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How AI and Data Shape Modern Customer Experience and Engagement Shep interviews Chris Koehler, Chief Marketing Officer at Twilio. He talks about creating exceptional customer experiences by leveraging personalization, customer trust, and AI. This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: What defines an amazing digital customer experience today? How can businesses personalize digital interactions? Why is trust crucial in building long-term customer relationships? Why is it important for companies to use customer data responsibly and transparently? How does reducing friction impact customer satisfaction and retention? Top Takeaways: Personalization isn't just about using someone's name but about remembering their preferences, past actions, and making timely suggestions that fit their needs. When customers receive an experience that feels like it was made just for them, it leaves a strong, positive impression. Customers love it when a company remembers who they are and what they like, so they don't have to repeat themselves every time they interact or use another channel to communicate. Customers expect brands to use their data wisely and responsibly. It's not just about protecting information. It is also about applying it in ways that matter to customers. Trust is built when companies use data to solve problems or anticipate customer needs. Transparency is the foundation of customer relationships. When companies are up front about when customers are talking to AI and make it easy for them to connect with a human when necessary, they like the experience and feel respected and cared for. Making every step in the customer journey easy encourages customers to keep doing business with a company. If it's quick and simple to sign up, get help, or find what they need, customers are much more likely to come back. Customers want to communicate in the way that fits their situation and preferences. Companies need to be mindful of where their customers want to interact with them, whether it is by phone, chat, email, or social media. Different generations may have different preferences for communicating with a brand, but everyone likes having options. For example, customers may start with a chatbot but end up needing to talk to a human to solve complex or sensitive issues. Modern customer expectations include a consistently positive experience across multiple channels. Automating routine tasks through AI can make processes faster and more consistent, but it shouldn't detract from the human element of customer service. While technology can handle simple tasks quickly and efficiently, there are complex issues that need human intervention. Plus, Chris shares important and interesting stats on customer experience, AI, and personalization from Twilio's 2025 State of Customer Engagement Report. Tune in! Quote: "At the end of the day, people really don't care which channel they use. They just want the problem solved." About: Chris Koehler is Chief Marketing Officer at Twilio, a cloud communications platform that enables businesses to seamlessly integrate messaging, voice, and video capabilities into their applications to enhance customer engagement. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this special solo episode, Bart shares personal stories and lessons from his trip to Riyadh, Saudi Arabia, where he was invited to speak at the KBLT Congress on travel and hospitality. From Lufthansa flight attendants anticipating a young family's needs, to warm welcomes at immigration, to Ritz-Carlton staff redefining overdelivery, Bart explores what it means to personalize, customize, and truly notice people—whether clients, guests, or teammates.Major Takeaways / LearningsOverdelivery is not accidental: it requires resources, systems, and intentional focus.Hospitality starts at the first moment—from airport customs officers to hotel staff, everyone has the chance to make guests feel honored.Personalization matters: 71% of customers expect it, 76% get frustrated when it's missing, and 80% are more likely to buy when experiences are tailored.Busy is no excuse: focus on your most important clients, partners, or team members and create a process for deliberate overdelivery.Leadership lesson: even small actions—like a manager calling customers while an employee is on vacation—can create loyalty, relief, and trust.Universal truth: People remember how you make them feel.Memorable Quotes“Every opportunity is the chance to make someone feel a certain way.”“Overdelivering requires not just heart, but process.”“People are good. People are kind. Please, just keep noticing, keep anticipating, keep overdelivering.”Why It Matters / How to Use ItThis episode is a reminder that in a world where everyone is busy, the true differentiator is focus and intentionality. Whether in sales, service, or leadership, slow down long enough to notice, anticipate, and act. Build the systems and habits that allow you to go from simply delivering to truly overdelivering.Resources and Links:Bart Berkey: MostPeopleDont.com | LinkedInThis podcast episode is brought to you by Wishes.Inc Wishes, Inc. is a transparent giving platform that lets donors see exactly where their money goes.It rewards users with cashback and perks through virtual payment tools.Fast, traceable, and efficient—Wishes makes doing good feel even better.https://www.bartaberkey.com/wishes-inc-landing-page
This is something I've been wrestling with at Podscan, and I know many of you face the same challenge: you're building a product that could serve two, three, maybe even five different ideal customer profiles. And you're trying to figure out how to keep them all balanced—or whether you should even try.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/handling-multiple-icps-as-a-solo-founder/The podcast episode: https://tbf.fm/episodes/handling-multiple-icps-as-a-solo-founderCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw
Curious how technology will redefine fitness? Tune in as fitness industry thought leader Eric Malzone shares his front-line insights after 850+ interviews with fitness visionaries! Discover eye-opening truths on AI, member retention, and industry innovation - all filtered through Eric's experience from gym owner to podcasting powerhouse. Whether you're an operator, trainer, or entrepreneur, this episode delivers actionable trends and practical advice to future-proof your business and inspire your next move in fitness. Key highlights from the episode: - How AI will transform acquisition, engagement, and retention in the fitness industry - from sales support to hyper-personalized member journeys. - Why future-proofing fitness businesses requires patience, creativity, and upskilling human resources, not just chasing new tech trends. - Specific tools, brands, and strategies Eric recommends, including wearable tech integration, next-gen CRM, and leveraging online reviews for lead generation. Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Know the SECRET codeword? Submit it here for the chance to win a $100 Amazon Gift Card!* https://www.fitnessbusinesspodcast.com/codeword Ready for more: - Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast - Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents - Leave us a voicemail: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ - Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Quotes: "AI won't replace coaches and trainers, but coaches and trainers that use AI will replace all the others.” - Eric Malzone "The bread and butter of what we're seeing right now, which is acquisition, engagement, and retention. So acquiring new members, making sure those members are engaged in the services that you provide. And then retaining those members.” - Eric Malzone "Panicking and rushing into things just to be using AI for the sake of AI is not the right thing; we really have to isolate in your specific business and your specific workflow, in your specific situation. Like what is the biggest problem that AI can solve right now, and starting with that." - Eric Malzone Resources: - Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast - Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ - Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Our Guest: Eric Malzone, Fitness industry thought leader and podcaster Podcast: https://futureoffitness.co/ LinkedIn: https://www.linkedin.com/in/eric-malzone-8b452a3/ Facebook: https://www.facebook.com/eric.malzone.7 Instagram: https://www.instagram.com/emalzone/ Podcast Collective: https://www.podcastcollective.io/ Podcasting Whitepaper: https://www.podcastcollective.io/podcasting-whitepaper Merch Sponsor: REX Roundtables - REXRoundtables.com Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com REX Roundtables Trusted Suppliers: Matrix: Commercial fitness equipment, technology, and programming. https://www.matrixfitness.com/us/eng Performance Foods: providing turnkey smoothie bar solutions for gyms. https://www.performancefoodcenters.com/ Myzone: monitoring, tracking and enhancing fitness through heart rates. https://www.myzone.org/business MXM Metrics: Analyzing and improving gyms through member metrics. https://mxmetrics.com/ MAX Members: automating member management and engagement. https://www.maxmembers.ai/ Skip to the good part: 00:00 Introduction to the Future of Fitness Podcast 02:55 The Role of AI in Fitness 06:01 Personalization and Member Engagement 08:46 Challenges in the Fitness Industry 12:05 Skills for Gym Owners and Managers 14:59 The Trainer's Perspective on AI 17:51 AI Tools and Technologies in Fitness 21:02 Future Predictions for AI in Fitness 23:42 Conclusion and Key Takeaways About Our Guest: Eric Malzone is a prominent entrepreneur and thought leader in the fitness industry, with over 15 years of experience at the intersection of fitness, technology, and business innovation. After a successful decade in corporate America, he founded and later sold two thriving gyms: CrossFit Pacific Coast and Lighthouse Fitness. He transitioned from gym ownership to becoming a respected industry analyst and advisor. As the host of the popular Future of Fitness podcast, he has conducted more than 850 interviews with leaders, making the show a go-to resource for professionals seeking to understand emerging trends. Malzone also hosts two other shows, Athletech Unscripted and Fitness Blitz Radio. Eric is the co-founder and CEO of The Podcast Collective, an agency specializing in B2B podcast launches and strategic media placement. His advisory work extends to major brands like F45 and WRKOUT, as well as many smaller businesses, all of which benefit from his forward-thinking insights into the future of fitness and wellness. About Your Host: Justin "JT" Tamsett is a fitness industry veteran with over 30 years of experience who aims to reduce global healthcare costs by promoting physical activity. Through his company Active Management, he provides business coaching to fitness entrepreneurs, leads 8 REX Roundtables in the US and Australia, and has spoken at over 40 conferences across 23 countries. His ultimate goal is to create a world of opportunity for his daughter Zoe by helping more people move and stay healthy, while empowering gym owners to build successful businesses that contribute to a healthier society Please note: We only recommend products we care about (affiliate links support our free content). Thank you for your support!
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, Dylan Silver interviews Aaron Chand, the founder of Moonify AI, about the innovative integration of AI in direct mail marketing, particularly for real estate. They discuss the power of personalization, the efficiency of AI in crafting unique letters, and the potential for scaling marketing efforts. Aaron shares insights on targeting specific demographics, the importance of human oversight in AI-generated content, and the future of marketing in the real estate sector. The discussion highlights how AI can enhance engagement and improve response rates in direct mail campaigns. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
What if you could generate consistent referrals without spending big on ads or fancy events?Access my FREE COURSES hereIn this episode of The Faithful Agent Podcast, host Garrett Maroon shares powerful, real-world strategies to build a thriving real estate business through meaningful client engagement. Whether you're just starting out or looking to refresh your approach, Garrett breaks down cost-effective, relational tactics that help agents deepen trust, boost referrals, and stand out in a crowded market.He covers everything from handwritten notes and video texts to simple, low-cost client events—all rooted in the idea that relationships, not transactions, drive success.
"We all went into nursing because at the core of what we do is service, caring and compassion. As a leader, we cannot forget that."In this inspiring episode from our Design-Thinking Program for Health System, Clinical and Nursing Leaders, Dr. Ralene Brooks, Dean of the College of Nursing at the University of Phoenix, shares her vision for transforming nursing leadership through personalization and purpose.• How to truly understand and empower each team member's unique strengths • Creating psychological safety where nurses feel heard and valued • Breaking down silos through interprofessional journey mapping • Building cultures where compassion extends from patients to colleagues----------------------------------------------------------------------------------------------------JOIN THE MOVEMENT:GLLG Company Website: https://www.glennllopis.com/Age Of Personalization Website: https://ageofpersonalization.com/Contact Us: https://www.glennllopis.com/contact-us/Email Us: sandy@glennllopisgroup.comFOLLOW GLENN LLOPIS:LinkedIn: https://bit.ly/3tnBmP9Instagram: https://bit.ly/3fcziRVFacebook: https://bit.ly/33sCg1KTwitter: https://bit.ly/3HVT14B
"We have to stop being more tribal and start being more human. Historical standards for patient-centered care need to be reevaluated because everything is moving us toward a personalized experience."In this thought-provoking episode from our Design-Thinking Program for Health System, Clinical and Nursing Leaders, physician executive Dr. Greg Brannon challenges healthcare's rigid frameworks and advocates for a return to individuality and personal liberty.With over 30 years of experience, Dr. Brannon offers a compelling perspective on:• Why standardization often limits innovation and true patient-centered care • How Leadership in the Age of Personalization (LAOP) builds upon DEI principles • The importance of questioning established systems and protocols • Why healthcare professionals must have the courage to challenge the status quo----------------------------------------------------------------------------------------------------JOIN THE MOVEMENT:GLLG Company Website: https://www.glennllopis.com/Age Of Personalization Website: https://ageofpersonalization.com/Contact Us: https://www.glennllopis.com/contact-us/Email Us: sandy@glennllopisgroup.comFOLLOW GLENN LLOPIS:LinkedIn: https://bit.ly/3tnBmP9Instagram: https://bit.ly/3fcziRVFacebook: https://bit.ly/33sCg1KTwitter: https://bit.ly/3HVT14B
In this episode of One Vision, we sit down with Allison Cerra, Chief Marketing Officer at Alkami, to explore how anticipatory banking moves financial services beyond personalization into prediction. The conversation dives into the evolution of consumer technology in financial services, drawing parallels with the music industry, and highlights the importance of personalization and hyper-personalization at scale. They explore how AI and behavioral data are transforming the banking experience, the significance of the $84 trillion intergenerational wealth transfer, and the implications for regional and community financial institutions. Join Allison and Theo for a dynamic discussion on the challenges and opportunities in creating a better digital banking experience for all generations.#AI #Fintech #FinancialServices #BankingIndustry #AnticipatoryBanking
When it's a struggle for marketers to even keep up with the latest trends, are brands truly keeping pace with their customers, or are they stuck playing catch-up with outdated strategies and technologies? Agility requires a willingness to experiment, learn, and adapt quickly. It also demands a deep understanding of your customer and the ability to anticipate their evolving needs. We are here today in New York City at Opticon25 and seeing and hearing some amazing things about the future of martech and how AI will shape the role of marketing in the months and years to come. Today, we're going to talk about building an agile brand in the age of digital transformation, focusing on the power of experimentation, personalization, and continuous improvement. To help me discuss this topic, I'd like to welcome, Muqtadaa Miandara, Principal, Digital Growth at Upbound Group. About Muqtadaa Miandara Muqtadaa Miandara on LinkedIn: https://www.linkedin.com/in/muqtadaa/ Resources Upbound Group: https://www.upbound.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Fill out this short listener survey to help us improve the show: https://forms.gle/bbcRiPTRwKoG2tJx8This week on Unsupervised Learning, Jacob sits down with Nicole Brichtova and Oliver Wang, the Google researchers behind "Nano Banana" - the breakthrough AI image model that achieved unprecedented character consistency and took over social media.The conversation covers how their model fits into creative workflows, why we're still in the early innings of image AI development despite impressive current capabilities, and how image and video generation are converging toward unified models. They also share honest perspectives on current limitations, safety approaches, and why the expectation of going from prompt to production-ready content is fundamentally overhyped.(0:00) Intro(1:42) Early Nano Banana Use Cases and Character Consistency(3:05) Popular Features and User Requests(3:54) Future Frontiers in Image Models(5:26) Personalization and Aesthetic Models(7:39) Model Success and User Engagement(10:59) Product Design for Different Users(19:30) Advanced Use Cases and Future Workflows(23:14) Editing Workflows and Chatbots(25:14) Google's Image Model Applications(27:12) Milestones in Image Generation(29:30) MidJourney's Success(30:54) Future of Image Models(33:55) Image Models vs. Video Models(36:35) Quickfire With your co-hosts: @jacobeffron - Partner at Redpoint, Former PM Flatiron Health @patrickachase - Partner at Redpoint, Former ML Engineer LinkedIn @ericabrescia - Former COO Github, Founder Bitnami (acq'd by VMWare) @jordan_segall - Partner at Redpoint
This week on Commerce Code, we speak with Mark Lesiw, Co-Founder and Chief Commercial Officer at Olive. Olive builds digital commerce platforms for fintechs, and those platforms offer consumers fundraising, financial wellness, and membership and loyalty solutions. Today, we are talking about how he recently used AI tools to build a sophisticated customer loyalty app from start to finish in about 40 hours – the kind of thing that used to take months. It's a sort of experimental rocket, not something that replaces Olive's current technology. But this rocket flies, and it shows what's possible.
When it's a struggle for marketers to even keep up with the latest trends, are brands truly keeping pace with their customers, or are they stuck playing catch-up with outdated strategies and technologies? Agility requires a willingness to experiment, learn, and adapt quickly. It also demands a deep understanding of your customer and the ability to anticipate their evolving needs. We are here today in New York City at Opticon25 and seeing and hearing some amazing things about the future of martech and how AI will shape the role of marketing in the months and years to come. Today, we're going to talk about building an agile brand in the age of digital transformation, focusing on the power of experimentation, personalization, and continuous improvement. To help me discuss this topic, I'd like to welcome, Muqtadaa Miandara, Principal, Digital Growth at Upbound Group. About Muqtadaa Miandara Muqtadaa Miandara on LinkedIn: https://www.linkedin.com/in/muqtadaa/ Resources Upbound Group: https://www.upbound.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
This week the Remarkable Retail podcast delivers a dynamic mix of breaking retail news and an in-depth interview with a top retail innovators, Lauren Steinberg, Loblaw Executive Vice President and Chief Digital Officer at Loblaw, Canada's biggest retailer.Steve Dennis and Michael LeBlanc kick off a wide-ranging news segment, analyzing how tariffs, inflation, and global economic uncertainty are reshaping retail. They explore the upcoming Federal Reserve decision, the rise in food and apparel costs, energy pressures tied to AI-driven data centers, and how these forces are squeezing consumers' discretionary spending. The hosts also discuss RH's Paris flagship opening as a bold case study in reinvention, contrasting the brand formerly known as Restoration Hardware's bold ambition with the incremental strategies that have failed legacy brands. Finally, they highlight Sam's Club's new digital-first presentation layer—showing how even complex retailers can aim higher, move faster, and deliver remarkable customer experiences.Guest Lauren Steinberg--who recently assumed the expanded role of Chief Digital Officer at Loblaw after a decade leading digital, loyalty, and retail media--offers a behind-the-scenes look at how Loblaw is serving nearly every Canadian through its grocery, pharmacy, financial services, and apparel businesses, anchored by iconic brands like President's Choice, and Joe Fresh.Laurnen explains how Loblaw's digital strategy is centered on convenience, affordability, and relevance, with AI playing a critical role in personalization, supply chain efficiency, and the evolution toward agentic AI. Lauren also details the company's fast-growing retail media network, designed to connect brands with customers in ways that are accountable, measurable, and integrated across both digital and physical retail. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
In this episode of Gradient Dissent, Lukas Biewald talks with the CEO & founder of Surge AI, the billion-dollar company quietly powering the next generation of frontier LLMs. They discuss Surge's origin story, why traditional data labeling is broken, and how their research-focused approach is reshaping how models are trained.You'll hear why inter-annotator agreement fails in high-complexity tasks like poetry and math, why synthetic data is often overrated, and how Surge builds rich RL environments to stress-test agentic reasoning. They also go deep on what kinds of data will be critical to future progress in AI—from scientific discovery to multimodal reasoning and personalized alignment.It's a rare, behind-the-scenes look into the world of high-quality data generation at scale—straight from the team most frontier labs trust to get it right.Timestamps: 00:00 – Intro: Who is Edwin Chen? 03:40 – The problem with early data labeling systems 06:20 – Search ranking, clickbait, and product principles 10:05 – Why Surge focused on high-skill, high-quality labeling 13:50 – From Craigslist workers to a billion-dollar business 16:40 – Scaling without funding and avoiding Silicon Valley status games 21:15 – Why most human data platforms lack real tech 25:05 – Detecting cheaters, liars, and low-quality labelers 28:30 – Why inter-annotator agreement is a flawed metric 32:15 – What makes a great poem? Not checkboxes 36:40 – Measuring subjective quality rigorously 40:00 – What types of data are becoming more important 44:15 – Scientific collaboration and frontier research data 47:00 – Multimodal data, Argentinian coding, and hyper-specificity 50:10 – What's wrong with LMSYS and benchmark hacking 53:20 – Personalization and taste in model behavior 56:00 – Synthetic data vs. high-quality human data Follow Weights & Biases:https://twitter.com/weights_biases https://www.linkedin.com/company/wandb
Are you tired of running endless A/B tests with minimal insights? Do you find yourself drowning in data but thirsting for actionable results? If you're nodding your head, you're not alone. But what if there was a way to supercharge your A/B testing? A method that could not only speed up the process but also provide deeper, more accurate insights? Well, buckle up, because that's exactly what we're diving into today. And who better to guide us through this AI-driven revolution than our guest today, Nicole Leffer. Nicole is a seasoned marketing leader and a widely recognized expert in deploying generative AI technology to improve marketing efficiency, quality, and outcomes. Her expertise in leveraging AI for A/B testing and optimization is unparalleled, and she's here to share her insights on how we can all test smarter, not harder. ✨ Efficiency Boost: How AI dramatically speeds up the A/B testing process, allowing for faster iterations and improvements. ✨ Deeper Insights: The ability of AI to uncover complex patterns and relationships in test data that humans might miss. ✨ Personalization at Scale: How AI-powered A/B testing can lead to more personalized user experiences across different segments. Learn more about Nicole Leffer Connect with Nicole Leffer on LinkedIn Resources & Brands mentioned in this episode NicoleLeffer.com RICCE Framework for prompting AI Work Buddy The Bottleneck Diagnostic Quiz: A free 2-minute quiz to pinpoint your biggest business bottleneck. Find it at theaihat.com/diagnostic. Follow Mike Allton on Instagram and get more AI tips Explore past episodes of the The AI Hat Podcast podcast CHAPTERS: 00:00 Introduction to AI-Driven Conversion Optimization 01:58 Welcome to The AI Hat Podcast 02:21 The Challenges of Traditional AB Testing 03:01 Introducing Nicole Leffer: AI Marketing Expert 03:44 Understanding Traditional AB Testing 06:12 Leveraging AI for AB Testing 07:28 Practical Tips for Using AI in AB Testing 09:41 The Importance of Context in AI Prompts 14:48 Advanced Strategies for AI-Driven AB Testing 18:10 The Value of Continuous Testing 23:06 Challenges and Solutions in AI-Driven AB Testing 34:46 Emerging Trends in AI-Powered AB Testing 37:19 Conclusion and Final Thoughts SHOW TRANSCRIPT & NOTES: https://theaihat.com/test-smarter-not-harder-ais-impact-on-a-b-testing-in-digital-marketing/ Produced and Hosted by Mike Allton, founder of The AI Hat. He's a Business Systems Strategist who helps overworked solopreneurs and creators stop being employees in their own businesses. After building his own successful solo ventures for over a decade, Mike now teaches entrepreneurs how to build AI-powered operational systems that reclaim their time and allow them to finally scale. Interested in being a guest? We're looking for experts who help solopreneurs build better, more scalable businesses. Reach out to Mike to learn more. Learn more about your ad choices. Visit megaphone.fm/adchoices
Julie sits down with Dori, an Etsy business veteran who's been selling since 2007, to uncover the strategies behind long-term success. Dori reveals how persistence, smart SEO, and quality print-on-demand designs can turn simple ideas into consistent revenue. You'll also hear surprising trends—like leopard print and puff embossed apparel—that are shaping Etsy right now.
Send us a textIn this episode, Todd and Jen dive into the two pillars of salon growth: retention (keeping clients coming back) and acquisition (bringing in new ones). Too many salon owners focus on just one—but long-term success requires mastering both.You'll hear practical strategies, client experience tips, and marketing insights drawn straight from the Hello Hair Co. playbook, including how to create loyalty, inspire referrals, and consistently attract new faces without burning out.Key TakeawaysRetention and acquisition aren't either/or — both are essential for lasting salon growth.Consultations (and re-consultations) are the secret to keeping clients loyal.Hospitality and personalization turn good services into unforgettable experiences.Building staff confidence is a leader's job — and prevents overwhelm in new stylists.Smart marketing tools (Google Ads, SEO, automation, reviews, social media) keep new clients coming consistently.Focusing only on retention or only on acquisition will break your business model.Tracking the right KPIs (rebooking, client lifetime value, cost per new client, referrals) shows you what's really working.Episode Timestamps[00:00] – Intro & why Jen refused to kick things off[00:01:30] – Jen's opening take and quote of the week: Vidal Sassoon on why hairdressers are magical[00:03:00] – Todd's opening take, owner perspective: the happiness KPI[00:07:00] – Why retention matters: loyalty, consistency, referrals, and fun[00:11:00] – The consultation game changer: how to re-consult every visit[00:14:30] – Building relationships when your skills are still developing[00:15:00] – Hospitality Playbook: moving beyond snacks and water bottles[00:17:00] – Personalization & note-taking for unforgettable experiences[00:19:00] – Staff happiness and motivation = client happiness[00:21:00] – Helping “baby hair pros” build confidence without overwhelm[00:23:30] – Why acquisition matters: churn, plateaus, and growth[00:26:00] – Automated touchpoints: email & text marketing that works[00:28:30] – Google Ads, SEO, and why outsourcing marketing was a game-changer[00:33:00] – Social media strategy: faces > backs of heads[00:35:00] – Cross-promoting with local businesses & the power of reviews[00:37:00] – KPIs: client lifetime value, cost per client, rebooking, referrals[00:38:30] – Wrap-up + free Hospitality Playbook downloadResources & LinksSubscribe to the 321 Pro Push Newsletter: Real business lessons, strategies, and challenges delivered weekly.Listen to more episodes: the Hello Hair Pro podcastFollow us on Instagram: @hellohairproLinks and Stuff:Our Newsletter Mentoring InquiriesFind more of our things:InstagramHello Hair Pro Website
In this episode of One Vision, we sit down with Allison Cerra, Chief Marketing Officer at Alkami, to explore how anticipatory banking moves financial services beyond personalization into prediction. The conversation dives into the evolution of consumer technology in financial services, drawing parallels with the music industry, and highlights the importance of personalization and hyper-personalization at scale. They explore how AI and behavioral data are transforming the banking experience, the significance of the $84 trillion intergenerational wealth transfer, and the implications for regional and community financial institutions. Join Allison and Theo for a dynamic discussion on the challenges and opportunities in creating a better digital banking experience for all generations.#AI #Fintech #FinancialServices #BankingIndustry #AnticipatoryBanking
Marketers' roles are changing, but their goals are still the same: reach and engage customers, meeting them where they are, and for better or worse, often needing to do more with less while delivering greater value. Agility requires both adapting to change quickly while also having the wisdom to know which changes truly matter. It demands a delicate balance between embracing new technologies and staying laser-focused on core business objectives. Today, we are here in New York City at Opticon25. We are going to talk about the growing role of AI for both marketers and consumers, how organizations can leverage an agentic platform to create better internal and external customer experiences, and how marketers can both do more with less while delivering exponentially greater value. To help me discuss this topic, I'd like to welcome Rupali Jain, Chief Product Officer and Kevin Li, SVP Product at Optimizely. About Rupali JainRupali Jain is the Chief Product Officer at Optimizely. Previously she has held product leadership roles at several SaaS software companies, including Microsoft's PowerBI and Qualtrics. Throughout her two-decade career, Rupali has shared Optimizely's vision of prioritizing the end user's daily needs. Rupali is committed to advancing practical, growth-driving applications of AI and machine learning to help marketers take control of their workflows, experiment at scale, and deliver digital experiences that meet and exceed customer expectations Rupali Jain on LinkedIn: https://www.linkedin.com/in/rupali/ About Kevin LiAt Optimizely (previously Episerver before rebrand), I describe my job as a "tale of two mirrors" with one being a telescope and one being a microscope. On the telescope side of product strategy, I own long-term strategy covering build/buy/partner, M&A (thesis, due diligence, etc.), new product launches (SaaS CMS, Personalization, etc.), analyst relations (leader in 11 categories across Gartner, Forrester, and IDC), etc. On the microscope side of product operations, I own the product commercialization process, product operations, product analytics, documentation, and competitive intelligence. Kevin Li on LinkedIn: https://www.linkedin.com/in/kevinsyli/ Resources Optimizely: https://www.optimizely.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Take Back Time: Time Management | Stress Management | Tug of War With Time
What do personality tests really tell us—and how can they transform the way we work? In this solo episode of Time to Reset, Penny Zenker explores the fascinating history of personality testing, from ancient Greek theories to modern tools like Myers-Briggs, StrengthsFinder, and beyond.You'll discover why businesses have relied on these assessments for decades to boost productivity, team collaboration, and leadership development, and how today's personalization era—powered by AI—is reshaping the way we understand and connect with people at work.Love the show? Subscribe, rate, review, and share! https://pennyzenker360.com/positive-productivity-podcast/
Send us a textIn this episode of the Sports Marketing Machine podcast, Jeremy Neisser unpacks Meta Advantage Plus—Meta's automated ad system for Facebook and Instagram. While it promises simplicity, Advantage Plus often hurts sports teams by prioritizing clicks over actual ticket sales, lumping all fans into one generic audience, and masking true performance with misleading metrics.Jeremy explains why manual ad setup, audience segmentation, and conversion tracking are essential to avoid wasted spend. He also highlights when Advantage Plus can be useful, such as for merchandise sales, but makes it clear: selling tickets requires a more hands-on, strategic approach.TakeawaysAdvantage Plus is Meta's autopilot for ads.It often works against sports teams trying to sell tickets.Personalization in ads is critical for success.Manual setup helps you better understand your fans.Conversion tracking is essential for measuring real results.Wasted impressions and high frequency are red flags.Build warm and hot audiences for targeted marketing.Advantage Plus works better for broad merch campaigns.Don't rely solely on Meta's “easy button.”A manual, hands-on approach makes you a stronger marketer.Chapters00:00 – Introduction and context02:15 – What Advantage Plus really is04:32 – Why Advantage Plus fails for ticket sales07:10 – How to tell if Advantage Plus is wasting your money09:30 – Smarter alternatives: warm audiences and creative testing11:30 – When Advantage Plus can help (merchandise sales)13:45 – Final takeaways and call to actionEpisodes mentioned:Episode 128 – 3 Changes with Meta That Affect Your Ads (and How to Sell More Tickets Anyway)Episode 125 – “I Saw Your Ad—But Didn't Buy”: Fixing the Fan Follow-Up FunnelEpisode 111 – Building Your Marketing Budget Like a Funnel: Awareness to ActionEpisode 110 – Meta Ads 101 – The Smart Way to Retarget: Website Visitors, Social Engagers & Timing That Converts (Part 4 of 4)Episode 109 – Meta Ads 101 – The Hidden Power of Lookalike Audiences in Meta Ads (Part 3 of 4)Episode 108 – Meta Ads 101 – How to Use Exclusion Lists in Meta Ads to Boost ROI (Part 2 of 4)Episode 107 – Meta Ads 101 – Link Clicks vs. Landing Page Views (Part 1 of 4)Episode 21 – The 3 Audiences You Should Have In Your Meta Business SuiteSports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine
What could we gain—and what might we lose—when technology begins to approximate the contours of human connection and presence? In this episode, Reid and Aria chat with comedian, actor, and political commentator Stephen Colbert. Best known for hosting The Colbert Report and The Late Show, Stephen combines a razor sharp satire with a sincere curiosity about the world. Together, Reid, Aria, and Stephen discuss the art of live performance, the many lessons one can learn from J.R.R. Tolkien, and the nature of creativity, humor, and imagination in the age of AI. The result is a meditation on discovery, empathy, and the bonds that make connection more than performance — but a shared act of being human. For more info on the podcast and transcripts of all the episodes, visit https://www.possible.fm/podcast/ Topics: 2:35 – Hellos and intros 2:53 – Stephen Riffs on humanity and Dungeons & Dragons 6:08 – Tolkien characters and desert island companions 7:02 – Creativity, empathy, and imagination in comedy 11:37 – Performing for a live audience 13:02 – Comedy as a third space 16:22 – Early ideas about interactive technology and improvisation 19:14 – Can AI art escape the uncanny valley 22:27 – The human “micronutrients” that AI cannot replace 24:05 – Parasocial relationships and the future of entertainment 26:50:– Midroll 26:58 – Responsibility and fact-checking 29:56 – Personalization versus discovery in AI storytelling 33:47 – Lessons from Tolkien 41:22 – AI as part of human evolution 44:51 – How AI can already be employed in health fields 48:46 – AI in video games and creative amplification 49:58 – Balancing skepticism and excitement about AI 50:06 – Rapid-fire Questions Select mentions: A Man Jumps Out of an Airplane by Barry Yourgrau Exploring The Lord of the Rings with Dr. Corey Olsen Letter 144 by J.R.R. Tolkien Robert Heinlein Possible is an award-winning podcast that sketches out the brightest version of the future—and what it will take to get there. Most of all, it asks: what if, in the future, everything breaks humanity's way? Tune in for grounded and speculative takes on how technology—and, in particular, AI—is inspiring change and transforming the future. Hosted by Reid Hoffman and Aria Finger, each episode features an interview with an ambitious builder or deep thinker on a topic, from art to geopolitics and from healthcare to education. These conversations also showcase another kind of guest: AI. Each episode seeks to enhance and advance our discussion about what humanity could possibly get right if we leverage technology—and our collective effort—effectively.
Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this episode of the DTC Podcast, we sit down with Drew Marconi, Co-founder and CEO of Intelligems, to dig into the real way brands should be thinking about testing in 2025.Forget just optimizing for conversion rate or AOV. The smartest brands are now optimizing every site change—pricing, shipping, offers, content—for one thing: profit per visitor.Drew shares how Intelligems helps brands move beyond surface-level CRO and into truly strategic decision-making by treating pricing, shipping, and discounts as testable business levers.Stop guessing, start knowing. Install Intelligems for free: https://apps.shopify.com/intelligemsKey Insights:Why profit per visitor is more than conversion rate or revenueIt's the only metric that balances AOV, margin, and conversion—and captures true business impact.What most brands get wrong about pricingMany haven't touched prices in years or are afraid to test them. Drew explains how to approach price testing without backlash.The roadmap to build a culture of experimentationFrom VP-level buy-in to weekly testing meetings, learn how the best teams are structured for consistent optimization.How to test pricing, offers, and shipping intelligentlyGet the real-world tactics behind straddle tests, dynamic discounts, and testing offer mechanisms.Agentic AI is coming to testingDrew breaks down how automated agents will soon handle ideation, test execution, analysis, and rollout—without human bottlenecks.If you're still optimizing for revenue or conversion alone, this episode will change how you think about growth. It's not just about what wins the test—it's about what drives profit.Timestamps00:00 – The state of A/B testing and pricing strategies02:15 – Drew's journey from McKinsey to founding Intelligems04:30 – Why pricing needs to be broader than just the list price07:10 – Dynamic pricing fears and consumer perception09:20 – Building effective testing roadmaps for DTC brands12:05 – Running price elasticity tests for better profit per visitor14:30 – Personalization strategies based on traffic sources16:45 – Optimizing Black Friday & holiday offers through testing19:30 – Creating a culture of experimentation inside your brand22:40 – How high-performing teams structure ongoing testing cycles25:10 – Statistical significance, confidence intervals & testing duration28:20 – Measuring profit per visitor vs. focusing on conversion rate30:15 – The agentic AI future of A/B testing & infinite experimentationHashtags#ABTesting #PricingStrategy #EcommerceGrowth #DTCBrands #ConversionOptimization #Personalization #ProfitPerVisitor #BlackFridayStrategy #AIAutomation #MarketingAnalytics Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video
#|ThisMorning | The #Value of #Personalization through #ManagedAccounts | Matthew Condos, Lincoln Financial #Tunein: broadcastretirementnetwork.com #Aging, #Finance, #Lifestyle, #Privacy, #Retirement, #Wellness
In this special Two and a Half Gamers episode, Matej and Felix sit down with Zino Rost van Tonningen (TyrAds) to deep dive into the history, present, and future of rewarded monetization & offerwalls.Key insights:History of rewarded ads:Early “incent installs” → rank-boosting campaigns (TapJoy, FreeMyApps).Multi-reward systems (TapJoy, IronSource, Fyber).Misplay breakthrough: timer-based playtime rewards + personalization.AdJoe & others scaled Misplay's model into SDK solutions.The shift to personalization:Old offerwalls = one-size-fits-all.New generation = hyper-personalized rewards per user.Use of media source data (Google, Unity, AppLovin, etc.) to adapt rewards based on traffic quality.Publisher perspective:Offerwalls can contribute 5–30% of game revenue depending on genre.Biggest impact: retaining non-payers & dolphins by giving them an alternative to IAP.Integration fights today echo old mediation wars (bonuses, rev guarantees, exclusivity deals).Best practices for choosing an offerwall partner:LiveOps environment — events, hot deals, timed offers.Transparency — explain revenue spikes/drops & media source impact.Personalization — reward scaling, segmentation by user type & UA source.UI/UX — aesthetics matter; no more “Windows 95” offerwalls.Zino's TyrAds SDK v3.0:One-time integration, no updates needed.Customizable design to match game branding.Hyper-personalized rewards, dynamic leveling systems.LiveOps events triggered per user (push, in-app messages).Takeaway: Rewarded monetization has entered its 4th generation: hyper-personalized, data-driven, and LiveOps-powered.https://tyrads.com/Get our MERCH NOW: 25gamers.com/shop---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: Felix Braberg, Matej LancaricSpecial guest: Zino Rost van Tonningenhttps://www.linkedin.com/in/rovato/zino@tyrads.comJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Rewarded User Acquisition04:30 The Evolution of Rewarded Monetization07:10 The Shift from Incentivized Installs to Quality KPIs09:51 Innovations in Rewarded Advertising: Multi-Reward and Playtime Solutions12:33 The Role of Personalization in Rewarded Monetization14:56 Challenges in Current Rewarded Solutions17:48 Evaluating Monetization Solutions: Key Considerations20:15 The Importance of LiveOps in Engagement23:06 Transparency and Optimization in Offer Walls28:34 Differentiating Offer Walls for Monetization30:44 The Importance of Data in Monetization Solutions31:28 Personalization and User Engagement in Offer Walls33:18 SDK Evolution: From Version 1 to Hyper-Personalization36:14 Leveraging Machine Learning for Offer Wall Optimization40:14 Engaging Users with LiveOps and Hot Deals44:01 Dynamic Leveling Systems for Enhanced User Experience46:58 Criteria for Effective Offer Wall Implementation48:47 Revenue Impact and Client Engagement---------------------------------------Matej LancaricUser Acquisition & Creatives Consultanthttps://lancaric.meFelix BrabergAd monetization consultanthttps://www.felixbraberg.comZino Rost van TonningenCEO of TyrAdshttps://www.linkedin.com/in/rovato/zino@tyrads.com---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me
In this episode of The Fitness League Podcast, we take you behind the scenes and show you exactly how we're using The Fitness League app right now—and what you'll be able to do when version 1 officially launches. From habit tracking and workout logging to staying consistent as busy parents, we break down how the app is built to help you train smarter, build better routines, and see real progress. You'll learn how The Fitness League lowers the barriers for beginners, supports advanced athletes, and creates a welcoming community designed to make the world a happier, healthier place—one strong start at a time. Whether you're looking for accountability, smarter training tools, or a fitness app that actually fits your life, this episode shows you why The Fitness League is different—and why version 1 launch is just the beginning. APPLY FOR COACHING: https://www.lvltncoaching.com/1-1-coaching SDE Method app: https://www.lvltncoaching.com/sde-method-app The Fitness League Waiting List https://quest.lvltncoaching.com/project-b Macros Guide https://www.lvltncoaching.com/free-resources/calculate-your-macros Join the Facebook Community: https://www.facebook.com/groups/lvltncoaching FREE TOOLS to start your health and fitness journey: https://www.lvltncoaching.com/resources/freebies Alessandra's Instagram: http://instagram.com/alessandrascutnik Joelle's Instagram: https://www.instagram.com/joellesamantha?igsh=ZnVhZjFjczN0OTdn Josh's Instagram: http://instagram.com/joshscutnik Chapters 00:00 Introduction to the Fitness League App 01:02 User Excitement and Engagement 03:15 Development Journey and Features Overview 07:28 Target Audience and Inclusivity 09:22 Mission Statement and Core Values 16:13 Community and Collaboration 18:08 Navigating the Fitness App Landscape 19:22 Building Trust and Personalization 20:44 App Features and User Experience 30:36 The Importance of Completing Your Program 31:29 Tracking Progress and Adherence in Training 34:43 Customizing Your Training Experience 39:21 Understanding Trackables and Their Benefits 47:23 Challenges and Community Engagement 54:43 Building Consistency Through Social Connections
Do you use much automation in your work? Me too. It's pretty much a necessity for small firms and solos. But at some point, too much of it defeats the purpose. Today's newsletter explains.
In this episode of Healthy Mind, Healthy Life, host Pragya sits down with Diana Daman, certified laser hair removal specialist and founder of Laser by Diana in Sterling Heights, Michigan. Diana shares how skincare is more than a beauty routine—it's a confidence booster that can transform how we feel and show up in the world. From debunking myths about laser hair removal to explaining why personalized treatment plans matter more than trending “Instagram-perfect” looks, Diana opens up about building her business from the ground up, the challenges of gaining clients, and why she prioritizes genuine client relationships over quick sales. Whether you've been curious about laser hair removal or want to understand how small self-care steps can make a big impact, this conversation offers practical advice, real client transformation stories, and an inside look at what it takes to build a boutique beauty business that truly puts clients first. About the Guest : Diana Daman is a certified laser hair removal specialist and the founder of Laser by Diana, a boutique beauty business in Sterling Heights, Michigan. Passionate about helping people feel confident in their own skin, Diana focuses on personalized, budget-friendly treatments that deliver lasting results. Her mission is to combine advanced technology with a welcoming, results-driven approach that prioritizes client comfort and care. Key Takeaways : Confidence through skincare – Improving skin health can dramatically boost self-esteem and impact daily life. Laser myths busted – With advanced technology like the Candela GentleMax Pro, treatments can be virtually painless. Client relationships matter – Building trust and offering genuine care leads to long-term loyalty. Personalization is key – Skincare solutions should be tailored to skin tone, lifestyle, and budget rather than one-size-fits-all trends. Overcoming business challenges – Marketing, building a client base, and competing in a crowded industry require consistent effort and creativity. Small time, big results – Even with a busy schedule, a few minutes of consistent care can lead to significant improvement. Universal benefits – Laser hair removal, when done right, can work for a wide range of clients and skin types. Connect with the Guest Reach out to Diana via: Instagram: https://www.instagram.com/laser_by_diana_/ Website: https://laserbydiana.com/ Want to be a guest on Healthy Mind, Healthy Life? DM on PodMatch: Send me a message on PodMatch CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: Healthy Mind by Avik Podcast Network Subscribe To Newsletter: Healthy Mind by Avik Newsletter Join Community: Join Here OUR SERVICES Business Podcast Management Individual Podcast Management Share Your Story With The World STAY TUNED AND FOLLOW US! Medium: @contentbyavik YouTube: Healthy Mind by Avik Instagram: @healthyminds.pod Facebook: Healthy Mind Podcast LinkedIn Page: Healthy Mind by Avik LinkedIn: Avik Chakraborty Twitter: @podhealthclub Pinterest: Avikpodhealth SHARE YOUR REVIEW Leave a Google Review Share a Video Testimonial #podmatch #healthymind #healthymindbyavik #wellness #HealthyMindByAvik #MentalHealthAwareness #StorytellingAsMedicine #PodcastLife #PersonalDevelopment #ConsciousLiving #GrowthMindset #MindfulnessMatters #VoicesOfUnity #InspirationDaily #podcast #podcasting #podcaster #podcastlife #podcastlove #podcastshow #podcastcommunity #newpodcast #podcastaddict #podcasthost #podcastepisode #podcastinglife #podrecommendation #wellnesspodcast #healthpodcast #mentalhealthpodcast #wellbeing #selfcare #mentalhealth #mindfulness #healthandwellness #wellnessjourney #mentalhealthmatters #mentalhealthawareness #healthandwellnesspodcast #fyp #foryou #foryoupage #viral #trending #tiktok #tiktokviral #explore #trendingvideo #youtube #motivation #inspiration #positivity #mindset #selflove #success
About God's Name for Me“We all have funny nicknames from our families near and far,And even though they're silly, they're a part of who we are.”Does your little one have a special nickname that's used just for them?In God's Name for Me, author Talia Messina gathers diverse children to share their funny and silly nicknames―names that they were given by loved ones. But they are reminded that there is a name, the very best name, from God who has given it out of his perfect love.The perfect Christian gift for baby showers or stocking stuffer for baby's first Christmas, this charming kids' picture book features:Personalization page that allows this book to be dedicated to a special child with the sweet nickname you have given themRhyming story to make it the perfect read-aloud for babies, toddlers, and preschoolersLift-the-flap surprises to keep young children engaged and delightedSturdy board book pages that make the book durable for years of useMirror surprise in the back!Discover God's super special name for you, given freely for being exactly who he made you to be. This name can't be earned―it's part of your identity, so you can't lose it! It reminds you that being God's child has nothing to do with personality, likability, outward appearance, energy, size, the love given, or actions taken towards others.It has everything to do with the love God pours out on all of us, his precious children.Purchase a copy of God's Name for Me here.Connect with Talia MessinaInstagramTalia Messina is an editor, writer, speaker, teacher, and believer in Jesus. She graduated from Gordon College with an English degree and lives north of Boston, where she volunteers in her church's library and middle school youth ministry. When she's not working with words, she enjoys rock climbing, dancing, and playing board games like Everdell with her friends and family.
In this dynamic episode of The Voice of Retail, host Michael LeBlanc welcomes Fawad Baig, Retail Industry Lead, Accenture Canada, to unpack Accenture's latest global consumer report: Me, My Brand, and AI. With insights drawn from over 18,000 respondents worldwide, including Canadians, this research sheds light on how uncertainty and generative AI are reshaping consumer trust, loyalty, and shopping behavior.Fawad explains that more than 57% of Canadian consumers report unusually high levels of uncertainty in their daily lives—double the levels recorded in late 2024. In response, many are turning to generative AI tools not only for shopping recommendations but also for personal advice, creating a powerful new form of trust and reliance. In fact, 46% of Canadians have already made purchases influenced by AI, and 72% would welcome an AI-powered personal shopper.The conversation dives deep into what this means for retailers. While brand loyalty in Canada remains strong, a striking 35% of consumers say they would switch brands based on AI-driven recommendations—a level of volatility that opens both risks and opportunities. For retailers willing to adapt, the shift from personalization to proactive engagement offers a competitive edge.Michael and Fawad also discuss the rise of AI agents, tools that autonomously seek out products on behalf of consumers, potentially bypassing loyalty programs and traditional marketing tactics. Fawad emphasizes that retailers need to prepare for this new reality by rethinking product data, metadata strategies, and how they present contextual value across digital platforms.Beyond consumer-facing strategies, the discussion touches on the vital importance of ethical AI, data governance, and building trust through transparency. Fawad stresses that once trust is lost, it is nearly impossible to regain—a warning for brands rushing headlong into AI adoption without the proper safeguards.The episode closes with actionable advice for retailers:Start investing in AI to deliver curated, personalized, and measurable consumer experiences.Start preparing for the reality of AI agents shaping consumer choice.Stop underestimating the power of existing loyalty programs, which remain a crucial bridge to long-term engagement. Read the reporthttps://www.accenture.com/content/dam/accenture/final/accenture-com/document-3/Accenture-Me-My-Brand-and-AI.pdf#zoom=40 The Voice of Retail podcast is presented by Hale, a performance marketing partner trusted by brands like ASICS, Saje, and Orangetheory to scale with focus and impact. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
Most people think broccoli is a superfood, but the reality is more nuanced. In this episode of The Human Upgrade, Host Dave Asprey explores the good and bad of broccoli—why adult broccoli can block thyroid function and cause gut issues, while broccoli seeds deliver sulforaphane, the powerful compound that activates all three of your body's detox pathways. You'll learn how sulforaphane protects against glyphosate, repairs leaky gut, and upgrades mitochondria, metabolism, and longevity. Watch this episode on YouTube for the full video experience: https://www.youtube.com/@DaveAspreyBPR Dave is joined by two Johns Hopkins–trained researchers whose expertise in biohacking, biochemistry, and functional medicine makes them trusted leaders in the field. Together they reveal how sulforaphane, berberine, curcumin, and alpha-lipoic acid outperform bulk vegetables and even rival GLP-1 weight loss drugs—delivering natural ways to improve metabolism, regulate dopamine, and protect the brain. Their research shows how targeted supplements can boost neuroplasticity, brain optimization, and human performance without the side effects of pharmaceuticals. Dave and his guests break down why bulk vegetables don't deliver enough beneficial compounds, how to hack plant toxins for maximum benefit, and why supplement stacks often outperform carnivore, vegan, or high-vegetable diets for long-term health. You'll discover how biohacking tools like fasting, ketosis, nootropics, cold therapy, and sleep optimization amplify these compounds for smarter not harder living. You'll Learn: • Why adult broccoli can disrupt thyroid function while broccoli seeds fuel detox and longevity • How sulforaphane, berberine, curcumin, and alpha-lipoic acid support metabolism and mitochondria • Why natural compounds can rival GLP-1 drugs for weight loss and energy regulation • The connection between glyphosate, leaky gut, inflammation, and brain fog • How to stack supplements with fasting, ketosis, and cold therapy for brain optimization • Why functional medicine and biohacking provide better long-term solutions than fad diets • The smarter not harder way to extract benefits from plants without the toxic load This episode is essential for anyone serious about biohacking, upgrading metabolism, extending longevity, and achieving high performance with resilience and clarity. Dave Asprey is a four-time New York Times bestselling author, founder of Bulletproof Coffee, and the father of biohacking. With over 1,000 interviews and 1 million monthly listeners, The Human Upgrade is the top podcast for people who want to take control of their biology, extend their longevity, and optimize every system in the body and mind. Each episode features cutting-edge insights in health, performance, neuroscience, supplements, nutrition, hacking, emotional intelligence, and conscious living. Episodes are released every Tuesday, Thursday, and Friday (audio-only) where Dave asks the questions no one else dares, and brings you real tools to become more resilient, aware, and high performing. Keywords: sulforaphane supplements, broccoli seed extract, detox pathways phase 1 2 3, NRF2 activation, glyphosate gut health, leaky gut repair biohacking, thyroid blockers broccoli, DIM I3C compounds, functional medicine detox, Johns Hopkins biohacking research, berberine metabolism, alpha lipoic acid mitochondria, curcumin weight loss, GLP-1 natural alternatives, dopamine metabolism regulation, neuroplasticity supplements, fasting and sulforaphane, ketosis and detox synergy, smarter not harder supplements, Dave Asprey broccoli Mara Labs Website: https://mara-labs.com/Dave for 28% off!Resources: -Mara Labs Website: https://mara-labs.com/Davefor 28% off!-BrocElite link: https://partnerships.mara-labs.com/4H6KD28/TZW7X/?&sub4=biohack&uid=123-GLPerfect link: https://partnerships.mara-labs.com/4H6KD28/TZW7X/?&sub4=biohack&uid=123Thank you to our sponsors! EMR-Tek | https://www.emr-tek.com/DAVE and use code DAVE for 40% off. Timeline | Head to https://www.timeline.com/dave to get 10% off your first order. Calroy | Head to https://calroy.com/dave for an exclusive discount. Resources: • Mara Labs Website: NEED TO INSERT CODE • Danger Coffee: https://dangercoffee.com/DAVE15 • Dave Asprey's BEYOND Conference: https://beyondconference.com • Dave Asprey's New Book – Heavily Meditated: https://daveasprey.com/heavily-meditated • Upgrade Collective: https://www.ourupgradecollective.com • Upgrade Labs: https://upgradelabs.com • 40 Years of Zen: https://40yearsofzen.com Timestamps: 00:00 — Trailer 01:10 — Introduction 01:49 — Broccoli Benefits & Risks 09:24 — Plant Toxins & Modern Diet 12:56 — Mold Detox Experiences 18:30 — Mycotoxins, Glyphosate & Gut Health 26:20 — Metabolic Syndrome & Endotoxins 35:44 — Timing Sulforaphane for Glyphosate Protection 39:35 — Weight Loss & GL Perfect 49:19 — Personalization & Supplement Stacking 55:10 — Sleep, Ketosis & Berberine 58:30 — Alpha Lipoic Acid + Berberine Synergy 1:01:00 — Natural Alternatives to GLP-1 Drugs See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Marketing teams waste 73% of their budget on misdirected campaigns. Eddie Patzsch, marketing strategist at Optimove, explains why data integration outperforms content personalization when resources are limited and shares insights from working with enterprise CMOs who prioritize technical foundations over creative campaigns. The discussion covers frameworks for shifting from perception-based to data-driven marketing decisions and strategies for building technical marketing leadership that drives measurable ROI through accurate audience targeting.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Technology is changing fast—but the firms that thrive will be the ones that keep people at the center of everything they build.I had a great conversation with Patrick Parker, Founder of Fynancial, about how human-centered design, data structure, and digital agents are reshaping the future of wealth management. Patrick brings a unique perspective—rooted in both tech entrepreneurship and a deep understanding of the advisory space—to show how advisors can blend empathy with innovation. He shared how growing up around an RIA and working in Big Four consulting helped him see the persistent gap between client expectations and what most fintech tools deliver.We covered everything from the evolution of client portals and the role of community in client engagement, to why data infrastructure is the key to getting AI right. Patrick makes a compelling case that digital agents won't replace advisors—they'll remove the operational clutter so advisors can double down on what matters: trust, insight, and connection. For firms ready to experiment, iterate, and rethink how technology supports relationships, this is a glimpse into what the next chapter of advising could look like.
AI is changing sales, but most reps don't know where to start. Samuel Adeyinka sits down with sales strategist Katie Mullen to make AI practical, safe, and profitable for everyday medical sales work. Learn where AI saves you real hours right now: building 30-60-90 plans, market analyses, proposal summaries, email drafts, and meeting briefs. Katie walks through step-by-step prompts, how to upload docs, and when to switch tools instead of fighting the interface. Get a clear tool map. ChatGPT and Claude for strategy and writing, Perplexity and Storm for sourced research, plus what to watch for with hallucinations and security. Katie shares simple QA checks so you can ship accurate work with confidence. Turn AI into pipeline. Use it to mine forums and reviews, craft wedge questions that open stuck accounts, and blend economic value stories with clinical narratives for key stakeholders and supply chain. Go beyond hype. We cover custom models, Plus vs Pro vs Enterprise, what memory really means, and why AI agents are coming. Katie explains what AI can and cannot replace, and how top reps gain an edge without losing the human connection. If you want faster prep, sharper outreach, and smarter account strategy, this episode gives you the prompts, workflows, and guardrails to put AI to work today. Class on September 12th: https://www.eventbrite.com/e/1611758917309?aff=oddtdtcreator Class on September 25th: https://www.eventbrite.com/e/1618595896899?aff=oddtdtcreator Connect with Katie: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!
Exploring UXR at ServiceNow: Enhancing AI Control and ServiceNow University In this episode, we delve into the realm of User Experience Research (UXR) at ServiceNow with guests Jesse Livingston, Eric Liu, and Tori Morrison. Eric Liu discusses the advancements and challenges in AI governance and the development of AI Control Tower to help companies manage their AI assets responsibly. Tori Morrison introduces ServiceNow University and its focused approach on enabling users to develop specific skills through personalized learning pathways and innovative tools like conversational AI chat. The episode highlights ServiceNow's commitment to integrating customer feedback into product development and providing robust learning resources to enhance user experiences. For more information, please read Anand Tharanathan's Article: https://www.servicenow.com/community/in-other-news/how-customer-insights-shaped-servicenow-university-and-ai/ba-p/3317295 And to check out the Product Lab: https://servicenowproductlab.com/ On this episode - Eric Liu: Sr. Staff UX Researcher, AI/MLTori Morrison: Senior UX ResearcherJesse Livingston: Research Communication ManagerBobby Brill: Host 00:00 Introduction to the Podcast and Guests 00:27 Understanding User Experience Research (UXR) 02:32 Introducing Eric Leo and AI Control Tower 06:44 Challenges and Solutions in AI Governance 12:23 ServiceNow University: Empowering Users 17:40 Personalization and Gamification in Learning 22:42 Conclusion and Further Resources ServiceNow Training and Certification: http://www.servicenow.com/services/training-and-certification.html ServiceNow Community: https://community.servicenow.com/community For general information about ServiceNow, visit: http://www.servicenow.com See omnystudio.com/listener for privacy information.
Exploring UXR at ServiceNow: Enhancing AI Control and ServiceNow University In this episode, we delve into the realm of User Experience Research (UXR) at ServiceNow with guests Jesse Livingston, Eric Liu, and Tori Morrison. Eric Liu discusses the advancements and challenges in AI governance and the development of AI Control Tower to help companies manage their AI assets responsibly. Tori Morrison introduces ServiceNow University and its focused approach on enabling users to develop specific skills through personalized learning pathways and innovative tools like conversational AI chat. The episode highlights ServiceNow's commitment to integrating customer feedback into product development and providing robust learning resources to enhance user experiences. For more information, please read Anand Tharanathan's Article: https://www.servicenow.com/community/in-other-news/how-customer-insights-shaped-servicenow-university-and-ai/ba-p/3317295 And to check out the Product Lab: https://servicenowproductlab.com/ On this episode - Eric Liu: Sr. Staff UX Researcher, AI/MLTori Morrison: Senior UX ResearcherJesse Livingston: Research Communication ManagerBobby Brill: Host 00:00 Introduction to the Podcast and Guests 00:27 Understanding User Experience Research (UXR) 02:32 Introducing Eric Leo and AI Control Tower 06:44 Challenges and Solutions in AI Governance 12:23 ServiceNow University: Empowering Users 17:40 Personalization and Gamification in Learning 22:42 Conclusion and Further Resources ServiceNow Training and Certification: http://www.servicenow.com/services/training-and-certification.html ServiceNow Community: https://community.servicenow.com/community For general information about ServiceNow, visit: http://www.servicenow.com See omnystudio.com/listener for privacy information.
If every new hire feels like it hijacks your entire month, this episode is for you. Today on Recruiting Conversations, I walk you through how to create a structured onboarding system that removes you from the center without removing your presence. Because if you're still doing 90 percent of the onboarding work yourself, you're not just overwhelmed. You're the bottleneck. But it doesn't have to stay that way. Episode Breakdown [00:00] Introduction – Why onboarding feels overwhelming and why that's actually a systems issue [01:00] The Real Problem – Leaders treating onboarding like a one-week event instead of a repeatable system [02:00] Introducing the 4P Framework – People, Process, Playbook, Personalization [03:00] P1: People Assign ownership for tech, CRM, marketing, culture, support Move from shared ownership to clear ownership Use peer mentors and onboarding coordinators [03:30] P2: Process Map out day 1 through day 90 Use tools like CRMs, Trello, shared docs to organize the flow Filter every step through these questions: Does this build clarity? Confidence? Connection? [04:30] P3: Playbook Document what you say and do so others can repeat it Include logins, workflows, rhythm calendars, and short videos When it's not written, it's not real [05:30] P4: Personalization Welcome notes, calls, gift boxes, and personal check-ins Structure creates consistency, personalization creates belief [06:30] The Pushback – You say you don't have time to build this. But you don't have time not to. [07:00] Start Small – Use your next hire to document everything you already do [08:00] Beyond Tasks – Onboarding is not just about information. It's about belief Did I make the right decision? Do I belong here? Can I trust this team? [08:30] Final Challenge – Build a 30-day onboarding play. Start with what you already do, then improve it Key Takeaways If You're Doing It All, You're the Bottleneck – Scale happens when systems replace memory Structure Doesn't Kill Culture – The right systems free you up to lead with presence Clarity Creates Confidence – Documented onboarding builds momentum faster than ad hoc training Don't Just Transfer Knowledge – Transfer belief, identity, and purpose Use Every Hire to Improve the Process – Each round gives you a better playbook for the next one The best leaders don't just recruit well. They onboard with purpose. They build systems that scale their time, protect their culture, and create confident, connected team members from day one. Need help creating an onboarding system that reflects your leadership and scales with your growth? Subscribe to my weekly email at 4crecruiting.com or book a session at bookrichardnow.com. Let's remove you as the bottleneck and build a system that lasts.
How do you build loyalty in a category with high-frequency visits and low brand attachment? In this episode of The Marketing Rapport, host Tim Finnigan sits down with David Galinsky, Senior Director of Omnichannel Analytics at The Wendy's Company, to explore that question.David walks through three foundational models for understanding and engaging customers: loyalty segmentation, behavioral patterns in product purchases, and churn propensity. He explains why first-party data outperforms third-party sources—especially in quick service restaurants where visit volume and purchase frequency offer rich behavioral signals.The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of Verisk Marketing Solutions or Verisk Analytics. The material and information presented here is for general information purposes only. This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba Verisk Marketing Solutions) and Verisk Analytics LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service. VERISK MARKETING SOLUTIONS DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.
Wealth management is no longer just champagne perks and 2% fees. The new generation of investors demands digital, transparent, and affordable solutions.In this episode of Couchonomics with Arjun, we're joined by Dhruv Arora, Founder & CEO of Syfe, a digital wealth management platform managing over US$10B.We cover:- Why trust is the biggest competition in digital wealth- The difference between robo-advisors & true digital wealth platforms- How Syfe is scaling across Singapore, Hong Kong & Australia- Why inclusivity without affordability doesn't work- The merging of saving + investing into one continuumA sharp look into the future of wealth management, fintech, and investing.
How will AI reshape the future of retail? In this episode of the Shoe-In Show, Google's Paul Tepfenhart, Global Director of Retail & Consumer Strategy & Solutions, joins hosts Matt Priest and Andy Polk to break down how artificial intelligence is revolutionizing everything from customer personalization to store operations. From practical AI use cases and the biggest data challenges facing retailers to what's next in 2025 and beyond, this conversation is equal parts smart, witty, and forward-looking. Tune in for a high-tech deep dive into retail's transformation you won't want to miss. With special guest: Paul Tepfenhart, Global Director, Retail & Consumer Strategy & Solutions, Google Hosted by: Matt Priest, FDRA and Andy Polk, FDRA
In this episode of the LIFTS podcast, hosts Matthew Januszek and Mohammed Iqbal sit down with Lauren Foundos, founder of Forte (recently acquired by Echelon Fitness). Lauren shares her journey from Wall Street bond trading to becoming a pioneer in digital fitness, her lessons from building Forte, and her insights on the future of the fitness industry. Highlights: - How Lauren transitioned from Wall Street to fitness entrepreneurship. - The early challenges of selling digital fitness before gyms were ready. - Lessons learned from building and rebuilding fitness tech. - How content drives engagement and performance in gyms. - Why personal training is undervalued and how to fix it. - The explosive growth of Pilates and low-impact workouts. - How wearables and AI are reshaping fitness engagement. - The power of intellectual property in fitness tech. - Predictions for the future of gyms, training, and consumer behavior.
Your fundraising strategy is about to become ancient history. This AI breakthrough isn't just a small update; it's a complete revolution that changes everything you know about donor relationships and growing your nonprofit.In this episode of Hey Nonprofits, host Trevor Nelson is joined by fundraising expert and AI pioneer Nathan Chappell to discuss the most profound technology shift in human history. They explore why old methods like focusing on cost per dollar raised are failing and how the shrinking donor pool is forcing a new approach. Nathan explains how any nonprofit can use predictive and generative AI to build a true community, create personalization at scale, and foster generosity. This conversation reveals the simple steps to embrace innovation and curiosity, ensuring your organization thrives in this new era.
Healthcare marketers are navigating a landscape where martech is both exploding in scale and under pressure to prove its value. In this episode, hosts Chris Boyer and Reed Smith explore the latest shifts shaping the future of healthcare marketing and technology: The rise of autonomous systems – moving from pilots to practical tools that reshape operations and engagement. Human–machine collaboration – how AI copilots, wearables, and adaptive systems are augmenting—not replacing—marketing teams. Scaling challenges – balancing infrastructure, talent, and regulatory realities in the age of compute-heavy GenAI workloads. Personalization as strategy – why advanced targeting and AI-driven tools remain a growth lever for healthcare organizations. Guest experts Kathy Divis and Mike Schneider from Greystone.net, share insights from their work with health systems across the country, and preview what's ahead at the upcoming Healthcare Internet Conference (HCIC). Give it a listen and learn how marketing leaders can stay ahead of martech trends while preparing for the next wave of innovation. Mentions from the Show: https://www.mckinsey.com/capabilities/mckinsey-digital/our-insights/the-top-trends-in-tech https://www.deloittedigital.com/nl/en/insights/perspective/marketing-trends-2025.html https://thehill.com/policy/technology/5460663-generative-ai-zero-returns-businesses-mit-report/amp/ https://www.williamflaiz.com/blog/marketing-ops-vs-revops-vs-martech-what-s-the-difference Kathy Divis on LinkedIn Mike Schneider on LinkedIn Healthcare Interactive Conference Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Learn more about your ad choices. Visit megaphone.fm/adchoices
Would you trust a digital twin to produce all your content for you? Because that is now possible with Hey Gen's new "digital twin" feature. That's just one of the hot headlines on today's news day. We also break down Podcast Movement 2025's headline-making merger with Sounds Profitable and what it means for creators, as well as the latest podcast charts, Google Gemini's updates, and new AI video tools. We also tease Taylor Swift's first-ever podcast appearance (more on this tomorrow) and community members share real talk from their experiences at one of this year's largest podcasting events, Podcast Movement. Episode Highlights: [03:27] Podcast Charts and Statistics[08:18] Upcoming Podcasting Events[20:11] AI News and Innovations[29:59] Digital Twins[31:17] AI and Cybersecurity[34:49] Personalization with AI[39:53] Podcast Movement and Industry Changes[45:34] Reflections on Podcast Movement Event[55:28] Taylor Swift's Podcast DebutLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcastingGet Your Tickets for The Empowered Podcasting Conference:www.empoweredpodcasting.comPodnews:www.Podnews.netBecome Their Favorite Podcast Guest:https://bit.ly/47PdUytAfros & Audio: www.afrosandaudio.comHey Gen: https://www.heygen.com/pricingFlow: https://bit.ly/467FmWWNew Heights:www.youtube.com/@newheightshowSounds Profitable:https://soundsprofitable.comRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wOr Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: https://youtube.com/@marcronickBrought to you by iRonickMedia.com Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.comWant to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b
AT&T serves more than 100M customers with the support of 140,000 employees. Keeping customer centricity alive at that scale takes real focus. On this week's Modern Customer Podcast, Jenifer Robertson, EVP & GM of AT&T Mass Markets and Mobility, joins the show. Jenifer was AT&T's first Chief Customer Officer, launching its customer-centric transformation, and she's been a champion for the customer voice ever since. Here's how AT&T is putting the customer at the center at massive scale: ✅ Personalization at scale — AT&T drills down from markets to households so every customer feels seen and heard. ✅ AI in action — improving customer satisfaction, first-call resolution, and containment, while virtual experts begin to support retail. ✅ Omnichannel without friction — creating a single view of the customer across digital, app, retail, and call centers. ✅ Trust as the foundation — with The AT&T Guarantee, the first in the industry to cover both fiber and wireless. Her perspective is clear: great customer experience doesn't cost more—it costs less.
In this episode of Building the Billion Dollar Business, host Ray Sclafani reframes what it truly means to engage clients in a modern wealth management practice. He challenges the common misconceptions of client engagement which includes emails, gifts, and review meetings, and instead defines true engagement as emotional, intentional, and rooted in value. Ray outlines three pillars of effective engagement: proactive conversations, customized communication, and meaningful milestone recognition. He emphasizes that real engagement must be embedded into firm culture, not just left to the advisor. Listeners are encouraged to use tools like client journey mapping, achievement reviews, and feedback loops to scale meaningful connections. The episode closes with three reflective coaching questions designed to help advisors evolve their approach and deepen client relationships in a commoditized landscape.Key TakeawaysTrue engagement is emotional, intentional, and value-driven, where clients feel genuinely seen, heard, and understood.Effective engagement is built on three pillars: proactive conversations that anticipate client needs, customized communication that aligns with how each client processes information, and meaningful recognition of personal milestones.It must be embedded into the culture of the entire firm, not dependent on any one advisor, and requires clear systems, roles, and shared ownership to scale.In today's experience-driven world, clients compare their advisors to brands like Amazon, Apple, and Netflix, expecting personalization, speed, and relevance.When done well, client engagement becomes a strategic asset, creating loyalty, increasing referrals, and strengthening cross-generational relationships.Find Ray and the ClientWise Team on the ClientWise website or LinkedIn | Twitter | Instagram | Facebook | YouTubeTo join one of the largest digital communities of financial advisors, visit exchange.clientwise.com.
Student expectations keep rising, yet too many recruitment marketing campaigns still read like mass emails. In this episode, EAB's Michael Koppenheffer and Ryan Gardner-Cook outline a four-stage roadmap for hyper-personalizing the recruitment journey. and identify the student data required to power each step. You'll hear where to start, the kinds of student data needed, how to design meaningful tests, and the pitfalls to avoid so you can replace “spray-and-pray” blasts with personalized recruitment experiences that scale.
Takeaways—The importance of personalization in outreach efforts.—LinkedIn is not just a social platform; it's a data warehouse.—Inbox saturation is a significant challenge for marketers.—Hyper-personalization can lead to new forms of saturation.—Referrals are crucial for building trust and gaining new clients.—Sales strategies must evolve with changing technology.—Human connection remains vital in sales processes.—Businesses should focus on their core metrics, like cash flow.—The future of sales will likely involve more in-person interactions.—Adaptability is key in the ever-changing marketing landscape.00:00 Introduction to HeyReach and Outbound Strategies02:43 Understanding LinkedIn's Data and Automation05:45 Navigating LinkedIn's Changing Landscape08:31 The Complexity of Outbound Marketing11:23 The Role of Personalization in Outreach14:05 The Impact of AI on Marketing Strategies16:39 Finding Relevance in Communication19:48 Cultural Differences in Outreach Approaches22:37 Best Practices for LinkedIn Engagement27:46 Exploring Timeliness in Solutions28:47 The Role of Automation in Outreach30:02 Evaluating CRM Needs for Different Businesses32:05 Cleaning and Segmenting CRM Data34:20 The Importance of Multi-Channel Outreach37:21 Understanding the Cost of Advertising37:59 Optimizing Lead Generation Strategies41:25 Building Trust Through Referrals44:30 Market Validation and Customer FeedbackUnlock the secrets of sales success by understanding what makes people do the things they do—access your free training: https://wesschaeffer.com/dailyBecome unstoppable in 12 weeks for free, with the 12 Weeks To Peak™ habit tracker: https://wesschaeffer.com/12wConnect with me:X -- https://X.com/saleswhispererInstagram -- https://instagram.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/#12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset
Perplexity CEO Aravind Srinivas joins the show to explore how AI agents, personalization, and new browsing models could transform the internet experience. From replacing mundane workflows with proactive assistance to envisioning a fully AI-native operating system, Aravind shares his long-term vision, the thinking behind Perplexity's new Comet browser, and why curiosity will remain humanity's most valuable skill in the AI era. We also dive into competing with Big Tech, protecting users from AI-generated “slop,” and the architectural choices that make AI-assisted browsing faster, more reliable, and more personal. ------