Podcasts about cpv

What's up everyone, today we have the pleasure of sitting down with Ankur Kothari, Adtech and Martech Consultant who's worked with big tech names and finance/consulting firms like Salesforce, JPMorgan and McKinsey.The views and opinions expressed by Ankur in this episode are his own and do not necessarily reflect the official position of his employer.Summary: Ankur explains how most AI personalization flops cause teams ignore the basics. He helped a brand recover millions just by making the customer journey actually make sense, not by faking it with names in emails. It's all about fixing broken flows first, using real behavior, and keeping things human even when it's automated. Ankur is super sharp, he shares a practical maturity framework for AI personalization so you can assess where you currently fit and how you get to the next stage. AI Personalization That Actually Increases Retention - Practical ExampleMost AI personalization in marketing is either smoke, mirrors, or spam. People plug in a tool, slap a customer's first name on a subject line, then act surprised when the retention numbers keep tanking. The tech isn't broken. The execution is lazy. That's the part people don't want to admit.Ankur worked with a mid-sized e-commerce brand in the home goods space that was bleeding revenue; $2.3 million a year lost to customers who made one purchase and never returned. Their churn rate sat at 68 percent. Think about that. For every 10 new customers, almost 7 never came back. And they weren't leaving because the product was bad or overpriced. They were leaving because the whole experience felt like a one-size-fits-all broadcast. No signal, no care, no relevance.So he rewired their personalization from the ground up. No gimmicks. No guesswork. Just structured, behavior-based segmentation using first-party data. They looked at:Website interactionsPurchase historyEmail engagementCustomer service logsThen they fed that data into machine learning models to predict what each customer might actually want to do next. From there, they built 27 personalized customer journeys. Not slides in a strategy deck. Actual, functioning sequences that shaped content delivery across the website, emails, and mobile app.> “Effective AI personalization is only partly about the tech but more about creating genuinely helpful customer experiences that deliver value rather than just pushing products.”The results were wild. Customer retention rose 42 percent. Lifetime value jumped from $127 to $203. Repeat purchase rate grew by 38 percent. Revenue climbed by $3.7 million. ROI hit 7 to 1. One customer who previously spent $45 on a single sustainable item went on to spend more than $600 in the following year after getting dropped into a relevant, well-timed, and non-annoying flow.None of this happened because someone clicked "optimize" in a tool. It happened because someone actually gave a damn about what the customer experience felt like on the other side of the screen. The lesson isn't that AI personalization works. The lesson is that it only works if you use it to solve real customer problems.Key takeaway: AI personalization moves the needle when you stop using it as a buzzword and start using it to deliver context-aware, behavior-driven customer experiences. Focus on first-party data that shows how customers interact. Then build distinct journeys that respond to actual behavior, not imagined personas. That way you can increase retention, grow customer lifetime value, and stop lighting your acquisition budget on fire.Why AI Personalization Fails Without Fixing Basic Automation FirstSigning up for YouTube ads should have been a clean experience. A quick onboarding, maybe a personalized email congratulating you for launching your first campaign, a relevant tip about optimizing CPV. Instead, the email that landed was generic and mismatched—“Here's how to get started”—despite the fact the account had already launched its first ad. This kind of sloppiness doesn't just kill momentum. It exposes a bigger problem: teams chasing personalization before fixing basic logic.Ankur saw this exact issue on a much more expensive stage. A retail bank had sunk $2.3 million into an AI-driven loan recommendation engine. Sophisticated architecture, tons of fanfare. Meanwhile, their onboarding emails were showing up late and recommending products users already had. That oversight translated to $3.7 million in missed annual cross-sell revenue. Not because the AI was bad, but because the foundational workflows were broken.The failure came from three predictable sources:Teams operated in silos. Innovation was off in its own corner, disconnected from marketing ops and customer experience.The tech stack was split in two. Legacy systems handled core functions, but were too brittle to change. AI was layered on top, using modern platforms that didn't integrate cleanly.Leaders focused on innovation metrics, while no one owned the state of basic automation or email logic.To fix it, Ankur froze the AI rollout for 120 days and focused on repair work. The team rebuilt the essential customer journeys, cleaned up logic gaps, and restructured automation to actually respond to user behavior. This work lifted product adoption by 28 percent and generated an additional $4.2 million in revenue. Once the base was strong, they reintroduced the AI engine. Its impact increased by 41 percent, not because the algorithm improved, but because the environment finally supported it.> “The institutions that win with AI are the ones that execute flawlessly across all technology levels, from simple automation to cutting-edge applications.”That lesson applies everywhere, including in companies far smaller than Google or JPMorgan. When you skip foundational work, every AI project becomes a band-aid over a broken funnel. It might look exciting, but it can't hold.Key takeaway: Stop using AI to compensate for broken customer journeys. Fix your onboarding logic, clean up your automation triggers, and connect your systems across teams. Once the fundamentals are working, you can layer AI on top of a system that supports it. That way you can generate measurable returns, instead of just spinning up another dashboard that looks good in a QBR.Step by Step Approach to AI Personalization With a Maturity Framework - The First Steps You Can Take on The Path To AI PersonalizationMost AI personalization projects start with a 50-slide vision deck, three vendors, and zero working use cases. Then teams wonder why things stall. What actually works is starting small and surgical. One product. One journey. Clear data. Clear upside.Ankur advised a regional bank that had plenty of customer data but zero AI in play. No need for new tooling or a six-month roadmap. They focused on one friction-heavy opportunity with direct payoff: mortgage pre-approvals. Forget trying to personalize every touchpoint. They picked the one that mattered and did it well.They built a clustering algorithm using transaction patterns, savings trends, and credit utilization to detect home-buying intent. From there, they pushed pre-approvals with tailored rates and terms. The bank already had the raw data in its core systems. No scraping, no extra collection, no “data enrichment” vendor needed.That decision paid off fast:The data already existed, so implementation moved quicklyThe scope was limited to a single high-stakes journeyThe impact landed hard: mortgage application rates jumped 31 percent and approval-to-close conversions climbed 24 percent within 60 days> “Start with a high-value product journey where pers...

AppLovin - Reach your ideal customers in mobile games across diverse genres, with 150M+ U.S. daily active users. Apply for AppLovin's Ecommerce Beta

Xi, also general secretary of the Communist Party of China Central Committee, made the remarks in a written statement upon his arrival at the Noi Bai International Airport in Hanoi as he started a state visit to the Southeast Asian nation.This year marks the 75th anniversary of the establishment of diplomatic relations between China and Vietnam. Noting that the building of a China-Vietnam community with a shared future is faced with new opportunities, Xi called on the two sides to uphold their original aspiration of friendship, keep in mind their common mission and seize the opportunities of the time.Xi said he looks forward to using this visit as an opportunity for an in-depth exchange of views with the Vietnamese side on strategic and overarching issues critical to the direction of China-Vietnam relations and on international and regional issues of common concern.The two-day tour is Xi's fourth state visit to Vietnam. During his state visit to the neighboring country in 2023, the two sides announced to work for a China-Vietnam community with a shared future that carries strategic significance, guiding the relations between the two parties and two countries to a new phase.Connected by mountains and waters, Xi said the two socialist countries have been in each other's company in striving for national independence and liberation, forming the traditional friendship between the two countries that is portrayed as "so profound is the friendship between Vietnam and China, because we are both comrades and brothers."The two countries have learned from each other and walked together to explore the socialism that meets their respective conditions, thus showing the world the bright prospects of the socialist system, he said.Xi said China was pleased to see that the Communist Party of Vietnam is guiding its people in solidarity to strive toward the two goals set for the centenary of the party and the country respectively.It is believed that under the leadership of the CPV led by To Lam, general secretary of the CPV Central Committee, Vietnam will certainly take a socialist path that suits its own conditions and make new ground in the development of the cause of the CPV and Vietnam, he said.Vietnam is the first stop of the Chinese president's five-day visit to Southeast Asia, which will also take him to Malaysia and Cambodia.

Formulário de Aptidão para conhecer o método exclusivo do Ricardo com Dividendos Sintéticos: https://lvnt.app/t4ykpa26/02 - COMPRE WEGE3 até R$ 48,80Olá, seja bem-vindo a mais um Fechamento de Mercado, comigo Flávio Conde e Ricardo Afonso.A recomendação de hoje é WEGE3 que caiu 8%, um absurdo, e fechou perto dos R$ 48,00. Toda essa queda ocorreu em função de uma leve retração nas margens de lucratividade com a margem EBITDA de 22,1% no 4T24 ligeiramente menor do os 22,6% do 3T24, -0,5 pp, e 0,7 pp acima dos 21,4% do 4T23 bem como margem de 15,7% x 16,0% no 3T24 e -0,3 pp, e 20,4%, -4,7 pp no 4T23. Por que as margens de lucratividade foram menores? Porque o custo do produto vendido (CPV) foi um pouco maior no 4T24 representando 66,6% das vendas versus 65,6% no 3T24 e 66,3% no 4T23.Além disso, o retorno sobre o capital investido (ROIC) alcançou 34,2% no 4T24, uma queda de 5,0 pontos percentuais em relação ao 4T23 e de 2,9 pontos percentuais em relação ao 3T24. Porém, um número muito alto que poucas cias. apresentam no Brasil.Analistas chatos podem escrever que ficaram preocupados com a leve queda de margens de lucratividade e ações caírem. Entretanto, eu não fiquei preocupado e recomendo manter as ações de WEGE3 não apenas porque se o dólar subir para R$ 5,85/5,95 as ações subirão junto, mas também porque os resultados da WEG foram sólidos, crescentes e com margens altas apesar de ligeira queda.O Ibovespa com queda em torno de -0,75%, ao redor de 125,0 mil pontos, depois de subir 0,60% ontem, com volume negociado fraco de R$ 21 bilhões, R$ 4 bilhões abaixo da média de R$ 25 bilhões, das segundas de mercado em alta em dezembro de 2023. Por que o mercado performou assim?1º. O Ibovespa negativou às 10h35 depois que o dólar começou a avançar e foi atrás durante todo o dia com o dólar fechando a R$ 5,80, alta de cinco centavos, com a volta da preocupação de economistas e investidores com a combinação inflação mais alta e risco fiscal crescendo conforme o aumento da reprovação do governo Lula é confirmada a cada pesquisa. Os juros também seguiram o dólar e avançaram bem com os títulos do Tesouro Prefixado pulando de 14,59% a.a. para 14,87% a.a. e o IPCA+2029 de 7,46% para 7,51% a.a. Os dados de emprego voltaram a surpreender em janeiro, com a criação de 137.303 vagas formais, conforme dados do Cadastro Geral de Empregados e Desempregados, o Caged, do Ministério do Trabalho, 93% acima das 70.990 esperadas pelo mercado, indicando um mercado de trabalho bastante forte apesar da alta dos juros e dos sinais de desaquecimento da economia no fim do ano passado2o. Na B3, parte de investidores venderam bem com destaques de queda de IRBR3 -17%, WEGE3 -8%, AZUL -8%, VIVT -6%, MRVE3 -6%, VBBR3 -4% e AURE -4%. Além de WEGE3, outra queda exagerada foi VIVT com -6% e vou contar a todos. 3º. Porém, parte de investidores compraram bem como: ABEV3 5%, GGBR4 3%, EMBR3 2%, CSNA3 2%, GOAU4 2%, BRFS3 1,5% e USIM5 1,3%.4º. Mercados pioram com Trump prevendo tarifas de 25% para Europa: Os índices de ações e os juros longos americanos passaram a cair na tarde desta quarta-feira, após o presidente dos Estados Unidos, Donald Trump, confirmar a taxação de importações do México e do Canadá a partir de 2 de abril e afirmar que deve divulgar em breve tributação de 25% sobre importações da União Europeia.5º. O saldo de investimentos estrangeiros no mercado secundário da Bovespa, de ações já em circulação, ficou positivo em R$ 847 milhões na segunda-feira, 24 de fevereiro, conforme dados da B3. Com isso, o saldo acumulado no mês no mercado secundário da bolsa brasileira subiu para R$ 4,2 bilhões e, no ano, para R$ 11,0 bilhões. Os estrangeiros respondem por 56,50% do volume negociado na Bovespa em fevereiro e por 57,10% no acumulado do ano.

A Y-20 transport aircraft of the Chinese People's Liberation Army (PLA) Air Force departed Tuesday afternoon for the Republic of Korea (ROK) to repatriate the remains of 43 Chinese People's Volunteers (CPV) martyrs who died during the War to Resist US Aggression and Aid Korea.This marks the 11th repatriation of CPV martyrs' remains since the signing of a handover agreement between China and the ROK.From 2014 to 2023, the two countries, in accordance with international laws and humanitarian principles, successfully handed over the remains of 938 CPV martyrs, along with related artifacts.About 74 years ago, the CPV crossed the Yalu River and fought alongside the army and civilians of the Democratic People's Republic of Korea. After an arduous fight that lasted almost three years, the CPV eventually won the War to Resist US Aggression and Aid Korea. More than 197,000 CPV soldiers were confirmed killed in the war.

Canine parvovirus (CPV) is a highly contagious and devastating virus that can affect all dogs, but unvaccinated dogs and puppies younger than 4 months old are the most at risk, resulting in a fatality rate greater than 90% if left untreated. In this episode of the VetFolio Voice podcast, Dr. Cassi and Dr. Fred Metzger discuss updates for the management of canine parvovirus. While vaccination can help prevent CPV, there have been no antiviral treatment options for dogs that become infected — until now. Canine Parvovirus Monoclonal Antibody (CPMA) is the first and only USDA-conditionally approved, one-dose parvovirus treatment. This exciting option could help to minimize the severity and course of the disease and decrease shedding of CPV. Dr. Metzger stresses the importance of client communication, especially when parvovirus is suspected in their pets. He explains how CPMA can be utilized as part of the treatment plan, and how it is administered, works, and positively impacts case outcomes, team morale and client relationships.

Episode 180 contains the important Digital Marketing News and Updates from the week of Sep 25-29, 2023.1. Is Google Lying About Using Clicks in Rankings? A X-Googler Testimony - The debate over whether Google uses clicks as a direct ranking factor has taken a new turn. Eric Lehman, a former 17-year Google veteran who worked on search quality and ranking, recently testified in the ongoing U.S. vs. Google antitrust trial. Lehman stated that Google's machine learning systems, BERT and MUM, are becoming more critical than user data for search rankings. He believes that Google will increasingly rely on machine learning to evaluate text rather than user data.Lehman's testimony has sparked controversy, especially among SEO experts, who have long questioned Google's transparency about its ranking factors. Google's Gary Illyes, at a recent AMA, confirmed that Google uses historical search data for its machine-learning algorithm, RankBrain. However, he clarified that clicks are not necessarily a direct ranking factor. Instead, they are used for evaluating experiments and personalization.The Department of Justice (DOJ) also attempted to challenge Lehman's statements by questioning Google's advantage in using BERT over its competitors. Lehman clarified that Google's edge comes from inventing BERT, not from its user data. The DOJ's attempt to impeach Lehman's testimony seemed to backfire, adding more credibility to his statements.Lehman also touched on the sensitive topic of using clicks in search rankings. He mentioned that Google avoids confirming the use of user data in rankings to prevent people from thinking that SEO could be used to manipulate search results. This adds another layer of complexity to the ongoing debate.In summary, while clicks may not serve as a direct ranking factor, they are part of a more complex system that includes machine learning algorithms and personalization. Lehman's testimony has reignited the discussion about Google's ranking factors, raising questions about the company's transparency and the future of SEO.2.

Sponsored by Elanco. Head to dvm360 Flex and login or create a free CE account and claim your credit after listening to this episode. Program Description:  Canine Parvovirus (CPV) infection is one of the most common and serious infectious diseases of puppies and dogs younger than 6 months of age. We will discuss the diagnosis and differential diagnosis of CPV and emphasize expected laboratory changes including hematologic and electrolyte abnormalities.  Exciting new treatments for CPV will be discussed including the Canine Parvovirus Monoclonal Antibody (CPMA) which is the first and only USDA-conditionally approved monoclonal antibody treatment that targets CPV. CPMA selectively binds and blocks canine parvovirus from entering and destroying the enterocytes stopping this destructive and potentially deadly virus. Program Agenda:  Overview of Canine Parvovirus (CPV)  Understanding how CPV impacts our patients, our clients and our hospital staff Reviewing the diagnosis of CPV and potential pitfalls Clinicopathologic changes and monitoring treatment of CPV Canine Parvovirus Monoclonal Antibody (CPMA)—a new and novel treatment for CPV Learning Objectives:  Develop a differential diagnostic list of diseases affecting puppies with common presenting signs of vomiting and /or diarrhea. List the expected hematologic changes expected in patients infected with CPV. Understand the rationale and protocol used in the treatment of CPV with canine parvoviral monoclonal antibody (CPMA). 

In this episode of the Wavebreak Podcast, Dylan Kelley is joined by the team at Kettle & Fire and Tatari to dive deeper into TV advertising.From the Kettle & Fire team, we're joined by Niccolo Gloazzo and Victoria Belinsky, who are the Director of eCommerce and Senior Director of Brand Marketing at Kettle & Fire, respectively.Matt Giannetti, Head of Platform Solutions at Tatari, also joins the conversation. Tatari is the TV advertising platform behind TV advertising for top brands such as Calm, Roman, Glossier, Nutrafol, Cuts, and more.This is a case study in scaling TV advertising, covering strategy, testing, creative, budget, measurement, and more.You'll also learn:Key KPIs for understanding TV ad performance like Cost Per View (CPV)Approach to testing on TV with Tatari: Testing different channels almost every week to find optimal CPV, leveraging past campaigns and insightsUnique approach in structuring the campaign for Kettle & Fire: Creating a learning agenda and testing top-performing insights from historical data, utilizing AI and machine learning to maximize testing learnings within a limited budgetApproach to creative production: Agency-produced creatives, understanding user behavior on TV and digital platforms, opportunities to align traditional and online creative approaches on streaming platformsImportance of OLV in a streaming TV strategy: The synergistic relationship between OLV and streaming in building brand awareness and responseAnd so much more!This episode is brought to you in partnership with Tatari. #adLinks MentionedTatariKettle & FireLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.Tidio — Tidio is the first software that enables small and medium-sized ecommerce brands to solve customer problems with a conversational AI chatbot called Lyro. Lyro uses technology similar to ChatGPT to answer 4 out of 5 customer questions, freeing up your support agents to solve complex issues. The AI chatbot understands context and remembers previous conversations, answering questions with fluid, natural language. Visit www.tidio.com/wave and join the Tidio Lyro waitlist to be among the first to see Lyro in action!Bloomreach - Personalization is complicated. Bloomreach makes it simple. Show millions of customers the right product, in the right place, at the right time.

Show Resources Here were the resources we covered in the episode: April Dunford on LinkedIn Conversation Ad Changes Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel LinkedIn Learning Course Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover or with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review!   Show Transcript AJ Wilcox We ran LinkedIn Video Ads under three different objectives and compare the results, we show you exactly how to get the best performance for your video ads on this week's episode of the LinkedIn Ads Show. Speaker Welcome to the LinkedIn Ads Show. Here's your host, AJ Wilcox. AJ Wilcox Hey there LinkedIn Ads fanatics, I've got a guest for you that I'm super excited about today. It's Eric Jones, who is B2linked head of marketing. He brought the results of a killer AB test to me and I just had to have him on as a guest to share with you the results. Eric is one of my favorite people on the planet. You'll appreciate the depth that he thinks about LinkedIn ads in his responses, I know you will. First in the news. When I logged into the platform today, I saw a pop up announcement that says, "We've added new metrics". While we make improvements on conversation ads, we'll start tracking and reporting on headline impressions and headline CTR. And then you can click learn more. So I did. As I clicked this, it took me to a help article, all about the new conversation ad format. And I was actually really shocked to see this because I knew at some point that conversation ads are going to become conversation starter ads. But this seems like an evolution even before that. So there's this table in the bottom that shows you the difference between legacy conversation ads, and the new and improved ones. And what really caught my attention, were a couple of the things. First is in frequency caps, you probably already know that legacy conversation ads, they've only been sent to a LinkedIn member once every 30 days. So once you've sent one, your competitor can't send one for 30 days. But in the new and improved one, it says it will generate up to three impressions every seven days. So this is really interesting to me. Now our conversation ads are going to have more impressions rather than just that initial one. Now, you probably already know that the only way to pay for conversation ads before was on a cost per send. And that was usually anywhere between about 50 cents to $1 per send if you were sending in North America. But the new and improved conversation ads have a cost per click price. It says advertisers pay only for the initial click that opens the message. The last call out I'll mention here is that with the legacy conversation ads, it was right at the top of either the focused or the unfocused version of your inbox. But in the new and improved version, it opens in the focus tab. And if someone clicks on the ad and then clicks on a call to action button, the ad will stay in the focus tab. But if they click to open the ad, but don't engage with any of the calls to action, then it automatically gets moved to the other the unfocused inbox. So this actually sounds really cool. And now that I'm reading through this, this really could become conversation starter ads. So maybe that's what this is. They're just not putting a name to it yet. But everything I'm reading so far, I'm a fan of. I wanted to highlight one review here from Apple podcasts, the user FancyNancyPansty, which is the greatest username in the whole world. Nancy, reach out to me, let me know that this is your review. I'd love to tell you how impressive that name is. But she says, "Makes me better at my job five stars. It's pretty nerdy to look forward to a podcast about paid media buying, but I do. Really great actionable content here. Fun and lighthearted and not dry. Give it a listen." Nancy, I really appreciate that review. I try really hard not to make this dry. Alright, without further ado, let's jump right into the interview. AJ Wilcox I'm so excited to have Eric Jones on the podcast for the first time. Eric is very much what I would consider my partner in crime. I'll give you kind of his background here. He's been in digital marketing for six plus years now, plenty of experience, obviously with LinkedIn, but also with Google and Facebook. He's managed ad campaigns in many different industries, many of which were also B2B, SaaS, healthcare, finance, entertainment, and more. He's currently our Director of Content Marketing here at B2Linked. Eric, welcome to the show. Eric Jones AJ, I'm so stoked to be here. Thank you so much for having me. AJ Wilcox Absolutely. Eric, is the reason that we put these podcast episodes together so efficiently. He works together with me on almost every single one. So having him actually be interviewed on the show is a big deal because he's been behind the scenes so much. So I'm excited to actually have people hearing from you. Eric Jones And honestly, that means a lot. Thanks, AJ. I appreciate that call out. AJ Wilcox Of course. All right. So obviously I give you a little bit of intro tell us anything personal or otherwise that I didn't cover in the intro. Eric Jones I think you pretty much covered it. I'm a digital marketing nerd at heart with a passion for advertising and content strategy. That's my profession by day, I would say if I were to add anything more, I do have some side projects that I'm working on, including a graphic novel and some tabletop games. So super fun stuff, just things that I enjoy doing in my spare time. AJ Wilcox And I'll tell you, the graphic novel was one of the main reasons that I wanted to hire you originally. How long have you been here? Eric Jones It's been about three and a half years now, AJ Wilcox Three and a half years. So three and a half years ago, as I was interviewing you, I was like, Whoa, if he's willing to work on a graphic novel on the side, like that shows an intense dedication to craft, it shows interest in writing, interest in visuals, these are all very, very important to advertising, obviously. And it has not led me down. You have not let me down, Thank you! Eric Jones That's good. That's really good. But I lived up to the expectation at least. It's actually really funny because I did start my graphic novel, but it's really been pushed to the backburner, especially because I think my tabletop games have have kind of taken off a lot faster than the graphic novel. So I've been investing a lot more time into that lately. And I mean, I've got like three that I'm working on all at once. It's a little chaotic, but it's been a really, really cool learning experience. Like I said, it started out as a passion project. But I would be thrilled if I could sell them in the future. I think that'd be really cool. So that is my eventual goal. But as of now, it's just been a really fun passion project. And I'm excited to see where it goes. AJ Wilcox And this is all totally new to me to this. This is great to hear. The reason we're bringing you on here for this episode is because you just recently ran our super cool AB test. I'd actually probably categorize it as a an ABC test. And I was so excited to share the results of this with the audience. Who else better than the person who ran the test to tell us all about it. So you've been running this really cool test for about the last month. Can you give us the setup? Tell us about what led you to want to start the test, how it was set up, and all that? Eric Jones Yeah, absolutely. So the whole test really revolves around the video ad format. It's arguably the ad format that we've had the least experience with as a company. And that's not to say that we don't believe in video, it's just that we've always held this belief that video content is expensive, and time consuming to produce. And I think a lot of businesses feel that way. I mean, as we've worked with clients in the past who have wanted to run video, that seems to be a consistent concern that they share with us is it's difficult in general to create. And so we've we tend to steer clear video. But we've recently come to the realization that video doesn't have to be expensive or time consuming to produce. Video can be raw, it can be concise, it doesn't have to be overly produced to be effective. And personally, I think it's more authentic that way. So we've been testing more short form video content as a company. And because of that, because we haven't, like used this ad format, much in the past, I did want to know what was the most efficient way to run video. So that essentially led me to testing this in the first place. AJ Wilcox I love it. Okay, so here's the test, it was running exactly the same video ads across three different objectives. Because many don't know, you can run video under a website visits objective, which is kind of interesting. I think most know you can run it under a video views campaign, that's in the name. So we have three different objectives we can run it under. And I think you got tipped off by one of the members of our team that there was a certain objective that worked really well for video. Tell us about that. Eric Jones Yeah, so one of our team members, we were just talking about video ads and talking about the initiatives that we wanted to run for our next paid ad campaign. And he talked about the experience that he was having with running his own video ads, because he was running video ads at the time for a client. He was saying that under the engagement objective, he was seeing more cost efficiency then, when he was running the website visits objective. And I thought that was super interesting. So that was really where this whole test started off was. I thought okay, well, this is a great hypothesis. So based off of this information, if we go into this thinking that the engagement objective is going to be more cost efficient than the website visits objective. Well, that's a great thing that we can measure against, right. That's a great hypothesis we can test. And so when we went into this whole test, the way we set it up was like you mentioned we chose between three objectives. So obviously engagement in website visits because that tied into that hypothesis, but I also wanted to test video views, because like you mentioned before it's in the name, it made sense to test video views alongside these other two. So what I did was I left all else the same. Audience targeting, campaign structure, ads. The only thing I changed was this one variable and that was the objective. And I tried to keep bidding the same across them all as well. I bid manually for clicks in both the website visits and the engagement campaigns, and then I bid manually for video views in the video views campaign, since LinkedIn doesn't allow you to bid for clicks under this objective. So I tested each of those objectives at separate times, because LinkedIn also doesn't allow for ads with differing objectives to be in a single campaign. And I ran each objective for about seven to 10 days, and then monitored and compare the results from week to week. AJ Wilcox And what order did you do it in? Did you do engagement, then web site visits, then video views? Eric Jones Yeah, yeah, that's exactly the setup. So yeah, engagement first. Wanted to launch with that one, just to test that hypothesis with that anonymous tip that we got from our employee. And then following was website visits and video views. AJ Wilcox Alright, so when you went to go set your bid for video views? How did you set a bid there? Because that was the one where bidding is going to be different? Did you look at the effective cost per view on the other objectives, and then try to set around there? Or did you just set somewhere in Lincoln's range? Eric Jones Great question. So with the first two, I should say, so for engagement and website visits, we typically like to bid low. So what I did actually was I compared to LinkedIn bidding recommendations, but I tried to bid as close to the lower end of those ranges as I possibly could. For website visits, I may have been a little bit lower. Just because historically, in the past, we've been able to spend our full budgets and get even more cost efficiency by bidding lower than LinkedIn is recommended bidding range. So for website visits, I may have been a little bit lower. But for engagement and video views I did use LinkedIn's recommended range as a benchmark, and I bid on the lower end of that range, just to start off with. Excellent, that's super helpful context. And I should note, so about the videos themselves, the video ads, what they were was they were essentially stories. So we wanted to introduce our audience to be to B2Linked's why. If you're familiar with Simon Cynics start with why. That was kind of the inspiration, we wanted to tell more of a story revolving around the origin of the company, its mission, its values, our intent with these videos was to communicate to our audience like these stories in a relatable way. And in a way that established an emotional connection between us and our audience. AJ Wilcox Oh, I love it. Perfect setup. So with these videos, they're essentially telling a story. So what we wanted was for people to watch the story. When I say the word objective, we don't know if it's the marketers objective, or if it's the objective that someone selected inside of LinkedIn. So we're saying our objective as marketers was, we wanted people to watch the videos. And if someone clicked to the web page, which is the homepage afterwards, that's great. It's a nice little bonus. But that wasn't necessarily what we altra cared about, right? Eric Jones Yeah. You nailed it. AJ Wilcox Okay, soyou've told us all about how the test gets rolled out. This is great. The planning is all super sound, in my opinion. Now, can you share with us the results? What did you actually see from all three of these objectives? How are they different? Eric Jones Yeah, so this was definitely super interesting to compare the results. So there were really a lot of different metrics that we looked at. But the core metrics that we wanted to analyze were our cost per click, our cost per view at 50%, and what that means is essentially, like, you can track what percentage of the video people watch. And so we wanted to see people who at least watched half of our video content. We consider that to be high intent. So anything beyond 50%, we wanted to measure from a cost standpoint. And then the last metric that we measured was completion rate. So starting with our CPC, we noticed that engagement and website visits were both roughly around $20. Website visits was about $20. And then engagement was just a couple dollars more, so really close. But then video views was double that. So we were around $40 for CPC. So from a cost standpoint for clicks video views was really expensive. So that's the interesting thing is when we look at cost per view, engagement was about $5. It was $4.75 and then web visits was higher than that. So it was more expensive to get views at 50% under website visits than an engagement. We were sitting around $7 for website visits. But then video views, under the video views objective, we were getting views at 50%, around $3. So even though it was the most expensive for clicks, it was the cheapest for video views, which totally makes sense. Again, it's in the name, that is the thing that LinkedIn is going to be optimizing towards. From a completion rate standpoint, it was pretty much the same. Video views, we have the highest completion rates, and then website visits, we had the lowest completion rate, and then engagement sat somewhere in between them both. AJ Wilcox It's so interesting to me to see under the website visits objective, the completion rate was a third of that of video views objective. So if you're only looking at your cost per website visit, you're thinking like, oh, website visits is looking pretty good. And then when you start looking at your cost per completion, your cost per 50% view, all of a sudden, it's astronomical compared to video views. This was great for me to understand and see. Because, you know, for the longest time, I've talked about how LinkedIn is objectives, they don't have nearly as much data to work with and optimize because people don't use LinkedIn nearly as often as people use Meta. So when Facebook says, Yes, we can optimize towards those who are more likely to watch video content, I say, absolutely. I trust it. With LinkedIn, though, LinkedIn hasn't had video for very long, they haven't had conversion tracking for nearly as long. So when we start looking at their objectives, I kind of tend to count them out. But this study actually proves me dead wrong. Eric Jones Yeah, absolutely. And you and I have talked about that too, in the past. And so I think that was probably one of the most surprising results from this test was just seeing how well LinkedIn did optimize towards its given objectives. It was really cool to see that kind of unfold over the past few weeks. And in AJ Wilcox the data, it's very clear that when we bid for video views, we got cheaper video views, when we bid for website visits, we got cheaper website visits, we bid for engagement, it was like right down the middle, which I think makes sense. A website visit and a view of video are both types of engagement. So when you tell it to like, take any kind of engagement into account, it's probably gonna do a little mix of both of those. Let me ask you this. Why do you think this was the case? Why do you think we saw the results that we saw? Eric Jones I think youyou already kind of hit on it. I mean, LinkedIn is optimizing towards what they're claiming to optimize towards video views is obviously optimizing towards getting more video views, web visits, is optimizing towards getting more website visits, and engagement, is really optimizing towards getting any sort of click or interaction with your ad as possible. So that includes likes, comments, shares, and clicks to your landing page, and more. So I think that's why we saw the results we did. But the one head scratcher for me was really looking at cost per click between website visits and engagement. Because I looked at that, and I thought, well, there's really not much different here. Like there's not enough statistical significance. What visits was just slightly cheaper than engagement, but it was like a $2 difference, right? Like, we're not talking about a huge, huge difference. Not like web visits to video views, where video views was double the cost in cost per clicks compared to website visits. It was super comparable between web visits and engagement. It kind of made me think like, why is that? But also the added context of engagement is getting a similar cost per click as website visits, but a cheaper cost per view at 50%. And so I looked at that, and I think the reasoning for that is, engagement is almost operating like a website visits campaign in this instance. I mean, the two objectives in general are very similar. They're optimizing towards clicks, even though engagement is really optimizing towards any sort of click. In general, it's very broad website visits is only optimizing towards clicks that are driving traffic to your website. But but they're really similar in those regards. They're optimizing for clicks. But my biggest question was, where are we getting cheaper video views under engagement and cost per click is staying the same? Well, I think it's likely due to the fact that those who engage more with ads are also willing to watch video content for longer periods of time, if that makes sense. So if your audience is engaging with your ad, they're liking, they're commenting, they're sharing, it's likely that those people are also going to stick around and watch your video for longer than those that LinkedIn is optimizing for under the website visits objective, which is literally just sending traffic to your website. AJ Wilcox And that actually makes perfect sense to me. Because if engagement objective is optimizing towards the kinds of people who are going to generally interact with an ad, some are going to click on the landing page and leave. And so they're going to stop watching the video at that point. Some are gonna like and comment. These are types of actions that you can do while the video is still playing. So it makes sense website visit, as soon as someone clicks, you get charged, but the video stops. And so there is going to be this teeter totter effect of website visits, you get more visits, but less viewing? I think it actually makes sense that way. Eric Jones Yeah, absolutely. You nailed it. AJ Wilcox Perfect. So if we as advertisers, if we're going to take something away from this, what did we actually learn from this? If I'm gonna go and start running video campaigns in the future? Can you tell me like, are there certain objectives that I should stick to or stay away from? Eric Jones Yeah, so based on the results, I would say that website visits is probably the weakest of the three. You have a higher cost per view at 50%, a lower completion rate, and CPC is on par with the engagement objective, even though we talked about it's slightly lower, it's really only a couple dollars cheaper in the test that we ran. So not enough difference there for me to want to run website visits over engagement objective, especially when you consider the much lower cost per view at 50% that you get under the engagement objective when compared to website visits. So we're talking about a similar CPC, between website visits and engagement, and a lower cost per view at 50% for the engagement objective compared to website visits. Engagement feels like the better option between the two. And in general, when you compare all three, engagement seems to be a healthy balance of both clicks and views. You're getting a comparable CPC to website visits, decent click volume and getting a good CPV at 50%. as well. Video views on the other hand, even though it has the worst click volume and CPC of the three, it's drastically outpacing website visits and engagement on the cost per view at 50% front. And even it has the highest completion rate of the three, which, again, to me shows really high intent. So the biggest takeaway for me is this if your goal is to get as many people to consume your video content and completion as possible, then video views is going to be your best option. But if your goal is to get a healthy mix of both website traffic and video views, then go with engagement. And probably just avoid website visits altogether. But that said, I mean, these are results that I saw from my own test, someone else's experience could be totally different. So I would encourage anyone listening to this episode, really to test this for themselves, and find what works for their accounts. But feel free to use this data as a guideline if you're wanting to get video ads going quickly. AJ Wilcox What and there are very different kinds of video ads. So I think depends on the setup of the ad. These ones were very much like we talked about, they were telling a story, we were more interested in people watching them and consuming them than if they clicked. But let's say a different scenario. Maybe someone has a video ad, but the video is what I would call a decoration. Like maybe it's a boomerang video, that's five seconds that repeats over and over just something to grab their attention. But your actual goal is to get people to click on your call to action. Maybe in that case, website visits would be a better objective. But I think it just comes down to what is the actual result you want. And knowing that LinkedIn is objectives actually can get you what they say they're optimizing towards. Eric Jones And that's a really good point. I think if our video content had been a little different, like where you said, our main focus was really just getting people to watch the video. If we have made more of an emphasis in our content to hey, click to the landing page, click to the website learn more about us at B2Linked.com. Like if we had made that more of the emphasis of the content, I think our audience would have behaved a lot more differently than where we were with our current test where we were really just focusing on getting people to watch through the entire video. AJ Wilcox Perfect! Eric Jones So I'll say one more cool takeaway, in addition to what I talked about before was when you take a closer look at cost per completion, which this wasn't a metric that we talked about earlier. But as advertisers we consider a click, right, we consider a click to be a signal of intent. Someone has at least an ounce of interest in what we're promoting that they're willing to click on our ads and be driven to wherever we're sending them to. I consider a video completion to represent the same thing. So just to give you some some further metrics, cost per completion was also a lot lower for the video views objective in comparison to the other two, we were sitting around, just under $5 for cost per completion. For engagement, it again set in the middle around $8. And cost per completion for website visits was under $16. Eric Jones Wow. Drastic. Eric Jones It was a lot higher. Yeah. But when you compare these costs to an average cost per click on LinkedIn, especially the video views, one, I mean, it's about four times cheaper for us to get a video completion than it is to drive someone to our website. Eric Jones Wow. Eric Jones And that's not to say that these two things are an apples to apples comparison, right. But if we're just considering level of intent, like I say, that's a pretty significant difference. And you consider also like how long it can take to build audiences to retarget and nurture further, where LinkedIn requires an audience size of at least 300 people that the platform recognizes in its user base in order to create a campaign. I mean, retargeting audiences can take months to create if you're building them based off of leads or website traffic. But retargeting audiences can be built in a matter of days using LinkedIn, video views, retargeting, even if it's an audience full of those who watched your content all the way through, which again, I think is pretty significant. AJ Wilcox That's absolutely huge, great call out there. Here's a quick sponsor break, and then we'll dive right back into the interview. Speaker The LinkedIn Ads Show is proudly brought to you by B2Linkedcom, the LinkedIn Ads experts. AJ Wilcox Managing LinkedIn Ads is a massive time and money investment. Do you want to return on that? Consider booking a discovery call with B2Linked, the original LinkedIn Ads performance agency. We've worked with some of the largest accounts over the past 12 years. And our unique scientific approach to Ads management, combined with our proprietary tools, allow us to confidently optimize and scale your LinkedIn Ads faster and more efficiently than any other agency, in house team, or digital ads hire. Plus, we're official LinkedIn partners. Just go to B2Linked.com/apply to fill out the form, and we'd absolutely love the chance to get to work with you. AJ Wilcox Alright, let's jump back into the interview with Eric Jones. AJ Wilcox So we've learned some great things here. I'm sure you're looking at this already devising your next test. What's the next thing you want to test? What's the next thing you want to learn based off of the data you already have here? Eric Jones Great, great question. So my test revolved mainly around bidding manually for all of these objectives. So like, if I were to further this test, I think it would make sense to continue to test efficiency and how it's affected when bidding by impressions, or even running the brand awareness objective, which only allows you to bid for impressions or reach. I think that makes the most logical sense to go next. AJ Wilcox I love it. Alright, so we can try bidding aggressively, we can try changing bid type, there is one more objective that we can try. So lots of different options here. And I hope I mean, just given the initial start, we've already learned, like which objective seems like the better bet. It seems like just testing, aggressive bids, very low bids, somewhere in between, we're going to learn something. But I think the majority of the learnings here, we've presented pretty well. Eric Jones Yeah, for sure. And I mean, you could also test like we hinted to earlier, I mean, you could test different types of video creative or different calls to action within your content, to see also how your audience might behavior or respond differently based off of, you know, what is actually being promoted or presented in your video content. So there's really a lot of different ways we can take this, but all I would say are great ideas. AJ Wilcox Well, I think that'swhy we're presenting this now and not three years ago is because video ads are just really complex. With everything dealing with click like single image, it was really easy to test different elements. But it's so hard to stick a pin in something in video and categorize it. Because there's so many different ways of communicating emotion and a product and a service all in video. So to just put everything into a category and say, This is how video works extremely hard. So that's why it's taken us this long to present it. But it also makes it really hard to analyze too, because video is just so intimidating. So please let us know how future tests go. And I'm excited to get the learnings from it. Eric Jones Yeah, we'll do. AJ Wilcox Alright, so next one, is there anything that LinkedIn is working on right now that you're excited about that maybe could influence or help with these tests? Eric Jones Yeah, you know, I'm really excited for thought leader ads. I know they were just barely released and masked to advertisers this past week. The thing that crushes my soul, though is that it's limited to single image ads. So if you have content that promotes or utilizes video or utilizes an in feed document, like you can't use any of that content, like you can't boost it, it's not even available under the thought leader ad format to be able to put money behind. So that's super depressing to me that I can't boost a video ad. AJ Wilcox Hopefully LinkedIn fixes that in the future, maybe they release different kinds of personal posts that can be boosted. That would be cool. Eric Jones That's my hope, too. I think releasing the feature and limiting it to single image ads, I think makes sense. But I do, I hope they make updates in the future. So I know that's not directly related to video ads, particularly. I hope we can do like video thought leader ads in the future. But as far as anything else that LinkedIn is working on, I'll be honest, I'm not super excited about anything else related to video. I have heard that in stream video ads on LAN, LinkedIn's Audience Network, are coming. But I'm not super, super excited about those for a couple of reasons, right? Because every time I've tried the LinkedIn Audience Network, I've never gotten great results. I've always seen really inflated click through rates and seemingly low quality of website traffic that comes from land. So I'm not thrilled about the idea of more stuff coming out on LinkedIn that is related to LAN just because I've never had a positive experience with it. But to add, most in stream video ads that I've seen, have been more of a turn off than anything. So just the combination of those two things. The fact that it's in stream videos, and it's on LAN, really doesn't get me too excited. So I'm not very, very thrilled about that. But I am hopeful that video thought leader ads can come to us in the future. That's what I have to say on that. Eric Jones Amen to that. I think video representing the company page is definitely going to be not as exciting as video that represents a human. II think people are going to interact with it a lot more. I am so excited that you know, as of the time of recording, thought leader ads have just barely been released to all accounts. So I'm with absolutely thrilled. So professionally right now, what are you most excited about? Eric Jones Professionally, I would say I recently discovered April Dunford. If you've heard of her, she's a thought leader on positioning. And I've essentially subscribe to her content. She's written a book. And she's coming out with a sequel here soon, which is exciting. But all of her content on LinkedIn is great. She also just released a podcast, which is awesome. Like just so much value that she brings to the table on the topic of positioning. And so I'm kind of just kicking myself that I wish I had discovered her sooner because their insights on the topic are just so helpful. And so mind blowing to in just a way that I've never heard from anyone else who talks about positioning. So April Dunford, she's awesome. If you guys aren't familiar with her, I would encourage you to check her out to look her up on LinkedIn, Google her and her book. But I mean, in addition to that, I mentioned before that I'm making a lot of tabletop games in my spare time. And I'm working on a few all at once. But there is one in particular that I'm deeper in the playtesting phase. And that's been really exciting. I know it has nothing to do with LinkedIn ads. But it is just exciting to kind of see this project, like come so far after investing so much time. So that is also just something kind of a combination of professional and personal that I'm excited about. AJ Wilcox Amazing. I love it. Well, thanks so much for sharing your insights on such a cool test. This definitely won't be the last time we have you on the show. We'll have you back to share either a different insight or deeper into video ad testing. Eric, thank you so much for joining us. Eric Jones Yeah, thank you so much, AJ, for having me. This was a real treat. And a real pleasure. Thank you. AJ Wilcox Alright, I've got the episode resources for you coming right up. So stick around. Speaker Thank you for listening to the LinkedIn Ads Show. Hungry for more? AJ Wilcox, take it away. AJ Wilcox Alright, Eric mentioned April Dunford, who was big on positioning and we've linked to her LinkedIn profile so you can go follow her. She's awesome. We also have a link to the help article where LinkedIn is talking about the new conversation ad format. That's well worth a look. Also, just in case you missed it last week on episode 100. We announced the official LinkedIn ads fanatics community that you can be a part of. Go check it out at fanatics. B2Linked.com. And if you sign up within the next month, you can be one of our founding members and be grandfathered into the lowest pricing ever. The community has our four courses that take you all the way from the very beginner stages of LinkedIn Ads all the way through 1% expert. Plus, there's an upgraded tier that we're calling the super fanatics and for an extra $200 a month on your subscription, you get access to weekly group coaching calls with me and the B2Linked team. If this is your first time listening, please hit that subscribe button. But if you're a regular listener, please do do us the honor of leaving a review on Apple podcasts. And I'd love to shout you out live. With any questions, suggestions, or corrections on the show, reach out to us at Podcast@B2Linked.com. And with that being said, we'll see you back here next week. I'm cheering you on in your LinkedIn Ads initiatives.

In this midweek podcast we're delighted to speak to Dr Nikki Rutter. Nikki has written a raft of research into #CPV and we invited her onto the pod to chat about her latest research into how mothers are perceived when seeking support in relation to challenging and violent behaviour in children. You can read it here.  It's a great chat and Nikki shares how she got drawn into this area of research and we unpick what is a complex issue   As always if you've experience of adoption, fostering or special guardianship from any perspective personal or professional and would like share that on the podcast please get in touch through the Facebook page or twitter or email us at AandFpodcast@gmail.com Listen/subscribe on iTunes here Spotify here Google here

This summer, reports of a strange virus sickening dogs in the upper peninsula of Michigan made national news. Further testing at the Michigan State Veterinary Diagnostic Lab revealed this was not some new disease or variant, but an old, well-known foe: parvovirus.  Parvo is widespread throughout the world and most dogs will be exposed to it at some point (if not several times) in their life. I'm not joking when I say that some dogs will see this virus daily, especially if you're a frequent dog park visitor. Different variants exist, but the most common variant circulating in North America remains canine parvovirus-2c (CPV-2c).  

Viplink is the link between brands and creators, we help global brands reach millions of consumers by enabling branded creator content at scale. We partner with +7k creators to maximize brand content and awareness. It helps creators earn more, giving brands easy, direct, on demand access to creators. We are a performance based solution, offering predictable and measurable ROI. Brands can stop paying based on follower count and start paying creators for verified views and engagements on a CPM, CPV, or CPA basis.  Be sure to tune in!   If you have the next big idea, apply to the Expert Dojo Accelerator:   www.expertdojo.com

Subscribe to DTC Newsletter - https://dtcnews.link/signup Today we're releasing a Google Ad Masterclass from Day three at our C-Suite Mastermind event, with Pilothouse's Paid Search Technical Lead Richard, who manages and guides 11 buyers, responsible for over $21 M in ad spend last year on Google Ads. The insights are fast and furious, as Richard walks you through his best practices for Google's full suite of tools, focusing specifically on. Why Google Analytics 4 with server-to-server tracking is a game changer and the 3rd party tool you need to get it synced asap Why you need to be using Performance Max campaigns across search and shopping Along with how and when to bid on CPM, CPC, CPV to fill your funnel with cheaper consideration consumers Get your notepad out, and bookmark this pod, send it to your agency, call you mother…Richard's giving out all his best Google secrets, so don't miss a minute. Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

We're showing you how our leaders at Solutions 8 exchange ideas in the last part of our Bidding Strategies Guide. Here's the Q&A portion of our internal Bid Strategies training where John and Kasim answer why we use Maximize conversion value bidding for Performance Max even if it limits scale, the right campaigns for target CPM and max CPV, the hack for stealing your competition's traffic with GTINs, and many more! 0:00 Intro | Using Maximize Conversion Value for Performance Max: Bidding Strategies Guide Part 6 0:51 Why do we use Maximize conversion value for Performance Max even if it limits scale? 1:31 If Manual CPC goes away, what should we replace it with? 2:16 Is creating a campaign without a goal guidance change or limit the machine learning capabilities? 2:44 If conversion-based bidding strategies work better, when would you use target CPM or max CPV? 4:29 Does GADS consider on-page behavior from GA? 5:26 Other factors to consider when choosing the bidding strategy (apart from the nature of bid strategies) 8:23 Is tCPA meant for lead gen and tROAS for eCommerce? 10:49 Maximize conversions for Performance Max for lead gen 13:14 With the differences between tCPA and tROAS, would it be effective to create two campaigns with the same settings, one with tCPA and one with zero ads? 14:17 You have to take EVERYTHING into consideration when choosing a bidding strategy 20:09 Maximize conversion bidding is aggressive and exhausts the budget

Una puerta que aún hay que abrir para romper la barrera del miedo y conseguir un mundo más libre e igualitario. Nos acercamos a Extremadura para hablar de la necesidad de referentes con Beatriz Orellana, portera durante 20 años en equipos como el Santa Teresa, el Badajoz y la Selección Española. También con Clara Pascual, capitana del Badajoz, y con el exjugador del CPV y de la Selección Extremeña de Voleibol, Ventura Sosa. Además, conocemos iniciativas como la del equipo de fútbol sala de Vivares.   Escuchar audio

The canine parvovirus (CPV) infection, also referred to as Parvo, is a highly contagious viral disease that can also be life-threatening in puppies and dogs. The clinical signs and symptoms of CPV disease can vary, but generally, they include severe vomiting and diarrhoea. Parvo in dogs is transmitted through the body of other infected dogs or through small faecal particles from an infected dog. Although dogs cannot transmit this virus to humans, people can carry this virus and run the risk of passing it on to sensitive dogs through clothing and shoes that have been in contact with infected objects. The best way to prevent parvo is to get your dog vaccinated. Puppies should get their first dose between six and eight weeks of age, just when you are shortlisting a cute pet name for them.

In this episode we talk about the impact of #CPV on parents carers and children. We also unpick a little about how an #NVR informed approach helped us as families and how it can support better relationships, a safer home environment for children and adults and impact on behaviour.  We also chat about language, high need behaviour and the need for System Literacy for parents.  Details of the NVR informed training  on the 6/7th July online that we discuss and are delivering can be found here.  As always if you've experience of adoption, Fostering or special guardianship from any perspective and would like share that on the podcast please get in touch through the Facebook or twitter page or email us at AandFpodcast@gmail.com Listen/subscribe on iTunes here Spotify here Google here

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:YouTube is a powerful tool but is typically underutilized with people focused on search. The good news is that if you have experience with search campaigns and marketing, YouTube is very doable. In this episode, Chris and Jason explain the types of ads you can run on the platform, walk through bidding strategies, and offer some examples of audiences and content targeting. (7:41) What ads can you run on YouTube?In-stream and In-feed video ads (formerly discovery ads)(15:03) What bidding strategy should you use?CPM (focuses on impressions) and CPV (focuses on views)(20:29) Where do I show my video ads on YouTube?Audiences (people), videos (content), demographic(28:13) What are some example audiences?Interest & habits - Sports: golf enthusiasts, Olympics fansIn-Market - Baby: early childhood education, toys(34:34) What are some examples of content targeting?Topics, keywords, placementsWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcastSubscribe to the newsletter - https://paidsearchpodcast.substack.com/First 100 Episodes - https://paidsearchpodcast.com/archive/   Adventures by A Himitsu https://soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0Free Download / Stream: http://bit.ly/2Pj0MtTMusic released by Argofox https://youtu.be/8BXNwnxaVQEMusic promoted by Audio Library https://youtu.be/MkNy it's 

Carl Capolingua from ThinkMarkets and Henry Jennings from Marcus Today go in-depth and stock specific. Stocks covered: IMC, S32, UNI, CPV, AFI, WBC, CXO, CXZ, EDV, TYR. Our stock of the day is BHP (BHP). See acast.com/privacy for privacy and opt-out information.

The highly anticipated Chinese war epic film The Battle at Lake Changjin about the Korean War (1950-53) debuted around the country on September 30. 9月30日，备受期待的中国战争史诗电影《长津湖之战》（1950-53）在全国上映。The film tells the story about how Chinese People's Volunteers (CPV) soldiers held their ground amid fierce cold and the enemy's more advanced weapons during the War to Resist US Aggression and Aid Korea (1950-53).影片讲述了抗美援朝战争（1950-53年）期间，中国人民志愿军士兵在严寒以及敌军先进武器的包围中，保家卫国的故事。▲ A poster of the film the Battle at Lake Changjin shows in a cinema. Photo/VCGHowever, the real battlefield is far more impressive than the scene in the film.然而，真实的战场远比影片中的场景更令人震撼。Changjin Lake (also known as the Chosin Reservoir by many) is located in North Korea. In November 1950, United Nations forces headed north to Yalu River, the border of China and North Korea, claiming to win the war by Christmas.长津湖位于朝鲜，狼林山脉的东侧，是朝鲜北部最大的人工蓄水湖。长津湖常年冰封积雪、人迹罕至，周围地形多是高山峻岭、悬崖峭壁。1950年11月，“联合国军”北上前往位于中朝边境的鸭绿江，声称要在圣诞节前结束战争。▲ Chinese People's Volunteers charging forward under enemy fireThe war was on in severely cold winter with temperature of around -40 C. CPV soldiers did not only need to fight against United Nations forces, but had to battle over the nature with their strong will.那一年朝鲜半岛遭遇五十年不遇的极寒天气。11月，长津湖地区的气温降至零下40摄氏度左右。志愿军士兵不仅需要与敌军作战，而且还要和极端恶劣的自然气候作斗争。Chinese People's Volunteer Army confronted with the US contingent stationed near the lake and won the battle by fighting against impossible odds. The Battle of Changjin Lake became a pivotal moment in 'the War Against US Aggression and Aid Korea'-the term used to refer to the Chinese participation in the Korean War.中国人民志愿军应朝鲜请求赴朝与朝鲜人民并肩作战，与驻扎在长津湖边的美国特遣队对峙，中国人民志愿军赢得了这场战斗，战胜了几乎不可能逾越的艰难险阻。长津湖战役成为抗美援朝战争的关键时刻。In the battle of Changjin Lake, the Volunteer Army's 20 Army 59th Division 177th Regiment 6 Company was ordered to ambush sniper US Marine 1st Division. In order not to expose the target, they remained motionless in the ice and snow, and when the follow-up troops arrived, they found that all 125 officers and soldiers had frozen to death in the positions. They lay on their positions, holding rifles. Although they were frozen to the ground, they still in combat posture, as if ready to charge.长津湖战役中，志愿军20军59师177团6连受命埋伏狙击美军陆战1师。为了不暴露目标，他们在冰雪阵地中保持纹丝不动，当后续部队到达阵地时才发现，这125名官兵全部冻死在阵地上。他们趴在地上，手里握着步枪，虽然已经被冻成了“冰雕”，但仍然保持着战斗的姿势，仿佛随时准备冲锋。While sorting out the soldier's relics, a letter was found on Song Amao, a Shanghai-born soldier. "Snow and ice! I will never give in to you, even if I'll be frozen to death, I will be proud, towering in my position!"整理战士遗物时，在一名上海籍战士宋阿毛身上发现了一封绝笔信。“冰雪啊！我绝不屈服于你，哪怕是冻死，我也要高傲地，耸立在我的阵地上！”Under such difficult conditions, the Volunteer Army's 27th Army 80th Division 239th Regiment 4 Company still destroyed the US 31st Regiment Combat Team ("Polar Bears"), killing Task Force Maclean, the famous head of the the US 31st Regiment Combat Team. This battle is called Xin Xingli battle in the battle of Changjin Lake.在这种异常艰苦的条件下，志愿军第27军80师239团4连仍捣毁了美军“北极熊团”团部，击毙了赫赫有名的“北极熊团”团长麦克莱恩上校。这场战斗就是长津湖战役中的新兴里战斗。According to Li Changyan, the "Xin Xingli combat model company commander", recalled, when they set up ambushes in the vast snow field for 6 days and 6 nights, the US military flares directly forced volunteer positions, soldiers ambushed while attacking, constantly updated the combat program, Volunteer Army first lied down, coverted, and then fought, and finally the soldiers destroyed the command post, to achieve the ultimate victory. At the time, the People's Volunteer Army used rifles, potatoes and snowballs, while US troops were equipped with tanks, planes and artillery.据“新兴里战斗模范连连长”李昌言回忆，当时他们在茫茫雪野中设伏6天6夜，美军的照明弹直逼志愿军阵地，战士们边埋伏边进攻，不断更新作战方案，志愿军先卧倒、隐蔽，然后再战，最终战士们一举捣毁“北极熊团”团指挥所，取得最终的胜利。当时志愿军用的是步枪，吃的是土豆加雪球，而美军的装备则是坦克、飞机和大炮。In the Xin Xingli battle, the Volunteer Army's 27th Army 80th Division 239th Regiment 4 company killed more than 300 enemy, seized 12 howitzers, controlled the 300 meters long, 100 meters wide position, "Polar Bears" flag fell, "Xin Xingli fighting model company" battle flag fluttered forever.在新兴里战斗中，志愿军第27军80师239团4连共击毙敌方300余人，缴获榴弹炮12门，控制了长300米、宽100米的阵地。“北极熊团”团旗落下了，“新兴里战斗模范连”的战旗永远地飘扬起来了。It is not the film itself that makes people move, but the heroes of the war years who fought bloodily for our country and the people.人们观看《长津湖》之所以泪流满面，让人动容的不是电影本身，而是战争年代，那些为了祖国和人民浴血奋战的英雄们。Song Zhongping, a military expert and TV commentator, emphasized that the film shows that the Chinese people don't provoke troubles, but never flinch when trouble comes their way and are able to defeat provocations.军事专家、电视评论员宋忠平强调，这部影片表明，中国人民不找事但也不怕事，在困难来临时决不退缩，能够战胜挑衅。

Top 1% PPC Advertiser and StubGroup CEO. John and his team have been steadily creating case study after case study over the better half of the last decade via Google, Facebook, Bing and Amazon advertising. In 2016 they were awarded Google's top 1% award with a "Premier Partner" title.  Whether your new to digital marketing or just trying to stand up a new platform - John explains the how-to approach taken at StubGroup to find the right outlet for your business and ad spend. Done through an extensive "FREE" advertising evaluation of your company. They dig deep into keyword research, market trend, profitability, CPV, CPC and more. Press play to check out a mock consultation between John and myself!

Hoje, segundo domingo de agosto celebramos o dia dos pais. Equilibrando erros e acertos, os pais têm um papel importante na formação do caráter dos filhos. Os pais acompanham seu crescimento, seu desenvolvimento intelectual e se esforçam para dar aos filhos conforto, boa alimentação e educação de qualidade. E, em geral, procuram orientá-los para que possam enfrentar o mundo, com suas alegrias, com seus dissabores. E na prosa de hoje, quero prestar uma singela homenagem aos pais. Homens de fibra e coragem que enfrentam o dia a dia com o coração cheio de amor pelos seus filhos. E a melhor forma do Cachaça, Prosa & Viola prestar homenagem aos pais, é passeando pelas canções caipiras que retratam a relação entre pais e filhos. Então, especialmente hoje, se possível, chame seu velho e seus filhos pra assuntar essa prosa contigo. Se eles estiverem longe, em outra cidade, em outro país, mande esse episódio pra eles ouvirem tambem. Creio que seja um bom pretexto pra estreitar os laços, apaziguar conflitos, compreender um ao outro, e não menos importante, trocar aquele forte abraço, mesmo que virtual, e dizer em alto e bom tom um EU TE AMO PAPAI! Links do Cachaça Prosa & Viola cpvpodcast Acesse o episódio no site: https://cachacaprosaeviola.com.br/post/cpv072 Seja um Padrinho ou Madrinha: Apoia-se: https://apoia.se/cpvpodcast PicPay: https://app.picpay.com/user/cpvpodcast PagSeguro: https://www.cachacaprosaeviola.com.br/pagseguro Pix: https://nubank.com.br/pagar/m3zy9/iAgFS0Urpz Nossos Padrinhos: André Silva (Cachaça Orizona); CarlosMagnum (Cachaças de Brasília) Leo Lopes (Podcast Radiofobia); Luciano Pires (Podcast Café Brasil); Maikel Monteiro (Curitiba PR); Marcel Rates (Loja Eu Amo Cachaça); Marcelo Fernandes (Texas USA); Paulo Ozaki (Podcast AgroResenha); Rogério Coimbra (Mundo Agro Podcast); Samuel Milanez (Brasília DF); Anuncie sua marca: https://www.cachacaprosaeviola.com.br/anuncie Compre nossos produtos oficiais: http://loja.cachacaprosaeviola.com.br Participe do nosso grupo de ouvintes no Telegram: https://t.me/cpvpodcast Assine o nosso canal no Telegram: https://t.me/canalcpvpodcast Curso Viola Sem Fronteiras: https://cachacaprosaeviola.com.br/violasemfronteiras  Seja um apoiador!: https://apoia.se/cpvpodcast

Hoje, segundo domingo de agosto celebramos o dia dos pais. Equilibrando erros e acertos, os pais têm um papel importante na formação do caráter dos filhos. Os pais acompanham seu crescimento, seu desenvolvimento intelectual e se esforçam para dar aos filhos conforto, boa alimentação e educação de qualidade. E, em geral, procuram orientá-los para que possam enfrentar o mundo, com suas alegrias, com seus dissabores. E na prosa de hoje, quero prestar uma singela homenagem aos pais. Homens de fibra e coragem que enfrentam o dia a dia com o coração cheio de amor pelos seus filhos. E a melhor forma do Cachaça, Prosa & Viola prestar homenagem aos pais, é passeando pelas canções caipiras que retratam a relação entre pais e filhos. Então, especialmente hoje, se possível, chame seu velho e seus filhos pra assuntar essa prosa contigo. Se eles estiverem longe, em outra cidade, em outro país, mande esse episódio pra eles ouvirem tambem. Creio que seja um bom pretexto pra estreitar os laços, apaziguar conflitos, compreender um ao outro, e não menos importante, trocar aquele forte abraço, mesmo que virtual, e dizer em alto e bom tom um EU TE AMO PAPAI! Links do Cachaça Prosa & Viola cpvpodcast Acesse o episódio no site: https://cachacaprosaeviola.com.br/post/cpv072 Seja um Padrinho ou Madrinha: Apoia-se: https://apoia.se/cpvpodcast PicPay: https://app.picpay.com/user/cpvpodcast PagSeguro: https://www.cachacaprosaeviola.com.br/pagseguro Pix: https://nubank.com.br/pagar/m3zy9/iAgFS0Urpz Nossos Padrinhos: André Silva (Cachaça Orizona); CarlosMagnum (Cachaças de Brasília) Leo Lopes (Podcast Radiofobia); Luciano Pires (Podcast Café Brasil); Maikel Monteiro (Curitiba PR); Marcel Rates (Loja Eu Amo Cachaça); Marcelo Fernandes (Texas USA); Paulo Ozaki (Podcast AgroResenha); Rogério Coimbra (Mundo Agro Podcast); Samuel Milanez (Brasília DF); Anuncie sua marca: https://www.cachacaprosaeviola.com.br/anuncie Compre nossos produtos oficiais: http://loja.cachacaprosaeviola.com.br Participe do nosso grupo de ouvintes no Telegram: https://t.me/cpvpodcast Assine o nosso canal no Telegram: https://t.me/canalcpvpodcast Curso Viola Sem Fronteiras: https://cachacaprosaeviola.com.br/violasemfronteiras  See omnystudio.com/listener for privacy information.

Actor & activist James Cromwell (https://twitter.com/jamesocromwell) of "Six Feet Under" and "Babe," climate change activist Alexandria Villaseñor (https://twitter.com/AlexandriaV2005) & environmental activist Pramilla Malick (https://twitter.com/pramillasmalick) join the show to talk about the connections between Andrew Cuomo's corruption, climate change, capitalism and share a hot take on Michael Moore-produced doc "Planet of the Humans." Plus Leslie & Katie talk about Nina Turner, Don Lemon, Jim Clyburn & Al Sharpton. Alexandria Villaseñor - Her organization is Earth Uprising and the Twitter and Instagram is @Earth_Uprising The link to her non-profit organization which supports youth-led climate education is: http://www.EarthUprising.org Pramilla Malick: www.protectorangecounty.org https://www.facebook.com/protectorang... Pramilla and Jamie are asking for an investigation into the corruption of the CPV power plant and for the plant's permits to be revoked. its at tinyurl.com/BuiltOnBribes and use Pramilla's handle; twitter.com/pramillasmalick

E a prosa de hoje é com Léo Vieira, um cantor e compositor nascido em Blumenau (SC), em 1998. Em 2016 iniciou a carreira profissional lançando o EP e desde então tem se destacado na cena musical folk entre Santa Catarina e São Paulo. Sua música faz o pop de seu tempo flertar com a linguagem simples do interior, contrapondo a sua vivência urbana com os vales e montanhas de mata densa, referências de onde cresceu.  Conheça mais em: https://www.youtube.com/leovieirafolk  Links do Cachaça Prosa & Viola cpvpodcast Acesse o episódio no site: https://cachacaprosaeviola.com.br/post/cpv070 Seja um Padrinho ou Madrinha: Apoia-se: https://apoia.se/cpvpodcast PicPay: https://app.picpay.com/user/cpvpodcast PagSeguro: https://www.cachacaprosaeviola.com.br/pagseguro Pix: https://nubank.com.br/pagar/m3zy9/iAgFS0Urpz Nossos Padrinhos: André Silva (Cachaça Orizona); CarlosMagnum (Cachaças de Brasília) Leo Lopes (Podcast Radiofobia); Luciano Pires (Podcast Café Brasil); Maikel Monteiro (Curitiba PR); Marcel Rates (Loja Eu Amo Cachaça); Marcelo Fernandes (Texas USA); Paulo Ozaki (Podcast AgroResenha); Rogério Coimbra (Mundo Agro Podcast); Samuel Milanez (Brasília DF); Anuncie sua marca: https://www.cachacaprosaeviola.com.br/anuncie Compre nossos produtos oficiais: http://loja.cachacaprosaeviola.com.br Participe do nosso grupo de ouvintes no Telegram: https://t.me/cpvpodcast Assine o nosso canal no Telegram: https://t.me/canalcpvpodcast Curso Viola Sem Fronteiras: https://cachacaprosaeviola.com.br/violasemfronteiras  Seja um apoiador!: https://apoia.se/cpvpodcast

E a prosa de hoje é com Léo Vieira, um cantor e compositor nascido em Blumenau (SC), em 1998. Em 2016 iniciou a carreira profissional lançando o EP e desde então tem se destacado na cena musical folk entre Santa Catarina e São Paulo. Sua música faz o pop de seu tempo flertar com a linguagem simples do interior, contrapondo a sua vivência urbana com os vales e montanhas de mata densa, referências de onde cresceu.  Conheça mais em: https://www.youtube.com/leovieirafolk  Links do Cachaça Prosa & Viola cpvpodcast Acesse o episódio no site: https://cachacaprosaeviola.com.br/post/cpv070 Seja um Padrinho ou Madrinha: Apoia-se: https://apoia.se/cpvpodcast PicPay: https://app.picpay.com/user/cpvpodcast PagSeguro: https://www.cachacaprosaeviola.com.br/pagseguro Pix: https://nubank.com.br/pagar/m3zy9/iAgFS0Urpz Nossos Padrinhos: André Silva (Cachaça Orizona); CarlosMagnum (Cachaças de Brasília) Leo Lopes (Podcast Radiofobia); Luciano Pires (Podcast Café Brasil); Maikel Monteiro (Curitiba PR); Marcel Rates (Loja Eu Amo Cachaça); Marcelo Fernandes (Texas USA); Paulo Ozaki (Podcast AgroResenha); Rogério Coimbra (Mundo Agro Podcast); Samuel Milanez (Brasília DF); Anuncie sua marca: https://www.cachacaprosaeviola.com.br/anuncie Compre nossos produtos oficiais: http://loja.cachacaprosaeviola.com.br Participe do nosso grupo de ouvintes no Telegram: https://t.me/cpvpodcast Assine o nosso canal no Telegram: https://t.me/canalcpvpodcast Curso Viola Sem Fronteiras: https://cachacaprosaeviola.com.br/violasemfronteiras  See omnystudio.com/listener for privacy information.

Desta vez fui la nas raízes. Todos sabemos a forte ligação, mesmo que distorcida, do brasileiro com a musica sertaneja. Mas a sertaneja mesmo, do interior, e do inicio. Que prefiro chamar por música caipira.Sou do interior de Minas Gerais, Sete Lagoas para ser mais exato. Cresci com meus pais e tios ouvindo e vendo programas de musica caipira, seja no rádio, seja na TV: Viola Minha Viola, Som Brasil e outros. Confesso que fui mais para o lado do rock and roll, mas impossível negar as origens e musica caipira de verdade me emociona.E assim foi o papo com um dos representantes deste estilo Luiz Borges, que alem da musica ainda representa a cahcaça e gosta de uma boa prosa, compondo assim o CPV ou Cachaça, Prosa e Viola. Um podcast que tem atraído vários ouvintes tanto para conhecer estas preciosidades brasileiras, como amantes das mesmas.Links:CACHAÇA, PROSA & VIOLAPortal RefilCafé BrasilAgro Resenha PodcastALÔ TÉNICA!PRATICAMENTE NADACafé com Polêmica – PodcastPINTO KARATE DOJOCambridge Music TechnologyArdour – DAWCPV051 – Dia Nacional de Combate ao AlcoolismoWiener Choro Klub

Épisode 588 : Avec TikTok Ads Manager, les formats publicitaires sont désormais accessibles en libre-service, alors on s'est fait une session de tests et les résultats sont canons !Avec 800 millions d'utilisateurs par mois, dont 4 millions en France, et 1,6 milliard de téléchargements dans le monde en 2020, TikTok est entré dans la cour des grands. Jusqu’à récemment TikTok était très exclusif en matière de publicité de marques. Mais voilà la plateforme passe la seconde et offre désormais des solutions marketing qui viennent directement concurrencer Facebook Ads et Instagram Ads. ——TikTok Ads Manager : Les publicités sur TikTok accessibles à tousDepuis son arrivée en France il y a un peu moins d’un an, la première solution TikTok Ads ne permettait pas à l’annonceur de tester les formats d’annonces sans que le réseau social l’ai accepté et sans qu’un conseiller n’accompagne l’annonceur. Avec TikTok Ads Manager, les formats d’annonces sont désormais accessibles en libre-service. Les annonceurs peuvent utiliser les différents outils de la plateforme, sans avoir besoin que TikTok ne les accepte. L’ouverture au libre-service assure une éligibilité automatique des marques. Avec 50 euros par jour, vous pouvez aujourd’hui démarrer une campagne sur la plateforme. Et ce ne sont pas les formats qui manquent ! L’environnement du TikTok Ads ManagerUne fois que l’on plonge e dans le TikTok ads manager, on est immergé dans un mélange de google Analytics et de Facebook Ads.Très vite, sur le tableau de bord, la page d’accueil on trouve de gros chiffres et des graphiques qui nous donnent des infos quantitatives :Kpi principaux, Tranches horaires de performance, sexe des utilisateurs touchés, graphique de conversions.Une fois que l’on rentre dans le détail, dans la geekerie, dans la création d’annonces publicitaires, c’est assez similaire à Facebook. ——Qui devrait faire de la publicité sur TikTok ?66% des utilisateurs de TikTok ont moins de 30 ans. 41% des utilisateurs ont entre 16 et 24 ans.Etant donnée la cible jeune du réseau social, si vous êtes une marque B2C qui cible les jeunes générations (16-30ans), alors vous aurez un réel intérêt à faire du TikTok Ads pour votre produit ou service ! Il n’y a pas de règle, tous les domaines peuvent faire de la pub sur TikTok : que vous soyez dans l’univers de la musique, des jeux vidéos, du sport, du cinéma, de la mode, de la nourriture,… ——Le nombre d’annonceurs présents sur TikTok est encore faible et il y a pour l’instant une faible concurrence. Ceci permet de tester aisément divers formats de publicités sans que cela coûte trop cher.——
Quels sont les possibilité publicitaires offertes par TikTok ?Une fois accepté sur la plateforme publicitaire de TikTok (comptez 48h), vous aurez le choix de mettre en avant l’un de ces 3 objectifs publicitaires : Atteindre (portée) : pour augmenter la notoriété de la marque.Trafic: pour générer des leads vers votre site.Affichage de la vidéo: pour augmenter le visionnage de vos annonces.Conversions: pour convertir les visiteurs.Installation de l’application: pour augmenter le téléchargement de votre appli.——Quels sont les différents formats publicitaires sur TikTok?Vous avez le choix entre : vidéos in-feed, hashtag challenge, brand takeover, top view et effets brandés. De quoi donner vie à toutes vos idées créatives !——Vidéos in-feedLes vidéos in-feed de TikTok ressemblent aux vidéos disponibles sur d’autres réseaux sociaux comme Facebook ou Instagram. Ces spots vidéo de 15 secondes apparaissent de manière organique dans le fil d’actualité des utilisateurs.Leur objectif est d’accroître votre visibilité, mais aussi d’inciter les internautes à l’action. En effet, sur ces clips, vous pouvez inviter à visiter un site web, télécharger une application ou en savoir plus sur un produit.Le coût de ce format publicitaire est moins coûteux : une option plus abordable pour les annonceurs qui souhaitent se lancer sur TikTok.——Brand TakeoverIl s’agit d’une publicité de 3 à 5 secondes qui apparait instantanément lorsqu’un utilisateur ouvre l’application TikTok. Ce format publicitaire assure un maximum de visibilité. Ce format nommé « Brand takeover » est particulièrement efficace pour doper votre notoriété, promouvoir un produit, vanter une offre exceptionnelle ou mettre en avant un hashtag challenge.Néanmoins, ce format est éphémère : vous ne pourrez l’utiliser que durant 24h. Ensuite, votre publicité se transforme en vidéo in-feed.——Hashtag ChallengeLes hashtags challenges sont probablement les formats publicitaires TikTok les plus populaires ! Ils permettent aux utilisateurs de s’engager activement auprès des marques en participant à un défi.La publicité est disponible sur l’onglet « Découvrir » de l’application. Elle encourage les utilisateurs à participer à des challenges de création de contenu pendant 6 jours.Toute marque peut créer un hashtag challenge sur TikTok. Vous n’avez qu’à tourner une vidéo, l’accompagner d’une chanson et encourager les utilisateurs à ajouter leur touche créative (sans oublier, le hashtag !).——Branded lensesComme sur Snapchat, il s’agit là de créer un filtre et des effets en fonction de votre marque. Ce sont donc des filtres personnalisés, qui seront ensuite proposés aux tiktokeurs. ——Etapes de création d'une campagne publicitaire sur TikTokQuand on créé une CampagneA la fois le système est éprouvé puisqu’il est lancé depuis 2 ans et demi déjà et à la fois on sent qu’on est encore un peu dans le bricolage.Historiquement sur TikTok, les objectifs sont très orientés sur de la visibilité et de la conversion avec 3 catégories : Portée / Considération / conversionDans la Considération on retrouve les campagnes de Trafic, les installation d’apps, les vues de video, la génération de prospects et sur demande, l’engagementCela peut paraître étonnante mais il ya un mois quand j’ai testé pour la première fois, l’engagement n’était pas une option existanteEt actuellement en beta une fonctionnalité d’acquisition de fans, comme pour Facebook. Créer un groupe d’annonces :On commence par affiner ses ciblages géographiques et démographiques et puis on attaque le ciblage par centres d’intérêts et là ça se corse; Clairement le ciblage par centre d’intérêts n’est pas au top c’est très très vaste, on a pas la possibilité de rechercher un centre d’intérêt très précis.**Les critères de ciblage : **Le sexeL’emplacement géographiqueL’âgeLa langueLe système d’exploitation utiliséLes centres d’intérêtsTikTok vous permet également d’utiliser des audiences personnalisées. Grâce au pixel, vous avez la possibilité de cibler les visiteurs du site web, les personnes qui ont téléchargé votre application ou visité une page en particulier.Mais après, on peut entrer dans le détail du type d’interactions que l’on souhaite obtenir / vidéos regardées en entier / j’aime / commentairesCréer une publicité :Si vous souhaitez booster un post existant c’est un mic-Mac improbable :Il faut activer l’autorisation publicitaire sur mobile, puis sous la vidéo en question toujours sur mobile aller récupérer un code d’activation qu’il faut ensuite entrer sur desktop dans le ads manager dans l’onglet actif puis Publications TikTok et ensuite grâce à ce même code demander l’autorisation de créer une publicité à partir du post…Ensuite seulement vous retrouverez ce post dans le process de création de votre pub——Combien coûte une campagne de publicité sur TikTok ?Il existe 4 modes de tarification sur TikTok : Le CPC (cout part clic)le CPM (coût par mille impressions)le CPV actuellement en bêta-test, cette option permet d’indiquer le prix que vous êtes prêt à payer pour 1 000 vues de 2 ou 6 secondes de vidéo. les prix débutent à 8 dollars du CPM pour la France.——Des options cool d’AB testing sur TikTok AdsUn des avantages de Tik Tok Ads est la possibilité d’uploader 5 vidéos, 5 textes publicitaires, 1 CTA et 10 images pour une campagne.Si vous ne savez pas lesquels de ces supports seront les plus efficaces il vous suffit juste de les glisser dans l’outil de création automatique de publicités TikTok. Ensuite, l’algorithme de Tik Tok essaiera plusieurs combinaisons différentes afin de déterminer quel est l’assortiment le plus performant en fonction de votre audience. C’est un excellent moyen pour éviter de tâtonner et de perdre de l’argent avec des publicités moins pertinentes.
——TikTok peut même mettre en relation les marques et les créateurs avec Creators Market PlaceCreators Market Place c’est la plateforme officielle de collaboration entre marques et créateurs sur TikTokhttps://creatormarketplace.tiktok.com/——Nouveaux formats pub : TikTok met l’accent sur le ecommerceEn Avril TikTok a présenté quatre nouveaux formats publicitaires, principalement destinés à la vente de produitsCollection Ads, permettra aux marques de synchroniser leurs catalogues de produits avec leurs vidéos. Par la suite, les utilisateurs seront guidés vers un produit pertinent.TikTok prévoit également des Dynamic Products Ads. Cette option, permet de recibler des utilisateurs sur l’application afin de leur présenter des produits pertinents, en fonction de leur activité sur le site des annonceurs.REX sur les résultats des boosts publicitaires TikTokLes résultats sont assez incroyables sur TikTok car car les coûts sont assez faibles, pour le moment j’ai eu un CPM aux alentours de 0,40 €Et ce qui est dingue c’est que sur TikTok, s’inscrire a un compte est un engagement au même titre qu’un like ou un commentaire. Une campagne orientée engagement ou couverture va donc vous ramener un paquet de fans .Cas pratique : j’ai dépensé 60€ en engagement, j’ai touché 200 000 personnes, CPM à 32 €, 491 abonnés, 3400 j’aimeLe système d’acquisition de fan actuellement en cours a des résultats très prometteurs, mon account manager m’a remonté des coûts à 0,08 ct / nouveau fan. . .Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs.Nous sommes une agence social media basée à Lyon : https://supernatifs.com/. Nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs.

Craig and James are here just in the nick of time to get you fired up for Channel Partners Virtual 2021! As day one of the event gets underway, the guys welcome Janet Schijns and Meredith Caram into the coffeehouse. Schijns, CEO of channel consultancy JS Group, was instrumental in helping with the content lineup at CPV. Caram just signed on with Schijns as her new chief revenue officer. The pair will discuss hot business trends, preview CP Virtual and explain how longtime Verizon and AT&T rivals can work together! In conjunction with Channel Partners Virtual, Craig and James break down a slew of important announcements from Channel Partners/Channel Futures. It's all breaking news around channel convergence, diversity and inclusion and a new live event for MSPs.

Segundo episodio de la semana dedicado a Jotamayúscula, el DJ y productor de CPV además de presentador de El Rimadero de Radio 3. A través de estos dos capítulos intentamos honrar su memoria y hacer honor al legado artístico y al trabajo como comunicador que hizo la que es, posiblemente, la pieza más importante para entender el hip-hop en castellano. Rememoramos temas en solitario, colaborando con artistas como La Mala Rodríguez, Kase.O y, por supuesto, una buena colección de cortes de los Poetas. Hasta siempre, loco.

▪好獸醫來讀書單元由台灣禮藍動保公司ELANCO獨家贊助 ▪ 第二季每週一中午12點播出，十個主題新知說給你聽 簡介： 犬小病毒腸炎是全世界幼犬發病和致死的最常見原因之一。犬小病毒屬於Protoparvovirus 病毒屬 Parvoviridae 病毒科 ，是一種單股DNA病毒，感染快速分裂的胃腸道細胞 ，骨髓，淋巴組織和心肌細胞。犬小病毒的起源仍然未知。 由於犬小病毒（CPV）與貓泛白血球減少症病毒具有98％的結構同源性，有一個理論為CPV可能是因為遺傳變異，而產生能感染狗的病毒。因為小病毒科在其他野生哺乳動物也有被發現，包括野生貂，其他野生動物的遺傳變異也可能在CPV-1和CPV-2的演化中發揮作用。 重點整理： ▪犬小病毒性腸炎仍然是全世界的狗狗中，最致命和最常見的腸道疾病之一。 ▪犬小病毒在許多環境中是區域性的疾病，可由不受影響的宿主攜帶，促使疾病傳播給家中的動物。 ▪犬小病毒疫苗可以有效地誘導大多數狗狗的免疫保護力。但是，過早接種疫苗會干擾母源抗體，反而導致幼犬更容易被病毒感染。 ▪目前的治療包括輸液治療以補充水分、早期的營養支持治療、止吐藥物、廣效性抗生素和經驗性驅蟲藥物的投予。儘管住院治療仍然是黃金標準，但已有研究證實，門診治療的方案，成功治療的存活率超過80％。 官方網址www.wondervet.com.tw▫請主持人喝杯咖啡☕ https://pay.firstory.me/user/ck4fgb04n698h0804wzdkaycj Powered by Firstory Hosting

Julia Lee from Burman Invest and Rod Bristow from Clime Asset Management go in-depth and stock-specific. Stocks today: SAR, CPV, MYS, ALQ, PDL, TYR, LNK, ALL, ORI, RMC. The stock of the day is Sezzle (SZL). Julia says, "globally we are seeing an increase in infrastructure spending... we will see commodities doing well, miners doing well and ALS also doing well on the back of that." See acast.com/privacy for privacy and opt-out information.

Suprabaah povo e sejam bem-vindos ao Mongecast, o seu podcast de entrevistas!Hoje, recebemos Luiz Borges do Cachaça, Prosa e Viola, para falar sobre o podcast, a música caipira, a cultura da cachaça e trazer uma aliança CPV e Rock no Pinheiro no Meditação!Colabore com o Mongecast:PadrimPicPaySiga-nos nas redes sociais:Site oficialFacebookTwitter - MongecastInstagramTwitchTelegram - GrupoTelegram - CanalEmail: mongepodcast@gmail.comSiga-nos nos agregadores para Android, no iTunes e no SpotifySiga o Cachaça, Prosa e Viola: SiteFacebookInstagramTwitterEfeitos sonoros como gongo utilizados foram retirados do canal A.R Efeitos SonorosMúsicas usadas nesse episódio:Lobo Loco - Peaceful Midnight BeautyVeena Kinhal - Haratanaya SreeMoisés Mozer & Luiz Borges - Cheiro de chãoMoisés Mozer & Luiz Borges - Na moda mato a saudadeMoisés Mozer & Luiz Borges - Quem não gostaBensound - IndiaTião Carreiro & Pardinho - Versos aos pés do homemRelespública - Nunca maisZé Mulato e Cassiano - Ciência matutaMurder Me Slowly - Mar abertoMoisés Mozer & Luiz Borges - Sete e seteCitados neste episódio:Dupla Moisés Mozer & Luiz BorgesTrabuco Show - IG NOBEL 2020Que Time é Teu?Rock no PinheiroParaná na Veia (Projeto do Futebol na Veia)

This week Dixon and Paradies are joined by Hudson Valley environmental activist and guitar teacher, Tom Denny, who discusses his career as a teacher and some of his experiences with students and history with different types of guitars. Paradies and Tom bond over their love for guitarist Jeff Beck, Tom discusses his experiences working on film sets as a background extra and working multiple roles in a play, experiences with celebrities and much more.  Thanks to Tom for his time and please give some attention to the local CPV power plant that has caused much damage to the environment of the Waywayanda, NY area, a cause that Tom is a big supporter of.  https://www.ecowatch.com/the-fracked-gas-power-plant-that-could-put-new-york-city-underwater-1882188212.html Keep up with Children's Programming @childrensprogramming / Instagram @chiprogramming / Facebook and Twitter Follow Dixon and Paradies  @bluzodiacpictures and @nickparadies #stopcpvpowerplant #fracking #antifracking #guitar #guitarteacher #tomdenny #cpv #majortom #davidbowie #podcasts #childrensprogramming #dixonandparadies #mattdixon #nickparadies #forthechildren #boces #jeffbeck #powerplant #frackno #actors #workingactors #unionactors #environment #keeptheplanetclean #statocaster  (C) 2020 Blu Zodiac Pictures  --- Send in a voice message: https://anchor.fm/childrens-programming-pod/message

In dieser Folge werden wir aufbauend auf der letzten Folge die Anzeige einer YouTube Ad erstellen und die Funktionen der YouTube Ads durchgehen. Dazu gehören Parameter wie Inventartypen, vCPM, CPV und natürlich alle Einstellungen rund um die Zielgruppe und die Anzeige für YouTube Ads. Bei Fragen kontaktiere uns gerne über https://www.websitepiloten.de. Schau dir auch gerne unsere Online-Kurse zum Thema Google Ads & Facebook Ads, sowie weiteren spannenden Online-Marketing Themen an!

Mike and Ting talk about Mike's hike, their day vs. night selves, and dropshipping. NOTE: this is the pre-episode warm up chat for Call of Duty: Warzone. Contact us: @lostlevelsclub or mike.and.ting@lostlevels.club Show Notes: Pre-Chat Braemar Hill Sunset Hike in Hong Kong Sunset from Braemar Hill Wild boars in Hong Kong: are they dangerous, why are there more of them around, and what do I do if one attacks? Hyperbolic discounting: Why you make terrible life choices Microdosing Drop shipping eCom Domination Masterclass Multi-level marketing About cost-per-view (CPV) bidding About targeting for video campaigns

In today's VETgirl online veterinary CE podcast, we review outpatient therapy for canine parvovirus (CPV). Canine parvovirus infections cause significant morbidity and mortality in young dogs, and unfortunately most small animal practitioners have observed first-hand the destruction this virus can cause. Dogs diagnosed with CPV can require intensive therapy and prolonged hospitalization, which can make this an expensive disease to treat. In this study by Perley and et al entitled "Retrospective evaluation of outpatient canine parvovirus treatment in a shelter-based low-cost urban clinic," an outpatient treatment protocol for CPV was evaluated in a low-cost urban clinic at which inpatient treatment was not possible and owners shared responsibility for patient care.

In today's VETgirl online veterinary CE podcast, we review outpatient therapy for canine parvovirus (CPV). Canine parvovirus infections cause significant morbidity and mortality in young dogs, and unfortunately most small animal practitioners have observed first-hand the destruction this virus can cause. Dogs diagnosed with CPV can require intensive therapy and prolonged hospitalization, which can make this an expensive disease to treat. In this study by Perley and et al entitled "Retrospective evaluation of outpatient canine parvovirus treatment in a shelter-based low-cost urban clinic," an outpatient treatment protocol for CPV was evaluated in a low-cost urban clinic at which inpatient treatment was not possible and owners shared responsibility for patient care.

Hoy la familia de Radio 3 y el rap español están de luto. Nos acostamos con la terrible noticia de la muerte de Jota Mayúscula y no sabemos cómo despedir a nuestro compañero… No hay palabras para transmitir semejante tragedia, solo agradecimiento por todo lo bueno que ha traído a las ondas de esta emisora, su casa, y por todo lo que ha hecho por la cultura del hip hip en nuestro país. Hasta siempre, querido Jota Mayúscula y, como dice nuestro Frank T, sube los graves allí donde vayas. Comenzamos y terminamos con él y con CPV un programa que le dedicamos y en el que queremos apoyar a un movimiento apolítico de unificación sectorial de la industria del espectáculo y los eventos. Se llama Alerta Roja porque su situación es de verdadera agonía. El día 17 de septiembre han preparado una movilización en 28 ciudades de nuestro país con el objetivo de que se tomen medidas urgentes para garantizar la supervivencia del sector. E insisten, se trata de mostrar de una manera segura, elegante e impactante que el sector del Espectáculo y los Eventos está en #ALERTA ROJA CPV – La Gloria o La Ruina BASEMENT JAXX – Red Alert JOHN NEWMAN – Come On And Get It THE STYLE COUNCIL – Walls Come Tumbling Down LOS ENEMIGOS – Siete Mil Canciones AGORAPHOBIA – Caffeine Pill MUSE – New Born DORIAN feat. JAVIERA MENA – Vicios y Defectos (Ley Dj & Alexander Som Remix) VARRY BRAVA – Ritos Exóticos (vídeo) SUPERSUBMARINA – Algo Que Sirva Como Luz TULSA – Oda Al Amor Efímero ARDADE FIRE – Ready To Start GREMIO DC – El Mundo Al Revés LEÓN BENAVENTE – No Hay Miedo CPV - Aleluya Escuchar audio

CPL, CPC, CPA, CPV, CPM und TKP – wem da nicht die Ohren schlackern, der ist schon voll angekommen im neudeutschen Digital-Sprech. Damit du beim nächsten IT-Talk nicht nur Bahnhof verstehst, haben Boris und Joel ein IT Lexikon für dich produziert. Darin bekommst du den auditiven Rundumschlag: von Wirtschaftskennzahlen über SaRS Metriken bis hin zu IT-Fachbegriffen. Du erfährst... 1)…wo die Unterschiede zwischen CIO, CTO, CAO und CDO liegen 2)…wie CLV und CAC im Verhältnis zueinander stehen 3)…wann dein Unternehmen sich für OPEX und wann für CAPEX entscheiden sollte 4)…was die relevanten Metriken von EBITDA sind

CPL, CPC, CPA, CPV, CPM und TKP – wem da nicht die Ohren schlackern, der ist schon voll angekommen im neudeutschen Digital-Sprech. Damit du beim nächsten IT-Talk nicht nur Bahnhof verstehst, haben Boris und Joel ein IT Lexikon für dich produziert. Darin bekommst du den auditiven Rundumschlag: von Wirtschaftskennzahlen über SaRS Metriken bis hin zu IT-Fachbegriffen. Du erfährst... 1)…wo die Unterschiede zwischen CIO, CTO, CAO und CDO liegen 2)…wie CLV und CAC im Verhältnis zueinander stehen 3)…wann dein Unternehmen sich für OPEX und wann für CAPEX entscheiden sollte 4)…was die relevanten Metriken von EBITDA sind

Programa 28, edición de verano, dedicado a conocer los términos, el vocabulario básico de la Contratación Pública.En este programa hablamos de los códigos CPV Common Procurement Vocabulary, que traducido es: Vocabulario Común de Contratación Pública.Presentado por Luis Gracia de Escuela CP.

Know different ways you are billed for placing your digital advertisements across Digital channels. This will help you plan your Digital marketing for business. Simplify it to CPM, CPC, CPV and CPA. Listen and know about it.

Der Erste Kriminalhauptkommissar Holger Clas vom CPV spricht aus 37-jähriger Erfahrung.

Der Erste Kriminalhauptkommissar Holger Clas vom CPV spricht aus 37-jähriger Erfahrung.

I'm guessing you're not as familiar with that name as were with others I've posted? But you'll be familiar with his work. Saatchi's 'Pregnant Man'? BBH's 'Black Sheep' poster? CDP's 'Wolf In Sheeps Clothing'? Yes? All shot by Alan. Because they're such a fantastic ideas, they look as though anybody could've shot them. The images are so simple and clear you can't imagine done them any other way. But each is the end result of a series of choices. Take a look at the casting contacts from the the 'Pregnant Man' ad, the alternative models look ridiculous, but they didn't on January 21st 1970. Look at the 'Black' sheep ad Alan shot for John Hegarty (and Barbra Nokes), just a bunch of sheep with a black one plonked in the middle? Nope. If shot side-on, they'd blend into each other after the first row and not fill the poster. If shot from above you wouldn't see them in that classic, side-on profile. So Alan used his map reading skills (acquired through Rally driving) to find a steep incline, so that the sheep rose up, filling the poster with graphic sheep profiles, almost like cut outs, but better for being shot for real. Then there's the 'Wolf In Sheeps Clothing'; How hard can it be to fling a sheep's pelt over a wolf? Very, as it turns out. Wolves don't like modelling, so Alan borrowed some sheep pictures from a friend, photographer Adrian Flowers, then comped the two together. In Alan's words, he wasn't a photographer, he was  'an adman with a camera', simply trying to bring the ideas to life. He'd learnt how to do this from his years as a top art director at CPV and CDP, getting to work on a regular basis with photographers like Elliott Erwitt, Duffy and Terrence Donovan. We had a great chat, hope you enjoy it.

CPV 002 KLAUS

Happy Thanksgiving Diggers! This week we are serving up not a Byrd, but a Monkee!Michael Nesmith sits down with the Rock N Roll Archaeologist to discuss much more than the Prefab Four! They delve into his Texas upbringing, his entrepreneurial streak and quite a bit about the highly influential First National Band, that helped usher in the Americana sound. They also devote a lot of our talk to Nez's musical partner in crime, “Red” Rhodes, the sublime pedal steel guitarist who worked with Nez until he passed on in 1995.See Nez went on a little rock n roll archaeology himself when a tape was discovered of the two “Cosmic Partners” playing a live show from McCabe's guitar shop in 1973. After a lot of clean up work by producers Ed Heffelfinger and Nez's son, Christian Nesmith, it is now out and available to purchase. Perfect for the holiday season!Live archive release including 24 page booklet. Recorded at McCabe's in Santa Monica, CA, on August 18th, 1973, Cosmic Partners - The McCabe's Tapes is a rare and previously unreleased concert recording featuring Nesmith and a small coterie of fellow musicians, including long time recording partner and pedal steel player Red Rhodes. This recording is from a mini concert tour that was in support of what was to be Nesmith's final record on the RCA label, Pretty Much Your Standard Ranch Stash. The dates would reunite him with the remnant players from Nesmith's Countryside label, under Elektra. Consisting of a rhythm section featuring Danny Lane on drums and Colin Cameron on bass, and the legendary O.J. "Red" Rhodes on pedal steel, this would be the last performance of it's kind and the beginning of an almost Homeric journey for Nesmith.https://www.amazon.com/Cosmic-Partners-MICHAEL-RHODES-NESMITH/dp/B07Y4KVKSG/ref=sr_1_1?keywords=cosmic+partners&qid=1574707663&sr=8-1https://www.videoranch3d.com/mm5/merchant.mvc?Screen=PROD&Category_code=100&Product_code=300-CPV

Happy Thanksgiving Diggers! This week we are serving up not a Byrd, but a Monkee!Michael Nesmith sits down with the Rock N Roll Archaeologist to discuss much more than the Prefab Four! They delve into his Texas upbringing, his entrepreneurial streak and quite a bit about the highly influential First National Band, that helped usher in the Americana sound. They also devote a lot of our talk to Nez's musical partner in crime, “Red” Rhodes, the sublime pedal steel guitarist who worked with Nez until he passed on in 1995.See Nez went on a little rock n roll archaeology himself when a tape was discovered of the two “Cosmic Partners” playing a live show from McCabe's guitar shop in 1973. After a lot of clean up work by producers Ed Heffelfinger and Nez's son, Christian Nesmith, it is now out and available to purchase. Perfect for the holiday season!Live archive release including 24 page booklet. Recorded at McCabe's in Santa Monica, CA, on August 18th, 1973, Cosmic Partners - The McCabe's Tapes is a rare and previously unreleased concert recording featuring Nesmith and a small coterie of fellow musicians, including long time recording partner and pedal steel player Red Rhodes. This recording is from a mini concert tour that was in support of what was to be Nesmith's final record on the RCA label, Pretty Much Your Standard Ranch Stash. The dates would reunite him with the remnant players from Nesmith's Countryside label, under Elektra. Consisting of a rhythm section featuring Danny Lane on drums and Colin Cameron on bass, and the legendary O.J. "Red" Rhodes on pedal steel, this would be the last performance of it's kind and the beginning of an almost Homeric journey for Nesmith.https://www.amazon.com/Cosmic-Partners-MICHAEL-RHODES-NESMITH/dp/B07Y4KVKSG/ref=sr_1_1?keywords=cosmic+partners&qid=1574707663&sr=8-1https://www.videoranch3d.com/mm5/merchant.mvc?Screen=PROD&Category_code=100&Product_code=300-CPV

Happy Thanksgiving Diggers! This week we are serving up not a Byrd, but a Monkee! Michael Nesmith sits down with the Rock N Roll Archaeologist to discuss much more than the Prefab Four! They delve into his Texas upbringing, his entrepreneurial streak and quite a bit about the highly influential First National Band, that helped usher in the Americana sound. They also devote a lot of our talk to Nez’s musical partner in crime, “Red” Rhodes, the sublime pedal steel guitarist who worked with Nez until he passed on in 1995. See Nez went on a little rock n roll archaeology himself when a tape was discovered of the two “Cosmic Partners” playing a live show from McCabe’s guitar shop in 1973. After a lot of clean up work by producers Ed Heffelfinger and Nez’s son, Christian Nesmith, it is now out and available to purchase. Perfect for the holiday season! Live archive release including 24 page booklet. Recorded at McCabe's in Santa Monica, CA, on August 18th, 1973, Cosmic Partners - The McCabe's Tapes is a rare and previously unreleased concert recording featuring Nesmith and a small coterie of fellow musicians, including long time recording partner and pedal steel player Red Rhodes. This recording is from a mini concert tour that was in support of what was to be Nesmith's final record on the RCA label, Pretty Much Your Standard Ranch Stash. The dates would reunite him with the remnant players from Nesmith's Countryside label, under Elektra. Consisting of a rhythm section featuring Danny Lane on drums and Colin Cameron on bass, and the legendary O.J. "Red" Rhodes on pedal steel, this would be the last performance of it's kind and the beginning of an almost Homeric journey for Nesmith. https://www.amazon.com/Cosmic-Partners-MICHAEL-RHODES-NESMITH/dp/B07Y4KVKSG/ref=sr_1_1?keywords=cosmic+partners&qid=1574707663&sr=8-1 https://www.videoranch3d.com/mm5/merchant.mvc?Screen=PROD&Category_code=100&Product_code=300-CPV

Happy Thanksgiving Diggers! This week we are serving up not a Byrd, but a Monkee! Michael Nesmith sits down with the Rock N Roll Archaeologist to discuss much more than the Prefab Four! They delve into his Texas upbringing, his entrepreneurial streak and quite a bit about the highly influential First National Band, that helped usher in the Americana sound. They also devote a lot of our talk to Nez’s musical partner in crime, “Red” Rhodes, the sublime pedal steel guitarist who worked with Nez until he passed on in 1995. See Nez went on a little rock n roll archaeology himself when a tape was discovered of the two “Cosmic Partners” playing a live show from McCabe’s guitar shop in 1973. After a lot of clean up work by producers Ed Heffelfinger and Nez’s son, Christian Nesmith, it is now out and available to purchase. Perfect for the holiday season! Live archive release including 24 page booklet. Recorded at McCabe's in Santa Monica, CA, on August 18th, 1973, Cosmic Partners - The McCabe's Tapes is a rare and previously unreleased concert recording featuring Nesmith and a small coterie of fellow musicians, including long time recording partner and pedal steel player Red Rhodes. This recording is from a mini concert tour that was in support of what was to be Nesmith's final record on the RCA label, Pretty Much Your Standard Ranch Stash. The dates would reunite him with the remnant players from Nesmith's Countryside label, under Elektra. Consisting of a rhythm section featuring Danny Lane on drums and Colin Cameron on bass, and the legendary O.J. "Red" Rhodes on pedal steel, this would be the last performance of it's kind and the beginning of an almost Homeric journey for Nesmith. https://www.amazon.com/Cosmic-Partners-MICHAEL-RHODES-NESMITH/dp/B07Y4KVKSG/ref=sr_1_1?keywords=cosmic+partners&qid=1574707663&sr=8-1 https://www.videoranch3d.com/mm5/merchant.mvc?Screen=PROD&Category_code=100&Product_code=300-CPV

Listenline - Podcast para promover a detecção da doença de AlzheimerA Alzheimer Association e o Ad Council se uniram para lançar o 'Listenline', um podcast no qual são apresentadas entrevistas com cinco celebridades e ativistas, nas quais eles contam suas experiências com um membro da família que sofre dessa doença.Link das Notícias - https://guiacorporativo.com.br/rssnewsepisodio21Eventos da Podosfera (Calendário) 23 novembro (Sábado)WorkCast – Podcast CreatingO Coletivo Podcast com Dendê estará em Feira de Santana para o WorkCast – Podcast Creating. Você sabe o que é Podcast? Sabe como produzir? Venha aprender sobre a mídia com grandes Podcasters da Bahia. O evento acontecerá no espaço da Construtora Estação 1 no dia 23/11/2019, sábado, das 8h às 12h. Imersão ao PodcastCurso em Belém ensina fundamentos para criar podcast - Ministrado por Cintia "Pudim", o curso tem duração de 8 horas e abrange desde fundamentos básicos do Podcast ao planejamento e produção de um episódio piloto em sala de aula. O curso acontece na Rua Boaventura da Silva, 1284, no dia 23/11 com continuação em 30/11 das 8h às 12h.Podcast Recomendado Cachaça, Prosa e Viola (CPV) – Um podcast genuinamente caipira! - Apresentado por Luiz Borges – O CPV é uma prosa entre duas ou mais pessoas, em torno de uma mesa sobre um tema interessante ao som da viola caipira e uma boa cachaça. Produto genuinamente brasileiro, que se faz presente nas rodas de prosa, servindo de aperitivo para ajudar a molhar as palavras.Canal Telegram - https://t.me/RSSnewsPodcastMídiasVocê vai encontrar as informações apresentadas com os links das notícias em - guiacorporativo.com.br/rssnewsepisodio21/Site Guia Corporativo I LinkedIn I Facebook I Twitter I Instagram I Pinterest I TumblrDiretórios Apple Podcasts I Spotify I Google Podcasts I Android I Deezer I Stitcher I Castbox I TuneIn I Radio Public I Ihearthradio I Tagspodcast, podcasting, news, notícias, podosfera, Cachaça Prosa e Viola, CPV, Luiz Borges, podnews, spotify, deezer, stitcher, castbox, soundcloud, tenein, apple, megafono, áudio, broadcast, broadcasting, radiopublic, ihearthradio, google, guiacorporativo, nerd,Support the show (https://www.colabora.ai/rssnews)

Neste programa, o apresentador Rodrigo Martins comenta sobre a Vaquejada do Parque Fernando Lucena, em Caruaru-PE. Outro destaque deste episódio é o feito do cavalo Paquito Show na pista do Parque Arapuá. O podcast ainda enfatiza a eleição na Abqm e a reta final do CPV 2019.

You can't put a price tag on keeping schools safe – or can you? The $3 billion school safety industry is on a nonstop trajectory for both number of bills proposed and bills enacted to legislate, and sometimes fund, a staggering array of new mandates and unchecked block grants for school safety. CUSTOMER PERCEIVED VALUE. Customer perceived value (CPV) is the notion that the success of a product or service your business offers hinges on whether customers believe it can satisfy their wants and needs. Most of us can relate to this when purchasing a car. The salesperson will gauge what is important to us and tailor the pitch. If we are looking for a family vehicle, then safety and space are selling points. If it's a commuter, then it's fuel economy and ease to maneuver in traffic. WHEN THE PARENT IS THE CUSTOMER. Let's be honest, school boards are entry-level political positions. Superintendents last 2-3 years in the role, and a teacher with 5 years in the same school is a seasoned veteran. The stats support all of that, but there's something else going on. School boards and school leadership were entrusted to become informed and then to make the critical decisions about school operations. Today, the CPV model has changed. The parent is the customer and the school leaders and boards are dancing to their tune. When the perceived value is increased student safety, it's practically unthinkable to assign a price tag to “peace of mind.” This isn't a callous statement. But, with all the grant money being hurled at schools with minimal guidance and even less accountability, the vendors swoop with amazing presentations to sell schools unproven window dressings. And, it works as we are now convinced that (1) any device might contribute to making a school safer and (2) it's savage to put a price limit on school safety. IMPLICATIONS FOR SCHOOLS. First, the current model of school safety spending isn't sustainable. Just as we accept that there isn't a price cap on school safety, couldn't the argument be made to spend ten times what we are spending now for more bollards, armored busses, fences, guards – and, you know, the things they use at prisons? Second, school safety conferences have become overrun by fortification vendors. The list of speakers is FBI, CIA, FBI, and whatever. The scholars of the field don't get to the stage as they know we can't fortify our way to safety – and that message isn't congruent with the $50,000 the conference is raking in from device-selling vendors and sponsors. The latest trend is to hand the breakout sessions over to the vendors. Instead of a breakout on learning about conducting focus groups with students, it's now a presentation about window films to slow an intruder. What? And, once these practices are vetted, the weeds are difficult to remove and the lawn is just green and that's fine, I suppose. ARE GOVERNMENT SAFETY GRANTS AN ATTEMPT TO MAINTAIN THE SOCIAL CONTRACT? The message from the heap of safety bills and plush grant funding is that to “solve” the problem of school safety, administrators, boards, teachers, parents and students must look external to the government. It's called the transference dynamic and it was used as a political means to justify all kinds of spending to fortify the US from Russia in the early 1980s (read School of Errors – Rethinking School Safety in America).  To makes schools safer, we need to get the kids involved – and crack the Youth Code of Silence in which 81% of the time someone else, usually a peer, was aware ahead of time of a pending school attack. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin's “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com This is episode 101.   Purchase Dr. Perrodin's Book: Schools of Errors – Rethinking School Safety in America www.schooloferrors.com

Research on perovskites has progressed rapidly for PV and LEDs, with new solar-cell efficiency records being set at a regular pace. There are hints of the first commercial products reaching the market by 2020, just a decade since perovskite photovoltaics were first discovered. MRS Bulletin presents the impact of a recent advance in this burgeoning field.Read the article in Nature Communications (doi:10.1038/s41467-018-07951-y). TranscriptWelcome to MRS Bulletin’s Materials News Podcast, providing breakthrough news & interviews with researchers on the hot topics of 3D bioprinting, artificial intelligence and machine learning, bioelectronics, perovskites, quantum materials, robotics, and synthetic biology. My name is Bob Braughler. The presence of lead in state-of-the-art perovskite solar cells could hold back their commercialization. Lead-free alternatives based on tin compounds have shown promise, but they typically suffer from low efficiency and stability.Brown University’s Yuanyuan Zhou and Nitin Padture and their colleagues have made a surprising discovery that provides a solution. They found that simply adding germanium to the lead-free perovskite cesium tin iodide, which degrades easily, makes it air-tolerant. Devices made with the new perovskite show an efficiency of 7.11% and remain highly stable after 500 hours of operation under 1-sun illumination. The key to this behavior is the extremely high oxidation activity of germanium, which forms an ultrathin, uniform oxide layer on the surface, which—as the researchers write—“fully encapsulates and passivates the perovskite surfaces.” This work was published in a recent issue of Nature Communications. My name is Bob Braughler from the Materials Research Society.For more news, log onto the MRS Bulletin website at mrsbulletin.org and follow us on twitter, @MRSBulletin. Thank you for listening.

Épisode 136 : Bilan sur les meilleurs formats vidéos pour les réseaux sociaux ! Nous revenons sur une étude de Buffer, qui a dépensé 6000 dollars de publicitaire pour tester tous les formats. Spoil Alert : le format vertical fonctionne vraiment beaucoup mieux que les autres ! Une étude de Buffer qui date de Février 2019, il y a tout juste une semaine. Ils ont testé différentes typologie de posts vidéos sur différents comptes et mesurés les résultats. ##Le format carré surpasse déjà le 16:9## Le format carré est partout et a pris le lead sur le format 16:9. Youtube, Facebook, Instagram Youtube est passé au format carré. Une bonne raison à ça : la vidéo carré performe mieux. La vidéo carrée (1: 1) donne 30 à 35% de plus de vues et une augmentation de 80 à 100% d’engagement par rapport à la vidéo en mode paysage (16: 9) La vidéo carré prend plus de place sur l’écran Dans le feed Facebook ou Instagram sur mobile, une vidéo carré occupe 78% de plus de surface à l’écran qu’une vidéo au format paysage. C’est simple. Plus de place, plus d’attention ! —— ##N’oublions pas, c’est toujours l’usage qui décide du format## Et le gros de votre audience est aujourd’hui sur mobile Selon un rapport de Nielsen (2ème trimestre 2018), les adultes américains passent 10 heures et 24 minutes par jour à interagir avec les médias, qu'il s'agisse de regarder, d'écouter ou de lire du contenu sur tous leurs appareils. Le mobile représente à lui seul 65% de l'utilisation numérique totale. En hausse par rapport à 62% au premier trimestre 2018. Et on tient un mobile de façon verticale  En fait, des recherches ont montré que nous tenions nos téléphones à la verticale 94% du temps  Vers un contenu mobile first Avec l’utilisation du mobile continue à augmenter d'année en année, nos stratégies de marketing sur les RS et la manière dont on utilise la vidéo doivent évoluer vers les expériences « mobile first » —— ##Ok, mais qui du format vertical ? Comparaison du format vertical face au format carré !## Dans le News feed de Facebook : le vertical explose le carré ! Buffer a dépensé 6.000 dollars en publicitaires pour tester différents formats. Ils ont pris le même contenu vidéo, les même posts mais avec des formats différents. Coût par clic (CPC) 26% moins cher avec la vidéo verticale par rapport à la vidéo carré Coût par vue (CPV) 68% moins cher avec la vidéo verticale Dans Instagram le format stories surperforme là aussi le format carré. Les Stories sont 50% moins chères pour les CPM (Cout Pour mille impressions) et 30% pour les CPC que les vidéos carrés dans le flux. Les taux d'achèvement de la vidéo verticale sont meilleurs Mediabrix, une plate-forme de publicité mobile, a constaté que 90% des vidéos visionnées verticalement avaient un taux d'achèvement supérieur à celui des vidéos visionnées horizontalement. "Moins de 30% des utilisateurs tournent leur téléphone de côté pour regarder une annonce et les utilisateurs qui tournent leur téléphone de côté ne regardent qu'environ 14% de la vidéo." —— ##Autre enseignement de l’étude : Les vidéos trop chics et sophistiquées ne sont pas toujours la bonne réponse## L’une des parties les plus intéressantes de l’étudea consiste à tester du contenu vidéo «organique» vs du contenu vidéo «sophistiqué». Les vidéos organiques ce sont les vidéos au look fait maison. Ces vidéos n'incluaient pas d'effets spéciaux, de transitions ou d'autres éléments plus produits. En d'autres termes, ils semblaient avoir été fabriqués par un amateur. Les vidéos sophistiqués sont beaucoup plus produites. Ces vidéos comprenaient l’éclairage de studio,les effets spéciaux, les transitions et d’autres éléments qui leur confèrent un aspect professionnel. — Avec ces recherches, les équipes de Buffer souhaitaient savoir si dépenser plus de temps, de ressources et d’argent pour la production de vidéos sophistiqués produisait en réalité de meilleurs résultats que les vidéos de bricolage organiques. Ils ont constaté qu'il n'y avait pas de différence statistiquement significative dans les résultats. En fait, dans de nombreux cas, les vidéos de bricolage organiques ont surperformé les vidéos sur Facebook et Instagram. L’importance de respecter le look and feel de la plateforme. Eviter l’association immédiate avec un contenu publicitaire. —— ##Enjeux : la difficulté d’adopter un nouveau format## La montée en puissance de la vidéo verticale présente des opportunités mais aussi des défis en matière de narration de marque.  Le format vertical nécessite intrinsèquement une prise de vue recadrée et un workflow de production totalement différent du format horizontal. Il peut être difficile de partager la même profondeur en termes de contexte par exemple.  Cependant, l'orientation verticale offre immédiateté, une vue intime et une interactivité puisque le consommateur tient son smartphone à écran tactile en position verticale.   Bien que nous sachions que La vidéo verticale donne-t-elle de meilleurs résultats sur les RS que la vidéo horizontale ? . . . Le Super Daily est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence de content marketing et social media basée à Lyon. Nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Contact : bonjour@supernatifs.com

Research on perovskites has progressed rapidly for PV and LEDs, with new solar-cell efficiency records being set at a regular pace. There are hints of the first commercial products reaching the market by 2020, just a decade since perovskite photovoltaics were first discovered. MRS Bulletin presents the impact of a recent advance in this burgeoning field.Read the abstract in Nature Energy (doi:10.1038/s41560-018-0220-2). TranscriptWelcome to MRS Bulletin’s Materials News Podcast, providing breakthrough news & interviews with researchers on the hot topics of 3D bioprinting, artificial intelligence and machine learning, bioelectronics, perovskites, quantum materials, robotics, and synthetic biology. My name is Bob Braughler. Concentrated photovoltaic devices – also called CPV, which use lenses and mirrors to focus sunlight onto small, highly efficient solar cells, can have power-conversion efficiencies as high as 46%. Very expensive multi-junction solar cells made with groups III-V semiconductors, such as gallium indium phosphide, are often used for such devices.Could perovskite solar cells, which suffer from instability under light and heat, be used for CPV technology? University of Oxford researchers led by Henry Snaith answer that question. They found that the efficiency of halide perovskite solar cells went up from 21.1% to a peak of 23.6% when simulated sunlight was increased to 14 times the standard irradiance of 1 Sun.The researchers assessed a range of perovskite materials for their stability under high-intensity light. Perovskites containing a mixed cation formamidinium-cesium composition gave the most stable solar cells under high irradiance, and they chose a compound with a composition of formamidinium, cesium, lead iodide, and bromide for the CPV device. They found that their devices, maintained at room temperature during operation, retained 90% of their original efficiency after 150 hours spent under 10 Suns of concentrated light.This work was published in a recent issue of Nature Energy. My name is Bob Braughler from the Materials Research Society.For more news, log onto the MRS Bulletin website at mrsbulletin.org and follow us on twitter, @MRSBulletin. Thank you for listening.

IFE Distinguished Visitor Lecture, recorded 17 August 2017 at QUT

In today's VETgirl online veterinary continuing education podcast, we review the use of fecal microbiota transplantation (FMT) as an exciting new treatment for diarrhea secondary to canine parvovirus (CPV). You may be wondering, what is an FMT? It is actually a fairly simple procedure that is being performed with increasing frequency in both human and animal medicine. The procedure involves transferring fecal material from a healthy donor dog to a recipient patient in order to restore a healthy microbial population (Chaitman). We know that there is a vast and complex array of microorganisms populating the gastrointestinal tract, and maintenance of this microbiota is critical for overall intestinal health (Khanna). A number of primary gastrointestinal diseases, medications (particularly antibiotics), and other systemic health issues can disrupt this complex population, contributing to clinical decline in our patients.

In today's VETgirl online veterinary continuing education podcast, we review the use of fecal microbiota transplantation (FMT) as an exciting new treatment for diarrhea secondary to canine parvovirus (CPV). You may be wondering, what is an FMT? It is actually a fairly simple procedure that is being performed with increasing frequency in both human and animal medicine. The procedure involves transferring fecal material from a healthy donor dog to a recipient patient in order to restore a healthy microbial population (Chaitman). We know that there is a vast and complex array of microorganisms populating the gastrointestinal tract, and maintenance of this microbiota is critical for overall intestinal health (Khanna). A number of primary gastrointestinal diseases, medications (particularly antibiotics), and other systemic health issues can disrupt this complex population, contributing to clinical decline in our patients.

Blis is the global leader in advanced location data technology. Their proprietary platform provides businesses with accurate location data and in-depth behavioral insights to serve digital content to audiences that are on the go. Gil Larsen, VP Americas at location-based marketing company Blis. Gil was hired to manage the American expansion of UK-based Blis when the New York office launched in 2016. Under his leadership, the US division is now on track to more than triple YOY revenue in 2018, having already doubled total 2017 numbers midway through the year. Contributing to this growth was the rollout of industry-first cost-per-visit (CPV) pricing model in early 2017 as the industry suffered from major data quality and transparency issues. Blis’ perspective has always been that brands deserve accurate data and verifiable value, creating a high standard in the quality of data used and subsequent insights and analytics reporting. The company recently expanded into the Chicago, Atlanta, and Washington, DC markets with plans to open additional locations in Los Angeles and Toronto by the end of this year. Earlier this year, the New York City office was certified as a great workplace by the independent analysts at Great Place to Work®.

No #5 episódio do podcast MundoRaiam, Raiam Santos entrevista Flavio Luz, garoto que perdeu os pais aos 12 anos de idade, trabalhou de operador de telemarketing, largou 3 faculdades e hoje é uma das maiores autoridades do YouTube brasileiro… tudo isso do alto de seus 25 anos. Tópicos abordados no podcast de Flavio Luz: Órfão aos 12: Tenho 12 anos e meus pais foram assassinados na minha frente. E agora? O que eu faço? Virtuoso da música: como Flavio se tornou um dos melhores saxofonistas do estado do Paraná com apenas 16 anos. Faculdade vale a pena: por que Flavio largou as faculdades de direito, administração e estatística e resolveu mergulhar de cabeça nos negócios de YouTube? Idolatria: trabalho com pessoas que foram meus ídolos há bem pouco tempo atrás. Como devo lidar com isso? Milionário antes dos 23: como é a vida dessas pessoas que ganham muito dinheiro muito cedo. Será que eles são diferentes da gente? Nerd dos números: como transportar o conhecimento nerd de matemática, estatística aplicada e programaçao para o mundo do showbusiness? Efeito Kéfera: como agregar valor para a maior celebridade do YouTube brasileiro sem ter muita experiência no ramo? Por que os YouTubers ganham tanto dinheiro: Flavio mapeia todas as potenciais fontes de renda de uma celebridade de internet e explica termos técnicos da indústria como CPM, CPV, RPM e CPC. INSCREVA-SE no canal para não perder nenhum vídeo: ➤ https://bit.ly/2NjwgL2   ENTRE NO MEU CANAL DE CONTEÚDO NO TELEGRAM : https://t.me/negrogram   ENTRE NA MINHA PÁGINA NO FACEBOOK: https://www.facebook.com/raiamnovo/  

¡NOTICIAS! Esta semana recibimos nuevos trabajos de peso cómo el que nos presenta Quilate, después de varios años de inactividad. BoomBap es el regreso del artista acompañado de colaboraciones cómo Sho-Hai, Rapsusklei, Capaz o Little Pepe. También vuelve el hardcore con el primer disco de larga extensión de Clásico y Klayt, bajo el título de Método. Escucharemos los primeros sonidos del próximo trabajo de Alex Orellana que llega con sus Malas Calles. Brindaremos por el 5º aniversario de Cookin Bananas junto a Cookin Soul y Mucho Muchacho. Recibimos la colaboración España-Venezuela con Jado y Akapellah como protagonistas ¿Qué te parece para abrir boca? ENTREVISTA: CAPAZ - 20 Golpes y un legado de leyenda. Esta semana charlamos con uno de los artistas que colocó, ladrillo a ladrillo, los cimientos de nuestra cultura en el sur de España. Capaz Fernández regresa en solitario para atizar 20 Tracks al panorama. De nuevo el artista de los mil estilos, combinando colaboraciones y producciones de todo tipo para crear un disco con una gran gama de estilos pero manteninedo un hilo conductor en todo momento ¡CAPAZ en EL V ELEMENTO! ¿TE SUENA?: Volvemos a combinar secciones y una semana más, Víctor Encabo nos cuenta las historias de los samples a partir de Descubriendo Joyas. En esta ocasión, seguiremos la pista de un único sample que ha sido aprovechado para una gran variedad de producciones. Haremos así un recorrido internacional, pasando por el rap francés, español, americano e incluso portugués! REPORTAJE: Esta semana rendimos homenaje a un trabajo histórico pero sin saltar el chcarco. Hablamos de Más Graves, hablamos de Sonido Campeón. De Supernafamacho y Jota Mayúscula, o lo que es lo mismo, del 10º aniversario de un trabajo que significó el inicio de una nueva escuela y el paso al lado de CPV. Con Fer Busta, descubrimos MÁS GRAVES. Programa dirigido por Adrián Gómez (@Adri_DMC) con Iván García (@Ivanov94_rap) en la producción del programa ¡SÍGUENOS! Twitter: @El5element0 https://twitter.com/el5element0?lang=es Facebook: El V Elemento https://www.facebook.com/El5elementoradio/ Instagram: @El5elemento.radio https://www.instagram.com/el5elemento.radio/ Si los medios no van al Hip Hop, el Hip Hop crea sus medios

Award-winning actor and activist James Cromwell and Pramilla Malick, environmental activist and founder of Protect Orange County talk about the CPV power plant, the Percoco trial, corruption and our mounting climate crisis.

Interview with RAM-NYC This week we spoke with members of The Base, which is an anarchist space in New York City, about the newly formed Revolutionary Abolitionist Movement NYC Community Bail Fund. In this episode we talk about the concept of bail and its origins, what folks have happen to them from the moment of arrest to the moment bail is set, what it means to have an explicitly abolitionist bail fund, the intricacies of the corporate bail bond system, and many many other topics! We end with a surprise follow up question to our previous interview about Burn Down the American Plantation, a text which our guests authored and put out earlier in 2017. To hear that previous interview, you can go to our blogpost about it and listen for free! To support this initiative and for more information, you can go to fundedjustice.com. To connect with our guests, you can email them at revolutionaryabolitionistmovement@protonmail.com or search that name on any of the social media platforms commonly in use (Twitter: @RevAbolitionNYC , Facebook: RevAbolitionistNYC ) Further reading on our current bail system is as follows: From the New York Times From The Nation Announcements It was announced today that members of Hudson Valley Earth First! is in the second day of a tree-sit to stop the Valley Lateral Pipeline in Wawayanda, New York.  From their press release: On December 8th, 2017, Millennium Pipeline Company started clearing trees for the Valley Lateral Pipeline, which would connect fracked natural gas from the existing Millennium Pipeline to the scandal-ridden, toxic Competitive Power Ventures (CPV) Power Plant.  Courts and government will never protect the land, but these brave beings have put their lives on the line to save endangered species and sacred wilderness. Day 2: We have a direct update from one of our treesitters: "Cut trees leading toward wetlands and eagles nest and to wetlands and farm fields and forests where I hear cutting. Pretty quiet where I am. Swaying in the breeze a bit this morning. Trying to keep snow from getting in warm bags and that's working well. This fight is only beginning and this is the first known actual treesit in the Hudson valley ever. We need more affinity groups willing to take action against these projects and their world. CPV. Millennium. Legoland and that which destroys this bioregion. Minisink Lenape indigenous land." For More Updates and Photos Hudson Valley Earth First! Facebook Page: https://www.facebook.com/HVEarthFirst/ If this 7.8 mile pipeline is completed, it would run through ecosystems which contain, and have the potential to contain, endangered species such as the Bald Eagle(a mating pair is known to live 30 feet from the right-of-way), the Indiana Bat, and the Bog Turtle. Additionally, if the CPV plant is fueled, the pollution from the plant release tons of chemicals known to increase cancer and asthma rates in nearby areas. This pipeline is the bottleneck to stopping this plant. Aides to Gov. Cuomo and CPV executives go to trial in January over a bribery scandal. Also, if the pipeline is stopped before August 2018, the CPV plant will likely go bankrupt and this beautiful bioregion will be spared from further ecological destruction.  After nearly 6 years of fighting this project, we are running out of options. Tree sits are a form of aerial blockade where individuals rig themselves in trees or sit on a small platforms hoisted into trees to prevent the cutting of that tree. Additionally the rigging of the treesitter's platform can be attached to other trees to protect an entire area of forest. This tactic relies upon the unwillingness of a logger/company to take human life in the pursuit of economic enterprise, like the building of an unnecessary and polluting pipeline. Tree sits can be long term endeavors, and Hudson Valley Earth First! is prepared to stay in the trees as long as it takes to protect the wild!! Asheville Area If you're in the Asheville area, stay tuned the next two weeks during Words To Live By at 1pm on 103.3 wsfm-lp, before The Final Straw, where we will air radio shows from the Channel Zero Network of anarchist podcasts and radios, of which we are a proud member. Tell your friends! Also in Asheville, at 7pm at the County Jail on New Years Eve there will be a noise demonstration against the current jail, against the proposed new women's facility and for a world without incarceration. If you bring noisemakers and signs, it's hoped that participants can get the attention of folks on the outside to the failure of the carceral state to bring justice, only the immiseration of marginalized individuals and their communities while lining the pockets of the state and capital. And to reach out to those on the inside to let them know that we're thinking of them.  Here's where you can find the flyers! Error451 tech podcast If you haven't yet, we'd like to invite you to check out our ongoing new podcast series entitled Error451. An html451 error delineates a page being unavailable due to political censorship, a reference to Ray Bradbury's novel Fahrenheit 451. Well, our occasionally weekly podcast features Bursts chatting with different folks about tech security issues from an anarchist perspective. This week, rather than our usual guest, William Budington from the Electronic Frontier Foundation, we'll be joined by Pat Boyle from Unicorn Riot to talk about crypto-currencies like Bitcoin, the increased usage to enrich the far-right and how we can fight back. You can find this on Wednesday, alongside past issues of Error451 and this here Final Straw Radio show at  thefinalstrawradio.noblogs.org! Playlist here.

Welcome to Episode 41 of SunCast. Today we'll chat with a friend who has done some pioneering work in solar R&D and in setting the bar for Women in Solar. I had the privilege to work with Jing Tian when she first got to Trina Solar in 2014, and have been impressed from day One.  She was recently promoted as President of Trina's North America business unit. And I think that you'll understand after today's episode exactly why she has been able to achieve the great heights she presently enjoys. In today's episode, we get into detail about: Jing's journey through various startup failures to arrive at now the top regional position for one of the largest and most respected Solar manufacturers in the world. The contrast of working at solar startups in thin film and CPV versus one of the largest crystalline module manufacturers Jing's approach to new product introduction Her thoughts on career development, especially as a woman in a mostly male industry Of course we play hot or Not And I get Jing to dispel some wisdom learned from her viewpoint at the top of the foodchain, as well as books and other ways she keeps her mind sharp to run a global organization If YOU have someone or something you think should be on Suncast, you can shoot me an email, a LinkedIn message, or even just pop over to the website and leave me a quick Voicemail, right from your smartphone! That website is www.mysuncast.com and email is nico@mysuncast.com. This episode is brought to you in partnership with Solrates.com, the fast and Free online platform for providing your commercial customers with a credible lease financing proposal. If you have projects over $100K value, and you'd like to see how Solrates can help You quickly and easily deliver a financing proposal to your customers, please reach out to me directly for an invitation code to join the platform. Did I mention it's free? Enjoy this week’s episode of SunCast, with Jing Tian of Trina Solar.

Welcome to Episode 41 of SunCast. Today we'll chat with a friend who has done some pioneering work in solar R&D and in setting the bar for Women in Solar. I had the privilege to work with Jing Tian when she first got to Trina Solar in 2014, and have been impressed from day One.  She was recently promoted as President of Trina's North America business unit. And I think that you'll understand after today's episode exactly why she has been able to achieve the great heights she presently enjoys. In today's episode, we get into detail about: Jing's journey through various startup failures to arrive at now the top regional position for one of the largest and most respected Solar manufacturers in the world. The contrast of working at solar startups in thin film and CPV versus one of the largest crystalline module manufacturers Jing's approach to new product introduction Her thoughts on career development, especially as a woman in a mostly male industry Of course we play hot or Not And I get Jing to dispel some wisdom learned from her viewpoint at the top of the foodchain, as well as books and other ways she keeps her mind sharp to run a global organization If YOU have someone or something you think should be on Suncast, you can shoot me an email, a LinkedIn message, or even just pop over to the website and leave me a quick Voicemail, right from your smartphone! That website is www.mysuncast.com and email is nico@mysuncast.com. This episode is brought to you in partnership with Solrates.com, the fast and Free online platform for providing your commercial customers with a credible lease financing proposal. If you have projects over $100K value, and you'd like to see how Solrates can help You quickly and easily deliver a financing proposal to your customers, please reach out to me directly for an invitation code to join the platform. Did I mention it's free? Enjoy this week’s episode of SunCast, with Jing Tian of Trina Solar.

¡Vida rap es vida sana! Una semana más repasamos la cultura Hip Hop con la batería de temas recargada. Hoy hablamos del homenaje de Chulería, el trabajo por bandera de Mucho Muchacho que cumple 14 años y que ha querido festejar con un nuevo inédito. También os contamos la próxima referencia de One Path y Recycled J, Milagro, que ya comienza a dejarnos sonidos. Rels B o el nuevo adelanto de Denom también estarán presente en nuestro programa. En la entrevista del día tendremos a Juaninacka, el MC andaluz que vuelve al panorama con su disco Del Amor Y Otros Vicios. Un veterano de guerra que ha decidido comenzar la gira de este disco al otro lado del charco. También hablaremos de su trayectoria, su grupo pionero "La Alta Escuela" y curiosidades del artista que quizás desconozcáis ¿Te lo vas a perder? En el apartado de Descubriendo Joyas, tenemos calidad y juventud, un cóctel preciso que nos regalan Bang Cracker desde Sevilla -preparando su primer trabajo en solitario-; ERN, representando el rap malagueño; Y SitoFonk, más conocido por su faceta de YouTuber que nos regala el primer tema del año. En nuestro reportaje, Fer Busta nos trae esta semana temas con los que crecimos en esta cultura. Nombres como CPV, Tote King, Nack o el mítico 995 ocuparán sus tímpanos en el día de hoy. Por cierto, podéis mandarnos vuestros temas a través de las redes sociales. Para terminar, os traemos la AGENDA DEL FIN DE SEMANA para que estéis atentos de todos los eventos que se cuecen estos días: conciertos, shows, batallas, concursos....etc. Programa dirigido por Adrián Gómez (@Adri_DMC). Con la colaboración de Fer Busta (@FerBusta10) y José Verdu (@JoseVerdu_). Grabado en la Facultad de Periodismo de Cuenca (UCLM) SIGUENOS: @El5element0 y en Facebook e Instagram: El Quinto Elemento

Nos apasiona, nos hace vibrar, nos cautiva, nos crea adicción. Se que muchos ya lo saben, pero para el que no, hablo de la música Rap y la cultura que la rodea. Es por ello, que siempre hay que dar las gracias a los que han hecho posible que desde hace más de 25 años podamos disfrutar de esta música en nuestro idioma. No olvidar los orígenes, recordarlos con orgullo y, por supuesto, aprender de ellos. La humildad que tanta falta nos hace. No seríamos nada sin artistas y grupos como SFDK, Violadores del Verso, La Puta Opepe, CPV o, los Verdaderos Kreyentes de la Religión del Hip Hop. Ellos maduraron un sonido que en nuestro país comenzaba a despegar y que a día de hoy es imparable. Es por todo ello que, y ya lo comentaba Fer, VKR es una de las bandas a las que más le debemos y brindamos con ellos en el 20 aniversario de su primer disco: Más K dificultad. No hemos querido dejar pasar estas fechas tan destacables y tenemos con nosotros a uno de los miembros de este colectivo torrejonero. FJ Ramos estuvo con nosotros para conocer como empezó todo, que supuso ese disco, como ha evolucionado el rap y VKR desde entonces, próximos trabajos..... TODOS LOS DETALLES

This month, we'll be uploading a new episode every day! We want to hear from you, so please send your questions and feedback to allthingsvideopodcast@gmail.com. You can also like and comment on our Facebook page or Follow All Things Video on LinkedIn for the latest updates! In this episode, we offer a detailed explanation of the advertising industry value chain, from publishers and brands to agencies, networks, and programmatic ad exchanges like Supply-Side Platforms (SSPs) and Demand-Side Platforms (DSPs). We also provide an overview of advertising models, including CPM, CPC, CPA, and CPV pricing structures. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin Software, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Shareability, a social content company that makes videos people actually want to watch. They work with brands and influencers to create content that explodes across the web through social sharing and organic discovery. For years, Shareability has been topping the charts with crowd captivating videos for brands like Pepsi, Pizza Hut, Sony Entertainment, and Cristiano Ronaldo’s ROC, delivering over 1B views, 5M shares, and 50,000 press mentions. Check out some examples of their work on shareability.com. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Veja o post completo em: http://digitaisdomarketing.com.br/ddm-responde-17-o-que-compensa-mais-em-anuncios-de-video-no-facebook-cpv-ou-cpmo Olá Amigos do Digitais do Marketing. Seja bem vindos ao nosso décimo sétimo episódio do DDM Responde. Perguntas respondidas: • Qual a responsabilidade do governo em anunciar em sites ilegais e qual relação isso tem com adsense? • O que compensa mais em anúncios de vídeo no Facebook, CPV ou CPMO? • Com o crescimento dos adsblocks, qual a saída do anunciante? • Qual a diferença do Mailchimp e Active Campaing? • Qual a melhor estratégia para vender produtos para afiliados, trafego orgânico ou pago? www.digitaisdomarketing.com.br

In this VETgirl online veterinary CE podcast, we review updates in treatment for canine parvovirus (CPV). As parvovirus can result in severe dehydration, secondary hypovolemia, hypoglycemia, sepsis, and DIC, rapid identification, recognition of clinical signs, and treatment should occur to ensure the best outcome. In this Part 2 of 2 podcasts, we review the clinicopathologic results of parvovirus and focus on treatment of the critically ill pediatric patient.

In this VETgirl online veterinary CE podcast, we review updates in treatment for canine parvovirus (CPV). As parvovirus can result in severe dehydration, secondary hypovolemia, hypoglycemia, sepsis, and DIC, rapid identification, recognition of clinical signs, and treatment should occur to ensure the best outcome. In this Part 2 of 2 podcasts, we review the clinicopathologic results of parvovirus and focus on treatment of the critically ill pediatric patient.

In this VETgirl online veterinary CE podcast, we review updates in treatment for canine parvovirus (CPV). As parvovirus can result in severe dehydration, secondary hypovolemia, hypoglycemia, sepsis, and DIC, rapid identification, recognition of clinical signs, and treatment should occur to ensure the best outcome. In this Part 1 of 2 podcasts, we review the etiology, pathophysiology, and clinical signs of parvovirus.

In this VETgirl online veterinary CE podcast, we review updates in treatment for canine parvovirus (CPV). As parvovirus can result in severe dehydration, secondary hypovolemia, hypoglycemia, sepsis, and DIC, rapid identification, recognition of clinical signs, and treatment should occur to ensure the best outcome. In this Part 1 of 2 podcasts, we review the etiology, pathophysiology, and clinical signs of parvovirus.

Gauher Chaudhry is one of the pioneers of traffic driving. In fact he so influencial, he coined the term PPV (any traffic freaks will know that's kind of a big deal!) In this episode Gauher shares some of his best traffic advice and give us 6 ways that we can get targeted traffic... PPC, media buys, PPV, PPT, native ads and mobile traffic.

This is part 2 of the Paid Traffic Sources that No One Talks About series. Learn about the network called MediaTraffic.com. This is a CPV ad platform--these are pop-up ads but not the malicious spyware/malware kind of pop-up ads. These are pop-up ads that are permission based. Know more about it! Watch part 3: https://soundcloud.com/trafficstrategist/paid-traffic-sources-no-one-2 Get the free 1-hour Mini Course on how to get a MILLION visitors a year here: http://lp.imscalable.com/million-clicks Want more tips from Justin Brooke? Visit our blog http://imscalable.com/blog Have more questions? Leave a question below. Don't Forget To SUBSCRIBE For More Killer Marketing Tips! Email: info@imscalable.com Facebook: https://www.facebook.com/trafficstrategist Twitter: https://twitter.com/justinbrooke Instagram: http://instagram.com/xjustinbrookex LinkedIn: http://www.linkedin.com/in/justinbrooke

In this special podcast from Greentech Media, we talk with GTM Research Analyst Adam James and Dr. Khaled of Knowledge Industry Co. in Saudi Arabia about the development of renewable energy in Saudi Arabia, and a particular project called Renewable TaQati for RTV, which will be deployed in two phases: a pilot project generating 300 kWh per day, and a second phase consisting of developing a large-scale renewable farm with 30 GWh annual output. Both projects will be sited throughout the King Saud University campus in Riyadh.The pilot phase will utilize a multi-technology approach by deploying photovoltaics (PV), concentrated solar photovoltaics (CPV), concentrated solar power (CSP), as well as vertical and horizontal wind turbines to assess what technologies should be scaled for the larger farm. The transition to renewable energy in Saudi Arabia will face many of the challenges seen across global markets. When a nascent market implements policies intended to dramatically shift the electricity portfolio, it requires a workforce capable of implementing and maintaining the new system, an experiential learning curve with new technologies, and the influx of new investment. These challenges are most pronounced in the earliest stages of the renewable transition, which is why the strategies of the first developers to participate in the process are such a useful reference point in understanding the energy economy. The Renewable TaQati for RTV project has the potential to both overcome these challenges and contribute to a valuable learning process for Saudi Arabia as a whole. The unique partnership with King Saud University represents an investment not just in the project, but in developing human capital in the Kingdom and training the next generation of technical experts in the renewable energy field. In addition, the multi-technology renewable energy farm will inform the process of managing a broad technology portfolio— lessons that Saudi Arabia will need to apply on a national scale as their generation mix becomes increasingly diversified.

After you have an offer that's working in one channel, how do you scale it fast?  Russell shows you how to use other marketing channels to scale any offer fast. ---Transcript--- Hey everybody, this is Russell Brunson and this is the Marketing in Your Car podcast. I'm excited for today. It's a beautiful day here in Boise. I am excited about everything that's happening. I hope you guys are having a good time in your business as well. Yesterday, I shot a trailer video for the Marketing in Your Car podcast which is kind of fun so hopefully I'll get a lot more subscribers coming in which will be fun. We appreciate all you guys. Today, I want to talk about what we've been working on the last few days which is not so much what we've been working on but what we've been focusing on. We've been working on our supplement but what's been fun about it is we've been over this past two or three days, we've been really focusing on shifting the channels that we're marketing through. We found that, just in my business as a whole, there are a couple of channels that I'm really, really good at. By channels, I mean like a distribution channel, a different type of traffic. For example, a channel could be TV, newspaper could be a channel, radio could be a channel, things like that. Obviously we're online. Most people just lump the internet together as one big huge, it's the internet but it's obviously not. There are a lot of channels on the internet, almost more than you can even count. There are three or four channels that I personally am really, really good at. One is the joint venture affiliate channel. I'm really good at that channel. The next one is email media buying. We're really good at that channel. Direct mail, we're pretty good at that channel. Those are channels we're good at. We've focused primarily as we've rolled out our supplement on those channels. So far, it's doing really, really good. We keep adding in more pieces to that. For example, with email media buying, we found some lists that are converting, their offers are converting really well to. What we do because we want to make our offer evergreen is instead of sending out just one solo ad that goes out to the entire list once and then moving onto the next list, we set it up so that our solo ad goes out to a portion of that list every single week. For example, we have an ad running with World Net Daily right now, and I think their list is like a million people or something like that, so right now, our ad goes out to one seventh of the list every Monday, which is cool because every time it goes out, we make 50, 60, 100 sales, and it's just consistent though as opposed to we could send out one email, get a whole bunch of sales and then it ends. This way, we can do that and it rotates through it every seven or eight weeks, we've hit the entire list and then it starts over and keeps going. It's an evergreen type thing. We have something similar with our Dot Com Secrets local offer. We have a couple of people that mail to a percentage of their list every single day, it just rotates through their list. That way, it's more of an evergreen thing as opposed to just a one-time strategy. We've been doing those, studying the lists for it, finding joint venture partners, a bunch of stuff like that and it's been going really, really good but now that we're getting these channels dialed in and the numbers are working good, and they're consistent, what other channels can we add to this? It's been really fun looking at that because there are so many different ways to drive traffic. You have Facebook, we have Google, we have the other ad networks. We have PPV stuff, CPV, there's so many different channels and ways to do it. It can get overwhelming. What we've been doing is just really strategically looking at the ones that we want to test first. Some of them, again, that we're really good at doing and some we're really bad at doing so we're finding partners in each of those spaces like someone who is a lot better than me at Facebook because I don't think I'll ever be good at Facebook just because I can't stand logging into Facebook, so finding somebody who is good at that and let them run it, test it, and try a bunch of things, and maybe invest $1000 or $2000 in that source trying to see if we can make it work, testing it, trying it, and just perfecting it until we can get that channel to work. If we can't get that channel to work, that's fine too. That's one thing that a lot of people don't understand is that just because it works in one channel doesn't mean it's going to work in another channel. If we can't get it to work, then move on, try another channel and keep going through but it's just kind of fun. The reason I wanted to talk about this today is because about a year ago, I had a really interesting conversation with Perry Belcher who is one of the smartest marketers I've ever met, and a really cool guy too but he was talking about they had hired Mary Ellen Tribby to be their CEO for a year, year and a half, something like that. I remember when they first hired her, I said, “What was the reason why you brought her in to be your CEO?” He said, “Mary Ellen always says that us internet marketers, that we're crazy because we go out there and we spend all this time, effort, and money creating an offer, getting it out there. We launch it, make a bunch of sales, and then the next day, we're onto the next project.” He said, “The way Mary Ellen looks at business is more like a play. How crazy would it be if you were to make a big play, you go to hire the actors, the directors, and you guys practice for six months, and you go on, you go in Boise, Idaho, and you put on this play. It's a smashing success and everybody loves it, and then you just go home.” He said, “No, if that works, and you're making a ton of money off it, then you take that play on the road. You take that show on the road and you go to Chicago, and then Dallas, and Denver. You take it across the country and across the world. You turn that success into tens of millions of dollars.” He said, “That's the way that she looks at internet marketing is you create a good offer, and then you got to take it on the road.” That's what we've been really focusing on with our supplement is we created the good offer. Now we're taking it on the road and we're focusing on taking it to Dallas, Denver, and Chicago, and all these different channels. We've got direct mail going forward now. We have all these different things. We're just adding channel after channel after channel and taking that from an idea that right now is doing good money to by the time this year is out, it should be doing insane amounts of money just because we're really dialing in channel by channel, and perfecting each of those. Just something to think about in your own business and your own marketing is after you've got something working is taking that and changing the channel, and focusing on different areas, and really scaling it, taking your show on the road. I'm at the office. I hope you guys enjoyed that. If you like the Marketing in Your Car podcast, please go into iTunes and rate us. I would really appreciate it. I appreciate you guys. We'll talk to you all soon.

After you have an offer that’s working in one channel, how do you scale it fast?  Russell shows you how to use other marketing channels to scale any offer fast. ---Transcript--- Hey everybody, this is Russell Brunson and this is the Marketing in Your Car podcast. I’m excited for today. It’s a beautiful day here in Boise. I am excited about everything that’s happening. I hope you guys are having a good time in your business as well. Yesterday, I shot a trailer video for the Marketing in Your Car podcast which is kind of fun so hopefully I’ll get a lot more subscribers coming in which will be fun. We appreciate all you guys. Today, I want to talk about what we’ve been working on the last few days which is not so much what we’ve been working on but what we’ve been focusing on. We’ve been working on our supplement but what’s been fun about it is we’ve been over this past two or three days, we’ve been really focusing on shifting the channels that we’re marketing through. We found that, just in my business as a whole, there are a couple of channels that I’m really, really good at. By channels, I mean like a distribution channel, a different type of traffic. For example, a channel could be TV, newspaper could be a channel, radio could be a channel, things like that. Obviously we’re online. Most people just lump the internet together as one big huge, it’s the internet but it’s obviously not. There are a lot of channels on the internet, almost more than you can even count. There are three or four channels that I personally am really, really good at. One is the joint venture affiliate channel. I’m really good at that channel. The next one is email media buying. We’re really good at that channel. Direct mail, we’re pretty good at that channel. Those are channels we’re good at. We’ve focused primarily as we’ve rolled out our supplement on those channels. So far, it’s doing really, really good. We keep adding in more pieces to that. For example, with email media buying, we found some lists that are converting, their offers are converting really well to. What we do because we want to make our offer evergreen is instead of sending out just one solo ad that goes out to the entire list once and then moving onto the next list, we set it up so that our solo ad goes out to a portion of that list every single week. For example, we have an ad running with World Net Daily right now, and I think their list is like a million people or something like that, so right now, our ad goes out to one seventh of the list every Monday, which is cool because every time it goes out, we make 50, 60, 100 sales, and it’s just consistent though as opposed to we could send out one email, get a whole bunch of sales and then it ends. This way, we can do that and it rotates through it every seven or eight weeks, we’ve hit the entire list and then it starts over and keeps going. It’s an evergreen type thing. We have something similar with our Dot Com Secrets local offer. We have a couple of people that mail to a percentage of their list every single day, it just rotates through their list. That way, it’s more of an evergreen thing as opposed to just a one-time strategy. We’ve been doing those, studying the lists for it, finding joint venture partners, a bunch of stuff like that and it’s been going really, really good but now that we’re getting these channels dialed in and the numbers are working good, and they’re consistent, what other channels can we add to this? It’s been really fun looking at that because there are so many different ways to drive traffic. You have Facebook, we have Google, we have the other ad networks. We have PPV stuff, CPV, there’s so many different channels and ways to do it. It can get overwhelming. What we’ve been doing is just really strategically looking at the ones that we want to test first. Some of them, again, that we’re really good at doing and some we’re really bad at doing so we’re finding partners in each of those spaces like someone who is a lot better than me at Facebook because I don’t think I’ll ever be good at Facebook just because I can’t stand logging into Facebook, so finding somebody who is good at that and let them run it, test it, and try a bunch of things, and maybe invest $1000 or $2000 in that source trying to see if we can make it work, testing it, trying it, and just perfecting it until we can get that channel to work. If we can’t get that channel to work, that’s fine too. That’s one thing that a lot of people don’t understand is that just because it works in one channel doesn’t mean it’s going to work in another channel. If we can’t get it to work, then move on, try another channel and keep going through but it’s just kind of fun. The reason I wanted to talk about this today is because about a year ago, I had a really interesting conversation with Perry Belcher who is one of the smartest marketers I’ve ever met, and a really cool guy too but he was talking about they had hired Mary Ellen Tribby to be their CEO for a year, year and a half, something like that. I remember when they first hired her, I said, “What was the reason why you brought her in to be your CEO?” He said, “Mary Ellen always says that us internet marketers, that we’re crazy because we go out there and we spend all this time, effort, and money creating an offer, getting it out there. We launch it, make a bunch of sales, and then the next day, we’re onto the next project.” He said, “The way Mary Ellen looks at business is more like a play. How crazy would it be if you were to make a big play, you go to hire the actors, the directors, and you guys practice for six months, and you go on, you go in Boise, Idaho, and you put on this play. It’s a smashing success and everybody loves it, and then you just go home.” He said, “No, if that works, and you’re making a ton of money off it, then you take that play on the road. You take that show on the road and you go to Chicago, and then Dallas, and Denver. You take it across the country and across the world. You turn that success into tens of millions of dollars.” He said, “That’s the way that she looks at internet marketing is you create a good offer, and then you got to take it on the road.” That’s what we’ve been really focusing on with our supplement is we created the good offer. Now we’re taking it on the road and we’re focusing on taking it to Dallas, Denver, and Chicago, and all these different channels. We’ve got direct mail going forward now. We have all these different things. We’re just adding channel after channel after channel and taking that from an idea that right now is doing good money to by the time this year is out, it should be doing insane amounts of money just because we’re really dialing in channel by channel, and perfecting each of those. Just something to think about in your own business and your own marketing is after you’ve got something working is taking that and changing the channel, and focusing on different areas, and really scaling it, taking your show on the road. I’m at the office. I hope you guys enjoyed that. If you like the Marketing in Your Car podcast, please go into iTunes and rate us. I would really appreciate it. I appreciate you guys. We’ll talk to you all soon.