Podcasts about Marketing

The world of photography marketing is shifting—fast. In this episode, Steve, Janine, and Ronan break down what may be the biggest change since Google itself arrived: the rise of AI recommendation marketing. As more people start asking ChatGPT for help—not Google—photographers who want to stay visible must adapt now.You'll hear how AI is replacing traditional searches with smart, conversational recommendations that match people based on values, purpose, and emotional alignment—not style, props, or keywords. And you'll discover why Difference Maker photographers are uniquely positioned to thrive in this new era, where authentic purpose and transformational experiences matter more than ever.If you're a photographer who wants AI to recommend you first—to clients actively searching and to those who don't even realize photography is the solution they need—this episode is your roadmap.Key HighlightsGoogle is declining. AI search is skyrocketing. And the way clients find photographers will never be the same.Why people trust AI recommendations more than Google—and sometimes more than themselves.The new reality: AI won't match clients by “style”… it matches them by values, purpose, and transformation.How conversational websites and content can turn AI into your best referral source.The return of “referral marketing”—but now the referrer is AI.Why describing your purpose, your why, and your client's transformation clearly is now more important than SEO.A live example: how Janine planned an entire New York trip using AI—without touching Google once.The painful truth: “photographer's photographers” (focused on style, awards, and artistic ego) are the ones AI will leave behind.The A.I.D.O. framework for preparing your business for AI recommendations:A — Accuracy: perfect consistency across your digital footprintI — Intent: clarity of purpose and transformationD — Discoverability: emotional, conversational content AI can understandO — Optimisation: aligning everything across your brandHow AI will soon recommend photographers to people who aren't even looking for photography—just solutions like confidence, connection, celebration, healing, or belonging.Why Difference Maker photographers, already trained in emotional storytelling and purpose-led marketing, are decades ahead of everyone else entering the AI era.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Jonathan Ryle: Photography marketing funnel specialist.Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with...

Air Force veteran and serial entrepreneur Michael "Buzz" Buzinski details his decade of military service and his post-transition path, which began with a recording studio before evolving into a 100% remote, strategy-first marketing firm. Buzz argues that businesses need to move past "random acts of marketing" and adopt a structured approach, focused on a clear strategy for predictable growth. His company's mission is to help owners build a scalable business that can operate beyond the founder, a goal directly tied to his broader mission of creating 17 million jobs in America by empowering entrepreneurs to scale past the point of being a self-employed business owner. Episode Resources: Buzzworthy Marketing The Rule of 26 Warrior Rising Owners In Honor   About Our Guest Michael is a decorated US Air Force veteran, serial entrepreneur, host of a US top 12 marketing podcast, best-selling author and dubbed a visionary marketer by the American Marketing Association. Buzz, as most call him, is on a mission to create 17 million jobs in America by 2040 in an effort to rebuild its middle class and enrich entrepreneurs with financial independence, entrepreneurial freedom, and the power of impact. About Our Sponsors Navy Federal Credit Union   Navy Federal Credit Union offers exclusive benefits to all of their members. All Veterans, Active Duty and their families can become members. Have you been saving up for the season of cheer and joy that is just around the corner? With Navy Federal Credit Union's cashRewards and cashRewards Plus cards, you could earn a $250 cash bonus when you spend $2,500 in the first 90 days. Offer ends 1/1/26. You could earn up to 2% unlimited cash back with the cashRewards and cashRewards Plus cards. With Navy Federal, members have access to financial advice and money management and 24/7 access to award-winning service. Whether you're a Veteran of the Army, Marine Corps, Navy, Air Force, Space Force or Coast Guard, you and your family can become members. Join now at Navy Federal Credit Union. At Navy Federal, our members are the mission.    Join the conversation on Facebook! Check out Veteran on the Move on Facebook to connect with our guests and other listeners. A place where you can network with other like-minded veterans who are transitioning to entrepreneurship and get updates on people, programs and resources to help you in YOUR transition to entrepreneurship.   Want to be our next guest? Send us an email at interview@veteranonthemove.com.  Did you love this episode? Leave us a 5-star rating and review!  Download Joe Crane's Top 7 Paths to Freedom or get it on your mobile device. Text VETERAN to 38470. Veteran On the Move podcast has published 500 episodes. Our listeners have the opportunity to hear in-depth interviews conducted by host Joe Crane. The podcast features people, programs, and resources to assist veterans in their transition to entrepreneurship.  As a result, Veteran On the Move has over 7,000,000 verified downloads through Stitcher Radio, SoundCloud, iTunes and RSS Feed Syndication making it one of the most popular Military Entrepreneur Shows on the Internet Today.

Ryan Connolly, Head of Marketing at Hidden Iceland, shares how his company transformed from serving all market segments to focusing exclusively on premium and luxury private tours. The pivotal decision to cut small group tours (which represented 50% of departures but only 10% of revenue) allowed Hidden Iceland to grow by 5% while improving quality and profitability. Ryan discusses how relationship marketing drives 70% of their bookings directly (without OTAs), why they lead with education when working with travel advisors, and how PR outperforms paid advertising for luxury sales. He also reveals his background working in finance before a three year journey across 40 countries led him to become a glacier guide in Iceland, where he met his wife on a tour and co-founded the company with two partners.Top 10 Takeaways for Tour Operators1. Cut unprofitable segments ruthlesslySmall group tours accounted for 50% of Hidden Iceland's departures but only 10% of revenue. After eliminating that segment, they grew 5% by focusing resources on premium and luxury private tours where margins are higher.2. Partner with competitors instead of viewing them as threatsWhen customers can't afford Hidden Iceland's luxury pricing, Ryan personally introduces them to partner companies that serve the budget segment. This maintains relationships and positions them as helpful experts rather than pushy salespeople.3. PR drives better ROI than paid ads for high ticket salesOver 450 articles in publications like Condé Nast, Forbes, and CNN have driven 70% direct bookings. For luxury trips ($20,000+), earned media builds trust better than Facebook or Google ads.4. Lead with personal story in first customer contactRyan's initial email starts: "Hello, my name is Ryan. I'm originally Scottish. I've lived in Iceland since 2016. I originally trained as a glacier guide..." This builds immediate trust and differentiates from transactional competitors.5. Educate travel advisors. Don't just sell to themHidden Iceland runs webinars teaching agents about Iceland's seasons, distances, and what each time of year offers. Not sales pitches. The education first approach builds meaningful advisor relationships that generate 30% of bookings.6. Vet activity partners on safety and environmental standardsBefore partnering with snowmobile companies, helicopter tours, or other providers, Hidden Iceland shares their own safety and environmental policies first, then asks partners to reciprocate. This creates collaboration, not just transactions.7. Train guides to be themselves, not follow scriptsInstead of teaching guides what to say at each stop, Hidden Iceland tells them: "Be yourself in the most authentic way possible and create genuine connections." This leads to reviews that praise the guide more than the destination.8. Choose conferences strategically. Avoid the herdRyan skips luxury travel conferences if more than 2 or 3 other Iceland companies will attend. Less competition means easier differentiation and more meaningful conversations with travel advisors.9. Keep the sales process low tech and high touchDespite having a CRM (LEMACS), Hidden Iceland puts key itinerary details in the body of emails and offers phone calls early. For luxury clients, human connection trumps slick automation.10. Build the business with partners you trust implicitlyRyan emphasizes: "Don't set up a company with anyone you don't trust inherently and that you believe will communicate effectively during the hardest times." Through pandemics and volcanic eruptions, Hidden Iceland's three owners have never shouted at each other because they chose partnership carefully.

With so many ways to build your business available, so many social media platforms and AI tools to help - it can create a lot of confusion for people.So, on the Podcast today, I share the ONE thing to focus on in 2026.Get this right, and everything else will become easy. 

Andrew Warden, CMO of Semrush, joins us to unpack how AI is reshaping search, and what it means for marketers heading into 2026. We discuss whether SEO is really “dead,” the biggest insights from Semrush's new AI Visibility Index, and how different AI models surface and rank content across industries. Andrew also shares why brand and digital visibility matter more than ever, the growing importance of creators in AI-driven discovery, and practical advice for CMOs trying to stay ahead as search rapidly evolves.This episode is brought to you by Semrush — your unfair advantage in digital brand visibility. From fast-growing teams to global enterprises, Semrush shows you where you stand, where you can win, and how to stay visible across AI Search and LLMs. With unrivaled data and real AI intelligence, Semrush helps you move faster, grow faster, and make sure your brand is the answer wherever customers ask.Timestamps00:00 - Intro02:08 - How disruptive is AI for search in 2026?04:19 - Is SEO dead now because of AI?08:32 - Biggest surprises from Semrush's new AI Visibility Index Report11:04 - How different AI models treat different industries13:05 - Understanding how AI ranks different sources15:48 - Why content creators are important in the age of AI search18:35 - Why you need to be failing fast in AI21:10 - Why brand matters more in the age of AI24:20 - Why digital brand visibility matters so much26:28 - Advice for CMOs for getting on top of AI for search30:21 - Is AI just making decisions for us?33:19 - Why humanity, authenticity and emotion are more important than ever36:12 - What is Semrush One?

Send us a textJouvan works a LOT behind the scenes, today he answers your burning questions about how to market your business and the things he thinks can help boost your business and mindset in 2026!For a FREE masterclass to help you get more clients CLICK HERETo get your hands on some American Creator please check out the links below, beautiful products!Website - www.American-creator.euInstagram - @americancreator.tmTiktok - @americancreatorUK distributor - CLICK HERETo contact Chan for ad enquiries chan@clawgasmic.comfollow us on Instagram https://www.instagram.com/clawgasmic/subscribe to our YouTube https://www.youtube.com/c/clawgasmicJoin our family www.clawgasmic.comMusic: Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/ra/energizerLicense code: B7SMOYOU92ORL3Z3

What do a rubber duck, local search optimization, and soggy burgers have in common? They all show up in this high-energy, no-fluff conversation with the legendary David Rev Ciancio aka Rev... restaurant owner, hospitality marketing expert, and unapologetic pickle-hater.In this episode of The Late Night Restaurant Podcast, Rev spills the secret sauce on:The 67% rule that proves Google was built for restaurantsWhy most operators are chasing squirrels instead of guestsThe one marketing fix that boosted beer sales at his restaurant by 800%Why posting on Instagram isn't marketing and what actually isThe marketing tool every restaurant needs (that costs less than a good steak)Whether you're a seasoned operator or just opened your first food truck, this episode is a masterclass in restaurant growth packed with real talk, killer stats, and laugh-out-loud moments. Yup, this is a keeper.

Michael Humblet schreef de marketingboeken Nobody Knows You en Why Now. In een ideaal scenario hebben ondernemers al een wachtlijst voor (potentiële) klanten klaarstaan vooraleer ze hun product of hun dienst echt lanceren. Volgens Humblet moeten ondernemers hun dromen al zes tot negen maanden voor de effectieve lancering beginnen delen. Het ultieme voorbeeld is Alex Hormozi die in het Guiness World Record-boek terechtkwam als het snelst verkopende non-fictieboek met zijn boek release voor $100M Money Models waarvan 3 miljoen exemplaren verkocht werden op één dag. Er zijn verkooptechnieken en Humblet licht een tip van de sluier op hoe u die technieken zelf kunt toepassen. Een manier om klanten te werven, is de klanten van naaldje tot draadje uitleggen hoe ze alles zelf kunnen doen. Zo bouwt u autoriteit op. De klanten die tot de vaststelling komen dat ze daarmee veel tijd verliezen, kunt u dan “tijd” verkopen. Mensen kunnen tijd uitsparen door gebruik te maken van uw product of uw dienstverlening. In Trends podcasts vind je alle podcasts van Trends en Trends Z, netjes geordend volgens publicatie. De redactie van Trends brengt u verschillende podcasts over wat onze wereld en maatschappij beheerst. Vanuit diverse invalshoeken en met een uitgesproken focus op economie en ondernemingen, op business, personal finance en beleggen. Onafhankelijk, relevant, telkens constructief en toekomstgericht. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Derek Champagne talks with Marvin Alballi, a globally recognized leader in the food and beverage industry, acclaimed for authoring the world's highest-rated restaurant and F&B book, Restaurant Excellence: The Ultimate Guide to Success in the Food and Beverage Industry, available on Amazon. His book was purchased by top hotel and restaurant companies and endorsed by global chefs and CEOs.A recipient of the prestigious Fortune 500 Brinker International “Operator of the Year” award, Alballi has established a reputation as a transformative force in hospitality, with a proven record of turning around struggling businesses and driving sustained growth.With extensive experience across luxury, lifestyle, upscale, mainstream F&B and the restaurant franchise industry segments, Aballi has worked in North America, Europe, the Middle East, Africa, and Asia. His career includes consulting for celebrity chefs, Michelin-starred restaurants, and award-winning establishments, including MENA's 50 Best #1 restaurant. In addition, Marvin Alballi has consulted for global, local brands, and franchises such as Orfali Bros, Boston Market, Café D'Arte, Famoso Pizzeria, The Great Harvest Bread Company, Peaceful Restaurants, Wing Stop, and Fusion Ceviche.A sought-after keynote speaker, Alballi has been featured at leading conferences and platforms such as Bloomberg Intelligence (NYC), The Future Hospitality Summit, HSMAI, Breaking Travel News, The Fast Food & Café Convention, Dubai Restaurant Week, and the CET World Series convention on CX and Marketing. They are also a regular guest on Dubai Eye Radio's Helen Farmer Show and have spoken for and guided several organizations including Couqley Restaurants, Paramount Hotels, Adyen, Radisson Dubai, Orfali Bros, and Crowne Plaza Muscat.His insights and thought leadership have been showcased on international podcasts including Bloomberg, The Chef JPK, GotLanded (New York), Polaris (Dubai), and TwentyOne06.In addition to creating the groundbreaking Twelve-Point Program (TPP)—the industry's most effective F&B and restaurant performance management system, Alballi has become a trusted authority on brand reputation, guest experience, profitability, marketing, and restaurant economics. His expertise lies in crafting strategic, long-term business solutions that deliver measurable results and elevate operational excellence.A Canadian citizen, Alballi continues to influence the global F&B landscape by driving innovation, quality, and sustainable growth. Alballi currently leads 26 countries and territories at Hilton Asia Pacific with more than 1,100 restaurants and bars in the Asia Pacific region.Marvin's new book, Hospitality Excellence, is available on Amazon (as of February 2026). Business Leadership Series Intro and Outro music provided by Just Off Turner: https://music.apple.com/za/album/the-long-walk-back/268386576

In this episode of What Went Wrong, I chatted with Tim Bronson, the Fully Booked Coach, who came armed with not one but two “what went wrong” tales. Both are a little painful, a little funny, and packed with lessons marketers can actually use. First, there was the podcast that wasn't. Back in 2008, Tim marched into a music store, dropped a grand on shiny equipment he didn't understand, then promptly lost his nerve when it didn't work. Without a clear plan or patience for the learning curve, he packed it up and walked away before ever recording a single episode. Fast-forward to 2019, and Tim's book relaunch hit another snag. Following advice to line up 50 reviews at launch, he asked 50 people for help, assumed their polite “yes” meant they'd actually deliver, and stopped there. The result? Not nearly enough momentum to push the book up the Amazon charts. Two very different mistakes, but the themes are familiar to anyone who's ever launched…well, anything. Impulse without preparation. Expectations without math. Starting strong but not following through. Key Points Success takes more than enthusiasm. Without a plan, even the best ideas fizzle. Technology and tactics get easier, but the discipline of sticking with it never changes. People will say “yes” to be nice. That's not the same as showing up. Momentum matters. Half-measures rarely hit tipping points. Actionable Takeaways Do the prep work. Before buying tools or chasing tactics, get clear on what you're building and why. Scale your numbers. If you need 50 reviews, ask 150. If you want 100 sign-ups, plan for 1,000 invites. Build in the buffer. Stick with it. The first version is always messy. Resist the urge to abandon ship before giving yourself time to learn. Don't stop too soon. Momentum compounds—keep pushing even after you think you've done “enough.” Ask for help. Whether it's a tech-savvy friend or a launch-savvy strategist, outside perspective can save you time and money. In short? Marketing isn't about never making mistakes—it's about making them, learning fast, and not letting them be the end of the story. About Tim  Tim Brownson is the owner of The Fully Booked Coach and has been coaching full-time since 2005. After turning his blog A Daring Adventure into one of the web's top life-coaching destinations, he pivoted in 2012 to help fellow coaches master no-BS marketing. His book The Clarity Method is used by hundreds of coaches worldwide to uncover core values and fuel client breakthroughs. After spending 14 years in Orlando, he is now firmly ensconced in the very wet but very beautiful county of Cornwall in England with his wife and two Dobermans. Learn More :  https://thefullybookedcoach.com/  

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Send us a textHersh Rephun's career is a dynamic tapestry woven from his diverse pursuits in screenwriting, stand-up comedy, and public speaking. Known for his knack for humor, Rephun has skillfully integrated comedy into his seminars and business talks, adding a distinct flair to his presentations. His evolution in career showcases his ability to blend entertainment with professionalism, creating engaging keynote presentations that resonate with business audiences. Through ventures in authorship and podcasting, such as his book "Selling the Truth" and shows like "the yes brand," Hersh continues to explore and share his passion for storytelling, establishing himself as a valuable figure in the marketing world.(00:02:45) The Versatile Evolution of Hersh Rephun(00:07:59) Enhancing Business Presentations with Humorous Content(00:15:24) Global Business Insights through Conversational Podcasting(00:23:02) Adapting Comedy and Screenwriting for Presentations(00:26:09) Humor-Infused Marketing TechniquesSupport the show www.StandupComedyPodcastNetwork.com Website....check it out, podcast, jokes, blogs, and More!"NEW" Video Podcast: Tag Team Talent Podcast on Spotify & YouTube Podcast Quality List: https://www.millionpodcasts.com/heritage-podcasts/ Please Write a Review: in-depth walk-through for leaving a review.Interested in Standup Comedy? Check out my books on Amazon..."20 Questions Answered about Being a Standup Comic""Be a Standup Comic...or just look like one"

 Available on Youtube: https://www.youtube.com/watch?v=VQNob0PyaCs.    Marketing hack: Buy Local   Recession Trend: How to stay ahead of the dip   TikTok Pump up the cheese and more   https://dentco.us https://instagram.com/dentcopdr

Marketing is what keeps your cash-based physical therapy business growing, but when your schedule fills up or you're tired, it's easy to let content fall off the priority list. In this episode, I'm sharing simple systems to help busy physical therapists stay consistent with marketing without adding more stress to your week. You'll learn how to batch a week or month of content at once, repurpose a single idea into multiple posts, and build a minimum viable marketing plan so you stay visible even during your busiest seasons. If you're ready to streamline your marketing, save time, and keep your business in front of the right people, this is for you. Want done-for-you templates and customized coaching? That's exactly what we do inside DPT to CEO — helping you market confidently, grow sustainably, and protect your time as a business owner.If you're a clinician who wants to build a cash-based practice without burnout, you can apply to work with us inside DPT to CEO — our step-by-step business coaching program for PTs, OTs & SLPs.

Meet Josh Marton, the General Manager of Public Affairs at the PGA of Australia and Golf Australia.In this episode, we follow Josh's journey from starting in journalism, to becoming a Marketing and Communications Account Executive at TGI Sport, to working at the Australian Open Golf tournament where he was part of the leadership team that brought Rory McIlroy to Royal Melbourne.We also take a deep dive into Josh's time at Cricket Australia where he was the Head of Communications working across the Ashes and the Cricket World Cup and also at Fox Sports where he was the Partnerships Executive.If you're looking for a job at Golf Australia, Josh provides what we looks for in applicants and what you can do to help to help break into the sports industry.We cover:(03:57) - Interview Begins(06:37)- Quickfire Questions(08:15) - Interview question Josh would ask at Golf Australia(17:17) - Josh's pinch me moment during the Australian Open(20:46) - Josh's experience in the build up to the Australian Open(24:28) - How Rory McIlroy made his way Down Under for the Australian Open(28:08) - What did Josh do early days?(35:03) - Josh's experience working at TGI Sports(44:08) - Josh's work at Cricket Australia during a T20 World Cup Campaign(50:03) - Career advice from Josh about breaking into the sports industry(01:00:14) - Josh and Reuben workshopping LinkedIn post about the Australian Open(01:05:06) - How Josh developed his marketing skillset that help propel him to become a General ManagerIf you like this ep, give these a go next:#231: Journey to Commercial Partnerships Coordinator at Golf Australia with Clayton Henderson#338: From the AFL, to Cricket NT CEO at 29, to Executive GM at Cricket Australia with Joel Morrison#333: Managing Partnerships for the Nike Melbourne Marathon at IMG with Clayton HendersonWant a job in sport? Click here.Follow SportsGrad on socials: LinkedIn | Instagram | TikTokFollow Reuben on socials: LinkedIn | Instagram | TikTokBig thanks to Deakin University for making this episode possible. Check out their Master of Sport Management, ranked #1 in Australia.Thanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

In this episode, I break down how modern coaching has drifted away from what actually creates lasting results. We talk about the rise of templated solutions is hurting, the misuse of labels, and how fear-based marketing quietly undermines trust between coaches and clients. This is a conversation about responsibility, individuality, and what it really means to guide someone through complex health challenges. Topics discussed: - The functional coaching evolution- Why templates and protocols can undermine outcomes- Labels, language, and their impact on clients- Coaching as guidance versus “hero-based” - Trust, responsibility, and autonomy in the relationship- The marketing difference ---------- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Live Program for Coaches: The Functional Nutrition and Metabolism Specialization ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.metabolismschool.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---------- [Free] Metabolism School 101: The Video Series⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.metabolismschool.com/metabolism-101⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠----------Subscribe to My Youtube Channel: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://youtube.com/@sammillerscience?si=s1jcR6Im4GDHbw_1⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠----------⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grab a Copy of My New Book - Metabolism Made Simple⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---------- Stay Connected: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: @sammillerscience⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube: SamMillerScience⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook: The Nutrition Coaching Collaborative Community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok: @sammillerscience⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠----------“This Podcast is for general informational purposes only and does not constitute the practice of medicine, nursing or other professional health care services, including the giving of medical advice, and no doctor/patient relationship is formed. The use of information on this podcast and the show notes or the reliance on the information provided is to be done at the user's own risk. The content of this podcast is not intended to be a substitute for professional medical advice, diagnosis, or treatment and is for educational purposes only. Always consult your physician before beginning any exercise program and users should not disregard, or delay in obtaining, medical advice for any medical condition they may have and should seek the assistance of their health care professionals for any such conditions. By accessing this Podcast, the listener acknowledges that the entire contents and design of this Podcast, are the property of Oracle Athletic Science LLC, or used by Oracle Athletic Science LLC with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Oracle Athletic Science LLC, which may be requested by contacting the Oracle Athletic Science LLC by email at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠operations⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sammillerscience.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. By accessing this Podcast, the listener acknowledges that Oracle Athletic Science LLC makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast."

Watch the YouTube version of this episode HEREAre you looking for ways to be better with your marketing strategies? In this episode of The Guild Live Show, Tyson discusses how AI, particularly the integration of HealthKit with ChatGPT, is transforming personalized health coaching. The conversation also covers neuroscience-backed learning strategies, the importance of embracing individuality over mediocrity, and agile marketing tactics like fast advertising..The founder of Mo Martech shares some bitter truths that challenge the current marketing norms. One is that marketing is not all about generating revenue. If you focus on that alone, you are forced to kind of do anything that sticks and chase leads for instant gratification. What you want to do is build affinity and relationships with consumers, which really requires patience. The second truth is that good marketing strategies involve consistent, multiyear narratives based on the psychology of the consumer. You need to understand over time how a consumer reacts or what draws their attention. From this, you can develop and maintain a good marketing strategy.In order to engage consumers with marketing, you need to be authentic and have something that fits your brand. Authenticity is the guardrail and is the thing that will connect your brand or product with the consumer. They need to feel you are authentic and that your marketing is genuine and real. Not every brand belongs in every conversation and you need to think if your brand has a reason to be in the moment as it relates to your marketing. Take some time to think about that as you develop your marketing strategy.Listen in to learn more!3:16 Wearables & Real-World Health Coaching 7:00 Three Bitter Truths for Marketers9:14 Marketing Is Not Instant Revenue 17:30 Encouraging Uniqueness in Teams & Family19:13 Seven Ways to Learn Faster 24:54 Fast Advertising: Real-Time Marketing 27:07 Authenticity & Brand Relevance in Fast Advertising Tune in to today's episode and checkout the full show notes here. 

Supergirl is flying into our hearts this year. Time to see what the Marketing is going to look like! Hype Train rolling now!

Pinterest Advertising Campaigns: Image, Video, Carousel, Shopping Catalog, Leads & Quiz Strategy with Favour Obasi-Ike | Sign up for exclusive SEO insights.Pinterest for business advertising, emphasizing its power as a visual search engine rather than a traditional social media platform. Favour highlights that Pinterest users exhibit a higher purchasing power and are in a planning mindset, making their minimal time spent on the platform highly intentional for conversions compared to engagement-focused sites like TikTok or Facebook. Practical advice is offered on running various ad types—including image, video, carousel, catalog, and lead/quiz ads—along with technical specifications and the importance of claiming a website to utilize Pinterest's tagging system for superior analytics and targeting, such as act-alike audiences and zip code campaigns.Ultimately, we position Pinterest advertising as a valuable, data-driven strategy for businesses seeking a high return on time and investment.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------Why 90 Minutes a Month on Pinterest Beats 35 Hours on TikTokIntroduction: The Hidden Power of the Internet's Digital Vision BoardWhen you think of Pinterest, what comes to mind? For many, it's a digital scrapbook for wedding ideas, home decor inspiration, and tonight's dinner recipe. But what if this familiar facade conceals one of the most misunderstood and powerful marketing engines online? Behind the vision boards and DIY projects lies a platform built not on fleeting attention, but on deliberate intention.This episode reveals five surprising truths about Pinterest that defy conventional social media wisdom and highlight its unique, untapped value for businesses and marketers.--------------------------------------------------------------------------------1. The 90-Minute Paradox: Why Less Time on Platform Means More for BusinessIt's a counter-intuitive finding that stops most marketers in their tracks: Pinterest users spend significantly less time on the platform than users of other major networks.According to recent data, the average user spends just 1 hour and 31 minutes per month on Pinterest. Compare that to the time sinks of other platforms:• TikTok: 35 hours per month• Facebook: 29 hours per month• Instagram: 15 hours per monthThis isn't a sign of low engagement; it's a signal of high-intent, purposeful activity. Breaking it down, 91 minutes a month averages to just about 3 minutes per day. Users aren't there to endlessly scroll. In those three minutes, a user is on a mission: they might spend 30 seconds looking for an idea, a minute to find the right one, and the next minute to affirm it, save it for later, or click through to act on it immediately. This focused, goal-oriented behavior means every minute is packed with commercial intent."So if you're planning on Pinterest and you're spending less than 2 hours to be on a platform that's going to give you maximum return on your time and investment, it's worth it than spend 35 hours to do the same thing..."2. The Audience Isn't Just Browsing—They're Planning and They Have Buying PowerThe fundamental difference between Pinterest and other platforms is user mindset. While other networks thrive on a culture of passive "swiping," Pinterest is the go-to destination for active "planning." Users are there with the specific intention of preparing for something—whether it's an event, a book, a wedding, a shoe, a color, or a tip—which makes them uniquely receptive to relevant brand content and advertising.This high-intent audience also has significant financial leverage:• Approximately 45% of Pinterest users have an annual household income of at least $150,000.• Their purchasing power is 5% to 38% higher than on other social platforms.This combination of forward-looking intent and disposable income creates an environment where ads are not an interruption but a welcome part of the discovery process."It tells you that Pinterest is not a place that people are going to swipe. They're going there to plan. So when they're going there to plan, they're searching with the intention of purchasing something or planning for something."3. Forget "Lookalikes," Pinterest Is About "Actalikes"Most digital advertisers are familiar with "lookalike audiences"—the targeting method used by platforms like Meta to find users who share demographic traits with an existing customer base. Pinterest offers a more powerful alternative: the "actalike audience."An actalike audience is a group of users targeted based on their active, intentional behaviors. These are users who are thinking, planning, processing, doing, and responding. Rather than targeting people who simply look like your customers, you target people who act like them.This is a critical distinction. An actalike audience is inherently composed of users with proven intent and behavioral patterns that align with conversion. It targets an active mindset, not just a passive profile, suggesting a much higher probability of a positive outcome for advertisers.4. Your Content's Lifespan: A Marathon, Not a SprintThe ephemeral nature of social media content is a constant challenge for marketers. A post that takes hours to create can disappear from feeds in a matter of hours. Pinterest operates on a completely different timeline.The lifespan of content on Pinterest presents a stark contrast to its social media counterparts:• Pinterest Pin: 3.5 to 5 months• Instagram Post: 19 to 72 hoursContent on Pinterest functions less like a fleeting post and more like a long-term asset. Each pin acts as a durable entry point to your brand, continuing to drive traffic, discovery, and conversions for months on end. This turns content creation from a short-term sprint into a sustainable, long-term investment with compounding returns, much like traditional SEO.5. The Surprising Truth About Media OwnershipOn platforms like Instagram and TikTok, you are a perpetual tenant. You build your presence on rented land, but you never truly own your content or the space it occupies. Pinterest offers a unique and powerful path to digital property ownership.When you claim your website on Pinterest, you establish 100% ownership of your media on the platform. This is made possible by the Pinterest Tag—a piece of code on your website that connects your property to the platform, tracks conversions, and solidifies your ownership. This transforms your Pinterest business account from a simple social profile into a claimed media asset.The platform even provides a powerful tool to leverage this ownership. You can connect your Instagram business account and pull the last 365 days of content directly onto Pinterest. Think about the implications: you didn't own your content on Instagram, but now you have Instagram's content building an owned asset on Pinterest, all because you've claimed your website as a digital property."You don't own 100% of your media on Instagram... with Pinterest it's a beautiful place because when you claim your Pinterest account and you claim your website on Pinterest. What you've technically done is that you've claimed a property on an asset that you don't own but now you own..."--------------------------------------------------------------------------------Conclusion: Rethinking Attention vs. IntentionFor years, the digital marketing world has been obsessed with the attention economy—a relentless race for more screen time, more views, and more hours spent scrolling. Pinterest proves that there is a more valuable currency: intention.Its true power lies not in capturing endless hours of passive attention, but in connecting with a high-value audience during their most decisive planning and purchasing moments. The platform's unique combination of high intent, powerful demographics, action-based targeting, and content longevity makes it an unparalleled tool for businesses.As you plan your next marketing strategy, ask yourself this: What could your business achieve if you focused less on the attention economy and more on the intention economy?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

78% of enterprises struggle with implementing scalable GenAI workflows. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting CEO who built one of the industry's most respected technical SEO agencies, shares proven frameworks for enterprise AI integration. The discussion covers systematic prompt engineering methodologies for content teams, risk mitigation strategies for AI-dependent workflows, and future-proofing architectures that adapt to evolving AI capabilities without rebuilding core systems.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode, we’ll be discussing seven successful marketing campaigns that have shaped modern cultural norms and consumer behavior. The post 413: 7 Greatest Marketing PsyOps of the Last 200 Years first appeared on Persuasion by the Pint.

Complimentary Business Strategy Consultation here: https://calendar.app.google/VNeiGZ5Sd9oLUhac8 If you're a counsellor, psychologist, or social worker in private practice and you feel overwhelmed, stuck, or like you're doing “all the right things” but still not seeing consistent bookings or income, this episode is for you. In this episode of the Private Practice Podcast, Dr Brooklyn Storm unpacks what actually needs to be in place to minimise overwhelm and maximise results in your private practice, without burning out or constantly chasing the next strategy. This episode goes beyond surface-level advice.   You'll learn why overwhelm is often not a time or motivation problem, but a missing structure, identity, or foundation problem in your business. Brooklyn walks you through the essential systems, processes, policies, planning, and identity shifts that support profitability, sustainability, and a sense of safety in your practice. This is especially relevant if you're newly qualified, transitioning into private practice, or have been running a practice for a while but feel like you're winging it and hoping things will work out.   You'll also hear real-world insights into why businesses stagnate, why marketing can feel exhausting when foundations are missing, and why simplifying your offerings often creates better results than adding more. This episode connects the mind, business, and spirit of private practice and explains how identity, energy, and structure work together to create momentum, clarity, and confidence.   If you've ever thought about pausing your practice because it “isn't working,” this episode will help you see what's really happening and what to focus on instead. If you want personalised guidance and clarity for your own private practice, you can book a   Complimentary Business Strategy Consultation here: https://calendar.app.google/VNeiGZ5Sd9oLUhac8 This short call is designed to help you identify what's missing, what to prioritise, and where your biggest opportunities are right now.   Timestamps: 00:00 Welcome to the Private Practice Podcast 00:22 Introduction to Practice Momentum and business support 02:54 Why private practice feels overwhelming without foundations 07:27 Auditing systems, processes, and structures 08:58 Compliance, policies, and common mistakes therapists make 11:39 Systems for payments, boundaries, risk, and data protection 14:33 The cost of over-subscribing to tools and software 16:22 Paper vs digital systems and privacy responsibilities 19:03 Business foundations you must have in place 20:24 Why planning changes everything 22:32 Marketing plans and why doing everything doesn't work 23:48 KPIs and understanding what to track 25:20 Profit planning and creating financial safety 28:00 Burnout, one-to-one work, and business development 30:06 Why pausing your practice costs you future clients 33:06 Identity, energy, and how you show up in business 3 9:20 Letting go of stories that keep you stuck 49:19 Overgiving, people-pleasing, and boundaries in private practice 57:27 Simplifying your business to get better results 1:05:08 Fees, safety, and trusting yourself 1:15:23 Funnels, pathways, and why results take time 1:32:03 Why consistency matters more than urgency 1:41:08 Identity as the driver of business results 1:51:38 Energy management vs time management 1:57:07 Mind, business, and spirit in private practice 2:00:00 Final reflections and next steps   Mini FAQ: Who is this episode for? This episode is for Australian counsellors, psychologists, and social workers who are starting or growing a private practice and want less overwhelm and more consistent results. Is this relevant if I already have clients? Yes. Many therapists have clients but still lack systems, profit planning, and foundations that support sustainability and growth. Do I need to change everything in my business? No. This episode explains why refinement and simplification often create better outcomes than adding more strategies. How can I get personalised help? You can book a Complimentary Business Strategy Consultation here: https://calendar.app.google/VNeiGZ5Sd9oLUhac8      private practice overwhelm, private practice systems, therapist business foundations, counsellor private practice Australia, psychologist private practice tips, social worker private practice, private practice planning, therapy business structure, private practice profit planning, therapist burnout prevention, private practice compliance Australia, therapist business strategy, private practice identity work, therapist marketing foundations, private practice KPIs, therapy business growth, starting a private practice Australia, private practice confidence, therapist mindset business, private practice support

In this Short, Maximus Greenwald, founder of Warmly.ai, shares insights on the evolution of sales and marketing. He explains the critical shift from sales-led to marketing-led growth, why modern SDR teams should report to marketing, and how to evaluate the new wave of AI sales tools. Max also makes a bold prediction for when AI sales agents will truly work and shares his controversial take on why „defensibility“ is a myth and speed is everything. What You'll learn: The strategic shift from Sales-Led to Marketing-Led sales Why SDRs are increasingly reporting to Marketing, not Sales How to evaluate AI sales tools (and why you should re-try them every 6 months) The predicted timeline for when AI sales agents will become truly effective Why „speed of shipping“ is the only real moat in today's SaaS landscape ALL ABOUT UNICORN BAKERY:https://stan.store/fabiantausch   Where to find Max:LinkedIn: https://www.linkedin.com/in/max-greenwald/Website: https://www.warmly.ai/ More about Guest-Host Mike Mahlkow:LinkedIn: https://www.linkedin.com/in/mikemahlkowWebsite: https://www.mikemahlkow.com/ Join our Founder Tactics Newsletter:2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach:https://www.tactics.unicornbakery.de/

Julie Solomon didn't just see entrepreneurs struggling with Instagram marketing; she lived the frustration herself. Despite growing an audience, her revenue stalled until she invested $25K in high-level mentorship and uncovered the real drivers of social media growth. Within nine months, she scaled from $250K to $1.3M and now shares her strategy with other creator entrepreneurs. In this episode, Julie reveals how to build a magnetic Instagram brand, boost engagement, and convert followers into paying customers regardless of your audience size. In this episode, Hala and Julie will discuss: (00:00) Introduction (01:52) Redefining Visibility in Influencer Marketing (07:53) The Importance of Value-Driven Content (12:38) Foundations for Magnetic Instagram Branding (19:05) Building a Profitable Instagram Ecosystem (26:19) Automating Instagram Sales and Messaging (35:46) Monetizing Small Audiences on Social Media (48:07) Marketing Tips for Boosting Engagement (52:05) Why Every Entrepreneur Needs a Mastermind (59:23) Manifestation Practices for Entrepreneurs' Success Julie Solomon is a brand strategist, bestselling author, and host of the Woman of Influence podcast, where she helps entrepreneurs grow their visibility and monetize their influence. A trusted voice for aspiring influencers and established creatives, she is known for her expertise in content creation, social media strategy, and personal branding. Julie has been featured in Forbes, Entrepreneur, and Business Insider, and was named one of the top 100 leaders in influence marketing by Influence Co. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host  Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/design and use code PROFITING Intuit QuickBooks - Bring your money and your books together in one platform at QuickBooks.com/money  Resources Mentioned: Julie's Website: juliesolomon.net  Julie's Instagram: instagram.com/julssolomon  Julie's Podcast, Woman of Influence: bit.ly/WOI-apple  Julie's Book, Get What You Want: bit.ly/GWUWant  Julie's Program, The Revenue Growth Lab: juliesolomon.net/profiting   Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast  

In this episode of the Coaches Compass, Mike explains how to simplify your business to be able to grow more predictably. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Jenni Harris, Will's middle daughter, is a member of the fifth generation of the Harris family to tend cattle at White Oak Pastures. After living on the farm her entire life, Jenni went to Valdosta State University and earned a degree in Business Marketing, graduating in 2009. She remained intimately involved in the family business throughout her studies. After graduating, Jenni set out to learn the industry. She moved to Atlanta where she interned at Buckhead Beef, a SYSCO company. She put in time in every department, from shipping and receiving to the cut shop, and was later hired to work as a sales associate. In June of 2010, Jenni returned home to Early County to work for White Oak Pastures full time. As the Director of Marketing, Jenni spends her time focusing on the balance of ecommerce growth and wholesale relationships. Jenni is the proud mother of Jack and Lottie Harris, and wife of Director of Specialty Products, Amber Harris. In this episode, Jenni Harris shares how their multi-generational farm shifted from industrial to regenerative agriculture, restoring soil health and biodiversity through multi-species rotational grazing that mimics nature. She debunks the idea that eliminating meat consumption is the problem, arguing that well-managed livestock are essential to the carbon cycle and rural economies. She explains that cheap-food demand drove the rise of destructive industrial practices, and the real solution lies in consumers supporting local regenerative farmers to heal the land and rebuild a balanced food system.   RESOURCES: Learn more about White Oak Pastures here: https://whiteoakpastures.com Instagram: @whiteoakpastures Facebook: https://www.facebook.com/whiteoakpastures/ YouTube: https://www.youtube.com/c/whiteoakpastures Blog: https://blog.whiteoakpastures.com/blog Watch the water cycle vide mentioned here: https://youtu.be/85El8PzfKa4?si=9tIJMghJ03DAZRVz Get 15% off Peluva minimalist shoe with coupon code COACHTARA here: http://peluva.com/coachtara   CHAPTERS: 0:00 Intro 7:18 White Oak Pastures 14:50 What regenerative agriculture is about 23:47 The impact of stopping meat consumption 33:33 Farmers are responding to consumer demand 39:80 Industrialized practices tip off nature's balance 50:20 Support local farmers   WORK WITH ME: Are You Looking for Help on Your Wellness Journey? Here's how I can help you: TRY COACH TARA APP FOR FREE: http://taragarrison.com/app INDIVIDUAL ONLINE COACHING: https://www.taragarrison.com/work-with-me CHECK OUT HIGHER RETREATS: https://www.taragarrison.com/retreats   SOCIAL MEDIA:  Instagram @coachtaragarrison TikTok @coachtaragarrison Facebook @coachtaragarrison Pinterest @coachtaragarrison   INSIDE OUT HEALTH PODCAST SPECIAL OFFERS: ☑️ Upgraded Formulas Hair Test Kit Special Offer: https://bit.ly/3YdMn4Z ☑️ Upgraded Formulas - Get 15% OFF Everything with Coupon Code INSIDEOUT15: https://upgradedformulas.com/INSIDEOUT15 ☑️ Rep Provisions: Vote for the future of food with your dollar! And enjoy a 15% discount while you're at it with Coupon Code COACHTARA: https://bit.ly/3dD4ZSv   If you loved this episode, please leave a review! Here's how to do it on Apple Podcasts: Go to Inside Out Health Podcast page: https://podcasts.apple.com/us/podcast/inside-out-health-with-coach-tara-garrison/id1468368093 Scroll down to the 'Ratings & Reviews' section. Tap 'Write a Review' (you may be prompted to log in with your Apple ID). Thank you!

Today, host Dave Sullivan dives into the marketing challenges that roofing contractors deal with every day. He really stresses the importance of transparency and actually understanding where your marketing dollars are going. Dave shares some real-life lessons from his coaching clients, pointing out why it's crucial to track key metrics, pre-qualify your leads, and make sure your sales and marketing teams are working together. He also gives some super practical tips on how to audit your marketing agency, set the right KPIs, and use tools like Proline CRM to see what's actually working. Dave encourages contractors to focus on booking appointments, building a strong sales team, and joining mastermind groups for extra support. It's all about helping you grow a profitable roofing business, without all the stress!What you'll hear in this episode:Importance of marketing for roofing contractors and common challenges facedInsights into a client's struggles with marketing despite high spendingThe three critical components of a roofing business: selling work, doing work, and keeping scoreNecessity of understanding financial metrics and key performance indicators (KPIs)Issues with transparency and clarity in marketing expenditures and resultsThe significance of pre-qualifying leads and tracking conversion ratesRecommendations for effective marketing strategies and budget allocationRole of independent audits to assess marketing effectiveness and agency performanceThe need for a solid sales process to convert leads into customersEmphasis on continuous improvement, tracking, and accountability in marketing and sales effortsResources:Connect with Dave!Text Dave: (510) 612-1450Free Strategy CallWant to grow a more profitable roofing business? Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofershow.com/planWatch on YouTubeSubscribe for weekly tips and full episodes → @DaveSullivanRooferShowTrusted & Vetted SponsorsRuby Receptionists – US-based professionals who answer your phones live, leave a great first impression, and tee up the sale. Get $150 off your first month → theroofercoach.com/ruby.ProLine – Automate your follow-up and close more jobs with text, email, and CRM integration. Try it FREE + save 50% off your first month with code DAVE50 → useproline.com.SMA Support – Roofing-specific virtual assistants who know the business. Free up your time by outsourcing admin, marketing, and customer service tasks → smasupport.us.

Story of the Week (DR):3 from Trump: Trump Orders SEC to Review Proxy Adviser Rules in ESG Rebuke AND Trump signs executive order for single national AI regulation standard, limiting power of states AND Trump says Netflix, WBD deal could be 'problem' as son-in-law Kushner backs Paramount bid Trump directed several federal agencies to tighten regulations on proxy advisers:The S.E.C. was ordered to review rules and guidelines regarding the industry, including revising or rescinding any related to diversity, equity and inclusion (known as D.E.I.) and environment, social and corporate governance (or E.S.G.).The F.T.C. and the attorney general were directed to examine state antitrust investigations into the companies to see if there was a “probable link” between those inquiries and potential violations of federal antitrust law.And the Labor secretary was told to review regulations about the fiduciary duties of proxy advisers and others who advise managers of certain employee retirement accounts.These firms “wield enormous influence over corporate governance matters,” the executive order reads, adding that they “regularly” use their power to “advance and prioritize radical politically motivated agendas” instead of focusing on shareholder returns.CEO Moves:Lululemon Athletica's C.E.O., Calvin McDonald, will step down as the athleisure clothing maker struggles to turn itself around. MMHis tenure had been criticized by the company's founder, Chip Wilson.The athleisure retailer said that Calvin McDonald will step down as CEO and board member, effective January 31. Lululemon CFO Meghan Frank and chief commercial officer André Maestrini will serve as interim co-CEOs while the company searches for a new leader.McDonald has served as CEO of Lululemon since 2018, during which time he built the company into a brand powerhouse. But the company has been underperforming for more than a year, with the weakness most apparent in its core North American markeTime to let a woman runInterim co-CEO: CFO Meghan FrankBoard chair Marti Morfitt (CEO of River Rock partners, Airborne, and CNS)Director Alison Loehnis (former president and ad interim CEO of Yoox Net-a-porter group)Levi Strauss CEO Michelle GassHorrible board skills:Economics and Accounting 34%Mechanical 19%Computers and Electronics 12%Sales and Marketing 5%Administrative 5%Coca-Cola names insider Henrique Braun as CEO, replacing James Quincey Quincey will transition to the role of executive chairmanDisney wants you to AI-generate yourself into your favorite Marvel movieThe media company is investing $1bn in OpenAI – and allowing its characters to be used in generated videosTech Billionaires Are Starting Private Cities to Escape the United StatesCoinbase CTO Balaji Srinivasan shared his vision for the “ultimate exit” by tech industry elites from the “failing” United States. “I think it's fair to say, in 2025, we have a movement”That movement is the rise of “startup societies,” a pro-corporate, anti-government coalition of tech magnates, libertarian idealists, and neoliberal economic theorists.As the Financial Times notes in new reporting on the phenomenon, the movement is indeed growing. What once was the stuff of dystopian fiction like the Bioshock franchise is now the task of some 120 startup societies throughout the world, each scrambling to erect specially-built cities to court billionaires who feel maligned by organized society.Goodliest of the Week (MM/DR):DR: Eileen Higgins will be Miami's first-ever woman mayorDemocrat Eileen Higgins is a sharp contrast to her predecessor, Republican Francis Suarez, who leaned into masculinity politics during his termBS in mechanical engineering from the University of New Mexico; MBA from Cornell University; country director of the Peace Corps in Belize; foreign service officer for the U.S. Department of State; Miami–Dade County CommissionerRepublican Francis Suarez: son of former Miami mayor Xavier Suarez; attorney with the law firm Greenspoon Marder, specializing in corporate and real estate transactionsDR: U.S. Court Strikes Down “Unlawful” Trump Ban on Wind Energy ProjectsA U.S. federal court struck down an executive order by President Trump aimed at freezing new wind energy developments across the country, agreeing with a coalition of 18 State Attorneys General that the administration's order was “arbitrary and capricious and contrary to law.”MM: Nintendo's 98% staff retention rate means the average employee has been there 15 yearsAssholiest of the Week (MM):Just sayin…RJ Scaringe, who recently got a mini Musk pay package and can afford a secretary: Rivian's CEO said self-driving cars shouldn't just be able to drive, but also run errands for you like a secretary: 5Joe Lonsdale, Stanford grad: Palantir cofounder calls elite college undergrads a ‘loser generation' as data reveals rise in students seeking support for disabilities, like ADHD: 7 Palantir Chief Legal Officer went to Stanford undergrad, Harvard for law school - and I bet he's a good lawyer: Palantir Sues CEO of Rival AI Firm, Alleges Widespread Effort to Poach Employees Cracker Barrel customers, average age of 340 year old: Cracker Barrel diners are sounding the alarm; here's what reportedly has them furious: 3One of those customers, 73-year-old Craig Watkins of Northern California, told the Journal he has watched the chain's quality fade and wants old staples and original maple syrup restored."I want pure syrup on pancakes, not that watered-down junk," he said, adding that he brings his own syrup when he visits.Craig, pure maple syrup is WOKEMark Cuban, billionaire: Billionaire Mark Cuban Says If You Want To Get Rich, Give Things Up—Drink Water Instead Of Coffee, Eat Mac & Cheese Not McDonald's, 'Save Every Penny': 5Jim Cramer, CEO sycophant: Billionaires Won't Save You,' Says Jim Cramer. 'They're Out For Themselves' And 'Never Apologize For Their Negativity': 5Jim Cramer on Meta CEO: “Zuckerberg Makes Elon Musk Look Like a Real Softy”Sam Altman, who forgets for 10,000 years babies were raised without AI: Sam Altman makes his late-night debut, says he can't imagine 'figuring out how to raise a newborn without ChatGPT': 9Elon Musk, manbaby: Elon Musk says the E.U. should be 'abolished'Alex Karp, who is trying desperately to stay in headlines: Palantir CEO Says Legalizing War Crimes Would Be Good for Business: 10Bob Iger word-salading his investment in OpenAI: ‘Creativity is the new productivity': Bob Iger on why Disney chose to be ‘aggressive,' adding OpenAI as a $1 billion partner: 7Honorable mention:Red Pill Apple - People moves: Former Meta CLO joins Apple as new general counselJennifer Newstead was at Meta from 2019, prior was an appointee of Trump 1.0 at Department of State and way back is partially credited with drafting the Patriot Act in Bush Jr (the act that allows the US to spy on everyone). Normally a move like this no one cares about, but shouldn't we? This is a new exec with a red pill, eye-in-the-sky history joining a company who literally sells privacy - they did a whole commercial about it that aired for a yearShe joins as Tim Cook keeps showing up at every bro-fest dinner with Trump, Musk, Huang, and all the other techlords of the universeHeadliniest of the WeekDR: Woman Hailed as Hero for Smashing Man's Meta Smart Glasses on Subway DR: Sam Altman makes his late-night debut, says he can't imagine 'figuring out how to raise a newborn without ChatGPT'Has he never heard of a library?MM: Project to Resurrect Dead Grandmas Sparks ControversyMM: When David Ellison was 13, his billionaire father Larry bought him a plane. He competed in air shows before leaving it to become a Hollywood executiveWho Won the Week?DR: Miami shareholdersMM: Miami, who got their first female mayor and the first democrat in 30 years, is overqualified, and was running against a nepo babyPredictionsDR: Lululemon still picks a man, because DEI is illegalMM: After reading this headline: Cracker Barrel stock drops after-hours as chain reports losses from 'unique and ongoing headwinds' - Robby Starbuck renames himself Unique and Ongoing Headwind Starbuck.

In this Marketing Over Coffee: Erik talks about two of his books that came out this year delivering great advice on managing your personal brand, and serving up laughs in his latest novel! Direct Link to File Check out the past interview with Erik on The Owned Media Doctrine and co-Author of No BS Social […] The post Erik Deckers’ Books on Personal Branding, and Satire appeared first on Marketing Over Coffee Marketing Podcast.

As retail sheds its four walls, technology must follow. Jason James (CIO, Aptos) and Nikki Baird (VP of Strategy & Product, Aptos) join us to explore how brands like New Balance deploy 90+ registers at the NYC Marathon—then dismantle them just as quickly. The conversation reveals how point-of-sale systems built on next-generation databases enable everything from parking lot pop-ups to van-based fitting experiences, all while maintaining enterprise-grade security in environments where network connectivity is more hope than guarantee.Set Your Associates FreeKey takeaways:New Balance transforms NYC Marathon into 100-store chain for one weekendOffline capability: transactions continue when networks fail, sync when connectivity returnsIn-person acquisition yields stickier customers with higher lifetime valueRetail ranks third most-attacked sector; mobile commerce increases threat surfaceStore associates need intuitive systems for high-pressure, temporary deployments"If they're able to pull this off in the middle of a parking lot, I'm probably a hell of a lot more likely to go in the store next time." – Jason James on how ephemeral retail builds store trust"A customer acquired through an in-person, in real life experience is stickier, has longer lifetime value, is ultimately more loyal than a customer that's acquired online." – Nikki Baird on the power of physical engagement"God forbid a retailer gets hit back at headquarters with ransomware and it takes down their core network. We can still transact." – Jason James on offline resilience"It's not just you put products on racks or on shelves and you wait for people to walk in the door. Events are coming into stores too." – Nikki Baird on stores as experience hubsAssociated Links:Learn about AptosCheck out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Join Simtheory: https://simtheory.aiGPT-5.2 is here and... it's not great. In this episode, we put OpenAI's latest model through its paces and discover it can't even identify a convicted serial killer when the text literally says "serial killer." We compare it head-to-head with Claude Opus and Gemini 3 Pro (spoiler: they win). Plus, we reflect on the "Year of Agents" that wasn't, why your barber switched to Grok, Disney's billion-dollar investment to use Mickey Mouse in Sora, and why Mustafa Suleyman should probably be fired. Also featuring: the GPT-5.2 diss track where the model brags about capabilities it doesn't have.CHAPTERS:00:00 Intro - GPT-5.2 Drops + Details01:25 First Impressions: Verbose, Overhyped, Vibe-Tuned02:52 OpenAI's Rushed Response to Gemini 303:24 Tool Calling Problems & Agentic Failures04:14 Why Anthropic's Models Just Work Better06:31 The Barber Test: Real Users Are Switching to Grok10:00 The Ivan Milat Vision Test (Serial Killer Edition)17:04 Year of Agents Retrospective: What Went Wrong25:28 The Path to True Agentic Workflows31:22 GPT-5.2 Diss Track (Yes, Really)43:43 Why We're Still Optimistic About AI50:29 Google Bringing Ads to Gemini in 202654:46 Disney Pays $1B to Use Mickey Mouse in Sora56:57 LOL of the Week: Mustafa Suleyman's Sad Tweets1:00:35 Outro & Full GPT-5.2 Diss TrackThanks for listening. Like & Sub. xoxox

Does your marketing disappear every time you take a break? You're not alone, and it's not a consistency problem. It's a systems problem disguised as a marketing problem.In this solo episode of Business with Chronic Illness, I'm sharing why so many women entrepreneurs with chronic illness, burnout, or unpredictable capacity feel like they're constantly restarting their marketing from scratch. The truth? You don't have a marketing strategy; you have a performance schedule. And when you stop performing, your business stops breathing.In this episode, you'll discover:Why your marketing feels fragile (and it's not because you're inconsistent)The hidden cost of marketing that depends on you having good days all the timeHow long-form content creates business stability even when your life doesn't feel stableWhat happens when you anchor your business in a sustainable system instead of daily postsThree ways to build a marketing system that works when your capacity shiftsIf you're tired of feeling like you're rebuilding your marketing every three months, or you're scared to rest because your visibility will disappear, this episode will show you a different way. A way where your voice does the heavy lifting even when your body cannot.This episode is for you if:You disappear when you don't feel well and feel like you're starting over every time you come back.You want steady clients but can't keep up with posting or launching the way everyone says you should.You're scared to market because you don't know if you can handle leads on a flare week.You know you need to be consistent, but your energy just isn't predictable.You feel like you're working all the time but not seeing sustainable results.✨ Thank you for listening. Here's how to connect with Nikita, your host:→ Book A Sales Call Here→ Grab your Free Curated Podcast for Business Growth Playlist→ Grab the Podcast Planner + App to start and grow your podcast with ease.→ Grab Your Free 5-Day Private Podcast Series to Help You Make Sales with Ease with Long-Form Content and Nervous-System-Friendly Marketing Strategies for Women with Chronic Illness & Burnt-Out Entrepreneurs.⭐ Loved this episode? Leave a review and share it with a friend who's ready to grow their business without burnout or sacrificing their well-being.

This episode is powerful because pricing is the #1 issue that destroys contractor profitability, confidence, and scalability. Episode 47 positions YOU to become the authority who understands your value and breaks free from fear-based pricing. Many contractors are working their pricing backward, using an hourly rate, and actually have no idea what their cost of doing business actually is. They fight the low-cost competition only to put themselves out of business chasing that white rabbit down the hole of No Future. Listen as Paul Abernathy, CEO and Founder of Electrical Code Academy, Inc., the leading electrical educator in the country, discusses electrical code, electrical trade, and electrical business-related topics to help electricians maximize their knowledge and industry investment.If you are looking to learn more about the National Electrical Code, for electrical exam preparation, or to better your knowledge of the NEC, then visit https://fasttraxsystem.com for all the electrical code training you will ever need by the leading electrical educator in the country with the best NEC learning program on the planet.Become a supporter of this podcast: https://www.spreaker.com/podcast/master-the-nec-podcast--1083733/support.Struggling with the National Electrical Code? Discover the real difference at Electrical Code Academy, Inc.—where you'll learn from the nation's most down-to-earth NEC expert who genuinely cares about your success. No fluff. No gimmicks. Just the best NEC training you'll actually remember.Visit https://FastTraxSystem.com to learn more.

Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591   

Enterprise SEO teams struggle with unclear GenAI adoption strategies. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting leader who built one of the industry's most respected technical SEO practices, shares his framework for evaluating AI tool implementation. The discussion covers strategic assessment criteria for ChatGPT-5's enterprise potential and methodologies for breaking through AI's walled garden limitations to preserve organic traffic channels.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode SummaryIn this episode, Rodric sits down with entrepreneur and former teacher Billy Sammons, founder of Live Local Warm Marketing, to talk about ditching cold leads and building a business on relationships instead.Billy shares how a simple decision to film a free commercial for a local brewery turned into a repeatable strategy for meeting business owners, becoming the “mini mayor” of his town, and growing his business for 16+ years without buying leads or getting yelled at on cold calls at 9am.They dig into why builders and other local pros can't afford to just sit in their trucks waiting for million-dollar jobs to fall from the sky, how to become the person everyone in your town knows and trusts, and why old-school human connection is about to matter even more in an AI-saturated world.You'll also hear Billy's simple 3-step warm marketing framework, his barebones video setup, and a powerful conversation about burnout, time, and only saying yes to opportunities you'd be willing to do tomorrow.In This Episode, You'll LearnWhy Billy walked away from cold leads after one week and built his business through warm, local relationships instead.How a free commercial for a local brewery became the blueprint for Live Local Warm Marketing.The power of serving business owners first so they open their audiences up to you.How builders and other pros can stop “doing nothing” for marketing and start attracting ideal clients locally.Billy's simple 3-question framework for warm marketing: who you need to meet, how you can add value, and what they actually need.The minimal tech setup for effective local video: phone, tripod, and lapel mic.Why handwritten notes, lunches, and “hand-to-hand combat” will always beat passive social media alone.How to think about burnout, boundaries, and time so you can keep adding value without working yourself into the ground.Highlights & Timestamps[02:30] Who is Billy Sammons and what is Live Local Warm Marketing?Billy introduces himself and explains how he teaches entrepreneurs to grow with warm marketing instead of cold leads, paid lists, and miserable cold calls.[03:40] The brewery commercial that started it allBilly shares his “superhero origin story”: a new local brewery, a free commercial, and how that one act of generosity turned into more videos, more relationships, and a thriving referral network.[04:50] From growing an audience to serving business ownersBilly realizes that the real niche isn't just building his own audience—it's meeting business owners, giving them something valuable, and letting their audiences discover him in return.[05:45] Builders doing “nothing” for leadsRodric talks about home builders who spend $0 on marketing, sit in their trucks waiting for million-dollar jobs, and then wonder why they don't have leads. They riff on simple lead magnets, real value, and how warm marketing fits in.[07:45] Case study: becoming the preferred builder for a big employerRodric shares a client example: a builder who approached a major trucking company to become the preferred builder for their C-suite. Billy breaks down why it's smart and how he'd think about adding value to larger companies.[09:30] Finding pain points and adding value (including short-term rentals)They brainstorm ways builders can help with relocation, short-term housing, and solving real problems for big employers—then tying that into permanent home builds.[10:30] Where do you start if you're overwhelmed?Billy walks through a starting point using real estate as an example: lenders, title companies, breweries, bakeries, charities, schools, and other local...

In this episode, you'll learn how a single Ritz-Carlton philosophy can transform the way financial advisors build trust, deepen loyalty, and create unforgettable client experiences. You'll hear real examples of small but meaningful moments that turn mistakes into connection, empower your team, and elevate your brand far beyond portfolios and planning tools.You'll also discover how giving your team simple freedom, creativity, and a small monthly “surprise & delight budget” can turn everyday interactions into lasting loyalty, referrals, and genuine client love. From laptops delivered across town to coffee sent with a smile, this episode reminds us that great client experience isn't about perfection — it's about how you make people feel ✨.I hope you enjoy this new format and I look forward to delivering super fast tips & tricks with you! You can also watch this Efficient Friday as a video on The Efficient Advisor's YouTube Channel!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

In this episode, we break down excellent marketing that we've seen in the wild recently. I hope this gives you ideas for your own marketing initiatives going into 2026!Need help next year crushing your growth goals? https://campers.msp-camp.com/

So, what does Marketing ops actually look like? Atlassian's Head of Lifecycle Marketing Ops Kelly Jo Horton joins Daniel to break down what ops actually is, why it's so complex, and how high-performing teams are evolving the function for 2026 and beyond. She explains why MOPS isn't “just sending an email,” why process is everything, and why marketers need to stop treating ops like a drive-thru and start treating it like a Michelin-star kitchen. She also reveals how Atlassian structures its ops organization and why she believes the MQL is officially dead. You'll also learn: >  What modern Marketing Ops actually does and why it varies by company > How AI can automate repetitive ops tasks (like list cleaning and lead investigations) > How Atlassian uses Jira, Confluence, Slack bots, and Loom to run ops like engineering This is for anyone in Marketing, rev ops, or GTM who wants to build a scalable system…and for every Marketer who's ever said “it's just an email.” Easily record and share AI-powered video messages with your teammates and customers to supercharge productivity at https://www.loom.com/ Follow Kelly Jo: LinkedIn: https://www.linkedin.com/in/kellyjohorton/ Follow Daniel: LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/ Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

What if you could replace ALL your marketing with a single story? And grow your practice with less effort. Yes, please. Sign me up. If that sounds awesome and almost too good to be true, give this episode a listen. I interviewed Kris Jones, a storytelling expert who turns expertise into sales success.  She has a background working with major brands like Adidas, Nike and Guinness. She was also hand selected for mentorship by StoryBrand's Donald Miller.  Kris explains how a single, compelling story can transform your marketing efforts and significantly increase your revenue.  And she shares her proven story selling system that helps businesses scale effectively without the need for endless content. Don't miss this one. Hope you enjoy the episode! Find out more about Kris Jones and her services at Red Door. And of course, check out the amazing resources over at productivetherapist.com.

Most important thing for your brand and marketing as AI content comes in, especially the abundance of AI slop coming in 2026 to 2028. Do you sound like everyone else or do you have an opinion that sets you apart?Watch this episode on YouTube or Spotify.Good marketing: You're not meant to be for everyone. You're for a certain audience.Analogy: you go to a nightclub and there's a strict ripped bouncer at the door. He's burly. He's a little scary. He'll cut your fake ID with a scissors right in front of you... People wait in line because they desire the specific experience inside. It's their favorite kind of music. They will wait to get in and pay more to get in. Your marketing paints a picture of what's in the club.Chapters:(01:28) The uncanny valley of AI content(02:50) Marketing succeeds when you have a point of view(03:17) Nightclub analogy(05:40) Brand is a promise(06:45 Offer: Podcast SurgeryNew Virtual Workshop: Podcast SurgeryDetails at emilybinder.com/callBook directly on CalendlyShop my podcast apps & gear (promo links):Record guests and create Magic Clips on Riverside: emilybinder.com/riversideRecord and edit like a Word Doc with AI on Descript: emilybinder.com/descriptMy mic gearVideo podcast gear listEverything: Amazon Storefront: amazon.com/shop/emilybinderHire me:Business Advisory and Marketing Coaching: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.

Ep.319Should you buy a Tesla car — or buy Tesla stock?They may share the same name, but financially, they are two very different decisions.In this episode of More Knowledge, More Wealth, Gabriel Shahin, CFP®, breaks down the real-world economics of owning a Tesla versus investing in Tesla as a $1.5 trillion company. One decision can save you money and time. The other is a high-risk, high-expectation investment built on future assumptions.What you'll learn: • The true cost savings of owning a Tesla as a daily driver (fuel, maintenance, time) • Why a Tesla can effectively “pay for itself” over time compared to gas vehicles • The real benefits of EV ownership, Autopilot, and Full Self-Driving • How Tesla compares to other EVs on price, technology, and convenience • Why Tesla stock is valued higher than the next 19 auto manufacturers combined • A breakdown of Tesla's revenues, profits, margins, and slowing growth • How much of Tesla's valuation depends on future bets like Optimus robots • Why Tesla stock trades at extreme multiples — and what that means for investors • The difference between a great product and a speculative investmentBottom line: Buying a Tesla car can make financial sense. Buying Tesla stock requires patience, risk tolerance, and belief in a future that hasn't arrived yet.Tesla is innovative, profitable, and disruptive — but at current valuations, it's not a no-brainer investment. Understanding the difference between consumption and capital allocation is what separates smart financial decisions from emotional ones.

This episode is powerful because pricing is the #1 issue that destroys contractor profitability, confidence, and scalability. Episode 47 positions YOU to become the authority who understands your value and breaks free from fear-based pricing. Many contractors are working their pricing backward, using an hourly rate, and actually have no idea what their cost of doing business actually is. They fight the low-cost competition only to put themselves out of business chasing that white rabbit down the hole of No Future. Listen as Paul Abernathy, CEO and Founder of Electrical Code Academy, Inc., the leading electrical educator in the country, discusses electrical code, electrical trade, and electrical business-related topics to help electricians maximize their knowledge and industry investment.If you are looking to learn more about the National Electrical Code, for electrical exam preparation, or to better your knowledge of the NEC, then visit https://fasttraxsystem.com for all the electrical code training you will ever need by the leading electrical educator in the country with the best NEC learning program on the planet.Become a supporter of this podcast: https://www.spreaker.com/podcast/electrify-electrician-podcast--4131858/support.

In this episode, Sean Shields, Director of Marketing for SBCA, is joined by Jay Jones, P.E., Executive Director of the Truss Plate Institute (TPI). They discuss two industry standards TPI has started to develop, and Jay provides insight into how they may impact the structural building component industry.

There's a dangerous blend happening in Christian business circles today: Kingdom entrepreneurs are unknowingly mixing worldly manifestation techniques with biblical principles. In this episode of The Estherpreneur Podcast, I confront the confusion head-on and expose the spiritual cost of striving in the name of success. We're unpacking:The stark difference between manifesting outcomes and receiving God's promisesWhy “energy alignment,” vision boards, and affirmations won't work when the source is self, not GodHow our obsession with control is often disguised as “strategy” and is actually spiritual pride in motionThe five key contrasts between manifestation and God's process: from purpose to power, timeline to testimonyI also share how I made the shift—from performance-based striving to peace-filled stewardship—and how it radically transformed my business, my mindset, and my results.If you've been exhausted by doing “everything right” but still feel stuck… this episode will disrupt your assumptions, confront your habits, and return your focus to the One who actually holds the outcome!You're not called to manifest your future. You're called to manage God's vision. Let's get back to that. If this episode stirred something in you, it's time to take the next step. Join my Business Unlimited Group Mentoring Program—a Christ-centered community where we fast, pray, plan, and build together with prophetic precision and practical strategies.

This episode is powerful because pricing is the #1 issue that destroys contractor profitability, confidence, and scalability. Episode 47 positions YOU to become the authority who understands your value and breaks free from fear-based pricing. Many contractors are working their pricing backward, using an hourly rate, and actually have no idea what their cost of doing business actually is. They fight the low-cost competition only to put themselves out of business chasing that white rabbit down the hole of No Future. Listen as Paul Abernathy, CEO and Founder of Electrical Code Academy, Inc., the leading electrical educator in the country, discusses electrical code, electrical trade, and electrical business-related topics to help electricians maximize their knowledge and industry investment.If you are looking to learn more about the National Electrical Code, for electrical exam preparation, or to better your knowledge of the NEC, then visit https://fasttraxsystem.com for all the electrical code training you will ever need by the leading electrical educator in the country with the best NEC learning program on the planet.Become a supporter of this podcast: https://www.spreaker.com/podcast/ask-paul-national-electrical-code--4971115/support.

Are you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt your content strategy for maximum reach and engagement, I interview Michelle Gifford and Shannon McKinstrie.Guests: Michelle Gifford & Shannon McKinstrie| Show Notes: socialmediaexaminer.com/696Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Industrial Talk is onsite at SMRP 2025 and talking to Maureen Gribble, CMRP, N.A. Sales Enablement Lead at UE Systems about "Ultrasound Condition Monitoring". The conversation introduces three new podcasts under the Industrial Talk Podcast Network: "Ask Molly," focused on marketing and sales, "Business Beatitudes," on leadership virtues, and "The Human Patch," on cybersecurity. Maureen Gribble from UE Systems discusses her 14-year tenure with the company, emphasizing their ultrasound technology and customer support. She highlights the increasing presence of women in the industry and UE Systems' use of AI in their On Track system for predictive maintenance. The discussion also touches on the importance of marketing in the industry and the need for continuous innovation to address workforce shortages. Action Items [ ] Connect with Maureen Gribble on LinkedIn[ ] Explore the possibility of adding a marketing track to the SMRP conference Outline Introduction of New Podcasts Scott introduces three new podcasts under the Industrial Talk Podcast Network: "Ask Molly," focused on marketing and sales, "Business Beatitudes," on leadership virtues, and "The Human Patch," on cybersecurity."Ask Molly" aims to provide straight, jargon-free insights into marketing and sales from an industrial perspective."Business Beatitudes" will discuss leadership virtues like generosity and humility and how they contribute to business success."The Human Patch" will explore the human aspect of cybersecurity, emphasizing the importance of human connections in cybersecurity efforts. Welcome to Industrial Talk The platform celebrates industry professionals for their boldness, bravery, innovation, and problem-solving skills.Scott mentions the broadcast from the SMRP conference, emphasizing its importance for engineering, asset management, maintenance, and reliability professionals.The excitement of meeting people like Maureen Gribble is highlighted, with Scott expressing enthusiasm for the conversation. Maureen Gribble's Background and Role Scott introduces Maureen Gribble, who works at UE Systems, and mentions her previous appearances on the show.Maureen shares her background, mentioning her 14 years at UE Systems and her involvement in the maintenance and reliability world since 2006.Scott and Maureen discuss the changes in the industry, noting the increased presence of women at the SMRP conference.Maureen emphasizes the importance of women in the industry and the need for them to step up and take on leadership roles. UE Systems and Its Innovations Maureen explains that UE Systems manufactures and sells ultrasound technology, with over 50 years of experience in the field.The company focuses on providing the best ultrasound solutions for customers, emphasizing customer support and excellence.Maureen highlights the company's commitment to innovation, mentioning their latest technologies like ultrasound for auto and IoT solutions.The conversation touches on the importance of making technology user-friendly and ensuring it is not left unused. Marketing and Technology in Industry Speaker 1 and Maureen discuss the challenges of marketing in the industry, noting that many companies do not do it well.Maureen mentions UE Systems' marketing team, led by Brittany Stover, and their efforts to stay current with new marketing trends.The conversation covers the impact of AI on search results, with Maureen noting the need for companies to adapt to new marketing strategies.Speaker 1 and...

We all know music and whiskey just inherently go together, but how do you actually build a successful business around that synergy? In this episode, we're sitting down with Ryan Gill, the Director of Marketing and Brand Development for Three Chord Bourbon. Ryan's journey is pretty cool because he started his life in music production. He takes us through his early days running liquor stores in Memphis, where he first saw the magic of music and whiskey intertwine, straight through to his current role leading brand vision at Three Chord. We get into the inception of Three Chord and where Neil Girlado becomes a face of it. Plus, we dive into their innovative tactics, from artist collaborations to cool limited releases, and he even pitches us some great ideas for immersive experiences, like acoustic sessions right there in the liquor store. I'm you're a huge music junkie, this one's for you. Show Notes: Ryan Gill's origins in retail and concert promotion Journey from liquor store manager to brand leader at Three Chord Bourbon The role of Dock 52 in his whiskey career Three Chord's mission to bridge music and whiskey cultures Creative branding strategies and artist collaborations Insights into the whiskey blending process Building community within the whiskey and music industries The concept of immersive retail experiences through acoustic sessions Learn more about your ad choices. Visit megaphone.fm/adchoices

About this episode: The decline in journalism and the explosion of social media have converged to form an information crisis, with millions exposed to misleading and false information relevant to their health. In this episode: Joanne Kenen, Lymari Morales, and Josh Sharfstein—authors of a new book exploring this issue—talk about the diagnosis of "information sick," as well as its causes, symptoms, and solutions. Guests: Joanne Kenen is an experienced public health and health care journalist who has been the journalist in residence at the Johns Hopkins Bloomberg School of Public Health since 2021. Lymari Morales, MPP, is the Associate Dean of Communications and Marketing at the School of Public Health. She previously worked in communications leadership roles at The Atlantic and Gallup, and in national newsrooms. Dr. Josh Sharfstein is distinguished professor of the practice in Health Policy and Management, a pediatrician, and former secretary of Maryland's Health Department. Host: Lindsay Smith Rogers, MA, is the producer of the Public Health On Call podcast, an editor for Expert Insights, and the director of content strategy for the Johns Hopkins Bloomberg School of Public Health. Show links and related content: Information Sick: How Journalism's Decline and Misinformation's Rise Are Harming Our Health—And What We Can Do About It—Johns Hopkins University Press Panel Discussion Inspired by the Book "Information Sick"—Johns Hopkins University A Playbook for Addressing Misinformation—Public Health On Call (March 2024) Transcript information: Looking for episode transcripts? Open our podcast on the Apple Podcasts app (desktop or mobile) or the Spotify mobile app to access an auto-generated transcript of any episode. Closed captioning is also available for every episode on our YouTube channel. Contact us: Have a question about something you heard? Looking for a transcript? Want to suggest a topic or guest? Contact us via email or visit our website. Follow us: @‌PublicHealthPod on Bluesky @‌JohnsHopkinsSPH on Instagram @‌JohnsHopkinsSPH on Facebook @‌PublicHealthOnCall on YouTube Here's our RSS feed Note: These podcasts are a conversation between the participants, and do not represent the position of Johns Hopkins University.