Podcasts about ecommerce

In this week’s Throwback Thursday feature, revisit how a graphic designer turned her digital sticker packs for note-taking apps into a $500,000 eCommerce empire. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

Struggling to decide if you should hire in-house or outsource? In this episode of Built by Business, Andy breaks down the real cost—and profit impact—of agencies, freelancers, virtual assistants, and full-time hires.   Learn how to evaluate ROI by role, avoid common hiring mistakes, and follow a smart three-phase framework to build a team that grows with your business, not against it.   This is a must-listen for e-commerce founders and Amazon brand owners looking to scale lean, fast, and profitably.   Grab your free Amazon brand audit at www.weavos.io or DM Andy “audit” on Instagram.

From hating life on a Sydney construction site to building a $57K/month agency from Bali, Tom Richards—founder of PlumbElec Marketing—has lived the remote founder arc. In this episode, he shares how niching into plumbing and electrical businesses helped him scale fast, why Google Maps still dominates local SEO, and how he balances agency life with lifestyle design. You'll hear Tom's take on ChatGPT use cases, the best tools for founder efficiency, and whether he's ready to scale or keep things lean and profitable. Plus, Dan breaks down what might be the most reliable location-independent income roadmap in 2025. LINKS: Connect with Tom (https://www.linkedin.com/in/tom-richards-au/) Daily Huddle template (http://bit.ly/4ea6MOf) The 4-Hour Work Week by Tim Ferriss (https://fourhourworkweek.com/) Share your story/sponsor the pod (https://forms.gle/gKZFuwReHSvg8LD48) 22 free resources for founders (https://tropicalmba.com/resources) Connect with 1,000+ generous global entrepreneurs (https://dynamitecircle.com/) Read Dan's book “Before the Exit” (https://www.amazon.com/Before-Exit-Thought-Experiments-Entrepreneurs-ebook/dp/B07BN2KD1J) CHAPTERS: (00:02:18) From Plumber to Agency Founder (00:04:07) How Tom Built His First Client Base (00:04:58) $57K MRR and the Current Team (00:07:23) Why Tradespeople Are the Best Clients (00:09:51) Transitioning from Daily Huddles to Weekly Calls (00:12:14) The Real Numbers Behind Tom's Retainer Model (00:13:38) Hormozi's 1-1-1 Model in Real Life (00:18:50) Surviving the SEO Upheaval in 2025 (00:19:25) Why Google Maps is Still Gold for Local SEO (00:23:34) How to Use Case Studies to Supercharge Cold Outreach (00:25:59) Should You Scale Your Agency or Stay Lean? (00:31:31) The Most Reliable Remote Income Roadmap (00:35:31) What Agency Life is Really Like (00:39:28) Tom's Favorite ChatGPT and AI Tools (00:41:04) Bali vs Thailand: Which Is Better in 2025? CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Changing Landscape of SEO and the Influence Equation (https://tropicalmba.com/episodes/changing-landscape-seo) The Brutal Truth About Business Exits with Rob Walling (https://tropicalmba.com/episodes/brutal-truth-about-exits) 1,000 Customers from One Channel (https://tropicalmba.com/episodes/1000-customers-one-channel) The First 1,000 Days of Running an Agency (https://tropicalmba.com/episodes/1000-days-running-agency?rq=agency)

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Bobby Morrison, Chief Revenue Officer of Shopify, to discuss the transformative power of AI in the sales domain. Bobby shares an in-depth look at Shopify's innovative approach to structuring their go-to-market strategy using pods, which integrate sales, customer success, and engineering teams for optimal client engagement and business growth. He delves into the role of AI in streamlining tasks, enhancing craft, and orchestrating workflows, while highlighting Shopify's AI-first philosophy and the democratization of AI tools across the company. Bobby also touches on the importance of industry-specific knowledge, the benefits of the Chaos Monkey practice to prevent organizational entropy, and the evolving expectations of modern buyers. This episode provides invaluable insights into leveraging AI to drive sales performance and organizational agility.ADDITIONAL RESOURCESLearn more about Bobby Morrison:https://www.linkedin.com/in/bobby-morrison-60663327/Watch Force Management's Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0Read Force Management's Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:25] Understanding Shopify's Business Model[00:02:57] Shopify's Go-to-Market Strategy[00:04:55] Transition to Pod Structure[00:09:21] Industry Expertise and Pod Implementation[00:14:00] AI Integration at Shopify[00:17:17] Hiring and Training for AI Proficiency[00:21:38] Challenges and Future of AI in Sale[00:29:41] Enhancing Employee Performance Through Observation[00:30:21] Leveraging Call Recordings for Better Coaching[00:32:17] The Role of AI in Job Security[00:33:25] Importance of Deep Domain Expertise[00:35:30] Customer Expectations and Specialized Software[00:37:22] The Pod Structure and Compensation Models[00:41:31] Partner Ecosystem and Collaboration|[00:42:47] Managing AI and Intellectual Property[00:45:54] Chaos Monkey and Organizational Flexibility[00:51:50] Future of Sales Teams with AIHIGHLIGHT QUOTESOn AI: “AI is not gonna replace your job, but the people using AI will.”On Culture: “Toby [the CEO] advises that Shopify should intentionally destabilize enough to avoid ruts and maintain agility.”On Alignment: “We win best when we win with our partners.”On Future Vision: “I dream one day that our sales teams will wake up and just have great conversations with customers, free from low-value tasks.”

For those unfamiliar, can you share the origin story of the United Natural Products Alliance, what its mission is, and how it's evolved to serve the natural health products and supplement industry today?How are tariffs impacting the landed cost structure and margin pressure for supplement brands selling on marketplaces like Amazon?What's your perspective on how trade disputes—especially between the U.S. and China—are reshaping global sourcing strategies for eCommerce-first supplement brands?From UNPA's vantage point, how prepared is the VMS industry to navigate growing regulatory and trade complexity while scaling globally via platforms like Amazon?As Amazon continues to dominate supplement discovery and purchase behavior, how should brands balance regulatory compliance with the speed and scale that eCommerce demands?With growing scrutiny around claims, testing, and transparency, how is UNPA helping brands compete responsibly on digital shelves where speed and consumer trust are both critical?

In today's episode, I'm breaking down the types of products you don't want to sell on Amazon—specifically, items that customers treat like rentals. These are the “use it once and return it” traps that kill margins and crush seller morale. I'll share why these products create constant headaches, including behind the scenes from my weekly internal meeting and coaching call with my students.  

We're resharing a standout episode of Commerce Innovators! Hosted by Caleb Bryant, GTM Strategy Lead for Salesforce Commerce Cloud, this conversation features Jean-Philippe Blerot, Head of Digital, AI & Ecommerce at Carrefour, and Kailin Noivo, Co-Founder of Noibu. Together, they unpack how Carrefour is using AI to optimise grocery ecommerce at scale. From avoiding hidden revenue leaks to earning customer trust week after week, it's a tactical masterclass in digital operations, loyalty, and AI-powered performance.

Positionless marketing isn't just a framework—it's a return to how work once was: flexible, intuitive, and deeply human. In this episode, Phillip, Pini, and Optimove's VP of Product, Shai Frank, unpack how cultural mindset, military experience, and generative AI converge to create teams that move with speed and creativity.Listen to decode how technology and ambition together can strip away organizational friction, empower self-sufficient marketers, and dramatically improve customer experience. It's not about removing roles—it's about removing blockers.Key TakeawaysPositionless marketing is more cultural than structural. It's not about tearing down departments—it's about cultivating people who take initiative without waiting for permission. That mindset, modeled after Israeli military culture, is what truly drives speed and creativity."Big-headedness" is a feature, not a flaw. Shai introduces the idea of “big-headed” employees—those who embrace ambition without being told—as essential to modern teams. In fast-paced orgs, initiative is a strategic asset.Creative execution is no longer gated. With tools like Optimove's Canvas and embedded brand controls, marketers can produce polished, on-brand campaigns without relying entirely on designers or developers.CRM is shifting from broadcast to orchestration. Instead of blasting segments, marketers can now trigger context-aware journeys that consider history, behavior, and optimal timing—raising the bar for customer experience.AI isn't about acceleration alone—it's about ambition. When friction is removed from creative and technical processes, teams don't just move faster—they aim higher.Key Quotes“Being small-headed means you're just an order-taker. A big-headed person says, ‘You asked for A and B, but I saw it also needed C and D, so I did that—and prepped for E.' That's what we look for.” – Pini Yakuel“Who said the first message should be the one you send? We don't want to serve the first—we want to serve the best.” – Shai Frank“If it used to take eight weeks to get a campaign out, now it might take two days. That frees up time to actually be creative.” – Shai Frank“If you don't create good customer experiences, people will leave. This isn't a moral imperative—it's survival.” – Shai FrankAssociated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

In this episode of The Simple and Smart SEO Show, we're diving into real-world e-commerce strategies to compete with platforms like Amazon, Walmart, and Etsy — without relying solely on Google. If you're a Shopify seller or creative entrepreneur, this episode is a must-listen for understanding ad budgets, search impression share, and seasonal sales cycles that actually scale your business sustainably.Here's what you'll learn:How to drive traffic without depending on Google (hint: email + social!)Why knowing your ACOS (Advertising Cost of Sale) is more useful than ROASThe smartest way to scale: sell more when people are already buying⏱️ Timestamps: 0:00 – Intro: The Google traffic trap 1:16 – Competing with Amazon (without losing your mind or margins) 3:20 – What is Search Impression Share & where to find it 4:33 – Profit-first ad budgeting: ACOS vs ROAS explained 10:31 – The truth about your prices (and why doubling them may save your business) 13:06 – 2025+ trends: Multi-channel selling & YouTube SEO tips 17:37 – Video SEO strategy for higher CTR 18:31 – Collection page tips from Bonobos

If you're looking to ramp up your Google Ads game, optimising your shopping feed is a crucial step you shouldn't overlook. In this episode with Danny Ireland, we dive deep into how feeding the algorithm as much data as possible can significantly enhance your ad performance. Whether you're new to the game or a seasoned pro, this episode is packed with actionable tips that can help you refine your approach to Google Ads and ultimately drive better results for your business.In this episode, we take a closer look at the potential of Google Ads through the lens of feed optimisation. It's a topic that often gets overlooked in the broader discussion of eCommerce marketing strategies. Danny breaks down the mechanics of product feed optimisation, explaining how crucial it is to enhance the data being fed into Google Merchant Center.The discussion focuses on the importance of data in driving performance, with Danny stressing that more data leads to better targeting and optimisation. He navigates through the various methods of improving your product feed, including the use of third-party tools for better data management.This episode is packed with actionable insights for marketers who want to ensure their product listings are not just seen but also convert effectively in an increasingly competitive environment. It also touches on future trends in digital marketing, particularly how emerging technologies like AI might influence feed optimisation strategies moving forward.This is a must-listen for anyone serious about eCommerce growth.Takeaways:Feeding the algorithm with extensive data is crucial for effective Google Shopping campaigns. To optimise your eCommerce feed, include more keywords and detailed attributes like color and material. Using a reliable feed management tool can significantly enhance how you manage and optimize your product data. The quality of your Google Shopping feed directly influences the success of your ads and overall campaign performance.Find the notes here: https://keepopt.com/261Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Today in Lighting is brought to you by MaxLite, energy-efficient products for over 30 years. Learn more. Highlights today include: Icon Joel Siegel Departs Edison Price Lighting, Prepare for the LC Exam with the IES LC Study Group 2025, Evluma and LED Roadway Lighting Join Forces to Drive Innovation in Outdoor LED Lighting, Philips Hue Launches Play Wall Washer and Expands AI Lighting Assistant, Electrical Trends: The State of eCommerce.

Michael Bisping and Paul Felder discuss all the action from UFC Atlanta including Kamaru Usman cementing his status as a challenger again, Rodolfo Bellato getting a very questionable no contest against Paul Craig, Malcolm Wellmaker's impressive KO win and more before previewing UFC Baku including Jamahal Hill vs Khalil Rountree, Rafael Fiziev vs Ignacio Bahamondes and more plus a recap of the biggest news in MMA including Justin Gaethje considering retirement if he can't get a title shot, Paddy and Ilia chirping about fighting each other, Darren Till having trouble finding a fight and so much more! #Bisping #UFCAtlanta #Felder #UFCBaku Support Our Sponsors SKIMS - Shop SKIMS Mens at https://www.skims.com/believe #skimspartner Shopify - ⁠https://www.shopify.com/believe⁠ Follow the link (all lower case) for your 1 Dollar per month trial of the No.1 eCommerce platform for all businesses IndaCloud -⁠⁠ If you're 21 or older, get 25% OFF your first order + free shipping @IndaCloud with code BELIEVE at http://inda.shop/BELIEVE! #indacloudpod Follow the show on social media: Twitter: ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/BYMPod⁠⁠⁠⁠⁠⁠⁠ Subscribe on YouTube: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3drq6ps⁠⁠⁠⁠⁠⁠⁠ Follow the hosts on social: Michael Bisping Twitter ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/bisping⁠⁠⁠⁠⁠⁠⁠ Michael Bisping Instagram ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/mikebisping/⁠⁠⁠⁠⁠⁠⁠ Michael Bisping YouTube ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCDrG2_1TcVkXKXXsD6Kjwig⁠⁠⁠⁠⁠⁠⁠ Paul Felder Twitter: ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/felderpaul⁠⁠⁠⁠⁠⁠⁠ Paul Felder Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/felderpaul/⁠⁠⁠⁠⁠⁠⁠ Paul Felder YouTube: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@Ironlungfelder⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠ Follow the team on social: Brian MacKay Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bmackayisright⁠⁠⁠⁠⁠⁠⁠ Brian MacKay Twitter: ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/bmackayisright⁠⁠⁠⁠⁠⁠⁠ Mike Harrington Twitter: ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/TheMHarrington⁠⁠⁠⁠⁠⁠⁠ Mike Harrington Instagram ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/themharrington⁠⁠⁠⁠⁠⁠⁠ Mike Harrington YouTube: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@themharrington Learn more about your ad choices. Visit podcastchoices.com/adchoices

In 2025, being “different” on Amazon isn't enough. Product tweaks and minor upgrades don't move the needle when the market is flooded with lookalikes. In this episode of Built by Business with Andy Isom, we unpack why traditional product differentiation has lost its edge—and what actually works today: strategic brand positioning.   I'm sharing behind the scenes of a consulting call, we'll review the Product/Marketing Matrix, how market significance outperforms feature changes, and Amazon-native brand examples that win without being the cheapest or most advanced.   Whether you're building a new private label product or trying to revive a flat listing, this episode will give you a fresh lens for standing out where it matters most.   Grab an audit or consulting call here: www.andyisom.com  

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Arthur Sylvestre, VP of Digital Commerce at Danone North America. Arthur shares how the company's mission and strategic renewal have positioned it for outsized growth, especially in a category as complex as perishables.He reflects on Danone's culture of digital enthusiasm, its collective approach to retail media, and the mindset needed to build long-term, sustainable growth. Arthur also outlines how digital teams can elevate their impact by influencing both online and offline sales and keeping organizations focused on what drives meaningful results.Key takeawaysPerishables can succeed in digital. Danone's double-digit eCommerce growth shows the opportunity is realRetail media should be approached as a collective effort across sales, media, and brand teamsThe most effective teams stay focused on the fundamentals, not the noise Hosted on Acast. See acast.com/privacy for more information.

In the latest episode of the Remarkable Retail podcast, co-hosts Steve Dennis and Michael LeBlanc return with Part Two of “The Analysts," which featues three of the retail industry's most respected thought leaders—Sucharita Kodali (VP & Principal Analyst, Forrester Research), Neil Saunders (Managing Director, GlobalData Retail), and Simeon Siegel (Managing Director, BMO Capital Markets).But first, Michael and Steve unpack a news cycle packed with volatility. They begin by exploring the ripple effects of renewed Middle East conflict and its impact on oil prices, inflation, and economic sentiment. From there, the duo tackle the Trump administration's intensifying immigration enforcement and its chilling effect on the U.S. labor force—particularly in agriculture, hospitality, and retail. Shoppers are anxious, workers are disappearing, and companies are bracing for cost spikes.The episode then zooms into earnings season, with fresh data from RH (Restoration Hardware), Inditex (Zara), and Victoria's Secret. RH defies expectations with revenue gains despite a sluggish home goods sector, while Zara and Victoria's Secret warn of tariff-related turbulence ahead. Steve and Michael also sound the alarm on a string of cyberattacks, including the Victoria's Secret hack and a Whole Foods supplier breach, painting a stark picture of retail's digital vulnerabilities.Then it's time for “The Analysts” segment. Sucharita Kodali explains the hype—and the misunderstanding—around Agentic AI, warning retailers of its disintermediating potential if shopping bots take hold. The panel weigh in on the future of department stores, urging traditional retailers to rethink their value proposition, especially as beauty shifts to standalone players like Sephora, Blue Mercury, and Ulta.From TikTok's uncertain future to retail media network fatigue, the lightning round keeps the insights flowing with wit and depth. The panel also lifts up up-and-coming remarkable brands like Vuori, Alo Yoga, and Eleventy as ones to watch. Here is a 10% off code for the CommerceNext Growth Show exclusive to Remarkable Retail listeners: REMARKABLE. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

What do you do when you can't run ads, your social content gets buried, and you're banned from the usual marketing playbook?   That was my reality at my previous day job. With multiple report cards and important eyes on my results, I had no choice but to make it work.    In this episode, I'm sharing the top lessons I learned (or was reminded of) running a 7-figure eCommerce business. Lessons that still apply today, no matter what you sell or how long you've been in business.   We'll Cover: Why constraints were actually a good thing  The most valuable asset in any eCommerce business The marketing tactics you might be missing out on The #1 thing that makes people buy The real trick to long-term business growth One of the biggest ways business owners waste time   _______ Full Episode Show Notes http://ecommercebadassery.com/333   _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/   Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs   _______   Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership   _______   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683  

Send us a textOver the past three decades, Matthew Stafford has been entrepreneurial and successfully building several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures.Matthew Stafford, the Managing Partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid Ecommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million mark. To top it off, he's been speaking on stages about ecommerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly Ecommerce-focused event in North America - BGS LIVE. Matthew Stafford does what he does because he's passionate about helping ecommerce entrepreneurs win without wasting years on trial and error. After building multiple 7- and 8-figure brands and mentoring thousands of store owners, he's committed to showing others what actually works—cutting through the noise with proven strategies, deep optimization, and real-world experience. His mission is to help entrepreneurs scale smarter, faster, and with a whole lot more confidence. Matthew's Media Kit: https://drive.google.com/file/d/1W2EV_aI1Xj-_fqAtu9sCxT51c7RkarqX/view?usp=sharing Build Grow Scale | https://buildgrowscale.com/book-a-call | matt@buildgrowscale.com Sign up for one of our negotiation courses at ShikinaNegotiationAcademy.comThanks for listening to Negotiation with Alice! Please subscribe and connect with us on LinkedIn and Instagram!

In this episode, Eitan Koter chats with Joshua Lauer, founder of Lauer Creations Inc., about one of the most common marketing pain points today: making sense of your data.Joshua has worked with over 100 companies, including multimillion dollar brands, to clean up their Google Analytics (GA4), streamline reporting, and help teams actually use their data to make better decisions. In just two years, he's generated over $500K by doing exactly that.If your tracking setup feels off, your reports are confusing, or you're unsure which numbers to trust, this episode is worth a listen.Joshua explains what usually goes wrong with GA4, how to approach data without getting overwhelmed, and what really matters when it comes to tracking performance for eCommerce and B2B sites.You'll also hear about how to create dashboards that are clear and easy to use, which metrics are worth paying attention to, and how to connect the dots between marketing performance and business results.This conversation makes analytics feel less like a chore and more like a tool that supports real growth.Whether you're leading a team, managing a store, or just trying to stop flying blind with your marketing efforts, this episode will help you get a clearer picture of what's working and what's not.Let's get started.Website: https://www.vimmi.netEmail us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Joshua Lauer, Chief Executive Officer at Lauer CreationsJoshua Lauer's LinkedInTakeaways:Truth, accuracy, and growth are essential in marketing intelligence.Data chaos leads to confusion and ineffective...

In this episode of Talk Commerce, Adam Callinan, founder of Pentane and co-creator of Bottlekeeper, shares insights on running lean businesses, the importance of authenticity in a world increasingly dominated by AI, and how data-driven decisions can lead to profitability. He discusses the challenges and opportunities presented by AI in business operations and emphasizes the need for human touch in an automated world. Adam also reflects on the future of e-commerce and the role of AI in shaping business strategies.TakeawaysAdam Callinan emphasizes the importance of family and authenticity in business.Bottlekeeper was created out of a need for a better way to keep beer cold.Running a lean business model can lead to significant profitability.Authenticity in communication is crucial in a world filled with AI-generated content.Pentane focuses on using math to drive business decisions and profitability.AI has potential but is currently limited in its mathematical capabilities.The future of e-commerce will involve more AI integration but requires careful implementation.Understanding cash flow is essential for business sustainability.Companies need to adapt to changing tariffs and manufacturing costs.Mental resilience is key for entrepreneurs to navigate challenges.Chapters00:00Introduction to Adam Callinan and His Ventures02:45The Story Behind Bottlekeeper06:07The Importance of Authenticity in Business08:35Pentane: A New Approach to Business Operations12:05The Role of AI in Business and Pentane17:48Future Predictions for E-commerce and AI20:57Introduction to Adam Kalanen and Pentane21:08The Importance of Authenticity in a Digital Age

Data shows the exports of China's cross-border e-commerce sector surpassed 2 trillion yuan, or about 278 billion U.S. dollars, for the first time last year.

A Inteligência Artificial já é uma parte essencial das compras online e a Amazon está no centro desse movimento. No novo episódio do Podcast Canaltech, você vai entender como a empresa aplica a IA para melhorar toda a jornada do cliente, desde a recomendação de produtos até a entrega mais eficiente. Marcelo Fischer, redator do Canaltech, conversa com a diretora do Marketplace da Amazon Brasil, Virginia Pavin. Ela explica como a IA tem apoiado empresas de todos os tamanhos, ajudando a aumentar vendas e oferecer experiências mais personalizadas para os consumidores.Você também vai conferir: Pix Automático chega pra facilitar seus pagamentos do dia a dia, Trump pode lançar seu próprio celular, Xiaomi revela celular com bateria gigante, iOS 26 vem aí com visual novo, IA integrada e lançamento previsto para setembro e Mattel e OpenAI se unem para criar brinquedos com Inteligência Artificial.Este podcast foi roteirizado e apresentado por Fernanda Santos e contou com reportagens de Bruno de Blasi, Vinicius Moschen, Marcelo Fischer. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

This week's episode of the podcast is in the MDM Mailbag format. I recruited Rishabh Jain, the CEO of eCommerce experience platform FERMÀT, to answer questions submitted by the MDM community. Among other topics, those questions related to:the "universal truths" of user acquisitiona viable "self-learning path" for acquiring data analytics / data science skillsthe role of technical media buyers going forwardthe purpose of the CMO rolewhat happens if Google is forced to divest part of its Network businessThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:INCRMNTAL⁠⁠. True attribution measures incrementality, always on.⁠⁠⁠Clarisights⁠⁠⁠. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to⁠⁠⁠ clarisights.com/demo⁠⁠⁠ to try it out for free.Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.The Mobile Dev Memo podcast is available on:Apple PodcastsSpotify

Was viele für einen ausgereizten Markt halten, sieht Coolblue als Chance: Der niederländische Elektronikhändler zeigt mit beeindruckender Kundenzufriedenheit und radikaler Serviceorientierung, wie auch in einem gesättigten Umfeld noch zweistelliges Wachstum möglich ist. In dieser Folge spricht Sven Rittau mit Urs Möller, Country Manager Germany, über das ehrgeizige Ziel, Coolblue auch auf dem deutschen Markt zur Love Brand zu machen – mit eigenem Lieferservice, Stores als Erlebnisräume und einem kompromisslosen Fokus auf den KundInnen. Dabei geht es nicht nur um NPS, sondern um die Frage, wie man sich in einem gesättigten Markt wie Unterhaltungselektronik noch sinnvoll differenzieren kann – etwa durch eigene Logistik, Markenführung und Unternehmenskultur. Urs Möller erklärt, warum Coolblue nicht auf maximale Auswahl, sondern auf durchdachte Produktlösungen setzt – und warum das Unternehmen bewusst auf physische Stores als Teil der Customer Journey setzt. Im Gespräch geht es außerdem um die Expansion in Deutschland, die Rolle zufriedener KundInnen fürs Wachstum und die drei zentralen Hebel, die Coolblue in den nächsten Jahren skalieren will. In dieser Folge mit Urs Möller und Sven Rittau lernst Du:

In this episode, we sit down with the team at DEUNA, one of the most promising startups in Latin America's FinTech and e-commerce ecosystem. We dive into their mission to simplify online payments, the challenges of the regional market, and how they're transforming the digital consumer experience.

¿Alguna vez has sentido esa mezcla de emoción y ansiedad al lanzar un nuevo producto en tu tienda online? Sabes que has trabajado duro, que el producto es excelente, pero te preguntas: ¿cómo hago para que la gente se entere y, más aún, quiera comprarlo de inmediato? Si te ha pasado que estoy seguro que este mar de dudas te ha agolpado en tu vida de capitán de ecommerce, creo que hoy puedes conseguir unas cuantas buenas ideas que llevarte a casa.En este podcast vas a conocer cosas como:La importancia de un lanzamiento bien planificado para el éxito de un producto.Estrategias para generar expectación antes del lanzamiento, como el teaser y el marketing de influencers.Cómo diseñar campañas de preventa que generen ingresos anticipados y validen la demanda del producto.Ejemplos de ediciones especiales que han sido funcionado en el mercado.Consejos para aplicar estas estrategias en el corto plazo en tu ecommerce.Proyecto X: https://pychon.com/Newsletter: https://ecosistemaecommerce.com/newsletter/Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/Twitter: https://twitter.com/ecosistemaecommTik Tok: https://www.tiktok.com/@ecosistemaecommerceInstagram: https://www.instagram.com/ecosistemaecommerce/Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

In today's episode we talk about ecommerce, conversion optimization, and the creative strategies behind successful online stores with our guest: Matthew Stafford, a serial entrepreneur who has built successful businesses across industries, especially eCommerce.Matthew's Website @matthewstafford815 on Instagram Matthew on YouTube Matthew's Facebook group Matthew's Facebook page Here's a guide to our conversation:1: Unlocking Conversions Without Bigger Ad BudgetsMatthew, one of your specialties is helping brands increase conversion rates without necessarily spending more on ads. What are a few of the most effective strategies you recommend for ecommerce store owners looking to maximize their existing traffic? What are some quick wins versus long-term strategies you've seen work best?2: Avoiding the Biggest Conversion KillersYou've reviewed thousands of ecommerce sites. What would you say are the top three biggest conversion killers that you spot over and over again? And how can businesses fix them? Any common myths or mistakes people should be aware of when diagnosing conversion issues?3: Data-Driven Optimizations for GrowthIn your experience, what key data points should ecommerce brands focus on when trying to make smarter conversion decisions? How can tools like heatmaps, A/B testing, and session recordings really move the needle? Can you share an example where a simple data insight led to a major breakthrough?4: Creating a Personalized Customer JourneyYou talk a lot about personalizing the user experience. How can ecommerce brands use AI, segmentation, and behavioral data to create shopping journeys that feel custom-tailored — and ultimately boost customer retention? How can even small brands, without giant tech budgets, start implementing personalization?5: Remarketing and Retargeting with ImpactWe know that most visitors don't convert on their first visit. What are the smartest ways to run remarketing campaigns that actually bring people back — without being creepy or annoying? Any trends you're seeing with how brands can re-engage cart abandoners more creatively?Today's episode was sponsored by White Cloud Coffee Roasters. Enjoy a 10% discount on your first order when you use the code 'CREATIVITY' at checkout. Visit WhiteCloudCoffee.com.Be sure to come back again for our next episode, and if you liked what you heard today, please subscribe and leave us a review on your favorite podcast app.

Hiring the right team is one of the biggest challenges brand owners face—especially in the early stages of growth. In this episode of Built for This, Andy Isom is joined by Michael Jordan, co-CEO of Bad Marketing, to break down a smarter hiring strategy for e-commerce and Amazon sellers.   We dive into which roles to hire first, where to find top talent outside of the usual “go hire a Filipino VA” playbook, and how to scale your Amazon or E-Commerce team globally without wasting money. If you're ready to stop doing everything yourself and start building a team that actually moves your brand forward, this episode is your blueprint.   My favorite SOP recording tool: www.loom.com   Get a free audit of your brand to see if you qualify for subsidized management here: www.weavos.io  

What 10 Years of Hosting the eCommerce MasterPlan Podcast Taught Me with Chloë Thomas Ten years. 100s of episodes. Thousands of insights. As host of the eCommerce MasterPlan Podcast, Chloë Thomas has spent a decade uncovering what really works in eCommerce — and what's just hype. In this special 10-year anniversary AMA, Chloë fields listener questions covering the past, present, and future of the industry. If you're a founder, marketer, or eCommerce professional trying to cut through the noise, this episode is your shortcut to the lessons that actually last. Huge thanks to all the listeners who submitted questions – Janis Thomas, Look Fabulous Forever Edward Scott-Finnigan, Webinar Connoisseur Jamie Huskisson, JH (The Breakthrough Agency) Tony Sousan, Fractional CTO Tamsin Burford, Winternational Ski Wear for Women Kelly A. Mahoney, KleerMail Olivia Staub, Yotpo Hit PLAY to hear: What hasn't changed in eCommerce (and still drives sales) The tech that rewired the industry (hint: not AI) Why retention starts before the first purchase The weirdest podcast moments from 900 episodes Chloë's advice to future eCommerce leaders Key timestamps to dive straight in: 05:59 Editing Challenges in Podcasting 09:18 eCommerce's Unchanging Goals 13:03 "Enduring Presence of Magento One" 14:55 Challenges of Online Fashion Boutiques 20:16 "Buy Buttons: Website's End?" 21:18 Websites Will Survive AI Shift 27:08 Seasonal Marketing Strategy Planning 30:19 Recommerce Strategy for Customer Retention 33:41 Targeted Advertising and Social Proof 36:32 Seasonal Customer Value Analysis 38:49 eCommerce Strategy & Legacy Advice Full episode notes here: https://ecmp.info/547Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Únete a nosotros en este emocionante episodio de Serious Sellers Podcast en Español, donde contamos con la presencia de Manu Meneses desde Colombia. Manu nos comparte su valiosa experiencia en la identificación y capacitación de asistentes virtuales para vendedores de Amazon. Exploramos juntos la importancia de tener criterios claros al seleccionar un asistente, ya que cada vendedor tiene un flujo de trabajo único. Hablamos sobre cómo liberar tiempo al delegar tareas permite a los emprendedores enfocarse en actividades de mayor impacto, una estrategia que ha surgido de la necesidad experimentada por los propios vendedores en sus negocios. Además, Manu destaca la importancia de la motivación y las ganas de aprender en los asistentes virtuales, dada la naturaleza dinámica del comercio en línea. También abordamos cómo establecer métodos claros de comunicación y sistemas de medición de desempeño puede marcar la diferencia en el éxito de los asistentes virtuales y empleados. Discutimos el papel de las herramientas tecnológicas, como los modelos de lenguaje GPT, en facilitar el trabajo de los asistentes, permitiendo a los emprendedores centrarse en aspectos estratégicos como la rentabilidad y el desarrollo de nuevos productos. Manu y nosotros resaltamos la importancia de trabajar en el negocio en lugar de solo en el negocio, y cómo plataformas como Reval Apps capacitan a asistentes remotos para asegurar que estén bien preparados para apoyar a los vendedores en el ámbito del e-commerce. Acompáñanos en esta enriquecedora conversación que te inspirará a optimizar y hacer crecer tu negocio en línea. En el episodio #176 de Serious Sellers Podcast en Español, platicamos de: 00:00 - Búsqueda De Talento en Amazon 08:39 - Medición De Desempeño en Amazon 13:44 - Herramientas Y Asistentes en Tecnología 24:51 - Desarrollo De Talento en E-Commerce

Anton Herrmann von der Agentur Space Goats ist unser Gast in dieser spannenden Podcast-Episode, die sich mit den neuesten Trends und Entwicklungen im Online-Handel beschäftigt. Große Marken verändern ihre Verkaufsstrategien und treten direkt auf Plattformen wie Amazon auf, was kleinere Verkäufer vor neue Herausforderungen stellt. Doch es gibt Hoffnung: Durch die Einführung neuer Produkte können klassische FBA-Verkäufer trotz Umsatzrückgängen in bestehenden Portfolios weiterhin wachsen.  Wir werfen einen Blick auf die faszinierende Welt von Amazon B2B und Retail-Media, wo B2B-Ads und eine neue Benutzeroberfläche für Verkäufer das Geschäft revolutionieren. Besonders die Bedeutung von B2B-Preismodellen und deren Einfluss auf den Umsatz steht im Fokus. Auch die sich wandelnde Rolle der Aggregatoren und die Herausforderungen, die sich daraus ergeben, kommen nicht zu kurz. Zudem reflektieren wir über Amazons veränderte Werbestrategien, die mit Formaten wie Prime Video und Twitch-Ads nach neuen Wegen suchen. Ein weiteres Highlight dieser Episode ist die Komplexität des internationalen Produktvertriebs. Wir sprechen über Automatisierungstools wie BidX, die helfen, PPC-Kampagnen effizient zu managen, und die Einhaltung von Compliance-Vorgaben in Europa. Speziell die Verpackungskennzeichnung und das Extended Product Responsibility (EPR)-Thema stellen Verkäufer vor erhebliche Herausforderungen. Abschließend geben wir wertvolle Tipps für Unternehmen, die international expandieren möchten, und ermutigen dazu, den amerikanischen Markt zu erschließen. Lassen Sie sich von Anton Herrmanns Erfahrungen inspirieren und erweitern Sie Ihr E-Commerce-Wissen. In Episode 176 des Serious Sellers Podcast diskutieren Marcus und Anton über 00:00 - Trends Und Entwicklungen Im Online-Handel 07:36 - Amazon B2B Trends Und Aggregators 20:08 - Komplexitäten Des Internationalen Produktvertriebs 33:01 - Tipps Für Internationale Expansion

To Subscribe to DTC Newsletter - https://dtcnews.link/signupThis episode dives deep into how a major global brand (Barilla) reimagined Back to Nature with a bold rebrand strategy anchored in nostalgia, joy, and simple ingredients. Hear why shifting from a plant‑based tagline to a "Better‑For‑You Remix of Classics" helped unlock broader consumer appeal, fortified by skinnier SKU range and sharp creative decisions.

O novo episódio do Podcast Canaltech traz uma conversa exclusiva com Bruno Lino, superintendente de e-commerce da Cielo, sobre como a empresa tem usado tecnologia e dados para transformar o e-commerce no Brasil. Durante a entrevista, Bruno explica como soluções como Pix Automático, ID Pay com biometria e a Sala de Performance ajudam lojistas a aumentar a conversão, melhorar a segurança e entender melhor o comportamento do consumidor. Ele também comenta os principais achados de um estudo recente da Cielo, que revelou que 27% dos gestores ainda não usam dados nas operações e por que isso precisa mudar. O episódio está cheio de insights sobre inovação, experiência do cliente e as tecnologias que devem transformar o varejo digital nos próximos anos. Você também vai conferir: IPhone se torna celular mais vendido na China, data da atualização da Siri com IA generativa, novidades do GTA 6 e mais. Este podcast foi roteirizado e apresentado por Fernanda Santos e contou com reportagens de Vinícius Moschen, André Magalhães, Gabriel Cavalheiro e João Melo. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

Wie steht es wirklich um den deutschen E-Commerce 2024 – und was erwartet Händler im Jahr 2025? Stefan Wenzel, E-Commerce-Stratege und Keynote-Speaker auf der K5, spricht mit Erik über die aktuelle Lage im Handel, strukturelle Marktverschiebungen und die großen Herausforderungen der kommenden Monate. In der heutigen Podcast-Folge geht es um Konsumtrends, Plattformdominanz, neue Wettbewerber und die disruptiven Auswirkungen von KI und Social Commerce. Stefan analysiert die „dunklen Wolken“ über dem Markt, benennt klare Ursachen – und zeigt zugleich Wege auf, wie Händler mit strategischer Beidhändigkeit Zukunft gestalten können. Die beiden erörtern insbesondere folgende Fragestellungen: - Warum war 2024 ein schwieriges Jahr für den deutschen E- Commerce – und was lässt sich für 2025 erwarten? - Welche Auswirkungen haben verändertes Konsumverhalten und Umsatzverlagerungen auf den Handel? - Wie verändert sich die Wettbewerbslage durch Amazon und asiatische Plattformen wie Temu? - Was bedeutet der Aufstieg von Creator- und Social- Commerce für klassische Händler? - Wie wirken KI-gesteuerte Agenten auf die Customer Journey – und was heißt das für Marken und Plattformen? - Welche strategischen Empfehlungen gibt Stefan Wenzel für Händler im Spannungsfeld zwischen Gegenwart und Zukunft? - Was sind zentrale Thesen aus Stefans K5-Keynote 2025? Über Stefan Wenzel Stefan Wenzel ist ein erfahrener E-Commerce- und Plattformstratege mit über 20 Jahren Branchenerfahrung. Er war unter anderem Geschäftsführer bei eBay Deutschland, hatte Führungsrollen bei der Otto Group und weiteren Handelsunternehmen und berät heute Unternehmen in den Bereichen Plattformökonomie, Retail Media und digitale Transformation. Als Speaker, Autor und Keynote-Gast ist er regelmäßig auf führenden Branchenveranstaltungen präsent – unter anderem auf der K5-Konferenz, wo er 2025 erneut zu den Hauptrednern gehört. Seine Analysen gelten als fundiert, strategisch und zukunftsgerichtet.

Great products on Amazon don't sell themselves. Great offers do.   In this episode of Built by Business, Andy breaks down why most Amazon and DTC founders are stuck, not because of bad ads or bad products, but because their offer simply isn't compelling. If your sales are flat, your CACs are climbing, and nothing seems to work… this is the episode you need to hear.   Learn the 5 traits of irresistible offers, how to boost conversions without changing your product, and why fixing your offer is often the cheapest way to scale.   Best of all, grab a free audit of your offer at www.weavos.io   Or if you simply want a personalized 1-hour consulting call, you can book with me on my website www.andyisom.com  

Embracing AI in Marketing: Insights from Len Ward, CEO of CommexisIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Len Ward, Founder and CEO of Commexis, about how artificial intelligence is revolutionizing marketing strategies. Len shares how businesses can move beyond traditional marketing models and leverage AI tools—from chatbots to custom GPTs—to streamline decision-making, improve customer experience, and drive meaningful ROI. If you're a business leader looking to future-proof your marketing efforts, this conversation is a strategic roadmap for embracing AI-driven solutions.Why AI Is Changing Everything in MarketingLen kicks off the conversation with a personal reflection on Key West, Florida—a place he describes as laid-back, vibrant, and unlike anywhere else in the U.S. This set the tone for a bigger discussion about adaptability and shifting perspectives, which is exactly what businesses need when thinking about marketing in the AI era.At Commexis, Len helps small and mid-sized companies transition from traditional digital marketing methods to fully integrated AI marketing stacks. These include tools like ChatGPT, Claude, and proprietary systems tailored to streamline operations and optimize campaign strategies. The goal isn't just automation—it's transformation.Len points out that consumer expectations are evolving rapidly. People are accustomed to real-time answers from AI assistants, and they're bringing that same expectation to businesses. Chatbots have become a popular entry point, offering both external customer support and internal operational efficiencies. As AI grows more sophisticated, companies need to start thinking beyond SEO and paid ads and instead create adaptive, intelligent customer experiences.About Len WardLen Ward is the Founder of Commexis and a leading expert in AI-powered business strategy. With a background that spans Wall Street, eCommerce, and performance marketing, Len now helps small and mid-sized companies deploy custom GPTs, AI workflows, and intelligent marketing systems that drive real ROI. He is also the creator of AI Field Notes, a weekly dispatch that explores how AI is quietly transforming how businesses grow, hire, and scale.About CommexisCommexis is a marketing consultancy helping companies build AI-driven systems that improve operations and performance. The firm specializes in custom GPT development, marketing automation, and internal team training. Their signature solution, “Marketing Brain GPT,” combines years of marketing data and insights into a smart, actionable tool businesses can use to optimize strategy and execution.Links Mentioned in This Episode:Commexis WebsiteLen Ward on LinkedInAI Field Notes NewsletterEpisode Highlights:Transitioning to AI Marketing: Why AI stacks are the next evolution in digital marketing strategy.Chatbots as a Starting Point: How businesses can use chatbots to enhance both customer service and internal workflows.Consumer Expectations Are Changing: As more people use AI, they expect the same responsiveness from brands.Rethinking Your Website: The future of websites...

In this episode of Add To Cart, Nathan Bush chats with twin founders Kevin and Keith Chan of Unwanted FC, a circular fashion brand turning unwanted football kits into standout accessories. From bootstrapping handmade bags to building a thriving Shopify store, they share how a Hong Kong pop-up boosted their SEO, why every collab is a marketing play, and the secrets behind working with Nike and winning over World Cup winners like Juan Mata.Get 20% off Unwanted FC's Upcycling Service with code ADDTOCART20.This episode was brought to you by:Shopify & KlaviyoAbout your guest:Kevin and Keith Chan are the twin co-founders of Unwanted FC, a purpose-led upcycling brand turning unwanted football kits into one-of-a-kind accessories. Kevin brings experience in digital marketing and partnerships from roles at City Beach, Xero, Medibank and Riot Games, where he led brand growth through innovative campaigns. Keith combines a background in product management and global brand strategy, having spent years at Adidas HQ in Germany creating football boots, and more recently shaping products at Canon Australia. Together, they blend creativity, data, and storytelling to champion a more circular future in ecommerce.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, X or via email.Got an idea, opportunity or just want to get involved? Whether you're keen to sponsor Add To Cart, interested in jumping on the mic as a co-host, or have feedback to help us make the show even better, we'd love to hear from you. Shoot us an email at hello@addtocart.com.au and let's chat! Hosted on Acast. See acast.com/privacy for more information.

What does it take to build a brand when nobody's watching?   In this episode of Built by Business, Andy shares the real talk on building in silence—the content, the operations, and the strategy that happens before the audience shows up. If you're stuck in the early grind and wondering if it's all worth it… this episode is for you.   Learn why consistency, delayed gratification, and long-game thinking are the real competitive advantages for founders. Plus, hear from others who kept building behind the scenes—until it paid off.   Get a free audit of your brand or book a consulting call with me at www.andyisom.com  

In this episode of PPC Den, we sit down with Francis Leger from GS Plant Foods — a bonsai hobbyist, and the kind of entrepreneur who doesn't just grow plants… he grows businesses too.Francis shares how he scaled from $0 to $1M (spoiler: it wasn't magic, it was grit), what needs to shift to hit $5M, and how his approach to marketing and operations evolved at every stage. We also get into the real talk: how to find the right business partner (and how to spot the wrong one fast), why trust matters more than contracts, and what makes a good agency relationship actually work.Of course, we couldn't let him go without asking the hard-hitting questions: Is being a chef harder than being a founder? What plant is actually trying to die every day? And will AI ever figure out how to water your monstera for you?This episode is part founder therapy, part growth masterclass — and 100% worth your time.We'll see you in The PPC Den!

Bestselling author and journalist Jo Piazza is best known as the host of the Under the Influence podcast, which boasts over 25 million downloads. Piazza is the author of the upcoming thriller Everyone is Lying to You, which dissects the rise of ‘trad wife' influencers and the multi-billion-dollar industry built on selling idealized domesticity.Drawing on her background in investigative journalism, which has covered everyone from Donald Trump to mommy bloggers, Piazza reveals how traditional values have become the latest form of performance marketing.Nostalgia As a Business ModelKey takeaways:"Everyone is lying to you. They're creating a magazine; they're creating a TV show. Most of this is not their real life. When you look at it like it's actually media and not a glimpse into someone's window, I think then you can let go of some of the guilt and the shame, but you're still going to buy the shit." - Jo Piazza [10:40]"The funniest thing about trad wives is they're encouraging all of these women to quit their jobs and rely on a man. I'm like, where are all these rich men that just want to make enough money to support a family? The average male income is something around $60,000 and the average American household spends $70,000. So the math does not add up in this equation." - Jo Piazza [19:12]"You can now rent entire houses for your influencer content. You can rent out a house with the beautiful kitchen and the pristine countertops. You can even rent a bathroom that's beautiful for your get-ready-with-me routine. And then [you can] shoot all of your content in it for one day. It's not your actual freaking house, but no one knows that." - Jo Piazza [13:31]"We're all brands. We're all trying to create something online. I'm very honest about this. I want people to buy my damn books. And so that means I have to post on social media." - Jo Piazza [26:35]Associated Links:Order Everyone Is Lying to You by Jo PiazzaCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Dans cet épisode en partenariat avec Shopify, Laurent Kretz reçoit Olivier de la Clergerie, Directeur Général et cofondateur du Groupe LDLC, pour un épisode enregistré en live à Lyon au sein du prestigieux Grand Hôtel-Dieu. Ensemble, ils explorent la trajectoire impressionnante d'un des pionniers du e-commerce français, qui a su évoluer d'un distributeur spécialiste à une marque grand public tout en gardant une exigence de service premium.Dans cet échange, on découvre que rendre son expertise accessible, miser sur le branding sportif et culturel, réussir l'intégration humaine lors des croissances externes, et maintenir un service client d'excellence sont des leviers essentiels pour bâtir une marque e-commerce forte et durable.Dans cet épisode, Laurent et Olivier reviennent sur :00:00:00 – Introduction et parcours d'Olivier de la Clergerie00:07:30 – Le pari du naming sportif : LDLC Arena et ASVEL00:12:10 – Diversification et gestion multi-marques00:22:30 – Développement du B2B et adaptation au marché00:27:50 – Les défis de la croissance externe et l'importance de l'humain00:38:20 – L'impact du digital sur la relation client00:46:30 – Vision d'avenir et conseils aux entrepreneurs00:54:00 – Les enjeux de la logistique et de l'expérience clientEt quelques dernières infos à vous partager : Suivez Le Panier sur Instagram lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm ! Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast AddictLe Panier est un podcast produit par Cosa, du label Orso Media.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

In this episode of Built by Business, we break down the new 55% tariff President Trump just announced on Chinese imports. If you sell on Amazon or source any products from China, this could directly impact your margins, pricing, and product viability.   We cover the details of the announcement, market reactions, how to audit your supply chain for risk, and what actions to take immediately to protect your profits. Don't wait for your next shipment to surprise you, get proactive.   All my resources can be found here: www.andyisom.com  

Thinking of selling your business one day? Or never planning to? Either way, this conversation could change how you build. Rob Walling has seen it all. He's exited his own SaaS company and helped thousands of founders grow and sell through TinySeed, MicroConf, and his podcast “Startups for the Rest of Us.” In this episode, he sits down with Dan to talk about what founders get wrong about selling, why most exits are emotionally brutal, and how to actually create a business that gives you freedom: whether or not you ever sell it. CHAPTERS (00:00:00) Why Exits Matter (Even If You Never Sell) (00:03:48) The Emotional Reality of Selling Your Business (00:08:35) What Your Business is Actually Worth (Valuation Benchmarks) (00:11:45) The $10M Dream: Who Gets There, Who Doesn't (00:18:59) The SaaS Plateau: How to Know When You're Stuck (00:27:20) The 5 Marketing Channels Still Working in 2025 (00:30:23) Can Non-Technical Founders Still Win? (00:40:33) Two Traps Founders Fall Into When Selling a Business (00:46:50) Rob's Book: “Exit Strategy” LINKS Rob's book “Exit Strategy” (https://exitstrategybook.com/) Share your story/sponsor the pod (https://forms.gle/gKZFuwReHSvg8LD48) 22 free resources for founders (https://tropicalmba.com/resources) Connect with 1,000+ generous global entrepreneurs (https://dynamitecircle.com/) Read Dan's book “Before the Exit” (https://www.amazon.com/Before-Exit-Thought-Experiments-Entrepreneurs-ebook/dp/B07BN2KD1J) Dan Andrews is the co-founder of Dynamite Circle, author of Before the Exit, host of the Tropical MBA podcast, and an entrepreneur who has successfully launched and scaled multiple 7-figure businesses. CONNECT WITH DAN Email Dan@tropicalmba.com Follow on X (https://x.com/TropicalMBA) Follow on Instagram (https://www.instagram.com/tropicalmba/) MORE EPISODES Our Lifestyle Business Non-Negotiables (https://tropicalmba.com/episodes/lifestyle-business-non-negotiables) ‘I'm Fiscally Bitcoin and Socially Ethereum' (https://tropicalmba.com/episodes/greg-gerber-crypto-2020) Is Dropshipping Still a Valid Business Model? (https://tropicalmba.com/episodes/dropshipping-valid-business-model) The Consultant's Handbook - How to Make Location Independent Income Quickly (https://tropicalmba.com/episodes/consulting) The Amazon Gold Rush (https://tropicalmba.com/episodes/amazongold) “Lifestyle Business” vs “Real Business” (https://tropicalmba.com/episodes/lifestyle-vs-real-business)

RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotifyFERMATCreate funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af//What are Meta's top advertisers learning directly from the source? In this episode, I break down 5 key takeaways from Meta's exclusive Performance Marketing Summit — a behind-the-scenes look at where the platform is headed and what that means for 7–9 figure eCommerce brands.You'll learn:- Why incrementality is replacing ROAS as the gold standard of ad measurement- How Meta's new tools aim to optimize for profit, not just revenue- Why data quality is your new competitive edge- What Meta's push for creative variety means for your internal content systems- How reels and creators are central to Meta's growth strategyPlus: The surprising future of “ads that interact with you” — and what that means for your landing pages.If you're scaling profitably in today's ad ecosystem, this is the inside track.//CHAPTER TITLES:1:50 - Hold Out Tests For Meta Ads3:52 - Incrementality Tests7:01 - Importance of Quality of your Data13:13 - Creative Supply Chain23:00 - A.I In Your Meta Ads// SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode, we dive into how website building can be simple for anyone, even if you're not a tech expert. Discover how modern tools help small businesses and Shopify store owners create professional webpages without hiring developers. You'll hear from Bogdan Condurache, Co-founder and Chief Product Officer at Brizy, as he shares his mission to make pro-level design tools simple and accessible for everyone. Topics discussed in this episode:  Why building websites is hard for beginners—and how Brizy makes it easy. How Brizy lets anyone design sites with drag-and-drop, no coding needed. What Brizy's Shopify app adds beyond basic themes and templates. Why Brizy Cloud is a cheaper, simpler alternative to Shopify. How Brizy uses AI and Google data to build full sites in seconds. Why built-in popups and marketing tools give Brizy an edge. What Brizy does to keep websites fast and SEO-friendly. How agencies use Brizy's white-label tools for their clients. Why syncing content across WordPress, Cloud, and Shopify matters. What's stopping you from launching—Brizy helps you start fast. Links & Resources Website: https://www.brizy.io/ Shopify App Store: https://apps.shopify.com/brizy-1 LinkedIn: https://www.linkedin.com/in/bogdan-condurache-31ba747/ Get access to more free resources by visiting the show notes athttps://tinyurl.com/y46r68hs SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you're doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions.

Is your e-commerce brand stuck—despite your nonstop hustle? You might not be underfunded. You might be under-focused. In this episode of Built by Business, Andy Isom walks founders through a real-time audit to identify if you are the bottleneck in your brand's growth.   From split-channel confusion to delegation traps, you'll learn where most brand owners waste time, what clarity really looks like, and how to restructure your focus to unlock real growth.   Perfect for Amazon and DTC founders who are doing “all the things” but seeing half the results.   Book a free brand audit at www.weavos.io or DM Andy “audit” on Instagram.

Derek Halpern rarely does interviews. In fact, two of his rare public appearances have been at Capitalism.com.  Derek started Truvani with two cofounders in 2017, and has since turned the brand into one of the best selling protein powders on the market. In this episode, we talk about what it takes to win big, Derek's challenges and lessons along the way, and what he thinks about the current state of e-commerce. Check out Truvani at https://truvani.com Apply for the one percent at https://capitalism.com/one Subscribe to the channel and let us know what you thought! 

What happens when a $700 million distributor buys a top competitor, and everything starts to unravel? That's the situation John Arquette, Ecommerce Director at Galls, walked into when he took over ecommerce at Galls and turned things around quickly. A Marine Corps veteran with two decades in ecommerce, John shares how he rebuilt trust with military customers, revived a failing email program, and used a literal Jeep tour to collect first-party data that drove 97% click-through rates. In this episode, he breaks down how to consolidate brands without losing SEO, why marketplaces aren't always the answer, and what ecommerce leaders should finally stop doing in 2025. If you're managing scale, transition, or transformation, this one's for you.

Organizations love to optimize—but often forget what, or who, they're optimizing for. When teams are built around internal structures rather than customer outcomes, even the best strategies become slow to adapt.Author and data analyst Neil Hoyne and Pini Yakuel explore how behavioral rigidity, not technical limitations, holds most companies back. Drawing from principles in Neil Hoyne's book, Converted, they argue for a shift toward systems that favor adaptability, exploration, and proximity to the customer. Because in a world shaped by AI, the real competitive edge is not just speed—it's staying meaningfully connected to the people you serve.Key TakeawaysWhen roles become identities, organizations lose flexibility. Over-specialization makes it harder for teams to respond to evolving customer needs.Behavioral defaults—not tech—often slow teams down. Loyalty to familiar workflows or team structures can block innovation, even when tools are available.AI works best when aligned with real customer strategy. It's not a shortcut or a strategy in itself—it's a multiplier for what actually matters.Customer-centricity requires outcome-driven teams. Structuring around internal functions, rather than external impact, leads to misaligned incentives.Small shifts in ownership create big changes in experience. Empowering teams to work across silos—even partially—brings them closer to the customer, and closer to results.Key Quotes[00:13:50] “Marketing teams don't just bake bread—they are bread. It's not just what they do; it's who they've become. So when the shift happens—when the customer wants cupcakes instead—they miss it entirely. Because they weren't watching the customer. They were defending the bread.” – Neil Hoyne[00:21:13] “If your strategy is ‘use AI better than the competition,' you don't have a strategy.” – Neil Hoyne[00:25:46] “Accelerate what already works. Tactics are multipliers, not miracles.” – Pini[00:46:47] “Positionless isn't binary. Can you let a team own 10% of something, start to finish?” – Pini Yakuel[00:51:39] “We've gone too far into specialization. It's time to bring back the craftsman.” – Neil HoyneAssociated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingRead Converted by Neil HoyneCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Amazon has officially begun testing humanoid delivery robots in San Francisco—and it's not science fiction. In this episode of Built by Business, Andy Isom unpacks what this groundbreaking pilot means for the future of last-mile delivery and how it could transform e-commerce logistics as we know it.   Learn why Amazon is betting big on automation, how it's rewriting the cost and consistency model of delivery, and why third-party sellers and DTC brands alike need to adapt fast—or get outpaced.   Whether you're running your own 3PL or relying on FBA, this episode will shift how you think about fulfillment forever.   Book a free brand audit at www.weavos.io or DM “audit” to Andy on Instagram.