Podcasts about ROI

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    Best podcasts about ROI

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    Latest podcast episodes about ROI

    Breakfast Leadership
    Deep Dive: When AI Becomes More Than a Tool — How AI Predictions from PwC Signal a New Era for Work, Culture, and Leadership

    Breakfast Leadership

    Play Episode Listen Later Jan 9, 2026 14:57


    Introduction In this Deep Dive episode, we dive into PwC's latest AI Business Predictions — a roadmap offering insight into how companies can harness artificial intelligence not just for efficiency, but as a strategic lever to reshape operations, workforce, and long-term growth. We explore why “AI adoption” is now about more than technology: it's about vision, leadership, and rethinking what work and human potential look like in a rapidly shifting landscape. Key Insights from PwC AI success is as much about vision as about adoption According to PwC, what separates companies that succeed with AI from those that merely dabble is leadership clarity and strategic alignment. Firms that view AI as central to their business model — rather than as an add-on — are more likely to reap measurable gains.  AI agents can meaningfully expand capacity — even double workforce impact One bold prediction: with AI agents and automation, a smaller human team can produce work at a scale that might resemble having a much larger workforce — without proportionally increasing staff size. For private firms especially, this means you can “leapfrog” traditional growth limitations.  From pilots to scale: real ROI is emerging — but requires discipline While many organizations experimented with AI in 2023–2024, PwC argues that 2025 and 2026 are about turning experiments into engines of growth. The companies that succeed are those that pick strategic high-impact areas, double down, and avoid spreading efforts too thin.  Workforce composition will shift — rise of the “AI-generalist” As AI agents take over more routine, data-heavy or repetitive tasks, human roles will trend toward design, oversight, strategy, and creative judgment. The “AI-generalist” — someone who can bridge human judgment, organizational culture, and AI tools — will become increasingly valuable.  Responsible AI, governance, and sustainability are non-negotiables PwC insists that success with AI isn't just about technology rollout; it's also about embedding ethical governance, sustainability, and data integrity. Organizations that treat AI as a core piece of long-term strategy — not a flashy add-on — will be the ones that unlock lasting value.  What This Means for Leaders, Culture & Burnout (Especially for Humans, Not Just AI) Opportunity to reimagine roles — more meaning, less drudgery As AI takes over repetitive, transactional work, human roles can shift toward creativity, strategy, mentorship, emotional intelligence, and leadership. That aligns with your mission around workplace culture and “Burnout-Proof” leadership: this could reduce burnout if implemented thoughtfully. Culture becomes the strategic differentiator As more companies adopt similar AI tools, organizational vision, values, psychological safety, and human connection may become the real competitive edge. Leaders who “get culture right” will be ahead — not because of tech, but because of people. Upskilling, transparency and trust are essential With AI in the mix, employees need clarity, training, and trust. Mismanaged adoption could lead to fear, resistance, or misalignment. Leaders must shepherd not just technology, but human transition. AI-driven efficiency must be balanced with empathy and human-centered leadership The automation and “workforce multiplier” potential is seductive — but if leaders lose sight of human needs, purpose, and wellbeing, there's a risk of burnout, disengagement, or erosion of cultural integrity. For small & private companies: a chance to leapfrog giants — but only with clarity and discipline Smaller firms often lack the resources of large enterprises, but according to PwC, those constraints may shrink when AI is used strategically. For mission-driven companies (like yours), this creates an opportunity to scale impact — provided leadership stays grounded in purpose and values. Why This Topic Matters for the Breakfast Leadership Network & Our Audience Given your work in leadership development, burnout prevention, workplace culture, and coaching — PwC's predictions offer a crucial lens. It's no longer optional for organizations to ignore AI. The question isn't “Will we use AI?” but “How will we use AI — and who do we become in the process?” For founders, people-leaders, HR strategists: this is a call to be intentional. To lead with vision, grounded in human values. To design workplaces that thrive in the AI era — not suffer. Questions for Reflection  What parts of your organization's workflow could be transformed by AI — and what human strengths should those tools free up rather than replace? How might embracing AI shift your organizational culture and the expectations for leaders? What ethical, psychological, or human-impact considerations must you address before “going all in” on AI? As a leader, how will you ensure the “AI-generalists” — employees blending tech fluency with empathy, creativity, and human judgment — are cultivated and supported? How do you prevent burnout and disconnection while dramatically increasing capacity and output via AI? Learn more at https://BreakfastLeadership.com/blog Research:  https://www.pwc.com/us/en/tech-effect/ai-analytics/ai-predictions.html    

    That Sober Guy Podcast
    Episode 569: Why Alcohol Is Nothing More Than a Performance Tax

    That Sober Guy Podcast

    Play Episode Listen Later Jan 8, 2026 49:52


    Alcohol isn't a reward. It's not a release. It's a performance tax and in this episode, we prove it. On this week's That Sober Guy Podcast (the number one sober podcast since 2014), we break down how even “moderate” drinking quietly drains focus, fragments sleep, dulls urgency, and taxes next-day execution. Drawing from real-world patterns and insights from the Sober Male Index, this episode exposes what most men feel but can't quite name: you don't feel hungover, you feel slightly off. We cover: How alcohol disrupts sleep, cognition, and emotional regulation Why the biggest sobriety gain isn't motivation, it's baseline clarity The cultural protection around alcohol and why opting out makes people uncomfortable How alcohol delays stress, then charges interest Why “I don't have a problem” is the wrong metric. and ROI is the right one If you're a high-performing man, an executive, founder, or leader, this episode will challenge you to audit what's quietly leaking your energy and compressing your edge. Bottom line:If it costs tomorrow, it's not a reward.Clarity compounds faster than motivation. Learn more about the Sober Executive Performance Reset, a 12-week private coaching experience designed to help serious operators remove the tax, sharpen execution, and reclaim leverage. Sober Executive Performance Reset: A 12 Week Private Coaching Experience - APPLY HERE https://www.thatsoberguy.com/coaching Invite Shane to Speak - https://www.thatsoberguy.com/speaking Join “The Victory Circle”, our FREE Sober Guy Mens Community at https://www.thatsoberguy.com/offers/SvjjuEQ2/checkout Check out Shanes New Book, Sober Guy How Do I - https://a.co/d/81ZIgtE Tired of Drinking? Try Our 30 Day Quit Drinking Dude Challenge! - https://www.thatsoberguy.com/quit-drinking-alcohol-for-30-days For More Resources go to http://www.ThatSoberGuy.com Follow us on LinkedIn - https://www.linkedin.com/in/shane-ramer-7534bb257/ Follow us on Instagram @ThatSoberGuyPodcast Follow us on YouTube - https://www.youtube.com/thatsoberguypodcast  Follow us on X @ThatSoberGuyPod Music - Going Late courtesy of Humans & Haven Sounds Inc. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    CarDealershipGuy Podcast
    The Time-to-Sale Problem Dealers Are Dying to Fix (and Who's Figured it out) | Pre-NADA AI Spotlight #2 | Sanjay Varnwal, Co-Founder & CEO at Spyne.ai

    CarDealershipGuy Podcast

    Play Episode Listen Later Jan 8, 2026 32:12


    Today I'm joined by Sanjay Varnwal, Co-Founder & CEO at Spyne.ai. In part 2 of our Pre NADA AI Spotlight series we break down how AI is actually being deployed inside dealerships today—from faster merchandising to smarter lead handling—and where it's delivering real ROI versus hype. Sanjay explains how workflow optimization and tech partnerships are reshaping the dealer tech stack, why voice AI has accelerated dramatically in the last 6–9 months, and what data security and compliance mean in an AI-first world. This episode is brought to you by: 1. Lotlinx - What if ChatGPT actually spoke dealer? Meet LotGPT — the first AI chatbot built just for car dealers. Fluent in your market, your dealership, and your inventory, LotGPT delivers instant insights to help you merchandise smarter, move inventory faster, and maximize profit. It pulls from your live inventory, CRM, and Google Analytics to give VIN-specific recommendations, helping dealers price vehicles accurately, spot wasted spend, and uncover the hottest opportunities — all in seconds. LotGPT is free for dealers, but invite-only. Join the waitlist now @ http://Lotlinx.com/LotGPT 2. Merchant Advocate - Merchant Advocate saves businesses money on credit card fees WITHOUT switching processors. Find out how they can help your dealership with a FREE analysis. Click on @ http://merchantadvocate.com/cdg for more. 3. Spyne - Meet Vini by Spyne — your dealership's AI-powered Conversational Agent. Vini answers every call and chat, engages customers instantly, and uncovers hidden revenue in your CRM and inventory. Every missed opportunity? Found and converted. Learn more at http://spyne.ai/vini-cdg Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠https://cdgcircles.com/⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 00:42 What is Sanjay's background in hospitality? 01:41 How is AI impacting the automotive industry? 02:48 What are the biggest challenges in AI adoption? 05:50 Explaining Spyne's technology in detail 08:55 How does voice AI improve dealer engagement? 14:13 What is the future of AI in dealerships? Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Farm4Profit Podcast
    Winter Hours to Rain Days with StoneColdCavin

    Farm4Profit Podcast

    Play Episode Listen Later Jan 8, 2026 90:06


    In this Farm4Fun episode of the Farm4Profit Podcast, we're joined by Cavin Malloy, an Eastern Iowa farmer from Williamsburg and the creator behind @stonecoldcavin. Known for his high-energy, wrestling-inspired persona and relatable day-in-the-life farm content, Cavin has built a loyal following by showing the real side of farming—with humor, honesty, and Midwest grit.We dig into:Where Cavin grew up and his family's farming backgroundWhat his current farming operation looks like (row crops, cattle, equipment, and custom work)What he does differently than his neighbors—and whyHow the “StoneColdCavin” brand started and his first viral momentBalancing comedy with real farm educationWhat neighbors and locals think about his online presenceHis biggest farm pet peevesBest and worst purchases he's made on the farmHow he prepares for rain days and “winter hours”ROI on automation and technology in a real-world farm settingCoaching youth wrestling and how that mindset carries over to farmingAnd what he'd be doing if farming and content creation weren't the pathThis episode is part laughs, part real talk, and 100% authentic farm life—no filters, no fluff. Want Farm4Profit Merch? Custom order your favorite items today!https://farmfocused.com/farm-4profit/ Don't forget to like the podcast on all platforms and leave a review where ever you listen! Website: www.Farm4Profit.comShareable episode link: https://intro-to-farm4profit.simplecast.comEmail address: Farm4profitllc@gmail.comCall/Text: 515.207.9640Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5XqwFollow us on TikTok: https://www.tiktok.com/@farm4profitllc Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Modern CTO with Joel Beasley
    The Modern CTO of 2025 is Rob Duffy, CTO at HealthEdge!

    Modern CTO with Joel Beasley

    Play Episode Listen Later Jan 8, 2026 19:38


    This was the most useful, actionable advice we got on AI in 2025. Today, we're compiling the best AI content we got from our Modern CTO of 2025: Rob Duffy, CTO at HealthEdge. We discuss why AI demos aren't translating to production ROI, how to treat AI migration with the same rigor as cloud migration, and why technical leaders must use AI tools themselves to drive organizational transformation. All of this right here, right now, on the Modern CTO Podcast!  To learn more about HealthEdge, check out their website here.

    IT Visionaries
    Your Company Is Sitting on a Data Goldmine (Here's How to Unlock It)

    IT Visionaries

    Play Episode Listen Later Jan 8, 2026 33:54


    Most organizations are sitting on mountains of documents, PDFs, emails, and images they still cannot fully search, organize, or understand.In this episode of IT Visionaries, host Chris Brandt sits down with Tim McIntire, CTO of Hyland, to unpack why unstructured data is still one of the biggest blockers between AI hype and real results. Tim breaks down why so many companies struggle to access the content they already have and what it really takes to make that information usable, trustworthy, and valuable.From building content that is ready for AI to unlocking new context-aware agents and improving governance and transparency, Tim explains how leading organizations are finally turning everyday content into real business impact and why the future of enterprise AI starts with cleaning up what is already in the basement. Key Moments:02:36 - What Hyland Actually Does04:18 - Why 80% of Enterprise Data Is Unusable06:46 - From 30,000 Manual Indexes to Automation07:47 - Vectorization: Making Documents AI-Ready09:45 - The ROI of Eliminating Mundane Work10:55 - AI vs RPA: Why Intelligence Changes Everything13:23 - Federate Don't Migrate: Meeting Customers Where They Are16:29 - Governance Can't Be an Afterthought18:11 - The Explainability Breakthrough20:10 - Day 1 to Day 90: Faster Time to Value22:56 - Enterprise Agent Mesh Explained24:06 - Context Engineering: The New AI Superpower26:36 - Confidence Scores: When Humans Step In28:12 - Right Model for the Right Job31:00 - The 18-Month Prediction: Agents Everywhere -- This episode of IT Visionaries is brought to you by Meter - the company building better networks. Businesses today are frustrated with outdated providers, rigid pricing, and fragmented tools. Meter changes that with a single integrated solution that covers everything wired, wireless, and even cellular networking. They design the hardware, write the firmware, build the software, and manage it all so your team doesn't have to.That means you get fast, secure, and scalable connectivity without the complexity of juggling multiple providers. Thanks to meter for sponsoring. Go to meter.com/itv to book a demo.---IT Visionaries is made by the team at Mission.org. Learn more about our media studio and network of podcasts at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    TwoBrainRadio
    CrossFit's Sale: Stop Watching YouTube, Start Running Your Business

    TwoBrainRadio

    Play Episode Listen Later Jan 8, 2026 16:13 Transcription Available


    In this episode of “Run a Profitable Gym,” Two-Brain founder Chris Cooper explains why gym owners need to stop consuming clickbait speculation about CrossFit's sale and start working on what actually matters: their businesses.Stop paying the “distraction tax”—hours spent watching videos, scrolling comments and worrying about things you can't control cost you opportunities to generate revenue, build client relationships and preserve decision-making capacity.To give you a concrete plan to improve your business in a time of uncertainty, Coop walks through a five-step process you can use to objectively measure the value of any gym affiliation using real numbers:✅ Check local search volume for the brand✅ Track where your leads come from✅ Calculate marketing ROI with a simple formula✅ Measure revenue from affiliation programs✅ Assess retention value among engaged membersIf you decide to rebrand, Chris also covers the true costs, from domain changes and social media updates to new signage and content, so you understand what's actually required.The key takeaway: CrossFit LLC (or any brand affiliation) has never had less impact on your success than right now. Your coaching, client relationships and business systems actually drive results.Watch this episode to get the decision-making framework that will help you make smart, data-driven choices about affiliation. Then get back to work.LinksMeasuring the Value of AffiliationThe True Costs of RebrandingGym Owners UnitedBook a Call1:09 - Don't get distracted2:53 - Help with affiliation decision9:31 - A rebranding plan12:48 - Get back to work14:15 - The decision to make now

    Omni Talk
    The Biggest and Boldest NRF Must-See Tech Preview | Ask An Expert

    Omni Talk

    Play Episode Listen Later Jan 8, 2026 84:27


    Join Chris Walton and Anne Mezzenga for their second annual NRF must-see tech preview, showcasing five breakthrough retail technologies solving critical operational challenges. From AI employees autonomously negotiating supplier contracts to overhead RFID achieving 99% inventory accuracy, discover the solutions delivering measurable ROI and transforming how retailers operate in 2026. Featured companies and innovations: • Gain - AI employees Natalie and Bob executing end-to-end supplier negotiations and replenishment, closing deals from repair parts to $2-3M agreements • ESW - Cross-border commerce platform reducing international duties by 60% and enabling launches across 200+ countries without the $2.5-4.5M per-country build cost • PervasID - Overhead RFID technology (Trackmaster 3X) delivering 98-99% stock accuracy with 6-8 month ROI and 5-10% sales increases through improved on-shelf availability • Diebold Nixdorf - Visual AI at checkout reducing shrink from 3% to under 1% through intelligent nudging, with 80% of shoppers self-rectifying when prompted about missed scans • Cleveron - Robotic parcel lockers deployed in 300+ Zara stores across 38 countries, eliminating click-and-collect friction with QR code scan delivery in seconds Whether you're a retail technology executive planning your NRF booth strategy, building your 2026 technology roadmap, or looking to move beyond pilots to production deployments, this preview delivers real deployment data, ROI calculations, and operational insights from retailers like Zara, H & M, Calvin Klein, and other major CPG companies already scaling these solutions. #RetailTechnology #NRF2026 #AgenticAI #CrossBorderCommerce #RFID #ComputerVision #RetailAutomation

    ITSPmagazine | Technology. Cybersecurity. Society
    Real-Time Protection Against AI-Driven Account Takeover Fraud | A Brand Highlight Conversation with Israel Mazin, Co-Founder and CEO of Memcyco

    ITSPmagazine | Technology. Cybersecurity. Society

    Play Episode Listen Later Jan 8, 2026 5:34


    As AI makes it easier for attackers to launch account takeover campaigns at scale, organizations face mounting pressure to protect their customers and their brand. Israel Mazin, Co-Founder and CEO of Memcyco, joins the conversation to discuss how real-time detection and protection capabilities are changing the game.Memcyco is built on four products within a unified platform, each designed to detect and block both traditional and AI-driven attacks in real time. Unlike reactive threat intelligence solutions, Memcyco identifies victims as they interact with fake sites, provides detailed attacker data, and even deploys credential deception to neutralize stolen information before it can be used.With an agentless deployment that takes just minutes to implement, Memcyco delivers more than 10x ROI for customers across financial services, retail, airlines, logistics, and hospitality. The company has achieved nearly 300% year-over-year growth, serving organizations across North America, Latin America, Europe, and beyond.This is a Brand Highlight. A Brand Highlight is a ~5 minute introductory conversation designed to put a spotlight on the guest and their company. Learn more: https://www.studioc60.com/creation#highlightGUESTIsrael Mazin, Co-Founder and CEO of MemcycoOn LinkedIn: https://www.linkedin.com/in/israel-mazin-62215b/RESOURCESMemcyco: https://www.memcyco.com/Are you interested in telling your story?▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlightKEYWORDSIsrael Mazin, Memcyco, Sean Martin, brand story, brand marketing, marketing podcast, brand highlight, account takeover, ATO fraud, digital impersonation, phishing protection, real-time fraud detection, credential deception, website spoofing, AI-driven attacks, fraud prevention platform, agentless security Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    The Logistics of Logistics Podcast
    Smart Routes, Safer Stops: How Mapping Techis Transforming Trucking with Rishi Mehra

    The Logistics of Logistics Podcast

    Play Episode Listen Later Jan 8, 2026 40:54


    In "Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking", Joe Lynch and Rishi Mehra, VP, Product and Engineering at Trimble, discuss how integrated mapping technology optimizes routes, ensures driver safety, and drives profitability through a connected data ecosystem. Rishi Mehra As VP, Product and Engineering, Rishi Mehra is primarily responsible for overseeing the company's technology, products and engineering in North America. Mehra has been with Trimble since 2014, and previously served as a senior product manager and director of web products for ALK Technologies (now a part of the Trimble family). In that role, he led the product management and go-to-market activity for all web solutions globally and helped establish the commercial transportation-focused web digital platform within the organization. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking In "Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking", Joe Lynch and Rishi Mehra, VP, Product and Engineering at Trimble, discuss how integrated mapping technology optimizes routes, ensures driver safety, and drives profitability through a connected data ecosystem. The Power of a Connected Ecosystem: Trimble is more than a mapping company; it is a platform that connects shippers, brokers, carriers, and drivers. Rishi emphasizes that they don't have to provide every single solution themselves. Instead, they prioritize an open, scalable platform that allows partners (even competitors) to integrate, ensuring the customer has a seamless flow of data across their entire tech stack. Mapping as a Profitability Tool: Mapping technology is now a primary driver of ROI. By using tools like PC*Miler, carriers can plan the most cost-effective routes by factoring in state-specific fuel prices, tolls, and equipment-specific restrictions. Rishi notes that in a tight economy with low operating ratios, these "small" routing efficiencies are often the difference between a carrier being profitable or losing money. Preventing "Nuclear Verdicts" Through Safety Tech: Safety isn't just about avoiding accidents; it's about protecting the company from existential legal threats. Trimble's CoPilot Navigation prevents bridge hits (a major source of liability) by using precise commercial vehicle data. By investing a few dollars a month in truck-safe routing, fleets avoid the "nuclear verdicts" that have historically bankrupt multi-generational trucking companies. Hyper-Local Weather and Traffic Intelligence: General weather alerts are often too broad to be useful. Through a partnership with Weather Optics, Trimble provides a risk index score for specific road segments. This alerts drivers to hydroplaning risks, high winds that could tip empty trailers, and snow accumulation in real-time. This data also flows to dispatchers, allowing them to proactively reroute freight before a driver gets stuck. Solving the "Driver Utilization" Problem: The industry is shifting its focus from a "driver shortage" to a "driver utilization" problem. Trimble uses data analytics to track dwell times and detention at shipper facilities. By providing drivers and dispatchers with predictability regarding how long a stop will take, fleets can better manage Hours of Service (HOS) and ensure drivers aren't wasting their legal driving windows sitting at a dock. Combatting Sophisticated Cargo Theft and Fraud: Cargo theft is becoming increasingly high-tech, involving "spoofing" and "double-brokering." Rishi explains how Trimble uses connectivity to protect assets—for example, disabling fuel cards if the truck's GPS shows it isn't actually at a fuel bay. This level of integration between telematics and financial tools provides a layer of security that manual processes cannot match. The New "Three-Letter" Revolution: AI: The interview marks a transition in the industry's technological evolution. After the eras of GPS, TMS, and ELD, the next major frontier is AI. Trimble is integrating AI into its new TMS to automate mundane tasks, power "autonomous workflows," and provide predictive insights that help the industry move goods "safer, greener, and faster." Learn More About Smart Routes, Safer Stops: How Mapping Tech is Transforming Trucking Rishi Mehra | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble's Perspective: The Future of Freight is Connected with Rob Painter The Road Ahead: What Trimble Innovations Mean for Transportation with Jonah McIntire The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

    Build Your Digital Community
    The Strategy Behind A Business Podcast: How to Turn Your Voice Into Your Business' Top Resource

    Build Your Digital Community

    Play Episode Listen Later Jan 8, 2026 37:38


    Two seasoned podcasters; Staci Millard from Small Business School and Kristina Bartold-Sorgota from Community are sitting down to give you the full truth behind why starting a podcast was one of the best investments they ever made in their businesses.Getting return on your podcast investment is about more than landing paid ad partnerships. Staci and Kristina pull back the curtain on their podcasting strategy and how they use podcasting to grow their businesses and their networks. They break down:Why a podcast can be your most valuable top-of-funnel content.How to use podcasting as a networking hack.The ROI of building relationships through podcast interviews.How to avoid common mistakes that drain your time and impact.The benefits of solo vs guest episodes.The secret to making your podcast searchable, shareable, and bingeable.Launch strategies that actually get your show noticed — yes, even without a huge following.Whether you podcasting without feeling much progress or you're dreaming about getting your voice and your business more visible, this episode is the case for you to start podcasting!Connect with Staci: InstagramSmall Business School PodcastThrive AccountingMentioned in Episode:Find Your Next Bestseller on Faire and get 10% off with the code ‘HIGHVIBE10'Mini MicShould I do Solo vs Guest Podcast Episodes?Episode with Kelsey Reidl: Rank on ChatGPTJoin the High Vibe Women Online CommunitySend me a text!Making Good: Small Business Marketing PodcastMaking Good helps you do better marketing so you can make a bigger impact. If you're...Listen on: Apple Podcasts SpotifySupport the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 25% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

    Digital Velocity
    Episode 100: The 2026 AI Playbook — From Digital Employees to Real Business Impact with Pat Barry

    Digital Velocity

    Play Episode Listen Later Jan 7, 2026 42:07


    In Episode 100 of the Digital Velocity Podcast, Erik Martinez is joined by Pat Barry, President of AI Consulting Partners, for a forward-looking conversation on where artificial intelligence is headed as we move into 2026. After several years of experimentation, this episode focuses on what it looks like when AI shifts from novelty to something embedded in everyday business operations. Pat brings more than two decades of experience in data science and AI, having worked with organizations like Discovery Channel, Google, and Fortune 100 brands including Unilever, McDonald's, and UnitedHealthcare. Together, Erik and Pat discuss why 2026 will be defined less by new tools and more by automation, confidence, and real operational change. As Erik notes, "I think it's going to be the year of automation," and Pat describes how advanced organizations are already managing AI as a "digital employee" supported by agents and sub-agents. Listeners will learn: • Why automation and AI agents are becoming practical tools for daily business use • How organizations are applying AI to improve communication, workflows, and clarity • Why measuring AI success may shift away from traditional ROI models • The risks of shadow AI and the need for clear training and policies • What agentic shopping and AI-powered search could mean for marketers and brands Throughout the conversation, Erik and Pat stress that progress with AI starts with intention. Pat cautions businesses to avoid rushing into tools and instead recommends experimenting within existing platforms and focusing on training. They also reinforce the importance of keeping a human in the loop to maintain quality and accountability. For marketers, operators, and executives across industries this milestone episode offers a practical look at how AI adoption is evolving heading into 2026. The takeaway is clear: focus on real problems, build confidence with the Large-Language Model tools, and prepare for a future where automation supports, not replaces, human work.

    Duct Tape Marketing
    AI Works Best as a Teammate, Not a Tool

    Duct Tape Marketing

    Play Episode Listen Later Jan 7, 2026 24:58


    John is joined by Lauren Esposito to explore why AI delivers the most value when treated as a digital teammate rather than just another tool. They unpack how businesses can build a true hybrid workforce by integrating digital workers alongside humans, reshaping roles, accountability, and leadership in the age of AI. You'll learn how managing AI like an employee unlocks better outcomes, trust, and long-term ROI, and why AI adoption can't live solely in IT. This conversation offers practical insight into the future of work, digital labor strategy, and what it takes to orchestrate AI for real business impact. Today we discussed: 00:00 Start 01:10 Meet Lauren Esposito 02:19 The Hybrid Workforce 06:36 Organizational Shifts 10:21 Redefining Roles with AI 14:26 Trust in Digital Workers 17:20 Breaking Down Silos 20:49 Future Workforce Leadership Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

    The Real Estate Investing Club
    How I Net $175K Yearly From One Airbnb Property

    The Real Estate Investing Club

    Play Episode Listen Later Jan 7, 2026 50:00


    Join an active community of RE investors here: https://linktr.ee/gabepetersenDISCOVER THE DATA-DRIVEN APPROACH TO SHORT-TERM RENTAL SUCCESS

    Masters of Moments
    Wrapping up 2025: Wins, Losses, and Predictions for The Hospitality Industry

    Masters of Moments

    Play Episode Listen Later Jan 7, 2026 30:31


    In this solo year end episode of Masters of Moments, Jake Wurzak reflects on the highs, lows, and hard lessons from 2025 across his hospitality portfolio and broader business journey. He walks through recent acquisitions, operational wins, and exits, while candidly unpacking mistakes around debt timing, goal setting, and team management. Jake also shares how shifting guest preferences, declining RevPAR, and rising costs are reshaping the hotel industry, and why experiential and luxury assets continue to outperform. The episode closes with a forward looking view on 2026 and what has him re energized about hospitality. He discusses: Key wins from 2025 including the White Barn Inn acquisition, early distributions, and high ROI operational improvements Lessons learned from debt maturities, refinancing risk, and how market timing can dictate outcomes Mistakes around goal setting, performance measurement, and acting too slowly on underperformance Why experiential and luxury hotels are outperforming amid declining RevPAR in other segments How changing guest behavior, supply constraints, and brand dynamics are shaping 2026 opportunities This episode is especially valuable for operators, investors, and entrepreneurs looking for an honest, experience driven perspective on navigating cycles in hospitality and building with intention. Connect & Invest with Jake: Follow Jake on X: ⁠https://x.com/JWurzak⁠ 1 on 1 coaching with Jake: ⁠https://www.jakewurzak.com/coaching⁠ Learn How to Invest with DoveHill: ⁠https://bit.ly/3yg8Pwo⁠ Topics: (00:00:00) - Intro (00:01:15) - Highs of 2025: acquisitions and successes (00:07:03) - Lessons learned and mistakes made (00:17:02) - Looking ahead to 2026: trends and predictions (00:28:57) - Conclusion and exciting news for 2026 (00:29:51) - Closing remarks and podcast information

    The Vet Dental Show
    Episode 206 - Why Veterinary Dentistry Is One of the Most Profitable Services in Your Practice

    The Vet Dental Show

    Play Episode Listen Later Jan 7, 2026 9:13


    Take the next step in your veterinary dentistry journey — discover how you can join Dr. Beckman's elite training community! https://ivdi.org/inv ------------------------------------------ Host: Dr. Brett Beckman, DVM, FAVD, DAVDC, DAAPM In this episode of The Vet Dental Show, Dr. Brett Beckman shares actionable strategies to elevate your veterinary dentistry service. He emphasizes the financial benefits of investing in dental equipment, training, and team development, highlighting a study where practices doubled their revenue within a year. Dr. Beckman also outlines the essential components of a top-notch dental service—team, operatory, and a standardized plan. What You'll Learn:  ✅ Discover the key strategies for building a cohesive and passionate veterinary dental team.  ✅ Understand how investing in dental equipment and training can significantly boost practice revenue.  ✅ Master the three main components of a top-notch dental service: team, operatory, and step-by-step plan.  ✅ Simplify the process of standardizing a dental game plan to increase speed and confidence.  ✅ Apply proven techniques to identify and cultivate a passion for dentistry within your staff.  ✅ Recognize the impressive return on investment (ROI) that dentistry can provide compared to other veterinary services. Key Takeaways:  ✅ Focus on keeping the dental team small and specialized to foster expertise.  ✅ Identify staff members with a genuine passion for dentistry to build a motivated team.  ✅ Standardize the dental game plan with step-by-step procedures for consistency and efficiency.  ✅ Highlight the financial benefits of dentistry to persuade decision-makers to invest in the service.  ✅ Cross-training the entire staff is not the best approach for dentistry. Questions This Episode Answers: ❓ Why is veterinary dentistry often underprioritized despite being one of the most profitable services in a practice? ❓ How can investing in dental equipment, training, and education dramatically increase practice revenue? ❓ What real-world evidence shows that dentistry can deliver a strong return on investment in a short timeframe? ❓ How can veterinary teams use ROI data to persuade practice owners or decision-makers to invest in dentistry? ❓ What are the three essential components of a top-notch veterinary dental service? ❓ Why is keeping the dental team small and specialized more effective than cross-training the entire staff? ❓ How does standardizing dental workflows improve efficiency, speed, and team confidence? ❓ What role does passion and motivation play in building a successful dental team? ❓ How can consistent repetition and mastery elevate the quality of dental care delivered in practice? ❓ What mindset shifts are necessary to successfully grow and sustain a profitable dental service? ------------------------------------------ Transform your dental practice today — request your invite to the Veterinary Dental Practitioner Program: https://ivdi.org/inv Explore Dr. Beckman's complete library of veterinary dentistry courses and CE resources! https://veterinarydentistry.net/ ------------------------------------------ Questions? Leave a comment below with your thoughts, experiences, or cases related to veterinary dentistry! ------------------------------------------ KEYWORDS: Veterinary Dentistry, IVDI, Brett Beckman, Dog Dental Care, Cat Dental Care, VetTech Tips, Animal Health, Veterinary Education, Veterinary Dental Practitioner Program, Vet Dental Show, Dental Revenue, Veterinary Team Training, Dental Equipment ROI, Standardized Dental Plan, Veterinary Practice Profitability

    Ghet Investing
    We're Back!

    Ghet Investing

    Play Episode Listen Later Jan 7, 2026 20:51


    We're back!  After a one-year hiatus, we're officially relaunching Ghet Investing and pulling back the curtain on what the last year taught us plus what we're building next.In this “we're back” episode, we (Kacia + Seena) share our real estate story from the beginning: how we bought our first property in 2022, why we quickly pivoted from long-term rentals into short-term rentals (Airbnb), and what we've learned from building a portfolio across multiple strategies, including long-term, mid-term (our Denver quadplex), and short-term rentals.We also share why 2025 was a much-needed pause season: optimizing operations, recalibrating our strategy, and getting intentional about what we actually want next — instead of staying in “go-go-go” mode.What we cover:Why we took a one-year break from the podcast (and investing)Our real estate timeline: first purchase in 2022 → scaling quickly → learning by doingThe biggest lesson: knowledge isn't the same as investingOur current portfolio mix (and what we sold last year)The new project: we bought land in Bailey, Colorado and we're doing our first ground-up buildHow we're approaching risk, learning, and “first time nerves” at every new levelWhat the land purchase + build financing structure looks like (and why we bought the land in cash)Kacia's news: officially a licensed real estate agent in Colorado + why she's so excited about this next chapterOur 2026 vision: intentional, less-but-better, highest ROI on time/energy/moneyWe'd love to hear from you:Have questions about investing, Airbnbs, creative financing, ground-up builds, or buying your first property? DM us — we're open books and we want to make this podcast as helpful and real as possible.Follow along on Instagram:Kacia: @kacia.ghetmiriSeena: @seena.ghetmiriAnd if you enjoyed this episode, it would mean the world if you left a 5-star review and shared it with a friend who's ready to get in the game.Connect with us on Instagram: @kacia.ghetmiri @seena.ghetmiri For any requests email: ghetinvesting@gmail.com

    Entrepreneurs on Fire
    The Franchise Path to Freedom with Gregory Mohr

    Entrepreneurs on Fire

    Play Episode Listen Later Jan 6, 2026 29:03


    Gregory Mohr is a Wall Street Journal bestselling author, Forbes Business Council member, and founder of Franchise Maven, helping high-achievers build wealth through strategic franchise investing. Top 3 Value Bombs 1. Franchising isn't about buying yourself a job; it's about buying proven systems and processes that run without you. 2. Talking to at least 10 franchisees before investing dramatically reduces risk and reveals the truth behind the numbers. 3. Service franchises with recurring revenue and essential demand offer faster ROI and stronger exit opportunities. Check out Greg's website to find your franchise fit - Franchise Maven Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. Shopify - In 2026, stop waiting and start selling with Shopify. Sign up for your 1 dollar-per-month trial and start selling today at Shopify.com/onfire. Quo - The modern alternative to run your business communications. Try Quo for free plus get 20 percent off your first 6 months when you go to Quo.com/fire.

    Target Market Insights: Multifamily Real Estate Marketing Tips
    Real-Time Risk Mitigation for Multifamily with Nadav Schnall, Ep. 774

    Target Market Insights: Multifamily Real Estate Marketing Tips

    Play Episode Listen Later Jan 6, 2026 29:20


    Nadav Schnall is the co-founder of ProSentry, a proptech startup focused on real-time risk mitigation for multifamily and commercial buildings. With a decade of experience at First Service Residential as VP of Luxury Properties and New Development, Nadav saw firsthand the operational challenges that property managers face. His venture addresses those pain points through sensor-based monitoring that's already helped prevent thousands of potential insurance claims.     Make sure to download our free guide, 7 Questions Every Passive Investor Should Ask, here.     Key Takeaways Understand how real-time risk mitigation can lower insurance premiums and prevent property damage Learn the top causes of water-related insurance claims and how they can be proactively addressed Discover how smart sensors and LoRaWAN technology are being applied to multifamily assets Hear how investors can use tech to boost tenant satisfaction and NOI     Topics Why Nadav Started ProSentry Saw repeated property issues in his role at First Service Residential Reconnected with a veteran builder to launch the company Wanted to solve systemic building problems using tech How Risk Mitigation Impacts Insurance Non-weather water damage is among the top insurance claims Sensors help avoid or minimize these issues Lower risk profile = potential savings on premiums or deductibles What ProSentry's Sensors Actually Do Water, gas, temperature, humidity, smoke, vape, and rodent detection Uses LoRaWAN, not Wi-Fi, for stronger building-wide coverage Real-time alerts via app, text, call — including live operator calls Cost and ROI for Investors Approx. $300–$400 per unit installation Ongoing cost: ~$1–$1.50/month per sensor Helps improve tenant experience, reduce damage, and boost NOI Proactive Alternatives and Why They're Not Enough Preventative maintenance is still important But sensors catch things no one can manually inspect Especially helpful for high-turnover or under-staffed buildings    

    Empire Flippers Podcast
    Are Conferences Worth Your Time as a Business Owner? [Ep.200]

    Empire Flippers Podcast

    Play Episode Listen Later Jan 6, 2026 23:11


    Most online business owners have a complicated relationship with conferences. Some leave feeling energized and full of new ideas. Others leave wondering if they just paid a lot of money for bad coffee and small talk.In this episode of the Opportunity Podcast, Greg breaks down when conferences are actually worth your time and when they're not. He starts by outlining the difference between attending as a practitioner versus a vendor. Practitioners tend to gain the most from learning new strategies, seeing how others operate, and uncovering ideas that can indirectly unlock new revenue. Vendors have a tougher time finding success. Without a clear plan to justify the investment and a proven offer, sponsorship can be expensive and risky. Greg explains why aggressive selling almost always backfires and why trust, education, and long-term relationship building are what actually drive results. Greg also shares practical advice on how to make conferences work without massive budgets. Most importantly, he reveals where the real value of conferences shows up, not in the talks and workshops, but during dinners, drinks, and informal conversations. If you want a clear, honest take on how to approach conferences and actually make them work for your business, this episode is worth a listen. Topics Discussed in this episode: Assessing the value of conferences for sellers vs vendors (01:25) The real cost and risk of sponsoring conferences (03:54) Getting the best ROI as an event sponsor (09:00)  Where the real business happens at conferences (12:44) Final verdict: Are conferences actually worth it? (18:36) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Sit back, grab a coffee, and learn how to get the most value out of conferences!  

    Build Your Network
    Make Money with the "Business Sergeant" | Chris Hallberg

    Build Your Network

    Play Episode Listen Later Jan 6, 2026 29:43


    In this episode, Travis sits down with leadership expert and “Business Sergeant” Chris Hallberg to unpack how great sales and great leadership go hand in hand. From shoveling driveways in Minnesota to scaling and selling an energy‑efficient remodeling company during the Great Recession, Chris shows how disciplined systems, integrity in sales, and long‑term thinking can build serious revenue.​ On this episode we talk about: How Chris went from shoveling snow and working at McDonald's to military police, then into construction sales and six‑figure commission income The story of launching an energy‑efficient remodeling business in 2008–2010 using tax credits, ROI calculators, and “green” door‑to‑door canvassing to thrive while legacy contractors went under Why door‑to‑door is still “king” in certain home-services niches, and how to sell respectfully at the front door without being a stereotypical high‑pressure closer The mindset shift from zero‑sum “I win, you lose” sales to win‑win selling that focuses on impact, education, and walking away when you're not the best fit How Chris now helps leadership teams implement EOS and uses his GoExpand AI platform to build disciplined, accountable, highly profitable organizations​ Top 3 Takeaways The best salespeople think of themselves as problem solvers and educators, not manipulators; they're willing to walk away when their solution is not truly in the customer's best interest. In tough economies, differentiation plus math wins: pairing tax incentives, real energy‑savings ROI, and targeted canvassing allowed Chris's company to grow while others shrank. Long‑term success comes from systems and culture, not just charisma—frameworks like EOS and tools like GoExpand help leadership teams create repeatable, scalable performance. Notable Quotes “I look at people as helping people, not selling people. No one wants to be sold, but everybody needs help.” “If you serve other humans, you'll get your just rewards. If you're only trying to take, you'll only get what they'll let you have.” “Both models can work for six months, but only one works for ten years.” Connect with Chris Hallberg: Website (Veteran community): https://bizsgt.com​ Coaching & software: https://goexpand.com​ EOS Implementer profile: https://implementer.eosworldwide.com/chris-hallberg​​ ✖️✖️✖️✖️

    PT Pintcast - Physical Therapy
    Clinic Marketing in 2026: What Works, What's Dead, and What to Start Doing Now

    PT Pintcast - Physical Therapy

    Play Episode Listen Later Jan 6, 2026 54:53 Transcription Available


    Welcome to the new weekly series Marketing Doesn't Work! — where marketing myths go to die and healthcare strategies get real. In this kickoff episode, host Jimmy McKay sits down with marketing pro Andrea Cheney to answer the question on every clinic owner's mind:What should we start, stop, and continue in 2026?You'll hear:???? Why newsletters are usually garbage (and how to fix them)???? Planning your year: proactive vs. reactive❌ The death of Canva-text testimonial dumps✅ The real ROI of Facebook ads for workshops???? “Keep It or Dump It” speed round: clinic blogs, email blasts, exercise reels & morePlus: A listener question on converting social views to actual appointments.???? Follow for weekly episodes that make you rethink what “marketing” even means in healthcare.

    Power + Presence + Position
    2026 Is the Year We Stop Hoping and Start PROVING

    Power + Presence + Position

    Play Episode Listen Later Jan 6, 2026 27:14


    Can you pull up a spreadsheet right now showing the documented ROI on every business program you invested in last year?   The measurable revenue increase? The proven time savings? The concrete systems installed? If you're like most women entrepreneurs, you can't. Not because you're not brilliant. Not because the programs weren't valuable. But because the business education industry has trained us to measure success by how inspired we feel, not by what we can prove. And that ends now.   Join Eleanor for this first episode of 2026 as she explores why the most sophisticated women entrepreneurs are demanding something the industry has never been willing to provide: measurable ROI. You'll also learn about the Jewel OS - the first operating system built specifically for women entrepreneurs scaling to $2M+. By the end, you'll understand exactly why you're stuck, what the gap in the market is, and what to do about it in 2026.   Jewel OS is the first business operating system built specifically for women entrepreneurs scaling to $2 million +. If you're ready to install infrastructure instead of collecting more frameworks, message Eleanor the word 'Jewel' and we'll send you an application link.   Get full show notes and more information here: https://safimedia.co/WO82   Connect with Eleanor on LinkedIn or Instagram: https://www.linkedin.com/in/eleanorbeaton/ https://www.instagram.com/eleanorbeaton/?hl=en

    The Chris Voss Show
    The Chris Voss Show Podcast – Boost Your E-commerce with AI-Powered Conversion Tools from Optimonk

    The Chris Voss Show

    Play Episode Listen Later Jan 6, 2026 26:26


    Boost Your E-commerce with AI-Powered Conversion Tools from Optimonk Optimonk.com About the Guest(s): Krisztian Kiraly is a seasoned Senior E-commerce Growth Strategist and CRO (Conversion Rate Optimization) expert with over ten years of experience in digital marketing. He specializes in helping Direct-to-Consumer (DTC) brands increase revenue by optimizing their full sales funnels. His expertise has delivered impressive results, including a remarkable 86% conversion rate lift in a single month. Currently, Krisztian Kiraly is affiliated with OptiMonk, a leading B2B SaaS company that provides AI-driven CRO tools for enhancing e-commerce performance. Episode Summary: In this episode of The Chris Voss Show, Chris engages in a riveting conversation with Krisztian Kiraly, a leader in the e-commerce optimization space, where they delve into conversion rate optimization (CRO) techniques and tools crucial for modern online businesses. As Krisztian Kiraly articulates why CRO is becoming pivotal in the digital marketing domain due to ever-rising ad costs and heightened customer expectations, listeners will gain invaluable insights into improving online sales performance. This episode promises to unravel data-driven strategies, addressing the challenges Digital Commerce faces amidst increasing competition. Krisztian Kiraly further discusses the transformative role of AI in e-commerce optimization, specifically through their SaaS offering, OptiMonk. The podcast explores how OptiMonk’s AI-powered tools assist businesses in reducing cart abandonment, enhancing product visual appeal, and personalizing direct marketing outreach. This episode also dives deep into the importance of implementing systematic processes over isolated tactics in digital marketing, providing a comprehensive overview of how to effectively leverage technology to achieve more significant business outcomes. Key Takeaways: Conversion rate optimization is essential due to increasing online competition and rising advertising costs. OptiMonk’s AI-based tools offer solutions to enhance CRO by providing personalized and targeted customer experiences. For an e-commerce site to effectively use OptiMonk, it should have a substantial visitor flow to leverage the tool's full potential. AI can dynamically generate more compelling product images and descriptions, potentially transforming visitor interactions and increasing sales. Hyper-personalization in digital marketing campaigns can lead to enhanced customer experiences, crucial in earning robust ROI from ad spend. Notable Quotes: “I call it the hope marketing, which means I do some tactics without measuring anything, and I hope to get results.” “Conversion rate optimization will be one of the most important areas of digital marketing in the future.” “With OptiMonk, it’s possible to rescue the cart abandoners on-site, which is much more effective than just a normal automated email.” “AI does the heavy lifting, but you are in control.” “The future is in segmentation and hyper-personalization, creating a tailored customer experience from beginning to end.”

    Breakfast Leadership
    Building Financial Freedom Through Tax-Optimized Real Estate Investing with Stewart Heath

    Breakfast Leadership

    Play Episode Listen Later Jan 6, 2026 22:39


    Real Estate Syndication Investment Overview Michael and Stewart explored the world of real estate syndication and why it has become a practical alternative to traditional property ownership. They explained how 25 to 50 investors can pool their capital to purchase larger properties, giving individuals access to substantial real estate deals without managing the property themselves. Stewart pointed out that although real estate is generally less liquid than stocks, the future looks promising as tokenization grows and could make private deals more accessible within the next few years. Understanding Investment Risks and Rewards Michael and Stewart broke down the complexities of alternative investments, especially in areas like cryptocurrency and innovative financial models. Stewart explained SEC rules for accredited investors and shared that typical syndicate minimums start at $50,000, with $25,000 possible for new investor relationships. They highlighted the potential for recurring cash flow, attractive tax advantages, and average annual returns around 13.5 percent, with a minimum expected return of 6.5 percent in the first year. Real Estate Tax Depreciation Benefits The conversation shifted into tax strategy, where Stewart explained how depreciation and bonus depreciation can significantly impact an investor's bottom line. He described cost recovery, the ability to deduct the cost of an asset over time, and how current tax laws allow for 100 percent bonus depreciation on certain types of personal property. Michael and Stewart emphasized that real estate offers unique tax opportunities through cost segregation, allowing investors to classify a large portion of a property's cost as personal property and deduct it in the first year. Real Estate Investment Tax Benefits and Market Outlook Michael and Stewart emphasized the importance of solid research and guidance from qualified financial professionals when evaluating real estate investments. They discussed how the U.S. economy is heavily tied to real estate and how government incentives often support development. Stewart shared his outlook on the housing market, predicting potential movement in the first half of next year if interest rates ease and new policies, such as down payment support or extended mortgage terms, are introduced. Housing Market and Investment Insights Wrapping up, Michael and Stewart discussed the importance of a balanced housing ecosystem that supports both home ownership and rental opportunities. Stewart encouraged listeners to explore more about their projects at harvardGrace.com and offered a free digital copy of his latest book to help aspiring investors deepen their understanding of real estate investing. Stewart O. Heath, CPA Stewart is the Founder and CEO of Harvard Grace Capital, a private equity real estate investment firm that helps individuals and business owners build wealth faster through hands-off real estate investing that generates passive income, reduces risk, and maximizes tax efficiencies.  Backed by a combined 150+ years of entrepreneurial and CRE experience, Stewart and the Harvard Grace Capital team have raised millions of dollars via syndications, and consistently deliver tax-advantaged 18%+ ROI on well-located commercial real estate assets (office, retail, medical, self-storage, etc.) between Nashville, Tennessee and Birmingham , Alabama.  Harvard Grace Capital stands out in a crowded market because of its focus on stabilized  commercial real estate, which cash flows from day one – a refreshing contrast to high-risk, speculative ventures. Stewart and his team prioritize consistency and resilience in an economy that feels increasingly unpredictable, often reciting their motto: “boring is beautiful.” A Certified Public Accountant (CPA), Stewart brings over 40 years of business experience to the real estate sector. His background spans multifamily and commercial development, construction, management, and investing, but it's his CPA-level financial rigor that gives him an edge in deal analysis and risk mitigation. Stewart's journey has been deeply shaped by his comeback after losing everything in the 2008 financial crisis. Rather than retreating, he rebuilt smarter. He learned how to structure real estate portfolios that provide tax-optimized long-term, reliable returns. That experience now fuels his mission: to help investors navigate uncertain markets with investments that perform through all cycles and beat inflation. More about Stewart:  Served as a COO/CFO across industries including media, manufacturing, and retail; held leadership positions at Tennessee Valley Properties, Creative Trust Ventures, Gaines Manufacturing Company, and more.  Former Board Member of the Freedom Business Alliance, the only global network creating business solutions to human trafficking. Worked as a tax consultant with PwC in the 1980s, creating value or tax savings in the  millions of dollars. Hosted the Growth, Grace & Prosperity Podcast, where he interviewed top entrepreneurs, executives, and wealth builders about what it takes to succeed in business and life. Social media links: Linkedin https://www.linkedin.com/company/harvard-grace-corporation/ Stewart's LinkedIn: https://www.linkedin.com/in/stewartoheath/  Facebook https://www.facebook.com/harvardgrace  

    Roadmap To Grow Your Business
    Ep #395: How to Accelerate Your Referral Growth

    Roadmap To Grow Your Business

    Play Episode Listen Later Jan 6, 2026 37:51


    She didn't come to play; she came to win! Learn how Candice Frazer's winning mindset propelled her referral generation and accelerated her business growth. After attending our last Referral Accelerator workshop, Candice achieved an incredible 282% ROI—proof that the right strategies yield real results! Want to know how she did it? Discover the strategies that helped Candice achieve growth quarter over quarter and how you can implement similar tactics in your own business. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/395

    On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
    HUB 486: AUTHOR PANEL - Antonio Valles and Kathy Sparrow

    On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building

    Play Episode Listen Later Jan 6, 2026 45:17


    When you write a book, you're not just sharing your knowledge, you're planting the seeds for long-term growth. Your book can open unexpected doors: attracting ideal clients, boosting your visibility, and positioning you as a trusted authority in your space. But to make that kind of impact, you need more than a finished manuscript—you need a strategy that helps your book connect with the right people and lead them back to your business. That's exactly why I started the Biz Book Pub Hub. It's a free resource where experts, authors, and writers come together to support each other through every stage of the book journey—from blank page to book launch and beyond. You can explore all of it at www.BizBookPubHub.com . Today, I'm excited to introduce two incredible authors: Antonio Valles wrote “Empower Your Presentation Skills: The Confident Entrepreneur's Guide to Grow Your Business,” a hands-on guide for professionals ready to level up their speaking skills and use presentations as a tool for building authority and closing more business. Kathy Sparrow is the author of “Ignite Your Leadership: Proven Tools to Energize Teams, Fuel Momentum, and Accelerate Results,” a book packed with powerful tools and insights to help leaders inspire their teams and create lasting organizational success. Please join me in welcoming Antonio and Kathy.  In this episode, we discuss the following:

    The Business of Intuition
    John Dwyer: From Seinfeld to $15 Billion: How Direct Response Marketing Beats Branding

    The Business of Intuition

    Play Episode Listen Later Jan 6, 2026 39:50


    About John Dwyer:John is a marketing enigma, a “direct response customer attraction expert” who thinks way outside the box, and his marketing consultancy business is called The Institute Of Wow, with John's mantra being that one's marketing needs to “wow” prospects. He's also the guy who shocked the marketing world some years back when he convinced Jerry Seinfeld to come out of retirement to be the spokesman for an Australian banking institution, The Greater Building Society, heading up a “free vacation campaign” which broke home loan lending records and remains folklore in the global banking industry. This was probably one of the most successful “incentive-promotions” in the world, resulting in many billions of dollars in extra home loans. John helps business owners understand how to exploit platforms like Facebook, Instagram, YouTube, and LinkedIn by implementing “incentive-based marketing offers” that can be targeted specifically to certain audiences. His client list reads like a Who's Who of business and includes the likes of Rupert Murdoch's News Ltd, 7-Eleven, Westfield Shopping Centres, Walt Disney, KFC, and BP, because they acknowledge he is “the master of creating incentives that work.” In this episode, Dean Newlund and John Dwyer discuss:Why most marketing efforts fail to prove real ROIHow direct response marketing builds brands and drives sales simultaneouslyThe role of incentives and sampling in moving customers off the fenceUsing data and statistics to earn credibility with executivesTranslating creative ideas into measurable business outcomes Key Takeaways:Track cost per lead and conversion rates daily so you can identify ad fatigue early and change creative before performance drops.Design marketing offers that distract attention from price by using incentives, sampling, or bonuses instead of discounts.Present marketing results to executives using statistics and ROI metrics rather than ideas, branding language, or vanity metrics.Turn your expertise into a high-converting offer by giving value first, then inviting prospects to engage deeper instead of selling immediately. "Give, give, give, give before you ask.” — John Dwyer Connect with John Dwyer:  Website: https://theinstituteofwow.comEmail: john@theinstituteofwow.comLinkedIn: https://www.linkedin.com/in/instituteofwow/See how incentive-based vacations can drive instant leads: https://vacationsincentive.com/Discover how Facebook contests can generate qualified leads fast: https://fbcontestleads.com/   See Dean's TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

    Richer Soul, Life Beyond Money
    Ep 474 How to Stay Strong to 100: Longevity, Regenerative Medicine, and Mobility with Dr. Tommy Rhee

    Richer Soul, Life Beyond Money

    Play Episode Listen Later Jan 6, 2026 60:46


    How to Stay Strong to 100: Longevity, Regenerative Medicine, and Mobility   Most people say they want to live a long life. Very few ask the better question: what kind of body and energy will I have at 80, 90, or 100? In this episode of Richer Soul, Dr. Tommy Rhee shares what he has learned from decades working with elite athletes, professional sports teams, and now patients using regenerative medicine and topical stem cell therapies. We talk about the realities of aging, why exercise is still the number one longevity tool, the hidden damage of chronic inflammation, and how emerging technologies might help us stay active and mobile much longer than previous generations.   Core Insights from the Conversation: Exercise Is the Foundation of Longevity. Consistent movement protects joints, improves circulation, and activates the body's natural repair systems. No supplement or therapy replaces exercise as a driver of long-term health. Chronic Inflammation Accelerates Aging. Acute inflammation heals. Chronic inflammation slowly breaks the body down, damaging joints, energy levels, and long-term mobility. Circulation Determines Recovery. Healing depends on flow. Healthy arterial, venous, and lymphatic circulation deliver nutrients and remove waste, allowing tissues to repair more efficiently. Regenerative Medicine Is Becoming Non-Invasive. Cell-free regenerative topical therapies aim to support healing without injections, downtime, or invasive procedures, making recovery more accessible earlier in the aging process. Longevity Requires a "Never Quit" Mindset. Health isn't built through perfection. It's built by continuing to move, eat well, and recover even when progress feels slow or uneven.   Money Learning from Dr. Tommy Rhee: Your health is one of the highest-ROI investments you can make. Dr. Tommy Rhee reinforces that prevention—consistent exercise, reducing inflammation, improving circulation, and supporting your body's natural repair systems—costs far less than the medical bills, downtime, and lost earning potential that come from neglect. Strong mobility and longevity aren't just physical assets; they protect your financial future by reducing long-term healthcare expenses and preserving your ability to work, create, and enjoy life.   Key Takeaway: You do not have to choose between living long and living well. With consistent movement, smarter food choices, better circulation, and an open mind toward regenerative therapies, you can build a body that still feels capable at 80, 90, or even 100. The most important piece is not perfection, it is refusing to quit on your health.   Bio: Dr. Tommy Rhee is a licensed sports chiropractor and pioneer in regenerative medicine with nearly two decades of experience working with elite and professional athletes. He has served as the official team chiropractor for the Tampa Bay Buccaneers and began his career at UCLA Athletics, treating Division I football, soccer, and track athletes. He is the Founder and CEO of RheeGen®, the world's first cell-free regenerative topical therapy, designed as a non-invasive alternative to injection-based stem cell procedures. Dr. Rhee is also the author of The Future of Regenerative Medicine, where he explores how topical stem cell technologies may reshape healing, recovery, and longevity. Known for blending sports medicine, biomechanics, and regenerative science, Dr. Rhee continues to practice in Tampa, Florida, helping patients and athletes stay active, recover faster, and move well as they age.   Links: Website: www.RheeGen.com Facebook: RheeGen: https://www.facebook.com/p/RheeGen-61552362351212/ Instagram: Rhee.gen: https://www.instagram.com/rhee.gen/ LinkedIn: https://www.linkedin.com/in/drtommyrhee/ Book: The Future of Regenerative Medicine: Unlocking the Potential of Topical Stem Cell Therapy:  https://a.co/d/2eUa3Zx   If this conversation sparked you to think differently about aging, here's your next step: choose one upgrade in movement, one upgrade in food, and one upgrade in recovery, and commit to them for the next 90 days. If you want help designing a richer life that includes long-term health, longevity, and purpose, connect with Rocky and explore what your own 100-year plan could look like.   #Longevity #HealthyAging #RegenerativeMedicine #StemCellTherapy #InflammationHealth #MobilityMatters #NitricOxide #CirculationHealth #HolisticWellness #AgingWell #PainFreeLiving #HealthOptimization #LiveTo100 #FunctionalHealth #WellnessJourney   Watch the full episode on YouTube: https://www.youtube.com/@richersoul Richer Soul Life Beyond Money. You got rich, now what? Let's talk about your journey to more a purposeful, intentional, amazing life. Where are you going to go and how are you going to get there? Let's figure that out together. At the core is the financial well-being to be able to do what you want, when you want, how you want. It's about personal freedom! Thanks for listening!   Show Sponsor: http://profitcomesfirst.com/   Schedule your free no obligation call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes   If you like the show please leave a review on iTunes: http://bit.do/richersoul   https://www.facebook.com/richersoul http://richersoul.com/ rocky@richersoul.com   Some music provided by Junan from Junan Podcast   Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.

    Ecommerce Brain Trust
    Best of 2025 | Replay: Winning Search, Unlocking Reviews, and the ROI of Content With Profitero's Mike Black - Episode 425

    Ecommerce Brain Trust

    Play Episode Listen Later Jan 6, 2026 31:46


    Thank you for an incredible 2025!

    Owned and Operated
    Stop Losing Money in 2026: The Profit Plan for Higher EBITDA

    Owned and Operated

    Play Episode Listen Later Jan 6, 2026 45:01 Transcription Available


    We're heading into 2026 with one goal: stop losing money.Not “grow at all costs.” Not “try harder.” Just: build a healthy business that actually cash flows.In this episode, John Wilson and Jack Carr break down what they're cutting, tightening, and renegotiating in 2026 to go from ~13% EBITDA to 20% EBITDA—and why they're also targeting 10% net profit after realizing how big the gap can be between EBITDA and real take-home profit.They walk through the exact planning process they used this year (operational inputs → revenue → profit plan), then share the unsexy truth: most of the gains don't come from some magic tactic… they come from relentless efficiency—marketing discipline, killing bloated software, renegotiating vendor terms, tightening material spend, and finding hidden leaks everywhere.If you run a home service business (at any size), this is your 2026 playbook for getting healthy first—then scaling from strength.In this episode, we cover:“Just Don't Lose Money” Mindset: Why refusing to lose changes everythingProfit Planning for 2026: Planning off the P&L (not vibes)EBITDA Isn't a Light Switch: Why profitability is an on-ramp (and takes time)Marketing Discipline: Cutting inconsistent channels + tracking cancellation rateSoftware Bloat: The hidden $10K–$50K/month leak almost everyone has

    Real Estate Team OS
    Living In The Leads: Systems and Tools To Increase Conversion with Lauren Bowen | Ep 094

    Real Estate Team OS

    Play Episode Listen Later Jan 6, 2026 53:44


    We're kicking off the calendar year in a familiar way on Real Estate Team OS - with Lauren Bowen sharing practical tips on lead sources and lead conversion for the third year in a row!A thoughtful and generous expert on this topic, Lauren now serves as SVP of Lead Generation and Conversion for LPT Realty. In the role, she consults with teams of all sizes. In this episode, she shares what she's learning and teaching!For 2026, Lauren delivers for you a simple process to improve lead conversion and ROI, the most common issues she sees in the databases of small, medium, and large sized teams, specific tech recommendations by team size, the what, who, why, and how of “living in the leads,” and other ways to drive big results with incremental improvements.Watch or listen for the Jon Cheplak-inspired mantra: tiny hinges swing big doors.Watch or listen for Lauren's insights into:The value of getting clear on your purposeHow she developed an expertise in lead sources and lead conversion, one small step at a timeA simple process to improve lead follow up (do this right now)Why and how she became SVP of Lead Generation and Conversion with LPT Realty after a decade with Robert Slack Real Estate The most common issue when she gets into a team leader's CRM and database and how to solve it (note: the ROI of PPC)Primary issues team leaders and ops leaders face by team sizeSpecific tech for retargeting, texting, database, and accountability by team sizeThe what, who, how, and why of “living in the leads”What's never changed about lead conversion in the decade she's been in the businessAt the end, learn about Magic basketball, frivolous chickens, and physical books.Mentioned in this episode:→ Ep 011 Lauren Bowen on 16 Lead Sources for 800 Agents https://www.realestateteamos.com/episode/lauren-bowen-robert-slack-coo-lead-sources-team-leaders → Ep 051 Lauren Bowen on Lead Quality vs Lead Quantity https://www.realestateteamos.com/episode/real-estate-lead-source-quality-quantity-lauren-bowen-robert-slack → Techtember and Julia O'Buckley: https://www.youtube.com/playlist?list=PLCJiXNo93cVoSlXhdFv_RC9V8G5tUw1QX → FUBCON Sessions and Jon Cheplak: https://www.youtube.com/playlist?list=PLCJiXNo93cVopyNz34nrcV-kVacpWjvAmConnect with Lauren Bowen:→ Email: Lauren.Bowen at LPT dot com→ Call or text: (352) 843 3434Connect with Real Estate Team OS:→ https://www.realestateteamos.com→ https://linktr.ee/realestateteamos→ https://www.instagram.com/realestateteamos/

    The Chad & Cheese Podcast
    Marketing's Blind Spot with Zoom's CMO Kim Storin

    The Chad & Cheese Podcast

    Play Episode Listen Later Jan 6, 2026 35:37


    Chad & Cheese go full rebel mode with Kim Storin, the marathon-running, transformation-junkie CMO at Zoom, who just unleashed the company's biggest brand campaign ever: "Zoom Ahead." Featuring SNL's Bowen Yang in a hilarious workplace uprising (written and produced by Colin Jost's No Notes agency), the spot is a love letter to frustrated users everywhere—lampooning clunky competitors while reminding the world why people actually love Zoom. Kim dishes on reigniting that pandemic-era passion, pivoting from IT buyers to everyday users, embedding groundbreaking AI into workflows, expanding beyond meetings (hello, contact centers, events, and the fresh Bright Hire acquisition for recruiting), and fighting the short-term "coin-operated" mindset with real long-term brand building. She talks partnering with the C-suite for true ROI, the rise of "human-in-the-loop" over AI slop, empowering employees as brand evangelists, and why trust and customer-centric stories trump CEO monologues every time. Raw, strategic, and packed with insights for anyone in HR tech or marketing—this episode is a masterclass in keeping an iconic brand human in an AI world.

    The Digital Slice
    Episode 216 - From The Google Gravy Train To AI Search

    The Digital Slice

    Play Episode Listen Later Jan 6, 2026 22:09


    Do you wake up in the middle of the night, wondering if your business is in the #1 position in AI searches? Join Brad Friedman and Andreas Voniatis as they discuss whether today's SEO playbook is becoming obsolete as people increasingly use AI to research their needs and solutions. They discuss using data science to decode what AI wants to uprank your business everywhere your customers are searching.  Andreas Voniatis is the founder of Artios, helping business leaders in ambitious B2B and technology companies achieve breakthrough website results. He's the author of Data-Driven SEO with Python and has been featured in Search Engine Watch. By combining advanced math, data science, and proprietary AI, Andreas says he delivers 3–5x more non-brand organic traffic and guarantees a 2x ROI—far beyond what traditional SEO and content marketing can provide. His journey began when he began thinking that traditional SEO and content marketing were becoming guesswork. Rather than leave the field, he retrained in data science. That shift changed everything — like Neo seeing the Matrix. With Python and new mental models, he began approaching organic growth with scientific precision and scale. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    The Tech Trek
    Physical AI in Farming, Autonomy That Actually Pays Off

    The Tech Trek

    Play Episode Listen Later Jan 6, 2026 26:51


    Tim Bucher, CEO and cofounder of Agtonomy, joins Amir to break down what physical AI looks like when it leaves the lab and shows up on the farm. Tim shares how his sixth generation farming roots and a lucky intro computer science class led to a career that included Microsoft, Apple, and Dell, then back into agriculture with a mission that hits the real world fast.This conversation is about building tech that earns its keep, delivers clear ROI, and improves quality of life for the people who keep the food supply moving.Key takeaways• Deep domain experience is a real advantage, especially in ag tech, you cannot fake the last mile of operations• The win is ROI first, but quality of life is right behind it, less stress, more time, and fewer dangerous moments on the job• Agtonomy focuses on autonomy software inside existing equipment ecosystems, not building tractors from scratch, because service networks and financing matter• One operator can run multiple vehicles, shifting the role from tractor driver to tech enabled fleet operator• Hiring can change when the work changes, some farms started attracting younger candidates by posting roles like ag tech operatorTimestamped highlights00:42 What Agtonomy does, physical AI for off road equipment like tractors01:45 Tim's origin story, sixth generation farming roots and the class that changed his path03:59 Lessons from Bill Gates, Steve Jobs, and Michael Dell, and how Tim filtered the mantras into his own leadership05:53 The moment everything shifted, labor pressure, regulations, and the prototype built to save his own farm09:17 The blunt advice for ag tech founders, if you do not have a farmer on the team, fix that11:54 ROI in plain terms, one person operating a fleet from a phone or tablet14:29 Why Agtonomy partners with equipment manufacturers instead of building new vehicles, dealers, parts, service, and financing are the backbone17:39 The overlooked benefit, quality of life, reduced stress, and a more resilient food supply chain20:18 How farms started hiring differently, “ag tech operator” roles and even “video game experience” as a signalA line that stuck with me“This is not just for Trattori farms. This is for the whole world. Let's go save the world.”Pro tips you can actually use• If you are building in a physical industry, hire a real operator early, not just advisors, get someone who lives the workflow• Write job posts that match the modern workflow, if the work is screen based, label it that way and recruit for it• Design onboarding around familiar tools, if your UI feels like a phone app, training time can collapseCall to actionIf you got value from this one, follow the show and share it with a builder who cares about real world impact. For more conversations like this, subscribe and connect with Amir on LinkedIn.

    The Opportunity Podcast
    Are Conferences Worth Your Time as a Business Owner? [Ep.200]

    The Opportunity Podcast

    Play Episode Listen Later Jan 6, 2026 23:11


    Most online business owners have a complicated relationship with conferences. Some leave feeling energized and full of new ideas. Others leave wondering if they just paid a lot of money for bad coffee and small talk.In this episode of the Opportunity Podcast, Greg breaks down when conferences are actually worth your time and when they're not. He starts by outlining the difference between attending as a practitioner versus a vendor. Practitioners tend to gain the most from learning new strategies, seeing how others operate, and uncovering ideas that can indirectly unlock new revenue. Vendors have a tougher time finding success. Without a clear plan to justify the investment and a proven offer, sponsorship can be expensive and risky. Greg explains why aggressive selling almost always backfires and why trust, education, and long-term relationship building are what actually drive results. Greg also shares practical advice on how to make conferences work without massive budgets. Most importantly, he reveals where the real value of conferences shows up, not in the talks and workshops, but during dinners, drinks, and informal conversations. If you want a clear, honest take on how to approach conferences and actually make them work for your business, this episode is worth a listen. Topics Discussed in this episode: Assessing the value of conferences for sellers vs vendors (01:25) The real cost and risk of sponsoring conferences (03:54) Getting the best ROI as an event sponsor (09:00)  Where the real business happens at conferences (12:44) Final verdict: Are conferences actually worth it? (18:36) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Sit back, grab a coffee, and learn how to get the most value out of conferences!  

    CMO Confidential
    DJ Patil | An Update From the Front Lines of AI - A Perspective From Spock on the Bridge

    CMO Confidential

    Play Episode Listen Later Jan 6, 2026 35:55


    A CMO Confidential Interview with DJ Patil, Great Point Ventures investor and former U.S. Chief Data Scientist in the Obama Administration. DJ discusses why AI adoption is "lumpy" like unbaked cake mix, the difference between large models and focused applications, and why consultants are probably not the best way to make progress. Key topics include: Maslow's Hierarchy of AI with power, data and water as the foundation; a timeline juxtaposition of AI evolution versus culture and policy change; and his belief that marketers have a unique position to add "human connectivity" in to the mix. Tune in to hear a view on AI and health care as well as how Waymo almost ruined a date night. What does AI adoption *really* look like inside large organizations—and why does it feel so uneven?In this episode of **CMO Confidential**, host **Mike Linton** sits down with **DJ Patil**—former U.S. Chief Data Scientist, AI leader at eBay and LinkedIn, and longtime advisor and investor—for a clear-eyed update from the front lines of AI.DJ explains why AI progress feels “lumpy,” why culture—not technology—is the biggest blocker to ROI, and what boards, CEOs, and CMOs must do now to avoid falling behind. From autonomous warfare and small models to Wall Street hype cycles, job displacement, and what AI means for the future of marketing, this is a practical, executive-level conversation about what's real, what's noise, and what comes next.If you lead a company, manage a brand, sit on a board, or are building a career in marketing, this episode will recalibrate how you think about AI adoption, investment, and organizational change.

    The Max Revenue Show
    Add This One Thing to Your Routine to Make 2026 Your Best Year (Plus Q&A)

    The Max Revenue Show

    Play Episode Listen Later Jan 6, 2026 31:06


    In this episode, Micah breaks down:- Why "meditation" (aka sitting quietly) makes you better at cold calls- How silence helps you stop emotionally vomiting on prospects- The exact ROI of slowing down to speed up your sales cycle- Why top producers seem weirdly calm when deals blow upPlus: Q&A on writing books that land $30K deals, structuring follow-ups without overthinking it, and whether you should call outside your home state.

    Self-Funded With Spencer
    Why Employees Actually Use Onsite Clinics (Convenience Is King!)

    Self-Funded With Spencer

    Play Episode Listen Later Jan 6, 2026 58:12


    "Whoever makes patient care more convenient is likely to win." - Chris YarnMy guest this week is Chris Yarn, Founder of Walk On Clinic, who joins me to explain why convenience is the ultimate currency in healthcare. Chris shares his journey from insurance broker to building a direct primary care (DPC) model that brings care directly to the employee's doorstep - literally.Chris breaks down the "Walk On" model, which combines mobile on-site clinics, near-site access, and virtual care to achieve utilization rates that are double the industry average. We discuss why traditional "near-site" clinics often fail to engage employees, how nurse practitioners are the key to scaling primary care, and why the human connection is what truly drives ROI.We also dive into the hard numbers, discussing how to prove ROI with real claims data (not just fuzzy math), and Chris shares his personal battle with cancer in 2024 that reinforced his belief in the importance of early detection and primary care access.Tune in to the first episode of 2026 to learn why the future of healthcare is hyper-convenient.Thank you to our 2026 sponsors!ParetoHealth: ParetoHealth empowers midsize employers with a long-term solution to reduce volatility and lower overall health benefits costs. Visit ParetoHealth.com to learn more.Samaritan Fund: A program that connects those who need help to the support they need. We are proud to offer the Samaritan Fund Program. Visit SamaritanFundProgram.com to learn more.Vālenz Health: We're Vālenz Health, your partner in improving health literacy, reducing plan spend, and delivering high-value healthcare. Visit ValenzHealth.com to learn more.Imagine360: Imagine360 helps self-funded employers save on healthcare with smarter health plans. Cut expenses by 20-30% with custom solutions. Contact us today at Imagine360.com.Chapters:(00:00:00) Why Convenience is King in Healthcare (00:07:37) The Legend of "Frank Mic Dropper" (00:14:15) The "Walk On" Model Explained (00:19:38) Mobile vs. Near-Site: The Utilization Difference (00:26:24) Removing Barriers: No Build-Out Costs for Employers (00:32:06) Scaling DPC with Nurse Practitioners (00:39:27) How to Prove ROI with Real Data (00:47:53) A Personal Battle: Chris's Cancer Journey (00:53:09) The Future of Primary Care in AmericaKey Links for Social:@SelfFunded on YouTube for video versions of the podcast and much more - https://www.youtube.com/@SelfFundedListen/watch on Spotify - https://open.spotify.com/show/1TjmrMrkIj0qSmlwAIevKA?si=068a389925474f02Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/self-funded-with-spencer/id1566182286Follow Spencer on LinkedIn - https://www.linkedin.com/in/spencer-smith-self-funded/Follow Spencer on Instagram - https://www.instagram.com/selffundedwithspencer/

    How to Run a Successful Business (and still have a life!)
    S2E56: Visibility, Value & Vibrancy — Making Your Community Impact Count

    How to Run a Successful Business (and still have a life!)

    Play Episode Listen Later Jan 6, 2026 14:46


    You’re already doing great things in your business—but are people seeing it? In this episode, Stacey continues the Turning Culture Into Capital series with a strategic (and deeply encouraging) look at how to make your community engagement visible—so your investment of time, money, and energy doesn’t go unnoticed. Because giving back isn’t just a feel-good bonus. When done well, it’s a business growth strategy that attracts loyal customers, dream team members, and powerful brand awareness. You’ll learn: ✨ How to make sure your community contributions are seen, celebrated, and shared✨ The ROI of visibility—why your fruit shop loyalty might be all about more than just apples✨ Smart ways to build brand awareness through sponsorships, local media, and partnerships✨ How to delegate visibility (hint: promote your most outgoing team member!)✨ Why alignment, not obligation, should drive your community involvement✨ What to avoid when choosing where and how to give back (including that 3am regret shift!) Plus, Stacey shares real stories from her own business and clients—reminding you that when you're strategic and values-aligned, your community investment won’t just feel good… it’ll pay off.

    TechSperience
    Episode 143: Secure, Scalable, Streamlined – Strategic Microsoft Solutions for Healthcare IT Leaders

    TechSperience

    Play Episode Listen Later Jan 6, 2026 26:16


    Healthcare organizations are navigating modernization under intense regulatory, security, and resource constraints. This episode explores how the Microsoft technology stack shows up differently in healthcare. The conversation breaks down hybrid cloud realities, Azure managed services, security and compliance, business resiliency, disaster recovery, and cost optimization, all grounded in real healthcare use cases. The episode also explores at how organizations can measure ROI beyond cost savings, connecting Microsoft investments to patient care, clinician experience, and operational resilience. Speakers: Jennifer Johnson, Director of Healthcare at Connection David Carey and Kevin Paiva, Senior Field Solution Architects at Connection Show Notes: 00:10 Welcome and session overview 01:40 Why healthcare cloud adoption is different 02:10 Defining hybrid cloud in healthcare 03:00 Why hybrid is now the default model 03:55 Latency myths and performance realities 04:45 Which workloads belong on-prem vs. in the cloud 05:45 SaaS, staffing pressure, and infrastructure complexity 06:30 Azure managed services and Connection's approach 07:45 Co-managed Azure vs. fully outsourced models 08:30 Why Azure over other hyperscalers 09:20 Azure security, HIPAA, and Zero Trust 10:30 Azure Health Data Services 11:45 Business continuity vs. business resiliency 14:10 What healthcare leaders worry about most today 15:00 Disaster recovery and Azure Expert MSP 16:30 Post-pandemic resource constraints 17:30 Application sprawl, security, and identity management 18:50 Cost containment and ROI in healthcare IT 21:15 The teams behind Connection's Microsoft practice 24:45 Final takeaways and next steps

    Digital and Social Media Sports Podcast
    Episode 312: Sports Marketing Insights and a 2026 Primer from Marketing Brew's Alyssa Meyers

    Digital and Social Media Sports Podcast

    Play Episode Listen Later Jan 6, 2026


    Watch or listen to episode 312 of the Digital and Social Media Sports podcast, in which Neil chatted with Alyssa Meyers, Senior Reporter for Marketing Brew, who writes extensively on sports marketing stories, backed by interviews with leading sports executives, as well as data and case studies. 82 minute duration. Listen on Apple, Spotify and YouTube

    The Money Mondays
    You Deserve to Be Rich with Earn Your Leisure's Rashad Bilal

    The Money Mondays

    Play Episode Listen Later Jan 5, 2026 42:44


    Dan Fleyshman sits down with Rashad Bilal, co-founder of Earn Your Leisure, to break down the three pillars of Money Mondays—how to make money, invest money, and give it away—through the lens of building one of the most impactful finance media brands in culture. Rashad shares the mindset behind You Deserve to Be Rich—why believing you're worthy of wealth is often the first (and missing) step to actually building it. He and Dan get practical on when to start investing (as soon as you have discretionary income), how to think about emergency funds, and why money sitting idle gets quietly eaten by inflation. They also go behind the scenes on Invest Fest's growth—from a business “festival” concept to a 25,000-person experience—and why relationships are still the ultimate ROI. Finally, Rashad talks lifestyle creep, modern content mega-deals, and why giving back is a core part of building real wealth.Like this episode? Watch more like it

    Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
    Food is Healing™: The Urban Remedy Movement with Founder Neka Pasquale

    Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews

    Play Episode Listen Later Jan 5, 2026 56:01


    Urban Remedy isn't just a brand—it's a belief system, not a tagline built around the belief that food is healing™. Founder Neka Pasquale, a licensed acupuncturist and nutrition expert, grew up immersed in Northern California's farm-to-table culture and spent over a decade helping clients transform their health through acupuncture, Chinese medicine, and nutrition. Inspired by the life-changing results her patients experienced at wellness retreats, Neka launched Urban Remedy in 2009 to bring her healing philosophy to a wider audience. Every product from cold-pressed juices to plant-forward meals is crafted with organic, anti-inflammatory ingredients, blending ancient wisdom with modern clean eating. The brand prioritizes sustainability, using locally sourced produce, earth-friendly packaging, and small-batch production. Certified as a B Corp, Urban Remedy is committed not just to personal health, but to the planet and community as well. By making clean, delicious, and healing food accessible, the brand empowers people to eat consciously and live vibrantly every day.In this episode, Neka also discusses:Eating with purpose and removing inflammation from the body through foodPracticing balance–enjoying foods, boosting immunity and staying healthyMastering your nervous system and why it's the key to total health organizationNew Year health goals and sustainable steps to jumpstart your yearSupporting local farmers and eating organic & pesticide freeHow staying true to your mission matters even more as you scaleTheir partnership with Whole Foods We hope you enjoy this episode and gain valuable insights into Neka's journey and the growth of Urban Remedy. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Urban Remedy at www.urbanremedy.com and on Instagram at @urbanremedyRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co