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AI chatbot adoption is moving rapidly. We can already ask the tools to help us find local restaurants, a good deal on an item we're looking to purchase. And soon, we'll even be able to buy products from Walmart through ChatGPT. But as more people turn to AI for search and shopping, what happens to small businesses that traditionally depend on web searches and online reviews?
AI chatbot adoption is moving rapidly. We can already ask the tools to help us find local restaurants, a good deal on an item we're looking to purchase. And soon, we'll even be able to buy products from Walmart through ChatGPT. But as more people turn to AI for search and shopping, what happens to small businesses that traditionally depend on web searches and online reviews?
In this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Andrea Steele, Area Vice President (AVP) eCommerce & Customer Marketing at Kraft Heinz.Andrea shares her framework for embedding digital and eCommerce capabilities across large organizations, and how true transformation starts upstream, in brand strategy, product development, and core business processes.She breaks down five steps to make digital change stick, from aligning on strategy to measuring success and celebrating wins. Andrea also discusses balancing change management with team wellbeing, fostering collaboration across functions, and driving long-term transformation while keeping pace with an industry and audiences that move at lightning speed.Key takeawaysLead with strategy: Tie every digital effort to a clear business goal before investing in tools.Embed early: Bake eCommerce into brand planning and product development to make change stick.Align cross-functionally: Involve legal, finance, and supply teams early to remove bottlenecks and speed up execution. Hosted on Acast. See acast.com/privacy for more information.
On the latest episode of the Remarkable Retail Podcast co-hosts Steve Dennis and Michael LeBlanc deliver another fast-moving episode at the intersection of strategy, leadership, and retail reinvention.The episode opens with Steve leading the weekly news rundown, spotlighting Walmart's groundbreaking partnership with OpenAI's ChatGPT — a move that could redefine how shoppers discover products and transact. They then turn to earnings where LVMH's modest rebound hints at a possible luxury reset, contrasted sharply with Saks Global's double-digit losses and ongoing integration pains. The co-hosts analyze Levi's direct-to-consumer surge under CEO Michelle Gass, before diving into Aritzia's remarkable 32% growth and aggressive US expansion.From there Michaels Arts & Crafts CEO David Boone joins for a wide-ranging conversation about creativity, transformation, and speed. Boone shares how Michaels' “seize the moment” initiative emerged after the collapse of Party City and JoAnn's — an opportunity to rapidly introduce new in-store and digital concepts like The Party Shop and Balloon Bar. Drawing on his leadership experience at Staples Canada, Boone contrasts private equity agility with public-company complexity and explains why, in today's market, inaction is riskier than risk itself.Boone also details Michaels' journey toward a truly omnichannel creative ecosystem, where digital discovery enhances the tactile joy of physical stores. He discusses the integration of JoAnn's beloved IP into the Michaels experience and how the company's purpose — “fueling the joy of creativity and celebration” — guides everything from store design to marketing voice.Steve and Michael close with their “what's remarkable” segment, breaking down OpenAI's new Sora social video app and the explosive pace of AI adoption and lifting up International artisanal brand MUDD and the creative retail energy they embody. Together they reflect on the balance of innovation, humanity, and retail momentum heading into the 2025 holiday season. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
One of the biggest questions I get this time of year is whether or not you should update your email automations for Black Friday and the holiday season. Spoiler alert: my answer hasn't changed since 2022 Inside this episode: Whether you really need to update your email automations for Q4 A smarter way to keep your flows seasonally relevant The one thing you might want to turn off during BFCM A quick tweak that could boost conversions in your top-performing flows How to make your holiday products more visible—automatically _______ Holiday Podcast Episodes & Resources http://ecommercebadassery.com/holidaypodcast _______ Full Episode Show Notes http://ecommercebadassery.com/351 _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
In this episode of Grow a Small Business, host Troy Trewin interviews Dmitriy Peregudov, founder of Gift Baskets Overseas, shares his inspiring 28-year journey from sending flowers to loved ones in Russia to leading an $11M global gifting company with 120+ team members. He talks about building a business rooted in patience, perseverance, and people-first values. Dmitriy discusses how focusing on customer experience and team culture fueled long-term success. He also explains the role of SEO and AI in modern marketing and why brand trust matters more than ever. From overcoming fraud challenges to achieving a 64% Net Promoter Score, his story highlights sustainable growth and resilience. A must-listen for entrepreneurs who believe slow, steady, and thoughtful growth wins the race. Other Resources: An easy way to measure if your customers love you in 21 minutes – use the Net Promoter Score (NPS). And it's FREE. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Dmitriy Peregudov, the hardest thing in growing a small business is having the patience and perseverance to push through the early, slow stages while learning things outside your comfort zone. He explains that growth often requires focusing on areas you don't enjoy, making tough decisions, and knowing when to let go and replace yourself in certain roles. Understanding every part of the business—even the ones you're not good at—is essential, because only then can you hire the right people and build a strong foundation for long-term success. What's your favorite business book that has helped you the most? Dmitriy Peregudov's favorite business books include Further, Faster by Bill Flynn, which provides clear frameworks for business growth, and Delivering Happiness by Tony Hsieh, which inspired him to build a people-first company culture. He also recommends The Five Types of Wealth by Sahil Bloom for understanding balance in life and business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Dmitriy recommends the Harvard Business Review (HBR) Podcast for case studies and expert discussions, and Lex Fridman's Podcast for deep, thought-provoking conversations that go beyond business into leadership and innovation. He also appreciates podcasts like Built to Sell Radio for real-world entrepreneurship lessons. What tool or resource would you recommend to grow a small business? He highly recommends HubSpot, calling it a game-changer for small businesses. From marketing automation to CRM and workflow management, it helped his team streamline communication, improve sales processes, and enhance customer relationships. What advice would you give yourself on day one of starting out in business? According to Dmitriy Peregudov, the advice he would give himself on day one of starting out in business is simple yet powerful — “Just do it.” He believes that too many entrepreneurs hesitate, overthink, or wait for the perfect moment, but real growth happens only through action. Taking the first step, learning from mistakes, and adapting along the way are far more valuable than waiting for ideal conditions that may never come. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Success in business comes from patience, perseverance, and focusing on what truly matters — Dmitriy Peregudov Growth isn't always about getting bigger, it's about getting better with every challenge — Dmitriy Peregudov The best way to build a loyal customer is to fix their problem so well they never forget you — Dmitriy Peregudov
Success on Amazon isn't about avoiding problems, it's about growing through them. In this episode of Built by Business, Andy features one of his coaching students and now Weavos agency clients - Warren, who launched his first product just a month ago and is already building momentum. Warren shares raw lessons from his early journey: learning to expect delays, the importance of first impressions, and why struggle isn't a setback, it's the shortcut to success. If you're preparing for your first launch or fighting through growing pains, this is the reminder you need to keep moving forward. Learn more or request your free Amazon Brand Audit at www.weavos.io
Amazon's new FBA fees have been announced for 2026 and Amazon themselves claim that their new fees only add 8 cents per unit sold of the average item selling price. Is that really the case though? In today's episode, Dave breaks down how the new fees ACTUALLY work, which products came out unscathed, and Amazon's bigger picture goals. Today's episode is sponsored by Sellerboard. Sellerboard helps users track sales, refunds and fees in real time, and even counts your indirect expenses in final profit. Beyond analytics, Sellerboard also streamlines operations with smart portfolios for PPC, inventory forecasting & management and more! Try Sellerboard free for 2 months — no credit card required. Just go to sellerboard.com/ecomcrew and get clarity on your margins today. Amazon released their new FBA fees for 2026. Keeping up with tradition, Amazon released it in the most confusing way possible. They also claim that their new fees only add 8 cents per unit sold of the average item selling price. This leaves sellers scrambling to calculate how their products and profit margins will be affected. Luckily, Dave is breaking down these fees on a per size category level and how these will affect you as a seller, whether you sell small or oversized items. Dave also breaks down the pricing increases for their different programs, namely Amazon's bulk storage program AWD and Multi Channel Fulfillment. Timestamps 00:00 - Introduction to Amazon's FBA Fee Increases 02:53 - The Impact of FBA Fee Changes 05:49 - Analyzing Fee Increases by Product Category 08:54 - The Effect on Bulky Items and Packaging 11:49 - Placement Fees and Their Implications 14:50 - Additional Fee Categories and Inbound Defects 17:50 - Conclusion and Future Considerations As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!
Kirsten Maitland is the co-founder of Rebel Cheese, an award-winning Austin-based vegan cheese brand backed by Shark Tank investor Mark Cuban. A former U.S. Navy veteran and Microsoft agile coach, Kirsten brings her background in tech innovation to reimagine plant-based dairy through traditional cheesemaking techniques and smart Ecommerce strategy.After leaving a stable four-day tech career to pursue purpose over comfort, Kirsten built Rebel Cheese from a six-bottle wine fridge experiment into a nationally recognized brand featured by The New York Times. From launching DTC overnight during COVID to scaling through broken shipments and real-time customer feedback, her journey reveals what it takes to grow authentically while staying true to your values.Whether you're building a mission-driven CPG company or refining your feedback loop before scaling, Kirsten shares a masterclass in transforming curiosity and conviction into sustainable growth.In This Conversation We Discuss:[00:03] Intro[00:55] Bringing tradition into modern food innovation[01:30] Turning passion for food into a scalable concept[02:34] Validating a product through emotional connection[03:33] Turning crisis into new growth channels[04:44] Fixing packaging with help from early partners[06:03] Shipping curated boxes to customers' doors[07:00] Selling out with zero ads or paid marketing[08:00] Turning online orders into lasting connections[08:58] Delaying advertising to protect cash flow[10:21] Stay updated with new episodes[10:31] Learning to sustain momentum after viral moments[12:24] Studying investor dynamics before pitching[12:53] Episode Sponsors: Electric Eye & Heatmap[15:32] Launching fast to gather real customer feedback[18:01] Leveraging AI agents to save time and moneyResources:Subscribe to Honest Ecommerce on YoutubePlant-based cheese you'll actually love rebelcheese.com/Follow Kirsten Maitland linkedin.com/in/kirstenmaitlandSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
From lessons on leadership and scaling strategies to an incredible talk about vulnerability as an entrepreneur, this year's ECF Live had it all. In this episode, I'm joined by longtime co-host and community member Bill D'Alessandro to recap our 10th annual event—this time hosted in Bozeman, Montana. Listen in as we share standout talks, reflect on the energy and evolution of the ECF community, and laugh our way through some unexpected moments (including the hardest speaker slot in history). From deeply vulnerable founder stories to breakout sessions on automation, international hiring, and leadership, we unpack the highlights from this year's ECF Live and look at what's ahead for 2026. You can find show notes and more information by clicking here: https://bit.ly/4n4nxNK Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
What happens when a real estate investor turns AI strategist? From content to client care, Alejandra Teran chats with us to share how AI is already transforming the business. If you're wondering how to use AI without losing your voice (or your value), this conversation is your starting line. Key takeaways to listen for Why agents who resist AI are about to fall behind What “training a GPT” actually means, and how it can save you hours every week Surprising ways AI is reshaping how buyers and sellers find and trust agents Common mistakes agents make with AI tools Real examples of how to use AI in real estate Resources mentioned in this episode Perplexity ChatGPT About Alejandra Teran Alejandra is an AI advisor, digital transformation leader, and Salesforce expert with over 25 years of experience helping organizations leverage technology for growth and efficiency. She empowers professionals to use AI as a superpower, saving time, boosting productivity, and scaling smarter through strategic consulting, training, and automation. Alejandra is also the founder of 10X Cloud Value, a Salesforce consultancy maximizing ROI, and an AI-powered eCommerce venture. Connect with Alejandra Website: Chief AI Wiz LinkedIn: Alejandra T. - 10X Cloud Value TikTok: @chiefaiwiz Instagram: @chiefaiwiz YouTube: Alejandra Teran - Chief AI Wiz Email: alejandra@chiefaiwiz.com Connect with Leigh Please subscribe to this podcast on your favorite podcast app at https://pod.link/1153262163, and never miss a beat from Leigh by visiting https://leighbrown.com. DM Leigh Brown on Instagram @ LeighThomasBrown.
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Most founders are saving time with AI, but few are actually making money with it. In this episode, Juan Montero of Flowgrama reveals how bootstrappers can build practical AI agents and automations that actually drive revenue. LINKS Juan's AI Automation Business: Flowgrama (http://flowgrama.com/) Contact Juan (mailto:juanra@flowgrama.com) Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) Connect with 6-, 7- & 8-figure founders in person and online (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:51) This Week's Guest: Juan Montero of Flowgrama (00:03:07) Discovering the Power of Automation (00:06:32) How LLMs Changed the Game (00:09:35) The Truth About AI and Job Security (00:14:31) Understanding AI Agents vs. LLMs (00:17:42) APIs: The Backbone of Automation (00:19:29) The Founder's AI Toolkit (00:24:33) Making Money with Social Automation (00:27:00) How to Avoid Getting Banned on LinkedIn (00:35:38) Using AI Agents for Business Intelligence (00:38:28) Building an HR Agent for Your Team (00:45:44) The Future of CRM Is Custom-Built (00:49:42) Founders Who Are Actually Making Money with AI CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: $400K in Points & 100% Vibe Coded Shopify Forecasting App with “SpyGuy” Allen Walton (https://tropicalmba.com/episodes/400k-in-points-vibe-coded-app) Why Founders Shouldn't Delegate AI (Barcelona Recap) (https://tropicalmba.com/episodes/why-founders-should-not-delegate-ai) How to Get Rich on X With a Fake Persona (https://tropicalmba.com/episodes/get-rich-fake-persona)
Norm Farrar returns to reveal how sellers win in 2025: AI + AEO, authority building, influencer do's/don'ts, email that prints money, and why events & cigars power real networking. Join us for an engaging discussion as we welcome back Norm Farrar, the first-ever repeat guest on the AM/PM podcast under Kevin King. Norm shares his fascinating journey into the world of influencer marketing, shedding light on the hard work and strategic workflows that come with it. He opens up about the challenges he faced in tracking commissions and the newfound respect he gained for content creators. We also explore how Norm's innovative use of technology, like Zapier, helped streamline the process of creating engaging content, from scripting to filming, providing valuable insights for aspiring influencers and marketers alike. As the conversation unfolds, we dive into the cultural significance of cigar smoking as a communal activity. Norm shares personal experiences from cigar lounges, highlighting how they serve as unique environments for stress relief, networking, and building friendships across diverse backgrounds. We reflect on numerous occasions where cigars have facilitated connections at various events, including Amazon gatherings, fostering an inclusive "brotherhood" or "sisterhood" for all participants. Upcoming events, such as the one planned in Tampa, are mentioned as further opportunities to strengthen these connections. Additionally, the episode explores the evolving landscape of e-commerce and retail, emphasizing the importance of being an early adopter and maintaining a strong omni-channel presence. We discuss the opportunities beyond Amazon, including platforms like Walmart and TikTok shops, and the critical role of brand perception and packaging when transitioning to retail. Listen in as we highlight the enduring power of email marketing, debunking myths about its obsolescence and showcasing the strategic use of AI to enhance targeting and personalization. Whether you're an aspiring influencer, an e-commerce professional, or simply curious about the future of marketing, this episode is packed with valuable insights and practical advice. In episode 469 of the AM/PM Podcast, Kevin and Norm discuss: 00:00 - Influencer Marketing and AI Workflow 08:35 - Product Promotion Success Story 12:16 - The Bonding Power of Cigars 16:46 - Amazon Networking Events and Bondings 21:10 - Networking Events and Industry Education 24:17 - Networking and Education in Amazon 30:19 - Utilizing Customer Questions for Marketing 32:22 - The Future of E-Commerce and Retail 40:35 - Maximizing Email Marketing Impact 41:42 - The Power of Email Newsletters 48:03 - Email Marketing and AI Optimization 50:46 - Generational Shift in Consumer Preferences 53:43 - Marketing Misfits Podcast
Kroger announces plans to use DoorDash's Dashmart fulfillment service for delivery, joining CVS and other retailers. This comes as Kroger re-examines its Ocado automated warehouse infrastructure and expands DoorDash delivery to all 2,700 stores. Chris worries this signals a lost e-commerce strategy, while Anne focuses on the need for in-store automation. The hosts debate whether Kroger is making the right moves or swinging the pendulum too far away from owned infrastructure toward third-party marketplaces. #Kroger #DoorDash #GroceryDelivery #Ecommerce #Ocado #Instacart #RetailStrategy #OnlineGrocery #MicroFulfillment
Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Unlock the secrets of eCommerce optimization with Favour Obasi-ike! In this episode, we dive deep into the ultimate showdown: Shopify SEO vs WordPress SEO. Whether you're focused on local marketing strategies or scaling nationally, understanding which platform fuels your marketing success is crucial. Discover proven SEO tactics for website optimization, from image compression and technical SEO to content marketing strategy that drives organic traffic.We break down the critical SEO strategies for both platforms—learn why WordPress demands consistent maintenance and plugin updates, while Shopify offers a simpler, lower-maintenance backend for asset acquisition and product monetization. Get actionable AI tips on audio marketing, email marketing strategy, and how to monetize your email list effectively.This is a masterclass in search engine optimization that moves beyond basic SEO tips to cover branding strategy, market intelligence, and measuring ROI. Learn how to create a successful marketing plan that turns your website into a high-converting asset. Don't miss these essential marketing fundamentals for business optimization and digital success.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Subscribe to the We Don't PLAY Podcast--------------------------------------------------------------------------------Key Episode Topics:Shopify vs WordPress: Platform choice for selling products vs selling services.SEO Optimization: Image file naming, alt text, and site speed fundamentals.Content Strategy: How to use audio and blog content for audience building.Website Maintenance: The non-negotiable tactics to avoid critical errors.AI Marketing: Leveraging AI strategies for search engine dominance and brand mentions.--------------------------------------------------------------------------------Recommended Use Cases• For Selling Products (especially for beginners): Shopify is the primary recommendation. ◦ Its backend is designed for intuitive product management, including variations, colors, SEO metadata, HTML formatting in descriptions, and sales channel management (Facebook, Instagram, TikTok) all in one interface. ◦ It is ideal for businesses that want a simple, workable solution to log in, manage products, and minimize technical overhead.• For Selling Services: WordPress is generally recommended. ◦ It provides superior aesthetic control to create a professional-looking service-based website. ◦ A significant portion of the web (43%), including government, medical, and educational institutions, is built on WordPress, attesting to its robustness for non-product-centric sites.• For Scalability & SKU Volume: The discussion presents a nuanced view. ◦ One participant suggests WordPress is a great alternative for businesses with under 25-50 SKUs. ◦ The same participant suggests Shopify may be preferable for those with more complex needs or over 100 SKUs, though it can get "hairy" with very high volumes. ◦ However, it's noted that major corporations like Gym Shark and Mattel use Shopify for thousands of SKUs, indicating it can be scaled effectively, likely with significant custom development.--------------------------------------------------------------------------------Critical E-commerce Optimization & SEO StrategiesRegardless of the platform, specific SEO and optimization tactics are essential for attracting traffic and driving sales. A website's success is determined not just by how it looks, but "how it operates."Foundational SEO: Images and Site Speed• Website Speed: A fast-loading website is paramount for user experience across all devices (desktop, mobile, tablet).• Image Compression: Before uploading, all images should be compressed using a tool like compressor.io. Large image files significantly slow down page load times. ◦ An example was given: 50 products, each with 5 variations and a 5MB image size, quickly compounds into a massive data load that cripples site speed (5MB x 5 variations x 50 products).• Image File Naming: File names must be descriptive and keyword-rich. A file named red-cotton-socks.jpg provides algorithmic context, whereas photo-123.jpeg has "no context... no value... no search traffic."• Alternative Text (Alt Text): SEO-optimized alt text is crucial. It describes the image for screen readers (improving accessibility) and for search engines, providing additional contextual relevance for keywords.--------------------------------------------------------------------------------Content as a Cornerstone of AttractionThe primary method for optimizing a site and attracting visitors is to create high-value content.• The Visitor Journey: The goal is to convert visitors into readers, then into "clickers," and finally into "action takers."• Pre-Purchase Content Strategy: For a startup or a new product launch (e.g., a membership program), the strategy should focus on building infrastructure and anticipation. ◦ Create content that educates the audience on the program before it launches. ◦ Examples include offering a quiz, a survey, a checklist, or an onboarding guide in exchange for an email signup.• Multi-Format Content: A powerful strategy involves creating content in multiple formats. ◦ Record a podcast discussing a topic, then transcribe it into a full blog post. ◦ This provides two links and two formats (audio and text) on the same topic, doubling the online footprint. Over two and a half months, this can result in 20 distinct pieces of information online.--------------------------------------------------------------------------------The Evolution of Search: From Ranking to Brand MentionsThe traditional concept of "ranking" on Google is becoming outdated.• Google recently removed pagination parameters (the num=100 parameter), making it harder to appear on subsequent search pages and limiting how AI servers scrape data.• The new paradigm is to focus on earning brand mentions on AI platforms like ChatGPT.• This is achieved by providing comprehensive, evidence-backed content in multiple formats (text, audio, video). A competitor with a blog, podcast, and video on a topic will have a significant advantage over one with just a blog.Tune in for more of these search engine marketing insights and start monetizing your Shopify SEO or WordPress SEO efforts today.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
As AI systems move from simple chatbots to complex agentic workflows, new security risks emerge. In this episode, Donato Capitella unpacks how increasingly complicated architectures are making agents fragile and vulnerable. These agents can be exploited through prompt injection, data exfiltration, and tool misuse. Donato shares stories from real-world penetration tests, the design patterns for building LLM agents and explains how his open-source toolkit Spikee (Simple Prompt Injection Kit for Evaluation and Exploitation) is helping red teams probe AI systems.Featuring:Donato Capitella – LinkedIn, XChris Benson – Website, LinkedIn, Bluesky, GitHub, XDaniel Whitenack – Website, GitHub, XLinks:ReversecSponsors:Outshift by Cisco - The open source collective building the Internet of Agents. Backed by Outshift by Cisco, AGNTCY gives developers the tools to build and deploy multi-agent software at scale. Identity, communication protocols, and modular workflows—all in one global collaboration layer. Start building at AGNTCY.org.Shopify – The commerce platform trusted by millions. From idea to checkout, Shopify gives you everything you need to launch and scale your business—no matter your level of experience. Build beautiful storefronts, market with built-in AI tools, and tap into the platform powering 10% of all U.S. eCommerce. Start your one-dollar trial at shopify.com/practicalaiFabi.ai - The all-in-one data analysis platform for modern teams. From ad hoc queries to advanced analytics, Fabi lets you explore data wherever it lives—spreadsheets, Postgres, Snowflake, Airtable and more. Built-in Python and AI assistance help you move fast, then publish interactive dashboards or automate insights delivered straight to Slack, email, spreadsheets or wherever you need to share it. Learn more and get started for free at fabi.aiUpcoming Events: Join us at the Midwest AI Summit on November 13 in Indianapolis to hear world-class speakers share how they've scaled AI solutions. Don't miss the AI Engineering Lounge, where you can sit down with experts for hands-on guidance. Reserve your spot today!Register for upcoming webinars here!
Olivia interviews Mark Foreman, Co-CEO of Buzz 3D, a company pioneering interactive virtual shelves that merge AI shopper research and behavioral data to transform the way retailers understand consumer decisions.Mark shares his journey that led him to challenge what he considers one of the most overlooked aspects of e-commerce: the scrolling product grid. He explains why the digital shelf needs to mirror the in-store experience to drive engagement, satisfaction, and sales.Together, they discuss:
Not sure what your numbers are telling you? Get a free review: coltivar.com/financial-review Major moves and market momentum in this week's top financial stories, including:Boomers Fall Behind on RetirementBlackstone Brings Private Equity to 401(k)sAI Data Centers Build Their Own Power PlantsSouthwest Ends Open SeatingWalmart Joins ChatGPT for AI ShoppingTune in for smart commentary, sharp context, and the financial insight you need to lead in a changing world — only on FinWeekly._______________________________________Disclaimer:The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. LinkedIn | YouTube coltivar.com
Your business will only move as fast as you do. In this episode of Built by Business, Andy explores the connection between a founder's personal pace and their brand's growth featuring a powerful guest segment from Kai Glazier, co-founder of Oris. Kai shares his unique “dog walking” analogy for business growth, how he defines real dedication, and the habits that keep him consistent as a founder. He also opens up about his experience working with the Weavos team and how that partnership helps him stay focused without burning out. Learn how to: • Stay consistent when motivation fades • Build daily momentum through small actions • Avoid burnout by setting a sustainable pace • Partner with the right team to keep growth steady Because in business - the pace you set is the growth you get. Our team at Weavos is here to help! Apply for a free audit at www.weavos.io
Simple Pin Podcast: Simple ways to boost your business using Pinterest
Pinterest Presents returned for its fifth year to share product updates, advertiser tools, and trend insights. From enhanced visual search to new AI-powered features, the event highlighted how the platform continues to emphasize discovery, data, and full-funnel marketing.Intro - Call to Action: Pinterest Presents covered a lot of exciting things having to do with ecommerce and ads. Those are two things we can help with. We have an eCommerce kickstart package to get your products up and running on Pinterest, as well as a robust ads department ready to consult or mange your Pinterest ads, simply scroll down in your app and click the link to book a call with our team. Pinterest Presents - https://business.pinterest.com/blog/top-news-pinterest-presents/To learn more, watch the full event and check out the Pinterest performance guide.—-------Here are some helpful links from the podcast:
There have been reports of a significant decline in the number of Chinese sellers on Amazon, according to SellerSnooper and Marketplace Pulse, but their disappearance is not that simple. Dave dives into why Chinese sellers are disappearing from Amazon and where they went. Today's episode is sponsored by Sellerboard. Sellerboard helps users track sales, refunds and fees in real time, and even counts your indirect expenses in final profit. Beyond analytics, Sellerboard also streamlines operations with smart portfolios for PPC, inventory forecasting & management and more! Try Sellerboard free for 2 months — no credit card required. Just go to sellerboard.com/ecomcrew and get clarity on your margins today. Back in 2022, we did a report on how many Chinese sellers there are on Amazon. The number was up to 55%. Granted that this was back in 2022, you'd expect the number of Chinese Sellers to increase. As of October 2025, the number has drastically lowered to ~30%. This would normally be cause for celebration but the answer isn't that simple. A lot of Chinese sellers have been opening up US LLCs to dodge paying taxes in China, where they aren't as lenient with counting expenses against your business. Timestamps 00:00 - The Decline of Chinese Sellers on Amazon 02:42 - Tax Regulations and Their Impact 05:54 - The Golden Tax System in China 09:03 - Panic Among Chinese Sellers 11:53 - The Shift to US LLCs 14:54 - The Reality of Seller Statistics As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!
Welcome back to the Sisterhood of S.W.E.A.T., where we believe strength, confidence, and beauty start from within. Today, we're diving into clean skincare, self-care, and the courage to build something beautiful out of personal struggle. Our guest is Sarah Vilenskiy, the powerhouse founder and CEO of Blossom Essentials — a clean skincare brand created for sensitive, condition-prone skin. Sarah turned her lifelong battle with severely dry skin into a thriving, mission-driven business that recently sold out on QVC! She's been recognized with the 2015 Woman of the Year Award for leadership, and she's on a mission to help women calm their skin, reclaim confidence, and feel beautiful — naturally. Sarah, take us back to the beginning — what was your personal journey that led you to create Blossom Essentials? You've said your skin struggles shaped your brand mission. What were those early challenges like — and how did you turn pain into purpose? Many women listening struggle with self-esteem because of skin issues. What helped you move from insecurity to empowerment? You bootstrapped Blossom Essentials into a fast-growing eCommerce brand. What's been your biggest lesson in growing something from scratch? Your first QVC airing sold out — that's huge! How did that moment feel after all your hard work? You've been featured on Cause of a Kind for your bootstrap story. How do you balance authenticity, marketing, and mission as a founder in the clean beauty space? Many of our listeners are active women who care about what they put in — and on — their bodies. What are your top tips for non-toxic skincare that empowers women? How can clean skincare be part of a holistic self-care routine that includes fitness, nutrition, and mindset? What are some simple swaps that can help women with eczema, acne, or sensitive skin calm irritation and feel confident again? What's next for Blossom Essentials — and how can women support your mission of healing skin and boosting self-love? Ladies, if your skin's been crying out for something gentle yet powerful, check out Blossom Essentials at tryblossom.com. Remember: the best glow doesn't come from makeup or filters — it comes from self-respect, nourishment, and showing up for yourself every day. Links: https://www.linkedin.com/in/sarahvilenskiy/ https://tryblossom.com/
For most sellers, shipping eats the largest slice of the budget. But with the right strategy, it can become your most powerful competitive edge.Lori from Falcon Fulfillment joins Neil to unpack how the fulfillment industry is transforming, from Amazon's two-day dominance to the rise of smarter, more profitable shipping models.They dive into how brands can cut costs, use AI to optimize logistics, and compete in an eCommerce world where speed isn't the only advantage. Whether you're scaling DTC or managing 3PL relationships, this episode breaks down the hidden levers that drive fulfillment profitability.In This Episode, We Cover:✅ Why Amazon's fulfillment model is no longer the only way to compete✅ How brands are saving thousands by extending from two-day to four-day shipping✅ The rise of flexible “mosaic” carrier strategies that lower shipping costs✅ How AI is changing fulfillment forecasting and decision-making✅ The return of U.S. and North American manufacturing post-COVID✅ What to look for in a fulfillment partner that actually fits your business
Welcome to Omni Talk's Retail Daily Minute, sponsored by Mirakl. In today's Retail Daily Minute, Omni Talk's Chris Walton discusses:Walmart partners with OpenAI to integrate ChatGPT into its shopping experience, aiming to transform eCommerce beyond traditional search bars and catch up to Amazon's Rufus assistant.Ulta Beauty officially launches UB Marketplace, a curated third-party platform built on Mirakl to expand its beauty and wellness assortment and compete with Sephora.Target announces a limited-time collection with outdoor lifestyle brand Woolrich, featuring 100+ items starting at $2, with early access for Target Circle 360 members.The Retail Daily Minute has been rocketing up the Feedspot charts, so stay informed with Omni Talk's Retail Daily Minute, your source for the latest and most important retail insights. Be careful out there!
What does it actually take for a thriving brick-and-mortar to make eCommerce half the business in 12 months? Morgan Lancaster breaks it down—brand, photography, Shopify setup, and the paid traffic engine that flipped the switch.
Lisa He of Orlando, FL shares how she built on her success as a cottage food baker by creating a popular online course business and a thriving software business for cottage food entrepreneursGet full show notes and transcript here: https://forrager.com/podcast/152
The Weekly News RundownThe episode opens with a fast-moving retail update. New DataWeave analytics reveal that Nike has raised prices significantly — by 17 percent for footwear and 14 percent for apparel — as tariff cost mounts, potentially disrupting their turnaround plans. Steve and Michael then examine the continuing U.S. government shutdown and its potential economic ripple effects. Despite flagging consumer confidence, September retail sales surged 5.4% year-over-year, led by sporting goods and apparel, while big-ticket categories such as furniture and home improvement stalled. They turn next to Adobe's holiday sales forecast, calling for 5.3 percent online growth — the slowest in years. AI-driven shopping, meanwhile, is expected to grow fivefold, underscoring how rapidly technology can reshape consumer behaviour.The Interview — Scot Wingo on Agentic CommerceReturning guest Scot Wingo brings a veteran entrepreneur's perspective on the next leap in retail innovation. Leveraging his ChannelAdvisor roots to his latest venture, ReFiBuy.ai, Wingo describes how AI agents are poised to reshape the shopping journey — from research, to finding, and buying — through "agentic commerce." He details how ChatGPT's new checkout feature effectively turns it into a merchant-friendly marketplace and why this could challenge Google and Amazon's ad-tax models. Wingo explains how Google is evolving from a search engine to an "answer engine," already costing retailers organic traffic, and outlines the steps brands must take to prepare their catalogues for AI-driven visibility. He also explores how personal-shopping agents and vertical AI start-ups in fashion and re-commerce are creating hyper-custom experiences, while warning retailers not to block "good bots" in their fear of AI scraping.Stories That Spread and A Peek Around the CornerIn their closing segment, Steve and Michael discuss some recent remarkable stories including the revival of brands like Bed Bath & Beyond, Toys "R" Us, and Forever 21, as well as Lululemon founder Chip Wilson's latest shot at his former company. They close by discuss what's on their mutual radar screens for the weeks ahead. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
In this episode, I'm walking you through the essential segments every eCommerce business should consider using during the busiest shopping season of the year. Whether you're prepping for Black Friday or planning a last-minute holiday push, this is one strategy you can't afford to overlook. Inside this episode: The must-have Q4 segments that set you up for success How to get your subscribers to actually pay attention A fresh perspective that might just flip your current strategy on its head _______ Holiday Podcast Episodes & Resources http://ecommercebadassery.com/holidaypodcast _______ Full Episode Show Notes http://ecommercebadassery.com/350 _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683 This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
I've been in the "clothing brand" space for 10 years and here are 10 things that new brands almost always do wrong.Make Designs (with discount)
En el mundo del e-commerce, la mayoría de las marcas ponen toda su energía en atraer nuevos clientes, pero pocas se detienen a pensar qué pasa después de la primera venta. En un mercado cada vez más competitivo, la verdadera rentabilidad no está solo en vender más, sino en lograr que los clientes vuelvan. De eso sabe mucho Marco Romero, fundador y CEO de Endara Media, especialista en E-commerce Growth y mentor de tiendas online que buscan escalar sus ventas de forma sostenible. Una de las herramientas más efectivas, según Romero, es el email marketing. “Algo que me gusta siempre tomar en cuenta es la retención a través de correos electrónicos y, sobre todo, de las mismas plataformas digitales, tanto Meta como Google”, comenta. Explica que plataformas como Klaviyo permiten predecir el comportamiento del cliente y saber “si una persona te va a comprar en un mes o dos meses”. Sin embargo, aclara que muchos emprendedores no aprovechan esta ventaja: “Cuando te compran por primera vez, muchas veces tu marca se les olvida. Las personas ya no tienen esa atención que tenían tiempo atrás”. Por eso insiste en la importancia de crear automatizaciones que mantengan el contacto vivo. “Yo considero que todas las tiendas en línea deberían tener, como mínimo, de 7 a 8 automatizaciones para hacer el seguimiento a las personas que ingresan a la tienda, que dejan el carrito, que se suscriben al pop up de bienvenida, etc.”. Estas automatizaciones permiten medir cada acción del usuario y, a partir de eso, construir una estrategia de flujo que mantenga la comunicación constante con la audiencia. Pero la fidelización no se trata solo de vender. También implica educar y conectar emocionalmente con los clientes: “Al final del día tenemos que formar una comunidad, necesitamos que las personas estén conscientes del problema que sufren todos los días y qué pasaría si no aprovechan nuestro producto”. En ese sentido, Romero destaca que el correo electrónico no debe ser visto como una herramienta de venta agresiva, sino como un canal de valor: “Uno genera un impacto de educación y de hacerlos sentir dentro de una comunidad. Ahí las cosas van a cambiar y, si hiciste un buen trabajo durante todo el año, vas a tener una buena base de clientes que sólo llegan gracias al correo electrónico, de hasta un 60 por ciento de conversiones”. En cuanto a las automatizaciones clave, Marco detalla que “la automatización que todo el mundo tiene es la del carrito abandonado”, pero que hay otras igual de efectivas: “la del pop up con un descuento para captar correos, el seguimiento de la persona que ve un producto y luego abandona, la serie de recuperación de clientes, la estrategia de cross selling para aumentar el ticket promedio, y solicitar reseñas para nutrir la página con prueba social. Una estrategia que no puede faltar es atacar con contenido UGC”. Aun así, advierte que no todas las tácticas de venta funcionan igual. “Si ofrecemos un descuento muy agresivo, terminamos bajando el valor a nuestra marca. Lo que sí siempre recomiendo es no bajar precios, sino agregar valor a los productos para vender más”. El objetivo, dice, debe ser construir una marca sólida y confiable, no una que dependa de rebajas constantes para atraer compras. Romero también señala que en toda tienda existen ciertos productos que actúan como puerta de entrada. “Hay un solo producto o un ‘top 3' que siempre te van a comprar las personas en tu tienda. Esos son los productos de adquisición de clientes. Pero para retener tenemos que agregar los productos adicionales, que quizás no tienen tanta rotación, pero que a la gente le va a interesar porque ya conoce nuestros productos principales”. Y aunque aún no es una tendencia extendida, cree que el modelo de suscripción será el próximo paso natural en la región. “La suscripción no se ve tanto en Latinoamérica y eso va a llegar con mucha fuerza”, afirma. Este modelo ofrece previsibilidad financiera al negocio y una experiencia más personalizada al usuario, que recibe lo que necesita sin tener que volver a comprarlo manualmente. Para Marco, el secreto de escalar un e-commerce no está solo en atraer, sino en mantener viva la relación con el cliente. En entender que cada correo, cada automatización y cada interacción son una oportunidad para construir confianza. Porque en un mercado saturado de opciones, las marcas que ganan no son las que más venden, sino las que logran que los clientes vuelvan una y otra vez. Instagram: @marcoromer0 TikTok: @marcoromer0
In this episode, Lauren talks to the seller of an Amazon FBA and eCommerce business created in February 2013 in the home, baby care, apparel & accessories, and children niches. Listen in to find out how the business makes an average of $9,681.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/83866 to learn more about this business.
Video version is here TakeawaysElias Oxendine emphasizes the rapid pace at which Tractor Supply operates.The culture at Tractor Supply encourages learning from failures.Communication is crucial for cybersecurity professionals to convey technical concepts in business terms.Trust is essential for maintaining customer relationships in cybersecurity.Elias's journey from military intelligence to cybersecurity showcases the importance of diverse experiences.The role of CISO has evolved significantly, especially in a franchise model.AI is becoming increasingly important in cybersecurity and retail operations.Employee education on cybersecurity must include safe browsing practices.Partnerships with technology providers are vital for innovation and success.The future of retail will be defined by experiential customer interactions. Chapters00:00 Introduction to Elias Oxendine and Nashville's Tech Scene04:14 Understanding Tractor Supply: More Than Just Tractors07:00 Elias's Journey: From Navy to Cybersecurity09:48 The Influence of Military Discipline on Professional Life12:31 Transitioning from GE to Yum: Challenges and Growth15:26 The Evolving Role of CISO in Today's Digital Landscape18:13 Navigating AI and Cybersecurity in Modern Business20:48 Educating Employees on AI Usage and Governance25:36 Engaging Learning Techniques27:23 Establishing AI Governance29:54 Edge Computing in Retail33:11 Enhancing In-Store Experience35:29 Cybersecurity and Trust38:41 Evolving Technology Partnerships45:13 Lightning Round Insights
In today's episode, I'm sharing real results from real clients of our Weavos agency. You'll hear the sales numbers from the Amazon Prime Fall Big Deal Days event and the strategies implemented. You'll also hear behind the scenes from real calls this past week with clients. The opportunity is here. You spent the time to start your Amazon FBA business. Make sure you're giving your "lawn" the attention it needs to thrive. You can book a consulting call with me and learn more about our agency services at www.andyisom.com
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
Before launching iNNBEAUTY Project, Alisa Metzger spent over a decade inside some of the world's biggest beauty companies—L'Oréal, Procter & Gamble, and Coty—learning exactly how the industry worked from the inside out. But after years of seeing the same patterns repeat—sky-high markups, confusing claims, and a lack of true transparency—she decided to build something different. Alongside her co-founder Jen Shane, Alisa created INNBeauty Project: a brand that delivers clinically effective, clean skincare without the luxury price tag.Vegan, cruelty-free, and fragrance-free, iNNBEAUTY was designed to be as inclusive as it is high-performance—bridging the gap between clean formulas and results-driven science. The brand's bright packaging and straightforward messaging cut through the noise, offering products that actually work and make you feel good using them. Today, iNNBEAUTY Project is one of the fastest-growing clean skincare brands in the U.S., with Alisa recently named to Inc.'s 2025 Female Founders 500 list. Under her leadership, INNBeauty continues to redefine what modern beauty looks like—smart, accessible, and radically transparent.In this episode, Alisa also discusses:How she's bridging the gap between efficacy and fun in skincareCreating formulas backed by clinical results, proven to perform at the highest levelWhy Extreme Cream rivals (and often beats) $300+ luxury moisturizersWhat it meant to be one of the first clean brands at Sephora to prioritize affordabilityHow they merge science-backed formulas with playful, dopamine-boosting packagingThe meticulous approach behind crafting products for all skin types, tones, and agesWhy building a brand takes time and why patience is keyWe hope you enjoy this episode and gain valuable insights into Alisa's journey and the growth of iNNBEAUTY Project. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out iNNBEAUTY Project at www.innbeautyproject.com and on Instagram at @innbeautyprojectRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co
As the founder and CEO of Taazaa Inc., Yasir Drabu leads hundreds of passionate engineers in building advanced software solutions for healthcare, finance, eCommerce, and other industries. He has more than 16 years of experience in software development, design, and architecture and has deep expertise in multiple technologies. Yasir is passionate about finding promising new startups and helping them build the software they need to rocket to success. He enjoys working with thought leaders, learning their processes and needs, and then creating software products that make a meaningful impact on humanity. He's also the Co-founder and CTO of Innago, creators of a cloud-based property management software that simplifies the rental process for landlords and tenants. Audiences interested in software trends, SaaS, and the latest technology breakthroughs will gain insights into the future of custom software development for society and industries. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Yasir Drabu: Website: https://www.taazaa.com/ LinkedIn: https://www.linkedin.com/in/yasirdrabutaazaainc/ *E – explicit language may be used in this podcast.
Beau Wangtrakuldee is the founder and CEO of AmorSui, a science-backed medical supply brand bringing innovation, safety, and sustainability to the $58B PPE industry. A former scientist turned entrepreneur, Beau is reimagining protective apparel with clean chemistry, circular materials, and design that finally puts the user first.After a lab accident exposed the flaws in traditional PPE, Beau built AmorSui to bridge the gap between safety, comfort, and sustainability: offering PFAS-free, recyclable, and biobased alternatives trusted by global brands like Thermo Fisher Scientific and Benco Dental.Whether you're building a mission-driven ecommerce brand or rethinking your product's lifecycle, Beau shares a masterclass in turning real-world problems into scalable innovation, proving that circular design and commercial growth can coexist.In This Conversation We Discuss:[00:30] Intro[01:01] Building comfort and safety into every product[01:46] Creating a business from personal experience[04:37] Designing products people actually reuse[06:10] Validating ideas through real user stories[08:12] Raising capital before manufacturing begins[08:47] Allocating funds beyond first production run[09:45] Navigating minimum order quantity realities[10:32] Launching pre-sales with finished prototypes[11:04] Stay updated with new episodes[11:14] Balancing safety standards with speed to market[12:37] Episode Sponsors: Electric Eye & Heatmap[15:18] Marketing through word-of-mouth momentum[17:01] Refining targeting through early experiments[19:00] Discovering growth through customer feedback[21:34] Testing demand before building logistics[23:17] Learning quickly by shipping imperfect products[24:09] Focusing every decision on the end userResources:Subscribe to Honest Ecommerce on YoutubeModern PPE brand that protects people and the planet amorsui.com/Follow Beau Wangtrakuldee linkedin.com/in/beauwangtrakuldeeSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
In this episode, Lauren talks to the seller of an Amazon FBA and eCommerce business created in October 2023 in the home niche. Listen in to find out how the business makes an average of $15,726.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/88474 to learn more about this business.
Pia Mance started Heaven Mayhem in 2022 with just $900 and scaled it into a $10M accessories brand in under three years. In this interview, Pia breaks down the scrappy steps she took to launch her first collection, the grassroots marketing hacks that made her products go viral, and how celebrity moments like Hailey Bieber wearing her designs gave the brand instant credibility. From handmaking necklaces in her living room to building an accessories empire stocked in global retailers like Selfridges, Pia shares exactly how she grew fast without outside investment—and the mindset shifts that kept her moving forward. What you'll learn from this interview: • How Pia launched Heaven Mayhem with just $900 • The scrappy tactics she used to get her first sales • Why “done is better than perfect” became her growth mantra • How grassroots marketing can look like a $50K campaign (on a $300 budget) • What happened when Hailey Bieber wore Heaven Mayhem • How to scale products from handmade to factory production • Why community-first brand building is more powerful than metrics • How she scaled to $10M in revenue without outside funding By the end of this interview, you'll walk away with a proven blueprint for taking an idea from scrappy beginnings to a multi-million dollar brand—so you can apply the same principles to your own eCommerce journey. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → https://www.foundr.com/startdollartrial PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application → Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application CONNECT WITH NATHAN CHAN Instagram → https://www.instagram.com/nathanchan LinkedIn → https://www.linkedin.com/in/nathanhchan/ CONNECT WITH PIA MANCE Website → https://heavenmayhem.com/ Instagram → https://www.instagram.com/piamance/ LinkedIn → https://www.linkedin.com/in/piamance/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → https://bit.ly/2uyvzdt Website → https://www.foundr.com Instagram → https://www.instagram.com/foundr/ Facebook → https://www.facebook.com/foundr Twitter → https://www.twitter.com/foundr LinkedIn → https://www.linkedin.com/company/foundr/ Podcast → https://www.foundr.com/podcast
Ever feel like life keeps throwing curveballs just when you think you're caught up? In this solo episode, I reflect on the emotional aftermath of ECF Live in Bozeman and share how I'm wrestling with priorities in a world that never seems to slow down. Listen in as I explore how to triage time as a founder, walk through the five core responsibilities of a CEO, and open up about scheduling challenges, mental load, and the tension between aspiration and reality. From honest reflections on burnout to practical tips for intentional planning, this is a vulnerable, tactical look at what it means to lead with clarity, even when life gets chaotic. You can find show notes and more information by clicking here: https://bit.ly/474sr7H Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
On this episode we will chat with Scott Dicker, Sr. Director of Market Insights from SPINS! SPINS connects shopper values to product innovation by combining POS data across the conventional, eCommerce, and natural channels with deep product knowledge.Key topics will include where Grocery is at today, what trends Scott is seeing, what categories are performing in this inflationary time as well as the NEXT generation of consumers. As we all know, Millennials and Gen Z are redefining the CPG industry in how new trends are formed, product discovery through different channels and how they have reshaped the "modern kitchen"!http://www.spins.comhttp://www.spins.com/ignite
Rene Federico, US Head of Marketing at Primark, joins Future Commerce to discuss the international retailer's first major marketing push in America after a decade of organic growth and physical retail expansion. Drawing on over 20 years at heritage brands like Nike and Converse, she shares insights on building brand relevance in a performance-obsessed era, translating the "joy of shopping" to different US markets, and why the customer should always be the hero of the story.Stat Chasers Never WinKey takeaways:Brand relevance makes you less interchangeable with competitors in the marketThe marketing funnel has collapsed—social media now operates across all stagesInnovation thrives under constraints; limited resources drive creative solutionsTrue brand equity isn't measured on a 30-day dashboard; free yourself from over-measuring creative campaignsCustomers deserve brands that enable participation, not just transactions[00:12:28] "You can stat chase or you can build strategies that help you win as a team. The outcomes will be different depending on your approach." – Rene Federico[00:33:06] "Consumers don't shop your org chart, they shop your brand. Business models don't shop—customers do." – Rene Federico[00:45:31] "When you get someone to buy something, that is an exertion of power. It means somewhere in their conscience, you've been able to affect a choice. We're in a moment where the customer is the hero of the story." – Rene FedericoIn-Show Mentions:"That's So Primark" campaignHerald Square flagship opening Spring 2026Associated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of The Ad Project, Joe Shelerud talks with Ad Advance Developer Roger Branham about how AI is disrupting eCommerce.They explore:ChatGPT's new instant checkout and what it means for sellersHow the OpenAI x Stripe commerce protocol could reshape online transactionsWhy Walmart might adopt AI faster than AmazonHow data ownership, ads, and trust evolve in an AI-driven worldWhat smaller sellers should do to stay ahead of the next wave of online shoppingThis is a forward-looking, technical, and strategic discussion that every brand should hear as AI becomes part of the customer journey.
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Chasing numbers can actually destroy what made your business great. In this episode, Dan and Ian unpack Goodhart's Law — the idea that once a measure becomes a target, it stops being useful — and how founders accidentally turn smart goals into bad incentives. Plus, you'll hear six ways to build healthier systems, lead better, and stop metrics from running your company off the rails. LINKS Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) Connect with 6-, 7- & 8-figure founders in person and online (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:01:16) The Hair-Dye Economy & Durable Businesses (00:03:38) The Problem with Metrics (00:07:44) Fix #1: Revisit Your Brand Promise (00:09:12) Fix #2: Determine a Countervailing Metric (00:12:17) Fix #3: Combine Input and Output Metrics (00:13:12) Fix #4: Refresh Metrics Every 90 Days (00:14:39) Fix #5: Pulse Discipline (00:16:05) Fix #6: The Leadership Lens (00:20:00) The Alt Business School (00:25:42) When a Job Post Becomes a Marketing Hack CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Wealth Without a 7-Figure Exit: 5 Steps (https://tropicalmba.com/episodes/wealth-without-7-figure-exit) How to Instantly Improve Your Lead Pipeline by 20-50% (https://tropicalmba.com/episodes/improve-your-lead-pipeline) Growth vs. Optimization — 90% of Growth Comes from 10% of Activities? (https://tropicalmba.com/episodes/growth-vs-optimization)
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Solgaard founder Adrian Solgaard shares how crowdfunding, design, and sustainability shaped his global travel brand.For more on Solgaard and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
In this episode of the HVAC Know It All Podcast, host Gary McCreadie talks with Kaytee Grey, VP of Fulfillment Operations at SupplyHouse, previously Head of Demand Planning. They talk about the shift from brick-and-mortar stores to online parts buying in the trades. Kaytee explains how e-commerce makes it easier and faster to find and order the right parts, helping techs get what they need with less hassle. They discuss how online shopping saves time, gives more product info, and lets techs take control of their orders. Kaytee also talks about how SupplyHouse supports both new and traditional buyers and how the industry is slowly moving toward a more digital future. Kaytee talks about how buying HVAC parts online helps techs save time and avoid mistakes. She explains that e-commerce gives fast access to detailed info, so techs can choose the right parts and trust what they get. Kaytee says this shift helps techs work faster, lowers stress, and gives them more control. She also shares how online tools, search options, and product pages make it easier to find what's needed. Her goal is to help techs get parts quicker, do better work, and keep customers happy with fewer delays. This episode talks about how HVAC parts buying is changing. Kaytee explains how online shopping makes it easier to find the right parts fast. She shares how e-commerce helps techs save time, avoid mistakes, and get more done. Kaytee also talks about how detailed product info and search tools give techs more control. Her focus is on helping techs work smarter, speed up jobs, and keep customers happy. Expect to Learn: How online parts buying helps techs save time and reduce mistakes. Why detailed product info makes choosing the right part easier. How e-commerce puts techs in control of their own orders. Tips on using search tools to quickly find what you need. Why fast, easy ordering leads to better work and happy customers. Episode Highlights: [00:00] - Intro to Kaytee Grey & SupplyHouse.com [03:47] - Infinite shelf space and smart product info [04:31] - Fast, detailed specs for confident buying [06:07] - Info-rich online vs. in-store experience [07:19] - Shifting responsibility and SupplyHouse's growth [12:01] - Product range, Amazon comparisons, and focus [16:50] - Speed, trust, and new roles in e-commerce [21:11] - Access perks and thoughts on Canada [23:53] - Serving pros and eyeing Canadian reach [25:49] - Reducing friction for tradespeople online [27:53] - Trust, urgency, and the future of parts buying This Episode is Kindly Sponsored by: Master: https://www.master.ca/ Cintas: https://www.cintas.com/ Cool Air Products: https://www.coolairproducts.net/ property.com: https://mccreadie.property.com SupplyHouse: https://www.supplyhouse.com/tm Use promo code HKIA5 to get 5% off your first order at SupplyHouse! Follow the Guest Kaytee Grey on: LinkedIn: https://www.linkedin.com/in/kayteegrey01/ SupplyHouse: https://www.linkedin.com/company/supplyhouse/ Follow the Host: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/ Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Instagram: https://www.instagram.com/hvacknowitall1/
Learn how e-commerce sellers can scale beyond Amazon and into retail. In this episode, our guest shares insider steps to go retail-ready and build a brand that truly lasts. What if the key to transforming your e-commerce brand into a retail powerhouse lies in understanding the nuances of today's retail landscape? Join us for an insightful conversation with Yohan Jacob from Retail Bound as we challenge common misconceptions Amazon sellers hold about retail. Discover how the post-COVID-19 era has created opportunities for online brands to thrive in physical spaces, with retailers integrating enhanced online experiences and buy online, pick up in-store models. We'll uncover the strategies behind pricing consistency across platforms and how a strong online presence can serve as a stepping stone to retail success. Ready to master the marathon that is retail success? We dive deep into the transition from crowdfunding to the big leagues of traditional retail, revealing the strategic planning needed for product packaging, pricing, and marketing in environments like Best Buy, Walmart, and Costco. Through Yohan's expert lens, learn about the importance of understanding margins, price points, and product derivatives, and how these factors can be leveraged to thrive amidst fierce competition. Hear real-world examples of how brands have navigated these challenges, ensuring their place on the shelves of major retailers. But the path to retail success isn't just about getting onto the shelves; it's about staying there. We tackle the financial intricacies of working with large retailers, from managing extended payment terms to financing purchase orders. Yohan shares valuable insights into the unique world of platforms like QVC and HSN, where product demonstrations are key. Plus, discover practical advice on breaking into the market through smaller channels, honing your craft before taking on the giants. Whether you're an e-commerce seller ready to expand or an Amazon aficionado eager for new opportunities, this episode is packed with actionable strategies and expert advice to elevate your retail game. In episode 468 of the AM/PM Podcast, Kevin and Yohan discuss: 00:00 - Navigating Retail for E-Commerce Sellers 04:37 - Changing Attitudes Towards Online Retailers 07:57 - Challenges of Crowdsourced Product Manufacturing 09:42 - Navigating Retail Margins and Strategies 13:45 - Retail Pricing Strategies and Brand Derivatives 18:01 - Preparing for Retail Success 24:05 - Understanding Retail Economics and Margins 27:46 - Consumer Electronics Profit Margins and Costs 30:23 - Retailers' Margin and Product Strategy 37:50 - Handling Retail Transitions and Liquidation 42:03 - Exit Strategy for Seasonal Products 42:32 - Navigating Retail Payment Terms and Strategies 48:31 - Retail Financing and Distribution Strategies 54:51 - Exploring Trade Shows for Business Growth 58:11 - Utilizing Brand Exposure for Retail Expansion 1:02:09 - Retail Growth Strategies for E-Commerce
Are you ready for commerce without websites? In this Omni Talk Expert Series conversation, hosts Chris Walton and Anne Mezzenga sit down with Jon Cleaver (CTO, Sportshoes.com) and Malte Ubl (CTO, Vercel) to explore how composable architecture and AI are reshaping retail's future. Jon shares the inside story of Sportshoes.com's aggressive 7-month website transformation... moving from a frustrating monolithic system to a flexible, composable stack. Malte reveals how modern infrastructure makes it possible to scale from zero to 100,000 compute instances instantly, and why retailers must think API-first to survive the agentic commerce revolution. Key topics covered: • Why composable commerce beats monolithic systems for AI readiness • How to transform your website in 7 months (and keep your job) • The real cost of AI in retail and how to manage it • Why your website won't disappear... but how customers will use it will • Starting your agentic AI experiments with logged-in customers • The critical role of product data enrichment for AI discovery Whether you're a CTO evaluating your tech stack or a merchant trying to understand where retail is heading, this conversation delivers practical insights you can act on today. #RetailTech #ComposableCommerce #AgenticAI #Ecommerce #RetailInnovation #APIFirst #DigitalTransformation
OpenAI just turned ChatGPT into a storefront. With Instant Checkout and the new Agentic Commerce Protocol, shoppers can now buy directly inside ChatGPT without ever visiting your website or Amazon listing. In this episode, I explain what conversational commerce really means, how brands can prepare for AI-driven shopping, and why this may be the most disruptive platform shift since Amazon Prime. You'll learn the immediate opportunities for small catalogs and hero SKUs, the risks of giving up customer ownership, and the long-term trends as commerce moves from websites to AI agents. If you're building an e-commerce brand in 2025, you can't afford to ignore this. If you need help, we're here for you! Request a free brand audit to book a call with me personally to discuss how my team can help: www.weavos.io All my resources: www.andyisom.com
I always knew this day would come, I just didn't know when... Until now. We have officially sold our e-commerce brand Remy+Roo! In this episode, I share the big news and some thoughts and feelings behind the decision. If you need help with your brand or business please reach out at www.andyisom.com Big things coming!