Podcasts about B2B

As 2025 wraps up, I've been reflecting on the lessons learned—both the challenges and the wins. This year brought huge personal and professional shifts, from moving into what feels like our "forever home," navigating unexpected family bereavements, and making some big strategic choices in my business. After six incredible years, The C Suite ® will see its final cohort in 2026.  Why? Two big reasons: Capacity: Major new projects (like the Expert Services Directory and growing corporate consulting commitments) need the kind of focus and energy the C Suite once did. Copyright: After increasing issues with plagiarism and protecting intellectual property, it's time to wind down this program with intention and integrity. But don't worry! There will still be opportunities for in-person training (like Converting Corporates in March) and smaller, targeted courses. The Expert Services Directory is Thriving If you're aiming to sell to organisations in the UK next year, now's the time to get listed. The Directory is driving real, qualified inbound leads and partnerships—and will soon be subject to VAT (so grab your spot before the price goes up!). The Podcast Remains! Great news: the Selling to Corporate® podcast isn't going anywhere. Expect more tour episodes, actionable sales tips (think: choosing CRM systems, proposal templates, and more), and a brand-new sponsor you'll recognise. I also wanted to share a few key takeaways that might help you as you think about your own direction for the coming year: Embrace Change, Even When It's Hard: Whether it's personal upheaval or shifting business models, leaning into transitions can reveal what matters most—and push you to make braver decisions. Protect Your Genius: Intellectual property is hard-won and worth defending. This year, I chose to sunset the C Suite to focus on new projects and safeguard my work from plagiarism—a reminder for all creators to stand firm in honoring your expertise. Community & Consistent Action Matter: I'm grateful for the incredible support network—professionally and personally—that's made all the difference this year. Consistency in sales activity, not just marketing, drives results and opens doors for growth, even in tough times. Whatever 2026 holds for you, I hope you're able to recognise your own growth, set bold new priorities, and keep taking consistent action!  Wherever you are—may your festive season be filled with rest, reflection, and readiness for an amazing 2026. Thank you for being here and cheers to the next chapter!

In this episode of Founder Talk, I sit down with Mark Bealin, SEO Expert and founder of SearchLab, to unpack what it really takes for businesses to get found today, across Google, local search, and the rapidly changing world of AI-powered discovery. This is not a surface-level SEO conversation. Our conversation breaks down how search has evolved, why many founders are unknowingly invisible online, and what actually matters now if you want customers to find you instead of your competitors.Mark shares hard-earned lessons from building companies through multiple search eras, from the early days of Google to today's AI-driven answer engines. We also dig into why chasing hacks is a losing game, how customer obsession directly impacts rankings and revenue, and why reputation, trust, and fundamentals matter more than ever in a world of zero-click searches and AI summaries.We also go deep on the practical side. Local search, Google Business Profiles, reviews, content strategy, and how founders should think differently about SEO as a long-term business asset, not a marketing trick. Along the way, Mark connects search strategy to leadership, focus, and building a company that can adapt as technology keeps changing.You'll learn:✅ Why most founders misunderstand how customers actually find businesses today✅ What matters more than rankings in a world of AI answers and zero-click search✅ How reputation and customer obsession directly impact growth and visibility✅ Why chasing SEO “hacks” hurts long-term performance and trust✅ How to future-proof your business as search and AI continue to evolveIf you are a founder or business owner trying to grow demand, win trust, and stay relevant as search shifts under your feet, this conversation will reshape how you think about being discovered.Connect with Mark Bealin Guest LinkedIn: https://www.linkedin.com/in/markbealin/Guest Website: https://searchlabdigital.com/If you are a B2B company that wants to build your own in-house content team instead of outsourcing your content to a marketing agency, we may be a fit for you! Everything you see in our podcast and content is a result of a scrappy, nimble, internal content team along with an AI-powered content systems and process. Check out pricing and services here: ⁠https://impaxs.com⁠Head to our website to stream every episode on your favorite platform, join the Founder Talk community, and submit questions for future guests–all in one place: https://foundertalkpodcast.com/Timecodes00:00 Introduction and Welcome00:08 The Evolution of SEO01:39 Local SEO Explained02:27 Paid vs. Organic Search03:52 Importance of Google Business Profiles05:41 The Shift from Traditional to Digital Marketing15:15 The Role of Reviews in SEO22:01 AI and the Future of Search33:32 The Innovator's Dilemma34:30 Google's Evolution and Challenges35:25 Content Strategies for AI and Traditional Search37:32 The Importance of Fresh and Relevant Content38:55 SEO Best Practices and Common Mistakes40:31 The Role of Video in SEO41:19 The Impact of Social Media on Search43:58 Google Business Profile and Zero Click Searches49:12 Balancing Work, Health, and Personal Life57:13 Future Goals and Business Strategies

En la mayoría de las empresas B2B, acelerar el funnel suele confundirse con sumar más pasos, más validaciones internas o más puntos de contacto. El problema: cada paso adicional introduce fricción que alarga los ciclos de compra y desgasta la experiencia del cliente.Un buyer moderno no está buscando más formularios ni más reuniones, sino un camino simple y directo hacia la solución que resuelva su problema. Por eso, eliminar pasos innecesarios no solo acelera el journey, también aumenta la probabilidad de conversión y fortalece la percepción de marca.En este episodio de Generación de Demanda Hoy, junto a Emilio García, exploramos cómo la “aceleración sin fricción” puede convertirse en una verdadera ventaja competitiva. Descubrirás ejemplos, marcos prácticos y decisiones concretas que cualquier marketer B2B puede aplicar para cerrar deals más rápido y con menos fricción.0:00 Intro3:25  Eliminando la Fricción en el Journey B2B11:59 Mapeo y Auditoría del Proceso de Ventas24:08 Evaluación de Procesos y Automatización31:09 Importancia de la Experiencia del Cliente33:30 Diferencias en la Personalización de Ventas

Agradece a este podcast tantas horas de entretenimiento y disfruta de episodios exclusivos como éste. ¡Apóyale en iVoox! Planificar bien no es solo llenar un Excel de tareas y objetivos comerciales. Si solo metes ventas en tu planificación, te estás quedando cojo. En este episodio descubrirás: Los tres pilares fundamentales para que tu planificación funcione: personal, comercial y estratégico Por qué sin salud, energía y entorno controlados no vas a vender bien (aunque te pongas el traje de vender) Cómo poner objetivos comerciales que tengan sentido y te den margen de maniobra para corregir Qué significa planificar estratégicamente y por qué no basta con improvisar El objetivo: vender más con más control y con menos desgaste. ¿Quieres ampliar tu cartera de clientes? Aquí tienes La Biblia de la prospección B2B: https://amzn.to/42UZWIl ¿Quieres un impulso diario para tus ventas? Cada mañana envío un correo con ideas prácticas, cercanas y listas para usar. https://eticacomercial.com/newsletter ¿Te apetece ir un paso más allá? Aumenta tus ventas con estrategia y ética. Descubre el curso Simplemente Vende: https://eticacomercial.com/simplemente-vende/Escucha este episodio completo y accede a todo el contenido exclusivo de El Podcast de las Ventas. Descubre antes que nadie los nuevos episodios, y participa en la comunidad exclusiva de oyentes en https://go.ivoox.com/sq/870099

En ventas B2B muchas veces creemos que, porpresionar más, insistir más o acelerar al cliente, el cierre va a llegar antes.Y ahí aparece este dicho: no por mucho madrugar,amanece más temprano.” En B2Besto pasa cuando: Resultado:  En ventascomplejas: No setrata de ir más rápido,sino de ir al ritmo correcto del cliente. Antes depresionar, pregúntate:  En Ventas B2B, insistir no es avanzar.Avanzar es ayudar al cliente a decidir.Porque no por mucho madrugar… el negocio se cierra antes.

Can you bring humanity back into AI-driven selling? Mark sits down with Paul Fuller, CRO of Membrain, for a conversation that unpacks the accelerated pace of change in sales and leadership brought on by AI. Paul brings his unique perspective on blending technology with the foundational elements of leadership, service, and creativity—urging listeners to define their North Star as sales evolves at unprecedented speed. Together, they dig deep into why the human element can't be allowed to exit the stage even as automation and AI tools become more sophisticated. The episode explores how sales organizations risk becoming too mechanical, losing sight of relationship-building and problem-solving in their quest for efficiency.   

Rey Ortega, a software engineer with over 25 years of experience and founder of Grata Software, reveals how entrepreneurs can use AI to scale smarter and faster. Drawing from his surprising journey from Nashville recording studios (working sessions with Tim McGraw) to becoming an AI pioneer, Rey breaks down how to leverage different models like Claude, ChatGPT, and Grok while emphasizing why human expertise remains essential. Rey also shares how he adapted the Perfect Webinar framework to win major B2B contracts, including the University of Central Florida, by structuring presentations around customer questions instead of cookie-cutter offers. Listeners discover the truth about how AI models work, the power of RAG systems, why most entrepreneurs fail not in operations but in customer acquisition, and actionable tools from his free AI course for finding clients and building automated systems without losing the human touch. https://go.gratasoftware.com Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

SaaStr 834: Why OpenAI Doesn't Pay Sales Commission (And Why It Works) with OpenAI GTM Leader Maggie Hott, and Harry Stebbings, Founder of 20VC Discover how OpenAI's unique approach to B2B sales compensation is changing the game. In this interview with Harry Stebbings, Founder of 20VC, Maggie Hott, OpenAI GTM leadership, shares her experience at OpenAI, including why they don't pay sales commissions, and what B2B sales leaders can learn from this disruptive model. --------------------- This episode is Sponsored in part by HappyFox: Imagine having AI agents for every support task — one that triages tickets, another that catches duplicates, one that spots churn risks. That'd be pretty amazing, right? HappyFox just made it real with Autopilot. These pre-built AI agents deploy in about 60 seconds and run for as low as 2 cents per successful action. All of it sits inside the HappyFox omnichannel, AI-first support stack — Chatbot, Copilot, and Autopilot working as one. Check them out at happyfox.com/saastr --------------------- Hey everybody, the biggest B2B + AI event of the year will be back - SaaStr AI in the SF Bay Area, aka the SaaStr Annual, will be back in May 2026.  With 68% VP-level and above, 36% CEOs and founders and a growing 25% AI-first professional, this is the very best of the best S-tier attendees and decision makers that come to SaaStr each year.   But here's the reality, folks: the longer you wait, the higher ticket prices can get. Early bird tickets are available now, but once they're gone, you'll pay hundreds more so don't wait.  Lock in your spot today by going to podcast.saastrannual.com to get my exclusive discount SaaStr AI SF 2026. We'll see you there.

Most deals don't die at the start.They die after the proposal is sent.In this episode of Revenue Leaders, we break down why qualified deals stall, why buyers get overwhelmed, and what sellers must do differently once a proposal is on the table.You'll learn:Why post-proposal is the most expensive stage of the dealHow information overload kills momentum-Why champions struggle to get internal buy inHow to guide buyers instead of “just following up”If you sell complex or B2B deals and struggle with stalled opportunities, this episode is for you.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch on YouTube: https://youtu.be/lNDtAB7td6YFollow us: https://www.instagram.com/davidfastuca/ https://www.tiktok.com/@davidfastuca

¡Bienvenido al episodio #544 de “Con Licencia Para Vender”! En esta edición, Jorge Zamora responde una de las preguntas más frecuentes en el mundo comercial: ¿cuál es el mejor CRM para tu negocio? Si eres gerente de ventas, emprendedor o lideras equipos comerciales, este episodio te ayudará a elegir la herramienta adecuada para potenciar tus resultados. Jorge Zamora comparte desde su propia experiencia cómo tomar la mejor decisión al seleccionar un CRM, analizando los factores clave que debes considerar: tu experiencia previa con la herramienta, el tipo de productos o servicios que vendes, y si cuentas con apoyo en marketing dentro de tu empresa. A través de ejemplos fáciles de entender, compara distintos tipos de CRM, desde los más simples hasta los más sofisticados y explica por qué no siempre conviene elegir el más completo si no lo vas a aprovechar al máximo. En este episodio descubrirás cómo evitar los errores más comunes que se cometen a la hora de contratar un CRM, cómo identificar el sistema más adecuado según tu tamaño de negocio y tipo de venta, y por qué es fundamental no pagar por funcionalidades que nunca usarás. Además, conocerás los pros y contras de plataformas populares como Infusionsoft, ClickFunnels y Go High Level, y recibirás consejos prácticos para sacarles verdadero provecho. Como siempre, Jorge Zamora te ofrece recursos gratuitos, como talleres prácticos sobre cómo exprimir al máximo tu CRM y soporte personalizado para ayudarte en la implementación. Si buscas que tu inversión en tecnología realmente impacte tus ventas, este episodio te dará claridad y soluciones concretas.

True story: I forgot my car in a parking lot today. Made it all the way home. My wife asked "where's the jeep?" and my first thought was "oh shit, did someone steal it?" This isn't the first time I've forgotten a car. I have ADHD and level one autism, which means I get wildly obsessed with things I care about—it's why I learn things so quickly and see patterns in complex systems—but I also completely forget shit that's not in my focus. I've flown to the wrong cities, forgotten to eat all day, and yes, forgotten multiple cars. Extreme weaknesses always come with extreme strengths. I'm really good at systematizing complex sales models and building businesses, but I can't remember to take out the trash. This episode shares what I've learned at 45 after years of beating myself up trying to "fix" it: accepting it instead of fighting it, stopping the guilt, not trusting my memory (I tie hoodies around my waist as reminders), thinking in teams where people offset my weaknesses, and using tactics like walking, fidget toys, and no-device Sundays. I don't have this figured out—I just forgot a car—but I've created an environment where my business thrives, my marriage thrives, and I can focus on my superpowers. Sharing this in case it helps you too.//Welcome to Repeatable Revenue, hosted by strategic growth advisor , Ray J. Green.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

In the 220th BlockTalks we speak with Ed Hesse, Co-Founder & CEO of Energy Web, who tells us how blockchain is transforming the energy sector. Links:Ed's LinkedIn https://www.linkedin.com/in/edhesse/Energy Web LI: https://www.linkedin.com/company/energywebx/Energy Web site: https://energyweb.org/Energy Web on Twitter: https://x.com/energywebxEd on Twitter: https://x.com/edhesse79The BlockDrops Podcast is proud to be supported by Semoto.Semoto is the largest B2B ecosystem in Web3, built around three verticals.First, a curated marketplace that lets you quickly discover, compare, and review the best crypto providers and products.Second, independent consulting that runs your project management and vendor selection, so complex launches stay on time and on budget.Third, a boutique desk that helps you design and execute complex OTC transactions with true white-glove support, so you're never alone on the hardest decisions.Check https://semoto.io for more. Redes sociais / comms.. https://blockdropspodcast.xyz/.. https://blockdrops.substack.com .. Instagram.com/blockdropspodcast.. Twitter.com/blockdropspod.. Blockdrops.lens .. https://warpcast.com/mauriciomagaldi.. youtube.com/@BlockDropsPodcast.. Meu conteúdo em inglês twitter.com/0xmauricio.. Newsletter do linkedin  https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7056680685142454272.. blockdropspodcast@gmail.com

Dernière résidence de l'année 2025 pour Ultranöuk, elle invite Kandelissa pour discuter en début d'émission de production, du monde de la musique. Puis place au B2B derrière les platines de la Folie L1 ! Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

The Blockspace Boys count down the best and favorite Bitcoin stories of 2025, from ICE raids in Texas and Operation Chokepoint 2.0 to the explosive pivot to AI and the mystery of the $8B OG whale wallet. Blockspace Boys — Charlie, Colin, and Will — join us to count down the most impactful and wildest stories of the year. They dive deep into the ICE raid on a Texas Bitcoin mine, the end of Operation Chokepoint 2.0, and the industry-wide pivot to AI and HPC. We also discuss Trump's tariffs causing miner panic, the "Treasury Narrative" bust, and the legendary $8 billion whale sale. Plus, don't miss the saga of the Bitcoin Puppet race car. Subscribe to the newsletter! https://newsletter.blockspacemedia.com Notes: * ICE raided Texas mine; seized guns/workers * Operation Chokepoint 2.0 Conspiracy * Miners paying $2-3.5M for chartered jets * OG Whale sold $8B Bitcoin via Galaxy Timestamps: 00:00 Start 02:11 Ice Raids Bitcoin Facility 10:21 Mining co-loction deals 16:13 Operation Chokepoint 2.0 25:05 ASIC imports 33:48 The Rush to Avoid Tariffs 39:22 80k Bitcoin on the Move 46:22 Bitcoin Treasury Narrative -

You launched the experiments. You spent the budget. And now leadership wants answers. And suddenly every QBR feels like a fire drill.This is Stage 2 of the revenue leader's transformation—the moment when activity is high, effort is real, but impact is frustratingly hard to prove. You're working harder than ever, yet you can't confidently tie what your team is doing to pipeline, revenue, or real ROI.This episode is part two of a five-part series exploring the journey B2B revenue leaders go through as they move from reactive execution to full revenue visibility and executive-level confidence. Each stage represents a breaking point, where leaders either confront the real problem or stay stuck explaining away the same issues quarter after quarter.In this episode, we unpack Stage 2: The QBR Fire Drill—the phase where credibility, confidence, and career momentum are quietly put at risk.You're likely in Stage 2 if you've ever said, “Board decks take days to build and still don't tell a clean story.”What We Cover in This Episode:Why QBRs become fire drills and what that reveals about your data foundationThe hidden cost of stitching together spreadsheets, slide decks, and conflicting reportsHow legacy GTM data models quietly destroy credibility at the executive levelThe most common data architecture flaw preventing revenue visibility (and why it's so easy to miss)The moment leaders realize they can't survive another quarter operating this wayWhat it takes to shift from lagging, backward-looking metrics to forward-looking visibilityThis stage forces a hard reckoning.Not just with your systems, but with your willingness to challenge the status quo, speak uncomfortable truths, and admit that the current way of measuring GTM is no longer good enough.

In this episode, I sit down with Jayci, owner of Tiny Play Café, for a thoughtful, experience-based conversation about what it looks like to operate a play café several years into the business.Jayci shares how her café fits into the overall revenue picture, including how the café itself contributes to monthly sales and why local B2B sponsorships have become a meaningful and reliable part of her business model.We dive into how she uses summer camps strategically to help offset slower seasons, what finally made camps work for her, and how timing, structure, and staffing played a role in their success.We also discuss staffing realities, running a business from nearly an hour away, lessons learned during the build-out process, and how Jayci is thinking intentionally about the next phase of the business as her season of life evolves.If you're looking for practical insight, real examples, and perspective from an owner who has successfully navigated multiple seasons of this business, this episode offers a lot to learn from.Tiny Play Cafe WebsiteTiny Play Cafe Tik TokTiny Play Cafe InstagramOTHER RESOURCES:Play Cafe Academy & Play Makers SocietyGetting Started With Your Play Cafe [YouTube Video Playlist]What's Working In The Indoor Play Industry 2025 GuideFund Your Indoor Play Business [Free Training]Indoor Play Courses & 1:1 Consulting WaitlistMichele's InstagramMichele's WebsitePlay Cafe Academy YouTube ChannelETSY Template ShopPrepare Your Indoor Playground For a RecessionPlay Cafe Academy & Play Makers SocietyQuestions and Support: Support@michelecaruana.com Play Cafe Academy & Play Makers Society: http://bit.ly/3HES7fDQuestions and Support: Support@michelecaruana.com Simplify and Scale with 50% OFF WellnessLivingActive Campaign Free TrialFree Demo of Aluvii All-In-One POS

Today's guest is Kuo Zhang, President of Alibaba.com. Alibaba.com is a global B2B marketplace connecting small and mid-sized businesses with manufacturers and suppliers worldwide. Kuo joins Emerj Editorial Director Matthew DeMello for an exclusive interview following his keynote address at this year's CoCreate event in Las Vegas to discuss how agentic AI is lowering barriers to global sourcing, transforming procurement workflows, and reshaping how organizations of all sizes move from product idea to execution. Kuo also breaks down the practical efficiencies emerging from AI-driven automation—from reducing manual supplier communication to streamlining global transactions and trade assurance—and explains where enterprises are already seeing measurable ROI through faster cycle times, expanded sourcing options, and increased operational resilience. You can read an article analysis of today's conversation, originally published on Emerj.com, here. Want to share your AI adoption story with executive peers? Click emerj.com/expert2 for more information and to be a potential future guest on the 'AI in Business' podcast! If you've enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show! Watch Matt and Kuo's conversation on our new YouTube Channel: youtube.com/@EmerjAIResearch.

A lot changed in B2B this year — new tools, new formats, and new expectations for how brands show up. In this wrap-up episode, Chris and Sylvie revisit the 2025 Talking Too Loud moments hat sparked debate, rewired assumptions, and stuck with them long after the recording ended, including:What the rise of AI revealed about meaning, taste, and human judgmentWhy fear fades once you “look under the bed”How brand is built through memory, permission, and trust — not tacticsWhy audience understanding beats posting cadence every timeThe danger of random acts of marketing — and how to make better betsWhy decisions (even in B2B) are emotionalThe one storytelling principle that shapes every great narrative: transformationLinks to Learn More:Follow Savage on LinkedInFollow Sylvie on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

This week—and next week—we take a look back at the conversations we've had over the past year, highlighting some of our happiest, smartest, funniest, and most difficult exchanges, including Paul Downs on how he diced which employees to lay off, Jennifer Kerhin on asking ChatGPT to review her performance as CEO, Kate Morgan on why she's been reluctant to raise her prices, Liz Picarazzi on her search for a domestic manufacturer for her trash enclosures, Ari Weinzweig on why Zingerman's charges so much for a hamburger, and David C. Barnett on why your business is probably worth more to you owning it than selling it.

SummaryChris Ford, Lead Designer at Refine Labs, shares how creative professionals can harness AI without compromising artistic integrity. Speaking to an audience navigating the rapid shift toward automation in design and marketing, Ford clarifies that tools like Midjourney and Runway are accelerators—not replacements—for real strategic thinking. His journey from teen coder to strategic designer reveals the mindset shift creatives must adopt to thrive in a performance-driven, AI-infused landscape. This episode demystifies AI's impact on modern B2B marketing workflows while reinforcing the value of human empathy, nuance, and storytelling.Topics CoveredAI as a creative partner in modern B2B marketingCreative strategy in a performance-first demand gen environmentHow Refine Labs designers adapt AI for speed, not shortcutsBrand storytelling vs. AI outputCreative autonomy and process efficiencyFree and paid AI tools for image and motion designNavigating the psychological shift toward automationThe future of human creativity in AI-saturated workflowsStrategic experimentation and creative boundariesQuestions This Video Helps AnswerHow are B2B creatives using AI tools like Midjourney and Runway today?What's the right mindset for using AI in design without losing creative control?Where should human creativity draw the line with AI-generated content?What tools help accelerate creative workflows without sacrificing originality?How should creatives adapt to AI without fearing job replacement?What is the future of creative work in AI-augmented environments?Jobs, Roles, and Responsibilities MentionedGraphic DesignerCreative StrategistPerformance MarketerContent CreatorVisual DesignerCopywriterMarketing TechnologistBrand StrategistAI Prompt Engineer (implied role)Key TakeawaysAI accelerates design iteration but doesn't replace creative judgment or empathy.Tools like Midjourney, Runway, and ChatGPT help visualize concepts quickly and reduce time spent on repetitive tasks.Refine Labs designers use AI to test ideas faster, not to generate final creative without human input.The "line" of AI involvement depends on complexity, originality, and personal creative ethics.Being strategic with experimentation ensures AI enhances—rather than dilutes—brand quality.The coming shift isn't AI vs. humans, but AI with humans who adapt and lead.FAQWhat AI tools does Chris Ford use most in his creative workflow?Midjourney for image generation, Runway for animation, and ChatGPT for ideation and refining language.Is AI replacing creative jobs in B2B marketing?Not directly. Ford explains that AI requires human oversight and strategy, making creatives who adapt more valuable—not obsolete.How does Refine Labs integrate AI in its design process?By using AI to accelerate idea generation and reduce manual work, while keeping creative direction and brand storytelling in human hands.Are there free AI tools creatives can explore?Yes. Midjourney offers a limited free trial, and tools like Google Gemini are free. Search “AI tools” with “free” in quotes to discover more.What's the biggest creative challenge when using AI?Time lost on prompt engineering and editing outputs. Not all tools produce high-quality or precise results, so human refinement is still essential.Quoted Highlights“AI gives me the options, but my creativity gives me the direction.” – Chris Ford [00:09:11]“It's not just pixels—it's purpose.” – Chris Ford [00:22:30]“I never saw AI as a threat. I saw it as a collaborative tool.” – Chris Ford [00:05:12]“Strategic thinking without AI is still my foundation. These tools just optimize my workflow.” – Chris Ford [00:24:10]“If you want AI-created results, you need to be okay with AI-level quality.” – Chris Ford [00:21:02]

What does it take to bootstrap a B2B SaaS company to tens of thousands of users and adapt to the changing landscape of lead generation? In this episode of Predictable B2B Success, serial entrepreneur Besnik Vrellaku, founder and CEO of Salesflow, joins Vinay Koshy to discuss the strategies and lessons that drove his company's rapid growth. He shares insights on overcoming stagnation, fostering a culture of experimentation, and the challenges of scaling without external funding. He explains the importance of monitoring customer acquisition costs, how his approach to product development and customer feedback has evolved, and how experimentation is integrated across all departments at Salesflow. The discussion also covers the impact of multi-channel outreach, data-driven decisions, and AI-driven personalization on B2B sales, as well as the value of learning through challenges. This episode offers transparent insights and actionable takeaways for founders, sales leaders, and anyone interested in growth strategies. It encourages a fresh perspective on building predictable B2B success from the ground up. Some topics we explore in this episode include: B2B Lead Generation & SalesFlow.io's Multi-Channel ApproachBootstrapping and Resourcefulness in SaaSGrowth Experimentation and Rapid IterationBalancing Customer Feedback vs. Product VisionProduct Development & Tech Adoption (AI, Multi-Channel)Resource Prioritization Between Maintenance and InnovationLeveraging AI and Data for Campaign OptimizationAutomation's Impact on SDR RolesCreating a Culture of ExperimentationOutbound Messaging, Channel Selection, and Emerging PlatformsAnd much, much more...

A CMO Confidential Interview with Kate Bullis and David Wiser, Managing Partners and Global Marketing Practice Leaders for ZRG Partners. Kate and David translate their extensive search experience to classify common mistakes into "movie themes" and share tips on how to recognize if you are directing or reading for a part in a disaster film. From "Play It Again, Sam," to "No, No, It's Really A CMO Role!" to "Death by Committee!" they describe the all-too-familiar plotlines and how to tear apart the hype from the facts. Hints: Look at the dashboard, listen to the questions and beware of the "Hands on the keyboard" role. Tune in to hear why companies should focus on outcomes versus qualifications and why you should always check your Zoom background. What are the five bad “movies” CEOs and boards keep remaking when they hire CMOs—and how do you avoid starring in one? Mike Linton sits down with ZRG Partners' Kate Bullis and David Wiser to unpack 2025's CMO market, why early-stage hiring should rebound, and how capital and IPO activity reset expectations from “profit at all costs” back to growth. They break down the most common failure modes—chasing a playbook, hiring an “orchestra,” titling a demand-gen job as “CMO,” forcing marketing to “stay in its lane,” and letting committees kill momentum—and the exact questions candidates and CEOs should ask to surface scope, KPIs, authority, and alignment.You'll hear red flags like “hands-on keyboard,” why the KPI dashboard effectively *is* the job description, and how cross-functional interviews reveal whether a CMO will be a strategist or an order taker. David and Kate close with urgency discipline for searches and a three-year business-back plan for defining the role.CMO Confidential, Mike Linton, ZRG Partners, Kate Bullis, David Wiser, CMO hiring, marketing leadership, executive search, CEO, board of directors, hiring mistakes, KPI dashboard, hands-on-keyboard, demand generation, brand vs performance, org design, stay in your lane, death by committee, playbook vs framework, 2025 job market, private equity, IPOs, marketing strategy, B2B marketing, growth vs profitability---Chapters00:00 – Welcome & show setup01:08 – Meet Kate Bullis & David Wiser (ZRG Partners)01:32 – 2025 CMO job market outlook02:56 – Where hiring rebounds first (startups vs. public)04:24 – From profitability snapback to growth focus05:35 – Theme 1: “Play it again, Sam” (playbook thinking)06:48 – Frameworks over playbooks: why “fetch” fails08:16 – KPIs as the real scope: the dashboard test10:08 – Theme 2: “I want the orchestra” (do-it-all CMO)12:44 – Red flag: “hands-on keyboard” and checkbox hiring14:19 – Theme 3: “No, really, it's a CMO role” (but it's demand gen)15:31 – B2B trap: title inflation and scope mismatch18:25 – Measure what matters: aligning title, work, and KPIs19:00 – Theme 4: “Stay in your lane” (the Yes Center)20:20 – Sales/product-driven constraints and influence22:00 – Theme 5: “Death by committee” (misalignment & vetoes)23:18 – Fixing alignment: who decides and how25:26 – Why bad movies still get made: urgency and drift27:54 – The other mistake: lack of urgency in searches28:43 – Funniest recruiting moments (Zoom era)30:21 – Practical advice: define the next 3 years, then the role31:29 – Wrap and where to listenSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you want to improve your sales results, first focus on the quantity and quality of sales calls.  While this may sound blatantly obvious, it's often neglected, and more rarely ever the focus of an organization's efforts. Yet, it's the keystone event in the sales process. Whether you are a salesperson, a sales leader or the Chief Sales Officer, you can use this concept to make a difference in your sales results. ********************************************* Dave Kahle is a B2B sales expert and a Christian Business thought leader.  He has authored 13 books, presented in 47 states and 11 countries and worked with over 500 sales organizations.  In these ten-minute podcasts, his unique blend of out-of-the-box thinking and practical insights will challenge and enable you to sell better, lead better and live better.        Subscribe to these ten-minute helpings of out-of-the-box inspiration, education and motivation. WWW,DaveKahle.com Dave's Substack page  Subscribe to Dave's Newsletters

Curious how AI can supercharge your LinkedIn profile or website? In this episode of Let's Get Surety®, marketing pro Andy Crestodina joins Kat Shamapande and Mark McCallum to share hands-on AI prompts and tips for optimizing personal branding and B2B marketing on LinkedIn and beyond. Discover tactical, real-world ways to make your online presence work harder for you—no marketing background required. With special guest: Andy Crestodina, Co-Founder / Chief Marketing Officer, Orbit Media Studios, Inc. Hosted by: Kat Shamapande, Director, Professional Development, NASBP and Mark McCallum, CEO, NASBP Sponsored by Liberty Mutual Surety!

MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I interview Jas (https://x.com/creatingjas) about his incredible success building a local newsletter empire.In just six months, Jas has managed to scale a total audience of 50,000 people in Winnipeg, creating what he calls a modern-day newspaper. We break down the exact business model he used to escape the social media algorithm, his strategy for monopolizing a non-tech-savvy city, and how he's on track to generate over $100,000 in annual ad revenue.Whether you're looking for a high-margin side hustle or want to learn how to own the relationship with your customers, Jas shares the exact playbook, from Facebook Ads and AI prompts to B2B sales tactics.Questions This Episode Answers:1. How do you scale a local email list to 16,000 subscribers in under six months?2. Why is owning the audience through a newsletter safer than building on Instagram or Twitter?3. How can you use AI and ChatGPT to write content that sounds like a local resident?4. What is the "strategic scroll" and why should you put your best content at the bottom?5. How do you pitch exclusive annual ad contracts to local businesses?Enjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:00:00 Introduction00:45 Newsletter Journey and Growth02:53 Understanding the Value of Newsletters03:40 Local vs. Traditional Newsletters04:40 Content and Structure of the Newsletter06:14 Choosing the Right Newsletter Focus10:03 Frequency and Content Management14:55 Using AI and Manual Processes20:01 Growing the Subscriber Base22:52 Subscriber Acquisition Costs23:56 Effective Ad Strategies24:58 Subscriber Retention Insights25:34 Exploring Acquisition Channels30:23 Monetization Strategies39:35 Revenue and Costs Breakdown41:17 The Side Hustle Potential42:54 Final Thoughts and Contact Info

In this episode of The Digital Executive, host Brian Thomas sits down with Ola Sars, Stockholm-based serial music tech entrepreneur, 2024 Billboard International Power Player, and founder and CEO of Soundtrack Technologies. Ola shares the core thesis that has guided his career for over two decades: the complete digital transformation of music production, distribution, and consumption. From co-founding Beats Music—later acquired by Apple and transformed into Apple Music—to building Soundtrack into the world's leading B2B music streaming platform, Ola explains why businesses require a fundamentally different music solution than consumers.The conversation explores the economics of music streaming, how value is distributed across artists, labels, and platforms, and why streaming is healthier than ever for the industry overall. Ola also discusses the future of music in physical spaces like retail, hospitality, and fitness, highlighting how AI-driven curation and personalization—not AI-generated music—will shape how brands use music to enhance customer experiences and drive commercial value.If you liked what you heard today, please leave us a review - Apple or Spotify. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textExploring the Future of Technology with Evan KirstelIn this episode of The Wireless Way, host Chris Whitaker interviews Evan Kirstel, a B2B social media maven and tech industry storyteller with over 30 years of experience. They discuss Evan's journey in the tech industry, the evolution from 1G to 5G, and the exciting future of AI and 6G. Evan emphasizes the importance of being a content creator rather than just a consumer and shares insights on the impact of AI, wireless technology advancements, and the potential of new tech innovations. The conversation also covers the significance of continuous learning and staying adaptable in the rapidly evolving tech landscape.00:00 Introduction and Guest Welcome01:09 Evan Kirstel's Journey in Tech03:03 The Exciting World of Content Creation03:53 Advice for Tech Enthusiasts09:19 The Impact of AI in Content and Business12:33 Future of Wireless Technology15:33 Closing Thoughts and CES PreviewMore on EvanMore on TechImpact TVSupport the showCheck out my website https://thewirelessway.net/ use the contact button to send request and feedback.

I just wrapped a full day of calls with 75 MSP business owners about goal setting, and I heard all the mistakes I've made myself over 20+ years—from leading eight sales turnarounds to turning around a 40-year-old PE-backed company to its highest revenue ever. The most common mistakes? Inaccurate goals where the math doesn't map. Unrealistic goals that look good in December but are dead by March. Setting them too high so your team quietly thinks "that's never happening," or too low creating a complacent half-ass culture. Or worst of all—not setting goals at all. Here's why I'm passionate about this: the right goals manage for you, change behavior, and help people make decisions when you're not around. But bad goals make terrible people look good and great people look bad, which ruins your culture. This episode breaks down why I don't believe in "shoot for the moon, hit the stars"—that just means you're constantly missing and creating a losing culture. Learn why starting small and building a winning habit matters more than big aspirational numbers, why your goals need integrity (not pencil marks that change when you're behind), and how to rebuild momentum with bite-sized wins instead of resetting the whole target.//Welcome to Repeatable Revenue, hosted by strategic growth advisor , Ray J. Green.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

Mike Moore, VP of Growth and Partnerships at Productive Edge, joins Pathmonk Presents to unpack how healthcare organizations can modernize operations using data and AI. With deep experience in healthcare technology services, Mike explains where inefficiencies come from, why administrative waste persists, and how AI creates an opportunity for healthcare systems to leap forward instead of making incremental improvements. The conversation dives into Productive Edge's ideal buyers, complex buying committees, and why trust and referrals dominate their growth strategy. Mike also shares a practical framework for website conversion rooted in learning, shopping, and buying behaviors, plus insights into content, partnerships, and leadership. This episode is essential listening for marketers and growth leaders navigating complex, high-trust B2B industries.

A modern sales enablement strategy isn't about more activity - it's about better preparation. In this episode of B2B Sales Trends, we explore why preparation has become the true differentiator in B2B selling and enterprise sales strategy. In this conversation, host Harry Kendlbacher sits down with Gena Dakos, a seasoned sales enablement leader, to unpack how high-quality outreach, customer empathy, and thoughtful preparation help sellers stand out in a noisy, AI-driven market. From executive discovery to enterprise-scale deals, this episode reframes enablement as confidence, clarity, and credibility - not just training.

In this episode of Good Morning BSS World, I return to Africa for our regular monthly update on the state of the BPO and GBS industry across the continent. I am joined by two outstanding guests – Traci Freeman and Rod Jones – who are deeply involved in shaping, promoting, and accelerating the growth of Africa as a global services destination.Together, we explore the rapid progress of the Africa Federation, its expanding membership, and the role it plays in unifying national industry bodies across North, West, East, Central, Southern Africa, and the Indian Ocean region. We discuss job creation, impact sourcing, ESG, government–industry collaboration, and the growing maturity of both established and emerging markets such as Egypt, South Africa, Morocco, Kenya, Ethiopia, Ghana, Rwanda, and beyond.This conversation provides a comprehensive, region-by-region snapshot of where Africa stands today in BPO, CX, ITO, and shared services, and where it is heading next. It is a powerful reminder that Africa is no longer an “emerging option” but a competitive, scalable, and trusted delivery location with an exceptional talent pool and a strong service culture.  Key points of the podcast:Africa's BPO and GBS sectors are growing rapidly, with significant government support and strategic initiatives focusing on job creation, skills development, and inward investment.Countries like South Africa, Egypt, Kenya, and Ethiopia are emerging as key players in the global outsourcing market, offering diverse language capabilities, competitive operating costs, and a large, tech-savvy youth population.The African Federation for BPO and GBS aims to unify and promote the continent's outsourcing potential through regional collaborations, mentoring, and the establishment of a formal structure to support sustainable growth and international investment.  Links:Traci Freeman on Linkedin - https://www.linkedin.com/in/tracifreeman/Rod Jones on Linkedin – https://www.linkedin.com/in/rodjonessouthafrica/Africa Federation of GBS Associations – https://africagbsfederation.org/Talk to AI about this episode – https://gmbw.onpodcastai.com/episodes/QGo92hAaPzS/chat  ****************************  My name is Wiktor Doktór and on daily basis I run Pro Progressio Club - https://proprogressio.com/en/activity/pro-progressio-club/1 - it's a community of many private companies and public sector organizations that care about the development of business relations in the B2B model. In the Good Morning BSS World podcast, apart from solo episodes, I share interviews with experts and specialists from global BPO/GBS industry.If you want to learn more about me, please visit my social media channels:YouTube - https://www.youtube.com/c/wiktordoktorHere is also link to the English podcasts Playlist - https://bit.ly/GoodMorningBSSWorldPodcastYTLinkedIn - https://www.linkedin.com/in/wiktordoktorYou can also write to me. My email address is - kontakt(@) wiktordoktor.pl  ****************************  This Podcast is supported by Patrons:Marzena Sawicka https://www.linkedin.com/in/marzena-sawicka-a9644a23/Przemysław Sławiński https://www.linkedin.com/in/przemys%C5%82aw-s%C5%82awi%C5%84ski-155a4426/Damian Ruciński https://www.linkedin.com/in/damian-ruci%C5%84ski/Szymon Kryczka https://www.linkedin.com/in/szymonkryczka/Grzegorz Ludwin https://www.linkedin.com/in/gludwin/Adam Furmańczuk https://www.linkedin.com/in/adam-agilino/Anna Czyż - https://www.linkedin.com/in/anna-czyz-%F0%9F%94%B5%F0%9F%94%B4%F0%9F%9F%A2-68597813/Igor Tkach - https://www.linkedin.com/in/igortkach/Damian Wróblewski – https://www.linkedin.com/in/damianwroblewski/Paweł Łopatka - https://www.linkedin.com/in/pawellopatka/Ewelina Szindler – https://www.linkedin.com/in/ewelina-szindler-zarz%C4%85dzanie-mark%C4%85-osobist%C4%85-0497a0212/Wiktor Doktór Jr - https://www.linkedin.com/in/wiktor-dokt%C3%B3r-jr-916297188/Agata Stolarz - https://www.linkedin.com/in/agata-stolarz/  Once you listen, give a like, subscribe and join Patrons of Good Morning BSS World as well. Here are two links to do so:Patronite - https://patronite.pl/wiktordoktor  Patreon - https://www.patreon.com/wiktordoktor Or if you liked this episode and would like to buy me virtual coffee, you can use this link https://www.buymeacoffee.com/wiktordoktor - by doing so you support the growth and distribution of this podcast.Become a supporter of this podcast: https://www.spreaker.com/podcast/good-morning-bss-world--4131868/support.

ILLENIUM presents his live set B2B with Seven Lions from Ember Shores 2025!Don't forget to rate & review on all of your favorite podcast apps! Post your comments on twitter @ILLENIUM #PHOENIXRADIO

Fred and Sherrod were top-tier corporate sales performers pulling in six-figure salaries before they realized that the local "dirty" businesses—like junk haulers and carpet cleaners—were actually out-earning them while enjoying significantly more freedom. Tired of the "gilded cage" of corporate America, this US Army veteran duo walked away from their Fortune 500 careers to build Accelerated Waste Solutions. Today, they've turned a borrowed pickup truck into a national system that generates $1 million a month with a staggering 60% gross profit margin.In this episode, Fred and Sherrod join Ryan Atkinson to break down their recession-proof playbook for building a high-margin service business. They dive deep into why they prioritize B2B contracts over B2C, explaining the strategic shift from "renting" customers to "owning" them through recurring revenue. You'll learn the mathematical secrets behind their "Bigger Trucks, Better Pricing" competitive advantage and how they used a patented junk removal app to bring transparency and technology to the waste management industry.From leveraging relationships at the local Chamber of Commerce to the conviction required to turn down a $5 million acquisition offer, Fred and Sherrod share the grit and systems needed to scale a successful franchise. Whether you're interested in business acquisition, startup advice for service-based businesses, or transitioning from sales to CEO, this interview provides the roadmap to financial independence. Stay tuned for their "fan blitz" where they reveal the essential tools—like the humble dolly and scoop shovel—that save their teams hours of labor every single weekTakeaways:- The realization that local service providers often out-earn six-figure corporate employees can be the ultimate catalyst for leaving the corporate ladder.- Focusing on B2B contracts with apartment complexes allows a business to "own" a customer through recurring revenue rather than "renting" them for one-time residential events.- Successful business opportunities often stem from solving personal daily frustrations, such as the inconvenience of transporting trash across a large residential property.- Maintaining a 60% gross profit margin is achievable by using larger trucks and precise mathematical volume calculations to offer the most competitive price per cubic yard.- Integrating patented technology like photo-based reporting creates a transparency "trust factor" that differentiates a service business from competitors who use bait-and-switch pricing.- Prioritizing community relationships and joining local chambers of commerce is often more effective for long-term growth than immediate, unguided prospecting.- Entrepreneurs must identify their "Achilles' heels" early on and utilize resources like AI or specialized sales training to offset their personal skill gaps.- Investing in simple but essential equipment like heavy-duty dollies and scoop shovels prevents unprofessionalism and saves hours of physical labor on the job site.- Maximizing daily efficiency requires a purposeful routing plan for both service calls and prospecting before even leaving the house in the morning.- Having a clear vision and a "why" beyond just money provides the conviction necessary to turn down premature multi-million dollar acquisition offers in favor of long-term scaling.Tags: Side Hustle, Entrepreneurship, B2B, Business Mindset, Startup, Customer Retention, Junk Hauling Resources:Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Fred and Sherrod:https://www.instagram.com/awsfranchise/?hl=en

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe sit down with New Hampshire's #1 real estate team leader, Adam Dow, a powerhouse real estate agent who has held the top spot for a decade and closes more than $200M a year. Adam runs one of the most unusual and effective business models we've seen: half luxury, relationship-driven and half AI-powered lead generation.In this conversation, Adam walks us through his “Three Bucket System” — Top 10 Influencers, Top 100 Influencers, and Top 100 People to Know — and shows us how he earns influence through value, not volume. He breaks down influencer lunches, his people-to-know conversation frameworks, and the simple monthly cadence that turns 200 relationships into dozens of luxury deals.We also dive deep into how his team uses AI, SEO, and answer-engine optimization to capture the other half of its production. From blog content discovered on Perplexity to cleaning up digital bios so AI identifies you as the expert, Adam is years ahead of the curve.This episode explains how to build a business that is both deeply personal and powerfully technological. Adam proves that anyone can do it.Resources:Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

#724 LinkedIn isn't just a “nice to have” anymore — it might be the fastest way to build real B2B pipeline if you know how to play the game! In this episode, host Brien Gearin sits down with Shamus Madan, founder of Dealroom Media, to break down how his team helps founders go viral on LinkedIn and turn content into sales conversations. Shamus shares his origin story (starting a podcast at 15, working his way up to landing Mark Cuban), the hard pivot that saved his business after nearly running out of money, and the simple system they use today: biweekly founder interviews, turning those into high-performing posts, scheduling + approvals, and tracking results. They also unpack the difference between “virality” vs. “pipeline content,” the three ingredients of a winning LinkedIn hook, how often to post, what actually matters on your profile, and why content-first companies will win the next decade! What we discuss with Shamus: + LinkedIn as a pipeline engine + Virality vs. pipeline content + Founder-led personal brands + Three-part viral hook formula + Biweekly SME interviews + Content from conversations + Posting frequency (3–5/week) + Profile optimization basics + Month-to-month client model + Content-first growth strategy Thank you, Shamus! Check out Dealroom Media at Dealroom.media. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this special, table-turning episode of Run the Numbers, CJ Gustafson steps out of the host's chair as Paul Stansik—Operating Partner at ParkerGale and author of the Hello Operator newsletter—takes over the interview. What began as a planned discussion on annual planning best practices quickly evolves into a candid deep dive on Mostly Media, CJ's growing niche B2B media business, and the thinking behind his own operating plan for the year ahead. Fresh off exiting his CFO role in January 2025, CJ walks through the origin story of Mostly Metrics, how it scaled into a broader media platform, and what it's like being “the boss of me” for the first time. Paul presses on the real questions—growth opportunities, monetization, and strategic tradeoffs—making this episode a transparent look at how a modern, metrics-driven media business is built and run.—SPONSORS:RightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. For RevRec that auditors actually trust, visit https://www.rightrev.com and schedule a demo.Tipalti automates the entire payables process—from onboarding suppliers to executing global payouts—helping finance teams save time, eliminate costly errors, and scale confidently across 200+ countries and 120 currencies. More than 5,000 businesses already trust Tipalti to manage payments with built-in security and tax compliance. Visit https://www.tipalti.com/runthenumbers to learn more.Aleph automates 90% of manual, error-prone busywork, so you can focus on the strategic work you were hired to do. Minimize busywork and maximize impact with the power of a web app, the flexibility of spreadsheets, and the magic of AI. Get a personalised demo at https://www.getaleph.com/runFidelity Private Shares is the all-in-one equity management platform that keeps your cap table clean, your data room organized, and your equity story clear—so you never risk losing a fundraising round over messy records. Schedule a demo at https://www.fidelityprivateshares.com and mention Mostly Metrics to get 20% off.Sage Intacct is a cloud financial management platform that replaces spreadsheets, automates workflows, and keeps your books audit-ready as you scale. It unifies accounting, ERP, and real-time reporting for finance, retail, logistics, tech, and professional services. With payback in under six months and up to 250% ROI, and eight years as the customer-satisfaction leader, Sage Intacct helps you take control of your growth: https://bit.ly/3Kn4YHtMercury is business banking built for builders, giving founders and finance pros a financial stack that actually works together. From sending wires to tracking balances and approving payments, Mercury makes it simple to scale without friction. Join the 200,000+ entrepreneurs who trust Mercury and apply online in minutes at https://www.mercury.com—LINKS:Paul on LinkedIn: https://www.linkedin.com/in/paulstansik/Hello Operator: https://hellooperator.substack.com/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:Portfolio Operations: This Is What You Actually Have To Do To Make Sure a Company Is Successfulhttps://youtu.be/pOj4JwGUTSoGrindr's $0 CAC Secret from the CFO Who Launched Disney+ | Vanna Krantzhttps://youtu.be/ijFIMmtpLNw—TIMESTAMPS:00:00:00 Preview and Intro00:02:10 Sponsors — RightRev | Tipalti | Aleph00:06:23 Episode Setup and Context00:07:22 Why This Episode Exists00:08:44 The Origin Story00:10:03 First Signs of Traction00:10:26 Memes, Early Growth, and “Big Ballers”00:12:01 Defining the Brand Feel00:13:28 Leaving a Job to Write00:15:07 Writing His Way to CFO00:16:26 Sponsors — Fidelity Private Shares | Sage Intacct | Mercury00:19:01 Growth Tactics That Worked00:21:31 First Monetization Moment00:22:13 Balancing CFO Life and Media00:24:06 Going All-In on the Business00:25:02 A CFO Lens on Media00:28:09 Asset Businesses vs Cash Flow00:31:35 How the Business Makes Money00:32:42 Revenue Compounding Over Time00:33:29 Scaling to $3M00:34:08 Partnerships and Buying Cycles00:36:19 Building the Core Team00:39:09 Adding Recruiting to the Mix00:41:01 Strategy for the Next Phase00:42:03 Boredom, Discipline, and Craft00:43:08 Defining the Core Audience00:46:09 Staying in the Game00:47:22 Advice for Creators00:49:15 Brand, Fun, and Value00:52:08 Following the Momentum00:53:14 Finding Your Unique Edge00:55:19 Enjoying the Build00:56:25 Closing and Outro#RunTheNumbersPodcast #creatoreconomy #mediabusiness #cfoperspective #buildinpublic This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

314 | In this episode, Dmitry Shamis sits down with Dave to break down how Dave writes—the process behind emails, newsletters, landing pages, and posts that get attention. They talk about why Dave starts with the hook, why editing matters more than writing, and why most B2B marketing fails by trying to say too much. Dave also shares how podcasting shaped his thinking, why formatting is underrated, how he decides when something is “done,” and why shipping beats waiting for perfection. If you want to learn more behind Dave's writing, creation, and marketing this episode is a great one for you; Dave shares a bunch of his behind the scenes style that he's not shared on the podcast before.What's Your Process? is hosted by Dmitry Shamis—co-founder of OhSnap!, former Head of Brand and Creative at HubSpot, and one of the early pioneers of self-service brand systems for B2B tech. The show is an in-depth look at the processes behind top marketers, with past guests including Jess Cook, Ross Simmonds, Eddie Shleyner, Lashay Lewis, and Melissa Rosenthal.Timestamps(00:00) - – Why this conversation matters (05:38) - – Dave's background and path into marketing (09:53) - – What Dave is world-class at (and why copy is the leverage) (14:28) - – Why hooks come first and editing beats writing (19:48) - – How podcasting sharpened Dave's instincts (25:18) - – Formatting, focus, and making writing easier to read (32:35) - – Deciding when something is “done” and when to ship (39:05) - – Why most B2B marketing fails by trying to say too much (45:50) - – Raising the bar, big bets, and making hard leadership calls Join 50,0000 people who get our Exit Five Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Today's episode is brought to you by Knak.Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

In this episode of Founder Talk, I sit down with John Morris, founder of 444 Media and host of Golf with JMO, to break down how podcasting can be used as a business development engine, not just a marketing channel.Together, John and I unpacked why cold outreach no longer works like it once did, how real conversations build trust faster than any pitch, and how founders can use podcasting to shorten sales cycles, open doors with decision-makers, and create leverage across their entire business. John explains why podcasts work even without massive downloads, what most founders get wrong when they try content, and how designing intentional experiences turns guests into partners, customers, and advocates.We also dive into John's personal reinvention, how hitting rock bottom reshaped his leadership style, and why founders can no longer hide behind logos if they want to grow. Today's audience follows people, not companies.You'll learn:✅ How podcasting can function as a business development engine✅ Why giving people a platform builds trust faster than pitching them✅ How to use conversations to shorten sales cycles and open doors✅ Why brand experiences matter more than messaging✅ What it takes to reinvent yourself and your business with intentionIf you're a founder, entrepreneur, or business owner looking to replace cold outreach with warm relationships and turn conversations into revenue, this episode gives you a practical, real-world playbook.Connect with John MorrisGuest LinkedIn: https://www.linkedin.com/in/%E2%98%98%EF%B8%8Fjohn-morris%E2%98%98%EF%B8%8F/Guest Website: https://444.media/If you are a B2B company that wants to build your own in-house content team instead of outsourcing your content to a marketing agency, we may be a fit for you! Everything you see in our podcast and content is a result of a scrappy, nimble, internal content team along with an AI-powered content systems and process. Check out pricing and services here: ⁠https://impaxs.com⁠Head to our website to stream every episode on your favorite platform, join the Founder Talk community, and submit questions for future guests–all in one place: https://foundertalkpodcast.com/Timecodes00:00 Introduction to John Morris and 444 Media00:06 The Root Beer Conversation00:26 John's Entrepreneurial Journey02:15 Battling Depression and Anxiety04:30 The Turning Point: A Near-Death Experience06:27 Rebuilding Life and Starting Golf with JMO10:54 Launching 444 Media17:32 The Power of Podcasting39:19 The Importance of Depth in Conversations41:00 The Role of Preparation in Hosting42:17 Effective Interview Techniques46:38 Qualities of a Great Podcast Guest54:36 Starting Your Own Podcast: Key Steps01:01:20 The Value of Podcast Metrics01:04:01 Challenges and Rewards of Entrepreneurship01:07:31 Introducing 'The Multipliers' Podcast01:16:42 Final Thoughts and Farewell

A friend who does M&A for MSPs asked me: if you've got a team of five hunters, what's a good hiring and firing process that keeps top performers, pushes average reps, and weeds out the bottom? Here's my answer—and it's all about having a system that manages for you. The best approach consists of two parts: First, separate your minimum standards from actual goals. Your goal might be $24K/month where commission incentives kick in, but your minimum standard is $18K—the threshold below which the business economics don't work. Top performers never notice this number. Average performers are aware of it but rarely dip below. Bottom performers struggle to hit it consistently. Second, create a clearly documented escalation policy: miss the minimum once, it's a discussion; twice in three months, written warning; three times in five months, termination. This episode breaks down why you want a standard that top performers never notice, average performers can maintain, and bottom performers systematically get rooted out—without you having to crack the activity whip every day. Learn how to adjust this for different sales cycles (like using 90-day rolling averages for MSPs), why average is actually good and you don't want high churn, and how the right system diminishes your need to micromanage while keeping the team steady and high-performing.//Welcome to Repeatable Revenue, hosted by strategic growth advisor , Ray J. Green.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

In this bonus episode of Hybrid Office Hours, the Hybrid team breaks down the most common marketing blind spots they see across the cannabis industry, from dispensaries to B2B and ancillary brands. Drawing on years of firsthand experience, this conversation outlines why many cannabis marketing strategies fail to deliver results and what brands should rethink if they want to compete, grow, and win market share. The discussion is practical, candid, and grounded in real examples from legal cannabis markets. Rather than chasing trends or vanity metrics, the episode challenges brands to focus on fundamentals like audience clarity, value differentiation, realistic expectations, and long term visibility. Below are the ten cannabis marketing blind spots covered in the episode and why each one matters. 1. Believing Your Audience Is Everyone One of the most persistent mistakes cannabis brands make is assuming their product is for everyone. While many people can consume cannabis, that does not mean everyone will. Trying to appeal to a broad audience dilutes messaging and weakens brand identity. The team emphasizes the importance of niching down and focusing on the people most likely to say yes. Brands that go deep with a specific audience conserve marketing budgets, create stronger emotional connections, and become more relevant within a defined lifestyle. 2. Relying on Educational Content to Drive Sales Educational cannabis content has value, but it rarely leads directly to transactions. Topics like terpenes, cannabinoids, and the entourage effect attract informational search traffic, not buyers ready to purchase. The episode explains that educational searches are typically global and dominated by publishers and media brands, not dispensaries or product companies. While education can support sales conversations or B2B marketing, it should not be treated as a primary revenue driver for consumer brands. 3. Failing to Clearly Define a Unique Value Proposition If a brand looks and sounds like its competitors, consumers have no reason to choose it. Every purchase decision is based on perceived value, not just price. The team stresses that brands must clearly communicate what makes them different and why that difference matters to customers. A unique value proposition only works if the market actually cares about it, which requires research, testing, and validation. 4. Assuming Consumers Will Adopt What You Want to Sell Many brands build products or features based on internal assumptions rather than market demand. This often leads to wasted time, money, and energy. The conversation highlights the importance of minimum viable products, market research, and competitive analysis. Great ideas are only valuable if customers actually want them and are willing to pay for them. 5. Underestimating the Impact of Packaging and Design Packaging is often the first and sometimes only interaction a consumer has with a cannabis brand. Strong design builds trust, signals quality, and drives trial. Examples like Wild and 1906 illustrate how distinctive packaging can influence purchasing decisions, even when consumers cannot remember the brand name. The team also notes that while compliance rules may limit creativity, all competitors face the same constraints. 6. Treating Cannabis as a Commodity Instead of a Lifestyle Successful brands align themselves with a lifestyle, values, and identity rather than just a product category. People use brands to signal who they are and what they believe in. The episode reinforces that lifestyle branding is a natural extension of niching down and is especially effective in competitive markets where products are otherwise similar. 7. Ignoring PR as a Core Marketing Channel Public relations is positioned as a visibility engine that fuels both traditional and AI driven search. Mentions from trusted publications and industry sources carry more weight than self promotion. The team advises brands to budget for PR early, coordinate announcements carefully, and avoid missing opportunities by sharing news before involving PR professionals. 8. Expecting Immediate Results and Overnight Wins Marketing is a process, not an event. Brands often approach marketing reactively, expecting it to solve urgent business problems. The episode makes clear that trust, awareness, and demand are built over time. Even paid advertising requires repetition and consistency, while organic strategies like SEO and brand building need patience and long term commitment. 9. Misjudging Market Size and Growth Potential Understanding total addressable market is critical in cannabis due to geographic and regulatory limits. Not every category is large enough to support aggressive growth targets. The team shares examples where brands set unrealistic revenue goals without accounting for category size, competition, or consumer demand, leading to frustration and financial strain. 10. Overvaluing Social Media as a Sales Channel A strong social presence does not automatically translate into revenue. Followers, likes, and engagement are not the same as customers. Social media is positioned as a tool for attention, credibility, and brand presence rather than direct ROI. The team encourages brands to set realistic expectations, prioritize relatability over rigid brand rules, and give social media managers the autonomy to create engaging content. Final Takeaway These ten blind spots are common across the cannabis industry, which means brands that address them gain an immediate strategic advantage. By focusing on clarity, differentiation, patience, and visibility, cannabis companies can move ahead of competitors who remain stuck in outdated assumptions.

Revenue teams are dealing with more tools, more data, more automation - and more pressure - than ever before. Growth isn't just about selling better anymore. It's about how the entire revenue engine actually works.For the first time, RevOps isn't a background function — it's shaping how companies grow, scale, and make decisions.In this episode of the Belkins Podcast, Michael Maximoff sits down with Jen Igartua, Founder & CEO of Go Nimbly, to unpack what's really happening inside modern revenue organizations — and why RevOps is suddenly at the center of it all.Jen has helped architect revenue systems for some of the most respected SaaS companies in the world, including Twilio, Zendesk, Snowflake, Intercom, and Superhuman. But this conversation isn't about theory or frameworks. It's about what breaks when companies scale, where AI actually helps (and where it creates chaos), and why the future of sales, marketing, and RevOps looks very different than most teams expect.What you'll learn in this episode:Why RevOps is having a moment — and how rising complexity, AI adoption, and executive pressure have pushed RevOps into a strategic roleWhat Revenue Operations actually does beyond automation, reporting, and tooling — including enablement, strategy, and protecting the customer experienceHow AI is changing RevOps teams — from workflow automation and data architecture to the risks of agent and automation sprawlThe real future of sales roles — why junior SDR roles are disappearing, and why business development is becoming more senior, not automated awayHow to know when your company needs RevOps — including revenue thresholds, organizational signals, and common mistakes founders make too earlyWhat strong RevOps teams get right — clean data, shared definitions, cross-functional trust, and decision-making that actually sticksThroughout the episode, Jen and Michael go deep on the messy, human side of scaling revenue — misaligned incentives, broken handoffs, over-engineered stacks, and the uncomfortable truth that most companies don't actually have a single view of the customer.This isn't a hype conversation about tools. It's a grounded look at how modern revenue organizations are being rebuilt — and why RevOps is now one of the most critical functions inside growing B2B companies.Chapters:00:00- Intro: Who is Jen Igartua03:17- What is RevOps?09:25- AI Changed RevOps: AIOps, When to Hire RevOps, Build vs Outsource17:25- Workflow Automation Is Getting Out of Control24:02- What's Next: Platform Consolidation in RevOps27:46- Clay, HubSpot, and the Reality of the Modern RevOps Stack33:48- The Limits of AI in Sales & Marketing39:25- How SDRs, Marketing, and Social Selling Are Merging49:50- RevFest: Building Real RevOps Community01:00:49- Go Nibly's Evolution and Strategy01:12:44- Curated Dinners as Acquisition Strategies01:21:26- Creativity, Leadership, and “Follow the Fun”About the ShowWhat does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights — CROs, CMOs, founders, and seasoned operators — who've navigated market downturns, scaled teams, and dealt with the realities of modern revenue growth.You'll hear hard truths, unfiltered insights, and actionable perspectives from leaders who've actually built and operated revenue engines at scale.

What happens when every month you have no idea what you're going to make that month? That's the reality for a lot of women consultants, and that was Stephanie Lowe's reality - even after her best year ever. Today, Stephanie is booked months out with a solid savings cushion. She's not holding her breath anymore. In this episode, you'll hear what changed - including the pipeline coverage math that most consultants don't know, and why you probably need to do way more marketing than you think.   ---   When you're ready to break through to the next revenue level in your consulting business, here are three ways I can help you.   1. Connect with me on LinkedIn for weekly insights on landing better clients and charging for the value you deliver.   2. Get your copy of my Referrals on Repeat guide, and learn five strategies you can implement straight away to take control of the referral process and attract more of the right inquiries – no more sitting around hoping they'll happen. Get your free copy at smartgetspaid.com/referrals   3. Build a repeatable sales and marketing system that gets you better clients, better rates, and less stress in your consulting business. If you're ready to stop leaving your success to chance, learn the proven system women consultants are using to attract ideal clients consistently and get paid for their value. Plus, you'll get help from me and my team every step of the way. If you've been in business for at least two years, you're making at least $120k, and you want to implement a system that's designed specifically for B2B consulting businesses, email team@smartgetspaid.com with "BREAKTHROUGH" in the subject line and I'll get you the details.  

Are you a vendor or a partner? Whitney Ferris argues that "transactional selling" is a relic of the past. To survive today's complex B2B landscape, you must master the human elements of the deal. High-impact performers focus on three pillars: Meaningful Urgency: Tying solutions to real business risks, not fake deadlines. Radical Consistency: Building an untouchable reputation through reliable follow-through. Ethical Outcomes: Prioritizing "win-win" deals that ensure long-term referrals. By balancing disciplined preparation with genuine empathy, you transform your sales desk into a value engine.

We are multi-million-dollar CEOs specializing in sales and go to market teams in tech. We've met more millionaire sales people than you can count. This is exactly how to explode your income in our favorite career path. We are multi-million-dollar CEOs specializing in sales and go to market teams in tech. We've met more millionaire sales people than you can count. This is exactly how to explode your income in our favorite career path. Thanks for tuning in! Catch new episodes every Sunday Subscribe to Topline Newsletter. Tune into Topline Podcast, the #1 podcast for founders, operators, and investors in B2B tech. Join the free Topline Slack channel to connect with 600+ revenue leaders to keep the conversation going beyond the podcast!   Chapters: 01:46 Sales Market Trivia: Headcounts and Income Statistics 07:14 CRO Compensation Realities and OTE Attainment 11:36 Can You Make $100k in Your First Year? 15:53 Essential Personality Traits for Top Sales Performance 21:25 The Timeline to Earning $200k and $300k 30:23 Strategies for Earning $1 Million in Sales 33:10 Executive Equity and Valuation Multiples in AI 38:10 Debate: Is OpenAI Too Big to Fail? 44:06 Kyle Poyar Joins: The State of AI Growth 45:17 Why AI Implementations Are Missing Expectations 50:32 Product Market Fit and AI-Driven Disillusionment 01:05:10 The Decline of Seat-Based Pricing Models 01:09:44 Emerging Pricing Models: Credits and Pass-Through Costs 01:17:48 The $500 Billion OpenAI Investment Question  

Charlie and Colin dive into the quantum computing debate. Is it a threat to Bitcoin or just VC hype? We explore vulnerable addresses, Nick Carter's thesis, the 2028 timeline, and the controversial plan to "burn" Satoshi's coins to save the network from a $100B hack. Charlie and Colin join us to talk about the existential risk of quantum computing. We break down Nick Carter's latest research, the timeline for a potential quantum break, and the 2 million Bitcoin currently at risk. We debate the ethics of "burning" Satoshi's coins to save the network, the technical challenges of forking to quantum-resistant signatures, and why the next big Bitcoin civil war might be fought over physics. Subscribe to the newsletter! [https://newsletter.blockspacemedia.com](https://newsletter.blockspacemedia.com) Notes: * 1-2 million BTC are quantum vulnerable * Satoshi holds ~$100 billion in Bitcoin * Legacy crypto banned by US Gov by 2035 * Elliptic curve break projected 2028-2033 * $500 billion sitting in vulnerable wallets Timestamps: 00:00 Start 01:16 Overview 06:26 Do we do anything? 08:48 Companies pumping quantum bags 19:18 Bitcoin as bug bounty 23:37 How to quantum proof Bitcoin? 26:14 BIP 360 35:48 Philosophy & chain splits -

In this episode, Travis and his producer Eric react to a series of viral skits that poke fun at B2B sales reps, door-to-door bros, and MLM stereotypes—and use them to break down what actually makes for good, ethical selling. The conversation hits on empathy, objection handling, long-term thinking, and why trying to “pound” customers for one big commission check is a terrible strategy if you want a real career in sales. On this episode we talk about: Viral comedy skits about B2B sales, breakups with sales bros, and door-to-door stereotypes—and why they're so accurate. Why great salespeople are genuinely empathetic, listen deeply, and try to understand prospects instead of waiting to talk. How phrases like “totally understand” and “so what I'm hearing is…” can be powerful when they're rooted in real curiosity, not manipulation. The difference between transactional, burn-and-churn sales (pest control, alarms, etc.) and relational, long-cycle sales where reputation matters. Why treating people well, solving real problems, and playing the long game leads to referrals, repeat business, and an actual book of business. Top 3 Takeaways The best salespeople don't see selling as “winning” against a customer; they aim for a genuine win–win where the client's problem is solved and the rep is fairly paid. Simple frameworks like “feel–felt–found,” restating what you're hearing, and handling objections are ethical and effective when you truly believe in your product and its fit. Burning customers for a slightly bigger commission check destroys long-term opportunity; taking care of people builds referrals, repeat deals, and an actual business instead of just a job. Notable Quotes "Your job as a salesperson is to remove all obstacles to the person making a decision that's going to help them." "If only you win in the deal, that's a problem—either your product sucks or you're actually in a pyramid scheme." "Most salespeople just want to get through the pitch; they forget there's an actual person on the other side of the call." ✖️✖️✖️✖️