Buy Black Podcast | The Voice of Black Business

May 19th, 2019 Happy 94th Birthday Malcolm X A.K.A. - el Hajj Malik Shabazz

Here's a little throwback to February 28th, 2017...several months before I even had the idea for Buy Black Podcast. Happy Black History Month! Also...don't be surprised if I randomly pop up with an episode for you guys while we're between seasons. Uh huh! Gotta keep you on your toes...don't cancel that subscription yet! LOL Enjoy, and please shoot me an email at... gerald@buyblackpodcast.com ...to share any ideas you have for other historical content we can produce and share while we're waiting for season 2. Talk to you soon! Gerald

From Self-Employed to CEO: How Close Are You? Take This Assessment to Find Out https://www.dopebusinessplan.com/ceo Episode Notes Things You Can Do to Start Brand New in 2019 Start a new project to get your message out Blog YouTube Channel Podcast Pivot in a new direction the market is pressing you toward Are you spending more money and time than it's worth to convince customers to buy your product? Is your business stable, but stagnant? Is your business profitable, but customers regularly ask for one or two things that you don't currently offer? Rebrand and Relaunch Are you attracting a completely different demographic than you originally intended? Are you attracting people who can't or won't pay for your product or service? Have you lost the joy, passion, and satisfaction you get from providing your service to the community? "If you're content being overworked, worn out, and miserable, just go get a job...at least you'll have benefits.  Otherwise, make the changes you need to make in order to build the lifestyle you started your business to create." Is it time for you to make a change? This is the final episode for Season 1 of Buy Black | The Voice of Black Business Stay tuned for our return: July 2019

Episode Cover Photo Attribution - Bob Fitch Photography Archive, © Stanford University Libraries https://purl.stanford.edu/bc967hk3892  The Three Evils of Society - Transcript Delivered at the National Conference on New Politics, August 31, 1967.   Mr. Chairman, friends and brothers in this first gathering of the National Conference on New Politics. Ladiesand gentlemen. . .can you hear me in the back? (No) I don’t know if the Klan is in here tonight or not with allthe troubles we’re having with these microphones. Seldom if ever. . . .has. . . .we’re still working with it. As I was about to say, seldom if ever has such a diverse and truly ecumenical gathering convened under the egis of politics in our nation, and I want to commend the leadership of the National Conference on NewPolitics for all of the great work that they have done in making this significant convention possible. Indeed byour very nature we affirm that something new is taking place on the American political horizon. We have comehere from the dusty plantations of the Deep South and the depressing ghettos of the North. We have come fromthe great universities and the flourishing suburbs. We have come from Appalachian poverty and from consciousstricken wealth. But we have come. And we have come here because we share a common concern for the moralhealth of our nation. We have come because our eyes have seen through the superficial glory and glitter of our society and observed the coming of judgment. Like the prophet of old, we have read the handwriting on the wall. We have seen our nation weighed in the balance of history and found wanting. We have come because wesee this as a dark hour in the affairs of men.For most of us this is a new mood. We are traditionally the idealists. We are the marchers fromMississippi and Selma and Washington, who staked our lives on the American Dream during the first half of this decade. Many assembled here campaigned lasciviously for Lyndon Johnson in 1964 because we could notstand ideally by and watch our nation contaminated by the 18th Century policies of Goldwaterism. We were thehardcore activists who were willing to believe that Southerners could be reconstructed in the constitutionalimage. We were the dreamers of a dream – that dark yesterdays of mans inhumanity to man would soon betransformed into bright tomorrows of justice. Now it is hard to escape, the disillusionment and betrayal. Our hopes have been blasted and our dreams have been shattered. The promise of a Great Society was shipwreckedoff the coast of Asia, on the dreadful peninsula of Vietnam. The poor, black and white, are still perishing on alonely island of poverty in the midst of a vast ocean of material prosperity. What happens to a dream deferred?It leads to bewildering frustration and corroding bitterness.I came to see this in a personal experience here in Chicago last summer. In all the speaking I have donein the United States before varied audiences, including some hostile whites, the only time I have ever been booed was one night in our regular weekly mass meetings by some angry young men of our movement. Now Iwent home that night with an ugly feeling. Selfishly I thought of my suffering and sacrifices over the last twelveyears. Why would they boo one so close to them? But as I lay awake thinking. I finally came to myself. And Icould not for the life of me have less impatience and understanding for those young men. For twelve years, I amothers like me, have held out radiant promises of progress. I had preached to them about my dream. I hadlectured to them about, the not to distant day when they would have freedom, all here, now. I had urged them tohave faith in America and in white society. Their hopes had soared. They were now booing me because they feltthat we were unable to deliver on our promises. They were booing because we had urged them to have faith in people who had too often proved to be unfaithful. They were now hostile because they were watching the dreamthat they had so readily accepted, turn into a frustrating nightmare. This situation is all the more ominous, inview of the rising expectations of men the world over. The deep rumblings that we hear today, the rumblings of discontent, is the thunder of disinherited masses rising from dungeons of oppressions to the bright hills of freedom. All over the world like a fever, freedom is spreading in the widest liberation movement in history. Thegreat masses of people are determined to end the exploitation of their races and lands. And in one majestic chorus they are singing in the worlds of our freedom song, “ain’t gonna let nobody turn us around”. And so the collision course is set. The people cry for freedom and the congress attempts to legislaterepression. Millions, yes billions, are appropriated for mass murder; but the most meager pittance for foreignaid for international development is crushed in the surge of reaction. Unemployment rages at a major depressionlevel in the black ghettos, but the bi-partisan response is an anti-riot bill rather than a serious poverty program.The modest proposals for model cities, rent supplement and rat control, pitiful as they were to began with, getcaught in the maze of congressional inaction. And I submit to you tonight, that a congress that proves to be more anti-negro than anti-rat needs to be dismissed. It seems that our legislative assemblies have adopted Nero as their patron saint and are bent on fiddling while our cities burn. Even when the people persist and in the face of great obstacles, develop indigenous leadership and self-help approaches to their problems and finally tread the forest of bureaucracy to obtain existing governmentfunds, the corrupt political order seeks to crush even this beginning of hope. The case of CDGM in Mississippiis the most publicized example but it is a story repeated many times across our nation.Our own experience here in Chicago is especially painfully present. After an enthusiastic approval by H.E. W’s Department of Adult Education, SCLC began an adult literacy project to aid 1,000 young men and women who have been pushed out of overcrowded ghetto schools, in obtaining basic [literary] skills prerequisite to receiving jobs. We had an agreement with A&P stores for 750 jobs through SCLC’s job program, Operation Breadbasket and had recruited over 500 pupils the first week. At that point CongressmenPaccinski and the Daley machine intervened and demanded that Washington cut off our funds or channel themthrough the machine controlled poverty program in Chicago. Now we have no problem with administrativesupervision, but we do have a desire to be independent of machine control and the Democratic Party patronagenetwork. For this desire for a politically independent approach to the needs of our brothers, our funds are beingstopped as of September 15th and a very meaningful program discontinued. Yes the hour is dark, evil comesfourth in the guise of good. It is a time of double talk when men in high places have a high blood pressure of deceptive rhetoric and an anemia of concrete performance.We cry out against welfare hand outs to the poor but generously approve an oil depletion allowance tomake the rich, richer. Six Mississippi plantations receive more than a million dollars a year, not to plant cotton but no provision is made to feed the tenant farmer who is put out of work by the government subsidy. Thecrowning achievement in hypocrisy must go to those staunch Republicans and Democrats of the Midwest andWest who were given land by our government when they came here as immigrants from Europe. They weregiven education through the land grant colleges. They were provided with agricultural agents to keep themabreast of forming trends, they were granted low interest loans to aid in the mechanization of their farms andnow that they have succeeded in becoming successful, they are paid not to farm and these are the same people that now say to black people, who’s ancestors were brought to this country in chains and who were emancipatedin 1863 without being given land to cultivate or bread to eat; that they must pull themselves up by their own bootstraps. What they truly advocate is Socialism for the rich and Capitalism for the poor. I wish that I could say that this is just a passing phase in the cycles of our nation’s life; certainly times of war, times of reaction throughout the society but I suspect that we are now experiencing the coming to thesurface of a triple prong sickness that has been lurking within our body politic from its very beginning. That isthe sickness of racism, excessive materialism and militarism. Not only is this our nation’s dilemma it is the plaque of western civilization. As early as 1906 W. E. B Dubois prophesized that the problem of the 20th century, would be the problem of the color line, now as we stand two-thirds into this crucial period of historywe know full well that racism is still that hound of hell which dogs the tracks of our civilization. Ever since the birth of our nation, White America has had a Schizophrenic personality on the question of race, she has beentorn between selves. A self in which she proudly profess the great principle of democracy and a self in whichshe madly practices the antithesis of democracy. This tragic duality has produced a strange indecisiveness andambivalence toward the Negro, causing America to take a step backwards simultaneously with every stepforward on the question of Racial Justice; to be at once attracted to the Negro and repelled by him, to love andto hate him. There has never been a solid, unified and determined thrust to make justice a reality for Afro-Americans. The step backwards has a new name today, it is called the white backlash, but the white backlash isnothing new. It is the surfacing of old prejudices, hostilities and ambivalences that have always been there. Itwas caused neither by the cry of black power nor by the unfortunate recent wave of riots in our cities. The white backlash of today is rooted in the same problem that has characterized America ever since the black man landedin chains on the shores of this nation.This does not imply that all White Americans are racist, far from it. Many white people have, through adeep moral compulsion fought long and hard for racial justice nor does it mean that America has made no progress in her attempt to cure the body politic of the disease of racism or that the dogma of racism has beenconsiderably modified in recent years. However for the good of America, it is necessary to refute the idea thatthe dominant ideology in our country, even today, is freedom and equality while racism is just an occasional departure from the norm on the part of a few bigoted extremists. Racism can well be, that corrosive evil thatwill bring down the curtain on western civilization. Arnold Toynesbee has said that some twenty-six civilizationhave risen upon the face of the Earth, almost all of them have descended into the junk heap of destruction. Thedecline and fall of these civilizations, according to Toynesbee, was not caused by external invasion but byinternal decay. They failed to respond creatively to the challenges impingent upon them. If America does notrespond creatively to the challenge to banish racism, some future historian will have to say, that a greatcivilization died because it lacked the soul and commitment to make justice a reality for all men. The second aspect of our afflicted society is extreme materialism, an Asian writer has portrayed our dilemma in candid terms, he says, “you call your thousand material devices labor saving machinery, yet you are forever busy. With the multiplying of your machinery you grow increasingly fatigued, anxious, nervous,dissatisfied. Whatever you have you want more and where ever you are you want to go somewhere else. Your devices are neither time saving nor soul saving machinery. They are so many sharp spurs which urge you on toinvent more machinery and to do more business”. This tells us something about our civilization that cannot be caste aside as a prejudiced charge by an eastern thinker who is jealous of Western prosperity. We cannot escapethe indictment. This does not mean that we must turn back the clock of scientific progress. No one can overlook the wonders that science has wrought for our lives. The automobile will not abdicate in favor of the horse and buggy or the train in favor of the stage coach or the tractor in favor of the hand plow or the scientific method infavor of ignorance and superstition. But our moral lag must be redeemed; when scientific power outruns moral power, we end up with guided missiles and misguided men. When we foolishly maximize the minimum andminimize the maximum we sign the warrant for our own day of doom.It is this moral lag in our thing-oriented society that blinds us to the human reality around us andencourages us in the greed and exploitation which creates the sector of poverty in the midst of wealth. Again wehave diluted ourselves into believing the myth that Capitalism grew and prospered out of the protestant ethic of hard word and sacrifice, the fact is that Capitalism was build on the exploitation and suffering of black slavesand continues to thrive on the exploitation of the poor –  both black and white, both here and abroad. If Negroesand poor whites do not participate in the free flow of wealth within our economy, they will forever be poor,giving their energies, their talents and their limited funds to the consumer market but reaping few benefits andservices in return. The way to end poverty is to end the exploitation of the poor, ensure them a fair share of thegovernment services and the nation’s resources. I proposed recently that a national agency be established to provide employment for everyone needing it. Nothing is more socially inexcusable than unemployment in thisage. In the 30s when the nation was bankrupt it instituted such an agency, the WPA, in the present conditions of a nation glutted with resources, it is barbarous to condemn people desiring work to soul sapping inactivity and poverty. I am convinced that even this one, massive act of concern will do more than all the state police andarmies of the nation to quell riots and still hatreds. The tragedy is, our materialistic culture does not possess thestatesmanship necessary to do it.  Victor Hugo could have been thinking of 20th Century America when he wrote, “there’s always more misery among the lower classes than there is humanity in the higher classes”. The time has come for America to face the inevitable choice between materialism and humanism. We must devote at least as much to our children’s education and the health of the poor  as we do to the care of our automobiles andthe building of beautiful, impressive hotels. We must also realize that the problems of racial injustice and economic injustice cannot be solvedwithout a radical redistribution of political and economic power. We must further recognize that the ghetto is adomestic colony. Black people must develop programs that will aid in the transfer of power and wealth into thehands of residence of the ghetto so that they may in reality control their own destinies. This is the meaning of New Politics. People of will in the larger community, must support the black man in this effort. The final phase of our national sickness is the disease of militarism. Nothing more clearly demonstrates our nation’s abuse of military power than our tragic adventure in Vietnam. This war has played havoc with thedestiny of the entire world. It has torn up the Geneva Agreement, it has seriously impaired the United Nations, ithas exacerbated the hatred between continents and worst still between races. It has frustrated our developmentat home, telling our own underprivileged citizens that we place insatiable military demands above their criticalneeds. It has greatly contributed to the forces of reaction in America and strengthened the military industrialcomplex. And it has practically destroyed Vietnam and left thousands of American and Vietnamese youthmaimed and mutilated and exposed the whole world to the risk of nuclear warfare. Above all, the War in Vietnam, has revealed what Senator Fulbright calls, “our nations arrogance of power”. We are arrogant in professing to be concerned about the freedom of foreign nations while not setting our own house in order. Manyof our Senators and Congressmen vote joyously to appropriate billions of dollars for the War in Vietnam andmany of these same Senators and Congressmen vote loudly against a Fair Housing Bill to make it possible for a Negro veteran of Vietnam to purchase a decent home. We arm Negro soldiers to kill on foreign battlefields butoffer little protection for their relatives from beatings and killings in our own South. We are willing to make a Negro 100% of a citizen in Warfare but reduce him to 50% of a citizen on American soil. No war in our nation’s history has ever been so violative of our conscious, our national interest and sodestructive of our moral standing before the world. No enemy has ever been able to cause such damage to us aswe inflict upon ourselves. The inexorable decay of our urban centers has flared into terrifying domestic conflictas the pursuit of foreign war absolves our wealth and energy. Squalor and poverty scar our cities as our militarymight destroy cities in a far off land to support oligarchy, to intervene in domestic conflict. The President who cherishes consensus for peace has intensified the war in answer to a cry to stop the war. It has broughttauntingly to one minutes flying time from China to a moment before the midnight of world conflagration. We are offered a tax for war instead of a plan for peace. Men of reason should no longer debate, the merits of war or means of financing war. They should end the war and restore sanity and humanity to American policy. And if the will of the people continue to be unheeded, all men of free will must create a situation in which the 1967, 68are made a referendum on the War. The American people must have an opportunity to vote into oblivion thosewho cannot detach themselves from militarism, and those that lead us.So we are here because we believe, we hope, we pray that something new might emerge in the politicallife of this nation which will produce a new man, new structures and new institutions and a new life for mankind. I am convinced that this new life will not emerge until our nation undergoes a radical revolution of values. When machines and computers, profit motives and property rights are considered more important than people the giant triplets of racism, economic exploitation and militarism are incapable of being conquered. A civilization can flounder as readily in the face of moral bankruptcy as it can through financial bankruptcy. Atrue revolution of values will soon cause us to question the fairness and justice of many of our past and present policies. We are called to play the Good Samaritan on life’s road side, but that will only be an initial act. One day the whole Jericho Road must be transformed so that men and women will not be beaten and robbed as theymake their journey through life. True compassion is more than flinging a coin to a beggar, it understands that anedifice which produces beggars, needs restructuring. A true revolution of values will soon look uneasily on theglaring contrast of poverty and wealth, with righteous indignation it will look at thousands of working peopledisplaced from their jobs, with reduced incomes as a result of automation while the profits of the employersremain in tact and say, this is not just. It will look across the ocean and see individual Capitalists of the Westinvesting huge sums of money in Asia and Africa only to take the profits out with no concern for the social betterment of the countries and say, this is not just. It will look at our alliance with the landed gentry of LatinAmerica and say, this is not just. A true revolution of values will lay hands on the world order and say of war,this way of settling differences is not just. This business of burning human being with napalm, of filling our nation’s home with orphans and widows, of injecting poisonous drugs of hate into the veins of peoples normal humane, of sending men home from dark and bloodied battlefields physically handicapped and psychologicallyderanged cannot be reconciled with wisdom, justice and love. A nation that continues year after year, to spendmore money on military defense then on programs of social uplift is approaching spiritual death. So what we must all see is that these are revolutionary times All over the globe, men are revoltingagainst old systems of exploitation and out of the wombs of a frail world new systems of justice and equality are being born. The shirtless and barefoot of the Earth are rising up as never before. The people who sat in darknesshave seen a great light. We in the west must support these revolutions, it is a sad fact that because of comfort,complacency, a morbid fear of Communism and our proneness to adjust to injustice, the Western nations thatinitiated so much of the revolutionary spirit of the modern world have now become the arch anti-revolutionaries. This has driven many to feel that only Marxism has the revolutionary spirit and in a sense,Communism is a judgment of our failure to make democracy real and to follow through on the revolutions thatwe initiated. Our only hope today lies in our ability to recapture the revolutionary spirit and go out into asometimes hostile world, declaring eternal opposition to poverty, racism and militarism. With this powerful commitment, we shall boldly challenge the status quo and unjust [morals?] and thereby speed the day when every valley shall be exalted and every mountain and hill shall be made low and the crooked places shall bemade straight and the rough places plain.May I say in conclusion that there is a need now, more than ever before, for men and women in our nation to be creatively maladjusted.  Mr. Davis said, and I say to you that I choose to be among the maladjusted,as my good friend Bill Coughlin said there are those who have criticized me and many of you for taking a standagainst the War in Vietnam and for seeking to say to the nation that the issues of Civil Rights cannot beseparated from the issues of peace.I want to say to you tonight that I intend to keep these issues mixed because they are mixed. Somewherewe must see that justice is indivisible, injustice anywhere is a threat to justice everywhere and I have fought tolong and to hard against segregated public accommodations to end up at this point in my life, segregating mymoral concerns. So let us stand in this convention knowing that on some positions; cowardice asks the questions, is itsafe; expediency asks the question, is it politic; vanity asks the question, is it popular, but conscious asks thequestion, is it right. And on some positions, it is necessary for the moral individual to take a stand that is neither safe, nor politic nor popular; but he must do it because it is right. And we say to our nation tonight, we say toour Government, we even say to our FBI, we will not be harassed, we will not make a butchery of our conscious, we will not be intimidated and we will be heard.

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RaeAnne Chanelle. God's poet. Robin Every's Daughter. Author. Foreverness Obtainer. Interviewer. Healer. S7even. Mental Illness-Awareness Advocate. Soul Collector. Time Taker. Lover. Passion-Giver. Helper. Forever Evolving. Student. Award-winning Poet. Future Nurse. Stigma Breaker. God's muse. First things first for me is God. I believe the more a person believes in him the more they will be able to better focus and execute during lifes endeavors. I have seen my mother manage businesses so I would like to use her insight to remind your audience to do what works for them, while I set an example of doing what works for me. Connect with RaeAnne Follow the hashtag #TheForeverS7even on Instagram Resources BEST FREE ONLINE BOOKING SOFTWARE: https://10to8.com/signup/?token=buyblack-p&utm_source=buyblack-p&utm_medium=share HEART RHYTHM MEDITATION GUIDE: https://canva.com   BE A GUEST ON BUY BLACK PODCAST: https://buyblackpodcast.com/podcast-guest FIND BLACK-OWNED BUSINESS DIRECTORIES: https://buyblackpodcast.com/business-directory/ REGISTER YOUR BUSINESS IN YOUR STATE: https://buyblackpodcast.com/register-new-business-your-state/ FIND BUSINESS RESOURCES: https://buyblackpodcast.com/business-resources Connect With Me Email Me Show Feedback: gerald@buyblackpodcast.com Business Questions: questions@buyblackpodcast.com Follow Me on Facebook Personal: https://facebook.com/gwjonesii Fan Page: https://facebook.com/buyblackpodcast Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Follow Me on Twitter Personal: https://twitter.com/gwjonesii Fan Page: https://twitter.com/buyblackpodcast Follow Me on Instagram Personal: https://instagram.com/gwjonesii Fan Page: https://instagram.com/buyblackpodcast Connect With Me on LinkedIn https://www.linkedin.com/in/gwjonesii/

Sheena began her career with the small, minority, women, and disadvantaged business community in 1999. In her role as Executive Director of both the North Central Texas Regional Certification Agency and the South Central Texas Regional Certification Agency, from May 2006 to June 2013, she developed and improved community awareness programs, built sustainable relationships with local and federal government business partners and participated in a multitude of educational and speaker forums concentrating on business development and certification. Sheena is now the owner of Lengo, a consolatory suite of best business practices which bridge the gaps and facilitates the expansion of unyielding opportunities and results that rest within the potential of a truly focused organizational vision. She also enjoys public and motivational speaking. Some of her speaking topics include the Power in Female Negotiation and the Growth Zone, Finding Potential in Yourself & Others. She enjoys empowering women with her story and transforming their minds to focus on their inner power and ability to exceed their wildest dreams! Sheena was appointed in August 2017 by the City Council, to the Planning & Zoning Commission for the great city of Glenn Heights, TX, and she is currently RUNNING FOR MAYOR! (Election Day is 26 January, 2019) We get into some discussion about her mayoral run later in the program, but our main focus today is to take the pretentiousness out of business talk and strip back techniques to expose just how easy it is to understand the basics of business. Sheena will teach you how to position yourself with strategic plans that support your vision and maximize your company's success and growth! Exclusive Offer Leverage Unleashed is a master class devoted to educating business owners about techniques to maximize their success and develop true strategies aligned with their firm's overall experience. This is a self-paced online program with monthly chat sessions, 1-on-1 coaching, and competitive business development. For any listeners that sign up for the course, there will be a 30% discount offered! Competitive Business Plan Development for all entrepreneurs is now being offered through December 31st for 30% off. Listeners will receive a full competitive business plan, market research included. Secure a free consultation call by December 31st and receive the offer for all plans booked before March 1, 2019! Discount code BP2019 Support Sheena's Run for Mayor of Glenn Heights, TX https://sheenamorgan4glennheights.com  sheena4mayor@gmail.com  972-866-4660 Connect With Sheena https://www.lengofocus.com  sheena@lengofocus.com https://facebook.com/lengofocus https://twitter.com/lengofocus  https://linkedin.com/in/sheenadmorgan  https://instagram.com/lengofocus  https://www.youtube.com/channel/UCKCpBsNtHweboj3QxaDy5UA   

LeShelle Smith is a woman who decided she wanted to start her media platform, interviewing individuals who are contributing to the rebuilding of Black Wall Street(s) in cities across America. That decision lead to LeShelle creating Minority Report featuring Black Owned Businesses, a video blog on YouTube that highlights African American entrepreneurs, operating as the media extension of Smith Communication Services, LLC. The mission of Minority Report is to feature Black entrepreneurs through interviews and product/service reviews. The vision of Minority Report is to do for Black Owned Businesses, what Oprah's Book Club did for authors - provide exceptional, one of a kind, Word of Mouth Marketing that converts into increased sales. The goal of every blog article, social media post, and YouTube video is to highlight Black owned businesses through storytelling, promote their products and services but to also empower and educate aspiring entrepreneurs. Advocating for the "buy black movement" has become more and more prevalent as we have moved from the Civil Rights Movement, through Jim Crow, survived the Crack Era and still navigating the Preschool-Prison pipeline. Our community is beginning to see the value of our dollar as it relates to our vote, our livelihood, and our legacy. I am one of many who are on the front lines advocating for black entrepreneurs. But I am one of few exclusively educating consumers on reputable black owned businesses through honest product reviews. I also created the Ultimate Black Love Gift Guide Black Owned Business Coupon Book. I release a new coupon book every year on Black Love Day, February 13th and focus on the 5 Tenets of Black Love. Minority Report TV Show https://www.minorityreporttvshow.com/  https://youtube.com/c/minorityreporttvshow  Ultimate Black Love Gift Guide https://bobcouponbook.com  Connect With Leshelle info@minorityreporttvshow.com  https://facebook.com/minorityreporttvshow  https://twitter.com/mreport_tv  https://instagram.com/minorityreport717  https://linkedin.com/in/minorityreporttvshow  Resources BEST FREE ONLINE BOOKING SOFTWARE: https://10to8.com/signup/?token=buyblack-p&utm_source=buyblack-p&utm_medium=share HEART RHYTHM MEDITATION GUIDE: https://canva.com   BE A GUEST ON BUY BLACK PODCAST: https://buyblackpodcast.com/podcast-guest FIND BLACK-OWNED BUSINESS DIRECTORIES: https://buyblackpodcast.com/business-directory/ REGISTER YOUR BUSINESS IN YOUR STATE: https://buyblackpodcast.com/register-new-business-your-state/ FIND BUSINESS RESOURCES: https://buyblackpodcast.com/business-resources Connect With Me Email Me Show Feedback: gerald@buyblackpodcast.com Business Questions: questions@buyblackpodcast.com Follow Me on Facebook Personal: https://facebook.com/gwjonesii Fan Page: https://facebook.com/buyblackpodcast Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Follow Me on Twitter Personal: https://twitter.com/gwjonesii Fan Page: https://twitter.com/buyblackpodcast Follow Me on Instagram Personal: https://instagram.com/gwjonesii Fan Page: https://instagram.com/buyblackpodcast Connect With Me on LinkedIn https://www.linkedin.com/in/gwjonesii/

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E-Commerce Retailers strap in and get ready as Courtney Underwood shares the steps - in detail - that it took to build PassportsandPurpose.com. By taking the unusual path of learning to do everything herself so she could effectively delegate later, Courtney learned everything from the psychology of e-commerce to discovering niche audiences to tailoring the voice of your brand. She's handing ALL of that knowledge over to you in this episode! Courtney Underwood is a speaker, mentor, and entrepreneur with a mission to teach people how to value their worth, set boundaries, and create memories that have a lasting impact. She equips both companies and individuals with the necessary tools and resources to discover their strengths and maximize efficiency without sacrificing quality or value. In 2016, she founded Passports and Purpose, an e-commerce retail company that sells travel and affirmation apparel and accessories. Within the first year, she outgrew the platform and expanded the business, adding product lines and multiple languages to satisfy her international customers. Currently, Passports and Purpose is recognized for both high performance, high engagement, and high conversion - metrics that reveal an unparalleled dedication to customer service and product quality. Courtney holds a Bachelor’s degree in Organizational Communication from DePaul University and holds several certifications that point to her years of experience in E-Commerce, Strategic Leadership, Entrepreneurship and Career Consulting. When she is not working, Courtney spends quality time with her family, mentors and volunteers across the Chicagoland area, and travels extensively. Exclusive Offer https://passportsandpurpose.com  Use Discount Code - BUYBLACK5 - Get $5 off any order Use Discount Code - FALLSAVINGS - Get Free Shipping on orders over $75 Connect With Courtney hello@passportsandpurpose.com https://facebook.com/passportsandpurpose https://twitter.com/passportsandpurpose https://instagram.com/passportsandpurpose  https://pinterest.com/passportsandpurpose 

In this episode we talk about what it takes to build and run an elite-level team and how the same principles apply to the military, sports, and businesses.  You will learn the three fundamentals you must master to win championships and how they translate into your day-to-day business operations.  Finally, I share a sneak preview of the online course I'm developing to help entrepreneurs build a strong foundation and frame around their big business ideas. Visit DOPEBusinessplan.com to stay updated!

Apologies...but I had to say no to show notes for this episode.  You can find key points and links from Rohan's interview on Episode 41 here: https://buyblackpodcast.com/podcast/design-million-dollar-online-business-rohan-gilkes/

Certificates of Deposit (CD) Make You Lose Money This is a quick bonus episode for all of you who have downloaded the Buy Black Podcast App!  It's not going to any of the directories so if you know someone who needs this info (and so many of us do), help them download the app on their phone as well. Points We Cover In This Episode What a Certificate of Deposit (CD) is Why Banks Offer Them Why it is a Bad Idea to Put Your Money Into a CD Supporting Concepts: APR: Annual Percentage Rate Compound Interest: Additional return on investment that you get when your principle investment PLUS previously accrued interest are multiplied by your APR Compounding Schedule: How often the interest on your investment or loan is compounded. Daily Monthly Quarterly Semiannually Annually (Most savings accounts compound daily, loans compound monthly, and CD typically compound annually) APY: Annual Percentage Yield APY is the actual rate of return that you receive on your investment based on your interest compounding schedule More simply, how much more money you're getting ABOVE the APR because of Compound Interest Inflation: The rate at which the cost of goods and services increases over time.  This fluctuates and is reported monthly The Numbers Current Best CD Rates 1-Year: 1.8% APR 3-Year: 2.0% APR 5-Year: 2.5% APR In the episode I use the examples of a 1-Year CD with 2.0% APR (not realistic...absolute best case investing scenario), and a 5-Year CD with 2.5% APR (typically only available with minimum $25,000 deposit). Current Inflation Rate Average inflation for 2017 was 2.13%.  I use that number throughout the episode. The Math We use a $1000 tax refund example, putting it into a 1-Year CD at 2.0% Investment: $1000 * 1.02 (100% principle + 2.0% interest) = $1020 Inflation: $1000 * 1.0213 = $1021.30 Net Value Loss of $1.30 ***The person I first discussed this with argued that I wasn't accounting for Compound Interest...so let's work through that*** What About Compound Interest? Compound Interest typically would not apply to a 1-Year CD because most CDs Compound Annually. This means the only time interest would compound on your CD is the day you close it out and retrieve your money from the bank at the end of the year So, in this case, you were promised 2%, and you get exactly 2% interest on your investment at the end...nothing compounded in between Let's assume you got a magical CD that compounds monthly...how would that affect your return? First, your 2% APR will be Chopped Into 12 Equal Bits...one for each month 0.02 / 12 = 0.0016666667 So, your interest would be compounded at a rate of 0.16666667% each month $1000 * 1.0016666667 = $1001.67 (End of January) $1001.67 * 1.0016666667 = $1003.34 (End of February) $1003.34 * 1.0016666667 = $1005.01 (End of March) (Here, you see the benefit of Compound Interest because rather than having a simple return of $1.67 each month based on your original $1000 principle, the return each month gets slightly larger because interest accrual is based on a higher amount that is in your account after each additional accrual.  Because of this, your APY gets higher the more often that your Loan or Investment Compounds) FAST FORWARD $1018.49 * 1.0016666667 = $1020.18 (End of December) Yes, you read that right.  In this scenario compound interest will earn you an EXTRA $0.18 over the year. So, as I said, compound interest doesn't really apply with CDs, especially when you're putting in small money. But Gerald, I'm Big Bank Hank Cool.  I looked at the outcomes for a person dropping $25,000 into a 5-year CD at 2.5% APR. In that scenario, I ignored the fact that the average Long Term Inflation Rate is 3.22%.  Instead, I assumed that inflation would not change AT ALL over the next 5-Years while your money is tied up.  Here's the outcome: $25000 CD, Compounded Annually, 5-Year Term Yields $28285.21 = + $3285.21 Inflation: $27778.36 buys what $25000 bought 5 years ago Net Gain = $506.85 for a 5 Year Commitment of your $25,000 Yes, you gave up access to $25,000 of your money for five years so that the bank could pay you the equivalent of $506.85. Wealthy people don't put money into CDs.  If you want to become wealthy, don't put your money into a CD. Monday, 12 Feb 2018, we will talk about another safe, and much more profitable way to invest your Tax Refund. Thanks for joining me in this Bonus, App Only Episode.  If you have questions about the numbers we ran or want to dig deeper into this subject, go to the contact tab in the app and Email or Call Me. If you haven't already, JOIN the Buy Black Podcast Community Facebook Group and let's continue and grow the conversation there! Talk to you soon!

How much time and money have you dumped into failed Facebook Ads Campaigns?  Don’t blame Facebook!  They’ve built an excellent marketing platform, but as the business owner, YOU have to do your part!  My guest, David W Williams, CEO of Digital Underground Sales & Marketing, is here to teach you why most Facebook Ads Campaigns Fail and how you can avoid expensive pitfalls to make yours profitable. Buy Black | The Voice of Black Business SUBSCRIBE NOW  https://appurl.io/jnj6a662 DOWNLOAD THE APP  https://appurl.io/jnj7wd6n Started off as an Email Marketer [03:45] Built email lists Sold them to other digital marketers Got into facebook ads when they first started around 2013 Started build his business for himself mastering Facebook Ads What makes Facebook Ads so powerful [05:00] If your target audience is over 25, they are probably on facebook It’s the platform with the widest reach…”unlimited traffic” Advertising on websites, there’s a limit to the number of people you can get your offer in front of Facebook makes it easy to start doing ads, but you need a little education to do it effectively Download the Free PDF Highlight Reel! Click here to download David's top Facebook ad campaign tips from the episode. Why do most Facebook Ad Campaigns Fail? [07:00] Most business owners do not know their numbers Going to facebook, spending money on ads, but don’t have Key Performance Indicators setup Most businesses really don’t know who they’re marketing to Their customer avatar is very “thin” Facebook is a great platform, but it doesn’t do the marketing work for you How to identify your Customer Avatar [09:30] This is the “ideal person” that you are trying to do business with Like building a FBI profile, you should have a robust profile of the type of person you are targeting with your marketing How to find the Psychographic Information [11:50] 30-40 years ago you had to do focus groups Today, people tell you everything they think and feel on the internet Find where your customers hang out (blogs, social media), and follow them and observe what they say Sit on blogs and read all of the comments, develop the information trends and find out how you need to target your marketing You must do the front-end marketing work to be successful with back-end advertising Marketing vs. Advertising [16:40] 1954 Video, “Selling to the Negro”: https://youtu.be/04myb2Dzo9Q  Marketers break down the psychology of the black buyer, then sell that information to companies so they know how to get our dollars Marketing is a science, Advertising is a technical practice Marketing is the deep psychological work of figuring out what an audience desires and figuring out how to craft messages that make them react Advertising is specifically choosing how much money will be spent on what ads in what places for what period of time Great Examples of Marketing at work: Nike Just Do It 2018 vs. Dodge Superbowl 2013 [21:30] These two videos are basically the same ad, targeted at different customer avatars Nike - Dream Crazy: https://youtu.be/Fq2CvmgoO7I Dodge - God Made a Farmer: https://youtu.be/AMpZ0TGjbWE How Do You Set Up Your Advertising Campaigns for Success? [24:00] Assuming the numbers are good, the avatar is robust, and your offer is compelling...here are the next steps: Run a page post engagement ad first Facebook doesn’t see your ad as an ad...it sees it as content Facebook will reward you for compelling content by lowering ad costs Want to get social proof of Likes, Comments, and Shares so that when the ad runs later, Facebook will see it as compelling content and lower the costs Run a conversion focused ad at a later date What are the different types of Facebook Ad Campaigns that you can run? [26:15] Do you want sales or do you want exposure? As a new advertiser, focus on sales, engagement, or lead generation Facebook has in internal lead tool called Lead Pages Stay focused on those few Always have a Facebook Pixel Embedded in your Website [29:00] Here are a few good Wordpress Plugins to make embedding a Facebook Pixel easy Insert Headers and Footers Facebook Pixel by PixelYourSite WP Facebook Pixel Pixel Caffeine (Used by BuyBlackPodcast.com) Facebook Conversion Pixel Questions from the Live Audience Follow the Buy Black Podcast Fan Page on Facebook to be part of our next LIVE Broadcast!!! Check out the video on YouTube: https://youtu.be/p8q149obKtU Are video ads better converting than content-only ads? [30:45] “There’s no such thing as better or worse.  It’s all based on testing” Test Video vs. Slideshow vs. Static Image Use whichever converts best All of this activity needs to be based on your KPIs (Key Performance Indicators) What is the minimal amount of money to put into initial split-testing? [32:45] Facebook ad traffic is always going to be greater than zero When you’re building your business, you have to build it to withstand paid marketing If ad spend with no conversions will put you in the poor house, that’s a bad business model My first ad for my greeting cards got tons of likes but nobody responded to the call to action to buy. [34:20] Getting engagement on the front end is really good. Wait until later to do the conversion ad You can specifically retarget every person who engaged with the ad (liked, commented, or shared), and ask questions about why they didn’t buy or give them a second opportunity to buy Even when people know and like you, they won’t buy immediately on Facebook because people aren’t there to buy products When you’re generating likes and shares, would you suggest inviting people who show interest into a private page that focuses on your products or services [35:50] Yes, this is a good idea.  Anything you can do to warm that person up to your business and brand is going to help you in the long term About Digital Underground Marketing Our goal is to help you craft the perfect offer for your perfect customer and run profitable marketing campaigns Full Marketing Campaign Management Online courses How-to videos 1-on-1 coaching Connect with David Website: http://dusalesmarketing.com Email: davidwilliams@dusalesmarketing.com   Facebook: https://www.facebook.com/profile.php?id=1242115300   LinkedIn: http://www.linkedin.com/in/davidwwillams/ YouTube: https://www.youtube.com/user/TheFirmTakeOver/featured?view_as=subscriber EXCLUSIVE OFFERS FOR YOU Facebook Ads for Small Business Online Course DISCOUNT CODE: OFFER57 Contact David directly on Facebook to request the link to the course #1 Piece of Advice for Buy Black Podcast Listeners [50:00] Black Business Owners need to start linking up with other people and having conversations about business You don’t have to be trying to sell each other anything, just raising each other’s knowledge and competence Check out The Digitial Collective (Formerly The Digital Feel Good) A collective of experienced business and marketing coaches who collaborate to help each other and our clients elevate the success of our businesses https://www.facebook.com/groups/510759959337496/ Resources BEST FREE ONLINE BOOKING SOFTWARE: https://10to8.com/signup/?token=buyblack-p&utm_source=buyblack-p&utm_medium=share BUILD YOUR AD AND SOCIAL POST GRAPHICS FREE: https://canva.com   BE A GUEST ON BUY BLACK PODCAST: https://buyblackpodcast.com/podcast-guest FIND BLACK-OWNED BUSINESS DIRECTORIES: https://buyblackpodcast.com/business-directory/ REGISTER YOUR BUSINESS IN YOUR STATE: https://buyblackpodcast.com/register-new-business-your-state/ FIND BUSINESS RESOURCES: https://buyblackpodcast.com/business-resource-link-directory/ Connect With Me Email Me Show Feedback: gerald@buyblackpodcast.com Business Questions: questions@buyblackpodcast.com Follow Me on Facebook Personal: https://facebook.com/gwjonesii Fan Page: https://facebook.com/buyblackpodcast Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Follow Me on Twitter Personal: https://twitter.com/gwjonesii Fan Page: https://twitter.com/buyblackpodcast Follow Me on Instagram Personal: https://instagram.com/gwjonesii Fan Page: https://instagram.com/buyblackpodcast Connect With Me on LinkedIn https://www.linkedin.com/in/gwjonesii/

You want the world to see you at your best, but your bank account is not cooperating. No problem. Tyron Cutner, founder of WellDressedAcademy.com, will teach you how to dress sharp starting with the clothes you already own.  Stop wasting money on new clothes and start taking control of your image without breaking the bank! SUBSCRIBE NOW  https://appurl.io/jnj6a662 DOWNLOAD THE APP  https://appurl.io/jnj7wd6n [04:25] A Hard Look in the Mirror Girlfriend cheating Decided to change image Started wearing professional clothes everywhere People started looking at me differently “I started to see myself differently” [07:28] From Bus Driver to COO in a Few Short Months On the road working for Greyhound...lots of time to think but no opportunity to act Would drop back into his comfort zone when he returned home The cheating incident gave him the motivation to make new moves A friend, CEO of a non-profit organization, noticed the change and offered Ty the COO job [09:10] New Circles, New Opportunities Started going out more, “I wanted people to see me” Got more invites to higher level events Friends want to bring me around...I make them look good around THEIR friends Shortly thereafter, Ty started teaching his friends how to dress as sharp as he does He decided to create the Well Dressed Academy [17:00] The Keys to Dressing Sharp Take lessons from The Godfather Being sharp is about fit, not fashion Emphasize masculine body features Big chest Wide back Larger feet Bigger hands Your clothes need to frame you properly to accentuate your best attributes [20:25] Choose Classic Men’s Styles over Fashion Trends Take lessons from Frank Sinatra, Winston Churchill, Al Capone Classic style has not changed in the last 100 years Whatever body style you have, there are classic style clothes that will make you look good Invest in clothes that will never go out of style Have your clothes tailored to frame you properly Fit close to your body without being tight “Close, but comfortable” [25:15] How to Look Sharp Without Breaking the Bank “Having money doesn’t make you sharp” It’s all about the knowledge first...fit over fashion “Start with the clothes you already own” Get them altered or tweaked to fit your body perfectly “Get comfortable wearing those clothes when it’s NOT necessary” To look sharp, you have to believe you’re sharp Questions from the Live Audience [31:00] Do you help with women who want to help their men dress better? Best thing you can do is introduce him to Ty and/or Ty’s content.  A woman can help with fashion, but a man must take control of his own image.  Ty teaches men to take control of their image first.  Then, you can help him find and wear fashionable clothes that fit properly. [33:15] What do you do when your body is transitioning? “You want to have clothes that fit the body you have now” Find the clothes you have that fit you best, and get them altered to fit you properly until your body can stabilize You never want to wear baggy clothes - subconsciously, it makes you look like you’re wearing someone else’s clothes People don’t know “the rules” of men’s clothing styles, but visually they can tell when you are breaking the rules because something just looks off [37:05] Do you work with teens and young men to help them dress for success? In the process of building out the Well Dressed Academy membership site for people who do not want 1-on-1 coaching Young men can learn these skills early to help open doors Teachers Coaches Counselors College Jobs People want to help young people who look like they care about themselves and their futures [41:20] About Well Dressed Academy “My goal is to help you become the sharpest in the room...any room.” 1-on-1 coaching Online courses How-to videos Group coaching cohorts Most guys reach out because they feel something is missing in their life Connect with Ty Email: tycutner@gmail.com Facebook: https://facebook.com/tyron.cutner LinkedIn: http://www.linkedin.com/in/tycutner/ Instagram: https://www.instagram.com/tycutner/ [46:30] #1 Piece of Advice for Buy Black Podcast Listeners “Your appearance matters” “How you dress tells people how you feel about yourself in that moment” “For every door you want to walk through in life, there is a person holding the key to that door...and you never know when you’re going to meet them” “Be prepared” Resources BEST FREE ONLINE BOOKING SOFTWARE: https://10to8.com/signup/?token=buyblack-p&utm_source=buyblack-p&utm_medium=share BUILD YOUR ENTIRE ONLINE BUSINESS FAST: https://kartra.com BE A GUEST ON BUY BLACK PODCAST: https://buyblackpodcast.com/podcast-guest FIND BLACK-OWNED BUSINESS DIRECTORIES: https://buyblackpodcast.com/business-directory/ REGISTER YOUR BUSINESS IN YOUR STATE: https://buyblackpodcast.com/register-new-business-your-state/ FIND BUSINESS RESOURCES: https://buyblackpodcast.com/business-resource-link-directory/ Connect With Me Email Me Show Feedback: gerald@buyblackpodcast.com Business Questions: questions@buyblackpodcast.com Follow Me on Facebook Personal: https://facebook.com/gwjonesii Fan Page: https://facebook.com/buyblackpodcast Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Follow Me on Twitter Personal: https://twitter.com/gwjonesii Fan Page: https://twitter.com/buyblackpodcast Follow Me on Instagram Personal: https://instagram.com/gwjonesii Fan Page: https://instagram.com/buyblackpodcast Connect With Me on LinkedIn https://www.linkedin.com/in/gwjonesii/

We both know you have at least one book inside of you...probably more.  It’s time for you to let it out and share it with the world. My guest, Edd Far, answered the call and released two poetry books this year.  His latest, “Normal Thoughts from a Random Mind, Vol. 2”, hit shelves last month. During our conversation, Edd shared tools (like Amazon’s “Createspace”), tips, and secrets that you can use to write your book, market it on social media, and build your self-publishing empire. Edd Far is a Writer from NYC who believes the key to happiness is finding your Purpose and Making that Your Passion. He also illustrates Children's Books, Works in Sales, and has a Private Tutoring Business for people ages 18 and over. When Ed is not working, he's going to Concerts, Museums, Parks, and learning at least one new fact each day. Thanks for the Platform. Links: Normal Thoughts from a Random Mind Series: https://www.amazon.com/gp/bookseries/B07J5HP9HR/ref=dp_st_1983642851 Top Nine Best Places to Self-Publish Your Book: https://thepennymatters.com/best-self-publishing-sites/ Edd Far Author’s Page - Facebook: https://www.facebook.com/EddFarAuthor/ Follow Edd on Twitter: https://twitter.com/edfarquharson42 Find Edd on Instagram: https://instagram.com/eddzartworrld

Your business should be a reflection of your true self. Learn practical self care tips to embrace your reality, tap into your purpose, and live in HEALTHY prosperity with my guest, Life Coach and Spiritual Healer Avalaura Gaither. 3 Key Points: Your business should be a reflection of you.  “If your mind ain’t right, your business ain’t tight!” Give yourself permission to RELAX.  If you’re incapable of doing that (Like Myself) connect with a Life Coach, Spiritual Healer, or guide who can help you. Self Care is the best Health Care! Sponsors Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: You Need a Life Coach - Learning Entrepreneur Self Care w/ Avalaura Gaither Avalaura’s #1 Piece of Advice: "Self Care is the best Healthcare!  If you're practicing self care, that is the best thing that you can do for yourself, for your business, for your family...for everybody!" [02:45] Interview begins. [06:15] From total job dissatisfaction and depression to the retreat that changed Avalaura’s outlook [09:00] Taking the “Red Pill” - Avalaura’s 6-month Healing Sabbatical [20:00] What it looks like to be “existing” but not really LIVING [25:00] What it looks like to be living in your SUPER SOUL SUCCESS [34:10] Back from break - The Origins of Avalaura’s Healing Center [36:35] How Avalaura took ownership of her niche in the Life Coaching Industry Power Quote: “If Your Mind Ain’t Right, Your Business Ain’t Tight” [48:15] Doing the work to find your core BEFORE building your business Your business should be aligned with who you are as a person [30:00] Keys to the reflection process for business owners and entrepreneurs Get Avalaura’s Book - BLISS - http://spiritualsage.net/1466-2/ [35:00] Meditation & Self Care - Most people don’t know how to meditate correctly [40:00] Avalaura’s process for Guided Meditation & Progressive Relaxation Connect with Avalaura Avalaura Healing:  http://www.avalaura.com   Facebook: https://www.facebook.com/AvalaurasHealingCenter Twitter: https://twitter.com/HealerAvalaura Instagram: https://www.instagram.com/healeravalaura/ YouTube: https://www.youtube.com/user/avalaura2005 LinkedIn: https://www.linkedin.com/in/avalaura/ Email: avalaura@avalaura.com Call: 301-458-0335 Buy Black Podcast Exclusive Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App:       iPhone/iPad      | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :      Facebook      | Twitter      | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor?

Your Startup is your baby! It’s hurts to find out that the customers you’re targeting don’t really feel it the way you hoped they would. My guest, Daniel Abaraoha shares his experience reading market signals in the ethical apparel niche and explaining how he planned his pivot. Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voices of Black Business: How to identify if your startup needs to pivot. Daniel’s #1 Piece of Advice: Hold Black Businesses Accountable.  We are just as much a part of the economy as every other business.  We need your feedback...we need your help to continue to get better and stronger. [03:10] Interview begins. [06:45] Daniel’s first signal to take a step back and regroup. Casa Libre shuts down. [08:30] Vita’s clarified mission and market position [12:00] Daniel’s plan to pivot Vita Shoes to speak directly to his target consumers. [13:20] Doing market research; connecting with retail store fashion buyers [16:30] Reading the market signals and planning the pivot. [22:30] To pivot, you have to keep one foot planted.  Your startup can shift direction without completely abandoning its original [30:30] The challenge of getting your target customers excited and engaged with your brand. [36:00] La Vita e Bella Drive 2018 - Campaign for Hope October 1-31, $10 of Each Purchase goes to Dallas Hope Lodge Project https://www.cancer.org/treatment/support-programs-and-services/patient-lodging/hope-lodge/dallas.html Learn more and Buy Your Vita Shoes at http://vitashoesco.com. Buy Black Podcast Listeners use the code “BUYBLACK” to take 10% off your purchase [45:30] Daniel’s favorite tool is Boomerang...a Gmail scheduling plugin Boomerang Mailchimp saves him time and energy sending emails to his previous customers Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App:       iPhone/iPad      | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :      Facebook      | Twitter      | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart

When you're looking for specific advice on starting a business, it can be a pain searching through blogs and podcast archives to find exactly what you're looking for. That's why I did it for you! This episode captures some of the best tips from our experts for building a successful business online! From finding an idea to marketing, search engine optimization, and capturing repeat business, this episode has everything you need to get started! Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart Get your Questions Answered in our monthly Q&A episode. Send yours to: questions@buyblackpodcast.com 3 Key Points: Don’t put too much energy into trying to find the perfect business idea.  Create a solution for a problem you have and sell that. Do the work up front to make sure your business idea is worth pursuing.  Have a set of standards your idea must pass before you invest time and resources into it.  Build a beautiful front end landing page with good SEO principles to draw in your initial audience. Marketing doesn’t always have to cost dollars and cents.  Creative social media strategies can help you land influencer support for free.  If you already have customers and an email list, remarketing to those people is a free way to immediately increase sales. Sponsors Mike D’s BBQ – My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Sign up for the ADDIE for Entrepreneurs Online Course Building Webinar HERE: https://10to8.com/book/skpruw-free/546647 EXCLUSIVE BUY BLACK PODCAST LISTENER DISCOUNT – 25% OFF $97 Only $73 Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voices of Black Business: Best Tips for Building a Successful Business Online [07:00] Solve the problem you have and sell it to other people who have that same problem. Nneka Brown-Massey, Innovative Supplies Worldwide, Inc. https://innovativesupplies.net [11:00] Use your unique intersection of skills to create a product or service that few other people would be able to conceive. Jamille Robinson, Phoenix Deep Rooted Organics https://phoenixdeeprooted.com [19:55] Find a low-overhead business opportunity selling products that people are already buying.  Drop shipping and Amazon-based e-commerce are great options. Rashida Hawthorne, Glambulb https://glambulb.com [26:45] Four Go/No-Go Criteria for green-lighting a business opportunity Rohan Gilkes, Innclusive & Launch27 https://launch27.com [34:30] Fundamental tips for good Search Engine Optimization (SEO) Darrin Marion, Ratel SEO https://ratelseo.com [42:30] Get influencers (athletes & entertainers) to market your products for you! Jamel LeBranch, Faith Is Fuel Shades https://fifshades.com [51:20] Don’t overlook the value of having repeat customers.  Constantly acquiring new customers is a losing proposition. Thierry Augustin, E-Commerce Marketing Strategist https://thierryaugustin.com [54:45] The Three Steps for Email Marketing Success Thierry Augustin, Stellar Emails https://stellaremails.com Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App:       iPhone/iPad      | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :      Facebook      | Twitter      | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart

The most important asset that any of us has is time.  It’s the only thing that we can never create more of, and once it’s gone there is nothing we can do to change the way it was used.  Most people spend a third of their time creating income to sustain life. What if you could create Passive Income instead?  Take back your time and spend it with the people and doing the things you love.  My guest, Terry Washington Jr. teaches us how in this episode and in his forthcoming book, The Purpose and Supremacy of Passive Income: The Secrets to Financial Freedom Without Quitting Your Job. Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart Get your Questions Answered in our monthly Q&A episode. Send yours to: questions@buyblackpodcast.com 3 Key Points: You don’t have to be great to get started, but you do have to start to be great! People don’t remember what you did for a living.  They remember who you helped. Your great great great great great grandchildren will be able to find out every detail about you just by doing a simple search.  What are you leaving for them to find? What will your legacy be? Sponsors Mike D’s BBQ – My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: Create Passive Income and Take Back Your Time Terry’s #1 Piece of Advice: Hold On! A Change Gone Come [02:00] Interview begins [05:15] Six Keys to Move from Survival to Success [07:30] Conquering fear to start chasing the dream [10:00] “You don’t have to be great to get started, but you do have to start to be great” [13:15] Recognize your real enemy...and defeat him. [17:35] Back from ad break The Purpose and Supremacy of Passive Income [18:30] I’ve got a great job.  Why should I care about passive income? [20:00] There’s a problem if the bulk of your income stops if you stop working [22:00] Build passive income part-time [24:00] Your greatest asset is your time.  What is your time “Mount Rushmore”? Extremely low startup costs Get your time back Spend time around inspired people [27:30] Give network marketing a serious look if you want to build passive income   Puts the 20th Century business model in the backseat   Puts you in position to change your legacy [35:15] Leaving your legacy [38:30] Moving past the traditional retirement mindset Connect with Terry Who is Chevan Baker: https://www.terrywashingtonjr.com/ Facebook: https://www.facebook.com/TRWjr.TerryWashington Instagram: https://www.instagram.com/terryrwashington/   LinkedIn: https://www.linkedin.com/in/trwjrterrywashington/ Email: terrywashington@ymail.com   Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App:       iPhone/iPad      | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :      Facebook      | Twitter      | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe:      Apple     | Google     | Spotify     | Stitcher     | iHeart

So you want to run your own business? Great! Don’t let fear keep you from getting started.  In fact, you should get comfortable being UN-comfortable! In this episode, learn the five critical behaviors used by successful business leaders to stand out in the marketplace. Subscribe:      Apple     |     Google     |     Spotify     |     Stitcher     |     iHeart Get yours Questions & Answered in our monthly Q&A episode.  Send yours to: questions@buyblackpodcast.com Sponsors Mike D’s BBQ – My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: Five Critical Behaviors of Successful Business Leaders w/ Chevan Baker Chevan’s #1 Piece of Advice: Don’t second guess yourself! You can accomplish anything! [03:10] Interview begins [04:00] The Tech Blog & The Senior Project [13:30] The Value of Evergreen Content [21:50] Back from Break Five Critical Behaviors of Successful Business Leaders [22:10] Build genuine relationships and strong networks Always carry business cards and give them out generously Work on your elevator pitch...always be ready to talk about your business Shoot your shot!   Always be open and receptive to the moment - go where the people are Be genuinely curious Don’t be afraid of the challenge Be a real leader - to control your path you must make the key decisions [31:40] Control the path you walk.  Take ownership of your destiny Look at yourself as a CEO Present yourself on purpose...all the time.  Even down to the way you answer your phone The only failed opportunity is a missed opportunity.  Be prepared for the moment and step into it [35:40] Take advantage of every opportunity that is presented to you [47:10] The Cold Shower Theory [40:50] Get Comfortable Being UN-Comfortable We are biased toward our own ideas People will also tell you what you want to hear...don’t believe them Pay attention to the data Pay attention to what customers actually DO when they visit your site or walk through your door Use https://trends.google.com to see what people are searching for… [55:10] Google Trends Search Term Analysis Use Case Example [48:30] Watch and Listen to Your Audience - Really Listen to Learn What They Want Connect with Chevan Who is Chevan Baker: www.chevanbaker.com Web & Mobile App Development: www.1place4tech.com Social Comedians Content & Branding: www.somethingtolaughat.com Twitter: https://twitter.com/chevanbaker LinkedIn: https://linkedin.com/in/chevan-baker-ba555955 Email: chevan.baker@chevanbaker.com Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App: iPhone/iPad      |     Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :       Facebook      |     Twitter      |     Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe:      Apple     |     Google     |     Spotify     |     Stitcher     |     iHeart

One of the worst feelings in the world for a creative person is having some version of writer’s block.  Blogger, poet, author, painter, podcaster, student, business owner, or entrepreneur; your preferred creative medium doesn’t really matter. We’ve all had to overcome this beast at one point or another.  In fact, I’m working through a pretty stubborn block as we speak so I decided to lean into the problem and share with you my 10 Best Practices to Quickly Overcome Writer’s Block. (Hint: #10 is to create a piece of content about overcoming writer’s block...but SHHH! Don’t tell anyone.  I don’t want to ruin the surprise) Subscribe to Buy Black Podcast Apple     |     Google     |     Spotify     |     Stitcher     |     iHeart Submit a question for our new monthly Question & Answer episode to: questions@buyblackpodcast.com Sponsors Mike D’s BBQ - My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! 10to8.com - The Free Online Booking Software that comes with Batteries Included! https://buyblackpodcast.com/10to8 Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode.** Today’s Voice of Black Business: 10 Best Practices to Quickly Overcome Writer’s Block [08:30] I Had Big Plans to Do Great Things Have you ever had one of those weeks that started out great but by Tuesday, everything was completely off track.  That’s exactly what just happened to me. I just knew this was going to be a productive seven days. I had plenty of appointments but not so many that I felt overwhelmed.  I was ahead of schedule on releasing a few key pieces of solid content. Most importantly, I had blocked off the first two days of the long Labor Day Weekend to create and publish back-to-back podcast episodes to give my listeners plenty of content that would carry them through the holiday and into next week.  I was sure I had it all lined out, but Murphy (with his stupid law) had me dead in his sights! [13:30] Suddenly It All Went Downhill Saturday morning, a technician came to my house to upgrade our internet package from 40mb to 1gb speed.  The process went smooth enough and my internet was blazing in no time. As soon as the tech left, I began the process of connecting all of our devices to the the new Wi-Fi network.  For my office desktop PC, I had the brilliant idea to connect it directly to my Wi-Fi range extender via ethernet cable to create a more stable connection. When I moved the PC to access the ethernet port in back, I somehow pulled one of the video cables which caused a disconnect inside the PC.  The motherboard completely stopped recognizing my graphics card. Fifty troubleshooting attempts and 14 HOURS LATER, I managed to get the motherboard to read the graphics card again.  Great! There went Saturday. [16:35] The Final Straw It’s cool, I may have lost Saturday, but Sunday, I’m goin’ in!  NOPE! Sunday, I’m goin’ OFF! As in, the internet customer service because their defective “top-of-the-line” modem stopped working overnight!  I had NO internet, like NONE. And you guessed it, there are no techs on call or stores open on Sunday...and Monday is a holiday. No internet until TUESDAY...and the tech tried to tell me I they couldn’t get a modem to me until WEDNESDAY!  Oh, that was IT! I was done! Escalate me to a MANAGER NOW! [21:45] From Resolution to Writer’s Block After securing an early Tuesday morning tech appointment and guarantees of bill proration and credits I reconnected my old, slightly slower (and I do mean slightly...could have done without the new modem in the first place...

Do you know the difference between a “customer” and a “client”?  If not, don’t worry! I struggled with understanding the nuance for a long time in my consulting career.  In today’s episode, we’re going to examine the definitions of customers vs. clients, and lay down five key actions you can take to build business relationships that are more than transaction deep. Subscribe to Buy Black Podcast Apple     | Google     | Spotify     | Stitcher     | iHeart Submit a question for our new monthly Question & Answer episode to: questions@buyblackpodcast.com 3 Key Points: Know the difference between Customers vs Clients: Customers come to your business to get a product or a service.  Your relationship is transaction-based. Loyal customers will happily patronize your business again and again, but that doesn’t make them clients.  Client relationships typically feature and exchange of value based on a trust relationship and demonstrated expertise. Become the Concierge: Everybody claims to “know a guy who knows a guy”.  You want to be THAT Guy (or Gal)! Build a strong and diverse professional network and always look for opportunities to refer your customers to other people who can solve their problems.  Not only does this increase your personal value in their eyes, but your peer business relationships grow stronger because of your referrals! DJay Reace and Oliver M. Fitzpatrick have some great techniques for building professional networks! Have a Coaching or Consulting Offer Ready: If you build real relationships with your customers, many of them will ask for more access to you and your expertise.  You NEED to be prepared for this with a structured coaching or consulting offer! Take the time, while you have it, to put together a basic offer for your services and have an agreement in your file library.  There is no shortage of coaching/consulting agreement templates available on the web, but here’s the one that worked best for me Templates for Coaches. Sponsors Mike D’s BBQ - My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! 10to8.com - The Free Online Booking Software that comes with Batteries Included! https://buyblackpodcast.com/10to8 Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode.** Today’s Voice of Black Business: Five Steps to Convert Customers into Loyal Clients Gerald’s #1 Piece of Advice: Show that you care about THEM...not their money! [04:30] Define clients and customers Customers buy a goods or basic services from your business Clients typically purchase professional services from a business or individual Customer transactions usually involve immediate value exchange Client transactions usually involve value exchanged over time for expertise Customer examples Gym memberships Cars Cell phones Car washes Pet supplies Client examples Personal training client Referred Car Salesman Exclusive Cell Phone Salesman Personal Car Detailer Pet care and grooming specialist What’s the difference in those scenarios? Not associated with advanced degrees or professional certifications Demonstrated expertise Personal relationships Mutual trust and respect [09:45] Stories Car clients who followed me to AT&T Small businesses who only purchased new phones through me Your mission - Expand your relationship with customers...turn them into CLIENTS! Five Steps to Convert Customers to Loyal Clients [15:15] Deliver unexpected expertise Listen intently to your customers Sniff out the underlying questions or concerns they have Provide answers or solutions proactively Become a concierge for your customers Be “the guy who knows a guy”: take every opportunity to refer a customer to someone who can solve their problems not directly related to your business [16:50] Connect them with the people and resources they need Give them your contact information, and take calls free for a limited time (This mainly applies to entrepreneurs whose business model is not already based on client service) Once your customers have experienced the value of having access to your expertise, present them with your coaching or consulting offer [17:58] Make yourself available to them away from the office (tip-toe this delicate line) People expect to PAY for the value they receive In this case, the “neighbors” are your different types of relationships with customers, clients, friends, and family The “fences” are the agreements (preferably written) that separate those relationships into neat buckets The phrase, “good fences make good neighbors” can be modified to apply here Your coaching or consulting relationship needs to be set apart, structured with an agreement, and paid in full I didn’t feel right charging him He didn’t feel right picking my brain for an hour at a time for free...so he ghosted...for months Don’t undervalue your services. If you don’t know how to set your rates, start with a round number and adjust to the market $100/hr or as a flat fee is a good starting point for most entrepreneurs Bottom line, charge people for the value you provide. A good friend or client wants to pay what you’re worth I learned this lesson first hand, almost lost a friend & client [20:45] HAVE A COACHING OR CONSULTING OFFER READY! You have got to charge clients for your services In many cases, you should charge a premium But, regardless of how much your clients pay you, the money is simply the key used to unlock the door to your expertise You genuinely solve or help them solve their problems You remove stress and simplify your client’s life You put their happiness, and well-being at the forefront of your relationship...always Real VALUE is created and transferred in two ways [30:35] Prove that you care about them, not their money Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories...Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App: iPhone/iPad | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast : Facebook | Twitter | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe to Buy Black Podcast | The Voice of Black Business Apple     | Google     | Spotify     | Stitcher     | iHeart

Too many businesses struggle and eventually fail because they don’t have repeat customers.  In this episode, my guest Thierry Augustin teaches us how list building and an attentive email remarketing strategy can increase your ecommerce revenue ten-fold in less than 30 days!   Subscribe to Buy Black Podcast Apple     | Google     | Spotify     | Stitcher     | iHeart Submit a question for our new monthly Question & Answer episode to: questions@buyblackpodcast.com 3 Key Points: Most companies lose money acquiring new customers. It doesn’t matter how many new sales you make if you’re losing money on every transaction.  Put your energy toward email list building and nurturing relationships with your existing customers. Leverage great, relevant content to keep your customers engaged.  Email marketing campaigns are a continuous value exchange.  Deliver content that keeps the conversation going, builds trust with your customers, and shows that a long relationship with your company will enhance their lives.   Intentions don’t matter. Segment your email list based on customer behaviors! Personalize your remarketing campaigns. Focus on customers who engage with your emails and your content.  Most importantly, give special attention to the ones who continue to buy your products. Sponsors Mike D’s BBQ - My good friend, Mike De Los Santos makes some of The World’s Best Barbeque Sauce!  Don’t just take my word for it. Check out the growing list of awards Mike’s sauces and rubs are racking up! Get your Labor Day grill on point with The Best BBQ Sauce in North Carolina, 2017! Visit https://buyblackpodcast.com/bbq to Make Your Order Now! Use the code BUYBLACK to get FREE SHIPPING and an EXCLUSIVE GIFT with your purchase! Throw Some D’s On It! Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: Stop Ignoring Your Customers! List Building + Email Remarketing = MORE REVENUE w/ Thierry Augustin Thierry’s #1 Piece of Advice: Get Started! [02:25] Interview begins [03:20] Thierry started in medical school, then realized that his passion was in writing, ecommerce, and marketing. Med school fast track Travel, work, health industry Writing Fashion startup Got hooked on e-commerce and online marketing They were able to leverage content very well through email marketing [06:00] Built niche consulting business in List Building & Email Remarketing Social Media Marketing versus Email Marketing You don’t own the social media platform All of your traction and followers can be gone at the drop of a hat You do own your email list You can market to anyone on that list for free any time you want Email marketing and remarketing How to segment your list Capitalize on repeat customers What to offer in exchange for email address [11:00] Don’t be a jack of all trades.  Why Thierry decided to niche down to email marketing rather than being a general consultant. [12:45] The components of a great email marketing campaign Promotional strategy Great offers Behavioral List Segmentation Intent doesn’t matter What do customers actually do? Consistency of communication Keep your promises “Done is always better than perfect” [17:20] The Value of the Repeat Customer (avoid the shiny object syndrome) Most companies lose money on new customer acquisition Most customers don’t become profitable until their second or third purchase List Building is essential to getting a customer into your funnel and keeping them there as long as possible so they continue to make purchases Focus email remarketing on customers who are most likely to make new purchases [24:20] How do you get people to exchange their email for something of value that’s not tied to a product purchase? Create & offer great content Make a relevant tie-in to the products you sell Build automation into your email marketing campaigns Personalize the experience, email list building is customer relationship building Articulate the value of the relationship, your company, your team, and your products throughout the campaign [32:00] Back from Sponsor Break [32:30] Thierry’s Rules for Running an E-Commerce Business Sales and Marketing go hand in hand You must have a marketing budget if you want to succeed “Customer retention is way cheaper than customer acquisition” Have a back-end already in place before you launch your business Keep the conversation going after the initial purchase Every transaction is really an exchange in value [34:35] Mastering the value exchange - a case study from the vintage makeup industry [38:00] Thierry’s Secrets to Email Marketing Success Create bundles...increase the customer’s average spend Build recurring revenue models Subscription Automation Personalize the experience for your customers This is where it really helps to understand your customers’ behavior Provide them with content and offers that you know they are interested in based on the things they have done before rather than treating all members of your list as one group [42:15] StellarEmails.com - How Thierry’s Company can help you Outsource the learning curve The Stellar Emails team handles the full process for your business Monthly cost - starts at $1000/month No long-term commitment Clients have achieved up to $150,000 increased revenue in the FIRST 30 DAYS just from effective email remarketing! [50:00] Thierry’s biggest challenge has been admitting when he needs help and hiring someone to provide that help.  Shifting from the role of “doer” to “leader” is consistently one of the hardest things for entrepreneurs to do [52:40] Thierry’s favorite time-saving tools #1 most important is a Notepad & a Pen - Don’t miss out on all the wisdom in the world around you! Asana - “Asana helps you coordinate all the work your team does together. So everyone knows what needs to get done, who’s responsible for doing it, and when it’s due.” Thierry’s Exclusive Offers for the Buy Black Podcast Community Hire Stellar Emails. No Commitment, businesses can start for as little as $1,000/month https://stellaremails.com   Want to learn the core elements of email marketing? Sign up for the Inbox to Income online course for self-starters! Use the coupon code BUYBLACK2018 and get a $50 discount https://thierryaugustin.podia.com Connect with Thierry Twitter: https://twitter.com/taugustin_ LinkedIn: https://linkedin.com/in/thierryaugustin Instagram: https://instagram.com/thierryaugustin Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories...Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Download the Buy Black Podcast App:       iPhone/iPad      | Android Join our Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast :      Facebook      | Twitter      | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe to Buy Black Podcast | The Voice of Black Business Apple     | Google     | Spotify     | Stitcher     | iHeart

In this episode, Pam Sam teaches us about myEcon, the Black-Owned Network Marketing Company dedicated to empowering people, families, and communities  through financial literacy.   Subscribe to Buy Black Podcast | The Voice of Black Business Apple     | Google     | Spotify     | Stitcher     | iHeart Submit a question for our new monthly Question & Answer episode to: questions@buyblackpodcast.com 3 Key Points: The easiest way to build wealth is to decrease the amount of money going out of your home and redirect it toward debt reduction and financial investments. Financial literacy is one of the most powerful tools to pull individual people, families and entire communities out of poverty.    Aside from being Black-Owned, myEcon separates itself from other network marketing companies by helping its members build wealth in a multitude of ways beyond simply recruiting and selling products.  The majority of potential income streams only benefit the individual member rather than that person’s entire “upline”. Sponsors 10to8.com - The Free Online Booking Software that comes with Batteries Included! https://buyblackpodcast.com/10to8 Show your support for Buy Black Podcast! Become a Patron and gain Exclusive Access to behind-the-scenes and original content! PLUS get a shoutout on our new monthly Ask the Experts Q&A Episode! https://buyblackpodcast.com/patreon Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: Why myEcon? Understanding Financial Literacy Network Marketing w/ Pam Sam Pam’s #1 Piece of Advice: Prioritize Financial Literacy for Yourself and Your Children. Make A Financial Plan Early in Life & Update it Often! [02:15] Interview begins [02:55] Pam has a background in Business Administration & Marketing. She left her corporate job to open a franchise that helped people buy houses. She left that franchise to become a Financial Advocate / Activist and, shortly thereafter joined myEcon. [06:30] Why myEcon is good for the community: it empowers people with information they need. [08:30] myEcon strategies to reduce your tax burden and redirect those savings to debt reduction and investments Use the tax code to benefit you as a small business owner and investor myEcon members are independent contractors...a.k.a...business owners Updating W-4 to reflect that you are a business owner with expenses Reduced tax burden is redirected toward investments [13:00] What happens when you sign up for myEcon Your website setup Restructure your W-4 Use tools to identify your Freedom Number The Cash Back Mall Financial Literacy Training Series [26:25] ***Ad Break Ends*** [27:50] What makes myEcon DIFFERENT from other network marketing companies? Doesn’t rely solely on recruiting to make money Doesn’t require you to purchase products each month (auto-ship) to be part of the organization Very low overhead, very few salaried employees The savings are reinvested into paying commissions to members Can become a millionaire without being a great recruiter or salesperson Follow the financial literacy strategies of tax burden reduction, debt reduction, investments “It’s like a coat. It can fit around anything!” - Keep your day job [35:45] Pam’s experience with myEcon - from the beginning to today… Connect with Pam https://www.facebook.com/pam.sam.5 https://pamsam.myecon.net Try the myEcon Cashflow Manager FREE - https://pamsam.myecon.net/cfm/ Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories...Directory! 200+ Business Building Resource Websites Link Library Productivity Apps for Entrepreneurs Join the Voices of Black Business Community Download the Buy Black Podcast App: iPhone/iPad      | Android Join the Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast : Facebook | Twitter | Instagram Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe to Buy Black Podcast | The Voice of Black Business Apple     | Google     | Spotify     | Stitcher     | iHeart

In this episode, I breakdown the the reasons behind and benefits of rebranding the show from “Buy Black: Build the New Black Wall Street” to “Buy Black Podcast | The Voice of Black Business”. Subscribe to Buy Black Podcast | The Voice of Black Business Apple | Google | Spotify | Stitcher | iHeart 3 Key Points: Rebranding made it easier for the show to get found by people searching the keywords “black business” and “black entrepreneur” Rebranding put Buy Black Podcast into a stronger, more authoritative position in the marketplace   Rebuilding the website made it easier for the great, exclusive resources we’ve aggregated at https://buyblackpodcast.com to be found and used by the people who need them Voices of Black Business Show Notes **Click any timestamp to jump directly to that point in the episode.   Today’s Voice of Black Business: Brand New Rebranding Episode for the Buy Black Podcast Brand   [00:03:10]Acknowledgements & Appreciation to Listener Bryonna, who pushed me to rebuild the Buy Black Podcast website Why Rebrand the show? [08:30:00] To Get Found Nobody searches for “Black Wall Street” Grayscale cover art didn’t stand out in the directory People search the terms “Black Entrepreneur” and “Black Business” much more often Changing the name had immediate effects Apple Podcasts - Top 30 results Spotify - Top 3 results Stitcher - #1 result for “Black Business”! [00:15:30] To take a Stronger Market Position - Convey Authority in the industry The Voice of Black Business     Where Black Businesses come to have their voices heard Where consumers come to hear Black Business Voices Where media outlets come to get the Black Business perspective More media options while representing one brand Blog writers (written voice) Videos (black product reviews) Live Radio Programs (real-time connections) [00:19:00] Freedom - To Be Myself Behind the Mic “Buy Black: Build the New Black Wall Street is a very “woke” name Felt like I had to take every subject seriously Had to do every episode from a serious angle I felt trapped in the “wokeness” of my own project “If you find that you’ve built a prison for yourself, tear it down and build a vacation resort in its place.” -Gerald Jones Being in business is fun, trying new things is fun Recording a podcast should be fun The Voice of Black Business can be serious or silly, insightful or insecure...as long as it’s genuine What changed? [00:26:30] The Podcast Name Artwork Format (keep it tight) [00:27:50] The Website [00:30:20] Homepage Quickly navigate to what you’re looking for Navigation Box: “What Do You Want To Do?” Listen to the Show - Embedded Smart Podcast Player Be A Guest - Guest Information Form & Schedule Pre-Interview Support Black Businesses - Black Business Directory..Directory [00:38:15] Start A Business - Links to Register a New Business in Each State Find & Share Resources - Over 200 Business Building Resources Add new links to our list Embed our list on your website Learn More - Our Story (About Us Page) Mission - Amplify the Voices of Black Business Vision - Be ‘First In Mind’ for Building and Supporting Black Business Core Values - “Community First. People Always.” [00:43:40] Menu About Instagram Feed Press Kit Media Features Podcast Subscribe to the Show Download the App Sponsorship Packages Make a Donation on Patreon Resource Library [00:52:00] Shop Sidebar Download & Subscribe Links   [00:56:40] Your iTunes Reviews   I will feature your reviews on the site Episode Posts Structured Show Notes Clickable Time Stamps Full Show Transcript [01:00:20] Perks & Offers For Guests Featured Business Quick Links Page Featured Guests Quick Links Page Featured Business Directory Listing Sponsors On episode ad reads (up to 3 slots available each episode) Premium Directory Listing Social Media shout outs and “brought to you by” page recognition w/ links to your company’s website Patrons Shoutouts in NEW monthly Question & Answer episode Access to exclusive original and behind the scenes content Patrons only social media community?????? [01:05:25] Help Us Change the World Become a Patron / Become a Sponsor / Subscribe in Apple Podcasts Leave a review / Recruit new listeners Follow us on social media (@buyblackpodcast everywhere) SHARE OUR CONTENT & RESOURCES! Buy and Wear our Merch [01:09:45] New Opportunities Monthly Question & Answer Show Submit your questions to questions@buyblackpodcast.com Artist Collaboration: Create Buy Black Podcast Merch, Receive royalties Writers Collaboration: I need blog writers.  You need experience and exposure. Let’s talk! Joylynn M. Ross: “Act Like an Author, Think Like a Business” Conference EXCLUSIVE OFFER Exclusive Buy Black Podcast Promotional Offer Register for 2 Conference Days, Get 3rd Day FREE! Type “Buy Black” when asked how you heard about the conference during Online Registration Register Here: https://www.pathtopublishing.com/copy-of-conferences-events Be a Conference Sponsor: https://www.pathtopublishing.com/sponsorship-registration Donate to Scholarship Fund: https://squareup.com/market/writings-by-joy/item/conference-scholarship-donation Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories...Directory! 200+ Business Building Resource Websites Link Library Entrepreneurs Toolkit Join the Voices of Black Business Community Download the Buy Black Podcast App: iPhone/iPad | Android Join the Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast : Facebook | Twitter | Instagram Submit a question for our new monthly Question & Answer episode to: questions@buyblackpodcast.com Send Feedback to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/podcast-guest Want to become a show sponsor? Subscribe to Buy Black Podcast | The Voice of Black Business Apple | Google | Spotify | Stitcher | iHeart

In this episode, Stephanie R Bridges shares excerpts from the inspiring stories and poems that she has written and captured in her books.  This is one of the most powerful and expressive conversations we have had on Buy Black Podcast. Sit back, relax and enjoy the show. Subscribe to Buy Black Podcast | The Voice of Black Business Apple | Google | Spotify | Stitcher | iHeart 3 Key Points: Children need the freedom to explore and express their voices without judgment from adults. “Black on Black” is not a crime…and it never was…and it never will be.   Share Your Story! Voices of Black Business Show Notes **Click the timestamp to jump directly to that point in the episode. Today’s Voice of Black Business: In Spirit, Power and Truth – Inspiring Stories & Poetry by Stephanie R Bridges [00:04:48] Interview Begins and Stephanie re-introduces herself to the Buy Black Community [00:06:27] Children’s Books Introduction [00:13:39] “If I Were Part of the Animal Kingdom” [00:16:08] YouTube, Free Book Giveaways, and Sponsorships – How Stephanie provides access to her books for people who can’t afford to purchase. [00:27:32] “Keep the Peace” – Compilation of stories & poetry from women aged 6 to 60 [00:33:05] Encouraging girls and boys to use their voices…and not trying to control, “correct”, or redirect their perspectives. [00:37:51] “List of Stuff the Allows Me to Stay at Peace” -Malia [00:39:40] Stephanie talks about her upcoming “Keep the Peace” style project focused on helping boys and young men use their voices to speak their truth [00:46:08] In Spirit, Power and Truth…excerpts from Stephanie’s book of adult-oriented poetry about her life’s journey [00:56:00] “Black on Black” [01:02:56] “Right Now” [01:16:11] Stephanie reveals her plans for an upcoming book release that we can expect to find on Amazon in September 2018 [01:18:33] “Dandelions – Part 1” [01:22:35] Stephanie and I discuss the Act Like an Author, Think Like a Business Conference that Joylynn M Ross is hosting in September 2018 [01:30:41] Stephanie’s number one piece of advice to anyone who has a story inside of them Support Stephanie’s Creative Work Patreon: https://patreon.com/stephanierbridges Amazon (this section contains affiliate links): If I Were Part of the Animal Kingdom – https://amzn.to/2mzO4GV My Favorite Color is Blue – https://amzn.to/2uIgoLJ Fight the Air Guy – https://amzn.to/2mCJ8RQ Can We All Just Get Along? – https://amzn.to/2OdtBEC Keep the Peace Activity Book – https://amzn.to/2LydaE8 Keep the Peace Journal – https://amzn.to/2LvsUYv I SPaT: Poems Inspired by God’s Grace and Mercy – https://amzn.to/2LFFamn Connect With Stephanie Website: https://stephanierbridges.com Instagram: https://instagram.com/stephanier.bridges Facebook: https://facebook.com/stephanie.bridges.144 Twitter: https://twitter.com/i_spat YouTube: https://www.youtube.com/channel/UC2nTMnnXDsiDr5oQq_ZzhTw Joylynn M. Ross: “Act Like an Author, Think Like a Business” Conference EXCLUSIVE OFFER Exclusive Buy Black Podcast Promotional Offer Register for 2 Conference Days, Get 3rd Day FREE! Type “Buy Black” when asked how you heard about the conference during Online Registration Register Here: https://www.pathtopublishing.com/copy-of-conferences-events Be a Conference Sponsor: https://www.pathtopublishing.com/sponsorship-registration Donate to Scholarship Fund: https://squareup.com/market/writings-by-joy/item/conference-scholarship-donation Buy Black Podcast Exclusive Black Business Resources! How to Register a New Business in Your State Black Business Directories…Directory! 200+ Business Building Resource Websites Link Library Entrepreneurs Toolkit Join the Voices of Black Business Community Download the Buy Black Podcast App: iPhone/iPad | Android Join the Facebook Group: Buy Black Podcast Community Follow me @buyblackpodcast : Facebook | Twitter | Instagram Send Feedback or Questions to: gerald@buyblackpodcast.com Apply to be featured on the show: https://buyblackpodcast.com/appointments Want to become a show sponsor? Subscribe to Buy Black Podcast | The Voice of Black Business Apple | Google | Spotify | Stitcher | iHeart

Individual Artist Grants Are Out There for You In this episode, my guest, Stephanie R Bridges, and I talk about everything from what it truly means to be supportive of black business owners to struggling as an artist and finally how to find and win grants that you can use to fund creative projects.  This was a fun and free flowing conversation, but don't be fooled. Stephanie delves deep into the subjects and passionately delivers actionable tips for each of us to support ourselves and our community better. Connect With Stephanie Website: https://stephanierbridges.com  Instagram: https://instagram.com/stephanier.bridges  Facebook: https://facebook.com/stephanie.bridges.144  Twitter: https://twitter.com/i_spat  YouTube: https://www.youtube.com/channel/UC2nTMnnXDsiDr5oQq_ZzhTw  Support Stephanie's Creative Work Patreon: https://patreon.com/stephanierbridges  Amazon (this section contains affiliate links): If I Were Part of the Animal Kingdom - https://amzn.to/2mzO4GV  My Favorite Color is Blue - https://amzn.to/2uIgoLJ  Fight the Air Guy - https://amzn.to/2mCJ8RQ  Can We All Just Get Along? - https://amzn.to/2OdtBEC Keep the Peace Activity Book - https://amzn.to/2LydaE8 Keep the Peace Journal - https://amzn.to/2LvsUYv  I SPaT: Poems Inspired by God's Grace and Mercy - https://amzn.to/2LFFamn  Joylynn M. Ross: “Act Like an Author, Think Like a Business” Conference EXCLUSIVE OFFER Exclusive Buy Black Podcast Promotional Offer Register for 2 Conference Days, Get 3rd Day FREE! Type “Buy Black” when asked how you heard about the conference during Online Registration Register Here: https://www.pathtopublishing.com/copy-of-conferences-events Be a Conference Sponsor: https://www.pathtopublishing.com/sponsorship-registration Donate to Scholarship Fund: https://squareup.com/market/writings-by-joy/item/conference-scholarship-donation Connect With Me gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

Serve Society & the Marketplace Through Social Entrepreneurship In this very exciting episode my guest, Joshua Bunch, teaches us about Social Entrepreneurship and how to attract different types of investors to get a tech startup off the ground.  He and his co-founders developed "Outro", a Yelp-like app that allows users to rate and review bars, clubs and social venues based on safety, atmosphere, and enjoyment.  Josh demonstrates how he combined his passions for people and technology to help bring this potentially life-saving app to the public.  Join us with pen and paper in hand!  This man's got some wisdom to share. Attracting Investors How to get funding for your app Bootstrapping Bank Loans Angel Investors Venture Capitalists Crunchbase.com - "The Master Record of Data on the World's Most Innovative Companies" Types of Venture Capital Investments Seed - Money to turn an idea into a product Startup - Money for the initial building phase of the business First Round thru Fourth Round - Money to build, grow, and scale while adding value to the business Venture Capitalist Offerings Cash Resources Workspace Any or all of these are provided in exchange for a stake in the company (i.e. - ownership equity) Venture Capitalists Look for Strong Management Capture data from users Capture feedback from users Make your app user-friendly, highly responsive to feedback Founders & Managers must know their roles and be proactive Networking Skills are Critical Always have a business card on you Talk to as many people as possible Attend as many conferences and events as possible Free events and conferences are all around you Go. To. Them. Key Quote "Opportunities won't come to you.  You have to go to them." -Josh Bunch Biggest Challenge Taking myself seriously Overcoming impostor syndrome #1 Piece of Advice "If you have an idea, pursue it.  Don't let other people convince you it's a waste of time." Download Outro Now https://apple.co/2NS1jzi  Connect With Josh LinkedIn: https://www.linkedin.com/in/joshua-bunch-880844ba/  Instagram: https://www.instagram.com/joshyy_sosa/  Email: josh@goingoutro.com Connect With Me gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

Joylynn M. Ross: "Act Like an Author, Think Like a Business" Exclusive Buy Black Podcast Promotional Offer Register for 2 Conference Days, Get 3rd Day FREE! Type "Buy Black" when asked how you heard about the conference during Online Registration Register Here: https://www.pathtopublishing.com/copy-of-conferences-events Be a Conference Sponsor: https://www.pathtopublishing.com/sponsorship-registration Donate to Scholarship Fund: https://squareup.com/market/writings-by-joy/item/conference-scholarship-donation Year In Review Why We Do the Show Media Platform Ownership: Control our message and our image Direct dollars, resources, network connections to grow our businesses Tack ownership of our economy, the first step in the Five Levels of Control Build "Black Community Inc." Vertical and Horizontal Integrated Economic Network Who We Do It For Alton Sterling: Officers Not Charged Philando Castile: Officer Not Charged Tamir Rice: Officer Not Charged Jordan Edwards: Officer Charged w/ Murder Trial has been delayed twice Set to begin August 2018 We can't allow them to slide an acquittal past us We must be vigilant How We Change the World Realize the Power of our Ideas & Resources Visualize a value creating asset Identify the resources needed to bring it to life Build an asset with our resources Use that asset to build wealth for ourselves Use that asset to provide value for others in the community Master the Five Levels of Control Take Ownership of Our Economy Take Control of Our Political Destiny Use Political & Economic Leverage to Demand and Receive Justice for Our People Build Media Platforms, Control Our Image Build Educational Facilities, Control What the Next Generation Learns About Our Culture Connect With Me gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast  

Turn Your Book Into Your Business In this episode, my guest Joylynn M. Ross, BLESSEDSelling Author, Editor, and Publisher, teaches us how to get our business ready for our book.  Her step by step process is perfect for aspiring writers, coaches, consultants, and anyone who has a book and a business inside of them that needs to be let out! Joylynn's Highlights Money comes from the business you build off of the book The book is only an extension of your business An extension of your message Leverage your intellectual property People Care about What You Do and How What You Do Can Help Them Don't be afraid to teach people what you know But don't be afraid to charge them for the lesson We are starving people by keeping what we know and what we do from them Don't wait for your book to get ready Get Ready For Your Book What is the question everyone is constantly asking you? Read to get prepared for your book Most people already have their books written Capture your intellectual property Turn podcasts into publications Transcribe your videos Review and capture all of your social media posts Categorize, organize, and publish Use voice recognition software like Dragon to dictate your book Hire a ghost writer Don't Just Dive Into the Industry Learn the publishing process Writing Editing Design Publishing MARKETING Know who your audience is Can't write a book for everybody Who, specifically, are you trying to help? Build your audience before you bring them the book Forget trying to get people interested in you Show that you are interested in them Determine your "Why's" Why am I writing? Why am I publishing? Why am I selling this book? Hustle a Plan It costs to put your message out there Don't be afraid to invest in yourself Don't be afraid to invest in your business Business Building Tools & Resources https://www.clickfunnels.com/ https://pathtopublishing.com Connect with Joylynn Register for the "Act Like an Author, Think Like a Business" 2018 Conference - https://bit.ly/2tVDuxl  Facebook - https://www.facebook.com/JoylynnRoss  Twitter - https://twitter.com/enjoywrites  https://enjoywrites.com  https://pathtopublishing.com  Connect with Me gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

These FREE or Cheap Productivity Tools Will Change Your Life Do you ever feel like there just aren't enough hours in the day to manage your small business or side hustle?  Too many tasks, appointments, and decisions to keep everything organized?  In this episode, I share 14 automation and productivity tools that have helped me manage my podcast, coaching business, and speaking engagements without hiring additional help.  I'm confident these productivity tools will help you streamline your side hustle too. My Favorite Side Hustle Tools Productivity & Scheduling 10to8.com - Online Booking & Appointment Scheduling Zapier.com - Easy Automation for Busy People Fiverr.com - Freelance Services. On Demand. Google Apps - All you need to do your best work... Marketing Dlvr.it - Automated Social Media Manager Wavve.co - Share Your Audio on Social Media ManyChat.com - Create a Facebook Messenger bot for Marketing, Sales, and Support Canva.com - Simply Great Design for You and Your Team Content Creation Skype - Communication Tool for Free Calls and Chat MP3 Skype Recorder - Freeware Skype Call Recorder Audacity - Free, Open Source, Cross-Platform Audio Software OBS Studio - Free and Open Source Software for Video Recording and Live Streaming Discord - All-in-one Free Voice and Text Chat for Gamers Monetization PayPal - Send and Receive Money with Friends or Customers Patreon - Patreon Allows Creatives to Get Paid By Running a Membership Business for Your Fans Connect with Me: gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

How Strong Are Your Community Connections? In this episode my guest, Matthew Mendenhall, shares his vision for a future with 100% renewable energy and the practical steps his company is taking to prepare our communities for that world.  His business, The Community Connection, is building links between people and organizations to help them make the biggest collective impact on the world through meaningful collaboration and mutual support.  How strong are your community connections? Join us in this detailed conversation and check out the show notes for some FREE tools Matthew offers to accelerate your business' visibility and growth!  Download the Best Tools for Your Marketing Campaign PDF; IT'S FREE! http://bit.ly/2DJab5q  Matthew's "Start Your Business" Checklist Articles of Incorporation [IRS S Corp Form (Form 2553)] Owner with control of identity 50/50 Non Disclosure Agreement Statement of Information Electronic Federal Tax Payment System Number Website Facebook Page Twitter Page Instagram Page Google Plus Page Email Subscription & Newsletter Program (Mail Chimp) Payment Processors (Stripe, PayPal, Authorize.net, Cash App, Skrill, Crypto-Currency) Affiliate System (Pay Spree, JVZoo, WarriorPlus) System for Awards Management (SAM) Registration Employer Identification Number Marketing Partner ID Number (MPIN) Performance Information Retrieval System (PPIRS) Setup Commercial And Government Entity (CAGE) Code (Submitted to SAM) Entity Number Business Bank Account (Deposit Checking, Spending Checking, Brokerage and Savings) Grants.gov Profile FBO.gov setup (Fed Biz Opps) NAV Business Credit Monitoring Profile Setup DUNS Number (Dunn & Bradstreet Number) Paydex Score setup List of Mentors / Advisory Board (5-6 people) Business Plan Insurance Setup (Umbrella or other kind) Patent & Trademark (USPTO) United States Patent & Trademark Office setup Copyright (for your books, videos and content) Trademark (For your company brand, logo & catch phrases) Contact The Community Connection https://www.communityconnection.us/contact/  Connect with Me: gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

Bitcoin Built the First Round of Cryptocurrency Millionaires; Will GoldCoin Be Next? In this episode, my guest Dr. Gerald Higginbotham gives us a vision for creating a trillion dollars in wealth for the black community over the next three to five years.  We discuss his personal finance & lifestyle training program, Captain's Millionaires Inc., which can prepare us for the lifechanging act of becoming cryptocurrency millionaires. *This post includes Affiliate Links* Purchase Dr. Higginbotham's Books: "This is Your Captain Speaking: Life Lessons I Learned at 35,000 Feet" https://amzn.to/2kZSeHp  "Collaboration, Teamwork, and Networking: A Case for Working Together Systematically to Achieve Successful Living" https://amzn.to/2Jt3z1h  Join the Captain's Millionaires: https://www.facebook.com/captainsmillionaires/  References & Resources: http://www.drgerald.net/  https://www.goldcoin.org/  http://www.descendantsofamericanslaves.com/  Connect With Dr. Higginbotham: Email: captaindrg@captainsmillionaires.com  Connect with Me: gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast  

Structure Your Online Business Idea for Maximum Profit In this episode, my guest Rohan Gilkes, explains the process he has used to create and grow several profitable internet companies.  His model for identifying opportunities, testing them, and scaling an online business is proven across multiple industries, and it can work for you as well.  Have your pen and notepad ready! Key Tips for Success Find an industry where people are already making millions Add a thin layer of technology Create a better customer experience Manage Risk as much as possible Time & Money are the Entrepreneurs most precious resources...be as conservative as possible with both People don't buy from you unless they trust you 95% of success as an entrepreneur is your mindset Be the type of person who just starts driving and solves problems along the way 4 Steps to Qualify a Business Opportunity Is this something people are already spending money on? Are there people already making millions in this market? Can I get started by investing only 2-3 months salary? Is there a path to have my first paying customer in 30-60 days? Build a Beautiful Landing Page Not a "coming soon" page Looks like the finished product Looks like you already have customers Looks "lived in" Makes potential suppliers & customers feel comfortable Social Media Marketing Tips Instagram is great for highly visual products Facebook & Facebook Groups are great for products that require engagement Twitter is excellent for reaching new, somewhat qualified customers Look at what's trending for the day Find something that speaks to your product or service Use Twitter Advanced Search to target specific segments Join the conversation around trending topics 80% organic posts, no advertising 20% posts mentioning your product or service Again, people don't buy from you unless they trust you Rohan's Online Business Portfolio http://www.rohangilkes.com/ - Peek over my shoulder as I share everything on my journey to $1,000,000 in monthly revenue. https://innclusive.com/ - BE YOURSELF. Rent welcoming & affordable places from amazing hosts in 130+ countries. https://www.launch27.com/ - Launch27 was built to help Maids in Black grow. It now runs the business operations of hundreds of companies and is responsible for a number of millionaires. http://groovelearning.com/ - We wanted to share our success so we built GrooveLearning...a Facebook group of business owners dedicated to growing their businesses. http://www.maidsinblack.com/ - Maid and cleaning service in DC MD VA. Select the number of bedrooms and bathrooms, see your price, and schedule maid service in 60 seconds! https://wetshaveclub.com - THE WAY WET SHAVING SHOULD BE. Sign up today to get awesome shaving products for less than a dollar a day. http://overthinkacademy.com/ - OverThink Academy Is Creating A Global Learning Experience That Delivers Training in Business, Wellness, And Life. Get access to a growing vault of courses, exclusive events, and international adventures. Resources & Recommendations https://conversionxl.com/ - Optimization through research and experimentation guarantees growth.  CXL is the leading source for optimization, growth and digital analytics expertise. https://buyblackpodcast.com/podcast/004-three-things-need-start-business/ - Don't Fall Into Paralysis by Analysis. There are Only Three Things You NEED To Start a Business https://buyblackpodcast.com/podcast/solo/fifteen-businesses-you-can-start-any-time-or-place/ - In this episode, you’ll find 15 ideas for businesses that you can start at any time or place with minimal resources, without leasing facilities or office space. https://buyblackpodcast.com/state-business-registration-portals/ - Business Filing Resources By State. Find the instructions, forms, and online filing portals for YOUR State. Connect with Rohan: Email: rohan@innclusive.com  Twitter: https://twitter.com/rohangilkes Groove Learning FB Group: https://www.facebook.com/groups/groovelearning/  Overthink Academy FB Group: https://www.facebook.com/groups/OverThinkAcademy/ Connect with Me: gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

54 Years Later, We Still Need This Guidance Saturday, May 19th 2018 would have been el-Hajj Malik el-Shabazz (b.k.a. - "Malcolm X") 93rd birthday. To honor his legacy & remind ourselves of the work we have yet to do, we will listen to "The Ballot or The Bullet" in this Buy Black Podcast episode. Full Transcript: Mr. Moderator, Rev. Cleage, brothers and sisters and friends, and I see some enemies. [laughter, applause] In fact, I think we'd be fooling ourselves if we had an audience this large and didn't realize that there were some enemies present. This afternoon we want to talk about the ballot or the bullet. The ballot or the bullet explains itself. But before we get into it, since this is the year of the ballot or the bullet, I would like to clarify some things that refer to me personally, concerning my own personal position. I'm still a Muslim. That is, my religion is still Islam. [applause] My religion is still Islam. I still credit Mr. Muhammad for what I know and what I am. He's the one who opened my eyes. [applause] At present I am the minister of the newly founded Muslim Mosque Incorporated, which has its offices in the Theresa Hotel right in the heart of Harlem, that's the black belt in New York City. And when we realize that Adam Clayton Powell, is a Christian minister, he has Abyssinian Baptist Church, but at the same time he's more famous for his political struggling. And Dr. King is a Christian minister from Atlanta Georgia, or in Atlanta Georgia, but he's become more famous for being involved in the civil rights struggle. There's another in New York, Rev. Galamison, I don't know if you've heard of him out here, he's a Christian minister from Brooklyn, but has become famous for his fight against the segregated school system in Brooklyn. Rev. Cleage, right here, is a Christian minister, here in Detroit, he's head of the Freedom Now Party. All of these are Christian ministers [applause] …all of these are Christian ministers but they don't come to us as Christian ministers, they come to us as fighters in some other category. I am a Muslim minister. The same as they are Christian ministers, I'm a Muslim minister. And I don't believe in fighting today on any one front, but on all fronts. [applause] In fact, I'm a Black Nationalist freedom fighter. [applause] Islam is my religion but I believe my religion is my personal business. [applause] It governs my personal life, my personal morals. And my religious philosophy is personal between me and the God in whom I believe, just as the religious philosophy of these others is between them and the God in whom they believe. And this is best this way. Were we to come out here discussing religion, we'd have too many differences from the out start and we could never get together. So today, though Islam is my religious philosophy, my political, economic and social philosophy is black nationalism. You and I – [applause] As I say, if we bring up religion, we'll have differences, we'll have arguments, and we'll never be able to get together. But if we keep our religion at home, keep our religion in the closet, keep our religion between ourselves and our God, but when we come out here we have a fight that's common to all of us against a enemy who is common to all of us. [applause] The political philosophy of black nationalism only means that the black man should control the politics and the politicians in his own community. The time when white people can come in our community and get us to vote for them so that they can be our political leaders and tell us what to do and what not to do is long gone. [applause] By the same token, the time when that same white man, knowing that your eyes are too far open, can send another Negro in the community, and get you and me to support him, so that he can use him to lead us astray, those days are long gone too. [applause] The political philosophy of black nationalism only means that if you and I are going to live in a black community – and that's where we're going to live, 'cause as soon as you move into one of their….soon as you move out of the black community into their community, it's mixed for a period of time, but they're gone and you're right there all by yourself again. [applause] We must, we must understand the politics of our community and we must know what politics is supposed to produce. We must know what part politics play in our lives. And until we become politically mature, we will always be misled, led astray, or deceived or maneuvered into supporting someone politically who doesn't have the good of our community at heart. So the political philosophy of black nationalism only means that we will have to carry on a program, a political program, of reeducation – to open our people's eyes, make us become more politically conscious, politically mature. And then, we will – whenever we are ready to cast our ballot, that ballot will be cast for a man of the community, who has the good of the community at heart. [applause] The economic philosophy of black nationalism only means that we should own and operate and control the economy of our community. You would never have found—you can't open up a black store in a white community. White man won't even patronize you. And he's not wrong. He got sense enough to look out for himself. It's you who don't have sense enough to look out for yourself. [applause] The white man, the white man is too intelligent to let someone else come and gain control of the economy of his community. But you will let anybody come in and control the economy of your community, control the housing, control the education, control the jobs, control the businesses, under the pretext that you want to integrate. Nah, you're out of your mind. [applause] The political … the economic philosophy of black nationalism only means that we have to become involved in a program of reeducation, to educate our people into the importance of knowing that when you spend your dollar out of the community in which you live, the community in which you spend your money becomes richer and richer, the community out of which you take your money becomes poorer and poorer. And because these Negroes, who have been misled, misguided, are breaking their necks to take their money and spend it with the Man, the Man is becoming richer and richer, and you're becoming poorer and poorer. And then what happens? The community in which you live becomes a slum. It becomes a ghetto. The conditions become rundown. And then you have the audacity to complain about poor housing in a rundown community, while you're running down yourselves when you take your dollar out. [applause] And you and I are in a double trap because not only do we lose by taking our money someplace else and spending it, when we try and spend it in our own community we're trapped because we haven't had sense enough to set up stores and control the businesses of our community. The man who is controlling the stores in our community is a man who doesn't look like we do. He's a man who doesn't even live in the community. So you and I, even when we try and spend our money on the block where we live or the area where we live, we're spending it with a man who, when the sun goes down, takes that basket full of money in another part of the town. [applause] So we're trapped, trapped, double-trapped, triple-trapped. Any way we go, we find that we're trapped. Any every kind of solution that someone comes up with is just another trap. But the political and economic philosophy of black nationalism…the economic philosophy of black nationalism shows our people the importance of setting up these little stores, and developing them and expanding them into larger operations. Woolworth didn't start out big like they are today; they started out with a dime store, and expanded, and expanded, and expanded until today they are all over the country and all over the world and they getting some of everybody's money. Now this is what you and I – General Motors, the same way, it didn't start out like it is. It started out just a little rat-race type operation. And it expanded and it expanded until today it's where it is right now. And you and I have to make a start. And the best place to start is right in the community where we live. [applause] So our people not only have to be reeducated to the importance of supporting black business, but the black man himself has to be made aware of the importance of going into business. And once you and I go into business, we own and operate at least the businesses in our community. What we will be doing is developing a situation, wherein, we will actually be able to create employment for the people in the community. And once you can create some employment in the community where you live, it will eliminate the necessity of you and me having to act ignorantly and disgracefully, boycotting and picketing some cracker someplace else trying to beg him for a job. [applause] Anytime you have to rely upon your enemy for a job, you're in bad shape. [applause]When you — and he is your enemy. You wouldn't be in this country if some enemy hadn't kidnapped you and brought you here. [applause] On the other hand, some of you think you came here on the Mayflower. [laughter] So as you can see, brothers and sisters, today – this afternoon it is not our intention to discuss religion. We're going to forget religion. If we bring up religion we'll be in an argument. And the best way to keep away from arguments and differences, as I said earlier, put your religion at home, in the closet, keep it between you and your God. Because if it hasn't done anything more for you than it has, you need to forget it anyway. [laughter, applause] Whether you are a Christian or a Muslim or a nationalist, we all have the same problem. They don't hang you because you're a Baptist; they hang you 'cause you're black. [applause] They don't attack me because I'm a Muslim. They attack me 'cause I'm black. They attacked all of us for the same reason. All of us catch hell from the same enemy. We're all in the same bag, in the same boat. We suffer political oppression, economic exploitation and social degradation. All of 'em from the same enemy. The government has failed us. You can't deny that. Any time you're living in the 20th century, 1964, and you walking around here singing "We Shall Overcome," the government has failed you. [applause] This is part of what's wrong with you, you do too much singing. [laughter] Today it's time to stop singing and start swinging. [laughter, applause] You can't sing up on freedom. But you can swing up on some freedom. [cheering]Cassius Clay can sing. But singing didn't help him to become the heavyweight champion of the world. Swinging helped him. [applause] So this government has failed us. The government itself has failed us. And the white liberals who have been posing as our friends have failed us. And once we see that all of these other sources to which we've turned have failed, we stop turning to them and turn to ourselves. We need a self-help program, a do-it-yourself philosophy, a do-it-right-now philosophy, a it's-already-too-late philosophy. This is what you and I need to get with. And the only time – the only way we're going to solve our problem is with a self-help program. Before we can get a self-help program started, we have to have a self-help philosophy. Black nationalism is a self-help philosophy. What's so good about it – you can stay right in the church where you are and still take black nationalism as your philosophy. You can stay in any kind of civic organization that you belong to and still take black nationalism as your philosophy. You can be an atheist and still take black nationalism as your philosophy. This is a philosophy that eliminates the necessity for division and argument, 'cause if you're black, you should be thinking black. And if you're black and you not thinking black at this late date, well, I'm sorry for you. [applause] Once you change your philosophy, you change your thought pattern. Once you change your thought pattern you change your attitude. Once you change your attitude it changes your behavior pattern. And then you go on into some action. As long as you got a sit-down philosophy you'll have a sit-down thought pattern. And as long as you think that old sit-down thought, you'll be in some kind of sit-down action. They'll have you sitting in everywhere. [laughter] It's not so good to refer to what you're going to do as a sit-in. That right there castrates you. Right there it brings you down. What goes with it? What – think of the image of someone sitting. An old woman can sit. An old man can sit. A chump can sit, a coward can sit, anything can sit. Well, you and I been sitting long enough and it's time for us today to start doing some standing and some fighting to back that up. [applause] When we look at other parts of this Earth upon which we live, we find that black, brown, red and yellow people in Africa and Asia are getting their independence. They're not getting it by singing, 'We Shall Overcome." No, they're getting it through nationalism. It is nationalism that brought about the independence of the people in Asia. Every nation in Asia gained its independence through the philosophy of nationalism. Every nation on the African continent that has gotten its independence brought it about through the philosophy of nationalism. And it will take black nationalism to bring about the freedom of 22 million Afro-Americans, here in this country, where we have suffered colonialism for the past 400 years. [applause] America is just as much a colonial power as England ever was. America is just as much a colonial power as France ever was. In fact, America is more so a colonial power than they, because she is a hypocritical colonial power behind it. [applause] What is 20th — what, what do you call second-class citizenship? Why, that's colonization. Second-class citizenship is nothing but 20th slavery. How you gonna to tell me you're a second-class citizen? They don't have second-class citizenship in any other government on this Earth. They just have slaves and people who are free! Well, this country is a hypocrite! They try and make you think they set you free by calling you a second-class citizen. No, you're nothing but a 20th century slave. [applause] Just as it took nationalism to remove colonialism from Asia and Africa, it'll take black nationalism today to remove colonialism from the backs and the minds of twenty-two million Afro-Americans here in this country. And 1964 looks like it might be the year of the ballot or the bullet. [applause] Why does it look like it might be the year of the ballot or the bullet? Because Negroes have listened to the trickery and the lies and the false promises of the white man now for too long, and they're fed up. They've become disenchanted. They've become disillusioned. They've become dissatisfied. And all of this has built up frustrations in the black community that makes the black community throughout America today more explosive than all of the atomic bombs the Russians can ever invent. Whenever you got a racial powder keg sitting in your lap, you're in more trouble than if you had an atomic powder keg sitting in your lap. When a racial powder keg goes off, it doesn't care who it knocks out the way. Understand this, it's dangerous. And in 1964, this seems to be the year. Because what can the white man use, now, to fool us? After he put down that March on Washington – and you see all through that now, he tricked you, had you marching down to Washington. Had you marching back and forth between the feet of a dead man named Lincoln and another dead man named George Washington, singing, "We Shall Overcome." [applause] He made a chump out of you. He made a fool out of you. He made you think you were going somewhere and you end up going nowhere but between Lincoln and Washington. [laughter] So today our people are disillusioned. They've become disenchanted. They've become dissatisfied. And in their frustrations they want action. And in 1964 you'll see this young black man, this new generation, asking for the ballot or the bullet. That old Uncle Tom action is outdated. The young generation don't want to hear anything about "the odds are against us." What do we care about odds? [applause] When this country here was first being founded, there were thirteen colonies. The whites were colonized. They were fed up with this taxation without representation. So some of them stood up and said, "Liberty or death!" I went to a white school over here in Mason, Michigan. The white man made the mistake of letting me read his history books. [laughter] He made the mistake of teaching me that Patrick Henry was a patriot, and George Washington – wasn't nothing non-violent about ol' Pat, or George Washington. "Liberty or death" is was what brought about the freedom of whites in this country from the English. [applause] They didn't care about the odds. Why, they faced the wrath of the entire British Empire. And in those days, they used to say that the British Empire was so vast and so powerful that the sun would never set on it. This is how big it was, yet these thirteen little scrawny states, tired of taxation without representation, tired of being exploited and oppressed and degraded, told that big British Empire, "Liberty or death." And here you have 22 million Afro-Americans, black people today, catching more hell than Patrick Henry ever saw. [applause] And I'm here to tell you in case you don't know it – that you got a new, you got a new generation of black people in this country who don't care anything whatsoever about odds. They don't want to hear you ol' Uncle Tom, handkerchief-heads talking about the odds. No! [laughter, applause] This is a new generation. If they're going to draft these young black men, and send them over to Korea or to South Vietnam to face 800 million Chinese… [laughter, applause] If you're not afraid of those odds, you shouldn't be afraid of these odds. [applause] Why is America – why does this loom to be such an explosive political year? Because this is the year of politics. This is the year when all of the white politicians are going to come into the Negro community. You never see them until election time. You can't find them until election time. [applause] They're going to come in with false promises. And as they make these false promises they're going to feed our frustrations, and this will only serve to make matters worse. I'm no politician. I'm not even a student of politics. I'm not a Republican, nor a Democrat, nor an American – and got sense enough to know it. [applause] I'm one of the 22 million black victims of the Democrats. One of the 22 million black victims of the Republicans and one of the 22 million black victims of Americanism. [applause] And when I speak, I don't speak as a Democrat or a Republican, nor an American. I speak as a victim of America's so-called democracy. You and I have never seen democracy – all we've seen is hypocrisy. [applause] When we open our eyes today and look around America, we see America not through the eyes of someone who has enjoyed the fruits of Americanism. We see America through the eyes of someone who has been the victim of Americanism. We don't see any American dream. We've experienced only the American nightmare. We haven't benefited from America's democracy. We've only suffered from America's hypocrisy. And the generation that's coming up now can see it. And are not afraid to say it. If you go to jail, so what? If you're black, you were born in jail. [applause] If you black you were born in jail, in the North as well as the South. Stop talking about the South. As long as you south of the Canadian border, you South. [laughter, applause] Don't call Governor Wallace a Dixie governor, Romney is a Dixie Governor. [applause] Twenty-two million black victims of Americanism are waking up and they are gaining a new political consciousness, becoming politically mature. And as they become – develop this political maturity, they're able to see the recent trends in these political elections. They see that the whites are so evenly divided that every time they vote, the race is so close they have to go back and count the votes all over again. Which means that any block, any minority that has a block of votes that stick together is in a strategic position. Either way you go, that's who gets it. You're in a position to determine who'll go to the White House and who'll stay in the doghouse. [laughter] You're the one who has that power. You can keep Johnson in Washington D.C., or you can send him back to his Texas cotton patch. [applause] You're the one who sent Kennedy to Washington. You're the one who put the present Democratic administration in Washington, D.C. The whites were evenly divided. It was the fact that you threw 80 percent of your votes behind the Democrats that put the Democrats in the White House. When you see this, you can see that the Negro vote is the key factor. And despite the fact that you are in a position to be the determining factor, what do you get out of it? The Democrats have been in Washington, D.C. only because of the Negro vote. They've been down there four years. And they're – all other legislation they wanted to bring up they've brought it up, and gotten it out of the way, and now they bring up you. And now they bring up you! You put them first and they put you last. Because you're a chump! [applause] A political chump. In Washington, D.C., in the House of Representatives there are 257 who are Democrats. Only 177 are Republican. In the Senate there are 67 Democrats. Only 33 are Republicans. The party that you backed controls two-thirds of the House of Representatives and the Senate and still they can't keep their promise to you. 'Cause you're a chump. [applause] Any time you throw your weight behind a political party that controls two-thirds of the government, and that party can't keep the promise that it made to you during election-time, and you're dumb enough to walk around continuing to identify yourself with that party, you're not only a chump but you're a traitor to your race. [applause] What kind of alibi do come up with? They try and pass the buck to the Dixiecrats. Now, back during the days when you were blind, deaf and dumb, ignorant, politically immature, naturally you went along with that. But today, as your eyes come open, and you develop political maturity, you're able to see and think for yourself, and you can see that a Dixiecrat is nothing but a Democrat – in disguise. [applause] You look at the structure of the government that controls this country, is controlled by 16 senatorial committees and 20 congressional committees. Of the 16 senatorial committees that run the government, 10 of them are in the hands of southern segregationists. Of the 20 congressional committees that run the government, 12 of them are in the hands of southern segregationists. And they're going to tell you and me that the South lost the war? [laughter, applause] You, today, are in the hands of a government of segregationists. Racists, white supremacists, who belong to the Democratic party but disguise themselves as Dixiecrats. A Dixiecrat is nothing but a Democrat. Whoever runs the Democrats is also the father of the Dixiecrats. And the father of all of them is sitting in the White House. [applause] I say, and I'll say it again, you got a president who's nothing but a southern segregationist [applause] from the state of Texas. They'll lynch in Texas as quick as they'll lynch you in Mississippi. Only in Texas they lynch you with a Texas accent, in Mississippi they lynch you with a Mississippi accent. [cheering] The first thing the cracker does when he comes in power, he takes all the Negro leaders and invites them for coffee. To show that he's all right. And those Uncle Toms can't pass up the coffee. [laughter, applause] They come away from the coffee table telling you and me that this man is all right [laughter]. 'Cause he's from the South and since he's from the South he can deal with the South. Look at the logic that they're using. What about Eastland? He's from the South. Why not make him the president? If Johnson is a good man 'cause he's from Texas, and being from Texas will enable him to deal with the South, Eastland can deal with the South better than Johnson! [laughter, applause] Oh, I say you been misled. You been had. You been took. [laughter, applause] I was in Washington a couple of weeks ago while the senators were filibustering and I noticed in the back of the Senate a huge map, and on this map it showed the distribution of Negroes in America. And surprisingly, the same senators that were involved in the filibuster were from the states where there were the most Negroes. Why were they filibustering the civil rights legislation? Because the civil rights legislation is supposed to guarantee boarding rights to Negroes from those states. And those senators from those states know that if the Negroes in those states can vote, those senators are down the drain. [applause] The representatives of those states go down the drain. And in the Constitution of this country it has a stipulation, wherein, whenever the rights, the voting rights of people in a certain district are violated, then the representative who's from that particular district, according to the Constitution, is supposed to be expelled from the Congress. Now, if this particular aspect of the Constitution was enforced, why, you wouldn't have a cracker in Washington, D.C. [applause] But what would happen? When you expel the Dixiecrat, you're expelling the Democrat. When you destroy the power of the Dixiecrat, you are destroying the power of the Democratic Party. So how in the world can the Democratic Party in the South actually side with you, in sincerity, when all of its power is based in the South? These Northern Democrats are in cahoots with the southern Democrats. [applause]They're playing a giant con game, a political con game. You know how it goes. One of 'em comes to you and make believe he's for you. And he's in cahoots with the other one that's not for you. Why? Because neither one of 'em is for you. But they got to make you go with one of 'em or the other. So this is a con game, and this is what they've been doing with you and me all of these years. First thing, Johnson got off the plane when he become president, he ask, "Where's Dickey?" You know who Dickey is? Dickey is old southern cracker Richard Russell. Lookie here! Yes, Lyndon B. Johnson's best friend is the one who is a head, who's heading the forces that are filibustering civil rights legislation. You tell me how in the hell is he going to be Johnson's best friend? [applause] How can Johnson be his friend and your friend too? No, that man is too tricky. Especially if his friend is still ol' Dickey. [laughter, applause] Whenever the Negroes keep the Democrats in power they're keeping the Dixiecrats in power. This is true! A vote for a Democrat is nothing but a vote for a Dixiecrat. I know you don't like me saying that. I'm not the kind of person who come here to say what you like. I'm going to tell you the truth whether you like it or not. [applause] Up here in the North you have the same thing. The Democratic Party don't – they don't do it that way. They got a thing they call gerrymandering. They maneuver you out of power. Even though you can vote they fix it so you're voting for nobody. They got you going and coming. In the South they're outright political wolves, in the North they're political foxes. A fox and a wolf are both canine, both belong to the dog family. [laughter, applause] Now, you take your choice. You going to choose a northern dog or a southern dog? Because either dog you choose, I guarantee you, you'll still be in the doghouse. This is why I say it's the ballot or the bullet. It's liberty or it's death. It's freedom for everybody or freedom for nobody. [applause] America today finds herself in a unique situation. Historically, revolutions are bloody, oh yes they are. They have never had a bloodless revolution. Or a non-violent revolution. That don't happen even in Hollywood [laughter] You don't have a revolution in which you love your enemy. And you don't have a revolution in which you are begging the system of exploitation to integrate you into it. Revolutions overturn systems. Revolutions destroy systems. A revolution is bloody, but America is in a unique position. She's the only country in history, in the position actually to become involved in a bloodless revolution. The Russian Revolution was bloody, Chinese Revolution was bloody, French Revolution was bloody, Cuban Revolution was bloody. And there was nothing more bloody than the American Revolution. But today, this country can become involved in a revolution that won't take bloodshed. All she's got to do is give the black man in this country everything that's due him, everything. [applause] I hope that the white man can see this. 'Cause if you don't see it you're finished. If you don't see it you're going to become involved in some action in which you don't have a chance. We don't care anything about your atomic bomb; it's useless, because other countries have atomic bombs. When two or three different countries have atomic bombs, nobody can use them. So it means that the white man today is without a weapon. If you want some action you've got to come on down to Earth, and there's more black people on Earth than there are white people. [applause] I only got a couple more minutes. The white man can never win another war on the ground. His days of war – victory – his days of battleground victory are over. Can I prove it? Yes. Take all the action that's going on this Earth right now that he's involved in. Tell me where he's winning – nowhere. Why, some rice farmers, some rice farmers! Some rice-eaters ran him out of Korea, yes they ran him out of Korea. Rice-eaters, with nothing but gym shoes and a rifle and a bowl of rice, took him and his tanks and his napalm and all that other action he's supposed to have and ran him across the Yalu. Why? Because the day that he can win on the ground has passed. Up in French Indochina, those little peasants, rice-growers, took on the might of the French army and ran all the Frenchmen, you remember Dien Bien Phu! The same thing happened in Algeria, in Africa. They didn't have anything but a rifle. The French had all these highly mechanized instruments of warfare. But they put some guerilla action on. And a white man can't fight a guerilla warfare. Guerilla action takes heart, take nerve, and he doesn't have that. [cheering] He's brave when he's got tanks. He's brave when he's got planes. He's brave when he's got bombs. He's brave when he's got a whole lot of company along with him. But you take that little man from Africa and Asia; turn him loose in the woods with a blade. A blade. [cheering] That's all he needs. All he needs is a blade. And when the sun comes down – goes down and it's dark, it's even-Stephen. [cheering] So it's the, it's the ballot or the bullet. Today, our people can see that we're faced with a government conspiracy. This government has failed us. The senators who are filibustering concerning your and my rights, that's the government. Don't say it's southern senators, this is the government. This is a government filibuster. It's not a segregationist filibuster, it's a government filibuster. Any kind of activity that takes place on the floor of the Congress or the Senate, that's the government. Any kind of dilly-dallying, that's the government. Any kind of pussy-footing, that's the government. Any kind of act that's designed to delay or deprive you and me, right now, of getting full rights, that's the government that's responsible. And anytime you find the government involved in a conspiracy to violate the citizenship or the civil rights of a people in 1964, then you are wasting your time going to that government expecting redress. Instead you have to take that government to the world court and accuse it of genocide and all of the other crimes that it is guilty of today. [applause] So those of us whose political and economic and social philosophy is black nationalism have become involved in the civil rights struggle. We have injected ourselves into the civil rights struggle. And we intend to expand it from the level of civil rights to the level of human rights. As long as you fight it on the level of civil rights, you're under Uncle Sam's jurisdiction. You're going to his court expecting him to correct the problem. He created the problem. He's the criminal! You don't take your case to the criminal, you take your criminal to court. [applause] When the government of South Africa began to trample upon the human rights of the people of South Africa they were taken to the U.N. When the government of Portugal began to trample upon the rights of our brothers and sisters in Angola, it was taken before the U.N. Why, even the white man took the Hungarian question to the U.N. And just this week, Chief Justice Goldberg was crying over three million Jews in Russia, about their human rights – charging Russia with violating the U.N. Charter because of its mistreatment of the human rights of Jews in Russia. Now you tell me how can the plight of everybody on this Earth reach the halls of the United Nations and you have twenty-two million Afro-Americans whose churches are being bombed, whose little girls are being murdered, whose leaders are being shot down in broad daylight? Now you tell me why the leaders of this struggle have never taken [recording impaired ] [their case to the U.N.?] So our next move is to take the entire civil rights struggle – problem – into the United Nations and let the world see that Uncle Sam is guilty of violating the human rights of 22 million Afro-Americans right down to the year of 1964 and still has the audacity or the nerve to stand up and represent himself as the leader of the free world? [cheering]Not only is he a crook, he's a hypocrite. Here he is standing up in front of other people, Uncle Sam, with the blood of your and mine mothers and fathers on his hands. With the blood dripping down his jaws like a bloody-jawed wolf. And still got the nerve to point his finger at other countries. In 1964 you can't even get civil rights legislation and this man has got the nerve to stand up and talk about South Africa or talk about Nazi Germany or talk about Portugal. No, no more days like those! [applause] So I say in my conclusion, the only way we're going to solve it: we got to unite. We got to work together in unity and harmony. And black nationalism is the key. How we gonna overcome the tendency to be at each other's throats that always exists in our neighborhood? And the reason this tendency exists – the strategy of the white man has always been divide and conquer. He keeps us divided in order to conquer us. He tells you, I'm for separation and you for integration, and keep us fighting with each other. No, I'm not for separation and you're not for integration, what you and I are for is freedom. [applause] Only, you think that integration will get you freedom; I think that separation will get me freedom. We both got the same objective, we just got different ways of getting' at it. [applause] So I studied this man, Billy Graham, who preaches white nationalism. That's what he preaches. [applause] I say, that's what he preaches. The whole church structure in this country is white nationalism, you go inside a white church – that's what they preaching, white nationalism. They got Jesus white, Mary white, God white, everybody white – that's white nationalism. [cheering] So what he does – the way he circumvents the jealousy and envy that he ordinarily would incur among the heads of the church – whenever you go into an area where the church already is, you going to run into trouble. Because they got that thing, what you call it, syndicated … they got a syndicate just like the racketeers have. I'm going to say what's on my mind because the preachers already proved to you that they got a syndicate. [applause] And when you're out in the rackets, whenever you're getting in another man's territory, you know, they gang up on you. And that's the same way with you. You run into the same thing. So how Billy Graham gets around that, instead of going into somebody else's territory, like he going to start a new church, he doesn't try and start a church, he just goes in preaching Christ. And he says anybody who believe in him, you go wherever you find him. So, this helps all the churches, and since it helps all the churches, they don't fight him. Well, we going to do the same thing, only our gospel is black nationalism. His gospel is white nationalism, our gospel is black nationalism. And the gospel of black nationalism, as I told you, means you should control your own, the politics of your community, the economy of your community, and all of the society in which you live should be under your control. And once you…feel that this philosophy will solve your problem, go join any church where that's preached. Don't join any church where white nationalism is preached. Why, you can go to a Negro church and be exposed to white nationalism. 'Cause when you are on – when you walk in a Negro church and see a white Jesus and a white Mary and some white angels, that Negro church is preaching white nationalism. [applause] But, when you go to a church and you see the pastor of that church with a philosophy and a program that's designed to bring black people together and elevate black people, join that church. Join that church. If you see where the NAACP is preaching and practicing that which is designed to make black nationalism materialize, join the NAACP. Join any kind of organization – civic, religious, fraternal, political or otherwise that's based on lifting the black man up and making him master of his own community. [applause]

Pay Off Debt and Repair Credit in Less Than a Year The content in this episode can change your life.  My guest, Latrice Coleman, gives us a detailed explanation of how she, her husband, and her brother used Group Economics and the Debt Snowball technique to Pay Off $25,000 Debts in Less Than Six Months! Have your pen and paper ready.  You're definitely going to want to take notes on this one. Key Quotes from Latrice "I'm Broke on Purpose" "Stick to the Script" "Bad Credit is Expensive" "I Feel Like I Just Won the Lottery" "Cash is King, but Credit is Power" "Be the Change the You Want to See" "Everybody Eats" Connect With Latrice Join the Wacoinda Facebook Group where she is an admin: https://www.facebook.com/groups/wacoinda/  https://www.facebook.com/Trice619  Connect With Me gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

Life, Dental, and Disability: Three Types of Insurance You Absolutely Need In this episode, my guest JC Matthews teaches us critical information about insurance.  We learn details about Term versus Whole Life Insurance, the difference between Dental "Insurance" and a Dental Plan, and the importance of Disability (or as JC puts it, "Paycheck") Insurance.  Join us for one of the most important and engaging Buy Black Podcast episodes yet! Connect With JC: Website: www.simplyinsurance.co  Email: jmatthews@simplyinsurance.co  Twitter:  https://twitter.com/jc_matthews1  LinkedIn: https://www.linkedin.com/in/jc-matthews-a02010134  Connect With Me: gerald@buyblackpodcast.com Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity Follow me on Twitter… https://twitter.com/buyblackpodcast …and Instagram. https://instagram.com/buyblackpodcast

Building a High Performance Team Starts with Great Leadership This week, we're taking a time out to talk about team building and leadership.  Be a better leader, a more effective manager, and build your high performance team by following the steps laid out in this episode. Identify your strengths and weaknesses as a Leader & Manager Leaders: Have a vision Articulate that vision Inspire people to accomplish goals Managers: Ensure task accomplishment Track productivity Report progress toward milestones and goals Both functions are important Each of us is better at one versus the other Assess your skills honestly Identify your team members' strengths Don't try to identify their weaknesses Weaknesses are revealed over time, be patient Listen & Learn about your team members Who are they? What do they love? What do they do when they're not working? What do they want to do with their careers? What skills/experience do they need to get there? What are their Intrinsic Motivators? Recruit your #2: Preferably someone who excels at your weaknesses Communicate your vision, Set the Compass, and Go Empower, Mentor, Delegate, Support Be their Umbrella & their Champion Want to learn more about team building and servant leadership? Call or Email Me to set up a free Leadership Coaching consult. 501-703-0363 gerald@hapticconsulting.com gerald@buyblackpodcast.com  Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity  Follow me on Twitter... https://twitter.com/buyblackpodcast ...and Instagram. https://instagram.com/buyblackpodcast 

Share Your Expertise & Build a Following Through Podcasting In this episode, my guest Mr. Ron Brooks shares his experience building a career in the banking industry before starting his own Leadership Consulting firm.  He also explains how podcasting can help you market your business. Become known as an expert in your field while sharing knowledge with a community who appreciates it. Join us and be sure to follow and subscribe to Ron's show, The Minding Your Business Podcast. https://www.themybpodcast.com/  Find more information on Leadership Coaching, Real Estate Investing, and Business Development at The R.G. Brooks Group. https://www.thergbrooksgroup.com/  Learn about Ron's 501c3 organization at The R.G. Brooks Development Consortium. http://www.rgbdc.org/  Connect With Ron: rgb@thergbrooksgroup.com 901-299-6822 Connect With Me: gerald@buyblackpodcast.com  Download the Buy Black Podcast App https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group https://facebook.com/groups/buyblackpodcastcommunity  Follow me on Twitter... https://twitter.com/buyblackpodcast ...and Instagram. https://instagram.com/buyblackpodcast 

Patent or Trademark Rights Alone Can't Protect Intellectual Property In today's episode my guest, two-time Emmy Award Winning Makeup Artist Eva Jane Bunkley, walks us through her process for inventing, marketing, and even defending new products in the market.  Her revolutionary makeup application sponge, The Makeup Bullet, is changing the way professional and amateur makeup artists conduct business.  It has also garnered much unwanted attention from foreign manufacturers who have begun making and selling cheap knockoffs.  Join us as we discuss the Eva's entrepreneurship journey and she explains how to protect intellectual property rights from being violated. Connect With Eva Jane: Share the FACEBOOK LIVE Video - https://www.facebook.com/evajanebunkley/videos/10155608657493583/  Two-time EMMY AWARD WINNING Makeup Artist -  http://anointedhands.com  Buy The Makeup Bullet -  http://themakeupbullet.com  https://www.ulta.com/brand/makeup-bullet  https://www.dillards.com/p/the-makeup-bullet-sponge/506977660  Find Eva Jane on IMDB -  http://www.imdb.com/name/nm3234405/  Support Eva Jane on Social Media -  FB - https://www.facebook.com/evajanebunkley  FB Page - https://www.facebook.com/TheMakeupBullet/  Twitter - https://twitter.com/EvaJane  Instagram - https://www.instagram.com/iamevajane/  Connect With Me: Download the Buy Black Podcast App -  https://buyblackpodcast.com/app Join the Buy Black Podcast Community Facebook Group -  https://facebook.com/groups/buyblackpodcastcommunity  Show Your Support w/ Merch from the Buy Black Podcast Store https://buyblackpodcast.com/shop  Find Me On Social FB - https://www.facebook.com/gerald.w.jones  FB Page - https://www.facebook.com/buyblackpodcast  Twitter - https://twitter.com/buyblackpodcast  Instagram - https://instagram.com/buyblackpodcast  Get Resources to Start Your Business https://buyblackpodcast.com/buy-black-business-resources/ https://buyblackpodcast.com/state-business-registration-portals/  https://buyblackpodcast.com/buy-black-podcast-episodes/ 

Focus, Prioritize & Achieve Your Profitable Lifestyle Get your pen and notepad ready before you start this episode. My guest, Lyman A. Montgomery delivers so many critical lessons it is hard to keep up! Join us as we get focused, become more productive, and learn to build a more profitable lifestyle in this episode! Focus - Deal with Distractions Psychological Distractions Triage - Write down the strongest emotion you feel Process Distractions Happen when you have no sustainable systems in place People Distractions Constant Interruptions...especially at home office Create and stick to office hours Create automated "busy" notification on phone and email Train people to respect your time Have a dedicated line for emergencies Be clear about what constitutes an emergency Email Distractions: Only Three Types of Email Somebody owes you something You owe something to someone TRASH Products & Gadgets Distractions Only use products that add value Split test control (standard method) versus variable (the product or gadget) Keep only those products that increase productivity Ease of use is very important Prioritize - Impact is Greater Than Importance Write down everything you need to do: random order is fine Select five that you feel need to be done most Cut that list to three critical tasks that must be done TODAY "A Confused Mind Never Buys" Rank top three tasks based on IMPACT, not importance Prioritize tasks for maximum impact with the greatest reach "It's not what's important to you, it's what impactful to your client" Achieve - Celebrate Small Victories Whenever your mind begins to wander, ask: "What should I be focusing in on, RIGHT NOW?" Be aware of your breathing patterns...be still Breathe, hydrate, move Physiology mirrors Psychology F.O.C.U.S. - Follow One Course Until Successful F.O.C.U.S. at home, at work, and at play Remember the Pareto Principle (80/20 rule) Spend 80% of your time focused and working Dedicate 20% of your time to break and relax For Every Big Idea, have a notepad or board for each T.U.R.B.O. - Timestamp, Understand the impact, Resources needed, Bundle required tasks, Outcome metrics (how you measure success) Who's Going to Get Things Done? "The answer to the question should not always be, 'Me'." Three Types of Teams Volunteers / Ambassadors Spread the word Take care of technical tasks Paid Team Exchange of Services Team Value Exchange Bartering Joint Ventures Gotta have all three types of teams in place to be successful. What Was the Biggest Challenge You've Overcome Building a team, but... The real challenge was FEAR F.I.S.T. - Facts, Interpretation, Story, Truth Facts: Real things that may have happened to you or other people in the past Interpretation: Giving life to those facts by viewing the potential future through a negatively biased lens Story: Crafting a scary story about the future based on your interpretation of old facts Truth: The scary story you created has not become your truth, and it paralyzes you Overcome F.I.S.T. by Reversing the Process Truth: Your truth that you know about yourself Story: How you and your truth really fit into the surrounding environment, and the impact that you know you can and will make Interpretation: How you share that story with others and influence outcomes Facts: Real-life outcomes that you made happen by following the above steps Connect With Lyman Text the word FOCUS to 440-703-6287 or visit: https://focuseddriven.com  FocusUAcademy Podcast: https://www.buzzsprout.com/146866  Connect With Me Email: gerald@buyblackpodcast.com Download the Buy Black Podcast App: https://buyblackpodcast.com/app  Join the Buy Black Podcast Community Facebook Group: https://facebook.com/groups/buyblackpodcastcommunity 

Search Engine Optimizing (SEO) Your Website Is the Best Investment You Can Make In this episode, Darrin Marion, CEO of Ratel SEO, teaches us the fundamentals of Search Engine Optimization.  Darrin and I connected through a mutual friend as I was preparing to launch BuyBlackPodcast.com.  Over a two day weekend, he helped me organize and optimize my content and he can do the same for you.  Have a pencil and notepad ready.  This episode is full of gold nuggets. Background Started at Merrill Lynch Largest Class Action Lawsuit in history Left went to Starbucks Learned how to Roast Coffee Decided to start own company Darrin’s Coffee Company Wanted to learn how to look bigger than he was in the marketplace Took classes on SEO Began ranking first page on google Then ranking first page nationally Decided to start company providing SEO services Ratel SEO (The Honey Badger) “We rank where we want!” More on Darrin’s Coffee Manufactures roasted coffee beans Specialty coffee only Darrin’s offer Q-Score 88 and above darrinscoffee.com Ratel SEO Darrin’s Coffee got hacked Learned the skills, then shared them Growth through “The Unrefusable Offer” ratelseo.com Be One of the First 100 to Order Buy Black Podcast Merchandise and Get 20% off Your Entire Cart on Purchases of $50 or More.  Visit: https://buyblackpodcast.com/shop Use the Coupon Code: FIRST100 Introduction to SEO On Page SEO Images, Descriptions & Alt Tags Internal Links External Links Anchor Text and more… Tips for Business Owners Claim your Google Business Page Use Google Keyword Planner Search High Traffic, Low Difficulty Words & Phrases Connect With Darrin www.ratelseo.com  www.darrinscoffee.com  darrin@ratelseo.com  Connect With Me www.buyblackpodcast.com  www.hapticconsulting.com  gerald@buyblackpodcast.com 

Leverage Your Paycheck to Start Your Business In this episode Dr. Julian Thomas reminds us that being an entrepreneur doesn't mean you have to quit your day job.  He spells out the steps he has taken to build a successful leadership consulting practice while leading Airmen as a United States Air Force Major.  Along the way we also cover important topics including: What is a Leader Emotional Intelligence (EQ) The Importance of Listening Structuring Your Business for Success Save, Set Aside, and Invest and Effective Word of Mouth Marketing Whether you are just starting your business or already a seasoned entrepreneur, there's something important for you in this episode!  Connect with Dr. Thomas www.drjulianthomas.com dr.julianthomascompany@gmail.com FB: https://www.facebook.com/Dr-Julian-Thomas-349773381725787/ Connect with Me Download the App: https://buyblackpodcast.com/app Join the FB Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Tee Shirts & Other Merchandise: https://buyblackpodcast.com/shop gerald@buyblackpodcast.com FB/IG/Twitter: @buyblackpodcast Learn What Haptic Consulting Can Do for You www.hapticconsulting.com gerald@hapticconsulting.com  

In this very candid episode, I talk about myself and how I can help your company using my training and leadership consulting expertise.  It's not a pretty, well-wrapped marketing pitch. This one was hard to record and may be equally as hard to listen to...but I needed to get the words out.

Be Genuine. Build Relationships. Market Yourself. Do you have a great product or service, but have a hard time selling it. Most likely, there is a problem with your marketing strategy.  In this episode, Oliver Michael Fitzpatrick shares some tips on how to Market Yourself and Open Doors to get your brand in the hands of the right people. NDeed Regime Handmade Custom Bowties Always had a passion for fashion Started as a wholesale business Manufactured Overseas Unique, but not custom Long lead time from order to delivery Moved to Handmade, Custom Products Attended Fashion School Learned to Sew Began choosing custom fabrics & styles More value, shorter delivery lead time Instant Competitive Advantage Leveraged Jobs/Career to Build Business Skills Retail Cell Phone Store Sales Strategies & Tactics Reading Body Language & Non-Verbal Cues Men's Suit Store Stylist How to Measure for Tailored Products Understand Men's Fashion Wants & Needs You Are Your Brand, Be a Genuine Person Regardless of who you are interacting with, personally or professionally, it is important to be genuine.  Trying to adjust your personality to what you think people want to see is easily recognizable and a big turn off.  Whenever you Market Yourself to other people, Be Yourself.  Here are some other great tips from Oliver on how to Open Doors and create opportunities: Always wear or display your product Conversation Starter Confidence in your brand Always have business cards on you to trade Don't give them out like candy Engage in conversation, be selective with your cards Have your Social Media Organized for Business This is Your Online Business Card Present the right image Your Product Needs a Strong Presence Connect with and Promote Other Entrepreneurs Be Able to Converse on a Variety of Topics Extends Meaningful Conversation Opportunities to Find Common Ground More Likely to Develop Connections Listen More than You Talk Find Common Ground Listen for Helpful Hints Introverts Make Good Networkers Let Other People Talk, Genuinely Care About What They are Saying Seek Mutual Benefits How Can My Brand Benefit This Person Can It Benefit Someone they Know How Can This Person Benefit Me Get help Starting Your Business with more tips and Resources on the Buy Black Podcast website. For more targeted help, schedule a FREE 15-Minute Consultation with me to Organize Your Ideas, Make a Plan, and Take Action! Special Offer - 25% Discount for Buy Black Listeners Order at https://www.ndeedregime.bigcartel.com Enter Coupon Code BUYBLACKPOD at Checkout! Connect with Oliver Email: ndeed.inc@gmail.com Facebook: N-Deed Instagram Business: @n_deed_ Instagram Personal: @_iamfitz Connect With Gerald Download the Buy Black Podcast App: https://buyblackpodcast.com/app Join the Buy Black Podcast Community FB Group: https://www.facebook.com/groups/BuyBlackPodcastCommunity/ Email Me: gerald@buyblackpodcast.com Subscribe to Mentioned Podcasts The Mocha Minutes Podcast https://itunes.apple.com/us/podcast/mocha-minutes/id1290242435?mt=2 The Startup Life Podcast https://itunes.apple.com/us/podcast/the-startup-life/id1171309988?mt=2 The Minding Your Business Podcast https://itunes.apple.com/us/podcast/the-minding-your-business-podcast/id1270984117?mt=2 Ash Said it Daily Podcast https://itunes.apple.com/us/podcast/ash-said-it-daily/id1144197789?mt=2 The Riot Starter Chat https://itunes.apple.com/us/podcast/the-riot-starter-chat/id1084179977?mt=2

Understanding Mechanical Advantage is Critical to Building Strong Community Economics Cool kids, come have a seat at the nerds table! In this episode, we dig into the comprehensive definitions of Resources, Levers, Leverage, and Mechanical Advantage so we can apply the concepts to build stronger Community Economics. Strap on your suspenders, hike up your pants, and find your old set of taped together glasses.  It's time to nerd out! Key Definitions Resource A source of supply or support A natural source of wealth or revenue A source of information or expertise Lever A bar used to pry or dislodge something An inducing or compelling force: a tool Leverage The action of a lever or the mechanical advantage gained by it The use of credit to enhance one's speculative capacity Mechanical Advantage the advantage gained by the use of a mechanism in transmitting force specifically : the ratio of the force that performs the useful work of a machine to the force that is applied to the machine Economic Achievement Applications Work Harder Twice as hard to achieve half as much True, but short-sighted Means we would have to work 4x as hard to keep up Unsustainable No long-term benefit Work Smarter We've all heard it, but what does  that mean In economic achievement, it means use leverage Sources of Leverage Credit: Most recognized Example Grant & Scholarship Programs Professional Networks Fraternities & Sororities Partnerships Champions Job / Paycheck Examples of Leverage from Buy Black Podcast Guests Nneka Brown-Massey: Episode 003, Innovative Supplies Worldwide, Inc Leveraged resources available to Veterans to start her business shortly after separating from the military Leveraged the Instagram platform to find Black Artists to contribute to her business Mike De Los Santos: Episode 006, Mike D's BBQ Leveraged Wins & Recognition from BBQ competitions to position himself as a premium brand above a highly competitive North Carolina market Leveraged a NASCAR Sponsorship to put his brand in front of an audience with whom he may not have otherwise gained access Jamel LeBranch: Episode 019, Faith is Fuel Shades Leveraged the influence of celebrities and athletes to position his product as a luxury brand Rashida Hawthorne: Episode 022, Glambulb Leveraged the drop shipping model to build a profitable business from a very low initial investment Leveraged the profits from that initial business to start a second, more cash intensive business DJay Reace: Episode 025, Mobile DJay Business Leverages relationships with people in complementary businesses to grow his client base Jarrod Woodley: Episode 028, The Land Banc Your Next Steps Start looking for examples of people or companies using leverage in your own surroundings.  Look for opportunities to use leverage and take them. Join the Buy Black Podcast Community Facebook Group and build relationships with our members.  Let's find ways to leverage each other to Build Businesses and stronger Community Economics. Connect With Me Download the Buy Black Podcast App Email: gerald@buyblackpodcast.com Call or Text: 501-703-0363

Start Your Real Estate Business with Raw Land Flipping In this episode Jarrod Woodley shares his stories of trials and tribulation in the Real Estate business.  We learn about the difficulties associated with traditional Real Estate Investing, the stress of being a landlord, and how we can avoid it all by investing in Raw Land.  Don't miss this eye opening interview! Tools & Links Referenced In The Show Answering Service & Virtual Receptionists - https://patlive.com Mobile Notary Public Services - http://www.123notary.com/notary-search.asp Land Academy - https://landacademy.com REtipster - https://retipster.com Visit https://buyblackpodcast.com for more information to Start Your Business and Find Over 200 Resources that will help you Make It A Success! Connect With Jarrod https://thelandbanc.com Email: jarrod@thelandbanc.com Phone: 501-291-1782 FB/IG: @jarrodwoodley Latest Buy Black Podcast Updates Get Your Buy Black Podcast Merch! Visit https://buyblackpodcast.com/shop and use the COUPON CODE FIRST100 Get 10% OFF + FREE SHIPPING! Offer only good for the First 100 Orders processed on the site. DOWNLOAD the Buy Black Podcast App! Visit https://buyblackpodcast.com/app to get it for Apple or Android Connect With Me Email: gerald@buyblackpodcast.com Phone: 501-703-0363

A Side Hustle Business Is the Investment for Tax Refund Money Considerations When Investing Level of Risk Potential Reward Level of Control Level of Effort Velocity of Return on Investment Comparing Common Investment Options Individual Retirement Account (IRA) / ROTH IRA / 401K Crypto-Currencies Single Stock Trading Mutual Fund Trading Real Estate Investing Side Hustle Businesses E-Commerce Specifically for this Episode My Recommended Strategy for Building Wealth Build a Starter Emergency Fund ($1000-$2000) Build a Business Fund ($5000 is our example but can be smaller) Register LLC & Open Business Account with Business Fund Resume Normal Habits With Job Income (pay down debt, save for vacations, fund retirement, etc.) Open & Scale E-Commerce Business Use Profit Distributions from E-Commerce to Buy Income Generating Assets (Real Estate, Art, other Businesses, etc.) You are now wealthy...give money, time, and energy to people and communities who need it; help others grow as you have For more details about this episode Connect With Me Email: gerald@buyblackpodcast.com Call or Text: +15017030363 Download the Buy Black Podcast App and Call or Email me directly from the Contact Menu!

Market Research: What Do Customers Really Want? In this episode, Johnathan Thomas explains how conducting thorough Market Research can help you grow your business.  As young entrepreneurs, we often sensationalize the process of Building a Business from Scratch. On Day 1 you Start Your Business.  Three years later you're a multi-millionaire, but what happens in between?  If you’re doing things right, the answer to that question should be a lot of testing, observing, questioning, and reconfiguring. If we put the right amount of energy into Market Research up front, it will save time, money, and show our customers that we really care about what they need…not what we want to sell. Ivana Taylor at QuestionPro.com put together a Great List of Ideas to help you get started…check out the highlights: Tip #1: Define the objective of your research. “Having an objective for your Market Research will flesh out what kind of data you need to collect.” Tip #2: Learn About Your Target Customers. “When you take time to define your target customer you can also find the best products and services to sell to them.” Tip #3: Recognize that knowing who you serve helps you define who you do not. “It’s okay to decide on who is not a part of your target customer base. In fact, for small businesses knowing who you don’t cater to can be essential to helping you grow.” Tip #4: Learn from your competition. “By…doing in-person research, you can dig up a lot of information to help you define your unique selling position and create even better offers for your customers.” Tip #5: Get your target customers to open up and tell you everything. “A good customer survey is one of the most valuable Market Research Tools because it gives you the opportunity to get inside of your customer’s head. Many customers will be delighted to offer feedback. You can even give customers who fill out surveys a gift like a special coupon for their next purchase.” Run Your Numbers At the end of our episode, Johnathan says the best thing an aspiring business owner can do is “Run Your Numbers”.  As it is with Market Research, we have to put our passion and egos aside when making business decisions.  Identify your fixed costs, variable costs, potential revenue streams, and optimal price for your goods or services that will allow you to make a profit.  Remember, a business without income is just an expensive hobby. To learn more about Market Research, “Running Your Numbers”, or starting a Global Housing Company like the one laid out in this episode, Connect With Johnathan at: Cell: 847-293-5708 LinkedIn: Johnathan Thomas Facebook: John Thomas Leave a 5-Star Review for Johnathan’s Coldstone Creamery Yelp: https://goo.gl/eL1ju3 Google Maps: https://goo.gl/kmKmy9   Connect With Me “My Business Card is in your phone!” If you haven’t already, Download the Buy Black Podcast App on Apple or Android. From there you get access to ALL Buy Black Podcast Episodes, Exclusive Bonus Content, AND You Can Email or Call Me Directly From the App! It’s the best way to Get Connected and Stay Connected with the Buy Black Podcast Community. Get It Now: iPhone/iPad: https://itunes.apple.com/us/app/buyblack-black-wall-street/id1298310707?mt=8 Android: https://play.google.com/store/apps/details?id=com.buyblack.android.bblack&hl=en

"Cocky Humble": Networking the DJay Reace Way In this episode, I connect with DJay Reace to talk about his Mobile DJ business and learn how he builds symbiotic professional relationships that keep his business growing and get the money chasing him, rather than the other way around.  Join us! Connect with DJay Reace djayreace@gmail.com All Socials: @djayreace Website: https://djayreace.com