Study and process of soliciting customers
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Nearly every marketing leader has been told to "do more with AI" — and many of them are now sitting on a pile of pilots, a growing bill, and not much to show their CFO. So why is it that adoption of AI in marketing is so high, while the number of organizations actually getting predictable returns from it is so low?Agility requires the discipline to reimagine how work gets done before automating it — because pointing AI at a broken process just produces a faster broken process.Today, we're going to talk about:- Why so many enterprise AI initiatives stall between ambition and production, and what separates the organizations that succeed from the ones that quietly cancel their projects- How marketing and CX teams can move from disconnected experiments to a governed, agent-powered operating model that turns a brief into live 1:1 engagement- How to make the economics of AI predictable — so the people approving these investments can actually forecast both outcomes and costTo help me discuss this topic, I'd like to welcome, Don Schuerman, CTO & Head of Marketing at Pega. About Don Schuerman As CTO and Vice President of Marketing & Technology Strategy at Pegasystems, I see my role as being a "Chief Translation Officer" – bridging the gap between cutting-edge technology and real-world business value. With 25 years of experience in orchestration and AI technology, I'm passionate about translating complex technical concepts into meaningful solutions that drive digital transformation for global organizations. My approach to technology leadership has been shaped by an unexpected source: 20 years of improv comedy at ImprovBoston's Mainstage. The skills I honed there – active listening, storytelling, and thinking on my feet – now help me connect with both technical teams and business leaders. It's where I also met my wife, proving that sometimes the best partnerships form when you say "yes, and..." At Pega, I lead the intersection of technology and go-to-market strategy across our enterprise AI decisioning and workflow automation platform. My focus is two-fold: translating the power of technology into tangible value for our Fortune 500 clients, while ensuring our technology roadmap reflects the evolving needs of these organizations. Don Schuerman on LinkedIn: https://www.linkedin.com/in/donschuerman/ ---------- Resources ---------- : https://www.pega.com Pega provides the leading AI-powered platform for enterprise transformation. The world's most influential organizations trust Pega's technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, Pega's scalable, flexible architecture has fueled continuous innovation, helping clients accelerate their path to the autonomous enterprise. Learn more at Pega.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com Hosted on Acast. See acast.com/privacy for more information.
Spencer Pratt — yes, the guy from The Hills — made a campaign ad with AI for zero dollars. No donors, no consultants, no political machine. And it pulled more views than the entire campaign of the sitting mayor of Los Angeles, who's backed by hundreds of millions of dollars. The political establishment spent a decade building a system to control who gets attention… and a reality TV star with a laptop just broke it. In this episode I break down exactly how — because the same technique works in your business, not just a mayor's race. These ads don't land because they look like political ads; they land because they look like movies. I'll show you the engine underneath: a 130-year-old idea from French psychologist Gustave Le Bon, the false-belief framework I teach in Expert Secrets, and the uncomfortable line I think all of us have to draw now that anyone can deepfake anyone for free. I've lived one side of this — I bootstrapped ClickFunnels against an entire industry that said I couldn't compete — so I'm not watching this one from the outside. Key Highlights: ◼️The “$0 campaign ad” that beat the machine — how Spencer Pratt and a four-person studio pulled more views than a sitting mayor backed by hundreds of millions, using a free (and Chinese) AI video tool ◼️The Expert Secrets move these ads run on — “breaking false belief patterns”: they don't argue that politicians care, that the system works, or that you need money to win… they shatter each belief with a story instead of a fact ◼️The entertainment-format trick — why mapping your audience's favorite movies (Star Wars, The Dark Knight) onto their false beliefs turns an ad into something they'll actually share ◼️Gustave Le Bon's 1895 warning — crowds aren't moved by facts, they're moved by images… and why AI just handed that weapon to everyone for free ◼️The line I won't cross — use AI aggressively to compete with people who outspend you, but putting words in politicians' mouths they never said is where it tips from equalizer to dangerous Here's what I keep coming back to: for 130 years, the people who could afford to create images controlled the crowd. That era just ended. AI gave the images to everyone — and once the tools are free, the only thing left that matters is the story. The political machine is learning that the hard way in LA right now, and your market is no different. So the real question isn't whether these AI ads are fair or dangerous. It's this: in your own business, are you still paying for the old machine… or are you the one building with the new tools? Are you Spencer Pratt in this story — or are you Karen Bass? ◼️AI SECRETS CHALLENGE: Most people are either afraid of AI or using it as a toy. Russell built a challenge that teaches you how to actually MAKE MONEY with AI — not just be productive, but build real income. The best defense against being manipulated by AI companies is understanding the technology well enough to profit from it yourself. → https://www.AISecretsChallenge.com ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
AI may change software overnight, but company building still takes time.Ryan Smith explains why, despite the pace of AI, “the race is going to be way longer than anyone thinks.”He reflects on Qualtrics surviving multiple market cycles and ultimately being acquired by SAP for $8 billion days before going public.Guest: Ryan Smith, co-founder QualtricsConnect with Ryan SmithXLinkedInConnect with Joubin:XLinkedInEmail: grit@kleinerperkins.comFollow Grit: LinkedInXLearn more about Kleiner Perkins
Today, I'm joined by Jess Haghani, founder & CEO of Lucille. Lucille is reimagining senior nutrition with high-quality ingredients, thoughtful design, and branding that celebrates aging with dignity. In this episode, we discuss creating next-gen senior nutrition products. We also cover: Challenging age-related stereotypes Marketing to older adults and their caregivers Why senior nutrition products have lacked innovation Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider Lucille's Website: www.lucillehealth.com Lucille on Amazon: http://bit.ly/4g76Xgo Lucille on Instagram: https://www.instagram.com/lucillehealth/# - The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities. Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/ Chapters: (00:00) Introduction (01:25) Company background (02:25) Personal story (05:00) Market gap insight (06:40) Why no innovation (09:25) Ageism and discrimination (11:50) Formulation approach (14:20) Nutrition science (17:40) Packaging accessibility (20:20) Consumer awareness (23:40) Branding strategy (25:40) Social media engagement (26:50) Grandmother inspiration (27:45) Go-to-market channels (30:00) Near-term focus (31:38) Where to find (32:17) Conclusion
Join hosts Rick Hogg of War HOGG Tactical and Mark Kelley of Kelley Defense on the On The Range Podcast for a high-value conversation with special guest Andrew Wright, Director of Marketing at SureFire.In this episode, Andrew shares insider insights on SureFire's industry-leading tactical lighting solutions, the evolution of weapon-mounted lights, tactical flashlights, and how these critical tools deliver a decisive advantage in low-light environments. Whether you're military, law enforcement, or a civilian shooter focused on self-defense and realistic training, this episode is packed with expert knowledge on product development, real-world applications, gear selection, and performance under pressure.Rick brings his 29 years as a U.S. Army Special Operations Combat Veteran and founder of War HOGG Tactical, while Mark shares his extensive background as a combat veteran and founder of Kelley Defense. Together they deliver practical, combat-proven advice to help you level up your skills and gear.Perfect for anyone serious about tactical training, firearms proficiency, low-light shooting, self-defense, and quality tactical equipment. Watch or listen now: YouTube Spotify Apple Podcasts Full episodes & more: https://www.ontherangepodcast.com/ Join the On The Range Podcast CREW for exclusive training content, early episode access, live Q&As, and more. Be 1% better every day.
What do you want your new normal to be?If you're currently taking a GLP-1 medication, you've probably heard people talk about reduced appetite, fewer thoughts about food, lower energy levels, nausea, and significant weight loss. For many people who have struggled with weight management for years, those changes can feel like a welcome relief.In this episode of Life During and After GLP-1, I explore an important question that often gets overlooked: what do you ultimately want your day-to-day life to look like?We discuss the trade-offs that can come with GLP-1 medications, the importance of thinking beyond short-term weight loss, and why it's worth considering how your energy, strength, activity levels, and overall quality of life fit into the bigger picture.This isn't about telling you whether GLP-1 medications are right or wrong. Those conversations belong between you and your healthcare provider. Instead, this episode is about helping you think critically about the lifestyle you're building and whether it aligns with the life you want to live long-term.Topics Covered:• Defining your new normal• Life during and after GLP-1 medications• Appetite changes and food noise• Energy levels and daily activity• Strength, muscle mass, and performance• Long-term lifestyle considerations• Weight loss versus quality of life• Marketing messages around GLP-1 medications• Building a sustainable active lifestyle• Appreciating yourself at every stage of the journeyLinks Mentioned:Your Level Fitness:https://yourlevelfitness.comJournal Prompts:https://yourlevelfitness.com/emailEmail Daryl:daryl@yourlevelfitness.comThank you for listening to Life During and After GLP-1.My goal isn't to tell you what your journey should look like. My goal is to encourage you to think about the lifestyle you're building, the trade-offs you're making, and the version of normal you ultimately want for yourself. The more intentional you are about those decisions, the more likely you are to create a lifestyle you'll actually want to maintain for the long term.
When I first started my design business, I found myself in a client trap. 80% of my revenue was coming from 20% of my clients, but 80% of my clients were delivering just 20% of my revenue. When it came to choosing clients for the first five years of my business, I was not selective and I was not discerning. I didn't even know about an ideal client. But once I made this discovery and started to focus on the 20% of my ideal clients, my workload dropped significantly. I cut loose all the lovely people that were clients, but were too small or required too much hand-holding. Since I have made this shift myself, I have shortcuts to share to get you on the path to becoming more selective and discerning with your own clients. Marketing to your ideal client means you're able to rise head and shoulders above the competition, you're able to be seen, heard, and valued beyond the crowd. I want you to assess and evaluate who your best fits are, instead of taking whoever shows up. To do that, you need to start conversing with your clients and creating key points of connection with them. In today's episode, I will walk you through my shortcuts for identifying and connecting with your ideal client. Creating these connections will lead to lasting client relationships that will make your business thrive without burning you out. In this episode, you will hear: Why you need to identify your ideal client What are the four key types of client intel that you need to know How to turn points of connection into points of profit As one of our Fan Favorite episodes, I'd love to know what your favorite episode is. Reach out via @melissagalt on Instagram or Facebook and let me know. And be sure to REVIEW this podcast on Apple podcasts. It means the world! When you're ready to hit the next level of design success without the burnout, you can book your complimentary Zoom Design Business Assessment with me here at www.melissgalt.com/DBA. You deserve it! Connect with Melissa Instagram Facebook Linkedin Website
This conversation originally aired December 6, 2022.Dr. Michael Platt is a Professor of Neuroscience, Psychology, and Marketing at the University of Pennsylvania and holds joint appointments at the Perelman School of Medicine, the School of Arts and Sciences, and the Wharton School. He is the founder of the Wharton Neuroscience Initiative and the author of The Leader's Brain.Preston and Michael work through the neuroscience underneath three questions: Why do emotional interventions sometimes produce learning, and sometimes just produce resentment? What does it actually mean to have a "social brain," and what happens to it when you cut people off from each other? And what are the neurological precursors to the thing teams call flow?Listen to learn the marble metaphor for habit and development, the default mode network as a muscle that atrophies without boredom, the role of synchrony in what rowers call "swing," and a standing challenge to the introverts in the audience (go talk to your neighbors).Michael's closing recommendations are three things most likely to keep your brain and your team's brains healthy under pressure.
Samantha Fleming brings nearly 20 years of independent school experience to this conversation, and her practical advice will help school communicators find more balance, purpose, and joy in the day-to-day work.You'll hear why Samantha believes social media should not be about selling your school. Instead, it should showcase your culture, celebrate your people, and share the joy already happening inside your buildings.Samantha shares smart, actionable strategies for communicating with families, including when to send emails, how to avoid overwhelming parents, and why every message should have a clear purpose.Get ready for a mic-drop moment on the value of strategic communications: leaders can either pay communicators to clean up a mess or bring them to the table early to help prevent it.SPECIAL GUESTSamantha FlemingDirector of Marketing, Communications, and Strategic InitiativesOakwood School, VAEmail: sfleming@oakwoodschool.com LinkedIn: Samantha (Pleasant) FlemingWebsite: https://www.oakwoodschool.com Facebook: https://www.facebook.com/OakwoodSchoolVA/# Instagram: https://www.instagram.com/oakwoodschoolva USEFUL INFORMATIONSign up here for our Summer Book Club. We start on Tuesday, June 30, 2026 at 11 am CDT.Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/MORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com
Can a customer tell who you are, what you do, and how to contact you in just three seconds? Most contractors spend thousands of dollars on truck wraps, logos, and branding, but many fail the simplest marketing test of all: clear communication. In this episode of Profits with Pajak, John Pajak breaks down how to turn your truck into a true marketing tool, why companies like FedEx have mastered brand recognition, and the difference between an old work truck and a neglected one. Take the 3-second test and find out what your business is really saying before you ever speak to a customer. Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming Events: Profit Accelerator LIVE (June 26–27, 2026, Richmond, VA):An intensive experience designed to help lawn and landscape business owners dial in their numbers, increase profitability, and build a scalable business with clear strategy and execution. Sign up and learn more: https://Profitacceleratorlive.com Lawn & Landscape Technology Conference (July 22–24, Scottsdale, AZ) :A hands-on event focused on AI, software, and systems to help you run a more efficient and profitable green industry business. Sign up and learn more: https://www.lltechconference.com/ Equip Expo (October 20–23, 2026, Louisville, KY): The largest trade show in the green industry, bringing together contractors, equipment manufacturers, and business leaders for four days of equipment demos, networking, and real-world strategies to help you grow and scale your business. Tickets are just $15.00 with promo code PAJAK through September 10, then prices go up. Lock in your ticket now and take advantage of the discount. Sign up and learn more: https://plus.mcievents.com/EquipExpo2026?RefId=PAJAK Show Partners: Yardbook Simplify your business and be more profitable. Please visit www.Yardbook.com Get 30 days of Premium Business level of Yardbook for FREE with promo code PAJAK Mr. Producer Click the link to connect with Thee Best Podcast Producer in the biz! https://www.instagram.com/mrproducerusa/ Relay Relay is small business banking that puts you in complete control of what you are earning, spending, and saving. Click here to sign up for Relay and get $50.00 cash bonus!http://join.relayfi.com/promo/get-50-ulumkswykjzwi4dqsm?referralcode=profitswithpajak&utm_source=influencer&utm_medium=podcast Green Frog Web Design Get your first month for only $1 when you use code, PAJAK, and have your website LIVE in 3 weeks from projected start date or it is FREE for a year. https://www.greenfrogwebdesign.com/johnpajak
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
AI is reshaping careers across digital marketing, leaving professionals questioning their relevance. Jennifer Doty, former Fortune 100 VP and current executive mentor who led 1,400+ employees at MetLife before building her own advisory practice, shares frameworks for navigating industry transformation. The discussion covers her "Swiss Army Knife" leadership approach for managing teams through uncertainty, practical strategies for building confidence when leading with zero expertise, and techniques for maintaining human connection in digital-first work environments.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Josh Burnett (Realtor, North Carolina) shares how he added an extra $300,000 to his GCI.
Are you leaving conversions on the table by playing it too safe with email? Jay makes the case for sending two emails in a single day - he backs it up with data showing conversion and sign up rates jump over 35% when you pair an urgency send in the morning with a scarcity send in the afternoon or evening. Daniel adds why text message reminders are a massively underused tool for getting people to actually show up, and why the right people staying on your list matters way more than keeping your unsubscribe rate pretty. They also get into one of the most important mindset shifts in Marketing: your audience is not paying as much attention to you as you think. If you're a Marketer looking to change up your strategy right away, this is the episode for you. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/
Most 55-plus communities still focus on the old model of retirement living. Amar Nagireddy and his team are building something very different. In this episode, Amar shares how they are developing wellness-focused active adult communities in Florida built around health, connection, and lifestyle. These projects include large clubhouses, wellness programs, social spaces, nature-focused environments, and services designed to help residents stay active and engaged. Amar also explains how his team moved from traditional multifamily investing into large-scale development projects and why they believe demand for these communities will continue growing. Key topics discussed: Building 55+ active adult communities Designing around wellness and longevity Why community and social connection matter The role of amenities like yoga, spas, and cooking classes Choosing locations near healthcare and assisted living Development challenges in today's market Marketing and lease-up strategies for large communities Guest Information: Amar Nagireddy Connect on LinkedIn by searching Amar Nagireddy Call To Action: Connect with Amar Nagireddy on LinkedIn to learn more about his active adult development projects in Florida.
Your buyer showed up to your marketing ready to hand you their payment info. And your marketing sent them to your competitor without you knowing it. Not because your marketing is bad — because it's actually really good. You created the demand, built the urgency and did 80% of the work it takes to create a sale. And then you went silent on the one sentence that closes the loop. In this episode of Running With Wolves, Savannah breaks down exactly why this is happening, what specifically is broken and the one fix you can implement today to stop handing your competitor the sales that should be yours. One of her clients couldn't break past 100K sales months. They set a 180K goal for December. They closed at 360K. The only thing that changed was the marketing strategy. Here's what this episode covers: • Why problem awareness content stopped working — and what conversion marketing looks like instead • The three-part closed loop marketing framework that makes every piece of content close its own sales loop • Why your buyer reads each piece of content as a single impression — and what that means for how you sell • The closed loop marketing audit — three questions to run every piece of marketing through tonight to find exactly where your sales are leaking Apply to work with Savannah HERE: http://bit.ly/applywlfpodcast or DM her on Instagram @itssavannahjordan ( / itssavannahjordan ) with your takeaway. closed loop marketing, competitor stealing sales, marketing strategy 2026, conversion marketing, sales not converting, organic marketing, double your sales, female founder
Send us Fan MailDiscover how to transform your private practice and reclaim your valuable time with expert Erin Clemens on the Private Practice Survival Guide podcast. Many private practice owners find themselves overwhelmed, working 60-80 hours a week, struggling to balance growth with personal well-being. This episode provides actionable strategies for prioritizing, delegating, and optimizing your schedule to achieve true time mastery. Learn how to identify what truly matters, implement effective time management systems, and foster a sustainable work-life integration that benefits both your business and your personal life. Erin shares her personal journey and practical advice for overcoming the challenges of ownership and cultivating a thriving practice without sacrificing your time.What You'll Learn:How to recognize and address unsustainable work habits.The importance of aligning your daily activities with your core values and goals.Practical strategies for time blocking, scheduling, and prioritizing tasks.Effective methods for delegating responsibilities and leveraging resources like AI.Insights into creating a work-life integration that suits your personal and family needs.How to navigate common stressors for practice owners, such as staff hiring and retention.Transform your approach to time and unlock greater efficiency and fulfillment in your private practice today.Erin Clemens is the Founder and CEO of Pediatric Achievements, a multidisciplinary pediatric therapy practice that helps children through occupational, physical, and speech therapy. She is a pediatric occupational therapist turned entrepreneur who built the practice from the ground up and now leads a thriving team. Erin is also a speaker and strategist who helps busy professionals and business owners take control of their time using practical productivity systems and emerging AI tools. Her work blends real-world leadership experience with modern strategies for delegation, smarter decision-making, and AI-enhanced workflows. Erin is passionate about helping high achievers stop feeling overwhelmed and start using their time in ways that truly move the needle toward goals.http://www.erinclemens.comhttps://www.instagram.com/timemanagement.ai/https://www.facebook.com/profile.php?id=100090417293195Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide BookThis show is proudly produced at PS Studios — learn more https://www.psstudios.co
Marketing can absolutely drain the life out of you, and if you have had a burst of energy followed by a big quiet patch followed by guilt, you will know exactly what I mean.In this one, I am sharing the tool that keeps getting me found online and most practitioners have no idea it is even working for them. I also get into why a rainy week and a coughing nephew in New Zealand is actually all you need to build a full content plan, what happens when your creative energy and your clinical energy hit empty at the same time, how one hook becomes five posts without you having to think that hard, and the AI mistake that could have the TGA knocking if you are not careful. If you have built a pile of content and then not posted a single bit of it, you are in the right place. Strategy Lab members, you have got your own exclusive deep dive session and workbook waiting for you inside, with prompts ready to go so you can get stuck into it straight away. Not in the Strategy Lab yet? Come and join us at geraldineheadley.com/strategy_lab or send me an email at geraldine@mentoringwithgeraldine.biz, I would love to hear from you.
Meine heutige Gesprächspartnerin hat ihre Ausbildung an der Kommunikationsakademie Hamburg abgeschlossen und ist diplomierte Kommunikationswirtin. Ihre berufliche Laufbahn begann bei Reemtsma, wo sie mehrere Jahre im Marketing tätig war und sich vom Trainee bis in strategische Führungsrollen entwickelt hat. In dieser Zeit lernte sie, wie Marken geführt werden und wie Organisationen Entscheidungen treffen. Es folgte der Schritt ins Unternehmertum. Als geschäftsführende Gesellschafterin baute sie eine Audioproduktion auf und entwickelte Lernformate für Kinder. Danach wechselte sie zum Bundesverband der Deutschen Industrie, wo sie den Aufbau der Marketingabteilung verantwortete und an der internationalen Positionierung des Standorts Deutschland mitwirkte. Sie war Teil der Initiative „Deutschland – Land der Ideen“ und bewegte sich an der Schnittstelle von Wirtschaft, Politik und Kommunikation. Seit Ende der neunziger Jahre arbeitet sie als selbstständige Unternehmens- beraterin, Executive Coach und systemische Beraterin. Sie hat über 200 Führungskräfte und Gründer begleitet und unterstützt Organisationen in Transformationsprozessen. Ein besonderer Fokus liegt auf der Entwicklung von Leadership in Startups und im Zusammenspiel mit Investoren. Sie ist Founding Coach bei Ten More In und engagiert sich seit vielen Jahren für die Weiterentwicklung von Female Leadership. 2016 hat sie gemeinsam mit einem Partner die Methode „Denkende Hand“ entwickelt. Ein Ansatz, der neben dem Rationalen auch das Intuitive und Unbewusste sichtbar macht und damit neue Wege für Kommunikation, Zusammenarbeit und Entwicklung eröffnet. Im Zentrum ihrer Arbeit steht die Überzeugung, dass Führung immer bei der eigenen Haltung beginnt und dass Selbstreflexion und Kommunikation die entscheidenden Fähigkeiten moderner Führung sind. Seit über neun Jahren beschäftigen wir uns in diesem Podcast mit der Frage, wie Arbeit den Menschen stärkt, statt ihn zu schwächen. Wir haben in mehr als 550 Folgen mit über 700 Gästen darüber gesprochen, was sich für sie verändert hat und was sich weiter ändern muss. Wie wird man vom Marketingprofi zur Executive Coach für Top Führungskräfte und was hat diesen Weg geprägt? Warum ist Live-Coaching ein so wirkungsvolles Format und was verändert sich dadurch für Führung und Lernen? Welche Rolle spielen Räume und Beziehungen gerade im digitalen Zeitalter und mit Blick auf KI für gute Zusammenarbeit? Fest steht: Für die Lösung unserer aktuellen Herausforderungen brauchen wir neue Impulse. Daher suchen wir weiter nach Methoden, Vorbildern, Erfahrungen, Tools und Ideen, die uns dem Kern von New Work näherbringen. Darüber hinaus beschäftigt uns von Anfang an die Frage, ob wirklich alle Menschen das finden und leben können, was sie im Innersten wirklich, wirklich wollen. Ihr seid bei On the Way to New Work, heute mit Nora Dahlström. [Hier](https://linktr.ee/onthewaytonewwork) findet ihr alle Links zum Podcast und unseren aktuellen Werbepartnern
Welcome Massachusetts native, Wesley Bourque! Wes is currently the touring drummer for rising country singer/songwriter Logan Crosby. In addition to gigging and recording, he serves as Artist Relations for NY-based distributor/record label United Masters. In this wide-ranging conversation, Wes shares his journey from small-town New England to the move to Nashville in 2014. We dive into his early years working day jobs at well-known coffee shops, building relationships, and his thoughts on navigating perception and identity. He shares lessons from Broadway, prepping for fill-in gigs with and without charts, and high-stress playback realities including redundancy and backup plans. Wes dives into Noble & Cooley's history and his personal connection to the company, plus touring highlights and challenges with Logan (including a van fire) and why story, narrative, and platform-specific content matter in today's saturated music landscape. We hope you enjoy!Chapters:0:00 Intro1:51 Welcome, Wes! 2:17 Broadway Connections 9:10 Ableton/Playback Stress 18:24 Noble & Cooley Origins 29:13 Unexpected Event Planning 30:14 Full Circle Maddie & Tae 33:03 Rezo Custom Drum Heads (Sponsor) 34:07 Networking & Coffee Shops 36:08 Breaking Out Of Labels 39:31 Artist Relations and Marketing 45:28 Saturation and Storytelling 50:28 Drum Box (Sponsor) 51:11 Marketing For Musicians 55:46 Subbing Prep (Charts vs Memorization) 1:00:37 Japan Fly-Date Story1:07:45 Iconic Fills and Pranks1:09:58 Low Boy Beaters (Sponsor) 1:11:12 NAMM Lessons and Trade Shows 1:24:04 Drum Supply (Sponsor) 1:25:06 Landing Logan Crosby Gig 1:29:13 Tour Life and Van Fire 1:37:31 Advice for Younger Drummers 1:44:48 Whiskey Jam Wobble 1:48:44 Platform Content Strategy 2:00:20 Handling Mistakes During a Show 2:03:34 Music City Audiology (Sponsor) 2:04:25 Guitar Hero Drum Lore 2:05:42 Rapid Fire Questions 2:14:52 OutroThank you to our Episode Sponsors:Rezo Custom Drum Headshttps://rezoheads.comDrum Boxhttps://drumbox.spaceDrum Supplyhttps://www.drumsupply.comLow Boy Beatershttps://lowboybeaters.comMusic City Audiologyhttp://musiccityaudiology.comConnect with Wes:Instagram: https://www.instagram.com/bourquechop/Music Featured in this Episode:"So Damn Free" - Logan Crosby"A Parking Lot Far Away" - Logan CrosbySupport the showConnect with us:WebsiteInstagramTikTokYouTubeFacebookRecorded at Garden Groove Recording Space, Nashville, TNPodcast Artwork: GENUINE CREATIVE ART ⓒ 2026 Nashville Drummers Podcast, LLC
"Send us a message!"If we had to start over tomorrow, would we build a different salon?Not really.But we'd absolutely build it faster.In this episode, we break down the biggest lessons we've learned from building Hello Hair Co. over the last six years. From hiring, pricing, education, marketing, leadership, one-on-one meetings, apprenticeships, and long-term thinking, we share what we'd do differently if we were opening a business today.We also talk about the mistakes we made, the things we got right, and why experience often isn't about discovering new answers, it's about recognizing the right answers sooner.If you're building a salon, thinking about opening one, or simply trying to grow the business you already have, this episode will help you avoid some of the lessons that took us years to learn.Your business should serve you, so that you can serve others.And sometimes the biggest advantage isn't knowing more, it's moving faster.Key TakeawaysHire for your framework, not around it. One-on-one meetings build stronger teams than staff meetings. Stop trying to make everyone happy. Marketing is an investment, not an expense. Pricing should be built on math, not hope. Education works best when expectations are clear. Most business advice is attached to someone else's goals. Facebook is not a substitute for business strategy. Mission, vision, and core values simplify decisions. Experience often comes down to recognizing the right answers sooner.Time Stamps00:00 — Intro + learning alongside your team 01:30 — You're not the main character in someone else's story 02:00 — If we opened a salon tomorrow... 03:00 — What we'd do differently first 04:00 — Understanding leases and business foundations 05:00 — Hiring slower and hiring for the framework 05:30 — One-on-one meetings and leadership 07:00 — Worrying less about people leaving 09:00 — Why clarity beats people-pleasing 11:00 — Investing in marketing sooner 13:00 — The long game of SEO and Google 14:00 — Optimizing salon space for growth 16:00 — Simplifying pricing and profitability 19:00 — Improving the hiring process 21:00 — Education: what we got right 22:00 — Pushing people too quickly 24:00 — Business advice we'd completely ignore 25:00 — Why Facebook isn't your business mentor 26:00 — Mission, vision, and core values 28:00 — The story behind Hello Hair Co. 31:00 — The biggest lesson: speed mattersLinks and Stuff:Our Newsletter Mentoring InquiriesFind more of our things:InstagramHello Hair Pro Website
Dave sits down with Eoin Clancy, VP of Growth at AirOps, to talk about what's working in B2B marketing right now. They get into the rise of the content engineer role, how to use AI to produce high-quality content without creating AI slop, and why webinars have become AirOps' top growth channel in 2026. Eoin breaks down the three signs that content is AI slop, how AirOps runs their webinar funnel end-to-end, and how they follow up with attendees without ever pushing for a demo.Timestamps(00:00) - - Intro and episode overview (04:15) - - What AirOps does and the content engineer role (09:49) - - Why good SEO principles haven't changed in the AI era (14:13) - - AirOps' growth story: 10x revenue in 12 months (17:40) - - The challenge of using AI without creating slop (20:48) - - Three signs your content is AI slop (24:47) - - How to capture and maintain your brand's tone of voice (27:41) - - Why subject matter expertise is the best content ingredient (36:49) - - Why webinars are AirOps' #1 growth channel in 2026 (42:43) - - How AirOps plans topics and sources webinar guests (44:05) - - The webinar tech stack: Luma, HubSpot, Zoom, and Clay (44:34) - - Personalized follow-up strategy and signal scoring (49:07) - - How to build internal buy-in for a long-game content strategy (54:14) - - How to fill a webinar without gating anything Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Learn how to deploy agents on your marketing team at Agents in the Mix. Learn more at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more
Marketing isn't the thing small-business owners hate — it's the thing they're afraid of, and they're afraid of it because nobody ever explains it. On this Luray-Page Chamber edition of The Valley Today, host Janet Michael is back on the Zooms with Colton Wolf — owner of White Wolf Communications Group and a familiar voice on the show from his earlier conversations about the theater in Stanley — for a wide-ranging talk about why small and mid-sized businesses deserve the same strategic communications work the big brands get, and how a Page County firm is delivering it. Colton walks through how his firm grew from a pandemic-era pivot and a Georgetown public-relations program into a five-person team that builds holistic strategies for nonprofits, local pillars like Racey Engineering, and PACA — partnerships that started with Colton being president of PACA's first leadership club back in high school. The conversation digs into the realities of modern marketing in a noisy landscape (Snapchat, YouTube, Facebook, and Google all competing for the same mental real estate), why word-of-mouth alone isn't enough anymore, why the right overhead investment for a communications firm is its people, and the moment Colton lives for: when a client says, "I never even thought of that." Plus a couple of Page County Chamber events worth your time. ABOUT WHITE WOLF COMMUNICATIONS GROUP A Page County-based communications firm focused on small and mid-sized businesses and nonprofits across the region. Services span communications planning, public relations, social media strategy and management, website design and SEO, print and surface design, photography, and videography (including drone work). Engagements range from monthly retainer packages to one-off projects. LURAY-PAGE CHAMBER EVENTS COMING UP • Business After Hours — Thursday, June 18, 2026 • 5:30–7:00 PM • Il Vesuvio Italian Restaurant and Pizzeria • You do not need to be a Chamber member to attend — a great way to test-drive the Chamber. • Lunch & Learn: Accessing Capital for Startups and Small Businesses — Wednesday, June 24, 2026 • 11:30 AM–1:00 PM • Chamber Boardroom, 18 Campbell Street, Luray • Speaker: Leslie Currle, People Inc. Financial Services • Part of a new quarterly series, Capital Readiness for Small Businesses, designed to strengthen local businesses and expand access to capital. LINKS & RESOURCES • White Wolf Communications Group: whitewolfcg.com • Email: contact@whitewolfcg.com • White Wolf on Facebook • Luray-Page Chamber of Commerce: luraypagechamber.com (event registration and details) THE VALLEY TODAY with Janet Michael — A decade of conversations. New podcast episodes drop weekdays at 11 AM. Catch the show on The River 95.3 and Fox Sports 1450 AM weekdays just after noon. Subscribe and listen at thevalleytodaypodcast.com — available on Apple Podcasts, Spotify, and wherever you get your podcasts. If you enjoy the show, please take a moment to leave a rating or review — it helps more listeners find us. Connect with us: Facebook — facebook.com/ValleyTodayFanPage Instagram — instagram.com/thevalleytoday
Weekly Team Calls are very popular in Network Marketing.But they're something I don't do.We did them at the very start - then stopped after a few months.And straight are we stopped - our income grew 10x. On the Podcast this week, I explain the 3 reasons why this happened.
Est-ce qu'en vous promenant sur un site vous vous êtes déjà dit : "mais comment ils font? C'est à moi qu'ils parlent, c'est pour moi que ce produit est fait". Bingo, ils ont juste très bien travaillé leur persona, et pas de doute, leur persona vous ressemble. Dans cet épisode je vais vous expliquer exactement pourquoi travailler son persona c'est la première chose à faire, et la chose la plus essentielle à la réussite de votre business.Et si vous voulez creuser vraiment le sujet, je vous recommande la formation Stratégie Persona (je vous la recommande parce que c'est la mienne hein).---------------Pour travailler avec moi vous pouvez :> Suivre une de mes formationsStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------
Text us your thoughts on the episode or the show!What if the biggest marketing problem in your organization isn't the marketing team at all?In this episode, Michael Hartmann sits down with Charral Izhiman, Head of Marketing at Bayobab and author of The Marketing Movement, for a conversation about why so many organizations still misunderstand what marketing is supposed to do, and what it takes to fix that from both sides.Charral's perspective is refreshingly different. Her book isn't written to teach marketers how to market. It's written to help non-marketing leaders understand how to actually work with marketing. That framing opens up a rich discussion about the gap between strategy and execution, and why Ops professionals may be the best-positioned people in the business to close it. In this conversation, they discuss:The outdated assumptions organizations still hold about marketing, and how marketers unintentionally reinforce themWhy Ops teams sitting at the intersection of marketing, sales, finance, and leadership are uniquely positioned as translators across the businessThe SHAPE framework, and why "Activation" is the overlooked layer between planning and resultsWhy organizations romanticize strategy and celebrate execution but skip operational readiness in the middleThe Formula 1 metaphor for marketing leadership: everything that has to come together before you can even competeWhether you're in Marketing Ops, RevOps, or marketing leadership, this episode is full of ideas for anyone trying to bridge the gap between strategy, operations, and the rest of the business. The conversation doesn't end here. Explore the full SHAPE framework and more in Charral's book, The Marketing Movement: https://themarketing-movement.com/Episode Brought to You By MO Pros The #1 Community for Marketing Operations ProfessionalsSupport the show
In this special Bowel Sounds and Nutrition Pearls collaboration episode, hosts Dr. Jennifer Lee and dietitian Nikki Misner speak with dietitian Lisa Richardson on infant formula. Lisa Richardson is a pediatric clinical dietitian and nutrition educator who brings together experience in pediatric specialty care, public health nutrition, and continuing education. She currently practices at UNC Children's Primary and Specialty Care Clinic. Across her publications, presentations, and clinical resources, Lisa focuses on making nutrition science usable, turning complex evidence into practical guidance that supports families, children, and the care teams who serve them. Nutrition Pearls is supported by an educational grant from Mead Johnson Nutrition.Resources: Larson-Nath, et al. Term infant formula macronutrient composition: An update for clinicians. JPGN. 2025;80(5):751-759. doi:10.1002/jpn3.70002Rodrigo ML, et al.. Infant formula ingredients: Updates for clinicians.. 2024;78(5):1005-1008. doi:10.1002/jpn3.12192Lewis, et al. Reference Values for Macronutrients in Human Milk: the Mothers, Infants and Lactation Quality (MILQ) Study. Adv Nutr. 2025;16 Suppl 1(Suppl 1):100501. doi:10.1016/j.advnut.2025.100501Taylor SN, Buck CO. Post-discharge nutrition to optimize preterm infant short- and long-term outcomes. Semin Fetal Neonatal Med. 2025;30(2):101637. doi:10.1016/j.siny.2025.101637Abrams SA, et al. Food and Drug Administration Expert Panel on Infant Formula "Operation Stork Speed" June 2025: Part 1, Nutrient Considerations. Adv Nutr. 2026;17(4):100583. doi:10.1016/j.advnut.2025.100583Abrams SA, et al. Food and Drug Administration Expert Panel onInfant Formula "Operation Stork Speed" June 2025: Part 2, Regulatory and SafetyConsiderations. Adv Nutr. 2026;17(4):100584. doi:10.1016/j.advnut.2025.100584Abrams SA, et al. Food and Drug Administration Expert Panel on Infant Formula "Operation Stork Speed" June 2025: Part 3, Marketing of Infant Formulas, Breastfeeding Support, Hypoallergenic Formulas, and Nutrition for Preterm Infants. Adv Nutr. 2026;17(4):100585. doi:10.1016/j.advnut.2025.100585Pediatric Blue Book - Create personalized formula recipes and plans, and calculate nutritional needs using the dietitian-led, volunteer-run platform CDC Infant Formula Preparation and Storage Website U.S. FDA Infant Formula Homepage- Information on Operation Stork Speed, Closer to Zero Initiative, as well as view the listing of all non-exempt and exempt infant formulas that are currently available on the U.S. market.Produced by: Corey IrwinNASPGHAN - Council for Pediatric Nutrition Professionalscpnp@naspghan.org
TikTok Shop is vanaf vandaag live in Nederland. Winkelen en scrollen vloeien daarmee nog verder in elkaar over. Wat betekent de komst van social commerce voor webwinkels, merken en consumenten? Te gast is Liam Tjoa, CEO van social media-marketingbureau GoSpooky, in BNR's Big Five van het nieuwe winkelen. Gasten in BNR's Big Five van het nieuwe winkelen -Liam Tjoa, CEO van social media-marketingbureau GoSpooky -John Lin, China-retail deskundige -Margriet Sitskoorn, hoogleraar Klinische Neuropsychologie aan de Tilburg University -Kitty Koelemeijer, hoogleraar Marketing aan de Nyenrode Business Universiteit -Martijn Snoep, bestuursvoorzitter van de Autoriteit Consument en Markt (ACM)See omnystudio.com/listener for privacy information.
In this episode featuring producer Eric, Travis Chappell breaks down the psychology behind effective sales and marketing language, explores common persuasion tactics, and shares lessons learned from years in direct sales. From pricing strategies and scarcity marketing to the importance of honesty in sales conversations, Travis explains why trust—not manipulation—is the foundation of sustainable business growth. If you're an entrepreneur, salesperson, or business owner looking to improve your sales process without sacrificing integrity, this episode delivers practical insights you can apply immediately. On this episode we talk about: The psychology behind pricing and why $999 often outperforms $1,000 Scarcity and urgency tactics in marketing and when they actually work Why language matters in sales conversations and marketing copy The dangers of fake urgency, false scarcity, and misleading prospects How honesty and transparency create more referrals and repeat business Top 3 Takeaways Trust is your greatest asset in sales. Being honest about what you don't know builds credibility and strengthens long-term customer relationships. Marketing language can influence buying decisions, but it should enhance a good offer—not compensate for a bad one. Salespeople who focus on serving customers rather than closing deals create more repeat business, referrals, and lifetime value. Notable Quotes "The fake stuff is what irritates me more than anything." "It's a vote in the trust column when you admit that you don't know something." "Don't make short-term decisions because you think they might cost you a deal." Connect with Travis Chappell: LinkedIn: https://www.linkedin.com/in/travischappell Instagram: https://www.instagram.com/travischappell Other: https://travischappell.com A Word from Our Sponsors: - Are you ready to start your own creatorjourney and make it big? Visitwww.fanvue.com today and launch yourcareer! - To learn more about Mode Mobile and its investor community, go to https://invest.modemobile.com/travismakesmoney -Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.Capture leads, nurture them, and close more deals—all from one powerful platform.Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices
Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most clothing brands are never going to blow up because their social media marketing is too safe, too average, and too easy to ignore. In this video, I break down the content strategy clothing brand owners need if they want to grow on TikTok, Instagram, YouTube Shorts, and social media in 2026. If you're starting a clothing brand, streetwear brand, fashion brand, or clothing line, this will show you why basic product posts and aesthetic content are no longer enough to get views, followers, or sales.The key to growing a clothing brand right now is understanding the economics of attention. Instagram marketing, TikTok marketing, and short-form content are more competitive than ever, which means average content gets buried. The clothing brands that win are the ones creating rare, original, high-risk creative content that stands out, connects with their niche, builds demand, and turns attention into sales.I'll show you how to find better content ideas, study what the algorithm is rewarding, and apply those ideas to your own clothing brand, streetwear brand, fashion brand, or clothing line. If you want to grow your clothing brand on Instagram, TikTok, YouTube Shorts, and social media, get more sales, and stop posting content that nobody cares about, this video is for you.
This episode is a compilation of answers to YOUR questions that were asked directly from my listeners who attend my weekly business education YouTube live webcast. I'll be covering the topic on: The #1 Founder Mistake, SpaceX IPO & Will AI Replace Your Job? and more. Refer to chapter marks below for a complete list of topics covered and to jump to a specific section. Get mentored by Chris: Book a Zoom call to discuss joining my Business Academy, Finance Bootcamp (to get a job in finance) or MBA Degree Programs or for investing/business/personal development coaching: https://haroun.short.gy/1on1CallYTWDownload my free "Networking eBook": www.harouneducation.comAttend my weekly YouTube Live every Thursday's 8am-11am PT. Subscribe to my YouTube Channel to receive notifications. Learn more about my MBA Degree ProgramChapter Marks: 0:25 Founder Mistakes & Startup Framework15:49 Product Built Before Validation? What to Do Next19:17 Client Success Stories & Results22:20 Customer Conversations & Entrepreneur Traits26:09 Seed Funding & Marketing an Agency32:25 Debt, OpenAI, Anthropic & Market Efficiency37:11 Starting a Quant Fund38:43 IPOs, AI, SaaS & When to Quit43:08 Ukraine Real Estate, Meta & Valuing SpaceX47:12 Career Transitions, Inflation & Mars52:50 AI, Mortgage Originators & SpaceX IPO58:16 Breaking Into Finance & Wealth Management1:03:30 Defense Contracting Risks1:07:52 Q&A Access & Program Overview Connect with me: Schedule a 1:1 call with Chris: https://haroun.short.gy/1on1CallYTWYouTube: ChrisHarounVenturesCompleteBusinessEducationInstagram @chrisharounLinkedIn: Chris HarounTwitter: @chris_harounFacebook: Haroun Education Ventures TikTok: @chrisharoun
The Henry and Lisa Manoucheri Parsha Shiur Good or Bad Advice Plus Gossip, Propaganda & Authoritarianism VS. Goals, Marketing & Dignity Month of Sivan classes are sponsored by Rabbi Aharon & Becky Assaraf for the merit of a Refu'ah Sh'leima for Baruch Yehoshua Yisrael ben Sima. This week's classes are also sponsored for the benefit of a Refu'ah Sh'leima for Perel Sasha bas Meril Rivka, Ya'akov ben Malka Mattel, Binyamin ben Lillian Lily, Rachamim Sasson Rafael ben Bracha Fruma Gittel, and all Cholei Yisrael.
Dirk Kreuters Vertriebsoffensive: Verkauf | Marketing | Vertrieb | Führung | Motivation
The response to the first two episodes in this series was incredible, so we're back with Part 3. In this episode, Roger shares exactly what he'd focus on if he owned your restaurant today. From labor controls and inventory systems to menu profitability, recruiting, marketing, catering, mug clubs, and daily break-even analysis, this episode is packed with practical strategies to help operators protect margins and increase profits. You'll learn: • Why busy restaurants still struggle with profitability • How to identify hidden profit leaks • Labor management strategies that control costs • Inventory systems that keep food costs in line • The menu engineering mistakes that cost operators thousands • Why recruiting beats hiring • Marketing tactics that deliver measurable ROI • How catering, events, and strategic partnerships can drive revenue If you're working hard but not seeing the profits you deserve, this episode is for you. Thanks to Our Sponsors Owner.com Owner.com runs automated marketing campaigns for your restaurant that send personalized offers, order reminders, promotions, and new menu announcements automatically to your guests—so your marketing works for you every single day. Even better, Owner.com gives your restaurant its own branded app, helping you increase repeat business, loyalty, and direct online orders. Learn more at owner.com/rockstars Smithfield Culinary Smithfield Culinary serves up perfect proteins for every dish and every daypart, including Smithfield's new Ready-to-Eat Select Bacon. It's premium, ready-to-cook bacon that saves labor, reduces back-of-house costs, and delivers the quality your guests expect. Learn more at smithfieldselect.com ZivZo Marketing, Advertising & Video Production ZivZo is a full-service marketing agency specializing in restaurants. From advertising and digital marketing to animation and video production, ZivZo helps bring restaurant brands to life and drive measurable results. Learn more at zivzo.com Restaurant Rockstars Podcast RestaurantRockstars.com
Suppress it and it grows. Name it and you regulate it. In this mini episode, I break down why your brain needs communication to feel safe.⚡️ Access for FREE 80+ Free Masterclasses on Marketing, Business Growth, Branding & Sales! Join my Rebel Academy to ignite your brand!Watch on Alexflix https://www.alexhouseofsocial.com/freerebelacademySearch anywhere you find podcasts!
Marketing your coaching business shouldn't feel heavy. But for most of us, it does. For most of us there are a series of decisions, doubts and fears that attach a whole heap of emotional labour to the marketing and business development that we do. In this episode I look into why you might be experiencing that (you aren't alone!) and I share practical shifts to help lighten the load. If you'd like support to build and implement a marketing system that takes the emotional labour out of growing your coaching business with more corporate clients, you can learn more about the Corporate to Coach Accelerator here and please book a call with me to discuss whether it makes sense for your business. And don't forget to connect with me on LinkedIn and let me know what your experience with marketing is!
Watch the YouTube version of this episode HEREIn this solo episode of the Maximum Lawyer Podcast, Tyson Mutrux shares the wild story of the “best massage of his life” and the brutal cupping and scraping session that came with it. What starts as a trip for relaxation turns into a masterclass on discomfort, risk, and what it really takes to grow a law firm.Tyson breaks down why most lawyers want improvement without change, they want the massage benefits without the deep tissue work, and how that same mindset keeps firm owners stuck in “safe” but miserable situations. He walks through concrete examples from his own journey: starting his firm, taking on a partner, splitting a successful firm, committing to a BHAG of resolving a case in every state, and investing heavily in contingency-fee marketing without a line of credit.In this episode, you'll learn:Why your brain interprets uncertainty as risk (and how that quietly kills growth)How to tell the difference between pointless pain and “productive discomfort”Why hiring, firing, raising rates, and trying cases feel terrible right before they move you forwardA simple three-part test to decide which hard thing you should do next in your firmHighlights00:00 – The weird basement massage that sparked this episode03:40 – Cupping, scraping, and why the best results often look ugly at first08:15 – Why your brain equates uncertainty with danger11:30 – Starting a firm, partnering, splitting: the real risk curve of growth12:20 – BHAG: resolving a case in every state and what it takes to chase it13:10 – PI vs. family/criminal: different runways, different risks15:45 – The invisible cost of not hiring, not firing, and not raising rates17:00 – Productive discomfort: 3-part test (aligns with goals, teaches you, expands capacity)19:50 – Questions to identify the one hard move you're avoiding21:30 – BeccasList, the Association, and upcoming events
Ash Schroeder, a brand strategist who helps purpose led female founders uncover what truly sets them apart and build businesses rooted in clarity and self trust.Through bespoke brand strategy, fractional CMO support, and deep purpose driven work, Ash guides women to realise that their product is not the magic - they are, and she helps bring that truth to life.Now, Ash's journey from VP of Marketing in tech and leading Creator Marketing at Pinterest to becoming a sought after personal brand therapist for women in Venture Capital demonstrates the power of redefining what brand really means.And while balancing the unpredictable highs and lows of entrepreneurship, launching her own oral care brand, and raising two young children, she is building an aligned business grounded in purpose, creativity, and self trust.Here's where to find more:Website: www.ashschroeder.comIG: https://www.instagram.com/ashschroederLinkedIn: https://www.linkedin.com/in/schroederashleyTikTok: https://www.tiktok.com/@ashschroeder1________________________________________________Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!We're Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we're here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it's through facing ourselves that we find a way to do the fucking thing.Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you're not alone._____________________Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here:https://linktr.ee/unforgetyourself
Enterprise marketing teams struggle with AI implementation beyond basic automation. Patrick Brown, Vice President of Growth Marketing & Insights at Adobe, shares how global organizations can strategically deploy artificial intelligence across complex customer acquisition and engagement programs. He outlines Adobe's three-pillar framework for AI adoption: experience delivery optimization, advanced measurement analytics, and foundational tool development. Brown also explains why forward-looking AI projections often fail and how marketing leaders should focus on proven AI applications like summarization and synthesis rather than predictive capabilities.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What if the safest path isn't actually the most secure one?In this thought-provoking episode of Limitless MD, Dr. Vikram Raya sits down with Rohan Saxena for a powerful conversation on entrepreneurship, uncertainty, wealth creation, mindset, and the evolving future of physicians.Together, they unpack why more doctors are beginning to question the traditional path of medicine and explore what it really means to create freedom, ownership, and long-term security in today's rapidly changing world.Dr. Raya shares his personal journey from practicing cardiologist to entrepreneur and investor, revealing the moments that pushed him beyond the limitations of traditional medicine. From building preventive cardiology programs and functional medicine initiatives to real estate investing and coaching physicians nationwide, this episode dives into the mindset shifts required to build a life beyond the stethoscope.Rohan also shares his own unconventional journey of walking away from the “safe” path in pursuit of greater autonomy, adaptability, and control over his future — leading to a fascinating discussion on certainty, antifragility, AI, coaching, entrepreneurship, and why the most successful people learn to thrive in uncertainty instead of avoiding it.This episode is a masterclass in resourcefulness, clarity, strategic thinking, and designing a life that aligns with your vision instead of someone else's expectations.“If your desire for freedom is greater than your desire for certainty, you have to think differently.”~ Rohan SaxenaIn This Episode:Why many physicians feel trapped despite successful careersThe hidden limitations of the traditional medical pathHow entrepreneurial thinking creates more freedom and controlThe difference between active income and asset creationWhy ownership matters more than income aloneBuilding wealth through entrepreneurship, real estate, and businessHow coaching and mentorship accelerate growth and confidenceThe role of AI in business, medicine, and decision-makingWhy clarity is one of the biggest missing pieces for physiciansReverse engineering financial freedom and lifestyle designThe concept of Ikigai and finding meaningful workWhy antifragility and adaptability matter in today's economyHow to think strategically instead of emotionally about your futureAbout Rohan SaxenaRohan Saxena is a digital marketing expert and the Director of Marketing at Limitless MD, where he helps scale the company's growth, brand strategy, and physician impact initiatives.With expertise in content creation, media buying, funnel building, campaign strategy, and digital growth systems, Rohan has built over 1,000,000 organic followers across multiple brands and profitably managed more than $400,000 in advertising spend.In his first year at Limitless MD, he helped grow the company's annual revenue from approximately $700,000 to over $2,000,000 while helping expand the movement of entrepreneurial and high-performing physicians worldwide.Passionate about entrepreneurship, AI, marketing, and personal growth, Rohan brings a fresh perspective on adaptability, value creation, and building freedom in an increasingly uncertain world.Connect with Vikram:
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Enterprise teams waste 53% of go-to-market spend because buyer journeys have fundamentally changed in the AI era. Liza Adams, AI advisor and go-to-market strategist at Growth Path Partners, brings 25+ years of marketing leadership experience from companies like Pure Storage, Smartsheet, and Juniper Networks to address this critical challenge. Adams introduces her visibility-sentiment-recommendation framework for AI search optimization and outlines the strategic shift from gated content tactics to trust-building through authentic value delivery. She details how cross-functional AI adoption breaks down departmental silos and advocates for people-first AI implementation that prioritizes upskilling over workforce reduction.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Bienvenue sur le podcast Profit, Liberté, No Stress. Les 3 mots qui représentent le mieux mon « idéal business » et les stratégies que je mets en place pour vous permettre de l'atteindre. Se créer une activité qui rapporte vraiment, qui nous rend libre et avec laquelle nous sommes en paix : peu de stress, peu de contraintes.Envie de vivre de votre expertise ? Cliquez iciPour commander mon livre : Digital SelfmadeHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Host Meg Grier sits down with Veronica Brown — owner of the popular Bernie Bar Salvador Dobbs and Marketing & Advertising Director for DAS Festival — to talk about the beloved Dachshund Races at DAS Festival in Boerne, TX. From hilarious stories of dachshunds refusing to run (or running the wrong way), to heartwarming moments of dogs finally spotting their owners at the finish line, this episode is full of laughs and unexpected spiritual insights. Meg draws connections between the Dachshund races and life's journey with God — from Romans 5:3-5 on endurance and hope, to 1 Corinthians 9 on running with purpose.
Milan from NanoGPT joins Kenton and Denny to discuss his journey from central banking to building a privacy-focused AI platform powered by crypto. They explore NanoGPT's integration with THORChain, the future of AI payments, and why privacy matters in both finance and artificial intelligence. Swap now https://swap.thorchain.org/ THORChain is a decentralized crypto exchange. THORChain is the first and biggest DEX for Bitcoin. You can use any self custody wallet to swap and there's no KYC required.Timestamps:00:00:00 Intro00:03:00 Kenton update, Churn, 3.19.100:04:00 Marketing update, signed an agreement with Sal the Agorist and Mark Edge ASK00:06:00 Every single person watching that show should be using THORChain00:07:00 Milan starts, NanoGPT00:09:00 Milan worked for the central bank00:11:00 The central bank was anti-crypto00:12:00 The central bank wanted a button to stop transactions and KYC and the money issuing to be in their hands00:13:00 Why did you decide to work at a central bank00:16:00 Kenton had a friend that worked with the Bank of Canada00:17:00 Milan did not have a good breakup00:19:00 Milan thought subscriptions for AI models was a terrible idea00:20:00 An early user was Erik Voorhees00:21:00 NanoGPT has grown to include all AI models00:22:00 Claude pulled Fable access for everyone00:23:00 NanoGPT is an AI aggregator, 80 providers00:26:00 NanoGPT is the same price or cheaper00:27:00 Kenya man used Nano for medical questions00:28:00 Neobanks are getting shut down, do you run that risk?00:29:00 Big providers make a loss with subscriptions — many people share a subscription00:31:00 They know what we are doing00:32:00 How do customers choose what AI model to use? Automatic or custom?00:34:00 AutoModel checks what kind of question it is and decides the prompt difficulty00:38:00 Website feature00:42:00 CEX story of getting paused00:43:00 Iranian linkage because of $3200:44:00 THORChain and NanoGPT are a great partnership00:47:00 How did the Kenya man figure out you existed?00:48:00 NanoGPT and Venice are competitors?
Want to hire our team to scale your Landscaping or Outdoor-Living Business? Book your FREE strategy call now → https://www.savantmarketingagency.com/free-strategy-call Got questions or need help? Text Matt directly: (716) 265-0729 If you're a landscaper looking to scale up your business and dominate your local market using effective digital marketing — you're in the right place. In this video, you'll learn: ✅ How permanent lighting can add $100,000+ in additional annual revenue without starting a completely separate business. ✅ Why more landscapers are offering permanent lighting as a way to create off-season revenue and keep cash flow moving year-round. ✅ How permanent lighting helps retain great employees by giving your team work during slower months instead of layoffs or reduced hours. Video Timestamps: 0:00 Introduction 0:54 Demand 1:55 Profit Margins 4:13 Employee Retention 5:02 Operational Risk 6:20 Marketing & Sales –––––––––––––––––––––––––––––––––––––––––––––––––– Work With Matt & His Team Want us to build and manage a high-converting marketing system for your business? Apply for your free strategy call here → https://www.savantmarketingagency.com/free-strategy-call Join 5,000+ Landscapers in Our Free Facebook Community The #1 community for growing your landscaping business using Facebook Ads, Google Ads, Local SEO, and More → https://www.facebook.com/groups/488948048832631 Listen to Our Podcast: The Landscaper Marketing Show Every week we're dropping gold to help you elevate your business success → https://www.landscapermarketingshow.com/ Visit Our Website Learn more about why we're the #1 marketing agency for Landscapers → https://www.SavantMarketingAgency.com DM Us On Instagram https://www.instagram.com/direct/t/17844629994457721 –––––––––––––––––––––––––––––––––––––––––––––––––– About Matt Thibeau Matt Thibeau is the CEO and founder of Savant Marketing, the #1 marketing agency for landscapers. Matt is the author of Landscaper Marketing Secrets, host of The Landscaper Marketing Show podcast, has been featured on Rogers Daytime TV, Green Profit Academy, and other industry media outlets. When he's not helping landscapers grow, Matt enjoys riding his mountain bike, working out, and watching movies with friends.
What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business.Guest: Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this week's Weekly Presentation Coaching we meet George Hattingh from South Africa!
What does it take to build a successful yoga business while staying true to your values? In this episode, Kino MacGregor sits down with business leader and longtime mentor Bruce Barkus to explore the intersection of yoga, entrepreneurship, leadership, and service. Drawing on decades of executive experience leading global companies and years of dedicated Ashtanga Yoga practice, Bruce shares practical insights for yoga teachers, studio owners, and wellness entrepreneurs looking to build sustainable businesses. Together, Kino and Bruce discuss the realities of running a yoga business, from creating business plans and understanding financial metrics to building strong teams, developing company culture, and making strategic decisions for long-term growth. They also reflect on the lessons learned through Miami Life Center and Omstars, and the importance of balancing authentic practice with the demands of business ownership. In this episode: Why yoga teachers need to think like business owners The importance of business plans, KPIs, and financial awareness Common blind spots that hold yoga businesses back Building community before opening your doors Leadership lessons from both yoga and business How to hire the right people and create a values-based culture Balancing service, purpose, and profitability Marketing, growth, and sustainable business practices Staying connected to your own practice while running a business Why success is built through relationships, mentorship, and support Whether you're teaching classes, running a studio, building an online platform, or dreaming of turning your passion into a profession, this conversation offers practical guidance for creating a business that can support both your livelihood and your values. Practice with Kino and worldclass master teachers on Omstars.