Podcasts about ROI

Looking to build a profitable, systemized spa that pays you $100K+ without burning out? It all starts with retail. In this episode, we dive deep into the Retail Reversal strategy: we reward retail purchases with complimentary services - driving loyalty, boosting results, and maximizing revenue. And the great thing? It will cost you about the same as offering 10% off products.  Yep, you heard that right.  We cover why retail is essential (when clients buy 3+ products, they're 90% more likely to rebook!), how to systemize ordering and product rep relationships, and how to run a promotion that's a win–win for your spa and your clients.   What you'll learn during this episode: Real-world stats proving retail boosts rebooking and retention How to order strategically and build rep relationships to save 25% The step-by‑step of running a Retail Reversal promo (e.g. “Spend $200, get a free peel”) A breakdown of costs, ROI, and promotion design How to launch, track success, and measure a 10–15% retail lift Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics   ABOUT THE SPA MARKETING MADE EASY HOST      Daniela Woerner is the founder and CEO of Addo Aesthetics, a leading community for aesthetic professionals, and the creator of the Growth Factor® Framework—a proven system that has helped 582 six- and seven-figure spa owners scale their businesses with strategy and systems. With nearly two decades in the aesthetics industry, Daniela has trained alongside top physician-dispensed brands, consulted with leading dermatologists, and helped thousands of spa professionals streamline their operations and maximize profitability. Her mission? To transform overworked aesthetic professionals into Spa CEOs - building a business and life they love with the strategic systems needed for long-term financial growth. As the host of the Spa Marketing Made Easy podcast, Daniela brings expert insights, real-world strategies, and in-depth conversations to help spa owners elevate their marketing, optimize their operations, and create sustainable success. With over 400 published episodes, 1 million+ downloads, and a ranking in the top 1% of all podcasts worldwide, Spa Marketing Made Easy is the go-to resource for spa and aesthetic professionals looking to level up. Tune in each week for actionable strategies, expert interviews, and inspiration to help you build a thriving, systemized, and scalable spa business!

Making the sale doesn't have to feel uncomfortable or pushy. In this value-packed episode, we dive deep into the critical final phase of the customer journey: the decision stage. This is where all your hard work pays off—where interested prospects make that all-important choice to become paying customers.Your potential customers have already recognized their problem and identified you as a possible solution. Now they're weighing options, comparing you with competitors, and looking for that final reassurance that you're the right choice. I break down exactly what buyers are looking for at this stage: confirmation of ROI, clear understanding of what they're getting, and trustworthy social proof that your solution works.The most powerful strategies for winning the sale include showcasing compelling before-and-after transformations, providing detailed case studies, offering demonstrations, hosting question-answering webinars, emphasizing your unique value proposition, and addressing objections head-on. These approaches build confidence and trust while showing prospects exactly why you're their best option.Many entrepreneurs stumble at this crucial stage by overlooking crucial elements like sufficient testimonials, failing to address common objections, or overwhelming prospects with too many options. I share how to avoid these pitfalls while maintaining an authentic, heart-led approach focused on transformation rather than transaction. Remember, effective selling isn't about being "salesy"—it's about genuinely showing your audience how you can improve their lives.What mistake might you be making in your decision-stage content? Share in the comments—I'd love to know how you're approaching this critical phase of your customer journey!Support the show

In this episode, we wrap up our three-part series on the history of WIIRE by diving into the key moments and decisions that have shaped our journey. We reflect on the genuine need that inspired WIIRE, the role community feedback has played in our growth, and the exciting evolution of our offerings, like CEO Bootcamp and the WIIRE Community itself. We also share what it was like to hire our first employees and how building a dedicated team has elevated everything we do. From authenticity and consistency to partnerships and future plans, this episode highlights what has made WIIRE thrive and where we're headed next!  Resources:Simplify how you manage your rentals with TurboTenantMake sure your name is on the list to secure your spot in The WIIRE Community  - doors open TODAY!Find out all the details on working with our WIIRE BookkeeperLeave us a review on Apple PodcastsLeave us a review on SpotifyJoin our private Facebook CommunityConnect with us on Instagram

Why do some pediatric practices become local favorites while others fade into the background?In this episode, Michael delves into the psychology of ground marketing tailored for pediatric dental practices, revealing why trust is the foundation for building lasting relationships with local families. He unpacks the dual priorities facing dentists: winning over discerning parents with micro trust-building moments, while making sure kids feel safe and comfortable from the first hello. Through real-world stories and tested tactics, you'll discover how influencing word-of-mouth and creating educational opportunities puts your practice in the conversation of every parent group.Michael doesn't stop at the basics—he explores actionable strategies you can launch tomorrow for deep community engagement. Learn how partnerships with daycare centers and schools, creative health talks, and unique events like hidden book treasure hunts or teacher recharge stations set your practice apart. He also gives you the operational playbook: capturing valuable data at every touchpoint, deploying targeted follow-up, and transforming positive community impressions into appointments. By the end, you'll have a blueprint to elevate your in-office experience, ensuring your ground marketing efforts translate into ongoing loyalty and genuine patient trust.What You'll Learn in This Episode:How to build trust with both parents and children in pediatric settingsEffective word-of-mouth marketing techniques for local influenceCommunity partnership ideas with schools, libraries, activity centers, and pediatriciansCreative in-person events to educate and engage familiesUnique reciprocity strategies, like mouth guard scholarships and recharge stationsBest practices for gathering and using data at eventsRobust follow-up systems to convert leads into actual appointmentsDifferentiating your in-office experience to reinforce marketing gainsOperational tactics for maximizing your ROI on ground marketingThe must-have steps for tracking, measuring, and optimizing each outreachJump in now to discover how your pediatric practice can become the go-to spot for families in your community!‍‍Learn More About the Ground Marketing Course Here:Website: thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment‍The Pediatric Dental Marketing Course is open for enrollment!Head over to our site to enroll now! pediatricdentalmarketingcourse.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

If you're still telling people to “click the link in bio,” it's time to upgrade your Instagram strategy. I'm joined by Heston Roberts, a true wizard when it comes to building DM automations that actually move people from your Instagram content into your email list (and eventually, into paying clients).We go beyond the basics: how DM automation reduces friction, why it can outperform link-in-bio by 60% or more, how to keep things personal and scalable, and what common mistakes to avoid. Plus, Heston shares how to build direct DM-to-email funnels, so your followers never have to leave Instagram.What You'll Learn:[03:22] Why DM automation is a game changer for content that works while you sleep [08:34] The problem with “click the link in bio” (and why it lowers conversions) [13:41] How DM automations help grow your following through better engagement [16:57] Step-by-step: turning DMs into an email funnel without leaving Instagram [21:40] The truth about small accounts: why it still works with low engagement [26:17] Mistakes to avoid: over-general keywords, automations that feel spammy, and more [31:06] Using deep links to drive traffic directly into apps like YouTube [39:45] How to keep it personal (and still scalable) with voice notes and custom automations [45:58] Heston's subscription for creators who want to master ManyChat and chat funnelsKey Takeaways:DM automation reduces friction: instead of making followers stop scrolling, visit your profile, and figure out your links, it meets them right where they already are—your DMs.You can build email funnels inside Instagram: ask followers for their name & email in the DMs, sync to your email platform, and send them your freebie without them leaving the app.ManyChat (our favorite tool) is a Meta business partner, which means it's approved and safe to use directly with Instagram.Even small accounts can see ROI: you don't need thousands of comments—sometimes one new subscriber or client makes the whole system worth it.Use specific keywords like “getpod” or “hotguide” to trigger automations and avoid accidental triggers. And yes, keep it fun, like clickable buttons!Links + Resources Mentioned:Get a FREE MONTH of ManyChat Pro! Sign up here.Follow Heston on InstagramSubscribe to Heston's YouTube ChannelCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

You've seen the titles: Amazon Bestseller, Wall Street Journal Bestseller, New York Times Bestseller. But what does it actually take to become a bestselling author—and is it worth it?In this episode of Your Path to Book Publishing, we break down the different types of Amazon bestseller statuses, how they work, and what they mean for your book's success. If you're a nonfiction author, coach, consultant, or entrepreneur working on your book launch or building your author platform, this is the episode for you.BY THE TIME YOU FINISH LISTENING, YOU'LL UNDERSTAND:The 3 types of Amazon bestseller status and how they're calculatedHow many book sales you realistically need to hit #1 in your categoryWhether Amazon bestseller status will actually help you sell more books, grow your business, or boost your thought leadershipWhen it's worth the time, effort, and budget—and when it's notIf you're planning your book promotion or exploring publishing strategies to boost your marketing ROI, this episode gives you the clarity to decide what kind of success you want and how to define it on your own terms.Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self publishing, or hybrid publishing is right for you. Join the Author Edge Community and learn how to publish, and market your book and build your brand. Learn MoreLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook

Are you ready to make more confident bull-buying decisions that truly move your ranch forward? In this episode, Shaye Wanner visits with Marty Ropp of Allied Genetic Resources to discuss how commercial cow-calf producers can leverage genomics through the Right Bull program to select bulls that align with their goals and cows. Marty shares how precision mating, large-effect genes, and genomic compatibility are revolutionizing herd improvement—saving time, reducing risk, and increasing uniformity and profitability. Whether you're buying one bull or managing hundreds, this episode will help you understand how to turn genetics into ROI. What You'll Learn: The biggest risks and missed opportunities in bull selection How the Right Bull program matches bulls to your cow herd What “large-effect genes” are and why they matter How both small and large producers can benefit What it costs to get started—and why it pays off Timestamps: 00:00 – Intro & Marty Ropp's background 01:45 – Why Marty bet on the beef industry 03:50 – Top risks in bull selection 05:30 – Defining goals for genetic selection 06:40 – How the Right Bull program works 11:20 – What large-effect genes mean for your herd 13:30 – Example of bull ranking and results 17:35 – How Right Bull is different from other programs 19:30 – Costs and return on investment 23:30 – Seedstock provider involvement and response 26:30 – Who this program is best suited for 28:15 – Breed flexibility & customization 31:45 – Marty's reflections on his early career 33:10 – Final thoughts & how to connect

“It's not going to take much to push us back into a shortage market where demand would exceed supply.” - Graham Scott, Vice President, Global Procurement at Jabil Semiconductor volatility is grabbing headlines again, but what's really happening beneath the surface for organizations buying and managing critical components? Graham Scott, Vice President of Global Procurement at Jabil, knows this landscape inside and out. In this episode, Graham speaks with Philip Ideson about the biggest pressures facing procurement teams, from AI-driven shifts in global supply, to the real cost of building resilient risk-management strategies.  Graham discusses how transparency and agility will set the winners apart, and why procurement teams must stay close to both operational details and C-suite priorities. For procurement teams steering spend, pushing for greater optionality or navigating complex geopolitical headwinds, Graham shares strategies they can use right now. Graham also covers: Assessing hidden risks behind “healthy” inventory levels Rethinking supplier relationships to secure mission-critical data Calculating the tradeoffs and ROI of dual sourcing Navigating the impact of AI and geopolitics on future investment Links: Graham Scott on LinkedIn Subscribe to This Week in Procurement Subscribe to Art of Procurement on YouTube

[EXPERT VOICES, UNFILTERED] What if you could grow your email list by 1,200+ people in 90 days, without paid ads, daily posting, or another exhausting launch? In today's episode of Business Not As Usual, I'm sitting down with one of my very first business coaches (and one of the smartest humans I know), Dallas Travers, to talk about a game-changing collaboration strategy: bundles. This episode is a wake-up call if you've been relying solely on Instagram to grow your audience and wondering why it feels so hard. Because spoiler alert: 50% of the clients from my last $70K launch came from collaborations, not because they found me on Instagram first. Dallas breaks down: What bundles are (and why they're easier + higher ROI than summits) How one client got 1,200+ subscribers and sold out her offer from one bundle Why this works even if you don't have a big list or a big name The confidence and credibility boost you get just from hosting one She also shares how she grew her list by nearly 5,000 people without posting on Instagram for 8 months and generated $42K in revenue from bundle leads alone. It's a juicy one you'll DEFF wanna bookmark.  Links & Resources: ✨Want the 12-minute training Dallas mentions?

Send us a textIn this episode of the Private Practice Survival Guide, we discuss how to craft a competitive and cost-effective employee benefits package that attracts top talent while maintaining your practice's financial health. We explore creative, “outside-the-box” benefits that employees value—such as flexible spending accounts, wellness programs, and continuing education incentives—without driving up overhead costs. The episode also covers how to evaluate the ROI of your benefits package, ensuring that it contributes to employee retention, productivity, and satisfaction. A well-structured benefits bundle can give your practice a recruiting edge in a competitive market. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide Book

In this episode, J.D. Whitlock, Chief Information Officer at Dayton Children's Hospital, discusses how a smaller pediatric health system is embracing digital transformation and generative AI while navigating resource constraints. Mr. Whitlock shares how platforms like Epic, Workday, and Microsoft are enabling innovation from within, especially through features like ambient documentation and coding assistance. With a fast-follower mindset, Dayton Children's focuses on adopting proven tools from peer organizations rather than being the first to experiment. Mr. Whitlock emphasizes the importance of balancing hard ROI with softer benefits such as improving physician satisfaction and reducing burnout. He also discusses the challenges of innovation in pediatric care, where many AI tools are still designed with adult medicine in mind. From building data infrastructure to enabling smarter imaging through a vendor-neutral archive, Mr. Whitlock highlights the importance of governance, strategic procurement, and cross-functional collaboration in delivering sustainable innovation. Take a listen.

Episode 167: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptMany people starting a marketing agency struggle to grow and scale because they focus solely on lead generation without understanding their clients' complete business funnel and measuring what actually drives revenue.This is why they often face high churn rates and difficulty demonstrating clear ROI to clients. In this episode, Anthony Carls teaches us how to build a seven-figure marketing agency by implementing a comprehensive "business waterfall" methodology, and how connecting directly to client CRM systems allows you to track the entire customer journey from lead to revenue, identify bottlenecks like poor phone answer rates or weak sales processes, and prove your marketing impact.Anthony also shares his content distribution strategy across LinkedIn and YouTube, and explains how giving away expertise through educational content builds long-term trust and reduces client acquisition costs in B2B markets.About Anthony Karls: Anthony Karls is a business builder, family law firm accelerator, and digital marketing strategist who believes real growth comes from clarity, discipline, and relentless execution. As the President of Rocket Clicks—a leading digital marketing agency for family law firms—and Co-Founder of Sterling Lawyers, Anthony has spent more than a decade helping law firms and small businesses break through plateaus, build powerful cultures, and generate predictable, sustainable revenue.Whether you're an ambitious law firm owner, a small business leader, or a marketer looking to turn data into action, Anthony's practical advice and candid storytelling will help you grow a business worth working at—and a life worth living.Learn Anthony's Waterfall Method HERE: https://rocketclicks.com/waterfall-method/Connect with Anthony:https://rocketclicks.com/ https://www.facebook.com/RocketClicks/ https://www.linkedin.com/company/rocket-clicks/ https://www.instagram.com/rocketclicks/ https://x.com/rocketclicksWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Le 15 octobre 2010, en forêt de Marly, on retrouve le corps de Nathalie Villermet, la tenancière de l'hôtel restaurant Le Clos des Roses au Mesnil-le-Roi. Les gendarmes s'intéressent prioritairement aux 10 clients de l'hôtel : la cliente de la chambre 5 les a orientés vers l'occupant de la chambre 6, qui lui-même vient de leur suggérer de s'intéresser au client de la chambre 9…Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

When Josh Schauer joined Longview, a Toronto-based software company, he had no idea that a transformative chapter of his career was just a few years away. In 2020, Longview was acquired by insightsoftware—a turning point that brought both uncertainty and opportunity. “It's kind of equal parts fear and optimism,” he tells us. “You wonder: Am I going to have a job coming out of this?”But his then-CFO advocated for him, making clear to the acquiring company, “they can't lose you.” That moment, Schauer tells us, “swung the pendulum to the opportunistic side.”Rather than move on, Schauer leaned in—ultimately rising to become CFO of insightsoftware five years later. Today, he leads finance for a company that has completed 31 acquisitions and delivers AI-powered tools for CFOs—tools Schauer uses himself.Early in his career, a mentor CFO gave Schauer full ownership of budgeting, board reporting, and strategic analysis. That experience shaped his belief that finance is “a strategic operating partner.” It's a mindset that drives his approach today, from implementing daily agile forecasting to integrating AI across functions.“We are an AI-first organization,” he explains, with AI liaisons and company-wide training supporting adoption. Though measuring ROI can be tricky, he sees clear returns in efficiency and insight.Still, he keeps people at the center: “Is the team taken care of? Do they feel engaged?” For a CFO who's navigated acquisitions and transformation, Schauer tells us, team satisfaction remains one of his top priorities.

Highlights include:-Why the “decision-makers” are often not the “doers” - and how that derails success.-The importance of internal champions (and the risks of choosing the wrong one).-How to turn resistance into results with empathy, inclusion, and smart incentives.-JEDI's approach to change management and tech implementation that actually works.If your firm is considering a new CRM - or struggling to make the one you have actually deliver ROI - this episode will show you how to bridge the gap between vision and execution.Ready to bring your data systems into alignment? Visit www.eliteconsultingpartners.com/podcast to listen to more episodes or reach out to the team directly at www.jedidatabasesolutions.com.

Forget audience growth—your podcast is a pipeline, not a popularity contest.

On this episode Dan explores the evolving role of artificial intelligence (AI) in population health. As AI continues to dominate industry conversations and drive vendor offerings, healthcare leaders are faced with questions: What is real, what is hype, and where does the value lie? Dr. David Nash, Founding Dean Emeritus of Jefferson College of Population Health and a nationally recognized thought leader in value-based care and population health, join the conversation. Additionally, Rick Howard, a seasoned Chief Data Officer and AI Strategist contributes to the conversation with his deep expertise in driving data-driven innovation across healthcare organizations. Together, they break down common misconceptions, highlight the most promising AI applications in care delivery, and offer practical insights into how health systems, providers, and payers can responsibly integrate AI to drive meaningful outcomes and return on investment (ROI). To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

On this episode Gil welcomes Robert Havasy, Senior Director for Health Informatics at HIMSS. A trusted voice in healthcare data, innovation, and standards, Rob leads efforts across the HIMSS ecosystem to make information flow more seamless and impactful — improving outcomes, cutting costs, and boosting patient and clinician experience alike. Gil unpacks the promise and pitfalls of AI in both clinical and administrative realms. From bias and transparency, to workforce transformation, and real ROI — it's all on the table. They also preview the upcoming AI in Healthcare Forum presented by HIMSS, taking place July 10th & 11th 2025 in New York City. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

In this episode of The Ross Simmonds Show, Ross tackles a crucial and timely topic: how marketers can not only survive but thrive during economic downturns. When budgets are slashed and expectations remain sky-high, too many marketers retreat. But as Ross argues, downturns are hidden opportunities for bold, creative, and strategic professionals. You'll learn why your mindset matters, which marketing mistakes to avoid in a crisis, and most importantly, what you can do right now with limited resources to build brand equity, generate demand, and outmaneuver your competition. Key Takeaways and Insights: Mindset Wins the Long Game The best marketers stay calm and ruthlessly prioritize value. Budget constraints can clarify what really drives results.

Dr. Perry Zurn, visiting professor of Feminist Gender and Sexuality Studies, at Cornell University, and provost associate professor at American University (Massachusetts), is the guest for "ROI" episode 618 to discuss:  The Three Styles Of Curiosity.The host for this edition is Jay Swords, and the history buffs are Brett Monnard and Rick Sweet.Opinions expressed in this program are those of the hosts and the guest(s), and not necessarily those of KALA-FM or St. Ambrose University. This program is recorded at KALA-FM, St. Ambrose University, Davenport, Iowa, USA!

BONUS DISCUSSION:  Dr. Perry Zurn, visiting professor of Feminist Gender and Sexuality Studies, at Cornell University, and provost associate professor at American University (Massachusetts), is the guest for "ROI" episode 618 to discuss:  The Three Styles Of Curiosity.The host for this edition is Jay Swords, and the history buffs are Brett Monnard and Rick Sweet.Opinions expressed in this program are those of the hosts and the guest(s), and not necessarily those of KALA-FM or St. Ambrose University. This program is recorded at KALA-FM, St. Ambrose University, Davenport, Iowa, USA!

Hoy Paco y Roi hablan sobre algunos objetos muy populares en España durante décadas y que son ya iconos de la cultura popular. En el podcast premium, Rebe y yo hablamos de por qué los seres humanos somos curiosos y veremos diferentes formas de curiosidad. Puedes escuchar este episodio si te haces suscriptor premium en: www.hoyhablamos.com.

Tomás Fonseca is the co-founder of Icons of Real Estate, the world's largest real estate podcast network. With a background in SEO and digital marketing, Tomás pivoted to podcasting after realizing its unmatched power to build relationships and generate business. He now oversees production of 70+ podcasts tailored to real estate professionals—helping them attract clients, build authority, and raise capital through meaningful guest conversations.    

What's the most effective way to grow your brand when traditional marketing gets harder and harder? This week, I'm sharing one of the most overlooked but highest-ROI strategies in eCommerce: partnerships. Whether you're launching a product, building a community, or just trying to break through the noise, this episode will help you think differently about how to get attention. Listen in as I share why partnerships are more important than ever, how to identify the best opportunities, and mistakes to avoid. I'll also talk about lessons from our most fruitful collaborations (like our new partnership with the Operators podcast) and how to build long-term relationships that really move the needle. You can find show notes and more information by clicking here: https://bit.ly/44RX8fh Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Episode 363 - The 2025 Open Championship is pretty much with us! Steve Bamford @Bamfordgolf, Paul Williams @GolfBetting and Barry O'Hanrahan @AGoodTalkGolf walk you through The Open. How will Royal Portrush play, key player skills to be a winner, tournament trends, plus some names to consider a bet on. Listeners should visit Golf Betting System for the best golf betting tips coverage. Golf Betting System Boosted Offer - Ladbrokes - Bet £10, Get £40 in Free Bets  If you do not have a Ladbrokes Sports account, new customers, 18+ can access a Bet £10, get £40 in free bets offer + Ladbrokes will be offering 10 places each-way at 1/5 odds each-way terms at the 2025 Open.  KQCs: 18+. New UK & ROI customers. Min first deposit £10 and place win or each-way bet within 14 days of account registration at min odds 1/2 to get 4 x £10 free bets. Restrictions & T&Cs apply. #Ad Claim Your £40 of Free Bets Here For Open Championship research, read Steve's open tips guide. Intro: 00:30; Michael in Texas Listener Review: 01:27; Open 2025 Research Chat: 03:52. We have a new set of Golf Betting System bookmaker guides, highlighting current 2025 sports accounts. boylesports new customer offer betfred bonus code betfred sign up offer ladbrokes bonus code ladbrokes welcome offer coral promo code coral sign up offer bet365 bet 10 get 30 bet365 bonus code william hill bonus code 2025 william hill new customer offer unibet promo code All offers are for new customers, 18+ Most Viewed Pages https://www.golfbettingsystem.co.uk/william-hill-promo-code-golf/ https://www.golfbettingsystem.co.uk/william-hill-sign-up-offer/ https://www.golfbettingsystem.co.uk/betfred-promo-code/ https://www.golfbettingsystem.co.uk/bet365-sign-up-offer/ https://www.golfbettingsystem.co.uk/boylesports-promo-code/ https://www.golfbettingsystem.co.uk/ladbrokes-sign-up-offer/ https://www.golfbettingsystem.co.uk/bet365-bonus-code-2023/ This podcast is for listeners of 18 and above. Please be Gambleaware, you can visit GambleAware.org for more information and of course please bet responsibly.

Reach Out Via Text!In this laid-back yet powerhouse Friday episode of the Growing Green Podcast, Jeremiah Jennings hosts Caleb Auman for a raw conversation at home base in Alabama. The two discuss everything from shop builds and dozer rentals to optimizing layouts, gate openers, ice machines, and color-coded tool tracking systems. Caleb reflects on the painful inefficiencies of his early years, the ROI of building smarter, and how small tweaks like racking and remotes can save thousands. If you've ever wondered whether storage, organization, and shop flow really matter—this episode is your deep dive into why they do, and how they could change your whole business.Support the show 10% off LMN Software- https://lmncompany.partnerlinks.io/growinggreenpodcast Signup for our Newsletter- https://mailchi.mp/942ae158aff5/newsletter-signup Book A Consult Call-https://stan.store/GrowingGreenPodcast Lawntrepreneur Academy-https://www.lawntrepreneuracademy.com/ The Landscaping Bookkeeper-https://thelandscapingbookkeeper.com/ Instagram- https://www.instagram.com/growinggreenlandscapes/ Email-ggreenlandscapes@gmail.com Growing Green Website- https://www.growinggreenlandscapes.com/

L'épisode que vous allez écouter est une rediffusion d'un épisode initialement sorti le 4 octobre 2024.“On fournit des prestations de communication hyper fortes aux marques. On est capable de mettre leur hero product dans la main d'une cliente qui aura toute son attention dessus”.Laurent Kretz rencontre Quentin Reygrobellet, cofondateur et président de Blissim (anciennement JolieBox et BirchBox). Il nous partage les coulisses de cette aventure entrepreneuriale qui s'étale sur 13 années (rachats, LBO, rebranding). Quentin nous explique aussi comment il s'est imposé comme la première offre de beauty discovery par abonnement en France et en Europe. Avec lui, on décrypte aussi la force de sa plateforme dans le retail media pour aider les marques à gagner en notoriété, lancer de nouveaux produits et collecter des avis qualifiés.Dans ce nouvel épisode du Panier, vous trouverez des clés pour :00:00:00 - Intro00:07:00 - Collecter des avis qualifiés de ses abonnés et aider les marques à capitaliser dessus ; 00:12:15 - Nouer un partenariat avec le leader américain pour toucher plus facilement les US ;00:20:15 - Racheter et rebrander sa propre marque ; 00:34:55 - Se transformer en retail media pour aider les marques partenaires à gagner en notoriété ; 00:46:40 - Expériencialiser la découverte de chaque box pour générer du contenu sur les réseaux sociaux ; 00:57:00 - Offrir le meilleur ROI de tous les médias confondus pour les marques beauté ; 01:01:20 - Travailler sa base de clients pour réactiver ceux qui se sont désabonnés ; 01:10:00 - Ouvrir sa propre boutique pour pouvoir travailler avec de grandes marques en s'adaptant à leurs exigences de distribution. Et quelques dernières infos à vous partager : Suivez Le Panier sur Instagram lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm ! Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast AddictLe Panier est un podcast produit par Cosa, du label Orso Media.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

SummaryIn this episode of Service Evolution, Jim Robinson is joined by Nathan Whittacre, CEO of Stimulus Technologies, to explore the journey of building a tech-driven company from the ground up, the evolving landscape of AI, and the importance of authentic leadership.Nathan shares how his passion for technology, ignited as a teenager, became the launching pad for Stimulus Technologies—now celebrating thirty years in business. He emphasizes the seismic shifts in how businesses use technology, recalling a time when email and internet access were rare in daily operations. Nathan's story is a testament to adaptability and learning by doing; much of his business acumen, he admits, was acquired outside the classroom.Tech leadership, Nathan asserts, is about authenticity, continuous learning, and fostering a strong company culture. He candidly discusses pitfalls, like chasing every new opportunity at the expense of focus, and reveals that saying “no” can be as vital as innovation. AI, the current “white rabbit,” is another hot topic. Nathan advises businesses to seek real ROI from AI tools, avoiding distractions from their core goals. He also advocates for frameworks like EOS (Entrepreneurial Operating System) to keep teams aligned, engaged, and successful.Nathan's approach revolves around driving growth through technology, focusing on people, and leading with a purpose. This episode is a treasure trove for anyone navigating the intersection of leadership, tech, and business growth!Show Notes(00:00) Introduction(05:31) Leadership Through Culture and Learning(08:11) Prioritizing Core Goals over Trends(12:27) Implementing the EOS Framework(14:23) Chasing Distractions over Focus(17:37) Aligning Team and Business Success(19:59) Money as the 10th Priority(23:29) Ensuring Longevity Through Leadership(31:05) Embracing Technology's BenefitsLinksJim Robinson CGP Maintenance and Construction ServicesNathan WhittacreStimulus Technologies

Let's face it — dental marketing has become a jungle. Between rising costs, Google's ever-changing rules, and patients who click but never convert, it's easy to waste thousands without seeing results. In this episode, I sit down with David Herman from Web Marketing for Dentists. David's helped over 2,000 practices generate $50 million in production — and today, he's breaking down how to stop chasing low-value leads and start filling your schedule with patients who want the treatments you love to do. Here's what you'll learn: ✅ Why throwing money at ads doesn't automatically bring in patients ✅ The hidden dangers of a weak online presence ✅ Why video matters more than ever ✅ How to truly track your ROI from Google Ads ✅ What budget you really need for success ✅ Overwhelmed staff and lost leads Your marketing shouldn't be guesswork. Get strategic. Know your numbers. Focus on the procedures you want more of. And remember: every dollar you spend should bring real patients through your door, not just clicks on a screen.   — Key Takeaways 00:41 Introduction and Event Announcement 02:00 Meet David Herman: Expert in Dental Marketing 04:03 Understanding Dental Marketing Challenges 05:35 The Importance of ROI in Marketing 09:22 Building a Strong Online Presence 15:58 Tracking AdWords Results Effectively 19:20 The Science of Google AdWords 22:53 Targeting High-Value Procedures 30:56 Managing Overwhelmed Staff and Leads 34:55 Lightning Round Q&A 38:36 Conclusion and Special Offer   — Connect with David Want David and his team to take your marketing to the next level? Head over to WM4D.com — or the full version, WebMarketingForDentists.com.

Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this no-fluff edition of All Killer No Filler, Jordan Gordon lays out the retention blueprint based on four fundamental customer cohort types. Whether you're selling one-time purchases or building a subscription empire, this episode helps you build the right post-purchase flows, campaign cadence, and automation strategies based on your actual repeat data.Key Takeaways:Acquisition Cohorts need evergreen “gauntlets” — front-loaded automation built once, used foreverBalanced Cohorts benefit most from segmented post-purchase flows that drive 30-60 day repeatRetention-Heavy Cohorts (like consumables) should use SMS and social to boost LTVSubscription Cohorts must push trials and upgrades fast — packaging insert CTAs and paid retargeting are keyThis episode isn't just about theory. It's about practical segmentation and flows to extract every dollar of LTV your cohorts are ready to give — without wasting effort on email trees that don't convert.Did you know that 98% of your website visitors are anonymous? Instant powers next-level retention by identifying who they are and converting them into loyal shoppers. Sign up for a quick demo today to get 50% off and unlock a guaranteed 4x+ ROI: instant.one/dtcTimestamps00:00 - Four cohort profiles every DTC brand must know03:00 - How to approach retention for acquisition-focused brands08:00 - Email gauntlet strategies that boost first purchases10:00 - Tactics for balanced brands to drive second purchases17:00 - Segmented post-purchase flows vs. clean funnel approach22:00 - Classic retention businesses and high-frequency repeat tactics27:00 - Subscription-first brands and why LTV hinges on autoship33:00 - Building effective replenishment and subscription paths36:00 - Why inboxing, volume, and content drive retention success38:00 - Cohort analysis frameworks for optimizing retention strategyHashtags#DTCMarketing#EmailMarketing#CustomerRetention#EcommerceStrategy#ShopifyBrands#LTVOptimization#RetentionMarketing#SubscriptionBrands#PostPurchaseFlows#AKNFPodcast#TWBERP#Pilothouse Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Applying Biblical Principles & Wisdom when Scaling from Boardrooms to Medical Missions.   In this engaging episode of the Wonderful Leaders Podcast, Dan sits down with Mark, a renowned serial entrepreneur, investor, and philanthropist. They delve into Mark's journey from teaching high school to founding impactful organizations such as Gerson Lehrman Group, United Hatzalah of Israel, and African Mission Healthcare.    The conversation highlights how Mark's faith, particularly his adherence to the Bible, has guided his philanthropy and business ventures. Mark discusses the concept of ROI philanthropy, the importance of giving in community, and how biblical principles inform both personal and professional success. He also offers valuable insights into selecting a life partner and emphasizes the transformational power of giving intelligently.   00:00 Welcome and Introduction 00:33 Meet Mark: A Journey of Impact 01:39 Mark's Background and Journey 02:50 The Power of Philanthropy 04:10 The Biblical Perspective on Giving 08:47 Biblical Principles in Business 15:53 The Role of Community in Success 19:35 Personal Insights and Family Life 29:03 Advice for Young People and Future Plans 33:30 Conclusion and Book Promotion   Book Mentioned - God Was Right: How Modern Social Science Proves the Torah Is True   About our Guest: Mark Gerson is a serial entrepreneur, investor and philanthropist with a track record of building innovative, high-impact organisations. He co-founded Gerson Lehrman Group (GLG), the world's leading platform for on-demand business expertise, connecting professionals with a global network of over 600,000 independent consultants. He also co-founded Thuzio, a professional booking marketplace launched with former NFL player Tiki Barber, and Create, a venture studio focused on developing new companies from concept to launch. In the investment world, Mark helped establish the Tel Aviv Angel Group, backing early-stage Israeli startups, and is an advisor to Maverick Ventures Israel, a venture capital fund investing in early growth-stage tech companies. Beyond business, Mark is deeply committed to philanthropy. He is the co-founder and chairman of United Hatzalah of Israel, a groundbreaking network of volunteer medics, and co-founder of African Mission Healthcare, which supports Christian medical missionaries providing critical care across Africa. In 2021, he donated $18 million to strengthen healthcare infrastructure and support clinical training on the continent. A graduate of Williams College and Yale Law School, Mark lives in New York City with his wife, Rabbi Erica Gerson, and their four children.

After 10 years in investment banking, Scott Eddy moved overseas and lived in Europe and Asia for 17 years. While living in Bangkok, he started the first digital agency in Asia and was the 'go-to' agency when the region was establishing itself as a destination, and it remained the biggest one in the region for 5 years. He sold the agency and built up a personal brand. Now he travels full-time while teaching brands how to turn storytelling into ROI for the hospitality industry.

In this episode of Dental Marketing GOAT, host Gary Bird dives into one of the biggest growth killers in dentistry: not holding your team accountable to clear KPIs and repeatable processes. Learn why most dental practices think they convert well over the phone—but the data tells a different story. Gary breaks down the systems, scripting, and leadership skills dentists need to actually grow their practice and stop self-sabotaging. If you're missing calls, struggling with front desk conversions, or avoiding tough team conversations, this episode is for you. Discover actionable dental marketing strategies and proven practice growth frameworks that drive real ROI. Comment below for access to the free dental KPI training Gary mentions.Connect with our Host, Gary Bird, Here ⤵️SMC: https://smcnational.com/Personal: https://thegarybird.com

Everything good in my life has come through my network, and if I hadn't worked for it, it wouldn't exist. In this episode, I share how I'm rebuilding my network from scratch in a new city, why connection is everything, and what it actually takes to cultivate the kind of relationships that change your life. I break down what it means to go first, from hosting the dinner to sending the bold DM, and why generosity always circles back. Tune in to stop waiting for the invite and start creating the table. Check out our Sponsors: Airbnb - Start making money by listing your home on Airbnb with an experiences Co-host, find a co-host at airbnb.com/host BambooHR - Experience the software that makes HR easier for all of your employees. Try BambooHR for free at bamboohr.com/freedemo Cozy Earth - Go to cozyearth.com and use code EARN for 40% off their best-selling sheets, apparel, and more. Open Phone - Stop running your business from your personal phone. Get 20% off your first 6 months at openphone.com/earn Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Constant Contact - Get all the automation, integration, and reporting tools that get your marketing running seamlessly. Try Constant Contact free for thirty days at constantcontact.com. HIGHLIGHTS How every big opportunity in my life started with my network. The real timeline of relationship ROI. Why I never wait to be invited. 3 ways to build your network. Why you need to give dinners, intros, or energy first. RESOURCES Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci

What's at stake for humanity amid the arms race to AGI? Dr. Ben Goertzel should know. He legit coined the term AGI.

More leads won't fix bad positioning. In this episode of The Game Changing Attorney Podcast, Michael Mogill explains why firms that focus on visibility without strategy end up attracting the wrong clients. From wasting marketing dollars to obsessing over ROI at the expense of long-term brand equity, this episode unpacks the difference between chasing leads and becoming the obvious choice. Here's what you'll learn: Why more exposure doesn't matter if your message attracts the wrong clients How to build a high-converting marketing strategy without obsessing over attribution What it takes to stop chasing leads — and start commanding attention Stop marketing like a commodity — and start building a brand. ---- Show Notes: 00:00 — Intro banter: Broadway shows, Meta glasses, and authentic nerdiness 06:50 — Why more leads aren't solving your problem — your messaging is 08:37 — How to refine your targeting and attract the right clients 12:11 — Positioning vs. price-shopping: What your marketing says about you 13:04 — Are your competitors wasting money or winning market share? 16:09 — Why your best cases can't be traced back to a single source 18:32 — Why blended ROI matters more than last-touch attribution 21:57 — Content consumption drives conversion, not just clicks ---- Links & Resources:  Meta Ray-Ban Smart Glasses ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O'Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 280. Rory Vaden — Reputation Precedes Revenue: Mastering the Art of Personal Branding 215. Flo Rida — Industry Innovation, Commitment to Your Craft, and Hit-Making 333. AMMA — Win More High-Value Cases: How to Build a Brand Clients Trust

We're halfway through the year, and Tom isn't holding back. In this fire-filled solo episode, he delivers the tough love contractors need to hear to stop coasting and start dominating. If you want to avoid a disappointing year-end with no cash, no momentum, and plenty of regret, now is the time to step on the gas. Tom breaks down why most contractors are stuck—and what they can do to break free and finish the year strong.In this episode, Tom discusses:[00:00] Harsh reality check for the second half of the year[01:14] The #1 reason your business is stuck: lack of discipline[01:48] How comfort is the enemy of progress[02:51] Why Q3—not Q4—is the time to go all in[03:21] Debunking the "too busy" excuse and reclaiming your time[04:02] Building a team to scale your business beyond yourself[04:53] Calling out hypocritical leadership and poor culture[05:18] How to build a network from scratch[06:17] Turning wasted time into ROI-driving activities[06:37] Discipline and commitment over motivation[07:25] Why this is “separation season” for contractors[08:08] Building a strong accountability network[09:24] Choosing discomfort and effort over the easy path[09:42] Action Step #1: Role-play sales consistently[10:42] Action Step #2: Surround yourself with local winners[11:00] Action Step #3: Get a real accountability partner[11:30] Action Step #4: Build a magnetic and effective sales system[12:22] Stop settling for “good enough”—despise mediocrity[13:21] How to get more leads and sales with Sales AcceleratorLinks from the episode:SALES ACCELERATOR isn't about fancy marketing tricks or expensive ad campaigns.It's about systems that work:- Lead generation without big ad spend- Sales processes that close deals- Accountability to actually implement- Live coaching from someone who's been there6 weeks. Real results. No BS.

On today's episode, Dr. Mark Costes sits down with Dr. Kwane Watson, the visionary founder and CEO of Kare Mobile Inc. With a background in both private practice and corporate dentistry, Dr. Watson has pioneered a transformative model of mobile dental care using single-operatory vans combined with proprietary technology. He shares how Kare Mobile addresses healthcare inequities by partnering with insurance companies, counties, and institutions like jails to bring care directly to underserved populations.   Dr. Watson also explains the inner workings of his fleet, the ROI of mobile care, how self-scheduling software boosts efficiency, and why he's expanding his tech-forward DSO model. From manufacturing vans in-house to scaling digital dentures and tele-dentistry, this episode showcases the future of accessible, scalable, and entrepreneurial dentistry. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://karemobile.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

We're back with part 2 of our email ROI conversation with Chad White!

“What is branding worth, and when does the ROI make sense?” Have you ever asked that question or pondered whether or not it's time to work on your brand, or invest in your brand? That's exactly where Susan Hohman is right now. Trying to decide if it's worth it. She came looking for advice and Marc Scott has a few tips for her.

In this episode, Aaron unpacks a hard truth: most of us confuse motion with progress. After meeting with a new mentor, he was forced to face the fact that he had over a dozen active “projects” pulling his focus — and that being busy doesn't mean you're growing. He breaks down how to identify what's actually worth your time, how to cut low-ROI tasks, and why the real bottleneck might be your own inability to let go.

Bringing a book to life—from that first spark of an idea to launching it into the world—can feel like a massive undertaking. But here's the thing: you don't have to do it alone. That's why we created the Biz Book Pub Hub—a collaborative space filled with experts who know the ins and outs of writing, publishing, and promoting a book that makes an impact. With dozens of experts in our network, you'll find support at every stage: from writing and editing to building a marketing plan that gets your message out to the right audience. And through our free virtual networking events, you'll connect with fellow authors who truly get what this journey is all about. Ready to tap into a community that's here to help you succeed? Head to www.BizBookPubHub.com to learn more. Now, let's hear from our incredible panelists as they share what it's really like to bring a book into the world. Axel Meierhoefer wrote “The Ideal Wealth Grower: How to Journey to the Time Freedom Point and Beyond,” a practical, experience-based guide to building financial freedom through real estate investing. It offers honest insights, mindset shifts, and a proven framework to help new investors grow lasting wealth. Luci McKean co-edited “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills,” a hands-on guide to running purposeful, inclusive meetings and classroom discussions using structured conversations that spark action, elevate every voice, and build stronger, more connected communities. Please join me in welcoming Axel and Luci.  In this episode, we discuss the following:

Can doing good in the world be quantified like ROI? Peter Winick sits down with Nick Cooney, founder and managing partner of Lever VC, to explore how a venture capitalist measures moral return alongside financial return. Nick's not your typical VC—he's also the author of "What We Don't Do: Inaction in the Face of Suffering and the Drive to Do More", a book that fuses analytical thinking with a deep commitment to reducing suffering. Nick reveals how dictating thoughts during a long car ride led to a full-fledged book deal with Simon & Schuster. But this isn't just a passion project—it's a strategic move. Nick shares how writing the book expands his credibility with mission-driven founders and impact-minded investors. You'll hear how he uses the “Brady Rule”—a nod to NFL legend Tom Brady—to challenge philanthropists to pursue giving with the same intensity as professional athletes pursue greatness. And how the overlap between financial rigor and moral responsibility creates a powerful (and rare) kind of leader. Peter and Nick dive into the strategic value of thought leadership for VCs: from deal flow to LP trust, to long-game positioning. Plus, Nick shares what he's learned from marketing the book, why the publishing timeline misses the mark, and what feedback surprised him most. This is a conversation for anyone looking to align meaning with metrics—and use content to drive serious business outcomes. Three Key Takeaways: • Thought Leadership Can Power Business Strategy Nick's book isn't just a personal project—it's a tool to build credibility, drive deal flow, and attract like-minded investors and founders. A well-positioned book can serve as your most powerful business card. • Impact and Analytics Aren't Mutually Exclusive Nick bridges the gap between rigorous financial thinking and doing good. He argues that applying ROI-based decision-making to philanthropy and impact can dramatically increase the effectiveness of our efforts to reduce suffering. • You Can—and Should—Train for Good Like an Athlete One standout idea from Nick's book is the “Brady Rule”—a call for people to approach doing good in the world with the same intensity, discipline, and optimization mindset as elite athletes do their sport. If Nick Cooney's episode got you thinking about how doing good can be measured, optimized, and scaled—then you'll want to dive into our conversation with Dr. Moshe Engelberg. Like Nick, Moshe challenges traditional business thinking by bringing purpose and values into the spotlight. In his episode, we explore how love—yes, love—can be a strategic business advantage, driving both culture and performance. Both Nick and Moshe offer bold frameworks for leaders who want to align their success with meaningful impact. If you're rethinking ROI to include humanity, ethics, and long-term value, this is the perfect next listen: Love from Thought Leadership with Moshe Engelberg

In this episode, I sat down with Dr. Ronn Berrol to unpack how a single hospital pilot became a 21-site success story—not by replacing Epic, but by solving the one thing it couldn't do well: surfacing the right data, at the right time, for the right patients. We dove deep into how high-risk patients can be flagged before they escalate into crisis, and how real-time data sharing across emergency departments can dramatically reduce admissions and improve flow. And the secret ingredient? A clinician champion who didn't wait for a committee to say yes—he created momentum from the floor up.1.Don't Confuse Your EHR with Strategic Insight Tools Dr. Ronn shared how even the best EMRs like Epic can bury clinicians in data. What made a difference wasn't more information—but surfacing the right information at the right time for high-risk patients.2.Champions Create Change, Not Systems Alone Technology alone didn't earn trust. It was the clinicians—like Ronn—who piloted it, saw value, and advocated upward that drove full-scale adoption across 21 hospitals.3.Pilot First, Scale Fast—But Only When It Works Many hospitals hesitate to adopt new solutions unless a clear ROI is shown early. That's why the original pilot funded by a hospital foundation was a turning point.4.Care Coordination Starts Before the Crisis With tools that flag social risks, housing instability, or medication lapses—this platform helped avoid ER boarding by addressing patients' needs before they spiraled.5.Modern Innovation Means Cross-Hospital Collaboration Emergency departments often operate in silos. But the real breakthrough came from sharing real-time patient data across unaffiliated EDs.6.You Don't Need to Solve Everything—Just What Others Miss What made this solution a win wasn't trying to replace Epic—it filled the critical gap Epic couldn't: surfacing actionable insights, fast.Have you ever been the “first yes” that helped an innovation take off in your org?Episode Timeline: 00:01:56 - How piloting EDO began through visibility gaps in local EDs.00:03:51 - Clinical inefficiencies and the importance of care pathways.00:05:50 - Workflow improvements reduced boarding and increased capacity.00:07:53 - How a charitable foundation funded the pilot despite cost concerns.00:09:37 - Dr. Ron contrasts EDO vs Epic and explains its push-not-pull advantage.00:11:17 - EDO pushes key info in 30-45 seconds vs long EHR chart reviews.00:13:42 - How EDO helps solve new CMS and system-wide goals.00:17:26 - Dr. Ron expands on how lack of access causes overreliance on EDs.00:21:48 - Key takeaway #1: EHR ≠ strategic insight tool.00:22:17 - Key takeaway #2: Clinician champions drive change.00:22:31 - Key takeaway #3: Pilot first, scale fast.00:22:47 - Key takeaway #4: Coordinate care before crisis.00:23:13 - Key takeaway #5: Share data across hospitals.00:23:30 - Key takeaway #6: Fill the gap, don't replace the system.

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!   Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.   Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!   In this episode of Quick Fire Friday, host Rob Cameron speaks with Rai Hyde Cornell of Cornell Content Marketing reveals how to tap into buyer psychology, outsmart giant competitors, and win loyal clients—all without blowing your budget on ads. Discover how empathy-driven, long-term strategies can fill your pipeline for years, build unshakable trust, and turn your brand into the obvious choice. If you're ready to grow your market share the smart, sustainable way, this is the episode you can't afford to miss. Key Takeaways for Small Business Owners: Use buyer psychology: Understand what keeps your ideal customers up at night—even beyond what you sell — and craft marketing that speaks directly to their real problems.   Stop chasing quick wins: Ditch short-term campaigns that burn cash and energy. Invest in long-term demand generation that keeps paying you back year after year.   Get ahead of competitors early: Capture your audience before they're ready to buy, so when the time comes, you're already their favorite choice. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for?   Be genuinely helpful: Create content and tools that solve multiple pain points for your audience, not just those tied to your product. Trust builds loyalty.   Empathize like crazy: Take time to imagine your buyers' hectic lives—step into their shoes. This will sharpen your messaging more than any funnel hack ever could.   Build brand relationships, not transactions: Focus on becoming a trusted advisor. When people know, like, and trust you, selling becomes almost effortless. One action small business owners can take: According to Rai Hyde Cornell, one action small business owners can take is to pause for 5-10 minutes, truly step into their buyer's shoes, and empathize with what their Monday looks like—because understanding their world is the secret to crafting irresistible marketing. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

In this episode of Confessions of a B2B Entrepreneur, Tom Hunt and Boobesh Ramadurai of LatentView Analytics explore how AI is revolutionising B2B marketing. Discover how enterprises can leverage AI for media mix modelling to optimise spend, significantly reduce customer acquisition costs, and boost lifetime value. The episode covers the pivotal shift from SEO to "generative engine optimisation" and the power of combining diverse data for deeper insights. Learn practical applications of generative AI for creative content and prototyping, plus insights into personalised B2B content and audio-first marketing intelligence. Essential listening for marketers keen to enhance ROI and adapt to the evolving digital landscape.

When it comes to designing short-term rentals, Becky Jones doesn't just think in furniture—she thinks in photos. And in today's market, that visual-first mindset can make or break your ROI.In this episode of the Cash Flow Positive podcast, Kenny Bedwell sits down with design expert and STR consultant Becky Jones to unpack how design, comfort, and guest experience all connect to your bottom line. Becky explains how she balances aesthetics with function to attract better guests, command higher nightly rates, and reduce property issues. From managing remodels to optimizing guest comfort, this episode is packed with actionable advice to make your short-term rental more profitable—and less stressful.If you've enjoyed this episode of the Cash Flow Positive podcast, be sure to leave a review and subscribe today! Listen now and enjoy!In This Episode You'll Learn:How to approach design with a photo-first mindset to increase bookingsWhy well-designed rooms can raise your nightly rate and reduce guest complaintsThe real impact of design on guest behavior—and your stress levelWhy high-end finishes attract higher quality guestsHow market research and guest avatars influence design decisionsWhat to watch for when coordinating design with remodeling timelinesWhy spending more upfront can actually save you time and money laterAnd much more...Guest Bio: Becky Jones is an interior designer specializing in designing short-term rentals that are functional, beautiful, and profitable, and founder of Becky Jones Branding. Known for her visual-first approach and guest-centric design strategies, Becky helps STR owners elevate their properties through thoughtful upgrades that enhance comfort, increase profitability, and create memorable guest experiences. Resources:Connect with Kenny on LinkedInFollow Kenny on InstagramBeckyJonesBranding.com Follow Becky on InstagramFollow Becky on FacebookDisclaimer: The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of the Cash Flow Positive podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use. Listeners should consult with a professional for specific advice tailored to their situation. By accessing this podcast, you acknowledge that any reliance on the content is at your own risk.

Think you know ChatGPT's custom GPTs?

Here's How the Top 1% Get Agent Referrals On DemandJoin Geoff Zimpfer for a high-impact training where you'll discover the exact system the top 1% are using to attract agent referrals on demand… without begging for coffee meetings or being treated like a vendor.Seats are limited. Register for the Training HereEpisode Summary:Learn why “chasing views” is crushing your ROI and how to build a repeatable video system that fills your sales pipeline. In this episode, Mike Faraci (author of Rethink Everything: The Power of Video for Business and Sales) breaks down his 5-pillar content framework.Define target viewer personas (buyers, referral partners, niche professionals)Use strategic content buckets: news, educational explainers, problem-solving tips, success/failure stories, local spotlightsMultiply your content by combining each persona with each pillar for 25 micro-topicsRepurpose one core idea across reels, shorts, posts, emails, and moreCraft conversational CTAs that spark genuine lead conversationsYou'll discover the exact metrics to track (hint: it's not views), the timeline for real results, and the simple onboarding exercise that ensures every clip you post drives genuine leads.Connect With Mike on LinkedInVisit Mike's WebsiteGet Mikes Book on AmazonASK GEOFF A QUESTION❓ Ask Your Question Here***WHEN YOU'RE READY✅ Get Your Realtor Referral Score