Podcasts about Branding

Donald Miller is one of the most influential voices in branding, marketing, and business storytelling. As the bestselling author of Building a StoryBrand, he has helped entrepreneurs, corporations, and even government organizations clarify their messaging and connect more effectively with customers. In this episode, Travis breaks down the biggest lessons he learned from his conversation with Donald, covering everything from simplifying your message and leveraging AI to the power of storytelling, positioning, and relentless optimism. On this episode we talk about: Why confusion kills sales and simplicity wins customers How AI can accelerate your work without replacing human judgment and creativity The role of "delusional optimism" in entrepreneurship and long-term success Why businesses should position themselves as the guide rather than the hero How Pixar's storytelling process reveals the importance of structure and planning Top 3 Takeaways If people have to work to understand your message, you've already lost them. Simplifying your communication is one of the fastest ways to improve sales and customer engagement. AI is a powerful tool for creating drafts and generating ideas, but great results still depend on human judgment, taste, and decision-making. Successful entrepreneurs combine strong belief with relentless action. Optimism alone isn't enough—it must be paired with consistent execution. Notable Quotes "Confusion is the enemy. Simplicity is the game." "AI is a dirty, rough draft machine, not a replacement for genius." "Delusional optimism is a feature, not a bug." Connect with Donald Miller: LinkedIn: https://www.linkedin.com/in/donaldmiller Instagram: https://www.instagram.com/donaldmiller/ Other: https://storybrand.com Book: Building a StoryBrand 2.0 A Word from Our Sponsors: - Are you ready to start your own creatorjourney and make it big? Visitwww.fanvue.com today and launch yourcareer! - To learn more about Mode Mobile and its investor community, go to https://invest.modemobile.com/travismakesmoney⁠ -Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.Capture leads, nurture them, and close more deals—all from one powerful platform.Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices

Watch the YouTube version of this episode HEREWhat happens when two successful law firm owners take the exact opposite stance on unlimited PTO and both have the results to back it up?In this episode, Tyson Mutrux sits down with Kevin Cheney and Billie Tarascio separately, so neither hears the other's answers to get the real, unfiltered truth about unlimited paid time off in law firms.Kevin Cheney has run unlimited PTO at his 37-person firm for 8 years. He's never denied a single vacation request. Zero abuse. Eight figures in revenue. He'll tell you exactly how he makes it work with KPIs, trust, and the right hiring strategy.Billie Tarascio tried it. She watched roughly 25% of her team take advantage of the policy, her A-players got fed up, and she eventually scrapped it entirely, replacing it with a progressive PTO system that gives employees up to 6 weeks off and a full sabbatical at 10 years.Same policy. Completely different outcomes. So who's right?In this episode, you'll learn:How Kevin built a culture where 100% of vacation requests get approved  and no one abuses itThe 3 accountability pillars Kevin uses instead of tracking days: KPIs, client satisfaction scores, and anonymous peer reviewsWhy Billie says unlimited PTO attracted the wrong candidates and created a "cushiest job" reputationWhat actually caused Billie's A-players to revolt  and how she handled taking the benefit awayWhether a tiered PTO system (unlimited for lawyers, structured for staff) is actually legalWhat both owners wish they'd known before implementing the policyWhether you're building your first firm or rethinking your benefits structure, this conversation will sharpen how you think about freedom, accountability, and culture.Highlights00:00 – Introduction: The Great Unlimited PTO Debate01:06 – Kevin Cheney: Why He's Been All-In for 8 Years03:39 – How Kevin Defines "Crazy" (Hint: He Doesn't Write It Down)07:18 – Why Employees Don't Always Believe It's Real10:05 – How Much Vacation Do People Actually Take?12:32 – Tracking PTO as a KPI?15:15 – The Hidden Advantage: No Payroll Tracking Headaches18:00 – Zero Abuses in 10 Years, Seriously19:06 – Has Kevin Ever Doubted the Policy?25:13 – The 3 Accountability Pillars That Replace Day Counting28:58 – What Kevin Would Do Differently31:21 – Kevin's Advice to Someone Who Tried It and Failed34:18 – Part 2: Billie Tarascio's Story36:02 – When Unlimited PTO Worked for Billie38:44 – When the A-Players Revolted42:19 – How Bad Did the Freeloader Problem Get? (~25%)43:07 – The Attraction Problem: Were You Hiring the Wrong People?48:04 – How Hard Was It to Take the Benefit Away?51:06 – What Billie Replaced It With (Up to 6 Weeks + Sabbatical)56:45 – Is Billie Ever Going Back to Unlimited PTO?58:00 – Billie's Message to Kevin1:06:01 – Final Advice for Anyone Considering Unlimited PTO

In this solo episode, I chat about my new mini version of the Minimind (the Mircomind) and share what we cover in the 4 month program kicking off in August! I also share real pricing & wins from my Design Minimind Program and what they are charging. They discuss the projects they are booking and what they are charging.Interested in the upcoming Micromind? Applications for the Mircomind (mini 4-month Minimind) are now open and live! Apply here00:00 Intro & overview of the Mini Minimind Program (The Mircomind!)07:25: Reading Student Screenshots | What designers are charging.Links:The Design Minimind - My 1:1 coaching program for designersDownload my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**Some are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design

This month it's just the two of us – no guest, no apologies. We've got something new to share and we wanted to tell you about it ourselves.Be Seen, Be Heard – our new membership We've built a membership for working voice actors who want support on the business side of their career. Branding, websites, marketing, home studio, audio production – and the accountability to actually get it done.What's included:Weekly co-working callsMonthly coaching sessions with Rob and HelenAsk Us Anything sessions – at least six per year for membersFree access to all our webinars (usually £40 a ticket)Script read-throughs and direction with RobHome Studio Accreditation – brand new, never been done beforeDiscounted one-to-one sessionsMembers' forum and directoryStandard membership: £35/month. Join before 30th June and lock in a permanent Pioneer discount of £5/month for life.Find out everything at b-double-e.co.uk/be-seen-be-heardThursday 18th June 2026 – 5pm BST / 6pm CET / 12 noon EDT / 9am PDT90 minutes. Free. No obligation.Helen on business goal-setting and tracking – the stuff we all avoid, made manageableRob on commercial script read-throughs with live directionQ&A – come and grill usCan't make it live? The replay is available for 48 hours – and so is the special launch pricing.Register free here b-double-e.co.uk/be-seen-be-heardAlso mentionedFish Audio – a warning Voice actors' voices are being cloned and listed on Fish Audio without consent. If you think your voice might be on there, search "Fish Audio" and check. In the UK contact Shannon Sailing at Equity. In the USA contact NAVA.We WON Best Voiceover Service Provider at the One Voice Awards 2026 for the 4th time!Panic Room - talking about Focusrite interfaces and Normalisation.

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: Shopify, QUO, Rocket Money, BlueChew & Kachava • Shopify: Sign up for your $1 per month trial and start selling today at https://shopify.com/badfriends • QUO: Try QUO for free PLUS get 20% off your first 6 months when you go to https://Quo.com/BADFRIENDS • Rocket Money: Let Rocket Money help you reach your financial goals faster. Join at https://RocketMoney.com/BADFRIENDS • BlueChew: Right now, when you buy two months of BlueChew Gold, you get the third for FREE with promo code BADFRIENDS. • Kachava: Go to https://kachava.com and use code BADFRIENDS for 15% off your first order YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Little Asian Eyes 6:00 King Unc 13:00 White People Cruises 18:00 Sick Days & Holy Rats 25:30 Goat Cologne 30:00 Dragon's Breath 35:00 No Meat BBQ 41:00 A Man of The People 49:00 The Rat 54:00 Room Full of Lies More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@7EQUIS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

Byrd Mena... From a Basement in Waterbury to Stages Around the WorldByrd Mena (@byrdmena) is one of the most original minds in the hair industry. Venezuelan roots. Connecticut hustle. Third degree black belt. Call of Duty leaderboard legend. And a brand builder who figured out content creation, community, and global reach before most people knew those were even skills.Fair warning... this one was a blast. Venezuelan food debates, Chuck Norris jokes, a Chuck E. Cheese trauma story, and two guys who walked into the podcast couch as strangers and left as best friends. Plus a special cameo from fellow Venezuelan Alejandra Wolff Pickering (@ale_wlff) who crashed the couch, proved her cachapa credentials, and earned her stamp of approval from Byrd himself.Recorded live at the American Beauty Show in Chicago. Hosted by Corey Gray (@hairdustry), co-hosted by Geno Chapman (@genochapman). Part of our live series sponsored by Serious Business (seriousbusiness.net | January 16-18, 2027, New Orleans).The Origin StoryByrd grew up in Waterbury, Connecticut... the dirty waters... with a barber brother, a hairstylist sister, and a best friend with clippers. He started cutting hair at 13 in a basement with an orange extension cord running to the neighbor's outlet. No proper shop. No formal training. Just a kid who wanted in and friends willing to sit in the chair.From Call of Duty to Content CreatorBefore Sharp Fade, before the stages, before the 40 countries... there was a PlayStation 3 and a Call of Duty leaderboard obsession. Byrd taught himself content creation making YouTube gaming videos in 2007... before Google even bought the platform. That same creative muscle became the engine behind everything that followed.Building Sharp FadeIn 2015 Byrd launched Sharp Fade... a barbering media brand inspired by ESPN. He spotlighted independent artists, flew them around the world with no agency fees, and built a platform with millions of followers that changed how the industry thinks about branding. He did it all while staying faceless for two years... pure Banksy energy.Live Fashion Hair and Giving BackA show in the Canary Islands opened his eyes to a whole new level of creative possibility. Today he is a part owner of Live Fashion Hair, doing shows in Brazil, Las Vegas, and Brooklyn with Davines. Off the stage he helped rebuild a barbershop in the favelas of Brazil for a man who lost his daughter to a stray bullet and his shop to fire... surprising him on stage with the keys in front of 5,000 people. He has also collaborated with Disney and Pixar on the film Soul, runs an annual mentorship retreat, and gives free haircuts to the homeless through a mobile barber program.What You'll Learn in This EpisodeHow to build a brand before anyone is watching. Why authenticity closes million dollar deals better than any suit. The dopamine hack Byrd uses to help creatives grow. And the live idea Byrd and Corey cooked up on the couch that might just become the next big thing.Follow Byrd: @byrdmena on Instagram Special cameo: @ale_wlff on Instagram Co-host: @genochapman on Instagram Hosted by: @hairdustry on Instagram Learn more: Sharp Fade | Live Fashion HairSubscribe to Your Day Off wherever you listen. New episodes every week.

Unlock what real luxury really means in short‑term rentals with hospitality and branding expert Katie Cline, former PR lead for brands like Ritz-Carlton, W Hotels, and St. Regis. In this episode of the podcast, we dive deep into how female real estate investors can elevate their STR, MTR, and LTR portfolios through hospitality, design, and guest experience—without overspending. In this episode, we cover: How Katie went from UK long-term landlord to profitable US short‑term rental investor Why hospitality is a non‑negotiable skill for real estate investors (even for long- and mid‑term rentals) The “art of the arrival” and how the first 10 minutes shape reviews, referrals, and repeat bookings Practical luxury: the small details that feel high‑end (think: linens, hair dryers, cookware, amenities) Smart policies for bachelorette groups and high‑energy stays that still protect your asset Personalization strategies that help you stand out on Airbnb and Vrbo Branding your property: naming, storytelling, and designing for your actual ideal guest If you're a female real estate investor building wealth with short‑term rentals, vacation homes, or mid‑term rentals, this conversation will show you how to think like a luxury hotelier while staying profitable.     Resources: Book your spot at WIIRE Summer Camp before it fills up Check out what Katie is up to next on Instagram  Listen to Katie's podcast Get the rest of the deets on Katie's ventures Simplify how you manage your rentals with TurboTenant Make sure your name is on the list to secure your spot in The WIIRE Community  Leave us a review on Apple Podcasts Leave us a review on Spotify Connect with us on Instagram

In this episode, Leslie sits down with brand coach, creative director, and podcast host Raquel Furman to explore the connection between authenticity, alignment, personal storytelling, and lasting transformation. Raquel shares her 20-year journey from photography and creative work to helping entrepreneurs uncover the deeper meaning behind their brands. Together, they discuss how authenticity has become a buzzword and why true alignment comes from understanding your own experiences rather than looking outside yourself for answers. The conversation dives into the power of personal stories and how our life experiences become our credibility. Raquel explains how the most effective marketing isn't about polished messaging or perfect branding it's about clearly communicating the truth of who you are and why you do what you do. Leslie relates this to her work helping clients heal food and weight struggles, emphasizing how alignment with your authentic self often creates positive changes in health, relationships, and business. Leslie and Raquel also discuss human design, energy management, and recognizing when you're operating out of alignment. They explore common patterns such as abandoning healthy routines during stressful periods, overworking to solve emotional discomfort, and using food or productivity as coping mechanisms. The key, they explain, is developing awareness without judgment and becoming curious about what your behaviors are trying to communicate. The episode concludes with an empowering discussion about perfectionism, flexibility, and leadership. Both women share how releasing the need to be perfect allowed them to grow successful businesses and help more people. They encourage listeners to embrace imperfection, trust their experiences, and remember that meaningful transformation often comes from showing up authentically rather than waiting until everything feels ready. Standout Quote "Your experience is your credibility. That story that you have is all the proof that's needed. You're like, 'I know because I walked it.'" Timestamp Highlights 00:00 – Authenticity, purpose, and alignment: separating buzzwords from genuine self-discovery. 02:36 – Leslie introduces brand coach and creative director Raquel Furman. 05:28 – Raquel's journey from photography and creative work to brand strategy and coaching. 07:33 – Why authentic branding begins with uncovering deeper meaning and purpose. 11:03 – Personal storytelling as the foundation of credibility and connection. 13:32 – Client example: connecting neuroscience, creativity, and entrepreneurship. 15:22 – Leslie shares her personal tipping point involving food struggles and relationship healing. 17:05 – Branding versus marketing: meaning first, promotion second. 19:17 – Overcoming visibility fears and finding confidence in your voice. 22:26 – Why clear communication beats clever marketing language. 24:02 – The power of simple, direct messaging. 25:20 – Leslie's invitation to book a discovery call. 27:31 – Human Design, energy management, and understanding your natural work style. 31:42 – Recognizing misalignment and how resistance creates suffering. 35:34 – Awareness without judgment and developing curiosity about behavioral patterns. 37:02 – Why stress causes people to abandon supportive habits. 39:06 – Scarcity thinking, burnout, and learning when to step away. 40:46 – A real-life example of asking for flexibility instead of forcing productivity. 42:46 – Perfectionism, dieting, and behavioral flexibility. 44:21 – NLP principle: "The person with the most flexibility controls the system." 48:18 – Giving yourself and others more grace. 50:40 – Leadership lessons on flexibility versus micromanagement. 53:00 – How perfectionism delays progress and growth. 55:09 – Building a business before everything feels ready or perfect. 57:08 – Raquel shares where listeners can connect with her and learn more. 58:13 – Episode conclusion and resources for Leslie's free Food Noise masterclass. Connect With Leslie Thornton: Book A Clarity Call Website Facebook LinkedIn Email: Leslie@hpwl.co If you enjoy the podcast, would you please consider leaving a quick review on Apple Podcasts/iTunes in under 60 seconds? It brightens our day and helps us bring you incredible guests for top-notch content. Plus, I cherish reading every review! Click here to make a difference!

Favour Obasi-ike, MBA, MS provides a deep dive into the 2026 scheduling landscape, comparing Cal vs. Calendly. As a digital marketing expert, he explores the benefits of white-labeling, custom APIs, and recurring events. The discussion addresses the polarizing nature of scheduling links in professional networking and offers a guide on using these tools to maintain a long-term business presence. Favour emphasizes that while Calendly is a pioneer, Cal.com's open-source nature provides unique flexibility for modern entrepreneurs. Check Calendly.com vs Cal.com on G2 Reviews here.Who is this for?This content is tailored for entrepreneurs, small business owners, and digital marketers who want to streamline their online booking systems. It's for those deciding between established tools like Calendly and open-source alternatives like Cal.com to manage their time and client interactions more effectively.Key MomentsFavour introduces Cal.com as a powerful alternative to Calendly, highlighting that many features Calendly charges for are free on Cal (03:43). He breaks down a comparison chart, noting that Cal offers custom routing logic, custom domains, and two-way Salesforce/HubSpot synchronization—features often missing or restricted in Calendly (05:36, 08:33).A significant portion of the room debates the etiquette of scheduling links, with some participants viewing them as "self-serving," while others defend them as essential tools for protecting a creator's time (13:11, 16:22).Favour also explains the authenticity of Trustpilot reviews, emphasizing the platform's transparency in business validation (09:56).Timestamps00:18 – Introduction and shoutouts to the Business and Marketing House.02:26 – Discovering Cal.com: A backstory from LinkedIn to Berlin.04:29 – The legacy of Calendly and its impact on time management.05:36 – Feature Breakdown: Custom routing, domains, and API access.08:33 – Integration Deep Dive: Salesforce, HubSpot, and two-way sync.09:56 – Understanding Trustpilot: How to verify business authenticity.13:11 – The "Pain in the Ass" Factor: A debate on scheduling link etiquette.20:45 – Best practices for using schedulers in podcasting and networking.FAQsIs Cal.com really free? Favour notes that many features Calendly charges for are available for free on Cal.com.What is "white-labeling" in scheduling? It allows you to remove the platform's branding and use your own domain, a feature unique to Cal.com.Why do some people hate scheduling links? Some find them impersonal or "self-serving," preferring direct email or text communication to set meetings.How does Cal.com sync with my CRM? Unlike some tools that only offer one-way sync, Cal.com provides a two-way synchronization with platforms like Salesforce and HubSpot.Action StepsAudit Your Booking Flow: Review your current process and identify if you are paying for features that could be free elsewhere.Check the Comparison: Visit the Cal.com vs. Calendly chart to see which tool aligns with your technical needs.Verify Your Presence: Ensure your business is claimed on platforms like Trustpilot to build authentic social proof.Soft-Launch Your Link: Pair scheduling links with a personal note to avoid the "self-serving" perception.Test Custom Domains: If using Cal.com, explore custom domains to enhance your professional branding.Ready to Rank? Book Your SEO & Web Dev Services Today

Send us Fan MailIn episode 301 of Beyond The Story, Sebastian Rusk interviews Dylan Welch, Founder of Intelligence Report Media and Podcast, Chief Development Officer for The Roosevelt Alliance, as he shares how he leveraged his passion for media and storytelling to transition from television producer to founder of a powerhouse digital media platform—one that's opening doors, creating relationships, and driving positive global change. Tune in and uncover actionable insights on building momentum, staying resilient, and making a lasting impact in business and beyond! TIMESTAMPS[00:00:05] The power of connection: From Summit at Sea to the podcast studio[00:02:50] Dylan's early media journey and the leap into entrepreneurship[00:06:32] Launching The Intelligence Report Podcast and global leadership[00:06:43] Monetization strategies: Packaging podcasts, events, and media for success[00:11:10] The Global Leadership Summit at the UN: Mission and impact[00:13:59] The future of real-life connections in a digital age[00:15:52] Final thoughts: Overcoming fear and taking action QUOTES"I'm getting paid to talk to people that I would literally pay to talk to." – Dylan Welch"When you do, you'll realize that there are so many people who want to support you." – Dylan Welch"Doing shit that matters is so, so very important." – Sebastian Rusk  ==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLab Dylan WelchEmail: dylan@dylanwelch.com Instagram: https://www.instagram.com/welchinternational/ ==========================Take the quiz now! https://podcastquiz.online/==========================Need Money For Your Business? Our Friends at Closer Capital can help! Click here for more info: PodcastsSUCK.com/money==========================PAYING RENT? Earn airline miles when you use the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474  

Watch the YouTube version of this episode HEREIn this episode of Maximum Lawyer Live, Tyson Mutrux riffs on a short clip from Marc Andreessen to show you exactly what the near future of legal work looks like: you managing 20+ AI agents instead of a bloated human team.Tyson shares how he and Kashef became “AI vampires” while building Foxy, their new case management system, taking shifts in Bolt, wiring up back-end tools like Supabase and GitHub, and literally waking up in the middle of the night to see what the agents had shipped.Tyson also uses a wild example from the Los Angeles mayoral race to show how a lesser-known candidate is using AI to close the gap on an incumbent with more money and name recognition, and why the same thing is about to happen in your market if you don't level up.If you want a real-time window into the future of law firm operations, months, not years, away and what it means for your hiring, compensation, and leadership, this episode will give you the play-by-play.AI isn't just making knowledge workers more efficient; it's creating “AI vampires” who are so productive with agents that they don't want to stop working and law firms are next. The job of the law firm owner is shifting from managing people who do tasks to managing fleets of agents that run entire workflows.In this episode, you'll learn:The “AI vampire” phenomenon in Silicon Valley and why lawyers should careHow building Foxy turned Tyson and Kashef into round‑the‑clock AI tinkerersWhy AI has unlocked a backlog of “someday” projects that used to require an armyHow AI is already leveling up political campaigns, and why that matters for your marketingThe coming split between AI‑fluent team members and everyone elseWhy top performers who master AI will see their compensation go up while total headcount goes downThe next 12–24 months of legal work: people managing agents, and then agents managing agentsHighlights0:00 – Tyson tosses the original topic and pivots to Marc Andreessen's “AI vampire” clip1:30 – How Emma, Jackson, and Hudson's school transitions mirror the transitions coming to your firm2:40 – Andreessen on coders becoming four to twenty times more productive with AI4:30 – Tyson's Foxy build: taking shifts in Bolt, wiring up Supabase and GitHub, and waking up at night to check the agents6:00 – The physical toll: exhaustion, bags under the eyes, and why Tyson finally pulled back8:30 – The Wall Street friend who used AI to generate 500,000 lines of code and fully automate his home10:00 – Why AI is for idea people: shipping long‑stalled projects with a few prompts12:45 – The elasticity of demand: when code (or legal work) becomes cheap, demand explodes15:00 – What this means for law firms: massive improvements in marketing, intake, litigation, and operations17:40 – The LA mayoral race example and how AI helps underdogs punch above their weight19:00 – The salary shakeup: AI‑effective team members vs. everyone else20:20 – The true “window into the future”: managing 20 agents for discovery, service, med records, and more21:00 – Tough calls: do you eliminate roles or shift people into high‑touch client service?22:00 – Final takeaway: your future job is managing agents and investing in the humans who can do the same

Hey lady! This week Dr. Dom and Terri dive into an important, but sometimes touchy topic. What you think about yourself and what others think about you are two different concepts that radically impact your life. Self-esteem and self-regard are what keep your self-concept in check but your reputation is built on variable factors – few of which are in your control. The good news is there are strategies to help you improve your reputation and all of them are in your control. Terri and Dr. Dom offer perspective on why building strong character matters more than creating an image built on controlling people’s perception of you. Don’t get it twisted, your image matters and so does the narrative around you but the incredible thing about living is that at any moment you can own your narrative and write a new story based on what is true to you and your life experience. Lady, this episode is jam packed with richness to help you gain clarity about how to present the best, most real version of yourself. You deserve to live in a world where you are respected and valued, but that first starts with you! Quote of the Day: “Deal with yourself as an individual worthy of respect and make everyone else deal with you the same way.” – Nikki Giovanni Know what you’re looking for? Feeld has rolled out its “shared desires” feature, which immediately shows you what you have in common with someone else. Download Feeld on the App Store or Google Play. Goal Mapping Starter Guide Cultivating H.E.R. Space Sanctuary Resources: Dr. Dom’s Therapy Practice Get That Pitch Workshop: Turn your story and expertise into speaking gigs, media features, and collaborations, without a publicist. Visit GetThatPitch.com and Use code HERSPACE for a special listener discount. Branding with Terri Melanin and Mental Health Therapy for Black Girls Psychology Today Therapy for QPOC Therapy Fund Foundation Where to find us: Twitter: @HERspacepodcast Instagram: @herspacepodcast Facebook: @herspacepodcast Website: cultivatingherspace.comSee omnystudio.com/listener for privacy information.

Get all After Dark releases by joining Future Commerce Plus: www.futurecommerce.com/plus.Future Commerce Plus members get 20% off STRATA: www.futurecommerce.com/strata. An AI agent burns $12 building a fake Android phone nobody asked for. From there: Pope Leo's encyclical, a tick crisis blamed on vanishing chickens, a website that's cookied Phillip into Spanish forever, and The Devil Wears Prada 2, feat. why media was the visionary all along. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Competition is growing.Attention spans are shrinking.Everyone has access to the same technology, the same AI tools, the same social media platforms, and the same marketing ideas.So why do so many businesses still struggle to stand out?In this episode of The MindShare Podcast, David Greenspan sits down with former Adidas Vice President Lesley Hawkins for a powerful conversation around branding, leadership, confidence, marketing, emotional intelligence, and what it really takes to build a business that people notice and trust.Drawing from nearly 15 years at one of the most recognized brands in the world, Lesley shares lessons from building and leading inside Adidas - and how those same principles apply to entrepreneurs, business owners, brokers, agents, and leaders trying to grow in today's highly competitive environment.This episode dives into:what most people misunderstand about brandinghow to measure the impact of your brandwhy authenticity matters more than everleadership gaps that cause businesses to become reactivehow emotional intelligence creates stronger businessesthe role of AI and technology in modern businesshow to protect perceived value in uncertain marketswhy some people adapt under pressure while others freezeconfidence, clarity, consistency, and self-awarenessthe connection between time management and performanceDavid and Lesley also discuss:standing out in crowded marketsattention and visibilityleadership under pressurewhy so many businesses blend inhow to avoid operating emotionallywhat separates successful business owners from struggling onesIf you're trying to grow your business, strengthen your leadership, improve your marketing, and stand out in a world where everybody seems to look and sound the same… this episode is for you.What You'll LearnWhat people misunderstand about brandingHow strong brands create trust and visibilityWhy authenticity is critical in leadership and businessLeadership gaps that create overwhelm and chaosThe importance of emotional intelligence in modern businessHow AI and technology are changing business relationshipsWhy businesses struggle to stand out todayHow to protect perceived value during difficult marketsWhat separates adaptable leaders from reactive onesThe relationship between confidence, clarity, and consistencyWhy time management impacts business performanceHow to build stronger leadership habits and mindset[00:00] Introduction - standing out in today's market[04:00] Introducing former Adidas VP Lesley HawkinsBranding & Positioning[07:26] What most people misunderstand about branding[10:04] How to measure the impact of your brand[14:57] Branding strategies small businesses can apply immediatelyMarket Research & Understanding People[19:02] Questions business owners should be asking themselves[21:25] Going beyond surface-level market dataLeadership & Business Growth[28:43] Leadership gaps causing businesses to become reactiveMarketing, Authenticity & Human Connection[36:30] The biggest marketing mistakes businesses are making[42:19] Why authenticity matters in leadership and branding[44:13] AI, emotional intelligence, and human connection[51:48] Protecting value instead of racing to the bottomResilience, Pressure & Performance[58:48] Why some people adapt under pressure while others freeze[1:00:41] The importance of time management and structure[1:02:13] Confidence, clarity, and consistency in business[1:04:27] What to say to people who believe “I can't”[1:07:16] Skill vs mindset and getting out of your own way[1:08:14] Defining a successful day[1:10:55] Final words of wisdom from Lesley HawkinsKey TakeawayStanding out today isn't about being louder.It's about being clearer.More intentional.More authentic.More consistent.And operating with confidence while everyone else reacts emotionally around you.SponsorsThis episode is brought to you by:KiTS Keep in Touch SystemsHelping real estate professionals stay top of mind through smarter marketing, follow-up, and CRM systems.REM Real Estate MagazineCanada's trusted source for real estate news, business insights, and industry commentary.

Join Alex at the 2-Day Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Most brands don't fail because of bad products but because they were not built on purpose. In this episode, Alex breaks down exactly what a brand is, why it makes money, and how to build a great one from scratch. He also shares the three metrics that tell owners whether their brands are working or dying.In this episode00:00 Branding as a deliberate pairing of things03:44 How to recover from bad pairings 05:29 Offering great products to reinforce great branding07:35 The 3 metrics that measure brand strength12:01 Tradeoffs can happen when you expand your audience13:42 How Alex intentionally built his brandMore Value:Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi's Socials:⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

High end remodeling and high end landscaping have more in common than most people realize.Kyle sits down with Jeffrey Scott of Jeffrey Scott Consulting to unpack the similarities between successful design-build remodelers and top landscape companies. They talk about emotionally invested clients, protecting margins, managing high expectations, building trust, handling handoffs between sales and production, and why scaling an “artisanal” business is harder than most owners expect.There are a lot of practical takeaways in this one for remodelers looking to improve client experience, tighten systems, and grow without losing quality!The Summer Growth Summit in Detroit is a hands on growth experience for lawn and landscape business owners and their teams, featuring behind the scenes access to Great Lakes Landscape Design and Troy Clogg Landscape Associates.Tour two outstanding companies, meet their leadership teams, and learn practical strategies for marketing, sales, operations, AI, culture, and growth from the people driving success every day.Walk away with fresh ideas, proven systems, and practical tools to help take your company to the next level.To learn more and get event details, check it out here: https://jeffreyscott.biz/summer-growth-summit-26/If you're serious about improving your remodeling business, you should check out the Rise Conference from Remodelers On The Rise, happening August 11 and 12 in Ann Arbor, Michigan. This two day event is built specifically for remodeling business owners who want practical strategies they can actually implement, from improving your sales process and marketing to building a stronger team and running a more profitable business. You'll connect with remodelers from across the country, hear from experienced industry leaders, and walk away with ideas you can put into action right away. To learn more and grab your ticket, head over to remodelersontherise.com/rise.Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights!Key TakeawaysHigh-end clients prioritize emotional fulfillment over rational factors.Exceptional detail management is crucial for high-end success.Branding and reputation serve as a psychological safety net for clients.Effective handoffs and communication routines are critical for scaling.Protecting margin requires active scope and scope change management.Building trust through consistent branding reduces perceived risk.An advisory role elevates professionalism beyond mere order-taking.Scaling success relies on systematizing processes and delegating roles.Chapters00:00 Introduction to Jeffrey Scott and His Background05:45 Transitioning from Family Business to Consulting10:32 Understanding Client Emotions in High-End Sales15:32 Managing High Expectations in Service Industries20:24 The Importance of Details and Quality Control26:24 Effective Communication and Client Relationships30:46 Building Trust Through Branding and Reputation35:32 Advisory Role in Client Relationships40:44 Scaling a Business Without Compromising Quality

Today on Community, Kristina is joined by PR expert Cris Gordon for a powerful conversation about what PR really is for entrepreneurs and business owners in 2026 and how it needs to be leveraged for visibility and brand storytelling. Cris is sharing her extensive knowledge in this interview and unpacking why PR strategy is one of the most overlooked, yet essential tools for entrepreneurs today. Tune in to hear:What is PR?How PR needs to be leveraged by entrepreneurs and business owners in 2026.How to expand your business' visibility with PR.Tips on improving the way you tell your brand's story.What is the difference between paid vs. earned media and which is better?This episode is for anyone who wants to get serious about their brand or business' visibility this year!Connect with Cris:InstagramBrandidly Speaking PodcastCB CommunicationsCris' Children's BookMentioned in Episode:Trust Invidiata Real Estate Team and get $5000 off your next sale or purchase.Take Our Social Media QuizWork with The Social SnippetJoin The High Vibe Women Online CommunitySend me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

Send us Fan MailYour brand is not what you say it is. It is what people remember, repeat, and feel after they interact with you and that is exactly why brand clarity matters more than ever. I sit down with Roxana Hurdacas, a B2B brand strategy advisor and managing partner at Drivion, to unpack what “brand clarity” really gives a company: the why, the what, the how, the rhythm, and the self-trust to stay consistent when everything around you changes. We get practical about the gap between founder perception and customer reality, including the telltale sign that something is off: when feedback triggers defensiveness instead of curiosity. Roxana explains why so many teams confuse brand strategy with messaging and visuals, and how that mistake slowly dilutes positioning, differentiators, tone of voice, and the unique value proposition that should guide every campaign. We also dig into brand perception research, with examples of clean, non-leading questions you can ask customers, employees, and partners to uncover blind spots before they turn into churn. From there, we zoom out to the AI content era and the risk of sounding like everyone else. Roxana argues that content is just a distribution format; the real protection is knowing who you are, who you serve, and why you deserve to be chosen. We connect that to trust building, crisis communication that blends empathy with data, why marketing budgets get cut at the worst moment, and how founders and “B2B creators” inside a company can strengthen professional perception. If you care about B2B branding, brand strategy, and building a distinct brand voice that lasts, this conversation will sharpen your thinking. This episode was recorded through a Descript call on May 20, 2026. Read the blog article and show notes here: https://webdrie.net/what-if-your-brand-is-not-who-you-thinkIf it helps, share this episode with a founder or marketing leader, subscribe for more Web3 CMO Stories, and leave a review to support the show........................................................................... 

In this episode of Music Matters, host Darrell Craig Harris sits down with acclaimed artist manager, coach, and "Be Your Own Star" founder Christina Baur, joining us from her offices in Munich, Germany, for an inspiring conversation about music, artist development, and building success in today's industry. About Christina Christina is an artist manager, coach and mentor and has been working with musicians for over a decade. She works for an international artist management company based in London and Los Angeles and, in 2021, she founded her own platform: Be Your Own Star. She has experience with international bookings, contract negotiations, strategic career planning, website and brand development, single and release strategies, touring, festivals and online marketing. Having worked with artists at all stages of their careers, Christina brings a practical, honest perspective on navigating the music industry, something that could offer your audience both actionable insight and real encouragement as they build their own paths. You can learn more about Christina here: https://en.beyourownstar.com/about www.Instagram.com/beyourown.star  About Music Matters with Darrell Craig Harris The Music Matters Podcast is hosted by Darrell Craig Harris, a globally published music journalist, professional musician, and Sports Illustrated photographer. Music Matters is now available on Spotify, iTunes, Podbean, and more. Each week, Darrell interviews renowned artists, musicians, music journalists, and insiders from the music industry. Currently, over 1,000,000 global downloads in 40 countries. Visit us at: www.MusicMattersPodcast.com Follow us on Twitter: www.Twitter.com/musicmattersdh For inquiries, contact: musicmatterspodcastshow@gmail.com Support our mission via PayPal: www.paypal.me/payDarrell  voice over intro by Nigel J. Farmer                  

What does growth leadership actually look like in 2026?Recorded live at the Kellogg School of Management Marketing Leadership Summit, this week's episode features two standout conversations with leaders building some of the most talked-about brands in business today. First Jim sits down with AT&T's Chief Marketing and Growth Officer Kellyn Smith Kenny to chat about how a 150-year-old company is transforming itself through customer obsession, operational accountability, and AI-enabled personalization. Then, e.l.f. Beauty CEO Tarang Amin and President Kory Marchisotto share the culture, creativity, and community-first mindset behind one of the fastest-growing brands in the industry, and why they believe “zero distance” from consumers changes everything.Across both conversations, there's a shared theme: the brands winning today are the ones willing to stay curious, move quickly, listen deeply to customers, and build cultures where people can do the best work of their lives.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As the United States approaches its 250th anniversary, the Constitution remains the most consequential document in American life — and more people are reading it than ever. But pick up almost any commercial edition and you'll find the same thing: small type, no imagery, nothing that invites you in. Jessie McGuire noticed this too. Find bonus content and more on our Substack: https://designbetterpodcast.com/p/jessie-mcguire Every copy her studio ordered looked identical — dense, utilitarian, forgettable. So they redesigned it. They printed thousands of copies, donated them to New York City schools, and invited designers like Milton Glaser and Seymour Chwast to create posters for each amendment in the Bill of Rights. That project became a turning point — not just for the studio, but for how they think about what design is actually for. Jessie is Managing Partner of Thought Matter, the independent design and creative studio that just won the 2026 National Design Award for Communication Design from the Cooper Hewitt, Smithsonian Design Museum — the field's highest national honor. It's an award that recognizes not a single project but a decade of practice, and Thought Matter's practice has been built around a bold idea: that imagination is a radical act. A Salvadoran-American designer, New Yorker, and mother of two, Jessie brings a perspective shaped by navigating spaces that weren't always designed for her. She teaches entrepreneurship at Pratt, mentors emerging designers, and leads a studio that works with cultural institutions, nonprofits, and commercial brands — all grounded in the belief that design is civic infrastructure, a tool for helping people see themselves as participants in shaping the world around them. In this episode, Jessie talks about the origin of the Constitution project, what it means to fund the work you actually want to talk about, why she thinks scale and speed aren't serving us, and why sitting down to make something with your hands — like the beaded bracelets she makes with her kids — still matters. Bio Jessie McGuire is Managing Partner of Thought Matter, the independent design studio that won the 2026 National Design Award for Communication Design from Cooper Hewitt, Smithsonian Design Museum — the field's highest national honor. She leads the studio's strategy and long-term vision, working with cultural institutions, nonprofits, and commercial brands on work grounded in the belief that design shapes what people believe. A Salvadoran-American designer and mother, Jessie is committed to expanding who gets to lead in the design industry. She teaches entrepreneurship at Pratt Institute, lectures on design as civic infrastructure, and mentors emerging designers. Before Thought Matter, she worked in-house at Kimberly-Clark and led projects for multinational brands. She holds a BFA from Pratt Institute and an MPS in Branding from the School of Visual Arts. *** Premium Episodes on Design Better This ad-supported episode is available to everyone. If you'd like to hear it ad-free, upgrade to our premium subscription, where you'll get an additional 2 ad-free episodes per month (4 total). Premium subscribers also get access to the documentary Design Disruptors and our growing library of books. New premium subscriber benefit: we've launched a private Slack workspace…join now to connect with designers, product leaders & creative practitioners in our community. And get a behind-the-scenes pass to every episode with The Roundup, where each week we bring you insights and actionable tactics from recent episodes. You'll also get access to our monthly AMAs with former guests, ad-free episodes, discounts and early access to workshops, and our monthly newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show. And subscribers at the annual level now get access to the Design Better Toolkit, which gets you major discounts and free access to tools and courses that will help you unlock new skills, make your workflow more efficient, and take your creativity further. Upgrade to paid Learn more about your ad choices. Visit megaphone.fm/adchoices

Aujourd'hui dans cette nouvelle leçon, je reçois Nejma, facialiste entre Paris et Marrakech, qui me pose une question très précise : comment réussir un lancement mémorable ?Depuis notre premier échange sur la leçon en 2025, son projet a beaucoup avancé. Son riad à Marrakech s'apprête à ouvrir ses portes, et Nejma souhaite créer plus qu'un simple événement de lancement. Elle veut proposer une expérience avec 3 jours pensés comme une immersion dans son univers entre soin, mouvement, beauté, déconnexion et art de vivre.Dans cette leçon, on parle de désirabilité, de storytelling mais surtout de cohérence de marque. On parle de la manière de transformer un lancement en véritable concept avec un fil rouge fort, une intention précise et une expérience que l'on n'oublie pas.Une leçon très concrète pour celles et ceux qui veulent créer un moment fort autour de leur marque, sans se disperser et surtout sans confondre abondance d'idées et puissance d'exécution.Bonne écoute ✨CHAPITRAGE 00:00 – Introduction : créer un lancement mémorable01:26 – Présentation de Nejma et de son projet de riad à Marrakech03:51 – Comment rendre une expérience client inoubliable04:22 – Créer du contenu autour de l'événement, pas seulement pendant05:08 – Trouver un concept fort pour donner de la cohérence au lancement12:50 – Définir le bon objectif avant de dupliquer l'expérience19:52 – Éviter la dispersion et choisir les bonnes idées au bon moment23:18 – Où retrouver Nejma et conclusion Notes et références de l'épisode Pour retrouver Nejma Ayadi : Sur InstagramSur YouTubePour retrouver le riad de Nejma : Sur InstagramSur son siteHébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Recorded live at Google Marketing Live 2026, Phillip and eCommerce reporter Nicole Silberstein sit down with Ashish Gupta, VP & GM of Merchant Shopping at Google, who is behind the foundational commerce infrastructure powering the Shopping Graph and Universal Commerce Protocol. Gupta breaks down the GML announcements: UCP's expansion beyond shopping into hotels and food delivery, the multi-item Universal Cart that spans Search, Gemini, YouTube, and Gmail, and why the future of agentic commerce still depends on merchants nailing the fundamentals. A Shopper for Every Shopper Key takeaways: UCP is expanding beyond shopping into hotel bookings and local food delivery, giving every shopper their own personal shopper. The Universal Cart lets shoppers buy multiple items at once across Google surfaces, streamlining the buying experience as shoppers venture from inspiration to discovery and comparison. Merchants remains the seller of record no matter where the transaction is completed, tackling industry concerns about disintermediation. Conversational attributes enrich product feeds so AI can match nuanced shopper intent. Winning in agentic commerce starts with the fundamentals: feeds, first-party data, and UCP readiness. In-Show Mentions: Google Marketing Live 2026 and Google I/O 2026 Universal Cart & Universal Commerce Protocol (UCP) Further Reading: Google Imagines a Future Where Everyone Shops in Ads — A special edition of The Senses that distills the week's key announcements Episode 463: LIVE @ Google I/O: Universal Cart, Agentic Payments, and the Protocols Powering the Agent-Mediated Economy — Companion interview with Suresh Ganapathy Episode 464: LIVE @ Google Marketing Live: How Google Is Taking the Drudgery Out of Shopping— Companion interview with Nick Fox Google Solidifies Its Place in the AI Race — Insiders coverage of Google's UCP debut at NRF 2026, the foundation for this week's announcements [Member Brief] Agentic Commerce and the eCommerce Site's New Existential Crisis — How agentic platforms are reshaping the role of the branded eCommerce site Associated Links: Learn more about  Check out Future Commerce on YouTube Check out Future Commerce Plus for exclusive content and save on merch and print Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce world Listen to our other episodes of Future Commerce Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Text a question to Victoria!Did you know that you hold a legal responsibility with your website? Have you heard of ADA guidelines, but you don't know what they actually are? How does website accessibility apply to small business owners? Today, Victoria is getting these questions answered by having Paige Griffith on the podcast. Paige Griffith is a small business attorney, the founder of The Legal Paige, and a founding partner of Griffith Suazo Law. Her entire career revolves around educating and supporting small business owners with the legal side of their businesses, so they can protect themselves and grow with confidence.In this episode, Victoria and Paige sit down for the first time in almost 4 years to discuss the legal requirements for websites and ways to make your website more accessible in 2026. They cover actionable items that you can double check on your own website, right along with them.If you've ever avoided the legal side of business because it feels too confusing, this conversation will encourage you to take a step forward. Be sure to grab your iced coffee and your notebook, you'll want to take notes or come back to this one because it's full of legal education.Links Mentioned in Today's Episode:The Legal Paige (Legal Contract Template Shop for Business Owners)Griffith Suazo Law (Law Firm for Entrepreneurs)Retainly (SaaS Platform)ADA Compliance ChecklistWebsite Designer ContractTerms and Conditions and Privacy Policy BundleWeb Content Accessibility Guidelines (WCAG)Follow Paige on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/Follow BrandWell on Instagram. Follow The Branding Business School on Instagram.Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!

In the latest episode of Scratch, Tracey-Lee gets into what it really takes to build trust in a controversial space, how she sells brand investment to a CFO who only speaks performance, and the Black Friday campaign where Payflex faked a data breach and somehow lived to tell the tale. The key takeaway:  1. Radical honesty is not a risk, it's a requirement In a controversial category, you have to be as loud with your rebuttals as your critics are with their attacks. Silence reads as guilt. 2. BNPL customers aren't who the headlines say they are Payflex users are not over-indebted people stretching to survive. They're actualizing. Identity-driven. The emotional need sits at the top of Maslow's hierarchy, not the bottom. 3. The two-year brand cliff is real Cut brand budget today, nothing happens for six months, maybe a year. Then sales tank. And to recover it, you spend two to three times what you cut. The lag is the weapon CMOs need to use in every CFO conversation. 4. Brief writing is a tattoo, not a tick box WATTW. What are we trying to achieve here. If you can't answer that before you brief, you shouldn't be briefing. 5. Marketing is an advocate for the market, not a go-to-market function Marketers need to be in the product room early, sometimes aggressively, because no product strategy survives contact with a customer insight that nobody bothered to bring in. 6. Learn the finances early The biggest unlock in Tracey-Lee's career was understanding what CFOs actually care about: customer equity, market share, lifetime value. Not ROAS. 7. Boldness needs justification, not just instinct The data breach campaign worked because it had a clear strategic logic behind it. Payflex is an innovator and Black Friday demands standout or silence. Watch the video version of this podcast on Youtube ▶️: https://youtu.be/fPIrrl9Qg3I Scratch is a production of Rival, a marketing innovation consultancy that develops strategies and capabilities that help businesses grow faster. Scratch is hosted by Viren Samani, and he's joined by Tracey-Lee Zürcher-Campbell of Payflex in this episode Find Rival online at www.wearerival.com, LinkedIn Find Viren on Linkedin Find Tracey-Lee on Linkedin Say hi at media@wearerival.com, we'd love to hear from you. Rival is a marketing consultancy for brands that want to challenge convention in their category. We're on a mission to understand what challenger brands do differently to grow in categories that are being disrupted, and use a challenger playbook to deliver outsized impact through an integrated, tech-enabled approach. Past guests include CMOs from Mastercard, GE, Shell, Hyperloop, Adobe, PepsiCo, and Papa Johns.If you're interested in learning more about marketing from successful CMOs, we compiled a list of the top 5 CMO podcasts to listen to in 2024; check it out here

From corporate law to building a premium tequila brand, Mara Smith shares how she identified a gap in the spirits industry and turned it into Inspiro Tequila.ABOUT THE EPISODE ⸻In this episode of The Truth About Social Ads, Jason Smith sits down with Mara Smith, founder of Inspiro Tequila, to discuss her unconventional journey from attorney and corporate strategist to entrepreneur in the tequila industry. Mara shares how discovering undisclosed additives in many premium tequilas inspired her to create a cleaner, additive-free alternative designed for modern consumers.The conversation explores the realities of building a beverage brand from scratch, including grassroots marketing, retail growth, organic social media, email marketing, collaborations, influencer partnerships, and the challenges of advertising alcohol brands on Meta platforms. Mara also explains how Inspiro Tequila differentiates itself in a highly competitive market with an all-women leadership team and a strong focus on authentic consumer connection.ABOUT THE GUEST ⸻Mara Smith is the founder of Inspiro Tequila, an additive-free tequila brand created to offer a cleaner and more approachable tequila experience. Before launching Inspiro Tequila in 2020, Mara worked as an attorney at a large law firm and later joined the corporate strategy group at McDonald's Corporation. After stepping away from corporate life to raise her family, she pursued entrepreneurship and built a tequila company focused on premium quality, female-led leadership, and modern consumer preferences. Inspiro Tequila is distilled, owned, and led by an all-women team.

Branding & Storytelling for Marketing Internal Tools examined how law firms can borrow from traditional marketing and storytelling techniques to drive internal adoption of legal technology. Rather than launching tools and hoping attorneys find them, this session explored creative, human-centered ways to demonstrate how tech actually supports day-to-day legal work. Through real-world examples and practical ideas, it reframed internal tech promotion as a narrative challenge—connecting the right tools to the right moments in an attorney's workflow, and making innovation feel relevant, useful, and worth engaging with. Moderator: @Mallory Arents - Innovation Training Specialist, Greenberg Traurig Speaker: @Vishal Agnihotri - Managing Director, Innovation and Knowledge, Alston & Bird Recorded on 05-26-2026.

Watch the YouTube version of this episode HEREIn this episode, Tyson interviews paralegal Haley Binkowski to talk about what law firm owners are really getting wrong behind the scenes, and what to do instead. Haley pulls back the curtain on how overpromising to clients, poor communication, and constant “progress” without proper implementation can create chaos and burnout for your team.She shares how boundaries with both clients and attorneys protect quality work, why overreliance on call transcripts and AI summaries is causing a “time tax,” and how half‑implemented tools drain productivity instead of saving it. Haley also walks through the training gaps she's lived through, how she's building a multi‑media training system, and why regular check‑ins and game‑planning with your A‑players matter more than you think.They wrap by tackling uncomfortable truths: relying too heavily on one superstar, letting C‑players linger, and how an owner's mental health and pace directly spill over into every person in the firm. If you want your team to stay, grow, and actually like working with you, this episode is required listening.In this episode, you'll learn:How overpromising timelines to clients quietly creates stress, mistakes, and resentment on your team.Why overreliance on call transcripts and AI summaries is adding a “time tax” instead of saving time and what to do instead.How to stop drowning your staff in half‑implemented tools and start rolling out tech with real training and ownership.What great training looks like from a paralegal's perspective, including multi‑media SOPs and in‑the‑flow tooltips.How A‑players experience C‑players, and why failing to address underperformance pushes your best people out.Simple ways to transfer authority from attorney to staff so clients respect and communicate with non‑lawyer team members.The check‑in rhythms and conversations that make team members feel heard, supported, and willing to speak up before they burn out.The uncomfortable truth about your mental health as an owner and why you need to slow down if you want a stable, high‑performing firm.Highlights00:00 – Why Tyson wanted a paralegal to call out law firm owners00:54 – The number one thing: healthy boundaries with clients and attorneys02:59 – Over‑promising, “time tax,” and overreliance on call transcripts07:16 – New tech, tool overload, and half‑implemented systems09:29 – How to actually roll out and adopt new tools with the team10:42 – Getting real feedback from the people using tools every day12:02 – Shiny objects, duplicate tools, and wasted subscription spend13:51 – The training disaster: moving from estate planning to probate15:39 – Building ideal training: docs, visuals, and click‑by‑click videos17:16 – In‑the‑flow training: tooltips and instructions where work happens19:03 – Boundary violations: after‑hours asks and “just one more favor”22:24 – Capacity, marbles in the cup, and reassigning work25:21 – A‑players, C‑players, and the cost of not acting26:47 – What makes great employees feel respected and valued29:02 – Letting paralegals help design the game plan29:56 – Why good people still leave good firms31:26 – Transferring authority so clients respect non‑lawyer staff33:32 – What owners should start doing in the next 30 days34:59 – What owners should stop doing immediately36:01 – The one thing owners don't want to hear: slow down

Trina Spear left Wall Street to build a billion dollar brand serving the 18 million health care workers no one else was designing for. Figs started out selling scrubs on sidewalks and grew into a NYSE-listed, direct-to-consumer powerhouse. For more on Figs and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

#921 Want to know how two sisters turned a nervous phone call into a 7-figure business? In this episode, host Brien Gearin sits down with sisters Krissy Chin and Claire VanBemmelen, the duo behind K+C Creative — a full-service web copy, strategy, and design firm for digital business owners. They share the origin story of how a simple phone call sparked their entrepreneurial journey, how they scaled their first venture to 6,000 paying members and seven figures in under two years, and how K+C Creative now helps entrepreneurs build cohesive brands, streamline their messaging, and create websites that actually convert. From tackling the challenges of branding and copywriting to navigating client intake, pricing, and growth decisions, Krissy and Claire open up about what it takes to run a creative agency that helps business owners stay in their zone of genius! (Original Air Date - 9/24/25) What we discuss with Krissy and Claire: + Origin story of K+C Creative + Turning a phone call into business + Scaling first venture to 6,000 members + Hitting 7 figures in under two years + Helping clients build cohesive brands + Overcoming copywriting and design struggles + Using intake forms to draw out clarity + Balancing client needs with timelines + Project-based vs. retainer pricing + Lead generation and scaling challenges Thank you, Krissy and Claire! Check out K+C Creative at ⁠KandCCreative.com⁠. Get the free ⁠Webpage Mockup and Brand Guide⁠. Get ⁠One-Page Website in a Day⁠. Get ⁠Sell While You Sleep⁠. Follow Krissy and Claire on ⁠Instagram⁠, ⁠LinkedIn⁠, and ⁠YouTube⁠. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

My name is Natasha Nurse, and I'm a veteran educator with nearly two decades of experience rooted in classroom practice. I currently teach, with my focus centered on inquiry-driven learning and curriculum design. My professional background includes serving as an instructional coach, where I partnered with teachers to strengthen instructional practice grounded in how students learn. Inquiry and human-centered AI guide how I approach teaching and learning. Across classrooms, I have led inquiry-based efforts and designed interdisciplinary curriculum grounded in authentic classroom work. I focus on helping ideas move into daily practice and paying close attention to how student thinking develops. My work has been featured in Newsday and The Long Beach Herald and shared at professional conferences. I believe students think more deeply when learning invites curiosity and gives their thinking room to grow. My work focuses on creating learning environments that make sense in real classrooms and hold up over time. Website: https://natashanurse.comLinkedIn:https://www.linkedin.com/in/natashanurse1/Instagram: https://www.instagram.com/tnurselb/X/Twitter: https://x.com/natasha_nurse     ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book; it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down: the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams, without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.Grab your copy today and take control of your future.Buy it from EduMatch Publishing https://edumatch-publishing.myshopify.com/collections/new-releases/products/the-edupreneur-by-dr-will

Send us Fan MailIf you enjoyed this deep dive into the music industry, make sure to subscribe to the channel and leave a comment below with your favorite part of the conversation!From his roots in Evansville to building a career in Colorado and back again, DJ Wills joins The Day's Grimm to discuss the reality of the music industry. In this episode, Wills breaks down the grind of being an entertainer, the evolution of his sound, and the essential role of branding for independent artists.We dive into the highs and lows of his journey, exploring how he transitioned from a local music enthusiast to a professional DJ, and why he eventually chose to return to his hometown. Wills shares raw insights into the challenges of social anxiety, the necessity of discipline in a creative career, and his upcoming plans for animated projects and live sets. Whether you are an aspiring producer, a local music fan, or just looking for an honest conversation about the hustle, this episode covers the practical side of turning a passion into a sustainable career.KEY TOPICS COVERED:The importance of branding and marketing over raw popularity in the modern music scene.How DJ Wills transitioned from a local enthusiast to a professional DJ.Challenges of managing social anxiety while performing in the public eye.The role of discipline in maintaining a long-term music career.Why networking with the right people—not just other stars—is critical for growth.Managing multiple creative projects and the importance of saying no to preserve your brand.Insights into moving cities to pursue a career and eventually returning home.The evolution of music distribution and how artists adapt to industry changes.NOTABLE QUOTES:"It's all about branding guys, not popularity. I swear. And just be good at what you do." — Wills"It's pointless to be talented and be great at something if you don't have the discipline." — Wills"I am the brand. I know how I impact these people. I'm not Michael Jackson, but I do have people cry. I have people give me money." — WillsTIMELINE: 00:00 — Intro 00:03 — DJ Wills Joins The Day's Grimm 04:12 — Growing up in Evansville and Early Musical Memories 09:38 — High School Culture and Finding Music 19:26 — The Shift to Home Production and Engineering 24:00 — How "Wills" Got His Name 28:49 — Thoughts on Rap Beefs and Music Business 36:12 — Sampling, DJing, and Copyright Realities 42:30 — Moving to Colorado and the Music Scene 56:12 — Returning to Evansville and Future Projects 1:19:37 — Overcoming the Desire to Quit 1:26:33 — Final Thoughts and Where to Follow[The Days Grimm Podcast Links]- YouTube: https://www.youtube.com/c/TheDaysGrimm- Our link tree: linktr.ee/Thedaysgrimm- GoFundMe account for The Days Grimm: https://gofund.me/02527e7c [The Days Grimm is brought to you by]Sadness & ADHD (non-medicated)

Trust becomes the real sales gate in a world full of AI content, fake reviews, and copycat marketing. We break down how to build a resilient brand by tightening what happens inside the business before we try to persuade anyone outside it.  • losing control of the narrative as AI and social platforms reshape reputation  • differentiation as a trust strategy, not a slogan  • internal culture and leadership consistency as the starting point  • awareness of your digital footprint, including fake reviews and misinformation  • alignment between brand promise and frontline delivery  • authenticity through real proof, testimonials, and clear transparency  • accountability as the make-or-break moment in customer support and follow-up  • benchmarking a few trust gaps and improving them over time  Well, the easiest way to find my books is on Amazon.com. Use LinkedIn. Visit our website at bornesgroup.com and delighted to respond and test us if we respond to you in less than one hour.  Send us Fan MailSupport the showShow Notes  Apply to be featured on My Weekly Marketing!Take the Marketing Clarity Quiz and get instant insights on your marketing strategy.

In this episode, I'm getting painfully honest about something I think so many women silently experience…what happens when you slowly start abandoning yourself in order to be easier to love.I'm sharing the deeper story behind why I care so much about visibility, branding, self-expression, and helping doulas stop watering themselves down online — because this work has never really just been about Instagram bios or marketing strategy for me.It's about identity.It's about the years I spent believing I was too much: too emotional, too loud, too expressive, too ambitious, too visible.And how slowly — through relationships, conditioning, fear of judgment, and fear of rejection — I started shrinking myself without even realizing it.In this conversation, I open up about: ✨ my first marriage and how I lost myself in tiny edits ✨ the emotional cost of becoming “digestible” ✨ why visibility feels unsafe for so many women ✨ the surprising role dance played in helping me reclaim myself ✨ how self-expression impacts business, confidence, and magnetism ✨ why so many doulas struggle online even with “good strategy” ✨ and why the goal of branding is not to remove yourself from your message… but reveal yourself more clearlyIf you've ever felt like you need to tone yourself down to be accepted… If you've been hiding parts of yourself online… If your content feels flat, filtered, or emotionally disconnected…this episode is for you.And if you want support making your brand feel more human, emotionally connective, and memorable…I do offer personalized Doula IG Bio Audits where I review your bio, messaging, positioning, and first impression so your page actually sounds like YOU.Snag one here or DM me the word AUDIT on Instagram. Struggling to grow your doula business? Tired of chasing pregnant mothers online? Imagine effortlessly attracting your dream clients and consistently generating a steady income month after month.  ⬇️ START HERE ⬇️FREE Assessment: Doula Revenue Bottleneck Analysis FREE video guide: Book Out Your Doula Calendar With These 3 QuestionsLearn more about Six Figure Doula

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: Klarna, Ethos, MUDWTR & Quince • Klarna: Download the Klarna app today or visit https://Klarna.com to learn more • Ethos: Visit https://ethos.com/badfriends • MUDWTR: Start your new morning ritual & get up to 43% off your @MUDWTR with code BADFRIENDS at https://mudwtr.com/BADFRIENDS #mudwtrpod • Quince: Go to https://Quince.com/badfriends for free shipping and 365-day returns. YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@7EQUIS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

On Your World of Creativity, we travel around the world talking with creative practitioners who turn ideas into impact. Today we're exploring the intersection of soul, storytelling, and strategy with Luna Battalia — a leadership mentor and business strategist who helps founders build Brand Universes people don't want to leave. Luna blends buyer psychology, artistry, and deep purpose to help entrepreneurs communicate with bold, unignorable confidence.Luna Battalia is the founder of Caru Creative, a full-service brand studio supporting mission-driven leaders and personal brands. She's also the creator of Animist Branding™, a psychology-driven approach shaped by more than 15 years at the intersection of digital marketing and buyer behavior.Luna's Website@lunabattalia on InstagramLuna believes branding is storytelling, entrepreneurship is soul work, and business should be built as a generative ecosystem — not a carbon-copy strategy. With a background in design and marketing, plus years guiding thousands of founders, she helps entrepreneurs transform their voice, build legacies (not just businesses), and create brands rooted in authenticity, beauty, and impact.1 — From Strategy to Soul: Your Creative PathLuna, you describe yourself not just as a brand strategist, but as an artist, poet, and devotee of the mystery. Can you walk us through your own creative journey — and how you arrived at this intersection of leadership, branding, and soul-centered business?What was the moment you realized that traditional branding frameworks weren't enough — and that something deeper was calling you into this work?2 — Animist Branding™ & Building Brand UniversesYou created something called Animist Branding™ — a psychology-driven approach that treats brands almost like living entities. What does that mean in practice?You talk about helping founders build a “Brand Universe people don't want to leave.” What are the core elements that make a brand feel magnetic rather than transactional?3 — Entrepreneurship as Soul WorkYou've said that entrepreneurship is soul work — not just a business strategy. For founders who are multi-passionate creatives holding big visions, what does it really take to stand confidently in purpose and share their gifts without burning out or shrinking back?How do you help clients move beyond polished feeds and surface-level messaging into something more embodied and honest?4 — Storytelling, Psychology & Creative LeadershipYou believe the core of branding is storytelling — and that your gift is asking the right questions to draw out someone's true story. What kinds of questions unlock the most powerful shifts for leaders?From your experience working with thousands of brands, how does authenticity actually drive growth — especially when paired with buyer psychology and strategic clarity?5 — The Soul of Your BrandOn this show, we talk a lot about the soul of your brand — aligning inner clarity with outer work. When you look at a founder or creative entrepreneur, how do you help them translate who they are into how they show up in the world?For listeners who feel the call to expand into their next level, what's one small but meaningful step they can take this week to begin building a legacy-driven brand?

(00:00:00) 217: Healthcare Is a Dumpster Fire with Better Branding but the System Still Sucks! (00:00:03) Welcome to Itchy and Bitchy (00:00:19) Meet the Doctors (00:00:42) Doc Itchy Medical Pets Supplements (00:01:05) DocItchy.com Sponsor (00:03:40) The System is Broken (00:06:49) Provider Burnout and Workload (00:10:34) Break Announcement (00:10:50) The EMR Dilemma (00:19:00) Break Announcement (00:19:20) The Social Media Dilemma (00:25:02) Insurance think they are the Doctor In this brutally honest relaunch episode of the Itchy & Bitchy Podcast with 2 new hosts. The new hosts say the quiet part out loud: the medical system is broken, abusive, exhausting, wildly expensive, and often designed to make patients and pet owners feel stupid for needing help in the first place.Doc Itchy and Dr. Stephen Miller, DNP, ACNP rip into the bureaucracy, burnout, corporate medicine, insurance games, rushed appointments, garbage communication, and “follow the protocol and shut up” culture that has turned healthcare into a customer-service nightmare with needles.Become a supporter of this podcast: https://www.spreaker.com/podcast/itchy-and-bitchy-podcast--4303608/support.Itchy & Bitchy is back!  ... and the medical system is officially on notice.

Favour Obasi-ike, MBA, MS highlights Pinterest as a visual search engine with unmatched content longevity (up to 5 months). Unlike social media, he explains that Pinterest captures users at the start of their purchasing journey. His key strategies include keyword-rich pins and claiming website property to drive sustained, unbranded discovery and sales in 2026.Who is this for?This content targets entrepreneurs, content creators, and business owners seeking to optimize marketing via Pinterest for enhanced online visibility and sales through strategic content distribution.Key MomentsPinterest offers a significantly longer content lifespan (3.5-5 months) vs. Instagram (19-72 hours), crucial for long-term branding and content compounding (00:49-02:04, 07:43-08:46).As a visual search engine, 96-97% of Pinterest searches are unbranded, indicating high user intent for discovery. Keywords in images/descriptions are vital for discoverability (08:50-10:10).Pinterest allows claiming website property for content ownership (26:15-26:39) and is a key platform where users begin their purchasing journey (34:34-35:18).FAQsHow long do pins last?3.5 to 5 months, creating a compounding interest effect on your traffic.Is Pinterest social media?No, he positions it as a visual search engine where user intent is discovery and purchase.What are unbranded searches?97% of searches don't include a brand name, giving every business a fair chance to be found.Action StepsResearch Keywords: Find terms users use to discover solutions in your niche.Optimize Pins: Use high-quality visuals paired with keyword-rich descriptions.Claim Website: Verify your domain on Pinterest to secure content and boost SEO.Repurpose Content: Move short-lived social posts to Pinterest for long-term visibility.Track Analytics: Monitor which pins drive the most "starts" in the purchasing journey.Ready to Rank? Book Your SEO & Web Dev Services Today

Kusha Kalra is an Intuitive Brand Designer and Confidence Coach at The Bespoke Designs, and her mission is to help women build brands that radiate power, prestige, and purpose.With over 12 years in corporate training, specializing in Management Development, Leadership, and Women's Empowerment, Kusha had the honor of working with 15,000+ individuals, guiding them toward quantum success in life and business through small, intentional, and actionable steps. But her journey didn't stop there.As a 5/1 in Human Design, she is a visionary problem solver, a natural leader, and a strategic guide. She can see the big picture and break it down into practical, tangible steps that lead to extraordinary results. Her gift lies in turning complex ideas into effortless execution, helping clients unlock their confidence, own their stories, and build a brand that is as unforgettable as they are.Kusha works with healers, visionaries, and heart-centered female coaches who are ready to step into their brilliance and build a brand that fully reflects their greatness. Through her expertise in branding, she creates visually stunning, high-end brand identities that allow women to show up glamorous, powerful, and completely aligned with their true essence.As a single mom in India with a global vision, Kusha knows what it means to rise, redefine success, and create a legacy. Her work isn't just about branding, it's about transformation, confidence, and building businesses that expand in power, passion, and prosperity.Visit Kusha Kalra's Website: thebespokedesigns.com

Build Your Brand Your brand is about standing out, not just getting noticed. In this compelling episode of Influential Voices of Authority, host Erik K. Johnson sits down with distinguished branding expert Gerry Foster. Together, they unravel the real secrets to building an unmistakable authority brand that attracts clients, creates opportunity, and establishes thought leadership... especially for coaches, consultants, and service-based entrepreneurs eager to escape obscurity.   Important Links: Connect with Gerry: www.gerryfosterbranding.com https://www.linkedin.com/in/gerryfoster/ https://www.facebook.com/gerry.foster.397 https://www.instagram.com/gerryfosterbigbrandman/ https://www.youtube.com/@GerryFosterBranding   Subscribe to the podcast: Apple Podcasts: http://www.PodcastTalentCoach.com/apple Spotify: http://www.PodcastTalentCoach.com/spotify Website: http://www.PodcastTalentCoach.com/podcasts   Episode Segments: 00:00 Welcome and Introduction to Gerry Foster 00:23 Launching the Big Brand Formula Podcast 01:12 How Podcasting Signals Authority 02:04 From Service to Authority Branding 03:00 Making Yourself Memorable 04:05 Gerry's Branding Roots: USC, P&G, and Going Solo 05:15 Confidence Beyond Corporate Backing 06:13 Learning Through Adversity and Bankruptcy 08:04 Creating the Big Brand Formula and Bootcamp 09:28 The Costly Myth of Visibility Without Differentiation 10:15 Transforming a Health Coach's Brand Story 11:13 Branding the "Invisible" to Attract More Clients 12:28 Uncovering Genius and Frameworks for Authority 13:52 Get Known, Get Found, Get Paid—The True Branding Sequence 15:37 The Right Sequence: Brand, Market, Sell 16:32 Deep-Dive Identity Work for Clarity and Confidence 17:05 Helping Energy Healers Find Their Unique Value 18:43 The Secret Sauce: Purpose Before Marketing 20:12 Crafting a "Me Only" Statement 22:11 Beware of "Me Too"—The Power of Category of One 22:33 Harnessing AI as a Supplement, Not a Solution 23:47 The Big Brand Quiz: A Game-Changer for Entrepreneurs 25:51 Lessons from Three Bankruptcies: Seek Wisdom Early 27:17 Why Corporate Branding Doesn't Translate to Services 28:00 The Power of Visibility Through Podcasting and Stages 28:47 Closing Thoughts and Next Steps   Key Takeaways: - Authority Begins with Differentiation Gerry Foster reveals that successful entrepreneurs become category leaders by uncovering what truly makes them unique, not by copying industry giants or relying solely on visibility. Standing out is more important than simply being seen.   - Podcasting as an Authority Amplifier A podcast is more than content—it signals expertise, builds trust, and becomes an entry point for future clients and speaking opportunities. Gerry shares how his own podcast, the Big Brand Formula, consistently attracted attention and grew his authority.   - Overcoming the Invisible Barrier Branding services, not just products, requires identifying "the invisible"—your values, delivery framework, and client impact. The right brand inspires marketing that actually works.   - From Crisis to Clarity Three bankruptcies didn't break Gerry. Instead, they pushed him to develop frameworks, boot camps, and a proven system for helping other entrepreneurs blaze their path to authority.   - Actionable Tools for Brand Builders Gerry's free online tool, the Big Brand Quiz, gives instant feedback on 25 critical branding elements so you can spot opportunities and blind spots for your business.   Episode Highlights: Why respected experts are still overlooked and how to shift from being "one of many" to "the one" clients choose Real-life client transformations, like the health coach and the energy healer, who broke through crowded markets using Gerry's authority branding method Common branding mistakes: Visibility vs. Differentiation, following product branding strategies, and the danger of undervaluing your own story   Discover your unique brand strengths Take Gerry Foster's Big Brand Quiz now and identify exactly where you stand in your brand journey. Take the Brand Quiz here: Website: https://bigbrandquiz.com   Ready to strategically grow your podcast authority? Want to turn your content and voice into a true authority engine?   Apply for your Podcast Authority Audit with Erik: https://podcasttalentcoach.com/coaching   Next Week: We'll talk with Vocal Leadership and Communication Coach Dr. Leslie Baylis Davis. She will give you five keys to radiate authority every time you speak.

Watch the YouTube version of this episode HEREIn this solo episode of Maximum Lawyer Live, Tyson Mutrux unpacks a powerful idea: most of what you think is “just who I am” is actually a series of choices you've made, and can change. Inspired by Sydney Sweeney's physical and mental transformation to play boxer Christy Martin, Tyson explores how our looks, leadership style, and even our “bad habits” are usually the result of repeated decisions, not permanent traits.He weaves in a moving Eric Church commencement clip about a guitar that's slightly out of tune, reminding you that there is a core “chord” running through you that should stay constant while you intentionally upgrade everything around it.From visualizing the future version of yourself to stepping into different roles (parent, firm leader, spouse, business owner) on purpose, Tyson gives you a practical mindset shift: stop saying “I'm not organized” or “I'm bad at hiring” and start saying “I haven't chosen to get good at this yet.”Most lawyers hide behind fixed labels like “I'm not a numbers person” or “I'm just bad at sales.” Tyson explains why those identities are choices, and how to change them without losing who you really are.In this episode, you'll learn:How watching Sydney Sweeney play boxer Christy Martin sparked a deep question: how much of how we look, act, and lead is actually a choice?Why your “look” isn't just clothes and hair, but training, eating, body language, and how you carry yourself as a leader.The difference between your unchangeable inner “chord” (your core values) and the roles you can intentionally step into.How to use visualization to become the future version of yourself, including the way Tyson borrows characters like the lawyer from “The Judge” to snap into a different mode.Why saying “I'm disorganized,” “I'm bad at hiring,” or “I'm not a numbers person” is just dodging responsibility—and how to reframe those as underdeveloped skills you're actively improving.How intentional decisions around health, fitness, and training now pay off for your 50-, 60-, and 80-year-old self.Highlights01:00 - The Christy Martin movie that sparked Tyson's identity rabbit hole03:12 - How Hollywood proves “the look follows the decision” (training, eating, moving differently)05:09 - The unchanging “chord” inside you and why you shouldn't try to rewrite it06:45 - Visualization 101 – stepping into the future version of you on purpose (Billy Terrasio shoutout)08:18 - Using characters like “The Judge” to snap into parent, leader, and owner roles09:52 - Why Tyson wore a three‑piece suit at MaxLawCon and Disrupt while everyone else went casual11:24 - Health as a long game – building muscle in your 40s for your 50‑ and 80‑year‑old self13:03 - “I'm just not organized” and other identity lies law firm owners tell themselves14:37 - Reframing your labels: “I haven't chosen to get good at this… yet”16:02 - Teaching kids (and teams) to replace “I'm bad at this” with “I'm working on getting better”17:25 - Turning decisions into reality – training, support, and telling your leadership team who you're becoming19:10 - Final challenge: audit your labels, choose new ones, and keep that core chord intact

Pinterest marketing, by Favour Obasi-ike, MBA, MS, is an underserved yet high-value platform for business marketing in 2026. Its search engine nature (with most searches unbranded - 96%) positions it as a top channel for discovery, long-term engagement, and trust-building. Businesses can claim ownership, upload vast content portfolios, analyze data, and target ads with precision.Using the “ABC method,” well-keyworded content ranks for a range of searchable interests, allowing businesses to be found at the inspiration and planning stage when buyers' intentions are forming. Unlike other platforms, content longevity on Pinterest is measured in months, not days. Claiming your business website and properly optimizing pins ensures success both organically and via ads.Who Is This For?Entrepreneurs and small business owners looking to grow in 2026 Marketing professionals interested in visual/search-driven channels Product creators, service providers, and content creators (e.g., realtors, filmmakers, bloggers, coaches, local businesses) Anyone ready to leverage Pinterest for long-term, evergreen digital presenceKey Moments & TimestampsUnbranded Search Power: 96-97% of Pinterest searches are unbranded, opening opportunities for discovery [00:00:56]Pinterest for Movie Rollouts: Using Pinterest to showcase behind-the-scenes content and build genre-based boards [00:04:31]Pinterest vs. Other Platforms: Content “shelf life” on Pinterest (5 months vs. Instagram's 72 hours) [00:30:32]Pinterest Business Setup & Best Practices: How to set up, claim your website, and configure DNS for business accounts [00:07:43], [00:24:03]SEO “ABC Method”: How to use keyword permutations for expanded content (“house design A/B/C”) [00:39:56]Strategic Planning: Seasonal and trend-based planning, planning ahead for events (like Christmas trees in May) [00:44:43], [01:12:43]Pinterest Ads & Analytics: Insights on lower ad spend and granular audience targeting (zip code, CSV lists) [00:49:03], [01:19:16]Content Ownership: Importance of claiming accounts for copyright protection [00:26:21]Who Uses Pinterest?: Myths busted (all ages, beyond “mom” niche) [00:31:35]FAQsQ: Who should use Pinterest for business?A: Any business with visual or searchable content—real estate, events, products, media, bloggers, consultants, etc.Q: How long does a Pinterest Pin last?A: Pins can drive engagement for 5+ months, far surpassing standard posts on other social networks.Q: What is the “ABC Method”?A: A keyword expansion technique: type your main keyword + a/b/c to discover long-tail search terms and trends.Q: How does claiming my website help?A: It ensures copyright protection, authenticates the brand, and boosts SEO with backlinks and verified authority.Q: Can Pinterest be used for local business and events?A: Yes! Geotargeting and CSV uploads for ad targeting allow granular, locally focused campaign delivery.Action StepsCreate/Upgrade Business Account: Use your business email and claim your website in settings with DNS/TXT verification.Keyword Research via “ABC Method”: Expand content ideas using variations/keywords relevant to your offering.Content Planning for Longevity: Batch and schedule pins ahead of seasonal trends/events (e.g., Christmas, product launches).Design Saveable, Searchable Pins: Focus on unbranded, interest-based images and videos with clear, keyworded titles/descriptions.Claim Socials & Connect Analytics: Integrate Instagram and check analytics to track saves, clicks, and traffic.Experiment with Ads: Layer promoted pins using zip code and audience data for targeted exposure.Monitor & Adjust: Regularly check pin performance and tweak strategy for conversion, traffic, and save rates.2026 Growth MindsetPinterest isn't just another marketing channel—it's an evergreen engine for discovery, conversion, and enduring brand relevance in the fast-changing digital world.Ready to Rank? Book Your SEO & Web Dev Services Today

Discover the unspoken rules of branding season etiquette every ranch hand should know, from proper cattle handling to respecting the crew. Plus the story of an Idaho hunter who survived a grizzly bear charge while protecting himself and his young son. Follow along and start cooking outdoors with confidence. Join radio hosts Rebecca Wanner aka ‘BEC' and Jeff ‘Tigger' Erhardt (Tigger & BEC) with the latest in Outdoors & Western Lifestyle News! Why Branding Etiquette Matters on the Ranch Branding season is one of the busiest and most important times of the year in cattle country. It's where long days, hard work, and tradition all meet in the branding pen. Whether you grew up ranching or you're showing up to help neighbors for the first time, knowing the unspoken rules matters. Good etiquette keeps the crew safe, the cattle handled properly, and the day moving smoothly. Respect still goes a long way in cowboy culture. The Unspoken Rules of Branding Season Don't Ride in Front of the Boss Every ranch has a flow and leadership structure. Cutting in front of the ranch owner or lead rider is seen as disrespectful and disruptive to the cattle. Only Come if You Were Invited Brandings are community events, but they're still working operations. Showing up uninvited can create unnecessary confusion, safety concerns, and extra mouths to feed. Do the Job You're Assigned Not everyone ropes calves. Not everyone runs the branding irons. The Ranch Boss will place people where they're needed most. A good hand works where asked without complaint. Drag Calves Properly Never drag calves above the hock and/or drag by one leg. Learn How to Vaccinate Correctly Giving vaccines improperly can injure cattle and reduce effectiveness. If you don't know, ask someone experienced. Secondly, if multiple vaccines are being given - work as a team to understand for example who is going high or low on the neck. Leave the Dogs at Home Even well-trained dogs can create problems in a crowded branding pen. Extra animals increase stress on cattle and distract working horses. No Loping in the Pen A branding pen is tight, crowded, and dangerous. Moving too fast puts horses, riders, calves, and ground crews at risk. Let the Crew Handle the Roping Every ranch has trusted ropers who know the cattle and understand the pace of the operation. Unless asked, don't ride into the roping pen. Learn How to Wrestle Calves Roping is only part of the job. Good calf wrestlers are valuable because they know how to control calves safely and efficiently. Ask to be shown how, everyone is always happy to teach. Always Be Aware of Your Surroundings Brandings move fast. Horses, ropes, cattle, gates, and people are all moving at once. Situational awareness keeps everyone safer. Thank The Cooks and the Ranch Boss Events like a branding are a lot of work to host. From cooking for large crews with weather unknowns to leading the branding crew, be courteous and always thank the hosts for allowing you to be a part of the western way of life few have the chance to experience! Tradition, Respect, and Ranch Culture Branding season is about more than cattle work. It's about neighbors helping neighbors, preserving ranch traditions, and earning respect through hard work and awareness. The best ranch hands are usually the ones who stay humble, pay attention, and understand that cowboy etiquette is still very much alive. Hunter Survives Grizzly Charge in Idaho Forest An Idaho hunter shot and killed a charging grizzly bear after officials say the animal rushed toward him and his young son in a remote area near Yellowstone National Park. Wildlife investigators determined the man acted in self-defense and will not face charges. The encounter happened the evening of Saturday, May 16, 2026 in the Caribou-Targhee National Forest while the pair were hunting black bears near Cave Falls Road. According to the Idaho Department of Fish and Game, the grizzly crossed a meadow, caught the hunters' scent, and suddenly turned toward them. Officials say the hunters tried to alert the bear to their presence, but it charged anyway. The man first fired a handgun, then switched to his rifle and killed the bear only about five yards away. The hunter later contacted the Fremont County Sheriff's Office, which notified state wildlife officers. After investigating, officials concluded the shooting was justified because the bear posed an immediate threat to the man and his son. Grizzly bears remain protected under both state and federal law, meaning they can only legally be killed in situations involving defense of human life. The incident comes just weeks after another grizzly attack inside Yellowstone National Park, where two brothers were injured while hiking near Old Faithful. Both survived after being rescued and flown out by helicopter. Wildlife officials are reminding hunters and hikers in grizzly country to carry bear spray, travel with partners, make noise in dense areas, and stay alert for fresh bear tracks or signs. Reference: https://idfg.idaho.gov/article/hunter-shoots-charging-grizzly-bear-defense-life-near-cave-falls-road https://idfg.idaho.gov/sites/default/files/bear-identification-guide_0.pdf https://www.outdoorlife.com/survival/idaho-hunter-shoots-grizzly-self-defense/ OUTDOORS FIELD REPORTS & COMMENTS We want to hear from you! If you have any questions, comments, or stories to share about bighorn sheep, outdoor adventures, or wildlife conservation, don't hesitate to reach out. Call or text us at 305-900-BEND (305-900-2363), or send an email to BendRadioShow@gmail.com. Stay connected by following us on social media at Facebook/Instagram @thebendshow or by subscribing to The Bend Show on YouTube. Visit our website at TheBendShow.com for more exciting content and updates! https://thebendshow.com/ https://www.facebook.com/thebendshow WESTERN LIFESTYLE & THE OUTDOORS Jeff ‘Tigger' Erhardt & Rebecca ‘BEC' Wanner are passionate news broadcasters who represent the working ranch world, rodeo, and the Western way of life. They are also staunch advocates for the outdoors and wildlife conservation. As outdoorsmen themselves, Tigger and BEC provide valuable insight and education to hunters, adventurers, ranchers, and anyone interested in agriculture and conservation.   With a shared love for the outdoors, Tigger & BEC are committed to bringing high-quality beef and wild game from the field to your table. They understand the importance of sharing meals with family, cooking the fruits of your labor, and making memories in the great outdoors. Through their work, they aim to educate and inspire those who appreciate God's Country and life on the land. United by a common mission, Tigger & BEC offer a glimpse into life beyond the beaten path and down dirt roads. They're here to share knowledge, answer your questions, and join you in your own success story. Adventure awaits around the bend. With The Outdoors, the Western Heritage, Rural America, and Wildlife Conservation at the forefront, Tigger and BEC live this lifestyle every day. To learn more about Tigger & BEC's journey and their passion for the outdoors, visit TiggerandBEC.com.  

Hey lady! Can you tell the difference between an old heaux and a young heaux? If you can no longer drop down and get your eagle on, but it’s cool because you don’t even know that means anyway then this episode is for you. This week, Terri and Dr. Dom have fun bridging the gap between the generational divide that exists because sistas across the land are realizing we have a lot to learn from each other. No matter what generation you are a part of, we can all agree that life is remarkably different than what we were used to; and what has become clear in these turbulent times is that we’re going to need each other to get through them. Our individual life lessons weave into a colorful tapestry of collective wisdom when we decide to listen to one another. With that perspective in mind, Dr. Dom and Terri make a playful delineation between old heaux and young heaux behavior. Pour your favorite beverage of choice and tap in to what makes each lived experience amazing and different and worth celebrating. Young heauxs have enviable opportunities and freedoms that our ancestors dreamed, and old heauxs have the benefit and beauty of a life before social media allowing space for creativity, culture, and common sense. Together, we can light a path for the generations younger than us to build the world they deserve. Tap in! Quote of the Day: “When you’ve seen women give everything and still end up depleted… choosing yourself starts to look like rebellion.” – Unknown This episode is sponsored by VB Health, a woman-owned, physician-led supplement company creating doctor-formulated supplements that work. We’re featuring Drive Boost (libido support for all genders). Visit this link and use code HerSpace for 10% off: https://bit.ly/VBhealthherspace Know what you’re looking for? Feeld has rolled out its “shared desires” feature, which immediately shows you what you have in common with someone else. Download Feeld on the App Store or Google Play. Goal Mapping Starter Guide Cultivating H.E.R. Space Sanctuary Resources: Dr. Dom’s Therapy Practice Get That Pitch Workshop: Turn your story and expertise into speaking gigs, media features, and collaborations, without a publicist. Visit GetThatPitch.com and Use code HERSPACE for a special listener discount. Branding with Terri Melanin and Mental Health Therapy for Black Girls Psychology Today Therapy for QPOC Therapy Fund Foundation Where to find us: Twitter: @HERspacepodcast Instagram: @herspacepodcast Facebook: @herspacepodcast Website: cultivatingherspace.comSee omnystudio.com/listener for privacy information.

Recorded live at Google Marketing Live 2026, Phillip sits down with Nick Fox, SVP of Knowledge & Information at Google — the executive overseeing Search, Ads, Commerce, and geographic mapping products. Building on the prior day's I/O announcements, Fox unpacks how Gemini is reshaping Google's consumer and advertising products, why the Universal Cart strikes a balance between human taste and agentic convenience, and how two-plus decades at Google inform his view of building technology that shapes the lives of billions. Enabling People To Be People Key takeaways: Gemini 3.5 is the foundation supercharging Search, Ads, and Commerce across Google. The Universal Cart keeps humans choosing while agents handle the drudgery. UCP adoption has accelerated faster than expected across the industry. Conversational search has shifted user behavior toward natural, multi-word queries. "I think there are people that think everything's gonna be about agents talking to agents. I don't subscribe to that view." — Nick Fox "I am the person putting things in the cart. But then the cart is helping us agentively at the same time." — Nick Fox "We're building products that billions of people across the world are using. That's a responsibility we take seriously." — Nick Fox In-Show Mentions: Google Marketing Live 2026 and Google I/O 2026 Universal Cart & Universal Commerce Protocol (UCP) More from Future Commerce: LIVE @ Google I/O: Universal Cart, Agentic Payments, and the Protocols Powering the Agent-Mediated Economy Google Solidifies Its Place in the AI Race [Member Brief] Agentic Commerce and the eCommerce Site's New Existential Crisis Associated Links: Check out Future Commerce on YouTube Check out Future Commerce Plus for exclusive content and save on merch and print Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce world Listen to our other episodes of Future Commerce Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Meet my friends, Clay Travis and Buck Sexton! If you love Verdict, the Clay Travis and Buck Sexton Show might also be in your audio wheelhouse. Politics, news analysis, and some pop culture and comedy thrown in too. Here’s a sample episode recapping four takeaways. Give the guys a listen and then follow and subscribe wherever you get your podcasts. Branding vs. Education Clay Travis and Buck Sexton give an in‑depth critique of the American higher education system, with specific attention to grade inflation, standardized testing, and admissions fairness. The hosts highlight Harvard University’s decision to eliminate widespread grade inflation and reintroduce a bell curve grading model, noting that a large majority of students had been receiving A grades. They trace the historical roots of grade inflation back to the Vietnam War era, when professors were reluctant to assign low grades that could result in students being drafted, and argue that the COVID‑19 pandemic accelerated the trend by lowering academic expectations nationwide. The conversation expands into a broader analysis of elite universities such as Harvard, Yale, and Stanford, comparing traditional grading systems with pass‑fail models used in some law schools. While acknowledging arguments that elite students perform at a higher level, the hosts ultimately contend that grade inflation has eroded academic standards and made it harder to distinguish top performers. This leads into a discussion of the rise and fall of test‑optional admissions policies, which surged during 2020 but were later reversed after colleges found that standardized testing remained one of the most reliable ways to evaluate student readiness. Get Smarter Listening to This Ryan Girdusky joins the show to dissect the Democratic National Committee’s “autopsy” of the 2024 election loss, which returned Donald Trump to the presidency. The hosts highlight dramatic long-term political realignment trends, noting how Democrats have lost significant ground since 2009 across the Senate, House, governorships, and state legislatures, with Republicans gaining dominance in key regions. Girdusky argues the DNC report fails to address critical issues—especially Joe Biden’s age and Kamala Harris’s campaign weaknesses—while crediting effective Trump campaign messaging for reshaping voter perceptions. The discussion underscores how Republican gains, particularly in the South, reflect a broader collapse of historic Democratic strongholds and the lingering impact of the Obama era on local politics. MN Fraud Isn't a One-Off Clay and Buck discuss the breaking news of a major Minnesota fraud case, where the mastermind behind the “Feeding Our Future” scheme is sentenced to more than 41 years in prison for orchestrating a $250 million COVID relief fraud, funds originally intended to feed children. Clay and Buck highlight this case as a symbol of broader systemic government waste, fraud, and abuse, arguing that such large-scale theft underscores failures in federal oversight and accountability. The conversation expands into a critique of government spending and fiscal policy, with the hosts asserting that fraud like this is not an isolated incident but part of a larger trend of mismanagement of taxpayer dollars. They argue that calls from Democrats to raise taxes—particularly on high earners—ignore the core issue of inefficient spending, contending that Americans are already overpaying into a system riddled with waste. This naturally leads into a broader economic debate, including criticism of progressive figures such as Zohran Mamdani and commentary on Jeff Bezos’ public remarks about taxation and public spending, which the hosts use to argue that increasing tax revenue does not necessarily lead to better outcomes in public services like education. After the Sports High... Clay chats with Steve Eubanks, sports journalist and author of “Godball” - the first book to seriously examine the modern surge of public Christian faith in American sports. Steve interviewed high-profile Christian athletes including Scottie Scheffler, Riley Gaines, Kirk Cousins, Jonathan Isaac, Dabo Swinney, and others, allowing them to share—in their own words—the role faith plays in their careers and lives. Steve explores the pivotal moment one Supreme Court case made and offers rare insight from athletes and coaches into this growing revival of faith in sports. Make sure you never miss a second of the show by subscribing to the Clay Travis & Buck Sexton show podcast wherever you get your podcasts! ihr.fm/3InlkL8 For the latest updates from Clay and Buck: https://www.clayandbuck.com/ Connect with Clay Travis and Buck Sexton on Social Media: X - https://x.com/clayandbuck FB - https://www.facebook.com/ClayandBuck/ IG - https://www.instagram.com/clayandbuck/ YouTube - https://www.youtube.com/c/clayandbuck Rumble - https://rumble.com/c/ClayandBuck TikTok - https://www.tiktok.com/@clayandbuck YouTube: https://www.youtube.com/@VerdictwithTedCruzSee omnystudio.com/listener for privacy information.

The story will keep you there.This Mick Unplugged episode features JEFRË, a Public Artist and Creative Director. He explores how pivotal life experiences and a singular vision shaped his career, leading him to create monumental public art around the globe. Discover JEFRË's journey from urban designer to iconic artist.WHAT YOU'LL LEARN- JEFRË's journey after a 35-year-old heart attack- How to become a brand-collaborating artist- The significance behind "Victor" in the Philippines- Why brands seek creative leaders like JEFRË- Developing art from community insightsQUOTES THAT HIT"The story will keep you there." - JEFRË"I'm getting cities and nations together to create icons or moments that they can identify with their own culture." - JEFRË"The key is, is really engineering. That's where it is." - JEFRËCHAPTERS00:00 Mick Unplugged Introduction02:30 JEFRË on legacy and creation06:51 JEFRË's Filipino-American origin story09:42 Heart attack, career change to artist13:47 JEFRË's process for designing art20:06 JEFRË on personal connections24:43 Branding and entrepreneurship with JEFRË31:54 New projects and Shark ArtQUESTIONS THIS EPISODE ANSWERSQ: What motivated JEFRË to become an artist after a career in urban design?A: JEFRË's near-death experience from a heart attack at 35 prompted him to pursue creating impactful art immediately, shifting from long-term urban planning projects to direct artistic creation.Q: How does JEFRË ensure his monumental public artworks resonate with communities?A: JEFRË emphasizes listening to the community to understand their desires, then interpreting that input into his art. He believes the storyline derived from community engagement is more important than the scale of the artwork.Q: What is "Shark Art" and how does Damon John support artists like JEFRË?A: Shark Art is Damon John's initiative to support artists by providing management and business guidance. Damon helps artists like JEFRË navigate commercial aspects, manage their image, and secure licensing deals to expand their reach.Connect & Discover Jefrë:Instagram: @jefre_artistWebsite: jefre.orgLinkedIn: JEFRË StudioTikTok: @jefre_artist

FREE Two Day Event: The Farm Marketing Fix - June 2026 Sign Up HERE Branding is the single most important thing you'll ever do for your farm business. And it's not what most farmers think it is. This episode breaks down what branding actually is, why it eliminates competition, and how to find your brand even if you have zero customers. What is farm branding, really? Farm branding is two things: who you help, and how you help them. It is not your logo, colors, packaging, or font. A weak version sounds like "We sell fresh eggs from happy chickens" - that's a product description. A real brand sounds like "We help busy families who want their kids to eat real food access the cleanest eggs outside of raising your own chickens." The difference is specificity about the customer and the problem. Why does branding eliminate competition for farmers? When your brand is clear, you attract a specific group of customers who are not price-shopping you against other farms — they're choosing you because of the relationship. Two farms can sell the same raw honey. One brand might connect with health-conscious urban professionals; another with traditional homesteaders. Same product, different audiences, no competition between them. Charlotte has hundreds of farmers in her program, and some are neighbors selling the same thing. But they don't compete with each other. How do farmers stop competing on price with cheaper farms? Stop competing on price by getting clearer about your brand. The customers who buy purely on price will never be loyal - they leave the moment someone undercuts you. Customers who choose you because of your brand will drive past cheaper options to get to you. Lowering prices to match competitors is the commodity trap, and it leads to burnout and bankruptcy. How do you find your farm's brand? Your customers tell you what your brand is, you don't decide it. Interview them about why they buy from you, what problem you solve, and what their life looked like before and after finding your farm. Inside the Profitable Farmer Marketing program, Charlotte gives students 35 customer interview questions. You ask each customer a few questions. Over time, the same words and phrases repeat, and that language is your brand. How do you brand a farm if you don't have customers yet? Interview people who already buy the type of product you sell, even if they're not your customer yet - friends, family, or neighbors who already buy fresh flowers or care about pasture-raised meat. Their answers tell you the same things actual customers would: why they buy, what matters to them, what they wish was different. As real customers come in, you keep interviewing and refining. You can absolutely start branding work from zero. Why is mindset part of farm branding? Branding requires you to charge prices that reflect your real value, and most farmers have beliefs ("people around here can't afford it," "who am I to charge that?") that block them from doing it. Charlotte's student Valerie 10X'd her sales - same farm, same products. The first thing that shifted wasn't tactics; it was belief. That's why mindset coaching runs alongside marketing work in the Profitable Farmer Marketing program. What changes when your farm brand is clear? Your website speaks directly to your dream customer, your emails get opened and acted on, your customers come back season after season, and price stops being the main conversation. Other nearby farms selling similar products stop registering as competition. You charge what you need to charge. Customers refer their friends. The whole experience of running the farm shifts from chasing sales to receiving them. Resources mentioned in this episode: Farm Marketing Week  - opens June 2026. Sign up at charlottemsmith.com/masterclass. Profitable Farmer Marketing program — This June, get a done-for-you year of marketing assets built privately by our team. Sign up at charlottemsmith.com/mastery FAQ Q: How many customer interviews do I need to do to find my brand? One is a huge success!!! Then, do a second one in a month or two if you'd like. They're so eye-opening. I still interview a new customer at least quarterly. Q: Should I have multiple brands if I sell multiple products? No. Pick one anchor product and brand around the customer who buys it. Trying to brand for everyone leaves you connecting with no one. Q: What if my farm products are basically a commodity (eggs, milk, vegetables)? The product isn't what's branded - the relationship and the customer transformation are. Two farms selling identical eggs can have completely different brands. Q: How long does it take to develop a clear brand? The customer interview phase usually takes a couple weeks to connect with and sit down with a customer. Refining your brand language across your website and emails can happen in a couple hour focus time. Connect with Charlotte Sign up for Farm Marketing Week at charlottemsmith.com/masterclass. Subscribe and Review Subscribe to The Profitable Mindset Podcast on Apple Podcasts, Spotify, or wherever you listen. And consider leaving a review. Your reviews help other farmers find this work. Click HERE and Let's Meet! Chat with us to see if The Profitable Farmer can break you out of marketing misery.  

Text a question to Victoria!“The brands winning right now are not necessarily the brands with the most experience. They are often the brands creating the clearest emotional connection and the strongest sense of trust.”Have you ever felt a disconnect between your work and your brand? Or have you felt discouraged by founders with less credentials booking clients you've only dreamed of working with? In this short, yet impactful episode, Victoria defines "The Perception Gap" and how you can close it to ensure every aspect of your business represents the high-quality experience you give your clients.Victoria explains how the modern buying behavior has shifted, the impact AI could have on trust, and ways to reduce friction with potential clients. This is the education and pep talk combination so many founders need to hear right now—at a time when the internet is the loudest it's ever been. Whether you're in the school drop off line or heading out the door for a meeting, this episode will leave you feeling inspired and more equipped to handle the ever-changing marketing landscape.Links Mentioned in Today's Episode:Work With BrandWell DesignsMarketing Rebellion by Mark SchaeferFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/Follow BrandWell on Instagram. Follow The Branding Business School on Instagram.Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: Ultra, ZBiotics, Hims & Shopify • Ultra: Don't sleep on @ultrapouches. New customers get 15% Off with code BADFRIENDS at https://takeultra.com! #UltraPouches #ad • ZBiotics: Go to https://zbiotics.com/BADFRIENDS and use BADFRIENDS at checkout for 15% off any first time orders of ZBiotics probiotics. • Hims: For simple, online access to personalized and affordable care for Hair Loss, Weight Loss, and more, visit https://Hims.com/BADFRIENDS. • Shopify: Sign up for your one-dollar-per-month trial and start selling today at https://shopify.com/badfriends YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Drama Dinner5:00 Millennial Cringe13:00 Didgeridoo Pocket17:00 Stingrays & Wild Boars25:00 Gay Neighborhoods30:00 Carlos Gets New Hair35:00 Bears & Cubs42:00 Long Legs, Small Torso47:00 Bobby Learns the Boroughs51:00 Geminis Don't Cry55:30 Year of the Pig1:01:00 The Strokes & Carlos Bible1:06:00 Finding My Type More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@7EQUIS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices