Podcasts about SEO

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    Best podcasts about SEO

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    Latest podcast episodes about SEO

    Edge of NFT Podcast
    The Edge of Innovation: The Intersection of Crypto and Real-World Applications

    Edge of NFT Podcast

    Play Episode Listen Later Jun 25, 2025 39:58


    Join us for an exciting episode of The Edge of Show, live from Consensus in Toronto! Where we sit down with industry leaders to discuss the latest trends and innovations in the crypto space.In this episode, we feature: Sidney Powell, co-founder and CEO of Maple Finance, who shares insights from her recent SEC hearing on tokenization. Bill Lakeland from Spexi, a decentralized drone pilot network, who explains how they are revolutionizing aerial imagery collection. Anthony Rodriguez, co-founder of the Digital Spenders Club, who introduces their innovative CryptoTap2Pay system and immersive experiences that celebrate crypto culture and Timothy Chen, global head of strategy for Mantle, who talks about their journey from a DAO to building a successful Layer2 network.Tune in to hear their predictions for the future of crypto, the challenges they face, and how they are shaping the industry. Don't forget to like, subscribe, and hit the notification bell for more episodes!Support us through our Sponsors! ☕

    Omni Talk
    Retail Tech Startup of the Month: How Botify Helps Brands Win in Generative Search | AWS + Omni Talk

    Omni Talk

    Play Episode Listen Later Jun 25, 2025 5:52


    In the first edition of Omni Talk's new monthly series, Chris Walton and Anne Mezzenga team up with AWS's Daniele Stroppa to spotlight the Retail Tech Startup of the Month—and the inaugural winner is Botify. Learn how Botify helps brands improve discoverability across both traditional and generative search engines by going beyond SEO to optimize content visibility for bots and agents. Discover why Botify's approach is a big win for brands navigating the evolving consumer search landscape, and how it also helps reduce operational costs. Key moments from the interview: 00:00 – Intro to new Omni Talk segment with AWS: Retail Tech Startup of the Month 00:33 – Meet Daniele Stroppa, AWS Worldwide Technical Leader for Retail 01:01 – Daniele's role in retail innovation and partner strategy at AWS 02:07 – First award winner revealed: Botify 02:19 – What Botify does: improving brand visibility across search platforms 02:54 – Why visibility in generative search (Perplexity, ChatGPT) matters 03:37 – How Botify goes beyond traditional SEO 04:06 – Analyzing bot and agent behavior on brand websites 04:23 – Helping brands ensure critical content is discoverable 04:41 – Long-term retail implications: revenue, brand recognition, infrastructure cost savings 05:31 – Congrats to Botify and final thoughts on the startup's impact Music by hooksounds.com #retailtech #StartupOfTheMonth #aws #Botify #omnitalkretail #ecommerceseo #generativeai #retailai #discoverability #digitalcommerce Brought to you in partnership with AWS

    We Don't PLAY
    Mastering Search Engine Optimization (SEO) Fundamentals: On Page SEO, Off-Page SEO, and Technical SEO for Best Marketing Visibility on Search Algorithms with SEO Expert, Favour Obasi-ike

    We Don't PLAY

    Play Episode Listen Later Jun 25, 2025 62:40


    Search Engine Optimization (SEO) Fundamentals: On Page SEO, Off-Page SEO, and Technical SEO for Best Marketing Visibility on Search Algorithms with SEO Expert, ⁠⁠⁠⁠Favour Obasi-ike, MBA, MSIn this episode on "SEO Fundamentals", Favour discusses the critical role of Search Engine Optimization (SEO) in online visibility for business growth and long-term sustainability, emphasizing on-page, off-page, and technical SEO. Favour highlights that technical SEO is the foundation, ensuring a website's optimal performance through aspects like fast page loading, robust hosting, and proper domain management. The conversation also touches upon the importance of website traffic as the "lifeblood" of a business, distinguishing between mere impressions (people viewing) and conversions (people taking action), which is greatly influenced by strategic content creation and the effective use of analytics tools like Google Search Console. Ultimately, the discussion stresses that understanding and implementing these SEO fundamentals is crucial for any online business to succeed and avoid wasted effort.Frequently Asked Questions about Online Presence and SEOWhat are the core components of effective SEO?Effective SEO is built upon three fundamental pillars: on-page, off-page, and technical SEO. Technical SEO acts as the essential foundation, much like water hydrating a body, ensuring your website's health and functionality. This includes aspects like page load speed, server performance, robust hosting, and a properly configured domain. On-page SEO involves optimizing elements directly on your website, such as content, keywords, and internal linking. Off-page SEO focuses on external factors that boost your website's authority, such as backlinks, social media presence, and local business listings. Without a strong technical foundation, efforts in on-page and off-page SEO may be wasted.Why is technical SEO considered the "water" for a website?Technical SEO is analogous to the water a body needs for hydration because it addresses the foundational needs of your website. Just as water is essential for life, technical SEO is critical for a website's functionality and discoverability. It encompasses elements like fast page loading speeds (avoiding large image files), choosing the right hosting and server with sufficient bandwidth, and securing a unique domain name.What is the importance of a domain and hosting in the context of a website?A domain is your website's unique identification code, serving as the "key" that opens the door to your online property. It's an intellectual property that needs annual renewal, much like registering a business. Hosting provides the "land" where your website "house" is built, offering the server space and infrastructure for your site to exist and be accessible online.Access to Resources ⬇️Need SEO Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information

    touch point podcast
    TP441: SEO is Like Golf Now

    touch point podcast

    Play Episode Listen Later Jun 25, 2025 59:39


    Chris Boyer and Reed Smith explore how AI is transforming the digital discovery journey — and why traditional SEO tactics may no longer cut it. They discuss:  The Collapse of the Keyword Empire - as AI-generated results increasingly dominate SERPs, healthcare brands must rethink how they show up in search. Intent, Not Indexing -  AI search surfaces content differently, prioritizing context over keywords. This shift forces a new content strategy grounded in helpfulness, not hierarchy. Search as Experience - with Google rolling out Search Generative Experience (SGE), the very notion of “ranking” is dissolving into curated, AI-assembled summaries. Adapt or Disappear – what marketers must do today to remain visible in a world where GenAI is the first interaction layer. Thought leader Carrie Liken joins to unpack the implications of Google's generative search future, the collapse of zero-click visibility, and what it means for hospitals trying to compete in a rapidly changing landscape. Mentions From the Show:  How AI is reshaping SEO: Challenges, opportunities, and brand strategies for 2025 Search Engine Land Search trends for 2025: Is a new ecosystem emerging? 2025 trend: Generative search will become the new normal, shaking up ad spend How to navigate the changing landscape of search in 2025 AI-driven search ad spending set to surge to $26 billion by 2029, data shows Carrie Liken on LinkedIn Carrie Liken on SubStack Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    How do you see zero-click searches evolving with AIO and LLM on rise?

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Jun 25, 2025 3:04


    Zero-click searches are evolving rapidly with AI and LLMs. Tyler Einberger from Momentic explains how this trend is already impacting SEO measurement and visibility. He discusses the growing challenges of data attribution when users stay within search platforms, the importance of triangulating analytics to demonstrate SEO value, and why properly accounting for direct traffic is becoming critical for accurate organic performance assessment.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    The Unofficial Shopify Podcast
    How Divorce, Cancer, and TikTok Built a Shopify Brand

    The Unofficial Shopify Podcast

    Play Episode Listen Later Jun 24, 2025 49:22


    Sara Olsher started Mighty + Bright as a handmade calendar to help her toddler cope with divorce. A decade (and one breast cancer diagnosis) later, it's a full-time Shopify business helping kids, adults, and neurodivergent folks navigate tough life stuff with visual structure. In this episode, Sara shares how she bootstrapped the brand, embraced customer feedback, and scaled with purpose—not just ad spend.You'll learn:How personal chaos sparked a viral product lineWhy bootstrapping kept her business healthy and profitableThe power of customer-led product developmentHow one TikTok collab outsold her entire kids' lineSponsorsZipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyAddress Validator – Reduce delivery address errors & costsLinks and Resources:Sara OlsherMighty + BrightApps, Tools, & ServicesStoreHero – Profit-focused ad tracking and analyticsOctane AI – Shop quizzes for ShopifySensible Forecasting – Inventory planningBundles.app – Inventory syncing for Shopify bundlesiPaKey – Packing and fulfillment scanner toolWork with Kurt:→ Grow your Shopify store→ See client success stories→ Join Kurt's newsletter

    INspired INsider with Dr. Jeremy Weisz
    [Top Agency Series] Scaling With SEO, Paid Media, and Analytics With Tyler Lane

    INspired INsider with Dr. Jeremy Weisz

    Play Episode Listen Later Jun 24, 2025 36:54


    Tyler Lane is the Founder and CEO of Session Interactive, a Denver-based digital marketing consultancy specializing in SEO, analytics, paid search, and content strategy for mid-market and enterprise brands. With over 13 years of experience in digital marketing, he has successfully created, launched, and evaluated SEO, content marketing, analytics, and social strategies, bringing his expertise to Session Interactive. Tyler leads a team of seasoned professionals who deliver data-driven solutions to help clients achieve measurable growth. In this episode… Many companies struggle to turn their digital marketing investments into measurable outcomes, often due to blind spots in data tracking, ineffective SEO strategies, or lackluster paid media performance. Businesses waste money and miss growth opportunities without understanding user behavior or proper attribution. So, how can organizations build more intelligent, results-driven marketing systems? Tyler Lane, an expert in SEO, paid media, and analytics, shares how a deeply analytical approach can transform marketing effectiveness. He emphasizes the importance of a clean analytics setup to ensure accurate attribution and performance tracking. He recommends auditing conversion events and tailoring data dashboards to support strategic decisions without overwhelming teams. By focusing on user intent, leveraging both organic and paid strategies, and staying ahead of AI's role in search behavior, Tyler provides a framework for sustainable digital success. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Tyler Lane, Founder and CEO of Session Interactive, about building results-focused marketing campaigns. Tyler explores actionable SEO strategies, the power of clean analytics, and the impact of customer journeys on conversion. He also discusses agency culture, the role of AI in search, and his path from IBM to launching his own business.

    Feel Amazing Naked
    How To Use A Limited Series Podcast To Grow Your Coaching Business With Adam Schaeuble

    Feel Amazing Naked

    Play Episode Listen Later Jun 24, 2025 39:30


    Tired of the client acquisition rollercoaster? My guest Adam Schaeuble from Podcasting Business School just blew my mind with a strategy that made him $6,000 in 5 days from a podcast series he didn't even promote initially. We're talking about limited series podcasts - and no, this isn't another "private podcast" or lead magnet. This is a completely different approach that leverages SEO and organic discovery to bring qualified prospects directly to your door. This isn't about being on every platform or creating endless content. It's about strategic simplicity that actually works. Perfect for coaches who: Are exhausted from the content creation hamster wheel Want to build genuine authority in their space Are ready to serve at the highest level Understand that simple doesn't mean easy Connect with Adam: Podcast: Podcasting Business School Limited Series: "Podcast Monetization Tips" Connect with Amanda: Instagram: @awalkmyway Limited Series: "How to Find Clients: Tips for Coaches and Entrepreneurs"

    Reality Escape Pod
    S9E11: Top Takeaways from 100 Episodes of REPOD

    Reality Escape Pod

    Play Episode Listen Later Jun 24, 2025 74:22


    " Challenging yourself is how you produce growth in your own life." Countless late nights, occasional tears, and many great conversations later, we did it. We made it to 100 episodes of REPOD! We've had so many incredible guests come on the show, fully willing to share the secret sauce to their success. These guests have been a treasure trove of creative inspiration. From discussing how to create immersive sets, to tricks for directing a player's attention, from how to effectively market your business to creating puzzles, our guests didn't gatekeep or pull their punches. To celebrate, we're taking a look back through the archives and picking some noteworthy clips. These were all things our guests said that really resonated with us – personally, professionally, or on a creative level. Each of these clips fundamentally changed how we think about something. Maybe it gave us a new perspective on leadership, like Elan Lee's clip about "other people's work." Or perhaps it was Christine Barger going against industry norms by allowing filming in her escape room. Others were more philosophical, like Alexander Gierholz's musings on the dissonance of escapism. Many of these clips helped shape the way we think about immersive design, such as Linda Klein talking about "experiential mixers" or Tommy Honton's "adrenaline map." It's been an amazing 100 episodes of Reality Escape Pod. I hope our guests have also inspired you in your creative journey. And if they did, we'd love to hear about it. Let us know if there's anything we missed that especially resonated with you. Thank you all for listening and for all your support!   Episode Sponsors Thank you to our sponsors: Weldwood Marketing, Buzzshot, COGS by Clockwork Dog, and Patreon supporters like you.    Weldwood Marketing Maximize your online presence with Weldwood Marketing. It's a one-stop shop for digital marketing—specializing in web design, SEO, online ads, and best business practices. They can even manage all your integrations so you can track the customer journey from clicking on an ad to booking your game. Let Weldwood help unlock more money for your business. Special offer exclusively for REPOD listeners: Weldwood rarely offers discounts, but they did for us. REPOD listeners get 15% off Marketing Services for the first 3 months, PLUS $750 off escape room websites. Schedule your Discovery Call and mention REPOD in the notes! Visit weldwoodmarketing.com/repod to learn more about this exclusive offer.   Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer.   COGS COGS by Clockwork Dog is an easy to use software/ hardware platform for running interactive events, including escape rooms, and other immersive experiences. They have plug & play hardware that seamlessly integrates with their software so you can create a show with lighting and sound cues without having to write a single line of code. Map all kinds of inputs to outputs by building up simple logic steps which determine what you want to happen and when. Special Offer for REPOD Listeners: REPOD listeners can get the COGS Starter Set for only $130 + free shipping to the USA. This bundle is usually valued at $257. You can learn more and purchase your Starter Set at cogs.show. Use code REPOD at checkout.   Become a Patron Today! Supporitng us on Patreon helps to fund our work, pay our team, and it grants you access to an incredible library of bonus content including:  The REPOD Bonus Show The Spoilers Club The Travelogue Series Thank you to all of our ongoing supporters

    Thrive Podcast #forflorists
    Winning the Instagram Game in 2025 for Florists

    Thrive Podcast #forflorists

    Play Episode Listen Later Jun 24, 2025 16:54


    Does playing the Instagram game leave you frustrated and disheartened? Join Kathleen for this episode where she shares essential tips on shifting your strategy from "vanity metrics" to optimizing for localized SEO — which is where the real power of Instagram lies for florists.

    Etsy Seller Success with Dylan Jahraus
    The Only 3 Etsy Tools You Need for $10,000/Mo

    Etsy Seller Success with Dylan Jahraus

    Play Episode Listen Later Jun 24, 2025 9:49


    The Only 3 Etsy Tools You Need for $10,000/Mo in 2025In today's video, I break down exactly how to start a successful handmade Etsy shop that earns you enough to quit your day job and do Etsy full time. Stick around for the bonus tool the end that has unlocked the SEO potential of hundreds of shops!

    Damn Good Interior Design
    Season 2 Ep 50: How to Get Press: The secret door to getting your interior design work published with Alex AbramianAlex Abramian

    Damn Good Interior Design

    Play Episode Listen Later Jun 24, 2025 44:24


    Public relations isn't just about getting published—it's about what you do after the feature goes live. We thrilled to welcome our special guest who we have been working with for over a year. Alex Abramian, founder of The PR Collaborative, talks with us about the evolving landscape of PR for interior designers. With years of experience as a writer and editor for major national publications, Alex shares real-world insights into what editors are looking for right now and how designers at any stage of business can get press without big budgets or agency retainers.A non-negotiable for us--high-quality photography. The reason being is you can create stories in these photos and it doesn't have to be on a million dollar budget. Editors are currently obsessed with small, personality-filled spaces (think under 1500 sq ft, bold color, cozy vibes, and yes—pets!), and how sharing your client's story can make a bigger impact than simply showcasing pretty rooms.If you think you need a massive "luxury project" or a full marketing strategy to get noticed, think again. This episode is packed with practical advice on how to get published and how to leverage that publicity for SEO, credibility, and client trust.When you are being responsive, opinionated, and authentic, it makes you more appealing to editors—and how early to mid-career designers have more opportunity than ever before to break into editorial PR. Stop waiting for someone to come to you--it's time to show up and start getting noticed.Have a question--click here to ask us.RESOURCE LINKS:Damn Good Designer - Damn Good Designer - WebsiteThe best business coaching for Interior designers—seriously. This is not some wham-bam glamathon; It is the real deal you have been looking for and what is missing from the business coaching marketplace today. The Design Paradigm - The Interior Design Paradigm - WebsiteA 12 month comprehensive and powerful business coaching program for creative entrepreneurs who are serious about running a profitable business and being the expert in the room. It is the only coaching program to combine individual attention & accountability with live group workshops, honest video presentations and customized attention to your needs.Join our FREE Facebook GroupsSmall Business - Think Big - FacebookWhat They Didn't Teach You in Design School - Facebook GroupFor designers who need honest talk and a place to work on the business, marketing and promotion small business owners need. Subscribe to our Newsletter and get our FREE downloadHidden Keys for Growth for 2025 - DOWNLOAD NOW***Any use of this page and its content to develop or train artificial intelligence or to do computer analysis is prohibited.***

    Thrivetime Show | Business School without the BS
    How to Turn Goals Into Reality | Why Anyone Can Set Goals When the Idea Is New & Exciting. How Keep Going When It Is Boring & Tedious + 3 Clay Clark Client Success Stories + Join Eric Trump At Sept. 25-26 Business Conference!

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jun 23, 2025 98:23


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Donald J. Trump (1988 Interview) Shares the Power of Perseverance + Join Eric Trump At Clay Clark's September 25-26 Business Conference (Learn Branding, Marketing, Sales, Management, Finance, Etc.)

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jun 23, 2025 61:33


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Found the Light | Brett Raio & Clay Clark | Discover Clay Clark's Entire Library of Musical Musings & Lyrical Miracles Today At: https://www.thrivetimeshow.com/lyrical-miracles/

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jun 23, 2025 2:50


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Edge of NFT Podcast
    Bitcoin Mining and DeFi: Navigating the Evolving Landscape at BTC Vegas

    Edge of NFT Podcast

    Play Episode Listen Later Jun 23, 2025 41:25


    Join us for this exciting episode of the Edge of Show, live from BTC Vegas! Where we sit down with industry leaders like Charlie Hu, co-founder of Bitlayer, Josh Lawler from Zuber Lawler and Taylor Monning from Clean Spark to discuss the latest trends and developments in the Bitcoin ecosystem.In this episode, you'll hear about:The significance of BTC Vegas as a premier Bitcoin conference and the evolving landscape of Bitcoin DeFi.Insights into the growing interest from institutional investors and the changing sentiment around yield products in the Bitcoin space.Bitlayer's recent achievements, including a groundbreaking partnership with major Bitcoin mining pools and updates on their innovative BVM bridge.CleanSpark's strategic presence at the conference.Whether you're a seasoned Bitcoin enthusiast or just starting to explore the world of cryptocurrency, this episode is packed with valuable insights and expert perspectives. Don't miss out!Support us through our Sponsors! ☕

    Restaurant Unstoppable with Eric Cacciatore
    1195: Zane and Brandon Hunt, Co-Founders of VIA 313

    Restaurant Unstoppable with Eric Cacciatore

    Play Episode Listen Later Jun 23, 2025 102:30


    Zane and Brandon Hunt are the co-founders of VIA 313. VIA 313 is a Detroit-style pizza chain. This is The Hunt Bros. third time on the show. They first joined us for episode 560 in 2018 and again in 2021 for episode 826. In 2021, they had 5 locations and today they have 24!  Interested in McClaskey Excellence Institute as recommended by the Hunt Bros.? Check it out here: https://www.restaurantunstoppable.com/mcclaskey-institute Join the Restaurant Unstoppable Network TODAY! Restaurant Unstoppable - EVOLVE! - Eric of Restaurant Unstoppable is now taking consultation and coaching calls! Book a consultation today! Schedule your call to become UNSTOPPABLE! Check out the website for more details: https://www.restaurantunstoppable.com/evolve Today's sponsors: Marqii - Marqii helps restaurants manage online listings, menus, and reviews from one platform. It saves time, improves SEO, ensures menu accuracy across channels, and boosts customer trust. With automated updates and reputation management, Marqii streamlines digital presence and enhances discoverability. All listeners get 15% off the sticker price of any Marqii package - that's more than a month free! Only when you use our links: http://www.restaurantunstoppable.com/Marqii  Franchise Law Solutions - Thinking about franchising your restaurant? Success doesn't have to mean 100 units overnight. With the right plan, you can build a profitable, local or regional franchise brand. The team at Internicola Law Firm — franchise lawyers and franchise development experts — will show you how.  Visit www.franchiselawsolutions.com. Meez: Are you a chef, owner, operator, or manage recipes in professional kitchens? meez is built just for you. Organize, share, prep, and scale recipes like never before. Plus, engineer your menu in real-time and get accurate food costs. Sign up for free today and get 2 FREE months of invoice processing as a listener of the Restaurant Unstoppable Podcast. Visit getmeez.com/unstoppable to learn more. Restaurant Systems Pro - Join the 60-day Restaurant Systems Pro FREE TRAINING. This is something that has never been done before. This 60-day event is at no cost to you, but it is not for everyone. Fred Langley, CEO of Restaurant Systems Pro, will lead a group of restaurateurs through the Restaurant Systems Pro software and set up the systems for your restaurant. During the 60 days, Fred will walk you through the Restaurant Systems Pro Process and help you crush the following goals: Recipe Costing Cards; Guidance in your books for accounting; Cash controls; Sales Forecasting(With Accuracy); Checklists; Budgeting for the entire year; Scheduling for profit; More butts in seats and more… Click Here to learn more.  Let's make 2025 the year your restaurant thrives. Today's guest recommends:  McClaskey Excellence Institute Guest contact info:  Email Zane: zhunt@via313.com Email Brandon: bhunt@via313.com Website: https://www.via313.com Thanks for listening! Rate the podcast, subscribe, and share!  We are on Youtube: @RestaurantUnstoppable

    The Look Back with Host Keith Newman
    From $0 to $4M with AI Headshots: BetterPic Shares How They Bootstrapped Their Way to Success

    The Look Back with Host Keith Newman

    Play Episode Listen Later Jun 23, 2025 27:56


    What does it take to build a multi-million dollar AI startup from scratch, without raising a cent?In this episode of Liftoff, we sit down with Ricardo Ghekiere, the founder of BetterPic, the viral AI platform creating professional headshots in minutes. Bootstrapped from $0 to $4 million in just 15 months, Ricardo shares the real story behind BetterPic's explosive growth from Belgium to the global stage.

    Spa Marketing Made Easy Podcast
    SMME #439 Marketing Budgeting Deep Dive: How Much Should Your Spa Really Spend?

    Spa Marketing Made Easy Podcast

    Play Episode Listen Later Jun 23, 2025 25:08


    Ads are always changing—but your budgeting system shouldn't. In this episode of Spa Marketing Made Easy, I sit down with Tara (my go to ads strategist) to break down how much spa CEOs should actually be spending on marketing—based on three common business stages: Maintenance: Hold steady & replace lost clients Growth: Scale month-over-month Hyper Growth: Seize big promotional moments like Black Friday Learn the exact percentage of revenue you should allocate in each stage, plus how to measure ad performance vs. SEO or referrals—so your marketing dollars aren't a guess, but a powerful investment.   What you'll learn during this episode: How to identify your current stage: maintenance, growth, or hyper growth What % of revenue to invest in marketing during each phase Why budgeting by stage protects your profits and alerts you if you're under-investing How to split your marketing dollars between ads and “analog” tactics (50/50) Why tracking lead source quality is critical: SEO vs ads vs referral   Resources Mentioned in Episode #439:  Marketing Budgeting Deep Dive: How Much Should Your Spa Really Spend? Register for the webinar on How Spa Owners & Aestheticians Are Using Social Ads to Get More Clients on Autopilot   Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics ABOUT THE SPA MARKETING MADE EASY HOST    About Your Host, Daniela Woerner Daniela Woerner is the founder of Addo Professional Alliance, a leading community for aesthetic professionals, and the creator of the Growth Factor Framework—a proven system that has helped 582 six- and seven-figure spa owners scale their businesses with strategy and systems. With nearly two decades in the aesthetics industry, Daniela has trained alongside top physician-dispensed brands, consulted with leading dermatologists, and helped thousands of spa professionals streamline their operations and maximize profitability. Her mission? To transform overworked aesthetic professionals into Spa CEOs—building a business and life they love with the strategic systems needed for long-term financial growth. As the host of the Spa Marketing Made Easy podcast, Daniela brings expert insights, real-world strategies, and in-depth conversations to help spa owners elevate their marketing, optimize their operations, and create sustainable success. With over 400 published episodes, 1 million+ downloads, and a ranking in the top 1% of all podcasts worldwide, Spa Marketing Made Easy is the go-to resource for spa and aesthetic professionals looking to level up. Tune in each week for actionable strategies, expert interviews, and inspiration to help you build a thriving, systemized, and scalable spa business!  

    The UpFlip Podcast
    192. How to Start a SaaS Business (Even If You're Not in Tech)

    The UpFlip Podcast

    Play Episode Listen Later Jun 23, 2025 31:18


    Dan Uyemura, founder of the top-rated gym software company PushPress, joins Ryan Atkinson on The UpFlip Podcast to share his journey of building a successful SaaS business. As a former internet engineer and gym owner, Dan intimately understood the need for better software development in the fitness industry, leading him to create PushPress. This episode dives into the core challenges and triumphs of building a software company from the ground up.Learn about the surprising inspiration behind the company name, the long game strategy that drove  business growth, and the valuable lessons he learned about identifying market needs and building a Minimum Viable Product (MVP).Tune in to hear Dan's candid insights on scaling a software platform, the importance of listening to customer feedback, and his unwavering commitment to providing genuine value. Whether you're an aspiring entrepreneur or looking to refine your business strategy, this episode offers a practical look into the SaaS market.Takeaways:- Entrepreneurship often involves turning frustrations into opportunities, as Dan built PushPress to solve his own problems with gym software.- Customer service can be a significant differentiator, especially in the early stages of building a SaaS company.- Authenticity and a genuine love for your customer base are crucial for long-term success in niche markets.- Scaling a vertical SaaS business can be a slow and steady process, requiring patience and perseverance.- Your initial product might be more of a learning tool, and you need to be prepared to rebuild or significantly iterate as you understand customer needs better.- Listening to customer feedback and allowing it to guide product development (like PushPress Grow) can lead to significant revenue streams.- Having a strong conviction about your product and target audience can help you make strategic decisions, including when to say "no" to potential clients.- A holistic marketing approach, including SEO and paid advertising, becomes important for sustained growth.- Building a successful SaaS company requires a long-term perspective and the ability to weather numerous challenges.- Providing value to your customers should be the primary driver, with financial success being a result of that value creation.Tags:  SaaS, Tech Ventures, Software Development, Business Growth, Business FundingResources:Start Your Business Today: https://links.upflip.com/3ZJxGqn Connect with Dan : https://www.instagram.com/danielsan/?hl=en

    Eat Blog Talk | Megan Porta
    708: AI is NOT a Threat - How to Use It to Revolutionize Your Blogging Workflow with Hanelore Dumitrache and Mariska Ramondino

    Eat Blog Talk | Megan Porta

    Play Episode Listen Later Jun 23, 2025 55:18


    In episode 708, Megan chats to Hanelore Dumitrache and Mariska Ramondino about using artificial intelligence to streamline workflows, understand your audience, and create a more impactful blogging business. Hanelore Dumitrache Hanelore Dumitrache is a food blogger, tech entrepreneur, AI educator and author. Her work tries to bridge the gap between technology and the blogging world. As the founder of Whimzi AI, she's currently developing AI-driven tools for food bloggers and content creators. Her food blog SugarYums focuses on East Asian street food and desserts.  Mariska Ramondino Mariska Ramondino is an international fiscal tax lawyer turned business consultant and now a food blogger with a consulting business on the side. Through her blog, she shares her passion for nutritious home-cooked meals and a more balanced lifestyle. She also offers writing and consulting services for fellow bloggers. Additionally, Mariska is a partner and co-founder of Whimzi AI, a tech-driven company providing custom AI solutions and AI-powered analytics for food bloggers. In this episode, you'll learn how to harness the power of AI to save time, make data-driven decisions, and deliver better user experiences on your blog. Hanelore and Mariska share their favorite strategies, tools, and mindset shifts to help you move past fear and use AI to grow a smarter, more efficient blogging business. Key points discussed include: - AI isn't a threat—it's an opportunity: Embracing AI can help food bloggers develop more well-rounded businesses and better serve their audiences. - Start by identifying what you don't love doing: Use AI to take over repetitive or tedious tasks like writing pin descriptions, social captions, or analyzing data. - Analyze your data with ease: ChatGPT can interpret your Google Analytics and ad reports to surface trends, content gaps, and monetization opportunities. - Build authority through topic clusters: Use AI to identify your strongest-performing content and build strategic clusters to boost topical authority and improve EEAT. - Use reader questions to fuel content ideas: Input comments and questions from your blog or social media into ChatGPT to identify missing content or new recipe opportunities. - Incorporate AI into your workflow as a virtual team: Assign AI roles like content strategist, SEO assistant, or copywriter to streamline weekly blog tasks. - Set and stick to your goals with AI support: Use AI to map out your time, reset your mindset, and stay accountable to your personal and business goals. Connect with Hanelore Dumitrache Website | Instagram Connect with Mariska Ramondino Website | Instagram      

    Millionaire University
    SEO Myths Busted: What AI Hasn't Killed in 2025 | Steven Schneider

    Millionaire University

    Play Episode Listen Later Jun 23, 2025 46:54


    #467 Is SEO dead — or just evolving? In this myth-busting episode hosted by Kirsten Tyrrel, we sit down with Steven Schneider, co-founder of TrioSEO and long-time SEO strategist, to get the truth about what still works in today's AI-driven world. Steven shares his journey from building and flipping Amazon affiliate sites in college to scaling a seven-figure B2B SEO agency — all powered by organic traffic. You'll learn why SEO isn't going away anytime soon, how AI is reshaping search behavior, and what it takes to get your business ranked in Google and ChatGPT today. From building niche content and smart backlink strategies to guest podcasting and digital calculators, Steven breaks down exactly how to future-proof your visibility online without sounding like a robot or getting buried in jargon. If you've been overwhelmed by SEO — or thought it was over — this episode will help you see it in a whole new way! What we discuss with Steven: + SEO isn't dead — just evolving + College days flipping Amazon niche sites + Built 40 sites, hit seven-figure revenue + Co-founded TrioSEO B2B agency + How to rank in Google and ChatGPT + Clarity > jargon for webpage copy + Backlinks via guest podcasting + Content depth: calculators, case studies + Start bottom-of-funnel, niche hard Thank you, Steven! Check out TrioSEO at TrioSEO.com. Follow Steven on LinkedIn. Watch the ⁠⁠video podcast⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. EXCLUSIVE NordVPN Deal ➼ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://nordvpn.com/millionaire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Try it risk-free now with a 30-day money-back guarantee! Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

    In the Nitty Gritty- Dedicated to women entrepreneurs juggling business, life, kids and everything else nitty gritty.

    Hey there, studio owner. Let's talk about something that can make or break your business—your team.⁠Now, if you've ever hired someone, handed them a task, crossed your fingers and thought, “I hope this works out…”—this episode is for you.Because hope is not a strategy.In today's episode, I'm breaking down the exact framework I use to onboard new team members—from teachers to admin—and how I set them up for success from day one. I'll share how we measure growth, create momentum, and yes…how we gently level up expectations as your business grows.Whether you're hiring for the first time or realizing it's time to get more intentional with the team you already have—this episode will give you the steps to create a team that not only performs, but thrives.And if you want support putting this into action, that's exactly what we do inside my Level UP Mastermind—so stay tuned till the end for more on that.Let's get into it.Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Newsletter, & Referral Partners.Love today's podcast?

    The Thoughtful Entrepreneur
    2219 - Tailored Strategies for Effective Health Marketing with Patient Procure's Jake Sucoff

    The Thoughtful Entrepreneur

    Play Episode Listen Later Jun 23, 2025 18:17


    Mastering Healthcare Marketing: Expert Insights from Jake Sucoff, Founder of Patient ProcureIn a recent episode of The Thoughtful Entrepreneur, host Josh Elledge sat down with Jake Sucoff, Founder of Patient Procure, to discuss the unique challenges healthcare providers face in marketing their services effectively. With a focus on digital marketing strategies, Jake offers actionable advice on how healthcare organizations—from solo practitioners to multi-state groups—can connect with patients through personalized, results-driven marketing. This episode provides invaluable insights into how healthcare professionals can optimize their marketing efforts and engage more effectively with their target audiences.Understanding the Unique Challenges of Healthcare MarketingHealthcare marketing is different from any other industry, and Jake Sucoff emphasizes this difference as one of the most critical factors for healthcare providers to consider when developing marketing strategies. Key to healthcare marketing is navigating complex regulations, such as HIPAA and other privacy laws, that limit how patient data can be used in marketing efforts. The stakes are higher because patients are not just purchasing a product—they are making life-altering decisions about their health. Additionally, healthcare marketing must build trust and authority to demonstrate the provider's expertise and reliability.One common misconception Jake encounters is that physicians believe their medical expertise automatically qualifies them to handle their own marketing. He compares this to representing oneself in court, emphasizing that marketing is a specialized skill. Professional marketing assistance is essential to avoid costly mistakes and ensure the correct strategies are used to reach and convert patients.Jake's actionable advice is simple but effective: Recognize that marketing is a distinct field and invest in expertise to bridge the gap between healthcare services and patients.About Jake SucoffJake Sucoff is the Founder of Patient Procure, a digital marketing agency specializing in the healthcare industry. With a wealth of experience in connecting healthcare professionals to patients, Jake helps practices and clinics expand their reach and grow their businesses through strategic marketing.About Patient ProcurePatient Procure is a full-service digital marketing agency dedicated to helping healthcare organizations build strong online presences. Specializing in driving patient acquisition and improving engagement, the agency provides services ranging from paid advertising and SEO to content creation and reputation management. Patient Procure partners with healthcare providers to create tailored, results-oriented marketing strategies that foster growth and improve patient care.Links Mentioned in This EpisodePatient Procure WebsiteJake Sucoff on LinkedInKey Episode HighlightsChallenges in Healthcare Marketing: Why healthcare marketing is different from other industries and why professional expertise is essential.Building Trust with Patients: How marketing in healthcare must focus on building trust and authority to make a real impact.The...

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    SEO, GenAI/LLMs As Search, Lack Of Performance Data For SEO Professionals

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Jun 23, 2025 25:50


    SEO faces disruption from generative AI and LLMs as search alternatives. Tyler Einberger, Co-founder and Head of Growth at Momentic, shares clickstream data revealing ChatGPT users are 2.3 times more likely to click through to external websites than Google users. The report examines changing user behavior across platforms, highlights the measurement challenges of app-based traffic, and demonstrates how Google's defensive product strategy aims to maintain its dominant market position against rapidly growing AI competitors.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content, Briefly
    Josh Spilker on the 10x Content Engineer

    Content, Briefly

    Play Episode Listen Later Jun 23, 2025 26:01


    In this episode of Content, Briefly, Jimmy Daly chats with Josh Spilker, content and SEO lead at AirOps, about how AI is transforming content workflows. Josh explains how AirOps goes beyond simple AI text generation by enabling scalable, customizable content processes—like internal linking and content refreshes—directly integrated with your CMS.They dive into the emerging role of the content engineer, who builds and manages these AI-powered systems to boost productivity and streamline content operations. Josh also shares insights from recent SEO research, the importance of freshness and brand alignment, and how AI-driven content repurposing is changing marketing strategies. Whether you're curious about the future of CMSs, AI in SEO, or new content roles, this episode offers a practical look at the evolving content landscape.************************Useful Links:Follow Jimmy on LinkedIn: https://www.linkedin.com/in/jimmydaly/Follow Josh on LinkedIn: https://www.linkedin.com/in/joshspilker/The Rise of the 10x Content Engineer: https://www.airops.com/blog/10x-content-engineerAEO Scorecard Report: https://www.airops.com/report/aeo-scorecard-reportAirOps Cohort: https://www.airops.com/cohort************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.

    More than a Few Words
    #1154 Friends, Servers, and One Big Mistake | Andrew Laws

    More than a Few Words

    Play Episode Listen Later Jun 22, 2025 11:00


    Andrew Laws has back in my guest chair (if you missed our first conversation, find it here) it, you'll find the link in the show notes). This time we shifted away from SEO tips and took a different route—down a bumpy road lined with good intentions, disastrous mistakes, and a hacker with way too much free time. Andrew's story is packed with humor, hard-earned lessons, and a healthy reminder that if a business idea sounds too easy, it probably isn't really Chasing “Easy Money” Was the First Mistake: Andrew thought starting a web hosting company would be a simple, hands-off business. Instead, he discovered that businesses built on the idea of “set it and forget it” rarely turn out to be easy—or hands-off. The Danger of Blurring Business Boundaries: Hosting friends' and acquaintances' websites felt natural at first, but quickly became overwhelming. When you don't set clear expectations with clients, small favors snowball into major responsibilities. When Things Go Really, Really Wrong: A hacker infiltrated Andrew's server, and when Andrew instinctively shut the server down, it triggered a full-blown meltdown. What followed was a two-year criminal investigation and a front-row seat to the importance of cybersecurity. The Impact of Reputation Damage: Even though the hack wasn't his fault, Andrew's relationships with clients suffered. He learned that when you run a business, you're not just managing services—you're managing trust. Life Lessons Beyond Business: After everything collapsed, Andrew realized he didn't want a business that consumed his entire life. The experience shaped how he approaches work and parenthood today, favoring businesses that align with the life he actually wants to live. Conclusion with Takeaways: Andrew's story is a master class in why there are no shortcuts in business. If it sounds too easy, it probably hides a pile of trouble just waiting to unravel. Set clear expectations with clients early and often, especially about what you will—and won't—support. Understand the real risks behind your business model, and protect not just your income, but your reputation. Most of all, build a business that supports your life, not one that devours it.

    Génération Do It Yourself
    #479 - Anh-Tho Chuong - Lago - Conquérir les plus gros clients de son marché sans équipe commerciale

    Génération Do It Yourself

    Play Episode Listen Later Jun 22, 2025 143:45


    Rendez-vous le 3 Juillet à 18h30 à Paris 17 pour le GDI-Live #10: Comment faire une croissance à deux chiffres avec ses clients existants ?Inscriptions: https://live.gdiy.fr/L'une des femmes les plus impressionnantes de la tech en France. Elle a séduit Mistral, Groq.ai et Laravel… sans aucun commercial.Anh-Tho vient du monde “corporate” : Orange, Millicom, McKinsey. Mais c'est chez Qonto qu'elle bascule dans l'arène startup.Elle en devient la première employée aux côtés d'Alexandre Prot, quand personne ne pariait vraiment sur eux.En 2021, elle décide de se lancer. Son idée ? Pas la plus sexy sur le papier : la facturation complexe. Un sujet que tout le monde fuit… sauf elle.Grâce à ses premières expériences, Anh-Tho découvre un besoin universel, crucial pour toutes les entreprises, mais ignoré : comment gérer des modèles de pricing complexes quand les offres varient selon l'usage, surtout avec l'explosion de l'IA.Personne n'en veut, elle s'y attaque.Elle est convaincue : la facturation, c'est la pierre angulaire de toute entreprise, “la donnée la plus pure”.Les SaaS traditionnels ne suivent plus, Anh-Tho tient une pépite.Et les investisseurs l'ont bien compris. Lago rejoint Y Combinator puis lève 22 millions de dollars en série A avec seulement 9 collaborateurs.Anh-Tho nous dévoile sa méthode assez inhabituelle pour attirer les clients via son projet open source pour ne recourir à aucun commercial. Comment convaincre talents de rejoindre l'aventure. Savoir tirer parti de la vague de l'IA et survivre à la mort du SEO.Un épisode tranchant et sans langue de bois pour celles et ceux qui veulent se lancer là où personne n'ose aller.TIMELINE:00:00:00 : “Le secret” en langage startup, personne ne s'en occupe mais tout le monde en a besoin00:18:52 : Les secteurs clefs pour le calcul dynamique du prix00:25:38 : De Kinshasa pour Millicom aux US avec Y Combinator00:37:19 : La stratégie de Lago : pas de sales mais tout sur l'open source et la documentation00:47:41 : L'IA va enterrer le SEO01:02:45 : La facturation comme pierre angulaire d'une entreprise : rendre le billing sexy01:14:07 : Les plus gros défis de Lago et les femmes dans la tech01:23:52 : La nouvelle vague des angel investors en France01:34:47 : Les pire inconvénients des US01:45:20 : La fuite, puis “le retour des cerveaux”01:54:35 : Comment utiliser l'IA pour gagner du temps01:58:30 : Les secrets de la réussite de Qonto02:04:32 : Pourquoi investir dans un coach et dans l'infodivertissementLes anciens épisodes de GDIY mentionnés : #456 - Alexandre Prot - Qonto - Bousculer l'écosystème bancaire et s'imposer en référence européenne#106 Jean de la Rochebrochard - Kima Ventures- Human machine#429 - Nicolas Dessaigne - Y Combinator - Le berceau des futurs géants de la tech#473 - VO - Brian Chesky - Airbnb - « We're just getting started »#467 - Christel Heydemann - Orange - Garder le cap pour réussir dans un marché en rupture permanente#183 - Sacha Poignonnec - Jumia - Là où il y a une volonté, il y a un chemin#418 - Clément Delangue - Hugging Face - 4,5 milliards de valo avec un produit gratuit à 99%#420 - Stanislas Niox-Chateau - Doctolib : derrière la plus grosse marque de la French tech#380 - Paul Lê -La Belle Vie - Le Son Gokû de la FoodTech qui rachète Frichti@#117 Riadh Alimi - FinFrog - Réussir l'impossible : être recommandé par les clients que tu refuses#431 - Sean Rad - Tinder - How the swipe fever took over the world#297 - Adrien Labastire - Kessel - Faire 7 années d'études supérieures, puis percer sur YouTubeNous avons parlé de :LagoQontoMistralMillicomMailjetMCP : model context protocolLaravelFinFrogOVNI CapitalTogether AIDocumentaire USCursorAcquiredThe InformationSubstackLes recommandations de lecture :La vie heureuseVous pouvez contacter Anh-Tho sur Linkedin.Vous souhaitez sponsoriser Génération Do It Yourself ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

    We Don't PLAY
    The Podcast SEO Blueprint for Branding and Business Growth with SEO Expert, Favour Obasi-ike

    We Don't PLAY

    Play Episode Listen Later Jun 22, 2025 53:57


    The Podcast SEO Blueprint for Branding and Business Growth with SEO Expert, Favour Obasi-ike, ⁠⁠⁠Favour Obasi-ike, MBA, MSIn this episode, we start an in-depth guide to podcast SEO for 2025-2026, emphasizing strategies for business growth through podcasting. It outlines the "low effort, high impact" approach, highlighting the importance of wide distribution across numerous platforms and strategic keyword integration in show titles, descriptions, and creator names. The speaker stresses the necessity of a dedicated website and email list for a podcast's success, viewing podcasts as a vital PR tool and a means to build authentic connections. Key takeaways include the significance of research, understanding podcast categories, and optimizing episode content for search visibility, ultimately aiming to transform a hobby into a serious business venture.What are the key elements of podcast SEO for long-term growth?For long-term growth, a podcast needs a strong SEO foundation built on several key elements:Domain and Website: A dedicated website for the podcast (e.g., podcastname.com) with good hosting allows for the creation of articles and serves as an anchor for links and resources. Tools like On Podium can simplify this.Email List: An email list is essential for direct communication with listeners about new episodes and offerings, as relying solely on platform algorithms is insufficient.Keyword Optimization: Keywords are vital in the show name, show description (utilizing the full 4000 characters available on mobile Spotify for Creators), creator name, and episode titles. Researching relevant keywords and embedding them naturally in both spoken content and written descriptions is crucial for discoverability.Strategic Episode Titles: Episode titles should clearly state the problem or topic being addressed, rather than generic "Season 1, Episode 1" formats, to immediately capture listener interest and improve searchability.Content Consistency and Value: Regularly publishing valuable, informative content that addresses audience problems fosters trust and keeps listeners engaged.Categorization and Language: Properly selecting primary and subcategories (e.g., Health & Wellness > Mental Health) and accurately setting the language helps target the right audience and improves visibility within specific niches.What is the core concept of the Podcast SEO Blueprint 2025-2026?The Podcast SEO Blueprint emphasizes a "low effort, high impact" approach to growing a business through podcasting. The central idea is to maximize the visibility and reach of a podcast by strategically optimizing its presence across numerous platforms and utilizing strong SEO principles. This allows the podcast to serve as an anchor for building connections, establishing trust, and ultimately driving business growth. The speaker highlights that consistent, thoughtful application of the blueprint over 90 days can provide a significant competitive advantage.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information

    This Week in Startups
    The Strip Mining Era of LLMs—And Why It's About to End | E2141

    This Week in Startups

    Play Episode Listen Later Jun 21, 2025 75:25


    Today's show:AI has been feasting on the open web—but is the free lunch over? In this explosive episode, @Jason and @alex call out OpenAI and others for “strip mining” the internet's content without paying creators. As lawsuits pile up and new defenses like AI-robots.txt emerge, a reckoning looms. Will AI be forced to pay for its training data? Dive into the legal, ethical, and business implications—including Substack's stance, Cloudflare's firewall, and Perplexity's lawsuits—in what may be a turning point for the future of the web.Timestamps:(0:00) Concerns about AI data sourcing and sustainability(1:43) Recent travels and airline industry insights(5:28) Meta's AI strategy and market competition(10:20) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist(11:50) Meta's financial moves and AI focus(17:08) Midjourney's advancements in video AI(20:30) Northwest Registered Agent. Form your entire business identity in just 10 clicks and 10 minutes. Get more privacy, more options, and more done—visit northwestregisteredagent.com/twist today!(21:33) Twist 500 companies and Cloudflare's anti-AI scraping tool(27:09) AI scraping: creator impact and regulation debate(30:18) Retool - Visit https://www.retool.com/twist and try it out today.(31:23) BBC lawsuit and Perplexity's AI challenges(35:44) Office hours with Giram Taitana of Doctours(42:55) Medical tourism: Psilocybin, IVF, and consumer trust(49:33) Design's role in trust and safety for medical platforms(55:57) Doctours' fundraising and insurance strategies(1:00:08) SEO and domain name tips for startups(1:02:50) Tesla's robo taxi launch and implications(1:08:13) Andy Jassy on AI's impact on employment(1:10:09) Discussing global job displacement and China's youth unemployment(1:14:53) The gig economy in the age of advanced AISubscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.comCheck out the TWIST500: https://www.twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcpFollow Alex:X: https://x.com/alexLinkedIn: ⁠https://www.linkedin.com/in/alexwilhelmFollow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanisThank you to our partners:(10:20) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist(20:30) Northwest Registered Agent. Form your entire business identity in just 10 clicks and 10 minutes. Get more privacy, more options, and more done—visit northwestregisteredagent.com/twist today!(30:18) Retool - Visit https://www.retool.com/twist and try it out today.Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarlandCheck out Jason's suite of newsletters: https://substack.com/@calacanisFollow TWiST:Twitter: https://twitter.com/TWiStartupsYouTube: https://www.youtube.com/thisweekinInstagram: https://www.instagram.com/thisweekinstartupsTikTok: https://www.tiktok.com/@thisweekinstartupsSubstack: https://twistartups.substack.comSubscribe to the Founder University Podcast: https://www.youtube.com/@founderuniversity1916

    The Sweaty Startup
    How to Build Wealth Without Chasing Your Passion

    The Sweaty Startup

    Play Episode Listen Later Jun 21, 2025 16:29


    In this episode, I sat down with Travis Chappell to talk about the real game of entrepreneurship, one that doesn't start with passion, but with leverage, discipline, and picking battles you can actually win. We got into why boring businesses outperform flashy ones, why real estate isn't passive, and how I ended up buying a $52 million company without anyone's permission. If you've ever been told to follow your dreams and hope it works out, this conversation will show you a more honest and more effective path. Grow your business:   https://sweatystartup.com/events   Book:   https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X     Newsletter:   https://www.nickhuber.com/newsletter     My Companies:   Offshore recruiting – https://somewhere.com   Cost segregation – https://recostseg.com   Self storage – https://boltstorage.com   RE development – http://www.boltbuilders.com   Brokerage – https://nickhuber.com   Paid ads – https://adrhino.com   SEO – https://boldseo.com   Insurance – https://titanrisk.com   Pest control – https://spidexx.com     Sell a business:   http://nickhuber.com/sell     Buy a business:   https://www.nickhuber.com/buy     Invest with me:   http://nickhuber.com/invest     Social Profiles:   X – https://www.x.com/sweatystartup   Instagram – https://www.instagram.com/sweatystartup   TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup   LinkedIn – https://www.linkedin.com/in/sweatystartup     Podcasts:   The Sweaty Startup & The Nick Huber Show   https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81    

    Jeep Talk Show, A Jeep podcast!
    Transforming Lives with Martin County PAL: Jeep Riddle Run and Youth Empowerment

    Jeep Talk Show, A Jeep podcast!

    Play Episode Listen Later Jun 21, 2025 42:20


    Join us for an inspiring episode of the Jeep Talk Show as we sit down with Noel, the visionary leader and Executive Director of Martin County PAL!

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    Investing in comprehensive data clean up vs AI content expansion for AI rankings

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Jun 21, 2025 2:58


    When resources are limited, SEO teams face tough investment choices. Martha van Berkel, CEO of Schema App, advocates prioritizing comprehensive data cleanup before AI content expansion. She explains that websites often contain irrelevant content that dilutes authority, making cleanup essential for establishing a baseline before strategic expansion. Martha recommends following cleanup with targeted investment in high-quality, knowledge-rich content that serves both generative AI and human users effectively.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Etsy Seller Success with Dylan Jahraus
    How I Get 50,000 VISITS Per Month on Etsy

    Etsy Seller Success with Dylan Jahraus

    Play Episode Listen Later Jun 21, 2025 10:12


    This is how I get 50K Visits on my Etsy Listings per month...In today's video, I break down my secrets to creating the best SEO for Etsy listings to rank on the first page of search results. If you're struggling with your listing titles, descriptions, tags, and keywords to rank your listings higher on Etsy, then you'll want to stick around until the end to get all of my best tips for 2025.

    Edge of NFT Podcast
    Edge of Hot Topics: Crypto Controversies, Genius Act & Staking Innovations

    Edge of NFT Podcast

    Play Episode Listen Later Jun 20, 2025 21:32


    Join us in another episode of Hot Topics as we dive into the latest in crypto. This week we discuss crypto pump and dump schemes revealed by a University College London study, the progress and controversies surrounding the Genius Act stablecoin legislation, and the evolving state of crypto regulation in Canada. Plus we have a special guest Jill Friedman, COO of Symbiotic, shares insights on staking and how Symbiotic is transforming the game. Don't miss out on a deep dive into these critical crypto conversations!Support us through our Sponsors! ☕

    Marketing Over Coffee Marketing Podcast

    In this Marketing Over Coffee: Quick hit today Direct Link to File Over in the livestream recording, automating podcast transcripts Using gen AI to create the product requirements, then another model to generate the code Live event in the fall in Boston or New York, invite only! NetSuite is the number one cloud financial system, […] The post Over On The Video appeared first on Marketing Over Coffee Marketing Podcast.

    Black Sheep Chiropractic Podcast
    Why Do Some Chiropractors Make Chiropractic Sound Like a Religion?

    Black Sheep Chiropractic Podcast

    Play Episode Listen Later Jun 20, 2025 35:15 Transcription Available


    In this episode, Jerry tackles a nuanced and often controversial topic: why does chiropractic sometimes sound like a religion? Drawing from his own experience in the profession and his exposure to its philosophical roots, Jerry explores how religious-like language and behavior have persisted in chiropractic for over a century—and whether this helps or harms the profession. This episode doesn't aim to provide all the answers. Instead, it encourages thoughtful reflection on how chiropractic is defined, communicated, and perceived—especially by the public. Topics Covered 1. Two Extremes in Chiropractic Philosophy On one end: Evidence-only chiropractors who view chiropractic purely as musculoskeletal care On the other end: Chiropractors who speak in mystical or spiritual terms, treating chiropractic as a life-transforming philosophy Why both extremes can alienate the average person and cause division within the profession 2. Parallels Between Religion and Chiropractic Origin story of chiropractic (Harvey Lillard, DD and BJ Palmer) has a near-mythical tone Green Books and 33 Principles serve as sacred texts The adjustment functions as a ritual for some practitioners Concepts like innate intelligence resemble spiritual or religious ideas Evangelistic language: “power is on,” “saving lives,” “this is my purpose” Chiropractic's internal denominations: upper cervical groups, technique systems, subluxation-based vs. evidence-based 3. Why Religious Messaging Is Problematic It creates confusion—both within the profession and with the public The message doesn't resonate with the majority of people Research shows only around 12–15% of Americans see a chiropractor regularly Going “all in” on a new-age approach would alienate at least two-thirds of current and potential patients Other medical and health professions avoid spiritualized language and reach far more people 4. Why This Messaging Still Exists It's historically embedded in the profession It gives chiropractors a stronger sense of purpose It appeals to those looking for identity, certainty, and belonging It's often easier to repeat philosophical slogans than to critically evaluate them Chiropractic schools that promote this mindset continue to attract like-minded students Key Takeaways Chiropractic isn't religion—and it doesn't need belief or faith to work The profession should focus on benefits, not belief systems Presenting chiropractic in mystical or exaggerated terms limits its appeal Chiropractors should strive for clarity, consistency, and excellence in communication and care Patients don't need to believe in a philosophy—they just need to know chiropractic helps them feel and function better What Should Chiropractors Do? Be excellent at what you do Avoid shortcuts and weekend certifications just to add services Master your craft, whether it's manual adjustments, soft tissue work, or rehab Communicate clearly and effectively Avoid sounding like a conspiracy theorist or spiritual guru Test your messaging with people outside the profession to make sure it sounds normal Focus on practical benefits Most people care about how chiropractic will help them feel and function better Benefits like improved sleep, reduced pain, better mobility, and less stress resonate more than abstract philosophy Stop repeating what you've heard without questioning it Be thoughtful and intentional with your words Avoid parroting slogans or ideas that don't hold up to scrutiny Services Mentioned Rocket Chiro Websites: Designed to convert visitors into patients Local SEO Services: Focused on improving Google Maps rankings Next Step Program: On-demand coaching for new and stuck chiropractors Free Website and SEO Assessment: No-obligation review with personalized feedback For more info, visit: www.rocketchiro.com Closing Thoughts Jerry makes it clear: he loves chiropractic. It has changed his life. But love for the profession doesn't mean ignoring its problems. If chiropractors want the public to understand and trust what they do, they need to communicate in a way that makes sense to normal people. That means cutting out the spiritual fluff and focusing on what actually helps. If you're ready to grow a chiropractic practice that connects with real people and delivers real results, this episode is for you. Want Help Growing Your Practice? Jerry offers business coaching, website design, SEO, and Google Ads services specifically for chiropractors. If you're ready for less stress and more momentum, visit RocketChiro.com. Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo Coaching for Chiropractors: https://rocketchiro.com/join  

    Blogging Your Passion Podcast
    From Church Basement to YouTube Millions—Here's How (Ch 13. Build Your Audience)

    Blogging Your Passion Podcast

    Play Episode Listen Later Jun 20, 2025 12:29 Transcription Available


    Send us a textMastering YouTube Growth: Strategies from Think Media's JourneyGrab a Copy of the Build Your Audience Book: https://platformgrowthbooks.comThis episode of the Market Your Message Show, hosted by Jonathan Milligan, dives into the origin and success story of Sean Canal's Think Media. From starting out with minimal resources to building an eight-figure brand with millions of YouTube subscribers, Sean's journey exemplifies grit, consistency, and strategic growth. The episode covers essential strategies for YouTube success, including the importance of a clear content plan, mastering SEO, and engaging with audiences. Advanced tactics such as leveraging Google search visibility, using email lists for momentum, and analyzing competitors' channels are also discussed. Listeners are guided through actionable exercises to brainstorm viral video ideas tailored to their passions and audience needs.00:00 Sean Canal's Humble Beginnings00:59 Introduction to Market Your Message Show01:59 Chapter 13: The YouTube Traffic Playbook03:44 Avoiding Common YouTube Pitfalls04:38 Crafting a Winning YouTube Strategy07:54 Advanced YouTube Growth Strategies10:40 YouTube Topic Brainstorming Exercise12:12 Key Takeaways for YouTube Success

    Sales POP! Podcasts
    Organic Search Mastery: SEO Tips from Rocket Clicks

    Sales POP! Podcasts

    Play Episode Listen Later Jun 20, 2025 20:07


    Unlock Organic Search Success: Anthony Karls' Expert SEO Guide Seeking to elevate your organic search strategy? This podcast excerpt features Anthony Karls of Rocket Clicks, offering in-depth SEO insights for businesses, especially family law firms. Explore the "art and science" of SEO, from building high-quality content and deep audience understanding to strategic niche specialization. Understand how AI impacts search and why fundamental principles like authority and value remain crucial. Get actionable advice on pivoting successfully and measuring SEO effectiveness for long-term growth. Keywords: SEO success, organic search guide, Anthony Karls expert, Rocket Clicks insights, AI search trends, content marketing, audience understanding, niche specialization, SEO best practices, digital growth strategy.

    We Don't PLAY
    Maximize ROI: SEO vs PPC Strategies for Business Growth with SEO Expert, Favour Obasi-ike

    We Don't PLAY

    Play Episode Listen Later Jun 20, 2025 65:49


    Maximize ROI: SEO vs PPC Strategies for Business Growth with SEO Expert, ⁠⁠Favour Obasi-ike, MBA, MSIn this enlightening episode, we delve into the ROI strategies of SEO versus PPC, equipping businesses with the knowledge on how to optimize their advertising efforts. SEO, known for its long-term benefits, plays a critical role in building website authority and fostering customer relationships, leading to sustainable growth. In contrast, PPC offers immediate visibility, perfect for urgent marketing needs.Join SEO expert Favour Obasi-ike as he shares targeted insights into these advertising strategies, emphasizing the importance of high-quality content and a well-structured website.This episode is essential for businesses aiming to refine their online presence and make informed marketing decisions. Discover how a balanced approach can align with your unique business goals and resources.Frequently Asked Questions: SEO vs. PPCWhat are the fundamental differences between SEO and PPC?SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are both forms of online advertising aimed at increasing visibility and driving traffic, but they operate on different principles. SEO is considered "organic advertising," focusing on optimizing a website to rank higher in search engine results naturally over time. This involves consistent effort to improve content, structure, and authority, ultimately earning traffic without direct payment per click. PPC, on the other hand, is "paid advertising" where businesses pay a fee each time their ad is clicked. This allows for immediate visibility and can generate traffic quickly, but it requires a direct monetary investment for every interaction. While both aim to attract attention and retention, SEO builds a long-term, compounding asset, while PPC offers more immediate, controlled exposure.What are the typical conversion rates for SEO and PPC?According to the Fire US Marketing, the average SEO conversion rate in 2025 is projected to be 2.4%. This represents a slight increase from 2.2% in the previous year, indicating that SEO remains a viable and growing strategy. In contrast, the conversion rate for PPC (pay-per-click) is significantly lower, dropping to 1.3%. This suggests that while PPC can deliver quick traffic, the quality of that traffic in terms of conversion to desired actions (like sign-ups or purchases) may be lower compared to organically acquired traffic.Why is building content on a website crucial before investing in paid advertising?Without existing content, a website lacks the "real estate" to convert visitors into valuable leads or customers. Creating numerous pages, blogs, and resources transforms a basic website into a "candy store" that offers value and encourages longer engagement (higher sessions per page). Running ads to a content-rich website means you're investing in a well-established ecosystem that can provide a better return on ad spend and build lasting relationships, rather than just driving fleeting clicks.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information

    Digitally Overwhelmed
    Scaling your business with Courtney Chaal (encore)/ep326

    Digitally Overwhelmed

    Play Episode Listen Later Jun 20, 2025 31:38


    It is so exciting for me to get to interview my own mentors when it comes to online business and balancing that with the lifestyle you want. Courtney Chaal is one of those people for me. She runs the Rule Breaker's club, where she teaches women how to package and sell their brilliance. In this interview with Courtney, we talk about some keys to scaling your business, why it's important to step out of the solopreneur mindset, and how to motivate yourself to get things done. We also get into how she uses data to improve her sales funnel during a launch and how it determined the success of that launch.   Links from the episode: The Four Tendencies by Gretchen Ruben (https://gretchenrubin.com/2015/01/ta-da-the-launch-of-my-quiz-on-the-four-tendencies-learn-about-yourself/) Denise Duffield-Thomas: https://denisedt.com/   Courtney's Links: http://www.rulebreakersclub.com https://www.instagram.com/courtneyjohnston.inc/ http://digimorphs.com https://www.instagram.com/digimorphs/ Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/podcastepisodes/courtney-johnston-interview Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    One word that describes the current state of search in the GenAI era

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Jun 20, 2025 4:31


    In the GenAI era, search is "behind" according to industry experts. Martha van Berkel, CEO of Schema App, explains why most SEOs remain too tactical rather than strategic in their approach to AI-driven search. She advocates for cross-functional collaboration, executive education about zero-click searches, and structured data implementation to bridge the gap between traditional SEO metrics and the new search landscape.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    In the Pit with Cody Schneider | Marketing | Growth | Startups
    Building Digital Gravity: How Startups Create Mass and Momentum

    In the Pit with Cody Schneider | Marketing | Growth | Startups

    Play Episode Listen Later Jun 20, 2025 34:29


    In this episode, we're joined by Jordan Mix, partner at Late Checkout, for an in-depth discussion on how startups can build a million-dollar brand in today's hyper-competitive landscape. Jordan introduces the concept of digital gravity—a framework for creating “mass” on the internet that draws customers into your brand's orbit. The conversation explores how companies can move beyond linear funnels and embrace orbit-based growth, where repeated brand interactions across multiple channels drive purchasing decisions.Together, we break down actionable strategies for generating traction, including the smart use of AI agents, automation, and vibe marketing. Jordan shares insights on balancing transactional marketing (like paid ads and cold outreach) with long-term brand-building investments, while emphasizing the role of creators, content flywheels, and the importance of being discoverable in AI-driven search results.Timestamps: 00:00 - Introduction: Building a million-dollar brand in 2025 00:27 - Meet Jordan Mix and overview of Late Checkout 01:10 - The idea of digital gravity and mass in the AI era 03:00 - Funnels vs. orbits: How people really buy 06:15 - Automation, AI agents, and vibe marketing explained 10:45 - AI SEO, branded search, and surviving the law of shitty click-throughs 15:20 - Building discovery flywheels and creator-driven growth 20:30 - Strategies for leveraging YouTube, Reels, and creators at scale 25:00 - Managing creator risk and internal content strategies 28:00 - How to start creating digital gravity without overwhelmKey Points: • Digital Gravity Framework — Customers enter your orbit through repeated brand interactions, not linear funnels. The goal is to create mass (content, tools, assets) that attracts and retains attention. • AI Agents + Automation — Jordan highlights practical uses of AI agents, like automating outreach campaigns, creating dynamic ad workflows, or scraping competitive data to inform marketing. • Transactional vs. Brand Marketing — Early traction often comes from transactional tactics (ads, cold outreach), but long-term success requires investment in brand and content that lowers acquisition costs over time. • SEO in the Age of AI — With LLMs scraping Google's top pages, brands need to dominate bottom-of-funnel keywords and question-based queries to appear in AI search results. • Creator-Led Growth — Partnering with creators can trigger a viral cascade where hundreds of pieces of content are generated without direct cost, building digital gravity passively.Key Takeaway: Startups should focus first on finding where their customers spend time, test 2-3 channels, and double down on what works. From there, build repeatable processes and automate intelligently. The goal: maximize digital mass where it matters most, so your brand becomes the natural choice when buyers are ready.Notable Quotes: • “Funnels create linear growth. If you want exponential growth, you need digital gravity.” — Jordan Mix • “Where are your customers? Build as much mass as possible in that space.” — Jordan Mix • “Every ring you put out is like a mini-funnel — together they form the black hole of your brand.”Guest Socials: X: @jrdnmix LinkedIn: https://www.linkedin.com/in/jordan-mix1/

    WordPress | Post Status Draft Podcast
    Post Status Happiness Hour | Session Thirty Two

    WordPress | Post Status Draft Podcast

    Play Episode Listen Later Jun 20, 2025 35:59


    In this episode of the Post Status Happiness Hour, Michelle Frechette and Marcus Burnette introduce "Sponsor Me WP," a new platform designed to connect WordPress contributors with potential sponsors. They discuss the motivations behind the project, their collaborative development process, and the platform's user-friendly features. The conversation highlights the importance of community engagement, transparency, and direct connections between sponsors and contributors. Listeners are encouraged to provide feedback and share their experiences to help shape the platform's future, reflecting the hosts' commitment to supporting and empowering the WordPress community.Top Takeaways:Sponsor Me WP was created to connect WordPress contributors with sponsors in a simple, transparent way: Michelle and Marcus collaborated to launch Sponsor Me WP—a platform where WordPress community members can share their contributions and availability for sponsorship. It was born from Michelle's need to supplement her income after being laid off, combined with Marcus's technical skills and his existing work on WP World. The site allows contributors to create a profile, import data from WP World, and indicate their available hours for sponsorship, while letting sponsors reach out directly—no intermediaries, no money flowing through the platform.The platform is intentionally simple, inclusive, and community-driven: The site avoids complex monetization, user gating, or financial processing. It's designed to be lightweight and easy to use, with user control over profiles and direct sponsor-contributor communication. Michelle and Marcus emphasized that it welcomes both established and aspiring contributors, and they've taken steps to ensure fairness (e.g., randomized listing order) and community safety (e.g., ability to remove bad actors if needed).Michelle and Marcus are passionate about building community-first tools—and open to evolving based on feedback: They view this project (like WP World and WP Speakers) as a gift to the WordPress community. The hosting was donated, and their time volunteered. They're also actively seeking ideas for improvement or expansion, especially from people with experience in seeking or providing sponsorships. Their approach centers on reducing friction, encouraging transparency, and enabling community members to support each other's contributions meaningfully.Mentioned In The Show:KinstaWP WorldWP SpeakersUnderrepresented In TechSponsor Me WPGitHubSpeed Network OnlinePressable

    Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers
    LinkedIn Ads Is the Secret Weapon for B2B Customer Growth

    Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers

    Play Episode Listen Later Jun 20, 2025 30:49


    Joining Dots Oyebolu on this episode is AJ Wilcox, Founder of B2Linked, the world's first LinkedIn Ads agency. AJ shares how he went from SEO and Google Ads to managing the largest LinkedIn Ads account globally, and why LinkedIn has become the most effective paid channel for reaching high-value B2B decision-makers.Key Takeaways:(01:25) AJ shares how he transitioned from SEO and Google Ads into becoming a LinkedIn Ads specialist.(01:44) AJ reveals the surprising early success that led him to go “all in” on LinkedIn Ads.(04:23) Luxury brands like Rolex are increasingly using LinkedIn Ads to target high earners with precise business demographics.(06:42) AJ breaks down a modern, profitable B2B LinkedIn Ads strategy that prioritizes brand marketing and video.(06:52) Video retargeting on LinkedIn allows brands to create emotional, sequential interactions that build trust.(11:02) Despite high CPCs, LinkedIn delivers better ROI than Facebook when looking at qualified leads and conversions.(15:14) LinkedIn's built-in targeting often eliminates the need for lookalike audiences.(22:12) Video views are a more valuable KPI than clicks. A 45-second view can often deliver more impact than a website visit.(27:14) Over 50% of AJ's leads now come from podcast listeners, proving the impact of consistent, value-driven audio content.Resources Mentioned:AJ Wilcoxhttps://www.linkedin.com/in/wilcoxaj/B2Linked | LinkedInhttps://www.linkedin.com/company/b2linked/B2Linked | Websitehttps://b2linked.comLinkedIn Ads Fanatics communityhttps://fanatics.b2linked.com/The LinkedIn Ads podcasthttps://b2linked.com/podcastInsightful Links:https://fanatics.b2linked.com/https://www.advance-metrics.com/en/blog/linkedin-ads-your-b2b-magic-bullet/https://www.marketingprofs.com/podcasts/2019/41263/linkedin-ads-aj-wilcox-marketing-smartshttps://directiveconsulting.com/blog/b2b-linkedin-strategy-saasThanks for listening to the “Marketing Leadership” podcast, brought to you by Listen Network. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.We appreciate the enthusiasm and support from our community. Currently, we are not accepting new guest interview requests as we focus on our existing lineup. We will announce when we reopen for new submissions. In the meantime, feel free to explore our past episodes and stay tuned for updates on future opportunities.#PodcastMarketing #PerformanceMarketing #BrandMarketing #MarketingStrategy #MarketingIntelligence #GTM #B2BMarketing #D2CMarketing #PodcastAds

    Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

    You think you know email deliverability? Think again. Jay Schwedelson teams up with Guy Hanson and Danielle Gallant for a rapid-fire, no-nonsense "kitchen sink" episode of Spamageddon, where they serve up 10 essential (and sometimes controversial) deliverability tips. From wild British vs. American word wars to why the Gmail Promotions tab is scarier than you think, this one's packed with sharp takes and real talk on surviving the modern inbox.Best Moments:(01:10) British vs. American word chaos—table this or talk about it now?(05:08) DMARC's “none” policy is a fraudster's dream, and it's about to become a problem for everyone.(06:23) Spam complaint rates—don't settle for the “generous” 0.3%, aim for 0.1% or lower.(07:30) Double opt-in: future mandate or marketer's nightmare?(09:41) Data hygiene starts at signup—think address validation, Captcha, and keeping bots out.(11:10) Delete those dormant subscribers or risk deliverability doom.(12:00) Use feedback loops to permanently ditch serial complainers.(13:19) Gmail is using AI to auto-insert promo annotations—take control before weird images show up.(15:12) AI summaries are coming for your emails—start thinking SEO and alt text, now.(16:40) Don't blast at the top of the hour if you want your emails to actually land.(17:39) Accessibility issues are everywhere—don't let your emails be part of the 90% problem.(18:24) New AI laws mean you need to update privacy and rethink your risk, pronto.(19:16) BIMI and logo verification—don't be the email sender with no face in the inbox.Guy and Danielle invite you to check out the Email After Hours podcast and explore deliverability tools and guidance from Validity.=================================================Check out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.com=================================================Check out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/=================================================AND don't miss out on this awesome FREE upcoming Quick Hit!Marigold: Should I Switch Email Platforms? 5 Truths & Myths!6/24 11am – 12pm ET.Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/=================================================MASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma

    The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
    #812 From Struggling Plumber to $57K MRR w/ Tom Richards

    The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

    Play Episode Listen Later Jun 19, 2025 44:23


    From hating life on a Sydney construction site to building a $57K/month agency from Bali, Tom Richards—founder of PlumbElec Marketing—has lived the remote founder arc. In this episode, he shares how niching into plumbing and electrical businesses helped him scale fast, why Google Maps still dominates local SEO, and how he balances agency life with lifestyle design. You'll hear Tom's take on ChatGPT use cases, the best tools for founder efficiency, and whether he's ready to scale or keep things lean and profitable. Plus, Dan breaks down what might be the most reliable location-independent income roadmap in 2025. LINKS: Connect with Tom (https://www.linkedin.com/in/tom-richards-au/) Daily Huddle template (http://bit.ly/4ea6MOf) The 4-Hour Work Week by Tim Ferriss (https://fourhourworkweek.com/) Share your story/sponsor the pod (https://forms.gle/gKZFuwReHSvg8LD48) 22 free resources for founders (https://tropicalmba.com/resources) Connect with 1,000+ generous global entrepreneurs (https://dynamitecircle.com/) Read Dan's book “Before the Exit” (https://www.amazon.com/Before-Exit-Thought-Experiments-Entrepreneurs-ebook/dp/B07BN2KD1J) CHAPTERS: (00:02:18) From Plumber to Agency Founder (00:04:07) How Tom Built His First Client Base (00:04:58) $57K MRR and the Current Team (00:07:23) Why Tradespeople Are the Best Clients (00:09:51) Transitioning from Daily Huddles to Weekly Calls (00:12:14) The Real Numbers Behind Tom's Retainer Model (00:13:38) Hormozi's 1-1-1 Model in Real Life (00:18:50) Surviving the SEO Upheaval in 2025 (00:19:25) Why Google Maps is Still Gold for Local SEO (00:23:34) How to Use Case Studies to Supercharge Cold Outreach (00:25:59) Should You Scale Your Agency or Stay Lean? (00:31:31) The Most Reliable Remote Income Roadmap (00:35:31) What Agency Life is Really Like (00:39:28) Tom's Favorite ChatGPT and AI Tools (00:41:04) Bali vs Thailand: Which Is Better in 2025? CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Changing Landscape of SEO and the Influence Equation (https://tropicalmba.com/episodes/changing-landscape-seo) The Brutal Truth About Business Exits with Rob Walling (https://tropicalmba.com/episodes/brutal-truth-about-exits) 1,000 Customers from One Channel (https://tropicalmba.com/episodes/1000-customers-one-channel) The First 1,000 Days of Running an Agency (https://tropicalmba.com/episodes/1000-days-running-agency?rq=agency)

    Empire Flippers Podcast
    Why Buying Digital Businesses Beats the Stock Market With Nathan Hamilton [The Opportunity Ep.180]

    Empire Flippers Podcast

    Play Episode Listen Later Jun 19, 2025 55:15


    The golden age of affiliate sites may be behind us, but can affiliate sites still make good money? And are websites in general still a good investment? In this episode, Greg speaks with Nathan Hamilton, a former equity analyst who shifted into buying and growing online businesses. Nathan recently acquired dividend.watch, a dividend investing platform that helps users discover stocks, track income, and manage their portfolios in one place. Nathan explains how Google's algorithm updates and the rise of AI have reshaped the affiliate landscape. While many content sites have struggled, he shares which strategies still work and what kinds of online businesses are best positioned for success today. He also walks through his acquisition process, what he looks for in a deal, how he evaluates growth potential, and why he moved away from affiliate sites in favor of more product-driven platforms. As a non-technical buyer, Nathan offers helpful lessons on managing a tech-heavy site without technical expertise. Drawing from his financial background, Nathan compares investing in online businesses to buying stocks, weighing the risks, rewards, and potential ROI of each. Finally, Nathan flips the script on Greg, asking how he's seeing affiliate site owners adapt to today's SEO challenges and what strategies successful operators are using to diversify their traffic and revenue streams. If you're wondering whether content sites still have a future, or you're a would-be investor trying to choose between stocks and digital businesses, this episode is packed with firsthand insight you won't want to miss. Topics Discussed in this episode: Nathan's background and how he ended up flipping sites (02:19) What Nathan looks for in an acquisition (05:47) How the algorithm updates affected Nathan's sites and how to thrive moving forward (07:32) Nathan's growth plan for his newly acquired business (12:35) The best online business models to invest in right now (21:10) Nathan's experience taking over an existing business (22:36) Nathan's advice for non-technical buyers looking to acquire a business (24:28) The ROI of buying digital businesses vs buying stocks(27:12) Nathan's Questions for Greg How is Greg seeing affiliate sites manage the current SEO and AI environment (30:42) What strategies are people using to diversify beyond SEO? (42:08) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Dividend Watch Semrush Uber Suggest Google Keyword Planner Sit back, grab a coffee, and discover whether investing in affiliate sites is still worth it.  

    Restaurant Unstoppable with Eric Cacciatore
    1194: The Game of Restaurant Growth with Matthew Mabel

    Restaurant Unstoppable with Eric Cacciatore

    Play Episode Listen Later Jun 19, 2025 97:26


    Matthew Mabel is a consultant, advisor, coach and President of Surrender, Inc. Surrender is a hospitality and management-consulting firm based in Dallas, TX. Matthew was last on the show for episode 518! For this in-person workshop, Matthew will take the listeners through growing restaurants in three different major and specific phases of growth. Join the Restaurant Unstoppable Network TODAY! Restaurant Unstoppable - EVOLVE! - Eric of Restaurant Unstoppable is now taking consultation and coaching calls! Book a consultation today! Schedule your call to become UNSTOPPABLE! Check out the website for more details: https://www.restaurantunstoppable.com/evolve Today's sponsors: Marqii - Marqii helps restaurants manage online listings, menus, and reviews from one platform. It saves time, improves SEO, ensures menu accuracy across channels, and boosts customer trust. With automated updates and reputation management, Marqii streamlines digital presence and enhances discoverability. All listeners get 15% off the sticker price of any Marqii package - that's more than a month free! Only when you use our links: http://www.restaurantunstoppable.com/Marqii  Franchise Law Solutions - Thinking about franchising your restaurant? Success doesn't have to mean 100 units overnight. With the right plan, you can build a profitable, local or regional franchise brand. The team at Internicola Law Firm — franchise lawyers and franchise development experts — will show you how.  Visit www.franchiselawsolutions.com. Meez: Are you a chef, owner, operator, or manage recipes in professional kitchens? meez is built just for you. Organize, share, prep, and scale recipes like never before. Plus, engineer your menu in real-time and get accurate food costs. Sign up for free today and get 2 FREE months of invoice processing as a listener of the Restaurant Unstoppable Podcast. Visit getmeez.com/unstoppable to learn more. Restaurant Systems Pro - Join the 60-day Restaurant Systems Pro FREE TRAINING. This is something that has never been done before. This 60-day event is at no cost to you, but it is not for everyone. Fred Langley, CEO of Restaurant Systems Pro, will lead a group of restaurateurs through the Restaurant Systems Pro software and set up the systems for your restaurant. During the 60 days, Fred will walk you through the Restaurant Systems Pro Process and help you crush the following goals: Recipe Costing Cards; Guidance in your books for accounting; Cash controls; Sales Forecasting(With Accuracy); Checklists; Budgeting for the entire year; Scheduling for profit; More butts in seats and more… Click Here to learn more.  Let's make 2025 the year your restaurant thrives. Guest contact info:  Website: https://surrender.biz Thanks for listening! Rate the podcast, subscribe, and share!  We are on Youtube: @RestaurantUnstoppable