Podcasts about ecommerce

Ep 274: A routine welfare check unraveled a chilling story of family, money, and murder…. This is the Sherry Lee Heffernan story. Sources for Today's Episode: Associated press People.com RLS Media Law and Crime NJ.gov NJ Globe Sponsors: (thanks for using our promo codes, it really does help the show!) Shopify - Shopify is the commerce platform behind millions of businesses around the world and 10% of all eCommerce in the US. If you want to see less carts being abandoned, its time for you to head over to Shopify. Sign up for your $1-per-month trial and start selling today at SHOPIFY.COM/crimewomen Credits: Written and Hosted by Amy Shlosberg and Meghan Sacks Produced by James Varga Audio Editor, Jose Alfonzo Script Editor, Abagail Belcastro Music by Dessert Media Get Even More Women&Crime Episodes: Patreon - Ad-free shows starting at $2 a month, or upgrade for $5 a month to get a new extra episode every month, as well as exclusive virtual HappyHours with Meg & Amy. Check-out other tiers for perks such as lectures, true crime book club, and more! Visit our Patreon page for more info: https://www.patreon.com/womenandcrime Apple Subscriptions - Exclusive episodes and ad-free regular stories are now available through Apple's podcast app for only $4.99 a month, or save with an annual membership. YouTube Memberships - Exclusive episode available on YouTube for only $4.99 a month. https://www.youtube.com/@WomenandCrime/membership Help is Available: If you or someone you know is in a crisis situation, or a victim of domestic, or other violence, there are many organizations that can offer support or help you in your specific situation. For direct links to these organizations please visit https://womenandcrimepodcast.com/resources/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Dennis and Michael LeBlancs analyze the week's most impactful retail developments: a U.S. appeals-court ruling that may require massive Trump era tariff refunds  new India duties; fast-moving shifts in de minimis thresholds; and mounting pressure on global supply chains, small businesses, and retailers alike. They analyze how these disruptions will disrupt importers like Tapestry and Lululemon, and shift the retail earnings divide—even as consumer confidence wavers and labor issues—like ICE raids—further muddy the waters.In the featured interview with two visionary luxury executives: Amit Kaswani, Chief Omnichannel Officer at Chalhoub Group, and Stacie Henderson Capece Minutolo, Chief Marketing Officer Americas at Tod's Group. Amit outlines Chalhoub's omnichannel-first game plan, including end-to-end logistics and loyalty ecosystems that reach millions—backed by AI-powered personalization, predictive analytics, and conversational commerce tools. He emphasizes how customer experience, augmented by technology, is a differentiator, not a replacement for human interaction.Stacie shares Tod's strategy in the Americas, targeting high net worth clients and next-gen shoppers through experiential storytelling, cultural relevance, and digital scale. She references campaigns like "Italian Diaries," where in-person luxury activations generate exponential online impressions. She also discusses Tod's AI governance framework—a cross-functional task force merging marketing, e-commerce, finance, and customer service to ensure innovation is purposeful and aligned.As both guest leaders gear up to speak at Shoptalk Luxe, which runs 27–29 January 2026 at the Emirates Palace Mandarin Oriental in Abu Dhabi, luxe.shoptalk.com+1, they tease the frameworks, case studies, and strategies they'll be presenting on global luxury, loyalty, and AI innovation.The episode closes with Michael and Steve spotlighting standout moments: GLP-1 weight-loss drug innovations, Google's Nano Banana image-generation tool, and the looming U.S. interest rate decision, crippling shutdown threats, and Simons' opening in Toronto's Eaton Centre, replacing Nordstrom. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Brian Williams, and he leads Primal Power, a new energy bar company, the first grass fed, pasture raised beef liver energy bar that tastes amazing. He is known for using a unique tripwire sales funnel to build DTC brands and large qualified lists of buyers. Prior to Primal Power, Brian ran then exited G-Sight a firearms accessories company and has invested a lifetime career in eCommerce dating back to 1997 when he was the CMO for an early eCommerce company uBid.com.  Brian Williams, Brian is a member of the MDS (MillionDollarSellers.com) community of 7, 8 and 9 Figure eCommerce Founders. He is also an Investor Owner in Health, Wellness and Fitness CPG brands.Highlight Bullets> Here's a glimpse of what you would learn…. Importance of scaling e-commerce brands beyond Amazon.Strategies for generating demand off Amazon.Use of tripwire sales funnels in direct-to-consumer (DTC) marketing.Challenges of competing on Amazon and the need for diversification.Grassroots marketing techniques to understand customer preferences.Subscription models for enhancing profitability and encouraging repeat purchases.Effective pricing strategies and upselling techniques.Utilizing social media advertising and conversion tracking for customer acquisition.Building a customer list for ongoing marketing efforts and retargeting.The significance of community support and collaboration among entrepreneurs.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Brian Williams, leader of Primal Power and an e-commerce veteran since 1997. Brian shares his expertise on scaling e-commerce brands beyond Amazon using tripwire sales funnels and strategic demand generation. He emphasizes the importance of understanding customer needs, leveraging grassroots marketing, and creating compelling offers to pre-qualify leads. The discussion also highlights the benefits of subscription models for recurring revenue and the use of social media advertising to drive traffic. Brian's insights provide a roadmap for 6-7 figure business owners aiming to scale to 8 figures and beyond.Here are the 3 action items that Josh identified from this episode:Diversify Beyond Amazon – Relying solely on Amazon is risky due to increasing competition and rising fees. Build a direct-to-consumer (DTC) strategy by focusing on demand generation and external traffic sources.Leverage Tripwire Sales Funnels – Offer a low-cost or free product to capture leads, qualify potential customers, and upsell them to higher-value purchases, increasing overall revenue.Implement a Subscription Model – Choose products that encourage repeat purchases and introduce a subscription option to improve customer retention and boost profitability.Resources & Links SectionHere are the mentions with timestamps arranged by topic:Ecomm BreakthroughJosh Hadley on LinkedIneComm Breakthrough YouTubeeComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazonShopifyKlaviyoWooCommerceChatGPTCostcoWhole FoodsTarget“Don't Believe Everything You Think" by Thomas E. Brown on AmazonMeta (Facebook and Instagram)Special Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorSponsor for this episode...This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin Keene, Aaron Cordovez and Michael E Gerber, author of the E-myth. Today I am speaking with Brian Williams, and we're going to be talking about how to scale off of Amazon using tripwires and sales funnels that are going to create a massive moat around your Amazon brand. This episode is brought to you by Ecomm Breakthrough, where I specialize in investing in and scaling seven figure companies to eight figures and beyond. If you're an a...

Free SEO Audit BFCM 2025 Free Video Download ResourceBlack Friday Is Coming: Are Your Ads, Forecasts & Creatives Ready to Perform?Every eCommerce brand wants massive Q4 revenue... but most sabotage their own results before the sale even starts.In this episode, Ryan Martin teams up with Blue Sense Digital Co-Founder Nathan Perdriau to expose the common pitfalls and overlooked tactics that make or break your Black Friday results. From Google Ads overspend, to bad creative timing, to forecasting flaws that derail growth, this conversation is a must listen if you're serious about scaling profitably in 2025.They break down what's working right now in eCommerce marketing and reveal how the savviest brands are preparing months ahead of major sales events. You'll walk away with a practical, BS-free playbook for building campaigns that convert, without burning budget or relying on guesswork.Link to Nathan's Post we discussed on the podcast hereCustomer Acquisition Tactics That Work in 2025: Why “set it and forget it” is dead, and how top brands are engineering growth loops that feed themselves.Creative Volume vs Quality: Why pumping out hundreds of ad variations won't save you, and how to focus on high performing angles that actually scale.Smart Use of Branded Search Ads: Discover when to defend your brand, and when it's just a tax on your own traffic.Forecasting for Growth (Not Fantasy): How to separate new vs returning customer revenue, and why blending the two can destroy your projections.What NOT to Do During Black Friday: The fatal mistake brands make by testing creatives mid-sale, and how to avoid diluting your ROAS when it matters most.VIP Lists & Loyalty Leverage: Build your own hype machine by segmenting your best buyers and giving them early access that drives urgency and repeat sales.Efficient Content Strategies: Learn how to repurpose top creatives to save production time without sacrificing performance, especially when the pressure is on.Google Ads Done Right: Understand the intent behind search terms to stop wasting money, and start converting high-intent buyers instead of browsers.

Stop bleeding profit. Most Amazon sellers obsess over ads and keywords, but logistics is the silent factor that decides whether you keep your margins — or hand them over to Amazon in fees. Try SteadyStock for free at: https://www.steadystock.io/   In this episode of Built by Business with Andy Isom, Andy breaks down why storage, shipping, and fulfillment fees quietly eat into profits, and how optimizing logistics can have a bigger impact on your bottom line than tweaking your PPC strategy.   You'll learn how to:   Identify hidden Amazon fees (storage utilization, placement service, low-inventory). Optimize inbound, storage, and fulfillment for lower costs. Treat logistics like PPC — a process you manage weekly.   Revenue is vanity. Profit is sanity. Cash is king. And logistics is where you protect it.   For a free Amazon Brand Audit, head to www.weavos.io and get 3 custom action steps to grow profitably.  

The most powerful tool for Amazon and Walmart sellers (3PMercury) just keeps getting better! We are conquering UNGATING challenges, giving away a free on-screen calculator to our loyal audience only (others will soon have to pay!) - and now we are even going INTERNATIONAL!   Hundreds of sellers in our community are now automating the vast majority of the process of running their Amazon reselling businesses using the tool that was born in our community of sellers and is being shaped daily by the input of successful sellers who listen to this podcast.   I'm talking about 3PMercury software!   Today we spend time with Khang Dang - he's the founder of 3PMercury who has been on our show several time - most notably in episode 754 which is my personal favorite. Today he shares several great updates on what's been recently added to this increasingly POWERFUL tool that's giving sellers an almost unfair advantage in the Amazon/Walmart reselling game!   We also discuss updates on the FREE 3PMercury sourcing calculator/extension and talk about how you can lock in free-for-life access (no credit card required and no feature restrictions!) before we begin charging for it. Why pay for a competing tool when you can have the 3PMercury extension for free?   Also discussed: > the latest training content for sellers who want to automate their business with 3PMercury as taught at the recent TheProvenConference.com virtual conference > some killer updates on UNGATING > and finally big announcements on the INTERNATIONAL OFFER for 3PMercury - we are going global within days! The software will soon work in multiple non-US markets!   Watch this episode on our YouTube channel here: https://youtu.be/gAVW3qZrsU4   Check out our sponsor for this episode: eCommerce Accounting LLC Cindy Smith's Proven Accounting Training inside our Proven Amazon Course has helped thousands of you, and her team can handle your books completely, plus help with income tax prep and tax planning. Remote, professional, eCommerce-focused. Visit bit.ly/ECAMeet to schedule a time with her team today.   Show note LINKS: 3pmercury.com/friends - The best price anywhere on 3PMercury.com subscription 3pmercury.com/extension   TheProvenConference.com - The recent virtual and live conferences are now BOTH included free inside the ProvenAmazonCourse.com library! Get the latest 3PMercury strategies on several of the virtual conference sessions.   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!    

Dave pitches 3 ecommerce trend predictions that he thinks is going to happen within the next 3 years, why he thinks its going to happen, and the opportunity that lies ahead for you.  Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! There are some massive opportunities in e-commerce within the next few years.  Amazon has been investing a lot into a specific category, which means that customers will be getting a lot of targeted ads for this category within and outside of Amazon. This is just one of the predictions we have in store for you today.  Another prediction that we think is going to see massive popularity on Amazon is based on its popularity in Asia. While not as prevalent in the North American markets, this certain strategy has been seeing massive numbers in customer acquisition and average order value specifically.  Here's some timestamps down below to get into the predictions!  Timestamps 00:00 - E-Commerce Predictions for the Next Three Years 01:57 - How This Strategy Saw Massive Success in E-Commerce 07:29 - The Gambling Trend 11:49 - The Next Big Category in Amazon As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!

AI marketing strategies are changing the game for CMOs, agencies, and digital leaders — and in this episode, Tim Peters, CMO of Guideline AI breaks down what's working in 2025 and what's coming next.From managing advertising spend data to leveraging artificial intelligence in advertising, Tim shares decades of experience in B2B marketing, working with startups, global brands, and everything in between.If you're a CMO, founder, or agency owner searching for answers to:“Where should I spend my ad budget next year?”“How do I scale faster without hiring more?”“Which content channels are worth investing in?”“How do I use AI in my sales and marketing efforts?”…this episode delivers clear, insightful, and actionable answers.

Joelle Weinand is the Founder of Nutcase Milk, the cashew-based chocolate milk brand taking on Nesquik with a cleaner, more sophisticated option built for adults.What started as a boredom-fueled kitchen experiment during COVID: blending cashews, cocoa, and dates in her Vitamix, quickly evolved into a business. A chance brunch in Las Vegas with old poker friends turned into a pre-seed round when investors tried and liked her “ChocoMilk”. Soon, big names like Ninja and Steve Aoki came on board, and an ops expert from Mezcla Bars helped Joelle scale.Joelle's path blends relentless scrappiness with an instinct for spotting white space in crowded categories. From shelving the idea when no co-packers picked up the phone, to saying yes when opportunity appeared in unexpected rooms, to relaunching her formula based on real customer feedback, she's showing how a so-called “nutcase” idea can capture the market's imagination.Whether you're trying to break into CPG, find your first investors, or take a product from Instagram post to retail shelf, Joelle shares a candid look at how to move fast, embrace serendipity, and build a brand people are proud to carry.In This Conversation We Discuss:[00:42] Intro[00:57] Launching nostalgia as a premium product[01:24] Testing a concept with friends at brunch[07:02] Highlighting the power of simple ideas[08:13] Running small tests before scaling up[09:10] Connecting with ops partners through luck[12:46] Episode Sponsors: Electric Eye, Heatmap, Grow[15:59] Meeting investors at random events[17:23] Building trust with passion and clarity[18:23] Raising a pre-seed with friends[22:18] Asking founders for advice directly[25:04] Reducing friction in early startups[26:55] Gathering feedback to guide reformulationResources:Subscribe to Honest Ecommerce on YoutubeDelicious, healthy and nostalgic cashew milk https://drinknutcase.com/Follow Joelle Weinand https://www.linkedin.com/in/joelledSchedule an intro call with one of our experts https://electriceye.io/connectClear, real-time data built for ecommerce optimization https://www.heatmap.com/honestThe Premier Conference for Ecommerce Operators https://www.joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Fabrizio Gamberini is a seasoned executive with nearly three decades of strategic leadership expertise and global brand management across a wide variety of business sectors. He currently serves as Vibram Corporation's President and Global Chief Brand Officer. Prior to his time at Vibram, Fabrizio led large-scale marketing and retail management efforts for major brands like HP and Nike. He also led brand redevelopment, evolution, and acquisition for eyewear companies like Marcolin and Geox before landing at Vibram. Fabrizio joins Roy to discuss how his foundational leadership skills were honed at HP, the importance of getting out from behind the desk to engage the consumer, how truth and trust are key to effective teambuilding, and much more. Highlights from our conversation include:Core leadership lessons learned in his early career (3:19)Key values and beliefs instilled during Fabrizio's tenure at Nike (6:05)Navigating and leading through cycles of massive consumer change (10:07)The role that talent has played across his many executive positions (11:21)The efficacy of leadership coaching in developing teams (17:06)Attracting mission and purpose-aligned candidates (19:01)Hiring in large companies vs. smaller, scrappier organizations (22:47)Visit HowIHire.com for transcripts and more on this episode.Follow Roy Notowitz and Noto Group Executive Search on LinkedIn for updates and featured career opportunities.Subscribe to How I Hire:AppleSpotifyAmazon

In this episode, we explore why AI is the next big business lever for e-commerce. Dr. Jonathan Snow, Chief Innovation Officer at Avenue Z, shares how brands can leverage AI for media buying, content creation, and search optimization to boost visibility, conversions, and retention. He also explains the biggest risks for brands that aren't adapting to AI and how a new "AI Search Visibility Index" helps businesses stay ahead.Topics discussed in this episode:  Why brands need to launch 500-1000 ads per month. What the AI Search Visibility Index reveals. How AI search traffic converts at higher rates. Why most AI search traffic is invisible to tracking. What three pillars drive AI search optimization. How brands can use AI for retention marketing. What results a TikTok Shop brand achieved. Why brands need eight-figure revenue budgets. How brands risk being left behind. What post-purchase surveys reveal about AI traffic. Links & Resources Website: https://avenuez.com/LinkedIn: https://www.linkedin.com/in/drjonsnow/X/Twitter: https://x.com/drjonathansnowBlog: https://www.blog.jonathansnow.com/Get access to more free resources by visiting the show notes athttps://tinyurl.com/35459nasSupport the showMORE RESOURCES Get Free Insights: https://newsletter.ecommercecoffeebreak.com/ Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/ Follow the podcast to get every bonus episode. Tap follow now and don't miss out!

In the dynamic world of e-commerce, staying ahead of the curve is crucial for success. This episode of Tech Diva Biz Talks features Dave Valentine, a seasoned entrepreneur and Chief Revenue Officer at Finch, a performance agency specializing in digital advertising for e-commerce brands. With a track record of nine successful exits from 11 firms, Dave brings a wealth of experience to the table.Dave shares groundbreaking insights on:The seismic shifts in e-commerce advertising due to AI integrationUnconventional tactics that are yielding impressive results for brandsThe future of digital advertising and how to prepare for itLearn how to scale your ad spend without sacrificing your return on ad spend (ROAS). Dave reveals:The power of mixed media modeling for precise budget allocationHow to leverage IP-based attribution for comprehensive customer journey trackingThe importance of balancing educational content with direct purchase campaignsCreative Strategies for Tough MarketsDiscover how Dave turned around a struggling B2B firm with an innovative "try before you buy" approach, resulting in explosive growth during the pandemic. This success story showcases the power of thinking outside the box when faced with challenging market conditions.Dave predicts a significant shift in digital advertising, emphasizing:The declining effectiveness of interruption-based advertisingThe growing importance of building trust through consistent, valuable contentHow brands can prepare for these changes nowVisit https://www.finch.com. Book time with Dave directly to discuss a paid ads ecomm strategy Send us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Content Creator MachineThe integrated all-in-one online marketing, business tool/platform.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.

Veterans and transitioning servicemembers often face challenges when seeking civilian careers. Air Force veteran Charlynda Scales found her business niche while honoring the legacy of her grandfather, a Korean War veteran. With no formal training in the food industry, she relied on her military experience to adapt, execute, and lead, bringing her vision to life. Her business, Mutt's Sauce, is rooted in service, resilience and a sense of purpose. Learn more about how she developed her mission, her path to success and more in the first episode of Veteran Entrepreneurs, a special four-part podcast series from The American Legion Tango Alpha Lima podcast. Special Guest: Charlynda Scales.

Vous pouvez rédiger le meilleur des emails, s'il finit dans les spams de son destinataire il n'a aucune chance de performer. Et des bons mails qui finissent en spams malheureusement il y en a des tonnes. Heureusement, j'ai ce qu'il vous faut pour vous assurer une livraison directe en inbox, avec mes 13 stratégies votre audience ne passera plus à côté de vos emails.Autres épisodes qui pourraient vous plaire : Emailing : les secrets de la reine du marketing, Amy PorterfieldPourquoi l'email est LA stratégie à prioriser3 stratégies pour faire exploser votre base emails---------------

Subscribe to DTC Newsletter - https://dtcnews.link/signupIf you're still sending Meta traffic to a single product page—you're leaving revenue on the table.In this episode of the DTC Podcast, Eric reconnects with global growth strategist Chris Erthel, whose playbook for Meta ads, landing page optimization, and strategic A/B testing has helped eCommerce brands scale from $30M to $100M+ and exit at nine-figure valuations.Chris shares real-world insights from helping 142+ DTC brands and breaks down exactly why collection pages consistently outperform product pages, how to use humor and pattern interruption in the first second of your ad, and why the right discount depth can actually save you money.We also get into:✅ The one change that boosted ROAS and AOV by 20%✅ Why 40% discounts outperform 30% (and reduce ad costs)✅ The 5 ad hook formats that stop scrolls without looking like ads✅ How to pre-seed comments for maximum social proof✅ A roadmap to expand your DTC brand into the Nordics and Poland✅ The real cost of SaaS bloat—and why tools like Omnisend and WeeVee are better bets✅ A 30-second breathwork tool to calm your nervous system before big decisionsWhether you're running media, building funnels, or growing a global brand, this episode is a tactical masterclass on eCommerce growth, international expansion, and creative excellence.Timestamps:00:00 Cold open and common ecom mistakes00:02 Chris's origin story and early wins00:07 Creative focus and the “send to collections” landing page test00:12 First-second hooks that work now00:18 Comment strategy that boosts ROAS00:23 Building a testing culture across the funnel00:25 Creator partnerships driving outsized revenue00:27 Scaling to exit and stronger offers for BFCM00:34 Smart international expansion playbook00:38 AI creative toolchain in one canvas00:41 Email ROI and tool cost comparisons00:46 Big goals, happiness, and breathwork00:53 20 connected breaths demo00:57 Final advice for foundersHashtags:#DTC #Ecommerce #MetaAds #FacebookAds #CreativeStrategy #ABTesting #UGC #BlackFriday #InternationalExpansion #EmailMarketing #Omnisend #Klaviyo #AIinMarketing #RetentionMarketing #LandingPages #CreatorEconomy #ROAS #Podcast Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Chad brings more than 28 years of leadership experience to his role as President & CEO of Ent Credit Union. Since he became CEO in October 2017, Ent has doubled in assets, members, employees, and locations. Ent continues to receive community, state, and national level recognition as a “best of” credit union and employer. Chad joined Ent in September 1999, as the Manager of eCommerce and was responsible for implementation of web-based online banking and progressed over the years to the Chief Information Officer role. During his tenure at Ent, he has held several leadership roles in Technology, Marketing, and Operations, prior to becoming President & CEO. Prior to Ent, Chad held technology positions at ADC Telecommunications and Nationwide Insurance. On this episode of A Seat at the Table, Chad shares more about his professional journey, the challenges and opportunities present when incorporating new technology like online banking in the past and AI today, as well as what excites him going forward. He talks about Ent being active in the community, championing financial literacy, and what differentiates Ent from traditional banks and other credit unions. Hosted by Colorado Business Roundtable President Debbie Brown.  Rate, review and subscribe on your favorite podcatcher. For more of our events, podcasts, and news, please visit the Colorado Business Roundtable website.

Featuring: Ammosart, Ashgar, Belghast, Kodra, Tamrielo, and Thalen   Hey Folks! This week, we are down a Grace, and Bel botches the intro… but we keep moving forward. We start off the show with a brief discussion about Silksong effectively breaking every digital game distribution platform when it released this week. Kodra and Tam talk about puzzler Is This Seat Taken, and Bel reprises the discussion about Path of Exile II Third Edict and how it is actually rather good if you are playing a well-balanced class.  From there, Tam talks about Aero GPX and Sword of the Sea and how they give F-Zero and SSX Tricky vibes. Bel talks about playing Destiny Rising and how it is quite possibly a better Destiny game than anything we have gotten in many years.  We discuss Capes, and then dive into the meaty topic of the week and talk about some of our early interactions with Silksong.   Topics Discussed: Silksong Breaking All Storefronts Is This Seat Taken Path of Exile II is Actually Good Aero GPX Sword of the Sea Destiny Rising Capes Silksong Early Thoughts

To download the playbook that goes alongside this episode click here: https://www.lumemarketing.com/mistakes In this episode, I take you through 6-10 mistakes small business owners make with their meta ads - and what to do instead.   I've audited hundreds of meta ad accounts and I've seen the same mistakes being made with Facebook and Instagram ads again and again, so I'm recording this episode to lift the hood on these mistakes so you can steer clear.  This is part two of a two-part series so be sure to listen to last week's episode to discover the other 5 mistakes small business owners make when running meta ads.    Resources, Links & Mentions: Part 1 Episode - Listen here  Free Download - 10 meta ad mistakes small business owners make (and how to avoid them): Download Learn how to run your own ads like a pro: Apply to learn from me Let us take the wheel and run your ads for you: Done-for-you Meta Ads  Unsure which option is right for you: Take the quiz Megan Winter on Instagram: @meganwinter Lume Marketing on Instagram: @lumemarketing  

Your brand isn't an ad account but most Amazon and e-commerce sellers treat it like one. In this episode of Built by Business with Andy Isom, Andy explains why over-dependence on ads is the silent killer of e-commerce brands, how rising CPCs are exposing fragile businesses, and what separates brands that survive from those that collapse the moment ad spend stops.   You'll learn how to:   Spot if you're treating your brand like an ad account. Build organic flywheels with reviews, content, and community. Balance ad spend with long-term brand equity.   Ads should fuel your growth not be your entire business model. Listen in to learn how to shift from rented growth to owned growth.   For a free Amazon Brand Audit, head to www.weavos.io and get 3 custom action steps to grow your brand profitably.  

Kian Golzari is one of the world's leading experts in sourcing and product manufacturing—developing over 2,500 products and visiting 500+ factories. In this episode, he shares how to go from idea to product without getting burned by bad suppliers or poor-quality manufacturing. Whether you're working with Alibaba or building a custom product from scratch—this is your playbook. What you'll learn: • How to vet suppliers and avoid common sourcing mistakes • His exact 3-step product development system • How to approach factories like a pro (even if it's your first product) • Why negotiation is more about positioning than price • What he's learned from working with the NBA, UN & billion-dollar brands • His best tips for working with Chinese manufacturers in 2025 and beyond If you're creating a physical product or want to improve your margins—this episode will save you time, money, and a ton of headaches. Foundr Community Offers Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ to get started. Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ Connect With Kian Golzari Instagram → ⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠ YouTube → Click Here Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

What do a minimalist fanny pack, the Chicago Cubs, and a powerful moment of self-awareness have in common? In this solo episode, I'm sharing a deeply personal reflection on the end of my gap year, a trip to Chicago with my dad, and what I'm looking forward to as I dive back into work and host the upcoming ECF Live in Bozeman, Montana. Listen in as I preview the ECF Live agenda and speaker lineup, share highlights from my 2,000-mile road trip, and kick off a new season of Forge What Matters with a vulnerable parenting check-in. From testing out the ultra-minimalist Stash Packable Sling to walking the halls of America's largest homeless mission, this one's part travel story, part life update, and part honest reflection on what really matters. You can find show notes and more information by clicking here: https://bit.ly/47tHd9I Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

 This is Matt Reustle.  Today we are breaking down the Latam e-commerce Giant, Mercado Libre. My guest is Daniel Wu of Bristlemoon Capital. I was introduced to MELI about 15 years ago when it was still the eBay of Latam, and similar to a place that you revisit after a long time away, MELI looks a lot different than those early days. Just consider that with a $120 billion market cap, MELI is three times the size of eBay today and has clearly evolved since those early days. Daniel walks us through the business as it stands today. And how MELI paired this Amazon-like e-commerce approach with a complementary but equally impressive FinTech business to fuel the company. It's an incredibly interesting road to success. Please enjoy this Breakdown of Mercado Libre. Read the Bristlemoon Research on Mercado Libre For the full show notes, transcript, and links to the best content to learn more, check out the episode page⁠ here.⁠ —- Business Breakdowns is a property of Colossus, LLC. For more episodes of Business Breakdowns, visit⁠ joincolossus.com/episodes⁠. Editing and post-production work for this episode was provided by The Podcast Consultant (⁠https://thepodcastconsultant.com⁠). Show Notes (00:00:00) Welcome to Business Breakdowns(00:01:20) Founding Story and Early Challenges(00:03:31) Evolution and IPO(00:04:41) Regional Dynamics and Tailwinds(00:09:13) Business Model Breakdown(00:12:40) Commerce Segment Deep Dive(00:15:24) Competitive Landscape and Market Share(00:25:14) Logistics and Fulfillment Expansion(00:29:39) Advertising and Future Growth Levers(00:32:39) Meli Plus Membership Benefits(00:34:34) Transition to FinTech: Mercado Pago(00:39:14) Credit Business Overview(00:43:38) Managing Credit Risk(00:52:24) Financial Performance and Growth Drivers(00:54:08) Operating Margins and Reinvestment Strategy(00:57:39) Risks and Challenges(01:02:48) Leadership and Company Culture(01:05:47) General Lessons for Investors

Klaviyo has become the de facto personal CRM for eCommerce. Ben Jackson, Managing Director for EMEA, joins us to unpack how brands move beyond campaign calendars into relationship-building at scale. We get into rocketship growth, why attribution is still broken, and how Castore's multi-instance CRM model points to a future where both/and thinking beats false trade-offs.If You're Just Following the Data, You're Following the PastKey takeaways:The marketer's identity crisis: Evolving from channel specialists to customer relationship managers orchestrating holistic experiences.Scale meets personalization: Castore manages 32 Klaviyo instances while maintaining intimate relationships through strategic automation.Attribution's cultural revolution: How brands are moving beyond "either/or" to "both/and" so they can measure immediate performance while building long-term value.Channel affinity intelligence: AI identifies not just preferred channels, but optimal timing to eliminate fatigue."There's not many brands that you would get tattooed on yourself. But if you're a sports fan, if you're a supporter of a national team or a football club... that means you really care about the experience you have with that brand." - Ben Jackson on Castore's passionate customer base"Rather than our reliance being quite heavy on sending out a load of email blasts to try and tick revenue targets... Let's tell those stories. Let's give the customer who we know is already incredibly passionate a reason to be loyal." - Max Holland (Castore) on content-driven relationship building"If you're just following the data, you're following the past. If you're following the competition, you're following what everybody else has done, and it's really difficult to differentiate if you're gonna do that." - Ben Jackson on creative marketing philosophy"Some of the impact you have as a marketer today, typically you take credit for the success in that moment. But some of it is about building that brand, building that customer experience... that doesn't just last for that point of one transaction. It kind of lasts over years." - Ben Jackson on long-term value thinkingIn-Show Mentions:Castore - Athletic wear brand managing 32 Klaviyo instances for partner teams and clubsRory Sutherland - Behavioral economist discussing explore/exploit marketing philosophyK London - Klaviyo's European conference with 1,500 attendees and waiting listAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

What if turning a simple idea into a one-of-a-kind gift for baseball fans could spark a multimillion-dollar business? In this episode, Kris Dehnert, founder of Dehnert Media Group and CEO of Dugout Mugs®, shares lessons from 15 years of entrepreneurship across multiple industries including real estate, apparel, affiliate marketing, and eCommerce. With more than $65 million in online sales and partnerships with some of the biggest names in baseball, Kris reveals the mindset, strategies, and resilience that fueled his journey. From humble beginnings naming his first company after himself to scaling Dugout Mugs® into a brand officially licensed by MLB, MiLB, MLBPA, and the Hall of Fame, Kris's story is one of creativity, grit, and seizing opportunity. Today, he consults with businesses on sales, marketing, and social media while continuing to bet big on ventures and owners with vision. [00:03:39] – $65 Million in Online Sales Breaking down the path to surpassing $65M. The marketing approaches that fueled growth. Balancing consulting with full-scale business building. [00:09:31] – Finding Diamonds in the Rough Spotting visionary owners with scalable ideas. Why Kris sometimes goes “all in” as a partner. How he evaluates whether a business can become a unicorn. [00:13:40] – The Dugout Mugs® Story The origin of the Dugout Mugs® concept. Turning a baseball bat into a mug. Early challenges and breakthroughs. [00:19:00] – Scaling with Licensing Deals How Dugout Mugs® secured official MLB, MiLB, MLBPA, and Hall of Fame partnerships. Recognition from major baseball organizations. Building credibility through licensing. [00:24:18] – Lessons in Leadership and Growth Simplifying operations while scaling. Why consistency beats complexity. Balancing multiple ventures as a founder. [00:29:00] – Mindset Shifts for Entrepreneurs Learning to adapt when plans don't work. Keeping focus in the face of setbacks. The importance of surrounding yourself with the right people. [00:34:00] – Giving Back and Mentorship What drives Kris today beyond revenue. Why collaboration and mentorship matter. Helping the next generation of entrepreneurs. [00:38:20] – Advice for Entrepreneurs How to spot the right opportunities. Knowing when to pivot versus when to double down. The role of resilience in long-term success. Key Quotes “My goal is simple: help businesses do what they're doing, better than they are currently doing it.” — Kris Dehnert “Sometimes you find a diamond in the rough, a business with potential and an owner with vision — and in those cases, I go all in.” — Kris Dehnert “Creativity, grit, and resilience are what turn ideas into multimillion-dollar ventures.” — Kris Dehnert  Connect with Kris Dehnert

Laurent Kretz reçoit Philippe de Chanville, fondateur de ManoMano, leader européen du bricolage et jardinage en ligne.Ils reviennent sur la dimension européenne de l'entreprise. Philippe partage sa vision d'une marketplace agile et humaine, fondée sur la culture d'entreprise et l'impact opérationnel de l'IA sur les métiers du conseil.Dans cet épisode : 00:01:34 – Introduction00:06:30 – Genèse et premier modèle place de marché00:12:21 – Evolution du comportement client00:18:00 – Engagement sur la circularité et reconditionnement00:23:56 – L'importance stratégique de la data et ses équipes00:29:05 – Algorithmes de recommandation et gestion des catalogues produits00:34:52 – Virage B2B : changements profonds en offre et services00:41:07 – Impact de l'IA sur le conseil client et expérience utilisateur00:47:46 – Approche multi-pays et dimension européenne du business00:56:11 – Culture d'entreprise et valeurs au cœur de la croissanceEt quelques dernières infos à vous partager :Suivez Le Panier sur Instagram lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm !Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast AddictLe Panier est un podcast produit par Cosa, du label Orso Media.Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

¡Vuelve la Expo-Empaque RD! En ESTO NO TIENE NOMBRE, hablamos con su director, Engerlbert Mejía, sobre el evento más grande del sector en el país. Además, analizamos el impacto de la llegada de los aviones de carga de Amazon a República Dominicana. Descubre cómo estos dos temas están revolucionando la logística, el embalaje y el ecommerce en el país y la región. No te pierdas esta conversación clave para entender el futuro del comercio.

Our guest on this week's episode is John Lash, group vice president of product strategy at e2open. Last week the de minimis exemption ended. This tariff exemption applied to imports on low-value goods. Our guest shares how its loss will affect supply chains and impact small importers in particular. Will this limit consumer choice?There was some steady movement in recent years for adopting electric vehicles, but now with course changes in Washington, it seems that EVs have hit some speed bumps. While growth continues, it has slowed compared to adoption in other countries. We look at both the growth of both electric automobiles and industrial trucks and the factors affecting the advancement of EVs in the American market. How do supply chain managers measure performance and try to get a little better year after year? And how do you measure your contractors' performance and make sure they meet your standards? The answer is often KPIs, key performance indicators. It's a way to pick a measurable part of the process that you put a number on, and track its progress. But it turns out that various sectors throughout the economy use KPIs in different ways to measure and improve their supply chain performance.  Supply Chain Xchange  also offers a podcast series called Supply Chain in the Fast Lane.  It is co-produced with the Council of Supply Chain Management Professionals. A new series is now available on Top Threats to our Supply Chains. It covers topics including Geopolitical Risks, Economic Instability, Cybersecurity Risks, Threats to energy and electric grids; Supplier Risks, and Transportation Disruptions  Go to your favorite podcast platform to subscribe and to listen to past and future episodes. The podcast is also available at www.thescxchange.com.Articles and resources mentioned in this episode:e2openReport: U.S. EV market matures despite headwindsRXO says use of KPIs varies by industry sectorVisit Supply Chain XchangeListen to CSCMP and Supply Chain Xchange's Supply Chain in the Fast Lane podcastSend feedback about this podcast to podcast@agilebme.comThis podcast episode is sponsored by: DHL Supply ChainOther linksAbout DC VELOCITYSubscribe to DC VELOCITYSign up for our FREE newslettersAdvertise with DC VELOCITYJoin the Logistics Matters team at CSCMP EDGE 2025, October 5-8 at the Gaylord in Washington, D.C. Go to CSCMP.org to find out more.

Why are so many chasing $10M exits when $3-4M plus a paid-off house might be the real freedom number? Should you be betting big on Bitcoin in 2025, and did we miss out on a massive opportunity 9 years ago? And if you're “unemployable,” is that a badge of honor... or a red flag? This week, Dan and Ian crack open the reality behind location-independent entrepreneurship: from sipping wine in Europe (and still gaining weight) to navigating whether your side hustle cash flow can really replace that W-2 paycheck. LINKS Join Dynamite Circle and hang out with us in Bangkok in October (https://dynamitecircle.com/dc-black) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) The episode that could have made us $1.6 million (https://tropicalmba.com/episodes/bitcoin) @levels.io's investment portfolio (outperforming the S&P 500) (https://levels.vc) BowTied Bull's article “Think Twice After You Make It” (https://bowtiedbull.io/p/think-twice-after-you-make-it) This week's sponsor: spp.co “Your billing, onboarding & projects in one client portal” (http://spp.co) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:00) Intro (00:01:44) What percentage of W-2 Income is Small Biz income worth? (00:13:48) This Week's Sponsor: SPP.co (00:15:12)  Are Entrepreneurs Truly Unemployable? (00:18:34)  “Financially Cozy” Level of Wealth (00:26:18) Europe for the summer: overrated, underrated, or properly rated? (00:27:26) Company news CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Changing Landscape of SEO and the Influence Equation (https://tropicalmba.com/episodes/changing-landscape-seo) What is the Michael Jordan of Business Models? (https://tropicalmba.com/episodes/michael-jordan-business-model) “When is my LTV good enough?” + Founder Mode for Bootstrappers (https://tropicalmba.com/episodes/ltv-good-enough)

The outlook for gift boutiques, online & in person, is shifting fast, and if you're a business owner, you'll want to pay attention. In this episode, I break down what's happening in the market, why customer expectations are changing, and how you can position your business to thrive in the middle of it all. 

Discover how packaging is your #1 marketing opportunity with 100% open rates. Learn from Arka's founder how to turn every shipment into growth.For more on Arka and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Liz Hart is President of Leasing for Newmark's operating businesses in the U.S. and Canada, where she drives the strategy of the firm's leasing platform, leads talent development and recruitment, and helps integrate technology to deliver better outcomes for clients. She also serves on Newmark's Executive Committee, reporting directly to CEO Barry Gosin. With more than 20 years at Newmark, Liz has completed close to 35M square feet of transactions valued at over $4.2 billion. She has consistently ranked among the firm's top producers and was a regular Top Five Producer in Newmark's San Francisco office. Her experience spans advising technology companies from startups to Fortune 50 giants, repositioning large-scale developments that have reshaped skylines, and leading Newmark's Technology & Innovation Practice Group to help landlords and tenants in the TAMI/TMT sectors create spaces that attract and retain talent.(01:16) - State of the Office Market: Shrinking Supply & Turning Point(05:05) - How to Approach Office Leasing in 2025(13:45) - Talent, Culture & Competitive Advantage(15:49) - Data-Driven Leasing & Advisory: Automation vs. Augmentation(18:07) - Feature: CREtech - Join CREtech New York 2025 on Oct 21-22 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs.(19:39) - Brand Building in Commercial Real Estate(24:32) - Flex Space vs. Traditional Leasing (27:00) - End-to-End Platform: Evolving the Leasing Function(29:02) - In-House vs. Outsourcing Tech & Data(29:41) - Data Sharing & Antitrust: The RealPage Settlement(31:31) - Collaboration Superpower: Steve Jobs

Garrett Nann is a results-driven digital marketing expert and entrepreneur specializing in paid advertising, SEO, and data-driven growth strategies. As the Co-founder of POP Advertising Partners, he manages over $1 million per month in Google Ads and spearheads national SEO campaigns for eCommerce and B2C brands, helping businesses maximize their online presence and customer acquisition. Garrett's journey in marketing began with selling ads on pizza boxes, a creative and grassroots approach that laid the foundation for his expertise in high-impact advertising. His latest innovation, the Smart Data Pixel, is transforming the way businesses capture and monetize website traffic. This cutting-edge technology allows companies to identify anonymous site visitors, turning lost opportunities into revenue-generating leads.With a passion for leveraging data to drive growth, Garrett continues to push the boundaries of digital marketing, helping brands scale effectively in an increasingly competitive landscape.00:00 - 00:25 " If you're targeting people who are on your website for 15, 20, 30 seconds, who are clicking on your videos and your ads, or your images and your products, and they don't go to the cart and you send them an email saying, Hey, here's 20%. Just, you know, when you have time and you're whatever, but life's busy, here's 20% off your first purchase. We'd love to have you come back. And it's a welcomed message.” — Garrett Nann00:26 - 00:44 Welcome to Peppershock Media's Marketing Expedition Podcast00:45 - 01:59 Garrett's Bio02:00 - 11:53 Marketing Essentials Moment: Scope of Work for a New Client11:54 - 13:40 Welcome to the show, Garrett!13:41 - 16:04 Success Story: E-commerce Client Email Marketing16:05 - 20:00 Strategy Behind Identifying Website Visitors20:01 - 24:00 Rising Costs of Google Ads and Data Ownership24:01 - 27:52 AI in Customer Service27:53 - 32:22 Case Studies32:23 - 37:41 Garrett's Journey from Pizza Boxes to Smart Data Pixel37:42 - 38:12 Reach out to Garrett (https://smartdatapixel.com/)38:13 - 40:40 The Value of Teaching and Learning40:41 - 45:41 Recommended Tools and Resources45:42 - 46:53 Thank you so much, Garrett! Share this podcast, give us a review, and enjoy your marketing journey!46:54 - 47:40 Join the Marketing Expedition Community today! Like what you hear, but need more information?Meet with Rhea Allen#WebsiteTraffic #POPAdvertisingPartners #CaseStudies #MarketingEssentialsMoment #ScopeofWork #NewClient #SmartDataPixel #AItools #LeveragingData #FreshMarketingStrategy #MarketingTips #DigitalMarketing #eCommerce Hosted on Acast. See acast.com/privacy for more information.

2025 has been a breakthrough year for AI video. In this episode of the MAD Podcast, Matt Turck sits down with Cristóbal Valenzuela, CEO & Co-Founder of Runway, to explore how AI is reshaping the future of filmmaking, advertising, and storytelling - faster, cheaper, and in ways that were unimaginable even a year ago.Cris and Matt discuss:* How AI went from memes and spaghetti clips to IMAX film festivals.* Why Gen-4 and Aleph are game-changing models for professionals.* How Hollywood, advertisers, and creators are adopting AI video at scale.* The future of storytelling: what happens to human taste, craft, and creativity when anyone can conjure movies on demand?* Runway's journey from 2018 skeptics to today's cutting-edge research lab.If you want to understand the future of filmmaking, media, and creativity in the AI age, this is the episode. RunwayWebsite - https://runwayml.comX/Twitter - https://x.com/runwaymlCristóbal ValenzuelaLinkedIn - https://www.linkedin.com/in/cvalenzuelabX/Twitter - https://x.com/c_valenzuelab FIRSTMARKWebsite - https://firstmark.comX/Twitter - https://twitter.com/FirstMarkCapMatt Turck (Managing Director)LinkedIn - https://www.linkedin.com/in/turck/X/Twitter - https://twitter.com/mattturck(00:00) Intro – AI Video's Wild Year (01:48) Runway's AI Film Festival Goes from Chinatown to IMAX (04:02) Hollywood's Shift: From Ignoring AI to Adopting It at Scale (06:38) How Runway Saves VFX Artists' Weekends of Work (07:31) Inside Gen-4 and Aleph: Why These Models Are Game-Changers (08:21) From Editing Tools to a "New Kind of Camera" (10:00) Beyond Film: Gaming, Architecture, E-Commerce & Robotics Use Cases (10:55) Why Advertising Is Adopting AI Video Faster Than Anyone Else (11:38) How Creatives Adapt When Iteration Becomes Real-Time (14:12) What Makes Someone Great at AI Video (Hint: No Preconceptions) (15:28) The Early Days: Building Runway Before Generative AI Was "Real" (20:27) Finding Early Product-Market Fit (21:51) Balancing Research and Product Inside Runway (24:23) Comparing Aleph vs. Gen-4, and the Future of Generalist Models (30:36) New Input Modalities: Editing with Video + Annotations, Not Just Text (33:46) Managing Expectations: Twitter Demos vs. Real Creative Work (47:09) The Future: Real-Time AI Video and Fully Explorable 3D Worlds (52:02) Runway's Business Model: From Indie Creators to Disney & Lionsgate (57:26) Competing with the Big Labs (Sora, Google, etc.) (59:58) Hyper-Personalized Content? Why It May Not Replace Film (01:01:13) Advice to Founders: Treat Your Company Like a Model — Always Learning (01:03:06) The Next 5 Years of Runway: Changing Creativity Forever

TakeawaysLa preparación anticipada es clave para el éxito en el peak season.El contenido y la repetición son fundamentales para la visibilidad de la marca.Entender la psicología del consumidor ayuda a crear mensajes efectivos.El precio debe ser justificado por el branding y la calidad del producto.Las métricas como LTV y CAC son esenciales para evaluar el negocio.El marketing interno permite un mayor control sobre la estrategia.Consumir contenido y aprender constantemente es vital para el crecimiento.La construcción de una marca sólida requiere tiempo y esfuerzo.Las campañas de descuentos pueden ser efectivas si se utilizan estratégicamente.La colaboración con freelancers puede ser una buena estrategia para escalar.Sound Bites""La clave es repetir ese mensaje una y otra vez.""""La psicología humana es la clave del marketing.""""El contenido está ahí afuera, consúmelo.""Chapters00:00Preparativos para el Peak Season02:52Experiencias de Emprendimiento y Estrategias06:00El Arte del Marketing y la Influencia09:07Creación de Contenido y Disponibilidad Mental12:06Psicología del Consumidor y Mensajes Efectivos15:08Estrategias de Lanzamiento y Presupuesto17:46Principios Básicos del Marketing y Pricing27:53Estrategias de Precios y Ventas33:33Métricas Clave en E-commerce46:21Marketing Interno vs. Agencias55:19Modelos de Agencia en E-commerce56:17Consejos para Crecer una Marca57:42Recursos para Aprender y Crecer01:01:15Dinámicas y Regalos para Participantes Recursos mencionados en este episodio:

Growth isn't one-size-fits-all. Destaney and Jess Jackson, BTR's Head of Growth, unpack what they're seeing in audits today: over-indexed branded spend, leadership misalignment, and a dangerous focus on ROAS over revenue. They share the exact shifts that turn stagnant brands into category leaders, why AMC and DSP matter now more than ever, and how a customized, full-funnel approach is the only path to real, sustainable growth.Connect with Jess on Linkedinlinkedin.com/in/jess-jackson-9a8370119Connect with Destaney on Linkedinlinkedin.com/in/destaney-wishonLearn more about BTR Mediawww.btrmedia.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ever wonder why some brands crush it on Amazon while others spin their wheels? Today we're cracking open the playbook that actually works. My guest has more than 15 years in the trenches of e‑commerce—launching products, winning the Buy Box, navigating FBA curveballs, and turning ad spend into profit without lighting money on fire.Neil Twa is the CEO / Co-Founder of Voltage Holdings, a company specializing in launching, consulting, selling and acquiring brands with a focus on the e-commerce channels such as Amazon FBA and multi- channel. More than fifteen years of experience as a selling private label products on Amazon and his company. Give Away: Claim Your Free Book by going to this link https://www.voltagedm.com/freebook and enter the discount code JUSTMINDING, and our system will handle the rest.LinkedIN - https://www.linkedin.com/in/neiltwa/ Facebook - https://web.facebook.com/neiltwaInstagram - https://www.instagram.com/neiltwa/ Tiktok - https://www.tiktok.com/@fbabusinessbuilders X - https://twitter.com/voltagefbaRemember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment here or on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can support you in getting more visibility on your products and services. 

Wie können Händler und Hersteller im E-Commerce wirklich erfolgreich sein, während neue Plattformen wie Joybuy von JD.com in Deutschland starten? In dieser Folge setzen Florian und ich die Diskussion über Agentic Commerce fort und beleuchten die neuesten Entwicklungen. Gemeinsam werfen wir einen Blick auf die Herausforderungen, vor denen Unternehmen stehen, und diskutieren, warum Plattformen wie Joybuy nur wenigen Unternehmen nachhaltigen Erfolg ermöglichen. Außerdem sprechen wir über die Chancen und Grenzen neuer Geschäftsmodelle in einem Markt, der von Zalando & Co. geprägt ist, sowie über die Schwierigkeiten für Investoren und Anwender, profitable Akteure zu identifizieren. Dabei zeigt sich, dass der Einsatz von KI nicht nur ein optionales Feature ist, sondern zunehmend zu einem entscheidenden Faktor für Marktrelevanz wird. Außerdem werfen wir einen Blick auf die Dynamik zwischen großen Marktplätzen und spezialisierten Händlern: Wie verändern Plattformen wie Amazon, Google oder JD.com das Spielfeld, welche Rolle spielen Datenhoheit und Customer Insights, und wie reagieren Konsumenten auf personalisierte Angebote im Vergleich zu klassischen Produkt-Listings? Wir diskutieren, warum selbst etablierte Systeme wie ERP- und CRM-Plattformen vor neuen Herausforderungen stehen, wenn KI und datengetriebene Automatisierung die Erwartungen der Nutzer verändern, und warum diese Entwicklungen sowohl Chancen als auch Risiken für alle Beteiligten bergen. Das Gespräch im Überblick: (0:55) E-Commerce im Wandel (5:54) Ausblick auf AI-Investments (12:08) Die Zukunft des E-Commerce (16:44) Beratung und Personalisierung im Handel (23:46) JD.com und die Herausforderung in Europa (29:17) Strategien für kleine Unternehmen (50:02) Die Rolle der Daten im E-Commerce (55:43) Empfehlungen für den Mittelstand Klassentreffen 2025: https://www.eventbrite.de/e/das-klassentreffen-25-tickets-1540426129019 Discountcode: Glasperlen BVP Atlas – State of AI 2025: https://www.bvp.com/atlas/the-state-of-ai-2025 LinkedIn-Artikel “Opportunity to Build the Next Amazon Retail”: https://www.linkedin.com/pulse/1t-opportunity-build-next-amazon-retail-konstantine-buhler-36f1c/ Spryker EXCITE Ticket: https://spryker.com/events/excite-202... Partner in der Folge: https://linktr.ee/kassenzone Community: https://kassenzone.de/discord Feedback zum Podcast? Mail an alex@kassenzone.de Disclaimer: https://www.kassenzone.de/disclaimer/ Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_sour... Alexander Graf: https://www.linkedin.com/in/alexandergraf/ https://x.com/supergraf Youtube: https://www.youtube.com/c/KassenzoneDe Blog: https://www.kassenzone.de/ E-Commerce Buch 2019: https://amzn.eu/d/5Adc1ZH Plattformbuch 2024: https://amzn.eu/d/1tAk82E

In this episode, I'm joined by Chris Shaffer, a long-time friend of the show. Chris is someone who always brings a fresh, no-fluff perspective on what's working right now and he’s known for getting his hands dirty, testing strategies himself, and sharing insights from the trenches. Today, we're tackling a hard truth: 99 percent of ecommerce content fails to drive sales or even get noticed. Chris breaks down why most brands get content wrong, the mistakes that are costing them growth, and the exact strategies that are working in 2025. What You’ll Learn Why Most Ecommerce Content Falls Flat What […] The post 605: Why 99% Of Ecommerce Content Fails (And What Actually Works) With Chris Shaffer appeared first on MyWifeQuitHerJob.com.

We're kicking off this season of Entrepreneurs Exposed, with a continuing conversation with the Co-Founder of BOLD Commerce, Jay Myers (round 1 see EP #181).  In this one, we explore so many corners of eCommerce, VC investing, podcasting, subscription commerce, loyalty, membership, and more. Enjoy! Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover how a powerful alliance is reshaping the e-commerce world. In this episode, we have Derek Majewski, Senior Partner Development Manager at Amazon, to discuss the impact of the strategic partnership between Salesforce Commerce Cloud and Amazon's Buy With Prime. The episode delves into how this collaboration enhances the e-commerce experience by leveraging Amazon's trusted fulfillment services and Salesforce's robust capabilities.  The discussion highlights the potential for brands to drive revenue growth and operational efficiency through Amazon's Demand Side Platform, offering insights into how brands can thrive in a rapidly evolving e-commerce landscape. Show Highlights: The strategic partnership between Salesforce Commerce Cloud and Amazon's Buy With Prime How the Prime logo enhances consumer trust and boosts e-commerce conversion rates Amazon's Multi-Channel Fulfillment (MCF) and its impact on logistics and customer engagement The role of AI, like ChatGPT, in shaping the consumer journey and aiding decision-making How Amazon's Demand Side Platform aids in precise advertising and connecting with ready-to-buy audiences Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review,” then a quick line with your favorite part of the episode. It only takes a second, and it helps spread the word about the podcast. Supporting Resources: Derek Majewski: LinkedIn - https://www.linkedin.com/in/derekmajewski/ | Amazon Buy With Prime - https://buywithprime.amazon.com/  Learn more about Agentforce for Commerce: https://www.salesforce.com/commerce/ai/  Join the Commerce Cloud Community Unofficial Slack: https://sforce.co/commercecrew *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.  

In the debut episode of Season Four of the Conversations with CommerceNext podcast, our guest is  Ken Pilot—retail executive, tech investor, and host of The Retail Pilot: Leaders & Legends podcast.Ken's legendary career spans decades and includes pivotal roles such as President of Gap Global, Factory Stores at Ralph Lauren, and leadership positions at J.Crew, American Eagle, and ABC Carpet & Home. He takes us behind the scenes of launching Gap Outlet, transforming a single underperforming store into over 100 high-margin locations in just 36 months, ultimately making it the most profitable division at Gap. The conversation then shifts to current macro challenges, particularly tariffs and global sourcing. Ken unpacks the "tariff math" few are talking about, warning that even modest increases could wipe out 10 points of margin, especially for smaller brands without pricing power or manufacturing flexibility. He anticipates a hit to Southeast Asia, outlines strategic moves by companies like Gap to diversify sourcing, and speculates on the economic implications for North American retail.Next, Ken delves into the retail tech landscape, providing a forward-looking perspective on Generative Engine Optimization (GEO), the emergence of natural language search, and how retailers must adapt both on-site and externally to remain visible and competitive. He highlights the companies he's advising and investing in, including "Curated For You" (an AI-driven occasion-based merchandising platform) and "Raspberry AI" (tools that help designers iterate visuals from sketches to campaign-ready assets). He also discusses the creative tension AI can introduce and how forward-thinking teams are adapting.Finally, we examine the potential of Retail Media Networks (RMNs) as an underutilized profit stream, particularly in a high-cost, low-margin environment. Ken balances caution with optimism, emphasizing the need for retailers to experiment, remain agile, and stay laser-focused on the customer and core product offering. About UsJennifer MarloHead of Content, CommerceNextJennifer Marlo drives industry-leading programming at CommerceNext, drawing on experience from Ascendant Network and iMedia Connection, where she spearheaded content strategies to inspire retail, brand and agency marketing leaders. Guided by the belief that “a rising tide lifts all boats,” Jennifer uses in-person and digital platforms to educate and foster industry collaboration. Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Too many options can overwhelm customers and stall purchases. This episode offers insights on simplifying choice architecture to improve e-commerce experiences and increase sales. Keywords: paradox of choice, e-commerce optimization, consumer decision fatigue, behavioral economics shopping, online sales strategies

The Remarkable Retail Podcast kicks off Season 11 with a powerful episode featuring a first-ever guest co-host: Ethan Chernofsky, Chief Marketing Officer of Placer.ai. The episode opens with a lively discussion of tariffs and trade turbulence, a recurring theme reshaping global retail strategies. Ethan shares data-driven insights from Placer.ai on how consumer behavior is shifting under economic uncertainty, while Steve highlights how pricing power and category positioning determine which retailers can weather cost pressures. Together, they unpack what's next as outsized tariffs hit key markets like India, Brazil, and Switzerland.The conversation then pivots to retailer performance, starting with Target's leadership shake-up. Steve critiques the choice of an insider CEO while Ethan provides Placer.ai traffic data showing continuing traffic declines. The group debates Target's future—whether its famed “Tar-zhay” positioning can be revived by refocusing on differentiation. From there, they contrast Target's struggles with Walmart's momentum, exploring how digital sales, retail media, and membership growth continue to power the world's largest retailer's outsized performance..Speaking of Amazon, the trio examines the company's great expanded same-day grocery delivery, setting up a fresh battleground with Walmart. They also analyze the broader bifurcation of retail, where premium players and discounters gain share while middle-market brands face mounting challenges.Moving on the episode digs into the most talked about stories making headlines. Topics include the Cracker Barrel rebrand backlash, American Eagle's bold Sydney Sweeney campaign, and the AI battle for talent, which borders on the ridiculous..Finally, the team peers around the corner, curious about whether iconic brands in transition such as Gap, Kohl's, Macy's, Nordstrom, and Bloomingdale's can regain any traction in the fae of growing headwinds. They also discuss shifting enclosed mall dynamics of malls. Ethan underscores that while A-class malls thrive with innovative tenants, some moribund B-class centers are finding new life by reinventing themselves. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

The holidays are comin' in hot... and if you're not planning your content to cut through the noise, you're gonna get drowned out by every other biz on the block (including Aunt Sally's soap shop). In last week's episode, we talked all about why product curation is the real MVP of your holiday sales strategy. This week? We're tackling part two of the equation: your content marketing plan. Because the truth is, even the best product curation won't sell if nobody knows it exists. In this episode, I'm walking you through the Q4 content principles you need to follow if you want your marketing to actually convert this season.   Here's what you'll learn: The reason clever content is killing your Q4 sales (and what to do instead) One shift that turns your product from “meh” to must-gift What your overwhelmed customer actually needs from your content (hint: it's not more emojis) The invisible copy mistake that's secretly costing you conversions How to shut down buyer hesitation before it ever bubbles up What most brands get totally wrong about email frequency (and how to fix it without annoying your list) Why sounding like a broken record might be your best Q4 strategy _______ Links Mentioned Full Show Notes https://ecommercebadassery.com/344   Gift Guide Glow-Up https://ecommercebadassery.com/glowup   Holiday Content Bundle https://ecommercebadassery.com/holiday-content   More Holiday Podcast Episodes https://ecommercebadassery.com/holidaypodcast   _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/   Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs   _______   Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership   _______   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683  

Is this the beginning of the end for Photoshop, stock photography, and traditional ad shoots?In this episode of Leveraging AI,  Isar Meitis dives headfirst into the wildly capable new Gemini 2.5 Flash image generation tool, also called “Nano Banana.” Here's the twist: It's not just about creating images. It's about building scalable, repeatable, hyper-custom content pipelines that save weeks of work and thousands in budget with zero design skills required.In this session, you'll discover:What exactly is Gemini 2.5 Flash (Nano Banana) and how it differs from ChatGPT or MidjourneyHow to create realistic, brand-consistent images from nothing more than a sketch and a sentenceWhy image consistency, layering, and template reusability are a game-changer for marketing teamsHow to transform product shots, team headshots, and social ad campaigns in minutesThe “dangerously easy” way anyone can now create deepfakes and why that's a double-edged swordReal-world, business-relevant use cases: from eCommerce to real estate, design, ad testing, and product mockupsHow to scale image creation with workflows using tools like Weavy and upscaling solutionsWhy this is the beginning of a major disruption in content production and how you can stay aheadWhat's still missing: resolution limits, lack of layers, and where AI tooling must evolve nextAbout Leveraging AI The Ultimate AI Course for Business People: https://multiplai.ai/ai-course/ YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/ Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/events If you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

Dolce Glow, founded by celebrity tanning artist Isabel Alysa, is a clean, luxury self-tanning line that blends beauty with wellness. Isabel's journey began with her own confidence boost after her first spray tan, which inspired her to dedicate her career to helping others feel radiant in their skin. Raised in foster care and leaving home at 17 with only a backpack, she turned resilience into a driving force, eventually working with stars like Kim Kardashian, Jennifer Lopez, and Selena Gomez. In 2021, she launched Dolce Glow, which has since expanded into Nordstrom, Ulta, and QVC. Most recently, she introduced Sunnee BaeSkin in 2025—a skincare-first tanning line infused with marine-powered ingredients and designed to be more accessible to a younger audience. Beyond her brands, Isabel created the Dolce Glow & Grow Summit to mentor and empower aspiring beauty entrepreneurs. Her story is one of grit, vision, and the belief that beauty can transform both confidence and lives.In this episode, Isabel also discusses:Surviving neglect, overcoming abuse, and finding strengthThe importance of mental health in achieving successFrom instagram DM's to spray tanning Kylie JennerThe power of organic product promotionBuilding two brands and doubling her customer baseThe confidence a great spray tan can build (and no, you don't have to be orange)Spray tan education and continuing to teach across the USWe hope you enjoy this episode and gain valuable insights into Isabel's journey and the growth of Dolce Glow & Sunnee BaeSkin. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Dolce Glow & Sunnee BAEskin at www.dolceglow.com, www.sunneebaeskin.com and on Instagram at @dolceglow & @sunneebaeskinRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

On today's show you meet someone who has been full-time on Amazon and Walmart for about four years after leaving her corporate job. She shares the details of the lessons she learned and the victories she's had along the way.   She's also one of the most prolific users of Amazon seller tools so we spend a lot of time talking about the different tools she's using for various aspects of her business.   Watch this episode on our YouTube channel here: https://youtu.be/abh3JmI8VXs   Check out our sponsor for this episode: eCommerce Accounting LLC Cindy Smith's Proven Accounting Training inside our Proven Amazon Course has helped thousands of you, and her team can handle your books completely, plus help with income tax prep and tax planning. Remote, professional, eCommerce-focused. Visit bit.ly/ECAMeet to schedule a time with her team today.   Show note LINKS:   SilentSalesMachine.com - Text the word “free” to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   OAsimplified.com : training for Tactical Arbitrage- this is a free module inside the ProvenAmazonCourse.com library   SilentJim.com/keepa - The service we use to help interpret all of the selling data. Keepa is discussed in depth on episode 369 at https://silentjim.com/podcast   3PMercury.com/friends - The best pricing anywhere on the full 3PMercury software   SilentJim.com/ess - If you don't find 2,500 product leads, we will give you 2,500 product leads! Others paid $1,500 to get this info taught live, but you get it for a fraction of that price!   ProvenAmazonCourse.com/revseller - RevSeller an on-screen calculator. The above link gives you a huge discount   Seller365 by ThreeColts - SilentJim.com/365 with Tactical Arbitrage (Part of seller 365)   Seller Snap - Jimc.biz/sellersnap   Replen Dashboard - Silentjim.com/replendashboard   Sellerboard - SilentJim.com/numbers   SellerAmp - Selleramp.com/mst   Humnbird.com - branding, trademarks, accounting services   Today's guest: Cris Beam  

In this episode, Dave delves into the business model and financial performance of Pattern.com, a previous guest on the podcast and the biggest seller on Amazon, as they prepare to go public. He talks about why Pattern's business model is a little odd, and their business statistics like revenue and profit margins. Will Pattern be able to go public? Here's what Dave thinks.  Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! Pattern.com is one of the biggest sellers on Amazon, among Anker and Sports Research.  They are one of the few sellers on Amazon to make it to the top while also filing to go public, but will Pattern succeed?  Personally, I'm not so sure.  They have a little bit of an odd business model while also marketing themselves a little oddly.  The Big Takeaway Pattern is one the largest sellers on Amazon, who shifted from selling their own products to becoming exclusive distributors. As an exclusive distributor, Pattern buys inventory instead of taking it on consignment. Their revenue growth is significant, but profit margins are low. Comparing against traditional straightforward business accelerators, analysis shows competitors have better profit margins. The company markets itself as a SaaS provider, but operates more of a brand accelerator.  The market for brand accelerators is becoming crowded which will make it hard for Pattern to receive new clients consistently. Timestamps 00:00 - Introduction to Pattern's IPO and Business Model 05:04 - Financial Performance and Profit Margins 09:49 - Comparative Analysis with Other Companies 14:59 - Do we think Pattern can go public?  As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!