Podcasts about SEO

In this episode of the RiskReversal Podcast, host Dan Nathan speaks with Alex Sherman, co-founder and CEO of Bluefish, about the transformative impact of AI on e-commerce and marketing. They discuss how Bluefish aids large brands in gaining visibility and influence over how major AI platforms portray their products. The conversation covers the rapid evolution of AI technology, challenges for e-commerce giants like Amazon and Walmart, and the shift from traditional SEO to AI-driven marketing. Alex shares insights on how AI is changing consumer behavior, the adaptation required by brands, and the influence of large language models on market performance. They also touch on future challenges and opportunities for brands navigating this new landscape. —FOLLOW USYouTube: @RiskReversalMediaInstagram: @riskreversalmediaTwitter: @RiskReversalLinkedIn: RiskReversal Media

In this episode, Brian and Chad Hall unpack the "Simple–Complicated–Complex" lens for leaders and coaches—how to tell which kind of situation you're facing and how to respond differently so you stop over-analyzing the unknowable and start learning your way forward. Key Highlights Definitions with pictures: Simple = obvious cause/effect (dominoes). Complicated = cause/effect exists but requires expertise (car engine, medical diagnosis). Complex = patterns only clear in hindsight; outcomes shift as actors adapt (rainforest, economy, AI). The core mistake: Treating complex problems with complicated tools—endless analysis and confidence theater—when what's needed is experimentation and learning. Operate by domain: Simple → standardize and simplify; Complicated → analyze, measure, hire experts; Complex → place small bets, learn fast, adapt. Real-world examples: Hiring during COVID, SEO after algorithm shifts, tariffs and the economy, competition dynamics (new stores nearby), church growth models—each shows why yesterday's levers stop working. Beyond business: Parenting and long-range strategy are inherently complex—near-term is clearer, long-term requires humility, feedback loops, and patience. Takeaways Name the game first. Ask: Is this simple, complicated, or complex? Your tactics should match the domain. In complex spaces, act to learn. Don't wait for perfect clarity—run small experiments, gather feedback, iterate. Save analysis for the right problems. Use experts and diagnostics where cause/effect can genuinely be mapped. Bias toward simplicity. Wherever possible, reduce processes to the simplest reliable system (hello, E-Myth). Hold plans loosely. What worked may stop working; assume adaptation is part of the job, not a detour.

Welcome to The Bamgboshe Happy Hour — TV & Film Edition! Hosted by Peju Bamgboshe Rothlisberger and Naomi Bamgboshe, we're back with a jam-packed episode covering the biggest headlines shaking up Hollywood, reality TV, and pop culture across the globe. This week, we're diving into: ✨ Love Is Blind Italy — The couples, the chaos, the chemistry, and the heartbreak. We break down everything happening inside the Italian pods!

In this masterclass episode of the Smart Real Estate Coach Podcast, I sit down with Trevor Mauch, founder and CEO of Carrot, a five-time Inc. 5000 company that's helped thousands of real estate investors and agents generate highly motivated seller leads online. Trevor's not just a "software guy" either—he's a buy-and-hold commercial investor himself, doing owner-carry deals and turning dead space into productive luxury apartments in his small town of Roseburg, Oregon. We start with something almost everyone asks me at bootcamps: lead gen. Trevor breaks down what he calls evergreen marketing, online lead systems that work for you 24/7 instead of keeping you on the hamster wheel of cold calling and direct mail. Then we go deep on AI search visibility, how Google's AI overviews and tools like ChatGPT are changing SEO, and what you can do right now to win in that new world. From there we shift into entrepreneur mindset: breaking through revenue "pain lines," designing your calendar around energy instead of just money, and building a business that actually funds your life vision instead of trapping you.  Trevor shares exactly how he scaled Carrot to an eight-figure company, the role coaching and masterminds played, and why your business should give you energy, income, and impact, not just revenue.  Key Talking Points of the Episode   00:00 Introduction 01:04 Who is Trevor Mauch? 03:02 Trevor's background: Growing Carrot and investing in real estate 04:55 The problem with "hamster wheel" marketing 06:56 How evergreen marketing generates inbound online leads 07:57 The impact of AI in how SEO works today 09:15 Practical AI SEO tips you can implement today 12:26 Taking advantage of hyperlocal links to build credibility online 15:56 Where to find Trevor and the AI Search Visibility Challenge 17:20 Business growth in 3s and 10s: The "Pain Lines" 19:50 Avoiding the "shiny object" churn through 12-month contracts 21:02 Optimizing for revenue vs optimizing for energy 22:01 The Quarterly Energy Audit: Identifying top energy-drainers 23:07 Redefining success and the purpose of being in business 27:09 Business game-changers: Coaching programs and masterminds 31:21 Fitness, faith, and proximity 34:04 What's next: EPIC Coaching, AI, and expanding Carrot   Quotables   "Business should give us work that interests and energizes us, it should fund our vision, and it should help us deliver an impact we're proud of."   "Evergreen marketing might take a little bit longer to get going, but it builds this foundation and it builds amazing momentum."   "You're the best person to mentor the person you used to be."   Links   Carrot https://carrot.com   Trevor Mauch https://instagram.com/trevor.mauch   QLS 4.0 - Use coupon code for 50% off https://smartrealestatecoach.com/qls Coupon code: pod   Apprentice Program https://3paydaysapprentice.com Coupon code: Podcast   Masterclass https://smartrealestatecoach.com/actionpodcast   3 Paydays Books https://3paydaysbooks.com/podcast   Strategy Session https://smartrealestatecoach.com/actionpodcast   Partners https://smartrealestatecoach.com/podcastresources

Welcome to this episode of The Edge of Show, your gateway to the Web3 revolution! In this episode we sit down with Dr. Mohamed Omer Ali, the founder of EazyBot, and Winston Thomas, the Global Sales Director of EazyBot. Together, they explore the transformative world of cryptocurrency, automation, and trading strategies.Episode Highlights:Discover the inspiration behind EazyBot and how it aims to empower users in the crypto space.Learn about Dr. Ali's journey from engineering to crypto and the pivotal moments that led to the creation of EazyBot.Understand the importance of safety in trading and how EazyBot ensures users maintain custody of their assets.Hear insights on the current state of the crypto market, including Bitcoin's volatility and the significance of diversification in trading strategies.Get a sneak peek into upcoming features and partnerships for EazyBot, including new exchanges and a mobile app.Whether you're a seasoned trader or just starting your crypto journey, this episode is packed with valuable insights and practical advice. Join us as we navigate the future of finance and technology!Support us through our Sponsors! ☕

What if staying fully booked didn't require posting every day, chasing trends, or hustling on Instagram? In this episode, I'm joined by Jessica Freeman, award-winning designer, SEO strategist, and founder of Jess Creatives. After 10+ years in business, Jess has built a multi-month waitlist—without launches, ads, or the algorithm dictating her success. We dive into how she intentionally designed a life-first business (including 10 years of work-free Fridays), what actually drives her consistent referrals, and why SEO still beats social in longevity and ease. If you're craving stability, sanity, and predictable revenue as a service provider, this conversation is a breath of fresh air. Today you'll hear:02:30 – What “life-first business” looks like for Jess today—and how Fridays became sacred space04:05 – Why she left hustle-heavy tactics behind and embraced SEO + referrals for long-term stability05:50 – The Facebook-group scramble that made her rethink her entire marketing approach08:51 – How she built a waitlist in her first month—and why it's remained a core part of her business mode10:25 – Why her waitlist fluctuates (and why a “shorter” waitlist still triggers anxiety every year)11:25 – The power of payment plans for predictable revenue—no launches required12:39 – How Jess books clients months ahead by simply educating and sharing real-time availability13:53 – Why SEO is her #1 organic strategy—and how a single 2020 blog post still brings clients today15:20 – How she uses scarcity ethically by sharing true capacity (not manufactured urgency)16:34 – The referral system that brings in most of her clients—with bonuses clients actually use17:55 – How she stays top-of-mind with just a few personalized check-in emails a year19:18 – Why sharing other people's offers boosts her referrals and relationships20:45 – The easiest next step to grow referrals (set a recurring reminder—seriously)22:30 – The boundary that changed everything: no more “quick little projects” squeezing into her calendar23:38 – The one marketing channel she'd keep: why Instagram still works for personality-driven brands25:10 – Why Threads feels refreshing—and how it's helped her book clients, too26:20 – The grounding ritual that began after losing her mom—and still centers her today CONNECT WITH JESSICA:Website: www.jesscreatives.comInstagram: @jesscreativesFree Resource: How to Find Keywords for Your Website - https://jesscreatives.com/keywords/ 

In this episode of the Niche Pursuits podcast, Sergey Lucktinov dives deep into the future of SEO and how to optimize your content for large language models like ChatGPT. He explains why traditional link-building is no longer enough, how semantic structure impacts AI rankings, and what "semantic retrieval optimization" actually means.    With insights drawn from 15+ years in SEO and a framework backed by 90% AI-aligned principles, this interview is packed with technical details and actionable strategy. If you want your content to rank in both Google and AI search, this episode is a must-listen!     Sponsor: 201 Creative Get your FREE GEO Snapshot today! - https://201creative.com/geo-snapshot/?utm_source=niche_pursuits_podcast&utm_medium=audio&utm_campaign=geo_snapshot_launch&utm_content=show_notes Links & ResourcesLearn more about Sergey Lucktinov - https://www.sergeylucktinov.com/ What is Semantic Vector? - https://www.semanticvector.com/ Check out Sergey's book: Semantic SEO, SRO & AI - https://www.amazon.com/dp/B0FGLFK9XM/   Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode of the Simple and Smart SEO Show, Crystal Waddell (that's me!) welcomes back Ashley from Deviation to dive deep into the evolving world of search. We break down digital silos across marketing teams, explore the power of unified metrics, and discuss why brand search and intent-rich content are key to dominating the search-everywhere era. From creating demand via social media to optimizing for long-tail keywords and leveraging data-driven strategy visuals, this conversation is packed with tactical and strategic gold for business owners, content creators, and SEOs alike.

The Digital Marketing Success Plan — Building Predictable, AI-Ready Growth in 2025In this week's episode, Sacha sits down with Corey Morris—award-winning marketer, best-selling author, agency CEO, and creator of the Digital Marketing Success Plan®—to break down what most companies get wrong about digital marketing (hint: it's not the tactics… it's the lack of a real plan).From early SEO days and the rise of social to today's AI-powered search landscape, Corey shares insights from 20 years of building ROI-driven strategies for brands across North America. His work at VOLTAGE, a premier search & web agency, has helped companies align their marketing, analytics, and execution for sustainable, revenue-focused growth.We dig into:Strategy vs. tactics: why most teams jump straight into doing instead of aligning on business outcomesThe START Planning Process®: the 5-step framework (Strategy, Tactics, Application, Review, Transformation) that makes marketing accountableThe hidden cost of random acts of marketing: why posting “just because” drains time, clarity, and ROISEO in an AI world: zero-click searches, AI overviews, and why “SEO is dead” is still a mythContent overload & quality control: how to use AI without creating junk that damages trustReporting that leaders actually believe: tying marketing → pipeline → profit instead of stopping at clicksTrigger events: CEO drive-bys, rebrands, algorithm shifts & how to stay agile without losing directionScaling predictably: why diversified tactics + disciplined planning beat shiny-object growthThe real risks of tool overload: subscriptions, automation traps, and the false promise of shortcutsBuilding credibility in your niche: how to differentiate, not commoditize, your marketing

On this week's episode, Maria sits down with attorney Sabrina Visram. They discuss starting a firm six months out of law school, learning from failures, the importance of networking, how to build an effective team, and the future of PI. Get in touch with Sabrina at https://www.vg.law/ Guest Sabrina Visram (@sabrinavisram on Instagram) is a founding partner of VG Law Group. Prior to founding VG Law Group, Ms. Visram has dedicated her practice to civil justice. She has spent her years overseeing and managing all forms of personal injury matters and negotiating settlements in the value of millions. Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok

Aujourd'hui, j'accueille Geneviève Masioni, consultante en expérience client e-commerce et experte Shopify, qui accompagne les marques engagées à créer des parcours clients personnalisés pour générer des ventes régulières.Sa spécialité : les quiz qui transforment le trafic en abonnés… puis en clients.Dans cet épisode, on voit ensemble :1) Le CMS : une fondation qui peut faire rater des ventesGeneviève explique comment choisir la bonne plateforme (Shopify, Prestashop, WooCommerce), celles qu'elle déconseille, et pourquoi un mauvais choix crée des frictions d'achat. Spoiler : “le pas cher revient cher”.2) Les 4 étapes clés du parcours client pour un e-shop➡️ Visibilité : SEO, Insta, TikTok, Pinterest, pub➡️ Intérêt : page d'accueil claire, visuels impactants, différenciation, offre de bienvenue et quiz➡️ Confiance : rassurer, guider, accompagner➡️ Conversion : séquences email (bienvenue, panier abandonné), contenus éducatifs et coulissesun exemple concret de marque ayant boosté ses ventes grâce à un quiz.3) La fidélisation : l'or caché des ventes régulièresOn parle post-achat, emails d'attente livraison, mots personnalisés, conseils d'usage, produits complémentaires… bref : comment vendre sans courir après de nouveaux clients.

For years, we've been taught that SEO was the key to being found online, write the blogs, keep the website fresh, get your backlinks, and trust the process. But there's a new shift happening in real estate that most agents haven't caught onto yet.  AEO, or Answer Engine Optimization, is quietly becoming more powerful than traditional SEO. And it makes perfect sense. Buyers and sellers aren't searching the way they used to. They're asking full questions out loud into their phones, their cars, and their AI tools. They don't want links…they want answers.  AEO is built for exactly that. It rewards the agents who show up with real answers to real questions, not just blog posts stuffed with keywords. It's the reason some agents are suddenly popping up in AI overviews, even if their websites aren't the "best ranked." How do we set ourselves up for success with AEO? How can we take AI to the next level?  In this episode, I'm joined by digital marketing expert, StoryBrand Certified Guide, and the founder of Changescape Web, Ken Tucker.   We talk about what this shift means for real estate pros: why AEO is winning, how zero-click search is changing consumer behavior, and why some of the platforms we stopped paying attention to, like Yelp and Bing Places, are becoming essential again.   Things You'll Learn In This Episode  Yelp and Bing Places matter more than you think LLMs pull their local business data from platforms most agents ignore. What opportunities open up when our Yelp and Bing profiles are fully optimized and feeding the AI tools directly? Zero-click search is reshaping how people choose agents Consumers are getting everything they need in the AI overview, no clicks required. How do we stand out when the decision is made before they ever reach our sites? Your FAQs are the new fuel for visibility AI tools elevate the agents who answer specific buyer and seller questions clearly and consistently. How do we build a robust FAQ ecosystem? Speed-to-lead is being rewritten by AI phone systems. AI voice assistants respond instantly and book appointments before a human can even glance at their phone. How would this impact our conversion rates?   About the Guest Ken Tucker is a Fractional CMO and Marketing Solution Architect, StoryBrand Certified Guide, marketing expert, speaker, and President and Founder of Changescape Web. Changescape Web was founded in 2005. Many businesses struggle to be found online. Changescape Web builds websites that generate customers so their clients can grow and thrive. They specialize in digital marketing: marketing strategy, website design, search engine optimization (SEO), social media marketing, content marketing, lead generation, and marketing automation. To learn more, head to https://changescapeweb.com/ or follow @changescape on Instagram.    About Your Host Marki Lemons Ryhal is a ​​Licensed Managing Broker, REALTOR®, and avid volunteer.  She is a dynamic keynote speaker and workshop facilitator, both on-site and virtual; she's the go-to expert for artificial Intelligence, entrepreneurship, and social media in real estate. Marki Lemons Ryhal is dedicated to all things real estate, and with 25+ years of marketing experience, Marki has taught over 250,000 REALTORS® how to earn up to a 2682% return on their marketing dollars. Marki's expertise has been featured in Forbes, the Washington Post, Homes.com, and REALTOR® Magazine.   Subscribe, Rate & Review Check out this episode on our website, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm, so our show reaches more people. Thank you!     

“What would you do if you had just 15 seconds before drifting into the endless void of space?”This episode of The Sandy Show launches with Sandy's bluesy charm and Tricia's quick wit, inviting listeners into a whirlwind of laughter, pop culture, and candid confessions. From the hilarious debate over the infamous “drawer full of cables” to the jaw-dropping revelation that Mariah Carey earns millions every December from a single song, Sandy and Tricia pull no punches.Key moments include Tricia's unapologetic take on Mariah Carey (“She'll never be my queen!”), a playful rundown of December's can't-miss events—from college football to the SpongeBob movie—and a quirky “Care or Don't Care” segment that explores everything from the terror of space to the truth behind the Mad Hatter's name.Memorable quotes:“You'd be space garbage floating around in space. Nope. That's the stuff of nightmares.”“If I'd had Vyvanse in college, I'd be president of the United States. The world, Sandy. I would.”With their signature banter and relatable stories, Sandy and Tricia turn everyday moments into laugh-out-loud entertainment. Whether you're a longtime fan or a first-time listener, this episode is packed with surprises, nostalgia, and the kind of humor that keeps you coming back for more.Call to ActionLove what you hear? Don't miss a single episode—subscribe to The Sandy Show, leave us a review, and share this episode with friends who need a good laugh and a dose of real talk! SEO 

In this episode, Adam Stoker sits down with Ryan Jones, Head of Client Impact at Brand Revolt, to unpack how both marketers and agencies need to evolve for the future. Ryan shares his journey from SEO writer to executive leader, talks about how saying “yes” to new challenges and speaking up (even when it's uncomfortable) accelerated his career, and explains why tomorrow's marketers must be strategic, tech-enabled generalists—not single-channel specialists. Adam and Ryan also dive into the trap of vanity metrics, why “set it and forget it” annual plans no longer work, and how Brand Revolt is shifting from a tactics-based ad agency to a true strategic partner through initiatives like CMO Jam–style workshops and deeper stakeholder collaboration. If you're trying to stay relevant in a rapidly changing marketing world, this conversation is a must-listen. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

This episode features an interview with Alex Halliday, the CEO at AirOps, an end-to-end content engineering platform that gives marketing teams the systems they need to win visibility across AI search and SEO with quality content. Alex gives the marketing masterclass on AI search, laying out the framework for what marketers need to be doing. Key Takeaways:Understand your current State of the Union: Audit how you are currently showing up across the AI models and what is driving those results. Pick a strategy based on what truly matters to you as a brand and ruthlessly prioritize. Execute through content engineering, a combination of brand taste, technical skills and strategy. Quote:   The future of, we think, content and AI search is this new role that we're pushing and championing. It's called content engineering. And content engineering is a blend of three things. It's brand taste, which you absolutely need. It's enough technical skills to use this technology well. It's strategy. It's like really a really good strategic mind of the kinds of plays that you want to put out into the world.”Episode Timestamps: *(04:26) The Trust Tree: Education- and Evidence-led go-to-market*(10:19) The Influence of YouTube on AI Search Results *(18:10) The Masterclass on AI Search: Step-by-step*(25:35) What do LLMs actually like? *(40:04) How should marketers be investing in content? Sponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Alex on LinkedInLearn more about AirOpsLearn more about Caspian Studios Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Actor George Stults steps far beyond the nostalgia of 7th Heaven in this intimate, unexpectedly revealing conversation that uncovers the parts of his story most fans have never heard. From wrestling mats in Colorado to a chance moment in Hollywood that redirected his entire life, George opens up about the quiet insecurities he hid for years, the confidence he had to painstakingly build, and the grounding values passed down from his family that continue to shape who he is on and off the screen. Olivia guides him through reflections on authenticity, emotional courage, and the rare kind of connection that allows two people to challenge, support, and genuinely see one another the true heartbeat of this episode.Together, they explore how growth often begins in discomfort: confronting old stories, honoring multiple truths at once, and learning to communicate with honesty even when it feels vulnerable. George speaks candidly about the complexities surrounding 7th Heaven's legacy, while also sharing the profound lessons, deep relationships, and unexpected turning points that shaped him long after the cameras stopped rolling. This episode is not just a look back it's a powerful study in resilience, identity, and the lifelong work of becoming who you are. Emotional, reflective, and disarmingly real, this conversation invites listeners to rethink how they define success, connection, and what it truly means to grow.Want to start your own podcast, grow your show, or get featured as a guest? Let's map it out together. Book a free clarity call with Olivia to explore the next best move for your podcast strategy whether you're building from scratch, ready to scale, or looking to use guesting to grow your brand. MeetwithOlivia.meNeed more inspiration or tools?Access Olivia's book, podcast growth resources, and done-for-you support at Achieving-Success.comGet the Podcast Growth Partner For Yourself: Want to cut your content time from 12–20 hours a week down to under 30 minutes without sacrificing strategy, voice, or quality? The Podcast Growth Partner is the customized AI system built from Olivia Atkin's proven frameworks, giving you titles, descriptions, SEO, and monetization support in minutes. Access it here: ACHIEVING SUCCESS LLCStay Connected With Us:LinkedIn: achieving-success-llcInstagram: @_achievingsuccessTwitter: @_achievesuccessFacebook: @Achieving SuccessBecome a supporter of this podcast: https://www.spreaker.com/podcast/achieving-success-with-olivia-atkin--5743662/support.

In this, soul-led episode of Trusting Dorothy, we explore what your body truly desires, and why your soul cares far more about you feeling good, safe, and alive than it ever will about a number on the scale. Dorothy breaks down how to untangle your true inner desires from the noise of social conditioning, why feeling good must become your baseline (not a reward), and how nervous-system regulation is the missing link in sustainable wellness, weight loss, and self-trust. Whether you're soul-curious, soul-led, or simply wanting to feel at home in your body again, this episode will bring deep clarity, calm, and inspiration. What You'll Hear Inside This Episode: Why your soul doesn't care about weight, and what it does care about How to know whether your goals are truly yours or shaped by societal pressure The natural human desire for beauty, confidence, and expression How to build a “feeling good” baseline long before the scale ever moves The connection between safety, nervous-system health, and effortless aligned choices Why weight loss becomes a ripple when your body feels calm The role of appreciation, presence, and self-trust in sustainable results How to listen to your body's subtle messages instead of overriding them Resources & Links: Within: a 21 day return to self→https://www.dorothymcgatlin.com/within Move your body with me inside The Lift Library → HERE Apply for Peace & Prosperity 1:1 Coaching – Six Weeks to Regulate, Realign & Receive _____________________________________________________ Click HERE for the Show Notes. If you enjoyed the episode, leave a review - it means the world to me + helps the show reach more people! Thank you!

Feeling like your podcasting strategy isn't working, even though you're putting in the effort? In this episode, I'm sharing the five most common podcast promotion mistakes, why they might be sabotaging your growth, and how to fix them fast. You'll learn how to stop wasting time with ineffective social posts, the secret to using SEO for podcasting success, and the power of smart repurposing to expand your reach.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Are you focusing your AI visibility and PR efforts on Reddit, Wikipedia, and media sites like The New York Times? You could be wasting your time and money.In this episode of the Grow and Convert Marketing Show, we dive into the data from our new study on Large Language Model (LLM) citation patterns. We reveal why the advice you see on LinkedIn and in broad industry reports—telling you to chase large, general-purpose sites—is completely misleading for most businesses, especially B2B and niche companies.What You'll Learn:86% of citations are for industry specific sites vs. 14% for "general purpose sites": See actual data from our client base that shows 86% of LLM citations for niche topics come from industry-specific publications, while Reddit, Wikipedia, and YouTube account for only 14%.Differences in how to approach AI visibility for your brand vs. Household name brands: Discover why B2C household names (like Tesla and Peloton) do get cited on general sites, but your niche B2B software company won't. The problem with measuring random prompts: Understand how broad studies that use 5,000 randomly selected keywords are statistically biased toward consumer queries, making their findings irrelevant to your specific business goals.A New Tactical Framework: Learn the exact, actionable steps for a Citation Outreach strategy that works : how to choose the right topics, identify the actual cited domains using tools or manual checks, and target your PR efforts where they will actually drive AI visibility.Stop doing general PR and start showing up in the AI answers that matter to your bottom line.Links & Resources:Read the full article for more detail on the study: https://www.growandconvert.com/research/llms-source-industry-sites-more-than-generic-sites/Check out our AI Visibility Tool: https://traqer.ai Catch up on our overall GEO Framework: https://www.growandconvert.com/ai/prioritized-geo/ Don't forget to like, subscribe, and comment to support the Grow and Convert Marketing Show!

A well structured proposal is what turns an inquiry into a signed client. In this episode, we're breaking down exactly how to create photography proposals that are clear, professional and persuasive, without the jargon that leaves clients confused.We walk you through our entire proposal process: what we include, what we leave out, how we structure pricing and how our proposals have evolved over time. You'll learn how to communicate value, outline scope, avoid misunderstandings and present your work in a way that makes clients say ‘yes!' with confidence.If you've ever wondered how to package your services clearly, explain your packages simply, or design a proposal that reflects your brand, this episode will give you the tools, structure and insights to impress every client.EPISODES WE MENTION:Discovery CallsHow to Set Your PricingLicensing and Usage FeesClient ContractsAI in PhotographyFocus & Flourish is a podcast hosted by Marta and Linda, two professional food photographers and educators, each episode dives deep into the real behind-the-scenes of running a creative business. From marketing and client pitching to pricing, confidence, workflow and mindset.You'll hear honest conversations, inspiring guest interviews, and practical strategies designed to help you:​Grow your photography business with purpose and confidence​Master social media marketing and SEO for photographers​Develop a strong personal brand identity​Balance creativity with business strategy​Turn your passion for photography into long-term professional successWhether you're just starting your photography journey or ready to scale your creative business, Focus & Flourish is here to help you do it with clarity, strategy and heart.Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠ ⁠⁠⁠⁠⁠⁠

Dans ce nouvel épisode d'Insight, nous recevons Lucas Duquenne, Directeur de la stratégie chez Camden. Nous revenons avec lui sur la manière dont Camden, agence créative indépendante et internationale présente à Lyon, Paris, Montréal, Toronto et Hong Kong, accompagne ses clients pour réconcilier performance et vision. Entre storytelling, cohérence de marque et stratégie globale, il nous explique pourquoi une marque forte est le meilleur levier de rentabilité durable. Comment convaincre les annonceurs d'investir dans la valeur immatérielle de leur marque à une époque où tout doit aller vite ? Quels indicateurs suivre pour mesurer la puissance d'un branding bien travaillé ? Pourquoi certaines marques parviennent à créer un lien émotionnel si fort qu'elles deviennent des love brands ? Et surtout, comment trouver le bon équilibre entre activation court terme et capital marque long terme ? Il nous répond ! Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

1272. La experiencia en podcasting es algo que, con los años, he tenido que aprender a mirar con otros ojos, porque muchas veces ni yo mismo soy consciente del camino que llevo recorrido hasta que me pongo a contarlo, a explicarlo o, sencillamente, a asesorar a alguien que está dando sus primeros pasos en este mundo. Hay momentos en los que doy por hecho que todo el mundo sabe lo que yo sé, que cualquier persona que se lanza a crear un podcast tiene claro qué decisiones tomar, qué peligros evitar y qué fases superar. Pero no es así.  Han pasado muchos proyectos por mis manos. Algunos los he vivido como oyente, otros como amigo cercano y otros como productor directo. He visto podcast que nacen con una ilusión enorme y tropiezan en la misma piedra que tropezaron otros cientos antes. He visto ideas brillantes que se desinflan porque no se hicieron las preguntas adecuadas antes de lanzarse, y he acompañado a personas que necesitaban un simple empujón para ordenar los pasos y avanzar con seguridad. Todo eso también forma parte del trabajo que hago, aunque a veces no lo recuerde, y por eso me parecía importante compartirlo. Cuando alguien me contacta para una asesoría o una consultoría, veo repetidos muchos patrones que yo mismo viví hace años o que he visto vivirse de cerca. Y por eso en estos acompañamientos suelo insistir en la importancia de planificar más allá de los primeros episodios. Está muy bien pensar en qué micrófono comprar o en el invitado del capítulo dos, pero lo realmente decisivo llega después: cuando llevas seis episodios publicados, cuando te toca mantener la constancia, cuando te enfrentas a los primeros momentos de bajón o cuando tienes que reorganizar tu calendario porque tu vida personal se cruza con tu proyecto. Ahí es donde esa experiencia previa se convierte en un mapa que ayuda a anticipar lo que puede venir. También me encuentro a menudo con personas que ya tienen su podcast rodando y quieren dar un salto: mejorar su calidad, reducir el tiempo de producción o hacer que su proyecto empiece a generarle algún ingreso. Y aquí sucede igual. Hay cosas que funcionan, cosas que no y cosas que, sencillamente, solo puedes entender cuando ya has pasado por ellas muchas veces. De ahí que en estas sesiones suela insistir en mirar más allá de lo urgente, en detectar los cuellos de botella del propio proyecto y en plantear mejoras que quizá no sean para hoy, pero sí para dentro de unos meses, cuando el podcast ya tenga un ritmo y una identidad claras. Si a esto le sumamos los proyectos que requieren directamente delegar el proceso completo, la perspectiva cambia todavía más. Cuando alguien me dice “quiero hacer un podcast, pero no quiero encargarme de nada que no sea disfrutar del contenido”, me siento como pez en el agua. Este trabajo existe para eso, para acompañar y para que el creador se centre en lo que realmente quiere hacer, sin perderse en decisiones técnicas o administrativas que no le aportan nada. Y es ahí donde la experiencia acumulada se convierte en una herramienta extremadamente útil, no solo para resolver dudas, sino para anticiparlas antes de que aparezcan. Otro terreno donde esta experiencia pesa (y mucho) es en los directos. Por un lado está grabar un podcast en vivo, que ya es complejo de por sí; por otro, organizar un evento donde el podcast forme parte de una experiencia completa para quienes lo viven allí, desde la producción del sonido hasta la gestión de entradas, la escenografía, la logística y todo aquello que nunca se ve, pero que determina que una noche funcione o no. Cuando echo la vista atrás y repaso todas las Podnights Madrid, las colaboraciones y los directos que he producido, me doy cuenta de que ahí también hay un recorrido enorme que a veces doy por hecho. Y no debería. Y ya que menciono lo de dar cosas por hechas, aprovecho para recordar algo que repito mucho últimamente: tener una página web propia para tu podcast no es opcional. Es imprescindible. Lo es para el SEO, para la presencia digital, para enlazar como es debido en buscadores y, ahora también, para que herramientas como ChatGPT indexen vuestro contenido de la forma correcta. Otro ejemplo claro de esas cosas que aprendí a base de insistir y que me hubiera gustado que alguien me explicara al principio. En fin, que este episodio es casi un recordatorio personal de que la experiencia que acumulo no es solo un conjunto de anécdotas o aprendizajes, sino una herramienta real que utilizo día a día para ayudar a quienes quieren empezar o mejorar su proyecto.Si quieres agendar una asesoría o mentoría y mejorar tu podcast, puedes hacerlo entrando en https://eove.es/asesorias_____________El ciclo 2026 de Podnights Madrid ya está en marcha y puedes apoyarlo a través de la campaña de Verkami. Consigue tu abono de temporada, podcast en directo, merchandising o patrocinio con descuento a través de este enlace: https://podnightsmadrid.com/_____________ ¡Gracias por pasarte 'Al otro lado del micrófono' un día más para seguir aprendiendo sobre podcasting! Si quieres descubrir cómo puedes unirte a la comunidad o a los diferentes canales donde está presente este podcast, te invito a visitar https://alotroladodelmicrofono.com/unete Además, puedes apoyar el proyecto mediante un pequeño impulso mensual, desde un granito de café mensual hasta un brunch digital. Descubre las diferentes opciones entrando en: https://alotroladodelmicrofono.com/cafe. También puedes apoyar el proyecto a través de tus compras en Amazon mediante mi enlace de afiliados https://alotroladodelmicrofono.com/amazon La voz que puedes escuchar en la intro del podcast es de Juan Navarro Torelló (PoniendoVoces) y el diseño visual es de Antonio Poveda. La dirección, grabación y locución corre a cargo de Jorge Marín. La sintonía que puedes escuchar en cada capítulo ha sido creada por Jason Show y se titula: 2 Above Zero.  'Al otro lado del micrófono' es una creación de EOVE Productora.

This week on Embracing Marketing Mistakes, Chris Norton is joined by Chris Attewell, former CEO of Search Laboratory and now board advisor at Realise Advisory, to explore how AI is changing the future of SEO. Chris revisits his early years in digital marketing and explains how Search Laboratory moved from PPC into SEO, digital PR and integrated search. He breaks down how Google, Bing and ChatGPT are reshaping user behaviour, why brand authority now matters more than ever, and how AI overviews and multi platform search are shifting the mechanics of visibility. Together they unpack the North Star trap, where teams chase a perfect strategy instead of delivering value in stages, and how marketers can link content, PR, social, brand and search without falling into silos. Whether you work in digital, PR or brand, this episode gives you clear insight into how AI is transforming search and what it means for your marketing in 2025.  Is your strategy still right for 2026? Book a free 15-min discovery call to get tailored insights to boost your brand's growth.

Most people treat their LinkedIn profile like a static resume.But if optimized correctly, it becomes one of the most powerful sales tools in your business.In today's training, I'm breaking down Three Ways Your LinkedIn Profile Can Generate Sales, and each one is simple, strategic, and immediately actionable.First: Your Background BannerYour banner should clearly communicate who you help and how you help them.If someone lands on your profile and can't understand what you do in under three seconds, you're losing opportunities.My own banner says: The LinkedIn Sales and Marketing System for coaches and consultants.That clarity alone builds trust before someone even scrolls.Second: Your HeadlineYour headline should connect directly to your banner.It should include the exact keywords that say:• What you do• Who you help• Why it mattersA strong headline is both SEO optimized and human-friendly, so you show up in search and resonate with the right people.Third: Your Featured SectionThis is where your profile starts generating actual sales.The Featured section is your bridge from online to offline.Use it to spotlight the actions you want people to take:• Landing pages• Free resources• Your calendar link• Your podcast or YouTube channel• Your LinkedIn Newsletter• Case studiesWhen someone is ready to learn more about you, this section shows them exactly where to go next.And here's the key: all three sections must work together.Your banner, your headline, and your Featured content should tell a consistent story about who you help, how you help them, and what step they should take next.When you align these three elements, your profile stops being a placeholder…and starts becoming a conversion engine.Sign up for the Expert Content Society here before the doors close tonight at 9pm ET: https://www.thetimetogrow.com/expert-content-society

What if your podcast could become the most powerful asset in your business for lead generation? Imagine having a content engine that not only grows your visibility but also attracts aligned clients and fills your offers without needing to be everywhere online! In this final episode of the Podcast Growth Series, I'm showing you how to align your content with your goals so that every episode fuels momentum in your business. We'll walk through a step-by-step podcast audit designed to help you reflect on what worked in 2025 and plan intentionally for the year ahead.Whether you're craving more ease or looking to expand your reach as a creative entrepreneur, this episode is your permission slip to focus on what lights you up and simplify everything else. You'll get clear on what drives real podcast downloads and how to do more of what works.We're talking content alignment, strategic podcast planning, and how to map out launches that feel fun, purposeful, and totally in sync with your big 2026 vision. You'll also hear my take on why SEO for podcasters is non-negotiable for long-term growth. Let's make 2026 the year your podcast becomes the center of your marketing universe, full of clarity, confidence, and intentional creation. Let's do this! Juliana Get your homework here: http://www.julianabarbati.com/homework Join Profitable Podcast Blueprint: https://juliana-barbati.thrivecart.com/profitable-podcast-blueprint/ Connect with me: www.julianabarbati.com www.instagram.com/julianabarbati_

TSP #2327 – James Rink Has Passed | Gods & Monsters | Targeting w/ Brenda & SuzyThis keeps his name first (SEO + tribute), respects the theme she gave you, and stays under the character limit.✅ SHOW DESCRIPTION (You can paste this directly)Tonight at 9pm Eastern — Typical Skeptic Podcast #2327.A heartbreaking day in the disclosure and SSP community: James Rink, pioneer of Super Soldier Talk, has passed away. His impact on experiencers, MILAB survivors, and truth-seekers cannot be overstated.Joining me are Brenda and Suzy from Beyond the Box Podcast to discuss:The legacy and contributions of James RinkWhy so many believe this was targetingGods & Monsters — navigating the duality of spiritual warfareHow the community should move forwardHonoring James' message, mission, and the people he helpedThis episode is dedicated with love and respect to our friend.Rest in power, James.Follow Beyond the Box Podcast

In this week's pep talk, I am sharing how we're using custom AI bots inside our programs to simplify office hours, streamline prep work, and help clients get faster, deeper results without overwhelming their schedules. In today's episode, I share:02:30 – Why office hours often feel repetitive and how AI helps students show up more prepared04:00 – The real reason we rebuilt Antisocial School using micro-topic bots05:12 – How AI now handles the “prep work” so live calls can focus on strategy and deeper coaching07:03 – What Layla the Layout Legend does and why clients get instant momentum with her09:23 – The simple system for training each bot with curriculum, FAQs, examples, and voice10:58 – How Betty the Blogger turns transcripts into SEO-friendly posts + carousel content12:30 – Why bots must be integrated into the workflow—not offered as optional extras14:41 – How Principal Paige creates a custom roadmap that eliminates overwhelm17:21 – The ripple effect: more confidence, faster progress, and higher-level questions19:32 – Your next step: identify one repetitive question and build your first bot around it 

Matthew Bertram and Chris Krimitsos dive into how creators and brands can grow faster together amid an AI content surge, with real case studies from Podfest and beyond. We map a practical playbook: entity SEO, the 7-11-4 rule, a clip-first workflow, and partnership models that beat CPMs.• creator economy trends and the shift to video• long form for trust, shorts for discovery• entity SEO, consistent handles and domains• the 7-11-4 rule for brand familiarity• platform economics with YouTube as home base• partnership deals beyond CPMs and MGs• measuring hidden ROI and affiliate leakage• NIL, rights and repurposing content• brand control vs creator authenticity• B2B adoption steps, timelines and testsGuest Contact Information: Website: chriskrimitsos.comInstagram: instagram.com/chriskrimitsosFacebook: facebook.com/chriskrimitsosX: x.com/chriskrimitsosMore from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

There are a lot of ongoing changes happening with SEO and how user behavior is changing with AI. It's hard enough to keep up with as a web designer…I can't imagine as a client!But someone who's doing a great job keeping their SEO clients in-the-know and updated every step of the way is Lindsay Halsey, co-founder of SEO agency webshine.comShe shares how they're implementing AI SEO, how it's changing their current offers, pricing and what they're not changing.Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/407My 2023 Black Friday Sale is ON!!All Web Design Courses are 30% OFF.

In this lively, Guinness-fuelled conversation, the team dives into the biggest marketing shift photographers will face in the next 12–18 months: the death of Google search marketing—and the birth of AI recommendation marketing.If you're still optimizing for SEO, you're already behind. In this episode, Jonathan, Ronan, and Steve break down how tools like ChatGPT and the new Atlas browser are about to reshape how clients discover photographers… and why the photographers who adapt now will dominate their markets.You'll hear why your purpose, your “why,” and your client's emotional motivations matter more than awards, gear, or artistic ego—and how AI will reward photographers who are clear, human, and compelling in ways Google never could.This is an early look at the future of photography marketing—and the strategic edge only early adopters will have.Key Highlights“SEO is dying. AI recommendation marketing is here—and it changes everything.”Why clients will soon stop Googling photographers and instead rely on conversational AI to make curated recommendations.Real examples of how ChatGPT's new Atlas browser can shortlist photographers—with portfolios, pros/cons, contact details, and tailored questions—in seconds.The chicken or the egg dilemma of AI marketing: should photographers master the tools first, or clarify their purpose and client transformation first? (Hint: there's only one right answer.)Why awards, artistic ego, and “photographer-first” branding won't help you in an AI-driven recommendation world.The one thing AI needs to recommend your studio—and why most photographers haven't prepared for it.How early adopters are already using AI to purchase more confidently, refine decisions, and shortcut research… and why your clients will do exactly the same.Why understanding your client's secret desires and emotional drivers matters more now than at any time in photography marketing history.The coming marketing divide: photographers who adapt to AI—and photographers who disappear.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Jonathan Ryle: Photography marketing funnel specialist.Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Is your business ready for a world where 50% of search queries involve AI?The digital landscape is shifting fast. We are moving from a world of traditional Google rankings to a "Zero-Click" environment dominated by AI Overviews, ChatGPT, and Voice Search. If you are still relying solely on old-school SEO playbooks, your content is at risk of becoming invisible.In this episode I break down the confusion between AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization). I reveal why these aren't just buzzwords, but the two sides of the same coin that will determine your digital visibility in 2025 and beyond.Tune in to discover:The Critical Difference: What separates AEO (Extraction) from GEO (Synthesis) and why you need a hybrid strategy to win at both.The "Zero-Click" Reality: How to measure success when users get their answers without ever visiting your website (and why that actually builds more brand authority).5 Foundational Strategies: The specific steps you can take today—from "Answer-Focused Content" to "Entity Optimization"—to make your brand machine-readable and trustworthy.The Local SEO Pivot: Why NAP consistency and Google Business Profiles are non-negotiable for voice search visibility.Actionable Checklist: 7 immediate steps to audit your content and future-proof your digital marketing strategy.Whether you are a marketing professional, an entrepreneur, or a local business owner, this episode provides the roadmap you need to become the trusted source that AI cites and customers trust.Key Highlights:Intro: The confusion between AEO and GEO.Why the old SEO playbook isn't enough anymore.AEO vs. GEO: Extraction vs. Synthesis explained.The 5 Core Principles for AI Visibility.Specific tactics for Local Business owners.How to measure success in an AI world (Impressions vs. Clicks).The 7-Step Action Plan to implement today.Links & Resources Mentioned:Join the Digital First Group Coaching Membership: nealschaffer.com/membershipContact Neal: neal@nealschaffer.comNeal's Website: nealschaffer.comThe Ask Neal AI Framework: https://podcast.nealschaffer.com/episode/the-asknealtm-framework-7-steps-to-make-ai-sound-like-you-not-a-robotMarcus Sheridan's "They Ask, You Answer" book: https://amzn.to/48MT4PpSubscribe & Review:If you enjoyed this episode, please subscribe and leave a review! It helps me bring you moLearn More: Buy Digital Threads: https://nealschaffer.com/digitalthreadsamazon Buy Maximizing LinkedIn for Business Growth: https://nealschaffer.com/maximizinglinkedinamazon Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmo Download My Free Ebooks Here: https://nealschaffer.com/books/ Subscribe to my YouTube Channel: https://youtube.com/nealschaffer All My Podcast Show Notes: https://podcast.nealschaffer.com

¡Hola a todos y bienvenidos a un nuevo episodio de nuestro podcast donde analizamos la actualidad de Apple! Hoy, 1 de diciembre de 2025, tenemos un montón de novedades que comentaros. Hablaremos de las posibles mejoras del esperado iPhone 17, de una nueva aplicación que permite usar los AirPods en Android y de las rebajas que Apple está ofreciendo a sus usuarios. Además, os pondremos al día sobre las actualizaciones de software de diciembre, especialmente sobre iOS 26.2, los nuevos contenidos de Apple TV+ y otras noticias interesantes del mundo de Apple. ¡No os lo perdáis!". https://seoxan.es/crear_pedido_hosting Codigo Cupon "APPLE" PATROCINADO POR SEOXAN Optimización SEO profesional para tu negocio https://seoxan.es https://uptime.urtix.es PARTICIPA EN DIRECTO Deja tu opinión en los comentarios, haz preguntas y sé parte de la charla más importante sobre el futuro del iPad y del ecosistema Apple. ¡Tu voz cuenta! ¿TE GUSTÓ EL EPISODIO? ✨ Dale LIKE SUSCRÍBETE y activa la campanita para no perderte nada COMENTA COMPARTE con tus amigos applelianos SÍGUENOS EN TODAS NUESTRAS PLATAFORMAS: YouTube: https://www.youtube.com/@Applelianos Telegram: https://t.me/+Jm8IE4n3xtI2Zjdk X (Twitter): https://x.com/ApplelianosPod Facebook: https://www.facebook.com/applelianos Apple Podcasts: https://apple.co/39QoPbO

In this week's episode of The Venue Rx Podcast, host Jonathan Aymin sits down with Sean Garner, founder of Sean Garner Consulting, a full-service agency and fractional CMO partner for local service-based businesses. Sean specializes in helping business owners cut through the noise with simple, actionable marketing strategies that drive real results. Sean breaks down the balance between personal branding and business branding, revealing why showing your face online can build trust faster than any polished logo. He also explains how to create a strong marketing foundation rooted in clear messaging, and why many businesses struggle simply because they're doing the right tactics in the wrong order.Sean dives into practical, realistic ways to use AI without falling into the common pitfalls that derail most business owners. He shares why video podcasts are one of the most powerful tools for content creation, SEO, and positioning yourself as the expert in your market. And for anyone thinking about hiring outside help, he offers essential advice on choosing the right marketing agency, along with the red flags venues and service providers should never overlook. About Our Guest: Sean Garner is an entrepreneur, marketing strategist, and founder of Sean Garner Consulting, a full-service agency and fractional CMO partner for local, service-based businesses. With more than a decade of hands-on experience, he's helped health and wellness brands, medical clinics, law firms, coaches, consultants, and home service providers grow with clarity, confidence, and consistent lead generation.What makes Sean unique is the real-world journey behind his expertise. From gym owner to firefighter to faith-driven family man, he understands exactly what it's like to run a business while balancing life's most important priorities. His superpower is cutting through the complexity of modern marketing and turning it into simple, actionable steps that actually work. Through StoryBrand messaging, website design, and smart funnel strategy, Sean helps business owners take control of their marketing and position themselves as the trusted, go-to choice in their market.Find Him Here: Website: https://www.seangarner.co/venuerx LinkedIn: https://www.linkedin.com/in/seanagarner/Facebook: https://www.facebook.com/SeanGarnerConsulting/Instagram: https://www.instagram.com/seangarner/YouTube: https://www.youtube.com/seangarner

In this special episode of Superpath, Jimmy welcomes Alex Hilleary as the new CEO of the community — marking a major transition after five and a half years with Jimmy at the helm.They dive deep into the story behind Superpath's origins, from its early days as the Content Marketing Career Growth Slack group through its evolution into the vibrant community it is today. Alex shares his journey from content marketer to community builder and startup co-founder, reflecting on how his experience aligns with Superpath's mission.Tune in for an honest conversation about the acquisition process, the challenges and opportunities ahead, and the exciting plans Alex has for Superpath's future — including enhancing pro member programs, expanding in-person events, and amplifying community voices like Eric, Chloe, and Kisha.Whether you're a longtime member or new to the community, this episode offers a heartfelt look at the past, present, and next chapter of Superpath — all while celebrating the people who make the community thrive. Don't miss it!************************Useful Links:Follow Alex on LinkedIn: https://www.linkedin.com/in/alex-hilleary/Follow Jimmy on LinkedIn: https://www.linkedin.com/in/jimmydaly/Alex About His New Role as CEO on LinkedIn: https://www.linkedin.com/feed/update/urn:li:activity:7397316302060658688/Superpath's Next Chapter: https://www.superpath.co/blog/superpaths-next-chapter************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.

Click here to get your free podcast mini audit + a copy of our best selling book Podcast Marketing or visit https://getmorelisteners.com/bookWhat if the real reason your December downloads drop has nothing to do with your content—and everything to do with timing?Most podcasters hit a wall in December, not because their show gets worse, but because their holiday strategy doesn't match the mood of their listeners. In this episode, Taig and Anthony reveal the simple remix approach that turns your existing episodes into timely, relevant, binge-worthy content that drives podcast growth through the holidays.You'll discover:Why timing—not topics—is the #1 holiday strategy lever for podcast growthHow to repackage your best-performing episodes so they feel made for this momentThe two-step remix plan that boosts engagement while every other podcaster takes a breakListen now to learn how to turn the holiday slump into your biggest podcast growth advantage of the year.More From Get More Listeners:Click here and grab your free copy of our best selling book Podcast Marketing + A mini podcast audit.Or visit: https://getmorelisteners.com/bookView client results & case studiesLooking for a new hosting platform with amazing analytics? Try Captivate for free hereEmail admin@getmorelisteners.com to get in contact with Taig & Anthony.This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy.You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Ross welcomes Gaetano DiNardi, growth advisor and B2B SaaS strategist, to unpack the brutal questions CEOs are suddenly firing at their SEO teams in the AI era: traffic is flat or down, attribution is messy, LLM dashboards look scary, and everyone wants to know if SEO is still “working.” They dig into why traffic is no longer the primary health metric, how AI Overviews and LLMs are breaking the old “rank → CTR → traffic → leads → revenue” equation, and why CMOs should obsess less over sessions and more over demo requests, pipeline, deal size, and overall organic channel performance. Gaetano shares how he's reframing SEO for mid-market B2B SaaS: shifting from decaying top-of-funnel content to bottom-of-funnel “money pages,” optimizing for LLM citations and “money prompts,” and using concepts like “crash-the-party” comparison pages to win high-intent demand across both Google and AI platforms. They also break down why LLM prompt tracking is the new rank tracking (with all the same pitfalls), how AI platform traffic actually converts compared to Google, what “dark funnel SEO” looks like in practice, and why Gaetano thinks classic TOFU SEO might effectively go to zero while brand, data studies, and opinionated thought leadership pick up the slack. Show Notes0:08 – Gaetano returns & why last year's SEO playbook no longer works1:17 – CEOs' top question: “Traffic is down… is SEO still working?”2:17 – Why B2B SaaS is feeling the decline hardest3:16 – The old rank → CTR → traffic → revenue model is broken5:46 – Top-of-funnel content is collapsing (and why TOFU is “dead-ish”)6:13 – The shift to bottom-funnel: BOFU keywords, low volume, high intent7:11 – Flat traffic + rising revenue: the new SEO success story8:01 – What LLMs cite: comparisons, “best X” lists, crash-the-party pages8:38 – Crash-the-party SEO explained in 15 seconds13:21 – LLM prompt dashboards are misleading your executives15:53 – Branded vs. non-branded LLM prompts: why you MUST separate them18:06 – Build a tight list of “money prompts,” not 500 random ones20:06 – Why AI platforms show higher conversion rates than Google22:10 – Dark-funnel behavior: LLM → Google → homepage → convert 24:08 – Google leads have FAR larger deal sizes than AI leads27:35 – SEO attribution is officially “cooked” in the AI era29:27 – Traffic flat, pipeline up 3×: examples from real clients31:25 – Use top-10 stability to prove AI Overviews stole your clicks34:47 – Search is becoming BOFU-first — what that means35:34 – LLM citations as the new leading indicator for SEO39:00 – Exploding topics = more LLM citations due to low consensus41:22 – Engagement validates information gain (why POV content wins)47:20 – What happens to TOFU SEO? (Short answer: it shrinks massively) 48:49 – Why TOFU may survive only for authority, clustering, and links  Gaetano on LinkedIn: https://www.linkedin.com/in/officialg/ Tough Questions CEOs Are Asking About AI SEO: https://docs.google.com/document/d/1T_IQXUCXBQtFcLekVFwqv23y8ViuRFJKBIRtn4wcImQ/edit?usp=sharing Does traffic from AI platforms convert “better” than Google search traffic?: https://marketingadvice.substack.com/p/869517ce-4629-429f-addd-518d9342cdff CMOs are frantically asking “what's our Reddit strategy?: https://marketingadvice.substack.com/p/cmos-are-frantically-asking-whats LLM prompt tracking is the new rank tracking: https://www.linkedin.com/posts/officialg_llm-prompt-monitoring-is-quickly-becoming-activity-737 7069814458097664-KLyi/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAj OemoBsmGgXOOcFpcwGVG1B7IlDCvf8io Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: ross@siegemedia.com #seo | #contentmarketing

Episode Summary In this episode of the Scalable Law Podcast, I sit down with Amy Soong, Principal of Ashworth Lawyers, to talk about what it really looks like to step off the tools and lead a high-performing criminal law practice. Amy has built an exceptional reputation in Queensland over nearly two decades, yet like many firm owners, she found herself trapped in the workload. In just a short time inside the Accelerator program, she shifted from being the main fee-earner to becoming the CEO of her firm and created enough space to launch a completely new business for the legal profession. We dive into that journey, the mindset shifts, the systems that made it possible, and the inspiration behind her new platform, Advisent, designed to connect clients with verified and experienced lawyers across Australia. This conversation is packed with practical insight for any lawyer who wants more freedom, better leverage, and a business that no longer relies on them to survive. What You'll Hear in This Episode How Amy stepped back from daily file work without compromising quality She walks through the shift from “doing everything” to leading a team of senior criminal lawyers confidently handling the firm's matters. Why building the right team was the turning point We explore how experienced lawyers, clear systems, and collaborative processes allowed her firm to run smoothly, even when she's not in court. What sparked the idea for Advisent Amy shares her vision for solving a real gap in the market: helping clients book verified, experienced lawyers while giving law firms a low-risk way to attract high-quality leads. How expanding your marketing channels reduces cashflow stress We discuss why relying on referrals or one marketing method is no longer enough and how platforms like Advisent can boost visibility and SEO. The importance of community and connection for law firm owners Amy explains how events like Law Biz Con helped her find a trusted network of peers who openly share strategies, challenges, and wins. Links and Resources Advisent, sign up or learn more. Ashworth Lawyers Scalable Law Website Law Biz Con Accelerator Program Enjoyed This Episode? If this conversation sparked an idea, helped shift your thinking, or made you feel a little less alone on the journey of running a law firm, I'd love for you to share it. Send it to a colleague, post it on LinkedIn, or pass it on to someone who needs to hear what's possible when you step into the CEO role of your firm. Share the episode and tag me. I'd love to know what resonated most. Apple Podcasts: Listen on Apple Spotify: Listen on Spotify YouTube: Watch on YouTube

This Q&A episode covers three big concerns for photographers and small-business owners: whether to batch website changes or make them gradually, how to interpret drops in Google traffic in the age of AI and zero-click search, and how different website platforms (Pixieset, PhotoBiz, Webflow, WordPress, Wix) really stack up for SEO. You'll learn what to worry about, what to ignore, and when it's time to plan a platform migration.Timestamps[0:00] Holiday weekend intro and format change[0:45] Google's new AI shopping and gift-idea features[3:40] Should you batch website changes or make them slowly?[5:55] Why steady traffic declines are normal in the AI era[7:30] How zero-click search and AI change buyer behavior[8:25] Diagnosing sharp, sudden drops in traffic (forensic SEO)[9:35] Is Pixieset actually good for SEO?[11:30] Why PhotoBiz's SEO advice raises red flags[13:30] When to move off Squarespace or PhotoBiz[14:30] Webflow, Wix, WordPress, and hosting recommendations CONTACTLeave Feedback or Request Topics:https://forms.gle/bqxbwDWBySoiUYxL7 ---

Zen Media Partner and Head of Public Relations (PR) Sarah Evans shares how traditional PR strategies are becoming obsolete. In an increasingly AI-driven world, visibility for all the hard work put into press releases, media placements, carefully-built websites and SEO is at risk. The new reality is "dual pathway PR" which blends the best of time-tested PR strategies with innovative, bold approaches for increasing discoverability for your brand from AI prompts. Take consistent, smaller incremental steps in evolving your execution by picking one topic per quarter. Think about what your customers are actually asking LLMs, which soon will have direct e-commerce capabilities. Focus on the places where machines and humans can best find you. Your ideal customers are making buying decisions on what AI remembers, not what's on your website. Not your latest press release. "The traditional fundamentals of PR still matter. That is information, awareness, it's announcing things, its building relationships. But dual pathway PR also takes into account we are sharing information for machines." This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.

Welcome back to the Handyman Success Podcast

Most people hit “publish” on their LinkedIn Newsletter…and then wonder why it barely gets seen.It's usually not the content. It's the visibility strategy behind it.LinkedIn gives you powerful tools to boost your reach, but most creators skip them entirely.If you want your newsletter to get noticed, shared, and subscribed to, here are three upgrades that change everything:Add the LinkedIn Video Cover Feature:This grabs attention the moment someone lands on your newsletter page.A quick 10–20 second intro can double the chances someone subscribes.Optimize your SEO title and description:LinkedIn (and Google) use these fields to decide whether your content appears in search.When you skip them, you skip discoverability.Use images throughout your editions:Visuals create connection, break up long text, and guide your reader through the story.Engagement always increases when your editions feel more interactive.If you've been publishing but not seeing the traction you expected, or you're just getting started and want to do it right, this episode will help you finally get seen.Take our LinkedIn Business Assessment here: https://www.magpaiassessments.com/4043/0

Send us a textIn this episode of Business Growth Talks, host Mark Hayward sits down with Lindy Nowak, the innovative Founder and CEO behind Up in a Day. They delve into how Lindy transitioned from a high-flying career in New York City's creative sector to establishing a groundbreaking web agency dedicated to delivering perfectly polished websites in a fraction of the time and cost. Lindy explains the significance of her agency's unique approach in supporting small businesses by maintaining strong client relationships and providing streamlined processes that deliver results, showcasing the blend of her artistic and strategic skills. The conversation offers unrivaled insights into entrepreneurial pivoting, industry-specific challenges, and innovative business models poised for success in the digital marketing landscape.Throughout the episode, Lindy shares valuable insights into the importance of understanding client needs, relationships, and robust backend SEO practices. Her firm's model leverages the efficiency of platforms like Squarespace, eschewing standard templates to craft tailor-made solutions truly reflective of clients' brand idiosyncrasies. She discusses the evolution of her company and highlights critical strategies like targeted LinkedIn outreach and podcast engagements that have elevated Up in a Day's footprint. This episode is a must for small business owners and aspiring entrepreneurs looking to align aesthetically pleasing design with strategic business outcomes.Key Takeaways:Rapid Website Deployment: Up in a Day offers quickly deployable, customizable websites built with a strong strategic and marketing focus.Client-Driven Process: Fostering strong client relationships is key, understanding their pain points, and crafting tailored solutions.Efficient Use of Platforms: Leveraging no-code platforms like Squarespace helps achieve both speed and precision in web design.Diversified Client Approaches: While focusing initially on niches like coaches, expanding to various sectors has been crucial for sustained business growth.Effective Networking and Marketing: Employing strategic networking and targeted LinkedIn outreach remains a pivotal part of Lindy's marketing success.SPONSORPodcast Guesting is your best way to get visbility, credibility and trust by sharing how you add value to your clients. If you want to set up a call, go to the websitewww.podcastintroduction.comResources:Up in a Day Website: upinaday.coLindy Nowak on LinkedIn: Lindy NowakEntertainment Weekly and Bon Appetit Magazine: PubSupport the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

UNLOCK THE 13 SYSTEMS EVERY AGENCY OWNER NEEDS TO REACH 8 FIGURES:https://bit.ly/41Sm05NIn this episode, Jordan Ross delivers a direct and timely message to digital marketing and SEO agency owners: adapt to AI now—or risk becoming obsolete.Jordan opens up about his own experiences balancing parenthood and leadership, using them as a lens to explore how businesses must evolve with the times. He dives deep into how AI development services are reshaping the industry, why tech-enabled agencies are pulling ahead, and how efficiency through automation is becoming the new competitive edge.Drawing parallels between today's AI boom and the dot-com revolution, Jordan warns that those who fail to adapt will face the same fate as agencies that ignored the internet two decades ago.This episode is both a wake-up call and a roadmap for agency owners who want to stay relevant, scale smarter, and lead the next generation of digital innovation.Chapters: — The Urgency of Adapting to AI — Balancing Parenthood and Business Growth — The Evolution of AI Development Services — The Competitive Edge for SEO Agencies — Building Tech-Enabled Services — Efficiency and Automation in the AI Era — The AI Revolution and What Comes NextTo learn more go to 8figureagency.co

Send us a textEver wondered why people in Glasgow ask different questions than people in London about the same service? We pull back the curtain on a major update: city-level People Also Ask targeting that lets you research real local queries and build content that matches each neighbourhood's language, concerns, and intent. It's a simple shift with powerful results—clearer clusters, tighter FAQs, and topical authority that feels grounded in place rather than padded with generic terms.We also share what's changing behind the scenes. A refreshed interface is on the way to speed up research and reduce friction, and we've been investing heavily in entity-led workflows. Entities help search engines connect your content to real-world concepts—people, places, organisations, products—so your pages hold up through algorithm changes. Combine entities with city-level question data and you get a reliable map for content planning: fewer overlaps, sharper internal links, and pages that speak to actual user intent.Finally, we're making a counterintuitive move: pausing our three-episodes-a-week cadence over December to run a live experiment. Our library is heavily evergreen and binge-friendly, so this is a clean moment to test whether a short break affects discovery, downloads, and listener habits. If you manage content calendars, this will resonate—sometimes the best optimisation is stepping back to measure what the audience does when you publish less.If local SEO, link building strategy, and entity-first content are on your roadmap, this update will help you plan smarter for the new year. Listen now, explore the new city-level PAA targeting, and tell us which city you want us to test next. If you find value here, follow the show, share it with a colleague, and leave a quick review so others can discover it too.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

In this episode, Jack Chambers-Ward interviews Ade Holder, frontman of Phinius Gage and owner of 427 Marketing. They explore how punk values can influence business practices, the challenges of maintaining authenticity, and the importance of constructive capitalism. Ade shares insights from his experience in marketing and as a musician, highlighting the intersection between creativity and analytical thinking. Tune in for discussions on music, SEO, client relations, and actionable tips for blending personal passions with professional life.Follow AdeWebsite: https://www.427marketing.co.uk/LinkedIn: https://www.linkedin.com/in/ade-holder-3a010914/Bluesky: https://bsky.app/profile/adeholder.bsky.socialPhinius Gage: https://phiniusgage.bandcamp.com/track/masquerade RecommendationsRank Caddy - https://rankcaddy.io/The Ritual by Adam Nevill - https://www.goodreads.com/book/show/10239382-the-ritualMalevolence - https://mlvltd.com/00:00 Balancing Punk Rock Ethics with Marketing00:55 Introduction01:25 Meet Ade Holder: Punk Rock Legend and Marketing Expert03:07 The Intersection of Punk Rock and Business Ethics03:28 Ade Holder's Journey: From Punk Rock to Marketing04:46 Authenticity and Business: A Personal Journey07:25 Navigating Client Choices and Ethical Dilemmas18:21 The Creative and Analytical Balance in SEO37:32 The Role of Ethics in Modern SEO43:00 Honouring SEO Pioneers43:20 The Importance of Testing Hypotheses44:10 Client Collaboration and Experimentation45:28 SEO Testing and Real-World Results47:01 Navigating SEO Challenges48:06 Understanding Client Issues50:59 Technical SEO Insights54:05 The Gap Between Cutting-Edge and Basic SEO57:43 The Importance of Authenticity in Networking01:01:12 Balancing Band Life and Business01:04:18 Recommendations

AI Quick Take - AEO vs SEO On this episode host Adam Turinas discusses if Answer Engine Optimization (AEO) is really just SEO with a fresh coat of paint, or are we looking at something fundamentally different? This question has been nagging at him for weeks, and in this AI Quick Take he tries to answer it. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/

Sense and Sensibility by Jane Austen chapter 16, narrated by Isaac BirchallSubscribe on YT or Join the Book Club on Patreon and support me as an independent creator :D⁠https://ko-fi.com/theessentialreads⁠⁠https://www.youtube.com/channel/UCfOFfvo05ElM96CmfsGsu3g/join⁠Summary:Marianne is destroyed by the departure of Willoughby. She eats little, and cries for the majority of the time. She seems to nourish her grief by playing songs on the piano that she and he used to sing together, and reads books that they read together too. After several days she falls into a melancholy state. She has received no news from Willoughby, but Mrs. Dashwood seems to think this normal, as their letters get collected by Sir John before delivery. Elinor urges her mother to ask Marianne if she and Willoughby are engaged, but she refuses. The family walks on eggshells and tries not to mention his name and succeed in this endeavour for a few days until Mrs. Dashwood slipped up, causing Marianne to lament that she doesn't know when he will be coming back. After about a week, Marianne finally agrees to walk with Elinor on the downs where in the distance they see a gentleman on horseback riding towards them. Marianne exclaims it to be Willoughby and runs towards him, Elinor runs after her sister, knowing it not to be the man she loves. Arriving at the man, Marianne discovers it to not be Willoughby, but Edward Ferrars, and for a moment she is happy for her sister Elinor. This doesn't last long as Edward seems distant and confused at seeing the girls and is silent unless asked a question. Elinor is also a little disappointed by this, but persists at continuing a conversation with him while walking back to their cottage. SEO stuff I don't want to do. Jane Austin's timeless classic Sense and Sensibility follows the story of two girls, Elinor and Marianne Dashwood, and their endeavors in love, marriage, and societal expectations. Love is not easy however, and Elinor finds her sense tested by her charming brother-in-law, while Marianne's sensibility brings her nothing but heartbreak.

Ask Me Your SEO Questions!Today I'm going to explain why an Instagram page isn't enough for your creative service business! A website will help your business grow! And the good news is, the SEO doesn't doesn't need to be complicated, let me explain!  Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here!Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!And if you're not already, follow me over on Instagram for easy SEO tips!Website: theplansuccess.comInstagram - @theplansuccess