POPULARITY
Categories
In this episode of the Nifty Thrifty Dentists Podcast, Dr. Glenn Vo sits down with the inspiring and multi-talented Dr. Ashla Martin—a pediatric dentist, DJ, branding genius, and outreach powerhouse based in Cedar Hill, Texas. Tune in to learn: How Dr. Martin created her unforgettable brand using colorful wrapped cars called Freckles the Smile Mobile Why incorporating her DJ skills into her practice makes kids LOVE coming to the dentist The power of outreach and her nonprofit mentorship program Dentist at Heart Her journey from general dentistry to pediatric specialist and how faith and purpose played a role Why every pediatric dentist should consider stepping up their branding game
In this episode, Gary and Naren uncover the top 5 dental website mistakes that could be turning potential patients away. From outdated design and poor mobile experience to weak SEO and missing CTAs, they share practical tips to fix these issues and turn your website into a powerful new patient engine. If you're looking to improve your dental website performance, boost your search rankings, and increase new patient conversions, this episode is a must-listen!
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Should SEO teams embrace CRO as part of their core function? Travis Tallent from Brainlabs makes the case for fully integrating conversion rate optimization into SEO strategy. He advocates for incorporating CRO principles into every roadmap and initiative, from content topic selection to blending UX research with keyword mapping strategies. Tallent emphasizes that SEO inherently overlaps with multiple disciplines, making CRO integration a natural extension of effective search optimization work.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Many therapists in private practice feel overwhelmed by all the marketing options available today. Between managing a full caseload, trying to keep up with social media trends, and maintaining a personal life, blogging often ends up at the bottom of the priority list—or gets abandoned altogether. And with the rise of video, reels, and short-form content, it's easy to wonder: Is blogging even still worth it? In this episode of the Private Practice Elevation Podcast, host Daniel Fava sets the record straight. He dives into the current state of blogging in 2025 and why, despite the ever-evolving digital landscape, blogging remains one of the most effective and underutilized marketing tools for private practice owners. Daniel explores how blogging supports your long-term marketing strategy by improving SEO, keeping your website active and visible in Google, and helping potential clients connect with your voice and expertise. He breaks it down in simple, therapist-friendly terms, making it clear how blogging actually works to drive traffic and build trust over time. Listeners will also learn practical ways to overcome common blogging roadblocks—like lack of time, perfectionism, and not knowing what to write about. Whether you're new to blogging or you've let it fall by the wayside, this episode will give you the motivation and tools to use blogging more effectively—and without the overwhelm. What You'll Learn: Why blogging is still one of the best ways to build trust with potential clients How blogging improves your website's SEO by keeping it fresh and keyword-rich The importance of internal linking for both user experience and search rankings Tips for coming up with blog post ideas and staying consistent How blogging fits into a long-term content strategy that drives sustainable growth Key Takeaways: Blogging isn't dead—it's still highly relevant and effective when done intentionally Fresh, consistent content signals to Google that your website is active and useful AI tools like ChatGPT can help generate ideas and outlines to save you time Internal linking from blog posts boosts both navigation and SEO performance Your blog can help potential clients build a connection with you before they reach out Links mentioned in this episode: 163. SEO Success Story: How One Therapist Achieved a Fully Booked Calendar with Steve Cuffari Monthly SEO for Private Practice
In this episode of The Simple and Smart SEO Show, Crystal Waddell sits down with AI and SEO expert Andrew Ansley to discuss the intersection of artificial intelligence, SEO strategies, entrepreneurship, and modern parenting. Here's what you'll learn:How to leverage AI tools (like ChatGPT and Claude) to organize your business and creative projects.The critical skills kids need for the future—and how parents and educators can support them using AI.Why traditional education is broken and how AI can help every child learn in a personalized way.
Send us a textIn this second part of the "Best of SEO" series, industry leaders share their insights on creating compelling content that boosts organic traffic and supports strong SEO strategies. The episode explores the evolving relationship between AI and content integrity, the benefits of WordPress as an enterprise platform, and the critical role of brand building in search visibility. Additionally, our lineup of guests discuss how social proof, thought leadership, and offline branding can drive digital success, while offering practical tips for staying ahead in a rapidly changing SEO landscape. Tune in to discover how to maximize your visibility through curated content and how to adapt to the future of digital marketing.Episode Highlights:Industry leaders share personal stories about how mentorship and authentic self-expression have shaped their SEO careers and industry influence. The episode explores the evolving importance of brand in SEO, emphasizing its role in building trust, authority, and long-term visibility, especially through social media and content marketing. Experts discuss how AI is transforming content creation and SEO, making processes more efficient and future-proof, despite ongoing industry turbulence. Practical insights are shared on how small businesses can leverage branding and offline momentum to compete with larger companies in search rankings. The conversation highlights the necessity of continuous learning, networking, and adapting strategies—such as embracing AI tools and focusing on quality content—to succeed in SEO landscape. Episode Links:
Lead Balloon - Public Relations, Marketing and Strategic Communications Disaster Stories
What you see online is not real. This has long been a reliable axiom for information consumption on the internet. But social media and SEO marketers have long relied on their engagement metrics as an exception to that rule—critical quantitative data that can't be faked and can be leveraged to demonstrate the value of a campaign or piece of content. Except in 2025, it's just not reliable any more. That is because sophisticated operations called "bot farms" have built swarms of networked smart phones designed to mimic the organic engagement that drives social media algorithms. At a command, these bot farms can create a cascade of authentic-seeming engagement that's nearly indistinguishable from the real thing, catapulting selected posts to the top of social media feeds. International state actors can wage propaganda wars. Financial influencers can pump up the value of assets they hold. And, more and more, global brands can leverage bot activity to drive their messaging to the top of feeds, manufacture social proof, and astro-turf the impression of favorability. So in this episode, we're talking to digital PR expert Eric Schwartzman, whose firm helps clients with brand management, reputation monitoring, crisis management, and corporate communications. He also recently published an expose for Fast Company on the rise of bot farms and its implications. Together, we'll learn how bot farmers manipulate the algorithm, what means are available to detect inauthentic activity, and why social media networks are slow to react. Plus, we'll explore the moral quandary that social media and SEO marketers increasingly face in this brave new world: If everyone else is using bots to drive engagement... should you? Learn more about your ad choices. Visit megaphone.fm/adchoices
Also on YouTube: https://youtu.be/fXKVcwl8FS8How a BOGO Deal Bootstrapped Neven Eyewear to MillionsJonathan Strauss lost a $500 pair of sunglasses jet skiing—and turned that wipeout into Neven Eyewear. What began as a desperate liquidation promo turned into a DTC breakthrough. In this episode, Strauss reveals how a buy-one-get-two offer saved his brand, what's changed with Meta ads, and why scaling a bootstrapped Shopify store takes more grit than cash.Learn:Why BOGO x3 worked when nothing else didHow Neven ships worldwide with no VC moneyThe backend tech powering their crazy offerWhat most brands get wrong about Meta adsSponsored by:Zipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyAddress Validator – Reduce delivery address errors & costsLinks:Neven Eyewear → neveneyewear.comSight for Sound → neveneyewear.com/pages/sight-for-soundJudge.me Reviews → apps.shopify.com/judgemeGlasson 360 Viewer → apps.shopify.com/glassonShopify → shopify.com
"It's not about the size of the room, it's about the richness of the details." Whether you're making new robot friends, investigating a haunted school, or cooking up some puzzles, the escape rooms at Omescape Sunnyvale are all absolute bangers. Omescape Sunnyvale is a rare gem in the escape room world. Their games are all massive (or feel massive) with gorgeous sets, chock-full of puzzles, and oftentimes with unique mechanics. They're all telling different stories with different styles of gameplay, and this is all contained under one roof at Omescape's Sunnyvale location. Sarah Zhang, one of the co-founders of Omescape Sunnyvale, joins us to chat about their escape rooms. While many of their games are licensed, Sarah explains that they usually end up changing over 80% of the game, building new sets, creating new puzzles, and even writing new narratives. As an escape room enthusiast, Sarah often travels the world playing games, and when an especially interesting mechanic or aesthetic catches her attention, rather than just copying it, she looks to license the game. This is a pretty unique approach, and I appreciated her candor in explaining their business practices. As the conversation progresses, it becomes very clear that Sarah has a deep understanding of what makes games fun for players. She talks about the need for puzzles that involve the whole team as well as designing around a few "aha!" moments. I especially appreciated the segment where she talks about the importance of ending a game on a thrilling, physical sequence. This gets the players' heart rates up, and creates a strong ending memory for the guests. Check out the whole episode for the secret sauce behind Omescape Sunnyvale's success. Full Show Notes Episode Sponsors Thank you to our sponsors: Weldwood Marketing, Buzzshot, COGS by Clockwork Dog, and Patreon supporters like you. Weldwood Marketing Maximize your online presence with Weldwood Marketing. It's a one-stop shop for digital marketing—specializing in web design, SEO, online ads, and best business practices. They can even manage all your integrations so you can track the customer journey from clicking on an ad to booking your game. Let Weldwood help unlock more money for your business. Special offer exclusively for REPOD listeners: Weldwood rarely offers discounts, but they did for us. REPOD listeners get 15% off Marketing Services for the first 3 months, PLUS $750 off escape room websites. Schedule your Discovery Call and mention REPOD in the notes! Visit weldwoodmarketing.com/repod to learn more about this exclusive offer. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. COGS COGS by Clockwork Dog is an easy to use software/ hardware platform for running interactive events, including escape rooms, and other immersive experiences. They have plug & play hardware that seamlessly integrates with their software so you can create a show with lighting and sound cues without having to write a single line of code. Map all kinds of inputs to outputs by building up simple logic steps which determine what you want to happen and when. Special Offer for REPOD Listeners: REPOD listeners can get the COGS Starter Set for only $130 + free shipping to the USA. This bundle is usually valued at $257. You can learn more and purchase your Starter Set at cogs.show. Use code REPOD at checkout. Become a Patron Today! Supporitng us on Patreon helps to fund our work, pay our team, and it grants you access to an incredible library of bonus content including: The REPOD Bonus Show The Spoilers Club The Travelogue Series Thank you to all of our ongoing supporters
In this episode, I'm joined by Phil Evans, the founder of Salon Guru, who specialises in websites and digital marketing for salons. It's been five years since Phil was last on the podcast, and during that time, the digital landscape has evolved significantly, especially when it comes to how Google drives traffic to your salon.We dive deep into understanding Google Search, Google Profiles (formerly Google My Business), and how your salon website plays a vital role in converting online visitors into new clients. Phil shares real-world data and insights from hundreds of salons that will help you see where your new clients are really coming from, and spoiler alert, it's probably not from where you think. Whether you're already getting traffic or want to boost your Google game, this is an episode you won't want to miss.IN THIS EPISODE:[00:00] Intro + What's Coming UpIntroducing the topic, and previewing the upcoming marketing course.[01:31] The 5 Ways Clients Find Your SalonBreaking down the key sources of new clients and why Google is more important than you think.[04:00] Phil Evans on Google Search & ProfilesPhil explains the difference between Google Search and Google Profile, and why both are crucial for your salon's visibility.[15:21] How to Boost Your Google RankingsA deep dive into SEO, Google Rank, and how to dominate search results with the right keywords and content.[34:22] Your Website's Job: ConversionWhy your salon website needs to do more than look good, and how to turn clicks into clients.[44:00] Google Reviews, Ads, and AnalyticsGetting and managing reviews, understanding when ads are worth it, and what metrics to track.Want MORE to help you GROW?
What's really happening in digital marketing today? On the latest episode of Talking Too Loud, Savage and Sylvie bring in Rand Fishkin—legendary strategist, founder of SparkToro, and indie game creator—for an unfiltered reality check. From the steep decline of web traffic and the end of easy SEO wins, to the explosive rise of AI-driven answers and zero-click marketing, find out why old playbooks no longer cut it and what brands need to do to survive. Links to Learn More:Follow Rand Fiskin on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
Podcast charts might not mean what you think they do! Today, we break down how rankings work on various platforms. Five-star reviews might not matter as much as you've heard. You may be asking yourself What does matter? Today, in our conversation, we cover aspects such as completion rates and actual listening time. Remember, charts aren't everything. We also explore what real podcast growth looks like outside the rankings. That means listener loyalty, consistent engagement, and showing up for the right people, not just more people. If you've been feeling pressure to go viral or beat the algorithm, this episode offers a fresh perspective on growth and some realistic approaches worth trying. Episode Highlights: [02:41] Dealing with Haters[07:49] Podcast Discoverability[09:36] Strategies for Growing Your Audience[15:39] Challenges and Solutions in Discoverability[21:55] Importance of Ratings and Reviews[28:28] Marketing and SEO Insights[28:50] Finding and Ranking Podcasts[30:12] Impact Over Virality[31:59] Measuring Podcast Success[36:01] SEO and Social Proof[49:24] Platform-Specific Ranking AlgorithmsLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcastingMowPod Rankings: https://mowpod.com/Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wBrought to you by iRonickMedia.com and NextGenPodcaster.comPlease note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.comWant to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b
Did you know that doing a competitive review from an SEO standpoint is really important to your SEO strategy? It is! It's not about finding out what they're doing to copy them, but rather, understanding how well optimized their sites are so you can be strategic in your approach and outrank them. Learn how to find out what keywords they're ranking for, if their SEO elements are better than yours, if you need to adjust your content to rank higher than theirs, and more. Also, find out how often you should be researching your competition to stay ahead of them. Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you can make sure you're not making them. https://www.etchedmarketing.com/registration-live-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. https://www.etchedmarketing.com/freebiesJoin me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)https://www.etchedmarketing.com/yes Do you have a question you'd like me to answer on the podcast? Ask it here - https://forms.gle/Fbrqpmss6gxUnaMj7
In this episode of The Analytive Podcast, we dive deep into the evolving world of AI with Jeff Townes, Chief Technology Officer at Gorilla Logic. With a background that bridges enterprise architecture, cloud strategy, and marketing tech, Jeff brings a rare blend of technical depth and business insight.We explore how AI is transforming software development—from supercharging developer productivity and redefining governance, to integrating generative tools into real-world products. Jeff also unpacks the difference between hype and reality in AI adoption, shares best practices for enterprises navigating this shift, and explains why developers won't be replaced—but they will need to evolve.Whether you're leading a dev team, running marketing ops, or just trying to figure out where to start with AI, this conversation will give you a clear-eyed look at what's changing, what's not, and what's next.******************************The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.
In today's pep talk, I share my full behind-the-scenes plan for batching, banking, and breaking free from constant hustle—so you can enjoy summer and hit your business goals. In today's episode, I share:What tasks to batch monthly for maximum impactHow we're handling SEO, podcasts, metrics, and email marketingWhy taking a break from social media can actually boost your businessA simple summer action plan to create freedom and momentum
Digital marketing is shifting fast, like the leap from directories to Google. AI is reshaping search, favoring unique, personal content over generic blogs. Traditional SEO fades, while personal brands rise. Human creativity now beats corporate content. Guest contact information: https://billricestrategy.comhttps://www.youtube.com/@billricestrategyhttps://www.linkedin.com/in/billrice/---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show
Sustainable Coaching Podcast | How To Start A Coaching Business
In this episode of the Sustainable Coaching Podcast, we dive into one of the most powerful tools for establishing yourself as a thought leader, attracting your dream clients, and creating content that works for you around the clock. If you're a coach looking to build a strong personal brand while maintaining consistency without burning out, this episode is for you. Your goal should be to leverage an SEO-driven platform that allows you to reach your ideal audience without fighting social media algorithms in 2025. Get ready to learn how to position yourself as an expert, expand on your ideas without limitations, and attract the right people who are genuinely interested in your message. In this episode, you'll learn: Are you building your coaching business for fast results or sustainable growth? How can SEO and email marketing replace your reliance on social media? What content strategy feels most authentic and energizing for your lifestyle? Remember to join our free community, where we discuss these strategies in depth. Let's build your business with confidence and sustainability! Join the Community | Work with Me | LinkedIn
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Reframing SEO as a business revenue driver remains a major challenge. Travis Tallent, Managing Director at Brainlabs and specialist in integrated SEO strategy, details methods for aligning SEO with stakeholder KPIs, incorporating conversion rate optimization and UX into SEO roadmaps, and building implementation frameworks that focus on measurable business impact. Hear actionable approaches for breaking down team silos and forecasting SEO-driven revenue outcomes.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Internal linking is a simple yet powerful strategy to improve your clinic's SEO and website performance without spending money. By strategically connecting pages throughout your website, you can boost visibility, enhance user experience, and help Google better understand your site's content and structure.
You can have the best marketing strategy in the world, but if your phone skills are lacking, patients will walk. In this episode, Dana and Sandy get real about what happens when dental teams unknowingly drive callers away with poor phone habits, disconnection, or defaulting to “no.” They walk through mystery shopper call examples, red-flag language to avoid, and the mindset shift every front desk team member needs to convert, not repel, new patients. This one's packed with real talk, laugh-out-loud stories, and practical ways to be the cheerleader your practice needs. You'll learn how to: ✅ Build rapport in the first 7 seconds of a call ✅ Ask the right questions during discovery ✅ Avoid “no” language and still set boundaries ✅ Take control of the appointment conversation ✅ End calls in a way that reduces broken appointments
"There is more and more money going into podcasting advertising every year. Billions and billions now worldwide. So where is it?"Let's be honest—everywhere you turn, you're being told podcasting is a goldmine. Billions of dollars in ad revenue! Massive growth! Side hustle magic! But where is that money really going? Because it's not landing in your inbox—or mine.In this episode of Smarter Podcasting, I'm joined by the brilliant Charlotte Lewis-West, a podcast strategist with a background in broadcast journalism and over a decade working with brands like GSK, Microsoft and Unilever. She's also one of my favourite people to work with at Seven Million Bikes Podcasts.Together, we dig into the real value of podcasting—and why making money through ads and sponsorships isn't the only (or smartest) goal. Charlotte and I get honest about what we've seen in the industry: the hype, the empty promises, and the reality for both indie creators and big-name brands.Here's what we cover:Why most podcast ad money goes to massive networks and the same three sponsors (hello, BetterHelp)Why I've hit over 100,000 downloads and never once had a sponsor approach meWhy brands keep making the same mistakes when launching a show—and how to avoid themThe real return on investment: brand awareness, authority, networking, and trustWhy engagement rate matters more than total downloadsHow to use your podcast to build relationships, not just numbersHow you should actually handle sponsors if they do come knocking (and how not to sell out your voice)We also get into some hard truths about what makes a podcast successful. Spoiler: it's not going viral or chasing trends. It's consistency, knowing your audience, and delivering actual value—week after week.This isn't about crushing dreams. It's about saving you from wasting time, money, and energy on the wrong things—and helping you build a podcast that works for you and your business.Timestamps02:02 – Why I started Smarter Podcasting and what we've achieved03:46 – Charlotte breaks down where the podcast ad money really goes07:00 – Why most shows (even good ones) don't get sponsors09:52 – How many downloads I've had—and why that's not the whole story13:00 – The real reasons to start a podcast (hint: not for ad money)17:30 – The biggest mistakes brands make with podcasts20:10 – “Build it and they will come” is a lie22:32 – The indie podcaster dilemma: doing too much at once24:58 – Monetization beyond sponsorship: smarter ways to get ROI28:10 – What to look for in a sponsor—and how to avoid sounding fake30:45 – Why authentic ads win and scripts usually suckSend us a textThe Podcast Launch LabThe Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I've been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!
In this episode, we're talking about one of the biggest mistakes small business owners make: waiting until the slow season hits to start marketing. If you want leads when it matters, you need to build your marketing engine before you're desperate for work. We'll cover why it pays to invest early in your website, SEO, and branding, how to generate consistent leads year-round, and what the most successful companies are doing right now to stay ahead of the game. Whether you're in lawn care, snow, or any seasonal service business, this is your wake-up call to dig your well before you're thirsty. LINK Membership Get Brian's Free Newsletter https://www.lawntrepreneuracademy.com/ LMN Mastermind Sessions (Use code Brian). LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible). Brian's Lawn Maintenance On YouTube Brian's Lawn Maintenance On Instagram www.brandedbullinc.com www.CycleCPA.com mention code: Brian to save $200. www.PostcardMania.com/Brian Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company Brian's Lawn Maintenance "MERCH" Together In The Trades - The Summit for Couples in Business - Savannah, Georgia August 14 - 16, 2025 EQUIP Expo - Oct 21-25, 2025 (Save 50% with code Brian) Our Affiliate Partners: www.EquipmentDefender.com (Brians10 Save 10%) www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!) www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4 www.ProvenLocks.com (Brians10 Save 10%) www.DarwinsGrip.com (Brians10 Save 10%) www.Plow-Right.com (Brians10 Save 10%) www.Ballard-Inc.com (Brians10 Save 10%) www.EarthWay.com (Brians10 Save 10%) www.RhinoHitch.com (Brians10 Save 10%) www.SureCanUSA.com (Brians10 Save 10%) www.ComfortTrim.com (Brians10 Save 10%)
In this Marketing Over Coffee: No show today, just news to share Direct Link to File MoC Reading Recco! “I’m Starting To Worry About This Black Box of Doom” Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code “moc”, available for […] The post Now With More 3 Day Weekend! appeared first on Marketing Over Coffee Marketing Podcast.
This week on the Digitally Overwhelmed podcast I got to interview author and popular keynote speaker, Mike Michalowicz. I had so much fun interviewing Mike because he has so much wisdom to share about running your small business finance (among other things). Sometimes when it comes to “serious” topics like doing the finances in our business, it can be hard to find resources and frameworks that are motivating to follow. And all of Mike's books do exactly that: the inspire you to take action, but also give you some clear rules to follow. In this conversation we talk about bringing comedy to the business world, depression in the entrepreneur community, and how he uses A/B testing in his business to make decisions. Mike Michalowicz is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics; and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur Mike Website: http://www.mikemichalowicz.com/ Mike's IG: https://www.instagram.com/mikemichalowicz/ Mike's Books Profit First: https://profitfirstbook.com/ Clockwork: http://clockworkbymikemichalowicz.com/ Surge: http://surgebymikemichalowicz.com/ The Pumpkin Plan: http://pumpkinplan.com/ Toilet Paper Entrepreneur: http://toiletpaperentrepreneur.com/ http://digimorphs.com https://www.instagram.com/digimorphs/ Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/podcastepisodes/mikemichalowicz-interview?rq=mike%20 Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits: Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Zero-click search presents both challenges and opportunities for SEO professionals. Mike Walrath from Yext explores how these seemingly traffic-less interactions might evolve into valuable engagement points. He examines the growing role of voice search in zero-click experiences and predicts how brands may still deliver content directly to users despite the changing search landscape. how NotesConnect With: Michael Walrath: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Keywords: digital marketing, book writing, small business, marketing mistakes, SEO, content creation, entrepreneurship, marketing strategies, business development, online presence, self-publishing, children's books, marketing, writing, podcasting, Italian culture, pizza, entrepreneurship, book promotion, storytelling Summary: In this episode, Mitch Beinhaker interviews Erica D'Arcangelo, a seasoned digital marketer with over 20 years of experience. They discuss the evolution of digital marketing, common mistakes made by small business owners, and the importance of consistency in marketing efforts. Erica shares her journey from working in healthcare marketing to running three successful agencies and highlights the challenges faced by entrepreneurs. Additionally, they delve into Erica's book, 'A Story About Pizza,' which reflects on her family's history and the impact of marketing on small businesses. In this conversation, Erica D'Arcangelo shares her journey from marketing professional to self-published author, discussing the challenges and successes of her first book and her new children's book series. She emphasizes the importance of marketing in the publishing process and the role of storytelling in connecting with audiences. Erica also introduces her podcast, 'Pizza Story Podcast,' where she explores Italian culture and the stories behind family-owned pizzerias. Takeaways Digital marketing is crucial for sales and business development. Erica has over 20 years of experience in digital marketing. The evolution of technology has changed marketing strategies. Small business owners often underestimate the effort required for success. Common marketing mistakes include outdated websites and poor SEO practices. Consistency in marketing is key to achieving results. Content creation should be relevant and regular to engage audiences. Building trust with clients is essential for successful marketing. Erica's book reflects her family's history and the importance of storytelling. Marketing requires ongoing maintenance and adaptation to changes. Erica self-published her first book after 20 years in marketing. Her book became a bestseller in the Italian history category. She is now working on a 12-book children's series about pizza. The first book in the series is titled 'P.H.O. Pizza.' Erica's podcast features interviews with family-owned pizzerias. Marketing a book requires a plan established well before publication. Outlining and storyboarding are crucial for writing a book. AI can assist in the writing process by providing structure. Writing a book takes time and dedication. Establishing an online presence is key for authors. Titles Mastering Digital Marketing: Insights from Erica D'Arcangelo The Journey of a Digital Marketer: Erica D'Arcangelo's Story From Healthcare to Marketing: Erica's 20-Year Journey Common Pitfalls in Small Business Marketing Sound Bites "It's an evolution of technology." "I published a 12 book children's series." "The podcast is called Pizza Story Podcast." "You need a marketing plan." "Outlining and storyboarding is essential." "AI is really good for providing guides." "It's going to take time to write a book." "You can interview people anywhere." Chapters 00:00 Introduction to Digital Marketing and Book Writing 03:36 Erica's Journey in Digital Marketing 06:01 The Evolution of Marketing and Technology 09:22 Challenges Faced by Small Business Owners 11:30 Common Marketing Mistakes and Solutions 15:11 The Importance of Consistency in Marketing 19:12 Erica's Book: A Story About Pizza 25:46 The Journey to Self-Publishing 30:59 Creating a Children's Book Series 36:49 The Art of Writing and Marketing a Book
In this episode of the Post Status Happiness Hour, host Michelle Frechette chats with Adam Warner, GoDaddy's Director of Field Marketing. Adam discusses GoDaddy's latest tools, including the Site Optimizer for enhancing SEO and the AI-powered market research tool for client management. The conversation highlights GoDaddy's commitment to the WordPress community and upcoming developments.Top Takeaways:GoDaddy Airo is an AI-Powered Productivity Boost for Web Professionals: GoDaddy Airo offers a suite of tools designed to help web designers and developers (a.k.a. “web dnds”) save time and improve quality. It helps with tasks like writing copy, generating SEO meta descriptions, creating alt text for images, and performing overall site optimization.The Site Optimizer Ensures Strong SEO and Accessibility Foundations: The Site Optimizer tool scans pages for SEO opportunities and accessibility issues—like missing alt text—and provides automatic or manual suggestions to improve them. It covers headline hierarchy, content structure, social sharing cards, and more.Client Management is Streamlined with Built-In Tools and AI-Generated Market Research: Each client entry includes a simplified project/task list covering everything from discovery to site launch and maintenance. The standout feature is AI-powered market research, which generates useful client-specific data like industry demographics and SEO opportunities—great for discovery calls and proposal prep.Mentioned In The Show:WordPress.orgGoDaddy GoDaddy AiroManaged WP
The Borax & Chemical Corporation presents...This is Keith Paesel COMEDY (CC) We did it all for the SEO. Is this New Edition? Kid N' Play was a presence in the late 80's and 90's. Was Bushwick Bill in New Edition? (LOL) George Wendt, Wayne Osmond and 2 Israeli Embassy Aides taste the Blade!!!! Plane crash in San Diego. Biden has Ball cancer and now that California repealed its smog laws so will we!!! The Knicks and Pacers had a Classic. Speaking of the Pacers, we watched them play the Kentucky Generals in the 1975 ABA Finals. All this and SO MUCH MORE!!!! Watch the show LIVE at https://www.keithpaesel.com/live Subscribe on your favorite podcast app https://www.keithpaesel.com/feeds Follow Keith and Adam on social media https://www.tiktok.com/@thisiskeithpaesel https://www.instagram.com/keithpaesel https://www.bsky.app/profile/keithpaesel.com https://www.facebook.com/keith.paesel.5 https://www.facebook.com/adam.kroshus Join the discord to Chat and have fun between shows https://discord.gg/j5xq9fqpNk
In this week's podcast we review the recently approved federal budget and what it means for the solar industry and people who already have gone solar.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Nick Musica Talks About Communing With Animals Our guest today is a somewhat fanciful and mystical psychic. Nick Música is an SEO expert, a plant medicine enthusiast, and a psychic animal communicator. He tells us that he had his first psychic and psychedelic experiences in his early 20s. Which, wow, is I guess when a lot of people do their experimenting! He says that it took maybe twenty-five years for those kinds of experiences to resurface again, and so much of his adult life was what most people would consider to be “normal”. But that changed when Nick started exploring consciousness with plant medicine and a spiritual teacher. He tells us that a connection opened for him then that aspect of his life continued to grow and evolve. Eventually he went to a psychic medium who told him that he would be able to easily communicate with animals. And after a few false starts, Nick discovered that she had been right. Nick Música now communicates with other people's animals, and he helps people to develop their own intuitive gifts. Nick's website is https://mycatschooledme.com/ Learn more about Roberta here: http://robertagrimes.com https://seekreality.com
Today's show is sponsored by Dreamhost. The first step in owning and controlling your own work is creating a website, and Brad and Dave have relied on Dreamhost for years. Check out Dreamhost.com/comiclab to find out how you can lock in a rate of $2.59/month for three years!Every beginning cartoonist agonizes over drawing eyes! Why is that — and while we're at it, what's the right way to do it? Next, we'll talk about why we hate anthologies, and answer a listener who suspects his webhost is throttling his traffic.Today's showHow to draw eyesSusan MacTaggart's personal affirmationDreamhostAnthologies"Is my host blocking my traffic??"SummaryIn this engaging conversation, Dave Kellett and Brad Guigar explore the nuances of cartooning, focusing on the art of drawing eyes and the importance of expressiveness in comics. They share personal anecdotes, discuss the evolution of their styles, and provide valuable insights for aspiring cartoonists. The discussion highlights the balance between maintaining a unique style and adapting to the needs of storytelling, emphasizing that style often emerges from solving artistic challenges over time. In this conversation, Brad Guigar and Dave Kellett explore various aspects of comic art, including the importance of flexibility in artistic style, the significance of character-specific design choices, and the challenges associated with comic anthologies. They emphasize the need for experimentation in developing a unique style and the forgiving nature of comics as a medium. The discussion also touches on personal affirmations, sponsorships, and the humorous dynamics between the hosts. In this conversation, Brad Guigar and Dave Kellett delve into the complexities of anthologies in the comic industry, discussing the dynamics of collaboration, the challenges faced by creators, and the reader's perspective on anthologies. They also touch on the importance of portfolio sites and the misconceptions surrounding web traffic and SEO. The discussion highlights the frustrations and joys of comic creation, emphasizing the need for professionalism and the impact of collaboration on the final product.TakeawaysThe way eyes are drawn can significantly impact a character's expressiveness.Cartoonists often obsess over how to draw eyes more than other features.Style in cartooning is often discovered in hindsight, not planned.Using simple eye representations can be effective in storytelling.Different expressions can be conveyed through variations in eye design.It's important to adapt eye styles based on the emotional context of the scene.The dot is a versatile starting point for drawing eyes in comics.Cartooning styles can evolve significantly over time. Comics allow for flexibility and experimentation in art.Don't lock yourself into a specific style too early.Your artistic style will evolve over time.Character design should reflect the moment and emotion.Comics can be forgiving in terms of artistic rules.Anthologies can be challenging due to varying contributor commitment.It's important to find what works best for your characters.Trust your instincts and do what looks best in the moment. Anthologies often succeed when creators are in a specific career stage.The dynamics of collaboration can lead to frustration in anthologies.Reader experiences with anthologies can vary widely.Portfolio sites serve a different purpose than high-traffic sites.SEO may not be the primary issue for low traffic on portfolio sites.Social media can drive traffic to portfolio sites effectively.The quality of contributions in anthologies can greatly affect the overall product.Professionalism and deadlines are crucial in collaborative projects.The importance of having a clear theme in anthologies is often overlooked.Creatives should focus on their own work rather than anthologies. You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.
In this high-energy episode of the Bug Bucks Podcast, Eric and Jake sit down with Matt Rogers, COO of Lizard, to break down how artificial intelligence is flipping the script on digital marketing. From old-school Yellow Pages nostalgia to the latest in AI-driven SEO, Matt walks us through the new marketing KPIs pest control owners should be tracking—and why "impressions" and "click-through rates" are quickly losing their value.
Summer might mean slower class counts and more beach days—but your Google visibility should still be working hard for you.In this quick, actionable episode, I'm sharing 5 simple ways to give your Google Business Profile and website a refresh that builds trust, improves SEO, and keeps new clients walking through your doors (even if your current ones are pausing for the season).Inside the episode:✅ The one photo mistake that could be costing you clicks ✅ Why your business name might be confusing Google—and how to fix it✅ What to do right now if a client says they're taking a break ✅ The review tip that boosts both SEO and conversions ✅ How to audit your website pages for maximum trust-building powerIf you want your studio to be the only option in town—this episode is your summer checklist.
Send us a textShownotes can be found at https://www.profitwithlaw.com/482.“How open minded are you to learning something new and being coached?” Anthony asked, “Because if you're not, then it's probably not going to work.”In this episode of Profit with Law, guest Anthony Carls—president of Rocket Clicks and co-founder of Sterling Lawyers—reveals the insider marketing blueprint he's used to scale a family law firm to over $15M in annual revenue. Anthony dives deep into why most family law attorneys are missing easy wins by ignoring strategic offers, how to build a value ladder for your clients, and why local SEO should be your first stop before pouring money into PPC campaigns.Anthony and host Moshe Amsel break down practical steps to market a family law firm the right way, the traps that waste your budget, and how to create a nurturing funnel that keeps leads warm for months before they're ready to hire. If you want a proven, step-by-step roadmap for bringing in high-value clients—and building a more predictable, profitable practice—this episode is packed with actionable advice.
Episode Summary:Join host James Cox as he interviews Dan Shinder, the pioneering social media strategist and founder of Drum Talk TV. Dan shares his journey from a young aspiring drummer to creating a global lifestyle brand with nearly 1.5 million followers. Discover the healing power of music, the art of drumming, and how Dan built an empire without paid advertisements or SEO tactics.Key Topics:The importance of mental health and therapyDan's early influences and passion for drummingThe impact of Led Zeppelin on Dan's career choiceThe evolution of Drum Talk TV and its organic growthThe significance of listening to diverse music genresTips for beginner drummers on choosing drum kitsThe debate between cross-handed and open-handed drummingInsights into Dan's marketing strategies and workshopsSpecial Offer:Listeners can get three free months of premium membership at Drum Talk TV Brilliance by using the code "DTTV3FREE" at checkout.Connect with Dan Shinder:Website: drumtalktv.comMembership Site: drumtalktvbrilliance.comFacebook: Drum Talk TVInstagram: Drum Talk TVYouTube: Drum Talk TV ChannelMarketing Workshops: advancedsocialmarketing.comFollow Us:Podcast: The When Words Fail Music Speaks PodcastHost: James Cox
Send us a textDennis Yu shares his expertise on Google Knowledge Panels, effective AI use, and establishing digital authority while revealing why most marketers fail by jumping to recommendations without proper analysis.• Google verification (Knowledge Panel) establishes your digital authority for free• The personal brand website homepage should be the definitive location for your professional facts• AI systems draw from Google's information layer, making your search presence crucial• Effective AI use involves conversations rather than one-shot "magic" prompts• The $1/day strategy tests content at small scale before investing heavily in winners• Real, authentic content consistently outperforms AI-generated material• The MAA framework (Metrics, Analysis, Action) provides a systematic approach to marketing decisions• "Flawsome" content showing authentic experiences resonates across all platforms• Paid promotion can actually improve SEO through behavioral signalsShare this episode with entrepreneurs who want to establish genuine digital authority. If you haven't yet followed the show or given a review, this is a great moment to do so - those five stars help reach a bigger audience!This episode was recorded at DGT/LX 2025 in Oeiras on April 22, 2025. Read the blog article and show notes here: https://webdrie.net/dennis-yu-how-to-win-with-ai-in-search-social-business/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan's first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.'
Are you managing your marketing tasks efficiently in your business? In this episode, I sat down with Melissa Arlena and Allison Bell, co-hosts of the Keep It Moving podcast, for a no-notes-required conversation about what it really takes to market your business, how to balance multiple brands, or just trying to figure out what's working and what's not.We talk about Marketing Mondays, email strategies, and moving your business across the country (or the world). Plus listen in as we highlight why SEO is the key to your long-term marketing strategy and what happens when you get too comfortable with your rankings (spoiler: Google notices).This episode is part pep talk, part strategy session, and a whole lot of real talk. If you've ever said, “I'm doing everything and still feel behind,” this one's for you.Find it Quickly:01:13 - Marketing Monday: The Importance of Marketing in Creative Businesses01:48 - Allison's Journey: Relocating a Photography Business05:13 - Melissa's Story: From IT to Photography and SEO07:35 - The Role of Email Marketing in Business Growth10:38 - Strategies for Effective Marketing15:47 - Utilizing AI for Content Creation and Marketing26:31 - Marketing Mondays: Planning and Execution28:53 - Marketing Monday Routines31:07 - Content Creation Strategies31:26 - Ideation and Content Hubs32:33 - Podcast Planning and Execution40:58 - Effective Marketing Activities50:18 - Email List ManagementMentioned in this Episode:This Can't Be That HardRiversideDescriptChatGPTLoomAirtableZapierKajabiStripeKitFlodeskMemberVaultThriveCartGoogle TasksMarco PoloTrelloShannon Vondy
Send us a textIn this episode of the Private Practice Survival Guide, we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search results. The episode also highlights tools and techniques for tracking local SEO performance and adjusting strategies to maintain top rankings. With the right approach, your practice can become the go-to choice for patients in your area. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide Book
Julia really wanted to title this episode 2 Gnomes 2 Furious, but SEO! We dig into the Scandinavian Nisse and Tomte, the socialist leanings of these house spirits, and just why everyone got so into garden gnomes all of a sudden! Content Warning: This episode contains conversations about or mentions of poverty, death, theft, animal death, Nazis, nationalism, guns, sexual content, and climate change. Housekeeping- Books: Check out our previous book recommendations, guests' books, and more at spiritspodcast.com/books- Call to Action: Get our new Old Wives' Tale Teller Corduroy Hat!- Submit Your Urban Legends Audio: Call us! 617-420-2344Sponsors- BetterHelp is an online therapy service. Get 10% off your first month at https://betterhelp.com/spirits- Blueland creates everyday eco-friendly cleaning productions that save you money and space, without any plastic waste. Get up to 15% off when you go to blueland.com/spirits - Tales to Terrify is a podcast where, every week they showcase the very best in short horror fiction from well-known classic greats, award-winning modern masters, and fresh voices. Subscribe wherever you get your podcasts! Find Us Online- Website & Transcripts: spiritspodcast.com- Patreon: patreon.com/spiritspodcast- Merch: spiritspodcast.com/merch- Instagram: instagram.com/spiritspodcast- Bluesky: bsky.app/profile/spiritspodcast.com- Twitter: twitter.com/spiritspodcast- Tumblr: spiritspodcast.tumblr.com- Goodreads: goodreads.com/group/show/205387Cast & Crew- Co-Hosts: Julia Schifini and Amanda McLoughlin- Editor: Bren Frederick- Music: Brandon Grugle, based on "Danger Storm" by Kevin MacLeod- Artwork: Allyson Wakeman- Multitude: multitude.productionsAbout UsSpirits is a boozy podcast about mythology, legends, and folklore. Every episode, co-hosts Julia and Amanda mix a drink and discuss a new story or character from a wide range of places, eras, and cultures. Learn brand-new stories and enjoy retellings of your favorite myths, served over ice every week, on Spirits.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Wingnut Social: The Interior Design Business and Marketing Podcast
You've invested in professional photography. Your portfolio looks incredible. Your social media presence is growing. And yet… those high-end clients you've been aiming for? They're still not booking. Something isn't lining up, and the culprit might be hiding in plain sight: your website. Many interior designers assume that a visually attractive website is enough to convert browsers into buyers. But what if your site's design choices are actually sending subtle signals that work against the luxury service you provide? What if, despite your best efforts, your digital presence is whispering “entry-level” to the very clients you're trying to attract? I sit down with branding and web strategist Nicole Heymer, founder of Glory & Brand, to unpack the exact elements that create a high-end feel online, and the seemingly small details that can quietly sabotage it. We talk fonts, color palettes, white space, and layout, but we also go deep on things most designers overlook, like SEO structure, AI search visibility, and the impact of editorial copy on how your business is perceived. Whether you're a seasoned designer ready to uplevel your client base or you're just starting out and want to set the right tone from the get-go, this conversation is a must-listen. Because in the luxury market, your first impression isn't made in person, it's made on your website. And it needs to feel just as high-end as the spaces you create. You'll learn: ✅ How to make your website immediately feel more high-end ✅ The small website mistakes that silently repel luxury clients ✅ Where SEO and AI intersect, and how your site can start working 24/7 ✅ Why strong copy and professional photography are non-negotiable If you're an interior designer looking to attract premium clients and elevate your brand presence online, this is the episode that's going to help you get there. Listen now and learn how to align your digital first impression with the level of service you actually provide. (00:00) The two-bucket problem - traffic vs. conversion (02:39) Why a beautiful site isn't enough if no one sees it (06:00) What makes a website feel upscale (fonts, white space, color restraint) (12:30) Balancing minimalism and SEO using hidden copy and structure (16:02) How to handle your site when you've only got one good project (20:59) AI reads everything: Why your site copy matters more than ever (25:10) Costly DIY mistakes even luxury designers make on their websites About Nicole Heymer Nicole Heymer is the founder and creative director of Glory & Brand, a boutique agency specializing in branding, website design, and marketing automation for interior designers, architects, and builders. Since launching in 2011, Nicole has been known for her clear, practical approach to digital strategy, helping clients craft upscale, conversion-focused online presences that reflect their unique value. Her work has been featured in industry podcasts, conferences, and branding workshops, highlighting her influence in the design community. Nicole's journey into entrepreneurship was inspired by her early experiences working with interior design firms and her passion for creating cohesive brand experiences. At Glory & Brand, she leads a team that delivers well-made, practical branding and websites, focusing on helping design firms make the most of their digital presence. Nicole's commitment to excellence and her ability to merge aesthetics with strategy have made her a trusted partner for businesses seeking to elevate their brand and attract the right clients. Website Instagram
What if you could work just three days a week… and still run a thriving dental practice? In this episode of The Thriving Dentist Show, Gary Takacs and co-host Naren Arulrajah explore a powerful idea that's on the minds of many dentists today: how to create more free time without losing income or control of your practice. If you've ever felt burned out or just wish you had more balance in life, this episode is for you. Gary shares how he's helped many dentists make the three-day work week a reality. From smart scheduling to reducing insurance headaches, you'll hear real-world strategies that work. They talk about how two dentists can share the week and still keep the office running five days, or how a solo dentist can stay just as productive by working smarter—not longer. You'll also learn how to build a strong, happy team that loves the schedule as much as you do. Naren jumps in with simple marketing tips to help attract patients for high-value services like implants, Invisalign, or cosmetic dentistry. He explains why great landing pages, real patient stories, and search engine optimization (SEO) can help you get more of the right patients—without spending a lot on ads. These ideas make it easier to grow your income, even with fewer workdays. Whether you're just starting to think about a lighter schedule or you're ready to take action, this episode gives you a clear path forward. Gary and Naren break it all down in a way that's easy to follow and proven to work. It's not just a dream—you really can build a life and practice your love with more time, more freedom, and less stress.
Tired of feeling invisible online? Today's guest, Laura Jawad, an SEO strategist and former oceanographer, reveals how to turn your website into a client-magnet using smart SEO techniques. Whether you're just starting out or looking to optimize your current content, Laura breaks down SEO in simple, actionable steps you can implement today.What You'll Learn:What SEO really is—and why small businesses can't ignore it - 02:59How to use local SEO and Google Business Profiles to your advantage - 04:22The 3 pillars of strong SEO: longtail keywords, content, and backlinks - 08:36Building content clusters and topical authority - 12:34Why engaging content beats keyword stuffing -17:22How SEO ties into your social media and overall online presence - 19:43How to use Google Autocomplete to discover and refine your niche - 24:22Best SEO best practices for page structure and content linking - 26:46Connect with Laura Jawad:
Here's a walk through of one of my real world, paid 15k web design proposals. I walk you through what I included, how I structured it and the 3 keys I recommend that every web design proposal have.This audio is taken from a recent video I posted on my YouTube channel so I highly recommend checking out the video version if you'd like to see all the visuals!⏯️ Watch the video version hereAnd you share your thoughts, feedback and questions at the show notes for this one which will be at joshhall.co/380Quick tips:Web proposals don't need to be complex PDF brochures to be effective—they need to clearly communicate goals, deliverables, and pricing to help clients make decisions quickly.• Website proposals should focus on three key elements: goals and expected results, a simple outline of deliverables, and clear costs presented as investments• The most effective proposals are scannable documents of 2-3 pages, not 20-page brochures that overwhelm clients• Include 10-15 high-level deliverables rather than an exhaustive checklist of every task you'll perform• Separate core website development from add-on services like SEO boosts or e-commerce functionality to create clear line items• Consider your proposal's audience—often they need to share it with CEOs or boards who need to quickly understand what they're approving• Real examples of successful proposals show consistent structure across different project sizes, from $4,000 to $15,000• Payment schedules should be clearly outlined with 50% upfront for smaller projects or 30/30/40 splits for larger ones
President Trump signs the Take It Down Act into law. A UK grocer logistics firm gets hit by ransomware. Researchers discover trojanized versions of the KeePass password manager. Researchers from CISA and NIST promote a new metric to better predict actively exploited software flaws. A new campaign uses SEO poisoning to deliver Bumblebee malware. A sophisticated phishing campaign is impersonating Zoom meeting invites to steal user credentials. CISA has added six actively exploited vulnerabilities to its Known Exploited Vulnerabilities (KEV) Catalog. A bipartisan bill aims to strengthen the shrinking federal cybersecurity workforce. Our guest is Chris Novak, Vice President of Global Cybersecurity Solutions at Verizon, sharing insights on their 2025 DBIR. DOGE downsizes, and the UAE recruits. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. CyberWire Guest Today we are joined by Chris Novak, Vice President of Global Cybersecurity Solutions at Verizon, sharing insights on their 2025 Data Breach Investigations Report (DBIR).Selected Reading Trump signs the Take It Down Act into law |(The Verge) Supplier to Tesco, Aldi and Lidl hit with ransomware (Computing) Fake KeePass password manager leads to ESXi ransomware attack (Bleeping Computer) Vulnerability Exploitation Probability Metric Proposed by NIST, CISA Researchers (Security Week) Threat Actors Deliver Bumblebee Malware Poisoning Bing SEO (Cybersecurity News) New Phishing Attack Poses as Zoom Meeting Invites to Steal Login Credentials (GB Hackers) CISA Adds Six Known Exploited Vulnerabilities to Catalog (CISA) Federal cyber workforce training institute eyed in bipartisan House bill (CyberScoop) UAE Recruiting US Personnel Displaced by DOGE to Work on AI for its Military (Zetter Sero Day) Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this week’s First $1,000 story, learn how one coffee enthusiast brewed up an SEO-driven affiliate strategy, hitting $1,000 by offering thoughtful gear recommendations. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.