Podcasts about Personalization

In this episode of The Speed of Culture, Matt Britton chats with Andy Kauffman, Chief Commercial Officer, U.S. and Canada, Marriott International, about the convergence of sales and marketing, the power of first-party data, and how AI is reshaping personalization and operations. Tune in to learn how Marriott is building travel experiences that feel truly one-to-one.Follow Suzy on Twitter: @AskSuzyBizFollow Andy Kauffman on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

We welcome Nikhil Dhawan to talk about his journey from running a 7-Eleven franchise to leading Sweat Yoga studios. Nikhil shares how personal experiences, including injury and fatherhood, inspired his shift into the wellness industry. The conversation explores themes of success, conscious leadership, community, and the intersection of spirituality and money. Nikhil describes Sweat Yoga's unique approach, the importance of presence and collaboration, and his mission to help people reconnect with themselves through immersive wellness experiences. The episode highlights personal growth, business evolution, and mindful entrepreneurship.Topics Discussed:Becoming a ParentDefining Success in a 7-Eleven FranchiseIndian Culture and 7-Eleven OwnershipTransitioning from 7-Eleven to WellnessNavigating Career Choices with IkigaiBuilding a Wellness Business While Owning 7-ElevenInjuries and the Shift Toward Holistic HealthCritique of Western Medicine and Lifestyle ChangeCreating a Holistic Wellness ConceptAcquiring Sweat Yoga Through SerendipityPain, Presence, and Life EnjoymentManifestation vs. Surrender in Career PathsSweat Yoga's Modern, Sensory ApproachStructure and Personalization of Sweat Yoga ClassesAdapting to Sweat Yoga and Overcoming ChallengesConsistency and Infrared Technology Across StudiosIn-Person Community and ConnectionSpirituality, Money, and Conscious BusinessConscious Leadership and Brand CultureExpanding Sweat Yoga and Desired Client ImpactSpiritual Growth Through Physical PracticeTraits of a Conscious LeaderPresence and Collaboration in LeadershipConnect with Nikhil on InstagramConnect with Sweat Yoga on InstagramConnect with Sebastian on InstagramSebastianNaum.com

Gabby sits down with human design expert Erin Claire Jones to explore how this powerful system can help us better understand ourselves and others. Erin shares her personal journey into human design and breaks down the five types, explaining how each one plays a unique role in relationships, parenting, and decision-making. The conversation dives into how human design can be used as a practical tool for navigating major life transitions, improving communication, and building more aligned personal and professional lives. Erin also clears up common myths about the system and offers real-world advice on how to apply human design in your everyday life. Whether you're brand new to human design or looking to go deeper, this episode offers thoughtful insights and actionable takeaways. SPONSORS Camp Laird - https://amphora.la/camplaird Laird Superfood - https://lairdsuperfood.com/ CHAPTERS 00:00 Introduction to Human Design 02:48 Erin's Journey with Human Design 05:48 Understanding Human Design Types 08:35 The Importance of Personalization in Relationships 11:39 Navigating Parenting with Human Design 14:43 The Role of Human Design in Business 17:39 The Power of Decision-Making in Human Design 20:47 Common Misunderstandings of Human Design 23:32 Using Human Design for Transitions 26:39 Conclusion and Resources For more Gabby: Instagram: https://www.instagram.com/gabbyreece/ TikTok: https://www.tiktok.com/@gabbyreeceofficial The Gabby Reece Show Podcast on Youtube: https://www.youtube.com/channel/UCeEINLNlGvIceFOP7aAZk5A KEYWORDS Human Design, Erin Claire Jones, decision-making, parenting, relationships, business, self-discovery, personal growth, energy management, life alignment Learn more about your ad choices. Visit megaphone.fm/adchoices

AI personalization requires unified customer identity data. Joyce Gordon, Head of AI at Amperity, explains how brands are moving from broad segments to micro-segments using generative AI. She outlines the critical role of identity resolution in creating personalized experiences, demonstrates how Model Context Protocol (MCP) servers enable data integration across systems, and shares practical frameworks for implementing AI personalization with proper evaluation mechanisms. Show NotesConnect With:Joyce Gordon: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Emmanuel Daniel, founder of TAP International and author of "The Great Transition," explores the fascinating connections between ancient snake mythologies, humanity's quest for immortality, and the rise of artificial intelligence in the financial industry.• Mythologies across cultures show humanity's aspiration for godlike powers and immortality, with snakes symbolizing renewal without true immortality• AI represents our latest attempt to achieve godlike status but may contain built-in limitations that prevent humanity from self-destruction• Different governance approaches exist globally: European principles-based systems versus American rules-based frameworks• AI fundamentally transforms financial services by enabling unprecedented disintermediation between institutions and customers• Banks must redefine their intermediation role as agentic AI allows end users to build their own interfaces• Back-office operations are being dramatically simplified, reducing technology's status as a competitive differentiator• Financial institutions should prioritize adapting to AI's core impacts rather than just resisting disruptionFor more information, visit Emmanuel Daniel's blog at emmanueldaniel.comThank you for tuning into our podcast about global trends in the FinTech industry.Check out our podcast channel.Learn more about The Connector. Follow us on LinkedIn.CheersKoen Vanderhoydonkkoen.vanderhoydonk@jointheconnector.com#FinTech #RegTech #Scaleup #WealthTech

In this episode of the Confessions of a B2B Entrepreneur, host Tom Hunt chats with Mehdi Tehranchi from KnowledgeNet.ai, an AI expert and seasoned entrepreneur. They discuss how AI is transforming businesses by improving efficiency , turning knowledge into actionable insights , and optimising sales processes by combining internal and external data. Mehdi also highlights the crucial role of human critical thinking when utilising AI's power. The conversation delves into AI's ability to surface the right information at the right time and its use internally within businesses to get better results and improve business outcomes.

Still trying to optimize your health with guesswork and generic advice?Most people settle for “one-size-fits-all” supplements and hope for the best-missing out on the breakthroughs that only real data and personalization can offer.In a world flooded with empty promises, few realize how quickly tailored, science-backed solutions can transform energy, focus, and longevity.Enter Vadim Fedotov—ex-pro athlete, CEO, and co-founder of Bioniq, the health tech company bringing truly personalized care to the world's top leaders, innovators, and athletes.In this eye-opening conversation, Vadim reveals why your biology is as unique as your fingerprint—and why the future belongs to those who personalize, measure, and adapt.Discover the systems, mindsets, and science behind optimizing human potential—without wasting time, money, or hope on outdated approaches.

Most marketers think they need more tech to launch ABM. Lorena Garcia, SVP of Marketing at FranConnect, would tell you: you don't. In this episode of Scrappy ABM, host Mason Cosby digs into Lorena's real-world approach to building account-based experiences from the ground up—without expensive platforms or endless prep.Lorena breaks down how her team used public triggers, personalized experiences, and a tight alignment between marketing, SDRs, and sales to drive serious momentum inside a tough market. From segmenting dashboards in Salesforce to real-time email updates to sales, she shares the practical steps they took to operationalize and scale a high-touch program. If you've been waiting for the perfect setup to launch ABM—this is your permission to go now.

Customer Experience as the Ultimate Global Differentiator  Shep interviews Katherine Melchior Ray, a professor at UC Berkeley, brand expert, and author. She talks about her book Brand Global, Adapt Local, and how brands can build value by understanding and personalizing experiences across different cultures and regions.  This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    How can cultural differences impact customer service interactions?  What role does personalization play in enhancing the customer experience across different cultures?  Why is it essential to understand local cultural perceptions when building brand value?  How can businesses strike a balance between global brand consistency and local cultural adaptation?  What impact does the country of origin have on storytelling for brands?  Top Takeaways:    Understanding cultural diversity builds brand value. Different countries and cities may host a variety of cultures and nationalities where diverse preferences and customer expectations coexist. By embracing these differences, businesses can tailor customer experiences to fit cultural nuances and serve diverse markets better.   Customer experience is a global differentiator. Brands can no longer rely solely on product quality or price alone. The way brands engage with and serve their customers has a significant impact on their success.   Personalization isn't just for luxury brands. Even small daily purchases, such as a cup of coffee, can be personalized to enhance customer satisfaction. Understanding customer preferences helps brands build confidence and provide a greater value than just the product itself.   Storytelling is an essential part of creating brand value because it shapes how customers perceive a brand's origins, identity, and purpose.   Understanding cultural context is important because what resonates in one region may not be as meaningful or attractive elsewhere. Brands need to strike a balance between having a consistent global message and being flexible in the experience they create to adapt to different markets' perceptions.  Trust and brand loyalty are strengthened when businesses prioritize understanding their customers' cultural backgrounds and nuances. This communicates to the customer that they are valued as individuals, not just as transactions.   Cultural dynamics evolve, so it is essential for brands to continually learn from diverse international markets and keep up with customer preferences.   Plus, Katherine shares some interesting nuances in customer interactions from countries such as Japan, Singapore, Italy, France, the United Kingdom, and more. Tune in!  Quote:   "The skills we learn to work across explicitly different cultures are the skills that we can use to embrace diversity in our own country."  About:    Katherine Melchior Ray, an educator at UC Berkeley Haas School of Business, brand expert, and co-author of Brand Global, Adapt Local: How to Build Brand Value Across Cultures. She has worked with some of the world's biggest brands, including Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido, and Babbel.    Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio.   Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens to companies that still treat CX as a competitive edge instead of the core of their business? Customer experience isn't a department anymore. It's a discipline that drives everything: marketing, product, tech, and service. In this solo episode of The Modern Customer Podcast, I zoom out to give CX leaders a clear view of where we're headed and the five trends you need to act on now: Generative AI is going from hype to help Personalization is really growing up Trust is the new currency  Employee experience equals customer experience  Speed to value is everything AI is changing the game, but not because it's shiny and new. It's solving real problems, accelerating decisions, and delivering better experiences across the board.

On this episode of the Customers First podcast, I engage in a powerful discussion with Amita Sharma, co-founder of NourishDoc, a holistic wellness platform designed specifically for midlife women. Amita shares her journey through the debilitating symptoms she faced, underscoring how these experiences motivated her to create a platform that emphasizes empathy, personalization, and trust to meet the needs of underserved populations. Amita takes us through her vast background in high-tech, which provided her with a unique perspective on the gaps prevalent in healthcare. After experiencing her struggles with perimenopause and realizing the lack of support from both her workplace and healthcare professionals, she felt compelled to explore holistic wellness. Amita interviewed thousands of experts and discovered that the healthcare system largely overlooks women's health issues during these critical life stages due to insufficient research and training. Her revelations marked the beginning of a mission to elevate the conversation around women's health, particularly regarding the symptoms and challenges posed by hormonal changes. We dive deeper into the importance of addressing perimenopausal experiences not just through the lens of individual well-being, but also about workplace productivity. By illuminating how symptoms like brain fog, mood swings, and physical changes can impact women's performance at work, Amita highlights the necessity for businesses to create supportive environments that acknowledge these challenges. This conversation sheds light on how addressing these issues proactively can benefit both employees and employers. Amita elaborates on the 360-degree view of holistic wellness that NourishDoc provides. She explains that holistic wellness is not a trend but rather a comprehensive approach that nurtures the mind, body, and soul. The platform offers various resources such as diet and lifestyle modifications, therapeutic practices like breathwork and yoga, and evidence-based information on health management. Amita emphasizes that wellness isn't limited to physical health; mental and emotional health are equally critical components in navigating life's transitions, and that investing in oneself is imperative. As we conclude, Amita addresses how she has ensured affordability and access remain a priority in her model, understanding that high-quality wellness solutions must be available to everyone. This commitment underscores her compassionate mission to empower women and educate organizations about the importance of supporting their female workforce during these critical life stages.    Amita's Contact Information Website: www.nourishdoc.com LinkedIn: @amita-sharma-nourishdoc   Tacey's Contact Information: Website: taceyatkinson.com All Socials: @TaceyAtkinson   Thank you for tuning in, and I look forward to having more valuable conversations together in the future. Remember: Customer-Centric Cultures Create Magical Customer Experiences. Now Go, Create the Magic!    

Today, we're joined by Hikari Senju, Founder and CEO at Omneky, the generative AI platform built for performance advertising. We talk about:Top 3 benefits of Gen AI in content marketingHow the market for digital ads is growing due to generative personalization & attribution capabilitiesAds taking on more of the sales functionThe need for thousands of variations of content to drive advertising results (& the dangers of serving the same ad repeatedly)Advertising to a world of digital users

What if the secret to explosive sales growth isn't just about having the best product but about creating genuine trust and joy in every deal you close? In this episode of Predictable B2B Success, host Vinay Koshy sits down with Bob King—seasoned sales expert, author of The Joy of Closing, and former filmmaker—to explore why the traditional, product-centric sales mindset falls short in today's complex B2B landscape. With insights drawn from decades of experience spanning retail, B2B, in-home sales, and even the film industry, Bob challenges conventional wisdom about closing, persuasion, and providing value. Why do so many B2B brands struggle to connect with real decision-makers and lose prospects not to better solutions, but to perceived apathy and indifference? How can one pitch, delivered with sincerity and emotional intelligence, change your company's whole trajectory? And what can storytelling and a bit of "one-call magic" teach us about influencing the buying committee, without resorting to tired sales tactics? Get ready for candid stories, practical frameworks, and hard-earned advice that could transform the way you approach trust-based selling forever. If you've ever wondered what it means to close with integrity—or found yourself wishing for a bit more joy along the way—this conversation is for you. Some areas we cover in this episode include: Trust-Based Selling: Shifting from product-focused to trust-building approaches in B2B sales.Common B2B Sales Challenges: Navigating complexity, multiple decision-makers, and customer indifference.One Call Close Philosophy: Maximizing impact during initial meetings and why it matters in B2B.Crafting Effective Sales Pitches: The importance of storytelling, emotional engagement, and clarity.Overcoming Resistance: Strategies for addressing objections and moving buyers toward decisions.Avoiding "Salesy" Behaviors: Reframing closing as service, not manipulation.Role of Storytelling: Using company and personal stories to connect with buyers.Driving Change and Commitment: Helping customers overcome discomfort with new decisions.Personalization & Emotional Intelligence: Treating clients as individuals rather than forcing rigid personas.Sales Coaching & Leadership: The need for leadership buy-in and connecting company vision to sales success.And much, much more...

"We don't want to wait for customers to tell us there's a problem—we want to fix it while they're sleeping." — Barbara Dondiego, CEO, AVOXI In a major step forward for global enterprise communications, AVOXI CEO Barbara Dondiego joined Doug Green of Technology Reseller News to announce the launch of three powerful AI-powered services embedded into the company's cloud voice platform: Proactive Services, AVOXI Digest, and Intelligent Caller ID. The news marks a significant evolution in how enterprise contact centers can use artificial intelligence not only to automate but to anticipate, personalize, and optimize their global voice infrastructure. Solving Voice Challenges with Precision AI At the heart of the announcement is Proactive Services, an AI-powered capability that uses machine learning models trained at the individual phone number level to detect anomalies and resolve voice issues—before customers even know there's a problem. “Our industry has long been reactive,” said Dondiego. “But when we reviewed a year's worth of customer service tickets, we found that in 30% of cases we could have solved the issue before the customer called us. Now, we're doing just that.” The service, a Best of Show finalist at Enterprise Connect, is now live and already in use with pilot customers. AVOXI reports that the platform can detect and resolve 100% of issues in advance for current users. Personalization at Scale with AVOXI Digest The second innovation, AVOXI Digest, brings intelligent personalization to customer communications. Using behavioral insights and account activity, the platform curates weekly content that is specifically relevant to each customer's unique environment. “It's a smarter way to engage customers without overwhelming them,” explained Dondiego. “We let the machine do the heavy lifting.” Boosting Call Performance with Intelligent Caller ID For global contact centers, caller ID is more than just a number—it can be the difference between a call answered or ignored. Intelligent Caller ID uses real-time data and AI to recommend the best originating number based on call destination, historical answer rates, and available inventory. “If you're calling the UK and you don't have a UK number, the system may suggest a French or German number if those get better results,” said Dondiego. Engineering Global Voice for the Cloud Era AVOXI's announcement is grounded in its mission: orchestrating global voice through a software-first, API-rich platform that spans 150+ countries. The company specializes in helping enterprises consolidate legacy voice infrastructure and migrate global calling into the cloud—complete with diagnostics, automation, and now, AI. “Our customers are moving servers, PBXs, and even workforces into the cloud. But those legacy numbers still exist everywhere,” noted Dondiego. “We help them bring it all together—and now we're layering in intelligence to make it smarter and more resilient.” Built for Enterprise, Ready Today The new services are designed for enterprise contact center technologists, though service providers can also integrate AVOXI's capabilities to enhance offerings to their own enterprise customers. All three solutions—Proactive Services, AVOXI Digest, and Intelligent Caller ID—are available now, with Proactive Services currently offered as a pilot-to-paid experience to ensure tailored model training. To learn more, schedule a demo, or connect with the AVOXI team, visit www.avoxi.com.

Kyler Nixon, Co-Founder of Forward Studios, joins the show to unpack what most distributors and B2B eCommerce teams get wrong about email marketing and how to turn it into a growth channel. Drawing on first-hand lessons as a Chief Revenue Officer, Kyler breaks down how to capture more revenue, why most companies leave money on the table, and what practical steps move the needle in B2B email.Episode highlights: 00:30 – Intro: Kyler's path from agency owner to B2B eCommerce03:00 – What distributors get wrong about email marketing (and how Kyler found the gap)05:42 – Planning and forecasting in distribution: What signals Kyler actually tracked09:45 – Why the “endless aisle” is a trap for most distributors11:40 – First growth levers: growing the sales team, fixing SEO, improving UX16:33 – The lost revenue of not capturing email22:40 – Personalization in B2B email: beyond “Hi, Bob”23:50 – Simple segmentation that works: inside vs. outside the buying window25:52 – Kyler's 3-part B2B email marketing framework explained32:10 – What the B2B Commerce Association adds for practitioners37:23 – Kyler's podcast and TV recommendationsResources Mentioned:How I Built This (podcast by Guy Raz)Wisdom from the Top (podcast by Guy Raz)Survivor (reality TV show)B2B Commerce AssociationThe 2025 B2B Buyer Perspectives Report

In this episode of The HealthTech Marketing Show, host Adam Turinas is joined by Valerie Stachurski, Chief Marketing Officer at RxPx, and Paul Vandre, Digital Marketing Lead at Health Launchpad, to discuss best practices for LinkedIn advertising in B2B healthcare marketing.Valerie shares insights from her award-winning direct-to-patient campaign for sickle cell disease and explains why LinkedIn represents 85% of her paid digital budget. She emphasizes the importance of personalization, content strategy, and maintaining consistent brand awareness campaigns on the platform.Paul provides tactical advice on campaign structure, optimization techniques, and common pitfalls to avoid. He discusses the multi-stage approach to LinkedIn campaigns, moving prospects through awareness, engagement, and conversion phases using targeted content and retargeting strategies.The conversation covers everything from content formats and A/B testing to account-based marketing integration and specific technical optimizations that can dramatically improve campaign performance.Key Topics:"(00:00:00) Introduction""(00:04:00) LinkedIn's role in RxPx's marketing strategy - 85% of paid digital budget""(00:10:00) Understanding LinkedIn engagement metrics beyond clicks""(00:11:00) Keeping users on-platform vs. driving traffic to landing pages""(00:13:00) Content strategy: eBooks, case studies, and therapeutic area-specific content""(00:17:00) Different ad formats: video ads, thought leader ads, carousel ads""(00:18:00) Personalization strategies and targeting different job roles""(00:22:00) Campaign structure: awareness, engagement, and conversion campaigns""(00:31:00) LinkedIn's role in account-based marketing (ABM)""(00:35:00) Final tips and conclusion"Want to learn more about using LinkedIn for B2B healthcare technology marketing? Explore this topic in greater depth in our detailed blog post.Interested in exploring how to improve the LinkedIn strategy for your organization? Reach out to me directly to schedule a no-obligation discussion. This isn't a sales call—just an opportunity to talk through your LinkedIn questions and challenges.Subscribe to The HealthTech Marketing Show on Spotify or watch us on YouTube for more insights into marketing, AI, ABM, buyer journeys, and beyond!

Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. This week, Matthew and Mohammed are joined by product strategy expert Ben Foster, former Chief Product Officer at Whoop. Together, they unpack the latest controversies in wearable tech, including Whoop 5.0's backlash, fitness subscription models, and what it really means to build customer-centric products in the AI era. They also touch on celebrity-brand partnerships, data overload in fitness apps, and what the future of health optimization looks like. A must-listen for anyone building in fitness tech or navigating today's quantified world.

In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke is joined by Eddie Arpin, Co-Founder of OfferingTree, a comprehensive website, scheduling, and payment solution designed specifically for wellness professionals. OfferingTree empowers coaches, yoga instructors, personal trainers, mindfulness teachers, and other wellness practitioners by streamlining digital operations, so they can focus on delivering exceptional client experiences. In this conversation, Eddie shares the journey behind OfferingTree, his insights into the evolving needs of wellness professionals, and practical advice on building trust, improving client engagement, and leveraging digital tools effectively. One Powerful Quote: 16:06: “Trust is the most valuable commodity in the world now.” 4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed: 2:47: Eddie shares his software background and the origins of OfferingTree. 5:24: Bryan and Eddie talk about common pain points for wellness professionals.  9:37: Bryan asks Eddie about the value and impact of SMS marketing. 12:26: Eddie goes into evolving trends in content strategy and SEO. 14:57: Eddie shares his thoughts on payment processing and earning customer trust. 17:14: Bryan and Eddie discuss why tech stack integration matters more than ever. 25:54: Bryan wraps up the interview with Eddie imparting his final pearls of wisdom. Bullet List of Resources: https://www.offeringtree.com/ https://www.edelman.com/trust/2025/trust-barometer Guest Contact Information: https://www.linkedin.com/in/eddiearpin/ https://x.com/fifth_eddie https://www.bryankorourke.com/ https://www.linkedin.com/in/bryankorourke/ http://www.fittechcouncil.org/ https://www.youtube.com/user/bko61163

What is perception bias, and why does it matter, and how does hyper-personalization stop bias?Perception bias is our tendency to interpret people and behaviors based on our own filters—whether that's age, gender, role, or past experience. We don't mean to do it. But we all do. It's fast, automatic, and often subconscious.Here's the catch: Bias doesn't just hurt inclusion—it kills engagement. According to Deloitte's 2025 Human Capital Trends report, 71% of employees expect personalized experiences at work, but only 23% of organizations are delivering them effectively. That gap? It's where bias thrives.When people feel misunderstood or misjudged, they check out. And burnout? It's not always caused by workload. It's often caused by people feeling unseen, unheard, and undervalued. That's perception bias in action.Neuroscience backs this up. The brain's anterior cingulate cortex—the region tied to pain and conflict—lights up when we feel socially excluded, similar to physical pain. Feeling like a number isn't just demotivating—it's neurologically distressing. How hyper-personalization flips the scriptSo what's the reset? It's personal. Literally.Hyper-personalization uses real-time data, AI, and behavioral insights to create tailored experiences that meet employees where they are. Think learning styles, communication preferences, reward motivators, even snack and feedback preferences.When leaders co-create profiles with their teams—knowing what energizes them, how they like to receive feedback, what stresses them out—you close the assumption gap. And when people feel seen, they show up differently.

In this podcast, Anne E. O'Donnell, MD, discusses the latest advances and treatment strategies for patients with non–cystic fibrosis bronchiectasis (NCFBE), including:Airway clearance as a foundation of NCFBE managementStrategies to address inflammation and exacerbationsEmerging therapies in clinical developmentHow to individualize treatment to NCFBE phenotypes and endotypesPresenterAnne E. O'Donnell, MDProfessor of MedicineThe Nehemiah and Naomi Cohen Chair in Pulmonology Disease ResearchChief, Division of Pulmonary, Critical Care and Sleep MedicineGeorgetown University Medical CenterWashington, DCProgram page:https://bit.ly/4mZbYsm

Episode SummaryOn this episode of the OnBase Podcast, Gabe Rogol dives into how AI agents are reshaping go-to-market strategies and reveals what Demandbase 4.0 brings to the table. Gabe outlines the evolution of account-based marketing, the need for open and flexible platforms, and where automation meets human creativity in redefining the modern sales and marketing landscape. Whether you're a sales leader, marketer, or just curious about AI's role in B2B, this episode delivers thought-provoking clarity and actionable takeaways.Key TakeawaysDemandbase 4.0 marks a shift from closed platforms to open, flexible, AI-assisted go-to-market systems.AgentBase enables faster, smarter GTM through assisted automation built on unified first- and third-party data.AI won't replace SDRs, but will augment them—human creativity and relationships still matter most.Over-automation risks fragmentation and spam if agents aren't aligned across functions.Leads and last-touch attribution are outdated; pipeline creation is the new GTM North Star.Data quality is critical—bad CRM data can sabotage AI-driven decisions.Sales and marketing must act as one team, aligned around outcomes, not functions.Trust and transparency are foundational to a successful, scalable GTM model.Personalization still matters, but only when targeting the right ICP.Marketing deserves more investment, not just for efficiency, but to unlock real growth.Quotes“Trust is foundational to alignment. Without trust, the entire go-to-market process breaks down.”Best Moments 00:37 Shifting Into Phase FourGabe outlines the concept and exciting features of Demandbase 4.0, detailing the open and automated future of ABM.03:27 The Soapbox Moment"Aligning go-to-market resources with the accounts that have the greatest lifetime value" as the core of success.06:39 What AgentBase Makes PossibleGabe discusses how AI agents democratize complex tasks like segmentation, orchestration, and funnel tracking.16:57 The Risks of AI AgentsGabe cautions about amplified risks from bad data and the danger of fragmented go-to-market strategies.24:56 The New GTM PlaybookRoles across sales, marketing, and operations converge around pipeline creation for unified success.30:09 The Power of PersonalizationGabe advocates for thoughtful personalization to the right audience over shallow attempts at scaling outreach.Tech RecommendationsObsidian (Zettelkasten Tool) – A robust digital note-taking system for organizing non-linear ideas and linking essential insights across topics.Resource RecommendationsHarvard Business Review (HBR) Compilations: Collections on decision-making, agile processes, and AI insights, offering concise and actionable advice for B2B professionals.Shoutouts:Marc Benioff - Chair & CEO at SalesforceAbout the GuestAs the Chief Executive Officer of Demandbase, Gabe is responsible for fulfilling the company's mission of transforming how B2B companies go-to-market.Since joining Demandbase in 2012, he has been committed to setting the product and corporate strategy for the company. Throughout his two-plus-decade career, Gabe has held various leadership positions, including managing world-class customer service and sales teams at IDG and other leading publishers. He received his BA in Comparative Literature and Russian Language and Literature from Brown University.Connect with Gabe.

In this powerhouse episode of The Voice of Retail, I sit down with Sharon Gai, an international keynote speaker, AI expert, former Alibaba executive, and recent keynote speaker on the stage at the Retail Council of Canada's STORE2025, for an illuminating conversation on the future of retail in the age of artificial intelligence. Joining from São Paulo, Sharon offers a global lens on how retailers must rethink customer engagement, merchandising, and data infrastructure to remain competitive. We begin by tracing Sharon's fascinating origin story—from her Canadian roots in Vancouver and her education at McGill to an unexpected recruitment by Alibaba. She takes us behind the curtain of Chinese tech culture, describing a world of intense work ethics, hyper-growth, and an ecosystem where AI doesn't just support retail—it drives it. Sharon explains how AI has evolved beyond personalization into what she calls "agentic AI"—systems that not only predict behaviour but act on a shopper's behalf. She warns that retailers who don't maintain pristine product data and detailed PDPs (Product Detail Pages) risk being invisible in LLM-powered answer engines like ChatGPT or Claude. We delve into the differences between Chinese and Western retail, highlighting trends such as the viral "blind box" concept and video commerce that thrive in digital-first cultures. Sharon also shares her learnings from a cross-cultural brand project with Huggies, emphasizing the power of creativity, unpredictability, and localized storytelling.The episode also features insight into a recent Retail Council of Canada panel Sharon led, with Canadian Tire's chatbot innovation and Showcase's trend-driven merchandising model serving as prime examples of AI-enabled transformation at home.Sharon leaves listeners with practical advice: embrace AI not just for customer-facing features but also as a powerful internal tool for cost-cutting and productivity. And beware of the trap of sameness—when everyone is using AI to write duplicate emails and social posts, true differentiation comes from creativity and strategic insight.Whether you're a retail exec, digital strategist, or tech-curious brand builder, this episode delivers a rich, global perspective on what's next for commerce—and what it takes to stay ahead.https://youtu.be/0zdLv0mz29YSharon Gai helps organizations do more with less using AI. In her tenure at Alibaba, she advised brands and heads of state in crafting their digital strategy with programmatic marketing and AI. She has worked with TEDx, Singularity University, UBS, Deloitte, Walmart, LVMH, Nestle, Coca Cola, Lenovo, and many others. She is in the AAE list of Top Keynote Speakers in 2023. She has appeared on Bloomberg, Reuters, ABC, CBC, CCTV, TechCrunch, Retail Asia, Wired, and The Next Web. She is the author of the book, Ecommerce Reimagined. Sharon has an Honors Bachelor's degree in International Development from McGill and a Masters in Information Management from Columbia University. When she is not speaking, she is jamming on electric keyboards with her band, writing jokes for her stand up comedy set or sharing tips on how to get ahead in AI at sharongai.comLinkedin: https://www.linkedin.com/in/sharongaiInstagram: https://instagram.com/sharong.ai   Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Dave Norton, and Joe Pine discuss fashion group Zara's innovative travel mode, which allows users to shop for products while traveling. They explore the concept of 'modes'—temporary mindsets and behaviors that influence customer experiences—and how Zara's travel mode can enhance customer engagement. The conversation delves into the importance of context, opportunities for improvement, and the potential for community building through social media. The hosts emphasize the dynamic nature of modes and the need for behavioral science to further explore this concept. Takeaways Zara's travel mode allows shopping while traveling. Modes are temporary mindsets that influence behavior. Travel mode operates without internet access, enhancing usability. Anticipating customer context is crucial for effective modes. Supporting customer modes can create more buying opportunities. Zara's travel mode is a key conversion strategy. Leveraging community and social media can enhance customer experience. Zara should focus on its strengths in fashion. Behavioral science should study modes more extensively. The dynamic nature of modes offers opportunities for brands. Chapters 00:00Exploring Zara's Travel Mode Initiative 06:01Understanding Human Modes vs. Technology Modes 08:45The Importance of Context in Customer Experience 14:49Evaluating the Effectiveness of Zara's App Features 17:43Leveraging Community and Social Media for Engagement 20:47The Role of Behavioral Science in Understanding Modes 26:46Future Directions and Listener Engagement

⚡️Tim shares his favourite biohacks, including cellular health, proper hydration, the power of grounding and much more.

In this episode, IRONMAN Master Coach Matt Dixon and Purple Patch Fitness Coach Max Gering discuss the Purple Patch coaching program, emphasizing the importance of flexibility, personalization, and community in achieving long-term athletic success. They highlight the success of their tri-squad program, which has helped over 1,500 athletes qualify for World Championships and boasts an average athlete duration of 29 months. Key elements include adaptable training plans, regular check-ins, and coaching consultations. The program also leverages community support through the Purple Patch hub, live events, and video coaching sessions. Metrics show high satisfaction and retention rates, with 98% of departing athletes considering rejoining. If you have any questions about the Purple Patch program, feel free to reach out at info@purplepatchfitness.com. Purple Patch and Episode Resources Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Explore our training options in detail: https://bit.ly/3XBo1Pi  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com

In this episode, we sit down with Gloria Chou, award-winning PR strategist and host of the Small Business PR Podcast. Gloria shares how anyone—especially BIPOC and female founders—can get featured in top-tier media like Forbes, Vogue, and The New York Times without paying a PR agency or having insider connections.You will learnHow Gloria went from U.S. diplomat to PR expertWhy traditional PR is broken—and how she disrupts itThe CPR Pitching Method (Clarity, Personalization, Relevance)How to write subject lines that get openedTools to find the right journalists and contactsWhy being specific and timely is everything in your pitchPro tips for getting local TV coverage—even with zero connectionsHow to overcome imposter syndrome and confidently press "send"

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In Episode 15 of this season's Digital and Dirt podcast, Ian welcomes longtime friend and programmatic expert Faryn Brown, VP of Addressable at KINESSO, a technology-driven performance marketing agency. Faryn discusses her career path starting on the traditional media side and evolving into leadership roles focused on programmatic strategy, with an emphasis on the pharmaceutical space. She also shares her passion for learning, speaks about the evolving role of Out of Home in omnichannel plans, and explains how programmatic delivers more meaningful and measurable results.Podcast  Breakdown00:00 - 05:13 Introductions, Travel Stories & Bold Firsts 05:14 - 12:00 Cultural Curiosity & Purposeful Exploration 12:01 - 18:00 Career Foundations & Entering Advertising 18:01 - 26:00 Diving into Programmatic & Pharma Strategy 26:01 - 36:00 Strategy, Measurement & The Power of Personalization 36:01 - End The Future of Media & Advice for Staying Ahead

In this episode of RevOps Champions, Brendon Dennewill welcomes Chris Briest, the founder of Mile High AI and a seasoned sales enablement leader, for an engaging discussion about the transformative power of AI in sales organizations. Chris shares his journey from SaaS enablement roles to launching his own consultancy, focusing on practical applications of AI rather than just theoretical potential. The conversation centers on how revenue leaders and individual sellers can leverage AI to differentiate themselves in a competitive market, stressing that the true winners will be those who adopt and effectively use these tools.A major highlight of the episode is the exploration of personalized outreach at scale. Chris explains how AI, when properly equipped with brand and persona context, can enable reps to perform high-level research and generate tailored messaging faster than ever—reducing prospecting and multithreading time by up to 80%. He provides actionable advice and live demonstrations on integrating custom GPTs and context kits into workflows, making it clear that the goal is to empower reps and streamline processes, not just add another layer of technology. They also tackle the hurdles of change management and adoption, emphasizing the importance of embedding AI seamlessly into existing routines and investing in continuous training.The conversation wraps up with a call to action for both sales leaders and individual reps. Senior leaders are urged to make decisive moves toward AI adoption, resisting the temptation to let change aversion stall progress, while reps are encouraged to invest in AI fluency as a way to advance their careers and become indispensable. Throughout the episode, Chris and Brendon's insights provide a roadmap for mid-market and emerging companies to harness the operational and competitive advantages AI offers—driving more relevant outbound activity, stronger conversations, and ultimately greater revenue impact.Find more at revopschampions.com

We interview Professor Christopher Summerfield from Oxford University about his new book "These Strange New Minds: How AI Learned to Talk and What It". AI learned to understand the world just by reading text - something scientists thought was impossible. You don't need to see a cat to know what one is; you can learn everything from words alone. This is "the most astonishing scientific discovery of the 21st century."People are split: some refuse to call what AI does "thinking" even when it outperforms humans, while others believe if it acts intelligent, it is intelligent. Summerfield takes the middle ground - AI does something genuinely like human reasoning, but that doesn't make it human.Sponsor messages:========Google Gemini: Google Gemini features Veo3, a state-of-the-art AI video generation model in the Gemini app. Sign up at https://gemini.google.comTufa AI Labs are hiring for ML Engineers and a Chief Scientist in Zurich/SF. They are top of the ARCv2 leaderboard! https://tufalabs.ai/========Prof. Christopher Summerfieldhttps://www.psy.ox.ac.uk/people/christopher-summerfieldThese Strange New Minds: How AI Learned to Talk and What It Meanshttps://amzn.to/4e26BVaTable of Contents:Introduction & Setup00:00:00 Superman 3 Metaphor - Humans Absorbed by Machines00:02:01 Book Introduction & AI Debate Context00:03:45 Sponsor Segments (Google Gemini, Tufa Labs)Philosophical Foundations00:04:48 The Fractured AI Discourse00:08:21 Ancient Roots: Aristotle vs Plato (Empiricism vs Rationalism)00:10:14 Historical AI: Symbolic Logic and Its LimitsThe Language Revolution00:12:11 ChatGPT as the Rubicon Moment00:14:00 The Astonishing Discovery: Learning Reality from Words Alone00:15:47 Equivalentists vs Exceptionalists DebateCognitive Science Perspectives00:19:12 Functionalism and the Duck Test00:21:48 Brain-AI Similarities and Computational Principles00:24:53 Reconciling Chomsky: Evolution vs Learning00:28:15 Lamarckian AI vs Darwinian Human LearningThe Reality of AI Capabilities00:30:29 Anthropomorphism and the Clever Hans Effect00:32:56 The Intentional Stance and Nature of Thinking00:37:56 Three Major AI Worries: Agency, Personalization, DynamicsSocietal Risks and Complex Systems00:37:56 AI Agents and Flash Crash Scenarios00:42:50 Removing Frictions: The Lawfare Example00:46:15 Gradual Disempowerment Theory00:49:18 The Faustian Pact of TechnologyHuman Agency and Control00:51:18 The Crisis of Authenticity00:56:22 Psychology of Control vs Reward01:00:21 Dopamine Hacking and Variable ReinforcementFuture Directions01:02:27 Evolution as Goal-less Optimization01:03:31 Open-Endedness and Creative Evolution01:06:46 Writing, Creativity, and AI-Generated Content01:08:18 Closing RemarksREFS:Academic References (Abbreviated)Essential Books"These Strange New Minds" - C. Summerfield [00:02:01] - Main discussion topic"The Mind is Flat" - N. Chater [00:33:45] - Summerfield's favorite on cognitive illusions"AI: A Guide for Thinking Humans" - M. Mitchell [00:04:58] - Host's previous favorite"Principia Mathematica" - Russell & Whitehead [00:11:00] - Logic Theorist reference"Syntactic Structures" - N. Chomsky (1957) [00:13:30] - Generative grammar foundation"Why Greatness Cannot Be Planned" - Stanley & Lehman [01:04:00] - Open-ended evolutionKey Papers & Studies"Gradual Disempowerment" - D. Duvenaud [00:46:45] - AI threat model"Counterfeit People" - D. Dennett (Atlantic) [00:52:45] - AI societal risks"Open-Endedness is Essential..." - DeepMind/Rocktäschel/Hughes [01:03:42]Heider & Simmel (1944) [00:30:45] - Agency attribution to shapesWhitehall Studies - M. Marmot [00:59:32] - Control and health outcomes"Clever Hans" - O. Pfungst (1911) [00:31:47] - Animal intelligence illusionHistorical References

This edWeb podcast is sponsored by Sched.The webinar recording can be accessed here.Teachers supported. Students succeeding. Communities thriving.In times of rapid change, teachers need ongoing learning and support more than ever so that students succeed. Join us for a practical, interactive edWeb podcast packed with proven strategies from experts at leading schools across the U.S. This is a “roll-your-sleeves-up” session, so bring your questions—we tackle them together, ensuring your PD sessions make a real difference.Learn best-practice tips for:Personalization and engagement: How to tailor sessions to individual needs, experience levels, and subject areas so teachers maximize professional growthPeer collaboration: How to promote open exchange of ideas, foster professional relationships, and create supportive learning environments where all voices are heardTaming logistics before, during, and after: Tips for a smooth experience with registration, check-ins, and sessions, and how to collect data to learn from each event and create better outcomes in future eventsYear-round professional development strategies: Ideas for a calendar of complementary professional development events around the year that keep learning fresh, timely, and comprehensiveThis session is ideal for district, school, and classroom leaders of all grade levels who are committed to empowering educators through best-practice professional development year-round. Listen to this edWeb podcast to transform your PD days and enhance student success!SchedLighten your workload with the all-in-one event platform for educatorsDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Learn more about viewing live edWeb presentations and on-demand recordings, earning CE certificates, and using accessibility features.

The Importance of Values Over Goals: "That goal might shift or change a little bit as life circumstances change, but usually your values as a person are not changing. What is most important to you, your why isn't changing." Ben HoegerWe sit down with returning guest Ben Hoeger, Director at the Hedley Hoeger Group at Baird Private Wealth Management, to help us navigate the unpredictable world of personal finance. With the stock market experiencing constant ups and downs, rising interest rates, and ongoing uncertainty about retirement savings, it's easy to feel overwhelmed about securing your financial future.Ben brings his decades of experience and a passion for guiding clients through both the good times and the bad, sharing practical tips on building—and, more importantly, maintaining—a financial plan that works for your unique situation. From the importance of having a solid, adaptable plan to understanding how your values and “why” shape your financial decisions, Ben helps break down complex topics like tax strategies, saving vs. spending, and the emotional side of money.Whether you're just starting your career, eyeing retirement, or somewhere in between, this episode is packed with actionable advice and a reassuring reminder: information, planning, and the right guidance can help you weather any financial storm. So grab a notebook and get ready to learn how to cushion the blows, protect your future, and feel more confident about your money, no matter what the headlines say.Here are 3 key takeaways for anyone keen on building financial stability:Personalization is Everything: There's no one-size-fits-all plan. Financial strategies must be anchored in your unique values, history, and life goals. Understanding your “why” helps you stay the course—no matter what the markets do.Planning Is a Verb, Not a Noun: A financial plan isn't a one-and-done document. Life changes—so should your plan. Treat it as a living guide and make ongoing adjustments to reflect both your current reality and future vision.Build Strong Moats Around Your Castle: Protect yourself from volatility by diversifying not only your investments, but your tax buckets and income sources. Secure “moats” like sufficient cash reserves and flexible insurance solutions are crucial, especially as you approach retirement.If you like this episode, please let us know. We appreciate the feed back, and your support of offset costs of producing the podcast!Key Moments06:23 Tailored Financial Strategies Vary07:56 "Root Goals in Personal Values"11:46 Balancing Financial Planning and Life17:24 "Evolving Plans: Resumes & Finances"21:25 "Crisis as Opportunity"22:31 Career Crisis Perspective and Adaptation27:21 Retirement Expenses and Tax Planning31:07 Values-Based Financial Planning32:41 Dynamic Financial Planning Essentials35:58 Retirement Readiness Essentials40:46 Generational Team Commitment Benefits44:10 Establishing Trust: Addressing Conflicts48:10 Financial Advisors' Due Diligence Explained48:55 Building a Comprehensive Professional NetworkWe would love to hear from you.Give us your feedback, or suggest a topic, by leaving us a voice message.Email us at hello@lookingforwardourway.com.Find us on Bluesky and Facebook.

Peloton's new CEO outlines the company's future plans and addresses program disruptions. Hyatt's Peloton promotion expands to Latin America, bringing fitness to even more travelers. Stay informed about summer studio updates and closures to plan your workouts. Subtle, but noticeable—big changes are coming to instructor profile images. Ally Love Pregnancy Rumors: OK! Magazine dives into the buzz. Tunde Oyeneyin & Sports Illustrated: Update on her SI Swimsuit appearance, and voting is now open! Hannah Corbin is featured in Women's Health. Find out why her feature is a must-read. Mariana Fernandez speaks at the World Eating Disorders Action Day, highlighting her advocacy. BowFlex issues a recall on adjustable dumbbells for safety concerns. Ali Feller (Ali On The Run Podcast Ep #221) shares heartbreaking news. Groove to the soulful vibes of the latest artist series featuring the legendary Luther Vandross. Big firsts in Peloton history as Benny Adami debuts the German Sing-Along ride. Discover this week's Juneteenth classes honoring freedom and culture. TCOTop 5: Hear our top five can't-miss highlights from this week. Class recommendations from listeners to refresh your workout routine. TCORadar: Spotlighting standout classes that deserve a shoutout. Join us in wishing Joslyn Thompson Rule a happy birthday on June 15!  Stay tuned for all of this and so much more as we keep you up to date on your Peloton favorites and fitness fun. Learn more about your ad choices. Visit megaphone.fm/adchoices

Peloton's new CEO outlines the company's future plans and addresses program disruptions. Hyatt's Peloton promotion expands to Latin America, bringing fitness to even more travelers. Stay informed about summer studio updates and closures to plan your workouts. Subtle, but noticeable—big changes are coming to instructor profile images. Ally Love Pregnancy Rumors: OK! Magazine dives into the buzz. Tunde Oyeneyin & Sports Illustrated: Update on her SI Swimsuit appearance, and voting is now open! Hannah Corbin is featured in Women's Health. Find out why her feature is a must-read. Mariana Fernandez speaks at the World Eating Disorders Action Day, highlighting her advocacy. BowFlex issues a recall on adjustable dumbbells for safety concerns. Ali Feller (Ali On The Run Podcast Ep #221) shares heartbreaking news. Groove to the soulful vibes of the latest artist series featuring the legendary Luther Vandross. Big firsts in Peloton history as Benny Adami debuts the German Sing-Along ride. Discover this week's Juneteenth classes honoring freedom and culture. TCOTop 5: Hear our top five can't-miss highlights from this week. Class recommendations from listeners to refresh your workout routine. TCORadar: Spotlighting standout classes that deserve a shoutout. Join us in wishing Joslyn Thompson Rule a happy birthday on June 15!  Stay tuned for all of this and so much more as we keep you up to date on your Peloton favorites and fitness fun. Learn more about your ad choices. Visit megaphone.fm/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, I dive into a powerful variation of the station rotation model designed to maximize personalization and student agency. By using data to assign must-do stations and allowing students to choose from may-do options, teachers can tailor learning while giving students meaningful control over their experience. I share examples across subjects and tips for making this model work in your classroom. If you're ready to make your rotations more strategic, flexible, and student-centered, this one's for you. Available now! The Station Rotation Model and Universal Design for Learning: Elevating Tier 1 Instruction and Cultivating Learner Agency Bulk orders of 10+ Related Blog The Station Rotation Model: Must-Do vs. May-Do Stations

In this episode of The Tech Trek, Amir sits down with Sus Misra, SVP of Data & Analytics at Solve(D) (IPG Health), to unpack what true precision targeting looks like in one of the most regulated industries: pharma. Sus explains how healthcare marketers uniquely leverage individual-level data to connect with professionals like doctors and oncologists—something unheard of in most sectors.But with great data comes great responsibility. Sus dives into the ethical, regulatory, and technical challenges of working with sensitive healthcare data, from HIPAA compliance to new state-level restrictions that are reshaping how campaigns are executed. He also shares how machine learning and generative AI are beginning to help—but warns they'll never replace human governance.Whether you work in data, marketing, or product, this episode is a masterclass in what happens when cutting-edge tech meets hard regulatory walls.

Most first-time donors are testing the waters—curious if your nonprofit delivers on its promise and if a deeper connection is worth their investment. That's why speed isn't just a courtesy in stewardship; it's a strategy. In this episode, I explore how re-qualifying new donors within the first 90 days can mean the difference between a one-time gift and a lifetime of giving. The data is clear: fast, thoughtful follow-up—especially from the right people—dramatically boosts your donor retention and major gift potential.

In this episode of Talk Commerce, Drew Chambers, EVP of Marketing at Harper, discusses the critical aspects of web and application performance, emphasizing the importance of site speed, technical SEO, and the role of AI in enhancing user experience. He explores the challenges and opportunities presented by composable commerce and edge architecture, and how these elements can be leveraged to create personalized experiences for users. The conversation highlights the need for marketers to adapt to new technologies and optimize their strategies for better performance and ROI.TakeawaysSite speed is crucial for retaining user attention.Technical SEO is essential for improving organic search rankings.AI can help identify performance issues in code and tech stacks.Composable commerce is an architectural choice, not a business model.Edge architecture enhances user experience by reducing latency.Personalization is key to effective marketing strategies.Marketers need to adapt to AI tools for better workflows.Performance impacts ROI significantly in e-commerce.Mobile experience should be prioritized in digital strategies.Harper provides solutions for enterprise-level performance challenges.Chapters00:00Introduction to Harper and E-commerce Trends03:18The Importance of Page Load Speed06:13AI's Role in Performance Measurement09:02Navigating Composable Architecture Challenges11:37Understanding Edge Architecture14:00Leveraging AI for Personalized Experiences16:55Closing Thoughts and Contact Information

HoldCo Bros are back! In this episode, Nik and I talked about some of the most practical AI use cases we've seen in a while. I shared a new idea I spun up just 10 minutes before we hit record, literally bought the domain and had Replit building it mid-episode. We talked about how to turn AI-generated pitch decks into real income, how to use Manus and Perplexity Labs to shortcut market research and make money with it, and how quizzes powered by LLMs can reshape hiring and lead gen. This one's packed with ideas for anyone trying to actually use AI to build and grow something fast.Learn more about Nik here: http://linktr.ee/cofoundersnikShare your ideas with us:Nik@cofounders.comChris@cofounders.comTimestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 The Underrated Potential of AI02:58 Innovative AI Applications and Ideas05:48 Leveraging AI for Personalization and Hiring09:14 Pitch Decks and AI: A New Frontier12:08 Using AI for Market Research and Lead Generation15:00 Prompt Engineering: Enhancing AI Outputs17:52 Perplexity Labs: Revolutionizing Research21:07 B2B Applications of AI-Driven Reports

In this episode of Beyond Core, we sit down with Bastian Herr, Head of Marketplace at GLOBUS, one of Switzerland's leading premium and luxury department store chains, to unpack the evolving world of luxury shopping, curated platforms, and the transformative role of AI in retail.

Jim discusses the frightening trend of customizable, personalized adult content and what it means -- how we can be aware of the changes and what to do about them.  Even more time being spent isolating and consuming The fallacy of virtual relationships Potential legal issues

Why is it so hard to keep weight off — even after you lose it?The Lanby's Wellness Advisor and Registered dietitian Rachel Brief, MS RD unpacks the truth about weight management, hormones, and the mindset shift needed to build a sustainable, joyful relationship with your body and nutrition.Rachel explains why sustaining weight loss matters more than crash dieting, how gender and hormones affect your ability to lose weight, and why postpartum women need to shift the narrative from “bouncing back” to “nourishing forward.” From the science of blood sugar regulation to the power of personalized nutrition, this conversation is packed with insights that will help you rethink your wellness journey — not with restriction, but with intention and empowerment.RESOURCES: Meet your Care Team: Rachel Brief, Registered Dietitian Nutritionist CHAPTERS: 00:00 Introduction to Weight Management and Wellness03:00 The Journey to Becoming a Dietitian05:47 Understanding Weight Management vs. Weight Loss08:59 Gender Differences in Weight Loss11:56 The Impact of Hormones on Weight Management14:48 Assessing Weight Management Strategies18:11 Postpartum Weight Loss Challenges20:55 The Importance of Nutrition Quality23:51 Active Daily Living vs. Structured Workouts27:08 The Role of Blood Sugar in Weight Loss29:58 Personalization in Weight Management32:56 Conclusion and Key Takeaways

This content has been developed for healthcare professionals only. Patients who seek health information should consult with their physician or relevant patient advocacy groups.For the full presentation, downloadable Practice Aids, slides, and complete CME/MOC/NCPD/CPE/AAPA/CECH/IPCE information, and to apply for credit, please visit us at PeerView.com/CNQ865. CME/MOC/NCPD/CPE/AAPA/CECH/IPCE credit will be available until May 25, 2026.PrEP Personalization in Key Populations: Understanding Unique Needs and Challenges in PrEP Provision In support of improving patient care, PVI, PeerView Institute for Medical Education, is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.SupportThis program has been supported by an independent educational grant from Gilead Sciences, Inc.Disclosure information is available at the beginning of the video presentation.

This content has been developed for healthcare professionals only. Patients who seek health information should consult with their physician or relevant patient advocacy groups.For the full presentation, downloadable Practice Aids, slides, and complete CME/MOC/NCPD/CPE/AAPA/CECH/IPCE information, and to apply for credit, please visit us at PeerView.com/CNQ865. CME/MOC/NCPD/CPE/AAPA/CECH/IPCE credit will be available until May 25, 2026.PrEP Personalization in Key Populations: Understanding Unique Needs and Challenges in PrEP Provision In support of improving patient care, PVI, PeerView Institute for Medical Education, is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.SupportThis program has been supported by an independent educational grant from Gilead Sciences, Inc.Disclosure information is available at the beginning of the video presentation.

For this interview, Alison connects with Jacopo Iasiello, a prominent real estate broker and investor, who shares his unique journey from aspiring professional soccer player to successful entrepreneur. Living between Miami and Italy, his experiences include launching over 20 jewelry shops and navigating the challenges of the U.S. real estate market during the subprime crisis.Alison and Jacopo dive into the principles from his newly published book, which emphasizes a holistic approach to health, wealth, and happiness through daily practices. Jacopo highlights meditation and structured morning routines, discussing how self-awareness and alignment with internal values can lead to true fulfillment. His insights offer a compelling perspective on balancing personal well-being with professional success, making this episode a valuable resource for anyone seeking inspiration to harmonize their lives.HIGHLIGHTS:2:51 Journey from Italy to the U.S.5:34 Business Culture Differences8:22 Meditation and Daily Routine11:08 Building the Interior Before Exterior14:58 Personalization in Wellness17:12 The Importance of Energy19:52 Finding Your Own Path24:19 Experimenting with Your Routine29:08 The Correlation Between Fitness and Success31:09 Defining Richness and Happiness33:41 Intentions and ResultsCONNECT WITH JACOPO:Website | Facebook | Instagram | YouTubeSPONSOR:Cellev8Discount code: THEALISONK2024ALISON'S LINKS:Website | Facebook | Twitter | InstagramGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode of Building Better Managers, host Wendy Hanson engages in a deep conversation with Chris Wells, VP of EMEA at New Level Work, about the intersections of sales, HR, and learning and development. They explore the importance of personal connections in sales, the similarities between HR and sales professionals, and the common blind spots in leadership development programs. The discussion also highlights the evolving approaches to leadership development, the challenges faced by HR leaders, and the future of sales in the context of leadership development. Chris shares valuable insights and advice for both HR leaders and salespeople, emphasizing the need for trust and understanding in their relationships. Key takeaways: Building relationships is crucial in sales and HR. Understanding personal challenges can lead to better sales outcomes. HR and sales professionals share similar traits and skills. Engagement is key to serving internal customers effectively. Successful leadership development relies on storytelling and transformation. Continuous development is essential for leadership effectiveness. Budget constraints challenge HR leaders in development initiatives. Innovative solutions are needed to keep up with changing demands. Personalization in learning is becoming increasingly important. Trust is fundamental in the relationship between sales and HR leaders. Meet Chris: Chris leads New Level Work's European division and brings nearly three decades of experience in learning and leadership development. With a passion for helping organizations unlock the full potential of their people, Chris partners globally to create leadership programs that don't just impact employees, but extend beyond the workplace—positively influencing families, friends, and entire communities. Follow Chris: LinkedIn - https://www.linkedin.com/in/cjwells Website - https://www.newlevelwork.com/ Subscribe to our podcast on your favorite podcast platform! Do you enjoy our show? One of the best ways to help us out is leave a 5-star review on your platform of choice! It's easy - just go here: https://www.newlevelwork.com/review For more information, please visit the New Level Work website. https://www.newlevelwork.com/category/podcast © 2019 - 2025 New Level Work

If you're serious about building a high-trust, high-retention culture, personalization matters. But how do you scale those handwritten notes, thoughtful gifts, and one-on-one moments without burning yourself—or your team—out? In this episode of Recruiting Conversations, I walk through a step-by-step framework to institutionalize care inside your culture. I'll show you how to move from random acts of kindness to intentional rhythms of significance that don't just look good—they build loyalty and attract better talent. Episode Breakdown [00:00] Introduction – The leadership challenge: how to personalize value adds without burning out. [01:00] Personalization vs. Automation – Why automated systems can't replace intentional human touchpoints. [01:30] Step 1: Shift the Mindset – From occasional gestures to systemized care moments. [02:00] Step 2: Create a Shared Playbook – Give your team a menu of high-touch actions to draw from: Handwritten notes Milestone cards Book gifts Welcome kits Video shoutouts [03:00] Step 3: Assign Ownership – Build a “care team” and give them freedom, budget, and responsibility to lead the rhythm. [03:30] Step 4: Tie It to Culture – Reinforce your values through the touchpoints. Show people what “living the mission” looks like. [04:30] Step 5: Track It – Use a Google Sheet, Trello board, or CRM tab to log every gesture, who received it, and why. [05:30] Final Shift – You're not scaling volume. You're scaling intentionality—doing the right thing for the right people at the right time. [06:00] Final Challenge – Define your five core touchpoints. Then pick one way to systematize them this week. Key Takeaways Systemize the Heartbeat – Make personalized leadership part of your culture's rhythm, not an afterthought. Give the Team a Menu – Most people want to care—they just need ideas and structure. Build a Culture of Care – Highlight moments that align with your values. Make it part of the identity. Track It to Scale It – Thoughtful doesn't mean chaotic. Structure creates sustainability. Lead with Intentionality – You don't need more volume. You need more moments that actually matter. In a world full of automation and shortcuts, the leaders who lead with care always stand out—and they build teams that last. Want help creating a high-touch leadership rhythm inside your team? Subscribe to my weekly email at 4crecruiting.com or book a session at bookrichardnow.com. Let's scale your leadership without losing your personal touch.

#251 Website Optimization | In this episode, Danielle is joined by Guy Yalif, Chief Evangelist at Webflow; Talia Wolf, Founder and CEO of Getuplift; and Scott Cappuzzo, Web Strategist at Webflow. Together, they dig into what actually makes a B2B website convert and why most homepages are missing the mark.This panel brings deep experience in conversion rate optimization, UX strategy, and messaging clarity, sharing practical tips and live feedback from real B2B websites submitted by Exit Five members.Danielle, Guy, Talia, and Scott cover:The #1 mistake B2B marketers make on their homepage and how to fix it with customer-driven messagingSmart ways to test and optimize (even if you don't have high traffic)How to write CTAs that meet buyers where they are in the journey (and get more clicks)Whether you're planning a homepage redesign or just want to tighten your headline and CTA copy, this session will help you make smarter website decisions grounded in expert feedback and real examples.Timestamps(00:00) - – Intro (02:08) - – Meet the expert panel (04:48) - – The biggest homepage mistake (07:28) - – What customers *really* want (08:08) - – The CTA copy test (09:18) - – Why A/B testing isn't always right (11:58) - – Personalization you can actually use (14:08) - – What's a “good” conversion rate? (17:28) - – CTA clarity vs. creativity (21:08) - – Why messaging must come first (23:08) - – How to do helpful personalization (30:29) - – Emotional drivers in B2B (32:29) - – Live teardown #1: ContactMonkey (39:09) - – Visuals, CTAs, and clarity (44:29) - – Live teardown #2: StreamTech (49:49) - – Outdated visuals and lost messaging (53:24) - – Chatbots: thoughtful vs. disruptive (54:39) - – Live teardown #3: CallTrackingMetrics (57:19) - – Final ratings + wrap-up Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Knak. Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Looking for the ultimate summer reading strategy? We've got you covered! In this jam-packed episode of Reading with Your Kids, experts from Bookalicious reveal how to prevent the dreaded "summer slide" and make reading an adventure kids will actually enjoy. Did you know kids can lose up to 20% of their school-year learning during summer break? Yikes! But here's the good news: reading just five books can totally turn that around. Lea Anne Borders and Lorien Hunter from Bookalicious share game-changing tips for parents looking to keep their kids' brains sharp and engaged. The secret weapon? Personalization! Their innovative website lets kids create a custom "book emoji" avatar that helps recommend books perfectly matched to their interests. Whether your child loves sports, science, humor, or adventure, there's a book waiting to capture their imagination. We've got recommendations for every age group:     Picture book lovers will adore hilarious titles like "Don't Trust Fish"     Middle-grade readers can dive into time-travel adventures     Graphic novel fans have plenty of cool options     Teens can explore deeper, more complex stories Pro tips from the experts:     Let kids choose their own books     Create a judgment-free reading zone     Model reading behavior as parents     Explore diverse genres and formats Bonus: Use promo code RWYK SUMMER for 15% off and free shipping at Bookalicious.com! Bonus content includes a delightful chat with Cody Burke about his new picture book "Take Me Back to Oklahoma," adding an extra layer of storytelling magic to this must-listen episode. Don't let summer become a learning wasteland. Grab some books, get reading, and watch your kids' imaginations soar! Click here to visit our website – www.ReadingWithYourKids.com Follow Us On Social Media Facebook - https://www.facebook.com/readingwithyourkids Instagram - https://www.instagram.com/readingwithyourkids/ X - https://x.com/jedliemagic LinkedIn - https://www.linkedin.com/company/reading-with-your-kids-podcast/ Please consider leaving a review of this episode and the podcast on whatever app you are listening on, it really helps!

Personalization of porn with Only Fans and AI virtual companions. Jim O’Day executive director of Integrity Restored joins Trending with Timmerie. (1:49) Gen z females turning to old men for relationships. Why? (23:32) Motherhood changes Actress Jennifer Lawrence's life and reminds us of the need to rekindle tenderness in women. (42:25) Resources mentioned : https://integrityrestored.com/ Former top earning porn star and producer shares with Timmerie https://relevantradio.com/2024/09/adult-entertainer-to-catholic-convert-interview/ Good Pictures, Bad Pictures: Porn-Proofing Today’s Young Kids: https://www.amazon.com/Good-Pictures-Bad-Porn-Proofing-Todays/dp/0615927335