Podcasts about Marketing

Study and process of soliciting customers

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    Latest podcast episodes about Marketing

    Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

    Rocky Xu built Rocky's Matcha from a flea market popup to LA's most coveted brand while working full-time. Learn his best strategies for success.For more on Rocky's Matcha and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

    YAP - Young and Profiting
    Krista Williams & Lindsey Simcik: When Friendship Is a Business Superpower | Entrepreneurship | E353

    YAP - Young and Profiting

    Play Episode Listen Later Jun 2, 2025 83:10


    Starting a business with your best friend might sound like a recipe for disaster to many entrepreneurs. But for Krista Williams and Lindsey Simcik, that's exactly how their journey into entrepreneurship began. With just a $15 recorder and a tiny closet, they launched Almost 30, a podcast that quickly grew from a side hustle to a thriving business. In this episode, Krista and Lindsey reveal how they navigate their “business marriage,” scale their podcast, and achieve lasting success as both entrepreneurs and friends. In this episode, Hala, Krista, and Lindsey will discuss:  (00:00) Introduction (01:12) The “Business-Marriage” Dynamic in Partnerships (07:12) Building Healthy Communication as Entrepreneurs (13:45) Almost 30: Scaling a Podcast from Scratch (19:39) Balancing a Side Hustle With Full-Time Work (27:13) The Power of Community in Podcast Success (37:47) What Is the Saturn Return? (41:55) Navigating Friendships in Entrepreneurship (45:41) Pivoting Your Career With Purpose and Clarity (56:26) Shifting Your Money Mindset for Financial Freedom Krista Williams and Lindsey Simcik are the co-founders and co-hosts of Almost 30, a top-rated podcast focused on personal development, relationships, wellness, and spirituality. Individually, Krista leads It's Krista, an online business with coaching services for women, while Lindsey runs New Mom on the Block, New Mom on the Block, a platform dedicated to supporting new moms on their motherhood journey. Their debut book, Almost 30, offers practical tools for navigating change with confidence. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits by going to joinbilt.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Krista and Lindsey's Book, Almost 30: bit.ly/Almost30-LK  Krista and Lindsey's Podcast, Almost 30: bit.ly/Almost30-apple  A Happy Pocket Full of Money by D.C Gikandi: bit.ly/AHappyPocket  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Startup, Passive income, Solopreneur, Founder, Networking.

    Side Hustle School
    Ep. 3075 - First $1,000: Marketing Pro Builds GPT Bots—No Code Needed

    Side Hustle School

    Play Episode Listen Later Jun 2, 2025 5:52


    In this week’s First $1,000 segment, discover how one resourceful marketer built a thriving custom GPT chatbot service—despite having zero programming experience. Tune in to learn how they landed their earliest clients, structured their pricing, and scaled up without writing a single line of code. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

    MarTech Podcast // Marketing + Technology = Business Growth
    How AI orchestration will shape the next wave of software innovation

    MarTech Podcast // Marketing + Technology = Business Growth

    Play Episode Listen Later Jun 2, 2025 25:46


    The AI arms race is a head fake. Tom Chavez, Founding General Partner at super{set}, shares his expertise as a serial entrepreneur who has built companies acquired by Salesforce and Microsoft. He explains how marketers can leverage synthetic data to maximize efficiency with smaller, high-quality datasets rather than massive volumes of dirty information. Tom also reveals how AI orchestration can transform marketing workflows by automating repetitive tasks while augmenting human creativity rather than replacing it.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Hustle Inspires Hustle
    Ian Deloney: Making the Leap from 9-5 to Freelance - #185

    Hustle Inspires Hustle

    Play Episode Listen Later Jun 2, 2025 29:29


    In this episode of Hustle Inspires Hustle, Alex Quin sits down with freelance graphic designer Ian Deloney to talk about his shift from working at Iconic to building his own design business. They explore the importance of combining creativity with solid business practices, the challenges of freelancing, and the power of long-term relationship building. Ian shares insights on client management, staying organized, and what it really takes to work with top-tier brands like Jägermeister and Target. This conversation offers valuable lessons for creatives who want to move beyond talent and build a sustainable, professional business.Episode Outline [00:00:00] Intro by Alex Quin – Introducing Ian Deloney [00:01:30] Catching up: Last meeting, shoutouts, mutual connections [00:03:45] Ian's exit from Iconic, launching his freelance design business [00:06:10] Ian's background in photography and creative roots [00:10:30] Transitioning from hobby to career: Finding the right major [00:13:00] The role of business knowledge in Ian's creative work [00:16:00] Alex's experience with content creation and its value in advertising [00:19:30] Ian's proudest recent projects: Jägermeister, SEEK, Kids Super [00:25:00] The impact of seeing work in real-life spaces like Target and billboards [00:28:00] The challenge of freelancing and staying flexible [00:31:45] The importance of relationship building over time [00:35:15] Client needs vs. creative vision: Putting ego aside [00:38:20] Key lessons from running your own business [00:42:00] Building infrastructure before going solo [00:47:00] Post-payment process: Staying organized and professional [00:51:10] Being dependable, not just talented [00:55:30] Common pitfalls among creatives [01:00:20] Final advice and mindset shift for freelancers [01:03:15] Ian's social handles and closing thoughtsWisdom NuggetsTalent Isn't Enough: Business Skills Matter : Many creatives over-focus on their art and neglect the importance of being organized and professional. Running a freelance business successfully requires business sense, clear communication, and client understanding—more than just good design.Don't Wait—Plant Seeds Early : Ian emphasizes that most of his current success comes from relationships and efforts made years ago. Creatives should build connections before they need them, not when they're desperate for work.Systems Before Sales: Prep for What Happens After 'Yes' : Freelancers often focus on winning projects but overlook what comes next. Having onboarding systems, case studies, and pitch materials ready improves credibility and client trust.Ego Kills Collaboration : Letting go of creative ego is key. Just because it's your favorite design doesn't mean it's right for the client. The best creatives learn to listen, adapt, and prioritize results over personal preference.Be a Joy to Work With : Reliability, speed, and professionalism can set you apart more than creativity alone. Clients want someone who respects their time, delivers on promises, and makes the process smooth.Power Quotes:"Case studies—even the small ones—are gold.” - Alex Quin"You have to be able to put your ego aside and do what's best for the client.” - Ian DeloneyConnect With Ian :Instagram: (https://www.instagram.com/iandeloney/)Linkedin (https://www.linkedin.com/in/iandeloney/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Insight On Business the News Hour
    Frank Kelly the Founder of Fulcrum Macro Advisors

    Insight On Business the News Hour

    Play Episode Listen Later Jun 2, 2025 14:18


    When we sat down with Frank Kelly the founder and managing partner of Fulcrum Macro Advisors we didn't know where the conversation might take us but we covered lots of ground. From the political uncertainties of the day, to the future of China to the wonders of GLP-1 and what impact that will have on health, the job market and living longer.  Strap in and listen to a very bright man. Meet Frank Kelly. Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on  PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon Central on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour...and on Threads @Insight_On_Business.

    Insight On Business the News Hour
    A Solid Future - Leadership with Ro Crosbie

    Insight On Business the News Hour

    Play Episode Listen Later Jun 2, 2025 19:07


    Recently Ro Crosbie the founder, President and CEO of Tero International spent some time at Iowa State University where she met with a group of honors students from various ISU colleges. She came away from that meeting energized about the future of our state and nation. Why? She found these students to be engaged, socially brilliant and ready to excel in their respective fields. It was a pleasure to hear her tell us the future is in good hands.  Met Ro Crosbie. Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on  PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon Central on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour...and on Threads @Insight_On_Business.

    Le Podcast du Marketing
    [Best Episode] Leçon de productivité avec la semaine de 4 heures de Tim Ferriss - Episode 170

    Le Podcast du Marketing

    Play Episode Listen Later Jun 2, 2025 34:34


    Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing.Ne travailler que quatre heures par semaine et apprendre à consacrer du temps aux choses importantes de votre vie.Ca semble impossible.  Et bien selon Tim Ferriss, ce n'est pas un rêve. Il existe une recette que tout le monde peut suivre - y compris vous - pour y parvenir. Il en a fait un livre : la semaine de quatre heures, que je vous résume dans cet épisode. Vous y apprendrez :comment créer votre liberté même si vous êtes salariécomment utiliser les principes de Pareto et de Parkinson à votre avantage et comment créer un flux de revenus passif>> Recevoir le livre "La Semaine de 4 Heures"Autre livre résumé sur le Podcast du Marketing :Commencer par le pourquoi de Simon Sinek---------------

    Go for it! Der Business Podcast für Frauen mit Vision
    5 neue ChatGPT-Workflows, mit denen ich Instagram-Content in 30 Minuten erstelle

    Go for it! Der Business Podcast für Frauen mit Vision

    Play Episode Listen Later Jun 2, 2025 25:29


    ChatGPT hat sich massiv verändert – und kaum jemand nutzt es wirklich smart für Instagram. Was viele nicht wissen: Die neue Version kann jetzt nicht nur Texte schreiben, sondern auch Story-Slides bauen, Bilder generieren und deinen Content recyclen! In dieser Folge zeige ich dir 5 brandneue Workflows, mit denen ich in nur 30 Minuten meine komplette Instagram-Woche plane. Du willst dir auf Instagram eine aktive, kaufkräftige Community aufbauen? → Melde dich zu Planbar Sichtbar an – inkl. ChatGPT Prompt Sammlung und großem KI-Update im Juni! Klick jetzt hier: https://bit.ly/3plfN26 Neu: 0 € Instagram Trendreport 2025: 5 wichtige Trend für Cash-Content, der sofort verkauft! → Melde dich jetzt für 0 € an: https://bit.ly/3NMv4T3 Du willst mit automatisierten Funnels endlich konstante, planbare Monatsumsätze kreieren? → Buch jetzt dein kostenloses Beratungsgespräch für unser brandneues Programm Souverän Skaliert 2.0: https://bit.ly/3COLOmc Plane, erstelle und vermarkte dein Online-Produkt mit ErfolgsKurs! → Setz dich jetzt auf unsere exklusive Warteliste für Oktober 2025: https://bit.ly/3CMhSqV Unsicher, welches Programm das Richtige für dich ist? → Lass dich jetzt kostenlos von uns beraten: https://carolinepreuss.de/kostenloses-erstgespraech/ → Folge mir auf Instagram für Einblicke hinter die Kulissen: https://instagram.com/carolinepreussde/ Go For It ist der Business Podcast für alle Selbstständigen und UnternehmerInnen, die ein profitables Online-Business aufbauen wollen. Caroline Preuss gibt in ihrem Business Podcast ihr erprobtes Wissen rund um Marketing, Social Media, Onlinekurse und Community-Aufbau auf Instagram weiter – ausführlich und Schritt für Schritt, damit du entspannt mit deinem digitalen Business sichtbar wirst und und deinen eigenen Onlinekurs erfolgreich vermarktest.

    Public Relations Review
    Why Your Hispanic PR Strategy Is Missing 65 Million Potential Clients

    Public Relations Review

    Play Episode Listen Later Jun 2, 2025 31:49 Transcription Available


    I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!The growing economic power of the Hispanic community in America presents an unprecedented opportunity for savvy PR professionals. When Susana Mendoza joined the Public Relations Review Podcast, with host Peter Woolfolk, she illuminated why reaching this vital demographic isn't just smart business—it's essential strategy."Right now, Latinos make up about 65 million people, approximately 19% of the overall population," Mendoza explains, before revealing the projection that truly demands attention: by 2050, the Hispanic population will reach 100 million. With the annual US Latino GDP hitting a staggering $4.1 trillion in 2023—growing faster than China and India—this represents a market segment too powerful to ignore.Yet many PR agencies still treat Hispanic outreach as an afterthought or special add-on rather than a fundamental component of comprehensive campaigns. Mendoza challenges this approach, advocating for intentional inclusion that recognizes the nuances within Hispanic communities. "The mistake that PR companies make when dealing with Hispanics is thinking they're a monolith," she cautions, noting that cultural differences between Hispanic communities in different regions require tailored approaches.The conversation delivers practical insights on navigating Spanish-language media landscapes, creating family-centered events that resonate with Latino audiences, and building authentic partnerships with Hispanic community organizations. Perhaps most valuable is Mendoza's insider perspective on the current state of Spanish-language newsrooms, which face even greater staffing shortages than their English counterparts. Her advice on providing ready-to-use content and maintaining direct relationships with journalists offers PR professionals a roadmap for successful media placement.Whether you're looking to expand your PR agency's service offerings or seeking to connect with the Hispanic market for your organization, this episode provides the cultural context and strategic framework for meaningful engagement. Subscribe to the Public Relations Review Podcast for more expert conversations on maximizing your communication impact. Information on NEW podcast website.Real Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifySupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY
    1706: The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming by Nir Eyal & Ciara Byrne

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

    Play Episode Listen Later Jun 2, 2025 10:33


    Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1706: Nir Eyal breaks down how to build better habits by leveraging the same psychological principles that make apps and products so addictive. By understanding internal triggers and reinforcing behavior through simple, consistent cues, anyone can design habits that stick, without relying on sheer willpower. Read along with the original article(s) here: https://www.nirandfar.com/habit-forming/ Quotes to ponder: "Behavior that gets rewarded gets repeated." "The best products don't win by being the most habit-forming, they win by being the most useful and easiest to use." "All habits start with a trigger, a cue to act." Episode references: Atomic Habits: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299 BJ Fogg's Behavior Model: https://www.behaviormodel.org/ Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices

    Ecom Secrets mit Daniel Bidmon / E-Commerce, Funnels, Marketing
    Wie du mit diesem Trick (den fast keiner kennt) deinen ROAS 3x verbesserst

    Ecom Secrets mit Daniel Bidmon / E-Commerce, Funnels, Marketing

    Play Episode Listen Later Jun 2, 2025 7:34


    Wusstest du, dass 80% der Werbung keinen echten Effekt hat? In dieser Episode von ECOM SECRETS enthüllen wir einen geheimen Trick, der deinen ROAS um das Dreifache steigern kann – und den nur die Wenigsten erkennen! Bleib dran, um herauszufinden, wie du das Potenzial deiner Ads endlich ausschöpfst. --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 35 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

    CREATIVE TALK podcast
    Mass Layoff มาถึงแล้ว? | Sunday Night Live

    CREATIVE TALK podcast

    Play Episode Listen Later Jun 2, 2025 73:37


    Mass Layoff กำลังเกิดขึ้นจริงหรือ? - “ไม่ไหวก็ลาออก” เพื่อหาทางใหม่ กับ “กอดงานประจำไว้ให้แน่น” เลือกทางไหน - ความมั่นคงแบบเดิม กำลังถูกท้าทาย สิ้นเดือนของพนักงานคือเงินเข้า แต่เจ้าของคือเงินออก - เลย์ออฟไม่ใช่เพราะธุรกิจแย่เสมอไป หลายองค์กรระดับโลกกำลัง “คัดตัว” เพื่อเติบโต ไม่ใช่แค่ “ลดคน” เพื่อเอาตัวรอด

    Aus dem Maschinenraum für Marketing und Vertrieb
    Personas richtig einsetzen: Vermeidet diese Fehler (#320)

    Aus dem Maschinenraum für Marketing und Vertrieb

    Play Episode Listen Later Jun 2, 2025 15:43


    In dieser Podcast-Folge dreht sich alles um Personas – fiktive, detaillierte Charaktere, die typische Nutzer eures Angebots repräsentieren. Personas helfen euch dabei, eure Marke gezielt weiterzuentwickeln. Sie helfen euch bei der Produktentwicklung, der Kommunikation, der Verkaufsargumentation und vielem mehr. Doch in der Praxis werden immer wieder entscheidende Fehler bei der Nutzung von Personas gemacht. Oft werden sie mit Zielgruppen verwechselt. Sie werden zu stark aus der Marken- oder Produktsicht gedacht oder wirken am Ende wie klischeehafte Stereotype. Ein ganz entscheidender Fehler ist, dass motivationale Aspekte vernachlässigt werden – also die Dinge, die die Persona wirklich umtreiben. Michael Stiller erläutert beispielsweise, warum sich der Einsatz der sogenannten Empathy Map lohnt, um die motivationalen Aspekte einer Persona besser zu verstehen. Also: Hört rein in diese Folge und erfahrt, wie ihr Personas wirklich sinnvoll einsetzt – und welche typischen Fehler ihr dabei vermeiden solltet. Hast Du Fragen dazu? Schick eine E-Mail an m.stiller@effektweit.de. Dr. Michael Stiller hat an der RWTH Aachen am Lehrstuhl für Unternehmenspolitik und Marketing promoviert. Nach Stationen in der Beratung (u. a. Marketing Partners, Simon Kucher) ist er aktuell Geschäftsführer von effektweit, einer Unternehmensberatung für Strategie, Marketing und Vertrieb. Dr. Michael Stiller lebt und arbeitet in Köln.

    Podcast - SHE PROVES FAITHFUL
    SPF 288: Left Hand, Wrong Assumptions: Learning to Spot False Dichotomies

    Podcast - SHE PROVES FAITHFUL

    Play Episode Listen Later Jun 1, 2025 33:51


    Send me a Text Message! (I can't directly respond, but I can answer questions and share comments in upcoming episodes! Have you ever heard negative things about the left hand or being left handed because the Bible refers positively to the right hand so many times? That's a false dichotomy and it's a logical fallacy that can trip us up when it comes to understanding theology. Today I will help us spot some classic unbiblical contrasts and how we can help our kids recognize this fallacy in regular scripture reading too.Life Hack at 6:10Check out the Zevo Flying Insect Light: https://a.co/d/3UkE0EDFalse Dichotomies at 8:06Links to ResourcesFaith vs Science: https://answersingenesis.org/what-is-science/science-or-the-bible/Law vs Liberty: https://learn.ligonier.org/articles/liberty-vs-lawGospel vs Social Justice: https://learn.ligonier.org/articles/do-we-believe-whole-gospelFree Bible Reading Plan: sheprovesfaithful.com/bibleGraphic and Web Design & Marketing with Andy Hlushak: andyhlushak.comSupport the showLove wellness products for your whole family? Shop Earthley and support SPF!Get 10% off your first order with code FIRSTSPF : https://earthley.com/?affiliateId=lauren-hlushakSupport SPF $5 a month: patreon.com/sheprovesfaithfulSign Up for the SPF newsletter: sheprovesfaithful.com/newsletterIf you're enjoying the SPF Podcast, please leave a review on your favorite podcast player! Thank you!

    Rhee Gold's DanceLife
    Mentor, Leader Teacher

    Rhee Gold's DanceLife

    Play Episode Listen Later Jun 1, 2025 25:08


    Owning a studio an teaching dance is so much more than just what happens down the floor. We have a great responsibility for mentoring, leading and teaching young dancers to be active contributors to their communities and our world. Today Rhee and Stacey unpack the importance of these 3 roles and how they see them changing over the past 50 years. Big thanks to Jackrabbit for supporting Rhee Gold's DanceLife podcast. You can learn more at Jackrabbitdance.comSee omnystudio.com/listener for privacy information.

    Praestabilis - Marketing Excellence with Connie Ragen Green
    Praestabilis – Excellence in Marketing – 148

    Praestabilis - Marketing Excellence with Connie Ragen Green

    Play Episode Listen Later Jun 1, 2025 16:55


    Welcome to Episode 148 of Praestabilis: Excellence in Marketing Welcome to Episode #148 of Praestabilis: Excellence in Marketing” Today I'm discussing “Motivation: Intrinsic or Extrinsic?” I believe that our businesses ... The post Praestabilis – Excellence in Marketing – 148 first appeared on Connie Ragen Green Podcast. The post Praestabilis – Excellence in Marketing – 148 appeared first on Connie Ragen Green Podcast.

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY
    1705: [Part 2] 10 Ways to Relaxify Your Workspace by Steve Pavlina on How to Increase Productivity

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

    Play Episode Listen Later Jun 1, 2025 9:52


    Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1705: Steve Pavlina shares ten practical and uplifting ways to transform your workspace into a zone of calm, creativity, and flow. From ambient soundscapes to personalized decor, his suggestions help reduce stress and boost productivity by turning your environment into a reflection of inner peace. Read along with the original article(s) here: https://www.stevepavlina.com/blog/2006/06/10-ways-to-relaxify-your-workspace/ Quotes to ponder: "One of the simplest ways to reduce stress in your work environment is to make it more relaxing." "A few well-placed plants can do wonders to improve the atmosphere of a room." "Clutter is a form of visual distraction, and it can be a subtle source of stress." Episode references: The Power of Now: https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808 The Relaxation Response: https://www.amazon.com/Relaxation-Response-Herbert-Benson/dp/0380006766 Learn more about your ad choices. Visit megaphone.fm/adchoices

    Persuasion by the Pint
    395: Puppet Master Persuasion – We Discuss a Powerful Field Guide to Everyday Persuasion

    Persuasion by the Pint

    Play Episode Listen Later May 31, 2025 63:35


    On this episode, we’ll be discussing the book The Puppet Masters Bible by Tom Walker. Our brain is a predictable machine. It operates on patterns, and you can reprogram them when you know how to disrupt them. That's where neuroscience-backed manipulation comes in. It’s nothing new, but we’ll be discussing some of our biggest takeaways […] The post 395: Puppet Master Persuasion – We Discuss a Powerful Field Guide to Everyday Persuasion first appeared on Persuasion by the Pint.

    MarTech Interviews
    Adobe Marketo Engage: Power Your Account-Based Marketing (ABM) Strategy with Precision

    MarTech Interviews

    Play Episode Listen Later May 31, 2025


    For B2B marketers, reaching the right decision-makers can feel like searching for a needle in a haystack. Traditional lead generation tactics often produce high volumes of low-quality leads that rarely convert, while valuable opportunities slip through the cracks. Account-based marketing (ABM) flips this model on its head by focusing your resources on a carefully selected …

    Praestabilis - Marketing Excellence with Connie Ragen Green
    Praestabilis – Excellence in Marketing – 150

    Praestabilis - Marketing Excellence with Connie Ragen Green

    Play Episode Listen Later May 31, 2025 13:16


    Welcome to Episode 150 of Praestabilis: Excellence in Marketing Welcome to Episode #150 of “Praestabilis: Excellence in Marketing” Today I'm talking about The Power and Gift of Change”- We are ... The post Praestabilis – Excellence in Marketing – 150 first appeared on Connie Ragen Green Podcast. The post Praestabilis – Excellence in Marketing – 150 appeared first on Connie Ragen Green Podcast.

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY
    1704: [Part 1] 10 Ways to Relaxify Your Workspace by Steve Pavlina on How to Reduce Stress While Working

    Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

    Play Episode Listen Later May 31, 2025 9:55


    Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1704: Steve Pavlina shares ten practical strategies to transform your workspace into a more peaceful, inspiring, and productive environment. From optimizing lighting to incorporating soothing sounds, each tip is designed to help reduce stress and enhance mental clarity during your workday. Read along with the original article(s) here: https://www.stevepavlina.com/blog/2006/06/10-ways-to-relaxify-your-workspace/ Quotes to ponder: "Add a little beauty to your workspace. It's not just about aesthetics, it's about feeding your spirit." "Sometimes the best way to relaxify your workspace is to get rid of it." "A simple speaker and a few ambient music tracks can go a long way toward making your workspace more peaceful." Episode references: Think and Grow Rich: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331 Getting Things Done: https://www.amazon.com/Getting-Things-Done-Stress-Free-Productivity/dp/0142000280 Learn more about your ad choices. Visit megaphone.fm/adchoices

    YAP - Young and Profiting
    Tim Storey: The Miracle Mindset Every Entrepreneur Needs to Bounce Back | Human Behavior | YAPClassic

    YAP - Young and Profiting

    Play Episode Listen Later May 30, 2025 46:06


    Tim Storey grew up in a cramped apartment in Compton, where he faced early trauma after losing both his father and sister in quick succession. Despite the odds, he anchored his life in resilience, positivity, and faith. He overcame personal and systemic struggles and rose to become one of the world's most sought-after life coaches. Tim now guides celebrities, entrepreneurs, and everyday dreamers toward personal breakthroughs using his signature approach - the Miracle Mentality. In this episode, Tim shares how to break free from messy, mundane, or mad living and embrace miraculous thinking through mindset, discipline, and self-improvement. In this episode, Hala and Tim will discuss: (00:00) Introduction (01:21) Tim Story's Journey to Humanitarianism (04:50) The Law of the Harvest (07:19) The Miracle Mindset (11:29) Living in the Moment (17:59) Dealing with Life Interruptions (20:10) Harnessing the Power of Imagination (20:49) Overcoming Setbacks: A Step-by-Step Guide (21:23) Partnering with Power and Principles (22:00) The Importance of Moving Forward (22:46) Helping Regular People: Memorable Stories (29:09) The Secret to a Happy and Peaceful Life (30:46) Staying Cool Amidst Drama (34:32) The Miracle Mentality: Rediscovering Your Inner Child (36:39) Profiting in Life: Cooperating with Destiny Tim Storey is an acclaimed life coach, motivational speaker, and humanitarian known as the "Comeback Coach." He has worked with global icons - from Oprah Winfrey and Quincy Jones to Robert Downey Jr., guiding them through comebacks, reinvention, and mental healing. Having spoken in over 75 countries, Tim inspires people of all backgrounds to embrace the power of faith, mindset, and personal development. His signature philosophy, The Miracle Mentality, is both a bestselling book and a global movement helping entrepreneurs rise above their everyday limitations and live with extraordinary intention. Sponsored By: Indeed - Get a $75 sponsored job credit at ⁠indeed.com/profitingIndeed⁠  Shopify - Sign up for a one-dollar-per-month trial period at ⁠youngandprofiting.co/shopify⁠  Mercury - Streamline your banking and finances in one place. Learn more at ⁠mercury.com/profiting⁠  LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at ⁠linkedin.com/profiting⁠   Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits™ by going to ⁠joinbilt.com/PROFITING⁠.  Airbnb - Find yourself a co-host at ⁠airbnb.com/host⁠  Resources Mentioned: Tim's Book, The Miracle Mentality: https://www.amazon.com/Miracle-Mentality-Source-Magical-Transformation/dp/0785236724 Tim Storey's Website: https://www.timstorey.com Active Deals - youngandprofiting.com/deals       Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services - yapmedia.com   Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, Career, Leadership, Mindset, Health, Growth mindset, Habits, Positivity, Human Nature, Human Psychology, Critical Thinking, Robert Greene, Chris Voss, Robert Cialdini 

    The Agile World with Greg Kihlstrom
    #683: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions

    The Agile World with Greg Kihlstrom

    Play Episode Listen Later May 30, 2025 23:28


    My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we're going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I'd like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue KeithSue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsOnline Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrandDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

    Mind Over Macros
    Coaches Compass: 7-Figure Scaling Secrets

    Mind Over Macros

    Play Episode Listen Later May 30, 2025 31:29


    In this episode of the Coaches Compass, Mike breaks down the 3 layers that you need to scale your business as far as you want. Whether you want your next 10 clients or to scale to 7 figures and beyond.. you need these 3 layers to make it happen. To implement, start your 7-day free trial for The Collective.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

    The Sales Evangelist
    Our Inbound Leads Are Causing More Work Than Good Sales | Donald Kelly - 1902

    The Sales Evangelist

    Play Episode Listen Later May 30, 2025 19:02


    Thank you, Martin, for going back in time with The Sales Evangelist podcast. Thanks to him, we're going back to episode 1177 where I deep-dived into why leads are creating more work for us.In this episode, I share why many small organizations struggle with their inbound sales and how to fix it. The challenge is always deciding who should follow up on them and how to do it effectively.The Sales TeamAssume that a sales team is composed of three people: the marketing person who does almost everything, the junior assistant who helps with content creation, and the outsourced person who does the marketing strategies. Among the three, who should follow-up the lead? Not all leads are created equal. This means that before deciding who will follow up the lead, the lead should be evaluated first.You don't want your salesperson pitching to a lead that in the end would go to another competitor.Do a Pre-QualificationDo a pre-qualification in your organization to know if the people you are going to have the conversation with are ready to consider the deal. Set a benchmark and rules for what you consider a marketing quantifiable lead. Consider the following questions: What is considered a sales qualified lead?What is the KPI of your organization? How many new inbound leads do you want to get per quarter/per month?How much money do you want to generate from those leads?The answers to those questions will lead you to your ideal customer. It would also help you identify the triggers that qualify them to be a marketing quantifiable lead and a sales qualified lead. The work is far more efficient because when a lead comes in, your salespeople can vet them and follow the pre-qualification factors you've set to see if the lead can generate new business for the organization. This is also helpful in maintaining your current customers. Create a SystemCreate a system to efficiently manage the workload. The marketing team can do the pre-qualification to increase the odds of the lead being converted into something real. Whenever a lead comes in, let marketing take a look at it and check the website and the title of the person. Then let the intern or junior marketing rep take over the other tasks like looking into LinkedIn, HubSpot, Marketo, or other platforms you have to find the data that you can transfer into your CRM. Marketing can help fix the problem of having to go back to the beginning of the funnel and pre-qualify the leads again because they're not yet ready at the moment. Website Leads MatterThe sales team sometimes takes for granted the leads that they didn't hunt for. A good example is leads coming in from the websites. It is disheartening when a sales rep doesn't take that into consideration when a lead comes in via the website. Whenever an inbound lead comes in, it is best to use your flow process to follow-up particular prospects. It should be written and put in your company's playbook so that everyone can read it and use it with every inbound lead that comes in.Follow-up Right Away A stat from insidesales.com said that a lead that's contacted within five minutes is 100 times more likely to convert than leads that are followed-up 90 minutes later.When a lead comes in, follow up right away. You're more likely to convert than if you wait. The sales team can take a quick visit to the person's website, check their LinkedIn profile, and the pages they've visited on your site. Focus On The People That...

    Instagram Marketing Secrets
    How to Become a Full Time Entrepreneur

    Instagram Marketing Secrets

    Play Episode Listen Later May 30, 2025 18:35


    Here's some things you'll need to know about quitting your traditional job and going full time with your business.-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com

    MarTech Podcast // Marketing + Technology = Business Growth
    AI-Led Social: Going from listening to interaction (copy) (copy) (copy)

    MarTech Podcast // Marketing + Technology = Business Growth

    Play Episode Listen Later May 30, 2025 5:32


    Benjamin Shapiro and Matthew McGrory, Co-founder and CEO of Arwen AI, tackle a strategic question facing modern marketers: when launching an AI-powered social media strategy, should brands prioritize algorithmic optimization or influencer partnerships? Matthew leans toward influencer relationships, arguing that human endorsements carry more weight than trying to game ever-evolving platform algorithms. Benjamin offers a balanced view, framing influencers as a short-term growth lever and algorithmic strategies as a long-term brand asset—comparing it to the difference between paid media and SEO. They also explore the broader definition of influence, highlighting how founders, customers, and even case studies can serve as powerful credibility boosters.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Marketing Over Coffee Marketing Podcast
    The New Search, New LinkedIn Guide, Smart Glasses, and Auracast

    Marketing Over Coffee Marketing Podcast

    Play Episode Listen Later May 30, 2025


    In this Marketing Over Coffee: Learn about the new search engine results pages, LinkedIn Algorithm, Duolingo mess and more! Direct Link to File If you sell a car on Craig’s List don’t turn on text messaging Google IO Announcements – AI Mode Three things to optimize your website for AI Unofficial LinkedIn Algorithm Guide for […] The post The New Search, New LinkedIn Guide, Smart Glasses, and Auracast appeared first on Marketing Over Coffee Marketing Podcast.

    Future Commerce  - A Retail Strategy Podcast
    Brands After Vibes: Branding in the Days of Slop

    Future Commerce - A Retail Strategy Podcast

    Play Episode Listen Later May 30, 2025 15:55


    What happens when everyone becomes a brand for fifteen seconds? And what happens after brands become nothing more than ambient frequencies in our endless scroll? Today, we're running back the highest-rated talk from VISIONS: LA.Emily Segal (K-HOLE, Nemesis) presents groundbreaking research on the post-peak vibe era, exploring what comes next when brands can no longer hide behind mood boards and atmospheric storytelling. From “strawberry girl summer” to “rodent boyfriend energy,” we've reached the absurdist endpoint of vibe-driven commerce…but what emerges from the wreckage of algorithmic sentiment monitoring?The Death of Vibes and What Comes NextKey takeaways:Post-Peak Vibe Reality: We've moved beyond brands as storytellers to brands as frequency emitters, where TikTok and Spotify algorithms understand our emotional states better than therapists, creating a landscape of "slop"—low-grade AI material that looks the part but doesn't feel authentic.The Algorithmic Gaze: Vibes aren't just cultural phenomena—they're how we see the world through machine learning's eyes. When we catch a vibe, we're processing information like an auto-encoding algorithm, making certain perceptual elements more obvious while obscuring others.Heritage as Just Another Vibe: Even attempts to escape contemporary vibe culture through "authentic" heritage branding ultimately become vibes themselves. There's no outside to the constant vibe machine, and stealth wealth still leaves traces of exposure.Three Paths Beyond Vibes: The future belongs to brands that are either impossibly dense with human labor (too substantial to reduce to vibes), exceptionally simple (pure speculative energy), or deliberately incoherent (escaping algorithmic detection entirely, like dazzle camouflage for brands).Join the visionaries forming tomorrow's culture through commerce at VISIONS Summit: NYC. Step into the future for 50% OFF with discount code AFTERVIBES.Associated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceEmily Siegel's Substack: nemesisglobal.substack.comRegister for Vision Summit NYC with code "aftervibes" for 50% off at FutureCommerce.com/visionsHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

    Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers
    455: From Positioning to Pitch: Making Your Messaging Stick

    Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers

    Play Episode Listen Later May 30, 2025 55:47


    B2B CMOs know positioning matters—but too often, it vanishes when sales starts talking.   In this episode, positioning guru April Dunford pulls back the curtain on the disconnect between marketing and sales and shares exactly how to build a sales pitch that wins. Drawing from her book Sales Pitch and decades of experience, April shares a battle-tested framework for building pitches that set the context, overcome indecision, and spotlight your unique value—without overwhelming buyers or falling into feature hell.  Key Mistakes:  Mistake #1: Treating positioning as marketing-only  Mistake #2: Assuming sales will “get it” if you hand them positioning docs  Mistake #3: Building sales pitches without a clear, compelling structure In this episode: Why positioning is the starting point for every winning pitch  How marketing can frame the problem so sales doesn't chase the wrong story  Why leading with your company history stalls momentum  What smart pitch sequencing sounds like in action

    The Fence Industry Podcast
    338. Franchises Coming for Your Lunch, Google is Ever Changing, Integrity Marketing... Benji With CleverFox.Online Lays it out!!!

    The Fence Industry Podcast

    Play Episode Listen Later May 30, 2025 49:19


    #FenceFam Benji Came in HOT on the mic today! Benji doesn't jump on the mic often... but when he does... FIRE!!! Listen in on this banger Benji with CleverFox.Online just dropped!!!        Visit https://fencecompany.com to lock in Your City Today!     Cheers! Remember to like, share, comment and REVIEW!   The Fence Industry Podcast Links: IG @TheFenceIndustryPodcast FB @TheFenceIndustryPodcastWithDanWheeler TikTok @TheFenceIndustryPodcast YouTube @TheFenceIndustryPodcastWithDanWheeler Visit TheFenceIndustryPodcast.com Email TheFenceIndustryPodcast@gmail.com Mr. Fence Companies:    IG @MrFenceAcademy FB @MrFenceAcademy TikTok @MrFenceAcademy YouTube @MrFenceAcademy Mr. Fence Tools https://mrfencetools.com Mr. Fence Academy https://mrfenceacademy.com   Gopherwood & Expert Stain and Seal IG @stainandsealexperts  FB @ExpertProfessionalWoodCare YouTube @Stain&SealExperts  FB Group Stain and Seal Expert's Staining University  Visit RealGoodStain.com Visit Gopherwood.us   Kencove Farm Fence Supplies IG @KencoveFarmFence FB @KencoveFarmFenceSupplies TikTok @KencoveFarmFenceSupplies YouTube @KencoveFarmFence Visit kencove.com   Elite Technique Visit getelitetechnique.com   Greenwood Fence Visit greenwoodfence.com   FenceNews Visit fencenews.com   Ozark Fence & Supply promo code: TFIP15 for 15% off! Visit ozfence.com   Benji with CleverFox for all your FENCE website needs! Visit cleverfox.online   Stockade Staple Guns Visit stockade.com   Bullet Fence Systems Visit bulletfence.com   ZPost Metal Fence Posts Visit metalfencepost.com   The Fence Industry Podcast is Produced by "Rob The Producer" Connect with him at justrobnoble@gmail.com for availability and rates.  

    Another Pass Podcast
    Another Pass at Godzilla: King of the Monsters (2019)

    Another Pass Podcast

    Play Episode Listen Later May 30, 2025 84:45 Transcription Available


    Case and Sam are joined by Nic Woolfe to stomp like a kaiju (stomp stomp stomp)! We're digging into the Monster-verse with "Godzilla: King of the Monsters (2019)"!   Overview In the podcast discussion titled "Another Pass at Godzilla King of the Monsters," the hosts, alongside guest Nic Woolfe, delve into their personal connections to the Godzilla franchise, reflecting on how nostalgia and earlier influences shaped their appreciation for Kaiju films. They analyze the 2019 film's financial performance, placing it within the context of the MonsterVerse, and offer praise for its visual elements, character portrayals, and emotional depth. The conversation touches on the film's themes, such as the insignificance of personal problems against global threats, and critiques the marketing strategies that may have contributed to its underwhelming box office results. The hosts discuss scientific inaccuracies, potential improvements, and casting alternatives, asserting that while the film has its flaws, it remains enjoyable. They conclude with suggestions for future explorations within the franchise, including their next episode focus on "Highlander 2: The Quickening."   Notes Introduction and Personal Connections to Godzilla (00:00 - 10:59) Hosts introduce guest Nic Woolfe for their fifth episode together Discussion of personal connections to Godzilla franchise Nick's love for Kaiju came from Power Rangers, Rugrats' Reptar, and later access to classic Godzilla films The hosts establish they all genuinely enjoy the 2019 Godzilla film Movie cost between 170-200 million but only made 387 million, falling short of the $400 million target MonsterVerse Context and Prior Films (10:59 - 21:41) Discussion of 2014 Godzilla film directed by Gareth Edwards as the MonsterVerse starting point Brief mentions of Kong: Skull Island as part of the MonsterVerse Sam shares her family history with Godzilla, particularly her mother's love for monster movies Case discusses the 80s-90s Godzilla marketing push in Western media MonsterVerse is praised for continuing to improve since the 2014 film ️ Visual Elements and Character Appreciation (21:42 - 32:54) Praise for Ghidorah being portrayed as a hurricane with lightning everywhere it goes Discussion of the elemental nature of the Titans: Ghidorah (wind), Godzilla (water), Rodan (fire), Mothra (earth) Appreciation for the film's use of mythology and inclusion of Mothra's twins Strong praise for the cast including Charles Dance, Bradley Whitford, Ken Watanabe Discussion of the emotional scene where Serizawa sacrifices himself Themes and Human Elements (32:54 - 42:52) Comparison between Godzilla: King of Monsters and other Godzilla films including Shin Godzilla Discussion of the family storyline involving Mark and Emma Russell Analysis of the theme that 'it's bigger than you' - problems being insignificant compared to global threats Appreciation for the resolution provided for human characters Commentary on the film's emotional resonance and how it saved Nick during a difficult time Critical Analysis of Marketing and Casting (42:52 - 52:52) Discussion about why the film didn't perform as well financially as expected Analysis of movie title 'King of the Monsters' being reused from the 1950s Suggestion that 'Rise of the Titans' might have been a better title Critique that the film lacked young, attractive lead characters that might draw wider audiences Observation that the film needed more explanation of the various Titans/monsters Scientific Inaccuracies and Improvement Ideas (52:53 - 01:02:28) Criticism of the 'alpha male' science regarding Titans as outdated Suggestion that more monster battles would have improved the film Discussion of effective scenes showing the scale of monsters compared to humans Praise for Ken Watanabe's sacrifice scene and emotional impact Analysis of how the film's marketing could have better emphasized human perspective shots Marketing Critique and Casting Alternatives (01:02:28 - 01:13:52) Proposal that more monster explanations would have helped broader audience engagement Discussion of how modern trailers often reveal too much compared to effective ones like Independence Day Suggestion that Sally Hawkins' character shouldn't have been killed early Idea that Charles Dance could have played Tom Hiddleston's character from Skull Island Commentary on how the film might have benefited from younger actors in certain roles Final Suggestions and Conclusions (01:13:52 - 01:24:43) Discussion about whether including Kong would have helped the film commercially Suggestion to better explain the costs and benefits of Titans to the ecosystem Proposal for including anti-Titan lobbyists or weapons manufacturers as antagonists Overall conclusion that despite its flaws, the film is still highly enjoyable Guest and host contact information shared Announcement that next episode will cover Highlander 2: The Quickening   Action items Unassigned Watch 'Godzilla Minus One' while it's still available on Netflix

    Brands, Beats & Bytes
    REMIX: Album 7 Track 2 - A Real Global View of Marketing w/Lulite Ejigu

    Brands, Beats & Bytes

    Play Episode Listen Later May 30, 2025 78:48


    REMIX: Album 7 Track 2 - A Real Global View of Marketing w/Lulite EjiguBrand Nerds - today's episode will expand your view on the power and stretch of marketing worldwide. We have Lulite Ejigu, whose passion for her work and Africa radiates through her words and will change you by what you hear. We can't wait to hear what you think! Here are a few key takeaways from the episode:Learning to go with the flow in your life and career.Finding a mentor is very importantBe conscious of who you are and what you bring to the table.How to analyze the room and the power of doing soStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter

    Insight On Business the News Hour
    The Business News Headlines 30 May 2025

    Insight On Business the News Hour

    Play Episode Listen Later May 30, 2025 10:57


    Some legal troubles for Aldi kicks us off this evening but we have our doubts about the case.  This is the Business News Headlines for Friday the 30th day of May, thanks for being with us.  In other news, Taylor Swift regains the rights to all of her music.  We didn't know she did not own them. Let's talk about inflation and tariffs. Elon Musk is leaving his position with the U.S. government and what's next.  Dozens of people have gotten ill due to contaminated cucumbers and a massive recall is underway. Wall Street was giving away some of the gains and we'll share that with you. And McDonalds is making some major changes in an attempt to get you back to the Golden Arches.  Let's go with this early edition of the Business News Headlines… Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on  PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon Central on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour...and on Threads @Insight_On_Business.

    Explode Your Expert Biz Show
    Episode #488 Humor in Marketing: How to Break Through the Noise Without Losing Professionalism with Ondar Tarlow

    Explode Your Expert Biz Show

    Play Episode Listen Later May 30, 2025 30:23


    Welcome to another episode of Expert To Authority Show, brought to you by http://gtex.org.uk/, I am your host, Simone Vincenzi, The Experts Strategist, and this is the podcast for experts who want to become the ultimate authority in their niche while making an impact in the world.We have created the Webinar Conversion Kit where you will get access to:The High-Converting Webinar FrameworkBONUS #1: High-Converting Webinar Slide TemplateBONUS #2: Pitch and Follow Up TemplatesBONUS #3: High Converting Webinars Case StudiesBONUS #4: Our Trello Webinar ChecklistAll of this for only £29.99 for a limited period of time.Click here to download.https://webinarconversionkit.com/Today I have the pleasure to interview Ondar Tarlow Ondar Tarlow is a marketing pro with over 20 years of experience, known for blending data-driven strategies with creative storytelling to deliver results. He's mastered using AI to boost campaign performance and cut production time. As CMO at Kinecta Federal Credit Union and Pacific Premier Bank, he led campaigns that generated over $1.7 billion in product volume. Now consulting for motorsports, financial, and lifestyle brands, Ondar works with high-profile partners like the LA Chargers and Porsche, using his expertise in sponsorships to connect brands with the right audience. His love for motorsports and focus on precision drives his passion for high-performance teamwork.Connect with Ondar Tarlow Linkedin: linkedin.com/in/ondarWebsite: www.ondartarlow.comTo become a GTeX Member, Apply here:https://gtex.events/call -------Take a full business assessment for free to have absolute clarity on your business with the EXPERT BIZ CHECKLIST.http://bit.ly/expert-biz-checklist-podcast------Also, make sure you subscribe to the podcast so you don't miss any other episode.  If you want to reach out to me with your questions, you can email me at Simone@gtex.org.uk that comes right to my inbox.

    MarTech Interviews
    Talkia: Create High-Converting Voiceovers Without Hiring a Voice Actor

    MarTech Interviews

    Play Episode Listen Later May 30, 2025


    Producing high-quality video content is already a big investment. But without a compelling voiceover, even the most beautifully edited video can fall flat. A powerful voiceover doesn't just explain your message—it adds personality, boosts viewer engagement, and drives action. Unfortunately, hiring voice talent is time-consuming, expensive, and often frustrating to manage. Talkia Talkia is advanced …

    Social Media Marketing Podcast
    Mastering Anything: A New Way to Faster and Better Results

    Social Media Marketing Podcast

    Play Episode Listen Later May 29, 2025 45:32


    Are you struggling to keep up with the rapid pace of innovation in marketing? Wondering how to absorb just enough to make meaningful progress without burning out? To discover a framework for mastering new tools, technologies, and platforms for your marketing or business workflows without getting overwhelmed, I interview Pat Flynn.Guest: Pat Flynn | Show Notes: socialmediaexaminer.com/668Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Beyond Bourbon Street, an Insider's Guide to New Orleans
    Slavery in Louisiana - a Visit to Whitney Plantation - Episode 231

    Beyond Bourbon Street, an Insider's Guide to New Orleans

    Play Episode Listen Later May 29, 2025 60:09


    Slavery in Louisiana - a Visit to Whitney Plantation In today's episode, we learn about slavery in Louisiana. We visit Whitney Plantation, located in Wallace, LA 40 miles West of New Orleans. The Whitney is the only plantation whose primary focus is on the slaves who worked, lived, and died along this stretch of the Mississippi River. My guest today is Joy Banner, Director of Marketing at Whitney. Joy is also a native of the nearby community and is a descendant of the slaves at Whitney. On today's show, you'll learn... About the people who were kidnapped, sold into slavery, and came to work at the Whitney and other plantations along River Road. You'll meet some of the slaves and hear their surprising connections to modern day New Orleanians. You'll gain insight into the conditions they endured, and what plantation life was like for the enslaved. Most plantations along River Road were sugar plantations, so you'll also learn about the process of making granulated sugar on a plantation. "We ask African Americans to get over it, but we don't really understand what the it is.”  - John Cummings, owner of Whitney Plantation Resources Whitney Plantation - located in Wallace, LA 40 miles West of New Orleans. For more information about Whitney Plantation, visit their website. Thank You Thanks to Joy Banner for welcoming my wife and I to Whitney Plantation. Joy took us around the grounds on a day when they were closed, patiently answered all of our questions, then made time two days later for the interview.   Subscribe to the Podcast If you enjoy the show, please subscribe to the podcast on Apple Podcasts, Stitcher, Google Play Music or wherever you get your podcasts. If you do enjoy listening, please share Beyond Bourbon Street with someone who shares our love of New Orleans. Join Us on Facebook We now have a Facebook group where you can ask questions, share your New Orleans experiences and engage with others who love all things New Orleans. Join us by going to www.beyondbourbonst.com/facebook Contact Us Got an idea for an episode, have some feedback or just want to say hi? Leave us a message at 504-475-7632 or send an email to mark@beyondbourbonst.com Thanks for listening! Mark

    The Portrait System Podcast
    How Rebecca Shepard Got To A $3k+ Average In Rural Small Town Kansas By Using Tik Tok (Re-Release)

    The Portrait System Podcast

    Play Episode Listen Later May 29, 2025 60:17


    Get a FREE Posing eBook from The Portrait System here: https://the-portrait-system.lpages.co/podcast-pose-funnel/Today, on The Portrait System Podcast, we are re-releasing out interview with Kansas-based senior photographer Rebecca Shepard. Rebecca has managed to reach a $3k+ average even though her business is in a small town. Listen in as Rebecca shares the secrets to her business and explains how she used marketing and Tik Tok to attract clients.PODCAST LISTENER SPECIAL!! If you want to get started with the Portrait System, get a special discount using code “POD7” to get one month access for just $7 here https://theportraitsystem.com/pricing/IG https://www.instagram.com/theportraitsystem/YouTube https://www.youtube.com/c/theportraitsystemSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    The Speaking Show
    477: Your Leadership Legacy

    The Speaking Show

    Play Episode Listen Later May 29, 2025 43:00


    Oakland McCulloch is an internationally recognized keynote speaker and the author of the 2021 release, Your Leadership Legacy: Becoming the Leader You Were Meant to Be. His leadership talk is based on his 40+ years of leadership experience (23 years as a combat arms officer in the United States Army) in combat, peacekeeping operations, disaster relief operations and in the boardroom.   Oakland talks about the importance of leadership, trust, and communication. He also talks about his new book, “Your Leadership Legacy”.

    Mind Over Murder
    BONUS: McMillions: The Most Supersized Fraud in Fast Food History

    Mind Over Murder

    Play Episode Listen Later May 29, 2025 53:14


    James Lee Hernandez and Brian Lazarte, writer/producers of "McMillions: The Absolutely True Story of How and Unlikely Pair of FBI Agents Brought Down the Most Supersized Fraud in Fast Food History" join "Mind Over Murder" hosts Bill Thomas and Kristin Dilley for a great discussion of their true crime series, book and podcasts.  This bonus episode of "Mind Over Murder" originally ran on December 23, 2024.McMillions HBO Series:https://www.hbo.com/mc-millionsGoodreads: McMillions: The Absolutely True Story of How an Unlikely Pair of FBI Agents Brought Down the Most Supersized Fraud in Fast Food Historyhttps://www.goodreads.com/book/show/203163978-mcmillions?from_search=true&from_srp=true&qid=W81XO5X0Mo&rank=1Won't you help the Mind Over Murder podcast increase our visibility and shine the spotlight on the "Colonial Parkway Murders" and other unsolved cases? Contribute any amount you can here:https://www.gofundme.com/f/mind-over-murder-podcast-expenses?utm_campaign=p_lico+share-sheet&utm_medium=copy_link&utm_source=customerWTVR CBS News:  Colonial Parkway murders victims' families keep hope cases will be solved:https://www.wtvr.com/news/local-news/colonial-parkway-murders-update-april-19-2024WAVY TV 10 News:  New questions raised in Colonial Parkway murders:https://www.wavy.com/news/local-news/new-questions-raised-in-colonial-parkway-murders/WTKR News 3: Colonial Parkway Murders podcast records in Yorktown:https://www.wtkr.com/news/in-the-community/historic-triangle/colonial-parkway-murders-podcast-records-in-yorktownWVEC 13 News Now:  Live Podcast to Discuss Colonial Parkway Murders Monday in Yorktownhttps://www.13newsnow.com/article/news/crime/true-crime/live-podcast-to-discuss-colonial-parkway-murders-monday-yorktown/291-601dd2b9-d9f2-4b41-a3e1-44bce6f9f6c6Alan Wade Wilmer Sr. has been named as the killer of Robin Edwards and David Knobling in the Colonial Parkway Murders in September 1987, as well as the murderer of Teresa Howell in June 1989. He has also been linked to the April 1988 disappearance and likely murder of Keith Call and Cassandra Hailey, another pair in the Colonial Parkway Murders.13News Now investigates: A serial killer's DNA will not be entered into CODIS database:https://www.13newsnow.com/video/news/local/13news-now-investigates/291-e82a9e0b-38e3-4f95-982a-40e960a71e49WAVY TV 10 on the Colonial Parkway Murders Announcement with photos:https://www.wavy.com/news/crime/deceased-man-identified-as-suspect-in-decades-old-homicides/WTKR News 3https://www.wtkr.com/news/is-man-linked-to-one-of-the-colonial-parkway-murders-connected-to-the-other-casesVirginian Pilot: Who was Alan Wade Wilmer Sr.? Man suspected in two ‘Colonial Parkway' murders died alone in 2017https://www.pilotonline.com/2024/01/14/who-was-alan-wade-wilmer-sr-man-suspected-in-colonial-parkway-murders-died-alone-in-2017/Colonial Parkway Murders Facebook page with more than 18,000 followers: https://www.facebook.com/ColonialParkwayCaseYou can also participate in an in-depth discussion of the Colonial Parkway Murders here:https://earonsgsk.proboards.com/board/50/colonial-parkway-murdersMind Over Murder is proud to be a Spreaker Prime Podcaster:https://www.spreaker.comJoin the discussion on our Mind Over Murder and Colonial Parkway Murders pages on Facebook.Mind Over Murder on Facebook: https://www.facebook.com/mindoverpodcastYou can also participate in an in-depth discussion of the Colonial Parkway Murders here:https://earonsgsk.proboards.com/board/50/colonial-parkway-murdersFollow Othram's DNA Solves: You can help solve a case. Help fund a case or contribute your DNA. Your support helps solve crimes, enable the identification of John & Jane Does, and bring closure to families. Joining is fast, secure, and easy.https://dnasolves.com/Daily Beast: "Inside the Maddening Search for Virginia's Colonial Parkway Serial Killer" By Justin Rohrlichhttps://www.thedailybeast.com/what-happened-to-cathleen-thomas-and-rebecca-dowski-inside-the-hunt-for-the-colonial-parkway-killerCitizens! Check out our new line of "Mind Over Murder" t-shirts and other good stuff !https://www.teepublic.com/stores/mind-over-murder-podcast?ref_id=23885Washington Post Op-Ed Piece by Deidre Enright of the Innocence Project:"The FBI should use DNA, not posters, to solve a cold-case murder" https://www.washingtonpost.com/opinions/2021/06/25/julie-williams-laura-winans-unsolved-murder-test-dna/Oxygen: "Loni Coombs Feels A Kinship To 'Lovers' Lane' Victim Cathy Thomas"Loni Coombs felt an immediate connection to Cathy Thomas, a groundbreaking gay woman who broke through barriers at the U.S. Naval Academy before she was brutally murdered along the Colonial Parkway in Virginia.https://www.oxygen.com/crime-news/loni-coombs-feels-a-kinship-to-colonial-parkway-victim-cathy-thomasYou can contribute to help "Mind Over Murder" do our important work:https://mindovermurderpodcast.com/supportFour one-hour episodes on the Colonial Parkway Murders are available on Oxygen as "The Lover's Lane Murders." The series is available on the free Oxygen app, Hulu, YouTube, Amazon, and many other platforms. https://www.oxygen.com/lovers-lane-murders Oxygen" "Who Were The Colonial Parkway Murder Victims? 8 Young People All Killed In Virginia Within 4 Years" https://www.oxygen.com/lovers-lane-murders/crime-news/who-were-the-colonial-parkway-murder-victims Washington Post Magazine: "Victims, Families and America's Thirst for True-Crime Stories." "For Bill Thomas, his sister Cathy's murder is a deeply personal tragedy. For millions of true-crime fans, it's entertainment." https://www.washingtonpost.com/news/magazine/wp/2019/07/30/feature/victims-families-and-americas-thirst-for-true-crime-stories/Daily Press excellent series of articles on the Colonial Parkway Murders: "The Parkway" http://digital.dailypress.com/static/parkway_cottage/main/index.htmlColonial Parkway Murders website: https://colonialparkwaymurders.com Mind Over Murder Podcast website: https://mindovermurderpodcast.comPlease subscribe and rate us at your favorite podcast sites. Ratings and reviews are very important. Please share and tell your friends!We launch a new episode of "Mind Over Murder" every Monday morning, and a bonus episode every Thursday morning.Sponsors: Othram and DNAsolves.comContribute Your DNA to help solve cases: https://dnasolves.com/user/registerFollow "Mind Over Murder" on Twitter: https://twitter.com/MurderOverFollow Bill Thomas on Twitter: https://twitter.com/BillThomas56Follow "Colonial Parkway Murders" on Facebook: https://www.facebook.com/ColonialParkwayCase/Follow us on InstaGram:: https://www.instagram.com/colonialparkwaymurders/Check out the entire Crawlspace Media network at http://crawlspace-media.com/All rights reserved. Mind Over Murder, Copyright Bill Thomas and Kristin Dilley, Another Dog Productions/Absolute Zero Productions

    Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
    How Guru Became North America's Leading Organic Energy Drink Brand

    Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

    Play Episode Listen Later May 29, 2025 40:59


    Guru Energy built customer loyalty and beat major competitors by understanding customer profiles in a crowded market and activating a unique influencer strategy.For more on Guru Energy and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

    Consistent and Predictable Community Podcast
    Sellers Don't Want Flashy Marketing They Want to Feel Understood

    Consistent and Predictable Community Podcast

    Play Episode Listen Later May 29, 2025 11:41


    In this episode, we dive into the emotional rollercoaster sellers experience when listing their homes—and how to ethically leverage that insight to get hired. Dan Rochon walks through the “Shock and Awe” phase of the 360° Listing Presentation and reveals how understanding emotional drivers builds instant trust and closes listings faster. If you want to master the seller's mind and make every appointment count, this one's for you.What you'll learn on this episodeThe “Shock and Awe” strategy sets the tone before you ever step into a listing appointment.Sellers experience a wide spectrum of emotions. Your job is to see them before you sell them.Over-communication before the appointment builds authority and creates a parasocial relationship.Emotional rapport creates trust that wins listings before price or marketing ever comes up.Common emotions include anxiety, stress, grief, excitement, frustration, and uncertainty.Every major life change death, divorce, relocation, baby, new job has an emotional undercurrent.Your role is to be a grounded, trusted guide not just a salesperson.Naming and acknowledging a seller's emotions increases your chances of getting hired.Most sellers fear not being treated fairly address that and you neutralize objections.Empathy, structure, and communication are the tools that move sellers from fear to trust.Ready to turn conversations into contracts—ethically and effortlessly?This episode is your starting point. But if you want the full roadmap to mastering sales without feeling “salesy,” Teach to Sell: Why Top Performers Never Sell—and What They Do Instead is your next step.Preorder the book today and discover the science-backed, heart-led approach that turns emotional connection into consistent commissions.Preorder Teach to Sell now and step into a future of No Broke Months.Resources mentioned in this episodeEasy Action Listing Agreement: The foundational doc to simplify your listing conversations.$30K–$60K Home Value Guide: A lead magnet book that positions you as an expert before the appointment.Shock and Awe Seller Asset Pack: Includes email and text scripts, WhatsApp group content, and pre-listing tools. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

    Service Industry Podcast
    EP. 256 The Real Reason You're Not Getting Enough Leads In Your Business

    Service Industry Podcast

    Play Episode Listen Later May 29, 2025 19:08


    Most service business owners don't have a lead problem—they have a consistency and volume problem. In this episode, Matt breaks down what it really takes to generate leads and why random marketing doesn't work.

    INspired INsider with Dr. Jeremy Weisz
    [Top Agency Series] Building a Results-Driven Dental Marketing Agency With Brett Allen

    INspired INsider with Dr. Jeremy Weisz

    Play Episode Listen Later May 29, 2025 58:29


    Brett Allen is the host of The Marketing 32 Show and the Founder of Marketing 32, a dental marketing agency specializing in internal and external marketing strategies to help dental practices grow. Under Brett's leadership, Marketing 32 has successfully supported over 215 dental practices across the US, Canada, and Australia by implementing its unique Practice Impact Formula, which guarantees growth within 30 days or the service is free. Brett's journey into dental marketing started with his expertise in search engine optimization and online marketing, which he honed as a marketing director in Houston before launching his own company. In this episode… Navigating the dental marketing world can be a frustrating experience for practice owners who invest heavily in agencies yet see minimal results. With so many marketers making big promises but failing to deliver, how can dental practices ensure they choose a partner who drives growth and stands behind their work? Brett Allen, an expert in dental marketing and growth strategies, tackles this challenge by sharing the critical importance of niche specialization, performance-based guarantees, and leveraging technology like AI call tracking to ensure accountability. He emphasizes that practices must seek agencies that offer transparent results, avoid long-term contracts, and provide clear metrics for success. Brett also dives into the significance of nurturing patient relationships and internal teams to create lasting growth, offering practical insights into building trust and avoiding common industry pitfalls. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Brett Allen, Co-founder and CEO of Marketing 32, about creating results-driven dental marketing strategies. Brett discusses why offering a strong guarantee sets agencies apart, how his collegiate swimming background influences his business mindset, and what practices can do to better engage existing patients to foster growth.

    Something Extra
    Family, Leadership, and the Joy of Connection w/ Tim Sater

    Something Extra

    Play Episode Listen Later May 29, 2025 48:51 Transcription Available


    Discover how growing up in a bustling, love-filled St. Louis home shaped Tim Sater's approach to leadership and life. As the youngest of eight, Tim shares stories of his parents' kindness, the open-door policy that earned their house the nickname “Grand Central Station,” and the lessons he carries into his role as Vice President of Marketing at AAIM Employers Association. Hear how Tim's global career in marketing taught him the value of being a lifelong learner and the importance of building genuine connections. This episode is full of warmth, practical wisdom, and inspiration for anyone seeking to make a difference in their community and workplace.Guest Links:Tim's LinkedInAAIM Employers' AssociationCredits: Host: Lisa NicholsExecutive Producer: Jenny HealMarketing Support: Landon Burke and Joe SzynkowskiPodcast Engineer: Portside Media

    MarTech Podcast // Marketing + Technology = Business Growth
    Customer engagement metrics or brand visibility KPIs?

    MarTech Podcast // Marketing + Technology = Business Growth

    Play Episode Listen Later May 29, 2025 5:07


    Host Benjamin Shapiro and guest Matthew McGrory, Co-founder and CEO of Arwen AI, debate a fundamental marketing dilemma: should brands prioritize customer engagement metrics or brand visibility KPIs on social media? Matthew champions engagement as the core purpose of social platforms, especially for B2B startups operating on tight budgets. Benjamin offers a nuanced take, noting that brand visibility is essential for early-stage companies seeking awareness before engagement can follow. Their conversation explores how factors like company size, growth stage, and B2B vs. B2C models influence strategy, while also touching on creative, low-cost visibility tactics—like branded sun hats at Cannes Lions—that can boost presence without breaking the bank.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    The Prof G Show with Scott Galloway
    Prof G on Marketing: Rebranding the Democratic Party

    The Prof G Show with Scott Galloway

    Play Episode Listen Later May 28, 2025 15:02


    Welcome to the final episode of our special series, Prof G on Marketing, where we answer questions from business leaders about the biggest marketing challenges and opportunities companies face today. In today's episode, Scott answers your questions on how marketing principles apply to everyday life, how artists can sell their work without selling out, and how he'd rebrand the Democratic party.  Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

    The Influencer Podcast
    Speak to Her Identity, Not Her Pain—And Watch Her Say Yes

    The Influencer Podcast

    Play Episode Listen Later May 28, 2025 18:26


    ABOUT THIS EPISODE: If you've ever felt like your content is thoughtful, your offers are solid, and you're showing up consistently—but your best-fit clients still aren't buying—this episode is for you. Today, I'm diving deep into the real reason your dream clients aren't converting: you're likely speaking to the wrong part of them. I break down why pain-point and results-based messaging no longer create the demand you need—and what does. In this episode, I walk you through the concept of identity-based messaging and how to shift from chasing attention to creating emotional resonance. You'll learn how to mirror your clients' next-level identity, create content that triggers demand, and refine your message in a way that makes the right clients say “yes” before you ever pitch. If you're ready to move beyond likes and engagement and finally craft messaging that converts with ease, this episode will change everything. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:38 Understanding Client Messaging 01:38 The Real Reason Clients Aren't Buying 03:26 The Shift to Identity-Based Marketing 04:13 Personal Experience and Insights 07:04 The Power of Resonance in Messaging 11:54 Invitation to Join the Training 13:13 Conclusion and Newsletter Sign-Up QUOTABLES: “   Pain point Marketing works. I get it. I learned it in college, in my marketing classes. It does work, but it takes so much flipping longer to work. Why? Because pain point marketing attracts people who need convincing.” - Julie Solomon  “  You do not need more volume. This is not a lead problem because if I dropped a thousand more leads on your lap with you having the same challenge that you currently have, it's just gonna create more problems. So it's not more volume. You need more resonance.” - Julie Solomon RESOURCES: [STOP SELLING LIKE IT'S 2020] If you're a coach or service provider who can't get past $5K–$10K/months and still piecing sales and messaging together manually—this is for you. Join me for this June for a LIVE, free training that shows you how to fix the messaging and positioning gaps keeping you stuck. The Revenue Accelerator is how you scale smarter. [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [MY $1 SECRET] This tool powers millions of stores—and could power yours. It's not just for shopping—it's a secret weapon for selling, too. Get the details and my discount here!