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Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1716: Jen Hayes shares a practical blueprint for transforming modest blog traffic into thousands of monthly page views using strategic Pinterest marketing, SEO, and content planning. Listeners will gain actionable tips on driving sustainable growth, even without a large social media following or paid ads. Read along with the original article(s) here: https://www.jenhayes.me//how-to-go-from-hundreds-of-page-views-per-month-to-thousands/ Quotes to ponder: "Pinterest is by far the number one driver of traffic to my blog." "You don't need to have a huge following to generate thousands of page views per month." "Content is king. Without great content, your blog will not grow - no matter how great your SEO or Pinterest strategy is." Episode references: Google Search Console: https://search.google.com/search-console Canva: https://www.canva.com/ Tailwind: https://www.tailwindapp.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Traditional SEO signals vs. LLM optimization presents a false choice. Dale Bertrand of Fire&Spark explains why relevance remains the fundamental target regardless of platform. He argues that search engines and AI platforms are technologically converging, making relevance to customer conversations the priority rather than optimizing for specific algorithms or platforms.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Marketing is a skill I've truly mastered over my years as a business owner. Early on, I realized something powerful: I didn't need to be the best in my industry or have the most perfect product—I just needed to have the best marketing. If you want your business to succeed, you must learn how to effectively communicate with your audience. It's all about getting the right people to know who you are, understand what you offer, and see the value in what you provide. In todays episode, we're talking all about it. Important Links: Want to save yourself the hassle by running your marketing, website, and entire business on a single platform? Check out my software, Equipt360 Need help creating an offer for your next business venture? Try my bootcamp! Offer Blueprint Bootcamp
This week Jim's guest on The CMO Podcast is Carrie Palin, the SVP and Chief Marketing Officer of Cisco, the $55 billion by revenue tech leader, whose purpose is to leverage technology, people, and broader networks to solve society's greatest challenges. Cisco is on quite a roll–its stock is up about 40% in the last year. Carrie never took a marketing class in school, and never even imagined she would be a top tech B2B marketer, let alone the CMO of one of the world's great companies. But serendipity happened, and Carrie said yes to IBM coming out of TCU, and began a tech marketing career that took her to Dell, Box, Splunk, and now Cisco. Carrie has had a remarkable run in her four years as Cisco's CMO, which we will talk about. Tune in for a conversation with a CMO, who believes some things in life are simply non-negotiable.---This week's episode is brought to you by Deloitte and StrawberryFrog.Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
AI is transforming content creation roles and requirements. Dale Bertrand, President of Fire&Spark, explains how AI tools are democratizing content production by removing technical barriers to entry. He argues that future content creators will be defined by their vision and novel ideas rather than technical skills, positioning creative thinkers to thrive in an AI-augmented landscape.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textIn this episode, Danny and Joe Wolf, Head of Paid Social at Optidge, explore how to troubleshoot struggling paid campaigns, why communication is more important than ever, and what it takes to be the kind of agency clients trust again—after they've been burned. With deep experience across paid platforms and a keen sense for client relationships, Joe and the team don't just run ads—they build partnerships that last. From tactical frameworks like Optidge's 5-Point Check to real-life stories of client rescue missions, this episode is packed with practical insight and refreshingly honest advice.An Optidge "Office Hours" EpisodeOur Office Hours episodes are your go-to for details, how-to's, and advice on specific marketing topics. Join our fellow Optidge team members, and sometimes even 1:1 teachings from Danny himself, in these shorter, marketing-focused episodes every few weeks. Get ready to get marketing!Episode Highlights:Learn the Optidge 5-Point Paid Social Check and how it helps spot (and solve) campaign failure fast.Joe shares why upfront honesty with clients wins more trust than fluffy promises ever will.Hear real examples of recovering strained client relationships through transparency and strategy.Discover how UGC, offer testing, and full-funnel tracking power Optidge's high-performing Meta ads.Find out how Optidge's pod model blends expertise, mentorship, and client care into every campaign.Episode Links:
Feel Like You're Always Selling? Try This Instead. This week's blog is all about the shift from pitching to guiding. If you want marketing that feels better and works better, this is for you.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Will AI search optimization overtake traditional SEO? Dale Bertrand, President of Fire&Spark, challenges this notion with a customer-first approach to content strategy. He argues that successful SEO requires building genuine audience communities rather than simply creating "useful" content without search engine considerations. Bertrand emphasizes that SEO professionals must embrace the end of "golden days" shortcuts and commit to the real work of audience building, customer understanding, and authentic marketing.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Discover actionable strategies for using SMS and email to boost customer loyalty, increase revenue, and optimize your marketing funnel. Learn best practices for campaign timing, automation, and integrating SMS with other channels. Nikita also discusses the evolving landscape of digital marketing, the impact of AI, and what sets Aspekt Agency apart in a crowded market.Whether you're a brand owner, marketer, or entrepreneur, this episode is packed with insights to help you grow your business through smarter retention marketing.
Maria-Katarina Johannesson, a.k.a. Linksandmaria, likes to grow things - both businesses and plants. Specializing in link building, digital PR, and making brands stand out, she's all about building relationships while keeping the sales perspective front and center.Website: https://linksandmaria.com/ ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book—it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down—the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams—without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.
In this episode of Hustle Inspires Hustle, Alex Quin talks with Chris Mirabile, founder of Novos, a company using science from Harvard and MIT to help people live longer and healthier lives. After surviving a brain tumor at 16, Chris committed to mastering health and aging, eventually becoming biologically 13.6 years younger than his chronological age. He shares low-cost lifestyle strategies like fasting, clean eating, consistent sleep, and moderate exercise, as well as advanced tools like Novos supplements and hyperbaric oxygen therapy. Chris also cautions against trendy, untested biohacks and stresses the importance of prioritizing fundamentals. His goal: to add over a billion years of healthy life to humanity.Episode Outline[00:00:00] Introduction of Chris Mirabile and Novos [00:03:00] Chris's brain tumor diagnosis and recovery journey [00:08:00] Impact of health struggles on self-esteem and mindset [00:12:00] Realizing aging is modifiable through lifestyle [00:15:30] Creating Novos and the science behind it [00:20:00] How lifestyle affects 70–90% of lifespan [00:24:30] Low-cost health tips: fasting, diet, activity, sleep [00:34:00] Higher-cost biohacks: Eight Sleep, supplements, hyperbaric chambers [00:40:00] Novos Core, Boost, and Vital explained [00:48:30] Risks of trendy health fads: grounding and peptide injections [00:55:00] Chris's vision: a billion years of healthy life for humanity [00:58:00] Final thoughts and where to follow Chris and NovosWisdom NuggetsLifestyle Over Genetics: You Have More Control Than You Think : Up to 90% of your lifespan is influenced by how you live—not your DNA. Chris emphasizes that the power to extend your healthspan is mostly in your hands.Build the Foundation First: Health Before Hacks : Chris stresses mastering sleep, diet, movement, and mindset before jumping into expensive tools or supplements. The basics drive the biggest results.Don't Fear Aging—Understand It : Aging is not a random process. It's driven by 12 known biological mechanisms, which you can slow with proper interventions backed by real science.Intentional Living: Reframe Hardship Into Purpose : Chris turned a brain tumor and his mother's cancer into fuel for building a health-driven company with a mission to help others live better, longer lives.Be Cautious with Health Trends : Not everything hyped in the wellness world is safe. Chris breaks down the importance of risk vs. benefit and why skepticism is healthy when it comes to biohacks.Power Quotes:""People have normalized feeling like shit.” - Alex Quin"Your body is the most advanced computer ever made." - Chris MirabileConnect With Chris :Instagram: (https://www.instagram.com/slowmyage/)Novos Instagram: (https://www.instagram.com/novoslabs)Linkedin (https://www.linkedin.com/in/iandeloney/)Website (slowmyage.com)Company: (novoslabs.com)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
In AI search, traditional SEO tactics are no longer sufficient. Dale Bertrand, President of Fire&Spark, explains how SEO professionals must shift from technical optimization to marketing fundamentals. He advocates for understanding customer behavior through direct conversations rather than relying solely on analytics, developing interactive tools that force website visits, and training AI agents to handle technical SEO tasks while humans focus on strategy and communication. Show NotesConnect With: Dale Bertrand: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What is happening with Meta?? What will running ads look like in this AI led world. We are talking about it. Ads strategist Ashley Boston is here to shed light on the changes and what small business owners should be looking out for! If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @ashleybostonhq.LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDEKEY EPISODE TAKEAWAYS
As a business owner, it's totally normal to feel frustrated with client interactions... Next time you get a negative comment, refund request or unpleasant sales call, try this powerful technique for reframing negative thoughts and stories we tell ourselves. By shifting your mindset, you can lower stress, feel more fulfillment by your business and client relationships... and ideally have a laugh instead of an existential spiral.Get Strategic Stories: The 5 Day Instagram Challenge!➡️ https://magicmarketingmachine.com/strategic-storiestakeawaysThe stories we tell ourselves can significantly impact our emotions.Reframing negative thoughts can lead to a more positive outlook and a better business owner mindset.It's normal to feel frustrated with client interactions; how you respond matters most.Engagement on social media can fluctuate; it's important to not take it personally.A tip for your planning your next promotion on social mediaRefund requests are a natural part of scaling a business, and a reframe so you don't get so upset about them.Creating content is easier when we remove the pressure of perfection.We often make assumptions about others' actions without knowing their circumstances.Finding humour in frustrating situations helps alleviate stress.✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)" https://parkdale-republic.lpages.co/evergreen-webinar-registration/ Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours) https://parkdale-republic.lpages.co/10-sales-calls-new
Text us your thoughts on the episode or the show!On today's episode, Mike Rizzo talks with Martin Pietrzak, founder and president of Pinch Marketing, to unpack what Google and others have called “the messy middle” of today's buyer's journey.Gone are the days of the simple, linear sales funnel. Instead, buyers loop through endless cycles of exploration, evaluation, and self-education before they ever talk to sales — if they do at all. Martin shares how marketing ops pros can embrace this new reality by becoming strategic partners who help build flexible data-driven systems that enable real-time insights, better attribution, and scalable growth.You'll hear:Why the messy middle exists — and how buyers' behavior has changed forever.How technology, data, and AI are reshaping go-to-market architecture.The critical role marketing ops plays as the “marketing scientist” in modern organizations.Practical steps to capture buyer signals and turn them into actionable insights.Why marketing ops leaders must think like product managers to architect the GTM stack.Whether you're building your ops career or leading teams through complex martech stacks, this episode is packed with insights you can apply right away.Episode Brought to You By MO Pros The #1 Community for Marketing Operations ProfessionalsSupport the show
The episode explores how AI is reshaping the landscape of SEO and digital marketing, urging marketers to shift from traditional keyword strategies to relevance and intent-based content creation. A. Lee Judge and Dale Bertrand discuss the importance of building content that resonates with human audiences while adapting to AI-driven search environments, emphasizing the need for marketers to align their efforts with business outcomes rather than vanity metrics. Transition from traditional SEO to future-focused, AI-driven strategiesImportance of relevance and intent in content creationChallenges of aligning marketing metrics with business goalsBuilding brand visibility in AI conversations and search everywhere optimizationEducating leadership and adapting marketing roles to evolving expectationsTime Stamps01:10 - Difference between content creators and business-focused marketers04:30 - Introduction to future-focused SEO10:15 - Shift from inbound marketing to AI-driven discoverability18:45 - Importance of relevance in AI conversations25:00 - Defining and targeting search intent32:20 - Redefining quality vs quantity in content40:00 - Metrics that matter in the AI era50:10 - Educating leadership on new marketing KPIs58:00 - Final thoughts on the evolving role of marketers Main TakeawaysMarketers must shift from keyword targeting to intent targeting to stay relevant in AI-driven search.Vanity metrics like likes and traffic are less meaningful than customer acquisition and revenue impact.Marketing success now depends on educating leadership and aligning content with business outcomes.Subscribe and share this episode to help others navigate the future of SEO and marketing. A. Lee Judge is the host of The Business of Marketing podcast.Please follow the podcast on your favorite podcast listening platform.This podcast is produced by Content Monsta - A leading producer of B2B Content.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
When SEO budgets are tight, resource allocation becomes critical. Jade Pruett, founder of Hello SEO, shares insights on balancing investments between AI content tools and human editorial resources. She emphasizes the importance of prioritizing technical SEO fundamentals before content quality upgrades, highlighting how even luxury brands can fail when basic technical elements like robots.txt configurations are overlooked. Pruett recommends establishing a solid technical foundation first, as content improvements deliver minimal value when pages aren't properly indexed.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Summary In this episode of the AI for Sales podcast, host Chad Burmeister engages with Jeff and David Bush, leaders at BDR.ai, to explore the transformative impact of AI on sales and customer experience. They discuss the rapid evolution of AI technologies, the importance of leveraging platforms like LinkedIn for business development, and the balance between automation and personal touch in sales interactions. The conversation also delves into ethical considerations surrounding AI deployment in the workforce, emphasizing the need for transparency and adaptation in a changing landscape. Takeaways AI is rapidly transforming the customer experience and sales processes. The importance of simplifying AI concepts for clients to enhance understanding. AI can significantly increase lead generation and communication efficiency. LinkedIn remains a powerful tool for B2B sales and prospecting. Persistence and consistency in sales outreach are crucial for success. AI can automate repetitive tasks, allowing salespeople to focus on high-value activities. The integration of personal touch in AI interactions can enhance customer engagement. Ethical considerations in AI deployment are becoming increasingly important. AI tools can provide better responses than some human sales teams. The future of sales will heavily rely on the effective use of AI technologies. Chapters 00:00 Introduction to AI for Sales and the Bush Brothers 01:12 Transforming Customer Experience with AI 04:20 AI in Lead Generation and Communication 08:58 Leveraging LinkedIn for Business Development 13:06 Balancing AI Automation with Personal Touch 21:04 Ethical Considerations in AI DeploymentProudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let's build it together.
On this episode of the CAMedia Podcast, Clyde, Casanova, and Lawd Dweez dive deep into their predictions and analysis for the highly anticipated 2025 WWE Money in the Bank PLE event! Using the latest insights from our vantage point the crew breaks down the match card, potential surprise entrants, and who they believe will climb the ladder to claim the briefcase. Will your favorites leave with a guaranteed title shot? Tune in to hear their hot takes! Follow us on IG: @CAMediaPodcast for episode updates, clips, and more wrestling talk!#WWE #MITB #MITB2025 #MoneyInTheBank #WWEUniverse #WWEPLE #WWEPodcast #ProWrestling #WrestlingCommunity #CAMediaPodcast #PodcastLife #PodcastRecommendationsVisionary Minds Public Relations and Media is a founding supporting sponsor of the CAMedia PodcastMake sure you get your Publicity, Digital Marketing, Writing, Media Consulting Services at visionarymindsny@gmail.com where Tammy Reese is the owner.You can listen to the podcast on the following platforms:Apple Podcast: https://podcasts.apple.com/us/podcast/ca-media-podcast/id1534508960SPOTIFY: https://open.spotify.com/show/0T1qlQvvRNpBjrFz4N5X26?si=7a873afde9ed4e34You can follow the podcast atFacebook: facebook.com/CAMediaPodcastInstagram: Instagram.com/CAMediaPodcastBlue Sky:https://bsky.app/profile/camediapodcast.bsky.socialX: https://x.com/CAMediaPodcastIF you want to be on the podcast you can email the podcast at camediapodcast@gmail.com
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this episode, Stephen S. interviews Marc Ensign, a marketing expert with over two decades of experience, focusing on the real estate industry. They discuss the importance of integrated marketing strategies, common mistakes made by real estate investors, and how to effectively vet marketing agencies. Marc shares insights on lead quality, the balance between strategy and creative, and highlights key red flags to watch for when hiring marketing agencies. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
AI search evolution demands new tracking and research tools. Jade Pruett, founder of Hello SEO, predicts increased AI adaptation and specialized tools emerging through year-end. She advocates for LLM webmaster tools and more nuanced keyword research capabilities, with Bing potentially gaining competitive advantage by being first to market with these features.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this compelling episode, marketing trailblazer Jay Berkowitz takes us on a journey from his early days working for household names like Coca-Cola and McDonald's in Canada to becoming a digital marketing pioneer in the U.S. Jay shares how he helped grow a dot-com startup into a $60 million company at the dawn of the internet advertising era—before Google was even out of beta. Through a mix of firsthand stories, evolving marketing philosophies, and game-changing innovations, Jay outlines how he transitioned from consultant to full-scale digital agency founder, and how his strategic approach to sales and public speaking helped him build long-lasting success. Jay delves into the transformative impact of artificial intelligence on search marketing, the importance of leading industry trends, and his team's commitment to innovation through the "Rule of Three" and quarterly product launches. He highlights key lessons from books like The E-Myth and Traction, and explains how implementing structured systems like EOS helped him scale his agency while empowering his team. Listeners will gain deep insight into how niching down, adapting quickly to technology shifts, and building a leadership-driven culture can unlock sustainable business growth—especially in competitive sectors like legal marketing. Takeaways: Success in digital marketing and business often begins with identifying a real, unmet need—whether it's helping companies get online, educating audiences on emerging tools like Google, or modernizing direct response strategies. Solving meaningful problems builds trust and creates organic demand.Before scaling a business, it's vital to understand how to sell your services. Speaking engagements, clear value propositions, and a strong understanding of the client's pain points help establish authority and drive growth—often more effectively than traditional sales pitches.Applying systems like the EOS (Entrepreneurial Operating System) or the E-Myth framework enables businesses to scale sustainably. Implementing SOPs, structured leadership roles, and regular strategy sessions creates stability and fosters long-term growth.Leveraging emerging technologies like AI and tools such as ChatGPT or automated intake systems can offer a major competitive advantage. A proactive mindset toward testing and integrating new tools is essential to stay relevant in a rapidly evolving digital landscape.Focusing on a specific vertical—like personal injury law or franchise marketing—enables deeper expertise, easier prospecting, and better client results. Niching down streamlines operations and opens the door for scalable, repeatable strategies that outperform generalized approaches.Successful marketing today is built on data. Understanding a business's digital footprint—from Google Maps rankings to PPC performance—can uncover opportunities that significantly impact client outcomes. Tools and reporting are no longer optional—they're foundational. High-performing teams are built on trust, shared leadership, and mutual accountability. Clients who approach marketing as a partnership, trust expert advice, and operate with structured business practices consistently achieve better results and long-term growth.
Bonus et Recap
What happens when you walk away from everything—your career, your marriage, your old identity—and rebuild from the ground up? In today's episode, I sit down with Amber Lee Sky, Holistic Business Coach and Movement Teacher, for a raw, inspiring conversation about reinvention, motherhood, and what it really takes to come back to yourself while building a business that aligns with who you are now. If you're ready to hear a raw, empowering story that will leave you energized, this episode is a must-listen!
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, John Harcar interviews Peter Roth about his journey in business, focusing on the importance of call centers in generating leads for various industries. Peter shares his experiences, challenges, and strategies for building successful call centers, emphasizing the need for quality data and effective recruiting. He also discusses the future of his business and the potential for scaling operations across different sectors. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Is using AI to generate meta descriptions at scale effective? Jade Pruett, founder of Hello SEO, weighs in on this emerging practice. She recommends providing keywords and references when using AI for meta description generation rather than using generic prompts. Both Pruett and host Tyson Stockton agree this represents a low-risk entry point for organizations hesitant about implementing AI in their content creation workflow.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Meta said it themselves, hashtags no longer significantly impact your reach (yes, straight from Instagram's own Adam Mosseri!).What does this mean? How should this affect my Instagram strategy? Kristina and Maria are getting into all of that and more to help you make sense of this news and pivot your strategy with confidence going forward.They break down:Why hashtags no longer help your content growHow Instagram is shifting toward search-based discoverySimple steps to find the right SEO keywords for your businessWhat messy action really looks like in your marketing strategyHow to show up for your community even when things are changingAnd why this shift actually makes things easier for you!If you've ever found yourself stuck trying to hack the algorithm or wondering why your content isn't getting seen, this episode is your wake-up call to embrace the new way of getting discovered. Plus, Kristina and Maria drop some of their favorite tools, strategies, and questions you can use today to start refining your keyword approach today!If this episode gave you clarity or fired you up, share it with a friend, tag us on social, or leave a review—it means the world! Mentioned in the Episode:Check out The Social Business Club and use code 'podcast' for your first month for $1The Ops ShopAnswer The PublicSemrushSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Use Code ‘PODCAST' For Your First Month For $1 Inside The Social Business Club • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin
Learn how the Founder & CEO of Crisp, Michael Mogill, started his business with only $500 in his pocket and shaped it into a leading law firm growth company. In this episode, he shares his story along with the lessons he has learned along the way with LAWsome co-hosts Tanner Jones and Matt Smyers. He says, "Entrepreneurship is placing a bet on yourself and your own decision making.” The group discusses motivators for success, the fear of the unknown as an entrepreneur, how smaller law firms can leverage digital marketing effectively, and the vitality of AI and efficiency in a modern law practice. You can connect with him on LinkedIn here - https://www.linkedin.com/in/mogill/ TLDR: In this episode, you will learn about How Michael took $500 and turned it into a leading law firm growth company trusted by the legal industry. Valuable lessons learned about overcoming fear when starting and running a new business.
Album 7 Track 13 - The “I”s of Marketing w/Ian BaerBrand Nerds, Brand Nerds, Brand Nerds — today's episode is a special one!We're joined by the incredible Ian Baer, a visionary marketer and strategic problem solver whose journey will leave you inspired. From discovering the magic of marketing at a young age to becoming a trusted advisor to top brands, Ian brings insights, wisdom, and energy you won't want to miss. Here are a few key takeaways from the episode:Living a problem solving mindsetDon't always follow the herdIt's not always what it does - it's about how you feelChase learnings not dollarsBe a disciple for goodPeople do what you pay them to doStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter
"You have to trade trust for money." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Rodrigo Viecilli shares his unique journey from academia to becoming a successful orthodontist and entrepreneur. He discusses the challenges he faced while starting his practice during the COVID-19 pandemic and the importance of digital marketing in a competitive landscape. Rodrigo emphasizes the significance of SEO, Google Maps, and Google My Business in attracting patients, as well as the role of backlinks in building authority. He advocates for collaborative marketing among orthodontists to enhance visibility and patient acquisition, while also highlighting the need for a long-term strategy in digital marketing. In this conversation, Rodrigo Viecilli shares insights on digital marketing strategies for orthodontic practices, emphasizing the importance of location, online advertising, and optimizing Google Maps for visibility. He discusses the necessity of ads for startups, the interplay between SEO and reviews, and the significance of understanding competition in the digital space. Rodrigo also provides advice for new practices on where to allocate marketing dollars and the importance of professional independence in business. Connect With Our Guest ORTHODYNAMO - https://orthodynamo.com/ Takeaways Rodrigo transitioned from academia to orthodontics, facing unique challenges.Starting a practice during COVID-19 required innovative marketing strategies.Digital marketing is crucial for survival in a competitive market.SEO is essential for attracting patients organically.Google Maps and Google My Business are vital for local visibility.Backlinks enhance website authority and search rankings.Collaborative marketing can benefit orthodontists collectively.Content quality is more important than backlinks alone.Building a strong online presence takes time and effort.Understanding digital marketing potential is key for practice location decisions. Digital marketing mistakes can be costly for small practices.Location significantly impacts patient acquisition in orthodontics.Online advertising is crucial for new practices to gain visibility.A strong offer is essential for effective advertising.SEO and reviews are interconnected in driving traffic.The Google Map pack is often underutilized by practices.Startups should prioritize engaging with knowledgeable marketing firms.Understanding local competition is vital for strategic planning.Professional independence enhances business integrity and growth.Continuous evaluation of marketing strategies is necessary for success.Chapters 00:00 Rodrigo's Journey: From Academia to Orthodontics02:56 Navigating Challenges: Starting a Practice During COVID-1905:58 The Importance of Digital Marketing in a Competitive Landscape09:01 SEO Fundamentals: Why It Matters for New Practices11:55 Understanding Google Maps and Local SEO15:02 The Power of Google My Business (GMB)18:00 Backlinks: Building Authority and Visibility21:00 Collaborative Marketing: Strength in Numbers24:10 Playing the Long Game: SEO and Patient Acquisition25:47 Understanding Digital Marketing in Small Cities29:40 The Role of Online Advertising33:40 Optimizing Google Maps for Visibility38:51 Strategic Marketing for Startups44:11 Final Thoughts and Advice for Growth Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com. If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. New episodes drop every Thursday! Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero
Before you start your media journey, listen to this for valuable insights on media buying and how to make the most of your advertising budget.Jordan Whelan is the founder of Grey Smoke Media. With a background as a TV and radio producer and a publicist, he has managed over $3 billion in class action claims communications. Jordan spent a decade mastering media buying (managing over $50 million in spend) and digital marketing, achieving the proverbial 10,000 hours of practice. Under his leadership, Grey Smoke Media helped Diamond and Diamond Lawyers grow from a small practice to Canada's top injury and real estate law firm. Before rebranding Grey Smoke Media as a legal marketing agency, Jordan worked with publicly traded pharmaceutical companies, The Pan Am Games, Brookfield Asset Management, Intact financial corporation and crypto powerhouses such as Coinsquare. Jordan's insights have appeared in over 100 international outlets, including The New York Post and Forbes.In his personal time, he is an accomplished Singer-Songwriter with over 3 million streams on Spotify. Uniquely, Whelan provides metaphysics-based business coaching that blends mindset mastery, wealth expansion and energetic alignment to help his clients unlock their highest potential.CONTACT DETAILSWebsite: https://greysmokemedia.com/Email: jordan@greysmokemedia.com Instagram: www.instagram.com/jordanjpower Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.
In this episode, host Lee-Ann Johnstone interviews Todd Stearn, Founder and CEO of The Aragon Company and Vibrant Performance. Todd shares insights from his unique position running an integrated affiliate ecosystem that includes networks, publishing, and agency services - giving him unprecedented visibility into performance marketing from every angle.From his early days learning affiliate marketing on the job in 2010 to building a seven-figure monthly spend program that won multiple industry awards, Todd reveals how data transparency and cross-channel integration are revolutionising affiliate campaign performance.Our thanks go to Everflow as this season's sponsor. Would you like to talk about sponsoring our podcast, or gaining a brand mention? Take a look here.Key segments of this podcast and where you can tune in to go direct: [02:30] Todd's journey from university graduate to building an integrated affiliate empire[10:05] The performance influencer trend that's disrupting traditional paid social marketing[26:45] Three essential pieces of advice for affiliate managers who want to level up their programsELEVATE 2025: Time is running out to join the revolution!Join us in London on July 15 and 16 for two days of pure performance marketing acceleration.Check out the agenda, get your ticket AND get your entries in for the BRAND NEW AFFIVERSE RAV AWARDS here.Miss it and miss out!Send me a text with your questions
➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory In this Lessons episode, Neil Patel breaks down what most entrepreneurs get wrong on the journey from $0 to $100M—showing why early diversification can sabotage your success, how Bill Gates might've become the world's first trillionaire if he had stayed focused, and why hiring leaders with proven industry promotions is your secret weapon to scaling. Learn how each stage of growth—from startup to enterprise—requires entirely different skill sets, and why the right person for the job can unlock levels of scale strategy and execution you can't reach alone.➡️ Show Linkshttps://successstorypodcast.com YouTube: https://youtu.be/bRT0kLobMEI Apple: https://podcasts.apple.com/us/podcast/neil-patel-entrepreneur-digital-marketing-expert-building/id1484783544 Spotify: https://open.spotify.com/episode/0WSd60PSoEmTHcO5s0Hn5f ➡️ Watch the Podcast on YouTubehttps://www.youtube.com/c/scottdclary See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
It's officially summertime here in the U.S., and Jim welcomes a guest whose company truly embodies the spirit of the season. Kelley Puckett is the Chief Marketing Officer of goodr, a high-growth sunglasses brand founded nine years ago in Southern California.Like many great startups, goodr began by identifying a problem and solving it. The founders—runners themselves—noticed that running sunglasses were expensive and overly engineered. So they created fun, stylish, and functional sunglasses specifically for runners, all priced at just $25. Today, goodr offers sunglasses for a wide range of sports and outdoor activities.Kelley seems tailor-made for goodr. A UCLA graduate, she went on to work at both Sony Pictures and Paramount Pictures. She's also a runner—though not just any runner. Kelley is an ultramarathoner who has completed the Badwater 135, often called the toughest ultramarathon in the world. Tune in to this episode to hear from a CMO who brings unmatched energy to her brand and community!---This week's episode is brought to you by Deloitte and StrawberryFrog.Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of the Digital Velocity Podcast, Erik Martinez welcomes Dr. Cori Lathan — entrepreneur, neuroscientist, author, and trailblazer in wearable tech and neuroengineering — to explore how technology can augment human capability. Dr. Lathan, currently CEO of De Oro Devices and former CEO of AnthroTronix, shares insights from her career inventing tools for space exploration, childhood disability education, brain health, and aging. She discusses how marketers and business leaders can use AI tools not just for efficiency, but to create meaningful change and improve capabilities. The conversation touches on the rapid rise of AI-driven innovation, product adoption challenges, and the entrepreneurial mindset needed to turn vision into reality. Whether you're a CMO, founder, or marketing specialist, this episode will inspire you to think differently about the role of failure, invention, and future-building in business. Topics include: What it means to be a techno-optimist Why AI isn't just a tool — it's a way to understand human behavior Marketing innovation in the age-tech and medtech industries How to approach failure, iteration, and timing in product development Advice for leaders seeking to integrate emerging tech into their business models This episode is a must-listen for those interested in marketing strategy, innovation, AI, and future-forward thinking. InventTheFuture.Tech
Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.Want help to market, grow, and scale your business? Schedule a free strategy session.I've seen stall growth for established businesses, especially those already investing heavily in marketing. After working with hundreds of companies through our growth diagnostics, these patterns show up again and again: fragmented teams, data gaps, leads left cold, and marketing that looks good but doesn't convert. I walk through real scenarios where fixing just one of these issues created massive momentum.So if your strategy seems solid but your ROI says otherwise, this episode might reveal exactly what's holding you back. No fluff, just battle-tested insights from inside the agency trenches.We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Enterprise SEO leaders face mounting pressure to develop AI search strategies. Jade Pruett, founder of Hello SEO, shares her approach for navigating this evolving landscape. She recommends starting with immediate data collection through tools like Scrunch AI to establish baseline performance, then adopting a deliberately reactive stance while the AI search ecosystem matures before building more comprehensive strategies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In part 3 of my interview with Andrew Ansley, we unpack the evolution of SEO from pre-2022 tactics to today's entity-driven, user-focused strategies. Learn why stuffing keywords is dead, how RankBrain and BERT changed the game, and why helpful, structured content (plus user metrics) is the new key to ranking. Andrew also demystifies topical authority, shares how to recover if your site's in the “loser's bracket,” and offers actionable tips for entrepreneurs and small business owners who want to win with SEO—without burnout.Here's what you'll learn:How Google's approach to content and ranking has changed since 2018 (and again after 2022)What “entity SEO” and “topical authority” mean for your websiteWhy user satisfaction and mobile-first indexing matter more than everHow to structure content for both users and bots (headers, visuals, and more)What it takes to move your site from the “loser's bracket” to the winner's bracket
In this episode of The Long Game Podcast, David Khim interviews Erik Episcopo, SEO Manager at Wiz, one of the fastest-growing cloud security companies (recently acquired by Google). Erik shares his unconventional career path, from answering a Craigslist ad while in Taiwan to building high-scale SEO programs at CrowdStrike and Wiz. They discuss what it takes to be a “super IC,” how AI is reshaping SEO workflows and strategy, and the importance of staying curious and adaptable in a shifting landscape. From experimenting with AI-assisted content to managing massive content refresh cycles, Erik offers a thoughtful, energetic view into what modern growth-focused SEO looks like.Key TakeawaysFrom Craigslist to Cloud Security: Erik began his SEO journey in Taiwan via Craigslist, building scrappy resume content—and now runs enterprise SEO at Wiz.What Makes a Super IC: Top individual contributors creatively solve problems, leverage AI, and own results without waiting for permission.Hiring for AI Fluency: Erik looks for candidates with real-world AI experiments, not just philosophical opinions on LLMs and content automation.SEO Workflows at Scale: At Wiz, Erik scaled content from day one—launching engines, refreshing content, and coordinating localization at speed.Early Career Lessons from Link Building: Writing hundreds of persona-based HARO pitches helped Erik master storytelling, resourcefulness, and outreach.The Value of Scrappiness: A past filled with “gray hat” tactics taught Erik the limits of SEO and how to think like a growth-minded marketer.Learning > Stagnation: A guiding principle for Erik is: if you're not learning or growing, it's time to move—and that's fueled his career pivots.Show LinksVisit Wiz and its Cloud Native Application Protection Platforms pageConnect with Erik Episcopo on LinkedInConnect with David Khim on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterSome interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/
Welcome to another episode of The Proven Entrepreneur Show, where we dive deep into the stories behind today's most successful business leaders. In this episode, host Don Williams sits down with John Horn, the CEO of Stub Group — a digital marketing agency that has helped over 2,000 businesses grow through smart, ROI-driven advertising.John's journey is anything but ordinary. From working in a warehouse at age 10 to becoming the first employee at his brother's startup, John has played a pivotal role in scaling Stub Group into a powerhouse agency managing hundreds of millions in ad spend. His story is one of grit, strategy, and relentless focus on results.In this episode, you'll hear:How Stub Group grew from a bootstrapped startup to a 30-person teamThe biggest mistake brands make with paid ads — and how to avoid itWhat it means to land in “Google Ad Jail” and how John's team helps clients get outWhy hiring the right people early is critical to long-term successHow diversification helped Stub Group survive the COVID-19 crashA behind-the-scenes look at ad campaigns so effective, they were shut down by platformsJohn also shares his thoughts on the future of digital marketing, the importance of tracking ROI, and why best practices from platforms like Google and Meta aren't always in your best interest.Whether you're an entrepreneur, marketer, or business owner looking to scale, this episode is packed with actionable insights and hard-earned wisdom.Key Entities Mentioned in this episode:John Horn (Guest): CEO of Stub GroupDon Williams: HostStub Group: Advertising AgencyThe Proven Entrepreneur Show: Podcast Channel
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cassandra Lester. She is the founder of Grow Give Prosper, and discusses her nonprofit’s mission to provide financial education and career opportunities through partnerships like Grow with Google.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cassandra Lester. She is the founder of Grow Give Prosper, and discusses her nonprofit’s mission to provide financial education and career opportunities through partnerships like Grow with Google.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cassandra Lester. She is the founder of Grow Give Prosper, and discusses her nonprofit’s mission to provide financial education and career opportunities through partnerships like Grow with Google.
Ever wondered what life looks like behind the scenes of a 7-figure CEO? In today's episode, I'm sharing six things I do (or don't do) as a multiple 7-figure CEO that might totally surprise you. From how I structure my workweek to the unconventional ways I prioritize my time, energy, and growth—this is a candid look at how I've built a business that supports my lifestyle, not the other way around. If you've ever wondered what my day-to-day really looks like behind the scenes, this one's for you.
In this episode, Keenya Kelly discusses the current landscape of TikTok marketing, sharing insights from her own experiences with two accounts. She emphasizes the importance of serving the audience, creating engaging content, and becoming a go-to source for information.Join Monetize The Tok: www.monetizethetok.comIf you enjoyed today's episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya Kelly Subscribe to The If You Create It Podcast!Watch episodes on YouTube!!
Sales Game Changers | Tip-Filled Conversations with Sales Leaders About Their Successful Careers
This is episode 761. Read the complete transcription on the Sales Game Changers Podcast website here. This is the premiere episode of the new “AI and Selling Effectiveness Podcast.” Every other Monday, the IEPS will post a new show with Selling Essentials Marketplace partner Zeev Wexler from Viacry. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! Today's show was the premiere episode with Expert in Digital Marketing, Blockchain & AI for Strategic Business & Revenue Growth Zeev Wexler, President of Viacry. Find Zeev on LinkedIn. ZEEV'S TIP: “Mediocre is free. Every off-the-shelf tool by design is mediocre at best. If you don't have a plan, you're not going anywhere.”
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Schema markup is gaining importance for search visibility. Jade Pruett, founder of Hello SEO, explains why structured data provides critical advantages in an AI-driven search landscape. She discusses how schema creates efficiency for large language models and serves as a controllable optimization technique that SEOs can implement to improve content interpretation and performance.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Dmitry Dragilev discuss the state of SEO in 2025 and the tactics your brand needs to succeed. Dmitry Dragilev is an online entrepreneur who has built four software businesses, which were acquired by Google in 2014, Semrush in 2023, early Slack employees, and Mangools in 2024. His current role is the Growth Advisor at Mangools, where he is helping scale a set of simple and powerful SEO tools for any business or brand. He has utilized unconventional content marketing, PR, and SEO to scale his companies and achieve all four exits. He has consulted and helped over 100 companies in the last decade, including DowJones, Realtor.com, Nextiva, Aura, Pipedrive, Wistia, CultureAmp, Backlinko, Helpscout rank #1 organically on Google for their key terms. Dmitry is a contributor for Intuit, Forbes, Entrepreneur, TheNextWeb, TechCrunch, Moz, AListApart, SEMRush, Mashable, Huffington Post, WIRED and many others. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai
Building better businesses is the focus of this season of the Building Better Developers podcast. As the show wraps up, hosts Rob Broadhead and Michael Meloche reflect on what it truly takes to grow and sustain a successful business. With episodes packed full of real-world advice, the season offered an honest look at the balance between managing operations and planning for long-term growth. Whether you're running a startup or scaling a consulting firm, the challenges discussed this season are highly relatable, and the insights are actionable. Smart Strategies for Building Better Businesses This season delivered a broad spectrum of ideas—from improving customer support systems to deciding when to hire or outsource. Rob and Michael emphasized both short-term wins and longer-term initiatives that can set a business on a more sustainable path. “It's all about making your business better—whether that's better processes or better planning.” – Rob Broadhead By encouraging listeners to apply lessons week by week, the season became a roadmap for identifying and fixing critical business gaps. Automation and Resetting for Business Focus One of the season's strongest messages came from Michael's personal experience: getting stuck in the day-to-day grind. Like many tech-focused founders, he spent so much time coding and serving clients that back-office responsibilities were pushed aside. “You have to reset. I was doing the work, but I wasn't taking care of the business.” – Michael Meloche Turning off notifications and eliminating distractions helped him reclaim time and focus on strategic areas, such as hiring, finances, and operations. Challenge-Based Insights for Better Growth Each episode featured a unique challenge—practical steps like refreshing your website or reviewing your marketing channels. Rob noted that simply blocking calendar time to work on these areas made a noticeable difference. These challenges weren't theoretical—they were tools for building structure and momentum in a growing business. By applying even one challenge a week, listeners could steadily improve their systems and habits. Work-Life Balance and Building Better Businesses Another theme that resonated strongly was the need for rest and recovery. Michael shared his struggle with feeling guilty for taking time off, only to find that stepping away actually increased his productivity. “If you don't take care of yourself, it's like skipping oil changes—eventually the engine gives out.” – Michael Meloche This conversation reinforced that health and mindset are just as crucial to a business as any product or service. Remote Work and Office Culture As businesses shift post-pandemic, the debate over remote vs. in-office work persists. Rob and Michael explored the trade-offs of both environments, acknowledging that there's no one-size-fits-all solution. “You need to do what's right for the business, the team, and the customer.” – Michael Meloche Balancing flexibility with connection is an ongoing challenge that every business must navigate in alignment with its mission and culture. Final Thoughts: Keep Building Better Businesses Every Day Rob closed the episode with a powerful reminder: every business is a living system with competing demands. Just like software, it requires constant attention, updates, and realignment to continue functioning properly. “There's a business-business balance too—not just work-life balance. Find your ‘why,' and let it guide your decisions.” – Rob Broadhead Not every episode will apply to every business stage, but together, they form a comprehensive guide for those committed to growth and leadership.
In this powerful episode of The Unapologetically Rich Show, your host Shamina Taylor sits down with Dray, a Canadian digital trailblazer who turned a personal low point into a $25 million movement. Dray shares her journey from burnout and dissatisfaction to building UBC, a 50,000-strong online community that teaches entrepreneurs how to moetize their personal brand through social media. You'll hear the unfiltered truth about what it really takes to grow a magnetic brand: community over competition, quantity over perfection, and showing up unapologetically as yourself. Dray dives into how she leveraged authenticity, volume-based content creation, and strategic use of tools like ChatGPT to explode her presence online. She also breaks down the top three things every personal brand needs to stand out and why you should stop trying to be "professional" and start being you. Whether you're a seasoned entrepreneur or just getting started, this episode will challenge your mindset, spark new ideas, and give you permission to lean all the way into your power. How to BECOME Unapologetically Rich yourself: ✨ Grab your ticket for our in-person event in West Loop, Chicago October 2nd-3rd: The Wealth Consciousness Experience