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That challenge is at the center of the 2026 Emerging Technologies for Defense Conference & Exhibition (ETC), taking place September 8–10 in Washington, D.C.In this special episode of Emerging Tech Horizons, NDIA's Jen Walsh, Director of Divisions, and Rachel Sutherland, Director of Public Relations and Communications, provide a preview of what attendees can expect at this year's conference. From senior Department of Defense leadership and combatant commands to industry innovators, engineers, acquisition professionals, and researchers, NDIA ETC brings together the organizations responsible for developing, integrating, funding, and fielding defense technology and next-generation capabilities.The episode also features Dr. Suzette Johnson, Chair of NDIA's Systems Engineering Division, who discusses how mission engineering, systems integration, digital engineering, and agile practices help transform emerging technology into mission-ready solutions that advance national security.This year's event features:Keynote presentations from senior defense leaders, including the Chairman of the Joint Chiefs of Staff and senior officials from Research & Engineering and Acquisition & Sustainment.A classified program on September 8, bringing together experts to discuss emerging technology and national security challenges in a secure environment.The Global Defense Hackathon, where teams from government, industry, and academia collaborate on real-world defense innovation challenges.A new co-location with the Society of Defense Financial Management's Data Analytics and Decision Support Conference, connecting defense technology development with the acquisition and financial frameworks needed to field capabilities.Conference Registration: https://www.ndiatechexpo.org/registration NDIA: https://www.ndia.orgEmerging Tech Horizons Podcast: https://youtube.com/playlist?list=PL5oQnv75FK5aCB0IeYAWVPon0C7Xa75sr&si=bLmHXoFhuLhA5WnM Be sure to follow us on social media for updates, early access to upcoming events, inside scoops, & more:LinkedIn: https://bit.ly/4htROo0Twitter: https://bit.ly/48LHAx3Facebook: https://bit.ly/47vlht8 And for more podcasts, articles, & publications all things emerging tech, check out our website at: ndiaeti.org #EmergingTechETI #ETC #DefenseInnovation #NationalSecurity #DefenseTechnology
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Danielle Jeter. Founder of Women in Media Global and AOI Events & PR (Affairs of Influence). The conversation explores her journey from Spelman College graduate to entrepreneur, public relations strategist, event producer, and advocate for women in media. Jeter shares lessons on branding, strategic communications, brand activations, niche marketing, entrepreneurship, and the importance of creating platforms that empower others. She also discusses how she built businesses that have impacted thousands of women and professionals worldwide. Purpose of the Interview The interview was designed to: Highlight Danielle Jeter's entrepreneurial journey from HBCU graduate to business leader. Educate entrepreneurs about branding, marketing, PR, and brand activations. Explain the importance of strategic communication in a crowded media landscape. Share practical advice for startups and small business owners. Discuss the mission and impact of Women in Media Global. Inspire listeners to create businesses and initiatives that solve real-world problems. Key Takeaways 1. HBCUs Create Leaders and Innovators Jeter credits Spelman College with shaping her leadership skills, confidence, and professional ambition. She described the institution's commitment to educating Black women and fostering a culture of excellence, sisterhood, and achievement. Lesson: Educational environments that challenge and support students can have lifelong impacts on career success. 2. Entrepreneurship Requires Adaptability Jeter's company originally operated under the name Affairs of Isis Events. As public perception of the word "ISIS" changed due to global events, she faced increasing resistance from clients and audiences. Rather than allowing the issue to hinder growth, she successfully rebranded the company as Affairs of Influence (AOI Events & PR). Lesson: Successful entrepreneurs adapt when market conditions or public perceptions change. 3. Strategic Communication Is About Understanding Your Audience Jeter explained that effective communication begins with understanding what matters to consumers and delivering messages in ways that capture attention. She emphasized that businesses are no longer competing only against other brands. Lesson: Today's competition is for consumer attention. 4. Your Brand Is Your Reputation One of the strongest points in the conversation was Jeter's definition of branding. She explained that a brand is not a logo, color palette, website, or marketing material. Lesson: A brand is the reputation people associate with your business when you're not in the room. 5. Brand Activations Create Emotional Connections Jeter described brand activations as opportunities to create meaningful interactions between businesses and customers through events, experiences, partnerships, and community engagement. Successful activations allow consumers to connect emotionally with a brand. Lesson: People remember experiences more than advertisements. 6. Partnerships Accelerate Business Growth Early in her career, Jeter partnered with local elected officials, community leaders, and organizations to expand her visibility and credibility. These strategic partnerships helped her introduce her brand to larger audiences while building trust. Lesson: Borrowing credibility through trusted partnerships can accelerate business growth. 7. Marketing Should Be Planned, Not Reactive Jeter stressed that many entrepreneurs spend too much time creating products and too little time planning how to sell them. She recommends incorporating marketing into business planning from the beginning. Lesson: A great product without a marketing strategy often struggles to succeed. 8. Know Your Audience and Focus on Them Rather than trying to appeal to everyone, Jeter encouraged entrepreneurs to understand the demographics, behaviors, and interests of their ideal customers. Lesson: Niche marketing is more effective than attempting to reach everyone. 9. Customer Feedback Is Valuable Market Research Jeter discussed the importance of surveys, focus groups, think tanks, and direct conversations with customers. She regularly gathers feedback before launching products, services, and initiatives. Lesson: Let customers help shape what you create. 10. Build Solutions Based on Needs Women in Media Global was born after Jeter observed a lack of female representation in media and entertainment. Rather than simply criticizing the issue, she created a platform designed to address it. Lesson: Great businesses and organizations often emerge from solving unmet needs. Notable Quotes Danielle Jeter on Strategic Communication "Our competition is the attention of our buyers." Danielle Jeter on Branding "Your brand is your reputation." Danielle Jeter on Customer Relationships "Your brand is what people say about you when you are not in the room." Danielle Jeter on Brand Activations "You create an experience for your customers and those who you want to be your customers." Danielle Jeter on Marketing "We have to show up where they are." Danielle Jeter on Entrepreneurship "I don't launch ideas because I think they're great. I launch them because there is a need." Danielle Jeter on Women in Media Global "I created this platform to remind women to own their voice." Danielle Jeter on Female Leadership "I wanted to empower them to advocate, take up more space, and become leaders." Danielle Jeter on Business Growth "You have to learn and understand the demographics of your audience." Overall Message The interview delivers a powerful message about intentional entrepreneurship, strategic communication, and purpose-driven leadership. Danielle Jeter demonstrates that successful businesses are built not only on great ideas, but also on understanding audiences, building strong relationships, creating meaningful experiences, and solving real needs. Through AOI Events & PR and Women in Media Global, she has created a model for leveraging communication, branding, and community impact to build sustainable success while empowering others to find and use their voices. #SHMS #BEST #STRAW Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcastSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Danielle Jeter. Founder of Women in Media Global and AOI Events & PR (Affairs of Influence). The conversation explores her journey from Spelman College graduate to entrepreneur, public relations strategist, event producer, and advocate for women in media. Jeter shares lessons on branding, strategic communications, brand activations, niche marketing, entrepreneurship, and the importance of creating platforms that empower others. She also discusses how she built businesses that have impacted thousands of women and professionals worldwide. Purpose of the Interview The interview was designed to: Highlight Danielle Jeter's entrepreneurial journey from HBCU graduate to business leader. Educate entrepreneurs about branding, marketing, PR, and brand activations. Explain the importance of strategic communication in a crowded media landscape. Share practical advice for startups and small business owners. Discuss the mission and impact of Women in Media Global. Inspire listeners to create businesses and initiatives that solve real-world problems. Key Takeaways 1. HBCUs Create Leaders and Innovators Jeter credits Spelman College with shaping her leadership skills, confidence, and professional ambition. She described the institution's commitment to educating Black women and fostering a culture of excellence, sisterhood, and achievement. Lesson: Educational environments that challenge and support students can have lifelong impacts on career success. 2. Entrepreneurship Requires Adaptability Jeter's company originally operated under the name Affairs of Isis Events. As public perception of the word "ISIS" changed due to global events, she faced increasing resistance from clients and audiences. Rather than allowing the issue to hinder growth, she successfully rebranded the company as Affairs of Influence (AOI Events & PR). Lesson: Successful entrepreneurs adapt when market conditions or public perceptions change. 3. Strategic Communication Is About Understanding Your Audience Jeter explained that effective communication begins with understanding what matters to consumers and delivering messages in ways that capture attention. She emphasized that businesses are no longer competing only against other brands. Lesson: Today's competition is for consumer attention. 4. Your Brand Is Your Reputation One of the strongest points in the conversation was Jeter's definition of branding. She explained that a brand is not a logo, color palette, website, or marketing material. Lesson: A brand is the reputation people associate with your business when you're not in the room. 5. Brand Activations Create Emotional Connections Jeter described brand activations as opportunities to create meaningful interactions between businesses and customers through events, experiences, partnerships, and community engagement. Successful activations allow consumers to connect emotionally with a brand. Lesson: People remember experiences more than advertisements. 6. Partnerships Accelerate Business Growth Early in her career, Jeter partnered with local elected officials, community leaders, and organizations to expand her visibility and credibility. These strategic partnerships helped her introduce her brand to larger audiences while building trust. Lesson: Borrowing credibility through trusted partnerships can accelerate business growth. 7. Marketing Should Be Planned, Not Reactive Jeter stressed that many entrepreneurs spend too much time creating products and too little time planning how to sell them. She recommends incorporating marketing into business planning from the beginning. Lesson: A great product without a marketing strategy often struggles to succeed. 8. Know Your Audience and Focus on Them Rather than trying to appeal to everyone, Jeter encouraged entrepreneurs to understand the demographics, behaviors, and interests of their ideal customers. Lesson: Niche marketing is more effective than attempting to reach everyone. 9. Customer Feedback Is Valuable Market Research Jeter discussed the importance of surveys, focus groups, think tanks, and direct conversations with customers. She regularly gathers feedback before launching products, services, and initiatives. Lesson: Let customers help shape what you create. 10. Build Solutions Based on Needs Women in Media Global was born after Jeter observed a lack of female representation in media and entertainment. Rather than simply criticizing the issue, she created a platform designed to address it. Lesson: Great businesses and organizations often emerge from solving unmet needs. Notable Quotes Danielle Jeter on Strategic Communication "Our competition is the attention of our buyers." Danielle Jeter on Branding "Your brand is your reputation." Danielle Jeter on Customer Relationships "Your brand is what people say about you when you are not in the room." Danielle Jeter on Brand Activations "You create an experience for your customers and those who you want to be your customers." Danielle Jeter on Marketing "We have to show up where they are." Danielle Jeter on Entrepreneurship "I don't launch ideas because I think they're great. I launch them because there is a need." Danielle Jeter on Women in Media Global "I created this platform to remind women to own their voice." Danielle Jeter on Female Leadership "I wanted to empower them to advocate, take up more space, and become leaders." Danielle Jeter on Business Growth "You have to learn and understand the demographics of your audience." Overall Message The interview delivers a powerful message about intentional entrepreneurship, strategic communication, and purpose-driven leadership. Danielle Jeter demonstrates that successful businesses are built not only on great ideas, but also on understanding audiences, building strong relationships, creating meaningful experiences, and solving real needs. Through AOI Events & PR and Women in Media Global, she has created a model for leveraging communication, branding, and community impact to build sustainable success while empowering others to find and use their voices. #SHMS #BEST #STRAW Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcastSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Danielle Jeter. Founder of Women in Media Global and AOI Events & PR (Affairs of Influence). The conversation explores her journey from Spelman College graduate to entrepreneur, public relations strategist, event producer, and advocate for women in media. Jeter shares lessons on branding, strategic communications, brand activations, niche marketing, entrepreneurship, and the importance of creating platforms that empower others. She also discusses how she built businesses that have impacted thousands of women and professionals worldwide. Purpose of the Interview The interview was designed to: Highlight Danielle Jeter's entrepreneurial journey from HBCU graduate to business leader. Educate entrepreneurs about branding, marketing, PR, and brand activations. Explain the importance of strategic communication in a crowded media landscape. Share practical advice for startups and small business owners. Discuss the mission and impact of Women in Media Global. Inspire listeners to create businesses and initiatives that solve real-world problems. Key Takeaways 1. HBCUs Create Leaders and Innovators Jeter credits Spelman College with shaping her leadership skills, confidence, and professional ambition. She described the institution's commitment to educating Black women and fostering a culture of excellence, sisterhood, and achievement. Lesson: Educational environments that challenge and support students can have lifelong impacts on career success. 2. Entrepreneurship Requires Adaptability Jeter's company originally operated under the name Affairs of Isis Events. As public perception of the word "ISIS" changed due to global events, she faced increasing resistance from clients and audiences. Rather than allowing the issue to hinder growth, she successfully rebranded the company as Affairs of Influence (AOI Events & PR). Lesson: Successful entrepreneurs adapt when market conditions or public perceptions change. 3. Strategic Communication Is About Understanding Your Audience Jeter explained that effective communication begins with understanding what matters to consumers and delivering messages in ways that capture attention. She emphasized that businesses are no longer competing only against other brands. Lesson: Today's competition is for consumer attention. 4. Your Brand Is Your Reputation One of the strongest points in the conversation was Jeter's definition of branding. She explained that a brand is not a logo, color palette, website, or marketing material. Lesson: A brand is the reputation people associate with your business when you're not in the room. 5. Brand Activations Create Emotional Connections Jeter described brand activations as opportunities to create meaningful interactions between businesses and customers through events, experiences, partnerships, and community engagement. Successful activations allow consumers to connect emotionally with a brand. Lesson: People remember experiences more than advertisements. 6. Partnerships Accelerate Business Growth Early in her career, Jeter partnered with local elected officials, community leaders, and organizations to expand her visibility and credibility. These strategic partnerships helped her introduce her brand to larger audiences while building trust. Lesson: Borrowing credibility through trusted partnerships can accelerate business growth. 7. Marketing Should Be Planned, Not Reactive Jeter stressed that many entrepreneurs spend too much time creating products and too little time planning how to sell them. She recommends incorporating marketing into business planning from the beginning. Lesson: A great product without a marketing strategy often struggles to succeed. 8. Know Your Audience and Focus on Them Rather than trying to appeal to everyone, Jeter encouraged entrepreneurs to understand the demographics, behaviors, and interests of their ideal customers. Lesson: Niche marketing is more effective than attempting to reach everyone. 9. Customer Feedback Is Valuable Market Research Jeter discussed the importance of surveys, focus groups, think tanks, and direct conversations with customers. She regularly gathers feedback before launching products, services, and initiatives. Lesson: Let customers help shape what you create. 10. Build Solutions Based on Needs Women in Media Global was born after Jeter observed a lack of female representation in media and entertainment. Rather than simply criticizing the issue, she created a platform designed to address it. Lesson: Great businesses and organizations often emerge from solving unmet needs. Notable Quotes Danielle Jeter on Strategic Communication "Our competition is the attention of our buyers." Danielle Jeter on Branding "Your brand is your reputation." Danielle Jeter on Customer Relationships "Your brand is what people say about you when you are not in the room." Danielle Jeter on Brand Activations "You create an experience for your customers and those who you want to be your customers." Danielle Jeter on Marketing "We have to show up where they are." Danielle Jeter on Entrepreneurship "I don't launch ideas because I think they're great. I launch them because there is a need." Danielle Jeter on Women in Media Global "I created this platform to remind women to own their voice." Danielle Jeter on Female Leadership "I wanted to empower them to advocate, take up more space, and become leaders." Danielle Jeter on Business Growth "You have to learn and understand the demographics of your audience." Overall Message The interview delivers a powerful message about intentional entrepreneurship, strategic communication, and purpose-driven leadership. Danielle Jeter demonstrates that successful businesses are built not only on great ideas, but also on understanding audiences, building strong relationships, creating meaningful experiences, and solving real needs. Through AOI Events & PR and Women in Media Global, she has created a model for leveraging communication, branding, and community impact to build sustainable success while empowering others to find and use their voices. #SHMS #BEST #STRAW Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcastSee omnystudio.com/listener for privacy information.
Send us Fan MailIn this episode, Jessica Barber Scott joins host Jason Mudd to discuss how public relations professionals can move beyond impressions and advertising value equivalency to measure outcomes and impact, build measurement frameworks around business objectives, and use AI without losing the human judgment a CFO relationship requires.Tune in to learn more! Meet our guest:Our guest is Jessica Barber Scott, a senior communication professional and independent consultant with 15 years of experience across regulated financial services, state government, and higher education. She is a PRSA Silver Anvil Award winner for crisis communication and has advised C-suite leaders at organizations including TIAA, Corebridge Financial, and EverBank.Five things you'll learn from this episode:1. Why AVE still shows up in reporting and what it costs you2. How to climb the three tiers of PR measurement (outputs, outcomes, and impact)3. Why your measurement framework should start with the business objective—not the data4. Four moves that change the dynamic of any CFO budget meeting5. What AI can do for measurement and what it can't replace Quotables“The numbers are getting smaller as the work gets credible.” — Jessica Scott“Come in with the data. Not with an apology, with data.” — Jessica Scott“AI can pull faster. It can synthesize more broadly. It can find patterns across data at a scale that really no human team can match. But what it can't do is tell you whether you're measuring the right thing in the first place.” — Jessica Scott“Getting media coverage is not a result. It's an output of the work and the effort that you made.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Guest's contact info and resources:Jessica Scott on LinkedInAMECAdditional Resources:How do you measure PR?Yes, PR is measurable. How to measure and report public relations and strategic corporate communicationsThe 3 biggest PR measurement mistakes5 metrics you should measure in PRListen to more episodes of the On Top of PR with Jason Mudd podcast.Find out more about Axia Public Relations.If you like this episode, you're going to love this:What you should be measuring in your PR campaigns with Johna BurkeBarcelona Principles 4.0: How to measure PR effectively with AMEC CEO Johna BurkeThe power of PR measurement with Katie Delahaye Paine Recorded: August, 2026Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
Every so often on this show, I set the conversation aside and simply read something. This is one of those episodes.Earlier this year, Pope Leo XIV published his first encyclical, Magnifica Humanitas, on safeguarding the human person in the age of artificial intelligence. And in paragraph 213, in the middle of an argument about the small and steadfast acts of fidelity that stand as a bulwark against dehumanization, the pope quotes a wizard.The wizard is Gandalf, and this is what he says: "It is not our part to master all the tides of the world, but to do what is in us for the succour of those years wherein we are set, uprooting the evil in the fields that we know, so that those who live after may have clean earth to till" (The Return of the King).I have to say I wasn't surprised. Some years ago I wrote a long essay about why The Lord of the Rings is a Catholic book — not because there is any religion in it, because there isn't any, but because of what Tolkien absorbed into the story. An account of power. An account of hope. An account of discernment and responsibility. And an account of what goes unseen.When I read what Leo had written, I wanted to go back to that thought about Tolkien's Catholic work. So that is what this episode is: that essay, read for you start to finish, bringing forth some of Tolkien's Catholic vision, embedded in and absorbed into his Lord of the Rings.Links: "'The Lord of the Rings': A Catholic journey," by Leonard J. DeLorenzo, In Focus article via Our Sunday Visitor"Magnifica Humanitas: Pope Leo XIV on Artificial Intelligence, with Brett Robinson," podcast episode via Church Life Today"Tolkien's Creative Imagination, with Holly Ordway," podcast episode via Church Life Today"The Lord of the Rings, Sickness, and Health, with Kristin Collier," podcast episode via Church Life Today"Public Relations for C.S. Lewis, J.R.R. Tolkien, and Dorothy Sayers, with Christie Kleinmann," podcast episode via Church Life Today"Why Literature Still Matters, with Jason Baxter," podcast episode via Church Life Today"Tolkien's Literary Output: Fundamentally Religious and Catholic?" by Holly Ordway, article via Church Life JournalChurch Life Today is a partnership between the McGrath Institute for Church Life at the University of Notre Dame and OSV Podcasts from Our Sunday Visitor. Discover more ways to live, learn, and love your Catholic faith at osvpodcasts.com. Sharing stories, starting conversations.
The one year anniversary of the start of the Mardi Gras Line is coming up. Just how successful has the rail route been? Kelly Schulz, Senior Vice President of Communications and Public Relations for New Orleans & Company, joins us.
In this episode of the InspirED Podcast, Andrea De La Cerda explores what it means to become the main character in your own story. Through personal reflections on growing up in a conservative religious environment, navigating marriage, corporate leadership, and burnout, she shares how many of us unknowingly live according to expectations we never consciously chose. Drawing on psychology, personal development, and real-life examples, Andrea explains why so many women become supporting characters in their own lives and how reclaiming authorship begins with small, intentional choices. This episode is an invitation to stop waiting for permission, trust your own voice, and begin writing the next chapter on your own terms....CHAPTERS00:44 Reclaiming Your Story03:15 The Impact of External Scripts05:46 The Hero's Journey08:16 Signs You're a Supporting Character10:46 Taking Back the Pen...RESOURCES Business AuditThe InspirED RewriteTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 8 Track 15: The Currency of Purpose w/Stephen GreeneWhat happens when you mix the power of world-class music, brand partnerships, and community service? You get Rockcorps—a global movement that revolutionized how brands connect with youth.In this episode of Brands, Beats, and Bytes, hosts Darryl "DC" Cobbin and Larry "LT" Taman sit down with Rockcorps co-founder and CEO, Stephen Greene (SG). Together, they unpack a historic "moment of truth" meeting from 2005 that launched their first national brand partnership with Boost Mobile. SG shares invaluable insights on how the marketing landscape has shifted, why the artist is now the distribution channel, and how to build an authentic, purpose-driven brand that Gen Z and Millennials will actually rally behind. Whether you are a junior marketer finding your footing or an aspiring CMO looking to lead with values, this episode is a masterclass in creative judgment, cultural taste, and keeping humanity at the center of business. In this episode, you'll learn:How to Trade in "The Currency of Purpose"The "Inverse Correlation" Rule of Deal-MakingThe Blueprint for the "Triple Benefit" StrategyHow to Define What is at the "Center" of a BrandDon't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn
The latest guest on The PR Week is Grant Toups, global CEO of Hotwire. Toups talks about his first days and weeks on the job after stepping into Hotwire's top role more than six months ago, as well as how his agency uses AI and works with influencers and creators. He also chats about his inspirations from the Cannes Lions International Festival of Creativity. Plus, PRWeek's Julia Walker discusses the biggest PR and communications news of the week, including PRWeek's 2026 40 Under 40 list, Burson's acquisition of AI company Limbik, a change at the top of American Airlines' communications team and much more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Cormac Smith has worked in Public Relations and Corporate Communications for over three decades. In 2016 he traveled to Ukraine to take up a special appointment as the ‘Strategic Communication Advisor' to Pavlo Klimkin, then the Foreign Minister of Ukraine. He was attached to the British Embassy in Kyiv but was embedded in Ukraine's Ministry of Foreign Affairs, the first foreigner to hold such a position. While in Kyiv, he also advised and provided training for five other government ministries and worked directly with three other cabinet ministers: Health, Education and the Deputy Prime Minister. ----------LINKS:https://defencebrink.uk/https://x.com/CormacS63https://x.com/philipingmbe----------SUPPORT THE CHANNEL:https://www.buymeacoffee.com/siliconcurtainhttps://www.patreon.com/siliconcurtainhttps://www.gofundme.com/f/scaling-up-campaign-to-fight-authoritarian-disinformation----------TRUSTED CHARITIES ON THE GROUND:Car4Ukrainehttps://car4ukraine.com/en-US/campaignsDzyga's Pawhttps://dzygaspaw.com/projectsSuperhumans - Hospital for war traumashttps://superhumans.com/en/UNBROKEN - Treatment. Prosthesis. Rehabilitation for Ukrainians in Ukrainehttps://unbroken.org.ua/Come Back Alivehttps://savelife.in.ua/en/Chefs For Ukraine - World Central Kitchenhttps://wck.org/relief/activation-chefs-for-ukraineUNITED24 - An initiative of President Zelenskyyhttps://u24.gov.ua/Serhiy Prytula Charity Foundationhttps://prytulafoundation.orgNGO “Herojam Slava”https://heroiamslava.org/----------PLATFORMS:Substack: https://substack.com/@siliconcurtainTwitter: https://twitter.com/CurtainSiliconLinkedin: https://www.linkedin.com/in/finkjonathan/Podcast: https://open.spotify.com/show/4thRZj6NO7y93zG11JMtqm----------
Text the show! Anthony Fauci just invoked the Fifth Amendment more than 100 times before the United States Senate.So Chad went back to February 27, 2022 — the third episode of Common Sense he ever recorded — to find out whether his original argument survived four and a half years of new evidence.Some of it didn't.But one argument did.From the AIDS crisis of the 1980s to the Great Barrington Declaration in 2020, this episode examines a recurring problem that is much bigger than Anthony Fauci:What happens when an institution decides the second opinion itself is dangerous?Because the second opinion isn't a courtesy.It's the entire method.Plus: Fauci's newly released private diary, his extraordinary account of his own celebrity, why accountability isn't the same thing as punishment, and a Reagan Reminder about the danger of giving any person or institution a monopoly on truth.
In Canada, women make up roughly two thirds of the public relations profession. They are the majority in the classrooms, the majority in the entry level roles, and the majority climbing through the middle ranks. And then somewhere around the senior level, the numbers flip. The leadership tables in PR firms and communications departments across the country look nothing like the profession they are supposed to represent. This is not a new observation. The data has been there for years.Here's what's new. Two researchers decided to stop describing the problem and start asking a harder question. Not how do we get more women to the table? But why does the table keep failing the women who get there. Because what the data also shows, and what too many PR women know personally, is that the exit is often quiet and deliberate. Not a firing. Not a failure. A decision. A moment where a woman who is absolutely capable of leading looks at what it costs and says this is not worth it. This episode is about what is driving that decision, and what it is going to take to change it.Listen For4:15 Why Do Women Hold Fewer Than 30% of Senior PR Leadership Roles?7:11 What Does It Mean to Rethink the Leadership Table?9:15 How Can PR Organizations Create Sustainable Leadership Careers?15:06 What Can Women and Men Do to Change PR Leadership?17:03 Why Won't Teaching Women to Play Golf Solve Workplace Exclusion? Guests: Amy ThurlowWebsite | LinkedInColleen Killingsworth LinkedIn Book Rethinking the Table on Amazon DougSubstack | Website | LinkedInWatch this episode on YouTube Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSend us a note about this episode. We'll reply and thank you on a future episodeSupport the show
Mike Soltys is the official Historian for ESPN. Prior to that role he spent 43 years in Public Relations at ESPN and has won numerous awards for media relations. Today on the show we discuss how ESPN nearly collapsed before it ever launched, why Bill Rasmussen's intentional optimism kept the vision alive, how SportsCenter became the backbone of the network, why iconic personalities built a deeper bond with fans, how ESPN survived fierce competition and adapted to new media, and the resilience and risk required to build a global brand from an idea everyone thought was crazy and much more. Learn more about your ad choices. Visit megaphone.fm/adchoices
Yesterday was my birthday and part of enjoying it was continuing to dive into my friend John Swann's fourth installment in his new Charlie Chan series, which I highlighted earlier this summer, and will do so again with this great conversation. Another poke to find hours of great enjoyment as the series rolls on!
Most people believe entrepreneurship is about building a successful business. Andrea De La Cerda believes it's about building yourself. In this episode of the InspirED Podcast, Andrea explores how entrepreneurship exposes the beliefs, fears, and identity patterns that shape every decision we make. Through personal stories of burnout, corporate leadership, and rebuilding her own life, she shares why businesses often stall because of identity rather than strategy. You'll discover how your relationship with money, confidence, boundaries, and self-worth directly influences your business—and why becoming the person capable of leading your vision is the greatest work of all. Whether you're launching your first business or leading an established organization, this conversation will challenge you to see entrepreneurship as one of life's greatest opportunities for personal transformation....CHAPTERS00:00 Introduction to Energy and Life02:42 Understanding Energy Investment05:14 The Impact of Relationships on Energy07:28 Finding Purpose Through Energy Alignment09:57 Shifting Attention for Future Transformation...RESOURCES Business AuditThe InspirED RewriteTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 8 Track 9: Accelerating Your Career: Think Two. Act One. w/Kristen FischbeckBrand Nerds, we are back in the building! Today, we are diving deep into what it takes to achieve professional growth as we sit down with Kristen Fischbeck. If you are a marketer looking to "compress the timeline" between where you are and where you want to be, this episode is your blueprint. Kristen's rise is nothing short of meteoric: she joined a boutique agency as an entry-level account coordinator and, in just seven years, navigated every level of the organization to become Managing Partner. Now, she leads strategy for an expansive and impressive portfolio including BMW, Rolls-Royce, and Land Rover. In this conversation, Kristen breaks down what we are coining the "Think Two. Act One." strategic mindset of thinking two steps ahead while acting on one to master the job you want before you even have the title. We explore the grit required to thrive in your career, the "Ruh-Roh" moments that lead to massive growth, and how AI is currently slashing production costs in half for luxury brands. Key Takeaways:The 2-1 Rule for Career AccelerationMimic the MasteryThe Space to FailHigh-Octane BrandingAI as a Production ToolDon't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn
The latest guest on The PR Week is Ann Melinger, CEO of Bink, which works with biotech and life sciences companies on organizational culture, employee engagement and change management. She talks about Bink's new Culture at Work Study and its key findings about how some companies fail to produce winning cultures while others thrive. Plus, PRWeek's Diana Bradley on the biggest PR and communications news of the week, including key executive exits at Conagra, Edelman and Airbnb and acquisitions by FGS Global and One Strategy Group. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
PRGN Presents: News & Views from the Public Relations Global Network
In this episode, co-host Abbie Fink steps into the guest seat to unpack the findings from the Public Relations Global Network's 2nd Influence Insights survey.Drawing on responses from roughly 1,800 executives globally, the survey reveals a glaring "performance gap": while 90% of leaders believe influence is critical to their business, only 17% feel their organization is executing it well enough to exceed expectations.The survey results demonstrate that true influence is a cross-cutting effort that requires empowering frontline employees and treating brand advocacy as an organization-wide mission.Abbie and Adrian also talk about the double-edged sword of AI in modern content creation. While nearly half of the survey respondents praise AI for its efficiency, a third recognize that it threatens brand differentiation and trust, risking a plunge into a generic "sea of slop."Abbie points out that maintaining a truly influential brand requires keeping human creativity, strategy, and authenticity at the heart of your communications.Key Takeaways Brand influence is a cross-cutting organizational challenge that extends beyond the PR team, requiring active participation from HR, customer service, and leadership.Although 90% of executives say influence is critical and 70% believe it is growing in importance, there is a significant execution gap, with only 17% exceeding their own expectations.Empowering your workforce is a massive untapped opportunity; only 44% of organizations actively leverage employee advocacy, despite knowing its impact on brand promise.While AI increases content production efficiency, a third of leaders recognize it makes it much harder for brands to stand out and remain distinctive.Trust remains the fundamental driver of influence for 60% of respondents, meaning organizations must prioritize authentic, human-driven connections over algorithmically generated noise.About the Guest Abbie S. Fink is president of HMA Public Relations. She has been with the firm since 1993, most recently serving as vice president/general manager. Her varied marketing communications background includes skills in media relations, digital communications/social media strategies, special event management, community relations, issues management and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, education, economic development and real estate, government affairs and tribal affairs, as well as not-for-profit organizations. Under her leadership, the agency was awarded a Silver Anvil Award of Excellence for Boutique Agency of the Year from the Public Relations Society of America and was inducted as a member of the Class of 2025 and 26 Arizona State University Sun Devil 100. Abbie currently serves as board chair for Valley Youth Theatre and is a graduate of the 2025-26 cohort for the Arizona State University Leadership Institute.About the Hosts Abbie Fink is president of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN.Dr. Adrian McIntyre is a cultural anthropologist, media personality, speaker, and strategic communications consultant for PR agencies and marketing firms.PRGN Presents is brought to you by Public Relations Global Network, the world's local public relations agency. Our executive producer is Adrian McIntyre. The show is produced by the team at Speed of Story, a B2B communications firm in Phoenix, AZ.Follow the Podcast If you enjoyed this episode, please follow PRGN Presents in Spotify, Apple Podcasts, or any other podcast app. We publish new episodes every other Thursday. To have them delivered automatically and free of charge, just choose your preferred podcast player from this list, open the app, and click the button to “Follow” the show: https://prgnpodcast.com/listenNeed to hire a PR firm? Leading a business effectively in today's fast-paced world requires expert guidance and a strong communications strategy. No matter where you do business, PRGN has a member agency in your region with the deep industry expertise, international experience, and local market knowledge you need to connect with your target audience and achieve your goals. Find a PR firm near you »
Most women don't lose their voice all at once. It happens slowly, quietly, and with the best of intentions. They soften their tone here. They hold back an opinion there. They make themselves a little smaller, a little easier, a little less. Until one day they can't quite remember what they actually sound like.This episode is about that. Where the muting comes from, what it costs, and what it takes to find your voice at midlife.Listen For3:30 What Does It Really Mean to Find Your Voice at Midlife?5:03 Why Do So Many Women Feel Ready to Explode in Midlife?7:13 Why Are Assertive Women Judged Differently From Assertive Men?12:19 How Can Women Process the Unspoken Grief of Not Having Children?16:19 When Should You Speak Up, and When Should You Protect Your Peace? Guest: Priya Sudarsanam, Speech PathologistLinkedIn | Website | Instagram | Podcast | Facebook | YouTubeDoug DownsSubstack | Website | LinkedIn Watch this episode on YouTubeSubscribe to the Stories and Strategies PR podcast newsletterAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSend us a note about this episode. We'll reply and thank you on a future episodeSupport the show
For 45 years, serial entrepreneur Marilynn Deane Mendell, now president of WinSpin CIC, Inc. has contributed to the worlds of business and arts. She is a national keynote speaker and has authored two books, numerous business articles, and works of poetry. She is also a botanical illustrator, abstract artist, and fungi expert. Her awards include those received for her writings from the Virginia Writers Club, Golden Nib; a National Conservation Gold Medal from the Daughters of the American Revolution; and Woman of the Year (WOY) awards from Washington Women in Public Relations, NY State Department of Labor, and Everywoman Opportunity Center. She has a BA in Philosophy from the University of Buffalo and is a former adjunct professor at Georgetown and George Mason Universities.We talk about:- Unexpected advice that inspired Marilynn to pivot from a successful catering business into marketing and strategic planning.- Why architects struggle with business development, how firms unintentionally market to other architects rather than clients, and practical strategies for communicating value to decision-makers.- Generating leads in economic downturns and why firms that continue investing in marketing often emerge stronger from recessions than their competitors.- The importance of small actions and how firm owners and employees can maintain lifelong client relationships rather than just calling and asking for work. >>>Connect with Marilynn:Website: https://www.winspincic.com LinkedIn: Marilynn MendellInstagram: marilynnmendell>>>Thank you to our sponsor:The American Institute of Steel Construction (AISC) is a not-for-profit technical institute for structural steel. The Architecture Center is an initiative of AISC, and was created for architects by architects. It provides resources to help architects save time and money, reduce risk, and achieve their project goals.Website: www.aisc.org/architecture-centerLinkedIn: www.linkedin.com/company/american-institute-of-steel-constructionInstagram: www.instagram.com/aisc>>>Connect with Architectette:- Website: www.architectette.com (Learn more)- Instagram: @architectette (See more)- Newsletter: www.architectette.com/newsletter (Behind the Scenes Content)- LinkedIn: The Architectette Podcast Page and/or Caitlin Brady>>>Music by AlexGrohl from Pixabay.
From student-athlete to summer intern, Abby's Cathedral Prep journey has come full circle. As member of the Class of 2024, Abby helped lead the Villa Maria Academy/Cathedral Prepgirls basketball program to one of the most successful four-year runs in school history, including four District 10 Championships, two PIAA State Runner-Up finishes, a Final Four appearance, and an incredible 90-10 overall record. Off the court, she was actively involved in Student Council, National Honor Society, Rally Club, and Outreach Club. Now, as a student at West Virginia University studying Advertising and Public Relations, Abby has returned to Cathedral Prep this summer as an intern here in our Advancement Department, giving her a whole new perspective on the school she proudly calls home. In this episode, we talk toAbby about:Experiencing the transition as a student from Villa Maria Academy to Cathedral PrepHow Cathedral Prep prepared her for success in collegeSpeaking to a group of Villa alumnae as a student during the Fall of 2022 Coffee & Conversations eventWhat she's learned by working behind the scenes in the Advancement Department, including alumni engagement, donor relationships, events, and communicationsWhy staying connected to your alma mater matters This episodes provides a great conversation with aperspective on the impact of a Prep education and the lifelong connections that continue long after graduation.
We'll get a rundown on how to take advantage of some great dining deals with Mary Beth Romig, Associate Vice President of Public Relations for New Orleans & Company.
In this episode of the InspirED Podcast, Andrea De La Cerda challenges the belief that success comes from working harder. Drawing from her own experience with corporate leadership, entrepreneurship, and burnout, she explores how hustle culture often rewards exhaustion instead of effectiveness. Andrea shares why alignment—not constant busyness—is the true competitive advantage, explaining how values, purpose, relationships, and work must move in the same direction to create lasting fulfillment and meaningful results. Through research, personal stories, and practical reflection questions, this episode invites listeners to redefine success and build lives rooted in intention instead of obligation....CHAPTERS00:00 Introduction to Energy and Life02:42 Understanding Energy Investment05:14 The Impact of Relationships on Energy07:28 Finding Purpose Through Energy Alignment09:57 Shifting Attention for Future Transformation...RESOURCES Business AuditThe InspirED RewriteTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 8 Track 16: Lead with Guts, Accelerate Growth w/Bob KrautHow did a $5 million marketing stunt turn into one of the top 5 marketing ideas of the last 50 years? In this episode of Brands, Beats & Bites, hosts Darryl "DC" Cobbin and Larry "LT" Taman sit down with legendary CMO Bob Kraut (former CMO of Papa John's, Arby's, Pizza Hut, and Captain D's) to pull back the curtain on his iconic career of driving explosive business growth.From orchestrating the famous Oprah Winfrey Pontiac G6 giveaway at General Motors to launching the first-ever iPhone pizza ordering application, Bob shares firsthand stories of what it takes to be an adventurous marketer.We dive deep into:The Famous Oprah Winfrey "You Get a Car!" BackstoryThe Art of the Career PivotMarketing with "Guts"The Problem with Modern AdsIf you are an aspiring CMO, brand manager, or marketing student looking to understand how to balance data-driven left-brain insights with creative right-brain ambition, this masterclass is for you.Don't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn
What area of marketing is best positioned to be in charge of affiliate marketing? Mike Rush, EVP and partner at 360PR+, makes the case that it's PR on the latest edition of The PR Week. Rush also talks about the Boston PR market and what it's like having a lettuce client in the current news cycle. Plus the biggest marketing and communications news of the week, such as PRWeek's Power List 2026, Wendy's decision to hire a new PR AOR for the first time in more than 30 years, a new chief communications officer at Skims and a look inside the New York Liberty's PR playbook. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Guest Devan Corbello, the Director of Public Relations at Visit Lake Charles, joins hosts Brady and Jillian on Louisiana's Playground to break down how Lake Charles landed a Today Show shout-out as an affordable alternative to Las Vegas, and what the "Vegas dupe" label gets right and misses. The trio digs into the earned media strategy behind the segment, the southern hospitality that can't be faked, and everything Lake Charles offers that a quick TV mention never had time to cover.Find more information on where to eat, things to do, and events happening this weekend at VisitLakeCharles.org. Stop by Saltgrass Steakhouse inside Golden Nugget Lake Charles for an award-winning steakhouse serving Angus beef, seafood, and southern classics right off the casino floor. Keep up with hosts Brady Renard on Twitter, @RenardSports and Jillian Corder on Facebook, @JillianCorderKPLC.
As reflected by Resolute's service offerings, Nicole brings a unique, integrated perspective to meeting today's business and organizational challenges. She leads the firm with nearly 20 years of public relations and marketing experience having advised a wide range of industries including social services, healthcare, transportation, retail, technology and finance. Nicole's work and community involvement have been recognized with several awards such as the Tulsa Regional Chamber's Young Entrepreneur of the Year, Tulsa 40 from the Tulsa Business & Legal News, Professional of the Year and Young Professional of the Year from the Public Relations Society of America Tulsa chapter and numerous PRSA Silver Link and IABC Bronze Quill awards. She is also Accredited in Public Relations through the Public Relations Society of America. An avid proponent of collaboration and community building, Nicole gives her time through several community boards, including Tulsa Ballet, the Tulsa Regional Chamber and the national executive committee for PRSA's Counselors Academy. She also actively volunteers at Community Brookside and is a previous president of PRSA Tulsa. https://www.resolutepr.com/ Huge thank you to our sponsors. The Oklahoma Hall of Fame at the Gaylord-Pickens Museum telling Oklahoma's story through its people since 1927. For more information go to www.oklahomahof.com and for daily updates go to www.instagram.com/oklahomahof The Chickasaw Nation is economically strong, culturally vibrant and full of energetic people dedicated to the preservation of family, community and heritage. www.chickasaw.net Dog House OKC - When it comes to furry four-legged care, our 24/7 supervised cage free play and overnight boarding services make The Dog House OKC in Oklahoma City the best place to be, at least, when they're not in their own backyard. With over 6,000 square feet of combined indoor/outdoor play areas our dog daycare enriches spirit, increases social skills, builds confidence, and offers hours of exercise and stimulation for your dog http://www.thedoghouseokc.com Metro Ford of OKC is proudly serving Oklahoma City with vehicles you can rely on and service you can trust. It's also why they're Oklahoma's Number One Performance Dealership. Shop the inventory today at metrofordofokc.com where the difference is Real. #ThisisOklahoma
Send us Fan MailIn this episode, LA County communications leader Brenda Duran joins host Jason Mudd to discuss how to manage communications and public relations in the AI era through trust and authentic storytelling.Tune in to learn more!Meet Our Guest:Our guest is Brenda Duran, director of external affairs at the Los Angeles County Justice, Care and Opportunities Department. An award-winning public affairs and communications executive with more than 12 years of experience, Brenda specializes in crisis communications, community engagement, and building trust through authentic storytelling. A former journalist, she brings a unique perspective on how public institutions can communicate with transparency, empathy, and impact.Five things you'll learn from this episode:1. The rise of AI in public relations2. Building trust in a digital-first world3. Leading communications during high-stakes moments4. The power of authentic storytelling5. The future of communications leadershipQuotables “[AI] is not there to replace anything; it's more to enhance what we're already doing.” — Brenda Duran“Trust isn't really built in with one campaign. It's earned through repeated reliable communication over time.” — Brenda Duran“AI definitely cannot replace some fundamental things like strategic thinking, relationship building, emotional intelligence, ethics and cultural understanding. Those are things that no machine will ever be able to take from us.” — Brenda Duran“We need to become AI literate, but you have to also remain human-centered.” — Brenda Duran“We still have to be trusted strategic advisors, lead with strategy, lead with empathy and humanity, and just make the right choices of what's good and what's ethical for the marketplace.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Guest's contact info and resources:@bduran5 on InstagramBrenda Duran on LinkedInBrenda Duran's websiteFrom newsroom to PR: Journalists making the switchTransition from journalism to PRAdditional Resources:AI in PR: Transforming communication strategiesThe emerging role of AI in public relationsHow to speak with clarity and authority during a crisisAxia's AI visibility servicesListen to more episodes of the On Top of PR with Jason Mudd podcast.Find out more about Axia Public Relations.If you like this episode, you're going to love this:The best argument for PR? Surprisingly, it's AIWhen a crisis hits, say this or stay silentEffective crisis communicationsRecorded: July, 2026Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
There's a booming business in divisiveness. And PR is caught right in the thick of it.Recorded at the June 2026 IABC conference in Toronto, Doug Downs speaks with Fred Cook about A Quiet Shift, a report exploring how polarization is reshaping public relations. Cook explains why division is damaging society, mental health, and business while making thoughtful communications counsel more valuable. They examine echo chambers, outrage as a political and media strategy, the possibility that AI reinforces existing beliefs, and the disappearance of productive dialogue. Cook also outlines how PR education must evolve, emphasizing crisis management, finance, government relations, public affairs, ethics, and responsible technology use. Ultimately, the conversation challenges communicators to adapt without contributing to the very divisions that create demand for their expertise.Listen For2:33 How Is Polarization Changing Public Relations?5:38 Why Can Polarization Make PR More Valuable—and More Vulnerable?6:25 Is AI Reinforcing Bias and Deepening Polarization?9:01 Which Skills Will Future PR Professionals Need Most?12:00 Why Does Calling the Other Side “Stupid” Destroy Dialogue?Guest: Fred Cook, Director USC USC Annenberg Center for Public RelationsFred bioDoug DownsSubstack | Website | LinkedIn Subscribe to the Stories and Strategies PR podcast newsletter Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSend us a note about this episode. We'll reply and thank you on a future episodeSupport the show
In this episode of the InspirED Podcast, Andrea De La Cerda explores one of the most overlooked drivers of fulfillment and success: where your energy goes. She explains how your attention becomes your habits, your habits become your life, and why burnout is often the result of energy leaks rather than a lack of strength. Andrea unpacks common patterns like people pleasing, perfectionism, overthinking, and living in survival mode, showing how they quietly redirect your energy away from the life you actually want. Through personal stories, practical reflection exercises, and an invitation to complete a three-day energy audit, this episode offers a powerful framework for creating a life built on intention, alignment, and purpose rather than obligation....CHAPTERS00:00 Introduction to Energy and Life02:42 Understanding Energy Investment05:14 The Impact of Relationships on Energy07:28 Finding Purpose Through Energy Alignment09:57 Shifting Attention for Future Transformation...RESOURCES Business AuditThe InspirED RewriteTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 8 Track 6 - Step Up. Speak Up. Move Up. w/Shawna HausmanBrand Nerds, get ready to take some serious notes! On this episode of Brands, Beats and Bytes, hosts Darryl "DC" Cobbin and Larry "LT" Taman sit down with retail and digital marketing powerhouse Shawna Hausman. From her scrappy early days in the Gap Inc. universe to driving a massive 300% sales increase as CMO of FSA Store, Shawna has built an incredible career by stepping up, speaking out, and never letting fear dictate her next move.Shawna takes us behind the scenes of some of the most iconic retail brands, sharing hilarious and anxiety-inducing stories, like the time she told retail legend Mickey Drexler that his marketing wasn't working when she was just a 22-year-old intern! We also dive deep into the modern marketing landscape, discussing everything from the rise of AI to why heritage brands like Birkenstock are winning by refusing to compromise their identity.Whether you are looking to climb the corporate ladder, pivot into consulting, or simply understand the psychology of retail sales, this episode is packed with "Triple C" leadership advice: Clarity, Conviction, and Courage.What You'll Learn in This Episode:The Mickey Drexler Story: How a bold critique from a young intern led to an unexpected seat on the corporate jet with the "Merchant Prince" himself.Avoiding the "Mushy Middle": Why brand overlap (like the historical dynamic between The Gap and Old Navy) can eat your own market share, and why you must carve out distinct lanes.The Power of Executive Buy-In: Shawna gets vulnerable about her biggest career "F-up" involving an unapproved $40,000 app at West Elm, and why you absolutely need skin in the game from your key overlords.Embracing AI: Why marketers must lean into artificial intelligence tools rather than fearing them, and how it is revolutionizing the way we work today.The Birkenstock Strategy: How "winning ugly," maintaining scarcity, and leaning unapologetically into comfort and heritage is keeping Birkenstock at the top of the footwear game.Fearless Career Growth: Why you should never stay in a miserable job just for the money, and how taking calculated risks leads to the real magic.Don't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn
In beautiful Cannes, France, one of the most interesting places during the Cannes Lions International Festival of Creativity is actually a basement — because that's where the shortlisted campaign case studies are. The latest guest on The PR Week, Taj Reid, global chief creative officer at Burson, talks about that and much more, including how Burson and VML won the PR Lions Grand Prix for their work for client KitKat. Reid also chats about unconventional paths into the industry, AI's impact on creativity and inspirational work. Plus, PRWeek's Carina Cole talks about winners and losers from the World Cup — that's to say brand winners and losers — and effective tournament marketing by players, countries and fans. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Getting your name into the media is about more than having something to promote. It takes a clear message, the right opportunities, and the patience to build trust over time. Regina sits down with public relations professional and former television reporter Michele Treacy to talk about what goes into creating a strong media presence. Michele explains how she helps executives and thought leaders identify the stories worth telling, connect with the right outlets, and become reliable sources journalists return to. They also discuss the difference between earned and paid media, the importance of collaboration, and why meaningful visibility rarely happens overnight. Michele shares her own experience transitioning from television news into public relations, the uncertainty that came with changing careers, and how she learned to trust that her existing skills could lead her somewhere new. Episode Highlights: 0:00 - Welcome and introducing Michele Treacy 1:08 - From television news to public relations 2:49 - Finding the right media opportunities and building a clear message 6:35 - Becoming a trusted source through earned media 10:16 - Why meaningful visibility takes time 13:36 - Michele's work across different industries 17:28 - Navigating a major career transition 21:32 - Building confidence and getting out of your own head 23:22 - Michele's vision for retirement 24:32 - Letting your story and career evolve 25:24 - Episode wrap-up ABOUT REGINA MCCANN HESS Regina is the author of Super Woman Wealth: How to Become Your Own Financial Hero. As an advocate for women's financial freedom, she wrote this book to help empower women to take a bigger role in handling their money. Regina has appeared on Schwab TV, Yahoo Finance, Forbes.com, NTD Television, CBS 3 Philadelphia, Fox 29 Philadelphia, King 5 Seattle, KTLA 5 Los Angeles and Scripps News. She has also been quoted in numerous articles in publications such as Forbes, Business Insider, U.S. News & World Report, Yahoo Finance, USA Today, USA Wire, Word in Black, WTOP News, Mind Body Green, Money Digest, New York Post, Defender, Authority Magazine, GoBankingRates.com, Scripps and The Muse. As Founder of Forge Wealth Management, Regina utilizes her 25+ years of financial services experience to help individuals plan, preserve and diversify their wealth. She focuses on educating her clients while building long-term relationships with them and their families. Her experience throughout major shifts in the markets, enables Regina to structure balanced portfolios to address specific financial goals. CONNECT WITH REGINA Website: https://www.forgewealth.com LinkedIn: https://www.linkedin.com/in/reginamccannhess/ Facebook: https://www.facebook.com/ForgeWealth Instagram: https://www.instagram.com/forgewealthmanagement/ YouTube: https://www.youtube.com/@ForgeWealth Email: reginahess@forgewealth.com CONNECT WITH MICHELE Website: https://mrtcommunications.com/ LinkedIn: https://www.linkedin.com/in/mrtreacy51/ Securities offered through LPL Financial, Member FINRA/SIPC www.finra.org, www.sipc.org Third-party posts found on this profile do not reflect the view of LPL Financial and have not been reviewed by LPL Financial as to accuracy or completeness. For a list of states in which I am registered to do business, please visit www.forgewealth.com
Generic messaging fails for a simple reason. It speaks to everyone, which means it actually speaks to no one. The messages that stick, the ones people repeat, forward, and act on, are never written for "employees" or "stakeholders" or "our valued customers." They are written for one person, with one specific frustration, in one specific moment. That's not a nice idea about storytelling. It's a framework, and once you see it, you can't unsee it in every all-staff email that gets ignored and every campaign that gets remembered. In this episode we get the five tip framework behind stories that actually stick, from a communicator who has spent her career studying why some messages disappear the moment they're sent while others get repeated for years.Listen for:3:17 The Five-Step Framework for Sticky Stories7:12 Finding the Frustration: Real Communication Examples10:34 Break the Fourth Wall to Make Messages Memorable13:54 The Recipe for Stories People RememberGuest: Eduvie Martin, FCIPR, Past President of IABC UK and IrelandLinkedIn | Comic Republic Doug DownsSubstack | Website | LinkedIn Subscribe to the Stories and Strategies PR podcast newsletter Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSend us a note about this episode. We'll reply and thank you on a future episodeSupport the show
Build a Brand That Opens Doors Before You Walk Into the RoomWhat makes someone memorable?It's not just a great website.It's not posting every day on social media.And it isn't luck.In this episode of Casa De Confidence, Julie DeLucca-Collins sits down with award-winning public relations strategist and entrepreneur Aquila Mendez-Valdez, founder of Haute in Texas and creator of one of the country's first PR agency franchise models.Together they unpack what it really takes to build authority, become visible, attract ideal clients, and create a business that reflects your values—not someone else's expectations.Whether you're building your first business or growing an established brand, this conversation offers practical advice on personal branding, marketing strategy, confidence, delegation, and creating a business that supports your life instead of consuming it.In This EpisodeThe difference between public relations and marketingWhy every founder needs a personal brandBuilding confidence without comparisonHow to stop chasing external validationCreating a business around your valuesWhy women struggle with visibilityBuilding authority before sellingHow PR creates trust with potential clientsWhy testimonials and case studies matterThe importance of founder visibilityStarting a PR agency while raising young childrenFranchising as a pathway to entrepreneurshipWhy collaboration beats competitionCreating sustainable success without burnout
In this episode of the InspirED Podcast, Andrea De La Cerda explores the hidden grief that comes from feeling like you don't truly belong. Through deeply personal stories from her family, marriage, and corporate leadership journey, she shares how years of adapting to meet other people's expectations led to self-abandonment rather than authentic connection. Andrea explains the difference between fitting in and belonging, why so many women confuse performance with acceptance, and how loneliness often stems from hiding who we really are. This episode is an invitation to stop earning approval, reconnect with yourself, and build a life where belonging begins from within....CHAPTERS00:00 Why We Long to Belong 02:30 When Belonging Feels Conditional 05:15 How Self-Abandonment Begins 08:48 Searching for Acceptance 11:42 Fitting In vs. True Belonging 15:18 The Loneliness of Performance 18:41 What If the Problem Isn't You? 21:30 Learning to Belong to Yourself 25:02 Four Questions to Help You Reconnect 29:12 Choosing Yourself First...RESOURCES Business AuditThe InspirED RewriteTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 8 Track 7: The Art of Creative Violence: Building Bold Brands w/ Noel CottrellAre legacy advertising holding companies sinking like the Titanic? In this episode of the Brands, Beats, and Bytes podcast, hosts DC and LT welcome creative savant and industry giant, Noel Cottrell.After building a storied career working with massive brands like Sissy Boy Jeans, Coca-Cola, and E-Trade (yes, he helped create the famous talking baby Super Bowl ads!), Noel is upending the agency model once again. He breaks down why he founded his new agency, Murder Hornet, on the principle of "creative violence"—the idea that discomfort is a catalyst for change, better work, and greater impact.Whether you are an agency veteran, a freelance creative, or a brand marketer looking for braver work, this episode is a masterclass in navigating the modern marketing landscape. Noel gets incredibly candid about his biggest career mistake, the rise of the indie agency, and exactly how his team is using AI to save clients hundreds of thousands of dollars.Key Takeaways:The Power of Creative Violence: Why playing it safe is the riskiest move a brand can make, featuring the wild origin story of the Sissy Boy Jeans campaign.Surviving the "Bloodbath": Why traditional holding companies are failing and how freelancers and indie agencies are perfectly positioned to win.The "Nest and Swarm" Model: How to build a highly flexible, future-proof agency structure.Real AI Integration: How to use AI agents to build bespoke creative teams and drastically cut production costs for clients.Owning Your F-Ups: A deeply personal lesson in leadership, ego, and the importance of professional forgiveness.Don't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn
Great mining projects don't begin with equipment—they begin with trust. In this episode of Mining Minds, we sit down with Allison Anderson, a highly respected external affairs and communications professional, to explore one of the most important—and often least understood—roles in modern mining. Allison shares her unconventional journey from journalism and public relations to becoming a trusted bridge between mining companies, government, and the communities they serve. From advancing AngloGold Ashanti's North Bullfrog and Arthur projects to supporting workforce development, education, local partnerships, and long-term community investment, Allison provides an inside look at the work happening long before mining begins. She explains how meaningful communication, transparency, and genuine collaboration create lasting relationships—not only for a successful project, but for the future of communities like Beatty, Nevada. This conversation is a reminder that while mining may produce the resources the world depends on, it's the people, partnerships, and trust built along the way that ultimately determine its success. Special thanks to AngloGold Ashanti for opening its doors and giving Mining Minds the opportunity to highlight the people, partnerships, and purpose behind responsible mining. To learn more about AngloGold Ashanti and stay up to date on their Nevada Projects, sign up for their e-newsletter by clicking the link. https://nevadaprojects.anglogoldashanti.com/newsletter/ Episode Sponsors: Walsh Reclamation Heavy Metal Equipment & Rentals Safety First Training and Consulting Episode Chapters: 01:05 Growing Up, Competition & Finding Her Path 05:02 From Journalism to Public Relations 09:14 Military Life, Family & Returning to Nevada 12:10 Discovering Mining Through the Nevada Mining Association 16:05 Building Communities with i-80 Gold 22:10 Authentic Communication Creates Trust 26:08 AngloGold Ashanti's Vision for Beatty's Future 30:03 Community Partnerships That Last Beyond Mining 35:00 Creating Opportunities for the Next Generation 39:08 North Bullfrog, Beatty & A Sustainable Future 48:15 Endless Opportunities and Lessons from Mining
Send us Fan MailIn this solocast, On Top of PR host Jason Mudd discusses how public relations drives awareness, credibility, trust, and demand to create measurable business outcomes beyond media coverage.Tune in to learn more!Five things you'll learn from this episode:1. Why organizations should measure PR by business outcomes instead of media outputs2. How awareness can remove growth barriers for great products and services3. Why earned media builds credibility that influences customer behavior4. How visibility creates demand through real-world business examples5. What marketing leaders should ask when evaluating PR performance Quotables“Organizations invest in PR because they want business results.” — @jasonmudd9“The game didn't change; awareness changed.” — @jasonmudd9“Awareness gets attention, credibility earns trust, and trust influences behavior.” — @jasonmudd9“Public relations isn't magic, but when it's aligned with business objectives, it can be a powerful driver of business outcomes.” — @jasonmudd9“Awareness influenced credibility. Credibility influenced demand, and demand influenced business outcomes.” — @jasonmudd9If you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Contact info and resources:Jason Mudd on XJason Mudd on LinkedInHow the power of PR saved TwisterPR Success Stories: From Struggling Startup to More Than $130 Million in RevenuesPR Success Stories: Media Coverage for HeadBlade Creates $25,000 in Website SalesAxia Case Study Foundation Financial GroupAdditional Resources:The power of PRHow do you measure PR?7 ways to build credibility using public relations5 ways PR can generate buzz for your businessListen to more episodes of the On Top of PR with Jason Mudd podcastFind out more about Axia Public RelationsIf you like this episode, you're going to love this:3 ways franchisors can use PR to grow their company with John HewittPR research with Mark WeinerRecorded: June 15, 2026Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
In this episode of the Crazy Wisdom Podcast, host Stewart Alsop sits down with Violeta Bulc, former European Commissioner for Transport and coordinator of the book Leadership Challenged, featuring 24 authors from around the world. They explore the dangers of transhumanism, the misuse of artificial intelligence, and how Silicon Valley has lost its authority to lead on technology ethics. Drawing from her background as a computer engineer who worked in Silicon Valley, Bulc argues for creating global AI infrastructure with democratically agreed-upon standards—similar to how the early Internet was built. The conversation covers the manipulation of public consciousness, the importance of middle-class agency in social change, and why humanity needs to reclaim ownership of its collective knowledge before private enterprises consolidate total control. Bulc's book is available for free download at ecocivilization.earth.Timestamps00:00 Stewart introduces Violeta Bulc and her book Leadership Challenged, coordinated with 24 global authors discussing humanity's chance through better leadership approaches.05:00 Violeta explains her technology background and critiques artificial intelligence naming, arguing these are powerful data-processing tools without true intelligence, emphasizing unknown ethical standards embedded in AI systems.10:00 Discussion of transhumanism as investment buzzword serving elite agendas, comparing to previous Silicon Valley bubble while emphasizing humanity's unexplored relational, spiritual and energetic dimensions beyond industrial development.15:00 Stewart discusses mainstream culture's fragmentation since 2008, Silicon Valley's dystopian vision, and personal strategies for reducing dependency on AI tools through diversification and stepping back from reliance.20:00 Violeta explains historical civilization patterns and middle class destruction, expressing hope that emerging thoughts worldwide will eventually converge to shift current power dynamics and technological obsessions.25:00 Technology as tool versus misuse, emphasizing builders' responsibility and ethical frameworks needed, comparing AI regulation needs to automotive safety standards that weren't implemented early enough.30:00 Edward Bernays discussion revealing manipulation through public relations and psychological operations, leading to modern sock puppet armies used by nation states for narrative control online.35:00 Internet described as most democratic technological tool ever built, maintained by responsible groups preserving equality and inclusion principles through decentralized infrastructure and IP address accessibility.40:00 Proposal for global AI infrastructure with agreed rules treating applications as interfaces, questioning private enterprise ownership of humanity-generated data and advocating collective management with usage fees.45:00 Technology evolution patterns from mainframes to personal computing back to centralized cloud computing, emphasizing need to prevent domination while preserving entrepreneurship and collective decision rights.50:00 Quantum physics principles applied to human connection and responsibility, discussing EU ethical committees reviewing AI projects post-approval, emphasizing caring hearts over short-term quarterly corporate thinking.55:00 Violeta shares company transformation experiences moving away from competition models toward serving genuine market needs, concluding with book availability at ecocivilization.earth for free download.Key Insights1. Violeta Bulc argues that artificial intelligence is fundamentally misnamed because there is no actual intelligence within these systems. They are powerful computational tools capable of processing massive amounts of data and identifying patterns, but they lack genuine intelligence. What concerns her most is that this technology has owners with embedded interests and unknown ethical standards, yet society increasingly wants to build everything on these applications and even allow them to make decisions for us. She emphasizes that as someone with decades of experience in high-tech engineering, including work in Silicon Valley, she understands the architecture behind these systems and believes we must recognize them as tools rather than intelligent entities.2. During her time as European Commissioner, Bulc helped write the first European strategy on artificial intelligence, which included three critical elements she was proud of. First, there must always be a red button to switch off any application or technology when it causes harm. Second, there must be a responsible person behind every app who can be held accountable for its consequences. Third, there should be an ethical committee evaluating powerful applications to understand their potential consequences. Though these principles have been somewhat diluted over time, they represent an important framework for responsible technology development that prioritizes human oversight and accountability.3. Bulc observes that throughout human history, great civilizations have risen across all continents, not just in Europe or the Americas, and most brought themselves down through decadence, self-centeredness, and arrogance before being finished off by external forces. She believes Western civilization is currently at this point, having become accustomed to obtaining resources through force and authority while constantly readjusting moral standards to serve elite interests. The industrial revolution initially improved conditions for people because industry needed workers, which led to the emergence of a powerful middle class. However, the elite recognized that the middle class was the only segment of society truly interested in change, so they systematically worked to destroy it over the past twenty to thirty years.4. The Internet represents the most progressive democratic tool ever built in human society, according to Bulc. Its fundamental architecture, based on TCP IP protocol and packet switching, was designed to be non-hierarchical, allowing any computer with an IP address to be seen on the same level as powerful global corporations. The maintenance of Internet tables remains in the hands of people with high levels of awareness and responsibility who are faithful to its initial democratic mission. She had hoped this technology would bring the world together as the closest tool humanity has invented to support equality and inclusion, and despite the problems with applications built on top of it, the underlying infrastructure still maintains these democratic principles.5. Bulc proposes creating a global AI infrastructure with globally agreed rules and standards, similar to how the Internet functions. She argues that many AI tools currently claim ownership of humanity's knowledge, wisdom, and heritage without permission, manipulating data that rightfully belongs to all of humanity. Instead of allowing private enterprises to capture this data first and then charge people to access it, she envisions putting all of humanity's data into a commonly managed infrastructure with clear rules about who can use it, under what conditions, and with fees paid back to humanity. This approach would challenge the current fragmented network of privately owned data centers and restore collective ownership of human knowledge.6. The transhumanism movement represents an obsession rather than a thoughtful application of technology, in Bulc's view. She distinguishes between using transhumanism as a tool for exploring the universe under extreme conditions where humans cannot survive versus implementing it on Earth as a replacement for humanity. The fundamental problem is that the human characters building these machines and applications have questionable ethical models, and they will not allow the rest of humanity to coexist peacefully on the planet. She advocates for transhumanism to be used for space exploration while preserving Earth for humans who want to live as relational, spiritual, and social beings connected to the natural ecosystem.7. Bulc emphasizes that we must move beyond the competition model and think carefully about the consequences of our actions because humanity is too connected and interdependent to simply do things because we can. She applies three basic laws of quantum physics to everyday life: we are all connected and influence each other, the same ideas can emerge simultaneously around the world through entanglement, and the observer always makes a difference in any situation. The current rush to develop technology without pausing to assess consequences is a deliberate tool to prevent thinking, driven by fear of competition. However, her fourteen years of experience helping companies recover from financial trouble demonstrated that moving away from competition models and focusing on genuinely serving market needs creates sustainable, prominent players who work together with customers and local communities.
In this episode of the InspirED Podcast, Andrea De La Cerda sits down with personal stylist Lizette Hendricks to challenge one of the biggest misconceptions women have about fashion: that clothing should fix their bodies. Lisette shares her philosophy of using style to honor a woman's natural features rather than hide or change them. Together, they explore body harmony, seasonal color analysis, style myths, wardrobe overwhelm, and the emotional connection many women have with clothing. Through practical advice and personal insight, this conversation invites women to stop chasing trends and start dressing in a way that reflects their authentic selves with confidence....CHAPTERS 00:00 Meet Lizette Hendricks 01:45 How Lizette Became a Personal Stylist 03:23 Why Traditional Fashion Advice Falls Short 05:11 Creating a Safe Space for Style 07:14 Body Harmony, Color, and Personal Style 11:15 Why Style Is About Authenticity 13:00 Stop Dressing to Fix Your Body 17:10 The Freedom of Dressing as Yourself 18:38 Understanding Body Types and Color Seasons 24:40 Common Style Myths Debunked 27:52 Simplifying Your Wardrobe with Confidence...RESOURCES Connect with Lizette Andrea De La CerdaBusiness AuditTAG ANDREA ON INSTAGRAM@andreadlc_coach...CONNECT WITH KANDULAKandula YoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Summer Remix: Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige YoungWhat's happening Brand Nerds?! We're happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Paige humbly shares her triumphs and lessons throughout her exceptional career. Here are a few key takeaways from the episode:Model the behavior you want to see.Feedback is a valuable opportunity to growSpeak Truth to PowerSimply - Be You. Be Kind. Be Badass.NOTES:Connect with PaigePaige Young | LinkedInStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter
A better product does not always win. The clearer story often does. Crystal Clarity, Chief Operating Officer at s2s Public Relations, joins The Jason Cavness Experience to talk about why founders struggle to explain what they actually do. Why deep tech companies need to stop leading with features and how AI is flooding the internet with content that feels productive but often makes real connection harder. We also discuss: • Why founders often solve before they understand the problem • How to make complex science and deep tech understandable • Why people care less about features and more about feeling understood • The future of PR, marketing, and AI-generated content • Why human experience still matters in a world of synthetic media • Media trust, misinformation, and the collapse of shared reality • Crystal's career path from broadcast journalism to Pacific Science Center to s2s PR • Empty nesting, parenting, music, and the next stage of life Crystal's links Company: https://www.s2spr.com LinkedIn: https://www.linkedin.com/in/crystalclarity/ Jason links https://linktr.ee/jasoncavness
Send us Fan MailIn this episode, James (Jim) Lukaszewski joins host Jason Mudd to discuss how to influence leaders through trust, candor, and strategic communication.Tune in to learn more!Meet our guest:Our guest is James (Jim) Lukaszewski, president and CEO of The Lukaszewski Group. Jim has advised business leaders through crises and high-stakes situations for more than five decades. He shares practical strategies for becoming the trusted strategic advisor leaders rely on when making important decisions.Five things you'll learn from this episode:1. Why trusted advisors begin by understanding leadership challenges before communication challenges 2. How candor helps build credibility with executives 3. The Three-Minute Drill for presenting strategic recommendations 4. Why offering options instead of conclusions leads to better leadership decisions5. How studying leadership helps communicators become more influential advisors Quotables“All problems are management and organizational problems before they are any other kind of problem.” — Jim Lukaszewski“You have to start where the person you're advising is, not where you think the solution is.” — Jim Lukaszewski“Management happens in real time.” — Jim Lukaszewski“Anybody who can offer three perspectives or useful concepts about any problem the boss is facing is a valuable person.” — Jim Lukaszewski“Your highest and best use … is being a trusted advisor to leadership.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Guest's contact info and resources:James Lukaszewski on LinkedInJames E. Lukaszewski on YouTubeE911 websiteCrisisguru.aiPre-order the “Influencing Leaders” bookPre-order Jim's new book.Email a copy of your receipt to jel@e911.com with the subject line "TOP." Follow Jim on LinkedIn.Subscribe to Jim's newsletter.When the book is released in August, you'll receive the handbook by email.Additional Resources:Does PR play an active role in your strategic planning? Learn how to make it easier to reach your goalsDefining leadership in corporate communicationsAxia's crisis PR serviceListen to more episodes of the On Top of PR with Jason Mudd podcast.Find out more about Axia Public Relations.If you like this episode, you're going to love this:How to be a trusted adviser with Del GallowayWhen a crisis hits, say this or stay silentRecorded: July, 2026Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
On the latest SUPERSTAR SCORES edition of Smack Talk, the Smark Out Moment crew rates the WWE career of Sheamus on a 0-100 scale.How does The Celtic Warrior stack up when judged by the official Superstar Scores categories: In the Ring Skills (Athleticism and Psychology), On the Mic Skills (Charisma and Character), Appearance (Physique and Entrance), Behavior (Backstage Professionalism and Public Relations), and Crowd Reaction (Popularity and Credibility)?We break down Sheamus' WWE Championship win, world title reigns, King of the Ring, Royal Rumble and Money in the Bank victories, The Bar, the Brawling Brutes, his Intercontinental Championship chase, best matches, biggest rivalries and overall legacy to determine his final Superstar Score.What score would you give Sheamus? Leave your rating and tell us who should be next.
We have an extra special bonus episode where we're joined by Public Relations specialist Amber Rasho to talk about the upcoming 2026-27 season of ATG Detroit's Broadway series. Come listen while we speculate about what is to come. If you'd like more information on ATG Detroit, visit their website. Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/