POPULARITY
Categories
Please enjoy this encore of Word Notes. The deployment of rules to the security stack across all data islands, cloud, SaaS applications, data centers, and mobile devices designed to manifest an organization's cybersecurity first principle strategies of zero trust, intrusion kill chain prevention, resilience, and risk forecasting. CyberWire Glossary link: https://thecyberwire.com/glossary/policy-orchestration Audio reference link: “The Value of Using Security Policy Orchestration and Automation,” by David Monahan, uploaded by EMAResearch, 3 April, 2018
Can you just use Claude Code or another LLM to "vibe code" your way into building an AI SOC? In this episode, Ariful Huq, Co-Founder and Head of Product at Exaforce spoke about the reality being far more complex than the hype suggests. He explains why a simple "bolt-on" approach to AI in the SOC is insufficient if you're looking for real security outcomes.We speak about foundational elements required to build a true AI SOC, starting with the data. It's "well more than just logs and event data," requiring the integration of config, code, and business context to remove guesswork and provide LLMs with the necessary information to function accurately . The discussion covers the evolution beyond traditional SIEM capabilities, the challenges of data lake architectures for real-time security processing, and the critical need for domain-specific knowledge to build effective detections, especially for SaaS platforms like GitHub that lack native threat detection .This is for SOC leaders and CISOs feeling the pressure to integrate AI. Learn what it really takes to build an AI SOC, the unspoken complexities, and how the role of the security professional is evolving towards the "full-stack security engineer".Guest Socials - Ariful's LinkedinPodcast Twitter - @CloudSecPod If you want to watch videos of this LIVE STREAMED episode and past episodes - Check out our other Cloud Security Social Channels:-Cloud Security Podcast- Youtube- Cloud Security Newsletter - Cloud Security BootCampIf you are interested in AI Cybersecurity, you can check out our sister podcast - AI Security PodcastQuestions asked:(00:00) Introduction(02:30) Who is Ariful Huq?(03:40) Can You Just Use Claude Code to Build an AI SOC?(06:50) Why a "Bolt-On" AI Approach is Tough for SOCs(08:15) The Importance of Data: Beyond Logs to Config, Code & Context(09:10) Building AI Native Capabilities for Every SOC Task (Detection, Triage, Investigation, Response)(12:40) The Impact of Cloud & SaaS Data Volume on Traditional SIEMs(14:15) Building AI Capabilities on AWS Bedrock: Best Practices & Challenges(17:20) Why SIEM Might Not Be Good Enough Anymore(19:10) The Critical Role of Diverse Data (Config, Code, Context) for AI Accuracy(22:15) Data Lake Challenges (e.g., Snowflake) for Real-Time Security Processing(26:50) Detection Coverage Blind Spots, Especially for SaaS (e.g., GitHub)(31:40) Building Trust & Transparency in AI SOCs(35:40) Rethinking the SOC Team Structure: The Rise of the Full-Stack Security Engineer(42:15) Final Questions: Running, Family, and Turkish Food
Ever wondered how source maps actually work? In this episode, Nicolo Ribaudo, Babel maintainer and TC39 delegate, breaks down how source maps connect your JavaScript, TypeScript, and CSS back to the original code — making debugging, stack traces, and observability smoother in Chrome dev tools. We dive into how source maps help in both development and production with minified code, explore tools like Webpack, Rollup, Next.js, and Svelte, and share when you should turn off source maps to avoid confusion. Links Website: https://nicr.dev LinkedIn: https://www.linkedin.com/in/nicol%C3%B2-ribaudo-bb94b4187 BlueSky: https://bsky.app/profile/nicr.dev Github: https://github.com/nicolo-ribaudo Resources Squiggleconf talk: https://squiggleconf.com/2025/sessions#source-maps-how-does-the-magic-work Slide deck: https://docs.google.com/presentation/d/1lyor5xgv821I4kUWJIwrrmXBjzC_qiqIqcZxve1ybw0 We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Fill out our listener survey (https://t.co/oKVAEXipxu)! https://t.co/oKVAEXipxu Let us know by sending an email to our producer, Elizabeth, at elizabet.becz@logrocket.com (mailto:elizabeth.becz@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Check out our newsletter (https://blog.logrocket.com/the-replay-newsletter/)! https://blog.logrocket.com/the-replay-newsletter/ Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understanding where your users are struggling by trying it for free at LogRocket.com. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Chapters 00:00 Intro – Welcome to PodRocket + Introducing Nicolo Ribaudo 00:45 What Are Source Maps and Why They Matter for Debugging 01:20 From Babel to TC39 – Nicolo's Path to Source Maps 02:00 Source Maps Beyond JavaScript: CSS, C, and WebAssembly 03:00 The Core Idea – Mapping Compiled Code Back to Source 04:00 How Source Maps Work Under the Hood (Encoded JSON) 05:10 File Size and Performance – Why It Doesn't Matter in Production 06:00 Why Source Maps Are Useful Even Without Minification 07:00 Sentry and Error Monitoring – How Source Maps Are Used in Production 08:10 Two Worlds: Local Debugging vs. Remote Error Analysis 09:00 You're Probably Using Source Maps Without Realizing It 10:00 Why Standardization Was Needed After 15+ Years of Chaos 11:00 TC39 and the Creation of the Official Source Maps Standard 12:00 Coordinating Browsers, Tools, and Vendors Under One Spec 13:00 How Chrome, Firefox, and WebKit Implement Source Maps Differently 14:00 Why the Source Maps Working Group Moves Faster Than Other Standards 15:00 A Small, Focused Group of DevTools Engineers 16:00 How Build Tools and Bundlers Feed Into the Ecosystem 17:00 Making It Easier for Tool Authors to Generate Source Maps 18:00 How Frameworks Like Next.js and Vite Handle Source Maps for You 19:00 Common Pitfalls When Chaining Build Tools 20:00 Debugging Wrong or Broken Source Maps in Browsers 21:00 Upcoming Feature: Scopes for Variables and Functions 22:00 How Scopes Improve the Live Debugging Experience 23:00 Experimental Implementations and How to Try Them 24:00 Where to Find the TC39 Source Maps Group + Get Involved 25:00 Nicolo's Links – GitHub, BlueSky, and Talks Online 25:30 Closing Thoughts
As the President and Founder of InnerAction Media, an award-winning marketing and branding agency, Jim Matuga has been helping companies simplify, clarify, and amplify their brand messages for over 35 years. Him has a proven track record of delivering cost-effective and strategic solutions to clients across various industries, using his expertise in High Quality video production, inbound marketing, PPC campaigns, social media management, and web site development. On May 1, 2023, Jim's team launched StoryMaker, an easy-to-use SaaS application software platform that uses, at it's core, InnerAction Media's (IAM) proprietary “StoryMaker” process and harnesses the power of generative Artificial Intelligence (AI) to create custom marketing messaging for small businesses and non-profits. Thjeir patent-pending algorithm ensures content is original, tailored just for customers' businesses, and includes the capacity to create content for all products and services. Jim is also the author of Marketing Matters, a book that teaches business leaders how to build a solid marketing strategy that cuts through the noise, connects with their ideal prospects, and moves them to action. His mission is to empower small businesses with the tools and skills they need to grow and thrive in the digital age. Jim is also the host of Positivelywv.com, a podcast that showcases the success stories of West Virginia entrepreneurs. He is passionate about sharing his knowledge and experience with others, and is always looking for new ways to innovate and create value. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Jim Matuga: Website: www.inneractionmedia.com X: https://x.com/jmatuga Instagram: https://www.instagram.com/jmatuga LinkedIn: https://www.linkedin.com/in/jmatuga/ Facebook: https://www.facebook.com/jimmatuga *E – explicit language may be used in this podcast.
Workiva is reshaping how companies approach ESG and financial transparency through innovation, integration, and trust. Mike Rost and Mandi McReynolds go Inside the ICE House to share how the company's unified platform is empowering organizations to deliver investor-grade disclosures with confidence. They discuss Workiva's transformation from a financial reporting tool to a multi-solution SaaS leader, and how AI, data integrity, and cross-functional collaboration are driving a more connected, transparent future.
Why you should listenRobin Alex shares the exact problem that led to creating GoHighLevel—and how solving your own biggest pain point can become an 8-figure business opportunityLearn why the most successful agencies focus on outcomes instead of showcasing their impressive tech stacks, and how to reposition your business accordinglyDiscover the emerging opportunities in AI, WhatsApp, and desk phone integration that are driving unexpected growth for consulting partners right nowI've watched too many consultants drown in their own tech stacks.They build these impressive automation workflows, connecting 15 different tools through Zapier, and then wonder why clients aren't lining up to work with them. The tech is brilliant. The business results? Not so much.In this episode, Robin Alex and I tackle the fundamental question facing every consultant right now: where do you actually sit when SaaS, AI, and no-code platforms are all converging at once?We explore the practical reality of white-labeling your IP (spoiler: it's an 80/20 split between turnkey solutions and custom work, not the 100% out-of-the-box dream you're imagining). Robin shares why natural language prompts are about to eliminate the multi-click workflows we've all gotten used to, and how to think about AI integration without getting paralyzed by the endless options.The biggest insight? Stop building tech museums. Your clients don't want to tour your impressive automation setup. They want their problem solved fast, and they want to know you can do it again for the next problem.If you're sensing the consulting model is shifting but can't quite see where to place your bet, this conversation will give you the clarity you need.About Robin AlexRobin Alex's journey from IT analyst to SaaS entrepreneur spans over two decades in technology. Starting as a system administrator and technical services director, Robin founded his first company, AbsoluteGaming.net, in 2003, followed by Innovate Fast in 2015. His hands-on experience managing technical operations and running multiple ventures gave him unique insights into the challenges agencies face when trying to scale.In 2018, Robin co-founded HighLevel after recognizing that agencies were trapped trading time for money with fragmented tech stacks. Drawing from his technical background and entrepreneurial experience, he built a solution that allows consultants to become SaaS company owners—helping thousands break through the 6-figure ceiling without the complexities of software development.Resources and LinksRobin's LinkedIn profilePaulhigginsmentoring.com/ghlTypingmindAcquired PodcastThe Twenty Minute VCPrevious episode: 642 - Stop Being a Platform Expert - Why Business Growth Advisors Win in the AI Era with Sarah McDevittCheck out more episodes of the Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoring
What happens when the biggest technology trend is built on economics that don't make any sense when viewed end-to-end? Eventually, some aspect has to change, but which one? SHOW: 968SHOW TRANSCRIPT: The Cloudcast #968 TranscriptSHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK: http://bit.ly/cloudcast-cnotwCHECK OUT OUR NEW PODCAST: "CLOUDCAST BASICS"SHOW SPONSORS:[TestKube] TestKube is Kubernetes-native testing platform, orchestrating all your test tools, environments, and pipelines into scalable workflows empowering Continuous Testing. Check it out at TestKube.io/cloudcast[Interconnected] Interconnected is a new series from Equinix diving into the infrastructure that keeps our digital world running. With expert guests and real-world insights, we explore the systems driving AI, automation, quantum, and more. Just search “Interconnected by Equinix”.SHOW NOTES:Tokens are getting more expensiveNvidia Earnings, Moats and China, Nvidia vs. the AI LabsOracle Assures Investors on AI Cloud Margins as It Struggles to Profit From Older Nvidia ChipsWHERE ARE THE BIGGEST AI RISKS?Jensen Huang (NVIDIA CEO) is convinced that the future will be built on always having the most advanced GPUs and Frontier Models. Oracle is telling investors that they will significantly increase profit margins between now and 2028-30, although they have low margins now and they don't make high margins on older chipsThe economics of AI (reasoning models, high#s of AI tokens) is in contrast to the established SaaS business model.Right now everything AI-associated has a high valuation, but these forces are working against each other. Which one is going to give first? FEEDBACK?Email: show at the cloudcast dot netTwitter/X: @cloudcastpodBlueSky: @cloudcastpod.bsky.socialInstagram: @cloudcastpodTikTok: @cloudcastpod
Ever feel like life's moving so fast that you forget to pause and reflect on what's actually working—or what's not? We all get caught up chasing goals, juggling priorities, and trying to “do more,” but sometimes the real key to living happier isn't in doing more—it's in reflecting more. That's exactly what I unpack in this solo episode of The Happy Hustle Podcast, where I dive into one of my all-time favorite reflection practices: The Rose, Thorn, and Bud Method.This stupid-simple (yet incredibly powerful) exercise has been used by Navy SEALs, Silicon Valley founders, and high-performing entrepreneurs across the world. And it's one that I personally use to get clarity, cultivate gratitude, and stay in harmony—both in business and in life. The beauty of this practice is that it doesn't take long, but it can completely shift how you show up every day.So here's the breakdown. The Rose represents what's going well in your life—your wins, your highlights, your gratitude moments. For me, my personal rose right now is that my wife is pregnant with our baby girl (yep, I'm about to be a #GirlDad, and I couldn't be more excited!). Professionally, my rose is hosting the upcoming Optimized Life Mastermind with my buddy Ben Greenfield, which is shaping up to be an epic experience for entrepreneurs who want to level up their health, wealth, and happiness.Then comes the Thorn—the challenges, the friction points, the stuff that's testing you. I'll be real with you, my thorn lately has been not showing up as intentionally in my marriage as I'd like to. I've been on the road nonstop for masterminds and events, and it's been tough to balance that with being the husband Steph deserves—especially now that she's pregnant. Professionally, my thorn has been building out a new SaaS business that's pushing me outside my comfort zone. It's exciting, but it's also tough. And that's okay. The thorn reminds us to pay attention to what needs care, boundaries, or change.Finally, there's the Bud—what's emerging, what's next, what you're excited to nurture and grow. For me, it's watching my son step into big brother mode and seeing The Happy Hustle Club continue to blossom into a supportive brotherhood of heart-centered entrepreneurs. This community blows me away with their vulnerability, generosity, and genuine support for each other—it's proof that when you lead with love and authenticity, you attract the right tribe.If you take one thing from this episode, let it be this: reflection isn't just about slowing down—it's about tuning in. It's how you spot the blessings, transform the struggles, and plant the seeds for what's next. When you take the time to acknowledge your roses, your thorns, and your buds—personally and professionally—you gain the clarity and alignment to truly Happy Hustle your dream reality.So grab a journal, take five minutes, and write it down: What's your rose? What's your thorn? What's your bud? The answers might just change the way you show up for yourself and others.Connect with Cary!https://www.instagram.com/caryjack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/bookSign up for The Journey: 10 Days To Become a Happy Hustler Online Coursehttps://thehappyhustle.com/thejourney/Apply to the Montana Mastermind Epic Camping Adventurehttps://thehappyhustle.com/mastermind/“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode Sponsors:If you're feeling stressed, not sleeping great, or your energy's been kinda meh lately—let me put you on to something that's been a total game-changer for me: Magnesium Breakthrough by BiOptimizers. This ain't your average magnesium—it's got all 7 essential forms that your body actually needs to chill out, sleep deeper, and feel more balanced. I take it every night and legit notice the difference the next day. No more waking up groggy or tossing and turning all nightIf you're ready to sleep like a baby, calm your nervous system, and optimize your recovery, go grab yours now at bioptimizers.com/happy and use code HAPPY10 for 10% OFF.99 Designs- Need a killer logo, stunning website, or next-level brand design?Stop DIY-ing and start delegating like a boss with 99designs by Vista! Neurable- If you're looking to level up your focus, productivity, and mental well-being all at once, do yourself a favor and check out Neurable. You get a special hookup—just use the code HAPPY at checkout and get $100 off.
On this Healthy Mind, Healthy Life episode, author and musician Ray Hartjen shares how a 2019 multiple myeloma diagnosis reframed his life. We unpack his “timeline” exercise, growth-mindset habits, and the mottos that keep him moving: “If not now, when?” and “Punch today in the face.” Ray explains how writing his memoir, Me, Myself, and My Multiple Myeloma, turned one-to-one support into one-to-many advocacy, and why relationships—not routines—belong at the center of our days. Practical, candid, and immediately usable for anyone navigating illness, uncertainty, or a needed reset. About the guest : Ray Hartjen is a writer, musician, and storyteller whose career spans banking, pharma, consumer electronics, and SaaS. After being diagnosed with multiple myeloma in 2019, he transformed his fight into service—publishing books, performing with The Chronic Padres, and advocating for patients and caregivers worldwide. Key takeaways: Use the “timeline” exercise: mark Birth and Death, then locate “where you are now” to stop taking time—and people—for granted. Shift from crisis-driven change to daily practice: schedule what matters with who matters. Growth mindset is whole-self work: physical, mental, emotional, and spiritual domains rise or sink together. Anchor actions with clear mottos: “If not now, when?” drives starts; “Use up today” drives follow-through. Storytelling heals and scales support: writing a candid memoir turned private messages into community impact and hope. Purpose audit for work–life fit: when values and calendar diverge, joy and peace degrade—re-align deliberately. Service expands resilience: engaging other patients and caregivers creates meaning beyond metrics. . How to connect with the guest Search “Ray Hartjen” on social platforms to connect directly. His book: Me, Myself, and My Multiple Myeloma. Website: https://rayhartjen.com/ Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatchDM Me Here: https://www.podmatch.com/hostdetailpreview/avik Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer. Healthy Mind By Avik is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it's become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty—storyteller, survivor, wellness advocate—this channel shares powerful podcasts and soul-nurturing conversations on: Mental Health & Emotional Well-being Mindfulness & Spiritual Growth Holistic Healing & Conscious Living Trauma Recovery & Self-Empowerment With over 4,400+ episodes and 168.4K+ global listeners, join us as we unite voices, break stigma, and build a world where every story matters.Subscribe and be part of this healing journey. ContactBrand: Healthy Mind By AvikEmail: join@healthymindbyavik.com | podcast@healthymindbyavik.comWebsite: www.healthymindbyavik.comBased in: India & USA Open to collaborations, guest appearances, coaching, and strategic partnerships. Let's connect to create a ripple effect of positivity. CHECK PODCAST SHOWS & BE A GUEST:Listen to our 17 Podcast Shows: https://www.podbean.com/podcast-network/healthymindbyavikBe a guest on our other shows: https://www.healthymindbyavik.com/beaguestVideo Testimonial: https://www.healthymindbyavik.com/testimonialsJoin Our Guest & Listener Community: https://nas.io/healthymindSubscribe To Newsletter: https://healthymindbyavik.substack.com/ OUR SERVICESBusiness Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!Medium - https://medium.com/@contentbyavikYouTube - https://www.youtube.com/@healthymindbyavikInstagram - https://www.instagram.com/healthyminds.pod/Facebook - https://www.facebook.com/podcast.healthymindLinkedIn Page - https://www.linkedin.com/company/healthymindbyavikLinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/Twitter - https://twitter.com/podhealthclubPinterest - https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEWShare your Google Review - https://www.podpage.com/bizblend/reviews/new/Share a video Testimonial (displayed on our website) - https://famewall.healthymindbyavik.com/ Because every story matters and yours could be the one that lights the way! #podmatch #healthymind #healthymindbyavik #wellness #HealthyMindByAvik #MentalHealthAwareness#comedypodcast #truecrimepodcast #historypodcast, #startupspodcast #podcasthost #podcasttips, #podcaststudio #podcastseries #podcastformentalhealth #podcastforentrepreneurs, #podcastformoms #femalepodcasters, #podcastcommunity #podcastgoals #podcastrecommendations #bestpodcast, #podcastlovers, #podcastersofinstagram #newpodcastalert #podcast #podcasting #podcastlife #podcasts #spotifypodcast #applepodcasts #podbean #podcastcommunity #podcastgoals #bestpodcast #podcastlovers #podcasthost #podcastseries #podcastforspeakers#StorytellingAsMedicine #PodcastLife #PersonalDevelopment #ConsciousLiving #GrowthMindset #MindfulnessMatters #VoicesOfUnity #InspirationDaily #podcast #podcasting #podcaster #podcastlife #podcastlove #podcastshow #podcastcommunity #newpodcast #podcastaddict #podcasthost #podatcastepisode #podcastinglife #podrecommendation #wellnesspodcast #healthpodcast #mentalhealthpodcast #wellbeing #selfcare #mentalhealth #mindfulness #healthandwellness #wellnessjourney #mentalhealthmatters #mentalhealthawareness #healthandwellnesspodcast #fyp #foryou #foryoupage #viral #trending #tiktok #tiktokviral #explore #trendingvideo #youtube #motivation #inspiration #positivity #mindset #selflove #success
Andrew Golden, Chief People Officer at RetailNext, joined us on The Modern People Leader.We talked about how he's driving transformation, why HR and IT must partner more closely, the power of building lightweight AI solutions in-house, and why he's optimistic about the future of people teams.---- Sponsor Links:
A lot of early-stage founders have understood—mostly because more and more people are talking about their early-stage strategies—that you need to validate your ideas. You need to make an effort to figure out if the thing you're planning to do is actually reasonable to attempt. Validation is important and absolutely worth doing prior to building.That much, many people have understood.But here's where things get interesting. Often enough, validation looks like checking if people have the problem—checking if people have the challenge that your idea solves. And if you find people complaining about it, if you find people mentioning that they struggle with this, to some founders, that's a sufficient reason to build a software-as-a-service solution.Then they bring it to market and realize something frustrating: even if they directly engage people in their market, even if they directly show this and onboard people into the product, they still don't get a sale.People stick with what they're currently doing, even though it is something that, from your perspective as a founder, is much worse, much more expensive, much more complicated, much less scalable.Why is that?This episode of The Bootstraped Founder is sponsored by Paddle.comYou'll find the Black Friday Guide here: https://www.paddle.com/learn/grow-beyond-black-fridayThe blog post: https://thebootstrappedfounder.com/the-missing-piece-in-your-validation-strategy/The podcast episode: https://tbf.fm/episodes/419-the-missing-piece-in-your-validation-strategyCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw
Today's guest is a master at helping founders and early-stage startups unlock their potential in both business growth and personal development. TJ Allison is a founder coach, sales strategist, and ex-Google sales leader. Based in New York City, TJ is best known for empowering startup founders, technical leaders, and social entrepreneurs to master the art of sales—even if it's their very first time selling. TJ's approach goes far beyond typical sales frameworks. Bringing together over a decade of sales expertise, TJ blends coaching in high-impact sales strategies with principles of mindfulness and emotional intelligence. His coaching is renowned for simplifying complex sales problems, helping founders clarify their message, and offering candid feedback free from investor or team biases. Before founding his coaching practice, TJ managed an $80 million book of business at Google, led enterprise sales and enablement at various tech startups—several of which went on to successful exits—and built experience across multiple industries, from SaaS to social impact. He's also facilitated sales and wellness workshops for top brands and even guided “first-time founders” through the rigors of scaling teams and leveling up their own sales abilities So whether you're preparing your first pitch, dealing with the stress of rapid scaling, or simply want a clearer path to growing your business—today's conversation will deliver real, actionable advice straight from one of the top founder coaches in the business. Learn more about your ad choices. Visit megaphone.fm/adchoices
Try OCI for free at http://oracle.com/eyeonai This episode is sponsored by Oracle. OCI is the next-generation cloud designed for every workload – where you can run any application, including any AI projects, faster and more securely for less. On average, OCI costs 50% less for compute, 70% less for storage, and 80% less for networking. Join Modal, Skydance Animation, and today's innovative AI tech companies who upgraded to OCI…and saved. How are enterprises moving from AI experiments to a true agentic enterprise with measurable ROI? In this episode of Eye on AI, host Craig Smith speaks with Bhaskar Roy from Workato about how organizations can design, orchestrate, and govern AI agents at scale without sacrificing security or control. Together they unpack Workato's approach to building a single workspace for employees while agents and apps work behind the scenes to automate real business processes. They explain why the future of enterprise AI depends on orchestration, permissions, and human in the loop design. You will hear how Workato One and Workato Go bring connectivity, action, and governance into one stack, how teams assign KPIs to agents and track outcomes, and how to reduce agent sprawl while optimizing SaaS spend. Learn how leading companies are defining the agentic enterprise, what pitfalls to avoid when moving from pilots to production, and how to measure impact across sales, IT, support, HR, and finance so AI drives durable business value. Stay Updated: Craig Smith on X: https://x.com/craigss Eye on A.I. on X: https://x.com/EyeOn_AI
In this episode of Convergence.fm, Ashok Sivanand sits down with Farhan Thawar, Head of Engineering at Shopify, to go behind the scenes of how Shopify not only keeps pace with rapid change but leads it. The discussion explores how Shopify became one of the first platforms to allow merchants to sell products directly inside ChatGPT, why that move challenges Amazon's dominance, and what it takes to build a company that learns faster than it fails. Farhan explains the systems that make being first repeatable rather than accidental, including Shopify's internal LLM proxy, MCP servers, experimentation culture, and democratized tooling. If you are a CEO, COO, or CTO looking to scale through culture, systems, and intentional technology adoption, this episode shows what it looks like to operate with conviction and long-term relevance. Key Topics and Moments: Shopify and OpenAI's commerce integration. The same day OpenAI enabled in-chat shopping, Shopify merchants were already live. Farhan explains what it takes for a company of Shopify's size to move with that kind of speed Competing with Amazon through culture, not size. Shopify has 3,000 engineers compared to Amazon's 35,000+, yet continues to outpace bigger players by focusing on coherence, focus, and empowered execution rather than bureaucracy and scale. The meaning behind Tobi Lütke's April AI memo. Farhan discusses how Shopify operationalized its “AI is non-optional” stance, what baseline expectations look like, and how performance is evaluated in an AI-native organization. AI reflexivity and the “three buckets.” Farhan explains how teams are taught to recognize “AI not allowed,” “AI optional,” and “AI mandatory” problems so that employees develop instinct for when to reach for AI — and when to pick up the screwdriver. The risk of ‘vibe coding' and why hand tools still matter. Farhan shares lessons from real incidents inside and outside Shopify, like the Cloudflare outage caused by unreviewed AI-generated code, and how engineering leaders teach judgment, not just prompting. The LLM Proxy and MCP Servers. Inside look at how Shopify democratized AI across departments by building an internal platform that connects all major models and corporate data sources, enabling every employee to build workflows and ask intelligent questions — not just engineers. AI budgeting vs. SaaS budgeting. Farhan explains why AI usage isn't treated like traditional SaaS spend and how Shopify encourages heavy experimentation by rewarding impact rather than punishing token consumption. Experimentation as a system. How teams are encouraged to show work at 20%, not 80%, and why the speed of learning, not perfection, is the true productivity metric. Subtraction as leadership. Farhan shares how founders and executives must delete outdated processes, rules, and layers of bureaucracy to make room for new ideas — why process should only exist if it makes something possible or 10x better. Hiring and growing AI-native talent. Why Shopify doubled down on internships, hiring 1,000 interns this year and next, and how younger engineers push full-timers to stay current by being born AI-native “centaurs.” Responsibility versus accountability. Why leaders can delegate tasks but not responsibility, and how to stay in the work without disempowering the team. Certainty as intolerance. Farhan's reflection on why overconfidence kills creativity, and how leaders can replace fixed beliefs with wayfinding, curiosity, and adaptive decision-making. Rapid-fire reflections for CEOs. Ashok and Farhan close with lessons on showing unfinished work, modeling curiosity, and removing friction as a cultural operating system. Who Should Listen: Mid-market CEOs, COOs, and CTOs building adaptable organizations that can scale. Leaders focused on culture and transformation, not just technology adoption. Operators who want to apply product thinking and modern software practices to traditional industries. Notable Quotes: “We have a baseline expectation of using AI. If you have two people, one using AI and one not, they will both be evaluated the same.” – Farhan Thawar on AI usage expectations “We don't like waste, but we don't have limits. If you believe in your workflow, use the best model for your problem solving.” – Farhan Thawar on AI token cost and consumption “You can now buy directly in chat from Shopify merchants. That is a major shift in how people discover and buy online.” – Ashok Sivanand on Shopify launching all their merchants on ChatGPT's Shop feature on the very day it was launched Related Reading and References: Shopify Blog: Shopify and OpenAI bring commerce to ChatGPT (official announcement) - https://www.shopify.com/news/shopify-open-ai-commerce?podconvergence Reuters: OpenAI partners with Shopify, Stripe, and others to expand ChatGPT integrations - https://www.reuters.com/world/americas/openai-partners-with-etsy-shopify-chatgpt-checkout-2025-09-29/?podconvergence TechCrunch: Inside Tobi Lütke's AI Memo and Shopify's Cultural Shift - https://techcrunch.com/2025/04/07/shopify-ceo-tells-teams-to-consider-using-ai-before-growing-headcount/?podconvergence Farhan's opinions about token consumption - https://x.com/fnthawar/status/1930367595670274058 Farhan's article about “looking stupid”- https://medium.com/helpful-com/why-looking-stupid-is-my-superpower-2ee3fe00a748?podconvergence The Convergence.fm first episode with Farhan in 2024 - https://convergence.fm/episode/from-code-to-culture-how-shopify-thrives-under-farhan-thawars-thought-leadership The Convergence.fm Episode about Tobi Lütke's leaked AI memo mandate, and our 6 takeaways - https://convergence.fm/episode/shopifys-leaked-ai-mandate-explained-6-takeaways-for-your-product-team Tobi's memo Tweet - https://x.com/tobi/status/1909231499448401946 Unreasonable Hospitality (book) - https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573 Farhan's Twitter (public handle) - https://x.com/fnthawar Reflection and Action Steps: Start with your mission. Before choosing tools, clarify what problem you are solving and what your business stands for. Enable your team. Ask whether you are removing barriers or creating them. Are employees empowered to experiment? Model the change. Use AI tools yourself. Share your learnings, wins, and failures openly. F Foster learning. Consider introducing internal forums or “thinking clubs” that encourage curiosity and reflection across your team.
Ian and Aaron are joined this week by Jeffrey Way, creator of Laracasts, to talk about everything from their opinions about JavaScript to the evolution of Laracasts to modeling behavior for your kids and so much more.Sponsored by Bento, Flare, and Laravel Forge.Interested in sponsoring Mostly Technical? Head to https://mostlytechnical.com/sponsor to learn more.(00:00) - Optimizing Everything (07:41) - Social Media, Kids, & Modeling Behavior (21:42) - Vision Quest Deep Dive (34:46) - Switch to Subscription? (39:48) - The Evolution of Laracasts (50:03) - Opinions About JavaScript (57:00) - Deciding What To Teach (01:02:59) - Chess (01:07:47) - YouTube & AI's Impact Links:AmaranTanStackRemix3 Ninjas (1992)Suno
CFOs Ziad Fanous (Automox) and David Mehok (formerly CFO of Q2) join host Evan Kiely to break down how IT transformation drives real business value—not just cost savings. They share candid lessons from decades in finance leadership on:Aligning IT investments with company-wide goalsAvoiding the pitfalls of tool consolidation and vendor lock-inTracking hard vs. soft savings the right wayCommunicating IT value to finance teams with clarity and impactWhy executive alignment and continuous value proof are critical to keeping tools fundedA must-listen for IT and security leaders who want to secure budget, prove ROI, and build stronger relationships with finance.This episode originally aired February 20, 2025
On this episode of The SaaS CFO Podcast, host Ben Murray sits down with Ari Bleemer, co-founder and CEO of One Crew, to dive into the world of construction tech and SaaS for so-called "less sexy" industries. Ari shares the story of how his background in computer engineering and management consulting at Bain led him to uncover a massive technology gap in the construction sector—specifically among paving contractors. You'll hear how One Crew is carving out its place as an all-in-one operational platform for contractors, streamlining every step from leads to invoicing, and eliminating the patchwork of spreadsheets and mismatched software solutions that have long plagued the industry. Ari opens about the challenges and wins of fundraising, going from a tough seed round to a preempted Series A, and offers valuable insights for founders facing similar hurdles. We also talked about One Crew's go-to-market strategy, pricing decisions, favorite metrics, and exciting upcoming launches—including their move into enterprise and new features like a subcontractor portal and AI-powered insights. Whether you're a SaaS founder, investor, or just curious about digital transformation in traditional industries, this episode is packed with practical lessons and inspiration. Let's jump into the conversation with Ari Bleemer. Show Notes: 00:00 Bridging Construction Tech Platform Gap 03:22 Demand for Effective Industry Technology 07:19 Scalable Business Solutions Guidance 10:40 Scaling to Serve Larger Enterprises 12:45 Venture Funding Challenges and Successes 17:06 Optimizing Go-To-Market Strategy 19:59 "Seasonal Growth Challenges and Metrics" 23:26 Enterprise Platform & AI Integration Launch Links: SaaS Fundraising Stories: https://www.thesaasnews.com/news/onecrew-raises-3-25-million-in-seed-round https://www.thesaasnews.com/news/onecrew-raises-7-5-million-in-series-a Ari Bleemer's LinkedIn: https://www.linkedin.com/in/aribleemer/ OneCrew's LinkedIn: https://www.linkedin.com/company/getonecrew/ OneCrew's Website: https://www.getonecrew.com/ To learn more about Ben check out the links below: Subscribe to Ben's daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben's SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray
Today, we're joined again by Nan Yu, Head of Product at Linear. In this episode, Nan shares: Why you're wrong to think of AI as a way to reduce costs -- and why the real value is in enabling new work that was previously impossible The 3 must-haves he's deduced from across the most successful AI products to produce consistently great outcomes for users The behind-the-scenes details of Linear's new Agent Interaction Guidelines Links Nan's LinkedIn: https://www.linkedin.com/in/thenanyu/ Nan's X: https://x.com/thenanyu?lang=en Linear: https://linear.app/ Linear's previous episode of LaunchPod: https://youtu.be/7ISWLoQtNOc?si=dNKmSdQ98eqis_JW Resources Linear's Agent Interaction Guidelines: https://linear.app/developers/aig Granola.ai: https://www.granola.ai/ Cursor: https://cursor.com/ Chapters 00:00: Intro 03:24: Using AI as a harness, the systems and context layers that make AI tools repeatable and useful at scale 07:54: Scaling AI tools to ensure consistency and quality 14:14: Analyzing user interaction, tweak time, and feedback 18:29: Linear's new Agent Interaction Guidelines 22:14: How AI is changing the role of engineers 27:42: AI's impact on junior roles 30:10: Conclusion Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPodPodcast)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Nan Yu.
A record-breaking Bitcoin seizure. Patch Tuesday notes. Capita fined for unlawful access to personal data. Unity site skimmed by malicious script. Vietnam Airlines breached potentially exposing 20 million passengers. An automotive giant experiences a third-party breach. Tim Starks from CyberScoop is discussing how Sen. Peters tries another approach to extend expired cyber threat information-sharing. In our latest Threat Vector, David Moulton sits down with Harish Singh about hybrid work. And inside North Korea's blueprints for deception. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. CyberWire Guest Today we are joined by Tim Starks from CyberScoop is discussing how Sen. Peters tries another approach to extend expired cyber threat information-sharing law. Threat Vector Hybrid work has changed the game, but has your security kept up? In this segment of Threat Vector, David Moulton sits down with Harish Singh, Vice President and Global Head of Infrastructure and Application Management at Wipro, to unpack the evolving cybersecurity landscape at the intersection of digital transformation, SaaS expansion, and AI-powered operations. You can listen to their full discussion here, and catch new episodes every Thursday on your favorite podcast app. Selected Reading Feds Seize Record-Breaking $15 Billion in Bitcoin From Alleged Scam Empire (WIRED) Microsoft October 2025 Patch Tuesday fixes 6 zero-days, 172 flaws (Bleeping Computer) Patch Tuesday, October 2025 ‘End of 10' Edition (Krebs on Security) Capita Fined £14m After 2023 Breach that Hit 6.6 Million People (Infosecurity Magazine) Malicious Code on Unity Website Skims Information From Hundreds of Customers (SecurityWeek) Airline with over 20 million passengers a year involved in customer data breach (Daily Mail) Information Regarding Customer Data Breach (Vietnam Airlines) Auto giant Stellantis discloses data breach affecting North American customers (Top Class Actions) North Korean Scammers Are Doing Architectural Design Now (WIRED) Share your feedback. What do you think about CyberWire Daily? Please take a few minutes to share your thoughts with us by completing our brief listener survey. Thank you for helping us continue to improve our show. Want to hear your company in the show? N2K CyberWire helps you reach the industry's most influential leaders and operators, while building visibility, authority, and connectivity across the cybersecurity community. Learn more at sponsor.thecyberwire.com. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices
How do you market the experience of walking through rooms of illusion that flip reality on its head? In this episode, Stephanie Postles chats with Andy Levey, the mastermind CMO behind the Museum of Illusions, to discover how to craft unforgettable moments that captivate audiences. Learn how to apply these strategies to market brands that sell experiences - from local business, SaaS, B2B, and more. Key Moments:00:00 Andy Levey Turns Wonder Into Marketing Strategy02:00 Inside the World's Most Photographed Museum04:00 From Wall Street to Vegas Viral Experiences07:30 Building the Biggest Brand No One's Heard Of09:30 Cracking the Local Playbook for Global Growth14:14 Data and Science Behind Going Viral16:44 Marketing FOMO With Radio and Influencers19:00 Winning Local Search and the AI-Discoverability Game24:00 Bringing Emotion Back to B2B Marketing27:23 How to Make Customers Feel Your Product33:43 Lessons from Failed Launches38:10 Using AI to Scale Creative, Not Replace It45:00 The Best Marketing Campaigns51:00 Marketing Trends Outro Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Michael Reid went from studying aerospace engineering to becoming CEO at Megaport, a global network-as-a-service platform. How did he get there, and what can we learn from his journey? We walk his career path, including a pivotal role scaling ThousandEyes from 74 million to over 2.4x ARR post-acquisition, and how those experiences shaped his approach to... Read more »
SaaStr 825: How the AI Era Has Directly Impacted Marketing and Sales with Snowflake‘s CMO and Founding CRO Join us for an insightful episode discussing the impact of AI on marketing and sales at Snowflake. Hosts Chris Degnan, founding CRO of Snowflake, and Denise Persson, CMO at Snowflake, delve into how AI has revolutionized their operations. They share key learnings from Snowflake's data cloud market strategies and their record-breaking IPO. Discover the significance of company culture, security, and a centralized data foundation in leveraging AI. Hear about Snowflake's AI Council, customer use cases, task automation, and the consolidation of intelligence teams. Don't miss this comprehensive discussion on the transformative role of AI in the enterprise and valuable hiring insights for staying ahead in the AI era. 00:00 Introduction and Speaker Backgrounds 02:05 Impact of AI on Company Culture 05:09 Snowflake's AI Strategy and Data Security 08:03 AI Use Cases in Marketing 21:26 AI Use Cases in Sales 29:42 Governance and Security in AI Implementation 32:10 AI's Influence on Hiring and Company Growth 34:58 Closing Thoughts and Resources --------------------- This episode is Sponsored in part by Salesforce: Connect data, automate busywork and empower teams like nobody's business with the one platform that grows with you, every step of the way. Learn how Salesforce works for Startups at salesforce.com/smb. --------------------- This episode is Sponsored in part by Intercom:  Fin is the #1 AI Agent for resolving complex queries like refunds, transaction disputes, and technical troubleshooting—all with speed and reliability. See how Fin can deliver the highest resolution rates and highest-quality customer experience at fin.ai/saastr. --------------------- If you're serious about B2B and AI, you need to be in London this December. SaaStr AI London is bringing together more than 2,000 leaders and founders for two days of practical advice on scaling into the new year. We'll have speakers flying in from OpenAI, Wiz, Clay, Intercom, and all your favorite SaaS companies, including yours truly with Harry Stebbings for a live 20VC podcast. It'll be fun, and it's all in the heart of London. Don't miss out: get your tickets with my exclusive discount by going to podcast.saastrlondon.com --------------------- Hey everybody, the biggest B2B + AI event of the year will be back - SaaStr AI in the SF Bay Area, aka the SaaStr Annual, will be back in May 2026. With 68% VP-level and above, 36% CEOs and founders and a growing 25% AI-first professional, this is the very best of the best S-tier attendees and decision makers that come to SaaStr each year. But here's the reality, folks: the longer you wait, the higher ticket prices can get. Early bird tickets are available now, but once they're gone, you'll pay hundreds more so don't wait. Lock in your spot today by going to podcast.saastrannual.com to get my exclusive discount SaaStr AI SF 2026. We'll see you there.
On the podcast I talk with Josh about red flags that tank app valuations, why subscription-only apps are leaving money on the table, and how bootstrapped founders are cashing out for millions in months, not years.Top Takeaways:
In this episode of Power Women Wellness, Dr. Lahana sits down with Brandy Morton - B2B SaaS growth strategist and founder of Brandy Morton Marketing - to talk about building a career on her own terms while prioritizing health and alignment. Brandy shares how resilience, self-compassion, and community have shaped her journey, and why women don't need to choose between business success and personal well-being. Connect with Brandy: Website LinkedIn --- Ready to work with us 1:1? You know, stop the guess work? Let's go! Request a free phone call to see how we can help you! Connect with us on https://www.instagram.com/nuvitruwellness/ + TikTok (@nuvitruwellness) + ! If you're interested in all things Gut Health, Functional Nutrition, Hormones, Wellness + more, check out our other podcast called Functional Nutrition Wellness.
Buying a business is one thing—but knowing how to actually grow it is where the real challenge (and opportunity) begins. In this episode, Jaryd Krause chats with Matthew Person, a corporate strategist, investor, and M&A expert who’s mastered the art of scaling through acquisition. With experience across investment banking, corporate development, and private equity, Matthew knows what it takes to turn good businesses into great ones. He’s the mind behind the Square Management System, a framework built to help entrepreneurs align culture, structure, and strategy so growth happens seamlessly—not chaotically. In this episode, you’ll learn: ✔️ Why understanding customer lifetime value is more important than acquisition cost✔️ How pricing and packaging decisions influence business scalability✔️ What makes the Square Management System a powerful tool for growth✔️ The critical role of cultural fit in M&A integration✔️ How to manage different revenue types and their impact on valuation✔️ Why boring businesses often yield the best returns✔️ The common integration challenges—and how to plan for them✔️ What successful portfolio builders do differently from the rest Jaryd and Matthew break down the real drivers of business success, from understanding customer lifetime value and pricing strategy to building systems that make integration smooth and scalable. Whether you’re eyeing your first acquisition or managing a growing portfolio, this episode shows you how to scale smarter, not harder.
In this episode of the B2B Go-To-Market Leaders Podcast, Vijay Damojipurapu sits down with Alon Ahronberg, VP of Customer Success at Atera, to explore how customer success drives sustainable revenue and long-term retention in modern B2B companies.From his early career in engineering and BI consulting to leading customer success at global SaaS startups, Alon shares lessons from scaling teams, building onboarding frameworks, and transforming a PLG motion into a hybrid sales-led growth (SLG) strategy.Together, they unpack:How to define go-to-market holistically across product, sales, marketing, and customer success.The critical role of onboarding and re-onboarding in improving renewal rates and product adoption.Why internal collaboration between CSMs, marketing, and sales determines customer lifetime value.The cultural shift needed to elevate customer success from “call center” to strategic growth partner.How AI will reshape customer success, bridging high-touch strategy with scalable automation.Whether you're a founder, go-to-market leader, or customer success professional, this episode offers a masterclass on aligning post-sale execution with growth.Connect with Alon Ahronberg on LinkedInConnect with Vijay Damojipurapu on LinkedInBrought to you by: stratyve.com
Bespoken Spirits isn't your typical whiskey distillery. Yes, they're based in the American bourbon heartland of Lexington, Kentucky, and yes, they often make private label whiskeys for clients. But everything from how Bespoken Spirits distills their whiskey to how they market it is done with the help of AI. Jordan Spitzer, their head of flavor, can finish a whiskey in days instead of years—while precisely crafting its taste—using their machine-learning backed approach. And Wane Lindsey, their director of marketing, credits AI tools with helping his tiny team punch way above their weight.The result is a whiskey that may not be traditional, but still tastes great—and in a fraction of the time it would otherwise take. That's time they can spend on the creative side of their craft and the work that has the most meaning: building brands and bespoke spirits that people will want to drink.On this episode, Jordan and Wane share how AI has helped them explore creative new ways to make and market whiskey—and why, no matter how smart our tools get, there's still no substitute for human taste.You can learn more about Bespoken Spirits at bespokenspirits.com~ ~ ~Working Smarter is brought to you by Dropbox Dash—the AI universal search and knowledge management tool from Dropbox. Learn more at workingsmarter.ai/dashYou can listen to more episodes of Working Smarter on Apple Podcasts, Spotify, YouTube Music, Amazon Music, or wherever you get your podcasts. To read more stories and past interviews, visit workingsmarter.aiThis show would not be possible without the talented team at Cosmic Standard: producer Dominic Girard, sound engineer Aja Simpson, technical director Jacob Winik, and executive producer Eliza Smith. Special thanks to our illustrators Justin Tran and Fanny Luor, marketing consultant Meggan Ellingboe, and editorial support from Catie Keck. Our theme song was composed by Doug Stuart. Working Smarter is hosted by Matthew Braga. Thanks for listening!
You can't build great products on gut instinct, and yet, according to IBM's global study of 1,000 enterprises, 77% of organisations using generative AI aren't seeing any financial benefit. In this episode on The Product Experience podcast, Lily Smith sits down with Matthew Certner, Digital Product Engineering and Design Partner at IBM, to unpack the four key traits that drive ROI in AI-powered product teams: flexibility, incremental and targeted delivery, data-led decisions, and cross-functional collaboration. Recorded live at the Industry conference, this conversation offers practical lessons for any product leader navigating the hype and reality of AI adoption. Chapters00:00 – The danger of building on gut instinct00:37 – IBM's global study on generative and agentic AI adoption01:00 – Meet Matthew Certner, Digital Product Engineering Partner at IBM02:00 – Why most enterprises aren't realising ROI from AI04:50 – What the top-performing 20% of companies do differently05:10 – The four key behaviours driving success07:00 – Flexibility: adapting quickly to market feedback08:10 – Incremental and targeted delivery — the “golden thread” principle10:30 – Data-led decision-making versus the HIPPO effect11:45 – Cross-functional collaboration and robust adoption13:10 – Behavioural factors that make or break AI adoption14:20 – Inside IBM's “value orchestration” framework15:10 – The Golden Thread in practice — a sticky-note story from Dallas17:10 – Transparency and traceability in product development18:00 – How IBM helps teams that aren't seeing value from AI21:00 – The paradox of moving too fast or too slow with AI24:00 – Making the Golden Thread a living document25:20 – Inside IBM Garage: speed of a startup, scale of an enterprise27:40 – Why productivity savings, not hype, drive AI ROI29:00 – How large organisations structure innovation teams30:00 – The future: 800 million new products by 202631:00 – Why 95% will fail — and what the 5% will get right33:10 – Final reflections: value, purpose and the human elementFeatured Links: Follow Matthew on LinkedIn | IBM Garage | Industry Conference Cleveland 2025 recap at Mind The ProductWe want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes.
In this episode, the guys dive deep into the realities of running a modern water sports business blending humor, honesty, and hard won experience with sharp insights on technology, operations, and customer service. Then they preview upcoming industry events like The Port conference and unveiling Greg's book Boat Boss, the conversation balances entertainment with key takeaways. Then they explore the growing influence of vertical SaaS platforms, the smart integration of AI tools, and the crucial role of professionalism in setting businesses apart. Whether you're a seasoned pro or just getting started, this discussion will challenge you to rethink how you approach service, systems, and success in the water sports industry.[SPONSORS] - This show is sponsored by Take My Boat Test and WaveRez.Show Links:Website: https://www.watersportpodcast.comFacebook Page: https://www.facebook.com/awgpodcastFacebook Group: https://www.facebook.com/groups/1155418904790489Instagram: https://www.instagram.com/awg_podcast/
This episode is a re-air of one of our most popular conversations from this year, featuring insights worth revisiting. Thank you for being part of the Data Stack community. Stay up to date with the latest episodes at datastackshow.com.This week on The Data Stack Show, Eric and John explore the transformative impact of artificial intelligence (AI) on technology and business. They discuss AI's rapid advancements, drawing parallels to historical shifts like e-commerce. The conversation explores the future of roles within companies, particularly in data management and SaaS products, and considers the broader implications for business operations. They also touch on the changing landscape of data roles, the accessibility of AI-driven services, the potential for AI to democratize high-value services and reshape industries, and more. Highlights from this week's conversation include:The Impact of AI (1:25)Historical Context of Technology (2:31)Pre-existing Infrastructure for Change (4:42)AI as a Personal Assistant (7:10)Future of Company Roles (9:13)Managing Teams in a Dystopian AI Future (12:31)Business Architecture Choices (15:52)Integration Tool Usage (18:07)AI's Impact on Data Roles (21:53)AI as an Interface (24:04)Trust in AI vs. SQL (27:12)Snowflake's Acquisition of Dataflow (29:54)Regression to the Mean Concept (33:49)AI's Role in Data Platforms (37:04)User Experience in Data Tools (44:41)Future of Data Tools (46:57)Environment Variable Setup (51:10)Future of Software Implementation and Parting Thoughts (52:10)The Data Stack Show is a weekly podcast powered by RudderStack, the CDP for developers. Each week we'll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.RudderStack helps businesses make the most out of their customer data while ensuring data privacy and security. To learn more about RudderStack visit rudderstack.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
This episode is for SaaS founders tired of the "grow at all costs" playbook—who suspect there's power in saying no to the wrong customers.Most SaaS companies don't fail because of bad product. They fail because they try to please everyone. Martin Balaam, CEO of Pimberly, chose restraint over reach. Former physicist turned serial entrepreneur, he'd already scaled and exited Jigsaw24 at 3x returns. At Pimberly, he refuses customers his team can't delight—even when they're ready to sign.And this inspired me to invite Martin to my podcast. We explore how qualifying customers as rigorously as they qualify you creates compound advantages. Martin shares hard-won insights about why he walked away from license-only models, when to choose service depth over customer volume, and what happens when you give your product roadmap to customers instead of VCs. You'll discover why maintaining sub-5% churn matters more than doubling growth rates.We also zoom in on two of the 10 traits that define remarkable software companies:Aim to be different, not just betterFocus on the essenceMartin's story is proof that sustainable SaaS growth comes from doing what others call unscalable.Here's one of Martin's quotes that captures his contrarian philosophy:"I really don't want to lose customers. I know from my life experience how much time and effort, blood, sweat, and tears you have in trying to acquire a customer. We'll openly put our hand up and say I can't see that this is actually gonna add the value—even though they might be happy to sign."By listening to this episode, you'll learn:Why saying no to willing customers protects your businessWhat "VIP leads" actually means (hint: not big orders)When founder-led sales should naturally transitionWhy physical presence beats remote-first for market entryFor more information about the guest from this week: Guest: Martin Balaam, CEO & Founder PimberlyWebsite: pimberly.com
Armand Farrokh reveals how to close a $3K, $30K, and $300K sales deal — and why each one needs a different approach. He breaks down the five buyer agreements that drive every close and shows how to spot deal momentum to accelerate your cycle. Whether you're closing SMB, mid-market, or enterprise deals, this video gives you real-world B2B sales tactics, SaaS closing strategies, and deal frameworks to help you sell faster, smarter, and bigger. RESOURCES DISCUSSED Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides
Chad Rubin is the Founder and CEO of Profasee, a dynamic pricing platform enabling brands to predict the optimum price for every product. He has built several successful companies, including the Prosper Show, Think Crucial, and Skubana, which was acquired by 3PL Central. As a speaker and world-class Amazon expert, Chad gives presentations about e-commerce, SaaS, and Amazon at global conferences and webinars. He is also the co-author of the Amazon bestseller Cheaper Easier Direct. Jason Swenk is the Founder of Agency Mastery 360, a company dedicated to helping digital agency owners grow and scale their businesses. With over 20 years in the agency space, he has built and sold his agency, and he now leverages his experience working with brands like AT&T, Hitachi, and Lotus Cars to mentor other agencies. In addition to hosting the Smart Agency Masterclass podcast, the #1 podcast for digital marketing agency owners, Jason has developed a framework for growing agencies from nothing to eight figures. His unique perspective, shaped by his extensive experience and monthly interaction with over 100 agencies, provides valuable insights into navigating market disruptions and achieving sustained growth. Todd Taskey is a Partner at Tower Partners and an M&A advisor at Potomac Business Capital. He has been an entrepreneur, business owner, investment banker, and business finance advisor for more than 20 years. In addition to providing M&A advice, Todd has been a founding investor, board member, or part of the management team of several business ventures. He helps CEOs and entrepreneurs develop a successful exit strategy through his knowledge of the mid-market investment banking process. In this episode… The pursuit of success often hides a quieter struggle — the constant tug-of-war between ambition, attention, and alignment. Entrepreneurs chase growth, yet time, focus, and meaningful connection remain their scarcest resources. What if the real edge in business isn't doing more but refining how we think, learn, and connect? Chad Rubin, Jason Swenk, and Todd Taskey reveal the books, tools, and habits that keep them grounded while driving exponential growth. Chad credits The 4-Hour Workweek, Atomic Habits, and Lost and Founder for reshaping his view of time and leadership — and shares how AI tools like WisprFlow and Readwise help him communicate faster and retain key lessons. Jason points to Giftology and Never Lose a Client Again as blueprints for loyalty, pairing them with Trello's visual workflow to stay organized and creative. Todd highlights the Same as Ever and The Psychology of Money as reminders that human behavior never changes, pairing wisdom with everyday apps like Maps and Genius Scan to keep life simple and efficient. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz talks with Chad Rubin, Jason Swenk, and Todd Taskey about the books, podcasts, and tools that shape their leadership and innovation. They discuss lessons from entrepreneurship, the power of AI for productivity, and how continuous learning and curiosity fuel lasting success.
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreDave Gerhardt built Exit Five by treating community like a product—not a side project.In this episode, he walks through how the Exit Five team runs community with the same rigor as a SaaS org: dedicated product roles, roadmaps, feedback loops, NPS, and sprint cycles. He also shares why most B2B companies shouldn't build a community, and what to focus on instead.We also dig into how to justify the ROI of brand and community work, why direct traffic is your best brand metric, and how AI is reshaping what lean GTM teams can do.In this episode, you'll learn:Why Exit Five runs its community like a product orgThe biggest mistakes B2B companies make when launching communitiesHow Drift's podcast helped drive $1M in pipeline – with no attribution modelDave's take on brand, content, and the new AI-powered marketerThe exact metrics Exit Five tracks to grow and retain members
Brian Decker gets it. This dude actually gets what it means to be a serial entrepreneur. Not the fake kind you see plastered all over social media. The real kind. Brian spent 22 years building businesses the right way. Started as a CPA. Hated it. Jumped into mortgage lending right before the 2008 crash. Then doubled down when everyone else ran away. Built himself into one of the top loan officers in the country. Made multiple seven figures. Then did something most people never do. He recognized the trap. So he did what real entrepreneurs do. Kept the golden goose running. Took one out of every eight golden eggs. Invested it into the next thing. Then the next. Now he's CEO of a solar energy company with AI and machine learning built in. Recurring revenue model. SaaS multiple. Patent potential. That's how you build real wealth. Brian breaks down the mentality shift from chasing money to watching your employees' lives change. That Christmas party where someone's wife thanks you in tears because she could finally stop working to be with her kids. That's the real reason you do this. This episode will change how you think about building businesses. About what makes something scalable. About knowing your lane and staying in it. Brian's been in the trenches for over two decades. He's made mistakes. He's built the systems. And he's showing you exactly what works.We Meet: Brian Decker, Soar Energy, Modern Lending, CryptochargedConnect:Connect with Rick: https://linktr.ee/mrrickjordanConnect with Brian: https://www.thebriandecker.com/ Subscribe & Review to ALL IN with Rick Jordan on YouTube: https://www.youtube.com/c/RickJordanALLINAbout Brian: Brian Decker is a serial entrepreneur with several successful exits. He is the CEO of Soar Energy, President/Founder of Modern Lending, real estate investor, cryptocurrency investor/educator, and keynote speaker/creator known for his passion for empowering others to achieve financial freedom.
In the Pit with Cody Schneider | Marketing | Growth | Startups
Founders are ditching pure outbound for “community → product” funnels. Jacky Chou (Indexsy) breaks down a modern SaaS GTM: build audience, educate in a community, sell the tool that powers the play. We go deep on local SEO (map pack), YouTube as the highest-intent acquisition channel, Reddit/parasite SEO mechanics, and how LocalRank grows by educating & productizing services.GuestJacky Chou — IndexsyWebsite: https://jackychou.com/ YouTube: https://www.youtube.com/@indexsy X (Twitter): https://x.com/indexsyBrought to you byGraphed — AI data analytics you can chat with. Connect your data, build live dashboards in minutes: https://graphed.comWhat You'll LearnThe community-led SaaS funnel (audience → community → teach → tool)Local SEO 80/20: reviews, citations (NAP consistency), and CTR signalsWhy YouTube drives the most buyer-ready traffic for niche softwareParasite SEO & Reddit tactics to earn visibility and brand mentionsHow “education first” communities expand TAM and reduce CACCold outreach that feeds branded search and category creationChapters00:00 Intro — Why the SaaS funnel is shifting to community-led 01:45 Local SEO 101: map pack vs. organic results 03:40 The 80/20: reviews, citations/NAP, CTR signals 06:10 Tactics for generating reviews & citations (pros/cons, risks) 09:55 Indexing citations faster; NAP consistency checklist 12:40 Community-led growth & seeding new agencies on LocalRank 15:05 Why local SEO is “stupid easy” right now (and where it's competitive) 17:30 Prospecting & pricing: pick high-CPC verticals, value-based fees 20:15 Packaging offers: guarantees, radius games, productized services 22:40 The funnel behind LocalRank Academy → software upsell 25:20 Paid vs. organic: X threads, remarketing, long email drips 27:15 Launch data: YouTube > X for paid conversions at launch 29:10 Reddit distribution, parasite SEO, and gaming brand mentions 32:20 Cold email that drives site visits (naked domains, link timing) 35:05 Manufacturing branded search & CTR spikes (digital PR ideas) 38:10 AI Search (AISCO): what (might) influence LLM surfaces today 43:05 Building moats: being the practitioner, faster iteration loops 46:10 Experiments, ethics & sustainability of “gray-hat” tactics 49:10 Where to find Jackie & final CTAsKey TakeawaysCommunity beats cold: educate first, then sell the tool that powers the play.Map pack wins local: Reviews + consistent NAP citations + real-world engagement drive outsized results.YouTube converts: Long-form demos/education create buyer-ready traffic for niche SaaS.Branded search compounds: Cold email, content, PR, and job posts can stimulate searches for your name/category.TAM expansion via education: A paid community can breakeven ad spend and prime higher-ticket software deals.
Are you a SaaS founder wondering How to Build a Growth Operating System That Helps Teams Deliver Real Value? Growing a B2B SaaS company can often feel messy. Teams try lots of different tactics, hoping that something will finally work. But this kind of scattered approach rarely leads to long-term, repeatable success. In this episode of the Grow Your B2B SaaS Podcast Joran Hofman sits down with growth expert and coach Andrew Capland. Andrew explains how to move beyond one-off growth hacks and start building what he calls a Growth Operating System. This system helps teams focus on delivering real value, work together more effectively, and create results that can scale over time.Key Timecodes(00:00) - Cold Open: North Star Metric, Activation vs Retention, and Copying Playbooks Pitfalls(01:02) - Host Introduction: B2B SaaS Growth Operating System with Andrew Capland(01:46) - Why Tactics Alone Fail: The Case for a Growth Operating System in B2B SaaS(02:01) - Andrew's Journey: From Growth Content to Executing a Growth Operating System(03:40) - When to Implement a Growth OS: From Random Acts of Growth to Repeatable Systems(04:20) - Growth OS Building Blocks: Strategy, KPIs, Rituals, Templates, Frameworks(05:37) - Plug-and-Play Templates: Customizing the Growth Operating System for Your Stage(06:25) - Growth Strategy 101: North Star, Vision, Levers, Bets, and Milestones(07:25) - Choosing a North Star Metric: Activation and Retention as Leading Indicators(08:31) - Activation Example: The Facebook “7 Friends in 5 Days” North Star Metric(09:43) - Defining Activation: Customer Interviews, Milestones, and Value Realization(10:47) - Cross-Functional Growth: Sales, Product, CS Inputs and Growth Leadership(12:26) - Earning Ownership: Become the Expert on the Problem (Activation/Retention)(15:14) - Sponsor Break: SaaStock Dublin – B2B SaaS Founder Networking and Investors(16:45) - Founder vs Growth Leader: Ownership Shifts from Early Stage to Scale(17:35) - Common Growth Mistakes: Copy-Pasting Big Tech Playbooks vs ICP Fit(19:06) - Case Study: Airbnb Referral Program Copycat That Flopped (and Why)(20:13) - Managing Growth Setbacks: Trophy File Mindset and Learning-First Experiments(23:08) - Using AI in Growth: Train on Your A/B Tests, Learnings, and Audience Data(25:16) - Documentation is a Growth Lever: Standardize Learnings and Onboarding(26:20) - Hiring Your First Head of Growth: Skill-Problem Fit and Translating Jargon(28:40) - Alignment First: What Growth Owns, Accountability, and Collaboration Rules(29:20) - Problem Selection: Scoping High-Leverage Bets and Measuring Outcomes(30:34) - Low-Volume SaaS: Qualitative Research, Session Recordings, and User Testing(32:12) - Essential Tool Stack: CRM/Marketing Automation, Product Analytics, In-App Messaging(33:45) - The Next 2–3 Years: Train AI on Proprietary Growth Data to Predict Outcomes(35:23) - Stage Advice: From 0–10K MRR—Find One Acquisition Channel and One Retention Channel
At what stage should SaaS companies start segmenting their metrics? In episode #320, Ben Murray breaks down when and how to segment your SaaS metrics — from revenue segmentation to go-to-market efficiency metrics — so your data actually reflects how your business operates. Ben explains how segmentation becomes essential as you scale past $10M ARR or diversify product lines (for example, enterprise vs. SMB or PLG vs. sales-led models). He also shares how finance and ops teams can collaborate to align their chart of accounts, cost centers, and customer metadata to get meaningful insights that improve valuation and decision-making. What You'll Learn When to start segmenting SaaS metrics (typically around $10M ARR, but earlier for multi-product businesses). The difference between revenue segmentation and financial metric segmentation. How to align your chart of accounts and cost centers for accurate CAC, CAC payback, and LTV:CAC by segment. Why aggregate CAC or payback metrics are misleading without segmentation. The importance of metadata consistency between systems (HubSpot, CRM, accounting, billing). How clean segmentation improves your company valuation and investor confidence during fundraising or exit. Why It Matters For CFOs & Finance Teams: Segmentation reveals where efficiency and retention differ by product line or customer cohort. For Founders & Operators: Understanding metrics by segment helps you scale profitably and target the right growth motion. For Investors: Segmented financial reporting and SaaS metrics reduce uncertainty and strengthen valuation models. For Accounting Leaders: Accurate cost allocation enables better financial modeling and Board reporting. Resources Mentioned The SaaS Metrics Foundation Course: https://www.thesaasacademy.com/#section-1744932157830 Quote from Ben “You can't say your CAC payback is 12 months when it combines enterprise and SMB customers — that data is worthless.”
When CEOs struggle to connect with customers, teams, or investors, it's rarely a strategy problem, it's a storytelling problem. In this episode of Sales Talk for CEOs, Alice Heiman sits down with Jeff Abracen, Founder of Disruptive Influence and storytelling coach to tech leaders, to uncover why a great story is a terrible thing to waste.Jeff shares how he turned a high school “disruptive influence” label into a superpower for transforming leaders into magnetic storytellers. With a focus on the Disruptive DNA framework, Jeff teaches CEOs how to own the stage, captivate their audience, and get results, whether it's on LinkedIn, in a boardroom, or at a major conference.
This week, Jack Sharry talks with Stephen Chen, Founder & CEO of Boldin. Stephen is a classic entrepreneur who takes pride in creating innovative ways to help anyone achieve financial independence. He built the "TurboTax" for financial planning and has been creating platforms for SAAS, classes, coaching, and CFPs for consumers, advisors, and companies. Stephen talks with Jack about how he makes retirement planning more accessible, collaborative, and user-friendly. He shares how he built a "TurboTax" for financial planning that resonates with DIY planners and high-net-worth individuals and how Boldin has evolved from a direct-to-consumer offering to a robust platform serving consumers, advisors, and large enterprises. In this episode: (00:00) - Intro (01:39) - What Bolden does and why it matters (03:12) - The growth in user adoption for financial planning (06:23) - Stephen's career journey (10:09) - Boldin's organic growth strategy (13:14) - Stephen's plans and investment strategies (15:54) - Creating a collaborative platform for advisors (18:10) - The role of AI in Boldin's operations (20:51) - Using simulations to optimize financial actions (23:13) - Steve's key takeaways (24:050 - Steve's interests outside of work Quotes "We want anyone to be able to build their own financial plan and, through planning, get literate, make good decisions, hopefully take action, and achieve better outcomes in their life." ~ Stephen Chen "If financial advisors are aging out, how do we bridge that gap? I think it's going to be technology enabling advisors to serve more people." ~ Stephen Chen "AI is real, and it's amazing how fast it's changing and what's possible. It's shocking, and it's a little scary." ~ Stephen Chen Links Stephen Chen on LinkedIn Boldin Charles Schwab Wells Fargo Salesforce RTX McKinsey Connect with our hosts LifeYield Jack Sharry on LinkedIn Jack Sharry on Twitter Subscribe and stay in touch Apple Podcasts Spotify LinkedIn Twitter Facebook
What does the future AE look like in the age of AI?Toni and Raul break down how AI could transform sales productivity, reshape go-to-market structures, and create the $5M ARR AE. From hyper-optimized workflows to the rise of the “celebrity AE,” this episode explores three new models that redefine what top performance looks like.This episode is brought to you by Evergrowth — Their Agentic GTM Workspace enables revenue teams to collaborate and win with AI-powered teammates, breaking down silos and helping B2B teams grow smarter with fewer resources. Want to work with us? Learn more: revformula.io(00:00) - Introduction (03:00) - The 5M ARR AE with AI (11:17) - Hyper Optimized Enterprise AE (15:18) - AI-Assisted Sales Meetings (19:04) - Maximizing Sales Efficiency (20:50) - Salesperson as a High Performer (22:01) - Factory Automation (24:42) - The SMB Multitasker (32:44) - The Celebrity AE (35:29) - Influencer Crossovers in Sales (39:00) - Wrapping up (40:42) - Next Week: The 2025 Hiring Playbook
Ian and Aaron talk about how Outro is shaping up, why we all need a handyman, why Ian is bullish on Sora, what's happening with Aaron's next batch of courses, and more.Sponsored by Bento, Flare, and Laravel Forge.Interested in sponsoring Mostly Technical? Head to https://mostlytechnical.com/sponsor to learn more.Links:MLB PostseasonBrickStratecherySoraLivewire BlazeTupleFocus Lab
I ran across an interesting open letter. Most of these are from individuals, often complaining or lamenting on the way something in the world works, or maybe doesn't work. This latest letter was from the Chief InfoSec Officer at JPMorganChase, a large worldwide bank. This open letter was written to the software suppliers looking to do business with JPMorganChase, especially those in the SaaS area (Software as a Service). The letter opens by noting that SaaS is enabling cyber attackers and asks for three things: prioritize security over features, modernize security architecture, and work with security collaboratively to prevent abuse of connected systems. Read the rest of We Should Demand Better
Mon, 13 Oct 2025 21:15:00 GMT http://relay.fm/upgrade/585 http://relay.fm/upgrade/585 Slide Over Sickos 585 Jason Snell and Myke Hurley It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. clean 6928 It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. This episode of Upgrade is sponsored by: Interconnected: Discover the digital infrastructure powering today's biggest tech trends. Listen now on YouTube, Apple, Spotify, or wherever you get your podcasts. ExpressVPN: High-Speed, Secure & Anonymous VPN Service. Factor: Healthy, fully-prepared food delivered to your door. Use code upgrade50off 1Password: Discover SaaS applications, automate lifecycle management, and optimize SaaS spend. Links and Show Notes: Get Upgrade+. More content, no ads. Submit Feedback Here's the Latest on Apple Suing Jon Prosser Over iOS 26 Leaks - MacRumors Apple Original Films' “F1 The Movie” to make global streaming debut December 12 - Apple TV+ Press Immersive live NBA games coming to Vision Pro – Six Colors iPadOS 26.1 beta brings back Slide Over, adds microphone adjustments – Six Colors Sickos Haha Yes | Know Your Meme The NFL's 18th Game Workaround, The ESPN Bull Case & College Sports Holy Wars - Puck Apple nears deal to acquire talent, tech from AI startup Prompt AI – CNBC Apple Reorganization: Services Gets Health, Fitness; WatchOS to Craig Federighi - Bloomberg Apple Fitness Chief Accused of Toxic Workplace Culture and Harassment - The New York Times Gurman: Three new Apple products likely launching 'this week' - 9to5Mac iPhone Air review: Back to the future – Six Colors iPhone Heir to the Throne - 512 Pixels A full list of new functions in N
On this episode of GTM Live, Carolyn and Amber sit down with Steve Armenti, CEO & Founder of Twelfth Agency and former demand gen leader at Google.Steve shares his journey from corporate marketing to building a thriving agency, and dive into why most revenue teams miss the real story in their data, how to flip the script on pipeline analysis by studying rejection instead of just conversion, and the critical role of sales + marketing alignment in fixing the “pipeline black box.”You'll hear practical examples from Steve's experiences as an in-house demand gen leader and now running his ABX agency, insights into what's working for growth-stage SaaS companies right now, and a fresh perspective on building GTM systems that actually deliver results.If you're a CMO, CRO, or RevOps leader looking for new ways to diagnose what's holding back your pipeline, this episode is a must-listen.Key Topics Covered:Lessons from demand gen on identifying what works vs. what doesn'tABM → ABX: creating account-based experiences that align sales + marketingThe “messy middle” handoff between sales and marketing, and why it breaks most funnelsFlipping the script: studying disqualification rates instead of obsessing over MQL → SQL conversionPractical examples of diagnosing rejection data and what it revealedThe underestimated importance of data hygiene, UTMs, and ops rolesWhy improving what you already have often beats chasing new volume
As the founder and CEO of Taazaa Inc., Yasir Drabu leads hundreds of passionate engineers in building advanced software solutions for healthcare, finance, eCommerce, and other industries. He has more than 16 years of experience in software development, design, and architecture and has deep expertise in multiple technologies. Yasir is passionate about finding promising new startups and helping them build the software they need to rocket to success. He enjoys working with thought leaders, learning their processes and needs, and then creating software products that make a meaningful impact on humanity. He's also the Co-founder and CTO of Innago, creators of a cloud-based property management software that simplifies the rental process for landlords and tenants. Audiences interested in software trends, SaaS, and the latest technology breakthroughs will gain insights into the future of custom software development for society and industries. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Yasir Drabu: Website: https://www.taazaa.com/ LinkedIn: https://www.linkedin.com/in/yasirdrabutaazaainc/ *E – explicit language may be used in this podcast.
Why you should listenSarah McDevitt shares insider insights from HubSpot's Partner Experience team, revealing what separates successful partners from those stuck in license-selling modeLearn why data quality is the hidden bottleneck preventing partners from delivering on AI promises—and how to fix it before it destroys client trustDiscover HubSpot's innovative use of AI tools to democratize partner feedback and accelerate decision-making across their ecosystemYou're stuck selling licenses when you should be solving business problems—but every time you pitch "transformation," clients just want to know the price per user.In this episode, I sit down with Sarah McDevitt, who leads the Partner Experience team at HubSpot, and we cut through the AI hype to talk about what actually matters. Sarah spent 16 years in agency land before joining the "dark side" (her words) at HubSpot seven years ago, so she knows both sides of the partner equation intimately.We explore why the best partners stop being platform experts and start being business growth experts. Sarah reveals how HubSpot uses AI internally to democratize partner feedback, the real reason behind their partner program changes, and why selling AI without fixing data structure first will be your downfall.If you're a consultant partnering with any SaaS platform—or considering it—this conversation will change how you think about your role. Stop reading the toaster manual to clients. Start asking better questions about their actual business problems.About Sarah McDevittSarah Stone McDevitt is a Radio broadcasting graduate who spent the early part of her career in local radio before moving into agency life. She spent 16 years working across creative, media, content and web development agencies before joining HubSpot almost 7 years ago. She initially joined to manage the CC team in EMEA, and shortly after that, she added the EMEA Onboarding team and Pro Services teams to her management portfolio. In 2020 at the height of the pandemic, she took over the Pro Services NAM and EMEA businesses. Today, Sarah leads HubSpot's Partner Experience team, where she focuses on creating exceptional experiences for HubSpot's global partner ecosystem. In this role, she has emerged as a thought leader in the field of Relational Intelligence (RI), pioneering approaches that demonstrate how human relationship-building and emotional intelligence work alongside artificial intelligence to drive business success. Sarah advocates for the irreplaceable value of authentic human connections in an increasingly AI-driven world, showing how RI and AI complement each other to create more meaningful customer and partner relationships.In her personal life, Sarah is married with four children and lives in Dublin, Ireland. She proudly served 13 years in the reserve army in Ireland as a corporal in a communications unit. She is the founder and chairperson of a charity called Help Us Give Smiles which has seen her travel to Kenya for almost 20 years working with vulnerable children and communities. And finally, she is an LGBTQ+ activist focused in particular on the rights of LGBTQ+ parents.Resources and LinksHubspot.comSarah's LinkedIn profileWatch “Why the Future of Work is More Human Than You Think“SpeechifyNotebook LMPrevious episode:
Mon, 13 Oct 2025 21:15:00 GMT http://relay.fm/upgrade/585 http://relay.fm/upgrade/585 Jason Snell and Myke Hurley It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. clean 6928 It's a new and vibrant era for Upgrade, as we discuss Apple TV changes, iPad software updates, and immersive NBA games. Myke reviews Apple's F1 TV strategy, while Jason comes up with a winning TV series idea and reviews the iPhone Air. This episode of Upgrade is sponsored by: Interconnected: Discover the digital infrastructure powering today's biggest tech trends. Listen now on YouTube, Apple, Spotify, or wherever you get your podcasts. ExpressVPN: High-Speed, Secure & Anonymous VPN Service. Factor: Healthy, fully-prepared food delivered to your door. Use code upgrade50off 1Password: Discover SaaS applications, automate lifecycle management, and optimize SaaS spend. Links and Show Notes: Get Upgrade+. More content, no ads. Submit Feedback Here's the Latest on Apple Suing Jon Prosser Over iOS 26 Leaks - MacRumors Apple Original Films' “F1 The Movie” to make global streaming debut December 12 - Apple TV+ Press Immersive live NBA games coming to Vision Pro – Six Colors iPadOS 26.1 beta brings back Slide Over, adds microphone adjustments – Six Colors Sickos Haha Yes | Know Your Meme The NFL's 18th Game Workaround, The ESPN Bull Case & College Sports Holy Wars - Puck Apple nears deal to acquire talent, tech from AI startup Prompt AI – CNBC Apple Reorganization: Services Gets Health, Fitness; WatchOS to Craig Federighi - Bloomberg Apple Fitness Chief Accused of Toxic Workplace Culture and Harassment - The New York Times Gurman: Three new Apple products likely launching 'this week' - 9to5Mac iPhone Air review: Back to the future – Six Colors iPhone Heir to the Throne - 512 Pixels A full list of new functi
Ever felt like life knocked you flat just as things were going great? Dar Holdsworth knows that story well. From doing multi-million-dollar signage deals to building award-winning custom motorcycles for celebrities — then losing everything and starting over — Dar's entrepreneurial journey is anything but straight. In this episode, Tyler Jorgenson and Dar dig into what it really takes to reinvent yourself, spot new opportunities, and keep moving forward even when your first (or second… or third) business doesn't go as planned.Whether you're riding the highs of business growth or rebuilding after a major setback, Dar's story is a masterclass in grit, curiosity, and knowing when to pivot.What You'll LearnThe unexpected push that got Dar to launch his first businessHow losing his biggest client — and going through a divorce — forced a total resetLessons from building custom motorcycles and scaling product sales onlineThe key difference between being great at your craft and running a profitable companyHow discovering funnels (and a free + shipping offer) changed everythingWhy Dar now helps other entrepreneurs launch AI SaaS businesses that scaleChapters00:00 Introduction to Dar Holdsworth02:07 The Entrepreneurial Journey Begins05:09 Overcoming Early Obstacles09:03 Transitioning to Custom Motorcycles12:02 Lessons from the Motorcycle Business17:04 The Shift to SaaS and AI21:00 Navigating Challenges in the Chiropractic Niche24:54 Current Ventures and Future Aspirations
"Are you building a brand that's building customer relationships—and the data behind them—to last or one that's just trying to keep up with today's omnichannel consumer? Agility requires not just reacting to change but anticipating it and even shaping it. It demands a deep understanding of your customer and the ability to adapt your strategies in real-time. Today, we're going to talk about the critical role of data reliability and identity resolution in building an agile brand. To help me discuss this topic, I'd like to welcome, Andrew Frawley, CEO at Data Axle. About Andrew Frawley Andrew (Andy) Frawley, with over 30 years of operational experience, including 25 years in senior leadership, has excelled in diverse industries such as agency, marketing services, software, and professional services. As a seasoned leader, he specializes in SaaS, Digital Marketing, CRM, Big Data, and Marketing Automation. As the CEO of Data Axle, Andy is dedicated to further developing industry-leading client solutions and delivering world-class services to Data Axle clients. A published author of “Igniting Customer Connections” (2014), Andy is a sought-after speaker on various business and technical topics related to Digital Marketing, Product Innovation, Agency Innovation, Customer Analytics, Big Data, and Customer Value Management. During his distinguished career, he has advised many clients, ranging from small digital businesses to the largest global marketing organizations. Andy's breakthrough thinking and methodologies, including ROE2, Cliquity, Continuous Customer Management, and Value in Play, have guided organizations in delivering tangible ROI from their customer and marketing investments. Andrew Frawley on LinkedIn: https://www.linkedin.com/in/andyfrawley/ Resources Data Axle: https://www.data-axle.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/ Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company"