POPULARITY
Categories
In this insightful episode of the We Don't PLAY!™️ Podcast, host Favour Obasi-ike, MBA, MS demystifies the critical evolution of search in the age of artificial intelligence, focusing on a concept she terms "AI SEO 101." The central theme revolves around the distinction and strategic importance of closing both prompt gaps and keyword gaps to secure valuable brand citations. While traditional SEO has focused on optimizing for short, fragmented keywords (e.g., "best travel deals"), the rise of conversational AI assistants like ChatGPT and Perplexity has given birth to the prompt—a longer, full-sentence query (e.g., "What are the best international travel deals for a family of four in summer 2026?").Favour argues that many businesses are unprepared for this shift, leaving a "prompt gap" in their content strategy. While they may have content targeting keywords, they lack the in-depth, conversational, and authoritative answers that AI models seek when responding to user prompts. The ultimate goal for any brand is to become a direct brand citation in an AI-generated answer, a feat achieved only by providing comprehensive, well-supported information. As Favour compellingly states, the answers provided by AI are sourced directly from the content available on the web: "Where are those responses AI is getting coming from in the first place? They're coming from your website."The core of the strategy lies in recognizing that your website is the foundational pillar of your digital presence. To bridge the prompt gap, Favour advocates for a robust pillar-cluster content model. This involves creating a main "pillar" page that exhaustively answers a primary customer question, supported by numerous "cluster" pages that explore related sub-topics in detail. This creates a dense, interconnected web of expertise that signals authority to search engines and AI alike. The episode emphasizes a shift from merely creating blogs to creating comprehensive resource hubs, complete with FAQs, multimedia content, and evidence-backed claims, much like a digital research paper.Favour provides a clear action plan: identify the core questions your audience is asking, build out content that answers them conversationally and in-depth, and structure this content logically on your website. She also touches on the technical side, noting that URLs should remain concise and keyword-focused, while the content on the page should be rich and prompt-focused. Ultimately, the episode is a powerful call to action for businesses to stop dwelling on information and start implementing a forward-thinking content strategy. By treating your website as a definitive library of answers, you can close the gaps in your SEO strategy and ensure your brand not only survives but thrives in the new era of AI-powered search.Key TakeawaysPrompts vs. Keywords: A prompt is a conversational, full-sentence question (10-25 words) posed to an AI, whereas a keyword is a short, fragmented search query (2-5 words) used in traditional search engines.The Goal is Brand Citation: In the new landscape of AI search, the primary objective is to have your brand and website cited directly as the authoritative source in an AI-generated answer.Your Website is the Foundation: All digital roads lead back to your website. It is the most critical asset for building authority and providing the in-depth answers that AI models are looking for.Close the Prompt Gap with Conversational Content: To appear in AI search results, you must create content that directly and comprehensively answers the full questions your audience is asking, not just targets keywords.Adopt a Pillar-Cluster Model: For each major question your audience has, create one main "pillar" page with a complete answer and support it with multiple "cluster" pages that cover related sub-topics. This builds a powerful web of expertise.Content as a Resource Hub: Think of your content less like a series of blog posts and more like a library of research. Support your answers with data, evidence, multimedia, and links to other authoritative sources to build trust and credibility.Action Over Acronyms: While understanding terms like AEO (Answer Engine Optimization) is useful, the focus should be on the practical implementation of creating high-quality, question-answering content.Memorable Quotes"A prompt is keywords in confirmation of the context that has been started by conversation.""You can't say a brand without connecting a website.""Where are those responses AI is getting coming from in the first place? They're coming from your website.""Don't be in a place where you're dwelling on information and not taking action on implementation.""15% of new searches every day out of at least 8.5 billion searches a day are new, including yours.""You don't put a prompt in your URL, you put a keyword in your URL.""You're not just creating blogs, you're creating calls to action."Frequently Asked Questions (FAQs)What is the main difference between a prompt and a keyword? A prompt is a long, conversational question asked to an AI, while a keyword is a short, fragmented phrase used in a traditional search bar. Your content strategy needs to address both.Why are brand citations important in AI SEO? A brand citation is when an AI search tool names your website as the source of its information. It positions your brand as a trusted authority, driving traffic and credibility.Is blogging still relevant in 2026? Yes, absolutely. However, the format has evolved. Modern blogging should focus on creating in-depth, conversational articles that function as answers to user prompts, effectively turning your blog into a resource hub or "audio blog."How do I start closing the prompt gap on my website? Begin by identifying the most common and important questions your customers ask. Then, create comprehensive content (like a detailed FAQ page or a pillar article) that answers these questions thoroughly and links to supporting cluster pages.What is the pillar-cluster model? It's a content strategy where you create one major "pillar" page that covers a broad topic in-depth. You then create multiple "cluster" pages that address specific sub-topics related to the pillar, with all cluster pages linking back to the main pillar page. This structure organizes your content and signals deep expertise to search engines.Timestamps[00:00] Introduction: AI SEO 101 - Prompt Gaps vs. Keyword Gaps.[01:35] Defining a "Prompt": A conversational query of 10-25 words.[02:48] Defining a "Keyword": Traditional short, medium, and long-tail search terms.[05:52] The Central Role of Your Website in Brand Citations.[06:34] How Search Engines Match Pages to Queries.[07:17] Core Concept: A prompt is "keywords in conversation."[08:03] The Solution: Closing the gap with conversational, FAQ-style content.[09:43] Strategy Deep Dive: The Pillar-Cluster content model (1 Pillar + 9 Clusters).[15:02] Where AI Gets Its Answers: Your website is the source for LLMs.[16:02] Building Authority: Go beyond facts and support claims with experience and evidence.[19:00] Your website is the common thread in all customer interactions.[20:44] Technical SEO Tip: Use keywords in your URLs, not long prompts.[22:36] Market Opportunity: 15% of the 8.5 billion daily searches are entirely new.[23:38] Content with Purpose: Your content should create calls to action, not just exist as a blog.[24:14] Closing Remarks & How to Connect.[25:12] Podcast Outro.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this masterclass episode of the We Don't PLAY!™️ Podcast, host Favour Obasi-ike, MBA, MS tackles a critical question for 2026: Is blogging still a cornerstone of a successful social business? The answer is a resounding YES. Favour Obasi-ike reveals that businesses with active blogs generate a staggering 67% more leads.This episode is a deep dive into the art and science of using blogs to drive social business revenue and achieve sustainable startup growth secrets. Favour breaks down the technical SEO behind a powerful blog, from understanding sitemaps as the "brain" of your website to structuring your content with a masterclass on headings (H1, H2, H3) and ideal word count (600-2,500 words).Learn actionable SEO tactics and content marketing strategies, including how to leverage Pinterest SEO and its 96% non-branded search traffic, the power of repurposing content, and why your business should aim for at least one blog post per week. Favour also touches on the future, discussing AI marketing, prompt gaps vs. keyword gaps, and how blogging principles apply to App Store Optimization (ASO). This is a must-listen for anyone looking to master digital marketing, boost organic traffic, and understand the long-term ROI of a robust blogging strategy.Episode Timestamps / Timeline[00:13] The Core Stat: Why blogs generate 67% more leads.[01:08] Technical SEO 101: Understanding sitemaps and search engine indexing.[04:02] Content Strategy: Supporting products with listicles, FAQs, and rich media.[05:18] Local SEO: How blogging gives you a local-based advantage.[09:02] Blogging Masterclass: The perfect structure for a high-ranking blog post.[25:00] Off-Page SEO: The power of backlinks and being featured.[28:49] Advanced SEO: Using Wikipedia and Reddit for credibility and traffic.[33:46] Case Study: How Canva used blogging to dominate the market.[35:01] Pinterest SEO Deep Dive: Tapping into non-branded search.[37:52] The ROI of Blogging: Low effort, high impact for long-term growth.[38:46] Beyond Websites: Applying blogging concepts to App Store Optimization.[41:04] The 520-Blog Rule: A benchmark for established businesses.Frequently Asked Questions (FAQs)Is blogging still valuable in 2026?Absolutely. According to the episode, businesses with active blogs generate 67% more leads and establish crucial brand visibility and authority.How does blogging improve SEO?Blogging expands your website's sitemap, creating more opportunities for indexing. It allows for strategic keyword research implementation, internal/external linking, and building off-page SEO through backlinks.What is the ideal length and structure for a blog post?Aim for a 5-minute read, which is about 600-2,500 words. Structure it with a clear hierarchy of H1, H2, and H3 tags, and keep paragraphs concise (1-3 sentences).How can I use blogging for my social business?Use your blog as a central hub for your content marketing. Repurpose social media posts into detailed articles, embed videos and social feeds, and use your blog content to fuel your email marketing and ad campaigns.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode of Mad Rush, Trisha interviews creator and consultant Libby Amber Shayo (New York University at Buffalo, BFA in acting). Libby shares how she leveraged camp friendships, Facebook groups, and the Accepted Students Weekend to network and meet people in Greek life before committing to college, including hosting a first-night dorm meetup with dozens of girls. She describes joining a sorority during spring recruitment because of credit requirements, choosing a different chapter than her close roommate, and how not having a car helped her build connections across pledge classes through rides and one-on-one time with older sisters. Libby introduces her concept of the “brotherhood of the sisterhood,” explaining how fraternity friendships became a lasting support system—showing up to her theater performances, forming informal “family” ties, and traveling to major life events like her formal 300-person wedding (including a taco station and sombreros). She also recounts her career pivot during COVID after interviews in talent management/casting were canceled, going viral on TikTok with Jewish-mom comedy, running brand and Jewish organization accounts, launching the Schmuck Boys podcast about Jewish dating and identity, and later working in agencies on major snack and wellness brands before going full-time as a creator. Libby explains her event content creation business model—capturing phone-shot footage and delivering b-roll plus an edited reel quickly (often within 24 hours), choreographing TikTok trends at events, and applying the same approach to her own short, five-month engagement wedding planning and related content. The episode closes with where to find her online (LibbyAmberShay) and Trisha's notes on confidence, connection-building, and pre-ordering her upcoming book, The Rush Bible.
Deine Produkte, deine Dienstleistungen sind TOP? Die der Konkurrenz sind es auch! Was dich von deinen Mitbewerbern abhebt? Vertrauen! Und das entsteht durch Sichtbarkeit. Ohne die geht es nicht. Erst recht in 2026. In dieser Folge des Handelskraft Digital Business Talk spricht Host Sam mit Laura Bornmann. Sie ist HR-Expertin, LinkedIn Top Voice und berät Unternehmen dabei, wie sie die Sichtbarkeit ihrer Marke stärken.In dieser Folge erfährst du:Warum sichtbare Menschen die stärksten Marken aufbauen Wie Sichtbarkeit auch ohne Selbstdarstellung funktioniert Wie KI bei der Content Creation sinnvoll genutzt werden kann Warum Branding auch ohne verlässliche KPIs ein wichtiger Business Case istZum Trendbuch: https://s.dotsource.de/trends2026 Triff Laura auf der Handelskraft Konferenz 2026: https://konferenz.handelskraft.de/
In this episode, I'm joined by Emerson Harmon, founder of The Harmon Edit, to talk about what content creation actually looks like behind the scenes—and why it's become such a powerful tool for artists and creative business owners. We dive into how Emerson built her business capturing iPhone video content for wedding planners, interior designers, and creatives, why “content creation” is not the same thing as influencing, and how storytelling—not trends—is what truly drives engagement and sales. We also talk about: Why your everyday work is interesting (even if it doesn't feel like it) How to capture better video without overthinking or burning out The difference between polished content and relatable content—and why you need both How showing your face builds trust, memorability, and momentum When it makes sense to DIY content vs. bring in help Pricing, boundaries, and evolving your business as demand grows If you've ever felt stuck trying to “show up online,” unsure how to translate your creative work into compelling content, or overwhelmed by video altogether, this conversation will completely reframe how you think about marketing. You'll walk away with practical mindset shifts, simple content strategies, and a clearer understanding of how storytelling—not perfection—moves your business forward. https://www.theharmonedit.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Recorded live at SocialEast 2025 in Halifax, this episode of the Marketing News Canada podcast features guest host Odum Idika sitting down with Will Yang, Founder of Differo, to define what modern content creation really looks like.Will breaks down his approach to “pocket production” and explains why your smartphone may be the most powerful marketing tool you already own. From simple three-shot storytelling techniques to why audio clarity matters more than cinematic visuals, he shares practical ways brands of any size can start creating authentic, story-driven content that performs on platforms like TikTok and Instagram Reels.The conversation also explores why polished ads often underperform on social, how Gen Z consumes content differently, and why showing up imperfectly is better than not showing up at all.A reminder that great marketing is not about better gear. It is about better stories.
Our dear friend Justin aka Slasher Talk joins us this week to take deep dive into our favorite horror movie jump scares. If you don't follow Slasher Talk already, well, F***in Do It! If you have enjoyed listening to our show, then give us a 5-star rating. We'd greatly appreciate it! You Can Find Slasher Talk on social media here:TikTok: https://www.tiktok.com/@slashertalkhorrorInstagram: https://www.instagram.com/slashertalkhorror/YouTube: https://www.youtube.com/@SlasherTalkHorror Check out our sponsor DARKSIDE COLLECTIBLES:Website: https://darksidecollectibles.net/Instagram: https://www.instagram.com/darkside_collectibles_/Facebook: https://www.facebook.com/profile.php?id=61565363086549TikTok: https://www.tiktok.com/@darksidecollectiblespgh Be sure to follow, Like, and Subscribe to us on all our social media sites: YouTube: https://www.youtube.com/@houseofghoulsMerch Store: https://goreclown.com/Facebook: https://www.facebook.com/HouseofGhoulsPodcast/Instagram: https://www.instagram.com/houseofghoulspodcast/ You can find Crystal on social media here:TikTok: https://www.tiktok.com/@horrornightsinInstagram: https://www.instagram.com/crystal_hni/YouTube: https://www.youtube.com/c/HorrorNightsIn You can find Ian on social media here: TikTok: https://www.tiktok.com/@ian.vanghoulInstagram: https://www.instagram.com/ianvanghoul/ YouTube: https://www.youtube.com/@IanVanGhoulLetterboxd: https://letterboxd.com/ianVanGhoul/ You can find Colby on social media here: TikTok: https://www.tiktok.com/@colby_does_horror Instagram: https://www.instagram.com/colby.does.horror/YouTube: https://www.youtube.com/@Colby.Does.HorrorLetterboxd: https://letterboxd.com/colbydoeshorror/ House of Ghouls ThemeWritten by Ian VanGhoul Produced, Recorded, and Performed by Jimmy Mowery Check out Jimmy's music and socials here:Instagram: https://www.instagram.com/jimmymowery/Spotify: https://open.spotify.com/artist/58e8QpVKO4GflSPwWIMhmw?si=ONJ2snr-Qr6ep_Gi2R2_UwYouTube: https://www.youtube.com/@jimmymowerymusic MK Ultra (Used with permission from Victor Gabriel and Tate Labianca) Music written and performed by: Tate Labianca Music engineered by: Vincent Peters (Sumo Audio) Shot and edited by: Vincent Peters (Sumo Audio) Directed by: Victor Gabriel Check out the music video here: https://youtu.be/LhDikR8Dn2Q?si=vLqtQJAiBRmyHFV0 Thanks for listening. Have a great week and stay safe out there!!
Elaine Burke, host of the ‘For Tech Sake' podcast talks to Brendan about the impact of AI on Hollywood; from this week's viral video which showed AI versions of Brad Pitt and Tom Cruise in a fight scene to how AI is being used day to day in filmmaking and content creation.
AI Applied: Covering AI News, Interviews and Tools - ChatGPT, Midjourney, Runway, Poe, Anthropic
Jayden and Conor explore the emerging AI content marketplace, Amazon's new AI data marketplace, and the implications for content creators and AI development. They discuss how major companies are leveraging content for AI training, the legal and ethical considerations, and opportunities for creators to monetize their work.Get the top 40+ AI Models for $20 at AI Box: https://aibox.aiConor's AI Course: https://www.ai-mindset.ai/coursesConor's AI Newsletter: https://www.ai-mindset.ai/Jaeden's AI Hustle Community: https://www.skool.com/aihustleWatch on YouTube: https://youtu.be/CbhgzGhmLGYChapters00:00 Introduction to AI Marketplaces01:03 Amazon's New Marketplace for Content03:26 The Value of Content in AI Training06:13 The Role of Major Players in Content Acquisition10:02 The Future of Content Creation and Licensing See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
NO RESERVATIONS — Welcome to a new season of The Full Bleed. This year, we're going to be talking to makers and creators, of course, but also more about the business of magazines. Because, let's face it, making a magazine is not easy. It never has been. But we're seeing more and more magazines—in print—out in the world and there's a reason for that. At a time where the digital world is a messy place, and that's being polite, magazines are perfectly positioned as a part of an “analog” wave that is going to become more and more important in the media and in marketing. We open the season with Nathan Thornburgh from Roads & Kingdoms, a media brand that started out as a media brand—stay with me here—with the support of Anthony Bourdain, yes, that one, and then pivoted to becoming a kind of gastronomic tour company with loads of content on their website, and has now published their first magazine. And it won't be their last. Travel, especially these days, is pure analog, a completely human experience. It touches the senses in a way not many things can. Think about Anthony Bourdain's work and you think of how immersed he was everywhere he went. Whether he was writing about the reality of a kitchen or filming a meal of noodles at a roadside stand in Thailand, he was all in. His was a very human-centered media, full of sights and smells and sounds and people. And that's what Roads & Kingdoms will try and replicate. On the page. On every page. — This episode is made possible by our friends at Freeport Press. A production of Magazeum LLC ©2021–2025
Send a textWith the 2026 Milano Cortina Olympics wrapping up soon, Shawn and Colin have set our sights on figure skating, with the 2000s comedy classic 'Blades Of Glory'. We discuss all those important things like the physicality of the stars, what would be clear violations in real figure skating competition, heightened realities, great supporting cast, and so very much more. Is this the best figure skating movie ever made? What did we think? Tune in to find out!5 Star reviews help drive us up the charts. Please take a minute and review us.If you would like to contact or donate to us: iusedtolikethisone@gmail.comwww.patreon.com/iusedtolikethisoneWebsite: www.iusedtolikethisone.comInstagram: @iusedtolikethisoneTwitter: @iused2likethis1Facebook: I Used To Like This OneBluesky: @iusedtolikethisone.bsky.socialCreated/Produced/Hosted by: Shawn Wells and Colin StewartEdited by: Shawn WellsOriginal Music by: Lindon Carter (look for his band 'Carter & the Capitals' on all music streaming platforms)Official Substitute Co-hosts: Aaron Knowles (@ShortBoxHero), Chris Goffredo. Sponsorship Corner sponsored by movieposters.com *****With over 100,000 titles to choose from, movieposters.com is the #1 destination for posters from your favorite films + stars. Use LIKETHISONE at checkout for 15% off your purchase. *****Special Thanks To: Tracy Sheremeta, Lindon Carter, David Son, Aaron Knowles, Chris Goffredo, Kris Wells and Graham Wells for their contributions to the show.Hear more content from Shawn with his other podcast 'In Front Of The Yellow Line'.Buy friend and sometimes co-host Aaron's Book! 'The Algorithmic Frontier: Exploring the Power of AI in Social Media and Content Creation' https://a.co/d/1gIpsgQ©️2026 And Sometimes Why? Productions.
As a full-time startup founder managing two brands, I create 100+ pieces of content monthly—95% by myself. In this video, I'm sharing my exact content system that helps me stay consistent without burning out.
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Claire was more than a little skeptical about AI for a long time. Now? She's ON BOARD! And for very specific purposes. In this episode, she's sharing the three underused ways she's now using ChatGPT and Claude—and none of them have to do with writing captions or copy. This Week on the Get Paid Podcast: The use case that helped Claire make a major business decision How she cut her monthly software expenses by hundreds of dollars The new way she's building sales pages (that used to take her ages) Mentioned in This Episode: FG Funnels / Funnel Gorgeous Elise Darma's Offer Vault https://theoffervault.co/ Brittany Long's AI Sales Page Design Workshop Brittany on IG: (@womenthrivewith.ai) Get Paid Marketing :https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Several weeks ago, we scheduled podcast recording time with Ryan Eldredge, Six Flags Great Adventure's Regional PR Manager. Ryan's been on the podcast before, talking Iron Menace at Dorney Park, wanted to get him on to talk about his other primary park that falls under his responsibility as PR Manager. We were going to talk about the park in a pretty general sense - How great The Flash is - 2026 improvements - there are plenty! - the Safari Adventure Park being nominated for a 10Best Award (Vote for them!) for the first time, pretty standard stuff. Then, yesterday, the park broke the internet when they opened a giant shipping container and unveiled a very purple piece of launch track for their new-for-2027 record breaking launch coaster. So, you know we had to talk about that too, right?Dive in as Ryan talks all things Great Adventure, Content Creation, and yes, that fresh piece of roller coaster track that emerged from a shipping container. You can connect with the show by hitting us up on social media @Coaster101: Facebook | Twitter | Instagram. We also have a website, if you're into that sort of thing: www.coaster101.comAlso, be sure to subscribe to the podcast so you don't miss an episode! And please give us a rating and review wherever you listen, it helps new listeners find us!Find the latest and greatest Coaster101 and theme park-inspired merch at coaster101.com/merchThanks to JM Entertainment for providing our theme song. For more on them, check out jmentgrp.com
If you've ever felt like your brain moves at 100 mph while the world expects you to function at the speed limit…this episode is for you! ✨In Episode 234 of Becoming More Me, Theresa sits down with Ky Wescott from The Vibe With Ky- viral content creator, mental health advocate, and senior paid media strategist with an audience of 2+ million across TikTok, Instagram, and Facebook.Ky is known for creating the kind of ADHD content that makes people say, “Wait… does he live in my head?” But beneath the humor is something deeper: a real commitment to honesty, connection, and helping people feel less alone in their ADHD, anxiety, depression, and executive dysfunction.Together, Theresa and Ky talk about what it looks like to manage mental health without pretending you're fine, how to create amazing content without burning out, and why connection will always beat chasing virality.Episode Highlights:Ky's “chapter one” message for newly diagnosed ADHD and depressionThe hard season that changed everything for Ky: heartbreak, injury, and loss within the same 30 day periodWhat depression can look like behind the scenes, even when someone seems “positive” onlineWhy Ky prioritizes connection over virality, and the mindset shift that makes content sustainableContent batching, creative systems, and ADHD-friendly structure that supports consistencyMonetization that doesn't depend on platforms: partnerships, products, email lists, subscriptionsADHD in the workplace: task initiation, clutter, and setting your environment up for success.The “this can go away at any moment” reality of a platform… and why owning your audience mattersKy Wescott is the creator behind The Vibe With Ky and host of The Vibe With Ky Podcast. His content blends humor and mental health truth in a way that helps people feel seen, validated, and less alone.He's been recognized as a Feedspot Top 10 ADHD Influencer, named a JCI Ten Outstanding Young American, and was invited to the 2024 White House Creator Summit, where he met and spoke with President Biden.Connect with KyWebsite: TheVibeWithKy.comSocial: @TheVibeWithKySupport the showVisit theresalearlevine.org to get Theresa's Book, "Becoming More Me: Tapping into Success - Subconscious Secrets of an ADHD Entrepreneurial Mom" and receive the private sessions for Free!Becoming More Me with Theresa Lear Levine features conversations that Make the Never-Ending Journey of Becoming one you Want to get Present for & Enjoy! Theresa shares her struggles with trauma, anxiety & ADHD, and how nervous system regulation, EFT & Hypnotherapy, took her past her breaking point and into an embodied life of calm, clarity & confidence.Kindle, Audible & Paperback on AmazonCommunity:https://www.skool.com/becoming-more-me-communityBegin your transformation:gamechangingconversation.com Thanks for Listening! Please Leave a Review!Join the Email list:https://theresalearlevine.org/subscribeIG:instagram.com/theresalearlevineEmail:theresa@theresalearlevine.comWebsites:www.theresalearlevine.comwww.becomingmoreme.com...
If you're tired of stitching together a pricey, time-sucking podcast stack, you'll love this. Nathan Gwilliam is a serial entrepreneur whose latest exit was Adoption.com. After hosting 350+ episodes on digital monetization, he found the typical toolkit fragmented and costly—around two grand a month—and built PodUp, an AI-powered, single-login platform with 50+ integrated tools to create, grow, and monetize. For time-strapped teams, he also started PodAllies, a done-for-you agency that handles production and marketing once you hit stop. Today, Nathan shares how to go from fragmented to frictionless—and scale your show at a fraction of the cost.Nathan Gwilliam is a serial entrepreneur who has created and sold 3 digital ventures. His most recent exit was Adoption.com, which was the world's most-visited adoption site. After selling Adoption.com Nathan started hosting a podcast about digital monetization, where he published more than 350 episodes. After a few months of publishing audio, video, biogs, social, a website and a newsletter for his show, Nathan realized he was doing it the hard way. Nathan needed more than 30 different technologies that cost nearly $2,000 per month. Those technologies were missing a lot of the functionality he needed, and they had very little integration. He felt like he was duct-taping them together. And, they took way too much time and effort. Even after recording and editing the content, Nathan still had to pay someone 4 hours per day to syndicate the content. Nathan realized the need to solve this problem by creating the all-in-one podcasting platform. So, Nathan began building his fourth venture, PodUp, the ultimate podcasting platform with 50+ tools for creating, growing and monetizing a podcast venture... powered by Al. These tools are integrated, have one username and password, and are available for a small fraction of the price of licensing all the technologies individually.Many businesses and entrepreneurs want a podcast to build thought leadership, credibility and reach, but they don't feel they have time. To solve this problem, PodUp runs a podcasting agency named PodAllies that provides done-for-you podcast production and marketing services. PodAllies clients can record their episodes, and then PodAllies can do essentially everything else for them. In addition to Nathan's ventures, he's also consulted for numerous companies. For example: • He increased revenue by $5 million for a Facebook app in just 12 months. • Developed and launched the social strategy for a media company that grew social follows from less than 100k to 130 million+. This became the most engaging social channels of any publisher in the world at that time with 40 million+ monthly comments, likes, and shares (source: Unmetric). • Created a network of sites and social channels which reached 280 million monthly uniques. • Launched a YouTube channel in four languages that received 1.7 million video views in the first 2 months. • Helped grow Azul airlines' social follows from 5k to 1.6 million in 12 months and created a travel social network for them. Azul became the fastest-growing airline ever in those early days and had a successful IPO. • Created a language-learning platform that reached close to a million fans. Nathan has won numerous awards, such as: • Awarded "Best of the Decade" by the BYU Center for Entrepreneurship&. Technology. • Awarded the US Congress "Angel in Adoption". • Won two different business plan competitions. • Inducted into the "Adoption Hall of Fame".Contact Details:Email: nathan@gwilliam.com Business: PodUpWebsite: https://podup.com/ Social Media Instagram: https://www.instagram.com/nathangwilliam Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.
Dale Earnhardt Jr. gets an in-depth look into the world of professional gaming as he sits down with renowned Madden NFL player Civil. Born Kenny Cox in Michigan, Civil began playing Madden at age 16 and quickly rose to prominence after winning some highly publicized tournaments. His road forward wasn't clear, though, and for a time, he began working at FedEx while attending college, pursuing a degree in criminal justice. Eventually, he'd pick the game back up and took to teaching other players how to better their game, which launched his social media empire that he operates today.The interview covers Civil's path through uncertainty to becoming one of the most well-known gamers on the internet, why he pursued teaching instead of competitive play, and his recent public declaration of his Christian faith. For more content, check out our YouTube page: https://www.youtube.com/@DirtyMoMedia Check out our all-new merch collection: https://shop.dirtymomedia.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What if the life you're chasing isn't actually the one you want? In this episode of The Greatness Machine, Darius Mirshahzadeh sits down with New York Times bestselling author and investor Sahil Bloom to challenge traditional definitions of success and wealth. Sahil shares the mindset behind “chop wood, carry water,” why small daily actions matter more than big resolutions, and how he walked away from private equity after realizing he was playing the wrong game. They explore personal sovereignty, aligning values with actions, finding work you genuinely enjoy, and why trust has become the most valuable currency in today's world. Sahil also unpacks the core ideas behind his book “The 5 Types of Wealth” and what it really means to design a life that feels rich beyond money. In this episode, Darius and Sahil will discuss: (00:00) Introduction and New Year's Intentions (06:37) Sahil's Origin Story and Insecurities (12:20) The Realization of Misalignment (18:21) Taking Small Steps Towards Change (23:00) Career Transition and Reflections on Private Equity (24:07) The Power of Passion in Success (27:36) Finding Your 'Hitting the Ball' Moment (30:22) The Courage to Explore New Paths (34:08) Navigating the New World of Work (36:08) The Journey into Content Creation (44:37) Redefining Wealth Beyond Money Sahil Bloom Sahil Bloom is a New York Times bestselling author, entrepreneur, and investor best known for “The 5 Types of Wealth,” a transformative guide to designing a meaningful life. His work reaches millions each week through his writing, social insights, and bi-weekly newsletter, The Curiosity Chronicle. An experienced investor, Sahil is the Managing Partner of SRB Ventures, a $10M venture firm, and the owner of SRB Holdings. He has invested in 40+ startups, including multiple unicorns, following seven years in private equity. A Stanford graduate and former NCAA baseball player, Sahil blends high performance, thoughtful living, and practical wisdom to help people redefine what it truly means to be wealthy. Connect with Sahil: Website: https://www.sahilbloom.com/ LinkedIn: https://www.linkedin.com/in/sahilbloom Instagram: https://www.instagram.com/sahilbloom/ Book: https://www.the5typesofwealth.com/ Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this talk, I share how choreography plays a big role in content creation and the type of audience that you attract. CONQUER SHYNESS
In this episode of Acta Non Verba, Marcus Aurelius Anderson sits down with virtuoso guitarist Angel Vivaldi to explore the intersection of artistry, authenticity, and perseverance. Angel shares insights from his recent tour with legendary guitarist Steve Morse, discusses his creative process behind concept albums like "Synapse," and reveals how he balances being 65% artist and 35% business. The conversation dives deep into topics ranging from working with difficult people and learning from enemies, to the role of AI in music, the importance of vulnerability, and why the only thing worse than living with regret is dying with it. This is a masterclass in commitment, creativity, and staying true to yourself in an industry that constantly demands compromise. Episode Highlights [2:14] Learning from Steve Morse's Humility and Reinvention - Angel describes touring with guitar legend Steve Morse and witnessing him reinvent his playing technique due to arthritis. Despite being one of the greatest guitarists alive, Morse remained humble enough to learn legato and tapping techniques from Angel, demonstrating that true mastery includes the willingness to continuously evolve. [20:59] The Muse and Discipline: Speaking Her Language - Angel shares his philosophy on creativity and the muse: "She has a lot of people to visit and she's gonna favor those who know how to speak her language. What is her language? Music." He explains why showing up consistently to practice—even without inspiration—is essential, because you're refining how you speak music so the muse can work through you. [39:44] The Synapse Album: Painting Studios and Neurotransmitters - Angel reveals the extreme creative process behind his concept album "Synapse," where each song represents a different neurotransmitter. He painted his studio a different color for each song (red for adrenaline, green for serotonin), changed scents, and even wrote at specific times of day to embody each neurochemical state—a process that nearly broke him but resulted in some of his most authentic work. [82:13] Learning from Your Enemies: Unfiltered Feedback - Angel offers a provocative perspective: "Your enemies have no stake in you liking them or them liking you. If you want unfiltered, uncensored, direct feedback on your flaws as a human being, look to your enemies." He explains how to parse criticism from adversaries to find genuine insights while filtering out projection and insecurity. Angel Vivaldi is an American virtuoso guitarist, songwriter, and producer who has been pushing the boundaries of instrumental guitar music since beginning his solo career in 2003. Self-taught from age 15, Angel has released multiple concept albums including "Universal Language," "Away With Words Parts 1 & 2," and "Synapse," each showcasing his unique blend of progressive metal, fusion, and melodic sensibility. Beyond his solo work, Angel is a multifaceted creative force—he's a cinematographer, fashion enthusiast, interior designer, and entrepreneur who founded Zenith Council, an artist services company helping musicians with branding, marketing, and creative vision. Recently, he toured as a guest guitarist with legendary Steve Morse, managing Morse's career while contributing rhythm guitar and content creation. Angel's approach to music and life embodies his belief that authenticity and vulnerability are the keys to creating art that truly resonates. Learn more about the gift of Adversity and my mission to help my fellow humans create a better world by heading to www.marcusaureliusanderson.com. There you can take action by joining my ANV inner circle to get exclusive content and information.See omnystudio.com/listener for privacy information.
Favour Obasi-ike, MBA, MS breaks down Apple's video podcast launch in iOS 26.4, covering HLS streaming, approved hosting platforms, and strategic business applications. This episode features live consultation with Amanda (ice cream bus owner) demonstrating podcast marketing for local businesses covering SEO, multi-platform distribution, and monetization strategies from 7 years of podcasting experience (620+ episodes, 160 countries).Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksPodcast Episode Key TopicsApple Video Launch: HLS video podcasts, 20-year milestone, creator controlApproved Platforms: Acast, Art19 (Amazon), Triton Omni Studio, SiriusXM (+ AdsWiz, Simplecast)Business Strategy: SEO benefits, organic reach, local targeting, intellectual propertyTechnical: RSS feeds, website integration, domain authority, analyticsContent: Keyword optimization, repurposing, geographic targetingTimestamps00:00-10:00 Intro, iOS 26.4 announcement, HLS explanation, platform partnerships10:00-20:00 SEO fundamentals, website strategy, content discoverability20:00-42:00 Live case study: Amanda's ice cream business, local SEO, city-flavor strategy42:00-50:00 Metrics analysis, trust scores, domain authority (18-22 pt variance)50:00-60:00 Episode naming, URL structure, host's Spotify-to-Art19 switch60:00-73:32 Tutorial strategy, listening contexts, QR codes, restaurant SEO, closingEpisode Key TakeawaysApple video = game-changer for creator control & monetizationOnly approved platforms support Apple video (IAB certified)Local businesses thrive via organic SEO reachMulti-platform distribution essential (Apple, Spotify, YouTube, Pandora)Use keyword-rich titles, not "Episode 001"Dual video+audio strategy for different contextsConsistency builds authority (host: 50 domain/podcast score)Podcasts = evergreen intellectual propertyFormula: Domain + Hosting + SEO = High PerformanceStrategic planning pays off (Art19 switch July 2025 → Apple launch Feb 2026)Favour Obasi-ike's Notable Quotes"Today marks a defining milestone...bringing category leading video experience to Apple Podcasts." - Eddie Q, Apple SVP "Video is the next chapter for podcasting." - Jov Matei, Art19 CEO "Think about podcasting as intellectual property, thought leadership, SEO, and building relationships." "Little drops make a big ocean wave." "I'm planting seeds for the future I don't know will happen."Top FAQsQ: What is iOS 26.4 for video podcasts?A: Apple's system update introducing HLS video podcast support with creator control.Q: Which platforms support it?A: Acast, Art19, Triton Omni Studio, SiriusXM (+ AdsWiz, Simplecast). Q: Should local businesses podcast?A: Yes—organic reach without paid ads, builds trust, targets geography.Q: Best episode naming?A: Use keywords first, not "Episode 001." Example: "Vanilla Ice Cream: Best Summer Flavors"Q: Need a website?A: Yes for SEO. Domain + Hosting + SEO = High Performance.Action ItemsImmediate: Update to iOS 26.4, check hosting platform, audit episode titlesShort-term: Develop dual video/audio strategy, set up analytics, research local SEOLong-term: Build consistent schedule, create evergreen tutorials, track domain authority growthLocal Businesses: Map products to locations, create local content, implement QR codesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In today's episode (176) of the EAT, CAPTURE, SHARE podcast, I'm having an honest and vulnerable conversation with friend, stylist and food photographer, Silvia Bifaro. We talk about the dark side of content creation, unrealistic followers' expectations, and the rise of transactional engagement on social media. Looking behind the scenes of content creator life, this heartfelt chat shines a light on how to stay human in a world increasingly shaped by AI.Here's what else you can expect from today's episode...Silvia introduces herself.I outline the Instagram events and the unexpected response that sparked this honest conversation about social media culture and creator pressure.Silvia reflects on how Instagram is shifting, and not necessarily for the better.We explore why genuine audience connection and authentic engagement still matter for sustainable content creation.A candid discussion on the rise of transactional engagement and how social media relationships are changing for food creators.We open up about the real life behind the content — creator burnout, personal boundaries, business decisions, and supporting online communities.An honest look at balancing authenticity with smart business strategy as modern food content creators.In the age of AI and content creation tools, Silvia shares her predictions for how the creator industry may evolve over the next five years.LINKS MENTIONED:Order my new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It's all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It's for food photographers who want to find their own unique style and up level their photographyFind out more about my group London videography and food styling workshop HEREFind out more about my online Reels for Food Content Creators Course HERE and grab your discount using code PODCAST10 at checkout!The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!Silvia's Instagram and websiteThe art of food styling with Silvia Bifaro – Eat Capture Share podcast episode number 23Download my free home photography studio guide HERE and find my gear list HEREMy Instagram story that sparked this conversationThe Reel I mention about AIWomen Who Run With the Wolves by Clarissa Pinkola EstésFind the full show notes HEREFind my Instagram HERE
Sarah Burke interviews Sarah Adams known as Mom.Uncharted online, and the host of a new podcast called Parents Uncharted. They discuss the impact of social media and technology on parenting, and the importance of digital privacy for children. Adams shares her insights on navigating screen time, the challenges of parenting in the digital age, and the evolution of her content creation approach. The conversation also touches on censorship, online safety, and the future of parenting discussions in the podcasting space. Connect with Sarah Adams: https://momuncharted.com/ https://www.instagram.com/mom.uncharted/ https://www.tiktok.com/@mom.uncharted Follow The Podcast: http://parentsuncharted.com/ https://www.instagram.com/parents.uncharted/ https://www.tiktok.com/@parents.uncharted Follow the trial with Nicky Petrossi: https://www.scrolling2death.com/heat Connect with Sarah Burke and Women in Media Network: https://www.womeninmedia.network/ https://www.instagram.com/wimnetwork https://www.instagram.com/burketalks Chapters (00:00) Introduction to Parents Uncharted (02:00) The Journey to Podcasting (04:55) The Impact of Social Media on Parenting (09:50) Navigating Privacy and Digital Footprints (14:55) The Evolution of Content Creation (20:06) Screen Time and Digital Autonomy (24:56) Censorship and Online Safety Learn more about your ad choices. Visit megaphone.fm/adchoices
Text me!In this conversation, Melanie Borden and I discuss the evolution of personal branding, particularly through LinkedIn, and the importance of visibility in today's digital landscape. Melanie shares her journey of building her brand, overcoming fears, and the significance of influence and virality in content creation. They explore strategies for effective content, the balance between personal and private sharing, and the mindset needed to combat imposter syndrome. The discussion emphasizes the need for authenticity and connection in a world increasingly dominated by AI and algorithms.takeawaysYou have a personal brand whether you realize it or not.LinkedIn is the new water cooler for professionals.Fear often holds people back from visibility.3% of LinkedIn users post content, indicating vast opportunity.Virality does not always equate to revenue.Growth, impact, strategy, and trust are key components of personal branding.A successful content strategy includes educational, personal, promotional, and user-generated content.Personal stories resonate more than purely professional content.It's important to disconnect from digital platforms to foster creativity.Remind yourself of your accomplishments to combat imposter syndrome.Connect further with Melanie HERE or on LinkedIn HERE IG @humantobrandPurchase her book HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DM ABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!! LinkedIn HERE IG @cpennington55 FB HERE ChilledVino HERE
AGENT 00 IS HERE!"Mighty" Demetrious Johnson is joined by streamer Agent 00 to talk about how he got big, Kai Cenat's break from streaming, advice for streamers, and more!Timecodes0:00 Intro 1:01 PrizePicks Code MIGHTYCAST 1:58 Welcome AGENT 00! 2:22 Agent LOVES Reacting with Chat 3:45 DJ Felt Bad Hurting His Opponents? 5:04 Was DJ Ever Salty After Taking an L? 6:15 Agent's Intro into Content Creation 13:22 Agent has MOTION 15:25 How Agent Decides What Content to Create 18:45 Agent's INSANE Car Collection 20:06 Agent Loves Racing 20:42 Agent Grew Up in Canada 21:58 Why Agent Moved to Atlanta 22:41 Agent's Content Group AMP 24:18 AMP's First Product: Tone 26:47 Does AMP Ever Fight with Each Other? 28:07 Are Streamers Putting on a Fake Personality?!(Speed/Rakai) 32:55 LAN Parties Were LIT (Not at DJ's House) 35:28 How Agent Removes Himself from Social Media 39:18 Will Agent Ever Disappear from Social Media? 42:18 Streamers Can't Take Days Off?! 44:25 Agent Lost 130 Pounds! 50:40 Agent's INSANE Sleep Schedule 52:30 Agent's Workout Routine 54:21 Is DJ on TRT? 55:50 Kai Cenat's Break from Streaming 1:02:46 How Agent Studies his Content 1:04:04 YouTube or Twitch: Which Does Agent Like Better? 1:05:49 Is Agent Scared of Getting Swatted? 1:07:04 Chat Stop Trolling DJ When He Streams
This conversation was recorded at the Cincinnati Podcast Studio with Brian Erickson. I originally invited Brian to join me for an episode of my What Are You Creating? podcast, which I typically produce as an audio-only show. Since Brian runs a studio devoted to high-quality video podcast production, he invited me to come to the studio and record the conversation there. This is a very unscripted conversation. It begins as an interview, but it naturally becomes a genuine exchange between two podcast professionals exploring how we each think about content creation. Where it's been. Where it is now. And where it might be headed. At one point, Brian asks me to share my perspective on audio versus video, content ownership, and some of the principles that have shaped the way I approach creating and publishing work. If you care about creating meaningful work and playing a long game with your content, I think you'll enjoy it. Important Links: You can see the video version of this episode, recorded professionally at the Cincinnati Podcast Studio, on my YouTube channel at https://youtu.be/2bzuQFXlzkE?si=Bq_4bp4WXjczmZK2 Cincinnati Podcast Studio website: https://cincinnatipodcaststudio.com Follow Brian on LinkedIn at https://www.linkedin.com/in/bwerickson Next Level Mastermind If you're a professional author, coach, speaker, content creator, course creator, or online business owner, and you've ever felt alone in your content creation, marketing, or business decisions, I want you to know this. You don't have to do this journey by yourself. I've reopened the Next Level Mastermind. It's designed for entrepreneurs who are committed to growth, service, and bringing their full education, experience, skills, and perspective into a trusted peer environment where everyone contributes and everyone benefits. If you feel a pull toward doing this work alongside other thoughtful, accomplished people who understand the decisions you're facing, email me directly at cliff@cliffravenscraft.com and put “Next Level Mastermind” in the subject line. I'd love to explore whether it makes sense for us to journey together.
Show Notes: Richard Millington talks about his Substack and consulting practice, Fever B. Richard shares his journey of starting his consultancy practice in 2009 or 2010, focusing on building online communities. During the pandemic, Richard received many requests for advice on becoming a consultant, leading him to start his Substack in April 2023. Richard explains how his Substack has become a side hustle, allowing him to reflect on his experiences and share valuable insights with his audience. Defining Community Consulting Richard defines community consulting, which involves building communities for customers in the technology space. He explains that community consulting helps companies save money by allowing customers to answer each other's questions, reducing the need for customer support. Richard emphasizes the importance of understanding psychology, incentive structures, and legal considerations when building communities, and he highlights the need for companies to hire the right team and have the right strategy, technology, and processes in place. How to Motivate Community Participants When asked how to motivate people to answer questions in online communities, Richard explains that people often help others for the intrinsic reward of feeling useful and making an impact. He discusses the importance of creating a sense of community and recognition for top contributors, such as unique roles and status within the community. Richard notes that financial incentives can sometimes backfire, as people may focus more on the money than on helping others. Surprising Insights on Substack Richard mentions that his most popular post, "The goal of your consulting website is to display as many trust signals as possible," received a lot of attention. He shares other popular posts, such as "Consulting is not selling your expertise" and "You only need to engage 50 people to be a success." Richard discusses his less popular but personally impactful posts, like those on contract structure and niche selection, which he found important for his audience. A Successful Approach to Content Creation Richard talks about his process for creating Substack posts. He explains that he has a routine of dedicating the first hour of his day to generating ideas and writing posts. He reflects on his past experiences and common themes among his coaching clients to create relevant content. Richard mentions that he is moving towards having a theme for a few months, leading into a program he is running, to provide a clear point of focus for his content. Examples of Consulting Projects Richard describes a recent project with a client in Las Vegas, where he helped launch a community from scratch. He explains the importance of strategy, internal buy-in, technology setup, and training for community success. Richard also discusses projects focused on improving existing communities, such as increasing engagement and proving return on investment. Courses and Coaching for Consultants Richard shares his experience with creating courses, starting with his first course in 2011, and the success of his video courses. He explains the benefits of cohort-based courses, which have higher completion rates compared to on-demand courses. Richard discusses his coaching programs, which help independent consultants select the right niche, market themselves, and attract clients. Strategies to Attract Clients Richard outlines six ways to attract clients: search engine optimization, algorithms, referrals, networking, advertising, and cold outreach. He emphasizes the importance of selecting the right acquisition channel and committing to it. Richard shares his personal experience with using social ads to grow his Substack audience and the costs involved. Pricing Advice for Consultants Richard discusses the importance of strategic pricing and the pitfalls of advice like "just raise your rates." He explains the need for a balanced approach to pricing, considering the type of client, the project's complexity, and the competition. Richard shares his approach to naming fees and the benefits of using a broad range to align with the client's expectations. Access more of Richard's advice on Indispensable Consulting And to learn more about the core foundations of a sustainable consultancy: "a clear niche, strong positioning, and well-defined offers that clients understand and are willing to pay for." join the Consulting Foundations Program Timestamps: 03:00: Defining Community Consulting 05:30: Motivating Community Participants 08:36: Popular Substack Posts and Surprising Insights 25:38: Richard's Approach to Content Creation 30:23: Consulting Practice and Client Projects 34:58: Courses and Coaching for Independent Consultants 47:15: Challenges and Strategies in Attracting Clients 47:35: Consulting Advice and Pricing Links: Personal Website: https://www.richardmillington.com/ Company Website: https://www.feverbee.com/ This episode on Umbrex: https://umbrex.com/?post_type=unleashed&p=244024&preview=true Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at www.umbrex.com. *AI generated timestamps and show notes.
In this masterclass episode, Favour Obasi-ike, MBA, MS delivers an in-depth exploration of web sales optimization (CRO - conversation rate optimization) through strategic search engine marketing (SEM). The episode focuses on the critical relationship between website speed and conversion rates, revealing how technical optimization directly impacts sales performance. Favour emphasizes that web sales are fundamentally a result of web speed, explaining that websites loading slower than 3 seconds can decrease conversion rates by at least 7%, with compounding effects reaching 20% for sites taking 10 seconds to load.The discussion covers comprehensive website optimization strategies, including image optimization (recommending WebP format over JPEG/PNG), structured data implementation with schema markup, and the importance of optimizing every website element from headers and footers to file names and internal linking structures. Favour introduces the concept of treating URLs like seeds that need time to grow, recommending a 2-3 month planning horizon for content strategy.The masterclass also explores collection pages, category optimization, and the strategic use of content hubs to create pathways for user navigation. Favour shares practical tools and resources for keyword research and competitive analysis, while emphasizing the importance of submitting websites to Google Search Console and Bing Webmaster Tools for maximum visibility. The episode concludes with actionable advice on implementing these strategies either independently or through professional SEO consultation.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick Links
Send a textEver wondered what it really takes to walk away from a prestigious DevRel job and build a creator business that actually serves people? We bring back Erika (aka Erika the Dev) to share a candid, practical look at life after big tech: why she chose ownership over prestige, how she teaches coding fundamentals for network automation in a world obsessed with AI shortcuts, and the unglamorous truth about consistent, useful content.We talk through the decision-making moments—planning a runway, partnering at home to reduce financial stress, and testing formats that put audience needs first. Erika explains how she listens at scale by following her followers, turning real comments into next-day videos, and avoiding platforms that don't reward focused teaching. She's blunt about the trade-offs: corporate security versus speaking plainly, AI hype versus practitioner readiness, and high polish versus fast, clear lessons that solve one problem at a time.If you're considering going independent, you'll hear a grounded playbook. Erika details why service-based revenue can stabilize feast-or-famine cycles, how variety kills a solo creator's momentum, and when to say no so you can standardize offers and protect your groove. We also break down the tooling that matters, the costs that don't, and why authenticity is the only sustainable advantage in feeds swamped with AI-generated filler. By the end, you'll have concrete ideas for audience discovery, pricing, credibility building, and balancing consistency with a life outside the feed.Subscribe for more candid conversations with builders at the edge of networking, automation, and career design. If this resonated, share it with a friend and tell us: what's the one blocker keeping you from shipping your next piece of work?Connect with the Guest:https://www.linkedin.com/in/erikadietrick/https://www.youtube.com/@erika_thedevhttps://www.tiktok.com/@erika_thedevPurchase Chris and Tim's book on AWS Cloud Networking: https://www.amazon.com/Certified-Advanced-Networking-Certification-certification/dp/1835080839/ Check out the Monthly Cloud Networking Newshttps://docs.google.com/document/d/1fkBWCGwXDUX9OfZ9_MvSVup8tJJzJeqrauaE6VPT2b0/Visit our website and subscribe: https://www.cables2clouds.com/Follow us on BlueSky: https://bsky.app/profile/cables2clouds.comFollow us on YouTube: https://www.youtube.com/@cables2clouds/Follow us on TikTok: https://www.tiktok.com/@cables2cloudsMerch Store: https://store.cables2clouds.com/Join the Discord Study group: https://artofneteng.com/iaatj
The episode features Nate Samuels, a well-known club promoter who gained viral fame on TikTok for his videos about nightlife, club dynamics, and personal stories, including a publicized incident where his girlfriend cheated on him with another promoter. Nate relocated to Miami and started working as a club promoter, building a large following and deep insights into club culture, social dynamics, and influencer marketing. 00:00 - Intro 00:32 - The Andrew Tate Club Incident 02:45 - Streaming Culture in Nightclubs 05:43 - Jewish Education and Community Resolution 08:55 - The Decline of Traditional Nightclubs 10:32 - Social Media's Impact on Validation 12:40 - The Importance of Social Capital 14:46 - Managing Client Rotations and Trust 17:40 - The Reality of Pre-selection 21:04 - Promoting with a Long-term Mindset 24:22 - Solving for Revenue vs. Experience 27:09 - The Business Strategy of Friend-zoning 29:49 - Exclusivity and Blacklisting Guidelines 33:10 - Maintaining Professional Discretion and Optics 39:42 - Aura Maxing vs. Looks Maxing 42:30 - Venue Standards and Entry Logistics 45:22 - Mastering Girls and High-Value Clients 49:36 - Personal Background and Cheating Viral Story 52:35 - Cheating Realities in Miami Nightlife 54:08 - Predatory OnlyFans Management Agencies 57:46 - Screening Bad Clients and Interactions 59:37 - Building Automated Lead Generation Funnels 1:04:12 - Data Filtering and Outreach Systems 1:07:18 - Dealing with Volatile Crypto Clients 1:12:07 - Miami Club Tiers and Filler Economics 1:15:26 - Coaching Differences and Service Tiers 1:21:18 - Learning Through Free Side Events 1:24:21 - Comparative Theories on Pre-selection 1:29:05 - The Psychology of Female Choice 1:35:02 - Content Creation and Social Proof ————————————————————
Happy Valentine's Day! Favour Obasi-ike, MBA, MS breaks down proven strategies for monetizing and segmenting business email lists using platforms like Flodesk. Learn why email marketing delivers $36-$40 ROI for every dollar spent compared to social media, how to segment contacts based on behavior and engagement, and the technical foundations (DNS, backlinks, deliverability) that make campaigns successful. Discover workflows for turning subscribers into buyers through strategic segmentation, behavioral targeting, and quality-over-quantity content delivery.Episode Key Takeaways1. Email Marketing ROI Dominates Social Media – For every $1 spent on email marketing, businesses earn $36-$40 back, far exceeding social media returns.2. Segmentation Drives Conversions – Segment email lists by link clicks, engagement levels, and business vs. personal contacts to send targeted content that resonates.3. Technical Setup Matters – Proper DNS configuration, Google Search Console integration, and backlink strategies improve deliverability and SEO performance.4. Quality Over Quantity – Sending fewer, high-value emails with 15-minute read times generates more revenue than frequent, low-engagement blasts.5. Behavioral Targeting Wins – Track website behavior and email interactions to create personalized follow-up sequences that match subscriber intent.Episode Timestamps[00:00] Introduction: Monetizing and segmenting email lists[02:00] Why email outperforms social media ($36 ROI per $1)[05:00] Building business email lists as valuable assets[10:00] DNS, deliverability, and technical foundations[15:00] Segmentation strategies using link tracking[24:00] Creating consistency through targeted workflows[27:00] Backlinks and SEO benefits from email campaigns[32:00] Calculating engagement: 50 touchpoints = $36 product[45:00] Flowdesk features and automation workflows[68:00] Frequency matters: Quality beats quantity[71:00] Behavioral targeting and site tracking integrationPodcast Episode FAQsQ: What email marketing platform does Favour recommend?A: Favour specifically discusses Flowdesk for its segmentation capabilities, checkout features, and workflow automation that allow precise targeting based on subscriber behavior.Q: How often should I send emails to my list?A: Quality beats quantity. Favour sent only one email in February but generated revenue, leads, and referrals. Ask your audience through polls how often they want to hear from you.Q: What's the difference between business and personal email contacts?A: Business emails (domains like @company.com) engage differently and should be segmented separately. They're checked 3-5 times daily and represent higher-value prospects.Q: How do I improve email deliverability?A: Configure DNS records properly (A, TXT, CNAME), connect to Google Search Console, build backlinks through anchor text in emails, and maintain engagement with quality content.Q: What is behavioral targeting in email marketing?A: Tracking which links subscribers click, what pages they visit on your website, and how they engage with content to send personalized follow-up sequences that match their interests.Memorable Quotes by Favour Obasi-ike, MBA, MS"For every dollar that you spend on email, you get $36 to $40 back compared to social media where you may not get up to a dollar back or $2 back.""The best person to tell about what you wrote on your website is your contact list—the same way the best person to tell about something is your best friend.""I can have 50% open rate and no sales, that's vanity. But if you have 10-20% and that gives you more revenue because it's the right audience and it's segmented, then it helps a lot.""Don't just post on your website and expect magic to happen, abracadabra. You have to be intentional, you have to be factual.""Quality beats quantity. If you're actually able to capture that first party data and implement site tracking, it's very powerful to segment those people and send them follow-up messages."Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
At CES in Las Vegas, Alex Page, Head of Marketing, North America, Latin America for RØDE, unveils the RØDECaster Video Core, a multi-camera switcher designed to integrate seamlessly with existing RØDE audio gear for streamlined production. Automatic switching, real-time effects, and smartphone video transmission are joined by new colorful clip-on mics and the Go Gen 3, all aimed at making professional-grade content creation more accessible and visually distinctive. Show Notes: Chapters: 00:11 Introduction to RØDE at CES 02:03 New RØDECaster Video Core Features 04:20 Colorful Innovations for Content Creators 06:30 Pricing and Availability of RØDE Products 08:53 Closing Remarks and Show Wrap-Up Links: RØDE RØDECaster Pro II All-in-One Production Solution for Podcasting, Streaming, Music Production and Content Creation https://amzn.to/4qztxjg RØDE Wireless Micro - Compact Wireless Microphone, Two Mics with Charge Case https://amzn.to/4qrVSrH RØDE Interview GO Handheld Adaptor for RØDE Wireless Microphones https://amzn.to/4qu94MN RØDE Wireless GO III (Gen 3) – Compact Wireless Mic – Pristine Audio, 32-bit Float Recording, Automatic Level Control, for Phones, Cameras and Computers https://amzn.to/4rexBXh Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss
Happy Valentine's Day Weekend! Need to Outperform Your Competitors in 2026? Favour Obasi-ike, MBA, MS delivers an insightful masterclass on outperforming your competition through applied and actionable SEO marketing tactics. The discussion covers the critical distinction between direct and indirect competitors, strategic approaches to competitive analysis using tools like SimilarWeb.com and SparkToro.com, and the importance of focusing on long-term performance over short-term rankings.Favour emphasizes the value of understanding customer intent, the difference between pre-purchase and post-purchase behavior, and how to leverage both Google search and social media platforms like Instagram for comprehensive market visibility. The session includes live Q&A with participants discussing real-world challenges in SEO strategy, website validation, and go-to-market approaches for startups in niche markets.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksDetailed TimestampsIntroduction & Topic Overview00:00 - 02:02 - Opening: Outperform competitors with applied search everywhere optimization (SEO marketing tactics)02:02 - 03:10 - Understanding your competitors: National, international, local, and regional competitionDirect vs. Indirect Competitors03:10 - 04:46 - Defining direct and indirect competitors in your market04:46 - 06:17 - Market share dynamics and competitive positioningPractical Example: Flower Business Case Study06:17 - 09:13 - Using a Valentine's flower business as a practical example09:13 - 11:47 - Time-based pricing strategies and customer behavior patterns11:47 - 14:22 - Applying competitive insights to pricing and positioningSEO Strategy & Competitive Analysis14:22 - 17:35 - Understanding competitor strengths and weaknesses17:35 - 20:48 - Using competitive intelligence for content strategy20:48 - 23:19 - Keyword research and search intent analysisTools & Resources for Competitive Research23:19 - 25:42 - Introduction to SimilarWeb, SocialBlade, and SparkToro25:42 - 27:58 - Cost-effective alternatives for competitive analysis27:58 - 30:16 - Building long-term visibility through strategic toolsLive Q&A Session Begins•30:16 - 31:02 - Mohsen introduces himself: Software engineer starting a startup in the tattoo field31:02 - 32:34 - Question: How to approach SEO when there's no competition in your field?Google vs. Instagram Strategy Discussion32:34 - 35:05 - Why Google is the most unsaturated platform for search-based marketing35:05 - 37:15 - Instagram as a feed-based platform vs. Google as intent-based search37:15 - 40:30 - Pre-purchase vs. post-purchase intent: Amazon vs. YouTube analogyWebsite Validation & Trust Building40:30 - 43:12 - The importance of having a website for business credibility43:12 - 45:38 - Off-page SEO: Connecting Instagram to your website45:38 - 48:05 - Building relationship models across platformsAdvanced SEO Tactics48:05 - 50:21 - Running ads effectively: Brand awareness before advertising spend50:21 - 52:47 - Understanding audience targeting and customer journey mapping52:47 - 54:26 - Closing remarks and how to stay connected on ClubhouseFrequently Asked Questions (FAQs)1. What is the difference between direct and indirect competitors?Direct competitors are businesses that offer the same products or services within your niche or market. They target the same customer base and operate in similar ways. For example, if you sell red roses, other florists selling red roses are your direct competitors.Indirect competitors are businesses that offer different products or services but satisfy the same customer need or compete for the same market share. Using the flower example, supermarkets and farmer's markets selling flowers would be indirect competitors to a specialized florist.2. How do I find out who my competitors are?Favour recommends using several competitive analysis tools:SimilarWeb: For website traffic and audience insightsSocialBlade: For social media analytics and competitor trackingSparkToro: For audience intelligence and content discoveryYou can also identify competitors by searching for your target keywords on Google and seeing which businesses rank for those terms. Consider both national, international, local, and regional competitors depending on your market scope.3. Should I focus on Google or Instagram for my business?According to Favour, Google is the most unsaturated platform because it's based on search intent—people actively looking for specific solutions. Instagram is a feed-based platform better suited for brand awareness and showcasing visual results (before/after transformations, product demonstrations).Best approach: Use both strategically. Google captures pre-purchase intent (people researching solutions), while Instagram provides post-purchase validation and builds brand awareness. Having a website connected to your Instagram profile adds credibility and improves your off-page SEO.4. What's more important: ranking or performance?Favour emphasizes that performance is more important than ranking. Rankings fluctuate constantly (like stock prices or gas prices), but performance focuses on long-term outcomes:How quickly can you serve customers?What value do you provide beyond just appearing in search results?Can customers find your information when they need it?Anyone can rank with AI-generated content today, but what makes your business different is the experience, speed, and value you deliver to customers.5. How do I approach SEO if I have no competition in my field?When you're in a niche market with little to no competition, Favour suggests:Reverse engineer your success: If you're getting traction on Instagram, create corresponding website content (10 Instagram posts = 10 website articles)Focus on search volume: Research if there's search demand on Google for your servicesBuild credibility: Having a website validates your business more than social media aloneCreate content ecosystems: Connect your social media to your website through embedding posts and cross-linking6. Why is having a website important if I already have Instagram?A website provides business validation and credibility. As Favour's example illustrated: if three businesses offer the same service but only one has a website, customers will trust the one with a website because it demonstrates investment in human resources, infrastructure, and long-term commitment.Additionally, a website enables off-page SEO—when your Instagram links to your website, you're building relationship models between platforms that improve your overall search visibility.7. What is pre-purchase vs. post-purchase intent?Pre-purchase intent: Customers researching before buying (e.g., reading Amazon reviews, comparing products on Google)Post-purchase intent: Customers who already bought and need guidance (e.g., watching YouTube tutorials on how to use an air fryer they purchased)Understanding this distinction helps you create appropriate content for each stage of the customer journey. Google and review sites capture pre-purchase intent, while platforms like YouTube and Instagram serve post-purchase needs.8. Should I run ads if people can't find my business organically?Favour advises: Don't run ads first if people can't find you organically. If the answer to "Will they find my business without ads?" is no, then focus on building organic visibility first through SEO and content creation.If people can already find you organically, then running ads becomes more cost-effective because you're amplifying existing brand awareness rather than starting from zero.9. What are applied SEO marketing tactics?Applied SEO refers to search everywhere optimization—not just optimizing for Google, but creating a comprehensive presence across all platforms where customers might search:Google searchInstagram searchYouTube searchSocial media platformsReview sitesLocal directoriesIt's about understanding customer behavior across multiple touchpoints and ensuring your business is discoverable wherever customers are looking.Additional Resources MentionedSimilarWeb: Competitive website analyticsSocialBlade: Social media statistics and trackingSparkToro: Audience research and insightsChatGPT: AI content generation tool (mentioned in context of ranking vs. performance)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send a textFor our next Winter Olympics 2026 movie, Shawn and Colin are thrilled to be welcoming Ben and ANOTHER Colin from 'Off The Podium', the most Olympic of all the podcasts, to discuss the most Olympic of all the movies; 'Cool Runnings'. These first-time guests are well versed on all things Olympics so quite frankly, this is a very Olympics heavy episode. Sure, we discuss the movie at times, but so often just get into the weeds about so many different things. A supersized episode worth listening to. What did we think? Tune in to find out!5 Star reviews help drive us up the charts. Please take a minute and review us.If you would like to contact or donate to us: iusedtolikethisone@gmail.comwww.patreon.com/iusedtolikethisoneWebsite: www.iusedtolikethisone.comInstagram: @iusedtolikethisoneTwitter: @iused2likethis1Facebook: I Used To Like This OneBluesky: @iusedtolikethisone.bsky.socialSpecial Guests: Ben Waterworth and Colin Hilding from 'Off The Podium' podcast. @offthepodiumpodCreated/Produced/Hosted by: Shawn Wells and Colin StewartEdited by: Shawn WellsOriginal Music by: Lindon Carter (look for his band 'Carter & the Capitals' on all music streaming platforms)Website design: David SonSponsorship Corner sponsored by movieposters.com *****With over 100,000 titles to choose from, movieposters.com is the #1 destination for posters from your favorite films + stars. Use LIKETHISONE at checkout for 15% off your purchase. *****Special Thanks To: Tracy Sheremeta, Lindon Carter, Aaron Knowles, Chris Goffredo, Kris Wells and Graham Wells for their contributions to the show.Hear more content from Shawn with his other podcast 'In Front Of The Yellow Line'.Buy friend and sometimes co-host Aaron's Book! 'The Algorithmic Frontier: Exploring the Power of AI in Social Media and Content Creation' https://a.co/d/1gIpsgQ©️2026 And Sometimes Why? Productions.
In this episode of the Creator Method Podcast, Gary sits down with Courtney Smith, a top-producing Toronto real estate agent and early Creator Method member, to unpack how consistent content creation turned cold leads into real business, including a $10M listing that came directly through Instagram DMs. Known for building a trusted personal brand alongside her real estate business, Courtney shares how confidence, clarity, and long-term commitment transformed both her content and career. Together, they break down why content works differently for service-based businesses, how personal brand builds trust before a single conversation happens, and why most people quit long before content has a chance to compound. Courtney opens up about facing criticism and pushback for showing up online, how she stayed consistent anyway, and what shifted when she stopped chasing virality and focused on connection instead. They explore the realities of content creation in real estate, turning visibility into leverage, and how showing up imperfectly can outperform polished strategies that lack personality. Gary challenges Courtney with real-time feedback on format, discipline, and distribution, revealing why clarity and repetition matter more than hacks, trends, or aesthetics. This conversation is a grounded, practical look at how content compounds over time, how trust converts into opportunity, and why playing the long game is the real advantage. If you are a creator, entrepreneur, or service professional looking to turn attention into action and build a brand that actually drives results, this episode will change how you think about consistency, confidence, and growth. Apply for Creator Method: https://creatormethod.com/ Follow Creator Method on Instagram: https://www.instagram.com/creator.method/ Spotify: https://open.spotify.com/show/4Bjs61g10V8MEBjg2pfJFi Follow Courtney Smith on Instagram: https://www.instagram.com/courtneyellesmith?igsh=MTVpMG13ZDZhczl5bQ== Follow Gary on Instagram: https://www.instagram.com/garylipovetsky?igsh=MTBwbmx0ZmlmMTU0ZQ== Timestamps: 00:00 Introduction and Courtney's Story 02:45 From Cold Leads to a $10M Instagram DM 06:20 Why Content Builds Trust Before Conversations 11:10 Facing Criticism and Showing Up Anyway 16:30 Confidence, Identity, and Personal Brand 22:05 Why Consistency Beats Virality 28:40 Content Creation for Realtors and Service Businesses 35:15 Turning Visibility Into Real Opportunities 42:10 Format, Discipline, and Distribution 49:30 Playing the Long Game with Content Learn more about your ad choices. Visit megaphone.fm/adchoices
In Part 2 of Episode 278 of the Mike Drop podcast, host Mike Ritland speaks with podcaster Julian Dorey about his relentless path to building his show. The conversation covers Dorey's severe, undiagnosed health crisis that nearly ended his ambitions, his all-in commitment to podcasting despite physical and mental exhaustion, the realities of content creation—including YouTube algorithms, guest vetting, and media responsibility—and reflections on purpose, resilience, and the current state of independent media. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Anthony Barresi built a 7-figure pasta straw brand by launching fast, creating viral content and building relationships to drive sales.For more on Pasta Life and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
This podcast episode provides a comprehensive overview of technical SEO, emphasizing its critical role in any successful digital strategy for 2026. Favour Obasi-ike, MBA, MS delves into the core components of technical SEO, including Core Web Vitals, mobile optimization, and the detrimental impact of crawlability issues and broken links.This episode also highlights the significant growth of the SEO services market, projected to reach nearly $150 billion by 2031. You will gain valuable insights into the importance of a technically sound website for improving user engagement, search engine rankings, and overall online visibility. Favour also shares information about relevant technical SEO courses and resources.Purchase all your Free and Paid Technical SEO Courses available in 2026 here >>Podcast Episode Timestamps[00:00 - 00:10] Introduction: Technical SEO Courses and Stats for 2026[02:57 - 03:45] What is Technical SEO and Why is it Important?[03:45 - 04:27] The Importance of Website Speed and Performance[04:27 - 05:21] Global SEO Services Market Size and Growth Projections[05:51 - 07:19] Understanding Core Web Vitals and Their Impact on User Engagement[07:19 - 08:42] The Significance of Mobile Optimization for SEO[08:50 - 12:06] Crawlability, Broken Links, and Their Effect on Search RankingsFAQs for Technical SEOWhat is technical SEO?Technical SEO refers to the process of optimizing the technical aspects of a website to improve its ranking in search engines. It focuses on making a website faster, easier to crawl for search engine bots, and more understandable for search engines. This includes optimizing website speed, mobile-friendliness, site structure, and ensuring there are no broken links or crawl errors.Why is technical SEO important for my website in 2026?Technical SEO is crucial for your website's success in 2026 because it directly impacts your search engine rankings and user experience. With the increasing competition online, having a technically sound website is no longer a niche specialization but a fundamental requirement. A well-optimized website will have better visibility on search engines, leading to more organic traffic, higher user engagement, and ultimately, more conversions.What are Core Web Vitals?Core Web Vitals are a set of specific factors that Google considers important in a webpage's overall user experience. They consist of three main metrics: Largest Contentful Paint (LCP), which measures loading performance; First Input Delay (FID), which measures interactivity; and Cumulative Layout Shift (CLS), which measures visual stability. Websites that meet Core Web Vitals standards can experience a significant increase in user engagement. Read more about Technical SEO from Google DocumentationHow does mobile optimization affect SEO?With over 60% of global website traffic coming from mobile devices, mobile optimization is a critical factor for SEO. Search engines like Google prioritize mobile-friendly websites in their rankings. A website that is optimized for mobile will provide a better user experience for mobile users, leading to higher engagement, lower bounce rates, and a greater likelihood of ranking on the first page of search results.Where can I find the best technical SEO courses?There are numerous free and paid technical SEO courses available online. Some popular platforms for finding high-quality courses include Coursera, Udemy, and the Google Digital Garage. It's recommended to look for courses that are up-to-date with the latest SEO trends and best practices for 2026.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Welcome back to Womanology! In today's episode, Ria sits down with content creator Eisha Nikole to discuss her incredible journey from being a full-time caregiver to achieving viral success. Eisha opens up about the raw challenges of balancing motherhood, caregiving for her parents through cancer and kidney failure, and battling postpartum depression—all while building a thriving brand in the social media space. We also dive into the "discipline of the gym," the power of saying "no," and why the St. Louis creator community is essential for growth. In this episode, they discuss: -The First Camera: The life-changing gift from her partner Michael that sparked her journey. -Healing Through Creation: How watching Orlando content creators provided an escape during her darkest days. -Overcoming the "People PTSD": Dealing with imposter syndrome and learning to work with others again. -Brand Collaborations: The secret to landing deals with names like Universal and Six Flags Fright Fest. -Modern Parenting: Why "open lines of communication" are the key to breaking generational cycles. Hit the new voicemail (314) 649-3113 Follow Womanology on Instagram (@womanology_Podcast) Email the show at straightolc@gmail.com Hit the Voicemail at 641-715-3900 Ext. 769558 Follow SOLC Network online Instagram: https://bit.ly/39VL542 Twitter: https://bit.ly/39aL395 Facebook: https://bit.ly/3sQn7je To Listen to the Podcast Podbean https://bit.ly/3t7SDJH YouTube http://bit.ly/3ouZqJU Spotify http://spoti.fi/3pwZZnJ Apple http://apple.co/39rwjD1 Stitcher http://bit.ly/3puGQ5P IHeartRadio http://ihr.fm/2L0A2y1
Welcome our guest, Rick Elmore, Founder of SimplyNoted.com | In this episode, Rick Elmore discusses the enduring power of handwritten notes in a digital world saturated with automated messages. He explains how his company, Simply Noted, leverages technology to automate the process of sending genuine, personalized handwritten notes, helping businesses cut through the noise and build meaningful connections with their customers.Rick emphasizes that while technology has evolved, the personal touch of a handwritten note remains a powerful tool for customer retention, marketing, and building lasting relationships. He shares insights on how to integrate this strategy into existing marketing workflows and leverage it to increase customer lifetime value and generate referrals.Start your 3-Day Fast Delivery with SimplyNoted.com here >>Rick Elmore's Top Key PointsThe Lost Art of Personal Connection: In an era of digital overload, a handwritten note stands out and makes a lasting impression.High Open Rates: Handwritten mail has a 99% open rate, significantly higher than any other form of direct mail or email marketing.Automation and Scalability: Simply Noted uses robotic technology to produce real pen-written notes that are scalable and can be integrated with CRMs and other marketing automation platforms.Hyper-Personalization with AI: By leveraging AI, the messages in the handwritten notes can be hyper-personalized based on customer data, making them even more impactful.Trackable and Actionable: With features like QR code tracking and delivery notifications, the impact of handwritten notes can be measured, and follow-up actions can be triggered for a multi-touch marketing approach.Podcast Episode Timestamps[02:48] Introduction to Simply Noted and the concept of automated handwritten mail.[07:07] The marketing power of handwritten notes and their high open rates.[10:31] The importance of systems and timing in a handwritten note strategy.[16:19] How to integrate handwritten notes into your marketing stack, including platforms like GoHighLevel.[22:00] How to get in touch with Rick Elmore and get a free sample kit from Simply Noted.Podcast Episode FAQsQ: What is Simply Noted?A: Simply Noted is a service that uses custom-built robots to write personalized, handwritten notes on behalf of businesses. This allows companies to send authentic-feeling mail at scale, fostering a personal connection with customers.Q: How does this integrate with my current marketing?A: Simply Noted can be integrated with most CRMs and marketing automation platforms. You can trigger the sending of a handwritten note based on specific customer actions, such as a purchase, an anniversary, or a birthday.Q: What are the benefits of sending handwritten notes?A: The primary benefits are increased customer engagement and loyalty. Handwritten notes have a near-perfect open rate and help your brand stand out. They are a powerful tool for building relationships, which can lead to higher customer lifetime value and more referrals.Next Steps with Rick ElmoreReady to add the personal touch of handwritten notes to your marketing strategy? Visit simplynoted.com to learn more and request a free sample kit. You can also connect with Rick Elmore directly via email at rick.elmore@simplynoted.com or on LinkedIn.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Jake Isham is a filmmaker-turned-brand strategist and creative director who helpsfounders and entrepreneurs turn their expertise into authority through powerfulstorytelling.Over the past decade, Jake has worked with more than 150 entrepreneurs and companies—including Grant Cardone, Callaway, 5.11 Tactical, and Travis Mathew—creating content that'sgenerated over 1 billion views online.Jake focuses on blending his background in filmmaking with deep marketing strategy, withcreating digital shows and social media content for CEOs and entrepreneurs to cut through thenoise by crafting content that builds trust, drives visibility, and creates true omnipresence acrossplatforms.Whether scaling a founder-led brand or launching a thought leadership show, Jake brings aunique creative lens and proven playbooks that turn storytelling into growth.Visit Jake Isham's Website: digitalshow.creativemindsofficial.comwww.linkedin.com/in/jakeisham
In this episode of Poducer, we sit down with Shami Sosa, a Chicago-based media producer, musician, and community builder whose work lives at the intersection of creativity, technology, and culture. From growing up immersed in photography and graffiti to producing music and building community spaces, Shami shares how wearing many hats shaped his creative identity. We dig into his journey from making early beats on cracked software to working with major brands and music tech companies, navigating trade shows like NAMM, and building Parallel Play, a listening room and learning space in Humboldt Park. Shami talks about finding opportunities through relationships, why showing up matters, and how community and consistency open doors in the long run. On the creative side, we get into hands-on gear talk with the Orchid synth, why limitations can spark better ideas, and how video games, sound design, and media production influence his musical process. We also talk about content creation in the algorithm era, balancing authenticity with production quality, and why originality and intention matter more than chasing trends or the newest gear. We wrap with reflections on culture, identity, staying grounded in creative industries, and what it means to keep building without losing the joy of making things. The Podcast for Producers Join the Discord! https://discord.gg/qSaPcpJAET Follow Poducer: Instagram: https://www.instagram.com/poducerpodcast Facebook: https://www.facebook.com/PoducerPodcast TikTok: https://www.tiktok.com/@poducerpodcast Spotify: https://open.spotify.com/show/28RT0Mv5mMFr2ozrO2dav Apple Podcasts: https://itunes.apple.com/us/podcast/poducer/id1327594929 Linktree: https://linktr.ee/poducerpodcast Chapters: 00:00 Intro & Profile 01:08 Who is Shami Artist + Producer + Maker 02:03 Parallel Play & Community Spaces 10:18 Orchid Gear Demo & Creative Process 16:47 NAM Experiences & Music Tech Biz 30:13 Video Games & Sound Design Influence 40:00 Collaborations & Networking in Music Tech 51:17 Content Creation & Algorithms 1:02:24 Creativity vs. Consumption 1:25:28 Life, Art, Culture & Identity
Kevin Paulson talks about Outdoor Story Telling, Tradeshows, Hunting, and more Episode Summary Kevin Paulson joins Rick Saez to talk about growing up in a U.S. Forest Service family, how hunting shaped his life, and the path that led him from guiding and outfitting to founding HuntingLife.com and later stepping into the role of Executive Director at AGLOW Outdoors. Kevin breaks down what "authentic" outdoor media really means today, why podcasting is exploding, how AI will challenge creators, and why every creator needs to start building an email list now. He also shares how AGLOW conferences and media camps work, why networking is everything, and what gear he's most excited to test this year. In This Episode, You'll Hear Kevin's upbringing around public lands and the Forest Service (and how it shaped his values) Hunting "in his dad's hip pocket" starting at age five Why he launched HuntingLife.com (and how the 2007–2009 economy forced a pivot) What AGLOW is, why it matters, and how it evolved from local newspaper columns to modern creators Why authenticity + trust beats "information" (especially in an AI-driven content world) The biggest threat in outdoor media: AI "slop content" and the fight for attention The most underrated asset: your email list Why niche audiences ("100 true fans") often beat massive reach Kevin's "year of the coyote" and what predator control looks like on working ranch land OutdoorHive.com: a job resource built specifically for the hook-and-bullet + trade show industry Gear, books, and advice for new outdoor communicators Memorable Quotes "Connection and authenticity—at the end of the day—that's what wins." "It's more important to have an audience of a hundred that loves you than a hundred thousand that may or may not pay attention." "Begin tomorrow… building your own mailing list." "Proximity is power—be in the room with the people doing the things." Resources & Links Mentioned HuntingLife.com OutdoorHive.com: AAGLOW Organizations mentioned: Backcountry Hunters & Anglers, RMEF, Ducks Unlimited, NWTF, SCI, POMA, OWAA Books Kevin mentioned: The Old Man and the Sea (Hemingway) A Sand County Almanac (Aldo Leopold) Peter Ryan titles, including The Hunting Life and Wild South (as referenced in the interview) About Kevin Paulson Kevin Paulson is a lifelong outdoorsman, entrepreneur, and advocate for hunting and conservation. He's the founder of HuntingLife.com, creator of OutdoorHive.com, and serves as the Executive Director of AGLOW Outdoors, one of the oldest hook-and-bullet media organizations in the industry. Connect with Kevin Social: @HuntingLife (most platforms) Kevin Paulson LinkedIn Email: kevin@atglowoutdoors.com kevin@huntinglife.com kevin@outdoorhive.com Sponsor / Partner With the Show Hey there, adventure crew—want to reach 4,000+ outdoor lovers each week? Promote your brand, product, destination, or project to an audience of campers, hikers, and adventure travelers. Email Rick: rick@ricksaez.com Facebook Instagram Love the show? Subscribe, rate, review, and share! I'd love to hear your feedback about the show! You can contact me here: rick@ricksaez.com
Podcast Ranking: Relatable Marketing SEO Best Practices for High Performance with Favour Obasi-ike, MBA, MS. In this episode, Favour shares expert insights on making podcast titles SEO-friendly and relatable to target audiences. The discussion covers critical technical and strategic elements that podcasters often overlook, including proper keyword placement, file naming conventions, image specifications, and distribution strategies. Favour emphasizes that successful podcasting requires matching titles with search intent, distributing across multiple platforms, and maintaining consistency. With over 620+ episodes and seven years of experience, he demonstrates how discipline, consistency, and patience (DCP) drive long-term podcast growth.Key Timestamps00:00-03:00 - Introduction to relatable podcast titles and SEO fundamentals03:00-09:00 - Matching podcast genres with titles; importance of primary/secondary keywords09:00-15:00 - Website integration and podcast distribution strategies (ListenNotes, pod.link)15:00-22:00 - Keyword strategy: primary vs. secondary keywords for discoverability28:00-30:00 - Critical mistakes: file naming and image size specifications (3000x3000 pixels required)31:00-35:00 - Biggest mistake: putting "Episode #" before actual keywords in titles47:00-50:00 - Visibility score explained (0-10 scale, similar to IMDB ratings)51:00-55:00 - Case study: client ranking in top 50K podcasts from 300K in three weeks71:00-72:00 - Closing remarks and contact information (info@playinc.online)FAQsQ: What makes a podcast title relatable for SEO?A: Match your title with search intent and include primary genre keywords. Put the most important keywords at the beginning, not "Episode #" or show acronyms.Q: What are the most underrated podcast mistakes?A: Incorrect file naming (MP3/MP4 files) and wrong image dimensions. Use 3000x3000 pixels for cover art, not 300x300.Q: How important is website integration?A: Essential. Your website anchors podcast growth and helps with cross-platform visibility on Google and podcast directories.Q: What is podcast visibility score?A: A 0-10 rating (like IMDB) measuring discoverability. Scores of 7.0+ indicate strong audience, signal, and content quality.Q: How can I distribute my podcast effectively?A: Submit RSS feeds to multiple platforms via pod.link and ListenNotes. Search "[Platform] RSS feed submission" on Google for each directory.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Content Creation in 2026: Why You Can't Ignore It! | Krishnalal KJ
Favour Obasi-ike, MBA, MS delves into the intricacies of social media marketing, with a special focus on hacking the Instagram and TikTok algorithms. Favour shares valuable insights on how to gain maximum visibility and grow your business by understanding the underlying mechanics of these platforms. The episode covers the importance of creating engaging content, the power of a strong call to action, and the strategic use of social media analytics. Favour also introduces a powerful tool called "Sort Feed" for analyzing content performance and provides a live demonstration of how to leverage it for your own business. This episode is packed with actionable tips and strategies for anyone looking to up their social media game in 2026.Book SEO Services | Quick Links for Social Business>> Book SEO Services with Favour Obasi-ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksLearning TopicsUnderstanding Social Media Algorithms: Learn the difference between social media platforms and search engines, and how to leverage their APIs for growth.Content Strategy: Discover how to create content that resonates with your audience and encourages engagement.The Power of Call to Action (CTA): Understand the importance of a clear and compelling CTA in driving user action.Leveraging Social Media Analytics: Learn how to use tools like "Sort Feed" to analyze content performance and gain a competitive edge.The Psychology of Social Media: Explore the psychological principles behind effective social media marketing, including the use of color and emotional triggers.Cross-Platform Promotion: Discover how to increase the visibility of your social media content by embedding it on your website.Episode Timestamps[00:00 - 02:00] Introduction to the topic: Social Media Marketing, Instagram and TikTok algorithm hacks.[02:00 - 04:10] Introduction to the "Sort Feed" tool for analyzing Instagram and TikTok content.[08:02 - 10:13] The difference between social media platforms and search engines.[20:05 - 25:15] Analysis of a viral post and the importance of a strong CTA.[40:08 - 46:22] The power of comments and engagement in boosting visibility.[53:01 - 58:24] How to embed social media posts on your website to increase reach.[58:08 - 58:24] The psychology of color in marketing.[01:15:11 - 01:16:52] Recap and key takeaways.Frequently Asked Questions (FAQs)Q: What is "Sort Feed" and how can it help my business?A: Sort Feed is a Google Chrome Extension tool that allows you to sort and analyze Instagram and TikTok content by various metrics such as likes, comments, and views. It can help you understand what content is performing well in your industry, identify trends, and gain insights to inform your own content strategy.Q: Should I focus on creating content for the algorithm or for my audience?A: While it's important to understand the algorithm, the primary focus should always be on creating valuable and engaging content for your audience. By building a strong connection with your followers, you will naturally see better results in the long run.Q: How can I increase the visibility of my social media posts?A: One effective strategy is to embed your social media posts on your website or blog. This can help you reach a wider audience and drive more traffic to your social media profiles.Q: What is the most important element of a social media post?A: A clear and compelling call to action (CTA) is one of the most important elements of a social media post. It tells your audience what you want them to do next, whether it's to like, comment, share, or visit your website.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Stay informed on current events, visit www.NaturalNews.com - Introduction and Segment Overview (0:10) - Brightelearn.ai Milestone and AI Avatar Introduction (4:36) - AI Avatar Creation and Voice Issues (8:41) - Future Plans for AI Avatars and Content Creation (25:24) - Special Report on China's Export Restrictions (38:25) - Impact of China's Export Restrictions on US Military (1:08:42) - Conclusion and Call to Action (1:18:13) - Meeting of Two Worlds: Corporate and Independent Innovators (1:18:55) - Technology and Human Enhancement (1:23:34) - Impact of Automation on Jobs (1:26:59) - Singularity University and Exponential Organizations (1:30:13) - Community and Consulting Services (1:32:58) - Decentralization and Value Creation (1:38:26) - Radical Abundance and Decentralization (1:44:11) - Challenges and Opportunities in Agriculture (1:47:57) - Energy and Battery Technology (1:52:30) - Governance and AI in Decision-Making (2:08:56) - Privacy and Self-Sovereignty (2:11:17) - Automation and Decentralization (2:22:16) - Embracing Free Speech and Technology (2:30:21) - Revolutionizing Creativity and Activism (2:32:36) - Challenging the Status Quo (2:34:11) - Call to Action for a Better World (2:36:21) - Valentine's Day Sale at Health Ranger Store (2:37:59) Watch more independent videos at http://www.brighteon.com/channel/hrreport ▶️ Support our mission by shopping at the Health Ranger Store - https://www.healthrangerstore.com ▶️ Check out exclusive deals and special offers at https://rangerdeals.com ▶️ Sign up for our newsletter to stay informed: https://www.naturalnews.com/Readerregistration.html Watch more exclusive videos here:
The Smart Passive Income Online Business and Blogging Podcast
#912 Perfection is out. Authenticity is in. As the world is flooded with polished content and AI noise, this is becoming increasingly true every day. That's why the more you edit yourself, the more you'll blend in. It's also why, if you show your real self, you'll stand out and attract a community of superfans! So how do you fight back against the slop and build a personal brand? In this episode, I look at the countermovement emerging in response to our artificial modern landscape. In fact, my inspiration for this episode comes from Medieval Mindset on YouTube labeling this as the Second Renaissance. I love that idea because it means that now is the best time to show up and lead the charge. You'd do exactly that by participating in something like my 30-day video challenge. So tune in because, when you don't overproduce, reality seeps in and you attract the right people! Show notes and more at SmartPassiveIncome.com/session912.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.