Podcasts about marketing strategies

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Brendan Kaminsky.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Brendan Kaminsky.

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Send us Fan MailYou've spent time (and maybe money) on brand photos and they're just... sitting there. Not bringing in clients. Not converting. Sound familiar? In this episode, I'm walking you through my 3-step iPhone system so your photos actually work for your marketing.Topics covered:Why iPhone photos sometimes outperform expensive professional shootsThe mindset shift from "pretty photos" to "converting photos"How to set up every shot for conversion, not just aestheticsThe iPhone camera settings that create a professional lookWhy planning for use BEFORE you shoot changes everythingWhere to place text space and how to think about vertical vs. horizontal orientationHow Jen's brand photography sessions are built around visual strategy, not just a pretty galleryALL LINKS MENTIONED: https://jenvazquez.com/iphone-brand-photography/Support the showHere are some free things I've got coming up:Want your account audited? Pinterest Audits LIVE on YouTube. Free Pinterest Masterclass

In episode 578 of 'Coffee with Butterscotch,' the brothers discuss whether Steam Next Fest is becoming a victim of its own success, as AI-generated slop and asset flips make it harder than ever for games to get noticed. They explore what Steam can realistically do about it, why the economics of publishing are shifting under everyone's feet, and what it actually takes to build the kind of studio track record that cuts through the noise when algorithms start failing you. Support How Many Dudes!Official Website: https://www.bscotch.net/games/how-many-dudesTrailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpISteam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes00:00 Cold Open00:30 Introduction and Welcome03:37 The Evolution of Demos on Steam06:28 The Impact of AI on Game Development10:28 The Rise of Asset Flips and Slop Games14:22 The Future of Game Discovery on Steam18:37 The Philosophy Behind Steam's Store Policies28:53 The Cost of Entry for Game Publishing34:54 The Impact of AI on Game Quality38:49 The Challenge of Game Discovery42:48 The Existential Threat to Steam47:54 Future of Game Publishing and AI Regulation50:38 Navigating AI Accusations in Game Development55:01 The Importance of Building a Studio Following01:00:03 Marketing Strategies for Indie Games01:05:07 The Role of AI in Game Development01:09:16 The Future of Game Discovery on SteamTo stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. We also built Ludokit, a tool for managing store pages, promo art, localization, achievements, credits, fonts, change logs, and more. Check it out at https://ludokit.com!Finally, if you'd like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net. ★ Support this podcast ★

In this episode of the Loan Officer Podcast, host Dustin Owen welcomes Josh Bopp, the founder of Aduvo, a cutting-edge marketing automation platform specifically designed for mortgage originators. During their engaging conversation, Josh delves into his professional background, sharing how he transitioned from running a successful IT services company to identifying a unique need within the mortgage industry. This realization led him to launch Aduvo, a platform created to help loan officers maintain strong relationships with their past clients and referral partners. Josh explains the challenges loan officers face in staying top-of-mind in a competitive market and how consistent, meaningful communication is key to long-term success. He emphasizes the value of reaching out to clients one to two times per month, utilizing a combination of automated emails and text messages to provide timely updates, valuable information, and personalized touches. The discussion also covers the importance of conducting annual mortgage reviews, which not only add value for clients but also serve as a powerful tool for generating repeat business and referrals. Throughout the episode, Dustin and Josh explore practical strategies for leveraging automation to streamline follow-ups, nurture relationships, and ultimately grow a sustainable mortgage business without the constant pressure of chasing new leads. Listeners will gain actionable insights into building a referral-based practice, maximizing client retention, and using technology to work smarter, not harder. TLOP's Originator Coaching:

In this episode, Adam Stoker sits down with Allison Brown of Discover Long Island to explore how a destination with 126 unique communities shifted from outbound tourism marketing to community-first advocacy. Allison shares the strategy behind Lily, their mobile activation truck, their award-winning Long Island Tea Podcast, and how they're using owned media to connect with residents just as intentionally as visitors. She also covers their sports marketing blueprint from the Ryder Cup to the US Open. If your DMO is struggling to build real community buy-in, this one's for you. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

Setting your podcast up to stand out in a crowded field and attract new listeners can be challenging. There's one change you can make that's incredibly powerful. Tune into this episode to learn how this underutilized podcasting growth strategy can help your show, plus my formula for implementing it!Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Are you stuck at six figures and struggling to break through to seven? In this episode, I reveal the two critical content pieces most businesses overlook that are essential for hitting a million-dollar year. Discover why your current content strategy might be flawed and how to fix it to not only attract new leads but also convert them into loyal customers.PS Ready to learn the Million Method I use with my clients? Download my free training by messaging me METHOD on my @fastforwardamy Instagram account or click here.This episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources

Send us Fan MailHave you ever spent hours creating content, posting and engaging on social media...but not gotten the results you thought you would?In this episode, I sit down with marketing mentor Polly Pollock to talk about why so many entrepreneurs, especially those with ADHD or other forms of neurodivergence, get stuck in a cycle of chasing visibility without building a marketing system that consistently leads to clients.Instead of relying on social media as the foundation of your business, Polly shares her energy-first approach to marketing. We discuss how to build visibility through collaborations, networking, speaking opportunities, and podcast guesting, how to nurture relationships through an email list you actually own, and how to create a simple sales process that feels natural instead of pushy.We also discuss:Why "one-size-fits-all" marketing advice often does more harm than goodUsing social media as an amplifier rather than the foundation of your marketing planThe role dopamine plays in our marketing habits and why social media may be slowing your business growth rather than accelerating it How to choose marketing strategies that fit your capacity, energy, and lifeReplacing "fake dopamine" activities with actions that generate real business resultsIf you've ever felt trapped on the content creation hamster wheel or wondered whether there's a better way to market your business, this conversation offers a refreshing alternative built around relationships, sustainability, and strategies that actually fit the way you work.Links & References:Come network with us! CLICK HERE to attend your first PWR Connection Network virtual speed networking event at no cost using the promo code  PWRPODCASTJoin Polly's Procrastination Station - free weekly live marketing mentorship community for coaches with ADHD & AudDHDListen to Polly's Neuropreneur Rising PodcastLearn more about working with Polly here: https://www.neuropreneurrising.com/nfsaConnect with Polly on InstagramSupport the showConnect with Your Host!Melissa Snow is a Business Relationship Strategist and the founder of Powerful Women Rising - a business growth ecosystem for female entreprenuers who want to create real momentum through real relationships.Inside the PWR Connect Network and the PWR Business Growth Mastermind, Melissa helps women in business get build relationships, increase visibility and get more referrals without pressure, perfection or performative networking.She's on a mission to change the way women grow their businesses - proving that you can be authentic, values-driven and profitable at the same time.Melissa lives in Colorado with two dogs (Peyton and Ally), three cats (Giorgio, Karma and Betty) and any number of foster kittens. She hates winter, seafood and feet.  She loves iced coffee, Taylor Swift, and buying books she'll never read.

This episode has been presented by System1.What happens when Byron Sharp, Mark Ritson, System1, creators, AI, and Cannes Lions all collide on Day One?In the first edition of our Cannes Cut series, presented by System1, Marc and V unpack the biggest themes emerging from Cannes Lions 2026, including why creativity is increasingly being judged through the lens of effectiveness, why marketers may be spreading budgets too thin, and why some of the industry's biggest thinkers are converging on a surprisingly small set of principles.Along the way, the guys sit down with Vanessa Chin (SVP Marketing, System1) to discuss creativity, creators, celebrities, emotional advertising, AI-generated campaigns, and why happiness and humour continue to outperform serious purpose-driven work.They also hit the Croisette to capture perspectives from attendees, founders, creators, publishers, and marketers about the trends shaping Cannes this year.In this episode:Why effectiveness has become the dominant conversation at CannesDavid Tiltman's "Fewer, Bigger, Better" frameworkThe five things Byron Sharp and Mark Ritson agree onMental availability and why awareness isn't enoughDistinctive brand assets and why logos alone don't cut itWhy sophisticated mass marketing still mattersThe case against purpose-led marketingHow creators are becoming marketing "super touchpoints"Why funny advertising continues to outperform serious advertisingThe role AI is actually playing in modern creative developmentSights and sounds from the CroisettePlus: exclusive insights from Vanessa Chin and conversations with marketers attending Cannes from around the world.The Rosé can wait. The questions can't.In this episode:Why effectiveness has become the dominant conversation at CannesDavid Tiltman and WARC's "Fewer, Bigger, Better" frameworkThe five things Byron Sharp and Mark Ritson agree onMental availability and why awareness isn't enoughDistinctive brand assets and why logos alone don't cut itWhy sophisticated mass marketing still mattersThe case against purpose-led marketingHow creators are becoming marketing "super touchpoints"Why funny advertising continues to outperform serious advertisingThe role AI is actually playing in modern creative developmentSights and sounds from the CroisetteThe Rosé can wait. The questions can't.Chapters00:00 - Welcome to Cannes: The Excitement Begins02:53 - Insights from Industry Leaders06:06 - The Importance of Mental Availability08:52 - Distinctive Brand Assets and Their Impact12:09 - The Shift from Purpose to Emotion in Advertising14:59 - The Role of Celebrities in Marketing17:58 - The Power of Humour in Campaigns20:52 - The Future of Creators in Advertising23:48 - Final Thoughts and Key Takeaways27:25 - Conor Byrne, Exploring AI's Human Element30:03 - Alex, Insights from AI Central Media32:49 - Rachel Higgins, Connecting and Gaining Inspiration35:38 - Mariam Bebiashvili, Marketing Strategies and AI Integration

In this episode of Better Business, Better Life, Debra Chantry-Taylor sits down with Brendan Lee, founder of Conversions Today, to uncover one of the biggest marketing mistake business owners make: building marketing around what they like, instead of what their customers actually need. Brendan shares his journey from corporate life to building a specialist marketing agency that helps businesses in complex industries such as law, accounting & medical technology generate measurable growth. Along the way, he discovered that successful marketing is not just about creativity. It is about understanding people, tracking the right data & making decisions based on evidence rather than assumptions. A key theme throughout the conversation is the danger of vanity metrics. Brendan explains why likes, clicks & impressions can create a false sense of success when they are not connected to real business outcomes. Instead, he advocates for tracking the full customer journey, including offline activity such as phone calls, direct mail campaigns & letterbox drops. Debra & Brendan also explore the growing role of AI in marketing, including how it can improve efficiency, speed up content creation & support smarter decision-making, while still needing a clear plan behind it. Listeners will learn why effective marketing requires consistency, patience & a structured approach. Brendan also shares practical insights into ROI reverse engineering, helping businesses understand the true value of a customer before deciding how much to invest in acquisition. This episode is packed with practical advice for business owners who want to stop guessing, avoid costly marketing mistakes & build a marketing system that consistently supports long-term business growth        CONNECT WITH DEBRA:     ___________________________________________          ►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner ►Connect with Debra: debra@businessaction.com.au  ►See how she can help you: https://businessaction.co.nz/  ►Claim Your Free E-Book: https://www.businessaction.co.nz/free-e-book/  ___________________________________________        GUEST'S DETAILS:   ► Brendan Lee – LinkedIn: https://www.linkedin.com/in/bdanlee/ ► Website – Conversion Today: https://conversions.today/       Episode 277 Chapters:     00:00 – Introduction   00:35 – Marketing Strategy and Introduction to Brendan Lee   27:26 – Brendan's Agency and Marketing Approach   27:53 – Effective Marketing Strategies and Mistakes to Avoid   29:11 – The Role of Data and AI in Marketing   41:50 – Practical Tips for Improving Marketing Effectiveness   

Drop us a message!Great content doesn't happen by accident, it's built with clear intent, structured around the customer journey, and measured against what actually matters.In this episode of Social In 10, we're joined by Catherine Jakob, Creative Manager at Giraffe Social, to talk about building content strategies that go beyond engagement and drive real, measurable conversions. Catherine shares how to intentionally structure content to support every stage of the customer journey, the processes marketers can use to define clear intent behind every piece of content they create, and how to evaluate performance in a way that reveals genuine impact — not just short-term attention.If you've ever felt like your content is busy but not effective, this episode will give you the framework to change that.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

From sending 200 job applications to leading Marketing Strategy & Operations across EMEA at EasyJet, Jessica Houston's career journey is a masterclass in resilience, networking, growth and building a career with intention.In this episode, Jess opens up about:- Breaking into consumer marketing- Building relationships that create opportunities- Navigating restructures and uncertainty- Why marketing operations deserves more attention- How AI is changing the future of work- Burnout, boundaries and redefining success- Mentoring, leadership and continuous learning

The MAFFEO DRINKS Podcast is a leading drinks business podcast, listened to in 120 countries worldwide with 125+ episodes. Honest conversations about how the industry actually works, from the bar and what it means for the boardroom.This Episode is hosted by Chris Maffeo and brought to you by MAFFEO DRINKS.This episode is a working session on how to build a non-alcoholic brand that does not announce its own absence. Steven Grasse, the brand-builder behind Hendrick's, Sailor Jerry, and Quaker City Mercantile, breaks down Pathfinder: a hemp-and-root-distilled, amaro-style non-alcoholic spirit that entered every Total Wine and Whole Foods without a trial.The conversation covers why non-alcoholic brands must not be “stupid,” the comparison trap of positioning as a replacement, brand mysticism as a method that transcends category, the four pillars of brand creation, launching on-premise first, designing a liquid versatile enough to be a “bartender's ketchup,” the discipline of owning a home turf before the hot cities, and the regulatory freedom that lets a non-alcoholic brand be weirder than any spirit.It is a masterclass in building a great brand that just happens to not have alcohol.Timestamps:00:00 Introduction to the Pathfinder00:49 The Origin Story of Pathfinder02:14 Crafting the Unique Flavor Profile04:38 Marketing Strategy and Brand Positioning11:26 Launching Pathfinder in Seattle15:43 The Mystical and Historical Elements18:40 Pathfinder's Market Success and Future25:11 Final Thoughts and Conclusion Wanna know what the conversation above means for your team? It's in the paid section.For €100 a year you get access to Maffeo Confidential (Private Podcast) and get this analysis and access to the full archive of 125 episodes, each one translated from industry conversation into the commercial decisions underneath it. Find out more at maffeodrinks.com

In this episode, we analyze the viral K-pop track 'Iconic by Mistake' by KATSEYE, Le Sserafim, and Illit; and 'Too Easy' by the American artist behind lots of K-Pop inspiration, Tinashe. We explore their production, cultural impact, and the strategic moves behind their releases, highlighting how they reflect and influence the evolving K-pop and hyperpop scenes.Chapters00:00 Introduction to the Reaction Video02:06 Exploring the Themes of Violence and Chaos04:31 Audio Mastering and Production Choices07:20 Hyper Pop and Its Cultural Impact10:10 Generational Perspectives on Music and Memes12:57 The Collaboration of Different Groups15:32 Marketing Strategies in K-Pop18:26 Concluding Thoughts on the Music Video19:12 The Intentionality Behind Group Dynamics22:06 Choreography and Visual Representation in K-Pop24:32 Tinashe's Influence and K-Pop Collaborations27:34 The Narrative of K-Pop and Media Representation30:10 The Impact of K-Pop on Global Music Culture32:46 The Challenges of Individual Artists in the K-Pop Industry35:22 The Evolution of K-Pop Groups and Their Sound38:23 Empowerment and Expression in K-Pop Idols40:53 Closing Thoughts on K-Pop's FutureJoin the Kpopcast Slack: https://join.slack.com/t/kpopcast/shared_invite/zt-93kzxcv6-YNej2QkyY6vaPnhEQJxk0AChip in for show costs: https://ko-fi.com/thekpopcast Hosted on Acast. See acast.com/privacy for more information.

FAQ Friday answering the podcasting question of "What is an RSS Feed?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

After tracing her own chronic skin and hair issues back to hard water, Karlee Zhang partnered with Omer Ozener to build Hello Klean on just £60,000 of personal savings. By educating consumers on an invisible problem and leveraging a “free trial” strategy, they created a new “shower care” category that now boasts more than 90,000 active subscribers. For more on Hello Klean, in show notes, click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

When leveraged strategically, LinkedIn can be an incredibly powerful platform for B2B companies to build their brands, establish credibility in their vertical, and capture high-intent inbound opportunities. Unfortunately, many company are using tactics that are either too salesy or aggressive, resulting in a massive trust gap and a stagnant pipeline. So, how can B2B companies and their marketing teams close the trust gap, dismantle the friction, establish credibility in their industry, and build a predictable LinkedIn lead generation system without wasting precious advertising dollars?That's why we're talking to Niall Ratcliffe (CEO, noticed) who shares the secrets that top B2B companies use to win on LinkedIn. During our conversation, Niall highlighted how to balance profile positioning, narrative-driven content, and targeted outbound communication. He discussed the critical shift from founder-led content to employee-generated content (EGC) through well-structured internal advocacy programs. Niall mapped out exactly what content formats and structural frameworks are moving the needle right now, providing an actionable blueprint for modern B2B personal branding and organic reach. Stay to the end, where Niall actually revealed some secrets that top B2B companies use behind the scenes that they won't discuss in public. 

What happens when ambitious, purpose-driven women come together to learn, connect, and elevate their brands? In this special She Believed She Could™ Podcast episode, Allison Walsh and Carolina Flores recap the unforgettable She Believed She Could Summit and Visibility Lab, sharing the transformational moments, powerful breakthroughs, and practical strategies that left attendees inspired and ready to take action. Throughout the conversation, they reflect on the summit's biggest themes—including personal branding, storytelling, public relations, podcast guesting, private podcasting, social media strategy, website development, book publishing, influencer marketing, brand partnerships, and content creation. You'll hear insights from an incredible lineup of experts who generously shared their knowledge, experience, and actionable tools to help women grow their visibility, build authority, and create greater impact through their businesses and personal brands. The episode also provides a behind-the-scenes look at Visibility Lab, where attendees received hands-on coaching, professional content creation support, brand messaging guidance, media training, and confidence-building experiences that transformed how they show up online and in their businesses. Whether you're building a personal brand, growing a business, launching a podcast, writing a book, pursuing brand partnerships, or simply looking for the confidence to step into your next level, this episode will leave you inspired and equipped with practical next steps. In This Episode You'll Learn: How to build a stronger personal brand Why visibility creates business opportunities The power of public relations and earned media How podcast guesting can grow your audience Why private podcasts are becoming a powerful marketing tool Social media strategies that build authentic communities Website essentials every entrepreneur needs How to leverage influencer marketing and brand partnerships The importance of storytelling in business growth Why confidence grows through action and implementation How strategic networking accelerates success The role of community in personal and professional growth If you've ever felt stuck, uncertain about your next step, or hesitant to put yourself out there, this conversation is your reminder that your story matters—and your next opportunity may be one courageous step away. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

Overthinking is the hidden trap that's slowing down your online business. In this episode, I'm sharing how to make clearer, faster decisions that actually move your business forward. You'll learn why calm is your secret superpower when making choices, how to shift out of perfectionism mode, and the one mindset question that can break you out of an overthinking spiral.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Episode 223: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners are barely scratching the surface with AI — copy-pasting prompts and hoping for magic — while their competitors are building automated workflows that do the heavy lifting. Without a real AI system behind your business, you're stuck in the weeds doing repetitive, time-consuming tasks instead of the high-value strategic work that actually grows your revenue.In this episode, Rocky Pedden teaches us how to build AI-powered workflows that run your business operations, including how to map your deliverable process into trainable agents, structure prompts for specific outputs, use tools like Claude Cowork and Zapier to automate multi-step tasks, and repurpose content at scale — all so you can spend 80% of your time on strategy instead of button-pushing.Connect with Rocky:https://revenuezen.com/ https://www.linkedin.com/in/rockypedden/ https://www.linkedin.com/company/revenuezen/ https://www.instagram.com/revenuezen/ https://www.youtube.com/channel/UCgRWKt7IPwh3_rH66XlwuEgWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

As many of you know, my dad- Justin, passed on 4/15/26. He recorded this podcast on 4/7/26 just 8 days before took his life. I wanted to post this on my platform for all to hear and to honor him. His birthday was 6/14, today is 6/15, he would have been 53 and today is 2 months since he passed. One Love, Blessings, Ep SummaryIn this episode, RJ shares insights on construction project management, marketing strategies, pricing, and maintaining mental health in the industry. Learn practical tips and personal stories from a seasoned contractor and realtor.Chapters00:00 Introduction to the Podcast and Guest03:01 Daily Operations and Project Management in Contracting06:06 Challenges in General Contracting: Design and Execution09:01 The Role of Virtual Assistants in Contracting11:51 Marketing Strategies for Contractors14:59 Understanding Client Relationships and Pricing17:52 Lead Generation and Client Qualification21:06 Navigating Contractor Pricing and Bidding23:55 The Importance of Clear Communication in Contracting33:38 Understanding Project Management Costs39:10 Mental Health in Construction42:36 The Importance of Mentorship45:59 Qualities of a Good Subcontractor49:22 Personal Reflections and Legacy56:39 Future Aspirations and Impact

Organic gets written off every few years. Too slow. Too hard to measure. But for Tinder, Primark  and Channel 4, owned content is anything but an afterthought. In this panel, SocialChain's Eve Young sat down with Madeline Riley, and Aaron Gillies to unpack how organic has become a creative engine for cultural relevance, community connection and smarter paid decisions. From repeatable formats to reactive comments, pressure tests to IRL moments engineered for the feed, the session proved  that the best organic strategies build the brand, shape the work and tell you what people actually care about. Got a question or a suggestion for the SocialMinds podcast? Get in touch at socialminds@socialchain.com. 

In this episode I'm breaking down one of the most powerful shifts I've seen work for my clients lately—micro moment messaging. Instead of broad, generic content, I'm talking about getting SO specific about your ideal client's day-to-day thoughts and experiences that they feel like you have a camera in their house. I'm sharing real client results, two exercises to help you find your own micro moments, and why specificity isn't exclusionary—it attracts exactly the right people! → Wildly In Demand [Summer Sales Edition]: https://meganyelaney.com/wildly-in-demand → Main Character Energy Private Podcast: https://meganyelaney.com/main-character-energy   → Get the full show notes (with all the links) here:  https://meganyelaney.com/2026/06/15/micro-moment-messaging  

Send us Fan MailAre you spending hours creating content, posting on social media, and trying every marketing tactic under the sun but still not seeing the results you want?In this episode of Marketing Espresso, I sit down with brand strategist and designer Clare Walter for a candid conversation about one of the biggest challenges facing business owners right now: the growing disconnect between strategy and execution.Together, we unpack the difference between brand strategy and marketing strategy, why so many businesses are skipping the foundational work, and how the rise of AI and templated marketing advice is leading many business owners down the wrong path.We discuss why social media isn't a marketing strategy, how businesses can find their true competitive advantage, and why understanding your customers will always outperform chasing trends. We also explore the role of positioning, customer research, marketing investment, and how businesses can continue to grow during challenging economic times.One of the biggest themes throughout this conversation is the importance of being known for something specific. Rather than trying to appeal to everyone, Clare shares why businesses that narrow their focus often create stronger brands, attract better clients, and build more sustainable growth.We also dive into the dangers of generic marketing, the limitations of AI-generated strategies, and why businesses that invest in understanding their customers consistently outperform those who rely on shortcuts.If you've been feeling overwhelmed by marketing, frustrated by inconsistent results, or unsure where to focus your energy, this episode will help you step back, refocus, and return to the fundamentals that actually drive business growth.Key TakeawaysA strong brand strategy and marketing strategy work together and should inform every decision you make in your business.Social media is a marketing channel, not a complete marketing strategy.AI can be a useful tool, but it cannot replace critical thinking, customer research, positioning, or strategic decision-making.Businesses that clearly define their niche, positioning, and competitive advantage are often more successful than businesses trying to appeal to everyone.Understanding your customers, their behaviours, and their motivations is one of the most valuable investments you can make.Marketing should be treated as an investment, not an afterthought.Consistency across your website, emails, messaging, and customer experience builds trust and improves conversion.The most effective businesses often double down on strategy during challenging economic conditions rather than pulling back.Action StepsReview your current marketing activity and ask yourself whether each channel is supporting a clear strategy.Spend time identifying what makes your business genuinely different rather than simply better.Survey your customers and prospects to better understand why they choose you and what they value most.Audit your brand touchpoints to ensure your messaging and visual identity are consistent.Consider where you're spending time and whether those activities are delivering a meaningful return on investment.Focus on building trust, relationships, and customer experience rather than chasing vanity metrics.Connect with Clare WalterFind Clare online and learn more about her work in brand strategy, positioning, and website design through the links in the show notes: https://ignitely.com.au/best-to-only-signup/DOWNLOAD MY CONTENT PLANNERInstagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

What if the biggest thing holding your child care center back isn't your effort… but your marketing strategy? In this episode of the Child Care Genius Podcast, Brian and Carol dive into the marketing pillar of leverage and share practical ways child care owners can attract more families and increase enrollment.   Tune in as they discuss websites, Google Ads, social media, referral programs, signage, and the common marketing mistakes that keep centers from reaching full capacity. If you want your center to stand out in a crowded market and create consistent enrollment growth, this episode is packed with simple but powerful strategies you can start using right away.  Mentioned in this episode: GET TICKETS to the Child Care Genius LEVERAGE Conference:  https://childcaregenius.com/leverage    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/  Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.   If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university Connect with us:  Child Care Genius Website Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook    Join our Child Care Mindset Facebook Group Follow Us on Instagram Connect with us on LinkedIn Subscribe to our YouTube Channel Buy our Books Check out our Free Resources

FAQ Friday answering the podcasting question of "Can You Pre-Schedule Podcast Episodes?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

In this episode of the Loan Officer Podcast, host Dustin Owen sits down with guest Marketing Mike, alongside producer Karina "Special K", for an in-depth discussion on the power and potential of programmatic marketing specifically tailored for mortgage loan originators, real estate agents, insurance agents, and title companies. Together, they break down how professionals in these industries can leverage advanced digital advertising platforms, such as Google and Meta (Facebook & Instagram), to reach their ideal audiences and generate high-quality leads. The conversation covers practical strategies for targeting referral partners, including the use of educational webinars and value-driven content to build trust and engagement. They also dive into the mechanics of retargeting, explaining how to stay top-of-mind with prospects who have already interacted with your brand online. Throughout the episode, Dustin, Mike, and Karina highlight several key takeaways for listeners looking to implement programmatic marketing in their own businesses. They stress the critical importance of developing compelling creative assets, such as eye-catching graphics and persuasive ad copy, to capture attention in a crowded digital landscape. The trio also discusses the value of niche targeting, encouraging professionals to define their ideal client profiles and tailor their messaging accordingly for maximum impact. Budgeting is another focal point, with realistic expectations set around the investment required to see meaningful results from programmatic campaigns. Importantly, the hosts emphasize that programmatic marketing is not a quick fix or a standalone solution. Instead, it works most effectively when used to supplement and enhance an existing referral-based business model. Success requires patience, consistent effort, and a willingness to test and refine strategies over several months. By combining digital marketing with strong relationship-building practices, mortgage and real estate professionals can create a sustainable pipeline of leads and long-term growth. TLOP's Originator Coaching:

Send us Fan MailShownotes can be found at https://www.profitwithlaw.com/537.Most law firms are marketing to everyone. That's exactly why their phone isn't ringing.In this episode, Moshe sits down with Cameron LiButti, founder of Bid View Marketing, to talk about the marketing mistake that keeps law firms stuck — and the counterintuitive strategy that actually moves the needle.This one's for you if you've been investing in marketing without seeing consistent, predictable results — and you're starting to wonder if the problem is the tactics or something deeper.The reality is, most law firm owners are trying to win a war with the wrong map. This episode gives you a better one.Chapters:[00:00] Learn the foundation for rapid law firm business growth[03:26] Discover marketing strategies that attract higher-quality legal clients[06:47] Why most attorneys misunderstand law firm marketing strategy[09:07] How to avoid wasting marketing dollars in your practice[12:07] Boost referrals with simple client touchpoints and newsletters[16:17] Leverage organic growth before investing in paid legal advertising[18:17] Stop diluting your law firm marketing — niche for maximum impact[23:33] Master client targeting for effective attorney marketing campaigns[26:02] Pinpoint the pain points your law firm solves to win more clients[30:22] Tailor your marketing to geography and competition for firm growth[33:40] See how lawyer specialization drives more referral businessResources mentioned:

Send us Fan MailWhat does it really take to perform at the highest level—on the field and in business?

The macroeconomic challenges Canada faces on the global stage also reflect the struggles faced by B2B marketing leaders. The dynamic shifts in the macro-environment mirrors the micro-environment. To stay ahead and scale strategically, Canadian B2B marketers must address internal fragmentation, take calculated risks, build cross-functional alliances, and close the gap between strategy and execution. So, what specific lessons can marketing teams learn from Canada's macroeconomic pressures, and how can we apply these to maximize our business performance and outcomes? In this solo episode, Christian Klepp (Host of the B2B Marketers on a Mission Podcast) shares his core insights from the Middle Power, Major Stakes - Canada in a New Global Order Conference in Toronto. He explained his key takeaways and translates highly complex structural and geopolitical shifts into actionable strategies for B2Bmarketers. Christian also elaborated on the importance of fixing fragmentation within organizations, leveraging ecosystem alliances, and building strong alignment with interdepartmental stakeholders. He also unpacks the “Middle Power Playbook” to see how these massive economic insights can be leveraged to transform B2B marketing from a mere cost center to a true engine of predictable growth. By reducing risk with data, acting as a strategic collaborator, and amplifying an organisation's unique advantages, Canadian B2B marketers can set their brands up for success in any economic climate.This episode was sponsored by the EconomicClub of Canada. 

Are you burning your marketing budget on a strategy that doesn't actually match your business model? In this video, we break down the critical operational differences between Demand Generation vs. Demand Fulfillment—and how misidentifying your business model completely breaks your content strategy. Whether you're an established founder or managing a middle-market private equity platform, understanding this framework dictates your customer acquisition costs (CAC) and overall scalability.Let's discuss your content infrastructure. Let's connect:instagram.com/frhart2

Are you staying ahead of trends or falling behind? In this episode of Medical Spa Insider, Alex Thiersch sits down with Rob Pickell, CEO of Growth99, to analyze the shifting landscape of the aesthetic and wellness industry. The conversation examines the growing divergence between thriving, scalable practices and those struggling to navigate an increasingly competitive market. Pickell, utilizing his background in technology and SaaS, outlines why traditional healthcare business models are insufficient for modern med spas and details the critical necessity for precise market segmentation, operational efficiency, and the strategic integration of AI to drive sustainable, long-term growth. Discussion points include 03:13: Shifting from traditional insurance-based healthcare to the recurring revenue model  08:50: The evolution of integrated aesthetic marketing services  13:25: A widening gap between high-performing practices and those failing to adapt  23:28: Establishing marketing spend benchmarks 30:03: Market segmentation and differentiation; defining a specific target demographic  41:21: Evaluating the rapid adoption of AI and its practical applications

Author, naturopath and business woman, Catie Gett built The Staple Store  from a tiny whole food shop into a deeply loved Melbourne community hub and online education platform. In this episode, she shares what it took to close the doors, rebuild her work, write a meaningful and impact-driven cookbook (available here) and create a mission around making healthy food more accessible for a now global community. You'll learn: Why closing a successful business can sometimes be the right move How Catie rebuilt her brand through community, recipes and storytelling Why simple, affordable food can be a powerful form of health and care Need help with your own business strategy, impact, visibility or personal brand ? Get in touch: hello@mydailybusiness.com  Connect with The Staple Store / Catie Gett The Staple Store Cookbook Vol 1 Instagram: @thestaplestore  Instagram: @categett Instagram: Substack: @catiegett Website: thestaplestore.com.au Connect with My Daily Business: Instagram: @mydailybusiness_ TikTok: @mydailybusiness Email: hello@mydailybusiness.com Website: mydailybusiness.com Resources mentioned: AI Monthly Chat Group for Small Business Owners My Daily Business courses - mydailybusiness.com/courses Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

You're showing up.You're creating content.You're sharing your expertise.You're doing all the things the experts tell you to do…So why isn't it turning into clients?In this episode of Beyond Common Business Secrets, Tracey Watts Cirino reveals the hidden reason so many brilliant entrepreneurs, coaches, consultants, authors, and experts struggle to turn their content into sales.The problem may not be your consistency.It may not be your offer.It may not even be your content.The real issue might be that your audience doesn't clearly understand themselves inside your message.People don't buy simply because they understand your expertise.They buy when they think:“That's me.”“That's my problem.”“That's exactly what I need.”In this episode, you'll learn:✨ Why creating more content won't fix unclear messaging ✨ The “jar of expertise” trap smart entrepreneurs fall into ✨ Why industry language can accidentally create distance ✨ How to translate your brilliance into words your audience understands ✨ The shift that makes content, sales, referrals, and conversations easierYour expertise is valuable.Your message is the bridge.

Wondering why your amazing episodes aren't translating into more downloads and engagement? In this episode, you'll learn what five of the most common podcast promotion mistakes are, why they're slowing your podcasting growth, and how to fix them. Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Kathy Floam-Greenspan, founder of Palm Marketing, shares insights from her recent survey on B2B marketing challenges, the impact of AI, and strategies for maintaining focus in a rapidly changing environment.TakeawaysExpectations are outpacing staffing and budgets in B2B marketing.Only 29% of marketers are confident in proving ROI with current tools.AI impacts strategy but is not a magic solution; human touch remains essential.Maintaining focus and a quarterly plan is key to marketing success.The full "Marketing Under Pressure" report is available for download athttps://pomagency.com/marketing-under-pressure-b2b-leaders/Learn more at https://pomagency.comChapters00:00 Introduction to Cathy Floan-Greenspan and Palm Marketing02:45 The Evolution of B2B Marketing and Survey Insights05:30 Challenges in B2B Marketing: Resource Gaps and ROI08:03 The Role of AI in Marketing Strategies10:57 The Importance of Focus in Marketing13:45 Navigating Change in B2B Leadership16:29 The Wake-Up Call for C-Suite Executives19:06 Final Thoughts and Resources for Marketers

Episode 222: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners are either avoiding AI altogether or using it in ways that make their content sound generic and robotic — costing them the authentic voice that builds trust and converts clients.In this episode, Molly Mahoney teaches us how to implement AI in a way that attracts high value clients while amplifying your unique personality rather than replacing it. Learn how to train AI on your brand voice, build proprietary content frameworks that scale your expertise, and generate a full week of on-brand content with just a few clicks - all while keeping the human connection that actually drives sales.About Molly Mahoney: Molly is a digital marketing strategist, keynote speaker, and founder of The Prepared Performer, where she helps coaches, creators, and agency owners create content that converts - without sacrificing their personality. Her viral videos have earned over 39 million views, and her work has been featured in Forbes and Inc. In 2021, she launched the world's first AI-focused content membership, giving entrepreneurs the tools to grow their impact long before AI became a mainstream topic.A former stage performer turned business strategist, Molly is the author of five books including Ai-ify™ Your Business and host of the Elevate Your Awesome Podcast. She believes your "weird" is your superpower — and that the more fun you have, the more money you make.Try the Ideal Client Avatar AI tool here: https://molly.live/dtpodConnect with Molly:https://mollymahoney.com/ https://www.facebook.com/mollymmahoney https://www.instagram.com/mollymahoneyofficialWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

It's time to attract your ideal clients and convert more in 2025. In this episode, I'm sharing the marketing plan that is going to get you there with more intention and less work. Listen in as I walk you through the three strategies I use to attract and convert paying clients.In This Episode You'll:Hear my own marketing plan.Explore content, visibility, and conversion for your business.Know what to avoid in your marketing plan.Find it quickly:02:37 - The Three-Part Marketing Plan02:53 - Content Plan: Building a Strong Foundation08:38 - Visibility Plan: Expanding Your Reach11:45 - Conversion Plan: Turning Leads into Clients15:52 - Common Marketing Mistakes to Avoid18:51 - Leveraging Tools and AI for Efficient MarketingMentioned in this Episode:ShowitEpisode 21: Get More Visibility On Your Content With This 1 ShiftEpisode75: Affiliate Marketing for Content CreatorsPitchPower Email TemplatesHoneyBookRiversideMetricoolGoogle Search ConsoleChatGPTMore ways to connect:JOY MICHELLE INSTAGRAMWORK WITH JOY AS YOUR COACHJOY MICHELLE CO. WEBSITERead the full show notes from today's episode HERE.If you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!Join Now >>CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Nintendo news, Steam Machine launch, PlayStation State of Play highlights, MTG Marvel set records, and a retro review of Magic: The Gathering Battlemage on the Game Deflators Podcast. Chapters: 00:00 Intro 03:11 Pickups and current plays 06:09 John's PlayStation 5 Troubles and Game Resolutions 09:11 Ryan's Inflation Deflation Challenge and Game Recommendations 12:11 Mina the Hollower: A Game of the Year Contender 18:20 Innovative Mechanics in Mina the Hollower 24:05 Nintendo's Patent Loss and Switch 2 Developments 30:18 Valve's Steam Machine Release and Pricing Speculations 35:50 Pricing and Marketing Strategies for New Consoles 36:45 PlayStation State of Play Highlights 49:47 Wolverine Game Mechanics and Expectations 51:18 Upcoming Game Events and Releases 52:24 Magic: The Gathering's New Marvel Set Discussion 01:00:32 Review of Magic: The Gathering Battle Mage 01:11:06 Outro John and Ryan return with a full slate of gaming and TCG news. They start with Nintendo's recently denied touchscreen‑related patent, discussing what the decision means as the company continues navigating its separate legal battle with Pocketpair over Palworld. The conversation then moves to Nintendo's confirmation that the upcoming Switch 2 will feature a replaceable battery in the EU, adding another notable detail to the next‑gen hardware rollout. The guys also cover Valve's announcement that the new Steam Machine is officially set to ship this summer, marking the company's latest move in the hardware space. From there, they break down all of the major reveals and trailers from the June 2026 PlayStation State of Play, highlighting the biggest announcements from the showcase. Magic: The Gathering makes headlines as the new Marvel crossover set breaks records, prompting discussion about the momentum behind the release. To wrap up the episode, John and Ryan revisit the PS1 era with a look at Magic: The Gathering – Battlemage for this week's Inflation Deflation Game, giving the retro title a fresh evaluation.   Find us on TheGameDeflators.com   Twitter - www.twitter.com/GameDeflators Facebook - www.facebook.com/TheGameDeflators Instagram - www.instagram.com/thegamedeflators   The views and opinions expressed on this channel are solely those of the author. The content within these recordings are property of their respective Designers, Writers, Creators, Owners, Organizations, Companies and Producers. Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted. Permission for intro and outro music provided by Matthew Huffaker http://www.youtube.com/user/teknoaxe 2_25_18

AI is changing how people discover, evaluate, trust, buy, create, hire, and compete. The bigger question is whether your business model is built to survive a future where attention is fragmented, trust is harder to earn, execution is easier to automate, and buyers have more options than ever. Learn how to activate the M.A.S.S. Effect Business Model, a strategic ecosystem built around: • Media to create attention, trust, authority, and discoverability • Assets to create scalability, leverage, and income beyond your direct time • Strategy to create clarity, alignment, interpretation, and better decisions • Systems to reduce friction, support consistency, and keep the business moving Many businesses are addicted to acquisition because they never built retention. In an AI accelerated world, that becomes dangerous because information is easier to access, skills are being compressed, and execution is becoming automated. The real value now shifts toward trust, experience, clarity, influence, systems, and community. The future belongs to adaptive businesses that can evolve with the market, keep customers connected, turn trust into retention, and scale without breaking the founder, team, or customer experience. If your business grew tomorrow, could it actually hold the growth, or would the model collapse under the weight of what you asked for? Beyond The Episode Gems: Buy Troy's Book, Strategize Up: The Blueprint To Scale Your Business StrategizeUpBook.com Discover All Podcasts On The HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business Grow Your Business Faster Using HubSpot's CRM Platform Support The Podcast & Connect With Troy:  Rate & Review iDigress: iDigress.fm/Reviews Follow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTok Subscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass Episodes Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com

In this episode, Alex Quin and Michelle Chia return to the podcast after a brief hiatus to share personal and professional updates, discuss the realities of entrepreneurship, and break down the healthy habits that help them sustain long workdays without burning out. From sleep, exercise, nutrition, and stress management to setting boundaries, journaling, and personal growth, they offer practical insights for entrepreneurs looking to build successful businesses while protecting their health and well-being.Episode Outline:[00:00] Welcome Back and Life Updates[02:15] Agency Growth, New Clients, and New Books[04:20] Why We Chose Healthy Habits for Entrepreneurs[08:05] Sleep, Recovery, and Long-Term Performance[10:12] Taking Breaks, Walking, and Staying Active[12:25] Time Blocking and Productivity Systems[14:15] Setting Boundaries With Clients[16:05] Learning to Say No[17:35] WHOOP, Oura Ring, and Health Tracking[19:05] Michelle's Cortisol and Stress Story[21:40] Nutrition, Hydration, and Managing Stress[23:10] The Tarzan "Swinging Vines" Concept[25:05] Becoming Your 2.0 Self[26:40] Journaling, Books, and Personal Growth[27:50] Habits We're Trying to Change[28:40] Final Thoughts and Closing RemarksWisdom Nuggets:Sleep Is a Competitive Advantage: Entrepreneurs often treat sleep like a luxury instead of a necessity. Alex and Michelle remind us that better decisions, sharper focus, and sustainable growth all start with proper recovery. The goal isn't to work more hours—it's to make your hours more effective.Protect Your Energy: Being available 24/7 may feel like great customer service, but constant accessibility creates burnout. Setting healthy boundaries with clients, coworkers, and even family members allows you to show up at your best when it matters most.Track Your Health Like Your Business: Most entrepreneurs obsess over revenue, sales, and analytics while ignoring their own health metrics. Monitoring stress levels, sleep quality, blood work, and recovery can help identify issues early and improve long-term performance.Let Go to Level Up: Growth often requires releasing habits, relationships, or routines that no longer serve your future. Like Tarzan swinging from one vine to the next, you have to let go of the old before you can fully grab onto new opportunities.Become Your Next Version: Success isn't about staying the same person and hoping for different results. The habits, mindset, and behaviors that got you here may not be enough to get you where you want to go next. Continuous self-improvement is a requirement, not an option.Power Quotes"Your heart rhythm is a very important thing that people don't even pay attention to." - Alex Quin"It's okay to say no and it's okay to put yourself first." - Michelle ChiaConnect with Michelle:Instagram: (https://www.instagram.com/michellechia)Linkedin: (https://www.linkedin.com/in/michelle-chia1/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Books Mentioned:Atomic Habits — James ClearThe Road Less Stupid — Keith J. CunninghamThe Surrender Experiment — Michael A. SingerNever Split the Difference — Chris VossHow to Market Your Restaurant Online — Alex QuinThe Digital Marketing Dictionary — Alex QuinPolo's Day at the Park — Alex Quin & Michelle's children's bookOur CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

FAQ Friday answering the podcasting question of "How Do I Turn My Blog Content Into a Podcast?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Send us Fan MailYou're doing everything right on Pinterest but still not seeing clients. You pin every day, you follow the rules, but your discovery calls aren't happening. Sound familiar? Today I'm breaking down the three biggest Pinterest mistakes that keep service providers stuck and spinning their wheels.In this episode, we cover:• Why treating Pinterest like social media is killing your reach• The keyword strategy mistake that wastes months of your time• How to create pins that actually convert browsers into buyers• Real client success story: 50 to 2,000 monthly website visitors• Why DIY Pinterest often fails vs. when to consider Pinterest management• The search vs. social distinction that changes everything• Specific pin design elements that drive clicks, not just savesReady to stop pinning into the void? Resources mentioned:

Marketing leaders are being asked to drive more growth with less budget, fewer resources, tighter timelines, and more pressure from every direction while AI is being treated like the shortcut to replace entire marketing teams. But AI will not fix bad strategy, weak alignment, poor customer understanding, or broken marketing fundamentals. In part two of this master class conversation with Matt Hummel, CMO of Pipeline360, the focus moves into what it really takes to become the kind of CMO AI cannot replace. Not by chasing every new tool, adding more MarTech, or hiding behind automation, but by understanding the business as a whole, building trust across departments, speaking the language of revenue, and creating alignment between marketing, sales, product, leadership, and the customer. To lead marketing in a volatile market where expectations keep rising and the old playbook is no longer enough, you need to know how to: • Make sales an ally instead of your bitter rival • Build shared pipeline ownership across marketing and sales  • Communicate risk without becoming defensive • Connect marketing decisions to the larger goals of the business • Set clearer expectations with your team and leadership • Understand resource constraints without using them as excuses • Stay close to customers while leading strategy • Create momentum without pretending there is an easy button The best marketing leaders are not just managing campaigns, tools, reports, and dashboards. They are translating complexity into strategy the business can trust. The reminder is clear: AI will not fix bad strategy. More MarTech will not fix bad marketing. The CMO AI cannot replace is the one who understands the business, earns trust, aligns with sales, leads the team, knows the customer, and gets back to real marketing when everyone else is hiding behind tools. (P.S. If you haven't, listen to Ep. 149 for part one of this masterclass episode) Beyond The Episode Gems: Connect With Matt Hummel on LinkedIn Listen To Troy On Matt's Podcast, Pipeline Brew: The Evolving Role of CMOs & Community Building Visit Pipeline360 website to learn more about how they solve B2B marketers' biggest headaches Buy Troy's Book, Strategize Up: The Blueprint To Scale Your Business StrategizeUpBook.com Discover All Podcasts On The HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business Grow Your Business Faster Using HubSpot's CRM Platform Support The Podcast & Connect With Troy:  Rate & Review iDigress: iDigress.fm/Reviews Follow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTok Subscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass Episodes Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com  

What happens when efficiency meets effectiveness? Melody Shari built Seventh Avenue Beauty for women on the go—creating skincare and beauty products that deliver results with minimal time. In this episode, learn how Melody leveraged authentic marketing, community connection, and product clarity to expand across skincare, body, haircare, kids, cosmetics, and apparel—without losing balance or purpose. MELODY SHARI RODGERS   Dr. Melody Shari Rodgers is a multi-millionaire entrepreneur and philanthropist who has continued to establish a large national fan base in the millions due to her style, resilience, vibrant personality, and her prowess in business, fashion, beauty and real estate. As a star on the popular show Love & Marriage: Huntsville, the mother of four has taken people through her journey and challenges, showing how she has overcome life's obstacles to emerge bigger and better. A woman who is always inspired to action, Melody is currently teaching master classes in real estate and business, making her mark in fashion through her electric women's collection with celebrity stylist J. Bolin, trending in the beauty industry with her skin care line Seventh Avenue Beauty. In March, Melody was honored at the inaugural Goli Gala hosted by Goli Nutrition and TikTok for "Best Celebrity Shoppable Live." Additionally, she recently became the first Reality TV star to have ownership in a Network, with the launch of Nubian TV, and she won the Silver Award for Best Reality Series at the 46th Annual Telly Awards for the show Charnita's World.  Melody prides herself on effectively leveraging the power of relationships, and coupling that with her fierce drive, work ethic, and desire to make an impact in the lives of others. She serves as the chair of the Huntsville/Madison County Chamber of Commerce in her hometown, and is an advisor to the College of Business and Public Affairs at her alma mater, Alabama A&M University. As a proud member of Alpha Kappa Alpha Sorority, Inc., Melody fully embraces the call to excellence, and exemplifies what it means to truly be a servant leader.   Website: https://seventhavenuebeauty.net/ Instagram:https://seventhavenuebeauty.net/ TikTok:https://www.tiktok.com/@melodyshari11 TikTok:https://www.tiktok.com/@seventhavenuebeauty

Marketing leadership has become one of the most volatile seats in business. CMOs and marketing leaders are often expected to create immediate pipeline, prove instant ROI, fix deeper business issues they did not create, defend brand investment, align sales, understand customers, translate strategy across the organization, and still become one of the first functions questioned, blamed, or cut when growth slows. In part one of this master class conversation, Matt Hummel, CMO of Pipeline360, brings a clear reminder back to the table: great marketing starts with trusting the buyer, knowing the customer, and simplifying how you market. In a market obsessed with performance data, attribution, automation, dark social, buyer signals, and immediate results, more complexity does not automatically create better customer understanding. For aspiring CMOs, current CMOs, marketing leaders, founders, and business owners, this conversation is a valuable look at how to lead marketing without getting trapped in the pressure cooker. It challenges you to rethink what it really means to put the customer at the center, not as a tagline, not as another automation workflow, and not as another dashboard filled with signals, but as a deeper responsibility to understand the person, pressure, timing, risk, and decision behind the purchase. The conversation moves through buyer trust, brand versus demand, customer empathy, attribution, sales alignment, CMO pressure, market timing, and the difference between chasing pipeline and building LTV. It is also a reminder to get out of your lane, understand product, spend time with sales, listen to customers, and learn how the whole business works. Because the best CMOs are not just campaign operators. They are translators, mediators, trust builders, and business leaders who know how to connect marketing to revenue, customer experience, and long term growth. Beyond The Episode Gems: Connect With Matt Hummel on LinkedIn Listen To Troy On Matt's Podcast, Pipeline Brew: The Evolving Role of CMOs & Community Building Visit Pipeline360 website to learn more about how they solve B2B marketers' biggest headaches Buy Troy's Book, Strategize Up: The Blueprint To Scale Your Business StrategizeUpBook.com Discover All Podcasts On The HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business Grow Your Business Faster Using HubSpot's CRM Platform Support The Podcast & Connect With Troy:  Rate & Review iDigress: iDigress.fm/Reviews Follow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTok Subscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass Episodes Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com