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Can ChatGPT dethrone Gemini? Is Tim Cook capable of leading Apple into the next wave of AI? As 2025 winds down, journalist and podcast host Kara Swisher joins Rapid Response to cut through the noise and decode what's really happening across OpenAI, Meta, Google, and more. Swisher also sizes up the state of Disney, Netflix, and the escalating bidding war for Warner Bros. Discovery. And in classic Swisher fashion, she doesn't hold back — weighing in on Elon Musk's eye-popping potential pay package, Mark Zuckerberg's costly misfires at Meta, and what the future of AI means for human health and cognition.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SHOW 12-8-2025 CBS EYE ON THE WORLD WITH JOHN BATCHELOR 1895 KHYBER PASS THE SHOW BEGINS IN THE DOUBTS ABOUT THE FEDERAL RESERVE BOARD OF GOVERNORS. FIRST HOUR 9-915 The DC Shooter, the Zero Units, and the Tragedy of the Afghan Withdrawal: Colleagues Husain Haqqani and Bill Roggio discuss recent violence in Washington, D.C. involving an Afghan immigrant that has drawn attention back to the chaotic U.S. withdrawal from Afghanistan in 2021; the shooter, Ramanula Lakanal, was a member of the elite "Zero Units" of the Afghan National Army, a force that demanded priority evacuation for their families in exchange for providing security at the Kabul airport during the U.S. retreat, and while these units were stalwart allies against enemies like al-Qaeda and ISIS, they fought a "dirty war" and were accused of human rights violations, highlighting the broader failure of the withdrawal which occurred because political will faded across multiple administrations. 915-930 The Vetting Failure and the Lack of an Exit Strategy in Afghanistan: Colleagues Husain Haqqani and Bill Roggioexplain that the chaotic withdrawal from Afghanistan was exacerbated by the lack of a methodical exit strategy, unlike the British who organized their departure and evacuation lists well in advance; critics argue that the U.S. imported significant security risks by rushing the evacuation, bringing in over 100,000 Afghans without adequate vetting, and while there was a moral obligation to help those who served, experts suggest that wholesale importation of citizens from a war-torn country was not the only solution and that better vetting or resettlement in third countries should have been considered. 930-945 Martial Law in South Korea and the Shadow of the North: Colleagues Morse Tan and Gordon Chang discuss South Korea facing severe political turmoil following President Yoon's declaration of martial law, a move his supporters argue was a constitutional response to obstructionist anti-state forces; the opposition, led by figures previously sympathetic to North Korea, has been accused of attempting to paralyze the government, while accusations of "insurrection" against President Yoon are dismissed as nonsensical, with the political infighting fracturing the conservative party and leaving South Korea vulnerable to the North Korean regime in a way not seen since the Korean War. 945-1000 Japan Stands Up for Taiwan While Canada Demurs: Colleagues Charles Burton and Gordon Chang report that Japanese Prime Minister Takaichi recently declared that a Chinese invasion of Taiwan would be a "survival threatening situation" for Japan, authorizing the mobilization of self-defense forces; this statement has triggered a massive propaganda campaign from Beijing demanding a retraction, as a successful invasion of Taiwan would likely require violating Japanese sovereignty, while in contrast Canada remains reluctant to support Tokyo or criticize Beijing, hoping to secure trade benefits and diversify exports away from the U.S., leaving Japan isolated by its allies. SECOND HOUR 10-1015 The Survival of UNRWA and the Flow of Terror Finance: Colleagues Malcolm Hoenlein and Thaddeus McCotterreport that despite investigations revealing corruption and ties to terrorism, the UN has renewed the mandate for UNRWA for another three years; the organization's facilities have been used by Hamas and its schools have been implicated in radicalizing children, yet international efforts to replace it have stalled, while Hamas leadership refuses to disarm or accept international oversight, demanding a Palestinian state as a precondition for any change, with financial support for terror groups continuing to flow through networks in Europe and the Middle East. 1015-1030 Greece's "Achilles Shield" and Israel's Iron Beam Laser Defense: Colleagues Malcolm Hoenlein and Thaddeus McCotter report that Greece is undertaking a historic modernization of its armed forces, unveiling a new national defense strategy focused on long-range missiles and a modernized air defense system dubbed "Achilles Shield," allowing Greece to project power more flexibly in the Eastern Mediterranean and counter threats from Turkey; in Israel, a major defensive breakthrough is imminent with the deployment of the "Iron Beam," a laser defense system capable of intercepting threats at approximately $50 per shot, expected to rewrite the rules of air defense by effectively countering drone swarms and missiles. 1030-1045 Hezbollah's Quiet Regeneration Under Naim Qassem: Colleagues David Daoud and Bill Roggio report that since the ceasefire began, Hezbollah has received at least $2 billion from Iran and is actively rearming and regenerating its forces in Lebanon; the terror group is focusing on acquiring drone swarms and other asymmetrical weapons that are cheap to produce and difficult for Israel to counter, while Hezbollah's new leader Naim Qassem is leveraging his "bookish" and underestimated persona to lower the temperature and allow the group to rebuild without attracting the same level of scrutiny as his predecessor. 1045-1100 Fragmentation in Yemen: The Southern Transitional Council Advances: Colleagues Bridget Tumi and Bill Roggio report that the civil war in Yemen is fracturing further as the Southern Transitional Council, which advocates for southern secession, advances into eastern governorates to secure territory and combat smuggling; this move has heightened tensions within the anti-Houthi coalition, as the STC is backed by the UAE while other government factions are supported by Saudi Arabia, weakening the collective effort against the Houthis who control the capital Sanaa and maintain ambitions to conquer the entire country. THIRD HOUR 1100-1115 The Druze National Guard and Internal Strife in Southern Syria: Colleagues Ahmad Sharawi and Bill Roggio report that instability is growing in Syria's Druze-majority Suwayda province, where a newly formed "National Guard" militia has begun arresting and killing political opponents; the militia is spiritually guided by Sheikh Hikmat al-Hijri, who has consolidated power by sidelining other Druze leaders who were open to reconciliation with the Assad regime, with Turkey expressing support for the anti-Assad Druze factions against both the Syrian government and Kurdish forces, while recent violence suggests a hardening of anti-regime sentiment. 1115-1130 The "Variable Geometry" of the Muslim Brotherhood and Its Global Affiliates: Colleagues Edmund Fitton-Brown and Bill Roggio explain that the Muslim Brotherhood operates as a "mothership" for various Islamist movements, utilizing a strategy of "variable geometry" to adapt to local political environments while aiming for a global caliphate; Hamas functions as the Palestinian branch of the Brotherhood and despite being severely damaged by the war with Israel remains the dominant force in Gaza, with the Brotherhood finding state sponsorship primarily in Qatar, which provides funding and media support via Al Jazeera, and Turkey, where President Erdogan acts as a leader for the organization. 1130-1145 Ukraine Negotiations Hit a Cul-de-Sac Amidst Infiltration Tactics: Colleagues John Hardie and Bill Roggio report that peace talks regarding Ukraine are currently at a standstill, with the U.S. and Ukraine at odds over Russia's demands for territory in the Donbas versus Ukraine's need for meaningful security guarantees; while the U.S. has pressured Ukraine to concede territory, the security assurances offered are viewed skeptically by Kyiv, and Russia refuses to accept any Western military presence in Ukraine, while on the battlefield Russia employs infiltration tactics using small groups, sometimes single soldiers, to penetrate deep into Ukrainian positions. 1145-1200 The Trump Corollary: Reviving the Monroe Doctrine in Latin America: Colleague Ernesto Araújo discusses a new "Trump corollary" to the Monroe Doctrine reshaping U.S. policy in the Americas, signaling a more assertive stance against foreign influence and authoritarian regimes; this shift is evident in Venezuela, where President Maduro appears to be negotiating his exit in the face of U.S. pressure, while in Brazil the administration of Lula da Silva faces significant instability due to a massive banking scandal linking the government to money laundering and organized crime, with the new application of the Monroe Doctrine suggesting the U.S. will favor political figures aligned with its security strategy. FOURTH HOUR 12-1215 Devil's Advocates: Robert Stryk, Rudy Giuliani, and the Business of Influence: Colleague Kenneth P. Vogel discusses how in the power vacuum created by Donald Trump's arrival in Washington, unconventional lobbyists like Robert Stryk rose to prominence by marketing access to the new administration; Stryk, described as an "anti-hero" with a checkered business past, hosted a lavish event at the Hay-Adams Hotel to legitimize the regime of Joseph Kabila of the Democratic Republic of Congo, successfully delivering Rudy Giuliani as Trump's personal attorney, signaling a new informal channel for foreign diplomacy and highlighting how foreign regimes utilized large sums of money and unconventional intermediaries to seek favor. 1215-1230 The Accidental Diplomat: Robert Stryk and the New Zealand Connection: Colleague Kenneth P. Vogel explains that Robert Stryk's rise in the lobbying world was fueled by serendipity and bold bluffs, exemplified by a chance encounter with a New Zealand diplomat at a cafe; the diplomat revealed that New Zealand, having prepared for a Clinton victory, had no contacts within the incoming Trump team and could not arrange a congratulatory call between their Prime Minister and the President-elect, and Stryk, leveraging a connection to a former Trump campaign field director, provided a phone number that successfully connected the embassy to Trump's team, establishing his credibility and launching his career in high-stakes foreign lobbying. 1230-1245 Hunter Biden, Chinese Spies, and the Monetization of Political Connections: Colleague Kenneth P. Vogel reports that following his father's departure from the vice presidency, Hunter Biden faced financial pressure and sought lucrative foreign clients, leading to risky entanglements; one venture involved a corrupt Romanian real estate magnate who hired Hunter along with former FBI Director Louis Freeh and Rudy Giuliani to resolve his legal troubles, with the proposed solution involving selling land including the site of the U.S. Embassy in Romania to a Chinese state-linked fund, and Hunter Biden was aware of the nature of his associates, referring to one as the "spy chief of China." 1245-100 AM FARA: From Fighting Nazi Propaganda to Modern Transparency: Colleague Kenneth P. Vogel explains that the Foreign Agents Registration Act was originally enacted in 1938 to counter Nazi propaganda in the United States before World War II; at the time, the Third Reich was paying well-connected American consultants to whitewash Hitler's image and keep the U.S. out of the war, operating without public knowledge, and Congress passed FARA to create transparency, requiring those paid by foreign principals to influence the U.S. government or media to register their activities, with the law remaining today the primary vehicle for accountability in foreign lobbying
Devil's Advocates: Robert Stryk, Rudy Giuliani, and the Business of Influence: Colleague Kenneth P. Vogel discusses how in the power vacuum created by Donald Trump's arrival in Washington, unconventional lobbyists like Robert Stryk rose to prominence by marketing access to the new administration; Stryk, described as an "anti-hero" with a checkered business past, hosted a lavish event at the Hay-Adams Hotel to legitimize the regime of Joseph Kabila of the Democratic Republic of Congo, successfully delivering Rudy Giuliani as Trump's personal attorney, signaling a new informal channel for foreign diplomacy and highlighting how foreign regimes utilized large sums of money and unconventional intermediaries to seek favor. 1941
Ogilvy Vice Chairman Rory Sutherland reveals the formula for persuasion, why people make decisions and how you can use psychology to your advantage. Rory is the world's leading advertising strategist. He spent almost four decades as Ogilvy studying why people behave the way they do and how to change that behavior. He explains why contrast drives choices and efficiency often destroys value, and how trust, friction, and design shape real-world behavior. +Rory was previously on the show, check out episode 19. ----- Approximate Chapters: (00:00) Introduction (01:31) AI and Decision Making (03:48) Are We Looking for Efficiency in the Wrong Place? (15:52) Ad Break (18:09) Ice Cold Beer Thought Experiment (19:56) Trust and Manipulation (27:15) Dyson Customer Experience and 'Brand Quake' (29:21) Customer Value Thinking (34:28) Why Is Dyson So Effective at Marketing? (36:28) Ad Break (38:51) Map/Territory Problem in Business (39:27) The Problem with Shareholders (42:29) The Problem with 'Tech Bro' Decision Making (45:14) Warren Buffett's Approach to Choosing Management (47:52) John Bragg's Approach to Buying Infrastructure (51:23) High Trust vs Low Trust Societies (58:45) What Can We Learn from the Mad Men Era of Marketing (1:03:59) The Danger of Bad Marketing (1:17:47) Navigating Cancel Culture with Common Sense (1:29:59) Signalling to Ourselves When We Purchase Something (1:39:06) Changing of Societal Norms (1:43:27) How to Write Good Copy (1:56:30) What Is Success for You? ----- Upgrade: Get a hand edited transcripts and ad free experiences along with my thoughts and reflections at the end of every conversation. Learn more @ fs.blog/membership------Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at fs.blog/newsletter------ Follow Shane Parrish:X: https://x.com/shaneparrish Insta: https://www.instagram.com/farnamstreet/ LinkedIn: https://www.linkedin.com/in/shane-parrish-050a2183/ ------ Thank you to the sponsors for this episode: Basecamp: Stop struggling, start making progress. Get somewhere with Basecamp. Sign up free at http://basecamp.com/knowledgeproject reMarkable: Get your paper tablet at https://www.reMarkable.com today .tech domains: Nothing says tech like being on .tech https://get.tech/ Shopify: https://shopify.com/knowledgeproject Learn more about your ad choices. Visit megaphone.fm/adchoices
Most people think performance is about more reps, more data, more tech, or more intensity. But according to human performance educator Rob Wilson, the truth is far more uncomfortable: most elite performers don't actually understand their own bodies, identities, or inner signals—and it's costing them years of longevity, clarity, and resilience.In this powerful conversation, Mark Divine and Rob Wilson break down the real keys to performance longevity, emotional resilience, identity beyond your job title, and why self-awareness is the most underrated skill in elite sport, tactical teams, and everyday life.From breathwork, interoception, and spinal health… to transitions out of high-status careers… to the hidden dangers of burnout and tech dependency… this episode explores the deep work behind staying healthy, powerful, and fully human in a high-performance world.If you're an athlete, coach, operator, or leader who wants to sustain excellence without breaking your body, mind, or identity—this conversation will shift how you train, lead, and live.In this episode, you'll learn:1. Why high performers must become “problem seekers,” not just problem solvers2. How to become the observer of your own training instead of a consumer of metrics3. Why tech overload is weakening self-awareness and decision-making4. How breathwork and spinal health unlock long-term resilience5. Why identity collapse affects elite operators and athletes after transition6. How emotional intelligence amplifies performance and protects mental health7. What it really takes to prevent burnout and injury in high-stress environments8. Why ancient mind-body practices still outperform the newest fitness techJoin The Unbeatable Tribe on SkoolA leadership community for high performers who want to grow with purpose, courage, and accountability.https://www.skool.com/unbeatable-mastery-tribe/aboutSubscribe to Mark's Leadership & Mental Toughness NewsletterWeekly insights to help you build elite resilience, discipline, and clarity.https://markdivine.com/newsletterRob Links:Website: https://www.wilsonhealthandperformance.com/Instagram: https://www.instagram.com/thecheckenginelight/?hl=enLinkedIn: https://www.linkedin.com/in/rob-wilson-929b6a152Simplifaster.com: https://simplifaster.com/articles/author/robwilson/Mark Links: Website: https://markdivine.comThe Unbeatable Tribe: https://www.skool.com/unbeatable-mastery-tribe/aboutDivine Inspiration Newsletter: https://markdivine.com/newsletterYouTube: https://www.youtube.com/@markdivineofficial/Instagram: https://www.instagram.com/markdivineofficialLinkedIn: https://www.linkedin.com/in/markdivine/Facebook: https://www.facebook.com/markdivineofficial/Subscribe to https://www.youtube.com/@markdivineofficial for more inspiring conversations on leadership, growth, and impact.Rate and review the show to help us reach more listeners.Share your thoughts and takeaways in the comments!#MarkDivine #RobWilson #HumanPerformance #EliteTraining #PerformanceLongevity #MentalToughness #Breathwork #Interoception #IdentityShift #LeadershipDevelopment #SpecialOperations #PeakPerformance #MindBodyTraining #ResilienceBuilding #UnbeatableMindTimestamps00:00 Introduction and Current Focus00:26 Health Monitoring Technology Debate01:02 Welcome to the Mark Divine Show01:31 Rob Wilson's Background and Achievements02:52 Challenges of Transitioning from Military Life07:21 The Importance of Pre-Resilience Training13:04 The Role of Education in Strength and Conditioning21:48 Breath Control and Interoception34:02 Understanding Contextual Shifts in Health and Longevity34:39 Injury and Burnout in High-Performance Environments35:27 The Complex System of Human Stress Load36:48 Emotional and Mental Health in Elite Performers44:20 The Importance of Empathy and Emotional Regulation48:34 Meditation and Breath Work for Integrated Health55:18 Writing and Publishing Insights01:04:21 Conclusion and Final ThoughtsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Do you sometimes over-rely on data to cover yourself instead of trusting your judgment? Episode 257 of At The Table explores why leaders often cling to data, certainty, and predictability—even though business is inherently messy. Pat and Cody discuss how fear of failure drives over-analysis, slowing decisions and weakening judgment. Ultimately, they argue that great leadership is an art fueled by instinct, courage, and human interaction—not algorithms or metrics.Topics explored in this episode: (03:15) Data vs. Instinct in Real Business* Why instinct and common sense dominate real executive decision-making.* The human tendency to return to predictability even when it repeatedly fails.(06:29) When Data Misleads and Context Matters* How statistical predictions often fail to capture real-life variables.* How leaders hide behind numbers to avoid personal responsibility.(09:13) The Power of Seeing the Problem Directly* How over-reliance on data can obscure common sense and slow down problem-solving.(11:40) Business as Art, Not Science* The modern trend toward treating business as a purely scientific discipline.* Why instinct and integrative thinking will never be replaced by either data or AI.This episode of At The Table with Patrick Lencioni is brought to you by The Table Group: https://www.tablegroup.com. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. At The Table is a podcast that lives at the connection between work life, leadership, organizational health, and culture. Subscribe on Apple Podcasts (https://apple.co/4hJKKSL), Spotify (https://open.spotify.com/show/6NWAZzkzl4ljxX7S2xkHvu), and YouTube (https://bit.ly/At-The-Table-YouTube). Follow Pat Lencioni on https://www.linkedin.com/in/patrick-lencioni-orghealth, http://www.youtube.com/@PatrickLencioniOfficial, and https://x.com/patricklencioni. Be sure to check out our other podcast, The Working Genius Podcast with Patrick Lencioni, on Apple Podcasts (https://apple.co/4iNz6Yn), Spotify (https://open.spotify.com/show/3raC053GF5mtkq6Y1klpRU), and YouTube (https://bit.ly/Working-Genius-YouTube). Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media: https://www.storyon.co.
Do you ever feel like your marketing messages aren't landing? What if the real issue isn't the message itself, but how you're communicating it? In today's episode, we explore the art of communication with Charles Duhigg, the New York Times bestselling author of The Power of Habit and Super Communicators. Charles shares how understanding different types of conversations can help you connect with your audience, build trust, and make your marketing more effective. We touch on how this concept applies to modern marketing strategies, such as non-salesy Meta ads that subtly invite engagement rather than pushing a direct call to action. We'll also share tactics you can start using immediately, whether you're running campaigns or navigating family holiday dynamics. Tune in to take your communication and marketing skills up a notch. In This Episode:- The power of super communication - Practical vs. emotional conversations- Turning surface-level questions into deep conversations- Listening and proving you're paying attention- Small courtesies like “please” and “thank you” have a huge impact- Communication rules across generations & online sarcasm - Connecting emotionally through Meta ads- How to connect with Charles DuhiggMentioned in the Episode:Supercommunicators: How to Unlock the Secret Language of Connection: https://amzn.to/3Xj0ioW The Power of Habit: Why We Do What We Do in Life and Business: https://amzn.to/4adpO6o Previous Episode with Charles: https://perpetualtraffic.com/podcast/episode-609-unlock-the-secrets-of-connection-3-steps-to-supercommunication-with-charles-duhigg/ Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with Charles Duhigg:Website: https://charlesduhigg.com/ LinkedIn: https://www.linkedin.com/in/charlesduhigg/ Instagram:
“When you go to these associations' websites, they don't have robust staff…it's not hard to find them. You can directly engage with them and talk to them about an event that's coming up. You can identify, ‘You have a fall conference coming up. I'd love to chat with you and see how I can best support you on that.'” This week on The Speaker Lab podcast, host Grant Baldwin sits down with industry expert and regular guest Erick Rheam for a deep dive into one of the most powerful avenues for speakers: associations. If you've ever wondered what an association is, why they matter to your speaking business, or how to break into these lucrative networks, this episode is your roadmap.Throughout their conversation, Erick and Grant peel back the layers, starting with a clear definition of associations and moving into the different types. You'll hear why associations can be the “low-hanging fruit” for both new and seasoned speakers, offering paid opportunities and exposure to hundreds of decision makers at a time.Additionally, the episode covers practical strategies for researching associations in your area, using both Google and ChatGPT to quickly uncover dozens of opportunities—plus tips on who to contact inside these organizations. You'll also learn about Association Management Companies (AMCs) and Societies of Association Executives (SAEs), two insider gateways to getting in front of hundreds of associations through one well-placed showcase or breakout session.If you're nervous about reaching out or unsure about timing and how to build relationships, Erick shares actionable advice for playing the long game, planting seeds, and earning your way onto bigger stages. This episode is packed with simple tactics and inspiring stories that will help you get past the overwhelm, start building momentum, and unlock the massive potential of speaking for associations!You'll learn:Directories and resources for discovering associationsBasic definition & purpose of an associationKey characteristics of an associationThe types of associations: trade, professional, cause or mission-based, state & regionalThe benefits of being hired by associationsMatching your speaking topic to association opportunitiesWhen and how to approach associationsUsing technology to identify relevant associationsAnd much, much more!“[Showcase events for speakers] are a great way in a forty-five minute to one hour talk to get in front of one hundred one one hundred and fifty decision makers that could potentially hire you.”Episode ResourcesErick's WebsiteGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The most powerful leadership tool you have isn't authority or expertise, but attention. In this episode, I sit down with Dr. Ravi Kudesia, Associate Professor of Management at Temple University's Fox School of Business, to break down the science and practice of mindful leadership. We talk about how leaders can regulate their attention, reset your energy between meetings, disrupt habitual scripts, and guide teams through ambiguity without creating panic. Ravi shares how mindfulness helps leaders read the room, experiment more effectively during change, and model emotional grounding for their teams. Get ready to rethink how you show up and discover why mindful leaders make change feel less like chaos and more like possibility. Check out our sponsors: Northwest Registered Agent - Protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/achieverfree In this Episode, You Will Learn 00:00 How do you prepare to teach, lead, and be present? 07:00 How to reset between meetings and clear “attentional residue.” 09:45 A breathing reset you can use anywhere to calm your system. 14:30 Why leaders must shift from individualistic to relational leadership mindsets. 21:15 How a leader's internal state shapes the emotional health of the entire team. 27:15 How do you lead through change? 33:00 Why middle leaders must become adapters and experiment in ambiguity. 39:45 How leaders can ask better questions in the middle of uncertainty. 43:00 How attuning to energy in the room changes the way leaders lead. 46:30 What leaders do to cultivate mindfulness? Resources + Links Get a copy of my book - The Anxious Achiever Watch the podcast on YouTube Find more resources on our website morraam.com Follow Follow me: on LinkedIn @morraaronsmele + Instagram @morraam Follow Ravi on LinkedIn: @rskudesia
Paramount and Netflix are vying to buy up parts of Warner Bros. Discovery.On Today's Show:Rohan Goswami, business reporter at Semafor and Katie Campione, senior TV & labor reporter at Deadline, discuss the recent merger talks, including the politics at play, and what it means for consumers.
In this solo 3 in 30 episode, career coach Marnie Lemonik answers listener questions across leadership, job searching, and workplace growth. From stepping into people management for the first time to navigating stagnation, hypothetical interview questions, and asking for more feedback, Marnie breaks down the mindsets and tactical approaches that will help you move forward with confidence. You'll Learn:How to transition into people management with trust, structure, and clarityHow to evaluate whether it's truly time to leave your jobHow to answer hypothetical interview questions with a clear, repeatable formatHow to ask your manager for more feedback in a direct, positive wayShow NotesWeekly Newsletter Sign-Up: http://bit.ly/37hqtQW Follow Marnie on Instagram: https://www.instagram.com/marnielemonik/ Follow Lauren on LinkedIn: https://www.linkedin.com/in/laurenmcgoodwin/ Resources Instagram Video: Hypothetical Questions: https://www.instagram.com/reel/DQ7_A3rgVYs/?igsh=NTc4MTIwNjQ2YQ==CareerFitter Online Assessment: https://www.careerfitter.com/free_test/careerbuilder?afid=2218 Job Search Dashboard: https://careercontessa.teachable.com/p/the-job-search-dashboard-notion-template?affcode=70732_cx6_j5wn Marnie's Free Resourceshttps://www.marnielemonik.com/resources Marnie's Interview Prep eBook: https://www.marnielemonik.com/resources/p/ebook-how-to-shine-in-your-next-job-interview 10% Discount Code: CCPOD Career Contessa ResourcesBook 1:1 career coaching session: https://www.careercontessa.com/hire-a-mentor/ Take an online course: https://www.careercontessa.com/education/ Get your personalized salary report: https://www.careercontessa.com/the-salary-project/ Career Contessa ResourcesBook 1:1 career coaching session: https://www.careercontessa.com/hire-a-mentor/ Take an online course: https://www.careercontessa.com/education/ Get your personalized salary report: https://www.careercontessa.com/the-salary-project/ Sponsors:Go to shopify.com/careercontessa to upgrade your selling today.Go to livemomentous.com, and use promo code CONTESSA for up to 35% off your first order.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this solo episode, we share an extremely tactical, milestone-based roadmap for sponsors who want to raise their first $1M, $5M, and eventually $10M+ in investor capital.Axel explains why each stage requires a completely different set of activities, why brute-force outreach is the only reliable way to raise your first seven figures, and how inbound marketing, email lists, social content, referrals, and track record compounding begin to take over once your investor base matures.This episode is a hands-on playbook for anyone planning to raise capital in 2026, from brand-new sponsors raising for their first deal to experienced operators looking to scale more intentionally.Join us as we dive into:Why raising your first $1M is 100% outbound, brute-force communicationThe experience you must have before raising a single investor dollarExactly what activities sponsors should focus on at the $1M → $5M stageThe content, email, and marketing systems required to attract scalable inbound leadsWhy referrals and repeat investors become the engine behind raising $5M → $10M+How to set process-based goals to grow your capital-raising machine in 2026Are you looking to invest in real estate, but don't want to deal with the hassle of finding great deals, signing on debt, and managing tenants? Aligned Real Estate Partners provides investment opportunities to passive investors looking for the returns, stability, and tax benefits multifamily real estate offers, but without the work - join our investor club to be notified of future investment opportunities.NH Multifamily Fund III Details:Download The OM For The NH Multifamily Fund IIIAccess The Deal Room For The NH Multifamily Fund IIIConnect with Axel:Follow him on InstagramConnect with him on LinkedinSubscribe to our YouTube channelLearn more about Aligned Real Estate Partners
In this episode of The D2D Podcast, Hunter Lee welcomes Patrick Brien (CEO) and Dan Ringen (VP of Business Development) from SPCloser, an AI-powered coaching platform for door-to-door and in-home sales teams. With experience at companies like Fleetmatics, Boeing, NASA, and the Cleveland Guardians, Pat and Dan bring a data-driven approach to improving sales performance and team development.The conversation explores how artificial intelligence is reshaping coaching for door-to-door and in-home sales. Instead of waiting for a manager to shadow or review calls days later, reps can now get instant, objective feedback on their tone, listening skills, and objection handling. For sales managers, AI provides a clear view of each rep's strengths and recurring challenges without hours of manual observation. Business owners gain reliable data to measure progress, spot performance trends, and refine training systems that directly impact close rates and customer experience.The episode emphasizes one core truth: AI isn't replacing salespeople, it's making them more effective. By focusing on awareness, consistency, and communication quality, teams can develop habits that last long after the technology does its job.You'll find answers to key questions such as:How does AI feedback help sales reps close more deals?What common habits stop reps from improving their performance?How can managers coach effectively with limited time?How does AI improve sales performance in door-to-door and in-home selling?How can sales organizations use technology to train smarter at scale? Connect with the guests:Website: https://spcloser.com Instagram: @spcloser_ai
3 Choices When You're Thinking About Starting a Cash PT Clinic In this episode, Doc Danny Matta breaks down the real decision points for clinicians who are thinking about starting their own cash-based practice. He explains why staying stuck in "research mode" is dangerous, what it actually takes to make the leap, and the three clear paths you can choose—staying employed, going solo, or getting guided support. Quick Ask If this episode helps you get clarity on your next move, share it with another clinician who's on the fence about starting a practice—and tag @dannymattaPT so he can see what resonated with you. Episode Summary Claire math: If Claire saves a staff PT 6 hours/week, even using 3 of those for patient visits at $200/visit can add ~$30k/year in revenue per clinician. Why decisions feel awful: Danny compares making a big move (like starting a clinic) to knowing you're about to throw up—you dread it, but feel better once it's done. The real problem: Most people hide in endless "learning" (podcasts, books, courses) instead of making an actual decision. 3 choices you actually have: Stay in your current role and own that decision. Go the DIY route and figure business out alone. Get guided support from people who've already done it. Who shouldn't start a clinic: Highly risk-averse, conflict-avoidant, or extremely introverted clinicians may be better off in a great employed role. The trap of DIY: Going solo usually means slower progress, more expensive mistakes, more stress, and more risk for your family. The case for mentorship: Guided support is like residency/fellowship for business—it speeds up results and increases your odds of success. Why this is serious: Your business is how you pay rent, buy groceries, and take care of your family—treat it like it matters. Decision purgatory: Staying stuck in "maybe" is the worst place to live—nothing changes, and frustration grows. Lessons & Takeaways Indecision is a decision: Avoiding a choice is still choosing—the status quo wins by default. Acceptance can be powerful: If you stay employed, own it, and aim to be world-class—not secretly resentful. DIY has a cost: You'll likely spend more time, more money, and experience more stress figuring everything out on your own. Guided support = faster, safer: Proven systems and mentorship are like insurance for one of the biggest financial decisions of your life. Business is a skill set: Just like clinical skills, business skills can be learned with the right teachers and reps. Mindset & Motivation Stop chasing greener grass: Comparing yourself to other owners while doing nothing is a recipe for misery. Own your path: Whether you're an employed PT or a clinic owner, commit to excellence in the lane you choose. Respect the risk: When your business feeds your family, being "proudly stubborn" is not a strategy—it's a liability. Decisiveness is a superpower: Successful entrepreneurs make decisions, take action, and adjust as they go. Pro Tips for Clinicians on the Fence Be brutally honest: Do you truly want to be a business owner, or do you just want a better job? Know your wiring: If you hate uncertainty and change, ownership may not be the right move right now. Count the real cost: Time, money, stress, and impact on your family—not just the price of a program or course. Treat support like insurance: Mentorship isn't cheating; it's reducing the odds that you crash your business (and savings) in the first few years. Get out of research purgatory: Podcasts and books are great—but only if they eventually lead to action. How Claire Fits In Save clinician time: Claire is saving staff clinicians about six hours a week on documentation. Turn time into revenue: Even converting half that into extra patient visits can generate ~$30,000 per clinician per year. Protect your team: Use tech to increase volume without burning clinicians out. Try it free: Test Claire with a 7-day free trial at MeetClaire AI. Notable Quotes "If nothing changes, nothing changes." "For some of you, you have no business starting a clinic—and that's okay." "Guided support is basically residency and fellowship for your business." "Purgatory for your future is endlessly gathering information and never making a decision." Action Items Decide your lane: Are you going to stay employed, go DIY, or pursue guided support? Audit your reasons: Write down why you actually want a clinic—is it meaning, freedom, income, or all of the above? Count the risk: Look at your family, your bills, and your responsibilities. What level of risk are you really willing to take? Set a deadline: Give yourself a hard date to decide and take your first concrete step. Explore support options: If guided help makes sense, look into programs built specifically for cash PT clinic owners. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Get crystal clear on your numbers, your plan, and the steps to replace your income and go all-in on your practice. Join here. Resources & Links PT Biz Website Free 5-Day PT Biz Challenge MeetClaire AI — Free 7-day trial for PTs About the Host: Doc Danny Matta is a physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, and scale successful cash practices and is committed to helping PTs build businesses that support real time and financial freedom.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Actively Black didn't start with a product—it started with a community. By building a 23,000-person audience before launch, founder Lanny Smith turned purpose-driven storytelling into a $55,000 first day and a $2 million first year. His journey shows aspiring entrepreneurs why demand-first thinking, authentic mission, and smart list-building can change everything.For more on Actively Black click hereYou'll Learn:Why Actively Black built community before developing a productThe email + SMS strategy that led to $55K in sales on launch dayHow to sell $2M+ in your first year—even with constant stockoutsWhy fast growth can be just as dangerous as no growthHow to use storytelling and cultural pride to create brand resonanceWhat it takes to build long-term customer trust without discountingHow Lanny structured partnerships with Marvel, Disney, and iconic estatesThe real math behind inventory planning at scale (and why it's so hard)How to align investors with your vision, not just your bottom lineWhy purpose is more powerful than product in competitive industriesHow Lanny's personal values fuel every decision—from pricing to hiringChapters:00:00 Introducing Lanny Smith, Founder of Actively Black01:02 How a Career Pivot Sparked a $2M Vision01:27 Building 10K Followers Before Launching a Product03:31 Why Purpose-Driven Branding Fueled $55K on Day One06:54 What Selling Out in 3 Weeks Taught Us About Manufacturing10:30 How Actively Black Landed Partnerships with Marvel, Disney & More17:52 The Traits Behind Scaling to 8 Figures and Beyond18:48 What to Know Before Entering the $1.5T Apparel Market19:54 From “No” to $2M: How to Power Through Rejection21:43 Turning a Personal Setback Into Multi-Million Dollar Growth25:35 Why Actively Black Is More Than Just Merch (And Why That Matters)29:04 How Mission and Authenticity Drive Repeat Purchases Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Supercommunicators by Charles Duhigg expertly examines how to understand others and be understood through effective communication. Charles joins us to talk about identifying conversation types, connection, attention, the power of questions, neuroscience, habits and more with guest host Chris Gillespie. This episode of Poured Over was hosted by Chris Gillespie and mixed by Harry Liang. New episodes land Tuesdays and Thursdays (with occasional Saturdays) here and on your favorite podcast app. Featured Books (Episode): Supercommunicators: How to Unlock the Secret Language of Connection by Charles Duhigg The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg Smarter Faster Better: The Transformative Power of Real Productivity by Charles Duhigg
Most people collect information, but very few understand what actually makes learning change their lives. In today's episode, Kevin and Alan explain a simple idea that shapes your confidence, your habits, and how consistent you stay. After thousands of coaching sessions and more than two thousand episodes, they have seen the same pattern again and again. This conversation will help you see your own learning in a new way and understand why your progress feels fast at times and slow at others. If you want real growth, not just more information, this episode will help you get there.Learn more about:The “Next Level Hope Foundation” creates meaningful experiences for kids growing up without a father figure and builds a positive, supportive community around them. To support this event, you can donate here: https://gofund.me/5c6abcf7f Where learning turns into action. Join our “Next Level Book Club” every Saturday: https://zoom.us/meeting/register/tJMkcuiupjIqE9QlkptiKDQykRtKyFB5Jbhc The “Next Level Dreamliner” is a productivity journal that turns clarity and accountability into consistent action. Grab your copy
Last week, it was announced that Netflix will acquire Warner Bros. in a $82.7 billion dollar deal with massive implications for the entertainment industry. The deal would leave the streaming service in charge of one of the biggest Hollywood film studios, HBO, and many famous pieces of intellectual property, including Harry Potter and DC Comics. But competitor Paramount is also vying for a deal. Georg Szalai, global business editor at The Hollywood Reporter, discusses what this deal would mean for Hollywood, responses from the industry, and the potential consequences for movie theaters and streaming services.
Dan Silverman, Co-CEO and Co-Founder of Balcony, joined me to discuss how the firm is tokenizing billions in real estate on the Avalanche blockchain. Topics:- Bergen County NJ tokenizing $240 Billion in Property on Balcony's Platform - Balcony Partners With Chainlink - Real Estate tokenization - current state and future outlook - Different ways blockchain can be used in the Real Estate process Brought to you by
Crypto News: CFTC clears path for ETH, Bitcoin and USDC to be used as collateral in derivatives markets. MAS has expanded Ripple's MPI license which will increase regulated XRP and RLUSD services. JPMorgan CEO Jamie Dimon is promoting blockchain, tokenization, and stablecoins.Brought to you by
Lately, I've been hearing from so many practice owners who are feeling the shift in the economy, and I want you to know—you're not alone. Things have changed. The phones aren't ringing like they used to, and it can feel unsettling. But this is a season that calls for flexibility, curiosity, and compassion for yourself. In this follow-up conversation, Julie and I shift from last week's heavier economic outlook to something far more supportive: real-world strategies therapy practice owners can use right now to steady the ship. “What I'm seeing specifically is the practice owners that are really successful in adapting and again, solo to group, they are themselves adaptive. They're saying, this feels different and I'm not sure what's going on, but I'm going to go figure it out." - Julie Herres Sometimes that means rolling up your sleeves and stepping back in to see more clients, so your practice stays healthy. Other times it means experimenting with new marketing, reconnecting with referral sources, or gently adjusting your fees based on what your community can sustain right now. Adapting Your Practice in Tough Times: Marketing, Flexibility, and Smart Money Moves In this episode, you'll hear about the shift we're all feeling in the therapy world—from years of burnout and endless demand to today's reality of fewer calls, more price sensitivity, and a need for smart adjustments. Together, we walk through mindset shifts, flexible scheduling, fee strategy, and practical marketing ideas that help you stay grounded and profitable when the numbers feel uncertain. (00:03:40) Shifting Focus to New Challenges (00:07:23) Overcoming Rock Brain Mindset (00:09:55) Embracing Change in Business (00:13:31) Adaptive Practices Drive Success (00:19:29) Pricing vs. Client Retention What matters most is staying present and using your data to guide your choices. None of this is a step backward—it's you responding wisely to what's actually happening. And you're more capable and resilient than you think. You can navigate this season with steadiness and intention. Here are 5 key takeaways for anyone running a therapy practice (solo or group): 1. The Pendulum Has Swung Over the past few years, many of us were carrying the weight of too many clients and too much demand. Now, things are quieter—and that can feel disorienting. I'm noticing that our challenge has changed, and that's okay. It just means we're being invited to look at our practices with fresh eyes and meet this season with intention instead of fear. 2. Flexibility Matters More Than Ever Some of the boundaries we put in place to protect ourselves during busier times might need gentle revisiting right now. This isn't about abandoning what keeps you well—it's about allowing yourself to respond to what your practice needs in the moment. Sometimes that means taking on a few more clients or asking for more support from your team, just for a little while. It's okay to shift. 3. Know When You Need Quick Wins There will be moments when the most supportive thing you can do for yourself and your practice is bring in income quickly, like opening up your caseload if you're in demand. And there will be other moments when slowing down to work on the business makes more sense. Both are valid. The key is noticing what's needed right now and giving yourself permission to act on it. 4. Curiosity And Adaptability Are Strengths What I'm seeing again and again is that the practice owners who are navigating this season smoothly are the ones who are staying curious. They're trying things, tracking what works, and letting go of what doesn't. Small experiments, gentle adjustments, and...
In this episode, practice owner Hailey Mueller, DVM, talked about her experiences utilizing licensed technicians to their fullest potential. She recommended increasing trust, providing supportive training, and empowering staff to grow.The Business of Practice podcast is brought to you by CareCredit.This information is shared solely for your convenience. You are urged to consult with your individual advisors with respect to any information presented.Business of Practice Podcast Hosts, Guests, and Links Episode 128:Hosts: Dr. Amy Grice and Carly Sisson (Digital Content Manager) of EquiManagement | Email Carly (csisson@equinenetwork.com) | Connect with Carly on LinkedInGuest: Hailey Mueller, DVMPodcast Website: The Business of Practice
Stop making million-dollar decisions alone. Hampton gives you a personal board of eight vetted founders in your city who meet monthly to tackle your hardest problems. Find your group: https://joinhampton.com/Everyone thinks the “rich person” life is about fast cars, fancy watches, and designer flexes. But when we talked to over 150 high-performing founders, the things they actually spend on – and swear by – were surprisingly practical. Some luxuries just look good on Instagram. Others change the way you live, work, and feel every day.Here's what we talk about:The #1 luxury nearly every founder says they'll never go without againWhy hiring a housekeeper or private chef might save your business (and marriage)The health investments founders make – and which ones are worth skippingWhy some founders spend $100K/year on concierge medicine for their familiesRenting at $17K/month: outrageous flex or return-on-happiness?The emotional ROI of experiences (and the trip one founder spent $500K on)Business class vs. private jets: which travel upgrade is actually worth it?How these purchases impact kids – and the fine line between “comfortable” and “entitled”Cool Links:Hampton https://www.joinhampton.com/Lower Street https://www.lowerstreet.co/Sponsors:Join 700+ founders hiring A-players in Latin America at hirewithnear.com/moneywiseAchieve your dream body with dailybodycoach.com/moneywiseTame your taxes today at https://olarry.com/Chapters:(1:18) Stuff You Buy vs. Stuff That Matters(1:58) Buy Back Your Time (Not Just Watches)(3:04) The Housekeeper Dilemma: Freedom or Softness?(4:23) Health Hacks: Trainers, Gyms & Biohacking(6:11) Therapy, Insurance, and the $100K Checkup(7:22) Dream Homes: ROI on Happiness(10:53) Experiences > Things: The Data Says So(12:00) Cancer, Family, and $500K on Memories(15:13) Connection, Curiosity, and Intentional Spending(15:33) The Business Class Trap(16:44) The Real List: What's Actually Worth ItThis podcast is a ridiculous concept: high-net-worth people reveal their personal finances. Inspired by real conversations happening in the Hampton community.Your Host: Jackie LamportNot really the host, but the producer.Wrote this sentence.
If you're a physician with at least 5 years of experience looking for a flexible, non-clinical, part-time medical-legal consulting role… ...Dr. Armin Feldman's Medical Legal Coaching program will guarantee to add $100K in additional income within 12 months without doing any expert witness work. Any doctor in any specialty can do this work. And if you don't reach that number, he'll work with you for free until you do, guaranteed. How can he make such a bold claim? It's simple, he gets results… Dr. David exceeded his clinical income without sacrificing time in his full-time position. Dr. Anke retired from her practice while generating the same monthly consulting income. And Dr. Elliott added meaningful consulting work without lowering his clinical income or job satisfaction. So, if you're a physician with 5+ years of experience and you want to find out exactly how to add $100K in additional consulting income in just 12 months, go to arminfeldman.com. =============== This podcast is sponsored by the Physician Executive MBA Program at the University of Tennessee Knoxville's Haslam College of Business. Thinking about a nonclinical career path? In just one year, our physician-only MBA gives you the business and leadership skills to pivot, whether into administration, consulting, entrepreneurship, or beyond. Join a nationwide network of over 1,000 physician leaders. Learn more at nonclincicalphysicians.com/physicianmba. =============== Get the FREE GUIDE to 10 Nonclinical Careers at nonclinicalphysicians.com/freeguide. Get a list of 70 nontraditional jobs at nonclinicalphysicians.com/70jobs. =============== In this presentation, I share an updated list of seven fascinating and unexpected careers that physicians are quietly thriving in, far beyond traditional clinical roles. Drawing from past podcast interviews and my own experience as a CME surveyor, I highlight examples such as founding and leading professional associations, building online coaching and course businesses, part-time consulting, working as an independent disability insurance broker, serving as a chief medical officer for a Medicare administrative contractor, launching a health advocacy practice, and advising students as an academic consultant. For each role, I explain what the work looks like, how the physicians got started, why the positions appealed to them, and what kind of income, flexibility, and purpose they've found in these paths. If you are feeling stuck or restless in clinical practice will come away with concrete, real-world examples of careers that still use medical training but offer very different ways to earn a living and help others. You'll find links mentioned in the episode at nonclinicalphysicians.com/unexpected-careers/
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
I'm pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today's guest is a powerhouse in the world of thought leadership and publishing—a true connector who helps experts transform their ideas into influential books that make a real difference. She's built an extraordinary career as both an author and strategist, earning six traditional publishing deals, ten thought leader titles, a New York agent, and even a feature on Oprah. She's also a Wall Street Journal bestselling author whose award-winning networking books were licensed by major brands like Motorola and Yale's Graduate School of Business. She founded Networlding Publishing, where she's guided more than 175 thought leaders through every stage of writing and launching their first books. Along the way, she's helped global companies like Cisco, Office Depot, and American Express build powerful leadership networks—and even created a thought leader podcast to amplify her authors' visibility and success. Her passion is helping authors leverage both their books and their relationships to create meaningful impact and lasting influence. Please join me in welcoming Melissa G. Wilson. In this episode, we discuss the following:
Side Hustle with Soul | BUSINESS | ENTREPRENEURSHIP | PERSONAL DEVELOPMENT | CREATING A SIDE HUSTLE
In this episode of 'For the 23%', Dielle McMillan shares her top business lessons from 2025, emphasizing the importance of skills over goals, the necessity of taking risks, and the value of making mature business decisions. She discusses how grief can signify growth and introduces the concept that 10X growth is easier than 2X, encouraging listeners to embrace change and focus on long-term success. 00:00 — Introduction to the Podcast and Mastermind Program 02:21 — Top Business Lessons from 2025 03:48 — Skills Over Goals: The Key to Success 11:06 — The Importance of Risk in Business 20:05 — Making Mature Business Decisions 25:17 — Grief as a Sign of Growth 30:57 — 10X is Easier than 2X: A New Perspective For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com/membership
Brock Johnson was passionate about social media and surrounded by influencers, yet it took nearly a decade of consistent content creation before he finally went viral on Instagram. Through years of trial and error, he cracked the code for organic growth on the platform. In this episode, Brock shares his blueprint for Instagram success, breaking down how the algorithm works and debunking common myths. He also reveals the secret to creating high-performing content that will take your social media to the next level. In this episode, Hala and Brock will discuss: (00:00) Introduction (02:25) Instagram's Algorithm in 2025 (08:23) From NFL Dreams to Entrepreneurship (14:53) The Hidden Path to Social Media Growth (20:52) Effective Instagram Growth Strategies (31:21) Overcoming the Unending Hustle for Followers (35:38) How to Monetize with a Small Following (37:47) Diversifying Revenue Streams as a Content Creator (39:54) The Attract–Nurture–Convert Content Framework (45:17) The Formula for High-Performing Instagram Stories (50:10) Content Creation Hacks That Work Brock Johnson is an Instagram growth coach, entrepreneur, and content creator, known for helping individuals and businesses succeed on social media. With nearly a million followers, he has mastered content marketing and monetization, regardless of audience size. In 2023, Brock began consulting for Meta on Instagram features and creator tools. He co-hosts the Build Your Tribe podcast and co-founded InstaClubHub, a top Instagram coaching membership with tens of thousands of members. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Get 20% off your first 6 months at Quo.com/PROFITING Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING Merit Beauty - Go to meritbeauty.com to get your free signature makeup bag with your first order. DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host Resources Mentioned: Brock's Instagram: instagram.com/brock11johnson YAP E291 with GaryVee: youngandprofiting.co/E291 Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Digital Marketing, Storytelling, Advertising, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Marketing Tips, Digital Trends, Online Marketing, Marketing podcast
Trauma does not just live in your memories. It reshapes your brain. It can shrink your hippocampus, disrupt your prefrontal cortex, heighten your stress response, and leave you feeling stuck in survival mode. But the good news is this. Your brain is not fixed. It can heal. It can rewire. And one of the most powerful tools to rebuild a trauma-affected brain is movement.In this episode, I break down the neuroscience of how trauma changes the brain and how exercise can stimulate neuroplasticity, grow new brain cells, repair damaged pathways, and restore your ability to focus, learn, and feel in control again.You will discover why BDNF acts like fertilizer for your brain, how aerobic movement grows the hippocampus, why pairing exercise with mindfulness accelerates healing, and how to create a simple step-by-step plan to rebuild your brain even if you feel busy, stressed, or unmotivated.I also guide you through a seven day brain healing challenge you can start today and share how sleep, nutrition, connection, and lifelong learning work together to create the ultimate environment for recovery.This episode will show you how one small step can ignite big healing and longevity. Your brain can change at any age and any stage. And you can start rebuilding today./ / / Are you ready to take the next step on your brain optimization journey? / / /Choose your own adventure. Below are the best places to start:>>> Join Limitless Live 2025 Virtual Experience >>> Master Exceptional Memory Skills in 31 Days>>> Discover Your Unique KWIK BRAIN C.O.D.E To Activate Your GeniusTake your first step by choosing one of the options above, and you will find everything you need to ignite your brilliant brain and unlock your exceptional life, allowing you to achieve and surpass all of your personal and professional goals.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Today break down the latest TPUSA vs. Candace Owens fallout, Tucker Carlson's surprising moves overseas, JD Vance's must-hear Trump story, Biden's slurred speech moment, and fresh corruption bombshells—from ActBlue to Obama-era DEA laundering to Minnesota's expanding fraud ring.Plus: Melania's latest viral moment, Tim Pool's house getting shot at, Nancy Mace pregnancy rumors, and a judge ordering the Epstein grand jury transcripts unsealed.SUPPORT OUR SPONSORS TO SUPPORT OUR SHOW!Save big this holiday with Omaha Steaks—get 50% off sitewide during the Sizzle All the Way Sale and an extra $35 off with promo code CHICKS at https://OmahaSteaks.comGet back to basics with Bulwark's Know Your Risk Portfolio Review—don't put it off, go to https://KnowYourRiskPodcast.com today.Get 35% off your first Dose Daily subscription to support your liver at https://Dosedaily.co/CHICKScode CHICKS today!Donate $20 to Concerned Women for America, get A Woman's Guide, Seven Rules for Success in Business and Life at https://ConcernedWomen.org/ChicksSubscribe and stay tuned for new episodes every weekday!Follow us here for more daily clips, updates, and commentary:YoutubeFacebookInstagramTikTokXLocalsMore Info
Serial entrepreneur CHRIS KOERNER reveals how he built 80+ businesses from scratch, turned side hustles into millions, and why ONLY $500 is all you need. Chris Koerner is a self-made entrepreneur and content creator, known as the “King Of Side Hustles”. With over 1 million followers, he now teaches people how to build and scale a business and he is host of the ‘The Koerner Office Podcast'. He explains: ◼️The brutal truth about passive income (and what to build instead) ◼️How to turn $1,000 into $10,000 fast, with a step-by-step formula ◼️The #1 habit silently keeping you poor without you realising it ◼️How to use AI tools to launch and scale instantly ◼️The simple framework for testing any business idea with $0 [00:00] Who Are You and What Do You Do? [02:36] What Businesses Have You Started? [05:46] Is This the Best Time to Start a Business? [08:52] Copying Businesses [13:06] Experimentation and Testing [20:24] Your Experience With Buc-ee's [23:13] Is Entrepreneurship for Everyone? [30:36] Should We Have Plan Bs? [36:27] Passive Income [39:23] How Important Is Passion? [42:08] How to Know If You Should Pursue an Idea [47:23] How to Validate Your Ideas [49:02] How to Test a Product [52:14] How Important Is It to Learn Facebook Ads? [57:24] Ads [59:04] The Different Types of Entrepreneurs [01:00:07] How Important Is Focus? [01:02:17] Did You Feel Guilty for Trying to Build Businesses? [01:07:17] Rejection and Failure [01:10:12] Team Building and Business Partners [01:12:43] Equity Split in a Business [01:15:25] What Would You Do With $500 for a Business? [01:21:10] Drop Servicing [01:28:06] Making Money From Vending Machines [01:36:29] Ads [01:38:32] What Business Would You Do With $1,000? [01:41:22] Online Business With $1,000 [01:43:51] What Would You Do With $5,000? [01:49:24] Don't Ignore This When Starting A Business [01:50:22] Which Has Been Your Most Profitable Business? [01:52:26] Keep Trying and Experimenting [01:55:49] Any New Business Ideas You're Trying? [01:56:47] Business That You Should Stay Away From [02:00:46] Should You Really Become an Entrepreneur? [02:03:55] What's One Thing Steven Did That You Appreciated? [02:08:30] What's the Most Popular Question You Get? Follow Chris: Instagram - https://bit.ly/4oFom0i YouTube - https://bit.ly/3XBUI16 X - https://bit.ly/3Mc0UdJ The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Wispr: https://wisprflow.ai/DOAC LinkedIn: https://www.linkedin.com/DIARY Adobe: https://Adobe.Ly/OneBetter Ketone-IQ: https://ketone.com/STEVEN for 30% off your subscription order
What does it take to transform a single business purchase into a $300 million enterprise? Creating a $300 million enterprise from a single business purchase requires both strategic vision and effective management. Dave Lamont's journey exemplifies the key elements necessary for such a transformation. As the CEO of Renfrew Business Group and president of Renfrew Chrysler, Dave emphasizes that success in business starts with mastering the fundamentals. This means understanding the basics of sales, operations, and financial management. For him, running a car dealership successfully involved creating a strong sales organization and not just reacting to market conditions. In this episode of The Greatness Machine, Darius sits down with Dave to talk about the importance of mastering business fundamentals, the power of mentorship, and the continuous pursuit of knowledge. They will also discuss Dave's book, Crank It!: A Playbook for Succeeding in Business and Life, where readers will find actionable steps and resources to help them succeed professionally and personally. Topics include: Dave talks about his background and passion for automotive Acquiring Renfrew Chrysler and thriving through the 2008 economic challenges The importance of being a management-driven rather than market-driven The evolving landscape of the automotive industry The value of continuous learning and growth at any age Dave discusses his book “Crank It!” and the inspiration behind it Dave shares the challenges of having a learning disability in his youth And other topics… Connect with Dave: Website: https://renfrewchrysler.com/ LinkedIn: https://www.linkedin.com/in/dave-lamont-851a93aa/ Book: https://www.amazon.ca/Crank-Playbook-Succeeding-Business-Life/dp/1544543921 Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness. Learn more about your ad choices. Visit megaphone.fm/adchoices
This week I want to discuss the importance of December as a crucial month for you to build momentum for the upcoming year. I'm challenging the common perception of December as a throwaway month and instead encouraging you to seize the opportunity to finish strong. By maintaining high standards, setting clear goals, and focusing on personal growth, you can create a powerful foundation for the new year. ShopifyUpgrade your business with a $1/month trial of Shopify. Head to shopify.com/levelup today.Links & resources:To follow more info about the podcast@levelup.debbienealCheck out my personal instagram account@debbie_neal
In this episode, Ryan Deiss shares his insights on the impact of AI on business and marketing. He discusses the uncertainty surrounding the future, the shift in consumer behavior towards AI-driven results, and the steps his companies are taking to adapt. Ryan elaborates on the strategic pivot at Digital Marketer, transitioning from traditional training to leveraging AI tools trained on proprietary IP. He also provides practical advice on how businesses can audit and implement AI to improve efficiency and drive growth. Whether you're an entrepreneur, marketer, or business owner, this episode is a must-watch to understand the transformative potential of AI in today's market. 00:00 Uncertainty in the Age of AI 00:38 Exploring Ryan Deiss' Marketing Empire 01:25 Navigating Market Conditions and Deal Strategies 05:19 Reviving Businesses: The Process 12:08 The Role of AI in Business Optimization 19:32 AI's Impact on the Information and Coaching Industry 25:59 AI Integration in Business Operations 32:35 Future of Work: AI and Human Roles 36:40 AI's Influence on Business Valuations 39:21 Implementing AI in Portfolio Companies 41:36 AI Integration in the Workplace 42:26 Challenges and Fears of AI Adoption 43:23 AI as a Competitive Advantage 43:59 AI in Marketing and Acquisitions 44:45 The Future of AI in Business 48:26 Implementing AI for Efficiency 55:55 The Rise of AI Agents 01:03:50 AI's Impact on Employment and Economy 01:08:05 Digital Marketer's AI Pivot 01:17:47 Final Thoughts and Reflections
Today, we're talking business, marketing, entrepreneurship, and the balancing act of fatherhood with a guest who's built a career on creating and scaling businesses while still making time for family.Joining us is Jake Sucoff, a marketing agency founder, B2B and healthcare marketing expert, startup veteran, and family man. He's spent the last 15 years helping businesses scale, launching successful startups, and learning how to work smarter, not harder—so he can spend more time with the people who matter most.In today's episode, we'll cover: ✅ How to grow and scale a business without burning out ✅ Lessons from 15 years in startups, entrepreneurship, and marketing ✅ How to automate and delegate so you can focus on what really matters ✅ Fatherhood, family, and balancing the business grind with real lifeChapters00:00 Introduction to Entrepreneurship and Family Balance05:19 The Choice of Entrepreneurship Over 9 to 510:19 Understanding the Grind: Work Culture and Expendability15:18 Qualities for Successful Entrepreneurship20:00 The Importance of Mindset and Emotional Resilience25:20 Loving the Process: Building Infrastructure for Success33:04 The Burden of Expectations35:58 The Role of AI in Marketing45:49 Fatherhood's Impact on Business and Life50:38 Fun in the Dad ZoneFor listeners who want to connect with Jake:
What does it really take to build a multi-six-figure author business with no advertising? Is running your own warehouse really necessary for direct sales success — or is there a simpler path using print-on-demand that works just as well? In this conversation, Sacha Black and I compare our very different approaches to selling direct, from print on demand to pallets of books, and explore why the right model depends entirely on who you are and what your goals are for your author business. In the intro, Memoir Examples and interviews [Reedsy, The Creative Penn memoir tips]; Written Word Media annual indie author survey results; Successful Self-Publishing Fourth Edition; Business for Authors webinars; Into the Drowning Deep by Mira Grant; Camino Portuguese Coastal on My Camino Podcast; Creating while Caring Community with Donn King; The Buried and the Drowned by J.F. Penn Today's show is sponsored by Bookfunnel, the essential tool for your author business. Whether it's delivering your reader magnet, sending out advanced copies of your book, handing out ebooks at a conference, or fulfilling your digital sales to readers, BookFunnel does it all. Check it out at bookfunnel.com/thecreativepenn This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Sacha Black is the author of YA and non-fiction for authors and previously hosted The Rebel Author Podcast. As Ruby Roe, she is a multi-six-figure author of sapphic romantasy. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights, and the full transcript is below. Show Notes Two models for selling direct: print on demand vs running your own warehouse. Plus, check out Sacha's solo Rebel Author episode about the details of the warehouse. Cashflow management Kickstarter lessons: pre-launch followers, fulfillment time, and realistic timelines How Sacha built a multi-six-figure business through TikTok with zero ad spend Matching your business model to your personality and skill set Building resilience: staff salaries, SOPs, and planning for when things change You can find Ruby at RubyRoe.co.uk and on TikTok @rubyroeauthor and on Instagram @sachablackauthor Transcript of the interview Joanna: Sacha Black is the author of YA and nonfiction for authors, and previously hosted the Rebel Author podcast. As Ruby Roe, she is a multi-six-figure author of sapphic romance. So welcome back to the show, Sacha. Sacha: Hello. Thank you for having me. It's always a pleasure to be here. Joanna: I'm excited to talk to you today. Now, just for context, for everybody listening, Sacha has a solo episode on her Rebel Author podcast, last week as we record this, which goes into specific lessons around the warehouse in more detail, including financials. So we are going to come at this from a slightly different angle in our discussion today, which is really about two different ways of doing selling direct. I want us to start though, Sacha, in case people don't know your background, in case they've missed out. Can you just give us a quick recap of your indie author journey, because you haven't just come out of nowhere and jumped into this business and done incredibly well? Sacha's Indie Author Journey Sacha: No, I really haven't. Okay. So 2013, I started writing. So 12 years ago I started writing with the intention to publish, because I was writing before, but not with the intention. 2017 I first self-published and then two years after that, in 2019, I quit the day job. But let me be clear, it wasn't because I was rolling in self-published royalties or commissions or whatever you want to call them. I was barely scraping by. And so those are what I like to call my hustle years because I mean, I still hustle, but it was a different kind. It was grind and hustle. So I did a lot of freelance work. I did a lot of VA work for other authors. I did speaking, I was podcasting, teaching courses, and so on and so forth. 2022, in the summer, I made a realisation that I'd created another job for myself rather than a business that I wanted to grow and thrive in and was loving life and all of that stuff. And so I took a huge risk and I slowed down everything, and I do mean everything. I slowed down the speaking, I slowed down the courses, I slowed down the nonfiction, and — I poured everything into writing what became the first Ruby Roe book. I published that in February 2023. In August/September 2023, I stopped all freelance work. And to be clear, at that point, I also wasn't entirely sure if I was going to be able to pay my bills with Ruby, but I could see that she had the potential there and I was making enough to scrape by. And there's nothing if not a little bit of pressure to make you work hard. So that is when I stopped the freelance. And then in November 2023, so two months later, I started TikTok in earnest. And then a month after that, December the eighth, I went viral. And then what's relevant to this is that two days after that, on December the 10th, I had whipped up my minimum viable Shopify, and that went live. Then roll on, I did more of the same, published more Ruby Roe books. I made a big change to my Shopify. So at that point it was still print on demand Shopify, and then February 2025, I took control and took the reins and rented a warehouse and started fulfilling distribution myself. The Ten-Year Overnight Success Joanna: So great. So really good for people to realise that 2013, you started writing with the intention, like, seriously, I want this to be what I do. And it was 2019 when you quit the day job, but really it was 2023 when you actually started making decent money, right? Sacha: Almost like we all need 10 years. Joanna: Yeah. I mean, it definitely takes time. So I wanted just to set that scene there. And also that you did at least a year of print on demand Shopify before getting your own warehouse. Sacha: Yeah, maybe 14 months. Joanna: Yeah, 14 months. Okay. So we are going to revisit some of these, but I also just want as context, what was your day job so people know? Sacha: So I was a project manager in a local government, quite corporate, quite conservative place. And I played the villain. It was great. I would helicopter into departments and fix them up and look at processes that were failing and restructure things and bring in new software and bits and bobs like that. The Importance of Business Skills Joanna: Yeah. So I think that's important too, because your job was fixing things and looking at processes, and I feel like that is a lot of what you've done and we'll revisit that. Sacha: How did I not realise that?! Joanna: I thought you did know that. No. Well, oh my goodness. And let's just put my business background in context. I'm sure most people have heard it before, but I was an IT consultant for about 13 years, but much of my job was going into businesses and doing process mapping and then doing software to fix that. And also I worked, I'm not an accountant, but I worked in financial accounting departments. So I think this is really important context for people to realise that learning the craft is one thing, but learning business is a completely different game, right? Sacha: Oh, it is. I have learnt — it's wild because I always feel like there's no way you can learn more than in your first year of publishing because everything is brand new. But I genuinely feel like this past 18 months I have learnt as much, if not more, because of the business, because of money, because of all of the other legal regulation type changes in the last 18 months. It's just been exhausting in terms of learning. It's great, but also it is a lot to learn. There is just so much to business. Joanna's Attempts to Talk Sacha Out of the Warehouse Joanna: So that's one thing. Now, I also want to say for context, when you decided to start a warehouse, how much effort did I put into trying to persuade you not to do this? Sacha: Oh my goodness, me. I mean a lot. There were probably two dinners, several coffees, a Zoom. It was like, don't do it. Don't do it. You got me halfway there. So for everybody listening, I went big and I was like, oh, I'm going to buy shipping containers and convert them and put them on a plot of land and all of this stuff. And Joanna very sensibly turned around and was like, hmm, why don't you rent somewhere that you can bail out of if it doesn't work? And I was like, oh yeah, that does sound like a good idea. Joanna: Try it, try it before you really commit. Okay. So let's just again take a step back because the whole point of doing this discussion for me is because you are doing really well and it is amazing what you are doing and what some other people are doing with warehouses. But I also sell direct and in the same way as you used to, which is I use Bookfunnel for ebooks and audiobooks and I use BookVault for print on demand books, and people can also use Lulu. That's another option for people. So you don't have to do direct sales in the way that you've done it. And part of the reason to do this episode was to show people that there are gradations of selling direct. Why Sell Direct? Joanna: But I wanted to go back to the basics around this. Why might people consider selling direct, even in a really simple way, for example, just ebooks from their website, or what might be reasons to sell direct rather than just sending everything to Amazon or other stores? Sacha: I think, well, first of all, it depends on what you want as a business model. For me, I have a similar background to you in that I was very vulnerable when I was in corporate because of redundancies, and so that bred a bit of control freakness inside me. And having control of my customers was really important to me. We don't get any data from Amazon or Kobo really, or anywhere, even though all of these distributors are incredible for us in our careers. We don't actually have direct access to readers, and you do with Shopify. You know everything about your reader, and that is priceless. Because once you have that data and you have delivered a product, a book, merchandise, something that that reader values and appreciates, you can then sell to them again and again and again. I have some readers who have been on my website who have spent almost four figures now. I mean, that is just — one person's done that and I have thousands of people who are coming to the website on a regular basis. So definitely that control and access to readers is a huge reason for doing it. Customising the Reader Relationship Sacha: And also I think that you can, depending on how you do this model, there are ways to do some of the things I'm going to talk about digitally as well. But for me, I really like the physical aspect of it. We are able to customise the relationship with our customers. We can give them more because we are in control of delivery. And so by that I mean we could give art prints, which lots of my readers really value. We can do — you could send those digitally if you wanted to, but we can add in extra freebies like our romance pop sockets, that makes them feel like they are part of my reader group. They're part of a community. It creates this belonging. So I think there is just so much more that you can do when you are in control of that relationship and in control of the access to it. Joanna: Yeah. And on that, I mean, one of the reasons we can do really cool print books — and again, we're going to come back to print on demand, but I use print on demand. You don't have to buy pallets of books as Sacha does. You can just do print on demand. Obviously the financials are different, but I can still do foiling and custom end papers and ribbons and all this with print on demand through BookVault custom printing and bespoke printing. The Speed of Money Joanna: But also, I think the other thing with the money — I don't know if you even remember this, because it's very different when you are selling direct — you can set up your system so you get paid like every single day, right? Or every week? Sacha: Yes. Joanna: So the money is faster because with Amazon, with any of these other systems, it can take 30, 60, 90 days for the money to get to you. So faster money, you are in more control of the money. And you can also do a lot more things like bundling and like you mentioned, much higher value that you could offer, but you can also make higher income. Average order value per customer because you have so many things, right? So that speed of money is very different. Sacha: It is, but it's also very dangerous. I know we might talk about cashflow more later, but— Joanna: Let's talk about it now. Managing Cashflow With Multiple Bank Accounts Sacha: Okay, cool. So one of the things that I think is the most valuable thing that I've ever done is, someone who is really clever told me that you're allowed more than one business account. Joanna: Just to be clear, bank accounts? Sacha: Yes, sorry. Yeah. Bank accounts. And one of my banks in particular enables you to have mini banks inside it, mini pots they call it. And what I do with pre-orders is I treat it a bit like Amazon. So that money will come in — you know, I do get paid daily pretty much — but I then siphon it off every week into a pot. So let's just say I've got one book on pre-order. Every week the team tells me how much we've got in pre-orders for that one product and all the shipping money, and I put it into an account and I leave it there. And I do not touch it unless it is to pay for the print run of that book or to pay for the shipping. Because one of the benefits of coming direct to me is that I promise to ship all pre-orders early, so we have to pay the shipping costs before necessarily Amazon might pay for its shipping costs because they only release on the actual release day. But that has enabled me to have a little savings scheme, but also guarantee that I can pay for the print run in advance because I haven't accidentally spent that money on something else or invested it. I've kept it aside and it also helps you track numbers as well, so you know how well that pre-order is doing financially. Understanding Cashflow as an Author Joanna: Yeah. And this cashflow, if people don't really know it, is the difference between when money comes in and when it goes out. So another example, common to many authors, is paying for advertising. So for example, if you run some ads one month, you're going to have to pay, let's say Facebook or BookBub or whoever, that month. You might not get the money from the sale of those books if it's from a store until two months later. In that case, the cash flows the other way. The money is sitting with the store, sitting on Amazon until they pay you later. This idea of cashflow is so important for authors to think about. Another, I guess even more basic example is you are writing your first book and you pay for an editor. Money goes out of your bank account and then hopefully you're going to sell some books, but that might take, let's say six months, and then some money will come back into your bank account. I think this understanding cashflow is so important at a small level because as it gets bigger and bigger — and you are doing these very big print runs now, aren't you? Talk a bit about that. The Risks of Print Runs Sacha: Yeah. So one of the things I was going to say, one of the benefits of your sell direct model is that you don't have to deal with mistakes like this one. So in my recent book, Architecti, that we launched at the end of September, we did a print run of a thousand books, maybe about 3,000 pounds, something like that, 2,000 pounds. And basically we ended up selling all thousand and more. So the pre-orders breached a thousand and we didn't have enough books. But what made that worse is that 20% of the books that arrived were damaged because there had been massive rain. So we then had to do a second print run, which is bad for two reasons. The first reason is that one, that space, two, the time it's going to take to get to you — it's not instant, it's not printed on demand. But also three, I then had to spend the same amount of money again. And actually if we had ordered 2,000 originally, we would've saved a bit more money on it per book. So you don't — if you are doing selling direct with a print on demand model, the number of pre-orders you get is irrelevant because they'll just keep printing, and you just get charged per copy. So there are benefits and disadvantages to doing it each way. Obviously, I'm getting a cheaper price per copy printed, but not if I mess up the order numbers. Is Running a Warehouse Just Another Job? Joanna: So I'm going to come back on something you said earlier, which was in 2022 you said, “I realised I made a job for myself.” Sacha: Yeah. Joanna: And I mean, I've been to your store. You obviously have people to help you. But one of my reservations about this kind of model is that even if you have people to help you, taking on physical book — even though you are not printing them yourself, you're still shipping them all and you're signing them all. And to me it feels like a job. So maybe talk about why you have continued — you have pretty much decided to continue with your warehouse. So why is this not a job? What makes this fun for you? The Joy of Physical Product Creation Sacha: I wish that listeners could see my face because I'm literally glittering. I love it. I literally love it. I love us being able to create cool and wacky things. We can make a decision and we can create that physical product really quickly. We can do all of these quirky things. We can experiment. We can do book boxes. So first of all, it's the creativity in the physical product creation. I had no idea how much I love physical product creation, but there is something extremely satisfying about us coming up with an idea that's so integrated in the book. So for example, one of my characters uses, has a coin, a yes/no coin. She's an assassin and she flips it to decide whether or not she's going to assassinate somebody. We've actually designed and had that coin made, and it's my favourite item in the warehouse. It's such a small little thing, but I love it. And so there is a lot of joy that I derive from us being able to create these items. Sending Book Mail and Building Community Sacha: I think the second thing is I really love book mail. There is no better gift somebody can give me than a book. And so I do get a lot of satisfaction from knowing we're sending out lots and lots of book presents to people and we get to add more to it. So some of the promises that we make are: I sign every book and we give gifts. We have character art and, like I've mentioned before, pop sockets and all these kinds of things. And I get tagged daily in unboxings and stories and things like this where people are like, oh my gosh, I didn't realise I was going to get this, this, and this. And I just — it's like crack to me. I get high off of it. So I can't — this is not for everybody. This is a logistical nightmare. There are so many problems inherent in this business model. I love it. Discovering a Love of Team Building Sacha: And I think the other thing, which is very much not for a lot of authors — I did not realise that I actually really like having a team. And that has been a recent realisation. I really was told that I'm not a team player when I was in corporate, that I work alone, all of this nonsense. And I believed that and taken it on. But finding the right team, the right people who love the jobs that they do inside your business and they're all as passionate as you, is just life changing. And so that also helps me continue because I have a really great team. Joanna: I do have to ask you, what is a pop socket? Sacha: It's a little round disc that has a mechanism that you can pull out and then you — and it has a sticky command strip back and you can pop it on the back of your phone or on the back of a Kindle and it helps you to hold it. I don't know how else to describe it. It just helps you to hold the device easier. Joanna: Okay. I'm sure I wasn't the only one who was confused. I'm like, why are you doing electrical socket products? Know What Kind of Person You Are Joanna: But I think this actually does demonstrate another point, and I hope people listening — I hope you can sort of — why we are doing this partly is to help you figure out what kind of person you are as well. Because I can't think of anything worse than having lots of little boxes! And I've been in Sacha's thing and there's all these little stickers and there's lots of boxes of little things that they put in people's packages, which make people happy. And I'm like, oh, I just don't like packages of things. And I mean, you geek out on packaging, don't you as well? Sacha: Oh my goodness. Yeah. One of the first things I did when we got the warehouse was I actually went to a packaging expo in Birmingham. It was like this giant conference place and I just nerded out there. It was so fun. And one of the things that I'm booked to do is an advent calendar. And that was what drove me there in the first place. I was looking for a manufacturer that could create an advent calendar for us. I have two. I'm not — I have two advent calendars this year because I love them so much. But yeah, the other thing that I was going to say to you is I often think that as adults, we can find what we're supposed to do rooted in our childhood. And I was talking the other day and someone said to me, what toy do you remember from your youth? And I was like, oh yeah. The only one that I can remember is that I had a sticker maker. I like — that makes sense. You do like stickers. And I do. Yeah. Digital Minimalism vs Physical Products Joanna: Yeah, I do. And I think this is so important because I love books. I buy a lot of books. I love books, but I also get rid of a lot of books. I know people hate this, but I will just get rid of bags and bags of books. So I value books more for what's inside them than the physical product as such. I mean, I have some big expensive, beautiful books, but mostly I want what's in them. So it's really interesting to me. And I think there's a big difference between us is just how much you like all that stuff. So if you are listening, if you are like a digital minimalist and you don't want to have stuff around your house, you definitely don't want a warehouse. You don't want all the shipping bits and bobs. You are not interested in all that. Or even if you are, you can still do a lot of this print on demand. Then I think that's just so important, isn't it? I mean, did you look at the print on demand merch? Did you find anything you liked? The Draw of Customisation Sacha: Yeah, we did, but I think for me it was that customisation. We are now moving towards — I've just put an order in this morning for 10,000 customised boxes. We've got our own branding on them. We've got a little naughty, cheeky message when they flip up the flap. And it's little things like that that you can't — you know, we wouldn't have control over what was sent. So much of what I wanted, and some of the reasons for me doing it, is that I wanted to be able to sign the books. I was being asked on a daily basis if people could buy signed books from me, and it was driving me bonkers not being able to say yes. But also being able to send a website mailing list sign-up in the box, or being able to give them a discount in the box. I mean, I know you do that, but yeah, there was just a lot more customisation and things that we could do if we were controlling the shipping. Also, I wanted to pack the boxes, the books better. So we wanted to be able to bubble wrap things or we wanted to be able to waterproof things because we had various different issues with deliveries and so we wanted a bit more control over that. So yeah, there were just so many reasons for us to do it. Print on Demand Is Still Fantastic Sacha: Look, don't get me wrong, if I suddenly wanted to go off travelling for a year, then maybe I would shut down the warehouse and go back to print on demand. I think print on demand is fantastic. I did it for 14 months before I decided to open a warehouse. It is the foundation of most authors' models. So it's fantastic. I just want to do more. Joanna: Yeah. You want to do more of it. Life Stage Matters Joanna: We should also, I also wanted to mention your life stage. Because when we did talk about it, your son is just going to secondary school, so we knew that you would be in the same area, right? Sacha: Yeah. Joanna: Because I said to you, you can't just do this and — well, you can, you could ditch it all. But the better decision is to do this for a certain number of years. If you're going to do it, it needs time, right? So you are at that point in your life. Sacha: Yeah, absolutely. We — I mean, we are going to move house, I think, but not that far away. We'll still be in reachable distance of the warehouse. And yeah, the staying power is so important because it's also about raising awareness. You have to train readers to come to you. You have to show them why it's beneficial for them to order directly from you. Growing the Business Year Over Year Sacha: And then you also have to be able to iterate and add more products. Like you were talking earlier about increasing that average order value. And that does come from having more products, but more products does create other issues like space, which may or may not be suffering issues with now. But yeah, so for example, 2024, which was the first real year, I did about 73 and a half thousand British pounds. And then this year, where — as we record this, it's actually the 1st of December — and I'm on 232,000. So from year one to year two, it's a huge difference. And that I do think is about the number of products and the number of things that we have on there. Joanna: And the number of customers. I guess you've also grown your customer base as well. And one of the rules, I guess, in inverted commas, of publishing is that the money is in the backlist. And every time you add to your backlist and every launch, you are selling a lot more of your backlist as well. So I think as time goes on, yeah, you get more books. Kickstarter as an Alternative Joanna: But let's also talk about Kickstarter because I do signed books for my Kickstarters and to me the Kickstarter is like a short-term ability to do the things you are doing regularly. So for example, if you want to do book boxes, you could just do them for a Kickstarter. You don't have to run a warehouse and do it every single day. For example, your last Kickstarter for Ruby Roe made around 150,000 US dollars, which is amazing. Like really fantastic. So just maybe talk about that, any lessons from the Kickstarter specifically, because I feel like most people, for most people listening, they are far more likely to do a Kickstarter than they are to start a warehouse. Pre-Launch Followers Are Critical Sacha: Yeah, so the first thing is even before you start your Kickstarter, the pre-launch follow accounts are critical. So a lot of people think — well, I guess there's a lot of loud noise about all these big numbers about how much people can make on Kickstarter, but actually a lot of it is driven by you, the author, pushing your audience to Kickstarter. So we actually have a formula now. Somebody more intelligent gave this to me, but essentially, based on my own personal campaign data — so this wouldn't necessarily be the same for other people — but based on my campaign data, each pre-launch follower is worth 75 pounds. And then we add on seven grand, for example. So on campaign three, which was the most recent one, I had 1,501 pre-launch followers. And when you times that by 75 and you add on seven grand, it makes more or less exactly what we made on the campaign. And the same formula can be applied to the others. So you need more pre-launch followers than you think you do. And lots of people don't put enough impetus on the marketing beforehand. Almost all of our Kickstarter marketing is beforehand because we drive so many people to that follow button. Early Bird Pricing and Fulfillment Time Sacha: And then the other thing that we do is that we do early bird pricing. So we get the majority of our income on a campaign on day one. I think it was something wild, like 80% this time was on day one, so that's really important. The second thing is it takes so, so very much longer than you think it does to fulfil a campaign, and you must factor in that cost. Because if it's not you fulfilling, you are paying somebody else to fulfil it. And if it is you fulfilling it, you must account for your own time in the pricing of your campaign. And the other thing is that the amount of time it takes to fulfil is directly proportionate to the size of the campaign. That's one thing I did not even compute — the fact that we went from about 56,000 British pounds up to double that, and the time was exponentially more than double. So you do have to think about that. Overseas Printing and Timelines Sacha: The other lesson that we have learned is that overseas printing will drag your timelines out far longer than you think it does. So whatever you think it's going to take you to fulfil, add several months more onto that and put that information in your campaign. And thankfully, we are now only going to be a month delayed, whereas lots of campaigns get up to a year delayed because they don't consider that. Reinvesting Kickstarter Profits Sacha: And then the last thing I think, which was really key for us, is that if you have some profit in the Kickstarter — because not all Kickstarters are actually massively profitable because they either don't account enough for shipping or they don't account enough in the pricing. Thankfully, ours have been profitable, but we've actually reinvested that profit back into buying more stock and more merchandise, which not everybody would want to do if they don't have a warehouse. However, we are stockpiling merchandise and books so that we can do mystery boxes later on down the line. It's probably a year away, but we are buying extra of everything so that we have that in the warehouse. So yeah, depending on what you want to do with your profit, for us it was all about buying more books, basically. Offering Something Exclusive Sacha: I think the other thing to think about is what is it that you are doing that's exclusive to Kickstarter? Because you will get backers on Kickstarter who want that quirky, unique thing that they're not going to be able to get anywhere else. But what about you? Because you've done more Kickstarters than me. What do you think is the biggest lesson you've learned? Reward Tiers and Bundling Joanna: Oh, well I think all of mine together add up to the one you just did. Although I will comment on — you said something like 75 pounds per pre-launch backer. That is obviously dependent on your tiers for the rewards, so most authors won't have that amount. So my average order value, which I know is slightly different, but I don't offer things like book boxes like you have. So a lot of it will depend on the tiers. Some people will do a Kickstarter just with an ebook, just with one ebook and maybe a bundle of ebooks. So you are never going to make it up to that kind of value. So I think this is important too, is have a look at what people offer on their different levels of Kickstarter. And in fact, here's my AI tip for the day. What you can do — what I did with my Buried and the Drowned campaign recently — is I uploaded my book to ChatGPT and said, tell me, what are some ideas for the different reward tiers that I can do on Kickstarter? And it will give you some ideas for what you can do, what kind of bundles you might want to do. So I think bundling your backlist is another thing you can do as upsells, or you can just, for example, for me, when I did Blood Vintage, I did a horror bundle when it was four standalone horror books in one of the upper tiers. So I think bundling is a good way. Also upselling your backlist is a really good way to up things. And also if you do it digitally, so for ebooks and audiobooks, there's a lot less time in fulfillment. Focus on Digital Products Too Joanna: So again, yours — well, you make things hard, but also more fun according to you, because most of it's physical, right? In fact, this is one of the things you haven't done so well, really, is concentrate on the digital side of things. Is that something you are thinking about now? Sacha: Yeah, it is. I mean, we do have our books digitally on the website. So the last — I only had one series in Kindle Unlimited, and I took those out in January. But so we do have all of the digital products on the website, and the novellas that we do, we have in all formats because I narrate the audio for them. So that is something that we're looking at. And since somebody very smart told me to have upsell apps on my website, we now have a full “get the everything bundle” in physical and digital and we are now selling them as well. Surprising. Definitely not you. So yeah, we are looking at it and that's something that we could look at next year as well for advertising because I haven't really done any advertising. I think I've spent about 200 pounds in ads in the last four months or something. It's very, very low level. So that is a way to make a huge amount of profit because the cost is so low. So your return, if you're doing a 40 or 50 pound bundle of ebooks and you are spending, I don't know, four pounds in advertising to get that sale, your return on that investment is enormous for ads. So that is something that we are looking at for next year, but it just hasn't been something that we've done a huge amount of. A Multi-Six-Figure Author With No Ads Joanna: Yeah. Well, just quoting from your solo episode where you say, “I don't have any advertising costs, customers are from my mailing list, TikTok and Instagram.” Now, being as you are a multi-six-figure author with no ads, this is mostly unthinkable for many authors. And so I wonder if, maybe talk about that. How do you think you have done that and can other people potentially emulate it, or do you think it's luck? It's Not Luck, It's Skill Set Sacha: Do you know, this is okay. So I don't think it's luck. I don't believe in luck. I get quite aggressive about people flinging luck around. I know some people are huge supporters of luck. I'm like, no. Do I think anybody can do it? Do you know, I swing so hard on this. Sometimes I say yes, and sometimes I think no. And I think the brutal truth of it is that I know where my skill set lies and I lean extremely heavily into it. So what do I mean by that? TikTok and Instagram are both very visual mediums. It is video footage. It is static images. I am extremely comfortable on camera. I am an ex-theatre kid. I was on TV as a kid. I did voiceover work when I was younger. This is my wheelhouse. So acting a bit like a tit on TikTok on a video, I am very comfortable at doing that, and I think that is reflected in the results. Consistency Without Burnout Sacha: And the other part of it is because I am comfortable at doing it, I enjoy it. It makes me laugh. And therefore it feels easy. And I think because it feels easy, I can do it over and over and over again without burning out. I started posting on TikTok on November the 19th, 2023, and I have posted three times a day every day since. Every single day without stopping, and I do not feel burnt out. And I definitely feel like that is because it's easy for me because I am good at it. Reading the Algorithm Sacha: The other thing that I think goes in here is that I'm very good at reading what's working. So sorry to talk Clifton Strengths, but my number one Clifton Strength is competition. And one of the skills that has is understanding the market. We're very good at having a wide view. So not only do I read the market on Amazon or in bookstores or wherever I can, it's the same skill set but applied to the algorithm. So I am very good at dissecting viral videos and understanding what made it work, in the same way somebody that spends 20,000 pounds a month on Facebook advertising is very good at doing analytics and looking at those numbers. I am useless at that. I just can't do it. I just get complete shutdown. My brain just says no, and I'm incapable of running ads. That's why I don't do it. Not Everyone Can Do This Sacha: So can anybody do this? Maybe. If you are comfortable on camera, if you enjoy it. It's like we've got a mutual friend, Adam Beswick. We call him the QVC Book Bitch because he is a phenomenon on live videos on TikTok and Instagram and wherever he can sell. Anything on those lives. It is astonishing to watch the sales pop in as he's on these lives. I can't think of anything worse. I will do a live, but I'll be signing books and having a good old chitchat. Not like it's — like that hand selling. Another author, Willow Winters, has done like 18 in-person events this year. I literally die on the inside hearing that. But that's what works for them and that's what's helping grow their business models. So ah, honestly, no. I actually don't think anybody can do what I've done. I think if you have a similar skill set to me, then yes you can. But no, and I know that I don't want to crush anybody listening. Do you like social media? I like social media. Do you like being on camera? Then yeah, you can do it. But if you don't, then I just think it's a waste of your time. Find out what you are good at, find out where your skill set is, and then lean in very, very hard. Writing to Your Strengths and Passion Joanna: I also think, because let's be brutal, you had books before and they didn't sell like this. Sacha: Yep. Joanna: So I also think that you leaned into — yes, of course, sapphic romance is a big sub-genre, but you love it. And also it's your lived experience with the sapphic sub-genre. This is not you chasing a trend, right? I think that's important too because too many people are like, oh, well maybe this is the latest trend. And is TikTok a trend? And then try and force them together, whereas I feel like you haven't done that. Sacha: No, and actually I spoke to lots of people who were very knowledgeable on the market and they all said, don't do it. And the reason for this is that there were no adult lesbian sapphic romance books that were selling when I looked at the market and decided that this was what I wanted to write. And I was like, cool, I'm going to do it then. And rightly so, everyone was like, well, there's no evidence to suggest that this is going to make any money. You are taking a huge risk. And I was like, yeah, but I will. I knew from the outset before I even put a word to the page how I was going to market it. And I think that feeling of coming home is what I — I created a home for myself in my books and that is why it's just felt so easy to market. Lean Into What You're Good At Sacha: It's like you, with your podcasting. Nobody can get anywhere near your podcast because you are so good at it. You've got such a history. You are so natural with your podcasting that you are just unbeatable, you know? So it's a natural way for you to market it. Joanna: Many have tried, but no, you're right. It's because I like this. And what's so funny — I'm sure I've mentioned it on the show — but I did call you one day and say, okay, all right, show me how to do this TikTok thing. And you spent like two hours on the phone with me and then I basically said no. Okay. I almost tried and then I just went, no, this is definitely not for me. And I think that this has to be one of the most important things as an author. Maybe some people listening are just geeking out over packaging like you are, and maybe they're the people who might look at this potential business model. Whereas some people are like me and don't want to go anywhere near it. And then other people like you want to do video and maybe other people like me want to do audio. So yeah, it's so important to find, well, like you said, what does not work for you? What is fun for you and when are you having a good time? Because otherwise you would have a job. Like to me, it looks like a job, you having a warehouse. But to you, it's not the same as when you were grinding it out back in 2022. Packing Videos Are Peak Content Sacha: Completely. And I think if you look at my social media feeds, they are disproportionately full of packing videos, which I think tells you something. Joanna: Oh dear. I just literally — I'm just like, oh my, if I never see any more packaging, I'll be happy. Sacha: Yeah. That's good. The One Time Sacha Nearly Burnt It All Down Sacha: I have to say, there was one moment where I doubted everything. And that was at the end — but basically, in about, of really poor timing. I ended up having to fulfil every single pre-order of my latest release and hand packing about a thousand books in two weeks. And I nearly burnt it all to the ground. Joanna: Because you didn't have enough staffing, right? And your mum was sick or something? Sacha: Yeah, exactly that. And I had to do it all by myself, and I was alone in the warehouse and it was just horrendous. So never again. But hey, I learned the lessons and now I'm like, yay, let's do it again. Things Change: Building Resilience Into Your Business Joanna: Yeah. And make sure there's more staffing. Yes, I've talked a lot on this show — things change, right? Things change. And in fact, the episode that just went out today as we record this with Jennifer Probst, which she talked about hitting massive bestseller lists and doing just incredibly well, and then it just dropped off and she had to pivot and change things. And I'm not like Debbie Downer, but I do say things will change. So what are you putting in place to make sure, for example, TikTok finally does disappear or get banned, or that sapphic romance suddenly drops off a cliff? What are you doing to make sure that you can keep going in the future? Managing Cash Flow and Salaries Sacha: Yeah, so I think there's a few things. The first big one is managing cash flow and ensuring that I have three to six months' worth of staff salaries, for want of a better word, in an account. So if the worst thing happens and sales drop off — because I am responsible for other people's income now — that I'm not about to shaft a load of people. So that really helps give you that risk reassurance. Mailing Lists and Marketing Funnels Sacha: The second thing is making sure that we are cultivating our mailing lists, making sure that we are putting in infrastructure, like things like upsell apps. And, okay, so here's a ridiculous lesson that I learned in 2025: an automation sequence, an onboarding automation sequence, is not what people mean when they say you need a marketing funnel. I learned this in Vegas. A marketing funnel will sell your products to your existing readers. So when a customer signs up to your mailing list because they've purchased something, they will be tagged and then your email flow system will then send them a 5% discount on this, or “did you know you could bundle up and get blah?” So putting that kind of stuff in place will mean that we can take more advantage of the customers that we've already got. Standard Operating Procedures Sacha: It's also things like organisational knowledge. My team is big enough now that there are things in my business I don't know how to do. That's quite daunting for somebody who is a control freak. So I visited Vegas in 2025 and I sat in a session all on — this sounds so sexy — but standard operating procedures. And now I've given my team the job of creating a process instruction manual on how they do each of their tasks so that if anybody's sick, somebody else can pick it up. If somebody leaves, we've got that infrastructure in place. And even things down to things like passwords — who, if I unfortunately got hit by a car, who can access my Amazon account? Stuff like that, unfortunately. Joanna: Yeah, I know. Well, I mean, that would be tragic, wouldn't it? Sacha: But it's stuff like that. Building Longer Timelines Sacha: But then also more day-to-day things is putting in infrastructure that pulls me out. So looking more at staffing responsibilities for staffing so that I don't always have to be there, and creating longer timelines. That is probably the most important thing that we can do because we've got a book box launching next summer. And we both had the realisation — I say we, me and my operations manager — had the realisation that actually we ought to be commissioning the cover and the artwork now because of how long those processes take. So I'm a little bit shortsighted on timelines, I think. So putting a bit more rigour in what we do and when. We now have a team-wide heat map where we know when the warehouse is going to be really, really full, when staff are off, when deliveries are coming, and that's projected out a year in advance. So lots and lots of things that are changing. And then I guess also eventually we will do advertising as well. But that is a few months down the line. Personal Financial Resilience Sacha: And then on the more personal side, it's looking at things like not just how you keep the business running, but how do you keep yourself running? How do you make sure that, let's say you have a bad sales month, but you still have to pay your team? How are you going to get paid? So I, as well as having put staff salaries away, I also have my own salary. I've got a few months of my own salary put away. And then investing as well. I know, I am not a financial advisor, but I do invest money. I serve money that I pay myself. You can also do things like having investment vehicles inside your business if you want to deal with extra cash. And then I am taking advice from my accountant and my financial advisor on do I put more money into my pension — because did I say that I also have a pension? So I invest in my future as well. Or do I set up another company and have a property portfolio? Or how do I essentially make the money that is inside the business make more money rather than reinvesting it, spending it, and reinvesting it on things that don't become assets or don't become money generating? What can I do with the cash that's inside the company in order to then make it make more for the long term? Because then if you do have a down six months or worse, a down year, for example, you've got enough cash and equity inside the business to cover you during those lower months or years or weeks — or hopefully just a day. Different Business Models for Different Authors Joanna: Yes, of course. And we all hope it just carries on up and to the right, but sometimes it doesn't work that way. So it's really great that you are doing all those things. And I think what's lovely and why we started off with you giving us that potted history was it hasn't always been this way. So if you are listening to this and you are like, well, I've only got one ebook for sale on Amazon, well that might be all you ever want to do, which is fine. Or you can come to where my business model is, which is mostly even — I use print on demand, but it's mostly digital. It's mostly online. It's got no packaging that I deal with. Or you can go even further like Sacha and Adam Beswick and Willow Winters. But because that is being talked about a lot in the community, that's why we wanted to do this — to really show you that there's different people doing different things and you need to choose what's best for you. What Are You Excited About for 2026? Joanna: But just as we finish, just tell us what are you excited about for 2026? Sacha: Oh my goodness me. I am excited to iterate my craft. And this is completely not related to the warehouse, but I have gotten myself into a position where I get to play with words again. So I'm really excited for the things that I'm going to write. But also in terms of the warehouse, we've got the new packaging, so getting to see those on social media. We are also looking at things like book boxes. So we are doing a set of three book boxes and these are going to be new and bigger and better than anything that we've done before. And custom tailored. Oh, without giving too much away, but items that go inside and also the artwork. I love working with artists and commissioning different art projects. But yeah, basically more of the same, hopefully world domination. Joanna: World domination. Fantastic. So basically more creativity. Sacha: Yeah. Joanna: And also a bigger business. Because I know you are ambitious and I love that. I think it's really good for people to be ambitious. Joanna: Oh, I do have another question. Do you have more sympathy for traditional publishing at this point? Sacha: How dare you? Unfortunately, yeah. I really have learnt the hard way why traditional publishers need the timelines that they need. This latest release was probably the biggest that — so this latest release, which was called Architecting, is the reason that I did the podcast episode, because I learned so many lessons. And in particular about timelines and how tight things get, and it's just not realistic when you are doing this physical business. So that's another thing if you are listening and you are like, oh no, no, no, I like the immediacy of being able to finish, get it back from the editor and hit publish — this ain't for you, honey. This is not for you. Joanna: Yeah. No, that's fantastic. Where to Find Sacha and Ruby Roe Joanna: So where can people find you and your books online? Sacha: For the Ruby Empire, it's RubyRoe.co.uk and RubyRoeAuthor on TikTok if you'd like to see me dancing like a wally. And then Instagram, I'm back as @SachaBlackAuthor on Instagram. Joanna: Brilliant. Thanks so much for your time, Sacha. That was great. Sacha: Thank you for having me.The post Two Different Approaches To Selling Books Direct With Sacha Black And Joanna Penn first appeared on The Creative Penn.
Should we be worried about the vast amounts of money pouring into AI? And what will happen if the bubble bursts? Blake Montgomery reports. Help support our independent journalism at theguardian.com/infocus
Mark Rampolla is the founder of ZICO Coconut Water and the Mark Rampolla is the founder of ZICO Coconut Water and author of An Entrepreneur's Guide to Freedom. After starting ZICO and growing it into a global brand acquired by Coca-Cola, he went on to co-found PowerPlant Partners, an investment firm backing mission-driven companies. Today, he mentors entrepreneurs and shares his insights on building businesses that create both success and personal freedom. Connect with Mark Rampolla: Website: www.groundforcecapital.com LinkedIn: https://www.linkedin.com/in/marksrampolla/ TurnKey Podcast Productions Important Links:Guest to Gold Video Series: www.TurnkeyPodcast.com/gold The Ultimate Podcast Launch Formula- www.TurnkeyPodcast.com/UPLFplusFREE workshop on how to "Be A Great Guest."Free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Ready to earn 6-figures with your podcast? See if you've got what it takes at TurnkeyPodcast.com/quizSales Training for Podcasters: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376Nice Guys on Business: http://www.niceguysonbusiness.com/subscribe/The Turnkey Podcast: https://podcasts.apple.com/us/podcast/turnkey-podcast/id1485077152
The How of Business - How to start, run & grow a small business.
A practical 10-step guide to creating your small business strategic plan for the year ahead. Show Notes Page: https://www.thehowofbusiness.com/590-annual-strategic-planning/ In this episode, Henry Lopez breaks down how to create a clear and practical strategic plan for the year ahead, without overcomplicating the process. Strategic planning gives small business owners a roadmap for growth, helping them stop reacting and start leading with intention. Henry walks through a 10-step framework that includes reviewing the previous year, refining your vision, conducting a SWOT analysis, defining strategy, setting goals and KPIs, breaking plans into quarterly actions, budgeting, and executing with discipline. He also explains why strategic planning matters even when circumstances change: "If we don't plan, then you really have no path to follow… things will happen to you instead of you making things happen." This episode is designed to help you clarify where you're going, stay aligned with your long-term vision, make smarter decisions about limited resources, and create a focused plan you can adjust throughout the year. You'll also learn Henry's five best-practice tips for more effective planning, starting with basing everything on reality, limiting priorities, tracking KPIs consistently, assigning ownership, and ensuring everything leads to real action. If you want to enter the next year with clarity, confidence, and intention, this episode provides the structure you need. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
Maria Degaine and Joshua Santana are the Co-Founders of Cerboni Financial Services, based in Houston, TX. Cerboni is an all-in-one financial solution for restaurants. Maria's background is in hospitality and owning restaurants, while Joshua's background is in finance and tech. Together they formed Cerboni Services in 2017 to help independent restaurant manage their financials and lower costs through performance based metrics. Today, Cerboni helps around 800 restaurants nationwide. Join RULibrary: www.restaurantunstoppable.com/RULibrary Join RULive: www.restaurantunstoppable.com/live Set Up your RUEvolve 1:1: www.restaurantunstoppable.com/evolve Subscribe on YouTube: https://youtube.com/restaurantunstoppable Subscribe to our email newsletter: https://www.restaurantunstoppable.com/ Today's sponsors: Cerboni - Cerboni is an all-in-one financial solution for restaurants. Reliable tax preparation & Business incorporation. Seamless Payroll and compliance report. Strategic CFO Services That Drive Business Growth. Detailed, custom reporting for complete financial clarity. Dedicated support for restaurants & Multi-location businesses. End-to-end financial management under one roof. Meez: Are you a chef, owner, operator, or manage recipes in professional kitchens? meez is built just for you. Organize, share, prep, and scale recipes like never before. Plus, engineer your menu in real-time and get accurate food costs. Sign up for free today and get 2 FREE months of invoice processing as a listener of the Restaurant Unstoppable Podcast. Visit getmeez.com/unstoppable to learn more. US Foods®. Make running your foodservice operation easier and more efficient with solutions from US Foods®. Utilize a suite of digital tools, like the all-in-one foodservice app MOXē®, and enjoy exclusive access to quality Exclusive Brands products. Learn how partnering with US Foods helps you get more out of your business by visiting www.usfoods.com/expectmore Restaurant Systems Pro - Beginning January 5th, Restaurant Systems Pro will be launching its 30-day Restaurant Mastery Program. You'll get in-depth, step-by-step proven systems to get the money you deserve and create freedom in your life. Here are the systems they'll cover: Scheduling Menu Engineering Purchasing Inventory AI Invoice Processing Bookkeeping Restaurant Budgeting Digital Checklists Recipe Costing POS Integrations This 30-day restaurant mastery program is valued at nearly $4,000, but restaurant unstoppable listeners can get it for only $97 by going to go.restaurantsystemspro.net/profits You could join the Restaurant Unstoppable Community…and it's on us. That's right. You get the 30-day mastery program for absolutely free. Let's make 2026 the year your restaurant thrives. Guest contact info: For a free 30 minute consultation, call 281-888-2413 and mention "Restaurant Unstoppable" to get 20% off your first month of services. Thanks for listening! Rate the podcast, subscribe, and share!
Clay Lawrence built a generalist digital marketing agency to $17,000 a month, but quickly realized he had created a trap: he was exhausted, overworking, and constantly trading time for money on services ranging from drone footage to SEO. Desperate for a change, he took a massive financial risk—firing his clients and watching his revenue plummet to $4,500—to bet everything on a single, scalable idea that didn't require him to be the bottleneck.That bet was Review Harvest, a low-ticket SaaS focused entirely on automating Google reviews for home service businesses. By niching down and utilizing "trench knowledge" to understand his customers better than they understood themselves, Clay rebuilt his business from the ground up. Today, he generates over $35,000 in monthly recurring revenue (MRR) with a streamlined model that leverages software like HighLevel to do the heavy lifting, proving that a focused offer often beats a broad service.In this interview, Clay sits down with Ryan Atkinson to reveal the exact blueprint behind his pivot. They dive deep into the anatomy of a high-converting sales call, borrowing frameworks from Alex Hormozi to close deals on the spot, and discuss why the "Jack of all trades" model is a killer for agency growth. Whether you are looking to launch your first SaaS, maximize your HighLevel affiliate income, or master client acquisition through Facebook ads, this episode breaks down the tactical steps to build a business that serves your life, not the other way around.Takeaways:- Scaling a generalist agency is nearly impossible because you cannot afford to hire experts for every service; narrowing down to a single service allows for process automation and higher margins- Growth sometimes requires taking a financial step back; Clay intentionally dropped his revenue from $17k to $4.5k to rebuild a scalable model rather than remaining stuck in a service trap- The most scalable offer is often the one that works for every client without custom labor; automating Google review requests provided high value with zero ongoing manual fulfillment- Shifting focus specifically to home service businesses allowed the agency to double its growth because the messaging and operational knowledge became specialized and repeatable- Conducting over 1,000 sales calls provides "trench knowledge"—such as knowing a client's CRM software better than they do—which builds instant trust and authority during the sales process- A simple, singular value proposition (e.g., "The Google Review Guy") is significantly easier for networkers to remember and refer compared to a vague "full-service marketing" label- Low-ticket offers like reputation management rely on emotional impulse, making it critical to get leads on a call within 24 hours before their excitement fades- Sales calls should follow a structure of clarifying the prospect's pain, labeling the problem, and "selling the vacation" (painting a vivid picture of the future state) rather than just listing features- Success is often just surviving the lows; Clay faced a period where he only closed $6,500 in two months but credits his recovery to simply showing up every day despite the anxiety- Documenting the business journey on YouTube created a secondary income stream through HighLevel affiliate commissions, which now generates more profit than the agency itself.Tags: SaaS, Tech Ventures, Digital marketing, Affiliate marketing, Home Services, Business scaling, Business growthResources:Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Clay: https://www.instagram.com/claywlawrence/?hl=en
Dec 8, 2025 – Explore the science of longevity in this compelling discussion between Financial Sense's Jim Puplava and Nick Buettner at Blue Zones. Drawing on extensive research from the world's longest-lived populations, Buettner outlines...
Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear
In this episode of the Sneaker History Podcast, hosts Robbie Falchi and Mike Guillory interview Dr. D'Wayne Edwards, a legendary sneaker designer and founder of Pensole Lewis College of Business and Design, a footwear design academy. They discuss the evolution of sneaker culture, the influence of athletes and pop culture on sneaker design, and the importance of authenticity in marketing. D'Wayne shares insights on the sneaker industry, advice for aspiring designers, and the significance of community engagement. The conversation also highlights the adidas Business Track initiative, which aims to bridge the gap between retail and sneaker design, emphasizing the value of knowledge and creativity in the industry.More Info: https://www.plcdetroit.com/SUPPORT THE SHOW:Donate Through Venmo: https://venmo.com/u/sneakerhistoryBuy Me A Coffee: https://buymeacoffee.com/nickengvallEarly Access, Exclusive Videos, and Content On Patreon: https://patreon.com/sneakerhistorySubscribe on Substack: https://substack.com/@sneakerhistoryJoin our Discord Community: https://discord.gg/xJFyWmWgzaIf you are interested in advertising to our audience, contact us: podcast@sneakerhistory.comCHECK OUT OUR OTHER SHOWS:For the Formula 1 Fans - Exhaust Notes: https://exhaustnotes.fmFor the Fitted Hat Fans - Crown and Stitch: https://crownandstitch.comFor the Cars & Sneakers Fans - Cars & Kicks: https://carsxkicks.comFor the Creators & Creatives - Outside The Box: https://podcasts.apple.com/id/podcast/outside-the-box-convos-with-creators/id1050172106[Links contain affiliate links; we may receive a small commission if you purchase after clicking a link. A great way to support the pod!]—––––—––––—––––—––––—––––—––––—––––—––––Our podcast is proudly...Recorded on Riverside: http://www.riverside.fm/?via=sneakerhistoryHosted & Distributed By Captivate: https://bit.ly/3j2muPbGET IN TOUCH:Robbie - robbie@sneakerhistory.comMike - mike@sneakerhistory.comRohit - rohit@sneakerhistory.comNick - nick@sneakerhistory.comDisclaimer: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
What if your consistency isn't the advantage you think it is? In this episode, Kevin and Alan expose the unseen variable that quietly determines whether your self-improvement efforts compound or collapse. This episode reframes a foundational assumption they've taught for years by integrating math, behavioral patterns, and thousands of coaching reps across business, fitness, relationships, and self-leadership. If you've ever felt like your hard work should be producing more progress than it is, this conversation reveals the pattern you've been missing and proves you're ready to master the mechanics behind real, measurable growth.Learn more about:Think deeper, grow faster. Join our “Next Level Book Club” – Every Saturday –https://zoom.us/meeting/register/tJMkcuiupjIqE9QlkptiKDQykRtKyFB5JbhcNext Level Hope Foundation – GoFundMe donation link:https://gofund.me/5c6abcf7f_______________________NLU is not just a podcast; it's a gateway to a wealth of resources designed to help you achieve your goals and dreams. From our Next Level Dreamliner to our Group Coaching, we offer a variety of tools and communities to support your personal development journey.For more information, check out our website and socials using the links below.
We are getting you set for the holiday season with local shop enthusiast Caroline Weaver, aka, The Locavore. She will join us each week through the holiday season, to go to explore each borough's local shopping options, for shoppers who want their holiday spending to support their communities. Today, the Locavore takes on Brooklyn.
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When most people hear the word policy, they immediately picture Washington, D.C., marble hallways, and people in suits arguing on TV. But as my guest today so brilliantly reminds us, policy is simply how decisions get made - and you don't need to be a political insider to influence it.In this episode, I talk with Dr. Deborah Stine, founder of the Science and Technology Policy Academy, former Executive Director of the President's Council of Advisors on Science and Technology in the Obama White House, and someone who has spent her career helping scientists, engineers, and health professionals turn their expertise into impact.And yes, her résumé reads like a Washington fairytale, but what makes Debbie extraordinary is how down-to-earth and practical she is. She's spent decades working at the national level and then chose to move back to the “ground floor” of change—state and local work—where impact shows up fast and in real lives.Debbie and I talk about:Why most experts accidentally sabotage their own influenceHer 4E Framework for better decision-makingHow to translate complex, jargon-heavy research into something the public—and policymakers—actually understandWhy state and local advocacy can be even more powerful than federal workHow to work with people who disagree with youA surprising turn into AI—and how Debbie used my Automate & Amplify program to keep her content going while traveling the worldThis conversation is a powerful reminder that your voice matters, especially when you pair your expertise with a compelling story and a clear message.About My Guest: Dr. Deborah Stine is the founder of the Science and Technology Policy Academy, where she helps scientists, engineers, and health professionals translate what they know into policies that improve people's lives. Deborah has worked with the National Academies of Sciences, Engineering, and Medicine, at the Congressional Research Service, and was the Executive Director of the President's Council of Advisors on Science and Technology in the Obama White House. She was also Professor of the Practice, Engineering and Public Policy at Carnegie Mellon University. Deborah is also the author of From Expertise to Impact, which is all about how experts can communicate in a way that truly influences public decision-making. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links:Show notes at https://www.speakingyourbrand.com/454/ Deborah's website: https://scitechpolicyacademy.com/ Listen to my Confident Speaker companion podcast = https://confidentspeaker.transistor.fm/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/Enroll in the Automate & Amplify with AI course: https://www.speakingyourbrand.com/ai/ Apply for our Thought Leader Academy = https://www.speakingyourbrand.com/academy/ Attend our 1-day in-person Speaking Accelerator workshop in Orlando: https://www.speakingyourbrand.com/orlando/ Connect on LinkedIn:Carol Cox = https://www.linkedin.com/in/carolcoxDeborah Stine = https://www.linkedin.com/in/deborah-stine/ Related Podcast Episodes:Episode 411: Reframing Public Speaking: From Elite Skill to Everyday Power with Dr. Karen CorbinEpisode 406: Authenticity and Owning Your Story as Women with a Public Voice with Jennifer Adams and Sarah HenryEpisode 384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Dr. Neha Pathak
Feeling stuck in your career? What if your “secure job” isn't actually secure?In this episode of The Business Ownership Podcast I interviewed Maja Taylor. Maja Taylor is a Career Ownership Coach with The Entrepreneur's Source where she helps people explore opportunities outside of the traditional job market including entrepreneurship and business ownership, through investments or licensing and franchising. She is passionate about positive transformations and continuous learning. She enjoys watching people experience AHA moments and live up to their full potential. Maja is a certified professional coach with a background in talent development and science education. She has worked for global organizations across Europe and the United States as a team leader, scientist, strategic HR professional, trainer, coach and mentor. Her primary focus is for her clients to reach higher levels of success and happiness by helping them grow their dreams, wealth and equity on their path to self-sufficiency. Ready to make a career move but don't know how?Check this out!Show Links:Maja Taylor on Linkedin: https://www.linkedin.com/in/majataylor/overlay/about-this-profile/Maja on Facebook: FacebookThe Entrepreneur's Source Wesbite: https://entrepreneurssource.com/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/
In this episode, Candice Snyder talks with author, survivor, and restorative justice advocate Amanda Carrasco, who shares the remarkable story behind her book Becoming the Brave One. Amanda opens up about the deep trauma she experienced as a child, her long journey toward healing, and the courageous moment she chose to meet face to face with the man who changed her life. Through her vulnerability and honesty, she reveals what it truly means to transform pain into purpose. In this episode, they discuss:How restorative justice gave Amanda a voice and a way to reclaim her powerWhy facing the person who harmed her helped her shift from survivor to advocateThe difference between forgiveness, accountability, and emotional freedomHow trauma lives in the body and what healing can look like over timeWhy victims need real options and support during their journey to justiceThe importance of listening, responsibility, and truth in repairing harmHow Amanda found her purpose through helping others feel seen and understood This episode is a reminder that even in our darkest pain, there is possibility. Healing is not linear, but courage grows when we choose ourselves, choose truth, and choose to keep moving forward! About Amanda:Amanda Carrasco is a family survivor of homicide and sexual assault who uses her experiences to impact the lives of her community and those impacted by the justice system. Restorative Justice is the core of her practice, and she is a certified facilitator through the Restorative Justice Council. She holds four master's degrees from multiple nations: two of those are in law. Her most important title is mom and her happy place is on a surf board. Book-Becoming The Brave One: My Journey to Justicehttps://a.co/d/gSBy4mf Website: https://amandacarrasco.com/Instagram: https://www.instagram.com/amanda_the_brave_oneTikTok: https://www.tiktok.com/@amandacarrasco.comX: https://x.com/Amanda_CarrascoLinkedIn: linkedin.com/in/amanda-carrasco-48b377173-----If you're struggling, consider therapy with our sponsor, BetterHelp.Visit https://betterhelp.com/candicesnyder for a 10% discount on your first month of therapy.*This is a paid promotionIf you are in the United States and in crisis, or any other person may be in danger -Suicide & Crisis Lifeline Dial 988-----Connect with Candice Snyder!Website: https://www.podpage.com/passion-purpose-and-possibilities-1/Facebook: https://www.facebook.com/candicebsnyder?_rdrPassion, Purpose, and Possibilities Community Group: https://www.facebook.com/groups/passionpurposeandpossibilitiescommunity/Instagram: https://www.instagram.com/passionpurposepossibilities/LinkedIn: https://www.linkedin.com/in/candicesnyder/Shop For A Cause With Gifts That Give Back to Nonprofits: https://thekindnesscause.com/Fall In Love With Artists And Experience Joy And Calm: https://www.youtube.com/@movenartrelaxationClick this link to receive your FREE TRIAL to The Greenhouse Communityhttps://www.thegreenhousecommunity.com/checkout/the-greenhouse-membership?affiliate_code=11e889
In this special episode of the Second Act Success Podcast, business coach, author, and host Shannon Russell celebrates an incredible wave of second act authors who published books in 2025—right alongside her own book, Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life.Shannon spotlights powerful new releases from friends and former guests including Lisa Morton (Aligned at Home), Heike Yates (Pursue Your Spark), Gregory Andrus (A Walk Along the Jersey Shore), Sara Conklin (Fundamentally Frugal), Gina Riley (Qualified Isn't Enough), Liz Alterman (You Shouldn't Have Done That, Clare Casey's Had Enough, A Different Type of Poison), Cindy Bertram (California Fork & Spoon), Maude McDonald (Retro Quilts), and Liz Mugavero (Claws Out). You'll hear how each author used their second act, career change, or creative pivot to turn lived experience into pages that inspire, heal, and empower others.Whether you've secretly dreamed of writing a book, starting a business, or launching your own creative project, this episode is your loving nudge that it's absolutely possible—especially in midlife.In this episode, you'll learn:How ordinary women (and one Jersey Shore storyteller!) turned their second act into published booksWhy sharing your story, expertise, or creativity can open new doors in career, business, and lifeThe mindset shifts and courage it takes to say a big, bold “YES” to authorshipBook recommendations in home alignment, wellness, money, career transitions, mystery fiction, quilting, food, and photographyHow your own second act might be the next book, podcast, or business the world is waiting forIf you've ever thought, “Maybe I could write a book someday…” let this episode be your sign. Press play, grab the book list in the show notes, and get inspired to start your own second act story.SHOW NOTES:https://secondactsuccess.co/226Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
We love to hear from our listeners. Send us a message. On this week's episode of the Business of Biotech, Sean Ainsworth, CEO and Chairman at Immusoft, talks about transitioning from the research bench to entrepreneurship, his M&A experiences as a biotech founder, and why engineered B cell therapies offer a better, more patient-friendly administration for lysosomal storage diseases currently treated with enzyme replacement therapies. Sean also discusses FDA pathways, incentives, and agency engagement, and offers thoughts on the regulatory outlook for cell and gene therapies. Access this and hundreds of episodes of the Business of Biotech videocast under the Business of Biotech tab at lifescienceleader.com. Subscribe to our monthly Business of Biotech newsletter. Get in touch with guest and topic suggestions: ben.comer@lifescienceleader.comFind Ben Comer on LinkedIn: https://www.linkedin.com/in/bencomer/