Podcasts about Branding

Watch the YouTube version of this episode HEREAre you looking for some tips in using AI and how to better communicate with people? In this episode of the Maximum Lawyer Podcast, Tyson explores the latest trends in AI, SEO, and communication strategies, with insights tailored for professionals like attorneys. Tyson chats about evolving SEO strategies that exist. As AI becomes more popular, sites need to adjust and businesses need to develop new strategies when it comes to developing content to go along with this shift. Tools like Google AI mode can be used to brainstorm, write and plan out tasks, projects or reports. For those in the legal space, it is a great thing to implement in your work to make things easier and more efficient.Tyson shares some tips on storytelling and how to be more engaging when interacting with people. He shares something from Vanessa Van Edwards, in which you don't ask simple questions, but ask questions that can lead to a fun story or interesting fact. Questions like “what is the best thing about where you're from”? Questions like this can open up conversations which can lead to more interesting stories between people. Listen in to learn more!00:13 Discussion about the recent slowdown in AI news3:22 Evolving SEO strategies14:55 Using storytelling to make conversations more engaging 16:29 Advice on using cadence in speech for better engagementTune in to today's episode and checkout the full show notes here. 

Nick Nanton is a 22-time Emmy Award-winning director, acclaimed storyteller, and the mastermind behind Impact Branding. He's renowned for transforming ordinary lives into extraordinary legacies through the power of narrative, having worked with legends and industry icons across boardrooms, backstages, and even the bourbon world. As an entrepreneur and creative visionary, Nick has built empires on connection, authenticity, and the relentless pursuit of standout stories. He's also the co-founder of The Difference bourbon with best-selling author Chris Voss, further proving his expertise in crafting unique, meaningful experiences both on and off the screen. Takeaways: ·        Build a World-Class Team: Nick's journey illustrates that you don't need to be an expert in everything. Surrounding yourself with talented people is the fastest way to bring bold ideas to life—whether it's launching a new bourbon or producing award-winning films. ·        Experience Outshines ROI: Nick emphasizes the value of delivering unforgettable experiences rather than focusing solely on monetary returns—when you prioritize experience, success and connections naturally follow. ·        Your Brand Is Your Story: The most powerful brands are those whose stories others tell before you even walk in the room. Craft your narrative intentionally, starting from your unique life experiences, and let authenticity drive your impact.  Sound Bites: "A brand is just a story—a great brand is a story that other people tell before you walk in the room." "Money is the cheapest commodity in the world—it's the unique experience and connection that make all the difference." "Being different is better than being better. You don't have to compete—you just have to stand out by being authentically you."    Connect & Discover Nick: Website: https://nicknanton.com/ Instagram: https://www.instagram.com/nicknanton/ LinkedIn: https://www.linkedin.com/in/nicknanton/ Facebook: https://www.facebook.com/Nicknanton?ref=ts X: https://x.com/nicknanton1 YouTube: @nicknanton5771   

Monster just posted its first-ever $2 billion quarter, Celsius saw revenue jump 84% year-over-year and energy drink sales in C-stores are booming. What's fueling this explosive growth, and where's the white space for emerging brands? The hosts break it down. They also ponder beef tallow's potential to power a fried food revival and highlight new mushroom lattes, clean-label cookies and sparkling teas. Show notes: 0:35: A Future Chicago. L.A. Is Near. We're So Energized, But Why? Beefy Frites. Oats, Roots & Citrus. – The hosts share updates on recent and upcoming Taste Radio meetups in Chicago, San Diego, San Francisco and London, as well as highlighting BevNET's December events: NOSH Live, BevNET Live, and Brewbound Live. They turn their attention to the thriving energy drink category and examine how the space is expanding to include niche audiences like women, gamers, and wellness consumers, noting trends like zero-sugar options, adaptogens, and alternative caffeine. Ray spotlights Jesse and Ben's, a brand of French fries cooked in avocado oil and beef tallow, and the hosts discuss how the brand represents a broader movement away from seed oils and how packaging can educate consumers. Mike shares organic oatmeal cookies, Ray mixes up a protein latte, Jacqui shines a light on Hoplark's latest products and John heralds a “Coffee Palmer.”  Brands in this episode:  Lake Hour, Gorgie, Alani Nu, Monster, Red Bull, Ghost, C4, Yerba Madre, Every State, Jesse & Ben's, Laird, Hoplark, Besto, Skout Organic, Coffee Project NY, Naked Energy, Pablo's Mate, Solstice 

Dylan Raiola is known for a lot of things, but he's also known as No. 15—and lots of jersey sales have been made with that number It didn't used to matter when players couldn't make money off their own likeness, but now they can…the single-digit number is a big deal in terms of team leaders, but as players continue to build their brand…do they really want to change numbers? Show Sponsored by NEBCOOur Sponsors:* Check out Hims: https://hims.com/EARLYBREAKAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Nicole Tapscott, Chief Commercial Officer at Knix, dissects the anatomy of category disruption in an era where authenticity trumps algorithms. Drawing from two decades of scaling high-growth consumer brands like Casper and Mejuri, Tapscott reveals how Knix has redefined the intimate apparel industry into a movement of destigmatization through authentic celebrity partnerships. The conversation unpacks strategic insights on navigating the post-DTC landscape, premium retail expansions, data-driven personalization, and omnichannel orchestration—essential intelligence for building next-generation brands that thrive on vulnerability. PLUS: We talk Knix's latest campaign with Kristen Bell and the first U.S. store opening in New York City.Customers Are Already Telling You the AnswerKey takeaways:Next-gen brands prioritize channel agnosticism over DTC exclusivity - Success comes from meeting customers where they are, whether that's TikTok Shop, Nordstrom, or intimate retail experiences designed for vulnerable conversations.Cultural barrier-breaking requires authentic celebrity partnerships - Kristen Bell's decade-long customer relationship with Knix created campaign authenticity that audiences could immediately sense, proving that real relationships trump transactional endorsements.Product innovation emerges from customer vulnerability - Knix's best product developments, from ultra-thin technology to natural fiber collections, stem directly from customer feedback about their most personal needs and experiences.Physical retail serves emotional commerce needs - In categories requiring trust and education, stores become "vulnerability corners" where trained staff facilitate intimate conversations that e-commerce cannot replicate.Mission-driven marketing survives economic pressure - As consumer spending tightens, brands with clear purpose and authentic intention will outperform those focused solely on transactions.Key Quotes:"DTC is no longer a differentiator. It's just table stakes. These brands are no longer defined by how they sell their product, but why they sell, and how they integrate into a customer's life." - Nicole Tapscott [00:08:35]"The best campaigns are based on a true insight and great representation... someone that really represents that message in a real authentic way." - Nicole Tapscott [00:15:51]"Listen to the customer. They're usually telling you the answer... The if you build it, they will come mentality of former businesses does not work. You actually have to build it where they want it." - Nicole Tapscott [00:51:16]Associated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

I am excited to introduce Efficient Friday! Each week, in 10 minutes or less,  I want to share a super tactical tip, idea, process, hack, etc with you that you can implement in your business right away!In this short but powerful episode:Libby shares the one game-changing shift that transformed her from reactive and overwhelmed to calm and proactive. If you've ever found yourself scrambling the night before a client meeting or derailed by surprise issues, this strategy will resonate.You'll learn how building just a bit of margin into your schedule (think: a simple two-week buffer) can reduce stress, improve your client experience, and help you lead like a true CEO—not just put out fires all day.You can also watch this Efficient Friday as a video on The Efficient Advisor's YouTube Channel!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

  #876: Join Michael Bosstick for an exclusive conversation with Mimi Evarts – The Skinny Confidential's powerhouse Director of Branding, the driving force behind every chapter, & most importantly, Michael's Sister-in-Law. Having been a key mentor throughout Mimi's stages of life, Michael sits down with her for a candid, real talk about navigating your 20s & lessons learned. In this episode, Michael & Mimi share hard-earned life lessons on investing early, cultivating meaningful relationships, discuss transformative books that shifted their perspective, & reveal the invaluable advice they wish they'd known sooner. Plus, get Michael's hot take on Rebecca Yarros' book, Forth Wing! Get ready for an inspiring conversation to level up your life & mindset – no matter your age.   To Watch the Show click HERE   For Detailed Show Notes visit TSCPODCAST.COM   To connect with Mimi Evarts click HERE   To connect with The Skinny Confidential click HERE   To connect with Michael Bosstick click HERE   Read More on The Skinny Confidential HERE   Shop The Skinny Confidential at https://bit.ly/ShopTSC15 and use code HIMANDHER15 to get 15% off sitewide for a limited time. Excludes bundles and subscriptions.   Head to our ShopMy page HERE and LTK page HERE to find all of the products mentioned in each episode.   Get your burning questions featured on the show! Leave the Him & Her Show a voicemail at +1 (512) 537-7194.   This episode is sponsored by The Skinny Confidential Your daily routine done better – with The Skinny Confidential Caffeinated Sunscreen. Subscribe today at http://bit.ly/TSCSunscreen and get it delivered right to your door – because great skin doesn't take days off!   This episode is sponsored by Just Thrive  Visit https://justthrivehealth.com/discount/TSC and use code TSC for 20% off.    This episode is sponsored by Squarespace Head to https://www.squarespace.com/SKINNY to save 10% off your first purchase of a website or domain using code SKINNY This episode is sponsored by Hiya Health Receive 50% off your first order. To claim this deal you must go to http://hiyahealth.com/SKINNY.   This episode is sponsored by Throne Ready to level up your performance? Check out Thorne's Magnesium Bisglycinate and more at http://Thorne.com.   This episode is sponsored by DailyLook For 50% off your order, head to http://DailyLook.com and use code SKINNY.    This episode is sponsored by Policygenius Head to http://policygenius.com/SKINNY to compare quotes and get the coverage you need. Produced by Dear Media

In this episode of the Investor Fuel podcast, host Q Edmonds interviews Chris Waipa, a seasoned mortgage banker with 23 years of experience. Chris shares his unique journey from a failed music career to becoming a successful mortgage lender. He discusses the challenges he faced in the mortgage industry, particularly with DSCR loans, and how he aims to disrupt the traditional mortgage process through his brand, Mortgage Punk. Chris emphasizes the importance of building relationships, having a servant mentality, and the transformative power of coaching in achieving success.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob reveal the harsh truth about marketers' ability to judge their own brand elements. They explore why we're terrible at predicting how consumers will respond to our logos, colors, sounds, and taglines.Topics covered:   [01:00] "Assessing Branding Strength: Comparing Marketer Judgment and Consumer Data for Brand Identity Elements"[02:00] Only 2% of marketer predictions are accurate[04:00] Why we love our brands like our own dogs[05:00] When marketers actually get it right[06:00] Why teams beat individuals at brand judgment[07:00] Don't trust your gut alone  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Graham, C., & Lowrey, T. M. (2023). Assessing branding strength: Comparing marketer judgement and consumer data for brand identity elements. International Journal of Research in Marketing, 40(4), 977–996. https://doi.org/10.1016/j.ijresmar.2023.06.006  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Mitch Carson has spoken in 63 countries, produced over 2,000 live events, and mentored top-tier CEOs, speakers, and coaches. His mastery in media, branding, and public speaking has made him a trusted voice behind countless global influencers. In this episode of The CJ Moneyway Show, Mitch shares:

Fresh off the announcement of his move from Shopify to a16z, Alex Danco joins TBPN to talk about the “trade deal” that brought him here and his mission to make the firm's written content truly world class.He discusses why he believes writing still matters in the age of AI, how great prose can act as “power transfer technology” for founders, and why he's betting on the overlooked art of speechwriting. Alex also reflects on his years as a founder, investor, and longtime blogger, and shares the formats he's most excited to explore, from deal memos to launch speeches. Timecodes: 0:00 Joining a16z0:41 The Power of Writing & Speechwriting2:45 Reflections on Blogging & Communication5:10 Writing as Power Transfer Technology6:46 Formats & Content at a16z8:09 The Underrated Art of Speechwriting11:21 The Evolution of Blogging & Audience12:23 Looking Forward: Brand & Legacy Resources:Find Alex on X: https://x.com/Alex_DancoWatch TBPN: https://www.tbpn.com/Follow TBPN on X: https://x.com/tbpn Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

In this week's episode The CMO Podcast, Jim sits down with Calum Laming, the Chief Customer Officer of British Airways. He and his team are responsible for a creative replatforming of British Airways, celebrating the airline as a British Original. For their remarkable creative work, Calum and team won the highest honor last year at the Cannes Lions Festival, the coveted Grand Prix. With a lifelong passion for aviation, Calum has built a career spanning five airlines, including Virgin and Etihad, before taking the helm at one of the world's most iconic carriers. And like Jim, Calum's journey began at Procter & Gamble, giving him a unique blend of brand-building expertise and airline industry know-how. So, buckle up, switch your devices to airplane mode, and get ready for a candid conversation on leadership, creativity, and what it takes to keep an airline soaring.---Recorded live at the Brand Innovators LVMH Villa, presented by Shutterstock, during the 2025 Cannes Lions Festival of Creativity.---This week's episode is brought to you by Deloitte and StrawberryFrog.Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Differentiation can transform both your brand AND your internal culture.For over 40 years, Barry LaBov has helped iconic companies like Harley-Davidson, Audi, and The Macallan uncover the magic that sets them apart - and now he's bringing those lessons to the nonprofit sector. Barry walks us through his 5-step “brand re-engineering” process, which starts with a profound question: "What should we NOT change?" You'll hear why naming your unique approach is critical, how to avoid the trap of generic mission statements, and why launching your brand refresh should start with your most important audience: your team and supporters.These learnings from Barry's work at LABOV Marketing Communications and Training offer powerful parallels for nonprofits seeking emotional connection with supporters, and I just know this episode will challenge you to sharpen your language, simplify your message, and lead with confidence!Resources & LinksConnect with Barry on LinkedIn and learn more about LABOV on their website. Barry also has a book, The Power of Differentiation. This show is brought to you by iDonate. Your donation page is leaking donors, and iDonate's new pop-up donation form is here to fix that. See it in action. Launch the interactive demo here and experience how a well-timed form captures donors in the moment they care most. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!

In this episode of the Investor Fuel podcast, host Michelle Kesil interviews Jeffery Donnelly, an innovator in the real estate advertising space. Jeffery shares his journey of creating lighted signs for real estate agents, discussing the challenges and successes he has faced in his entrepreneurial career. He emphasizes the importance of branding, marketing, and embracing technology to stand out in a competitive market. The conversation also touches on future goals for expansion and the significance of building relationships in business. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

On Saturday, in Westminster, police arrested more than 500 people under the Terrorism Act. That's more in a single day than have ever been charged with terrorist-related activity in a whole year.Many of those arrested were pensioners. Their crime: holding cardboard signs which read “I oppose genocide. I support Palestine Action.”One of those 532 people arrested on Saturday was Sir Jonathon Porritt, a long-time activist and campaigner on green and social justice issues, former environmental adviser to King Charles and patron to over 20 charities. He joins Anoosh Chakelian to explain why he took part in the protest, what led to his arrest, and why he fears the Home Secretary - and the Labour party - are becoming more authoritarian.--

Lace up your sneakers and meet us in the center of the basketball universe as we chat with our friend Jeff Johnson, Associate Director with Pacers Sports & Entertainment and Gainbridge Fieldhouse in Indianapolis, Indiana. Jeff, who is celebrating 27 years with the organization, oversees marketing for events as well as traditional advertising for the Indiana Pacers and Indiana Fever. In case you've been living under a rock, Indy is having a *moment* with sports – hosting the 2024 NBA All-Star Weekend, amazing back-to-back seasons by the Pacers, hosting the 2025 WNBA All-Star Weekend – all punctuated by the emergence of Caitlin Clark which has led to sold out WNBA games at home and on the road. We chat about all those things with Jeff, and the importance of basketball to the city and state. We hear some amazing stories from throughout his career, from hosting swimming championships in an arena to calling Butler games in college to fun minor league hockey promotions. Listen in and enjoy this episode which is the perfect mix of inspiration, imagination, and fun stories that serve as a reminder of how special the live event industry is.Jeff Johnson: EmailGainbridge Fieldhouse: Facebook | Instagram | X/Twitter ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Google may be forced to give up Chrome, and that's just the start of today's headlines. While Marc is away at Camp Footprint DR and the community lead the conversation on podcasting's most profound news. We cover the $34 billion Chrome bid from Perplexity AI, what users are saying about Chat-GPT5, and the unusual lawsuit pitting Mattel against a podcaster named Ken. Add in Shondaland's podcast division closing, Patreon's $10 billion payout milestone, and YouTube's latest updates, and we've got a can't-miss news round-up just for you!Episode Highlights: [02:21] Podcast Stats and Rankings[04:51] Upcoming Podcasting Events[06:59] True Crime Podcast Awards[09:20] Spotify and Pod Link Updates[10:29] Howard Stern's Possible Retirement[13:10] Google Chrome and AI News[24:29] Google's Monopoly and User Experience[26:08] GPT-5: User Experience and Updates[32:22] Social Media Updates: Instagram and Chatter[36:10] Intellectual Property Rights and Branding[39:55] Patreon: Sustainability and Competitors[44:09] YouTube Updates: Multi Audio Tracks and MoreLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Get Your Tickets for The Empowered Podcasting Conference:www.empoweredpodcasting.comPodnews:www.podnews.net Podcast Strategy Weekly: https://podcaststrategy.substack.comPodcasting Directory Meets Every Thursday:https://lu.ma/22kyg389Ten-True Crime Award Nominees: https://bit.ly/45eWTw3Podlink:https://bit.ly/45CD9l7Mattel Lawsuit: https://bit.ly/3Jg0EZyPatreon Crosses $10B Payout:https://bit.ly/45KaCuZRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

If you're a coach, creator, or entrepreneur who wants to sell more, scale faster, and show up more authentically—this conversation with Myron Golden is a must. I recently sat down to interview my mentor Myron at his Mouth to Millions Mastermind event in Clearwater Beach Florida and we dove deep into why authenticity is the new currency, how to win with long-form content (especially YouTube), and the golden rule for knowing what to give away for free vs. what to charge for. Myron's mindset and strategies have changed my business—and they can change yours too. Chapters 00:00 The Power of Audience Building 04:48 Branding as a Catalyst for Success 07:55 Authenticity in the Age of AI 10:49 The Impact of Long-Form Content 13:50 Immersion Creates Conversion 16:36 Community Service Content vs. Paid Content 24:42 The Power of Belief in Coaching 25:44 Be, Do, Have: The Success Principle 27:21 Transforming the Individual: The Key to Sales 29:13 The Impact of Storytelling in Coaching 30:30 Empowering True Identity in Coaching 31:53 Content Creation: Never Running Out of Ideas 39:24 Understanding Client Needs: Content and Context 43:29 NEWCHAPTER

Watch the YouTube version of this episode HEREAre you a law firm owner who needs support with financial management? In this episode of the Maximum Lawyer Podcast, Tyson interviews Jessica Gonifas, an expert in implementing the Profit First system for law firms. Jessica explains how Profit First helps law firm owners prioritize profit, improve cash flow, and gain financial clarity by allocating income into dedicated accounts. Jessica shares what a profit first system is for law firms and why it is important to have. The system is about structuring your firm to focus on profit and uses the formula of sales - profit = expenses. It also includes cash management and how to allocate your cash based on what priorities you deem necessary. Jessica helps firms look at their priorities once a quarter to know what areas of the business needs to be focused on, thus allocating cash to that area in order to help with growth.Profit First also helps law firms understand their approach to money. Many lawyers don't really know how to manage money because their focus is on law and helping clients. Shifting from a lawyer to a law firm owner involves understanding money and how it needs to be distributed or handled within a firm. Jessica emphasizes the need for law firms to figure out their goals, especially their financial goals and utilize Profit First make the process easier.Listen in to learn more!00:29 Core Principles of Profit First 03:31 Strategic Financial Planning05:44 Managing Personal and Firm Finances 13:35 Streamlining and Optimizing Finances25:00 Key Metrics to Track31:19 Financial Red FlagsTune in to today's episode and checkout the full show notes here. Connect with Jessica:Website  Instagram FacebookPodcastLinkedin TikTok Youtube

Everyone talks about how important “branding” is for artists… but few explain how it actually fits into how your fans engage with you...   In this episode of Creative Juice, Jack and Circa break down what artists really need to know about branding! Learn about how your brand identity directly impacts how your fans engage with you online and why the best branding often comes from listening to your fans!   If you've ever wondered how and when to invest your time in branding in your career, this conversation will help you cut through the noise and focus on what really matters!   DISCOVER: Why Most Artists Think About Branding Backwards What Ad Scent Is And How It Impacts Your Fans' Journey Why It's Nearly Impossible To “Perfect” Branding Early On How To Create A Branding MVP You Can Actually Use What Simple Elements Create Connection Across Your Brand Why “Ugly” Landing Pages Can Convert Better Than Pretty Ones How To Audit Your Copy And Content For Brand Consistency How Your Social Strategy Shapes Your Entire Online Presence   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO EP364: Building A 3 Dimensional Artist Brand Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

Today on the Talent Development Hot Seat Podcast, I'm joined by Sarah Cannistra, longtime L&D leader, coach, and the author of “Land Your Next L&D Role: Creating a Career that Works for You.” With more than 15 years of experience across every facet of learning and development, both as a practitioner and as an entrepreneur. Sarah brings hard-won perspective and actionable advice to help professionals navigate career transitions in today's talent market.Subscribe to our weekly updates and monthly talent development newsletter here. Order Own Your Career Own Your Life on AmazonApply to Join us in the Talent Development Think Tank Community!This episode is sponsored by LearnIt, which is offering a FREE trial of their TeamPass membership for you and up to 20 team members of your team. Check it out here.Connect with Andy here: Website | LinkedInConnect with Sarah Cannistra here: LinkedInIn this lively and practical conversation, Sarah opens up about her journey from internal L&D roles to running her own coaching and consulting business, and why she ultimately chose to return to an in-house corporate role—even while writing her book. She candidly shares what she's learned about the realities of entrepreneurship, the power of stability, and the value of continual growth (plus, the underrated joy of a regular paycheck).In this episode, Sarah covers:Her “ABCDs of Career Success” framework—Alignment (finding your niche), Branding, Community, and Development—to help L&D professionals land their next role and build a truly rewarding career.Why clarity about your skills, interests, and values is more important than chasing specific job titles or credentials.How intentional job searches yield better, faster results than “spray and pray” applications, plus ways to sidestep the common pitfall of endless rejection cycles.The critical role of mindset and personal branding—how to be seen for your unique value instead of just another applicant in a crowded field.Tips for leveraging community (without getting trapped in negative job-seeker echo chambers), and why surrounding yourself with the right people is vital for growth.Real-life exercises for defining your legacy, honing your career story, and advocating for new opportunities—whether inside your current organization or beyond.If you're planning your next move in L&D, wrestling with tough market conditions, or simply want more control over your career journey, Sarah's actionable advice and relatable stories will help you move forward with confidence.Sarah's book, “Land Your Next L&D Role,” is available now from ATD Press, Amazon, and all major booksellers. Tune in for a wealth of inspiration and strategy!

After 33 years of redefining retail, Anthropologie has mastered creating stores that serve communities rather than just selling to them. Mindy Massey, who oversees stores across North America and the UK after 26 years with the brand, reveals how they've shifted from conversion to connection—empowering 10,000+ employees as community curators while maintaining authentic relationships at scale. Her insights offer a masterclass in why this approach matters more than ever as younger generations reshape retail expectations.The Multi-Gen EffectKey takeaways:Amplification over transformation: Anthropologie didn't reinvent their service strategy—they amplified 33 years of authentic relationship-building with better tools and deeper community integration. "I would say more than transformation. It's been like amplification... Our service strategy has always been built on a foundation of genuine connection." - Mindy [02:52]Wide lanes, strong guardrails: Success requires high accountability and clear brand standards while giving local teams wide creative latitude to serve their specific communities. "We do provide guardrails. But the lanes are kind of wide open for a localized approach." - Mindy [06:41]Authenticity drives KPIs, not vice versa: The brand prioritizes genuine relationships over metrics, trusting that real connections naturally generate better business outcomes. "The authenticity of the relationships is what drives the KPIs versus the KPIs driving the relationships." - Mindy [09:26]Ordinary to extraordinary: Every element, from yarn window displays to finance team creativity, embraces the philosophy of transforming simple materials into unexpected beauty. "So much of our heritage is steeped in making the ordinary extraordinary. You find something really simple and you make it super innovative." - Mindy [13:36]In-Show Mentions:Tricia Smith (CEO, Anthropologie)Rockefeller Center store holiday displayAssociated Links:Learn more about EndearCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

In this episode of the Sunlight Tax podcast, I talk with Reggie Tidwell and Tim Scroggs, the founders of the design agency 40 Hearts. We dive into their journey as designers, explore the impact of AI on the creative industry, and discuss why community and branding matter so much during times of economic uncertainty. Our conversation highlights the need for genuine human connection and the enduring value of creativity in navigating challenges.   Also mentioned in today's episode:   02:52 Meet the Designers: Reggie Tidwell and Tim Scroggs 08:38 Creating Enduring Value in Design 11:58 Navigating Client Relationships and Brand Strategy 14:49 Building Confidence as a Designer 17:35 Embracing the Unknown in Creativity 23:55 AI and the Future of Design 29:56 Community and Connection in the Design World 32:36 The Impact of AI on Creativity and Humanity 41:19 The Importance of Intuition and Human Connection   Takeaways The design industry is evolving with the introduction of AI, but human creativity remains irreplaceable. Branding is essential for businesses, especially during economic uncertainty. Transitioning from a beginner to an expert designer involves gaining confidence and experience. AI should be viewed as a tool to enhance creativity, not a replacement for it. Isolation is a significant challenge for creatives, and community support is vital. Understanding client needs is crucial for effective branding and marketing strategies. Creativity thrives in environments that value human connection and collaboration. The future of design will require a blend of technology and human intuition.   If you enjoyed this episode, please rate, review and share it! Every review makes a difference by telling Apple or Spotify to show the Sunlight Tax podcast to new audiences.   Links: Link to pre-order my book, Taxes for Humans: Simplify Your Taxes and Change the World When You're Self-Employed. Link to pre-order my workbook, Taxes for Humans: The Workbook Get your free visual guide to tax deductions Check out my program, Money Bootcamp  

Turning into your parents might be your worst fear, or your biggest marketing opportunity.That's the brilliance of Progressive's Dr. Rick campaign. It's hilarious, deeply relatable, and sneakily strategic. In this episode, we explore the marketing lessons behind it with special guest Keri McGhee, Chief Marketing Officer at Attentive.Together, we explore what B2B marketers can learn from character-driven storytelling, embracing creative risk, and using humor and relatability to create campaigns that people actually want to talk about.About our guest, Keri McGheeKeri McGhee is the CMO at Attentive, the AI marketing platform for leading brands. She leads strategic global marketing to further build the Attentive brand, overseeing product marketing, revenue marketing, events, partner marketing, communications and content, and brand creative. Keri's past experiences include leading marketing at various start-ups and as a senior director at Zillow, where she led the B2B marketing team of 60+ people, responsible for strengthening partner loyalty and experience for 60,000+ real estate partners. She got her start in tech at Expedia, leading both consumer and corporate travel marketing teams.What B2B Companies Can Learn From Progressive's Dr. Rick Campaign:Take creative risks. Keri's central message is clear: great brand moments come from taking chances. “We take ourselves way too seriously in B2B.  So I think my advice is to step outside of the comfort zone of what the CFO, and the COO, and the CEO say yes to. And do the work to get the customer validation to pitch in some new idea..” B2B marketers often play it safe, focusing on product features, ROI charts, or thought leadership. But real differentiation happens when you create something unexpected, emotional, or funny. The Dr. Rick campaign could've flopped. Instead, it became a cultural reference point.Make your audience feel seen. The best ads are mirrors, not megaphones. Progressive tapped into a deep, relatable insecurity, “Am I becoming my parents?” Keri shares, “It's incredibly memorable, which I think is the most important thing in marketing right now.” For B2B, this could mean identifying moments of self-doubt, imposter syndrome, or job-related stress and playfully reflecting those back to the buyer.Build a fictional persona. A single viral hit is fleeting. A character-driven series builds long-term brand equity. Dr. Rick works because he's a consistent, evolving character. He became a franchise. Most B2B brands invest in one-off videos or campaigns. But serialization keeps audiences coming back, like a show you binge-watch. Keri states, “  I can't think of any B2B that actually has been able to do that…Most of the true B2B play companies are not investing in brand in that way.”Quotes“What we find with B2B buyers is they make decisions as people, not as the companies for which they're spending money for. We undervalue that a lot in B2B marketing…And the reality is, the things that are impossible to measure are where we are starting to place bigger bets because it's the only way to drive differentiation.”Time Stamps[00:55] Meet Keri McGhee, Chief Marketing Officer at Katalon[01:06] Why Dr. Rick?[02:45] The Psychology of Being Seen[04:02] Who Is Dr. Rick?[11:26] Branding in a Commoditized Industry[13:59] Flow vs. Dr. Rick: A Franchise Strategy[15:26] Why B2B Doesn't Do This[22:14] Parents vs. Homeowners[26:35] Keri's Top B2B Takeaway[28:30] Creating Content Around Insecurity[31:20] Why Brands Don't Take Risks[40:56] Final Thoughts & TakeawaysLinksConnect with Keri on LinkedInLearn more about AttentiveAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

In this episode, financial advisor Sten Morgan joins Libby to talk about redefining what it means to bring value to your clients. From charging for advice to becoming a confident communicator, Sten shares practical steps to help advisors grow personally and professionally. He breaks down how to stand out in a crowded industry, build trust quickly, and create a business model centered around meaningful impact. Whether you're a new advisor or seasoned pro, you'll leave this episode with tools to level up your practice. What You Will Learn in This Episode:Why your advice (not products) is your most valuable assetHow to use whiteboarding to simplify complex strategies and wow clientsWhat it takes to shift from scarcity to abundance in your mindsetA practical approach to pricing your services with confidenceHow to scale your advisory business through systems and communicationSten's message is clear: financial advisors have the power to create massive impact—if they recognize their own value and learn how to communicate it. His approach blends strategy, heart, and practical tools to help you lead with confidence and clarity. If you're ready to make a bigger difference and grow your practice on your terms, this is an episode you won't want to miss.Sten's website HERE!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Text me!In today's episode, Amanda Hofman shares her entrepreneurial journey, discussing her experiences in running businesses, the importance of hustle, learning from mistakes, and the role of swag in branding. She emphasizes the need for entrepreneurs to take ownership of their work and the significance of building relationships through quality merchandise.TakeawaysAmanda's journey began with Urban Girl Squad, proving her entrepreneurial spirit.Hustle is essential for success in any business venture.Entrepreneurship is not for everyone; it requires a willingness to face challenges.Learning from mistakes is crucial; ignoring red flags can lead to bad decisions.Quality swag can enhance brand relationships and should not be treated as mere promotional items.Companies often print swag inefficiently, leading to low-quality items.Swag should be seen as a marketing tool, not just a giveaway.Opting for print on demand can solve many swag-related issues.Building relationships through swag is key to effective branding.Entrepreneurs have the power to say no to bad partnerships.Connect further with Amanda on LinkedIn HERE or visit her website HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE ABOUT THE HOST: Former Executive Recruiter turned Online Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called The Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Connect with me on LinkedIn HERE IG @cpennington55 FB HERE Follow the podcast page HERE Buy ChilledVino HERE

“There's No Good Roofing Salespeople” — How to Build Them Anyway | Dominic CaminataStruggling to find good roofing salespeople? You're not alone. In this episode, Tim Brown sits down with Dominic Caminata, CEO of Renaissance Roofing, to break down why great roofing sales reps are so rare—and exactly how to develop them in-house.You'll learn:Why the roofing industry has a sales talent shortageThe traits to look for when hiring sales repsHow to create a training system that actually worksWhy culture beats commission in long-term performanceHow Dominic built one of the most respected roofing sales teams in the countryIf you want to grow your roofing business beyond yourself, this episode is a must-watch.

A CMO Confidential Interview with David Aaker, Vice Chair of Prophet, author of numerous marketing books including Aaker on Branding 2nd Edition, formerly a Haas School of Business Professor. David discusses the history of brand equity starting with the BCG model from the 90's and why that model and scanner data drove a short-term sales focus at the expense of brand equity. After years of progress, he believes we are now experiencing "A revival of short-termism." Key topics include: the differences between B2B and B2C brand building; the need for marketers to appreciate that brands aren't built in isolation; and how to break through in a hostile communications environment. Tune in to hear why he believes "There are easy ways for companies to build better brands," and case studies from Dove and Uniqlo. Brand value has been discussed for decades—so why isn't it a universally accepted business principle? In this episode of CMO Confidential, host Mike Linton sits down with branding legend David Aaker, Vice Chair at Prophet, author of 18 books, and widely regarded as the “Father of Modern Branding,” to unpack why the fight for brand equity is far from over.From the origins of brand equity in the 1990s to today's hostile marketing environment, Aaker shares insights on: • Why brand should be treated as a long-term asset, not a short-term tactic • How short-termism and performance marketing are eroding brand value • The difference between B2B and B2C brand management (and why organizational values matter more in B2B) • Examples of brands that have nailed disruptive innovation and purpose-driven branding (Dove, Uniqlo, Habitat for Humanity) • Why most companies are managing brands poorly in today's cluttered, skeptical media environment • How AI could democratize creativity and make professional branding accessible to more companiesPacked with history, frameworks, and practical examples, this conversation will change the way you think about brand value, brand portfolios, and how to make your brand truly indispensable.00:00 – Introduction to CMO Confidential & Guest David Aaker01:15 – Why Brand Value Still Isn't a Universally Accepted Principle03:45 – The Birth of Brand Equity in the 1990s06:10 – Short-Termism, Performance Marketing, and the Brand Erosion Problem08:35 – How to Justify Brand as an Asset (Case Studies & Examples)11:20 – The Visibility Advantage and 14 Dimensions of Brand Value13:05 – Why CFOs and Boards Believe in Other Brands, but Not Their Own15:10 – B2B vs B2C Branding: Key Differences and What Matters Most17:45 – Why Many Companies Are Managing Brands Poorly Today20:00 – Branding in a Hostile Communication Environment22:05 – The Power of Brand Portfolios, Companion Brands, and “Silver Bullet” Brands24:30 – Examples: Uniqlo, HeatTech, and the Westin Heavenly Bed26:10 – Super Bowl Advertising: Breaking Through Clutter and Skepticism28:00 – AI, the Democratization of Creativity, and the Future of Branding29:20 – Final Advice: Your Duty as a Marketer to Build the Brand as an Asset30:15 – Closing Remarks & SubscribeHere's your list fully hashtagged and comma-separated:#cmoconfidential, #DavidAaker, #brandvalue, #brandequity, #brandstrategy, #marketingstrategy, #brandingadvice, #B2Bbranding, #B2Cbranding, #brandmanagement, #shorttermism, #performancemarketing, #purposedrivenbranding, #DoveRealBeauty, #UniqloHeatTech, #HabitatforHumanity, #marketingleadership, #brandportfolio, #brandeddifferentiators, #brandedenergizers, #brandedsourceofcredibility, #hostilemediaenvironment, #disruptiveinnovation, #AIinbranding, #democratizationofcreativity, #CMOpodcast, #marketingpodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Points of discussion:1. Are fancifully-named beers Sub Brands? [BBT Newsletter]2. How to scale the "Sub Brand Ladder" (from the Sub Brand Summer Series)3. The role of the parent brand in Brand Architecture [Beyond Beer Handbook]-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Ever feel like your branding assets are scattered everywhere and you're one missing file away from chaos? Let Michelle show you how to keep your digital pantry stocked and your creative kitchen ready for action. Discover the difference between storing assets on Canva vs. Google Drive and get practical tips for organizing your logos, colors, fonts, and more without losing your brand consistency. Whether you're one of our branding clients or just getting your brand off the ground, this 101 on file handoff, smart storage, and designer-approved digital hygiene is the recipe you need to keep your files organized. ------------------------ In today's episode, we cover the following: The different folders you can expect with a MKW Creative Co. branding project Google Drive: the bunker of branding assets Canva: your branding kitchen Differences between file types Working between Google Drive and Canva Setting up your Canva brand kit Practicing good Canva hygiene Maintaining brand consistency across platforms Databases and archiving ---------------------- RESOURCES: Partner with MKW Creative Co. on your rebrand! Episode 175: Offboarding Checklist for Brand Designers Episode 154: Streamline Your Design Process with Canva with Juls Christie-Clark ----------------------- Social media in 2025 is pure chaos—platforms are shifting, algorithms are unpredictable, and keeping up feels like a full-time job. That's why we're sharing our 2025 Social Media Webinar that we share with all of our clients. It's a no-BS breakdown of what's working, what's dead, and how to build a strategy that actually delivers. Whether you're a brand owner or a social media pro, this resource is your shortcut to navigating the wild west of online marketing. Tune in at MKWCreative.co/resources/p/2025socialmedia ----------------------- WORK WITH MKW CREATIVE CO.   Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma. ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.   This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Scott Kerr is joined by Filippo Arnaboldi, CEO of Frette, the 165-year-old Italian luxury brand renowned for providing linens and bedding to many of world's most prestigious hotels, iconic properties, and royal families throughout Europe. Filippo discusses how Frette became a symbol of luxury and craftsmanship in the world of home textiles, designing luxury hotel brand-specific collections, and reaching younger audiences through luxury travel and sleep wellness. He also talks about accelerating Frette's global business through early investments in e-commerce, opening immersive boutiques in the world's top luxury shopping locations, and strengthening its hospitality business. Plus: Frette's collaboration with Thom Browne at Milan Design Week.Featuring: Filippo Arnaboldi, CEO of Frette (frette.com)Host: Scott Kerr, Founder & President of Silvertone ConsultingAbout The Luxury Item podcast: It's a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.Stay Connected: scott@silvertoneconsulting.comListen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend or a colleague!

You've seen the posts: “I built my brand in a weekend.”But here's what they don't tell you…what's sustainable is rarely fast, and what's that fast rarely lasts.Branding isn't a launch.It's not your website going live.It's not that one viral post.It's what roots you.Think of your brand like an oak tree.You don't rush it.You nourish the soil.You weather the seasons.And then one day…something strong, steady, and magnificent rises.And looking back it will feel like it actually went at light speed.In this week's episode of Your Legacy Brand™ Podcast, I explore the difference between building fast vs. building strong.Shortcuts might give you followers.But it's integrity and integration that give you staying power.I've seen businesses burn out chasing visibility.I've also seen tiny-audience brands generate multi-six figures in deep alignment.The real ones (the brands that last) aren't built in a weekend.They're built in seasons.In quiet pivots.In identity realignments no one else sees.So what do YOU want to build?Let's talk about the brand that allows you to breathe, not burn out.Links on today's episode:And if you're ready for a clear path towards your BIG vision…✨Brand Alchemy is for you.This is the deeper branding work no one else is talking about.And I can't wait to guide you through it.6 weeks of transformational MAGIC at the beta price of just $597 - spots are going fast!Learn more and Join hereRate, Review, and Follow on Your Favorite Platform!If you loved this episode, leave us a review.And always make sure you're following the podcast so you never miss an episode. Follow now!

*Last Chance for Merch!* http://badfriendsmerch.com Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: HelloFresh, BlueChew, Rocket Money, Shopify • Go to https://HelloFresh.com/badfriends10fm now to Get 10 Free Meals + a Free Item for Life! • Try your first month of BlueChew FREE when you use promo code BADFRIENDS -- just pay $5 shipping. • Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://RocketMoney.com/badfriends today. • Sign up for your $1 per month trial and start selling today at https://shopify.com/badfriends YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Fancy's New Replacement 5:00 Butt Naked in the Changing Room 10:00 Shadow Money 15:00 Rejected at Weird Al 20:00 Carlos the Chaperone 25:00 Gripes of London 30:00 Sleeping in the Studio 35:00 A Real British Experience 40:00 "I'm Working, Bobby" 47:30 Open Heart, Open Mind 53:30 Teaching Rudy Film 58:00 7 Deadly Sins 1:02:00 The 8th Sin 1:08:00 Bobby's Comic Book 1:14:00 Andrew Takes Bobby Golfing More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@SOSVHS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Nick Lamagna on The A Game Podcast with our guest Nick Albin, aka "Chewy," one of the most well known Brazilian Jiu Jitsu Black Belts and entrepreneurs on the internet today!  He is an entrepreneur, business owner, podcast host and coach fighting out of Louisville, Kentucky!  After a traumatic experience where he was jumped in high school, he lacked self confidence and a sense of safety and self worth.  He was eventually brought back out of his shell and gained his confidence back through wrestling, weight lifting and martial arts eventually earning a black belt in Brazilian Jiu Jitsu in 2011. This self proclaimed meathead at heart has an extensive background in martial arts, health, nutrition and fitness.  He has a gift for explaining things in an entertaining and relatable way which has caught on like wild fire where he has earned a blackbelt in branding business and marketing.  He continually finds ways to grow his academy and podcast sharing his love of Brazilian jiu jitsu, health and fitness with the world through his academy, Derby City Mixed Martial Arts and his wildly popular Youtube Channel and social media, where athletes and business owners can relate to the parallels of the stress of humanity and he is connecting the bridges of the brains of the civilian and the combat sport competitor to show us that we're all the same and can help each other do better He also has a popular tournament, The Chewjitsu Open he puts on and is gaining a lot of traction in the competition circles.   You know him through his Chewjitsu brand,The Chewjitsu Podcast and his successful Chew Crew Newsletter, welcome to the A Game Podcast, BJJ Royalty Nick Albin! Topics for this episode include: ✅ An important question you must answer before you go into business ✅ The answer to successful branding that no one wants to hear ✅ How to deal with fear and anxiety in life and business ✅ Learn the superpower to embrace the things you don't enjoy ✅ What to look for when you're trying to find a great mentor + more! Check the show notes to connect with all things Chewy!   Connect with Nick "Chewy" Albin: www.chewjitsu.net Nick Albin on Facebook Nick Albin on Instagram Nick Albin on Twitter Nick Albin on LinkedIn Nick Albin on TikTok Nick Albin on Youtube Free Focused BJJ Ebook Subscribe to the Chew Crew Newsletter!   Connect with ChewJitsu Podcast: ChewJitsu Podcast Chewjitsu Podcast on Facebook Chewjitsu Podcast on Instagram Chewjitsu Podcast on Threads Chewjitsu Podcast on Youtube   Connect with Derby City: Derby City Mixed Martial Arts Derby City Mixed Martial Arts on Facebook Derby City MMA on Instagram Derby City MMA on Threads Derby City Mixed Martial Arts on Youtube     Connect with other Chewy Jitsu Open Tournament: The Chewjitsu Open On Facebook Chewjitsu Open on Instagram Chewjistu Open on Threads --- Connect with Nick Lamagna www.nicknicknick.com Text Nick (516)540-5733 Connect on ALL Social Media and Podcast Platforms Here FREE Checklist on how to bring more value to your buyers  

Park Howell, co-creator of the StoryCycle Genie™ and author of Brand Bewitchery, walks you through the 10 essential story elements that help your create a captivating brand narrative strategy in minutes, not months. Click here to start crafting yoru vibrant brand story strategy today: https://www.storycyclegenie.ai/ Story on!

Louie talks through why visuals define your podcast. He talks about why the appearance of your podcast matters through branding, identity and more. He shares tips on how to make your podcast appealing and stand out across different platforms, and the things you need to consider when creating podcast visuals and branding. Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details! podcast@disruptivemedia.co.uk Episode Takeaways • Spend some time thinking about your branding and how you want to come across visually to your audience. • Do you already have branding, and if so, consider if this still works for you and your podcast and if it is something you want to change. • If you want to be the forefront of your brand then you need to spend some time thinking about how that will look, including quality photography of yourself. • When designing your branding, you need to think about scalability, that is that it will work larger and smaller than originally designed. • Thumbnails are one of the first things your audience will see when they are suggested your content, so it's important these look professional. BEST MOMENTS “You must avoid using any low-quality photos.” “That's why it's really important to get a professional to create your artwork.” “Thumbnails are on of the first things your audience sees.” "Branding is literally everywhere" VALUABLE RESOURCES Website Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details. ABOUT THE HOST Louie Rider https://www.linkedin.com/in/louie-rider1403/ CONNECT & CONTACT Instagram LinkedIn Email: Podcast@disruptivemedia.co.uk

Today, Erica shares personal struggles with exhaustion from overwork, emphasizing the importance of realistic expectations and strategic planning rather than succumbing to "hustle culture." Key advice includes scheduling downtime, eliminating unnecessary tasks and possessions, and understanding that an entrepreneur's schedule is constantly evolving, requiring flexibility. The episode highlights the value of organization in business versus personal life and the need to prioritize self-care and family to sustain long-term productivity and well-being. Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com

Nathan invites Jason Henneberry to discuss the importance of digital avatars in marketing, the real estate evolution of the industry with AI, and strategies for building a brand on social media. They chat about the challenges in Canada's real estate and conversion strategies for leads. Guest Name: Jason Henneberry Title: Real Estate Marketing Coach Company: Strategy Hub Expertise: Focused training designed to help mortgage brokers in Canada build and execute winning strategies. Website: https://linktr.ee/jasonhenneberry Instagram: https://www.instagram.com/jasonhenneberry   Watch the full YouTube Video.   Watch the Podcast Shorts.  #realestate #digitalavatars #marketing

Struggling to rebrand or reposition your business the right way? For that and more, follow us here and subscribe to our YouTube channel!In this episode of Built Online, we talk with Jim Heininger, Founder of the Rebranding Experts, a specialized firm that helps legacy businesses execute successful rebrands. Jim shares the real reason most rebrands fail, how to approach branding as a growth tool, and why clarity, not creativity, is the missing link in most brand strategies. ------------JIM HEININGER:- Website: https://www.rebrandingexperts.com/- LinkedIn: https://www.linkedin.com/in/jimheininger/- X/Twitter: https://x.com/RebrandExperts ------------

This special teaser episode of Behavioral Economics in Marketing revisits the powerful and deeply personal Season 5: Lessons from the Fire — a series born from the devastating Colorado wildfire that changed my life and inspired new ways to see decision-making, risk, and resilience through the lens of behavioral economics. We highlight two of the most compelling episodes from that season: Zero Sum Games and Insurance — where we unpack why insurance, while rooted in zero-sum logic, plays such a vital role in managing risk and restoring peace of mind. Social Status and Zero-Sum Branding: Why Luxury Thrives on Exclusion — a fresh companion episode exploring how brands like Hermès and Supreme tap into scarcity and status to drive aspirational behavior and exclusivity. This teaser sets up a deep dive into how zero-sum thinking influences both consumer behavior and marketing strategy — whether it's about protecting your future or elevating your image.

In this episode of Atlanta Business Radio, Lee Kantor is joined by Kriston Sellier, President of id8, a branding agency specializing in mid-market manufacturing companies. Kriston explains how strategic branding can transform businesses by aligning internal culture with external messaging, shortening sales cycles, and driving revenue growth. She shares insights on conducting brand audits, the […]

In this episode of Atlanta Business Radio, Lee Kantor is joined by Kriston Sellier, President of id8, a branding agency specializing in mid-market manufacturing companies. Kriston explains how strategic branding can transform businesses by aligning internal culture with external messaging, shortening sales cycles, and driving revenue growth. She shares insights on conducting brand audits, the […] The post Why Consistency is Key: The Secret to Effective Branding appeared first on Business RadioX ®.

Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingLa fidélisation c'est le parent pauvre du marketing. C'est souvent ce truc qu'on sait qu'il faut faire, mais qu'on ne fait pas. Erreur, évidemment grosse erreur. Mais, ne vous inquiétez pas, on va régler ça ensemble tout de suite et voir ensemble comment vous pouvez construire une stratégie de fidélisation en béton armé.Je vous donne les prérequis pour conserver vos clients le plus longtemps possible, et je partage avec vous 7 stratégies originales pour faire de vos clients des super fans. ---------------

Ambi Parameswaran discusses the four essential ingredients for marketing success, comparing it to mixology. Marketing success is like mixology, requiring a careful blend of essential ingredients.Branding isn't reserved for companies with massive ad budgets. As Ambi Parameswaran says: “Whether you like it or not, you are a brand.”A Bhopal spice maker thought branding was “too expensive.” The fix? • Pick the name customers already use for you • Put it boldly on packaging (no extra cost) • Focus on your top-selling product • Test with local posters before expandingBalaji Wafers started the same way — one cinema in Gujarat, expanding town by town.For a kid toy startup, the playbook changed. They sold B2B kits to schools while targeting mothers online through “mom bloggers.” Their pivot to B2C delivered faster returns.B2B players like Thermax learned that branding matters even for industrial boilers. Independent research revealed customers rated them nearly as high as L&T.Non-negotiables before launch: • Know your customer vividly • Define your brand's job • Set guardrails to avoid trend-chasing chaosAI now plays a key role — Nestlé even mandates AI in brand presentations. But overpersonalization can backfire, as Tesco's infamous pregnancy-targeting case proved.The myths that branding is expensive, complicated, or slow to pay off are just that — myths. Done right, it starts delivering from day one.Ambi Parameswaran is a brand coach and founder, brand-building.com, a brand advisory. Ambi has spent his forty-year career in corporate India working across diverse sectors, such as pharmaceuticals/consumer products (Boots Company), media (UDI Yellow Pages) and advertising (Rediffusion). He spent over twenty-five years with FCB Ulka Advertising, helping transform a struggling ad agency into one of the top five marketing communications groups. Ambi is a guest faculty at IIM Calcutta, IIM Ahmedabad, MICA and an Adjunct Professor of Marketing at SPJIMR Mumbai.Jagged with Jasravee is facilitated by Jasravee Kaur Chandra. Jasravee has over 20 years experience as a Strategic Brand Builder, Communications Leader and Entrepreneur. Please visit Jasravee at https://jasravee.com/Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/ Email Jasravee at jasravee@gmail.com

BE BOLD WHEN STARTING YOUR NEW BUSINESS   Rebranding Struggles: Many businesses face the weight, dread, and exhaustion of rebranding their tired old brand, or are overwhelmed with a million tasks as a startup. Char Ross's Expertise: Char Ross, President & Owner of iBrand&Design, can help make the rebranding process easier and less stressful with her Bold creativity and twenty years of experience.  https://ibrandndesign.com Creative, Bold Approach: Char's approach is like a roller-skater (Coco the wonder) skating backwards, twirling effortlessly. She combines boldness, fun, and creativity to transform old brands into fresh, exciting identities. Skating to Success: Char's work will give your business the attention it deserves, just like rollerblading through parking lots—bold and noticeable. Trust in the Process: Rebranding takes guts and trust. Char creates new, dynamic looks with ease and delivers a message that resonates. Branding Should Be Fun: Branding should be exhilarating and bold—important for standing out in a noisy world. Mastermind Classes & Coaching: Char offers workshops, mastermind classes, and 1:1 coaching to help businesses with their branding journey. https://ibrandndesign.com Key Lesson: Stay with One Trusted Partner: It's essential to find a reliable, creative partner and stay with them throughout your rebranding process, instead of hiring multiple companies for different tasks. Importance of Integrity: Many entrepreneurs make the mistake of working with companies that lack integrity or experience. Char Ross, the Founder of iBrandNDesign, stresses the importance of working with established companies that are trustworthy and care about your vision. Personal Experience: The author shares their own rebranding mistake—hiring a young company that failed to deliver on promises and refused to fix mistakes, highlighting the importance of working with someone you trust. Char's Integrity:  Char's philosophy: “I say yes until it's no.” She emphasizes gratitude and grace in her work, showcasing her commitment to integrity.   YOGA- KUNDALINI YOGA ABUNDANCE and PROPERITY.   https://youtu.be/jRegtSKAZDI?feature=share   This is a fun kriya even the kids can do it.. You MUST have an ORANGE Mocktails WINE - It's the season for imbibing too much spirits, wine etc. Let's try MOCKTAILS instead. Bloody Mary, Spicy Earl- Garita ( see link for recipe) Make It a Mocktail Recipe Deck - Book Summary & Video Simon & Schuster https://www.simonandschuster.com › Derick-Santiago I  think it's a good idea to stop or at least curtail drinking etc during chaotic times. A good way to start this process is doing some research by reading what the benefits are: SOBER CURIOUS by RUBY WARRINGTON "the blissful sleep, greater focus, and deep connection awaiting us all on the other side of alcohol"      FURTHER RESOURCES iBrandNDesign https://ibrandndesign.com/who-we-are/   CONTACT: valerie@allinourminds.com www.allinourminds.com ANNOUNCEMENT:  INTERVIEWING for COMMUNITY BUILDER OPPORTUNITY ON PODCAST

Andy Weins is back- and he's not just talking business, he's talking freedom. From franchise rookie to author and fractional CFO, Andy's journey is proof that you don't have to be “born” for entrepreneurship to master it—you build it, brick by brick, mindset by mindset. If you've ever wondered if you have what it takes to own your future, this episode will give you the raw truth and the blueprint.  

In this episode, we talk to one of our all-time favorite guests, and she'll discuss everything from her current e-commerce launches to brand strategy to making money with real estate franchises and even oil wells. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Ever wondered how strategic partnerships and innovative ideas can turn humble beginnings into e-commerce superstardom? Join us as we catch up with our favorite guest, Janelle Page, who opens up about her incredible journey. From launching a supplement line with Dr. Sten Ekberg to designing stylish safety eyewear with influencers like John Malecki and NataLee from Designed to the Nines, Janelle's story is a testament to the power of creativity and collaboration. She also shares her latest real estate adventure, renovating a historic Victorian home in Utah. Discover the magic of transforming hobbies into thriving businesses as we discuss the rise of niche audiences. By channeling passion and utilizing innovative content strategies, we explore how her pickleball newsletter amassed 1,100 subscribers in just eight weeks, unlocking unexpected opportunities like creating content on a luxury yacht in Croatia. Janelle shows us the importance of marketing prowess in scaling a pickleball facility, "The Kitchen," and establishing a strong e-commerce presence, proving that with the right mindset, even pastimes can become entrepreneurial goldmines. Branding and storytelling take center stage as we delve into the art of launching successful products. Learn about creating the three-in-one charger, Alpha Charge, and the Mess Less brand, both tailored for entrepreneurs. Janelle illustrates the importance of knowing your audience and utilizing platforms like Kickstarter and TikTok for impactful product launches. Drawing inspiration from successful branding strategies, the conversation highlights how personal branding, strategic investments, and networking at business events can lay the groundwork for long-term success. Tune in for an episode brimming with insights and inspiration for aspiring entrepreneurs! In episode 690 of the Serious Sellers Podcast, Bradley and Janelle discuss: 00:00 - E-Commerce Success Strategies With Janelle Page 05:30 - Testing Product Market Fit Before Investment 06:26 - Building Niche Audience in Pickleball 09:40 - Becoming Co-Owner of Pickleball Facility 15:25 - Entrepreneurial Brand Strategy and Product Launch 18:07 - TikTok Launch Strategy for Product Launch 20:21 - Investing in Branding and Diversification 30:01 - Investment Opportunities and Strategies 31:59 - Building Strong Brands Through Storytelling 38:12 - Amazon Seller Networking at Business Events

Watch the YouTube version of this episode HEREAre you looking for tips on how to implement AI into your firm? In this episode of Guild Live, host Tyson Mutrux explores key trends for business owners and professionals, especially in law firms. The episode covers how AI can be used to maximize the efficiency of a law firm.AI is making an impact in the space of sales and marketing. It is creating more profit for creators in the field, with higher win rates and larger deals. There are some tips to consider if an individual, a business or a sector is looking to adopt AI and use it in their practice. This includes prioritizing data quality, investing in regular team training of AI tools and introducing AI slowly from those on the front line to executives to ensure smooth transitions. These tips will help your business take advantage of all that AI has to offer.When it comes to law firms, there are some ways businesses can use automation to ensure efficiency. Use automation to streamline processes like case management and intake so you are screening clients smoother and faster. Use AI tools to handle research and document drafting so attorneys can focus on clients and their needs. AI can also be used to outsource tasks like bookkeeping, instead of hiring someone to fill the role. AI adoption can really change the way a firm is run, so it is important to consider how it can work for you.Listen in to learn more!1:15 Discussion of AI adoption in sales and marketing3:59 Breakdown of who's adopting AI7:50 Advice on using automation to boost law firm efficiency 15:47 The effect of hybrid work policies on employee retention19:31 The need for clear communication to retain talent Tune in to today's episode and checkout the full show notes here. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Peter Rahal is the Co‑Founder & CEO of David Protein, the highest protein‑to‑calorie ratio for any protein bar on the market. Peter has raised over $85M from Greenoaks, Dr. Peter Attia and Dr. Andrew Huberman with the latest round valuing the company at $725 million. The company is poised for over $100 million in first‑year revenue. Formerly, Peter co‑founded RXBAR in his mom's basement with a $10k start, growing it into a household brand and selling it to Kellogg for $600 million. poised for over $100 million first‑year revenue   Agenda for Today:  00:04 – The One Piece of Advice from My Father That Made $600M 00:07 – Selling Protein Bars from a CrossFit Gym to $2M in Year One 00:12 – Why Raising Money Early Would Have Killed RXBAR's Success 00:15 – Product vs Brand: What Every Brand Gets Wrong Today 00:17 – Why Red Bull is the Best Brand in the World? What Can We Learn From It?  00:20 – Are Brands the New Religion? How Status and Community Really Work 00:27 – The Boiled Cod Stunt: Brilliant Marketing or Massive Waste of Time? 00:35 – Selling RXBAR for $600M: Inside the Decision and the TAM Ceiling 00:40 – $100M Overnight: What Really Changes When You Get Rich 00:44 – The Hidden Costs of Success: Health, Relationships and Obsession 00:47 – Why Peter Doesn't Care What People Think… and Actually Likes Upsetting Them 00:53 – The $10B Plan for David: From Protein Bars to a Portfolio of Brands