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    Latest podcast episodes about Marketing

    BrandBuilders
    Courtney Oates & Mark Fontanilla, Tour de Turns

    BrandBuilders

    Play Episode Listen Later Jul 25, 2025 36:43


    Welcome back to the award-winning BrandBuilders Podcast. We've got Courtney Oates and Mark Fontanilla with us. Courtney Oates is Marketing and Events Director at Nourish Up, and Mark Fontanilla is Event Director for Tour de Turns. The Tour de Turns is a late summer staple, and one of Charlotte's most loved charity bike rides. The event not only invites riders of all experience levels to explore the city's neighborhoods but, most importantly, raises critical funds for Nourish Up and its programs to feed folks here in Charlotte. 

    Ethical & Sustainable Investing News to Profit By!
    12 Articles With Great ESG Stock Picks

    Ethical & Sustainable Investing News to Profit By!

    Play Episode Listen Later Jul 25, 2025 23:22


    12 Articles With Great ESG Stock Picks. Includes the terrific Humankind ranking, top infrastructure, lithium mining, and AI stock picks. By Ron Robins, MBA Transcript & Links, Episode 157, July 25, 2025 Hello, Ron Robins here. Welcome to my podcast episode 157, published on July 25, 2025, titled “12 Articles With Great ESG Stock Picks.” Before I begin, I want to let you know that my next podcast will be on August 22nd as I'm taking some time off. So, this podcast is presented by Investing for the Soul. Investingforthesoul.com is your go-to site for vital global, ethical, and sustainable investing mentoring, news, commentary, information, and resources. Remember that you can find a full transcript and links to content, including stock symbols and bonus material, on this episode's podcast page at investingforthesoul.com/podcasts. Also, a reminder. I do not evaluate any of the stocks or funds mentioned in these podcasts, and I don't receive any compensation from anyone covered in these podcasts. Furthermore, I will reveal any investments I have in the investments mentioned herein. Additionally, please visit this podcast's webpage for links to the articles and additional company and stock information. I have a great crop of 12 articles for you in this podcast! Note that some companies are mentioned more than once! ------------------------------------------------------------- Humankind 100 rankings I'm beginning this episode with another of my favourite company rankings whose annual list has just been released. It's the Humankind 100 rankings. Here is an overview of them from their website. “The Humankind 100 celebrates the one hundred U.S. public companies with the highest Humankind Values. We believe these companies consistently work to create large amounts of value, not just for their investors, but for humanity at large. The Humankind 100 companies are ranked based on Humankind Value, a proprietary metric that provides an estimate of the overall dollar amount a company creates for investors, consumers, employees, and society at large, and are therefore among the most ethical companies in the United States, according to our research.” End quotes. Their top 5 companies are Alphabet Inc. (GOOGL), Eli Lilly & Company (1LLY.MI), Johnson & Johnson (JNJ), AbbVie Inc. (ABBV), and Pfizer Inc. (PFE). ------------------------------------------------------------- Infrastructure Stocks To Consider - July 12th This second article features a sector favoured by many ethical and sustainable investors. The article is titled Infrastructure Stocks To Consider - July 12th. It's by MarketBeat and seen on marketbeat.com. Here are some quotes from the article. “1. NVIDIA Corporation (NASDAQ:NVDA) provides graphics and compute and networking solutions in the United States, Taiwan, China, Hong Kong, and internationally. The Graphics segment offers GeForce GPUs for gaming and PCs, the GeForce NOW game streaming service and related infrastructure, and solutions for gaming platforms; Quadro/NVIDIA RTX GPUs for enterprise workstation graphics; virtual GPU or vGPU software for cloud-based visual and virtual computing; automotive platforms for infotainment systems; and Omniverse software for building and operating metaverse and 3D internet applications. 2. Coinbase Global, Inc. (NASDAQ:COIN) provides financial infrastructure and technology for the crypto economy in the United States and internationally. The company offers the primary financial account in the crypto economy for consumers; and a marketplace with a pool of liquidity for transacting in crypto assets for institutions. Read Our Latest Research Report on COIN 3. Alphabet (NASDAQ:GOOGL) offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. Read Our Latest Research Report on GOOGL 4. Broadcom (NASDAQ:AVGO) designs, develops, and supplies various semiconductor devices with a focus on complex digital and mixed signal complementary metal oxide semiconductor based devices and analog III-V based products worldwide. Read Our Latest Research Report on AVGO 5. Oracle (ORCL) offers products and services that address enterprise information technology environments worldwide. Its Oracle cloud software as a service offering include various cloud software applications, including Oracle Fusion cloud enterprise resource planning (ERP), Oracle Fusion cloud enterprise performance management, Oracle Fusion cloud supply chain and manufacturing management, Oracle Fusion cloud human capital management, Oracle Cerner healthcare, Oracle Advertising, and NetSuite applications suite, as well as Oracle Fusion Sales, Service, and Marketing.” End quotes. ------------------------------------------------------------- Best Lithium Mining Stocks 2025: Buy Top Mining Stocks Now Every investor knows that lithium is a basic mineral for electric batteries. So, this next article will interest many investors. It's titled Best Lithium Mining Stocks 2025: Buy Top Mining Stocks Now. It's by Farmonaut and found on farmonaut.com. Here are some quotes by Farmonaut on each of their picks. “1. Albemarle Corporation (NYSE: ALB) headquartered in the USA, is the world's largest lithium producer… With operations spanning North America, South America, and Australia, Albemarle boasts: Diversified extraction & processing operations, including high-margin lithium brine and hard rock mining projects Ongoing investments to expand production capacity in Nevada (USA), Chile, and Australia A resilient supply chain and ability to scale output to meet global demand Strategic partnerships with leading EV battery makers Strong commitment to sustainable mining and ESG practices Albemarle's scale, geographic diversification, and innovation position it as one of the best performing mining stocks of 2025. 2. Sociedad Química y Minera de Chile (or SQM) (NYSE: SQM) is South America's lithium market leader. Based in Santiago, Chile, SQM boasts some of the world's largest and lowest-cost lithium brine operations situated in the renowned Lithium Triangle (Chile, Argentina, Bolivia): Extensive lithium reserves & robust extraction technology, delivering high efficiency Geopolitical stability—Chile enjoys a relatively favorable mining regulatory environment compared to other regions Cost-effective production enables SQM to remain highly profitable even as competition heats up Continuous expansion to satisfy increasing global lithium demand for EV batteries and storage solutions Environmental sustainability programs, making SQM attractive for ESG-focused investors SQM competitive positioning ensures it remains a top choice in the best lithium mining stocks to buy for 2025. 3. Livent Corporation (NYSE: LTHM) distinguishes itself by focusing on high-purity lithium chemicals for next-generation battery technologies. With operations in the United States, Argentina, and China, Livent stands out for: Supplying premium lithium hydroxide and carbonate solutions for advanced battery manufacturers Strong partnerships with key players in the EV battery chain, including Tesla Expansion projects in Argentina and the U.S., boosting 2025 production capacity and flexibility ESG and sustainability initiatives for responsible lithium extraction Livent is uniquely positioned for specialty market growth, making it one of the best lithium mining stocks for investors eyeing niche applications and supply chain integration. 4. Piedmont Lithium (NASDAQ: PLL) though a smaller player, it has become a rising star by focusing on high-quality spodumene reserves in the United States—especially in North Carolina's Carolina Tin-Spodumene Belt. Piedmont brings: Strategic U.S. supply source—critical for domestic battery manufacturers and government-led supply chain diversification Fast-tracked expansion projects supported by U.S. regulatory incentives and EV adoption targets Potential to benefit from blockchain-based traceability in mining—enhancing transparency for institutional investors Growing interest from global automakers and battery companies seeking secure lithium supply Piedmont's agility and domestic positioning could mean outsized growth as U.S. policy emphasizes onshoring critical battery mineral chains.” End quotes. ------------------------------------------------------------- 5 Artificial Intelligence (AI) Infrastructure Stocks Powering the Next Wave of Innovations Now, like most investors, you probably are invested in AI stocks, either directly or via funds. Hence, this next article 5 Artificial Intelligence (AI) Infrastructure Stocks Powering the Next Wave of Innovations, should interest you. It's by Justin Pope and found on fool.com. Here is some of what Mr. Pope says about his picks. “1. Nvidia (NASDAQ: NVDA) The company has maintained its winning position as it progressed from its previous Hopper architecture to its current Blackwell chips, and it expects to launch its next-generation architecture, with a CPU called Vera and a GPU called Rubin, next year. Analysts expect Nvidia's revenue to grow to $200 billion this year and $251 billion in 2026.  2. Amazon (AMZN) Web Services (AWS) has long been the world's leading cloud platform, with about 30% of the cloud infrastructure market today. Through the cloud, companies can access and deploy AI agents, models, and other software throughout their businesses. 3. Microsoft (MSFT) Its Azure is the world's second-largest cloud platform, with a market share of approximately 21%. Microsoft stands out from the pack for its deep ties with millions of corporate clients. 4. Arista Networks (ANET) sells high-end networking switches and software that help accomplish this. The company has already thrived in this golden age of data centers, with top clients including Microsoft and Meta Platforms, which happen to also be among the highest spenders on AI infrastructure. 5. Broadcom (AVGO) which specializes in designing semiconductors used for networking applications. For example, Arista Networks utilizes Broadcom's Tomahawk and Jericho silicon in the networking switches it builds for data centers. Broadcom's AI-related semiconductor sales increased by 46% year-over-year in the second quarter.” End quotes. ------------------------------------------------------------- Ethical Companies To Invest In 2025 (ECL, MSFT, UNFI) The final reviewed article for this podcast episode is titled Ethical Companies To Invest In 2025 (ECL, MSFT, UNFI) and was written by the Analyst Team and seen on asktraders.com. Now a few quotes from the article by the Team. “1. Ecolab (ECL) a global leader in water, hygiene, and infection prevention solutions, presents a straightforward ethical narrative. Its products and services help businesses reduce water consumption, improve hygiene standards, and prevent infections, contributing directly to public health and environmental protection… Analyst ratings remain in line with current pricing, with Wells Fargo & Company reiterating a price target of $260.00 in May 2025. With the Ecolab stock price having gained 14% since the start of the year, the company has managed to outperform the market on the period whilst holding true to it's ethical standing. While its dividend yield of approximately 1.1% is slightly higher than others on the list, its P/E ratio of around 38x indicates a similar valuation based on future earnings potential. 2. Microsoft (MSFT) presents a complex ethical profile. On one hand, its commitment to carbon neutrality, investments in renewable energy, and initiatives to bridge the digital divide are commendable… The stock's impressive 20% YTD return and a consensus analyst price target of $475 reflect market confidence in its financial stability and future growth, primarily driven by its cloud and AI segments, making it one to keep on shortlists… While Microsoft offers a modest dividend yield of around 0.7%, its high P/E ratio of approximately 36x suggests a premium valuation reflecting its growth potential rather than a focus on immediate shareholder returns. The company's low debt-to-equity ratio underscores its financial strength, allowing it to invest heavily in research and development and pursue ambitious sustainability goals. 3. United Natural Foods (UNFI) stock has pulled back ~15% this year, although remains firmly higher over the past 12 months, with a gain of more than 70%. The company, a leading distributor of natural, organic, and specialty foods, presents the most challenging investment case with the recent cyber incident causing a sharp pullback in the stock. This could in fact be an opportunity… Unlike Microsoft and Ecolab, United Natural Foods does not offer a dividend, reflecting its current financial constraints. Its low P/E ratio of around 8x suggests a deeply discounted valuation, reflecting the market's skepticism about its turnaround prospects. Recent earnings on July 16 beat expectations, however, and the stock is on the move with an 8% gain immediately off the back.” End quotes. ------------------------------------------------------------- More articles of interest from around the world for ethical and sustainable investors 1. Title: Top 10: Wind Power Companies on energydigital.com. By Jasmin Jessen. 2. Title: Ethical Companies To Invest In 2025 (ECL, MSFT, UNFI) on AskTraders.com. By Analyst Team. 3. Title: The Green Gold Rush: Why Techem's $6.7B Sale Signals a Buying Opportunity on ainvest.com. By Wesley Park. 4. Title: AJ Bell adds Rathbone Ethical Bond to buy list on portfolio-advisor.com. By Christian Mayes. 5. Title: Procter & Gamble Named Top Socially Responsible Dividend Stock on ainvest.com. By Ainvest. 6. Title: 11 Best Halal Dividend Stocks to Buy Now on insidermonkey.com. By Vardah Gill. 7. Title: JPMorgan Picks 3 Top Stocks In Alternative Energy On Heels Of Trump's 'Big Beautiful Bill' - First Solar (NASDAQ:FSLR), Brookfield Renewable (NYSE:BEPC), and HASI (NYSE:HASI) on benzinga.com. By Priya Nigam. ------------------------------------------------------------- Ending Comment These are my top news stories with their stock and fund tips for this podcast, “12 Articles With Great ESG Stock Picks.” Please click the like and subscribe buttons wherever you download or listen to this podcast. That helps bring these podcasts to others like you. And please click the share buttons to share this podcast with your friends and family. Let's promote ethical and sustainable investing as a force for hope and prosperity in these deeply troubled times! Contact me if you have any questions. Thank you for listening. As I mentioned earlier, I'm taking some time off, so I'll talk to you next on August 22nd. Bye for now.   © 2025 Ron Robins, Investing for the Soul

    Das brand eins Magazin zum Hören – detektor.fm
    Pauschalreisen sind juristischer Goldstandard

    Das brand eins Magazin zum Hören – detektor.fm

    Play Episode Listen Later Jul 25, 2025 29:35


    Deutsche sind wieder reiselustig, aber auch klagefreudig. Welche Rolle spielen dabei KI und Legal-Tech-Unternehmen? Welche rechtlichen Vorteile bietet die oft belächelte Pauschalreise? Ansgar Staudinger im Gespräch. (00:02:25) KI Anteil bei Fluggastklagen? (00:03:45) Werden bald Maschinen miteinander verhandeln? (00:06:00) Berliner Verein Schlichtungsstelle – sinnvolles Instrument? (00:08:31) Warum sind Sie ein Fan der Pauschalreise? (00:10:10) Selbstorganisierte Reise doch nicht die günstigste Variante? (00:15:23) Konkrete Vorteile der Pauschalreise? (00:17:18) Der goldene Reiserücktritt (00:20:54) Die-Anderen-sind-Schuld-Haltung – was ist gemeint? (00:24:33) Absurde Klagen? Hier entlang geht's zu den Links unserer Werbepartner: https://detektor.fm/werbepartner/brand-eins-podcast Und hier entlang geht's zur aktuellen brand eins: https://www.brandeins.de/products/brand-eins-08-2025 Und hier findet ihr unseren Storytelling-Podcast „Teurer Fahren“: https://detektor.fm/serien/teurer-fahren-teurer-wohnen >> Artikel zum Nachlesen: https://detektor.fm/wirtschaft/brand-eins-podcast-ansgar-staudinger

    Pharmacy Podcast Network
    Marketing Against PBMs: A March to a Million | Marketing Vitals

    Pharmacy Podcast Network

    Play Episode Listen Later Jul 24, 2025 22:28


    The show discussions are Modern Medical Mafia and Patient Protector - two projects to help expose PBMs. We discussed ways independent pharmacy owners can get involved in local legislation and patient education about PBMs and how they impact pharmacies. 

    King Of Pressure Washing
    Why Your Pressure Washing Business Has No Customers (It's Your Marketing)

    King Of Pressure Washing

    Play Episode Listen Later Jul 24, 2025 64:00


    Great at pressure washing but have no customers? It's not your skills - it's your marketing. Learn why the best pressure washers often go broke while mediocre ones with good marketing stay booked solid.Want to learn how to start and grow your pressure-washing business? Onlinehttps://www.kingofpressurewash.comIn-Person Classhttps://www.kingofpressurewash.com/inpersontrainingMoneybushes.comAll the resources to run a successful pressure-washing businesshttps://www.kingofpressurewash.com/resourcesChristmas Lights Training and buy lightshttps://christmaslights.io/lightsWant to know when the next live isText “KING” to 859-696-1101

    Happy Hour Podcast with Dee and Shannon
    EP 232 Lessons from a First-Time Retreat Host: What I'd Do Differently with Misty Chambers

    Happy Hour Podcast with Dee and Shannon

    Play Episode Listen Later Jul 24, 2025 21:15


    In this candid episode of the Retreat Leaders Podcast, Shannon Jamail sits down with Pilates studio owner and retreat host Misty Chambers to unpack the highs and lows of her first-ever retreat. From a surprise challenge with a sick guest to navigating meal budgets in the Champagne region of France, Misty shares everything she wishes she had known—and what she'll absolutely do differently next time. They talk about the importance of having personal space as a retreat leader, hiring a retreat coordinator, setting realistic expectations around meals, and most importantly: why retreat leaders must sell, not just market, their experiences. This is an honest, refreshing conversation that every retreat leader—especially those in their early retreat-hosting days—will deeply relate to.   Connect with Misty: www.breatheriveroaks.com   The Retreat Leaders Podcast Resources and Links: Learn to Host Retreats Join our private Facebook Group Top 5 Marketing Tools Free Guide Free Top 11 Tips for Building an Email List  Get your legal docs for retreats   Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together!   Subscribe:  Apple Podcast | Google Podcast | Spotify   ---------------------------------------------------------------------------------------------- Full Transcript  Automatically Transcribed With Podsqueeze Speaker 1 00:00:00  Welcome to the Retreat Leaders podcast, your sanctuary with retreat experts. Where we spill the tea on retreat success. Here we dive into crafting transformational guest experiences. Talk about how to avoid pitfalls and unlock marketing secrets. Whether you're a seasoned guru or a budding enthusiast, we've got the inside scoop for you. Join us as we learn how to flourish in this magical world of retreats. Hey guys, welcome to or welcome back to the Retreat Leaders Podcast. It's Shannon and I'm super excited to have a guest today. That is another Fellow of France Retreat member. I met her in France and fell in love with her and her energy, and I'm super excited to have her on the show because she's going to be super vulnerable with us. Y'all. and share with us something that a lot of retreat leaders hesitate to share about, or they just don't even want to talk about it sometimes, or they make it sound different than it was. And that is learning through our first retreat and how we would want to do it maybe differently. Speaker 1 00:01:01  And just we're going to go dig right into it. So welcome, Misty to the show. Thank you. I'm excited to be here. I'm so excited to see your face again. It's not the same as France, but I am glad to see your face. before we get started into this topic, just tell us a little bit about who you are and, you know, give us a little bit of a taste of what? What makes Misty. Misty. Yeah. So my name is Misty chambers. I live in Houston, Texas and have a brick and mortar Pilates studio there. I have been in the movement industry, most of my life. started off, teaching dance and then got into yoga and pilates and, along the way, I've done interior design and, and now retreats. So, I've kind of had a, a long little detour of things that have gotten to me where I am now. And, So, yeah, it's a little bit about me. I think all of us have that to some degree. Speaker 1 00:02:07  If I talked about all the different hats that I've worn until I got to the space. And it's funny because all the hats I have worn helped me in the space that I am in today. And I think that just is kind of how it is. So, so Misty, you just recently had your very first retreat, you hosted your very first retreat. You were actually when you left us in France, you were headed to host your retreat. And. Exactly. Yeah. Through that process, we kind of all you were keeping us all in the loop during this retreat on Voxer. And my heart was like, oh, my poor Misty, because I feel like the universe was showing you, like all the things that could possibly make you cranky about hosting a retreat. It was definitely a learning experience. Yes, but part of what we're going to talk about is a lot of times, retreat leaders think that their first retreat is like going to be that that. Speaker 2 00:03:02  Oh, all. Speaker 1 00:03:03  You know, like this is it. Speaker 1 00:03:04  This is exactly how it's going to be. I'm so excited. You know, there might have been 1 or 2 things, but, you know, this is it. And it's like, that's not always the case. As a matter of fact, I would say more often than not, after you host your first retreat, you're like, first of all, do I even want to keep doing this? Second of all, how can I, you know, change all these different things? And so anyway, Misty, let's just start off with maybe your very first thing that you were like, okay, this is what happened and this is what I plan to do differently in the future. Sure. And to feed off of what you said a second ago, I don't know if you got if you remember in the box or chat. after the retreat, I was like, I don't know if I'm cut out for this. I don't know if I want to host another retreat because I had such a challenging time with this one. Speaker 1 00:03:53  And, I think one of the things that made it so difficult is that one of one of my guest was ill, and she was very challenging to deal with because she did not feel good. She was not, nice to me. She wasn't nice to her tour guide. She we stayed at a hotel. She was not nice to the hotel staff, and it just made the energy very low. And like, we were walking on eggshells. And I one of the the first things in dealing with that, I would say that I have learned is that I don't want to stay at the same place, like I did. we we were staying at the same hotel. I, in fact, was just two doors down from, this woman. And I would want to hole up in my room when we were not doing anything because I didn't want to, you know, I needed some downtime to myself. And so, one lesson learned is that I think I would, stay either at another hotel or make sure that I was in a room in a different part of the hotel. Speaker 1 00:05:05  If you're or if you're doing a retreat venue staying offsite. just to give yourself a little bit of decompression time. yeah. So I love this. Before we keep digging in, I realized we didn't really share kind of what what your retreats entail. And so you're misty. You focus primarily on travel and culture experiences. And I remember when you and I talked, I was like, oh, my gosh, this is my jam. Like, it's it's not a travel guide. It's like a travel guide on steroids, right? I don't even I don't even like using the word travel guide. It's it's an experience that you're providing, you know, where it's got all elements of the retreat, what would be considered a retreat. It just doesn't have maybe a retreat transformation at the end so much as an immersion in this really cool place space, you know, and so anyway, so it includes, you know, lots of different aspects of it, the excursions and exploring and the meals and conversations. But it's just, you know. Speaker 1 00:06:08  It's a it's a travel and culture immersion. So I just I wanted to clarify that. So that way people are like, well, what were you doing in a hotel? Because not everybody does retreats in hotels. Some, some people do. and I also love that you said, because this is something that I talk about all the time when it comes to hosting retreats is retreat. Leaders have to have a separate space, at minimum, a completely separate room. Right? Because I've had I've seen retreat leaders where they're sharing rooms in co shared spaces, like with their retreat guests. And I just do not think that's a good idea. So at minimum you have to have a separate room like here on the ranch. It's a whole separate building at the back of the property. It's the retreat leader's apartment. They have their own own little kitchenette, even, like it's just a space where they can kind of, regroup, reset, retreat themselves. So that way they can show up as their best selves. Speaker 1 00:06:55  So I'm really glad that you said that. And then there are retreat leaders like Aaron, who's who. We met each other through where she even stays off site. So she might be a few houses down from the house or the venue that she's using, or whatever may be the case, so she can completely decompress and she's got someone on point like Matt, which I think Matt was her retreat coordinator, which I think was one of the points that you were going to make to Misty is having a retreat coordinator, right? Yes. Again, because I had a guest that was ill. I was having to, manage her, like finding a doctor. her husband also came. they wanted an extra room so they didn't have to sleep in the same room since she was sick. So just navigating all these, different, things that were unexpected. We also had to pivot the activities that we were doing. Now, I did have a tour guide that I had for three days during the retreat. she was local there, and, she was fantastic and did help with, the pivoting of the activities and stuff. Speaker 1 00:08:09  But it would have been helpful had I had, you know, some like Daysha Danzy or Matt Quinonez, who I hope I said his name correctly and right. Who, who, does this retreat coordination. That can be your point of contact, who can handle all those things so that you can be fully present for your other guests and not take time away trying to juggle all these, pivots. Hey, retreat leaders, pause that retreat planning for just a second, because I've got something you do not want to miss. I'm headed to London this October to host a live event that's all about teaching you how to host a retreat that's not just transformational, but actually profitable. Imagine sipping tea or champagne with other like minded leaders while mapping out your next sold out retreat. It's happening at the gorgeous Waldorf Hilton in London. I'm spilling all the secrets, from pricing to planning, marketing. To mindset. And you'll walk away with a strategy you can actually use. No fluff, no BS, just results. So head to Retreat Mastermind and come join me across the pond. Speaker 1 00:09:20  You know I'm glad. Yes, this is so important. I had daysha on the show a few episodes ago. If you haven't listened to that episode, you got to dig into it. It's she's an incredible retreat coordinator. It is so critical that you have an on point person who takes all of these things on because Misty, as you've probably know and felt every single time this person would come at you with some of the thing they needed or whatever, it would just totally hit your nervous system and your whole body. And then to continue to try to hold space and and stay light and joyful and excited about the experience is really hard. Where if you have a point person on site who is the one that is the first stop for everything that's needed, every issue that comes up, everything that's needed, that's the first stop. And then if they can't handle something, then yeah, they can come to you and say, hey, Misty, I'm not clear where I should go with this direction. Fine. Speaker 1 00:10:07  But there should be a first stop person. So thank you for bringing that up because I think that that's so under underutilized underrated not talked about enough. And so yes. Thank you. So. So lesson one was you know staying away from your guests, having your own space to retreat to and, you know, decompress and just reset. And then lesson number two is having a retreat coordinator or assistant on site to help you. What other types of lessons did you learn? So, since we were staying at a hotel and not at a retreat venue, I did not have a chef on site, so we were eating out at all of our meals at different restaurants. We had, two meals that we did at the hotel. Most of the meals that we did were like, the menus were the prefix menus, but on the occasions where they weren't, I found myself going over the allotted budget that I had had per person. while I tried to, we were in the champagne region, so of course there was a lot of champagne, being consumed. Speaker 1 00:11:17  So I would try to order a bottle to help mitigate, you know, the different, amount of glasses that might be, ordered, but, you know, I couldn't predict what people were going to order for their meals. And while I tried to look at the menus ahead of time and tried to guesstimate a good budget per person, I felt like every time that we went out to eat, I was, blowing my budget a little bit. So I think having, an agreement with the restaurant beforehand, having a preset menu, these are the things that you can choose from, would definitely be helpful. Or, you know, allotting a budget, like if you're having the meal at the hotel, you know, giving, a certain amount of credit towards meals. but, just going out to dinner and, you know, I was including all meals, in the retreat and maybe giving some free time for them to go to dinner on their own would also be helpful. Hey, it's Shannon here. I'm just popping in really quickly to ask a big favor. Speaker 1 00:12:30  Would you pause the show and go review it for us, please? Reviews really help us to be able to get more guests and more experts on the show to help you transform your retreats. So if you wouldn't mind pausing and leaving us a review, that would mean everything. And if you're not already subscribed, do that too. I love that option that they could have, you know, a meal on their own in this cultural experience. I think that that would be a great option, but especially just having the preset, you know, just a preset. This is this is where you can order from. And if you want to order off of this, that's fine, but that'll be at your, your expense. being super clear. But Misty, you know, considering that you had never done this. I don't know that somebody would have thought of that, because you did look at the menus and you estimated and you, you know, you were prepared as much as you could be until you experience it. Speaker 1 00:13:21  And this is why I always say, like, you really won't know until you do. You know what I mean? Like you, we can plan and we can guess and we can do all the things. And that's good. That's a good start, you know? But until you do it, like your first time doing it, that's when you'll see like, oh, my budget was a little off here. Or oh, I didn't even think about this could happen. What would I do in the future? You know, so so again, this is just another thing that, you know, you won't you won't know everything until you do it. And even when you do it, Misty, there's still going to be times if you decide to do it again. There's going to be times where you're like, well, shit, I didn't think of that either, you know? And that just that just happens over time as you start to accumulate these experiences and these, just things that will come up and and be able to plan for those things. Speaker 1 00:14:12  So anyway, what else? so my other lesson, which I have heard many times from Aaron, and then also more recently Dora Rankin, was not to just market your retreat, but to sell the retreat. And I think I did a great job putting all the beautiful marketing and all the wonderful things that we were going to be doing, and it got people to say, oh, wow, that sounds like a great experience. But that's all I was doing was marketing. I did not ask for the sale, and that's very challenging for me. so definitely lesson learned. And I know that that's something that I need to work on and get more confident at doing, but people aren't just going to come because you put out pretty post and it looks amazing. So, definitely ask for the cell. You know, this is such a big one. Missed this for retreat leaders who've been doing it for years and years. They're still not necessarily doing that part of it, which is why I'm so glad I also had Dora on the show to talk about the difference between marketing and selling. Speaker 1 00:15:33  And if you are an entrepreneur, really, we're all selling, but especially if you're an entrepreneur, you're also a sales person. Like this is part of it. And you're right. Marketing isn't selling. Marketing's attracting, but it's not selling. And so I'm so proud of you for talking about that. And in general, Misty, thank you so much for being vulnerable and sharing, you know, your lessons, but also the fact that you were super, super like upfront saying, I don't know, you know, if I want to do this again, I, you know, like that's, that's a real thing and maybe you just need some time to like, release some of the, let's just be honest. Trauma of it. To release some of that trauma and then get reignited with your passion and your why and and what it could look like, and knowing that some of the quote unquote worst has already happened. Right. I mean, really, it has. And so because I don't want you to give up, because I want to come on one of your retreats. Speaker 1 00:16:30  Like you're speaking my language when it comes to travel and cultural experiences. I just think that that is, it's something that's so needed and it's such a beautiful thing. And not to mention that your energy is absolutely perfect for it, so I wouldn't want you to give up, but I also would want you to do it with your whole heart. So I don't know. What are you thinking? Where are you at today? So now that it has been, a few weeks since my return from a very challenging time, and have given it some more thought, I do want to continue. And in fact, I do want this to be a more a cultural Role travel experience. that will be unique and fun. And, I'm already looking at planning my next one. I'm hoping that it will be in New York, in December. A little Christmas, Christmas trip. So, I'm in the process of, hopefully trying to get that together, and I've got a few other ideas in mind for 2026, so we'll stay tuned for that. Speaker 1 00:17:42  So I'm not giving up yet. Good, good. That makes me so, so happy I really don't. And some people may just not want to stick around that long, but I really don't think you truly, truly know until your third one. And I know that sounds funny. Like why the third one? Well, the first one. You're almost just like a deer in headlights. No matter how much you work with Aaron, who's amazing. You work with Dora, who's amazing. Like they gave you a good framework and they're continuing to do so, but they're not the one hosting, right? Your first one you are. And so it's just like that kind of deer in headlights first one. And then you were happened to be blessed with a lot of challenges in your first one. Right. So but anyway, the first one is just like the deer in the headlights. The second one is like, okay, I'm getting traction. I figured out some things that I feel did not work. Speaker 1 00:18:30  I've learned some lessons, and you're kind of like, okay with this new mindset, but it's really like your third one that you're like, you've you've pretty much fine tuned who you want to be, who you want to be there with you, what your message is, what the experience is going to feel like for you and your guests. Like it's really fine tuned by your third one. And that's when you know, in my opinion, you're like, yes, this is what I want to do. Or you're like, nope, I want to be a guest on retreats instead instead of this. And so, like, I really don't feel like, you know, to your third one. So I'm really happy that you are. You're going for it again. And if people want to find out about your retreats that are going to be coming up. How can they find you? So they can find me on my website, which is breathe River oaks.com/retreats. And, you know, I figure at this point I can only go up from here. Speaker 1 00:19:30  I agree, Misty. I agree. listen, I if we, we should have a whole show about all the things that we've learned. I hate saying the word wrong because it just it isn't wrong. It just is what it is. And it's just a learning experience. But I have had some doozies in my life. Misty in my retreat life of of guests that were in pain and lashing out. physical issues of, you know, altercations. I have had some, some things. And so let me just tell you that that's okay. Like, it really is. Okay. It's part of the learning experience. And, it makes us so much better at what we do. It makes us so much better at holding space. And it is so true. It can only go up from this one. Misty, because you did have quite a few challenges. But I'm so proud of you. I'm so proud of you for keeping your head up through it all. You were texting us and you were super receptive and, and honestly, at the end of the day, you have such a beautiful heart. Speaker 1 00:20:27  So I'm really, really glad that you're going to continue doing this. Thank you. Shannon. Yes, I'm so excited. So all of her information will be in the show notes. Please go give Misty some love. Check out her retreats. But if anything, just give her some love and encouragement. Because we've all been there in our lives or careers where we're like, is this what I want to do? You know? Am I in the right space? And so it just feels good to be supported and loved. So misty. I'm so proud of you and I can't wait to see what you create. Thanks, Shannon. Thanks for having me. Thanks for listening to the Retreat Leaders podcast. Learn more at the Retreat. See you next time.

    Guy Kawasaki's Remarkable People
    How to Break Free from Revenge Addiction with James Kimmel Jr.

    Guy Kawasaki's Remarkable People

    Play Episode Listen Later Jul 23, 2025 54:47


    What drives us to seek revenge, and why does it feel so satisfying yet leave us worse off? Guy Kawasaki sits down with James Kimmel Jr., a lawyer turned behavioral science researcher who presents a radical reinterpretation of revenge in our society. Kimmel argues that much of what we call justice-seeking is actually a dopamine-driven revenge cycle that perpetuates violence and suffering rather than solving problems.Drawing from his personal experiences as a youth and examples from history's most notorious leaders, Kimmel explores the neuroscience behind revenge addiction and introduces revolutionary concepts like the "non-justice system" - a method for breaking free from compulsive revenge-seeking behavior. His latest book, The Science of Revenge, combines legal expertise with cutting-edge brain research to reveal why forgiveness, not retaliation, is the key to healing and moving forward.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Balance365 Life Radio
    Episode 386: Amanda Thebe on Menopause Myths, “Moneypause” Marketing & the Truth in Between

    Balance365 Life Radio

    Play Episode Listen Later Jul 23, 2025 59:55


    Episode Overview Amanda Thebe is back… And she's not holding back! In her third appearance on the podcast, Amanda joins Jen and Annie to unpack the current state of menopause in the wellness world. From shady supplement claims to fear-based fitness advice, Amanda calls out the nonsense and brings clarity to what really helps women feel better in midlife. Together, the trio talk about what's changed since Amanda first came on the show in 2017, why the menopause conversation has exploded in recent years, and what's genuinely worth your time, energy, and money. Whether you're navigating perimenopause yourself or supporting someone who is, this conversation is full of honest insights and practical wisdom. If you like what you hear in this episode, don't miss your chance to join us when we open enrollment to Balance365 Coaching to get access to so much more! Get your name on our obligation-free waitlist, and we will waive the $199 registration fee. Click here to learn more. Key Points Why menopause is having a “moment”—and what's problematic about it The truth behind popular menopause myths (weighted vests, cardio, metabolism, and more) How some “experts” are profiting off women's vulnerability What actually works to feel better during perimenopause and beyond Related Content Amanda's Website Amanda's Instagram Episode 274: Menopause Nutrition Considerations with Dietitians Hillary Wright & Elizabeth Ward Episode 315: 5 Supplements Every Woman Should Consider for Healthy Aging Episode 145: Menopause – Weight Loss, Wellness, And Learning To Thrive Episode 373: Q+A – How Do I Embrace Menopause Without It Impacting My Mindset? Episode 363: Q+A – Does Menopause Cause Weight Gain?

    The CMO Podcast
    Melody Lee (Mercedes-Benz USA) | Success is Never Solo

    The CMO Podcast

    Play Episode Listen Later Jul 23, 2025 48:49


    This week, Jim welcomes Melody Lee, the Chief Marketing Officer of Mercedes-Benz USA. Mercedes-Benz is one of the world's most enduring luxury brands and will celebrate its 100th anniversary next year.Melody's career in marketing had an inauspicious start. She graduated from Georgia Tech with both a BS and an MS in international affairs, took a $12/hour internship at a PR firm, and never looked back. After six years in PR, Melody made the jump to the client side with a six-year stint at Cadillac. She then held senior roles at Shiseido and MillerKnoll before joining Mercedes-Benz in the summer of 2023.Recorded during the Cannes Festival of Creativity, this episode features a conversation about modernizing legacy brands and building your creative chops.---This week's episode is brought to you by Deloitte and StrawberryFrog. Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Marketing Trends
    5 Tips To Show Up In LLM Search Results

    Marketing Trends

    Play Episode Listen Later Jul 23, 2025 23:31


    What happens when your top-performing SEO strategy becomes obsolete in just 90 days?   In this special “fire drill” edition of Marketing Trends, host Stephanie Postles teams up with guest host Lacey Peace to tackle the urgent question every marketer is asking:   How do we actually show up in an AI-powered search world?   With explosive growth in LLM-powered search results, YouTube and podcast citations rising by over 300%, and AI agents reshaping how buyers make decisions, this episode delivers a practical, 5-step playbook to future-proof your content strategy. Whether you're leading a marketing team or building brand awareness as a founder, this is the episode you can't afford to miss. Hit play to get the full strategy, and make sure your brand isn't erased from the future of search. Key Moments:   00:00 Why AI Agents Are Rewriting the Rules of Marketing01:05 Why This Episode Is a Fire Drill for Marketers01:47 SEO Is Broken: What LLM Search Means for Content Strategy03:12 The Data Doesn't Lie: 102% Growth in AI Overviews, 310% in YouTube Citations06:10 How to Create Content That Actually Shows Up in AI Results09:37 5 Urgent Steps Marketers Must Take to Win in the Age of AI22:48 What Happens If You Don't Act Now? + How to Stay Ahead Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

    Screw The Commute Podcast
    1017 - Views equals Business: Tom talks 656 Thousand Views

    Screw The Commute Podcast

    Play Episode Listen Later Jul 23, 2025 11:51


    Today we're going to talk about how to get 656,000 views on a video. Okay, that's what I did on one of my videos and I will tell you, break it down to show you how that happened. Screw The Commute Podcast Show Notes Episode 1017 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to 656 Thousand Views 02:15 You can make money with lots of views 05:20 "I couldn't stop the money if I tried" hook 10:05 On screen text and captions Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Tom's Video on TikTok - https://www.tiktok.com/@digitalmultimillionaire/video/7175631873304202542 Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes In Camera Editing - https://screwthecommute.com/1016/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

    MarTech Podcast // Marketing + Technology = Business Growth
    Investing more in AI for contextual ad creation vs in human-created media for ads

    MarTech Podcast // Marketing + Technology = Business Growth

    Play Episode Listen Later Jul 23, 2025 3:54


    AI-powered contextual targeting is transforming advertising strategies. Kerel Cooper, Chief Marketing Officer at GumGum, explains how contextual advertising tools can deliver effective campaigns without relying on personal data. He discusses how AI's ability to understand content context creates more relevant ad placements, addresses skepticism about AI's comprehension of human nuance, and highlights how these technologies continue to improve efficiency while respecting user privacy. Show Notes Connect With:Kerel Cooper: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Duct Tape Marketing
    Marketing That Connects and Converts

    Duct Tape Marketing

    Play Episode Listen Later Jul 23, 2025 23:36


    Talia Wolf is an internationally recognized conversion optimization expert, keynote speaker, and founder of GetUplift—one of the world's leading CRO agencies. She pioneered the concept of emotional targeting, a transformative marketing approach that taps into what customers truly feel and need. In this episode, Talia breaks down her four-step emotional targeting framework and shares how brands can dramatically boost conversions by crafting messages that connect on a human level. If you're tired of copycat marketing and want to create powerful customer experiences that truly resonate, this episode is a must-listen. 00:00 Introduction 01:04 Introduction to Talia Wolf 01:43 Defining Emotional Targeting 02:24 Common Website Mistakes and Emotional Targeting Approach 04:29 Limitations of Traditional Marketing Personas 05:46 Research Methods for Emotional Targeting 06:32 Ethics of Emotional Targeting 07:47 The Emotional Hook in Decision Making 08:25 Case Study: Teamwork and Customer-Centric Messaging 10:44 Honesty and Addressing Customer Pain Points 12:18 Overview of the Four-Step Emotional Targeting Framework 12:22 Step 1 & 2: Research and Synthesizing Insights 13:19 Step 3: Emotional Targeting Audit 14:29 Step 4: Running Meaningful Tests 15:25 Using Customer Language and AI in Emotional Targeting 17:09 Challenges and Importance of A/B Testing 20:51 Becoming Emotional Detectives 22:15 Closing and Contact Information Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

    Construction Brothers
    How To Start Prefabbing (feat. Bill Seery)

    Construction Brothers

    Play Episode Listen Later Jul 23, 2025 44:24


    Have you ever stayed in a Marriott, Hilton, or Hyatt Hotel? There's a high likelihood that you've used one of our podcast guest's bathroom pods.Bill Seery is the Vice President of Business Development and Marketing at SurePods. SurePods is the leading producer of prefabricated modular bathrooms in North America.   SurePods has been implemented into over 100 new construction projects in the U.S., Canada, and elsewhere in North America with over 30,000 pods in use currently. It's no surprise that we're fans of prefabrication around here. If you've listened to the show at any point, you know this about us.Here are a few questions we asked Bill  - What is this whole “Don't ship air” thing?- Do we need to work prefab into the design early?- What do you do to overcome that there aren't many install companies out there?We've wanted to do a podcast episode on this for quite a while and we're pumped we got to talk to Bill about this! Related Links SurePods WebsiteBill's LinkedInThanks for listening! Please be sure to leave a rating or review and follow us on our social accounts! SUBSCRIBE!      Like us on LinkedIn!      Like us on Facebook!    Follow us on Instagram!Eddie's LinkedIn      Tyler's LinkedIn      See omnystudio.com/listener for privacy information.

    Future Commerce  - A Retail Strategy Podcast
    LIVE @ VISIONS NYC: The Stories Behind Our Spaces

    Future Commerce - A Retail Strategy Podcast

    Play Episode Listen Later Jul 23, 2025 29:04


    A replay from VISIONS Summit: NYC featuring YouTuber and architect Dami Lee.From the stage of VISIONS Summit at MoMA, Dami Lee reveals why the most chaotic spaces often teach us the most about what it means to be human. As a licensed architect turned YouTube storyteller with over 200 million views, she's discovered that making architecture approachable isn't about simplifying complexity, it's about finding the human stories embedded in our built environment. Through her exploration of places like Kowloon Walled City, Dami demonstrates how the most profound spaces emerge not from master plans but from organic human adaptation, creating connections and meaning through what philosophers call "rhizomic growth."When a Deeper Connection Is Better Than a Wider OneKey takeaways:Human framing trumps technical perfection: No matter how many hours spent making content beautiful or technically accurate, none of it matters without taking time to make it human and frame architecture from a human angle.Personal investment drives authentic storytelling: Topics perform best when team members have genuine personal connections to the subject matter, leading to deeper research and more compelling narratives.Rhizomic processes create unexpected connections: Non-linear, seemingly inefficient creative processes allow for serendipitous discoveries and cross-categorical insights that wouldn't emerge through structured approaches.Extremes ignite curiosity: Audiences gravitate toward architectural stories that push boundaries—like the world's densest city—because extremes reveal fundamental truths about human behavior and adaptation.Associated Links:Check out Dami Lee on YouTubeCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

    Missions to Movements
    NAACP's Bold Shift Toward Sustained Impact with Trovon Williams

    Missions to Movements

    Play Episode Listen Later Jul 23, 2025 37:00 Transcription Available


    What happens when a 115-year-old organization decides to reimagine EVERYTHING, from brand to fundraising model – in the wake of a global pandemic?In this episode recorded live at SubSummit, I'm sitting down with keynote speaker Trovon Williams, SVP of Marketing & Comms at the NAACP, to unpack the organization's sweeping transformation.Trovon shares how the NAACP leaned into the urgency of the moment to pivot its approach to advocacy, storytelling, and monthly giving.You'll hear why leading with solutions (not just problems) drives deeper emotional investment, how internal “inside baseball” campaigns are essential to getting leadership buy-in, and why being consistent (not performative!) is key to building successful partnerships and sustainable movements.Resources & LinksLearn more about the NAACP on their website and YouTube channel. Connect with Trovon Williams on LinkedIn. This show is brought to you by iDonate. Your donation page is leaking donors, and iDonate's new pop-up donation form is here to fix that. See it in action. Launch the interactive demo here and experience how a well-timed form captures donors in the moment they care most. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!

    Redefine Podcast
    Kajabi: Breaking Down My Tech Stack

    Redefine Podcast

    Play Episode Listen Later Jul 23, 2025 13:49


    In this episode, I'm sharing exactly how I use Kajabi to run and scale my business from landing pages and digital courses to seamless checkouts and powerful automations. I'll walk you through the features I love, the tools I use daily, and even a few built-in Kajabi perks I don't use (but you might want to!). Whether you're a coach, course creator, or entrepreneur, this episode will give you a clear look at how Kajabi can streamline your systems and help your business grow.   Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/  

    The MindShift Podcast with Darrell Evans
    351: STOP Wasting Money on Marketing That Doesn't Convert

    The MindShift Podcast with Darrell Evans

    Play Episode Listen Later Jul 23, 2025 16:33


    Have a question for Darrell? Text the show here.Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.Want help to market, grow, and scale your business? Schedule a free strategy session.In this episode, I break down exactly what happened when one of our Inner Circle members came to me feeling completely frustrated after spending $74,000 on marketing with little to show for it. Sound familiar? After 15 years of helping companies generate over $300M in revenue through our agency, I've seen this pattern way too many times - business owners doing ALL the right tactics but missing the fundamental strategy that makes it work.I walk you through the exact coaching session I had with her, revealing our $300 Million Framework that helped her cut through the noise and focus on what actually moves the needle. We threw out the blogging, ditched the scattered social posts, and got laser-focused on three simple steps that transformed her entire approach.If you're feeling like you're investing in marketing but not seeing the return, this episode will show you how to simplify your way to success. No fluff, just the proven framework we use with every client. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    The BBQ Central Show
    Amanda Micallef - Micallef Cigars

    The BBQ Central Show

    Play Episode Listen Later Jul 23, 2025 59:55


    (July 22, 2025 - Hour One)9:14pm & 9:35pm - The 3rd Tuesday of the month brings a first hour visit from the VP of Marketing at one of my favorite cigar brands, Amanda Micallef, at Micallef Cigars. Tonight we dive into her background (before cigars), how she got into the cigar business and what she plans to do with the brand as the years wear on. We will also talk about the highly successful "Color Series" cigars that have changed the game when it come to the cigar industry...both in quality and price point.The BBQ Central Show SponsorsPrimo GrillsPitts & Spitts BBQ Pits - Use "bbqcentral" at checkout for a free spice pack.Big Poppa Smokers – Use promo code “REMPE15” for 15% off your entire purchase!FireboardPit Barrel CookerMicallef Cigars – Premium Hand Rolled Cigars

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    How will AI search impact the personal finance vertical over the next 18 months?

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Jul 23, 2025 3:30


    AI search is transforming the personal finance vertical. Zak Ali from Finder explains how the landscape will shift in the next 18 months, with major finance apps achieving product parity while smaller publishers specialize in niche areas. He predicts AI search will become the default experience within 12-18 months once Google solves ad monetization, creating significant challenges for unprepared publishers.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Red Sneaker Writers
    Math and Mysterious Moments with Nova McBee

    Red Sneaker Writers

    Play Episode Listen Later Jul 23, 2025 35:06


    Bestselling authors William and Lara Bernhardt discuss the latest news from the book world, offer writing tips, and interview Nove McBee, author of a young adult action-adventure series called Calculated—and a keynote speaker at this year's WriterCon!Opening ThoughtsBill announces his new book scheduled for release in 2026: The Superman Wars: The Battle for Truth, Justice, and the American Way. And everyone shares their excitement about this year's WriterCon.News1) BookCon will return in 2026!2) Marginalia Mania ("Tabbing") is a Hot New BookTok Trend.InterivewNove McBee talks about traveling the world, using math to fuel fiction, and juggling many irons at once so she's ready when the right publisher comes calling.Parting WordsWriterCon 2025 takes place in Oklahoma City on August 29-September 1. Over 60 speakers. Over 100 sessions. Free pitching. Contests. One-on-one consultations. Manuscript reviews. Book vendors to help authors. And much more. At thehistoric Hilton Skirvin in Oklahoma City. Come join us and take your writing to the next level!Until next time, keep writing, and remember: You cannot fail, if you refuse to quit.William Bernhardtwww.williambernhardt.comwww.writercon.com  

    Ad Age Marketer's Brief
    Behind the playful branding and charitable spirit of Montucky Cold Snacks

    Ad Age Marketer's Brief

    Play Episode Listen Later Jul 23, 2025 19:20


    YAP - Young and Profiting
    PassionToProfit: How Successful Entrepreneurs Think Before Starting a Business | Entrepreneurship | Presented by Intuit

    YAP - Young and Profiting

    Play Episode Listen Later Jul 22, 2025 29:23


    Now on Spotify Video! Entrepreneurship isn't just about launching a product; it starts with building the mindset to navigate risk, rejection, and uncertainty. Before you can turn passion into profit, you need clarity, confidence, and a deeper purpose to push through the tough moments. In this first episode of the Passion to Profit series, presented by Intuit, Hala Taha dives into the mental preparation it takes to build a profitable side hustle or startup. You'll hear from successful entrepreneurs like Mel Robbins, Pat Flynn, and Benjamin Hardy on why mindset, grit, and resilience are the keys to starting a business. In this episode, Hala will discuss:  (00:00) Introduction   (01:20) Clarifying Your Purpose as an Entrepreneur   (07:58) Taking Imperfect Action to Start Your Business   (17:19) Using Discomfort and Fear as Fuel for Growth   (22:11) Embracing Setbacks in Entrepreneurship   (25:08) Committing to Your Vision Without a Plan B Intuit, the maker of TurboTax and QuickBooks, is expanding its world-class network of tax and bookkeeping experts. Whether you want a side hustle or a career pivot, Intuit offers the tools to help you grow as an entrepreneur. Their supportive team, mission-driven culture, and Intuit Academy—a free, self-paced training platform—mean you're set up to succeed, even if you're just getting started. Learn more or apply now at intuit.com/expert. Sponsored By: Intuit, The Maker of TurboTax and QuickBooks. Learn more or apply now at intuit.com/expert.  Resources Mentioned: YAP E344 with Dave Ramsey: bit.ly/5StagestoBuildaBusiness  YAP E353 with Krista Williams: bit.ly/FriendshipIsaBusinessSuperpower  YAP E206 with Benjamin Hardy: bit.ly/_Achieve_Your_Goals  YAP E329 with Mel Robbins: bit.ly/The_LetThemTheory  YAP E359 with Pat Flynn: bit.ly/SurprisingProductivityHack  YAP E294 with Dean Graziosi: bit.ly/PassionintoEntrepreneurialSuccess  YAP E111 with Jay Samit: bit.ly/Future_ProofYourself  YAP E298 with Ginni Rometty: bit.ly/Lead_withPurpose  YAP E239 with Tina Wells: bit.ly/TheElevationApproach  YAP E347 with Ryan Holiday: bit.ly/StoicismTransformsLeadership  YAP E274 with Rory Vaden: bit.ly/BuildPersonalBrands  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with Intuit. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Entrepreneurship Podcast, Business Podcast, Passive Income, Online Business, Solopreneur, Founder, Networking

    Thrivetime Show | Business School without the BS
    Business Coach | A Look Inside the Multi-Million Dollar Mind of Long-Time Clay Clark Mentor & Friend, Dr. Zoellner + Celebrating 7 Clay Clark Client Case Studies + Join Eric Trump At Clay Clark's Sept. 25-26 Business Conference

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 22, 2025 73:55


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Business Coach | How to Achieve Traction In a World of Perpetual Distractions + Celebrating EPIC Growth of www.EnviroDuctli.Net & www.Centurion.Health + Join Eric Trump At Clay Clark's Sept. 25-26 Business Conf (168 Tix Remain)

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 22, 2025 65:58


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    MultiCleanOK.com | From 60 to 350+ Employees w/ Special Guest Kevin Thomas of MultiCleanOK.com + Success Story, Case Study & Interview On EOFire.com + Join Eric Trump At Clay Clark's Sept. 25-26 Business Conf.

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 22, 2025 56:25


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Eric Trump | Join Eric Trump At Clay Clark's Sept. 25-26 Business Conference In Tulsa, Oklahoma (171 Tickets Remain) + Learn Marketing, Sales, Linear Workflow Design, Finance, Systems, Etc + Request Tix Via Text 918-851-0102

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 22, 2025 16:35


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    The Solarpreneur
    Crushing It In Real Estate With Your Solar Money - Brody Fausett

    The Solarpreneur

    Play Episode Listen Later Jul 22, 2025 58:33


    Today's podcast is a rerun of an episode with Brody Fausett and his hustles as a solar salesperson turned real estate investor. Brody talks about his everyday workflow, real estate strategies, and his knowledge-building towards personal growth: something that all people in sales should emulate.CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor TOP 10 MOST DOWNLOADED EPISODES OF ALL TIME https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

    Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
    Why This Michelin Chef Quit Momofuku & Alinea to Build His Million-Dollar Startup

    Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

    Play Episode Listen Later Jul 22, 2025 50:43


    Wallace Wong built Spatula Foods through strategic networking. Discover how he went from Michelin restaurants to 2M+ followers, and learn his breakthrough mindset.For more on Spatula Foods and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

    Art Marketing Podcast: How to Sell Art Online and Generate Consistent Monthly Sales

    Meet Scott Westmoreland, a talented Southern California-based artist with a rich background in the entertainment industry. Scott shares his journey from performing on Broadway to becoming a successful fine artist, discussing the challenges and triumphs of transitioning from corporate work at Disney to independent artistry. Discover his insights on the importance of creativity, the evolution of art marketing, and the impact of AI on the art world. Whether you're an aspiring artist or simply love art, this conversation is packed with valuable lessons and inspiration! (00:00) - Introduction to Scott Westmoreland's Journey (05:10) - Scott's Background and Artistic Evolution (10:20) - The Shift from Disney to Independent Art (15:30) - Navigating the Art Selling Landscape (20:40) - Licensing Agreements and Challenges (25:50) - Teaching Art and Inspiring the Next Generation (30:00) - The Importance of Marketing and Building a Collector Base (35:10) - Advice for Emerging Artists (40:20) - Thoughts on AI in Art Scott's Website https://www.scottwestmorelandart.com/ Scott on Instagram https://www.instagram.com/scottwestmorelandfineart Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast

    Jeep Talk Show, A Jeep podcast!
    From Trails to Real Life: Jeep Girls Talk Resilience and Independence

    Jeep Talk Show, A Jeep podcast!

    Play Episode Listen Later Jul 22, 2025 38:21


    Join Natalie from Highlift Off-Road and Janet from Precision Graphics and Marketing as they dive into the world of Jeep girls on this special one-year anniversary episode of Chic Chat! Celebrating the fusion of style, adventure, and empowerment, the B Team shares real talk on Jeep girl energy, independence, resilience, and power. From conquering trails to balancing work, family, and the Jeep lifestyle, discover tips for off-roading, maintaining your rig, and building community in a male-dominated sport. In this episode, we cover: Defining Jeep girl energy: Independence, boldness, resilience, and power (0:00) Myths and challenges women face in Jeeping (5:45) Style vs. substance: Loving a clean Jeep while hitting muddy trails (10:30) Off-road maintenance tips: Avoiding rust, cleaning valve stems, and protecting your investment (15:20) Building relationships at parking lot meets and events (20:15) Shoutouts to inspiring women like Angie (Play JT), Lola, Amanda, and Wendy (25:00) Balancing Jeep life with work, family, and personal time (30:00) Planning trips, saying no to protect your time, and go-bag essentials (35:45) Overcoming personal challenges and the supportive Jeep community (40:30) No woman left behind: Tips for solo adventures and joining groups (45:10) Whether you're a seasoned wheeler or new to the off-road scene, this episode is packed with inspiration for women embracing the Jeep lifestyle. Happy one-year anniversary to Chic Chat – look at us thriving! If you enjoyed this, hit that LIKE button, SUBSCRIBE to Jeep Talk Show for more episodes, and drop emojis in the comments to describe how this made you feel!

    MarTech Podcast // Marketing + Technology = Business Growth
    Contextual targeting more important than cookie-based targeting?

    MarTech Podcast // Marketing + Technology = Business Growth

    Play Episode Listen Later Jul 22, 2025 4:20


    Cookie deprecation is reshaping digital advertising strategies. Kerel Cooper, CMO at GumGum, explains how contextual targeting delivers effective advertising without relying on personal data. He discusses AI-powered contextual intelligence tools that analyze content for brand safety and suitability, while sharing how marketers can leverage these technologies to maintain campaign performance in a privacy-first digital landscape. Show Notes Connect With:Kerel Cooper: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Savvy Social Podcast
    Why Relationship-Based Marketing Works with Jessica Abel

    Savvy Social Podcast

    Play Episode Listen Later Jul 22, 2025 49:08 Transcription Available


    My favorite way to get new clients? It's not social media or email. It's referrals from friends. And that kind of trust doesn't just show up. It's built. In this episode, I'm joined by Jessica Abel, an artist-turned-business coach, to talk about relationship-based marketing—what it looks like, how it works, and why so many creatives struggle to sell their work. We also dig into business models, service-based offers, and how to rethink “sustainable” growth in your business.  If you're tired of trying to scale like an influencer and ready for something that actually supports your life, you'll love this one. In this episode of the podcast, we talk about: Why referrals outperform most marketing channels How to build a business model that fits your life The real reason courses and products are hard to sell What to do if you're burned out on content How introverts can still thrive with relationship marketing …And More!   This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside    About the Guest: Jessica Abel is a graphic novelist, author, and the founder of Autonomous Creative, where she helps accomplished creative professionals build businesses as brilliant as they are. Drawing on 30 years as a cartoonist and author combined with 10 years as a business owner, Jessica knows how to take someone's creative brilliance and turn it into an unconventional and profitable business. In other words, she's helping creatives do more than pay the mortgage. They're enjoying freedom from financial anxiety, time for their personal priorities, and doing truly meaningful work. Website: https://jessicaabel.com Instagram: https://www.instagram.com/autonomouscreative/  LinkedIn: https://www.linkedin.com/in/jccabel/  YouTube: https://www.youtube.com/@AutonomousCreative    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/367

    The Real Estate Investing Podcast
    He Closed a $500K Land Deal Without Spending a Dime on Marketing

    The Real Estate Investing Podcast

    Play Episode Listen Later Jul 22, 2025 32:50


    In this episode, Darrick and Ron Apke dive deep into how to approach land investing based on your marketing budget, whether you're starting with $0 or have $50,000 to spend. They break down actionable strategies for every stage, from free MLS hacks to scaling with direct mail, texting, and building a team. If you're wondering how to market your land business effectively at any budget level, this episode lays out the blueprint.================================ 

    Networking Rx
    This Networking Tip Might Just Land You In Prison (EPS 825)

    Networking Rx

    Play Episode Listen Later Jul 22, 2025 14:44


    You have no idea where that next networking connection will lead. But you can find out by simply embarking on it and trusting in the process. It might land you in places you never dreamed possible. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.

    Remarkable Results Radio Podcast
    The Power of Accountability: You Can't Grow Alone! [RR 1049]

    Remarkable Results Radio Podcast

    Play Episode Listen Later Jul 22, 2025 35:16


    Thanks to our Partners, NAPA Auto Care and NAPA TRACS Recorded at the Institute Summit 2025, Tracy Holt and Patrece Holt Vance, a brother-sister duo from a family owned shop, share how their business transitioned into a new era of strategic growth and profitability under their leadership. They credit much of their progress to the accountability and peer support they found through the Institute's Peer Groups. Tracy and Patrice also open up about the critical role of workplace culture and employee well-being in their success, and Tracy reflects on how a personal tragedy reshaped his "why" and fuels his drive today. Tracy Holt and Patrece Holt Vance, Performance Place, South Jordan, UT Show Notes Watch Full Video Episode The Institute of Automotive Business Excellence: https://www.wearetheinstitute.com/ Don't Sell, Connect: The Power of Emotion with Your Clients [RR 1032]: https://remarkableresults.biz/remarkable-results-radio-podcast/e1032/ Introduction (00:00:00) Guest Introductions and Family Business Background (00:01:01) Composite Partner Program and Accountability (00:02:00) Vulnerability and Sharing Struggles (00:04:14) Common Struggles Among Shop Owners (00:05:40) Summit Speakers and Dan Clark's Message (00:06:12) The Evolving 'Why' and Taking Action (00:07:07) H Self-Doubt and Risk in Business (00:08:03) Family Dynamics and Succession (00:08:32) Balancing Work and Family Life (00:09:40) Major Life Pivot and Business Purpose (00:11:18) Lessons from Adversity and Team Building (00:13:08) CRM, Marketing, and Customer Loyalty (00:18:16) Profitability, Expansion, and Growth Mindset (00:19:20) Intuition and Sustainable Growth (00:20:39) Cost Management and Expense Control (00:22:10) Fear of Failure and Shifting Mindsets (00:24:24) Expansion, ROI, and Vision (00:26:38) Customer Relations and Word-of-Mouth (00:26:54) Opportunities, Multi-Shop Growth, and Caution (00:28:41) Conference Takeaways: Culture and Accountability (00:30:30) Continuous Improvement and Community Involvement (00:33:06) Implementing Conference Learnings (00:33:52) Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: Follow on Facebook:

    Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers
    466: The Synthetic Research Advantage

    Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers

    Play Episode Listen Later Jul 22, 2025 26:49


    Synthetic research is rewriting the rules—and Jon Lombardo is here to explain how. In this Huddles Quick Take, the Evidenza co-founder breaks down the three biggest misconceptions marketers have about AI-generated research, from assumptions about accuracy to the myth of average insights.  You'll hear how synthetic research can help you test messaging, uncover clear audience insights, and even rewrite jargon so sales and buyers actually understand it—all without waiting months or spending a fortune.  What You'll Learn:  3 misconceptions marketers have about synthetic research  Why AI can surface insights that are better than traditional methods  How synthetic research unlocks deeper audience understanding at scale  When to use synthetic over human research (and how they work together)  For the rest of the conversation with Jon—including B2B use cases, segmentation examples, and a deeper dive into category entry points—visit our YouTube channel (CMO Huddles Hub) or click here: [https://www.youtube.com/watch?v=k4S_Ib-SmZY]. Get more insights like these by joining our free Starter program at cmohuddles.com.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

    The Future of What
    Episode #259 — Democratizing Artist Marketing: A Conversation with Chuka Chase of SymphonyOS @ Music Biz 2025!

    The Future of What

    Play Episode Listen Later Jul 22, 2025 11:13


    We sat down with Chuka Chase, co-founder of SymphonyOS, during Music Biz 2025 to talk about his company, his experience at the Conference, and the convergence of the music and tech industries. He discusses his professional journey which led him from the tech space to music, as he compares and contrasts how both industries operate. He also covers how the internet has made the music industry less siloed, and how SymphonyOS continues this democratization of knowledge for today's artists. Finally, Chuka shares his experience speaking on a 2025 panel to an audience of startup founders like him.

    The Sky Society Podcast | Marketing Career
    #168 Inside The World Of On-Campus Marketing with Suzanne Plahm, Director, Collegiate And Field Marketing @ Celsius

    The Sky Society Podcast | Marketing Career

    Play Episode Listen Later Jul 22, 2025 39:12


    ✨  Suzanne Plahm, Director, Collegiate And Field Marketing @ Celsius☁️ How Suze turned a college brand ambassador role into a full-time marketing career ☁️ How field marketing drives real-time consumer trial and feedback ☁️ Career lessons from working at Red Bull, Anheuser-Busch, and Celsius ☁️ Advice for landing competitive college ambassador programs (even without a marketing degree) ☁️ The unexpected LinkedIn DM that helped her land her role at CelsiusJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    From the Yellow Chair
    Marketing Gut Check: Tracking, Strategy, and the Truth Behind the Data

    From the Yellow Chair

    Play Episode Listen Later Jul 22, 2025 13:32 Transcription Available


    Send us a textTired of guessing whether your marketing dollars are working? You're not alone. This eye-opening episode tackles the critical but often overlooked aspect of contractor marketing: proper tracking and measurement.Most contractors struggle to connect their marketing efforts to actual results. Without reliable tracking systems, we're left making gut decisions that may feel right but lack the data to support them. I break down why tracking matters, how to implement it effectively, and why those fears about tracking numbers looking "non-local" are largely outdated in today's digital world.Each marketing tactic serves a specific purpose in your customer's journey. Billboards build awareness rather than drive immediate calls. Direct mail performs differently in established markets versus new territories. Google search attribution reveals gaps in your retention strategy. Understanding these nuances helps set proper expectations for each marketing channel and allows you to measure true performance.The episode explores common tracking pitfalls, including the infamous "I found you on Google" response that tells you nothing useful, overvaluing social media vanity metrics, abandoning tactics prematurely, and making reactive changes without considering seasonality. With practical advice on implementation and proper attribution, you'll gain clarity on which marketing efforts deliver real value for your contracting business.Ready to transform marketing from a mysterious black box into a data-driven growth engine? Implement proper tracking today and start making decisions based on facts rather than feelings. Your marketing budget—and your bottom line—will thank you.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content. Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram. From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com Interested in being a guest on our show? Fill out this form! We'll see you next time, Lemon Heads!

    Remarkable Marketing
    Spidey and His Amazing Friends: B2B Marketing Lessons on Alignment as the Real Superpower with CMO at Bugcrowd, Emily Ferdinando

    Remarkable Marketing

    Play Episode Listen Later Jul 22, 2025 50:26


    When everyone's racing to launch big strategies, success takes more than smart tactics. It takes alignment, discipline, and deep cross-functional trust.That's how the heroes in Spidey and His Amazing Friends, the hit animated Marvel kids' show, defeat the villains. In this episode, we unpack marketing lessons from Spidey's universe with the help of our special guest Emily Ferdinando, CMO at Bugcrowd.Together, we explore what B2B marketers can learn from nailing ABM execution, building content grounded in community feedback, and turning shared goals into real, coordinated action.About our guest, Emily FerdinandoEmily Ferdinando is a go-to-market leader with a focus on pipeline and revenue growth. She brings 15 years of GTM leadership experience, specializing in optimizing operational processes and data-driven strategy. With a background in sales and operations, Emily brings a unique approach to Marketing focused on down-funnel impact and top-line growth. Emily joins Bugcrowd from Veracode where she most recently led the Growth Marketing organization. Her background includes leadership roles across the GTM engine, including Global Business Development, GTM Enablement, and Operational Strategy. While there, she led the team through multiple events and two successful exits. Emily lives in New Hampshire with her husband and two young children. She enjoys the outdoors and stretching her creative muscles through painting, fiction writing and guitar.What B2B Companies Can Learn From Spidey and His Amazing Friends:Alignment over silos. In one episode, Spidey, Ghosty, and Miles all chase Rhino with their own plans, each using their powers, none working together. The mission falls apart. “We can say we have the same goal all day, but if we're not aligned on how we get there… that's what it's gonna look like,” Emily says. In marketing and in superhero teams, the difference between success and disaster isn't talent, it's coordination.One-size-fits-all content fits no one. Spidey's world works because it's made for everyone. Each with different powers, personalities, backgrounds, and their own story. That same inclusive mindset should guide your content. “Many people did not fit squarely into one piece,” Emily says. “If we ran our strategy that way, they were missing exposure to a lot of content that was really relevant to them.” Real impact comes from serving the overlaps, not the edges.Simple stories stick. Spidey and His Amazing Friends makes complex ideas—like teamwork, trust, and problem-solving—land through bright colors and clear stakes. For marketers, that's the goal too. “Making internal assumptions without pressure testing with the people who are going to be receiving the output of your team, it's a huge miss,” Emily says. Whether you're leading kids or customers, never assume they're on board. Ask, listen, and build with them.Quote“Spidey and His Amazing Friends, they really teach you what actual in practice, collaboration is supposed to look like and not look like. And it's really as simple as…you step back. We all know what we're supposed to do. It's just really hard in practice sometimes, and sometimes you can learn from the kids' shows. You just step back and go, we know what to do, we just need to do it.”Time Stamps[0:55] Meet Emily Ferdinando, CMO at Bugcrowd[01:00] Why Spidey and His Amazing Friends?[02:20] The Role of a CMO at Bugcrowd[03:00] Origins of Spidey and His Amazing Friends[19:38] B2B Marketing Takeaways from Spidey and His Amazing Friends[29:21] Bugcrowd's ABM Launch[33:30] Repackaging Content for Better Engagement[40:13] Bugcrowd's Content Strategy and Community Engagement[47:20] Final Thoughts and TakeawaysLinksConnect with Emily on LinkedInLearn more about BugcrowdAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

    Next in Marketing
    What Happens to Retail Media When Agents Start Taking Over Shopping?

    Next in Marketing

    Play Episode Listen Later Jul 22, 2025 25:02


    This episode is brought to you by Walmart Connect. From homepage to home improvement. Win Carts and Minds with Walmart Connect.Next in Media spoke with Sarah Hofstetter, chairwoman of Profitero, a division of Publicis, about the haves and have nots in retail media, whether the big players TV presence is going to cause a bifurcation in the market, and what agentic shopping might do to the whole category.

    Luxury Listing Specialist - Dominate High End Listings In Any Market
    Triple Threat Marketing: Direct Mail, Email & Social in 2025

    Luxury Listing Specialist - Dominate High End Listings In Any Market

    Play Episode Listen Later Jul 22, 2025 44:06


    In this episode, I sit down with Jimmy Mackin for a tactical deep dive into what's truly working for real estate agents right now. We unpack the “triple threat” approach—combining direct mail, email, and social media—to help you generate leads and position yourself for growth in an ever-changing market. Jimmy, co-founder of ListingLeads.com and a recognized thought leader in the Boston area, shares timely strategies for thriving even as many agents are feeling discouraged or stuck. He talks through real-world referral tactics, the power of focusing on neglected contacts in your CRM, and unveils high-converting scripts you can use immediately to spark conversations and win new business. From ramping up your referrals by reaching out to your “neglect list,” to crafting irresistible “Deal of the Week” offers that create urgency and curiosity, Jimmy's insights are actionable and rooted in successful campaigns from thousands of top agents. We also explore best practices for leveraging scarcity with coming soon listings on social media, the psychology behind writing engaging texts and emails, and how to overcome analysis paralysis in today's overwhelming landscape of marketing choices. If you're a seasoned pro aiming to sharpen your edge, or an agent who's felt lost in the noise of too many options and not enough results, this episode is packed with golden nuggets to help you systematize your outreach, generate predictable referrals, and build momentum heading into the next season.

    Beyond The Story with Sebastian Rusk
    Kimberly Williams - Changing Healthy Eating One Meal at a Time

    Beyond The Story with Sebastian Rusk

    Play Episode Listen Later Jul 22, 2025 18:15 Transcription Available


    Send us a textIn episode 264 of Beyond The Story, Sebastian Rusk interviews Kimberly Williams, a passionate Naturopathic Physician turned Entrepreneur, Founder of  Dynamic Scaling Intelligence, as she shares her journey from starting her clinic at just 24 years old to making a significant impact in the corporate world through public speaking and innovative health initiatives.Tune in to discover how passion and strategic goal-setting can lead to remarkable achievements.Timestamps[00:04:07] Healthy meals for children.[00:04:57] School lunch system improvement.[00:10:38] Healthy eating habits for children.[00:15:17] Transforming small businesses into movements.[00:17:34] Connecting with Kimberly.Quotes“It's transforming small businesses into movements and legacies using this same simple system that we stumbled across on zero budget.” -Kimberly Williams“It must probably not be the easiest thing to be able to navigate through. But once, you know, awareness, like most things in life, helps us better understand what we don't know that we don't know.” -Sebastian Rusk“Follow your dream and create it into a vision that is client-centric.” -Kimberly Williams==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram:https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabKimberly WilliamsInstagram: https://www.instagram.com/viral_business_growth/Facebook: https://www.facebook.com/kimberlywilliamspaisley LinkedIn: https://www.linkedin.com/in/kimberlyscalingarchitect/ ==========================Take the quiz now! https://podcastquiz.online/==========================Need Money For Your Business? Our Friends at Closer Capital can help! Click here for more info: PodcastsSUCK.com/money==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474

    YAP - Young and Profiting
    Cal Newport: How Entrepreneurs Can Cut Distractions to Instantly Boost Productivity | Productivity | E360

    YAP - Young and Profiting

    Play Episode Listen Later Jul 21, 2025 102:41


    Is everything we know about productivity wrong? Cal Newport thinks so. After years of watching busyness, distraction, and burnout dominate the workplace, he realized the real issue isn't our workload, but how we've been taught to work. In this episode, Cal shares his game-changing philosophy of slow productivity, revealing how entrepreneurs can build deep focus, avoid burnout, and pursue their goals more sustainably. He also explores how AI is shaping the future of work and what it means for productivity. In this episode, Hala and Cal will discuss:  (00:00) Introduction (02:38) His Path to Productivity Thought Leadership (08:42) Deep Work vs. Shallow Work for Life Balance (13:38) The Brain Science Behind Achieving Maximum Focus (25:38) The Evolution from Deep Work to Slow Productivity (33:18) The Three Principles of Slow Productivity (37:16) Push vs. Pull: Smarter Systems for Managing Workload (45:14) Realistic Goal-Setting for Sustainable Productivity (53:37) Multi-Scale Planning: The Key to Time Management (59:35) Building a Mindset of Obsessing Over Quality (01:07:53) How AI Is Shaping the Future of Work and Productivity Cal Newport is an MIT-trained computer science professor at Georgetown University and a New York Times bestselling author who writes about how productivity and technology work together. His books, including Deep Work, Digital Minimalism, A World Without Email, and his latest, Slow Productivity, have sold millions of copies and been translated into over forty languages. Cal also writes for The New Yorker and hosts the Deep Questions podcast. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Cal's Book, Slow Productivity: bit.ly/Slow_Productivity  Cal's Book, Deep Work: bit.ly/_Deep_Work  Cal's Book, Digital Minimalism: bit.ly/Digital_Minimalism  Cal's Book, A World Without Email: bit.ly/AWorldWithoutEmail  Super Intelligence by Nick Bostrom: bit.ly/_Superintelligence Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Work-Life Balance, Work Life Balance, Team Building, Motivation, Manifestation, Resolutions

    Thrivetime Show | Business School without the BS
    WindowNinjas.com | The Proven Process for Reaching Your Leads + How to Successfully Operate An Efficient Call Center & Scheduling Center + Join Eric Trump At Clay Clark's Sept. 25-26 Business Conf. (201 Tickets Remain)

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 21, 2025 62:20


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Home Building | How to Grow a Successful Home Building, Home Remodeling, Dog Training, Janitorial, Fitness & Real Estate Photography Business + Join Tim Tebow At Clay Clark's September 25-26 Business Conference (199 Tix Remain)

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 21, 2025 57:43


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Castle | Brett Raio & Clay Clark | Discover Clay Clark's Entire Catalog of Musical Musings & Lyrical Miracles Today At: www.ThrivetimeShow.com/Lyrical-Miracles/

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 21, 2025 3:10


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Roofing | How to Grow a Successful Roofing Company + How to Grow a Successful Basketball Coaching, Bakery, Fitness, Gym & Janitorial Business + Join Eric Trump At the September 25-26 Business Workshop (198 Tix Remain)

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 21, 2025 27:58


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

    Thrivetime Show | Business School without the BS
    Eric Trump | Join Eric Trump At Clay Clark's Sept. 25-26 Business Conference In Tulsa, Oklahoma (202 Tickets Remain) + Learn Marketing, Sales, Linear Workflow Design, Finance, Systems, Etc + Request Tix Via Text 918-851-0102

    Thrivetime Show | Business School without the BS

    Play Episode Listen Later Jul 21, 2025 16:35


    Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/