkman (episode 51) Hawthorne Effect (episode 117) How to Finally Change Your Behavior (So it Sticks) (episode 81) How To Set Up Your Own Experiments (episode 63) Friction - What It Is And How To Reduce It, with Roger Dooley (episode 72) Precommitment (episode 120) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter The Duration Heuristic Virtual Progress A Megastudy of Text-Based Nudges Encouraging Patients to Get Vaccinated at an Upcoming Doctor's Appointment Behaviourally Informed Organizations
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Annie Duke, a former professional poker player (widely known as one of the best female players in the world) who also has an impressive and fascinating background in psychology, which she will talk about on the show today. I've been wanting to have Annie on for ages, she has two other fantastic books called Thinking in Bets and How to Decide, and I am so delighted that she wrote this additional book, Quit, which we are talking about today (and really, she talks about all three books in our conversation). I am so honored and delighted that Annie took the time to chat with me for this interview. We had a great conversation and ended up chatting for over 90 minutes (with about 80 of those recorded). Here on the show today, we are cutting that conversation down to fit in under an hour but if you want to hear the full conversation in detail, come on over to the BE Thoughtful Revolution membership group -- it's our free community of behavioral economics enthusiasts from around the world, and you can check out the full video interview and conversation. Annie is a wealth of knowledge and insights, so you will want to glean every extra moment just like I did, I'm sure – be sure to stick around for monkeys and pedestals! Show Notes: [00:40] In today's conversation, I am joined by Annie Duke, a former professional poker player who also has an impressive and fascinating background in psychology. [03:07] Annie shares her background and how she found herself in the world of behavioral science. [04:41] Her brother was the one who suggested she play poker and she ended up playing poker for 18 years as her profession. [06:05] After eight years as a poker player she started getting asked to give talks. The first talk she gave was to a group of options traders and she talked about how poker might inform your thinking about cognitive bias. From there she started getting referrals and spending more time speaking than playing poker. [07:11] In 2012, she retired from poker to spend more time on the business side of things and started consulting and speaking full-time. [09:13] If you look at anything on Annie's journey from the time she entered graduate school, it is all decision-making under uncertainty. [11:09] The more ways that you are thinking about problems and the different frames that you have to ponder these issues you end up bringing something different to the table. [12:54] Premortems can be very effective if you combine them with other good decision-making tools. [15:14] If you use prospective hindsight instead of just forward planning, research shows you will generate 30% more reasons for failure or success if you didn't do prospective hindsight. [17:14] Self-serving bias is that when bad things happen to us as individuals we tend to blame them on things that are outside of our control. [19:49] Other researchers suggest that premortems need to be done in groups to be successful. [22:42] Thinking in Bets was a book that she had really wanted to write for many years, which is about making decisions under uncertainty. [25:27] One of the things she really talks about in Thinking in Bets is resulting. Resulting is when we look at other people and assume if they have a bad outcome then they made a bad decision and a good outcome is from luck (whereas when we have a bad outcome it is luck and a good outcome is from our good decision making – this is very similar to fundamental attribution error). [26:55] She wrote How to Decide as a companion, which had more practical tools for making decisions. [28:23] Annie shares about writing her new book Quit. [30:44] Most of the decisions you make you can actually probably make faster. The way to decide if you can go faster is by looking at the consequences of getting the decision wrong. [33:01] We are really bad at exercising the option to quit when the time comes. The option to quit is very valuable. [35:02] She shares the many Zoom conversations with influential behavioral scientists she had prior to writing her new book about quitting. [36:36] Science shows that when we quit, we are usually doing it too late. [38:45] One of the problems we have is that once we set a goal we are immediately in the losses. [39:20] Annie shares about the California Bullet Train. [41:51] After getting the project approved once starting the project they realize they have two big problems… (Why didn't they “see” them before?) [44:22] Instead of stopping the project, they approved two pieces of track that don't address the gigantic engineering problems. [46:13] Monkeys and pedestals is an incredibly helpful framework for trying to figure out how you approach projects to find out the information you need to find out the fastest so you can figure out if it is something you want to stick to. [47:26] She shares the monkeys and pedestal's story. You have to start with the monkey (the hard part) of the problem first. [49:11] When you do but up against hard things you tend to turn to pedestal building rather than to quit (similar to bikeshedding). [50:28] You should definitely tackle the monkeys first. [51:51] You follow the premortem by looking at the monkeys and pedestals. You figure out what the monkeys are and then you change your plans according to that. [53:20] Kill criteria are what you could see or find out in the future that would tell you that you ought to quit. [55:01] There is no point in tackling any low-hanging fruit if you can't train the monkey. Figure out the hard problem first. [57:34] Winners quit a lot. That is how they win. Winners sample a lot of stuff, settle on a course of action, tackle the monkeys first, and if the world gives them another signal they switch. [58:41] Winners pick the right things to stick to and they abandon everything else. [60:52] Melina shares her closing thoughts. [61:08] Thoughtful quitting, stopping doing things that aren't serving you anymore isn't a failure -- that is a win. That is a sign of doing great big amazing things! If you never quit, you can never win because you will be spread too thin. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Thinking in Bets, by Annie Duke How to Decide, by Annie Duke Quit, by Annie Duke Superforecasting, by Dan Gardner and Philip E. Tetlock How to Change, by Katy Milkman Power of Regret, by Daniel Pink Connect with Annie: Annie's Website Annie on Twitter Annie on LinkedIn Top Recommended Next Episode: Game Theory (episode 62) Already Heard That One? Try These: Loss Aversion (episode 9) Framing (episode 16) The Most Important Step in Applying Behavioral Economics: Understanding the Problem (episode 126) 3 Steps to Better Decision Making, An Interview with Matthew Confer (episode 158) Counterfactual Thinking (episode 68) How To Change, an interview Dr. Katy Milkman (episode 51) Fundamental Attribution Error (episode 92) Planning Fallacy (episode 114) Precommitment (episode 120) Hindsight Bias (episode 167) Bikeshedding (episode 99) Status Quo Bias (episode 142) Endowment Effect (episode 139) Survivorship Bias (episode 110) Mental Accounting (episode 56) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter A Slight Change of Plans Podcast with Maya Shankar Annie's Newsletter
Tune in to hear:- What is the role of personal myth making in ameliorating the psychological crisis of modernity that we find ourselves in?- Thinking about the current state of generalized despair at play in the world - are we consuming the wrong messages as we move through the world?- What is the 1st step in Joseph Campbell's Hero's Journey?- Why aren't we answering the call to adventure and, realistically, are we all able to answer it?- What's the explore / exploit dissonance?- How can we identify which of our dreams are worth heroic pursuit? Also, what is a key distinction between “follow your bliss” and the hero's journey?- How does the synthesis of our conscious and unconscious ways of being better equip us to address the challenges of life's journey?- What is the difference between hardship that catalyzes personal growth and pain that paralyzes personal growth?https://twitter.com/tom_morganKCPhttps://thekcpgroup.com/insightsCompliance Code: 1648-OAS-9/12/2022
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Phill Agnew, host of the Nudge podcast. Phill and I have gotten to be friends over the last couple of years and I've been honored to have been a guest on his podcast before, but this is the first time he is joining me here on The Brainy Business. So, you may be wondering…why now? As you'll hear me share in our conversation, one main reason is that Phill has been EVERYWHERE on my social media recently. He is doing some amazing, relatable, applicable work. I love how he is showcasing the simple tests he is conducting to really practice what he preaches in the incorporation of behavioral economics into a business application. In today's episode, he explains some of his top tips and insights – in a way you can absolutely go through and try yourself. Listen in and then get out there and create your own test to get started! (And share it with us using the social links below.) Small changes can make a big impact. Show Notes: [00:40] In today's conversation, I am joined by Phill Agnew, host of the Nudge podcast. [01:15] Phill is doing some amazing work. I love how he is showcasing the simple tests he is doing and really practicing what he preaches in incorporating behavioral economics into business applications. [03:23] Phill shares about himself, his background, and what he does in the world of behavioral science. [04:34] In 2019 he launched the Nudge podcast. He launched the podcast to learn more, interview experts, and pick their brains to learn even more. He has been growing the show for the last three years. It is really important to him that everything on the show is applicable. [06:15] Small changes can make a big difference. [07:27] Phil shares about his tests on TikTok using the curiosity gap. [09:25] He found that his curiosity gap-inspired videos made people far more likely to watch the full video and become a follower of his channel. [11:38] Before launching The Brainy Business podcast Melina went live on Facebook for 30 days to increase excitement. [13:34] VIDEO TIP: Pack in as much curiosity as you can in the first 10 seconds. [14:49] He spends a lot of time advertising and testing things out on Reddit. [16:27] Phill shares about testing social proof. Social proof is the idea that we follow the actions of others. [17:32] 75% of the time people will give the answer they know is wrong to go with the group. Showcasing an action that other people are doing can be really smart. [19:08] Applying these small nudges to the way you communicate can make your communications more effective. [20:14] When testing, your variant and control should be very similar. The only thing that is different is the thing you are trying to test. He uses Google surveys a lot. [21:17] Fresh start effects can be really powerful. Phill shares about his tests using the fresh start effect. [23:56] Classic commitment devices can definitely have an effect as well. [25:38] Phill shares another Google survey he did about podcast cover art and what he learned from the test. [28:01] Check out Phill's podcast Nudge. [28:41] Melina shares her closing thoughts. [31:32] As you move forward with the insights from the episode, it is time to overcome your own time discount tendencies and optimism bias. Take a moment now to do something to start applying what you learned in the show today. Now is the time to do one thing. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: The Choice Factory, by Richard Shotton How to Change, by Katy Milkman When, by Dan Pink Power of Regret, by Dan Pink Sludge, by Cass Sunstein Connect with Phill: Nudge Podcast Phill on Twitter Phill on LinkedIn Top Recommended Next Episode: How To Set Up Your Own Experiments (episode 63) Already Heard That One? Try These: NUDGES & Choice Architecture: Introducing Nobel-Winning Concepts (episode 35) Creating Content People Can't Help But Engage With featuring Katelyn Bourgoin (episode 201) Do Nudges Work? with Michael Hallsworth (episode 218) Reciprocity (episode 23) Using Behavioral Science to Build Connections, an interview with Jon Levy, author of You're Invited (episode 150) IKEA (episode 112) Social Proof (episode 87) How to Finally Change Your Behavior (So it Sticks) (episode 81) How To Change, an interview Dr. Katy Milkman (episode 51) The Power of Regret with Daniel Pink (episode 214) Precommitment (episode 120) Sludge (episode 179) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter The Coca-Cola Experiment Only 2% of People Will Return A Christmas Card From A Stranger Solomon Asch - Conformity Experiment
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Today I am very excited to introduce you to Nancy Harhut, cofounder and chief creative officer of HBT Marketing. She loves getting people to take action and specializes in blending best-of-breed creative techniques with behavioral science to prompt response – online, offline, and in-person. She has spoken around the world, including numerous appearances at SXSW, and has been named one of the 10 Most Fascinating People in B2B Marketing, a Social Top 50 Email Marketing Leader, and a Top 40 Digital Strategist. Her articles and work have appeared in Admap, US Ad Review, Target Marketing, DM News, Graphis Magazine, B@B Magazine, Who's Mailing What, Copywriting Insider, and “Open Me Now” by H.G. Lewis. Prior to co-founding HBT Marketing, Nancy held senior creative management positions with Hill Holliday, Mullen, and Digitas. She's helped some of the world's biggest brands create successful campaigns. Nancy and her teams have won over 200 awards for digital and direct marketing effectiveness, for clients such as AT&T, H&R Block, the GM Card, Dish Networks, and Nationwide. Today, we get to talk about her first book, Using Behavioral Science in Marketing, which just came out this week here in the U.S. Dive into the conversation and get ready to take action. Show Notes: [00:44] Today I am very excited to introduce you to Nancy Harhut, cofounder and chief creative officer of HBT Marketing. [02:05] Her first book, Using Behavioral Science in Marketing just came out this week. [04:20] Nancy shares about herself, her background, and how she found herself in the world of behavioral science. [06:01] She took principles and research from behavioral science and applied/tested them in marketing. [07:37] Anything she could find that might give her clients an advantage or extra edge was something she wanted to explore. [10:20] It is important to test so we know what is working and what doesn't work. [11:10] Nancy's examples in the book are very tangible, clear, easy, thorough, and thoughtful. [13:49] Social proof is incredibly powerful. Nancy shares examples of using social proof with her clients and the results. [16:31] Nancy shares why she wrote her new book. People were often asking if she had a book, including her now publisher Kogan Page. [16:54] Behavioral science and marketing absolutely work. Writing a book helps many more people to benefit from it. [19:19] She wanted to create a book that was short on science and long on applicability. She wanted it to be practical, easy to read, and actionable. (“Mission accomplished!” says Melina.) [21:30] She started her book with emotional and rational thinking because it was a good foundational factor and from there she started to talk about behavioral science principles that are strongly linked to emotion. [23:24] Having more good books in the world is always a positive thing. [25:44] If you present somebody with a couple of options as opposed to just one thing, they are much more likely to make a buying decision at the moment. If there are two options the question automatically changes to “Which of these two do I want?” [28:29] When saying “You have to make a choice and if you don't, someone else is going to make it for you” leverages autonomy bias. There was a bigger response because people didn't want someone making choices for them. [30:04] Behavioral science is not just for marketing. It is applicable across so many areas and professions. [33:04] Nancy shares an example of using choice architecture with a client that sold voluntary benefits. [34:47] They made accepting the meeting the easy choice and the path with the least resistance. [35:57] Melina shares an example of a blood drive on a college campus. [39:22] Melina shares her closing thoughts. [39:42] You are constantly communicating with people and there are small tweaks to your messaging that can make all the difference. [40:13] Melina's new book, What Your Employees Need and Can't Tell You is coming out on October 11th, 2022. [42:04] If you enjoy the experience I've provided here for you, will you share about it? That could mean leaving a rating/review or sharing the episode with a friend (or 10!) Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! More from The Brainy Business:
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In today's conversation, I am joined by Michael Hallsworth, managing director for the Americas division of the Behavioral Insights Team, or BIT. Michael was on the show nearly two years ago in episode 125 when he was sharing about his book which is aptly named Behavioral Insights. The reason he is here today is to talk about a debate that has been going on across the behavioral science community for the bulk of this year: "Do nudges work?" Michael wrote an article recently in Behavioral Scientist which laid out all the points in a very clear way and talked about the real question we should be asking (as well as the next steps for the field in the future). I knew he was the perfect guest to come on and speak about this. He does a great job summarizing everything here and I hope you get value from this conversation. It can be hard to look at ourselves, the fields we are in, or ourselves personally, and embrace opportunities for improvement. But, it is so necessary in order to grow, change and thrive. The field is built on solid science, and we have an opportunity to do even more going forward. Listen in to hear all of our thoughts on this hot topic. Show Notes: [00:42] In today's conversation, I am joined by Dr. Michael Hallsworth, managing director for the Americas division of the Behavioral Insights Team. He was on the show nearly two years ago. [02:37] It can be hard to look at ourselves, the fields we are in, or ourselves personally, and embrace opportunities for improvement. But, it is so necessary in order to grow, change and thrive. [05:00] Michael shares about himself and his background in behavioral science. [06:56] Nudges guide people to decide while maintaining their freedom of choice. [08:26] Publication bias is a problem that affects many disciplines (not just behavioral science) in the scientific literature. [11:19] Singular data points are not generalizable in other contexts. Context and testing are key. [13:22] First we need to understand what is a realistic effect size for some of these interventions and can we get a better understanding of how context affects results. [15:42] A missing piece of this debate around if nudges do or don't work is looking at some work that is not affected by publication bias. [16:59] We do have evidence for the real-world effects of nudging that are not affected by publication bias. Those effects are smaller than the ones in the original study but they are still meaningful. [19:06] Human behavior is complex. Results vary by context and group. [21:21] There are factors going into a result that are meaningful which may mean that something doesn't work in a different situation. [22:56] Instead of making overall claims we should be talking about some of these ideas a bit like scientists have talked about incentives. [23:53] We don't need to oversimplify or oversell because the results are there but they vary in ways we don't understand (yet). [25:34] Moving forward we can run multi-size studies so we can explore these differences more systematically. [27:42] When you take your results together, you should be able to see which idea is more supported. [29:49] They found that if you thought something was more context-dependent those studies were less likely to replicate success. [31:35] It's not about what you know. It is about how you match it to context to produce a result. [33:56] Behavioral Science “in the wild” is different from behavioral science in the lab. [35:07] Within organizations it can be really hard to start tracing the threads between studies and looking into the connections. [37:11] Michael shares about his upcoming manifesto. [39:20] The overriding question he discusses in the manifesto is “How do we help behavioral science tackle some of those bigger questions?” [40:14] “Do nudges work?” is the wrong debate. There are ways we can take behavioral science forward. [42:02] Anything that has happened so far isn't bad or wrong. We are learning from what has happened and now we are moving forward. [44:47] You may not be able to predict in advance all the potential outcomes, particularly if you are intervening in a complex environment with lots of things going on (i.e., the real world with human people). [46:11] Melina shares her closing thoughts. [47:21] The summary of what you heard from Michael is that, yes, nudges do work. And, as I have always said on this show, nothing is perfectly generalizable. [48:44] This idea of looking into the possibilities of more complex systems and being able to be even better at predicting what will happen when and why is fascinating, and something I look forward to being part of researching into the future. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! More from The Brainy Business:
Katy Milkman caught my ear when she said: unsolicited advice is demotivating. She's at U Penn's Wharton's school and does a lot of research on behavior change, including with young adults. Her book is called How To Change and along with people like Angela Duckworth, The New York Times and Charles Duhigg, I highly recommend it.
You can't make anyone change unless they decide to change & take action on their own. But you can still support them when they need it & inspire them to change without forcing, manipulating or intimidating them into changing. Here are 7 ideas on how to inspire change.Show Notes:I tell you what, there have been so many times where I have wanted to change something about someone else for the sake of their lives & the lives of those around them. And I admit that I tried hard with a few people. Trying to convince them that they needed to change and figure out how or by giving them a specific rundown on what they could do to change & become the person I thought they should be. But it never really worked. And when it felt like it worked, it was only temporary or only while I was micromanaging the situation. So really, it was useless.This was a pointless endevour on my part and is on anyone's part that has done this because you can't change someone if they don't want to change. For people to have lasting change in their lives, they first have to want to change & then make their own decision on what action to take and when to take those actions to start moving into that change. That's it. And it doesn't matter how much you love them or tell them how much better life will be better when they start doing this or stop doing that or even when they know the consequences of their actions. It doesn't matter because they have to see these things & anything else that could happen as a real reason for them to change. They have to start believing in themself enough to want to change, to ask for help & take that first step towards actions of change. The only disclaimer here is that sometimes there will be situations where an intervention is needed if someone really is in danger or putting others at risk of danger. But despite you trying to manipulate someone into changing or threatening them to change or intimidating them into changing, it's not going to be real change that produces growth in that area. Those that change but don't fully commit are more likely to regress in their mindset & behavior than the typical regression when doing something new.Here are some ideas on how you can guide someone to make changes in their life without actually forcing them to do anything:Understand they are on their own trajectory. Don't project your emotions onto them. Be there if they need you. Help them set goals. Be a good example yourself.Give them space. Visit me on Instagram or TikTok: @sabrinajoyperozzoAnonymous survey for topic suggestions: https://docs.google.com/forms/d/e/1FAIpQLScqcg0URMsH61Evk_3SiSURBkNuk5aUZVo97H5nuLVB0q36Iw/viewform?usp=sf_linkQuestions, comments, or feedback? Email Me: realpositivegirlpodcast@gmail.com Sign up for my weekly newsletter https://www.sabrinajoy.com/newsletter!Donate to the Show: patreon.com/realpositivegirlSupport the show
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Today I am very excited to introduce you to Dr. Chuck Howard, an Assistant Professor of Marketing in the Mays Business School at Texas A&M University. In his research, Chuck asks questions like, “Why do consumers so often underpredict their future expenses?” and “Why do people who work in the gig economy over-predict their future income?” He then designs simple solutions for these problems that help people improve their financial well-being. Chuck's research has earned awards from the Society for Consumer Psychology, the Society for Judgment and Decision Making, and the Behavioral Insights Group at Harvard University. Chuck earned his Ph.D. in Marketing and Behavioral Science from the University of British Columbia, and his BA in Economics and Finance from Ryerson University. I met Chuck on a recent trip to College Station and we have had a few conversations since then. Upon hearing about some of his recent research I thought it would be something that you would find interesting (I sure did!) and while it is more on personal financial decision-making, we definitely talk about this from a business aspect, and the insights are relevant to everyone -- especially all the people in the financial industry who I know listen to the show. Show Notes: [00:41] Today I am very excited to introduce you to Dr. Chuck Howard, an Assistant Professor of Marketing in the Mays Business School at Texas A&M University. [03:36] Chuck and Melina didn't meet in the same way as most guests of the show. [04:04] Chuck shares about himself, his background (including a “gap decade”), and how he found himself in this space. [06:30] He was able to combine his passion and knowledge of psychology and economics to land on studying consumer financial decision-making. [07:38] Making ridiculously optimistic budgets or underpredicting your future expenses can help a lot of people spend less money. They often spend more than they budget (but still spend less than they used to) as long as they track their spending. [10:12] Melina and Chuck talk about some weird common sayings and how they don't always translate around the world. [10:51] There are a number of situations in which you need to have an accurate view of how much you are going to spend in the future. [13:14] He was motivated to understand why people underpredict expenses and how we can improve their predictions and accuracy. He wanted to help people make better financial decisions to improve their financial well-being. [14:25] People's predictions of expenses are deeply grounded in their past experiences. The problem is they are only thinking of the very typical things they have endured. [16:18] In their research, they never found that the tendency to underpredict expenses or over-predict income is tied to being an optimist. It is simply about what comes to mind most easily when you are making the prediction. [18:23] Chuck shares about a study they did where they asked people over several weeks to tell how much they spent the week prior, how typical their spending was that week, and how much they think they will spend the following week. [19:25] Atypical expenses are common in the sense that they happen a lot of the time, but then they are uncommon because it is not the same thing repeated over time so people don't think they will happen again. [22:20] If the person you are thinking of is similar to you then it could be helpful to think of their spending. It could help you gain perspective on your spending. [24:59] To make more accurate expense predictions they prompt people to consider a handful of reasons why their expenses will be different than usual. This helps them think of those atypical expenses and increases prediction accuracy. [26:23] So far, they have people type out the reason that their budget could be atypical. Writing it down may help because it takes a load off your working memory. [29:00] They were motivated to do budgeting research because there was a debate about whether or not budgets actually work. [30:08] Even though peoples' budgets are wildly optimistic and they never end up spending as little as they have budgeted, they still end up spending substantially less than they used to. [32:23] You have to be tracking your spending against your budget. Once a week is ideal. [34:58] At the end of the day it is typically about understanding why. [36:53] Be very conscious of what information you are giving to people and when. [38:55] Even if you haven't hit your budget (because most people don't), you are still spending less than you used to. [41:40] They found that budgets are an effective way to decrease spending across a number of different personality traits. [42:11] Tracking and monitoring your behavior against a goal can be very powerful. [45:21] Melina shares her closing thoughts. [47:40] If you enjoy the experience I've provided here for you, will you share about it? That could mean leaving a rating/review or sharing the episode with a friend (or 10!) Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! More from The Brainy Business:
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Today I am very excited to introduce you to Agnis Stibe, a 4x TEDx speaker, MIT alum, YouTube creator, globally recognized corporate consultant, and scientific advisor. He is the Artificial Intelligence Program Director and Professor of Transformation at EM Normandie Business School, and the creator of the STIBE Method, which we will of course talk about in today's episode. He is also the Adjunct Professor of Human-City Interaction at the University of Oulu, Paris Lead of Silicon Valley founded Transformative Technology community. While at the renowned Massachusetts Institute of Technology, he established research on persuasive cities for sustainable wellbeing. We talk about his research, how social proof can change behavior when it is made more visible, the importance of testing, why you need to try different approaches for any concept, and so much more. Listen in! Show Notes: [00:43] Today I am very excited to introduce you to Dr. Agnis Stibe, a 4x TEDx speaker, MIT alum, YouTube creator, globally recognized corporate consultant, and scientific advisor. [03:19] Agnis shares about himself, his background, and the really fascinating work he does. He is passionate about helping people, teams, organizations, and societies to get where they want to get. [04:17] It is our counterproductive psychology that is oftentimes our roadblock to our own success and happiness. [07:22] Awareness is number one. Once awareness is there, then there has to be a degree of willingness. [09:33] Not everything is worth coming up the “Slope of Enlightenment.” [10:23] We have access to the same curiosity throughout our lives. The question is do we allow ourselves to be using it? [12:31] He encourages people to take away unnecessary bias before they start a conversation about AI. [14:13] Together we are on a journey and the only obstacles are our human biases. [15:32] Agnis shares some success stories. [17:15] After five meetings using their transparent system, everyone was on time. [18:18] Melina's second book What Your Employees Need and Can't Tell You comes out in October 2022. [20:11] Many people don't want to see themselves in comparison with others on the same screen, but that is their resistance speaking. [22:02] Technology takes away the bias. It is a more reliable perspective that it makes existing patterns more transparent and visible. [23:51] Agnis shares about The Littery and his role with it. [26:32] They amplified the effects of that solution by adding a social layer. Technology also played a role in making things more transparent. [28:28] Humans over our evolution have gained a lot and we have lost some essential awareness of who we are. [30:42] Thanks to technology we get a deeper and clearer perspective of who we are. [33:19] Technology has huge impacts. There is bias towards technology. [34:34] Agnis' hypothesis: technology is perceived by an average human being the same way an average human being perceives another human being. [36:28] Everything we experience with technology is giving us an opportunity to look at ourselves - the more technology the closer and deeper we see ourselves. [38:24] The STIBE Method has ten tools split among three major stages. [39:55] Most of the time the problem with failed solutions is that there is not enough awareness of the problem. [41:33] The final and crucial phase is to make assurance for long-term success. [45:33] Melina shares her closing thoughts. [45:45] The impact of social proof can change when it is made more visible and there is a record. [50:04] Thank you again to everyone who has subscribed, rated, and left those five-star reviews of the podcast. I appreciate you and please keep them coming. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! More from The Brainy Business:
Change can be hard. It's not something a lot of people are a fan of. Sometimes its needed and intended and sometimes it comes out of left field. Here's what we've done when we experienced change, weather it be intentional or unintentional. We got you covered. Take from us and what we have learned and see if what we've done helps you through tough times. We're on TikTok and on YouTube! Check us out on all social platforms and see exclusive content! Support the show
Zoe Chance is a behavioral scientist at the Yale School of Management and one of its most popular instructors. She worked her way up from telemarketing and door-to-door sales to managing Mattel's Barbie brand's $200 million business to Yale. Zoe's research has been published in The New York Times, BBC, The Economist, and the Harvard Business Review. Her popular TEDx talk, “How to Make a Behavior Addictive,” has over 600,000 views. Zoe received her doctorate degree from Harvard, her MBA from the University of Southern California, and her bachelor's degree from Haverford College. Zoe's latest book is called Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen. If you are a Bob Cialdini or Katy Milkman fan, you'll love this book. This is the longest episode of Remarkable People because it overfloweth with practical and tactical advice about influencing, persuading, and change. I tried to find stuff to cut, but I couldn't. What can I say?
Katherine Milkman, author of "How to Change: Getting from Where You Are to Where You Want to Be" takes the #bizquiz challenge with #podcast host Travis Luther. Katherine also talks about her upcoming #keynote at #EO #entrepreneursorganization #glc Global Leadership Conference in Washington DC April 24-26, 2022. EO members register for 2022 GLC here: https://events.eonetwork.org/2022glc/ To get Katherine's book click here: https://amzn.to/3tvuU78
We all have days where something just sets us off, and we don't handle the situation how we should. I'm guilty of it too! In today's episode, I want to share with you a story of a situation that I could have handled better, and if I HAD handled it differently, I would have had a different outcome. In today's episode, you can find out How To Change the Outcome of ANY Situation!