Podcast appearances and mentions of chevy nova

Opel Kapitän, Admiral und Diplomat A – Die Dickschiffe aus Rüsselsheim Als Opel die KAD-Serie 1964 startete, waren sie sich dort ihrer Sache sehr sicher. Umfangreiche Marktstudien hatte der Mutterkonzern General Motors zuvor in Auftrag gegeben. Das Ergebnis: Außer Mercedes gab es in der Oberklasse keine Konkurrenz, lediglich Jaguar im absoluten Luxussegment und die in Deutschland unpopulären Lancia-Limousinen waren am Markt verfügbar. Mercedes wurde vor allem mit der biederen und spießigen Nachkriegszeit in Verbindung gebracht und galt unter den Neureichen Nutznießern des Wirtschaftswunders nicht mehr als schick. Eine großer Mercedes passte nicht zum stylishen Bungalow im Bauhausstil und dem neuen, modischen Erscheinungsbild der neuen oberen Mittelklasse. Deswegen waren Admiral und Co. ein willkommenes Statement: groß und teuer genug um zu zeigen, dass man sich wieder was leisten konnte. Da spielte es keine Rolle, das Opel technisch enttäuschte und wenig innovativ war. Einzelradaufhängung vorne, Starrachse an Blattfedern hinten. Bis zur Einführung des neu konstruierten CIH-Sechszylinders waren sogar noch Motoren aus der Vorkriegszeit verbaut. Auch der 4,6 Liter große V8, beigesteuert vom Mutterkonzern GM aus den USA, war kein Lichtblick neuer Ingenieurskunst. Noch dazu war das durchaus potente Aggregat als nicht vollgasfest. Auch hier konnte erst ein neuer 5,4 Liter V8 Vertrauen zurückgewinnen. Zudem waren die KDAs recht durstig, 20 Liter auf 100 Kilometer eher die Regel als die Ausnahme. Die Form hingegen wusste zu überzeugen. Die gelungene Mischung aus amerikanischem Straßenkreuzer und nüchternem europäischen Design wusste durchaus zu gefallen. So fand die erste Serie bis 1968 fast 90.000 Käufer, am beliebtesten war dabei der Admiral. Ron und Frederic streiten endlich mal wieder. Natürlich finden beide die großen Opel-Limousinen toll. Ron zieht es sofort zum Diplomat als 5,4-Liter Spitzenmodell – allerdings als Limousine. Das wiederum lässt Frederic staunen, dem es das Coupé mit Vinyl-Dach angetan hat. Was das mit Bierkisten, dem Chevy Nova und dem Porsche 911 zu tun hat – das erfahrt ihr in diesem Podcast.

In this "For The People" episode, Nick welcomes The Consumerman, Herb Weisbaum from Checkbook.org, to tackle consumer questions and discuss important topics like how "Buy Now, Pay Later" programs can lead to debt traps, the potential shift from passwords to passkeys for better security, and the latest updates on airlines now being required to automatically issue refunds for canceled flights. Then, Tom Appel from Consumer Guide Automotive joins Nick to dive into the world of cars. They chat about a story on the anticipated 2027 Scouts, review the 2024 Jeep Wrangler Rubicon, and take a nostalgic look at classic car ads for the 1976 Gremlin and the 1975 Chevy Nova. The episode wraps up with a fun round of #Starspotter and #MysteryShow. [Ep295]

Jonathan Buford is the CEO and founder of Arizona Wilderness Brewing Company. He grew up in Ohio and moved to Arizona in 2002, when he drove his rusted-out 1988 Chevy Nova out West to explore the vast Arizona landscapes. He launched his first business, a window cleaning company, out of his garage in 2006. In 2010, while backpacking through the Arizona wilderness, Jonathan was inspired to take his interest in craft brewing to the next level to start his own brewpub. He orchestrated a successful Kickstarter campaign to obtain the necessary capital and opened the Arizona Wilderness Brewpub in Gilbert, Arizona, in 2013 as the very first brewery in Gilbert. Starting with just nine employees, Arizona Wilderness found quick success, growing rapidly and securing rave reviews from the likes of Esquire Magazine, The Phoenix New Times, Phoenix Magazine, Draft, Beer Advocate, and Sunset. Arizona Wilderness was even named “The Best New Brewery in the World” in 2013 by Ratebeer.com. Today, Arizona Wilderness has more than 160 employees and operates the original Gilbert brewpub, a European-inspired beer garden in downtown Phoenix, and a warehouse production and barrel-aging facility. Arizona Wilderness continues to celebrate hand-crafted, artisanal beers that are inspired by the beautiful and diverse state of Arizona and is consistently rated the best brewery in Arizona and among the top 100 breweries worldwide (out of nearly 20,000 total breweries). Arizona Wilderness also receives regular acclaim for its food, including being recently named one of the top 100 restaurants in Phoenix by AZcentral.com. In addition to providing world-class food and drink, Jonathan and his business partner, Patrick Ware, use their passion for the wilderness to continually drive improvements in Arizona Wilderness' impact on its community. Jonathan and Patrick have driven initiatives to: (1) save huge amounts of water from the Verde River (more than 320 million gallons) by transitioning the brewery's base malt to Sinagua Malt (which replaces heavy water use crops such as corn and alfalfa with barley in the Verde River Valley); (2) drastically reduce landfill usage by utilizing recyclable and compostable materials wherever possible; and (3) support local farmers and vendors by consistently seeking out local partners for all menu items, including exclusively offering 100% Arizona grass-raised and finished beef at the beer garden. Jonathan is also pursuing a career in capturing Arizona landscape photography. He embarked on a project documenting all 90 Arizona Wilderness areas which will be published by Arizona Highways Magazine. He also frequently contributes to the magazine. In the future, Jonathan looks forward to continuing to grow Arizona Wilderness to ensure a tangible, long-term, positive effect on Arizona. ---------- Guiding Growth: Conversations with Community Leaders Join our hosts, Sarah Watts and Ben Kalkman, as we explore the human journey of leaders - their stories of humility, triumph, roadblocks, and lessons learned - as they reflect on how they became who they are today and share stories of inspiration and hope with listeners. We'll take away the title, just for a moment, and enjoy a connection with the soul. Be sure to subscribe to our show for more interviews with community leaders. This podcast is brought to you by the Gilbert Chamber of Commerce and Modern Moments. Learn more about our show at https://guidinggrowth.co. View our Privacy Policy at https://modernmoments.com/privacy

Is quality simply a matter of two categories: good and bad? But then how do you get to "better"? In this episode, Bill Bellows and Andrew Stotz discuss categories and continuum thinking. TRANSCRIPT 0:00:02.4 Andrew Stotz: My name is Andrew Stotz and I'll be your host as we dive deeper into the teachings of Dr. W Edwards Deming. Today I'm continuing my discussion with Bill Bellows who has spent 31 years helping people apply Dr. Deming's ideas to become aware of how their thinking is holding them back from their biggest opportunities. And today is episode six, Category Thinking and Continuum Thinking. Bill, take it away.   0:00:27.9 Bill Bellows: Welcome Andrew great to see you again. All right, so in podcast five, I went back and it was just posted by The Deming Institute. And I just wanna clarify again on the topic of acceptability and desirability. Where we're going tonight is looking at acceptability and desirability in a little bit more detail, a little bit differently, but those are still the prevailing themes. And again, I just wanna reinforce that none of this is to imply that desirability is better than acceptability. What's important is to be aware of when I'm using acceptability thinking. And when I'm using desirability thinking and use the one that makes the most sense in that situation. We were talking earlier about companies whose products we enjoy using and we're loyal to them. And I mentioned that my wife and I have developed a loyalty to Toyota products.   0:01:40.4 BB: Going back to 1989 was our first Toyota product. And I knew I wanted a pickup truck. 'Cause I was borrowing a pickup truck from a number of friends and I thought, I really like a pickup truck. There's a lot you can do with a pickup truck. So, I knew I wanted a pickup truck. And I knew from having worked in my father's gas station, I had reason to believe I wanted a Japanese pickup truck and not an American pickup truck. So, I then it was a question of is it a Mazda, Toyota.   0:02:11.1 AS: Nissan.   0:02:13.2 BB: Sorry Nissan. And I looked at all of them and yeah I just all I knew is I was gonna be one of those. And I think the major reason I went with... My wife and I went with a Toyota... I don't think the prices were that different. But it just had a, it was the styling was a little bit better. But I did not... That's why I bought it.   0:02:46.5 AS: The loyalty wasn't built yet.   0:02:49.0 BB: No I knew to stay away... I knew I had seen plenty of examples of... Well, I had traded in my first car that my father, my parents got me when I was in college was a 1975 Chevy Nova. Four door Chevy Nova. And the reason four doors is important is a... If it was a two door, the door would be longer. But it was a four door. By the time I gave that car to a friend, the engine was running beautifully but the body was falling apart. And, so, by the time I sold it to get the pickup truck, in order to get out of it, I'd have to throw my shoulder into the driver's door. Why? Because the door droop was so great that when you close the door, I mean the door drooped and this is not a four door, this is a two door. So, imagine if it was a two door the door would be even heavier. So, on a four door, the door drooped. And, so, when you closed it, you'd had to lift it and then close it in order to get out you had to... Oh, it's just my wife couldn't drive. It was just a nuisance.   0:04:17.6 AS: And, that in '75 was just about when the Japanese were really starting to go after the US car makers. And but I want to tell you just a quick one. I can't remember if I've told you, but I used to have a 1963 Lincoln Continental here in beautiful Bangkok. And I owned it for 10 years. And then eventually I sold it. But what a beautiful car. And people always ask me the same thing and they said, isn't it hard to take care of? And I said, you gotta remember back in those days, cars were simple.   0:04:49.1 BB: Yeah, yeah. So, the... So, with... So, the experience of 14 years or so, with the '75 Chevy Nova. And the door was like the straw that broke the camel's back. It just done with this, all right. So, we're gonna buy Japanese, bought a Toyota. That was the first one. And I think I've mentioned in the first podcast I mentioned that we had a 1998 Toyota Sienna, which is their first, it was their Toyota third attempt at a minivan. The first one I think was underpowered, the second one... And we knew we wanted a minivan. It was time, the kids were getting a little bit bigger. It was time for minivan. And just as we were ready to go buy it, they had a... I think a competitor came out with dual sliding doors. Dual sliding doors. And, so, instead of Toyota coming out with a one sliding door, they stepped back. I think Chrysler came out with two sliding doors. And they figured we can't come to market with one sliding door. They've got two sliding doors. So, then we waited another year and they finally came out and given all of our delight with the Toyota pickup truck, boom, that's what we wanted. And then the transmission failed, six months later with 10,000 miles in the car.   0:06:18.5 BB: And I have a photo of that. Not only did the transmission fail at 10,000 miles, but it failed on Christmas morning on our way to see friends about an hour away. And this guy, people were going to see, he knew I loved Toyota. And when he drove to pick us up, we transferred everything from that to his Ford F-150. He says to me... So, then we had to have the car towed on a flatbed to his house and the next day to the dealership, what a nuisance headache. But when he showed up, he looks at me knowing that I like Toyota. And he says, how's this data point change your theory about Toyota?   0:07:06.5 AS: I thought he was gonna say, if it was me, I would've said pop in the back.   0:07:12.6 BB: And I was like, yeah, that really hurts. Well when I shared that story with students at Northwestern's Business School, the Kellogg Business School, their advice and these are students that had worked in all different industries from Coke to banking, and a number of 'em have worked in the auto industry. And their advice was, I said, Professor Bellows never buy anyone's first model year, even Toyota. Now I have a friend who he and his wife bought the same model year Toyota Sienna. They did not have a problem.  Oe did. When I met at a Deming conference, a guy who worked in Georgetown, Kentucky which is where the Sienna was made. And, so, I met him at a conference and when he said he worked for Toyota, I said, oh, my wife and I buy nothing but Toyotas. He says, oh. And I said, we have a first model...   0:08:08.6 BB: Year Sienna. And everything was good. And then I'm thinking, I'm gonna ask the guy a question. And I looked straight in his eyes. We were pretty close together. And I'm about to ask him a question. I'm looking straight in his eyes and I said, we got a Toyota Sienna. He says, how do you like it? And I looked right at him and I said, the transmission failed at 10,000 miles. And he rolled his eyes. And I said, so, you know about this. It wasn't a look of shock. It was, yeah, all right. So, I said, all right, all right. Your expression just told me that you know something about this. I said, what's up? He says, we tried. This is so cool. He says, we tried to save a few pennies on a bearing.   0:09:00.8 BB: I said, you did but what you did cost me more than you saved. So, yeah you guys saved a few pennies on a bearing and cost my wife weeks of aggravation to have it towed from where it happened to the place we were going because it Christmas Day, it broke. Everything's shut down on Christmas days. You can't have it right? And, so, we had it towed, had to get a rental car. Then they're complaining about, we had... Who authorized this rental car? We only pay... It was just headache after headache. But we still buy Toyota Andrew. We still buy Toyota. Why? Because I'm afraid to buy from anybody else. Well, part of the reason I wanted to share that with our audience is I buy Toyota products based on value. And I believe that the best value we get in transportation, personal transportation is the money we spend buying a Toyota most often brand new. We've also bought some used, got great use out of them, never had a problem, anything like what I just shared with you. And that's having owned five or six different Toyotas. I mean, right now in our family we have three of them.   0:10:16.7 AS: I think I need to correct you.   0:10:19.1 BB: Go ahead.   0:10:19.9 AS: You buy Toyotas on value and values.   0:10:25.7 BB: Yes!   0:10:28.2 AS: You're aligned with their values and therefore you're willing to look beyond the mistakes and problems that it comes with every product, every service, every company, because you're aligned with their values.   0:10:42.2 BB: Well, what's funny is when we bought the Sienna and we're talking with 'em, doing the driving and signed agree to buy it, that's the color we want. We want these seats, blah, blah, blah. And then you go talk to the closer and the closer's a guy, the gal at the dealership that wants to add on the undercoating and the this and the this and the this and the this. And he wanted to sell us at a premium price, this extended warranty and I dunno what it costs, but I said, I've done a whole lot of research. And he says to me it's so funny. He says, when these things break down, a circuit board breaks and that'll cost you this and this and this, and, so, I'm gonna sign you up for the insurance policy, the extra coverage. And I said, no, and he is going on and on. And I said, look it, I've done a lot of research into how they're made and I said, and the values of that organization. So, I said, the reason we buy Toyota is that I have an understanding, a pretty damn good understanding of how they manage the product, the pieces and how it all comes together. And he's pushing back at me. Finally, I said, I teach university courses on how Toyota operates and their quality system.   0:12:14.8 BB: So, we didn't get the extra coverage. Now it was still covered under warranty, so, it was kind of laughable that. But anyways, the reason I bring that up is that...   0:12:27.3 AS: Before you do that, I want to just say for the listeners and viewers out there, what is the messaging from a corporate strategy perspective? And that is have values that you stand for. Communicate those to the market, stay loyal to them and the customers who align with those values will stick with you through the hard times that you're gonna definitely have. There's a quote by Alexander Hamilton says, "those who stand for nothing, fall for everything." If you do not stand for a clear set of values that the market can perceive, then people are gonna fall away from you as soon as times get tough.   0:13:07.2 BB: Oh yeah. And I...I, I. It's about that and that's why I've read lots about Toyota. How they operate written by people outside of Toyota trying to explain it, people inside of Toyota and their explanations. But part of the reason I bring this up is my fascination, my interest in Dr. Deming's philosophy, is a great deal to do with his system is based on an incredible appreciation of the difference between acceptability and desirability. All other quality management systems, whether it's the quality management within Lean is acceptability based, good parts and bad parts, Operational Excellence, Six Sigma Quality. In fact, there's a quote at the end of chapter 10 in "The New Economics". And chapter 10 was the original last chapter until the third edition came out. In which case there's chapter 11 written in large part by Kelly Allen, a good friend.   0:14:15.1 BB: And when chapter 10 was the end I thought it was pretty cool that at the very end of chapter 10. The last few pages of chapter 10 of “The New Economics” are about Dr. Taguchi's loss function. And this is what turned me on to Dr. Taguchi, was finding “The New Economics" in a brick and mortar bookstore. I knew from ASQ Quality Progress that this was coming out. So, I remember when it came out, this was before Amazon, going to the bookstore. Going through it and saying what does this guy think about Taguchi? Because Taguchi was my, the one I really idolized. And I opened it up and I turned to chapter 10 and it's all about the loss function, the problem and I thought this is way cool. So, the closing quote... The closing... The last sentence in chapter 10 which again was the original last chapter until third edition came out, is the following "Conformance to specifications," that's acceptability, "zero defects," that's acceptability. "Six Sigma quality," which is acceptability "and all other specification-based nostrums all miss the point, ,stated by Donald J. Wheeler."   0:15:42.6 BB: So, then I looked up, but what is a nostrum? And Dr. Deming not Dr. Deming a nostrum is defined as “quack medicine.”  So, "Conformance to specifications, zero defect, Six Sigma quality, and all other specification-based nostrums all miss the point." And, so, I wrote an article about this, gosh, 20 years ago. I said, what's the point? And my explanation, the point is, all of them are about managing parts in isolation. Looking at things in isolation. Again that's acceptability. And as I said earlier, I'm not saying acceptability is bad, I'm just saying acceptability is not desirability. And the other thing I wanna add is, why do I... My wife and I love Toyota products. I've got reason to believe through a lot of research and talking, sharing the ideas that we talk about in these podcasts with people within Toyota. And they have a desirability focus that nobody else... That I'm not aware of anybody else has.   0:16:54.9 BB: And, that's having presented around the world doing classes, at Kellogg Business School, at university. Yeah, the Kellogg Business School Northwestern University. I teach online classes at Cal State Northridge, Southern Utah University. I've lectured at many universities. And I never had anyone come to me working in industry saying, Bill, what you're talking about, we practice where I work. No. And, so, for those that are pursuing the Toyota Production System stuff. My response is, I don't buy Toyota products because they use the Toyota Production System. Now, that may help with getting the car to market faster. But I don't believe the Toyota Production System is why people buy Toyota products. I believe Toyota's quality management system... At least I buy Toyotas because I believe their quality management system, inspired by Dr. Taguchi, inspired by Dr. Deming, is providing something that nobody else has in many industries. All right. So, I wanted to get that out.   0:18:06.7 AS: So, are you saying Toyota Production System is more of a tool that is in their toolbox of quality management system?   0:18:18.4 BB: Um, the Toyota Production System is classic Industrial Engineering.   0:18:26.8 AS: Right.   0:18:27.0 BB: It's how to...   0:18:28.3 AS: It's a natural.   0:18:30.5 BB: How to improve flow, how to improve throughput by minimizing number of steps, by minimizing inventory. It's highly credited to Taiichi Ohno, who was mentored by the founder of the Toyota Motor Company. And it's all about, they don't have a lot of money. So, we need minimal inventory, minimum steps. So, it's like... So, the Toyota Production System is an efficiency based system based on, we don't have a lot of money, we're not gonna buy a lot of inventory. But the quality aspect of the Toyota Production System everywhere, everything I've written, everything I've read by people describing the Toyota Production System it's all explained by acceptability. So, that they may be moving things closer together so people don't walk so far.   0:19:27.8 BB: But what I'm looking at with Dr. Deming's work inspired by Dr. Taguchi is what is it about the quality system that causes those parts to come together so well and the products to perform so well? So, it's not just having the parts when I reach out, the part is there, but those parts integrate better. I've mentioned in the first podcast series that Toyota had 100% snap-fit pickup truck in 1969 at a time when Ford was banging things together using rubber mallets to get the parts together. They took apart and assembled a Toyota pickup truck twice 'cause they didn't believe the results the first time the parts went together without mallets. That's what I'm talking about, that within that system, the ability for the parts to come together to work together cannot be explained by an acceptability based system. And, so, having spoken with people and having the opportunity to share with people within Toyota the ideas we talk about inspired by Dr. Deming, I've learned that they do desirability in a way that nobody... I'm not aware of anyone else having done.   0:20:48.5 BB: All right, so, what I want to get into, add to the discussion tonight, relative to category thinking, is this idea of category thinking, continuum thinking. Category thinking quite simply is putting things in categories. So, in acceptability we have two categories, good or bad, or maybe three categories. It's good or it's scrap or it's rework. So, category thinking is generically putting things into categories. And so, we could look at category... Categories could be... There could be two categories, three categories.   0:21:27.1 BB: It's been a while since I've gone to see a movie, but I believe they still have a rating system of PG, PG-13, R, R-17, maybe X. Those are categories. Fruits and vegetables. Those are two high level categories. Within each of those categories, we have types of, we have apples and oranges, and within them we have types of apples. That's all category thinking. You go into a supermarket and every aisle... There's the cereal aisle. That's a category. There's the canned goods, those are categories. Religions - talk about categories. So, every religion you look at is its own category. And, then within those categories they have subcategories. How about music? How many categories in music are there Andrew?   0:22:18.9 AS: Well, it gets all messed up on my iTunes where I'm like, that's not heavy metal. That's rock.   0:22:28.6 BB: Yeah. And then there's types of rock. In the beginning it was rock and roll, and then there's types of rock and roll.   0:22:34.0 AS: Progressive rock.   0:22:34.0 BB: Progressive rock. And then we have people... So, what category would we put... I think somebody asked Lucinda Williams, we're going to see her in a few weeks. So, what category? Well, she doesn't fit a category. So, that's category thinking. Category thinking is putting things in categories. We could say, where did you go to college? That's a category. These are USC grads, those are Cal State grads. And, part of the point I want to make is that we use category thinking all the time. Putting people in categories is what we do. Such as you and our daughter are Cal State graduates.   0:23:17.6 BB: And, so, what degrees do they have? Those are categories. So, I don't know what we would do if we couldn't put things in the categories. So, I don't think category, putting people in category is not a bad thing. Now, when you start to associate values with the categories, now we're getting into racism or sexism and then, okay. But this idea that putting people in categories is a bad thing, I'd say category thinking is our simple way of organizing everything around us and these little file cabinets. Now added to that is when you put four or five things into a category, then what you're implying is that they're all the same. And that gets into acceptability.   0:24:12.8 BB: So, if this is a good part, that's a good part. That's a bad part. That's a good part. So, all the good parts go into the good part category. Then we say, oh, these are all good. Then we get into the sense of, and they're interchangeable. Well, maybe not. And that has to do with what I call continuum thinking. All right, so before we get to continuum thinking, Andrew, remember the question. What do you call the person who graduates last in their class of medical school?   0:24:43.3 AS: I don't remember that.   0:24:45.2 BB: Okay, so take a wild guess, Andrew, putting the pressure on, what do you call the person that graduates last in his or her class in medical school?   0:24:55.7 AS: Surgeon general.   0:24:56.9 BB: What's cool is that's a question I've been able to ask all around the world. Now, depending on where I go, I can't talk about baseball because they don't understand baseball. Or depending on where I go, I can't say soccer or I have to say football. Then if I say football, I have to say, well, I mean your football, not American football. But what's neat about this question, what do you call the person that graduates last in their class in medical school, that's "doctor." That's also acceptability thinking. From the first in class to the last in class, they all met requirements. Andrew, you know what that is? Acceptability. So, category thinking is a form... Acceptability is a form of category thinking. All right. Now I'm gonna give you three numbers and I'm going to ask you which two of the three are closest to being the same. You ready?   0:25:58.0 AS: Yep.   0:26:01.7 BB: 5.001, 5.999 and 6.001.   0:26:11.1 AS: 5.999 and 6.001.   0:26:17.6 BB: Are close to being the same?   0:26:18.8 AS: Yeah.   0:26:20.2 S3: That's what most people think. Okay. But...   0:26:25.7 AS: One's a six and one's a five. That's a problem.   0:26:29.5 BB: All right. And, so, again, the numbers were 5.001, 5.999 and 6.001. And the question is, which two of the three are close to being the same? And, what most people will say is 5.999 and 6.001, which infers that what does same mean?   0:26:48.5 AS: The integers?   0:26:49.1 BB: If you answered.   0:26:49.9 AS: I looked at the integers at the end rather than the whole number at the beginning.   0:26:56.7 BB: But is it safe to say you chose those numbers by saying they were closest together?   0:27:01.6 AS: Correct. Yes.   0:27:03.2 BB: So, in your case you're saying, if I plot those numbers from zero to infinity. Then those two are really close together. That's one definition of same is proximity. But, same could also be, they begin with five, in which case the first two are close to being the same. 'cause they both begin with five or they're both less than six. Or, I could say 5.001 and 6.001, because they both end in .001. So, it turns out there's three answers to the question. But the answer of the last two and proximity is what category is what continuum thinking is about. On a continuum these two are closest together. All right.   0:27:51.2 AS: And I have to tell you, we're gonna be running out of time, so we gotta wrap this up.   0:27:55.4 BB: All right. So, when I asked you the question, what do you call the person who graduates last in their class of medical school? And you said doctor, that's category thinking. If you used... Well actually the thing is, if I ask, what do you call the person who graduates last in their class at the United States, US Army's Military Academy, known as West Point, one answer is Second Lieutenant. 'cause they're all Second Lieutenants. But West Point uses continuum thinking to define the very last person in their class. So, it's the last person in class is not called second lieutenant. The last person in the class is called goat, as in the animal.   0:28:43.2 BB: And a very famous goat at West Point, who from my reading, was very proud to have graduated last because there's... I think Mike Pompeo, who was Secretary of State under president Trump, was first in his class at West Point, first in his class. A very famous, I wanna be the last person in my graduating class at West Point was George Custer. You've heard of him?   0:29:14.3 AS: Yep.   0:29:15.5 BB: And, he was deliberately lazy, so he wanted to be the very last person in his class. But that's, but the idea is that category thinking says they're all Second Lieutenants, they're all doctors. Continuum thinking is when you say this is the first, this is the second, this is the third. And when you come up, when you start to order them and say, the last one is goat, that's looking at things on a continuum, which is continuum thinking. Well, given that most quality systems, including Boeing's Advanced Quality System, are based on category thinking and category thinking, you have good parts and bad parts. When I ask a question as I brought up in the podcast five. I said I go to audiences and ask, how much time do you spend discussing parts which are good, that arrive on time? And the answer is none. And I say, well why is that? 'Cause in that system they're focusing on taking things from bad to good. And then what? Stopping at good.   0:30:20.0 BB: Well, part of the thing I wanna get across in this episode is the reason we're stuck in that model of stopping at good is because the quality system is based on category thinking of bad and good. And in a world of good and bad, there is no better. In a world of short and tall, there is no taller. And, so, continuum thinking allows us to go beyond that. And, so, going back to Dr. Deming's quote, conformance requirements, which is category thinking, zero defect, Six Sigma quality, those are all category based systems, which means it's good parts and bad parts. But then I come back to how does a system which is based on good parts and bad parts deliver such incredible reliability in the products? And, I believe it's because they're using continuum thinking. Not... And again not continuum thinking everywhere, but I think they have very judiciously figured out where to use continuum thinking and that is their differentiator. In my admiration for Dr. Deming's System of Profound Knowledge is, I've not come across any other type of management theory, which has that level of fidelity to explain that. And, in order to practice continuum thinking, implement it, you have to work together.   0:31:43.9 AS: And I'm gonna wrap this up by... One of the revelations that I come upon when I listen to what you're saying is. That's also what makes Deming's teachings sometimes hard to grasp, because there is no clear category and there is no clear beginning and end. There is no certification and therefore it's just hard for us who are used to being in categories to grasp. And that's my conclusion what I draw from everything you've just said.   0:32:16.6 BB: Well and let me add to that, really appreciate you saying that. Let me add to that,much of what I was doing at Rocketdyne... When I began to appreciate that the reason I was focusing on solving problems, solving problems and the problems we didn't solve were the problems where the customer, NASA said, we're gonna take this work and take it to the company down the street because you guys can't make it happen.  And, that scared the hell out of me that we're gonna lose this work to competitors because... And when I looked at it, was why are we stuck?  And I looked at Dr. Deming's work, the reason we're stuck is we're... 'cause our quality system is based on good parts and bad parts. We're waiting for trouble to happen. And, so, but still what I found is, and when I started to focus on... I went from being 100% Taguchi to more about Dr. Deming's work and trying to come up with everyday examples to make Dr. Deming's work more accessible.   0:33:16.9 BB: So, in Dr. Deming's work, you're not gonna find category thinking, continuum thinking. So many of the concepts we talk about in this series, in the prior series are... I refer to them as InThinking Concepts, just trying to make it easier for people to begin to absorb the brilliance of Dr. Deming's work. Because, I think absent that, when he says quality, what kind of quality is he talking about? Acceptability quality, desirability quality. So, I'm with you, I think the work is brilliant. I'm just hoping through our conversations and these podcasts that we can make his work far more accessible.   0:33:56.4 AS: Yep. Well, I think we're doing that. And Bill, on behalf of everyone at The Deming Institute and the audience, I wanna thank you again for this discussion. For listeners, remember to go to deming.org to continue your journey. Of course, if you wanna keep in touch with Bill, just find him on LinkedIn. This is your host Andrew Stotz. And I'm gonna leave you with one of my favorite quotes from Dr. Deming. "People are entitled to joy in work."

Diesmal steigen Olaf und Dennis in ihren alten, schäbigen, blauen Chevy Nova und machen eine Spritztour von Detroit nach LA. Als Reiseproviant gibt es ein paar Bananen, ABC-Kekse und für jeden einen Cappuccino mit ein Fitzelchen Zitron' von Schale! Im Autoradio klemmt eine Kassette fest und spielt in Dauerschleife Shakedown von Bob Seger. Mitfahrgelegenheit gefällig?

In the early '80s, Eddie Murphy's star was on the rise, as was the new genre of “comedy buddy cop” movie. In 1984, those two trends collided in a film that both thrilled audiences and skyrocketed Murphy's fame. In this Backtrack, we're driving our Chevy Nova back to 1984's, Beverly Hills Cop! Discord » GenXGrownUp.com/discord Facebook » fb.me/GenXGrownUp Twitter » GenXGrownUp.com/twitter Website » GenXGrownUp.com Podcast » GenXGrownUp.com/pod Merchandise » GenXGrownUp.com/merch Shop » genxgrownup.com/amazon Theme: “Grown Up” by Beefy » beefyness.com Apple » itunes.apple.com/us/podcast/genxgrownup-podcast/id1268365641 CastBox » castbox.fm/channel/GenXGrownUp-Podcast-id2943471?country=us Pocket Casts » pca.st/8iuL TuneIn » tunein.com/radio/GenXGrownUp-Podcast-p1020342/ Spotify » spoti.fi/2TB4LR7 iHeart » www.iheart.com/podcast… Amazon Music » amzn.to/33IKfEK Show Notes Beverly Hills Cop (1984) – Cinema Crazed » bit.ly/4cKBegt Beverly Hills Cop movie review (1984) | Roger Ebert » bit.ly/3W5RZf4 The Numbers | Beverly Hills Cop » bit.ly/4f4HbGK The Legacy of the Beverly Hills Cop Theme Song » on.wsj.com/3LuDTyZ The Long-Lasting Legacy of ‘Beverly Hills Cop' » bit.ly/3YpiyPh 15 Things You May Not Have Known About ‘Beverly Hills Cop' » bit.ly/4cUSAae How ‘Beverly Hills Cop: Axel F' Pays Homage to the 1984 Original » bit.ly/3Lpziy7 Mail the show » podcast@genxgrownup.com Visit us on YouTube » GenXGrownUp.com/yt Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on The First Run, Chris and Matt play the shortest game of 6 Degrees of Kevin Bacon ever with a discussion of Ti West's trilogy capper, ‘MaXXXine'. Mia Goth returns to wreak havoc in 1980's LA in her pursuit of stardom, regardless of you gets in her way. Then it's the neon-drenched review of the big releases on Physical Media, featuring the Streaming and Viper Video Picks of the Week. But that's not all, as Matt and Chris fire up the synthesizer and gas up their Chevy Nova. It's time for one more road trip to Beverly Hills with ‘Beverly Hills Cop: Axel F'. It's been 37 years since the last installment. Does Axel have anything left in the tank? Finally, Chris and Matt close out the show by sharing their 5 Most Anticipated Films For The Rest Of 2024.00:00-12:21: Intro/MaXXXine12:22-20:16: Physical Media Picks20:17-29:50: Beverly Hills Cop: Axel F29:51-46:22: 5 Most Anticipated Films Left in 202446:23-48:05: Wrap UpTheme music by Jamal Malachi Ford-Bey

In a new episode of The HWM Podcast, host, founder and publisher, of Harlem World Magazine's Danny Tisdale talks about Mother's Day.Tisdale discusses the universal love for moms, and more specifically he answers the 5 W's (who, what, where; when, and why) as he reminisces about his mother Blanche Warner Fruge Tisdale's unwavering support for his move back in the day 30,000 miles to a city he'd never been to in an overheating 1964 Chevy Nova.Happy Mothers Days to one and all.Support the Show.As an independent magazine, we rely on readers like you to help keep our content free. Please contribute.

Fueled by the Fallen founder Kevyn Major Howard never served in the military. He has 31 film and television acting credits and is perhaps most recognized for his role as combat photographer “Rafterman” in the iconic Stanley Kubrick Vietnam war film “Full Metal Jacket”. We spend some time discussing the films production and the experience of working with greats like Kubrick and R. Lee Ermey. Because of his role in Full Metal Jacket, Kevyn was invited to visit the Twenty Nine Palms Marine Base. During a tour of the base, he was drawn to a memorial for Lance Corporal Torrey L. Gray. Gray threw himself on a grenade to save his fellow Marines. When Kevyn returned home, he felt compelled to do something to assure that he and other Americans never forget those who gave the ultimate sacrifice for freedom. He decided to adorn his 1963 Chevy Nova race car with the rank and name of every Marine killed in Iraq and Afghanistan. He then produced additional cars for all the other branches as well. He specifically chose the canvas of automobiles because “With a race car you can attract the attention of a two year old on up to a ninety two year old.” Kevyn was then moved to create five Camaro “Angel Cars” to memorialize all the victims of the 9/11 attacks. The Angel Cars have done three cross country awareness tours and even been placed at the feet of the Statue of Liberty. In addition to raising awareness all across the country, his Fueled by the Fallen Foundation also grants scholarships to children of the fallen. Kevyn is known as the “King of the Hollywood Head Shot” and specializes in producing head shots for aspiring actors when he is not acting himself. He is currently working on producing a television series that will honor various military heroes and tell their stories TAKEAWAY: “My family does not take lightly what the cost of freedom is.”

- Eclipse-like markets - Featuring your competition in your ad? - Chevy Nova's naming myth - Math and Marketing - The Seinfeld-Bergman Spectrum! [audio mp3="https://orionx.net/wp-content/uploads/2024/04/Mktg_Podcast_042_Math-and-Marketing_Seinfeld-Bergman-Spectrum_20240422.mp3"][/audio] The post Mktg_Podcast-42: Math and Marketing, Seinfeld-Bergman Spectrum appeared first on OrionX.net.

What's a muscle car? What are the top 5 of all time? That's what we're discussing today. From the '60s to present day and every decade in between, Matt Farah and Zack Klapman have their own lists. Do any overlap? Do their cars fit the definition of muscle car? We'll see. Plus, Matt's used Bentley is back in the shop. Recorded February 12, 2024 Use Off The Record! and ALWAYS fight your tickets! Enter code TSTPOD for a 10% discount on your first case on the Off The Record app, or go to https://www.offtherecord.com/TST Grab the Nodus Canyon watch before it's gone: https://www.noduswatches.com/canyon-by-matt-farah Want your question answered? Want to watch the live stream, get ad-free podcasts, or exclusive podcasts? Join our Patreon: https://www.patreon.com/thesmokingtirepodcast Tweet at us!https://www.Twitter.com/thesmokingtirehttps://www.Twitter.com/zackklapman Instagram:https://www.Instagram.com/thesmokingtirehttps://www.Instagram.com/therealzackklapman Want your question answered? Want to watch the live stream, get ad-free podcasts, or exclusive podcasts? Join our Patreon: https://www.patreon.com/thesmokingtirepodcast Use Off The Record! and ALWAYS fight your tickets! Enter code TST10 for a 10% discount on your first case on the Off The Record app, or go to http://www.offtherecord.com/TST. Watch our car reviews: https://www.youtube.com/thesmokingtire Tweet at us!https://www.Twitter.com/thesmokingtirehttps://www.Twitter.com/zackklapman Instagram:https://www.Instagram.com/thesmokingtirehttps://www.Instagram.com/therealzackklapman

In this episode, Christian Streu, CFO of The Partner Companies, and Charles Cohen, President of FotoFab, join The Fabricator Podcast to talk about the growing trend of mergers and acquisitions in manufacturing. They discuss the evolution of Chicago-based The Partner Companies and how smaller manufacturing and fabrication businesses can benefit from being part of a larger organization. The Partner Companies was formed in 1997 by founders Dan Brumlik and Scott Bekemeyer with a focus to bring together a strategic network of specialty manufacturers serving the aerospace, defense, energy, medical, technology, automotive, and telecom industries. They also touch on the challenges of running multiple companies within one fold, the importance of near-shoring, and the future of manufacturing in North America. The episode concludes with a discussion on the recruitment of young talent into the industry and the exciting opportunities in the clean energy sector. At the top, a mention of a Yugo leads to a conversation about first cars, from a 1966 Ford Galaxy to a 1989 Chevy Nova to the ultimate latch-key kid car, a 1987 Chevy Beretta. Email us at podcast@fmamfg.org with any comments, questions, or suggestions. Learn more about podcast sponsorship opportunities.

Today we are discussing the importance of naming conventions, taxonomy, the lexicon you use, and the priming effect that words can have on others. Since language is extremely adaptive and the meanings behind words can change over time, unintended consequences will arise from the words you use. The name you give to something will illicit responses and influence how a person processes what you are saying which means the outcome of your message may not match its original intent.In today's episode we give some examples of how things have gone wrong in the past like the Chevy Nova and a horse named “Twister,” and we talk about how focusing on INTENT and using concise language can help mitigate potential errors in sense making from the recipient of the message. Please don't forget to follow us on social media, you can find the links in the episode details and if you enjoyed the podcast, please share it with your friends. Thanks for tuning in and we hope you enjoy the show!Support the showWebsite: www.leftofgreg.comFacebook: https://www.facebook.com/LeftOfGregInstagram: https://www.instagram.com/the_left_of_greg_podcast/ Patreon: https://www.patreon.com/LeftOfGreg More about Greg and Brian: https://arcadiacognerati.com/arcadia-cognerati-leadership-team/

My guest tonight is Glen from Pennsylvania and he is here to share his perosnal encounters with Bigfoot, including one of these creatures chasing after he and some friends in an old Chevy Nova! Pennsylvania Bigfoot Project Facebook GroupSupport Our SponsorsVisit 4 Patriots Use Promo Code SASQUATCH for 10% off your first purchase!Visit Hangar1 PublishingSasquatch Odyssey YouTube ChannelVisit Our WebsiteParanormal World Productions Merchandise Store Support The Showhttps://www.patreon.com/paranormalworldproductionsAll The Socials And Stuff/Contact Brianhttps://linktr.ee/ParanormalWorldProductionsbrian@paranormalworldproductions.com Send Brian A Voicemail Or Tell Your Storyhttps://www.speakpipe.com/SasquatchOdysseyPodcastFollow The Show On Instagram https://www.instagram.com/sasquatchodyssey/Follow The Show On TikTok https://www.tiktok.com/@sasquatchodysseypodcast?_t=8XRHQxPMFYo&_r=1This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/4839697/advertisement

The gang delves into a number of topics including the bizarre death of an Australian gambler known as “Rackman.” Switch tells the story of a Man in Black who appears soon after UFO sightings driving a beat-up Chevy Nova. Superfan Susan K has 10 Questions for Switch & Juan-Juan explains why some humans are so full of electricity they can affect the machinery around them. (Adult content.)This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/4541473/advertisement

 The gang delves into a number of topics including the bizarre death of an Australian gambler known as “Rackman.” Switch tells the story of a Man in Black who appears soon after UFO sightings driving a beat-up Chevy Nova.  Superfan Susan K has 10 Questions for Switch & Juan-Juan explains why some humans are so full of electricity they can affect the machinery around them. (Adult content.)        Website - https://www.mackmaloney.com/ Facebook - https://www.facebook.com/WingmanMack/ Twitter - https://twitter.com/MilitaryXFiles Twitter - https://twitter.com/WingmanMack Amazon – https://amzn.to/2IlFRkq

Liz and Jon get in their Chevy Nova and drive into the strange tale of the abduction of Louise Smith Elaine Thomas and Mona Stafford in Stanford, Kentucky in 1976.

You never know what—or who—you'll run into In the Aisles. In this episode, Derek talks to “Jack Stand Jimmy”—mechanic, builder, drag racer and burnout connoisseur James Taal. James talks about his first experience as a fourteen-year-old racing his dad's '64 Chevy Nova, his suggestions on how to get into racing if you're not already, and how he would absolutely never drive a Prius—even if it were given to him—except to drive it straight into the ocean.   Follow James Taal: ● Instagram: https://bit.ly/JamesTaalIG Follow Derek Bieri and Vice Grip Garage: ● YouTube: https://bit.ly/VGGYouTube ● Instagram: https://bit.ly/VGGInsta ● Facebook: https://bit.ly/VGGFacebook ● https://www.vicegripgarage.com/   O'Reilly Auto Parts presents In the Aisles with Derek Bieri: a podcast of conversations with some of our favorite DIY experts, influencers, online automotive techs and instructors. It's more than just an entertaining podcast (although Derek is a pretty funny guy). It's an opportunity for you to get acquainted with other like-minded enthusiasts and their stories, gather some tips & tricks, and hear advice on how to take your project car from dead to drivable. New episodes monthly.   Email Questions To: InTheAisles9000@gmail.com Spotify: https://spoti.fi/3wpmujK Apple Podcasts: https://apple.co/3XL7l7K Google Podcasts: http://bit.ly/3Jtcmy2 Amazon: https://amzn.to/3Wv4KxJ iHeart Radio: https://ihr.fm/3D7qYyX   Vice Grip Garage has been gracin' the interwebs since 2019 and has persuaded countless clunkers to run over years. Maybe only half of ‘em had brakes (and that's being generous). Derek focuses on budget builds, rescues, and how to's for the common folk. From classic cars to tractors Derek has been there and driven it home 600 miles. The views and opinions expressed in this series, including all program participants, are solely their own views and opinions, are based on their own perspective and opinions; and do not necessarily represent the views or opinions of O'Reilly Auto Parts, or its corporate entities or employees. O'Reilly Auto Parts, Derek Bieri and our guests make no warranties or representations of any kind concerning the accuracy or suitability of the information provided in this video. All information provided is provided as is.' Any information regarding vehicle operation and/or maintenance provided in this video is intended solely for general guidance and must never be considered a substitute for advice from a qualified automotive mechanic. For any specific issue or question regarding your vehicle, always consult a qualified automotive mechanic.   Facebook: https://www.facebook.com/oreillyautoparts/ Instagram: https://www.instagram.com/oreillyautoparts/ Twitter: https://twitter.com/oreillyauto

Jon and Kurt have fun guessing famous slogans that were funny, had double meanings, or were just blatantly bad. From the disaster of the Chevy Nova in foreign markets to the hilarity of a Sega print ad to explaining the beauty that is Guinness, the two hosts share, laugh, and marvel at some of advertising's most interesting attempts at selling products.

Ever wondered what it takes to preserve the incredible history of iconic brands like Ford and Coca-Cola? Join us in our latest episode as we sit down with Ted Ryan, Ford Archives and Heritage brand manager, and dive into the fascinating world of archiving. With over 35 years of experience, Ted shares the unique challenges and rewards of his journey in the world of archiving and the exciting Ford 120th anniversary celebration.We also look at our recent visit to the Lone Star Street Rod Association's Rod Run in Granbury, Texas.   We hear firsthand from car owners and their families as they share the stories behind their vehicles, from a 1972 Chevy Nova to a 1969 Mercury Cougar XR7. Discover the sense of community that brings these car enthusiasts together and the remarkable vehicles that 'bring' us all together.We roundup our coverage of some recently sold vehicles, and we'll discuss the stories and prices of a diverse range of cars, including a 2012 Cadillac CTSV, a 1964 Chevrolet C10 pickup truck, and even a 1989 Citroën 2CV three-wheeler. Be sure to  join us for another episode of the In-Wheel Time Car Talk Show!---- ----- Want more In Wheel Time Car Talk any time? In Wheel Time Car Talk is now available on iHeart Radio! Just go to iheart.com/InWheelTimeCarTalk where ever you are.----- -----Be sure to subscribe on your favorite podcast provider for the next episode of In Wheel Time Car Talk and check out our live broadcast every Saturday, 8a-11aCT simulcasting on iHeart Radio, YouTube, Facebook, Twitter, Twitch and InWheelTime.com.In Wheel Time Car Talk can be heard on you mobile device from providers such as:Apple Podcasts, Pandora Podcast, Amazon Music Podcast, Spotify, Google Podcasts, Stitcher, iHeart Radio podcast, TuneIn + Alexa, Podcast Addict, Castro, Castbox and more on your mobile device.Follow InWheelTime.com for the latest updates!Twitter: https://twitter.com/InWheelTimeInstagram: https://www.instagram.com/inwheeltime/https://www.iheart.com/live/in-wheel-time-car-talk-9327/https://www.youtube.com/inwheeltimehttps://www.Facebook.com/InWheelTimeFor more information about In Wheel Time Car Talk, email us at info@inwheeltime.comTags: In Wheel Time, automotive car talk show, car talk, Live car talk show, In Wheel Time Car Talk

Episode 6 packs a punch! Literally. Last episode ended with Mufasa and Haze with only 1 HP, and The Thorn coming towards the Chevy Nova. Does Haze ever actually get the AI animal from Episode 2? Does he even survive to get to enjoy it? Tune in to find out! –Podcast– https://anchor.fm/nerdentity-crisis –Instagram– https://www.instagram.com/nerdentitycrisis –Twitch– https://www.twitch.tv/nerdentitycrisis –Patreon– https://www.patreon.com/nerdentitycrisis

August 12, 1978 best friends Daryl Barber (19) and Jim Boucher (16) set out on a week long vacation road trip in Daryl's red Chevy Nova.  They were headed to Daytona Beach, Florida from Metamora, Michigan.  When they failed to return home, their parents jumped into actions, calling the cops, hiring a private investigator, and even writing letters to governors and other elected officials.  Listen in this week to hear how the investigation into their disappearance would lead to John "Snake" Cox, Jr. and Theodore "Spider" Bassett and what the ultimately happened to the boys.Sources for this episode:Daytona Beach Morning Journal - Grim Details Of Double Murder Related In CourtDaytona Beach Morning Journal - 'Spider' Smith Found GuiltyThe Day - Murderer's fate weighedOcala-Star Banner - Don't Sign Death Warrants, Convicted Killers Ask GrahamThe News Journal - Michigan parents enduring revisitation of teens' murderDetroit Free Press - Grisly clue to missing teensThe Snake and the Spider: Abduction and Murder in Daytona BeachWikipedia - Daytona Beach, FloridaWikipedia - Metamora, MichiganSupport the show

This week the Nerds continue their Death in Space campaign! Our characters continue their quest to fix their Chevy Nova by deciding which part they're going to go after! Episode 3 was a ton of fun, but I think Episode 4 is gonna get really interesting! –Podcast– https://anchor.fm/nerdentity-crisis –Instagram– https://www.instagram.com/nerdentitycrisis –Twitch– https://www.twitch.tv/nerdentitycrisis –Patreon– https://www.patreon.com/nerdentitycrisis

What do backpacks for the homeless, a late 70s Chevy Nova, and a "Sausage Grind" have in common?  Earnie Taylor of Chester Lodge #281 in Virginia, that's what!  Brother Earnie joins us to talk about how he's been able to apply his skills of bringing people together for various charitable projects to building Odd Fellowship in the Jurisdiction of Virginia.  One of the current projects he discusses is the effort to help a lodge in a town far away be able to meet in their hall again after years of not doing so.  Along the way we gain some invaluable insight into how lodges can come together and "bundle their sticks" to build stronger communities and stronger lodges.  The Shoutout goes to Wisconsin Lodge #14 of Janesville, Wisconsin for their excellent work of holding activities in the community which raise the profile of Odd Fellowship.  For the Odd Podge, Toby talks about the recent trove of listener emails, Ainslie shares the insight from his newly-acquired District Deputy Grand Master's handbook, Mike talks about the fancy magazine he receives from another of the groups he belongs to, and Earnie gives a little more of his wisdom.

In this episode, which originally aired in radio format on November 3rd, 2022, I explore some of the ideas presented in Part One of "The Spirituality of Imperfection," first published in 1992. We humans are imperfect for a reason; our task as spiritual beings is not to strive for perfection, but to learn how to live with its opposite. In this episode I also talk about my wholly (holy?) imperfect experience regarding a certain Chevy Nova 2. The obsession returned! 

James and Kevin talk about ITYSL Halloween Costumes, Steve Moulton and the Chevy Nova, Voting, James blocking everyone on Twitter, and more. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/thats-a-chunky/support

In this episode, which originally aired in radio format on September 22nd, 2022, I continue my exploration of "The Artist's Way," focusing on what Julia Cameron calls "creative droughts" (inevitable in any artistic life), toxic behavioral patterns that keep up creatively blocked (workaholism, anyone?), and competition. I also discuss in depth my somewhat random obsession with a 1966 Chevy Nova 2, which I even test drove, as well as my first bad fall on roller skates. Sometimes pursuing fun means we get hurt, and then we must decide if the risk of injury is worth the potential for fun. The jury's still out in this case!

The vroom-vroom of the engine, the honk-honk of the horn. Cars come with a lot of sounds. They also come with a lot of smells. In this episode, we lean into the gassy side of things and explore the aromatics of these beautiful, belching metal beasts.With: David Moltz (DS & Durga) Daniel Krasofski (labDK)Killian Wells (Xyrena)Nick Kurczewski (Automotive Reporter)Pia Long (Olfiction)Pedro Nuñez and Micah Hahn (Highland Park Car Club)Hosted by Saskia WIlson-Brown.Episode premieres Thu. August 11, 5pm PT on Lookout FM (KGAP 96.7 FM Burbank, KFQM 101.5 FM Pacific Palisades, KLDB 99.1 FM Hollywood, and online at lookout.fm ) and at 6pm PT on a podcast provider near you. MUSIC + SOUNDIntroduction by Emmitt JamesWabash Blues by Harpo Marks on PremiumBeat.comCar Honking by MicktheMicGuy on Freesound.comCaveman of Los Angeles, by Party Store Music on PremiumBeatPositive Attitude, by Nesterouk on Premium BeatPretty Baby by Harpo Marks on PremiumBeat.comMoonrise by Darian Zahedi

The Chevrolet Nova started life as a simple trim level, but graduated to it's own car before turning into a badge engineered Japanese-American hybrid. With that kind of tortured past, was it ever any good? And is the Nova just an also-ran to the Camaro and Mustang? And did Steve's Ferrari ever get fixed? All this and more on today's episode.

In today's PorscheCooled Podcast Michael presents episode 73 of owner stories with Dan from New York in the U.S. Dan grew up in the age of the posters on the wall but it was the Porsche 928 scene in the movie Scarface that left an impression. in college his roommate's dad coincidentally owned a couple of Porsche 928s. Dans Dad had a few cool cars when he was growing up including a manual Chevy Nova, Nissan 240Z and an early 80's Camaro. The Camaro Dan would drive when he his dad was away and really enjoyed driving. His dad also gave him a ‘71 Mercury Cougar XR-7 convertible, which gave Dan the ‘convertible bug'. Moving to New York straight out of school the need for a car diminished. It wasn't until Dan got married and moved to Long Island that he needed a car again. His Jeep came first, but Dan really wanted a convertible. A few test drives later he decided on ‘97 986 Boxster 2.5. This was in 2002 and is a car that still puts a smile on Dans face 20 years later. A car that opened Dan up to the unexpected and enjoyable Porsche community. Just under a year ago Dan decided to purchase a 911. A Porsche he has wanted for some time. After a long search Dan found just what he wanted, and in the right specification and options – a 2010 997.2 C4S manual in Carrara White. A car he is really having fun with and enjoying to the fullest. Welcome back to the PorscheCooled Podcast Follow Dan on Instagram @danno_ny Dan's 997 on PCARMARKET https://www.pcarmarket.com/auction/2010-porsche-911-carrera-4s/ Michael (@michael.bath) owns a first generation 997 Carrera, comes from Australia and currently resides in Bahrain. Steve (@gtst3ve) is a Porsche owner and enthusiast from Sydney, Australia. This podcast is part of a series with Steve where two mates chat about all things Porsche. Thanks for listening. PorscheCooled Exclusive member Become a member of PorscheCooled and help support the Podcast. It will keep us talking! https://www.patreon.com/porschecooled The PorscheCooled Podcast is available everywhere you get your podcasts.

In this "From the Vault," Jim Beaver has pro wrestler and car aficionado Amber Nova on the show.

In this episode we have not one but three guests. First up are Bruce and Patty Chase. Bruce and Patty are some of our most dedicated viewers so take the time and find out about Bruce's beloved 1976 Chevy Nova. Next up is Rob, head of Flat Out Autos. He just sold a Chevy Tahoe for upwards of $190k. Don't miss the opportunity to find out how and why this happened.

contact: stonedprophetpodcast@gmail.com This podcast is intended for immature, adult audiences only. If you are under the age of 18 or have a giant stick shoved up your ass, please stop listening now. Show your love and support for the show by donating to help with production expenses at www.buymeacoffee.com/stonedprophet Don't forget to share on social! This show is only possible with your support motherfuckers. Episode summary I may have smoked a little too much before recording this episode but in an effort to keep the show on track, I share a lovely story about the time I ripped ass in a Chevy Nova.

Jimmy Peters from Resolute Motorsports Club joins me on the latest edition of the Late To Grid podcast.It all started with a 1972 Chevy Nova  that was built for Autocrossing and track days.  Jimmy found a gap in track day offerings and wanted to create something that would fit everyone's schedule.  So now he's building a 500 acre motorsports venue!Lots of great insights in this episode from how to tackle a big project to how networking helps connect you with people that can help you. We are super excited for Jimmy and the motorsports community and can't wait to record future episodes at the facility!How to connect with Resolute Motorsports Club:Resolute Motorsports Club WebsiteInstagramFacebookYoutubeCheck out our sponsors:Show Sponsor LMS-EFI Website, Facebook, InstagramShow Sponsor Track-First Website, Facebook, InstagramFollow us!Late to Grid - InstagramLate To Grid - Facebook

I had a dream last night. Johnny Depp moved into my neighborhood. Nobody recognized him as Johnny Depp except me. He mowed his lawn. He raised chickens in the backyard. And he drove an ugly Chevy Nova with three bad tires. But here's where the dream got real. While visiting Johnny's new house I took note of the guitars in his living room. They were mine! Johnny Depp had somehow stolen my guitars. When was he in my house and why?

I had a dream last night. Johnny Depp moved into my neighborhood. Nobody recognized him as Johnny Depp except me. He mowed his lawn. He raised chickens in the backyard. And he drove an ugly Chevy Nova with three bad tires. But here's where the dream got real. While visiting Johnny's new house I took note of the guitars in his living room. They were mine! Johnny Depp had somehow stolen my guitars. When was he in my house and why?

The fellahs take it on the road down to Mississippi this week to visit the Possum Killer Garage. They sit down with owner Ricky Neal in his awesome hangout now nicknamed the Possum Palace. It has some of the coolest memorabilia you've ever seen! Ricky is an influence on many in the Memphis/Mid-South hot rod community and has plenty of stories to tell. Talking to Ricky is like talking to hot rodding royalty. to talk about the projects in his shop. The latest and most exciting project is a 1969 Chevy Nova funny car that he bought with his son, Michael. The two have had the dream since Michael started racing at the age of 14. The two have campaigned a ‘48 Ford Anglia named Dixie Fever for a number of years on the gasser circuit. When the Nova became available, they jumped at the chance to make their dreams come true. Ricky also talks about Asphalt Cowboy, his front-engine, six-cylinder, Bantam-bodied dragster. It could win any car show with Ricky's amazing paint job and has some really neat nostalgic touches such as the front-mounted Eelco gas tank. The conversation again turns to Mike's unfinished projects before talking about Tommy Boren's chopped ‘32. Ricky painted the car ten years ago and it is finally ready to hit the road. Then, Ricky talks about his old pinstriping friend and hero, Ron “Bluefoot” Whimbley. Blue was a true character in the hot rod community. He was a big burly guy who once wrestled a bear. You didn't want to cross him, but if you were a friend, he had a heart of gold. Ricky has many of his personal effects including the top hat that Blue wore whenever he pinstriped cars. One time, Ricky hosted Gene Winfield to paint a car in his paint booth. He tells the story of Gene wanting to paint the car in the middle of the night. In his late-80's, Gene was ready to work. Ricky got the opportunity to visit Gene's shop early this year and got a personal tour of his house. For more on Ricky, you can see a video that Shawn B did with Ricky called Handmade Craftsmen on Auto Enthusiast Network, where you can see the custom signs he makes and take a tour of the Possum Palace. The Hot Rod Blue Podcast is co-hosted by Shawn Brereton of Auto Enthusiast Network, Mike Abbott of Steel Rose Metal Co, Javier Augustine of Bomber Steel Customs, and Shawn Young of Kingfish Metal Works. Now recording in video and audio formats, you can find the Hot Rod Blues Podcast on the following platforms: YouTube Spotify Rumble Follow the podcast on Facebook @HotRodBluePodcast (https://www.facebook.com/HotRodBluesPodcast) Subscribe to the YouTube channel and be sure to hit the notification bell so you know when the latest episode drops! Share it with your friends, we need the money! --- Support this podcast: https://anchor.fm/shawn-young2/support

This week's episode is... radical? No. Bossa nova? Hrm, no... Chevy Nova...? Check it out for yourself and find out! For what it's worth, we're doing the sequel next week... NOTE: THIS VERSION DOES NOT CONTAIN THE LICENSED MUSIC THAT WAS MENTIONED IN THE EPISODE! IF YOU'RE HERE SO YOU CAN HEAR THE SONG, PLEASE LISTEN TO THE OTHER VERSION! We've got new episodes (almost) every Monday so be sure to subscribe on your favorite podcast app to get notified each week. Follow us on Facebook and leave us a message, Tweet at us @TMDpod, follow us on Instagram @TMDpod or email us at thememorydistillery@gmail.com. Finally, check out https://www.tmdpod.com/ - just because it's our website, and we like it a lot. --- Send in a voice message: https://anchor.fm/thememorydistillery/message

The comedians give us the things people say before you get in their raggedy car. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

 DJ Kingblind presents The Big Beat online radio show- This week we talk about & play the best music in a themed Podcast called "Under 2 Mins" Sometimes less is more, or at least when it comes to music. As a listener, you can't beat a rip-roaring 90-second thrill ride in a souped-up tank rather than a track that trudges slowly for seven minutes, meandering to mediocrity, without ever picking up an ounce of pace like a battered up old Chevy Nova. This week we dive in these sub 2 min gems in words and music. #podcastsonamazonmusic #podcast #music #rock #southern #rock #djkingblind #applepodcasts #googlepodcasts #punk  #punkrock  #emo  #scene  #rock  #fast  #speed  #supercar  #race  #pop  #rnb  #songs  #song  #bestsong  #melody  #genre  #instamusic  #partymusic  #favoritesong  #beat  #lovethissong  #newsong  #goodmusic  #remix  #beats  #listentothis  #singer  #myjam  #dubstep  #repeat Find all links for DJ Kingblind here: https://linktr.ee/kingblindSupport the show

"Same crappy blue Chevy Nova."

On this episode, I finally get around to talking about the Chevy Nova and I could not be more excited. Socials: Email: theautoriff@gmail.com Instagram: @theautoriffpod Twitter: @autoriff_pod Facebook: @theautoriff YouTube: The Auto Riff Podcast Sources: http://p2.smu.edu/acambre/nova/history.html https://www.automobilemag.com/news/chevrolet-nova-history-generations-specifications-photos/ https://en.wikipedia.org/wiki/Chevrolet_Chevy_II_/_Nova https://en.wikipedia.org/wiki/General_Motors_X_platform_(1962) https://en.wikipedia.org/wiki/Chevrolet_Corvair https://www.roadandtrack.com/car-culture/classic-cars/news/g5934/this-yenko-sc427-nova-is-one-of-ten-and-its-up-for-auction/ https://www.chevrolet.com/new-roads/performance/copo-camaro-turns-fifty --- Send in a voice message: https://anchor.fm/carspace/message Support this podcast: https://anchor.fm/carspace/support

Actor, producer, and writer E.R. Fightmaster takes great issue with the premise of Keeping Records. And the issue is that the show shouldn't be about educating the aliens on humanity—it's about making the aliens feel how we feel. And that means the aliens need to feel perplexed by CrossFit, electrified by Temptation Island, inspired by the WNBA, and...I actually am not sure what they'll think about the oyster thing. But they're gonna feel something.E.R.'s ArtifactsCrossFit (human behavior)Temptation Island (audio-visual)The WNBA "Wubble" Season (audio-visual)Books about cities (literature)Oysters (food)A text that says “I’m running five behind” when you are really 20 behind (human behavior)Follow E.R. and watch them on Shrill. Also listen to their music released as Twin!InstagramTwitterMusicFollow the show @keepingrecordspodAdvertise on Keeping Records via Gumball.fm

There are classic muscle cars and then there are 'classic' muscle cars - like the 1967 Chevy Nova.  With slick body lines from the long hood back to the sloping rear roof line leading down to the short deck, the profile is all performance.  This model is subject to a lot of stylings from slick cruizer to full on drag racer.  For Jerry Straznicky, it is the 671 blower sitting on top of a small block that does the trick.  Never mind having to look around it when driving, never mind then nice belt whine, and never mind all the looks it gets.  Jerry is very proud of this impressive 1967 Nova.In our features segment, Michael Marrs is looking at the 2022 Infiniti QX55, an all new model coming to a dealer near you.----  -----  -----Be sure to subscribe on your favorite podcast provider for the next episode of In Wheel Time Car Talk six days a week, and check out our live broadcast every Saturday, 8a-11aCT simulcasting on YouTube, Facebook, Twitch and InWheelTime.com.In Wheel Time Car Talk can be heard on you mobile device from providers such as:Apple Podcasts,   Pandora Podcast, Amazon Music Podcast, Spotify,   Google Podcasts,     Stitcher,   iHeart Radio podcast,   TuneIn + Alexa,   Podcast Addict,   Castro,   Castbox and more on your mobile device.-----  ------  ------Want more In Wheel Time in real time? Follow InWheelTime.com for the latest updates!Twitter: https://twitter.com/InWheelTimeInstagram: https://www.instagram.com/inwheeltime/Facebook: https://www.facebook.com/InWheelTime/YouTube:  https://www.YouTube.com/InWheelTimeTags: In Wheel Time automotive car talk show car talk Live car talk show

01:22 - Jess’s Superpower: Playing ANY Instrument * Music & Technology * Cultural Expoloration 06:03 - Language Community Ethos (MINASWAN (https://en.wiktionary.org/wiki/MINASWAN)) * Human-Centered Design * The Joy of Programming Meetup (https://www.meetup.com/Joy-of-Programming-DC/) * Sapir-Whorf Hypothesis (https://www.sciencedirect.com/topics/psychology/sapir-whorf-hypothesis) 13:24 - Inclusive Language: Language Matters * Valheim (https://store.steampowered.com/app/892970/Valheim/) 17:19 - Active Listening and Expressing Point-of-View, and Using Loudness * Vocally For * Vocally Against * Quiet For * Quiet Against 21:51 - Shining Light on Marginalized People & Voices * BULQ (https://www.bulq.com/about-us/) * Metacognition: Asking ourselves, “What are we not thinking about?” * Leadership * Changing Mental Patterns; Take a Different Path 31:30 - Benefits of Having Diverse Teams (Resources) & Risks of Homogeneity * Diversity wins: How inclusion matters (https://www.mckinsey.com/featured-insights/diversity-and-inclusion/diversity-wins-how-inclusion-matters) * Why diversity matters (https://www.mckinsey.com/business-functions/organization/our-insights/why-diversity-matters) * The Chevy Nova That Wouldn't Go (https://www.thoughtco.com/chevy-nova-that-wouldnt-go-3078090) * Google Photos labeled black people 'gorillas' (https://www.usatoday.com/story/tech/2015/07/01/google-apologizes-after-photos-identify-black-people-as-gorillas/29567465/) * From transparent staircases to faraway restrooms, why these benign design details can be a nuisance for some women (https://archinect.com/news/article/150073631/from-transparent-staircases-to-faraway-restrooms-why-these-benign-design-details-can-be-a-nuisance-for-some-women) 37:29 - Storytelling * Representation Matters * Normalization Reflections: Jess: We are feeling beings that rationalize. Damien: How technology impacts culture. Casey: Taking loudness for diversity, equity, and inclusion with people who don’t always talk about it. Who is more open to it or not? This episode was brought to you by @therubyrep (https://twitter.com/therubyrep) of DevReps, LLC (http://www.devreps.com/). To pledge your support and to join our awesome Slack community, visit patreon.com/greaterthancode (https://www.patreon.com/greaterthancode) To make a one-time donation so that we can continue to bring you more content and transcripts like this, please do so at paypal.me/devreps (https://www.paypal.me/devreps). You will also get an invitation to our Slack community this way as well. **Transcript:: DAMIEN: Welcome to Episode 233 of Greater Than Code. I’m Damien Burke and I’m joined here with Casey Watts. CASEY: Hi, I’m Casey! And I’m here with our guest today, Jess Szmajda. Jess is currently a senior leader at AWS in the EC2 Networking organization. Previously, she was the first female CTO of a major media organization, Axios, and before that, the co-founder and CTO at Optoro, which helps top tier retailers nationwide handle their returned and excess goods. Jess got her start in tech in the 90s writing Perl to configure Solaris machines. Over the years, she’s contributed to Open Source and organized a number of communities. These days, focusing on the DC Tech Slack and the DC-based Joy of Programming Meetup. Outside of the tech world, Jess is a singer-songwriter, an improviser, a gamer, a proud member of the LGBTQ+ community, and a Mom to the most wonderful, Minecraft-obsessed 6-year-old imaginable. Welcome Jess. DAMIEN: Welcome to Greater Than Code, Jess. JESS: Thank you! It's nice to be here. DAMIEN: So I know someone has prepped you with our first question. What is your superpower and how did you acquire it? JESS: My superpower is that I can play any instrument you hand me and I – DAMIEN: Oh. JESS: [laughs] I acquired it by being a giant nerd. [laughs] I went to a special music high school here in the DC area called Suitland High School and I played all kinds of different instruments. I was the principal bassoonist of the DC Youth Orchestra for a while. Music's always been a lifelong love of mine and it's been a mission to find every strange instrument I can find to figure out how it works. So it's challenge [chuckles] to find something that I can't play. [laughs] DAMIEN: Oh, I'm so tempted and of course, the first thing I would have gone with is the double reed bassoon and oboe, but that's too easy. JESS: That’s right. DAMIEN: Banjo, of course, you’ve got steel drum. JESS: Steel drum and plate, yeah. DAMIEN: Cajon. JESS: Cajon. Oh, I have heard of it. DAMIEN: Aha! JESS: I haven't actually touched one. I'll figure it out. [laughs] DAMIEN: It's particularly easy. JESS: Nice. [laughs] CASEY: I don't know very many people who play more than just an instrument, or two. I think it might be like you and I are the two that come to mind for me, honestly. [laughter] I have an instrument in every color, by the way. That's the way I collect them. [laughter] JESS: Nice. CASEY: I’ve got a white accordion. How do you feel like this breadth of instrument ability has affected your life in other ways? JESS: I don't know. That's an interesting question. How has it affected my life in other ways? I mean, there's the obvious tie into music and technology. There's such an incredible confluence of musicians who are engineers and vice versa. I was actually talking to someone at the office earlier about that and she was theorizing it's because all of the patterns and rhythms that we think about and how that ties into a regular patterns and systems that we think about as engineers and I think it's a really interesting way to think about it, for sure. I do think that there's a certain element of cross-culturalism that you get from learning other cultures instruments. Certainly, the berimbau, the Brazilian martial art? [laughs] DAMIEN: Capoeira? JESS: Capoeira, yeah. The capoeira, the berimbau instrument that has the long string and you have the little – I think you learn a lot about what led to developing an instrument so relatively simple, but creating such an incredible art form in the culture where people just wanted to dance and share their heritage with each other and picked up whatever they could find that would make interesting and fun sounds and created an entire culture around that. So for me, it's as much cultural exploration and understanding as it is anything. I think it's wonderful. DAMIEN: Yeah. That's really amazing. I had a tiny insight on this recently. I saw an amazing video about a Jimmy Hendrix song with the basic premise being, what key is this song in? It's a really difficult question because—and I'm going to go a little bit music nerd here—the tonic is e, but the chord progressions and the melodic signature doesn't really fit that. Amazing 20-minute video, but the end conclusion is that using Western art music tonality to describe blues music, American blues music, it's a different tonality. So it doesn't really make sense to say what major key is this in, or what minor key is this in. JESS: Yeah, totally. My partner and I, this morning, we were watching a video about Coltrane's classic—my favorite thing is interpretation in the 60s—and how he's basically playing between these major and minor tonalities constantly. It's not necessarily tonal from the Western sense, but it’s certainly beautiful and I think it's certainly approachable and understandable to any ear regardless of how you decompose it. Anyway, giant music nerd, sorry. [laughs] DAMIEN: Yeah, but it ties so closely to what you were talking about as an instrument being cultural. The guitar, the five-string guitar, is tuned for American music, which is a slightly different tonality from Western European music. So when you think about “Okay, well, that's very slightly different. Now, what is it like in Africa, in Australia, in Asia?” Then it gets all, it's got to be very, very different. JESS: Oh, yeah. I saw this guy in Turkey, he's modified a guitar to add quarter tones to it because a lot of Turkish music uses quarter tones and so, it's just like the fretboard is wild. It has all of these extra frets on it and he plays it. It's absolutely incredible, but it's wild. It's amazing. DAMIEN: So I want to tie this into different cultures, frameworks, and technology. How about that? JESS: Yeah, you bet, let's do it. [laughs] CASEY: Good segue. JESS: So actually, that's something that's been on my mind is this Ruby community diaspora in a way. I know Greater Than Code has a lot of Ruby folks on it and I'm not sure about the latest incarnation, but definitely a lot of Ruby roots. I think that we've seen this incredible mixing of culture in the Ruby community that I haven't seen in other places that drives this – well, I think [inaudible], it's a really fantastic way to sum it up like, math is nice and so we are nice. As much as that might be a justification to be nice, be nice anyway, but it's still this ethos of we are nice to each other, we care, and that is baked into the community and my journeys and other language communities, I think haven't shared that perspective that it is good to be nice in general and some of them even are, I think are focused on it's good to fight. [laughs] So I've been really curious about this movement, Rubius’s movement into other language areas, like Go, Rust, and Alexa, et cetera, et cetera, how much of that carries forward and what really can we do to drive that? DAMIEN: Yeah. So my question is how does a technological community, what is it about the community? What is about the technology? Why is it different? You and I both wrote Pearl in the 90s and so, that is a very different community. I look at Ruby and I write mostly Ruby now and I go, “Why is it different? What's different about it?” JESS: Yeah, no, it's a good question. A lot of the early conversation that I remember in the Ruby community was—and just contextually, I've been using Ruby since 2006, or so, so that era. A lot of the early conversation I remember was about develop the language to optimize for developer happiness. I think that's a really unique take and I haven't heard of that in any other place. So I'm wondering how much that might've been the beginnings of this. I don't know. DAMIEN: Something came up in a Twitter conversation, I saw a while back where they compared Ruby and Pearl, I'm pretty sure it was Pearl and well, one of the defining features of Pearl was that there's more than one way to do it and Ruby has that same ethos. Literally, in the standard lib, there’s a lot of aliases and synonyms. It's like, you can call pop, or drop and I can't keep it straight. [chuckles] But anyway, then I thought to myself, “Well, in Pearl, that's an absolute disaster.” I pull up a profile and I'm like, “I don't know what this is because I don't know what's going on.” Whereas, in Ruby, I've loved it so much and so, what's the difference and the difference pointed out to me was that in Ruby, it was for expressiveness. Things have different names so that they can properly express, or better express the intention and in Pearl, that wasn't the case. JESS: Yeah, no, totally. I think actually looking at Ruby and Python, I think were both heavily influenced by Pearl and I think Python definitely took the path of well, all of this nonsense is just nonsense. Let's just have one way to do it. [laughs] Having worked with some Python developers, I think that perspective on there is one correct path really drives that community in a lot of ways. I think some people find that releasing really simplifying for them because they're like, “I got it. I know the answer.” Like it's a math problem almost. As a Rubyist going into the Python community, I was like, “Oh, I'm so stifled.” [laughs] Where is my expressiveness?! I want to write inject, or oh, I can't even think of the opposite of inject. Collect. [laughs] Those are two different words for me. I want to be able to write both, depending on what I'm doing so. It's also interesting, like I see a lot more DSL development in Ruby than I see in any other language and maybe Alexa also. But I think that also comes from the same perspective of there is not one right way to do it. There's the best way for this problem and there's the best way for this kind of communication you're trying to drive. It's interesting, as I'm talking myself into a corner here a bit, Ruby almost emphasizes the communication of code more than the solving of the problem and I think that might actually help drive this community where we care about the other humans we're working with, because we're always thinking about how we communicate with them in a way. CASEY: I think about the term human-centered design a lot lately and that's becoming more and more popular term, a way to describe this thing. Ruby totally did that. Ruby looked at how can we make this easy for humans to use and work with and I think that's beautiful. I keep thinking about a paper I read a long time ago that a professor made-up programming language and varied features of it like, white space matters, or not, and a whole bunch of those and measured which ones were easier for new people to learn and which ones were harder for new people to learn. As a teacher, I want to use whatever is easy for the students to learn so they can get their feet wet, so they can start learning and building and doing things and get excited about it, not get hung up on the syntax. So human-centered design baked into Ruby is, I think partly why the community is so human-centered. I think you're exactly right. JESS: Yeah. That's really interesting. That's a large part of why the Joy of Programming Meetup, I think has been really fun is we get to learn from how different language communities build things. I think it was founded on that kind of thinking is the Sapir–Whorf hypothesis for better, or worse theorizes language shapes thought and I think that that is to some degree, at least true in how we think about writing code and solving problems. So the kinds of solutions that you see from different language communities, I think very incredibly. I don't know, even just as simple as from like J2EE, which is the ivory tower of purity in XML [laughs] to obviously, I don't want to pick on Rails, but Rails is an open system. [laughs] An interpretive dance, perhaps. I think it's really interesting, the web frameworks even I see in Haskell almost feel like I'm solving a math problem more than I'm creating an API, or delivering content into somebody. So it's hard for me to separate, is this a community of thought of people who are attracted to a certain way of solving problems? Is this driven by the structure and format of the language? I don't know. DAMIEN: I know you mentioned the Sapir–Whorf hypothesis and their research has been shown to be problematic. JESS: Yeah, for sure. DAMIEN: [laughs] But I will say that the hypothesis is that language shapes thought and I would say that the correct state – correct [chuckles] a better description for me is that language is thoughts and so, the language you use is the sort of things you're thinking about. So if you say inject when you mean collect, those are different things, you're going to get different things out of them. This is why we use get annotate instead of get playing. JESS: For sure. Exactly. So at AWS, this is big drive and I'm not speaking for AWS on this, I'm just speaking for me. But I'm noticing this drive for inclusive language and I think it's really beautiful. Connecting that drive, frankly, in the broader tech community to everything that's been going on in this last year in how we interact with each other as humans from different backgrounds, et cetera. It's like, what kinds of dominant culture paradigms have we baked into our code beyond even the very obviously problematic statements, but just the way that we think about, I don't know. Part of me is like, “Well, is object-oriented design driven by certain cultural expectations that we have, or functional?” I don't know. What paradigms would we get if we'd have had a different dominant culture developing technology? I don't know. It's fascinating. DAMIEN: Yeah, and [inaudible] is an excellent example of that. It's a punishment. This is wrong. I did a whole talk several years ago about specifications versus tests. I don't want you to write tests for your code; tests are something you do afterwards to see if something is suitable. Write a specification and then if the code and specifications don't match, well, one of them needs to change. [laughs] JESS: That's right. I love that. That's also kind of like the Pact Contract Testing space. It's like, I like this framework because it allows a consumer of an API to say, “This is what I expect you to do,” and then the API almost has to comply. Whenever I've talked about Pact, I think with a lot of developers, they're like, “Wait, what? That doesn't make any sense at all.” I'm like, “Well, no.” In a way, it's like the API’s prerogative to deliver what the customer expects and to be always right. The customer is right here, in this case and I think it's a really great way to look at this differently. CASEY: That should totally be the tagline for Pact: the consumer is always right. JESS: I love it. [laughs] CASEY: Another way language shapes things, I noticed lately is Valheim is a super popular game where you're a Viking and building houses. There's a command you can type called “imacheater” that lets you spawn in equipment and building materials. On all the forums online, people are harassing each other for doing their own creative mode for spawning stuff in because of that language, I suspect. So in a recent patch, they changed it from imacheater to devtools, or something like that and the forums have rebranded. There's a new moderator is posting things and the culture is completely changing because the devs changed that one word in the changelog and it's just so cool to see language matters. JESS: That's amazing. That's so cool. Actually, I'm totally hooked on Valheim also along with probably everybody else. I have my own little server with some friends. Anyway, we noticed on the Valheim server that there was somebody who sort of redid the loading screen and they really hypersexualized the female character in the painting and actually got a surprising amount of feedback like saying, “Please don't do that. We love Valheim because it's not clearly gendered, or particularly one way, or the other,” and the artist actually took that feedback to heart and put together a much better version of the thing where the woman was very well armored and looked ready for battle and it was really cool. I've been thinking about the whole tech community and there's so many connections to the gamer community as well. Ever since Gamergate, I think we've been putting a really hard light on this whole world. It's just so heartwarming and incredible to know that like this Viking destroying trolls game has people who actually care enough to say, “No, let's pay attention to what that woman's wearing. Make sure she wears something that's actually reasonable.” That's cool. We've come a long way. I mean, not perfect, but it's a long way. CASEY: Yeah, a long way. I always think about progress in terms of people in four groups. There's like people who are vocally for something like they would speak up in this case, people who are vocally against it, and then quiet people who are for, or against it. We can see the vocal people who are supporting this now and I love to think about how many people are moving in that direction who are quiet; we can't see. That's the big cultural shift under the covers. JESS: Yeah. That's a big question. That makes me think about when I was at Optoro, we were trying to understand our employee engagement and so, we used this tool, Culture Amp, which I imagine a lot of people have seen. We did a survey and we got all this data and it's like, “Hey, everybody's really engaged. Maybe there's a couple of minor things we can fix.” But then we were talking to some of our Black employees—those of you who can't see me, I'm white—and there was just a lot of like, “Wow, this doesn't represent us.” Like, “What are you doing? We actually aren't don't feel like this is a really great representation.” We're like, “Well, the data says everything's fine.” So what we actually did, the next survey we ran, we included demographic data in the dataset and then we were able to distribute the data across racial demographics and we saw, oh no, our Black employees are pretty much all pissed off. [laughs] We've done a really bad job of including them for a lot of reasons. For example, we had a warehouse and most of our Black employees worked in the warehouse and it turns out that we had a very corporate-based culture and we didn't pay enough attention and we didn't really engage everybody. The fact that they were basically all in the warehouse is kind of also a problem, too. So there was a lot of really great eye-opening things that we got to see by paying attention to that and looking not just at our Black employees, but all our different demographics. We learned a lot and I think we had a real humbling moment and got to listen, but it's really this quiet – either people who don't use their voice, or can't use their voice, or maybe don't know how to use their voice in a lot of different ways. These people, I think make such an incredible impact on the true feeling of a place, of a community, of a company and really sitting down and listening to those people, I think can be really hard in any position. So I was really happy we were able to do that, but I think you're totally right, Casey, that it's not just moving the vocal people to really change the Overton window, I suppose on what's acceptable in a community. But it's fundamentally, how do you change the people who you aren't hearing from? How do you frankly even know? CASEY: Yeah, it's a big question. There's no easy answer. There's a lot of approaches. I'm glad people are talking about that in the meta sense, that's huge. We want to do this as a community, but there's work to be done and then even once people are comfortable expressing their point of view, there are then further tiers we're going to have to go through like that other people around them understand. They're actively listening and they internalize it. And then beyond that, actually acting on it. I've had experiences at work where I'm usually very confident, I'll say my point of view regardless of the context. I like being outspoken like that and represent quieter people, but often leadership and other people around me don't understand, or even if they do, they don't incorporate that into the plan and then everybody is still very frustrated, maybe even more so in a way, because a light is shining on this problem. And that's the same for marginalized voices. If they can just be heard, that's great, but we have to go farther than that, too. JESS: I couldn't agree more. This is the thing that I struggle with sometimes. I love people. I'm very extroverted. I'm very gregarious, [laughs] as I imagine you can tell, and I like to engage with people and I try to listen, but I find that sometimes I have a big personality and that can be tough, [laughs] I think sometimes. So I super value people you Casey, for example, who I think are much better listeners [laughs] and are willing to represent that. So that's huge. I also, though on the flip side, I know that I can use that loudness to help represent at least one aspect of marginalized people. I'm trans and I'm super loud about that and I'm very happy to make all kinds of noise and say, “Don't forget about trans rights!” [laughs] Frankly, I think it's kind of a wedge into I'm one kind of marginalized community, I represent one kind of marginalized community, but there's a lot more and let's talk about that, too. Not to toot my horn, but like I think those of us who are allowed to have a responsibility to use our loudness in a way that I think supports people and also, to listen when we can. DAMIEN: Can we explore a bit into the into the metal problem of hearing from marginalized voices? I'm an engineer at heart, first and foremost, and so, how do we solve this meta problem? You gave a good example with the survey separated by demographics knowing that racial and gender demographics, or well, finding out that [chuckles] racial and gender demographics were important factors than you think, but how do we solve this on a broader issue? I don't know. JESS: No, that's a great question. I think we have so much calcified thinking that at every organization and every place in the world, there's so much like, “Well, this is the way we've done things,” and frankly, it's not even, “This is the way we've done things.” It's just, “This is the way it works and this is what we do,” and just thinking outside the box, I think it's hard. Finding these areas that we are being blind to in the first place, I think it takes a certain amount of just metacognition and patience and self-reflection, and that's very difficult to do, I think for any human. But driving that shows like this, for example, making sure that people care and think about these kinds of problems and maybe take a second. You as a listener, I'm going to challenge you for a second, take a minute at the end of this podcast and think about what am I not thinking about? I don't know, it's a really freaking hard question, but maybe you might find something. But it's politicians, it's media, it's our leaders in every aspect making sure that we shine a light on something that is different, something that is marginalized, I think is incredibly valuable. That's a first step. But then playing that through everything else we do, that's hard. I think it falls on leaders in every realm that we have like, community leaders, conference organizers, people who lead major open source projects. Making sure that people say, “I believe that Black Lives Matter.” “I believe that we should stand against violence against the Asian community.” Those, I think are powerful statements and saying, “Hey, have we heard from somebody that doesn't look like us lately, who doesn't come from our same socioeconomic educational background?” It's tough. I had food, but I grew up relatively poor, and I think even that is such a huge difference of experience and background to a lot of people that I end up working with and I've been able to talk about like, “How are we setting prices?” Well, who are we actually thinking about? We're not thinking about ourselves here. We're thinking about a different market. Let's make sure we talk to those people. Let's make sure we talk to our customers and make sure that this actually works for them. I was really proud. At Optoro, we built a new brand called BULQ where we took – so 2 seconds on Optoro. We took returns and excess goods from major retailers and helped them get more value out of it and a a lot of the time, we built great classification systems to say, “Oh, well this is a belt and I know how to price belts because I can look on eBay and Amazon and determine, et cetera.” But a lot of the times we couldn't build these kinds of models, like auto parts, for example, were notoriously difficult for us. So we could say, “Oh, this is an auto part. But I don’t know, carburetor, manifold? Who knows?” [laughs] So we were able to classify them as auto parts and then we put them into these cases, maybe like 3-foot square large boxes, and then we were able to sell those in lots to basically individual people who had time to learn what they were and then could resell them. The story that I love to tell here is they're a laid-off auto factory worker, knows a ton about auto parts, and can probably scrounge up enough money to afford this $200 to $300 box, brings it to their house, knows exactly what these parts are and knows exactly what the value is and then can resell them for like 3x to 5x on what this person bought them for. I was so proud to be able to have created this kind of entrepreneurial opportunity for people that we would otherwise often forget about because so much of tech, I think is focused on us. So, it's an interesting thing kind of being at AWS, which is very much a tech for tech company. I love it, don't get me wrong, but sometimes I think these opportunities to listen to the rest of the world, we miss out on. DAMIEN: Yeah. You challenged us to ask ourselves the question, what are we not thinking about and that level of metacognition sounds impossible. It might be impossible. It's close to impossible, if it's not. So I can't help to think the only way to really get that knowledge, that insight is to get people who are different from me, who have different backgrounds, who have different life experiences. You got a great example of someone who knows a lot about car parts, bring them in, they have years of experience in car parts and they can do this stuff that you can't do. But then also, along every axis, if you look around. If you look around the leadership and go, “Oh, there's nobody in leadership here who has this type of experience,” that knowledge, that insight and people like that are not going to be served because it's impossible for them. They don't even know. They can't know. JESS: Could not agree more and it is leadership. Absolutely. You're absolutely right. So many times I've seen, having been a leader, ultimately, you end up in a room with other leaders and you end up making decisions. And if you don't have other voices in there, if you don't have diverse voices, you don't get that benefit. Even if you've gone to the trouble of paying attention to diverse voices beforehand, there's always some data, some argument that comes up and it's like, “Oh, well, maybe, maybe not.” Yeah, I cannot agree enough. This is the other flip side of that is that as a business leader, I have to think about prioritizing the outcomes of the business, it is a fact of my position and I like to think that I work in a lot more data to what that means than other business leaders perhaps. Like, impact on the community. [laughs] Impact on the people. But a lot of times, we'll be having these discussions about who to hire and maybe we'll have done a really great job—and this isn't specific to any particular company that I'm talking about, but I know that this kind of thing happens. Maybe we've done a really great job of getting a diverse pipeline and having talked to a bunch of different kinds of candidates, but when it comes down to it, we're trying to make often the lowest risk decision on who to hire and so often, we are too risk averse to somebody whose background doesn't quite line up to what we're expecting, or to what we think we need. I like to think that I push hiring communities in conversations like that and say like, “Look, let's think beyond what's risky here and factor in more of these aspects to the conversation of getting diverse voices.” But too often, it's very easy, I think for leaders to think, “Well, we’re just going to hire the known quantity,” and I think that is again, on the meta, a major thing that we need to fix. There's so much more to being an effective leader than having the standard pedigree. DAMIEN: Well, there's also, like you mentioned, the risk aversion to not want to hire somebody who's not like all the other people, but then what are the huge risks of having only people who are alike in certain aspects? JESS: Exactly. Couldn't agree more. I think there's tons of examples. If we Google right now, we'd find like companies have made really dumb mistakes because they didn't have somebody in the room who could be like, “That?” The first one that comes to mind is the Chevy Nova, they tried to sell that in Spanish speaking countries, [laughter] “doesn't go,” “not going anywhere.” [laughs] I mean, like that could have been avoided, right? [laughs] CASEY: Nova. JESS: Nova. That might be a trivializing one, but there's been a lot worse and that's a major business risk and I think those arguments carry some weight. I love that so many organizations are prioritizing hiring more diverse leaders, especially, but this is deep pattern that we've gotten into. So that actually comes to mind when you're thinking about how to change your mental patterns. I'm an improviser, I'm all about trying to change my mental patterns all the time so I can try to be creative. Obviously, there's plenty of silly improv games that you get into, but something that's simple, I think that anybody can do is go for a walk and take a different path. Just turn a different way than how you used to. We, humans love to get into patterns, especially engineers, which I find to be highly ironic. Engineers are all about creating change, but don't like change themselves typically. [laughs] But do something a little different, turn left instead of right today, look up instead of down. Those, I think subtle physical changes really do influence our mental states and I think that can actually lead us to thinking in new ways. CASEY: I love it. That's very actionable. I've been doing a lot of walks and hikes and I actually try to go to a different hiking location each time because of that. I think about that idea all the time, take a different path, and it is great. Every time I do it, I feel amazing. I don’t know, more flexible, I think differently. Yeah, try it, listeners. I dare you. JESS: I love it. CASEY: I'm sure there are papers written showing that having diverse teams have very measured effects, a whole bunch of them, more than I know more, than I've read. Well, I guess first of all, I don't know that the data has been collected in a single spot I can point people to and that would be pretty powerful. But then secondly, even if we had that, I'm not sure that's enough to change minds at companies in any widespread way. It might just help some people, who already care, say their message very clearly. Do you know of anything like that Jess, or Damien, either of you? What's the one resource you would send to someone who wants to be equipped with diversity and inclusion data? JESS: Yeah. This study McKinsey did a while ago that, I think gets a lot of traction here where they demonstrated the companies have better total performance with more diverse groups of people and went into some depth with data. I think it's a fantastic study. It's definitely one that I reference often. I've used it to change minds among people who were like, “Wow, what's it really matter?” No, I’ve got data. [laughs] I know. I can see Casey here on video and Casey's mouth just went open [laughs] It's like, “Yes, no, it's, that's real.” No shade on the people I've worked with, I love them, but like, this is such a thing. There are cynics in corporate leadership who want to focus on profit and sometimes, you have to make a cynical argument in business and a cynical argument can come down to data and this data says, “No, look, if we get more people in here who look different from us, we're going to make more money and that's good for you and your bottom line.” So sometimes you have to walk the argument back to that, even if it feels gross and it does, it's like, “No, this actually matters to your bottom line.” DAMIEN: That's a great argument and it's a positive argument. In my view of corporations, I feel like the larger they get, the more you have an agency problem where people aren't looking to take risks to get the positive benefits, they're going to do things to avoid backlash and negative things. So I think larger company, more middle management, more people you’re answerable to, especially on the short-term, the more people are better motivated by fear. So for that, I want to pull out like, what are the risks of homogeneity? You mentioned the Nova. You mentioned like, oh, there was – [laughs] I pull this out far too often. There was an AI image classifier that classified Black people as gorillas. There was a store. Oh goodness, I think it was an Apple store. Beautiful, beautiful architecture, glass everywhere, including the stairs. These are all the harms that come from homogeneity. [laughs] What was the expensive fixing those stairs? It couldn't have been cheap. JESS: Oh my gosh. [chuckles] I don't even wear skirts that often. [laughs] DAMIEN: And I know that's a problem because when I heard that story, I was multiple paragraphs in before I realized the problem. I wear skirts less than you, I'm sure. [laughter] JESS: For sure. Oh, that's amazing. Yeah, I think those stories are really important for us to be able to tell and to share with each other because diversity matters. I think it's easy to say that and especially among people who care, people who prioritize it. We almost take it as like a, “Well, of course,” but I think there is still, getting back to that quiet group of people who don't say what they actually think, there's a lot of people who are on the fence, or maybe frankly disagree. It's like, “Well, you can disagree and I respect your disagreement, but here's the data, here's the results, here's the impact. Let's talk about that. Do you have a better way to handle this? Because I don't.” DAMIEN: So I think the risk is especially acute in tech companies and in tech for tech companies where things are far more homogeneous. Next week on how to pronounce these words. [laughs] So what can we do? Is there anything special that we can do in those sort of environments? JESS: Yeah. Well, besides have the conversation, which I think is something we can all do. Not to fangirl too much about Amazon, but I really do like the company and I'm really enjoying my experience. A lot of it comes down to how we've expressed our leadership principles. We say this is our culture and our values and we actually apply it constantly like, if you ever come to talk to an Amazon person, I'm going to tell you about how I've disagreed and committed and what I'm doing to think big and how I'm customer obsessed. I'm going to talk about those things directly. To this, we say one of our leadership principles is that leaders are right a lot and that feels weird, right? Leaders are right a lot? “Oh, I just happen to know everything.” No, that's not what that means. We actually go into it in more depth and it's like leaders look to disconfirm their beliefs and seek diverse perspectives and we bake that right into one of our core cultural values. I think that that is absolutely critical to our ability to serve the broader tech community effectively. The fact that we hold leaders to being right through having gone through a crucible of finding out how they're wrong, I think is magical and I think that's actually something that a lot more companies could think to do. It's like, you as a tech person and you think, “Oh, I'm going to go sell this great new widget to all of my tech buddies.” Okay. You might be right. But how could you make that bigger? How could you make that better? Like go, try to find out how you're wrong. That should be something we value everywhere. It's like, “No, I'm probably wrong. I want to be right.” So the way to get right is to find out every way I'm wrong and that means talk to everybody you can and find out. CASEY: From our conversation here, I'm picking up a couple of tools we have to help persuade people to get them to be louder, or more proactive at least. Data is one. Telling stories from other companies is another one. And then here, I'm picking up get your own stories that you can really tell from your point of view and that's maybe the strongest of the three, really. The change is you, too. I love that idea. JESS: Yeah. We had a internal conference this week, the networking summit, and there was a great session last night from somebody talking about what customers love and what customers hate about our products. He was just telling story after story about customers saying, “Oh, I'm so frustrated with this.” “I would love to change that.” Those stories, I think have so much more weight in our minds. Humans are evolved to tell the stories to each other. So if we have stories to tell, I think those are so much – they connect at a deeper level almost and they help us think about not just that top of brain logical, almost engineering, binary yes, no, but it's more this deeper heart level. “I understand the story that led to this position. I understand the human that feels this way.” Personally, I think no matter how logical we think we are; [chuckles] we’re still walking bags of meat [laughs] and there's a lot to be said to respect that and to connect with that. So yeah, storytelling is huge. DAMIEN: You brought up, earlier in our conversation, about how things might be different with a different cultural paradigm. This is an enormous example of this. White Western culture overvalues logic and objectivity. It's a by-product of the culture and there's a conflation between objectivity and rationality and rightness. Weirdly enough, in my experience, that makes people less able to be rational and objective. It's quite amazing, ironic, and tragic. But if you follow the science, you follow the logic, you follow the rationality; what you'll discover is that humans are not naturally logical, rational beings. We are not rational beings that feel; we are feeling beings that rationalize. From the beginning from the birth of humans as a species, stories and communication have been how we navigate the world, how we see the world, how our beliefs and behaviors change and you can see that throughout all of history and it's the narratives that change everything. So that's something that is super important to have, to know and especially if you want to be effective. Having grown up in this culture, though, it amuses me to no end how little I use that knowledge. [laughs] I argue with logic and facts and wonder why don't people don't understand when I have all the logic and facts that tell me that that's not going to change what they do. [laughs] JESS: Oh, yeah. Honestly, I think our political climate right now is representative of that because it's like, I don't know, I feel like it's so logical and factual, my political perspectives, and then I'll talk to somebody else and they feel the exact same way. Having been in media, I've seen like a lot of what we end up believing is how we sold it to ourselves and the stories that we've told around it and what we've paid attention to. We've listened to it. It's so easy to develop this cognitive filter on the stories that don't line up to your expectations. I don't know. This is, I think an area that engineers really overlook time and time again, is the power of media and the power of the stories that we tell. Being a trans person, I didn't come out until I was in my late 30s because the stories, I grew up with of trans people were stories of serial killers, rapists, murderers, and people who were at the very edges of society and like, I'm like, “Well, I'm not that. I can't be trans.” [laughs] It wasn't until we had these news stories of love, or hate. Caitlyn Jenner, I think set a new story on the world and a lot of things changed around then where we were able to see ourselves in a light that wasn't just pain and I think that we've seen a lot more trans people come out because they're able to see themselves in these happier stories and better stories. So we need more stories like that. Like Pose, I think is amazing and great stories of standing up in a hard place and owning your power, even under all this adversity, I think it's incredible. Those set of stories, I think are just so incredible for everybody and we just need so much more. I could rant for a while. [laughs] CASEY: Yeah. I'm totally on board with this as a queer man, I wasn't comfortable for a lot of my life being that because of the representation. I'm not into drag, but that's not a requirement. [chuckles] A friend of mine just shared a list of children's books that are incidentally queer and I just think that's so cool. The phrase, even. They're just regular storybooks, not about being queer as a topic, but just people doing normal stuff that happened to have including queer characters. JESS: I love that. CASEY: The world is changing. JESS: Yes, and I think we have a responsibility to be a part of that storytelling. Let's tell stories and it doesn't have to be a big deal that the person you’re talking about is a female engineer. No, she just happens to be an engineer. Let's tell stories where he has a husband. Who cares? He has a husband, it's great. It's not the focus of the story. It's just a part of the whole, the melior that we're in. That's really important. So, I think a lot of normalizing – a lot of acceptance comes through normalization and honestly, it's so complicated because there's this tendency to whitewash when you go into this normalizing place. It's like, “Oh, I don't see skin tone.” No, I think that's not the way to do it. I think it's like there are differences in us, in our backgrounds, in our cultures, in our experiences, and that is incredible and that is wonderful, and it's not the story, but it's a part of the story and that's an important part. DAMIEN: Yeah, as a Black man, I've definitely seen this. I like to say Black Panther was the best thing that happened to African-Americans in the history of cinema. Get Out is another example. It's very much about the Black experience, but it's not the old story of what being Black in America is like and so, it's very different. JESS: Definitely. Yeah. CASEY: We're getting near the end of time we have today, let's shift gears into what we normally do at the end, our reflections. What's something that you're going to take away from this conversation? Jess, or Damien, who wants to go first? JESS: I'll start because I already wrote it down here. Damien, you said, “We are feeling beings that rationalize.” That is going to stick with me. That was profound. I love that and it's so obvious, I think but I'd never thought to think of it that way, or to say it that way. So I’ve got to think about that one for a while, but that's, I think really going to stick with me. Thank you. DAMIEN: Thank you, Jess. That's quite an honor. I can drag out like probably a half dozen off the top of my head, or a dozen probably store of scientific studies that show that. [laughs] I never get enough of them mostly because I've been rationalizing more. Anyway, my reflection is really on how technology impacts culture, both within the technologists and how that relates to storytelling, communication, and language. All those things are creating culture and all those things exist in technology, in between technologists, and that's how we can make our culture. It's something that I want it to be, or more like something I want it to be. So thank you. JESS: That's awesome. CASEY: I think my takeaway is I'm noticing that I said I'm very loud and outspoken about a lot of stuff, and I care a lot about diversity, equity, and inclusion, especially when I’m groups of people talking about it, I talk about that all the time. But can I and how can I take that loudness for diversity, equity, and inclusion with people who don't always talk about it? Who can I approach and how can I tell who is more open to it or not? That's always a big open question for me. I guess, I'll be thinking about that especially this week. JESS: Well, this was a pleasure. Thank you for having me. DAMIEN: This was great, Jess. Thank you so much for joining us. JESS: Yeah, it was delightful. DAMIEN: I suppose this might be a good time to plug our Slack community, which is available to all Patreon for the podcast and also, all of our guests. So Jess, if you want to join us there and we can nerd out some more. I’ll keep throwing you instruments to try and stump you. JESS: Yes! Bring it on! [laughs] Special Guest: Jess Szmajda.

Cowabunga dudes! Get in your Chevy Nova, grab a slice of pizza, and take a ride through pre-millenium nostalgia as Doug, Paul, and Kevin discuss the Teenage Mutant Ninja Turtle film series from the 90s and the first and probably most well known TMNT games on the NES.

Amber Nova is an American Muscle Mechanic Pro Wrestler from Hilton Head Island, SC. She has a passion for American Muscle and her 1973 Chevy Nova. You may have seen her on NXT and Impact Wrestling in her early career. Since then she's wrestled in London, South Africa and Panama in 2019 alone. Nova is the daughter of a mechanic and a former EMT. She moved to Orlando, Florida 5 years ago with Passion, Drive, a Nova and a Dream! Amber is looking to break the stigma of women and muscle cars. She believes there's many opportunities within wrestling for a character such as hers in and out of the ring that other women have never brought to the table. So Are you Ready for a Tune Up!? check our her socials: https://www.instagram.com/ambernova73/ https://mobile.twitter.com/ambernova73 https://www.facebook.com/AmberNova1973 and my Link Tree for more awesome content and merch https://linktr.ee/StraightTalkWrestling  

In January 1976 three Kentucky women, after a celebratory birthday dinner at one of their favorite restaurants, experienced something strange, terrifying, and incredibly intriguing. On the ride home is when their enjoyable girl's night out took a frightening turn. A large object the size of a football field appeared across both lanes of the road in front of them, disappeared and then re-appearing behind them seemingly took control of the ‘67 Chevy Nova they were driving. Despite their attempts to regain control of the car, it reached speeds over 80mph, the dark night’s landscape flying by their window...and then… - POOF - The next thing they knew they were on the outskirts of a small Kentucky town with little to no memory of the 8 miles they had covered to get there -or- the 90 minutes that had surprisingly past. This is their story, of all that happened during those lost 90 minutes and what is one of the most terrifying abduction stories WOODY and TYLER have ever heard. Thank you for listening and as always BE RAD! Find us on Instagram: @thatwouldberad email us at: thatwouldberadpod@gmail.com Support us by being Rad: shop.spreadshirt.com/thatwouldberad --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/thatwouldberad/message

I have had so many cars! Hang on tight for a longer episode as I go through every one of my cars. From the 1975 Chevy Nova to a convertible BMW. From a 1965 Ford Mustang to a GMC Sierra pickup. I've had a lot of cars! But as I look back at all of these, while they brought me a lot of fun in the moment, none of this lasts forever. What brings me eternal joy is my family. Luckily some of my kids enjoy going to car shows with me and walking around looking at hot rods and classic cars. The greatest thing about these cars is the memory with family and friends in them. I've been blessed not only to have a lot of fun cars, but to have a lot of fun with my friends and family. I am so grateful for that. --- Send in a voice message: https://anchor.fm/rocky-mountain-sunshine/message Support this podcast: https://anchor.fm/rocky-mountain-sunshine/support

I have had so many cars! Hang on tight for a longer episode as I go through every one of my cars. From the 1975 Chevy Nova to a convertible BMW. From a 1965 Ford Mustang to a GMC Sierra pickup. I've had a lot of cars! But as I look back at all of these, while they brought me a lot of fun in the moment, none of this lasts forever. What brings me eternal joy is my family. Luckily some of my kids enjoy going to car shows with me and walking around looking at hot rods and classic cars. The greatest thing about these cars is the memory with family and friends in them. I've been blessed not only to have a lot of fun cars, but to have a lot of fun with my friends and family. I am so grateful for that. --- Send in a voice message: https://anchor.fm/rocky-mountain-sunshine/message Support this podcast: https://anchor.fm/rocky-mountain-sunshine/support

Let's honor the life and music of the maestro, Barry White! Through his music, we'll celebrate "Black History Month" and Valentine's day. Sitting in the back seat of my mother's Chevy Nova, a song came on the radio. I thought it was Issac Hayes! I listened more, "no, it's not Issac Hayes, wait, yes it is, no, yes, no, yes,! I thought my ears were playing tricks on me. Finally, I realized it wasn't Hayes. At the end of the song the DJ said, "and that was Barry White!" "Who the heck is Barry White?" I asked myself. I had no idea. I only knew I loved his music, and I soon found out! Before Lionel Richie and the Commodores, Barry White was my man!

Thomas Newman schreef muziek bij de politiethriller The Little Things. In de film The Little Things van John Lee Hancock zien we Denzel Washington in de rol van een tamelijk uitgebluste plattelands-hulpsheriff, Joe Deacon. Hij is naar de grote stad gestuurd, Los Angeles, om wat dingen op te halen, maar raakt verzeild in een heuse jacht op een seriemoordenaar. Door op de details, de Little Things, te letten heeft-ie daadwerkelijk succes met dat onverwachte detective-werk, maar een duister geheim uit zijn eigen verleden speelt op… De muziek die Thomas Newman voor deze detective-thriller schreef past goed bij de sfeer, en niet te vergeten bij de wereld van 1990, het tijdperk waarin het verhaal zich afspeelt. Zweterige drum-n-bass ritmes, klanken die je onmiddellijk associeert met nachtmerries en nare herinneringen... Net als voor American Beauty koos Newman voor een muzikale aanpak waarin sfeer en klenk belangrijker zijn dan herkenbare melodieën of traditionele thema's. Filmjournalist Noa Johannes vertelt meer over Sem Mendes' American Beauty èn de muziek daarbij van Thomas Newman. Chevy Nova 2'59” Gentlemen's Club 1'22” End of the World 2'40” Buck Twenty 2'21” Blood Red 0'38" Any Other Name 4'07"

In the early 20th century, a puppet fervor slowly crept across the America, like rust on a Chevy Nova, as travelling shows made puppeteers into full fledge celebrities, particularly the self-proclaimed “America's Puppet Master” Tony Sarg who was instrumental in creating visually appealing versions of classic children's tales and bringing to life puppets in live action and animated films. Concurrently, ventriloquism acts were breaking from music halls and vaudeville shows to find superstardom led by duos of Arthur Prince and Sailor Jimmy, the Great Lester and Frank Byron Jr., and, of course, Edgar Bergen and Charlie McCarthy. America got wood for talking wood. The rise of radio, television, and film provided even broader platforms for puppeteers and ventriloquists to spread their infectious amusements. In a world before special effects, making inanimate objects come alive felt magical and more real than still nascent animation. It was children's television that really embraced puppets as Howdy Doody and Burr Tillstrom's Kukla and Ollie were beamed directly into the impressionable minds of the baby boomers. Lambchop lovin' Shari Lewis, sweater-clad Fred Rogers, and googly eyed Jim Henson all followed suit shortly after making themselves and their creations into international superstars.At about the same nuclear age time frame, you couldn't throw a stone without hitting a socially awkward (and probably sexually frustrated) kid unsuccessfully practicing throwing his voice with a shiny new Emmett Kelly or Mortimer Snerd dummy emulating their heroes like Jimmy Nelson, Bil Baird, and Paul Winchell. They would spend hours listening to instructional records on letter substitutions and tongue positioning. The craze permeated far and wide as even Miss America contestants chose ventriloquism for the talent portion of the show. We even got so lazy that we decided to let robots run our puppets as animatronics started popping up all over place like Disneyland, Showbiz Pizza, and Chuck E Cheese.In this episode, we are going to stare into the cold dead eyes of the dummies. We are going to explore why and how adults mimicking mannerisms into lifeless masses became the preeminent evangelical apparatus. And how things went so far off the rails. So, dim the lights and focus the spotlight. Put on your duck tail tuxedo. Tip your top hat jauntily askew. Straighten your bowtie. Stick your hand up the bottom of your favorite inanimate object and throw your voice as far it goes. Join as we walk through the uncanny valley of the dolls. Just don't let us see your lips move. Today, the wacky world of puppet records, you dummies. Highway Hi-Fi is a proud member of the Pantheon Music Podcast Network - Home of the Finest Music Podcasts

In the early 20th century, a puppet fervor slowly crept across the America, like rust on a Chevy Nova, as travelling shows made puppeteers into full fledge celebrities, particularly the self-proclaimed “America’s Puppet Master” Tony Sarg who was instrumental in creating visually appealing versions of classic children’s tales and bringing to life puppets in live action and animated films. Concurrently, ventriloquism acts were breaking from music halls and vaudeville shows to find superstardom led by duos of Arthur Prince and Sailor Jimmy, the Great Lester and Frank Byron Jr., and, of course, Edgar Bergen and Charlie McCarthy. America got wood for talking wood.  The rise of radio, television, and film provided even broader platforms for puppeteers and ventriloquists to spread their infectious amusements. In a world before special effects, making inanimate objects come alive felt magical and more real than still nascent animation. It was children’s television that really embraced puppets as Howdy Doody and Burr Tillstrom's Kukla and Ollie were beamed directly into the impressionable minds of the baby boomers. Lambchop lovin’ Shari Lewis, sweater-clad Fred Rogers, and googly eyed Jim Henson all followed suit shortly after making themselves and their creations into international superstars. At about the same nuclear age time frame, you couldn’t throw a stone without hitting a socially awkward (and probably sexually frustrated) kid unsuccessfully practicing throwing his voice with a shiny new Emmett Kelly or Mortimer Snerd dummy emulating their heroes like Jimmy Nelson, Bil Baird, and Paul Winchell. They would spend hours listening to instructional records on letter substitutions and tongue positioning. The craze permeated far and wide as even Miss America contestants chose ventriloquism for the talent portion of the show. We even got so lazy that we decided to let robots run our puppets as animatronics started popping up all over place like Disneyland, Showbiz Pizza, and Chuck E Cheese. In this episode, we are going to stare into the cold dead eyes of the dummies. We are going to explore why and how adults mimicking mannerisms into lifeless masses became the preeminent evangelical apparatus. And how things went so far off the rails. So, dim the lights and focus the spotlight. Put on your duck tail tuxedo. Tip your top hat jauntily askew. Straighten your bowtie. Stick your hand up the bottom of your favorite inanimate object and throw your voice as far it goes. Join as we walk through the uncanny valley of the dolls. Just don’t let us see your lips move. Today, the wacky world of puppet records, you dummies. Highway Hi-Fi is a proud member of the Pantheon Music Podcast Network - Home of the Finest Music Podcasts

In the early 20th century, a puppet fervor slowly crept across the America, like rust on a Chevy Nova, as travelling shows made puppeteers into full fledge celebrities, particularly the self-proclaimed “America's Puppet Master” Tony Sarg who was instrumental in creating visually appealing versions of classic children's tales and bringing to life puppets in live action and animated films. Concurrently, ventriloquism acts were breaking from music halls and vaudeville shows to find superstardom led by duos of Arthur Prince and Sailor Jimmy, the Great Lester and Frank Byron Jr., and, of course, Edgar Bergen and Charlie McCarthy. America got wood for talking wood. The rise of radio, television, and film provided even broader platforms for puppeteers and ventriloquists to spread their infectious amusements. In a world before special effects, making inanimate objects come alive felt magical and more real than still nascent animation. It was children's television that really embraced puppets as Howdy Doody and Burr Tillstrom's Kukla and Ollie were beamed directly into the impressionable minds of the baby boomers. Lambchop lovin' Shari Lewis, sweater-clad Fred Rogers, and googly eyed Jim Henson all followed suit shortly after making themselves and their creations into international superstars.At about the same nuclear age time frame, you couldn't throw a stone without hitting a socially awkward (and probably sexually frustrated) kid unsuccessfully practicing throwing his voice with a shiny new Emmett Kelly or Mortimer Snerd dummy emulating their heroes like Jimmy Nelson, Bil Baird, and Paul Winchell. They would spend hours listening to instructional records on letter substitutions and tongue positioning. The craze permeated far and wide as even Miss America contestants chose ventriloquism for the talent portion of the show. We even got so lazy that we decided to let robots run our puppets as animatronics started popping up all over place like Disneyland, Showbiz Pizza, and Chuck E Cheese.In this episode, we are going to stare into the cold dead eyes of the dummies. We are going to explore why and how adults mimicking mannerisms into lifeless masses became the preeminent evangelical apparatus. And how things went so far off the rails. So, dim the lights and focus the spotlight. Put on your duck tail tuxedo. Tip your top hat jauntily askew. Straighten your bowtie. Stick your hand up the bottom of your favorite inanimate object and throw your voice as far it goes. Join as we walk through the uncanny valley of the dolls. Just don't let us see your lips move. Today, the wacky world of puppet records, you dummies. Highway Hi-Fi is a proud member of the Pantheon Music Podcast Network - Home of the Finest Music Podcasts

In the early 20th century, a puppet fervor slowly crept across the America, like rust on a Chevy Nova, as travelling shows made puppeteers into full fledge celebrities, particularly the self-proclaimed “America’s Puppet Master” Tony Sarg who was instrumental in creating visually appealing versions of classic children’s tales and bringing to life puppets in live action and animated films. Concurrently, ventriloquism acts were breaking from music halls and vaudeville shows to find superstardom led by duos of Arthur Prince and Sailor Jimmy, the Great Lester and Frank Byron Jr., and, of course, Edgar Bergen and Charlie McCarthy. America got wood for talking wood.  The rise of radio, television, and film provided even broader platforms for puppeteers and ventriloquists to spread their infectious amusements. In a world before special effects, making inanimate objects come alive felt magical and more real than still nascent animation. It was children’s television that really embraced puppets as Howdy Doody and Burr Tillstrom's Kukla and Ollie were beamed directly into the impressionable minds of the baby boomers. Lambchop lovin’ Shari Lewis, sweater-clad Fred Rogers, and googly eyed Jim Henson all followed suit shortly after making themselves and their creations into international superstars. At about the same nuclear age time frame, you couldn’t throw a stone without hitting a socially awkward (and probably sexually frustrated) kid unsuccessfully practicing throwing his voice with a shiny new Emmett Kelly or Mortimer Snerd dummy emulating their heroes like Jimmy Nelson, Bil Baird, and Paul Winchell. They would spend hours listening to instructional records on letter substitutions and tongue positioning. The craze permeated far and wide as even Miss America contestants chose ventriloquism for the talent portion of the show. We even got so lazy that we decided to let robots run our puppets as animatronics started popping up all over place like Disneyland, Showbiz Pizza, and Chuck E Cheese. In this episode, we are going to stare into the cold dead eyes of the dummies. We are going to explore why and how adults mimicking mannerisms into lifeless masses became the preeminent evangelical apparatus. And how things went so far off the rails. So, dim the lights and focus the spotlight. Put on your duck tail tuxedo. Tip your top hat jauntily askew. Straighten your bowtie. Stick your hand up the bottom of your favorite inanimate object and throw your voice as far it goes. Join as we walk through the uncanny valley of the dolls. Just don’t let us see your lips move. Today, the wacky world of puppet records, you dummies. Highway Hi-Fi is a proud member of the Pantheon Music Podcast Network - Home of the Finest Music Podcasts

Jon and Kurt have fun guessing famous slogans that were funny, had double meanings, or were just blatantly bad. From the disaster of the Chevy Nova in foreign markets to the hilarity of a Sega print ad to explaining the beauty that is Guinness, the two hosts share, laugh, and marvel at some of advertising's most interesting attempts at selling products.

Jim Beaver has pro wrestler and car geek Amber Nova on the show week talking her love of cars, her pro wrestling career, and cosplay. Be sure and follow @JimBeaver15 on social media and subscribe on Apple Podcasts.

Jokes, Christmas Gift Memories, Trump and FLOTUS contract Covid, Quotes, Peanuts turns 70!   Michigan Governor is beaten by the State Supreme Court.  Who would be the perfect moderator of the next debates?  Do you have a Zombie Apocalypse plan?  14% of Americans do!   It's popcorn month,  College Memories and the returned Chevy Nova!  The first college protest in American History.

Perhaps one of the reasons ‘Almost Live!' found a place on TV for so many years was because - at its core - it was a distinctly local show. The jokes were almost entirely focused on Puget Sound towns, neighborhoods and places - and none of those places was a more frequent target than a suburb called Kent. And no member of the ‘Almost Live!' writing and performing group was more informed about that town than Bob Nelson - the only one of us with an actual Kent pedigree. To be clear, this is not the Bob Nelson who's a retired NFL linebacker. Nor is it the one who's a stand-up comedian - that Bob Nelson used to use profanity in his act, but now works clean. And it's not the Bob Nelson who's a public accountant in Tigard, Oregon. THAT Bob Nelson, by the way, is certified. And sometimes uses profanity. Bob Nelson official sites The Confirmation (2016) Nebraska (2013) Bob Nelson | IMDb No, THIS is the Bob Nelson from Kent. Grew up there - on the rugged East Hill - went to school there - he is Kent's native son. Legally. After graduating from the U-Dub - THIS Bob Nelson eventually took work at the Seattle Times, with the dream job of selling classified ads. Because he had a working TV set in the mid-1980's - he occasionally tuned into the fledgling “Almost Live!” program. To him, that looked like more fun than trying to sell a used Chevy Nova in a two-inch newspaper ad - so, Bob Nelson - THAT one - wrote a bunch of sketches and then trotted them over to KING TV even though he figured nothing would happen. Sure enough. Nothing did. At first. But then, in the summer of ‘89, he got a call from producer Bill Stainton - impressed with Bob's scripts - and like the computer hackers always say in the movies: “He was in.” In the next ten years, Bob never left the show - except for a while to write for the Magic Johnson talk show in Hollywood. Yea. Magic Johnson had a talk show. But before long, Bob came back home - and stayed with “Almost Live!” until it came to an end in 1999. But the writing career of Bob Nelson was not at an end. Not even close. There were more TV shows, video projects - and along the way, he fashioned a screenplay that became a major motion picture in 2013. It was called “Nebraska” - and it brought the first-time screenwriter Academy Award and Golden Globe nominations. As you'd guess, much more has followed, including writing and directing the 2016 film, “The Confirmation.” It's a good one. Turn the subtitles off - and watch it. As well as anything that has the name Bob Nelson on it. Just as long as it's THAT Bob Nelson. I talked to him via Zoom, from the Seattle area home he shares with his wife, Valerie. They live on an island, that has electricity and - at least on this day - pretty good internet.

Why is it important to have diversity in the world of marketing? This week on the Inbound Success podcast, HammerTech VP of Marketing Chere Lucett joins host Kathleen Booth for a candid conversation about diversity in marketing. From why so many marketing conferences lack diverse audiences, to the lack of diverse options when it comes to stock photography, the importance of precision in how language is used, and how the way we write job descriptions can inhibit our ability to recruit diverse teams, Chere and Kathleen cover a variety of topics that influence diversity not only in the people who work in marketing, but in the marketing campaigns and assets they develop. Check out the full episode to hear what they had to say about diversity in marketing, and why it is so important for every organization to consider. Resources from this episode: Connect with Virginia on LinkedIn   Chere and Kathleen recording this episode Transcript Kathleen (00:00): Welcome back to the Inbound Success Podcast. I'm your host Kathleen Booth. And this week, my guest is Virginia Chere Lucett, who is the VP of revenue for HammerTech. Welcome. Chere (00:22): Thank you. Thank you for having me. This is exciting. Kathleen (00:25): I am really looking forward to talking to you because you know, we are having this conversation at an interesting moment in our world and lots of conversations happening around diversity and all of the different aspects of that. And, you know, I think diversity in marketing is a fascinating topic and I thought you brought a really interesting perspective to it because of your particular situation. And, you know, you're, you're a woman working in a very male dominated industry. There, there's all different dimensions to this. So maybe to kick off this conversation you could tell us more about yourself and your story and how you got to where you are today. And then also what HammerTech is. Chere (01:13): Perfect. So I will, I will say that I am a Latina who got to this position through, I would say probably blood, sweat, and a lot of tears sometimes. And I've, I've been in marketing. I started in marketing 20 plus years ago and all the different avenues that sort of surround marketing or that are directly related to marketing. And then, you know, as marketing has evolved, you know, all the different niches I've, so I've been able to kind of see the change in our industry over a long, a long period of time. So that that's been helpful. And I, you know, I graduated with a degree in English and which was really sort of, it's, it's, I think one of the best degrees you could have, but at the time, the question is, what are you gonna do with a degree you're either going to go into, you're going to go into something that's going to be like, you're going to go into a legal career, or maybe you're going to go to be a teacher. Chere (02:14): And I really found myself in, in marketing, on accident and it came through content and writing and, and being able to have that skill that was able to help drive me through. And it opened a lot of doors for me. So that's how I sort of ended up in marketing. It was never my, my first focus, but, you know, as many of us do and working, we, we tumble into the, into the career and then, and then we're lifelong marketers, and now it seems like we're going to be moving maybe more into revenue as, as you know, what I do. And so I've seen again, that evolution is interesting. So that's a little bit about me. HammerTech is a construction safety SaaS platform. Obviously the focus within the construction industry is to help keep people safe. And with construction being one of the most dangerous occupations in the world, it's something that is very near and dear to our heart. And we're a very purpose driven company. And the purpose is just to help people, keep people alive, save lives. And so that's a little bit about, about HammerTech as well. Kathleen (03:21): And I will say, spoken as someone who was a political science major and now a marketer, amen about the story and how we sort of fall into it. Yeah. And funny enough, and with political science too, it was like, what am I going to do with this degree? And everybody I knew went to law school, except for me. So I think we could have a completely other conversation about that, probably. So you, you have this really interesting kind of mix of factors that, that are playing into, you know, who you are as you show up in your role every day. You are a Latina, as you said. And you're a woman. You're in a male dominated industry. Although, interestingly, I feel like marketing is by and large female dominated. Construction is male dominated. Chere (04:12): Construction is male dominated. So when looking statistically, while it may seem that women still sort of are, you know, kind of we're the majority. It's, we're still showing that we've reached parity. Like we may be at 45% to their, to their 55%, funny enough, but we aren't, we aren't anywhere near 75 or 80%. Not saying that that's what I want. I'm not saying we should take over the world, but yeah. I mean, we seem that way, but we're still sort of, we're still sort of getting to that 50% when it comes to just being a female. And then when you talk about being a female, being in higher leadership position, its false. Kathleen (04:55): You still see a lot of male CMOs. Yeah, yeah. Chere (04:59): Construction. Yes. It is a very male dominated industry. And I've been in mostly male dominated industries throughout my career, which has been really interesting for me. Because it's, it's just, it's sometimes difficult to be taken seriously to have your voice heard. But you offer a very different perspective than your male counterpart, counterparts often do. So, and then yes, being a Latina within construction is also really interesting because when you look across the board, when you look at some of the larger contractors, even some of the smaller contractors, you're talking about mostly white male founders, board members, company owners, VPs, C levels. You're starting to see more women rise to the, rise through the ranks and take on those positions, but very, very rarely are you seeing anyone of color in those positions. Kathleen (06:04): Yeah, that's interesting. You know, and, and there's so many things running through my head right now, you know, and I think the first question somebody might have as they listen to this episode is, well, why are we talking about diversity on this podcast? Because the podcast is usually about, you know, people doing successful marketing campaigns or, you know, who are experts in certain strategies or tactics. And you and I talked a lot about this, and, and I mean, I have certain opinions about this, which I'll share. And by the way, if you're listening, we, Virginia and I both agreed that, that we're, we're going to go there. We're going to talk about things that are uncomfortable and tough because there's really no point in having this conversation if you don't. We, otherwise we might as well just talk about, you know, pay per click ads or something like that. Kathleen (06:53): But you know, my, my I've been asked many times in my career, why is it important to have diversity in marketing? Meaning if you have a marketing team of 10 people, why is it important that that team be diverse? So I had a similar conversation with somebody about marketing conferences. You know, speaking only for myself, I go to a lot of marketing conferences and, and my anecdotal observation is that I walk around and it is a sea of white faces. Now, maybe I'm just going to the wrong marketing conferences, which is entirely possible. But you know, while, while at least anecdotally again, I see a lot of women, I don't see a lot of racial diversity in marketing, at least in the places that I've been. And, and so that question has come up several times to me. And my response has always been that I do feel like it's important and, and I have certain reasons why, but I'd love to hear your take on this. Why do you think it's important to have diversity in marketing? Chere (07:56): Here's, you know, I am a very, like, I have a strong creative side, but I have a very logical side. So I like to break it down by numbers. If you're a performance marketer and you look at the population at large, right? So Hispanics, Latinos make up, Latinos, sorry, all of us make up about 18% of the population. Blacks, African-Americans 13% Asians, 9%. We'll just take those three minority groups, right? So you add that all up and you're looking at a pretty hefty percent of the population. Now you look at media spend and how much dollars are spent towards those populations. And you're looking at like, you know, for Hispanics, less than 4% for blacks, African-Americans, you're a little above 1%, a percent of media spent and Asians, I believe are around maybe 5%. So let's just talk about numbers. Let's talk about performance and how your media is performing against those cultural groups, right? If you don't have enough spend towards them right now, you're not going to see as great of results. And you're talking about almost what, what does that almost 40% of the population that is not Caucasian and they have different socio, socioeconomic differences. They have different cultural norms. If we want to be better marketers, we have to be more diverse. You will see better performance of the money, of the dollars that you're spending, when you can be more empathetic towards the individuals you're marketing to. Kathleen (09:40): Yeah. That's a great point. And you know, it's interesting. I think this goes back to that notion of unconscious bias. Like I think a lot of marketers would say that they're, they're not biased. You know, they don't, that they feel that they can, can create marketing campaigns that are for everyone. But I think there's so much that we don't realize we do. You know, for example, when we're designing our websites and we go to stock photography sites and we pick images, you know? By and large, a lot of the images you see on many sites are white people, or they're the Benetton ad, which just looks, you know, I don't know. Sometimes it looks very forced to me. But the reality is in some cases it's because we choose those things. In other cases, it's because there isn't a supply of good diverse photography. Kathleen (10:29): You know, I was involved for, for several years in planning a large marketing conference, and we had this conversation about our speakers and why is it important to have diverse speakers? And, you know, there was some pushback. Somebody said, well, shouldn't we just have the best marketers and the best speakers? And yes, of course I would like to believe that we can find a diverse group of amazing marketing speakers. But beyond that, you know, I remember I worked with somebody who was a person of color and she said you know, we're not going to attract a diverse audience if the audience can't see themselves in, in our speakers. And that affects, you know, how you sell tickets. So I think there's a lot of that. It's very unconscious in many cases. It's, it doesn't have to be this deliberate thing, but deliberate or not, it is equally as impactful in terms of the results to me. Chere (11:18): Right. So what, what, it somewhat amuses me when it comes to marketing is, is a good part of our job is to understand psychology, right? We need to understand sociology. We need to understand anthropology. And if you're a really great marketer, you're constantly trying to put yourself into the shoes of the individual that you want to have a conversation with or that you want to attract, right? And when you, when, and when that's a big makeup of what you do is in marketing, it's almost sometimes, I wonder, why are we not thinking that way then? So if, if somebody is trying to market to me, that has no true understanding of what it's like to be a Hispanic in the United States, it, it can become very stereotypical and offensive. And that's never what any marketer wants to do. I think when you start stepping back and, and, and, and doing the human to human marketing and putting yourself in other people's shoes, you start to become very aware of how ill-equipped you might be to truly talk to different multicultural, diverse groups, without having some intimate knowledge of what they might be going through. Chere (12:34): You'll be more effective when you can have more voices in the conversation that allow you, and they give you the deep insight that make what you do more impactful. Kathleen (12:44): So what would be like an example of that? Because I think for a lot of people, this is such an abstract conversation. They need, almost need to have like concrete examples to be able to understand how this plays out. Chere (12:56): So, I mean, even right now, and I think you see it a lot, the sensitivities of, of advertising, it's a very difficult position to advertise to multicultural groups right now, if you are not someone who has had in depth conversations. Like not understanding what, what gaslighting is. Not understanding the value of, of like what, what of knowing moreso the emotional impacts of how, of different scenarios. And I'll speak from the Hispanic side. If you don't understand the deep family connections with Hispanics and that, you know, it is a very, that just culturally, how, how women are. How women have worked through, you know, the cultural Hispanic, like way of thinking of what women do and what women don't do. If you don't understand a lot of the dynamics of being a first generation American and an immigrant family, those are very difficult things to speak to., And they can come off very surface uncomfortable, very I guess, what's the word? Kathleen (14:09): Glib? Chere (14:09): Yes. Almost like you're, it's almost like you're, you're making fun, right? Stereotypes exist because there's some truth to them, but mostly they can be very painful because they're trying to pick at something that somebody just does, culturally feels very natural for them. And so if you're creating an advertising campaign and you don't understand some of these deep rooted socio cultural norms, you can make huge missteps. Right. So please don't, you know, assume, like, I think I told you that I've walked into a building for, for a job interview. And, and, you know, I was asked if I was part of the cleaning crew. And I had to say, no. Although you know it, because there's a stereotype to that. Right. There's a, and there's, there's nothing wrong with that. I cleaned houses to get my way through college, but you know, that's not what somebody, when I'm going into a job interview wants to, wants to feel like, right. So when people make inferences about a culture that aren't necessarily true, that's where the danger lies. Kathleen (15:14): So how else have you seen that play out? Like, what are, what are some common mistakes that you see marketers make? Chere (15:23): The, I, and this goes back to kind of what you're talking with, the Benetton ad, the token, the token pictures of people of color being placed in scenarios where there's like, there'll be three white people. There'll be one Mexican, one Asian and one black person. And you're okay. That's yes, that's great. But that's not what we're really, that's not what it's like, right? It feels really unnatural. It feels unnatural to just try to straight translate Spanish to English when the connotations are very different, the meanings are different. You can't just, you just can't just take one language and translate it to another and think that's okay. You know, there's, there are so many of those little intricacies when it comes to understanding culture that are so, so important, that could be so offensive to people. And so I would say like straight translations without really thinking through what it might mean in different cultures. I don't know if you remember long ago, the Chevy Nova. Kathleen (16:31): Oh, yes. I even know this story. I know this story, but you're going to tell it, you tell it. Chere (16:38): No. Perfect. That's a perfect example, right, too? If you're going to try to advertise a car that translates, and translate in Spanish "no go," don't expect us to be the first people lining up to buy your vehicle. Kathleen (16:52): Right. It's, I used to teach a class on, on this kind of stuff. And, and I, I would tell the story and I'd be like, it seemed like a great idea, right? Because when you have a product name that you're going to sell globally, you want something that's easy for everybody to say, no matter where they are. So simple words that, that work in any language and Nova is something that's pretty easy to pronounce, right? And it's like a star. It seems such a cool idea, but yeah, it does mean no go. So basically like your car is a lemon. Chere (17:21): Those are the things that you have to be careful of. And I'm, I am actually very sensitive to to pictures and to what I see. And, and you're exactly right. If I, if I see somebody marketing and I see the majority of their marketing imagery does not reflect me or a very diverse cultural base, then, then that's also, that's very difficult for me. Because then I think, how do you know me, if you, if you don't have anyone sort of, you know, you're not showcasing that you'd know about me and about, you know, the way we interact and the way we like to, the way we culturally, you know, network and, and, and work together. Kathleen (18:05): Yeah. You know, I've, and I've for sure been guilty of this because, you know, I look as a white person, it's not something you have had historically to spend a lot of time thinking about. And definitely something that I, I feel I need to work on more. I know there was one company I worked for where I was head of marketing and we were posting pictures of a conference that we had put on and we were marketing the next year's event. And we had just, honestly, it was like candid photos of the crowd at one of the happy hours for the past year's event. And they were great shots and we put them up on, I think it was Facebook, and some Facebook ads, and somebody commented like "nice sea of white faces". And it's true. You know, like I didn't look at it through that lens. I didn't look at it and think, what does this represent? It was just like, Oh, here's a great picture of a bunch of people at happy hour. But then as soon as somebody pointed it out, I was like, Oh yeah, that is all white people. How about that? Chere (19:03): That's such an uncomfortable conversation. I can, I can, from both sides, right? It's difficult for someone like me to point it out because also being sensitive, I want, I, it's not maybe something that you, that you all understand the differences. The lack of, there's a lack of real talk, a lack of real education, right? Between us. Why does it matter so much to us? It's a difficult conversation for you to have on the other side, because also I don't think, and I could be very wrong again, it's that unconscious bias? I don't think there's a good majority of people that don't intentionally, they're not intentionally trying to hurt, right? I don't feel that way. I might be the minority of minorities. I feel like it's a matter of sitting together and having people, and there is some positive discrimination that I think has to happen to allow people to open some doors, for people to step in to some of the, to some of the positions, to step into marketing, to have these opportunities. Chere (20:07): But it really is just a lack of, of, of conversation and really being open to understand each other. Why is it important to us to feel reflected in, in the conversation within the imagery we see? To have our voices in there. What are, what are our, what are our true differences? It's okay to be different. And we should talk about what our differences are so that you can understand the next time that you have this, this marketing group and it's, it is all white. Like, it's not for you to feel bad. It's just to understand that we want in too. Maybe it's not been as easy to get in, and we really need your help also to help pull us in, into something. And we, to be a little bit more intentional. Kathleen (20:49): Well, and I think the most, the greatest thing that came out of that particular instance was that it got us thinking, well, why is this a picture of all white people? Number one. And the answer is, well that's because 98% of the people who came to the event were white. And then the next question was, well, why is that? Why does it seem to attract that, that crowd? And you know, that, that was where that conversation started about, well, when you look at who's speaking, that's really what that looks like. It's a lot of white people, you know, and, and then it became a question of, well, how can we make us a more diverse event from top to bottom? And does it need to start with the people that we invite in as speakers? Does it need to start with how we do our outreach to the business groups that we promote it to? That sort of thing. You know, and I think it just goes back to that, the point I made earlier that like, some of it is like ,where you sit is where you stand. Kathleen (21:45): You know, you notice the things that first, you first, you notice the things that affect you the most. And so I've always been highly aware of like situations where it's all men, because I'm a woman. And so I, I see that. It's just something I see more readily. But I think that's, that's why going back to the, the first kind of point I was making, like, that is why it is important to have diversity in marketing. Because if you have a team of diverse individuals, where they sit is where they stand and they are going to see different things that not all of us can see, you know? And I, I think it was actually you and me, correct me if I'm wrong, but when we first spoke, was it you who, who alerted me to the Twitter account Manels and Wanels? Chere (22:29): No. Kathleen (22:29): Oh my gosh, this is great. Okay. So I don't know who I was talking to, but somebody pointed this out to me. There are these Twitter accounts, Manels and Wanels, I think they're called. And Manels calls out on Twitter, panels, panel discussions, or conferences or events or webinars where all the speakers are men. And Wanels calls out the same types of events, where all the speakers are white. And somebody pointed this out to me, and I was like, okay, this is really interesting. I have to go check this out. And then as soon as I did it, I, I have a big event I'm planning for my job next week. It's a three day virtual summit. And I went back and I looked at my lineup of speakers. And I was like, okay, it's not all white, but it is all men. And I mean, I'm surprised I didn't even see that at first as a woman. Right. But I didn't. I was just sort of going along my merry way and picking people I thought would be great speakers. And then I thought, well, this is ridiculous. I'm sure there are great women speakers in this case on IOT security. It's not like there's no women experts in this domain, you know? And so, and so it is, it is that awareness that I think is sometimes lacking if you're not sitting in and walking in those shoes all the time, seeing that. Chere (23:46): Absolutely. And I guess this whole thing for me now that we have our eyes more open to it, and we're willing to have the conversation and to be willing to have the conversation is a huge step because you can see that a lot of people are taking it personally. Like, like they're getting defensive. Like it's not my fault. I didn't, you know, I didn't, there's that sort of defensiveness in some people and other people are going, wow, I never really realized, right. Because like everyone else, you go about your day. You live in your bubble, you, you, you don't have the same experiences or challenges. And so you often take for granted that those challenges or experiences exist. And now it's not only this openness to say, okay, there's a problem. There's an openness now. Okay. Have a conversation. Now, there has an open, there has to be an openness to be intentional about making sure that we are, we're providing room for all the voices to join the conversation. Chere (24:43): And it's been, it's been interesting. So I will say that my husband is, my husband is white. He's, he's Irish and Irish American. And we've been together for 20 years. And over 20 years, I've, we've gone through different difficulties being a mixed race couple. Even being Hispanic and white, it's more common. But there, there have been subtle differences. And after this has all kind of come forward and we've had hours of really in depth conversations, because I used to say to him, I feel very uncomfortable in here. I don't feel like I belong, or I'm being watched or followed in a high end store. And it feels very uncomfortable to me. And he's never really understood what it felt like. Well, this week, just a couple of weeks ago, while all this was happening, we'd had a lot of these instances before, couple of weeks ago, when this was happening, we were sitting at a table at a nice wine bar and it was in California. Chere (25:47): And in the central coast and we were having a lovely afternoon and there was a couple who was an, unfortunately, you know, it was a white couple who came from an area, and they were complaining how the area had gone, had, had been turned over and had gone really bad and became a crime ridden area. And they started talking about how all of the minorities had moved in and taken their nice neighborhood and really turned it. And people are steeling now and people like, right? And then all of a sudden I looked at my husband and they started whispering because they saw me. And then they started whispering and it was like this people, right. And I said to my husband, it's not the overt issues that bother me as much as it is these, these, the, the micro racisms that happen. And that's kind of how I about like, the imagery. Chere (26:45): That's how I feel about, it's, it's subtle, but it's, it's death by a thousand paper cuts. And that's kind of the things that I, I think that we can look at and we can, we can change, right? And sometimes you just can't help people, but those are the things that really kind of get under your skin when you're a multicultural person trying to exist in an environment that you're not overly represented in. We can look at some of those little, those micro things and we can make those changes that make us feel more comfortable in different surroundings. Kathleen (27:19): So one of the things that I think people tend to question when they hear something like this is you know, how do, how, how do I go about making that change? And what does that really mean? Because, you know, look, I've hired a ton of marketers over the year, and over the years, and I've seen hundreds and hundreds of applications. I would say the vast majority, 75% have been white, white people. You know, and so I think, I know I've heard some people say, well, do I just, you know, do I have to hire somebody who's not qualified? Or, you know, how do you respond to that? Because that's interesting. It's such an interesting conversation that people then get into where they feel like they have to sacrifice something in order to get to that level of diversity. Chere (28:15): That's such a great, I mean, that's such a great question because it, it's not easy. Well, first of all, hiring is never easy, right? We've, same thing. I've hired a number of people. When you look at a resume, you really have to understand what exactly it is you're looking for. But at the same time, you have to read between the lines, right? Not everybody had the same educational capabilities. Not everybody had the same opportunities in different companies. So when you're looking to be more diverse, diverse, and more inclusive, and you're intentional about it, when you're going to hire, there is a lot of talent out there that may just didn't have, they didn't have the guidance, they didn't have the opportunity, but they're driven. And the, one of the most difficult things about, you know, hiring off of resumes is you really just don't know what you're getting until, until you, until you change the resume process, where you allow people to do some video resumes, where you ask some different types of questions that get to the foundation of the person. Chere (29:15): Because if you're just looking at opportunity and you're looking at career, they're not, it's not going to be one to one. We don't have the same opportunities all the time to go to school. We don't have all the opportunities to get the same experience, to get the same internships, to work under the same bright people. So the resumes aren't going to be as glossy, but the people probably are. And they're probably just looking for, to come in and say, nope, you may not have the same experience, but do you have the same ability? That's something that really, if you just, even if you looked at my resume, the ability would outshine the work that you've done, that, that you can list on a sheet. And I would hope that anybody would look at, would look to talk to me to get a sense of what I know and what I can do and not be judged about whether or not I had all the chances that everyone else did. Because I certainly didn't, you know, I had to work really hard to get through school. And I had to fight my way into every position. Kathleen (30:20): Yeah, this is, this is a really interesting topic to me, you know, and I come at this as, as a woman who probably spent too much on her education. I literally just paid my student loans off a few weeks ago and I am, I'm not going to say how old I am, but it's, it's way too many years. I did two graduate degrees. You know, I have no regrets. But, but that's you know, that is one end of the spectrum. But then I really think back, because somebody said this to me. Somebody was like, we should stop requiring college degrees on applications. And, and you know, I don't have anything against that in general. And then I really started thinking about like, who are the best marketers I've ever hired? And three particular people came to mind. Two of the three didn't have college degrees when I hired them. Kathleen (31:12): Interestingly, one of them I hired and I barely looked at her resume. I just, I knew her writing work and it was outstanding. And I just thought, I need this person on my team. And then I found out after I hired her that she didn't have her college degree. And I was like, well, it doesn't matter because you're amazing. You know, and she wound up earning it like on the side over time or whatever. But it wouldn't have made a difference to me. And the other one, and this goes back to your point about like grit and determination, the other one didn't have it. And I knew she didn't have it. And I actually ruled her out. This was for a lower level marketing position, kind of more entry level marketing manager. And I ruled her out initially because she didn't have any degree, let alone a marketing degree and she didn't have any relevant marketing experience. Kathleen (32:00): And I was like, you don't, you don't have the qualifications. I had a lot of other applicants who were more qualified and she came back and she was like, okay, but I really want to work there. Is there, do you have anything? I don't care if it's a marketing job, do you have any role in the company? I'll take it. I want a foot in the door. And I did. I had like a project manager position for something that had nothing to do with our marketing work. And she came in, she took the job and she was unbelievable. And within something like, I don't even know, six months, we had moved her into the job that she originally applied for and she wound up being one of the best people to ever hold that position, you know? And, and eventually she too got her college degree like over time at night or something. I don't even know, but again, it wouldn't have mattered. And so that really opened my eyes between the two of them. I was like, maybe I'm thinking about this all wrong. You know, and, and and, and she, she actually was funny. The second girl posted something, when she finally got her degree, she was like, no looking back. Salaries over sororities, you know? And I was like, man, you're smart. I don't know it was, it was eye opening. Chere (33:11): I think it's a, that's a, I mean, it's a fantastic conversation. When you look at just some of the socioeconomics of, I'll just say the Latin population, of the Hispanic population, the ability to go to college isn't always there. However you have just as like, just as any percentage of the population, statistically, you're going to have brilliant people within that, but just don't have the finances. Don't have the capabilities or, you know, can't leverage their parents or, or savings to really go. And maybe they'll go to junior college, you know, and be able to get an AA, which is a more affordable opportunity. But then when you have these requirements on your, on the job application, or excuse me, on the, the job posting, it automatically tells people, you know, I'm probably not good enough for that position, when the truth of the matter is they, they re very much could be. Chere (34:07): And I often, I don't, I don't hire based on the bucket, based on whether or not they have a degree or not. Or if they have a degree that fits with marketing, because we're both living evidence that that doesn't matter. It doesn't, you just learn a one to one thing. But when you, when you do have that, it limits them. I like not having that because I want to see who who's going to come with the most creative minds, who's going to bring the most diverse experience and ideas. And it doesn't even have to be multicultural diversity. It's just diversity in a way they go about things. I mean, that, that makes you a really great marketing team is when you have people that don't always think alike, but you get them into a room and you start to get them to collaborate. Just like the great, best advertisements come from just these great minds working together, who come from different perspectives. Some people are driving or some people are just great writers, some people are visual thinkers. You put them all together, they share their experiences and you come up with something fantastic. Kathleen (35:06): Yeah, I agree with that. And I also think it's really interesting. Sometimes hiring for the degree can backfire on you. And the example I'm going to give, and maybe this is maybe this is prejudiced thinking in and of itself, but I'll say it because we're going there today. You know, I think there are definitely cases where you hire somebody who has the marquee degree from the amazing university and who has worked at like a big name company. And in reality, what happened was, you know, they had, they came from money, they had family connections. They were able to get into a good college because, you know, either have a family legacy or a donation was made. I mean, we're coming off of a year of college entry scandals. So they got, they got into, you know, the Harvard or the Brown or whatever. Kathleen (35:51): And once you're there, you are in a network of other kids who come from those backgrounds, very powerful, very privileged. The network in and of itself is one of the values of a, of a degree from a place like that. And so that gains you entry into, you know, early career jobs that, that have also got marquee names. And you get those because you came from the great university, you have the power network. So you wind up with this really strong resume earlier in your career, but is it because you were the best person for the job? Is it because you're the smartest? Is it because you're the pluckies and the hardest worker, or is it because you were in circumstances that that made it easier for you to, to, to be in those places? And so I think sometimes you hire those people and, and they haven't had to work as hard. They haven't had to hustle as much. And let me just tell you these days, especially at a time like this with COVID, great marketers have major hustle. You know, they don't follow a playbook. They do whatever it takes to get the job done and to bring in the results. And that requires some hard work and some grit. Chere (37:03): Absolutely. Also, you know what I, and where I come from, you know, I didn't come from a lot, but street smarts when it comes to marketing, man, there is something I give in sales to street smarts will get you a lot farther in my thought than a textbook education on marketing techniques or sales techniques. What I like about you know, about individuals who've had to, to your point, they've had to hustle, they've had to find another way, is they're not afraid. And when you don't have fear, because you haven't been sort of, the pedagogy has informed you, you have to believe this way. You have to do it this way. They're the ones who are really expanding the industry. We're coming up with cool ideas. We're bringing things to the table that are changing the way we market, the way we look at things. Chere (37:56): They're, they're really, really shaking things up. I love that about, you know, that scrappiness, because then you don't have to have these big million dollar budgets. We've seen great things happen with budgets of like a thousand bucks and its viral because somebody just knew they were at the pulse of something. They understood how to follow that pulse. They understood how to do something that could step outside the norm. They weren't afraid to fail. And then you have this now, this new phenomenon, right. That we all end up going as marketers, Oh, that's really cool. Somebody came up with that. We're going to start doing that too. So I do think they're the ones that are really pushing the envelope that are making us all better. Kathleen (38:36): This is awesome. I've loved this conversation. I feel like I could go on and on forever, but we are going to run out of time. So if somebody is listening and they are in a position where they feel they need to go to their boss or the leadership of their company and say, it's really important that we have more diversity in our marketing. Like, how do you suggest they approach that conversation? Chere (39:02): Well, like any, any time I approach my C level or even the board, I always go back to data. If you want us to be higher performers, if you want to see more out of your marketing dollars, then just look at the numbers. And I'll go back to the start. You can't, you can't you can't put out 40% of the population. You cannot just, Oh, like you have to be very specific with what you're doing with them. If you want your marketing dollars to, to help advance, if you want a good ROI. I've just, that to me is always looking at the numbers. If you have 18% of the population, that's Hispanic, we should be really looking at what can we be doing here to make sure that we are, we are absolutely hitting that 18% where they, where they're gonna feel like they want to be a part of what we're doing and whatever industry you're in. Chere (39:55): You're going to have a certain percentage of individuals that are within that industry always looking to see how can we be the best marketers for that subset always is, that's a performance objective. And that's one way to go about it, right? The best way to go about it would be just from the moral standpoint. I mean, it, it doesn't from a moral and ethical standpoint, it doesn't make sense to not have a diverse group of individuals in your company. It just, you know, we're not doing well by each other and creating a truly collaborative, open, you know, environment. So I mean, those are two ways. I, I always go back to numbers because I am a numbers person, but at the same time, when you go to the C suite, when you go to the board, they're numbers people too. Kathleen (40:41): Yeah. I think that's really smart. I mean, it's because the message you send is this is not a rubber stamp thing. This is not a check the box thing. We're not just doing this so that we said we did it, or because we have to, we're doing it because we literally cannot afford to not do it. Chere (40:55): Yes. We can do better. We can. And talk about just, just from when you go back to the numbers and you say, look at the opportunity we have in front of us to really gain mind share, to really grow as a company. Just look at the numbers. If we did it the right way, imagine what we could do as a company from growth and scaling. It's yeah. It's phenomenal for every company. It's the opportunity every company has right now.. Kathleen (41:21): Yeah. Well, I'm fascinated to know what people who are listening think about this. And I think this is one of those episodes that really lends itself well to a conversation. And so, you know, I would just encourage you, if you are listening. And if you have a question or if you have a different viewpoint on this, or if you totally disagree with us you know, let us know. You can certainly tweet me at @workmommywork. And I would love to see those comments and get a discussion going. Because I think, you know, Virginia, as you said, we have to have these conversations. That's the starting point, you know, for any changes, just talking about it and, and acknowledging it. Shifting gears, we can't end without doing my usual ending segment, which is two questions. I always ask every guest, the first being, the podcast is about inbound marketing. Even though today, we talked all about diversity, which I think is very important to inbound marketing. Do you think there's a particular company or individual that's really killing it when it comes to inbound marketing these days? Chere (42:28): So this is always a tough question for me because you never really know if, if they're killing it or if it just looks like they're killing it. Okay. Because we don't know their data. We don't know what's coming in. We don't know if this is the right inbound. Right. So I will say though, I'll say two companies that I just love. Because I think that they're, they're really doing well to gather mind share and bring in, bring in the right eyeballs. And I will say Drift and Outreach. Those are two companies. And funny enough, I don't use their technology, but I love them so much because they have really relevant conversations at what feels like, just like to the right people in the right way. And I think that the content they put out there, really understanding like who they're talking to. So to me, I feel like they're killing it. I don't, you know, I don't know the numbers, so I'm not for sure, like I said, I'm a numbers person, so you never know, but I really like what they're doing. Kathleen (43:22): That's awesome. And I think that's the truest testament to the, to the effectiveness of what they're doing is that you are not a customer. Doesn't sound like you plan to be really soon, but you know, you're just a fan and that's awesome. Chere (43:35): Yes. And I'll think twice. I mean, we, we have, we've looked at both technologies. We're not at a place where we're there yet, but when we are, I'm going to be the first one calling in and saying, don't bother showing me the system. I already know everything you guys do. Just sign me up. Kathleen (43:48): Yeah, that's great. I love that. Well, second question. Most marketers that I talk to, their biggest pain point is just how quickly the world of digital marketing changes and how hard it is to keep up with everything. So how do you personally keep yourself educated? Chere (44:02): Well, I, in like you are a part of the Revenue Collective, I think that's, that's huge. That group of individuals is so important to me because you get such fast and engaged marketers who share a lot of information. Women in Revenue. I demand, demand or excuse me, Digital Marketer. Saastr. I have a lot of different places that I go read. A lot of books, podcasts. I love what you're doing. I like that you're functional and very specific so that I can go I'm, we're having a problem scaling like, like the one you had, I want to move from 1 million to 10 million, what's the best growth team to have. I mean, I think it's fantastic. And then Sales Hacker is always really good for me. I think in marketing, the more you can know your brethren over in sales and really incorporate and integrate into what you're doing, the better marketer you'll be. And so I, you know, I tell my team that come in, get very familiar with learning all about sales and take take some calls, do some, do some outbound prospecting, because you're going to be much better marketers. So I always advise them, to give them the get some education around, around sales. And so that's a lot of the stuff that, that I go to. Kathleen (45:21): That's such great advice. I could not agree more. I, I have spent six months working in just a sales role. I mean, I've always done sales because I used to own my own business. And when you're a small business, you're, you're the CEO and the, you know, dishwasher and the chief sales person. But I did spend six months after that working in a purely sales role. And it was the best thing I ever did for my marketing career because it gave me so much more empathy for salespeople and such a better understanding of what they need in order to be set up for success. So totally spot on with that. Chere (45:53): Yeah, no, I love it. Kathleen (45:56): So before we wrap up, if somebody wants to learn more about you or connect with you online or check out HammerTech, what's the best way for them to do that? Chere (46:08): Well, please connect with me on LinkedIn. I, I don't always post as much as everyone else in the world. And I read all the time, like, you know, from Kevin Dorsey and Justin Walsh and everybody, you know, you build your brand and yes, I'm going to be doing that. But please connect with me on LinkedIn. I love having good conversations and that's Virginia Chere Lucett. So LinkedIn is the best, best place. And if you want to check out the company, it's, it's HammerTechglobal.com. Kathleen (46:35): Awesome. Well, I will put those links in the show notes. And again, if you're listening and you're interested in this conversation and you want to take it offline or well off, off podcast, I guess you know, tweet me, send Virginia a LinkedIn message. You know, I think it would be really interesting to keep this conversation going and to kind of start, start a broader dialogue within the marketing industry about diversity. It's so important. But having said that, that is it for this week. If you are listening and you found value in this episode, or if you're a regular listener and you regularly find value, I would love it if you would head to Apple Podcasts and leave the podcast a five star review because that's how other people find us. And if you're listening and you know somebody else who's doing kick ass inbound marketing work, definitely send me a tweet at @workmommywork because I would love to interview them. That's it for this week. Thank you so much, Virginia. Chere (47:31): Thank you for having me.

In On The Move’s 10th episode, Matt and John launch into some important schedule updates for the Mecum Auctions summer schedule. Then it's straight to hot-off-the-press car news with the debut of Porsche’s 911 Targa 4S Heritage Design Edition. Just 992 examples are being built and feature elements like white livery and exclusive two-tone leather upholstery. John is convinced these are future collectibles and details why. Then the guys turn their attention to possible news of General Motors phasing out the long-running midsize Malibu sedan, and Matt gets sucked into an exciting tease by Specialty Vehicle Engineering of its upcoming 750 HP Syclone GMC Canyon performance pickup truck. Next, NASCAR and racing veteran, Ray Evernham calls in and shares how he got into motorsports, including memories of racing his first car: a dirt track 1962 Chevy Nova. Ray also talks about highlights from his years working with Hendricks Motorsports and setting records as Jeff Gordon’s crew chief on the famed Rainbow Warrior. Along the way he gives a peak at what’s in his car collection including the "car he’s most in love with"–the 1958 Chevrolet from "American Graffiti." Ray also provides progress on the restoration of his 1970 Dodge Daytona known as DC 93. This is the very vehicle that was the first to break the 200 MPH mark on a closed course. Wrapping up the show is a visit with Stephen Cox, floor reporter for Mecum Auctions on NBSCN. The auto enthusiast details how trips with his dad to Paragon Speedway in southern Illinois helped him transition from wanting to play in the NBA to competing in auto racing. He also gives an update on his Fox-body Mustang, a car he got as a senior in high school and dated his wife in. Finally, Stephen talks about his involvement with upcoming full-throttle events like Rally North America and Gridlife.

Atlas Cage was born during the setting sun of a Friday night, one month after the Chernobyl incident, in an East German town that was still being covered by the ash that drifted in from the skies like dirty snowflakes. It seems only fitting that years later he would adopt a form of the radiation symbol as the marker for the Urban Hard Rock band known as “Strings of Atlas”. Part beat poet, part rock-n-roll, and a full time wandering soul, Strings of Atlas has been on the underground scene since late 2006. With several self-released albums (including the most recent success “In A Better World”), an independent film score, three short films, appearances on Ninja Warrior and an amazing head of hair, he has managed to climb indie charts from Florida to Texas, garner some FM radio play, find inclusion in numerous podcasts and blogs and tour the west coast in his 1974 Chevy Nova. The first big break for SOA was with the album “Atomic Girls” which made its way on to iTunes, Rhapsody, and several other major platforms. He is also the host of the vlog “Strings Of Atlas TV” on youtube. In 2019, there were two very significant events in Cage’s career: One was that he began his wrestling run with the indie pro wrestling federation known as PWR (Party World Rasslin’) in Austin Texas. The second was that he founded the indie record label and new home to Strings of Atlas, Sky Titian Media. Sky Titans' mission looks beyond the conventions of the genre, striving to develop artists who feel a deeper connection to people. It was established to act as an independent media incubator, active in the landscape of music, culture, film, and technology and cultivate creativity through connection, both with other artists and the community who supports it. For a behind the scenes look at life as it happens outside of the tours and studios, be sure to check out the “Strings Of Atlas TV” vlog, at youtube.com/skytitanmedia. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/pressplayinspired/message Support this podcast: https://anchor.fm/pressplayinspired/support

Like the first light on the fifth day, In Lieu Of comes ROARING BACK into your lives, kiddos, with the conclusion to VOLUME I: CULTURED FEAR.   It has been a minute so remind me... what are we talking about today again? Could it be that little-known indie comic from the mid-80s by Kevin Eastman and Peter Laird? Their series had a limited run, was marginally successful, developed a small, cult following, rihgt? It’ll come to me. Just give me a sec.............   GOD I WANTED TO BE A TURTLE!!!!!!... when this movie came out. Today’s issue features a rare example of a film adaptation of a kids’ cartoon that holds up better than the cartoon it’s adapting. We remember the pizza, the sewer lair, the fight scenes, the totally radical catchphrases. But this is In Lieu Of, which means be prepared to have one of your childhood favorites dissected for what may be not-so-pleasant, like the fears of youth gang violence and child exploitation that underlies much of the film’s plot. Bossanova! Chevy Nova?   In lieu of the growing window into the scary realities of urban life and the growing concerns over the youth of the nation in the early 90s, how did we get The Shredder’s delinquent army in 1990’s live-action Teenage Mutant Ninja Turtles movie?   Volume I, Issue 5. And have YOU no one to go to, kiddos?

Merry Christmas! Can I say that anymore? Happy Holidays? Chevy Nova? Bah humbug, here's a guy who stretches! If that's not enough, there's a girl who turns invisible, a guy who can get real hot, and if you like big rock men do I have a surprise for you. Thanks for listening through the first year of the show. We cherish each and every one of you. 2020 is going to be even better (we hope)! Find us on Twitter and Instagram at @MarvelMoviePod! Facebook Page: https://www.facebook.com/marvelmoviepod/ Email us at marvelmoviepod@gmail.com! Wolverine Deleted Scene: https://www.youtube.com/watch?v=ceebQxWgHis Intro Music: https://www.purple-planet.com YouTube Channel: https://www.youtube.com/channel/UCBhaKwC55u_e1eMtjNAEpAw We own NOTHING in this episode but our voices and opinions! Fair Use!

Legendary stuntman Buddy Joe Hooker joins Kris to talk stunt driving, being Rambo, and of course, tells us some fun but also some harrowing stories behind driving for our #1 (Chevy Nova from Death Proof) and #2 (the Wraith) on the best movie cars of all time. www.buddyjoehooker.com

We start by talking about the evolution of Jon's Rio. Jon tells us a joke...and THEN we get into the official show. The OC Auto Show is back in our neck of the woods. Jon gives a Lotus the business in his M3 and shops for an old school Chevy Nova?  The Gatekeepers finally make a comeback and discuss whether a person is really a car enthusiast if their car is stock (There are levels to this $#it!) and the Supra already has a recall, but by who?

On this weeks Quickcast Dan and Brock discuss the possibilities of your password being incorrect and how to fix it. We also take apart a 1970 Chevy Nova to see just what makes it tick and we take you through whats new and exciting in the world of Comics, Movies, Television, and everything else coming soon. Dan regales us of tales of the Disney+ lineup and Brock drops a very exciting Pixies mixtape in honor of their new album "Beneath The Eyrie" So sit back relax and grab your favorite Shasta and make Roseanne proud because Dropped Culture is kicking it into Twelfth gear!

Six Pack Double Feature Presents: Pick 6, Bonus Summer Edition Where Travis and Nathan give you their Top 5 list, and then add one more. Special guest Brain Detail Specialist, Jimmy James joins the guys in studio to share some of his favorite movie vehicles. We unintentionally mess up some of the details on a couple of the cars mentioned and then we take an American Singer-Songwriter legend and wedge him into a movie that he's never been in. Please take a look at the corrections at the bottom of the podcast notes for mote details. Lastly, the guys answer a listener-submitted Chaser at the end of the episode. Films discussed in this episode: Beverly Hills Cop (1970 Chevrolet Nova) Star Wars (Imperial Tie Fighter, Millennium Falcon) Batman '67 (The Bat-copter) Fear and Loathing in Las Vegas (1971 Chevrolet Impala Convertible) Back to the Future, Part II (Mattel Hot Pink Hoverboard) 20,000 Leagues Under The Sea (The Nautilus) Goldfinger/Thunderball (1963 Aston Martin DB5) - i Vanishing/Death Proof (1970 Dodge Challenger) - ii, iii National Lampoon's Vacation (1983 Ford Wagon Queen Family Truckster) The Blues Brothers (1974 Dodge Monaco) Christine (1958 Plymouth Fury) The Living Daylights (1987 Aston Martin V8 Vantage Volante) American Graffiti (1932 Ford Coupe) Return of the Jedi (Speeder Bikes) Herbie: The Love Bug (1963 Volkswagen Beetle) Jaws (1975 Chevrolet Blazer) Bullitt (1968 Mustang GT 390)   ---CORRECTIONS--- The Aston Martin DB5 was featured in GOLDFINGER and THUNDERBALL. James mentions the DB7, which was not in production until 1994. The Dodge Challenger was released in 1969. James mentions the year 1967, which is incorrect. Stuntman Mike's car from DEATH PROOF was a 1969 Dodge Charger that had a duck hood ornament. Stuntman Mike also had a 2nd car, which was a 1970 Chevy Nova that was featured in the first half of the film. The Dodge Challenger featured in both DEATH PROOF and VANISHING POINT is from 1970. So, this one is completely FUBAR'd, but in all honesty, we feel it's not that important to the quality of episode as a whole. Also, we don't really care. James Taylor was not in the movie VANISHING POINT. He was, however, in the 1971 movie TWO-LANE BLACKTOP, which was also centered around cars and racing. We ask our listeners to please accept our sincerest apologies if you are in fact a car guy (or gal), because we don't want to be presumptive. Apparently some of us did not do enough research before laying claim to the accuracy of these vehicles. Or the fact that Nathan mixed up two car movies and which one that James Taylor starred in, let alone the fact that he still hasn't seen either film.    Copyright 2019 | Klopek Media

The Notorious Steel & Bigs get hot and dirty in the '77 Chevy Nova. Locked in the hotbox, talking about hotboxing, drinking a hot box-o-joe… ssss'getit! Hosted by @jumpsuit_steel aka Connor MacNeil + @ThatBoyBigs_ aka Troy Morin Presented by @hemphousegoodies + @usmarijuana

James hates phonetic spelling sometimes. Shadow meets a man about a car. Something smells funny. Find out more at https://the-world-beyond-the-tale.pinecast.co This podcast is powered by Pinecast. Try Pinecast for free, forever, no credit card required. If you decide to upgrade, use coupon code r-514c69 for 40% off for 4 months, and support The World Beyond The Tale - The Page-A-Day American Gods Podcast.

Josh paints a Chevy Nova. Ken has an Ewok. Everyone loves the Uzley Brothers. Come spend your Afternoons with Josh Macuga and Ken Napzok! A silly look at a serious world. Twitter: @KenNapzok @JoshMacuga --- Send in a voice message: https://anchor.fm/the-afternoons-with-josh--ken/message Support this podcast: https://anchor.fm/the-afternoons-with-josh--ken/support

Reels and Wheels celebrates Halloween by sitting down on Halloween night and talking about Quentin Tarantino's tribute to classic Grindhouse movies, Death Proof! Death Proof is a Horror/Thriller for car guys, layered with references to all the great classic car chase movies covered on this podcast, like Vanishing Point, Dirty Mary Crazy Larry, and Bullitt.  It's also a Tarantino movie, so there's tons of snappy dialogue and a few key points of extremely graphic violence. We have some amazing cars - the psychotic Stuntman Mike, played to perfection by Kurt Russell, choose both a 1971 Chevy Nova and a 1969 Charger. Our protagonists show up in a 1972 Mustang, dead set on getting a test drive of an Alpine white 1970 Challenger similar to the Vanishing Point car! How much Tarantino is too much Tarantino? How deep to the tributes and references go? How unintentionally creepy is the movie? Make sure you subscribe on iTunes, Stitcher or Google Play and leave us some feedback! @SidBridgeComedy, @S2KJames, @ReelsandWheels  

 Originally from Buffalo, NY, Denise made her first trip to the desert in 1979, driving her Chevy Nova from Camp Lejune, in North Carolina, where her husband had previously been stationed. Denise arrived to 29Palms in the middle of the night and was pretty surprised by what she saw the next morning.   Denise describes these as the days when the military would say, "If we wanted you to have a wife, we would have issued you one." These days, the military is much more aware of the important role spouses and families play in the lives of our service men and have a number of programs, like the one Denise worked in called FRO - Family Residence Officer, serving as a liaison between families and their enlisted family members during active duty.   Being the spouse of a serviceman requires travel to many places and Denise cultivated an attitude of optimism and openness about those changes, never expecting or anticipating what a place might be like, but just accepting it for what is was and embracing it. This is her third time in 29Palms.   Denise is also a business owner, running B29, formerly known as Bistro 29 - she and her husband became full owners of the restaurant in January 2018 and have made some changes to the branding and the menu, continuing to offer reasonably priced fare in a lovely atmosphere with some southern flair. They're now offering ribs, which have been a big hit, as well as po' boys, soup/salad/sandwich combos for lunch and an all-you-can-eat salad bar for dinner. And, as Denise says, no southern breakfast is complete without grits, which they serve with breakfast on Saturday during the 29 Palms Farmer's market.   Denise is involved in her community, serving on the Chamber of Commerce as Secretary and now Vice President and is currently a candidate for 29 Palms City Council. Becoming a candidate was not without it's 'hitches and glitches' as Denise describes in this episode. She hopes to address some issues around the city's infrastructure as well as simplifying the process for new business owners to get up and running to fill the empty storefronts.   About the desert, Denise says, "It's a place of peace and tranquility - it helps you get in touch with who you are."   If you'd like to learn more about Denise, learn about her platform or donate to her campaign click here:   https://friendstoelectdenisecullum.com/  

Ryan Milliken is very well known in the diesel industry as one of the best Cummins tuners around. He is also very well known in the drag racing industry for having a very vast diesel powered Chevy Nova. 

Laurel Sutton is a co-founder of Catchword, a Bay Area naming firm behind names like Asana, Vudu, and many of the activity trackers from Fitbit, like Zip, One, Flex, and Force. She is also the Information Officer for the American Name Society; but Laurel's not only a naming expert. She's also a trained linguist, with a Master's Degree in linguistics from UC Berkeley. Laurel's expertise in naming and linguistics make her perfectly suited for her current role: She now runs Sutton Strategy, where she focuses on providing linguistic analysis on name ideas. Linguistic analysis is a crucial step in the naming process, ensuring you (or your client) don't end up with a name on one of those listicles of "worst naming disasters" because you failed to realize your brand name was slang for something offensive. For some reason, the most famous example of a linguistic disaster in naming is actually fake news: the story of Chevy Nova selling poorly in Spanish-speaking countries because it translates to "doesn't go." Never happened. But there are real examples, too, like Zyklon, Incubus, LaCrosse, and Strange Fruit. Laurel kicked off our conversation by defining linguistic analysis as "pieces of research that are designed to make sure that any name is going to work globally." She then shared her process, what it means to do a "global" check, whether it's still important to do linguistic checks when your brand will only sell in the US (it is), and the difference between translation and transliteration.

Ryan, Lloyd and Dan are joined by Scott Nadeau who calls in from the Raleigh, North Carolina. Scott is Live and Let Diecast’s Instagram and Facebook account lead and he does an amazing job.  The Evening Standard in the UK says: “Live and Let Diecast @live_and_let_diecastThis account has a truly unique remit, posting photos solely of collectable diecast model cars. The account complements a well-known blog for the diecast collecting community.” They are slotted just below Subaru USA and above The Speedhunters! You’ll find Petrolicious on the list too. Rarified air Mr. Nadeau, rarified air.Our latest purchases:Ryan: GMP’s trio of Chevy Nova models – Red Yanko Deuce Nova, Streetfighter’s Overkill Nova; and Michigan’s Nova by Berger                                           Lloyd:   Auto World Camaro SS                                              Dan:     Disney World Parking Lot Tram and Monorail, 1967 VW Beetle by Kinsmart         Scott Nadeau: BMW Z1, 1:18 scale, no box, by MiniChamps, missing mirrors and doors; Aston Martin DB2 James Bond car

She’s a daughter of a auto mechanic and an EMT and talk about how she started in Pro Wrestling and being on Impact Wrestling and her talk about her Chevy Nova and her debut at Shine 48

She’s a daughter of a auto mechanic and an EMT and talk about how she started in Pro Wrestling and being on Impact Wrestling and her talk about her Chevy Nova and her debut at Shine 48

We follow up on the Chevy Nova story. We debate Tim's iPhone 7 Plus and iPhone 8 Plus, phone back's friction coefficient throw down. We follow up on Apple's former GPU maker Imagination sale, the cost of building an iPhone 8 and Dyson is building electric cars. We discuss the FaceID Security Guide and Amazon's hardware event. Picks: Monster Truck AR, JSON to Swift, TypeScript, Go, C#, Java, and more :: quicktype.

Today’s minute of TMNT gives us the first real “hero shot” of the Turtles. Our discussion revolves around 90s slang, more credits, and a classic car that for some reason never caught on as a potential Turtle-mobile. In addition, hear … Continue reading →

Hey guys! We're back from a long break but the podcast will go on! Marcus and Grayson sit down to discuss new products, the Chevy Nova, car shows, stance, plus @DylanAckimenko calls in to discuss upcoming plans to collaborate and film a 2005 Ford GT! Enjoy. 

Welcome to episode 32 of ATG: The Podcast. Against the Grain is your key to the latest news about libraries, publishers, book jobbers, and subscription agents. Our goal is to link publishers, vendors, and librarians by reporting on the issues, literature, and people that impact the world of books and journals. This week, Leah Hinds hosts another installment in our series of Charleston Conference preconference previews! You can find registration for these sessions on the main conference registration page, and session details are available on the conference website. Charleston Library Conference Website First, we’re happy to welcome Lettie Conrad and Lisa Janicke Hinchliffe. They’re presenting a preconference titled “Prospecting User Perspectives and Practices for Past Trends and Future Predictions.” It will be held on Tuesday, November 7, from 1:00 – 4:00 pm. Starts at the 13 minute, 20 second mark in the recording. Lettie Conrad brings 15+ years publishing experience to her work with a variety of global information organizations and partners, dedicated to advancing knowledge and driving product innovations that ensure positive and effective researcher experiences. She offers rigorous R&D skill and experience designing digital products to address academic user information practices. Lettie’s services span from strategic planning to delivery, with a proven record of success with evidence-based product management, user-focused product development, and specialized expertise with metadata standards and architecture, SEO and discoverability, performance analysis, UX and journey mapping, and more! Lisa Janicke Hinchliffe is Professor/Coordinator for Information Literacy Services and Instruction in the University Library at the University of Illinois at Urbana-Champaign as well as an affiliate faculty member in the university’s School of Information Sciences. Lisa is a past-president of the Association of College and Research Libraries, which launched the Value of Academic Libraries Initiative during her presidency. Lisa has presented and published widely on information literacy, teaching and learning, the value of academic libraries and library assessment, evaluation, and innovation. Lisa earned her Master of Education in educational psychology/instructional design and Master of Library and Information Science degrees from the University of Illinois at Urbana-Champaign and is currently a PhD student in Global Studies in Education in the Department of Educational Policy, Organization, and Leadership. She earned her Bachelor of Arts degree in philosophy from the University of St. Thomas in Minnesota. --------------------------------------------------- “Fund your Dream: Business Strategy to Support your Innovative Initiative” is a preconference that is scheduled for Tuesday, November 7, from 1:00 – 4:00 pm. We’re happy to welcome the presenters and organizers Nancy Maron, Kimberly Schmelzinger, and Brian Keith to talk with us about the background and details about the session. Starts at the 20 minute 14 second mark in the recording. Nancy Maron is President of BlueSky to BluePrint. Nancy works with publishers, librarians and other innovative project leaders to define, test and refine assumptions about new and existing products and services. She honed her skills in over 20 years of experience working at the nexus of publishing, higher education and technology, most recently with the not-for-profit organization Ithaka S+R, where she led the team focused on Sustainability and Scholarly Communications. Kimberly Schmelzinger is the founder of MeanLine Publisher Services. She is a consultant providing customized research solutions to scholarly publishers. Among other projects, she conducts research for the AAUP (for whom she prepares the AAUP Annual Statistics), and has recently completed two projects funded by the Andrew W. Mellon Foundation, both related to estimating the cost of publishing a humanities monograph. Brian Keith is the Associate Dean for Administrative Services & Faculty Affairs at George A. Smathers Libraries, University of Florida. Brian is the senior administrator for the areas of Human Resources, Staff Development, Grants Management, Facilities and Security, and Finance and Accounting for the Smathers Libraries. This system includes 405 employees and annual funding in excess of 34 million dollars. Brian has a distinguished record of service to the profession and has noteworthy accomplishments in research and scholarship. ---------------------------------------------------   In this week's "If Rumors Were Horses" segment by Katina Strauch: The Coalition for Networked Information (CNI), the Association of Research Libraries, and EDUCAUSE are pleased to announce that Herbert Van de Sompel, research scientist at the Research Library of the Los Alamos National Laboratory, has been named the 2017 recipient of the Paul Evan Peters Award. Named for CNI’s founding director, the award will be presented during the CNI membership meeting in Washington, DC, to be held December 11–12, 2017, where Van de Sompel will deliver the Paul Evan Peters Memorial Lecture. The talk will be recorded and made available on CNI’s youTube and Vimeo channels after the meeting concludes. The award recognizes notable, lasting achievements in the creation and innovative use of network-based information resources and services that advance scholarship and intellectual productivity. Nominated by over a dozen highly respected members of the information science community, Van de Sompel is widely recognized as having created robust, scalable infrastructures that have had a profound and lasting impact on scholarly communication. Adept at applying theory to practice, nominating colleagues noted that the application of some of his groundbreaking work has become an integral part of the core technology infrastructure for thousands of libraries worldwide, helping to connect information across the Internet, and constantly working to further his dream of “a scholarly communication system that fully embraces the Web.” An accomplished researcher and information scientist, Van de Sompel is perhaps best known for his role in the development of protocols designed to expose data and make them accessible to other systems, forging links that connect related information, thereby enhancing, facilitating, and deepening the research process. These initiatives include the OpenURL framework (stemming from his earlier work on the SFX link resolver), as well as the Open Archives Initiative (OAI), which included the Protocol for Metadata Harvesting (OAI-PMH) and the Object Reuse and Exchange (OAI-ORE) scheme. Van de Sompel was hired by his alma mater, Ghent University (Belgium), in 1981 to begin library automation. Over time, the focus shifted to providing access to a wide variety of scholarly information sources leveraging the technologies of the day to reach the largest possible end-user base, and by the late 1990s, the work of his team was considered among the best in Europe. In 2000 he received a PhD from Ghent University, working on context-sensitive linking, which led to the OpenURL standard and library linking servers. Following stints at Cornell University and at the British Library, in 2002 he joined the Los Alamos National Laboratory as an information scientist, where he now leads the Prototyping Team at the Research Library. Widely sought after for advisory boards and panels, Van de Sompel served as a member of the European Union High Level Expert Group on Scientific Data, as well as the Core Experts Group for the Europeana Thematic Network, charged with building a digital repository of European cultural assets. www.cni.org/go/pep-award/ I was sad to learn from Buzzy Basch and Mark Kendall  that John R. Secor, formerly of Saugus, MA, Contoocook, NH and Westford, MA, passed away in Exeter, NH on July 24th after a long and brave battle with Parkinson’s Disease and Alzheimer’s Disease. John was born in Everett, MA on April 22, 1939 and graduated from Saugus High School in 1957. He was predeceased by his loving wife, Sally. He is survived by children Glen and Rosheen Secor of Westford, MA, Heidi Coen of Concord, NH, and Traci and Martin Britten of South China, ME, as well as nine grandchildren and three great-grandchildren. He also leaves his sister Cathy Neri and her husband Phil of Dover, NH, and his brother Richard Secor and his wife Melissa of Punta Gorda, FL.  From Mark:  John was a dynamic personality and a successful entrepreneur. In 1971, he acted upon his great love of books and libraries, forming Yankee Book Peddler, Inc., in Contoocook, NH. From its beginnings in the basement of his home, he grew YBP into a leading national and international bookselling company. Those of us who had the privilege to know and work with John and witness his unwavering commitment, dating back to 1971, to building a world class organization for its employees, our community and customers (who he often simply referred to as “partners”) know well that his legacy continues  to live on in our business.  John’s willingness and desire to serve as a mentor and friend as well as building a lasting and meaningful organization that supports learning and education is one that I, and so many of us, will be forever grateful for. Let’s join together in honoring John and his memory by continuing the special work that he so successfully began nearly 50 years ago.  He will be missed by the library and publishing communities and by his friends and colleagues at YBP. He will also be missed by the wonderful staff of Riverwoods in Exeter. John was exceptionally loving and generous to his children and grandchildren, who will forever cherish him as their Binty. He was also a dog and cat lover and was rarely without his canine and feline companions. Katina remembers meeting John at the very first ALA that I attended in New York City in June 1980. I had just started my job as an acquisitions librarian at the College of Charleston Library. John was a dynamic and passionate visionary speaker and he keynoted many early Charleston Conferences. Wonderful memories and YBP (GOBI) lives on!   Have you heard of William (Bill) Ferris? I opened my copy of the Carolina Alumni Review, (July/August 2017) and was riveted by a fascinating article by Barry Yeoman, “Timelessness on His Hands.” It’s about how Bill Ferris, methodically built a priceless archive of Southern folklore. It began in 1968 when Ferris, a long-haired 26-year-old Mississippian who was working on a doctorate from the University of Pennsylvania, drove his white Chevy Nova up to a sharecropper’s shack to hear and record James “Black Boy” Hughes play blues guitar. That could have been all, but Ferris and Hughes became friends and Ferris made pictures and reel-to-reel tapes of Southern Black artists and communities. Half a century later, the tapes and pictures would become a 173,000-item archive with Bill Ferris’name in the UNC Southern Folklife Collection. Ferris was always fascinated with “vernacular culture” and he began to take pictures when he was given a ground-breaking for the time Kodak Brownie camera on his twelfth birthday. It was the 1960s and Ferris was a civil rights activist. When he was an undergraduate at Davidson, he helped organize protest marches. Various friends and academic advisors encouraged Ferris to pursue folklore and over the years he talked with Southern writers like Eudora Welty and Alice Walker. Ferris invited B.B. King to play for his Yale class. In 1996 an aide to President Bill Clinton called Ferris to see if he was interested in chairing the National Endowment for the Humanities. Federal arts and humanities funding were under siege in the 90s but Ferris’ expansive view of culture served him well for the 4 years he was in Washington. To quote Ferris: “Our politics, a century from now, will be forgotten. But the great contributions of our artists and writers and filmmakers as the beacons of who we are and who we were.”  Ferris is now at UNC’s Center for the Study of the American South(CSAS) and is focusing on new teaching technologies, working to produce online courses on Southern stories, art, and music. Ferris has worked with the Morehead Planetarium on a production of the American South with Morgan Freeman. He has also  written three books published by the University of North Carolina Press. This is quite an article and I have barely skimmed the surface. Read it! I promise you will enjoy it! https://en.wikipedia.org/wiki/Center_for_the_Study_of_the_American_South#History http://barryyeoman.com/wp-content/uploads/2017/07/billferris.pdf  

On this episode of Mayhem at the Matinee, Albert and Ernie watched and broke down the 1984 Action Comedy Classic Beverly Hills Cop starring the comedic legendary Eddie Murphy! We discuss which era of Chevy Nova had the best look, are cappuccinos with the twist of lemon any good?, Victor's forehead growth, bonds are never a way to success, and late supper room service options at Beverly Hills hotels are pretty awesome. We also talk Oscars, more celebrity deaths, Lowriders, Netflix, Sully, and oh yeah....FUCK TOP GUN! Thanks again for joining us! Rate and subscribe on Itunes! Instagram at:mayhematthematinee Twitter:M_atthematinee Email us: mayhematthematinee@gmail.com Recorded in the San Fernando Valley!

Michael remembers the loss of his first car, his 1987 Chevy Nova. With the help of his friend, Austin Wright, the two recount the tragic event that occurred on November 9, 2004. Plus, Eric Star reviews Dr. Strange. At least we think that's what he did. Also, the show welcomes this weeks’ guest co-host, Mel Brooks.

Deputy Mike Ascolese and Actor Kevyn Major Howard Join the Show!Fueled By The Fallen assists in supporting our Military Members, Public Safety Personnel, and their Families to aid in their emotional, physical, and financial recovery needs by displaying and racing Memorial Race cars.Kevyn Major Howard, "Rafterman" from Stanley Kubrick's blockbuster film Full Metal Jacket, challenged himself in 2007 to name just one Hero that had died for his freedom. "I was watching the nightly news as they announced that 12 died this day and 7 that day", Kevyn said. "I woke up one morning and challenged myself to name just one person who has died for my freedom", he continued. "I couldn't."So Kevyn decided to do something about it. He started the Fueled By The Fallen, a 501(c)3 non-profit. Kevyn enlisted the expertise of Chuck Spiker, a lifelong drag racer and former National Go Kart Champion, to create a memorial that would get the attention of all Americans. "The reason we chose race cars is because you can get the attention of a two year and a ninety-two year old with one", Kevyn said. Chuck took a 1963 Nova and created a 10 second quarter mile door slammer drag car representing fallen Marines from Iraq and Afghanistan. "Maybe I can get people who look upon the race car to remember just one name. If I can do that, I have accomplished my mission", Kevyn continued.The determination was made that more cars are needed. The '63 Marines Nova was already filled with 867 fallen Marines. Fueled By The Fallen acquired a Bickel chassis custom drag car with a fiberglass 1966 Nova shell to become the second Marines car.A second 1966 Chevy Nova was acquired to become the Navy car in 2008. As more people viewed the Memorial Race Cars, the need for the other branches became immediately apparent.A 1992 Ford Mustang LX "Fox Body" was acquired to represent the fallen Army soldiers from Iraq and Afghanistan. Today, there is a second Army Mustang ('93 GT 5.0) that is a parade car to increase the visibility of those Army Heroes whom have given the ultimate sacrifice.In April of 2010, the Air Force car was acquired. It is a 1970 Chrysler Challenger R/T featuring 99 fallen Air Force Heroes.In August of 2010, a Ford Anglia was acquired from Niagara Falls, NY. It is currently being built into the first in a series of "Allies" cars to represent those brave fallen Heroes from our friends across the globe.In 2009, Kevyn recognized the sacrifices of our brave public safety personnel by creating the National Law Enforcement Memorial Cruiser featuring over one thousand fallen peace officers from around the United States since September 11th, 2001.In August of 2010, Los Angeles County Sheriff Lee Baca and the Association of Los Angeles Deputy Sheriffs, in conjunction with Fueled By The Fallen, created the Los Angeles County Memorial Cruiser featuring 477 fallen peace officers from Los Angeles County since 1850.Fueled By The Fallen and J & B Motorsports, Pittsburgh, PA, collaborated on two nitro funny cars. One is a "Marines Dress Blues" Memorial car and the other is a "USS Enterprise Tribute" car. Today, those cars can be seen racing at drag tracks across the United States.fbtf.orgwww.facebook.com/FueledByTheFallen

“Life is the sum of your choices.”I would like to share with you someone in my life who has influenced me greatly, my father, Rich Dittman. He was a self-sacrificing man, who was fair in all of his dealings with others. Rich’s characteristic of sacrificing his time and energy for others was quite authentic – he was never trying to gain anything for himself. This is my tribute to him, may he rest in peace. I love you. Tim Costa John Ramsey: Listen to a special Hillbilly House music mix created by Timothy Costa to celebrate Rich's life. It will air at midnight tonight on Rich's old station, WWUH in West Hartford, CT. 91.3 in central CT. Listen on line at wwuh.org or use the free tunein app and just search for WWUH. This special will also be heard on WAPJ 89.9 and 105.1 in WAPJ FM 89.9 & 105.1 Torrington, CT, WWEB 89.9 in Wallingford and WDJW 89.7 in Somers. www.wwuh.org | WWUH 91.3 FM wwuh.org Bernard Bruce: Absolutely love to you Rich Dittman and Tim Costa - my first musical collaborations with these guys waaaaaaaaaaaaaay back in 1989 when I moved to Hartford and worked at the University of Hartford. I will carry on with you in my heart, Mr. Dittman! Mike Ross: R I P Rich Dittman , Thank you for taking me under your wing and into your home to Educate me on House Music and music with a funky vibe. I can remember leaving Rainbo after the midnight ramble and heading to the airport to catch a flight to New York for the NMS. You always had the hookups to the main events we needed to go to and the endless promotion copies. If it were not for Hillbilly House Records Piano Negro would not be on the map in Chicago as strong as it is today. My endless box of WWUH tapes will bring back some great memories. To Timothy Costa and the family I Love you all , Big Bear. Nico Mulder: Tonight I recieved sad news !! One of my true all time friends, Rich Dittman passed away. This was quit sudden and unespected. Rich his outstanding feel and knowledge of early House music is unsurpassed. His library of the old school early Chicago & Detroit scene is Smithsonian worthy. Together with his son DJ Timmy Costa, they formed a music stronghold called "The Two Hillbillies". TheirCollege radio show had gone "national". I was lucky to run into those guys in the late 80's - begin 90's. I imported House Music from Rotterdam into the USA. Got the Hillbillies to play the stuff on their "national" show. Together with them, I had set up a nationwide network of the most influencial DJ's in the USA, tapping into Rich his portfolio. If Rich "pushed" a record...people listened. Over the years we became such good friends, spend many many hours listening to music, he educated me in "how to listen". Timmy and I produced our own track called "Sploey". We never released it but used it in a great mix, I still have it somewhere in a box. After I moved back to Holland Rich has visited me numerous times. In no time the day was exchanged for the night. The Underground scene in The Netherlands had two visitors filled with good spirits, humor and an unbelieveble stamina. The amount of ribs we ate during our adventures at "De Klos" in Amsterdam is luckly unknown When he returned to the US, we had email contcact on a daily basis. Recently, Timmy has been signed by a NY label and is producing and making track after track. Recently he made me a homage track called "Nico, The Flying Dutchman". There is not a track leaving his studio before it has to pass my ears. I do not have a digital foto handy of Rich and me, I do have somewhere in my "vault" some pix of the early days on hard copy. When looking for such a picture, I found Rich" old cassette player he left at my house many mant years ago. I remember what he said when I told him that forgot his player. "No..thats my gift to you. There will be a day that all those cassettes will be replaced with "creepy shit" where you can listen music on. This player has give me hours and hours of pleasure. Do not throw it out, you might need it some day" Whilst looking for a pix and finding this little Gizmo, I was satisfied by just posting a little story, instead of making it a picture show. he wanted it that way. R.I.P Rich...luv ya, Man !!! Joe Incorvaia: I met Rich while sitting in on Markie Gee's radio show at WWUH. He had come up to the station during an overnight shift to meet with Mark and talk house music. Myself, being a child of the Brooklyn/NYC Disco and Hip Hop scene, we immediately hit it off. He then introduced me to his "son" Tim Costa. I never understood the relationship or how they came into each others' lives until now. It really is an amazing story. Knowing the relationship and how much they looked out for each other makes it that much more special. I remember various outings together where he took me away from a very awkward college life and showed me how to live in the moment. I learned about New Haven Pizza, met the band behind my favorite Sugar Hill Records, ate my first Gray's Papaya hot dog and he helped me promote the first Hip Hop group I ever worked with. Anyone who knew Rich will tell you that he was the most accepting, kind and loyal friend that a human being could ever have. His passion for music and commitment to help bring his beloved House Music to the masses always inspired me. Over the years we lost touch; life gets in the way sometimes. I always missed those times. I will always miss Rich but I know some day we'll all be reunited for one huge eternal party!! Joe Clausell: Hello Tim, I am so sorry to read this news. my memories of your father, as well as with all of you were what the music industry should have aspired to be in terms of both kindness and being real. I am sure that where ever he has transcended to that he is grooving. I take this moment to send you and your family my condolences but filled with love and happiness. With more love Joaquin Chris Pellerin: I had the privilege to meet Rich, I remember sitting out in his backyard just shooting the shit. I think he was a mentor to all who knew him, since he really cared about the people around him. I , too, learned so much from him. RIP Ditty Bob Leblanc: I'm not sure what year I met Ditt but my first day of BCHS as a freshman he drove me to school in his '54 Caddy hearse. We spent many hours together practice for the band. NYC trips and hanging out. So sorry to hear this news. My condolences to Lisa Addison David and Ruth. Rest in peace. Bob LeBlanc. The Bunkers (uk) I first met Dit through my brother Ian in the late 70s/early 80s during one of his many visits to the UK at that time and immediately realised what a great character he was. We were warmly welcomed into the Dittman home by Dit and Lisa (and their many cats!) during our unforgettable trips to the US in 1983 and 1988. We also all met up again more recently in 2010 and had a great day together in NYC, when our son Daniel met Dit for the first time, with him thinking what a cool character he was. Tony Brown: My friendship with Dit started in 1976, when we met him at the Reading Festival in the First met Dit in 1976 at the Reading Festival in the UK. Stayed with him and Lisa in 1979. Such a character and will remember the great times together. All of his friends in the UK will miss him very much and he will remain in our thoughts for ever. Joan Beatson: When I think of Rit I remember his great love for NYC --I can still picture him behind the wheel of some old van many years ago as he drove Lisa, me and his "limey" pals from England to NYC for a night of dancing in the clubs. I remember visiting Lisa in the hospital after Addison's birth and the look on Rit's face as he held his newborn son. I remember Rit wanting to make sure that Addison grew up watching all the "important" classic cartoons, like the Katzenjammer Kids. And I remember Rit's love for music and his phenomenal record collection. Lisa Roberge: When I heard of Rit's passing I started thinking of all the good times we spent years ago when we would take trips to Manhatten to go dancing!! They were in some really old clunkers that he proudly drove until the poor cars could not go another inch!!! One time in particular we had to stop and take a picture of the odometer as it was turning over to 100,000 miles!! Then there was the time we broke down on the way home from an night of dancing and partying in NY... We were all dressed up in our night of dancing clothes and Rit had forgotten to leave his tools in the car so we had to wait for help. While waiting we had to use a bathroom and the only place nearby was a school in Brewster which was just starting their day, we were looked at like we were aliens by some kids that were passing by and we looked on them the same way because their school had a large claw machine that dispensed apples ( this was in early 80's)!! Thanks Rit for some great memories. And, I am sure that everyone who's life you touched have some great memories to remember and share as well. May you Rest in Peace! Uncle Remus: Dj Dick, Thank you for the music mentoring and the trips to the "Big Apple." I've experienced more in one day hanging with you than anyone can imagine. Lisa and Addison my prayers to you both. John "Uncle Remus" Vanden Heuvel Greg Clauss: So very sad to hear of Dit's passing,but so very happy that I had the privilege of having him be a huge part of my life. His memory and the times we shared together will live with me forever. He was a friend that gave you his all, someone that loved to share all his knowledge and made me a much better person than I would have ever been had I not had him in my life. Lisa, Addison I offer you my sincere condolences. The world was and continues to be a much brighter place because of his presence in it. Thank you Rit for enriching my life,for shaping me into the person I am today. I love you. May you rest in peace and have a Chevy Nova that never needs to be worked on where ever you are. You made sure others were happy in this life and I wish you the BEST in the next life. Until we meet again Ditty.

When I was in my late teens, I bought my first car. My friends were all doing the same - we all had our licenses and we wanted to put them to good use. Of course, not having a lot of money, we each ended up buying older, cheaper cars. I bought a 1974 Mazda RX4 from a family member, one friend bought an old Chevy Nova, another had an old sports car, and one had bought a 1977 Honda Civic.CC Source: http://commons.wikimedia.org/wiki/File:1973-1978_Honda_Civic_5-door_hatchback_01.jpgAll of these cars were made near the end of an era- close to the last generation of vehicles you could actually fix yourselves. All of them even had carburetors - no fancy fuel injection, and definitely no computer control systems. My car had only an AM radio, which I updated to AM/FM (but no cassette deck). When these cars were made, most computers filled a small room, and Personal Computers were not yet available.Wheels = Freedom Well, we were all very happy to have our own set of wheels, so we took good care of our cars - washed them regularly, learned how to do our own repairs, change the oil and spark plugs, the whole bit. Besides, we couldn't afford to send them in to the shop for anything but the most significant of problems; the rest we did ourselves, brake pads, shocks and all.Although we had our own cars, we helped each other and worked like a team. We learned from each other, and each became the "go-to" person for a particular specialty. Brian went into auto mechanics in a big way, eventually extending it into a career that included welding and being able to fix just about anything. He quickly became the expert in everything automotive, and for anything major we all went to him for help.As you would expect, Brian was the one with the best car.However, at the time, we didn't think so. My RX4 was sleek and fast, the Nova was solid and gutsy, and our other friends' cars were sporty. We all kind of felt sorry for our mechanic friend Brian who only had a little red Honda Civic.I mean, a 1977 Honda Civic wasn't really a serious car. Sure it was small, and good on fuel - but it wasn't much for show, not really. Not something you would want to take a girl on a date with, compared to any of the other cars we had. It wasn't gutsy, it wasn't fast, it wasn't much more than a tin can on wheels. Four or five people could pick it up and move it (and occasionally we did).But over the years, Brian proved us just how wrong we were about his car. Listen to the podcast or read the full article on Gazza's Corner Blog. 

Tonight! Justice Dawning, T-U-R-T-L-E Powering, and Late Late Showing! Plus Erin explains why Begin Again was so damn good, Mack does his best Corey Feldman, and we discuss why Music City is still a great place for music nerds. Also, why the Adventure Science Center should keep doing their Way Late Play Dates, but why it should never involve a debate ever again.   Follow us on Twitter! @NTNMack and @NTNErin And on Facebook! http://www.facebook.com/NerdvilleTN And on Tumblr! http://nerdvilletn.tumblr.com

Chronic problems in business are usually the result of binary thinking. “It's either this way or that way. It can't be both.” Strangely, the answer is almost always “both.” “Should I try to attract the price-driven (transactional) customer, or should I go for the (relational) customer who cares about something other than price?” Both.  Create and schedule ads that speak convincingly to the question of price. Create and schedule other ads that speak of important matters beyond price. Just don't try to do both in the same ad. “Should I manage with strict policies, procedures, methods and systems, or should I empower my employees to make decisions on their own?” Both. Systematize the 90 percent of your company's activities that are recurrent so that your employees have the freedom to humanize and customize the 10 percent of your activities that are ever-changing and unusual. A company without freedoms is a sweatshop. A company without policies, procedures, methods and systems is a country club for unproductive employees. “Should I promote an exclusive brand and risk the manufacturer betraying me by allowing my competitor to sell that brand for which I've created all the demand, or should I create my own in-house brand so that I can remain in control of it?” Both. You need the credibility of established brands to lend strength to the new brand you will introduce. Advertise both, but never in the same ad. “Won't this make me seem unfocused?” No. You must get on board with proven procedures. You must also do your own thing and go your own direction. It's not only possible that you do both, it is essential. Mechanics across Europe began building cars in 1886 and each time they built a car it was different. More than 2,000 different garages built and sold cars one-at-a-time before Henry Ford's 1913 introduction of the first moving assembly line employing conveyor belts. Henry popularized the concept of interchangeable parts. It was efficient. It also made him the richest man in the world. By 1923 Henry Ford was personally earning $264,000 a day. He was declared a billionaire by the Associated Press. More than 17,000,000 Model T's rolled off Henry's assembly line and you could have any color you wanted as long as it was black. The inefficiency of building cars one-at-a-time forced the other 2,000 garages to sell their cars at about $2,500 apiece while the price of a reliable, new Model T was only $849. Soon the other carmakers got on board and America became an automotive Wonderland. But we always take a good thing too far. Fifty years later, General Motors decided to take this idea to the next level. “Instead of designing 5 different brands each year and retooling our machinery to build Chevrolets, Pontiacs, Oldsmobiles, Buicks and Cadillacs, why not just put a different interior package and grille and taillights in the same, basic car and sell that car under 5 different names?” A Chevy Cavalier is a Pontiac Sunbird is an Oldsmobile Firenza is a Buick Skyhawk is a Cadillac Cimarron. A Chevy Nova is a Pontiac Ventura is an Oldsmobile Omega is a Buick Apollo is a Cadillac Seville. A Chevy Caprice is a Pontiac Catalina is an Olds 98 is a Buick Electra is a Cadillac DeVille. On the surface, this looks like exactly the same idea that made Henry Ford rich. The problem with the “platform engineering” introduced by GM in the late 1970s is that it eroded the distinctiveness of their brands. Two decades later GM was forced to close Oldsmobile and a few years after that, Pontiac fell as well. Analysts speculate whether Buick or Cadillac will be next. Conformity is essential or you will not be efficient. Differentiation is essential or you will not be special. Differentiate the 10 percent the public sees and experiences. Manage the 90 percent...

(This episode first aired December 15, 2007.)In this episode, Martha and Grant discuss advertising slogans and product names supposedly botched in translation.'Biting the Wax Tadpole'? It's the wacky title of a new book by language enthusiast Elizabeth Little which has Martha and Grant talking about whether Coca-Cola and Chevrolet ran into cultural translation problems when selling products abroad. Did the Chevy Nova really sell poorly in Latin America because 'No va' means 'don't go' in Spanish?A caller wants help understanding a phrase he saw in 'Sports Illustrated': 'enough money to burn a wet dog.'Other callers have weird words on their minds, including 'biffy' (meaning 'toilet') and 'gedunk' (meaning 'ice cream' or 'a snack bar' where you might buy sweets).Greg Pliska has a quiz about chemical names that should exist but don't.A caller asks about how lakes get named and we talk about a lake with a 45-letter Indian name that may or may not translate as, 'You fish on your side, I fish on my side and nobody fishes in the middle.' It's Lake Chargoggagoggmanchauggagoggchaubunagungamaugg.A caller from Indiana wonders if the T9 text-messaging function has led to the term 'book' being a new term for 'cool.'This week's slang contestant learns about the slang terms 'bluebird' and 'corpsing.'A New York caller is incensed by the verb 'incent' and a California listener is puzzled when his Southern relatives observe that his new baby is 'fixing to tune up' whenever she's about to start crying.A caller from San Diego has a friendly disagreement with friends about the phrase bald-faced lie v. bold-faced lie.----Get your language question answered on the air! Call or write 24 hours a day: (877) WAY-WORD/(877) 929-9673, words@waywordradio.org, or visit our web site and discussion forums at http://waywordradio.org. Copyright 2008, Wayword LLC.(This episode first aired December 15, 2007.)In this episode, Martha and Grant discuss advertising slogans and product names supposedly botched in translation. They also recommend an eclectic mix of books for the word-lover on your holiday list, from military slang to Yiddish.'Biting the Wax Tadpole'? It's the wacky title of a new book by language enthusiast Elizabeth Little which has Martha and Grant talking about whether Coca-Cola and Chevrolet ran into cultural translation problems when selling products abroad. Did the Chevy Nova really sell poorly in Latin America because 'No va' means 'don't go' in Spanish?A caller wants help understanding a phrase he saw in 'Sports Illustrated': 'enough money to burn a wet dog.' Other callers have weird words on their minds, including 'biffy' (meaning 'toilet') and 'gedunk' (meaning 'ice cream' or 'a snack bar' where you might buy sweets).Greg Pliska has a quiz about chemical names that should exist but don't.A caller asks about how lakes get named and we talk about a lake with a 45-letter Indian name that may or may not translate as, 'You fish on your side, I fish on my side and nobody fishes in the middle.' It's Lake Chargoggagoggmanchauggagoggchaubunagungamaugg.A caller from Indiana wonders if the T9 text-messaging function has led to the term 'book' being a new term for 'cool.'This week's slang contestant learns about the slang terms 'bluebird' and 'corpsing.'A New York caller is incensed by the verb 'incent' and a California listener is puzzled when his Southern relatives observe that his new baby is 'fixing to tune up' whenever she's about to start crying.A caller from San Diego has a friendly disagreement with friends about the phrase bald-faced lie v. bold-faced lie. ----Get your language question answered on the air! Call or write 24 hours a day: (877) WAY-WORD/(877) 929-9673, words@waywordradio.org, or visit our web site and discussion forums at http://waywordradio.org. Copyright 2008, Wayword LLC.

Beloved and immortal heads continue to roll! @JarrettBellini hops in a crappy blue Chevy Nova and comes on our podcast to tell us that Beverly Hills Cop isn't that crown jewel we remember. In fact, he claims the best thing about it is the Axel F theme song! Are @KevinGootee and @KevinIsrael_NJ going to stick a banana in the tailpipe of this argument? Give it a listen and leave a 5 star rating, 2-3 sentence review if you haven't yet done so.We can't express how thankful we are that you continue to give us an hour of your time every week, thank you!Head on over to www.athelticgreens.com/gtsc Then, you'll get 5 travel packs along with a year's supply of Vitamin D for FREE. And it helps us out in the long run!Looking to sell your product, advertise your services, or raise brand awareness? We'd love to help you and we can be reached at guttingthesacredcow@gmail.comThank you ALL for continually shouting us out on social media, we love when you do that as well as leave us those 5 star rating and 2-3 sentence reviews. Guttingthesacredcow.com is you get that sweet ass merch, go grab a hat or mug post haste!Check us out at the metaverse as well at the $joke community comedy roomWe're now doing over blogs, video style, at Patreon now: patreon.com/guttingthesacredcow Social media for the gang: @KevinGootee on Twitter, FB, IG. www.kevingootee.com@kevinisrael_NJ on twitter, FB, @Kevin_israel_comedy on IG www.kevinisrael.com @JarrettBelliniDon't forget, you can find us on all podcasts platforms: apple iTunes, Spotify, google, spreaker, stitcher, iheartradio, castbox. You name it and we're on it! And you can also see our handsome yet smug faces on Youtube as well. Hello to our new friends! We love it when you click "subscribe", like us on social media, and most importantly when you tell your friends/family about our podcast. Support this podcast at — https://redcircle.com/gutting-the-sacred-cow6501/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy