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The Storm Skiing Journal and Podcast
Podcast #201: 'The Ski Podcast' Host Iain Martin

The Storm Skiing Journal and Podcast

Play Episode Listen Later Mar 22, 2025 65:17


For a limited time, upgrade to ‘The Storm's' paid tier for $5 per month or $55 per year. You'll also receive a free year of Slopes Premium, a $29.99 value - valid for annual subscriptions only. Monthly subscriptions do not qualify for free Slopes promotion. Valid for new subscriptions only.WhoIain Martin, Host of The Ski PodcastRecorded onJanuary 30, 2025About The Ski PodcastFrom the show's website:Want to [know] more about the world of skiing? The Ski Podcast is a UK-based podcast hosted by Iain Martin.With different guests every episode, we cover all aspects of skiing and snowboarding from resorts to racing, Ski Sunday to slush.In 2021, we were voted ‘Best Wintersports Podcast‘ in the Sports Podcast Awards. In 2023, we were shortlisted as ‘Best Broadcast Programme' in the Travel Media Awards.Why I interviewed himWe did a swap. Iain hosted me on his show in January (I also hosted Iain in January, but since The Storm sometimes moves at the pace of mammal gestation, here we are at the end of March; Martin published our episode the day after we recorded it).But that's OK (according to me), because our conversation is evergreen. Martin is embedded in EuroSki the same way that I cycle around U.S. AmeriSki. That we wander from similarly improbable non-ski outposts – Brighton, England and NYC – is a funny coincidence. But what interested me most about a potential podcast conversation is the Encyclopedia EuroSkiTannica stored in Martin's brain.I don't understand skiing in Europe. It is too big, too rambling, too interconnected, too above-treeline, too transit-oriented, too affordable, too absent the Brobot ‘tude that poisons so much of the American ski experience. The fact that some French idiot is facing potential jail time for launching a snowball into a random grandfather's skull (filming the act and posting it on TikTok, of course) only underscores my point: in America, we would cancel the grandfather for not respecting the struggle so obvious in the boy's act of disobedience. In a weird twist for a ski writer, I am much more familiar with summer Europe than winter Europe. I've skied the continent a couple of times, but warm-weather cross-continental EuroTreks by train and by car have occupied months of my life. When I try to understand EuroSki, my brain short-circuits. I tease the Euros because each European ski area seems to contain between two and 27 distinct ski areas, because the trail markings are the wrong color, because they speak in the strange code of the “km” and “cm” - but I'm really making fun of myself for Not Getting It. Martin gets it. And he good-naturedly walks me through a series of questions that follow this same basic pattern: “In America, we charge $109 for a hamburger that tastes like it's been pulled out of a shipping container that went overboard in 1944. But I hear you have good and cheap food in Europe – true?” I don't mind sounding like a d*****s if the result is good information for all of us, and thankfully I achieved both of those things on this podcast.What we talked aboutThe European winter so far; how a UK-based skier moves back and forth to the Alps; easy car-free travel from the U.S. directly to Alps ski areas; is ski traffic a thing in Europe?; EuroSki 101; what does “ski area” mean in Europe; Euro snow pockets; climate change realities versus media narratives in Europe; what to make of ski areas closing around the Alps; snowmaking in Europe; comparing the Euro stereotype of the leisurely skier to reality; an aging skier population; Euro liftline queuing etiquette and how it mirrors a nation's driving culture; “the idea that you wouldn't bring the bar down is completely alien to me; I mean everybody brings the bar down on the chairlift”; why an Epic or Ikon Pass may not be your best option to ski in Europe; why lift ticket prices are so much cheaper in Europe than in the U.S.; Most consumers “are not even aware” that Vail has started purchasing Swiss resorts; ownership structure at Euro resorts; Vail to buy Verbier?; multimountain pass options in Europe; are Euros buying Epic and Ikon to ski locally or to travel to North America?; must-ski European ski areas; Euro ski-guide culture; and quirky ski areas.What I got wrongWe discussed Epic Pass' lodging requirement for Verbier, which is in effect for this winter, but which Vail removed for the 2025-26 ski season.Why now was a good time for this interviewI present to you, again, the EuroSki Chart – a list of all 26 European ski areas that have aligned themselves with a U.S.-based multi-mountain pass:The large majority of these have joined Ski NATO (a joke, not a political take Brah), in the past five years. And while purchasing a U.S. megapass is not necessary to access EuroHills in the same way it is to ski the Rockies – doing so may, in fact, be counterproductive – just the notion of having access to these Connecticut-sized ski areas via a pass that you're buying anyway is enough to get people considering a flight east for their turns.And you know what? They should. At this point, a mass abandonment of the Mountain West by the tourists that sustain it is the only thing that may drive the region to seriously reconsider the robbery-by-you-showed-up-here-all-stupid lift ticket prices, car-centric transit infrastructure, and sclerotic building policies that are making American mountain towns impossibly expensive and inconvenient to live in or to visit. In many cases, a EuroSkiTrip costs far less than an AmeriSki trip - especially if you're not the sort to buy a ski pass in March 2025 so that you can ski in February 2026. And though the flights will generally cost more, the logistics of airport-to-ski-resort-and-back generally make more sense. In Europe they have trains. In Europe those trains stop in villages where you can walk to your hotel and then walk to the lifts the next morning. In Europe you can walk up to the ticket window and trade a block of cheese for a lift ticket. In Europe they put the bar down. In Europe a sandwich, brownie, and a Coke doesn't cost $152. And while you can spend $152 on a EuroLunch, it probably means that you drank seven liters of wine and will need a sled evac to the village.“Oh so why don't you just go live there then if it's so perfect?”Shut up, Reductive Argument Bro. Everyplace is great and also sucks in its own special way. I'm just throwing around contrasts.There are plenty of things I don't like about EuroSki: the emphasis on pistes, the emphasis on trams, the often curt and indifferent employees, the “injury insurance” that would require a special session of the European Union to pay out a claim. And the lack of trees. Especially the lack of trees. But more families are opting for a week in Europe over the $25,000 Experience of a Lifetime in the American West, and I totally understand why.A quote often attributed to Winston Churchill reads, “You can always trust the Americans to do the right thing, after they have exhausted all the alternatives.” Unfortunately, it appears to be apocryphal. But I wish it wasn't. Because it's true. And I do think we'll eventually figure out that there is a continent-wide case study in how to retrofit our mountain towns for a more cost- and transit-accessible version of lift-served skiing. But it's gonna take a while.Podcast NotesOn U.S. ski areas opening this winter that haven't done so “in a long time”A strong snow year has allowed at least 11 U.S. ski areas to open after missing one or several winters, including:* Cloudmont, Alabama (yes I'm serious)* Pinnacle, Maine* Covington and Sault Seal, ropetows outfit in Michigan's Upper Peninsula* Norway Mountain, Michigan – resurrected by new owner after multi-year closure* Tower Mountain, a ropetow bump in Michigan's Lower Peninsula* Bear Paw, Montana* Hatley Pointe, North Carolina opened under new ownership, who took last year off to gut-renovate the hill* Warner Canyon, Oregon, an all-natural-snow, volunteer-run outfit, opened in December after a poor 2023-24 snow year.* Bellows Falls ski tow, a molehill run by the Rockingham Recreation in Vermont, opened for the first time in five years after a series of snowy weeks across New England* Lyndon Outing Club, another volunteer-run ropetow operation in Vermont, sat out last winter with low snow but opened this yearOn the “subway map” of transit-accessible Euro skiingI mean this is just incredible:The map lives on Martin's Ski Flight Free site, which encourages skiers to reduce their carbon footprints. I am not good at doing this, largely because such a notion is a fantasy in America as presently constructed.But just imagine a similar system in America. The nation is huge, of course, and we're not building a functional transcontinental passenger railroad overnight (or maybe ever). But there are several areas of regional density where such networks could, at a minimum, connect airports or city centers with destination ski areas, including:* Reno Airport (from the east), and the San Francisco Bay area (to the west) to the ring of more than a dozen Tahoe resorts (or at least stops at lake- or interstate-adjacent Sugar Bowl, Palisades, Homewood, Northstar, Mt. Rose, Diamond Peak, and Heavenly)* Denver Union Station and Denver airport to Loveland, Keystone, Breck, Copper, Vail, Beaver Creek, and - a stretch - Aspen and Steamboat, with bus connections to A-Basin, Ski Cooper, and Sunlight* SLC airport east to Snowbird, Alta, Solitude, Brighton, Park City, and Deer Valley, and north to Snowbasin and Powder Mountain* Penn Station in Manhattan up along Vermont's Green Mountain Spine: Mount Snow, Stratton, Bromley, Killington, Pico, Sugarbush, Mad River Glen, Bolton Valley, Stowe, Smugglers' Notch, Jay Peak, with bus connections to Magic and Middlebury Snowbowl* Boston up the I-93 corridor: Tenney, Waterville Valley, Loon, Cannon, and Bretton Woods, with a spur to Conway and Cranmore, Attitash, Wildcat, and Sunday River; bus connections to Black New Hampshire, Sunapee, Gunstock, Ragged, and Mount AbramYes, there's the train from Denver to Winter Park (and ambitions to extend the line to Steamboat), which is terrific, but placing that itsy-bitsy spur next to the EuroSystem and saying “look at our neato train” is like a toddler flexing his toy jet to the pilots as he boards a 757. And they smile and say, “Whoa there, Shooter! Now have a seat while we burn off 4,000 gallons of jet fuel accelerating this f****r to 500 miles per hour.”On the number of ski areas in EuropeI've detailed how difficult it is to itemize the 500-ish active ski areas in America, but the task is nearly incomprehensible in Europe, which has as many as eight times the number of ski areas. Here are a few estimates:* Skiresort.info counts 3,949 ski areas (as of today; the number changes daily) in Europe: list | map* Wikipedia doesn't provide a number, but it does have a very long list* Statista counts a bit more than 2,200, but their list excludes most of Eastern EuropeOn Euro non-ski media and climate change catastropheOf these countless European ski areas, a few shutter or threaten to each year. The resulting media cycle is predictable and dumb. In The Snow concisely summarizes how this pattern unfolds by analyzing coverage of the recent near loss of L'Alpe du Grand Serre, France (emphasis mine):A ski resort that few people outside its local vicinity had ever heard of was the latest to make headlines around the world a month ago as it announced it was going to cease ski operations.‘French ski resort in Alps shuts due to shortage of snow' reported The Independent, ‘Another European ski resort is closing due to lack of snow' said Time Out, The Mirror went for ”Devastation” as another European ski resort closes due to vanishing snow‘ whilst The Guardian did a deeper dive with, ‘Fears for future of ski tourism as resorts adapt to thawing snow season.' The story also appeared in dozens more publications around the world.The only problem is that the ski area in question, L'Alpe du Grand Serre, has decided it isn't closing its ski area after all, at least not this winter.Instead, after the news of the closure threat was publicised, the French government announced financial support, as did the local municipality of La Morte, and a number of major players in the ski industry. In addition, a public crowdfunding campaign raised almost €200,000, prompting the officials who made the original closure decision to reconsider. Things will now be reassessed in a year's time.There has not been the same global media coverage of the news that L'Alpe du Grand Serre isn't closing after all.It's not the first resort where money has been found to keep slopes open after widespread publicity of a closure threat. La Chapelle d'Abondance was apparently on the rocks in 2020 but will be fully open this winter and similarly Austria's Heiligenblut which was said to be at risk of permanently closure in the summer will be open as normal.Of course, ski areas do permanently close, just like any business, and climate change is making the multiple challenges that smaller, lower ski areas face, even more difficult. But in the near-term bigger problems are often things like justifying spends on essential equipment upgrades, rapidly increasing power costs and changing consumer habits that are the bigger problems right now. The latter apparently exacerbated by media stories implying that ski holidays are under severe threat by climate change.These increasingly frequent stories always have the same structure of focusing on one small ski area that's in trouble, taken from the many thousands in the Alps that few regular skiers have heard of. The stories imply (by ensuring that no context is provided), that this is a major resort and typical of many others. Last year some reports implied, again by avoiding giving any context, that a ski area in trouble that is actually close to Rome, was in the Alps.This is, of course, not to pretend that climate change does not pose an existential threat to ski holidays, but just to say that ski resorts have been closing for many decades for multiple reasons and that most of these reports do not give all the facts or paint the full picture.On no cars in ZermattIf the Little Cottonwood activists really cared about the environment in their precious canyon, they wouldn't be advocating for alternate rubber-wheeled transit up to Alta and Snowbird – they'd be demanding that the road be closed and replaced by a train or gondola or both, and that the ski resorts become a pedestrian-only enclave dotted with only as many electric vehicles as it took to manage the essential business of the towns and the ski resorts.If this sounds improbable, just look to Zermatt, which has banned gas cars for decades. Skiers arrive by train. Nearly 6,000 people live there year-round. It is amazing what humans can build when the car is considered as an accessory to life, rather than its central organizing principle.On driving in EuropeDriving in Europe is… something else. I've driven in, let's see: Iceland, Portugal, Spain, France, Switzerland, Italy, Slovenia, Croatia, and Montenegro. That last one is the scariest but they're all a little scary. Drivers' speeds seem to be limited by nothing other than physics, passing on blind curves is common even on mountain switchbacks, roads outside of major arterials often collapse into one lane, and Euros for some reason don't believe in placing signs at intersections to indicate street names. Thank God for GPS. I'll admit that it's all a little thrilling once the disorientation wears off, and there are things to love about driving in Europe: roundabouts are used in place of traffic lights wherever possible, the density of cars tends to be less (likely due to the high cost of gas and plentiful mass transit options), sprawl tends to be more contained, the limited-access highways are extremely well-kept, and the drivers on those limited-access highways actually understand what the lanes are for (slow, right; fast, left).It may seem contradictory that I am at once a transit advocate and an enthusiastic road-tripper. But I've lived in New York City, home of the United States' best mass-transit system, for 23 years, and have owned a car for 19 of them. There is a logic here: in general, I use the subway or my bicycle to move around the city, and the car to get out of it (this is the only way to get to most ski areas in the region, at least midweek). I appreciate the options, and I wish more parts of America offered a better mix.On chairs without barsIt's a strange anachronism that the United States is still home to hundreds of chairlifts that lack safety bars. ANSI standards now require them on new lift builds (as far as I can tell), but many chairlifts built without bars from the 1990s and earlier appear to have been grandfathered into our contemporary system. This is not the case in the Eastern U.S. where, as far as I'm aware, every chairlift with the exception of a handful in Pennsylvania have safety bars – New York and many New England states require them by law (and require riders to use them). Things get dicey in the Midwest, which has, as a region, been far slower to upgrade its lift fleets than bigger mountains in the East and West. Many ski areas, however, have retrofit their old lifts with bars – I was surprised to find them on the lifts at Sundown, Iowa; Chestnut, Illinois; and Mont du Lac, Wisconsin, for example. Vail and Alterra appear to retrofit all chairlifts with safety bars once they purchase a ski area. But many ski areas across the Mountain West still spin old chairs, including, surprisingly, dozens of mountains in California, Oregon, and Washington, states that tends to have more East Coast-ish outlooks on safety and regulation.On Compagnie des AlpesAccording to Martin, the closest thing Europe has to a Vail- or Alterra-style conglomerate is Compagnie des Alpes, which operates (but does not appear to own) 10 ski areas in the French Alps, and holds ownership stakes in five more. It's kind of an amazing list:Here's the company's acquisition timeline, which includes the ski areas, along with a bunch of amusement parks and hotels:Clearly the path of least resistance to a EuroVail conflagration would be to shovel this pile of coal into the furnace. Martin referenced Tignes' forthcoming exit from the group, to join forces with ski resort Sainte-Foy on June 1, 2026 – teasing a smaller potential EuroVail acquisition. Tignes, however, would not be the first resort to exit CdA's umbrella – Les 2 Alpes left in 2020.On EuroSkiPassesThe EuroMegaPass market is, like EuroSkiing itself, unintelligible to Americans (at least to this American). There are, however, options. Martin offers the Swiss-centric Magic Pass as perhaps the most prominent. It offers access to 92 ski areas (map). You are probably expecting me to make a chart. I will not be making a chart.S**t I need to publish this article before I cave to my irrepressible urge to make a chart.OK this podcast is already 51 days old do not make a chart you moron.I think we're good here.I hope.I will also not be making a chart to track the 12 ski resorts accessible on Austria's Ski Plus City Pass Stubai Innsbruck Unlimited Freedom Pass.The Storm explores the world of lift-served skiing year-round. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #199: Indy Pass Director, Entabeni Systems Founder, & Black Mountain, New Hampshire GM Erik Mogensen

The Storm Skiing Journal and Podcast

Play Episode Listen Later Mar 3, 2025 77:04


The Storm Skiing Journal and Podcast is a reader-supported publication. To receive new posts and to support independent ski journalism, please consider becoming a free or paid subscriber.WhoErik Mogensen, Director of Indy Pass, founder of Entabeni Systems, and temporary owner and General Manager of Black Mountain, New HampshireRecorded onFebruary 25, 2025About Entabeni SystemsEntabeni provides software and hardware engineering exclusively for independent ski areas. Per the company's one-page website:Entabeni: noun; meaning: zulu - "the mountain"We take pride in providing world class software and hardware engineering in true ski bum style.About Indy PassIndy Pass delivers two days each at 181 Alpine and 44 cross-country ski areas, plus discounts at eight Allied resorts and four Cat-skiing outfits for the 2024-25 ski season. Indy has announced several additional partners for the 2025-26 ski season. Here is the probable 2025-26 Alpine roster as of March 2, 2025 (click through for most up-to-date roster):Doug Fish, who has appeared on this podcast four times, founded Indy Pass in 2019. Mogensen, via Entabeni, purchased the pass in 2023.About Black Mountain, New HampshireClick here for a mountain stats overviewOwned by: Indy PassLocated in: Jackson, New HampshireYear founded: 1935Pass affiliations: Indy Pass and Indy+ Pass – 2 days, no blackoutsClosest neighboring ski areas: Attitash (:14), Wildcat (:19), Cranmore (:19), Bretton Woods (:40), King Pine (:43), Pleasant Mountain (:48), Sunday River (1:00), Cannon (1:02), Mt. Abram (1:03)Base elevation: 1,250 feetSummit elevation: 2,350 feetVertical drop: 1,100 feetSkiable acres: 140Average annual snowfall: 125 inchesTrail count: 45Lift count: 5 (1 triple, 1 double, 1 J-bar, 1 platter pull, 1 handletow – view Lift Blog's inventory of Black Mountain's lift fleet)Why I interviewed himI first spoke to Mogensen in the summer of 2020. He was somewhere out west, running something called Entabeni Systems, and he had insight into a story that I was working on. Indy Pass founder and owner-at-the-time Doug Fish had introduced us. The conversation was helpful. I wrote the story and moved on.Mogensen didn't. He kept calling. Kept emailing. There was something he wanted me to understand. Not about any particular story that I was writing, but about skiing as a whole. Specifically, about non-megapass skiing. It wasn't working, he insisted. It couldn't work without sweeping and fundamental changes. And he knew how to make those changes. He was already making them, via Entabeni, by delivering jetpack technology to caveman ski areas. They'd been fighting with sticks and rocks but now they had machine guns. But they needed more weapons, and faster.I still didn't get it. Not when Mogensen purchased Indy Pass in March 2023, and not when he joined the board at teetering-on-the-edge-of-existence Antelope Butte, Wyoming the following month. I may not have gotten it until Mogensen assembled, that October, a transcontinental coalition to reverse a New Hampshire mountain's decision to drop dead or contributed, several weeks later, vital funds to help re-open quirky and long-shuttered Hickory, New York.But in May of that year I had a late-night conversation with Doug Fish in a Savannah bar. He'd had no shortage of Indy Pass suitors, he told me. Fish had chosen Erik, he said, not because his longtime tech partner would respect Indy's brand integrity or would refuse to sell to Megaski Inc – though certainly both were true – but because in Mogensen, Fish saw a figure messianic in his conviction that family-owned, crockpots-on-tabletops, two-for-Tuesday skiing must not be in the midst of an extinction event.Mogensen, Fish said, had transformed his world into a laboratory for preventing such a catastrophe, rising before dawn and working all day without pause, focused always and only on skiing. More specifically, on positioning lunch-bucket skiing for a fair fight in the world of Octopus Lifts and $329 lift tickets and suspender-wearing Finance Bros who would swallow the mountains whole if they could poop gold coins out afterward. In service of this vision, Mogensen had created Entabeni from nothing. Indy Pass never would have worked without it, Fish said. “Elon Musk on skis,” Fish called* him. A visionary who would change this thing forever.Fish was, in a way, mediating. I'd written something - who knows what at this point – that Mogensen hadn't been thrilled with. Fish counseled us both against dismissiveness. I needed time to appreciate the full epic; Erik to understand the function of media. We still disagree often, but we understand and appreciate one another's roles. Mogensen is, increasingly, a main character in the story of modern skiing, and I – as a chronicler of such – owe my audience an explanation for why I think so.*This quote hit different two years ago, when Musk was still primarily known as the tireless disruptor who had mainstreamed electric cars. What we talked aboutWhy Indy Pass stepped up to save Black Mountain, New Hampshire; tripling Black's best revenue year ever in one season; how letting skiers brown bag helped increase revenue; how a beaten-up, dated ski area can compete directly with corporate-owned mountains dripping with high-speed lifts and riding cheap mass-market passes; “I firmly believe that skiing is in a bit of an identity crisis”; free cookies as emotional currency; Black's co-op quest; Black's essential elements; skiing's multi-tiered cost crisis; why the fanciest option is often the only option for lifts, snowcats, and snowguns; what ski areas are really competing against (it isn't other ski areas); bringing big tech to small skiing with Entabeni; what happened when teenage Mogensen's favorite ski area closed; “we need to spend 90 percent of our time understanding the problem we're trying to solve, and 10 percent of our time solving it”; why data matters; where small skiing is in the technology curve; “I think it's become very, very obvious that where you can level the playing field very quickly is with technology”; why Entabeni purchased Indy Pass; the percent of day-ticket sales that Indy accounts for at partner ski areas; limiting Indy Pass sales and keeping prices low; is Indy Pass a business?; and why Indy will never add a third day.Questions I wish I'd askedMogensen's tenure at Indy Pass has included some aggressive moves to fend off competition and hold market share. I wrote this series of stories on Indy's showdown with Ski Cooper over its cheap reciprocal pass two years ago:These are examples of headlines that Indy Pass HQ were not thrilled with, but I have a job to do. We could have spent an entire podcast re-hashing this, but the story has already been told, and I'd rather move forward than back.Also, I'd have liked to discuss Antelope Butte, Wyoming and Hickory, New York at length. We glancingly discuss Antelope Butte, and don't mention Hickory at all, but these are both important stories that I intend to explore more deeply in the future.Why now was a good time for this interviewHere's an interesting fact: since 2000, the Major League Baseball team with the highest payroll has won the World Series just three times (the 2018 Red Sox, and the 2000 and '09 Yankees), and made the series but lost it three additional times (the 2017 Dodgers and 2001 and '03 Yankees). Sure, the world champ rocks a top-five payroll about half the time, and the vast majority of series winners sit in the top half of the league payroll-wise, but recent MLB history suggests that the dudes with the most resources don't always win.Which isn't to say it's easy to fight against Epic and Ikon and ski areas with a thousand snowguns and chairlifts that cost more than a fighter jet. But a little creativity helps a lot. And Mogensen has assembled a creative toolkit that independent ski area operators can tap to help them spin-kick their way through the maelstrom:* When ski areas join Indy Pass, they join what amounts to a nationally marketed menu for hungry skiers anxious for variety and novelty. “Why yes, I'll have two servings of the Jay Peak and two Cannon Mountains, but I guess I'll try a side of this Black Mountain so long as I'm here.” Each resulting Indy Pass visit also delivers a paycheck, often from first-time visitors who say, “By gum let's do it again.”* Many ski areas, such as Nub's Nob and Jiminy Peak, build their own snowguns. Some, like Holiday Valley, install their own lifts. The manly man manning machines has been a ski industry trope since the days of Model T-powered ropetows and nine-foot-long skis. But ever so rare is the small ski area that can build, from scratch, a back-end technology system that actually works at scale. Entabeni says “yeah actually let me get this part, Bro.” Tech, as Mogensen says in our interview, is the fastest way for the little dude to catch up with the big dude.* Ski areas can be good businesses. But they often aren't. Costs are high, weather is unpredictable, and skiing is hard, cold, and, typically, far away from where the people live. To avoid the inconvenience of having to turn a profit, many ski areas – Bogus Basin, Mad River Glen, Bridger Bowl – have stabilized themselves under alternate business models, in which every dollar the ski area makes funnels directly back into improving the ski area. Black Mountain is attempting to do the same.I'm an optimist. Ask me about skiing's future, and I will not choose “death by climate change.” It is, instead, thriving through adaptation, to the environment, to technological shifts, to societal habits. Just watch if you don't believe me.Why you should ski Black MountainThere's no obvious answer to this question. Black is surrounded by bangers. Twin-peaked Attitash looms across the valley. Towering Wildcat faces Mt. Washington a dozen miles north. Bretton Woods and Sunday River, glimmering and modern, hoteled and mega-lifted and dripping with snowgun bling, rise to the west and to the east, throwing off the gravity and gravitas to haul marching armies of skiers into their kingdoms. Cranmore gives skiers a modern lift and a big new baselodge. Even formerly beat-up Pleasant Mountain now spins a high-speeder up its 1,200 vertical feet. And to even get to Black from points south, skiers have to pass Waterville, Loon, Cannon, Gunstock, and Ragged, all of which offer more terrain, more vert, faster lifts, bigger lodges, and an easier access road.That's a tough draw. And it didn't help that, until recently, Black was, well, a dump. Seasons were short, investment was limited. When things broke, they stayed broken – Mogensen tells me that Black hadn't made snow above the double chair midstation in 20 years before this winter. When I last showed up to ski at Black, two years ago, I found an empty parking lot and stilled lifts, in spite of assurances on social media and the ski area's website that this was a normal operating day.Mogensen fixed all that. The double now spins to the top every day the ski area is open. New snowguns line many trunk trails. A round of explosives tamed Upper Maple Slalom, transforming the run from what was essentially a cliff into an offramp-smooth drag-racer. The J-bar – America's oldest continuously operating overhead cable lift, in service since 1935 – spins regularly. A handle tow replaced the old rope below the triple. Black has transformed the crippled and sad little mid-mountain lodge into a boisterous party deck with music and champagne and firepits roaring right beneath the double chair. Walls and don't-do-this-or-that signs came down all over the lodge, which, while still crowded, is now stuffed with families and live music and beer glasses clinking in the dusk.And this is year one. Mogensen can't cross five feet of Black's campus without someone stopping him to ask if he's “the Indy Pass guy” and hoisting their phone for selfie-time. They all say some version of “thank you for what you're doing.” They all want in on the co-op. They all want to be part of whatever this crazy, quirky little hill is, which is the opposite of all the zinger lifts and Epkon overload that was supposed to kill off creaky little outfits like this one.Before I skied Black for three days over Presidents' weekend, I was skeptical that Mogensen could summon the interest to transform the mountain into a successful co-op. Did New England really have the appetite for another large throwback ski outfit on top of MRG and Smuggs and Magic? All my doubt evaporated as I watched Mogensen hand out free hot cookies like some orange-clad Santa Claus, as I tailed my 8-year-old son into the low-angle labyrinths of Sugar Glades and Rabbit Run, as I watched the busiest day in the mountain's recorded history fail to produce lift lines longer than three minutes, as Mt. Washington greeted me each time I slid off the Summit double.Black Mountain is a special place, and this is a singular time to go and be a part of it. So do that.Podcast NotesOn Black Mountain's comebackIn October 2023, Black Mountain's longtime owner, John Fichera, abruptly announced that the ski area would close, probably forever. An alarmed Mogensen rolled in with an offer to help: keep the ski area open, and Indy and Entabeni will help you find a buyer. Fichera agreed. I detailed the whole rapid-fire saga here:A year and dozens of perspective buyers later, Black remained future-less heading into the 2024-25 winter. So Mogensen shifted tactics, buying the mountain via Indy Pass and promising to transform the ski area into a co-op:On the Mad River Glen co-opAs of this writing, Mad River Glen, the feisty, single-chair-accessed 2,000-footer that abuts Alterra's Sugarbush, is America's only successful ski co-op. Here's how it started and how it works, per MRG's website:Mad River Glen began a new era in 1995 when its skiers came together to form the Mad River Glen Cooperative. The Cooperative works to fulfill a simple mission;“… to forever protect the classic Mad River Glen skiing experience by preserving low skier density, natural terrain and forests, varied trail character, and friendly community atmosphere for the benefit of shareholders, area personnel and patrons.” …A share in the Mad River Cooperative costs $2,000. Shares may be purchased through a single payment or in 40 monthly installments of $50 with a $150 down payment. The total cost for an installment plan is $2,150 (8.0% Annual Percentage Rate). The installment option enables anyone who loves and appreciates Mad River Glen to become an owner for as little as $50 per month. Either way, you start enjoying the benefits immediately! The only other cost is the annual Advance Purchase Requirement (APR) of $200. Since advance purchases can be applied to nearly every product and service on the mountain, including season passes, tickets, ski school and food, the advance purchase requirement does not represent an additional expense for most shareholders. In order to remain in good standing as a shareholder and receive benefits, your full APR payment must be met each year by September 30th.Black is still working out the details of its co-op. I can't share what I already know, other than to say that Black's organizational structure will be significantly different from MRG's.The Storm explores the world of lift-served skiing year-round. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #194: Worcester Telegram & Gazette Snowsports Columnist Shaun Sutner

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 7, 2025 87:11


This podcast hit paid subscribers' inboxes on Dec. 31. It dropped for free subscribers on Jan. 7. To receive future episodes as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoShaun Sutner, snowsports columnist for the Worcester Telegram & Gazette and Telegram.comRecorded onNovember 25, 2024About Shaun SutnerSutner is a skier, writer, and journalist based in Worcester, Massachusetts. He's written a snowsports column for the Worcester Telegram & Gazette from Thanksgiving to April for the past several decades. You can follow Shaun on social media to stay locked into his work:Read his recent columns:* On Wildcat, Attitash, and Vail Resorts* Everyone needs a bootfitter* Indy Pass is still kicking assWhy I interviewed himJournalism sounds easy. Go there, talk to people, write about it. It's not easy. The quest for truth is like the Hobbit's quest for the ring: long, circuitous, filled with monsters who want to eat you. Some truth is easy: Wachusett has four chairlifts. Beyond the objective, complications arise: Wachusett's decision to replace its summit quad with a six-pack in 2025 is… what, exactly? Visionary, shortsighted, foolish, clever, pedestrian? Does it prioritize passholders or marketing or profit over experience? Is it necessary? Is it wise? Is it prudent? Is it an answer to locals' frustrations or a compounding factor in it?The journalist's job is to machete through this jungle and sculpt a version of reality that all parties will recognize and that none of them will be entirely happy with. Because people are complex and so is the world, and assembling the truth is less like snapping together a thousand-piece puzzle and more like the A-Team examining a trashheap and saying “OK boys, let's build a helicopter.”Sutner is good at this, as may be expected of someone who's spent decades on his beat. He understands that anecdote is not absolute. He knows how to pull together broad narratives (“New England's outdated lift fleet” of the 2010s), and to acknowledge when they change (“New England operators aggressively modernize lifts” in the 2020s). He is empathetic to locals and operators alike, without being deferential to either. He knows that the best stories are 90 percent what the writer leaves out, and 10 percent identifying the essential bits to frame the larger whole. And he lives the beat, aggressively, joyously, immersively.We need more Sutners, but we are probably getting fewer. As journalism figures out what it is in the 21st century, it is deciding that it is less about community-based entities employing beat-specific writers and more about feeding mastheads to private equity funds that drag the carcass down to entrails and then feed them to the hounds. Thousands of American communities now have no local news organization, let alone one with the resources to hire writers solely devoted to something as niche as skiing. Filling the information void is Angry Ski Bro, firing off 50 dozen monthly Facebook posts about Vail's abominable greed being distilled in a broken snowgun at Wildcat.I started The Storm as an antidote to this global complaint box. And I believe that the future of journalism includes writers tapping Substack and similar platforms to freelance the truth. But I still believe that the traditional news organization – meaning physical newspapers that have evolved into digital-analogue hybrids – can find a sustainable business model that tells a community's essential stories. Sutner, and the Worcester Telegram & Gazette, deserve credit for showing us how to do this.What we talked aboutSki South America; how to ski 60 days while working full time; Worcester's legendary Strand's ski shop; Powdr's sale of Killington and Pico and how the new owners can keep from ruining it; how to make Pico more relevant; is this the start of New England ski area deconsolidation?; Smuggs; Black Mountain, New Hampshire's co-op quest; taking stock of New England consolidation; Vail Resorts' New England GM shuffle; New England's chairlift renaissance; what is New England's new most-hated lift?; why New England needs more surface lifts; a new sixer coming to Wachusett; the legacy of Wachusett's David Crowley; why Wachusett works; and what we lose with consolidation.What we got wrongOn whatever that city is calledI probably still can't pronounce “Worcester.” Just congratulate yourself if you can, and keep moving.On South American skiingI said in our conversation that there were “40 or so ski areas” in South America. I've not taken my magnifying glass to the region as I have with Real America, but I made this quick-hitter chart earlier this year that counted just 26 on the continent, all of them in Chile and Argentina:This map on skiresort.info counts 45 South American ski areas, including a sporadically operating area in Bolivia and one indoor and one artificial-turf area in Brazil. Someday I'll do a cross-check with my list, but that day is not today.On which county Killington lives inNeither of us knew which county Killington is in, but he suggested Windham County. The correct answer is Rutland County.On The Man owning our ski centersWhen discussing state-owned ski areas, Sutner didn't remember that New Hampshire owns Cannon and Vail-operated Sunapee, and I didn't remember to remind him.On Black Mountain, New HampshireWe recorded this prior to Black outlining its plans for a transition to co-op ownership. Mountain leadership has since released more details:On Mad River Glen's snowmaking hard stopI noted that Mad River Glen only makes snow up to “2,000-whatever feet.” The actual number, as proclaimed by some past assemblage of the MRG co-op, is 2,200 feet. Though perhaps raising that by a couple hundred feet would have spared them from spending a fat stack to build a double-chair midstation this year.On Vail's GM shuffleWhen we recorded this conversation, Vail-owned Wildcat, Mount Snow, and Crotched had general manager vacancies. The company has since filled all three (click through on the links above).On Sugarloaf's T-barIn our discussion on surface lifts, Sutner references a T-bar to Sugarloaf's summit. The Bateau T-bar does land quite high on the mountain, but it stops short of the summit and snowfields.On Waterville Valley's T-barsWaterville's T-bar game is way ahead of most New England ski areas. Two of them serve lower-mountain race or race-training trails, and one serves the mountain's top 400 vertical feet, replacing the windhold-prone chairlifts that once ran to the summit. While two of the T-bars run parallel to terrain parks, serving them does not appear to be the lifts' direct purpose, as we debated on the podcast.On Vail's high-speed “T-bars”I mixed up my lift types when describing the high-speed surface lifts that Vail runs at its Midwest mountains. They are ropetows, not T-bars. Here they go at Afton Alps, Minnesota:Afton Alps, Minnesota. Video by Stuart Winchester.On Wachusett upgradesSutner noted that Wachusett's coming summit six-pack would be its first big infrastructure upgrade in 20 years, but the mountain installed the 299-vertical-foot Monadnock Express quad in 2011.On Berkshire East's T-Bar ExpressSutner said that last year was Berkshire East's second season running its T-Bar Express high-speed quad, but the lift first spun for the 2023-24 ski season. The current, 2024-25 season is the lift's second.On Sutner's ski daysWe recorded this a while ago, and Sutner had clocked eight ski days before Thanksgiving. As of Dec. 30, he'd hit 21 days, well along to his 60-day goal.Podcast NotesOn Cerro CatedralI'm somewhat obsessed with this 3,773-vertical-foot, 1,500-acre Argentinian monster:On Shaun's Worcester Living articleSutner wrote up his Argentinian ski adventure for Worcester Living magazine. The story starts on page 20.On Powdr's sale of Killington and PicoIn case you missed it:On New England consolidationNew England's 100-ish ski areas are largely independently owned and operated. These 25 are run by an entity that operates at least two ski areas:On Intrawest and American Skiing CompanyIt's impossible to discuss the history of New England ski area consolidation without acknowledging the now-dead Intrawest and American Skiing Company. On Vail's management shuffleI wrote about this recently:I launched The Storm in October 2019, when Vail owned 34 North American ski areas. To the best of my knowledge, just three of those ski areas' general manager-level leaders remain where they were on that date: Vail Mountain VP/COO Beth Howard, Okemo VP/GM Bruce Schmidt, and Boston Mills-Brandywine GM Jake Campbell. Compare this to Boyne, where nine of 10 mountain leaders either remain in their 2019 roles, or have since ascended to them after working at the resort for decades, often replacing legends retiring after long careers. Alterra and Powdr have demonstrated similar stability. Meanwhile, Vail's seven New England Resorts enter this winter with just two mountains – Okemo and Attitash – under the same general manager that ran them in the spring.The Storm publishes year-round, and guarantees 100 articles per year. This is article 90/100 in 2024, and number 590 since launching on Oct. 13, 2019. 2024 will continue until the 100-article threshold is achieved, regardless of what that pesky calendar says. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Outdoor Biz Podcast
2024 Holiday Replay Anneka Williams [EP 489]

The Outdoor Biz Podcast

Play Episode Listen Later Dec 31, 2024 43:50


Today on this holiday replay of episode 467 of the Outdoor Adventure Lifestyle Podcast, I'm speaking with climate scientist, writer, and backcountry skier, Anneka Williams. Welcome to episode 466 with climate scientist, writer, and backcountry skier, Anneka Williams.. Brought to you this week by Alabama Beaches and Roam Generation PR.  Facebook   Twitter   Instagram Love the show? Subscribe,  rate, review, and share! Sign up for my Newsletter  HERE I'd love to hear your feedback about the show! You can contact me here:  rick@theoutdoorbizpodcast.com Brought to you this week by Alabama Beaches and Roam Generation PR Show Notes Most of us dream of grand adventures, but everyday responsibilities seem to pull us away. We settle for the occasional weekend hike or a vacation once a year while longing for something more thrilling and purposeful. You want to explore more of the world but feel tied down by routine. You crave adventure and meaningful experiences but aren't sure how to make them a consistent part of your life. You see others doing incredible things, like skiing the Himalayas or conducting research in the Arctic, and wonder, "Why not me?" We understand. Society has made you believe that real adventures are a rare luxury or only for a chosen few. But it's not your fault—no one told you it's possible to live a life full of exploration. That's why this episode with Anneka Williams, a climate scientist and adventurer, is so inspiring. In this conversation, you'll learn how she crafted a life full of global adventures, from skiing down icy peaks in Patagonia to studying climate change in the most remote corners of the world. Anneka's story will take you beyond the typical vacation. Imagine skiing as a child on the single-chair lift at Mad River Glen in Vermont, then fast-forward to skiing in Bhutan or studying gas emissions in the high-altitude Paramo of South America. This episode will show you that the world is a wild, beautiful place waiting to be explored—and you don't need to wait until retirement to do it. Here are three inspiring lessons from Anneka's adventurous life that you can apply to your own journey: Start young but keep exploring: Anneka's began skiing as a kid in Vermont, but she never stopped seeking new places to explore. Whether it's hiking the Andes or fieldwork in Chile, she proves that no matter where you start, the key is to keep pushing your boundaries. Mix work with play: She didn't choose between her career as a climate scientist and her love for the outdoors. Instead, she combined the two. From her fieldwork in Arctic Alaska to her free time backpacking in Patagonia, Anneka's adventures blend purpose with passion. Embrace the unknown: Anneka's trips to far-flung places like Bhutan or Columbia were filled with uncertainties and challenges, but those experiences shaped her most memorable adventures. The best stories come from stepping outside your comfort zone. Benefits of the Solution: Discover the world in a way most people only dream of: From mountains to jungles, following Anneka's example means you'll explore landscapes few get to experience. Adventure meets purpose: You won't just be sightseeing—you'll be part of something bigger, whether that's climate work or another passion that drives you to explore. Growth through exploration: The thrill of tackling new environments, cultures, and challenges will not only satisfy your adventurous spirit but also push you to grow in ways you never expected. Lasting message (A): The world is wide, wild, and waiting for you—don't wait for "someday" to start living your adventure. Tune into Episode 466 for an experience and motivation with Anneka Williams—a great listen the next time you "get outside!" Catch you out there, The Outdoor Adventure Lifestyle Podcast Team Brought to you this week by Alabama Beaches and Roam Generation PR #AnnekaWilliams, #climatescientist, #VermontSportsMagazine, #CamelsHump, #writingjourney, #ArcticTundra, #climatescience, #SaltLakeCity, #electricutilities, #climaterisks, #resiliencestrategies, #climatevariability, #RoamGenerationPR, #worldsailingjourney, #traveladventurelifestyle, #OutdoorAdventureLifestylePodcast, #VermontsMadRiverValley, #smallcommunity, #fieldworkinAlaska, #studyabroadinBhutan, #ParamointheAndes, #skiinginAntarctica, #technicalwriter, #datamodeling, #technologyintegration, #interactivemaps, #localclimateaction, #SanJuanRivertrip, #backpackinginPeru, #sustainabilityefforts, #wildfiresimpactonelectricity

The Skippy Report
Sara Ellen Godek episode of The Women in Telemark Skiing series

The Skippy Report

Play Episode Listen Later Dec 9, 2024 54:09


Meet Sara Ellen Godek in this episode of "The Women in Telemark Skiing" series. She has a very unique introductory experience to Telemark skiing involving Mad River Glen, which she shares with us. Sara Ellen and I talk about her Alpine and Nordic background and how she got into Telemark Skiing. We also talk about racing for the United States Telemark Ski Association and her Downhill Mountain Bike racing. Enjoy!

The Storm Skiing Journal and Podcast
Podcast #191: Stratton Mountain President & COO Matt Jones

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 20, 2024 82:00


This podcast hit paid subscribers' inboxes on Nov. 13. It dropped for free subscribers on Nov. 20. To receive future episodes as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoMatt Jones, President and Chief Operating Officer of Stratton Mountain, VermontRecorded onNovember 11, 2024About Stratton MountainClick here for a mountain stats overviewOwned by: Alterra Mountain Company, which also owns:Located in: Winhall, VermontYear founded: 1962Pass affiliations:* Ikon Pass: Unlimited* Ikon Base Pass: Unlimited, holiday blackoutsClosest neighboring ski areas: Bromley (:18), Magic (:24), Mount Snow (:28), Hermitage Club (:33), Okemo (:40), Brattleboro (:52)Base elevation: 1,872 feetSummit elevation: 3,875 feetVertical drop: 2,003 feetSkiable Acres: 670Average annual snowfall: 180 inchesTrail count: 99 (40% novice, 35% intermediate, 16% advanced, 9% expert)Lift count: 14 (1 ten-passenger gondola, 4 six-packs, 1 high-speed quad, 2 fixed-grip quads, 1 triple, 1 double, 4 carpets – view Lift Blog's inventory of Stratton's lift fleet)Why I interviewed himI don't know for sure how many skier visits Stratton pulls each winter, or where the ski area ranks among New England mountains for busyness. Historical data suggests a floor around 400,000 visits, likely good for fifth in the region, behind Killington, Okemo, Sunday River, and Mount Snow. But the exact numbers don't really matter, because the number of skiers that ski at Stratton each winter is many manys. And the number of skiers who have strong opinions about Stratton is that exact same number.Those numbers make Stratton more important than it should be. This is not the best ski area in Vermont. It's not even Alterra's best ski area in Vermont. Jay, MRG, Killington, Smuggs, Stowe, and sister resort Sugarbush are objectively better mountains than Stratton from a terrain point of view (they also get a lot more snow). But this may be one of the most crucial mountains in Alterra's portfolio, a doorway to the big-money East, a brand name for skiers across the region. Stratton is the only ski area that advertises in the New York City Subway, and has for years.But Stratton's been under a bit of stress. The lift system is aging. The gondola is terrible. Stratton was one of those ski areas that was so far ahead of the modernization curve – the mountain had four six-packs by 2001 – that it's now in the position of having to update all of that expensive stuff all at once. And as meaningful updates have lagged, Stratton's biggest New England competitors are running superlifts up the incline at a historic pace, while Alterra lobs hundreds of millions at its western megaresorts. Locals feel shafted, picketing an absentee landlord that they view as negligent. Meanwhile, the crowds pile up, as unlimited Ikon Pass access has holstered the mountain in hundreds of thousands of skiers' wintertime battle belts.If that all sounds a little dramatic, it only reflects the messages in my inbox. I think Alterra has been cc'd on at least some of those emails, because the company is tossing $20 million at Stratton this season, a sum that Jones tells us is just the beginning of massive long-term investment meant to reinforce the mountain's self-image as a destination on its own.What we talked aboutStratton's $20 million offseason; Act 250 masterplanning versus U.S. Forest Service masterplanning; huge snowmaking upgrades and aspirations; what $8 million gets you in employee housing these days; big upgrades for the Ursa and American Express six-packs; a case for rebuilding lifts rather than doing a tear-down and replace; a Tamarack lift upgrade; when Alterra's investment firehose could shift east; leaving Tahoe for Vermont; what can be done about that gondola?; the Kidderbrook lift; parking; RFID; Ikon Pass access levels; and $200 to ski Stratton.Why I thought that now was a good time for this interviewHow pissed do you think the Punisher was when Disney announced that Ant Man would be the 12th installment in Marvel's cinematic universe? I imagine him seated in his lair, polishing his grenades. “F*****g Ant Man?” He throws a grenade into one of his armored Jeeps, which disintegrates in a supernova of steel parts, tires, and smoke. “Ant Man. Are you f*****g serious with this? I waited through eleven movies. Eleven. Iron Man got three. Thor and Captain f*****g America got two apiece. The Hulk. Two Avengers movies. Something called ‘Guardians of the Galaxy,' about a raccoon and a talking tree that save the goddamn universe or some s**t. And it was my turn, Man. My. Turn. Do these idiots not know that I had three individual comic lines published concurrently in the 1990s? Do they not know that I'm ranked as the ninth-greatest Marvel superhero of all time on this nerd list? Do you know where Ant Man is ranked on that list? Huh? Well, I'll tell you: number 131, behind Rocket Raccoon, U-Go Girl, and Spider Man 2099, whatever the hell any of those are.” The vigilante then loads his rocket launcher and several machine guns into a second armored Jeep, and sets off in search of jaywalkers to murder.Anyway I imagine that's how Stratton felt as it watched the rest of Alterra's cinematic universe release one blockbuster after another. “Oh, OK, so Steamboat not only gets a second gondola, but they get a 600-acre terrain expansion served by their eighth high-speed quad? And it wasn't enough to connect the two sides of Palisades Tahoe with a gondola, but you threw in a brand-new six-pack? And they're tripling the size of Deer Valley. Tripling. 3,700 acres of new terrain and 16 new lifts and a new base village to go with it. That's equal to five-and-a-half Strattons. And Winter Park gets a new six-pack, and Big Bear gets a new six-pack, and Mammoth gets two. Do you have any idea how much these things cost? And I can't even get a gondola that can withstand wind gusts over three miles per hour? Even goddamn Snowshoe – Snowshoe – got a new lift before I did. I didn't even think West Virginia was actually a real place. I swear if these f*****s announce a new June Mountain out-of-base lift before I get my bling, things are gonna get Epic around here.”Well, it's finally Stratton's turn, with $20 million in upgrades inbound. Alterra wasn't exactly mining the depths of locals' dreams to decide where to deploy the cash – snowmaking, employee housing, lift overhauls – and a gondola replacement isn't coming anytime soon, but they're pretty smart investments when you dig into them. Which we do.Questions I wish I'd askedAmong the items that I would have liked to have discussed given more time: the Appalachian Trail's path across the top of Stratton Mountain, Stratton as birthplace of modern snowboarding, and the Stratton Mountain School.What I got wrong* I said that Epic Pass access had remained mostly unchanged for the past decade, which is not quite right. When Vail first added Stowe to the Epic Local Pass for the 2017-18 season, they slotted the resort into the bucket of 10 days shared with Vail, Beaver Creek, and Whistler. At some point, Stowe received its own basket of 10 days, apart from the western resorts.* I said that Sunday River's Jordan eight-pack was wind-resistant “because of the weight.” While that is one factor, the lift's ability to run in high winds relies on a more complex set of anti-sway technology, none of which I really understand, but that Sunday River GM Brian Heon explained on The Storm earlier this year:Why you should ski StrattonA silent skiing demarcation line runs roughly along US 4 through Vermont. Every ski area along or above this route – Killington, Pico, Sugarbush, Mad River Glen, Stowe, Smuggs – lets trails bump up, maintains large glade networks, and generally provides you with balanced, diverse terrain. Everything below that line – Okemo, Bromley, Mount Snow – generally don't do any of these things, or offer them sporadically, and in the most shrunken form possible. There are some exceptions on both sides. Saskadena Six, a bump just north of US 4, operates more like the Southies. Magic, in the south, better mirrors the MRG/Sugarbush model. And then there's Stratton.Good luck finding bumps at Stratton. Maybe you'll stumble onto the remains of a short competition course here or there, but, generally, this is a groom-it-all-every-day kind of ski area. Which would typically make it a token stop on my annual rounds. But Stratton has one great strength that has long made it a quasi-home mountain for me: glades.The glade network is expansive and well-maintained. The lines are interesting and, in places, challenging. You wouldn't know this from the trailmap, which portrays the tree-skiing areas as little islands lodged onto Stratton's hulk. But there are lots of them, and they are plenty long. On a typical pow day, I'll park at Sun Bowl and ski all the glades from Test Pilot over to West Pilot and back. It takes all day and I barely touch a groomer.And the glades are open more often than you'd think. While northern Vermont is the undisputed New England snow king, with everything from Killington north counting 250-plus inches in an average winter, the so-called Golden Triangle of Stratton, Bromley, and Magic sits in a nice little micro-snow-pocket. And Stratton, the skyscraping tallest peak in that region of the state, devours a whole bunch (180 inches on average) to fill in those glades.And if you are Groomer Greg, you're in luck: Stratton has 99 of them. And the grooming is excellent. Just start early, because they get scraped off by the NYC hordes who camp out there every weekend. The obsessive grooming does make this a good family spot, and the long green trail from the top down to the base is one of the best long beginner runs anywhere.Podcast NotesOn Act 250This is the 20th Vermont-focused Storm Skiing Podcast, and I think we've referenced Act 250 in all of them. If you're unfamiliar with this law, it is, according to the official state website:…Vermont's land use and development law, enacted in 1970 at a time when Vermont was undergoing significant development pressure. The law provides a public, quasi-judicial process for reviewing and managing the environmental, social and fiscal consequences of major subdivisions and developments in Vermont. It assures that larger developments complement Vermont's unique landscape, economy and community needs. One of the strengths of Act 250 is the access it provides to neighbors and other interested parties to participate in the development review process. Applicants often work with neighbors, municipalities, state agencies and other interested groups to address concerns raised by a proposed development, resolving issues and mitigating impacts before a permit application is filed.On Stratton's masterplanStratton is currently updating its masterplan. It will retain some elements of this 2013 version. Some elements of this – most notably a new Snow Bowl lift in 2018 – have been completed:One curious element of this masterplan is the proposed lift up the Kidderbrook trail – around 2007, Stratton removed a relatively new (installed 1989) Poma fixed-grip quad from that location. Here it is on the far left-hand side of the 2005 trailmap:On Stratton's ownership historyStratton's history mirrors that of many large New England ski areas: independent founders run the ski area for decades; founders fall into financial peril and need private equity/banking rescue; bank sells to a giant out-of-state conglomerate; which then sells to another giant out-of-state conglomerate; which eventually turns into something else. In Stratton's case, Robert Wright/Frank Snyder -> Moore and Munger -> Japanese company Victoria USA -> Intrawest -> Alterra swallows the carcass of Intrawest. You can read all about it on New England Ski History.Here was Intrawest's roster, if you're curious:On Alterra's building bingeSince its 2018 founding, Alterra has invested aggressively in its properties: a 2.4-mile-long, $65 million gondola connecting Alpine Meadows to the Olympic side of Palisades Tahoe; $200 million in the massive Mahogany Ridge expansion and a three-mile-long gondola at Steamboat; and an untold fortune on Deer Valley's transformation into what will be the fourth-largest ski area in the United States. Plus new lifts all over the place, new snowmaking all over the place, new lodges all over the place. Well, all over the place except for at Stratton, until now.On Boyne and Vail's investments in New EnglandAmplifying Stratton Nation's pain is the fact that Alterra's two big New England competitors – Vail Resorts and Boyne Resorts – have built a combined 16 new lifts in the region over the past five years, including eight-place chairs at Loon and Sunday River (Boyne), and six-packs at Stowe, Okemo, and Mount Snow (Vail). They've also replaced highly problematic legacy chairs at Attitash (Vail) and Pleasant Mountain (Boyne). Boyne has also expanded terrain at Loon, Sunday River, and, most notably – by 400 acres – Sugarloaf. And it's worth noting that independents Waterville Valley and Killington have also dropped new sixers in recent years (Killington will build another next year). Meanwhile, Alterra's first chairlift just landed this summer, at Sugarbush, which is getting a fixed-grip quad to replace the Heaven's Gate triple.On gondola wind holdsJust in case you want to blame windholds on some nefarious corporate meddling, here's a video I took of Kirkwood's Cornice Express spinning in 50-mile-per-hour winds when Jones was running the resort last year. Every lift has its own distinct profile that determines how it manages wind.On shifting Ikon Pass accessWhen Alterra launched the Ikon Pass in 2018, the company limited Base Pass holders to five days at Stratton, with holiday blackouts. Ahead of the 2020-21 season, the company updated Base Pass access to unlimited days with those same holiday blackouts. Alterra and its partners have made several such changes in Ikon's seven years. I've made this nifty chart that tracks them all (if you missed the memo, Solitude just upgraded Ikon Base pass access to eliminate holiday blackouts):On historic Stratton lift ticket pricesAgain, New England Ski History has done a nice job documenting Stratton's year-to-year peak lift ticket rates:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 76/100 in 2024, and number 576 since launching on Oct. 13, 2019. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Outdoor Biz Podcast
Outdoor Exploration and Climate Action: Insights from Scientist and Writer Anneka Williams [EP 466]

The Outdoor Biz Podcast

Play Episode Listen Later Oct 15, 2024 42:51


Welcome to episode 466 with climate scientist, writer, and backcountry skier, Anneka Williams.. Brought to you this week by Alabama Beaches and Roam Generation PR.  Facebook   Twitter   Instagram Love the show? Subscribe,  rate, review, and share! Sign up for my Newsletter  HERE I'd love to hear your feedback about the show! You can contact me here:  rick@theoutdoorbizpodcast.com Brought to you this week by Alabama Beaches and Roam Generation PR Show Notes Most of us dream of grand adventures, but everyday responsibilities seem to pull us away. We settle for the occasional weekend hike or a vacation once a year while longing for something more thrilling and purposeful. You want to explore more of the world but feel tied down by routine. You crave adventure and meaningful experiences but aren't sure how to make them a consistent part of your life. You see others doing incredible things, like skiing the Himalayas or conducting research in the Arctic, and wonder, "Why not me?" We understand. Society has made you believe that real adventures are a rare luxury or only for a chosen few. But it's not your fault—no one told you it's possible to live a life full of exploration. That's why this episode with Anneka Williams, a climate scientist and adventurer, is so inspiring. In this conversation, you'll learn how she crafted a life full of global adventures, from skiing down icy peaks in Patagonia to studying climate change in the most remote corners of the world. Anneka's story will take you beyond the typical vacation. Imagine skiing as a child on the single-chair lift at Mad River Glen in Vermont, then fast-forward to skiing in Bhutan or studying gas emissions in the high-altitude Paramo of South America. This episode will show you that the world is a wild, beautiful place waiting to be explored—and you don't need to wait until retirement to do it. Here are three inspiring lessons from Anneka's adventurous life that you can apply to your own journey: Start young but keep exploring: Anneka's began skiing as a kid in Vermont, but she never stopped seeking new places to explore. Whether it's hiking the Andes or fieldwork in Chile, she proves that no matter where you start, the key is to keep pushing your boundaries. Mix work with play: She didn't choose between her career as a climate scientist and her love for the outdoors. Instead, she combined the two. From her fieldwork in Arctic Alaska to her free time backpacking in Patagonia, Anneka's adventures blend purpose with passion. Embrace the unknown: Anneka's trips to far-flung places like Bhutan or Columbia were filled with uncertainties and challenges, but those experiences shaped her most memorable adventures. The best stories come from stepping outside your comfort zone. Benefits of the Solution: Discover the world in a way most people only dream of: From mountains to jungles, following Anneka's example means you'll explore landscapes few get to experience. Adventure meets purpose: You won't just be sightseeing—you'll be part of something bigger, whether that's climate work or another passion that drives you to explore. Growth through exploration: The thrill of tackling new environments, cultures, and challenges will not only satisfy your adventurous spirit but also push you to grow in ways you never expected. Lasting message (A): The world is wide, wild, and waiting for you—don't wait for "someday" to start living your adventure. Tune into Episode 466 for an experience and motivation with Anneka Williams—a great listen the next time you "get outside!" Catch you out there, The Outdoor Adventure Lifestyle Podcast Team Brought to you this week by Alabama Beaches and Roam Generation PR #AnnekaWilliams, #climatescientist, #VermontSportsMagazine, #CamelsHump, #writingjourney, #ArcticTundra, #climatescience, #SaltLakeCity, #electricutilities, #climaterisks, #resiliencestrategies, #climatevariability, #RoamGenerationPR, #worldsailingjourney, #traveladventurelifestyle, #OutdoorAdventureLifestylePodcast, #VermontsMadRiverValley, #smallcommunity, #fieldworkinAlaska, #studyabroadinBhutan, #ParamointheAndes, #skiinginAntarctica, #technicalwriter, #datamodeling, #technologyintegration, #interactivemaps, #localclimateaction, #SanJuanRivertrip, #backpackinginPeru, #sustainabilityefforts, #wildfiresimpactonelectricity

The Rock Fight: Outdoor Industry & Adventure Commentary
National Park Tragedies, Mowing Lawns For A Ski Pass plus Deuter & Hydraflask's New Partnership

The Rock Fight: Outdoor Industry & Adventure Commentary

Play Episode Listen Later Aug 24, 2024 38:35 Transcription Available


Today on THE ROCK FIGHT (an outdoor podcast that aims for the head), Justin Housman is back on the mic!Monday's on THE ROCK FIGHT are for stories to hit the outdoor industry and now Saturday's are for the adventure community. Today on the show Colin & Justin get caught up on several stories to come out of the outdoor and gear world including:There have been several tragedies to hit our National Parks this summer. Falls in Yosemite and at the Grand Canyon and heat related deaths at Death Valley. How should we respond and talk about these things when they happen? (04:24)Deuter is partnering with Hydrapak to include bladders in several parts of their pack line. (24:52)Vermont skiers now have a new way to earn a season pass at the iconic Mad River Glen. (28:58)The Parting Shot! Justin and Colin throw one last rock. (33:33)Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.Listen to and follow Gear & Beer! The newest show on the Rock Fight Podcast Network.Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.

The Storm Skiing Journal and Podcast
Podcast #177: White Grass Ski Touring Center Founder and Owner Chip Chase

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jul 14, 2024 111:40


This podcast hit paid subscribers' inboxes on July 7. It dropped for free subscribers on July 14. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoChip Chase, Founder and Owner of White Grass Ski Touring Center, West VirginiaRecorded onMay 16, 2024About White Grass Touring CenterClick here for a mountain stats overviewOwned by: Chip ChaseLocated in: Davis, West VirginiaYear founded: 1979 (at a different location)Pass affiliations: Indy Pass and Indy+ Pass: 2 days, no blackoutsClosest neighboring ski areas: Canaan Valley (8 minutes), Timberline (11 minutes)Base elevation: 3,220 feet (below the lodge)Summit elevation: 4,463 feet (atop Weiss Knob)Vertical drop: 1,243 feetSkiable Acres: 2,500Average annual snowfall: 140 inchesTrail count: 42 (50 km of maintained trails)Lift count: NoneWhy I interviewed himOne habit I've borrowed from the mostly now-defunct U.S. ski magazines is their unapologetic focus always and only on Alpine skiing. This is not a snowsports newsletter or a wintertime recreation newsletter or a mountain lifestyle newsletter. I'm not interested in ice climbing or snowshoeing or even snowboarding, which I've never attempted and probably never will. I'm not chasing the hot fads like Norwegian goat fjording, which is where you paddle around glaciers in an ice canoe, with an assist tow from a swimming goat. And I've narrowed the focus much more than my traditionalist antecedents, avoiding even passing references to food, drink, lodging, gear, helicopters, snowcats, whacky characters, or competitions of any kind (one of the principal reasons I ski is that it is an unmeasured, individualistic sport).Which, way to squeeze all the fun out of it, Stu. But shearing off 90 percent of all possible subject matter allows me to cover the small spectrum of things that I do actually care about – the experience of traveling to and around a lift-served snowsportskiing facility, with a strange side obsession with urban planning and land-use policy – over the broadest possible geographic area (currently the entire United States and Canada, though mostly that's Western Canada right now because I haven't yet consumed quantities of ayahuasca sufficient to unlock the intellectual and spiritual depths where the names and statistical profiles of all 412* Quebecois ski areas could dwell).So that's why I don't write about cross-country skiing or cross-country ski centers. Sure, they're Alpine skiing-adjacent, but so is lift-served MTB and those crazy jungle gym swingy-bridge things and ziplining and, like, freaking ice skating. If I covered everything that existed around a lift-served ski area, I would quickly grow bored with this whole exercise. Because frankly the only thing I care about is skiing.Downhill skiing. The uphill part, much as it's fetishized by the ski media and the self-proclaimed hardcore, is a little bit confusing. Because you're going the wrong way, man. No one shows up at Six Flags and says oh actually I would prefer to walk to the top of Dr. Diabolical's Cliffhanger. Like do you not see the chairlift sitting right f*****g there?But here we are anyway: I'm featuring a cross-country skiing center on my podcast that's stubbornly devoted always and only to Alpine skiing. And not just a cross-country ski center, but one that, by the nature of its layout, requires some uphill travel to complete most loops. Why would I do this to myself, and to my readers/listeners?Well, several factors collided to interest me in White Grass, including:* The ski area sits on the site of an abandoned circa-1950s downhill ski area, Weiss Knob. White Grass has incorporated much of the left-over refuse – the lodge, the ropetow engines – into the functioning or aesthetic of the current business. The first thing you see upon arrival at White Grass is a mainline clearcut rising above a huddle of low-slung buildings – Weiss Knob's old maintrail.* White Grass sits between two active downhill ski areas: Timberline, a former podcast subject that is among the best-run operations in America, and state-owned Canaan Valley, a longtime Indy Pass partner. It's possible to ski across White Grass from either direction to connect all three ski areas into one giant odyssey.* White Grass is itself an Indy Pass partner, one of 43 Nordic ski areas on the pass last year (Indy has yet to finalize its 2024-25 roster).* White Grass averages 95 days of annual operation despite having no snowmaking. On the East Coast. In the Mid-Atlantic. They're able to do this because, yes, they sit at a 3,220-foot base elevation (higher than anything in New England; Saddleback, in Maine, is the highest in that region, at 2,460 feet), but also because they have perfected the art of snow-farming. Chase tells me they've never missed a season altogether, despite sitting at the same approximate latitude as Washington, D.C.* While I don't care about going uphill at a ski area that's equipped with mechanical lifts, I do find the notion of an uphill-only ski area rather compelling. Because it's a low-impact, high-vibe concept that may be the blueprint for future new-ski-area development in a U.S. America that's otherwise allergic to building things because oh that mud puddle over there is actually a fossilized brontosaurus footprint or something. That's why I covered the failed Bluebird Backcountry. Like what if we had a ski area without the avalanche danger of wandering into the mountains and without the tension with lift-ticket holders who resent the a.m. chewing-up of their cord and pow? While it does not market itself this way, White Grass is in fact such a center, an East Coast Bluebird Backcountry that allows and is seeing growing numbers of people who like to make skiing into work AT Bros.All of which, I'll admit, still makes White Grass lift-served-skiing adjacent, somewhere on the spectrum between snowboarding (basically the same experience as far as lifts and terrain are concerned) and ice canoeing (yes I'm just making crap up). But Chase reached out to me and I stopped in and skied around in January completely stupid to the fact that I was about to have a massive heart attack and die, and I just kind of fell in love with the place: its ambling, bucolic setting; its improvised, handcrafted feel; its improbable existence next door to and amid the Industrial Ski Machine.So here we are: something a little different. Don't worry, this will not become a cross-country ski podcast, but if I mix one in every 177 episodes or so, I hope you'll understand.*The actual number of operating ski areas in Quebec is 412,904.What we talked aboutWhite Grass' snow-blowing microclimate; why White Grass' customers tend to be “easy to please”; “we don't need a million skiers – we just need a couple hundred”; snow farming – what it is and how it works; White Grass' double life in the summer; a brief history of the abandoned/eventually repurposed Weiss Knob ski area; considering snowmaking; 280 inches of snow in West Virginia; why West Virginia; the state's ski culture; where and when Chase founded White Grass, and why he moved it to its current location; how an Alpine skier fell for the XC world; how a ski area electric bill is “about $5 per day”; preserving what remains of Weiss Knob; White Grass' growing AT community; the mountain's “incredible” glade skiing; whether Chase ever considered a chairlift at White Grass; is atmosphere made or does it happen?; “the last thing I want to do is retire”; Chip's favorite ski areas; an argument for slow downhill skiing; the neighboring Timberline and Canaan Valley; why Timberline is “bound for glory”; the Indy Pass; XC grooming; and White Grass' shelter system.Why I thought that now was a good time for this interviewI kind of hate the word “authentic,” at least in the context of skiing. It's a little bit reductive and way too limiting. It implies that nothing planned or designed or industrially scaled can ever achieve a greater cultural resonance than a TGI Friday's. By this definition, Vail Mountain – with its built-from-the-wilderness walkable base village, high-speed lift fleet, and corporate marquee – fails the banjo-strumming rubric set by the Authenticity Police, despite being one of our greatest ski centers. Real-ass skiers, don't you know, only ride chairlifts powered from windmills hand-built by 17th Century Dutch immigrants. Everything else is corporate b******t. (Unless those high-speed lifts are at Alta or Wolf Creek or Revelstoke – then they're real as f**k Brah; do you see how stupid this all is?)Still, I understand the impulses stoking that sentiment. Roughly one out of every four U.S. skier visits is at a Vail Resort. About one in four is in Colorado. That puts a lot of pressure on a relatively small number of ski centers to define the activity for an enormous percentage of the skiing population. “Authentic,” I think, has become a euphemism for “not standing in a Saturday powder-day liftline that extends down Interstate 70 to Topeka with a bunch of people from Manhattan who don't know how to ski powder.” Or, in other words, a place where you can ski without a lot of crowding and expense and the associated hassles.White Grass succeeds in offering that. Here are the prices:Here is the outside of the lodge:And the inside:Here is the rental counter:And here's the lost-and-found, in case you lose something (somehow they actually fit skis in there; it's like one of those magic tents from Harry Potter that looks like a commando bivouac from the outside but expands into King Tut's palace once you walk in):The whole operation is simple, approachable, affordable, and relaxed. This is an everyone-in-the-base-lodge-seems-to-know-one-another kind of spot, an improbable backwoods redoubt along those ever-winding West Virginia roads, a snow hole in the map where no snow makes sense, as though driving up the access road rips you through a wormhole to some different, less-complicated world.What I got wrongI said the base areas for Stowe, Sugarbush, and Killington sat “closer to 2,000 feet, or even below that.” The actual numbers are: Stowe (1,559 feet), Sugarbush (1,483 feet), Killington (1,165 feet).I accidentally referred to the old Weiss Knob ski area as “White Knob” one time.Why you should ski White GrassThere are not a lot of skiing options in the Southeast, which I consider the ski areas seated along the Appalachians running from Cloudmont in Alabama up through Tennessee, North Carolina, Virginia, West Virginia, and Maryland. There are only 18 ski areas in the entire region, and most would count even fewer, since Snowshoe Bro gets Very Mad at me when I count Silver Creek as a separate ski area (which it once was until Snowshoe purchased it in 1992, and still is physically until/unless Alterra ever develops this proposed interconnect from 1978):No one really agrees on what Southeast skiing is. The set of ski states I outline above is the same one that Ski Southeast covers. DC Ski includes Pennsylvania (home to another 20-plus ski areas), which from a cultural, travel, and demographic standpoint makes sense. Things start to feel very different in New York, though Open Snow's Mid-Atlantic updates include all of the state's ski areas south of the Adirondacks.Anyway, the region's terrain, from a fall line, pure-skiing point of view, is actually quite good, especially in good snow years. The lift infrastructure tends to be far more modern than what you'll find in, say, the Midwest. And the vertical drops and overall terrain footprints are respectable. Megapass penetration is deep, and you can visit a majority of the region with an Epic, Indy, or Ikon Pass:However. Pretty much everything from the Poconos on south tends to be mobbed at all times by novice skiers. The whole experience can be tainted by an unruly dynamic of people who don't understand how liftlines work and ski areas that make no effort to manage liftlines. It kind of sucks, frankly, during busy times. And if this is your drive-to region, you may be in search of an alternative. White Grass, with its absence of lifts and therefore liftlines, can at least deliver a different story for your weekend ski experience.It's also just kind of an amazing place to behold. I often describe West Virginia as the forgotten state. It's surrounded by Pennsylvania (sixth in population among the 50 U.S. states, with 13 million residents), Ohio (8th, 11.8 M), Kentucky (27th, 4.5 M), Virginia (13th, 8.7 M), and Maryland (20th, 6.2 M). And yet West Virginia ranks 40th among U.S. states in population, with just 1.8 million people. That fact – despite the state's size (it's twice as large as Maryland) and location at the crossroads of busy transcontinental corridors – is explained by the abrupt, fortress-like mountains that have made travel into and through the state slow and inconvenient for centuries. You can crisscross parts of West Virginia on interstate highways and the still-incomplete Corridor H, but much of the state's natural awe lies down narrow, never-straight roads that punch through a raw and forgotten wilderness, dotted, every so often, with industrial wreckage and towns wherever the flats open up for an acre or 10. Other than the tailgating pickup trucks, it doesn't feel anything like America. It doesn't really feel like anything else at all. It's just West Virginia, a place that's impossible to imagine until you see it.Podcast NotesOn Weiss Knob Ski Area (1959)I can't find any trailmaps for Weiss Knob, the legacy lift-served ski area that White Grass is built on top of. But Chip and his team have kept the main trail clear:It rises dramatically over the base area:Ski up and around, and you'll find remnants of the ropetows:West Virginia Snow Sports Museum hall-of-famers Bob and Anita Barton founded Weiss Knob in 1955. From the museum's website:While the Ski Club of Washington, DC was on a mission to find an elusive ski drift in West Virginia, Bob was on a parallel mission.  By 1955, Bob had installed a 1,200-foot rope tow next door to the Ski Club's Driftland.  The original Weiss Knob Ski Area was on what is now the "Meadows" at Canaan Valley Resort.  By 1958, Weiss Knob featured two rope tows and a T-bar lift.In 1959, Bob moved Weiss Knob to the back of Bald Knob (out of the wind) on what is now White Grass Touring Center.According to Chase, the Bartons went on to have some involvement in a “ski area up at Alpine Lake.” This was, according to DC Ski, a 450-footer with a handful of surface lifts. Here's a circa 1980 trailmap:The place is still in business, though they dismantled the downhill ski operation decades ago.On the three side-by-side ski areasWhite Grass sits directly between two lift-served ski areas: state-owned Canaan Valley and newly renovated Timberline. Here's an overview of each:TimberlineBase elevation: 3,268 feetSummit elevation: 4,268 feetVertical drop: 1,000 feetSkiable Acres: 100Average annual snowfall: 150 inchesTrail count: 20 (2 double-black, 2 black, 6 intermediate, 10 beginner), plus two named glades and two terrain parksLift count: 4 (1 high-speed six-pack, 1 fixed-grip quad, 2 carpets - view Lift Blog's inventory of Timberline's lift fleet)Canaan ValleyBase elevation: 3,430 feetSummit elevation: 4,280 feetVertical drop: 850 feetSkiable Acres: 95Average annual snowfall: 117 inchesTrail count: 47 (44% advanced/expert, 36% intermediate, 20% beginner)Lift count: 4 (1 fixed-grip quad, 2 triples, 1 carpet - view Lift Blog's inventory of Canaan Valley's lift fleet)And here's what they all look like side-by-side IRL:On other podcast interviewsChip referenced a couple of previous Storm Skiing Podcasts: SMI Snow Makers President Joe VanderKelen and Snowbasin GM Davy Ratchford. You can view the full archive (as well as scheduled podcasts) here.On West Virginia statisticsChase cited a few statistical rankings for West Virginia that I couldn't quite verify:* On West Virginia being the only U.S. state that is “100 percent mountains” – I couldn't find affirmation of this exactly, though I certainly believe it's more mountainous than the big Western ski states, most of which are more plains than mountains. Vermont can feel like nothing but mountains, with just a handful of north-south routes cut through the state. Maybe Hawaii? I don't know. Some of these stats are harder to verify than I would have guessed.* On West Virginia as the “second-most forested U.S. state behind Maine” – sources were a bit more consistent on this: every one confirmed Maine as the most-forested state (with nearly 90 percent of its land covered), then listed New Hampshire as second (~84 percent), and West Virginia as third (79 percent).* On West Virginia being “the only state in the nation where the population is dropping” – U.S. Census Bureau data suggests that eight U.S. states lost residents last year: New York (-0.52), Louisiana (-0.31%), Hawaii (-0.3%), Illinois (-0.26%), West Virginia (-0.22%), California (-0.19%), Oregon (-0.14%), and Pennsylvania (-0.08%).On the White Grass documentaryThere are a bunch of videos on White Grass' website. This is the most recent:On other atmospheric ski areasChase mentions a number of ski areas that deliver the same sort of atmospheric charge as White Grass. I've featured a number of them on past podcasts, including Mad River Glen, Mount Bohemia, Palisades Tahoe, Snowbird, and Bolton Valley.On the Soul of Alta movieAlta also made Chase's list, and he calls out the recent Soul of Alta movie as being particularly resonant of the mountain's special vibe:On resentment and New York State-owned ski areasI refer briefly to the ongoing resentment between New York's privately owned, tax-paying ski areas and the trio of heavily subsidized state-owned operations: Gore, Whiteface, and Belleayre. I've detailed that conflict numerous times. This interview with the owners of Plattekill, which sits right down the road from Belle, crystalizes the main conflict points.On White Grass' little shelters all over the trailsThese are just so cool:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 46/100 in 2024, and number 546 since launching on Oct. 13, 2019. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #174: Blue Knob, Pennsylvania Owners & Management

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jun 11, 2024 95:03


This podcast hit paid subscribers' inboxes on June 4. It dropped for free subscribers on June 11. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:Who* Scott Bender, operations and business advisor to Blue Knob ownership* Donna Himes, Blue Knob Marketing Manager* Sam Wiley, part owner of Blue Knob* Gary Dietke, Blue Knob Mountain ManagerRecorded onMay 13, 2024About Blue KnobClick here for a mountain stats overviewOwned by: Majority owned by the Wiley familyLocated in: Claysburg, PennsylvaniaYear founded: 1963Pass affiliations: Indy Pass and Indy+ Pass – 2 days, no blackouts (access not yet set for 2024-25 ski season)Closest neighboring ski areas: Laurel (1:02), Tussey (1:13), Hidden Valley (1:14), Seven Springs (1:23)Base elevation: 2,100 feetSummit elevation: 3,172 feetVertical drop: 1,072 feetSkiable Acres: 100Average annual snowfall: 120 inchesTrail count: 33 (5 beginner, 10 intermediate, 4 advanced intermediate, 5 advanced, 9 expert) + 1 terrain parkLift count: 5 (2 triples, 2 doubles, 1 carpet – view Lift Blog's inventory of Blue Knob's lift fleet)Why I interviewed themI've not always written favorably about Blue Knob. In a state where shock-and-awe snowmaking is a baseline operational requirement, the mountain's system is underwhelming and bogged down by antiquated equipment. The lower-mountain terrain – Blue Knob's best – opens sporadically, sometimes remaining mysteriously shuttered after heavy local snows. The website at one time seemed determined to set the world record for the most exclamation points in a single place. They may have succeeded (this has since been cleaned up):I've always tried to couch these critiques in a but-damn-if-only context, because Blue Knob, considered purely as a ski area, is an absolute killer. It needs what any Pennsylvania ski area needs – modern, efficient, variable-weather-capable, overwhelming snowmaking and killer grooming. No one, in this temperamental state of freeze-thaws and frequent winter rains, can hope to survive long term without those things. So what's the holdup?My goal with The Storm is to be incisive but fair. Everyone deserves a chance to respond to critiques, and offering them that opportunity is a tenant of good journalism. But because this is a high-volume, high-frequency operation, and because my beat covers hundreds of ski areas, I'm not always able to gather reactions to every post in the moment. I counterbalance that reality with this: every ski area's story is a long-term, ongoing one. What they mess up today, they may get right tomorrow. And reality, while inarguable, does not always capture intentions. Eventually, I need to gather and share their perspective.And so it was Blue Knob's turn to talk. And I challenge you to find a more good-natured and nicer group of folks anywhere. I went off format with this one, hosting four people instead of the usual one (I've done multiples a few times before, with Plattekill, West Mountain, Bousquet, Boyne Mountain, and Big Sky). The group chat was Blue Knob's idea, and frankly I loved it. It's not easy to run a ski area in 2024 in the State of Pennsylvania, and it's especially not easy to run this ski area, for reasons I outline below. And while Blue Knob has been slower to get to the future than its competitors, I believe they're at least walking in that direction.What we talked about“This was probably one of our worst seasons”; ownership; this doesn't feel like PA; former owner Dick Gauthier's legacy; reminiscing on the “crazy fun” of the bygone community atop the ski hill; Blue Knob's history as an Air Force station and how the mountain became a ski area; Blue Knob's interesting lease arrangement with the state; the remarkable evolution of Seven Springs and how those lessons could fuel Blue Knob's growth; competing against Vail's trio of nearby mountains; should Vail be allowed to own eight ski areas in one state?; Indy Pass sales limits; Indy Pass as customer-acquisition tool; could Blue Knob ever upgrade its top-to-bottom doubles to a high-speed quad?; how one triple chair multiplied into two; why Blue Knob built a mile-long lift and almost immediately shortened it; how Wolf Creek is “like Blue Knob”; beginner lifts; the best ski terrain in Pennsylvania; why Mine Shaft and Boneyard Glades disappeared from Blue Knob's trailmap, and whether they could ever return; unmarked glades; Blue Knob's unique microclimate and how that impacts snowmaking; why the mountain isn't open top-to-bottom more and why it's important to change that; PA snowmaking and how Blue Knob can catch up; that wild access road and what could be done to improve it; and the surprising amount of housing on Blue Knob's slopes.    Why I thought that now was a good time for this interviewSo here's something that's absolutely stupid:That's southeastern Pennsylvania. Vail Resorts operates all of the ski areas in blue font. Ski areas in red are independent. Tussey, a local bump serving State College and its armies of sad co-eds who need a distraction because their football team can't beat Michigan, is not really relevant here. Blue Knob is basically surrounded by ski areas that all draw on the same well of out-of-state corporate resources and are stapled to the gumball-machine-priced Epic Pass. If this were a military map, we'd all say, “Yeah they're fucked.” Blue Knob is Berlin in 1945, with U.S. forces closing in from the west and the Russians driving from the east. There's no way they're winning this war.How did this happen? Which bureaucrat in sub-basement 17 of Justice Department HQ in D.C. looked at Vail's 2021 deal to acquire Seven Springs, Hidden Valley, and Laurel and said, “Cool”? This was just two years after Vail had picked up Whitetail, Liberty, and Roundtop, along with Jack Frost and Big Boulder in eastern Pennsylvania, in the Peak Resorts acquisition. How does allowing one company to acquire eight of the 22 public ski resorts in one state not violate some antitrust statute? Especially when six of them essentially surround one independent competitor.I don't know. When a similar situation materialized in Colorado in 1997, Justice said, “No, Vail Resorts, you can not buy Keystone and Breckenridge and Arapahoe Basin from this dog food company. Sell one.” And so A-Basin went to a real estate conglomerate out of Toronto, which gut-renovated the mountain and then flipped it, earlier this year, to Vail arch-frenemy Alterra. And an independent ski area operator told me that, at some point during this ongoing sales process, the Justice Department reached out to ask them if they were OK with Alterra – which already operates Winter Park, owns Steamboat, and has wrapped Copper, Eldora, and the four Aspen mountains into its Ikon Pass – owning A-Basin (which has been on the Ikon Pass since 2019). Justice made no such phone call, Blue Knob officials tell me on this podcast, when Vail was purchasing the Seven Springs resorts.This is where Colorad-Bro reminds me that Pennsylvania skiing is nothing compared to Colorado. And yes, Colorado is unquestionably the epicenter of American skiing, home to some of our most iconic resorts and responsible for approximately one in four U.S. skier visits each winter. But where do you suppose all those skiers come from? Not solely from Colorado, ranked 21st by U.S. population with just 5.9 million residents. Pennsylvania, with Philly and Pittsburgh and dozens of mid-sized cities in-between, ranks fifth in the nation by population, with nearly 13 million people. And with cold winters, ski areas near every large city, and some of the best snowmaking systems on the planet, PA is a skier printing press, responsible not just for millions of in-state skier visits annually, but for minting skiers that drive the loaded U-Haul west so they can brag about being Summit County locals five minutes after signing their lease. That one company controls more than one-third of the ski areas – which, combined, certainly account for more than half of the state's skier visits – strikes me as unfair in a nation that supposedly maintains robust antitrust laws.But whatever. We're locked in here. Vail Resorts is not Ticketmaster, and no one is coming to dismantle this siege. Blue Knob is surrounded. And it's worse than it looks on this map, which does not illuminate that Blue Knob sits in a vast wilderness, far from most population centers, and that all of Vail's resorts scoop up skiers flowing west-northwest from Philadelphia/Baltimore/D.C. and east from Pittsburgh.  So how is Blue Knob not completely screwed? Answering that question was basically the point of this podcast. The mountain's best argument for continued existence in the maw of this Epic Pass blitzkrieg is that Blue Knob is a better pure ski area than any of the six Vail mountains that surround it (see trailmap above). The terrain is, in fact, the best in the State of Pennsylvania, and arguably in the entire Mid-Atlantic (sorry Elk Mountain partisans, but that ski area, fine as it is, is locked out of the conversation as long as they maintain that stupid tree-skiing ban). But this fact of mountain superiority is no guarantee of long-term resilience, because the truth is that Blue Knob has often, in recent years, been unable to open top to bottom, running only the upper-mountain triple chairs and leaving the best terrain out of reach.They have to fix that. And they know it. But this is a feisty mountain in a devilish microclimate with some antiquated infrastructure and a beast of an access road. Nothing about this renovation has been, or likely will be, fast or easy.But it can be done. Blue Knob can survive. I believe it after hosting the team on this podcast. Maybe you will too once you hear it.What I got wrong* When describing the trail network, I said that the runs were cut “across the fall line” in a really logical way – I meant, of course, to say they were cut down the fall line.* I said that I thought the plants that sprouted between the trees in the mothballed Mine Shaft and Boneyard Glades were positioned “to keep people out.” It's more likely, however, based upon what the crew told us, that those plants are intended to control the erosion that shuttered the glades several years ago.* I mentioned “six-packs going up in the Poconos at the KSL-owned mountains.” To clarify: those would be Camelback and Blue Mountain, which each added six-packs in 2022, one year before joining the Ikon Pass.* I also said that high-speed lifts were “becoming the standard” in Pennsylvania. That isn't quite accurate, as a follow-up inventory clarified. The state is home to just nine high-speed lifts, concentrated at five ski areas. So yeah, not exactly taking over Brah.* I intimated that Blue Knob shortened the Beginners CTEC triple, built in 1983, and stood up the Expressway triple in 1985 with some of the commandeered parts. This does not appear to be the case, as the longer Beginners lift and Expressway co-exist on several vintage trailmaps, including the one below from circa 1989. The longer lift continues to appear on Blue Knob trailmaps through the mid-1990s, but at some point, the resort shortened the lift by thousands of linear feet. We discuss why in the pod.Why you should ski Blue KnobIf we took every mountain, fully open, with bomber conditions, I would rank Blue Knob as one of the best small- to mid-sized ski areas in the Northeast. From a rough-and-tumble terrain perspective, it's right there with Berkshire East, Plattekill, Hickory, Black Mountain of Maine, Ragged, Black Mountain (New Hampshire), Bolton Valley, and Magic Mountain. But with its Pennsylvania address, it never makes that list.It should. This is a serious mountain, with serious terrain that will thrill and challenge any skier. Each trail is distinct and memorable, with quirk and character. Even the groomers are interesting, winding nearly 1,100 vertical feet through the trees, dipping and banking, crisscrossing one another and the lifts above. Lower Shortway, a steep and narrow bumper cut along a powerline, may be my favorite trail in Pennsylvania. Or maybe it's Ditch Glades, a natural halfpipe rolling below Stembogan Bowl. Or maybe it's the unmarked trees of East Wall Traverse down to the marked East Wall Glades. Or maybe it's Lower Extrovert, a wide but ungroomed and mostly unskied trail where I found wind-blown pow at 3 p.m. Every trail is playful and punchy, and they are numerous enough that it's difficult to ski them all in a single day.Which of course takes us to the reality of skiing Blue Knob, which is that the ski area's workhorse top-to-bottom lift is the 61-year-old Route 66 double chair. The lift is gorgeous and charming, trenched through the forest on a narrow and picturesque wilderness line (until the mid-station, when the view suddenly shifts to that of oddly gigantic houses strung along the hillside). While it runs fast for a fixed-grip lift, the ride is quite long (I didn't time it; I'll guess 10 to 12 minutes). It stops a lot because, well, Pennsylvania. There are a lot of novice skiers here. There is a mid-station that will drop expert skiers back at the top of the best terrain, but this portal, where beginners load to avoid the suicidal runs below, contributes to those frequent stops.And that's the reality when that lift is running, which it often is not. And that, again, is because the lower-mountain terrain is frequently closed. This is a point of frustration for locals and, I'll point out, for the mountain operators themselves. A half-open Blue Knob is not the same as, say, a half-open Sugarbush, where you'll still have access to lots of great terrain. A half-open Blue Knob is just the Expressway (Lift 4) triple chair (plus the beginner zone), mostly groomers, mostly greens and blues. It's OK, but it's not what we were promised on the trailmap.That operational inconsistency is why Blue Knob remains mostly unheralded by the sort of skiers who are most drawn to this newsletter – adventurous, curious, ready for a challenge – even though it is the perfect Storm mountain: raw and wild and secretive and full of guard dog energy. But if you're anywhere in the region, watch their Instagram account, which usually flashes the emergency lights when Route 66 spins. And go there when that happens. You're welcome.Podcast NotesOn crisscrossing chairliftsChairlifts are cool. Crisscrossing chairlifts are even cooler. Riding them always gives me the sense of being part of a giant Goldbergian machine. Check out the triple crossing over the doubles at Blue Knob (all videos by Stuart Winchester):Wiley mentions a similar setup at Attitash, where the Yankee Flyer high-speed quad crosses beneath the summit lift. Here's a pic I took of the old Summit Triple at the crossover junction in 2021:Vail Resorts replaced the triple with the Mountaineer high-speed quad this past winter. I intended to go visit the resort in early February, but then I got busy trying not to drop dead, so I cancelled that trip and don't have any pics of the new lift. Lift Blog made it there, because of course he did, and his pics show the crossover modified but intact. I did, however, discuss the new lift extensively with Attitash GM Brandon Swartz last November.I also snagged this rad footage of Whistler's new Fitzsimmons eight-pack flying beneath the Whistler Village Gondola in February:And the Porcupine triple passing beneath the Needles Gondola at Snowbasin in March:Oh, and Lift 2 passing beneath the lower Panorama Gondola at Mammoth:Brah I could do this all day. Here's Far East six-pack passing beneath the Red Dog sixer at Palisades Tahoe:Palisades' Base-to-Base Gondola actually passes over two chairlifts on its way over to Alpine Meadows: the Exhibition quad (foreground), and the KT-22 Express, visible in the distance:And what the hell, let's make it a party:On Blue Knob as Air Force baseIt's wild and wildly interesting that Blue Knob – one of the highest points in Pennsylvania – originally hosted an Air Force radar station. All the old buildings are visible in this undated photo. You can see the lifts carrying skiers on the left. Most of these buildings have since been demolished.On Ski Denton and LaurelThe State of Pennsylvania owns two ski areas: Laurel Mountain and Ski Denton (Blue Knob is located in a state park, and we discuss how that arrangement works in the podcast). Vail Resorts, of course, operates Laurel, which came packaged with Seven Springs. Denton hasn't spun the lifts in a decade. Late last year, a group called Denton Go won a bid to re-open and operate the ski area, with a mix of state and private investment.And it will need a lot of investment. Since this is a state park, it's open to anyone, and I hiked Denton in October 2022. The lifts – a double, a triple, and a Poma – are intact, but the triple is getting swallowed by fast-growing trees in one spot (top two photos):I'm no engineer, but these things are going to need a lot of work. The trail network hasn't grown over too much, and the base lodge looks pristine, the grasses around it mowed. Here's the old trailmap if you're curious:And here's the proposed upgrade blueprint:I connected briefly with the folks running Denton GO last fall, but never wrote a story on it. I'll check in with them soon for an update.On Herman Dupre and the evolution of Seven SpringsBender spent much of his career at Seven Springs, and we reminisce a bit about the Dupre family and the ski area's evolution into one of the finest mountains in the East. You can learn more about Seven Springs' history in my podcast conversation with the resort's current GM, Brett Cook, from last year.On Ski magazine's top 20 in the EastSki magazine – which is no longer a physical magazine but a collection of digital bits entrusted to the robots' care – has been publishing its reader resort rankings for decades. The list in the West is fairly static and predictable, filled largely with the Epkonic monsters you would expect (though Pow Mow won the top place this year). But the East list is always a bit more surprising. This year, for example, Mad River Glen and Smugglers' Notch claimed the top two spots. They're both excellent ski areas and personal favorites, with some of the most unique terrain in the country, but neither is on a megapass, and neither owns a high-speed lift, which is perhaps proof that the Colorado Machine hasn't swallowed our collective souls just yet.But the context in which we discuss the list is this: each year, three small ski areas punch their way into an Eastern lineup that's otherwise filled with monsters like Stowe and Sugarbush. Those are: Seven Springs; Holiday Valley, New York; and Wachusett, Massachusetts. These improbable ski centers all make the list because their owners (or former owners, in Seven Springs' case), worked for decades to transform small, backwater ski areas into major regional destinations.On Vail's Northeast Value Epic PassesThe most frightening factor in the abovementioned difficulties that Blue Knob faces in its cagefight with Vail is the introduction, in 2020, of Northeast-specific Epic Passes. There are two versions. The Northeast Value Pass grants passholders unlimited access to all eight Vail Resorts in Pennsylvania and all four in neighboring Ohio, which is a crucial feeder for the Seven Springs resorts. It also includes unlimited access to Vail's four New Hampshire resorts; unlimited access with holiday blackouts at Hunter, Okemo, and Mount Snow; and 10 non-holiday days at Stowe. And it's only $613 (early-bird price was $600):The second version is a midweek pass that includes all the same resorts, with five Stowe days, for just $459 ($450 early-bird):And you can also, of course, pick up an Epic ($1,004) or Epic Local ($746) pass, which still includes unlimited Pennsylvania access and adds everything in the West and in Europe.Blue Knob's season pass costs $465 ($429 early-bird), and is only good at Blue Knob. That's a very fair price, and skiers who acted early could have added an Indy Pass on at a pretty big discount. But Indy is off sale, and PA skiers weighing their pass options are going to find that Epic Pass awfully tempting.On comparisons to the liftline at MRGErf, I may have activated the Brobots at Mad Brother Glen when I compared the Route 66 liftline with the one beneath their precious single chair. But I mean it's not the worst comparison you could think of:Here's another Blue Knob shot that shows how low the chairs fly over the trail:And here's a video that gives a bit more perspective on Blue Knob's liftline:I don't know if I fully buy the comparison myself, but Blue Knob is the closest thing you'll find to MRG this far south.On Wolf Creek's old summit PomaHimes reminisced on her time working at Wolf Creek, Colorado, and the rattletrap Poma that would carry skiers up a 45-degree face to the summit. I was shocked to discover that the old lift is actually still there, running alongside the Treasure Stoke high-speed quad (the two lifts running parallel up the gut of the mountain). I have no idea how often it actually spins:Lift Blog has pics, and notes that the lift “very rarely operates for historic purposes.”On defunct gladesThe Mine Shaft and Bone Yard glades disappeared from Blue Knob's trailmap more than a decade ago, but this sign at the top of Lower Shortway still points toward them:Then there's this sign, a little ways down, where the Bone Yard Glade entrance used to be:And here are the glades, marked on a circa 2007 trailmap, between Deer Run and Lower Shortway:It would be rad if Blue Knob could resurrect these. We discuss the possibility on the podcast.On Blue Knob's base being higher than Killington'sSomewhat unbelievably, Blue Knob's 2,100-foot base elevation is higher than that of every ski area in New England save Saddleback, which launches from a 2,460-foot base. The five next highest are Bolton Valley (2,035 feet), Stowe (2,035), Cannon (2,034), Pico (2,000), and Waterville Valley (1,984). Blue Knob's Vail-owned neighbors would fit right into this group: Hidden Valley sits at 2,405 feet, Seven Springs at 2,240, and Laurel at 2,000. Head south and the bases get even higher: in West Virginia, Canaan Valley sits at 3,430 feet; Snowshoe at 3,348-foot base (skiers have to drive to 4,848, as this is an upside-down ski area); and Timberline at 3,268. But the real whoppers are in North Carolina: Beech Mountain sits at 4,675, Cataloochee at 4,660, Sugar Mountain at 4,100, and Hatley Pointe at 4,000. I probably should have made a chart, but damn it, I have to get this podcast out before I turn 90.On Blue Knob's antique snowmaking equipmentLook, I'm no snowmaking expert, but some of the stuff dotting Blue Knob's slopes looks like straight-up World War II surplus:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 41/100 in 2024, and number 541 since launching on Oct. 13, 2019. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #167: Tenney Mountain GM Dan Egan

The Storm Skiing Journal and Podcast

Play Episode Listen Later Apr 15, 2024 90:21


This podcast hit paid subscribers' inboxes on April 8. It dropped for free subscribers on April 15. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoDan Egan, General Manager of Tenney Mountain, New HampshireRecorded onMarch 14, 2024About Tenney MountainOwned by: North Country Development GroupLocated in: Plymouth, New HampshireYear founded: 1960 (closed several times; re-opened most recently in 2023)Pass affiliations:* No Boundaries Pass: 1-3 days, no blackoutsClosest neighboring ski areas: Campton (:24), Kanc Recreation Area (:33), Loon (:34), Ragged (:34), Waterville Valley (:35), Veteran's Memorial (:39), Red Hill Ski Club (:42), Cannon (:44), Proctor (:44), Mt. Eustis (:50), Gunstock (:52), Dartmouth Skiway (:54), Whaleback (:55), Storrs (:57), Bretton Woods (:59)Base elevation: 749 feetSummit elevation: 2,149 feetVertical drop: 1,400 feetSkiable Acres: 110 acresAverage annual snowfall: 140 inchesTrail count: 47 (14 advanced, 27 intermediate, 6 beginner) + 1 terrain parkLift count: 3 (1 triple, 1 double, 1 platter - view Lift Blog's inventory of Tenney's lift fleet)View historic Tenney Mountain trailmaps on skimap.org.Why I interviewed himDan Egan is an interesting guy. He seems to have 10 jobs all at once. He's at Big Sky and he's at Val-d'Isère and he's writing books and he's giving speeches and he's running Tenney Mountain. He's a legendary freeskier who didn't die young and who's stayed glued to the sport. He loves skiing and it is his whole life and that's clear in talking to him for 30 seconds.So he would have been a great and compelling interview even outside of the context of Tenney. But I'm always drawn to people who do particular, peculiar things when they could do anything. There's no reason that Dan Egan has to bother with Tenney, a mid-sized mountain in a mid-sized ski state far from the ski poles of the Alps and the Rockies. It would be a little like Barack Obama running for drain commissioner of Gladwin County, Michigan. He'd probably do a good job, but why would he bother, when he could do just about anything else in the world?I don't know. It's funny. But Egan is drawn to this place. It's his second time running Tenney. The guy is Boston-core, his New England roots clear and proud. It makes sense that he would rep the region. But there are New England ski areas that stand up to the West in scope and scale of terrain, and even, in Northern Vermont, snow volume and quality (if not consistency). But Tenney isn't one of them. It's like the 50th best ski area in the Northeast, not because it couldn't be better, but because it's never been able to figure out how to become the best version of itself.Egan – who, it's important to note, will move into an advisory or consultant role for Tenney next winter – seems to know exactly who he is, and that helps. He understands skiing and he understands skiers and he understands where this quirky little mountain could fit into the wide world of skiing. This is exactly what the ski area needs as it chugs into the most recent version of itself, one that, we hope, can defy its own legacy and land, like Egan always seems to, on its skis.What we talked aboutA vision for Tenney; what happened when Egan went skiing in jeans all over New Hampshire; the second comeback season was stronger than the first; where Tenney can fit in a jam-packed New Hampshire ski scene; why this time is different at Tenney; the crazy gene; running a ski area with an extreme skier's mindset; expansion potential; what's lost with better snowmaking and grooming and wider trails; why New England breeds kick-ass skiers; Tenney's quiet renovation; can Tenney thrive long-term with a double chair as its summit lift?; what's the worst thing about a six-person chair?; where Tenney could build more beginner terrain; expansion opportunities; the future of the triple chair; an endorsement for surface lifts; the potential for night skiing; the difference between running Tenney in 2002 and 2024; the slow death of learn-to-ski; why is skiing discounting to its most avid fans?; the down side of online ticket discounts; warm-weather snowmaking; Tenney's snowmaking evolution; the best snowmaking system in New Hampshire; “any ski area that's charging more than $100 for skiing and then asking you to put your boots in a cubby outside in the freezing cold … to me, that's an insult”; the importance of base lodges; “brown-baggers, please, you're welcome at Tenney”; potential real estate development and the importance of community; New England ski culture – “It means something to be from the East”; “why aren't more ski area operators skiing?”; skiing as confidence-builder; the No Boundaries Pass; the Indy Pass; Tenney season pass pricing; and Ragged's Mission: Affordable pass.Why I thought that now was a good time for this interviewIn late 2022, as Tenney's social media feeds filled with hyperactive projects to re-open the ski area, I asked a veteran operator – I won't say which one – what they thought of the ski area's comeback potential.“No chance,” they'd said, pointing to lack of water, strained and dated infrastructure, and a mature and modern competitive marketplace. “They're insane.”And yet, here we are. Tenney lives.The longer I do this, the less the project of operating a ski area makes sense to me. Ski areas, in my head, have always been Mount Bohemia: string a lift up the mountain and let the skiers ride. But that model can only work in like four places on the continent, and sometimes, like this year, it barely works there. The capital and labor requirements of running even a modest operation in schizophrenic New England weather are, by themselves, shocking. Add in a summit lift built six decades ago by a defunct company in an analogue world, an already overcrowded New Hampshire ski market, and a decades-long legacy of failure, and you have an impossible-seeming project.But they're doing it. For two consecutive winters, lift-served snowskiing has happened at Tenney. The model here echoes the strategy that has worked at Titus and Holiday Mountain and Montage: find an owner who runs other successful, non-ski businesses and let those businesses subsidize the ski area until it can function independently. That could take a while. But Steven Kelly, whose Timberline Construction Company is big-timing it all over New England, seems committed.Some parts of the country, like Washington, need more ski areas. Others, like New Hampshire, probably have too many. That can be great for skiers: access road death matches are not really a thing out here, and there's always some uncrowded bump to escape to on peak days. Operators competing for skiers, however, have a tricky story to tell. In Tenney's case, the puzzle is this: how does a fixed-grip 1,400-footer compete in a crowded ski corridor in a crowded ski state with five-dollar Epic Passes raining from the skies and Octopus lifts rising right outside of town and skiers following habits and rituals formed in childhood? Tenney's operators have ideas. And some pretty good ones, as it turns out.Questions I wish I'd askedI know some of you will be disappointed that I didn't get into Egan's career as a pro skier. But this interview could have been nine hours long and we wouldn't have dented the life of what is a very interesting dude. Anyway here's Egan skiing and talking about skiing if you were missing that:What I got wrongWe recorded this before 2024-25 Tenney season passes dropped. Egan teased that they would cost less than 2023-24 passes, and they ended up debuting for $399 adult, down from $449 for this past winter.When describing the benefits of nearby Ragged Mountain's $429 season pass, I mention the ski area's high-speed lifts and extensive glades, but I neglected to mention one very important benefit: the pass comes loaded with five lift tickets to Jay freaking Peak.Why you should ski TenneyBefore high-speed lifts and Colorado-based owners and Extreme Ultimo Megapasses, there was a lot more weird in New England skiing. There was the Cranmore Skimobile:And these oil-dripping bubble doubles and rocket-ship tram at Mount Snow:And whatever the hell is going on here at now-defunct King Ridge, New Hampshire:I don't really know if all this was roadside carnival schtick or regional quirk or just a reflection of the contemporary world, but it's all mostly gone now, a casualty of an industry that's figured itself out.Which is why it's so jarring, but also so novel and so right, to pull into Tenney and to see this:I don't really know the story here, and I didn't ask Egan about it. They call it the Witch's Hat. It's Tenney's ticket office. Perhaps its peculiar shape is a coincidence, the product of some long-gone foreman's idiosyncratic imagination. I don't even know why a ski area with a base lodge the size of Rhode Island bothers to maintain a separate building just for selling lift tickets. But they do. And it's wonderful.The whole experience of skiing Tenney evokes this kind of time-machine dislocation. There's the lattice-towered Hornet double, a plodding 60-year-old machine that moves uphill at the pace of a pack mule:There's the narrow, twisty trails of Ye Old New England:And the handmade trail signs:Of course, modernity intrudes. Tenney now has RFID, trim grooming, a spacious pub with good food. And, as you'll learn in the podcast, plans to step into the 2020s. The blueprint here is not Mad River Glen redux, or even fixed-grip 4EVA Magic Mountain. It's transformation into something that can compete in ski area-dense and rapidly evolving New Hampshire. The vision, as Egan lays it out, is compelling. But there will be a cost to it, including, most likely, the old Hornet. That Tenney will be a Tenney worth skiing, but so is this one, and better to see it before it's gone.Podcast NotesOn 30 Years in a White HazeI mentioned Egan's book, 30 Years In A White Haze, in the intro. I dedicated an entire podcast with his co-author, Eric Wilbur, to this book back in 2021:On Jackson Hole's jeans-skiing daySo this happened in December:On the December washoutEgan references the “December washout” – this is the same storm I went deep on with Sunday River GM Brian Heon recently. Listen here.On “what I did 20 years ago” and warm-weather snowmakingThis was Egan's second run as Tenney general manager. His first tenure, near the turn of the century, overlapped with the ski area's experiments in warm-weather snowmaking. New England Ski History summarizes:In October of 2002, Tenney was purchased by SnowMagic, a company seeking to showcase its snowmaking technology. The company's origins dated back to the late 1980s, when Japanese skier Yoshio Hirokane developed an idea to make snow in warmer temperatures, called Infinite Crystal Snowmaking. Hirokane later joined forces with Albert Bronander to found the New Jersey-based SnowMagic company. A significant investment was planned at Tenney, rumored to be a choice of either replacing the 1964 Stadeli double chairlift with a high speed detachable quad or installing the high-tech snowmaking system.In advance of the 2002-2003 ski season, the investment in a SnowMagic system was announced. The system, rumored to cost $1,000,000, would allow the ski area to stay open year round. There was some speculation that the runaway success of this new system would allow for the purchase of a high speed quad shortly thereafter. Famous skier Dan Egan served as General Manager when the area reopened in December 2002.After dealing with equipment shipping delays reportedly caused by a longshoreman's strike, Tenney was able to open during the summer and fall of 2003 thanks to the system. Numbers were disappointing and costs were high, especially considering it was only covering a small slope. Summer snowmaking operations were cancelled in 2004 and the snowmaking system was sent to Alabama. While summertime snowmaking was expected to return to Tenney in 2005, it was all but forgotten, as the company determined the systems yielded better revenue in warmer climates.The most recent headline-making experiment in warm-weather snowmaking landed last October, when Ski Ward, Massachusetts beat everyone to open for the 2023-24 ski season with an assist from an expensive but powerful piece of technology:It cost $600,000. It's the size of a shipping container. In an August test run, it cranked out a six-foot-tall pile of snow in 83-degree weather.It's the L60 snowmaking machine from Quebec-based Latitude 90. And it just helped Ski Ward, Massachusetts beat every other ski area in North America to open for the 2023-24 ski season.The skiing wasn't much. A few feet of base a few hundred feet long, served by a carpet lift. Ski Ward stapled the novelty to its fall festival, a kitschy New England kiddie-fest with “a petting zoo, pony rides, kids crafts, pumpkin painting, summer tubing, bounce houses … and more.” Lift tickets cost $5.On potential Tenney expansionsWe discuss several expansion opportunities for Tenney, including a proposed-but-abandoned upper-mountain beginner area. This 1988 trailmap shows where the potential new lift and trails could sit:On the evolution of LoonLoon, in recent years, has leapt ahead of its New Hampshire competitors with a series of snowmaking and lift upgrades that are the most sophisticated in the state (Waterville Valley might argue with me on that). I've profiled this evolution extensively, including in a conversation with the ski area's current GM, Brian Norton, in 2022 - listen here.On Waterville Valley's summit T-barOne of the most underrated lifts in New England is Waterville Valley's summit T-bar. The story behind it is instructive, though I'm not sure if anyone's paying attention to the lesson. Here's the background – in 1988, the ski area installed the state's first high-speed quad, a base-to-summit machine then known as High Country Express (the ski area later changed the name to “White Peaks Express”:But detachable lifts were new in the ‘80s, and no one really understood that stringing one to the top of White Peak would prove problematic. Wind holds were a constant problem. So, in 1996, Waterville took the extraordinary step of shortening the lift by approximately 400 vertical feet. Skiers could still travel to the summit on the High Country double chair, a Stadeli machine left over from the 1960s:But that lift was still prone to wind holds. So, in 2018, Waterville GM Tim Smith tried something both simple and brilliant: replacing the double chair with a brand-new T-bar, which cost all of $750,000 and is practically immune from wind holds:The result is a better ski experience enabled by a lost-cost, low-tech lift. The ski area continued to invest heavily in the rest of the mountain, throwing down $12 million on the Tecumseh Express bubble six-pack – which replaced the old White Peaks Express – in 2022.Video by Stuart Winchester.On JP AuclairEgan mentions JP Auclair, a Canadian freeskier who died in an avalanche in 2014. Here's a nice tribute to JP from Chris O'Connell, who cofounded Armada Skis with Auclair:There are a million things that can be said about JP as a skier—how he pioneered and transcended genres, and the indelible mark he has made on the sport. But there is so much more: he was a genuinely good human; he was my favorite person to be around because he was hilarious and because he was kind.In the summer of 1997 I watched a VHS tape of JP Auclair and JF Cusson skiing the park at Mt. Hood. It was a time when snowboarding was peaking and, in many places, skiers weren't even allowed in the park. Skiers certainly weren't doing tricks that rivaled snowboarders—in difficulty or in style. To see JP and JF doing cork 720s blew my mind, and, as a snow sports photographer, I wanted to meet them. At the time, I was a senior photographer at Snowboarder Magazine and I had begun contributing with a start-up ski magazine called Freeze. The following spring the photo editor of Freeze blew out his knee and in his place, I was sent to the Nordic jib land, Riksgransen, Sweden to meet these guys.JP and I hit it off and that's how it began – 16 years of traveling and shooting with him. Often, those travels were the kind which involved appearances, autograph sessions and less than ideal ski situations. He would put on a smile and give it 100 percent at an awkward press conference in China when we knew Interior BC was getting hammered. He would shred the icy slopes of Quebec when duty called, or log long hours in the Armada office to slam out a product video. JP was a champion no matter how adverse or inane. That was part of what made him so good.Ironically, JP and I had a shared sense that what we were doing, while fulfilling in context, at times seemed frivolous. We spent our lives traveling to the far ends of the earth, and we weren't doing it to build bridges or irrigations systems or to help people have clean drinking water. Instead, we were doing it for skiing. Read the rest…On Crotched and Peak ResortsEgan is right, Crotched is often overlooked and under-appreciated in New England skiing. While much of the region fell behind the West, from a technology point of view, in the 2000s, Peak Resorts rebuilt Crotched almost from scratch in 2003, relocating three lifts from Virginia and installing a new snowmaking system. Per New England Ski History:At the turn of the millennium, Midwestern ski operator Peak Resorts started looking into either acquiring an operational mid-sized area or reopening a defunct area in New England. Though Temple Mountain was heavily considered, Peak Resorts opted to invest in defunct Crotched Mountain. According to Peak Resorts' Margrit Wurmli-Kagi, "It's the kind of small area that we specialize in, but it skis like a larger mountain. It has some nice glades and some nice steeps, but also some outlying areas that are perfect for the beginners."In September 2002, Peak Resorts formed S N H Development, Inc. as a New Hampshire corporation to begin rebuilding the former western side of the ski area. In terms of vertical feet, the prospective ski area was three times larger than any of Peak Resorts' current portfolio. After a 50 year lease of the property was procured in May 2003, a massive reconstruction project subsequently took place, including reclearing the trails, constructing a new snowmaking system, building a new base lodge, and installing rebuilt lifts from Ski Cherokee, Virginia. A reported ten million dollars later, Crotched Mountain reopened as essentially a new ski area on December 20, 2003. Though most of the terrain followed the former western footprint, the trails were given a new science fiction naming scheme.While the reopened ski area initially did not climb to the top of the former quad chairlift, additional trails were reclaimed in subsequent years. In February of 2012, it was announced that Crotched would be acquiring Ascutney's detachable quad, reopening the upper mountain area. The lift, dubbed the Crotched Rocket, opened on December 1, 2012.On “Rusty” in the hall of fameEgan refers to “Rusty's” U.S. Ski and Snowboard Hall of Fame induction speech. He was referring to Rusty Gregory, former CEO of Alterra Mountain Company and three-time Storm Skiing Podcast guest. Here's the speech (with an intro by Egan):The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 26/100 in 2024, and number 526 since launching on Oct. 13, 2019. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #166: Okemo Vice President & General Manager Bruce Schmidt

The Storm Skiing Journal and Podcast

Play Episode Listen Later Apr 12, 2024 72:16


This podcast hit paid subscribers' inboxes on April 5. It dropped for free subscribers on April 12. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoBruce Schmidt, Vice President and General Manager at Okemo Mountain Resort, VermontRecorded onFeb. 27, 2024 (apologies for the delay)About OkemoClick here for a mountain stats overviewOwned by: Vail ResortsLocated in: Ludlow, VermontYear founded: 1956Pass affiliations:* Epic Pass: unlimited access* Epic Local Pass: unlimited access* Epic Northeast Value Pass: unlimited access with holiday blackouts* Epic Northeast Midweek Pass: unlimited weekday access with holiday blackouts* Epic Day Pass: access on “all resorts” and “32 resorts” tiersClosest neighboring ski areas: Killington (:22), Magic (:26), Bromley (:31), Pico (:32), Ascutney (:33), Bellows Falls (:37), Stratton (:41), Saskadena Six (:44), Ski Quechee (:48), Storrs Hill (:52), Whaleback (:56), Mount Snow (1:04), Hermitage Club (1:10)Base elevation: 1,144 feetSummit elevation: 3,344 feetVertical drop: 2,200 feetSkiable Acres: 632Average annual snowfall: 120 inches per On The Snow; Vail claims 200.Trail count: 121 (30% advanced, 37% intermediate, 33% beginner) + 6 terrain parksLift count: 20 (2 six-packs, 4 high-speed quads, 5 fixed-grip quads, 2 triples, 1 platter, 6 carpets – view Lift Blog's inventory of Okemo's lift fleet)View historic Okemo trailmaps on skimap.org.Why I interviewed himWhether by plan or by happenstance, Vail ended up with a nearly perfect mix of Vermont ski areas. Stowe is the beater, with the big snows and the nasty trails and the amazing skiers and the Uphill Bros and the glades and the Front Four. Mount Snow is the sixth borough of New York City (but so is Florida and so is Stratton), big and loud and busy and bursting and messy, with a whole mountain carved out for a terrain park and big-drinking, good-timing crowds, as many skiers at the après, it can seem, as on the mountain. And Okemo is something that's kind of in-between and kind of totally different, at once tame and lively, a placid family redoubt that still bursts with that frantic Northeast energy.It's a hard place to define, and statistics won't do it. Line up Vermont's ski areas on a table, and Okemo looks bigger and better than Sugarbush or Stowe or Jay Peak. It isn't, of course, as anyone in the region will tell you. The place doesn't require the guts that its northern neighbors demand. It's big but not bossy. More of a stroll than a run, a good-timer cruising the Friday night streets in a drop-top low-rider, in no hurry at all to do anything other than this. It's like skiing Vermont without having to tangle with Vermont, like boating on a lake with no waves.Because of this unusual profile, New England skiers either adore Okemo or won't go anywhere near it. It is a singular place in a dense ski state that is the heart of a dense ski region. Okemo isn't particularly convenient to get to, isn't particularly snowy by Vermont standards, and isn't particularly interesting from a terrain point of view. And yet, it is, historically, the second-busiest ski area in the Northeast (after Killington). There is something there that works. Or at least, that has worked historically, as the place budded and flourished in the Mueller family's 36-year reign.But it's Vail's mountain now, an Epic Pass anchor that's shuffling and adding lifts for the crowds that that membership brings. While the season pass price has dropped, skier expectations have ramped up at Okemo, as they have everywhere in the social-media epoch. The grace that passholders granted the growing family-owned mountain has evaporated. Everyone's pulling the pins on their hand grenades and flinging them toward Broomfield every time a Saturday liftline materializes. It's not really fair, but it's how the world is right now. The least I can do is get their side of it.What we talked aboutSummer storm damage to Ludlow and Okemo; the resort helping the town; Vermont's select boards; New England resilience; Vail's My Epic Promise fund and how it helped employees post-storm; reminiscing on old-school Okemo and its Poma forest; the Muellers arrive; the impact of Jackson-Gore; how and why Okemo grew from inconsequential local bump to major New England ski hill; how Okemo expanded within the confines of Vermont's Act 250; Vail buys the mountain, along with Sunapee and Crested Butte; the Muellers' legacy; a Sunapee interlude; Vail adjusting to New England operations; mythbusters: snowmaking edition; the Great Chairlift Switcheroo of 2021; why Okemo didn't place bubbles on the Quantum 6; why Okemo's lift fleet is entirely made up of Poma machines; where Okemo could add a lift to the existing trail network; expansion potential; does Okemo groom too much?; glade expansion?; that baller snowmaking system; what happened when Okemo's season pass price dropped by more than $1,000; is Epic Pass access too loose at Okemo?; how to crowd-dodge; the Epic Northeast Midweek Pass; limiting lift ticket sales; and skyrocketing lift ticket prices.Why I thought that now was a good time for this interviewBruce Schmidt first collected a paycheck from Okemo in the late 1970s. That was a different mountain, a different ski industry, a different world. Pomas and double chairs and primitive snowmaking and mountain-man gear and no internet. It was grittier and colder, in the sense that snowpants and ski coats and heated gloves and socks were not so ubiquitous and affordable and high-quality as they are today. Skiing, particularly in New England, required a hardiness, a tolerance for cold and subtle pain that modernity has slowly shuffled out of the skier profile.Different as it was, that age of 210s and rear-wheel drive rigs was not that long ago, and Schmidt has experienced it as one continuous story. That sort of institutional and epochal tenure is rare, especially at one ski area, especially at one that has evolved as much as Okemo. Imagine if you showed up at surface-lift Hickory and watched it transform, over four decades, into sprawling Gore. That's essentially what Schmidt lived – and helped drive – at Okemo.That hardly ever happens. Small ski areas tend to stay small. Expansion is hard and expensive and, in Vermont especially, bureaucratically challenging. And yet little Okemo, wriggling in Killington's shadow, lodged between the state's southern and northern snow pockets, up past Mount Snow and Stratton but not so far from might-as-well-keep-driving Sugarbush and Mad River Glen, became, somehow, the fourth-largest ski area in America's fourth-largest ski state by skier visits (after Colorado, California, and Utah, typically).The Mueller family, which owned the ski area from 1982 until they sold it to Vail Resorts in 2018, were, of course, the visionaries and financiers behind that growth, the likes of which we will probably never witness in New England again. But as Vail's roots grow deeper and they make these mountains their own, that legacy will fade, if not necessarily dim. It was important, then, to download that part of Schmidt's brain to the internet, to make sure that story survived the big groom of time.What I got wrongI said in the intro that Bruce started at Okemo in 1987. He actually started in the late ‘70s and worked there on and off for several years, as he explains in the conversation.I said that Okemo's lift fleet was “100 percent Poma.” This is not exactly right, as some of the lifts are officially branded Leitner-Poma. I'm also not certain of the make of Okemo's carpets.I noted in the intro that Okemo was Vail's second-largest eastern mountain. It is actually their largest by skiable acreage (though Stowe feels larger to me, given the expansive unmarked but very skiable glades stuffed between nearly every trail). Here's a snapshot of Vail's entire portfolio for reference:Why you should ski OkemoThe first time I skied Okemo was 2007. I rode a 3:45 a.m. ski bus north from Manhattan. I remember thinking three things: 1) wow, this place is big; 2) wow, there are a lot of kids here; and 3) do they seriously groom every goddamn trail every single night?This was at the height of my off-piste mania. I'm not a great carver, especially after the cord gets chopped up and scratchy sublayers emerge. I prefer to maneuver, at a moderate pace, over terrain, meaning bumps or glades (which are basically bumps in the trees, at least on a typical Vermont day). It's more fun and interesting than blasting down wide-open, beaten-up groomers filled with New Yorkers.But wide-open, beaten-up groomers filled with New Yorkers is what Okemo is. At the time, I had no understanding of freeze-thaw cycles, of subtle snowfall differentials between nearby ski areas, of the demographic profile that drove such tight slope management (read: mediocre big-city skiers with no interest in anything other than getting to the bottom still breathing). All I knew was that for me, at the time, this wasn't what I was looking for.But what you want as a skier evolves over time. I still like terrain, and Okemo still doesn't have as much as I'd like. If that's what you need, take your Epic Pass to Stowe – they have plenty. But what I also like is skiing with my kids, skiing with my wife, morning cord laps off fast lifts, long meandering scenic routes to rest up between bumpers, exploring mountains border to border, getting a little lost among multiple base areas, big views, moderate pitches, and less-aggressive skiers (ride the K1 gondy or Superstar chair at Killington and then take the Sunburst Six at Okemo; the toning down of energy and attitude is palpable).Okemo not only has all that – it is all that. If that makes sense. This is one of the best family ski areas in the country. It feels like – it is – a supersized version of the busy ski areas in Massachusetts or Connecticut, a giant Wachusett or Catamount or Mohawk Mountain: unintimidating, wide-open, freewheeling, and quirky in its own overgroomed, overbusy way.If you hit it right, Okemo will give you bumps and glades and even, on a weekday, wide-open trails all to yourself. But that's not the typical Okemo experience, and it's not the point of the place. This is New England's friendly giant, a meandering mass of humanity, grinning and gripping and slightly frazzled, a disjointed but united-by-snow collective that, together, define Okemo as much as the mountain itself.Okemo on a stormy day in November 2021. Video by Stuart Winchester.Podcast NotesOn last summer's flooding in Okemo and LudlowI mean yowza:I hate to keep harping on New Englander's work ethic, but…I reset the same “dang New England you're badass” narrative that I brought up with Sunday River GM Brian Heon on the podcast a few weeks ago. I'm not from New England and I've never even lived there, and I'm from a region with the same sort of get-after-it problem-solver mentality and work ethic. But I'm still amazed at how every time New England gets smashed over the head with a frying pan, they just look annoyed for five minutes, put on a Band-Aid, and keep moving.On the fate of Plymouth, Bromley, Ascutney, and Plymouth/RoundtopSchmidt and I discuss several Vermont ski areas whose circa-1980s size rivaled that of Okemo's at the time. Here, for context, was Okemo before the Muellers arrived in 1982:It's hard to tell from the trailmap, but only four of the 10 or so lifts shown above were chairlifts. Today, Okemo has grown into Vermont's fourth-largest ski area by skiable acres (though I have reason to doubt the accuracy of the ski resort's self-reported tallies; Stowe, Sugarbush, and Jay all ski at least as big as Okemo, but officially report fewer skiable acres).Anyway, in the early ‘80s, Magic, Bromley, Ascutney, and Plymouth/Roundtop were approximate peers to Okemo. Bromley ran mostly chairlifts, and has evolved the most of this group, but it is far smaller than Okemo today. The mountain has always been well-managed, so it wasn't entirely fair to stick it in with this group, but the context is important here: Bromley today is roughly the same size that it was 40 years ago:Ascutney sold a 1,400-plus-foot vertical drop and a thick trail network in this 1982 trailmap. But the place went bust and sold its high-speed quad in 2012 (it's now the main lift at Vail-owned Crotched). Today, Ascutney consists of a lower-mountain ropetow and T-bar that rises just 450 vertical feet (you can still skin or hike the upper mountain trails).Magic, in the early ‘80s, was basically the same size it is today:A merger with now-private and liftless (but still skiable from Magic), Timber Ridge briefly supersized the place before it went out of business for a large part of the ‘90s:When Magic recovered from its long shutdown, it reverted to its historic footprint (with extensive glade skiing that either didn't exist or went unmarked in the ‘80s):And then there was Round Top, a 1,300-foot sometime private ski area also known as Bear Creek and Plymouth Notch. The area has sat idle since 2018, though the chairlifts are, last I checked, intact, and it can be yours for $6.5 million.Seriously you can buy it:On Okemo's expansion progressionThe Muellers' improbable transformation of Okemo into a New England Major happened in big chunks. First, they opened the Solitude area for the 1987-88 ski season:In 1994, South Face, far looker's left, opened a new pod of steeper runs toward the summit:The small Morningstar pod, located in the lower-right-hand corner of the trailmap, opened in 1995, mostly to serve a real estate development:The most dramatic change came in 2003, when Okemo opened the sprawling Jackson Gore complex:On Vermont Act 250It's nearly impossible to discuss Vermont skiing without referencing the infamous Act 250, which is, according to the official state website:…Vermont's land use and development law, enacted in 1970 at a time when Vermont was undergoing significant development pressure. The law provides a public, quasi-judicial process for reviewing and managing the environmental, social and fiscal consequences of major subdivisions and developments in Vermont. It assures that larger developments complement Vermont's unique landscape, economy and community needs. One of the strengths of Act 250 is the access it provides to neighbors and other interested parties to participate in the development review process. Applicants often work with neighbors, municipalities, state agencies and other interested groups to address concerns raised by a proposed development, resolving issues and mitigating impacts before a permit application is filed.As onerous as navigating Act 250 can seem, there is significantly more slopeside development in Vermont than in any other Northeastern state, and its large resorts are certainly more developed than anything in build-nothing New York.On the CNL lease structureSchmidt refers to “the CNL lease structure.” Here's what he was talking about: a company called CNL Lifestyle Properties once had a slick sideline in purchasing ski areas and leasing them back to the former owners. New England Ski History explains the historical context:As the banking crisis unfolded, many ski areas across the country transferred their debt into Real Estate Investment Trusts (REITs). On December 5, 2008, Triple Peaks transferred its privately held Mt. Sunapee assets to CNL Lifestyle Properties, Inc.. Triple Peaks then entered into a long agreement with CNL to maintain operational control.The site put together a timeline of the various resorts CNL once owned, including, from 2008 to '17, Okemo:On the proximity of Okemo to Mount Sunapee Though Okemo and Sunapee sit in different states, they're only an hour apart:I snapped this pic of Okemo from the Sunapee summit a couple years ago (super zoomed in):On Mount Sunapee's ownershipThe State of New Hampshire owns two ski areas: Cannon Mountain and Mount Sunapee. In 1998, after decades of debate on the subject, the state leased the latter to the Muellers. When Vail acquired Triple Peaks (Okemo, Sunapee, and Crested Butte), in 2019, they either inherited or renegotiated the lease. For whatever reason, the state continues to manage Cannon as part of Franconia Notch State Park. A portion of the lease revenue that Vail pays the state each year is earmarked for capital improvements at Cannon.On glades at Stratton and KillingtonOkemo's trail footprint is light on glades compared to many of the large Vermont ski areas. I point to Killington and Stratton, in particular, in the podcast, mostly due to their proximity to Okemo (every Vermont ski area from Sugarbush on north has a vast glade network). Though it's just 20 minutes away, Killington rakes in around double Okemo's snowfall in an average winter, and the ski area maintains glades all over the mountain:Stratton, 40 minutes south, also averages more snow than Okemo and is a sneaky good glade mountain. It's easy to spend all day in the trees there when the snow's deep (and it's deep more often than you might think):On Okemo's historic pass pricesWe can have mountain-to-mountain debates over the impact Vail Resorts has on the resorts it purchases, but one thing that's inarguable: season pass prices typically plummet when the company acquires ski areas. Check out New England Ski History's itemization of Okemo pass prices over the years – that huge drop in 2018-19 represents the ownership shift and that year's cost of an Epic Local Pass (lift ticket and pass prices listed below are the maximum for that season):But, yeah, those day-ticket prices. Yikes.The Storm explores the world of lift-served skiing all year long. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 25/100 in 2024, and number 525 since launching on Oct. 13, 2019. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #159: Big Sky General Manager Troy Nedved

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 23, 2024 78:26


This podcast hit paid subscribers' inboxes on Jan. 16. It dropped for free subscribers on Jan. 23. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoTroy Nedved, General Manager of Big Sky, MontanaRecorded onJanuary 11, 2024About Big SkyClick here for a mountain stats overviewOwned by: Boyne ResortsLocated in: Big Sky, MontanaYear founded: 1973Pass affiliations:* 7 days, no blackouts on Ikon Pass (reservations required)* 5 days, holiday blackouts on Ikon Base and Ikon Base Plus Pass (reservations required)* 2 days, no blackouts on Mountain Collective (reservations required)Reciprocal partners: Top-tier Big Sky season passes include three days each at Boyne's other nine ski areas: Brighton, Summit at Snoqualmie, Cypress, Boyne Mountain, The Highlands, Loon Mountain, Sunday River, Pleasant Mountain, and Sugarloaf.Closest neighboring ski areas: Yellowstone Club (ski-to connection); Bear Canyon (private ski area for Mount Ellis Academy – 1:20); Bridger Bowl (1:30)Base elevation: 6,800 feet at Madison BaseSummit elevation: 11,166 feetVertical drop: 4,350 feetSkiable Acres: 5,850Average annual snowfall: 400-plus inchesTrail count: 300 (18% expert, 35% advanced, 25% intermediate, 22% beginner)Terrain parks: 6Lift count: 38 (1 75-passenger tram, 1 high-speed eight-pack, 3 high-speed six-packs, 4 high-speed quads, 3 fixed-grip quads, 9 triples, 5 doubles, 3 platters, 1 ropetow, 8 carpet lifts – Big Sky also recently announced a second eight-pack, to replace the Six Shooter six-pack, next year; and a new, two-stage gondola, which will replace the Explorer double chair for the 2025-26 ski season – View Lift Blog's inventory of Big Sky's lift fleet.)View vintage Big Sky trailmaps on skimap.org.Why I interviewed himBig Sky is the closest thing American skiing has to the ever-stacking ski circuses of British Columbia. While most of our western giants labor through Forest Service approvals for every new snowgun and trail sign, BC transforms Revelstoke and Kicking Horse and Sun Peaks into three of the largest ski resorts on the continent in under two decades. These are policy decisions, differences in government and public philosophies of how to use our shared land. And that's fine. U.S. America does everything in the most difficult way possible, and there's no reason to believe that ski resort development would be any different.Except in a few places in the West, it is different. Deer Valley and Park City and Schweitzer sit entirely (or mostly), on private land. New project approvals lie with local entities. Sometimes, locals frustrate ski areas' ambitions, as is the case in Park City, which cannot, at the moment, even execute simple lift replacements. But the absence of a federal overlord is working just fine at Big Sky, where the mountain has evolved from Really Good to Damn Is This Real in less time than it took Aspen to secure approvals for its 153-acre Hero's expansion.Boyne has pulled similar stunts at its similarly situated resorts across the country: Boyne Mountain and The Highlands in Michigan and Sunday River in Maine, each of them transforming in Hollywood montage-scene fashion. Progress has lagged more at Brighton and Alpental, both of which sit at least partly on Forest Service land (though change has been rapid at Loon Mountain in New Hampshire, whose land is a public-private hybrid). But the evolution at Big Sky has been particularly comprehensive. And, because of the ski area's inherent drama and prominence, compelling. It's America's look-what-we-can-do-if-we-can-just-do mountain. The on-mountain product is better for skiers and better for skiing, a modern mountain that eases chokepoints and upgrades facilities and spreads everyone around.Winter Park, seated on Forest Service land, owned by the City of Denver, and operated by Alterra Mountain Company, outlined an ambitious master development plan in 2005 (when Intrawest ran the ski area). Proposed projects included a three-stage gondola connecting the town of Winter Park with the ski area's base village, a massive intermediate-focused expansion onto Vasquez Ridge, and a new mid-mountain beginner area. Nearly 20 years later, none of it exists. Winter Park did execute some upgrades in the meantime, building a bunch of six-packs and adding lift redundancy and access to the high alpine. But the mountain's seven lift upgrades in 19 years are underwhelming compared to the 17 such projects that have remade Big Sky over that same time period. Winter Park has no lack of resources, skier attention, or administrative will, but its plans stall anyway, and it's no mystery why.I write more about Big Sky than I do about other large North American ski resorts because there is more happening at Big Sky than at any other large North American ski resort. That is partly luck and partly institutional momentum and partly a unique historical collision of macroeconomic, cultural, and technological factors that favor construction and evolution of what a ski resort is and can be. And, certainly, U.S. ski resorts build big projects on Forest Service land every single year. But Boyne and Big Sky, operating outside of the rulebooks hemming in their competitors, are getting to the future a hell of a lot faster than anyone else.What we talked aboutYes a second eight-pack is coming to Big Sky; why the resort is replacing the 20-year-old Six Shooter lift; potential future Headwaters lift upgrades; why the resort will replace Six Shooter before adding a second lift out of the Madison base; what will happen to Six Shooter and why it likely won't land elsewhere in Boyne's portfolio; the logic of selling, rather than scrapping, lifts to competitors; adjusting eight-packs for U.S. Americans; automated chairlift safety bars; what happened when the old Ramcharger quad moved to Shedhorn; what's up with the patrol sled marooned in a tree off Shedhorn?; the philosophy of naming lifts; why we won't see the Taco Bell tram anytime soon (or ever); the One & Only gondola; Big Sky's huge fleet of real estate lifts; how the new tram changed Big Sky; metering traffic up the Lone Peak tram; the tram's shift from pay-per-day to pay-per-ride; a double carpet; that new double-blue-square rating on the trailmap; Black Hills skiing at Terry Peak and Deer Mountain; working in Yellowstone; river kayaking culture; revisiting the coming out-of-base gondola; should Swifty have been an eight-pack?; on-mountain employee housing; Big Sky 2025; what does the resort that's already upgraded everything upgrade next?; potential future lift upgrades; and the Ikon Pass.Why I thought that now was a good time for this interviewI didn't plan to record two Big Sky podcasts in two months. I prefer to spread my attention across mountains and across regions and across companies, as most of you know. This podcast was scheduled for early December, after an anticipated Thanksgiving-week tram opening. But then the tram was delayed, and as it happened I was able to attend the grand opening on Dec. 19. I recorded a podcast there, with Nedved and past Storm Skiing Podcast guests Taylor Middleton (Big Sky president) and Stephen Kircher (Boyne Resorts CEO).But Nedved and I kept this conversation on the calendar, pushing it into January. It's a good thing. Because no sooner had Big Sky opened its spectacular new tram than it announced yet another spectacular new lift: a second eight-pack chair, to replace a six-pack that is exactly 21 years old.There's a sort of willful showiness to such projects. Who, in America, can even afford a six-person chairlift, let alone have the resources to tag such a machine for the rubbish bin? And then replace it with a lift so spectacular that its ornamentation exceeds that of your six-year-old Ramcharger eight-seater, still dazzling on the other side of the mountain?When Vail built 18 new lifts in 2022, the projects ended up as all function, no form. They were effective, and well-placed, but the lifts are just lifts. Boyne Resorts, which, while a quarter the size of Vail, has built dozens of new lifts over the past decade, is building more than just people-movers. Its lifts are experiences, housed in ski shrines, buildings festooned in speakers and screens, the carriers descending like coaster trains at Six Flags, bubbles and heaters and sportscar seats and conveyors, a spectacle you might ride even if skiing were not attached at the end.American skiing will always have room for throwbacks and minimalism, just as American cuisine will always have room for Taco Bell and small-town diners. Most Montana ski areas are fixed-grip and funky – Snowbowl and Bridger and Great Divide and Discovery and Lost Trail and Maverick and Turner. Big Sky's opportunity was, at one time, to be a bigger, funkier version of these big, funky ski areas. But its opportunity today is to be the not-Colorado, not-Utah alt destination for skiers seeking comfort sans megacrowds. The mountain is fulfilling that mission, at a speed that is almost impossible to believe. Which is why we keep going back there, over and over again.What I got wrongI said several times that the Six Shooter lift was “only 20 years old.” In fact, Moonlight installed the lift in 2003, making the machine legal drinking age.Why you should ski Big SkyThe approach is part of the experience, always. Some ski areas smash the viewshed with bandoliers of steepshots slicing across the ridge. From miles down the highway you say whoa. Killington or Hunter or Red Lodge. Others hide. Even from the parking lot you see only suggestions of skiing. Caberfae in Michigan is like this, enormous trees mask its runs and its peaks. Mad River Glen erupts skyward but its ragged clandestine trail network resembles nothing else in the East and you wonder where it is. Unfolding, then, as you explore. Even vast Heavenly, from the gondola base, is invisible.Big Sky, alone among American ski areas, inspires awe on the approach. Turn west up 64 from 191 and Lone Peak commands the horizon. This place is not like other places you realize. On the long road up you pass the spiderwebbing trails off the Lone Moose and Thunder Wolf lifts and still that summit towers in the distance. There is a way to get up there and a way to ski down but from below it's all invisible. All you can see is snow and rocks and avy chutes flushed out over millennia.That's the marquee and that's the post: I'm here. But Lone Peak, with its triple black diamonds and sign-in sheets and muscled exposure, is not for mortal hot laps. Go up, yes. Ski down, yes. But then explore. Because staple Keystone to Breck and you have roughly one Big Sky.Humans cluster. Even in vast spaces. Or perhaps especially so. The cut trails below Ramcharger and Swifty swarm like train stations. But break away from the salmon run, into the trees or the bowl or the gnarled runs below the liftlines, and emerge into a different world. Everywhere, empty lifts, empty glades, endless crags and crannies. Greens and blues that roll for miles. Beyond every chairlift, another chairlift. Stacked like bonus levels are what feel like mini ski areas existing for you alone. An empty endless. A skiing fantasyland.Podcast NotesOn Uncle Dan's CookiesFear not: this little shack seated beside the Six Shooter lift is not going anywhere:On Moonlight Basin and Spanish PeaksLike the largest (Park City) and second-largest (Palisades Tahoe) ski areas in America, Big Sky is the stapled-together remains of several former operations. Unlike those two giants, which connected two distinct ski areas with gondolas (Park City and Canyons; Squaw Valley and Alpine Meadows), seamless ski connections existed between the former Spanish Peaks terrain, on the ski area's far southern end, and the former Moonlight Basin, on the northern end. The circa 2010 trailmaps called out access points between each of the bookend resorts and Big Sky, which you could ski with upgraded lift tickets:Big Sky purchased the properties in 2013, a few years after this happened (per the Bozeman Daily Chronicle):Moonlight Basin, meanwhile, got into trouble after borrowing $100 million from Lehman Brothers in September 2007, with the 7,800-acre resort, its ski lifts, condos, spa and a Jack Nicklaus-designed golf course put up as collateral, according to foreclosure records filed in Madison County.That loan came due in September 2008, according to the papers filed by Lehman, and Moonlight defaulted. Lehman itself went bankrupt in September 2008 and blamed its troubles on a collapse in the real estate market that left it upside down.An outfit called Crossharbor Capital Partners, which purchased and still owns the neighboring Yellowstone Club, eventually joined forces with Big Sky to buy Moonlight and Spanish Peaks (Crossharbor is no longer a partner). Now, just imagine tacking the 2,900-acre Yellowstone Club onto Big Sky's current footprint (which you can in fact do if you're a Yellowstone Club member):On the sled chilling in the tree off ShedhornYes, there's a patrol sled lodged in a tree off the Shedhorn high-speed quad. Here's a pic I snagged from the lift last spring:Explore Big Sky last year recounted the avalanche that deposited the sled there:“In Big Sky and around Montana, ['96 and '97] has never been topped in terms of snowfall,” [veteran Big Sky ski patroller Mike] Buotte said. Unfortunately, a “killer ice layer on the bottom of the snowpack” caused problems in the tram's second season. On Christmas Day, 1996, a patroller died in an explosive accident near the summit of Lone Mountain. Buotte says it was traumatic for the entire team.The next morning, patrol triggered a “wall-to-wall” avalanche across Lenin and the Dictator Chutes. The slide infamously took out the Shedhorn chairlift, leaving scars still visible today. Buotte and another patroller were caught in that avalanche. Miraculously, they both stopped. Had they “taken the ride,” Buotte is confident they would not have survived.“That second year, the reality of what's going on really hit us,” Buotte said. “And it was not fun and games. It was pretty dark, frankly. That's when it got very real for the organization and for me. The industry changed; avalanche training changed. We had to up our game. It was a new paradigm.”Buotte said patrol changed the Lenin route's design—adding more separation in time and space—and applied the same learning to other routes. Mitigation work is inherently dangerous, but Buotte believes the close call helped emphasize the importance of route structure to reduce risk.Here's Boutte recalling the incident:On the Ski the Sky loopBig Sky gamified a version of their trailmap to help skiers understand that there's more to the mountain than Ramcharger and Swifty:On the bigness of Big SkyNedved points out that several major U.S. destination ski areas total less than half Big Sky's 5,850 acres. That would be 2,950 acres, which is, indeed, more than Breckenridge (2,908 acres), Schweitzer (2,900), Alta (2,614), Crystal (2,600), Snowbird (2,500), Jackson Hole (2,500), Copper Mountain (2,465), Beaver Creek (2,082), Sun Valley (2,054), Deer Valley (2,026), or Telluride (2,000).On the One & Only resort and brandWe discuss the One & Only resort company, which is building a super-luxe facility that they will connect to the Madison base with a D-line gondola. Which is an insane investment for a transportation lift. As far as I can tell, this will be the company's first facility in the United States. Here's a list of their existing properties.On the Big Sky TramI won't break down the new Lone Peak tram here, because I just did that a month ago.On the Black HillsSouth Dakota's Black Hills, where Nedved grew up, are likely not what most Americans envision when they think of South Dakota. It's a gorgeous, mountainous region that is home to Mount Rushmore, the Crazy Horse monument, and 7,244-foot Black Elk Peak (formerly Harney Peak), the highest point in the United States east of the Rockies. This is a tourist bureau video, but it will make you say wait Brah where are all the cornfields?The Black Hills are home to two ski areas. The first it Terry Peak, an 1,100-footer with three high-speed quads that is an Indy Pass OG:The second is Deer Mountain, which disappeared for around six years before an outfit called Keating Resources bought the joint last year and announced they would bring it back as a private ski area for on-mountain homeowners. They planned a large terrain reduction to accommodate more housing. I put this revised trailmap together last year based upon a conversation with the organization's president, Alec Keating:The intention, Keating told me in July, was to re-open the East Side (top of the map above), for this ski season, and the West side (bottom portion) in 2025. I've yet to see evidence of the ski area having opened, however.On Troy the athleteWe talk a bit about Nedved's kayaking adventures, but that barely touches on his action-sports resume. From a 2019 Explore Big Sky profile:Nedved lived in a teepee in Gardiner for two years down on the banks of the Yellowstone River across from the Yellowstone Raft Company, where he developed world-class abilities as a kayaker.“The culture around rafting and kayaking is pretty heavy and I connected with some of the folks around there that were pretty into it. That was the start of that,” Nedved said of his early days in the park. “My Yellowstone days, I spent all my time when I was not working on the water.” And even when he was working, and someone needed to brave a stretch of Class V rapids for a rescue mission or body recovery, he was the one for the job.When Teton Gravity Research started making kayak movies, Nedved and his friends got the call as well. “We were pioneering lines that had never been done before: in Costa Rica and Nepal, but also stretches of river in Montana in the Crazy Mountains of Big Timber Creek and lots of runs in Beartooths that had never been floated,” Nedved recounted.“We spent a lot of time looking at maps, hiking around the mountains, finding stuff that was runnable versus not. It was a stage of kayaking community in Montana that we got started. Now the next generation of these kids is blowing my mind—doing things that we didn't even think was possible.”Nedved is an athlete's athlete. “I love competing in just about anything. When I was first in Montana, I found out about Powder 8s at Bridger Bowl. It was a cool event and we got into it,” he said in a typically modest way. “It was just another thing to hone your skills as a ski instructor and a skiing professional.”Nedved has since won the national Powder 8 competition five times and competed on ESPN at the highest level of the niche sport in the Powder 8 World Championships held at Mike Wiegele's heliskiing operation in Canada. Even some twenty years later, he is still finding podiums in the aesthetically appealing alpine events with longtime partner Nick Herrin, currently the CEO of the Professional Ski Instructors of America. Nedved credits his year-round athletic pursuits for what keeps him in the condition to still make perfect turns.Sadly, I was unable to locate any videos of Nedved kayaking or Powder 8ing.On employee housing at Big Sky and Winter ParkBig Sky has built an incredible volume of employee housing (more than 1,000 beds in the Mountain Village alone). The most impressive may be the Levinski complex: fully furnished, energy-efficient buildings situated within walking distance of the lifts.Big mountain skiing, wracked and wrecked by traffic and mountain-town housing shortages, desperately needs more of this sort of investment, as I wrote last week after Winter Park opened a similarly situated project.On Big Sky 2025Big Sky 2025 will, in substance, wrap when the new two-stage, out-of-base gondola opens next year. Here's the current iteration of the plan. You can see how much it differs from the version outlined in 2016 in this contemporary Lift Blog post.The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 2/100 in 2024, and number 502 since launching on Oct. 13, 2019. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #157: Berkshire East & Catamount Owner & GM Jon Schaefer

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 4, 2024 99:32 Very Popular


This podcast hit paid subscribers' inboxes on Dec. 28. It dropped for free subscribers on Jan. 4. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoJon Schaefer, Owner and General Manager of Berkshire East, Massachusetts and Catamount, straddling the border of Massachusetts and New YorkRecorded onDecember 6, 2023About the mountainsBerkshire EastClick here for a mountain stats overviewOwned by: The Schaefer familyLocated in: Charlemont, MassachusettsYear founded: 1960Pass affiliations:* Berkshire Summit Pass: Unlimited Access* Indy Base Pass: 2 days with blackouts (reservations required)* Indy+ Pass: 2 days, no blackouts (reservations required)Closest neighboring ski areas: Eaglebrook School (:36), Brattleboro (:48), Hermitage Club (:48), Mt. Greylock Ski Club (:52), Mount Snow (:55), Jiminy Peak (:56), Bousquet (:56); Catamount is approximately 90 minutes south of Berkshire EastBase elevation: 660 feetSummit elevation: 1,840 feetVertical drop: 1,180 feetSkiable Acres: 180Average annual snowfall: 110 inchesTrail count: 45Lift count: 7 (1 high-speed quad, 2 fixed-grip quads, 1 triple, 1 double, 2 carpets – view Lift Blog's inventory of Berkshire East's lift fleet)View historic Berkshire East trailmaps on skimap.org.CatamountClick here for a mountain stats overviewOwned by: The Schaefer familyLocated in: Hillsdale, New York and South Egremont, Massachusetts (the resort straddles the state line, and generally seems to use the New York address as its location of record)Year founded: 1939Pass affiliations:* Berkshire Summit Pass: Unlimited Access* Indy Base Pass and Indy+ Pass: 2 days, no blackouts (reservations required)Closest neighboring ski areas: Butternut (:19), Otis Ridge (:35), Bousquet (:40), Mohawk Mountain (:46), Jiminy Peak (:50), Mount Lakeridge (:55), Mt. Greylock Ski Club (1:02); Berkshire East sits approximately 90 minutes north of CatamountBase elevation: 1,000 feetSummit elevation: 2,000 feetVertical drop: 1,000 feetSkiable Acres: 133 acresAverage annual snowfall: 108 inchesTrail count: 44 (35% green, 42% blue, 23% black/double-black)Lift count: 8 (2 fixed-grip quads, 3 triples, 3 carpets – view Lift Blog's inventory of Catamount's lift fleet)View historic Catamount trailmaps on skimap.org.Why I interviewed himMight I nominate Massachusetts as America's most underappreciated ski state? It's easy to understand the oversight. Bordered by three major ski states that are home to a combined 107 ski areas (50 in New York, 27 in Vermont, and 30 in New Hampshire), Massachusetts contains just 13 active lift-served mountains. Two (Easton School and Mount Greylock Ski Club) are private. Five of the remainder deliver vertical drops of 400 feet or fewer. The state's entire lift-served skiable area clocks in at around 1,300 acres, which is smaller than Killington and just a touch larger than Solitude.But the code and character of those 11 public ski areas is what I'm interested in here. Winnowed from some 200 bumps that once ran ropetows up the incline, these survivors are super-adapters, the Darwinian capstones to a century-long puzzle: how to consistently offer skiing in a hostile world that hates you.New England is a rumbler, and always has been. Outside of northern Vermont's Green Mountain Spine (Sugarbush, MRG, Bolton, Stowe, Smuggs, Jay), which snags 200-plus inches of almost automatic annual snowfall, the region's six states can, on any given day from November to April, stage double as Santa's Village or serve as props for sad brown Christmas pining. Immersive reading of the New England Ski History website suggests this contemporary reality reflects historical norms: prior to the widespread introduction of snowmaking, ski areas could sometimes offer just a single-digit number of ski days in particularly difficult winters. Even now, even in good winters, the freeze-thaw cycle is relentless. The rain-snow line is a thing during big storms. Several times in recent years, including this one, furious December rainstorms have washed out weeks of early-season snow and snowmaking.And yet, like sharks, hanging on for hundreds of millions of years as mass extinctions rolled most of the rest of life into the fossil record, the surviving Massachusetts ski area operators found a way to keep moving forward. But these are not sharks – the Colorado- and Utah-based operators haven't plundered the hills rolling west of Boston just yet. Every one of these ski areas (with the exception of investment fund-owned Bousquet), is still family-owned and operated. And these families are among the smartest ski area operators in America.In October, tiny Ski Ward, owned for decades by the LaCroix family, was the first North American ski area to spin lifts for the 2023-24 ski season. Wachusett, a thousand-footer run by the Crowley family since 1968, is a model home for volume urban skiing efficiency. The Fairbank family transformed Jiminy Peak from tadpole (in the 1960s) to alligator before expanding their small empire into New England (the family now runs Bromley, Vermont and owns Cranmore, New Hampshire). The Murdock family has run Butternut since its 1963 founding, and likely saved nearby Otis Ridge from extinction by purchasing the ski area in 2016 (the Murdocks also purchased, but later closed, another nearby ski area, Ski Blandford).The Schaefers, of Charlemont by way of Michigan, are as wiley and wired as any of them. Patriarch Roy Schaefer drove in from the Midwest with a station wagon full of kids in 1978. He stapled then-bankrupt Berkshire East together with the refuse of dead and dying ski areas from all over America. Some time in the mid- to late-aughts, Roy's son Jon took over daily operations and rapidly modernized the lifts, snowmaking, and trail network. Roy's other son Jim, a Wall-Streeter, helped the family take full ownership of the ski area. In 2018, they bought Catamount, a left-behind bump with fantastic fall lines but dated lifts and snowmaking.None of this is new or news to anyone who pays attention to Massachusetts skiing. In fact, Jon Schaefer has appeared on my podcasts twice before (and I've been on his). But in the four years since he joined me for episode nine, a lot has changed at Berkshire, at Catamount, in New England, and across skiing. Daily, the narrative grows that consolidation and megapasses are squeezing family operators out of skiing. My daily work suggests that the opposite may be happening, that independent operators, who have outlasted skiing's extinction event of the low-snow decades and perfected their mad alchemy through decades of swinging the pickaxe into the same mountain, have never had a better story to tell. And Jon Schaefer has one of the better ways of telling it.What we talked aboutEarly openings for both ski areas; what it means that Catamount opened before Berkshire East this season; snowmaking metaphors that I can guarantee you haven't heard before; letting go of things you love as you take on more responsibility; the power of ropetows; Berkshire East's new T-Bar Express, the ski area's first high-speed quad; why Schaefer finally came around on detachable lift technology; the unique dynamics of a multi-generational, family-owned mountain; the long-term plan for the three current top-to-bottom chairlifts; the potential Berkshire East expansion; yes Berkshire is getting busier; the strange math of high-speed versus fixed-grip quads; that balance between modernizing and retaining atmosphere; the Indy Pass' impact on Berkshire and the industry as a whole; whether more mountains could join the Berkshire Summit Pass; whether the Schaefers could buy another ski area; whether they considered buying Jay Peak or are considering buying Burke; assessing the overhaul of Catamount's lift fleet; talking through the clear-cutting of Catamount's frontside trails; parking at Catamount; expansion potential for Catamount; and Catamount being “one of the best small ski areas in the country.”Below: first chair on the new T-Bar Express at Berkshire East:Why I thought that now was a good time for this interviewIf I could somehow itemize and sort the thousands of Storm-related emails and Instagram, Twitter, and Facebook messages that I've read over the past four years, a top-10 request would be some form of this: get Schaefer back on the podcast.There are a couple of reasons for this. One is that Jon is, in my opinion, one of the more unfiltered and original thinkers in skiing. His dad moved the family to Berkshire in 1978. Jon was born in 1980. That means he grew up on the mountain and he lives at the mountain and he holds its past, present, and future in his vision like some shaman of the Berkshires, orchestrating its machinations in a hallucinogenic flow state, crafting, from the ether, a ski area like no other in America.Which leads to the second reason. Because Schaefer is so willful and effective, it can often be difficult for outsiders to see into the eye of the hurricane. You kind of have to let the storm pass. And the past four years have been a bit of a storm, particularly at Catamount, where Covid and supply-chain issues collided with an ambitious but protracted lift-fleet upgrade.But that's all done. Catamount has five functioning chairlifts (all of which, remarkably, were relocated from somewhere else). Berkshire just opened its first high-speed quad, the T-Bar Express. Both mountains are busier than ever, and Berkshire is a perennial Indy Pass top 10 by number of redemptions. And while expansion and a lift shuffle likely loom at Berkshire, both ski areas are, essentially, what the Schaefers want them to be.Which doesn't mean they are ever finished. Schaefer and I touch on this existential reality in the podcast, but we also discuss the other obvious question: now that Catamount's gut-renovation is wrapping up, what's next? Could this ski family, with their popular Berkshire Summit Pass (which is also good at Bousquet), expand with more owned or partner mountains? There are, after all, only so many people in America who know how to capably operate a ski area. You can learn, sure, but most people suck at it, which is (one reason) why there are more lost ski areas than active ones. While I don't root for consolidation necessarily, if ski areas are going to transfer ownership, I'd rather someone proven sign the deed than an unknown. And when it comes to proven, the Schaefers have proven as much as anyone in the country.Questions I wish I'd askedAt some point over the past few years, the Schaefers purchased a Rossland, B.C.-based Cat skiing operation called Big Red Cats. Their terrain covers 20,000 acres on eight peaks. I'm not sure why we didn't get into it.What I got wrongI said that Indy Pass had 130 alpine partners. That was correct on Dec. 6, when we conducted the interview, but the pass has since added Moose Mountain, Alaska and Hudson Bay Mountain, B.C., bringing the total up to 132.Why you should ski Berkshire East and CatamountWhile age, injuries, perspective, volume, skiing with children, and this newsletter have all changed my approach to where and what I ski on any given day, the thing I still love most is the fight. Riding the snowy mountain, in its bruising earthly form, through its trees and drops and undulations, feeling part of something raw and wild. I don't like speed. I like technical and varied terrain that requires deliberate, thoughtful turns. This I find profoundly interesting, like a book that offers, with each page, a captivating new thing.Massachusetts is a great ski state, but it doesn't have a lot of what I just described, that sort of ever-rolling wickedness you'll find clinging to certain mountains in Vermont and New Hampshire. But the state does have one such ski area: Berkshire East. She's ready to fight. Glades and bumps and little cliffs in the woods. Jiminy and Wachusett give you high-speed lifts and operational excellence, but they don't give you (more than nominal) trees. For a skier looking to summon a little Mad River Glen but save themselves a three-hour drive, Berkshire East goes on the storm-chase list.But unlike MRG, Berkshire is a top-to-bottom snowmaking house, and it has to be. While the glades are amazing when you can get them, the operating assumption here is that, more often than not, you can't. And that means the vast majority of skiers – those who prefer groomers to whatever frolics you find in the trees – can head to Berkshire knowing a good day awaits.Catamount, less-snowy and closer to New York City, gives you a more traditional Massachusetts ski experience. More people (it seems), less exploring in the trees (though you can do this a bit). What it has in common with Berkshire is that Catamount is an excellent natural ski mountain. Fall lines, headwalls, winders through the trees. A thousand vert gives you a good run. Head there on a weekday in March, when the whole joint is open, and let them run.Podcast NotesOn Schaefer's previous podcast appearancesSchaefer was the first person to ever agree to join me on The Storm Skiing Podcast, answering my cold email in about four seconds. “Let's do it,” he wrote. It took us a few months to make it happen, but he joined me for episode nine. While he showed up huge, the episode also doubles as a showcase for how much better my own production quality has gotten over the past four years. The intro is sorta… flat:A few months later, Schaefer became the first operator in America to shutter his mountains to help stop the spread of Covid-19. He almost immediately launched an organization called Goggles for Docs, and he joined me on my “Covid-19 & Skiing” miniseries to discuss the initiative:The next year, I joined Jon on his Berkshire Sessions podcast, where we discussed his mountains and Northeast skiing in general:On historic opening and closing dates at Berkshire East and CatamountWe discussed Berkshire and Catamount's historical opening and closing dates. Here's what the past 10 years looked like (the Schaefers took over Catamount starting with the 2018-19 ski season):On Berkshire SnowbasinSchaefer discussed the now-defunct Berkshire Basin ski area in nearby Cummington. The ski area operated from 1949 to 1989, according to New England Ski History, and counted a 550-foot vertical drop (though the map below says 500). Here's a circa 1984 trailmap:Schaefer references efforts to re-open this ski area as a backcountry center, though I couldn't find any reporting on the topic.Stan Brown, whom Schaefer cites for his insight that skiers “are more interested in how they get up the mountain than how they get down” founded Berkshire Snow Basin with his wife, Ruth.On high-speed ropetowsI'll never stop yelling about these things until everyone installs one – these high-speed ropetows can move 4,000 skiers per hour and cost all of $50,000. A more perfect terrain park lift does not exist. This one is at Spirit Mountain, Minnesota (video by me):On when the T-bar came out of Berkshire EastSchaefer refers to the old T-bar that occupied the line where the new high-speed quad now sits. The lift did not extend to the summit, but ran 1,800 feet up from the base, along the run that is still known as Competition (lift F below):On Schaefer's past resistance to high-speed liftsShaun Sutner, a longtime snowsports reporter who has appeared on this podcast three times – most recently in November – summarized Schaefer's onetime resistance to detachable lifts in a 2015 Worcester Telegram & Gazette article:The start of the 2014-15 ski season came with the B-East's first-ever summit quad, a $2 million fixed-grip "medium-speed" lift from Skytrac, a new U.S.-owned lift company. The low-maintenance, elegantly simple conveyance will save millions of dollars over the years. Not only was it less than half the cost of a high-speed detachable quad, but it also eliminates the need for $300,000-$500,000 grip replacements that high-speed lifts need every three or four years.So what changed Schaefer's mind? We discussed in the podcast.On the potential Berkshire East expansionWhile Berkshire East has teased an expansion for several years, details remain scarce (rumors, unfortunately, do not). Schaefer tells us what he's willing to on the podcast, and this image, which the resort presented to a local planning board last year, shows the approximate location of the new terrain pod (around the red dotted line labeled “4”):While this plan suggests the Mountain Top Triple would move to serve the expansion, that may not necessarily be the final plan, Schaefer confirms.On “the gondola side of Stowe” When Schaefer says that the Berkshire expansion will ski like “the gondola side of Stowe,” he's referring to the terrain pod indicated below:Stowe has two gondolas, one of which connects Stowe proper to Spruce Peak, but that's not the terrain he's referring to. The double chair side of Plattekill also skis in the way Schaefer describes, as a series of figure-eights that delightfully frazzles the senses, making the ski area feel far larger than it actually is:On Indy Pass rankingsBerkshire East has finished as a top-10 mountain in number of Indy Pass redemptions every season:On LiftopiaSchaefer references Liftopia, a former online lift ticket broker whose legacy is fading. At one time, I was a huge fan of this Expedia-of-skiing site, where you could score substantial discounts to most major non-Vail ski areas. I hosted founder and CEO Evan Reece way back on podcast number 8:Sadly, the company collapsed with the onset of Covid, as I documented back in 2020:…the industry's most-prominent pure tech entity – Liftopia – has been teetering on existential collapse since failing to pay significant numbers of its partners following the March shutdown. A group of ski area operators tried forcing Liftopia into bankruptcy to recoup their funds. They failed, then appealed, then withdrew that appeal. Outside of the public record, bitter and betrayed ski area operators fumed about the loss of revenues that, as Aspen Snowmass CFO Matt Jones wrote in emails filed in federal court, “were never yours to begin with.” In August, Liftopia CEO Evan Reece announced that he had signed a letter of intent to sell the company.That new owner, Liftopia announced Friday, would be Skitude, a European tech outfit specializing in mobile apps. “The proceeds from the sale will be used to pay creditors,” SAM reported. In an email to an independent ski area operator that was shared with The Storm Skiing Journal Reece wrote that “…all claims will be treated equally,” without specifying whether partners could expect a full or partial repayment. The message also indicated that the new owner may “prioritize ongoing partners,” though it was unclear whether that indicated preference in future business terms or payback of owed funds, or something else altogether.Whatever the outcome, this unsatisfying story is a tale of enormous missed opportunity. No company was better positioned to help lift-served skiing adapt to the social-distancing age than Liftopia. It could have easily expanded and adapted its highly regarded technology to accommodate the almost universal shift to online-only sales for lift tickets, rental reservations, ski lessons, and even appointment times in the lodge. It had 15 years of brand recognition with customers and deep relationships within the ski industry.But ski areas, uncertain about Liftopia's future, have spent an offseason when they could have been building out their presence on a familiar platform scrambling for replacement tech solutions. In addition to the Liftopia-branded site, many ski areas used Liftopia's Cloud Store platform to sell day tickets, season passes, rentals, and more. While it is unclear how many former partners shifted to another point-of-sale system this offseason, several have confirmed to The Storm Skiing Journal that they have done so.I'm not sure how Liftopia would have faired against the modern version of the Indy Pass, but more choice is almost always better for consumers, and I'm still bitter about how this one collapsed.On CaddyshackMovie quotes are generally lost on me, but Schaefer references this one from Caddyshack, so I looked it up and this is what the robots fed me:On the majority of skier visits now being on a season passAccording to the National Ski Areas Association, season pass holders have surpassed day-ticket buyers for total number of skier visits for four consecutive seasons. Without question, this is simply because the industry has gotten very good at incentivizing season pass sales by rolling the most well-known ski areas onto the Epic and Ikon passes. It is unclear whether the NSAA counts the Indy or Mountain Collective passes as season passes, but the number of each of those sold is small in comparison to Epic and Ikon.On the Berkshire Summit PassThe Schaefers have been leaders in establishing compelling regional multimountain ski passes. The Berkshire Summit Pass has, since 2020, delivered access to three solid western Massachusetts ski areas: Berkshire East, Catamount, and partner mountain Bousquet (on the unlimited version only). It is available in unlimited, Sunday through Friday, midweek, and nights-only versions. An Indy Pass add-on makes this a badass cross-New England ski product.On Burke being great and accessible even though it looks as though it's parked at the ass-end of nowhereThe first piece of ski writing I ever published was a New York Ski Blog recap of a Burke ski day in 2019:Last week, winter seemed to be winding down, with above-freezing temps forecast clear up to Canada before St. Patrick's Day. Desperate to extend winter, I had my sights on a storm forecast to dump nearly a foot of new snow across northern Vermont. After considering my options, I locked onto a hill I'd overlooked in 20 years of skiing Vermont: Burke.I'd read the online commentary: steep, funky, heavily gladed, classic New England twisty with high-quality snow well-preserved by cold temps and a lack of crowds. But to get there you have to drive past some big-name ski areas, most with equal or greater vertical drop, skiable acreage and average annual snowfall.Further research uncovered a secret Burke advantage over its better-known neighbors: unlike other mountains that require a post-expressway slog of 30-plus miles on local roads, Burke sits just seven miles off Interstate 91, meaning it was actually the closest northern Vermont option by drive time.As 10 inches of snow piled up Sunday and Monday and areas to the south teeter-tottered along a freeze-thaw cycle that would turn ungroomed trails to granite, Burke looked like my last best shot at mid-winter conditions.Two days after the storm, on the last day of below-freezing temps, I left Brooklyn at 4 am and arrived at 9:15. Read the rest…On Burke's (mostly) hapless ownership historyWe talk quite a bit about Burke Mountain, one of those good New England ski areas with a really terrible business record. Schaefer refers to the unusually huge number of former owners, which, according to New England Ski History, include:* 1964: Burke Mountain Recreation (Doug Kitchel) buys area; eventually went bankrupt* 1987: Paul D. Quinn buys, eventually sells to bank after his bank goes bankrupt* 1990: Hilco, Inc., a bank, takes ownership, then sells to…* 1991: Bernd Schaefers (no relation to Jon), under whom the ski area eventually went bankrupt (for the second time)* 1995: Northern Star Ski Corporation (five owners) buys the ski area, but it eventually goes bankrupt for a third time* 2000: Unidentified auction winner buys Burke and sells it to…* 2000: Burke Mountain Academy, who never wanted to be long-term owner, and sold to…* 2005: Laubert-Adler and the Ginn Corporation, who sold to…* 2012: Aerial Quiros, who engaged in all kinds of shadiness* 2016: Burke becomes the property of U.S. America, as court-appointed receiver takes control of this and Jay Peak. While Jay sold last year, Burke remains for saleOn media reports indicating that there is a bid on BurkeI got excited earlier this year, when the excellent Vermont Digger reported that the sales process for Burke appeared to be underway:Michael Goldberg, the court-appointed receiver in charge of overseeing Burke Mountain ski resort for more than seven years, has an offer to buy the scandal-plagued ski resort in Vermont's Northeast Kingdom.News of the bid came from a recent court filing submitted by Goldberg, predicting that a sale of the property would take place “later this year.”The filing does not name the bidder or the amount of the bid, but the document stated that Goldberg wants to continue to seek qualified buyers, and if a matching or higher price is offered, an auction would be held to sell the resort. …“The Receiver has received an initial offer, and expects to file a motion with the Court in the next month recommending an identical sales process to the Jay Peak sale – a ‘stalking horse' bid, followed by an auction and a subsequent motion asking the Court to approve a final sale,” Goldberg stated in his recent court filing regarding Burke.Well, nothing happened, though the bid remains active, as far as I know. So who knows. I hope whoever buys Burke next, this place can finally stabilize and build.On the West Mountain expansion at CatamountSchaefer discusses a potential expansion at Catamount. New England Ski History hosts a summary page for this one as well:A lift and a variety of trails are proposed for the west side of the ski area, crossing over the Lower Sidewinder trail. The lift would climb 650 vertical feet from a new parking lot to the junction of Upper and Lower Sidewinder. 6 trail segments would be cut above and below the lower switchback of the Lower Sidewinder Trail. All of the terrain would be located in New York state.Here's a circa 2014 map, showing the proposed expansion looker's right:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 113/100 in 2023, and number 498 since launching on Oct. 13, 2019. This is a public episode. 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The Storm Skiing Journal and Podcast
Podcast #149: Cranmore President and General Manager Ben Wilcox

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 2, 2023 91:20


This podcast hit paid subscribers' inboxes on Oct. 26. It dropped for free subscribers on Nov. 2. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoBen Wilcox, President and General Manager of Cranmore Mountain Resort, New HampshireRecorded onOctober 16, 2023About CranmoreClick here for a mountain stats overviewOwned by: The Fairbank GroupLocated in: North Conway, New HampshireYear founded: 1937Pass affiliations: NoneReciprocal partners: 1 day each at Jiminy Peak and BromleyClosest neighboring ski areas: Attitash (:16), Black Mountain (:18), King Pine (:28), Wildcat (:28), Pleasant Mountain (:33), Bretton Woods (:42)Base elevation: 800 feetSummit elevation: 2,000 feetVertical drop: 1,200 feetSkiable Acres: 170 acresAverage annual snowfall: 80 inchesTrail count: 56 (15 most difficult, 25 intermediate, 16 easier)Lift count: 7 (1 high-speed quad, 1 fixed-grip quad, 2 triples, 1 double, 2 carpets)Why I interviewed himNowhere does a high-speed quad transform the texture and fate of a mountain so much as in New England. Western mountains, geographically dispersed and disposed to sunshine, can still sell you a ride on a 1,700-vertical-foot fixed grip triple, as Montana Snowbowl did with their new Transporter lift last year, and which Mt. Spokane has promised to do should the ski area ever upgrade its Jurassic Riblets. Midwest hills are too short for lift speed to matter as anything other than a novelty.But in the blustery, frenetic East, a single detachable lift can profoundly alter a ski area's reach and rap. Such lifts have proven to be stabilizing mechanisms at Burke, Gunstock, Ragged, Bromley, and Saddleback – mountains without the terrain or marketing heft of their much-larger neighbors. In each case, one high-speed quad (and a sixer at Ragged), cracked the mountain open to the masses, uniting all or most of the terrain with one six-minute lift ride and, often, stabilizing operations that had struggled for decades.Cranmore is one such mountain. Had the Skimobile Express quad not gone up in 1995, Wilcox tells us on the podcast, he's not so sure that the ski area hanging over North Conway would have gotten out of the last century alive. A “dark period” followed the Skimobile's 1990 demolition, Wilcox says, during which Cranmore, tottering along on a double chair strung to the summit, fell behind its high-dollar, high-energy, rapidly consolidating competitors. The Skimobile had been pokey and inefficient, but at least it was freighted with nostalgia. At least it was novel. At least it was cool. An old double chair was just an old double chair, and local skiers had lost interest in those when high-speed lifts started rising up the New England mountainsides in the late 1980s.It's true that a handful of New England ski areas continue to rely on antique doubles: Smugglers' Notch, Magic, Black Mountain in New Hampshire, Mt. Abram. But Smuggs delivers 300 inches of snow per winter and a unique, sprawling terrain network. The rest are improbable survivors. Magic sat idle for half the ‘90s. We nearly lost Black earlier this month. All anybody knows about Mt. Abram is that it's not Sunday River.The Skimobile Express did not, by itself, save Cranmore. If such a lift were such a magic trick, then we'd still be skiing the top of Ascutney today (yes Uphill Bro I know you still are). But the lift helped. A lot.There is a tendency among skiers to conflate history with essence. As though a ski area, absent the trappings of its 1930s or ‘40s or ‘50s origins, loses something. These same skiers, however, do not rip around on 240s clapped to beartrap bindings or ski in top hats and mink shawls. Cranmore could not simply be The Ski Area With The Skimobile forever and ever. Not after every other ski area in New England, including Cranmore, had erected multiple chairlifts. There is a small market for such tricks. Mad River Glen can spin its single chair for 100 more years if the co-op ownership model holds up. But that is a rowdy, rugged hunk of real estate, 2,000 feet of nasty, a place where being uncomfortable is half the point. Cranmore… is not.So Cranmore changed. It is now a nice, modern, mid-sized New England ski area, with a 1,200-foot vertical drop and a hotel at the base. More important, it is an 86-year-old New England ski area, one that began in the era when guys named Harv and Mel and Bob and Jenkins showed up with a hacksaw and a 12-pack and started building a lift-served snowskiing operation, and transitioned into a new identity suited to a new world. Wilcox, with his grasp of the resort's sprawling, mad history, is a capable ambassador to tell us how they did it.What we talked aboutThe new Fairbank base lodge; what Cranmore found when they tore down the old lodge; the future of Zip's Pub; who the lodge is named after; the base lodge redevelopment plan; what happened when the Fairbanks purchased Cranmore; North Conway; traffic; Bretton Woods; Booth Creek; Cranmore pride; “if [the Skimobile Express] hadn't gone in in the mid-90s, I'm not sure if we'd still be here”; the Skimobile Express upgrade and why Cranmore didn't replace it with a new lift; the history of America's Zaniest lift, the original Skimobile; why Cranmore ultimately demolished the structure; potential upgrades for Lookout; the long-rumored but never-built Blackcap expansion; the glory and grind of southern exposure; night skiing; what happened when Vail came to town; competing against discount Epic Passes; why the days of car-counting are over; the history and logic behind the White Mountain Super Pass and the Sun and Snow Pass; Black Mountain; staffing up when your biggest rival raises minimum wage to $20 an hour; and whether Cranmore has considered a Jiminy Peak-esque wind turbine.Why I thought that now was a good time for this interviewThe Fairbank Group did something unsung and brilliant over the past two years. While major resorts across the continent razed and replaced first-generation detachables at a per-project cost approaching or exceeding double-digit millions, Cranmore (which Fairbank owns), and Bromley (which they operate), modernized in a more modest way. Rather than tearing down the high-speed quads that act as base-to-summit people-movers for each ski area, they gut-renovated them. For around $1 million per lift, Bromley's Sun Mountain Express and Cranmore's Skimobile Express got new, modern drives, comms lines, safety systems, and more. The result: two essentially brand-new lifts with three-plus decades of good life ahead of them.Skiers may not see it that way, and most won't even know about the upgrades. The aesthetics, mostly, remain unchanged. But for independent ski area operators knocked into eyes-bulging terror as they see price quotes for a Double Clutch Z-Link Awesomeness 42-passenger Express Lift, the Fairbank model offers an approachable alternative. Knock down the walls, but keep the building intact, a renovation rather than a rebuild.Boyne does this all the time, mostly with lifts the company is relocating: the Kanc quad at Loon becomes the Seven Brothers quad; Big Sky's Swift Current quad becomes Sugarloaf's Bucksaw Express; Sunday River's Jordan quad is, someday, maybe, supposedly going to land at Pleasant Mountain. Sugarloafers may grumble on their message boards about getting a used quad while Sunday River erects its second D-Line bubble lift in two years, but, as Loon President/GM Brian Norton told me about the Seven Brothers upgrade on the podcast last year, the effect of such projects are that skiers get “a new lift… you won't recognize it.” Other than the towers and the chairs, the machine parts of these machines really are brand new.Cranmore and its sister resorts have found a different way to sustainably operate, is my point here. The understated chairlift upgrades are just one expression of this. But both operate, remember, in impossible neighborhoods. Bromley is visible from almost any point on Alterra-owned Stratton, Southern Vermont's Ikon Pass freight train. Cranmore sits just down the road from Vail-owned Attitash and Wildcat, both of which are larger, and both of which share a pass – which, by the way, is less expensive than Cranmore's – with each other and with their 20 or 50 or 60 best friends, depending upon how Epic you want your winter to be. The local lift-served skiing market is so treacherous that Black Mountain, less than 11 miles north of Cranmore and in continuous operation since 1935, was saved from permanent closure last week only when Indy Pass called in the cavalry.Yet, Cranmore thrives. Wilcox says that season pass sales continue to increase every year. Going into year five of Northeast-specific Epic Pass offerings and year six of the Ikon Pass, that's an amazing statistic. Cranmore's pass is not cheap. The early-bird adult price for the 2023-24 ski season came in at $775. It's currently $1,139. For a 1,200-vertical-foot mountain in a state full of 2,000-footers, with just one high-speed lift in a neighborhood where Sunday River runs five, statistical equivalencies quickly fail any attempt to explain this momentum.So what does explain it? Perhaps it's the resort's massive, ongoing base area renovation that landed a new hotel and lodge onsite within the past year. Perhaps it's consumer habit and proximity to North Conway, looming, as the mountain does, over town. Perhaps it's the approachable, just-right size of the mountain or, for families, the fact that all trails funnel back to a single base. Perhaps it's the massive seasonal youth and race programs. It is, most likely, a combination of all of these things, as well as atmospheric intangibles and managerial competence.Whatever it is, Cranmore shows us that a pathway exists for a Very Good Mountain to thrive in the megapass era without being a direct party to it. It's worth noting that Black, which nearly failed, is a fifth-year member of Indy Pass, which Cranmore has declined to join. While this conversation with Wilcox does not exactly explain how the mountain has been so successful even as it sidesteps megatrends, it's easy enough to appreciate, as you listen to his passion for and appreciation of the place, why it does.What I got wrongI noted that the Skimobile Express quad had been upgraded “last year, or maybe the year before.” Cranmore completed the lift overhaul in 2022.I referred to Vail's Northeast Value Epic Pass as the “Northeast Local Pass.”Why you should ski CranmoreThe New England Ski Safari is not quite the social media meme that it is in the big-mountain West, where Campervan Karl and Bearded Bob document their season-long adventures over switchbacking passes with their trusty dog, Labrador Larry. Alta/Snowbird to Jackson to Big Sky to Sun Valley to Tahoe with a sickness Brah. Hella wicked rad. Six weeks and 16 storms, snowshovels in the roof box and Larry pouncing through snow in IG Stories.Distance is not such an obstacle in the East. New England crams 100 ski areas into a six-state region half the size of Montana (which is home to just 17, two of which it shares with Idaho). Between pow runs we can just… go home. But the advent of the megapass in the Northeast over the past decade has enabled this sort of resort-hopping adventure. Options abound:* Epic Pass gives you three of Vermont's largest ski areas (Okemo, Mount Snow, Stowe); one of New England's best ski areas (also Stowe); and four stops in New Hampshire, three of which (Mount Sunapee, Wildcat, and Attitash), are sizeable. Crotched gives you night skiing.* Ikon Pass delivers four of New England's biggest, best, and most complete ski areas: Killington, Sugarbush, Sunday River, and Sugarloaf; as well as two of its best lift systems (Stratton and Loon – yes, I know the gondolas are terrible at both); and a sleepy bomber in Pico.* Indy Pass gives you perhaps New England's best ski area (Jay Peak); three other mountains that stack up favorably with anything on Epic or Ikon (Waterville Valley, Cannon, Saddleback); and a stack of unheralded thumpers where light crowds and great terrain collide (Black Mountain of Maine, Black Mountain NH, Magic, Bolton Valley, Berkshire East); and a bunch of family-friendly bumps (Whaleback, Dartmouth Skiway, Pats Peak, Saskadena Six, Mohawk, Catamount, Bigrock).Hit any of those circuits, and you're bound for a good winter. So why tack on an extra? Cranmore is one of the few large New England independents (along with Bretton Woods, Smugglers' Notch, Mad River Glen, Bromley), to so far decline megapass membership. That makes it a tricker sell to the rambling resort-hopper.But this is not Colorado. You can score a Cranmore lift ticket for as little as $65 on select Sundays, even in mid-winter, (including, as of this writing, the always raucous St. Patrick's Day). If you're skiing Attitash and staying in North Conway, you can roll up to Cranmore starting at 2 p.m. on Wednesday or Saturday for a $69 night-ski and some pre-dinner turns.And it's worth the visit. This is a very good ski mountain. The stats undersell the place. It skis and feels big. The fall lines are sustained and excellent. Glades are more abundant than the trailmap suggests. The grooming is outstanding. It faces south – a not unimportant feature in often-frigid New England.Even if you're megapass Bro (and who among us is not?), this one fits right into the circuit, close to Attitash, Black, Wildcat, Cannon, Loon, Waterville. It's easy to ski multiple New England mountains on a single trip, or even in a single day. The last time I skied Cranmore, I cranked through 17 high-speed laps in three hours and then bumped over to Pleasant Mountain, half an hour down the road.Podcast NotesOn Hans SchneiderHenry Dow Gibson, who New England Ski History refers to as an “international financier” founded Cranmore in 1937, but it was Austrian ski instructor Hannes Schneider who institutionalized the place. Per New England Ski History:Hannes Schneider was born on June 24, 1890 in Stuben, a small town west of Arlberg Pass in Austria. At the age of 8, Schneider started skiing on makeshift skis.While becoming a renowned skier in his teenage years, Schneider developed the Arlberg technique. The Arlberg technique quickly caught on, resulting in Schneider becoming in demand for demonstrations, films, and military training.Following Nazi Germany taking Austria in the Anschluss, Schneider was imprisoned March 12, 1938.In January of 1937, international financier Harvey Gibson purchased land on Cranmore Mountain in Conway with the aim to make North Conway a winter destination. Two years later, after lawyer Karl Rosen managed to transfer Schneider from prison to house arrest, Gibson leveraged his firm's German holdings and negotiated with Heinrich Himmler to get Schneider and his family released from Germany and transported to the United States. Following a massive welcoming party in North Conway in February of 1939, Schneider took over Cranmore and worked quickly to make it one of the best known ski areas in the country.One of Schneider's first big decisions at Cranmore was to expand lift service to the summit, which was accomplished during his first full season when the upper section of the Skimobile was installed. With top to bottom Skimobile coverage, Cranmore was second only to Cannon's tram in terms of continuous lift served vertical drop in New England.With the onset of World War II, Hannes was reportedly involved in the training and providing intelligence for United States and British ski troops. His son Herbert served in the 10th Mountain Division during World War II, earning a Bronze Star for his heroic actions in Italy. Following the war, Herbert returned to North Conway to work for his father.In 1949, Hannes Schneider was hired to oversee construction of the new Blue Hills ski area outside of Boston, Massachusetts. Schneider referred to the ski area was "Little Cranmore."In the spring of 1955, Schneider was actively working to open new terrain at Cranmore, serviced by its first chairlift. Following a day of laying out new terrain in what would become the East Bowl, Schneider died of a heart attack. Schneider's son Herbert assumed control of the Cranmore ski school and, circa 1963 started a two decade run as owner of the ski area.Schneider's name lives on at Cranmore, as a trail (Schneider in the East Bowl) and the annual Hannes Schneider Meister Cup Race.On the Fairbank GroupCranmore is owned by the Fairbank Group, whose chairman and namesake, Brian Fairbank, transformed Jiminy Peak from a Berkshires backwater into the glimmering modern heart of Massachusetts skiing. The company also operates Bromley (which is owned by Joseph O'Donnell), and owns a renewable energy operation (EOS Ventures), a ski industry e-learning platform (Bullwheel Productions), and a snowmaking outfit (Snowgun Technologies). For all this and more, including Jiminy Peak's early embrace of clean energy to power its operation, Brian Fairbank earned a spot in the Ski & Snowboard Hall of Fame in 2020. I hosted him on the podcast that autumn to discuss his career and achievements:On Booth Creek Ski HoldingsIn an alternate universe, Booth Creek may stand today on Alterra's throne, Vail's foil in the Skico Wars. For a brief period in the late ‘90s, the company, founded by former Vail and Beaver Creek owner George Gillett Jr., owned eight ski areas across the United States: Cranmore, Loon, Waterville Valley, Grand Targhee, Summit at Snoqualmie, Bear Mountain (now part of Big Bear), Northstar, and Sierra-at-Tahoe. In 1998, the company attempted to purchase Seven Springs, Pennsylvania. But, as this summary chart from New England Ski History shows, Booth Creek began selling off resorts in the early 2000s. Today, it owns only Sierra-at-Tahoe:On the SkimobileHad Cranmore's monolithic Skimobile survived to the present day, most visitors would probably mistake it for a mountain coaster. When it went live, in 1938, skiers likely mistook it for the future. “Well, by gum, a contraption that just takes you right up the mountain while you sit on your heinie. This will change skiing forever!”Instead, the Skimobile, a two-track monster that toted skiers uphill in single-passenger carts, passed five decades as a beloved novelty before Cranmore demolished it in 1990. The New England ski diaspora is still sore about this. But imagine building a Great Wall of China vertically up your mountain. It would kind of make it hard for skiers, Patrol, groomers, etc. to move around the bump. And someone came up with a better idea called a “chairlift.” When the only feasible alternative was the ropetow, the Skimobile probably seemed like the greatest invention since electricity. But once the chairlift proliferated, the shortcomings of a tracked lift became obvious.The Skimobile rose Cranmore's full 1,200 vertical feet in two sections: the lower, built in 1938, and the upper, constructed the following year. Skiers had to disembark the first to take the second. Here's how they laid out in a circa 1951 trailmap:On the potential Black Cap expansionWilcox and I discussed Cranmore's long-proposed Black Cap expansion, which would give Cranmore a several-hundred-acre, several-hundred-vertical-foot boost off the backside. New England Ski History includes the following details in its short write-up of Black Cap:In 1951, Cranmore obtained an easement on 500 acres of land on Black Cap, a ledgy peak located to the east of the ski area. If the ski area were expanded to the top of Black Cap, Cranmore would see an increase of 700 vertical feet to 1,800 feet, making it the second highest in the Mount Washington Valley.Wilcox provides slightly different numbers, but doesn't rule out the possibility of this significant expansion at some future point. The current trailmap shows Black Cap looming in the background:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 91/100 in 2023, and number 477 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #147: Northstar Vice President and General Manager Amy Ohran

The Storm Skiing Journal and Podcast

Play Episode Listen Later Oct 20, 2023 75:11


This podcast hit paid subscribers' inboxes on Oct. 13. It dropped for free subscribers on Oct. 20. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:WhoAmy Ohran, Vice President and General Manager of Northstar, CaliforniaRecorded onOctober 2, 2023About NorthstarClick here for a mountain stats overviewOwned by: EPR Properties, operated by Vail ResortsLocated in: Truckee, CaliforniaYear founded: 1972Pass affiliations:* Epic Pass: unlimited* Epic Local Pass: unlimited with holiday blackouts* Tahoe Local: unlimited with holiday blackouts* Tahoe Value: unlimited with holiday and Saturday blackouts* Epic Day Pass: access with all resorts and 32-resorts tiersClosest neighboring ski areas: Boreal (:21), Tahoe Donner (:22), Palisades Tahoe (:25), Diamond Peak (:25), Soda Springs (:25), Kingvale (:27), Sugar Bowl (:28), Donner Ski Ranch (:29), Mt. Rose (:30), Homewood (:35), Heavenly (:57) - travel times vary considerably pending traffic, weather, and time of year.Base elevation: 6,330 feet (at the village)Summit elevation: 8,610 feet (top of Mt. Pluto)Vertical drop: 2,280 feetSkiable Acres: 3,170 acresAverage annual snowfall: 350 inchesTrail count: 100 (27% advanced, 60% intermediate, 13% beginner)Lift count: 20 (1 six-passenger gondola, 1 pulse gondola, 1 six/eight-passenger chondola, 1 high-speed six pack, 6 high-speed quads, 1 fixed-grip quad, 2 triples, 1 platter, 1 ropetow, 5 carpets – view Lift Blog's inventory of Northstar's lift fleet)Why I interviewed herI am slowly working my way through the continent's great ski regions. Aspen, Vail, Beaver Creek, Ski Cooper, Keystone, Breckenridge, and A-Basin along the I-70 corridor (Copper is coming). Snowbird, Solitude, Deer Valley, Sundance, and Snowbasin in the Wasatch (Park City is next). Jay Peak, Smugglers' Notch, Bolton Valley, Mad River Glen, Sugarbush, and Killington in Northern Vermont.I'm a little behind in Tahoe. Before today, the only entrants into this worthy tome have been with the leaders of Palisades Tahoe and Heavenly. But I'm working my way around the lake. Northstar today. Mount Rose in November. I'll get to the rest as soon as I'm able (you can always access the full podcast archive, and view the upcoming schedule, here or from the stormskiing.com homepage).I don't only cover megaresorts, of course, and the episodes with family-owned ski area operators always resonate deeply with my listeners. Many of you would prefer that I focus my energies solely on these under-covered gems. But corporate megaresorts matter a lot. They are where the vast majority of skier visits occur, and therefore are the backdrop to most skiers' wintertime stories. I personally love skiing them. They tend to be vast and varied, with excellent lift networks and gladed kingdoms mostly ignored by the masses. The “corporate blandness” so abhorred by posturing Brobots is, in practice, a sort of urban myth of the mountains. Vail Mountain and Stowe have as much quirk and character as Alta and Mad River Glen. Anyone who tells you different either hasn't skied them all, or is confusing popularity with soullessness.Every ski area guards terrain virtues that no amount of marketing can beat out of it. Northstar has plenty: expansive glades, big snowfalls, terrific park, long fall-line runs. Unfortunately, the mountain is the LA Clippers of Lake Tahoe, overshadowed, always, by big Palisades, the LA Lakers of big-time Cali skiing.But Northstar is a hella good ski area, as any NoCal shredder who's honest with themselves will admit. It's not KT-22, but it isn't trying to be. Most skier fantasize about lapping the Mothership, just as, I suppose, many playground basketball players fantasize about dunking from the freethrow line. In truth, most are better off lobbing shots from 15 feet out, just as most skiers are going to have a better day off Martis or Backside at Northstar than off the beastly pistes five miles southwest. But that revelation, relatively easy to arrive at, can be hard for progression-minded skiers to admit. And Northstar, because of that, often doesn't get the credit it deserves. But it's worth a deeper look.What we talked aboutTahoe's incredible 2022-23 winter; hey where'd our trail signs go?; comparing last year's big winter to the record 2016-17 season; navigating the Cottonwoods in a VW Bug; old-school Cottonwoods; rock-climbing as leadership academy; Bend in the 1990s; how two of Tahoe's smallest ski areas stay relevant in a land of giants; the importance of parks culture to Northstar; trying to be special in Tahoe's all-star lineup; Northstar's natural wind protection; who really owns Northstar; potential expansions on Sawtooth Ridge, Lookout Mountain, and Sawmill; potential terrain expansion within the current footprint; last year's Comstock lift upgrade; contemplating the future of the Rendezvous lift; which lift upgrade could come next; the proposed Castle Peak transport gondola; paid parking; the Epic Pass; a little-known benefit of the Tahoe Local Pass; the impact of Saturday blackouts; and Tōst.Why I thought that now was a good time for this interviewVail Resorts' 2022 Epic Lift upgrade struck me as a mind-bending exercise. Not just because the company was attempting to build 21 new lifts in a single summer (they managed to complete 18), but because that number represents a fraction of Vail's hundreds of lifts across its 37 North American resorts. Vail Mountain alone houses 18 high-speed chairlifts and two gondolas. Park City owns 16 detachables. Whistler has six or nine gondolas – depending on how you count them – and 13 high-speed chairs. You can keep counting through Heavenly, Breckenridge, Keystone – how do you even maintain such a sprawling network, let alone continue to upgrade it?Northstar managed to snag a piece of Vail's largess, securing a four-to-six replacement for the Comstock Express. It was just the third major lift upgrade since Vail bought the joint in 2010, following the 2011 addition of the Promised Land Express quad and the 2015 replacement of the Big Springs Gondola. So why Comstock? And what's next for a ski area with a trio of high-speed quads (Arrow, Backside, Vista), that are approaching that 30-year expiration date for first-generation detachable lifts?Tahoe is also one of several U.S. ski regions coping with a generational crisis of untenable congestion and cost. The culprits, in no particular order, are an over-reliance on individual automobiles as the primary mechanism of ski resort access, megapasses that enable and empower more frequent skiing, a Covid-driven exodus from cities, a permanent shift to remote work, short-term rentals choking local housing stock, and reflexive opposition to any development of any kind by an array of NIMBYs and leaf defenders.Northstar, an enormous and easy-to-access megaresort owned by the world's largest ski area operator and seated in America's most populous state, sits in the bullseye of several of these megatrends. The resort is responding with a big toolbox, tiering access across a variety of Epic Passes, implementing a partial paid parking plan, and continuing a masterplan that would increase on-mountain beds and decrease automobile congestion. Like every ski area, it's a work in progress, never quite finished and never quite perfect, but tiptoeing maybe a little closer to it every year.What I got wrongAbout the relative size of NorthstarI noted in Ohran's podcast intro that Northstar was America's ninth largest ski area. That's technically still true, but once Steamboat officially opens its Mahogany Ridge expansion this winter, the Alterra-owned resort will shoot up to the number eight spot, kicking Northstar down to number 10. Looking a few years down the road, Deer Valley is set to demote Northstar to number 11, once Mt. Fancypants completes its 3,700-acre expansion (boosting the mountain to 5,726 acres), and takes the fourth-place spot between Big Sky and Vail Mountain.About the coming ski seasonI noted that Northstar was opening, “probably around Thanksgiving.” The resort's scheduled opening date is Nov. 17.About Powdr's Tahoe complexI asked Ohran about her experience running Powdr's “three ski areas” in Tahoe, before correcting that to “two ski areas.” The confusion stemmed from the three distinct brands that Powdr operates in Tahoe: the Soda Springs ski area, the Boreal ski area, and the Woodward terrain park. While these are distinct brands, Woodward's winter facilities are part of Boreal ski area:Why you should ski NorthstarThe Brobots won't do much to surprise or interest you. That's why they're the Brobots. Rote takes, recited like multiplication tables, lacking nuance or context, designed to pledge allegiance to Brobot Nation. The Brobots hate Vail and the Ikon Pass. They despise “corporate” skiing, without ever defining what that is. They rage against ski-town congestion and traffic, while reflexively opposing any solutions that would require change of any kind. They worship dive bars, weed, and beanie caps. They despise tourists, chairlift safety bars, slopeside condos, and paid parking of any kind. They are the Brobots.Lake Tah-Bro is a subspecies of Brobotus Americanus. Lake Tah-Bro wishes you weren't here, but since you are, he wants you to understand his commandments. One of which is this: “Flatstar” is not cool. Like you. Real-ass skiers ski Palisades (steep), Alpine (chill), or Kirkwood (wild). But OK, if you must, go see for yourself. Tah-Bro won't be joining you. He has to go buy a six-pack of craft beer to celebrate his six-month anniversary of moving here from Virginia, while tapping out a Tweet reminding everyone that he's a local.It must be an exhausting way to live, having to constantly remind everyone how ridiculously cool you are. But luckily for you, I don't care about being cool. I'm a dad with two kids. I drive a minivan. I drink Miller Lite and rarely drive past a Taco Bell. My musical tastes are straightforward and mainstream. I track my ski days on an app and take a lot of pictures. I am not 100 percent sure which brand of ski boots I own (I trusted the bootfitter). My primary Brobot trait is that I like to ski mostly off-piste. Otherwise you can call me Sir Basic Bro. Or don't. I won't see it anyway – I stopped reading social media comments a long time ago.Brah do you have a point here? Yes. My point is this: I am supremely qualified to tell you that Northstar is a great ski area. It is huge. It is interesting. It has more glades than you could manage if you spent all winter trying. It is threaded with an excellent high-speed lift network that, during the week, rarely has an over-abundance of skiers to actually ride it. You can cruise the wide-open or sail the empty trees. Park Brahs can park-out on the Vista Park Brah.But if you take my advice and lap the place for an afternoon and find that it's just too flat for your radness, simply ask Ski Patrol if you can borrow a pair of scissors. Then cut the sleeves off your jacket and all under-layers, and descend each run in an arms-up posture of supreme muscle-itude. Everyone will be aware of and in awe of your studliness, and know that you are only skiing Flatstar as a sort of joke, the mountain a prop to your impossibly cool lifestyle. Your Instapost followers will love it.Podcast NotesOn Tahoe's competitive landscapeTahoe hosts one of the densest clusters of ski areas in North America. Here are the 16 currently in operation:On Northstar's masterplan Northstar's 2017 masterplan outlines several potential expansions, each of which we discuss in the podcast:On the “My Epic” appOhran referenced Vail's new My Epic app, which I devoted a section to explaining in the article accompanying my recent Keystone podcast. The Epic Pass website notes that the app will be “launching in October.”On Northstar's original brand campaignI couldn't find any relics from Northstar's 1972 “Everything in the middle of nowhere” ad campaign. I did, however, find this 1978 trailmap noting that all-day adult lift tickets cost $13:That's $64.02 adjusted for inflation, in case you're wondering.The Sierra Sun ran a nice little history of Northstar last year, in honor of the resort's 50-year anniversary:On Dec. 22, 1972, Northstar-at-Tahoe began spinning its original five lifts, operating under the motto “Everything in the middle of nowhere.” The first lifts were given alphabetic names A, B, C, and D. A T-chair provided access to mid-mountain from the village. The cost for an adult to ski for the day in 1972 was $8, gear could be rented for $7.50, and a room for the night at the resort was $30. …The 1980s brought further growth to the resort and in 1988 the first snowboarders took their turns at the resort. That year, George N. Gillett Jr., president of Colorado's Vail Associates purchased Northstar-at-Tahoe. By 1992, Gillett had run into financial troubles and lost Vail Associates. Gillett managed to come away with enough resources to form Booth Creek Ski Holdings, Inc. Gillett's new company focused on real estate development and creating multi-season resorts. In 1996, the company acquired Northstar-at-Tahoe, Sierra-at-Tahoe, and Bear Mountain for $127 million, and began developing the Big Springs area at Northstar. …The new millennium brought with it a joint venture between Booth Creek Ski Holdings and East West Partners with the aim to complete the resort's real estate and mountain development plan. The first phase of the project opened in 2004 and included the foundation for the village along with the completion of Iron Horse North, Iron Horse South, and the Great Bear Lodge buildings. The ice rink and surrounding commercial space were completed during this time. Skiers and riders were also treated to new terrain with the installation of Lookout Lift.From 2005 through 2008 work continued at the base of the mountain to complete the gondola building along with the Catamount and Big Horn buildings in the village. Collaboration between East West Partners and Hyatt Corp also began at this time, leading to the Northstar Lodge Hyatt project. The first building was started in May 2007 and completed in December 2008. Along with these came the Village Swim & Fitness center and the Highlands Gondola from the Northstar Lodge to The Ritz-Carlton Hotel and neighboring building.In 2010, Vail Resorts, Inc., entered the fray and purchased Northstar-at-Tahoe from Booth Creek for $63 million, and later renamed it Northstar California Resort.On Matt JonesOhran mentions Kirkwood GM Matt Jones once or twice during the pod, which we recorded on Oct. 2. This past Tuesday, Oct. 10, Alterra announced that they had hired Jones as the new president and chief operating officer of Stratton, Vermont.On that deep deep winterWhen I was skiing around Northstar in March, I snagged a bunch of hey-where'd-the-world-go shots of stuff buried in snow:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 85/100 in 2023, and number 471 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #143: Killington & Pico President & General Manager Mike Solimano

The Storm Skiing Journal and Podcast

Play Episode Listen Later Sep 14, 2023 85:36


This podcast hit paid subscribers' inboxes on Sept. 7. It dropped for free subscribers on Sept. 14. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe for free below:WhoMike Solimano, President and General Manager of Killington and Pico Mountains, VermontRecorded onSept. 5, 2023About KillingtonClick here for a mountain stats overviewOwned by: Powdr CorpLocated in: Killington, VermontYear founded: 1958Pass affiliations: Ikon Pass: 5 or 7 combined days with PicoReciprocal partners: Pico access is included on all Killington passesClosest neighboring ski areas: Pico (:12), Saskadena Six (:39), Okemo (:40), Twin Farms (:42), Quechee (:44), Ascutney (:55), Storrs (:59), Harrington Hill (:59), Magic (1:00), Whaleback (1:02), Sugarbush (1:04), Bromley (1:04), Middlebury Snowbowl (1:08), Arrowhead (1:10), Mad River Glen (1:11)Base elevation: 1,156 feet at Skyeship BaseSummit elevation: 4,241 feet at Killington PeakVertical drop: 3,085 feetSkiable Acres: 1,509Average annual snowfall: 250 inchesTrail count: 155 (43% advanced/expert, 40% intermediate, 17% beginner)Lift count: 20 (2 gondolas, 1 six-pack, 5 high-speed quads, 5 fixed-grip quads, 2 triples, 1 double, 1 platter, 3 carpets - view Lift Blog's inventory of Killington's lift fleet)About PicoClick here for a mountain stats overviewOwned by: Powdr CorpLocated in: Mendon, VermontYear founded: 1934Pass affiliations: Ikon Pass: 5 or 7 combined days with KillingtonReciprocal partners: Pico access is included on all Killington passes; four days Killington access included on Pico K.A. PassClosest neighboring ski areas: Killington (:12), Saskadena Six (:38), Okemo (:38), Twin Farms (:38), Quechee (:42), Ascutney (:53), Storrs (:57), Harrington Hill (:55), Magic (:58), Whaleback (1:00), Sugarbush (1:01), Bromley (1:00), Middlebury Snowbowl (1:01), Mad River Glen (1:07), Arrowhead (1:09)Base elevation: 2,000 feetSummit elevation: 3,967 feetVertical drop: 1,967 feetSkiable Acres: 468Average annual snowfall: 250 inchesTrail count: 58 (36% advanced/expert, 46% intermediate, 18% beginner)Lift count: 7 (2 high-speed quads, 2 triples, 2 doubles, 1 carpet - view Lift Blog's inventory of Pico's lift fleet)Why I interviewed himImagine if the statistical bureaus of nations operated like ski areas - the countries just threw around numbers with no basis in measurable reality. China could say it was bigger than Russia, U.S. America could claim more territory than Canada, and North Korea could say it was bigger than all of them combined (hell, it probably does).This is the world one steps into when trying to ascertain the size of New England ski areas. Mt. Abram claims 450 acres. Middlebury Snow Bowl brags on “600-plus acres of woods and glades,” which would make it larger than Sugarbush, the Alterra-owned mega-resort that undersells itself with a 581-acre tally. Here's what the aliens would see if they were to match our internet boasts up to measurable reality:Did Middlebury Snowbowl acquire the air rights over its mountain? Is Mt. Abram built like Istanbul, with several ancient ski areas buried beneath the modern foundation, giving us a vast ski labyrinth to explore?This strategy probably worked better when most skiers' mode of resort comparison was “scanning a bunch of brochures at a rest area.” It's harder to maintain when every human carries a device equipped with a map of planet earth in their pocket at all times. But ski areas keep fibbing anyway.Which is probably why, several years ago, Killington started measuring itself like a Western ski area: draw a border around the property – that's your skiable terrain. Oh, and we'll no longer yell at you for skiing in the woods, which is technically “terrain” even if the underbrush is too thick for anything larger than a chipmunk to navigate.Some of you would like me to challenge statistical inconsistency across the ski industry as a main feature of this newsletter. But I prefer to just make fun of it. If Mt. Abram wants to be the Baghdad Bob of New England skiing, well, what else are you going to do for attention when you're across the street from Sunday River, whose annual lift-upgrade budget exceeds the GDP of Australia?But until the North Conway Treaty of 2038, at which the ski areas of North America will collectively agree upon a universal statistical standard based upon actual measurements, I'm just going to take their word for it (sort of). Here's a list of New England ski areas from largest to smallest, by skiable acreage, according to the ski resort's own claims (I excluded Middlebury Snowbowl and Mt. Abram, which more accurately measure out at 110 and 170 acres, respectively):Anyone who's spent any amount of time skiing New England knows that something feels off with this list. Sugarbush, Stowe, and Jay – three of the dozen or so New England ski areas with reliable glades – ski as big as anything in the East. All three feel substantively larger than Stratton or Mount Snow. And neither Bolton Valley nor Black Mountain of Maine ski on the scale of Cannon or Waterville Valley.But no one is disputing that top line. Killington is the largest ski area in New England. You can quibble about the vertical drop – the gut of Killington is the 1,650-ish-foot K-1 face. To scoop up the full 3,000-plus feet requires a rarely-skied meander down to the Skyeship Base at US 4. Mt. Ellen at Sugarbush (2,600 vertical feet), Madonna at Smuggs (2,150), FourRunner at Stowe (2,046), the single chair at Mad River Glen (1,972 feet), and Sugarloaf's spectacular 2,820-foot face all deliver more sustained steep skiing than The Beast.But there's nothing else in the East on Killington's scale, the massive overlapping network of six peaks rolling in all directions from the frantic hub. It's one of the few ski areas, East or West, where I ever truly feel lost. There's something brilliantly scattershot about it, something feral and boundless and enigmatic, as though 16 small ski areas had been stapled together by someone who's never skied. There are insane traverses and endless flats, riotously steep trees and bumps all over, long groomers that you think lead back to the same lift you just exited, but instead seem to deposit you in New Hampshire. There are trails on the far fringe that feel abandoned on even the busiest days, where you suspect without being able to prove it that you've been transported to an alternate dimension of groomed forever-down, or at least back to a time before the Ikon Pass gave every skier on the eastern seaboard an annual allotment of Killington lift tickets.It all works somehow. This great machine, howling like an armor-plated Mad Max rig, a cobbled-together war machine screaming across the winter plains. It feels like it should fall apart, disintegrate by the combined forces of speed and volume. But it carries on, the growling, supercharged id of New England winter, The Beast a gloss well-earned.What we talked aboutWhat's behind Killington's run of June closings; building the Superstar Glacier; why “The Beast” returned; how Killington pulled off the 2022 World Cup with a wildly warm November; what happened to October openings; early- versus late-season energy; whether social media makes the spring skiing party seem bigger than it is; Pico's massive, multi-year snowmaking evolution; “Pico's probably not worth what one detachable lift costs on its own” – the hard math of lift upgrades; Powdr Corp's long-term commitment to Pico; Pico's private mid-week mountain rentals; the new K-1 lodge; falling in love with skiing on a Magic Mountain powder day; when you start as chief financial officer and the parent company informs you that they may not be able to make payroll the following month; Killington's rowdy transition from American Skiing Company to Powdr Corp to present-day calm; why Powdr Corp had such a tough time adapting to New England, and how the company finally did; online absurdities; the evolution of Powdr Corp; a Killington base village, on the way at last; why the village took so long to permit; “to be a successful village, it can't just be a bunch of condos”; putting pedestrians first; what the village will mean for parking at Ramshead, Snowshed, Vale, and K-1; employee housing; how the village will connect to the resort's lift system; whether we could see a lift from the village up to K-1; why Killington hasn't upgraded Snowshed yet; redesigning Killington Road; fixing Killington's water-quality issues; considering mass transit along Killington Road; priorities for lift upgrades at both ski areas; where Killington could install another six-pack; whether future sixers would have bubbles or D-line tech; why eight-pack lifts are unlikely; the potential for upgrades for the Bear Mountain quad and Snowden triple; what could eventually replace Outpost at Pico; current thinking around the Killington-Pico Interconnect; Fast Tracks two years in; Fast Tracks season passes; the Beast 365 and Ikon Base Pass add-on; and whether Beast 365 passholders are complaining about the dilution of the Ikon Base Pass (spoiler alert: they are).Why I thought that now was a good time for this interviewStorm Skiing Podcast #1: Killington & Pico President & General Manager Mike Solimano, was not the first episode I ever recorded, but it was the first one I released. Because, as I wrote at the time, “if you're going to start something like a podcast about Northeast skiing, you really ought to lead off with the most punch-you-in-your-face prominent part of Northeast skiing.” Starting this series with the head of the largest and baddest ski resort in New England injected The Storm with an instant patina of legitimacy, a forked road into journalism from the speculating, self-assured masses endlessly debating ski areas on social media.There are hazards, of course, to going first, especially for a rapidly evolving brand like The Storm. A lot has changed in four years. The podcast sounds better. The Storm's scope has expanded nationwide, embedding each subject in a national, rather than a regional, context. The article accompanying each episode is far richer, with maps and stats and charts that the reader once had to source on their own. And I hope – I'll let the listener decide – that I've improved as an interviewer and as a host.It was time to reset Killington and Pico. But with purpose. My mission, at The Storm's outset four years ago, was simply to make connections with ski area leaders. The podcast episodes were more general-information sessions than conversations tuned to the moment. But almost every podcast on the current schedule is pegged to some tangible development: Keystone (scheduled for the week of Sept. 11), is opening the Bergman Bowl expansion after a one-year delay; Snowbird (Sept. 18), is a big player in the controversial Little Cottonwood Canyon gondola project; Attitash (Nov. 6), is at long last replacing the Summit Triple with a high-speed quad. Even Great Bear, South Dakota – scheduled for the week of Sept. 25 – is planning a new lift and expansion.Killington just announced what is potentially the most transformative project in New England skiing for at least a generation: the approval to build, at long last, a (hopefully pedestrian) base village in the vast basin between Snowshed and Ramshead, a space currently occupied by parking lots sizeable enough to house the population of Ecuador. The East does not currently have anything like this – at least not at the foot of a ski area, where such things ought to be. But the region desperately needs this sort of human-scaled infrastructure.I live in New York City, which means I am surrounded by acquaintances who have the means and desire to ski, but who do not necessarily ski that often. They will frequently petition me for recommendations that sound something like: where can I take my family/group of friends/brunch club skiing for a long weekend that is within driving distance of the city, has somewhere to stay on the mountain, and has food/drinking options within a short walk? And my answer to them is: there is nothing like that here. Go to Park City/Breckenridge/Aspen/somewhere else out West. New England is so preoccupied with preserving their natural environment that most meaningful development is done a several-mile drive from the major ski hills, which of course compromises the natural environment with sprawl, excessive traffic, and parking lots the size of the Mendenhall Glacier.There are some minor exceptions to this: small villages at Stratton and Stowe. Ample slopeside accommodations at Smugglers' Notch and Okemo. But none of these give the skier that sense of place they'll find in Steamboat or Crested Butte or even Vail Village, with its pedestrian walkways paved over what had been wilderness until the 1960s. But who says a new village is a “fake” village, as they're so often framed? A place for people to gather is a place for people to gather, and if we could build such places 2,000 years ago, we can build them today.New England deserves this. Because great ski areas are better when the community doesn't end at the bottom of the lift queue. Because once we build one, others will follow. Because it's a fairly stupid fact that the region of the United States most known for its quaint small towns is without a single quaint ski town (meaning, one that backs up to the ski resort). Because Built America has sprawled out enough, and its time to back up and fill in all the blank space with something better. Because there is no better way for a state preoccupied with preserving its natural environment to build than in dense clusters of life and activity. And because it would be fabulous and because it would work and because I'm tired of telling New Yorkers to fly to Aspen when Killington ought to be able to give them everything they need.Questions I wish I'd askedI wanted to talk a bit about the Woodward park that Powdr has been dropping at Killington each of the past several winters. I also had a few questions about passes: the Pico K.A.'s odd name, the creeping price of the Killington spring pass, whether the Mountain Collective was in play for Killington.What I got wrongAbout the size of PicoI said Pico was about “the size of Cannon or the size of Waterville Valley.” This is kind of true but was also an on-the-fly guess. As is clear from the skiable acreage discussion above, gauging the size of New England ski areas is a little bit of a party game. I think Pico and Waterville are about the same size, but Pico, mimicking Killington's border-to-border measurement philosophy, claims 468 acres. Waterville, which, according to general manager Tim Smith, only counts trail acreage, sits at 265 acres. But both hit right around 2,000 feet of vert. Cannon is a bit higher, at 2,180. Still, I think it was a fair comparison. Here are New England's tallest ski areas, organized by vertical drop:About resumesI said in the intro that Solimano had joined Killington in 2002. He actually started in December 2001, as he clarifies in the interview.About the Ikon Base PassWhen discussing the erosion of the Ikon Base Pass over time, I said that “Alterra had taken mountains off” the pass. That wasn't exactly right or fair. Former Alterra CEO Rusty Gregory told me on the podcast last year that Alterra resisted creating the Plus tier for Ikon Base. But Jackson Hole and Aspen, facing locals' revolts over the pass' impact, insisted on doing something. The Ikon Base Plus, then, was a compromise. Other ski areas have followed since the Base Plus debuted in 2020: Alta and Deer Valley (the latter of which Alterra does own) in 2022, and Taos in 2023. Snowbasin and Sun Valley opted for Base Plus over Base when they joined the coalition in 2022.Still, however we got here, the fact is this: the Ikon Base Pass excludes seven of the pass' most attractive destinations. Unfortunately, passholders at partner resorts that offer an Ikon Base Pass with their top-tier season passes (Sugarloaf, Sunday River, Loon, Killington, Windham, Aspen, Big Sky, Taos [sold out], Alta, Snowbasin, Snowbird, Brighton, Jackson Hole [sold out], Sun Valley, Mt. Bachelor, Boyne Mountain), are not able to upgrade to an Ikon Base Plus or full Ikon Pass. Several leaders of the above-mentioned mountains have confirmed to The Storm that their passholders find this annoying, like getting a year of free Domino's but being told that you can only order salad and sandwiches. No pizza for you. Alta is the pizza on the Ikon Pass. Jackson Hole is pizza. Aspen is pizza. Blue Mountain is a Chicken Ceasar salad. It's nice. It tastes fine. But really everyone wants the pizza.Here's that chart again tracking Ikon Pass partners by tier over time:Why you should ski Killington and PicoOne reason to ski Killington is easy: often, it's your only option. The mountain closed June 1 this year, more than a month after every other resort in the region other than Jay and Sugarbush, which both ran to May 7. On the other end, The Beast has somewhat ceded its rush to open. After six October openings in the eight seasons beginning in 2011, Killington hasn't spun the lifts before Halloween since 2018 (warm falls and Covid haven't helped). But they're rarely beaten to go-live in New England, and seasons that push or exceed 200 days make sure the mountain's expensive season pass is worth it.Pico is funny. If it were anywhere else other than exactly next door to the largest ski area in New England, Pico might be a major ski area. Its 468 acres would make it the largest ski area in New Hampshire. A 2,000-foot vertical drop is impressive anywhere. The mountain has two high-speed lifts. And, by the way, knockout terrain. There is only one place in the Killington complex where you can run 2,000 vertical feet of steep terrain: Pico.The American norm is that skier visits move east-to-west. But I'll get an occasional email from a Rocky Mountain dweller who's visiting family out east, and they want to know where to ski. There are 100 ski areas in New England – more than in Colorado (34), California (30), Utah (18), and Montana (16) combined. How do you sort through all that? If you want my recommendations of what to do with a week, I'd tell you to start with Killington, then move north through Sugarbush, Mad River Glen, Stowe, Smugglers' Notch, and Jay Peak. Then cross the top of New England to Sugarloaf. That's the best of what we've got. But The Beast, the king of them all, is Killington.Podcast NotesMiscellany on items discussed in the podcast:On Killington's historic opening and closing datesKillington has done a nice job documenting these on its website:On the history of the Women's World Cup at KillingtonSince 2016, Killington has acted as the early-season U.S. stop on the Women's World Cup, drawing enormous, raucous crowds. While I don't cover ski racing or competition, I acknowledge the importance of this event to Killington, as an ancillary business, as a celebration of the sport, as a cultural token, and as a showcase of the resort's singular snowmaking firepower. You can sign up for Killington's World Cup updates here.On North Ridge early-season skiingEarly-season skiing at Killington is a novel, inventive, highly orchestrated event. Typically, only three runs are open, and they are lodged on an area called North Ridge near the top of Killington Peak. Skiers park in the K-1 lot, ride the K-1 gondola over brown slopes to the summit, walk across a catwalk (and its many, many steps), and arrive in winter: typically the Rime, Reasons, and East Fall trails, snowy and frantic with fellow early-season lunatics. The concentration of very good skiers tends to be quite amazing, as the Park Brahs are Parking Out Brah – with whatever little knoll they can turn into a feature (plus, usually, a few built on Reason by Killington's parks crew). You lap North Ridge Quad for as long as you can tolerate, but you can't ski back down – there's no snow below East Fall. So you have to hike back up the catwalk, back to K-1, and ride the gondy back down to the parking lot. Here's a diagram:It's less about the skiing, frankly, than about being a part of something unique and joyful. The skiing, however, is sometimes quite good, especially if it's cold enough to leave the snowguns running, refreshing the surface all day long.On Pico's lift fleetPico has one of the oldest lift fleets in New England – the last new lift install was 35 years ago. Strangely, the mountain also has two high-speed quads, both the (historically) problematic Yan detachables (read more on that in the Podcast Notes section here). But, for reasons Solimano details in the podcast, new lifts are unlikely anytime soon. Pico's current state, per Lift Blog:On Powdr Corp's portfolioKillington is one of 10 North American ski areas owned by Park City-based Powdr Corp:On the lawsuit around lifetime season passesWhen Powdr Corp purchased Killington in 2007, the company inherited the largest ski area in New England – and a gigantic anchor in the form of 1,243 “lifetime” season passes distributed by a former owner. Powdr said, “Yeah we're not doing that,” the passholders sued, and Powdr ultimately won. A 2010 synopsis from Legal Blog Watch:Twenty years ago, Killington, Vt., resident Martin Post and his wife, Jill, paid about $3,500 each for lifetime ski passes at Killington Resort. The Posts are happily still alive but, as of May 17, 2010, their passes are not.The Times Argus reports that in May, U.S. Judge Christina Reiss found that the resort's current owners, SP Land Co. and Powdr Corp., which purchased Killington Resort in 2007, were under no legal obligation to honor the passes that were sold in the early years of the ski area as an incentive to attract investors.The class action litigation before Judge Reiss involved 1,243 pass holders -- 342 yearly transferable passes and 901 passes that could be transferred a single time. The plaintiffs alleged that under the wording of the investor passes, the holder is entitled "to the free use of all ski lifts operated by (Sherburne) Killington Ltd. at (Killington Basin) Killington Ski Area so long as the corporation shall operate in that area under an agreement with the state of Vermont." Plaintiffs claimed that the reference to "the corporation" meant any subsequent operator of the ski area, including the new owners, but the court disagreed.Judge Reiss granted the defendants' motion for summary judgment, finding that "the only reasonable interpretation of that language is that it requires Killington Ltd. to provide the designated passholder free use of all ski lifts operated by Killington Ltd. at the Killington Ski Area so long as it operates in that area ... "The term corporation, she wrote, "clearly refers to the named corporations, Sherburne and Killington Ltd." and "reveals no intention to bind Killington Ltd's successors ... To the contrary, Killington Ltd.'s obligations under the passes clearly terminate with its cessation of operations in the area."The plaintiffs have appealed Reiss' decision to the 2nd U.S. Circuit Court of Appeals.I'm assuming the plaintiffs lost the appeal, but I can't find any record of it.On New England's 100 ski areasHere's the inventory - collect them all! (let me know if you have):The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 74/100 in 2023, and number 460 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #130: Middlebury College Snowbowl GM Mike Hussey

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jun 10, 2023 62:53


This podcast hit paid subscribers' inboxes on June 7. It dropped for free subscribers on June 10. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe for free below:WhoMike Hussey, General Manager of Middlebury College Snowbowl, VermontRecorded onMay 15, 2023About Middlebury SnowbowlClick here for a mountain stats overviewOwned by: Middlebury CollegeLocated in: Hancock, VermontYear founded: 1936Pass affiliations: Indy Pass Allied ResortReciprocal partners: NoneClosest neighboring ski areas: Sugarbush (38 minutes), Mad River Glen (43 minutes), Pico (45 minutes), Killington (49 minutes)Base elevation: 1,720 feetSummit elevation: 2,720 feetVertical drop: 1,000 feetSkiable Acres: 100 on-trail; 600+ woods and gladesAverage annual snowfall: 200 inchesTrail count: 17 (8 advanced/expert, 4 intermediate, 5 beginner) + 11 gladesLift count: 4 (1 fixed-grip quad [to replace Sheehan double for 2023-24 ski season], 2 triples, 1 carpet – view Lift Blog's inventory of Middlebury Snowbowl's lift fleet)Why I interviewed himI've held Michigan Wolverines football season tickets for the past 15 years. The team's 12-game schedule acts as a sort of life framework for three months each fall. Where the team goes, I often go: Oklahoma in 2025, Texas in 2027, Washington in 2028. Plus Ann Arbor, all the time, for home games. I like big games, ranked opponents, rivalries. This year's home schedule is a stinker: East Carolina, UNLV, Bowling Green, Rutgers, Indiana, Purdue, Ohio State. To be a Michigan fan is to assume the boys will win those first six easily before a fistfight with the Buckeyes. In college football, big brand names get nearly all the glory nearly all the time.Skiing is a little bit like that. Ask your friend who skis three to 10 days per year where they go, and you'll likely get a list of familiars: Mammoth, Park City, Breck, Vail. In New England or New York, the list will be some mix of Stratton, Mount Snow, Okemo, Killington, Sugarbush, Hunter, Windham. All fine mountains, and all worthy of three-day Dan's discretionary skiing dollars. They will get his social media posts and elevator chats too. In skiing, as in college football, legacy and brand mean a hell of a lot.Which takes us to Middlebury Snowbowl (though you're probably wondering how). Being a thousand-vertical foot ski area in Vermont is a little like being the Rutgers football team in the Big 10. You know you're going to lose most of your games most of the time: Rutgers is 12-58 in Big 10 play since joining the conference in 2014. And no wonder: officials slotted the team in the East division, alongside blue chips Ohio State (69-6 in Big 10 play since 2014), Michigan (53-22), and Penn State (49-30). Rutgers is 1-26 against those three teams over that span (the one win was versus Michigan in 2014; yes, I was at that game; yes, it was clear that the Rutgers fans had not been there before).Vermont state highway 100 is the Big 10 East of New England skiing: Mount Snow, Okemo, Killington, Sugarbush, Mad River Glen, Stowe, and Smugglers' Notch all sit along or near this north-south route. So does Middlebury Snowbowl. Here's how they all stack up:It's all a little incongruous, this land of giants and speedbumps and not much in between. Skiers have shown little mercy for mid-sized ski areas in Vermont. Snow Valley, Plymouth Notch, and Maple Valley have all gone extinct. Ascutney, now a surface-lift bump, was once an 1,800-footer with a high-speed quad. Magic was shuttered for years before pinpointing a scrappy-rebel narrative upon which it could thrive. Saskadena Six and Quechee are both attached to larger entities who maintain the ski hills as guest and resident amenities. Even Bolton Valley missed a season in the late ‘90s during a problematic ownership transition period.Middlebury Snowbowl, of course, has survived since 1936 as a protectorate of Middlebury College, which owns the facility. But money-losing ski areas subsidized by larger entities are out of fashion. The world knows such arrangements are unnecessary; ski areas can and should be self-sustaining. See: Gunstock, Bogus Basin, Bridger Bowl, Mt. Ashland. Mike Hussey knows this, and he has a vision to make the Snowbowl a strong independent business. Oddly, the small ski area's proximity to giants may finally be a positive – as Killington and Sugarbush have driven peak-day lift ticket prices over $200, the Snowbowl has remained an affordable alternative that delivers a scaled-down but still substantial ski experience. Is this Middlebury's moment? I had to find out.What we talked aboutMiddlebury's huge increases in skier visits over the past few seasons; XC snowmaking at Rickert; miracle March; competing in a rapidly changing Vermont and why megapasses and consolidation have been good for most independent ski areas; Middlebury's parking problem; why Middlebury College owns a ski area; the coolest college graduation ceremony in skiing; Middlebury College 101; the relationship between the college and the ski area; whether the ski area does or can make money; a brief history of HKD Snowmakers; transforming Rikert from a locals' slidepath to a modern Nordic ski area; how the college's board of trustees reacted to suggestions that the school close down Rickert and Snowbowl; how Snowbowl lured students back by changing its season pass structure; the Sheehan chairlift upgrade; reflecting on the Worth Mountain lift upgrade to a triple and why Middlebury went with a quad this time; the importance of Skytrac; why Middlebury is introducing night-skiing and where that footprint will sit; why Middlebury keeps only a minimalist terrain park; navigating Act 250 approval; what's fueling Snowbowl's massive investment; potential future snowmaking and parking upgrades; Lake Pleiad; doing the math on Middlebury's massive acreage counts; glade culture; that wacky trailmap; expansion opportunities; so many season pass options; the season pass punch-card benefit; and the Indy Pass.Why I thought that now was a good time for this interviewSuddenly, Middlebury is booming. Skier visits popped 20 percent this past winter, after soaring 60 percent during the 2021-22 ski season. And while the college still subsidizes ski area operations, management is reinvesting with the hopes of reaching self-sufficiency long term. This summer, Middlebury will install night-skiing and replace the Sheehan double with a brand-new Skytrac quad.What's going on? Why is a thousand-footer jammed between Killington and Sugarbush exploding? Wasn't the Epkon Godzilla supposed to leave nothing but craters and a dozen super resorts as it bulldozed its way across New England?Skiers seem to be telling us that there is room in the marketplace for a ski area that acts like ski areas did for 80 years. Before $200 lift tickets. Before Colorado HQ. Before checklist tourism. Before the social media flex. Before chairlifts could load the population of Delaware into a single carrier.At Middlebury Snowbowl, a minivan filled with the six members of the Parker family of Hancock Vermont can roll into the parking lot on a weekend morning, pay rack rate for lift tickets, and ski all day without waiting in line. They can wander and explore and not get bored. Middlebury's trail network is limited by big-mountain Vermont standards, but there's plenty there. Especially if there's snow on the ground and the Parker clan can handle some light trees. The place sprawls over hundreds of acres, deceptively large.There's a desire and a demand for places like Middlebury Snowbowl right now. For something easier and cleaner and cheaper. More atmosphere and less circus. A day on skis that's just about the skiing.What I got wrongI described Vermont's Act 250 as a state law that governs how ski areas can develop. That's partially correct but somewhat misstates the purpose and intent of the law, which applies to land use and development as a whole across the state. From Vermont's official Natural Resources Board website:Act 250 (10 V.S.A. Chapter 151) is Vermont's land use and development law, enacted in 1970 at a time when Vermont was undergoing significant development pressure. The law provides a public, quasi-judicial process for reviewing and managing the environmental, social and fiscal consequences of major subdivisions and developments in Vermont. It assures that larger developments compliment Vermont's unique landscape, economy and community needs. …The effects of Act 250 are most clear when one compares Vermont's pristine landscape with most other states.  Protecting Vermont's environmental integrity and the strength of our communities benefits everyone, forming a strong basis for both our economy and our quality of life.The Act 250 process balances environmental and community concerns; a tall order which at times can be complex. Developers, engineers and consultants best navigate the Act 250 process by planning their project, from the earliest stages, with the 10 criteria in mind.As a result of Act 250 and the planning process, project designs, landscaping plans and color schemes fit the landscape.  Act 250 has helped Vermont retain its unsurpassed scenic qualities while undergoing the substantial growth of the last 5 decades.  Act 250 is also critical because it requires development to conform to municipal and regional plans and Vermont's land use planning goals.The Act 250 criteria have protected many important natural and cultural resources — water and air quality, wildlife habitat and agricultural soils (just to name a few) — that have long been valued by Vermonters and that are an important part of the state's economy. No single law can protect all of Vermont's unique attributes — but Act 250 plays a critical role in maintaining the quality of life that Vermonters enjoy.The law, for all its benefits, is often viewed as a regulatory burden that considerably stunted the potential of Vermont's ski areas over the long term. The late Chris Diamond examined the impacts of Act 250 at length in his book, Ski Inc. 2020:In short order, the ski area operators became the bad guys, the most visible incarnation of the capitalist beast, to these newcomers [in the late ‘60s and early ‘70s]. Over time, the enmity – or, at a minimum, distrust – was formalized in a regulatory structure that made day-to-day business life incredibly difficult. Capitalism brings a certain messiness and unpredictability, something the new political majority would not tolerate. Vermont basically tried to have it both ways: a healthy economy and some of the nation's most restrictive land-use laws. Given a ski area's impact on the natural and social environment, they were disproportionately impacted. Water-quality regulations made it impossible or extraordinarily expensive to expand snowmaking operations. Other criteria under the state's landmark environmental law, Act 250, were aimed at growth issues. The permitting process gave significant influence to those representing the status quo. So it shouldn't be surprising to note that, generally, the status quo was protected. For most rural areas, that meant zero or slow growth. An unintended but inevitable result: As decades passed and people moved on, the population base began to shrink. …My view is that the current situation would be less dire if the state's ski communities were as economically vigorous as their Western counterparts. …During the ‘90s, growth in most of Vermont's ski towns ground to a halt. A notable exception was Okemo, where the Mueller family managed a significant terrain expansion, a second base area, and a related real-estate development. Although their operating competence and focus on service were largely the catalysts, they also benefited from their location in the former manufacturing-based economy of Ludlow. Here the status quo was arguably more focused on economic survival. The Muellers also proved themselves exceptionally skilled at navigating the permit process.The bigger challenge for most Vermont resorts remained water for snowmaking. Most have finally managed to navigate their way to a solution and now offer a competitive product, albeit at great cost and with significant delays. (For Mount Snow that process took over 30 years). With that, and all the other changes that are occurring within the ski realm, I do believe they face a brighter future. Vermont ski towns will continue to evolve into important economic centers. But in my view, they will not be what they might have been.Diamond was a smart guy, and ran Mount Snow and Steamboat over the course of several decades. Ski Inc. 2020 and its companion book, Ski Inc. are must-reads for anyone who enjoys this newsletter. But while I agree with much of Diamond's analysis above, I floated this notion of Act 250-as-development killer to a prominent Vermont resort operator last year. That individual waved their hand toward the base area we were sitting in and the stacks of condos rolling up the hillside. “Well, we built all this,” they said. And Vermont does offer considerably more ski-in, ski-out accommodations than, say, New York. Killington is finally moving ahead with their base village, and the state is home to the best and most-advanced lift systems in the Northeast.So something's working there. The truth, as always, is probably somewhere in between the extremes of the build-it-all and build-nothing-at-all fundamentalists.Why you should ski Middlebury SnowbowlEvery year, more megapasses move into the marketplace. But neither Vail nor Alterra has added a new ski area in the Northeast since Windham joined the Ikon Pass in 2020 (Seven Springs, which joined the Epic Pass in 2022, really serves the Mid-Atlantic and Midwest). It's fair to assume that more skiers are trying to cram into an unchanging number of ski areas each season. And while the mountains can somewhat mitigate peak-day crowds with advanced reservations, lift-ticket limitations, and higher-capacity chairlifts, skiers also have a crowd-control mechanism at their disposal: go somewhere else.Savvy Northeast skiers know how to people-dodge. Sure, go to Killington, Sugarbush, Stowe, Loon, and Cannon. They are all spectacular. But on weekends, unlatch the secret weapons on the ski-area utility belt: Plattekill, Berkshire East, Elk, Black Mountain in New Hampshire and Black Mountain of Maine. Excellent ski areas, all, lacking their competitors' size and crowds but none of their thrill and muscle.Middlebury Snowbowl belongs on this list. True, 1,000 feet of vert makes Middlebury the 16th-tallest ski area in the state of Vermont. And unlike people, the ski area can't just buy a bigger pickup truck to compensate. But 1,000 vertical feet is a good ski run. Especially when it's fed by 200 inches of average annual snowfall that doesn't get shredded by Epkonitron hordes trampling off high-speed chairlifts.At some point, each skier has to decide: will they ski the same dozen ski areas they've always skied and that everyone else they know has always skied, or will they roam a bit, taste test, see if they need that high-speed lift as much as they think you do. Or do they give that up – even if just for a day – to view the snow from a different angle?Podcast NotesOn Vermont being a sparsely populated stateDespite its outsized presence in the U.S. ski industry – the state typically ranks fourth in skier visits behind Colorado, California, and Utah – Vermont is tiny by just about any measure. It's the seventh-smallest U.S. state by size and the second-smallest by population, with around 650,000 residents (Wyoming is last with just 580,000). This surprised me, mostly because the state is so close to so many population centers (New England is home to nearly 15 million people; New York to another 20.5 million).On the U.S. ski industry's massive investmentHussey and I briefly discuss the U.S. ski industry's massive capital investment for this past season. The exact number was $812.4 million, according to the National Ski Areas Association.On that punchcardMiddlebury Snowbowl offers one of the best season pass perks of any ski area in New England: each pass includes a punch card good for four lift tickets. This solves a season passholder's greatest irritation: dragging along cheap-ass procrastinating friends who can't be bothered to buy anything in advance but also don't want to donate a lung to pay for a Saturday lift ticket. Or the friend who has an Ikon Pass and is horrified by the idea of paying for another day of skiing beyond that massive investment. The card is transferrable and has no blackouts. On the Indy Pass Allied and XC programsThe Indy Pass has done a marvelous job adapting to a complex industry. This can be a bit confusing, as Hussey outlines in the podcast – some Indy Pass holders show up to Middlebury expecting “free”* lift tickets. But the ski area is part of the Allied Resorts program, which gets skiers half off on non-holiday weekdays, and 25 percent off at other times. I analyzed the Allied program at length here.Lift tickets to Rickert Nordic Center, which Hussey also manages, are included on the Indy Pass and the drastically discounted Indy XC Pass. I discussed that pass here.*Megapass lift tickets are also characterized as being “free,” but that is incorrect: the passholder paid for the pass in advance, and is simply redeeming a product they've pre-purchased.The Storm explores the world of lift-served skiing all year round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 49/100 in 2023, and number 435 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #128: Mt. Baldy, California General Manager Robby Ellingson

The Storm Skiing Journal and Podcast

Play Episode Listen Later May 26, 2023 71:47


This podcast hit paid subscribers' inboxes on May 23. It dropped for free subscribers on May 26. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe for free below:WhoRobby Ellingson, General Manager of Mt. Baldy, CaliforniaRecorded onMay 8, 2023About Mt. BaldyClick here for a mountain stats overviewOwned by: Mt. Baldy Ski Lifts, which is majority owned by Ron EllingsonLocated in: Mt. Baldy, CaliforniaYear founded: 1952Pass affiliations: NoneClosest neighboring ski areas: Mountain High (1 hour, 12 minutes), Snow Valley (1 hour, 19 minutes), Snow Summit (1 hour, 52 minutes), Bear Mountain (1 hour, 56 minutes) – travel times vary considerably pending time of day and weather conditionsBase elevation: 6,500 feetSummit elevation: 8,600 feetVertical drop: 2,100 feetSkiable Acres: 800-plusAverage annual snowfall: 170 inchesTrail count: 26 (54% advanced/expert, 31% intermediate, 15% beginner)Lift count: 4 double chairs – view Lift Blog's inventory of Mt. Baldy's lift fleetWhy I interviewed himIf you have children under the age of 15 or so, you have likely seen Zootopia. If not, imagine this: anthropomorphic animals (it's Disney), traumatized by eons of predator-eat-prey brutalism, build a city in which they can all coexist after the lions and wolves are given the equivalent of cartoon Beyond burgers or something. This city is divided into realms: desert, jungle, arctic, water, etc. Which is about as believable as thousands of species of walking, talking animals living in non-murderous harmony until you realize, oh yeah, that's basically Los Angeles.The monster, pulsing city, its various terras stacked skyward like realms in Tolkein: ocean then beach then jungle then mountain then desert beyond. Most American cities sprawl outward in concentric rings of Wal-Marts and Applebee's and Autozones. LA gives you whole different worlds every five freeway exits.It's still incongruous, to drive up into the sky and find Mt. Baldy. Not just to find a ski area, because there are plenty of those perched along the city walls, but to find this ski area, pinched in a deep ravine at the end of a narrow highway switchbacking up from the flats. Foot-loading the lattice-towered double chair is like boarding a slow-motion time machine into the sky. And indeed you may think you have. At the top, cellphone service blinks out. The chairlifts are museum pieces from the pre-digital era of industrial design. The trailmap un-scrolled across the baselodge wall teases the Stockton Flats expansion, which will be new… in 1991 (it's still not there).Los Angeles, with its vast wealth and enormous population, could support almost any kind of ski area. Knit the entirety of the mountains above the city together with high-speed lifts, and you would have no issue filling them with skiers. And yet, the closest ski area to Fancy Town is this throwback. Soaring, glorious, gorgeous, but a relic, as though someone turned the lights on in 1952 and forgot about it. There's some grooming but not a lot. Some snowmaking but not a lot. Some services but just enough. A few other skiers but basically none. Meaning not enough for liftlines, at least once you get up Lift 1. It's just you and endless inventive lines through the trees.If I found Baldy staked out in the remote Sierras, a token of another time, I'd be awestruck and amazed. If I found it tucked off some pass in Idaho or Wyoming, I'd understand its end-of-civilization vibe. But so positioned, directly and conspicuously over America's West Coast glitter, the place is puzzling and fascinating. I had to know more.What we talked aboutThat amazing 2022-23 California ski season; why it's almost impossible to get accurate snow measurements at Baldy; why Baldy isn't reliant on CalTrans like the other SoCal ski areas; avy mitigation in SoCal; why Baldy pushes the season so deep into spring; embracing social media; growing up in the mountains above LA; the Ellingson family legacy on the mountain; why bombing the mountain as a kid doesn't prepare you to run it as an adult; loving the mountain and the rush of it all; who owns Mt. Baldy Ski Lifts; building Baldy above Los Angeles starting in 1952; thoughts on the consolidation of Southern California skiing; competing with the Ikon Pass; what happened when Baldy introduced a $49 season pass, and why that product eventually went away; whether Vail has ever driven up from the 210 with an open checkbook; why Baldy never became the “Disneyland of the mountains”; Baldy's Holy Grail expansion and whether it will ever happen; Baldy's throwback vibe; updating the masterplan (from 1993!); priorities for new lifts, including one that could change the texture of the entire resort; the incredible journey of the used lift that will replace Chair 2; upgrades happening to Chair 3 this summer; Baldy's unique follow-the-sun lift operations; how Mt. Baldy's snowmaking system exists in an area facing chronic water shortages; snowmaking priorities; Club Baldy; whether Baldy could ever join the Indy Pass; and Baldy's parking restrictions and whether they could ever build more parking spots.Why I thought that now was a good time for this interviewI've been aware of Mt. Baldy for decades, in the way that I've been aware of every mid-sized-for-its-region ski area, but I never thought much about the place until April 2020.As we all remember, the entire North American ski industry had shut down over the course of a week that March. As most of us have forgotten, a handful re-opened starting in late April. The first of those was Mt. Baldy. On April 22, operating under a tee-time social-distancing structure that permitted small groups of skiers up the mountain in intervals, Baldy turned the lifts back on for the first time in weeks. I lobbed an email into the ether and, much to my surprise, connected with Ellingson for a short podcast conversation.The clever operating scheme that Ellingson patched together told a far larger story than one ski area hacking the Covid shutdowns. It was that, of course, but it also distilled the rowdy spirit of independent ski areas into one tangible act: a simple, creative, rapidly conceived and executed set of operating procedures that flexed to both the complexities of a global pandemic and the nuances of a single ski area. Vail and Alterra can do a lot of things, but that sort of nimble adaptation is harder for them (though Crystal, Washington was one of the half-dozen or so ski areas to re-open that spring). Baldy's scheme was brash without being reckless - Ellingson did not ask the local or state authorities' permission to re-open the bump, but he did so with 10 percent capacity restrictions that seem conservative in hindsight. The plan showcased the vitality of independent ski areas, and also their necessity. Remember that, in those first weeks after the Covid shutdowns, there was some doubt as to whether the 2020-21 ski season would happen at all (and, indeed, in many European nations, it basically didn't), but Baldy showed, early and decisively, that some version of skiing could co-exist with Covid, and the industry's focus quickly swiveled from “if” to “how.”That sense of quirky, raw independence animates everything about Mt. Baldy. There is nothing else like it in America. And not in the way that there's nothing else like Alta or Vail Mountain or Killington or Whiteface, which each have unique terrain and snowfall patterns and cultures, but similar ways of being. Baldy just feels like a different way of being a ski area, like when you go to Europe and all of the cars and buildings look different and you're like, OK, this is a different way of being a civilization. Or I guess like skiing in Europe, which really feels nothing at all like America.It's hard to understand without experiencing it for yourself. In March, I finally stopped in and skied the place. And I had to ask what in the world I'd just experienced.What I got wrongFor some reason, I'd thought that the Mueller lift company had gone the way of the Riblet (meaning, out of business). I said so during our interview, when Ellingson noted that he had ordered new chairs for Chair 3, a 1978 Mueller double. He pointed out that the company is still in business, in Canada.Why you should ski Mt. BaldyIn the podcast, I ask Ellingson if Vail Resorts has ever brought its big fat checkbook up the access road. He said they haven't, which is both surprising and not surprising. Surprising because Vail has purchased a ski area within the orbit of pretty much every cold-weather or mountain-adjacent city in the United States, with the exception of Los Angeles. Not surprising because Vail tends to buy renovated houses, rather than repair jobs. Not that there's anything broken about Baldy, but four double chairlifts is not exactly Vail's brand.I asked about Vail's interest for this reason: as a fully permitted ski area with secure water rights standing above the nation's second-most-populous city, Baldy is an irreplaceable asset. There are only a handful of ski areas in the National Forests above Los Angeles. Alterra owns three of them: Bear Mountain, Snow Summit, and Snow Valley. Mountain High is itself in acquisition mode, purchasing Dodge Ridge in 2021 and China Peak last year. Mt. Waterman has no snowmaking and has not turned the lifts on for public skiing in more than three years. A few other Forest Service permits remain active, though the ski areas have long closed: Cedar Pass, Green Valley, Kratka Ridge. That makes Baldy the only viable LA-area independent ski area that would make sense as a megapass acquisition.It's unlikely, but not impossible. It would cost tens of millions to upgrade the resort's lift and snowmaking infrastructure to handle Epic Pass volumes. Eventually, however, Vail may conclude that their only way to compete with Alterra for LA is to buy their way in. And, as Ellingson says in the podcast, “everything is for sale” - for the right price.My point here is this: if you want to experience the funky, idiosyncratic Mt. Baldy that I'm describing here, don't wait to do it. This is not Mad River Glen, shielded from over-development by co-op bylaws. This is a locally owned and operated ski area that has done what they could with what they've had for decades. That it's quaint and wild is a function of circumstance rather than destiny. Someone could buy this. Someone could change this. Someone could make this Big Bear 2. I'm not going to tell you whether that would be a good thing or a bad thing, but I will tell you that it would be a different thing. And that different thing could happen tomorrow or it could happen 30 years from now or it could happen never. Don't bet against it. Go ski Baldy the next chance you get.Podcast NotesOn SoCal summit elevationsWe briefly discussed the top altitude of the various SoCal ski areas. Bear Mountain checks in with the highest, topping out at 8,805 feet at the top of Bear Peak. Baldy is right behind, at 8,600 at the tops of both lifts 3 and 4. Baldy is the king of SoCal vert, however – when you can ski all the way to the bottom of Lift 1. Some seasons, this doesn't happen at all, but this year, Ellingson said one of his employees skied to the base more than 50 days.Just for fun, here's an inventory of all California ski areas' headline stats, with SoCal ski areas highlighted in blue:On reading recommendations                          Ellingson mentions a book by Patagonia founder Yvon Chouinard: Let My People Surf. Here's a link if you want to check it out.On the bells clanging in the backgroundYou may notice bells clanging in the background during a good portion of the podcast. While you may conclude that I recorded this episode in a Christmas village, this was just our family's eight-week-old kittens batting their cat toys around in the background. Eventually I called in reinforcements to shut this illicit operation down, but in the meantime, chaos reigned.On Mt. Waterman not being a real ski areaMt. Waterman is, technically, still a functioning ski area. Their Forest Service permit is active. Someone regularly updates their Facebook page and website. However. The lifts haven't actually spun for the public since early 2020, pre-Covid shutdowns. There is always some excuse: not enough workers, no power, no snow, the road is closed. The place has no snowmaking, which, in Southern California in 2023, is as absurd as it sounds. But they failed to open even after this year's massive storm, which brought as much as 10 feet to the other ski areas in the region.It's fair to suspect something shady is going on here. I'm not making any accusations, but the Forest Service ought to investigate (if they're even equipped to do that) why the ski area so infrequently opens. I am usually allergic to online mob violence, but the ruthless shaming by disappointed would-be Waterman skiers to the ski area's every Facebook post is consistent, disgusted, and hilarious:The whole “you're just running the lifts for your friends and family” accusation is fairly common. I have no idea if it's true. If so, this place needs to be liberated for the people.On Stockton FlatsSki straight off Chair 4 and angle slightly right, sidestep a few feet up, and you'll see a vast kingdom stretching off into the wilderness. Straight down, marvelous untracked pow. This is Stockton Flats, the long-teased but never actualized expansion off Baldy's backside. This circa 2006 trailmap shows up to six lifts spread over 2,200 vertical feet on the expansion:The potential expansion is so built into Baldy's lore that the large trailmap stretched across the baselodge still teases it:So, why hasn't the expansion happened? Will it ever? We discuss that extensively in the podcast.On the Ski Area Recreational Opportunity Enhancement ActEllingson refers to the “Summertime Enhancement Act” that Congress passed several years ago. This was a 2010 law that allowed ski areas operating on Forest Service land to expand operations into the summer. Thus: all the mountain coasters, ziplines, disc golf, mountain biking, and other stuff you see happening around ski areas in the offseason. In other words, this law allowed ski areas to evolve into year-round businesses, as their non-Forest Service counterparts had been doing for decades. It was, by all accounts, a huge boost to the viability of the nation's ski industry.On our last Mt. Baldy podcastEllingson and I recorded a podcast episode previously, on April 22, 2020. Heads up: the energy here is way different than what you're accustomed to from The Storm. In summary, when Covid hit, no one cared about anything else but Covid for like three months. So I halted my regular podcast series (which at the time consisted of just 14 episodes), and pivoted to a “Covid-19 & Skiing” series. These were short – generally about 30 minutes – and explored the impact of Covid on skiing in the most sober possible terms. There is no music and no sponsors, and barely an introduction. Plus I hope I've gotten better at this. Anyway just setting expectations here.On “Disneyland of the Mountains”I referenced this 1987 Los Angeles Times article that envisioned a future Mt. Baldy that looked a lot like, well, Big Bear. That never happened, obviously, and Ellingson and I discuss why not at length. But it's fascinating to put yourself back in the late ‘80s and see a whole different world than the one that actually happened.On InstapostEllingson talked a bit about his experience as reluctant owner of the Mt. Baldy Instagram account. Frankly I think he does an awesome job. The feed is interesting, raw, quirky, and fun. Give them a follow.On the Mt. Baldy ski experienceIn my recent article recapping the highlights of my 2022-23 ski season, I laid out a day at Mt. Baldy in detail:There is a basic acceptance and understanding among New York City-based skiers that any hill within a three-hour orbit of Manhattan will be maximally oversold and intolerable at all peak times. Unless you go to Plattekill – a family-owned 1,100-footer tucked deep into the Catskills, with a double and a triple and ferocious double-blacks stacked along the frontside. Maybe because it lacks high-speed lifts, maybe because it sits down a tangle of poorly marked backroads, maybe because people just go where the buses go, maybe because parking is limited and that controls liftlines – but the place is never overwhelmed, even during peak season with peak snow.LA's version of Plattekill is Mt. Baldy. The crowds swarm Big Bear and Mountain High. But not Baldy, even though it's right. Freaking. There. Fourteen miles and half an hour off the 210 freeway. An hour from downtown LA. And what a surreal, unbelievable, indescribable experience this place is.The arrival likely puts the masses off. You foot-load a double chair that looks as though it was assembled from repurposed Noah's Ark scrap and ride 20 minutes to where the ski area, essentially, begins (though in deep years you can ski all the way back to the parking lot – this was a deep year).…Here, more double chairs. Your choices, in the morning, are Chair 2 – for beginners, or southeast-facing Chair 4, looker's left. This is all marked as blue terrain, but if the trees are live, it is a mad bazaar of gladed lines, nicely pitched for fast, wild turns through the widely spaced SoCal forest. There are no lift lines, even on a bluebird Saturday.At around 1 or 1:30 – whenever the sun softens the northwest-facing terrain, or whenever they feel like it – Baldy Patrol shuts down Chair 4 and opens Chair 3. Here, vastly more vert, vastly more terrain, and vastly steeper pitch. This is big-mountain stuff, steep, wild, exposed, scary. Again, there are no liftlines. Fastlaps on this caliber of terrain – especially in California – are rare. But here you go. Feast.And at the end of the day, venture onto The Face, the enormous steeps leading back to the bottom of Chair 1.The Storm Skiing Journal and Podcast explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 45/100 in 2023, and number 431 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.stormskiing.com/subscribe

Ski Moms Fun Podcast
Ski Moms Go Behind the Scenes with Cassie Cohen, Mad River Glen Snow Reporter

Ski Moms Fun Podcast

Play Episode Listen Later Apr 6, 2023 34:28


Check out our Ski Mom's Mother's Day gift guide!Subscribe to our Apres Ski Podcast here: https://www.buzzsprout.com/1882919/supportIn this episode Nicole and Sarah host Cassie Cohen, the Snow Reporter at Mad River Glen in Fayston, Vermont. Cassie started skiing as a toddler with her mom at Mount Snow and has been skiing as long as she can remember. Cassie gives us a look at her typical day as the Snow Reporter at Mad River Glen, starting at 5 AM!  She loves getting to ski while also having the opportunity to write and be creative.Cassie tells us about what we can expect to find at Mad River Glen - including their famous single chair. Mad River Glen has a full service ski school and rental department.  There is a great lodge that includes a cafeteria and Stark's Pub. And The Birdcage is an on mountain lodge and dining option. And they have Day Care!It was so interesting to get Cassie's firsthand views into the life of a snow reporter. And she does not ski every run every day, but she does get out on the mountain every day.   Mad River Glen is not on Ikon or Epic, they do have some great ski pass deals (we love the mid-week pass). Mad River Glen is skier only. Keep up with the Latest from Mad River Glen:Website: https://www.madriverglen.com/Snow Report: https://www.madriverglen.com/conditions/Instagram: https://instagram.com/madriverglenJoin the Ski Moms Fun Community! Follow us on Instagram @skimomsfunCheck out the Ski Moms Fun Store at www.skimomsfun.comContact us sarah@skimomsfun.com

The Storm Skiing Journal and Podcast
Podcast #118: Eaglecrest, Alaska General Manager Dave Scanlan

The Storm Skiing Journal and Podcast

Play Episode Listen Later Feb 22, 2023 99:24


This podcast hit paid subscribers' inboxes on Feb. 22. It dropped for free subscribers on Feb. 25. To receive future pods as soon as they're live, and to support independent ski journalism, please consider an upgrade to a paid subscription.WhoDave Scanlan, General Manager of Eaglecrest, AlaskaRecorded onFebruary 13, 2023About EaglecrestClick here for a mountain stats overviewOwned by: The City of JuneauLocated in: Juneau, AlaskaYear founded: 1975Pass affiliations: Indy Pass, Powder Alliance, Freedom PassReciprocal partners:* 3 days each at: Anthony Lakes, Diamond Peak, Hilltop, Hogadon Basin, Lookout Pass, Monarch Mountain, Mount Bohemia, Mount Sima, Mount Ashland, Skeetawk, Skiland* 1 unguided day at Silverton* Eaglecrest has one of the most extensive reciprocal networks in America. Here's an overview of everything that's included in a season pass, which debuted for this season at $576. While there's a ton of overlap, adding an Indy Pass onto this would give you another 50-plus ski areas:Closest neighboring ski areas: Eaglecrest's website reminds us that “There are no roads into Juneau, Alaska— you have to live here, fly, or ferry to experience this powder paradise.” There are no other ski areas nearby. So stay for a few days and enjoy it.Base elevation: 1,130 feetSummit elevation: 2,750 feetVertical drop: 1,620 feetSkiable Acres: 640Average annual snowfall: 350 inchesTrail count: 36 (40% advanced/expert, 40% intermediate, 20% beginner)Lift count: 4 doubles – Eaglecrest also plans to add a pulse gondola, which will likely be ready for the 2025 summer season and 2025-26 ski season.Why I interviewed himThis podcast started, as so many of them do, with me asking one question: what is going on here?Every ski area is different, but some are more different than others. Mount Bohemia, with its complete absence of grooming and snowmaking and $109 season pass. Perfect North, which sits on southern Indiana farmland but processes more than 10,000 skiers on a busy day and employs 1,200 workers in the winter – bigger numbers than some Western alphas. Black Mountain of Maine, which, over the past decade, has undergone the largest expansion of any New England ski area – with zero promotion, masterplanning, or fanfare.And here's Eaglecrest. This ski area up in Alaska. But not just regular Alaska. Isolated coastal Alaska. Where roads don't go. You have to fly or take a ferry. There, for some reason, is where the 49th state chose to locate its capital, Juneau. The state's residents have voted many times to move the capital. But it remains. It is a gorgeous place, mountains launching dramatically from the water. There are 31,000 people there. And one ski area. Eaglecrest is big enough to stir curiosity, but not big enough to draw skiers in volume from the mainland, who have dozens of larger ski areas to bounce between. It is an Indy Pass member, a Freedom Pass member, a Powder Alliance member. It has a dozen reciprocal partnerships besides. Almost anyone can ski there – almost no one does. So what is this place? This city-owned ski area at the end of civilization? And what does it want to be? And how does it plan to get there?I had questions. Scanlan had answers. This is a good one.What we talked aboutFifteen straight days of snow is just how they roll in Southern Alaska; the Pineapple Express; if you think Alaska is all dark and subzero weather, think again; skiing in fishing gear; “we don't have the big testosterone bro-brah attitude”; is Juneau ski bum paradise?; where a crowd on a Saturday pow day is a dozen early-risers ahead of you in the maze; Midwest pride; bump skiing at Wilmot; when “you fall in love with it not for the hype of a powder day, but for the feeling you get when you're on your skis or snowboard”; a young vagabond in the ‘90s; Hope Alaska; founding the Mountain Rider's Alliance to help small ski areas; the potential for resurrecting the long-lost Manitoba Mountain, Alaska; Skeetawk (Hatcher Pass); moving to and running Mt. Abram, Maine; what it's like to compete with Sunday River; hardcore New England; Maine nice; landing a dream job at Eaglecrest; reworking the primitive snowmaking system; the pros and cons of running a city-owned ski area; whether Eaglecrest could ever survive without city subsidies; massive summer potential; easier to get to than you think: “If you live in Seattle, you can be sitting on the chair at Eaglecrest before most days you could be sitting on the chair at Crystal”; fly and ski free with your boarding pass; pushing back against locals who want to keep the place secret; why Eaglecrest has so many reciprocal partners and how effectively that's drawing skiers to Alaska; why you saw an Eaglecrest booth at the Snowbound Festival in Boston; Indy Pass; comparing the coming Eaglecrest gondola installation with how the Lone Peak Tram transformed Big Sky in the 1990s; 20,000 daily summer visitors to a town that has 30,000 residents; “how do I take advantage of this amazing opportunity to put the cash in the pocket that I need to turn Eaglecrest into the best ski area in the world?”; why low-capacity lifts will continue to be Eaglecrest's default; the drive to begin relocating quality used ski lifts from Europe to North America; breaking down Eaglecrest's soon-to-be-installed fixed-grip pulse gondola; where the gondola's top, bottom, and midstations will sit; how much larger Eaglecrest's trail footprint will get; “I do carry some guilt of polarizing our ski community” by putting a lift into what's now hike-in terrain; why the ski area needs investment to survive; thoughts on the future of the four double chairs; visiting and riding the future Eaglecrest gondola in Europe; massive upgrades for the lift; how the gondola will work with the Mt. Roberts Tram; a gondy timeline; potential for a beginner carpet; and how much the official count of 36 trails undersells the resort's terrain.   Why I thought that now was a good time for this interviewEaglecrest is, as noted above, one of the continent's most aggressive Megapass-Reciprocity players. That makes it an important mountain in an important Storm sub-narrative: how can you ski as much as possible, at as many ski areas as possible, for as little money as possible? While Eaglecrest's network (50-ish partners), and pass price-point ($576 early-bird for 2022-23) don't quite drop it into the Ski Cooper realm ($329 early-bird for this season and 61 partner ski areas), it nonetheless acts as a powerful enabling device for skiers with an adventurous bent and a small degree of logistical savvy.The question, of course, is why Eaglecrest bothers. The place is marooned along the North American coast, one of the few non-island cities unreachable by road from the rest of the landmass. I'm sure some Eaglecrest locals journey south by plane and orchestrate a ski loop through the continental West. But I'm not sure if that's the point here. Rather, Eaglecrest is trying to get skiers to come to them, to realize that if they hop a plane two-and-a-half hours north, they can land in the Great Unspoiled and have a powder-draped ski area to themselves.The goal is to create long-term skiers. Tourists, you know. And once they've seen what the place is now, they'll be revved up to return once Eaglecrest runs a new-used pulse gondola from its base to the top of Pittman's Ridge. That will bring lift service to the ski area's full 1,620-foot vertical drop for the first time and, more importantly, open hundreds of new acres of terrain skier's left of the current boundary.If you're not familiar with a pulse gondola, you may have seen them at Snowmass or Steamboat – they run with little groups of cabins together, and are typically used in America more as transit lifts than ski lifts (the Snowmass lift mostly takes passengers up the village, and Steamboat's lift moves skiers up from a cluster of condos down the mountain). These are fixed-grip lifts, but travel at tram speeds – Scanlan estimates the base-to-summit ride at around seven minutes. The lift will travel in three pods of 15-passenger cabins and will have a mid-station, off of which Eaglecrest could eventually build a learning area with carpets, Scanlan tells me. The yellow line here shows where the gondola will run on the mountain - the red lines represent the current lifts:The lift has been controversial. It's 34 years old, and operated at Austria's Galsterberg Ski Area until last April. It cost approximately $2.5 million to purchase and transport, and will cost an additional $5.5 million to install. It will operate at a far lower capacity than a modern detachable gondola, which is what most U.S. ski areas use. Critics say the gondola competes with the private sector – in particular, the Mount Roberts Tramway.Scanlan addresses each of these points in our conversation, with a nuanced analysis of Juneau's thumping summer tourism season and how Eaglecrest can both act as a relief valve and boost its own long-term goal of financial independence.Questions I wish I'd askedTwo points I wanted to discuss that I didn't get to: how much the gondola will cost, and Eaglecrest's very low lift ticket prices, which top out at $68. The ski area breaks down the cost in an FAQ on its website:Q: I've heard about a $2 million cost and a $7.5 million cost. Which amount is correct?$2 million [it ended up being $2.5 million] covers the initial purchase, transportation, and preliminary engineering of the Austrian pulse gondola. The funding ordinance currently under review is for this sum.$5.5 million covers the cost of installation and additional infrastructure. Eaglecrest may eventually seek this sum as a loan to be paid back by summer operations. This number will be refined in the months ahead as we continue work with the Eaglecrest Board and Eaglecrest Summer Task Force to examine the business case and evaluate future costs.Why you should ski EaglecrestBecause this might be it. Survey the West: it's full. Colorado High Country, the Wasatch, Tahoe, the Seattle and Portland day-drivers, Jackson, Mammoth, Big Sky – it's traffic or it's ticket limits or it's sticker-shock pricing or it's rivers of people or it's the raw cost of living and everything else. Or it's several or all of these factors, blended, to frustrate the romance of mountain-town living.Not that rustic snowy backwaters don't remain. But they are backwaters. Places like Turner, Montana, 2,110 vertical feet and 1,000 acres but lodged in the wilderness between Schweitzer and Whitefish. Sunrise Park, Arizona, 1,800 feet of vert and 1,200 acres, but marooned 90 miles from the nearest interstate highway and so dysfunctional that a huge chunk of the mountain sat inaccessible for five years after their monster triple chair broke down (it now takes three lift rides to reach that same terrain).But look north. Look at this:If you haven't watched yet, let me pull one stat: Scanlan says on this video that a busy day at Eaglecrest – a weekend powder day, for instance – might draw 900 skiers. For the day. There's more people waiting in the average McDonald's drive-through line than that.“Yeah Brah but it's small.”Watch the video, Brah.“Yeah but it gets like half the snow of Mt. Tahoe, where my boys ride Brah.”Watch the video.“Yeah but it's in Alaska and I don't see the point of skiing in Europe when I can ski right here in U.S. America.”Brah, watch the video.As mainland Western U.S. skiing boils over, Eaglecrest remains on a low simmer. And while you'll need an airplane to get there, you land in a state capital, with all the infrastructure and life conveniences that attend such a place. Juneau is a small city – 31,000 people – but an important one, with abundant stable government and industrial fishing jobs. It's big enough to host a woo-hoo walkable downtown and all the standard American big-box claptrap on the outskirts, small enough that unloading every skier in the valley onto Eaglecrest's access road won't be enough to clog the drain. And when you arrive, you just ski. No parking drama. No lines. No Powder Day Death Matches. Just. Ski.Yes, the lifts are old and slow: four fixed-grip doubles. Yes, accessing the full vert requires some hiking. Yes, coastal snow is not Wasatch snow. And yes, the total skiable acreage does not match your big-mountain Western destinations. But: recalibrate. Reset your expectations. Stripped of the hoards and the Hunger Games mentality they inspire, skiing is something different. A 10-minute lift ride is not so intolerable when you ski right onto the chair. Six hundred forty acres is plenty when it's mostly ungroomed faces sparsely cut by the local bombers. Three hundred fifty inches is sufficient when it tumbles over the mountain in lake-effect patterns, a few inches every day for weeks at a time, refreshing and resetting the incline day after day.Eaglecrest is going to get bigger, better, and, probably, busier. That gondola will change how Eaglecrest skis and, eventually, who skis there. It's not a destination yet, not really. But it could be. And it probably should be – we're rapidly moving past the era in which it makes sense for city tax dollars to subsidize a ski area. There are plenty of examples of publicly owned ski areas operating at a profit, and Eaglecrest should too. Go there now, before the transformation, to see it, to say you were there, to try that different thing that gets at what you're probably looking for in the mountains already.Podcast NotesOn the gondolaWe referenced a note Scanlan penned shortly after taking delivery of the gondola. Read it in full here.On Manitoba MountainScanlan tells the story of trying to resurrect a small ski area called Manitoba Mountain near Hope Alaska. It had operated with up to three ropetows from World War II until the lodge burned down in 1960. Skimap.org has archived a handful of concept maps circa 2011, but Scanlan moved to Maine to take over Mt. Abram before he could re-open the ski area:On Skeetawk/Hatcher PassScanlan and I discuss a recently opened Alaska ski area that he refers to as “Hatcher Pass.” This is Skeetawk, a 300-vertical-foot bump that finally opened in 2020 after decades of failed plans. Here's the ski area today:And here's a circa 2018 concept map, which shows where a future high-speed quad could run, connecting, in turn, to a high-alpine lift that would transport skiers to 4,068 feet. That would give the ski area a 2,618-foot vertical drop.On the impact of the Big Sky tramIt's hard to imagine, but Big Sky was sort of Small Sky before the ski area broke out the Lone Peak Tram in 1995. That project, which acted as a gateway to all-American pants-shitting terrain, transformed the way skiers perceived the mountain. But the tram was bigger than that: the lift accelerated the rapid late-90s/early-2000s evolution of U.S. skiing as a whole. An excerpt from this excellent history by Marc Peruzzi:As unpolished, friendly, and authentic as Big Sky was in the early 1980s, it was a timid place known within Montana for stunning views, but exceedingly gentle pitches. Big Sky was the yin to rowdy, chute-striped Bridger Bowl's yang. And it was struggling. Annual skier visits hovered around 80,000. The mountain wasn't on the destination circuit. The business was losing money. Bound up skiing wasn't working. …it's easy to overlook the fact that the Lone Peak Tram was and is the most audacious lift in North American skiing history. It was such a bold idea in fact, that John Kircher had to agree to the purchase without the approval of his father, and Boyne Resorts founder, Everett who disapproved vehemently with the project. The audacious claim is not hyperbole. The Peak 2 Peak Gondola in Whistler (it came 20 years later) might sport a longer span, but it was a far more straightforward installation and it's more of a people mover than a ski lift. The Jackson and Snowbird trams serve serious terrain, but they run over a series of towers like traditional lifts. The Lone Peak Tram is an anomaly. Because it ascends a sheer face, the lift features a continuous span that's unique in North America. No other design would work. Beyond the challenges of the cliff, the routine 120mph hour winds in the alpine would rip chairs off cables and smash tram cars into towers. …By 1996, the year the tram opened, the skiing nanny state was crumbling. … At the forefront of this change was the Lone Peak Tram. It changed the mindset of the ski industry. But that change was bigger than the sheer audacity of the lift and the terrain it served—or even the fact that Big Sky's patrol had figured out how to manage it. The Lone Peak Tram didn't just make for good skiing, it made good business sense. Whereas Kircher is quick to credit Montana's frontier culture for the actual construction of the tram, Middleton discounts the cowboy element and insists it was a strategic long-term business play to elevate the ski experience. But two things can be true at the same time, and that's the case with the Lone Peak Tram. …In the years after the Lone Peak Tram opened, expansion into steep terrain became commonplace again. Sunshine Village's Delirium Dive opened in 1998. Then came the hike-to terrain of Aspen Highlands' Highland Bowl; Crystal Mountain's “inbounds sidecountry” in the Southback zone, and its 2007 Northway expansion; and more recently Taos Ski Valley in New Mexico finally strung a lift to Kachina Peak, which as with Lone Peak had been hiked for years. Any skier worth their weight would add the Headwaters at Moonlight to that list.This video tells the story just as well:The context in the podcast was the incoming Eaglecrest gondola, and whether that lift could have the same transformative impact on Eaglecrest. While the terrain that the new-used Alaskan lift will serve is not quite as dramatic as that strafing Big Sky, it will reframe the ski area in the popular conversation.On ski pornI don't write a lot about athletes, obviously, but Scanlan mentions several that he skied with at summer camps on the Blackcomb Glacier back in the ‘90s. One is Candide Thovex, who is like from another galaxy or a CG bot or something:On old-school Park CityScanlan talks about the summer he helped yank out the “old-school” Park City gondola and install the “Payday six-packs.” He was referring to the Payday and Bonanza sixers, which replaced the mountain's two-stage, four-passenger gondola in the summer of 1997. Here's the 1996 trailmap, showing the gondy, which had run since 1963:And here's the 1997-98 trailmap, calling out the new six-packs as only a 1990s trailmap can:On old-school AltaModern Alta – the one that most of you know, with its blazing fast lifts and Ikon Pass partnership – is a version of Alta that would have been sacrilege to the powder monks who haunted the place for decades. “The ski area for traditionalists, ascetics, and cheapskates,” read one Skiing Magazine review in 1994. “The lifts are slow and creaky, the accommodations are spartan, but the lift tickets are the best deal in skiing, especially when Alta's fabled powder comes with them.” Here's what Alta looked like in 2000, the year before Sugarloaf gave way to the resort's first high-speed chairlift:This is the Alta of Scanlan's ski-bum days, “before the high-speeders came in,” as he puts it. Before the two-stage Collins lift took out Germania (which lives on at Beaver Mountain, Utah), a longer Supreme killed Cecret, and a new Sunnyside sixer deleted Albion, which served Alta's boring side. Before a peak-day walk-up lift ticket ran $179 (throw in another $40 if you want to connect to Snowbird). They do, however, still have the stupid snowboard ban, so there's that.On previous GM Matt LillardScanlan and I discuss his immediate predecessor, Matt Lillard, who is now running Vermont's Mad River Glen. Lillard joined me on the podcast three years ago, and we briefly discussed Eaglecrest:On GunstockScanlan compares Eaglecrest's operating and ownership models to Gunstock, noting, “we've all seen how that can go.” We sure have:On Eaglecrest's fly-and-ski-free programHere are details on how to cash in your boarding pass for an Eaglecrest lift ticket on the day you land in Juneau. Alaska Airlines offers similar deals at Alyeska, Bogus Basin, Red Lodge, Red Mountain, Schweitzer, Marmot Basin, and, shockingly, Steamboat, where a one-day lift ticket can cost as much as a 747.The Storm publishes year-round, and guarantees 100 articles per year. This is article 14/100 in 2023, and number 400 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com.The Storm explores the world of lift-served skiing all year long. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #103: Bromley Mountain President and General Manager Bill Cairns

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 7, 2022 74:55


To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers' inboxes on Nov. 7. It dropped for free subscribers on Nov. 10. To receive future pods as soon as they're live, please consider an upgrade to a paid subscription.WhoBill Cairns, President and General Manager of Bromley Mountain Resort, VermontRecorded onOctober 24, 2022About BromleyClick here for a mountain stats overviewOwned by: Joseph O'DonnellOperated by: The Fairbank GroupPass affiliations: NoneReciprocal pass partners: 1 day each at Jiminy Peak, CranmoreLocated in: Peru, VermontClosest neighboring ski areas: Magic Mountain (14 minutes), Stratton (19 minutes)Base elevation: 1,950 feetSummit elevation: 3,284 feetVertical drop: 1,334 feetSkiable Acres: 300Average annual snowfall: 145 inchesTrail count: 47 (31% black, 37% intermediate, 32% beginner)Lift count: 9 (1 high-speed quad, 1 fixed-grip quad, 4 doubles, 1 T-bar, 2 carpets - view Lift Blog's of inventory of Bromley's lift fleet)Uphill capacity: 10,806 skiers per hourWhy I interviewed himVermont is one of those states where you can see a lot of ski areas from the tops of other ski areas. I find this thrilling. I love all ski areas. Relish them. That such machines, so similar yet so distinct, could be so concentrated sparks within me some thrill of exotic immersion, of adventuring into zones dense and wild and compelling.Of these peak-to-peak views, none is more dramatic than south-facing Bromley viewed from north-facing Stratton. In Vermont, which manages sprawl better than the rest of U.S. America, your view is most often of mountains, the endless Greens, treed and rippling toward Canada, radio towers blinking against the sky. But Bromley, etched magnificently into the expanse, owns the view from its larger neighbor.Bromley and Stratton are two points of Southern Vermont's so-called Golden Triangle. The third is Magic. The three ski areas have a weird joint history. Of owning and buying and selling and sometimes closing one another. Right now they're all friends. Or so they say. They're each so different that it's hard to even think of them as competitors. Ultimate Indie Magic gets the beards and the FTW narrative. Ultimate Corporate Six-pack-a-tron Stratton gets the Ikon Pass-toting New Yorkers.And what is Bromley? Bromley is Ultimate Bromley. I'm not sure how else to describe it. And Bromley skiers ski Bromley. And they love the place. And why wouldn't they? The front side is blue square glory, fall lines straight and steady, cut New England narrow through the woods. There are chairlifts everywhere, flying in all directions from the base. Old doubles mostly. How ski areas once were before they simplified and streamlined. The Blue Ribbon side (like Pabst Blue Ribbon, like PBR – get it guys*), is a slightly shorter, black-diamond version of the frontside.All of this oriented gloriously toward the sun. When there's sun. In Vermont, in the winter, when it's a thousand degrees below zero, that matters a lot. This is not a great position for snowpack. Most North American ski areas face north for a reason: shadows block the sun, preserving snow depth. But skiing into May is not the point of Bromley, or its goal. The place gets enough snow, and has a good enough snowmaking system, that it can usually make the first weekend in April. Which is when Bromley skiers are tired of skiing.Or maybe they buy the Killington spring pass and keep going into June. In Vermont, you have options. The state has the same number of ski areas (26) as California, which is 17 times its size by area and 60 times larger by population. To succeed here, a ski area needs something compelling. Thirty miles south of Bromley lies the Hermitage Club, formerly Haystack, 1,400 vertical feet and 200 acres, a near Bromley clone size-wise. Yet the ski area has closed at least three times since its 1964 founding. No one could ever figure out how to compete with – or be little brother to – Mount Snow, the snowmaking Godzilla four and a half miles up the road. And yet Bromley, half the size of Stratton, which sits gigantic in the vista from Sun Mountain's frontside trails, has operated for 85 consecutive seasons. It's not like Bromley skiers don't know they have choices. They just don't care. Ultimate Bromley, with its little base village and its one high-speed lift and its zillion low-speed lifts and its sunshiney aspect, is home.*That sound you hear is every hipster in Brooklyn simultaneously mounting their single-speed banana-seat bicycles and riding north toward Vermont.What we talked aboutThe accidental career; Snow Valley, Vermont; Bromley in the ‘80s; the complex and interesting challenge of the ski business; where loyalty comes from; “our efforts are the same on a Tuesday in January as they are on a holiday Saturday at Christmas”; Vermont's first chairlift; the incredible puzzle of modernizing Bromley's snowmaking in the ‘90s; the importance of water pressure; “summer's always been a big deal at Bromley”; grab a PBR and pop a tab for this Bromley Mountain origin story; Fred Pabst's unlikely skiing legacy; snowmaking in the 1960s; Stig Albertsson buys the mountain; the arrival of the current owner, Joe O'Donnell, and his legacy and style as an owner; that one time Bromley owned Magic, or Magic owned Bromley, or Stratton owned Bromley, or something; why Bromley closed Magic; the return of The Golden Triangle; what happened when a fire hit Bromley 10 days before Christmas; the Fairbank Group arrives; last year's massive upgrade to the Sun Mountain Express; why Bromley upgraded rather than replaced the lift; the incredible resilience of Hall chairlifts; the biggest challenge in running a fleet of decades-old lifts; where else a detachable lift might make sense on the mountain; a thought experiment in what would make sense to upgrade the Plaza chairlift and Lord's Prayer T-bar; the utility and future of the old double-double; the incredible efficiency of modern snowmaking and the concomitant rise in lift-maintenance costs; managing snow quality with Bromley's southern exposure; the Bromley snow pocket; Bromley's lost trails; potential future glade and trail development; backcountry access now and in the future; the challenges of Forest Service expansion; “in some respects, the very best skiing at Bromley is not cut”; the base village; pricing season passes in the Epic and Ikon era and how Bromley has maintained its pricing power; rethinking the mountain's lift-ticket pricing structure; why we're unlikely to see a Bromley-Jiminy Peak-Cranmore joint pass anytime soon.         Why I thought that now was a good time for this interviewThe Epic Pass hit New England like a tsunami. For decades, season pass prices had ticked upward like post-IPO Google stock. Then Vail bought Stowe, and everything instantly changed. As I wrote in March 2020 (a few days before I had something more urgent to write about), in an article headlined “The Era of the Expensive Single-Mountain Season Pass Is Over in the Northeast”:  For the 2016-17 season, the last before the Broomfield Big Boys scooped up Stowe, a season pass at that most classic of New England rough-and-tumble mountains was $2,313, according to New England Ski History. Pass prices to the other large Vermont resorts were similarly outlandish: $1,779 for Sugarbush, $1,619 for Okemo, $1,486 for Killington, $1,199 for Stratton, $1,144 for Bromley (!), $999 for Mount Snow, $992 for Mad River Glen, $974 for Jay Peak, $899 for Burke, and on and on.Granted, these were probably not early season prices, and these are presumably adult no-blackout passes. But price differential from just four seasons ago – four! – is remarkable. And none of these passes, with the exception of Killington, which gave you Pico access, came with additional days at any other mountains as far as I am aware [2022 note: the Mount Snow pass, as I'm now aware, was a Peak Pass, which would have been good for unlimited access at three New Hampshire ski areas, Hunter, and all of Peak's smaller ski areas in Pennsylvania and the Midwest]. In 2020, you can now get full unrestricted access to Stowe, Mount Snow, and Okemo for $979 on an Epic Pass [2022 note: this was the season before Vail lowered Epic Pass prices by 20 percent]. You get full Sugarbush and Stratton access for a $999 Ikon Pass, and a Beast 365 pass would be $1,344 and get you unlimited Killington and access to Sugarbush and Stratton every day of the season outside of a few blackout days.In other words, for less than the price of a Stowe season pass four years ago, you can now have season passes to six of Vermont's largest mountains. If you don't mind dealing with blackout days, you could pick up a $729 Epic Local Pass and a $699 Ikon Base Pass and ski Vermont every day of the season for $1,428 (and Okemo and Mount Snow are still not even blacked out on the Epic Local Pass). And you can further reduce this by, say, picking up a $599 Northeast Epic Pass and a (if you're renewing), $649 Ikon Base pass, which would give you blacked-out season passes to Okemo, Mount Snow, Stratton, and Sugarbush, and 10 days at Stowe and five at Killington, for all of $1,248.I could go on. There is no need to. Skiers will figure this out for themselves, and quickly. Anyone buying a season pass in Vermont just four years ago was more or less locked into that mountain for the season, as the number of ski days required to justify the pass purchase was significant, and any days invested elsewhere probably seemed excessive and indulgent. In the three-year instant it took Vail to buy Stowe and Okemo and Peak and integrate them into a regional pass, and Alterra to buy Stratton and Sugarbush and introduce the Ikon Pass and then significantly expand access in the region, the consumer expectation has shifted from season pass as an aspirational indulgence reserved for locals and second-home owners to a bargain product that offers limitless access to not one but multiple high-quality mountains, not just across the East, but in the snowy towering West.I then called out Bromley in particular:In this environment, not even the burliest mountains can stand alone. Killington just conceded that. Boyne did something similar with its New England Pass last week, tossing an Ikon Base Pass in with its $1,549 Platinum-tier product, which provides unlimited access to its standout trio of Sugarloaf, Sunday River, and Loon.All of this leaves skiers – especially mountain-hopping skiers like myself – in the best pass-shopping position imaginable. No matter which pass we buy, it will come not just with limitless days at our local mountain, but bonus or unlimited days at at least half a dozen other mountains that we can easily travel to.All of which creates a very difficult reality for independent mountains: skiers now expect access far beyond their core mountain when purchasing a season pass, and they expect those passes to be massively discounted from what they were less than one presidential election cycle ago.On both price and additional access, many independent ski areas are far behind. Bromley's season pass, for example, is $925 (all prices are for adult, no-blackout passes, unless otherwise indicated). That's early-bird pricing. It includes no free days at any other mountains, even though its parent company also owns or operates Jiminy Peak in Massachusetts and Cranmore in New Hampshire [2022 note: Bromley, Cranmore, and Jiminy Peak passes now include one day at each of their sister mountains]. It does offer some non-holiday discounts of up to half off day tickets at partner resorts, including Jay Peak.This is a completely untenable position. Bromley is a fine mountain. It is terrific for families. It has some fun terrain off the Blue Ribbon Quad. It is very easy to get to. But it is right down the road from Stratton, which is far larger, has a far more sophisticated lift network, and is on the Ikon Pass, meaning a pass to Stratton is only $74 more than a pass to Bromley and also includes a pass to Sugarbush, days at Killington, etc., etc. Unless you have a condo on the mountain and you ski there and only there and have for years and years and have no aspirations or intentions of going anywhere else ever, there is no way to justify that pass price with no access to any mountain other than your own in today's competitive ski pass environment.One of two things needs to happen in order for independent mountains to remain competitive in the season pass realm: they need to join a coalition of other independent ski areas to offer reciprocal free days at one another's mountains for passholders, or the price needs to come way down. And in most cases, the answer is probably some combination of both of those things.Well I was wrong. Bromley never joined a pass coalition and its pass price keeps increasing, and yet every year, the mountain sells more passes. So I'll own my mistake. My template was too simplistic, too focused on price and variety and size as a skier's primary motivating factors, too anchored to the assumption that all skiers were like me, seeking the most mountains for the lowest cost. It would have been like saying Whole Foods business model sucks because Kroger has larger stores and sells groceries for less money. Consumers will pay a premium for exclusivity and quality. And Bromley offers both: good snow, fewer people. A predictable, repeatable experience for a tight community of families and condo owners. These things matter more than I had supposed.Select independent ski areas all over the country are thriving in the megapass era by snubbing the trends of the megapass era: Wolf Creek, Mt. Baker, Bear Valley, Whitefish, Bretton Woods, Wachusett, Plattekill, Holiday Valley. Part of this is Epkon burnout, refugees seeking respite from the crowds. Part of it is atmosphere and community, skiers buying into a gestalt as much as a place or activity. Bromley operates in one of the toughest neighborhoods in skiing, seated within a two-hour's drive of dozens of competitors, many of them bigger and cheaper, with more terrain variety and more snowfall and more and faster lifts. And yet the Sun Mountain keeps winning. There's a reason for that, and I wanted to figure out what it was.What I got wrongI stated in the interview that Joseph O'Donnell had purchased Bromley in 1990, intimating that marked the start of his involvement with the ski area. Cairns points out that O'Donnell had worked with Bromley beginning in the 1980s.Why you should ski BromleyMount Snow and Stratton, nice as they are, tricked out as they are, have downsides. Especially on weekends. Especially midwinter. Neither does a great job managing skier volume, and neither seems particularly interested in trying. I don't know how much that really matters. It's New England, and skiers expect crowds. It's all part of the experience, like overgrooming and boilerplate and safety bars dropped on your dome before the chair is out of the barn.How to escape the human anthill ski experience? Well, you could join the Hermitage Club, which at last check-in cost $50,000 upfront and $15,000 annually thereafter. You could ski Magic, which is uncrowded but snowmaking-challenged, with just 50 percent of the mountain covered and one fixed-grip double to the top (though the Black Quad may finally be close to launch). Or you could ski Bromley, with the snowmaking and grooming firepower of its bigger corporate neighbors, but without the mosh-pit atmosphere. Unlike most of Vermont, the place is tolerable even at its busiest.And the sunshine effect is real. Stratton is often abandoned after 2:30 p.m. The sun dips, the snow bricks up, and everyone leaves. When the clouds aren't bunching heavy over New England and the wind stays down, Bromley is just a more pleasant place to be. It doesn't have the tough-guy terrain like Killington or the expanses of glades like Stratton. And it doesn't need them. Bromley, the Ultimate Bromley, is just fine being exactly what it knows it has to be.Podcast notes* We go deep on Bromley's long history, but New England Ski History has a great overview of the ski area's development, going back to the wild early days of recorded Vermont history.* Bill and I discuss the lost Snow Valley ski area extensively. Though this little spot, parked off Vermont state highway 30 between Bromley and Stratton, closed in 1984, it remains popular among backcountry skiers. Someone still maintains several runs, and the property was recently listed for sale (it was scheduled for auction in September, but I'm uncertain how that went). While it's highly unlikely that anyone could redevelop Snow Valley as a lift-served ski area, it could become New England's version of the uphill-only Bluebird Backcountry ski area in Colorado. Here's a 1982 trailmap:* Bill discusses the rising cost of everything, but point in particular to the exploding price of chairlifts. He notes that the Sun Mountain Express cost Bromley $2.7 million in 1997, and estimates that it would run $7 million to install a similar lift today. Had chairlifts followed general inflationary trends, the lift would run around $5 million today.* Bill references a 1950s trail called “Bromley Run,” that ran off the summit and didn't return to the lifts. You can see it marked as trail 10 on this “Big Bromley” trailmap from 1950:* Bill and I discuss potential terrain expansions (unlikely), and the possibility of backcountry skiing – possibly guided – from the summit down to Peru, to the east, and East Dorset, to the northwest. He also refers to the Best Farm quite a bit, which is the large circled area off highway 11. The Fairbank Group's website currently has this space scoped for real estate development. Here's the ski area in relation to these various areas:The Storm explores the world of lift-served skiing year-round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 120/100 in 2022, and number 366 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

All Beer Inside
SIPtemberfest 2022

All Beer Inside

Play Episode Listen Later Oct 10, 2022 59:33


The ABI crew was fortunate enough to get invited to the return of SIPtemberfest in Mad River Glen in Fayston, VT. It was a perfect day for an outdoors event. Lots of Vermont beers were consumed and it was amazing to meet the people behind the beers. Big thanks to all the organizers and volunteers of the festival. SIPtemberfest is truly the best little beer fest in Vermont. All Beer Inside is a podcast by and for craft beer lovers. We travel near and far to sample the best brews and meet fellow aficionados. Drink craft, not crap! Please like, share, comment, subscribe and hit that notification bell! SIPtemberfestWebsite, Instagram, Facebook All Beer Inside:Website, Instagram, Twitter, Facebook, Untappd: @allbeerinside The video portion of this interview can be found here Search for All Beer Inside in all your favorite apps. #CraftBeer #DrinkCraftNotCrap #BeerLover #Interview #SIPtemberfest

drink vermont abi vt mad river glen
The Trending Topics Network
ABI does SIPtemberfest 2022

The Trending Topics Network

Play Episode Listen Later Oct 10, 2022 59:33


The ABI crew was fortunate enough to get invited to the return of SIPtemberfest in Mad River Glen in Fayston, VT. It was a perfect day for an outdoors event. Lots of Vermont beers were consumed and it was amazing to meet the people behind the beers. Big thanks to all the organizers and volunteers of the festival. SIPtemberfest is truly the best little beer fest in Vermont. All Beer Inside is a podcast by and for craft beer lovers. We travel near and far to sample the best brews and meet fellow aficionados. Drink craft, not crap! Please like, share, comment, subscribe and hit that notification bell! SIPtemberfest Website, Instagram, Facebook All Beer Inside: Website, Instagram, Twitter, Facebook, Untappd: @allbeerinside The video portion of this interview can be found here Search for All Beer Inside in all your favorite apps. #CraftBeer #DrinkCraftNotCrap #BeerLover #Interview #SIPtemberfest

drink vermont abi vt mad river glen
The Storm Skiing Journal and Podcast
Podcast #97: Pats Peak General Manager Kris Blomback

The Storm Skiing Journal and Podcast

Play Episode Listen Later Sep 26, 2022 85:04


To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers' inboxes on Sept. 26. Free subscribers got it on Sept. 29. To receive future pods as soon as they're live, please consider an upgrade to a paid subscription.WhoKris Blomback, General Manager of The Mighty Pats Peak, New HampshireRecorded onSeptember 19, 2022About Pats PeakClick here for a mountain stats overviewOwned by: The Patenaude familyPass affiliations: Indy PassReciprocal pass partners: NoneLocated in: Henniker, New HampshireClosest neighboring ski areas: Crotched (30 minutes), Mount Sunapee (30 minutes), McIntyre (30 minutes), Veterans Memorial (50 minutes), Ragged Mountain (50 minutes), Granite Gorge (50 minutes – scheduled to return this season), Whaleback (50 minutes), Gunstock (1 hour), Storrs Hill (1 hour),Base elevation: 690 feetSummit elevation: 1,460 feetVertical drop: 770 feetSkiable Acres: 115 acres      Average annual snowfall: 100 inchesTrail count: 28 trails, 9 glades (17% double-black, 12% black, 21% intermediate, 50% beginner)Lift count: 11 (4 triples, 2 doubles, 2 carpets, 1 J-bar tow, 2 handle tows - view Lift Blog's of inventory of Pats Peak's lift fleet)Why I interviewed himLiving next door to Vermont is probably a little like being Hoboken. Nice town, great location, all the advantages of city life, but invisible in the orbit of Earth's most famous island. Did you know that the population density of Hoboken is about double that of New York City? Probably not. It's fine. Most people don't. Nobody cares about Hoboken.That's how it seems the ski intelligentsia sometimes views New York, Massachusetts, and New Hampshire, the three ski states bordering Vermont. By whatever accident of geology and meteorology, the Pretentious Beer State possesses most of the region's biggest ski areas and its most reliable snowzone: the Green Mountain Spine. Along this rim sit your headliners: Killington, Sugarbush, Mad River Glen, Stowe, Smugglers' Notch, Jay Peak. If you tried to tell me these were the six best ski areas between the Atlantic and the Mississippi, I'd probably be like, “OK” and go eat my Pop-Tarts.But if The Storm was just a documentary tool for places where New Yorkers vacation, then I would have wrapped this project up two years ago. This is a big New Hampshire house, and always has been: the heads of Loon, Cannon, Gunstock, Waterville Valley, Whaleback, and Ragged have all made podcast appearances. Still, the Vermont interview tally is 15, even though I ski New Hampshire as often as I do Vermont. Clearly I have work to do.So here we are. A New Hampshire ski area with the best attributes of New Hampshire ski areas: service- and snowmaking-oriented; steep and varied; busy because it's close to everything; lots of lifts; lots of community and tradition. If you don't think all that fits into 115 acres, you haven't skied New England. The Mighty Pats Peak jams it all in just fine.What we talked aboutReaction to the Jay Peak sale;Ragged Mountain; Pats Peak in the early ‘90s; a brief history of Pats Peak; Blomback's 100-point list to modernize Pats Peak; “when you operate a ski area 60 miles from the Atlantic Ocean, she's got something to say about that”; how Pats Peak survived when so many Southern New Hampshire ski areas died; the overcorrection that nearly wiped out Pats Peak's competition; the problem with debt; thoughts on the pending comebacks of Granite Gorge and Tenney; why the ski area has dubbed itself “the mighty Pats Peak”; knowing who you are; cheapskate expert skiers; who owns Pats Peak; the value of autonomy; what's kept Blomback at Pats Peak for 31 years; Magic Mountain in the ‘80s; why Pats buys used lifts; where Pats' current lifts came from; which lifts are next in line for an upgrade and what may replace them; the poor-man's detachable; a history of (non-mechanical) high-speed lift fails in New England; the “magic length” of a detach; ski areas are littered with dead halfpipes; some unique attributes of Mueller lifts; whether it's a pain in the butt to have chairlifts made from a half-dozen different manufacturers; why Vortex rarely has liftlines even when the bottom triples have 20-minute waits; how Pats Peak crushes its larger competitors in snowmaking on a regular basis; the ski area's audacious goal to go from nothing open to every trail open in 48 hours; the history, purpose, and experience of Cascade Basin; additional trail and glade expansion opportunities; snowmaking in the glades; why Pats Peak was an early Indy Pass adopter; Pats Peak is the third-most redeemed Indy resort and I mean damn; why Indy draws so many first-time visitors to Pats Peak; a new reason to hate Liftopia; Indy Pass D-day at Pats Peak; reaction to Vail entering New Hampshire; competing with the Northeast Value Epic Pass; “skiing is an experience”; the logic of over-staffing; “service and experience is what sets Pats Peak apart”; and competing against Vail's $20-an-hour minimum wage.Why I thought that now was a good time for this interviewAs the Indy Pass settled in over the past three years, an interesting pattern has emerged: New England absolutely crushes the rest of the country in total redemptions. During the 2020-21 ski season, six of the top 10 resorts by number of Indy skiers were in New England. Last season, that number rose to seven of 10. With long, cold winters; generation-spanning ski traditions; and incredible population density, these results weren't surprising so much as affirming of what anyone who has skied out here already knows: the Northeast loves to ski.But there's data within the data, and surprises abound. Those seven New England ski areas do not stack up according to vertical drop or skiable acreage or average annual snowfall. Sometimes, as in the case of perennial Indy number one Jay Peak, mountain stats – especially 349 inches of average annual snowfall – do trump distance. By the statistical standard, no one is really surprised to see 2,020-vertical-foot Waterville Valley sitting in the two-spot. But statistical assumptions break down after that, because instead of 2,000-plus-footers Cannon or Saddleback claiming the third spot, you have the Mighty Pats Peak, with a third of the rise and a bunch less snow.There are a few obvious contributing factors to the ski area's Indy rank: Pats Peak is the easiest mid-sized ski area to reach from Boston; the mountain had zero Indy Base Pass blackouts until this coming season; Crotched, its closest competitor, was constrained in operating hours and open terrain last year; it's open all the time – nearly 90 hours on peak weeks. But those attributes alone aren't enough to explain how a 770-vertical-foot mountain finished number three out of 82 – 82! – Indy Pass partners for total redemptions last season.A succession of bigfoots were expected to stomp Pats Peak flat over the past three decades, Blomback tells us in the podcast. SKI, Peak Resorts, Vail. But business has never been stronger. The product on the snow doesn't just matter a lot, it turns out – it matters more than anything.Questions I wish I'd askedI already have a bad habit of keeping my guests way too long, but, believe it or not, there are almost always un-asked questions remaining at interview's end: why are all Pats Peak's trails named after winds? How important is it to retain some New England indies as Jay Peak joins a conglomerate? How can Vail make sure Crotched is as good as Pats Peak from a snowmaking and open-terrain point of view? How are season pass sales going? And on and on. Somehow I usually have the sense to keep these under two hours, but that rises more from guilt over time theft than any sense of personal decency.What I got wrongI think I mispronounced “Patenaude” – the last name of the ski area's owners – about every way that it could be mispronounced over the course of an hour-long interview.Why you should ski Pats PeakAs you can imagine, I possess a lot of ski passes. And despite the lack of an in-town bump, I can reach around 150 of them within a five-hour drive. So my options on any given day are fairly vast. While my travels – well documented on Twitter, Instagram, and the “this week in skiing” section of the weekly-ish news update – may seem random, I am almost always chasing snow and conditions. Who, within that vast radius fanning off New York City, is firing? Eerie? Ontario? The Green Mountain Spine? The Whites? And what's the path of least resistance? If the Catskills get hammered, I'm unlikely to plow through to the Adirondacks. If the Poconos get their once-every-five-year dump, I'm going. Almost any ski area can deliver a riotous day with the right conditions. The secret trees pop open. The jumps and drops are more forgiving. The ice evaporates and for one afternoon you can close your eyes* and pretend you're in Utah.But sometimes it doesn't snow anywhere. And I still have to ski every week because you know why. Last December-to-January we hit just such a hellstreak in the Northeast. The kind that makes you wonder how long an industry reliant upon temperatures below freezing can stitch together sustainable seasons. The fats were all in various states of open but many of the littles sat brown-hilled and empty over Christmas week. No one was offering anything resembling their trailmaps.Except Pats Peak. One hundred percent open by the first day of 2022. And why? It was weird. Its base elevation is 690 feet. The mountain sits in Southern New Hampshire, outside of the major snowbelts. Unlike similarly sized Crotched, right down the road, it's not owned by a CorpCo that can helicopter in snow from the Wasatch. It's just a 770-foot local bump owned and operated by locals.And yet there it is, routinely the first ski area in New England to pop its full menu open for the season. How? “We often joke we're a snowmaking system with a ski area attached,” Blomback tells me. Go there and you'll see it. That's what I did in January. And there: Unimaginable snowmaking firepower. Gunning anytime temperatures allow. Day or night, chairlifts spinning or idle. A plume of white powder erupting from the stubborn brown hills around it.And guess what? The skiing is pretty good too. From the parking lot the ski area erupts, fall lines apparent. Lifts everywhere. In the backyard a hidden pod, Cascade Basin, like a second miniature ski area of its own. Glades tucked all around. Weekdays it's all yours. Until school lets out. Then it belongs to the kids. Busloads of them, learning, racing, messing around. To the baselodge, and one of the great bars in New England skiing.Just remember to make your Indy Pass reservation first. The information era has been good for the mighty Pats Peak. Real-time weather and trail reports have made it obvious who's mastered the snowmaking game. Pats Peak isn't the only snowmaking killer in New Hampshire. But I'd argue that there's no one better. I'm not the only one. The place parked out for the first time last season. Blomback and team quickly adjusted, limiting Indy Pass slots and bringing back the Covid-season reservation system. This year, Pats Peak will have Indy Base blackouts for the first time. But these won't matter in mid-December when the big bombers are five percent open and Pats Peak is breaking out new terrain out daily.*Actually maybe don't do this.Podcast NotesBlomback notes that, “at one time, in southern New Hampshire, we lost King Ridge, Ragged, Whaleback, Crotched, Temple, Highlands, and Pinnacle.” Ragged, Whaleback, and Crotched are obviously back, and Pinnacle is orchestrating its second comeback as Granite Gorge. But here's a quick look at the others:King RidgeVertical drop: 775 feet; Lifts: 2 triples, 1 double, several surface liftsThis was a terrific little ski area that made the mistake that just about every terrific little ski area made in the ‘80s: it decided that snowmaking was a fad. Then it dropped dead. Really the important thing about King Ridge though is that it has the single greatest trailmap ever printed (circa 1994):TempleVertical drop: 600 feet; Lifts: 1 quad, 1 doubleThis little spot, just down the road from Crotched, ran for 63 seasons before shutting down in 2001. The quad now stands at Nashoba Valley, according to New England Ski History. The state purchased what was left of the ski area in 2007 and let it fade back into nature.HighlandsVertical drop: 700 feet; skiable acres: ; Lifts: 1 triple, 2 T-bars, 1 pony, 1 ropetowHighlands stood as a ski area from the late ‘60s to the mid-90s. Today, it's the only lift-served mountain-bike-only area in New England (the rest all offer wintertime skiing). This one, seated just a few minutes off I-93, seems like a good candidate to re-open for skiing at some point, perhaps with a parks focus.Crotched EastWhile Peak Resorts famously resuscitated the then-long-dead Crotched in 2003, they did not revive all of it. The ski area was once a two-sided operation, consisting of Crotched East and West (also known as Onset or Bobcat). West is present-day Crotched. East sits right next door, liftless, fading away. I doubt Vail has any ambitions to revive it, though they could certainly use the extra capacity. Crotched circa 1988:And this is what survives today:Similarly, Magic Mountain, Vermont has an abandoned ski area on the backside (which you are still allowed to ski, though the lifts are long gone). Here's what the place looked like in its 1980s ultimate form, when Blomback worked there:Magic today:Blomback and I discussed the phenomenon of the Vortex double chair, which terminates just alongside the Hurricane and Turbulence triples, but rarely has a line, even when the other two are backed up for 20 minutes. This, Blomback says, is because the double loads above the lodge, rather than continuing the 50 vertical feet to the true base at the Peak chair. The same phenomenon happens all over, but the similar instance we discussed was Sunday River's Locke and Barker chairs. Locke, a triple, rarely has a line, while Barker – a high-speed quad – often has lines longer than the gestational cycle of several species of mammal. Why? I don't know. There is a lot of terrain crossover between the two lifts. The main difference is that one is faster (and racers often commandeer large chunks of Locke). I've always wondered what would happen if Sunday River were to bring the Locke loading station down beside Barker? Unless they upgrade it to a high-speed lift, I can't imagine it would matter much – which is fine with me, as I'll lap the slow lift with no line all day long:The Storm explores the world of lift-served skiing all year round. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 102/100 in 2022, and number 348 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane, or, more likely, I just get busy). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #96: Jay Peak President and General Manager Steve Wright

The Storm Skiing Journal and Podcast

Play Episode Listen Later Sep 16, 2022 44:25


To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers' inboxes on Sept. 16. Free subscribers got it on Sept. 19. To receive future pods as soon as they're live, please consider an upgrade to a paid subscription.WhoSteve Wright, President and General Manager of Jay Peak, VermontRecorded onSeptember 16, 2022About Jay PeakClick here for a mountain stats overviewOwned by: Pacific Group Resorts (pending court and regulatory approval)Pass affiliations: Indy PassLocated in: Jay, VermontClosest neighboring ski areas: Owl's Head (1/2 hour), Burke (1 hour), Smugglers' Notch (1 hour), Stowe (1 hour) - travel times approximate and will vary by season and, in the case of Owl's Head, be heavily dependent upon international border traffic.Base elevation: 1,815 feetSummit elevation: 3,968 feetVertical drop: 2,153 feetSkiable Acres: 385Average annual snowfall: 359 inchesTrail count: 81 (20% novice, 40% intermediate, 40% advanced)Lift count: 9 lifts (1 tram, 1 high-speed quad, 3 fixed-grip quads, 1 triple, 1 double, 2 carpets – view Lift Blog's inventory of Jay Peak's lift fleet)Why I interviewed himI'm not even sure what else to say here. I've probably written more about Jay Peak than any other ski area in the country since launching The Storm in 2019. Most of it goes something like this bit I wrote last month:If you're unfamiliar with Jay Peak, think of it as Vermont's Wolf Creek or Mt. Baker: big, rowdy, snowy, and affordable. And, for most of us, far away – the resort sits just four miles from the Canadian border. Jay averages more snow than any other ski area east of the Rockies: 359 inches per year. That's a lot of inches. More than Telluride or Vail or Aspen or A-Basin or Park City. Of course, none of those mountains' base areas sits at 1,800 feet, as Jay's does, meaning the whole New England menu of rain, freeze-thaws, and New Yorkers. But it's enough snow that the place is legendary for glades, typically pushes the season into May, and is one of the only places in New England where you can rack shots like this without the assistance of Photoshop:From a pure skiing point of view, Jay is, more days than not, the best ski area in the eastern United States. Getting a good powder day in New England is like finding a good banana: it happens a lot less often than you would think, but damn is it satisfying when you do. Jay delivers more bananas than anywhere else in Vermont, a state rippling with snowy legends like Sugarbush and Mad River Glen and Stowe and Smugglers' Notch. It's special.That's not hyperbole. Jay Peak has led Indy Pass redemptions for the past two seasons not simply because it sits at the top of the nation's most densely populated region, but because it's a kick-ass mountain.But there are a lot of kick-ass mountains in New England that don't get the love that Jay does. At some point in the skier-snowfall-terrain-cost-stoke algorithm, that maximally boring category called management supersedes the actual skiing in determining public perception of a mountain. For the past six years, Jay Peak has somehow done everything right while everything has gone wrong. In short: the former owners scammed foreign investors out of hundreds of millions in one of the largest immigrant visa scams in U.S. history, the resort tussled with the town over valuation, Vail came to town, Alterra followed, Covid hit, the Canadian border closed, and the whole sales process drug on and on and on. And yet, I'm not sure if the resort's reputation has ever been stronger, its general more respected, its status as the king of New England skiing more secure.And while he will be the last one to admit it, that's almost entirely due to the leadership of Steve Wright, who found himself suddenly thrust into the general manager role as former resort president Bill Stenger was escorted out the door by federal authorities.What we talked aboutRelief; community reaction to Pacific Group Resorts' (PGRI) winning bid to purchase Jay Peak; how much it helps that PGRI already owns Ragged, a New England ski area; reflecting back on this long slow road; why that road was so long; what finally pushed the sales process to its conclusion; how the pool of potential buyers reacted when PGRI made their initial $58 million bid public; the frantic period between PGRI's bid on Aug. 1 and the Sept. 7 auction; auction day; what we know about the two bidders who lost out to PGRI; the final legal formalities that PGRI needs to clear to take final ownership of Jay; what Wright means when he says that PGRI shares Jay's “values”; “You look at an outfit like Pacific, and they've lived it”; whether “Jay will stay Jay,” and what that means; how much autonomy PGRI grants its resort managers; turning the resort around with everything working against them; a realm in which modesty rules; Jay's immediate capital needs; an interesting potential chairlift switcheroo; whether Bonaventure could get an upgrade to a detachable lift, and whether that would be a quad or a six-pack; thoughts on the future of the Indy Pass at Jay Peak; whether Jay Peak will continue to offer affordable lift tickets; will Jay continue to stay open into May?; the West Bowl expansion is dead.Why I thought that now was a good time for this interviewWell. I wasn't exactly in need of more work to do. The fall podcast lineup is stacked, with the general managers of Pats Peak, Sun Valley, Brundage, Nub's Nob, Winter Park, Bromley, Monarch, Sundance, and Vail Mountain scheduled through November. I already have an episode recorded with the Colorado Sun's Jason Blevins, the best ski reporter in the country. But last week, Jay's six-year run on the front page of skiing's tabloids appeared near its end, as mini-conglomerate Pacific Group Resorts submitted the winning, $76 million bid in an auction for the ski area.We're not quite done here. PGRI's bid is subject to approval by a U.S. District Court in Florida. But after years of uncertainty, we are clear to start envisioning Jay Peak not as that resort stuck in a crazy limbo, but as a place with a promising future under a proven multi-resort operator. Will Jay stick with Indy? Will Jet continue spinning into May? What will happen with Canada back in the mix? Will Jay continue to offer affordable lift tickets as Stowe nears $200 a day and Killington, Sugarbush, Stratton, Okemo, and Mount Snow sink deeper into the triple digits? I don't think anyone really knows. But the person who's best positioned to shape the answers to these question is Steve Wright, who just guided Jay Peak through one of the most tumultuous periods in modern lift-served skiing.Questions I wish I'd askedWe had a quick window to make this happen, so this podcast episode is much shorter than the typical Storm Skiing Podcast. I wanted to talk about the Canadian border re-opening and what that meant for Jay and for skiers. I also wanted to get Wright's reaction to the fact that Jay is no longer an independent ski area, but part of a larger family of resorts. There are so many ways to go with this story, and I am working on a follow-up to get a better sense of how PRGI will approach Jay and the challenges they face as they evolve the ski area.What I got wrongI incorrectly stated that Jay Peak's top 2021-22 lift ticket price was $86 – it was $96, as Wright notes in the interview. I also said PGRI put their “chips” on the table. Should be “cards” I suppose. But I am not Gambling Bro so I'm vulnerable to malapropisms in that realm.Why you should ski Jay PeakThe Storm was founded in and continues to be anchored in the Northeast. For those readers, I have nothing to say that they don't already know. You ski Jay because it's Jay, because doing so gives you the best odds of pretending like you're in Colorado and not freezing-below-human-understanding New England.For the rest of you: should you deign to ski the East, set your GPS for Northern Vermont. Run up the whole Green Mountain Spine. Start at Sugarbush, maybe Killington if you want to experience true New England zeal and madness, then work your way north: Mad River Glen, Bolton Valley, Stowe, Smugglers' Notch, Jay. That's the best skiing we have. The terrain is varied and wild, stuffed with must-ski lines and pods: Paradise at MRG, the Front Four at Stowe, Castle Rock at Sugarbush, Madonna at Smuggs. All have expansive backcountry options for Uphill Bro. The vertical drops are legit: Killington stands at 3,000 feet; Pico, right next door, at 1,967; Sugarbush is 2,600; MRG, 2,000; Bolton Valley, 1,701; Stowe, 2,360; Smuggs, 2,610; Jay, 2,153. Here, in this zone of snow and cold – each of these resorts averages at least 250 annual inches – is your best chance of open glades and fresh snow, and the lowest chance of rain and surface-killing refreeze.Be quiet Shoosh Emoji Bro. Anyone who's skied any of these mountains knows the secret broke out of jail a long time ago. Besides, my encomiums are unlikely to start a mass eastward migration from SLC. But the Eastern reputation, among much of the ski world, is that of an icy realm of unskiable concrete. That happens. But New England skiing – especially Northern Vermont skiing – is good more often than it's bad. And if you want to bust your own stereotypes wide open, there are worse places to start than this snowy kingdom at the top of America.More Jay PeakAs I said above, I've written a lot about Jay Peak. One of my favorites was this article last November examining why Jay and soul sister Whitefish, Montana keep their lift tickets affordable in an era in which big-mountain peak-day tickets can cost more than a space shuttle launch:Last month, I wrote a long piece examining Pacific Group Resorts and what Jay could look like as part of their portfolio. One interesting question: PGRI offers a “Mission: Affordable” season pass at four of its five existing mountains. It started at $379 for the 2022-23 season (they are currently $529). Will Jay follow its new sister resorts, or will it, like PGRI's Mount Washington Alpine out on Vancouver Island, continue to offer passes in its traditional price range (Jay's early-bird 2022-23 price was $749; the current price is $895 through Oct. 10). I'm working on a follow-up story, but here was my first analysis:This is Wright's second time on The Storm Skiing Podcast. His first appearance also coincided with big news – the resort's signing with the Indy Pass in 2020:Oddly, I had scheduled that interview months in advance – the Indy Pass announcement was a complete, and fortunate, coincidence. Here's the story I wrote around that announcement:And here was my flash reaction to PGRI's winning bid last Thursday, which I wrote in a Pennsylvania Burger King on a roadtrip lunch break:The Storm explores the world of lift-served skiing all year long. Join us.The Storm publishes year-round, and guarantees 100 articles per year. This is article 98*/100 in 2022, and number 344 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane). You can also email skiing@substack.com.*Don't worry Team, we are not stopping at 100. That is a minimum. We have 16 more podcasts alone scheduled through the end of the year. We're likely to land around 130 articles for 2022. And by the way, this is the 28th podcast of 2022, even with the long break these past two months or so, and we should end with more than 40 for the year. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #92: Alterra Mountain Company CEO Rusty Gregory

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jun 25, 2022 91:45


To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers’ inboxes on June 25. Free subscribers got it on June 28. To receive future pods as soon as they’re live, please consider an upgrade to a paid subscription.WhoRusty Gregory, CEO of Alterra Mountain Company, owner of the Ikon PassRecorded onJune 23, 2022About Alterra Mountain CompanyOwned by: KSL Capital and Henry Crown and CompanyAbout the Ikon PassHere’s a breakdown of all the ski areas that are party to Alterra’s Ikon Pass:Why I interviewed himIn its first five years, Alterra has gotten just about everything right – or about as right as any ski company can as it Starfoxes its way through an asteroid belt filled with Covid and empowered workers and shattered supply chains and The Day After Tomorrow weather patterns and an evolving social fabric and the sudden realization by U.S. Americans that there’s such a thing as outside. The company changed the name of one of America’s iconic resorts, managed a near meltdown of its Pacific Northwest anchor, met Covid as well as it could, and continually tweaked Ikon Pass access tiers to avoid overwhelming partner mountains while still offering skiers good value. Oh, and adding Sun Valley, Snowbasin, Chamonix, Dolomiti Superski, Kitzbühel, Schweitzer, Red Mountain, Mt. Bachelor, and Windham to the pass – all since Covid hit.If it’s all seemed a little improvisational and surprising, that’s because it has been. “I have a great propensity for enjoying chaos and anarchy,” Gregory tells me in the podcast. That explains a lot. In the frantic weeks after Covid zipped North American skiing shut in March 2020, angry skiers demanded concessions for lost spring skiing. Vail released, all at once, an encyclopedic Epic Pass credit plan, which metered discounts based upon number of days skied and introduced an “Epic Coverage” program that secured your investment in the event of everything from a Covid resurgence to the death of a beloved houseplant. Alterra, meanwhile, spun its plan together in four dispatches weeks apart – a renewal discount here, a deferral policy there, an extension six weeks later. “We’re continuing to strengthen our offerings,” Gregory told me on the podcast mid-way through this staggered rollout.In other words, Dude, just chill. We’ll get it right. Whether they ultimately did or not – with their Covid response or anything else – is a bit subjective. But I think they’ve gotten more right than wrong. There was nothing inevitable about Alterra or the Ikon Pass. Vail launched the Epic Pass in 2008. It took a decade for the industry to come up with an effective response. The Mountain Collective managed to gather all the best indies into a crew, but its reach was limited, with just two days at each partner. M.A.X. Pass, with five days per partner, got closer, but it was short on alpha mountains such as Jackson Hole or Snowbird (it did feature Big Sky, Copper, Steamboat, and Winter Park) and wasn’t a season pass to any ski area. The Ikon Pass knitted together an almost impossible coalition of competitors into a coherent product that was an actual Epic Pass equal. Boyne, Powdr, and the ghosts of Intrawest joining forces was a bit like the Mets and the Red Sox uniting to take on the Yankees. It was – and is – an unlikely coalition of competitors fused around a common cause.The Ikon Pass was a great idea. But so was AOL-Time Warner – or so it seemed at the time. But great things, combined, do not always work. They can turn toxic, backfire, fail. Five years in, Alterra and Ikon have, as Gregory tells me, “dramatically exceeded our expectations in every metric for the fifth year in a row.” While Rusty is allergic to credit, he deserves a lot. He understands how complex and unruly and unpredictable skiing and the ski industry is. He came up under the tutelage of the great and feisty Dave McCoy, founder of the incomparable and isolated Mammoth Mountain, that snowy California kingdom that didn’t give a damn what anyone else was doing. He understood how to bring people together while allowing them to exist apart. That’s not easy. I can’t get 10 people to agree to a set of rules at a tailgate cornhole tournament (the beer probably doesn’t help). Everyone who loves the current version of lift-served skiing – which can deliver a skier to just about any chairlift in the United States on a handful of passes (and that’s definitely not all of you), and has inspired an unprecedented wave of ski area re-investment – owes Gregory at least a bit of gratitude.What we talked aboutThe accidental CEO; Alterra’s “first order of business was to do no harm”; Rusty’s mindset when the Ikon Pass launched; the moment when everyone began believing that the Ikon Pass would work; reflections on the first five years of Alterra and Ikon; the challenges of uniting far-flung independent ski areas under one coalition; “every year we have to make the effort to stay together”; the radically idiosyncratic individualism of Dave McCoy; what it means that Ikon has never lost a partner – “there’s no points in life for losing friends”; Alterra doesn’t like the Ikon Base Plus Pass either; Covid shutdown PTSD; the long-term impact of Covid on skiing and the world; the risks of complacency around the Covid-driven outdoor boom; why Alterra’s next CEO, Jared Smith, comes from outside the ski industry; how the Ikon Pass and Alterra  needs to evolve; preserving the cultural quirks of individual mountains as Alterra grows and evolves under new leadership; “we dramatically exceeded our expectations in every metric for the fifth year in a row”; the importance of ceding local decisions to local resorts; “I have a great propensity for enjoying chaos and anarchy”; the current state of the labor market; Ikon Pass sales trends; “having too many people on the mountain at one time is not a great experience”; staying “maniacally guest-experience focused”; Crystal Mountain’s enormous pass price increase for next season; why Deer Valley and Alta moved off the Base Pass for next season; Mayflower, the resort coming online next to Deer Valley; the Ikon Session Pass as a gateway product; why Alterra pulled Mammoth, Palisades Tahoe, and Sugarbush off the Mountain Collective Pass; Sun Valley and Snowbasin joining Ikon; Ikon’s growing European network; whether Alterra would ever look to buy in Europe; “we’re making constant efforts” to sign new Ikon Pass partners; “we’re very interested in Pennsylvania”; I just won’t let the fact that KSL owns Blue and Camelback go; “Alterra needs to move at the right pace”; whether we will ever see more Ikon partners in the Midwest; why Alterra hasn’t bought a ski area since 2019; whether Alterra is bidding on Jay Peak; and thoughts on Rob Katz’s “growth NIMBYism” speech.Why I thought that now was a good time for this interviewGregory has been Alterra’s CEO for about four and a half years. That seems to be about four and a half years longer than he wanted the job. In 2017, he was enjoying retirement after four decades at Mammoth. As an investor in the nascent Alterra Mountain Company – a Frankenski made up of Mammoth, Palisades Tahoe, and the remains of Intrawest – he helped conduct a wide-reaching search for the company’s first CEO. He ended up with the job not through some deft power play but because the committee simply couldn’t find anyone else qualified to take it.His only plan, he said, was to do no harm. There are, as we have seen, plenty of ways to make multi-mountain ski conglomerates fail. Boyne alone has managed the trick over the extra long term (a fact that the company does not get nearly enough credit for). The years after Gregory took the job in February 2018 certainly tested whether Alterra and Ikon, as constructs, were durable beyond the stoke of first concept.They are. And he’s done. At 68, confined for the past half decade to a Denver office building, I get the sense that Gregory is ready to get away from his desk and back in the liftline (or maybe not – “I will be so pissed if I have to wait in a line,” he tells me on the podcast). He’s earned the break and the freedom. It’s someone else’s turn.That someone else, as we learned last month, will be Jared Smith, Alterra’s current president. Gregory will move into a vice chairman of the board role, a position that I suspect requires extensive on-the-ground snow reporting. Smith, who joined Alterra last year after nearly two decades with Live Nation/Ticketmaster, has plenty to prove. As I wrote in May:Gregory was the ultimate industry insider, a college football player-turned-liftie who worked at Mammoth for 40 years before taking the top job at Alterra in 2018. He’d been through the battles, understood the fickle nature of the ski biz, saved Mammoth from bankruptcy several times. Universally liked and respected, he was the ideal leader for Alterra’s remarkable launch, an aggressive and unprecedented union of the industry’s top non-Vail operators, wielding skiing’s Excalibur: a wintry Voltron called the Ikon Pass. That such disparate players – themselves competitors – not only came together but continued to join the Ikon Pass has no doubt been at least partly due to Gregory’s confidence and charisma.Smith came to Alterra last June after 18 years at Live Nation and Ticketmaster. I don’t know if he even skis. He is, by all accounts, a master of building products that knit consumers to experiences through technology. That’s a crucial skillset for Alterra, which must meet skiers on the devices that have eaten their lives. But technology won’t matter at all if the skiing itself suffers. Alterra has thrived as the anti-Vail, a conglomerate with an indie sheen. Will the Ikon Pass continue to tweak access levels to mitigate crowding? Will Alterra continue its mega-investments to modernize and gigantify its resorts? Can the company keep the restless coterie of Boyne, Powdr, Jackson Hole, Alta, Taos, A-Basin, Revelstoke, Red, and Schweitzer satisfied enough to stay united on a single pass? For Alterra, and for the Ikon Pass, these are the existential questions.I have been assured, by multiple sources, that Smith does, in fact, ski. And has an intuitive understanding of where consumers need to be, helping to transform Ticketmaster from a paper-based anachronism into a digital-first experience company. Covid helped accelerate skiing’s embrace of e-commerce. That, according to Gregory, is just the beginning. “Different times require different leadership, and Jared Smith is the right leader going forward,” Gregory tells me in the podcast.Alterra’s first five years were a proof of concept: can the Ikon Pass work? Yes. It works quite well. Now what? They’ve already thought of all the obvious things: buy more mountains, add more partners, play with discounts to make the thing attractive to loyalists and families. But how does Alterra sew the analogue joy that is skiing’s greatest pull into the digital scaffolding that’s hammering the disparate parts of our modern existence together? And how does it do that without compromising the skiing that must not suffer? Is that more difficult than getting Revelstoke and Killington and Taos to all suit up in the same jersey? It might be. But it was a good time to get Gregory on the line and see how he viewed the whole thing before he bounced.Questions I wish I’d askedEven though this went long, there were a bunch of questions I didn’t get to. I really wanted to ask how Alterra was approaching the need for more employee housing. I also wanted to push a little more on the $269 Steamboat lift tickets – like seriously there must be a better way. I also think blackout dates need to evolve as a crowding counter-measure, and Vail and Alterra both need to start thinking past holiday blackouts (as Indy has already done quite well). I’ve also been preoccupied lately with Alterra’s successive rolling out of megaprojects at Palisades Tahoe and Steamboat and Winter Park, and what that says about the company’s priorities. This also would have been a good time to check in on Alterra’s previously articulated commitments to diversity and the environment. These are all good topics, but Alterra has thus far been generous with access, and I anticipate ample opportunities to raise these questions with their leadership in the future.What I got wrongWell despite immense concentration and effort on my part, I finally reverted to my backwater roots and pronounced “gondola” as “gon-dole-ah,” a fact that is mostly amusing to my wife. Rusty and I vacillated between 61 million and 61.5 million reported U.S. skier visits last year. The correct number was 61 million. I also flip-flopped Vail’s Epic Pass sales number and stated at one point that the company had sold 1.2 million Epic Passes for the 2021-22 ski season. The correct number is 2.1 million – I did issue a midstream correction, but really you can’t clarify these things enough.Why you should consider an Ikon PassI feel a bit uncomfortable with the wording of this section header, but the “why you should ski X” section is a standard part of The Storm Skiing Podcast. I don’t endorse any one pass over any other – my job is simply to consider the merits and drawbacks of each. As regular readers know, pass analysis is a Storm pillar. But the Ikon Pass is uniquely great for a handful of reasons:An affordable kids’ pass. The Ikon Pass offers one of the best kids’ pass deals in skiing. Early-birds could have picked up a full Ikon Pass (with purchase of an adult pass) for children age 12 or under for $239. A Base Pass was $199. That’s insane. Many large ski areas – Waterville Valley, Mad River Glen – include a free kids pass with the purchase of an adult pass. But those are single-mountain passes. The Ikon lets you lap Stratton from your weekend condo, spend Christmas break at Snowbird, and do a Colorado tour over spring break. The bargain child’s pass is not as much of a differentiator as it once was – once Vail dropped Epic Pass prices last season, making the adult Epic Pass hundreds of dollars cheaper than an Ikon Pass, the adult-plus-kids pass equation worked out about the same for both major passes. Still, the price structures communicate plenty about Alterra’s priorities, and it’s an extremely strong message.A commitment to the long season. On April 23 this year, 21 Ikon partners still had lifts spinning. Epic passholders could access just nine resorts. That was a big improvement from the previous season, when the scorecard read 20-2 in favor of Ikon. Part of this is a coincidence – many of Alterra’s partners have decades-long histories of letting skiers ride out the snow: Killington, Snowbird, Arapahoe Basin, Sugarloaf. Others. But part of it is Alterra’s letting of big operational decisions to its individual resorts. If Crystal Mountain wants to stay open into June, Crystal Mountain stays open into June. If Stevens Pass has a 133-inch base on April 18… too bad. Closing day (in 2021) is April 18. The long season doesn’t matter to a lot of skiers. But to the ones it does matter to, it matters a lot. Alterra gets that.That lineup though… The Ikon Pass roster has been lights out from day one. But as the coalition has added partners, and as key mountains have migrated from Epic to Ikon, it has grown into the greatest collection of ski areas ever assembled. As I wrote in March:Whatever the reason is that Snowbasin and Sun Valley fled Epic, the ramifications for the North American multipass landscape are huge. So is Alterra’s decision to yank its two California flagships and its top-five New England resort off of the Mountain Collective. Those two moves gave the Ikon Pass the best top-to-bottom destination ski roster of any multi-mountain ski pass on the continent.Good arguments can still be made for the supremacy of the Epic Pass, which delivers seven days at Telluride and unlimited access to 10 North American megaresorts: Whistler, Northstar, Heavenly, Kirkwood, Park City, Crested Butte, Vail, Beaver Creek, Keystone, and Breckenridge, plus Stowe, one of the top two or three ski areas in the Northeast.But many of Vail’s ski areas are small and regionally focused. I like Hunter and Jack Frost and Roundtop and Mount Brighton, Michigan, and their value as businesses is unquestioned, both because they are busy and because they draw skiers from rich coastal and Midwestern cities to the Mountain West. But the Epic Pass’ 40-some U.S. and Canadian mountains are, as a group, objectively less compelling than Ikon’s.The Ikon Pass now delivers exclusive big-pass access to Steamboat, Winter Park, Copper Mountain, Palisades Tahoe, Mammoth, Crystal Washington, Red Mountain, Deer Valley, Solitude, and Brighton, as well as a killer New England lineup of Killington, Stratton, Sugarbush, Sunday River, and Loon. The pass also shares big-mountain partners with Mountain Collective: Alta, Arapahoe Basin, Aspen Snowmass, Banff Sunshine, Big Sky, Jackson Hole, Lake Louise, Revelstoke, Snowbasin, Snowbird, Sugarloaf, Sun Valley, and Taos. For pure fall-line thrills and rowdy, get-after-it terrain, there is just no comparison on any other pass.In large parts of America, it’s become impossible to imagine not buying an Ikon Pass. The lineup is just too good. Epic still makes more sense in many circumstances. But for the neutral party, aimed primarily for big-mountain destinations in a city not defined by access to a local, the Ikon is telling a damn good story.Podcast NotesRusty and I talked a bit about the huge jump in Crystal’s pass price for next season. Here’s a more comprehensive look that I wrote in March, based on conversations with Crystal CEO Frank DeBerry and a number of local skiers.We also discuss Mayflower Mountain Resort, which is to be built adjacent to Deer Valley. Here’s a bit more about that project, which could offer 4,300 acres on 3,000 vertical feet. The developers will have to overcome the ski area’s relatively low elevation, which will be compounded by Utah’s larger water issues.Rusty explained why Alterra pulled Palisades Tahoe, Mammoth, and Sugarbush off the Mountain Collective pass ahead of next ski season. Here were my initial thoughts on that move. A tribute to Mammoth Mountain founder Dave McCoy, who died in 2020 at age 104:Previous Storm Skiing Podcasts with Rusty or Ikon Pass mountain leadersThe Summit at Snoqualmie President & GM Guy Lawrence – April 20, 2022Arapahoe Basin COO Alan Henceroth – April 14, 2022Big Sky President & COO Taylor Middleton – April 6, 2022Solitude President & COO Amber Broadaway – March 5, 2022The Highlands at Harbor Springs President & GM Mike Chumbler – Feb. 18, 2022Steamboat President & COO & Alterra Central Region COO Rob Perlman – Dec. 9, 2021Jackson Hole President Mary Kate Buckley – Nov. 17, 2021Crystal Mountain, Washington President & CEO Frank DeBerry – Oct. 22, 2021Boyne Mountain GM Ed Grice – Oct. 19, 2021Mt. Buller, Australia GM Laurie Blampied – Oct. 12, 2021Aspen Skiing Company CEO Mike Kaplan – Oct. 1, 2021Taos Ski Valley CEO David Norden – Sept. 16, 2021Alterra CEO Rusty Gregory – March 25, 2021Sunday River GM Brian Heon – Feb. 10, 2021Windham President Chip Seamans – Jan. 31, 2021Sugarbush President & GM John Hammond – Nov. 2, 2020Sugarloaf GM Karl Strand – Part 2 – Sept. 30, 2020Sugarloaf GM Karl Strand – Part 1 – Sept. 25, 2020Palisades Tahoe President & COO Ron Cohen – Sept. 4, 2020Alterra CEO Rusty Gregory – May 5, 2020Boyne Resorts CEO Stephen Kircher – April 1, 2020Sunday River President & GM Dana Bullen – Feb. 14, 2020Loon Mountain President & GM Jay Scambio – Feb. 7, 2020Sugarbush President & COO Win Smith – Jan. 30, 2020Boyne Resorts CEO Stephen Kircher – Nov. 21, 2019Killington & Pico President & GM Mike Solimano – Oct. 13, 2019Future Storm Skiing Podcasts scheduled with Ikon Pass mountainsBoyne Resorts CEO Stephen Kircher – September 2022Sun Valley VP & GM Pete Sonntag – September 2022The Storm publishes year-round, and guarantees 100 articles per year. This is article 69/100 in 2022, and number 315 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane). You can also email skiing@substack.com. Please be patient - my response may take a while. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit www.stormskiing.com/subscribe

Mister Radio
Almost There: The Mad River Valley with Eric Friedman

Mister Radio

Play Episode Listen Later May 10, 2022 30:34


The Mad River Valley includes Duxbury, Fayston, Moretown, Waitsfield, and Warren, Vermont, as well as the Sugarbush Resort & Mad River Glen resort and today's guest has played a major role in their development. My guest has received numerous awards for his work including the Vermont Ski Areas Association Lifetime Achievement Award in recognition of his leadership and contribution to the Vermont Ski Industry, the National Ski Areas Association Sales & Marketing Award recognizing Mad River Glen's use of social media to promote skiing, the North American Snowsports Journalist Associations Bob Gillen Award for Achievement In Snowsports Public Relations and Communications, the National Ski Areas Association Sales & Marketing Award which recognized the Mad River Glen's Kids Free Pass Program and he was recognized as the Mad River Valley Rotary Club's Person of the Year. Currently the Executive Director of the Mad River Valley Chamber of Commerce in Waitsfield, Vermont, it is my pleasure to introduce Eric Friedman. With selections from "Almost There", a Mt Mansfield Media Productions film https://youtu.be/M5Ef_YqBWRo and the music of Suzie Brown https://www.suziebrownsongs.com/ To download a pdf transcript of this show click on this link: https://www.fantasypuppettheater.com/Mad_River_Valley_Transcript.pdf

Powder Hounds Podcast
Powder Hounds Ski Trivia Podcast Episode 35 - Jamie Schectman & Supporting Small Ski Areas (May 2, 2022)

Powder Hounds Podcast

Play Episode Listen Later May 2, 2022 58:33


Like Dorothy in the Wizard of Oz, we pull back the curtain on what it takes to run a small, community or nonprofit ski area in the face of large mountain, corporate competition. My guest and long-time ski industry veteran, Jamie Schectman, takes a break from ripping turns in the Italian Alps to talk about an endangered specifies - small ski areas. The good news, financial models that exist to keep them sustainable – nonprofits, general improvement districts (Diamond Peak, NV), co-ops (Mad River Glen, VT), B-Corps (Taos, NM) historic preservation licenses (Old Hickory, NY) and even ski clubs. There are also operational models, such as NSAA's Sustainable Slopes and Stoke Certification (Mount Ashland, OR) to help ski areas achieve the Triple Bottom Line - that their business is good on Profits, for People and for the Planet. For struggling ski areas, Jamie begs them to think outside the box, and for users to become the owners (a few movers and shakers and big donors will help). Storm clouds have been brewing around small ski areas for a while now, but Jamie will tell you there are lots of options to save a ski area – and even bring a few back to life (Saddleback, ME)! Keep an ear out for the Caddyshack and Hot Dog The Movie references!

The Storm Skiing Journal and Podcast
Podcast #80: Snow Ridge, New York Co-Owner & GM Nick Mir

The Storm Skiing Journal and Podcast

Play Episode Listen Later Apr 3, 2022 92:36 Very Popular


To support independent ski journalism, please consider becoming a free or paid subscriber. Organizations can email skiing@substack.com to add multiple users on one account at a per-subscriber enterprise rate.WhoNick Mir, co-owner and general manager of Snow Ridge, New YorkRecorded onMarch 29, 2022About Snow RidgeClick here for a mountain stats overviewMoney quote: If you want western powder, the best place to find it in the east is the Tug Hill Plateau in New York, and upland region east of Lake Ontario. They should coin the phrase “Greatest Snow in the East.” They get tons of lake effect and most of this snow is high quality. Unfortunately, they lack an essential ingredient for powder skiing: mountains! There is, however, one ski area on the Tug Hill Plateau’s steeper eastern face, Snow Ridge, which offers up about [500] vertical feet of skiing. As a kid growing up in upstate NY, my first true deep-powder experiences were at Snow Ridge.- From a 2015 Washington Post interview with Jim Steenburgh, “professor of atmospheric science at the University of Utah, an expert on mountain weather and climate, and a die-hard skier,” and author of Secrets of the Greatest Snow on Earth: Weather, Climate Change, and Finding Deep Powder in Utah’s Wasatch Mountains and around the World.Owned by: The mother-son team of Cyndy Sisto and Nick MirBase elevation: 1,350 feetSummit elevation: 1,850 feetVertical drop: 500 feetAverage annual snowfall: 230 inchesTrail count: 31 (14% expert, 48% advanced, 27% intermediate, 11% beginner)Lift count: 5 (3 doubles, 1 T-bar, 1 carpet) - view Lift Blog’s inventory of Snow Ridge’s lift fleetWhy I interviewed himThe perception is hard-wired and widespread, intractable and exasperating: the East is ice. Inclines paved like a boat launch. Volcanic. Like skiing on the surface of the moon. It is meant as a jab from the high-altitude West, but the East believes it too. The Born from Ice crowds tut-tuts about the internet, “if you can ski the East, you can ski anywhere,” casting the whole of it as a kind of marine-camp proving ground, the bent-rimmed backyard hoop to the glorious Rockies, skiing’s NBA.This whole story is sort of true and it’s sort of not. Lacking the West’s high alpine, New England and New York are vulnerable to season-long freeze-thaw cycles, to bands of rain and ice storms and sleet and hail. Mix in high skier density, narrow trails, and the impossible predominance of windshield-wiper turns, and you get trails skied off by 11 on weekends, hardboiled moguls, concrete layers set like booby traps at the well of spring slush turns. It can be an amazing mess.But some regions are tidier than others. The Northeast is like Manhattan, a city of neighborhoods, each one distinct. As with the West, altitude matters, as does aspect and shape of the mountain. And water, or proximity to it. There are two places in the Northeast where some combination of these elements combines to produce outsized snowfall: the Green Mountain Spine in Northern Vermont (especially Sugarbush north to Jay Peak), and the Tug Hill Plateau, seated just east of Lake Ontario in Upstate New York. Snow Ridge hangs off the eastern edge of this geologic feature, in the bullseye of the lake effect snowtrain. Observe:The result is something special, a microclimate more typical of the world’s high-mountain redoubts. “We could get two feet of snow here, and literally 15 minutes down the road they could have gotten a dusting,” Mir told me in the interview.Snow Ridge is not the only New York ski area floating in this nirvana zone. McCauley – 633 vertical feet of snow-choked boulder fields and glades parked 32 miles to the east – and 300-foot Dry Hill are also hooked up to nature’s firehose. Woods Valley catches a lot of it as well. It’s a fun little foursome, undersized and overserved, and, for the wily and adventurous among us, fortunately overlooked.What we talked aboutThoughts on pushing Snow Ridge’s closing date into April if conditions ever allow; I admit I don’t really understand what a rail jam is - sue me; the complexity and expense of building a good terrain park; growing up at Toggenburg; ski racing and its frustrations; fleeing West to ski-bum Colorado and Oregon and the eventual pull of home; how a long-time ski family came to own their own ski area; “we actually did this” – what it felt like to get the keys to the kingdom; the condition of Snow Ridge when Mir arrived in 2015; the intense commitment and effort necessary to run a family ski area; resilience in the maw of a break-even business; how long it took to turn a profit; how much a guy who owns a ski area actually get to ski; why Snow Ridge removed and did not replace the Snowy Meadows double; how much it costs to run a chairlift; possible future consolidation of Ridge Runner and North Chair; the natural-snow, mostly ungroomed hideaway of the Snow Pocket terrain and T-bar; the anomaly of fresh-powder laps at a modern lift-served U.S. ski resort and how Snow Ridge delivers; whether Snow Pocket could ever get a chairlift; whether we could ever see a lift return to South Slope; the eventual fate of the retired top T-bar terminal; where and why Snow Ridge expanded its trail network for the 2021-22 ski season; why Snow Ridge moved the progression park from the carpet area to the top of the mountain; where we can expect to see additional new trails next season; potential future expansion skier’s right off the top of the Pocket T-bar and skier’s left off the top of North; the gnarly existing terrain cut through North; Snow Ridge’s powder bullseye on the edge of the Tug Hill Plateau; the quality of Lake Ontario lake effect snow; plans to amp up the snowmaking system; grooming and the art of crafting an interesting mountain; why Snow Ridge joined the Indy Pass; the mountain’s budget season pass; new reciprocal partners for 2022-23; reaction to Toggenburg closing; whether Mir would have bought the ski area had he had the chance; competing against enormous state-owned ski areas as a family-owned small business; and New York’s rebate program for high-efficiency snowguns.Why I thought that now was a good time for this interviewIt’s too early to say which forces will capsize the next wave of yet-to-be lost ski areas. After nominal or nonexistent snowmaking drove hundreds of mountains to failure in the 70s, 80s, and 90s, the number of lift-served bumps has stayed relatively stable since around 2005, hovering between a high of 485 for the 2006-07 season to a pandemic-induced low of 462 last year (a handful of ski areas voluntarily suspended operations to pass on the complications of socially distant skiing).With the exception of a few dozen snow-choked Western mountains and some ropetow bumps that survive by the sky, pretty much all of today’s survivors built their way into resilience one mile of pipe and snowgun at a time. That, more than anything, stabilized the ski landscape, giving us the rough U.S. ski area footprint we know today.But it won’t be enough forever. As well-capitalized standouts such as Holiday Valley, Windham, and state-owned Gore have modernized their lift fleets and snowmaking systems, many of New York’s family-owned ski areas have languished. Dozens of chairlifts that predate the moon landing still spin across the state*. Antique snowguns - electricity hogs that blow marginal snow and under very specific conditions - are still in widespread use. No one’s, like, pulling a snowcat with oxen or anything, but they are really rubberbanding this thing together in many cases.Fortunately, there is a hack. All you need is an individual with the energy of a nuclear reactor and the patience of tectonic plates. The person has to love owning a ski area more than they love skiing – because they’ll hardly ever get to ski – and be willing to compete against ski areas 10 times their size that their own tax dollars subsidize. And they have to believe in their own vision more than the slaughterhouse of weather gutting their life’s work outside all winter long.This is the reality at Snow Ridge. The lift fleet was installed before the breakup of Pangea. When Mir and his mother arrived in 2015, pretty much everything was gassed out: those lifts, the snowmaking, the buildings, the groomer. The place was a museum. And not in the way that Mad River Glen is a museum, intentionally funky and camouflaging newness beneath a vintage sheen. Snow Ridge was falling apart.Seven years later, those lifts are still there, but they’ve been overhauled and fixed up. Much of the snowmaking plant is new. Two modern groomers buff the slopes. The bar is beautiful, and Mir and Sisto and the rest of their family are rehabbing the rest of the buildings room by room – when I stopped by in January, the ski area had re-opened a remodeled bathroom that day.Mir is young, outspoken, determined, smart. And he saved Snow Ridge. Not every back-of-the-woods bump is going to survive the great modernization, with its rush to ecommerce and D-line detachables and snowguns activated from an app. But many will, and those that do are going to have leaders like him to guide them through it.*Don’t do it, Identifies-Solutions-In-Need-Of-A-Problem-Bro. New York is one of the most highly regulated states in the country, and these lifts are inspected by a state agency annually. Ski Areas of New York also runs one of the most well-regarded lift-safety programs in the country, and serious chairlift accidents are remarkably rare here, in spite of more than 4 million annual skier visits.Why you should ski Snow RidgeNew York has a lot of ski areas. It does not have a lot of wild ski areas, with the sort of yeah-maybe-this-was-a-terrible-idea runs that slug you like a car crash. Snow Ridge is an exception, with a little slice of madness christened North Ridge that will smash your face in without asking permission. Think Paradise at Mad River Glen, but without the vert or the waterfall, a half-dozen tangled lines spiraling in and around a matrix of drainages. Amazing Grace is the truly feral one, a Pinocchio-down-the-whale’s-throat plunge into the bristling abyss.Snow Ridge only gives you 500 vertical feet, but it’s a big 500. It’s all fall-line, for starters, like skiing the edge of a pyramid. The terrain tames out in the evacuation from North Ridge, but it’s still straight down, expansive, and empty. On MLK Day last year I lapped the Snow Pocket T-bar nine times as foot-deep powder stood in untouched fields visible from the lift line. I feasted. In and out of the glades, along the tree-lined plunge of Kuersteiner off the top of South, down the narrow swordfight of the unmarked abandoned South T-bar line. All day long like this, 34 runs and no liftlines, lapping that New York natural to exhaustion.Snow Ridge is one of six Indy Pass partners scattered across New York. It floats in a Bermuda Triangle between Greek Peak to the south, Titus to the north, and Catamount to the east. While, as Mir told me in our conversation, it’s getting busier, Snow Ridge is still a hideaway, the back-pocket secret you can save for a holiday powder day, when the masses throttle the Northeast giants with the kind of meme-spawning liftlines their big-time marketing and megapass affiliations bring. Or watch the weather and sneak up when everyone else gets skunked and that little circle of pink hovers near the top of America.More Snow RidgeNew York Ski Blog’s interview with Mir last year.The Storm publishes year-round, and guarantees 100 articles per year. This is article 35/100 in 2022. Want to send feedback? Reply to this email and I will answer. You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

Powder Hounds Podcast
Powder Hounds Ski Trivia Podcast Episode 33 - 2nd Annual March Mogul Madness - Vermont! (March 22, 2022)

Powder Hounds Podcast

Play Episode Listen Later Mar 25, 2022 108:57


The 2nd Annual March Mogul Madness episode takes place in the Green Mountain State of Vermont. My OG, original ski partner in crime, Erik Lundquist, of Good in the Woods Productions, joins me for a long overdue conversation on the greatness that is skiing in Vermont. We wax poetic about our early ski days, college hoops, questionable 90s-era ski gear and awful attire, as we attempt to make inside jokes play well on the podcast (they don't/won't). The 8 ski areas in the year's bracket are Jay Peak, Killington, Mad River Glen, Mount Snow, Okemo, Stratton, Stowe, and Sugarbush. The trivia games include Vermont Spring Skiing Traditions, and five mostly obscure questions about each ski area. I promise, you will learn a thing or two about Vermont skiing. A Final “Jeff-Pardy” Question awaits Erik as he positions himself for a run at the all-time March Mogul Madness Trivia Points Leader! But first, Erik gets worked a bit; and I definitely owe him a Single Chair or Tram Ale. Which will it be? Find out in this Mogul Madness episode!

The Storm Skiing Journal and Podcast
Podcast #76: Solitude President & COO Amber Broadaway

The Storm Skiing Journal and Podcast

Play Episode Listen Later Mar 5, 2022 96:52


To support independent ski journalism, please consider becoming a free or paid subscriber. Prices increase and a partial paywall activates on March 14. Organizations can email skiing@substack.com or reply to this email to add multiple users on one account.The Storm Skiing Podcast is sponsored by Spot and Mountain Gazette - Listen to the podcast for discount codes on subscriptions and merch.WhoAmber Broadaway, President and Chief Operating Officer of Solitude Mountain, UtahRecorded onFebruary 28, 2022Why I interviewed herBecause upon returning from my last dazzling trip up the Cottonwoods I scrawled this recollection in an early issue of The Storm Skiing Journal:And the most amazing part of all this is after leaping half mad with joy down the snowy majestically treed hillsides through endlessly refilled powder so deep you can’t find the bottom with a pole stuck handle-deep into the incline, you descend from this frozen kingdom thousands of feet but only dozens of minutes to bland and sprawling Salt Lake City, not a snowflake on the ground, the whole of it so jarring and typically American that it’s hard to believe in the majestic land you just left. This is not like driving up to Killington from Rutland on an October or June day and being like, “Cool there’s snow,” which is a novelty and a triumph of technology. This is more Disney, more Tolkien, like a land where there’s realms and each realm is themed and magnificently distinct even though they appear stacked one after another on ancient hand-drawn scroll maps marked with dragons and sailing ships and skulls. And down below is the realm of the Big Box and the interstate wide and flat, and above is the Winter Realm, a triumph of nature, where a snow trap tens of millions of years in the making spins out a microclimate so wild and improbable and brilliant that the only way to believe in it is to go and stand there and say holy f*****g s**t man it’s actually real.I skied Alta and Snowbird, in Little Cottonwood, on that trip, but no matter. Brighton and Solitude, right next door in Big Cottonwood Canyon, are smaller and get slightly less snow, but that’s like pointing out that a tiger is bigger and stronger than a leopard: true but irrelevant. Both are pretty good at killing things. And the four resorts seated at the top of the Wasatch are absolute killers.With Solitude, that’s easy to overlook. It doesn’t have that flip-to-the-magazine-centerfold rep as a jaw-dropper, but look at the trailmap:Plenty of good stuff in there. Link it together with Brighton, right next door (the two are connected), and you have 2,700 acres of Wasatch featherbeds. That’s more skiable terrain than Sun Valley or Jackson Hole.That’s a pretty good story, and it’s one I wanted in on.What we talked aboutSolitude’s 2021-22 snow whiplash; growing up skiing at Ascutney, Vermont and thoughts on the state of the ski area today; living through the mountain’s two bankruptcies; finding a new home at Sugarbush when Ascutney shut down; the vast differences in snowfall and ski-terrain quality between Northern Vermont and the rest of New England; the characters that populate the Mad River Valley and Sugarbush; working with and learning from Win Smith, who brought Sugarbush back from the American Skiing Company abyss; how Broadaway reacted when Smith sold Sugarbush, one of the largest independent ski areas in New England, to Alterra; why she now believes that was the right decision; moving from the frozen East to the sunny West; an update on Solitude’s master plan; the vast differences in snowmaking between the East and West and the future of snowmaking at Solitude; the next candidate for lift replacement; thoughts on the current issues navigating between Solitude’s base areas; why the mountain changed its base-to-base shuttle route this season; whether Solitude is considering six- or eight-passenger lifts; Whether there’s room or need for a lift in Honeycomb Canyon or elsewhere within the current mountain footprint; whether Solitude could expand; why Solitude doesn’t have terrain parks and whether it ever could; the Solitude-Brighton interconnect and the relationship between the two mountains; the impossible matrix of Big Cottonwood Canyon parking, mass transit, and traffic and long-term plans to improve the whole mess; how much Cottonwoods shuttle service costs Solitude each year; why the Cottonwoods public transit buses don’t have ski racks; thoughts on the proposed Little Cottonwood gondola; and whether Solitude will continue to sit on the unlimited-with-blackouts Ikon Base Pass tier.Why I thought that now was a good time for this interviewFor decades, Solitude just sort of sat there. On one side, rollicking and enormous Park City and rollercoaster-smooth Deer Valley. On the other side, Alta and Snowbird, the greatest skiing in America. Being a slightly smaller version of the best thing ever isn’t a bad thing to be, and locals and savvy tourists had the joint to themselves. Brighton too.Yeah that’s over. Blame the Ikon Pass. Blame the fact that Utah’s population has doubled in 30 years. Blame social media for blowing its cover. Blame whatever you want. The universe doesn’t care. Here’s a fact: the hokey-pokey Solitude of the Vanilla Ice era is gone, and it’s not coming back. The place has to evolve. Step one was taming traffic, in part by adopting a paid parking plan two years ago. That landed like a Prius at a monster truck rally: with intense ridicule and indignation from long-time skiers. Step two was more buses and easier access to them. Step three is the big, broad future, and what comes next is up to Alterra. It’s time to get creative.Unfortunately, I conducted this interview a few days before Alterra dropped its 2022-23 Ikon Pass suite. Not that it would have substantively changed our conversation, because Solitude’s positioning on the pass remains unchanged from previous years: unlimited access on the full pass; unlimited access less blackouts on the Base Pass. But knowledge of the radical access changes in Ikon this season versus Ikon next season would have allowed us to focus on the pass release’s meta-narrative: Alterra is deeply committed to creating a quality ski experience. That’s why Alta and Deer Valley jumped off the Ikon Base Pass and up to the Base Plus pass. That’s why Crystal followed Deer Valley off of the unlimited tier even on the full-priced Ikon Pass. And that’s why prices continued to tick up even as Alterra’s main competitor dropped its prices significantly.Empowered by this philosophy, Solitude, it appears, will continue to evolve to meet the moment. They probably won’t get every detail right. No one ever does. But in skiing, trying counts for a lot. By making us buy our passes before the lifts start spinning, the big ski areas of U.S. America have us in a corner. They don’t really have to fix traffic or liftlines or base-lodge flow or grooming or snowmaking in hopes that we’ll show up next weekend and buy a lift ticket. They could just cross their fingers that the season nets more good days than bad, and that that one untracked first-chair run we snagged with GoPro footage and that earned us a million WhatsUps on Ho-Down will erase the misery of a ski day that feels more like a commute on the New York City subway than an escape into the wilderness. Solitude – and sister resort Crystal, which is facing similar population pressures – have earned our faith that the status quo won’t stand when it stops being fun, even if that means hard or unpopular changes.Questions I wish I’d askedAlterra’s last two mountain-manager appointments have been women (the other is Dee Byrne at Palisades Tahoe), and I wanted to ask her about how Alterra cultivates leaders who may have formerly been shut out of the long-male-dominated ski industry. I also really like Solitude’s new habit of keeping the lifts spinning for an extra hour after daylight-savings time, which I assume she imported from Sugarbush, which has long done that to beat spring freeze-thaws and enjoy the longer days. Finally, I wanted to ask her about the ski area’s reduced-price lift tickets for Moonbeam Express, the Link double, and the magic carpet – I wish more ski areas would discount tickets for beginner areas instead of charging full freight for someone who’s still deciding if they even like snowsports-sliding.What I got wrongI mentioned to Broadaway that Solitude had a great “November and December.” I was mis-remembering: the mountain, like much of the West, had snow in October, followed by a dry November, followed by a December from the Siberian Ice Age.Why you should ski SolitudeMost of us don’t need much more than this: 500 inches of snow, 2,500 feet of vert, ribbons of tree-studded pitches rippling off the summit ridgelines. Throw in four high-speed quads, a pass that you probably already own, and the fact that you practically step out of the airport terminal and onto the lift, and the place is pretty much an automatic stop on any Utah tour. And if you get lucky, you might catch a day like this:More SolitudeLift Blog’s inventory of Solitude’s lift fleetSolitude trailmaps on skimap.orgInspired by Win’s Word, the frequent blog penned by former Sugarbush owner Win Smith, Broadaway launched the biweekly Amber’s Updates. Most posts also include a video component. Here, she discusses the possibility of terrain parks at Solitude and the ski area’s first-ever pond skim:More VermontBroadaway and I talked at length about her childhood ski area, the much-bedeviled Ascutney, Vermont. This recent New York Times article catalogues the ski area’s woes and eventual triumph:In its heyday, the Ascutney ski resort boasted 1,800 vertical feet of skiing on over 50 trails, and included a high-speed quad chairlift, three triple chairlifts and a double chairlift. But when it closed in 2010 because of scant snow and mismanagement (twin killers of small ski resorts), it threatened to take with it the nearby community of West Windsor, Vt., population 1,099.“Property values plummeted, condos on the mountain saw their value decrease by more than half, and taxes went up,” recalled Glenn Seward, who worked at the resort for 18 years, once as the director of mountain operations. The town’s general store, the gathering place of the community, also went broke and closed.“We were desperate,” said Mr. Seward, who at the time was chair of the West Windsor Selectboard, a Vermont town’s equivalent of a city council.That desperation led the community to hitch its fortune to the mountain, becoming a model for how a small ski area and its community can thrive in the era of climate change. Working with the state of Vermont as well as the nonprofit Trust for Public Land, the town bought the failed ski area in 2015. But instead of allowing a private company to run the mountain, contracting out its operations, the local residents themselves would chart a sustainable, volunteer-driven path for the ski area.Full read recommended.And yes, Utah, I know 99 percent of you have no interest in ever skiing east of the Rockies, and you may have found our 20-minute discussion of Vermont and Sugarbush tedious. But just because a ski area is not Snowbird does not mean it isn’t worth skiing. Sugarbush is an amazing place (and that Slide Brook Express Quad that connects the two sides of the mountain - once separate ski areas - is scaled down to fit the map; it is the longest chairlift in the world, at 11,012 feet, or more than two miles):And despite what you’ve no doubt heard about the East Coast’s reputation as a Zamboni proving ground, northern Vermont is different. Sugarbush, Mad River Glen, Bolton Valley, Stowe, Smugglers’ Notch, and Jay Peak can get up to twice the snowfall of their New England brothers. The terrain is steep, technical, narrow, expansive, and interesting. If you ever deign to, as we say, Ski the East, start with Sugarbush and work your way north to Jay. You might actually like it. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast
Podcast #74: The Highlands at Harbor Springs (Formerly Boyne Highlands) President & GM Mike Chumbler

The Storm Skiing Journal and Podcast

Play Episode Listen Later Feb 18, 2022 60:36


The Storm Skiing Podcast is sponsored by Spot and Mountain Gazette - Listen to the podcast for discount codes on subscriptions and merch.WhoMike Chumbler, President and General Manager of The Highlands at Harbor Springs (formerly Boyne Highlands), MichiganRecorded onJanuary 24, 2022Why I interviewed himDespite the widespread skier habit of using “ski area,” “mountain,” and “ski resort” interchangeably, each of these descriptors has very distinct connotations. The Midwest has a lot of ski areas – 90 between Minnesota, Michigan, and Wisconsin alone, according to the National Ski Areas Association. It has exactly one actual mountain – Mount Bohemia, 900 vertical feet of cliffs and glades spiraling off the northernmost tip of Michigan’s Upper Peninsula. But the region has very few true ski resorts – a place where one can expect lodging, dining, and an experience beyond lifts and turns. In fact, the Midwest’s one mountain is not even a resort – there’s not much at Bohemia beyond some yurts and a hot tub the size of Lake Michigan. And neither are most of the Midwest’s other ski areas. The average Midwest ski area has 10 chairlifts serving 10 runs on 200 vertical feet next to a K-Mart. If these are ski resorts, then the Playschool slide my 5-year-old keeps in our backyard is Disney World.It’s all very confusing. Beaming in from east or west, it can be hard to discern the differences between 500-foot bumps. How could one be so much different from another? How could any actually rise to the status of ski resort?Well, here’s Exhibit A of a true Midwestern ski resort, The Highlands at Harbor Springs:You won’t probably understand it until you get on the ground and ski, but the place rambles. That Interconnect lift is far longer than it appears on the map – a trick of aspect employed to spare our eyes the dead space. Riding up and over the knolls between the North Face and the main ski area is a delightful journey, one that seems to transport you to a different ski area altogether. You can spend the afternoon there, amble back. The main face is all skiable from the Heather Express, but there are plenty of hidden nooks, little glades, trails snaking through the trees. Highlands skis like an easy videogame, one where you’re unlikely to get eaten by a dragon but will probably find a secret stash of gems or a fire shield hidden in a forest. The ski area maintains a strong variety of terrain parks, with plenty of just-boosty enough mini-features for the non-radsters that want to ride with me. Taken together, these characteristics mute the 550-foot vertical drop. It may not be what you expect out of a ski resort, but it’s enough, it turns out, to make one anyway.And, this being Boyne, everything is well run. The grooming is unreasonably good, even following the nastiest refreezes. The lift fleet is older than color television, but they all seem to run fine – and most of them will be gone within the decade. Beyond the hill, there’s plenty of lodging and plenty to do. As you know, I care about nothing except the skiing, so I’ll let you explore that for yourself, but this is a true ski resort in a region of ski areas, and without the true, geographically defined mountain that typically acts as the foundation of the resort experience.This is the largest ski area in Michigan’s Lower Peninsula, a frozen-solid ski-mad region that will take what it can get. When I began skiing as a teenager, I worked my way up to The Highlands, wanting to save the biggest experience for last. I’m glad I did. Arriving on a sub-zero January day in 1996, the place felt like the Midwest bigtime, like something I was finally ready for. Twenty-five years later, The Highlands is about to join its sister resort, Boyne Mountain, in the statement-making business of showcasing for the ski world just how outsized a Midwest ski experience can be. I wanted to lock into the folks making this happen right from the outset, to grab us all a front-row seat to the coming transformation.What we talked aboutChumbler’s evolution from golf intern to head of The Highlands whole ski and golf operation; the importance of golf to Boyne’s North American empire; The Highlands 2030 transformation plan; why the ski area changed its name from “Boyne Highlands” to “The Highlands at Harbor Springs”; the endless process of changing a ski-area name; the transition to RFID and whether we could ever see gates beyond the Heather Express; future snowmaking upgrades; Boyne’s VP of Snow surface and Design; which lifts the resort intends to upgrade first; how long it will take to upgrade or replace every lift on the mountain; whether the ski area will replace Heather, their newest lift; How The Highlands keeps its fleet of seven Riblets safe; which two Highlands lifts received new haulropes last summer; whether Highlands plans to replace Valley, the world’s first triple chair; where we could see potential trail expansions; why The Highlands began glading trails in the ‘90s and where we may see future tree runs; reflections on four years of the Ikon Pass; the popularity of Boyne’s gold pass sister resort benefits with season passholders; the relationship between Nub’s Nob and The Highlands and whether the two have ever discussed a joint ski pass; why Highlands typically wraps its season up several weeks prior to sister resort Boyne Mountain; thoughts on ski season number three of dealing with Covid; and why Highlands hasn’t struggled with the labor shortage striking the rest of the ski industry.     Why I thought that now was a good time for this interviewWhen The Highlands 2030 transformational journey plan dropped in December, I was a little disappointed. The only concrete ski-related move was a questionable resort name change and a pre-announced move to RFID lift tickets. I was hoping for another eight-pack to follow similar recent announcements at Boyne’s Sunday River and Boyne Mountain. Or maybe a terrain expansion, or at least some concrete initial steps to begin upgrading The Highlands’ 900-year-old Riblet lift fleet.Instead there was a string of photos of spas and golf courses and hotel rooms. I understand that people like these things, but since I’m rather adamant about not being vacuumed into ski areas’ ancillary business ventures, I figured the best way to dig into the skiing parts of the plan was to get Mike on the phone and talk through it. It was the right move, and Chumbler – a golf guy in his heart – did a nice job outlining the resort’s snow-season lifts-and-turns future.Why you should ski The Highlands at Harbor SpringsThe Highlands is tucked into one of the most interesting corners of Michigan skiing. It sits less than eight miles off Lake Michigan, a bullseye in the hundreds-of-miles-long north-south snowbelt that cranks out an average of 140 inches per season. It’s the rare Michigan ski area that sits right next door to another Michigan ski area – independent and beloved Nub’s Nob. The resorts are not connected, but their proximity creates the sense of being part of a vast Midwest ski circus, a combined 18 chairlifts and 106 runs sprawling over 683 acres. If you want to understand Michigan skiing, spent a long weekend bouncing between these two. You’ll have a hard time having a bad time, and you’ll understand how a region that would seem to be naturally unsuited to host something so grandiose as a ski resort can do a pretty good job with it after all.Thoughts on the name changeAs soon as I noticed the parallel, I was obsessed. As a pre-internet teenager attempting to paste together the world of lift-served skiing via 10-year-old library books and tourism pamphlets and ski magazines and the White Book of Ski Areas, I discovered Aspen Mountain and Aspen Highlands, a pair of 3,000-plus footers puncturing the Colorado sky over that rough-and-tumble mining town. The whole thing was so evocative, so burnished with the patina of high adventure and bottomless snow in the American West, that I was desperate for some mirror in my Midwest-bound existence. I found it with Boyne Mountain and Boyne Highlands, the two Michigan big-timers whose names rhymed, spiritually, with those Western titans. Boyne is our Aspen, I thought. As a trick to promote the world around me into something it could never be, it actually worked fairly well. I would ski the Michigan big-time. And for years, that’s exactly how I framed it.Eventually I did ski Aspen Mountain and Aspen Highlands, and yeah those are not the same thing as Boyne’s Michigan bumps. But I continued to like the Boyne names anyway, as a subtle but ever-present reminder that the company had played the unlikely trick of turning small into big. Vail started with Vail and eventually bought its Midwest bumps. Boyne channeled the success of its Michigan mountains (and its scenic chairlift in Gatlinburg, Tennessee), into the purchase of flagship mountains all over the United States, most prominently Big Sky. Vail doesn’t own this. Neither does Alterra or Powdr Corp. Boyne, Michigan proud and the name still dripping from the masthead, is the steward of one of North America’s most audacious ski hills.Well that’s gone now, at least from The Highlands. “You’re reaching, Bro,” a reader might say, and I don’t disagree. Still, I liked the old name: Boyne Highlands. Simple and direct, an indication that you could expect the same quality as you’d find at Boyne Mountain, but with some differences that make Highlands its own unique brand. It was implied rather than said overtly, but in today’s stimuli-riddled landscape, perhaps that wasn’t enough.So it’s gone. More irksome, though, is the long addendum, “at Harbor Springs.” It’s just so much for a ski area name.“Where are you going skiing this weekend, Bro?”“The Highlands at Harbor Springs.”“Whoa dude, I asked where you were skiing, not for your life’s story.”There are plenty of terrible names in skiing. Many of them evolve from this urge to meet at the nexus of brand and geography. Pennsylvania’s Ski Big Bear at Masthope Mountain is among the worst of these. Sierra-at-Tahoe is another. The similarly named Northstar-at-Tahoe thankfully changed its name to simply “Northstar” (thank Vail for that one), 10 years back. Ski areas should have simple, evocative names. Jackson Hole. Alta. Snowbird. Vail. Stowe. Sugarbush. Ragged. Black. Thunder Ridge. Plattekill. Bristol. Powderhorn. Sunlight. The only three-word ski name I’ll allow is Mad River Glen because, well, it’s the legend, and it’s a damn good name.Boyne should have stopped the renaming project at “The Highlands.” That’s short. It’s cool. It evokes pastures and adventure and exploration. I still dislike that they ejected “Boyne” from the name, but I can live with it. The “at Harbor Springs” needs to go. It sounds like a parody-movie mega-project proposed by the evil developer, Ratkin VonSwellington IV, who is using eminent domain to level the Goonies neighborhood and built an exclusive country club for his Faberge-egg collecting pals. Or it sounds like a neighborhood of McMansions in exurban Atlanta. Or like a yacht club where the membership dues are paid in the form of ivory.Well, too late for all that. Changing out the name is going to be an obscenely involved project, and one Boyne is unlikely to backtrack on. Oh well, at least they’ll still have this bomber grooming:More Highlands at Harbor SpringsLift Blog’s inventory of The Highlands at Harbor Springs lift fleetHistoric Highlands at Harbor Springs trailmaps on skimap.org - they go as far back as 1963:Support The Storm by shopping at our partners: Patagonia | Helly Hansen | Rossignol | Salomon | Utah Skis | Berg’s Ski and Snowboard Shop | Peter Glenn | Kemper Snowboards | Gravity Coalition | Darn Tough | Skier's Peak | Hagan Ski Mountaineering | Moosejaw | Skis.com |The House | Telos Snowboards | Christy Sports | Evo | Hotels Combined | Black Diamond | Eastern Mountain Sports Subscribe at www.stormskiing.com

The Storm Skiing Journal and Podcast
Podcast #69: Hickory Ski Center, New York Shareholders Corporation President David Cronheim

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 13, 2022 67:30


The Storm Skiing Podcast is sponsored by Spot and Mountain Gazette - Listen to the podcast for discount codes on Mountain Gazette subscriptions and merch.WhoDavid Cronheim, President of the Shareholders Corporation for Hickory Ski Center, New YorkRecorded onJanuary 5, 2022Why I interviewed himBecause these places… gone. Once-spectacular ski areas towering out of the wilderness, lifts and trails and little shacks arrayed along the base and splendid people standing about bareheaded in sweaters, unbothered, as though the jacket and hat were inventions of weak-willed generations to come. New York is littered with their ghosts. Dutchess, poised spectacularly on the Hudson, rising a thousand feet over the town of Beacon. Wing Hollow, site of a still-unsolved double-murder, 800 feet funneling off two peaks in the state’s Western snowbelt. Scotch Valley, a spiderweb of trails cascading down a Catskills ridge. The trails are still visible on Google Maps. The lifts remain. But the ski area as an operating concern is long gone.Most of these ski areas are never coming back. But Hickory and its 1,200 vertical feet of all-natural terrain, narrow trails and glades, and shoulder-jerking Pomas lifted from our black-and-white past, could be. This is the most important story in New York skiing right now, and I had to hear more.What we talked aboutHickory’s founding by 10th Mountain Division veterans returning from World War II; the history of the ski area’s unique lift system; Hickory ownership over the years; why Hickory closed in 2005 and again in 2015 after decades of continuous operation; the incredible costs of maintaining even a basic ski area; skiing on a one-inch snow base; how snowmaking would transform Hickory into “a steeper West Mountain” and why the ski area won’t do that; the thrill and challenge of riding the antique Pomas; why Hickory’s upper mountain can only accommodate 200 skiers per day; the novel license and pass model that will “harness the enthusiasm” that surrounds Hickory and bring the ski area back in a sustainable way; why “there’s nothing about Hickory that makes economic sense”; Hickory’s distinct upper and lower mountains and why the ski area is creating different access tiers for each of them; why the mountain won’t be selling upper-mountain lift tickets; how non-license-holders will be able to access the upper mountain; why the future of Hickory relies on “sharing the risk of a bad winter”; charging for uphill access; the gnarly gorgeous terrain of the Three Sisters Range and whether the ski area could ever expand onto its neighboring mountains; the intense physical experience of skiing Hickory and how that colors the social experience; finding parts for decades-old lifts; the hassle of certifying ancient lifts in New York State; the inevitable comparisons to Mad River Glen; why the Pomas will likely last as long as Hickory does; how the lower-mountain lift system could eventually evolve; whether the lower mountain could ever see snowmaking or night-skiing lights; the condition of Hickory’s spectacular lodge; what a successful season would look like; and what the ski area’s operating schedule might look like.Why I thought that now was a good time for this interviewIt’s not fair to say that Hickory ever really died. The owner never said, “I give up,” as the folks at Ski Blandford and Granite Gorge and Toggenburg have done in recent years. Rumors and reports proliferated since the last time Poma 1 and 2 carried skiers to the mountain’s summit seven or eight years ago. But winter after winter the place sat idle. There was no obvious way to revive it: the place has no snowmaking, grooming technology from the Nixon administration, low-capacity surface lifts that are too aggressive for 90 percent of the skiing public. Maintenance costs were high, revenue low. What could be done?Saving Hickory would take some creativity and shared sacrifice, a critical mass of skiers willing to invest in a ski area that may go all winter long without opening. An all-natural-snow mountain in New York is a strange enough conceit. This isn’t Utah, after all. But an all-natural-snow mountain in 2022 New York, with its erratic snowfalls, is puzzling. Add in the fact that the ski area is right down the road from Gore, with its 14 lifts and 110 trails and 2,500-foot vertical drop and state-funded gazillion-gallon snowmaking system, and the notion of a sustainable Hickory may seem downright insane.But completely sane people rarely accomplish anything interesting or novel. It turned out that there was (probably) a way to bring Hickory back to the surface. A way to ride again. It’s creative and compelling, modest in scope but valiant in its ambition. Skiers invested in preserving old-school skiing and motivated to lock-in Poma access on those rare New York snow days will each have to chip in $300 per year to cover those basic operations. When it snows, these so-called license holders will have to pay for an upper-mountain lift ticket. No one else other than guests of a license-holder will be able to get them. There are other elements to the plan: opening lower-mountain access to the general public, bringing in school groups, and charging uphillers to access the ski area at will. New York Ski Blog lays the whole pricing structure out here.Will the plan work? I don’t know. I think it will. I hope it does. The folks who love Hickory do too. Listen to this conversation and you will become one of them pretty quick. Hope to see you out there.Why you should ski HickoryThere is a certain breed of insufferable Big-Mountain Bro who spends approximately 85 percent of his waking hours trolling social media for ski posts portraying anything other than four feet of powder dumping off a Valdez spine. “Where’s the snow?” says this idiot, when looking at a picture filled with snow. Big-Mountain Bro will never let the world forget that he spent five days heli-skiing in 2003 and that anything else is now beneath him.While that guy is busy updating his will to make sure this fact is etched on his tombstone, the rest of us are skiing anything we can, whenever we can. Some days, this means zooming around a ski area sprawling over five peaks interlaced with chairlifts fast enough to break the sound barrier. Other days it means dragging kids around a flat beside a Magic Carpet. But Hickory gives us something else: raw, throwback skiing. The best of nature crossed with the best technology 1965 could produce. It’s rough and improvisational and steep and way more than most of the skiing public could handle. But for those who can handle it and for those that can get there, Hickory will give you a ski experience unmatched and unforgettable.For everyone else, for kids, for beginners, for the curious or the anxious, there’s the lower mountain, Hickory’s pony-tow and T-bar learners area. Together they’re pretty cool – like two ski areas stacked atop each other. Big-Mountain Bro scoffs. The rest of us can marvel that such a thing still exists, that someone came up with a way to make it work, and that it does. It’s a story worth being part of. Plus, well, this could be you:Hickory Ski Center Trailmaps Subscribe at www.stormskiing.com

The Freeheel Life Podcast
#111 - Greg Paquin | Director of Telemark Skiing at Bromley Mountain

The Freeheel Life Podcast

Play Episode Listen Later Jan 10, 2022 60:10


Greg Paquin is from Connecticut on the east coast of the United States. He originally started on snow via cross-country gear, but it was through the original Backcountry and Couloir magazines that he began to see some heavier cross-country downhill gear in the late 1980s. This sparked his interest and he started down the path of dropping knees. He's been a PSIA level III instructor in Telemark since 2014 as well as an Educational Telemark Staff Team Member for the PSIA Divisional Clinic Leader program. On top of all those awesome credentials, He the Director of Telemark skiing at Bromley Mountain in Peru VT.  It's “The oldest Telemark school in North America.” Hope you enjoyed last week's podcast with Arno Klein Last week. And next week I've got Todd Stuart. Newsroom & Notes: THIS SATURDAY! Jan. 15th at Pine Knob, Michigan. FHL Midwest is teaming up with Motor City Tele for a Telemark Demo Day January 22nd in Caberfae Peaks in Cadillac, Michigan - LOWER PENINSULA PINHEAD REUNION January 22nd in NOZAWA JAPAN - WE TELEMARK EVENT  w/ Clinics & Gathering February 26-27, 2022 - VERMONT @ Bromley 36th Kare Anderson Telemark Festival Saturday March 5th! This is the annual World Telemark Day celebration. March 11/12 2022! - Mad River Glen's Free Heel Frolic

The Storm Skiing Journal and Podcast
Podcast #64: Worcester Telegram & Gazette Snowsports Columnist Shaun Sutner

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 26, 2021 110:02


The Storm Skiing Podcast is sponsored by Mountain Gazette - Listen to the podcast for discount codes on subscriptions and merch.WhoShaun Sutner, snowsports columnist for the Worcester Telegram & Gazette and Telegram.comRecorded onNovember 22, 2021Why I interviewed himBecause for skiing to thrive, it needs ski media to help tell its story. And I mean actual reporting-based journalism. Yes, it needs the hype – the cliff drops, the pow shots, the flippidy-doodle park brahs, this:But it also needs writers who can tell the story of the more approachable lift-served skiing world in which most of us dwell. Writers who know the local markets and local owners and local skiers and local idiosyncrasies. In the great ski media wipeout that swept away the bulk of our U.S. magazines, we also lost a lot of local ski beats. This matters. Good journalism, grounded in relationships and research, can counterbalance the noisy and atrocious swirl of social-media garbage that has become many skier’s primary information source about the sport.Sutner provides this corrective. In a snowsports column he has written for nearly two decades, he explores the world of New England skiing from his Worcester, Massachusetts base. He knows the people who run the ski areas, understands the market dynamics driving the sport’s evolution, and skis 80 days a year on the mountains he writes about. He knows the uphill and the downhill, the groomers and the backcountry, the people who can show him the stashes in all of them. There is nobody better equipped to help us understand what New England skiing is, how it became that, and what it might be in the future.What we talked aboutI can’t pronounce “Worcester”; the appeal of New England skiing; Southeast and Mid-Atlantic ski culture; Sutner’s long-running Telegram snowsports column; it’s beef time, snowshoers; what skiing loses when local journalism shrivels; the amazing snowy ski town that is Worcester; the slick operation at Wachusett; journalism’s rough transition to digital; newspaper paywalls; how to ski 80 days a year with a full-time job; surveying the Massachusetts ski landscape; the rise of Berkshire East; the renaissance at Catamount; the art of dodging large crowds at Stowe, Mount Snow, Loon, Cannon, and other busy mountains; regional ski passes; the Berkshire East-Wachusett French fry beef; you won’t believe which Massachusetts ski area has the highest base elevation in the state; thoughts on the state’s lost ski areas – Mount Tom, Pine Ridge, Brodie, Blandford, Mt. Watatic; the most endangered ski area in Massachusetts; the resilience of the Connecticut ski scene; Worcester’s cross-country ski park; the fate of Worcester’s once-thriving network of ropetow bumps; how Ski Ward endures; the distinct ski areas of North Conway; the explosion of the Mount Washington backcountry ski scene; the North Conway-Worcester connection; the appeal and frustrations of Attitash; brainstorming solutions for the atrocious summit triple; Vail Resorts’ evolving uphill policies; the odds that currently proposed expansions at Gunstock, Ragged, Sunapee, and Waterville Valley succeed; the buzz around Ragged; thoughts on Loon’s new eight-pack; the right balance between uphill and downhill capacity; Loon’s undersized gondola; the twisted history and fate of Tenney; whether Les Otten’s huge ski area development at The Balsams could succeed; the secret behind Magic’s comeback; beef with Mad River Glen; thoughts on the evolution of Stowe under Vail; how the Indy, Epic, and Ikon passes have changed New England skiing for the better; whether Vail’s crowd-management efforts will be enough to offset exploding Epic Pass sales; why the success of Hermitage Club matters to the average skier; whether the club will succeed this time; Boyne’s purchase of Shawnee Peak; the revitalizations of Saddleback and Bosquet under socially conscious investment groups; and Vail Mountain versus Beaver CreekWhy I thought that now was a good time for this interviewBecause Sutner’s column begins every year on Thanksgiving week, just as the Northeast ski season (typically) ramps up in earnest. It seemed like a good time to survey the happenings of New England skiing, from the concussive impacts of the Epic and Ikon Passes to New Hampshire resort expansions to the diligent multi-generational families running Massachusetts ski areas. And I wanted to help promote his column, a fine piece of weekly journalism that will make your ski season better.What I got wrongDuring the interview, I estimated the number of ski areas in New England to be “80 or 90 or maybe more.” The correct number is 90, according to the National Ski Areas Association.Why you should read Sutner’s columnBecause it’s focused, intelligent, researched, fact-checked, spell-checked, and generally just the sort of professional-level writing that is increasingly subsumed by the LOLing babble of the emojisphere. That’s fine – everyone is lost in the scroll. But as the pillars of ski journalism burn and topple around us, it’s worth supporting whatever’s left. Gannett, the parent company of the Worcester Telegram & Gazette, has imposed fairly stringent paywalls on his work. While I think these local papers are best served by offering a handful of free articles per month, the paper is worth supporting if it’s your local – in the same way you might buy a local ski pass to complement your Epkon Pass. Good, consistent writing is not so easy to find. Sutner delivers. Support his craft.Where you can read Sutner’s columnSutner’s column kicks off Thanksgiving week each year and runs until April. This season’s inaugural edition, released yesterday, starts, as usual, close to his home base of Worcester. A preview:The last time I checked in with Chris Stimpson in this column he was a University of Vermont student on a barnstorming van tour of Western ski areas with a band of fellow collegiate free skiers.Stimpson, now 28, is the new media spokesman and public relations manager for Wachusett Mountain Ski Area as of this season, and also serves as the ski area’s terrain park manager. He’s part of a group of third-generation Crowley family members who occupy key roles at the thriving family business founded by their grandfather, Ralph Crowley, in 1969.Stimpson’s cousin David Crowley Jr. is the operations manager, and cousin Courtney Crowley is the new head of group sales. …What this generational shift in the making means for Wachusett customers is that the independent ski area is in solid, experienced family hands for the future and is not likely to ever be sold off to a big corporate chain.Read more…A few of Sutner’s past columns:Earliest Ski-Area Opening in Northeast Goes to Wachusett (Nov. 27, 2020)Winchester a Fresh Voice on Northeast Ski Scene (Dec. 9, 2020)New Hampshire’s Black Mountain ‘Is Like a Trip into the Past’ (Feb. 17, 2021)Ski Industry Makes Strides Toward Inclusion (March 31, 2021)Follow up on stuff we talked about in the interviewFollow Shaun on Twitter, Instagram, and FacebookShaun and I discussed this lost ski area in Van Cortland Park in The Bronx. A ropetow operation may have also briefly existed in Queens.We also talked about the story I had yet to write about a new owner buying Woodbury ski area in Connecticut – that story is here.Shaun talked about the lost Mt. Atatic Ski area - it looks like a cool little operation. Here’s a great write-up about the backcountry scene there on Lift Line Blog.Shaun references the Wa-Wa-Wachusett theme song in our interview. Here you go:Support The Storm by shopping at our partners:Patagonia | Helly Hansen | Rossignol | Salomon | Utah Skis | Berg’s Ski and Snowboard Shop | Peter Glenn | Kemper Snowboards | Gravity Coalition | Darn Tough | Skier's Peak | Hagan Ski Mountaineering | Moosejaw | Skis.com |The House | Telos Snowboards | Christy Sports | Evo | Hotels Combined | Black Diamond | Eastern Mountain Sports Subscribe at www.stormskiing.com

The Storm Skiing Journal and Podcast
Podcast #55: China Peak, California CEO Tim Cohee

The Storm Skiing Journal and Podcast

Play Episode Listen Later Oct 8, 2021 77:20


The Storm Skiing Podcast is sponsored by Mountain Gazette - Listen to the podcast for discount codes on subscriptions and merch.WhoTim Cohee, Managing Partner, CEO, and General Manager of China Peak Mountain Resort, CaliforniaRecorded onSeptember 28, 2021Why I interviewed himBecause China Peak, an independent operation situated on the Southwest side of California’s Sierra Nevada mountains, sits at the bullseye of multiple issues shaping the modern lift-served skiing landscape. Climate change is descending in all seasons: seven winter snow droughts in the past 10 years; wildfire scraping the resort’s edges and damaging buildings in 2020. The mega-resorts with their super-cheap megapasses beckon the local Fresno skiers that are China Peak’s core constituency. And not just California’s many Epic and Ikon gems – Palisades Tahoe, Kirkwood, Heavenly, Northstar – but the resorts dotted all around the West – it takes the same amount of time to fly to Salt Lake City from Fresno as it does to drive to China Peak. But, like most mid-sized ski areas around the country, China Peak is stamping out a model to survive and hopefully thrive in this era of consolidation, cheap travel, and climate catastrophe: banding together with other independent mountains on the Indy Pass and Powder Alliance, and investing in a powerful New England-style snowmaking system capable of burying the place and (hopefully) fending off fires. And if you’re going to initiate such massive and dramatic change, it helps to have a charismatic leader with more than 40 years of experience dealing with every possible circumstance a snowy mountain can churn out. Skiing needs the China Peaks to thrive if skiing itself is to survive long-term, and I wanted to see how Cohee planned to do that.What we talked aboutThe Southern California ski scene in the 1970s; the Cohee family ski diaspora and their potential future at China Peak; the 1970s vacuum in ski-area marketing; the surreal reality of Southern California skiing; when the massive city below doesn’t know about the abundant skiing in the mountains above; what it took to get same-day snow conditions video from the mountain to the local news station 40 years ago; working for Bill Killebrew at Heavenly; the smartest guy in the history of skiing; quadrupling skier visits at Bear Mountain né Goldmine; how “skiing’s dream team” emerged from a 1990s version of Bear Mountain to run some of the largest ski areas in the country; moving east and working under Les Otten in the heyday of the American Skiing Company; reviving a declining Kirkwood; leaving the ski area after 17 years to buy China Peak (known at the time as Sierra Summit); what happens when a ski area ignores the customer; How and why China Peak overhauled its snowmaking system and how that’s going to change the resort; and what happens when your snowmaking manager quits over Christmas break.Why I thought that now was a good time for this interviewFor most of its first two years, The Storm Skiing Podcast focused mostly on the Northeast. In order to capture the true breadth and spirit of the region, it was important to me to maintain a balance between monster, conglomerate-owned ski areas and the-owner-drives-the-Snowcat family-owned hills. So episodes featuring Killington, Sunday River, Sugarbush, Sugarloaf, Loon, and Mount Snow lived alongside interviews with the folks running Plattekill, Berkshire East, Bolton Valley, Titus, Whaleback, Mad River Glen, and Lonesome Pine. The ski world is big and messy, and the podcast had to reflect that.As I expand the pod’s focus from the Northeast to the entire country, I will deliberately follow that same template. My first two western interviews – Taos and Aspen – are ski-world A-listers, checkbox items for the Ikon set, places with deep resonance and meaning for generations of locals and tourists. China Peak is something different. Once knowns as Sierra Summit, it’s a local bump that no one’s flying across the country to ski. But that’s exactly why I’m here: what the hell is this place, this mysterious Indy Pass partner wading in a purgatory south of the Sierra badboys? It’s been there for 63 years and no one outside of Fresno has ever heard of it. But like all ski areas, it means a tremendous amount to a lot of people out there, and it’s an important part of this American ski story that I’m trying to tell.Questions I wish I’d askedFor a typical Storm Skiing Podcast interview, I’ll write 25 to 30 questions and manage to get to around 80 percent of them. This time, I got through six. Cohee’s 40-plus-year journey through the ski industry during its decades of explosive change was so compelling that we didn’t even get to China Peak until we were nearly out of time. So all of my normal questions about chairlifts, trail networks, local markets, snowfall, fire danger, the Indy Pass, the Powder Alliance, and the wild world of Covid will just have to wait until next time – and you will want there to be a next time after you hear this.Why you should ski China PeakChina Peak is an interesting place. It’s more or less at the end of the road, on the way to nowhere, close to nothing at all. Mammoth, 30-ish miles away as the crow flies, is a five-hour drive. Because it’s not big enough to merit destination status in a state overloaded with alpha ski resorts, it’s mostly a day tripper’s hill for Fresno, an hour-and-a-half southwest. But there’s no rule that it has to be. An Indy Pass and Powder Alliance member, China Peak is a walk-up proposition for many skiers on their existing passes. The trail map looks fun, especially after a big snow, but the mountain’s new megahose snowmaking system ought to guarantee more stable conditions even when the snow fails to materialize. This would make a nice stop on any California ski tour.Additional reading/videosLift Blog’s China Peak lift inventoryHistoric China Peak/Sierra Summit trailmapsSome Slopefillers love for CoheeSAM($) profiles China Peak’s new snowmaking system Fires approaching China Peak last September:Cohee on video: Get on the email list at www.stormskiing.com

The Storm Skiing Journal and Podcast
Podcast #30: Saddleback GM and CEO Andy Shepard

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 13, 2020 62:58


The Storm Skiing Podcast is sponsored by Mountain Gazette. The first issue drops in November, and you can get 10 percent off subscriptions with the code “GOHIGHER10” at check-out. Get 10 percent off everything else with the code “EASTCOAST.”Who: Andy Shepard, General Manager and CEO of Saddleback, MaineRecorded on: Nov. 9, 2020Why I interviewed him: Because this is one of the best pure skier’s mountains in the Northeast. Classic New England steep and twisty shots run between broad gladelands of the sort that inject lift-served skiing with a patina of rambling adventure. It is probably the best mid-sized ski area in New England (even if it’s at the upper end of “mid-sized” and probably falls somewhere more on the “medium-to-large” end of the spectrum), and it may be on its way to becoming one of the best large ski areas in the region if everything falls right. A study of the ski area’s steadily morphing trailmaps over the past two decades demonstrates that Saddleback is a place where imagination translates seamlessly into the possible – when outer forces can be kept from foiling the mountain’s boundless expansion ambitions. As this monster prepares to drop back online, I wanted to see how much of the ski area’s oft-stalled momentum had been re-ignited behind the energy and vision of new owners and management.Saddleback skier Tracy Sesselberg preparing to bomb one of the ski area’s many glades. Photo courtesy of Tracy Sesselberg.What we talked about: The enormous challenge of bringing a mothballed ski area back online and how Covid compounded that effort; the Oompa Loompas kept the machinery from decaying while Willy Wonka was away; the incredible liability of relying on an antique double as your alpha chairlift; details on the enormous base lodge renovations; persistence through the springtime Covid ambush; the collective desperate energy to be outside right now; how pandemic-era changes to travel patterns may make this the ideal time for Saddleback to pop back online; rewiring skiers to spend more time outside; Saddleback’s legendary mountain ops team reforming like the scattered Justice League when Arctaris blew the conch shell; how Arctaris came to own Saddleback after a multi-year saga marred by scammers, false starts, and mistrust; optimism that this time, under this owner, is different and Saddleback can finally reach its ultimate form; the potential to convert the resort to solar power and what that would mean; how the proposed mid-mountain lodge would vary from traditional construction to blend into the environment; how Shepard is tapping his decades in the outdoor industry to smooth formerly tarnished relationships between Saddleback and environmental and government groups; how long Arctaris may own the mountain before finding a long-term owner; why Saddleback had to be saved; Shepard’s long-term vision for the mountain; how Saddleback compares to Sunday River and Sugarloaf and why Maine needs all three; the condition and future development plans for the snowmaking plant, the trail and glade network, and the lift system; Saddleback’s potential footprint; there will be a terrain park; when we may see a trailmap and whether the old Niehues design and trail names will remain intact; which legacy lifts were demolished and when they may be replaced; how the remains of the Rangeley Double will live on at Saddleback; why we’ll probably see more T-bars in the ski area’s future; an update on the construction of the Rangeley high-speed Quad; the engineering achievement of demolishing the old Rangeley double with one tug of a Snowcat; hints that terrain expansion may be happening very soon; the mountain’s lift ticket and season pass pricing philosophy; there will be RFID gates; whether we could see additional reciprocal ticket deals like Saddleback’s partnership with Jay Peak; whether the mountain would ever consider joining the Indy Pass.Hank Sesselberg navigating the traverse to Muleskinner after a massive storm. Photo courtesy of Tracy Sesselberg.Questions I wish I’d asked: This was a conversation that was unfortunately bedeviled by several dropped phone lines, which altogether probably cost us about 15 minutes of potentially dense and productive conversation. Among the questions I had queued up but could not get to: could the shutdown under the Berry family have been prevented? Why did the attempt to form a cooperative à la Mad River Glen fail? How do we know Arctaris won’t walk away if we have a couple crummy winters? How was the mountain able to fast-track the permitting process to get the new Rangeley Quad up on such short notice? Will Kennebago Station operate this season? Any plans for employee housing? Will there be shuttle service from Rangeley to the mountain? What is the Covid-era operations plan as far as lodge capacity, lifts, lessons, race programs, rentals, etc.? What will summer operations look like? What kind of support have you gotten from the State of Maine, Ski Maine, and the Rangeley Community? I also wanted to ask about the anonymous donor who stepped in with a large gift to help local kids access Saddleback over the next five years.Meryl and Alemnesh Sesselberg won big at Saddleback’s legendary lollipop races one year. Photo courtesy of Tracy Sesselberg.Why I thought that now was a good time for this interview: Because the return of Saddleback is the biggest non-Covid story in North American skiing as we enter the 2020-21 ski season. Among the sport’s existential issues – climate change, growing its appeal within a diversifying nation, adapting to plague-era operations – the continued existence of its lift-served plant ranks highly, if less urgently. Over the past several decades, Americans – especially in the Northeast – have more or less locked off their public lands and wilderness areas to any sort of permanent, material development. Ski areas, with their visible-from-space trail networks, bottomless appetite for power and water, and traffic-generating weekender appeal are pinatas for NIMBYs, conservationists, and all manner of bureaucrats and government officials who just want a mountain to be a mountain and nothing more. This despite the fact that America is jammed from coast-to-coast with the most garish collection of trashy buildings ever assembled by mankind, a garbage barge of tacky commerce, a Dollar General on every corner and a McDonald’s hanging off every interstate exit ramp. The construction from scratch of a large ski area is a non-starter anywhere in New York or New England. So we better save the ones we have. In Saddleback, you have one of the good ones. It could be one of the great ones. Successive generations of managers, armed with grand development plans and hazy visions of a mega-oasis of Maine skiing, have buckled under the forces described above, which make expanding a ski area only slightly less painful than starting one. But here, in this horrible year of 2020, we have the improbable story of capital, iron willpower, and a long-term vision forged into something palpable. If Magic and Tenney and Crotched can go dark for multiple winters and re-emerge with momentum and followings and a sense of permanence and stability, then so can Saddleback, which is bigger and brasher and snowier than any of them. It’s going to be amazing to witness.Why you should go there: Because it’s back, and you knocking on the door with your crew in tow is the best way to make sure it doesn’t ever have to be back again. Yes, it’s far. But look what you find when you get there:It’s big and bruising and angry, like a mountain in the wilds of Western Maine ought to be. It has broad dominions of wild glades and elevator shafts dropping all around them. Despite its five-year hibernation, Saddleback has already seen more trail development this century than any other mountain in New England, as the previous owners began an aggressive transformation of the mountain from under-developed backwater to fully developed resort. Just compare the trailmap above to this 2003 trailmap:The Berry family, who’d bought the mountain in 2003 and invested tens of millions into development before shuttering the place in 2015, had far more planned as well (the trails in blue represent the current footprint):The 2008 trailmap shows where some of these lifts would rise in relation to the current terrain footprint:Shepard says in the podcast that a new master plan is in the works. Whether that resembles this old document or not is irrelevant: Saddleback is a big, bold mountain that is only set to grow.And if big and bold isn’t your thing, the little green zone off the South Branch Quad is completely isolated from the ripping sprawl of expert lanes above. It’s a complete ski area in the way that so many in New England are not, even if it isn’t a complete resort just yet. Additional reading/videos:This history of the ski area on New England Ski History details the various sinkholes previous owners have stepped into as they’ve failed to develop Saddleback to its full potential. Also, this is pretty awesome:Follow The Storm Skiing Journal on Facebook and Twitter.COVID-19 & Skiing Podcasts: Author and Industry Veteran Chris Diamond | Boyne Resorts CEO Stephen Kircher | Magic Mountain President Geoff Hatheway | NSAA CEO Kelly Pawlak | Berkshire East/Catamount Owner & Goggles for Docs founder Jon Schaefer | Shaggy’s Copper Country Skis Cofounder Jeff Thompson | Doppelmayr USA President Katharina Schmitz | Mt. Baldy GM Robby Ellingson | Alterra CEO Rusty Gregory | NSAA Director of Risk & Regulatory Affairs Dave ByrdThe Storm Skiing Podcasts: Killington & Pico GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer | Vermont Ski + Ride and Vermont Sports Co-Publisher & Editor Lisa Lynn | Sugarbush President & COO Win Smith | Loon President & GM Jay Scambio | Sunday River President & GM Dana Bullen | Big Snow & Mountain Creek VP of Sales & Marketing Hugh Reynolds | Mad River Glen GM Matt Lillard | Indy Pass Founder Doug Fish | National Brotherhood of Skiers President Henri Rivers | Winter 4 Kids & National Winter Activity Center President & CEO Schone Malliet | Vail Veterans Program President & Founder Cheryl Jensen | Mountain Gazette Owner & Editor Mike Rogge | Squaw Valley Alpine Meadows President & CMO Ron Cohen | Aspiring Olympian Benjamin Alexander | Sugarloaf GM Karl Strand – Parts One & Two | Cannon GM John DeVivo | Fairbank Group Chairman Brian Fairbank | Jay Peak GM Steve Wright | Sugarbush President & GM John Hammond | Mount Snow GM Tracy Bartels | Get on the email list at www.stormskiing.com

The Freeheel Life Podcast
#50 - Tim Shepard

The Freeheel Life Podcast

Play Episode Listen Later Nov 10, 2020 59:32


Tim Shepard is a Vermont Telemark skier that cut his teeth on the slopes of Mad River Glen. He is also a previous winner of the famed Mad River Glen Triple Crown. After moving out west to pursue collegiate running he also started competing in western-style big mountain Telemark competitions. He was known in Telemark competition for his bold style, smoothness, and ability to mix technical lines with big airs and progressive moves. He now lives with his fiancée in Carbondale, Colorado where he is the Co-Head Coach of the Aspen Valley Ski Club (AVSC) Telemark Team. Tim on Instagram: www.instagram.com/tshepski802/ AVSC Telemark Team: https://www.facebook.com/AVSC.Telemark/   Connect with Josh and the Freeheel Life Family  Josh on Instagram and Twitter Telemark Skier Magazine on Instagram, Twitter and YouTube Freeheel Life on Instagram and Twitter Shop The Freeheel Life Telemark Shop    HOW YOU CAN SUPPORT US Support our content by making a donation of your choice: PayPal.me/freeheellife CHECK OUT FREEHEELLIFE.COM Check out articles on TelemarkSkier.com Email Podcast@freeheellife.com   THANK YOUR FOR LISTENING. PLEASE TAKE A SECOND TO RATE AND REVIEW US. SEE YOU NEXT WEEK!!

The Storm Skiing Journal and Podcast
Podcast #28: Sugarbush President and General Manager John Hammond

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 2, 2020 62:46


The Storm Skiing Podcast is sponsored by Mountain Gazette. The first issue drops in November, and you can get 10 percent off subscriptions with the code “GOHIGHER10” at check-out. Get 10 percent off everything else with the code “EASTCOAST.”Who: John Hammond, President and General Manager of Sugarbush, Vermont Recorded on: October 30, 2020Why I interviewed him: Because after a transformative 19-year run, in which he once again fused Sugarbush with the community that surrounded it following a period of alienation under American Skiing Company, long-time owner and resort president Win Smith stepped down in September. Whether Win directly chose Hammond as his successor, he doubtless had some say in the decision to hand the keys to the 29-year-veteran. As someone whose entire professional career has revolved around Sugarbush, I wanted to get a sense of how Hammond would apply his vast understanding of Sugarbush’s inner workings to the resort's continued evolution under new owners Alterra Mountain Company. This is a big, important mountain, and how it responds to the short-term challenges presented by Covid and the longer-term ones inherent in Vermont’s unfriendly business environment and variable winters will in many ways influence the direction of the larger Northeast ski industry, which means that Hammond’s perspective and approach are important to understand as he takes the controls and flies this thing into the storm.The top of Castlerock. Photo courtesy of Sugarbush.What we talked about: It snowed at Sugarbush! (last Friday); Hammond’s path through the Sugarbush ranks from cold-calling intern to head of ski patrol and beyond; the one job at the resort he hasn’t done; what the resort looked like when Hammond showed up in the pre-Slide Brook days of 1991; how that compares both to the Sugarbush of today and to its peer resorts around Vermont at the time; witnessing the mountain’s dramatic, wide-reaching, and instantaneous transformation under the American Skiing Company (ASC); going deep on the Slide Brook Express, the longest chairlift in the world, and what could happen when it’s ultimately replaced; why the resort began adding tree skiing in the 1990s and why it’s an important element of the skiing experience at Sugarbush today; remembering the days when a ski patroller could get fired for skiing in the woods; where skiers are most likely to get lost wandering out of bounds; how morale dropped when ASC started to falter; whether Sugarbush would ever compete with Killington for first-to-open or last-to-close; ASC’s legacy; why Castlerock is the most unique pod at Sugarbush; the mountain’s grooming philosophy and why they let trails bump up; the reaction when Win Smith’s Summit Ventures group bought the mountain from ASC; how the new owners won back the trust of the community and staff; the lessons Hammond draws from that era as he takes control of the resort now; why Sugarbush sold to Alterra and how that transition has gone so far; whether there’s a terrain expansion in the resort’s future and where that might be; potential long-term lift upgrades; the state of the mountain’s three oldest lifts; how Hammond will continue to tap Win’s experience and expertise as he settles into the job; how Sugarbush locals have reacted to their season pass’ transformation into an Ikon Pass, and why the mountain kept some of its local passes; why there are so many knockout skiers at Sugarbush; the mountain’s relationship with Mad River Glen; rewinding to the chaos and uncertainty of the Covid shutdown; how the shutdown clarified the dynamic of the Sugarbush-Alterra working relationship and power structure; what the ski experience will look like at the mountain this year; the status of the adaptive center at Mt. Ellen. Questions I wish I’d asked: As usual, I had a few questions I didn’t get to because we ran out of time. Among them: how intense was it to smash the normal weeks-long winter wind-down period into a couple of days post-Covid shutdown? Did the police ever figure out who broke into the employee gear shed shortly after the shutdown? Was there ever a chance Alterra would re-open Sugarbush for spring skiing? (They re-opened Crystal for a few days in June.) How will they calculate how many day tickets will be available in any given day? (He sort of answered this anyway, alluding to how historical data will inform the availability of day tickets.)A Sugarbush pow day. Photo courtesy of Sugarbush.What I got wrong: For some reason, I thought Sugarbush offered Cat skiing in Slide Brook Basin, but it looks as though the resort only takes people in there via private lessons (skiers can also explore it on their own, and the trails eventually lead back toward a bus stop). The mountain does provide a variety of Cat-skiing options, however (John also goes over these in the interview). There’s also a funny moment when I ask Hammond if there’s ever been a winter in which they couldn’t open the all-natural-snow terrain on the Castlerock pod, and he tells me that it was only open for 45 days during its worst winter. “That’s not bad,” I said. “That’s terrible,” he answered. Which is the difference in perception between a guy who’s a season passholder at wow-there’s-a-snowflake-it’s-a-powder-day Mountain Creek and a guy who’s spent three decades skiing the Mad River Valley every day of every winter.Why you should go there: Nothing has changed from what I said in this section for my January interview with Win Smith. Sugarbush is vast, snowy, varied, interesting, and glorious. It is in the top-top tier of Northeast skiing, my third-favorite mountain after Sugarloaf and Jay, and one that every Northeast skier absolutely must visit at least once per season if they’re able.Additional reading/videos:A profile of Hammond in Vermont Ski + RideWin’s post announcing his retirement and John’s appointment as president and GMA bit of Sugarbush historyFor perspective, the Sugarbush trailmap the year John showed up for his internship as a University of Vermont student:Sugarbush today:Some great Sugarbush history here:This is pretty cool too, especially if you already know the mountain:Follow The Storm Skiing Journal on Facebook and Twitter.COVID-19 & Skiing Podcasts: Author and Industry Veteran Chris Diamond | Boyne Resorts CEO Stephen Kircher | Magic Mountain President Geoff Hatheway | NSAA CEO Kelly Pawlak | Berkshire East/Catamount Owner & Goggles for Docs founder Jon Schaefer | Shaggy’s Copper Country Skis Cofounder Jeff Thompson | Doppelmayr USA President Katharina Schmitz | Mt. Baldy GM Robby Ellingson| Alterra CEO Rusty Gregory | NSAA Director of Risk & Regulatory Affairs Dave ByrdThe Storm Skiing Podcasts: Killington & Pico GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer | Vermont Ski + Ride and Vermont Sports Co-Publisher & Editor Lisa Lynn | Sugarbush President & COO Win Smith | Loon President & GM Jay Scambio | Sunday River President & GM Dana Bullen | Big Snow & Mountain Creek VP of Sales & Marketing Hugh Reynolds | Mad River Glen GM Matt Lillard | Indy Pass Founder Doug Fish | National Brotherhood of Skiers President Henri Rivers | Winter 4 Kids & National Winter Activity Center President & CEO Schone Malliet | Vail Veterans Program President & Founder Cheryl Jensen | Mountain Gazette Owner & Editor Mike Rogge | Squaw Valley Alpine Meadows President & CMO Ron Cohen | Aspiring Olympian Benjamin Alexander | Sugarloaf GM Karl Strand – Parts One & Two | Cannon GM John DeVivo | Fairbank Group Chairman Brian Fairbank | Jay Peak GM Steve Wright Get on the email list at www.stormskiing.com

The Storm Skiing Journal and Podcast
Podcast #16: Indy Pass Founder and President Doug Fish

The Storm Skiing Journal and Podcast

Play Episode Listen Later May 31, 2020 75:11


The Storm Skiing Podcast #16 | Download this episode on iTunes, Google Podcasts, Stitcher,TuneIn, and Pocket Casts | Read the full overview at skiing.substack.com.Who: Doug Fish, Indy Pass Founder and President, Snowvana Founder and Producer, Chair of Fish MarketingWhy I interviewed him: Because the Indy Pass, with its yeah-we’re-doing-this-go-ahead-and-stop-us attitude, is a novel and necessary entry into a lift-served ski landscape increasingly accessed and defined by multi-mountain passes. As this world consolidates and skiers can more easily access sprawling collections of the largest and most developed ski areas on the continent with one relatively inexpensive pass, the independent mountains have a choice to make. Alone or together. Some, like Mad River Glen or Wolf Creek, have strong enough brands and loyal enough communities to fight on from their own islands. Others risk being lost. The Indy Pass is a vehicle these smaller-but-still-fight-worthy mountains can ride, a national brand with an inexpensive entry point and a premise rooted in the late appeal of all things handmade and local. For skiers, the pass delivers a season’s worth of skiing for less than the cost of a peak day ticket at a big Western mountain and cracks open some well-rounded but often overlooked ski areas for exploration. It’s also a growing brand with an evolving story that I’ve been watching from launch, and I wanted to talk to the guy who was making it all happen.Beaver Mountain, Utah. Photo courtesy of Indy Pass.What we talked about: How the Indy Pass concept was born on a chairlift in Red Lodge, Montana; the long process of transforming the idea into an actual product you can buy; making skiing affordable in the era of $200 day tickets; the advantage of rolling scattered and little-known indies under one national marketing umbrella; who signed first and how that got the Indy Pass snowball rolling down the mountain; the logic behind the $199 price and two-day access at each mountain; what rack rate is and why that isn’t the real price of skiing; Indy is the sampler pack of skiing; what Pats Peak was worried about when they signed onto the pass; why reciprocal passholder programs like the Powder Alliance and the Freedom Pass are bad long-term deals for ski areas and why the Indy Pass offers a better approach; the thrill of selling the first few passes; which state bought 30 percent of all Indy Passes; how you can get a free Indy Pass for life and why Doug thinks no one will ever do it; the largest number of days anyone redeemed on their Indy Pass last season; how the pass calculates payout for ski areas with vastly different day ticket prices; why the Indy Pass initially didn’t offer child passes and the logic behind the new $99 kids pass; why the season pass add-on is $30 cheaper than it was last season; why some mountains are still deciding whether they’ll institute Indy Pass blackouts for next season, which would only be accessible with the new Indy+ Pass; the thinking behind the simple pass assurance program; the number one factor keeping potential new partners from committing to the Indy Pass for the 2020-21 season; how huge the Cannon signing is for the pass’ momentum and growth in the Northeast; why Indy Pass became the must-have multimountain pass in the Midwest with its new signings in Minnesota, Wisconsin, and Michigan; Tamarack and the unsung glory of Idaho skiing; a bit about snow-blitzed new partner, Sasquatch, British Columbia; where remote and little-known China Peak, California fits into the pass’ long-term vision; potential new partners in the Midwest; why Mount Bohemia, the Midwest’s best pure skier’s ski area, will never join the Indy Pass; opportunities to grow still in the Northeast; why the pass hasn’t been able to crack the Colorado or Tahoe markets; the obstacles to adding Oregon’s largest ski areas to the pass; the potential for growth in yeah-there’s-damn-good-skiing-there Arizona and New Mexico; how many ski areas Doug expects to be on the pass by the time the 2020-21 season starts; the max number of ski areas the pass could eventually host.Question I wish I’d asked: I had some questions prepared about Doug’s initial adventures in the Midwest and Northeast – two regions he was unfamiliar with from a skiing point of view prior to launching the Indy Pass. I always like hearing people’s first impressions of things I know really well. I also wish I’d had time to go a bit into Indy Pass’ Southeast partners in North Carolina, Virginia, etc., as I think that’s a really interesting ski region that I don’t know a great deal about. I also would have liked to have explored the fallout from the Covid shutdown, the pass’ oddball blackout day structure, possible future pass tiers, and why there’s no physical pass. The pod is already pretty long though. Next time.Why I thought that now was a good time for this interview: Indy Pass just dropped its 2020-21 product suite, adding seven new mountains while sticking with its $199 price tag for two days at each partner ski area. Indy introduced a $99 kids pass and a $129 season pass add-on for passholders at any partner mountain, and outlined one of the simplest pass assurance programs in skiing, pegging 2021-22 pass credits not to mountain closures or injuries or volcanic eruptions but the number of days used. I figured this was a good time to tell the Indy Pass’ backstory and understand how this thing materialized out of thin air in a ski world already dominated by two Colorado-based megapasses. I also wanted to advocate for a few mountains that I’d really like to see on the pass, both to Doug as the guy in charge, and to the ski areas themselves, many of whom are considering joining the pass but have not yet committed.  Why you should pick up the Indy Pass: Doug’s take is that this pass serves infrequent skiers who feel priced out of Mt. Bigmore but are willing to pay a modest sum for access to quality mountains. This is no doubt true. I think this pass serves another group just as well, however. I believe the Indy Pass acts as an excellent complement to an Epic or Ikon Pass, a parachute into local radsters like Magic or Berkshire East that are solid weekend alternatives to the bowling-for-humans ice slaloms of Stratton or Mount Snow. These are the places that you think you’re too good for because they’re slightly smaller, they don’t have lie-flat seats on their chairlifts, and they don’t serve organic sesame seed celery scones in their cafeteria. But you’re wrong. These are terrific mountains, and they are all worth a visit. If you’re in the Upper Midwest, the Northeast, or the Pacific Northwest, this pass is an absolute must-buy, regardless of which other passes you’ve picked up.Additional reading/videos: I did a complete breakdown of Indy Pass’ 2020-21 pass suite recently.Recorded on: May 27, 2020The Storm Skiing Podcast is on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts. The Storm Skiing Journal publishes podcasts and other editorial content throughout the ski season. To receive new posts as soon as they are published, sign up for The Storm Skiing Journal Newsletter at skiing.substack.com. Follow The Storm Skiing Journal on Facebook and Twitter.COVID-19 & Skiing Podcasts: Author and Industry Veteran Chris Diamond | Boyne Resorts CEO Stephen Kircher | Magic Mountain President Geoff Hatheway | NSAA CEO Kelly Pawlak | Berkshire East/Catamount Owner & Goggles for Docs founder Jon Schaefer | Shaggy’s Copper Country Skis Cofounder Jeff Thompson | Doppelmayr USA President Katharina Schmitz | Mt. Baldy GM Robby Ellingson | Alterra CEO Rusty GregoryThe Storm Skiing Podcasts: Killington & Pico GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer | Vermont Ski + Ride and Vermont Sports Co-Publisher & Editor Lisa Lynn | Sugarbush President & COO Win Smith | Loon President & GM Jay Scambio | Sunday River President & GM Dana Bullen | Big Snow & Mountain Creek VP of Sales & Marketing Hugh Reynolds | Mad River Glen GM Matt Lillard Get on the email list at www.stormskiing.com

The Storm Skiing Journal and Podcast
Podcast #15: Mad River Glen General Manager Matt Lillard

The Storm Skiing Journal and Podcast

Play Episode Listen Later May 16, 2020 65:01


The Storm Skiing Podcast #15 | Download this episode on iTunes, Google Podcasts, Stitcher, TuneIn, Spotify, and Pocket Casts | Read the full overview at skiing.substack.com.Who: Matt Lillard, General Manager of Mad River Glen, VermontWelcome to Mad River Glen. The mountain welcomes you bit by bit, rewarding exploration.Why I interviewed him: Because as the most invincibly independent mountain in the Northeast, Mad River Glen has a vital and underappreciated task: preserving skiing as skiing is no longer allowed to be, but as it always will be here, in this last and special place. No, you will not find the beartrap bindings or hatless crew-cut Austrians in knit sweaters of yore. Yes, you will find some (limited) snowmaking and probably more grooming than you’re expecting. But you will also find those things that are quintessential MRG: the single chair rising 2,000 dead vertical feet to the summit, the tangled Mordor of Paradise, the absence of snowboards, and the general sense of time-warp displacement interrupted only by the 102-centimeter-underfoot sticks you’re most likely rocking. If that sounds easy to pull off, then explain why every ski area in Vermont once looked like this and now they all look like a game of high-speed Chutes & Ladders. Not that there’s anything wrong with that, and I can happily lap a high-speed lift all day long, but saying, “Yes, we’re going to have a single chair forever,” and then sticking to that by replacing the single chair with a new freaking single chair when you can’t Elmer’s the old one together anymore, is not such an easy feat in our hey-let’s-tear-down-this-25-year-old-sports-stadium-and-build-a-new-sports-stadium disposable society. And yet, Mad River Glen is not some deteriorating relic; the mountain has simply determined that updating does not always have to mean high-speed detachable lifts with cupholders and bottle service. It can mean a few more snowguns and a newer, better, but equal-capacity lift. I wanted to talk to the caretaker-in-chief to see how MRG was managing that constant balance of living museum and ever-improving experience.The single chair mid-station.What we talked about: The Covid-19 shutdown on March 15 and how fast the whole thing accelerated; how the mountain safely delivered their passholders one last ski day while preventing a flood of traffic after nearby Stowe and Sugarbush shut down; why they shut down uphill skiing several weeks later; why it’s so hard to limit the mountain to “locals only”; how the mountain helped out its employees after the early end to the season; the history and structure of the Mad River Glen co-op; why the MRG co-op has succeeded where so many similar efforts have failed; some background on the failed Magic Mountain co-op attempt; whether the co-op model could work as a template for independent mountains looking for a fair fight in a Megasaurus pass world; the bizarre reality but ultimate success of hosting this year’s annual co-op board meeting online; why MRG season pass sales are surging even as the economy craters and the Ikon and Epic passes amp up their Northeast offerings; what’s driving revenue north at the mountain in general; why offering discounted passes for people in their twenties is smart business; the mountains people are migrating from in favor of MRG passes; the mountain’s plan to update its season pass offerings with some kind of refund or deferral policy; whether MRG is considering joining the Indy Pass or Freedom Pass; the $3.50 madhouse of Roll Back The Clock Day; how the mountain recorded a 13.5 percent jump in 2019-20 skier visits with 48 fewer operating days than the record 2018-19 season; how much the ski area is planning for various social distancing scenarios for the 2020-21 season; what may be different when you show up next season; how closely they’re watching Mt. Baldy and Timberline and Southern Hemisphere skiing to inform next season’s mountain management approach; the origin of the snowboarding ban; the likelihood of the co-op ever welcoming riders onto the mountain and what it would take to make that happen; the three things about Mad River Glen that would take a two-thirds vote by the board to change, and the one that’s most likely to be revisited in the not-unforseeable future; How the mountain is evolving its snowmaking capability in a way that improves the experience without compromising the atmosphere; how MRG is working around its natural water limitations; the history and condition of the ski patrol and ski school building that MRG demolished and is replacing this summer; how they’re updating the Base Box; MRG’s future.Looking down the single chair liftline. Questions I wish I’d asked: Well I had about 50 things I wasn't able to get to, because when you’re talking about a ski area as rich in character and history as Mad River Glen, the correct length of an all-inclusive podcast is basically as much time as exists to have the conversation. Topics that I prepared questions about but didn’t get to include: the birdcage as an evolving après spot, the Stark Mountain Foundation, the recently wrapped Save Our Paradise campaign, the fact that MRG is the only ski area listed on the National Register of Historic Places, the underappreciated truth that it’s actually a hell of a nice family mountain despite its famed rough-and-tumble terrain, the free kids’ pass program (Matt touched on this a bit), the mountain’s after-school programs, its bonhomie and joint college pass with neighboring Sugarbush, and how volunteers contribute labor to the mountain to complement its fundraising and traditional revenue streams. But the thing I really regret not going deep on is the single chair, which is arguably the most iconic chairlift of any kind in the entire country and is so closely knotted to the mountain’s character, history, and identity that it is impossible to separate one from the other. I’ll just have to hit it next time. A bumpy ride below the single chair on a March afternoon.Why I thought that now was a good time for this interview: Because Lillard, who took the head job at MRG in 2017, is new enough to have a fresh perspective but established enough to have a clear view of the direction the ski area should follow. He talks, for example, about pushing the mountain ops crew to start prepping to blow snow when temperatures dip in October, rather than waiting until December to fire up the guns, as per the ski area’s longstanding custom. This shift in mentality probably explains why Mad River Glen clocked its longest season ever in the 2018-19 campaign, despite having a so-so snow year (a strong November and March also helped). Regardless, this change is emblematic of how Lillard is making smart, targeted changes that strengthen the ski experience without compromising the area’s character. He’s a young guy and likely to be running that show for quite some time, so I thought now was a good time to ground ourselves on who’s running Mad River Glen and how he’s approaching its future.Looker’s right off the single chair.Why you should go there: Because this is it, the most distinct and well-defined ski area in the Northeast, if not the entire country. This is a place that knows what it is because it has been that thing for more than 70 years. You will find no identity crisis here. What you will find is a ski area that when you pull into the parking lot you’ll say, “Where’s the ski area?” and you’ll look up at the rough-hewn outline of snow runnels threaded along the flanks of General Stark Mountain and the collection of base buildings bunched at the bottom and the liftlines cut vaguely up the rise and you’ll say, “Oh. That’s pretty cool.” Or you’ll say “screw this” and just drive over to Sugarbush - it depends on what kind of skier you are. But venture up and you’ll find a trail network etched seamlessly down the fall line, a narrow maze of bumps and glades crisscrossing down the mountainside. While the difficulty of the marked black diamonds is somewhat overstated in the common lore, Paradise will give you nightmares if you venture back there before you’re ready for it, and there is plenty of off-the-map rowdy stuff if you know where to go. And a ride on the single chair should be a life goal for any skier – lean back on that thing and try not grinning with a wow-I’m-actually-doing-this sense of arrival. It’s a feeling that I’m telling you never quite wears off. If you are not from the Northeast and you find yourself here in the winter with just one day to ski, don’t even consider going anywhere but Mad River Glen.  MRG has some fierce terrain. Pictured here is a small slice of Paradise, the mountain’s marquee run.Brief and pointless opinion on the snowboarding ban that will likely satisfy no one: As a completely objective observer who has no formal ties to the ski area and just dips in every year or two for a bombing run, I think the snowboarding ban is… silly. For me as a skier it doesn’t really factor, but I do ride with snowboarders and it’s inconvenient, when planning the next hunt, to have to count out one of the best pure skier’s mountains in the region from the jump because boards aren’t welcome. But it’s no more than an eye-rolling whatever-it’s-your-mountain-dudes sentiment for me. I also don’t really buy the whole “snowboarders ruin the snow argument,” because while there is the occasional dude-brah bulldozing beautiful pow with his board cranked across the hill like a teenager with a can of spray paint vandalizing a fine art museum, they are far outnumbered by the windshield-wipering two-plankers who grind the piste into an ice rink by 11 a.m. But looking from the drop-the-ban point of view, I do not agree with the oft-expressed-by-social-media-absolutists opinion that the ban is “racist.” Allow me to relate a personal experience to illustrate this point: a few years ago, I was jogging in Florida at some type of sprawling housing development/resort complex. Some way through, I passed a golf course, and, thinking that looked like a pleasant place to run, headed into it. I did this for several days in a row. But on day three or four as I was moving along the paths in the morning sun through the pleasant trails and hillocks and greenery of this oasis, I was verbally confronted by a flock of golf nerds appalled that I would be running through their precious golf course. I responded by telling them to call the golf course police, which they assured me they would promptly do, and then I jogged off. Now, these pleasant folks were not cursing me out because of my race or ethnicity or anything else unchangeable or identifying about me – they were yelling at me because I was an a*****e running on a golf course. Which now that I think about it seems like a stupid thing to do, even though it is honestly about the nicest environment I could imagine for the activity. And just as that golf course decided that its grounds were for one particular sport and not another, Mad River Glen has determined that its slopes are for skis and nothing else. Which, fine. If they decide tomorrow that the only way you can get down the mountain is by sliding on a cardboard cutout of Alfred E. Newman, then they can do that, as long as they don’t decide that only certain types of people can ride the contraption down.The top of the single chair. Skiers have to skate away to unload, which wasn’t optimal for early snowboarders, as Matt notes in the interview.Additional reading/videos:Check out MRG’s Facebook page for a pretty awesome video of them demolishing the ski patrol/ski school building. You can also view this year’s annual, socially distant shareholders meeting.Recorded on: May 13, 2020Looking up the Sunnyside Double, the ski area’s other main lift (there are two additional doubles that service primarily easier terrain). Another view of the top of the single chair.The single chair.The Storm Skiing Podcast is on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts. The Storm Skiing Journal publishes podcasts and other editorial content throughout the ski season. To receive new posts as soon as they are published, sign up for The Storm Skiing Journal Newsletter at skiing.substack.com. Follow The Storm Skiing Journal on Facebook and Twitter.COVID-19 & Skiing Podcasts: Author and Industry Veteran Chris Diamond | Boyne Resorts CEO Stephen Kircher | Magic Mountain President Geoff Hatheway | NSAA CEO Kelly Pawlak | Berkshire East/Catamount Owner & Goggles for Docs founder Jon Schaefer | Shaggy’s Copper Country Skis Cofounder Jeff Thompson | Doppelmayr USA President Katharina Schmitz | Mt. Baldy GM Robby Ellingson | Alterra CEO Rusty Gregory | The Storm Skiing Podcasts: Killington & Pico GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer | Vermont Ski + Ride and Vermont Sports Co-Publisher & Editor Lisa Lynn | Sugarbush President & COO Win Smith | Loon President & GM Jay Scambio | Sunday River President & GM Dana Bullen | Big Snow & Mountain Creek VP of Sales & Marketing Hugh Reynolds | Get on the email list at www.stormskiing.com

The Storm Skiing Journal and Podcast
#11: Sugarbush President and COO Win Smith

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 30, 2020 59:22


The Storm Skiing Podcast #11 | Download this episode on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts | Read the full overview at skiing.substack.com.Who: Win Smith, President and Chief Operating Officer of Sugarbush Why I thought that now was a good time for this interview: Because after standing as one of the last large independent mountains in the East for nearly two decades, Sugarbush is as of Jan. 14 owned by Alterra Mountain Company. Championed by a core skier base as passionate as any in the country and rooted in a proud local community and culture, Sugarbush will provide the greatest test yet of Alterra’s commitment to maintaining the identity of its individual resorts. Communities do not materialize out of nowhere, and this one was not easily won. Win Smith has, by virtue of consistency, transparency, and engagement, earned the community’s trust and built something special in the Mad River Valley while orchestrating the mountain’s return to profitability. Anyone who’s skied there over the past several years can testify that the place is in phenomenal shape, and there’s no question that Alterra will continue to invest in the mountain. For now, Win still runs Sugarbush and nothing changes, but the triple realities of megapass mania, climate change, and the cost of doing business in Vermont that drove him to sell are only going to compound, and that will mean that the mountain will evolve in predictable and unpredictable ways. How Alterra plans to do that, and what part Win would play in that planning both over the short and long term, is something I wanted to hear first-hand. Looking over toward Lincoln Peak from Castle Rock, a field of spring bumps below.What we talked about – on Sugarbush: How Win is feeling now that he’s officially handed over the keys to his mountain; why he chose Alterra as the buyer; the Sugarbush community’s reaction to the sale; how last season’s Ikon Pass partnership acted as a de facto trial period for the sale; what Ikon brought to Sugarbush; why Vail buying Peak acted as a catalyst for the sale; the three big trends driving his decision to sell; why it’s so expensive to do business in Vermont; Vermont Act 250: what works about it and how revising it could help ease some of the financial burdens; whether anyone else approached with an offer to buy Sugarbush; why Win ditched a career in New York City finance; why he didn’t move to Vermont right away upon buying the mountain, and what changed when he did; the matrix of challenges that materialized from the moment Win took ownership, from a 100-year drought to the untimely death of his business partner to the are-you-freaking-kidding-me-Universe existential surprise of taking ownership of the mountain on Sept. 10, 2001; the challenge of winning over the community in a pre-social media era of memos taped to ticket windows explaining why the mountain couldn’t make snow over that first Christmas period; the state of the mountain when he bought it; how he started the turnaround and when it took hold; the American Skiing Company’s legacy and why that organization failed; how his three-decade career at Merrill Lynch prepared him to run a huge complex mountain grounded in networks of machinery and dependent on weather; why admitting what you don’t know is an essential leadership quality; what Sugarbush’s many former owners contributed to the place; Win’s on-mountain enhancements and upgrades wish list; whether he has a successor for his job in mind; why he doesn’t see the need to replace or upgrade any chairlifts over the next three to five years; what might replace the Heaven’s Gate Triple when the time comes; why high-speed quads can do more harm than good; why the Slide Brook Express may outlast every other lift on the mountain even though it’s the longest chairlift in the world; why Slide Brook Basin will never be developed; why Sugarbush won’t install top-to-bottom lifts on either mountain, and hasn’t yet installed any enclosed lifts; why Castle Rock is so damn rad and why they leave it that way; why they rebuilt that double chair to the exact same specs and why the locals went lynch mob when a previous owner threatened to run a quad up the slope; why it took so long to open that pod this year, and why Slide Brook still isn’t open; the mountain’s friendly hike-to policy; how Sugarbush works with the Forest Service to thin woods and hey man don’t call them glades; how much of its land Sugarbush owns; why the mountain will never challenge Killington for last-to-close in the East; how Sugarbush may be slotted on the various Ikon Pass tiers; the mountain is most likely staying on the Mountain Collective Pass; the possible fate of the mountain’s other passes; how season passholders are feeling about Ikon; Sugarbush’s busiest day ever over MLK weekend and what that says about the mountain’s future; Sugarbush-Mad River Glen bonhomie; what drove Sugarbush’s record 2018-19 ski season; how many days Win’s skied so far this year.What we talked about – on the National Ski Areas Association: is the great ski area weed-out over?; the need for more diversity in skiing and how that might be achieved; the potential of the New Jersey Snowdome to help attract new folks to skiing; why megapasses increase participation; whether last year’s huge season was a fluke confluence of great weather and cheap passes, or if more positive long-term trends also contributed to the fourth busiest season on record. Fox hole-deep moguls on Castle Rock. They don’t make snow on this peak, and I took this photo on April 12.Questions I wish I’d asked: I wish I’d gotten a bit more into the personal side of how difficult it was for Win to give up something he had worked so hard to build. While most of us will never own ski resorts or anything close to that scale, each of us will eventually have to decide how to move on from something that is at the very core of who we are and how we define ourselves, and I imagine that after two very full careers, he could have offered some good insight on that.Why you should go there: Because everybody loves Sugarbush. It is a crown jewel of Northeast skiing, the kind of place you can take your cousins from Denver who have never skied east of Loveland and who are all like, “Ice Coast sucks,” and you get out there and they’re like, “Well yeah this place is actually kinda great.” It’s one of the few Eastern mountains that can legitimately eat up a week’s worth of skiing, cut as it is into vast and rambling zones of pure fall line skiing, a complete mountain with glades and bumps and long groomers and parks and a huge vertical drop. It’s position anchoring the spine that runs north through Mad River Glen and Bolton Valley and Stowe and Smuggs and Jay means it gets more high-quality snow more often than almost anywhere else in the Northeast, and its northern perch means that that snow often stays good for a very long time. When Slide Brook is running and the whole place is open and you can get lost in the woods, the place skis like one vast adventure, a mini-Whistler-Blackcomb in the Green Mountains of Northern Vermont, two killer mountains side by side with a vastness to explore in between. And Win, with his always-on-the-snow grassroots commitment to planting Sugarbush at the very heart of the Mad River Valley community, has over the past two decades built something that at once feels vast and intimate, a place that is a defined and real place in a McDonald-ified America in which destinations can often feel stamped from a vast mold. The top of the Valley House Quad.Things that may be slightly outdated because we recorded this a while ago: Nothing. We recorded this Tuesday, and other than saying that the Castle Rock double started spinning “today” for the first time all season, this interview is as close as the podcast will ever be able to get to representing my guests’ most recent thinking. As I move beyond a launch phase during which I felt compelled to record and hoard interviews to guarantee I’d be able to quickly build a library, I am working on streamlining the entire interview-to-go-live process so that there is rarely more than a couple of days delay between the two. And while I have interviews lined up for each of the next three weeks and plans to produce each of them quickly, sometimes schedules change, particularly in the heart of ski season when my subjects are people who run ski areas. While that means that the podcast will not always necessarily be released on a weekly basis, I plan to make up for that with more timely information. I’m happy to make that tradeoff, and happy to ditch this section after this mailing. Spring bumpin’ on Paradise.What I got wrong: When describing the benefits that Sugarbush season passholders would receive as full Ikon Pass holders, I said that they’d get seven days at a variety of mountains, including “Sugarbush.” By that, I meant “Sugarloaf.” This is a mistake I make constantly, and not because I don’t know the difference between these two very different mountains, but because words are hard and sometimes I say them wrong. I’m honestly shocked that I only made this mistake once over the course of this interview. It was also kind of silly of me to ask if the NSAA was providing loans to small ski areas, because of course trade groups don’t do that, but it was more of a general, “hey are they taking this seriously” kind of question, and that bad example came out. If you see this sign, you’re about to have a good time.For further reading:Win’s Word post announcing the Sugarbush sale to AlterraAnd his first post after the sale was officially complete earlier this monthA review of Win’s book, Catching lightning in a Bottle: How Merrill Lynch Revolutionized the Financial WorldNSAA’s year-by-year stats on the number of operating ski areas in the U.S., year-by-year skier visits, and much moreA good and thorough overview of Sugarbush’s history; most likely commissioned by the mountain, which is helpful to be aware ofThe Storm Skiing Podcast is on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts. The Storm Skiing Journal publishes podcasts and other editorial content throughout the ski season. To receive new posts as soon as they are published, sign up for The Storm Skiing Journal Newsletter at skiing.substack.com. Follow The Storm Skiing Journal on Facebook and Twitter.Check out previous podcasts: Killington GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer | Vermont Ski + Ride and Vermont Sports Co-Publisher & Editor Lisa Lynn | Get on the email list at www.stormskiing.com

The Storm Skiing Journal and Podcast
#10: Vermont Ski + Ride and Vermont Sports Co-Publisher and Editor Lisa Lynn

The Storm Skiing Journal and Podcast

Play Episode Listen Later Jan 9, 2020 54:44


The Storm Skiing Podcast #10 | Download this episode on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts | Read the full overview at skiing.substack.com.Who: Lisa Lynn, Co-Publisher and Editor or Vermont Ski + Ride and Vermont SportsWhy I interviewed her: Because Vermont is the mothership of Northeast skiing, and Vermont Ski + Ride and Vermont Sports cover the state’s mountains more thoroughly and more frequently and with more passion than any other source. In what has been a rough couple-decade transition to digital for journalism in general and local journalism in particular, Lisa and her team seem to have solved the Rubik’s Cube of print/digital/e-newsletter/social media/subscriptions to establish a sustainable business model. While having a rabid built-in skier audience as potential readers and a constellation of legendary mountains as your subject matter is a helpful start, actually figuring out how to speak to that constituency in a format and with stories that will resonate is harder than it sounds. A focus on storytelling that communicates the region’s passion and culture, a content scope that ranges from backyard ropetows to the top of Stowe to the backcountry in between, and a deep command of their subject matter – all underscored with a commitment to the fundamentals of good journalism – have all helped establish these two publications as the editorial authority on the state’s ski industry and heritage.What we talked about: The pluses and minuses of Vail’s move into Vermont; why having Vail in town may actually benefit independent mountains; where you can still ski for five bucks in Vermont; why small ski areas continue to thrive even as the mighty get mightier; kids ski programs; Magic Mountain’s comeback; why Mad River Glen works even though it’s right next to gee-whiz high-speed Sugarbush; who will buy Jay Peak?; Win Smith’s legacy managing Sugarbush; why it made sense to sell Sugarbush to Alterra; the challenges of staffing a ski area; how Vermont’s Act 250 curtails development and why that may soon evolve; the influence of multi-passes like Epic and Ikon on the state’s ski culture; why Lisa chose to be in Vermont even after skiing all over the world; the strong community and culture in Vermont and Vermont skiing; how Stowe has changed under successive ownership groups; why midweek skiing rules; why the Burke sale is stalled; why it was essential for court-appointed receiver Michael Goldberg to keep Jay and Burke open; the movement to develop managed backcountry ski areas up and down Vermont; how one group became the first in the nation to thin glades on national forest land despite the bureaucratic obstacles to doing so; how to prepare yourself to ski in the backcountry; the future of the Hermitage Club; how Vermont Ski + Ride and Vermont Sports are thriving in a tough era for journalism; Lisa’s time as an editor at Ski magazine in the fat-mag days of the ‘90s; the differences between ski journalism then and now, and who’s doing it right; and all things Vermont skiing – I think there are only one or two Vermont ski areas that we didn’t discuss in some capacity.Things that may be slightly outdated because we recorded this a while ago: Lisa gives a sneak peak at the January/February issue of Vermont Sports, which ended up beating this podcast to the internet by a couple of days.Why I thought that now was a good time for this interview: Because this may be one of the most consequential eras in the history of Vermont skiing. So much is happening so fast that it’s easy to lose perspective on how monumental the change has been, and how unimaginable it all would have been even a short time ago. From Vail buying a trio of the state’s most high-profile mountains to the introduction of the Ikon Pass to the scandal that almost took out Jay and Burke to the bankruptcy of the Hermitage Club, the Vermont ski landscape, while mostly populated by the same mountains that we’ve known for generations, looks vastly different from a business point of view than it did just three years ago. Three years from now, who will own Jay and Burke? Will someone resuscitate Hermitage Club in some form? Will Vail buy Lake Champlain? To help make sense of all this change and to understand where we may be headed, I wanted to talk to the person who understood the totality of the landscape better than anyone else. That’s Lisa.Why you should go there: Because while the national ski magazines don’t exactly ignore Vermont (Ski in particular has done nice features on Stratton, Magic and Smuggs in the past two seasons), their focus has in general drifted away from resorts and more toward adventure skiing focused on far-flung acts of derring-do that most of us are unlikely to repeat, like some 20-year-old slamming an octuple backflip over the caldera of an active volcano. These Vermont-focused mags join you to a lifestyle that you can realistically participate in and profile mountains that you can actually ski. Plus, in an era of local-is-good, this is some of the best local ski journalism in the country.Some of the stories Lisa referenced in the interview:·         A look at Vermont’s managed backcountry ski areas·         Magic Mountain Profile·         Profile of small/independent/ropetow ski areas·         A teaser for Leave Nice Tracks:The Storm Skiing Podcast is on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts. The Storm Skiing Journal publishes podcasts and other editorial content throughout the ski season. To receive new posts as soon as they are published, sign up for The Storm Skiing Journal Newsletter at skiing.substack.com. Follow The Storm Skiing Journal on Facebook and Twitter.Check out previous podcasts: Killington GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay | New England Lost Ski Areas Project Founder Jeremy Davis | Magic Mountain President Geoff Hatheway | Lift Blog Founder Peter Landsman | Boyne Resorts CEO Stephen Kircher | Burke Mountain GM Kevin Mack | Liftopia CEO Evan Reece | Berkshire East & Catamount Owner & GM Jon Schaefer| Get on the email list at www.stormskiing.com

Travel With Hawkeye
Our 2019 - 20 Skiing Episode featuring the US' First Indoor Ski Hill, and a number of Iconic Destinations

Travel With Hawkeye

Play Episode Listen Later Nov 25, 2019 48:58


   Episode 137 - Our guests come from all over the US for Our 2019-20 Skiing Episode.  This week we discover the US' first indoor year round ski hill near New York City,  that hopes to introduce a quarter million new skiers to the sport annually.      We explore an iconic ski area that appears to take us back in time, virtually unchanged for decades and is owned by a cooperative of skiers.      We discover a state that often is overlooked when planning a ski vacation even thought it offers champagne powder, a world renown ski resort with its own airline plus a ski area that requires passing thru a nuclear laboratory's security checkpoint.     And we update you on the growing opportunities for the IKON pass holders and remember the life of winter sport pioneer Jake Burton Carpenter,  all this week on the Travel With Hawkeye podcast. Hugh Reynolds of  Big Snow,  Ry Young of Mad River Glen Ski Area, Kristin Rust Alterra Mountain Company and George Brooks of Ski New Mexico are our guests this week on our biggest Skiing Episode ever.  We also encourage you to check out the How I Built This Podcast with Guy Caz featuring an interview with the late Jake Carpenter Burton, the father of snowboarding  

The Storm Skiing Journal and Podcast
#4: Magic Mountain President Geoff Hatheway

The Storm Skiing Journal and Podcast

Play Episode Listen Later Nov 6, 2019 61:54


The Storm Skiing Podcast #4 | Download this episode on iTunes, Google Podcasts, Stitcher, TuneIn, and Pocket Casts | Read the full overview at skiing.substack.com.Who: Geoff Hatheway, Founder and President, Ski Magic LLCWhy I interviewed him: Because Magic might be the best story in skiing. Born in the sixties, purchased and expanded by Bromley in the 80s, abandoned for six winters in the 90s, the mountain has improbably risen from the dead to become the go-to glades-and-steeps bomber among the local hardcore. Operate on stats alone, and this one is easy to overlook in a crowded southern Vermont echoing with the twin marketing bullhorns of Alterra (Stratton) and Vail (Okemo and Mt. Snow). It’s a bit shorter and a bit smaller than those neighbors, and it lacks an inauthentic authentic base village. But the mountain is so good, and people who run it are doing so many things right, that it doesn’t matter even a little bit. They offer what may be the best menu of pass options (scroll down after the click) in the country. They limit the number of daily lift tickets sold. They are finally replacing the unreliable Black Chair. They’re amping up snowmaking capacity. While it has been apparent for about 30 years what needed to be done to transform the place, all of these efforts have accelerated since Geoff took over in 2016. I wanted to talk to him about this ongoing renaissance.What we talked about: How the mountain battles the big boys by evoking the spirit of skiing’s low-speed past; how glade-thinning and other volunteer days contribute to Magic’s sense of community; the logic behind the daily ticket limit and why it will remain in place even after the new Black Chair comes online; the story of how Magic bought the Black Chair from Stratton and how that’s the old Snow Bowl lift because Stratton needed like a 90th high-speed lift or whatever (they actually did); if you like lift lines that’s cool they have them elsewhere but Magic won’t have them here once the new lift opens sorry; but Magic will never – and I mean NEVER – have a high-speed lift and some people won’t like that but hey that’s just not Magic’s demo and we’re cool with that; the Red Chair will continue to run this season; Black Chair is likely to operate mostly on weekends and holidays; why the humble Green Chair was so important in opening the mountain to those who don’t zipper-line bumps; why Magic is more like northern Vermont radsters Mad River Glen or Stowe than its overbuffed neighbors; snowmaking coverage should pass 50 percent this year with the expanded snowmaking pond; the two trails that will receive snowmaking starting this year; long-term the goal is to operate from Thanksgiving to the first week of April; Geoff is tired of hearing you say that you only ski Magic on a powder day; why one of Geoff’s first projects when he took over was repositioning the bar in the Black Line Tavern; how they renovated the upper part of the bar for $90,000 instead of $9 million and why doing things like that is the reason Magic should continue to exist for the foreseeable future; the mountain rental program; Magic loves uphill skiers; why the Green Chair was engineered for downloading; season pass sales and skier visits are both soaring – Geoff gives numbers; how the Vail-Alterra Axis of Skivil is driving Magic’s popularity; why Magic joined the Freedom and Indy Passes; hey did you know that there’s another, abandoned-and-now-privately owned ski area on the backside of Glebe Mountain, which Magic sits on? And that that ski area, Timber Ridge, used to be part of Magic back in the 1980s? And that you can in fact ski from the top of Magic to that ski area and shred those trails and all you have to do is figure out how to get yourself back to Magic’s lifts because it’s not like there’s a shuttle or even a cattrack back? I also asked Geoff what he would do if the current owner put Timber Ridge up for sale. Not that he said this but maybe we’ll see this again some day (yes, this is the real 1987 Magic Mountain trailmap):Things that may be slightly outdated because we recorded this a while ago: Geoff says that there are 34 mountains on the Indy Pass, which there were when we had this conversation in early September, but they have since increased that to 44. Geoff also mentions some of the challenges he foresaw in engineering the Black Chair, since it climbs an ungodly steep and rocky incline that you don’t exactly back a cement truck up to like you’re pouring the foundation for a Wal-Mart on top of your favorite former cornfield. He has since sent out several dispatches updating the progress of both the lift installation and the snowmaking pond expansion, the latest of which you can read here. Actually, they flew the upper lift towers yesterday:Question I wish I’d asked: Geoff talks about the Super Mario Brothers-like labyrinthine tangles of antique snowmaking pipes buried in Magic’s declines, and says that the mountain was a leader in blowing snow back in the seventies. I wish I’d asked a bit more about that history and decline before the current boom. I also would have liked to have talked a bit about how the mountain was closed for six freaking winters and most of its lifts and other infrastructure was sold off by then-owner Bromley and how improbable it is that Magic is a functioning mountain today, let alone a thriving one.  Why I thought that now was a good time for this interview: When Ski magazine featured Magic last winter, it signaled a mass acknowledgement of what locals had known for a while: this long beleaguered and overlooked mountain finally had the management team it needed to realize its dormant potential. It’s like those movies about tough and unloved but brimming-with-unrealized-brilliance inner-city kids who just need that one teacher who cares enough to yell back and fix the water leak in the bathroom ceiling and order text books that don’t list the Vietnam War in the current events chapter. Except in this case Magic is the tough but unloved kid and Geoff and his crew are the teacher and the old black chair is that held-together-with-Scotch tape textbook. I think we underappreciate in general how difficult it is to hold something as complex as a ski area together year after year and how vital it is to have the right people in the captain’s chair to keep the whole operation from sinking. As we’ve seen with Saddleback and Jay Peak and the New York Knicks, the wrong people can ruin even the best things, and the right people can make even the most unlikely things take off. Why you should go there: Because in a southern Vermont of buffed-flat redundancy, Magic is the only place that seems to care even a little bit about offering what Geoff calls a balanced ski experience, with some bumps and some groomers and a lot of glades. Here’s my review of the rest of southern Vermont: Okemo – groomed flat; Mt. Snow – groomed flat with a nice park; Stratton – groomed flat with some underrated glades. I don’t know why they all do this let’s-groom-everything-flatter-than-I-95-every-night thing but I know Magic doesn’t and that is as good of a reason to go there as any. Besides, it’s affordable, it’s closer to most places than most other Vermont mountains, the crowds even when it’s busy are manageable, the vibe is cool, and there’s no reason not so support places like this even if you have IkoniK gigapasses like I do.  Fun facts: Did you know that there is also a Magic Mountain, Idaho (and that it also has magic-themed trail names)? Or that Bromley once owned Magic? Or that, in this, the fourth Storm Skiing Podcast, I have now interviewed the owners or general managers of all three major Northeastern mountains that offer full-area daily rental programs (that was a coincidence that I didn’t realize until I was editing this episode, and I’m afraid I neglected to ask Pico GM Mike Solimano about that mountain’s rental program, as we spent 95 percent of the time talking about Killington)?The Storm Skiing Podcast is on iTunes, Google Podcasts, Stitcher, TuneIn,and Pocket Casts. The Storm Skiing Journal publishes podcasts and other editorial content throughout the ski season. To receive new posts as soon as they are published, sign up for The Storm Skiing Journal Newsletter at skiing.substack.com. Follow The Storm Skiing Journal on Facebook and Twitter.Check out previous podcasts: Killington GM Mike Solimano | Plattekill owners Danielle and Laszlo Vajtay| New England Lost Ski Areas Project Founder Jeremy Davis Get on the email list at www.stormskiing.com

Breaking Money Silence®
Is it true musicians don’t make any money? | Episode 68

Breaking Money Silence®

Play Episode Listen Later Apr 24, 2019


Clint Bierman, Owner, LionTone Studio and Founding member of The Grift The Grift is a Vermont band with a cult-like following. As a fan, I wanted to know what made the band so successful and how Clint, one of the front men of the band, seemed to bust through the money myth that musicians make no money. I invited him for a candid conversation about money, music, and his dedication to teaching the next generation of musicians the art of songwriting. SPECIAL ANNOUNCEMENTS: American Idiot - May 2-4, 2019, at Middlebury College The Grift - August 3, 2019, at Mad River Glen (20 Year Anniversary Party) Clint Bierman is a bandleader, studio engineer, songwriter, producer, and composer out of LionTone studios in Middlebury, VT. He has produced dozens of full-length albums, released nine original albums with his band The Grift, played guitar for the NBC show, Smash, and co-wrote the song “I'm on My Way” featured on the Shrek 2 soundtrack. Clint also runs a bi-annual Rock Camp for kids called Rock-It Science. You can learn more about Clint at www.TheGrift.com, or at LionTone Studio on Facebook. Breaking Money Silence® Podcast was recorded at Sugarhouse Soundworks, LLC  

Dessine-moi un dimanche
Dessine-moi un dimanche - 2019.04.07

Dessine-moi un dimanche

Play Episode Listen Later Apr 7, 2019 206:51


Aventure et nature avec Jean-Luc Brassard:Le centre de ski Mad River Glen - Être champion de tir au poignet:Entrevue avec Sylvio Bourque - Biodiversité avec Mario Cyr:Les requins - Histoire d'une chanson avec Bia - Histoire avec Evelyne Ferron:La Vénus de Milo - Air du temps avec Josée Blanchette:Les cougars - Un dimanche avec Julius Grey - Les grands classiques avec Olivier Kemmeid:Les chants de Maldoror - L'abécédaire de Christian Vézina:La lettre N.

Breaking Money Silence®
Is skiing is too expensive? | Episode 64

Breaking Money Silence®

Play Episode Listen Later Feb 27, 2019


Eric Friedman, Mad River Glen,  Marketing Director When you look for an activity to do as a family – with your kids, your grandkids – does skiing enter the picture or is it immediately rejected because of the cost? Kathleen and Eric discuss the myth that skiing is too expensive and offer you tips for saving money when you do hit the slopes. Eric Friedman comes from a long line of great, Jewish skiers from New Jersey and didn’t realize until he was an adult that it wasn’t normal for kids to ski 4 days a week. After attending New England College, training as a high school social studies teacher, he fell into the ski business at Mad River Glen in Vermont. For the past 24 years, he has been the Marketing Director of the iconic ski area and is proud of his contribution to resuscitating the legendary ski area as America’s only cooperative owned, not-for-profit ski area. He raised two children in Vermont’s Mad River Valley and still resides in town with his cat. He is excited to soon be moving in with his new wife in the next few months. SPECIAL ANNOUNCEMENT: Check out Mad River Glen’s kids programs at www.madriverglen.com and sign up for the newsletter to receive special deals on lift tickets. If you visit the mountain, ping Kathleen and Eric as they would love to ski a run with you and your family! Breaking Money Silence® Podcast was recorded at Sugarhouse Soundworks, LLC  

Vacation Mavens
037: Tips for Planning a Ski Trip

Vacation Mavens

Play Episode Listen Later Nov 29, 2016 62:34


Mara from Mother of all Trips shares what to pack, where to go and how to prepare for your first family ski trip this week on the Vacation Mavens podcast. ON THE PODCAST 00:25 - Tamara and Kim talk about about recent trips to Iceland and Punta Cana 17:40 - Tamara and Kim’s ski experience 20:10 - Mara Gorman from Mother of All Trips 22:31 - Ski school experience 28:00 - Lessons for your kids 30:11 - What to look for in the resort 35:58 - What to look for in ski lessons 40:50 - How to save some money 46:00 - Packing for your ski trip 50:23 - Favorite resorts 55:43 - Altitude sickness 57:15 - Favorite Gear 1:00:28 - App of the week ABOUT MARA GORMAN Mara Gorman is an award-winning freelance writer, family travel blogger, and the author of The Family Traveler's Handbook. She loves to ski with her sons Tommy and Teddy and her husband Matt. In addition to writing about family ski trips on her own site, The Mother of all Trips, Mara is also a regular contributor to the All Mountain Mamas website published by Ski Vermont. Follow Mara on: Facebook, Twitter, Instagram, and Pinterest. TIPS FOR PLANNING A FAMILY SKI TRIP Ski school is a great resource to use for kids and even for yourself if you're not as confident in your skiing. If you are a beginner and you live anywhere near a ski resort, whether it’s big or small, take some day trips to get a feel for it before you commit to a full vacation. Everyone should have ski lessons, it’s like swimming lessons. It is critical to be at least a half an hour early for your ski lessons, especially the first one. This will give you enough time to get the lay of the land and to get all the paperwork and gear. Mara likes Smugglers' Notch and Mad River Glen in Vermont. Tamara is a fan of Sunday River in Maine. FAVORITE TRAVEL GEAR ‘Darn Tough Socks’ are ski socks that are made in Vermont and are the most durable and comfortable socks. Mara wears them all winter long for everything. APP OF THE WEEK ‘Ski Tracks’ an app to keep track of you skiing activities, kind of like RunKeeper or Map My Run for skiing. MENTIONED ON THE PODCAST Smugglers’ Notch Choosing a Ski Resort for Your Family Let's Go Skiing: Getting Geared Ski Vacations All Mountain Mamas Keystone Resort FOLLOW US AND SPREAD THE WORD! If you liked this show, please be sure to subscribe on iTunes, Stitcher, or Google Play and leave us a review! Have a question or comment? Send us an email or leave us a voicemail at +1.641.715.3900, ext. 926035# You can also follow our travels on Stuffed Suitcase and We3Travel, or follow the Vacation Mavens on Instagram, Facebook or Twitter. Thanks for listening!

Discovery Map Travel Podcast
Ep. 10: Mad River Valley, Vermont

Discovery Map Travel Podcast

Play Episode Listen Later Jun 13, 2016 64:39


On this episode we welcome Eric Friedman, marketing director at Mad River Glen in Waitsfield, Vermont. We talk to him about the Mad River Valley and a quintessential Vermont get away.    Links mentioned in the episode: http://www.madriverglen.com http://www.madriverbarn.com https://www.hydeawayinn.com http://www.sugarbush.com http://www.madrivervalley.com/4th http://www.benjerry.com/about-us/factory-tours http://alchemistbeer.com https://www.lawsonsfinest.com http://americanflatbread.com http://www.pitcherinn.com http://www.peasantvt.com http://www.mixcupcakerie.com http://www.warrenstore.com Follow Mark: https://www.instagram.com/markmapstheworld/ Follow Discovery Map: https://www.instagram.com/discovery_map/ Upload Your Travel Photos to Instagram using #DiscoveryMap for a chance to win!  

High Falutin Ski Bums
Podcast #47 – March Radness/Sadness

High Falutin Ski Bums

Play Episode Listen Later Mar 18, 2016 94:18


March madness is upon us and some places have been RAD while some places have been SAD. Let us take you through some of our cheers and jeers that we're seeing.