Podcasts about ecommerce

A replay from VISIONS Summit: NYC featuring YouTuber and architect Dami Lee.From the stage of VISIONS Summit at MoMA, Dami Lee reveals why the most chaotic spaces often teach us the most about what it means to be human. As a licensed architect turned YouTube storyteller with over 200 million views, she's discovered that making architecture approachable isn't about simplifying complexity, it's about finding the human stories embedded in our built environment. Through her exploration of places like Kowloon Walled City, Dami demonstrates how the most profound spaces emerge not from master plans but from organic human adaptation, creating connections and meaning through what philosophers call "rhizomic growth."When a Deeper Connection Is Better Than a Wider OneKey takeaways:Human framing trumps technical perfection: No matter how many hours spent making content beautiful or technically accurate, none of it matters without taking time to make it human and frame architecture from a human angle.Personal investment drives authentic storytelling: Topics perform best when team members have genuine personal connections to the subject matter, leading to deeper research and more compelling narratives.Rhizomic processes create unexpected connections: Non-linear, seemingly inefficient creative processes allow for serendipitous discoveries and cross-categorical insights that wouldn't emerge through structured approaches.Extremes ignite curiosity: Audiences gravitate toward architectural stories that push boundaries—like the world's densest city—because extremes reveal fundamental truths about human behavior and adaptation.Associated Links:Check out Dami Lee on YouTubeCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

From time to time, we'll re-air a previous episode of the show that our newer audience may have missed.During this episode, Santosh is joined by Radu Palamariu, the Managing Director for Europe and Asia Pacific at Alcott Global, a company that provides executive search solutions for the world's top companies in eCommerce, supply chain, logistics, and other sectors. During the episode, Radu shares insights on the importance of talent in the supply chain industry and the current market dynamics. He talks about Alcott Global's focus on recruitment for the global value chain and its initiatives to recognize supply chain leaders. He also discusses the shift to an employer market, driven by economic and geopolitical factors, and the demand for talent capable of driving change. He also stresses the need for investment in technology and innovation, particularly in Asia and the Middle East, and the challenges of attracting talent to manufacturing. The episode also covers leadership transitions and the strategic approach to appointing independent board directors.Highlights from their conversation include:Alcott Global's Mission (1:00)Radu's Background in Search and Talent (3:27)State of the Supply Chain Industry (6:46)Skills in Demand in Supply Chain (8:54)Investment and Innovation in Supply Chain (15:18)Attracting Talent to Supply Chain (19:52)Contributing to the Greater Good (22:22)Transitioning leadership in a growing company (24:25)Challenges of scaling a company (26:13)AI's role in the supply chain (32:18)Final thoughts and takeaways (34:39)Dynamo is a VC firm led by supply chain and mobility specialists that focus on seed-stage, enterprise startups.Find out more at: https://www.dynamo.vc/

Send us a textWork with Jordan personally at www.ecommerceos.coWork with social commerce club at www.socialcommerceclub.comGet 27 strategies in 27 days at https://socialcommerceclub.com/pages/27-strategiesJoin Tiktok shop elites mastermind at https://www.skool.com/tiktokshopelite/about   Join Jordan West live for an in-depth exploration of the cutting-edge AI innovations reshaping e-commerce in 2025!

Michael Bisping and Paul Felder discuss all the action from UFC 318, Conor in the DM's, and Luke rockhold returns to action to take on friend of the show Darren Till. The guys go over next weeks fights in Abu Dhabi Bryce Mitchells bathroom shenanigans, and so much more! Support Our Sponsors Ghost Bed - ⁠⁠http://ghostbed.com/believe⁠⁠ Get 10% off your purchase with promo code BELIEVE Cash App - Download Cash App Today: ⁠⁠⁠https://capl.onelink.me/vFut/rbamhhp9⁠ ⁠⁠⁠ #CashAppPod *Referral Reward Disclaimer: As a Cash App partner, I may earn a commission when you sign up for a Cash App account. Shopify - ⁠⁠https://www.shopify.com/believe⁠⁠ Follow the link (all lower case) for your 1 Dollar per month trial of the No.1 eCommerce platform for all businesses Raycon - Go to http://buyraycon.com/BELIEVE to get 15% off Raycon'sbest-selling Everyday Earbuds! Follow the show on social media: Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/BYMPod⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3drq6ps⁠⁠⁠⁠⁠⁠⁠⁠ Follow the hosts on social: Michael Bisping Twitter ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/bisping⁠⁠⁠⁠⁠⁠⁠⁠ Michael Bisping Instagram ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/mikebisping/⁠⁠⁠⁠⁠⁠⁠⁠ Michael Bisping YouTube ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCDrG2_1TcVkXKXXsD6Kjwig⁠⁠⁠⁠⁠⁠⁠⁠ Paul Felder Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/felderpaul⁠⁠⁠⁠⁠⁠⁠⁠ Paul Felder Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/felderpaul/⁠⁠⁠⁠⁠⁠⁠⁠ Paul Felder YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@Ironlungfelder⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠ Follow the team on social: Brian MacKay Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bmackayisright⁠⁠⁠⁠⁠⁠⁠⁠ Brian MacKay Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/bmackayisright⁠⁠⁠⁠⁠⁠⁠⁠ Mike Harrington Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/TheMHarrington⁠⁠⁠⁠⁠⁠⁠⁠ Mike Harrington Instagram ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/themharrington⁠⁠⁠⁠⁠⁠⁠⁠ Mike Harrington YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@themharrington Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this special summer episode of the Remarkable Retail podcast, recorded live at the CommerceNext Growth Show in New York, we welcome Jeannie Yoo, CEO of Draper James, for a wide-ranging conversation on the brand's growth trajectory, the power of celebrity in retail, and the rise of human-centric retail experiences.Jeannie brings two decades of fashion retail experience to the table, from her early days at Michael Kors and Coach to leading the luxury house Adam Lippes. Now nine months into her role at Draper James, Yoo is steering the Southern-rooted lifestyle brand—founded by Reese Witherspoon—through its next stage of growth, marked by its 10th anniversary "decade tour" and a sharpened focus on customer connection.Yoo discusses how Draper James defies the "digitally native" label, thriving through retail stores, with licensing and pop-ups that foster personal, local, and sensory experiences. While the brand's celebrity origin story is foundational, Yoo emphasizes how its growth is now powered by inclusive pricing, joyful storytelling, and a culture of Southern hospitality. Reese Witherspoon remains involved, but the brand is scaling under Yoo's operational leadership and with the backing of Consortium Brand Partners.Central to the conversation is Yoo's take on "human-centric retailing"—a strategy rooted in community engagement, elevated in-store experiences, and product innovation informed by customer passions for gardening, books, and food. She describes how Draper James curates joy through both product and experience, emphasizing quality over quantity in an era of fashion abundance. Technology, particularly AI, plays a role, but not the leading one. The focus, she notes, is on enabling smarter, more efficient work—not replacing human intuition or creativity.Looking ahead, Yoo sees North American expansion—especially retail and licensing—as the brand's most significant opportunity before tackling global markets. She also reflects on her leadership style, which has been forged in both large organizations and niche luxury brands, allowing her to scale thoughtfully without losing the emotional resonance that makes Draper James special. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Debt can feel like a dirty word in the world of entrepreneurship. But the truth is, a lot of eCommerce business owners are carrying it, managing it, or ignoring it altogether… and it's quietly sabotaging their profitability. In this episode, we're having a real talk about debt… what it looks like behind the scenes, how it affects your ability to grow, and how to finally get a handle on it. I'm sharing personal stories, lessons from fellow founders, and practical strategies to help you pay it down, consolidate it, and stop letting it steal your profit. We'll also talk about when using debt can actually be a smart business move, and how to know the difference between a helpful investment and a financial trap. If you've ever carried a credit card balance, floated cash flow with Shopify Capital, or wondered whether that opening up that new credit card is actually a good idea… this one's for you.   _______ Links Mentioned Full Show Notes https://ecommercebadassery.com/338   The Lounge Membership https://ecommercebadassery.com/membership   _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/   Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs   _______   Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership   _______   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683  

Today, we're delighted to welcome back a longtime friend of the show, Russ Dieringer.  He's here to share key insights from Stratably's latest research, diving into how brands are navigating content optimization for Rufus and the evolving landscape of AI-driven search. Tune in to find out more!   KEY TAKEAWAYS In this episode, Julie, Jordan, and Russ discuss: Russ shares his own experience as an Amazon shopper using Rufus, noting its usefulness for browsing and specific queries, but also highlighting that most everyday shoppers aren't aware of Rufus by name. Stratable's survey included 286 brands and agencies, focusing mainly on mid-sized and enterprise consumer brands, to understand industry attitudes and actions towards AI optimization. Despite AI being the industry buzzword, only 12% of brands and 20% of agencies have taken concrete steps to optimize product detail pages for Rufus. There's a lot of talk, but relatively little action so far. A major barrier is a lack of clarity from Amazon about how Rufus works and what specifically brands should do to optimize for it. Many brands are still trying to perfect basic search optimization, let alone adapt to the new AI layer, with content under-resourcing being an ongoing issue. Evaluating the impact of AI-oriented content changes is tough—only about a quarter of those who have made changes report a positive effect, and tracking the influence of AI touchpoints (like review summaries) is still a gray area. Russ recommends a balanced approach: don't ignore AI advancements or drop everything to chase the trend. Instead, start testing and learning now, so your brand can adapt as best practices and clearer measurement tools emerge. The episode closes with an emphasis on curiosity, experimentation, and the reality that there's no perfect playbook—brands should embrace the unknown and be proactive in learning as the ecosystem evolves.   MENTIONED IN THIS EPISODE Are Brands Actually Updating PDPs for Rufus? What's Holding Brands Back from Optimizing for Rufus? Are Rufus-Driven PDP Updates Driving Results? Connect with Stratably's Founder & CEO, Russ Dieringer Learn more about Stratably Connect with our host, Julie Spear Connect with our host, Jordan Ripley Learn more about Acadia

Today's guest is Andrew Kostin, Executive Manager in Project Management at JPMorgan Chase. He joins Emerj Senior Editor Matthew DeMello on today's episode to explore the evolving challenges of combating retail and eCommerce fraud from a point-of-sale perspective. With the shift from brick-and-mortar businesses to online and mobile ordering models accelerated by the COVID-19 pandemic, many companies have found themselves ill-prepared for the rising tide of fraudulent activities. If you've enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show! Want to share your AI adoption story with executive peers? Click emerj.com/expert2 for more information and to be a potential future guest on the ‘AI in Business' podcast!

This episode is brought to you by Walmart Connect. From homepage to home improvement. Win Carts and Minds with Walmart Connect.Next in Media spoke with Sarah Hofstetter, chairwoman of Profitero, a division of Publicis, about the haves and have nots in retail media, whether the big players TV presence is going to cause a bifurcation in the market, and what agentic shopping might do to the whole category.

Daniel Brady is the Co-CEO of Orita, a software company that improves email deliverability. As a neuroscientist turned data scientist, he has helped leading e-commerce brands organize their data sets. Daniel has also worked with CEOs, CTOs, and other leaders to build eCommerce companies. In this episode… Email marketing promises big returns, but many brands unknowingly sabotage their success. They blast generic campaigns, over-segment based on recency, and trigger inbox fatigue that leads to declining engagement, retention, and revenue. How can e-commerce brands rebuild trust, retain overlooked buyers, and turn emails from a cost center into a compounding asset? Neuroscientist turned machine learning strategist Daniel Brady has developed a behavior-driven approach to email marketing. By analyzing long-term customer behavior beyond recent clicks, brands can use intelligent segmentation to both reduce email volume and boost conversions. Daniel recommends recategorizing inactive subscribers, validating leads before sending campaigns, and treating email engagement as a dynamic two-way relationship. He also emphasizes the importance of rethinking post-signup flows, preventing deliverability spirals, and aligning marketing cadence with buyer behavior. Join William Harris in today's episode of the Up Arrow Podcast as he chats with Daniel Brady, Co-CEO of Orita, about turning email marketing into a scalable, intelligent revenue driver. He explains how neuroscience informs strategic audience segmentation, the impact of acquisition on retention, and how to adapt as you scale.

RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=youtube.FERMATCreate funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af//You're working hard. Maybe even harder than ever.But you're stuck—and you're not sure why. In this episode, Andrew Faris breaks down the biggest problem facing most eCommerce businesses (yes, yours too) and shares how AJF Growth is solving it right now. Whether you're a brand operator, agency founder, or someone stuck in the middle of a scaling mess, you'll walk away with a powerful framework to diagnose and fix what's holding you back.You'll learn:- Why having great people still isn't enough- The 3 levers that make (or break) a business- How to implement the Visionary/Integrator framework (EOS)- What bad strategy looks like—even when execution is perfect- Why AI can amplify the wrong decisions if you're not carefulPlus, Andrew breaks down how he's using AI tools, tight processes, and deep creative systems to unlock scalable, profitable growth inside AJF Growth and client accounts.If you've ever felt like you're on the agency merry-go-round—or that your internal team can't execute your vision—this is the episode you need.Drop your biggest ops or strategy challenge in the comments. And hit subscribe—upcoming episodes feature Taylor Holiday, Alex Cooper, and a deep dive into building a wholesale program for DTC brands.//CHAPTER TITLES:00:00:46 - The Agency Carousel00:02:36 - Strategy Is Important For Growth00:06:44 - The Right Processes In Your Business00:11:04 - Hiring Your Team00:16:54 - Rocket Fuel00:21:32 - How I Am Implementing Processes at AJF Growth00:27:00 - Supply Chain Negotiation Tactics00:28:15 - Idea Generation00:36:00 - Common Problem Brands Face//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Social commerce, live shopping et plateformes : comment les marques peuvent reprendre la main avec Kuider AkaniLe social commerce n'est plus un mot à la mode, c'est une réalité en train de redessiner les contours du e-commerce mondial. Acheter directement sur TikTok, suivre un live d'un influenceur, découvrir une marque via une communauté… Ces nouveaux usages, venus d'Asie, bouleversent les repères traditionnels des marques et des distributeurs.Dans cet épisode, je reçois Kuider Akani, expert du digital et du e-commerce, qui a occupé des postes de direction chez PMU, Yves Rocher, Mathon, et qui accompagne aujourd'hui les marques dans leur transformation. Ensemble, nous explorons les ressorts du social commerce et les raisons de son succès en Asie du Sud-Est, là où les plateformes comme Shopee ou TikTok Shop redéfinissent l'expérience d'achat.Pourquoi les tentatives de live shopping ont-elles échoué en Europe ? Quelles sont les erreurs fréquentes des marques ? Quel est le rôle des créateurs dans ce nouvel écosystème ? Et surtout, comment se lancer de façon réaliste et efficace dans une stratégie social commerce ?Un échange nourri d'expériences de terrain, de convictions fortes et d'enseignements pratiques pour toutes celles et ceux qui veulent comprendre et surtout anticiper l'avenir du commerce connecté.Bonne écoute, toujours sans coupure !Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Nate Littlewood, fractional CFO and mentor, is on today's episode to shed some light on the 3 most common financial challenges that affects most e-commerce entrepreneurs and talks about how to fix them. He talks about the ways you can optimize inventory, cash flow, and reduce overhead costs.  Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! Cash flow is king when it comes to e-commerce businesses.  More often than not business owners need to use debt to order more inventory, while keeping the price the same.  Does that really make sense if all your profit ends up going to your SBA loan leaving you with nothing?  It doesn't.  That's why in today's episode we have Nate Littlewood on the podcast. He's a fractional CFO with a background in finance, and he helps e-commerce entrepreneurs figure out how they can improve their finance literacy. He's on the podcast today to talk about the 3 ways e-commerce businesses can improve their profit margins so they  can start feeling their bank accounts grow.    The Big Takeaways Many entrepreneurs have most of their cash flow tied up in inventory, making business cash flow a huge struggle.  Fixing inventory can be an easy way to gain back some cash flow which makes your business more nimble and adaptable. Every now and then, you should assume that your SaaS budget is zero and make a case for why certain tools need to be purchased again. The 80-20 rule or The Pareto principle should help you with deciding which products to axe and which to keep. Offering more product variations does not lead to linear increased sales. Having low cash flow stops your business from growing faster than it could. Investing in supply chain optimization can also free up cash flow for your business. Timestamps 00:00 - Introduction to Financial Challenges in E-commerce 03:02 - Understanding Inventory Management and Cash Flow 18:48 - Optimizing Indirect and Overhead Costs 25:02 - Negotiating Discounts and Customer Retention 26:29 - Identifying Overspending in SaaS and Marketing 28:23 - The Importance of Inventory Management 30:40 - The Unsexy Side of Business Operations 32:00 - Applying the Pareto Principle to Product Portfolios 39:00 - The Dangers of Overcomplicating Product Offerings 41:03 - Focusing on Strengths and Delegating Tasks 44:28 - Helping Founders Achieve Financial Clarity Guest Resources Nate Littlewood's Website Nate's Free Cash Flow Improvement Course Nate LinkedIn Page As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!

Jess Berman is the Chief Brand Officer and co-owner of BodyBio, a family-owned supplement brand redefining cellular health through premium, science-backed formulations. Built at the intersection of clinical credibility and modern digital commerce, BodyBio is helping bridge the gap between practitioner-trusted products and direct-to-consumer wellness, making elite cellular health accessible to more people than ever before.After spending years deeply connected to BodyBio's practitioner roots, Jess stepped into a leadership role during a pivotal shift: moving the business from B2B-only to a thriving DTC brand. What began as a family legacy focused on scientific excellence evolved into a broader mission of education, access, and brand storytelling, bringing cellular health out of the doctor's office and into everyday routines.Though she didn't come from a traditional DTC background, Jess brings strategic clarity to every stage of growth, navigating channel tradeoffs, building dual B2B and DTC ecosystems, and balancing hyper-targeted paid media with high-trust organic growth.Whether discussing how BodyBio fixed its reliance on branded traffic, why affiliate funnels outperformed typical influencer playbooks, or how brand guidelines helped unify internal teams and external agencies, Jess offers a transparent and tactical perspective on scaling a modern wellness brand without sacrificing trust.In This Conversation We Discuss:[00:43] Intro[01:52] Rebuilding websites to unlock conversions[03:16] Growing brand awareness through omnichannel[04:26] Bootstrapping marketing with a two-person team[05:40] Managing fulfillment while scaling DTC[07:18] Finding new customers through authority partners[09:31] Testing creative angles to convert cold traffic[11:34] Leading growth through transparency and story[12:21] Episode Sponsors: Electric Eye, Reach & Zamp[15:52] Defining brand guidelines before scaling online[17:52] Testing incrementality before scaling Amazon[18:48] Skipping short-term wins for long-term brand health[20:48] Preparing for shoppable AI disrupting searchResources:Subscribe to Honest Ecommerce on YoutubeSupplements Made From Science https://bodybio.com/Follow Jess Berman https://www.linkedin.com/in/jesshkaneSchedule an intro call with one of our experts electriceye.io/connectLevel up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode, Scott Desgrosseilliers, CEO of Wicked Reports, discusses the complexities of marketing attribution and the common pitfalls brands face in tracking their ad campaigns. He emphasizes the importance of having a reliable attribution source, the misconceptions surrounding ad platform reporting, and introduces his Five Forces system designed to help marketers optimize their strategies. The conversation also highlights the role of AI in improving attribution accuracy and shares success stories from brands that have effectively utilized these strategies. Use code COFFEEBREAK at 5Forces.com to get $800 off (regular price: $1,500). Topics discussed in this episode:  Why ad platform data misleads brands and wastes spend. How 30-day lookback windows create false attribution signals. What measurement strategy every brand needs for accurate tracking. Why paid media should prioritize new customer acquisition. How to segment new vs. repeat customers effectively. What the Five Forces system reveals about marketing alignment. Why brands are flying blind without attribution frameworks. How AI is revolutionizing the attribution process. What dedicated onboarding support means for implementation. How contact-based pricing works in attribution tools. Links & Resources Website: https://www.wickedreports.com/ LinkedIn: https://www.linkedin.com/in/scottd71/ Facebook: https://www.facebook.com/WickedReports/ Get access to more free resources by visiting the show notes athttps://tinyurl.com/yvvtscp6 MORE RESOURCES Subscribe to our FREE Newsletter: https://newsletter.ecommercecoffeebreak.com/ Free Store Optimization Beginners Guide: Instant PDF Download!

Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingIl m'arrive parfois d'avoir un moment de doute. Ca vous arrive peut être à vous aussi.En général, ça m'arrive quand je lance un gros projet. Au cours de ce projet j'ai un moment de doute, de moins bien. Et dans ces moments là j'essaie de me souvenir qu'il faut faire confiance au process. Pas seulement se faire confiance, mais faire confiance au process. Et croyez moi ça fait la différence. Dans cet épisode je vous explique pourquoi il faut se faire confiance et plus particulièrement pourquoi il faut faire confiance au process. Episodes mentionnés ou qui pourraient vous plaire : Savoir se vendre avec Jenny Chammas Avoir confianceComment parler de son entrepriseCompétence vs Incompétence

 A massive thank you to our sponsor this episode and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:Join our AI Chat Group for small business ownersDescript - AI podcast and video editing toolGroup Coaching WaitlistMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

You may have seen NeuroGum on Shark Tank or seen Joe Rogan using them, but today, we have them on our show. They'll discuss their Amazon and TikTok Shop strategies and even how they've been using Helium 10 for years. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Join us in a captivating discussion with Jonathan from NeuroGum, the popular brand recognized for its appearance on Shark Tank and use by personalities like Joe Rogan. We explore NeuroGum's impressive strategies on e-commerce platforms like Amazon and TikTok Shop, revealing how they leverage tools like Helium 10 to enhance their online presence. Jonathan shares his personal journey from Korea to Texas, then New Jersey, and how his diverse academic background in communications, entrepreneurship, and art history has shaped his perspective on business and travel. Discover NeuroGum's ambitious growth plans and their recent move from Los Angeles to Las Vegas. Listen in as we explore the entrepreneurial journey of an e-commerce success story. Beginning with a modest role at Bed, Bath & Beyond, our featured entrepreneur stumbled upon a life-changing YouTube video that propelled him into the world of Amazon selling. This narrative intertwines with the origin of NeuroGum, crafted by college friends Kent Yoshimura and Ryan Chen, who turned their dorm room creation into a thriving e-commerce product. Despite the allure of Shark Tank, they opted to focus on Amazon and TikTok, proving the power of strategic decisions in online retail. Their story illustrates the dynamic shift from traditional keyword ranking to innovative product offerings like nootropic gum and caffeine gum, tailoring marketing messages across platforms for maximum impact. Gain insights into the evolving landscape of e-commerce and the strategies that propel brands like NeuroGum to success. Discover how influencer marketing tools, such as Helium 10's Influencer Finder for TikTok and Amazon, can amplify business growth when paired with the right creators and organic content. Uncover the logistical considerations of fulfillment strategies, balancing personal warehouses with TikTok's services. Additionally, we share a compelling tip for enhancing your Amazon brand's presence through personal TikTok accounts centered on unique interests. This episode offers many strategies for aspiring sellers, emphasizing the importance of networking, collaboration, and strategic product offerings to achieve e-commerce success. In episode 684 of the Serious Sellers Podcast, Bradley and Jonathan discuss: 00:00 - NeuroGum Amazon Strategies and Origin 04:25 - Entrepreneurial Journey in E-Commerce and TikTok 05:00 - Late Start Leads to Successful Career 10:00 - Optimizing Advertising Spend for Sales Growth 16:56 - E-Commerce Platforms and Fulfillment Strategies 17:49 - TikTok Viral Video Success 25:06 - E-Commerce Strategies and TikTok Marketing 26:58 - Unique Approach to Amazon Business 30:24 - Amazon vs TikTok Subscription Savings 33:29 - "Employee Generated Content" for Brand Success  35:49 - TikTok Strategy for Amazon Success

In this episode, Trinny Woodall, founder of Trinny London, shares how she turned her mission to help women feel confident into a multi-million dollar global beauty brand. She reveals: • Why she focused on the overlooked 35+ market and won their loyalty • How she started with just £150,000 and her own wardrobe to fund the dream • The retention-first strategy behind Trinny London's explosive growth • How the Trinny Tribe community drives word of mouth and deep trust • Her honest take on raising capital vs. bootstrapping—and how to protect your vision • The future of beauty retail, DTC, and the AI-powered personalization fueling their expansion If you're building a community-led brand or want to grow with purpose and authenticity—this episode is packed with practical takeaways. Foundr Community Offers Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ to get started. Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠ Connect With Trinny Woodall Website → ⁠⁠Click Here Instagram → ⁠⁠ Click Here Trinny's Instagram → Click Here Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠Click here

In today's buzzing episode, we've got Prime Day results based on data collected by Pacvue, is OpenAI entering the e-commerce game? And new updates to flat files for uploading products in bulk. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Commerce Accelerated: Prime Day 2025 Preliminary Wrap-Up https://www.linkedin.com/pulse/commerce-accelerated-prime-day-2025-preliminary-wrap-up-burdick-xmbtc/ Prime Day event drives over $24 billion in US e-commerce sales, sees AI-driven boost https://americanbazaaronline.com/2025/07/15/prime-day-event-drives-over-24-billion-in-us-e-commerce-sales-sees-ai-driven-boost-465082/ OpenAI Seeks Piece of ChatGPT-Driven eCommerce Sales https://www.pymnts.com/artificial-intelligence-2/2025/openai-seeks-piece-of-chatgpt-driven-ecommerce-sales/ Amazon Bulk Upload Improvements https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR044TEY0VEJOVVM0VDdC Amazon's AI brand name tool now includes personality field https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRVMzOERTVFI0RVZQS0VC Amazon's new guide helps you enroll in Brand Registry https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHM1lKV1I1OUZXR1g5QktZ FBA Inventory page updates will temporarily affect reports https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHS0pRWUQ5QjNRRVRFVDgy Use vacation mode to protect your Amazon account's health https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSERQR1A5TlZOVFZOOFY5 In this week's strategy, Bradley shares a quick strategy for Amazon sellers to effortlessly convert their Amazon listings into TikTok Shop listings using Helium 10's Listing Converter tool, saving significant time and leveraging AI to optimize content for TikTok's unique format. This fast, bulk conversion process can help sellers tap into TikTok's growing e-commerce potential and even surpass Amazon sales. Thanks for tuning in to the show! If you found value in today's episode, be sure to subscribe, leave a review, and share it with a fellow E-commerce entrepreneur. For more tips, tools, and strategies to level up your e-commerce game, check out our other episodes and stay connected with us. Until next time, keep pushing forward and keep crushing it! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:49 - Prime Day Results 04:54 - Prime Day and AI 07:13 - Chat GPT Ecommerce 08:41 - Chrome Ext for KSA 12:10 - Bulk Upload Improvements 13:18 - AI Brand Name Tool 14:33 - Brand Registry Guide 15:06 - Strategy of the Week: How to Convert Your Amazon Listing to TikTok Shop 17:20 - FBA Inventory Updates 18:36 - Vacation for Sellers

What happens when you press pause on business as usual and take a family gap year instead? In this special episode, I'm joined by my wife, Annie, who shares the mic with me for the first time as we reflect on the past 10 months of travel, family time, and life outside the usual grind. From the decision to leave home to what we've learned along the way, this conversation is a peek behind the curtain into the most transformational year of our lives. Listen in as we talk about the highs and lows of planning and living a gap year, how we structured our businesses to make it possible, and what it's been like to work through marriage, parenting, and travel together. We also chat about building a family culture, why we're rethinking our relationship with “home,” and what we hope to carry forward from this season of intentional living. You can find show notes and more information by clicking here: https://bit.ly/4nSYgYy Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

How is the next generation redefining what it means to shop, connect, and co-create in physical spaces?Grab a pen and get ready to take some notes because Melissa Gonzalez and her firm, MG2 Advisory, have cracked the Gen-Z code through groundbreaking new research. But make no mistake, this isn't more one-size-fits all data about a large, and highly nuanced, cohort. This is granular research that unpacks the social, behavioral, and psychological forces impacting how different Gen Z personas shop. This week, we're learning how brands can leverage powerful tools that Gen Z is already wielding to level up their physical retail experiences: nostalgia, authenticity, sustainability, and co-creation. Listen now to get Melissa's data-driven blueprint for designing meaningful brand experiences. Multiplayer This, Co-Creator ThatKey takeaways:Values vs. Value Tension: 94% of Gen Z shops with values in mind (authenticity, transparency, humility, sustainability), but economics still drive final decisionsCo-Creation Imperative: Three out of four Gen Z consumers want to be collaborators in the brand journey, extending beyond product customization to store design, layout, and programmingNostalgia as Currency: Y2K and 2000s aesthetics dominate Gen Z's desire for nostalgic comfort, with apparel and fashion brands leading the charge through vintage-inspired experiences and activationsTechnology Extends Instinct: Successful retail tech either reduces friction through operational efficiency or creates deeper immersion. Anything in between feels like novelty and lacks authenticity[00:09:15] "The reason why it doesn't always win their wallet share is because economics still matter. But if there's a great desire for it... if a brand or retailer can get it right and enable it, there's a big opportunity there because they're helping consumers live those aspirational values." – Melissa[00:14:59] "Three out of four... want to be co-creators and collaborators in the brand journey. Store design, product customization... but you don't see it often in store design, I think... there's a real opportunity because you're getting validation buy in." – Melissa[00:28:30] "You have to have a team... you have to always understand the zeitgeist and how generations are evolving... because it's not a one-size-fits-all answer that's going to remain static." – Melissa[00:38:36] "What about it is going to feel more ethereal and more immersive... What are you giving people? Why are they getting out of their house? Why are they getting out of their phone? Why do they feel like they have to engage with this physical experience?" – MelissaIn-Show Mentions:New 2025 Gen Z ResearchOur Upcoming Webinar with MG2 AdvisoryThe Pop-Up Paradigm bookRetail Refined podcastMG2 AdvisoryAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

In this episode of The New Warehouse podcast, host Kevin Lawton speaks with Derek Dryer, co-founder of Relay Distribution, a thriving e-commerce fulfillment center in Houston, Texas. Derek shares his journey from scaling operations for a fitness YouTuber's brand to co-founding Relay Distribution. They discuss the challenges and strategies of handling influencer-driven product launches, the advantages of their unique YouTube-centric marketing approach, and the impact of installing a Pio automated storage and retrieval system. Derek also provides insights into managing manufacturing partnerships in China amid fluctuating tariffs and the exciting launch of a new partnered brand. This episode is packed with valuable takeaways for anyone in the fulfillment and warehousing industry.Check out Relay on YouTube here.Learn more about Collision Awareness here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show

INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.FERMATCreate funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af//What do you do when your eCommerce brand stalls—not failing, just stuck?In this tactical deep dive, Andrew walks through a real case study of a 7-figure brand that turned stalled momentum into its most profitable non-holiday month ever. You'll get specific data breakdowns on how changes in spend allocation, campaign strategy (including a massive shift toward Target ROAS), product prioritization, and CRO testing led to a whopping 88% increase in contribution margin—without increasing spend.If you're an operator feeling the pressure to grow but watching margins shrink, this episode is your playbook. Learn how to:- Run leaner without killing momentum- Make Meta's learning phase work for you- Use price testing and retention ads to boost profit per visitor- Think beyond creative volume to win consistently- Reinvest profit into real growth, like product development or new channels//CHAPTER TITLES:00:01:28 - My Brand Experienced Stalled Growth00:05:08 - Less Spend, More Efficient YoY00:06:56 - Spend Down, New Customer Revenue Up00:10:15 - Media Buying Changes00:13:54 - The Limits of Creative Diversity00:18:00 - Product Distribution00:21:17 - Key Takeaways00:28:15 - Spend Smarter Not Harder// SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Dans cet épisode, Laurent Kretz reçoit Julien Jalouzet, Chief Marketing Officer du Paris Basketball, avec Kévin Couvet en co-hosting.Ils échangent sur la construction d'une marque forte, l'ajustement du pricing pour rester accessible, et les défis auxquels est confronté un club en pleine ascension sportive et financière.Julien retrace aussi son parcours au PSG et à l'AS Monaco, et partage les coulisses des opérations marketing des plus grands clubs de France.Les temps forts : 00:00:00 – Introduction00:07:00 – Parcours : PSG, AS Monaco, Paris Basketball00:14:00 – Marketing sportif : spécificités du basket vs. football00:21:00 – Remplir des salles, toucher le grand public00:28:00 – Expérience spectateur et pricing stratégique00:35:00 – Modèle économique sans droits TV ni transferts00:42:00 – Storytelling, documentaire et activation de marque00:49:00 – Management, équipe et perspectives du club00:56:00 – Conseils clés en marketing du sport01:03:00 – ConclusionEt quelques dernières infos à vous partager :Suivez Le Panier sur Instagram lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm !Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast AddictLe Panier est un podcast produit par Cosa, du label Orso Media.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

On this episode, I'm talking about returns, refunds, and the hidden layer of post-purchase experience with Fernando Pedraz, founder of Reveni.We get into why instant refunds aren't just good CX, they're good business — and how Reveni is helping brands turn a painful process into a growth lever. Fernando shares how they assess refund risk in real time, what most brands get wrong about cross-border returns, and where automation adds value without losing the human touch.We also talk about the role of AI in fraud prevention, logistics, and finance infrastructure, why the post-purchase stack is still underdeveloped, and what smart brands are doing to stay profitable in a tougher market.If you're thinking about CX beyond the buy button, or building smarter systems behind the scenes, this one's for you.This episode is brought to you by Reveni. Reveni helps eCommerce brands turn refunds into retained revenue, by making instant exchanges the default, not the exception. Learn more at Reveni.Checkout Factory here.Sign up to our newsletter here.

In this special live episode of The Voice of Retail, recorded at RCC STORE 2025, I sit down with two retail thought leaders: Simone Lumsden, Senior Vice-President, Triangle Customer Loyalty and Triangle Retail Media, Canadian Tire Corporation, and Sandra Duff, Founder and Principal at Another Story Consulting. Together, we explore what it takes to deliver loyalty, excitement, and differentiation in an increasingly parity-driven retail environment.Simone shares how Canadian Tire is evolving its Triangle Rewards program beyond the traditional notion of loyalty. From its iconic paper money origins to a modern digital currency used across banners, Triangle is now designed to be simple, flexible, and personal. Simone explains how Canadian Tire is using customer data to deliver meaningful value through personalized offers and experiences, while acknowledging there's still work to be done to make those offers more relevant and engaging.Sandra contributes powerful insights drawn from her years of customer research, highlighting the crucial distinction between "jobs" and "joys" in retail. She stresses that while table stakes, such as price and convenience, must be met, fun and inspiration are what truly differentiate. Together, we discuss how in-store experiences must move beyond transactions to create environments that delight and connect with customers on an emotional level.The conversation shifts to retail media, where Simone emphasizes the importance of striking a balance between monetization and the customer experience. She describes how Canadian Tire is introducing in-store and digital retail media in non-intrusive, contextually relevant ways, avoiding the cluttered, disruptive examples seen elsewhere. Sandra reinforces that strong customer insights should never live in silos, but should empower every team—from marketing to store associates—to deliver differentiated value.We also delve into innovation and experimentation—from new flagship formats at Sport Chek and Mark's, to coalition partnerships, and the rise of agentic AI in shaping the future of shopping journeys. Simone encourages retailers to stay curious and test new approaches without fear of past failures, while Sandra calls for more real-time feedback loops and smaller-scale pilot programs to learn what resonates most. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Adrian and Renaud examine how small e-commerce sellers surged in popularity between 2015 and 2021 and why many are now struggling. They discuss the boom in dropshipping, the impact of rising advertising costs, the dominance of big brands, and how platforms like Amazon, Meta, and Google have changed the game. This episode explores why success has become increasingly challenging to attain for small to medium-sized e-commerce sellers and what strategies can still be effective.   Show Sections 00:00 – Introduction 01:28 – From 2015 to 2020: The e-commerce gold rush 03:08 – The dropshipping and ODM model: Opportunities and pitfalls 06:17 – Post-COVID Challenges 07:38 – Advertising Costs and Market Changes 09:02 – Online ads were cheap… until they weren't 10:34 – Big brands enter e-commerce and dominate paid ads 11:00 – Brand trust drives better ROAS and lower ad costs 12:49 – Rising CPC trends from Google, Amazon, and Meta 15:26 – Ad costs spike during peak seasons, another burden 16:00 – Amazon's costs and risks: Fulfillment, storage, bad reviews 19:47 – Challenges for small sellers vs. household-name brands 21:06 – Bigger budgets = better ad performance due to AI 23:39 – Strategies for Small E-Commerce Sellers 27:02 – Platform dependence: Sellers get squeezed from all sides 34:34 – Can small sellers still succeed—and how? 42:10 – Building a Brand and Community   Related content... Google Ads Statistics for 2024: Usage, Demographics & CPCs – DemandSage Top Cost Per Click (CPC) Statistics 2024 – Amra and Elma LLC Brand Performance: Maximizing Ad ROI – Search Engine Land Branded vs Non-Branded Keywords: The Impact on Your Marketing Strategy – QuickCreator The TikTok Shop Era of Super-Subsidies Is Ending – WIRED 2025 Trend: Mounting Pressure to Squeeze the Long Tail in Retail Media – eMarketer The Ecommerce Experiment: How I Spent $11K and Sold 4 Items on Amazon – Business Insider   Get in touch with us Connect with us on LinkedIn Contact us via Sofeast's contact page Subscribe to our YouTube channel Prefer Facebook? Check us out on FB Get in touch with us Connect with us on LinkedIn Contact us via Sofeast's contact page Subscribe to our YouTube channel Prefer Facebook? Check us out on FB

Roger Gothmann möchte Händler:innen im E-Commerce dabei unterstützen, ihre Umsatzsteuer abzuwickeln. In dieser Episode des Payment & Banking Fintech Podcasts spricht der Gründer von „Taxdoo”, wie er die Steuerberatung revolutionieren will.

Dan and Ian respond to a series of spicy "unpopular opinions" about entrepreneurship, employment, digital nomadism, and lifestyle design, sourced straight from Reddit. They weigh in on whether boring businesses really win, if you can get rich working a 9-to-5, and whether meeting locals is overrated when traveling as a nomad. LINKS: 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) Meet the world's most generous global entrepreneurs inside Dynamite Circle (https://dynamitecircle.com/) Connect with 7+ figure founders inside DC BLACK (https://dynamitecircle.com/dc-black) Remote First Recruiting: Find your next best remote hire in 21 days (https://remotefirstrecruiting.com/) CHAPTERS: (00:00:00) Intro (00:01:08) Unpopular Opinion #1: Boring Businesses Actually Win (00:05:26) Unpopular Opinion #2: A Job Can Make You Rich (00:11:22) Unpopular Opinion #3: Strategic Planning Is a Waste (00:13:49) Unpopular Opinion #4: Meeting Locals is Overrated (00:17:49) Unpopular Opinion #5: Entrepreneurship Isn't All Sacrifice CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: “Lifestyle Business” vs “Real Business” (https://tropicalmba.com/episodes/lifestyle-vs-real-business) Taking the Entrepreneurial Leap (https://tropicalmba.com/episodes/entrepreneurial-leap-gino-wickman) A Game of Would You Rather ft. Noah Kagan (https://tropicalmba.com/episodes/would-you-rather)

I know we are totally in the bag with our great partners at eTail, but here is a really cool preview of the upcoming Boston eTail coming up August 11-14! The producer and all knowing Elizabeth Robillard joins us and we break down what you are going to see in Boston!  Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email   Elizabeth Robillard LinkedIn: https://www.linkedin.com/in/elizabeth-robillard-a3141150/   eTail Boston! https://etaileast.wbresearch.com/ REGISTER NOW and get 20% off use the CODE: ALWAYSOFFBRAND Quickfire Podcast Network Shows: Brain Driven Brands  YouTube: https://www.youtube.com/@SarahLevinger Apple: https://podcasts.apple.com/us/podcast/brain-driven-brands/id1752169629   QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com  Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin:  https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.   LinkedIn https://www.linkedin.com/in/summerjubelirer/   Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/   Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon.Hayley is the Director of Ecommerce at Camco Manufacturing and is responsible for their very substantial Amazon business. Hayley lives in North Carolina.  LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/   Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449   “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.  

Scotty O could not let this go any longer. After all the analysis and reports on how 2025 Prime Day really did. Well here is a breakdown of why it was one of if not the worst one in the 10yrs of the event!   Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email eTail Boston! https://etaileast.wbresearch.com/ REGISTER NOW and get 20% off use the CODE: ALWAYSOFFBRAND Quickfire Podcast Network Shows: Brain Driven Brands  YouTube: https://www.youtube.com/@SarahLevinger Apple: https://podcasts.apple.com/us/podcast/brain-driven-brands/id1752169629   QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com  Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin:  https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.   LinkedIn https://www.linkedin.com/in/summerjubelirer/   Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/   Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon.Hayley is the Director of Ecommerce at Camco Manufacturing and is responsible for their very substantial Amazon business. Hayley lives in North Carolina.  LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/   Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449   “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.  

There's nothing more frustrating than watching your money disappear into vague marketing campaigns with zero return. You get all the hype, the buzzwords, and the dashboards—but not the customers. For many businesses, it feels like throwing darts in the dark and hoping something sticks. You just want a strategy that actually works, plain and simple. Maxwell DesMarais is the Director of Strategy at Vital Design, where he leads SEO and paid media for clients across industries. He also runs My Outdoor Base Camp, a site with over 120K monthly visitors. Today, Max shares practical digital marketing advice, including how to spot low-effort, high-return opportunities and what to look for in a marketing agency. He stresses the importance of conversion-focused funnels, transparent reporting, and hiring marketers who actually apply their own strategies. Stay tuned! Resources: vital. | Award-winning web design, eCommerce development & digital marketing strategies My Outdoor Basecamp | Your Basecamp for Outdoor Knowledge. Trusted by 4,000+ people every day. Follow Maxwell DesMarais on Facebook Connect with Maxwell DesMarais on LinkedIn

How Aerflo disrupted sparkling water with portable design, sustainable refills, and a cofounder duo solving big problems with bold ideas.For more on Aerflo and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What does it take to bring authentic Korean traditional food to a global audience through e-commerce? David Polinchock chats with Ryan Kim, founder of Kim'C Market, a Korean food import business, to explore how personal experience sparked a mission to deliver healthier, artisanal products directly from Korean farmers. ⏱ Timestamps: [00:00] Ryan's personal story: loss and health awakening [02:30] Starting an e-commerce brand with no prior experience [05:00] Sourcing authentic ingredients: visiting farmers in Korea [08:00] Educating customers on fermentation and product quality [11:00] Navigating marketing and growing a diverse customer base [14:00] The power of authenticity and direct relationships [17:00] Lessons learned and future plans for expansion

Microsoft is undergoing a significant restructuring, placing artificial intelligence (AI) at the forefront of its strategy. The company has announced the layoff of approximately 9,000 employees, primarily targeting generalist sales roles, as it shifts towards a model that prioritizes technical expertise over traditional relationship-building in sales. This move is part of a broader initiative to enhance its AI offerings, particularly through its Copilot program, which has seen a 50% increase in funding and a 70% rise in partner incentives. Microsoft aims to eliminate product silos and align its go-to-market strategy with customer priorities, emphasizing the importance of AI integration in sales and service delivery.OpenAI is also making waves by diversifying its cloud infrastructure, now utilizing Google Cloud alongside Microsoft, CoreWeave, and Oracle. This strategic shift comes as OpenAI prepares to introduce new features in its ChatGPT platform, including a checkout function for e-commerce, which will allow users to make purchases directly through the chatbot. The company is positioning itself to compete more directly with Microsoft's Office suite by enhancing productivity tools and integrating e-commerce capabilities, signaling a move from being a model provider to an end-user platform.Amazon Web Services (AWS) has launched a new platform called Amazon Bedrock Agent Core, designed to facilitate collaboration among AI agents across organizations. This platform aims to address concerns about job security in the face of AI advancements, as it allows for the construction of interconnected AI agents capable of performing various tasks. Unlike competitors, AWS's offering is designed to be flexible and support multiple AI frameworks, positioning it as a neutral infrastructure provider in the AI landscape.In a rapid-fire segment, several companies have announced new partnerships and product updates. iRACA has teamed up with TD Cynics to extend its secure access services, while cgen.ai has launched a platform to streamline AI workloads. Nutrien has improved its Document AI software, and Cohesity has integrated its data management platform with Microsoft 365 Copilot, enabling users to leverage backup data for informed decision-making. These developments highlight a trend towards enabling service providers to evolve from mere technical support to delivering measurable business outcomes. Four things to know today 00:00 Microsoft Shakes Up Partner Strategy with AI Funding Boost and Workforce Realignment05:42 OpenAI's Cloud Diversification and Agent Ambitions Could Upend SMB Workflows08:35 AWS Launches AgentCore to Build Networks of Interconnected AI Agents11:15 Aryaka, C-Gen.AI, Nutrient, Cohesity Roll Out Innovations Targeting Business Value This is the Business of Tech.     Supported by:  https://timezest.com/mspradio/  All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Kelcey Lehrich is the Co-Founder and CEO of 365 Holdings, based in Akron, Ohio. 365 Holdings acquires and operates consumer products companies, with a focus on eCommerce and a goal of long-term ownership.In our conversation, Kelcey shares his path to entrepreneurship and his evolution from making his first acquisition to becoming a seasoned operator. He weaves in lessons from challenging ventures, unconventional acquisitions, and the earned wisdom of building durable businesses in the competitive world of e-commerce.We unpack how Kelcey thinks about demand creation versus demand capture, what it takes to build a resilient holding company, the tradeoffs between a centralized shared-services model and a decentralized structure, and how to create the best long-term home for brands. He also shares wisdom on what makes a company worth buying in the first place, lessons learned from organizing the HoldCo Conference — the un-conference of Micro Private Equity — here in Cleveland, and much more.Kelcey offers valuable insight for anyone exploring entrepreneurship through acquisition — or simply curious about how to thoughtfully scale something of quality over time. Please enjoy!00:00:00 - The Entrepreneurial Spirit Unlocked  00:05:32 - Navigating Early Entrepreneurial Ventures  00:08:28 - The Birth of 365 Holdings  00:11:18 - E-Commerce Evolution and Insights  00:14:36 - Acquisition Strategies and Lessons Learned  00:17:37 - Understanding Distressed M&A  00:20:13 - The Rise of Entrepreneurship Through Acquisition  00:35:33 - Evolving Business Strategies  00:38:30 - Defining Success in Business  00:39:46 - Core Values and Company Culture  00:40:58 - Raising the Quality Bar  00:42:59 - The HoldCo Conference  00:45:20 - The Mindset of a HoldCo Entrepreneur  00:47:01 - Incentives and Profit Sharing  00:49:30 - Inspirations and Aspirations  00:50:16 - The Future of E-Commerce  00:52:12 - Opportunistic Acquisitions  00:53:19 - Building in Northeast Ohio  00:55:00 - Hidden Gem-----LINKS:https://365-holdings.com/https://www.linkedin.com/in/kelceylehrich/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Costco is known for its unique business model and loyal member base. How has Costco approached retail media differently, and what role does it play in enhancing the member experience and driving sales? Costco operates across physical warehouses, eCommerce, and delivery channels. How do you ensure retail media efforts align seamlessly with the company's omnichannel strategy? With retail media, shopper marketing, and eCommerce marketing increasingly converging, what strategies are you using to connect these disciplines and maximize the impact of programmatic media solutions? What do you see as the next big trend or challenge for retail media in the wholesale space, and how is Costco positioning itself to stay ahead of the curve?  As you continue to grow Costco's retail media program, what excites you the most about the opportunities or innovations on the horizon?

Darpan Saini is the CEO of App0, a generative AI platform that builds intelligent, human-centered digital assistants for companies. Previously, he co-founded Cloud Lending Solutions, which streamlined lending operations for major financial institutions before its acquisition by Q2. Darpan is also a member of the ELFA Innovation Advisory Council, where he helps shape the future of FinTech.  In this episode… Despite investing in website optimization tools, eCommerce brands are struggling to increase conversions. The user experience on most sites has plateaued, with little innovation in how shoppers search, explore, and make decisions. As customer behavior shifts toward AI-powered conversational tools, how can brands adapt their digital experiences to meet these expectations? With experience developing generative AI for eCommerce, Darpan Saini maintains that brands can transform static sites into intelligent, interactive experiences. Traditional optimization tactics, like minor UI tweaks or static product filters, offer diminishing returns. Instead, Darpan recommends investing in AI-powered quizzes, personalized product detail pages, and conversational search that can adapt in real time to each shopper's needs. By enabling one-to-one personalization without needing user data histories, brands can convert more first-time visitors, reduce returns, and stand out in a crowded market.  In this week's episode of The Digital Deep Dive, Aaron Conant speaks with Darpan Saini, CEO of App0, about improving conversion rates through AI-powered shopping experiences. Darpan talks about the rise of voice commerce, how his company develops A/B testing to increase conversions, and offers advice for deploying AI-powered shopping assistants. 

One viral video can change the entire trajectory of your Amazon brand. In this episode of Built by Business, Andy breaks down what makes videos go viral in 2025—and how smart brands are engineering that success with strategy, not luck.   You'll learn what platforms are working best (TikTok, Reels, YouTube Shorts), how to structure content for watch time and clicks, and what kind of sales lift to expect when it works. Andy shares real examples from agency clients and how one short video can impact keyword rank, organic sales, and long-term brand equity.   Whether you're a brand owner, creator, or agency partner—this episode will show you how to turn your camera roll into a growth engine.   Need help creating your own viral moment?   Book a free Amazon brand audit at www.weavos.io

Prime Day 2025 is in the books and I'm sharing some results from some of my own clients and brand. We also unpack the latest Marketplace Pulse article on why tariffs aren't driving international expansion...   Grab 2-FREE months of sellerboard here: https://sellerboard.com/?p=01393   Get a free Amazon Brand Audit at www.weavos.io 

Send us a textWhat if you could transform your health, mindset, and business—starting with what you put in your body?In this powerful episode, Joey Pinz talks with Justin Snyder, founder of the 8-figure brand Forest Super Foods, about ancient wellness practices, entrepreneurship rooted in purpose, and the art of living fully. From a life-changing encounter with spirulina chips in India to building a global health business without outside investors, Justin reveals how martial arts, farming, and high-quality nutrition create a framework for resilience and clarity.

Bill Carlin didn't just build a business; he built a movement. From shipping packages out of his bedroom to launching Racklify, a no-BS platform that connects merchants with warehouses (without shady middlemen), Bill's story is a crash course in modern e-commerce, fulfillment, and hustle. In this episode, you'll learn: Why fulfillment is make-or-break for online sellers What COVID did to the world of shipping and logistics How to avoid getting screwed by bad 3PL (third-party logistics) providers The smarter way to grow your product biz (locally & globally) Who is Bill?  William “Bill” Carlin is the founder of Shipmate Fulfillment and Racklify, the latter now operating in 50+ countries. A Wharton alum, Bill built a $10M e-commerce business, expanded it into 3PL operations, and now redefines logistics with a tech-driven marketplace.   Why Should You Listen? This episode is packed with usable tips for anyone selling online, whether you're just starting out or scaling fast. If you want fewer shipping headaches and more smart growth, hit play.   Favorite Quote: “Business schools do not teach sales. If you want to sell, you gotta learn it yourself.”   Connect with Bill: Website: https://racklify.com LinkedIn: https://www.linkedin.com/in/william-carlin-2100b5189/ YouTube: https://www.youtube.com/channel/UCd6or1xDBCclDJ-PGWy0cbA  

Links & Resources:Apparel Success Mastermind: https://www.skool.com/apparel-success-mastermindDesign.com (design tool with discount): https://www.design.com/apparelsuccessIn this video, I reveal how we're using advanced AI tools—specifically ChatGPT Pro—to solve major business challenges and scale our clothing brand, Therapywear, toward becoming a multi-million dollar company. From reducing manufacturing costs to streamlining overseas shipping and optimizing Facebook ads, AI is transforming the way we run every part of our business. Therapywear launched the world's first infrared heated hoodie designed for neck, back, and shoulder pain relief in late 2024. Despite early success with sold-out inventory and strong customer reviews, we faced bottlenecks in manufacturing expenses and lengthy overseas shipping delays. By investing in ChatGPT Pro's AI capabilities, including live web browsing and powerful data synthesis, we uploaded every detail from Shopify sales, Meta ad campaigns, QuickBooks finances, product patents, and more. This enabled us to get AI-driven insights and solutions faster than ever. Watch as I demonstrate how AI helped us find reliable overseas manufacturers that can produce our complex heated clothing product at a competitive cost and offer direct-to-customer shipping to eliminate long lead times. I also show how ChatGPT assisted in drafting outreach emails and how this new way of running a brand can be a game-changer for entrepreneurs. If you're building a clothing brand or any ecommerce business, this video shows you how to harness AI like ChatGPT Pro to crush bottlenecks, optimize supply chains, and scale faster with smarter marketing. Don't miss the future of brand building with AI-powered business growth strategies.0:00 AI solving business problems instantly0:24 Launch & early success of TherapyWear hoodie0:46 Key challenges: manufacturing costs & shipping delays1:05 Why we invested in ChatGPT Pro for business growth2:01 Uploading company data into ChatGPT for insights4:48 How AI finds overseas manufacturers & improves supply chain6:36 Using AI to write emails and secure manufacturer calls7:17 The future of AI-driven brand building & how to get started

In this episode from Through the Line, a new PMMI Media Group podcast, Packaging World editor-in-chief Matt Reynolds talks about the evolving e-commerce landscape and its impact on packaging – exploring key findings from PW's annual outlook report and highlighting growing complexity, shrinking margins, and the rising importance of sustainability, durability, and design in direct-to-consumer packaging.Experience the future of packaging and processing—up close and in actionIt all starts here. Don't miss out—register today at packexpolasvegas.com/unpackedpod PMMI members and PACK EXPO exhibitors, see real data, from PMMI Media Group campaigns, on engagement from validated, verified end users—including the amount of captured leads, and even how PACK EXPO booth visits align with pre-show marketing. Request your custom Competitive Analysis Report now at pmmi.media/carRegister for PACK EXPO Las Vegas today!

What happens when a former automotive executive pivots into e-commerce logistics and builds one of the fastest-scaling fulfillment companies in the world? You'll find out in this revealing conversation with Abel Horvath. In this episode of Disruptive CEO Nation, Abel Horvath, Founder and CEO of Fulfillment Hub USA joins the conversation. Starting out in Miami just months before the pandemic, Abel scaled his business to include facilities across the U.S., Europe, and South America—all while navigating global supply chain chaos, customer needs, and explosive e-commerce demand. Abel shares what it takes to lead a fast-growing logistics company, why customization is the future of fulfillment, and the unexpected lessons he's learned along the way. If you're in the business of physical products or curious about global entrepreneurship, this is a must-listen episode packed with operational wisdom, leadership insights, and inspiring grit.   Here are highlights: -Abel's Journey from Volkswagen to Founder: He left a corporate job at VW to start his own fulfillment business beginning with package forwarding and expanding into global e-commerce logistics. -Global Growth in Just a Few Years: Fulfillment Hub USA now has facilities in Miami, New York, LA, San Francisco, Poland, Germany, Colombia, India, and more. -Helping Clients Sell More, Not Just Ship: The company offers product customization, website setup, and marketing support to help clients grow, not just store and ship products. -Adapting to Tariffs and Changing Margins: When tariffs increased, Abel noticed which clients could absorb the cost and which couldn't. This helped shape new strategies to serve different types of businesses. -Hard Lessons from Rapid Scaling: Abel shares the importance of cash reserves, having multiple backup plans, and building a team that's willing to grow with you even during 14-hour workdays.   About the guest: Abel Horvath is the visionary founder and CEO of Fulfillment Hub USA, a rapidly scaling e-commerce logistics company. With a Ph.D. in economics and years of experience at Volkswagen Group, Abel pivoted during the early days of the pandemic to build a global fulfillment network—from Miami to Europe and South America. Under his leadership, the company has grown to include multiple U.S. hubs and international operations in Poland, Germany, Colombia, and India, with new facilities on the horizon. Passionate about innovation, Abel empowers clients with value‑add services like product customization, marketing support, and full business setup. A relentless problem‑solver, he advocates for strong cash reserves, agility, and a loyal, dedicated team to support fast-paced growth.   Connect with Abel:   Website: https://fulfillmenthubusa.com/ LinkedIn: https://www.linkedin.com/in/abelhorvath/   Connect with Allison: Feedspot has named Disruptive CEO Nation as one of the Top 25 CEO Podcasts on the web, and it is ranked the number 6 CEO podcast to listen to in 2025! https://podcasts.feedspot.com/ceo_podcasts/ LinkedIn: https://www.linkedin.com/in/allisonsummerschicago/ Website: https://www.disruptiveceonation.com/    #CEO #leadership #startup #founder #business #businesspodcast  Learn more about your ad choices. Visit megaphone.fm/adchoices

Watch our documentary on the Future of the CMO from this link

Watch the video interview on YouTube: https://youtu.be/TMVqWfaddG8Shopify store owners: what if one simple question could improve your ad spend, creative, and segmentation?In this episode of The Unofficial Shopify Podcast, Matt Bahr, founder of Fairing, unpacks what 20 million post-purchase surveys taught him about attribution—and why most brands still get it wrong. Learn how to track what really works, identify new channels like AppLovin and CTV, and use surveys to improve more than just marketing.In this episode, you'll learn:Why last-click attribution is broken—and what to use insteadThe one survey question every brand should askHow Fairing's data reveals the rise of AppLovin and CTVWhat zero-party data can do for your segmentation and CROHow top brands like Bombas and Thrive use surveys to drive actionSponsors:ZipifyCleverificViralsweepResources mentioned:FairingShopify App ListingLLM BenchmarksMatt Bahr on LinkedInWork with Kurt:ApplyClient ResultsJoin the Newsletter

Negative reviews don't just hurt your rating—they kill your conversions. In this episode of Built by Business, Andy Isom is joined by Shane Barker of TraceFuse to uncover how Amazon sellers can legally and compliantly remove reviews that violate Amazon's policies. You'll learn what kinds of reviews are eligible, why most sellers fail to remove them, and how TraceFuse identifies and resolves review sabotage the right way.   Use the FREE Review Checker here: https://tracefuse.ai/amazon-review-checker/   Checkout TraceFuse here: https://tracefuse.ai/