POPULARITY
BADGERING GOD - by Garry PrestonIf this post has blessed you then please help us to share the amazing truths of God's Word by sharing this post to your Facebook timeline.DOORS - Broad Gate/Narrow Gate - Jesus spoke about doors and gates but what did He mean?https://www.youtube.com/playlist?list=PL3mOk-WwAeLf7IKgTG_HqyPeuQPYrbyVMGARRY'S BLOGhttps://gfcd.org.au/gfcd-blog/GFCD's Webpagehttps://gfcd.org.au/GFCD Q&A Bible Studyhttps://youtube.com/playlist?list=PL3mOk-WwAeLeihByrFqTEMoVBXojJ50gH Your Salvation Revelation - Emmanuel Gentlehttps://www.facebook.com/share/v/zq9fHBc3eGWybPDG/?mibextid=WC7FNeYour Salvation Revelation - Emmanuel Gentlehttps://youtu.be/7IYahEcRHWISPOTIFY GFCD Video Podcast – open then click the ‘follow' button:https://open.spotify.com/show/7DoSNk6grB37CHaOAJ02Nk?si=23bb83e38c3a417aGrace Faith Christian Discipleship YouTube Channelhttps://www.youtube.com/channel/UCQC0kIy-e1LHqACL_wKGUDQGFCD Bible Study Group – Publichttps://www.facebook.com/groups/gfcdbiblestudygrouppublic/How to give to GFCD – click this link:https://www.paypal.com/donate?hosted_button_id=CUZZRLUX7V93Y Romans the Journeyhttps://youtube.com/playlist?list=PL3mOk-WwAeLd9S7-GPAGSTvzgViUGNmkiHealing by faith - disclaimer:We believe that God wants everyone (both saved and unsaved) healed and whole …period! I've heard it said that God's best is for us to be healed by faith. God's best is for us to walk in divine health and as I see it He doesn't particularly care how we arrive at this position.James 1:17 NKJVEvery good gift and every perfect gift is from above, and comes down from the Father of lights, with whom there is no variation or shadow of turning.Is it a good thing if a person receives healing via medical means? Yes it is good. To die prematurely is not good …that's a bad thing. James 1:17 tells us that all good things come from God and Acts 10:38 shows us that healing is a good thing:Acts 10:38 NKJVhow God anointed Jesus of Nazareth with the Holy Spirit and with power, who went about doing good and healing all who were oppressed by the devil, for God was with Him.With regard to healing our stance is this: We believe in using every means available to us to fight sickness and disease. Sowe fight any attack in the spirit realm as well as in the natural realm, as we believe that to do otherwise, is to use only part of the weaponry we have available to us. All sickness and all disease is an attack from the devil (Rom 10:10). The first thing we do when we feel an attack coming on is to speak to the mountain (Mark 11:22-24) and we stand in faith being fully persuaded that Jesus purchased our healing at Calvary (1 Peter 2:24).We believe that God meets all of us where we are at. Everyone's healing journey is different. We believe in healing by faith in the Word of God. We also believe in going to the doctor and when necessary going to hospital. Our advice to everyone is to come off your medication only when your qualified medical practitioner tells you to do so.Garry Prestonhttps://gfcd.org.au/
William Werenskiold og Ousman Jaquesson Sowe er grunnleggerne av TRIBE Combat Sports, en afroskandinavisk kampsportorganisasjon med hovedkvarter i Gambia. www.tribecombats.com
This Sunday we'll consider The Parable of the Sower. It's a story about a number of things all at once—the Kingdom of God, Jesus' preaching ministry, and the way God works in us to enable us to receive Jesus' message with faith. See you on the Lord's Day! Pastor Josh
You probably know how important the home page of your website is to your business. After all, anyone that finds your website through a search engine or a URL will probably stop there first.But why is that home page so difficult to get right? In this episode, I'm here to unlock the secrets of constructing a persuasive homepage that not only caters to your visitors but also pleases the search engines. Join me as we dissect the essentials, from what to showcase above the foldthe kind of artwork to featurethe ideal way to structure your navigationWe'll also touch on critical considerations like file sizes, loading times for your artwork, and the significance of analytics in understanding what people are searching for on your site.But you can have the best website on earth, but if nobody finds it, it's useless. Sowe'll dive deep into what Search Engine Optimization (SEO) to include so you show up in the search engine results. If you're on a mission to amp up your website, listen up to gain some insightful takeaways in this episode!Send us a Text Message.Support the Show. Show Notes Apply to be featured on My Weekly Marketing!
Subscribe to the podcastToday's episode is all about the pros and cons of selling your stuff. If you've been following my journey, you know that I have been apprehensive about selling items in the past. But I've taken a tentative step into the world of selling my clutter. Today I'm going to share the lessons I've learned and explore whether selling is truly worth it. So, grab your headphones and get ready for an insightful discussion on the potential benefits and drawbacks of selling your stuff. Selling stuff slows you down, hampers declutteringHolding on to things instead of sellingPotential and creativity don't guarantee objective valueSaves money, extends life cycle, reduces waste, helps environment, satisfies hoarder brainTime, effort, selling, selling processSelling stuff may hinder hoarder's progress - delay, excusesNo guarantee of sales or payments; uncertain and time-consuming processSetting parameters saves energy.Selling slows down decluttering, creates excuses to keep items.If we don't want to get rid of something, we might pretend we'll sell it without actually doing soWe use excuses to avoid throwing it away because we have a tendency to hoardWe believe someone else will want it.Realistic value check.We overestimate the value of our possessions.Selling stuff can make money during tough timesVaries depending on what you sell.Someone else can use themReusing is better than recycling or throwing away. It's environmentally beneficialSelling can be both a motivator and an excuse for delaying getting rid of thingsThere is no guarantee of selling or payment for listed items. UnpredictableListing and selling items require time and energy that could be used more productively.Charity shops save time and effort compared to eBayNot advocating selling everythingPrevious stance on selling items and recent change in perspectiveImportance of finding a balance and considering what is best for oneself and the items being soldMaking money while in debt or struggling with billsBenefiting from the extra money, especially in a tough economyExtending the life cycle of items by reusing themSupporting the idea of reducing consumptionSense of satisfaction in knowing that items will be put to good use by someone elseUncertainty involved in the selling processDifficulty in determining the right price for itemsFrustration of receiving offers below desired price or dealing with non-paying buyersFeeling demoralised if treasured items don't sellPotential dissatisfaction with the final amount received after all the efforteBay fees and the impact on the final selling pricePotential Hoarding Related Challenges of SellingThe tendency to use selling as a means to delay getting rid of itemsThe role of selling as a motivator versus an excuse to hold onto possessionsAssessing individual motivations for selling personal belongingsConsidering whether the effort and time invested in selling outweigh other actionsSetting a minimum price threshold for Facebook Marketplace to avoid lowball offersTaking into account one's overall personality and goals when deciding to sell or keep itemsInsights and Lessons Learned from SellingRealizing that overvaluing possessions is common for hoardersRecognizing the importance of speed in decluttering and minimizing possessionsLearning about oneself and possessions through the selling processReiteration of the importance of finding a balance between selling and letting goHighlighting the benefits and potential challenges of selling items Hosted on Acast. See acast.com/privacy for more information.
Lesley and Jake engage in a meaningful conversation about the intricate facets of healing, the evolution of identity, and the profound influence of societal pressures on men's mental well-being. Gain insight into the hidden implications of perfectionism as it frequently conceals deeper underlying issues, hindering the path to genuine healing.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co . And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe.In this episode you will learn about:How to navigate the layers of healing from trauma. The importance of unlearning negative patterns.The link between societal pressures in mental health.How to embrace readiness as a conscious decision.How to avoid the trap of constantly chasing happiness as a goal.Episode References/Links:Follow Jake on IG: @iamjakekauffman Follow Jake on X (formerly known as Twitter): @iamjakekauffman Follow Jake on FBCheck out Jake's website Awake With JakeLet Love InThe War of ArtGuest Bio:Jake Kauffman is an International Men's Transformation Coach & Spiritual Mentor to purpose driven, visionary men & entrepreneurs who are seeking to grow in their life & leadership. He has supported hundreds of men to thrive and reach the next-level in all areas of life, business & relationship. His mission is to help men radically heal & transform so that they can achieve their full potential and fulfill their purpose. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox.Get your free Athletic Greens 1 year supply of Vitamin D3+K2 and 5 free travel packsGet your discount for some Toe Sox using the code: LESLEYBe It Till You See It Podcast SurveyBe in the know with all the workshops at OPCBe a part of Lesley's Pilates MentorshipFREE Ditching Busy Webinar ResourcesWatch the Be It Till You See It podcast on YouTube!Lesley Logan websiteBe It Till You See It PodcastOnline Pilates Classes by Lesley LoganOnline Pilates Classes by Lesley Logan on YouTubeProfitable PilatesSocial MediaInstagramFacebookLinkedInEpisode Transcript:Jake Kauffman 0:00 In the process of creating art, we're forced to confront the unhealed, unintegrated, unreconciled parts of ourselves in order to create authentic art because it's really about coming back into a relationship with who we are authentically. And that's what is at the forefront of my work with men so that they can go from this identity that is focused on getting paid and getting laid to, like, their divine purpose, their higher purpose, their mission in life that is always bigger than the individual and is always meant to outlast the individual.Lesley Logan 0:00 Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started.Hi, Be It, babe. All right, we have a really awesome guest today, I'm really excited about it because I just finished talking to him. So we had Keri Ford on earlier this year, and she was a phenomenal somatic coach for women. And she was asking me if I wanted to if I thought that her partner would be a great fit for you guys. And I heard about his book, I heard what he does, and I was like, absolutely, actually need to talk about this. Because I think first of all, even though you will hear him say he's a men's transformational coach, a lot of what we talked about is our perfectionism and why some of us would use perfectionism in our life for procrastination. So please take a listen for the lens of like, what, how am I using that in my life and, and what is that like, and then holy fucking molly, like holy fucking molly, the Be It Action Items at the end. I've already, I wrote them down after the whole interview was over so that I could use them right away. They're very action-oriented, easy to use, and apply right away. And so you definitely want to stick all the way to the end. So I guess Jacob Kauffman, he is the author of Let Love In. And I just wanna say thank you to Jacob for being here. Thank you for sharing his story. And also, thank you, for you listening. We bring in different guests all the time. Because I know that sometimes I can hear something from one person. And it can be like, the thing that I knew that day, and you can hear it and it could be the thing you needed yesterday, next week for a friend. And then we have another person come on, and they say something a little bit differently about the same thing. And it can just start to help peel back the layers that help us eventually be it till we see it because being until you see it is not easy. It is not something that like you just decide. And like it happens, no problem every single day. It is a decision you have to make every single day over and over and over again. Because it's actually kind of easy to not be it until we see it to just wait and like let things happen to us. So anyways, Jacob Kauffman. Thank you for being the guest. Here he is. And please let me know if you use his Be It Action Items. All right, Be It babe, I got a special guest.I mean, they're all special. But this one is actually a very special person to a wonderful friend of mine who's been on the show, and he loved her episode very much. So Keri Ford, it was like you, if you if you like me, you'll probably like this person. And maybe we'll be able to spill some shine some light of love for all of us here. SoWe have Jacob Kauffman in the house. And you are a newly published author, sir, can you tell everyone who you are and what you're rockin' at?Jake Kauffman 2:42 I can absolutely do that. Thanks again for having me. It's a pleasure to be here. So my name is Jacob Kauffman. Like you already mentioned. I'm a men's transformation coach, spiritual mentor, business mentor, and author. And I just recently released my first book, it's called Let love In: the Pain Stops When the Truth Starts. And the focus of my work, especially with men is just that is coming into relationship with their deepest truth, their highest, most authentic self, to bring more of their unique essence forward in the world and their mission.Lesley Logan 3:16 Yeah, I mean, that's a big feat. That's not a small task. So I guess like, where we should start is like, kind of what made you want to start doing this? Like, I mean, is this something you grew up wanting to do? Is it something that kind of found you like, how did you get to doing this? What made you write this book?Jake Kauffman 3:39 Oh, man, that's, that's really good question. The short story is, you know, I very much believe in what Dickens said that our calling is our curse. It's the thing that we can't not do. And so for me, in many respects, that was this book. I never, I always knew that I was going to write a book that I wanted to write a book. I think everybody has a book in them personally speaking. It's just a question of whether or not we actually get around to writing it. But, you know, for me, I didn't seek out this story. This story absolutely found me because, just a backstory, where the book kind of starts is me sharing my story of sexual abuse on social media online. And having this full-body panic attack that resulted in what is clinically referred to as an acute nervous system breakdown. So my nervous system just collapsed. Under the weight of all of the connections, that sharing created, the input was just too much. And it overrided my system. And it created a slew of health problems. I mean, immediately, I started to vomit uncontrollably, cry uncontrollably, nausea, vertigo, all the things. Lesley Logan 5:02 And this is like, hold on. So what did you, when you went to the doctor, is this what they diagnosed you with? Or is this something you had to like figure out? I feel like that could also be like, they'd be like, did you eat something, Jacob? (inaudible)Jake Kauffman 5:17 Yeah, no, absolutely. I didn't actually go to a clinical doctor, I went to a psychotherapist. Because I knew on some intrinsic level that what I was experiencing was mental, emotional. And so I went to that type of clinician and sought that counsel, and they started going through with me, okay. You were abused? How did that impact you? How did that affect you? Not just at the time of the incident, but after the incident as well, as you can probably imagine, so my abuse as is with most of you, it's very multifaceted, right? There's what happened before leading up to it, there's what happened, there's what was going on around you when it happened. And then there's what happened after the fact. You know, did you ever experience any proper mirroring around this incredibly painful experience? And for me, and for a lot of people, the answer was no. And so because of that, as you can probably imagine, one of my primary coping mechanisms was to pretend as if I was fine, as if I was okay and had it all together, when in fact, inside I was shattered. Because of what happened, I was humiliated, I felt so much shame and embarrassment, and all these other things, bitterness, resentment, and I just continued to carry those things around with me. Unfortunately, after that incident, depth of connection, love, intimacy fundamentally felt unsafe. And so when I got around to sharing my story on social media, the amount of connection that I experienced the amount of intimacy, because now everyone on the internet knows my deepest, darkest, most shameful secret. It just was too much too soon, too fast, and was arguably traumatic in and of itself. And it forced me as you can imagine, to do significantly deeper work on myself, because here I am thinking, Oh, I've really worked through this experience. I'm a coach, and I'm coaching a lot of people. And, you know, I've done a ton of work on myself, I've gone through therapy around, you know, this particular incident. And I feel comfortable sharing that with the world to do so, for other people's benefits, so that they can, you know, feel permission to step into their healing journey, learn whatever lessons they can, from my experience, and what I did to work through it, etc, etc. And here I am confronted by the need for significantly deeper healing, it was very humbling. Yeah. And so that's what, that's what prompted the book, because my therapist was like, You should really journal about what's coming up for you, I think that would be very beneficial. And I was like, good idea.Lesley Logan 8:05 So that's what you did. Yeah.Jake Kauffman 8:07 That's what I did. And it became a book. Lesley Logan 8:08 Yeah. I, first of all, like, thank you for sharing that. Because I think a lot of people probably have shared things thinking they are ready to. And then like, there's, you know, social media is such an interesting thing, right? Because I think we can, like learn so much. And I do think it's a great place to share something like I recently had something dramatic happened, and I was so angry about it that I was like, Where can I take this? I'm gonna take it Instagram, and I'm gonna, I'm gonna share it. And he said no, at all levels, I'm measuring my thing to what you said. But I remember then having all the comments coming through. And I was like, Whoa, I actually don't know that I was ready to like, they were all supportive. Everything was really great. But it was almost like, I actually not processed with this thing yet. And now, (Jake Kauffman: Right, right.) And I'm reading all this stuff. And while helpful, it's overwhelming. And so I guess like, because I don't think that the whole stuff we're not saying here is like, don't share, but like, what are some things that maybe you'd wish you'd gone through prior to to just feel a bit more prepared for that? Or what are some takeaways that we could have? Or do? Is that something you have? Or is that like, on a personal level, everyone's got to do their own thing? And then like, know, the signs that you may be you're overloaded and you need a therapist?Jake Kauffman 9:27 Yeah, well, what I experienced is in clinically speaking is called flooding. It's just too much too soon, too fast. And that is in and of itself traumatic. And so it's very difficult to tell because the majority of what holds us back is unconscious. (Lesley: Right.) The primary goal of the ego is to maintain the status quo and what's the best way for it to do that it's to hide the truth from you. So how does that manifest itself, it typically manifests itself as people downplaying what has happened to them, and how it actually impacted them. We now know that trauma is significantly more about what happened inside of you as a result of what happened to you, as opposed to what actually happened. So it's how you internalized it the stories and the beliefs that you made up about yourself as a result. But I think my biggest lesson is that healing happens in layers, as much as I thought I was speaking from the place of perspective. And in many ways I was, over the years, I've gone back, and I've read that post several times, as you can probably imagine, it's been almost five years now. And I still look at that. And I'm like, you can tell, by the way I talked about it that I've done some work on on myself. And I've, I've reconciled it to a degree. But clearly, there was more work left to be done there. And it really just revealed a need for deeper healing. And I think life inherently is three steps forward, two steps back, just like entrepreneurship, which you know full well. And so I don't think there's any one answer with regard to people's overall experience, especially when it comes to their healing journey, because it's inherently messy.Lesley Logan 11:29 Yeah. Which is like for every single person listening to this, they're either a recovery in recoveries perfectionist, or they are one. And so like, messy is not something that feels right.Jake Kauffman 11:43 Right. Yeah. Well, perfectionism is just a coping strategy. It's just a survival strategy. Just like, what I was doing acting, acting as if I was fine acting as if I was successful, even acting as if I was vulnerable, when in reality, it was a way in which I control the level of connection and relationship. All of these different things are just masks, right, different aspects of our personality that are actually born out of pain, or in an attempt to prevent pain, and so, until we work through these things until we fully reconcile the past, what are we going to do, we're going to inevitably end up recycling it in the present moment and projecting it onto other people. So if you're struggling with perfectionism, there's because you're also talking to a recovering perfectionist. Yeah. BecauseLesley Logan 12:42 Well, right. Yeah. Welcome to the meeting. Did you know it was today? Jake Kauffman 12:45 Right. Totally. Yeah. Because I mean, I don't know about you, but like, I grew up in an emotionally unsafe environment. And so perfectionism, and procrastination kind of became a way by which I coped because no child is safe to feel that they are unsafe. So they need to develop very advanced coping mechanisms in order to avoid feeling that way. And so if you're still dealing with that, and this isn't a judgment on anyone, it's more so just an observation. But if that's still a significant struggle in your life, that's likely a sign that you haven't reconciled some things from the past. Because in my experience, the more you do this work, the less you struggle with those things over time. And obviously, the path is never linear, it is very much, you know, up and down. And, you know, falling down is kind of an inherent part of learning how to walk. Same thing is true for healing, you know, or addiction relapsing is kind of a part of it. You know, any sponsor would tell you that if you've ever been through any type of 12-STEP program, and I think that's true for healing as well, that regressing is just a natural part of it. But if it's really consistent, still, for you, awareness is only going to take you so far. It's one thing to uncover something it's a totally other thing to undo it.Lesley Logan 14:09 Yeah, I know. It's a, it's, it's almost like you have to like hit, you know, you have to hit Publish before it's like, knowing that it's full of mistakes, and just like not like you just have to do the thing, you have to take those actions and it's a little hard. I am I also think that like, you know, with with all those things, it's like, recognizing when it's happening, and then also trying to shorten the timeframe of which that thing is happening. So like, how long are you going to live in in the thing, the forcing something to be perfect? Is it can you get over it faster? And like, also, it's so hard to not judge ourselves along the healing journey. Did you find like, and maybe this is in your book, and you explain this a lot with the people you work with, but like, do you find that like, there was a hard part of like letting yourself be in that process? Because if you'd thought you'd healed and then you went to this one thing, I'm sure that there was some judgment towards yourself or some wondering like, where did I miss this?Jake Kauffman 15:06 Oh, totally, like making up stories about like, Is there something wrong with me? Or, you know, am I actually as far along as I think I am, you know, all of these different things that come up for us whenever we experience something painful or uncomfortable. Or, you know, a tragedy or fail? Yeah, you know, it's only natural that those things come up. I think. I think those things are there to teach us something, though. Because it's not those stories that are the issue, it's typically how we react or respond to those things. Because those stories create an emotional response and that emotional response leads to actions and decisions. So it's not the stories that are the issue, it's acting from the space of those stories. That's the issue. The problem is we get like stuck there. Right? We self identify with those stories. We make it personal. And then we get stuck in the space of whatever emotions come on the back end of it self-judgment, which oftentimes leads to sadness or frustration, right. And then we just kind of get lost in the sauce, right? We don't take inspired action, we have a we have difficulty tapping into creativity, for example, inspiration. And so because of that, we have a really hard time progressing, because there's this inherent amount of internal resistance that's holding us back because of the emotions that are attached to the stories that, you know, we're kind of consistently feeding, rather than, than then seeking to simply understand better.Lesley Logan 17:02 Yeah, I remember about a year ago, I got into a situation on a phone call with family member and I was so angry, and I immediately email my therapist. I was like, I need an emergency meeting this week. Here's what happened. Do you have any time this week and she got on the call with me. And she's like, it's actually okay, you got angry. And I was like, Oh, that is okay, but I got angry. That thing they said, made me angry. I'm allowed to be angry. She said, what's not okay is that you judge yourself for being angry. And I was like, ah, oh, thank you. That's where the work. I still work there. Thank you for that.Jake Kauffman 17:36 Yeah, you're like five minutes. I'm good. I'm relieved for an hour. You can get off now.Lesley Logan 17:40 Thanks. Go to your next client. Thanks for the reminder. But it's just so funny because we can we can get stuck in the like the for me it was like the perfection I shouldn't have somehow been able I should not have reacted is like the thought that I told myself like, I should be so healed with that, that I won't even react when they say something. It's infuriating. No, you're allowed to be infuriated. Say something if your (inaudible).Jake Kauffman 18:04 Totally. Yeah, I mean, but the problem is nobody ever taught us how to be angry. Lesley Logan 18:10 Yeah. So I guess like, let's talk about when you decided to write this book. And you are I'm in transformation coach, like, what? What does that actually even mean? Let's, yeah, if someone's listening, like what does that mean? What do you do? And because we have a lot of listeners who are mostly women, but they obviously have men in their lives, and I'm sure they're they're doing their work, and they're wishing their partners or their friends or family members had done their own. So what is that? Yeah. Well, it's a complete undoing, as you can probably imagine. You know, in the first half of life, we fight the devil, in the second half of life, we fight God.Jake Kauffman 18:56 So let me use a client as an example that I spoke with today. Very driven, very assertive, he's a doctor, very ambitious. But in and through our work together, it became very clear that the unconscious motivation beneath his drive was to prove to himself and to other people that he was not his dad. So his stance his primary stance is to be against, is to be in opposition to something and that's what I mean by that when I say fight the devil. Right, whatever that thing is, right? You're trying to prove to yourself or prove to someone else that you are not this or you are not that. It's called the false self that we all develop when we're kids who we think we need to be in order to be loved, accepted and successful. Which is in response to pain or in order to prevent pain from happening. That has to come undone. In order for us to truly live out our unique purpose it has to, because it's not who we truly are, it's who we think we need to be again, right. And so it puts us at odds within ourselves, because we're not acting from our authentic nature. We're simply playing a role we're playing a part, we have something to prove, we have something to protect. For me, I had something to protect, I never wanted to be abused again, I never wanted to be taken advantage of or humiliated in that way ever again. For my client, he had something to prove that he was not his dad. And so of course, what ends up happening, if that's your stance, it just continues to follow you around. And people create an incredible amount of success from this space. But they don't know peace. They don't know, ease because what's driving in many ways, their behavior. It's ultimately avoidance. And so that becomes the fuel by which people, a lot of people, especially men rely upon in an attempt to succeed. But it's kind of like, gasoline. Gasoline is a great fuel. It burns hot. It's very explosive, but it goes out fast. And so you have more men who are depressed more than ever before? Yeah. More men who report and this is actually true for both men and women. I'm simply saying this from the perspective of being a men's coach, you have more men struggling with anxiety, and on anti-anxiety medication than ever before? Because that's what happens when you live in a society that is bent on performance. And what does that what does that end up doing? It tease you up for a life of performance, which creates a pressure cooker. So what do you do? You suppress the less-than-desirable qualities or characteristics about yourself and you posture and you position, you bolster the more than ideal qualities and characteristics about yourself that but that puts us at odds within ourselves.Lesley Logan 22:43 Yeah, yeah, I just interviewed somebody on like, like, off like true, like masculine and feminine energy and how we all have both. And then, if you have, if you're a couple, there's four energies in there, there's, it's different, how many, how much you lean into one versus the other. And it's fascinating because like, you can see, because our society is like, just so much on performance, which Be It would consider a masculine energy. But there's so much of it, that no one's actually being taught to cherish any of the emotions that they have, or how to handle them or to do them. And so because no one's actually learning that from a childhood perspective, you don't find this out. If you write if you had all cry, if you had all failure feelings, like that's considered less than so no one is doing this. And we find out that like, Hmm, not many people are happy. A lot of men today don't really actually know who they are what they want to do. There's a lot because it you said it, it's like, it's because we're not because we're so much in it, but we're not we don't actually understand how to use it as a tool. For ourselves. We're just using it as a, as a prevention from like, feeling the things we don't want to feel or for for people to not see through and not see the pain or not see the weaknesses there. It's very fascinating to me, so. I went into your book, you just published it recently. So it's out and available. What was that process like? Because obviously, if it is what you're journaling, like, now you're sharing those things again.Jake Kauffman 24:12 Totally. Yeah, it was.Lesley Logan 24:14 What was that process like? And how did you like, do it because we've, you know, writing a book is not no small feat that's really emotional, especially when it's part of your story. It's not like a business book. I feel it'd be really easy, but (inaudible) book is gonna be harder.Jake Kauffman 24:29 Yeah, absolutely. I mean, the common joke in the industry is that I can't wait for this book to make a ton of money so that I can go spend it all on therapy. But yeah, it's The War of Art. You know, that Steven Pressfield wrote a book about which is the fact that in the process of creating art, we're forced to confront the unhealed, unintegrated, unreconciled parts of ourselves in order to create authentic art, because it's really about coming back into a relationship with who we are authentically. And that's what is at the forefront of my work with men so that they can go from this identity that is focused on getting paid and getting laid to, like, their divine purpose, their higher purpose, their mission in life that is always bigger than the individual, and is always meant to outlast the individual. And that's, like the process of what my book was writing it was like, there was a lot of procrastination involved. And so you know, in the spirit of, in the spirit of, you know, see it to believe it, yeah, I had to print off this picture, I'd got the cover designed, and well before the book was finished, and printed it off and put it next to my desk to, like, motivate me. And along with statistics of how many men are abused every year, less than 1% of men actually ever report their abuse, by the way. So these statistics really reminded me that this book is not about me. It's not meant, for me, it's meant for other people. Right? It's about the message. And it's about what it can do for other people. To support them in their healing journey. That's what this book is for.Lesley Logan 26:28 Yeah. Yeah, I thank you for sharing that story, how you got to because I feel like so many people are waiting until this like, perfect moment of when it's gonna feel easy. And they're gonna feel ready to do the thing, and it's like, I feel like ready to lie. And I can't imagine like, if you had waited till you're ready, this book probably still wouldn't be done. I feel like ready comes after the book is done. You're like, Okay, now I'm ready. I've already ended the hard part.Jake Kauffman 26:57 Well, I mean, the big thing in that in what you just said is most people confuse readiness for a state of being. Readiness is not a state of being. Readiness is a decision.Lesley Logan 27:09 Oh, I like that. We're going to rewind that, everyone, listen to that one more time.Jake Kauffman 27:13 Yeah, 100%. I'll say it again. Readiness is not a state of being. Readiness is a decision. And to decide literally means to cut off or cut away all other options. When I decided that I was going to write this book, I hired a book writing coach, I designed the cover well, before the book was finished, I printed it off, put it in a frame, it's up in my bedroom. Right? This was years ago. Like I mentioned well before the book was published. So I had massive skin in the game. Right, I invested thousands of dollars, I had someone holding me accountable, holding my feet to the fire. And even after that, I hired a book writing agency to support me with the rewrites and the editing process, and ultimately, the publication process. And so I had massive amounts of skin in the game, but also accountability, really supporting me in moving forward. Because if I was left to my own devices, there's no way I would have ever done it myself. I'm not saying that that's true for everybody, but it's true for a lot of people.Lesley Logan 28:20 I couldn't agree more like um, if you think about like, if you ever if you subscribe to Gretchen Reubens like, The Four Tendencies, like I am an upholder, I don't actually need a lot of accountability. I'm going to do the thing if I decided to do it. When I wrote my book, I, I almost didn't publish it. The person who helped like ghost write it and just like not go through this one word. She helped me outline it and like make sure it made cohesive sense. And all that stuff. I wrote it. But yeah, our contract is done. I had the whole thing. And like, I just got busy. And she was like two months afterwards. She was like, Hey, I haven't seen any movement on this. Like, what are you doing today? Oh, yeah. And she said, Look, I just really hope that you actually like it's a really good book, you should actually put it out there. And if she had not nudged me, I don't know that I would have put it out when I put it out. I probably would have eventually put it out, I probably would have waited till I was ready. Like I even as someone who can, like do pretty much anything without the accountability or something like that, that we're like, there's so much put into it. And there's a lot on the line. You kind of need some some skin in the game and you need an accountability. You just need someone to remind you that you're doing a great job and get it out there. It's gonna help people because we can tell ourselves a crazy amazing story about how it doesn't need to be out there yet.Jake Kauffman 29:32 Yep, you're a hunter, you're 100% spot on. And so in terms of you know, in the spirit of the podcast, you know, everything manifests first in, where, in our imagination. I always knew that I was going to write a book that positively impacted the lives of people. Now, I'm not taking any responsibility for that necessarily because you in many ways, like, I do feel like your higher purpose is kind of given to you or imparted to you, if you will, by you know, God, life, fate, the universe, whatever you want to call it. Going back to, you know, your your calling is your curse, it's the thing that you can't not do. And I think that's why most people die with regret is because they don't actually bring that or make that manifest. And so you really have to know yourself and know the conditions that are necessary for you in order to, to make that manifest. You know, for me, it was raising the bar on myself and growing into the person that I needed to be in order to reach it. And I think in many respects, that's true for a lot of us. I don't think everyone needs like, incredibly strict accountability necessarily, in some respects, that can actually do more harm than good. It can be counterproductive, you know, what's healthy and beneficial for one person can be detrimental to somebody else. But, you know, if we speak in general terms, I think that's what we kind of really need to do for ourselves in the process of engaging in the War of Art and making manifest our purpose is we're going to have we're going to have a point of no return experiences, and a point of no return experience is, you know, at the least not to get all, I think, not to get at all technical, is actually defined as a financial commitment toward the goal. Because there's your skin in the game. Right? Most people are really good at talking, you know, but more in action taking. And that's by design, because what we say is connected to our conscious mind, but what we actually do is connected to our unconscious. And that's, that's where I support a lot of my clients with is aligning their unconscious beliefs to match their conscious desires, because if they don't, there's going to be a lack of congruence there. And it's going to be a round peg for the whole situation. So when it comes to manifesting the life, the abundance, the relationship that you want, those two things have to be in alignment, you know, otherwise, you're just you're swimming upstream. And it's gonna be very, very difficult to bring into fruition bring into creation that which you deeply desire, whether it's a book or something else. Lesley Logan 32:34 Yeah. So I feel like once the book is out there, and like it's doing its thing. There's, like, are you are you currently working on like something else? Are you excited about the next step of something else? Or where are you enjoying the process of the book being out there and, uh, helping and getting through as many people as possible? Like, where are you at right now?Jake Kauffman 32:57 Sure, sure. Well, as somebody who identifies self identifies as an author, I do believe on some level that every author is always kind of writing their next book. Even if it's even if it's only in their head, yeah, I am doing that. Yes. I am not currently acting on it. I'm actually intentionally consciously restraining myself from doing that, because I really want to give this book its due diligence. Lesley Logan 33:33 I think thank you for sharing that. Because I think it's so easy. I know many people listening as a recovering overachievers, Hello, that's me, too. That's a meeting that's in the next hour. Yeah, it's like you go and you like, you hit the thing, you publish the book, or you, you do the race or you, whatever it is, and then you're like, on to the next goal. Like we don't actually like sit in the moment of like, the celebration of what you just did. It's a really big deal. And also like, you know, really give it its due diligence, to course to get it out there and in many people's because what's what people don't realize is you publish a book, it's not like the Field of Dreams is the biggest lie ever sold to every American on this planet. Anyone thought like, if you build it, they don't come you have to talk about it. 17 times and 18 more times and 17 more times, and then maybe on the 37th time they go, Oh, you wrote a book?Jake Kauffman 34:26 Oh, right. Yeah, totally. Yeah, well, I think you point out something really powerful, which is that in and of itself can actually be its own act of self-sabotage. You know, moving on to the next thing, because you have this high, this significant, pivotal moment, whether it's writing a book or whether it's, you know, accomplishing something significant in your career, and you move on to the next thing because he - Donek Adaptation kicks in, which is that our, we return to our baseline level of happiness which is determined by four primary things, 50% of it is genetics actually. The other 50% is based on attitude, outlook, and environment.Lesley Logan 35:24 That makes so much sense I get that.Jake Kauffman 35:26 Right. So we return to our baseline level of happiness. After the high, we have the come down. Right? Simply put, and oftentimes, people are really uncomfortable with what they find there. Because their life in many respects is the same. Right. Their circumstances might have adjusted slightly, whether it's like more money in the bank or more recognition. But how they feel internally is the same. So it's, it's just the same package, different bow, same song, different dance scenario, and people are forced to confront the reality of who they are and who they become in that moment. And so by moving on to the next thing, what do they get to do? (Lesley Logan: They get about the high end.) They get to avoid being in that space? Yeah. Right, because now they're chasing after the next thing, right? And that's where so many people find themselves nowadays is chasing after rainbows. So yeah, to answer your question, my goal is to absolutely give this book, you know, it's due prudence, it's time in the limelight, I think I said due diligence earlier, there wasn't the right phrase, but get it into the hands of as many people as possible. So that it can take on a life of its own, essentially, because this is going to outlive me. So this is like, this is not connected in many ways to me anymore, although like I wrote it, and my name is on it. But it is taking on a life of its own, I have people buying it in countries all over the world that I've never met, that I've never even spoken to. And whose lives that it's impacting. And I'm very humbled by that. And that's kind of the point, right, is that it takes on a life of its own and the people who read it, get what they need from it.Lesley Logan 37:29 Yeah, well, you said like, there's a there's part of our happiness is genetic. And then there's a three parts of it that like, it seems like if you are aware of them, and you actually sit with the thing that you just created, you can turn those dials in a way that the next time you have an amazing when we don't go back to baseline we go, we can keep growing, and creating the happiness that we want, without avoidance and just working towards the next thing all the time.Jake Kauffman 37:58 You're well, and I think I think happiness is kind of a shallow goal, to be honest with you. In the same way, you know, like, we've been sold this idea that, you know, if you build it, they will come which is like from a marketing perspective, nowadays, we know that like, that doesn't really work, you know, unless you've got like just a ton of cash that enable you to like float the business indefinitely. Well, enough word spreads and word of mouth takes over. You know, I think in many respects, happiness is kind of a shallow goal, I think we should strive for improvement. You know. And I think that's what ultimately creates this, this fulfillment, that we are working towards ever progressing towards a goal. And that's what I love, like the whole premise of this podcast, is because that's what it's all about, you're working towards something you're in pursuit of something that you have yet to accomplish. And it's really all about doing the internal work that you need to be able to bring that thing into reality. Because that's what that's what people struggle with the most. It's never like, the logistics. It's never like the circumstances of like, how do I write a book? Like, you can look up a YouTube video on how to do anything nowadays. You know, yeah, we literally write anything. You know, like, renovate a van. Here you go. Lesley Logan 39:37 Yeah, it's working guys. It's very helpful. Yeah, I think I really liked that you said that towards improvement. And I think like, I mean, it is why we have that we why, I mean, I've been being it till I see it, I just like kind of I didn't even know I was doing until I was like, what am I doing? How am I doing these things? Oh, I'm just doing that as a very interesting thing. I think like and there's a there's a difference between going, going going. And like, as you said, doing the internal work, so that you're improving. It reminds me of one of our guests from the end of the year. And he said every day he asked himself if like, he's 1% better, did he do the work that makes them 1% closer to the person he wants to be? And like, (Jake Kauffman: It's the Kaizen way.) Yeah, just like, and it's like, you know, 1% that's not a lot. So you're not you're not pushing yourself through a seaman while you're, you're actually like, you're doing some internal work to take some action. That's just enough to actually get the improvement but not so much that you're not sitting still and being with yourself at the same time. Jacob, you're so cool. I think this book is really awesome and needed. We're gonna take a brief break and then people can find out where they can follow you, get your book and also your Be It Action Items. Okay, Jacob, where can people get the book? Where can people work with you? Where can any of our male listeners or people who are listening to this to their male friends work with you?Jake Kauffman 41:00 So, the best place to connect with me is on my Instagram, which is I am JKauffman. So that's K-A-U-F-F-M-A-N. You can find the book on Amazon, Let Love In, my full name, Jacob Kauffman, J-A-C-O-B K-A-U-F-F-M-A-N. Otherwise, you can also check out my website. You can sign up for my newsletter, which is awakewithjake.com, awakewithJake. AndLesley Logan 41:28 I like it. I like Midtown.Jake Kauffman 41:30 Yeah, I think I'm gonna I think that might be the name of my podcast, but we'll see. Don't don't know. No, ETA on that yet. But stay tuned. And but yeah, if you're interested in connecting, hear more about my work that I do with my private clients in my mentorship, or the men's groups that I run, the retreats that I hold, by all means, feel free to reach out on Instagram happy to share about that. And what was the last thing? Lesley Logan 42:02 Well, the last thing now, the last thing is bold, executable, intrinsic target steps people can take to Be It Till They See It. What do you have for us?Jake Kauffman 42:09 So good. So I will oftentimes, I mean, in a lot of the work that I do with men, there oftentimes is almost a need to disconnect from their goals because they actually, they wake up to the reality that goals are, in many ways, historically speaking, an unconscious attempt in order to claim victory over a lack of self-worth. It's a way in which they avoid their pain so they become hypervigilant doers. That said.Lesley Logan 42:46 I think it's quite bold to say, to disconnect from those goals.Jake Kauffman 42:51 Yeah, I'm gonna, I'm gonna give people two things, okay. Because there's nothing inherently wrong with having goals in many respects, we need to have them to create more purposeful living, here's what I would do, is if you have a goal, write that goal down on a piece of paper, and then double it. Because in my experience, we seriously underestimate our ability to generate results. So you know, if it's a monetary goal, double it easy. If it's 100,000, make it 200,000. If it's to write a book in the next year, cut it in half. And say, I'm going to write a book in the next I'm going to write a book in the next six months, some something like that, where you're doubling it, or you're shortening the timeframe, in an effort to push yourself or challenge yourself. And then you're going to write down these these following things. You're going to write down. Why do I want the goal? What will this enable me to do? And then how am I going to do it? That's your action plan. And then finally, you simply create a contract with yourself and you write down I and your name, am officially unavailable for any other outcome. And then you sign it and you date it. And then by when will you accomplish it.Lesley Logan 44:34 I love this. I'm saving this. I have a few things am working on on my tour for goals I have for myself that I was going to figure out while we're on on the road and I'm going to half the time or I'm going to double the thing Yeah, love it. I and then I'll write the contract.Jake Kauffman 44:49 There you go. So recap. The goal, by when you'll accomplish it, why do I want it, what am I hoping that this will do for me or allow me to do, how am I going to do it, and then I, your name, am officially unavailable for any other outcome, sign it and date it.Lesley Logan 45:09 Hmm. Oh, Jacob, thank you so much for being here sharing your story. And I'll just like really helping us rethink maybe some of the ways we think about some of the things we're doing in our life. I'm excited for your book. I'm so happy it's out there. I think it's very necessary. And I do believe it to be life-changing for many and also for these action items. I love them so much. I already know some of our listeners who are going to be using them. So y'all, how are you going to use these to make sure you tag Jake on Instagram, the Be It pod, let us know, share it with a friend who needs it. That is how people often get healed. I had a friend recently post something and she was going through and I was like, actually one of the words but I have a podcast and be really good for her. So I just sent it to her and she was so grateful. And so you know that you have no idea how you can help people with doing things like that. And until next time, Be It Till You See It. That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network.Brad Crowell 45:57 It's written, filmed, and recorded by your host, Lesley Logan and me, Brad Crowell. Lesley Logan 45:57 It is produced, edited by the epic team at Disenyo. Brad Crowell 45:57 Our theme music is by Ali at Apex Production Music, and our branding by designer and artist Gianfranco Cioffi. Lesley Logan 45:57 Special thanks to Melissa Solomon for creating our visuals and Ximena Velazquez for our transcriptions. Brad Crowell 45:57 Also to Angelina Herico for adding all the content to our website. And finally to Meridith Crowell for keeping us all on point and on time. Transcribed by https://otter.aiSupport this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Dormify Coupon Code/Affiliate Relationship ExplainedPrep Expert Coupon Code/Affiliate Relationship ExplainedUniversity of New Hampshire - Undergraduate AdmissionsUNH Admissions Application & RequirementsUNH Accessibility ServicesAlphabetical List of All Episodes with LinksClick Here To Join The Podcast Email ListThe College Application Process Podcast - Social Media Links
wut we sowe we grow… --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
floWIN in my fiery elegant energy az eye deny access 4 rudeness and awaken 2 da ASSERTIVE LOVE of MEEE --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
9…HARVEST…knoWIN rebirth iz me --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
SHE A SHIT CHANGER SHE CHANGE SHIT!!!!!!!SASCSCS ...CONFIDENT.. CARE…COURAGE…CHANGE iz me…U --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
JOurneY with me in thanks az we rememBEr…eye am my peACE! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
breathe deep viBErations Of IMportant CREATiv…ENERGY --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
trust yoself CHANGE --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
sending valuable FACT viBEs 2 sun energy DA EBONY woRRiorS LOVE U!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
eye thank me 4 choosin me! eye am my Rythem 2 my Ryme coonsistentlee..in agreement with…confident…caring…compassionate…sacred freeqWINsee! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
eye am da Rythem 2 my Ryme my resun 2 BE unapologeticallee ME! BrEathe with me CREATiv Genius --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
eye am iz a magnet..BE magnetic!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
3…listen…know…pay attention…grow…groWIN n2 my peACE…BrEathe with kween…ebonylee --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
sending much LOVE and peACEfull viBEs 2 moons --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
all numBErs have meaning az dew we! eye am paying attention 2 da numBErs az eye am signaled 4rom da gAWEdS! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
da 3 ks that have been hidden in plain sight in da amerikkkas have shown me that eye am not worthy there4 eye am puttin da C back in ameriCa remyndin me and all hoo know that we aRe United BEings if we choose ! royalty iz in our CULTures our differences compliment each of USS!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
:say U in Arizona…without telling me U in Arizona eye am laughing and chillin 2day az eye reflect on me…a valuable fact…BrEathe with me --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
a conversation and breath about soWIN solutions we aRe problem solvers with many solutions --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
thankfullness escorts complaint outbids door! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
BrEatHE with me! we aRe da WINDS of CHANGE….say it with me…”eye am my peACE “ --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
flow with me in magnetic energy --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
wut we SAY…we BE --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
da GPS…we need lives within…trUst yoself! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
BrEathe deep…,my ideas BEcumm (BE… CREATIVE UNSTOPPABLE MAJESTIC MIRACLE) Incredible Creations --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
L.isten O.ur V.essels E.cco --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
BE VICTORY cuz U aRe!!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
honorin my gAWEd!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
a conversation about my next chapter eye am water water in da dessert! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
a conversation about a kweensize gAWEdiz movement 2 awaken USS 2 da valueable FACT that we aRe worthy… worth LOVE…moore than ENUFF. SAY it with me! EYE AM MOORE THAN ENUFF! we az wombgAWEds have da ability 2 grow souls 4rom within da womb…da womb iz a place of love…protection…growth…learning USS…while BEing on our JOurneY…if we grow souls with ease az da royalty that we aRe we aRe birthing ROYALTY! hEAR 2 teach us and learn 4rom USS! knoWIN that this JOurneY we call lyfe…iz necessary…notableness 4rom da yoUniverses we aRe…carry on…BEin U!…floWIN magnetic peACE…IIWEYESII --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
eye am waves of peACE…rememBErin and remyndin USS all that wut we think we say and then we aRe on our way! Carry on…IIWEYESII --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
In this essence lane…eye turn my trUst on az eye manifest me!!! Eye rememBEr and remynd…we are sacred not scared….move that C over!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
a conversation about BEin #1 on our JOurneY inspite da sacrifices we have made and continue 2 make..eye have no resun 2 compromise me...eye am a treasured collaborater! much love...treasured collaboratin CREATiv GENIUS!!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
On this episode, I'm gonna be discussing how your actions, behavior, choices, and decisions that will impact and affect your overall health and wellness internally and externally. How what decisions and choices you make with impact your life in a negative or positive way, based upon the actions and behavior that you do based upon the choices and decisions that you make. But before we get more in depth into choices, decisions, actions and behavior, we need to get into the consequences, repercussion, and Karma of your actions, and behavior, based upon your choices and decisions that you make.. This is very crucial when it comes to your overall health, and wellness internally and externally. So I wanted to have this conversation before I get into critical thinking , common sense, and common judgment. Because before we get into the changes, and recovery that you're going to be doing to make yourself a better you, as far as all aspects of your overall health and wellness and life, we have to go into the mind first. Sowe're going to start there and then work our way to the body.
On this episode, I'm gonna be discussing how your actions, behavior, choices, and decisions that will impact and affect your overall health and wellness internally and externally. How what decisions and choices you make with impact your life in a negative or positive way, based upon the actions and behavior that you do based upon the choices and decisions that you make. But before we get more in depth into choices, decisions, actions and behavior, we need to get into the consequences, repercussion, and Karma of your actions, and behavior, based upon your choices and decisions that you make.. This is very crucial when it comes to your overall health, and wellness internally and externally. So I wanted to have this conversation before I get into critical thinking , common sense, and common judgment. Because before we get into the changes, and recovery that you're going to be doing to make yourself a better you, as far as all aspects of your overall health and wellness and life, we have to go into the mind first. Sowe're going to start there and then work our way to the body.
wut we sowe we grow….we aRe da forest…we aRe da orchestra…we aRe da dopest band…we aRe da most peACEfull ocean…we aRe da highest mountains…we aRe seeds..never buried alwayz planted! We aRe…nothing…we aRe everything…we aRe infinite abundance…gr8ness frequensee! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
This week, Mary Ann hopped on the mic with number one New York Times best selling author, producer, personal finance thought leader, and host of the Women & Money podcast, Suze Orman. We're following up on Suze's not-so-surprising-startup debut with SecureSave, what the company's been up to and how Suze is thinking about protecting employees in today's economy.Here's what we got into:How little money many Americans have saved for emergencies and how SecureSave wants to change thatHow inflation may be making it harder for people to save when they have less money to do soWe ended, as always, with a “lightning” round Q&A in which Suze revealed her secret weapon for successFor the startup founders listening, today is your last chance to apply to the Startup Battlefield 200 at TechCrunch Disrupt 2023! Fill out those applications while you still can, and Mary Ann and Alex will be back Friday to close out your week with a special guest.For episode transcripts and more, head to Equity's Simplecast website. Equity drops at 7:00 a.m. PT every Monday, Wednesday and Friday, so subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts. TechCrunch also has a great show on crypto, a show that interviews founders, one that details how our stories come together and more!
Fenerbahçe 2-1 Ankaragücü Gollerimiz Valencia 87' (p), Crespo 90+6' Fenerbahçe XI: İrfancan, Osayi, Samet, Szalai, Alioski, İsmail, Zajc, Arda, Valencia, Rossi, Serdar Dursun Bitime 10 dakika kala Sowe'un attığı golle geri düştük. Arda ilk yarı nefis oynadı. 2 topumuz direkten döndü.
Tottiler Messiler yeni bölümüyle tam kadro yayında! Fritz Fassbender, Hüseyin Kıyıcı ve Koray Gök yeni bölümde STSL'nin 9. haftasının nabzını tuttu, menümüz ise şöyle: (2.00) TS-PAŞA, TS'nin bu sene eğlenceli bir oyun oynama ihtimali var mı? (12.00) FB-Karagümrük, FB'de biraz Avrupa yorgunluğu göze çarptı, Pirlo'nun planı, Altay, Caner, Jorge Jesus (28.00) Giresun-BJK, Ismael ne vaat ediyor, bu vaatler ne kadar gerçekleşiyor ve görevde kalmasına yeter mi? (49.00) Anadolu'dan Notlar: Volkan Demirel, Emre Belözoğlu, Ali Sowe, Ümraniye-Kayseri (1.02.00) Instat'tan flaş istatistikler (1.05.00) Kurtlar Vadisi birinci sezon :( (1.08.00) Fikstüre bakış (1.14.00) Soru-Cevap-Kapanış İlginize teşekkürler, iyi dinlemeler!
Today on the Ether we have the Angel Protocol impact AMA with special guest Kim Hjertquist of Sowe.se. You'll hear from Chauncey St. John, Josef, and more! Recorded on September 8th 2022. If you enjoy the music at the end of the episodes, you can find the albums streaming on Spotify, and the rest of your favorite streaming platforms. Check out Project Survival, Virus Diaries, and Plan B wherever you get your music. Thank you to everyone in the community who supports TerraSpaces.
On the centenary of the Big Fellow's death, I thought you might like another (or a first) chance to hear a fascinating conversation between myself and ‘historical entertainer' Paddy Cullivan. Paddy is currently performing his show ‘The Murder of Michael Collins' to sold-out venues around Ireland – check out https://www.paddycullivan.com/ for info. Enjoy! Original show notes: As well as being the front man of the Camembert Quartet (Late Late Show house band), Paddy Cullivan is an ‘historical entertainer'. What is that, you might ask? Well, he cleverly brings together all of the things he loves - history, music, comedy and the visual arts – and combines them into stage shows where he takes big historical stories and makes them accessible and entertaining, while also challenging the ‘accepted narratives' of these pieces of history. His latest show focuses on the murder of Michael Collins at Bealna Blath – if you're an Irish history buff you're going to love (or hate!)hearing all about that, but we also get deep into other fascinating areas likeconspiracy theories, 9/11, JFK's assassination, and why, as someone who knowsso much about history, he is a deeply cynical about how the Ukraine War isbeing handled politically. Its deep stuff, but as ever on this podcast, full ofgreat craic. COMEDY We're just over one year into The Mario Rosenstock podcast nowand every week we have brought you a brand new and exclusive comedy sketch. Sowe thought it was a nice time to go back over some of our very first comedysketches and pick one our favourites to play you again. The one we have picked for you this week was inspired by atwitter moment that became very famous during one of the last lockdowns. Do youremember when Tony Holohan was out and about in Dublin city in his car onesunny evening and he got an awful shock when he saw large crowdsgathering, having what he described as ‘a major open air party'? He was shockedand appalled what he witnessed and he sent out a very angry tweet to thateffect. It got us thinking about what that kind of, lets say ‘paternal'approach, might lead to in the future… GET IN TOUCH: https://www.instagram.com/mariorosenstockofficial/https://twitter.com/giftgrubmario mariorosenstock@gmail.com The Mario Rosenstock Podcast is produced by Patrick Haughey of AudioBrand Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Tom Hunt founder of Fame.SO shares the changes he sees coming in marketing brands and podcasts as well as his true feelings on cold calling. He shares what it takes to have a successful podcast and a few steps you should take if you want to have one. Tom is the founder of Fame.SO which is a UK advertising service that starts and grows the world's most profitable B2B podcasts.Tom Hunt Founder of Fame.SOConnect with Tom on LinkedInFame.SOWe start and grow the world's most profitable podcasts for growth focussed B2B businesses. We define strategy, find and book guests, train the host, produce the audio, promote the podcast, and much more.Alex Meade, Beacons Point, VP of Sales & Marketing Alex is the VP of Sales & Marketing at Beacons Point, a leader of HubSpot User Groups, the host of the B2B Growth Marketer Podcast, and a collector of Kurt Vonnegut books and San Diego craft beer.Connect with Alex on LinkedIn
Der er SoWe love på programmet i afsnit 125, og vi snakker om Solsikkesnoren, bademode, udsalgsnavne, købestop, 90 års hemmelighed og det sidste ord.. + det løse. Vi lyttes! /Cecilie & Tanja Mixet af Thorbjörn Appehl aka Lydhjælpen Følg os på Instagram eller Facebook
The NFL makes changes to overtime in the playoffs - why this is a great moveShould LeBron James call it a year? Why we think soWe each pick sleeper teams to make the College Football Playoff Learn more about your ad choices. Visit podcastchoices.com/adchoices
Voice and Prayer from Rev'd Jon Swales For a video of this prayer with visual see https://www.youtube.com/watch?v=wRy_llPdqsQ&t=22sFurther Prayers available at https://atyourservice.arocha.org/en/26-prayers-for-the-climate-and-ecological-emergency/Father of Creation,God of CompassionYou created a world of wonder, Of possibility and potential. You declared it to be good.For this, we give thanks.To you be praise, honour and glory.For this, we give thanks.To you be praise, honour and glory.Father of Creation,God of Compassion,This world is no longer as you intended it to be. Humanity has betrayed its calling,To tend and keep,Creation groans.For this, we weep,Lord, have mercy.For this, we mourn,Christ, have mercy.On our watch,We reap what we have sown,On our watch,Sea levels rise,For this, we weep,Lord, have mercy.26: Community LamentFor this, we mourn,Christ, have mercy.On our watch,Forests destroyed,On our watch,Locusts Swarm.For this, we weep,Lord, have mercy,For this, we mourn,Christ, have mercy.And so now with tears in our eyes we look to you, With regret,With repentance,Knowing the difficult decades that we face,As temperatures rise,Extinctions increase,As we come to terms with our existential plight.For our children,Lord, have mercy.For our grandchildren,Christ, have mercy.For the world's most vulnerable,Christ, have mercy.Father of Creation,God of Compassion,Wake us from our slumber,Equip us afresh to be the justice-shaped people of God.Father of Creation,God of Compassion,Wake us from our slumber,Equip us afresh to our priestly and prophetic calling.That we would speak truth in a culture of denial,That we would enact hope in a culture of despair,That we would face what will be with love-filled action,That, in humanity's darkest hour, you would enliven us, soWe would bandage the wounds of those caught beneath the wheels of climate injustice, That, in humanity's darkest hour, we would have the courage,To drive a spoke into the wheel of climate injustice itself.Father of Creation,God of Compassion,You created a world of wonder, Of possibility and potential. You declared it to be good.In our grief,In our mourning,We give thanks.To you be praise, honour and glory.
Harrison, N.J. native Omar Sowe joins this week's episode of Red Bulls Weekly to talk to Matt Harmon and Connor Lade about signing for his hometown team, playing in his first match for the club against D.C. United, and growing up in Harrison.
A huge thanks to Seth White for the awesome music! Thanks to Palmtoptiger17 for the beautiful logo: https://www.instagram.com/palmtoptiger17/ Discord Discussion Board: https://disboard.org/server/474580298630430751 Facebook Page: https://www.facebook.com/thewayfourth/?modal=admin_todo_tour YouTube: https://www.youtube.com/channel/UCTd3KlRte86eG9U40ncZ4XA?view_as=subscriber Instagram: https://www.instagram.com/theway4th/ The Historic Faith Courses: https://thehistoricfaith.com/ The Fire Next Time - There is a sadly beautiful part in this work where Baldwin talks about black submissiveness and gentleness and asks how that can be good, or how being like Christ in that way gives him hope of heaven. "What, is heaven just another ghetto then?" Baldwin asks. With this episode, as with "His Stripes and Our Stripes," I don't at all intend to minimize suffering or support the continuing subordination of oppressed groups. Rather, my hope is that this podcast will help you to see that 1) nonviolence is not passive, but active, 2) living one's true self, like the perfect human Jesus Christ, is actually freeing, and 3) our call to Christian living is grounded in the hope of Jesus, not in circumstances, and therefore it is objective and permanent, not fickle and shifting: https://www.amazon.com/Live-Not-Lies-Christian-Dissidents/dp/0593087399/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=1612546493&sr=8-1 Baucham sermon (I couldn't find the sermon link, but will have his quote at the bottom): My Post "Is the Gospel Enough?": https://www.dckreider.com/blog-theological-musings/is-the-gospel-enough Bearing Our Crosses: https://www.dckreider.com/blog-theological-musings/bearing-our-crosses The Heavenly Multitude: https://www.dckreider.com/blog-theological-musings/the-heavenly-multitude Economic Pornography and Pet Sins: https://www.dckreider.com/blog-theological-musings/economic-pornography-and-pet-sins Western Wealth Through the Bible's Eyes: https://www.dckreider.com/blog-theological-musings/western-wealth-through-the-bibles-eyes The Comfortable, White Evangelical: https://www.dckreider.com/blog-theological-musings/the-comfortable-white-evangelical CT Article: https://www.christianitytoday.com/edstetzer/2020/june/reflections-from-christian-scholar-on-social-justice-critic.html NT Wright The Day The Revolution Began: https://www.amazon.com/Day-Revolution-Began-Reconsidering-Crucifixion/dp/0062334395/ref=sr_1_1?dchild=1&keywords=The+Day+the+Revolution+Began&qid=1606930592&sr=8-1 One Orthodox thought on politics at 30 minute mark: https://www.youtube.com/watch?v=YDuXFLJkDt0&feature=youtu.be Reading While Black: https://www.amazon.com/Reading-While-Black-American-Interpretation/dp/083085486X/ref=sr_1_1?dchild=1&keywords=reading+while+black&qid=1606930574&sr=8-1 Icons of Christ: https://www.amazon.com/Icons-Christ-Biblical-Systematic-Ordination/dp/1481313185/ref=sr_1_1?dchild=1&keywords=icons+of+christ&qid=1606930619&sr=8-1CRT Legislation Episode Voddie Baucham Quote: It is so disheartening to see so many pastors and Christians losetheir religion and exchange it for Social Justice. Pastors marchingwith protestors who are members of BLM and marching with Christiansfor Social Justice. But then again, it is not that surprising when weunderstand that the Bible warns us that many will be seduced by falseteaching and godless ideologies. The Bible is no longer the standardfor many Christians. Social Justice is now the new standard.Christians and pastors are marching and protesting the murder ofGeorge Floyd hand in hand with god-haters? Christians and Pastors,who have Bibles are doing this. Why? Do they really care aboutjustice? Or have they bought into the false narrative that is beingpushed by Social Justice Warriors who place people into groups of theoppressors and the oppressed?The Social Justice Movement's answer for sin is redistribution ofpower and wealth. That is why you hear Christian's like Lecrae whosuggest that the solution to sin is the redistribution of power. If weget more black people into positions of power then we can stop racism.Lacrae has just abandoned Biblical Christianity and adopted SocialJustice as the answer for sin. But Lecrae is not the only one doingthis. Countless Christians and Pastors are teaching that the answerto racism is redistribution of power. By the way there is not suchthing as racism. The Bible calls it for what it is, hatred. Justiceis never accomplished by the redistribution of power. Black peoplehave extremely wicked hearts. So to replace a white person withextremely wicked hearts with black person who has the same extremelywicked heart will not fix the sin problem. The same goes for Asiansand Hispanics and all human beings. Humans have extremely wickedhearts,The heart is deceitful above all things, and desperately wicked: whocan know it? (Jeremiah 17:9)The answer to injustice, murder, crime, etc., is not rioting,protesting, redistribution of power and wealth, or anything else thatsinful man can come up with. God provided the answer in the Personand work of Jesus Christ. The Gospel is the cure for sin. Did theApostle Paul call for protests when Nero persecuted and oppressed theminority culture of the Roman Empire which happened to be Christians?Did the Christians protest the unjust murder of Peter and Paul? Orthe thousands of other Christians who were murdered by Rome? But whathappened when persecution came to them? They went out preaching theGospel. Paul even preached to prison guards who were converted.But we live in a different society than that of the Roman Empire. Sowe can and should fight for more just laws and practices. And as ofthis very day, I am personally unaware of any unjust laws on the booksthat are targeting minorities. Why? Because Christians in the pastchallenged those unjust laws and put an end to them. President Trumprecently signed a prison reform act to correct some of the problemswith our penal system. And there is nothing wrong with fighting forLaw Enforcement reform acts that might address some issues as well.But, if you think that is going to stop racism, police brutality,violence, and injustice you are greatly mistaken. More cops will killunarmed black and white men, more blacks will murder other blacks,more whites will murder other whites, more children will be sold intosex trafficking, more women will be raped, more husbands will beattheir wives, and yes, even more wives will physically abuse theirhusbands, more men and women will commit sexual sin, and a higherpercentage of black babies will continue to be murdered in the womb.Many pastors and Christians have lost their way. They are jumping onthe Social Justice bandwagon without and regard as to what the goal ofSocial Justice really is. It is seeking to address sins andgrievances through a godless, anti-God, anti-Biblical worldview. AndChristian Denominations and Organizations like T4G, TGC, ERLC, SBC,9Marks, and SBTS are jumping on this bandwagon and leading manypastors and churches astray.The Gospel is of First Importance. But sadly, those who use this astheir slogan, have traded it in for Social Justice. ★ Support this podcast on Patreon ★
Hi there!For our second episode, we took a meandering pass at discussing issues raised in a short essay by Tumblr User lilacbreastedroller, which you can find here...https://lilacbreastedroller.tumblr.com/post/163136810622/big-disclaimer-i-was-9-when-911-happened-soWe backtracked it from a post circulating on Facebook and discussed whether 9/11 ruined country music.Then, we answered a Reddit Question from the r/nostupidquestions board regarding the legality of stealing feces. You can find the original post here...https://www.reddit.com/r/NoStupidQuestions/comments/lrcg7q/would_it_be_illegal_to_steal_someones_feces/Don't forget to subscribe and rate!
POST COVID: LETS WORK TOGETHERA lot of businesses are closed but they are appearing on YELP. Are you still in business and have a closed store front? We have a new platform that will help you get exposure and still stay in the game. We are working with businesses who are in survival mode.Are you doing a daily ad spend just to stay in business? Are you up for more exposure without paying out of pocket?We are offering an online billboard strategy for you at no cost. Best of all you can scale it and connect to people who are looking to do business with you.We have downloadable tools for you atwww.TedCantu.comCall us at 248-277-6141Leave a message and we will be in touch.We are getting spam bots just like you. Sowe are screening our calls.
Bible Reading: Psalm 33:13-15, 20-22Kylee and Valerie were huffing and puffing when they finally reached the top of a steep, rocky hill. "Wow! You can see a long way from up here!" said Kylee. She pointed toward the valley below. "Look at Emmett. He's almost got the cows to the corral."Looking down, the girls watched their brother herd the cattle toward the gate. Suddenly Valerie gasped. "Rocco got out!" she exclaimed, pointing to a dog running toward the animals. "I don't think Emmett sees him, and he's headed straight for the cows!" Valerie and Kylee waved and shouted, trying to catch Emmett's attention, but it was no use. Rocco reached the cattle, barking wildly, and the cows scattered. Emmett had to round them up all over again.When the girls got back down the hill, dinner was ready. "Kylee and I were on top of the hill, and we could see the whole farm," Valerie told her brother as they sat down to eat. "We saw that Rocco got out, and we shouted and waved. But you were too far away to notice us.""I did see you," Emmett said, "but I figured if I didn't keep my eyes on the cows, they would scatter again. Now I know I should have paid attention to you. You knew what would happen."Dad smiled. "What a good illustration of how God sees our lives. Just like the girls could see the whole farm, God knows what will happen to us. Jesus cares about us and promises to guide us through everything we face. We need to trust Him."Mom nodded. "Yes, and we often forget that we need to trust Him on ordinary days as well as on difficult ones." "Trust Him on ordinary days?" asked Emmett. "What do you mean?""Well, when something goes really wrong, we pray and ask for help," said Dad, "but Jesus wants us to talk to Him and seek His guidance every day.""Sowe should ask Him for help with studying for a test?" asked Valerie."Or for the right words to say to a friend?" Kylee suggested."Right," Dad said. "Let's ask for God's help and then be sure to pay attention and trust Him enough to do whatever He prompts us to do." Karen R. LocklearHow About You?Was today a normal, ordinary day for you? A day with no big problems or unusual things happening? Did you remember that you still need Jesus? Did you pray and think about how He would want you to live your life today? Be thankful for ordinary days, and remember to trust Jesus and ask for His guidance every day of your life.Today's Key Verse:In all your ways acknowledge Him, and He shall direct your paths. (NKJV) (Proverbs 3:6)Today's Key Thought:Trust God on ordinary days
I anledning af vinterferien sludrer vi lidt længere i afsnit 56, og det bringer os omkring emner som bestilling af gravsted, præstehumor, Marilyn Manson, Jetsettet, SoWe, Hans Henrik Koltze, et kæmpe nej tak og må man bede sine gæster tage skoene af? Det er en sludder for en sladder og den er brygget færdig til dig. Vi lyttes! /Cecilie & Tanja Følg med her: www.instagram.com/kaffeogkimono www.facebook.com/kaffeogkimono
Tällä kertaa Tanssistudio-podcastin aiheena on twerk ja jakson vieraana ovat tanssijat sekä tanssinopettajat Sikujua Mponda & Awa Sowe! Etenkin Suomessa ja Euroopassa koko tanssiskene näyttäytyy erittäin keskiluokkaisena ja valkoisena. Rakenteellinen rasismi on edelleen iso epäkohta koko yhteiskunnan tasolla. Mitä itse twerkiin tulee, on sen ympärillä velloneet epäkohdat puhututtaneet viime vuosina, kun laji on noussut suureen suosioon. Twerkiä harrastavien valkoisten tanssijoiden voi olla vaikea ymmärtää sitä, että vaikka itse voimaantuisikin tanssista, voi se toisista tuntua rasistiselta ja loukkaavalta. Tämän päivän jaksossa saat vastauksen moniin twerkiä koskeviin kysymyksiin. Mistä twerk on kotoisin? Mistä sen suosio johtuu? Mitä meidän kaikkien tulisi tietää twerkistä? Ei muuta kuin jakson pariin - let's get real!Jaksossa mainitut tanssijat ja artistit, joita kannattaa käydä seuraamassa Instagramissa:Chanelle Hall - @iamchanellehall / @twerkologynationDestiny Vaughan - @officiallydesAngel Nyigu - @angelnyiguRoyal Gale - @royal.gAzula Bandit - @azulabanditBeyonce Knowles-Carter - @beyonceJanet Jackson @janetjacksonTanssistudiopodcastin sulle tarjoaa www.fearlesstuotannot.com See acast.com/privacy for privacy and opt-out information.
For our first episode of Project Potential, we are thrilled to have Kevin Sowe, an up and coming MMA fighter from The Gambia who is currently fighting out of Italy. Kevin's story is truly inspiring, and in this episode he details his journey through the Back Way, a well established migration route for refugees from Africa to Europe. This treacherous route goes from Western Africa through the Sahara desert by truck and ends up Libya; a place where sub Saharan Africans risk enslavement or death. The final stage of the route involves taking a raft from Libya to Italy, an endeavor that often ends in death for many migrants. Kevin details his struggles after arriving in Italy, and explains how he was able to channel his traumatic past into an insatiable drive for success. Kevin's positive mindset and his love for life despite the hell he has walked through is truly an inspiration. His life and story are perfect examples of how mindset is the key to the success this world has to offer, no matter the challenges one may face.
https://youtu.be/XljJ2hbysOk In this episode, we discuss how much you need to save each year to become a millionaire. We discuss why a million dollars is an important goal (or not) and how what assumptions are reasonable. Here is the transcript for this episode: In this episode we're gonna talk about how to become a millionaireThis is all-in-one financial with Bill and JasonWe discuss financial planning issues of investments retirement planning taxes insurance in the state planningWe are a fiduciary fee-only financial planning firmand we also specialize inSocially responsible investing and we work with clients all over the US and we're based here in Tucson, ArizonaAlright, thanks for joining us. We are gonna discuss how to become a millionaire in the two big variables for becoming a millionaire arewell time andreturn on investmentAnd I guess how much you're investing each monthAbsolutely. So part of this was because of a video that I saw where someone was talking aboutBecoming a millionaire by investing $100 a monthAnd so I heard that and I thought that doesn't quite sound rightSo I dug into the numbers that they were talking about they were looking atinvesting over a period ofaround 35 yearsAnd they were talking about getting an average return of 12% by investing in a growth stock mutual fundwellThat's just not very realistic. So12% is not a common return and if you're giving them tonight for a long term if you're talking aboutSomething especially as you're getting closer to retirement. You wouldn't want to be a hundred percent in growth stocks. That would not make senseBecause if you need to start drawing on it and the markets down you're gonna be in a big big problem thereSo I'm gonna have trouble with that soWe just kinda want to break down some different ways where you can actually retire a millionaireAnd what it would take to get thereSo I think a more realistic return to count on would be more like 7% 8% for a diversified portfolioAverage long-term return andSure, some years are gonna be a lot higher some years could be negative but long-term return that would make more senseSo how much would you have to contribute for what period of time to get to a million dollars, right?So we have here if if you're contributing for 40 yearsSo let's say you start when you're 25, you're done when you're 65You'd be contributing steadily five thousand dollars four thousand seven hundred dollars per yearAnd that's that's pretty reasonable for a lot of folks. You know, that that's notmore than most can afford so, you know it's attainable forkind of your average America you can of max out your Roth IRA ortraditional IRA for forty yearsthe thing that makes it a littleDifferent is your earnings usually go up with timeSo it might be more of us struggle in the beginning but you might be able to do a lot more later, but the moneyWhatever five thousand a year 30 years of contributing would be ten thousand dollars per yearTwenty years of contributing twenty two thousand year at 7% returnAnnual return and ten years of contributing you're contributing 63 thousand a yearSo don't wait to the very end obviously to start saving for retirementBut you know, even if you only have 30 years, let's say before you plan to retireit's still not unreasonable and you know, like bill saidTypically, you're gonna be making more money closer to the end of your career. So it might be a little more realisticSo you can still you know retire a millionaire, even if you don't start saving until you know, maybe you're in your mid-30sI think another thing we're saying 7% return 8% returns realistic for a portfolio if we take outInflation, so if we want to be a millionaire in today's dollars, not in four dollars and 40 yearsThen we really should reduce that return on investment to the real return. What are you getting above inflation?and if we ran those same numbers, butConsidering a 4% return on vestment. So you'll be a millionaire in today's dollars,
When you’re entering a new company or a new market, there are lessons to be learned from the past and opportunities to grab hold of to propel yourself and your company forward. Paul Lanham entered a new company and industry all at once when he became the Chief Information and E-Commerce Officer at Charlotte's Web, a CBD company. On this episode of Up Next in Commerce, Paul details how he used his experience at companies such as Crocs, HCL and Brookstone to help guide him as he helped grow the Ecommerce business at Charlotte’s Web to the point where it now represents 65% of the business. Paul explains the methods he has used to generate qualified traffic, conversions and a high retention rate, and he discusses the technology he thinks is going to make a huge impact on Ecommerce in the future. Main Takeaways: Respect The Work That Came Before You: As a leader coming into a new company, there can be a tendency to try to change too much too fast. Instead, acknowledge and respect the work that was happening prior to your arrival, and then try to evolve that work into something more. Let the Tools Handle the Work: Humans are excellent at many things, but we all have inherent biases and miss certain correlations or connections. Rather than trying to analyze all the data you have on your own, employ technology like A.I. that will ignore most (unprogrammed) bias and can do the deep work a human brain is incapable of. Tech is Catching Up To Personalization: For so long, there has been a promise of technology that could interact in a human way with customers in real-time. That technology is finally starting to become a reality and those that can implement it properly can take personalization of their Ecommerce experiences to the next level. For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length. --- Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible Ecommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we’re ready for what’s next in commerce. Learn more at salesforce.com/commerce --- Transcript: Stephanie: Welcome back to Up Next In Commerce. This is Stephanie Postles, co-founder of Mission.org and your host. Today we have Paul Lanham on the show, the Chief Information and Ecommerce Officer at Charlotte's Web. Paul, welcome. Paul: Hi, nice to be here. Stephanie: I'm glad to have you. Yeah, I'm really excited. I've used Charlotte's Web products before. So, when I saw that you were in our queue for interviews, I was like, "Oh, this is going to be a good interview." Paul: That's good to hear you have some perspective then. Stephanie: To start, I was looking through your background and was really impressed by some of the companies that you've worked at. I'd love for you to first before talking about Charlotte's Web, kind of go through a little bit about your history and then what brought you to Charlotte's Web. Paul: Sure. As you just noted, I have a pretty diverse background mostly in the retial and CBG and technology industries. What's really colored my career is that I've been given a lot of opportunities, some of which I hadn't had a lot of experience in including Ecommerce when I started in its infancy in the mid '90s when you had to build everything. You couldn't really go to the corner shop and buy an Ecommerce server. Paul: But I basically have touched on virtually every aspect of Ecommerce over the past 20 somewhat years. I've been a C level executive for about 25 years and worked for a diverse group of companies, a variety of sizes. Some startups. Paul: I started my own tech company and now it's Charlotte's Web, which I have to say is very much different in terms of its make up versus the companies I've worked for in the past. Stephanie: Yes. And just for people to know the difference, it would be great if you could name drop a bit. I know people hate name dropping, but I'd love to hear what were some of the companies, the largest ones you've worked at? I think you can compare it to Charlotte's Web. Paul: Sure. I worked for what was a startup, Crocs. I think people will recognize the infamous shoe company that is just located down the street from where I work. Paul: I've worked for Jones Apparel Group, which is a mega apparel conglomerate that own companies like Barneys New York, Jones New York, Apollo Jeans, et cetera, in the apparel industry. Paul: I started a tech company that eventually became a subsidiary of HCL Technologies, which is a global tech firm based in India. Paul: And Brookstone, which is the gadget shop, competing with Sharper Image. Again, near its infancy as well. So, a diverse group of experiences. Stephanie: Yeah, that's amazing. With some of these companies you've worked at previously, are there a lot of lessons that you were able to bring to Charlotte's Web or is it just such a different beast that you kind of had to just start over and had a completely new hat on? Paul: Well, basically if you've been a C level executive for a number of years you have some successes and you have some failures and hopefully you learn from the failures, and I've had them too. Paul: Implemented virtually every kind of system you can imagine. Been on the business side from an Ecommerce perspective and learned a lot of different things that I've been able to bring to Charlotte's Web. Paul: Back to the diversity of my career, one thing I can note, I probably have been in just about every function that you can imagine from finance, to marketing, to sales, to Ecommerce, et cetera, et cetera. Paul: So, I think that brings somewhat of a unique perspective to a company like Charlotte's Web, where I frankly I have a lot of empathy for my peers in other departments because I've done a lot of their jobs. Stephanie: Yeah, that is so important. I've worked at previous companies where someone doesn't understand I worked in finance back in the day and people do not understand the complexity or why there are certain procedures set up and you can definitely see tension between certain groups if they've never worked in that team before. So, that's key I think. Paul: Absolutely, and financial people can be fun. Most people don't know that. Stephanie: They can be. Just like me, I'm fun. You're fun Paul. I'd love to hear or I'd love for you to explain what is Charlotte's Web and maybe even starting with the story behind it, behind the name. Paul: Sure. Charlotte's Web is CBD company that was founded by the seven Stanley Brothers and that's a wonderful story in it of itself in that they grew up in the Cannabis industry. Paul: But the company's namesake, Charlotte Figi, who many people may remember from the Sanjay Gupta CNN Specials from years back and most recently illustrating how there was this trajectory of various peoples and things to help a little child basically survive. Paul: So, our namesake Charlotte really is like our guiding star or north star in the context of our mission, which is to help people through natural products that Charlotte's Web produces. Paul: So, it's a young industry, it's a young company where we are a market leader. Obviously we are commercial, but we're always grounded by our original mission and we still do help quite a few people to where our product is very essential like the Charlottes olive oil. Stephanie: Yeah. I was looking at the I am Charlotte video on your website and it definitely gave me goosebumps. When did you guys create that campaign? Paul: Well, it's basically been the past year. The point is with her passing it really shook us all to our core because frankly it was probably one of the core reasons that most of us joined the company. I was fortunate to be able to meet Charlotte and her mother Paige a couple of times. Paul: But many people in my company, and obviously the Stanley Brothers basically grew up in this company attached to Charlotte's story. The I am Charlotte campaign is currently just obviously a testimony and our take on how beloved she is and still is. Stephanie: Yeah, I love that. The CBD industry as you mentioned, it is kind of a new-ish industry. When you're in California it seems like it's been around forever, but when you go to other states or back to my hometown, people still kind of have they either don't know what it is or yeah, are just very unclear about what it is. You have different preconceived notions, you can say. Stephanie: So, how do you all think about kind of educating the public or new buyers who come to your site for the first time? Paul: Certainly. Two points, actually about 15% of households have had some experience with CBD in the United States. And still because it's such an emerging industry, word of mouth is still very important. Typically, people first get exposed to CBD by a relative or a friend or somebody mentioning it that it helped them. Paul: When they go to search for it, we basically are actually a leader at Charlotte's Web because we rank very high on the first page, in the first third with what is CBD. To that point, we spend a good deal of time on our site through blog entries and various educational videos that we put out to educate our customer on the difference, for example, between hemp and cannabis or what is the efficacy of CBD and various in-depth, I guess, videos to illustrate the depth of what they could know about CBD. Paul: So, it very much is still an educational process as you've mentioned to evangelize the use of CBD. Stephanie: Yeah. Yeah, I completely agree. How did you all become a market leader? I know you were not first, but you definitely were some of the early leaders or even starting up in this industry. But how did you go about making sure people had your name as the household name when it came to CBD? Paul: Sure. They were among the first and the brand story between the Stanley Brothers and Charlotte really resonated. It was made for this industry and the mission that the Stanley Brothers inoculated into the company and we still have in terms of evangelizing the product and natural products to the world to help people, I think resonate with people. Paul: When you talk about, for example, our end-to-end integration from seed to shelf, our quality, et cetera, all those things kind of are confluence in terms of being perceived as a quality brand and a premium brand to a consumer. Paul: There are a lot of smart business decisions along the way, frankly, in terms of becoming that market leader. Stephanie: What kind of smart business decisions? Now you've piqued my interest. Paul: Okay. For example, going really strong in Ecommerce initially in that the nature of the industry is that there's been a slower adoption in the major retailers because hemp frankly, from a federal perspective, wasn't quite legal until a couple of years ago based on the format. Paul: There are some reticence in terms of conservative retailers to carry the product. So, they were very smart in not necessarily going the mom-and-pop route even though we have a big natural store population on the retail side. Paul: But going very strong with Ecommerce and hiring the right people right off the bat a couple few years ago to basically push the commercial side of this. Ecommerce right now represents about 65% of our business as was in the first quarter. That's somewhat of a higher percentage than many of our competitors. Stephanie: What do you think is attributed to that higher percentage? Paul: Being first out of the gate. Being very professional about it. But the primary drivers, they're a couple, back to the brand story that really resonated, was beautifully presented on the site and for media. Paul: Secondarily, the quality that we bring to the table that we try to communicate to other consumers. From that seed to shelf continuum, we test the product 20 times, we track each individual bottle or tincture or the like back to a specific lot and seeds. We could document virtually anything anyone needs to know about that particular product. Paul: So, particularly in this industry where you have an influx of competitors, some of which frankly are not quite as sophisticated in the context of testing and the branding. You can really stand out by basically taking care of those issues. Stephanie: Yeah. Yeah, I completely agree. That is how I found you guys in the early days was because quality to me is the biggest factor when it comes to CBD. Paul: Absolutely. Stephanie: And it's also something that a lot of people worried about early on because you do hear horror stories and it felt good going to a company knowing yeah, they've already got everything figured out. They've got the dosing down to its seed. They've got it's non-GMO and yeah, I think that's so important with an industry like this. Paul: Absolutely. Stephanie: The one thing I was thinking about was consumer journeys. Everyone is coming to your website maybe at a different place like we were mentioning before. Some people are brand new or they've maybe never even heard of it, where education is key. Stephanie: Some people have heard about it. You've got the people who maybe are hiding their browsers when they're looking for it or the people like me it's like, "Yeah, this is an obvious thing that can help you." Paul: Sure, sure. Stephanie: How do you personalize either your Ecommerce experience or your marketing efforts to kind of go after all those people and meet them where they are? Paul: Well that's a good question because when I mentioned sophisticated we invested in tools that enable us to personalize that journey. So, for example, back to my comment on what is CBD. Paul: If somebody enters that as a search term and they have to click on our link, we will take them initially to the education materials and will kind of guide them through the process from the Ecommerce perspective of walking them through that journey and hopefully they purchase. Paul: We do that in the context of segmenting our email channel. We have a variety of channels and we handle each one differently. Our affiliate channel, for example, is very strong in terms of the partners we deal with like a Healthline.com, which yet again is another educational component in that we're very strong with them. Paul: So, depending on the channel, depending on the entry point of our consumer, we will treat them differently in the context of where we land them on the website, what we offer to them in the context of their journey through the website, and what promotional activity we engage with them. Stephanie: Got it. Yeah that make sense. When it comes to affiliate programs, how did you all think about setting that up and is that still a big part of your strategy or did you kind of pull back on that once you started becoming more of a household name? Paul: It's still and will be a very big part of our strategy in that penetration of CBD from a search to perspective is still relatively low compared to what I've experienced in the past so that we're still in an emerging phase where we need to use and leverage every channel we can. Paul: So, as strong as our Ecommerce business is, which happens to be frankly Ecommerce alone at Charlotte's Web is a market leader in revenue compared to every other CBD company, just alone. It kind of tells you the scale of our business. Paul: But what I'm getting at, the Healthline.com affiliate is very important to us in that it is the number one rated medical advice site, I believe, if I look at the statistics recently. Paul: Every entry point is different for every consumer and we need to leverage all those different entry points. We can't, for example, rely solely on organic search as an example, not that we would. But we basically go through every venue. Stephanie: Got it. What does it look like setting up a partnership like that? Because, I think that is really important kind of finding someone who has a good reputation that a lot of people trust. But what did that look like setting that partnership up and making it so both sides feel like it's a win-win? Paul: Well to your point, it's important to vet the partner because obviously you don't want to be presented on a site that doesn't quite meet your value set or your brand image. So, we're fairly choosy in terms of the affiliate partners that we work with. Paul: Obviously, in some cases it's a longer negotiation in that obviously we want to do it on advantageous terms in terms of the share basically. So, we don't cast a wide swath in the context of the affiliate partners we deal with. We're very selective. Stephanie: Got it. So, the one thing that I was wondering earlier when you were mentioning failures and you of course have a huge backlog of experience at other companies, what did your first 90 days look like coming in to Charlotte's Web and what big things did you change from the start based on maybe past failures or successes that you've had at prior companies? Paul: Well, like entries in the most companies it's a rush. My story, this is pre-COVID times obviously, I talked on the phone with a board member and my boss, the CEO, on a Friday. I flew over the weekend, got there on Monday. I took the job sight unseen after a phone call. Stephanie: Wow. Paul: I was so enamored of it. I've never done that before. And Danny has never hired anybody like that before, it just went so well. I showed up on Monday and I didn't leave for 90 days, much to the consonation of my significant other in Boston. So, we worked it out. Paul: But it was just a rush of understanding the industry in-depth, doing triage in the context it was still a start mentality, triage in the context of building a business intelligence stack, revamping the Ecommerce organization, planning the next iterations and improvements, setting up for the holiday season for example. Paul: When I joined, literally the week after I joined we kicked off a new platform upgrade that we only had a couple of months to do prior to holidays. So, it was a lot of long days. Stephanie: Was that something that you feel like you could step into because I'm sure you've done many re-platforming experiences before? Paul: Yeah. There is some muscle memory and back to my point, you always want to learn from your failures and not do them again or at least understand the context and admit them. Basically one of those issues is that one has to listen very carefully. Paul: I parachuted into a company that was going 1,000 miles an hour and one of the lessons I've learned in the past is honor the past because there was a great deal of work and a lot of great work done that I took the attitude of evolving and adding to as opposed to turning the part which many C level executives take that as their mandate. Paul: I've never really done that. It's one of the failures I've learned from in my past that basically sometimes evolution is better than tearing things apart. Stephanie: Yeah. Yeah, I love that and I think the quote too. Paul: Yes. Stephanie: So, I'm sure another thing that you kind of the change of thinking on would be how you track the success of a business or the Ecommerce site. What kind of metrics, did you maybe look at prior companies where you were like this is our set of metrics that always made sense versus what do you look at now at Charlotte's Web? Paul: Well, there are quite a few. You know the Ecommerce business, there are probably 20 things that you look on a daily basis. That's my routine in the morning, I get up and I look at basically all the metrics. Paul: But what's important here, more so than perhaps, it's always in the top three conversion for example, on unbalanced traffic. It's significant here because you're engagement with a new customer and maybe fleeting because of the nature of the industry, the curiosity about CBD, people not knowing about it. Paul: I actually had to look at that statistic or those statistics several times because they didn't believe them, they were so high. That's a testament to the people and the staff that were here in that whether it's educating the consumer, or the customer experience on the site, or customer care on the backend, we have a high percentage of sales that convert. Paul: So, that probably is a much more important stat that I've paid attention to in the past. It's always been in the top three or four. Paul: Retention of consumers. Again, in this sort of industry because of the fleeting interaction with your customers, we have a very strong subscription program that is very important to us, which are typically customers who deem the product to be essential to their wellbeing. Paul: So, we've put a good deal of emphasis on that as well as retaining customers, and again, without divulging the statistics, it's much higher than I've experienced in my past 20 plus years of experience in Ecommerce. Stephanie: What do you think is making it so high? How are you all retaining customers so well or encouraging people to subscribe? Paul: Well, it's high because I guess in a way our traffic is more qualified, then again I've experience in the past. When they come through the site and they've been educated, there's a slightly high degree of propensity to buy. So, that's a factor. Paul: Plus some of our tools really facilitate the conversion in that. Not that we're pushy but we don't let go in the context of okay, this isn't right for you, maybe this or how about this promotion or have you rethought this through the customer journey in the site? Stephanie: Yeah. Paul: Basically, there's a pre-decisive to buy basically once they get to our site. Stephanie: Is there any initiatives that you've implemented when it comes to, like you said, it's nice you don't let go and you make sure to make to keep reminding them or showing them new products or new ideas. Stephanie: Is there anything that you've implemented recently around those kind of initiatives that have increased conversions or increased subscription rates or anything, or anything that you've done where you're like that was a big flop, don't try that? Paul: Well yeah. Again, getting much more sophisticated, I don't think anybody else has implemented the suite of what I call campaign tools and analytical tools. Typically, people use the standard GA or Google tools and we've gone past that and utilizing tools that I've used in much bigger companies without naming the company. Paul: So, we can have a high degree of personalization in terms of how we treat our customers as they kind of navigate through our site. A much higher capability in terms of test and react and basically inoculating those scenarios and situations into our campaigns eventually down to the individual level. Paul: So, we're still learning some of those. We've implemented those over the past three or four months. The company is still, my staff is still learning some of the aspects of those tools. Paul: On top of that from an analytic standpoint, which is a little unusual in the industry, we dived in with both feet from an artificial intelligence perspective because I joke with my staff and they read too rapidly that my experience doesn't always mean anything. I think I know everything about my customer and I'm confounded constantly in terms of why I was wrong on that. Paul: It comes down to the data and what artificial intelligence does for example, is that it makes those deep correlations that none of us would have thought of, I would have never thought of with my 20 plus years of experience of how our customers actually interact with our site or what are they thinking in the context of their purchase strength. Paul: So, when you put all those things together from a capability perspective, I love it in terms of being data driven, in terms of understanding our consumer at a deeper and deeper level and being able to provide the best experience and the best service that we can on an ongoing basis. Stephanie: Got it. That makes sense. When you're implementing AI, first can I ask what platform are you using for that and what kind of surprises have you found when you implemented AI? What were the consumers doing that you would never have guessed before? Paul: Well it's a third party app. It's a bunch of data scientists who basically provide the service for us. They're conduit for the massive amount of data that we have. To your question of surprises or those correlations or what people have affinities for in terms of say, an add-on purchase that we would never think of, what prompts them to basically make that leap to make the purchase in the context of their journey through the site. Some of which are counterintuitive to some of our experience particularly for certain segment of our consumer base. Paul: It's just some of those interesting nuggets of information. The hard part of it is, there's so many correlations that we have to rank them and we basically test each correlation over a period of time to vet out the action. Paul: Our challenge at this point is basically getting into a much more test and react cycle on these correlations. Stephanie: That's really interesting. Paul: Yes. Stephanie: So, if you were to implement AI all over again or you had someone who does not have that on their site right now, what would you do maybe differently or if you were like we could go back and maybe I would change the way we did this or think about it differently when implementing it, what are some advice around that? Paul: Well what slowed us down was the notion of producing what I call hypothesis based on our prior knowledge. That tends to put you into silos of information and doesn't quite give you the breadth of correlations that AI can do for you. Paul: So again, it was all of my advice that hey, I think I really know this aspect of consumer behavior. I'm really interested in terms of their conversion activity when they do X, when they do Y. Paul: I wouldn't be so structured in those hypothesis going into it and probably a little more open minded in the context of looking at the correlations in a much different broader way. Stephanie: I love that. That's such a good reminder about the kind of biases you bring when looking at data or your consumers and why all that should be scraped from the beginning and just let the technology work for you? Paul: Absolutely, absolutely. Stephanie: In your industry I'm sure you probably get a lot of questions around this. But I'm thinking about all the regulations you have to deal with especially on a state level and when it comes to having Ecommerce be such a large part of your business, what does that look like behind the scenes when it comes to shipping or selling in certain states? Paul: Well, it's mostly an impediment from a retailer, particularly a major retailer perspective because to your point, there's a hodgepodge of regulation in the state. Even though hemp was 0.3%, THC less than 3% as federally allowed, depending on the nuisances of what is in California or Florida, et cetera, retailers may be averse to getting into ingestibles as opposed to topicals. Paul: So, back to our point, one of the reasons why we're industry leaders we've invested heavily in internal, external lobbyists that can guide different parties and factions, whether it be congress at the federal level or legislations at the state level or associations to evangelize the notion of CBD. Paul: One thing that people miss the point on, we welcome more defined regulation from the FDA because we feel that we're heads and shoulders above most of our competitors in the context of how we test, how safe our product is, how we document it and the like. Paul: So, it's an ongoing journey that hopefully more clarity will emerge at both the state and federal level whether it's with the FDA or with various state legislatures to make the retail sales of CBD more palatable. We do ship to all states in the Ecommerce perspective. Stephanie: Okay. Yeah, I like that idea around encouraging the FDA to look into it and implement regulations because you're like my product is so good, we should have the other products regulated and be held to a high standard as well because that is what can maybe hurt the industry as a whole, is having people making subpar products that aren't as high quality as Charlotte's Web. Paul: Yes. It's kind of adding to that, major business publications have basically stated and make the articles that CBD is here to stay. It's a multi-billion dollar business growing at a rapid rate and it's frankly grown so fast and it's a new industry that regulations haven't quite caught up with it. Stephanie: Yeah. I was reading a bit about demand surges especially during the pandemic right now. I think maybe it was your CEO who was mentioning like, oh we had a surge in demand for two weeks and then people kind of pulled back for a little bit. Stephanie: I was wondering how you guys are keeping up your inventory levels, how you manage that and then if you're changing anything going forward after seeing these surges of hopefully consumers that are going to stick around going forward? Paul: We've been really gratified and continuing to serve our customer because the majority of the customers consider our product to be essential for their wellbeing whether it's the type of tincture they use or the ointment or the like. So, it's been relatively stable for us. Stephanie: Okay. Paul: Now from an notary perspective, as a growing company our processes have become more sophisticated and over the past year we've implemented an NSLOP process or production planning process that I'm more familiar with in my CBG background to really dial into marrying strategic plans to budgets, to demand forecast and skew level and doing a relatively sophisticated job of planning product demand. Paul: Now the flip side of that, this industry is volatile in the context of demand in general because retailers, some are still adverse to taking the product, so it's hard to predict demand in that context. Paul: So, we place a little more emphasis on safety stock and agility in the context of the co-manufacturers we deal with and the like. Stephanie: Got it. What are some of the best practices you set up when it comes to setting up that forecasting process because I know you've had a lot, like you mentioned, a lot experience with that. What did you bring to Charlotte's Web that maybe they weren't doing before? Paul: Well, they had started it but I amplified from an Ecommerce perspective, a rigorous skew demand process that is three dimensional and that it adds up from top to bottom and extremely rigorous analytical process of continually revising those forecasts taking into account promotional cadence, taking into account day-to-day iterations of different campaigns. Paul: So, it's a fairly in-depth forecasting process in Ecommerce so that our accuracy is much higher. It's in the 90 percentile by skew in terms of our monthly demand, for example. Paul: One of the things I've learned in my past is that sometimes you have to take a leap of faith on a particular product because you don't know how high you can go. On the other hand, that's what safety stock is for. Stephanie: Got it. What does that look like when it comes to thinking of new products? How do you influence your decision behind that, like you were mentioning, behind the sales channels and the marketing channels that help you influence your ideas or thoughts behind it. What does that look like when it comes to new products? Paul: We do have outside data and with a caveat that it's such a rapidly growing industry that tends to change overtime. But I feel is obviously one of the standard firms we use in the context of a longer term view, in terms of product categories and growth and certain segments and the like and we use that as a baseline. Paul: Obviously we use our trend and my counterpart on the retail side and myself where basically experience marketers and sales people and that we have our own opinions in terms of how we correlate our thoughts on category growth versus what we're seeing in external data, for example, like Brightview. Paul: So, we listen very closely to our consumer in terms of what categories we're pushing. Stephanie: I was just going to say I'm sure you guys get a lot of customer feedback of what people want or what they're looking for. Paul: Yes we do. Stephanie: How do you grab all that and put it in a meaningful way because you probably know best. So, a lot of times consumers might ask for something and then not actually buy it or not really want it. Paul: This is true. They certainly vote with their dollars. But on the other hand, we have a pretty good customer care department that is in my peer bid where I've managed those sorts of departments in the past but this is in an interesting one, the group of individuals that the empathy, because of the nature of the product and the stories they hear and the people they try to help, the empathy they exhibit in terms of comments from customer is just outstanding. Paul: So, it's not only commercial, but to the extent that it's practical based on the information they have, they are advisors to the customers that call in and we have a high volume of calls that come in not necessarily about order standard things, but really what should I do? What about this product? Paul: The other aspect is we have a fairly rich library of customer reviews and the technology we use enables us to slice and dice some of the categories of the customer reviews and try to get to a gist of what's working versus not, whether it's from a product efficacy perspective or perhaps a defect of some sort. Paul: The dropper may not work exactly the way we wanted to and the like. So, we have multiple sources of information of customer contact. Stephanie: I think that's so key to be able to call in and actually talk to someone. That's the perfect way to develop trust is by having someone that you can actually get on a phone with and be like, "Okay, I don't know what to do now. Tell me exactly what I should be doing." Or same with reviews, being able to see someone who sounds like me reviewing the product just seems like a great way to develop trust all around. Paul: Absolutely. From a hiring perspective, I have lunch, a virtual lunch nowadays with every associate in my group at some point. Today I just, prior to this meeting, I had lunch with three of our associates just to kind of get a feeling of that. Paul: When it comes to our customer care associates, I've never met such a group of people that are truly empathetic to where they hear a story and they're crying on the phone with the consumer. They're doing everything. They have a wide latitude of actions they can take to help our customers more so than I'd had in the past in much larger companies. Paul: But they really have the right mindset, I think, as opposed to working in a call center. Stephanie: Yeah. That's so key and so important. Paul: Absolutely. Absolutely. Stephanie: So to shift a little bit into more of a marketing mindset, I wanted to hear a bit about how you guys are investing in different digital channels. What's working and what's not? Paul: Sure. Just the overview is that you may have seen our Trust The Earth campaign, which I loved, we started last fall that kind of instills what our brand messaging is. Basically, a lot of our marketing efforts go to that because again we're an emerging industry, we're maintaining our market lead, we want to convey a certain image, just a random stat based on our efforts here today. Paul: We have over 400 billion impressions from the various things we've done versus, I think our closest competitor from the stats that I've seen were about two billion and it dropped rapidly. So, marketing our digital efforts from a broad perspective are very effective and that shows in the context of where we are in organic search or educating the consumer, long ways to go. Paul: From a digital perspective obviously we're active in every social media component and we're very assertive in terms of educating our consumer through that channel, conveying our brand message. Paul: The industry is in a place right now, there are some restrictions in terms of how aggressive that you can market CBD on social media like on Facebook, for example, or Twitter. But that's not a real problem for me right now because for me we want to activate understanding and education and our brand story at this stage of our growth in the social media channels. Paul: So, a lot of our digital, aside from our paid media, which we're very good at I believe, a lot of our digital is focused on building our brand. Stephanie: How are you thinking about expanding into other markets? I think I saw that you were looking at going into a few other countries. How are you guys exploring that right now? Paul: Well, we're basically putting our markers out there. We have a staff of people who are very experienced internationally. I have a good deal of international experience as well from an Ecommerce perspective in retial. Paul: But one of the constraints still is the regulatory environment in that we won't sell in any country that obviously it's not allowed. There aren't too many countries that actually allow it. So, we're basically putting the building blocks in place if in case that would be our strategy to understand what the international market would mean to us. Paul: But it's still evolving because it's basically not allowed from a regulatory standpoint in quite a few countries. Stephanie: Got it. So now that we're kind of predicting our future a little bit, I'm wondering what kind of Ecommerce trends are you excited about or preparing for right now? Paul: Well, in general, like I have for a number of years it's the technology keeping up with my visions of personalization. In the perfect world I'm interacting real time with the individual consumer in the context of whether we're educating them or guiding their journey and the like and the technology is starting to catch up with that capability even at a company of our scale. Paul: So, that's the trend that has been there for a little while but the promise has been there, but the reality is starting to catch up. The other one I mentioned is using deep technology to a point within certain boundaries to understand our customers behavior and needs and wants and applying, point number one, the personalization with that. Stephanie: Yeah. That makes sense. Is there any new tech that you're experimenting with right now that you guys are loving? Paul: Well, I've experimented with in the past in terms of client side speed of devices. Every Ecommerce and you know all the tropes about how conversion is impacted by site speed and page loading and all those different things. Paul: But what I've been enamored of in the past couple of years is utilizing technology to tailor the experience on whatever the device our consumer has. You know there's somebody out there who's still on dial-up, if that still exists. Stephanie: You caught me Paul. Paul: With a new browser, right. It doesn't matter how efficient your site is or your servers are like, you have to tailor the experience, strip down the page load, the content, rejigger the Java script on the fly depending on that individual's device because as far as they're concerned, they may have a iPhone 5 that hasn't been updated in five years but they still like that experience. Stephanie: Yeah. I completely agree. That's really important because I think a lot of people assume that users are always on a newest and the latest and greatest. The one thing, yeah, I had, let's see, we're doing a study on I think Google maps users in India and the majority of them were on such outdated versions that they were never seeing updated streets or an update at all in maybe a year or two. Stephanie: I think it's just a good reminder that a lot of people are on older versions of things, not just in other countries but here too. Like you said, some people still use dial-up. Sowe have a quick lightning round coming up. But before that, I wanted to ask you one last question because I love your excitement towards the company and your energy behind it and I wanted to hear what is the best day in the office look like for you? Paul: The best day in the office, let me think about that for a moment. Stephanie: Yeah. Paul: As I mentioned before I'm usually willing to go every day. It's when I'm in the thick of it, I'm a great delegator I believe, and I think the people who work with and for me would say so. Paul: But I'm most happy when I'm in the thick of it, not being Mr. Executive and my people interacting with, like a peer to some degree, in terms of coming up with ideas, debating certain concepts, making things happens. Paul: It's still small enough company where many people I'll be a jack of all trades and that's where I've shined in my past of, okay, rolling the sleeves up and figuring it out and having to learn things. Paul: Many of my jobs have reflected that. So, that's when I'm happiest, when I'm learning something new. I think I've been told I'm really, really curious to a fault. I ask too many questions sometimes. Stephanie: I think that's a good thing. Paul: Yeah, I guess so. But that's what jazzes me, being in the thick of things, making things happen. Now having said that, as a C level executive you have certain programs and responsibilities to create a conducive environment for your people to work in to make them feel trusted, to stretch them to the extent of their capabilities giving them a vision. Paul: On the other hand, I've always been a believer of an executive being able to walk the talk having done something. Being able to do it, without actually doing it. That lends a certain amount of credibility in your interaction with your staff. So, I think that's very important. Back to your point, that's what makes me happy is just being in the thick of it. Stephanie: Yeah. Yeah, I completely agree. I like that idea and I heard a ratio or it was a metric that an executive used called the say do ratio, and it was how much do you do what you're going to say you do, and that's how he gained the trust with a new company he was joining, was he actually tracked it. Paul: Well in a small company I think my first interaction with an associate at CW is riding up the elevator that Monday, they had heard of me, and they asked my name and they heard that I was a tech guy. I was really the Ecommerce business guy and tech guy and they asked me about an email problem they were having. Stephanie: A personal or a company one? Paul: A company one, yeah. Stephanie: Okay. Paul: "I can't quite get this to do this." It was a sales executive or a sales manager that we had. She asked me a question not knowing exactly what I did so I spent a half hour tracking it down and getting back to her. Paul: Later when she learned, you're in charge of Ecommerce and tech and all that stuff. To me, in a small company like ours, you have to be personal, you have to be willing to help anybody with anything and follow up on it and get it done as opposed to always delegating and there's a balance obviously in terms of the work balance. Paul: But you have to show that direct interest in everybody's issue in what they're doing. Stephanie: Yeah, I love that. That is such a good mindset to be in, like you said. Especially coming from a larger company where employees might be like, "Oh this guy is going to just delegate everything," like showing them you're willing to get your hands dirty and help them with their needs and stuff. It's also crucial. Paul: Yes. Stephanie: All right. Next we have the lightning round brought to you by our friends at Salesforce Commerce Cloud. This is where I'm going to ask you a question and you have a minute or less to answer. Paul: Okay, lightning round it is. Stephanie: Are you ready? Paul: I'm ready. Stephanie: Roll up your sleeves, get ready. All right. Paul: They're already rolled up. Stephanie: First, I'll start with an easy one. Paul: Yes. Stephanie: What's up next on your Netflix or Hulu queue? What are you watching these days? Paul: On my Netflix queue let's see, geez I don't watch a lot of TV so you're going to stop me. I have 30 seconds left. Mostly about historical dramas. I've always wanted to watch The Crown, which everybody has watched. So, that's probably next on my queue. Stephanie: Cool. I haven't watched that yet. You'll have to let me know how it is. Paul: There you go. Stephanie: All right. What's up next on your travel destinations when you can travel again? Paul: Wow. When I can travel again? I'd like to go back to Tokyo. I've traveled so much in my career personally. One point I spent about 50% of my time overseas. Stephanie: Oh my gosh. Paul: But Tokyo because I was born in Tokyo. Stephanie: Cool. Paul: And an American descent. But when I traveled I was always able to get there and see my cousins three or four times a year. But it's been a while. That would be my first place to basically get back to my roots. Stephanie: That is a good one. I love Japan. Paul: Yeah. Stephanie: What app or piece of tech are you most enjoying right now? Paul: I'm most enjoying, this is an odd app, is a password saver. I won't say the name of it, but I've been searching for the perfect one because I'm all about convenience and security and all those things at the same time. So, it's an odd choice but I found the perfect passwords saver. Stephanie: Yeah. That is actually a very good piece of tech. We recently implemented that at the company not too long ago and I was like, "Wow, this saves a lot of time. Who knew?" Paul: Absolutely. Get rid of the sticky notes. Stephanie: Yeah. All right. If you were to create a podcast, what would it be about and who would your first guest be? Paul: My first guest I'm thinking big. Stephanie: Go for it. Paul: Because I'm thinking really, really big because I'm enamored of her career. I was actually at her first rally, Elizabeth Warren. It tells you a little bit about politics and no offense. Stephanie: That's okay. Paul: But I was still in Boston, I went to her first rally and I was just enamored, I've always been enamored of her and not withstanding what happens in the near future. I would just be fascinated to talk to her about her career and how she made that mid career shift and the [inaudible] plan. Stephanie: That's cool. So, it would be politics focused or more human centric on what's important when it comes to you? Paul: More human centric with a tinge of politics because I am interested in politics. Elizabeth Warren would be it. Stephanie: We could get her on the show. I would make that happen for you. Paul: You could make that happen? Stephanie: Yeah. Paul: That would be so cool. Stephanie: I could do it. Elizabeth call us. We're ready for you. Paul: Absolutely. I remember I've actually seen her a few times, in the crowd obviously. The last time was at a protest at the Boston Common and she was quite compelling in her speech. Stephanie: Well that's great. I will have to see if I can find that online. Paul: Yeah. Stephanie: The last hard one which you've kind of already answered this, but I'll throw it anyways at your way. What one thing will have the biggest impact on Ecommerce in the next year? Paul: I think the biggest impact is the turmoil going around the big guys whether it's Facebook, Google, to some degree Amazon. What is the regulatory landscape, what is the antitrust landscape, how will they evolve, how monolithic will it be? Paul: I think I actually think about that quite often in terms of how do we enact with them, do businesses, make the leap into Amazon as a third party do, how do the algorithms evolve from a group perspective. How does privacy work? Paul: That really weighs on me in the context of thinking through how do those outside forces that are so monolithic in the tech industry impact Ecommerce. Stephanie: Well that's a big juicy one. We'll have to have a whole nother episode just to talk about your thoughts on that. Paul: Right, right. Stephanie: Well Paul it's been such a pleasure having you on this show. Like I said, I use Charlotte's Web. I've been around it for a while and I really appreciate you coming on and taking the time. Where can people find out more about you and Charlotte's Web? Paul: Well obviously our website, Charlotte'sWeb.com and I have a pretty fulsome linked in profile that shows you how haphazard my career has been but it's been a fun ride. Stephanie: Yeah. That's where I found out all about you. Well thanks so much for coming on. We'll have to have you back for round two in the future. It's been great. Paul: Absolutely enjoyed it. Thank you very much.
Idea y lectura: Quique Pesoa. Selección: Pancho Mondino. Las aventuras de Sowe: Cuento africano.
Welcome, everyone. It is now time for COVID Episode 6.0. We have an incredible special guest this time, of course, I'm Eric Rieger with your host, Dr. Kenneth Brown. But today, we have Aubrey Levitt. She is the CEO of Postbiotics Plus. She's very much into research and an incredible entrepreneur certainly knows a lot of the people in the scientific community that have inspired Ken and I to dig deeper to look further. Without further ado, Ken would you like to say hello to Aubrey, and we'll get started.So you can imagine my excitement when I found somebody that was discussing postbiotics also. So Aubrey, thank you so much for coming in. Eric, do we have any...we need to shout out to our sponsors real quick? No, we don't have to do that. We just did that. You're all you're all here.So Aubrey Levitt. Oh my goodness. This is so cool. I felt like I was alone on an island discussing post biotics and then I have this little routine. I'm a very routine type person. I like to work out and go to the sauna. And I do a little mindfulness meditation. And then I just kind of scroll for the last little 10 minutes on podcasts and I just typed in postbiotics and I couldn't believe it. The CEO of postbiotics plus I'm like, not only does she know about it, she's an entrepreneur. She's smart. And she's got like, and then I went to your website, I'm like, she's got like six PhDs working for her like, holy cow, we have got to track this woman down. So I apologize that I stalked you. But thank you so much for coming on the show.No I was so happy about that. It's so nice to have somebody else on this island with me. Yeah, we put our stake in the ground like postbiotics and then echoes for a couple years, just looking back but no, it's very...So we're calling this COVID episode 6.0 because although we're gonna talk about the microbiome I want to let you in on something that you're doing. So congratulations to you and your desire to go through science first, hire these PhDs make something effective because you're going to change the world like I believe that we're helping to change the world. A article just came out this month, discussing the gut, the actual title is this gut microbiota and COVID-19 possible link and implications. And then another one just came out that said a comprehensive review on the effect of plant metabolites on Coronavirus. Plant metabolites means postbiotics and then somebody that we will get you in contact with is a PhD that we're working with her name is Silvia Molino, she did it to get her PhD. Her postdoctoral study is so cool. She actually looked at invitro digestion and fermentation of stable polyphenols. So she was able to do an in and of course, invitro means in a lab. So she was able to show the postbiotic effect once through digestion and then once the microbiome comes in contact with it. Absolutely brilliant and so cool. So COVID you're making a difference!Yeah. All across the board. No, yeah, I just want to say that one of the things that started this fascination for me was you just look at fermented foods, right, which are full of postbiotics and how much of a role they have played in every culture. And we may not have known why in the past, but when we're looking through the lens of the microbiome, we can see maybe a deeper into what's happening here. You know, I know people know probiotics and they know prebiotics of fiber. But when the probiotics eat the prebiotics, then this magic happens. And that's what's also happening in your gut, right if you have all those elements working.Yeah, totally.And I think why and what I've seen also why it directly relates to COVID is, you know, people are getting are at risk for secondary infections. And also people are getting antibiotics and whatnot. And that directly destroys the microbiome as we know, which leaves them vulnerable to being populated by whatever's there. And, and weakens them.If I'm knowing that kind of research and listening to the PhDs while y'all are constructing the studies, and or the clinical trials to find out what is actually going to work. What are some of the endpoint measures that you that some of your PhDs are examining? Is it because they're looking for what the bacteria will do with the things that you present like postbiotics, as you mentioned before, and how do you measure that, is it like short chain fatty acid stuff or what...We were looking specifically at one thing and just diversity overall, so we were looking at a point of injury. So the one because we wanted to kind of pare it down to. Okay, we know, we're researching the microbiome, and we're looking all these various things, but it's a complex ecosystem, right. And the one thing we do know is that when there is a lot of diversity that always correlates with health. And so we really pared it back to that of okay, but in our modern lifestyle, we have many, many things that affect that diversity and really, you know, strip it. So we looked at antibiotics first in our first study to say antibiotics is one of the harshest things that wipe out gut diversity and leave us susceptible in this window afterwards to either an opportunistic, you know, pathogen taking over or maybe just not recovering to the diversity that we had before. And so we did a study our initial study was to look at these antibiotics because think about it, also, people are coming in for maybe a sinusitis. So having their gut wiped out is a, you know, side effect that is not intended. It's a consequence that's not intended. So we gave them a fermented herbal product, which is full of postbiotics, because essentially, we put probiotic bacteria with the herbal components and it's breaking them down with we gave them that with some live probiotics as well. And we had a control group and we we took their stool samples to see if we are protecting their diversity. So right when they got the treatment, and then you know, all throughout the treatment and 10 days after, and we saw Yeah, so the endpoint was gut diversity is looking to see if the ecosystem was intact.I couldn't agree more and Brown we've talked about this in the past. And of course, we've seen this in the hospital. Oftentimes when people are given really powerful antibiotics and they come to the hospital. Unfortunately, the end result is often c diff, and it's exactly what it does. It goes through it wipes out all of the bacteria we and it tears down all c diff is all that's left in incredible diarrhea which persists forever so that you're certainly speaking I think that bringing up c diff is probably the most extreme version of lack of diversity because you wipe out everything but one particular bacteria that then populates so it's almost like having a neighborhood where only one family dominates and they decide what happens well c-diff kills people. It's very serious. I'm a huge as a, as a gastroenterologist, I reluctantly ever try to put anybody on antibiotics and I see So my research was in bacterial overgrowth SIBO, which is, which is a consequence of antibiotics all the time. My classic patient would be somebody that said, I got a sinusitis just like you said, five years ago, took this big round of antibiotics and I've never been right since. And that's that's the patient comes to me as a gastroenterologist.Yeah. And I was that patient because when I was a kid, I had antibiotics probably every week for years and then I had to go in and have two weeks straight of antibiotics, because I punctured a lung. And so they put you on IV antibiotics. And you know, ever since then it was just sort of this imbalance that couldn't get. I couldn't figure out how to right. And I didn't even know because that was sort of so early on. It was just this uphill battle that I wasn't aware of. So that was one of the things behind of like, you know, I could do everything perfect, but the moment too much stress would come on or whatever else would happen, I would fall back on my resiliency wasn't there, the normal resiliency that you would think you would have.So I could talk postbiotics all day, but now you just got me super intrigued about Aubrey Levitt. And how I built this, how does a woman this powerhouse CEO doing this? You just said you essentially had a very traumatic childhood, what was going on?Well, you know, it's a bit of a layered story, but it was I think it started also with this more, you know, trauma when I was a baby of someone had broken in and I actually had a memory of it, which is even weirder, you know, with a gun, but it put me on this hyper vigilant, very stressful response for years after where I was watching the window and the door couldn't sleep. And you know, this leads to an increase in illness where I was having strep throat probably every week. And I'm only putting these pieces together now actually looking backwards retrospectively, but you have these series of illnesses that which lead to pneumonia and then lead to puncturing a lung. And this is all pre second grade, you know, that happened in second grade. So you're on, you know, just a massive amounts of medication, and not compared to maybe some to what some other kids are having, but it was a lot for me at the time.I mean, I would argue that getting antibiotics that often could be one of the most traumatic things that somebody could do because you will never be able to rebuild this microbiome.Yeah, it becomes and then you only realize later how much it's really affecting you. It throws off your hormones, it throws off your immune system throws off, you know, all sorts of things that were just out of whack with without a real explanation. You know, you'd go to see these various doctors and they couldn't pinpoint what was the root cause.Wow, how are your parents through this whole process?You know, I don't think anybody thought anything of it at the time, right? They were actually very healthy and very conscious of all these things and did their best. But, you know, what are you going to do when your kid has 104 fever every other week? Right? I mean, you just don't really have a choice.Yeah. Wow. And that is wild. So I would, I would even couple that did on top of that. On top of the biodiversity that's being eliminated through long term antibiotics, you've also got, I mean, the stress of anxiety, which is obviously something that you're referencing, if you're staring at a door or window as a young kiddo, and it persists for days. I mean, the time to repair is constantly being thwarted by your body's vigilant state of trying to always be in fight or flight, there is no repair time. That's pretty wild.Yeah, and I don't think people realize how much stress wears on their, their immune system and their body and just like you're saying, it doesn't give you that rest and digest time to recover, which is very essential, you know, to bounce back. So. And I think also that got me very interested in like the gut brain response and how that vagus nerve talks between the two because you're just always reacting. Right?Okay, so we're both smiling because this is just right up Ken's ally. This is exactly whatI just think it's hilarious. This is the first time that we've actually talked. And you're literally mimicking everything that we say. We are a kindred spirit here. We've been on the same island...studying the same stuff.Yeah, exactly. And so, you know, even when we when I created this first product, I think one of the issues that I was finding is that okay, I would take these herbal remedies, I would, you know, eat these great foods, but I still wasn't able to digest them properly or really utilize them properly. And because I wasn't seeing the results I wanted and when I fermented these herbs, what what was very interesting is I actually even felt a focus and a mood difference right away, which is how I got into this post biotic work because I thought, wow, they're like, I think there's GABA or something in here that is different than what was in here when you started with the original product.So you felt it almost immediately.Yeah, I did, I did. And I felt the difference. And so then I went and tested and that there was GABA in it. And also too, if I was actually feeling that and because it was a small amount, I mean and I can't be sure that's just a assumption on my part, but that got me really interested. I started talking to these guys out of corp, you know, Ted Dinin, and they were studying this essentially how the gut communicates to the brain through the signaling molecules and these neurotransmitters that are released through this fermentation process, even if it's in your gut. And so I just went down this rabbit hole and ended up partnering with the scientists out of Memorial Sloan Kettering. Now he's at NYU, who, who was also interested in the same thing of these metabolites. And not only they also signal to the other bacteria in your gut, so there's just this constant communication going on between everything. Not not to get too in the weeds,No, totally because this perfect, this is the conversation I have with my patients all the time, is when pharmaceutical companies and I'm not putting them on blast, but when pharmaceutical companies try and do something they tend to focus on on a molecule that they can patent. And what we're learning is that the microbiome is way too complex, where we're at right now with our, with our research, so you can do these giant stool studies. And so I get all these people that come from functional medicine doctors with these, these gi DNA analysis, and they're like, Yeah, do something like that we can do the test, you don't really know how to manipulate 100 trillion bacteria. Exactly. And so what I tell everybody is, we do know that if you can diversify, they will figure it out. Meaning they when you have a proper diversification, a proper signaling mechanism where they will keep control of each other, and they send signals to your brain, we now know Eric and I did a whole episode just on the negative effects of short chain fatty acids, when they're out of proportion, meaning butyrate being real good. But yeah, if you have too much acetate, if you have too much propionic acid out of proportion, that crosses the blood brain barrier and creates that that gut brain situation. So it's all about just let your body let those microbiome, figure it out. We're not going to out think them.Yeah. And that's, that's also something that really excites me about this whole field is the ecosystem approach, I think is really an opportunity to look at medicine differently than how we've been looking in the at in the past, like this lock and key approach is doesn't work as you're saying. It's sort of the it's very complex, it requires more systems medicine approach of looking at how, if you touch this point, it affects this whole area around it. And I think it's also to me, the one area that's speaking to all different fields, you know, it's speaking to Western medicine, allopathic medicine, speaking to functional medicine, and it's kind of everybody because we don't know exactly what's happening here. But we all agree, it's important, and we all agree it matters. And that that hasn't really happened before. I mean, you guys are the you're the doctor, so maybe you could speak to that more but that's, that's what I see happening. And it's also saying we can't outsmart it. We have to work with it.Yeah. And that's where the whole, that's where I got really interested in the whole postbiotic thing because that's when I started doing. We started realizing that when, when you start decreasing the inflammatory response in the body by eating a different type of diet, I start asking why. And then that's when I started meeting scientists that said, Oh, it's because you're producing, urolithin or you're producing, you know, now a GABA. I didn't realize the GABA. So that's what's so fascinating. So I'm a doctor. And I imagine you've got what six or seven PhDs that you're in this postbiotic thing. What is how did you end up you were sick and then then you sort of jump forward and said, then I started this company. How did we get from there to here?Yeah, God, it's been a windy road. So I you know, I was a, how do I say this? So i i got obsessed with the science part because I always do have to measure and kind of look at...okay, starting with an idea of something that I may feel in myself or that matters to me, but I wanted to look at, okay, how can we measure this in a larger population? Like, it's not enough for me to I didn't want to go out there and just create a product and see what happens? And I guess Okay, so one step back, I do have a background in pharmaceutical advertising and marketing or whatnot. And so it started there. And I was working those jobs and I thought, okay, I, this is not what I'm going to look back 40 years from now and be happy with what I created. I wanted to go out there and solve a problem. And then once you create that solution, then I have to go back and measure and make sure it works. So that's what led me down the science path. And it just it wasn't necessarily the intention of starting a company. It was always coming from solving a problem and wanting to find the answer that didn't already exist. And if you're looking for an answer that doesn't already exist, then you have to test that answer multiple times before you go out there and offer it to somebody else. So, that's sort of the windy road there, I guess.Well, I'll tell you what that is, is that's you've when we you've said several times, allopathic and naturopathic boy, if there's ever anybody who I would not believe would somebody with a marketing background in pharmaceuticals that came up with a novel idea, usually its market first we'll worry about the science later. We're going to make cash on this thing. I've gotten a lot of flack for that. No, not flack at all. I'm giving you so much props you lead with science first. I mean, that is amazing. Especially because you come from a marketing background, holy cow.But to me the best marketing is truth and honesty. Right? And that speaks for itself. And so I was not interested in this...okay, you have this end product and you put a shiny package on it, and you hand it over somebody it's like how many of the layers can peel away so that you really have a clear understanding of where something starts and what the thought process is behind it and you and you just communicate that clearly at the end of it. And that's that's where I think things are going even on a marketing standpoint, but he you're just telling a clear story of why you did it and then what it is and why it works.I could not agree more I think the most stable marketing is knowing that your story is true, can be proven, can be reproducible. Generally, those who just flash in the pan the the charlatans are always revealed over time and then it's just it's just a trend or a fad that fades away but what you're doing is very much in line with what what drew me to work with Ken it's this is what I believe we'll figure out how to tell people about it later, but this is what's working and that made a lot of sense to me.And and even if it does, if it works the other way, do you is that something you really want to be a part of or like is that like I would lose interest over time. So doing it for me more than anything. And then I had to turn around and be like, okay, now how do I find a business story around that that other people get behind? Because I want to do the science for me, because that's what I need to move forward. So it really came from that place, read more than anything else. And to say, Okay, how do I get scientists that are smarter than me that are gonna think they're gonna challenge me? And then we're going to do the research around it and find some answers.There's so much similarity here. You being a CEO now, I had no business background, and now I'm in the throes of essentially, you know, I mean, it's a five year startup and I realized that Apple was a 20 year startup and Right, exactly 20 year startup and all this other stuff. So you you get that that side of it. I was super impressed with your team. I mean, you are just filled with PhDs and a couple MDs.Yeah, yeah, we got really lucky of and at this point, everybody's kind of donating their time. Like they've got on board out of passion. And that's what I think is even more exciting is that they believed in the process and we just kind of found scientists that were really obsessed with what they call this ecosystem science and looking at how these interactions happen in the microbiome. And I love the idea of ecosystem science that encompasses so much and it actually flies in the face of what Ken and I both kind of find challenging with, unfortunately, the pharmaceutical world which is just trying to find that one little bitty active molecule to try to solve all of the issues with that because it doesn't generally work that way. That being said, what are the goals with the company and utilizing ecosystem science? Where do y'all want to go? What what is what are some some pinnacle finish lines for y'all?Yeah, I mean, what's so there's two things that we have really exciting on the horizon and one we we are working now. We just talked to a doctor at Memorial Sloan Kettering and what the research they've done at Memorial Sloan Kettering is a cancer hospital. And they really looked at how diversity affects cancer patients. And that's been something that was, you know, a long term almost impossible thing for me and and the fact that we're actually pursuing being able to do that is exciting. And what they found is that so they did some FMT studies there. And they really found that if a patient comes in and they have higher diversity, then you know, when they go through their chemotherapy, and then their antibiotics and the most severe treatments, for the third, specifically working with bone marrow transplant patients, the patients who have the higher gut diversity do better. They surv...they're more likely to survive, it actually affects survival rate, and it reduces complications. And so this has sent them down the path of really looking into what can they do to protect the gut diversity and help these patients and so one of the questions they asked which I found fascinating is okay when you receive high doses of chemotherapy and antibiotics is there really anything you can do, or is your gut so destroyed at that point that it doesn't matter? And what they found was actually even a little bit helps these patients and helps their survival rate. And what that means is even if there's no intervention, so they may just happen to be someone who bounces back better than somebody else. And so, and they bounce back to a just slightly higher level than the other patients whose guts destroyed that slight increase in diversity, they do better. So that means even if they eat a better diet, they're potentially going to do better, which is to me huge because you can come in with something that is a more dietary or intervention and improve their outcomes. And so again...Very, very interesting and very congruent, Brown, with what, what you've been talking about even back to the inception of Atrantil. We, we have what we think are these incredible polyphenols this polyphenolic blend to feed bacteria. But, you know, the opposite needs to be true. Also, if if the correct bacteria aren't there to be fed in the right ratios, then we're just not going to have the byproducts, the postbiotics that we need for the body.Yeah. So Aubrey, so I'm sitting here listening to you, and I'm thinking, okay, so we talk about bio diversity and all this stuff. But the reality is, is that the bio diversity leads to this complex cascade of things that happen. Yes. And if I've got in my world, gastroenterology, I've got patients that have their colons taken out due to ulcerative colitis, due to cancer, due to different things. And we've actually talked, we've got one of my graduate students, actually, Angie will be very excited to know that you came on. I've got a graduate student that Eric and I work with carefully, and we started discussing this that well, what happens nobody's talking about If you don't have your microbiome, how can you make sure they have sufficient amounts of butyric acid? How can you make sure that there's urolithic come out there? How can you make sure that now Gaba and now we know that are they getting the appropriate amount of vitamin K, are they getting the glutathione things that we know that the bacteria break down, nobody's talking about that. And the ability to say, okay, during this acute process of getting chemotherapy, I would almost think that your particular product should be the protocol to ensure that there is something.Well, and that's what I think we got passionate about if there's nothing done to support the body to recover better when certain treatments or therapies are given and why not. So it's, you know, I mean, I think it brings me back a little bit to this COVID situation, what what's your best defense, your immune system, your own body, you know, and I think that no matter what you have, no matter what treatment you're given, your own body's going to be doing some of the legwork to get you back to where you want to be, or at least even to be able to handle the treatment better because a lot of these treatments are so harsh that they're also taking a toll on your own immune system or your own body in various ways. So, and we're not doing anything to help mitigate that or support the body as it's recovering. And that seems like an easy place to intervene and have because it's, it's gonna fall back on that on your body anyway.You know, I'm sitting there thinking about you as a young girl looking out the window, being hyper vigilant with the sympathetic nervous system, and then I'm thinking about a cancer patient that wakes up and goes, oh, shit, I have cancer. That thought sympathetic nervous system goes up. Exactly. Then a nurse comes in says, Remember you have chemo. Oh my God, I'm gonna have diarrhea, and nausea and vomiting. And I mean, you cannot think of a worse scenario, then and my, I mean, we've treated a ton of cancer, and the thought of the sympathetic nervous system going overboard the worries that are going on the financial stress, all this other stuff, it's very similar to the COVID situation. So similar,And that's our lifestyle these days, is this a high, heightened, stressful situation is we're constantly under stress. And so, and I think why, until you get something more severe, a lot of times, we're not thinking of what the effects of this are. But really the goal would be anytime you're sort of hitting a heightened stress, how do you balance that with also protecting yourself? And we're not really ingrained to think that way yet. You know, because it's having one round of antibiotics, we should be doing something to build ourselves back up to protect our gut microbiome. So that's why we looked into that in the study of like, how do you protect the diversity and make yourself and help yourself bounce back, right? Because that directly affects your immune system, which is suppressed during that medication and it's going to need to bounce back, you know, the microbiome helps with that. So that should be when you're in a stressful period when you get you know, because then we may not have it cascade into these larger problems, we start looking at it early. But then again, when you have the most extreme problem even then it helps you bounce back. And I, I just keep seeing this also vision in my head of the COVID situation of what happens when the whole world takes a break for a little bit. You saw how even like nature bounced back so quickly, right? Like the amount that we can all bounce back is actually incredible. If you just give a little bit of help...for a second.And I love how you're saying that because there's I have so many patients that when they they do something that let's say that they are...well, we've seen this. So Eric and I, we've we launched a program, Aubrey that we call the frontline program, because we believe so strongly that gut health, you cannot have a healthy immune system without a healthy gut. Because health begins there. And so we have launched a program where we're just giving away Atrantil because I know that it increases diversity. I know that it actually has anti pathogenic activity. I know this and we discussed it as a company, that we have a moral obligation to at least help the people that I'm with like I could, the thought that I could go to my hospital and find a nurse that maybe, you know, if somebody died, that maybe we could have just given them something to help, then that, that really that that drive starts getting me thinking about all the stuff that you're talking about, which is like, why can't we start doing protocols at a hospital that are essentially harmless, which is what you're talking about. There, the risk to benefit ratio, and it's insane the hurdles you have to go through. Like you had to find somebody at Memorial Sloan Kettering, you had to sit down, you had to go through meeting after meeting after meeting he had to then get passionate enough to go to the IRB to go to that. I mean, I've been there. And you're like, for God's sakes! Right. I mean, we're on the cardiac floor. The cardiac diet is pancakes and syrup and...Right, right. Yeah. I in and it's, it's kind of like Why not? You know, it's as you're saying it's why not do something that is going to do now it may help it may not in some situations, but why not?Yeah, we're going so far as we're giving away. I mean, we're losing a ton of money doing this just trying to make sure that if it does, if it can help, and we learned that it helps later, then I would look back at myself at this time and go you're a jerk for not at least trying to tell people. That's really great. That's really great.But it brings a question to my mind, Aubrey with your PhDs and we kind of set the stage here a little bit. So medicine in its early day was all it's all predicated. All the information we have is predicated on people doing experiments it's how we, we came to find everything and then ultimately which seemed like that we're at this intersection where innovation which might occur outside of, you know, the small little nucleus of companies or a handful of doctors is just summarily rejected until finally, over time, it's finally accepted because it happens to work for for someone else, or it's disproven and it doesn't work at all. But what inspires your PhDs to work with a company that's essentially helping challenge the status quo by using natural solutions? Because I know what works for Ken and I, it's because we see people smile and get real relief after trying for so long. So that's an easy one. But what is it about the PhD at that level who's like, you know what, I'm going to go to work today and keep challenging this because why?You know, that's great question. So I think a couple things I do think the microbiome has really opened the door to it's almost looking at it through the lens of the microbiome being complex, and not necessarily as much what the input is, because when you're looking at postbiotics, it kind of takes it one step away from like whether it starts as a natural product or not. I also think this next generation of scientists is they're very, the ones I'm meeting now are very interested in how can I make a difference? How can I not just stay in the lab? And how can I put something into the world and see that research be realized? And I think I happen to meet scientists that were passionate about, okay, this approach of taking the one missing bacteria, or this group of missing bacteria is not going to work. And they were willing to kind of stand on the edge and say that and my co founder who I work directly with, he did some research in Japan and you know, overseas, so I think it really opened up his eyes to hey, there are these things that have been studied for a long period of time that have been used with patients, but it just wasn't under a scientific rigor. So what happens if we look at that information and we start putting it under the lens that we look at other scientific remedies, what will we find? And it's more of just an openness to asking that question, and not really saying, okay, let's pick something more natural. It's more just like, okay, let's open our door to this wider range of things, whether it's natural or not. Let's look at what works.You know, I love how you say that. Let's open the door. Because what I've run into, which I'm sure you have run into, is what I I call cognitive dissonance. If somebody believes something, and they don't want to think about anything else, you described it as opening the door, just look outside and see and keep an open mind about that. That's really cool that you found people like that because when you get up a team, one thing that has been really neat about this whole COVID-19 issue is the collaboration of the scientists around the world. People are running with...people are just sharing data. And they're just saying, hey here, just what can you do with this? And this is, I think that the collaboration that's going on right now with you and your team is so cool, because this whole idea of opening the door and saying natural solutions and what is natural the most, you almost it has this implication that, oh, I'm going to try something unusual. And what you're saying is no, we're going to use our body and we're just going to feed it what it wants and allow the bacteria to do what they do, which is the most basic fundamental thing you can do for your health. I love that.And it's also not looking at the two extremes, right? I think, you know, just because something's natural doesn't mean it's healthy either. I think that's that's pretty clear as well, I you know, that there's, we can't jump to an extreme on either side of this. It's like okay, we can have a wider array of what we're looking at to support the body and then we test it and that's it. So what got the scientists I'm working with fully on board was our first study, we had a control group and we had results that were surprising to all of us because we went in saying, we don't know, maybe this could work. And then we got the results from the first study. So that's really what sealed the deal. Not not any kind of hope around it. Right?Yeah. Let me pin you down a little more. I know that Eric poked you a little bit here. But I'm going to take you one step further. So well, I want to know the because I'm, I'm much like you I'm into the science, but also own a company. And so I'm curious where Aubrey sees the business side of this. Where do you see that going? And you already said that science. You're correct. You're helping people. So morally, you're on the right place, but you also have to pay these six PhDs you also have and, and the beauty of having a successful company is that you can hire more people, more people can can can get insurance more people can, you know, there's nothing wrong with taking a beautiful scientific idea and turning it into a successful company.Yeah, yeah. And I and I tend to think of I prefer building a company where maybe there's a bigger hurdle upfront. And then hopefully, once you get over that, you're gonna have an easier time rather than sort of getting out the gate and meaning if you do the science, you get the credibility and you'll get people behind me and that could be your marketing that you go out the gate with. So what we're hoping is to get this next study done, which we hope we can get this study done with these cancer patients, which is more extreme scenario, right, and then we could put it as a medical food and that would be the hope and then you can also use it as an adjunct when these other medications are given because it's essentially 24% of medications affect your gut microbiome negatively, right. So really want to pay attention to when you're taking these medications, how do you protect it and I think also in these stressful situations, so the idea would be to get it as a medical food and then also take it when you take antibiotics and other things. And so it's not kind of it's when you need it right now like an ongoing every day sort of thing.Well, I see it as a not to have death by 1000 cuts, because I'm seeing going to my company, digestive health associates of Texas, I think that you have a relationship to Dr. Rogoff, one of my partners.Yep. Don't you?Yes, I do. He's a great guy. Yes.So we've got a Research Division that does pharmaceutical research. My background was in pharmaceutical research. That's how I went from that's how I discovered a a hole that they were missing and that a natural solution could fail. And that's very similar to what you did pharmaceutical marketing. Well, it would be really interesting that you got me thinking that I'm like, wow, we could easily do an inflammatory bowel disease study. And people that have had colectomies and see how they feel just a quality of life scale something super easy. Now you really got me thinking like, are they? Are they living their life with one hand tied behind their back? Because we took out their colons?Yeah, yeah. Yeah, no, that would be that would be very interesting to do. I would love to do that. And I think, you know, here's the other side of it if we find something really interesting in one of these studies too to be able to take a collection of metabolites to say to really look at what are what are the predominant ones that are sort of the this lever for the inflammatory or the immune response is is a way to go, you know, because I think we can dig even deeper into so my interest is not looking at okay, these bacteria are the ones that are responsible but which metabolites are responsible in which collection metabolites that can potentially trigger the system?Yeah, fascinating that you say that because I've met with scientists that are actually working for pharmaceutical companies trying to get the one metabolite. And they're trying to get the patent on that. And I just laugh because I'm like, so you get this so does it survive in the gastrointestinal tract? Does it is it the actual one that the bacteria can you have, like we talked about on our show, Eric, you can have too much of a good thing. Your everything has to be in balance. Eric frequently will hyperventilate when I work with him because he thinks that air is good for him, and he'll just do too much. He doesn't do that.One time I realized that shoes made my feet more comfortable. So I just I just covered myself in shoes. Really, really bizarre. Well, hey, I think that, undoubtedly and away from even just this, this, this COVID interview that it's obvious that we could find some synergy between efforts, but for everybody who's listening, anybody else who's interested in postbiotics plus, how can someone else become involved, get in touch with and possibly even help you find what your goals are as well?Yeah, I think the easiest way is the websites postbioticsplus.com and send an email through there and anybody that's interested in helping us move this research forward, that's that's sort of our biggest goal right now or yeah, that's that's the easiest way to do it. I think we're trying to do it in an organized way with a formal study and then we'll go from there, soWe will try our best to do that I have an ask of you though.What...oh noThere's gives and asks, I don't remember his name, but you've got some badass person at Baylor that's head of virology and micrology, microbiology on I saw that on your team on his page. I would love to get in touch...Oh Joseph. Yeah, okay. Okay. Yeah.You've got, I mean, from an academic standpoint, you've got a pretty heavy hitter page. That was a...We've got a good group.Yeah, I mean, like, I'm a I'm a nerd through and through. And so I was like, oh my gosh, look at this. Oh, yeah. And I start looking at the research. I'm like, oh my gosh.Yes, yes, we can. We can make that happen. We can make it, have you talk to him, so...Cool. Cool. That is awesome. Aubrey. For those of y'all who may not know she's the hardest working woman in postbiotics because we're talking on Memorial Day morning. So. Oh, yeah. Thank you so much for doing this. Yeah. Thank you so much for carving out time to visit with us. This was an incredible discovery of synergy between efforts and it's I mean, to me, it's just it's not only a relief, it's exciting to find somebody else who also realizes that there isn't just one solution and to find solutions, it takes a team effort and it's different thanNow we have a club. This is awesome. So so let's start a Facebook group and other things that clubs do I'm not much into social media, but okay, we'll try it. It'll just be awkward staring at each other. Secret handshake.How did this work again? Yeah. Awesome. Thank you guys for having me.I love the work you're doing. Thank you so much for everything Aubrey Levitt postbiotics plus. We're gonna try we're gonna stay in touch. We're going to collaborate like crazy. I've got some scientists you need to meet around the world, some crazy smart people doing very similar things. I'd like to meet some of your scientists, so on and so on. And I don't think that I think that maybe a collaboration between us could probably help out this crisis that we're going through right now eventually. Not in a not in an arrogant way. But yeah, I believe that you see it also that immunity starts in the gut. Yeah, can it can I say one last thing? I know we're, but there's a study. I mean, when you think of collaborating, there's a study. I think it's at Columbia right now that's looking at fiber and inulin, of how it can prevent secondary infections in this COVID thing, and I think there needs to be one in postbiotics of how we can look at.Well, the article that, that that that Sylvia did was really wild because she showed the increase in butyric acid, and it was tenfold. It was 100,000 fold, it was nuts, that I had no idea when you start looking at this where you can actually show this and then we start to I've got this, do you have a Mandalay account, the repository of literature? No.I'll hook you up with this. In fact, we probably team up I've got a I've got an enterprise level Mendeley account where you can just put literature, download literature and put it into files so that you you can search your what you want. So I could like go right now and type in postbiotic you know Sloan Kettering and your your stuff would pop up. It's really it's just it's just a way to collaborate with other scientists that I've really enjoyed so that we can do stuff like this.Great, great. Sounds good.Ladies and gentlemen, that's, that's COVID Episode 6.0 Aubrey Levitt postbioticsplus.com thank you so much for joining us and thanks to our sponsors atrantil.com of course ilovemytummy.com KBMD health and unrefinedbakery.com Aubrey, thank you so much. Ken-any last words?No, thank you so much for taking the time and and on Memorial Day you know not being out on a boat using proper social isolation taking the time to do a podcast. Thank you guys.Have a good one. Bye. Bye.Talk to you soon, bye.Oh, she she jumped out.
Hopefully you are all healthy, safe, and well. During the time off from sport and life, we are talking to players each week. This week: - Cherif Dieye - Omar Sowe
“And when you fast, do not look gloomy like the hypocrites, for they disfigure their facesthat their fasting may be seen by others. Truly, I say to you, they have received theirreward. 17 But when you fast, anoint your head and wash your face, 18 that your fasting may not be seen by others but by your Father who is in secret. And your Father who sees in secret will reward you.~Matthew 6:16-18 (ESV)Then Jehoshaphat was afraid and set his face to seek the Lord, and proclaimed a fastthroughout all Judah. 4 And Judah assembled to seek help from the Lord; from all the citiesof Judah they came to seek the Lord. And the Spirit of the Lord came upon Jahaziel the son of Zechariah, son of Benaiah, son of Jeiel, son of Mattaniah, a Levite of the sons of Asaph, in the midst of the assembly. 15 And he said, “Listen, all Judah and inhabitants of Jerusalem and King Jehoshaphat: Thus says the Lord to you, ‘Do not be afraid and do not be dismayed at this great horde, for the battle is not yours but God's.~2 Chronicles 20:3-4, 14-15Then I proclaimed a fast there, at the river Ahava, that we might humble ourselves beforeour God, to seek from him a safe journey for ourselves, our children, and all our goods.22 For I was ashamed to ask the king for a band of soldiers and horsemen to protect usagainst the enemy on our way, since we had told the king, “The hand of our God is forgood on all who seek him, and the power of his wrath is against all who forsake him.” 23 Sowe fasted and implored our God for this, and he listened to our entreaty.~Ezra 8:21-23Then the disciples of John came to him, saying, “Why do we and the Pharisees fast, butyour disciples do not fast?” 15 And Jesus said to them, “Can the wedding guests mourn aslong as the bridegroom is with them? The days will come when the bridegroom is takenaway from them, and then they will fast.~Matthew 9:14-15Now there were in the church at Antioch prophets and teachers, Barnabas, Simeon whowas called Niger, Lucius of Cyrene, Manaen a lifelong friend of Herod the tetrarch, andSaul. 2 While they were worshiping the Lord and fasting, the Holy Spirit said, “Set apart forme Barnabas and Saul for the work to which I have called them.” 3 Then after fasting andpraying they laid their hands on them and sent them off.~Acts 13:1-3
Where and How/Mission and Values of MVCVarious Passages Feb 9, 2020Introduction:A. We saw at our 75TH anniversary that God has given MVC a firm foundation ofdiscipleship for 75 years and going forward we want to be a church that is blessedby God so we can even be a greater blessing to each other and the world aroundus!B. To do that our desire is to excel still the more as a disciple making church.1. Thus, we are now doing a series called Transform – how God changes us atour core to make us even greater disciples and a disciple making church. Sowe want to position ourselves in line with where He is working!2. We also learned that unless God builds MVC as a greater disciple makingchurch we are laboring in vain, so we want to do our due diligence anddeeply depend upon God!• So what are some of the things that need to change at MVC for us to be an even moreeffective disciple making church to be a greater blessing to each other and the worldbeyond these walls? Let’s start withI. MVC MissionA. Our Mission over the last number of years has been bringing people to Jesus andbecoming more like Jesus! We want to tighten that up a bit after we did a wholeseries on discipleship a year ago and learned that a disciple is simply someonewho follows Jesus and impacts others.1. We saw that from the great commission, the meaning of the word discipleand what Jesus called his disciples to, “follow me and I will make you fishersof men” –2. Following Jesus, impacting others is exactly what a disciple is and does!B. So our mission going forward is simply: following Jesus, impacting others!1. This is what we want to excel in still the more.2. Repeat!C. Let me expand just a little what that looks like – First, following Jesus1. To equip believers to be passionate followers of Jesus committed to growingin Christlikeness,2. The Great Commandment tells us to love the Lord with all our hearts andRomans 8:29 tells us that God’s goal in our lives is to conform us into theimage of Christ. We learned just last week that God is transforming us intothe image of His glory, from one degree of glory to the nextD. Impacting others1. To raise up the next generation of disciples!a) God’s Word repeatedly calls us to raise up the next generation but alsofor us to thrive as a church for the next 75 years it is essential that weraise up the generations after us2. To radically impact our communities through the hope of the gospel, one lifeat a time, one step at a time.a) That fulfills our call to make disciples of all nations and brings it downto a very practical level for each one of us to impact those around us.• So with a tighten target of where Jesus wants MVC to go, we need to adjust somekey principles and practices to get us there. These would be …II. MVC ValuesA. Mission driven - mission is why we exist1. We believe that we carry the hope of Jesus to the world. We have beenplaced in our church and community for the sake of others. When each of usplays our part families are strengthened, believers grow, the hurting arehealed, the lost are found, and our community is blessed.2. We just spent a lot of time on the mission, our destination of following Jesusand impacting others. What we mean by mission driven is what ultimatelyleads us in our decisions is our mission and becomes the focus of our work.What we align our work and ministries around is the mission. What we wantto be intentional and strategic about is the mission Jesus gave us!B. Grace+truth - Grace+truth is our context.1. We believe we all need grace and truth. How God meets us in our brokennessis how we engage one another in our current culture.2. We learned in the book of Revelation that Jesus wants His churches to bechurches of both grace and truth3. We learning in our Christmas series that right at the heart of the glory ofJesus is grace and truth John 1:14C. Future focused - the next generation is our sight.1. We believe our legacy is to raise a generation that knows and loves Jesus. Weleverage our opportunities to help the emerging generation find their place inGod’s story.2. While we have a special focus on young families, we all have a generationthat is younger than us both spiritually and age wise. There is someonewhom each one of us can take what we learned in our stage of life or spiritualgrowth and pass onto someone who is coming up behind you.a) We are not just talking about 70 year olds working with 15 year oldseven though if God leads that way all the betterb) There are people in their 70’s who know people in their 50’s and 60’swhom they can help prepare and equip for the next stage of life. Peoplein their 20’s that can help teens. We have every age between, above andyounger than those ages that can focus on their next generationc) There are also mature believers in Christ that can help a new believer inChrist grow their roots in Jesus and there are new believers in Christ whocan help a lost person find Jesus.d) The point is that we all have someone age wise or spiritually that we canhelp prepare for the next stage of life or growth in Christ.D. Together strong - together is our vehicle.1. We believe we are better together. We are committed to connecting inauthentic community where discipleship takes place, burdens are carried andeach is spurred on in our next steps with Jesus.2. None of us grows in isolation we need others to sharpen us and us sharpenthem.3. Even Jesus sent out His disciples in twos when He sent them out to doministry and the great apostle Paul went in teams.4. We need to live and grow and serve together in the family of God andindependently or in isolation. We have been designed by God to live anddepend upon community. To do otherwise you do it to your own hurtEphesians 4:15-16E. World changers - transformation is our destination.1. We believe our world is changed one life at a time. Every life matters. Everymoment is an opportunity. We are sent ones (missionaries) bringing the love,life and truth of Jesus to our community.2. We saw the reality of this in the video by Ron Hutchcraft on our 75th when asa child he came to the children’s programs at this church and was saved.Ron has literally touched thousands upon thousands of lives since thenthrough Youth for Christ, businessmen’s ministry and now his ministry toNative Americans here in the United States, not to mention his radiobroadcast, which many of us have heard.3. Every life matters, whether a child or a senior, every moment is anopportunity to minister to someone whether at church or work, school, homeor play4. Every one of us is a missionary/pastor not just the paid professionals atchurch. Ephesians 4:11-125. So when everyone of us at MVC sees ourselves as God’s evangelists andmissionaries, in our home, school, work and play places with every personwe engage. Seeing every interaction as an opportunity for a conversation oract of kindness to continually prepare the soil of their hearts. When someonecomes to Christ we have no idea of how God changes their life and theirworld – everyone they touch and every place they go.6. We truly can change the world by changing one person’s world, one life at atime, one step at a time and leave the results to God as He takes it from thereto further His work.III. ConclusionA. Turn to Read Matthew 4:18-22B. Following Jesus to be someone who impacts others means we need to leave whatwe are currently pursuing to follow Jesus. It is an individual decision that eachone of us must make. Bottom line it is a matter of priorities. Will we seek Godand His kingdom first or will others lesser things keep us from that?1. The disciples were fishermen who left their jobs, their families, theirbusinesses, and their possessions, literally everything to follow Jesus.2. What do you need to leave to follow Jesus?C. That decision of just 12 men forever changed their lives and history. What doyou think God would do through a church of 500 people who said we are leavingeverything to follow Him?D. This morning I want to let you talk to Jesus about what you heard!1. Some may be ready today to say Jesus I’m all in! Today I am giving up__________ to follow you with all my heart.2. Others have lesser things than Jesus controlling your heart, you want tofollow Jesus but these things have a strong hold on you. Would you presentyour entire life to Jesus and give him the freedom and right to break the holdthese things have on you and to make you a wholehearted follower of Jesus.E. As you meet with Jesus, consider this picture and ask yourself what is your teddybear?
TransformedRomans 12:1-2; 2 Corinthians 3:18 Feb 2, 2020I. Introduction:A. So we are one month into our New Year’s resolutions – how are they going?1. Resolutions are all about change, things in our life we would like to seechange. The great majority of them have to do with external things in ourlives – Save more money, exercise more, lose weight, learn a new skill, spendmore time with family etc.2. Most of us have given up on even trying to change the internal things deepwithin us – things like impatience, selfishness, anxiety, fear, anger, lust,greed, negative thinking, etc. Just too deep, too strong, been there too long!B. But I am here this morning to give you some hope and even some direction intofirst steps into change at the core of our being, the kind of change that starts fromthe inside with our character and works its way out into our behavior!1. What I am talking about this morning is change, change in the essentialnature of something which is more like Jesus’ miracle of turning water intowine.2. So bottom line to change who we are takes a miracle by Jesus in my innermost being!C. As we start this new year not only do we long for deep down internal changes butalso as we begin our 75th year as a church we long for deep down internalchanges in the nature of our church community. So we can be a greater blessingto each other, the people where we live, work, go to school and play and even tothe end of the earth.D. Thus, this series is being called transform – which means a deep down change inthe essential nature of something.1. We are calling it that because we long to see deep down change in us, ourchurch and in our communities2. And we are calling it that because that is the word in the Bible that is used todescribe this deep down internal change in our nature.• Let’s talk about being …II. TransformedA. Salvation is much more than being forgiven then getting a ticket to go to heavenwhen we die.1. Salvation is a blessing from God that has a whole package of benefits bothfor now, in the future and in eternity!2. One of the greatest benefits of salvation is transformation – change – changeat the core of our beingB. Change starts with salvation. When we are born again the Holy Spirit changes usat the core of our being.1. Turn 2 Corinthians 5:16-18a – read – stay there in your Bible2. We are brand new creatures at our core, the deepest part of who we are –something that comes from God.3. So at the moment of salvation we were deeply changed whether we wereaware of it or notC. We learned in our study of Romans 6-8 that the person we were before, known asour old man, was crucified with Christ and that we have been raised up withChrist to a brand new life.1. Now His Holy Spirit lives inside of that new man.2. But we find also that we are inseparably linked to a fallen flesh that still hasthe old habits and ways built deep within us. So we feel this conflict betweenbeing who God wants us to be and our flesh controlling our lives. What amiserable place to be.3. But we also learned that the ministry of the Holy Spirit is to break down anddismantle the control of the flesh in our lives and to fill our lives with thevery resurrected life of Christ.D. So bottom line we are new creatures in Christ, we are one with Christ at thedeepest level of our lives (He is in me and I am in Him)1. Me in Christ is the way that God sees and blesses mea) All the rights, privileges, positions, blessings God gives to me in Christ,2. Christ in me is the way that God empowers and changes mea) The Holy Spirit living in me working in me to make more and more likeJesus ChristE. Transformation or change at the core of my being is a process that God works outthe rest of my life as He is conforming His children to the image of Jesus Christ.• I want to close by showing you three important ways you can position your life toexperience this kind of change at the core of your being.III. Three means to transformationA. I say position yourself because the two passages that talk about transformationboth have the word in the passive voice. That simply means it is not an actionthat we do to ourselves but it is something that God does to us.1. Transformation, the way we change at the core of our being, is somethingwhere we can position our life to be in the places that God workstransformation into us by means of His Spirit.2. Just like I cannot produce a sun tan myself but I can position myself underthe sun in such a way that the sun produces a sun tan on my skin3. In the same way we must position ourselves with the Son – s-o-n so we canget a s-o-n tan on our heartsB. Turn to 2 Corinthians 3:181. This is a passage we have a greater ministry than Moses because the newcovenant ministry of the life and righteousness by the Spirit is a greaterministry than the old covenant ministry of death and condemnation.a) Moses was a minister of the old covenant, we as believers, not justpreachers but every one of us are ministers of the new covenant!2. We today have a greater privilege than Moses himself and a greaterexperience of God’s glory than Moses did on the mountaintop of Sinai!3. Moses would go into the presence of God and his face would shine frombeing in the presence of God’s glory but that glory would fade as time wenton, so he hid his face with a veil so people would not see the glory fading.4. Now listen to 2 Corinthians 3:18 Read5. Just a few observations for todaya) We are like mirrors reflecting God’s glory to others!b) We do not need a veil over our faces because the glory that is touchingour lives is not fading away but rather we are being transformed,changed into that same image of the glory of Christ from one degree ofglory to the next –(1) Show this again in the text(2) A synonymous verse with Romans 8:29 we are being conformed tothe image of Jesus at the core of our being.(3) What do you think that says about things like impatience,selfishness, anxiety, fear, anger, lust, greed, negative thinking etc.?c) Finally, note that this transformation is from the Lord, the Spirit of JesusChrist who lives inside of us!C. So in light of the context of this passage (which talks about Moses meeting withGod face to face and the Jews reading God’s word) and the use of the wordbehold which has two possible uses: we are not only reflecting Jesus glory but weare transformed when we put our gaze upon (behold)Jesus and keep it there. Sowe can position ourselves to be changed by the Spirit of God in two ways:1. When we are intentional to worship Him and not just sing songs but arebeholding Him and we are being transformed2. When we read God’s word not just for information or a discipline we aresupposed to do but rather to have a vital experiences with the living Godthrough His Word where we are changed in a way that our way of thinkingand hearts are changed foreverD. The third way we can position ourselves for change we see in Romans 12:1-2 –Please turn1. As I read note in verse 2 again we see this transformation happen in ourminds as we allow God’s Word to get so deep within us that it changes us.Read 12:1-22. But right at the start of v1, we see the third way we can position ourselves forthis deep change.a) Reread v1 a-cb) Present your entire life to God – simply saying to God here I am God,take over my life by your Spirit and do in me whatever you want to do –I am yours from now on – I am the clay you are the potter – do as youplease in me!IV. CommunionA. As we go to communion this morning it is another great opportunity to betransformed as you behold Jesus and reflect upon His death for you, what itmeans to you and what it demands of you!B. Talk to God about it, which is another face-to-face encounter with God talkingwith each other – prayer is another form of transformation. It says in Luke 9:29that while Jesus was praying he was transfigured.C. During this communion time would you position yourself to be changed and askGod which means of transformation we learned about this morning you shouldbegin to practice on a regular basis to place yourself under the s-o-n to get a lifechanging s-o-n tan on your heart, one that will not pass away!
In this sermon titled Pastor Keith explains that God has spoken climatically through His Son Jesus, who is more excellent than the prophets and greater than the angels. So we must focus our attention on Him lest we drift spiritually. The book of Hebrews is a Christ-centered, Christ exalting book and it helps us to see Jesus as the fulfillment of Old Testament prophecies and practices. Jesus is the substance of the Old testament shadows. Jesus is the ultimate revelation of God. He is greater than the prophets and superior than the angels. Sowe must heed his word to us.
In this sermon titled Pastor Keith explains that God has spoken climatically through His Son Jesus, who is more excellent than the prophets and greater than the angels. So we must focus our attention on Him lest we drift spiritually. The book of Hebrews is a Christ-centered, Christ exalting book and it helps us to see Jesus as the fulfillment of Old Testament prophecies and practices. Jesus is the substance of the Old testament shadows. Jesus is the ultimate revelation of God. He is greater than the prophets and superior than the angels. Sowe must heed his word to us.
All right. Welcome to the gut check project. I'm here with your host, Dr. Kenneth Brown. I'm Eric Rieger. This is gut check project, Episode Number 26. We're going to wind up 2019 with some awesome info. What's up, Ken?What's going on Eric? How are you doing, man? Episode 26. Unbelievable. I apologize if I'm a little too sexy today because I'm just coming off of a small cold. I think the hottest people are those that are sick.Well, I'm not sick. I'm post sick. Remember, the viral prodrome. The reason why we always like pass so many viruses is that you tend to pass the virus before you even know that you're sick by the time you're actually sick. You're probably okayYeah. At that point you can go back and say I heard you might be sick. I was too back then.Yeah, exactly. Good to see you?Well, today's episode is going to be pretty awesome. We're going to tackle number one, we've received tons of email in your clinic because you also sell the KBMD CBD at your clinic, you get these questions. These have been coming in Fast and Furious over the last little over 14 days. And it's questions about the safety of CBD oil and its application. So we're going to tackle that I do need to tell everyone. Thank you. We're on episode 26 because the first 25 shows were so well supported by all of you who've been keeping up with a gut check project. We grow every single day. Paul, the guy who's helping us put together the production now and helping us spread the word. We just hung up the phone with him. We've gotten more and more downloads each week. So thank thank you every single one of you for liking, sharing, emailing, telling your friends about it. We sincerely appreciate it.We learned so much about it like today we have a new a different guests we do Instead of gutsy our little mascot or green frog, but since we do film on a green screen, he gets blocked out did not know that didn't even realize that. So now we're going to go with a dung beetle, right here? Yeah, yeah, we did. So that's Dilbert, the dung beetle,Dilbert, the dung beetle. So one of my favorite things is whenever we're bringing any patients back and somebody sees you, and they're like, hey, you're Eric, I watch your show that just warms my heart. So if you happen to be a patient and show up and you watch the show, if you say that it just makes us both feel really, really well...needed wanted, appreciated.Yeah. At least outside of me putting you to sleep. Take five or six good deep breaths. Exactly. Today's episode is sponsored by Atrantil. Your bloating relief, it's what we do. So go to Atrantil.com or lovemytummy.com/KBMD. Today it's also sponsored by KBMD CBD oil. You can find your own KBMD CBD oil at kbmdhealth.com which of course, the initials KB, Kenneth Brown, it's endorsed by the guy who's sitting across the table from me. So Ken, why is...What does MD stand for? Well, I'm not really sure.I thought it was your buddy Mike Doyle, but I don't know.Yeah, it's probably. So tell us a little bit about KBMD CBD. Alright, so KBMD CBD oil. I got involved with the science of CBD because I saw the beneficial effect with my patients when we developed Atrantil I then learned that the science of Atrantil the polyphenols in it actually augment CBD. So I'm seeing this combination do incredible things for people. So this particular CBD is one that we have researched, I've seen it work clinically. And we know that it comes with a certificate of analysis. It is organically grown, it is naturally extracted with co2, so it meets all the criteria that you want in your CBD because this is important. The rest of this podcast is going to be all about the dangers of CBD.Definitely and It's really interesting since we do have so many people who have begun to purchase CBD find benefit. It's really kind of weird what's occurred over the last two weeks. And what I would say is a little bit of misinformation. But it's more or less probably just misunderstood information and or or misapplied information. But regardless, the benefits of CBD used correctly, have been undeniable with the people who've come back through the clinic with people that we've scoped, and how well that they are doing. And so, hopefully today, we're going to provide some context on why more or less the dangers that you may or may not have read about in the news recently are really a little concerned. But we'll, we'll see. We'll see how far along we get in at the last. The last thing. Our last sponsor is the KBMD health box. You can find KBMD health box by going to kbmdbox.com. Now last week we did a full unboxing which is something I think we're going to try to do at least once a month. But essentially, if you want almost $300 of physician vetted supplements that can help you benefit your life and get them for only $147 which you would spend, not you would spend more than $147 worth of time driving somewhere to pick them out for yourself and having someone handpick them for you. Go to KBMDbox.com. What was one of the things that we had a patient come through just earlier this week, who showed us his lab results that he took to his primary care physician? So we're starting to make a difference in the landscape of health here in the DFW Metroplex and different places. I've been getting emails and calls from people around the country that will actually hear the podcast and then they'll want to sign up for the box. And what we're seeing is that these vetted supplements actually are making a difference with both subjective how they feel and objective the labs. So the reason why I chose these things is they all have third party analysis. And they all have some scientific background that actually explains how they're going to help you. So much so that I'm thinking of ordering my household, another box. So although it is the KBMD Health box, I actually I love the fact that I can get these things that I'm going to purchase anyways, they come into my house, so my whole family's on it. Now we're running out of stuff. So I'm gonna end up having to double up on everything. So it's one of those things that I feel really good that we can look at different aspects. And when somebody says, Oh, I tried X, Y, and Z, I didn't notice anything. I'm like, oh, did you try one that had a third party analysis? No. And then they do and they're like, Oh my gosh, big difference. Same thing with CBD. I mean, a lot of CBD out there doesn't really have what's on the label. And we're going to get into that because we're going to talk about what the FDA thinks about it. We're going to talk about the different media and what they're doing, and hopefully get into all that but that's the whole point of that box is I want to deliver these vetted things to your house monthly so that you can continue to improve your health. Hundred percent. So without further adieu, be sure to like and share the gut check project. We certainly appreciate all of the support to date. We're going to hop right into it. So what we've received here recently is a lot of speculation and concern from people who have said, Hey, I'm interested in CBD. I know that you and Dr. Brown have heavily studied, been entrenched with CBD and its application over the last few years. I just learned that the FDA is associated or made public a study that says that it may be hepatic toxic or bad for my liver. It's, unfortunately, it's a weird jump off point. So I'm going to kick it to you. Because immediately I had lots of different thoughts and instead of getting emotional, what did we do? We went and tried to find the sources of where this information came from. We want to backtrack on how they got to that conclusion. And I think that we can put a lot of questions at ease and even help people learn how to be a little bit more critical with the data that they receive when they receive it. Because let's face it, lots of stuff that we see on the internet, or that we hear on the news or reading the paper, it's basically clickbait. It's basically things to keep you engaged, whether or not the actual substance is worth the headlines that are written so...So what you're referring to is recently the FDA put out a statement, a consensus statement in the news and it's making all kinds of traction in the news that they're saying that CBD is not as safe as people think not only that it can be harmful. Now this has bled onto TV and my patients have been asking me about this FDA statement. Then there's been other news articles like the one that Forbes published, read said that CBD causes liver failure. Failure. That was the title liver failure caused by CBD. I want to get into all that I wanted to take a really deep dive into the science of all of this as a gastroenterologist, I'm board certified gastroenterologist, which means not only am I a simple country, butt doctor from Texas, but we actually have to learn liver disease, hepatology, I'm not a hepatologist like some of my other friends where I send like really complex things, but we at least have to understand the liver, how it works and what it does. So a lot of these articles discuss this but they don't clarify so many little things. Because and they shouldn't it's a it's a journalist writing an article they want they want it to be shared. And anytime you mentioned CBD, anytime that that is thrown out there, you're going to get some clicks, you're going to get a whole lot more clicks. If you say you're going to die from taking CBD. It reminds me of the I remember Jerry Seinfeld was on Saturday Night Live one time and they were making fun of the nightly news where they always do the promo at like three o'clock. Like five household items that are guaranteed to kill you, tonight at six.You're like what? If it was so important, they probably wouldn't make you wait.No, I'm gonna die before you put this on the air. So what I'd like to do is talk about the briefly the science of the endocannabinoid system and CBD, then do a little bit deeper dive into the liver. So everyone's going to get a primer on the liver 101 here, because these studies don't make sense unless you know, some of this knowledge. It's just sensationalism. For some of it, some of it is a little bit unfair. I think some of it is for what the FDA got, and it's there. But I just want this podcast today to be something that can be useful for industry people that can be useful for patients or people that are thinking about taking CBD and it can be useful for a subset a small subset of people that may be should not consider taking it. Yeah. So all of this is kind of, you know, for the future of this podcast, It's almost going to be a bit of a rebuttal. Not necessarily a defense of hemp derived CBD. But let's just buckle up and kick some science. This might be a little bit I don't know how long we're going to go where we're going to go with this. We're just going to feel it out and see what happens. But I at least want to be able to explain why I still believe that a lot of people should be taking CBD even though Forbes is like you're gonna die from this.Yeah. It's not arsenic people. No it isn't and I think another cool application here is there are people out there who have been on the fence on whether or not I should try CBD or is this something that's good for a family member for me? And unfortunately, there you hit this intersection, where a news headline is written that CBD causes liver failure. Well, if they've been on the fence, that's a pretty big No, no, right? So now you've taken away maybe an avenue that they were considering to help them out. What I hope that we can do with this particular episode is basically let's temper and let's see things in context. I think context is a word that as you get into sensationalism is something that is kind of the rescue item. If I could put something into context, then at least I'm giving someone a fair chance to understand the information that's before them. I don't feel like sensationalized headlines do things like that. Then again, I also don't feel like someone who shakes, hand picked or cherry pick studies is doing that either. So what I think today that we can do is fairly evaluate and talk about the process of how the liver works, and why some of these studies are or are not applicable to the nature they were presented.Absolutely. So the first one we got to discuss is what what what the heck did the FDA say? Sure. So the FDA came out and they mentioned that they've got several issues with the safety of CBD. The two main ones that they're really concerned about are potential for liver injury, and interactions with other drugs. What they actually said is that they're concerned that people may mistakenly believe that trying CBD can't hurt the agency wants to be clear that they have seen only limited data about CBD safety. And these data point to two real risks that need to be considered as part of the drug review and approval process for the prescription drug containing CBD. Interesting. Now, what I say this is because the FDA is referring to the data that was presented to them by GW Pharmaceuticals, who has a epid... eipdi..x you know?E-p-i-d-i-o-l-e-xYes, which is the first FDA approved prescription CBD isolate,Right,for seizure disorders.It's important to point out that is not full spectrum. Correct. That is not full spectrum. And there's some that's important because here later in the podcast, and think we're going to draw some comparisons and just if you're listening, just remember, epidiolex is a CBD Only isolate it is not a full spectrum product.So let's talk about what the FBA what the FDA actually does. So the FDA has a really daunting task. The Food and Drug Administration is responsible for protecting the public health by ensuring the safety, efficacy and security of products. So it is super daunting because there's a lot of products hitting the market, and the FDA has tried keep up with this to try and protect people. And let's be honest, let's look at the elephant in the room. The elephant in the room is that there are a lot of bad CBD products out there. Yep. In fact, in a jam article 2017 showed that 70% of the CBD products that they looked at did not have what was on the label and what was there could be higher levels of CBD could be lower levels of CBD. So it's a gamesmanship that's going on right now. So it is totally true that you need to make sure that you've done your homework on what type of CBD that you're actually taking. There currently is little to no regulation in the CBD industry. There is the President and CEO of Natural Products Association NPA. His name is Daniel Fabricant. He's a PhD. I love this quote. He's quoted as saying it is well past time to bring science into the equation, as federal rules require safety and Consumer Protection must come first. I agree. And we all agree with that. Sure. And I think that all companies that have reputable CBD companies, they all want that. Problem is when you have these different stories leaking out, which gain much more traction, it just starts creating a little bit of confusion misconception, and then people don't really know where to turn. So the feeling is, is that possibly statements by the FDA saying that it creates this narrative that questions the safety of CBD overall, strictly to address a few number of companies which are producing quite frankly, some crap products.What was the number that we learned the last time that we were in Utah at meeting I believe it was one out of every 23 to 24, I could be off it was definitely in the 20s. But every to every 23 or 24,25, CBD labels available for retail purchase. One is seen as a reputable well marketed or correctly labeled product, which means that even if it happens to be off a little bit, you've got 23 or 24 other labels which are just not truthful or probably not correct, don't have a certificate of analysis or are blatantly, just not even what's in the bottle.100%. There's a lot of people out there trying to take advantage of this wave that's coming. So I do not. I believe that the FDA is doing their job by looking at the data that was actually presented to them Agree. So let's take some time and break all this down for the consumers, health care providers, industry personnel. Starting with the question, does CBD cause liver damage? Unfortunately, or fortunately, because I like science we really need to talk about what the endocannabinoid system is. Because if somebody's listening to this, they're like, Well, I was thinking about taking this but I'm worried becasue it can cause liver failure. I don't know why I'm taking it. Why in the world should I be taking it? So let's do a quick one minute discussion of the endocannabinoid system. Let's do it!All right, the endocannabinoid system. The endocannabinoid system is a system which was discovered in the 90s that we now realize it's probably everywhere in the body. There's primarily two different types of receptors, but essentially, the way that I try to explain it to my patients, it's concentrated more so in the neural areas, nerves, brain and the immune areas. Although we now know it's in every single organ, that's where all the original research was. We now realize that its job, the endocannabinoid system is to produce these products called endocannabinoids. Which work as traffic cops. They just kind of get your body to get back to an area of balance. If you've got too much activity, they go Whoa, slow down a little bit. If it's not enough, they go, come on. Let's go ahead and get some more going here. So you have this fantastic system in your body that really just tries to keep balanced. Think of it that way. And you're going to hear a little bit later why I think most of America is out of balance. I think most of America needs some replenishment of their own endocannabinoid system. So that's the important thing is is that there's a dire need to try and get us all back to a certain balance, because the reality is we're getting sicker as a nation. And one of the causes could be that we took hemp derived foods out of our diet and out of our livestock diet. And there's a theory on that, that possibly that's one of the reasons why we're having more autoimmune diseases, why we're having more of the other problems that we're seeing, Well at least contributing factor.Certainly at least a contributing factor. So keep this in mind. So the the primer on the endocannabinoid system is if you're, if you have ears and you're hearing this, you also have an endocannabinoid system, and you have a higher than likely chance that you are out of balance with that. And if you are out of balance with that, then you probably could benefit from some of this. Sure. So right now you're going well, I'm out of balance, I'm going to probably benefit but I'm going to go into liver failure if I do this. So let's talk about what liver failure means. You have a genius living within you. You probably have multiple geniuses living within you.Thank you. That feels great. Sometimes the voices in your head don't say to do bad things.The evil genius. Yeah.Well, one of the geniuses living within you as this beautiful origin called your liver. So you have this and it's amazing. So to understand where they're going with this, let's talk about what the liver actually does. So we all have livers. And they work differently in every single person, and they can continue to adapt, evolve and change. One of the only organs that you can transplant a partial portion of it and it will grow into a full liver. So the nephrologist think that the kidneys, the smartest organ, the neurologists will think that the brain is the smartest organ The cardiologist says if you don't have blood, you can't think so It must be the heart. Yeah, yeah, exactly. I'm gonna say, well, for health span, smartest organ in the body is the endocannabinoid system. So eventually, we're going to have Endocannabinoidologists. Because what ends up turning out is that the endocannabinoid system is in all these different organs.Correct.They're not completely separated. So let's talk about the liver. The liver is responsible if you ever wonder what the liver does. So do you have any idea what the liver does? I've got a little bit of an idea... Little bit of an idea. So the liver is responsible for selective uptake, concentration, metabolism, and excretion of the majority of drugs and toxins, also known as xenobiotics. So let me just say that again. Basically, the liver takes the crap that you bring into the world. And it says, I'm going to convert it to something useful, or I'm gonna get rid of it for you. Yeah, it can detoxify it, or it can say, Oh, you need to be this and then you're useful. That's why I say it's a genius in your body. And it the liver figures this out, it figures out what you need, and it determines if it's a drug, or if it's a toxin, and it can turn into a better form. Now, one of the problems I have with these different articles that I've been reading, is that they discuss that then enzymatic process called the P 450 system, and they just write it like that they're like, CBD has been shown to affect the P 450 system. What doesn't affect the P450? So that's the issue. So let me break that down, I bring up the P 450 because in the lay literature without even describing what it is, it is a complex. It's called a phase one metabolism of the liver. Under p 450. It's an umbrella term that has over 60 different genes, that code for hundreds of enzymes to break down anything that comes your way. So the P 450 enzyme is like saying, Oh, I don't even know an analogy, but it's top of the funnel down. It's like you just so generic, that you can't just say that. So but they write it in the lay literature almost as a sounds sciency so I'm sure that it's, I'm sure that it's right. That's kind of my feeling on I'm like, why would and all these people it's almost like these news articles parrot each other. And nobody's stopping going, wait a minute, because as it turns out, the P450 system, not the P450 enzyme, the system breaks down almost everything that we put in our bodies. Yeah, no joke. So a lot of going back to the pharmaceutical days, I remember that was one of the biggest challenges with with any of the drugs that we detailed a physician on was, how is it affecting the P 450. And that would be something that they would be all salespeople be coached on that before they would go on calling a physician. But the truth is, it doesn't have to be a compound. It doesn't have to be a medical pharmaceutical compound for that to be somewhat important. Something as simple as grapefruit juice. Also, detectibily inhibits the metabolic ability of the P 450. So there's all there's a handful of different drugs that people who are elderly, maybe caution, don't drink grapefruit juice, because it will inhibit your ability for your body to clear this particular drug. And I say that to say this. It's not nothing is inherently just special because it does or does not directly affect the P450, almost everything you take into your body is either cleared quickly or slowly by that same system.Yeah, so they kind of imply like CBD is the only thing that gets...Not even close....that gets processed in the in the P450 system. In fact, we know that there are multiple medications that can be altered by certain foods. Grapefruit is the most common one, and that really affects like immunosuppressants tremendously and that's where it really came up. When they realized, oh my gosh, you have these different drugs, let's say blood thinners and immunosuppressants, which have a very narrow therapeutic window, you have to have these things like right dialed in. Yeah. And then people talk about grapefruit but you know, other things that have actually been shown to do this cranberry juice, black tea, pepper, even chocolate Yep. has been shown to affect drug absorption and they have been shown to affect certain pharmaceuticals. We don't even know the tip of the iceberg on this because you have to do the study on it. You have to do the pharmaco kinetics, the PK is what it's called to actually determine that which is so funny because they say oh CBD is metabolized by the P450 system. That means nothing. And so if you take CBD and or chocolate and or drink tea, be careful. I mean...I think a good analogy a seriously a good analogy is it the P450 being metabolized by the P450. It may be good for base knowledge, but the truth is, is does it overwhelm that, as you put it system, if it is overwhelming that system, chocolate, for instance, for most intents and purposes would be like a single car driving down a six lane highway by itself. It's not really if the highway was a P450 and the car was the chocolate. It doesn't take anything to funnel that that car through.Correct.The problem is is whenever you happen to overwhelm that system. And that is important to know. But I would say in terms of context, kind of the way that we started this discussion in context. It's not my belief through what I've read and seen that CBD inherently overwhelms or becomes more than a single car down that six lane highway.So not only is it just one single car going down the highway, remember that not only foods but drugs, nobody's talking about drug drug interaction.Right.So there's a reason. So I see a lot of patients that one drug may be very effective one thing may be very effective, but there's so many variables like for instance, drugs, the sex of the person plays a role, you may have different levels, the age of the person and any diseases can all affect this whole system called the P 450 which produces enzymes. So not only that, but then genetics play a huge factor, alcohol intake.Alcohol intake, all of that. I mean, genetically, this may be why some drugs work on certain people and why they don't work and others fact there's a whole field of science right now where people are trying to determine the genetics ato go, Oh, you're going to need a higher level of whatever Plavix which is one that they've actually looked at. Or you can, you're going to take less. So we this is a whole field of this beautiful science where we can go Okay, genetically, you're going to be predisposed to need more medications. So when these enzymes get used up, basically if you've got this one chocolate, which is a car, one on six lane highway, and then you add fluconazole, which is an antifungal, that's an but that's not a car, that's a semi now and then you add alcohol, which is a minivan could be ccould be a couple minivansand then you do whatever something else, but you can see that the liver has to try and process this right. So what happens is it becomes this once it becomes a traffic jam. Then people start getting angry, they start honking their horn that is a rise in your what we call lfts liver function panels liver function test Yeah, so AST and ATL are the two ones that we always talk about, that's exactly what the FDA was referencing. So I want everybody hear this. When you overwhelm the liver with multiple cars using your analogy, then honking starts and the honking the warning sign is this rise in AST and ALT. So, for instance, your body can adapt to it. We've seen this all the time. If you drink alcohol on a regular basis. you build more lanes, you build more lanes, you get really good at metabolizing alcohol. Build tollways. I'll use myself as an example.Not with alcohol.With coffee, Okay.I always have to laugh. Whenever I go to the my own doctor. They say how much coffee do you take? I just write obscene amount because I've down regulated by receptors or I've had the ability to ramp up my my livers ability to convert that coffee into an inert thing and there it is. So you see it as an anesthesiologist or as a crna. I mean, describe what your experiences whenever you try and put somebody to sleep using propofols, different medications.Yeah, well, I mean, definitely, if someone says that they happen to be a large consumer of or a consumer of large amounts of alcohol, it generally takes anywhere between 20 and 30% more of an agent to put them to, to sleep safely, say, But back to your point of body habitus, for whatever reason, even just something as simple as someone being a redhead fair skinned, those people generally take more agent to make them go to sleep. Yeah, let's go ahead and clarify this. This is a well known thing in anesthesia. You're not being prejudiced? No, not at all. No, they literally just for whatever reason, the metabolism rate of someone who's fair skinned with red hair is typically higher than the average calculation and you can go through any types of weight based medications that we use to bring sedation to someone and generally fair skin redhead folks just take more. Is that interesting?Yeah, it is. So that is more than just anecdotal like they've actually done some studies on this and they've actually shown probably because whatever lineage, they come from Scotland, Ireland, they have a higher P450 to metabolize that particular or a higher subset of the P450 systems. So just keep that in mind. So when you take certain foods or drugs, everything's competing for your liver, to do to just say, hey, fix me, you know, figure out what's going on. Fortunately, it is a badass organ and the liver is tough and it can handle a lot, the largest solid organ that we have in the body. So usually it can handle everything. Now the most common example like we've talked about, if you take grapefruit juice with certain immunosuppressants and things then that particular combo because those drugs need exact or how they were manufactured need exact metabolism numbers. Not only that, did you know that like nutrition plays a big role. So, high protein diet will actually affect your P 450 and malnutrition will affect it. of course it will. So those are all of our paleo friends over at paleo FX and such those guys have revved up p 450s. Eating a lot of protein working out a whole lot, they're able to do this. Unfortunately, malnourished people probably can't tolerate as muchNo and they aren't they aren't they honestly they don't have the supply to rebuild the enzymes that are that are used within the P 450 I mean it's just malnutrition is going to deplete all different types of systems, not just the liver.So in the intro, I kind of mentioned that we're getting sicker. And so let's use nutrition as an example. federal policies tightened by the controlled substance act of 1970 essentially banned the production of industrial hemp during the war on drugs effectively we made hemp CBD illegal and put it under the umbrella of cannabis cultivation. Now what were we were talking with Will Clyden of O-hi energetics right, who actually discussed this and he said some cool stuff on this. He back before this when they were they were using hemp and hemp has been used for ever like since we landed in America, hemp has been using hemp has been used in China for thousands of years and all this other stuff that we were feeding because it's a fantastic crop. It's it detoxifies the soil. And it actually works. It grows quick. It's a great crop industrial. What were we thinking making it a banned substance, I don't know, separate discussion. But they've got data to show that when they were feeding chickens, so for everybody out there I had a patient today who said I said Oh, she was suffering from some things and I think CBD would help with and I mentioned Hey, have you ever considered CBD Oh, I would never ever, ever, ever do anything like that. I am not like that. I said, Okay, that's cool. said hey, let me tell you something. Do you know that before 1970 we were actually feeding animals like chickens and cattle. One of the primary things that we would feed them would be hemp, and it's been shown that you can take a chicken egg and it had over 250 milligrams of CBD, right so right now if you're somebody that just spent $200 on your CBD that has 300 milligrams in 1968 you could've just had an egg.A three cent egg.I know 3 cent egg. And I looked at the literature and I and I could not find anything that said death by egg otoxicity. It didn't so everybody that's sitting there thinking oh my gosh, no. I'm not going to do CBD. We were having CBD in our diet. A great Great example, to learn a lot more about this and do a deep dive. Our friend Chris kresser had Will Clyden and the CEO of O-hi, O-hi energetics on and he went into this tremendously. It was so cool. It was just like I just it's crazy that we stopped like, and I as a physician have seen that we are getting sicker as a country. So in 1970, we've got since 1970. We've got more chronic disease, we've got more dementia, we've got more autoimmune disease. coincidence, like we said in the intro, maybe it's at least a contributing factor. And now we have the FDA saying that CBD can be harmful yet it was in our food supply up until 1970.That's nuts, dude.It is nuts. And it doesn't make sense and if you look at mean hemp seed, birds eat seeds, birds consume seeds, they do all kinds of things where they can they take in product, What's the matter? No, I'm just looking at I'm trying to make sure we get through everything.Okay good, but I mean they eat everything and people have been consuming eggs from not just chickens they've been consuming eggs from all different birds on the planet for that long. The fact that we've restricted hemp growth etc has only taken away one of the natural things that birds were eating.If you're if you're really interested in this like I said go to Chris Cressors podcast where he's got Will Clyden on there is really cool wills smart dude Chris is super smart dude. So those guys those guys kick some crazy knowledge.Right?So that is it's weird that we're talking on this episode about CBD causing hepatotoxicity. And we've already shown that the liver's pretty badass, right? It can do a whole lot and we've already shown that the endocannabinoid system is necessary and since 1970, or up until 1970. We are taking in significant amounts of CBD in our dietRight.Weird.It is weird, but it's not so weird when we get down to why everyone's alarmed. So you want to get into a...Now let's go ahead and look at the studies. So that is sort of the phase one of this podcast because now we're going to start geeking out a lot. So I hope I didn't hope I didn't lose everybody with a but you kind of need that background to understand what we're going to talk about next.Sure, you definitely that background.Alright. So what they're talking about is the FDA published this revised consumer update. So this is the consumer update that they put out there for everybody detailing the safety concerns about CBD products. Now, this was based on the studies provided by GW Pharmaceuticals, GW Pharmaceuticals has done multiple different studies looking at different things to get their FDA approval. And I'm going to say right now, that kudos to GW for being the first company to step up and really try and make something for a group of people with intractable seizures have an alternative. Kudos to the FDA for doing their job and looking at the data that was presented to them. What I'm going to do is go next level and say, Well, you didn't look at everything. That's the bottom line here. So I'm not bashing anybody. Let's make let's make certain of this. Sure. So there have been several randomized, controlled and open label trials that studied the effects of epidolex, I'm going to call it epidolex from now on it's just easier, which is a 99% pure oral CBD extract on patients with refractory epilepsy. So this in turn led to the FDA approval for two diseases, dravet syndrome and Lennox-Gestaut syndrome. So if you recognize those names, bless you, because you're dealing with some serious stuff, It's a serious seizure issue. If you don't know those. Count your blessings. It's one of those times to go well, no matter where you're at in life. It's like well, thank goodness that I don't have to Deal with a child that has this because that's, that's a really big deal. These are intractable seizures. So they looked at the data on that. And in these studies, the kicker here is I'm going to say it again, getting back to the lane highway, the patients maintained on their stable drug regimen with a median of three anticonvulsant drugs. That's important. It's super important. Three anticonvulsant drugs. So when we use the analogy of the car on the road, imagine a six lane road. And three of those roads. Three of those lanes are double semis.Yeah, that are closed construction... Or closed, Yeah, that's more likely or closed. So let's talk about that. So when we're talking about three different agents used to control seizures, some of those agents would be and I'm assuming here, but probably Depakote, probably Dilantin, also known as phenytoin, or fosphenytoin, which is seravex. There's a handful of anti seizure medications and through my knowledge, all of them, all of them have been recorded as raising the enzyme levels used by the liver which of course would lead to ALT and AST elevation, showing that the liver is essentially working overtime to long term process these drugs right or wrong?Correct. Correct, which is exactly what the FDA is supposed to do. They're supposed to look at this data and go Okay, so let's just look at the study that they're talking about. So the FDA accumulated this data, and they looked at what GW presented GW presented in isolette of CBD, not a full spectrum. And the dose they ramped up to 20 mg's per kick 20 mg's per kick. What that means is a guy like me would take 1954 milligrams a day.That's a lot more...of CBD isolate. Now I see the effects, beneficial effects of taking KBMD health CBD 15 milligrams twice a day,that's 30 milligrams,that's 30 milligrams.The exact dose of what makes people feel better is very argued because all the data coming out of Israel shows that a lot higher doses, but I'm seeing effects at these doses So let's be real quick let's stop for context. So right now at this intersection what we're what you're saying is with a full spectrum and we said this at the beginning of the podcast that what GW Pharmaceuticals has with epidiolex is a CBD isolate and what they've done...You're saying epidiolex now that's funny. Yeah, whatever it is, Well, because I started with that. Then you told me no, that's not how you say it.I think we should switch it up the whole time. EPA max the way it was edimax. What they did is they were able to establish that almost 2000 milligrams for you would be the ideal dosage however, you...isn't that correct? That's the dosage that they went for or the dosage that they felt was safe, Safe. Okay, I'm sorry. So but but on the upper end of... That was what they were aiming for on everybody. In essence, though, from where you have had beneficial effects, you're talking 60 times that amount, two months worth, is what they are saying the safe level would be in one day where you're finding the beneficial spectrum. So just just in terms of context, full spectrum, CBD, one 60th of the dose that they're saying it's a it's a safe level is really all that you need from our experience.Yeah. Now in GW's defense, let's look at the data. So in dravet syndrome, seizures dropped 39% and in Lennox-Gestaut 42%. So... that's good. So they probably did their homework and said, well, we need to get up that high to actually help that so I don't know anything about that. I'm not a neurologist. That's where it's at. But I'm just saying that when we look at that dose, no average consumer is going to be able to consume that Much CBD in a single day, unless it comes through this 2 full grams a day is more than most take Yes,yeah. Now here's the problem 94% of the people had side effects. Okay 94% at the highest dose compared to 75% placebo, kind of weird. So there's just a huge placebo side effect profile that doesn't get discussed at all.Did they say what it just had a curiosity do they state with the placebo was for the control,They did not stay with the placebo was oh, I take that back. I don't know what they use, but basically they left people on the same medications. So, essentially, let's just look at this and say okay, but the good news is, most of it was not a big deal. Most of it was what the FDA also discussed beyond the liver tests and beyond the drug metabolism. They also said Oh, CBD can cause nausea. It can cause drowsiness. It can cause all these other kind of nuisance things. That's what they're referring to right here. It's interesting though, that have a side effect profile assigned to a placebo that's that exceeds around the 30% range, because that's generally the throwaway number. Yeah. So we've gone twice away from the throwaway number. And they've had they've had reported side effects, which I'm not trying to over draw conclusions here, but it could at least indicate that side effect profiles assigned to CBD in this study probably weren't solely to CBD, Well, you're dealing with one of the highest risk populations you can get your hands on, when I did clinical research and when we would do a moderate to severe Chron's study. The placebo arm would have tons of side effects because the disease is bad. That's what's going on here also. So most was not a big deal, upper respiratory tract infection, somnolence, decreased appetite, diarrhea, blah, blah, blah, blah, blah. But the one that they focused on is the increase in amino transferase concentrations. This once again was a revised consumer update, they put this out to the public and their statement is increase in liver amino transferase concentrations when I just got done explaining what the liver does. Did I ever say amino transferase concentrations? No. I said liver enzymes. right? frickin talk to the public if you're going to release a consumer paper. yeah, liver enzymes. AST ALT. This is hiding behind scientific garbaly goop. It's like you're doing half science half anyway. But but whatever. So a patient show up and they're like, I need you to check my amino transferase concentrations. I'm like, Whoa, why? They Hand me this, this, this news article. Right? This is what we're trying to address right here. So what they found is that in the higher dose, 20 mgs per kg, there was a rise in some patients in three times the level which is significant, so if your normal is 20. You can be 60 if your normal is 40 it can be 120. When patients come into me and it's three times the level it sounds alarming. Do you know what happens when somebody gets hepatitis A acute infection? It's way more than that thousands of times the level when somebody goes into foaming at failure there AST and ALT will go from 40 to 10,000.AST and ALT have risen for almost everyone who's listened here, way more than three times throughout their lifetime multiple times in acute or in very isolated settings. It happens with illness.So getting back to your highway analogy, which I think is really cool analogy. I'm glad you came up with that. Thank you .Getting back to the highway analogy. 80% of them were taking a drug called valproic it matters Depakote Yeah, that matters. That matters a lot.It's when you take these medications, which is why at the beginning of the show, I said you're more likely don't have to worry about it. But if you're on certain medications, keep it in mind. Now that being said at the lower dose didn't see this stuff. So there is a dose dependent usage of the P450 enzyme you can if I give you one drink, or if I give you a bottle of tequila 512 which in my opinion is really one of the tastiest, most fantastic tequilas you can ever get your hands on. It is delicious. It's delicious. I'm gonna I'm gonna digress right here. Oh my God, Tequila 512... Also sponsored by Tequila 512Tt was really good seriously, ummm in every single person with liver test rose.They went back to normal if they decreased the anticonvulsant or decreased the CBD. So either one it went back to normal. So it wasn't number one, it wasn't permanent liver damage. More than likely correct they were able to return back to normal. And number two, it was simply A case of an overwhelmed P450 pathway more more than likely.So you want to get really confusing? Not really but we might as well try. I don't want to but here's what's really interesting, then they kind of get a little geeky. So GW presented their their stuff and then they showed that the P450 in this enzymes and they went into will, the CYP to, 2c19 CYP three a four can inhibit the CYP blah, blah, blah. Those are all just cytochromes people. Those are all just cytochromes It's under the umbrella of P 450. That's how complex this is. Yeah,It is nuts how complex. The highest plasma concentration to CBD occurs within two to three hours after exposure to the Epidolex. With medication, so timing of these medications going to play a role, which actually got me down a weird rabbit hole where i started thinking. We haven't done this much analysis on what happens if you take your Ace inhibiter and you take your cholesterol medicine, timing wise PK analysis on different people and everything. Because when they do these pharmacokinetics, they do it to get the FDA approval, they do it on people that are healthy, that they can understand it. Let's put this into context again, if you're listening to this you've ever taken tagamet. Have you ever thought about when you take your tagamet, you probably only take it whenever you're afraid that you're going to have acid problems, right? Cimetidine?Yeah, guess what? It's also known as a high level p 450 inhibitor if it's over consumed. So I guess what I'm saying here is, there's probably way more alarms being driven over something that yes, is handled by the P 450 system, but is far less invasive or it's much it's a much smaller vehicle on this highway than some of the other things that the alarms are not sounding over.And then surprise surprise after I just got done talking about the liver and the genetic variability and all these other things. When they looked at the pharmacokinetics there was tremendous variation. Hmm. Weird. Yeah. Odd, right? So and anybody that's listening to this that is a, a pharmacist or is a scientist or like Well, yeah, duh. Like I know, duh. But why put out such an alarming statement? Yeah. Without context.Yeah, yeah, you're right. So it for Okay, so it's a little bit of clickbait stuff, right. And so maybe even the journalist who wrote it doesn't understand specifically, the implication, they may have only seen P450, written somewhere turned to a health care provider and said, What is this? Well, that's indicating that things are rising up, they freak out. They write a headline that says CBD causes liver failure. I just learned that from this health care provider. So I'm going to write this piece.Well, that we're going to get into that. The liver failure. This is still just the FDA. Oh, yeah. To the consumer. So I hope that the FDA looks at this and says, You know what? That's right. All that stuff that was just being said it's right. But we didn't have the time to do it. We couldn't sit there put that on paper, we'd lose everybody. I get it. It's quite true. We all we all but we all have a responsibility, much like any doctor to try and explain. You and I have this ability to have this forum to reach hundreds of trillions of people.Yeah. It eflects in our subscriptions on YouTube. They so many trillions of people subscribed, they started his back over to about 200. Yeah, so every time we got trillions, they start back over. Yeah. So So anyways, so what what you're realizing here is exactly what we're talking about. When you put stress on the liver. The liver honks its horn and does a little rise and the lfts goes, Well, hey, guys, maybe not so much. Can we just back off the traffic a little bit and see what's happening here. So additional studies have shown that levels of the anticonvulsant drugs actually caused the daily effects. So now we start wondering that the that the CBD may actually rise some of the anticonvulsants and then you have more side effects from that comes down to the same thing we're talking about how many things do you want to tax your liver, that's the bottom line. To summarize high dose of a pure CBD isolate, not full spectrum, while using a mean of three other anticonvulsants can cause temporary rise in liver tests and affect the metabolism slightly of the anticonvulsant. Of note, it did not happen at lower doses. So one more time, if you are on an anticonvulsant discuss with your doctor and make sure that you stay well below the 2000 milligrams a day. Yep. So this whole thing of Oh We're going to block the P 450 the P450 is So frickin complex, it is nuts. So anything you want to add to that, because I'm going to move on to the thing that I really want to, like kind of make fun of No, not really, I just want to say that I think that the FDA, unfortunately, is a very important and serious organization within our government. And I think that for all of the flack that they take their, unfortunately, with any other entity, there are limitations on what it is that they can do. And I do believe that they try their best to fairly ascertain and address situations as they are presented to them. Regardless of how frustrated that one of this may get is we don't get a result from them. A lot of it is just simply because there's not enough manpower. Oh, absolutely. They get thrown everything think about, think if you're in an organization where you know that 70% of the crap that's out there needs to be pulled off the shelves and you're limited. It's a government organization. These people making these statements are MD's. I'm really limited fortunately, I have well, we have the show where I kind of enjoy looking up some of this stuff. Fortunately, we have some friends of ours that are that work in the nutrition industry that are fantastic at researching articles. And some of that gets gets brought to me I want to make sure that we all get better this is the whole purpose of this.Hundred percent.I want to help the FDA and help GW I want to help the CBD industry. I want to help all of it. But let's just talk about this because something super weird happened. And this is the one that got the most press A Forbes article came out that promoted a mouse study and made the sensational claim that CBD causes liver failure.Yeah, that's kind of what I was referencing earlier. I may steal the thunder but yeah, you're right.Yeah, so this is you're exactly right. In the intro, you said it was clickbait. I really after looking at this study after pulling the study, because how many people read that article are actually going to pull the study.Well is the is the person who wrote this study that well versed in reading studies like that. I mean, that's that's an important thing. I mean, they I think that probably even the author of the article feels like that they are doing a service to the reader, but probably doesn't understand. And if they do, then shame on them, but if they don't, I think that would be a better explanation doesn't fully understand how to read the study and the quality and the qualifications of that study to make a statement like that.Yeah. And you know, this, this could be an arguable point, I'm sure that the person that that wrote this feels very strongly that what they said was right, the bottom line is the goal of this study was to investigate CBD cannabidiol hepatic toxicity, meaning liver issues in an eight week old male mouse. So they they took a group of eight week old male mice, and then they gave them a CBD that they produced. The CBD that they produced and Will Clyden will just jump up and down when he hears this because he decided Is this on Chris Cresser's podcast. The CBD that they produced was used to extract using hexane, which is a molecule that is known to be hepatotoxic. Yeah, you're not supposed to have heaxane. Don't do that! Will Clyden talked about the fact that if you find a CBD with an outrageously high amount of of CB, if you find a full spectrum CBD with an outrageously high amount of CBD more so and the price ranges, okay? Because what they did is they extracted that with hexane in a cheap way and threw it in their bottle and said, there you go. Now you can check that's got 10,000 milligrams of CBD or whatever. And it's really interesting because there's so much going on in the industry like this. So this particular study out of the University of Arkansas, took the CBD, or they made their own CBD using hexane which is a hepatotoxic in itself and in their certificate of analysis. It was there and then they gave it to these mice. Second thing neatI don't even know there has to be a second but we can hear it. Because I mean seriously, that's, that's like saying, I know your stomach hurts. You should take this Pepto bismol. And then I don't tell you that I've broken up some glass shards and have you drink it and you're like i'm bleeding now! What's going on? I'm like, I don't know. Yeah, but you only paid half the price.I made it myself.Which, by the way, that last batch of propophol that you did in your bathtub is working phenomenally. I'm sure it is. Now we do not make propophol in our bathtubs.Alright, so the second issue. If we have any mice that are subscribers to our show, or listening, I would like you to have your children removed from the room at this moment. Because they took these poor mice, and they gavaged to them. Would you mind defining what gavaged is? I think it's when you kind of force feed somebody I don't think it's willing. That's your I think gavaged something you kind of threw one at me there I think to gavaged someone you basically introduce a funnel to the esophagus and well you kind of get after it, don't you? Yes, I'm currently gavaging my mic right now trying to figure it out. I just undid everything. You're gavaging our ears with your, your microphone adjustments?All right, so gavage is they forcibly give these mice?The CBD extract? Yeah, I don't think it's comfortable nor pleasant.No typically through a tube feeding or down the throat to the stomach is how they generally gavage things. A quick side note, now because I'm now all of a sudden I feel like I'm living in a glass house when I was an undergraduate student. I actually did my first surgery on a rat and we took out their adrenal glands. And I'm just saying that so I don't want to sit there and pretend like I'm not done mean things to an animal. But that was when I knew immediately I could not be a bench researcher. I did not like that. At all, now I was like, I need to, I want to heal. I want to heal. I don't want to hurt these animals, but it's it's a whole separate discussion. So anyways, so they gavage these animals with different doses, and it's really interesting. Now in what they call their defense, they call it allometric dosing, which means they're trying to get the body weight to human weight ratio appropriate. I've read some rebuttals of this article where it is a joke, you just can't do that. And when I read vitamin weed Michelle Ross? Michelle Ross, when I read vitamin weed she dis... she specifically discusses why research on CBD versus mice is very difficult to do because the weight basing the endocannabinoid system is different, all these other things. So allometric dosing being said, assuming that they're saying it's right, so the dose would be the equivalent of what they gave and What a human would give So I'm doing the allometric dosing, which I think is actually higher than what it actually is separate thing. They took mice and they gavaged them with zero milligrams of hexane derived CBD 246 milligrams per kilogram 738 milligrams per kilogram or 2460 milligrams per kilogram of dirty CBD. It doesn't make sense dirty CBD isolate. So for instance, in a horrible alternate universe where humans are now the test subjects and we have large mice which are running tests on us, and they decided to gavage me with the same thing. That would be the equivalent at the highest dose of 241,080 milligrams of hexane derived CBD isolate. I'm not even sure what the hexane would do it 240,000 milligrams 242,000 milligrams.No I mean that being the more or less than now at this point, it's just an additive. It's just I mean it's it's not an excipient It's a straight up additive. That would not make sense at all. Oh, it's crazy.It's poison.This article came out in Forbes and said CBD causes hepatotoxicity. Also hexane causes hepatotoxicity.It is nuts. Alright, spoiler alert. The mice suffered hepatic toxicity and death at the highest dose. Shocking... You know what? I also hear it's bad to have breakfast cereal with not milk but drain-o. Just something that I'm gonna go out on a whim. Don't think you're supposed to do that. It just doesn't make sense. It's It's It's not. That is not an apples to apples comparison if you're talking Okay, so we talked about it earlier. reputable CBD source there is no reputable CBD producer that's going to have and Will special shout out to you it's going to have hexane as a byproduct or an excipient in their full spectrum COA approved which is also why KBMD Health with powered by olyxenol hundred percent is does not have that. I mean they do co2 extraction, which is the important thing which is a reason why we partnered with them to make that product. So we are the one out of the 23 or 24 that is the safe and trusted COA back no hexane etc etc. Doing this study is not an apples to apples comparison on what would happen because who knows? Who Okay, I don't get it because GW we already did that study. They determined that 20 Meg's per kg which is still a shit ton. It's a lot. It's a lot. Yeahis the safe maximum dose. These guys went times it by 100.Yeah, they did.And see what happens? Yeah, it's it's a bad it's a bad comparison. I mean, yeah, honestly, if you wanted to find out if CBD plus hexane causes liver toxicity at a ridiculous amount, top to bottom, then that's a great study outside of that, since nobody does it, I would say it's a bad study. Speaking of road, that's a road to nowhere.Yeah. And so study like this, uh, like you had mentioned is essentially it's not science. It's clickbait. Yeah. And right now that that author, that journalist is just kind of laughing. He's like, I know, and now you're bringing it up, and I'm going to get another whatever, because that's what people are trying to do. They're trying to get attention at this point.So at that point, good for you, you got to click but I would be truly interested if possibly that particular journalists would say, you know what, I didn't fully understand it. I mean, that's okay. Let's look reading studies, right? There's there's a study to reading studies. I mean, we heard that we heard the breakdown that kresser did on Joe Rogan is he Twice had to address his approach to completely different topic about the the plant based diet and then how he had to re approach that with the rebuttal. All that just simply to say, there is a science to reading studies and being really good at understanding what is and is not applicable and then how to find studies that you can compare to each other for good meta analyses. So what we're doing right now is I'm telling you that maybe sometimes there aren't studies, but my anecdotal evidence, I have a busy practice, you hear the patients, we hear them talk I listen to them, when they say that doesn't work. I go, Okay, I'm not publishing it. I don't have time to do that. I wish I did. If I published everything that we're gathering data on, if we're looking at, you know, just so many different things, CBD is just one of them. We've got I love I'm a huge fan of brain.FM for the ability to use sound to change your mood. I Would love to they're unpublished, a lot of studies on stuff like that. There's, there's tons of stuff. So when people go, oh, the studies aren't out there, there is something to be said about the Socratic method, or I'm sorry, the paternalistic method, the way that medicine used to be where the guy in front of you that saw thousands of patients, this is the method that he has. You see me scope, I mean, there's a difference in scope techniques.So they, although some may even still say it qualifies as anecdotal, I will say that there's objective data in both in a scope, somebody can't just come, anybody can come to you say I feel better. Anybody can even if they don't mean it. But they can't make the disease disappear from the imaging that we see in their colonoscopy, or the the mucosal samples that you take. And that's something that's completely objective data. That we see. So those are the everyday results that we see from these types of applications where you just, look it's not made up whenever we okay full pleasure when we first started looking at CBD, I thought was bullshit. Who you looking at?Just anybody who's out there. But when we first started talking about it, I didn't believe it. I was like, man, let's see, because we've been down this road before but we tried new, new without throwing a bunch of things under the bus. We tried new or innovative different things and high hopes. And unfortunately, low expectations and the expectations get met and the hopes are never never realized. The opposite for me personally occurred with CBD over the last three and a half years. And that is it actually stinking works.Dude, I knew that we were onto something with Atrantil, because after we did the initial studies, everybody came back and said, I want more. I knew that I was onto something or I was not on something. I knew that CBD had a viable place in my practice, because I bought and the story goes all the way back which is why we work with which is why it's powered by elyxenol right now, when we went to paleo FX, and I ordered a couple cases and I just gave them away to patients. That was not cheap. Not because I was sitting there trying to be altruistic, not because I was doing charity. I'm like, I don't know. I didn't. And I told everybody, I don't have a clue. I haven't even looked at this yet. All I know is try this. Tell me what happens. And when about 80% of them came back said I want more. And I went, Okay, we're onto something. And that's when I took my clothes off the deep dive into the science and went, holy cow. Yeah,this is crazyUp until that point, I just didn't know there was a whole lot to it. I mean, it really didn't. And then the fact is, oh, and to clarify, it's not like Brown just handed out CBD to just anybody who came to the clinic. You literally just like we did with Atrantil you found very diseased patients to say and who had gone through a gamut of different pharmaceuticals and weren't finding relief, and suddenly they're like, this is working for me. Tell me more about it. And I was, I was blown away.So let's talk a little bit. So we're I'm over here going well studies I haven't published and everything. Let's talk about a few studies. So I've got a Mendeley account, I know how to look at PubMed. I know how to get a Google Scholar, I just want to talk about a couple studies have come out recently. And let's kind of compare it and see if it still makes people concerned that they're going to die of liver failure.Sure. Alright. So in the Journal of Clinical Pharmacology published in 2019, the this was actually a study, also sponsored by GW Pharmaceuticals, as part of the process of getting the FDA approval that the FDA did not reference the best I can tell they did not reference this. This is way more complex and it gets super cool, because what they're looking at is the pharmacokinetics or how CBD is actually metabolized by that beautiful genius called a liver. In high doses in people with liver disease. Yeah, they went through the trouble to take high doses of CBD and give it to people People that did not have liver disease had mild liver disease moderate and severe. This was ballsy to say the least, because using a product like this in somebody with liver disease is is risky. This thing could backfire and it could shut down the whole process. Here's what's nuts, the pharmacologic and safety of a single oral dose of 200 milligrams of epidolex, which is the CBD isolate. They were assessed in subjects they had eight people with moderate or with mild disease, six people with moderate and eight people with severe and then they had this collection of normal people. Blood samples were collected to check for the pharmacokinetics This is how drugs are looked at. They give you a drug and then they check your levels. Basically, the blood concentration was higher in the hepatic impairment and they describe it in nanograms. So the nanogram comparison is that it's a little bit higher in those with severe hepatic impairment. But this is what's nuts there was no increase in adverse reactions. There was no change in blood levels. So basically, the only adverse reaction that they found was a little bit of diarrhea. And it all happened in the mild hepatic impairment. So the FDA had mentioned Oh, studies have shown that it causes diarrhea. What was really funny about
The Bible speaks more of the times today and the world we live in. God gave us his word and He anticipates the events that were, that are and are still yet to come. The Bible has been translated into every language, the integrity of God's design and authenticity of who He is, declare history before it happens. Would you use a compass or roadmap to find your way home if you are lost?Modern science, archaeology and history provide fresh insight into the universe and the nature of matter. The Word of God contains the plan of eternal redemption through faith, hope and love in Jesus, Our Messiah.God is the only Superpower in the Universe. He is the architect, the scientist, the mathematician, the author and creator of all things. He is the greatest artist and His fingerprint is on every single one of you. You were fearfully and wonderfully made from your embryo, in your mother's womb. This series will look at the beauty and integrity of God's design in your own DNA. You were made in the image and likeness of God. Come take this exciting journey to discover your calling and plan for your life. The Holy Spirit is our teacher and Jesus is the only way, the only truth... God's truth is the only thing that is forever settled in all the heavens. Man's opinion changes and we live in an age of relative truth for every individual. Are we under the Law of God or do we live in the Grace of God? Does our behaviour matter and are we accountable for our actions?Learn what the whole counsel of God says about you and from beginning to end of your life, God has a more excellent way and plan for youSession 7: The Letter of the Law of God and the Scribes, RNA Translation and Transcription
This week: Recap loss to Pittsburgh Riverhounds Talk about Jared Stroud's future Interview with Omar Sowe Preview matches against Nashville SC and Swope Park Rangers Playoff outlook
For the show notes (guest bio, summary, resources, etc), go to: www.lifteconomy.com/podcast
While at The Sedona Forum, The Gambia’s Modou Sowe shared his inspirational action plan for sustainable food security and youth employment. For more candid conversations on the “In The Arena” podcast, please subscribe on iTunes, Soundcloud or YouTube. The post In The Arena – Episode 29: Modou Sowe appeared first on McCain Institute.
While at The Sedona Forum, The Gambia’s Modou Sowe shared his inspirational action plan for sustainable food security and youth employment. For more candid conversations on the “In The Arena” podcast, please subscribe on iTunes, Soundcloud or YouTube. The post In The Arena – Episode 29: Modou Sowe appeared first on McCain Institute.
Hello and Welcome to the podcast; Adventures of a New YouI am your host, Jen Parke a social worker and fellow adventurer!This is Episode 25 of the podcast and today we are going to chat about disappointment!Everyone that you encounter has the ability to disappoint you and many times they will. But here’s the thing people can only disappoint you for as long as you allow them to do so. If you are someone who has been putting in a great deal of work on yourself then you may find that you hold people to higher expectations and there is absolutely nothing wrong with that.But know that not everyone is going to live up to those expectations and know that you are going to be disappointed.As you grow and become more self confident it will definitely become easier for you to clearly define what you are willing to accept from others and what you are looking to receive from others.You have to decide what you are willing to tolerate or accept from other people honestly and from yourselfIf someone is in your life and chronically disappoints you but you continue to allow them to do so then you need to take some time to re-evaluate that relationship. You need to figure out exactly why this person continues to disappoint you and frankly why you allow them to do soWe have talked over and over about setting limits for yourself and this is an important limit that you need to set for yourself. Not only do you need to stop allowing you to disappoint yourself but you need to set expectations for the people that surround you. People will treat you how you allow them to treat you. If nothing else I want you to be a little bit more self aware the next time someone disappoints you. I want you to sit in that disappointment for a minute and figure out why you feel disappointed.Why are you dissapointed?Could you have communicated what you needed or wanted from someone better before hand?Should you expect more from this person?Is this person capable of much more?Is this person sending you a very clear message that you are not a priority to them?Are your expectations unrealistic (this does happen but honestly this is probably not the case because most of the time we set our expectations of ourselves and others much too low)If you go back to the definition disappointment is determined by our hopes and expectations. We have the power to determine if we will feel disappointed. Thank you so much for listening!If you have a friend or even a family member that would love to hear this podcast please share this podcast with them and encourage them to join us!Schedule a FREE Coaching call with Jen - because the help that you might need just may be to find some direction or some support in setting/meeting your goalsConnect with Jen and others on their adventures at Adventures of a New You Accountability Group For daily inspiration and support visit Jen on Instagram at Adventures Of A New You For inspiration check out Jen’s
This week, we have a story from Rita Chand. She told this story in Victoria in February, 2017. Our theme that night was Good Date/Bad Date — stories of hooking up, making matches …and um failing to do soWe also speak to New York-based journalist and author Emily Witt. She’s the author of Future Sex and Nollywood. She tweets as embot.We also also spoke to Montreal filmmaker Adam Reider, who’s upcoming horror project is Woodland Grey. You can also find him, and presumably be set-up by him, on Facebook.
【毕业特辑】夏天的歌 Song of Graduation本期主播:潇雨(2014届毕业生)本期文章:Graduation背景音乐:午后柠檬树下的阳光,南山南,远方的寂静,长大七月,空气里有了盛夏的温度。在蝉声渐渐起来的时候,我们毕业了。学生证上加盖了注销的公章,在跳蚤市场卖掉了带不走的东西,在盛夏的镜头前把毕业帽抛向天空,在学校各处细细地慢慢地走了一遍,最后一次听见广播里为毕业季播放的老歌,最后一次在拥挤的宿舍里偷偷摸摸地煮火锅,最后一次坐在深夜的足球场上谈天说地,然后,在某一天清晨的公交车站告别。其实毕业就像散场电影,大家相互告别,然后各自生活,继续在不同的线条上拼搏向前。也许这些线条不会再有交点,但是一起走过的岁月一定照耀着我们,温暖着我们。谨以本期节目,献给所有毕业生朋友。GraduationByVitamin C.Sowe talked all night about the rest of our lives我们曾整夜讨论以后的生活Wherewe're gonna be when we turn 25不知25岁时我们会在哪里Ikeep thinking times will never change.我坚持认为时代不会更替Keepon thinking things will always be the same坚持认为事物会亘古不变Butwhen we leave this year we won't be coming back但当今年离开,我们就不再回来Nomore hanging out cause we're on a different track不会再呆在一起,因为我们会过着不同的生活Andif you got something that you need to say如果你有需要讲的话You'dbetter say it right now cause you don't have another day最好现在就说吧,因为你不可能再多有一天Causewe're moving on and we can't slow down因为我们在往前走,不能放慢脚步Thesememories are playing like a film without sound记忆就像在播放无声电影AndI keep thinking of that night in June我经常想起六月的那个夜晚Ididn't know much of love but it came too soon我对爱还了解太少Andthere was me and you但它又来得太快Andthen we got real cool我和你在一起Stayat home talking on the telephone呆在家里和我在电话里聊天We'dget so excited, we'd get so scared我们兴奋,也很害怕Laughingat ourselves thinking life's not fair自嘲自乐,认为生活不公Andthis is how it feels...这就是全部的感受Soif we get the big jobs如果我们身居要职Andwe make the big money赚得很多钱Whenwe look back now当我们回顾今天Willour jokes still be funny?是否我们的玩笑仍然有趣?Willwe still remember everything we learned in school?是否我们的玩笑仍然有趣?Stillbe trying to break every single rule是否还试着打破每一个条例?Willwe think about tomorrow like we think about now?是否我们会考虑未来就像我们考虑现在?Canwe survive it out there?是否我们在社会上能挺下来?Canwe make it somehow?是否我们能获得某种成功?Iguess I thought that this would never end我猜这永远都不会结束Andsuddenly it's like we're women and men但突然好像我们都已经长大成人Willthe past be a shadow that will follow us 'round?是否过去会像影子一样跟随我们?Willthese memories fade when I leave this town是否当我离开这个地方,这些记忆会褪色?Ikeep thinking that it's not goodbye我坚持,坚持认为这并不是再见Keepon thinking it's our time to fly坚持认为已到了展翅高飞的时候Aswe go on, we remember当生活继续,我们记得Allthe times we had together所有我们在一起的时光Andas our lives change, come whatever当生活在改变,但无论发生什么Wewill still be, friends forever我们永远是朋友VitaminC 背后小故事2014年2月,为你读英语美文小组收到一封特别的来信:“我是大学广播台的一名英语播音,现在要毕业了,可是还是想继续工作,希望能加入你们”,打开随信附来的音频,一个温暖的声音惊艳了耳朵,她就是—潇雨。彼时的潇雨,还在武汉,还在校园,经过精心选材,与北京的永清,西安的冯静,跨越三城反复敲定,最后用大学广播台的录音棚录下了第20期节目《彷如一早就知道 Like I Knew I Would》和第26期节目《一见钟情Love at First Sight》,节目推出以后,潇雨受到了大家的欢迎和喜爱。2014年7月,潇雨毕业了,从象牙塔走向工作岗位,从武汉来到长沙,从录音棚到简易的录音笔,开始从事与播音没有关系的工作,也许偶尔会自我怀疑,也会为了录出理想效果反复改稿,录音,后期制作,但这一切的努力都只是想要为你讲诉属于潇雨,也属于所有毕业生的七月故事。
【毕业特辑】夏天的歌 Song of Graduation本期主播:潇雨(2014届毕业生)本期文章:Graduation背景音乐:午后柠檬树下的阳光,南山南,远方的寂静,长大七月,空气里有了盛夏的温度。在蝉声渐渐起来的时候,我们毕业了。学生证上加盖了注销的公章,在跳蚤市场卖掉了带不走的东西,在盛夏的镜头前把毕业帽抛向天空,在学校各处细细地慢慢地走了一遍,最后一次听见广播里为毕业季播放的老歌,最后一次在拥挤的宿舍里偷偷摸摸地煮火锅,最后一次坐在深夜的足球场上谈天说地,然后,在某一天清晨的公交车站告别。其实毕业就像散场电影,大家相互告别,然后各自生活,继续在不同的线条上拼搏向前。也许这些线条不会再有交点,但是一起走过的岁月一定照耀着我们,温暖着我们。谨以本期节目,献给所有毕业生朋友。GraduationByVitamin C.Sowe talked all night about the rest of our lives我们曾整夜讨论以后的生活Wherewe're gonna be when we turn 25不知25岁时我们会在哪里Ikeep thinking times will never change.我坚持认为时代不会更替Keepon thinking things will always be the same坚持认为事物会亘古不变Butwhen we leave this year we won't be coming back但当今年离开,我们就不再回来Nomore hanging out cause we're on a different track不会再呆在一起,因为我们会过着不同的生活Andif you got something that you need to say如果你有需要讲的话You'dbetter say it right now cause you don't have another day最好现在就说吧,因为你不可能再多有一天Causewe're moving on and we can't slow down因为我们在往前走,不能放慢脚步Thesememories are playing like a film without sound记忆就像在播放无声电影AndI keep thinking of that night in June我经常想起六月的那个夜晚Ididn't know much of love but it came too soon我对爱还了解太少Andthere was me and you但它又来得太快Andthen we got real cool我和你在一起Stayat home talking on the telephone呆在家里和我在电话里聊天We'dget so excited, we'd get so scared我们兴奋,也很害怕Laughingat ourselves thinking life's not fair自嘲自乐,认为生活不公Andthis is how it feels...这就是全部的感受Soif we get the big jobs如果我们身居要职Andwe make the big money赚得很多钱Whenwe look back now当我们回顾今天Willour jokes still be funny?是否我们的玩笑仍然有趣?Willwe still remember everything we learned in school?是否我们的玩笑仍然有趣?Stillbe trying to break every single rule是否还试着打破每一个条例?Willwe think about tomorrow like we think about now?是否我们会考虑未来就像我们考虑现在?Canwe survive it out there?是否我们在社会上能挺下来?Canwe make it somehow?是否我们能获得某种成功?Iguess I thought that this would never end我猜这永远都不会结束Andsuddenly it's like we're women and men但突然好像我们都已经长大成人Willthe past be a shadow that will follow us 'round?是否过去会像影子一样跟随我们?Willthese memories fade when I leave this town是否当我离开这个地方,这些记忆会褪色?Ikeep thinking that it's not goodbye我坚持,坚持认为这并不是再见Keepon thinking it's our time to fly坚持认为已到了展翅高飞的时候Aswe go on, we remember当生活继续,我们记得Allthe times we had together所有我们在一起的时光Andas our lives change, come whatever当生活在改变,但无论发生什么Wewill still be, friends forever我们永远是朋友VitaminC 背后小故事2014年2月,为你读英语美文小组收到一封特别的来信:“我是大学广播台的一名英语播音,现在要毕业了,可是还是想继续工作,希望能加入你们”,打开随信附来的音频,一个温暖的声音惊艳了耳朵,她就是—潇雨。彼时的潇雨,还在武汉,还在校园,经过精心选材,与北京的永清,西安的冯静,跨越三城反复敲定,最后用大学广播台的录音棚录下了第20期节目《彷如一早就知道 Like I Knew I Would》和第26期节目《一见钟情Love at First Sight》,节目推出以后,潇雨受到了大家的欢迎和喜爱。2014年7月,潇雨毕业了,从象牙塔走向工作岗位,从武汉来到长沙,从录音棚到简易的录音笔,开始从事与播音没有关系的工作,也许偶尔会自我怀疑,也会为了录出理想效果反复改稿,录音,后期制作,但这一切的努力都只是想要为你讲诉属于潇雨,也属于所有毕业生的七月故事。
少儿英语有声儿童童话故事 绿野仙踪 第3卷第5章“Because you wear silver shoesand have killed the Wicked Witch. Besides, you have white in your frock, andonly witches and sorceresses wear white.”“My dress is blue and whitechecked,” said Dorothy, smoothing out the wrinkles in it.“It is kind of you to wear that,”said Boq. “Blue is the color of the Munchkins, and white is the witch color. Sowe know you are a friendly witch.”Dorothy did not know what to sayto this, for all the people seemed to think her a witch, and she knew very wellshe was only an ordinary little girl who had come by the chance of a cycloneinto a strange land.When she had tired watching thedancing, Boq led her into the house, where he gave her a room with a pretty bedin it. The sheets were made of blue cloth, and Dorothy slept soundly in themtill morning, with Toto curled up on the blue rug beside her.She ate a hearty breakfast, andwatched a wee Munchkin baby, who played with Toto and pulled his tail andcrowed and laughed in a way that greatly amused Dorothy. Toto was a finecuriosity to all the people, for they had never seen a dog before.
梅根请求爸爸教她骑自行车。她求爸爸不要松手,因为她还没有准备好。可是,最后,当她终于勇敢地骑车远去的时候,爸爸准备好了吗......Don't Let Go“Teach me to ride and I'll ride to you,From Mom's house over to yours.Please, will you, Daddy? I need to learn,And Mom is too busy indoors.“I tried in the yard, but it's really so hard;I bloodies my knee on the wall.At Grandma's house the road is too rough,My wheels won't stay straight and I'll fall.”“Meg, there will always be slippery slopesAnd ups and downs and bumps.There will always be difficult paths to takeAnd giant steps and humps.“But the view when you get to the top of the hill,And the feel of the wind in your hair!And the freedom to go wherever you pleaseAnd to know you can get yourself there…“That must be worth a few little knocksAnd maybe a bruise or two,But if you're not ready, we'll wait a while—Whatever you want to do.”“I'll try in a minute—at least, I might.I'm getting myself prepared,Checking my helmet and bicycle bell…But, Daddy, I'm really scared.”“Megan, I'm here—I won't let go,Not until you say.Hold on tight. I love you, soWe'll do this together, okay?”“I think I'm readyto go now, Dad.Daddy, don't let go!Don't…Okay,you can let go now!“Bye, Daddeeee…you're so slow!“Look at me, Daddy! I can ride!See? I can ride my bike.Now I can go wherever I want,To the end of the world if I like!”“Megan, it's difficult letting go.I was scared too today—Scared you would never come back to meNow that you can ride away.”“Daddy, I'm here. I won't let go,Not until you say.Hold on tight. I love you, soWe'll do this together, okay?”
梅根请求爸爸教她骑自行车。她求爸爸不要松手,因为她还没有准备好。可是,最后,当她终于勇敢地骑车远去的时候,爸爸准备好了吗......Don’t Let Go“Teach me to ride and I’ll ride to you,From Mom’s house over to yours.Please, will you, Daddy? I need to learn,And Mom is too busy indoors.“I tried in the yard, but it’s really so hard;I bloodies my knee on the wall.At Grandma’s house the road is too rough,My wheels won’t stay straight and I’ll fall.”“Meg, there will always be slippery slopesAnd ups and downs and bumps.There will always be difficult paths to takeAnd giant steps and humps.“But the view when you get to the top of the hill,And the feel of the wind in your hair!And the freedom to go wherever you pleaseAnd to know you can get yourself there…“That must be worth a few little knocksAnd maybe a bruise or two,But if you’re not ready, we’ll wait a while—Whatever you want to do.”“I’ll try in a minute—at least, I might.I’m getting myself prepared,Checking my helmet and bicycle bell…But, Daddy, I’m really scared.”“Megan, I’m here—I won’t let go,Not until you say.Hold on tight. I love you, soWe’ll do this together, okay?”“I think I’m readyto go now, Dad.Daddy, don’t let go!Don’t…Okay,you can let go now!“Bye, Daddeeee…you’re so slow!“Look at me, Daddy! I can ride!See? I can ride my bike.Now I can go wherever I want,To the end of the world if I like!”“Megan, it’s difficult letting go.I was scared too today—Scared you would never come back to meNow that you can ride away.”“Daddy, I’m here. I won’t let go,Not until you say.Hold on tight. I love you, soWe’ll do this together, okay?”
This week we are out and about in the Springfield pub just a few yards from our spiritual home, we have Barry, Gareth, Rob, Dan, Greg and Paul discussing all things from the LaticsWe start off with a mention of Billy Davies and his ban for his touch-side antics the other weekThe Leicester City preview starts on 3 minutes and we discuss the Foxes chances this season and do a player review, David Nugent having a prolific season...well Barry thought soWe finish off with some news about a raffle in aid of Josephs Goal which has a fantastic prize linked to our Europa League game in Maribor and Greg tells us about Boycey and just how great he was on Sunday at the Wigan 10K
There is some exciting news on the business end of the podcast, and Lauren and Chan are thrilled to join 58 Ember as their new podcasting network! Lauren talks her newfound love for TikTok, and why its users are a unique brand of unhinged. Hear some of their favorite comments from their TikTok videos. The gals also give an assessment on a review that calls them Pick Me Girls and even break out Urban Dictionary to consider the accusation. They then discuss the inception of Kim Kardashian's launch into fame with supporting players Ray J and Kris Jenner. The narrative accepted by many versus the alleged facts are very different and darker than they originally thought. Lauren & Chan also break down Kanye West's problematic, misogynistic 46th birthday party, and Chan gives her family friendly hopes for his next birthday celebration. Finally, hear all their thoughts on Tom Girardi's mental competence and Erica's role in the deceit. MERCH IS HERE! Click here to check out our limited drop of Work Soft hoodies and hats. Get yours before they're gone!To support the show on Patreon and access our 100+ bonus episodes, including our Royal's Deep Dive, click here!Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.TRANSCRIPT: [00:00:00] Before weget into theepisode, everyone. I just need toput a quick plug in here. If you like our podcast, if you, you know, have liked all the 166 episodes before this one. Please do us a favor, share it on your story.Post a link to your favorite episode using the little link button on Instagram. shout us out.We trulyappreciate it. It really helps us grow and getsthe word out aboutPops.So if you do that, we will be forever grateful to you.Follow us on YouTube, follow us on TikTok. and let's get to the episode. well, well, well, good morning, Lauren. Welcome to episode 1 67. Wow, we've done too many of these. Um, I don't know why I felt the need to say the number, but sometimes it's, it's grounding, you know, it, it's validating to know that we've done [00:01:00] 167 episodes of pops.On there you are aging us. First of all, how I know, Second of all, yeah, 160. This is our hundred 67th episode. Actually, it's probably more like our 350th episode because we also, everyone, not sure if you've heard about it, but we do a Paton episode every Friday. Sowe've been doing this for a while.Quite a while. but you know, even the hundred 67th time or whatever, 300th time feels like the first time, soNever gets old chatting with you, sis. Never. Um, we have big news to share. Super exciting. Okay, here's the deal everyone. We're really excited because today we are announcing that we are joining a network.we are joining 58 Ember. 58. Ember is a new network. They're, and we are really excited to be partnering with them. should we share like how this started, Chandler?Yeah, let's just give a, a little bit of a, a background. we were with a previous network a year ago, [00:02:00] um, andthen we a year ago. Yeah.Part ways. Um, but then 58 Ember approached us and yeah. Lauren, you can take it from there.Yeah. So basically we were with the network, and they were great, but we ultimately decided that we wanted. To be part of a platform called Red Circle. That's where we moved to. because it was a little more self-service, it allowed us to handle our ads in a more efficient way. and it just was a little more seamless, a little more efficient.And so we were with Red Circle. We loved Red Circle. Everything was going along swimmingly and we didn't think we needed to be with a network at all. But we got approached by 58 Ember, by the founders. They're two really, really smart women, Erica and Emily. Um, and they have a whole different approach to podcast networks, and I was very taken with their mission.Their mission is to have a podcast network that truly fosters community and embraces the network and podcast network. and also a network that [00:03:00] really focuses on helping creators grow through being strategic through, meaningful brand partnerships. And what I, saw in their presentation was something that's really not available.In traditional podcast networks right now, traditional podcast networks, the brass tack of it is they're really good at monetizing audiences that are already built, but they're not necessarily focused on helping smaller creators build audiences. Um, and so anyway, there's definitely a white space in the market and 58 Ember is absolutely going to fill it.And so we are really, really honored to be a podcast on their platform and on their network. and we're really excited to join.Yeah. some exciting updates on the business end of pops, but you know, should we get into why everyone tuned in today for the hundred 67th episode?Should we get to it?galvanization by the app Tick talk.Okay, let me, let me start with a small disclosure that I've been making to friends and loved ones recently. [00:04:00] I've been saying to people before I see friends or anybody in group texts, across group texts. Hey, for what it's worth, it's okay to mute, pop apologies as we begin to go full steam on on the social channelsbecause. I just was like, Ijust need toput this out there. You know, for anyone who's like, who sees me on a frequent basis, like maybe they don't wanna also see eight videos from me, you know, every time they open up their phone or from you, no offense to you. Um, soyes, youmay have noticed that we are now full steam on TikTok.On Instagram, that is because we are trying to grow and wanting to, you know, create that short form content that people are loving these days. so anyways, I, I have been making that disclosure to friends and family. Like I've said that to multiple people. Just like, it's okay if you have to mute me. I would mute me.It's fine.Oh, absolutely. I mean, here's the thing. The fact that we do not want to forever toil away an obscurity should not mean that our friends and family should [00:05:00] suffer the wrath of our constant content. Okay? Um, and so I absolutely agree with you.there's something about opening up my TikTok and then seeing your face and hearing a hot take coming from you. That has been very hard for me and I, I'm like, it's funny cuz I, I love it. I, this is something we've been needingOh really? Do you? I love it for the business side of things. And I love it for our platform because we really do like, have so much good content that like, I wanna share you know, in little reels and stuff.But, you know, it's been a little bit jarring for me and I've been like, okay, like squa swipe. I can't see Lauren's face every time I open up TikTok. But I love it and it's very good for us and we're going to keep, chugging forward.Well, the thing that I didn't realize, Chandler, about TikTok that I'm very excited about. Also, we're on YouTube now, everyone full episodes or on video on YouTube every week. If you wanna watch mine and Chandler's facial expressions as we are chatting, um, and see our fits, you can hit up our YouTube. here's what I didn't know about [00:06:00] TikTok, okay?About the app. that originated in China. Parent company, bite dance, otherwise known more prominently as TikTok. So TikTok. I didn't truly realize how powerful it is as a creator Meanwhile, I'm on Instagram and I am posting all this content, doing stories. All of it could just be a TikTok reel And right now our Instagram. Love it. I love chatting with people. It's great, but really it's basically talking to the same people over and over. And if for us to have this podcast succeed, we need to reach more people. and it's been galvanizing for me as a human being to see that I can do the same, performance art that I'm engaging in.Certainly a performance.just kidding. Uh, I can do the same shtick and nonsense on Yeah. And TikTok somehow doesn't care that we only have [00:07:00] a hundred followers or 120 followers. It will, if it sees people liking the video, spin it up to the masses. And that is just not something that's possible on our current platform that we've been using.Mostly she'll remain nameless. so anyway,yeah.it's Yeah, yeah. No, it's been great. I think, yeah, I, you've just been doing such a good job, so I just wanna say, you know, thank you on the airwaves and publicly declare my thanksOh, thanks. Can I also say Chandler, how I A what?let me continue one more with my,thank you. Yeah, sorry. Sorry. add. No, Lauren. I say thank you because I think you are truly very, very good at this type of thing. You, I don't wanna say you're shameless, but I think you are just better, and we've always known this. You're just better at like hopping on, you know?Turning on that front facing camera, hitting your cord, and just like killing it. Like, it's truly like a talent for like this type of performance. And like [00:08:00] I, I think without that ability, we would not be where we are. So I just, I really think you're meant for this kind of thing and I, you know, I'm gonna, I'm gonna continue myjourneyof getting better atit.Well, that's really nice of you. I mean, we were at Blackberry Farm and Courtney was giving me this compliment that I'm very fierce and our dear friend, Maron was, you know, echoing that sentiment. And I said, it's not that I'm fierce, it's that I love the truth and I want the truth to get to people, you know, with, uh, fire in my eyes.AndWyatt patted me on the back, kind of laughed and said, that's part of your delusion. You know, but that's why we love you. I love that Lauren has spun this compliment about her performance art into like how she's like Joan of Arc or something.Likeit really is partof your delusion and that's what makes you so great at it.The self aggrandizement is truly flooring. so thank you Chandler. I will continue to be a champion of truth, honor, TikTok and other social platforms. Um, but I wanna sh [00:09:00] share with you, another reason why I love TikTok, okay?Okay.The people are truly unhinged onYeah, it's true.I didn't realize.I didn't know Chandler. I thought that it's the same type of conversation happening over there. It's like Twitter degenerates are commenting on TikTok. It is like the worst of YouTube all together. It is four chan created a social media company.I honestly, yeah, I, I sometimes love just perusing the TikTok comments because it's like from another realm, like where the, it'salmost. Liketoo insane to even be bots. yeah, it's, it's really good. And it feels like they're not even really connected to like, people, they're just like usernames.that's the reason people are posting anonymous So they're posting what they really think. I think that's a big part of it. Like a non culture is bigger on TikTok than it is on Instagram. can I just read you a few hilarious unhinged comments that we've received [00:10:00] on our video that's going by that I don't know if it's going viral, but it's really, um,um,we have one video that's really spun up right now anyway, so in the beginning of the video, it's the video where we ask the question, the rhetorical question.How could anyone cheat on someone as beautiful and smart and talented as Natalie Portman? Mm-hmm. a rhetorical question we go on to illustrate the fact that it has nothing to do with her physical or otherwise attributes. Anyway, that doesn't stop people from jumping down our throats and not watching till the end of the video anyway.So to answer that question, hear are what a few people say. So, a woman named Lumira says, easy. The fantasy was over once the movie was done. Okay. Um, cutting.It's kind of beautiful writing.Miss Cat 77 67 says, when a man marries a mistress, it creates a vacancy.Oh my gosh.That's a co that's, that's a zenko. Sosh said, okay, and this gives me the chills cause I know that some of my people are on TikTok.she says, [00:11:00] should have known I'd be the first to leave. Think about the place where you first met me. I mean, she's quoting,she's the prophet of our time. profit of our time. Julius C says, beauty is temporary and charm is fleeting, but a woman who fears the Lord is to be praised. Okay? I love a little religion. I love a You do you love a little religion sprinkled in a littlebit ofreligious self-righteousness. You can't get enough.I cannot get enough. So we're gonna continue in that vein. Twan writes, Solomon had a thousand women and still wasn't satisfied. This, this is men.This is men. This is men. I'm getting that tattooed. This is men.I responded, Towan, and I said, you're right, Twan. Most men need 1,001. Which I thought was hilarious. Um, if I do say so by myself, and then Twan says [00:12:00] men need what Ecclesiastes says in the end. anyway, there's a cute back and forth if anyone wants to go find it. I A cute biblical back and forth.yeah, between me and Twan, where we actually connect and agree.I'm not gonna, I won't, you know, I won't belabor it. I'm sure that madeyou know the Serena joy in you all tingly no, literally, wan and I are like, Fist bump at the end of the conversation. Like we, we get each other. wan understands. Okay, so, a guy named at John Jung says, I for one get bored one to two years in. And that's long constant change gets my little guy sturdy, eggplant emoji.OhSo sorry, that's a departure.yeah. and then finally, Someone commented, so she started dating an unavailable man. Now she's surprised he cheated. I guess you can buy a Harvard diploma.so the people on TikTok are unafraid and completely unhinged, and it is my new happy place and home.[00:13:00] Okay, great.Congratulations. Enjoy.Thank you. Speaking of unhinged people, can we please, please, Chandler respond to the accusationOhmy gosh. I mean, at us?I don't know how unhinged this person was. Seemed like they were pretty hinged.Um, yeah, this person actually might be telling exactly the truth, which I want to talk with you about. Cause I don't know if they don't get us or if they get us too much. You know, if they can see very clearly what's happening here.I fear it might be the latter. Okay. Solet's read what we're talking aboutyeah, let's read this, this, this is a, unfortunately, a recent review. We got, from t Kitty h she left this on June 8th. He or she, excuse me,he, she ortheyone star, the subject line. Holy pick me girl.Pickme girl energy so hard. These girls are desperate.That's it. No, no. Period. That's it. It's like he,she, or they basically trail [00:14:00] off. They can't even, you know, write anything else. They're so frustrated.Yes. okay, so the last part of that review, that these girls are so desperate. Absolutely correct. We are totally desperate. We've been doing this thing for three years. We're, we're, we're working hard. 350th episode. Basically, we would really like to grow. upon seeing this, I was like, yeah, where's the lie? Like I,I, Ihear you. I'm right there with you. T Kitty. I guess my question is though, the thing that is ambiguous for me still, um, and why I will become my own defense attorney in this moment is isn't a pick me girl, isn't that a girl who tries to be cool for the guys and is like, I'm into sports, I'm into exertion, I'm into e eating tacos likeisn't I, the girls are dramatic.Yeah.I actually, I'm gonna read you the Urban Dictionary Pick Me Girl definition. A Pick Me girl is a girl who seeks male validation by indirectly or directly insinuating that she is not like other girls. Basically a female version of a symp. Characteristics of a pick [00:15:00] me girl, let's men walk all over her because of her carefree demeanor.I'm just gonnastop youright there. You can ask my boyfriend of two years if I have ever been carefree.Theanswer isno, notonce, not a single day. Have I been carefree unless, you know, I was like heavily under some type of influence.I invite you all to DM Kagan and ask how chill and carefree I was when I gave him an ultimatum. Okay? Like, we are so not that description. That is my only line of defense here. Like if that is what this person's calling us, she's giving a review on the wrong podcast. Right. but if bime garlic is a larger symbol, then we're in trouble. I'm like the opposite of a guy's girl. I don'tknow.I just, Ipride myself on not being a guy's girl and being unpalatable to men.We are staunch defenders of Zero Hobbies, the zero Right, right, right.That's an OG pop anthem. So I invite you to search back on our Instagram for the [00:16:00] clip. but yeah, Chandler and I have died on the Zero Hobby Hill and we are absolutely not the girl who doesn't hang with girls or, and hangs with the guys, blah.no thank you.Okay, so anyway, um, now that we've taken no responsibility, Desperate.Yes.Carefree. No.Okay. So yes. Desperate. Yes. Carefree. Absolutely not. Um, Chandler, so I wanted to, when we were discussing what we were going to chat about today, I wanted to potentially watch the new episodes of the Kardashians, because, you know, that is a font of content that I enjoy, absolutely. It's a. Yeah, it's literally like the, California aqueduct or whatever, it's just, it's ever flowingYes. and as Sandoval has come to a bit of a close, we are not talking about Tom and Ariana on this episode, it's a blessed day. I think for everyone who doesn't watch Van Pump Rules. That drama is simmering. We need other people to [00:17:00] gossip about. So anyway, I asked you if you wanted to watch the show and please share your response.I said, I'm not watching. And then I said, I don't really want to watch. I kind of drew a line in the sand, you know? and I, have expressed this to you before that I've had a fall from Grace with the Kardashians. And do you want me to talk about the watershed moment in my life you know, should we get into that first, or do you want me to just explain my entirePOVnow?I wantyou to explain the watershed moment.Paint a picture for everyone. me paint a picture.I've honestly always liked the Kardashians and I've defended them to people who just like blatantly hate them. I think There's definitely a sect of people who just flat out think they are dumb women and don't think that they have hold any value or like have contributed anything.Andme, frankly, like I. Really supported them. And Kim Kardashian was like, the only reason why I enjoyed my curves. I literally grew up thinking [00:18:00] every woman was supposed to look like Marissa Cooper from the oc. Like that was a normal body. Um, or that was the ideal body. So, you know, I, I like, I really appreciated that, you know,what, what the Kardashians contributed to, you know, kind of widening, you know, the. like widening the plane of desirable bodies, like opening people up to the idea that, yeah, like the Kate Moss frail chic vibe is not the pinnacle of beauty. Absolutely.And. Not to make this all about me, but I've basically had like a sizable butt my entire life. And that's something I've always felt very like ashamed about. And like Kim Kardashian helped me overcome that. And you know, that is something I will forever thank her for. Um, but I wasn't like blind to the Kardashian machine.I just thought like Chris was a mogul and, you know, good for them. Like they should cash in, like whatever. but then I think. When you told me that the news broke, that Ray J said that Chris Kardashian was like heavily involved in the [00:19:00] selling of Kim's sex tape, like, and that was confirmed that I could not recover from, and maybe that was always something people knew and I just had, you know, chosen to never really believe it.But in that moment I was just like, I just felt very gross about it, and it just seemed like an extremely dark, morally bankrupt move. Even for them, even for people. I don't see them as like pillars of virtue, but I was like, wow. Even from day one they've been kind of gross like that. be honest, another huge part of thisis like them lying about plastic surgery.Like I was already kind of like, Damn, people loveto lie.Um, and they love to also, you know, pedal skinny me or flat tummy tea and, working out twice a day. But they also get NPSsandtucks literally everywhere and lie about it. And also, you know, filter and face tune their bodies into oblivion.so I was already kind of like frustratedwith that. Butbasically that's my, uh, that's my notes app reasoning for why I've kind of like fallen away fromthe Kardashians and whyI don't wanna watch their [00:20:00] show.Yeah. I think that for you, that was a watershed moment where you felt like this was a family that you, on some level under. Understood. You got them. and then you felt deceived. You felt like This family, you were no longer willing to give the benefit of the Dow too. Like even though you saw their, flaws, a lot of them, and you saw, you know, potentially that they were turning your culture into a more shallow narcissistic culture and that they were setting also some unrealistic beauty standards about surgically changed bodies, um, and really bodies that don't exist actually in nature.Or very extremely rarely. And so anyway, I think that you were willing to look past all of that until you had that moment where you're like, wait, this family will actually make deals with the devil in order to get more money and power and fame. And I don't wanna be a part of that.And honestly like I, I think a huge aspect of it was that it was literally so long ago that it was like, [00:21:00] it's not like they've just, you know, been completely warped by Hollywood and their life and whatever, whatever. Like that almost is more, I hate to say it, understandable, but the fact that it was like from day one before they were even famous, they were willing to like, Sell This tape just made me feel really dark inside and, and I was just kind of like, this is not a mother, daughter's, you know, relationship that I actually want toidolizeanymore in any way.So, I think it might be useful for people that are like, nodding along curious. I don't think that this entire saga has been fully deep dived enough, and so I wanna lead everyone through this whole re j drama really quick. It's probably gonna be like a five minute segment. Um, just to give everyone a full picture of what Chandler is exactly talking about.Yeah. and so.basically we're gonna go through the inception of Kim Kardashian into fame. So Chandler, it's easy to forget what catapulted Kim Kardashian [00:22:00] from Paris. Hilton's best friend and closet organizer, a Marie condo before her time. To the woman we know today. Let's remember what kick started Kim's career.Kim was working as a stylist for Brandy Ray J's sister, which is where Kim and RayJay met. They dated from 2003 to 2006. This is Kim is largely an obscurity. she's the girl walking behind Paris Hilton with the Louis Vuitton multicolored bag. Um, Ray J. And Kim start dating and he has referred to her as one of the greatest loves of his life.. Um, and in February, 2007, a tape of Kim and RayJay having sex while on vacation in Mexico surfaced and was obtained by Vivid Entertainment.Kim sued the company for 5 million to gain rights to the tape. That same year. This tape catapulted Kim into the beginning of who. We all know today it was the inception of the family's billion dollar empire. [00:23:00] This is all alleged fyi. Kim Kardashian is a public figure that we are making commentary on, under our First Amendment rights.and this is all alleged, and we don't know if any of this is actually factual and at all could be made up.Um, and there's something called anti, . Okay. according to the TMZ partner, two fab.com, Ray J and Kim's agreement was at each.Would receive $400,000 plus 12.5% of the profits of the sale of their sex tape. . TMZ stated, we've obtained an email from Vivid Entertainment Honcho, Steve Hirsch dated May. First 2007 in which she informs Kim, the tape has made $1,424,636 and 63 cents in revenue, including the majority of which million coming from DVD sales.To date, the video has had more than 210 million views online. On on DVDs. Kim and Raj continue allegedly to earn money from the video around $360,000 per year. Okay. So we knew that the video [00:24:00] was sold to Vivid Entertainment, but it was all kind of, other than that, it was the big question.Did Kim release it or did Ray J release it? the official approved narrative Okay. In the mainstream media, um, was that Ray J sold it. Okay. and in April, 2022, episode of the Kardashians, fast Forward let's see, this is from 2007 to 2022. So 15 years later, Kim is worried that there is additional unreleased footage of her and Ray that could potentially be released on the internet.Kim says in the episode that Kanye has retrieved any footage that RayJay supposedly had. She says, he got me all of the sex tapes back. She tells her family, he flew home and got the computer. It was on the high drive and he met up with Ray J at the airport and got it all back for me by the way, Ray J has gone on to have a partner, have children, have a whole other life, but he's constantly being pulled back into this narrative, right?That he took advantage of Kim and sold the sex tape and yada, yada, yada. [00:25:00] So Ray J, responds rightly so to defend his honor and says All of this is a lie, shaking my head, can't let them do this anymore. So untrue. Apparently there was no explicit footage that Kanye picked up from a computer.It was footage of Kim and RayJay at a restaurant nightclub, and nothing sexual or weird. So this is classic Kardashian plot manipulation. Um, in May, 2022, RayJay says that Kim has always had the tapes and that Chris was always in control of the release. So this is where we go from, was this tape.That Kim sold and was part of to get famous. . This is where it gets really icky. And where I get the ick and it gets gross because in May, 2022, Ray J says that Kim has always had the tapes and that Chris was always in control of the release.According to Ray's interview with the daily mail, Ray J said that he was never in possession of the sex tape. [00:26:00] This is a quote from Ray J. I've sat in the shadows of for over 14 years. Allowing the Kardashians to use my name to abuse my name to make billions of dollars over a decade and a half.Talking about a topic I've never really spoken about.I'venever leaked a sex tape, in my life. It has never been a leak. I never had a single one at my house. She had them at her house. She's always had all the tapes in a Nike shoebox under her bed. That's how it all came about. Once I pitched the idea to her, just playing around a little bit, that's when she jumped on the idea, talked to her mom, and it was out of my hands from there.As reported by US weekly.com, Ray J accused, both Kim and Chris Jenner as the ones who orchestrated the leak of the sex tape. He also revealed alleged dms between he and Kim that claim that everything shown on the Kardashians regarding the tape was a lie. Us weekly.com published the text from Ray Ray's Instagram screenshots, which says,so he's texting Kim or DMing Kim. Now I realize this is another promo stunt for you unless you reach out to me soon. I'm gonna take it to the level where it shows all of what we did, [00:27:00] all of the meetings and convos about the plan, date and times of our meetings, and the whole lie you and Chris planned.Since the beginning. The US weekly.com article continued. Kim allegedly apologized and responded. I completely understand and I appreciate hearing this from you.I want you to know that I wish nothing but the best for you. This has heard us both in so many ways, and I know we are aligned in wanting to move forward with our lives. Thank you for reaching out, and my hope is that after next week when everyone sees that the computer is given back to Kanye, that this story will be dead and done.I'm sorry for all this is affecting you. That wasn't my intention. Okay, so obviously she's trying to brush it under the rug. That's unreal. not directly addressing anything that he's saying.no,the skirting around the whole thing.just being like, hash up. This is basically shut up. she's just being a politician here.Right.So on September 8th, 2022, Kris then goes on James Corden's show and does a segment where she takes a lie detector test.James asks Kris if she helped Kim release her [00:28:00] sex tape, and Kris says, no, no. And the results say that she's telling the truth. Chris responds, oh, I like that. We cleared that up. All right, so later that month, Ray J. Fire is back. And this is where the real, I think, bomb is dropped and the mic is dropped, and suddenly things get a lot more clearer. Com reports that on September 10th, rej took to Instagram live for a 28 minute video saying that he remembered things quite differently. He said that he and Kim had filmed a second sex tape in Santa Barbara as a backup that he said Kris was not only aware of, but she made the decision for them to have a second video for safety, just in case he says, that's my.Paraphrase, just in case his exact quote is for safety. He says that Chris watched both videos and then told him that they were going to releasethe first videosince it gives Kim a betterlook than thesecond video. this isRay J's quote, but you watched it and made a decision. He said billboard.com [00:29:00] continued. Ray J claims that he has a legal documentsproving the releaseof the sex tapewas orchestrated by Chris Jenner.Contracts that list three items. Cabo Intro, Cabo Sex, and Santa Barbara Sex RayJay hasshow the contents ofthe contracts other than the title of the three items.Hmm.So I. Here'sthe question. If this is true,how problematic is it thatKris allegedly watched her daughter's sex tape,had her film a secondone, justin case, watch that, and thenbrokered adeal where she profited off that deal, allegedly.I mean, problematic is like, Doesn'teven begin todescribe it, in my opinion.It's so dark to me.It's so dark. But Ido think this gets at bigger questions. Right. And I just wannasay, I thinkthat we have entered this new, culture where everyone wants tobe really positive and we wannasupport people doing all sorts of careers. Um,[00:30:00] You know,whether that's on only fans or whatever, and selling your body and selling your,uh, physicality we're supposed toall be totally morally neutral to that.So I guess the devil'sadvocate question is, is isn't this just really the samething, like trying to utilize, and maybe would Chris Jenner be looking out for her daughter trying to get her money inpower? Um,By justreleasing thissimple video, like, what's different about this and why is it a problem? what's differentabout this? Because that is a whole other conversation that like I havemixed feelings about,but likeI can understandboth sides of that, that conversation. But what is problematic to me and what is really dark about this, is that they have, profited off the storyline that this was very traumatic for Kim.Hmm.And they have made this to be a very emotional, like they've just sold us a lie that like this was never somethingthat shewanted and that, and we were all made to feel sorry for her and to, you know, believe that this was a really traumatic[00:31:00] event inher life that, you know, she never wanted. And that, that's where I feel really lied to.And it's that lie that in my opinion, invalidates any like sex positive, uh, conversation.Gotcha. Okay. I cansee that their entire empire is built onto seatof the public. Mm-hmm. Mm-hmm. And I thinkit's thatthat's where you really lose trust inthese people. Andpeople are, there's,I'm sure there are listeners who are like, shakingtheir head laughing like, you ever trusted these people? and I think there arepeople who saw through them from the beginning. so I totally understand where you're coming from. I also wanna say that this really, um, sings intomy crass, orI don't know the, the, the phrase, but this really, you know, it's like, I don't know, there's aphrase sinks intomy CRAsgets my, anyway,wanna hear about your CROs everOkay.on this podcast.I really don'tknow what that,anyway, if someone please DM me what, what I'm trying to say. This really gets meupset becauseI will [00:32:00] just say publicly that I think it's absolutely wrongto.Teach your daughters and help your daughters sell their bodies for money or for power.I think there are things that are more important, more virtuous, more worth chasing afterthan, um, money and power. And I think thatresorting to that is a fundamental betrayal of goodpriorities. Um, as a mother, which is a steward over your children.So all Serena Joy all fucking day I mean, I don't,I just, I'll co-signthat, even asChandler be so bold.police, like, I'll justfully co-sign that. I think it's really dark to see amother-daughter relationship this has happened,um, and where it feelslike it goes against biology a little bit.Exactly, and it just feelslike that's the role of the mom. The mom is supposed to be theone where she isinstructing children about what actually matters in life. Mm-hmm. Mm-hmm. [00:33:00] and she's the one that's supposedto be like, you know, helping when her daughters get bad ideas. Ideas that they potentially are not wise enoughto realize are bad ideas.And so to not only, you know, it's, it's giving, you're doing amazing, sweetie, on her playboy shoot. It's just, there's somethingabout it that doesn't sitwell with me.honestly, like the Playboy shoot doesn't even, that is like,I agree. It's,it's a comp on adifferent scale. It's like butI think, I don't wanna stay too long on this conversation, but I think that this family has manipulated the publicinto thinking that they're like a real family, you know, who really cares about each other.And I'm notsaying theydon't care about each other, I just think that they are morally bankrupt completely. And I feel betrayed by that.I absolutely agree, and I think when you make a deal with the devil, you reap what you sow. And I don't think all prizes are earthly. And I think that it will be interesting to watch as fate unfolds for [00:34:00] these people. I do wannatalk about Kanye'sbirthday partywhat I wanna get toOkay. Yeah, let'sget to thatnext, and then we can move on from the Kardashians.All right, so this is according to page six, Kanye West 46th birthday featured plenty of bizarreantics, including theeyebrow raising decisionto serve sushi and sashimion nude women's bodies. The disgraced Yeezy designer included the Japanesepractice called Neo ta moriat hisSui Saturday to the interest Of thecelebrity attendees, including his nine year old daughter. Northsocial media users, however, believe the act to bemisogynistic. So these are somequotes from socialmedia.Treating a human woman like a plate is kind of misogynistic. Big dog tweeted one person.yeah.InIn what world is treating women like objects from male consumption,literally not misogyny, argued another. W t F. He's getting weirderand weirder each day.Others joke that Sex and the City character,Samantha Jones, did it first 2008in theseries first film.film.Yeah. Here's what I'm gonna say [00:35:00] about the nude sushi.It is misogynistic Also,thisis not the,just a Kanye weird thing. I've seen this on Housewives also on Sex and the City. Like,it's just like a weird rich people thing, like party trick. but yeah,it's still gross. It's very gross to me that Northwas there andI just, ugh, I hate even saying this.I don't wanna put,I feel guilty putting thisenergy out into the world, but Ijust,don't know how youcan be a normal child. With this type of environment,and I,I, I just feel like thatis going to be very damaging to your mentality. I mean, havingKanye as a father is going to be damaging, and that is likereally sad and itjust makes me really sad.Kanyeis a wolf in sheep's clothing. AndOh, I, I think he's a wolf and Wolf'sclothing. Well,I think he's a wolf and Wolf's clothing.he projects all this talk about Christianity, about God, about virtue. He'sall over Kim Kardashian for dressing too provocatively. And yet he has his now wife, basically naked[00:36:00] walking around. Like she'sliterally wearing almost no clothes inpublic.is wearing,I think, clothing that communicates something really dark. I think Kanye West is very dark. I'll just leave it there.AndI think that the fact that Kim Kardashian, her children are with Kanye West,and now her children have tobe around this environment, that is a little bit offate.Okay. That's, that's a little bitof karma. Excuse me. and it'snot good.It's not good atall. Uh, I just think likeI'm, I am getting more and more like mom and dad every day, but like I just, kids should not. See women objectified like this at the age ofnine.and no one should have to see that.you know what, I would love tosee Lauren.What.I would love to see Kanye throw a party forhimself,a 46thbirthday at,you know, or maybe for his 47thnext year if he's gonna, you know, hear this at an indoor trampoline park.Okay. I would love to seeKanye throwing his party at,you know, Sky high orwhatever, indoor trampoline parkandyou know, he can [00:37:00] make everyone wear the bizarre yay clothing and then everyone have, would have to like jump around inlatex dresses and suits.That would be funny. Now that's an idea that feels like, okay,Kanye, you did something crazy.versus just, you know, a misogynistic sushi party.What happened to Chandler Cake and Sprinkles and yeah, jumping around and having fun. What happened to that being a way tocelebrate your birthday? Iabsolutely agree with you. I would love nothing more than, um, Kanye West taking overAlexis Binos franchise.Um, sky Highin Lake Forest, California, and absolutely jumping around with all of hisarchitectsandSinging some nice rap songs.Absolutely. I cosignthis vision.Ihave The Kardashians fatigue me.so I have a little bit of background on Neo Time Mori that I can share with people. Or do you want, or do you wanna moveon?if it addscontext, let's doit.Well, I think it's interestingcuz we're gonna get a lot of comments that are like,you don't understand Japanese culture and you are just, white girls from Orange [00:38:00] Countywho have never, you know, left Laguna Naeland it's showing so.I'mjust going to sharewith you the background on Neo ta Mori and then I wanna discuss this as a larger question.So, the origin of neo ta mos, according to Wikipedia, canbe traced back tofood play, um, that was performed during the Eddo period. Um, sothis is likea period of history in Japan where saki would be poured into a sex worker'spubic regionfor drinking purposes. Okay. by Japan's economic growth inthe 1960s.This practice wasfurther evolvedby the hot springing bathing industry, wherethe erotic nature of neo mori was used as an advertising tactic by the hot springing resorts to attract male customers who were on company trips to the region. The Neo time Mori practice dwindled as family and private trips To the destinations became increasingly popular in the 1980s, and it wassubsequently adopted bycatering and sexestablishments as an exotic attractiondue to the lack of primary sources, the misconception of Neo Moore's origin [00:39:00] persisted whenthe practice becameinternationally known through popular culture.Intraditional neo mori, the model isgenerally expected to lie still at all timesand usually not talkwith guests until the event is concluded.Even after all food is removed,the sushi isplaced on sanitizer, leaveson the model's body to prevent skin tofish contact. Oh, episode title discovered Skin to fish contact.All right.and onsufficiently flat areas of the body, which the sushi will not roll off of in theJapanese style, the geisha body is fully naked, except for the traditional footwear and headdress. The Western style is a bit more modest. Chandler sometimes adding a G-string.Mm-hmm.Neo taMori is consideredan art form.Usually champagne and sock are served in naked sushi restaurants. Guests must be respectful and observe the strictest decorum. Talking with the modelsis highly discouraged. Inappropriategestures or commentsare not tolerated,and diners can only pick up sushi with chopsticks. Although rules in some restaurants are lessstrict.For example,in some restaurants, guests can nibblenori [00:40:00] rolls off nipples if theychoose. okay, so anyway. The practicehas beencriticized as being decadent,humiliating, degrading, cruel, antiquated, objectifying, and sexist.Several countries havebanned the practice.in 2005,China outlawed Neotime mori on naked bodiescondemning it due to public health reasons andmoral issues.anyway,I just wannasay, This is my pointof bringing thisup.I understand that this is a cultural practice,right?And my personal feeling is that just because something say cultural practice doesn't meanthat it's,you know, morally neutral.Doesn't mean that you can't make an assessment as a human being anddecide that thiscultural practice is repugnantand disgusting.I mean, and it's notjust in like, you know, Eastern culture, like let's talk about polygamy or youknow, like inbiblical times, taking multiple wivesand all the,you know, all the hat jazz, if youwill.Um, so yeah,I completely agree.It is, it is [00:41:00] degrading likemany antiquatedcultural practices, it's degrading.Yeah,it's, I mean, the, there are cultures on this earth right now where. Womenare stonedfor committing adultery or for doing certain things. I don't think we just write that off as, oh, you know, we just don'tget what it's like to live in that country.well, and I don't think peopleare, it doesn't sound like people are,Um, well somepeople are, so, some people in coin the comments like on YouTube and stuff, cuz I wasreading Twittercomments about this. They're like, you don't get it. Also a big argument for is like, listen, like some places inare so bad that if you can get paid money to lay naked with sushi on you, that is so much better than otherjobs available toyou.Um, sothere isthat argument.that is, that'sreal and that's very sad,Yeah.And and it's not, it'snot a comment on the woman. It's literally not a comment on the woman atall. Orthe person, you know,in thatposition. Like, Ifeel like Isaw this on a, on a Housewives episode. Like it has nothing to do with the person working that job or being in that, it's the [00:42:00] personIt'sthe person partaking ofit. It's the person feeding the beast, consuming it, paying money for it. Um, so I completely agreewithyou.Okay.Wow.We gotta get off our moral high horses on this podcast.That's forsure.know. Okay. let's talk about Tom Gerardi some news this week. He has been found mentally fitto stand trial.if you'll remember, Erica Jane.Wasor is on Real Housewives of Beverly Hills.This is her ex-husband who she'snow gotten a divorce from, um, who came under a lot of, uh, fire and is in theprocess of beingprosecuted. So maybe Lauren though, if you wanna givemore context on Tomgdi. I would love to. Sofor Non-Real Housewives of Beverly Hills viewersor listeners, excuse me.Tom Gerardi is a very famous attorney whose notoriety goes well beyond Bravo. Tom Gerardiis theactual attorney in theAaron Brockovich trials. Sowhen Aaron [00:43:00] Brockovichthat movie withJulia Roberts shewon best actress for the Oscar and sheplayed a woman who basically was like thepseudo attorney going after pg and e who had poisoned the water of the small town in Central California.Um, andall these really kind of down and out people had gottencancer and it was this horriblesituation. so anyway, Tom Gerardi was the hero of that story, who saw Erin Brockovich as this scrappy woman, gave her a jobwhen she was down on her luck,and then they took on the behemoth of pg and e together,um, and deliveredthe people, you know, their justrewards.So anyway. Tom Gerardi, washailed as a hero. He was thought to be one ofthe most successful attorneys of all time. and he was a champion of the people goingafter evil corporations ontheir behalf.So his entire, however, facade and reputation came crumbling down when it wasrevealed that he was.Stealing money from his clients. Sohis clientswere not actually getting thesettlementsthat they wereowed. He was actually stealing those for company [00:44:00] purposes, and this was made even worse. by watchingErica Jane, his wife, that was 40 years, his junioronReal HouseHorse ofBeverly Hills, who led a lifestylethat would be considered beyond lavish.and frankly not understandable on anattorney's salary. Multiple private planes, a Jetta couldget them all the way across the world. Ajet for justdomestic travel. She had literally sang a song titled, it's Expensive to Be Me. She hada hundred thousand dollars Cartier Ring,like she wasbeyond gosh. Um, and so this really, sank into people's CRAs. I, I don't even know the phrase, but this really got people.Um, whenthey realized the money she wasusing to live a lavishand completelyunnecessary lifestyle was the stolen fundsallegedly, ofactualvictims, of heinous events and tragedies.Okay. Chandler, I'lllet you take it from here. I'lleven sayevenup until. Most recently with[00:45:00] that Malaysia airline that crashed where all those people died, you know, so tragically Tom Gerardi was the lawyer for all those families. He representedall of them.They did not receive their money. and that is all explored and I think the Hulu documentaryabout, Tom Gerardi.So,I think it's the real housewife andthe hustler.yeah. Yeah, exactly. okay, so this brings us to this weekwhere, Tom Gerardi has been,you know, allegedly sufferingfrom dementia.And thisis a storyline that's beenpurported by Erica on Housewives, by Tom'speople, you know, by his family. if everyone will remember the iconic moment where Erica,you know, saysTom's house was broken into and he confronted the burglar and then he had to go have eye surgery and then my son had to go over and help and then, hi my son, he rolled his car five times on the way home.Yeah, I'm under a lot ofstress. You know,there was this whole season where Erica wasjust talking about, trying to keep the train on the tracks whileTom was [00:46:00] deteriorating mentally,and, you know, her life was falling apart. so,to her jewels, bythe way, like this woman who, it's as she, there was likea pair of earringsthat she would notlet go ofthat.You know, she refused to basicallygive to the victim's families. And you know, in her eyesit's morecomplicated like a $2 million pair of bearings, Right, right.Yeah, it's not, yeah, itwasn't like $40 TJ Maxearrings. and we've seen Tom on the show andhe's old. He's an old guy. So I was fully buying that.He had dementia. And I was like, I was like, makes sense. but some have questionedthe diagnosis. I'm gonna paraphrase from this article, but basically, you know, Gerardi was still running his firm and still speakingto clients upuntil literally the day it allcollapsed. he evenhosted an education panel and you know, the state bar was actually so suspicious that he was faking an illness.[00:47:00] That it asked the judgein the conservatorship proceedings to order an independent and more thorough mental examination with an agency lawyer Writingthat the claimof cognitive problems came, quote, only after gerardi became enmeshed in mounting legal troubles.So,Clearly the, you know,the state of California and the justice system was not buyingthis dementiadiagnosis. You know, despite Erica's claims and Tom's claims, um, I thinkhe lives in a home right now.Um, does.So anyways, I think it is extremely shocking that he has been foundmentally fit to stand trial Ourgrandpahad Alzheimer's, and dementia. they are two different things. and we saw trulyhow.Mentally crippling this disease is, andhow firsthandhow this, you know, the person, you know, when in his like later years was gone. You know, he was reallynot mentally sound.And so I think it's,[00:48:00] I. Really sick that they haveplayed this up.You know, the fact that a, like an independent neuropsychiatrist or neuropsychologist has found him to be mentally fit. Like you have to be prettysound to be able to stand trial. And I just,I'm so floored that, you know, he is in fact mentally sound because he is, there've been pictures of him where he'slooked, you know, like. He is, you know, on death door essentially. and so I just,it's, it's reallyshocking tofind out. It was kind of all an act, or at leastan act to somedegree,Well, I think this guy's a total fraud,obviously, and so it makes sense to me that he would tryto feigin in competence and commit further fraud in order to avoid being, you know, brought tojustice. So it tracks for me. also,I will say that dementia is so interesting because.I just think that it would be exhausting to try to fakethat.Yeah, totally. dementia is sorealand it isso. strikingly[00:49:00] real to, to be in frontof withwhen someone has it. already for our paternal grandfather who we really didn't know very well, growing up, he, you know, didn't have muchinterest. Um, our realgrandfather was ourgrandmother's, second husband,um, that was our grandpa, but our paternal grandfather, um, he actually was so crazy.His wholepersonality transformed it to be an. Nicerperson to be a lotsofter and gentler once he like lost his real personality. Um, and he, dementia really sunk infor him. Um, and it, my pointof sharing that is to saythat it makes you a differentperson.and think it's something you truly can fake, you know? Tom Jardiis not an an Oscar-winning actor, and good luck, dude.But I'm so happy that he's gonna stand trial.yeah, I, I definitely feel like this is a,a win forjustice today.I think it also definitely blows apart Erica's credibility.[00:50:00] Mm-hmm.Oh, I mean,Ithink that Erica Jane has been cosigning hisdiagnosis,and I think that a lot of people gave her the benefit ofthe doubt, even saw her. You know, as she clutched her diamonds, um,not willing to release them so that the value could go tothe widows and orphanswho were, you know, swindled. Um, people kindof gave her the benefit of doubt and thought this is a woman who's losing everything. she's going from her 13 million house to her $2 million house in, la.How sad for her, a casita, her like beautiful dream of a home, Like that whole situation.Anyway, Ijust think that now this brings other things too light because.shewas propping upthis narrativein theshow, allegedly, and it just makes me a little suspicious about a potentialco-conspirator ship allegedly, whoknows?Yeah, [00:51:00] absolutely. I mean, For herto saythat he has dementia or that he was basically like gone mentally.And then to have that, called into question and then confirmed,I mean, she's a liar.She's a big liar. And like, I, definitely wonder ifthis will play out in the next season.Yeah, Ithink that, you know, she wasreally trying to pushthat narrativeon the show with these crazy sceneswhere she would, talk about hiscarve accident that happenedwhere he got abrain injury, just trying to plant the seeds. thathe could potentially yes, be demented. Um,and I think that, you know, the truthhas a way of,showing itself,of revealing itself.It's true, it's true. I mean, if I wereErica,I would not continue toto sell his lies.I would get as far away from him as possible. If I truly didn't know anything, I would say I'm divorcing you. I'm getting as far awayfrom this situation aspossible.you just she's still getting money orsomething?[00:52:00] exactly?I think allegedly,I think that, they set up some sort of situation where she could still be. Receivingfunds, I don't think that her career as a pop star where she was, it was just losing money is paying for her lifestyle. I also think her $650,000 alleged. Salary as a Beverly Hillshousewife.While that might sound like a lotin California, that's 300 grand after taxes. And then trying to live alifestyle in LAlikethe oneshe was living, that shitdoesn't go far, baby. So, I think there's morehere thanmeets the eye.yeah. Well thenI wonder if she will, you know, go down with him insome way.I, I don't think so. I really don't think so. it'll be interesting to see,butSharon, should we leave it there today?I. Yeah, let's leave itthere.All right, Chandler,thank you so much for being here with me today. [00:53:00] sorry everyone. Thishas kind ofbeen a heavy, dark episode, but youknow, sometimes it's important toexplorewhat's really going on around us.if you enjoy pop Apologi and youenjoythis podcast, we beg of you on Benin Knee,Pick me girlsthat we are Please everyone share this podcast.Share it on your Instagramstories. Include the link soyour followers cantap it and listen.Pleaseshare a thoughtfulshout out.usa review. Oh mygosh. They make our day when a review comes in.I get the chills. I read it. I'm so happy. so leave us a five star review onApple Podcast. Subscribe to our YouTube channel,follow us on TikTok, where Iget truly insane and I'm the most unhinged.And with that,we will catch you on Friday on Patreon with our bonus episode where we get even realer than we do here.and,we'll, chat with you next week, next Wednesday. Love ya.Bye.Bye. [00:54:00] Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
SPEAKERSLance Foulis, Paul, Kim, DustinPaul 00:00What's funny is I think anybody that starts brewing they have to make something that theirwife likes. Yes, like Yeah. Hey, everyone, youLance Foulis 00:06have to justify your time right and your time. Accurate yeah hello everybody and welcome toLance lots roundtable today we are going to go on a journey talking about beer. I turned 21 Justa little while ago, it wasn't very many years ago at all that I turned 21. And I'd never had a beerbefore I turned 21. I was a bit of a rule follower, I guess you could say. But I remember when Iturned 21 I was working at a bank as a bank teller part time while I was going to college, and Iwas studying aviation, so I was in flight school. And I remember everybody in the bank knewthere was even customers that came in that knew I was turning 21. And there was a level ofexcitement because everybody knew I hadn't had a beer yet. So when it came time for mybirthday, we had one of the girls that I worked with, she brought me a St Pauli girl with like abow tied around it and somebody else brought me bought me a Killians Irish Red. And thenthere was other people that just like, bought me like different kinds of beer. So when I turned21, I got to try all these different kinds of beer Killians Irish Red, that was the very first one thatI had. And I really liked it. Later on, I developed a taste that I didn't like it so much. And the St.Pauli girl, I don't know if it was because it was like a paler ale or something. But I did not likethe taste of that for my first beer. And I remember a couple friends took me out and like we wewe just went and we tried like different beers. I can remember with my friends and I we thenkind of went on a little bit of a journey a couple friends and I we really just liked beer. So wewould go and we would just try different kinds of beers. And I remember for different people'sbirthdays, we'd go to a Japanese steakhouse. And I remember having a Sapporo which is aJapanese beer and it was so delicious. And then I remember there was this little, this little shopon a strip mall, I guess I should say store. And I think before it was popular, and maybe even athing because you can do it now. But you could go in there, and they had a whole wall ofcoolers, you could pick up your little six pack thing. And you could go just pick your own bottlesPthat you want. And we would literally create our own six packs, then we'd go home and take itand try it figure out which ones we liked. Usually, we would just pick what we wanted based onwhat the bottle looked like. So we judge the book by its cover. And then I can remember, therewas a really great little store called the Anderson's General Store, and they had a greatselection of the air, you could actually get like Sapporo there and all this different like beer. Andin addition to all of those different types of beer adventures, there was a couple like pubs thatwe would that we would frequent. There was old bagging the old pub in Wellington on HighStreet, we used to go there all the time. And they would just have a great list of different beersthat you could try. And again, we couldn't see the bottle names. So we went by the name, Ishould say didn't we didn't see like any like bottles. So we picked based on the name. And Iremember one of my friends, he always got this one called RAS Putin and it had a very highalcohol content. So anyway, those were a lot. Oh, and then there was this really, really greatpub in Dublin. I think it was called Yeah, it was called Brazen Head. I actually had to text mybrother and one of my friends that we used to, we used to go there. But it was amazing.Because back before some law got passed, you could actually take pipes in there. Because wewere those kinds of people, we would take our pipes in and think that we were Gandalf thewizard or something, we would sit down and we would order our beers and we would smoke ourpipes. But there was this really cool like back room that had a fireplace. I don't think thefireplace was running or anything. But we would try to go get that room before anybody else.And we would have a couple pints of beer and we would smoke our pipes. And it was a greattime that that place was called Brazen Head. And it was rumored that they had brought piecesof a pub from Ireland over. I don't know if that's true, the more in my older years. I don't I don'tbelieve as many things as I did back then. But I definitely believe that they just disassembled apub and then brought it to Dublin, Ohio for some reason when I was younger. And then lat thelast story I guess I'll share is there was a good friend of mine. We used to go over to his houseto win like, again college years single. So me and a couple guys would go over to his house inWorthington and we would sit down around a fire and we would we would drink bourbon. Wewould drink beer and we would smoke cigars. We were we would smoke pipes. And we would inthe winter we would go in his garage and somehow do that. But we just had a greatconversation I could just remember so many great conversations around a pint of beer andthere's just something really special about beer. So all that being said, I'm excited to welcometo landslides roundtable, Dustin, Paul and Kim, Dustin and Paul, I invited on to the podcastbecause they brew their own beer. And I was really fascinated by that. And so I wanted to hearall about how you brew beer and how they got into it. So that's what we are going to be talkingabout today. So Dustin, Paul, Kim, welcome to the roundtable. Hello, nice. Yes. So um, so yeah,just tell me like your name and tell me something neat about yourself. My name is DustinDoherty. Like I said, I'm a home brewer. I started I think it was oh six is when I started homebrewing. Okay, but I actually my my education backgrounds and fine art, so I actually stayinterested in Ulta. Really? That's cool. What kind of sculpting? I did a lot of metal casting. Okay,so bronze and aluminum. Is that involved? Welding? Yeah. Wow. That's that's a cool, fun fact.Okay, Paul.Paul 06:05Paul krishak I started brewing beer about eight years ago, I think 2014 I was finishing collegeand was just looking for an outlet. I knew Dustin brewed beer so much longer before me that'skind of how we got together doing this together. Okay, I'm the seller man at a small brewery inColumbus. Okay, Sideswipe brewing. Okay. I don't think they'll mind me saying that.PLance Foulis 06:30Probably not. Probably not. What's a seller mean?Paul 06:33They give me a paycheck. So just like, basically, the back room of brewing, not necessarilybrewing, but like cleaning. Washing. Okay, Kenny beer. Okay. Tanks, things like that.Lance Foulis 06:51Okay, that's pretty cool. Okay.Kim 06:53Kim Krawcheck. Married to Paul Krysiak. used to hate beer. Really? Yep. Interesting. Every timeyou hear me something like I don't know what you're doing. This tastes like trash. That was hisIPA phase. I didn't really understand them. Okay. Now I love IPAs.Lance Foulis 07:11What does IPA stand for? India Pale Ale. India Pale Ale. I don't think I like those either. When Iwas younger,Kim 07:18they're very hoppy.Dustin 07:20I think they've changed a lot over the last two. They're kind of the traditional IPAs Are TheyNow they call it like a West Coast IPA or very like piney. Okay and earthy. grassy. Where now ifyou talk about like East Coast IPA is you're talking more like the hops put in later in the boil.Okay, so you get more of the fresh like fruitiness. Okay. And so you get a lot of like stone fruitand passion through tropical fruit flavors that come through the beer. Got it rather than thosekind of grassy, earthy flavors. Got it? Okay. I mean, you guys throw out a bunch of terms therethat I don't even know. So we're gonna get into that. But I want to find out first how you guyseven got into it. And maybe since you went first Dustin, you can. Since you started first, youcan just tell us how you got into it. I think my sort of my journey with beer. I think growing up, Iwas always around like the yellow, fizzy beers that my parents drank. Sure. And my parentswere like, they don't drink on the weekends. You never drank during the week. It was a Fridaynight, Saturday night. Yeah, have a few beers and kind of unwind. So I think I had a fairlyhealthy view of, you know, consuming alcohol growing up. And then as I got older, and I wassimilar to you, I think I was like 19 or so when I got my first beer. I didn't really drink at highPKKDschool at all. But I think it was when I started to realize there was other colors of beer besidesyellow fizzies. It was a while I was at a camp counselor in New Hampshire, okay. And I had to doa day trip into Vermont and to Burlington and I stopped at this place for lunch in order to MillerLight. And they're like, We don't serve that. I was like, What do you serve? And so I think theygave me like a little flight. I think they only had like four beers. They had rainbow beer. Theyhad a blonde, a red ale, or amber brown and a stout. So it tastes a couple and it was like awhole new Yeah. And so then that's what I sort of exploring beer. And then at some point, itwas after grad school. I need I think, like Paul said, it was like a creative outlet. Yeah. Becauseof financial responsibilities. I moved back home with my parents and well the factory job Iabsolutely hated. And that was something that I was like I beer fun beers fun. And I like beer.Yeah. And I know that people brew it. So I bought a book, John Palmer's how to brew, okay, andsat and just read like the first three quarters of it. And it was basically like, step by step. And Ithink I read it twice and kind of like, assessed like, what equipment I would need. Yep. Andbefore I did it the first time and then I ran for the first time. It was just absolutely nervewracking. Yeah. No doubt, right. No doubt. Is it in the book the whole time he's talking aboutit's like, Have everything ready. Think about the next Before you're doing this stuff and allabout cleanliness and sanitation, but sure, okay, that's that's fantastic. Paul, how'd you how'dyou get started?Paul 10:09So I started a long time after him actually, I think he probably started what like 2005, orDustin 10:15oh six, but I took a big gap. I think I brewed for a year, year and a half, and then kind ofstopped. I had, I've met my now wife, and we were dating a lot. And then we moved intogether. And and we were just doing other stuff. And so that sort of that need to fill space andtime was sort of replaced by, you know, meeting somebody and yummy relationship. Yeah. Andthen Paul started brewing again. And that's sort of what got me back into it. Interesting. Okay,that's it some background, Paul, and I actually went to like elementary school in high schooltogether. Wow. We were brief briefly roommates in college roommates. Wow. So we've ourlives have kind of like went back and forth. And yeah, we've seen each other and then hung outthen not. And then I think over the last probably eight to 10 years, our relationships. I mean,we're pretty or like our best friend. We've seen him almost every Friday. And that's fantastic.That's a six story. So how daunting was it? Like when you guys, I mean, you probably maybeless daunting for you, because you kind of knew from him? How to get into it.Paul 11:19You know, I started separately on my own. He did. Okay, yeah. And it was a lot easier for me in2014. I mean, we have the internet and YouTube and yeah, so it wasn't like, it wasn't like goingthrough a book and be like, Oh, my gosh, did I do that wrong? It was like, Yeah, I can seesomebody do it. Yeah, you know, and I had, I like to have conversations over beer too. So Italked to brewers around town and get, you know, information from them pick their heads, howdo they do this? How do you how do you do that? How did you get started? Is it kind of just likenatural progression? Yeah, I didn't have something. Because I didn't have a ton of free time inPDPcollege. Yeah, the one I did, it was going out and having beers and, you know, probably havingconversations with people. And I think just kind of like, you know, I do need something to do.Like, I used to be in a band before I went back to college. And that was like my creative outlet.That's what I had. And you know, not having that. I think that's kind of what drove that. And Ithink I was getting so burned out from being in school. Hmm. Like going back. It took mealmost four years going back because I switched my major from religion to business, and it wasjust like this completely different. Yeah,Lance Foulis 12:30there pletely different tribes. You can't like criss cross those at all.Paul 12:34Yeah, so it just, you know, there was I remember there was one semester hadn't taken anytime off. Like I went to Franklin. We had trimesters, so you didn't get any breaks you just grossright back in. And I made a trimesterLance Foulis 12:48is for a full year. Yeah, for thePaul 12:51full year, you have three semesters. So instead of like quarters or semesters, you just do threesemesters. So you're just ramping it up. Oh, god. Yeah. So I was going like halftime. And youknow, were you working too? Yeah, I was working like 4550 hours a week all the time. And shejust didn't have any. Yeah, didn't have any time to do anything. So it was I took us I remember,I was like, it's summertime. And our backyard looks terrible. I just want to I want to mow thegrass and put some flowers out there. Yeah. I want to do something besides go to school all thetime. Yeah. Yeah, that's how I got into it, though. Just, it was just like, I tried something. And Iseen some videos like this looks like something I could do. And I really like beer. Yeah. So I justwent for it. And then I brought him in later, like, hey, yeah, we should brew together like,Lance Foulis 13:43yeah, so what was your your gap? Like, from when you had stopped? And then to when youguys started doing that together? What was your gap? It was a good stretch. Like I said, it wasfrom about 2007 or eight. And so when did you say you started? Like 2014? So it's about seven,seven years? Yeah, stretch there. Okay. So like when he came to you, and he's like, we shouldbrew together for you just like me, like, yeah, no, actually, I was like well, I had a newborn. Oh,so I had a two year old daughter. And I think we were expecting one. Which they're now sevenand 10. Seven. Yeah. But those early years, man, yeah, it's wears you out. But But no, I my, mywife was like, Yeah, you know, hang out with Paul. It's something to do. And I was still I felt like,I still work a job I don't really love. Yeah. And it was like, it'll get you out of a rut, you know, doPPsomething creative because we're, you know, it's just hyper nose to the grindstone and you gowork and you do your time you watch me take care of the kids and then you you know, sleepand repeat. Yeah, so it's like it'd be something to do and she kind of like encouraged me to tojump in. And I think in Paul actually, there's Obviously, there's different processes that you cankind of use to get to beer as a final product. Okay, and when I had started, it was sort of anabbreviated, it's called extract brewing. Okay. And basically you buy like a Canna syrup, okay.And it's I think it's probably like about but it's, it's almost like it is like a heavy syrup, okay? Andit's all the sugars that they get off of the grain. So you kind of skip a step. Got it. But you cankind of add specialty grains to personalize it. Okay, so the, what comes into Canada is just yourvery basic, like, what's going to convert into sugars to alcohol, got it. And then you can sprinklesome stuff in for flavor and change the hops around and add the side what used to put in so it'sstill very personal personalizable. Yeah. But you kind of skip a step and doing it. Yeah. And so Ihad done that. And then Paul just jumped right in. Yeah. And he went all grain, like right off thebat. And I was really intimidated to take that step when I was brewing. And he was like, whydon't you bring with me, like, you can show me some stuff. And, and he was telling me abouthis process, like you're above and beyond where I ever was. So Wow. But yeah. So we kind ofstarted in a different method. But yeah, so like, when you when you started was, like, therewere like, to your point, there wasn't as much. Is it true that there wasn't as much like YouTubeand like, so it's really just a lot of book learning stuff. I think coming out of college and gradschool, I leaned into books anyways, sure, I did seek out books, and didn't really think to usethe internet as a resource like that. Yeah. I mean, there's definitely was and there were like,online supply houses that still exist today to get ingredients from or equipment from? Yeah. Butyeah, it was mostly books and trial and error. And, yeah, I'm just sort of like, well of if this doesthis, and I changed this to this ratio. And there's some sort of proportion fine tuning, then.Yeah, yeah. But yeah, I felt like there in the brain community has been around for a long timethe numbering community is became legal again to brew homebrew, I think it was like in 76.And the Carter administration got it. They really legalized it. Did that have anything to do withlike, dry? Like, what are they? What's the word for? No, thank you. Should that have anything?Yeah, I think that's kind of where they stopped allowing homebrewing. So I took all that timefrom the 30s until like the 70s until Jimmy Carter, and I think is actually his brother. I want tosay it's Baba. Okay. And there was a Baba beer, and I think it had something to do with him. Hesort of just like, one of those presidential high five. It's like, Hey, guys, you can homebrewagain. Yeah. And everybody's like, yeah. But yeah, so the there started that community upagain. Yeah. And they existed in like the 90s and 2000s. And they were Tober shops inColumbus. So obviously, there's a market for it. Yeah. But I never I felt like very much like Ididn't know where to like meet these people at other than bumping into them at The BrewShop. Sure. And in those situations, I'm not the most extroverted person. Yep. I think I'vebecome one. Later. Yeah. Like, I'll see somebody and I was like, what you're doing? Yeah, yousaid, you shoot the breeze for a while. Got it. But um, I think then I was like, I don't wanna looklike an idiot. Yeah, just don't talk to anybody. And like, the guy's probably over for like, what'she doing? Yeah. Shoveling stuff in a bag. I don't know. That's really funny. I so. Okay. My I'mreally curious. Like, what is that when you guys both got into it? And like even now, like, what's,what would you say? Is the the financial commitment that you got? It's probably all over theplace, right?Paul 18:50It can be. It can be frugal at the beginning. But then once you realize, yeah, it's gonna be a lotfaster if I buy this a lot easier. If I buy this, then it just starts adding up. So yeah, if you'reseriously wanting to do it, I would say just invest the money ran out the bread. I mean, maybePlike a couple 1000 bucks. Y'all get started. But if you just want to try it, I mean, you could Ithink my first setup all grain and everything I might have spent like $250 total, just to getstarted. Yeah. That's pretty awesome. Yeah. So I mean, I bought a lot of used stuff. And I thinkthere's even more used stuff. Now. Dustin just bought a bunch of us stuff off Craigslist, or,Lance Foulis 19:33yeah, it was a Facebook marketplace. During the pandemic. We were kind of taking it seriousand not seeing each other. Yeah. As most people should have been. Yeah. And so but he wasalways a lot. He bought all the equipment and had all the equipment and we would a lot oftimes split costs on the supplies like the consumable part, right? But then we weren't seeingeach other. And we got I got kind of got back into one of those ruts where it's bored again. Andso I just started looking on Facebook marketplace and bought my own little setup. And I think Ispent about 300 or 350. And pretty much guy and. And actually, now that I burned for a while Ikind of knew what I needed to get get going right off the RIP. And so I'd saw the setup and theguy that was selling it, I recently found out that he was gluten intolerant. And he kept gettingreally sick. And he was like, I just can't drink beer anymore. And it stinks. Yeah, so I bought hisequipment. And so he let it go to a fair price. Yeah. But yeah, I think that's a lot of peopleupgrade as they go along. So the marketplace and Craigslist, that's a good place to look forused equipment, because people are, they're trying to help finance their next thing by sellingthe old thing. Sure. That That makes sense. So like, it doesn't sound like a terrible process toget up and running. And what I do find every everybody that I've had on and we've talkedabout something like this, that's a hobby, especially like a creative outlet, they say a lot ofthings that you guys have been saying just the need for the creative outlet, because of themundaneness of your regular responsible adult life. Yeah. And it's funny, because a lot ofpeople have said, like YouTube, I just started watching videos on the subject. And then I gotinto it, like the first guy that I had on, we talked about hunting. That's essentially how he gotinto it, because he didn't grow up hunting. And then he found somebody that could take themout and show them the ropes. And that's kind of how I got started. And everything does havelike a financial a financial cost to get started. But it seems like with a lot of these types ofhobbies, you can get started for relatively low. And then if he if you really like I mean, thiswhole setup that we have for the podcast, we started off not anything remotely like this, butthen I really enjoy doing the podcast. So we then we decided to make a more significantinvestment. And it does make a big difference. This equipment makes the podcast way moreefficient. So I get what you're saying about like, Oh, if I get this equipment, it'll cut my my timecommitment from this step from four hours to one hour.Paul 22:05Well, I think originally to I think we both had this discussion, like originally when you startbrewing, you're like, oh, I can save so much. Yeah, yeah, now. I save money. But it's a fun thingto do. So. SoLance Foulis 22:21yeah. So like, tell me about let's talk about just the process of brewing beer. How do you guysgo about it? Well, like I said, we we do all grain. So basically, we start with barley, majority ofits barley is your base grain. And it's been molted, where they sort of start the process of it likePits barley is your base grain. And it's been molted, where they sort of start the process of it likesprouting. And so that kind of weakens the outer shell. And it gets it easier to get to the sugarsthat are inside there. Got it. And so I usually we're talking about sort of how we explained it topeople sort of in preparation of this and I said, I usually tell people it's like making a giant batchof tea. Yeah. So like I my, what's called a mash tun. But that's where you see steep the grainand hot water. Okay, and sort of the temperature of the water depends on how you want thefinal outcome beer to be as far as like, how dryness, how dry, how much body you want to it.What are those terms mean?Paul 23:19So like a lager would be like a drier beer or some a lot of IPAs are drier, too, like you get a finishin the back of your throat where you know, you want to take another drink. Yeah. But you canbalance that out too. Okay, so I don't know would be like a heavier beer that would be kind of inthe middle.Dustin 23:38Like, well, like a red ale or something red ale? Yeah. LearnEnglish ale where there's, you cankind of feel it more in your mouth. And like when you drink after you drink it, it's sort of likecoffee has the aftertaste that lingers on the back of the throat. Yeah, that would not be a dryfinish. Like the dry finish is usually it's gone. It's crisp. Yeah. And you Your mouth is kind of youwant to take another drink. Okay. And then sort of the more the less dry finish it's more of thatlingering sort of remembrance of what it tastes like. It was a Guinness like that then I feel likeGuinness days is actually a lot of a lot of stouts people think are like big heavy beers, but like aGuinness is a dry Irish dry like, it's usually a lighter body and a dry finish. But they're I thinkpeople see how black they are and are kind of intimidated. Got it. Okay. Yeah. So like theinteresting thing about Guinness is I actually did this, I did not like Guinness at all. It felt like ittasted too much like, like, the, the container that it was in. But then I spent 28 When I was incollege, I spent 28 days going throughout Europe. And so when I was in Great Britain, I got tohave like, a pint of actual It was delicious. Yeah, that's cool. It was so delicious. Can you guys soOkay, let's go back to the process. So you've got like, your your container, how big is thecontainer? It's about minus 10 gallon 10 Well depends on how much you're trying to make.Sure brew and five gallons. That's a pretty common size. homebrew size is a five gallon or 10gallon, we do five gallon batches. And are you are you heating it in the container? No, we wehave like a turkey fryer propane and like a big pot. And so we heat the water up and then puthot water into the mash tun Yeah, youPaul 25:23hold it you hold that grain with the water that you've measured out and you get a lot of thesecalculations are easy to find online. Got it? Or or even like that how to rulebook as a lot ofinformation on it. Got it. But yeah, you hold it for a certain amount of time, you're trying to getas much sugar as you can get off of those grains. And while you're holding it, so some of themwill be like, some some grains, especially like darker grains can take a little longer. So you mayhave to go, you know, you may have to go 90 minutes, you may have to go 60 minutes whileyou're holding it just depends. I've had some that I've done for like two hoursPDPLance Foulis 25:58before. Okay. And are you like using a timer? Yeah, just keep aPaul 26:03timer and every 15 minutes or so to give it a stir, stir it in the brewery, they just have a forkthat's raking around so they don't have to do any of that. Okay,Lance Foulis 26:12I think I've seen a video of what you're talking about, like a big old container and like it'sstirring it around. Okay, what what happens after that,Paul 26:20after that we take so much we take take it off, but we're also rinsing it at the same time. So thegrains barging,Dustin 26:29barging so you ours run on like gravity, basically. So you have mash tun sets, probably abouttable height, okay, and then you're what's going to be your brew kettle sits a little lower, okay,there's literally just a spigot on the front got it. And this big, it usually has a metal screen, orthere's a false bottom with lots of holes. Sure, fairly small that won't let that grain run through.Got it. And so you're running off that liquid and it's really sticky. Has a nice, I like the smell a lotof people hate it, you know. But you're running that off there. And then you kind of as that'srunning out, that sparging process is your there's another vessel that's hotter or higher that hasthe hot water in it. So as this is coming out, hot water is going back in again. And wow. And soall the sugary water is at the bottom. Uh huh. Because it's heavier. And that clean, hot water isat the top. And so that kind of helps you once you get to how much liquid you want. You juststop. Got it? And then you end up with that's what you call that's gonna be the future beer.Yep, down here. Okay. Yeah. And then,Paul 27:33and there's easier ways to do some people just batch sparge. Or they'll just let it right out ofthe container and they'll completelyLance Foulis 27:38dump and then put a new batch of hot water, let it sit another 15 minutes and then run that outagain. Yeah. Okay. We found that what we call efficiency, which is sort of how much sugar youget at the end. We get higher efficiency by doing it's called a fly sparge where you're puttingPPDPget at the end. We get higher efficiency by doing it's called a fly sparge where you're puttingthe hot water as you're pulling off the now word. Okay, what's going to be here? Okay. Onceyou're done with that process, is the green done? Or is it reused?Paul 28:07You can? I think we both made dog treats out of it before. Yeah, it's awesome. Yeah, add somepeanut butter. And aDustin 28:14lot of commercial breweries have they teamed up the farmers. And the farmer will come inshortly after a brew process and take it away and tubs and they feed they can feed like cowsand pigs. So it doesn't go to waste. And that's fascinating. I know land grant is really goodabout having like composting and they they're they try to have very minimal footprint, whatthey leave behind and they even have like a un I'm not familiar with it. All right, no, they havesome sort of program that once you're done fermenting, there's like a layer at the bottom.That's kind of yuck. Mm hmm. And it's called troub. Okay, it's like, when it's post postfermentation, it's all the the yeast, sort of Eat as much sugar as it can and falls back down tothe bottom. Mm hmm. So they try to dump that out. And then they have some sort of programthat it did Richard soil, so they have some sort of gardens that they go with that that'samazing. We do gardening on the side that's one of our hobbies. Since we have K I'm notfamiliar with by I remember reading a poster at their brewery that talked about how they all thebits and pieces try not to go to waste and but that's just that's fascinating is like the processwhere you do something another man your waste becomes another man's treasure type of adeal. That's really fascinating to me. Okay, so what do we do once we have the the beer downhere or the future beer down here, then what do we do?Paul 29:34So you know, we'll try to collect depending on the amount of time that we have to boil it forbecause I think you're about every 60 minutes. What do you think you're blowing off like anhour or a gallon? an hour? Yeah, so depending on how long we're boiling for, we're gonnacollect what we need to keep five gallons in there. So we just bring it to a boil and then wehave different hop additions depending on what bitterness level? Or what aroma level or justeven like, the tastes, flavoring. So yeah, just depending on where we put those hops in, that'swhat's going to flavor. That's what's going to give it the Hoppy, like balance of the grain,especially for the parallels and IPAs and stuff.Lance Foulis 30:21Sure. So is the whole process, something that you have to do start to finish? Or can you do is Ilike to do it that way. Because you definitely want to really avoid any sort of like, bacteria, orit's brewing process is very much about cleanliness, like cleaning everything all the time. Andthen, especially after the boil, everything that touches the beer, or the beer is going to come incontact with has to be like we have food grade sanitizer that we use. Wow. And it's just got toPDPbe uber clean. Or also, it's just it'll, it'll grow all kinds of funk and weirdness. But there's beerstyles that rely on that, like sours, Paul's are really into sour beers. And you literally, you do themash, and I think that's you there is you explain it therePaul 31:08are I do make kettle sours sometimes, so sometimes I'll just collect my mash like it the onceI've collected my work, that's what they call it after your for install your green, okay? Like, I'llcollect that, and I'll pitch lactic acid in it, or lactobacillus. I'll pitch that in, and I'll let that set.But yeah, you just let it get to a certain pH level. Okay, acidity, and then once it gets there,then you boil it. So like kettle sours at home, I let mine go for a couple of days. But at thebrewery, sometimes I'll see them like just poking to see if the pH is done. It may take like a dayor something. Sometimes I get them in less than a day.Lance Foulis 31:48And what do you do with it? That's called War. Yep. And what to do with that, once youPaul 31:52get your war and you're ready, that's what I was saying. You would start adding your hopswhile you're boiling it. Okay. And then from there, once you get the desired amount that you're,you're done boiling 1691 20, whatever you're doing.Dustin 32:09That's time 60 minutes, 90 minutes, 120 minutes, or however long you want to boil it for. Yeah.And that's usually dictated on how much our ingredients, the alcohol and then also the hop.The longer the hop rides in the boil, the more bitter it's going to taste. Okay, so like wherewe're talking about the IPAS for the West Coast. Those relied more on Early Edition hops thatpride for I mean, there's 120 minute beers. Okay, that just gets real better. Yeah, our 90minute, I'd say most of ours are about a 60 minute boil.Paul 32:41Yeah, usually seven then. So you may just have aLance Foulis 32:45little bit of hops that kind of get that bitterness for the balance later on. And then like, fiveminutes before the boils up, you're throwing in some more, and those will add more aromatic?Yeah, got it. So you won't get the bitterness, but you'll smell the sort of flowery qualities. Yeah,or the fruity qualities that the the hop has to lend. Okay, let me repeat back what I think theprocess is. This is what's in my head. And then you tell me where my gaps are. So you've gotPPDPlike your grains, and it's in it's in your container, and you're going to put the boiling water inthere. Not boiling hot water, hot water goes in there. And then it sits for 60 minutes, normally220 minutes. Yeah. And then you add things to it at that point, or you're adding throughout,you startPaul 33:28boiling your word at that point, and then you start adding your hops.Lance Foulis 33:33Okay. Okay. And then after you've done that process, that's when you run it through. After thePaul 33:40the boil after the boil is when you start cool. Yeah, you got to get it cold. Okay, you don't wantto introduce yeast into hot beer. See, you got to chill it.Lance Foulis 33:52Whatever house is a yeast. Are you physically adding the yeast in the process? Sort of like thelast sort of the last step until like the packaging, how do you get it cool?Paul 34:03Well, there's different methods. I think your destin was the first one I ever seen. He did it withice bath the very first time he ever did it. Yeah, really. That can take a while it does.Dustin 34:13And there's a contraption. It's basically a giant copper coil. And so you're run cold waterthrough that coil. So it becomes basically submersible IceCube Oh, so the water never comes incontact with your the word that you just made. Okay. And so then I had a pump that would helpI had an ice bath with a submersible pump. So it run that really cold water through and so itwould cool it a little faster. Are you like checking temperatures during this whole thing? Yeah.Ideally, I think we depends on what yeast you're going for. They all the packaging usually tellyou, they'll say like this yeast likes these temperature. So it kind of gives you about a 10degree window. Got it. And so that's sort of what you're aiming for. Like on a hot summer daybecause we use groundwater for the most part, okay, so it's just I hook up my garden hose, Istill use that chiller, the one I have now is longer and bigger. So there's more surface areacoming in contact with the beer, so it works faster. And so you're saying that's what you'reusing to chill to do the chilling.PPPDPaul 35:16I mean, some people that just bring over beer that took him like two hours to chill, I think I havetasted like flaws on that. But interesting. The one that we have now the one that we use youprimarily is a plate chiller. And it just pumps through these plates has all these little plates andthat the beer goes through other plates and that's all contacted through there. So just pumpinginto the vessel got it and it's just similar process chill and it really fast it only take now on asummer day might take like five, not even maybe two minutes to chill five. Oh, wow. Okay, butyeah, there are times when it's really hot outside, it will take longer, but it's it doesn't takemore than 510 minutes, even with a plate chiller.Lance Foulis 35:59And you guys said that this that you're doing the the main thing that everything is in is a 1010gallon?Paul 36:06Five, but our first one is usually bigger, because if beers in a tight space, it's kind of put it inboilLance Foulis 36:13over to Yeah, got it. Okay. Like, I think I have a 15 gallon pot. That's when I the one I bought offmarketplace. And that's if someone's going to think about home brewing, I would say go biggeroff the bat. Sure. It doesn't hurt to have extra room. And then if you do decide to go up and do10 gallon batches, but I found that I sort of formulate for like six or seven gallons because ofloss along the way. Sure. Like Paul mentioned, you lose it as you boil. Yep. And then also justyour equipment sorted. Keep some of it like when I'm pouring it from one container to the next.A lot of time there's some goop in the bottom you really don't want to carry along so you're youfeel you don't feel as bad about getting that last drop out. You can sacrifice like that looks kindof gross. I'll leave that behind. Sure. And then you're still hitting along the way or at least fillthat five gallon target. So yeah, that I guess that maybe that's where that came from. So theend result is you're going to get a five gallons reallyPaul 37:09Yeah, wow. Times a little extra. If you're dry hoppin, you're going to lose them. So you mightwant to get six or five and a half at the end. Because some beers you want to dry up. Likethat's a little later in the process. You got a pitcher yeast first. That's when you get it to thetemperature. Usually between 6575 degrees somewhere in there. Okay, that's when youpitcher yeast. And that's going to be usually just left alone for Yeah, it a couple weeks or wecan have got it you only touch it.Lance Foulis 37:42PPPLance Foulis 37:42Okay, it was your as your cooling it or after you call it you go from that? boil kettle. And thenwe I we both prefer, it's a big looks like those five gallon water jugs you see in an office likeyes, upside down LA Times? Well, there's glass ones you get as home brewers are calledcarboys is the trade term for them got it. And we that's what we typically ferment and glass isnon porous, you can clean it really well. And it doesn't carry flavors along with it. Some peopleuse plastic, and that's fine. It's affordable. It's definitely cheaper. Yeah. But yeah, once you gofrom the boil kettle, and then you go into what you call your fermenter or the carboy. Okay, andthen that's when you pitch that yeast. And then do you do it? Do you do it. So like as soon asyou've cooled yet, then it goes into the other container, you put the yeast in there first.Paul 38:33Yeah, you kind of move it you can do either way, just depending on what your aerationsituation is because you want to get as much oxygen into that beer as it's like, if you're movingit over, you could probably just pour it in and run it right over top because it's it's moving Godinto the vessel but and inside so I mean, I don't want to give away their secrets. But allbreweries will take like their dry yeast. And we'll just get it kind of wet. And they'll rehydrate itthat dry yeast and to get a little warm. Notice throw it in the fermenter and just run that thatword right over top of it. And it'll just be in the bottom of that. Whatever they call it, the bigvessels can fermented fermented tank. Yeah, got it. So, yeah, and you know, the liquid yeast alot of times when we're home brewing, we just kind of like you shake it up or we'll use like amixer and mix it all up then want it like it, especially our liquid yeast. Sure. Yeah, that's howwe'll usually do it. But I never had a problem with yeast. It's not it's always worked. Yeah,Lance Foulis 39:40that's it. Okay, that that the process is making sense. So then once you get it in a fermenteryou pick how long you want to set it. Like yeah, sorry forPaul 39:49Yeah, generally, I think most beer will be a few weeks and and sometimes you move it into asecondary vessel, like in the bird They have like conical so there's a like a, it comes down to apoint. Yep. So well all we had to do is open a valve and that just spits allLance Foulis 40:09that jumps out though the US geez, yeah. OkayPaul 40:12clears everything up a bit,PPPDustin 40:14but as a homebirth, the firming of that. So after it's I usually do, I'm very kind of like, I do oneweek and the firm Enter, and then I move it over to it's called a secondary, or it's just going tosit a little extra longer. And I do two weeks in a secondary. And I just, it's for me, it just worksout better for different beer styles, it probably go faster, and some could probably go longer.But that's just the schedule I've always done. And it works. So like, Are you checking on it?Yeah, kind of you don't really want too much. That's sort of the benefit of using the glasscarboy is you can peek in, in a sense. Like just to look at it visually. Yeah, and see what's goingon with it. And there's this little thing at the top of the bottle, like when it comes to a neck.There's a bomb that goes in or like a cork and then it has a hole drilled in it and there's a littleplastic thing is called an airlock. Okay, let the air lock does is it lets co2 out because as it'sfermenting, the yeast is converting sugars into ethyl alcohol magics happening. Yeah, andthen. But it's also releasing co2 gas. So if you have it completely sealed up, it'll pop and a lot oftimes you'll get a mess. Yeah, so this airlock let's that just has a little bit of sanitizer in it. So itkind of bubbles. Uh huh. So it lets air out but no air in. Okay. So you can kind of gauge howyou're doing by looking at the like, how many bubbles per second? Wow, you can kind of seeokay, yeah, it's really looking good. And like, yes, it's hard not to especially as a first time areIvoryton buckets to start with really I brought by Kit plastic five gallon, their food grade, but Ithink they're six gallon buckets because we're trying for a five gallon batch. So yeah, a little bitof extra space. Yeah, but as a kid I bought from it's a brew shop here in Columbus calledGentiles and it was like everything the need to brew your first batch. Okay, and so it had liketwo buckets. One had a spigot on it came with a big plastic tubing probably three or four footlong stick with like a spring loaded nozzle to fill bottles later. capper to cap the bottles later.But it was just like I'm trying to think I think it came with a funnel. And it was just sort of likethis is the bare necessities. Yeah, I remember like trying to sell Yeah, I think that is good valuefor your money is after you kind of source all these individually. Yeah, like buying the packagedeals way to go. But then you have this five gallon bucket that's opaque. And so it just like isn'tworking. What's it look like? And I've never brewed? I've never knew known anybody thatbrewed. I've never seen beer brewing in the process. So I'm just like, but did the bucket has ahole in the top where you can put the airlock in? Yeah. And so you're seeing the bubbleshappen? Yeah, but you want to crack it open so bad, but you really don't. Then you're going tointroduce like, if you have a pet, a stray cat hair or a dog falls in there. A speck of dust scaleover your knees when you don't expect it. And then it's just like I bite to just ruin that. And it'sjust you got to just let it ride. What Okay, so like, first time like you're brewing beer. I'm justpicturing myself I'd be a complete mess. But how confident are you at the end of the processthat you're not gonna make yourself super sick? Not at all.Lance Foulis 43:33Like after the fermentation when I'm sure I peeked once or twice. And while it ferments like ifyou like, now I have a carboy. So I can watch it happen. If you are looking at it, you can literallysee the liquid, like churning inside there, you can see how the starts to come together. It'scalled flocculation. Or they they sort of gang up together and hang out. So you see thesechunks floating around and like what's the chunks I don't like? Yeah, yeah, but there there isthat bad. Right? So you see all this stuff happening. And then after it's done, like within thecarboy you can see like at the bottom, there's probably about a quarter inch of this really kindof white, like silty that's all your yeast that's fallen to the bottom. They're now fat and happy intheir sleep and at the bottom. Wild. On top. Like all this sort of like really kind of gross lookingfoam happens on the top because yeah, ale yeast and ales, ale beers are easier for homeDbrewers to brew because the yeast works at room temperature. Got it where a lager yeast youneed to refrigerate. So you need they like about 50 degrees or so to ferment. So you need tohave your own creation and that that's where you get into the temperature controls ortemperature control fermenters and like to run a glycol chiller on this thing. Yeah. And it's justlike then you're all this other equipment. I've tried to keep it basic. I pretty much just stick toales. Yeah. And so it's just like I put it in a cool corner of my house. I wrap it with a bath towel.Yeah. Because you don't want light in there lights bad for beer. Is that That's similar tokombucha, right? That would be Yeah. Yeah. But you want to keep the light off of it. So I justput a bath towel around it or but I can still see the Bubbler going. And then sometimes I'll justtake a peek put it back. Yeah. But yeah, that when you first your first batch, you look at it likethis. Yeah, gross. Okay. So then you move it over, either to like, the bucket you're going tobottle into, or, like you're doing a secondary, you move it over, and there's all this junk left atthe bottom. That's where I say I kind of make a bigger batch than I need, then I can feel badabout like, I want to leave that. And just, I just don't mind on the saying this is leftover. Somepeople reclaim it, reuse it. And is that like, is that like the thing? We're like you have them youcan have a mother. And then the kind of I think that's more like a sourdough thing in truth.Yeah, my brother does in New York. Yeah, I know that pizza, like will brew a batch of beer, andthen kind of retain that and then move it for the next next batch. And then okay, so you don'thave like one that's constantly growing. You just keep it keep the chain moving, of like youkeep a little from the last batch to us. And the next batch. Yeah, keep a little from that batch tomove to the next batch. Does that give you control over flavor? It does. And then it sort of kindof creates its own unique flavor. I think Jersey time there's one of the wild the granddaddybreweries here in Columbus is barleys. They have a location on the high street in the shortnorth area. Yep. Yep. And the guy that owns that he was a home brewer. And from what I hear,I've never I've talked to him like one time for like a very brief Yeah, maybe a few times. But um,but the word on the street is he's a very, very hospitable to home brewers. And he's had thisstrange yeast that he uses any cabinet perpetually going. And they've been open for I guess, Iwant to say about as it been 30 years or 20 years, I think they're the longest ones. But he kindof always has this yeast on hand. And my story is, is if you catch them at the brewery and askhim for some he'll, like fill up like a little growler of it. And it's like, you get this giant container.This is a story that someone told me and it's like, he's like, Sure, I'll get you some nice and it'slike this giant, like half gallon container, and you're using maybe an ounce. And so it's like, Oh,great. What do I know? He's just, he's just really helped. Happy to help. homebrewers and hehad super cool. Prior to the pandemic, they'd held a homebrew competition, like every year forlike, 20 some years. Wow. So they haven't picked it back up yet. I don't know. I could say.Okay, that this is like super fascinating. Like, Kim once got into trying to brew kombucha? Whogave you the who gave you the? Yeah. Oh, that's right. Yeah. So she was doing like, I mean, it'snothing like what you guys are describing, like at all? Okay, so history. Was it monks that cameup that figured out beer? I think it goes beyond monks. i We're talking like 5000. Back, really?And I mean, the story, I think that most people would say is it's pretty much saved humanity.Because it the process of making beer makes your liquid clean, drink clean. So you're boilingwater. And it's also a way like, farmers would have so much grain, but they can't store it in agood way. So they make this liquid bread. Yeah, it has nutritional value. Yep. The water hasbeen boiled. So it's something sanitary and safe to drink. So that's sort of the origins of it. And alot of times, like when you think of like gold, they were probably hammered all the time. But itwas probably like a 2% beer. Yeah, like it was really and it's like I couldn't even imagine likewho figured this out? Right. But somebody did it. And then thank goodness, but But yeah, itwas but yeah, it was common that actually the it was they call them l wives. It was sort of thethe wives responsibility. And so most brewers right off the bat are women. Oh, I mean, it makessense. Yep. Makes sense. Yeah. Part of the household duty. Yeah, your hands feel so good. Imean it because what you're describing is a very hands on process, at least at the beginning.Now do you guys have like a dedicated space for this?Paul 49:24I mean, space in my house. It's probably I like to have more space. But yeah,Lance Foulis 49:30us too. Yeah, I think similar to your it breaks down and stores. Yeah. Like, there's definitelyguys that have like a small, like small scale brewery in their basement. Yep. Like, and it's likesome of the stuff I see on there is just bananas. I mean, it's like a step down from amicrobrewery. Yeah. And that's, that's wild. When you're done with the fermenting process.What do you have to do next? Packaging?Paul 49:57Yeah, dippingLance Foulis 49:58so you're mostly done.Paul 50:00Most Yeah, you're in the homestretch for sure. There are some beers, you might want to dryhop, which is just introducing more hops for more aroma.Lance Foulis 50:11Can you tell me what a hop is?Paul 50:12It's like a it looks like a little pine cone. Okay. That's what I was visualizing. Yeah. Okay, so haslike little resins in it. And those resins are what flavor.Lance Foulis 50:21So you if you wanted to add it, you would be adding it into, like, it's done fermenting. You add itin that container. Yeah,PPPPin that container. Yeah,Paul 50:28say like 510 days, you can throw it right into the container it. It's sanitary. I don't know howDustin 50:36Yeah, well, we use the hops, we typically use or processed, it's not like that whole little, that'scalled like a cone or the hot flour. We use it's their hot pellets, where they take that flour andbasically pulverize it. And then they bind it together with some sort of food grade gum, got it,and it extrudes out and they just sort of cut it. So it literally looks like little tiny pellets. But it'sgreat, actually, you get more bang for your buck with those because if you throw the wholecone in there, just the outer letter layer is touching the boiling beer with the pulverize pellet, assoon as you touch it, then it basically dissolves into the the liquid. Oh, and so you get morehospitalization where there's more surface area touching the bits of pop, so you can use lesshot but get more of the bitterness or the flavor out of it. Okay, so that's what you're doing withthe hops is is affecting the bitterness, bitterness and overall flavor. Overall flavor. Yeah. Andaroma, aroma. Again, with hops. It's tricky, because it's like when you're putting it in. Yeah. Sothe very the longer it sits in the boil, the better it gets. So you get really bitterness. If it sits inthere for an hour, an hour and a half. If you're putting it in in the last five minutes, it's more orless, it's going to affect the taste. Yeah, it's not the bitter taste heard. That's when you'regetting more of the fruitiness from it. And then like Paul said, at the very end, when you'reputting it into the after it's been fermented the dry hop, yeah, you're it's almost 100% smell. Soif you're not going to impart much flavor, you're imparting absolutely no bitterness, but it's allsmell that you're getting.Paul 52:11But that can sometimes affect how you perceive taste for sureLance Foulis 52:15how you perceive the taste. Yeah, that's interesting. Have you guys ever like brewed and like,you get the final product? And it's like, wow, and then you don't remember the process? So youcan't replicate it?Paul 52:28No, we both are pretty good about writing everything down. OrLance Foulis 52:34is this is a beer journal?PDPPPaul 52:36Yeah, journals. That's dope. They also online, there's references. Like I use one called bruger.You can just type everything and we use the same one. And you can go through and add notesthrough the whole process,Lance Foulis 52:48just like an online app. Yeah, yeah, it's I don't know. I don't think they have an app. I had toYeah, yeah. Exciting. That's cool. Okay, so how do you have time to write while you're doingthis? Sort of like there. There is big breaks, because you're waiting. Like when you're mashing,you're waiting that hour. Got it. So it's like you're kind of setting up for your next step. But thattypically doesn't take that whole time of mashing. So there are times where, like, we'll set up acouple chairs. Yeah, so let's sit down and like we have our timer set and we are like, someFacebook and yeah, music are like, Hey, do you see that article? We need to stir and like 30seconds. All right, I'll get this stir. That's awesome. But uh, cleaning some things in but yeah,clean things in between because sometimes something you use in step one, you'll need againin step five, so you got to get clean, clean and sanitize if needed, then, or you need a wholekind of thing set up for step three. So you kind of start well, let's start sanitizing or fermenter.And we'll get the RS chiller system set up with the hoses and pump. So we can circulate theliquid through and that's okay, this is so wild. i Okay, I want to get your take on this. When Iwhen I was in flight school, we had checklists literally for everything. And it was all about beingsafe, because you don't want to crash. Yeah. Most most days you don't want to crash to goodlife goal, right to not crash. So like we would every single plane had basically like a notebookthat was just like checklists for whatever you're about to do. Okay, I am getting ready to turnon the engine. Let me go through my engine checklist. We had a checklist that we wentthrough while we're going into land. All these things to look at look out the window, make sureyou still have a wheel. Which is really important if you have landing gear that goes up anddown obviously, but even with like landing gear that doesn't go up into the plane, you still wantto go look as a habit to make sure you can see a wheel. Obviously that makes sense. But Iremember never getting to a point where I was comfortable enough with a checklist that Ididn't look at it. Yeah. Well, you weren't. You were actually required to look at it but there wasplenty of times I was flying by myself and I wouldn't have to but I never felt safe enough to notlook so like. It's good to have it. When are you guys doing anything like that while you're goingthrough all this stuff?Paul 55:07Yeah, I have forgotten a step before. Oh, yeah, I don't put Irish moss and like was my beer socloudy? What did I yeah, that'sDustin 55:14sort of like it doesn't really affect the flavor it affects the appearance of it. What this way hewas talking about so it's not detrimental appearance like how like what is it a clarity at the end?Like if it's you have a nice clear beer or is it kind of like, hazy and hard to see through? Yeah.PPDOkay. So Irish moss is an additive that you can kind of put in at the end of the boil, and it'sliterally a moss and it goes from Ireland. Yeah, sure. I don't know. But yeah, it just sort of kindof has some sort of, we're not chemists by any means. We were meant to say the disclaimer,definitely more of a chemist than I do. But definitely, like home self taught homebrewers. Butwe know that when you put Irish Mohsen. I don't know why, but yields a clear beer. Got it. Butyeah, that means this is such such a wild process. Okay, have you ever made a giant mess?I've had to boil over Yeah. And that's right, as the beer may have run, or you run them through,and you have your beer and your boil kettle and you're bringing it up to temperature to boil,right? It hits this point where it gets a little punchy. And, like, what does punchy mean? You getthis sort of real fine foam layer gets about 190 degrees or so boil is about to 11 as boil. Okay,sure. So about 180 190 You see this sort of like a real fine, thin, thin foam, go over the top, likewhere we're getting there. Yeah. And then all of a sudden, it seems like it's like, boil now. And itjust gets really like crazy. And especially it depends on how much you know, we use propaneburners. So like, how much do we have it cranked? Yeah, and you're better to creep up on it. Iget impatient and crank it. That would be me. Like, I want to I don't want to spend all day doingthis. I gotta get to my oil quick. So I have a tendency of cranking my burner up. But then I haveto remember when I see that I need to start back in my propane off because it's going to boil atany second. And if you get distracted in the slightest, right? When it does, you look back andit's just phone is flowing over the pie all over the floor. Like we both use our garage is ourbrewery here. And so it's like he got the sticky mess on the floor. And like how much did I justlose? I don't know. Yeah, I feel like Paul, you had a memory. Yeah.Paul 57:31Yeah. I didn't want to share somebody else's. I did see the aftermath of a blow off at the bird.Avery one time, and it was a it was a disaster. All the way up to Oh, yeah, it was probably 15feet high. Yes.Lance Foulis 57:51Yeah, sometimes the fermentations a little more excitable than you anticipate. And I talkedabout the little airlock, you put in some beers, you just know, there tend to be like a heavierbeer, like you talked about raspian, which is like an Imperial Stout. Those tend to ferment alittle more vigorously. And so instead of that little guy, I just got mine at Home Depot, but it'sjust a tube that's about it fits perfect. And it's tough in that bottle, and then it runs down and Ijust have a little bucket of sanitizer. And because that little tiny hole is not going to do it. And ifyou don't anticipate that, yeah, clogs the hole, and then it pops out. And I've had chunky stuffon Imperial style when I first started brewing, and I came home from work and I had it on mycar. And I was living with mom and dad at the time. I don't know if they knew it or not, but Icleaned it up before they could see it.Paul 58:45That's what's happened. Pre fermentation. Oh, really? Yeah, it's pretty wild. I've never seenanything like that. But I've done the same thing you've done yeah, with the boy like the whatdo they call that boil over. Now, it's, it's called something when I didn't have a blow off to onePPonce and I never had like, I don't use them anymore, because I have vessels big enough forthat alcohol vapor to go. But if you have it in a tight container, sometimes that can be a recipefor disaster.Lance Foulis 59:19I can't even imagine I'm writing something down. Because I know how I want to do the nextstep here. So what we're gonna do now is we are going to transition into the next phase of thepodcast. This is gonna be the last part of this awesome podcast, where we're going to pausethe recording, we are going to get set up because Dustin and Paul brought some home brewedbeer that we get to try and we're really excited to try it and I'm going to ask all the questionslike what the heck hoppy means. Yeah. What was my other thing that I wanted to ask? Yeah,like the term hoppy and then We got you guys already talked to me about like dry andeverything. So we'll take up we'll take a pause here and then we'll be right back okay,everybody, we are back and we have the beers that have been home brewed laid out in front ofus, we have four different kinds. I'm gonna, I'm gonna read them. And then if you guys want tojust tell me whatever fun facts you want to tell me about? Actually, let's do this. I'll read themand then you just tell me about these beers. That's what I'll do. I'll read all four of them. Andthen you just tell me what, whatever we want to know about these four beers. So first, we havethe smoked lager. Then we have a pale ale, and we have an old ale. And then we have an oatNeal Porter, which sounds fascinating. So what's going on with these beers?Paul 1:01:07The Lager is the one that takes the longest it's the it's the it's lagered so chills Yes, it fermentedferments and cold Yep, temperature. And then it has a little slight bit of smoke grains and it'sactually an all German recipe. So all the grains are all German. All the hops are German,everything. Just tried to do like a real basic. I forget what they call it rush beers. That what theycall smoke. Yeah, yep. Yes,Lance Foulis 1:01:35beer Roush rounds, Ross Roush.Paul 1:01:39So just a German smoked lager. And you can tell him about that pill because that's really yourLance Foulis 1:01:45Yeah, the second one's a pale ale palos, probably one of my favorite styles of beer to drink. Ifeel like when I get a pale ale i really like I like it when they're super balanced. I don't want itsuper Hoppy, but not super multi. It's something like it's a session beer, you want to drink it?Over a period of time? What is hoppy mean coffee is that sort of bitterness, bitterness. And solike, again, it can either be bitter or just overwhelming floral or fruity sort of flavors or aromas.PPBut when typically when I'm talking about like a balance, and I say it's super Hoppy, I'm talkinglike It's bitter. Yeah, a very strong bitterness. So what about the multi multi is more thesweetness quality of the beer, and those two sort of play together to balance it out? Sure. So aan IPA would be kind of on that hoppy and where the third one we're going to have is the oldAle, which has more malt in it. So it's gonna be on the multi-year side with very little hops. Evenin the recipe. It probably has very little hops does multi equal more foam? I'm not really notnecessarily. And what governs how fizzy, carbonated thank you card. What governs that