Podcasts about marketing strategies

FAQ Friday answering the podcasting question of "Why Don't I See an Apple Podcasts Review?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Hey Winner, You're showing up, putting in the work… but still not getting noticed by the right people. You don't have to keep pushing harder In this episode, I'm joined by Carol J. Dunlop, the Online WOW! Strategist and 10X best-selling author, who shares her powerful 3-part UN-Marketing Strategy that helps entrepreneurs stand out, get hired, and grow with confidence—without exhausting themselves. If you're ready to position yourself as the go-to expert in your niche, attract aligned clients, and ditch the hustle, this conversation is a must. Rooting for you ~ Gabe   New to the podcast? Start here: https://redhotmindset.com/podcast-start/   LISTEN TO HEAR: The 3-step UN-Marketing Strategy to get seen, heard, and hired How to build authority and trust without over-posting or chasing algorithms Why traditional marketing might be blocking your breakthrough A simple, sustainable path to get noticed by the right people How to market in a way that aligns with your calling and energy   LINKS MENTIONED IN EPISODE: Carol's website: https://csicorporation.com/   CONNECT WITH ME: ➡️ Website: https://redhotmindset.com/ ➡️ Join the Red Hot Accountability Club: https://redhotmindset.com/rha/ ➡️ Free mini course: Craft Your Marketing Strategy Without Social Media: https://redhotmindset.com/marketing/ ➡️ Free workshop: 3 Secrets to Making Progress on Your Goals without Burnout—Even When Life Feels Chaotic: https://redhotmindset.com/goals/

Send us a textIn this episode, Kendra Corman shares a powerful classroom story that turned into a real-world lesson on integrated marketing communications. What started as a nonprofit fundraising case study became a master class—taught by her students—on how marketing channels work best when they work together.Kendra walks through how three student teams tackled a struggling nonprofit gala and what their insights reveal about building a smarter, more intentional marketing mix.The Classroom Experiment That Changed the ConversationStudents were asked to defend one of three fundraising strategies for a nonprofit facing rising costs and declining attendance:Keep the traditional annual galaPivot to digital-first campaignsReplace the gala with smaller community eventsEach team had to consider donor segments, demographics, and capacity—and challenge one another's assumptions. The surprising outcome wasn't which strategy “won,” but what the students realized next. The Big Insight: It's Not Either/OrThe breakthrough moment came when a student asked: Why do we have to pick just one? That question reframed the entire exercise.The final recommendation combined:A smaller, more focused gala for older donors and sponsorsCommunity events to engage younger and niche audiencesDigital marketing to expand reach and accessibilityInstead of abandoning what worked, they built around it. What Integrated Marketing Actually Looks LikeKendra connects the classroom lesson to real client work, sharing how successful nonprofits:Keep core efforts that still serve a specific audienceAdd complementary channels based on donor segmentsGrow intentionally without overwhelming their teamsThe key isn't doing everything—it's choosing the right mix and scaling with purpose. A Simple Framework to Evaluate Your MarketingKendra offers three questions to help evaluate whether your current marketing mix makes sense:Is it working—or just comfortable? Signs of “comfortable but not working” include declining results, increasing effort, and doing things out of habit.If it's working, do you have capacity to grow? If you do, consider one small addition that reaches an audience you're currently missing.Is it working, but exhausting you? If you're drowning to maintain it, something needs to change—working smarter matters.This framework helps you decide whether to refine, add, or replace parts of your strategy without burning everything down. Key TakeawaysDon't abandon what works just because something new appearsDon't rely on one channel if it leaves you vulnerableBe intentional about your marketing mix—not reactiveCapacity is a constraint, not a strategyKendra closes by inviting listeners to reflect on their own “why pick one?” moment and consider how their marketing channels could work better together.If you've ever felt stuck choosing between what's familiar and what's new, this episode offers a smarter Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

Weight Watchers became one of the most trusted brands in weight-loss by emphasizing the importance of human connection. Now, medications like GLP-1's have completely changed the weight loss landscape, and Weight Watchers has adapted their platform and product offerings to meet the moment. Tara Comonte became the President and CEO of Weight Watchers in February of 2025 after serving as a director since June of 2023. Tara has over two decades of executive leadership experience across corporate and digital strategy, technology, operations, and finance. That includes serving as CEO of Tomorrow Life Sciences, CFO of Shake Shack, Chief Financial and Business Affairs Officer at Getty Images, and CFO of McCann World Group, the world's largest marketing communications business. Today, Tara takes us through a whirlwind year for Weight Watchers, and discusses her plans for reinvigorating the brand through innovation, while maintaining their emphasis on personal connections.Highlights:History of Weight Watchers (2:15)Brand Positioning (6:50)Pharmaceutical Company Collaborations (10:03)Rebranding Weight Watchers (11:38)Product Innovations (13:25)Brand Partnerships (15:39)Marketing Strategy (17:50)Weight Watchers' B2B Strategy (20:48)Using AI and Maintaining Human Connection (22:34)Outlook for 2026 (24:35)Links:Tara Comonte LinkedInWeight Watchers LinkedInWeight Watchers WebsiteICR LinkedInICR TwitterICR WebsiteFeedback:If you have questions about the show, or have a topic in mind you'd like discussed in future episodes, email our producer, joe@lowerstreet.co.

Discover how to leverage the efficiency of generative AI without creating "AI slop" that alienates your audience.In this episode of Content Amplified, Ben Ard sits down with Andy Brooks to discuss the delicate balance between utilizing new technology and maintaining the human connection. While AI offers incredible speed, it often acts as an "affirmation loop" that validates mediocre ideas rather than challenging them. Andy explains why marketers must treat AI as a partner rather than a replacement to ensure their brand narrative remains genuine.Topics discussed in this episode:Why AI should be viewed as a "not terribly bright" but fast marketing coordinator.How to overcome the learning curve of effective prompting vs. just getting an output.Why Gen Z audiences are reacting negatively to AI-generated imagery.The importance of keeping "real" elements (stories, products, and people) untouched by AI.Whether "No AI Used" will become a permanent badge of honor for brands.About the Guest:Andy Brooks is the Director of Marketing and Communications. With a diverse background in radio, television, and software development, Andy has devoted his recent career to mastering the ins and outs of marketing technology. He is the author of two books and teaches courses on creating with Generative AI on Coursera, focusing on helping people increase efficiency without losing authenticity.Connect with Andy on LinkedIn: https://www.linkedin.com/in/aceebro/View Andy's course: https://www.coursera.org/instructor/andrew-brooksText us what you think about this episode!

How Ouai became a $300M brand by turning customer comments into marketing gold.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What if marketing worked like architecture, not guesswork? Do you know what's actually driving your marketing results?In this episode of The Business Ownership Podcast I interviewed Emiliano Giovannoni. Emiliano Giovannoni is a global-minded marketing executive and consultant based in Brisbane, Australia with twenty years of marketing management experience working for international organizations ranging from ASX and NASDAQ listed multinationals – to VC-funded digital start-ups in the United Kingdom, Europe, and Singapore, including leading the Social Media Marketing function for the APAC region at Microsoft.He is the creator of the FAPI Marketing Framework™, a marketing organizational management method featured in the University of Queensland MBA program. The framework is designed to help businesses better rationalize and control their marketing functions.He is the author of multiple marketing planning and management publications, including ‘Digital Marketing Planning,' ranked one of the top 100 digital marketing books in 2020, and ‘Modern Marketing Architecture.'As a UQ Strategic Marketing MBA Alumni, Certified Agile-Scrum Master, and an Associate Fellow of the Australian Marketing Institute (AFAMI CPM), Emiliano is committed to continuous professional development and learning.His commitment to the development of the marketing profession includes Judging panelist for the yearly AMI Australian Marketing Institute Marketing Awards and participating as an industry mentor at UQ University BEL Career Mentoring Program.Are you guessing with your marketing—or planning for results?Check this out and rethink your approach.Show Links:Chasefive Website: https://www.chasefive.com/Emiliano Giovannoni on LinkedIn: https://www.linkedin.com/in/emilianogiovannoniBook a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

In this episode of the Successful Stylist Academy podcast, Ambrosia Carey breaks down how client booking expectations are evolving in 2026. Learn how automation, transparency, personalization, and seamless systems can improve client trust, reduce no-shows, and create a modern booking experience that supports long-term salon growth. Get 50% off GlossGenius Gold or Platinum for 2 months with code SUCCESSFUL We are choosing 5 Reviewers for a Marketing Strategy call with Ambrosia. Leave your Review HERE. Key Take-aways: 1. Client expectations around booking have shifted dramatically, and stylists who haven't adapted are quietly losing bookings. 2. Today's clients expect access. A 24/7 online booking system isn't a luxury anymore, it's the baseline. If clients can't book when it's convenient for them, they'll move on quickly.  3. Automation plays a critical role in reducing no-shows and cancellations. Automated reminders and confirmations help protect your time while supporting clients with clear communication.  4. Every extra step in the booking process creates friction. Complicated forms, unclear instructions, or delayed responses can quietly erode trust, loyalty, and revenue.  5. Personalized follow-ups matter more than ever. Clients want to feel remembered and valued, and thoughtful touchpoints after booking can dramatically improve retention.  6. Transparency in pricing builds confidence. When clients clearly understand what they're booking and what it costs, it reduces hesitation and strengthens trust before they ever sit in your chair.  7. Clients are researching stylists before they book. Your website, booking flow, and online presence are part of the client experience long before the appointment happens.  8. Technology should support the human experience, not replace it. The most successful systems enhance connection, clarity, and ease rather than creating distance.  9. Offering clients options in how they communicate: whether through text, email, or booking platforms, creates a more inclusive and satisfying experience.  10. A seamless booking process doesn't just make life easier, it builds loyalty. When clients feel respected, informed, and supported, they're more likely to return and refer.  11. Understanding and adapting to modern client expectations is one of the most important skills for stylists who want to thrive in the evolving salon industry.  Get 15% off our favorite skincare line, Pharmagel with code SSA15: https://pharmagel.net/?ref=SSA15

Do you ever feel awkward trying to sell your coaching or digital offers through podcasting? You're not alone. Many solopreneurs struggle with how to guide listeners toward paid offers without sounding pushy or salesy. In this episode, you'll learn 3 subtle selling strategies that feel natural, build trust with your audience, and turn listeners into paying clients. No sleazy tactics or awkward pitches...just simple podcasting shifts that help you serve generously while confidently guiding your audience to the next step.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Episode 203: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners focus solely on paid ads and social media, missing a critical marketing pillar that could dramatically accelerate their growth.Without earned media, they're stuck building trust one slow touchpoint at a time while competitors fast-track credibility through strategic publicity.In this episode, Christina Lenkowski teaches us how to leverage podcast guesting to position yourself as an instant authority, tap into warm audiences who already trust you, and create a repeatable visibility system that doesn't depend on ads or endless content creation—plus her proven strategies for getting booked consistently and maximizing every appearance.About Christina Lenkowski: Christina is a forward-thinking podcast publicist and educator for business owners, speakers and authors looking to expand their credibility and go from “best-kept secret” to “go-to expert” in their industries through being a guest on other people's podcasts. In 2019, after 13 years working in the PR realm, Christina discovered what being a guest on podcasts did for her online-based business -- since then she's dedicated her work to helping other business owners, particularly women, see the same kind of results. She's been a guest on almost 100 podcasts, including Her Empire Builder, Brand Gravity and The Heather Sager Show, and helped her private clients get booked on over 900 top-rated shows, including Hello Seven with Rachel Rodgers, Superwomen Wellness, Cubicle to CEO, The Copywriter Club and Get Paid with Claire Pelletreau, among others. Take Christina's Podcast Publicity Quiz here: http://www.publicitypodcast.com/Connect with Christina:Website: https://www.publicityxchristina.com/ Instagram: https://www.instagram.com/publicityxchristina/ Facebook: https://www.facebook.com/publicityxchristinaWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In today's show, Caleb and Chris delve into some of the top marketing tactics and frameworks we utilize at SouthState's Correspondent Division. They also explore how community banks can adopt these strategies to effectively capture the attention of their most promising prospects.   The views, information, or opinions expressed during this show are solely those of the participants involved and do not necessarily represent those of SouthState Bank and its employees. SouthState Bank, N.A. - Member FDIC

Send us a textIn this final episode of the January video marketing series on the Christian Business Advantage Podcast, Alyssa Avant walks you through how to develop a simple, effective video marketing strategy for your business. You'll learn how to clarify your goals, understand your audience, choose the right platforms, plan and schedule your content, and evaluate what's working. If you're ready to move from “just posting videos” to using video with purpose and strategy, this episode will help you create a plan you can actually sustain.

Valentine's Day is not just a cheesy romantic holiday-it's a global cultural moment and a powerful marketing opportunity. In this episode, we decode the history of Valentine's Day, from its ancient origins to its modern commercialization. We explore unique Valentine's Day traditions around the world and break down practical Valentine's Day marketing strategies for brands, businesses, and entrepreneurs.Whether you're a marketer, small business owner, or content creator, this episode shares insights on how to use Valentine's Day in your marketing without clichés-focusing on connection, storytelling, and authenticity.Lets connect on InstagramShop Binxties here

Execution For Your Pest Control Marketing Strategy (Season 5, Episode 3)In this episode, Casey breaks down how to turn your pest control marketing into a real execution plan—without constantly changing direction. We start with the foundation: committing to a growth strategy with clear goals for customers, revenue, and service mix, backed by a real budget you can sustain.Then we tie everything together into two essential pathways:(1) Organic growth and local authority—your website, SEO (traditional + technical), topic clusters, EEAT-driven content, social media for TOMA, reviews, citations, and showing up in today's expanded search landscape that now includes AI Overviews, ChatGPT-style results, and voice search.(2) Paid lead capture—Google Ads, Google LSA, and other profitable ad channels that generate immediate demand while organic compounds long-term.We wrap with the execution systems that protect your investment: a simple sales process that drives a 40–60% conversion rate, and a CRM-powered follow-up culture using SMS and email automations to track, nurture, and convert every lead.If you want a complete marketing strategy that actually gets implemented—and produces measurable growth—this episode is your roadmap.

Tonight, I answer your toughest questions about growing your pressure washing and Christmas light business! Tonight we are diving deep into the three pillars that make or break your season: Sales, Marketing, and Pricing.Whether you are trying to fill your schedule for spring or planning your next big growth phase, bring your questions and let's talk strategy.In this stream, we'll cover:Marketing Strategies for 2026: What's working right now to get leads.Pricing for Profit: Stop guessing and start charging what you're worth.Closing the Sale: Simple scripts and tactics to win more bids.

Have you ever thought about running paid ads for lead generation? I know running ads has a bad rep in the online space amongst the organic reach girlies, but when you are a business owner who wants to throw gasoline on what's already working in your business, paid ads are a great option. They are a low lift way to reach more of your ideal clients and make more sales.If you are someone who has been thinking about getting started with paid ads or wants to give them another try after not seeing much success, today's interview is for you. I chat with Fo Alexander all about how paid ads for lead generation work best and set you up for sustainable marketing. Fo shares so many great insights on getting started with paid ads, and she is an open book, sharing all the tea on paid ads. Make sure to grab your notebook and pen because you are going to want to take notes.In this episode, you will learn:What you need to know before running paid ads for lead generationWhy an ad campaign that doesn't convert isn't a failureHow much money you actually need to spend on an ad campaignThe difference between boosting a post and running an ad campaignConnect with Fo Alexander:Instagram: @themonetizedmom and @thefoalexanderThe Monetized Mom PodcastYouTubeJoin the Monetized Mom email communityResources Mentioned in Today's Episode:The Monetized Mom bookAds Course (This is an affiliate link, meaning I may earn a small commission on your purchase at no additional cost to you) Ways I Can Serve You:Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast Launch

Keywords entrepreneurship, venture capital, startups, accelerators, incubators, business planning, financial management, market research, investment strategies, startup applications, entrepreneurship, startups, B2B, B2B2C, EdTech, accelerator, business models, innovation, investment, technology Summary In this episode, Andrew Ackerman shares his extensive journey through the entrepreneurial landscape, from his early days in consulting to his ventures in startups and venture capital. He discusses the importance of understanding market pain points, the role of accelerators and incubators, and the challenges of navigating startup applications. Andrew emphasizes the need for financial planning and the balance between scrappiness and sustainability in entrepreneurship, providing valuable insights for aspiring entrepreneurs and investors alike. In this conversation, Andrew Ackerman discusses the nuances of entrepreneurship, particularly the balance between being scrappy and knowing when to invest in growth. He shares insights on B2B and B2B2C business models, the transition to later-stage startups, and the development of an EdTech program. Andrew highlights innovative approaches in startup acceleration, shares success stories from his accelerator, and discusses emerging trends in rental property services. He emphasizes the importance of execution over ideas and provides valuable advice on crafting compelling business narratives. Takeaways Andrew Ackerman started his career in consulting before moving to startups. He worked in a family office managing investments for a wealthy individual. Andrew transitioned to venture capital after his second startup experience. He emphasizes the importance of accelerators and incubators in the startup ecosystem. Navigating startup applications requires a rigorous screening process. Identifying red flags in startups is crucial for investors. Understanding market pain points is essential for successful ventures. Financial planning is vital for startup sustainability. Entrepreneurs should test their ideas before fully committing. Scrappiness in startups must be balanced with sustainable practices. A good entrepreneur knows when to spend to free up time. B2B2C models are prevalent in various industries. Transitioning to later-stage startups can be beneficial. Building programs tailored to specific industries can enhance success. Innovative approaches in startup acceleration can lead to better outcomes. Success stories often involve leveraging existing networks for diligence. Technology can streamline services in rental properties. Vision slides can enhance investor interest by showcasing market potential. Writing a business fable can make complex concepts more relatable. Execution is more critical than the initial idea in startups. Titles Navigating the Startup Landscape with Andrew Ackerman From Consulting to Venture Capital: Andrew's Journey   Sound bites "I like scrappy entrepreneurs." "It's good soup to nuts." "You can get in touch with me."   Chapters 00:00 Introduction to the Podcast and Guest 01:37 Andrew Ackerman's Background and Early Career 05:11 Transitioning to Startups and Family Offices 06:08 Experience in Accelerators and Incubators 10:14 The Application Process for Startups 15:02 Evaluating Startup Ideas and Feedback Mechanisms 21:04 Navigating VC Soft No's and Investor Feedback 21:12 Understanding VC Expectations 22:29 Identifying Pain Points in Startups 24:37 Navigating Early-Stage Investments 25:07 The Importance of Founder Commitment 26:47 Marketing Strategies for Growth 28:35 Sustainability in Startup Operations 30:32 The Balance of Scrappiness and Professionalism 32:46 Industry Focus and B2B Dynamics 36:06 Transitioning to Later Stage Startups 39:02 Building Effective Accelerator Programs 45:18 Maximizing Revenue Through Customer Expansion 46:13 Success Stories: Companies That Took Off 48:54 Innovative Solutions in Mining Technology 51:01 Amenify: Revolutionizing Rental Property Services 55:31 Leveraging Technology Across Industries 56:21 Vision Slides: Expanding Market Potential 58:36 The Importance of Team Execution 01:01:00 Writing a Business Fable: Lessons from Entrepreneurship 01:05:11 Who Should Read This Book?

Today I'm sharing some the marketing strategies that are keeping my therapy practice full in 2026. I hope you find it helpful to hear!Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:https://bit.ly/pps_paubox_spotify*Get $250 off your first year with Paubox with coupon code "SKILLS"*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!LINKS:*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

FAQ Friday answering the podcasting question of "Do I Need a Formal Intro and Outro?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

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Eleven successful founders reveal their exact playbooks for 2026. Discover AI commerce strategies, slow content that converts, gamified loyalty tips, and community-first growth tactics. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Send us a textIn this episode of Imperfect Marketing, I sit down with Danielle Hayden, founder of Kickstart Accounting, to talk about healthy business spending—and how investing in the right places can actually improve your profitability (instead of living in “cut back” mode forever). Danielle shares her journey from hairstylist to corporate accounting to building Kickstart Accounting, and breaks down the benchmarks business owners under $500K/year can use to spend smarter and grow sustainably. We discuss:The Truth About “You Have to Spend Money to Make Money”Why entrepreneurs often assume the answer is always “spend less” (and why that's not usually the fix)How money stories from personal life can mess with business decisionsWhat “healthy spending benchmarks” reveal about what's normal—and what's notHealthy Spending Benchmarks That Support GrowthAdvertising + marketing: why you should group everything visibility-related together (including podcasts + marketing tools)Outside services: when hiring experts (bookkeeping, tax, attorney, VA, ops) becomes essentialPayroll + paying yourself: why not paying yourself creates resentment (and can impact relationships at home)Cash Flow + Systems That Keep You in BusinessWhy “bill early, bill often” is a CEO-level moveHow better tools and automations can reduce chaos and stabilize cash flowWhy relying on manual invoicing and checks keeps businesses stuck in survival modeProfit, Growth, and the Reality of SeasonsWhat it means if you're highly profitable but exhausted (and why that's a red flag)Why breaking even can be okay for a season—but not foreverThe long-term goal: building a healthy business with 10–15% profit after expensesBiggest Marketing Lesson Learned“Do it anyway”: how showing up imperfectly builds confidence and momentum over timeWhether you're trying to grow, hire support, or simply stop feeling tense every time you look at your numbers, this episode will help you rethink spending as a strategy—not a punishment. Connect with Danielle Hayden:LinkedIn: linkedin.com/in/danielle-hayden-kickstartaccounting Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

This Interview was conducted on the Noble Insights Podcast with Josh BrammerSummaryIn this episode of the Noble Insights podcast, host Josh Brammer welcomes Clayton Cuteri, the Vice President of Engineering and AI at Amara Social. Clayton shares his journey from growing up in Pittsburgh to pursuing a degree in Computer Science at the University of Central Florida. He discusses his early career at General Atomics, where he worked on military drones, and how this experience led him to seek a more meaningful path in life. Clayton's vision for Amara Social is ambitious: to create a platform that fosters unity and open dialogue, countering the divisive nature of current social media platforms. He emphasizes the importance of internal peace and connection to create a better world, drawing parallels with various religious beliefs about a 'new heaven and new earth.'The conversation delves into the challenges of building a social media platform that prioritizes truth and community over division. Clayton outlines how Amara Social aims to integrate various forms of content into one platform, incentivizing content creators to join by offering better financial rewards. He also touches on the role of AI in content moderation and the potential dangers of AI developing emotions and personalities. The episode concludes with Clayton discussing the importance of education and mindset in achieving personal and societal goals, as well as how listeners can stay updated on his ventures.Clayton's Social Media LinkTree | Instagram | X (Twitter) | YouTube | Rumble Amara Social: Learn More HereTimecodes 00:00 - Introduction to Clayton Cuteri01:01 - Clayton's Background and Early Career03:00 - The Vision Behind Amara Social04:54 - Creating Unity in Social Media11:07 - Leveraging AI for Positive Change15:10 - The Role of Education and Mindset20:04 - Marketing Strategies for Amara Social26:03 - Future Plans and Closing ThoughtsIntro/Outro Music Producer: Don Kin IG: https://www.instagram.com/donkinmusic/Spotify: https://open.spotify.com/artist/44QKqKsd81oJEBKffwdFfPSuper grateful for this guy ^NEWSLETTER - SIGN UP HEREBecome a supporter of this podcast: https://www.spreaker.com/podcast/traveling-to-consciousness-with-clayton-cuteri--6765271/support.Listen to the Podcast AD-FREE HERE for $4.95/monSign Up for my Newsletter HEREALL Indigo Education Podcasts HEREMy Book: The Secret Teachings of Jesus HEREOfficial Traveling to Consciousness Website HERE

You're posting consistently. Writing newsletters that take hours. You've got the degrees, certifications, and experience. But when someone searches for what you do? You're nowhere. If you've ever thought, "I've tried everything and nothing works," this conversation is for you. Sarah sits down with Carrolee Moore, founder of the Podcast Pitching Society, to unpack what it actually means to be visible—especially as a woman entrepreneur in a digital world full of noise. From the Currency of Visibility framework to using AI without losing your voice, Carrolee shares why authentic visibility starts with becoming visible to yourself first. Together, they explore the difference between being an influencer and running a sustainable business, why "I've tried everything" usually means you haven't, and the power of owning your voice even when it makes people uncomfortable.   IN THIS EPISODE, YOU'LL LEARN: The biggest visibility mistake experts make (and why corporate training keeps you invisible) Why becoming visible to yourself comes before marketing to the world How to use AI as your assistant—not your brain Breaking the performance bonds that keep you playing small Why your visibility must make money, not just noise The "to what end" question that should guide every visibility decision How to stop being nice and start being real in your marketing Why the only critics who matter are ahead of you on the path   READY TO BUILD A BUSINESS YOU LOVE? If you're tired of being invisible and ready to build a business that reflects your authentic voice, let's talk. Book a free call with Sarah to discuss your business and explore how working together could help you move forward. This isn't a sales call—it's a genuine conversation about your business and your goals. Book Your Free Call → https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781   CARROLEE'S SPECIAL GIFT FOR LISTENERS: Book your FREE 30-Minute Visibility Strategy Session with Carrolee—she'll create a personalized plan to grow your visibility in 2026. → https://api.leadconnectorhq.com/widget/bookings/oppchat   EPISODE RESOURCES: Carrolee's Free 4-Week Podcast Guesting Email Course → https://bit.ly/mini-email-pods Connect with Carrolee on LinkedIn → https://www.linkedin.com/in/carroleemoore/ Visit Carrolee's Website → https://www.carroleemoore.com/ Follow Carrolee on Instagram → https://www.instagram.com/carroleemoore/   ABOUT CARROLEE MOORE: Carrolee Moore is a Jamaican-born entrepreneur, speaker, and founder of The Podcast Pitching Society. She helps overlooked experts get paid for what they know, not just what they do, through high-impact podcast placements and long-form visibility strategies. After being laid off in 2020 and moving cross-country, she launched her first business from an air mattress in an empty apartment. She transformed that rock-bottom moment into a multi-six-figure agency in under two years—built without ads, SEO, or social media marketing. She is the creator of the Currency of Visibility™ movement and the visionary behind the C.A.K.E. Podcast Guesting Method, helping founders turn podcast interviews into content and contracts. Her work has been featured in the Dallas Morning News and on popular platforms like the Speak Your Way to Cash® podcast. In 2025, she was inducted into Who's Who of America for her contributions to marketing and communications.   **About Sarah Walton:** Sarah Walton is a business coach, podcast host, and mentor who helps women entrepreneurs build businesses they love. She's the creator of the Abundance Academy, Effortless Sales, and the Game On Girlfriend® podcast. Sarah's mission is to put more money in the hands of more women while teaching authentic, heart-centered business strategies.   **Free Gift from Sarah:** Get Sarah's Freedom Calculator and discover how much your business needs to make so you can finally be free. Download: https://sarahwalton.com/freedom   **Learn from Sarah:** Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses  Free Resources: https://sarahwalton.com/free-resources    **Connect with Sarah:** Website: sarahwalton.com   **Related Game On Girlfriend® Episodes You'll Love:** Episode 214: Coaching the Unconscious Mind: Unlock Your Genius with Jenn Beninger - If Carrolee's point about becoming visible to yourself first resonated with you, this episode goes deeper into uncovering and releasing the most vulnerable judgments you have about yourself. Jenn explains why that inner work is the number one thing stopping you from anything you want to do in your life. Listen here → https://sarahwalton.com/coaching-unconscious-mind/ Episode 188: Social Media is NOT a Marketing Strategy with Ruthie Sterrett - Carrolee talked about how people think they've tried everything when they've only posted on social media a few times. Ruthie breaks down why social media is just a container for your marketing strategy—not the strategy itself—and gives you practical steps to create content that actually drives revenue. Listen here → https://sarahwalton.com/social-media-marketing-strategy/ Episode 134: An Honest Conversation with My Podcast Agent, Julie Fry - Want to learn more about podcast guesting as a visibility strategy? Julie Fry, Sarah's podcast agent, shares insider tips on how to pitch yourself to podcast hosts, what makes a great guest, and her number one tip for your call to action at the end of episodes. Listen here → https://sarahwalton.com/julie/   LOVE THE SHOW? LEAVE US A REVIEW! Thank you so much for listening. I'm honored that you're here. Would you take a moment to leave us a quick review on Apple Podcasts by clicking here? Scroll to the bottom, and click "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)  

Are you a Christian woman entrepreneur wondering why your sales or marketing strategy isn't working? In this episode of How to Grow My Small Business, we dive deep into why many faith-driven business owners struggle with strategy execution—and how you can overcome these hurdles.  Often, the problem isn't with the sales strategy itself but with how it's executed. We'll explore the Emotional Cycle of Change (ECOC), a powerful framework that reveals why small business owners quit or pivot too early, creating the illusion that nothing works.  You'll learn the five stages of ECOC, why change feels emotional before becoming logical, and the key moments when most entrepreneurs give up. This episode also highlights what you should change when your results aren't showing and the importance of consistency, follow-up, and persistence in growing your Christian business. Stay consistent, lean into biblical business principles, and discover how to sustain your faith-driven business growth for lasting success. Whether you're struggling with sales consistency or marketing strategy, this episode offers clarity and confidence to keep you moving forward. Listen now and take the next step in your entrepreneurial journey as a Christian woman in business!

Combining a business with a podcast creates a powerful "win-win" scenario for national brands. This episode, Favour Obasi-ike, MBA, MS unpacks how to transform your podcast from a simple communication channel into a strategic, long-term business asset. The core mission is to educate and inform your audience with valuable content that builds authority and keeps them returning. By focusing on foundational SEO, strategic content creation, and data-driven analytics, businesses can create evergreen assets that drive monetization. This approach shifts the focus from fleeting social media metrics to lasting search intent, ensuring your content serves your audience precisely when they need it, paving the way for profitable growth through advertisements, sponsorships, and subscriptions.Host Information & ResourcesReady to apply these strategies to your business? Visit playinc.online or click the link in the show description to schedule a complimentary 30-minute website audit.Favour will personally send you a recording of the audit, showing you what's happening from the outside looking in, and provide actionable next steps.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online--------------------------------------------------------------------------------Key Topics & Timestamps1. [00:00] Introduction: The Power of Podcasting for BusinessesThis session is the third installment in a comprehensive series exploring podcasting strategies for local, regional, national, and international businesses. The central argument is that a podcast is more than just a marketing tool; when paired with a business, it becomes a win-win engine for growth. The fundamental mission of any business podcast is to educate and inform its audience, providing value that fosters loyalty and repeat engagement. However, before a business can effectively monetize its content, it must first establish a solid, discoverable presence within the vast podcasting ecosystem.2. [02:15] Foundational SEO: Is Your Podcast Discoverable?Monetization is impossible if your target audience cannot find your show. The first and most critical step for any business podcaster is to verify that their show is listed and discoverable across the podcast ecosystem. This foundational presence is the bedrock upon which all growth and revenue strategies are built. You can use the following free tools to check your podcast's visibility:• pod.link• ivy.fm• listennotes.comOnce you've confirmed your podcast is registered and accessible, you can begin to implement the core monetization strategies that this discoverability enables.3. [04:30] Three Pillars of Monetization: An OverviewThe world of podcast monetization can be complex and overwhelming. To simplify the process, this episode focuses on three primary methods that form the foundation of a sustainable revenue strategy. By understanding these core pillars, you can choose the path that best aligns with your business goals and audience. The three monetization models are:1. Advertisements2. Sponsorships3. SubscriptionsThe effectiveness of these strategies is often determined by a crucial technical decision made at the very beginning of the podcasting journey: the choice of a hosting platform.4. [06:00] Strategic Decision 1: Choosing Your Hosting PlatformSelecting a podcast host is not merely a technical detail; it is a strategic business decision that directly impacts your ability to generate revenue. It is crucial to choose a platform that is IAB (Interactive Advertising Bureau) certified, as this is often a prerequisite for receiving ads from major networks. Your hosting platform manages your RSS (Really Simple Syndication) feed, which is the technology responsible for distributing your episodes to directories like Apple Podcasts and Spotify. This RSS feed is the gateway to monetization, and it contains a surprisingly powerful and often overlooked setting that directly impacts your national reach: the language selection.5. [08:45] The Underrated National SEO Tactic: Language SelectionSmall technical settings can have an outsized impact on audience reach, and the language selection within your RSS feed is a prime example for national businesses. Correctly setting your podcast's language codec is a powerful and underrated SEO tactic. For a national business operating in the United States, for instance, setting the language to English, United States signals to algorithms that your content is specifically relevant to that national audience. This simple choice places your show "within that bracket in the algorithm," because as the speaker emphasizes, "nation and language go together."6. [12:10] The 2026 Strategy: From Fleeting Reach to Lasting IntentIn a world of short-term social media metrics, the key to long-term success is building durable, evergreen assets. While a social media post can become "obsolete tomorrow," a podcast episode focused on search intent can serve an audience for years to come. The strategic goal for 2026 and beyond is to shift focus from impressions and reach to intent. As illustrated by the "how to tie a tie" analogy, intent-driven content provides a solution at the exact moment a person needs it, creating a powerful and valuable connection that builds trust and authority.7. [15:30] Data-Driven Monetization: Using Analytics to Find OpportunityMonetization should never be based on guesswork. Podcast analytics provide the data necessary to uncover specific, actionable opportunities within your listener base. By analyzing your listener data, a national business can move from broad assumptions to targeted strategies. Your analytics can answer critical questions like:• Which are the top 5 cities listening to your show?• Which states, zip codes, counties, or districts have the most listeners?• What day of the week and time of day generate the most engagement?This data is invaluable. It allows a business to strategically partner with influencers in high-engagement cities, target sponsorships to specific regions, or schedule episode releases for maximum impact, turning insights into income.8. [18:00] Monetization Models In-Depth: Profit vs. AccessibilityThe best monetization model depends on your business's goals, specifically the balance between maximizing audience access and maximizing profit margins. Each of the three primary models offers a different trade-off. While a business can choose any model, they can also be viewed as a strategic progression: using advertisements to build broad awareness, leveraging that audience for targeted sponsorships, and finally converting the most dedicated listeners into high-value subscribers.Advertisements• Accessibility: High• Profit: Low• CPM: ~$10 - $30• Analysis: This model is ideal for building broad brand awareness. While direct profit is lower, the high accessibility generates significant activity and gets your brand name in front of the largest possible audience.Sponsorships• Accessibility: Low• Profit: Moderate• CPM: ~$25 - $50 (with rates around 40−50 being for highly targeted, premium placements)• Analysis: Sponsorships are more targeted and context-driven, focusing on a specific audience or niche. Because the partnership is more direct and relevant to the listener, the profit potential is higher than with general advertisements.Subscriptions• Accessibility: Varies (requires a private offering)• Profit: High potential• Mechanism: This model is typically executed by offering exclusive bonus content through a private RSS feed, which is separate from the public feed that distributes to apps like Apple and Spotify. A subscription can unlock access to a private community, a members-only forum, a swag bag, or exclusive meetups, creating a high-value offering for your most dedicated listeners.9. [24:00] Content in Action: Podcast Formats & SEO ChecklistSuccessful podcasting requires a deliberate approach to both the creative format of your content and the technical SEO that ensures it gets discovered. Mastering these elements will position your podcast for maximum impact and growth.Podcast Formats to Consider: ◦ Solo (Monologue) ◦ Interview ◦ Co-host ◦ Roundtable (three or more people) ◦ Theme / FacelessEssential Podcast SEO Checklist: ◦ Podcast Title ◦ Author Name ◦ Podcast Description ◦ Episode Title ◦ Episode Description ◦ Podcast Art Cover ◦ Episode Art CoverBy optimizing these foundational elements, you ensure that every episode you produce has the best possible chance of reaching its intended audience and contributing to your business's bottom line.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You've probably heard the advice before to just start your podcast messy, but who wants a mess?!? In this episode, I'm breaking down the real essentials you need to start a podcast with strategy and confidence, no messy guesswork required. You'll learn how to clarify your podcast's purpose, avoid common tech rabbit holes, and shift your mindset so you can stop planning and start publishing. Whether you're brand new or just stuck in overthinking mode, this is your roadmap to launching with clarity.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Episode 202: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeStruggling to break through to consistent $20K months? You're not alone. Most online business owners get stuck spinning their wheels with too many offers, a generic brand, and no clear sales strategy—leaving money on the table and working harder than necessary.In this episode, Claire Sellers teaches us how to build a wildly prosperous business using her signature three-pillar framework: creating an unstoppable "IT Factor" brand that makes you unforgettable, implementing the POP method to laser-focus your offers, and mastering high-ticket sales with confidence.Discover why specificity trumps generalization, and learn the mindset shifts that transform sales calls into easy yeses.About Claire Sellers: Claire is a life-first business coach, sales expert, and host of The Prosperous Woman Podcast, where she explores what it truly means to build a prosperous life and business on your own terms.With over $10 million in client sales, nearly a decade in the online coaching industry, and two decades of experience across startups, media, and leadership roles, Claire has become a trusted mentor for women who want to simplify their business, scale sustainably, and sell in a way that feels aligned and authentic.Claire is known for helping women cut through the noise of overcomplicated strategies and build businesses with 1–3 core offers, clean messaging, and nervous-system-safe growth. Her work blends practical strategy with embodiment, helping women create success that supports their relationships, wellbeing, and vision for their dream lives.Book a free “Dream Biz Roadmap” Call with Claire: https://calendly.com/clairesellerscoaching/dream-biz-roadmap-callCheck out the Prosperous Woman Podcast here: https://podcasts.apple.com/us/podcast/the-prosperous-woman-podcast/id1753722902Connect with Claire:https://www.clairesellers.com/ https://www.instagram.com/itsclairesellersWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Are you using AI to create content for your personal brand? You might be destroying the trust you've worked so hard to build. When your online persona is crafted by AI but your in-person presence doesn't match, your audience can feel it. Best selling author of "Good Awkward" and keynote speaker Henna Pryor calls this mismatch "incongruence," and it's one of the biggest dangers for creators, thought leaders, and speakers today. We break down why an authentic voice is more important than ever and how to use modern tools without sacrificing the soul of your brand and your voice.What value do we place on creativity?Watch on YouTubeExecutive Personal Brand & Media Coaching Session: Book a 1:1 with me: emilybinder.com/call (4 available per month)Chapters:(0:00) The #1 Mistake Creators Make With AI(2:15) What is "Incongruence"? (The "Bad Vibe" Explained)(4:50) Why Our Brains Are Hardwired to Detect Fakes(7:31) When Your AI Persona Doesn't Match Your Real Voice(10:04) The Expert Whose Speaking Doesn't Match Their Writing(13:28) Henna Pryor: "It Lacks Soul"(16:40) Are You "Gamifying" Your Online Presence?(19:15) How Incongruence Destroys Audience Trust(22:30) Savvy Audiences Now Value Congruency More Than Ever(25:42) How to Use AI Tools Authentically(28:55) Final Thoughts: Your Voice is Your Value(31:00) ThinkersOne - Keynotes and Thought Leadership Video Marketplace (Mitch Joel)Watch: YouTube clips playlistLinks mentioned:Article: Pew Research: How Americans View AI and Its Impact on People and Society1950s AI song: 7.8 million views: viral AI music... "my shoes forgot how to follow the ground": Enlly Blue - Through My SoulBook: "Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe to Become the Bravest You" by Henna PryorFeatured 15-min videos - shop ThinkersOne marketplace:- Henna Pryor: How to Make Impossible Changes Possible- Emily Binder: From AI Hype to Human ImpactConnect with Henna Pryor:https://pryoritygroup.comhttps://www.linkedin.com/in/hennapryor/https://www.instagram.com/hennapryor/New Virtual Workshop: Podcast SurgeryDetails at emilybinder.com/callBook directly on CalendlyShop my podcast apps & gear (promo links):Record guests and create Magic Clips on Riverside: emilybinder.com/riversideRecord + edit like a Word Doc with AI - Descript: emilybinder.com/descriptMy mic gearVideo podcast gear listOrganized lists - all products I recommend: Amazon Storefront: amazon.com/shop/emilybinderHire me - virtual coaching: Business Advisory, Executive Media + Personal Branding, or Marketing Strategy: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.

In this episode of Your Message Received, hosted by John Duffin, we are joined by Kelly Schuknecht, Chief Elevation Officer of Two Mile High Marketing. Kelly has had documented, transformational success in converting business vision into impact. Kelly shares her journey from losing her job after her company was acquired to starting her own successful marketing firm. With over 17 years of experience, Kelly delves into the importance of thought leadership, personal branding, and the tactical steps involved in effective marketing. Learn about Kelly's concept of the 'Authority X Factor,' tips for developing your thought leadership platform, and the significance of taking quick, decisive actions in business. Also, Kelly's new book is coming soon!Speaking of writing, at the end of the episode, Kelly discusses "Flow", her first writing retreat for women. Look out for the second retreat tentatively scheduled for Fall 2026. For anyone looking to scale their business, publish a book, or hone their authentic voice, this episode provides invaluable insights and practical advice. To learn more about Kelly, check out these links. https://kellyschuknecht.com/https://www.youtube.com/kellyschuknecht00:00 Facing Job Uncertainty00:35 Welcome to Your Message Received01:14 Introducing Kelly Schuknecht03:24 Kelly's Journey in Publishing and Marketing04:43 The Birth of Two Mile High Marketing05:20 Defining the Authority X Factor09:21 Marketing Strategies and Tactics13:31 Transitioning to Entrepreneurship15:13 Navigating Job Loss and Starting Anew23:42 Decisiveness and Decision-Making Skills24:40 Overcoming Imposter Syndrome and Encouraging Decisiveness25:43 Helping Clients with Speaking Events and Clarity26:35 Popular Topics in Business Speaking27:53 The Rise of Thought Leadership and Personal Branding28:39 Defining Thought Leadership32:32 Launching a Podcast to Elevate Thought Leadership34:07 Challenges and Learnings from Podcasting35:24 Diverse Topics and Personal Development Books39:29 Emotional Magnetism and Personal Insights46:05 Promoting a Writing Retreat for Women47:10 Conclusion and Final Thoughts

There's a reason growth feels harder now than it did a few years ago. The market changed, but a lot of the advice didn't.Some guidance that once helped gyms survive is now quietly limiting how far they can go.Welcome to Gym Marketing Made Simple — the podcast designed to cut through the noise around gym growth. Each conversation breaks marketing, sales, and leadership down into practical systems boutique gyms can actually apply, without relying on luck, burnout, or outdated playbooks.Episode HighlightsIn today's episode, the conversation takes a hard look at why so many boutique gyms struggle to scale and how outdated mentorship advice plays a major role. The discussion challenges the long-standing belief that paid ads are unnecessary or risky, especially when the most successful fitness brands invest heavily in marketing. This episode reframes marketing as a requirement for modern gym growth, not an optional add-on.Episode OutlineWhy many mentorship companies discourage paid ads—and where that advice falls apart.How major franchises like Orange Theory and F45 actually approach marketing spend.The danger of staying loyal to advice that no longer matches the market.When “fundamentals first” becomes a ceiling instead of a foundation.Why bring-a-friend promos can't replace consistent marketing systems.How professionalism and perception influence buying decisions.The importance of predictable marketing instead of reactive tactics.Recognizing when it's time to find more advanced guidance.Episode Chapters00:00 Intro00:05 Marketing Strategies for Boutique Fitness Gyms04:06 Challenges with Mentorship Companies' Advice07:23 The Importance of Paid Ads and Marketing Investments07:38 Strategic Planning for Gym Owners23:31 The Role of Marketing in Gym Growth23:44 The Impact of Marketing on Gym SuccessAction TakenRe-evaluate current marketing advice and where it's coming from.Look at what successful gyms are doing, not just what's being recommended.Clarify long-term goals: exit, expansion, or sustainability.Start treating marketing as an investment, not an expense.Track numbers and make decisions based on data, not opinionConclusionWhat holds many gym owners back isn't a lack of effort or commitment—it's staying tied to advice that no longer matches the reality of today's market. As competition increases and consumer expectations shift, the margin for outdated thinking gets smaller. This episode challenges gym owners to step back, question long-held assumptions, and make decisions based on where the industry is now, not where it used to be.CTAIf this conversation hit close to home, take time to reassess the marketing systems currently in place and compare them to what thriving gyms are actually doing today.Supporting Information

So unless you've been living under a rock you would know that the start of 2026 has seen 2 of the biggest names in marketing make huge decisions about the future structure of their businesses. Jenna Kutcher is pausing her chart-topping Goal Digger Podcast after over 900 episodes and 115 million downloads. And Amy Porterfield is retiring her program Digital Course Academy (DCA) after nearly a decade.When I started my business 7 years ago, these 2 women were considered the go-to people for online businesses. And fun fact, when I launched this podcast back in 2021 and I hit #1 on the marketing charts in Australia – guess who was #2 + #3? Yep, Jenna + Amy. Fast forward to now and when they made their announcements it sent shockwaves through the online business community. Some people saw it coming so they weren't surprised and then some promptly hit the panic button. Does this mean podcasts are dead?Should I not bother launching my course?Is this the end of online business?For the love of dogs some people need to calm the damn farm – because this doesn't mean podcasts or online courses are dead. Not even close.So in today's episode of the How I Do Content Podcast I'm talking about why you need to stop believing anyone who says a particular marketing strategy is dead. Plus what actually determines whether something will work for YOUR business, and when you should actually quit a strategy.Let's get into it. WANT MORE?Watch my 13 minute One Offer, 5 Angles at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEmarketing strategy, Jenna Kutcher, Amy Porterfield, Goal Digger Podcast, are podcasts dead, are podcasts worth it in 2026, is podcasting still effective for business, are online courses dead, do online courses still sell, is selling courses still profitable, Jenna Kutcher podcast ending, Amy Porterfield Digital Course Academy closing, marketing strategies that still work, marketing strategies 2026, best marketing channels for small business, email marketing still effective, does SEO still work, do Meta ads still work, organic social media worth it, content marketing still works, how to choose a marketing strategy, when to stop a marketing strategy, how to know if a marketing strategy is working, podcast ROI for business, course creation ROI, long-term marketing strategies, sustainable marketing strategies, marketing strategy for service based business, marketing strategy for online business, content strategy that converts, why marketing strategies stop working, marketing myths 2026Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

Send us a textCan you build a multi-million dollar marketing agency without burning out — while raising kids? In this episode, Jen interviews Kym Asana, founder of Always On Digital, about the real-life systems behind her agency's growth: flexible team schedules, trust-based management, smart hiring decisions, and the mindset shift that helps you scale beyond “it all depends on me.”You'll hear how Kym went from NYC advertising to building a woman-owned agency on her own terms, plus the #1 marketing mistake she sees businesses make when they want results fast.ALL THE LINKS MENTIONED: https://jenvazquez.com/build-a-7-figure-marketing-agency-without-burnout-with-kym-insanaTransform your service-based business with valuable insights and actionable strategies on how to find, attract, and book your ideal clients at our marketing summit.https://creativemarketingsummit.com FREE Marketing Summit: https://creativemarketingsummit.com

Why Education is Your Best Marketing Strategy for 2026 On this episode host Adam Turinas welcomes John Lynn, Founder and Chief Editor of Healthcare IT Today, back to the show to discuss the significant evolution of sponsored content in our industry. On this episode, they explore how the market has shifted away from simple display advertising toward educational storytelling that builds genuine trust with buyers. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

FAQ Friday answering the podcasting question of "How Can I Find a Podcast Editor or Manager?"Resources Mentioned:HireAPodcastManager.comSteveStewart.me/FindAnEditorYou don't need more hours in the day to grow your podcast; you just need smarter strategies. In this episode, I'm revealing 3 of the most effective ways to get your podcast in front of more people this month and why they work so well. You'll discover why your podcast might not be getting the attention it deserves, what most podcasters are overlooking when it comes to growth, and how to start seeing more downloads even if you're short on time.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Jeannette meets Lucy Whittington, founder of Inspired Business Marketing. With over 30 years of experience, Lucy shares her insights on the importance of clarity in marketing and how simplicity can often be the boldest strategy.  Lucy also discusses the M-O-P-S framework, which emphasises the significance of understanding one's offer before crafting a clear message, the evolving landscape of marketing in the age of AI, the necessity of personal branding, and the power of niching down to effectively reach target audiences You'll learn why: Emphasising clarity over complexity is crucial in marketing.  A clear message and focused offer help businesses communicate effectively with their target audience Businesses should consider niching down to better target their ideal customers Consistent messaging is key to effective marketing.  Repeating core messages helps ensure that potential customers remember and understand the value being offered, as they may not see every communication. Collaborating with other businesses or individuals who serve the same target audience can amplify reach without significant marketing budgets This episode is living proof that no matter where you're starting from — or what life throws at you — it's never too late to be brave, bold, and unlock your inner brilliant. Visit ⁠https://brave-bold-brilliant.com/⁠ for free tools, guides and resources to help you take action now

Tired of waking up and wondering, "What should I post today?" ✋ We've all been there—on the content hamster wheel, feeling behind before the year even starts, and trying to be on every platform at once. But here's the truth: You don't need a bigger team; you need a better focus. I'm officially on the mend and so excited to share how we are kicking off 2026 with total clarity. Today, we're putting the pieces together to create a realistic 90-day marketing plan that works with your life, not against it. Here is the 3-step framework we're using for Q1: Identify Your Core Offer: Stop splitting your energy across ten different ideas. Pick the "Big Rock" you want to launch this quarter and let that drive your revenue. The 3-Part Content Strategy: Connection: Share your mission, values, and story to build trust. Awareness: Address the myths, mistakes, and "whys" behind your offer. Video: Let your audience see you and hear you. It's the fastest way to build a real relationship. Design a Weekly Rhythm: Create a simple checklist (like my 15-minute Instagram routine) so you can execute even when you're exhausted or busy with the kids. Ready to dive deeper? Tomorrow, we officially start our High-Conversion Marketing 90-Day Boot Camp inside the Corporate Rescue Plan. You'll get our best training, tools, and templates to make 2026 your best year yet. ⏰ THE DEAL ENDS TONIGHT: You can join us for just $19. That's all the recordings from this challenge PLUS the full boot camp. Click HERE to grab the $19 deal before the doors close at midnight!

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman sits down with Audrey “Tech Diva” Wiggins—an early tech adopter with deep marketing instincts—to talk about how entrepreneurs can use technology without losing the human touch.  Audrey shares how her love of innovation started long before today's tools, and how business owners can stay focused, credible, and authentic while navigating constant change. We discuss:The Tech + Human Balance in Modern MarketingWhy you should evaluate what you're already using before chasing the “next shiny thing”How to keep the “human factor” front and center through messaging and real customer accessWhy customer service is still a core marketing strategy—inside companies and outHow to Avoid Getting Overwhelmed by TrendsThe “pick 1–2 things and work them hard” approach (then automate as you grow)Why choosing platforms you actually enjoy helps you stay consistent and authenticWhen to delegate to tech vs. when it's time to bring in a VA or support teamA Real Transformation ExampleThe “Frankenstein website” problem: patchwork sites that look old, cluttered, and confusingWhy a modern website isn't just prettier—it's functional, cleaner, and improves the customer journeyThe importance of mobile-friendly design (because your clients live on their phones)Branding Mistakes That Quietly Cost You BusinessWhy using Gmail/Yahoo/AOL for a business email hurts credibility—and what to do insteadHow a clean email signature supports your brand without being “chunky” or overwhelmingThe self-promotion gap: why many entrepreneurs hesitate to post their own content (even when their audience is already engaged)A Hard Marketing Lesson LearnedHow choosing the wrong advertising channel can waste money fastWhy “liking the salesperson” isn't a strategy—knowing your market and ROI isWhen advertising does make sense without ROI: “passion investments” that support causes you care aboutIf you've ever felt torn between keeping up with tech and staying authentic—or you've been tempted by marketing opportunities that don't actually match your audience—this episode will give you a sharper, calmer way forward.Connect with Audrey:Subscribe to her weekly newsletter:  https://www.altogether.bizHer weekly newsletter, packed with actionable marketing insights, tech trends, and resource tools designed to sharpen their skills and fuel business growth. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

In episode 555 of 'Coffee with Butterscotch,' the brothers unpack what the How Many Dudes demo is teaching them about speed, feedback, and player expectations. They talk about influencer momentum, the challenges of balancing once players latch onto specific builds, and why moving fast matters more than ever. The episode closes with 2026 predictions, touching on AI, platform shifts, and why focused indie teams may thrive in the noise.Support How Many Dudes!Official Website: https://www.bscotch.net/games/how-many-dudesTrailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpISteam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes00:00 Cold Open00:35 Introduction and Welcome10:49 The Success of How Many Dudes Demo24:45 Marketing Strategies and Community Engagement25:42 Demo Development and Market Positioning29:00 Localization and International Reach31:52 Balancing Game Mechanics and Player Expectations40:19 Feedback and Iteration in Game Development45:15 Predictions for the Future of Gaming50:46 The Hardware Crisis: RAM and GPUs in the AI Era53:35 AI's Limitations: The Reality of Digital Assistants56:21 The Rise of Indie Games Amidst AI Slop01:00:29 The Search for Authenticity in Gaming Experiences01:07:51 The Future of Game Distribution: Predictions for Major PlatformsTo stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. Finally, if you'd like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net. ★ Support this podcast ★

Good morning, afternoon, and evening, everybody! Happy Money Monday! Scott Carson here, finally shaking off that flu (mostly!) and ready to kick off 2026 by tackling a question I get constantly: "How do I raise private capital when I've only got $19?" This isn't about wishing for a magic cheat code or waiting for Moby Dick to show up with a half-billion-dollar fund. This episode is about the real, raw, mental game of raising money, and how to pump up those "money muscles" (yes, I like that hashtag!).I dove into the AI well (Chatbot, Gemini, all the cool kids) to get the straight goods on the top 10 marketing strategies for attracting private money. But let's be real, folks: these tools mean squat if you're not playing the mental game right. Stop being a "wallflower" at events or thinking you're "begging for money." You're offering opportunity, and it's time to act like it!Here's your no-nonsense guide to pumping up your private capital:Conquer the "Mental Money Block": Ditch the fear of "begging" and embrace the fact you're offering opportunity. Remember the "80% of sales after the fifth contact" rule – consistency, not desperation, wins!The AI-Approved Marketing Arsenal: Get the top 10 strategies (straight from the internet's brain!) for attracting investors: from compelling pitch decks and one-page summaries to killer case studies and targeted email newsletters.Your Email List is Your Gold Mine: Why owning your audience through your email database and an investor newsletter (like LinkedIn's, which hits their inbox!) is your most valuable asset, far more reliable than fickle social media platforms.ABM (Always Be Marketing) & Momentum: Learn why consistent daily/weekly marketing activities – whether it's short videos, email blasts, or networking – are crucial. You can't build "money muscles" by only hitting the gym once a month!Networking Ain't a Spectator Sport: Stop hiding! Show up at local investor clubs, ask questions, and be ready with your pitch deck. Investors fund people they know, like, and trust, not anonymous logos or people glued to their phones in the corner.This isn't about an overnight transformation (unless you "cut a leg off" to lose 50lbs!). It's about consistent action. If you want different results in 2026, you gotta do different things. And guess what? Most of you are smarter and more educated than 99% of people out there – so start sharing your "gold" (deal flow, expertise)! Don't let your "perfect" stand in the way of "delivered."If you're ready to get off the sidelines and into the game, join me at our upcoming workshop (notebuyingfordummies.com) or book a call (talkwithscottcarson.com). Let's make 2026 your most profitable year!#PrivateCapital #RealEstateInvesting #NoteInvesting #CapitalRaising #InvestorMarketing #AIMarketing #FinancialFreedom #Networking #Podcast #MoneyMuscles #PitchDeck #EmailMarketing #ConsistencyWatch the Original VIDEO HERE!Book a Call With Scott HERE!Sign up for the next FREE One-Day Note Class HERE!Sign up for the WCN Membership HERE!Sign up for the next Note Buying For Dummies Workshop HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes Pinterest

Does your book marketing feel forced, awkward, or exhausting?In this episode, Jenn Grace, award-winning author and founder of Publish Your Purpose, shares a smarter way to market your book—one that actually fits who you are. With nearly two decades of experience and more than 200 nonfiction authors supported, Jenn explains how marketing can feel natural, sustainable, and effective.You'll hear why trying to copy someone else's strategy backfires, what thought leadership really means for authors, and how to avoid the post-launch drop-off that leaves so many books invisible.You'll discover:Why marketing works best when it aligns with your strengths and energyWhat thought leadership looks like without hype or a huge platformJenn's Aspen Method: a simple framework for long-term book promotionHow to stop doing everything and focus on what actually moves the needleWhy author success goes beyond sales to impact, connection, and serviceIf you want book marketing that feels good and gets results, this conversation will change how you approach promotion.Get your copy of Jenn's latest book Promote Your PurposeHere's how to connect with Jenn:LinkedInWebsite*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co

Send us a textIn this dynamic episode of Living the Dream with Curveball, we dive into the booming world of supplements with industry expert John Smiddy, founder of Nutra Marketers. With over 200 products launched across various platforms, John shares his entrepreneurial journey, highlighting the critical factors that separate successful supplement brands from the rest. From his early beginnings selling rocks as a child to navigating the complexities of the supplement industry, he reveals the importance of mindset, market research, and compliance in building a brand. John discusses innovative trends like nanotechnology and personalized supplementation that are reshaping the market, and how to monetize trust while maintaining credibility. He also provides invaluable insights into customer acquisition, retention strategies, and the common pitfalls new founders face. Whether you're a budding entrepreneur or simply curious about the supplement landscape, this episode is packed with actionable advice and inspiration. Explore more about John's work and Nutra Marketers at nutramarketers.commosaic: Exploring Jewish Issuesmosaic is Jewish Federation of Palm Beach County's news magazine show, exploring Jewish...Listen on: Apple Podcasts SpotifySupport the show

Join our next BoldBrush LIVE! Webinar by signing up here:register.boldbrush.com/live-guestLearn the magic of marketing  with us here at BoldBrush!boldbrushshow.comGet over 50% off your first year on your artist website with FASO:FASO.com/podcast---On today's episode we sat down with Sandra Duran Wilson, an abstract painter, sculptor, author, and scientist based in Santa Fe. Sandra discusses how her dual upbringing among scientists and artists, plus early plein air experiences with her great aunt, shaped her experimental, curiosity-driven approach to art. She explains that creating is “like breathing” and that her artistic voice emerged over thousands of paintings, influenced by her background in cognitive science and early fascination with cellular structures seen through a microscope. She also discusses how intention, story, and lived experience transform craft into art, emphasizing that story can be conveyed through color, texture, layers, and emotion rather than literal representation. Sandra describes her book Awakening Your Creative Soul and related “soul spark” exercises as a manual for weekly play and experimentation, rooted partly in her years working with people in addiction and trauma recovery. Sandra also gives us tips about quieting the inner critic, using strategies like “muting” it, keeping a playful side canvas, working quickly with timers, and embracing imperfection and surrender—especially for perfectionist oriented artists. Sandra also shares how she built a career as a full-time artist through outdoor shows, teaching, writing, and relationships with collectors. Finally, Sandra highlights her upcoming Ireland workshop and a long-term installation project wrapping burned trees in painted canvases to respond to climate-change-driven wildfires.Sandra's FASO site:sandraduranwilson.comSandra's Social Media:instagram.com/sandraduranwilson/facebook.com/sandraduranwilsonartistSandra's YouTube Channel:youtube.com/sandraduranwilson

Scout Brisson reveals how De Soi converts skeptics into subscribers through sampling, why it's their largest marketing expense, and her ROI framework. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

A FREE COPY OF JEFF'S Book DiscernmentVisit: https://JeffDudan.com If you run a business that lives on leads, quotes, and callbacks… this conversation could change your revenue. In this episode, I sit down with marketing and customer experience expert Jay Baer to talk about the advantage most small businesses keep missing: speed. Not just speed to close — speed to respond. We get into why “first contact” sets the tone for the entire relationship, the difference between being fast and being too fast, and how word-of-mouth actually works in the real world (hint: “competent” doesn't create conversations). We also talk talk-triggers — the simple operational choices that turn customers into volunteer marketers — plus what AI is changing (and what it can't replace): the human touch. If you want more leads, better close rates, and customers who actually stick… start here. Subscribe for more episodes built for business owners who want real-world tactics they can use immediately. A FREE COPY OF JEFF'S Book DiscernmentVisit: JeffDudan.com Learn more from Jay Baer: 

Still relying on ads and social media posts to get clients? Podcasting builds trust faster, shortens the sales cycle, and positions you as the go-to expert — without chasing leads.In this episode of The Business Ownership Podcast, I interviewed Nicole Grinnell. Nicole is a 2x business owner and founded Mic'd Up Booking driven by her firsthand experience of the power of podcasting. Her desire is to extend this powerful tool to fellow entrepreneurs and business owners.Nicole comes from a long line of entrepreneurs and small business owners. She launched her first business, Bosun Solutions, in 2017. As the daughter of a Small Business Owner turned Corporate Executive Support- she has unique insight to the needs that the Entrepreneur & CEO face in order to scale their business.Her entire career has been laced with finding family-life balance, from working for her family business, to getting married and having kids in the midst of climbing the corporate ladder. She now has a marriage, two teenage children, and has grown her businesses to $2 million in revenue. Her goal is to help other small businesses succeed. She is a client of her own services and firmly believes that podcasting is a form of marketing that can lead to great networking opportunities and business success.Want to turn conversations into real business opportunities? Learn how to grow your business with podcasting.Check this out!Show Links:Nicole Grinnell on LinkedIn: https://www.linkedin.com/in/nicole-grinnell-b6190515/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/