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Nicht wahr, aber nutzbar - der Systemische Psychotherapie-Podcast
Vom Host zum Gast...Ein Interview mit Enno Hermans? Ja, richtig gelesen. Ganz im Sinne von "Alles neu macht der Mai" hat Enno für diese Folge einmal die Seiten gewechselt und war quasi bei Sebastian zu Gast im eigenen Podcast.Und das mit seinem Lieblingsthema: Systemische Gruppentherapie und Multifamilientherapie. Hier gehen die Meinungen und Positionen im Feld weit auseinander: die einen stellen in Frage, ob es überhaupt eine spezifisch systemische Gruppentherapie gibt, die anderen finden es das naheliegendste schlechthin, dass systemische Psychotherapeut:innen auch mit Gruppen arbeiten und sehen sie als besonders prädestiniert dafür. Enno beschäftigt sich seit Anfang der 2000er Jahre intensiv mit unterschiedlichen systemischen Gruppentherapiekonzepten - von der hypnosystemischen Perspektive bis zur Multifamilientherapie - und was die unterschiedlichen Ansätze wechselseitig voneinander lernen können. Mit Sebastian kommt er darüber ins Gespräch, was bei der Umsetzung zu beachten ist und warum systemische Gruppentherapie einfach so viel Spaß macht. Wer also noch Anregungen oder Motivation braucht (vielleicht auch für die Gruppen-Fachkunde), der ist hier genau richtig!Weiterführende Literatur zur Folge:Molter, H., & Hargens, J. (Hrsg.). (2006). Ich – du – wir – und wer sonst noch dazugehört: Systemisches Arbeiten mit und in Gruppen. Vandenhoeck & Ruprecht.Holzer, C., & Kröger, H. (Hrsg.). (2019). Handbuch der systemischen Gruppentherapie. Carl-Auer Verlag.Asen, E. (2018). Praxis der Multifamilientherapie. Carl-Auer Verlag.Und natürlich, wie immer, sehr gerne Feedback, Anregungen und Kritik an nwan@gmx.deAnmeldungen zum PiA Festival sind weiterhin möglich unter piafestival.de
Send us a textIn our second episode covering the revival period of the Bulgarian Empire, we find out what happened to the man who replaced the dreaded Roman Slayer, and how a banished Prince gathered the aid of the Kievan Russ and came back with a vengeance, to rid the realm of his usurper cousin and deal a brutal blow to the Despotate of Epirus. The History of Modern Greece Podcast covers the events from Ancient Greece, the Roman Empire, and the fall of Constantinople in 1453, to the years under the Ottoman Empire, and 1821 when the Greeks fought for independence... all the way to the modern-day.Website: www.moderngreecepodcast.comMusic by Mark Jungerman: www.marcjungermann.comCheck out our 2nd Podcast: www.antecedors.com
Das Thema Kinderwunsch ist ein komplexes und höchst individuelles Thema und wird gerade bei Frauen oft mit der tickenden, biologischen Uhr in Verbindung gebracht. Die Frage: "Ist es irgendwann zu spät für ein eigenes Kind?" treibt viele an, sich irgendwann mit dem Ablaufdatum der eigenen Fruchtbarkeit zu konfrontieren. Social Freezing scheint eine Antwort darauf zu sein, oder vielleicht auch ein Ausweg und eine Möglichkeit die Zeit anzuhalten. In der neuen Podcast-Folge geht es um Anne Hartmanns persönliche Geschichte und wie diese zur Gründung von Onni Care geführt hat. Caro spricht mit ihr darüber, welche Möglichkeiten Social Freezing bietet und ob wir damit wirklich die Zeit anhalten können. Hier findet ihr mehr zu Annes Arbeit: Onni Care Plattform: https://onni-care.de/ ONNI Fertility Bot auf WhatsApp: https://onni-care.de/companion Instagram: https://www.instagram.com/onni.care/ TikTok: https://www.tiktok.com/@onni.care Anne von Onni Care LinkedIn: https://www.linkedin.com/in/anne-c-hartmann-b8411a145/ Und hier auch noch das Profil von Dr. Asen: https://www.wunschkinder-berlin.de/ueber-uns/dr-med-maurus-asen Hier kannst du dir dein Ticket für unser nächstes Festival sichern: https://www.artofbeingwoman.de/festival-holistic-fertility
Mednarodno javnost je zvečer pretresla nova napoved ameriškega predsednika Donalda Trumpa glede carin. Napovedal je namreč takojšnjo 90-dnevno zamrznitev dviga carin za vse države, razen za Kitajsko. Druge teme: - Nemški socialdemokrati in krščanska unija podpisali koalicijsko pogodbo - Državni svet izglasoval veto na zakon o zdravstveni dejavnosti - Svet ljubljanske psihiatrične klinike potrdil nov mandat Bojanu Zalarju
The Asylum Sensorium Asen 60 from C.L.E. Cigar Company is ranked 11th on the 2024 Cigar of the Year Countdown. Asylum Sensorium is a limited edition super premium offering from C.L.E Cigar Company, which was founded byChristian Eiroa. Notably, the blend is highlighted by tobacco grown by Christian's father,Julio R. Eiroa, known as Piñareno. Piñareno is a low-yield tobacco that is challenging to grow. If you know something about Julio R. Eiroa, you will realize he is no stranger to taking on the challenge of cultivating tobacco. Most notably, he overcame the significant challenge of bringing Authentic Corojo back to the market. Despite the difficulties associated with growing Piñareno, the Eiroas firmly believe it is worth the effort due to its exceptional flavor. Therefore, with the release of Asylum Sensorium, Christian decided to feature Piñareno in a super-premium cigar. Fittingly, he incorporated it into the Asylum brand, which is recognized for pushing boundaries—not just in terms of large ring gauges. In addition to its unique qualities, the premium nature of this cigar is evident, as the Asylum 60 comes with a price tag of $60.00. Full Details: https://wp.me/p6h1n1-uAA
The Asylum Sensorium Asen 60 from C.L.E. Cigar Company is ranked 11th on the 2024 Cigar of the Year Countdown. Asylum Sensorium is a limited edition super premium offering from C.L.E Cigar Company, which was founded by Christian Eiroa. Notably, the blend is highlighted by tobacco grown by Christian's father,Julio R. Eiroa, known as Piñareno. Piñareno is a low-yield tobacco that is challenging to grow. If you know something about Julio R. Eiroa, you will realize he is no stranger to taking on the challenge of cultivating tobacco. Most notably, he overcame the significant challenge of bringing Authentic Corojo back to the market. Despite the difficulties associated with growing Piñareno, the Eiroas firmly believe it is worth the effort due to its exceptional flavor. Therefore, with the release of Asylum Sensorium, Christian decided to feature Piñareno in a super-premium cigar. Fittingly, he incorporated it into the Asylum brand, which is recognized for pushing boundaries—not just in terms of large ring gauges. In addition to its unique qualities, the premium nature of this cigar is evident, as the Asylum 60 comes with a price tag of $60.00. Full Details: https://wp.me/p6h1n1-uAA
Antoine, aka 多多底料, is a French Mandarin teacher by day and a Chinese rap enthusiast by night. Today, he's here with a setlist of his favorite hip hop tracks. His original songs can be found here. Bonne écoute! Track 1: 芳草地 (The Fragrant Meadow) by DIGI GHETTO (艾志恒Asen/thomeboydontkill/mac ova seas/KIV/Mula Sakee/付思遥) Track 2: 威远故事 (The Story of Weiyuan County) by GAI周延 Track 3: 变蓝 (Turning Blue) by 也是福 (Eddie Beatz) feat. PO8 and 喜辰晨 Track 4: 亚特兰蒂斯陷落 (Atlantis Surrenders) by 弗兰德斯坦/C-Low Track 5: 春雪采耳 (Ear Cleanse In The Spring Snow) by 施鑫文月 and 小老虎 (Lil Tiger) Track 6: THE MESSAGE PT.2 by CREAM D and 艾热AIR Track 7: 落幕 (Sunset) by Asen (feat. GALI, 堵琳Caroline) Track 8: 囚 (Cage) by 李佳隆 (JelloRio) Track 9: 恨与爱 (Hate and Love) by AThree Track 10: 不负责 (Why u blame on me?) by Capper and (ノI A I)ノ♡ Track 11: 危险派对 by 王以太 Links to all these songs can be found on the ChinaTalk Substack. Learn more about your ad choices. Visit megaphone.fm/adchoices
Antoine, aka 多多底料, is a French Mandarin teacher by day and a Chinese rap enthusiast by night. Today, he's here with a setlist of his favorite hip hop tracks. His original songs can be found here. Bonne écoute! Track 1: 芳草地 (The Fragrant Meadow) by DIGI GHETTO (艾志恒Asen/thomeboydontkill/mac ova seas/KIV/Mula Sakee/付思遥) Track 2: 威远故事 (The Story of Weiyuan County) by GAI周延 Track 3: 变蓝 (Turning Blue) by 也是福 (Eddie Beatz) feat. PO8 and 喜辰晨 Track 4: 亚特兰蒂斯陷落 (Atlantis Surrenders) by 弗兰德斯坦/C-Low Track 5: 春雪采耳 (Ear Cleanse In The Spring Snow) by 施鑫文月 and 小老虎 (Lil Tiger) Track 6: THE MESSAGE PT.2 by CREAM D and 艾热AIR Track 7: 落幕 (Sunset) by Asen (feat. GALI, 堵琳Caroline) Track 8: 囚 (Cage) by 李佳隆 (JelloRio) Track 9: 恨与爱 (Hate and Love) by AThree Track 10: 不负责 (Why u blame on me?) by Capper and (ノI A I)ノ♡ Track 11: 危险派对 by 王以太 Links to all these songs can be found on the ChinaTalk Substack. Learn more about your ad choices. Visit megaphone.fm/adchoices
NBA冠軍出爐↓↓↓ (01:25) RIP Jerry West (02:50) G3戰報 (16:16) Finals MVP (21:03) P League冠軍賽 (28:14) 推歌時間~ 88rising & NIKI – Split、艾志恒Asen - 看不到你 別忘了小額贊助
Join Ben for his discussion with attorneys Taylor Asen and Trevor Savage about their recent $2.4 million verdict in Bangor, Maine in a case involving a surgical mal positioning that caused an arm injury and CRPS. Taylor and Trevor explain how they worked closely with the client to get her to the right specialist who could diagnose her medical condition. They talk about the challenges of presenting a CRPS injury at trial. They discuss how they resisted the defense effort to stipulate to liability and were able to present compelling evidence of corporate indifference and system failure in the lack of safeguards or systems to make sure that the surgery was done safely, and the lack of follow through, investigation, or changes that came out of this incident. They discuss how they responded to the defense's 11th hour surprise surveillance video, which the judge allowed into evidence over objection. They used the surveillance to further polarize the case and show the lie in the hospital's claim to be taking responsibility for its actions. They discuss the use of data analysis to recognize the true value of the case and to formulate the amount asked for in closing. About Taylor Asenwww.gideonasen.com Taylor specializes in medical malpractice cases, trucking accident cases, and other complex personal injury cases. He has recovered tens of millions of dollars for his clients. Taylor possesses a unique combination of intellect, competitive drive, and human empathy that makes him a powerful advocate for his clients. Taylor has dedicated his career to championing the interests of individuals who have suffered harm or injury from corporate misconduct, individual negligence, and bad medical care. Taylor's efforts on behalf of injured Mainers have resulted in several of the largest case settlements in Maine history. Recently, Taylor and his colleague Meryl obtained one of the largest jury verdicts in a child sex abuse case in Maine's history. Taylor has been recognized as one of Maine's leading plaintiff's attorneys. He is only one of two lawyer from Northern New England listed in Lawdragon's list of the top 500 plaintiff's attorneys in the nation—the other lawyer from Northern New England is his partner, Ben Gideon. Taylor is also included in Best Lawyers – Ones to Watch and Super Lawyers Rising Stars; these designations are given to attorneys that distinguish themselves during their first decade of practice. “Nobody is more committed to his clients than Taylor,” said Ben Gideon. “His mind is always working. It's not unusual for me to receive a call after midnight from Taylor, wanting to brainstorm about a thorny problem or about case strategy. Taylor is also a gifted legal writer, enabling our clients to gain the upper hand in motions and briefs submitted to the courts. When it comes to the full range of personal qualities and skills needed to achieve extraordinary client results, there are few lawyers I've met who can match Taylor.” Taylor is on the Board of Governors of the Maine Trial Lawyers Association and has served as Co-Chair of the MTLA's Legislative Committee for the past three years. Taylor has testified in the Maine Legislature on numerous occasions, and played a critical role in the fight to raise Maine's cap on wrongful death damages in 2019. Taylor also has experience litigating class action cases on behalf of employees, consumers, and victims of civil rights abuses. From 2019 to 2020, he co-counseled a class action on behalf of Maine prisoners who were denied treatment for Hepatitis C. That lawsuit resulted in a historic settlement with the Maine Department of Corrections, under which the DOC agreed to treat all incarcerated individuals who have chronic Hepatitis C. Taylor is an Adjunct Professor at Maine Law School, where he co-teaches Trial Advocacy. A native of Maine, Taylor is a graduate of Yale Law School. At Yale, Taylor worked in the Veterans Legal Services Clinic, representing veterans who were improperly denied disability benefits. After graduating from law school, Taylor clerked for federal judges in New York City and Newark, New Jersey. Taylor began his career at a law firm in New York, before returning to Maine to represent individual plaintiffs in personal injury lawsuits. Taylor's wife, Becca, is the Director of Recruiting and Professional Development at Bernstein Shur. Taylor and Becca live in Cumberland County with their three children, Davida, Vivienne, and Leon. What Clients Say About Taylor“The most fantastic Lawyer I have ever met. Caring considerate and great results.” – Hilarie B. “Taylor went above and beyond during the entire case. I felt valued, respected and as if I was the #1 and only client he had.” – Adam D. “Taylor was there, step by step, fighting for what is right and just, making sure we understood each process. He helped my family get the best outcome to move forward with our lives without regret.” – Cheri H. “Taylor Asen was everything we needed in a lawyer: professional, communicative, straight forward and determined. He also was everything we didn't expect: personable, always available, kind and thoughtful. We highly recommend his services.” – Arianna S. “Taylor Asen is the ultimate professional. He navigated us through the toughest time in our lives and handled our medical malpractice case with mastery. . . Most of all, he was human. His confidence and his friendly demeanor put us at ease and his empathy towards our situation made us feel like we wanted to win this case not just for us, but for him.” – Lisa H. EDUCATIONJ.D., Yale Law School, 2012M.A., Columbia University, 2007B.A., George Washington University (summa cum laude), 2006 RECOGNITIONSLawdragon's 500 Leading Plaintiff Consumer Lawyers, 2022The Best Lawyers in America ― “Ones to Watch,” 2021 – presentSuper Lawyers ― “Rising Star,” 2017 – presentAVVO – Rated 10/10 MEMBERSHIPSBoard Member, Maine Trial Lawyers AssociationCo-chair, Legislative Committee, Maine Trial Lawyers AssociationMember, Academy of Truck Accident AttorneysMember, American Association for JusticeMember, Right to Know Advisory Committee, Maine State Legislature, 2019-2022Member, U.S. Attorney for the District of Maine Selection Advisory Committee (2021)Chair, Maine Supreme Judicial Court IOLTA Working Group (2020) ADMISSIONSMaine (2016)U.S. Court of Appeals, Third Circuit (2014)U.S. District Court, Southern District of New York (2014)U.S. District Court, Eastern District of New York (2014)New York (2013) CLERKSHIPSLaw Clerk, Hon. Julio Fuentes, U.S. Court of Appeals for the Third Circuit, 2014Law Clerk, Hon. J. Paul Oetken, U.S. District Court for the Southern District of New York, 2013 About Trevor Savagewww.gideonasen.com Trevor is a skilled trial attorney who represents clients in claims involving medical malpractice, wrongful deaths and other complex personal injury cases. After completing a clerkship with the Maine Supreme Judicial Court, Trevor began his career at a large firm in Portland, representing medical providers, businesses, and insurance companies. Trevor's experience as a defense attorney gives him a unique perspective that he uses to give Gideon Asen's clients an advantage during litigation with insurance companies. A native of Maine, Trevor is a graduate of Emerson College in Boston, Massachusetts, and then the University of Maine School of Law. At Maine Law, he served as Managing Editor of the Maine Law Review and as a legal writing teaching assistant for first-year students. During law school—alongside his then-classmate and current colleague, Meryl Poulin—he distinguished himself as one of two “Prize Arguers” of their class and argued before the Maine Supreme Judicial Court. He and Meryl Poulin—another Gideon Asen attorney—later competed nationally as teammates on the Maine Law Moot Court Team, finishing in the top three of a competition of more than forty teams. While at law school, Trevor interned with the Appellate Division of the United States Attorney's Office and then with Judge Kermit V. Lipez of the United States Court of Appeals for the First Circuit. He also worked as a Student Attorney at the Cumberland County District Attorney's Office (winning his first two jury trials as a second-year law student). Trevor lives in North Berwick, Maine, with his wife, Amy, and two children, Jacob and Will. EDUCATIONJ.D., Maine Law School (cum laude), 2017B.S., Emerson College (summa cum laude), 2013 RECOGNITIONSSuper Lawyer's: Rising Star 2022- present MEMBERSHIPSAmerican Bar Association, MemberMaine State Bar Association, MemberMaine Trial Lawyers Association, MemberEdward Thaxter Gignoux Inn of Court, MemberManaging Editor, Maine Law Review (2016-2017)Maine Law Class of 2017 Prize ArguerFaculty Significant Achievement Award, 2017 ADMISSIONSMaine (2017)United States District Court for the District of Maine (2018)United States Court of Appeals for the First Circuit (2018) CLERKSHIPSLaw Clerk, Hon. Joseph M. Jabar, Maine Supreme Judicial Court, 2017-2018
On today's program, you'll hear a selection of conversations from and about this year's Anti-colonial Student Environment Network (ASEN) Training Camp, featuring zinemaker and ASEN organiser Willow, veteran environmental justice and Indigenous rights activist Uncle Winiata Puru, and Kokatha Mula Elder and anti-nuclear resistance leader Aunty Sue Coleman-Haseldine. Our thanks to Rochelle Humphrey and Genetic Circus Productions for the recording of Aunty Sue's talk.The 2024 ASEN Training Camp ran from 14-17 January at Camp Eureka on Wurundjeri Woi-wurrung Country, and was hosted by the Victorian branch (VicSEN). The Camp brought together over 100 activists and organisers from around the continent to share skills and strengthen our collective work towards liberation from colonial violence and climate catastrophe.Note: the ASEN membership voted during this year's AGM, held during the training camp, to change 'Australian' to 'Anti-colonial' in its name.
This episode is about Shadi Shahnavaz's insightful book “Working systematically with refugee families and couples: exploring trauma, resilience and culture” We discuss areas such as:-Effects of trauma-Seeking therapeutic help-Cross cultural therapy-Refugees lived experiences-Frameworks for engaging & supporting families and couplesShadi guides us through her personal and professional journey of working in this area and enlightens her process with case studies and resonances to develop compassionate & effective practiceBio:Dr Shadi Shahnavaz is a social worker and systemic therapist. She has worked for over 25 years with complex families and individuals and has extensive experience in working with refugees. Shahnavaz presents and provides training on attachment theory, working with trauma, and working systemically.Book reference: Shahnavaz, S. (2022). Working systemically with refugee couples and families: exploring trauma, resilience and culture. Taylor & Francis.Reviews:'Dr Shahnavaz is to be commended for writing such a useful book, especially during these times when the phenomenon of refugees is so prominent in our societies. It is unique because of its specific focus on couples and families and its systemic approach, examining the interactive implications of these forms of adversities. The inclusion of relevant clinical material brings to life the complexities of these painful realities, whilst it also indicates ways of effectively addressing them. The book will be a valuable resource both for specialists and for the general public.'Renos K Papadopoulos, PhD, Professor at the University of Essex, UK. Author of Involuntary Dislocation: Home, Trauma, Resilience and Adversity-Activated Development (Routledge, 2021)'An important and timely contribution to the clinical work with highly traumatized refugees and their families—very moving, personal and instructive! Essential reading for all practitioners listening to seemingly unspeakable narratives...'Dr E. Asen, Consultant Psychiatrist, University College London & Anna Freud National Centre for Children and Families, UK'At one level, Dr. Shahnavaz's honest new book is an academic text, with a comprehensive review of literature and an examination of the contemporary political and social contexts in which refugee lives are embedded. At the heart of the book are compelling real-life accounts of refugee couples' experiences and journeys, woven in with the author's reflexive experiences of migration. It is these narratives that transport the book from an academic text to a complex hybrid between historical biography and autobiography. The book is written in a lucid and accessible style and includes a helpful overview and critique of therapeutic interventions for refugee couples and families. It skillfully examines the controversial subject of whether cultural and linguistic matching between the family and therapist is necessary for the therapeutic relationship. The book is a "must read" for students and teachers of refugee studies; for clinicians working with refugees; for service providers and policy makers; for service users; and for all those who are interested in culture, couple and family relationships and the impact of transgenerational trauma.'Dr Reenee Singh, Consultant Family and Systemic Psychotherapist & Founding Director, London Intercultural Couples Centre at the Child and Family Practice, UK
Heute haben wir, der Alex und der Jan, eine Menge im Heidenpodcast zu besprechen. Wir wollen über das Jahreskreisfest Imbolg, oder auch Imbolc geschrieben, unterhalten. Ein heidnisches Fest der Säuberung und des Starts in den Frühling. Wir reden über Gullveig, die Gier und was sie mit den alten Göttern, den Asen gemacht hat. Welche Konsequenzen es hat, wenn wir der destruktiven Seite der Gier nachgeben. Dazu hat der Jan ein schönes Gedicht gefunden, dass wir Euch hier verlinken: https://das-blaettchen.de/2011/04/die-gier-4207.html Uns geht es dabei um das Gedicht, was die Seite sonst noch so veröffentlicht, wissen wir nicht und unterstützen es somit soweit auch nicht. Das heißt nicht, dass dort Blödsinn steht, es heißt nur, dass wir uns nicht weiter mit der Seite befasst haben. (Leider muss man das ja in diesen Tagen erwähnen und das hat auch was mit dem Gedicht zu tun.) Wir sprechen über unser Verständnis des Heidentums und des Neuheidentums. Wir freuen uns übrigens sehr, wenn ihr uns ein paar Bilder zusenden würdet, wie ihr das pagane Fest Imbolg gefeiert habt. Gerne auf Instagram, dann können wir daraus einen Beitrag machen, wenn wir das dürfen. Für heute wünschen wir Euch Menschen des Paganismus eine tolle Zeit.
Acknowledgement of Country//News/Headlines//Uncle Winiata Puru - ASEN CampEarlier this week, during the Australian Student Environment Network's Victoria Training Camp, Priya caught up with environmental justice and Indigenous rights activist Uncle Winiata Puru. Uncle Wini has a rich history of environmental activism in solidarity with Aboriginal sovereign-led movements, and brings a unique approach to resistance through an emphasis on song and dance in protest. Uncle Wini took a moment to offer his reflections about the power of dance as resistance, as well as on the ASEN Camp, which brought together over 100 activists and organisers at Camp Eureka on Wurundjeri Country to share skills and strengthen our collective work towards liberation.// Lachlan Challis - Darebin for PalestineLachie Challis, a primary school educator and long-time Darebin resident, joins us to talk about several upcoming actions being held by the Darebin 4 Palestine action group, and to share updates about the community's efforts to keep the Palestinian flag flying above the Preston City Hall. The first event is tonight's rally outside Federal Member for Cooper Ged Kearney's office, 6PM at 159 High Street, Preston, demanding that Ged takes stronger action in support of Palestine. This will be followed by another rally on Monday the 22nd of January at 5PM outside Preston City Hall encouraging Darebin residents to continue sending a strong message to Darebin Councillors that the community wants the Palestinian flag to stay flying until Palestine is free.// Dr. Awni Etaywe - Linguistic evidence in South Africa's ICJ caseForensic linguistics expert Dr. Awni Etaywe joins us this morning to discuss ‘incitement of genocide' and the role of linguistic evidence in South Africa's ICJ case against the colony of israel. Dr Etaywe is a lecturer in linguistics and researcher focusing on radicalisation and genocide, incitement to hatred, and digital deviance. He is a former United Nations Expert on Mission and Observer of human rights violations in the Democratic Republic of Congo, with training in international humanitarian law and the protection of civilians and children.// Nathan Van - Queer Connect's Choosing LoveNathan Van the creator of Queer Connect, a hub that looks to celebrate the richness of our local queer community and aims to provide a hub for people to see themselves represented proudly and fiercely across communities and industries. They're here to chat to us about their first campaign “CHOOSING LOVE” where they showcased 13 local creatives from a variety of backgrounds and industries and explored what love and chosen family means to them. Also with the aim to a stronger sense of community across the arts.// Assoc Prof Ntina Tzouvala - The function and limitations of the ICJAssociate Professor Ntina Tzouvala, an expert in international law based at the Australian National University's College of Law, joins us to unpack South Africa's case at the International Court of Justice against Israel regarding the application of the genocide convention in relation to Israel's assault on Palestinians in Gaza. Our conversation with Dr Tzouvala will include a discussion of differences between the provisional and measures stages of the case, details about the function of the ICJ, and an exploration of the possibilities and limitations of appealing to international legal mechanisms in the struggle for Palestinian liberation.// SongsFalasteen Flow - Big Rigs
Báo chí nói nhiều đến sự phụ thuộc của các doanh nghiệp Trung Quốc vào công nghệ bán dẫn Đài Loan, mạch sống của kinh tế thế giới thế kỷ 21, mà ít nhắc tới một sự lệ thuộc « còn lớn hơn nữa » về thương mại, đầu tư của hòn đảo này vào Hoa Lục. Evelyne Banh, cơ quan tư vấn BSI Economics, phân tích về một mối liên hệ « bất tương xứng » giữa hai bờ eo biển Đài Loan. Đã biết chắc ai sẽ thay thế tổng thống Thái Anh Văn lãnh đạo Đài Loan, nhưng tranh luận vẫn chưa dứt về tương lai khu vực dưới chính quyền Lại Thanh Đức. Câu hỏi vẫn là : Đảng Dân Tiến trong nhiệm kỳ bốn năm sắp tới liệu có đẩy hòn đảo nhỏ này đến gần chiến tranh hơn hay không ?Một trong những yếu tố cho phép tạm gác sang một bên kịch bản chiến tranh là do Đài Loan và Trung Quốc đã gắn kết quá chặt chẽ với nhau về kinh tế, thương mại và đầu tư.Theo các số liệu của bộ Thương Mại Đài Loan, đối tác thương mại quan trọng nhất của hòn đảo này là Hoa Lục và Hồng Kông. Năm 2023, xuất khẩu sang hai khu vực này chiếm hơn 35 % trong cán cân thương mại Đài Loan, tương đương với hơn 152 tỷ đô la. Hồng Kông và Trung Quốc cộng lại « nặng gấp đôi so với Hoa Kỳ » (76 tỷ đô la).Trả lời phỏng vấn RFI tiếng Việt, bà Evelyne Banh thuộc cơ quan tư vấn BSI Economics, trụ sở tại Paris, nhấn mạnh đến sự bất cân đối trong quan hệ kinh tế và thương mại giữa một ông khổng lồ thế giới và một hòn đảo tí hon nhưng lại đang nắm giữ nhiều chìa khóa quyết định :Evelyne Banh : « Xuất khẩu của Trung Quốc sang Đài Loan hiện tại tương đương với khoảng 2 % tổng kim ngạch xuất khẩu của nước này. Trong chiều ngược lại thì gần 20 % xuất khẩu của Đài Loan hướng về Hoa Lục. Như vậy có nghĩa là hơn 16 % GDP của Đài Loan tùy thuộc vào giao thương với Trung Quốc. Đó là một sự bất cân đối rất lớn đã nhiều lần bị Bắc Kinh khai thác để gây sức ép với Đài Loan. Chẳng hạn như trước ngày cựu chủ tịch Hạ Viện Mỹ bà Nancy Pelosi viếng thăm Đài Bắc hồi tháng 8/2022, hơn 2000 mặt hàng của Đài Loan đã bị trừng phạt. Hay là từ 2016, khi Đảng Dân Tiến lên cầm quyền, số du khách từ Hoa Lục đến Đài Loan cũng đã giảm mạnh. Hiện tại du khách Trung Quốc chỉ còn chiếm khoảng 3 % thay vì 15 % lượng du khách ngoại quốc vào Đài Loan như 8 năm trước đây.Về đầu tư, Đài Loan tiếp tục đầu tư vào Hoa Lục, đặc biệt là trong lĩnh vực công nghệ, mặc dù chính quyền Bắc Kinh đã liên tục thắt chặt thêm các biện pháp kiểm soát các doanh nghiệp ngoại quốc và ban hành những quy định chặt chẽ hơn về đầu tư trực tiếp nước ngoài. Trung Quốc vẫn là nơi thu hút hơn 50 % tổng đầu tư ở hải ngoại của Đài Loan. Trái lại, Đài Loan đón nhận chưa đầy 1 % FDI của các tập đoàn Trung Quốc. Đành rằng có dấu hiệu ‘bão hòa' trên thị trường ở Hoa Lục và các doanh nhân Đài Loan vẫn gặp khó khăn trong kế hoạch chuyển hướng sang Đông Nam Á. Thí dụ như năm 2022 Singapore chỉ thu hút 5 % FDI của Đài Loan, Việt Nam là 3 %. Do vậy thách thức đối với chính quyền ở Đài Bắc là phải tăng tốc tiến trình đa dạng hóa các hoạt động kinh tế của hòn đảo ».Thoát bóng Bắc Kinh, nhiệm vụ khó hoàn thành Căng thẳng địa chính trị giữa hai bờ eo biển Đài Loan, mối quan hệ mật thiết hơn giữa Đài Bắc và Washington cả về quân sự lẫn kinh tế khiến thương mại và đầu tư của Đài Loan vào Hoa Lục liên tục giảm trong những năm gần đây. Xuất khẩu sang Trung Quốc năm ngoái giảm 18 % so với hồi 2022 dù vẫn cao gấp đôi so với xuất khẩu vào Mỹ.Liên Hiệp Châu Âu trong bối cảnh tăng tốc chiến lược tự chủ về công nghệ đang ve vãn các nhà sản xuất linh kiện bán dẫn của Đài Loan hơn bao giờ hết, nhưng vẫn chỉ là « một chú lùn » bên cạnh hai đối tác thương mại lớn của Đài Bắc là Trung Quốc và Mỹ. Về đầu tư, như Evelyne Banh vừa giải thích, doanh nghiệp Đài Loan đã tìm cách « đa dạng hóa các điểm đến », cho dù trọng lượng của các nước Đông Nam Á, như Singapore và Việt Nam, vẫn còn rất khiêm tốn.Về đầu tư, nếu như Foxconn, đang hoạt động tại nhiều thành phố ở Hoa Lục, là một biểu tượng lớn trong lĩnh vực công nghiệp song phương, thì nhiều doanh nghiệp Đài Loan bắt đầu « thu hẹp hoạt động » hay « rời khỏi » Trung Quốc, một phần vì áp lực chính trị, nhưng chủ yếu do kinh tế Trung Quốc gặp khó khăn.Theo báo tài chính Nhật Bản Nikkei Asia, tổng đầu tư trực tiếp nước ngoài của Đài Loan vào Hoa Lục đã giảm 34 % trong 11 tháng đầu năm 2023. Trung Quốc không còn là điểm đến lý tưởng và đã bị đẩy xuống hạng 3 sau Mỹ và Đức : 37 % FDI của Đài Loan hướng về Hoa Kỳ, 15 % nhắm vào Đức và chỉ có 12 % tiếp tục đổ về Trung Quốc.Thống kê nói trên trái ngược hẳn với thời kỳ hoàng kim " từ giữa thập niên 1990 khi Đài Bắc và Bắc Kinh cùng xem kinh tế là một ưu tiên trong quan hệ song phương (…) và vào năm 2010, ở đỉnh điểm đã có khoảng 800.000 doanh nhân Đài Loan hoạt động ở Hoa Lục". Đó cũng là thời điểm Trung Quốc chiếm 80 % tổng đầu tư trực tiếp nước ngoài của Đài Loan.Trung Quốc dùng đòn kinh tế uy hiếp đối phương Sự « tuột dốc » nói trên, theo Evelyne Banh, bắt đầu từ khi Đảng Dân Tiến lên cầm quyền năm 2016 và tổng thống Đài Loan Thái Anh Văn chủ trương giảm bớt mức độ lệ thuộc vào một đối tác kinh tế, thương mại quá lớn là Trung Quốc. Đài Bắc thấy rõ là Bắc Kinh khai thác lá bài kinh tế để phục vụ những mục tiêu chính trị.Thí dụ gần đây nhất là bốn ngày trước bầu cử tổng thống Đài Loan, hôm 09/01/2023, Bắc Kinh loan báo « mở điều tra » và dọa tăng thuế nhập khẩu đối với nhiều sản phẩm của Đài Loan bán sang Hoa Lục. Biện pháp này nhằm đáp trả việc Đài Bắc hạn chế nhập khẩu hơn 2500 mặt hàng « made in China » vào thị trường tí hon với 24 triệu dân này.Vấn đề đặt ra là thông báo bên bộ Thương Mại Trung Quốc được đưa ra trước bầu cử tổng thống Đài Loan và khi đó ứng viên Đảng Dân Tiến có lập trường « cứng rắn với Bắc Kinh » đang dẫn đầu các cuộc thăm dò ý định bỏ phiếu. Mùa thu năm ngoái, sáng lập viên tập đoàn Foxconn Terry Gou đã đột ngột từ bỏ ý định ra tranh cử tổng thống Đài Loan. Nhiều nhà quan sát gắn liền quyết định này với vụ Bắc Kinh mở điều tra vì nghi ngờ Foxconn « trốn thuế ». Nhiều nhà quan sát cho rằng Trung Quốc đã tìm cách ngăn cản ông Gou ra tranh cử vì sợ rằng ứng viên này « cướp » chổ của ứng cử viên Quốc Dân Đảng có lập trường hữu hảo hơn với Hoa Lục.Kết quả bầu cử hôm 13/01/2024 minh chứng cho phân tích của của một giáo sư tại Đại Học Đài Loan, được tuần báo Courrier International trích dẫn : « Những áp lực càng trực tiếp và thô bạo của Trung Quốc càng có nguy cơ khiến công luận Đài Loan bất bình ».Thế nhưng làm thế nào để thoát khỏi cái bóng quá lớn của Bắc Kinh ? Evelyne Banh, cơ quan tư vấn BSI Economics, trả lời : Evelyne Banh : « Ưu tiên của tổng thống tân cử là đa dạng hóa các hoạt động kinh tế của hòn đảo, giảm bớt lệ thuộc vào Trung Quốc. Thực ra ông Lai Thanh Đức sẽ tiếp tục đi theo đường lối của người tiền nhiệm là tổng thống Thái Anh Văn nhằm giúp Đài Loan bớt bị áp lực, đồng thời củng cố liên hệ về kinh tế của hòn đảo này với các nền dân chủ lớn khác trên thế giới và với các nước lân cận. Chính quyền sắp tới sẽ nỗ lực vận động để gia nhập hiệp định thương mại xuyên Thái Bình Dương, tăng cường hợp tác với các nước trong khu vực, từ Úc đến Nhật Bản, Việt Nam hay Singapore. Từ 2016, Đài Loan cũng đặc biệt chú ý đến mối quan hệ với các nước đang phát triển, nhất là trong các lĩnh vực thương mại, kỹ thuật nông nghiệp, với từ ASEAN đến Úc và New Zealand ».Chiến tranh thiêu rụi 10 % GDP toàn cầu Trong phát biểu đầu tiên hôm 13/01/2024, tổng thống tân cử Đài Loan Lại Thanh Đức cam kết nỗ lực « phát triển và đẩy mạnh quan hệ và hợp tác kinh tế, thương mại » với Trung Quốc. Điều đó không cấm cản Bắc Kinh tiếp tục khẳng định lập trường « vững như bàn thạch và quyết tâm thống nhất » đất nước, đưa Đài Loan về với Hoa Lục. Nhiều nhà quan sát cho rằng thái độ hằn học của Trung Quốc với hòn đảo nhỏ ở bên kia eo biển Đài Loan xuất phát từ căng thẳng địa chính trị với phương Tây, mà chủ yếu là với Mỹ : Đài Loan là một lá chủ bài giúp Âu Mỹ bớt bị lệ vào kinh tế Trung Quốc, như ghi nhận của chuyên gia về Đài Loan Huai Shing Yen trên báo Le Monde (22/09/2023). Đó là điều mà Bắc Kinh muốn tránh bằng mọi giá. Đài Loan, công cụ để Mỹ tách rời khỏi Trung Quốc Chỉ là một hòn đảo nhỏ nhưng Đài Loan lại chiếm thế gần như độc quyền trong một lĩnh vực công nghệ được coi là « mạch sống » của kinh tế thế giới thế kỷ 21. Công nghệ bán dẫn đang tạo ra đến « 5,6 % trị giá gia tăng cho kinh tế toàn cầu », như hãng tin tài chính Mỹ Bloomberg (ngày 10/01/2024) đã thẩm định.Nhờ vào một vị trí chiến lược về địa lý, eo biển Đài Loan với chiều rộng chưa đầy 200 km lại là nơi mà 48 % các tàu chở hàng của thế giới phải đi qua, để đưa hàng từ các nhà máy của Trung Quốc đến tận các hải cảng của Âu Mỹ. Một cuộc xung đột vũ trang trong vùng biển này tai hại « gấp bội » so với tất cả những gì mà thế giới đã trải qua từ trước tới nay : các hoạt động xuất nhập khẩu không chỉ của Đài Loan và Trung Quốc với phần còn lại của thế giới sẽ bị gián đoạn, mà thậm chí các nước trong vùng, từ Nhật Bản đến Úc cũng sẽ bị vạ lây.Nghiên cứu của Bloomberg chỉ ra rằng 80 % giao thương của Nhật Bản, Hàn Quốc và các nước ASEN sẽ sụt giảm trong trường hợp nổ ra chiến tranh, toàn bộ giao thương Mỹ-Trung bị đóng băng. Kinh tế Đài Loan « hoàn toàn sụp đổ », gần 17 % GDP của Trung Quốc cũng sẽ bốc hơi và 6,7 % GDP của Hoa Kỳ tan thành mây khói …Do vậy, theo Bloomberg, Bắc Kinh sẽ không dại để khai hỏa vào một nguồn cung cấp chip điện tử bảo đảm hơn 50 % thị trường của toàn cầu, một lĩnh vực mang tính sống còn ngay cả với các tập đoàn Trung Quốc.Thế nhưng, lá bùa hộ mạng đó của Đài Loan xem chừng cũng có giới hạn. Chuyên gia về tài chính cơ quan tư vấn BSI Economics Evelyne Banh giải thích :Evelyne Banh : « Đúng là Trung Quốc có trọng lượng về kinh tế quá lớn so với của Đài Loan, nhưng từ nhiều năm nay, Bắc Kinh phải đối mặt với nhiều thách thức cả về đối nội lẫn đối ngoại và những thách thức đó đè nặng lên tiềm năng tăng trưởng lâu dài của nước này. Trái lại, Đài Loan tuy rất nhỏ so với ông khổng lồ sát cạnh, nhưng lại là một nền kinh tế năng động và tăng trưởng nhờ những phát minh kỹ thuật … Đài Loan thống lĩnh ngành công nghiệp bán dẫn toàn cầu và đang ở trên đỉnh cao của cả một chuỗi cung ứng …. Tuy nhiên, khi mà 25% GDP của Đài Loan phụ thuộc vào công nghệ bán dẫn thì đây cũng chính là một cái bẫy, vì như vậy kinh tế của hòn đảo này lệ thuộc vào những trồi sụt thất thường của mảng công nghệ bán dẫn (…) Cũng như nhiều nền kinh tế khác trong vùng Đông Bắc Á, Đài Loan đang thiếu nhân tài, thiếu một đội ngũ kỹ sư, chuyên viên kỹ thuật… để giữ được vị trí hàng đầu trong lĩnh vực công nghiệp nhạy cảm này. Vấn đề càng thêm nghiêm trọng do dân số Đài Loan cũng đang trên đà lão hóa. Tỷ lệ sinh đẻ ở Đài Loan là chưa đầy một đứa trẻ một đầu người ». Trong nghiên cứu hồi tháng 11/2023, cơ quan tư vấn BSI Economics nhắc lại lời lãnh đạo tập đoàn bán dẫn Đài Loan TSMC Mark Liu : Trong trường bị Trung Quốc chiếm đoạt, TSMC sẽ làm tất cả để « vô hiệu hóa các cơ sở của mình », thay vì để lọt vào tay Trung Quốc. 90 % số nhà máy của TSMC là nằm trên lãnh thổ Đài Loan.
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Odin beherrscht den Norden. Seine Söhne Loki und Thor sind an seiner Seite. Doch da kommt ein Herausforderer: Jesus. Er will keinen Krieg. Nein, er will Schach spielen und damit die Zukunft entscheiden.
Apple anuncia la suspensión de las ventas de sus modelos de reloj Apple Watch Series 9 y Ultra 2 en EE. UU. debido a una disputa de patentes con la empresa de tecnología médica Masimo. Esta medida se produce tras un fallo de la Comisión de Comercio Internacional (ITC) que respalda la decisión de un juez de enero y envía el caso a una revisión presidencial de 60 díasEn un movimiento sorprendente, Apple ha decidido detener las ventas de sus modelos más recientes de Apple Watch en los Estados Unidos. Esta decisión llega tras un fallo de la Comisión Internacional de Comercio (ITC) que sostiene la violación de patentes por parte de Apple en su tecnología de sensor de oxígeno en sangre. Este movimiento preventivo de Apple, aunque inusual, muestra el impacto potencial de las decisiones de la ITC en grandes corporaciones.Esta medida podría afectar significativamente la disponibilidad del producto en EE. UU. La controversia se centra en la tecnología de sensor de oxígeno en sangre de los relojes Apple, introducida por primera vez en el modelo Series 6 en 2020. Masimo, una empresa conocida por su tecnología de oximetría de pulso, ha acusado a Apple de infringir varias de sus patentes en esta área. La disputa legal entre Apple y Masimo se ha intensificado, involucrando múltiples demandas y acusaciones de robo de secretos comerciales y tecnología.La prohibición afecta solo a las ventas en EE. UU. de los modelos específicos con la función de monitoreo de oxígeno en sangre. La disputa legal subraya la delicada interacción entre la innovación tecnológica y los derechos de propiedad intelectual, así como el papel de las grandes corporaciones en la navegación del paisaje de patentes. Además, el caso plantea preguntas sobre la rapidez y eficacia del sistema judicial en abordar disputas tecnológicas complejas.Mientras el mundo tecnológico observa, Apple planea apelar la decisión y buscar alternativas para mantener sus productos disponibles en EE. UU. El impacto a largo plazo de esta prohibición en la estrategia de Apple y en el mercado de la tecnología wearable es incierto, con posibles repercusiones en sus relaciones con los consumidores y en la industria en general.
Leonardo Asen and discuss his journey from playing junior hockey to now being the head coach of Huddinge Hockey J20.
Gideon Asen attorney, Trevor Savage, joins the podcast to talk about a recent case he and Ben Gideon tried involving a delay in diagnosis of prostate cancer. Ben and Trevor discuss some of the legal challenges they had to overcome and how they used focus groups and big data to identify key issues and frame the case effectively for trial. They discuss their approach to voir dire, opening statements, use of demonstrative aides and order of witnesses. About Trevor SavageTrevor is a skilled trial attorney who represents clients in claims involving medical malpractice, wrongful deaths and other complex personal injury cases.After completing a clerkship with the Maine Supreme Judicial Court, Trevor began his career at a large firm in Portland, representing medical providers, businesses, and insurance companies.Trevor's experience as a defense attorney gives him a unique perspective that he uses to give Gideon Asen's clients an advantage during litigation with insurance companies.A native of Maine, Trevor is a graduate of Emerson College in Boston, Massachusetts, and then the University of Maine School of Law. At Maine Law, he served as Managing Editor of the Maine Law Review and as a legal writing teaching assistant for first-year students.During law school—alongside his then-classmate and current colleague, Meryl Poulin—he distinguished himself as one of two “Prize Arguers” of their class and argued before the Maine Supreme Judicial Court. He and Meryl Poulin—another Gideon Asen attorney—later competed nationally as teammates on the Maine Law Moot Court Team, finishing in the top three of a competition of more than forty teams.While at law school, Trevor interned with the Appellate Division of the United States Attorney's Office and then with Judge Kermit V. Lipez of the United States Court of Appeals for the First Circuit. He also worked as a Student Attorney at the Cumberland County District Attorney's Office (winning his first two jury trials as a second-year law student).Trevor lives in North Berwick, Maine, with his wife, Amy, and two children, Jacob and Will.
Serious Sellers Podcast auf Deutsch: Lerne erfolgreich Verkaufen auf Amazon
Haben Sie jemals darüber nachgedacht, wie Sie mit Amazon Brand Analytics die Top-Marken und Bestseller identifizieren können? Stellen Sie sich vor, Sie könnten die effektivsten Keyword-Strategien Ihrer größten Konkurrenten kennenlernen und nutzen. In dieser spannungsgeladenen Episode geben wir Ihnen genau diese Einblicke. Gemeinsam erforschen wir die Möglichkeiten von Helium 10, einem Tool, das Sie dabei unterstützt, Ihre Konkurrenten auf Amazon genau zu analysieren und deren Aktivitäten und Erfolgsgeheimnisse zu entschlüsseln. Kommen Sie mit auf eine Reise in die Welt der Verkäuferstrategien, Keyword-Optimierungen und PPC-Trends. Wie können Sie die Suchbegriffe und PPC-Trends Ihrer Konkurrenten analysieren und Ihre eigenen Strategien verbessern? Und was ist das Geheimnis hinter der Nutzung von Helium 10, um das Beste aus diesem Tool herauszuholen? In dieser Episode wird das alles und noch mehr enthüllt. Wir gehen auch auf verschiedene Pläne von Helium 10 ein und erklären, wie Sie einen Rabattcode erhalten können. Um keine neuen strategischen Einblicke und Tipps zu verpassen, abonnieren Sie unseren Podcast und bleiben Sie immer auf dem Laufenden. Lassen Sie uns gemeinsam die Amazon-Welt erobern und die Konkurrenz überholen! In Folge 94 des Serious Sellers Podcast auf Deutsch, Marcus diskutieren: 01:15 - Recherchiere die besten Suchbegriffe aus der Hochsaison 02:25 - Finden den Bestseller mit der Amazon Brand Analytics 04:44 - Neu: Historische Keyword Recherche mit Cerebro 10:08 - Welche PPC Suchbegriffe machen den Umsatz der Amazon Produkte 14:54 - Werde Alamiert über Rabatt Aktionen deiner Konkurrzen mit Insight Dashboard 21:50 - Schlage deine Wunschfunktionen für Helium10 vor Transkript Marcus Mokros: In der heutigen Episode erwarte dich wieder eine Verkäuferstrategie-Spezialausgabe. Wir gehen über Helium 10 und wie du es Maximum daraus holst, und hier in dieser Episode speziell durchleuchten wir unsere stärksten Konkurrenz. Wie haben Sie sich entwickelt mit Ihren Keyboard-Strategien? Wie haben Sie Ihre Keyboards, ihre Suchbegriffe optimiert aktuell, aber auch in der Vergangenheit, zu speziellen Events Und wie kannst du dir anzeigen lassen, welche Aktivitäten deine Konkurrenten über den Tag durchführen, zb. Preiserhöhnen, rabattaktionen schalten, ihr Listing bearbeiten? All das erfährst du in dieser Episode. Hallo zusammen und willkommen beim Serious Seller Podcast auf Deutsch. Mein Name ist Markus Mockross, und das ist die Show, in der wir alles um Amazon, fba, private Label besprechen, was Unzendler, auf Deutsch gesagt, ernsthafte Umsätze generiert. Daher auch der Name der Show Serious Seller Podcast auf Deutsch. Marcus Mokros: Und damit kommen wir direkt zum Punkt 1. Konkurrenzumsätze in der letzten Saison. Wofür kann das interessant sein? Ja, stell dir mal vor, du hast ein Produkt, was du dir gerade angucken möchtest, und das hat aktuell Nebensaison. Wenn du jetzt recherchierst nach den Umsätzen deiner Konkurrenten, nach den Suchbegriffen, die sie verwenden Du bekommst nur unrelevante Daten. Vielleicht ist es sogar so, dass viele Händler aktuell gar nicht anbieten, weil sie in der Nebensaison gar keine Lagerkosten haben wollen und keine PPC-Werbung schalten. Und du breitest dich vor mit einer Basis von Daten, die komplett anders sein wird, so bald die Käufer kommen in der Saison, und darum dreht sich unser erster Heck. Und als erstes wollen wir dann mal rausfinden, wen wir überhaupt unter die Lupe nehmen wollen als unseren Konkurrenten. Marcus Mokros: Wie machen wir das denn, wenn der gerade gar keine Produkte aktiv hat? Dafür gibt es eine Möglichkeit, und zwar die Amazon Brand Analytics. Dafür kannst du es benutzen. Wenn du deine Marken registriert hast bei Amazon und in der Markenregistrierung bist, hast du das Tool. Das ist ziemlich cool, Das zeigt ja einiges an Daten, und deswegen wollen wir es jetzt benutzen. Marcus Mokros: Nimm mal hier ein Beispiel Wir wollen Strohhalme verkaufen, aber Sonderstrohhalme mit Weihnachtsmotiven. Jetzt, wo ich die Episode aufnehme, anfang September die Sommerferien sind gerade vorbei Absolut unrelevant, niemand kauft die Dinger, und deswegen kannst du auch davon ausgehen, dass die Suchergebnisse komplett anders sind. Die Leute schalten dafür keine Werbung, die sind vielleicht nicht mal findbar. Deswegen unser Ziel mit der Brand Analytics von Amazon. Wir wollen jetzt erstmal überhaupt die Bestseller identifizieren, und dafür locken uns im Cell Essential ein und rufen die Brand Analytics auf und wählen als Datum das Datum, was für uns relevant ist, zum Beispiel der letzte Dezember. Der ist doch sicherlich recht relevant, um die Umsätze von Weihnachtsstrohhalm anzugucken, Und deswegen wählen wir als Zeitraum den Dezember aus letzten Jahres, 2022, und setzen den Zeitraum auf Monatlich. Wir wollen uns den ganzen Monat angucken lassen, und damit schicken wir die Anfrage ab und bekommen von Amazon jede Menge Daten zurück Und unter anderem auch, wer denn die meisten Klicks bekommen hat in der Kategorie, wer die Top Brands waren, wer der Bestseller waren, und das interessiert uns, wer ist der Bestseller für den wichtigsten Suchbegriff in dieser Nische? Marcus Mokros: und den nehmen wir uns damit als Basis. Falls du es nicht hast, kein Problem, du kannst es auch einfach machen mit einer Marke, die du jetzt aktuell findest, die dein Produkt anbietet. Höchstwahrscheinlich wird die auch schon letzten Dezember verkauft haben oder eben in der letzten Saison und wird ja auch jede Menge Daten geben. Dann gehen wir weiter, und das ist der nächste Schritt. Da öffnen wir Helium, tensy, rebro und das Keyword Tool, in dem wir Suchbegriffe recherchieren können, und denkt da als Anwendungsbereich einfach mal an Produkte vielleicht, die sich speziell als Geschenk eignen oder die zu einem bestimmten Zeitraum im Jahr einfach viel mehr nachgefragt werden, zum Beispiel Produkte, die für Muttertag heiß laufen, oder sei es der Suchbegriff Dekoration, frühling jetzt Anfang September wahrscheinlich absolut irrelevant. Marcus Mokros: Oder sei es Deutschlandflagen, könnte ich mir vorstellen, wird auch nicht so viel verkauft wie zum Beispiel während der letzten WM. Wenn so bald Fußball ist, europameisterschaft, da laufen Dinger heiß. Also all solche Produkte, die haben ihre Saison, und da willst du dann passend zum Datum gucken können, und das machen wir genau jetzt. Als erstes nehme uns mal die Asens, die Amazon Artikelnummern von den Konkurrenten, die wir uns angucken wollen, hier in die Zerebro Suchmaske rein, oder eben, wenn du es halt aus der Brand Analytics hast, nimmst du daraus ich habe es mal hier für das Beispiel genommen einfach die beiden passenden Strohhalmsets, die ich hier auf Amazon sehe, die solche Weihnachtsmotive haben, das ist einmal einer mit weißen Strohhalm, der goldene Punkte und Sterne hat sicherlich typisch Weihnachten und einmal einer mit komplett golden Strohhalm, und da gehe ich jetzt davon aus, das sind meine Weihnachtsmotive, die passend sind für meine Abfrage. Marcus Mokros: Die werfe ich jetzt mal in Zerebro rein und klick direkt mal auf Keywords erhalten und gucke, was mir da ausgespuckt wird als wichtigste Suchbegriffe, und da bekomme ich 1600 Keywords zurück, für den diese Papierstrohhalme auftauchen. Also Trinkhalm, gold Strohhalm, schwarz gold, weihnachtsstrohhalme sehe ich auch schon dabei. Jetzt gehe ich mal mal ein bisschen tiefer und ändere jetzt hier die Suchmasken und klicke auf Suchvolumen und sag mal, zeig mir nur Suchbegriffe an, für die die Produkte auftauchen, die mindestens 300 Aufrufe im Monat haben also wirklich Suchbegriffe, die auch wirklich viel benutzt werden. Und dann trage ich noch einen zweiten Filter ein, und zwar Position. Und da sage ich Zerebro zeigt mir nur die Suchbegriffe an mit mindestens 300 Suchen im Monat, für den meine Artikel auf Rang 1 bis 15 erscheinen, also für die ich auch noch weit oben findbar sind, und da wird es schon mal deutlich dünner. Marcus Mokros: Jetzt habe ich nur noch drei Keywords, die hier mal eine Suche passen. Das sind überraschenderweise Strohhalme-Gold, plastik-bestärk-gold und Strohhalme-Hochzeit. Also noch gar nichts mehr zu lesen von diesem Weihnachtszug begriffen, einfach weil es gerade außerhalb der Saison ist. Und jetzt lösen wir das Problem. Es gibt einen neuen Button. Den hast du, wenn du Helium-Ten mindestens jetzt in der Diamond-Version hast. Marcus Mokros: Die hatten vorher nur die Elite-Mitglieder Das Helium-Ten-Paket, was 400 Dollar im Monat kostet, und das ist jetzt eine Stufe runtergerutscht. Das ist jetzt auch zugänglich für alle Diamond-Mitglieder. Eine große Sache. Ich weiß, die Elite-Mitglieder haben das Regel benutzt und sich regelüber gefreut über das Update. Und da klicke ich jetzt mal auf den Button, Und was ich dann bekomme, ist eine Statistik, die mir zeigt, für wie viel Suchbegriffe in den Organischen suchen und in den PPC anzeigen dieses Produkt über die Zeit findbar ist. Marcus Mokros: Und was eine Überraschung in den Weihnachts-Wintermonaten sind, ist, deutlich mehr Suchbegriffe, für die es findbar ist. Und dann geht das Ganze runter. Und in diesem Balkengraf klicke ich jetzt mal auf den Dezember 2022 und klicke auf Filter anwenden. Jetzt lädt sie Reblow einmal neu Und was ist jetzt passiert? Ich habe plötzlich andere Keywords, die mir angezeigt werden, mit den gleichen Filtern, die ich vorhin benutzt habe, aber jetzt filter ich einfach den Datenstand vom Dezember 2022 und nicht mehr den aktuellen Monat, und damit habe ich diesen Suchbegriff, zum Beispiel Strohhalmhochzeit, nicht mehr drin. Ich sehe hier Strohhalme Gold, goldestrohalbe Papierstrohhalme und Strohhalme Weihnachten Eine andere Sortierung als bei meiner Suche vorhin. Marcus Mokros: Das Suchvolumen hat sich plötzlich geändert, weil wir jetzt ganz andere Daten haben. Wir recherchieren jetzt wirklich anhand der Daten in der Saison, anhand der Daten zu dem Zeitpunkt, wo wirklich die Kaufnachfrage da ist, nach unseren Strohhalmen Weihnachtsmuster, und jetzt haben wir eine ganz andere Basis, um unser Listing zu erstellen, unser Listing zu optimieren und unsere PPC Kampagnen zu erstellen. Nehmen wir ruhig noch ein zweites Anwendungsgebiet jetzt, und zwar analysiere, welche PPC Keywords den Umsatz machen und da zum Beispiel welche Keyword Rankings von einem Monat mit hohen Umsatz, und da zum Beispiel, welche Keywords speziell, welche PPC Keywords siehst du in einem Monat mit hohen Umsatz? Wenn du das jetzt mal vergleist und nimmst dir einen Monat, wo der Konkurrent einen tieferen Umsatz hat, einen deutlich tieferen Umsatz, und dann vergleiste mal, welche PPC Keywords siehst du jetzt und verstehst, welche sind weggefallen. Dann weißt du auch automatisch, welche PPC Keywords sind jetzt für den Umsatzrückgang verantwortlich. Marcus Mokros: Und die Analyse sagt dir was sind die effizienten Suchbegriffe, interessante Technik, oder zum Beispiel gibt es mehrorganische Suchbegriffe plötzlich? Das ist auch interessant zu wissen. Wächst die ganze Nische oder geben die Konkurrenten mehr oder weniger Geld für PPC aus? In dem Beispiel gerade haben wir das gesehen, dass in bestimmten Monaten gar keine PPC Werbung mehr geschaltet wurde, und damit hat Cerebro uns auch weniger Treffer angezeigt in den bestimmten Monaten. Also viele Anwendungsgebiete. Und dafür nehme ich mal hier ein anderes Beispiel Produkt, und zwar Reifentaschen, kennst du vielleicht. Marcus Mokros: Wenn es Zeit ist was ja wieder bald ist für die Winterreifen, dann kommen die Sommerreifen vom Auto runter, und manche Leute packen die dann nochmal in Reifentaschen ein, damit die auch schön sauber bleiben, nicht zu stauben oder eben beim Transport das Auto nicht schmutzig machen. Und da habe ich jetzt auch den Eindruck, dass es dafür eine sehr, sehr starke Saison geben mag. Also gehe ich jetzt mal auf Amazon und gib den Suchbegriff Reifentaschenset in die Suche ein und ziehe mir mal den Bestseller raus. Das sind hier Cienfira-Set für Reifentaschen für 18,99,. Marcus Mokros: Schöner Preis. Dir ticke ich nur mal, kopiere ich mir jetzt und füge sie hier in Cerebro ein klick auf Keywords erhalten, dann bekomme ich ja jede Menge Suchbegriffe angezeigt, für das dieses Reifentaschenset auftaucht, und zwar 619 gefilterte Keywords, die ich hier bekomme. Auch für dieses Beispiel klick ich auf Historischen Trend Anzeigen, und jetzt sehe ich wieder schön meine Grafik, in welchen Monat in den letzten 12 Monaten, in den letzten 24 Monaten, so wie es mir anzeigen möchte, sehe ich denn hier wieviel Keywords, und das unterteilt in organische Keywords und in die Anzahl der PPC Keywords. Und da fällt mir auf, dass der Anbieter zwischen Oktober und März PPC Kampagnen geschalten hat und zwischen April und September keine mehr, und seine, die die Menge der Suchbegriffe unter dir aufhinde, ist, die gehen konstant runter. Also dadurch, dass seine ppc Kampagne abgeschaltet hat, hat er weniger und weniger Umsatz. Und jetzt aktuell im September, ist die Anzahl der, der der Suchbegriffe, unter die seine, sein z auftaucht, am geringsten. Marcus Mokros: Nicht das zum Beispiel vergleiche, hatten wir hier im oktober vom letzten jahr einen Balken im Diagramm, der wahrscheinlich doppelt so hoch ist, und damit habe ich auch viel mehr Daten in dieser zeit. Was auch interessant ist, könnte einfach auch an dem produkt liegen. Oktober ist ja einfach der monat, wo die winterreifen gewechselt werden. Wo die winterreifen drauf kommen, kann es vielleicht sein, dass man diese reifentaschen bevorzugt kauft, wenn die sommerreifen eingelagert werden sollen. Und dann, wenn es der teil vom jahr ist, wo die, wo die sommerreifen mit aus auto kommen, und die winterreifen kommen, wieder in die ecke, in die garage, dann ist die nachfrage nach den taschen vielleicht nicht so hoch, weil weil die für die meisten sind die winterreifen eben sowieso nicht die schönen Räder, die besonders gut aufgehoben werden mussten, oder die Leute haben dann einfach schon die taschen, weil sie die erstmals für die sommerreifende kauft haben. Marcus Mokros: Auf jeden fall sehr interessanter schad kann man eigentlich viel von ablesen. Kommen wir zum nächsten punkt hier in dieser episode, und zwar noch mal zu insides dashboard. Da habe ich in der letzten episode schon drüber gesprochen, und das ist auf sehr viel interesse getroffen. Das hat mich gefreut, weil insidesport, das ist wirklich zum tief eintauchen für den händler, der schon sehr aktiv ist. Das ist kein anfängertool, aber umso hilfreicher für händler, die einfach weiter optimieren wollen, weil hier zieht ihr helium 10 praktisch auf der startseite, wenn ich ein lockst Daten zusammen von verschiedenen helium 10 tools, aber auch aus dem hezela essential, die du so auf einen blick nie zusammen siehst, dass erspart ihr jede menge klickerei, wenn du es dann überhaupt daran kommen würdest. Marcus Mokros: Das macht insidesport so cool, und das hat angefangen als überblick über deine eigenen artikel, und in der letzten episode ist eben der vergleich dazu gekommen, den du von deinen artikeln zu den top konkurrenten machen kannst, und das wollen wir uns jetzt noch mal genauer angucken. Wie überwachen wir deine konkurrenten? du kannst fünf konkurrenten auswählen für deinen artikel, und das kann schon sein, dass der helium 10 ein paar selber vorgeschlagen hat, aber das kannst du natürlich editieren nebenan einfach zum beispiel auf amazon suche machst und im x-ray auswählst, welche, welche verkäufe ab den höchsten umsatzwert, wirklich das relevante ähnliche produkt zu dir, und kopiert ja die asens und wir sie dort ins insidesport, und zwar nicht irgendwo, sondern wenn du auf der startseite bist, bist du auf meine produkte und das ist so ein klein feil neben deinem produkt, der nach unten zeigt. Da klar kannst du das menu einfach ausklappen und vergrößern, und wenn du das machst, dann öffnet sich eben ein kleines untermenü. Da steht dann kompetitors bzw konkurrenten, und dort kannst du dann die hinzufügen, und da siehst du jede menge interessante sachen. kommt den titel mit dem bild angezeigt, aber du siehst jetzt hier schon einige detailangaben, zum beispiel der preis, der monatliche umsatz. Marcus Mokros: Helium 10 bewertet dir die qualität von dem listing. Du siehst den fulfillment typ, ob er über amazon lagern verschickt oder das ganze selber macht. Du siehst, wieviel Varianten sein produkt hat, und du bekommst hier schon angezeigt, ob er gerade coupons schaltet, also eine werbemaßnahme, und wenn ja, siehst auch, wieviel prozent rabatt er mit den coupons einräumt. Schon mal auf den ersten blick eine sehr, sehr interessante information. Du bekommst auch die info, über wie viele suchbegriffe dein konkurrent findbar ist, und kannst darüber dann auch eben zehn. Sind da vielleicht suchbegriffe dabei, wo er nennenswerte verkäufe drüber macht, für die du gar nicht gelistet bist? das wäre doch interessant zu wissen. Marcus Mokros: Ah, da muss ich weiter optimieren, für den muss ich auch noch gerankt werden, um da mein mein maximum an umsatz rauszuholen. Oder du willst ppc werbung schalten. Auch da bekommst du angezeigt, für welche ppc begriffe ist dein konkurrent findbar, für die du nicht findbar bist. Also hat deine kampanie da vielleicht defizite. Dann willst du das auch schnell nachbessern. Aber du hast noch mehr außer diese kleine übersicht. Du kannst noch speziell alarm Einrichten und definieren. Marcus Mokros: Zum beispiel kannst du definieren Gib mir einen alarm, also eine meldung, wenn ein Konkurrent deutlich in seinem bestseller rank fällt oder steigt, also wenn er plötzlich verschwindet, wenn er plötzlich einen Umsatzrückgang hat oder eben einen gewissen Umsatzanstieg, und was du dann machen kannst, ist zu gucken, was ist da genau passiert, weil auch dafür bekommst du Alarme. Du wirst informiert, wenn dein Konkurrent etwas geändert hat, und zwar ziemlich genau. Wenn er sein Titel ändert, bekommst du das ganz genau so gesagt. Wenn der Konkurrent sein Listing ändert, wenn ein Konkurrent die Bilder ändert, wenn er mehr PPC-Werbung schaltet, und jedes Mal, wenn du siehst, er verbessert sich deutlich in seinem Bsr, in seinem Bestseller-Rank, dann willst du nachgucken, was hat er da gemacht, und siehst okay, er hat sein Titel optimiert, muss er es vielleicht auch machen, oder er jetzt seinen Listingtexte überarbeitet oder ein Foto ausgetauscht. Also auf jeden Fall sehr interessante Sachen. Du bekommst mit, wenn er sein Preis ändert, wenn er Rabatt-Aktionen machst, und kannst du vielleicht gleichziehen, damit er nicht dir die Käufe stählt. Und das Schöne ist auch, du siehst nicht nur, was er gemacht hat, sondern bei vielen Fällen siehst du auch den Vergleich. Marcus Mokros: Helium Ten Insights, der Sport, zeigt dir zum Beispiel bei dem Titel an wie ist sein neuer Titel, und in der Spalte daneben wie war sein Titel vorher? und du kannst direkt vergleichen ah, wie hat er seine Titelstruktur verändert? welche Suchbegriff hat er neu reingenommen oder welchen Wortlaut hat er neu reingenommen? sehr, sehr interessant. Damit musst du nicht raten. Marcus Mokros: Du bekommst es im Insights-Disch-Bord direkt vor deiner Augen zum Vergleichen, zum Rauslesen angezeigt, und das kannst du dir alles als Alarm konfigurieren und kannst zum Beispiel sagen ja, es schickt mir einen Alarm, wenn sich der Bestseller-Rank ändert, aber nur, wenn er deutlich ansteigt, zum Beispiel bei mindestens 25 Prozent, und informiere mich, wenn er fällt, zum Beispiel mindestens um 25 Prozent. Du kannst dir den Review-Account anzeigen lassen, wenn er, wenn sich sein Review-Account ändert, aber auch da definieren, dass es eine deutliche Änderung sein muss, zum Beispiel, wenn er plötzlich 20 Prozent mehr Reviews hat. Da willst du auch gucken, was hat er gemacht. Oder natürlich, wenn die fallen Fehler. Ich hatte da irgendetwas gemacht, was man nicht machen sollte. Marcus Mokros: Amazon ist ihm auf die Schläche gekommen und hat ihn seine Bewertungen gelöscht. Genauso bei den Sales, bei den Stückzahlen. Da kannst du auch sagen, wenn sie seine Sales, seine Stückzahlen, die er am Tag verkauft, ändern um zum Beispiel 50 Prozent, dann schickt mir in dem Fall einen Alarm. Also du hast alles direkt konfigurierbar. Das gleiche gilt auch für andere Felder, wie zum Beispiel für den Preis, und auch da kannst du entscheiden willst du einen Alarm, willst du keinen Alarm Bei einer Änderung? wie groß muss die Änderung sein, damit du einen Alarm angezeigt bekommst. Marcus Mokros: Also du kannst Inside-Dashboard wirklich zu deinem Tool machen und die Daten herauslesen, die dich interessieren. Und kann es vielleicht sein, dass es noch irgendwas gibt, wo du sagst das würde mich jetzt speziell interessieren, und da bist du jetzt gefragt. Wenn du bei Helium 10 eingeloggt bist, siehst du oben in der Navigation das Fragezeichen, das eigentlich um Hilfe zu bekommen, um den Support zu kontaktieren. Aber indem du die Menü liest du auch teilen sie ihre Ideen, neue Funktionen anfordern? also gibt es da Daten, wo du sagst, die hätte ich gern im Auge behalten, die möchte ich direkt schon beim Einloggen im Inside-Dashboard sehen. So möchte ich meine Konkurrenz analysieren und klick hier, klick auf das Fragezeichen, klick auf neue Funktionen anfordern. Marcus Mokros: Beschreib, was dir speziell im Inside-Dashboard noch einfällt, was du gerne noch analysieren möchtest. Helium 10 mit noch reihenweise Updates dafür bringen, das kann ich dir versprechen. Aber wenn du was Spezielles hast, hier kannst du selber aktiv werden und mitwirken. Was zum Beispiel demnächst kommen wird, ist, die Konkurrenz pro Variante anzusehen. Momentan siehst du einfach dein Artikel, dein Parentartikel, dafür trägst du die Asen ein. Aber bleib mal bei den Reifentaschen. Stell dir vor, du bietest Reifentaschen an für Motorräder, für Autos oder für Traktoren. Marcus Mokros: Dann hast du da bei den einzelnen Varianten wahrscheinlich schon komplett andere Konkurrenz. Wahrscheinlich wird die Nische der Reifentaschen für Traktorreifen von anderen Händlern dominiert, und deswegen wäre es schön, deine Konkurrenz pro Variante individuell festlegen zu können, und das wird in Zukunft kommen. Das Update steht jetzt kurz bevor, also da sind sie. Vieler machen, falls du kein Diamondplan hast. Also das sind die meisten Tools, die, über die ich heute gerede sind. Die sind im Diamondplan zugreifbar. Marcus Mokros: Wenn du den Platinumplan hast, siehst du vielleicht Teile davon oder gar nichts. Deswegen wird es sich für dich lohnen, wenn du aktiver Händler bist, wenn du einige Produkte hast, deinen Nutzen daraus zu ziehen, und ich kann dir nur raten, probier es mal aus, vielleicht für ein paar Monate, und du wirst sehen, dass du es täglich benutzt, und falls nicht, kannst du dich bei Helium Tanya immer zurückstufen lassen. Du kannst auf Pläne klicken und wieder zurückwechseln in deinen tieferen Plan, wenn du damit zufrieden bist und hast es zumindest einmal für dich ausprobiert. Also, wenn du es machen willst, und falls du gerade kein aktiven Rabatt hast, dann kannst du den nehmen. Marcus Mokros: Markus 10, da kannst du auch den Support anschreiben und sagen, du willst wechseln von zum Beispiel Platinum auf den Diamondplan und sagst, du möchtest aber noch einen Rabattcode nutzen, markus mit großen M, mit C geschrieben. Markus 10, das gibt dir lebenslang 10% Rabatt, und dann weißt du auch, dass du auch dann noch Spaß. Also beim Plan wechseln kannst du ansonsten nämlich kein Rabatt nutzen. Aber wenn du den Support anschreibst dafür, dann meldest du das gerne für dich das noch als Tipp dazu. Hey, ich hoffe, dir hat diese Sonderepisode gefallen, ohne Gast, aber mit ganz, ganz viel Wissen zu Helium 10, wie du es wirklich wirklich fortgeschritten benutzt. Mir ist mal Spaß gemacht, wieder Sonderepisode zu haben. Die nächste wird definitiv wieder mit Gast sein, und wenn es dich interessiert und du noch nicht abonnierst, mach's jetzt klick auf abonnieren, folgen, subscribeen, wie es in deiner Podcast App heißt, damit du auch benachrichtigt wirst, wenn die nächste Episode erscheint. Also viel Erfolg beim Ausprobieren, und wir hören uns nächste Woche wieder. Ciao, ciao.
Máme ještě v živé paměti, jak za minulého totalitního režimu za všechno mohla strana a vláda. Strana, rozuměj komunistická, rozhodovala o hospodářství, o kultuře, o personální, respektive kádrové politice. A vláda vykonávala to, co strana rozhodla. Bez strany a vlády ani švec nepodrazil boty. Tak v lidu zakořenilo, že strana a vláda může i za naše životy.
Máme ještě v živé paměti, jak za minulého totalitního režimu za všechno mohla strana a vláda. Strana, rozuměj komunistická, rozhodovala o hospodářství, o kultuře, o personální, respektive kádrové politice. A vláda vykonávala to, co strana rozhodla. Bez strany a vlády ani švec nepodrazil boty. Tak v lidu zakořenilo, že strana a vláda může i za naše životy.Všechny díly podcastu Glosa Plus můžete pohodlně poslouchat v mobilní aplikaci mujRozhlas pro Android a iOS nebo na webu mujRozhlas.cz.
FEJMRČ! : fejmici.si Vaše težave: podcast.fejmici@gmail.com Poljubna enkratna donacija na: https://tinyurl.com/y2uyljhm Mesečna finančna podpora možna na: 3€ - https://tinyurl.com/yxrkqgbc 5€ - https://tinyurl.com/y63643l5 8€ - https://tinyurl.com/y62ywkmt Motitelji: - Gašper Bergant https://www.gasperbergant.si https://www.instagram.com/gasper.bergant/ - Žan Papič https://www.zanpapic.si https://www.instagram.com/zanpapi/ Produkcija: warehousecollective https://www.warehousecollective.si Grafična podoba: Artex https://www.facebook.com/artextisk
Podprite naše delo s prijavo v člansko skupino na platformi Patreon: https://www.patreon.com/zdp Zelo hvaležni bomo za vse ocene in komentarje na: Spotify: https://bit.ly/spotify-zdp Apple Podcasts: https://bit.ly/apple-zdp Sledite nam: Nenadov instagram: @kojic.nenad Matjažev instagram: @matjaz_macuh Spletna stran: https://www.feel-good.si Poslušate nas lahko na: iTunes: https://bit.ly/itunes-zdp Spotify: https://bit.ly/spotify-zdp Google Podcasts: https://bit.ly/google-zdp Podbean: https://bit.ly/podbean-zdp Stitcher: https://bit.ly/stitcher-zdp Pocket Casts: https://bit.ly/pocket-zdp Podcast Addict: https://bit.ly/addict-zdp Castbox: https://bit.ly/castbox-zdp Deezer: https://bit.ly/deezer-zdp
Episode Summary:Join Rahul for his conversation with Ben and Ben's law partner, Taylor Asen, in which they break down recent back-to-back jury trials: one which resulted in a defense verdict and the other a $4.5 Million verdict for the plaintiff. About Taylor Asen:“Taylor went above and beyond during the entire case. I felt valued, respected and as if I was the #1 and only client he had.” – Adam D. (Winslow, Maine)Taylor specializes in medical malpractice cases, trucking accident cases, and other complex personal injury cases. Except for his partner Ben, Taylor is the only Maine lawyer listed in Lawdragon's list of top 500 plaintiff's attorneys.Taylor possesses a unique combination of intellect, competitive drive, and human empathy that makes him a powerful advocate for his clients. Taylor has dedicated his career to championing the interests of individuals who have suffered harm or injury from corporate misconduct, individual negligence, and bad medical care. Taylor's efforts on behalf of injured Mainers have resulted in several of the largest case settlements in Maine history.“Nobody is more committed to his clients than Taylor,” said Ben Gideon. “His mind is always working. It's not unusual for me to receive a call after midnight from Taylor, wanting to brainstorm about a thorny problem or about case strategy. Taylor is also a gifted legal writer, enabling our clients to gain the upper hand in motions and briefs submitted to the courts. When it comes to the full range of personal qualities and skills needed to achieve extraordinary client results, there are few lawyers I've met who can match Taylor.”A native of Maine, Taylor is a graduate of Yale Law School. At Yale, Taylor worked in the Veterans Legal Services Clinic, representing veterans who were improperly denied disability benefits. After graduating from law school, Taylor clerked for federal judges in New York City and Newark, New Jersey. Taylor began his career at a plaintiff class action firm in New York, before returning to Maine to represent individual plaintiffs in medical malpractice, truck accident and other complex personal injury cases.“The wealthy and the powerful don't just expect their attorneys to be good. They expect them to be the best,” Taylor says. “We aren't interested in being ‘good' lawyers. We expect ourselves to provide our clients representation every bit as good as America's biggest corporations receive.”Taylor's wife, Becca, is the Director of Recruiting and Professional Development at Bernstein Shur. Taylor and Becca live in Falmouth, Maine with their three children, Davida, Vivienne, and Leon.
Isaac Angelos begins his reign by defeating the Normans and making as many alliances as he can to secure his position. Unfortunately he rejects an offer from two Vlach Chieftains Peter and Asen. They turn on the Romans and found the Second Bulgarian Empire north of the Haemus Mountains. Hosted on Acast. See acast.com/privacy for more information.
GRACIAS AGO PAEZ VILARO, desde Uruguay, por tu trayectoria, y tu legado de ALAS DE LIBERTAD.. Y PAZ.. desde tu OCTOGONO, Y CASAPUEBLO. GRACIAS DR.DOMINGO MOTTA,por siempre dar lo mejor, desde MEDICINA DEL DEPORTE, de FUND. FAVALORO. y focalizando en la HIDRATACIÍN SALUDABLE, en adultos mayores, sobre todo en residenciales. COMPARTE este AUDIO .. "Debemos pasar de la ciencia a la CONCIENCIA " DR.RENE FAVALORO. MARISA PATIÑO. Fundadora.CEO,productora. www.esperanzaargentina.com.ar EmbajadoradePaz. Mentora Neurociencias Aplicadas al Empoderamiento. www.marisapatinoambassador.com
Today we talk with Asen Charliyski, head of Sustainable Cities at Bankers Without Boundaries, an investment bank with a fresh approach to its services with innovative experience in climate city contracts and climate investment plans. Asen has unique experience in the cities, sustainability and blended finance universe. It was great to be able to exchange ideas on what is next for financing the transition to net zero cities.
Asienbörserna handlas blandat, Stockholmsbörsen ser ut att öppna i sidled och terminerna på Wall Street pekar svagt upp.
de los fracasos asen llegar al éxito, no ay formula secreta para llegar al éxito no mas tener fe y trabajar duro ejecutando tu plan
Asen Kostadinov is the Chief Strategy Officer at Copper, cryptocurrency custody firm. He joined the company from MMC Ventures where he led the blockchain/crypto investment portfolio and also led the fund's research department. Previously, he spent four years as an equity research analyst at Barclays, covering European media and video and internet gaming. Initially, he worked in the aerospace industry as an engineer the Airbus Flight Physics Division, after completing his engineering degree in Aeronautics and Astronautics. Kostadinov is a Chartered Financial Analyst (CFA).Kostadinov explains Copper's approach to solving the crypto currency custody problem, one of the most important issues in the digital assets space. He lays out the current obstacles to institutional crypto adoption and discusses the infrastructure that will facilitate rapid growth in crypto and Web3 gaming. Kostadinov also offers his thoughts global geopolitical events and their effects on crypto.—————————————————————— Watch this video on YouTube: https://www.youtube.com/c/SALTTube/videosFor podcast transcripts and show notes, visit https://www.salt.org/talks/aboutModerated by Anthony Scaramucci. Developed, created and produced by SALT Venture Group, LLC.#SALT #SALTCrypto
Nachdem sie ihr ganzes Leben gegen die Riesen gekämpft und zwischen zwei Abenteuern üppige Feste gefeiert haben, ziehen die Götter von Asgard nun in ihre letzte Schlacht. Die Ragnarök, die Götterdämmerung, zeichnet sich ab ... Naturkatastrophen häufen sich in den neun Welten und der finale Krieg gegen die Riesen naht unaufhaltsam. Die Zeit ist gekommen: Odin, Thor und die anderen Asen rüsten sich für den Kampf und sehen ihrem Schicksal ins Auge.Texte : Julie Gouazé, Clément LesaffreStimmen : Marios Gavrilis, Mark BremerProduktion : Axelle Gobert, Clément LesaffreProduktionsassistentin : Aimie FaconnierAufzeichnung : Théo Albaric, Marec PanchotMischung und Montage : Alexandre FerreiraRedner : Annelie Jarl Ireman, Gísli Sigurdson, Eric LaceySynchronisation : Mike Olsowski, Jan Katzenberger et Verena WolfienInternationale Anpassung : VSI, MaremotoInternationale Koordinierung : Martin StahlStammt Musik : David SpinelliGebrauchte Musik : Stephanie Economou, Einar SelvikAbbildung : ProdigiousAusführende Produzenten : Lorenzo Benedetti, Louis Daboussy, Benoit Dunaigre, Julien Fabre, Etienne BouvierUbisoft : Etienne Allonier, Aymar Azaizia, Céline Brillouet, Leslie Capillon, Louis Raynaud, Justine Villeneuve Eine Originalserie von Ubisoft, produziert von Paradiso Media.Wenn dir dieser Podcast gefällt, dann abonniere ihn und schenke uns ganz viele ⭐⭐⭐⭐⭐! Viel Spaß beim Zuhören!See omnystudio.com/listener for privacy information. Hosted on Acast. See acast.com/privacy for more information.
Gerade scheint es bei Torsten Brettschneider (35) richtig gut zu laufen - Häuschen in Schweden gekauft, ganz in der Nähe seiner Angebeteten Linda -, da tun sich ungeahnte Probleme auf: Das Haus ist marode, die Angebetete verschwunden. Als dann auch noch sein Freund und Langzeitstudent Rainer in original samischer Traditionsbekleidung auf der Matte steht, ist das Chaos perfekt. Doch das Wichtigste zuerst: Wo zum Teufel steckt Linda? Ihre Suche führt Torsten und Rainer ins eisige Lappland, wo sie an eine Asen-Sekte geraten, deren Mitglieder eine Vollmeise haben: Sie sind davon überzeugt, die Reinkarnationen nordischer Götter zu sein. Um das Vertrauen der Asen zu gewinnen, geben Torsten und Rainer vor, »welche von ihnen« zu sein. Ob das noch mal gut geht?
Gödseltorp war gestern: Auf nach Lappland! Gerade scheint es bei Torsten Brettschneider (35) richtig gut zu laufen - Häuschen in Schweden gekauft, ganz in der Nähe seiner Angebeteten Linda -, da tun sich ungeahnte Probleme auf: Das Haus ist marode, die Angebetete verschwunden. Als dann auch noch sein Freund und Langzeitstudent Rainer in original samischer Traditionsbekleidung auf der Matte steht, ist das Chaos perfekt. Doch das Wichtigste zuerst: Wo zum Teufel steckt Linda? Ihre Suche führt Torsten und Rainer ins eisige Lappland, wo sie an eine Asen-Sekte geraten, deren Mitglieder eine Vollmeise haben: Sie sind davon überzeugt, die Reinkarnationen nordischer Götter zu sein. Um das Vertrauen der Asen zu gewinnen, geben Torsten und Rainer vor, »welche von ihnen« zu sein. Ob das noch mal gut geht?
Schluss mit Lohnarbeit, hinfort die Eselsohren! Im dritten Teil unserer Saga fährt das große Nibelungen-Spielbuch endlich die schweren Katapulte auf - und konfrontiert unsere heldenhaften Geschwister Rüdegert und Herver mit Naturgewalten, tückischen Sagengestalten und den Göttern gar selbst. Stimmt die Leiern, werft die Runen und heizt die Flammenschwerter für einen epischen Überlänge-Trip in die Welt der Asen und Wanen. 0:00 Hail and well met 2:48 Vierte Âventiure: Meister des Landes, Meister der Bestien 41:51 Fünfte Âventiure: Göttliche Prüfungen 1:30:22 Sechste Âventiure: Blicke in die Runen 1:53:00 Geheimer Epilog: Angewandte Nibelungen-Pädagogik Wachsame Hörer haben natürlich bemerkt: Bei Godefreys Kampf gegen Thor haben wir schludrig gerechnet und den Bonus durch den Walkürenschild vergessen - daher trat er dem Gott mit 19 (22 durch Lindwurmfleisch) entgegen. Half ihm aber nix; vertrimmt wurde er dennoch. Besucht auch unseren Fact-Checker und Vorleser Ysarion auf seinem Kanal: https://www.youtube.com/user/Ysarion Musik-Credits: Drums of the Deep by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/3681-drums-of-the-deep License: https://filmmusic.io/standard-license Morgana Rides by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4080-morgana-rides- License: https://filmmusic.io/standard-license Teller of the Tales by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4467-teller-of-the-tales License: https://filmmusic.io/standard-license Facebook: https://www.facebook.com/oth.podcast Twitter: https://twitter.com/OTHpodcastlords YouTube: https://www.youtube.com/channel/UCY-YM2jeo8-x4q5G7JyNXtQ Spotify: https://open.spotify.com/show/6z1SWBMNmyR44qz9X95y9O?si=drwhVIVISVaxsN6wjIoSow iTunes:https://podcasts.apple.com/de/podcast/over-the-hills/id1560492808 Feed: https://anchor.fm/over-the-hills Website: https://othpodcast.wordpress.com/
Boštjan Anžin je ponoči prispel v Prištino, kjer spremlja nadaljevanje obiska slovenskega predsednika Boruta Pahorja. Včeraj je bil predsednik Pahor (še) v Beogradu, kjer se je srečal s srbskim kolegom Aleksandrom Vučićem. Pogovorjala sta se tudi o tem, da je proces vključevanja držav Zahodnega Balkana prepočasen.
cuándo decidimos o estamos en carencia aceptaremos lo que sea que nos den por que tenemos ambre. eso en el amor el negocio y en todos lados --- Support this podcast: https://podcasters.spotify.com/pod/show/ernesto-figueroa9/support
Have you ever wondered why some issues are treated as private and personal, while others are self-evidently public concerns? Meanwhile, certain topics are discussed freely and openly, but only among niche subcultures: local interest groups, expert practitioners, hardcore enthusiasts, and even marginalized communities. How can we better understand these kinds of diverse audience groupings, which are so critical to the circulation of political text and talk? On today's re:blurb episode, we address these questions through a deep-dive into the rhetoric of publicity and counterpublicity. In so doing, we overview the landmark public sphere theories of Jurgen Habermas and Hannah Arendt, as well as later feminist, anti-racist, and queer theory contributions from scholars such as Nancy Fraser, Catherine Squires, Michael Warner, and Daniel Brouwer. Finally, we highlight the importance of Antonio Gramsci's notion of hegemony for unpacking our inherited ideas about “civil society.” To illustrate this point, we offer an analysis of a recent controversy involving Arizona Senator Krysten Sinema, in which activists pursued her into a public restroom to protest her obstruction of immigration reform. Considering the incident and its broader reverberations in media discourses about privacy and civility, we argue that these ideas are contested because hegemony itself is contested. In a deeply unequal society like ours, publicity and counterpublicity are contingent upon groups' positions within hierarchies of power. An early draft of this episode was prepared as a submission for the 2021 Rhetoric Society of America Summer Institute workshop on “The Trouble with Publics and Counterpublics.” That workshop unfortunately did not take place, due to the unexpected passing of workshop co-leader Dr. Daniel Brouwer. Dan Brouwer was a critical force in rhetorical studies, public sphere theory, and queer studies - a strong mentor, friend, and crucial voice across academic fields. It is in this spirit that we humbly dedicate this episode to the memory of Dr. Daniel Brouwer.Works and Concepts Cited in this EpisodeArendt, H. (1958). The human condition. University of Chicago Press.Aronoff, K. (2021, 21 Sept.). Joe Manchin's vote isn't that mysterious. Look to the fossil fuel money. The New Republic. Retrieved from: https://newrepublic.com/article/163723/joe-manchin-vote-fossil-fuelAsen, R. (2000). Seeking the “counter” in counterpublics. Communication theory, 10(4), 424-446.Boguslaw, D. (2021, 26 Sept.). Kyrsten Sinema used the winery where she interned to fundraise with private equity. The Intercept. Retrieved from: https://theintercept.com/2021/09/26/kyrsten-sinema-private-equity-tax-loophole/Brouwer, D.C. (2001). ACT-ing UP in congressional hearings. In R. Asen and D.C. Brouwer (Eds.) Counterpublics and the State (pp. 87-110). SUNY Press.Cloud, D. L. (2018). Reality bites: Rhetoric and the circulation of truth claims in US political culture. The Ohio State University Press.Cloud, D.L. (2015). “Civility” as a threat to academic freedom. First Amendment Studies, 49(1), 13-17.Davenport, C. (2021, 19 Sept.). Joe Manchin will craft the U.S. climate plan. The New York Times. Retrieved from: https://www.nytimes.com/2021/09/19/climate/manchin-climate-biden.htmlFraser, N. (1990). Rethinking the public sphere: A contribution to the critique of actually existing democracy. Social text, (25/26), 56-80.Gramsci, A. (2011). Prison Notebooks (Vol. 2) (J.A. Buttigieg, Trans.). Columbia University Press.Habermas, J. (1991). The structural transformation of the public sphere: An inquiry into a category of bourgeois society. MIT press. (Originally published in 1962).Hauser, G. A. (1999). Vernacular voices: The rhetoric of publics and public spheres. Univ of South Carolina Press.Klippenstein, K. (2021, 8 Oct.). Sen. Kyrsten Sinema is literally teaching a course on fundraising. The Intercept. Retrieved from: https://theintercept.com/2021/10/08/kyrsten-sinema-fundraising-course-asu/Luchetta, J. (2021, Oct. 4). Activists ambush Sen. Kyrsten Sinema in public bathroom over immigration, infrastructure. USA Today. Retrieved from: https://www.usatoday.com/story/news/politics/2021/10/04/sen-kyrsten-sinema-bathroom-arizona-immigration-infrastructure/5990516001/Squires, C. R. (2002). Rethinking the black public sphere: An alternative vocabulary for multiple public spheres. Communication theory, 12(4), 446-468.Treene, A. (2021, 7 Oct.). Scoop: Sanders' Sinema spat. Axios. Retrieved from: https://www.axios.com/sanders-sinema-spat-harrassment-a8c9f7a2-6579-4800-aa28-43a71fe2639b.htmlWalsh, K. N. (2021, 5 Oct.). Protesters following Kyrsten Sinema into the bathroom undermined their efforts. The Independent. Retrieved from: https://www.independent.co.uk/voices/kyrsten-sinema-bathroom-protest-privacy-b1932844.htmlWarner, M. (2002). Publics and counterpublics. Zone Books.
¿Cuáles son los posibles efectos secundarios de la vacuna en los niños.El 4 de enero es el plazo para orden de vacunación en compañíasEn el Reino Unido aprueban el primer antiviral para casos moderados de covid 19 en adultos con riesgos de enfermedad grave.En Albany Park buscan poner freno a la guerra entre pandillas en el vecindario.Primaria Nixon obtiene ayuda para restaurar parque quemado.UPS busca contratar a 2000 empleados para la temporada navideña
Im Gespräch bei Carl-Auer Sounds of Science erläutert Eia Asen u. a. die spezifischen Arbeitsphasen dieses Ansatzes, in den auch Erfahrungen aus der Multifamilientherapie und dem Mentalisierungs-Konzept einfließen. Nicht zu unterschätzen sei, so Asen, auch die Entwicklung psychologischer Kompetenzen und therapeutischen Wissens bei anderen am Prozess beteiligten Systemen und deren Protagonisten, wie beispielsweise Richterinnen und Richtern. In England scheint das bereits weiter fortgeschritten zu sein als im deutschsprachigen Raum. Mehr Information zu Eia Asen finden Sie hier: www.carl-auer.de/autoren/eia-asen "Carl-Auer Sounds of Science" finden Sie auch auf: Apple Podcasts podcasts.apple.com/de/podcast/carl…ce/id1487473408 Spotify open.spotify.com/show/6wX82k2waqcU8IDUK9Vn7o Stitcher www.stitcher.com/show/carlauer-sounds-of-science Deezer www.deezer.com/de/show/862242 Google Podcasts podcasts.google.com/feed/aHR0cDovL2…DegQIARAC&hl=de SoundCloud @carlauersoundsofscience Facebook www.facebook.com/carlauersoundsofscience/ Folgen Sie auch unserem anderen Podcast, der "autobahnuniversität", auf: SoundCloud @carlauerverlag Apple Podcasts podcasts.apple.com/de/podcast/carl…1479529658?mt=2 Spotify open.spotify.com/show/0HVLyjAHZkFMVr9XDATMGz Google Podcasts podcasts.google.com/feed/aHR0cDovL2…DegQIARAC&hl=de Facebook www.facebook.com/carlauerautobahnuniversitaet/ Sowie dem Carl-Auer Verlag auf: Twitter twitter.com/carlauerverlag Instagram www.instagram.com/carlauerverlag/ YouTube www.youtube.com/carlauerverlag Facebook www.facebook.com/carlauerverlag/ Oder schauen Sie hier vorbei www.carl-auer.de
We talk outside enclosures and stimmie breeding with Asen Bolstad
BALDERUnter den Asen gibt es wahrlich große Krieger, wie den Göttervater Odin, den mächtigen Thor oder den furchtlosen Tyr. Nicht alle Götter Asgards jedoch suchten den Kampf. Manch einer unter den Asen lebte für den Frieden, die Schönheit und für Harmonie. Doch kein Wesen, das je über eine der neun Welten wandelte, war friedlicher oder hatte eine reinere Seele als der Sohn des Allvaters und der schönen Frigg. https://www.patreon.com/godsrage See acast.com/privacy for privacy and opt-out information.
In dieser Folge besuchen wir die Asen in Ysgard und die Seldarine in Arborea, wir jagen durch die Biestlande und machen Urlaub in Elysium.
Jennie Appel führt dich ein in die Welt Freyas, in das Pantheon der Asen und Wanen, in ein Reich voll Zwerge und Trolle und erzählt mehr über den nordischen Schamanismus unserer Vorfahren.
If one of your books, or series, aren't selling much, will it help to change the book cover, the book description (also known as the blurb), or will it be a lot of effort for nothing? In episode 103, Autumn share the results after she re-released one of her book series. Tune in to learn all the do's and don'ts. As promised here's the link to the free Self-Publishing Success course: https://ultimatefantasywritersguide.com/self-publishing-success/ Tune in for new episodes EVERY single Monday. SUPPORT THE AM WRITING FANTASY PODCAST! Please tell a fellow author about the show and visit us at Apple podcast and leave a rating and review. Join us at www.patreon.com/AmWritingFantasy. For as little as a dollar a month, you'll get awesome rewards and keep the Am Writing Fantasy podcast going. Read the full transcript below. (Please note that it's automatically generated and while the AI is super cool, it isn't perfect. There may be misspellings or incorrect words on occasion). Narrator (2s): You're listening to the Am Writing fantasy podcast in today's publishing landscape. You can reach fans all over the world. Query letters are a thing of the past. You don't even need a literary agent. There is nothing standing in the way of making a living from writing. Join two best selling authors who have self published more than 20 books between them now onto the show with your hosts, Autumn Birt, and Jesper Schmidt. Jesper (30s): Hello, I'm Jesper, and I'm, Autumn. This is episode 103 of the Am Writing Fantasy podcast. Well, today, Autumn, you recently went through some renaming and rebranding of your books. So that's something we wanted to talk a bit about today. Autumn (48s): Yeah. I definitely have some reasons why you might want to do it some stats because you know, we like to provide that kind of information and things to watch out for that. I didn't think about the first part, but that we'll get to that. Right. You're in the middle of some big events going on. So how are you doing over there? Jesper (1m 11s): Oh, I'm good. I was, well, today has been one of these organization days. I was setting up some emails this morning to announce the VIP launch of the world building course that we talked about last week and I've just also just trying to get organized in general before I actually, tomorrow I take the rest of the week off because I'm going to move out of our house and into the apartment, as I've mentioned a few times. So if everything goes well by Friday, this week, we should be living in our new place by then. That's amazing. That'll be really exciting. And I hope it does go well because it'll be a lot of work, but it's so exciting. Jesper (1m 53s): Cause you've been working on this for like two years. So it's really, really cool. It's finally here. You're doing it. Yeah, it was actually in November two years ago that we first put the house up for sale. So it is just, just past two years since, since this whole journey started. So that's quite amazing. Amazing. Yeah. So we were actually thinking that if all goes well and we do move into the apartment and start living there by Friday, we did think about going because the apartment is much more centrally located than our house. So it's like I've said before, it's in the main city in this area. Jesper (2m 33s): So there are, that also means that there are restaurants around. So we actually thought about a Saturday going to this very nice sushi place that is, and we don't have to drive there. Now we can just walk, walk. Autumn (2m 46s): So that's pretty nice. That's going to be kind of cool. I might be a little envious because I lived in town when I first moved to where we are in Vermont and I didn't enjoy the noise. Cause it was only a second floor apartment and we're right at an inter big intersection. But you know, we could, especially, this was before COVID. So there was like Tuesday nights, if we walked down to one pub, there was always a group of fiddlers playing and doing a jam session together. And then there was a yeah, the bookstore. And if we decided we needed something else for dinner, there was a grocery store, a small one, a co-op that was within walking distance. So I do kind of miss that. So that is super cool. You're going to be living that close to everything. Jesper (3m 29s): Yeah. That's nice. And we are, yeah. As I said before, we are right next to the beach, so there's no like big, there's no big road right next to the buildings or anything like that. So that's quite nice. And we are on the fifth floor and there is because we have a corner apartment up there. It also means that there is only one wall against, you know, to watch a neighbor. There's nobody above us. And there there's only somebody below, so it should at least the person who rented it before us, that it was very, very quiet. And that's exactly what I like. So I hope that's true. Autumn (4m 8s): I hope so too. That's really awesome. Jesper (4m 13s): Yeah, but you've been extremely busy as well on UN Autumn (4m 16s): Yeah. Well we had some big plans to, you know, do some website rebuilding at am, writing fantasy. And I was going to rebuild the course website in January, except we've been building all these courses and it finally dawned on me. I needed to have the new website done before we made those live. So I've been, I'm doing an emergency website build over the weekend, but I promised myself that once I, I got that done, I would take two days off whenever it was because, Hey, when you're a full-time writer, what's Saturday, Saturday, it can be Thursday if you happen to get it done then. So I'll, I'll have my, my weekends. I usually try to do more Photoshopping and more fun things for me with other store on the computer. Autumn (5m 1s): I mean, it is almost December in Vermont. So that's kind of the Northern tier of the United States. And it's even today is cold. It is dark. I have all the lights on it is raining. So it's not like I'm going to go for a hike. I just want to go and do something else. But I did. I said after our last episode, even though this is now December when it's going to be released, but today is the last day of November. So it's the last day of nano right. Mo and you want to know my word count. Jesper (5m 37s): I did see your Facebook post about it. And I'm trying to remember now what it was, but I felt like it was something like 51,000 or something. If I remember correctly, I'm not sure. Autumn (5m 49s): Yeah. That's on the November 25th. I updated my word count to just over 52,000 words. So yeah, I finished it and I started on the 17th. It actually took me 19 days to get the 50,000 words. So I feel it considering it was my 23rd book. That's going to be published. I, I was hoping I could manage to get to it. So I was it's success and I've kept adding to it since then. So I'm almost at 60,000 words now for the month, today was busy and I haven't added in anything, but it'll be hovering just around 60,000 for my first nano. So I feel really good and I'm thinking it was fun. Autumn (6m 30s): And I do see there's been some emails and stuff from them about, you know, writing the end and I'm like, well, 50,000 words is not a fantasy. No, that's like halfway through a fantasy novel. So I'm thinking, Oh, you know what, maybe we need to think about doing like an am writing fantasy NaNoWriMo writing group. Cause you can have writing groups there that share tips and support. So I'm my, you know, that's a good question for listeners. I mean, is anyone else out there interested in having us or me lead a little nano right. Mo group writing group of maybe even at camp nano right. Autumn (7m 11s): Mow this summer. So, you know, comment, let us know if it's something that you think would be pretty cool and I can try to help you get your 50,000 words too. Jesper (7m 21s): Hmm. That's actually a pretty good idea. Yeah. Teaming up is always a good idea. And it has some accountability partners. Autumn (7m 29s): It has, especially when you get to some of the sticky parts that can really slow you down and you get frustrated and you sometimes just need someone to like really you out of it and get you on and keep going. Jesper (7m 41s): Yeah. Oh, we got the internet with the yam writing fantasy podcast. So I saw a post in the am writing fantasy Facebook group this morning. That quite made me smile Autumn (7m 54s): LA what's that? Oh, it's just a, Jesper (7m 58s): It's a small one, but it was quite nice. I thought it was like John was pointing out how once in a while a particular well-written turn of phrase is just sort of happens and pour it onto the page. And then he shared what he had just written here and it went like this quote. He looked at me then he's expression dripping with so much contempt. It likely stained the floor. That was quite good. Autumn (8m 27s): Good. I love it. When people share and have quotes and stuff on there, that is fantastic. I have to admit though, I've been smiling at Zane's comment from when we released the hundredth episode and he left a comment on a Patriot Patriot and for us. So I don't know if you remember that one, Jesper (8m 47s): Remind me, Autumn (8m 48s): Hey, he said that he was so excited that he had to go have a beer. And that one made me smile because I have had men grown men tell me that my writing made them cry, but I had yet to ever have someone telling me that something we had done ni paid them money to eat alcohol. So I thought that wasn't very successful way of toasting our hundredth episode that we released. And it was so much fun to do as well. Absolutely. Jesper (9m 19s): Yeah. There, there are all kinds of shenanigans going on in the Facebook group, but also some cool tips and tricks and advice that is shared every day. So if you're not a member yet just search for am writing fantasy in the group section of Facebook and then apply to become a member and we will let you in, there's not even a password. So it's true. You're very welcome. Autumn (9m 43s): Yeah. I don't think we even ask any like entry questions. So we're, we're really easy. We just just make you ask nicely and you get to come in and have a ton of fun in the Facebook group. And, and of course, and if you want to have even more fun, you can come over and join us on Patrion and, and there you get even more, more personal seizing, I guess, and tips and lots of fun as well. We do sometimes have some fun, some back and forth on there and some jokes. Jesper (10m 13s): So a lot of good places where you could join. So yeah. Get going. If you haven't done so already Narrator (10m 20s): And onto today's topic Jesper (10m 24s): Last week, I sort of took the reins on the podcast, but I think this week is probably your turn Autumn (10m 32s): This time, you get to pretend to be the interviewer and ask me how it went. Yeah. Jesper (10m 38s): And I can, I can try to chime in here and there with reflections and thoughts, but of course in full transparency, I have not gone through any rebranding of my own books, although I really should, but I haven't. So I don't have any personal experience to share, but I can try to pitch in where I feel that I have something to contribute with them. Autumn (10m 59s): That's fair enough. Well, I think it's a good thing to say that, you know, it's not, it's, it's not random who decides they want to rebrand a book. I remember Joanna Penn was the first one who introduced me to even the concept of it. Cause she rebranded, recovered and retitled a lot of her thriller sale series. And I was like, wow, that is when you see someone, you know, Joanna Penn's level, it's one thing to change your cover. But the change changer titles and you know, she was talking about, you know, making sure her readers knew this is a book you've already gotten. Don't worry about it. This is something, you know, this is, you've already read it. It's just a different title. It looks different. It's a different cover. So that is, is something that authors do, no matter what lever was, if you're a newbie or you've been doing this for 10 years or more, you might suddenly decide that something's not working in your marketing and what's not marketing, what's not working is, you know, the title, the actual physical title of your book or the series. Autumn (11m 59s): And not just the cover because yes, rebranding is is can just be the cover. And I have to admit, I think born of water, I have gone through four different covers. Changing a cover is honestly super easy, but of course I'm a graphic designer. So if I want to change my cover, I, I know what to do. I'm responsible for that. Cause I'm the one who messed it up the first place or decided that it changed. I mean the marketing market really has changed since like 2012 when I first released that book. Jesper (12m 31s): Yeah. And of course, as we've said before, do not design your own book cover unless you are experienced in book cover design and you know what you're doing to not design your own book cover. And I think I've said it multiple times in different podcast episodes, but I cannot say it enough because for whatever reason it keeps popping up. I see it on Facebook all the time people asking, is it, would it be okay if I designed my own cover? And sometimes I almost feel like jumping on this. I know, but then I think, okay, whatever, I can't keep saying the same thing all over and over again, but do not design your own book covers. Autumn (13m 9s): No, even if you have an art background book covers are more than an artistic expression, it is a marketing image. It is, you really need an advertising background and advertising courses and to then know how to look through the market and see what are the trends that you need to do, what need to match, what do you need to be different for? So I agree. Don't do it. I know when I look back at, when I first started doing book covers, I was like, Oh my goodness, they were horrible. And even now I think I could still do better, but I think that's just my issues as a, Oh gosh, I've been, I don't want to even mid hell. My, one of my first memories is literally when I was like three or four and I was drawing. So I've been doing this for a little while now. Autumn (13m 50s): I think, I think for decades I still have a lot to learn. Jesper (13m 56s): Yeah. But I think maybe a good place to start as well would be like asking the question. Why would you want to rebrand a book or series in the first place? Absolutely. I think that's, that's a good starting question. Autumn (14m 11s): It is. And I, again, because I just did this, I have the perfect case example. So I had a book and it is the next, it's the first book and the next series I planning on releasing in 20 early 20, 21. And when I came up with the cover, I don't know if we've read or the title. I don't think I listed, I don't think we recorded episode 37, which is how to title a book that we released. And it's full of really useful tips that you should do before you actually choose a name for your book. But I didn't do that because I don't think we had recorded it yet. And I do tend to go a lot with my gut instinct on things. And sometimes don't run marketing. It was so 20 early, I released this book in 2019 and I came up with the title, the light and the darkness, because it is a definitely a novel where the main character goes is living in a dark world. Autumn (15m 6s): And he finds something that inspires him. It's a little bit of light in the darkness of basically a fake post-apocalyptic novel is what I like to call it. So it's based on Fay and I chose a series name called the Calla Bray, which in Gaelic, it means dark time or dark epoch, which is great. But you don't have many people on this planet speak Gaelic. Not that many. No. I think it's less than half a percentage. So if I was trying to market to someone who speaks Gaelic, even though there's no other Gaelic in the book, well, no, there's some names, there are names and things that are, are a little bit Gaelic it's yeah, it was not a good marketing choice. Autumn (15m 47s): And I kind of knew that when I released it, but 2019 was a very, we we've had a podcast of episode. I'd get that one. But 2019 was a very hard year. For me. It was worse than 2020 in many ways, 2020, in some ways I've gotten my crap together and I feel much better as a person, despite the global pandemic, which is just crazy. But it goes to show what's going on outside. Doesn't mean what's going on in the inside. So 2019 was a bad year. I was just happy to get this book released. And I chose these things that if you have, when I finally sat down and looked at the marketing and wondering like, okay, I'm writing this book, I'm getting serious about marketing it. Autumn (16m 28s): And I'm doing some research and seeing, you know, getting some idea of how it's going to sell and how it's going to hit the marketplace. And so I do a Google or an Amazon search and a Google search for the light and the darkness. And I get a ton of self help books. I don't even get my own book. I mean, my own book is like back there and like the dose bleeds section that you're like, okay, it doesn't even exist. And you do a search for Callan, right. You know, there's no one who's going to know how to spell that. Nobody's going to search that. No, no, exactly. And I thought, you know what? This is a problem. This is a problem. It doesn't help the book. I want this book to do as well as I can make it possible. Autumn (17m 9s): And so I had to step back and I'd already recovered the book. I did a very basic symbol cover that I didn't like. And so I've already put in a much more dynamic cover that a lot of people have commented on. They really like it, but the title just doesn't do anything. And I finally sat down and said, you know what? I have to listen to podcast 37 and do some research and retitle it and do this seriously. And then figure out, you know, will this help. And I have some before and after stats on what choosing a new name meant for how this book is doing. And again, this is the only book in the series that is out yet. I, the rest of them, I haven't even put them on pre-order. Autumn (17m 51s): I'm hoping by the middle of December, I'll have my act together and have the pre-orders up for the rest of the series for next year. But right now it's just a standalone novella. It's sitting up there without the rest of it's the rest of its family that is coming. But so you're gonna have a question or Jesper (18m 11s): No. Well, I don't know question, but I was just thinking, because one thing is the title and the cover reflecting market trends, I guess, or reflecting the and market expectations, read expectations, that's sort of one thing. And, and usually that then translates into lack of sales. So that's sort of your, that's sort of the main driver behind rebranding, a book and a series. But at the same time, I was just thinking as well, that unless not necessarily thinking about your example here, but more in general, like, unless you completely missed the Mark. Jesper (18m 60s): I think one of the nice things with fantasy compared to many others, young writers is that the market trend, if we can call it that or read the expectations, they don't change that rapidly when it comes to fantasy, you know, we'll see, we continue to love dragons, right. Autumn (19m 19s): Brackets on the cover. It's a winner. So that doesn't yeah, Jesper (19m 26s): Yeah, yeah. But that I agree, but my poem was more like, it doesn't change that much where I think others, young writers are much more prone to stuff changing much more frequently in terms of what the trends are. So, so in those Sean Morris, the authors might need to keep much more finger on the pulse to say, Oh, go, okay. I need to change my covers now because they are one and a half year old and market trends have moved. Whereas I think for us, maybe you need to have a look at your covers every three, four years, but that's, that's probably more to do with that. The artwork can be made much more beautiful at a less cost. Jesper (20m 8s): So it might be worth updating your cover to just more beautiful pictures without really changing the cover, but more like just make them look a bit better. And so that they don't look outdated, whereas the actual imagery and stuff like that might be absolutely fine to keep as long as you refresh it, where some others young wrists, they might have to change all the imagery. So I think in that sense, we are a bit more lucky. Autumn (20m 37s): I think so too. And I think even our titles can stand usually the test of time. If you choose a proper title, it doesn't even matter. You know, sometimes someone's going to up something very similar, but the market can usually handle it. There's a lot of fantasy books and it helps to, I would say the biggest thing is to be clear, but clear in your titles and clear on what your story is about, but when it does come to the covers and the imagery, I mean, I still think of some of the covers that are, I mean, Mercedes Lackey. I literally the books that I remember reading those cover is the same as when I was reading it as a teenager, it's it doesn't need to be changed. It is an illustrated cover and it is still gorgeous, which I think is fantastic. Autumn (21m 20s): And so there's a lot, even though there's some trends that are current changing, like the colors and the magic right now are just absolutely amazing right now on eBooks. But if you could, if you still have a top end, more of a hand drawn image, that's still going to do amazingly well, because I think we're all still in love with, you know, picking up those books in the 1980s that remind us of those paperbacks that we loved as, as teenagers. You know, maybe the younger kids might not remember that, but I still think they see the trends and the what was there at the time, but it really, it isn't something you need to do every year. Autumn (22m 3s): It is probably if your book's not selling, it's not the first place I would start. But if you have an instinct that you titled your book, something very strange and hard to understand, like the light and the darkness. And it brings up a whole bunch of self-help books, which are not even the right and Shannara, that's not a good sign, but if you choose like you have an interesting world name, like Chronicles or something like that, you know, it's probably not the best title. That would be a better series title maybe than a single book title, but it's not horrible for the fantasy genre, but Jesper (22m 43s): Did you just make that up? I did pretty good. Quick copyright it, spell it. No, but it was more like coming up with that on top of your head that it was pretty good. Thank you. Lots of writing recently, 50,000, Autumn (23m 3s): Whereas apparently in November, but so I, I knew I had to retitle it and I did a lot of research and I ended up coming up with a dark Faye outcast because it fits, it's a face story. It's about a dark Fe he's kicked out. I mean, it's pretty much, you know, calling what is it? The pot calling the kettle black is the phrase. It fits the book. It's very blunt titling. It works on the keywords. And I went from Cal Ray for a serious name to the tainted Fe because at his perfect, I kind of wanted broken magic, but that's already been used. And I didn't feel like tangoing with the person who's already using that one, but no one has the tainted Fe already took it. Don't even try grabbed it already. Autumn (23m 46s): But so I did that and what I had been doing, I don't have a ton of marketing into it yet. Not till I get up my pre-order. So this is just looking at the stats of running book, funnel giveaways. And I have three books, all with signup pages that were created about the same day at the end of may. And that's two novellas and one that's a lead in for my current eight book series. And what I thought was interesting is to show you, if you are struggling with marketing and you really do think it is your title, the difference is at the time I changed the title for dark Faye out cast on October 14th. Autumn (24m 30s): And that day I had what would be considered a usual up rate for born to darkness, which is my one Novell. I had six people pick that up. I had three pickup people pick up born of water, which is the lead into my big series. Guess how many people? And usually I would have the same for the light and the darkness. I know the title of the light in the darkness I'd have maybe two or three as well. So on that first day, when I changed the title, a guest, how many downloads I had of that as a free book in just a random book funnel, you know, joint author promo. Hmm. Jesper (25m 4s): Well, it has to be positive because otherwise the point of changing it. So let me say 10, Autumn (25m 10s): No 55th. Okay. Jesper (25m 14s): That's that's a massive paints. It was. But, but the thing is also with your new title and your new series named it, is it speaks directly to the attended audience by saying exactly what it is. There is no doubt, you know, it is people, if you like reading face stories, this is your book, right? It is. So it's right there in your face. And, and that's, that's the whole point of it, right? It needs to be crystal clear so that there's no doubt. What is this about? Yes. That's the kind of book that you like, you will click, you'll pick it up if you don't like it, when you skim through, you'll just skip it and that's, and that's a good thing, right? So you can get the right readers and not random readers. Autumn (25m 53s): And that was what I think I, I saw at that point is, I mean, it had, it's a very strong cover with someone you can't quite see his face and he's holding some ruins or falling from his hand. So it's, it's, it's Fe it looks Fe has some ruins and things on it. It's kind of dark and brooding. And then with this title, it's just, I knew it was right. I knew it was right in the market. What's neat is that was not a one day thing. It went from maybe two to maybe four or five downloads a day to staying above 30 to 40 for over a month. And it just, it has stayed up there. So at this point, as of I checked on just yesterday on the 29th of November, you know, board of water, which is to me is it was my debut novel, but it's the one with the full two full series. Autumn (26m 41s): I mean, this is a ton of work in time. That's going into this book. So it's usually what I market and promote the most that's only sitting at just under 600, 600 downloads were born into darkness is almost the exact same, just a little bit less. So those two are pretty similar, almost a thousand downloads. So over, almost double for dark Fey outcast. And they were all created at the same time. And all of that, that extra 500 has come since October 14th. So in a month and a half, I've gotten almost 500 downloads and that's pretty good. That's really, I mean, one, it makes me excited because I'm about ready to release the rest of the series. So I'm like, Ooh, this is a good thing to discover. Autumn (27m 24s): So this is when you know, this is, I knew it was a bad title. This to me proves it. This is the proof positive of the power of a title that you need to really consider what you're taught early or not. You need to have a strong cover, but you need to have a strong title that is very clear. So that readers see it. There's no doubt it is. You have, what is it? Three seconds to convince a reader, to read your blurb and look at it. And I have to admit, I did update my blurb as well. Not much, just a little tweaking. I added another sentence or two to bring up a romance subplot that's in there. So that's all it took to double again to download, right? Cause I haven't put out advertising to it at all yet. Jesper (28m 6s): Yeah. The eye tracking analysis that was made on having people look at Amazon showed that it was six seconds before they clicked away in total. Right? So, so you have those six seconds where their eyes will always seek up to the top left corner first. And guess what's there, that's the cover on, if you think of the, a book page on Amazon, you'll have the CAPA, the cover at the top left-hand corner, that's where the eye goes first. Then they go to the title. Then they go to the blurb. And that movement of the eye that was tracked in this analysis, take six seconds. And within this D six seconds, they have decided either to buy it or to leave it. Jesper (28m 48s): So that means that you really have to deliver on all the notes, meaning that the cover has to be a hundred percent professional. For one, it has to be a hundred percent on brand speak a hundred percent to the intended audience that this is a book for me, the title needs to do the same thing. And then of course the, the blurb needs to close the deal. And only when all the three things are in place, will it convert as best as it can? I mean, I guess you could say, okay, if you have one of them slightly weaker than it could be, you can still have something that converts quite well, but it could be better. Autumn (29m 25s): Right? And that I think is the important thing. I mean, to me, the title, the old title was so weak that, I mean, I wasn't even seeing much in sales and I have seen sales since then my reader list goes and buys it every single time I send out a newsletter, which is kind of, I always like to do exactly. Like I had an increase in sales. Oh, that's why it's very exciting. But I will say something. We talked about all the positives, this is the thing, you know, the good things. This is why it's worth it because it's, if you don't see that kind of change. Oh my goodness. It was quite a lot of work because you don't realize all the places you have your book, unless you're maybe on Kindle unlimited, if you're wide, like I am and you are, and you are in book funnel and a distributor and Kobo and Google books and all of these places, book, funnel, story origin. Autumn (30m 23s): It seemed like every time I turned around, I'm like, Oh, I have to have that, that place too. I forgot about that file. It was a little bit of a nightmare. I have to say it took me some time Jesper (30m 34s): In tweet on Twitter and all kinds of, I mean, but, but this is exactly why, I mean, I know that I'm actually in the self puppets success course in one of the modules, I'm actually using my own cover as an example of what not to do, because it, it is. I mean, I explain all the details in the course about it. And I also say in the course that I really should change them. Right. But because of what you just mentioned is the reason why I have not done it because I just know it's a lot of work. I mean, yes, I could, you know, I could ask you very nicely to do a new cover for me. So it probably wouldn't even cost me any money, but just the amount of work that goes into one thing is uploading them to all those different places. Jesper (31m 20s): But then I have to hunt down, where is all the reoccurring social media posts I have going with this covered? And I didn't have to change if I change the title. I mentioned it in a million places in different, and then I have to go and change it. All those it's just like, nah, it's a lot of work. Right. I mean, and then of course you could say, well, it doesn't matter because what I would say, if somebody said what I just said to us in a Q and a session, like we run on, on patron once a month. Yeah. Slide wise to them would be, well, you have a very long career in front of you. So if it takes you one week now and you can benefit it from it, the next 20 years, it is well worth the effort. Jesper (32m 4s): That would be my response and advice. And I don't even do it myself. So yeah, it's double standards here. I know, but it's just like on the to-do list of things that I feel like it's gonna move the needle the most, for example, releasing our new courses and stuff like that. It is an important part of our business between you and me. Just as much as writing books. So from a revenue perspective, going back and updating that book series, there there's only three books in it. So the read-through, it's not massive amounts of money versus releasing new courses that is going to earn quite a lot more money. Jesper (32m 46s): It's just like, it's so far down the to-do list that it's not that it's not important, but it's just not as important, more important than others. And some of the other things. So, and I guess now I have it in this public success cost to explain as a bad example. So now it even serves a purpose. Autumn (33m 2s): So there you go. Well, I've always said we, we tend to live our life as an experiment so that other people don't have to, this is definitely the other side. I mean, again, it, it helped that the impetus for me was definitely that this is the next series I'm going to release. And for me, you know, till I take a weekend, which is usually my time and I decided to rename and rebrand my book because I can hire myself on the fly on the weekend to redo a new cover, which I already had to cover. That was positive. So it was literally just doing the research and coming up with the new name and then realizing that that meant a whole new website or web page on my site to go with a new series name. Autumn (33m 44s): Cause I read with my series on their own pages and updating marketing images, but you're right. I mean, there are a ton of marketing images. Like I have to made with the new title where I had probably 20 made before, because that's see, that's what I do for a hobby is marketing images. I'm really strange that way. It makes me happy, but I have tons of them with the old title, but now I only have a few that I go to because I just haven't made the time. I haven't made the time to make the new, the rest of this series covers yet. So I have not worried about Jesper (34m 18s): No, but yeah. Yeah. But you caught it early as well. Of course. I mean that, that was good. That made the amount of work less hours. But do you have any idea, you know, in terms of creating new covers, uploading everywhere, redoing slightly on the blurb and stuff too, do you know how much time do you think you spend in total on it? Autumn (34m 40s): I would say, okay. Ignoring the fact that I have a horrible internet. So anyone in the rural United States or rural Africa or Australia probably can relate to the internet speeds I suffer through off of cell phone, dial up. So ignoring that if it's just upload time, Amazon is the worst. If it's just a single book, it really it's maybe four hours. It really isn't bad because you've got to figure out where you're going and your own website, assuming you don't have to send it to someone else. If you can do it yourself and just upload it, maybe four hours max, once you have the new title and everything, and you redo your ebook files, you usually have to compress your new cover into it as well, as well as upload the new cover. Autumn (35m 25s): So it's uploading the new file and the new cover. But I had, I have to admit, I had a slight snafu with the amount of work that this caused me that I didn't think about when I first started doing it and really made me kick myself. And I will never probably change a book name or a series title again, unless I'm really no, I did a bad, bad job, which I trust you will make sure that I don't do that again. Testing you run all my covers, my, my titles by you after this. Well, I have even taken away that we have three, so maybe five fiction books. I have all of my books listed in all my other books. Autumn (36m 8s): So I have 15 books. I had 15 books or so I had to up date all the titles, but I also took the advantage of it. I updated my author photo, which I just had a new author photo taken because my husband's a photographer. So that was kind of, you know, I, I made him sit down, told him I wouldn't feed him again until he got it and took a photo of me look decent. And I updated my blur because where I, what I'm doing has changed. So I took some time to do a few, you know, make sure all of my links and stuff were going, but that, that literally between that, and really managing to get everything uploaded and that Amazon takes is a multi-step approach. And plus I updated all my paperbacks. Autumn (36m 50s): So we went from 15 to 30 book formats. I had to update, Oh yeah. Oh, that was, it literally took me a month, but I wasn't working on it continuously. I'd kind of come back to it. And the last one I did was Google play. And I have to admit that one was the fastest one to update. Oh yeah. So Amazon was the most painful, especially having to do the e-book and the paperback and with the upload speed. And then when you do the paperback, you have to go back into the paperback previewer. It doesn't let you go past that state. And it literally takes 10 to 15 minutes for the paperback previewer to open for me per book. Autumn (37m 29s): It was, yeah, that was the worst, the most painful part. So that was one of those things where it's like I said, I was never doing it again. Unless I had a virtual assistant where I could be like, here you go have fun. Here's my passwords. Jesper (37m 44s): No, that's true. And I've also seen sometimes people saying, well, once you do the cover, redo the covers and the titles won't that confuse your readers. But actually, I mean, unless you change the identification number on the store's like ACIN number on Amazon, for example, it doesn't matter because readers will not doubt they will. They can't download this the same ASEN number twice. So it is just easy like that. And then, well, maybe you could say that few people get confused, but, but then I would revert back to my advice to myself from a moment ago and say, well, who cares if a few people get confused during one week, if the book is up for the next 20 years. Jesper (38m 26s): So, Autumn (38m 28s): But it was, I mean, I changed the title on good reads. Again, you don't delete the old book, even on Amazon, you don't delete the old, you literally go in and change the title, except for the paperback. The paperback is assigned the ESPN that you get an Amazon is assigned to that title. So you, that you have to unpublish and then publish a new Virgin and ask Amazon to sync them. And they do it. And it was not a problem, but everything else do, you know, with eBooks and everything else do not delete the old one, you literally can go into Amazon, changed the title, change the name, and then, you know, it upload the new cover and everything's fine. Autumn (39m 9s): It sinks up good reads was the exact same way. I was worried on good reads that it wouldn't let me change the title, that it would see it as a whole new book. But no, it let me change the title. So now, if anyone goes in, they will see that it is the same book. It'll tell them they already purchased it or they already downloaded it. Unless of course they got it in somewhere else, like as a free promo. And now they went in and paid for it and they have the same book and then they might be a little annoyed, hopefully not. And it was definitely, yeah, it was worth it. I mean, it was, it was a good thing to do. And it was a definitely a lesson now that I can step other people through this. If they really feel like it's something they have to do. Jesper (39m 50s): Yeah. And it used to be so as well, that, that you could not update the title without on publishing it and publishing a new book on a, under a new AC number on Amazon. But, but as you say there, I think that's not the case. Autumn (40m 4s): No, it's not. You can change the title as much as you want. As long as it's under the EISA number, the ASI number, it is fine. You can change the title as much as you want and they don't complain and you can upload the book cover or the files, all that. It's just the paper. It's just, if you have an ESPN, if you have an ESPN, then you can not change the title. At that point, you will have to delete the old book or unpublish it and upload a whole new version. So that's, that is one of the drawbacks. Hey, we had a whole podcast episode, if you should be using free ISBNs so knowing that it was free from Amazon, I didn't even blink. I'm like, Oh, well that's a bummer. And I just, you know, recreated a new paperback version. Autumn (40m 45s): And then I had asked them to sync the two and it was not a problem. Jesper (40m 50s): No, indeed. So I think overall here, I mean the rather obvious lesson is that, well, get the branding right from the beginning Autumn (41m 2s): Book cover. That's a good cover image is not that big of a deal. You don't have to change the formats. It's not that hard. The title, especially if you have multiple books out to Hertz a little, get it right. The first time, listen to episode 37, it steps you through it brilliantly. Jesper (41m 22s): Yeah. And then you don't have to worry about the stuff if you just do it right. At least until not until some years later where you might want to update the cover design as we talked about, if it gets slightly dated or something, but also remember Autumn (41m 34s): That the self-publishing success course actually covers everything you need to know about covers titles and blurps. So all that is explained in last week's episode. So yeah, that's pretty easy. Absolutely. Go check it out, check out our past episodes. And yeah, my best advice is try to get it right the first time, but it's not the end of the world. It is entirely fixable. If you realize your series name is completely wrong or your yearbook title is completely wrong, you can, you can salvage that and maybe double, you know, your downloads or your sales just that easily. Yeah. And don't forget that the self-publishing success course is free. Autumn (42m 17s): I will add a link in the show notes from where you can grab this, this free course. So it's available for you. And then you might be able to avoid some of all this rebranding stuff that we've been discussing separately. So we hadn't come out with the course yet. So I hadn't watched it. It's definitely, it will get you straight and be all the help you need. So go check it out. Okay. Next Monday we are approaching the end of the year. So we will look forward and share some thoughts on this podcast for 2021. Narrator (42m 54s): If you like what you just heard, there's a few things you can do to support the Am Writing Fantasy podcast. Please tell a fellow author about the show and visit us at Apple podcast and leave a rating and review. You can also join Autumn and Jesper on patreon.com/amwritingfantasy for as little as a dollar a month. You'll get awesome rewards and keep the Am Writing Fantasy podcast going. Stay safe out there and see you next Monday.
Bienvenidos a ERA Magazine, el podcast de la música independiente española. En el capítulo de hoy, conoceremos un grupo de rock alternativo valenciano llamado Primates con Motosierras. Buenos días a todos los amantes de la música indie. Antes de comenzar comentar los servicios de diseño web de ERA Magazine. Si visitas eramagazine.fm/web verás las tres opciones de web que te ofrecemos, con tienda online y sin tienda online, a unos precios muy asequibles. Sobre todo, y lo más importante, aprenderás a gestionar tu propio sitio en internet. Garantizamos tu formación. Vamos, da el siguiente paso, no te conformes sólo con tener un Bandcamp o un perfil de Facebook. ¿No sería mejor controlar la información de tu grupo o discográfica con tu propia web? Primates con Motosierras acaban de editar su primer disco, Sin prisa y sin dolor, después del EP de debut en 2015. La música rock rezuma por los acordes de sus Motosierras, perdón, guitarras, y en sus diez canciones les vemos sobrevolar por diferentes estados, más rítmicos o más pausados. Asen, Guido, Isi y Óscar, con los textos de Jan García, conforman esta banda que venimos a descubrir a las calles de Valencia. Conozcamos nuevas propuestas. # Asen, bienvenido al podcast de ERA Magazine. # En primer lugar, cuéntame la historia del grupo y cómo llegáis hasta la publicación de Sin prisa y sin dolor. # ¿Y vuestra música le gustará a la gente que también le gusta…? # Vamos a por la primera que has elegido “Las hazañas de Sherlock”, pero antes cuéntame alguna cosa de ella. # Algunas canciones son más eléctricas, otras más pausadas, ¿cuándo toman un gira hacia una u otra vertiente de vuestra música? # La producción la firmáis vosotros mismos junto a Pablo Peiró. ¿En qué os ha ayudado Pablo a mejorar vuestro sonido? # La segunda canción, “Otium”, preséntamela. # Sí he visto que contáis con muchas colaboraciones, a los coros, la pedal steel, teclados, sintes… ¿Cuándo y cómo decidís que participe tanta gente en el disco? # Jan, ¿cómo escribes las letras? # Escuchamos ahora la tercera, “La cualidad específica”. # ¿Cómo es vuestra propuesta en directo? ¿Fechas? # Una curiosidad, el nombre del grupo viene por… # La última canción que escucharemos, “Clases de final”. # Gracias, Asen, por haber estado en el podcast de ERA Magazine. En las notas del programa dejaremos los enlaces pertinentes para que puedan seguir vuestra música. Mucha suerte. Con esta canción nos despedimos por hoy. También recordad, que si quieres ayudar a este podcast, y seguir disfrutando de la música de muchos más grupos, haz tus compras de Amazon a través del enlace eramagazine.fm/amazon. A ti no te cuesta nada y ERA Magazine se lleva una pequeña comisión con la que podremos difundir más propuestas emergentes. Porque recuerda: a la gente le encanta la música indie, pero todavía no lo sabe. Adiós. Primates con Motosierras Sin prisa y sin dolor (Autoeditado, 2018) Facebook_ Bandcamp_ Instagram_